ATLANTIC

2005 Toyota Presented by Yokohama Sponsors Report®

Published by Joyce Julius and Associates, Inc. Year-End Report www.joycejulius.com Series Coordinator: Stephanie Fordyce

2005 Toyota Atlantic Championship Year-End Report

This report documents the amount of exposure Running order (3:51:03/$878,700) and series title time, mentions and comparable value earned by (1:10:04/$266,600) graphics, as well as vehicle sponsors during the 12-event 2005 TOYOTA identity in view of an on-board camera (OBC) Atlantic Championship Presented by YOKOHAMA (1:14:50/$247,800), mentions ($171,000) and car season, beginning with the TOYOTA Grand Prix of identity (25:23/$99,400), supplied the bulk of the Long Beach and ending with the Grand Prix of the exposure for TOYOTA. Montreal. Yokohama In all, a total of 19 telecasts--airing on Speed Channel--chronicled the series when taking replays Runner-up year-end AS&E sponsor chart accolades into consideration. During each telecast, all clear, were bestowed upon YOKOHAMA, which nabbed in-focus exposure was monitored and tabulated by 4:47:25, 100 mentions and $1,089,900 of compara- the Sponsors Report. In addition, mentions of a ble value. sponsor’s name or product(s) were counted and valued at :10 each. Running order graphics (2:12:41/$475,600), vehicle identity in view of an OBC (1:29:48/$304,900), To determine a dollar value for each sponsor’s driver uniforms (21:23/$79,800), verbal references exposure, on-screen time and mentions were ($65,000) and presented by graphics (17:15/ compared to Speed Channel’s non-discounted $60,800) led the exposure source contingent for cost per :30 commercial rate of $3,000 for each tele- YOKOHAMA. cast. Advan (Yokohama) Throughout the 2005 broadcast season, 273 spon- sors combined to gather 24 hours, 53 minutes, 37 Powered primarily by vehicle identity in view of an seconds (24:53:37) of clear, in-focus exposure time, OBC (1:29:24/$310,100), highlight footage (3:01/ 735 mentions and $6,041,900. $11,300), car identity (1:40/$6,700), tires (1:04/ $4,500) and verbal references (two/$1,000), A collection of 231 associate, series and event ADVAN (YOKOHAMA) deposited $334,000 into its (AS&E) sponsors obtained 21:26:03, 629 verbal ref- year-end comparable value vault complements of erences and $5,204,300, while 42 team sponsors 1:35:17 and the mentions. secured 3:27:34, 106 mentions and $837,600 of comparable value. TRD

A 25:37, $98,500 year-end performance was turned Top AS&E Sponsors in by TRD as the entity made its way to the fourth rung of the AS&E sponsor chart ladder. Toyota Driver (20:49/$80,800) and crew member (1:36/ Sitting at the head of the year-end AS&E sponsor $6,400) uniforms, along with highlight footage chart class, series backer TOYOTA reeled in 7:49:10 (1:46/$5,800), associate sponsorship decals (0:59/ of on-screen time, 270 verbal references and $3,800) and shirts (0:24/$1,400), spearheaded the $1,924,800. exposure campaign for TRD. Sparco MK

Driver uniforms (22:02/$86,200), highlight footage Enjoying a year-end exposure payout of 20:29, one (1:02/$3,100), shirts (0:22/$2,200) and car identity mention and $70,100 was MK. Accounting for the (0:08/$600) joined forces to clear 23:34 and majority of the entity’s proceeds were vehicle $92,100 of comparable earnings at year-end for identity in view of an OBC (18:40/$61,300), car SPARCO. identity (0:53/$3,500), driver uniforms (0:38/ $3,300), verbal recognition ($1,000) and highlight footage (0:12/$700) Top Team Sponsors TMI Flexovit Abrasives TMI occupied the sixth locale on the year-end team Sponsoring the ride of Tonis Kasemets helped lift sponsor chart with 19:42, one mention and $65,900 FLEXOVIT ABRASIVES to the top of the year-end thanks entirely to vehicle identity in view of an team sponsor chart podium with 1:05:22, 14 men- OBC (18:59/$62,000), car identity (0:27/$2,000), tions and $236,400. verbal recognition ($1,000), highlight footage (0:10/ $600) and driver identification graphics (0:06/$300). Vehicle identity in view of an OBC (41:01/ $138,300), car identity (8:42/$33,600), helmet identity in view of an OBC (7:17/$23,000), driver 2005 Toyota Atlantic uniforms (5:46/$21,600) and verbal references Championship Year-End ($10,000) proved to be the most potent exposure sources utilized by FLEXOVIT ABRASIVES. Top-10 Sponsor Summary Exp. Spon. CP:30 Roshfrans AS&E Sponsors Time Ment. Value

Car identity (7:23/$30,800), banners (2:01/ TOYOTA 7:49:10 270 $1,924,800 $12,100), mentions (14/$9,000), driver (1:27/ YOKOHAMA 4:47:25 100 1,089,900 ADVAN (YOKOHAMA) 1:35:17 2 334,000 $7,700) and crew member (1:22) uniforms, as well TRD 25:37 0 98,500 as highlight footage (2:11/$6,800 each), shouldered SPARCO 23:34 0 92,100 the value burden for ROSHFRANS. TECATE 16:24 0 77,200 FORD 20:02 0 76,700 At year-end, ROSHFRANS enjoyed a bottom line BRIDGESTONE 20:59 0 72,800 TELMEX 9:44 0 57,100 tally of $132,600 via 24:29 and the verbal refer- BBS 15:15 0 56,500 ences. Team Sponsors BOSPoker.net FLEXOVIT ABRASIVES 1:05:22 14 $236,400 ROSHFRANS 24:29 14 132,600 Climbing to the third step on the year-end team BOSPOKER.NET 21:20 14 97,500 sponsor chart podium was BOSPOKER.NET after UNIK AUTO DESIGN 17:47 15 71,000 blending 21:20 with 14 mentions for $97,500. MK 20:29 1 70,100 TMI 19:42 1 65,900 Vehicle identity in view of an OBC (16:48/$72,600), UPR 11:55 0 41,900 THETFORD 7:28 2 25,200 verbal references ($9,000), car identity (2:23/ RLM INVESTMENTS 1:27 4 10,400 $8,700), driver uniforms (0:51/$2,700) and high- CONTINENTAL CARTG. 2:50 2 9,800 light footage (0:43/$2,500) keyed the exposure offense for BOSPOKER.NET.

Unik Auto Design THE SPONSORS REPORT IS PUBLISHED BY JOYCE JULIUS AND ASSOCIATES, INC., 1050 HIGHLAND DR., SUITE E, ANN ARBOR, MICHIGAN, 48108; By endearing itself mainly to car identity (11:56/ PHONE: (734) 971-1900, FAX: (734) 971-2059, WWW.JOYCEJULIUS.COM. PRESIDENT...... JOYCE JULIUS COTMAN $42,200), verbal references (15/$10,000), vehicle MANAGING EDITOR SPECIAL PROJECTS...... RAYMOND B. HOWLAND identity in view of an OBC (3:06/$9,300), highlight MANAGING EDITOR SERIES REPORTS...... DAVID D. YOTT REPRODUCTION WITHOUT WRITTEN AUTHORIZATION IS STRICTLY PRO- footage (0:51/$2,900) and driver uniforms (0:56/ HIBITED BY LAW. PERMISSION TO QUOTE FROM THIS PUBLICATION $2,800), UNIK AUTO DESIGN pocketed $71,000 by MUST BE OBTAINED IN WRITING FROM THE PUBLISHER. THE SPONSORS REPORT IS AN ACCURATE DOCUMENTATION OF THE AMOUNT OF CLEAR, way of 17:47 and the mentions. When all was said IN-FOCUS EXPOSURE RECEIVED DURING NATIONAL SPORTS TELECASTS. THE ASSESSED VALUE FOR THIS TIME IS RELATED TO THE NON-DIS- and done, the entity captured the fourth spot in COUNTED COMMERCIAL RATE FOR THE DESIGNATED BROADCAST FOR the year-end team sponsor chart hierarchy. COMPARISON PURPOSES ONLY. © 2005 JOYCE JULIUS AND ASSOCIATES Associate, Series and Event Sponsors SPONSOR IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30 SPONSOR IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30 SPONSOR IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30

ACDELCO 0:33 0 3,300 FORD 20:02 0 76,700 "PINKS" 2:07 45 36,200 ADVAN (YOKOHM.) 1:35:17 2 334,000 FORSYTHERAC.COM 0:09 0 900 PKVRACING.COM 7:24 0 22,200 ALSTOM 0:04 0 400 FUSION (FORD) 6:40 0 22,800 PLAIN DEALER, THE 0:10 1 2,000 "AMERICAN THUND." 0:30 4 3,500 G.I. JOE'S 6:14 0 19,100 PLAYER'S 0:10 0 700 AMERICAN RED CRSS. 0:15 0 1,500 GAZETTE, THE 0:24 0 1,200 PLAYSTATION (SONY) 0:08 0 800 ANDRS.-WRTH.COM 0:59 0 3,100 GEHL 7:42 2 40,800 PORSCHE 0:00 2 1,000 ARAI 0:25 0 1,900 GHYCOMAX 0:02 0 200 PPG 0:03 0 200 ARGENT MORT. CO. 0:16 0 900 GLOBAL 0:32 0 3,200 PRESS-TELEGRAM 1:24 0 4,200 ATTO 0:37 0 3,700 GLOBAL NEWS 0:28 0 1,400 PRINTLINE.INFO 1:04 0 3,200 AUTO. CL. OF S. CAL. 5:40 0 17,100 GLYCOMAX 2:25 0 8,100 PRO WORKS 0:16 0 800 AUTOBAHN MOTORS 0:41 0 4,100 GOKATHERINE.COM 8:23 0 28,000 PRODIGY 1:02 0 6,200 BACARDI 0:00 1 1,000 GOOD NEIGH. PHRM. 1:50 0 5,600 PUMA 7:13 0 25,400 BANAMEX 2:02 0 10,900 GOODYEAR 0:18 0 1,500 PURITY FARMS 0:02 0 200 BBR 0:30 0 1,500 GOULDS PUMPS 0:43 0 2,900 QUEBEC 0:16 0 800 BBS 15:15 0 56,500 H&R 0:12 0 1,200 RACE2EDMNTN.COM 3:22 0 10,100 BELL 0:15 1 2,100 HANKOOK TIRES 0:53 0 5,300 RACER SHOP, THE 0:00 1 1,000 BELL MICRO 0:03 0 300 HANS 0:12 0 600 RACING RADIOS 0:04 0 200 BENETTON 0:00 1 1,000 HASSELGREN 0:09 0 600 RDS 0:32 0 1,600 BESSETTERAC.COM 0:03 0 300 ICE MOUNTAIN 0:01 0 100 RED BARON PIZZA 0:04 0 200 BG PRODUCTS 0:54 0 3,300 IMPACT! 2:26 0 11,800 RED BULL 0:03 0 300 BIENVENUE AU QUB. 0:24 0 1,200 IMPERIAL CAP. BNK. 6:59 0 21,200 RENAULT 0:26 4 3,300 BMW 0:10 15 9,500 INDECK 0:28 0 2,000 RICOH 1:17 0 7,700 BONJOURQUEB.COM 0:54 0 2,700 INFINITUM (PRDIGY.) 1:04 0 6,400 RINGERS RESOURCES 0:02 0 200 BOSCH 12:18 0 47,300 "INSIDE NEXTEL CUP" 0:03 1 1,300 ROAD & TRACK 0:40 0 4,000 BOSCHUSA.COM 0:03 0 300 INTEL 3:15 0 11,000 SAFETY-KLEEN 0:20 0 1,000 BOSTON PIZZA 3:07 0 10,100 JUSTICE BROTHERS 1:08 0 4,300 SALONPAS 1:06 0 3,300 BRIDGESTONE 20:59 0 72,800 KLAUSLER 0:01 0 100 SAM'S AUTO LAND 0:07 1 1,700 BRIDGESTONE B 2:27 0 11,200 KLEIN TOOLS 0:26 0 2,600 SARGENTO 0:01 0 100 BRIGGS & STRATTON 1:00 0 4,800 KOHLER 0:06 0 600 SAVY TEL 1:36 0 4,800 BSI 0:00 6 3,000 KONICA MINOLTA 1:16 0 3,800 SAWMILL 2:03 0 6,300 BUBBA GUMP 0:04 0 200 KPLJ 1:01 0 3,200 SENTRY INSURANCE 0:21 0 2,100 BUDWEISER 1:04 0 4,900 L'EQUIPEUR 0:48 0 2,400 SFI 1:17 0 4,900 "BUILD OR BUST" 2:10 10 13,500 LANCE ARMSTR. FND. 0:02 0 200 SHELL 0:04 0 200 CANARY FUND 1:00 1 6,700 LANIER 2:02 0 6,100 SHOELESS JOE'S 0:25 0 2,500 CANON 0:00 1 1,000 LAT USA 0:16 0 1,300 SIMPLE GREEN 0:18 0 900 CASINO DE MONTRL. 6:54 0 20,700 LEVITRA 2:46 0 10,800 SKIP BARBER RC. SCH. 0:07 6 6,700 CASTROL 0:10 0 500 LEYNINGS 0:05 0 500 SLICK 50 0:01 0 100 CATERPILLAR 2:07 0 6,500 LIBRA 0:06 0 600 SMG 0:16 0 800 CDW 1:18 0 4,400 LIVE STRONG 2:34 0 12,400 SNAGABITE 0:02 0 100 CDW.CA 0:16 0 800 MARK'S WORK WEAR. 1:08 0 3,400 SNAP-ON TOOLS 1:09 0 6,600 CENTRIX FINANCIAL 10:31 0 32,100 0:58 6 6,900 SNAPON.COM 0:38 0 3,800 CENTURY 0:07 0 700 MB PVMT. MNT. EQP. 0:24 0 2,400 "SPD. ON BRD. PASS" 0:30 4 7,000 CHEVRON 0:28 0 1,500 McCORMICK 0:06 0 600 SPARCO 23:34 0 92,100 CHICAGO TRIBUNE 0:06 0 600 McDONALD'S 1:04 0 5,200 SPEEDTV.COM 1:23 3 8,600 CINGULAR WIRELESS 0:18 0 900 MCI 0:08 0 500 STAFF PRO 0:02 0 200 CN 0:00 1 1,000 MELLOW YELLOW 0:00 1 1,000 STARBUCK'S 0:00 2 1,000 COCA-COLA 3:21 0 16,300 MERCEDES-BENZ 0:46 0 4,600 SUBWAY 1:56 0 10,900 COORS LIGHT 3:18 0 9,900 MERCURY NEWS, THE 0:10 0 1,000 SUNOCO 0:19 0 1,900 CORSA 0:48 0 4,800 MILLER BREWING CO. 0:04 0 200 SUZUKI 0:31 0 3,100 CORVETTE (CHEV.) 0:17 0 1,700 MILLER LITE 2:10 0 12,500 SWIFT CHASSIS 0:42 22 17,600 0:52 2 5,200 MOBIL 1 9:29 0 36,700 0:37 4 6,400 CREATEAREACTN.CA 2:36 0 10,400 MOLSON 1:13 0 6,700 TARGET 0:02 0 200 CYTOMAX (CYTOSPT.) 3:21 0 12,100 MOLSON CANADIAN 5:09 0 29,600 TAYLOR WOODROW 2:47 0 16,700 CZ-RACING.COM 5:04 0 20,500 MOLSON DRY 3:22 0 10,100 TECATE 16:24 0 77,200 DEKRA 1:15 0 4,200 MOLSON EXPORT 0:03 0 300 TELEMENTRY 0:02 0 100 DENSO 3:28 0 10,700 MOLSON KICK 2:00 0 10,400 TELMEX 9:44 0 57,100 DHL 0:06 0 300 MOMO 1:48 0 7,500 "TEXAS HARDTAILS" 2:28 22 23,300 DIVERS. ELECT., INC. 1:25 0 4,500 MOTON VISTER 0:01 0 100 TIMKEN 0:59 0 3,200 DODGE 0:09 3 3,900 MOTORCRAFT 0:38 0 3,800 TNG SWISS WATCHES 0:24 0 2,400 DOMINO'S PIZZA 0:02 0 200 MOTOROLA 1:08 0 5,300 TOGO'S 0:19 0 1,900 DONAVAN'S 0:00 2 1,000 MUSC. MILK (CYTSPT.) 2:06 0 6,300 TNSKASEMETS.COM 0:03 0 300 DYNAMIC 12:18 0 36,900 NAPA AUTO PARTS 8:43 0 26,400 TOSHIBA 0:02 0 200 E 1:00 0 3,200 "NASCAR NATION" 4:00 26 33,000 TOYOTA 7:49:10 270 1,924,800 EAGLE (GOODYEAR) 0:12 0 1,200 "NBS 24/7" 0:05 1 1,500 TOYOTA.COM 0:30 3 4,000 ESO 0:57 0 5,700 NEIDA BINGO & CAS. 0:04 0 400 TOYOTAATLNT.COM 1:17 17 14,400 EVINRUDE 4:30 0 13,500 NOVELL 0:14 0 1,400 TRAVELCLVLND.COM 0:04 0 200 FARMACIAS DEL AHR. 0:47 0 4,700 OCESA 0:04 0 200 TRAVELOREGN.COM 0:08 0 400 FEDEX 0:10 0 1,000 ONTARIO 1:27 0 7,900 TRD 25:37 0 98,500 FERRARI 0:00 1 1,000 ORANGE CNTY. REG. 1:24 0 4,300 U.S. BANK 3:02 0 13,100 FINNING 2:15 4 8,900 PACIFICARE 5:06 0 15,700 ULTRA PLUG 0:04 0 200 FOCUS (FORD) 0:20 0 2,000 PAULSON 0:12 0 600 "UNIQUE WHIPS" 2:53 25 26,100 FOOD 4 LESS 0:01 0 100 PENNZOIL 0:01 0 100 UPRACING.COM 0:25 0 1,300 AS&E Sponsors, Other Entities Team Sponsors Continued SPONSOR IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30 ENTTIY IN-FOCUS EXPOSURE TIME MENTIONS $ VALUE BASED ON COST PER :30 SPONSOR IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER

USA TODAY 0:00 1 1,000 AMER. LE MANS SER. 0:02 6 3,200 ALUPLAST 0:58 0 2,900 V2O 0:36 0 1,800 ARMSUP MOTRSPTS. 0:00 1 1,000 AVIASCA 0:05 0 500 VAULT 350 0:52 0 2,600 ATLANTIC CHAMP. 1:20:56 298 508,400 BOSPOKER.NET 21:20 14 97,500 VONAGE 0:26 0 2,600 BINDER RACING 0:00 2 1,000 BOYCHUK TRANSPT. 0:00 2 1,000 VONAGE.CA 0:05 0 500 BLCKFRST. MTR. GRP. 0:03 3 3,300 CAMELOT CONSTR. 0:57 3 6,800 "WEDD. CRASHERS" 0:52 0 5,200 BLUE ANGELS 0:04 0 200 CONTIN. CARTAGE 2:50 2 9,800 WEIDS 0:35 0 2,500 BROOKS ASSC. RAC. 1:07 18 16,100 CUSTOM BT. & MAR. 0:42 0 2,100 WEST EDMTN. MALL 3:03 0 9,800 BURKE LAKEFR. ARPT. 1:19 3 6,800 DEANS R/C PDCTS. 0:22 3 3,400 WESTERN UNION 2:11 0 6,800 CART 0:06 0 400 DEPOE BAY RCWY. 0:14 0 700 "WIND TUNNEL" 0:35 4 7,500 CHMP. CAR WLD. SR. 18:21 29 87,500 DeWALT TOOLS 0:15 1 2,500 WIRTH-SOLAR.DE 0:38 0 1,900 CIRCUIT GILL. VILL. 0:20 5 4,000 DUC HOUSING PTR. 0:26 0 1,300 WORLDWIDE EXPR. 2:52 0 8,600 CLEVELAND GR. PR. 1:07 0 6,300 FEN. WR. WIN.&DR. 1:01 8 7,200 YOKOHAMA 4:47:25 100 1,089,900 CLEVELAND, OH 16:39 116 125,500 FLEXOVIT ABRAS. 1:05:22 14 236,400 YOKOHAMTR.COM 1:44 0 6,300 CONDOR MTRSPTS. 16:46 14 100,100 GLAS HERZOG 0:31 0 1,800 ZAVALA 0:19 0 1,900 DAN COBB RACING 0:43 0 4,300 INTERVISION SYS. 0:08 1 1,800 , CO 5:06 28 35,300 KBE 0:09 2 1,600 TOTAL: 21:26:03 629 $5,204,300 DON'T DRINK & DRV. 0:12 0 1,000 KING TACO 1:42 0 5,100 231 AS&E SPONSORS DORRICOTT RACING 0:00 1 1,000 KONICA 0:08 0 400 DSTP MOTORSPORTS 0:12 0 600 LANDTRAN SYSTMS. 1:11 2 4,600 EDMONTON GR. PRIX 0:24 0 1,200 MARTIGA 0:05 0 500 EDMONTON, ALBERTA 8:29 19 42,800 MINOLTA 0:12 0 600 ELKHART LAKE, WI 2:59 5 17,000 MK 20:29 1 70,100 0:14 5 5,400 MULTIGAMA 0:05 0 500 FORMULA 1 0:00 2 2,000 NORCOLD 0:11 2 2,100 FORMULA 3 0:26 4 3,300 NTN BEARINGS 0:02 0 200 FORMULA JUNIOR 0:00 1 1,000 PENN CAPITAL 0:02 0 200 0:06 2 2,300 PHENIX 0:15 0 900 FORSYTHE RACING 0:40 0 2,000 PROFINE 0:09 2 1,600 FUNDIDORA PARK 0:15 6 7,500 RAMSET TOOLS 0:18 1 2,800 GET WELL ANDREAS 3:26 0 10,300 RED LINE OIL 1:10 1 4,800 GRAND PR. OF CLEV. 2:00 1 7,500 RLM INVESTMENTS 1:27 4 10,400 GRAND PR.OF DNVR. 0:30 0 1,500 ROCA ACERTO 0:05 0 500 GRAND. PR. OF LG. BC. 4:41 3 17,600 ROOM STORE, THE 0:06 2 1,300 GRAND PR. OF MONT. 0:10 0 500 ROSHFRANS 24:29 14 132,600 GRAND PR. OF SAN JS. 0:31 1 4,100 THETFORD 7:28 2 25,200 GRAND PR. OF TRNT. 0:50 0 5,000 TMI 19:42 1 65,900 INDY 500 0:44 16 10,200 TODITO CARD 0:08 0 800 0:00 1 1,000 TRENCH SHORING 2:16 0 6,800 JENSEN MOTORSPTS. 0:00 4 2,000 UNIK AUTO DESIGN 17:47 15 71,000 LAKE ERIE 0:00 3 3,000 UPR 11:55 0 41,900 LONG BEACH, CA 13:17 102 112,500 US RACETRONICS 0:33 6 5,000 LYNX RACING 0:00 1 1,000 USG SHEETROCK 0:19 3 4,500 MATHIASEN MTRSPTS. 0:31 5 7,100 McATEE MOTORSPTS. 0:09 6 3,600 TOTAL: 3:27:34 106 $837,600 MEXICO CITY, MEX. 0:00 4 2,000 42 TEAM SPONSORS MID-OH. SPTS. CR. CS. 0:00 2 1,000 MONTERREY GR. PRIX 1:00 0 3,500 GRAND TOTAL: 24:53:37 735 $6,041,900 MONTERREY, MEX. 14:05 53 90,500 273 SPONSORS MONTREAL, QUEBEC 2:38 29 26,900 2005 YEAR-END MULLIN PDCT. GRP. 0:55 0 3,500 NASCAR 0:10 19 15,000 P1 RACING 0:00 4 2,000 PKV RACING 18:11 9 76,700 POLESTAR ATLT. LLC 0:33 11 9,700 POLESTAR RAC. GRP. 1:41 19 16,300 PORTLAND GR. PRIX 2:30 0 7,500 PORTL. INT'L. RCWY. 0:54 10 7,700 PORTLAND, OR 18:59 68 109,500 PR1 MOTORSPORTS 0:43 4 5,500 RJS MOTORSPORTS 1:28 2 5,400 4:33 28 36,500 SAN JS. MUS. OF ART 0:02 0 200 SAN JOSE, CA 7:53 49 61,200 SCCA 0:00 6 4,000 TEAM TONIS 0:50 0 3,800 TORONTO, ONTARIO 8:54 56 65,800 TRANS-AM SERIES 0:00 1 1,000 TROIS-RIVIERES, QUB. 0:00 2 1,000 Top 20 AS&E Top 20 Team Overall Sponsor Sponsors Sponsors Averages SPONSOR IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30 SPONSOR IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30

TOYOTA 7:49:10 270 1,924,800 FLEXOVIT ABRASIV. 1:05:22 14 236,400 SEASON AVERAGE: 5:28 2.7 $22,130 YOKOHAMA 4:47:25 100 1,089,900 ROSHFRANS 24:29 14 132,600 EVENT AVERAGE: 0:27 0.2 $1,845 ADVAN (YOKOH.) 1:35:17 2 334,000 BOSPOKER.NET 21:20 14 97,500 TRD 25:37 0 98,500 UNIK AUTO DESIGN 17:47 15 71,000 SPARCO 23:34 0 92,100 MK 20:29 1 70,100 TECATE 16:24 0 77,200 TMI 19:42 1 65,900 FORD 20:02 0 76,700 UPR 11:55 0 41,900 BRIDGESTONE 20:59 0 72,800 THETFORD 7:28 2 25,200 TELMEX 9:44 0 57,100 RLM INVESTMENTS 1:27 4 10,400 Overall AS&E BBS 15:15 0 56,500 CONTINENTAL CART. 2:50 2 9,800 BOSCH 12:18 0 47,300 FEN. WR. WIN. & DRS. 1:01 8 7,200 GEHL 7:42 2 40,800 CAMELOT CONSTRUC. 0:57 3 6,800 Averages DYNAMIC 12:18 0 36,900 TRENCH SHORING 2:16 0 6,800 SEASON AVERAGE: 5:34 2.7 $22,530 MOBIL 1 9:29 0 36,700 KING TACO 1:42 0 5,100 EVENT AVERAGE: 0:28 0.2 $1,880 "PINKS" 2:07 45 36,200 US RACETRONICS 0:33 6 5,000 "NASCAR NATION" 4:00 26 33,000 RED LINE OIL 1:10 1 4,800 CENTRIX FINANCIAL 10:31 0 32,100 LANDTRAN SYSTEMS 1:11 2 4,600 MOLSON CANADIAN 5:09 0 29,600 USG SHEETROCK 0:19 3 4,500 GOKATHERINE.COM 8:23 0 28,000 DEANS R/C PRDCTS. 0:22 3 3,400 NAPA AUTO PARTS 8:43 0 26,400 ALUPLAST 0:58 0 2,900 Overall Team Averages SEASON AVERAGE: 4:57 2.5 $19,945 EVENT AVERAGE: 0:25 0.2 $1,660

Top 10 Overall Sponsors-- Comparable Value Percentage

2% Toyota 2% 2% Yokohama 2% 3% 2% Advan (Yokohama) 6% Flexovit Abrasives 8% 47% Roshfrans TRD BOSPoker.net 26% Sparco Tecate Ford 2005 Event Summary DATE EVENT ESTIMATED ATTENDANCE NETWORK IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30

4/10 TOYOTA 175,000 SPEED-TD+1 2:16:48 54 $437,400 5/22 GRAND PRIX OF MONTERREY 190,319 SPEED-TD 1:12:18 50 483,800 6/18 GRAND PRIX OF PORTLAND 64,000 SPEED-TD+1 2:31:20 78 493,000 6/19 GRAND PRIX OF PORTLAND (2) 64,000 SPEED-TD+1 2:34:36 62 494,800 6/25 87,778 SPEED-TD 1:03:52 45 428,200 6/26 GRAND PRIX OF CLEVELAND (2) 87,778 SPEED-TD+1 2:02:58 88 412,900 7/10 160,315 SPEED-TD 1:26:37 40 559,700 7/17 EDMONTON GRAND PRIX 200,052 SPEED-TD+1 2:30:44 82 493,200 7/31 GRAND PRIX OF SAN JOSE 153,768 SPEED-TD 1:06:24 48 446,400 8/14 148,511 SPEED-TD+1 2:34:04 64 494,200 8/21 GRAND PRIX OF ROAD AMERICA 47,000 SPEED-TD 1:11:50 38 469,000 8/28 93,755 SPEED-TD+1 4:22:06 86 829,300

GRAND TOTAL: 1,472,276 19 TELECASTS 24:53:37 735 $6,041,900 2005 TOYOTA ATLANTIC CHAMPIONSHIP PRESENTED BY YOKOHAMA

LEGEND:

TD+ = TAPE DELAYED PLUS NUMBER OF REPLAYS

2005-2004 Comparison YEAR NUMBER OF EVENTS ESTIMATED ATTENDANCE NUMBER OF TELECASTS IN-FOCUS EXPOSURE TIME SPONSOR MENTIONS $ VALUE BASED ON COST PER :30 2005 12 1,472,276 19 24:53:37 735 $6,041,900 2004 12 1,147,711 18 16:03:04 570 $4,305,900