B:9” T:9” S:8.5”

AUTOSAUHTOSOHWOW VISIT THE EXTRA VA NCOU V ER INTERNATIONAL AUTOSHOW EXTRA VANCOUVER CONVENTION CENTRE B:21” S:20” T:21” MARCH 25 30, 2014

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PRODUCTION NOTES

APPROVALS BY DATE FINALS TO PRODUCTION Studio Client: CANADA Art Director: DAVID NIEMELA Project: PACIFIC AUTOSHOW FSI Copywriter: NONE Type Mgr. Docket: PAD 14 8020 Print Mgr: C. RUDY/T. METCALFE Client Code: NONE Client Serv: T. HURST/A. MCEACHERN Proofreader Built At: 100% Output At: 100% Colour: 4C Print Mgr. Scale: 1” = 1” Fonts: MINION PRO, MYRIAD PRO, TT SLUG OTF Title: AUTOSHOW EXTRA V.O.: 9” X 21” Trim: 9” X 21” Art Director Pubs: Safety: 8.5” X 20” Bleed: NONE Copywriter Date: 2-14-2014 10:43 AM Creative Dir. Region/Layer Code: Artist: OPTIC PREPRESS Typesetting: Optic Nerve AD NUMBER/COMPONENT: LASER% Acct. Mgmt. This advertisement prepared by PUBLICIS NONE Client PAD_148020_VAN_COVER

REVs PDF CYAN, MAGENTA, YELLOW, BLACK DUE DATE: FEB 27 0 3 t:1.3125” s:0.8125”

On the move Refined, rugged, ready Chrysler is B.C’s number one-selling automaker Wrangler’s 2014 model year puts the “special” back in “special editon” he history of Chrysler reaches back 88 years in Canada. And, as it over last year and the which saw record January sales. ome 300,000 driving enthusiasts flocked Based on the ever-popular Rubicon model, The Willys Wheeler, which is available Tenters 2014, the company has a great view of the future. “Chrysler Group has brought a steady flow of new and award- Sto the Chrysler display at the recent 2014 the X edition makes it a breeze to negotiate in any of the above-listed exterior colours, “As we enter the 2014 model year, Chrysler Canada remains winning products to market in recent years. Each of these new Canadian International Auto Show to view any obstacle. The Polar Edition Wrangler is features a Gloss Black with black as committed as ever to delivering the kind of automobiles that products boasts improved fuel efficiency, provides great value and the award-winning Ram 1500 EcoDiesel, the based on the Wrangler Sahara model and Jeep badge and Gloss Black front and rear TOP VEHICLES FOR OF A LIFE ADVENTURE. Canadians value, as well as being a positive force in sustaining the offers a range of options that meet consumers’ needs,” said Dave new Jeep Cherokee and the all-new 2015 features a new front grille with Black accents, appliqués; historic Satin Black “4 quality of Canadian life,” says Reid Bigland, president and CEO of Buckingham, chief operating officer of Chrysler Canada. “2014 is . And many of them lingered body-colour , aggressive 18-inch Wheel Drive” rear tailgate decal and “Willys” Chrysler Canada. “Customer enthusiasm for our varied product shaping up to be a great year for us as we have gained market share for a close-up look at the head-turning 2014 polished Gloss Black alloy wheels and Polar hood decals; and high-gloss black 17-inch lineup is reflected in our results in the marketplace.” and will achieve our highest annual sales in over a decade.” Jeep Wrangler Willys Wheeler edition, which White interior finishes. The standard Trac-Lok aluminum wheels. January sales led Chrysler to its 50th consecutive month of year- B.C. automobile customers seem to agree, making Chrysler made its Canadian debut. limited-slip rear differential with available The Polar Edition offers the choice of over-year sales growth (four years) — the longest sales streak in the and its full range of products the #1-selliing retail automaker in Aimed squarely at Jeep purists — after electronic locker make the this Wrangler Hydro Blue, Bright White and Billet Silver company’s history. January 2014 sales were 17,696, compared with the province. all, the iconic Wrangler is among the world’s equipped to handle the most extreme routes colours. It comes standard with Polar Edition 17,013 vehicles sold in January 2013 — an increase of 4 per cent. Indeed, Chrysler continues to be on the move and moving most capable and recognized vehicles — the rock rails, black fuel Among the highlights are the Grand Caravan, up 9 per cent forward. Willys Wheeler’s design invokes the brand’s filler door and Jeep 2014 Jeep Wrangler rugged military roots. Wrangler’s DNA comes Polar badging. from World War II Willys MB and civilian Included among , hence with defining features such as notable new features separate body and frame, front and rear rigid for the 2014 Wrangler live , fold-flat windshield and, of course, is a Trail Rated Kit with the ability to be driven without doors. two D-Rings, a tow The thrill of the Jeep Based on the Wrangler Sport model, the strap and gloves — Willys Wheeler features a Dana 44 rear and an elegantly smart The 2014 Jeep Cherokee blazes a new trail and is a mid-size SUV that with Trac-Lok® limited-slip rear differential Jeep-branded bag to and 3.73 gears, BFGoodrich KM Mud Terrain store these items. stands out in the crowd 17-inch tires and rock rails. Under the hood, all Clear park lamps t’s easy to see why the Automobile Wranglers are powered by the award-winning and turn signal IJournalists Association of Canada (AJAC) 3.6-litre Pentastar™ V6 — three-time indicators replace has named the all-new Jeep Cherokee as the winner of the prestigious Ward’s AutoWorld’s the amber units and 2014 Canadian Utility Vehicle of the Year. “Ward’s 10 Best ” award — producing Sport models can Combining Jeep capability with a 285 horsepower and 260 lb.-ft. of torque. It’s now be equipped with luxurious interior, benchmark safety features, available with a standard six-speed manual or the new Uconnect™ outstanding fuel economy and the most a five-speed automatic , and can and the most demanding driving conditions 6.5-inch touchscreen radio with hard drive affordable 4x4 in its segment, the new achieve up to 11.2 L/100km. in any weather. storage and Sirius XM radio. Cherokee truly stands apart. As wonderful as the Willys Wheeler is, it’s Wrangler has always been offered in a The always-reliable combination of open- It’s powered by a choice of two new just one of this year’s special-edition variants unique variety of body colours, and the 2014 air freedom, off-road capability and on-road engines. The 2.4-litre, 4-cylinder Tigershark™ on the archetypal Jeep. Also available are model year maintains this standard with fresh refinement has brought Jeep Wrangler’s MultiAir® engine produces 184 horsepower the Jeep Wrangler Rubicon X — new for fervour. New exterior colours include Amp’d, popularity to an all-time high. There’s no and 171 lb.-ft. of torque, while also delivering 2014. Available as a two-door version or as a Anvil, Copperhead, Hydro Blue, Flame Red better model year than 2014 to “wrangle” as low as 6.4 L/100 km (44 mpg) highway four-door Unlimited version, the Rubicon X and Granite Crystal; and still available are your own dream drive — refined, rugged fuel economy. is the most capable Wrangler in the lineup. Billet Silver, Bright White, Black and Dune. and ready. The 3.2-litre Pentastar™ VVT V6 is the first derivative of the celebrated 3.6-litre Pentastar™ VVT V6, which was named one of Ward’s Automotive magazine’s annual list of “Ward’s 10 best engines” for three years running. This new V6 features variable valve Life is grander than ever timing (VVT), produces 271 hp and 239 lb.-ft. of torque, and delivers best-in-class towing of , the most awarded SUV ever 2,041 kg (4,500 lb.). 2014 Jeep Cherokee The Jeep Cherokee is also the first mid-size he 2014 Jeep Grand Cherokee combines and delivers a best-in-class towing capacity auto, snow and rock. SUV to feature rear-axle disconnect, which Tlegendary Jeep capability with best- of 2,812 kg (6,200 lb.). The 5.7-litre HEMI That ruggedness is accompanied by a seamlessly switches between two- and four- vehicle performance and safety for specific as the Jeep Cargo Management System and in-class fuel economy, advanced user- V8 packs 360 horsepower and 390 lb.-ft. of range of more than 60 advanced safety and wheel drive for full-time torque management driving conditions. 60/40 split second-row seats, provide ample friendly technology and benchmark on-road torque with a best-in-class towing capacity security features, which ranks the Grand s :20” and does not require input from the driver. That ruggedness is accompanied by a configuration options for passengers and refinement and safety features. Already of 3,265 kg (7,200 lb.). Newly available is Cherokee as highest in its class. New safety t :21” Further helping to redefine the mid-size range of safety features, including 10 standard cargo. the most awarded SUV ever, expect the a 3.0-litre EcoDiesel , producing features include Forward Collision Warning SUV, both engines are mated to a nine- airbags and the new available ParkSense The driver can also make use of the new Grand Cherokee to drive you to 240 horsepower and a massive 420 lb.-ft. of Plus with Crash Mitigation and Selec-Speed speed — the first Parallel/Perpendicular Park Assist System. available Uconnect™ multimedia system unprecedented heights. torque, delivering clean-diesel technology Control, assisting drivers on steep grades. 2 in the segment — which provides excellent A Chrysler Group first, this system will through either the standard console- A choice of three engines powers the Jeep with low CO emissions, and matching the Standard front-row active head restraints, fuel economy and acceleration. It’s standard guide the customer into an available parking mounted 5-inch touchscreen or the available Grand Cherokee. The 3.6-litre Pentastar™ VVT 5.7-litre V8’s best-in-class tow rating. An full-length side-curtain airbags and seat- equipment on all Cherokee models. space by automatically steering the vehicle 8.4-inch touchscreen (the largest in any mid- V6 engine — named one of “Ward’s 10 Best eight-speed transmission drives all Grand mounted side thorax airbags offer enhanced The Cherokee is smooth, quiet and efficient, into the parking spot. size SUV). Engines” for three years running — produces Cherokees. occupant protection to passengers. but also maintains a sense of ruggedness, with There’s also the available Lane Departure The Uconnect 8.4AN multimedia system 290 horsepower and 260 lb.-ft. of torque Smooth, quiet and efficient, the Grand Also available are blind-spot monitoring a choice of innovative 4x4 systems for top- Warning-Plus, which uses a camera- includes navigation, Bluetooth connectivity Cherokee maintains a and rear cross-path detection, which aid notch capability in all weather conditions. based vision sensor to establish the Jeep for hands-free phone calls and streaming 2014 Jeep Grand Cherokee sense of identity-defining drivers when parking or changing lanes. All 4x4 systems include the Jeep Selec- Cherokee’s position on the road. audio, and SiriusXM Satellite Radio. Plus, ruggedness with a choice Inside, the Grand Cherokee is modern, Terrain™ traction control system, which allows If the vehicle begins to drift from its lane, there’s a full-colour 7-inch customizable of three innovative “go inviting and comfortable, with luxurious the driver to choose from up to five on- and the system delivers a warning to the driver instrument cluster. anywhere” 4x4 systems materials such as premium-cloth seating off-road settings — auto, snow, sport, sand/ via a pulse through the steering wheel. As the most affordable 4x4 in the that yield top-notch (standard on Laredo editions) and Capri mud and available rock — which are controlled Inside, the Cherokee is modern, inviting and segment, Jeep continues to blaze new trails capability in any weather leather seating (standard in the Limited). with an easy-to-operate dial in the centre comfortable, with premium materials, such as with a blend of sophisticated touring and condition. Two of those Immediately noticeable is the revised centre console near the gear shift. the available Nappa leather-faced seats. adventurous off-roading promised by the all- systems — Quadra-Trac stack featuring new Uconnect™ 5-inch or 8.4- It controls up to 12 systems that optimize Thoughtful, clever storage systems, such new 2014 Jeep Cherokee. II® and Quadra-Drive II® inch touchscreens, underneath which sits a — include Jeep’s Selec- new leather-wrapped E-shifter for the eight- Terrain™ traction control speed transmission. system, which allows the Life is grander than ever — if you have the driver to choose from up right drive. Start with the 2014 Jeep Grand to five on- and off-road Cherokee and you’ll look forward to it like Raising the flag settings: sand/mud, sport, never before. The all-new 2015 Chrysler 200 is the striking new “face” of Chrysler he newest entry into the Chrysler family Tis the all-new 2015 Chrysler 200, an A matter of choice ambitious vehicle set to compete in the mid-size car market. “It’s our flagship model The 2014 SUV will drive you to unprecedented heights that will challenge every assumption about mid-size cars,” noted Chrysler president rriving in dealerships this fall, the 2014 with advanced and CEO Al Gardner at the North American ADodge Journey — Canada’s #1-selling storage options International Auto Show in in January, vehicle — takes its well-known such as second- when the car was unveiled. “It’s designed versatility to the next level. The Dodge row seats that to take on every vehicle in the segment.” Journey is now the sole vehicle in its segment fold flat to create It made its Canadian debut at the 2014 to offer all of the following options: four- or 1908 L (67.4 cubic Canadian Auto Show in February. six-cylinder engine, five- or seven-passenger ft.) — a feature The sporty 200, which is built on the Alfa seating, and front-wheel or all-wheel drive. also available on Romeo Giuletta platform, will be available in And with six available trim levels — for CVP, third-row seats. four versions — LX, Limited, the sporty 200S SE Plus, SXT, Limited, R/T and R/T Rallye Innovative — and and the flagship 200C. The 200 features an models — the wide range of choices is just class-exclusive — industry-leading nine-speed transmission as the beginning. removable storage standard equipment, and the 200S and 200C All-new 2015 Chrysler 200 The CVP, SE Plus and SXT are powered by bins in the floor are available in front- or all-wheel drive. There a standard 2.4-litre 16-valve dual overhead ahead of the camshaft (DOHC) four-cylinder engine second-row seats are two engine options available: the 2.4-litre 2014 Dodge Journey Tigershark MultiAir® I-4, which produces an instantly recognizable unified grille and Linen, with available Nappa leather-faced producing 173 horsepower and 166 lb.-ft. of can hold anything 184 horsepower, and the renowned 3.6-litre graphic prominently showcasing seating, real-wood and satin chrome trim. torque and linked to a four-speed automatic from muddy Pentastar™ VVT V6, which churns out a best- the Chrysler wing badge. The fluid, striking The standard centre console offers innovative transmission that delivers up to 7.7 L/100km The Dodge Journey boasts many standard clothes to soda cans, and conceal valuables, in-class 295 horsepower. exterior profile highlights the 200’s - sliding cup holders with smooth furniture-like on the highway. features not commonly found in its segment, say, a camera, laptop or purse. With the The 2015 Chrysler 200 also offers an like appearance. movement. Available on the SXT and standard on including a 4.3-inch Uconnect™ multimedia fold-flat front passenger and front passenger innovative 9-speed automatic transmission Drivers will easily notice the few key lines The Chrysler 200 also boasts more than the Limited, R/T, and R/T Rallye models is centre, power heated foldaway mirrors, in-seat storage, the Dodge Journey clearly with full e-shift rotary dial (instead of the that wrap around the vehicle. Available LED 60 available or standard safety features, the award-winning 3.6-litre Pentastar™ VVT keyless entry and seven airbags. offers best-in-class storage systems. traditional gear shift lever) that opens up daytime running lights and LED fog lamps including industry-leading Adaptive Cruise V6 engine, named one of Ward’s “10 Best The Journey has also been named a Top Options, options, options… The hardest the centre console and more space for cup and standard LED taillights give the 200 a Control with stop, Forward Collision Engines” for three consecutive years. Safety Pick by the Insurance Institute for choice for you when it comes to the Dodge holders and and storage. distinctive look. Front signal lights integrated Warning With Active Braking, Parallel and The Pentastar V6 produces best-in-class Highway Safety, for five consecutive years, Journey will be answering the question: The 200 boasts a distinctive athletic into fenders lend a dash of European flair. Perpendicular Park Assist, and Lane Sense™ 283 horsepower and 260 lb.-ft. of torque; and every trim level comes loaded with more “Which one do I want, exactly?” design that is classic yet stylish, and The interior, inspired by classic North Lane Departure Warning with Lane Keep mated to a six-speed automatic transmission, than 40 safety and security features. As tough decisions go, that one’s as good showcases the new “face” of Chrysler with American design, is available in Black or Assist. it delivers up to 7.9 L/100km on the highway. The cabin design redefines practical, as it gets.

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PRODuCTiOn nOTES

APPROVALS BY DATE FinALS TO PRODuCTiOn Studio Client: Chrysler Canada Art Director: david nieMela Project: paCifiC autoshow fsi Copywriter: none Type Mgr. Docket: pad 14 8020 Print Mgr: C. rudy/t. MetCalfe Client Code: none Client Serv: t. hurst/a. MCeaChern Proofreader Built At: 100% Output At: 100% Colour: 4C Print Mgr. Scale: 1” = 1” Fonts: tt slug otf, Minion pro Title: top vehiCles for a life of adventure. V.O.: 1.3125” x 21” Trim: 1.3125” x 21” Art Director Pubs: Safety: 0.8125” x 20” Bleed: none Copywriter Date: 2-26-2014 5:34 pM Creative Dir. Region/Layer Code: Artist: optiC prepress typesetting: optic nerve AD nuMBER/COMPOnEnT: LASER% Acct. Mgmt. This advertisement prepared by PuBLiCiS none Client PAD_148020_TAB_P3

REVs PDF Cyan, Magenta, BlaCk DuE DATE: FEB 27 0 2 t:1.3125” s:0.8125”

Fun direction State-of-the art Dart Let the 2014 Jeep Compass steer you toward adventure The 2014 Dodge Dart is the affordable compact that’s always right on target ew for 2014, the Jeep Compass fulfills the , illuminated cup holders and keyless entry. little over one year after its introduction, There are three different engines available with respectively. The value leader in the lineup is Npromise of its name by getting Canadian It’s a perfect package — the sophisticated style Athe Dodge Dart is enjoying strong customer the Dart depending on the model. The Aero is the SE, which boasts a starting price of just drivers where they need to be — in iconic Jeep of a hearty SUV with the performance, handling, response, which promises to become even stronger powered by a 1.4-litre MultiAir® turbocharged $15,995. Under the hood of this model is the GREAT RIDES THAT ARE ALL IN THE FAMILY. THE IN GREAT ALL THAT RIDES ARE style, naturally. Notable upgrades for this model efficiency and price of a . 2014 Jeep Compass with the addition of the Blacktop package to the 4-cylinder that offers an inspired blend of 2.0-litre Tigershark™ 4-cylinder that produces 160 year include a new six-speed PowerTech automatic lineup. The Dart fleet comprises five models — sportiness and fuel efficiency. This 160-hp engine is horsepower and 148 lb.-ft. of torque. The SE comes transmission, new standard supplemental front- the SE, SXT, Aero, Limited and GT. The Blacktop paired with either a 6-speed equipped with a 6-speed manual transmission; a seat-mounted side airbags and a dynamically package is an option available on the SXT with the or a 6-speed dual-dry- automatic and 6-speed automatic is also available. refreshed design. Always unsurpassed is Jeep’s Rallye Appearance Group. consumes just 4.8 and 4.9 L/ 100 km highway The other three models in the fleet are all 4x4 off-road capability supported by remarkable powered by the 2.4-litre Tigershark™ MultiAir® fuel economy of 6.6 L/100km (43 mpg). Pride with joy 4-cylinder, which delivers 184 horsepower of sheer Off-road, the Compass is true to its Jeep name. 2014 Dodge Dart driving pleasure. The Dart Limited is the ride The Jeep Freedom Drive II 4x4 Off-road Package, The 2014 Jeep Patriot is a cheap and cheerful option for those with discriminating tastes; it features which includes a second-generation continuously a 6-speed automatic transmission, 8.4-inch variable , 17-inch all-terrain tires and he most affordable 4x4 in Canada just became Electronic Stability Control, electronic roll mitigation, touchscreen, navigation system, back-up camera aluminum wheels, a one-inch raised ride height, Tbetter than ever. For 2014 the Jeep Patriot hill-start assist, four-wheel disc anti-lock brakes, and a and 17-inch wheels. a full-size spare tire, skid plates, tow hooks, fog continues to offer benchmark compact-SUV full-length console, to name just a few. The Dart SXT has a number of packages lamps and manual seat height adjuster, delivers capability, but with improved ride and handling, available, including the Rallye Appearance Group, Jeep Trail Rated capability in Compass form. courtesy of a brand-new powertrain. Adding to the Sun and Sound Group, and the Cold Weather The Compass boasts over 30 safety and the Patriot driving experience is Trail Rated 4x4 2014 Jeep Patriot Group. New for 2014 is the Blacktop package, security features. New are standard front-seat- off-road capability supplied by the available Jeep previously offered on the and mounted side airbags complementing side-curtain Freedom Drive II 4x4 Off-road Package. Packed Challenger, among others. This package — which air bags for all rows, Electronic Stability Control, with a second-generation continuously variable includes Gloss Black mirrors and 18-inch Gloss electronic roll mitigation, hill-start assist (with transaxle, it includes 17-inch all-terrain tires and Black aluminum wheels — brings even more style manual transmission), four-wheel disc anti-lock aluminum wheels, a one-inch raised ride height, and attitude to the SXT. brakes and available ParkView® Rear Back-Up a full-size spare tire, skid plates, tow hooks, fog Last but not least is the Dodge Dart GT. This model Camera. lamps and manual seat height adjuster. adds several compelling features, including sport Among its available technology features is Jeep’s new six-speed transmission also helps suspension and steering, integrated dual exhaust and a Uconnect™ multimedia centre with 6.5-inch reduce ownership and maintenance costs with its 18-inch hyper black aluminum wheels. Inside, the GT touchscreen, SiriusXM Satelite Radio, power no-nonsense “fill for life” design. Also helping the sets itself apart with its perforated Nappa leather- T:10" sunroof, illuminated cup holders and keyless entry. pocketbook is amazing fuel economy of 6.6 L/100 faced seats, heated leather-wrapped steering wheel S:9.5" Among its available technology features is an km (43 mpg). and push-button start. Uconnect™ multimedia centre with a 6.5-inch The Patriot comes packed with standard touchscreen, SiriusXM Satelite Radio, power features — supplemental front seat-mounted airbags, maximum The Dodge Grand Caravan, the original minivan, is still the best — and the best-selling , Ω , § The ≤ , ast year marked the 30th anniversary of the Loriginal minivan — the Dodge Grand Caravan. The fact that the Grand Caravan remains a top- selling vehicle — and the best-selling minivan — in the country every year since its inception is a testament to how well it fulfills its intended purpose. Jeep is a registered trademark of Chrysler Group LLC. ® Over the years, 78 world-class innovations have appeared first in the Grand Caravan, including the Stow ‘n Go® Seating and Storage System and the Blu-Ray rear-seat entertainment system. These developments make this ever-popular, smart s :20” minivan the perfect family vehicle. t :21” For the 2014 model year, there are no fewer than six Grand Caravan models to choose from. One of  B.C.’S #1-SELLING AUTOMAKER HAS THE PERFECT WAY TO SPRING FORWARD. them is the 30th Anniversary Edition — a package that includes special paint, badging and 17-inch aluminum wheels. The Grand Caravan features the award-winning

AS GOOD AS 3.6-litre Pentastar™ VVT V6, an engine that The SiriusXM logo is a registered trademark of SiriusXM Satellite Radio Inc. The SiriusXM logo is a registered trademark of SiriusXM Satellite Radio Inc. TM 37 blends performance and efficiency perfectly. The ^ MPG

VVT V6 – Hwy: 9.3 L/100 km (30 MPG) and City: 12.7 L/100 km (22 MPG). Wise customers read the fine print: *, VVT V6 – Hwy: 9.3 L/100 km (30 MPG) and City: 12.7 (22 MPG). ‡, ∞ , CANADA’S #1 SELLING CROSSOVER HIGHWAY ¤ Pentastar develops best-in-class 283 horsepower 7.7 L/100 KM HWY TM 2014 DODGE JOURNEY CANADA VALUE PACKAGE and 260 lb.-ft. of torque, and comes standard with 2014 Dodge Grand Caravan a driver-selectable fuel economizer mode — an $ $ % efficiency-boosting feature that is unique to the program. This initiative is a joint effort between players have worn Kids jerseys. FINANCE @ minivan segment. participating amateur hockey organizations across (For more information on the program, visit FOR 114 4.29 19,998 BI-WEEKLY≤ FOR 96 MONTHS The Dodge Grand Caravan also boasts a best- the country and Chrysler Canada and its 440-plus dodgecaravankids.ca.) PURCHASE PRICE INCLUDES $2,000 CONSUMER WITH $0 DOWN in-class towing capacity of 1,633 kg (3,600 lb), local dealers. It helps families keep their children Over the last 30 years, the Dodge Grand Caravan CASH* AND FREIGHT. Starting from price for 2014 Dodge Journey R/T AWD shown: $32,390.§ making it the perfect choice for families that enjoy active and helps keep down the cost of playing has played a big role in the lives of Canadian their weekend fun. hockey by providing sponsorship funding to novice families from coast to coast. AVAILABLE FEATURES There are other ways that the Grand Caravan house league teams. And as this iconic vehicle motors on towards the • 2.4 L (16V I-4) with 4-speed automatic • Second-row 60/40 split-folding seat • Air conditioning with dual-zone temperature control is supporting Canadian families. A noteworthy Since the inception of the program in 2006, half-century mark, there’s no sign that it’s slowing • UconnectTM 4.3 Multimedia Centre • Keyless Enter ‘n’ GoTM example is the Dodge Grand Caravan Kids more than 120,000 budding Canadian hockey down. Middle Sport/Utility segmentation. Based on combined highway/city 2014 EnerGuide fuel consumption ratings. Government of Canada test methods used. Your actual fuel consumption will vary Your Government of Canada test methods used. Based on combined highway/city 2014 EnerGuide fuel consumption ratings. Middle Sport/Utility segmentation. Based on 2014 Ward's u

AS GOOD AS THE MOST CAPABLE OFF-ROAD VEHICLE IN ITS CLASS√ 30 MPG HIGHWAY 2014 JEEP WRANGLER 2-DOOR SPORT 4X4 ¤ 9.3 L/100 KM HWY Going to town $ $ % FINANCE @ The 2014 Chrysler Town & Country is a luxe celebration of 30 years of driving in style FOR 119 4.29 20,888 BI-WEEKLY≤ FOR 96 MONTHS he original minivan has just celebrated three making it the perfect choice for avid boaters, and available safety features includes trailer-sway PURCHASE PRICE INCLUDES $2,500 CONSUMER WITH $0 DOWN Tdecades in existence and, in honour of this campers and cottagers. As well, the Pentastar damping, the ParkView® Rear Back-Up Camera, * CASH AND FREIGHT. distinction, the Chrysler Town & Country line — engine offers a fuel-economizer mode and is linked blind-spot monitoring and rear cross-path (RCP) Starting from price for direct descendants of the Dodge Caravan and to a 6-speed automatic transmission for improved detection technologies, and side-curtain airbags 2014 Jeep Wrangler Sport S shown: $29,940.§ 4.19% purchase financing for up to 96 months is available through RBC, Scotiabank and TD Auto Finance. See your dealer for complete details. Example: 2014 Jeep Grand Cherokee Laredo with a Purchase Price of $39,998 financed at 4.19% over 96 months with $0 down payment equals Example: See your dealer for complete details. Auto Finance. TD Scotiabank and ∞ 4.19% purchase financing for up to 96 months is available through RBC, the Grand Voyageur — now includes a fuel efficiency. To top it all off, the Town & Country for all three rows of seats. special 30th Anniversary Edition. is a Top Safety Pick of the independent industry With so very much going for it, the 2014 Chrysler BEST-IN-CLASS FUEL ECONOMYu 4AS GOOD0 AS Over the past 30 years, there have been no fewer group Insurance Institute for Highway Safety Town & Country will no doubt find its way into MPG than 78 innovations unique to the segment brought (IIHS). This minivan’s long list of 40-plus standard many Canadian driveways this year. HIGHWAY THE 2014 JEEP GRAND CHEROKEE LAREDO ¤ 7.0 L/100 KM HWY to market by Chrysler . No surprise then that the Chrysler minivan is so popular, with total 2014 Chrysler Town & Country

Finance Pull-Ahead Bonus Cash and 1% Rate Reduction are available to eligible customers on the retail purchase/lease of select 2014 Chrysler, Jeep, Dodge, Ram or models at participating dealers from March 1 to 31, 2014 inclusive. Finance Pull-Ahead Bonus Cash will be deducted from the negotiated price after taxes. Finance Pull-Ahead Bonus Cash will be deducted from the negotiated price after taxes. 2014 inclusive. Ram or Fiat models at participating dealers from March 1 to 31, Dodge, Jeep, Ω Finance Pull-Ahead Bonus Cash and 1% Rate Reduction are available to eligible customers on the retail purchase/lease of select 2014 Chrysler, $ % sales in excess of 13 million since 1983. $ FINANCE S:20" @ T:21" FOR 220 4.19 The Chrysler Town & Country, first introduced 38,888 BI-WEEKLY∞ FOR 96 MONTHS in 1989, was the world’s first luxury minivan and it PURCHASE PRICE INCLUDES FREIGHT. WITH $0 DOWN maintains the same standard of excellence that has 4.29% purchase financing for up to 96 months is available through RBC, Scotiabank and TD Auto Finance. See your dealer for complete details. Example: 2014 Jeep Wrangler Sport 4x4/2014 Dodge Journey Canada Value Package with a Purchase Price of $20,888/$19,998 financed at 4.29% over 96 months with $0 down payment equals 208 Value Wrangler Sport 4x4/2014 Dodge Journey Canada 2014 Jeep Example: See your dealer for complete details. Auto Finance. TD Scotiabank and ≤ 4.29% purchase financing for up to 96 months is available through RBC, Starting from price for made it so popular for so long. For the 2014 model 2014 Jeep Grand Cherokee Overland with optional equipment shown: $57,641.§ year, there are four versions of the Town & Country available in Canada — Touring, Touring-L, Limited PULL-AHEAD BONUS CASH Ω RATE and 30th Anniversary Edition. PULL-AHEAD INTO A NEW VEHICLE SOONER. REDUCTION , + ENDS MARCH 31ST Building on the Touring-L model, the 30th EXCLUSIVE TO OUR EXISTING FINANCE/LEASE CUSTOMERS. $1000 1% Anniversary Edition adds a list of exclusive features, including heated second-row seats, power third-row seats, heated steering wheel, Granite Crystal Metallic paint, 17-inch aluminum wheels with painted satin carbon pockets, and one-of-a-

Small Sport Utility segmentation. Small Sport Utility segmentation. √ Based on 2014 Ward’s Middle Cross Utility segmentation. ^Based on 2014 Ward’s for all Retail vehicles sold in the province of British Columbia. Year Registration data for 2013 Calendar Vehicle Polk Canadian New Automotive:  Based on IH S LESS FUEL. MORE POWER. GREAT VALUE. kind badging. 15 VEHICLES WITH 40 MPG HWY OR BETTER. All four versions of the Town & Country are powered by the award-winning 3.6-litre Pentastar™ VVT V6, which produces best-in-class 283 horsepower and 260 lb.-ft. of torque. This potent engine also gives the Town & Country a best- in-class towing capacity of 1,633 kg (3,600 lbs), Less Fuel. More Power. Great Value is a comparison between the 2014 and the 2013 Chrysler Canada product lineups. 40 MPG or greater claim (7.0 L/100 km) based on 2014 EnerGuide highway fuel consumption ratings. Government of Canada test methods used. Your actual fuel consumption may vary based on driving habits and other factors. Ask your dealer for the EnerGuide information. ¤2014 Ask your dealer for the EnerGuide information. actual fuel consumption may vary based on driving habits and other factors. Your Government of Canada test methods used. (7.0 L/100 km) based on 2014 EnerGuide highway fuel consumption ratings. 40 MPG or greater claim is a comparison between the 2014 and 2013 Chrysler Great Value Canada product lineups. More Power. Less Fuel. 2014 Jeep Wrangler 3.6 L Pentastar 2014 Jeep Grand Cherokee 3.0L EcoDiesel V6 8-speed automatic – Hwy: 7.0 L/100 km (40 MPG) and City: 10.3 (27 MPG). Dodge Journey 2.4 L with 4-speed automatic – Hwy: 7.7 L/100 km (37 MPG) and City: 11.2 (25 MPG). based on driving habits and other factors. based on driving habits and other factors. Zing Into Spring Sales Event offers are limited time offers which apply to retail deliveries of selected new and unused models purchased from participating dealers on or after March 1, 2014. Offers subject to change and may be extended without notice. All pricing includes freight ($1,695) and excludes licence, insurance, registration, any dealer administration fees, other dealer charges and other applicable fees and taxes. Dealer order/trade may be other dealer charges and applicable fees and taxes. any dealer administration fees, registration, insurance, All pricing includes freight ($1,695) and excludes licence, Offers subject to change and may be extended without notice. 2014. Zing Into Spring Sales Event offers are limited time offers which apply to retail deliveries of selected new and unused models purchased from participating dealers on or after March 1, *Consumer Cash Discounts are offered on select new 2014 vehicles and are deducted from the negotiated price before taxes. Dealer may sell for less. necessary. 208 bi-weekly payments of $226 with a cost borrowing $7,109 and total obligation of $47,107. bi-weekly payments of $119/$114 with a cost borrowing $5,806/$3,644 and total obligation of $24,694/$23,642. 2014 and December 31, Ram or Fiat models with an eligible standard/subvented finance or lease contract maturing between January 1, Dodge, Jeep, Eligible customers include all original and current owners of select Chrysler, 1% Rate Reduction cannot be used to reduce the final interest rate below 0%. Auto Finance and Scotiabank. TD 1% Rate Reduction applies on approved credit to most qualifying subvented financing transactions through RBC, Upgrades available for additional cost. paint). §Starting from prices for vehicles shown include Consumer Cash Discounts and do not upgrades (e.g. See dealer for complete details and exclusions. not required. Trade-in 2016.

PAD_148020_Tab_P5.indd 1 2/28/14 4:24 PM

PRODuCTiOn nOTES STAR MEDIA TO APPROVALS BY DATE FinALS TO PRODuCTiOn Studio Client: Chrysler Canada Art Director: david nieMela Project: paCifiC autoshow fsi Copywriter: none Type Mgr. Docket: pad 14 8020 Print Mgr: C. rudy/t. MetCalfe Client Code: none Client Serv: t. hurst/a. MCeaChern Proofreader PROVIDE CONTENT Built At: 100% Output At: 100% Colour: 4C Print Mgr. Scale: 1” = 1” Fonts: tt slug otf, Minion pro Title: great rides that are all in the faMily. V.O.: 1.3125” x 21” Trim: 1.3125” x 21” Art Director Pubs: Safety: 0.8125” x 20” Bleed: none Copywriter Date: 2-26-2014 5:38 pM Creative Dir. Region/Layer Code: Artist: optiC prepress AND LAYOUT typesetting: optic nerve Acct. Mgmt. AD nuMBER/COMPOnEnT: LASER% This advertisement prepared by PuBLiCiS none Client PAD_148020_TAB_P5

REVs PDF Cyan, Magenta, BlaCk DuE DATE: FEB 27 0 2 Patriot/Compass Advertorial

PAD_148020_Van_P4.indd 1 2/28/14 7:57 PM

PRODUCTION NOTES

APPROVALS BY DATE FINAL TO PRODUCTION Studio Client: CHRYSLER CANADA Art Director: DAVID NIEMELA Project: PACIFIC AUTOSHOW FSI Copywriter: NONE Type Mgr. Docket: PAD 14 8020 Print Mgr: C. RUDY/T. METCALFE Client Code: NONE Client Serv: T. HURST/A. MCEACHERN Proofreader Built At: 100% Output At: 100% Colour: 4C Print Mgr. Scale: 1" = 1" Fonts: SENTICOSANSDT, HELVETICA NEUE, WINGDINGS, TT Title: ZING INTO SPRING SALES EVENT V.O.: 10" X 21" Trim: 10" X 21" SLUG OTF, SENTICOSANSDTCONDENSED, FRUTIGER Art Director Pubs: Safety: 9.5" X 20" Bleed: NONE LT STD Copywriter Date: 2-26-2014 6:00 PM Creative Dir. Region/Layer Code: Artist: OPTIC PREPRESS Typesetting: Optic Nerve AD NUMBER/COMPONENT: LASER% Acct. Mgmt. This advertisement prepared by PUBLICIS NONE Client PAD_148020_VAN_P4

REVs PDF CYAN, MAGENTA, YELLOW, BLACK DUE DATE: FEB 27 3 7 T:11” t:1.3125” S:10.5” s:0.8125”

The King award is a fitting welcome for the EcoDiesel, which is new for 2014. The Ram is the only light-duty, full-size pickup to offer diesel power. The 3.0-litre V6 EcoDiesel comes standard with a TorqueFlite™ eight-speed automatic transmission, which PROVEN THAT GET JOB THE DONE. enhances the already enviable fuel efficiency. Actually it is the most fuel-efficient truck ever in Canada, with fuel economy numbers of 40 mpg (7.1 L/100km). The EcoDiesel powerplant is a turbocharged 60-degree, dual overhead camshaft, 24-valve V6 that produces 240 horsepower and 420 lb.-ft. of torque. Jeep is a registered trademark of Chrysler Group LLC. ® It’s noticeably more fuel-efficient than all V6 and V8 gasoline engines in the half-tonne pickup category. In the Ram lineup, the EcoDiesel joins the 3.6-litre Pentastar™ V6 engine — one of Ward’s Automotive magazine’s 2013 “10 best engines” (producing 305 horsepower and 269 lb.-ft. of torque) — and the 5.7-litre Hemi V8 with Fuel Saver Technology and variable-valve timing (395 horsepower and 407 lb.-ft. of torque).  In addition to its impressive class-leading fuel B.C.’S #1-SELLING AUTOMAKER HAS THE PERFECT WAY TO SPRING FORWARD. economy, the Ram 1500 is a sophisticated machine boasting an array of available fuel-saving systems. Besides an eight-speed automatic transmission, there’s a 2014 Ram 1500 stop-start system on HFE (high fuel efficiency) models, a thermal management system, pulse-width modulation The SiriusXM logo is a registered trademark of SiriusXM Satellite Radio Inc. The SiriusXM logo is a registered trademark of SiriusXM Satellite Radio Inc. TM AS GOOD AS (3.6-litre Pentastar V6), active aerodynamics comprised 36 of grille shutters and a class-exclusive Active-Level Four MPG CANADA’S BEST-SELLING MINIVAN HIGHWAY Corner air suspension. 7.9 L/100 KM HWY ¤ FOR MORE THAN 30 YEARS Crown jewel of fuel Beginning with the 2014 model year, “Ram-first” 2014 DODGE GRAND CARAVAN innovative technology gives the Ram 1500 a major Presenting the 2014 Ram 1500, Canada’s most fuel-efficient upgrade in terms of convenience and security. The all-new CANADA VALUE PACKAGE truck — ever Park-Sense® Front and Rear Park Assist System simplifies parking and manoeuvring. Monitoring the areas within PURCHASE PRICE ood thing the 2014 Ram 1500 can haul our judges with its vast array of standard and optional the field of view are six sensors located in the front $ INCLUDES $8,100 a lot of cargo. There’s more than enough room for all equipment and, most notably, its fuel-efficient, segment- bumper, and four in the rear. The front sensors can detect CONSUMER CASH* G AND FREIGHT. its awards. exclusive EcoDiesel V6 — a true game changer.” The obstacles from a distance up to 1,193 mm (47 in.), and the , Starting from price for The most recent of those awards, won for the 2014 Ram 1500 was also Motor Trend’s 2013 Truck of the Year, rear, from a distance up to 2,006 mm (79 in.). Readouts 19998 2014 Dodge Grand Caravan Crew Plus shown: $32,990.§ model year, is also one of the most coveted: Motor Trend making it the first consecutive winner in the award’s located in the cluster display team up with audible magazine’s 2014 Truck of the Year®. The Ram 1500 beat storied history. chimes to notify the driver of proximity to front and/or OR STEP UP TO THE 2014 ULTIMATE FAMILY PACKAGE eight competitors in a demanding series of tests designed Here in Canada, the Ram 1500 swept the 2014 rear objects. GET TOTAL DISCOUNTS UP TO $10,350€ to challenge virtually every aspect of the vehicles. Canadian Truck King Challenge. The V6-powered And if all those safety and convenience pluses weren’t “For 2014, we had a large and highly competitive field light-duty truck took top spot in the under–$45,000 enough, the Ram is also a looker. Its bold profile and • Air conditioning with Tri-zone Temperature Control • SiriusXMTM Satellite Radio (includes one year of service) • Steering wheel mounted audio controls • Hands-free connectivity with UconnectTM Voice Command with Bluetooth® of contenders for Truck of the Year,” says Edward Loh, category, while the EcoDiesel and the Hemi®-powered V8 distinctive grille ensure that it gets noticed. Even better, • Rear air conditioning with heater • Includes second row power windows • Includes 17-inch aluminum wheels Motor Trend’s editor-in-chief. “At the end of the day, the claimed the 1-2 spot in the over–$45,000 category. The two new colours are available for the 2014 model year: INCLUDES $3,350 IN PACKAGE SAVINGS» Ram 1500 quickly rose to the top. It not only withstood Ram 1500 EcoDiesel was also crowned the overall 2014 Blue Streak Pearl and Granite Crystal Metallic. Both our rigorous testing but also thoroughly impressed Canadian Truck King Challenge winner. would be showstoppers at awards ceremonies.

2ND ROW OVERHEAD 9-INCH VIDEO SCREEN PREMIUM INTERIOR 2ND ROW SUPER STOW ’N GO® PARKVIEW® REAR BACK-UP CAMERA s :20” t :21” S:20” % FOR 96 MONTHS WITH $0 DOWN. T:21” FINANCE FOR $ BI-WEEKLY‡ FINANCING INCLUDES $7,000 CONSUMER 159 @ 4.29 CASH*, $2,500 BONUS CASH» AND FREIGHT.

THE MOST TECHNOLOGICALLY AS GOOD AS **

§ The Zing Into Spring Sales Event offers are limited time offers which apply to retail deliveries of selected new and unused models purchased from participating dealers on or after March 1, 2014. Offers subject to change and may be extended without notice. All pricing includes freight ($1,695) and excludes licence, insurance, registration, any registration, insurance, All pricing includes freight ($1,695) and excludes licence, Offers subject to change and may be extended without notice. 2014. The Zing Into Spring Sales Event offers are limited time offers which apply to retail deliveries of selected new and unused models purchased from participating dealers on or after March 1, § ADVANCED VEHICLE IN ITS CLASS

, 59 € MPG

», 2013 DODGE DART HIGHWAY 4.8 L/100 KM HWY¤ FINANCE FOR $ % %† OR @ 47> 3.99 0 WEEKLY FOR 96 MONTHS FOR 36 MONTHS BASED ON PURCHASE WITH $0 DOWN ALSO AVAILABLE PRICE OF $16,880. INCLUDES FREIGHT. Starting from price for 2013 Dodge Dart GT shown: $25,690.§

LEGENDARY JEEP CAPABILITY AS GOOD AS 2014 JEEP CHEROKEE SPORT 44 MPG HIGHWAY $ 6.4 L/100 KM HWY¤ 2014 Ram Heavy-Duty 23,888 PURCHASE PRICE INCLUDES FREIGHT. 2014 JEEP CHEROKEE CANADIAN UTILITY King of the haul, king of the hill VEHICLE OF THE YEAR – Hwy: 6.4 L/100 km (44 MPG) and City: 9.6 L/100 km (29 MPG). Wise customers read the fine print: *, – Hwy: 6.4 L/100 km (44 MPG) and City: 9.6 (29 MPG). ‡, >, ≥ , †, Ω , ® FINANCE FOR The 2014 Ram Heavy-Duty’s list of leadership claims makes it best of the best in class MultiAir TM f a threshold existed for best-in-class qualifications, the most complete “hitch ’n go”towing prep package in With FuelSaver MDS technology, the largest $ BI-WEEKLY≥ % FOR 96 MONTHS WITH $0 DOWN Iwhereby a vehicle becomes best in best in class, the the category For 2014, the Ram 2500 offers the same displacement V8 gasoline engine in the segment @ Starting from price for § Ram Heavy-Duty pickup could claim the crown. package. transforms into a fuel-sipping 4-cylinder under various 132 3.49 2014 Jeep Cherokee Sport: $29,940. For the 2014 model year, the RAM’s long list of For a truck that can haul like a freight train, the Ram highway cruising situations. But when you are ready to leadership claims is staggering. Among them: best-in- Heavy-Duty provides a driver comfort level that is top- work, the 6.4-litre HEMI offers best-in-class horsepower class towing capacity, at 13,608 kg/30,000 lbs. (over 3 notch — this year more than ever, thanks to new link-coil (410 hp) and torque (429 lb-ft). tonnes more than its closest competitor); best-in-class and air-suspension options. Since 1989 the Ram Heavy-Duty with the Cummins Ω PULL-AHEAD BONUS CASH RATE payload; best-in-class gross combined weight rating Heavy-Duty trucks generally carry suspension engine has held more best-in-class titles than any other PULL-AHEAD INTO A NEW VEHICLE SOONER. REDUCTION , + ENDS MARCH 31ST (GCWR). equipped for constant, heavy payloads, leading to pickup truck manufacturer. EXCLUSIVE TO OUR EXISTING FINANCE/LEASE CUSTOMERS. $1000 1% And a whole lot more about the Ram 2500 and a harsher ride when unloaded — not so for the Ram In 2014 the trend continues. Ram Heavy-Duty with the 3500 models is focused on innovation and superior Heavy-Duty. 6.7-litre Cummins Turbo , the most durable quality. The 2014 2500 trucks receive a new frame (new For 2104, the Ram 2500 takes lessons learned from diesel pickup in Canada, has best-in-class torque with up on 3500 in 2013) — built with high-strength 50,000– the multiple-award-winning Ram 1500, adding an all- to 850 lb-ft. Speaking of durability, of all diesel pickups psi steel, including eight separate crossmembers, new, segment-exclusive five-link coil rear suspension sold in the last 20 years, 87 per cent of Ram pickups are LESS FUEL. MORE POWER. GREAT VALUE. hydroformed main rails and fully boxed rear rails for system for exceptional ride and handling. Also available still on the road today. optimal strength and mass efficiency. Other notable is a segment exclusive rear air suspension with load That’s more than both Ford and . Combine features include a factory-integrated fifth wheel and levelling for Ram 2500 and 3500. this with best in class oil change intervals (up to 24,000 15 VEHICLES WITH 40 MPG HWY OR BETTER. gooseneck hitch mount, a standard Class V receiver For 2014 both the Ram 2500 and 3500 come equipped km), B-20 biodiesel capability, Smart diesel exhaust hitch and Electronic Stability Control with Trailer Sway with the new available 6.4-litre Hemi® V8 gas engine brake, a segment-exclusive Ram active air electronic valve control. will offer a dual- system — the first gas-driven control system and an unsurpassed 5-year/160,000 Diesel Ram 3500 boasts a factory-installed seven-pin trailer application of its kind in either class — that combines Powertrain Warranty and it’s no wonder it’s also the best- tow connector in the truck bed, included with the 220- and 160-amp units for 380 amps of total best-in- selling diesel pickup in Canada. optional fifth wheel or gooseneck tow prep package — class output. All these bests and still the best keeps getting better. dealer administration fees, other dealer charges and other applicable fees and taxes. Dealer order/trade may be necessary. Dealer may sell for less. *Consumer Cash Discounts are offered on select new 2014 vehicles and are deducted from the negotiated price before taxes. ‡4.29% purchase financing for up to 96 months available through RBC, Scotiabank and TD Auto Finance. Examples: 2014 Dodge Grand Caravan Ultimate Family Package with a Purchase Price of $27,888 (including applicable Consumer Cash and Ultimate Bonus Cash Discounts) financed at 4.29% over 96 months with $0 down payment equals 208 Examples: Auto Finance. TD Scotiabank and ‡4.29% purchase financing for up to 96 months available through RBC, *Consumer Cash Discounts are offered on select new 2014 vehicles and are deducted from the negotiated price before taxes. Dealer may sell for less. Dealer order/trade may be necessary. other dealer charges and applicable fees and taxes. dealer administration fees, 2014 Jeep Cherokee Sport Example: See your dealer for complete details. Auto Finance. TD Scotiabank and ≥ 3.49% purchase financing for up to 96 months is available through RBC, equals 416 weekly payments of $47 with a cost borrowing $2,844 and total obligation of $19,724. 2013 Dodge Dart SE (25A) with a Purchase Price of $16,880 financed at 3.99% over 96 months with $0 down payment, Example: Auto Finance. TD Scotiabank and >3.99% purchase financing for up to 96 months available through RBC, bi-weekly payments of $159 with a cost borrowing $5,082 and total obligation of $32,970. financed at 0.0% for 36 months equals 78 bi-weekly payments of $217.92; cost borrowing $0 and a total obligation of $16,998. with a $0 down payment, 2013 Dodge Dart SE (25A) with a Purchase Price of $16,998, Example: Patriot and 2013 Dodge Dart models. Auto Finance on 2012/2013 Jeep Compass, TD Scotiabank and †0.0% purchase financing forFWD with a Purchase Price of 36 months available$23,888 financed at 3.49% over 96 months with $0 down payment on the new models through RBC, equals 208 bi-weekly payments of $132 with a cost of borrowing of $3,506 and a total obligation of $27,394. Eligible customers include all original and current owners of select Chrysler, 1% Rate Reduction cannot be used to reduce the final interest rate below 0%. Auto Finance and Scotiabank. TD 1% Rate Reduction applies on approved credit to most qualifying subvented financing transactions through RBC, Finance Pull-Ahead Bonus Cash will be deducted from the negotiated price after taxes. 2014 inclusive. Ram or Fiat models at participating dealers from March 1 to 31, Dodge, Jeep, Ω Finance Pull-Ahead Bonus Cash and 1% Rate Reduction are available to eligible customers on the retail purchase/lease of select 2014 Chrysler, Some conditions apply. (i) $2,500 in Bonus Cash that will be deducted from the negotiated price after taxes; and (ii) $850 in no-cost options that will be deducted from the negotiated price before taxes. Discount consists of: »Ultimate Family Package Discounts available at participating dealers on the purchase of a new 2014 Dodge Grand Caravan SXT with Ultimate See dealer for Family complete details and exclusions. Package (RTKH5329G). not required. Trade-in 2016. 2014 and December 31, Ram or Fiat models with an eligible standard/subvented finance or lease contract maturing between January 1, Dodge, Jeep, upper small sedan costing under $25,000. Ward’s **Based on 2013 Upgrades available for additional cost. paint). §Starting from prices for vehicles shown include Consumer Cash Discounts and do not upgrades (e.g. Discounts is available and consists of $7,000 in Consumer Cash Discounts $3,350 Ultimate on new 2014 Dodge Grand Caravan Family SXT models with Ultimate Package Family Discounts. Package (RTKH5329G) Total € $10,350 in See your dealer for complete details. Less Fuel. More Power. Great Value is a comparison between the 2014 and the 2013 Chrysler Canada product lineups. 40 MPG or greater claim (7.0 L/100 km) based on 2014 EnerGuide highway fuel consumption ratings. Government of Canada test methods used. Your actual fuel consumption may vary based on driving habits and other factors. Ask your dealer for the EnerGuide information. ¤2014 Dodge Grand Caravan 3.6L VVT V6 6-speed automatic – Hwy: 7.9 L/100 km (36 MPG) and City: 12.2 L/100 km (23 MPG). 2014 Dodge Dart 1.4 L I-4 16V 3.6L VVT V6 6-speed automatic – Hwy: 7.9 L/100 km (36 MPG) and City: 12.2 (23 MPG). ¤2014 Dodge Grand Caravan Ask your dealer for the EnerGuide information. actual fuel consumption may vary based on driving habits and other factors. Your Government of Canada test methods used. (7.0 L/100 km) based on 2014 EnerGuide highway fuel consumption ratings. 40 MPG or greater claim is a comparison between the 2014 and 2013 Chrysler Great Value Canada product lineups. More Power. Less Fuel. 2014 Jeep Cherokee 4x2 2.4 L I-4 Tiger-shark – Hwy: 4.8 L/100 km (59 MPG) and City: 7.3 (39 MPG). Turbo

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PRODUCTION NOTES PRODuCTiON NOTES

APPROVALS BY DATE FINAL TO PRODUCTION APPROVALS BY DATE FiNALS TO PRODuCTiON Studio Studio Client: CHRYSLER CANADA Art Director: DAVID NIEMELA Client: Chrysler Canada Art Director: david nieMela Project: PACIFIC AUTOSHOW FSI Copywriter: NONE Type Mgr. Project: paCifiC autoshow fsi Copywriter: none Type Mgr. Docket: PAD 14 8020 Print Mgr: C. RUDY/T. METCALFE Docket: pad 14 8020 Print Mgr: C. rudy/t. MetCalfe Proofreader Client Code: NONE Client Serv: T. HURST/A. MCEACHERN Client Code: none Client Serv: t. hurst/a. MCeaChern Proofreader Built At: 100% Output At: 100% Colour: 4C Print Mgr. Built At: 100% Output At: 100% Colour: 4C Print Mgr. Scale: 1” = 1” Fonts: TT SLUG OTF, SENTICOSANSDTCONDENSED, Scale: 1” = 1” Fonts: tt slug otf, Minion pro Title: ZING INTO SPRING SALES EVENT Title: proven truCks that get the JoB done. V.O.: 11” X 21” Trim: 11” X 21” WINGDINGS, SENTICOSANSDT, FRUTIGER LT STD, Art Director V.O.: 1.3125” x 21” Trim: 1.3125” x 21” Art Director Pubs: Pubs: Safety: 10.5” X 20” Bleed: NONE HELVETICA NEUE Safety: 0.8125” x 20” Bleed: none Copywriter Copywriter Date: 2-14-2014 10:46 AM Date: 2-26-2014 5:39 pM Creative Dir. Region/Layer Code: Creative Dir. Region/Layer Code: Artist: OPTIC PREPRESS Artist: optiC prepress Typesetting: Optic Nerve Acct. Mgmt. AD NUMBER/COMPONENT: typesetting: optic nerve AD NuMBER/COMPONENT: LASER% LASER% Acct. Mgmt. This advertisement prepared by PUBLICIS This advertisement prepared by PuBLiCiS NONE Client PAD_148020_VAN_P6 none Client PAD_148020_TAB_P7

REVs PDF REVs PDF CYAN, MAGENTA, YELLOW, BLACK Cyan, Magenta, BlaCk DUE DATE: FEB 27 2 6 DuE DATE: FEB 27 0 2 B:12” T:12” S:11.5”

MOTOR TREND’S ® 2014 TRUCK-OF-THE-YEAR. THE FIRST EVER BACK-TO-BACK WINNER. The SiriusXM logo is a registered trademark of SiriusXM Satellite Radio Inc. TM Based on 2014 EnerGuide highway fuel consumption ratings. Government of Canada test methods Based on 2013 Automotive segmentation. pickup News full-size Heavy Duty/Super Duty vehicles include: 2500/3500 Series , 2500 and 3500 Series for GMC and Chevrolet Trucks, F250/F350 and F450 series for Ford Trucks. ¥Based on longevity of pickups. ≈ pickups. ≈

Starting from price for 2014 Ram 1500 Laramie Limited shown: $52,685.§ 2014 RAM GET AN ADDITIONAL 1500 ST $ $ M K , 0 » 0

1 1500

MPG≠ / L 8 AS GOOD .

7 BONUS CASH HWY IF YOU ARE A LICENSED TRADESMAN OR IF B:21” S:20” 36 , T:21” 19PURCHASE PRICE INCLUDES888 $7,000 CONSUMER CASH* AND FREIGHT. YOU CURRENTLY OWN ANY PICKUP TRUCK OR STEP UP TO 2014 RAM 1500 QUAD CAB SXT 4X4 $ PULL-AHEAD BONUS CASH ‡

Finance Pull-Ahead Bonus Cash and 1% Rate Reduction are available to eligible customers on the retail purchase/lease of select 2014 Chrysler, Jeep, Dodge, Ram or Fiat models at participating dealers from March 2014 1 to inclusive. 31, Finance Pull-Ahead Bonus Cash will be deducted from the negotiated price after taxes. 153 BI-WEEKLY Ω $ FINANCE @ FOR % , + % $1000 1 ST RATE REDUCTION ENDS MARCH 31 PULL-AHEAD INTO A NEW VEHICLE SOONER. , . EXCLUSIVE TO OUR EXISTING 429 FINANCE/LEASE CUSTOMERS. PURCHASE26 PRICE INCLUDES888 $8,500 CONSUMER CASH,* FOR 96 MONTHS $1,500 LOYALTY/CONQUEST BONUS CASH» AND FREIGHT. WITH $0 DOWN

GREAT OFFERS ON A 2013 RAM HEAVY DUTY CANADA’S BEST-SELLING,± LONGEST-LASTING HEAVY-DUTY PICKUP¥ ≤

BEST-IN-CLASS TOWING ® 30,000 LBS TOWS 3 TONNES MORE THAN THE COMPETITION , », ‡,, », § The Motor Trend Truck of the Year Sales Event offers are limited time offers which apply to retail deliveries of selected new and unused models purchased from participating dealers on or after March 2014. Offers 1, subject to change and may be extended without notice. All pricing includes freight ($1,695) and excludes licence, insurance, registration, any dealeradministration fees, other dealer charges and other applicable fees and taxes. Dealer trade may be necessary. Dealer may sellfor less. *$8,500 in Consumer Cash Discounts are Ω

RAMTRUCKOFFERS.CA entire Ram large pickup segment compared to all competitive large pickups on the road since 1988. Longevity based on R. L. Polk Canada, Inc. Canadian Vehicles in Operation data as of November 2013 for model 1, years 1988-2013 for all large pickups sold and available in Canada over the last 25 years. §Starting from prices for vehicles shown include Consumer Cash Discounts and do not include upgrades (e.g. paint). Upgrades available for additional cost. ≤ available on new 2014 Ram 1500 models (excluding Reg Cab). $7,000 in Consumer Cash Discounts is available on new 2014 Ram 1500 models. $8,5001% Rate Reduction Consumer applies Cash on Discount approved is credit available to most on new qualifying 2014 Ram 1500 Quad subvented Cab SXT financing 4x4. See your transactions dealer for complete through details. RBC, Ω TD Auto Financecustomers and Scotiabank. on the retail purchase/lease 1% Rate Reduction cannot of any be used 2013 Ram 2500/3500 to reduce the final interest rate models below 0%. (excluding Eligible Cab & Chassis customers models) include all andtowards original 2014 Ram 1500 Skilled and (excludes current Trade certification. owners Reg Cab of select models) Chrysler, Some and Jeep, conditions is deducted Dodge, from apply. Ram or the See Fiat negotiated your models dealer with for price an complete eligible after standard/subvented details. taxes. ‡4.29% Eligible customers purchase finance include financing or current leaseused. for up contract Your to owners/lessees actual 96 months fuel maturing available consumption between through will of a Dodge vary RBC, January or based Ram Scotiabank 2014 pickup and on 1, December driving truck 2016. habits and or 31, Trade-in TD any other Auto not and required. other manufacturer’s Finance. factors. See Example: dealer pickup 2014 Ram for 1500 truck. complete 3.6 2014 Ram L V6 4x2 1500 The details Quad and vehicle 8-speed Cab and SXT must exclusions. transmission have been 4x4 with owned/leased »$1,500 a Purchase – Hwy: L/100 Price Ram Truck 7.8 Loyalty/Conquest of $26,888 km by the (36 eligible MPG) customer (including and and registered City: Bonus applicable L/100 Cash in their 11.4 km is name Consumer available (25 on or before MPG). to qualified Cash February discounts) 2014. Ask Proof 1, your of ownership/lease dealer financed for complete at 4.29% EnerGuide over 96 agreement months information. will with be required. $0 ±Best-selling down Additional payment equals eligible based 208 customers on bi-weekly R. L. Polk include Canada, payments licensed Inc. of $153 tradesmen 2014 CY with new vehicle a cost and of registrations borrowing those working of $4,899 for retail and sales a total of large obligation Heavy of ≠ Duty/Super $31,787. Duty Wise customers read the fine print: *, fine the read customers Wise

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PRODUCTION NOTES

APPROVALS BY DATE FINALS TO PRODUCTION Studio Client: CHRYSLER CANADA Art Director: DAVID NIEMELA Project: PACIFIC AUTOSHOW FSI Copywriter: NONE Type Mgr. Docket: PAD 14 8020 Print Mgr: C. RUDY/T. METCALFE Client Code: NONE Client Serv: T. HURST/A. MCEACHERN Proofreader Built At: 100% Output At: 100% Colour: 4C Print Mgr. Scale: 1” = 1” Fonts: TT SLUG OTF, HELVETICA NEUE, SENTICOSANSDT, Title: MOTOR TREND’S® 2014 TRUCK-OF-THE-YEAR. 2014’S PRICE OF THE YEAR. V.O.: 12” X 21” Trim: 12” X 21” VENEER, SENTICOSANSDTCONDENSED, FRUTIGER Art Director Pubs: Safety: 11.5” X 20” Bleed: NONE LT STD Copywriter Date: 2-14-2014 10:12 AM Creative Dir. Region/Layer Code: Artist: OPTIC PREPRESS Typesetting: Optic Nerve AD NUMBER/COMPONENT: LASER% Acct. Mgmt. This advertisement prepared by PUBLICIS NONE Client PAD_148020_VAN_OBC

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