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PRODUCED 8 DISTRIBUTED BY K/NGWORLD Source: NSI Wrap Overnights, Nov.'94 vs Week Of 1/16/95, o HH Ratings/Share. 01995 King World. All Rights Reserved. Fast Tack MUST READING FROM BROADCASTING & CABLE

TOP OF THE WEEK Time Warner reorganizes Heeding investor restlessness about the lagging value of company stock, Time Warner Chairman Gerald Levin has instituted a corporate restructuring that he hopes will maximize the value of its cable and telecommunications assets. / 6 Big decision The FCC will have to decide in April whether Fox misled the commission regarding its ownership a decade ago. Questions remain about Fox's and the FCC's handling of station transfers. / 7 Broadcasters oppose deregulation The National Association of Broadcasters is expected to vote today to oppose the sweeping broadcast dereg legislation proposed by Senator Larry Pressler. / 8 Pressler meets with resistance It appears that Senate Commerce Committee Chairman Larry Pressler will have to give ground on his telecommunications -reform legislation that's "as deregulatory as possible" if he's going to get support from Senate Democrats, the House and the White House. / 12 Panel is OK with O.J. coverage Media coverage of the O.J. Simpson trial has its faults, but it is not likely to impact the outcome of the case -and may even educate the public about the judicial process. That was the consensus 'Texas Justice' is one of ABC's of "News on Trial: A Cross Examination," a panel discussion during the IRTS weapons in the February sweeps Foundation Industry Conference last week. / 18 battle. / 13

COVER STORY nights will be affected as a result of the Expanding Nynex's changes. 18 horizons / Ivan Seidenberg, who WB feeds O.J. steps up to become chair- to affiliates man/ CEO of Nynex in The WB Network is April, is among the new offering its affiliates a breed of telco executives satellite feed of Tri- determined to push his bune Broadcasting sta- Discovery Communications has signed a company into interactive tion KTLA(TV) Los An- five -year licensing deal for domestic and TV and other high -tech geles's gavel -to -gavel international cable rights to 'Lost Civi- communications and coverage of the O.J. lizations,' an ambitious 10 -hour docu- information businesses. In Simpson trial. / 24 mentary series debuting on NBC. / 18 an interview, Seidenberg Incoming Nynex Chairman Ivan RADIO shares his belief that both Seidenberg says the telco's priori- cable and telephone can ty is to 'remain the market leader Record revenue gains in '94 in our own home region.' /32 prosper in the coming Last year was the first year in which radio advertising competition by "expanding the pie" with attractive new revenue exceeded $10 billion, according to the Radio services. Cover photo by Jonathan Lockwood -Smith / 32 Advertising Bureau. And May 1994 revenue totaled PROGRAMING more than $1 billion, the highest level recorded in a single month. 40 Fox switches three nights / Beginning in March, four series will debut on Fox, and Casey Kasem: 25 years and counting M.A.N.T.I.S., House of Buggin', Get Smart and Models, Twenty -five years after launching his trademark Ameri- Inc. will exit to make room for their arrival. Three can Top 40 countdown show, Casey Kasem is still 4 Feb 131995 Broadcasting & Cable "This was an example of seeing an opportunity and capitalizing on it." -WB Network spokesman Jim Yaeger on the network's offering its affiliates a satellite feed of the O.J. Simpson double -murder trial

FEBRUARY 13, 1995 delivering -three shows for adult contemporary and NBC shuns strike players contemporary hits formats, a weekday "biggest hits" NBC Sports Senior VP Jon Miller says the network has segment, and a televised countdown show on E! / 42 "no interest" in broadcasting MLB games if they are BUSINESS played with replacement players. / 72 The selling of public TV With Congress's new Republican leaders calling for the lured CD-ROM Telem privatization of the Corporation for Public Broadcast- Byron Preiss Multimedia has struck two ing, further enhancement of advertising on public TV major licensing agreements with the pro- has arisen as a possible answer. But the subject is an ducers of highly rated explosive one. Both Congressional and FCC action NBC and Fox televi- likely would be required. / 43 sion programs to bring those properties to Corp. NFL loss News offsets CD -ROM. / 28 News Corp. has opted to use the $600 million windfall it gained from the public Bringing offering of BSkyB to take a $350 million multimedia charge against earnings for Fox Broad- to life `Seinfeld' is on the cutting edge of casting's four -year NFL contract. / 45 Digital Equipment is comedy-and CD-ROM use. / 28 WASHINGTON working with Optlm- age to create "the first comprehensive interactive tele- FCC budget boosted in 1996 vision applications development system." The system President Clinton has asked Congress to increase the will leverage Optlmage's multimedia authoring tool into FCC's budget by 20% in 1996. He also wants increases an integrated multimedia presentation. / 28 for the Commerce Department's National Telecommu- Networks go fishing nications Information Agency and CPB. / 48 on the 'Net Foreign ownership rules to be relaxed The broadcast networks are ¡.",,;p,idf The FCC has proposed new alien ownership rules that beginning to take advantage of would give foreign companies greater access to U.S. ä the Internet as a way to distribute lP1t information about shows, as a broadcast properties long as their home markets w3*.' -as marketing tool, and as a conduit to in are open U.S. investors. Meanwhile, a bill pending to communicate with viewers. the Senate would require reciprocal investment. / 49 -'-- CBS is the first of the major net- works to set up a dedicated site Panel votes to kill tax-certificate program This CBS 'video wall' found on the Internet. NBC, ABC and A to the can be on the congressional committee has voted abolish World Wide Web. / 29 Fox are also creating sites. /29 minority tax -certificate program. The vote poses an immediate threat to Viacom's plans to sell its cable Nynex, BellSouth cleared for VDT television systems to a minority -controlled company The FCC has approved video dialtone applications for $2.3 billion. / 50 from Nynex and BellSouth. Sixteen other applications TECHNOLOGY are still waiting to be processed. / 29 Broadcasters may get more spectrum Jim Moloshok: Warner's e-mailman Jim is Warner Bros. Domestic Tele- The FCC has set aside 50 mhz of spectrum for private Moloshok leading vision Distribution into the online promotion business. industry. Half of that is designated for "fixed and He sees the day when computer tie -ins could become mobile" services, an allocation the FCC says could a second revenue stream for the company. / 30 include broadcast auxiliary operations. / 52

Changing Hands 46 Datebook 65 Fifth Estater 69 Classified 55 Editorials 74 For the Record 65 Closed Circuit 73 Fates & Fortunes 70 In Brief 72

Broadcasting & Cable Feb 131995 /'s `]') -7(J¡ was ready for another run at CBS, the Deja vu all over again: network he's been after for almost a decade. An element in that speculation was Time Warner's announcement that it was ready to sell its 18% interest in Diller, Turner and Tisch Turner Broadcasting, a move that would make it easier for Turner to buy a Barry Diller didn't buy CBS last week, but that hasn't network. Both he and Diller appeared to suffer from the stopped the speculation. Fueled by press reports that same deficiency: a lack of ready cash. Diller walked the resurgent telecommunications entrepreneur was away from the closing of the QVC- Comcast deal last renewing his bid to take over the network that eluded Thursday with $100 million, but would need a partner him last year, CBS stock jumped 7% on the week. to close the gap of an estimated $5 billion purchase CBS Chairman Larry Tisch told BROADCASTING & CABLE price. (He could acquire control for something like $2 that no conversations had taken place. Pointing to billion.) Turner could offer stock in Turner Broadcast- reports that Diller thought CBS was worth $50 a share, ing, but it's believed that Tisch wants a clean cash -out. Tisch said that didn't sound like a serious buyer to him. It's certain that there are two willing buyers out there, CBS stock closed at 637/a on Friday, and sources think it and it's likely there's a willing seller. The smart money is would take a bid in the $75 -$80 range to interest Tisch. betting that they'll find each other-but it may take There were simultaneous reports that Ted Turner awhile. -DW Upward and onward for Time Warner Company will acquire 1.3 million subs from Cablevision Industries for $2.7 million in stock; plans restructuring to enhance market value By Steve McClellan Time Warner took another TW Chairman Gerald 300,000 subscribers, which will Levin (left) says the giant step into the telecom- company has completed leave the company with no munications future last its buying spree with the fewer than 11.2 million cable week, buying 1.3 million sub- acquisition of Cable- subscribers -a close second on scribers from Cablevision Indus- vision Industries. Its the MSO list to Tele- Communi- founder/chairman, Alan tries for $2.7 billion and solidify- Gerry (below), will swap cations Inc., with a subscriber ing its grip as the number two his equity in Cablevision count now totaling 14.5 million. MSO with 11.5 million subs over- for stock in TW and will The planned reorganization all. is number one with 14.5 serve on the board of is to the (ICI TW Entertainment. designed simplify million.) It was, among other company's structure and max- things, further evidence that con- imize the value of its cable solidation is the name of the game and telecommunications in cable in 1995. assets by spinning them off At the same time, TW Chair- into a separate "enterprise," as man Gerald Levin took steps to one Time Warner official put allay concerns of investors that the ters that will help it last week. What shape that company's stock price has not moved drive advertising enterprise will take is still as aggressively as its management. and facilitate the being worked out, but it could He said a corporate restructuring was company's entry be a publicly traded unit. in the works to reduce its massive into the telephone The restructuring process debt load by selling off "non- strate- business. TW said is complicated by the fact that gic" assets, including its 18% interest 60% of the partners are involved, includ- in Turner Broadcasting System. acquired CVI ing US West, Toshiba and In a meeting with analysts last subscribers will Itochu. In 1992 the company Tuesday (Feb. 7) he said Time Warner be merged into an existing venture created a new venture, Time Warner had completed its cable MSO buying with Advance/Newhouse. Entertainment, in which it placed the spree with the Cablevision deal, and In addition to its share in TBS, Levin Warner Bros. studio, Home Box reported that three- fourths of its sub- said, Time Warner will sell non -clus- Office Inc. and Time Warner Cable. scribers are now in "strategic" clus- tered cable units totaling 200,000- continues on page 18

6 Feb 131995 Broadcasting & Cable TOP OF THE WEEK AFTER 14 MONTHS OF CONTROVERSY It's still a sticky wicket for Fox

A News Analysis Sewell retired from the FCC by Harry A. Jessell two years ago. Roy Stewart, who was As FCC Commissioner Sewell's immediate superior Jim Quello might say, and who is now chief of the "It's a tough putt." Mass Media Bureau, told the Quello and the other com- Washington Post last June missioners will have to decide, essentially the same thing probably in April, whether Fox Sewell told the FCC in its misled the FCC about the investigation. Stewart has extent of its foreign ownership recused himself from the a decade ago when it pur- investigation because of his chased its first six TV stations involvement in the decision from Metromedia. and has declined further If the commissioners decide When Fox's Rupert Murdoch (I) and Metromedia's John Kluge (r) comment. Fox "lacked candor," they could visited FCC Commissioner James Quello in May 1985 to inform But others involved say send the network into a full - him of Fox's plan to purchase six Metromedia TV stations for they were well aware of the blown hearing to determine $1.5 billion, they were taped by a Metromedia news crew. extent of foreign ownership. whether Fox is still fit to hold Alan Glasser, the staff attor- broadcast licenses. Or they could impose less draconian sanc- ney assigned to the deal, says the "application clearly tions: a big fine, mandated corporate restructuring or denial of showed that control was to rest with Mr. Murdoch and that pending station acquisitions. News Corp. would have all the equity benefits and risks in On the other hand, if the commissioners decide Fox was exchange for putting up all the money." (In an earlier state- forthcoming in 1985, then it must scramble to justify -10 ment, Glasser concurred with Sewell and Stewart. But, he years after the fact -why ownership of TV stations by a for- says in the later statement, he changed his mind after being eign corporation is in the public interest. The law essentially shown a copy of the original application by Fox attorneys.) prohibits foreign ownership in excess of 25% without an FCC But if the FCC was fully aware that foreign ownership of determination that it's in the best interest of the country. Fox exceeded 25% in 1985, communications lawyers say, Complicating the FCC's decision are conflicting statements FCC precedent demanded an explanation. "They have to from the FCC staffers who reviewed the Fox -Metromedia deal confront the issue and weigh the public interest," says former and ultimately recommended its approval. Those statements FCC general counsel Henry Geller. were taken as part of the FCC's informal investigation of Fox The FCC investigation also turned up internal Fox legal ownership. Closing the investigation last week, the FCC memos warning Fox not to tamper with the Fox ownership released the statements along with depositions from Fox structure for tax purposes. "Because of the uncertainty, how- executives and attorneys. ever, of the outcome of a challenge to Fox TV's ownership Fox now freely admits that 99.9% of the equity of the Fox structure," says a 1990 memo over the name of outside attor- networks and its owned -and -operated stations is owned by ney Michael Gardner, "we have been in agreement that it is News Corp., an Australian corporation. It's true today and it paramount to avoid any corporate restructuring which would was true in 1985, it says. potentially invite reexamination of Fox TV's ownership struc- Almost all the $600 million in cash needed to buy the ture by the commission." Metromedia stations came from News Corp., which incurs all In its defense, Fox also points out that in February 1994 - the profits and losses, Rupert Murdoch says in his deposi- after an NAACP challenge of a station purchase -it invited tion. "We said it a dozen times, and either you people can't the FCC to scrutinize its ownership and to settle the foreign read, don't understand English, don't understand the damn ownership question once and for all so it would not interfere structure or you have a witch -hunt in this." with plans to acquire additional stations. More important than the equity, Fox contends, is the own- Most FCC watchers feel the FCC will stop far short of order- ership structure that puts 76% of the voting capital stock in ing a hearing that could lead to license revocation. "They the hands of Murdoch, who became an American citizen would have RKO all over again," Geller says, referring to the prior to FCC approval of his Metromedia buy to satisfy the FCC's two -decades -long license proceedings that resulted in foreign ownership law. They also say Murdoch's control of the forced sell -off of the company's stations. News Corp. is unchallenged. A far more likely course for the FCC to follow, Geller says, The fact of the 99.9% foreign ownership may have been would be to say the evidence is unclear, declare the case a clear to Fox, but it was not clear to everyone at the FCC in "purple cow" -one that sets no precedent -and make the post 1985, according to statements by FCC staff involved in the de facto explanation of why foreign ownership of Fox is in the proceeding. Steve Sewell, then deputy chief of the FCC divi- public interest. sion handling station acquisitions, says he did not know foreign Of course, that might not be the end of it. If it doesn't like ownership exceeded 25 %. If he had, he says, "I would have the result, the NAACP will soon be in the U.S. Court of recommended that the applications not be granted unless Appeals, which will settle the matter or send it back to the News Corp.'s equity interest...was reduced to 25% or less." FCC for that full hearing that Fox dreads.

Broadcasting & Cable Feb 13 1995 7 TOP OF THE WEEK TV board to say no to dereg bill After disagreement by networks and stations, NAB set to vote to oppose Senate plan By Kim McAvoy gested eliminating the numerical cap ic hardship," adds Garwood. And the The National Association of on national TV station ownership, ABC affiliates are opposed to relax- Broadcasters TV board is ex- increasing the national audience cap ation of the broadcast -cable cross - pected to vote today, Feb. 13, in eventually to 50 %, creating a duop- ownership prohibition. Washington to put the brakes on a Sen- oly rule for TV, relaxing the one -to -a- Garwood also made it clear that ate broadcast deregulation proposal. market rule and permitting LMAs. the ABC affiliates staunchly oppose It seems a majority of the board The networks and Tribune want at any provisions that would affect net- wants NAB to oppose wholesale least a 50% cap. But the majority of work rules. deregulation of the industry. Under the TV board would sign off only on a The Network Affiliate Station the Senate proposal, all broadcast 30% cap, although they did not oppose Alliance (NASA), which represents ownership rules would be eliminated, the other FCC dereg proposals. all affiliates, and the CBS and NBC including national ownership caps, But now that may change. Last affiliates also share ABC's views. duopoly for radio and TV, one -to -a- week the ABC affiliate board of gov- "It's disgusting to see NAB be less market rule, newspaper- broadcast ernors took a hard line against dereg- deregulatory than [FCC Chairman] crossownership ban, and all rules ulation. "We want to encourage Con- Reed Hundt. Leave it to the affiliates dealing with LMAs and time- broker- gress to hold at the 30% cap, beyond to make Hundt look like the mad age agreements. that would be detrimental to the monk of deregulation," says one net- The vote, however, is not likely to industry," says John Garwood of work source. occur without a "heated and emotion- WPLG Miami and chairman of the This is not a network- versus- affili- al" debate. The TV board is divided. ABC board of governors. "We do not ates battle, says Phil Jones, president On one side are the four networks- favor relaxation of the one- to- a -mar- of Meredith Broadcasting and vice ABC, CBS, Fox and NBC -and at ket rule or a duopoly rule. Within the chairman of NAB's TV board. least one group, Tribune. They want context of duopoly, however, Grade "They have their own fish to fry. I NAB to endorse the proposal. B overlaps should be allowed. We're am not asking CBS to believe in this. "Our number -one priority should opposed to LMAs except on a case - The stations need to tell Congress be to preserve the effectiveness and by -case basis. Under no circum- what they want. Broadcasters are argu- unity of NAB so it can fight for us on stances should anybody be allowed to ing for what they believe is in the best big issues like digital, spectrum fees LMA unless they can prove econom- interest of local TV," says Jones. and telco navigations systems," says Preston Padden, president, network distribution, for Fox Broadcasting. Radio stands foursquare behind dereg But network affiliate groups, who Although television networks and station owners are divided over the pos- also are represented on the NAB sible impact of deregulation, radio industry executives uniformly support board, and the rest of the directors, the idea. who are affiliates, are not about to Repealing radio ownership limits, now at 20 AM and 20 FM stations, will sign off on such a sweeping deregula- help radio attract a larger slice of advertising revenue and strengthen its tory package. position with financial backers, industry leaders say. "The affiliates are up in arms," "The radio business clearly benefits from the economies of scale that says one network source. could be realized by putting stations together," says Herb McCord, Gran - While the networks refused to con- um Communications president/CEO. "Clearly, the development of duop- cede defeat last week, they were oly has made the marketing of the radio industry better. The radio indus- already preparing a statement for Con- try is healthier than ever." gress just in case. "We want legislators With a draft bill introduced by Senate Commerce Committee Chairman to know there is support for deregula- Larry Pressler (R -S.D.) earlier this month that proposes sweeping dereg- tion in the industry," says Padden. ulation and repeal of all broadcast ownership rules, radio broadcasters "If we lose, we certainly don't may be poised to push for rapid industry consolidation. want the majority position to be the But the industry will need lobbying support from the National Associa- only word on the subject," says tion of Broadcasters, which also represents television interests that are another network source. divided by the issue. The NAB hosted its annual Radio Group Head Fly -in Indeed, the board is apt to take a in Washington last week, and radio broadcasters attending the session position that is even more regulatory said discussion revolved around deregulation. than the stand NAB took at its Janu- Most radio group leaders say they expect the NAB will be able to sepa- ary board meeting. In January, the rate the concerns of radio and television broadcasters and represent board wrestled with the FCC's dereg- radio's interests effectively to Congress. -DP ulation proposal. The FCC has sug-

8 Feb 131995 Broadcasting & Cable This Year, There Was A Lot Of Talk At NATPE... was abc Most fit

Including ... WWOR New York KCOP Los Angele WMAQ Chicago WGBS Philadelphi KBHK San Francisc WSBK Boston KXAS Dallas WKBD Detroit WATL Atlanta it Danny Bonaduce.

in 9 of the to e r5O o% n? of the countcou There are pleat the market ) of new talk , but Fast- nothing like Danny in pa ced, fun and Dann) is the hottest-selling selling strip around.

Buena Vista Television C tluena Viau Televi.sion STOP OF THE WEEK . Wholesale dereg proves tough sell Pressler may have to add more `reg' to pass muster with Hill, White House and industry By Kim McAvoy John Dingell (Mich.), now the Senate Commerce Commit- ranking Democrat on the House tee Chairman Larry Pressler Commerce Committee, "is not wants telecommunications - absolutely opposed to change," reform legislation to be "as de- says a Dingell aide. "On the other regulatory as possible." The hand, I am not sure he'll be inter- South Dakota Republican made ested in wholesale repeal." As that clear with a controversial chairman of the committee, he draft bill that would eliminate forced the FCC to scale back its most broadcast ownership re- relaxation of the radio ownership strictions and repeal all cable rate limits in 1992. regulation (BROADCASTING & Senate Democrats also aren't CABLE, Feb. 6). inclined to blow out the ownership To ni Bliley Byron Dorgan But last week it appeared limits. Pressler's predecessor as Pressler will have to give ground to broadcaster can own either locally or chairman of the Commerce Commit- get support from Senate Democrats, nationally. tee, Ernest Hollings (D- S.C.), is also a the White House and the House. In the House, Telecommunications cautious deregulator. His bill last year "I think we want some limits" on Subcommittee Chairman Jack Fields was limited to the multiple ownership broadcast ownership, House Com- (R -Tex.) is considering leaving rules and ordered the FCC to modify merce Committee Chairman Tom broadcast deregulation provisions out them only if necessary. "He's open to Bliley (R -Va.) told BROADCASTING & of his telecommunications -reform a review," an aide said, "not repeal." CABLE last week. "We don't want one bill. To reach a consensus with Ed Hollings is expected this week to company owning the entire spectrum Markey (Mass.), the ranking Democ- give Pressler a packet of revisions in a market," he said. rat on the subcommittee, he said, Democrats would like to make to the Pressler's proposal would put no broadcast issues may have to be dealt draft bill. limit on the number of stations a with as a separate amendment. Pressler's proposal to repeal all cable rate regulation is unpopular with the White House and Senate Demo- ICI's Clouston: Let the crats. "Many of us in Congress would encourage the President to veto a games begin in two years repeal of cable rate regulation," Sena- Tele- Communications Inc. would like a firm date for tor Byron Dorgan (D -N.D.) told wide -open competition, and specificity on key provi- reporters at a conference sponsored by sions in telecommunications -reform legislation now the United States Telephone Associa- being written in Congress, TCI Executive Vice Pres- tion last week. "I think the President is ident Brendan Clouston said last week. Two years not going to look kindly" upon such a after enactment, cable and the long- distance and proposal, he said. "At this point we local telephone companies should be allowed into need rate regulation. We're not at a Brendan Clouston each other's businesses, Clouston said at a Wash- point where we have competition." ington Metropolitan Cable Club luncheon. One year prior to opening the Even if Pressler revises his proposal competitive gates, the three industries should be deregulated, he said. and seeks repeal of rate regulation only Cable rate deregulation is "critical" if cable is to make the investment for enhanced basic services, he likely necessary to maintain its position in video and enter telephony, he said. will meet with stiff resistance from The legislation should also include specific language on local telcos' oblig- Hollings. The rollback of rate regula- ations to provide interconnection with competition in the local telephone tion is a "big problem" for Hollings business, he said. TCI advocates a simple "bill and keep" policy under and other committee Democrats, said a which the local telcos and their competitors would keep the revenue from Hollings aide. "I don't think they could the phone calls they terminate. live with" eliminating rate regulation TCI also wants clear language guaranteeing "number portability"-the for enhanced basic. "If that happens, ability of telephone customers who switch to a telco competitor to retain their 88% of consumers would see an original telephone numbers, Clouston said. And if TCI and other cable oper- increase in cable rates," said the aide. ators are to compete in telephony, he added, the legislation must not only The White House is concerned preempt state and local barriers to entry but also spell out the government's about the legislation, according to regulatory role so as not to discourage competition. -RAII House Telecommunications Chair- man Fields. "I've talked to the Vice

12 Feb 13 1995 Broadcasting & Cable TOP OF THE WEEK

President; he's asked if we plan to rub something in his face," he said NBC takes sweeps lead during the USIA conference. He early later told reporters that Gore's con- Order could shift after Sunday's big- ticket specials cerns include cable regulation. Fields, who is aiming to have a By Steve Coe House bill ready this week or next, also said the measure will be highly NBC has jumped out to an early deregulatory. "We felt we had a fairly lead over ABC with one week good proposal last year.... I think played out in the February you'll find this bill more deregulatory sweeps, thanks to two strong Thurs- and procompetitive." day night performances, a rare But he also indicated that the House Wednesday night win and some may shoot for repealing enhanced strong -performing specials. ABC basic regulations only. "We think was looking to gain some ground there is a distinction between basic over the weekend (Feb. 11 and 12). and enhanced basic," Fields told Through last Thursday night (eight reporters. Basic service is the package days into the sweeps), NBC was in of channels including broadcast sig- first place with a 13.4 rating/2I share nals. Enhanced basic is the package in Nielsen numbers. ABC was second containing most cable networks. with a 12.1/19, followed by CBS's Pressler also may have to change his 11.2/18 and Fox's 8.6/13. Among draft bill to appease long- distance tel- adults 18 -49, NBC was also in first ABC hopes to get back in first with 'Texas Justice' starring Heather Locklear. cos, which don't like its deregulatory with an 8.6, followed by ABC with a approach toward Bell entry into their 7.0. Fox was in third place with a 5.9, Scheduled against part one of business. Cable also has concerns (see and CBS was fourth with a 5.3. ABC's miniseries were the broadcast box, page 12) with the proposal. The order may have changed by television premiere of "Batman While some are pushing Pressler to today (Monday, Feb. 13), since all Returns" on NBC and a CBS made - pull back on deregulation, others, three networks were scheduling big - for featuring a Waltons reunion. notably Republican senators Bob ticket programing for Sunday, Feb. For the past two Thursday nights, Packwood (Ore.) and John McCain 12. ABC was to have kicked off the NBC has averaged a 21.5/33 and (Ariz.), may want him to go further. first part of the heavily promoted 19.9/31, respectively. The network "The draft is headed in the right two -parter Texas Justice, starring benefited from having the February direction," McCain said at the USIA Peter Strauss, Dennis Franz and sweeps begin on Thursday, Feb. 2, conference, "but I am concerned Heather Locklear. Part two of the allowing it to post a strong early lead. about certain aspects." miniseries airs tonight. Last Thursday night, NBC won every time period from 8 -11 p.m. and also ranked first among adults 18 -49. Fox adds new entries to Children's Network Although the Thursday night wins The Fox Children's Network has ordered four new series for its Saturday were expected, NBC sneaked off and weekday programing lineups, including The Masked Rider, from with a rare Wednesday victory last Mighty Morphin Power Rangers producer Saban Entertainment. week thanks to a bloopers special at 8 Like Power Rangers, Masked Rider is a live- action half -hour. It features p.m. and solid numbers from Date- an alien teenager who must save Earth from world domination by the evil line and Law & Order. All Star Ultra Emperor Draygon. The program debuts in the fall on Saturday at 8:30 a.m. TV Censored Bloopers pulled in a Another new Saturday morning entry is Life with Louie (billed as a "Fat 13.7/21 at 8 p.m., ranking first in Albert for the '90s"), an animated take on the offbeat childhood experi- households and tied for first in adults ences of comedian Louie Anderson. 18 -49. The midweek edition of Date- Scheduled for next season's midseason is a new take on Casper, The line NBC averaged an 11.5/18 from Friendly Ghost, from producer Steven Spielberg, whose theatrical film of 9 -10 p.m. followed by Law & Order, the same name is scheduled for summer release. which built on its lead -in and finished Fox also is introducing a new series to its preschool- targeted shows, with a 12.4/21 at 10 -11 p.m. which air under the Fox Cubhouse banner at 8 a.m. weekdays. It's Britt After starting fast, NBC is looking Allcroft's Magical Adventures of Mumfie. to finish the sweeps the same way, FCN is the top draw among kids on both weekdays and Saturday morn- with the network scheduling its two ings. This season, its ratings among children 2 -11 are up 12% weekdays miniseries during the last two week- and up 3% on Saturday mornings. ends of the month. The six -hour A Leaving the schedule are Spielberg's Animaniacs and Tiny Toon Woman of Independent Means airs Adventures, which switch to the WB Network kids lineup next fall. Also Feb. 19, 20 and 22, and the four -hour departing, after three seasons, is Jim Henson's Dog City. -SM OP Center will be telecast Feb. 26 and 28.

Broadcasting & Cable Feb 131995 13

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MCA TV ADVERTISER SALES SOURCE: SNAP NSI 11/94 vs. 11/93 All late fringe occurrences: Shows with 10+ occurrences only. TM 4 :1995 MCA Temv,onl,M. 49 nghts reserven TOP OF THE WEEK

TIME WARNER continued from page 6 O.J. coverage has ripple Time Warner owns 62% of the ven- ture, while US West paid $2.5 billion for a 25.5% stake. The two Japanese effect in local markets partners contributed about $1 billion By David Tobenkin for a combined 12% stake. The consensus from analysts is The coverage also is spreading to that Time Warner Entertainment will Coverage of the O.J. Simpson at least one of the new networks. be dissolved. Ideally, Time Warner trial is causing frantic schedule Already, 10 WB affiliates have asked would like to undo that venture to revamps by stations, painful for a live feed of Tribune -owned separate the cable system holdings. preemptions of shows for syndica- KTLA Los Angeles's coverage of the US West, however, has made it clear tors, and unusual Nielsen ratings case, made available under Tribune's that it has no intention of giving up shifts during the all- important Febru- role as the lead WB station group its stake in HBO or the Warner Bros. ary sweeps. (see story, page 24). Studio. "We like our investment in The provision of free, live pool UPN has held discussions with its Time Warner very much," said one footage of the case to the four major Los Angeles affiliate, KCOP, about US West official. "Obviously, we will networks' affiliates has made live coy- making the station's Simpson news work with them to do whatever can coverage available to UPN affiliates, be done to maximize the potential of but a decision probably will not be that investment." reached until after February, says Meanwhile, Time Warner will take KCOP General Manager Rick Feld- on $3 billion more in debt to acquire man. Houston Industries and Cablevision Others say live coverage probably Industries, bringing its total debt to has diminished since the first week, $18 billion. with stations now breaking into their However, Levin told analysts he regularly scheduled programing only intends to dispose of $2 billion -$3 during especially interesting testimony billion in non -strategic assets that will and relegating much of their coverage The Simpson trial has disrupted the pro- be applied directly to the debt load. graming schedules of many TV stations. to their regular news slots. That still will leave the company However, CNN and Court TV's $15 billion -$16 billion in debt. erage inexpensive for stations and has cable coverage may be taking a toll However, company officials stress led to massive preemptions in at least on daytime viewing of network that the company's cash flow will be the first week of the trial's arguments - shows. "Our estimate is that the trial a half -billion dollars or so better and- evidence phase, Jan. 23 -29. is reducing the three networks' day- once the two latest cable deals close Some stations, especially network time audiences by 10 %, because of (later this year), to about $3.5 billion affiliates already strong in news, report CNN and Court TV," says David a year. that coverage of the trial is making or Poltrack, CBS executive vice presi- Time Warner's 55 million shares breaking their daytime ratings. dent of planning and research. of Turner stock approach $1 billion "We're doing enormous numbers The preemptions by stations are in market value, although analysts when we cover the trial, and it hurts causing gloom for syndicators, who say interesting a third party in the us when we don't cover it," says Bill have seen ratings for many talk investment could be a tough sell. Bauman, news director at news- inten- shows and other programing drop "It's not a money- making proposi- sive KcRA(TV) Sacramento, Calif. significantly. tion," says one industry source. "You When the station fails to carry "This trial is forcing the ratings get no cash flow." Lack of cash flow Simpson coverage, Bauman says, down and is resulting in shows getting is the reason cited by a Time Warner viewers instead tune to CNN and preempted and blown out," says spokesman for the stock's classifica- Court TV to follow the trial. And the Group W Productions President Derk tion by the company as a "non- station's daytime ratings during trial Zimmerman. "A lot of them are taking strategic asset." coverage are four times that of its network feeds of the trial where they Levin's plan to reorganize and sell regular schedule. can preempt as much as they want." assets, coupled with the release of Stations are finding that running the "If stations can sell spots and not Time Warner's 1994 year -end results, programing need not interfere with lose a ton of money with the Simpson was received well by Wall Street. The their advertising revenue, as had been coverage, this could spread very wide company's stock was up a point and predicted, since they are finding ample and become a real problem," says an three -quarters the day after the meet- time in the proceedings during which executive at a major studio's syndica- ing with analysts, but lost half that to take commercial breaks, most tion wing. "The KTLA feed is particu- gain the following day. notably during the many sidebar dis- larly disturbing, since a number of cussions between Judge Lance Ito and WB stations carry a lot of syndicated attorneys and during court recesses. programing."

18 Feb 131995 Broadcasting & Cable Fox shuffles three nights `Get Smart, `M.A.N.T.I.S.,' `Models, Inc: and `House of Buggin' are bugging out to make room for new shows By Steve Coe nine episodes of the show, produced Fox has told a number of series, by Samoset Productions in associa- including Get Smart, to get lost tion with Rysher Entertainment. while the network restructures M.A.N.T.I.S., which has its final its prime time schedule. Beginning episode of the season on March 3, will in March, four series will debut, and be evaluated for a fall berth. Get Smart, M.A.N.T.I.S., House of Models, Inc. will air its season Buggin' and Models, Inc. will exit to finale March 6 and leaves to make make room for their arrival. room for Medicine Ball in the Mon- As a result of the changes, three day 9 -10 p.m. slot beginning March nights- Sunday, Monday and Fri- 13. The network is hoping to retain day -will be affected. First up is the more of the Melrose Place audience Sunday night schedule, which takes at 9 than has been the case with either on two new shows beginning March Party of Five or Models. Medicine 5. The Great Defender, a legal drama, Ball is an ensemble drama set in a debuts in the 7 -8 slot leading into The Seattle hospital. Produced by Warner Simpsons. Michael Rispoli stars as a Bros. Television, the show has been streetwise attorney who joins a con- Fox's new The Great Defender' given a nine -episode order. servative Boston law firm. The series is produced by Schenck/Cardea Pro- ductions in association with Warner Bros. Television. Fox has ordered Discovery channel eight episodes. Also on March 5, The Critic, which had a brief run on ABC last season, finds `Lost Civilizations' joins the schedule in the 8:30 -9 p.m. slot. Produced by Jim Brooks's Gra- Cable net locks up rights to Time -Life /NBC documentary cie Films, the animated series will serve as the lead -out to Gracie's The By Rich Brown Simpsons and has been given a 10- territories that are historically diffi- episode commitment from the net- Discovery Communications Inc. cult to sell with one all- encompass- work. To make room for the two has signed a five -year licensing ing deal," says Macleod. shows on Sunday, Get Smart and re- deal for domestic and interna- Time -Life is investing $12 million peat episodes of The Simpsons no tional cable rights to Lost Civiliza- in the historical miniseries, which longer will be seen. The former, tions, an ambitious 10 -hour docu- uses state -of -the -art computer recre- which will have aired its last episode mentary series set to debut on NBC ations to help tell the stories of lost on Feb. 19, will not return and will in the 1995 -96 season. civilizations from ancient Babylon not be considered for reslotting in the Discovery won rights to the series to modern Tibet. In addition to the fall. based on the company's fast -growing Discovery deal, Time -Life will look On March 10, VR 5 debuts in the reach abroad, according to R. to recoup its investment with a home Friday 8 -9 p.m. time slot. The network Bernard Macleod, vice president, video set that will be released simul- hopes the sci -fi drama will provide a international sales and development, taneously with the NBC premiere. stronger lead -in to award-winning The Time -Life Video & Television, which (NBC is said to be considering a X- Files. The hour stars Lori Singer as is producing the epic. Discovery's June debut, and Discovery could a shy young woman who stumbles on unprecedentedly broad geographic make it a part of the cable network's a way to enter the world of computer package includes U.S. cable rights as fall 1996 lineup.) Discovery's five - virtual reality. John Sacret Young, well as international rights on cable year cable window opens after executive producer of China Beach, and DBS systems in South America, NBC's one -year window expires. serves in the same capacity on this Asia and the Middle East. Additional overseas rights will be project. Louise Fletcher and David "It allows us to realize the full pitched at MIP in April. McCallum also star. Fox has ordered value of our international rights in The project, two years in the mak-

Broadcasting & Cable Feb 131995 19 PROGRAMING ing, marks the first in -house produc- tion for Time -Life Video & Televi- sion. A second project currently in the finishing stages with Telepictures Productions, The History of Rock - and -Roll, is being distributed by Warner Bros. Domestic Television Distribution and is set to air in March on its syndicated Prime Time Enter- tainment Network. The company also plans to work with Sony on one as- yet- unnamed TV project and has sev- eral other projects in development based on the popular Time -Life Books series. All of the activity represents Time -Life Video & Television's strategy to move beyond direct response marketing and into a financing partner position on pro- The creation myth of ancient Egypt is recreated using live -action elements against a jects, says Betsy Bruce, president of computer-generated background. the company. Lost Civilizations was shot in 20 nology, the ancient ruins appearing be at the sites. The realistic scenes of countries and includes the first film on the film are rebuilt in archaeologi- ancient events and the special effects taken out of Iraq in 10 years, says cally correct detail, then overlaid mark something of a departure from Bruce. Using computer -based tech- with costumed actors who appear to typical broadcast network fare.

S Y N D I C A T I O N M A R K E T P L A C E Hosts remain at strip has been cleared on 70 stations Adventures II weekend kids block, Wheel, Jeopardy! representing 76% of the country, which launches in September. including 45 of the top 50. G.I. Joe, Bohbot has commissioned 40 origi- King World Productions has signed a weekly, has been cleared on 64 nal episodes of the show at a pro- new contracts with the hosts of its stations representing 71% of the duction budget of $300,000 per two leading game shows, Jeop- country, including 46 of the top 50. episode, with intentions of strip- ardy!'s Alex Trebek and Wheel of Both shows have been cleared on ping the show in September 1996. Fortune's Pat Sajak and Vanna wPlx(Tv) New York and KcoP(TV) White, that will keep them at the Los Angeles. Claster's returning The George & Alana clear shows through the end of the decade. Baby Huey Show has been cleared Big Apple Active kids shows a go for a second season on 62 stations Rysher Entertainment's new covering 70% of the country. Active Entertainment has cleared all talk /variety strip George & Alana four of its syndicated kids shows in Geraldo renewals top 80% has been cleared on CBS O &O WCBS -TV New York, where it will more than 60% of the country for Tribune Entertainment's flagship air at 9 a.m. opposite WABC -TV's fall 1995. Its Mutant League half- Geraldo syndicated talk show has hour strip has been cleared in 62 similarly themed Live with Regis & been renewed for 1995 -96 in 80% Kathie Lee. The New York clear- markets covering 66% of the coun- of the country, including 29 of the try; Happy NESS, the Secret of the ance brings George & Alana's top 30 markets. Top market clear- national coverage to 100 stations in Loch and Jelly Bean Jungle FCC - ances include CBS O&Os in New 78% of the country, including 15 of friendly weeklies have been cleared York, Los Angeles, Philadelphia, in 65 the top 20 markets. markets covering 64% of the and Miami, as well as WGN-TV country; Creatures of Delight week- Chicago, KPIx(TV) San Francisco On the move ly has been in 61 cleared markets and WHDH -TV Boston. covering 60% of the country. Christie Christi, a freelance pro- Bohbot rounds out ducer supervisor and auditor, has Claster clearances joined Rysher Entertainment as Claster Television's new syndicated kids block vice president of production. She kids shows The Littlest Pet Shop and Bohbot Entertainment Inc. has will head a new department over- G.I. Joe have been cleared in more selected FCC -friendly, live-action seeing production and finance on than 70% of the country for a fall kids show AJ.'s Time Travelers as all Rysher -produced TV and the- 1995 launch. The Littlest Pet Shop the fourth show in its new Amazin' atrical projects.

20 Feb 13 1995 Broadcasting & Cable PROGRAMING Clearance roundup An updated survey of clearances and station counts for new first-run syndicated series debuting through spring 1996

Stations/ Launch Stations/ Launch Program (Distributor) Length Coverage Date Program (Distributor) Length Coverage Date

First -Run Strips Prescription for Health (Intl Tele -film) 30 0/0 Sept. Talk Shows Peter Quarry Show (Intl Tele -film) 30 0/0 Sept. Armstrong Williams(Cannell) 30 WND Sept. Safe Streets (Kelly) 60 43/65% Sept. Richard Bey (All American) 60 66/70% Jan. 95 Scams (MG /Perin) 30 52/48% Sept. Carnie (Warner Bros.) 60 97/84% Sept. Tales from the Lottery (Wolfson /Satin) 30 WND Sept. Ray Combs (SeaGull) 60 44/50% Spg 95 Talk Music ( Bohbot) 30 45/50% Sept. Danny! (Buena Vista) 60 35/48% Sept. A Year to Remember (TeleMarc) 60 WND Sept. Downey (Western Int'I) 60 15/25% Sept. Your Mind and Body (Warner Bros.) 30 22/38% Sept. George & Alana (Rysher) 60 100/78% Sept. U.S. Customs: Classified (Cannell) 60 WND Sept. Lauren Hutton and... (Turner) 30 WND Sept. Action- Adventure /Drama /Live Performance Gabrielle Carteris (Twentieth) 60 73/68% Sept. Baywatch Nights (All American) 60 103/81% Sept. Paget Show (Group W) 60 Delayed Beyond Reality (AC I ) 30 21/29% Sept. CharlesPerez(Tribune) 60 30/50% Mar.95 Branson U.S.A. (Starcom) 60 40/38% Apr95 Charles Perez (Tribune) 60 40/55% Sept. Flipper (Goldwyn) 60 40/45% Sept. Stephanie Miller (Buena Vista) 60 100/80% Sept. Land's End (Buena Vista) 60 80/72% Sept. Tempestt Bledsoe (Columbia) 60 130/85% Sept. Hercules (MCA) 60 DNA Ja 95 Mark Walberg (Genesis) 60 75/69% Sept. Mystery Science 3000 (Tradewinds) 60 55/39% Sept. Reality-Based Night Stand (Worldvision) 60 77/70% Sept. Inside America's Courts (New Line) 30 61/67% Sept. One West Waikiki (Rysher) 60 45/50% Sept. Day & Date (CBS W) 60 /Group 36/50% Sept. Outer Limits (MGM) 60 137/88 Sept. Detour(Worldvision) 30 Cancelled Pointman (Warner Bros.) 60 DNA Ja 95 Juvenile Justice 30 Ja 95 (Genesis) 55/51% University Hospital (Worldvision) 60 DNA Ja 95 LAPD (MGM) 30 112 /77% Sept. Vanishing Son (MCA) 60 DNA Ja 95 Living Better (GTV) 60 0/0 Sept. The Wanderer(DLT) 60 WND Sept. Thanks a Million (All American) 30 20/30% Sept. Children/Teens Game Shows Action Man (Bohbot) 30 50/50% Sept. Enquiring Minds (Active) 30 Delayed Ja. 96 Amazin' Adventures II block (Bohbot) 120 48/51% Sept. Incredible Mall (GTV) 30 41/48% Sept. Gadget Girl (new) Children /Teens Enchanted Camelot (new) Bananas in Pajamas (Sachs Family) 30 106/80% Sept. A.J.'s Time Travelers (new) Blinky Bill (Sachs Family) 30 111/84% Sept. Beverly Hills Beach Club (SeaGull) 30 41/50% Sept. California Dreams (Rysher) 30 60/70% Sept. Creatures of Delight (Active) 30 61/60% Sept. Gargoyles (Buena Vista) 30 DNA Sept. Dragon Ball (SeaGull) 30 46/56% Sept. Highlander(Bohbot) 30 60 /60% Sept. Dude Gang (Simitar) 30 14/NA Sept. Littlest Pet Shop (Claster) 30 70 /76% Sept. G.l.Joe (Claster) 30 64/71% Sept. Mutant League (Active) 30 62/66% Sept. Happy NESS (Active) 30 65/64% Sept. Sailor Moon (SeaGull) 30 54/62% Sept. Hardy Boys (New Line) 30 WND Sept. Stripped First -Run Repeats Jelly Bean Jungle (Active) 30 65/64% Sept. Baywatch (All American) 60 94 /73% Sept. Life's Little Lessons (Intl Tele -film) 30 0/0 Sept. First -Run Weeklies Magic Knight Rayearth (Summit) 30 50/60% Sept. Reality -based Nancy Drew (New Line) 30 WND Sept. Amazing Tails (Litton) 30 83/47% Sept. Out of the Blue (Tribune) 30 25/35% Sept. Business Matters (Hearst) 30 20/30% Sept. Quest for the Dragon Star (Summit) 30 85 /78% Sept. Coast Guard (MG /Perin) 30 50/45% Sept. RealityCheck(Genesis) 30 58/50 Sept. Confrontation (Wolfson /Satin) 30 WDN Sept. Shnookums & Meat (Buena Vista) 30 DNA Ja 95 Feelin' Great (TeleMarc) 30 WND Sept. Belle's Book & Music Shop (Buena Vista) 30 90/60% Sept. Guardians (Litton) 30 99/58% Sept. Success by 6 (Hearst) 30 20/WND Sept. Hollywood People (DLT) 30 WND Sept. Tenko(Saban) 30 83/70% Sept. On the Road Again (Litton) 30 77/48% Sept. Timon & Pumbaa (Buena Vista) 30 DNA Sept.

WND = would not disclose. N/A = not available DNA = does not app y. Used in conjunction with many new shows that appear in returning blocks. Source: Distributors

Broadcasting & Cable Feb 131995 21 Produced by United Entertainment Group, Inc. and Chris Craft Television Productions, Inc.

Distributed by ALL AMERICAN TELEVISION, INC.

A Subsidiary Of ALL AMERICAN COMMUNICATIONS, INC

* Source: NSI Combined overnight mkts.

JAN. 1 -29, '95 vs. NOV '94 T.P.

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WB feeds O.J. History, Sci-Fi top wish lists Twenty -nine percent of cable to affiliates system operators say they are most interested in adding The SCbFI CHANNEL 28% Fledgling network also History Channel to their system, CARTOON NETWORK 20% on expanded basic, a tier or a la unveils kids show ESPN2 18% carte, by the end of 1995, accord- ing to a survey by Syosset, N.Y. - COURT TV 16% By David Tobenkin based Beta Research Corp. TURNER 16% CLASSIC MOVIES The 24 -hour history channel THE A The WB Network last week be- 14% LEARNING from &E Networks drew the CHANNEL greatest interest from cable gan offering its affiliates a HOME 10% satellite feed of Tribune Broad- & GARDEN CHANNEL system operators, followed casting station KTLA(TV) Los Ange- 9% COMEDY CENTRAL closely by the Sci -Fi Channel les's gavel -to -gavel coverage of the (see chart below). SEGA CHANNEL O.J. Simpson trial. 9% Retransmission consent It also announced a new show for AMERICA'S TALKING channels ranked highest among the new networks that its Saturday morning kids block, 8% CMT which launches in the fall. cable system operators added WB signed an agreement with 7% AMERICAN MOVIE CLASSICS to their systems in 1994. KTLA, one of Tribune's six WB- affili- 7% TV FOOD NETWORK Among the networks most fre- ated stations, under which all WB quently cited: fX (26 %); ESPN2 7% PAY PER VIEW CHANNEL(S) affiliates beginning last Tuesday could (22 %); America's Talking receive KTLA's Simpson coverage. 6% E! (15 %); TV Food Network (9 %); The Cartoon Network and The Stations are required to pay a one- 6% GOLF CHANNEL time $300 authorization fee to the Learning Channel (7% each); satellite provider and to give WB one 6% TRAVEL CHANNEL Court TV and Turner Classic 30- second promotional spot during ENCORE Movies (6% each), and Sci -Fi Simpson coverage for every seven Channel (5 %). spots they retain. 112fX The survey of more than 150 The coverage could prove a boon la BRAVO cable system operators, con- ducted in December 1994, in attracting viewers to the stations FLIX affiliated with WB. found that 70% of the operators "This was an example of seeing an 62 PREVUE CHANNEL either have channel capacity or opportunity and capitalizing on it," will have capacity by the end of says WB spokesman Jim Yaeger, 1995 to accommodate new ser- adding that there currently are no vices. Of those with channel capacity, the average operator had six or other plans for news programing seven channels to carry new services. At least 80% of the operators were from the network or similar news or from systems with 10,000 or more basic subscribers and at least 40% information feeds from other WB were from systems with 30,000 or more basic subs. -RB affiliates. Yaeger at press time said he was not sure how many of WB's affiliates had signed up for the feed, which will VOI N" UPN last as long as KTLA covers the trial. Ratings: MONDAY 5.8/9 Trial coverage has sent the sta- Emerging broadcast networks, 8:00 63. Star Trek: Voyager tion's ratings soaring, especially after Jan. 30 -Feb. 5 8:30 8.8/13 competitors in the market ceased 9:00 92. Platypus Man 3.0/4 gavel -to -gavel coverage. 9:30 93. Pig Sty 2.6/4 The WB Network's new children's ti WB show, Earthworm Jim, is a weekly TUESDAY 3.0/4 1.8/3 animated show based on Sega's pop- WEDNESDAY 8:00 95. The Wayans Bros. 2.0/3 91. Marker 3.6/5 ular video game of the same name. 8:00 8:30 96. The Parent 'Hood 1.9/3 MCA Universal Cartoon Studios will 8:30 9:00 9:00 97. Unhap Ever After 1.6/3 94. The Watcher 2.4/4 produce the show. 9:30 The project is the first announced 9:30 97. Muscle 1.6/3 WEEK'S AVG 4.4/6 for the Kids' WB children's block WEEK'S AVG 1.8/3 will be by Warner SSN TO DATE 6.0/9 that not produced SSN TO DATE 2.0/3 Bros. Animation or Amblin TV. SOURCE: NIELSEN MEDIA RESEARCH

Feb 13 1995 Broadcasting & Cable PROGRAMING

HE A D E N D I N G S Top cable shows New at Nick Following are the top 15 basic cable programs for the week of Jan. 30 -Feb. 5, ranked by house- holds tuning in. The cable- network ratings are percentages of the total households each network Nickelodeon this fall /winter will reaches. The U.S. ratings are percentages of the 95.4 million households with TV sets. Source: debut its newest original animated Nielsen Media Research. HHS. Rating series, Hey Arnold!, about an Program Network Time (ET) (000) Cable U.S. inner -city kid "with a creative 1. O.J. Simpson Trial CNN Fri 5:30p 5,153 8.0 5.4 mind, an admirable nonchalance 2. O.J. Simpson Trial CNN Wed 4:30p 4,573 7.1 4.8 and a gravity- defying hairdo." 3. O.J. Simpson Trial CNN Thu 5:30p 4,439 6.9 4.7 Executive producer and creator is 4. O.J. Simpson Trial CNN Tue 5:OOp 4,294 6.7 4.5 Craig Barlett, whose credits 5. O.J. Simpson Trial CNN Fri 5:OOp 4,241 6.6 4.4 include Nickelodeon series 6. O.J. Simpson Trial CNN Wed 4:OOp 4,136 6.5 4.3 Rugrats and The Ren & Stimpy 7. O.J. Simpson Trial CNN Fri 2:OOp 4,120 6.4 4.3 Show. 8. O.J. Simpson Trial CNN Tue 5:30p 4,117 6.4 4.3 Gumbel gets HBO show 9. O.J. Simpson Trial CNN Wed 2:OOp 4,068 6.3 4.3 10. O.J. Simpson Trial CNN Fri 1:OOp 4,029 6.3 4.2 NBC Today show anchor Bryant 11. O.J. Simpson Trial CNN Tue 2:OOp 3,970 6.2 4.2 Gumbel has signed to host a new 12. O.J. Simpson Trial CNN Thu 5:OOp 3,929 6.1 4.1 investigative sports magazine 13. O.J. Simpson Trial CNN Mon 7:30p 3,922 6.1 4.1 show for Home Box Office. Real 14. O.J. Simpson Trial CNN Tue 1:OOp 3,910 6.1 4.1 Sports with Bryant Gumhel will debut this April. Contributors 15. O.J. Simpson Trial CNN Tue 3:OOp 3,815 6.0 4.0 include senior correspondent Jim Following are the top five pay cable programs for the period of Jan. 30 -Feb. 5, ranked by the Lampley and on -air personalities number of households tuning in. Source: cable networks based on Nielsen Media Research. James Brown, Frank Deford, 1. Movie: 'Ace Ventura Pet Detective' HBO Sat 8:OOp 4,480 20.8 4.7 Larry Merchant and Sonja Step - 2. Movie: 'Nat'l Lampoon's Vacation' HBO Sat 9:30p 3,018 14.0 3.2 toe, writers Ira Berkow and 3. Movie: 'Extreme Justice' HBO Sat 11:15p 1,976 9.2 2.1 William Rhoden, and editorial 4. Movie: 'Robin Hood: Men in Tights' HBO Wed 8:OOp 1,742 8.1 1.8 consultant Gary Myers. The show 5. Movie: 'The Dangerous' HBO Thu 9:OOp 1,691 7.8 1.8 will air four times in 1995. World history A &E Television Networks has SIE, TVN join forces created a new international sales Michael Jay Solomon and his Solomon International Enterprises (SIE) development initiative, The Histo- have joined forces with Stu Levin and his TVN Entertainment to format ry Channel International, TVN Solomon International. The new company will offer pay -per -view designed to engage international and pay television services and related delivery systems to countries media companies in launching worldwide. their own locally owned niche The venture will call upon the international relationships developed by channels focusing on historical SIE, as well as its marketing and overseas programing capabilities, and programing. the technological expertise and direct -to -home knowledge gained by TVN. TCI buys into "TVN has pioneered the transmission of pay -per -view movies, sports Viewer's Choice and concerts to the home," says Solomon. "SIE has deals under way Top multiple system operator around the globe, and now with TVN in our camp, we will move even Tele- Communications Inc. has faster to develop these foreign markets in partnership with experienced local operators." become a 10% owner in top pay - per -view distributor Viewer's According to Levin, TVN has been looking for a partner to open the Choice through the MSG's pur- international market. "I have known Michael Solomon for many years and chase of TeleCable Corp. TCI's have admired his amazing track record, from Telepictures to Lorimar to Warner Bros. I very we have now acquisition of TeleCable and its am excited that teamed up to develop foreign markets." equity position in Viewer's these With much industry making Choice were finalized on Jan. 26. of the domestic television a slow transition In other ownership shifts, Cox from analog technology to digital, the overseas market's lack of existing Cable has increased its owner- structure will be an advantage, says Levin. "In many international markets there is nothing there yet, so there is no burden with analog. [When we ship in Viewer's Choice to 20% market] it might MMDS. It will on the through its purchase of fellow open a be digital, analog or depend Viewer's Choice shareholder terrain, what systems might be in place or the partners we have in those Times Mirror Cable Television. countries." Levin says.

Broadcasting & Cable Feb 13 1995 25 Ratings: Week 20, according to Nielsen, Jan. 30-Feb. 5 abc ABC o CBS NBC 'id FOX MONDAY 15.4/23 10.3/15 15.6/24 7.2/10 8:00 22. The Nanny 12.3/18 63. Fresh Prince 8.8/13 79. Cops 7.3/11 8:30 46. Dave's World 10.3/15 75. Cops 7.5/11 9:00 9. American Music Awards 49. Murphy Brown 10.0/14 7. NBC Monday Night 80. Cops 7.2/10 9:30 15.4/23 60. Cybill 9.0/13 Movies -Pretty Woman 83. Cops 6.9/10 10:00 17.0/26 49. Chicago Hope 10.0/16 10:30 i TUESDAY 15.0/23 11.0/17 11.3/17 1.1.2/17 8:00 30. Full House 11.4/18 22. Wings 12.3/19 36. Rescue: 911 11.2/17 8:30 25. Me and the Boys 11.8/18 42. Smthing Wilder 10.8/16 36. Fox Tuesday Night Movie -The O.J. Simpson 9:00 3. Home Improvmt 20.0/29 22. Frasier 12.3/18 Story 11.2/17 9:30 6. Grace Under Flre 17.7/26 41. CBS Tuesday Movie - 49.1 Larroquette 10.0/15 10:00 Not Our Son 10.9/17 13. The Marshal 14.4/24 38. Dateline NBC 11.1/18 10:30 i WEDNESDAY 13.1/21 7.8/12 9.4/15 8:00 47. Sister, Sister 10.2/17 72. Women /House 7.6/12 58. The Cosby Mysteries 30. Beverly Hills, 90210 8:30 45. All American Girl 10.4/16 75. Hearts Afire 7.5/12 9.1/14 11.4/18 9:00 8. Roseanne 15.6/24 88. Double Rush 6.2/10 27. Dateline NBC 11.6/18 77. Party of Five 7.4/12 9:30 16. Ellen 13.6/21 80. Love & War 7.2/11 10:00 14. ABC Special Report: 60. Northern Exposure 20. Law and Order 12.6/21 10:30 Men, Women & Dif 14.3/24 i 9.0/15 i i THURSDAY 10.0/15 8.3/13 21.5/33 8.9/13 8:00 58. Martin 9.1/14 38. Matlock 11.1/17 63. Due South 8.8/13 5. Mad About You 18.6/28 8:30 54. Living Single 9.4/14 9:00 72. Eye to Eye with Connie 66. New York Undercover 44. The Commish 10.6/15 2. Seinfeld 22.6/33 9:30 Chung 7.6/11 8.6/12 10:00 68. Day One 8.4/13 67. 48 Hours 8.5/14 1. E.R. 23.3/37 10:30 i i i FRIDAY 12.8/22 9.7/16 9.8/17 8.9/15 8:00 21. Family Matters 12.4/22 38. Diagnosis Murder 54. Unsolved Mysteries 88. Tales fr /Crypt 6.2/11 8:30 29. Boy Meets WId 11.5/20 11.1/19 9.4/16 85. Tales fr /Crypt 6.7/11 9:00 30. Step By Step 11.4/19 69. Under Suspicion 8.3/14 42. Dateline NBC 10.8/18 33. The X -Files 11.3/19 9:30 33. Hangin w/Mr. C 11.3/18 10:00 57. Homicide: Life on the 12. 20/20 15.1/26 52. Picket Fences 9.6/16 10:30 i Street 9.3/16 SATURDAY 9.7/16 13.1/22 7.7/13 8.4/14 8:00 80. Empty Nest 7.2/12 77. Cops 7.4/13 8:30 53. ABC Saturday Family 19. Dr. Quinn Medicine 83. Mommies 6.9/11 70. Cops 8.2/13 9:00 Movie -Enclno Man 9.5/16 Woman 12.8/21 60. America's Most Wanted 85. Sweet Justice 6.7/11 9:30 9.0/14 10:00 16. Walker, Texas Ranger 48. The Marshal* 10.1/17 54. Sisters 9.4/16 10:30 i 13.6/23 i i SUNDAY 13.5/21 15.5/24 10.7/16 9.3/14 7:00 85. Simpsons 6.7/11 4. 60 Minutes 18.8/30 71. Earth 2 7.8/12 7:30 90. Get Smart 5.3/8 (nr) AFC -NFC Pro Bowl 33. Simpsons 11.3/17 8:00 11.8/20 11. Murder, She Wrote 8:30 15.3/23 25. Married w /Chid 11.8/17 27. NBC Sunday Night 9:00 18. Married w /Chid 13.2/19 Movie- Prince of Tides 9:30 9. ABC Sunday Night 15. CBS Sunday Movie - 11.6/18 72. Dream On 7.6/11 10:00 Movie -Under Siege The Piano Lesson 14.0/21 10:30 15.4/24 12.8/20 11.0/17 12.4/20 WEEK'S AVGS 9.1/14 12.2/20 11.4/19 11.5/19 7.8/12 SSN. TO DATE

RANKING /SHOW (PROGRAM RATING/SHARE) (nr) =NOT RANKED `PREMIERE SOURCE NIELSEN MEDIA RESEARCH YELLOW TINT IS WINNER OF TIME SLOT TELEVISION UNIVERSE ESTIMATED AT 95.4 MILLION HOUSEHOLDS; THEREFORE ONE RATINGS POINT IS EQUIVALENT TO 954,000 TV HOMES

26 Feb 13 1995 Broadcasting & Cable Welcome to television Wl.th vision Welcome to FO-

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1 4 8 13 Companies 1.1..11.1.1111ri create interactive

Seinfeld' is on the cutting edge of CD -ROM use TV Tools as well as comedy g, H.4 ge444e4 Preiss bringing efore any interactive television applications arrive in the homes of consumers, software developers and tele- B vision producers need to have access to multimedia software authoring tools. TV shows to Digital Equipment Corp. says it is working with Optlmage to create "the first comprehensive interactive television application development system." DEC and Optlmage say the system will be an integrated CD -ROM hardware /software package that will run on interactive set - top boxes based on Microware's DAVID operating system, Viacom, Spelling TV properties spawn multimedia software among others. It will be available by summer. The partners are calling their interactive television devel- g4j HMI Br44 Z4c4 opment platform a "turnkey system." The new system will Television shows are proving to be a springboard for soft- leverage Optlmage's existing multimedia authoring tool, ware publishers trying to drum up concepts for CD- which allows developers to combine full- motion video, ROM titles. music, voice, sounds, images, drawings and animation Byron Preiss Multimedia Co. says it has struck two sequences into an integrated multimedia presentation. major licensing agreements with the producers of highly DEC's media server has been selected by several tele- rated television programs on NBC and Fox to bring those phone and cable companies conducting interactive television properties to multimedia personal computers equipped trials, and by allying with Optlmage the company is aiming with a CD -ROM drive. to provide a one -stop shop for those developing applications The first licensing deal is with Viacom's Paramount Pic- for set -top boxes. tures Corp. for a multimedia CD -ROM based on Frasier; Another leading tool developer, Oracle, said at Intermedia the second is with Spelling Entertainment's Worldvision '95 last week that it has attracted more than 500 developers Enterprises for CD -ROMs based on Beverly Hills, 90210 and for the beta release of its Ora- Melrose Place. cle Media Objects authoring The rights to a TV program are controlled by a show's Errata tool used for creating CD- producers, not the network on which it airs. An unanswered ROM and interactive televi- question is whether broadcasters will be left out of profiting A Feb. 6 "Telemedia Week" sion applications. from the potentially lucrative ancillary revenue stream of item gave the wrong name for Although several compa- CD -ROM software. the online service handling nies are coming out with Jackie Snyder, director of marketing for Byron Preiss internal communications for tools, most of the developers Multimedia, says her company works directly with a show's the WB Network. The correct are devoting their energies to producers and not with its network. name is Entertainment creating CD -ROM software The Frasier Companion CD -ROM springs from NBC's Communications Network. titles; interactive television weekly sitcom starring Kelsey Grammer. The disc will con - applications are being seen as continues on page 31 further in the future. 28 Feb 131995 Broadcasting & Cable Telemffleig, 1k l.s<»a JJJ_1_JJJ LYE ON THE NLT Broadcast networks /y/\ / CBS jumping aboard the 8CSS Internet wt°Q3t'on CBS leads with its own site; NBC dabbles, ABC looking

By I-1444 Be44,s4e4 broadcast network. Even though the Internet computer "It's important that all broadcasters network is not thought of as a mass become familiar and conversant with medium, the broadcast television all the new technologies," says networks are beginning to take advan- George Schweitzer, executive vice CBS designed this 'video wall' to greet tage of it as a means by which to dis- president of marketing and communi- World Wide Web users of the Internet. tribute information about shows, as a cations for CBS. marketing tool, and as a way to com- "We've had tremendous interest from ship with Prodigy that Schweitzer municate with viewers. our advertisers," Schweitzer says, calls "open- ended." CBS is the first of the major networks adding that many top advertisers that Prodigy, the leading consumer to set up a dedicated site on the Internet. buy time on the TV network increasing- online service, recently repositioned However, to a lesser extent, NBC, ABC ly are becoming interested in tie -ins with itself to become a gateway to the net- and Fox also are creating sites on the net. Prodigy and the Internet. works that make up the Internet. CBS Eye on the Net is an Internet Schweitzer says that since CBS Schweitzer says CBS is encouraging site that offers information about enter- went on Prodigy last September there its affiliates to go online and connect tainment, news and sports programing, have been more than 2 million log - with both Prodigy and the Internet. and is a sales and marketing tool for the ons. CBS has an exclusive relation- continues on page 31

Vte '/,z4/14,,t for commercial video ser- vices expected to arrive in Nynex, BellSouth get OK for VDT; 1996. But even though the telco is allowed to go for- ward with construction of 16 bids pending the network, there remain Nynex to roll out in Northeast; BellSouth's Atlanta trial approved outstanding issues, such as channel capacity and local Ell-1444 franchise fees. eight commercial video ser- line and parts of Boston. Currently, cable operators The FCC has approved vice applications and nine The Northeast telco also pay franchise fees to local, video dialtone applica- other applications for video will pass 60,000 homes in municipal and regional tions submitted by dialtone trials. However, 16 Rhode Island; Somerville authorities that are a key Nynex and BellSouth to applications still have not and Warwick are expected to source of revenue for those move into the business of been processed, including be served first. Time Warner bodies. The FCC has yet to offering television services filings from US West (5), Cable is the incumbent oper- decide whether the tele- over their networks. Pacific Telesis (4), GTE (4) ator in Somerville. phone companies will be After months of delays, and Bell Atlantic (3). Nynex immediately will required to pay localities the FCC is moving forward As part of the FCC's begin construction of its similar franchise fees. with processing the applica- approval of its application, hybrid fiber -coax network, "We're seeking comment tions of telephone companies Nynex says it will offer a which will include advanced on that issue," says Susan eager to offer both analog menu of video programing broadband switches and Lewis Sallet, special assis- and digital cable television services to 330,000 house- other network equipment. tant in the FCC's Common services in competition with holds in eastern Massachu- Within the next few Carrier Bureau. incumbent cable operators. setts, including Cambridge, months, Nynex will submit Although local officials are The FCC has approved Newton, Watertown, Brook- proposed tariffs to the FCC continues on page 31 Broadcasting & Cable Feb 131995 29 Telem;. 044,e from the movie so that people could get a preview from Extra of the movie opening. We also have a section of our Jim Moloshok: Extra area called "Special Promotions." Each week we have major stars like Whoopi Goldberg and Demi Moore and Christian Slater. People can leave questions, and we do Warner's e- mailman a whole segment on the show [two or three times a week in Senior VP brings viewers closer to shows by computer link which the stars answer the] questions submitted to us. We also do special polls. It was Jan. 25, 1994, in Miami Beach and Jim Moloshok, part of a Warner Bros. cadre Who writes the software? of executives in town for the NATPE Inter- The software for Extra is done through national convention, was in his hotel room America Online. They have a person who uploading Babylon 5 electronic trading creates the area for us. We tell them what cards from his laptop onto the CompuServe we're doing, what special promotions computer network. we're doing, and they set it up. Right now This low -key debut marked Warner Bros. we are setting up a self- standing area, con- Domestic Television Distribution's entry nected to the Extra area, for the WB Net- into the online promotion business. work. Moloshok, senior vice president for market- ing and advertising, has seen the popularity Could these areas on America Online con- of online promotions grow exponentially. ceivably have a life of their own beyond the Today, WBDTD has computer tie -ins with show? its new syndicated magazine show, Extra, Yes. To use an analogy: America Online is and the new WB Network. a cable system, and we are one of the chan- Moloshok sees the day when computer nels on the cable system. tie -ins could become a second revenue stream for the company. They already are covering their costs Do you anticipate this being a moneymaking venture? and, more important, Moloshok says, are keeping the compa- Yes. Right now it basically covers the cost sustaining the ny in close, interactive touch with its audience. After all, the of area. But given time and the huge increase in the use of com- answer to the question "Will it play in Peoria ?" is now only people who are signing an e-mail away. puters and the large number of onto online services each day, this could easily become a separate With the enthusiasm of someone who knows a hard drive profit center and an ancillary market for television shows. from a soft boot, Moloshok talked with BROADCASTING & CABLE Assistant Managing Editor John Eggerton about the online future. What prompted you to get Into online promotion? It behooves everybody to keep abreast of the changing ways Tell us about these electronic trading cards. that shows can be marketed, and it puts us a little bit farther We posted some on CompuServe, some on GeNie, along the learning curve. some on America Online and some on the Internet. The idea was to create word -of-mouth [for the What is the added value of online promotion? launch that month of Warner's Babylon 5 syndicated First, it's a whole other type of marketing that I call "rela- series] because people would write back and say: 'I have tionship marketing." We're able to really get into contact cards 3, 5 and 8; I'm looking for 10. Does anybody have it?' with the viewers. It's an experience that we have never had We did 21 cards, one for each star plus some for episodes. and the producers have never had. We get thousands of We released four or five on each of the [online] services. pieces of e-mail each week, and we digest these and put [Users could download them for free], and we also did an out a 12- to 15 -page packet to everyone involved in the interactive press kit. Initially, it was just to upload, but we show and its management. It really gives them a grass- popped it onto a disc as well and sent it out to the stations to roots report card on the program. It also gives us content use with their local newspapers. That kit is still all over. I for the show. still get e-mail from Europe about it. And now with Extra, It's [also] an opportunity for people who generally watch we have an extremely active area on America Online. We from a very divorced perspective to get a personal relation- went online Sept. 22, 1994. Every month we've increased ship with a show.... As shows get bigger and more sophisti- the number of people coming to our area by 150% over the cated, they tend to become less connected to the people previous month. [In December], about 200,000 came to viewing them at home. You are inclined when you are locat- exchange information about Extra. ed in a city like Los Angeles to become very incestuous and The Extra area is very organized. We have a file where convince each other that what you're doing is right. And people can download photos of the guests or hosts. This has anytime you can create a connection to the end user of your become bigger than we ever anticipated. When the movie product, be it a magazine, a television show or cereal, it "Disclosure" opened, we created a special "Disclosure" gives you instantaneous feedback that what you're doing is library that had video clips and ran information and photos right or wrong.

30 Feb 13 1995 Broadcasting & Cable Telemffi

BYRON PREISS dia PCs and are expected later this year. continued from page 28 Late last year Preiss said that it would CR.Iu.lw. publish a CD -ROM based on NBC's Sein- tain more than an hour of video clips, a triv- feld, to be distributed by Time Warner Feb. 14-15--Interactive Adver- ia bank, an episode listing and a number of Interactive. The licensing deal was negoti- tising, sponsored by Kagan Seminars. The Park Lane, New other software programs, including a screen - ated with the show's producer, Castle York. Contact: 408 -624 -1536. saver and a day planner. Rock Entertainment, and Marquee Beverly Hills, 90210 and Melrose Place Images. Feb 15- 17- Interactive Televi- will inspire CD -ROM titles, which along Snyder says the Seinfeld CD -ROM will sion, sponsored by Multichannel with Frasier and Seinfeld are part of a suite contain more than 100 video clips ranging CommPerspectives and the Inter- active Television Association. of multimedia software publishing products from a few seconds to a few minutes. She Doubletree Philadelphia, Philadel- from Preiss's TV-ROM group. says the TV-ROM a titles combine series of phia. Contact: 303 -393 -7449. All three CD -ROM titles will be avail- software utilities with a catalogue of video able for use on Windows -based multime- clips for avid fans. Feb. 16 --DBS: New Competi- tion in the Sky, sponsored by Kagan Seminars. Ma Maison Sofitel, Los Angeles. Contact: CBS EYE ate what we're already doing pared with that from the net- Genni Russell, 408 -624 -1536. continued from page 29 online," says Alan Cohen, work, but the value is in Feb. 22-23-- Digital Hollywood, "Only six or seven affili- executive vice president of developing a one -to -one sponsored by American Exposi- ates have their own web marketing for NBC -TV. marketing relationship with tions Inc. Beverly Hills Hilton, Bev- sites," Schweitzer says, Cohen says NBC has the network's viewers. erly Hills. Contact: 212 -226 -4141. adding that local broadcast- plans to create a full Internet ABC has created a detailed Feb. 27 -March 1- Consumer ers have a tremendous site, but he is "not prepared area on America Online that Online Services II: Entry Strate- amount of valuable content, to say when." NBC is work- has attracted attention from gies for Mainstream Media, spon- including local news, weath- ing with CKS Partners to online users, but the network sored by Jupiter Communications er and community informa- create online areas for its has not yet decided whether and CMP Publications. Crowne tion, that never gets used on shows. Its presence on the to invest resources in creating Plaza Hotel, New York. Contact: television. Internet began with The an Internet site. "The compa- Harry Larson, 212 -941 -9252. In a related matter, Tonight Show Starring Jay ny doesn't have anything Feb. 28 -March 3-Satellite Schweitzer said later this year Leno, Cohen says, adding planned yet, but we're look- '95, sponsored by Phillips Busi- CBS also will produce two that there are expansion ing into it," says Veronica ness Information. Sheraton CD -ROMs based on network plans which could include an Pollard, an ABC spokes- Washington, Washington. Con- TV shows. He would not say area devoted to Saturday woman. tact: 1- 800 -777 -5006; 301- which programs or when the Night Live. Meanwhile, Fox already 424 -3338. software will be available. NBC announced that it has some areas for its televi- March 14-16--New Media Not all the broadcast net- will launch its Interactive sion programing on Delphi Expo, sponsored by The Inter- works are taking the same Viewers Club, which Cohen Internet. Delphi Internet was face Group. Los Angeles Con- route to the Internet. NBC is describes as an "electronic purchased by Rupert Mur- vention Center. Contact: 617- trying to distinguish itself affinity group," in May. doch and is expected to be 449 -6600. from CBS and the others. Cohen says the revenue the online network for all of March 20- 23-SUPERCOMM "We have a different strategy, generated from online or the the media properties of his '95 with ICA EXPO, sponsored by and we're not trying to recre- Internet is minuscule corn- News Corp. the Telecommunications Industry Association, the United States Telephone Association and the NYNEX, BELLSOUTH VDT OK our rulemaking," Sallet says. The FCC hopes International Communications continued from page 29 the rulemaking will be completed by June. Association. Anaheim Convention Glenn Brandow, Nynex spokesman, says Center, Anaheim, Calif. Contact: adamant that those fees should flow into their there will be 400 -800 digital channels, ICA, 214 -716 -4140; TIA, 202- coffers, the telephone companies don't think depending on the video compression algo- 457 -4935; USIA, 202 -326 -7279. they should have to pay franchise fees to oper- rithm used. But precisely how many chan- May 7-10--Cable '95, spon- ate a common carrier video network. nels will be allocated to each video informa- sored by the National Cable Another unresolved issue is the number of tion provider has not been elucidated by the Television Association. Dallas analog channels Nynex will allocate to broad- FCC. "The digital channels are going to be Convention Center, Dallas. Con- casters and other programers on its video dial - first come, first served," Sallet says. tact: NCTA, 202 -775 -3606. tone network. Nynex proposed to give broad- "We're looking for some clarification May 31 -June 3- Multimedia casters and public access channels priority for from the FCC on that issue," Brandow says. '95 Exposition and Forum, spon- the 20 analog channels it plans to offer initial- Brandow expects there will be some sored by Multimedia Trade Shows ly over the common carrier network. "channel- sharing arrangement" between Inc. Metropolitan Toronto Conven- "We're not authorizing their proposal to give competitive video programers vying for tion Centre, Toronto, Canada. all the analog channels to broadcasters, and channel capacity on Nynex's video dialtone Contact: 905 -660 -2491. Nynex can't go forward until we finish with network. Broadcasting & Cable Feb 131995 31 Ivan Seidenberg: Expanding Nynex's entertainment horizons

van Seidenberg, who steps up to talking about the deal, we hadn't really thought through become chairman /CEO of Nynex in April, the issue of bringing the other two [regional Bell operating is among the new breed of telco executive companies] into it. At the time, Bell Atlantic and South- western Bell and some of the others were still involved in determined to push his company beyond deals with the cable companies. As those deals started to "plain old telephone service" into interac- look like they wouldn't work, we put together a plan tive TV and other high -tech communications involving the other two. If you took the combined scale of and information businesses. Seidenberg Nynex, Bell Atlantic and Pacific Bell in terms of the dis- tribution, then we could gain access to a critical number of for Nynex's billion investment in pushed $1.2 TV households. We took the creative skills and the access Viacom. And he was instrumental in bringing CAA has to the creative community and said we would Nynex together with Bell Atlantic, PacTel and then have a partnership worth looking at. Hollywood's Creative Artists Agency to invent Michael and CAA were looking for us to create an the next generation of television. open- architecture and high -technology access to as many as 40 million households, including six of the top seven In this with BROADCASTING & interview television markets. We thought we had a marriage made CABLE Senior Editor Mark Berniker, Seiden- in heaven. We now have been up and running for about berg explains the strategy behind the CAA three months and meeting every three or four weeks, and and Viacom deals and shares his belief that everything is moving along real well. cable and telephone can both prosper in the What are some of the complicating factors in trying to coming competition by "expanding the pie" meld the strategies and cultures of the three different with attractive new services. telcos with CAA? Actually, when it comes to the distribution of content and How did the Creative Artists Agency deal come together, the development of a broadband network, we have and what are your expectations for It? remarkably similar perspectives. History had the three It started two years ago with an overture that we made to companies moving ahead with their own technology [CAAs] Michael Ovitz about Nynex's deployment using different manufac- working with CAA to acquire, pro- turers and slightly different architec- cure, license and do all of the things tures. One of the things to which we need to do to get some content we've all committed ourselves is to over our network. When we started COVER STORY retook at that, so that we will be able

32 Feb 13 1995 Broadcasting & Cable Bell Atlantic has been per- A ceived as the leading tele- telephone operator phone company in the video Ivan G. Seidenberg will assume business. How much of its the positions of Nynex chair- experience is going to be par- man /CEO on April 1. Currently, layed into this alliance? What are you learning as you he is the RBOC's president /C00 attempt to enter the cable and vice chairman of Nynex's television and interactive ser- Telecommunications Group, vices business? based in New York. Learning is bilateral, so we're Seidenberg has held various from each other. Bell positions at Nynex, including vice learning has done an excellent president of Government Affairs in Atlantic the tech- Washington, and president of job in getting some of Nynex Worldwide Information and nology deployed; they've real- Cellular Service Group. Seiden- ly concentrated on the devel- berg began his career more than opment of the narrowband net- 28 years ago with New York Tele- work, and they've moved very phone. He also served in the Unit- aggressively into some video ed States Army and was sta- and broadband deployment. tioned in South Vietnam from What Nynex has done is start 1967 to 1968. Seidenberg lives one of the first trials with cus- with his wife and two children in tomers in Manhattan with Lib- West Nyack. N.Y. erty Cable. We also have a very He will be replacing William large combined cable and tele- Ferguson. who is retiring at age phony business in the UK. 65 after serving as chairman/ Coupled with our strategic CEO since October 1989. relationship with Viacom, I think even Bell Atlantic would tell you we're bringing quite a to drive the deployment of the technology more consis- bit of intellectual property to the partnership. tently and quicker. One of the goals of our new -platform company is to look at the navigational tools that every- You mention Nynex's $1.2 billion investment In Viacom. body talks about, so we intend to make that a standard What does that do for Nynex and the alliance? among the three companies. If we could then, in turn, We firmly believe that our investment in Viacom is strate- make that the standard in six of the seven top markets, gic for several reasons. Over a period of time, it will give then we could begin to drive some commonality. us the skill sets, experience, access and product that we The three of us also have something else in common: will put over our networks. There has been a lot of dis- Each has a love affair with the region of the country that cussion about the exclusivity of content. We believe in an we serve. We love the Northeast. Nynex feels blessed that open architecture, so our investment in Viacom secures it's serving the media center not just of the U.S., but of the content for a very long time. As we get our network built globe. California [served by PacTel] is obviously a major out, we will have access to the kind of content that Via- media center. With Bell Atlantic serving another large com provides. We're already working with Viacom in the part of the Boston -Washington corridor, we think we're UK and also have some projects under way in the Asia - focusing on the right markets. Pacific region. We're doing some things with Viacom in Bangkok and have a cable system over there, and we're The alliance calls for two companies: a media company talking about expanding into China and other places in and a technology company. What will each of these enti- the region. ties do in the near -term and in the future? The other thing about Viacom is that they know a lot The technology company will focus on the architecture, more about what the customer wants and how to present the navigator and all of the deployment issues that go the information to them. So we're gaining a lot of experi- along with that. That's a very extensive project, consider- ence in getting the programing up and running. Over ing that the three regions have 40 million -50 million time, Viacom will be a large supplier of content, not only access lines that potentially can be equipped over the next to the new Nynex -Bell Atlantic -Pacific Bell consortium, 10 years. What we see is [building] somewhere between 4 but to all distribution networks that are bringing informa- million or 5 million access lines over the next four or five tion out to the customer. years. What we're looking at is a pretty early deployment The combination of the Viacom investment and the of lots of capacity, and then you'll see steady building out. CAA relationship brings to Nynex a source of creative The media company is in the business of acquiring and talent -and a source of creative information that we even- licensing and partnering with creative people to develop tually will be able to package over our network without content that would be owned and licensed for distribution any interference from others who might want to make that over our networks. information exclusive.

Broadcasting & Cable Feb 13 1995 33 COVER STORY The culture of the telephone companies is quite different Do you envision the telcos' video dialtone networks taking from that of a company like Viacom. What are you going to market share away from existing cable operators? do, as chairman of Nynex, to redefine or possibly transform the company? We will begin to deploy broadband over the next few years and ramp up the number of customers connected to What we're good at is deploying technology, providing us. I see the market evolving slightly differently than services to customers and running a communications what's been talked about. I don't see the market as static, system. The old telephone company is no longer in in which we grow and the cable companies lose share.... existence. The new technology has shifted us into a What we believe we need to do is expand the market, so world in which we need to manage integrated networks people who don't use cable service today will now choose that include wire -free, wire line and video. With to because we're providing a different variety of channels respect to the Viacoms, Disneys and CAAs of the at a different price. We'll take some share from the cable world, we believe in the theory that we aren't trying to companies, but we'll also create brand new demand. acquire and vertically integrate everything and manage What we're finding is the market keeps expanding, so at it under the umbrella of a single communications com- Nynex we are committed to expanding the pie. pany. We believe much more in a virtual -relationship I'm encouraged by the fact that the cable companies are situation. Nynex has stepped out and developed a deploying technology and trying to expand the network model in the industry in which we have strategic part- and are going after a piece of our share. Between the two of ners and some equity participation. us, the market is going to be stronger, We'll rely on Viacom to be Viacom. providing better choice to the cus- We'll rely on Creative Artists to be tomer than either of us could alone. Creative Artists. And through our "I believe strongly relationships, we will be able to in the idea that you With this changing competitive create the package of services for matrix, who do you see as your princi- customers. are going to talk to pal competition? Time Warner and US We're not trying to change their West, or the New York Times and the culture, nor do we want our culture your television and Boston Globe with their alliance span- to become like theirs. What we have ning the Northeast? to do is be focused on the market- you are going to [Our competition is] the cable com- place and what the customer wants: panies and the other regional Bell low cost, easy -to -use services in a watch your companies. In the future you are variety of forms, including enter- going to see different categories of tainment, education, games and all telephone." competitors: those who build net- sorts of offerings. Our bottom line works directly like ourselves, the is, we are not trying to change our cable companies, the wireless compa- culture to theirs. We are trying to nies that might eventually deploy evolve our culture to be much more technology that would allow them focused on the customer. The entertainment companies carry some forms of broadband, and the satellite compa- are trying to do the same thing. nies. Then, in a few years, you're going to see marketing But the competitive marketplace for entertainment and companies spring up and do nothing more than under - communications services is changing dramatically. What build, purchasing facilities from us, purchasing facilities are your priorities as you consider the opportunities in wire- from cable companies and packaging stuff on their own. less, local access, long distance, cable television and We can't predict all of that, but what we believe is that video dialtone? the marketplace will be intensely competitive and will be Our number-one priority is to remain the market leader in market- driven. We'll probably get competition from more our own home region. The technology says that our current than just the cable companies. business, which is voice communications -based, will no longer be sufficient to serve our customers. So we need to While you and the other telcos are building broadband net- migrate our business to a narrowband platform, then a works, questions remain about consumer demand for new broadband platform, and we need the applications that go video and interactive services. What if consumers balk at along with those networks. The priorities are simple. We've footing the bill for this expensive broadband network? got to refocus our resources on the customer, deploy the In the Nynex territory, our customers on average spend a lot technology, reduce the cost structure, change regulation, more on entertainment than [do customers] anywhere else and partner with those who can help put applications over in the country. We have a base of people willing to spend the the network. money on the various forms of entertainment services. That The other part of the growth of this company is to says to us that if we can build the quality network for the expand into selected international markets where we can right price, then we will have a base to build on. offer the same kind of thing, meaning the UK and Asia - Also, we are completely convinced that there are Pacific regions. So what we see ourselves as is an inte- lifestyle issues, generational issues and all sorts of grated packager of communications services that range changes going on in society that can help us stimulate from anything from voice right up through narrowband demand for all of this. That is not an empty vision. If you ISDN to broadband entertainment. look at the Internet, Prodigy and the other online services,

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Oicovr the Oiffreoft. IN ACOVER STORY if you look at all the satellite dishes that are popping up, acquisition of the content. It's really not a hard formula what you see is that the water level keeps rising. With the and not any different than the two or three largest cable right cost structure, the right marketing and an easy -to- companies getting together. They're doing the same thing. use system, we think we can expand the market. In terms of the cost, the price of the technology was out You said earlier that phone customers will not be paying of bounds a couple of years ago. Now we are finding that for your entry into video. Cable operators disagree. They say cross -subsidization is Inevitable. the cost is almost the same as it would be for the cable company to equip and upgrade its network. So the cost to Our telephone rates are trackable and are under the gover- us for fiber and a little coax is not much more than [what] nance of more regulators and government officials than you it is costing the cable company to upgrade its facilities from could probably put on the planet. Most of those arguments its current systems to new systems. are strictly used to administratively slow down the inevitable. If people want to spend their time and effort How soon will you be taking customers away from Time Warner doing that, then fine. But our focus is not to complain or jaw- and other operators in your region? You're starting at zero. bone about regulation. Our view is, let's free up the market- place, because in the final analysis what we want hap- Let's turn it around. The cable companies don't have any to see pen in this world of entertainment and information services telephone customers, nor do they have a switching net- is what happened in would work. They need to build one, but it's consumer electronics. Everybody that is choice going to take some time. We already agree there more and higher quality in consumer electronics have a trial in Manhattan with Liberty Cable. Bell Atlantic has some trials "I think we can than ever before. We need to do the same thing with telephony and enter- up and running. During the next 12 months, among Pacific Bell, Bell double the size of tainment and information services. Atlantic and Nynex, you're going to Nynex in the next Do you think this administration and the see upwards of 750,000 to a million new Congress will set the right policies customers with access to our services. seven to 10 years to develop the market as you would like During the next two or three years, to see it develop? we'll have access to 5 million cus- and be one of the In general, the customer and the tech- tomers. That's when the share will nology tend to be ahead of government. starting shifting, and we'll start major global It isn't a matter of which parties are expanding the market. And remem- there; it's really a question of the learn- ber, it's not just reallocating existing players." ing curve and people becoming com- share, it's growing it. Large parts of fortable. The customer and the technol- New York City are not served by any ogy are the ones driving the market. cable provider, and some of the high- What's beginning to happen now in all est usage of telephone service is in government, state and federal, is that those areas. There are untapped marketplaces [where] we officials are seeing the economic power in high- capacity, can expand and do very well. high -quality communications networks and what it can bring to economic development and in choice and services. How much was risk-sharing a factor in your alliance with Bell Atlantic and PacTel? I'm very sanguine that on the federal level we are going to see a lot of liberalism of these markets. If you can see liber- You've got to take a risk to grow. You've got to be entre- alization happening in places like Germany, France, Japan, preneurial all the time. When regional Bell companies like India and China, then you have hope that our politicians can Nynex seek to be entrepreneurs, people are sometimes sur- be much further along than the rest of the world. prised. There's no question that we can work at the tech- nology quicker by sharing in the development costs three There are so many different media chasing the future of ways. We can get the navigator out there, and we can get all Information and communications -online services, CD -ROM, of the electronics done quicker. We have more leverage interactive television. Which are the winners? The losers? with the manufacturers. There is a clear economic incen- My personal view of this -and none of us is clairvoy- tive for us to work together with those two companies. ant-is that in business you take prudent risks in chasing On the programing side, it's very simple. Although we several different things and hope a couple of them work. are not programing experts, we've been told very clearly But there are a couple of secret, hidden services that cus- that the more customers you bring up, the better your rates tomers would really be interested in over time. There is are going to be for the content that you want to offer. So if no question that there will be some expansion in the you take the [number of] lines that Nynex intends to make whole area of electronic commerce and home shopping, available and multiply it by three, then we immediately and the whole acquisition of new products in various can do content deals with the networks and the creative ways. We believe this whole issue of education is an people that will drive much better pricing for content. untapped area. The other thing I believe is that we have no Then we have an economy -of -scale and scope question. idea of what all the killer applications are, and I'm very While the three companies are working together and happy with that because there are a lot of creative, smart remaining independent, it brings the economies of scale people in this world who, if we provide the right incen- and scope to the deployment of the technology and to the tives, will invent the next forms of entertainment.

36 Feb 13 1995 Broadcasting & Cable IUIPPU 60'u

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Don't wait for 70,000 NAB'95 attendees to come to your booth - send your message to them! Get your product -and company -the exposure they deserve at NAB'95. Call (212) 337 -7026 today and ask for Robert Foody to learn about our special exhibitor packages. Broadcastiv ilThe Newsweek', of Television and Radio Radio sees big revenue gains in 1994 Ad revenue increase- 11.3 % -biggest since '85; year -end totals break $10 billion By Donna Petrozzello [its] targeted advertising environ- national ad revenue, an average 17% Radio station revenue from local, ment," Fries says. increase for 1994 over 1993 levels. national and network advertising Market to market, on average, National revenue increases averaged peaked at $10.65 billion in 1994, national ad revenue increased 14.8 %, 15% for stations in the eastern and an 11.3% increase over the $9.56 bil- to an estimated $1.86 billion in 1994 western U.S. Increases in local ad lion year-end total for 1993, according over 1993 levels. Revenue from local revenue were fairly consistent to market surveys compiled by the advertising sales-which constitute throughout U.S. regions, with an Radio Advertising Bureau. Last year about 75% of all radio revenue - overall average of 11.2% for the year. also was the first year in which radio increased by 11.2 %, to $8.37 billion In a 1994 year-end survey of radio advertising revenue exceeded $10 bil- in 1994 over 1993, the RAB reports. revenue and retail sales figures in radio lion, according to the RAB. Combined in a weighted average, markets nationwide, BIA Publications The double -digit increase repre- national and local ad revenue found stations in Southwestern mar- sents the steepest growth in revenue increased by an average 12 %, the kets generally showed the highest totals since 1985, when advertisers RAB says. A survey of local and increases in revenue over 1993 levels. spent an additional 11.5% in radio national ad revenue at radio stations Stations in Albuquerque showed over 1984 levels, the RAB says, in 100 markets was conducted by the revenue increases of 23% in 1994 adding that in May 1994 revenue accounting firms of Miller Kaplan over 1993, BIA reports, with estimat- totaled more than $1 billion, the Arase & Co. and Hungerford Aldrin ed revenue at $24.8 million for 1994 highest recorded in a single month. Nichols & Carter for the RAB. compared with $20.1 million in RAB President Gary Fries says Advertising revenue from network 1993. And stations in Boston, that the selling points of radio as an ad sales, which constitute only about Atlanta, Phoenix and Las Vegas also advertising medium account for its 4% of radio advertising revenue, report 20% average increases. success last year. totaled an estimated $411 million for The RAB also reported revenue "Key to radio's growth both this 1994, a 1% increase over 1993 levels, totals for December 1994. Local ad past year and in the future are its the RAB reports. A survey of net- revenue showed an average 10% steadily increasing audience in the work ad revenue was compiled by the increase across all markets and face of a proliferation of new media Radio Network Association with national revenue increased an aver- options, its status as the only elec- Miller Kaplan Arase & Co. age 19% for the month. tronic medium to travel easily with Radio stations in the southeastern Stations in the eastern, midwestem consumers outside the home, and U.S. report the largest gains in and western U.S. each reported national revenue totals for the month Early results look good for 4th quarter more than 20% greater than totals in December 1993, the RAB states. Net- Solid fourth -quarter fiscal reports from many radio groups ended a year work ad revenue, on average, edged that industry executives considered perhaps radio's best since the down- up nearly 2% last year over 1993. turn in business in 1989. Below are early results from two groups. In a survey of 65 Los Angeles -area Infinity reported a 35% increase in net revenue and a 17% increase in stations, the Southern California operating cash flow (on a pro forma basis) for fourth quarter 1994 over the Broadcasters Association reported same period in 1993. Net revenue for the quarter ended Dec. 31, 1994, estimated radio revenue at $503 mil- was $82.6 million, compared with $61.1 million for 1993. Operating cash lion from local and national advertis- flow for fourth quarter 1994 was $38.8 million, compared with $27.8 million ing, says Gordon Mason of the in 1993. Infinity's net income for fourth quarter 1994 was $14.1 million, SCBA. Thirty -four of those stations, compared with its net income of $9 million for the same period in 1993. which were also surveyed by Miller Earnings per share for fourth quarter 1994 were 32 cents per share, com- Kaplan Arase & Co., report revenue pared with 20 cents per share for fourth -quarter 1993. of $457 million. Tribune's radio division had net revenue that rose 7.3% in December Mason says that the automotive 1994; a 9.7% increase for fourth quarter 1994, and a 1.1% increase for industry continued in the second half 1994 over the same periods in 1993. Tribune says last summer's Major of 1994 to be the largest radio adver- League Baseball strike caused the company's broadcasting and enter- tiser in the Los Angeles area. Retail tainment properties to lose an estimated $30 million in advertising rev- department stores and telephone enue for the year. -DP companies also advertised heavily on radio in the same period, he said.

40 Feb 13 1995 Broadcasting & Cable dicate excerpts from WOR- From cable TV'S Jon Stewart show. "There is a great synergy between television and radio, radio," Kolin says. "I think to the combination of radio and cable TV is perfect - comedy and something people don't do enough of." Kolin's other credits bits make include writing /producing Home Box Office's Hard - core TV late -night series. crossover HBO has tentatively agreed to air Hardcore for By Donna Petrouello another season and possi- bly produce a movie based When he is not busy writ- on the series. Kolin's ing song parodies based upcoming projects include a on "bizarre" news deal with MTV to reshoot a events and personalities, David selection of rap and rock music Kolin is trying to bring the best videos using a modified visual of television to radio. set and revised lyrics that satirize A year ago, Dick Clark purchased the original song and artist. a company Kolin had launched to dis- Kolin's song parodies were first tribute his song parodies and made heard on radio when wHTZ(FM) New the company part of the United Sta- A caricature used in promotional litera- York hired him for $25 a week to set tions Radio Network. The network's ture for Kolin's radio series portrays him original lyrics to hit songs. Eight at mike. surrounded by personalities he early comedy services repertoire for has parodied for cable TV and radio. years later, Kolin's parodies sell to radio included Kolin's established hundreds of stations in all formats. Dr. Dave's Comedy Drops and Laugh dy Central Minute segment of rou- And, he says, he is never at a loss for Attack series. In association with tines and show highlights from the material. Clark, Kolin decided to tape comedy Comedy Central cable network. "The news of the day is so bizarre routines from cable and network tele- United Stations has since started it lends itself to parody easily," Kolin vision and distribute the bits to radio. distributing the Martin Lawrence says. "The inmates are truly running The network's first venture was Minute excerpts from Fox TV's the asylum. There is more out there distributing last October the Come- Martin. Kolin says he wants to syn- than what I need to work on."

Cuomo talk show in works Former New York governor Mario Cuomo may soon join weekend show precludes him from banging heads with the ranks of politicians turned radio talk show hosts. Limbaugh, whose three -hour program airs weekdays Cuomo spokesman Jim Griffin says "a deal is immi- coast -to- coast: "We're talking about once a week; it nent" between the former governor and a major radio wouldn't be comparable [to Limbaugh]." syndicator to launch a "multiple hour" weekend talk The New York -based show is expected to blend a show hosted by Cuomo. Griffin says many radio syndi- topical discussion of Cuomo's choice with a calls and a cators have sought Cuomo since he lost his bid for a variety of guests ranging from "prominent national polit- fourth gubernatorial term to George Pataki last year. ical figures to welfare mothers," Griffin says. Cuomo has met with Ed McLaughlin, CEO /chairman of Cuomo also has been courted by television syndica- EFM Media Management, which syndicates the Rush tors to host a talk show, Griffin says. But the former gov- Limbaugh and Dr. Dean Edell shows, but EFM sources ernor "feels comfortable with radio." Cuomo contributed declined to comment on whether they had forged a deal. a talk segment to public radio wAMC(FM) Albany, N.Y., Regarded as one of the most eloquent speakers of during his tenure as governor. Griffin says Cuomo the Democratic party, Cuomo also was urged by party "enjoys the medium of radio and likes its immediacy, but representatives to host a talk show to counter the per- he felt [doing a radio show] five times a week was not vasive Limbaugh, who boasts more than 660 radio affil- right" for his schedule. iates nationwide and whose late -night syndicated TV Simon & Schuster signed Cuomo to write a book on show does very well in the ratings. national issues and has been retained by the New York But Griffin says the structure of Cuomo's proposed law firm Willkie Farr & Gallagher as a partner. -DP

Broadcasting & Cable Feb 13 1995 41 RADIO Casey Kasem: 25 years and counting Formula for his first show in 1970, counting down top radio hits, is still a winner By Donna Petrozzello countdown charts, so we created a pop music artists have come and new show for the hot AC format." gone, but radio countdown king Boasting one of the most identifi- Casey Kasem has stayed on top able voices in radio, Kasem also creat- of the charts. ed one of the most distinctive show Twenty -five years after launching styles. As a top 40 disk jockey in Oak- his trademark American Top 40 hit land, Calif., Kasem developed a "teas- song countdown show to eight stations er -bio" format, where he would in 1970, Kasem delivers three shows "tease" the audience by talking about for adult contemporary and contempo- an artist and hit record minutes before rary hits radio formats, a weekday he played it, building anticipation. "biggest hits" segment and a Saturday Kasem matured the technique in morning countdown show on E! Enter- his countdown shows by talking tainment Television. Kasem has also about the artists, their careers and hit extended his contract with Westwood records between spinning disks in the One Entertainment to syndicate his countdown. The formula worked and shows through the year 2000. on "hot" adult contemporary launched his career. Despite fragmentation of the tradi- wMxv(FM) New York, both Bon- "The simplicity of the show makes tional top 40 format in radio in recent neville International -owned stations. it work," Kasem contends. "Counting years and a shift by listeners to adult Kasem had a countdown show on down the numbers gives the show a contemporary formats, Kasem's wHTz(FM) New York before moving story line. It is basically the same shows air in every major market to wMxv. Casey's Hot 20 counts thing I started with from day one." because he has tailored his show to dif- down the top songs in the hot AC for- Eight years after Kasem's American ferent formats while keeping his trade- mat, which has attracted some of the Top 40 debuted, he added a "requests mark formula intact. His current listeners that lost interest in top 40. and dedications" segment in which he shows include Casey's Hot 20, Casey's "Two years ago, we saw top 40 sta- answered listeners' letters and song Top 40, Casey's Countdown and a daily tions [and listeners] switching over to dedications on the air. The segment segment, Casey's Biggest Hits. a hot AC format because they were has become "probably the most popu- Kasem's newest feature, Casey's concerned about rap and other hard lar part of the show," generating 250- Hot 20, was introduced on adult con- music," Kasem said. "We didn't want 300 letters weekly, Kasem says. temporary tcBtd(FM) Los Angeles and to eliminate any songs from the Kasem also has tapped into a young television audience again with a new show on E!, Casey's Top Ten Talk working countdown of contemporary hits show targets mothers music videos. The 60- minute Satur- For single, working mothers exhausted from being chauffeur, breadwinner day morning show marks Kasem's and chef, radio talk show host Debbie Nigro tries to put it all in perspective. reentry into television. He hosted the In her two -hour Saturday morning radio show, The Working Mom on the American Top Ten in syndication on Run, aka What the Heck Happened to My Life, Nigro provides advice for her network television for 12 years target demographic -single mothers. She lets her listeners know she under- beginning in 1980. With the E! show, stands their struggles, but helps them find humor in their hectic routines. Kasem varies his weekly countdown "Everybody is trying to do everything," Nigro says. "Everybody is feel- by format to appeal to the network's ing guilty about not doing everything perfectly, and the good news is- target audience, women 18 -49. nobody is." Yet it is Kasem's adeptness at Recent Working Mom shows have featured debates on health care, advice weaving a story around a song that on getting children to listen without screaming and interviews with celebrity keeps listeners pivoted to a count- mother guests such as Sally Jessy Raphael and Mary Alice Williams. down show of hits. Nigro's Sweet Talk Productions produces the show at studios in New "With the right words, you can cre- York and syndicates it to more than 100 affiliates. The show is sponsored ate an image in the minds of the lis- by Avon. In her not -so -spare time, Nigro is writing a companion book, "The teners. The pictures you draw Working Mom on the Run Manual," and has filmed an exercise video. become part of the psyche of the lis- Nigro and her seven -year -old daughter, Alexis, were recently featured on tener," Kasem says. "And that's why the cover of Working Mother magazine. radio is so fascinating -because you Nigro is a former morning show talent at a New York radio station. -DP have an unlimited budget. All you need are the words."

42 Feb 13 1995 Broadcasting & Cable I _

The selling of public TV Facing loss offederal funding, stations may have to buy into advertising; some already have started By Elizabeth Rathbun ing on public TV say it would guar- Although public television station antee a decline in program quality. WIPB Muncie, Ind., gets 30% of Broadcasters would change their pro- its budget from the Corporation graming to attract a wider audience for Public Broadcasting, General Man- for advertisers, they say. ager Joe Misiewicz says he could live Randall Feldman, president, wrES- without that federal funding. TV New Orleans, says advertising "I don't have any problem with "might make up some of the money" [Congress's] pulling away the CPB that Congress is threatening to with- money," Misiewicz says. But he draw. But, he warns, "You're only thinks it should be gradual -over going to put on the air what gets rat- several years -and that FCC rules ings. The local productions, the out- should be changed to allow stations reach activities, don't do that." to make up the loss of revenue. The anonymous station president "Eventually we're going to lose fed- disagrees. He says the quality of pro- At WIPB Muncie, Ind., advertisers include eral dollars, and we ought to get graming on public TV actually would banks, florists, the local McDonald's and Ball Memorial Hospital, above. Rates range proactive about this," he says. improve. As advertising brought in from $15 to $19 fora 15- second spot, and Among the solutions Misiewicz more money, stations could afford from $22 to $28 for a 30- second spot. would fall back on if Congress cuts its better programs, he says. support for CPB is increased advertis- The fate of local stations and local Senator Larry Pressler, who is lead- ing. Yes, advertising. Although legal- productions is also murky. CPB fun- ing the charge against continued CPB ly noncommercial, public stations nels the federal money it gets from funding, 25% of South Dakota Public since 1981 have been allowed to run Congress -$285.6 million this year, Broadcasting's $1.7 million budget a form of advertising called or about 14% of public broadcasting's comes from federal funds. If that dis- "enhanced underwriting," or credit total support-to the Public Broad- appeared, the state's economy would for corporations and other underwrit- casting Service and National Public not be able to generate more advertis- ers that allows for logos and product Radio for national programs, and to ing for public television, says Don pictures (see box). With Congress's the approximately 950 public TV and Checots, executive director of the new Republican leaders calling for radio stations for their operations. system. "In some markets, it might the privatization of CPB, further In the home state of Republican work," he says. But "we don't believe enhancement of advertising has arisen as a possible answer. But while even public broadcasters An ad by any other name... have broached the issue among them- selves, the is an explosive subject When is an ad not an ad? When it's However, stations may acknowl- one. One station president, asked for called "enhanced underwriting" on edge contributors with: comment, requested that his name noncommercial public broadcasting logos or slogans that identify not be used, for fear of getting caught stations. but do not promote; wars in the sometimes bitter political A 1981 law mandates that regular location information and a tele- that have erupted over the issue. public broadcasting programs may phone number; "There are people in public broad- not be interrupted by ads. "value- neutral" descriptions of a casting who would sooner commit A 1986 public notice by the FCC product line or service, including suicide than be associated with an elaborates that public broadcasting pictures of specific products; and the advertisement," station president stations may not be paid to promote brand and trade names and he says. But, adds, corporate under- the sale of goods and services of product or service listings. writing announcements and for -profit entities. The key word is Such spots should not include enhanced underwriting spots already "promote." In an ad for a for -profit qualitative or comparative lan- are ads "We would love to be of sorts. company, prices may not be men- guage, the FCC says. cut loose. This pledge business isn't tioned, nor may inducements such Fines because of violations are making it," he says, referring to on- as "six months' free service." rare, an FCC official says. -EAR air fundraising. Opponents of expanded advertis-

Broadcasting & Cable Feb 131995 43 there's enough business in this state The demographic picture to replace federal funding." The 19,000 members of South A September 1983 study of advertising on public television found advertisers attract- Dakota Public Broadcasting also ed by what they perceived as "somewhat larger high -income and well - would be turned off by more advertis- educated...households than other television audiences." households that were more likely to include hard -to -reach and occasional viewers. Nielsen numbers collected ing, Checots says. The station runs between October 1993 and May 1994 show the trend has lessened somewhat in underwriting credits, but "we've tried some categories. Here is that snapshot of public TV households: to avoid becoming more commercial." Without federal funding, Checots RACE* Public TV Total TV hh INCOME Public TV Total TV hh may cut the number of hours on the Black 10.7% ....11.4% $60,000+ 23% ....20.8% air or shut down transmitters that Nonblack 89.3% ....88.6% $40K- $59,999 20.4% ....19.3% serve isolated parts of the state. Those $20K- EDUCATION* $39,999 29.7% ....29.7% people, he says, would be entirely cut Less than $20,000 26.9% ....30.2% 4+ yrs. college 24.1% ....22.3% off from broadcast services: "We're 1 -3 yrs. college 22.7% ....22.6% AGE WOMEN MEN the only thing they get." 4 yrs. high school 33.3% ....33.6% Public MOAT/ hh Public TV/Total TV hh Muncie's WIPB, on the other hand, Less than 4 yrs. HS 19.9% ....21.5% 18 -34 ...10.6%/13.4% ...10.4 %/13.2% already is doing well with enhanced 35 -49 11%/11.9% ...11.1%/11.4% underwriting. It sells about 60% of OCCUPATION* 50 -64 8.5 %/7.2% 7.9 %/6.6% the time available and earns about ProfessionaVowner/ 65+ 9.8 %/7.2% 7.5%/5.1% $210,000 per year, or 14% of its bud- managerial 24.9% ....24.1% get, Misiewicz says. "We could CHILDREN Public TV Total TV hh Skilled/semiskilled 28.5% 30% potentially sell all that time," as long 2 -5 ClericaVsales 14.5% ....15.7% 9.6% 6.4% as the underwriting rules were 6 -11 8.4% 9% Not in labor force 32.2% ....30.3% relaxed by the FCC. As they are now, 'Head of household Source' Nielsen Televisen Index 12 -17 5.2% 8.6% the rules "really put a bind on the

Survey finds stations, audiences pleased

Senate Commerce Committee Chairman Larry Pressler with public TV, "the more positive were the changes in atti- (R- S.D.), in his attacks on public broadcasting, quotes a tudes." The attitude among station subscribers, one -tenth study that Congress ordered as it cut federal funding for of whom earlier said they would stop donating if ads were the Corporation for Public Broadcasting in 1981. carried, "underwent the sharpest increase of all.... When In conducting the two -year study, which allowed people were actually exposed to the limited form of adver- advertising on nine television stations, "funding alterna- tising carried on public [TV], their attitudes toward advertis- tives [should] not interfere with the content and quality of ing improved." Only 4.1% of those who didn't resubscribe programing," Congress said. The Temporary Commis- to their local station cited advertising -related reasons. sion on Alternative Financing for Public Telecommuni- As for the quality of programing, which supporters of cations later set guidelines requiring that no ads were to federal funding continue to worry would deteriorate with interrupt programs unless programs ran two hours or "commercialization," "this was not at all so inevitable an longer; there were to be no more than two minutes' effect," the study said. However, regular advertising worth of consecutive ads; and no ads were to promote could have "subtle potential effects" if stations came to opinions, religious interests or political candidates. depend on steady growth in income from advertising. While admitting advertising's potential, the report said no While advertising could increase the money available alternative was found that would be "preferable to tradition- to spend on programing, it also could lead to price hikes al funding sources [including federal funding] as a means to by suppliers, the report added. Also of concern were the preserve the existing public broadcasting system." possibility of higher copyright fees, union rates and Among the study's findings: taxes if the noncommercial stations aired ads. The seven stations that carried product advertising The study noted "a possible slowing of audience rang up just under $4.5 million in gross billings for fiscal growth" at the participating stations. Although audiences 1983, with net proceeds of just over $3.1 million. WNET grew, they grew more at a control group of stations that New York and WQED Pittsburgh, which tested enhanced didn't have advertising. underwriting only, earned more than $1.1 million, with Advertisers found public TV an attractive market- net proceeds of about $887,000. Delays and high start- place, citing the quality programing and less cluttered up costs probably depressed net earnings. atmosphere. "Hundreds of different advertisers, in many Viewers were not turned off in droves. According to lines of business, bought advertising time on the seven polls conducted before and after the study by ELRA Group stations carrying regular commercial messages," the of East Lansing, Mich., the more "involved" someone was study showed. -EAR

44 Feb 13 1995 Broadcasting & Cable BUSINESS retailer who wants to sell things for a showed that "advertising on public the study. Kamp now is senior vice certain season or hype a certain sale." television can meet with the accep- president of the American Associa- Viewers don't complain about the tance of both the general public and tion of Advertising Agencies. Pub- station's spots, Misiewicz says: "The public television subscribers, if it is lic television's audience is per- viewers know it's a pretty important handled carefully." ceived as upscale and well educat- source of income." "The experiment showed...that ed. Some of them don't watch any Nor is quality of programing an [advertising] would not be particular= other channels, which advertisers issue, he says. "The quality of some of ly successful," says Feldman. How- admit are too cluttered. these programs is truly being made ever, he is not opposed to another "The environment in which your possible by advertisers." That includes test. ad runs is very important to brand national shows and locally produced Advertisers probably would wel- sellers," Kamp says. "Advertisers shows such as a high school academic come expanded advertising on pub- would pay a premium on public show and basketball games, which are lic TV, says John Kamp, a former broadcasting [unless] the environ- "very popular" with underwriters. FCC staff member who worked on ment changes significantly." "I'd be very careful of walking down that slippery slope" of expand- ed advertising, warns George Miles, president, WQED Pittsburgh, particu- larly "if we ever started interrupting News Corp. offsets NFL loss programs -that would be a big mis- take. Our niche is noncommercial." Football gains stressed despite $350 million ad shortfall "I don't foresee us interrupting pro- graming. That's one of the key draws By Steve McClellan that we have," says Werner Rogers, tions to 199, and its circulation from executive director of the Georgia Pub- Rupert Murdoch's News. Corp. 93% to 98% coverage of the country. lic Telecommunications Commission. has opted to use the $600 mil- The rest of the BSkyB sales gain was Republican House Speaker Newt lion windfall it gained from the used to pay off bank debt and cover $75 Gingrich hails from Georgia and, like public offering of BSkyB to take a million -$100 million in start-up costs Pressler, is seeking cuts in CPB. As $350 million charge against earnings for the Fox cable service, fX. far as expanded advertising, "that for Fox Broadcasting's four -year For the first six months of News wouldn't be the first thing that we National Football League contract. Corp.'s fiscal year, which ended Dec. would look at" if federal funding News Corp. officials say the $350 31, 1994, the company reports a 9% were cut, Rogers says. million represents the shortfall in gain in operating income, to $626 Despite the controversy, the time advertising versus the cost of the con- million, on a 17% revenue gain, to may be right to conduct another tract over four years. Some analysts $4.5 billion. experiment in advertising on public say the onetime charge was "conserv- During a teleconference with ana- television, says FCC Commissioner ative" and that it would not surprise lysts last week, News Corp.'s vice James Quello. From 1981 to 1983 them if the company took another president for finance, Bill Sorrenson, Quello chaired the Temporary Com- NFL- related charge in the future. said the company has reduced its debt mission on Alternative Financing for The charge basically allows Fox from more than $8 billion to about Public Telecommunications, which Broadcasting to show the NFL as a $5.8 billion. Congress ordered set up to test adver- break -even deal on its books. Specifi- The company has approximately tising on nine public TV stations. cally, the $350 million will be held in $1 billion in cash, but may spend "Things change in 12 years," Quel- reserve so that each year part of it can $500 million or so to acquire more lo says. "It may not be a bad idea to be applied to whatever shortfall exists television stations. However, pending do another study, but it's entirely up on the ad sales side, to make it even acquisitions are on hold as the FCC to Congress." with the rights costs for that year. investigates the alleged foreign own- WQED, WYES -TV and WIPB partici- Despite the writedown, which was ership of News Corp. pated in that experiment along with anticipated, News Corp. officials stress BSkyB, the direct broadcast satel- KCSM -TV San Mateo, Calif.; WPBT(TV) the benefits of airing NFL games, par- lite service in the UK, shows a 63% Miami; wTrw(Tv) Chicago; wNET(Tv) ticularly to the owned- stations divi- gain in operating income, to $110 New York; WHYY -TV Philadelphia, sion. That division showed a 50% million. The DBS service is now seen and WQLN(TV) Erie, Pa. Two types of operating profit gain on a 25% revenue in about 4 million homes, analysts advertising were tested: direct prod- gain for the first half of the year. were told. uct advertising and enhanced under- Operating income for the televi- In an effort to get more U.S. writing. WNET and WQED tested sion division, which includes the Fox investors to buy News Corp. stock, enhanced underwriting only. network and owned stations, was up executives say the company will break The study document calls the 65 %, to $144 million. out quarterly results in both Australian results "less than conclusive." How- News Corp. executives also credit and U.S. dollars. Sorrenson says 72% ever, public opinion polls conducted the NFL deal with enabling Fox to of the company's earnings are derived before and after the experiment boost its affiliate base from 134 sta- from the U.S. operations.

Broadcasting & Cable Feb 13 1995 BUSINESS Ghans in This week's tabulation of station and system sales

KSPR -TV Springfield, Mo., KMID- Communications (Thomas Cookerly, TV Midland, Tex., and KCPM -TV Proposed station trades court -appointed receiver). Prices: Chico -Redding, Calif. Purchased By dollar volume and number of sales KJUD -TV, $1.05 million; KATN -TV, $2.1 by Cottonwood Communications This week: million; KIMO -TV, $5.15 million. Buyer Corp. (Albin Seethaler) from Davis - AMs $3,050,000 n2 owns KYIS(FM) Oklahoma City; wwTl- Davis) for $32.5 TV Watertown, N.Y., and WOWO -AM -FM Goldfarb Co. (John FMs $64,400,000 n 7 million. Buyer and seller have no Honolulu. Seller has no other broad- Combos n $38,750,000 n 4 other broadcast interests. KSPR -TV is cast interests. KATN -TV is ABC and ABC affiliate on ch. 33 with 5010 kw TVs c $46,600,000 c 4 NBC affiliate on ch. 2 with 28.2 kw visual, 112 kw aural and antenna Total n $152,800,000 H17 visual, 5.5 kw aural, and antenna 200 1,990 ft. KMID -TV is ABC affiliate on So far in 1994: ft. KIMO -TV is ABC affiliate on ch. 13 ch. 2 with 100 kw visual, 10 kw aural AMs $12,347,000 17 with 38.1 kw visual, 7.76 kw aural, and antenna 1,050 ft. KcPM -Tv is NBC and antenna 100 ft. KJUD -TV is ABC FMs n $103,254,000 J34 affiliate on ch. 24 with 5000 kw visual, and NBC affiliate on ch. 8 with 239 w Combos $63,083,500 31 600 kw aural and antenna 1,849 ft. visual, 47 w aural and antenna 1,160 Broker: Kalil & Co. TVs $938,100,000 n.15 ft. Broker: Kalil & Co. Total $1,164,604,500 87 KDWB -FM Minneapolis Pur- KDZR(FM) Denton, Tex. Pur- chased by Chancellor Broadcasting chased by HBC Texas Inc. (Cecil has rock format on 98.7 mhz with 100 (Steve Dinetz, president/CEO) from Heftel and H. Carl Parmer, co- chair- Midcontinent Broadcasting Co. (Larry kw and antenna 1,381 ft. WPBZ has Z- man) and Corsicana Communica- Benison, chairman /president) for $22 Rock format on 103.1 mhz with 50 kw tions Inc. (Marcos Rodriguez Jr., million. Buyer owns KFBK(AM)- and antenna 482 ft. Broker: Blackburn president /director) from Broadcast & Co. KGBY(FM) /KHYL(FM) Sacramento and House Inc. of Texas, debtor- in -pos- KMEN(AM)-KGGI(FM) Riverside, both session (Larry Greene) for $4.1 mil- California; WALK -AM -FM Long Island, WEAT -AM -FM West Palm Beach and WXXL(FM) Tavares, both Flori- lion. Buyer owns KESS(AM) Fort N.Y.; WUBE -AM -FM /WYGY(FM) Cincin- Worth, KICI(AM) Denton and KMRT(AM) da n Stations owned by J.J. Taylor nati; wocL(FM) Orlando, Fla., and all Texas; KTNQ(AM)- KLVE(FM) Companies Inc. (John J. Taylor Ill) Dallas, KTCJ(AM)- KTCZ -FM Minneapolis. Seller WADO(AM) New York; are being merged into OmniAmerica Los Angeles; owns KELO -AM -FM Sioux Falls and WGLI(AM) Babylon, N.Y., and wAol(AM) wTso(AM)- WZEE(FM) Madison, both Group (Carl Hirsch, chairman /CEO) for $15 million plus 14.85% general Miami and WRTO -FM Goulds, both Wisconsin; KDLO(Tv) Sioux Falls and has FCC to buy partnership interest in Omni. Deal is Florida; approval KcLO(TV) Rapid City, both South WQBA -AM -FM Miami; is estimated to be worth $30 million. and permittee Dakota. KDWB -FM has contemporary of KECS(FM) Gainesville, Tex. Seller Taylor also owns wFAL(FM) Falmouth, hits format on 101.3 mhz with 100 kw has no other broadcast interests. WFXR(FM) Harwichport and wcoD(FM) and antenna 817 ft. Broker: Star KSZR has hard rock format on 99.1 Hyannis, all Massachusetts. Omni - Media Group. mhz with 97 kw and antenna 1,168 ft. America owns WHOK(FM) Lancaster, Broker: Gammon Media Brokers. WKGR(FM) Palm Beach/Treasure WLOH(AM) Columbus, WLLD(FM) Upper Island and WPBZ(FM) Indianhead, Arlington and WMJI(FM)/wHK(AM)- WIRB -TV Melbourne, Fla. Pur- both Florida n Purchased by Ameri- wMMs(FM) Cleveland, all Ohio; WAPE- chased by Channel 56 of Orlando Inc. Radio Inc. can Systems (Steven FM Jacksonville and WFYV -FM Atlantic from Treasure Coast Communications Dodge, CEO) from Amaturo Group Beach, both Florida. wEAT(AM) has Inc. for $3.8 million. Buyer is a wholly Ltd. Prices: WKGR, $19 million; WPBZ, easy listening format on 850 khz with owned subsidiary of The Christian Net- $10 million. Buyer owns WBZT(AM)- 5 kw day and 1 kw night. WEAT -FM has work (James West, chairman /presi- wIRK(FM) Beach, West Palm Fla.; soft AC format on 104.3 mhz with 100 dent), which also owns wcTD(Tv) WRKO (AM)- WEGO(FM) /WEEI(AM)- WBMX(FM) kw and antenna 1,273 ft. wxxL has Miami. Seller has no other broadcast Boston; WCMF -AM -FM /WRMM -FM Roch- CHR format on 106.7 mhz with 100 interests. WIRB -TV is independent on ester, WNBF(AM)- WHWK(FM) Binghamton kw and antenna 800 ft. Filed Jan. 11 ch. 56 with 2040 kw visual, 204 kw and WYRK(FM) /WECK(AM)- WJYE(FM) Buf- (BAL950111 GJ). Broker: Media Ven- aural and antenna 1,028 ft. Filed Jan. 9 falo, all New York; WMMX(FM) /WONE ture Partners. (BALCT950109KH). (AM)- WTUE(FM) Dayton, Ohio; WZMX- FM/WNEZ(AM)-WRCH -FM Hartford, Conn., KATN -TV Fairbanks, KIMO -TV KLTN -FM Port Arthur, Tex. Pur- and wBMD(AM)- wosR(FM) Baltimore. Anchorage and KJUD -TV Juneau, chased by BBR Corp. (Frank Wash- Seller owns KKMJ- FM /KPTY -FM Austin, all Alaska n Purchased by Desert ington, president/CEO) from Gulfstar Tex., and KFRG- FM/KOOJ -FM Riverside - Communications VI Inc. (Samuel Communications Port Arthur Licenses San Bernardino, both California. WKGR Eichenfield, CEO) from Cookerly Inc. (John Barger, president) for $3.5

46 Feb 131995 Broadcasting & Cable BUSINESS

million plus tax certificate. Buyer has broadcast interests. WSTP has nostal- KSJX has international format on 1500 no other broadcast interests. Seller is gia format on 1490 khz with 1 kw. WRDX khz with 10 kw day, 5 kw night. a wholly owned subsidiary of Gulfstar has beach music format on 106.5 mhz WMFQ(FM) Ocala, Fla. Purchased 1,003 ft. Bro- Communications Holding Inc., which with 100 kw and antenna by Asterisk Communications Inc. owns KLVI(AM)- KYKR(FM) Beaumont, ker: Gordon Rice Associates. (Frederick Ingham, president/direc- KYKs(FM) Lufkin, KNUE(FM) Tyler and KOMA -FM Oklahoma City, Okla. tor) from Greater Ocala Broadcasting Klxs(FM) Victoria, all Texas, and KKYR- Purchased by Diamond Broadcasting Corp. (Robert Hauck, president) for AM-FM Texarkana, Arkansas. KLTN-FM Inc. (Daniel Lee, president, 100% $2.1 million. Buyer owns WTRS-FM has Spanish format on 93.3 mhz with stockholder) from Wilks- Schwartz Dunnellon, WAMR(AM)- WCTQ(FM) 100 kw and antenna 420 ft. Filed Janu- Southwest Broadcasting Inc. (Donald Venice, and WYGC(AM) Gainesville, all ary 20 (BALH950120GF). Wilks) for $2.5 million. Buyer owns Florida. Seller owns wocA(AM) Ocala, WNLC(AM) -WTYD(FM) New Lon- WSBC(AM) /WSCR(AM)- WXRT(FM) Chica- Fla. WMFQ has MOR format on 92.9 don, Conn. Purchased by Hall go, and KOMA(AM)- KRxo(FM) Oklahoma mhz with 50 kw and antenna 476 ft. Communications Inc. (Robert Hall, City. Seller owns wcus(AM) Augusta, WUNI(TV) Worcester, Mass. Pur- chairman of the board /CEO, 56% Ga.; WEKL(FM) North Augusta, S.C.; chased by JASAS Corp. (John Fos- stockholder) from New London WYNF(FM) Coral Cove, Fla., and is per - ter) from The Mayan Group (Dwayne Broadcasting LP (Ross Elder, presi- mittee of WsPB(AM)- wsRZ -FM Sarasota, Toler, president /director, 100% dent of Andross Management Co. Fla. (latter two are being sold). KOMA- stockholder) for $2 million. Buyer has Inc., partner of assignor) for $3.5 mil- FM has oldies format on 92.5 mhz with no other broadcast interests. Seller lion. Buyer owns woNN(AM) Lakeland 98 kw and antenna 984 ft. owns WFTY -TV Washington, D.C. WUNI and WPCV(FM) Winter Haven, both WCMB(AM) -WIMX -FM Harrisburg, is Univision affiliate on ch. 27 with Florida; WLPA(AM)- WRoz(FM) Lancast- Pa. Purchased by Barnstable 1,195 kw visual, 245 kw aural, and er, Pa.; WNBH(AM)- WCTK(FM) New Bed- Broadcasting (Albert Kaneb) from antenna 1,531 ft. Filed January 23 ford, Mass.; WJov(AM)- woKo(FM) Broadcasting Corp. (Brian (BALCT950123KH). Burlington, Vt., and wICH(AM)- Gemini million. Buyer wcTY(FM) Norwich, Conn. Seller Danzis) for $2.25 WFGM(FM) Fairmont, W.Va. Pur- owns WWKL -FM Harrisburg, Pa. Seller owns WCLZ-AM -FM Brunswick, Me. chased by Fantasia Broadcasting has no broadcast interests. wNLC has news format on 1510 khz other Inc. (Rosemary and Nick Fantasia, wCMB news /talk format on 1460 with 10 kw day and 5 kw night. WTYD has owners) from The Dailey Corp. -FM has AC format has light AC format on 100.9 mhz khz with 5 kw. wIMx (Calvin Dailey, president) for $1.2 mhz with 3 kw and antenna WMMN -AM -FM with 3 kw and antenna 328 ft. Filed on 99.3 million. Buyer owns 328 ft. Broker: Bergner & Co. Fairmont, W.Va. Seller owns Dec. 1 (AM: BAL941201 GH; FM: WHCM(FM) Parkersburg, BALH941201GI). Brokers: Media KSJX(AM) San Jose, Calif. Pur- WADC(AM)- W.Va. WFGM has CHR format on 97.9 Services Group and Americom. chased by Douglas Broadcasting Inc. mhz with 32 kw and antenna 600 ft. (John Douglas, president) from Bay - WSTP(AM) -WRDX(FM) Salisbury, Broker: Ray Rosenblum. N.C. Purchased by The Dalton Corn Partners LP (Jack McSorley, Group Inc. (William and Sue Dalton, COO) for $2.1 million plus tax certifi- WTMP(AM) Temple Terrace, Fla. owners) from WSTP Inc. (Thomas cate. Buyer owns WNJR(AM) New York; Purchased by Cruz Broadcast Enter- Harrell Jr. and Mary Laningham, own- KMAX -FM Los Angeles; tainment Group Inc. (Carmel Cruz, ers) for $3 million. Buyer owns WNDZ(FM) /WVVX(FM) Chicago; KGOL(AM) president, 55% stockholder) from WWMG(FM) Shelby, N.C., and WGRR(FM) Houston -Galveston, Tex., and WTMP Radio Ltd. (John Oxendine, Hamilton, Ohio. Seller has no other KEST(AM) San Francisco, KWIZ -FM Ana- president) for $950,000. Buyer and heim -Santa Ana, KBAX -FM N. San Seller have no other broadcast inter- Diego, KAxx(FM) Oxnard -Ventura and ests. WTMP has urban contemporary Errata Koso(AM) N. Sacramento, all California. format on 1150 khz with 5 kw day and In the Jan. 30 issue, the inter- Seller owns KSJO -FM San Jose, Calif., 2.5 kw night. Filed Jan. 12 (BAPL- ests of the buyer and seller of and KKJZ -FM /KUPL -AM -FM Portland, Ore. 950112EA). WJOL(AM)- WLLI -FM Joliet, III., were stated incorrectly. Buyer, Barden Advertising Sales Representative /New York City Broadcasting of Coal City Inc., owns WKBM(FM) Coal City and aglOtai wKoT(FM) Marseilles, both Illinois. Cable sales and marketing group looking for an Advertising Sales Rep with 3 -5 years The sellers trustee, Stanley Fried- cable network sales experience with proven ability to sell niche -oriented programming to man, owns KBLu(AM)- KTTI(FM) national advertisers and agencies. Position involves representing various networks. Yuma, Ariz.; KTOP(AM)- KDVV(FM) interactive television products as well as new and emerging cable national accounts contacts a must. Topeka, Kans., and KOLE(AM)- Strong Send resume /salary requirements with cover letter by 2/27/95 KKMY(FM) Port Arthur/Orange, Tex. to: Vision Group, Inc., P.O. Box 5630 Denver, CO 80217. Questcom Radio Brokerage was Drug test required of successful applicant. EOE omitted as broker in the Jan. 30 VisionGwu Inc. sale of KKYD(AM) Denver. Marketing & Sales Service For Cable Networks

Broadcasting & Cable Feb 131995 47 ing authority to "procure its own FCC budget boosted in '96 office space." Currently, the FCC must rely on the General Services NTIA, CPB also would grow under Clinton plan Administration to find office space. The agency has outgrown its head- By Christopher Stern quarters in downtown Washington. The FCC would get $223.6 million Earlier this month, the FCC asked President Clinton has asked Con- to spend under the president's bud- Congress to expand the agency's gress to increase the FCC's get, up from this year's $185.3 mil- authority to demand money from the budget by 20% in 1996, includ- lion. There would be no increase in industries it regulates. "This proposal ing a onetime charge of $25 million the $116 million in user fees paid by would bring the FCC closer to full to cover the cost of moving the companies regulated by the FCC. funding," the proposal says. agency's headquarters. The FCC budget would allow for The FCC also requested permis- The Clinton budget for fiscal year no increases in the number of FCC sion to charge regulated industries to 1996, which begins Oct. 1, also pro- employes, now 2,271, but does "recover legal and executive costs it poses increases for the Commerce request an additional $5 million to incurs in the discharge of enforce- Department's National Telecommu- update computer equipment. ment, policy- and rule -making, user nications Information Agency and Although the FCC would get $25 information series and international for the Corporation for Public Broad- million to cover its move to the Por- activities." That expanded authority casting. The United States Informa- tals in Southwest Washington, could result in regulated industries' tion Agency would see an 8% cut in agency officials continue to resist the paying additional fees to cover over- its budget, to $1.3 billion, according move. In a recent report to Congress, head costs for the commissioners' to the proposal, released last week. the FCC asked for independent leas- and general counsel's office. At a time when Republicans want to eliminate funding for the Corpora- tion of Public Broadcasting [see Spectrum fees are non-starter story, page 43], Clinton has proposed Never mind. a 9% increase for 1996, to $312 mil- Assistant Secretary of Commerce Larry Irving last Monday afternoon lion. CPB currently counts on the told reporters to ignore a proposal in the Clinton administration's 1995 -96 federal government for about $285 budget -released that morning -that would have empowered the FCC to million, which it dispenses to public raise $4.8 billion over five years in new fees on users of spectrum "and /or" broadcasters. by auctioning spectrum. The National Telecommunica- The budget does not include user fees," Irving says. But the adminis- tions and Information Agency tration still wants to extend the FCC's authority to auction spectrum, he would see an 18% increase in its says. budget, to $133.3 million. The The proposal would extend the FCC current auction authority beyond biggest increase would be in its 1998, he says. It excludes channels the FCC has set aside for high- defin- annual Information Infrastructure ition television and other broadcast spectrum. It includes spectrum shifted Grant program, which would grow from one use to another by the FCC and spectrum shifted from govern- to $99 million from $64 million. Its ment to commercial use. The proposal insures that any users who lose Public Broadcasting Facilities grant spectrum because of reallocation receive just compensation. program would decrease from $29 The FCC's Robert Pepper says the agency now has 175 mhz of former million to $7.9 million, but NTIA government spectrum that could be put on the block. What's more, he expects to replace much of that says, the government may turn over another 150 mhz for private use. money with information infrastruc- Irving did not explain the appearance of the fees proposal in the new fed- ture grants. The Endowment for eral budget, but says the Commerce Department, Office of Management and Children's Educational Television Budget and White House concur that no fees should be imposed. would remain flat, at $2.5 million. In the weeks leading up to the release of the budget, the National Asso- The United States Information ciation of Broadcasters warned its members that substantial new fees Agency would see an 8% decrease in could be included. NAB remains wary. "We'll wait and see what legislative its budget, to $1.3 billion. But the proposal is put forth," a spokeswoman says. budget allots $26 million for broad- The FCC currently is auctioning 60 mhz of spectrum for personal com- casting to Cuba, a 4% increase from munications services, which has been described as the next generation of fiscal 1995. Radio Marti would cellular telephone service. So far, that auction has generated more than receive $14 million under the propos- $4.9 billion in bids. -HAI al, while TV Marti would get $11 million.

48 Feb 131995 Broadcasting & Cable FCC seeks to ease foreign ownership rules Inquiry would have `zero impact on Fox' By Christopher Stem eign ownership 10 years ago. "This ner, who is active in international The FCC has proposed new alien will have zero impact on Fox," broadcasting issues. Increasing ownership rules that would give according to the FCC's Scott Harris, access to the U.S. market will give foreign companies greater ac- chief of the International Bureau. other countries incentives to open cess to U.S. broadcast properties -as Any rule changes would apply to their own markets, he says. long as their home markets are open future deals only, Harris says. In 1985, Gardner played a key role to U.S. investors. The FCC now bars foreign com- in Rupert Murdoch's purchase of The proposal is similar to that in a panies from owning more than 25% Metromedia's six television stations. bill introduced by Senate Commerce of a U.S. broadcaster's property. The It is that transaction that the FCC is Chairman Larry Pressler (R -S.D.) rules can be waived if the FCC says investigating; Murdoch's News. Corp that would allow increased foreign the deal is in the public interest. owns the Fox television network. investment in broadcast properties in Although Fox would not be affect- Minority broadcasters may have the U.S., as long as reciprocal invest- ed by the proposal, Sprint's deal with concerns about the FCC's proposal, ment is allowed in an alien investor's French and German telecommunica- says David Honig, executive director home market. tions companies could benefit. of the Minority Media and Telecom- Although the FCC's proposal does France Telecom and Deutsche munications Council: "Foreign not call for reciprocity, it would add Telekom are seeking FCC permission investment tends to go to members of an "effective market access" test to to acquire a 20% interest in the long - the dominant group." the public interest provisions of the distance telephone company. The NAACP says foreign invest- foreign ownership rules. The test The FCC's decision to act on the ment in U.S. broadcast companies would determine a U.S. citizen's issue was spurred by dramatic in- crowds out opportunities for minori- ability to buy similar properties in a creases in global telecommunications ties. Honig expects minority groups foreign investor's home market. The partnerships, Harris says. In addition to ask the FCC to create incentives FCC proposal is part of a broad to the proposed Sprint deal, several for foreigners to invest in minority - examination of its foreign ownership U.S. telephone and cable compa- owned broadcast companies. rules, including those covering nies- including Tele- Communica- Besides Pressler's bill, Represen- investment in telephone companies. tions Inc., US West and Time Warn- tative Michael Oxley (R-Ohio) has Any changes in the rule would not er -have invested heavily overseas. introduced a bill that would unilater- affect the agency's inquiry into alle- "Opening global markets on a par- ally drop all barriers to foreign gations that Fox failed to fully inform ity basis is a good idea," says Wash- investment in U.S. broadcast and the FCC about the degree of its for- ington -based lawyer Michael Gard- cable companies. FCC wants to streamline ex parte rules Press Broadcasting case raises questions about relations between staff members, applicants

By Christopher Stern FCC officials are scheduled to appear The FCC has proposed tightening in court in April to present oral argu- its rules covering contacts be- ments in a case involving the rules. tween commission officials and Press Broadcasting has accused lobbyists. several FCC staff members of violat- "The ex parte rules are just too ing agency rules. The FCC has complicated," FCC General Counsel defended itself, in part, by claiming William Kennard says. "We thought that its rules are unclear. An FCC it was time to take another look." The inspector general report, released last FCC proposed the rule changes last year, also said the rules were overly Tuesday during its regular monthly complicated. Kennard says the case public meeting. highlights the FCC's need to revisit But some communications bar its ex parte rules. lawyers say that the FCC was moti- Kennard's proposal would reduce FCC General Counsel William Kennard vated more by legal concerns than by the number of so- called restricted pro- wants more details from lawyers and an interest in streamlining its rules. ceedings at the FCC. In restricted pro- lobbyists who visit the FCC.

Broadcastingg & Cable Feb 131995 49 WASHINGTON ceedings, adversarial parties may not reversed a decision that had been were," Cole says. The FCC is trying to meet with FCC officials without giv- favorable to Press. prove that the rules are confusing by ing their opponents an opportunity to Press Broadcasting has challenged saying they need to be reformed, Cole attend the meeting. Parties also must the decision in court, and the U.S. says, adding, "it's very difficult for me furnish their opponents with all writ- District Court in Washington is to take seriously that the rules are con- ten material filed at the commission. expected to hear additional oral argu- fusing or misleading." Under Kennard's proposal, only ments in the case on April 17. At least one lawyer agrees that the those licenses designated for hearing Press's attorney, Harry Cole of FCC needs to change its ex parte and those with two or more appli- Bechtel & Cole, says there is no ques- rules. But Dick Wiley of Wiley, Rein cants would be dubbed restricted pro- tion that the FCC was responding to & Fielding says the commission's ceedings. his lawsuit. "The position the FCC proposal is moving in the wrong Current rules for restricted pro- took in my case is that the rules were direction. The FCC should relax the ceedings apply when two or more so confusing that Rainbow could not rules rather than tighten them, the parties apply for the same license or have guessed what the ex parte rules former FCC chairman says. when a license faces formal opposi- tion. Challenges to an FCC decision to allot a channel to a particular party also are restricted proceedings. Tax certificates threatened Kennard also proposes increasing the obligation of lobbyists and lawyers By Christopher Stern to report what goes on behind closed would save taxpayers $1.6 billion doors at the commission. Now, lobby- gcongressional committee has over the next five years, he says. The ists must file a letter with the FCC stat- voted to abolish the minority committee already has slotted the ing that a visit took place, but there is tax -certificate program, a cor- savings to cover the cost of tax no requirement that a detailed account nerstone of the FCC's efforts to pro- deductions on health insurance for of the meeting be provided. mote broadcast ownership among the self -employed. The proposal also would expand minorities. But supporters of the program say the commission's "sunshine" rules to The vote last Wednesday posed an repealing it won't save taxpayers that include decisions reached by the immediate threat to Viacom's plans to much because many deals won't take FCC "on circulation." Although com- sell its cable television systems to a place without the program. Viacom missioners generally vote on the minority- controlled company for $2.3 says it will not complete the deal with most important issues in public meet- billion. When Viacom announced the Mitgo unless it receives the tax break. ings, they also often vote on issues deal last month, it was estimated that a "If the legislation unhooks the minori- without leaving their offices by circu- minority tax certificate could save the ty tax certificate, it unhooks the trans- lating items from one commission- company more than $400 million. action," a Viacom spokesman says. er's desk to another. The House Ways and Means Com- Although Washington controls the Under the proposal, the public mittee last Wednesday voted to end partnership that will purchase the would not be allowed to contact the the program, and made the action Viacom cable properties, most of the FCC on matters voted "on circula- retractive to Jan. 17, three days before capital will come from nonminority- tion" between the time the vote was the Viacom deal was announced. The controlled Intermedia Partners and announced and the time the final committee acted speedily, voting Tele- Communications Inc. The deal order on the matter was released. Wednesday night on a bill that had also is expected to resolve a long- Although Kennard says the FCC's been introduced on Monday. standing antitrust lawsuit between current rules are confusing, several "It really troubles me how a con- Viacom and TCI. lawyers disagree. Asked if there is a gressional body can introduce a bill The tax -certificate program allows a problem with the ex parte rules, Pep- in the middle of a Monday night and company that sells a broadcast or cable per & Corazzini's Vincent Pepper mark it up on a Wednesday. That pre- property to a minority to defer capital says, "No, I don't think there is some- cludes an accurate review," says gains payments. The program is thing that is broke that needs fixing." Frank Washington, who heads designed to increase minority owner- Pepper attributes the FCC's deci- Mitgo, the minority company that ship in broadcasting and cable. Cur- sion to revisit its rules to legal trou- plans to buy Viacom's cable assets. rently, fewer than 3% of all broadcast bles raised in a case brought by The high -profile deal attracted stations are owned by minorities. Orlando, Fla. -based Press Broadcast- even more attention because Wash- Five minority groups are conduct- ing. Press, which owns wxcF(TV) ington was part of a team that created ing a joint effort to keep the program Orlando, has been fighting the appli- the tax -certificate program in 1978 as is: the National Association of cation of Rainbow Broadcasting's when he was a legal assistant to then - Black Owned Broadcasters, League wltsw(Tv), also in Orlando. FCC Chairman Charles Ferris. of United Latin American Citizens, In summer 1993, Rainbow and Ways and Means Committee NAACP, American Hispanic Owned FCC officials met without informing Chairman Bill Archer (R -Texas) is an Radio Association and Minority representatives from Press. Shortly outspoken critic of the Viacom - Media and Telecommunications after the meeting, the agency Mitgo deal. Repealing the program Council.

Feb 13 1995 Broadcasting & Cable WASHINGTON Last week, those hoping to offer programing via violent cartoons and adult sitcoms than they do to pro- telephone company -owned video networks were graming designed to enrich their minds." complaining about a Republican- backed legislative pro- The war of words over public broadcasting contin- posal that would delay construction of such networks. If the ues. House Speaker Newt Gingrich (R -Ga.) will debate draft bill is enacted as written, "consumers will lose, com- for Public Broadcasting President Richard panies involved in the video dialtone industry will lose and, Corporation Carlson next week. Carlson is scheduled to appear Feb. ultimately, competition in the video marketplace will suf- 21 on Gingrich's weekly cable show on National Empow- fer," Peter Price, chairman of the newly formed Video Dial- erment Television, where Gingrich first said he wanted to tone Association, said in a Feb. 7 letter to Senate Commerce "zero out" federal funding for CPB. Committee Chairman Larry Pressler (R- S.D.). Pressler is the author of the draft bill. Price cites a provision in the draft House Telecommunications Subcommittee that would prohibit the FCC from approving any new net- tit Chairman Jack Fields (R -Tex.) Is promis- works until one year after a++r ing to make the FCC "more user-friend- enactment, and another provi- . ly." Fields, who spoke last I sion that would freeze con- week at a United States Tele- struction of any networks phone Association conference 1 Il already approved. Under the in Washington, is planning to FCC's video dialtone rules, telcos that build conduct an extensive review of FCC video networks must make capacity available to "policy and procedures." Fields says third parties. Price, who is president of Liberty his subcommittee will conduct FCC Cable, a programer involved in video trials with oversight hearings after it votes on Nynex in New York, also complained about a provi- telecommunications -reform legisla- sion that would authorize local governments to Edited By Kim McAvoy tion. "It's house -cleaning time, but charge VDT programers a fee comparable to the franchise that doesn't mean we're going to destroy legitimate func- fees most governments levy on cable systems. tions," Fields said. He also wants to scrutinize the agency's budget. House Commerce Committee Chairman Tom Small cable operators did not have to wait until last Bliley (R -Va.), who also appeared at the conference, indi- Tuesday's public FCC meeting for regulatory relief. cated that the FCC could be in store for budget cuts. If Bud- In an early vote, the FCC on Feb. 4 agreed to allow many get Committee Chairman John Kaisch (R-Ohio) has his small cable operators to increase their rates by 5.21% to way, Bliley said, "everybody's budget will be cut." account for inflation. FCC officials say it was no coinci- A Department of Education survey released earli- dence that the vote came on the eve of last week's annual er this month says two-thirds of the nation's pub- Small Cable Business Association meeting in Washington. lic schools do not have access to the Internet. Only small cable operators who had opted for transition However, the survey also found that 75% of schools have relief from rate regulation were affected by the vote. Under computers, 74% have cable TV, and 70% have broadcast transition relief, cable operators did not have to reduce TV. Vice President Al Gore has called on telephone and their rates the full 17% required last year by the FCC; how- television to work with ever, they also were barred from increasing their rates for cable companies educational institutions to connect all schools to the information inflation. Also on Feb. 4, the FCC voted to allow all small superhighway by 2000. cable operators to enter into agreements with their local franchise authority, which preempts FCC rate regulation. The Motion Picture Association of America is all The FCC says it will honor local agreements, even those for a U.S. trade war with China. MPAA President Jack subject to complaints by a local subscriber. Valenti last week sent a letter to U.S. Trade Representa- Children's television advocates continue to push tive Mickey Kantor endorsing the tough stand the U.S. has taken with China over copyright. "The plain fact is for stronger rules at the FCC regarding children's that there is just about 100% piracy of U.S. intellectual TV. Last week more than 80 groups signed a letter to FCC property in China TV programs, home video, Chairman Reed Hundt calling for new rules requiring sta- -movies, music recordings, computer software and books," Valenti tions to air "at least one hour a day of educational and wrote. "Without swift, stern enforcement of its laws informational children's shows between the hours of 7 a.m. guarding intellectual property, China leaves the U.S. with and 10 p.m. in regularly scheduled time slots." Among the no alternative." organizations signing were the Center for Media Educa- tion, Children Now, American Academy of Pediatrics, Reporter Dawson B. (Tack) Nail of Television American Association of School Administrators, Ameri- Digest and Communications Daily will receive the can Psychological Association, Consumer Federation of National Association of Broadcasters "Spirit of America and United Church of Christ. "Broadcast televi- Broadcasting" award. The award, to be presented sion can play an unprecedented role in nourishing the April 10 at the NAB's annual convention in Las Vegas, minds of our nation's children," the letter says. "We know recognizes individuals "who have made a lifetime of con- that broadcasters have the talent to create children's shows tributions to the radio and TV industry." A former BROAD - that are as educational as they are entertaining. Yet, today's CASTING magazine reporter, Nail joined Television Digest children have greater access to sensationalistic talk shows, in 1964 as executive editor.

Broadcasting & Cable Feb 131995 51 spectrum] for video," says Victor Broadcasters may get Tawil of the Association for Maxi- mum Service Television (MSTV). Tawil calls last week's allocation in more spectrum the 4660 -4685 mhz band a step in the right direction. FCC considering allocating some of 50 mhz turned in by Both Tawil and Umansky have government for ENG, other uses been seeking the 4660 -4685 mhz fre- quencies as relief for overcrowding By Chris McConnell in the auxiliary broadcast band at 2 as cellular service. ghz. An MSTV filing to the FCC last Broadcasters may get some more The commission next will consider summer cited a 1993 Commerce newsgathering frequencies out whether any technical restrictions Department report predicting an of a spectrum allocation the should be set on operations in the annual usage growth rate of 15% for FCC issued last week. band and how the FCC should go the broadcast auxiliary band. Some The commission set aside 50 mhz of about issuing licenses to use the fre- of the current overcrowding is com- spectrum the government has turned quencies, Sharkey says. "There are a ing from the increased use of the back in for the use of private industry. lot of different options open," he adds. band by cable news operations, Half of the spectrum was designated Broadcasters welcome the chance to Umansky says: "Those guys have got for "fixed and mobile" services, an secure additional auxiliary spectrum, eligibility access as well." allocation the FCC says could include but say that such an allocation is not Tawil says that broadcasters will broadcast auxiliary operations along yet final. "We want to make sure this is need more auxiliary broadcast spec- with other services. Such operations a genuine allocation the broadcasters trum once they begin transmitting include electronic newsgathering in can use," says Barry Umansky, deputy advanced television signals. "We're addition to intercity relays and links general counsel for the NAB. looking at [4660 -4685 mhz] as a between studios and transmitters. Umansky cites potential problems band for transition," Tawil says, "Broadcast auxiliary would be with other services operating in the adding that news crews may need to allowed," says Steve Sharkey of the band and says his group will need to transmit both NTSC and ATV signals commission's Office of Engineering insure that broadcasters can use the in the broadcast auxiliary spectrum. and Technology. Other operations "new" band efficiently. One option, Tawil says that his group also plans potentially allowed under the fixed he says, might be to seek an exclusive to seek frequencies in the 4435 -4460 and mobile allocation include aero- piece of the band for broadcast auxil- mhz range for broadcast auxiliary use. nautical and maritime communica- iary services. The band is slated for a move from tions and land mobile services such "The next step is to allocate [the government to private sector use.

CNN's Simpson promo becomes bumper CNN is getting some extra mileage production house Rubber Duck out of work it did on O.J. Simpson Video to combine them into a trial trial promos last summer. coverage promo. Rubber Duck The cable network, which is animator Joni McLane loaded the using the graphic each time the statue and news video into a trial coverage breaks for a com- Quantel Harry machine to edit the mercial, began work on the promo video clips seen in the spot. shortly after Simpson's arrest last McLane says she used the June. The spot uses a mix of news Harry machine to automatically cut footage and specially shot material between video sources seen in the and has evolved from a promotion spot, a process called `entan- for upcoming coverage to a familiar bumper for view- gling." The completed product features a series of ers following the trial. three- and six -frame video clips of prominent trial fig- "We've gotten quite a bit of use [from it]," says Dan ures. CNN has since cut the promo down to bumper Brown, CNN's art director for creative services. length to air it during commercial breaks. The bumpers use video that CNN shot of a "blind Viewers likely will continue to see the graphic work justice" statue on loan last summer from a county throughout the trial. Brown says, adding that CNN courthouse in Georgia. CNN took the video and news will stick with the bumper unless the network decides footage from its coverage of the story to Atlanta post- to freshen it. -CM

52 Feb 13 1995 Broadcasting & Cable Tapeless in Honolulu KHNL is gearing up for switch to NBC with disk -based gear for new news department By Chris McConnell MediaServer to support qHonolulu broadcaster is gear - surrounding workstations, ing up for an affiliation switch including five NewsCutter with a new collection of tape- systems, five Media less production hardware. Recorders and two Air - KHNL(TV), which is shifting from Play units. Fox to NBC this year, plans to "We'll be able to see how launch its local news operation in [the disk -based equipment] April with a largely tape -free news works under constant facility. The Providence Journal usage," Hayes says of the Broadcasting -owned station is 24 -hour news operation. installing a series of disk -based Although the two oper- machines from Avid for storing, ations will be using tradi- editing and airing news stories. tional cameras to capture KHNL will center Its news operations on the Avid "We didn't want to be hobbled with footage, Hayes and Rouff MediaServer (left) and NewsCutter (right) machines. old technologies," says John Hayes, have high expectations for Providence Journal Broadcasting's the disk -based camera Avid is devel- Avid executives hope other vice president of television. Hayes and oping with Ikegami Electronics. Avid broadcasters will follow the two Providence Journal corporate engi- plans to show a model of the camera tapeless operations. "There will be a neering manager Al Rouff say the at this year's National Association of number of vendors looking at this to disk -based equipment will boost pro- Broadcasters convention. see how it works," says Tony Mark, ductivity in the fledgling news opera- Hayes says that the company will vice president and general manager tion. "We're going to be able to do be watching the performance of the of Avid's Broadcast Group. "I think more stories faster," Hayes says. two news operations to assess future it's the precursor to the tapeless The planned facility at the Honolu- investments in the disk technology. evolution." lu station will be built around an Avid MediaServer capable of holding 32 hours of video. The server uses a Sil- icon Graphics Challenge computer Hughes extends life of Galaxy 3 with Avid software and employs JPEG compression to hold the video Inclined orbit will give satellite extra seven months in compressed form. KHNL will use two Avid Media Recorders to record By Chris McConnell incoming feeds and another two pensate for the degradation, although Media Recorders for viewing materi- With space capacity scarce, the need to do this depends on sever- al on the server. Hughes Communications al factors, including antenna size. The station is buying six Avid plans to keep its Galaxy 3 A Hughes spokeswoman says the NewsCutter systems to edit the satellite flying for an extra seven company is ready to place the Galaxy video, which will originate on tape months. 3 into an inclined orbit, but is await- and also will be archived on tape. The The satellite operator is planning ing approval of the plan from the station is installing an AirPlay sys- an inclined orbit for the Galaxy 3, satellite's customers before making a tem to air the completed material which was scheduled to reach the end final decision. directly from a disk. of its life this month. Hughes expects Users on the satellite include The disk -based operation is one of the inclined orbit will keep the satel- Spaceconnection, Broadcast Satellite two "tapeless" facilities Providence lite functioning into mid -September. International, Spector Entertainment Journal Broadcasting is launching this The satellite carries 24 C -band Group, Access America, Empire year. The other, scheduled for a June transponders. Sports Network, TV Asia and ESPN start-up, will handle news production When operating in the inclined International. The C -band users say for the Seattle -based North West Cable orbit, a satellite oscillates from they welcome the time extension in News. Providence Journal tapped Avid north to south each day. The light of the short supply of capacity to supply equipment for the 24 -hour north /south movement increases elsewhere. cable news service last fall (BROAD- over time, eventually causing its sig- "It buys time for longer -term CASTING & CABLE, Oct. 17, 1994). nals to degrade. planning," says Gino Coladonato, Like the Honolulu station, the Operators at uplink and downlink director of transponder and com- Seattle facility will use an Avid sites can reposition antennas to corn- pression services for capacity

Broadcasting & Cable Feb 131995 53 TECHNOLOGY reseller Spector Entertainment Group. Coladonato says the added mergererg in works time will give users seven more Officials at satellite capacity reseller Keystone Communications expect to months to equipment implement for complete a merger with IDB Broadcast this month. compressing their signals. Keystone is negotiating with IDB Broadcast's new parent company, He also says the added months LDDS Communications, to acquire space capacity, ground equipment should keep the satellite going until and all other assets of the IDB Broadcast unit. IDB is the largest U.S. the launch of Galaxy 3R, scheduled reseller of satellite time and owns teleports in New York, Los Angeles and for September. Houston. Spaceconnection owner Priscilla "The negotiations are still going on," says Keystone President Peter Davis says that the added months will Marshall, who expects them to conclude by month's end. give resellers time to capacity more Others following the deal say that the two sides will need to work prepare the for rate hikes that have around IDB Communications' recent deal with LDDS Communications. occurred since customers booked The long- distance carrier completed a purchase of the company Dec. 30, capacity on the 3. Galaxy 1994, through a stock swap agreement. Keystone and IDB had dis- Satellite industry sources have cussed a merger before the LDDS acquisition, but had to put the negoti- reported doubling and trebling of C- ations on hold when LDDS acquired IDB. band transponder rates since last With those negotiations now back on, sources expect the companies summer. to strike a deal in which Keystone initially will manage the IDB unit, and a It's very helpful," Davis says of purchase of the company's assets will follow later. -CM the planned inclined orbit.

j decoder interface that will modate, on average, four ( address only the descram- to six video channels in the bling of cable signals. bandwidth of a 36 mhz ' I satellite transponder. Cuff/n! GE Americom reports that The NAB has promoted digital compression tech- By Chris McConnell programing Lynn Claudy to senior to cable head- nology is mature enough vice president. Claudy, Orlon Atlantic last week ends throughout Europe. for widespread implemen vice president of science announced a series of tation this year. In a new and technology, will suc lease agreements on its The Electronic Industries white paper on corn- head Michael Rau as Orion 1 Atlantic Ocean Association has submit- pressed video entertain- head of the nine person satellite. BAF Communica- ted a new proposal on ment satellite signals, GE science and technology tions and Global Access cable /consumer electron- Americom Engineering department. Telecommunications Ser- ics compatibility to the Vice President Richard vices have booked capaci- FCC. Engineers from the Langhans assesses the PanAmSat last week ty on the satellite to resell cable and consumer elec- state of the technology and announced a contract to occasional -use video ser- tronics industries have the practicality of imple- deliver China Central Tele- vices. Fifth Dimen- been working to develop a menting it for satellite vision (CCTV) to viewers sion Communi- "decoder interface" stan- transmission. "Overall," in Asia, the Americas, cations will use dard that would specify Langhans writes, "corn- Europe and Africa. CCTV, the satellite's -a method for delivering pression allows pro- China's national broad - Northern Euro- cable signals to a TV gramers to caster, will use channels pean spot set or VCR. A lingering offer high- on the PAS -2 Pacific beam to dispute in the standard- er- quality Ocean satellite and the deliver programing from setting effort has con- video prod- planned PAS -3 Atlantic North America to Europe. cerned the treatment of ucts and Ocean satellite. Orion also announced a infrared signals from services BTS says its U.S. mar - multimillion-dollar deal remote controls. The while raising the number of keting unit has received with Washington -based National Cable Television program choices for the international quality Trans -Global Television to Association has favored an consumer." He also accreditation. The compa- transmit cable programing approach that would send reports initial high imple- ny's marketing, sales and from the U.S. to develop- remote control signals mentation costs, citing the service headquarters for ing cable markets in East- directly to a module on the need for digital compres- the Americas and Far em Europe. Trans -Global back of the television, sion uplink equipment and East has won "ISO 9000" will lease one -half of a 54 bypassing circuitry in the decoder boxes. Evaluating certification. BTS says the mhz transatlantic TV. The EIA has opposed the MPEG -2 standard, the unit is the last in the corn - transponder to distribute the "infrared bypass." Its white paper reports that pany to receive the ISO the digitally compressed latest proposal calls for a the standard can accom- certification.

54 Feb 13 1995 Broadcasting & Cable See last page of classifieds for rates and other information

HELP WANTED NEWS Air Talent. New national classical radio network RADIO seeks personable, warm, bright, interesting on -air hour format. Excit- WEPM -WKM7 looking for a seasoned intelligent talents to host fast -paced 24 classics pre- writer /reporter /anchor. Writing skills, knowledge ing and challenging. Knowledge of HELP WANTED MANAGEMENT benefits. EOE. and respect for the English Language a must. ferred. Competitive salary and Networks, Classical, Commitment to honest, factual, unbiased report- Send demo tape to: SW Americas, New York, NY Sales Manager Wanted Only results oriented ing of local government, education and communi- 1370 Avenue of the persons need apply. Strong personal sales, ty. Must be willing to accept style guidelines and 10019. man- leadership skills, good organization, time open to professional criticism. EOE. Tape, re- agement ability, all a must. Compensation de- sume to Richard Strader, PO Box 767, pendent upon productivity of sales staff and self. Martinsburg, WV 25401. SITUATIONS WANTED MANAGEMENT Growing market in suburban area, only 100 miles from New York City. Resumes to: PJ Broadcast- Radio broadcasting professional with 20 years ing, PO Box 920, Port Jervis, NY 12771. Radio Writer - Conservative organization seeks experience looking for challenging new opportuni- radio writer /producer for expanding Washington, ty as General Manager with opportunity to grow. D.C. based news service. 2 -5 years newsroom Resume includes sales and program manage- experience. Fast, flexible, mature, service or- Position open for Station Manager /Sales ment in all sized markets, East and West, with six iented. Political experience preferred. Salary com- in Philadelphia and New York. Manager for our Arkansas small market stations years as VP /GM mensurate with experience. Benefits. T & R, writ- Will relocate. Send inquiries to Reply to Box (30,000 +). Stations are located in a beautiful area ing samples, two references to Box 00298 EOE. with excellent schools, lakes and recreational 00296. facilities and offers an exceptional quality of life. for rapid Stations are market leaders and poised Radio Reporter. WTVN Radio has a fulltime General Manager with 15 years experience look- Equity position a growth with right management. opening for a street reporter. Duties include tap- ing for small to medium market opportunity. Bot- to Box 00301 possibility for right person. Reply ing interviews, attending news conferences, and tom line oriented. Have done it all. Equity position EOE. producing stories for newscast use. Must be considered. WI or MN preferred. 715- 234 -7188. creative and motivated with ability to develop or- iginal story ideas. Women and minorities en- For further information call Local Sales Manager to help lead great sales couraged to apply. 20 years experience as GM /GSM in various Bauer, News Director, at 614 -487 -2521 or I team. Will also handle established account list. Robert size markets. They've sold the stations. need a resume to WTVN Radio, 1301 Resume to Colin Rosse, WINA /WQMZ/WKAV, send tape and new challenge. Your confidential inquiry to (309) Road, Columbus, OH 43215. EOE. P.O. Box 498, Charlottesville, VA 22902. EOE. Dublin 755 -8311.

SITUATIONS WANTED ANNOUNCERS HELP WANTED PRODUCTION General Sales Managers. Expanding Texas group is currently seeking individuals for General Experienced Sports Broadcaster looking to Sales Management with the potential for greater Radio Producer. WTVN Radio has a fulltime energize your station. Exciting, outspoken play - responsibilities. These individuals must have suc- opening for a producer to work with air talent, de- by -play, color and Talk Show Host for all sports. cessful sales backgrounds and be willing to work velop show ideas, schedule guests, screen calls, Also experienced with sales, promotions and of prep and in a structured environment. Potential to train and and be involved in all aspects show news. Very professional, motivated and versatile. a but not absolutely lead is a must. Those who may not qualify at this execution. Experience plus, Salary and location secondary concern. For a Bill White, time could also have an opportunity to get in on necessary. For further information call fresh sound and attitude, call Todd 713 -531- the ground floor for future advancement. Salary, PD, at 614- 487 -2476 or send resume to WTVN 8953. commission and bonuses. Good benefits. An Radio, 1301 Dublin Road, Columbus, OH 43215. equal opportunity employer. Send resume to EOE. Stellar Communications, Inc. at P.O. Box PROGRAMMING SERVICES 130970, Tyler, Texas 75713 -0970. HELP WANTED ANNOUNCERS

$50,000+ for AM Drive co -host. Now that we've HELP WANTED SALES got your attention, get our attention with your Come on Up where the tape and resume. Send to Box 00294 EOE. Air is Fresh and Clean WXTR Radio, a Liberty Broadcasting station, for seeks an experienced Retail Sales Manager to Morning Host /News Person: Responsible provide leadership and direction to Retail Sales hosting 6 -8 AM news, information program on Staff. Candidate must: have ability to motivate, KBYR. Also, news gathering for afternoon report- needed and train staff, and develop new business; be detail - ing, run satellite programming when oriented, aggressive, enthusiastic; and possess other misc. duties. 40 hrs/wk split shift. License re- Iligh working knowledge of co-op/vendor and new busi- required. College or 3 years experience. Send ness programs. Send resume to: Kathy sume /tape to K. Ferrell, KBYR -AM, 1007 W. Franseen, WXTR Radio, 5210 Auth Road, 32nd Avenue, Anchorage, AK 99503. Closing The hot new "positive Marlow Heights, MD 20746. No phone calls. date 2/27/95. EOE. niche format Equal opportunity employer. country" * CD- Quality Satellite Audio Program Director /Announcer Oldies 107.9 is * Major Market Air Personalities looking for a real team leader to fill the position of *LOCALIZED (Digitally Addressable) Experienced Salesperson. Immediate opening program director. Please send a resume with re- for P.D. at our established AM /FM. Join an exciting, ag- ferences and an air check. All candidates gressive team. You'll work in a mature, healthy should have at least three years experience. In Call Dick Marsh or Tom Perrault territory and help expand our markets. Creativity addition we are looking for a full time announcer/ expe- a plus! Experience with promotions helpful. Great production person with at least three years Morningstar Radio Network James, salary potential, excellent benefits. We're located rience. Send information to Webster Nashville General Manager, WNCT Radio, P.B. Box 7167, about 1 1/2 hours from Chicago, Peoria and (615) 367 -2210 Rockford. Send resume to J. McCullough, Greenville, North Carolina 27835. WNCT Radio WLPO/WAJK, P.O. Box 215, LaSalle, IL 61301. is an Equal Opportunity Employer. 55 Broadcasting & Cable Feb 131995 CLASSIFIEDS

Local -Regional Sales Manager: Opportunity for TELEVISION top notch TV Sales Rep., ready to move up! News business development, vendor, co -op, com- parative sales and management skills a must. Minimum of 2 years small market TV Sales re- HELP WANTED MANAGEMENT quired. Submit resume detailing sales experience to: G.S.M., KRCR-TV, P.O. Box 992217, Red- ding, CA 96099. No phone calls. EOE.

Director. Network affiliate in top market is searching for a director. Three to five years expe- rience directing main newscasts and special pro- DIRECTOR, ONLINE jects in a medium or major market required. Ex- cellent knowledge of technical aspects of live production and ability to work with producers and PROMOTIONS crew to achieve clean, crisp shows with a creative flair. Send tape and resume to: Director - Do you have a passion for online services? A burning desire to create an B&C, P.O. Box 77010, Atlanta, GA 30309. No all -new communications medium? Then America Online is looking for you. phone calls please. EOE. The nation's fastest growing provider of online services for home computer users, we're seeking a dynamic, creative, promotion -minded pioneer to help develop the rules for a new, interactive medium. Working with Channel Station Manager of WEIU TV - Has primary re- Producers and partners from the media and publishing worlds, you will sponsibility for the operation of WEIU TV includ- create online promotions and cross -programming. ing production, programming and master control room operations. This position supervises six full To qualify, you need 5+ years' broadcast, media, promotions and/or enter- time staff and may be required to teach one tainment industry experience and the enthusiasm and energy it takes to course per semester. Requirements include a join our fast -paced, dynamic environment. Master's degree in Radio/Television or related dis- For consideration, send or FAX your resume to: America cipline and minimum of 5 years experience in sta- management /or Online, Inc., Attn: Pauline Cooper, 8619 Westwood Center tion and programming. Experi- ence in studio, field and post production also re- E Drive, Vienna, VA 22182; Fax: (703) 556 -3750. -mail: quired. Extensive related experience will be con- PACooper. No phone calls, please. We are an equal oppor- in lieu Masters APP ONUNf sidered of degree. Starting date is tunity employer. Principals Only. nr May 1, 1995. Send letter of application, resume, salary requirements and names of three re- ferences by March 15, 1995 to: Search Commit- tee, Station Manager - WEIU TV, Eastern Illinois University, Charleston, Illinois 61920. Eastern Il- linois University is an affirmative action, equal op- portunity employer and invites and encourages applications from women and minorities.

National Underwriting Manager. Executive op- portunity securing and managing national un- VICE PRESIDENT OF derwriters for line extension productions and pro- jects of "Nightly Business Report," the most viewed business news program on TV. Reports INFORMATION SYSTEMS to V.P. /Marketing. Candidates should have pro- ven track record w /ability to develop and present DIRECTV, the nation's premier direct broadcast satellite service, delivers sales materials. Media sales w /previous PBS un- 150 channels to American homes that are equipped with the DSS' home derwriting experience and relationships w/ Fortune a receiving unit, which features an 18 -inch satellite dish. 500 companies plus. Degree preferred. Base + commission and relocation allowance. Re- This individual will be responsible for all Information Systems -related activities sume in confidence to V.P. /Admin., WPBT/TV2, including managing billing, customer service, remittance processing, traffic Human Resources, P.O. Box 2, Miami, FL system and credit card processing vendors and technical operations. Will also 33261 -0002. EOE, M/F/DN. manage local DIRECTV computer operations, including AP /AR, Human Resources and Supplier and Dealer management systems, application development, networking, desktop services and reporting. National Sales Manager. Outstanding opportuni- ty for a dedicated, organized sales professional The qualified candidate will have work experience as the Vice President of to join one of America's fastest growing broad- Information Systems for a cable multiple systems operator with heavy empha- cast groups. The individual will have either NSM sis on transaction -based services. Advanced degree or equivalent required. or rep firm experience and be extremely knowl- edgeable on selling estimates. Strong negotiating DIRECTV offers an exciting compensation and flexible benefits package, along skills a must. Excellent position for a proven with a rare opportunity to make a major impact in a developing industry. For sales leader. Send resume to Stephen Mann, immediate consideration, please send your resume with salary history to: GSM, WTTO -TV, P.O. Box 832100, Birmingham, DIRECTV, Inc., Employment -LD, P.O. Box 915, RE/R8/N301, El Segundo, AL 35283. EOE. M /F. CA 90245. An Equal Opportunity /Affirmative Action Employer.

National Sales Manager- West Coast for Seattle CBS affiliate (effective 3/95). 5 years TV /Rep sales and 3 to 5 years national sales manage- ment experience preferred. 4 year college degree IDA required. Mail resume and application to KSTW- DIRECTV. TV, Attn: Polly LeMar, P.O. Box 11411, Tacoma, WA 98411. EOE.

56 Feb 131995 Broadcasting & Cable CLASSIFIEDS

Local Sales Manager for unusual sales organi- zation. NBC and ABC affiliates with united sales The North American National Broadcasters Association (NANBA) force, via LMA. Sharp, professional, ethical, creative, hands -on, experienced, sales winner- Secretary General coach to lead large local staff. Send credentials: Diane Gower, Dir Sales, P.O. Box 7578, Ft. The North American National Broadcasters Association (NANBA) is Myers, FL 33911. College degree, minimum 2 management a must. seeking a Secretary General. The Association is a non -profit international years sales EOE. organization incorporated under Canadian law. Its headquarters is located in Ottawa, Canada. Its membership includes the national Manager of Long Range Planning. Experi- enced long -term planner wanted to help our or- Mexico and the United States as broadcasting networks of Canada, ganization conceive and realize strategies which full members and a number of assodate members. will ensure growth and competitive edge. You will help us evaluate the effectiveness of shorter term The objective of the Association is to provide a framework for the solutions and resources and position them identification, study and active solution of international issues towards long -range goals. A matrix management affecting broadcasting and, by working with other international position, this requires the ability to merge broadcasting unions and associations, to gain an effective voice in creative vision with pragmatic realities. Must be fluent in current technological developments. international forums on matters affecting broadcasting. Computer literacy, appropriate educational cre- Responsibilities dentials and at least 5 years experience as a plan- ner needed. Must deal successfully with outside to be responsible to the President and Board of Directors for the organization, administration and coordination vendors, senior managers and supervisory per- of the Association's activities. sonnel. Please send your resume in complete confidence to Box 00291 EOE. to take a leadership role in intelligence gathering and research, and in recommending courses of action to the Board.

s to ensure continuity in the Association's day-to-day business and, with the Secretariat, provide coordination and HELP WANTED SALES support for NANBA meetings, committees and projects. Candidate must have

a solid familiarity with the North American (Canada, Mexico, U.S.) broadcasting environment. ACCOUNT EXECUTIVE KGO-TV has an opening beginning April 1, an awareness of international broadcasting organizations and issues as well as a knowledge of global 1995 for an Account Executive with at least telecommunications systems and institutions. 3 to 5 years major market television sales experience. Must have excellent communica- s good interpersonal skills and representational ability, important in meeting the Association's objective. tion skills and exceptional organizational and Spanish language fluency would be a definite asset. presentation skills. Superior PC skills required with Window software preferred. A four year college degree or equivalency desired. Appli- Please mail full resume with salary expectations by the 6th of March, 1995, to: cation deadline is March 10, 1995. Please The Secretariat, NANBA, 1500 Bronson Avenue, Ottawa, Ontario, CANADA K1G 315. send resume and cover letter to: (Only those being considered for an interview will be contacted). KGO-TV PERSONNEL 900 FRONT STREET SAN FRANCISCO, CA 94111 EOE National Sales Manager. WXIN -TV FOX 59 has Hot Shot Art Director. Want to break into the an immediate opening for a NSM. Candidate will best market in the country-and make a name for Account Executive: Fox 68 WSYT has an im- possess a minimum of four years TV sales expe- yourself ? ?? San Diego affiliate is looking for a mediate opening for a broadcasting or advertis- rience, national TV rep experience preferred, a dynamic Art Director to lead our design team to ing professional with two to three years sales ex- thorough knowledge of TV operations, sales the top in a highly competitive market. The re- perience. Knowledge of research, sales promo- management and leadership abilities, strong oral quirements: great work, 3 years as art director, tions, and vendor /co -op programs a must. Our and written communications skills, ability to travel knows how to build a winning team, can develop growing company Is committed to the devel- and a college degree preferred. Candidate will station look from A to Z, good people skills, loves opment and promotion of our employees in an work under the direction of GSM in establishing a challenge, loves to win. You'll work closely with environment that puts its customers and employ- sales goals, setting rates, maintaining inventory a great promotional team in a growing depart- ees first. If you possess the necessary require- control and setting share goals by account. Will ment. Opportunities in San Diego don't come ments for this position, send your resume and be responsible for national sales revenues, will along every day, so if you've got what it cover letter to Dan Walding, GSM, Fox 68 WSYT, maintain local contact with key national accounts, takes...rush your resume and best shots to Judy 1000 James Street, Syracuse, NY 13203. EOE/ assist and oversee station and rep research Vance, KFMB -TV, 7677 Engineer Road, San M /F. directors and participate with local sales team. Diego, CA 92111. No phone calls. EOE/M/F. For consideration, send cover letter and resume by March 3 to: Tom Comerford, GSM, WXIN -TV, Manager - Prefer candidates with 1440 North Meridian Street, Indianapolis, IN Local Sales sales management experience and history of 46202. EOE. Job offer contingent upon results of servic- substance abuse testing. Executive Opportunity. A leading performing leadership, creating new revenue streams, right organization seeks Director /General Man- ing and negotiation with existing customers, train- ager for domestic licensing operations. Candi- ing and motivating salespeople, computer and date needs to demonstrate excellent track record computer system knowledge. Send cover letter, Local Sales Manager. Challenging opportunity as a negotiator and possess organizational skills resume and references to Veronica Bilbo, EEO for a highly motivated team player to join one of to oversee business and daily operations. Plan- Coordinator, KPLC -TV, P.O. Box 1490, Lake America's fastest growing broadcast groups. The ning ability, technological fluency and outstand- Charles, LA 70602. EOE. winning candidate will possess excellent people ing interpersonal/managerial strength critical - but skills and a strong disciplined work ethic. Our strongest suit must be vendor negotiation. Re- Sales/Promotion Executive. Major TV Promo- LSM will be organized and lead by example. quirements: At least 10 years of experience in ca- to market Candidate must have successful track record in ble, radio, TV or broadcast licensing manage- tion firm seeks sharp sales executive new promotional products and services. Must be broadcast sales and/or management. An outstan- ment, at least 5 which have been at executive familiar with local television station operation. ding career move for an individual committed to level. Appropriate educational credentials. A in Sell excellence. Send resume to Stephen Mann, challenging opportunity for a qualified candidate. Must have experience contact sales. in your resume. Reply to Box 00300 G.S.M., WTTO -TV, P.O. Box 832100, Birm- Send your confidential inquiry and resume to Box yourself EOE. ingham, AL 35283. EOE. M /F. 00292 EOE.

Broadcasting & Cable Feb 131995 57 CLASSIFIEDS

Account Executive. America's largest broadcast Master Control /Video Tape Operator needed Chief Engineer /Maintenance Engineer com- group seeks experienced TV sales person. No, it's by WSYX, the ABC television affiliate in Col- bination for full broadcast station. UHF experi- not who you think., its the Univision Television umbus, Ohio. Applicants should have two years ence a must. KNAT -TV 23, 1510 Coors Road Group Station in Houston: KXLN -TV! Were 11 experience in broadcast station master control/ NW, Albuquerque, NM 87121. EOE. stations strong and the Hispanic market is boom- video tape operations. Familiarity with Master ing, making this job a great opportunity for long- Control switching, transmitter remote control and term career growth for a person with a strong TV the operation of Betacam format, 1 -inch, U -Matic sales background. English /Spanish bilingual a VTR's required. Preference will be given to appli- HELP WANTED NEWS plus, but not required. Send resume to: A /E, cants with experience in setting up recording of KXLN -TV, Attn: Chas Wilson, 9440 Kirby, Hous- syndicated and news program feeds from ton, TX 77054 EOE. satellite and of ENG microwave live shots. Qualified applicants should send their resume to: WSYX -TV, P.O. Box 718, Columbus, OH 43216- MINT GINO Local Account Executive. WTTO is looking for 0718, Attn: Master Control. No phone calls Talent agency looking for a consumer a true sales professional with proven television please. Women and minorities are encouraged to reporter to fill opening. Agency handles sales experience. This is an outstanding op- apply. Pre-employment drug testing. EOE. M /F /D. portunity for an aggressive and innovative indi- on -air news talent in top 50 markets. All vidual looking to grow with one of America's tapes will be accepted and reviewed. Please send 3/4" or VHS tape to: fastest growing broadcast groups. The winning Chief Engineer: Team oriented, experienced pro- candidate will acquire an established list with ex- fessional with thorough knowledge of all aspects Seth Kean & Associates growth potential. If you looking cellent are to of broadcast engineering, maintenance, transmit- Attention: Talent Coordinator advance in the television industry with a ter and mobile production. Must have people 533 Barry Avenue performance driven company, send resume to Ed a vision for future. fax (904) skills and the Please Suite 7E Goldfluss, LSM, WTTO -TV, P.O. Box 832100, 371 -0747 or mail resume to WCJB -TV, 6220 NW Chicago, IL 60657 Birmingham, AL 35283. EOE. M /F. 43rd Street, Gainesville, Florida 32653. EOE. EOE. Tape will not be returned. Please no phone calls.

HELP WANTED TECHNICAL Asst. Chief Engineer: Trinity Broadcasting sta- tion seeks qualified engineer with SBE certifica- tion or FCC general class license, 1 or 2 years NWN, National Weather Network, is seeking ex- studio experience, UHF, RF familiarity a big plus. perienced meteorologists for expanding broadcast VIDEO ENGINEER Submit resumes and salary requirements to: weather service. Send resume and tape to: NWN, Chief Eng., WHSG TV/63, 1550 Agape Way, De- 916 Foley Street, Jackson, MS 39202. If you have a demonstrated ability to main- catur, GA 30035. M/F EOE. (601) 352-6673 tain and repair 1 ", 03, 5 -VHS, and 3/4" SP VTRs; GVG twitchers, CG, and WE; Sony cameras and monitors, and Tektronix test equipment, then we have an excellent Chief Engineer for Cox CBS TV affiliate: WHIO Anchor /Reporter needed at growing New York - you TV, Dayton, OH's number one station is looking opportunity for in our Philadelphia area based TV news production division for studio - TV production facility. We need someone for the right engineering manager to complete and field- based, live business and financial pro- who is detail or- iented and who has plan- our team. We want an excellent engineer to pro- gramming. Background and experience in Euro- ning, budgeting, and computer experience. vide leadership and management for our depart- pean TV news /broadcasting preferred. Strong If interested, send your resume and salary ment. Responsibilities will include designing, in- knowledge of European TV programming and re- history to: stalling and maintaining all technical facilities. If porting required. Outstanding benefits. Send re- Dept. VE you enjoy managing by example and servicing sumes and tapes to WSJ -TV, 200 Liberty Street, 1250 Haddonfield -Berlin Road customer needs, if you're a team player with ex- New York, N.Y. 10281. ATTN: Executive Pro- Cherry Hill, NJ 08034 cellent skills to offer and you want to help build ducer, EOE. for the future you'll want to be considered for this opportunity with one of the industry's best broad- cast groups. Send /fax resume to: David Lippoff, Maintenance Engineer: Immediate opening. VP and GM, WHIO TV, 1414 Wilmington Ave- Weather Anchor /Reporter. NW ABC affiliate Experienced in component level troubleshooting nue, Dayton, OH 45420. Fax 513- 259 -2058. No looking for quality Weather Anchor /Reporter to of studio video and audio equipment, VTR, VCR, phone calls please. EOE. join outstanding weather team. 4 years experi- ENG, microwave, UHF transmitter, etc. Remote ence TV weather anchoring /reporting preferred; production experience a plus. Please fax (904) strong meteorology background a plus; radio ex- 371 -0747 or mail resume to WCJB -TV, 6220 NW perience a plus; Bachelor's degree required. WFSB, Post -Newsweek is 43rd Street, Gainesville, Florida 32653. EOE. a Station, seeking an Please send tape, resume and references ASAP Assistant Chief Engineer. Candidate should have to: Michael Espinoza, Executive News Director, excellent people management skills, budgeting KXLY TV /AM /FM /Extra!, 500 West Boone Ave- Major market VHF affiliate has immediate open- experience and knowledge of television engineer- nue, Spokane, WA 99201. No phone calls ing for a person with three to five years experi- ing. Send resume to Mike Hayes, Chief Engineer, please. KXLY is an equal opportunity employer. ence maintaining television broadcast equipment. 3 Constitution Plaza, Hartford, CT 06103 -1892. EOE. Extensive digital experience required. Must be able to diagnose and troubleshoot to the compo- We are looking for a producer who is a news nent level. Computer literacy a must; LAN /Novell room leader, puts on a newscast that delivers Netware experience a major plus. Qualified appli- KTGF -TV, Great Falls, Montana. Opening for de- both information and watchable television and cants should send their resume to: WSYX -TV, tail- oriented, well- organized, self- starter main- brings fresh ideas to the table everyday. Must be P.O. Box 718, Columbus, OH 43216 -0718, Attn: tenance engineer with UHF and studio experi- able to take the ultimate responsibility for every Maintenance Engineer. No phone calls please. ence. Send resume, income requirements and re- aspect of the newscast. Send resume, Non- Women and minorities are encouraged to apply. ferences to Fax (406) 727 -7134 or E -Mail returnable tape and writing samples to: WSYX- Pre -employment drug testing. EOE. M /F /D. ctn1623 @aol.com. EOE. TV, P.O. Box 718, Columbus, OH 43216 -0718, Attn: News Producer. No phone calls please. Women and minorities are encouraged to apply. Maintenance Engineer. FCC General Class li- Chief Engineer. KETA -TV, Oklahoma City, is Pre -employement drug testing. EOE. M /F/D. cense required. Must have 3 years experience seeking a hands on leader with a strong main- trouble -shooting to component level in RF, video tenance background. Supervisory and organiza- and audio TV equipment. Experience in maintain- tional skills will be essential in guiding our Wanted... newscast producer for aggressive ing digital and microprocessor based equipment technical team in planning and implementing pro- number one team. Must have strong writing skills required. SBE certification desirable. Resume jects. Please send your resume and salary his- and the ability to innovate. EEO. Send tape and and salary requirements to: Elmer Chancellor, tory to the Personnel Department, Oklahoma Ed- resume to: Neil Goldstein, WRGB -TV, 1400 WEHT -TV, P.O. Box 25, Evansville, IN 47701. ucational Television Authority, P.O. Box 14190, Balltown Road, Box 1400, Schenectady, NY Fax 502 -826 -6823. EOE, M /F. Oklahoma City, Oklahoma 73113. AA/EOE. 12301 -1400.

58 Feb 131995 Broadcasting & Cable CLASSIFIEDS

News Photographer. WXIN -TV FOX 59 seeks a Wanted: Senior writer /producer with a minimum News Reporter /Producer/Anchor - KBTX -TV in News Photographer. Selected applicant will be ex- of 5 years on -air news promotion experience to Bryan /College Station, TX will have a mid -March tremely creative and competitive, possess the join our team. Strong emphasis on news, fast - opening for an individual with one year of pro- ability to shoot with a sense of urgency, have breaking topicals for radio /TV and videotape fessional reporting experience. Live reporting and solid production and technical skills, be a team camera a definite plus. If you're ready for a tough previous experience producing and anchoring player and maintain a valid driver's license and challenge in a great market, let us know. This is are preferred. Send resume and non -returnable sound driving record. Responsibilities will include not an entry level job. Send your reel and resume tape to: Jeff L. Braun, News Director, KBTX -TV, the ability to shoot news stories; gather informa- (no phone calls please). Contact Kevin L. Van - 4141 East 29th Street, Bryan, TX 77802. No tion; edit packages, vo's, vo /sots and news derKolk, Creative Services Manager, KOCO -TV, phone calls. FOE. shows; shoot live shots and edit entire news 1300 East Britton Road, Oklahoma City, OK shows several days a week. For consideration, 73131. EOE. send cover letter, resume and non -returnable News Photographer Editor. ABC's #1 affiliate, tape by March 3 to: Ron Petrovich, News for late night news, has an immediate opening for Director, WXIN -TV, 1440 North Meridian Street, Associate Producer. Conus Communications is a TV News Photographer /Editor. Must be willing Indianapolis, IN 46202. Phone calls will result in looking for an Associate Producer. This is a fast to work evenings, overnight and /or weekends. applicant disqualification. EOE. Job offer cont- paced environment which the individual will help Candidates must have a minimum of 2 years ex- ingent upon results of substance abuse testing. produce newsfeeds for television stations around perience videotaping and editing TV news the country. Good writing skills, sound editorial footage on BETA and/or 3/4" equipment. Related judgement and some videotape editing experi- college degree preferred, if you'd like to be part News Producer. 2 -3 years experience. Top 20 ence required. College degree preferred. Submit of Albuquerque's #1 TV Station, send resume market needs hard working, smart producer for resume to: Amy J. Stedman, EEO 154 -95, Con - and non -returnable tape: Dave Mathew, E.N.G. 9:00 to 10:00P news. We like a fast-paced, news us /All News Channel, 3415 University Avenue, Manager, KOAT -TV, P.O. Box 25982, Albuquer- heavy newscast. If you're thoughtful, imaginative St. Paul, MN 55114. No phone calls please. que, NM 87125. Drug free work place. Equal op- and can think on your feet, we'd like to see your Equal opportunity employer. portunity employer. tape and resume. Send to KPLR -TV, Attn: Dept. 24G, 4935 Lindell Boulevard, St. Louis, MO 63108. EEO employer. Reporter: Need aggressive versatile, creative TV Reporter /Anchor. Kansas City affiliate look- storyteller who can break stories. Producing, ing for lead reporter who can do spot story or weather experience a plus. No beginners, no good feature. Depending on candidate, possible phone calls. Send non -returnable VHS or 3/4 Mississippi's No. 1 News Team looking for weekend anchor. Want creative, self- starter who tape with at least one enterprise story to: Karen Managing Editor. Duties include quality control, can find way to tell story about people not institu- Frankola, News Director, WKJG -TV, 2633 West copy editing, coordinating with producers, desk, tions. Someone who can walk and talk during live State Boulevard, Fort Wayne, Indiana 46808. reporters, graphics, and special projects. Also, in- shot -not use brick wall as background. Minimum EOE. vestigative reporter who can put people on the one year experience and degree. Send resume, edge of their seat with clear understanding of references and non -returnable videotape to Assis- KMBC 1049 Central, how to tell a story. Live shots and backup anchor Morning Meteorologist -WSMV- Nashville seeks tant News Director, -TV, Kansas City, MO 64105. No phone calls. Women a plus. Send resumes and /or tape to: Dennis a bright and knowledgeable communicator for and minorities are encouraged to apply. EOE. Smith, News Director, WLBT -TV, P.O. Box 1712, our 90 minute morning news and our midday 715 South Jefferson Street, Jackson, MS 39202. newscast. Send tape, resume and salary require- EOE. ments to Al Tompkins /News Director, WSMV, 5700 Knob Road, Nashville, TN 37309. Minorities WSYX -TV Columbus, Ohio is looking for an are encouraged to apply. energetic main sportscaster. Must be able to corn - Sports Reporter. Strong reporting background bine the entertainment qualities of the required for general sports assignment and sportsworld with a solid knowledge of sports weekend anchor duties. Small mid -Atlantic NBC News Director: Prior news management experi- journalism. Ability to perform during 30 to 60 affiliate. Send non -returnable 3/4" demo tape. ence with track record of leading a department minute live sports specials a must. Duties will in- Drug screen required. Please send your resume that has all of the talent and technical equipment clude hosting weekly 30 minute sports show. to WHAG -TV, Dept. W, East Washington Street, necessary to be a leader. Must be a "back- to -the- Please send non -returnable tape & resume to: Hagerstown, MD 21740. No phone calls. EOE. basics" kind of person that understands today's WSYX-TV attn: Sports Anchor. PO Box 718 Col- visually -oriented newscasts. Position available im- umbus, Ohio 43216. NO PHONE CALLS minorities Television ENG Photographer: Top LA network mediately. Respond ASAP to General Manager, PLEASE. Women and are encouraged EOE bureau opportunity for bright, hard -working, relia- WOOD -TV, P.O. Box B, Grand Rapids, MI to apply. Pre -employment drug testing. ble shooter w /pro news experience. Resume, cov- 49501. M/F/D. er letter with salary history, references and tape to Box 00295 EOE. News Director. Position requires management Producer /Director: If you're an experienced experience, with a working knowledge of TV Director looking to join a #1 News Station, we news operation. Qualified applicants should sub- WJBF-TV is looking for an Assignment Editor. want to hear from you. WYTV, the ABC affiliate in mit a resume and a one page statement of want more person. We need so- Youngstown, is seeking applications for a Pro- We than a desk personal news philosophy to Lori Lembrich, meone who can crank -up a news department. ducer /Director. Responsibilities include directing KOLN /KGIN -TV, P.O. Box 30350, Lincoln, NE Send news philosophy and resume to Pete our 6 and 11:00 pm award -winning newscasts, 68503. Deadline for applications: February 24, Michenfelder, ND -4, WJBF -TV, 1001 Reynolds producing and /or directing promotion and com- 1995. We are an equal opportunity employer. Street, Augusta, Georgia. 30901. EOE. mercial spots and various local programs. Posi- tion requires a minimum of two years recent ex- perience directing newscasts, preferably with Wanted: Full -time Photographer /Editor. Minimum "live" ENG. Writing skills are a plus. Send resume Wanted... experienced reporter for aggressive two years working with Betacam and Beta editing to Producer /Director, c/o WYTV, 3800 Shady number one news team. Strong live and in- system. Must be completely familiar with Run Road, Youngstown, OH 44502. No phone vestigative skills a must. EEO. Send tape and re- microwave live truck operation. Journalistic skills calls please! EOE. sume to: Neil Goldstein, WRGB -TV, 1400 as vital as shooting skills. Must be enthusiastic Balltown Road, Box 1400, Schenectady, NY about working extra hours when needed No bad 12301 -1400. resume to: Al attitudes. Send tape and Reporter: The Washington D.C. News Bureau of Marabella, Chief Photographer, KXAN -TV, P.O. King Broadcasting Company, a division of Pro- Box 490, Austin, TX 78767. Producer. Producer for All News Channel, a 24 vidence Journal Broadcasting is seeking an ex- hour national news network based in Min- perienced general assignment reporter. If you are neapolis, 3 to 5 years experience. Must be a Reporter - Experience is a must. Looking for a re- aggressive, enterprising, consistently deliver team leader, a solid writer and creative. College porter who isn't afraid to ask tough questions and quality stories, have exceptional live skills, and degree preferred. Resume, writing samples and pursue difficult stories. Must be able to write clear- minimum two years experience, please send your non -returnable tape to: Amy J. Stedman, EEO ly and edit. Send letter, resume and non- resume and a non -returnable 3/4" or Beta tape 155 -94, Conus Communications, 3415 University returnable demo tape to Veronica Bilbo, EEO to: D.C. News Bureau, Attn: George Snyder, 400 Avenue, St. Paul, MN 55114. No phone calls Coordinator, KPLC -TV, P.O. Box 1490, Lake North Capitol Street, #890, Washington, DC please. Equal employment opportunity. Charles, LA 70602. EOE. 20001. EOE - M /F /DN.

Broadcasting & Cable Feb 131995 59 CLASSIFIEDS

HELP WANTED PRODUCTION Director. If you think you're good enough to direct Kansas City's top -rated newscasts, we want to hear from you. We have the toys - you provide the creativity. Extensive experience THE CITY IS CALLING! directing newscasts required. Resumes and KPIX is building the best creative services department on San Francisco tapes to Pat Patton, KMBC -TV, 1049 Central, Bay! We are in search of wildly creative, motivated and organized Kansas City, MO 64105, by February 13. EOE. Promotion Writer /Producers and Graphic Designers. Promo Producers: Two years experience in television promotion, with background in news topical and image marketing. Excellent writing, Television Video Director /Producer /Editor. conceptualization and whiz-bang editing skills are a must. You will work WTXX -TV /Channel 20 is looking for a creative, in a creative team environment with some of the best equipment around. highly skilled Video Director /Producer /Editor. Mini- mum 2 years experience directing multi- camera Radio station production and writing experience is a plus! studio programs as well as hands -on experience Graphic Designers: Two years experience in television design and with a computerized editor and full complement of production, with heavy emphasis in news and promotion. Practical broadcast equipment is a must. Duties include experience with Quantel Paintbox, Hal or Harriet (we've got them all)! directing and producing both in studio and the Ability in Mac -Based design is essential, and if you know 3D and post, field, post editing, script writing and field shoot- we'll give you a gold star! (Really!) ing. Send resume and 3/4" or VHS tape to: Jim Bittel, Production Manager, WTXX -TV, 15 Peach We offer a great environment to live and work in, competitive benefits Orchard Road, Prospect, CT 06712. (No phone and room to grow. calls please.) WTXX -TV is an equal opportunity RUSH your tape and resume to: employer. KPIX Human Resources, Kmx 5 855 Battery Street, San Francisco, CA 94111 TELEPHONE CALLS, PLEASE! WXIN -TV Fox 59 has an immediate opening for IV11- An Equal Opportunity Employer/M /FN a CMX Editor in the Production Department. The qualified candidate will have a minimum of four years TV or video production experience and a working knowledge of CMX or comparable editor, Videotape Editor - Minimum 3 years CMX expe- Ampex VPR 3 1" machines, Grass Valley 300 rience, DVE and associated equipment. Strong switcher, A51 DVE and Chryon 4200. Must be GRAPHIC ARTISTS client service, creativity, technical knowledge creative and have ability to work closely with essential. Resume and tape to: Terry Dull, Scene clients and station personnel on a flexible (Video/TV) Three Inc., 1813 8th Avenue South, Nashville, schedule. College degree preferred. Candidate TN 37203. will edit on -line, direct three -camera shoots through bay and participate in pre -production and Capital Cities/ABC Video Design Group production projects. For consideration, send cov- er and resume by February 19 to: Mr. has the following immediate opportunities Associate Director - Experience necessary for a letter Jamie Berns, Production Manager, WXIN -TV, for television graphics professionals with 3- hands -on technician with newscast directing Meridian Indianapolis 46202. abilities and technical abilities in studio and con- 1440 North Street, 5 years experience: trol room capacities. Excellent communication EOE. Job offer contingent upon results of sub- LEAD ARTIST and organizational skills are necessary for this stance abuse testing. position. Candidate must be able to work flexible You will assist the Artist in Charge, sched- hours and/or weekends. Send letter, resume and uling paintbox personnel, tracking jobs, non -returnable tape to Veronica Bilbo, EEO Production Manager and News Producers: Coordinator, KPLC -TV, P.O. Box 1490, Lake who want to maintaining job jackets and carrying a full New cable network seeks people Charles, LA 70602. EOE. win! Fast -paced, energetic and compelling pro- design load on Harriet. Knowledge of gramming needs people with a get -it -done atti- Quantel equipment is essential tude. Send resume and salary requirements to Brian Jones, 717 Second Street, N.E., Washing- Traffic Manager. WXIN -TV Fox 59 seeks a Traf- HAL DESIGNER ton, D.C. 20002. fic Manager. The selected candidate will possess You will design and produce artwork using a thorough knowledge of all aspects of broadcast with a traffic com- a Hal system. This position has an evening traffic, three years experience puter system /JDS2000 preferred, strong Traffic Manager. Have you had it with winter? If schedule (3pm-11 pm). supervisory skills, ability to interact with all station your winters feel like they're eight months long, Send resume and reel, indicating position departments and personnel and a college degree our summers really are! Pack your traffic man- preferred. Responsibilities will include the ability agement experience and sun screen and join our of interest, to: David Snapp, CC /ABC to work with sales managers to maximize inven- team in beautiful Orlando Florida Television/ Video Design Group, Dept. GA -BC, 4151 tory, minimize discrepancies, produce a log with Radio combo is seeking a Traffic Manager with at Prospect Ave., Los Angeles, CA 90027. a superior on -air look and ensure the attainment least five years of traffic management experi- of station revenue goals. For consideration, send ence. Enterprise traffic system experience a plus. Equal Opportunity Employer. cover letter and resume to: Tom Comerford, Strong management, organizational and people General Sales Manager, WXIN, 1440 North Meri- skills a must. Fax resume today to: Maria D'A- dian Street, Indianapolis, IN 46202. EOE. Job of- lessandro, Human Resources Manager, 407- fer contingent upon results of substance abuse 645 -4795. testing.

TV-Announcer /Director. KFSN -TV is searching Producer (On -Air Fundraising). Public TV sta- for a Director to join versatile and creative team. tion in #1 market seeks experienced producer to Experience in all aspects of video production in- BLIND BOX create and produce on -air fundraising cam- cluding directing news and commercial produc- paigns, including pledge drives, marketing promo- tion is essential. Operational experience with RESPONSE tions, underwriting materials and other assigned editor Ampex ACE 25, Ampex ADO and Vista projects. Must have good communications skills switcher a plus. Must be willing to work Box Number, and television background. Knowledge of PBS weekends and holidays. Send resume to Pro- 245 West 17th St. fundraising highly desirable. Salary negotiable. gram Director, KFSN -TV, 1777 G Street, Dept. B, Reports to Director of Production Projects. Re- Fresno, CA 93706. KFSN -TV is an equal op- New York New York 10011 sumes to Lisa Rosas, WLIW21, P.O. Box 21, portunity employer. Women and minorities en- Tapes are now accepted Plainview, Long Island, New York 11803. EOE/ couraged to apply. AA.

60 Feb 131995 Broadcasting & Cable CLASSIFIEDS Post Production Editor: Full -time evening posi- Court TV, one of the fastest growing basic cable SITUATIONS WANTED SALES tion. Work with ADO, ACE, A -72, BetaSP. networks is looking for a Director of On Air Promo- Qualified applicants will have a proven creative tion. Candidates must have extensive experience Successful TV ad sales executive in #1 Market writing and producing news oriented promotions. ability, strong technical skills and be able to work seeks challenging and financially rewarding well with clients. Work with a great team, close to Strong interest in the judicial system required. Re- sales /marketing position in entertainment/media the lakes and Branson. Resume and tape to sponsibilities include planning, designing and or cable /telephone company. 7 years sales/ KDEB -TV, 3000 Cherry, Springfield, MO 65802. coordinating all aspects of on air promotion. management experience including the launch of Please send resume, nonreturnable vhs tape and 3 ad sales operations. MBA in Marketing. Prefer salary history to: Human Resources, Court TV, NY based position with dynamic organization. Re- 600 Third Avenue, New York, NY 10016. No Producer/Writer. KMSG -TV 59 Telemundo seek- ply to Box 00278. ing qualified individual who is bilingual. Must phone calls please. speak, read, write Spanish /English. Require- ments: write, direct, edit commercials and pro- mos. Experience in radio/TV production a plus. HELP WANTED RESEARCH Send resume to: 706 West Herndon Avenue, SITUATIONS WANTED PRODUCTION Fresno, CA 93650. Looking for bigger challenges, better op- portunities. Master Control, production, man- HELP WANTED PROMOTION agement. 10 years experience in radio, television and electronics. William 812 -853 -3664. in looking for Dominant affiliate the South Tomtit ENTERTAINMENT NETWORKS creative promotion manager that can get things Turner Entertainment Networks is seeking done. This is a great opportunity for someone LEGAL SERVICES to fill the position of Audience Research who wants "to take charge" of the promotional ef- Project Manager. Based in Atlanta, this per- forts of a dynamic station. If you are interested review for entry level please send resume and tape to Box 00303 son will be responsible for providing the Contract EOE. management of Turner Network Television reporters. Media attorney, 10 (TNT) with audience information used for years experience, available to decision making purposes. review entry -level reporters' Director, Advertising and Promotion. Major The ideal candidate will have 5+ years of Los Angeles based studio is looking for a contracts. Fees well below mar- media research experience and a compre- Director, Advertising and Promotion in Market- the hensive understanding of television audience ket rates. Mark Gould, One Town ing Department of its television distribution measurement. Candidates must have strong division. Seeking an experienced, aggressive Center, Cheshire, CT 06410. and highly motivated individual to handle account analytical and communication skills, experi- 203 -250 -2000. management. Must have excellent communica- ence working with Windows software and tion skills, flexibility to work long hours and the the ability to manage multiple projects ability to handle many projects simultaneously. simultaneously. Duties include station relations, co -op administra- Send resume to: tion and creative supervision of print and on -air FIRMS promotion for first -run and off -network shows. BARRY KOCH CONSULTING Send resume to Box 00304 EOE. DIRECTOR OF RESEARCH TURNER NETWORK TELEVISION 1050 TECHWOOD DRIVE Promotion Producer wanted for the #1 CBS af- BROADCAST JOURNALISTS LITERARY filiate in America's Heartland. You'll produce, ATLANTA, GA 30318 write, and edit station news, programming, and 404 -885 -4389 (P) ENTERTAINMENT ADVERTISING special event promos. (Some shooting, too.) 404 -885 -4108 (F) PROFESSIONALS You'll also coordinate various station promotion An Equal Opportunity Employer projects. If your writing skills are great, and you have the ability to work on multiple projects under NOW NEEDED NATIONWIDE! a tight deadline keep reading: We want a team TV Research Manager: National Sales Rep player, who is highly creative, organized, seeking TV Research Manager. Candidate must and We are in immediate need of dynamic, self -motivated. If you feel comfortable on location have experience with TV Ratings, writing skills, hardworking industry professionals. and in a post production suite, and have been independent /affiliate knowledge and manage- doing this kind of thing for at least a year, then ment. A minimum of one year experience re- we want to hear from you. Equal opportunity quired. Call 212- 476 -9464. We are a national marketing consulting employer. Send resume and demo tape to: Hu- firm catering to industry professionals coast -to -coast and we stand prepared and man Resources Director, KFVS -TV, P.O. Box We are looking for a Research Analyst to aid it next 100, Cape Girardeau, MO 63702. the General Sales Manager with television rat- ready to do what takes to win that ings analysis. You must have excellent knowl- big victory for you. edge of Nielsen Ratings, have a solid broadcast- Raleigh's soon -to -be NBC affiliate seeks ing or ad agency background and be proficient If you are excellent and aggressive, is a talented promotion writer /producer. This with the PC in a Windows environment. Please please call us today, or write for the best hands -on, high -intensity position. If you don't like send resume to Box 00302 EOE. agent representation. All inquiries held in a challenge...don't bother! Send resume and tape strictest confidence. to Ed Stephen, WNCN TV 622, South Barbour Street, Clayton, NC 27520. Minorities are en- SITUATIONS WANTED MANAGEMENT Please call us now in Music City, U.S.A. couraged to apply. WNCN is an equal opportuni- Production Manager - 10 years in Number One ty employer. Serving Justice with Quality market. Seeking similar position in NY Tri -State area. National production experience. Proven re- cord in managing studio, EFP and long form pro- ECMAC INTERNATIONAL Promotion Producer: WTVR NewsChannel 6 ductions. Reply to Box 00297. Executive Crisis Management & Consultants has an immediate opening for a Promotion Pro- ducer. Good copywriting skills a must! Re- South sponsibilities include writing and producing news SITUATIONS WANTED NEWS 9 Music Square promotion and PSAs. Send resume, tape and Nashville, TN 37203 salary history to Sandra Fowler- Jones, Marketing Weathercaster. Experienced minority looking for (615) 298-2245 a home. Great personality, outstanding live Director, WTVR -TV, 3301 West Broad Street, Fax (615) 298-5299 Richmond, VA 23230. No phone calls please. M/ shots, loves making personal appearances. Com- F /EOE. puter skills. Team player. Reply to Box 00216.

Broadcasting & Cable Feb 13 1995 61 CLASSIFIEDS PUBLIC RELATIONS PRESS RELATIONS

T H E

We are a major communications company seeking the best public relations professionals in the field. BOX

RjIf you have impeccable credentials, including: Several years of experience PR OPPORTUNITY IN INTERRCTIVE TELEVISION Excellent contacts THE BOX, ;he world's only interactive all- video music Strong writing skills television channel, seeks Director of Press Relations. BLIC Superb placement skills Candidate must have 3-4 years of public relations expe- Great interest in entertainment or sports rience with a major cable or entertainment company; excellent writing, computer and organization skills, and Send your resume in confidence to: with cable trade, advertiser, 114BC, 360 Lexington Avenue. solid contacts consumer, Box MT- entertainment and investor publications; candidate New NY 10017. 12th Floor, York, should thrive on fast -paced environment; relocation to Employer. fLAT IONS Equal Opportunity Miami necessary. Call JM at 305.899.9000 or fax resume with salary requirements to 305.892.3600.

Community Affairs Director. KOAT -TV (in New SITUATIONS WANTED SALES Mexico) is searching for a sharp Public Relations/ INTERACTIVE/MULTIMEDIA Community Affairs Specialist. Strong writing, in- Experienced Sales and Satellite person look- terpersonal and organizational skills required. TV ing for affiliate sales position for cable pro- radio knowledge preferred. Main or production WANTED PRODUCTION gramming network. 203-531.4775. duties: coordination of community outreach pro- SITUATIONS jects and events; writing press releases and personnel biographies; arranging personal ap- pearances by KOAT personalities; writing/ producing PSAs; overseeing station reports Former ABC, now cable ALLIED FIELDS (children's issues and programming, station li- multimedia. Want to move to HELP WANTED SALES cense renewal documents, etc.). Work closely w/ warmth to find interactive tools Marketing Director on various other station pro- for your company. Ready to be on jects. College degree and previous experience as Video production company with offices in Chi- TV or radio Public Relations /Affairs coordinator the cutting edge? Gahooty@ cago and Washington, DC looking for a full -time preferred. Resume/(tape): Yvette Perez, Market- aol.com or Reply to Box 00288. sales rep at our DC location. Please send re- ing Director, KOAT -TV, P.O. Box 25982, Albu- sume and references to Box 00299 EOE. querque, NM 87125. Equal opportunity employer.

VIDEO SERVICES HELP WANTED INSTRUCTION CABLE Need video shot in the New Journalism -Mass Communication Broadcast- ing. The H.H. Herbert School of Journalism and York metropolitan area? Expe- HELP WANTED PRODUCTION Mass Communication is seeking tenure -track rienced crews, top equipment. faculty to fill a position being vacated by a retiring Network senior faculty member. Broadcasting and Call Camera Crew Network Production Manager. Major East Coast Electronic Media, rank open. Primary teaching (CCN). 800 -914 -4CCN. cable network is seeking a Production Manager areas must include two from the following: broad- with demonstrated experience in all facets of film casting journalism, copy writing, programming, and video production, post production, budgeting management, multimedia and video production. and project management. Requirements include a following SERVICES Secondary teaching area in one of the PROGRAMMING minimum 5 -7 years of experience in docu- desirable: audio production, mass communica- mentaries as well as feature film and/or television tion law, intro mass communication, graphics. National Weather Network work as a Production Manager. Must have a solid Must be computer literate and qualified to advise Localized TV weathercasts Via Satellite understanding of production logistics, rights graduate students and supervise theses and including your own ON -AIR Meteorologist issues, talent negotiations and union issues, post have strong interest in implementation of new management. A new local SALES Opportunity! production, budgeting and project technologies. Substantial professional experi- Short form stand alone insert updates! Strong communications skills also essential. For ence required. Candidates must have a record of Full length Weathercast with Anchor toss! consideration, please send resume to Box 00293 Completely customized for your market! good teaching M.A. required. PhD. preferred. Experienced AMS ON -AIR Meteorologists! EOE. Salary commensurate with experience. Salaries, Cash/Barter cost effectiveness! teaching responsibilities and support for research Call: Edward St. Pe' 601 -352 -6673 and creative activities are very competitive. Production Freelancers Needed. Freelance Applications will be reviewed beginning March 15 and continue until positions are filled. Applicants ACQUISITION COORDINATOR Copy Writers. Can you write hot spots? Show us your reell Experienced DP /camera person and must provide (1) a letter of application providing Production Assistants. Send reel and resume: specifics regarding their teaching and pro- Station Acquisition Coordinator. The Industry's TKR Productions, 275 Centennial Avenue, CN fessional experience and describing how they hottest National Representative firm is looking for 6805, Piscataway, New Jersey 08855. would expect to publish or engage in creative a dedicated team player to become an integral activity as a faculty member; (2) a curriculum pan of our highly successful acquisition efforts. vitae; and (3) three letters of reference. All Candidate should possess solid clerical skills, materials should be sent to: Director, School of strong communication skills and good analytical/ PROGRAMMING LICENSES Journalism and Mass Communication, The Uni- computer skills. Minimum 1 year experience in versity of Oklahoma, 860 Van Vleet Oval, Room television advertising /research preferred. Knowl- Cable T.V. Programming Licenses. Have you 101, Norman, OK 73019 -0270. The University of edge of DOS and Windows important. All candi- ever wanted to own a cable T.V. station? Would Oklahoma is an equal opportunity /affirmative ac- dates should send or Fax resume with cover let- you like to have your own cable channel? Exclu- tion employer. Women and minorities are espe- ter to: New Business Department, Seltel, Inc., sive, lucrative, exciting, prestigious. Available cially encouraged to apply. OU has a policy of 575 Fifth Avenue, New York, NY 10017. Fax now! 25K to 50K required. Serious inquiries only. being responsive to the needs of dual -career cou- (212) 986 -9433. No phone calls please. EOE. Call 1- 800 -267 -6702. ples.

62 Feb 13 1995 Broadcasting & Cable CLASSIFIEDS

The Department of Telecommunications at In- diana (Bloomington) seeks applicants for a re- PROFESSIONAL JOBS OPPORTUNITY KNOCKS newable 12 -month lecturer /staff position to begin WITH ENTERTAINMENT COMPANIES August 15, 1995. Primary responsibility to teach BROADCAST & CABLE TELEVISION, DISTRIBUTORS, AM /FM Own Land & Bldg. Positive CF.FL. undergraduate courses in electronic media writ- MOTION PICTURE, POST PRODUCTION & MORE FM /FM 100,000 w/25,000W. Priced Right. W. TX. FM 25,000W. Growth Market & Station Mid Atlantic. ing, design, and production. Staff responsibilities Entry to senior level jobs nationwide in ALL fields may include student advising, assistance in Class A FM Fishing Art Theater Fun Resort FL. (news, sales, production, management, etc.). supervising production facilities, and computer support. Qualifications: proficiency in audio, Published biweekly. For subscription information: TELEVISION video, and multimedia production and de- (800)335 -4335 VHF- CF - Big Three Net- Excellent Opportunity. monstrated teaching effectiveness. Professional In (818)757 -3025. UHF- Needs Work - Indie - Growth - Coastal SE experience desirable. Send cover letter, resume, CA, three letters of recommendation, portfolio Entertainment Employment Journal "' THE CONNELLY COMPANY materials (sample reel), and evaluations of (813)823 -7771 FAX (813)823 -7772 teaching to Mike McGregor, Department of r Telecommunications, R -TV Building, Indiana 150 Second Ave. N., Suite 1600 I California Broadcast Job Bank University, Bloomington, IN 47405. Direct ques- St. Petersburg, FL 33701 tions to Prof. McGregor at 812- 855 -6295, fax For application information call 812- 855 -7955, or by e-mail to mcgregom @in - diana.edu. Full consideration given to applicants (916) 444-2237 i whose materials are received prior to March 31, 1995. Indiana University is an equal opportunity/ I California Broadcasters Association I affirmative action employer. L J Burt Sherwood & Associates, Inc. TV Reporters, Anchors and Producers!!! You EMPLOYMENT SERVICES 6415 MIDNIGHT PASS RD. SARASOTA. FL 34242.813- 349 -2165 deserve the best chance to achieve your career goals. Call Tony Windsor at NewsDirections Jason Sherwood (800) 639-7347. 9300 ARABIAN AVENUE, VIENNA, VA 22182.703- 242 -4276 1.) :4 P, riVi MEDIA BROKERS APPRAISERS AM/FM TV LPN Inside Job Openings. Nationwide SALES TRAINING PRESS O Radio Jobs, updated daily © Television Jobs, updated daily O Hear "Talking Resumés" LEARN TO SELL O To record "Talking Resumés "and FOR SALE Full-day. individual seminar for radio investors. given privately to you. employers to record job openings TV TIME FREE Info Packet Group owner /operator with 26 years experience and ex -NAB General O Entry level positions Call for Counsel explain station search, negotiation, financing FCC rules, 900 -726 -JOBS ANTONELLI MEDIA takeover. and many other topics you choose. Learn how to buy in i- TRAINING CENTER today's environment. Call Robin Martin or Erwin Krasnow today for .1., per min. JOBPHONE, NEWPORT BEACH, CA details and a brochure. (212) 206-8063 The Deer River Group Washington, DC (202) 659-3331

FINANCIAL SERVICES

Loans By Phone: Lease /finance new or used For Sale 50kw AM and Class C FM in fast grow- broadcasting equipment. Flexible payment plans. ing Southwestern Top 50 market city. Serious Flexible credit criteria. Call Jeff Wetter at Flex buyers only. Call 808 -845 -1111. P.O. Box 25670, Lease Inc 800/699 -FLEX. Honolulu, HI 96825.

EDUCATIONAL SERVICES Urban AM, major Florida market. Also Florida Hispanic AMs; combos Florida, Georgia, Texas; On- camera coaching: Sharpen TV reporting FMs Florida, New Jersey. Beckerman Associates, and anchoring/teleprompter skills. Produce quali- 813 -971 -2061. ty demo tapes. Resumes. Critiquing. Private lessons with former ABC News correspondent. 914-937-1719. Julie Eckhert, ESP. Satellite Earth Station, two each 11 meter, one 13 meter antenna's. Licensed international and domestic. Located in Dallas, Texas. $1,600,000. Megastar (702) 386 -2844. ANCHORS -REPORTERS -PRODUCERS FOR SALE STATIONS

'TAPE- RESUME -COVER LETTER CRITIQUES 'EMPLOYMENT CONSULTING 308 PLACEMENT ASSISTANCE WANTED TO BUY STATIONS 'LATEST NEWS DIRECTOR /STATION LISTING GUIDE W. John Grandy

CALL CI: 603 -EU -6788 . BROADCASTING BROKER AM Radio Nightmare ?! ?! LMA 117 Country Club Drive Turnaround Specialist. Guaran- San Luis Obispo, CA 93401 - - .MARKETING WORKS teed Profit Within Three Phone: (805) 541 -1900 Togeth we will pit your b.xx-reYfo.+w,re' Fax: (805) 541 -1906 Months. Equity or Ownership Terms Negotiable. AM -Star Broadcast, Co. Call 1- 800 -300- Just For Starters: Entry -level jobs and "hands - on" internships in TV and radio news. National For Sale. 100 KW Class C FM. Good facility with 5008. listings. For a sample lead sheet call: 800 -680- regional coverage. Montana. $380,000. Call Paul 7513. 612- 222 -5555.

Broadcasting 8r Cable Feb 131995 63 CLASSIFIEDS

EQUIPMENT FOR SALE BROADCASTING & CABLE'S CLASSIFIED RATES ATTENTION CABLE BROADCASTERS, All orders to place classified ads & all corre- spondence pertaining to this section should be sent NETWORK AFFILIATES, to BROADCASTING & CABLE, Classified Depart- ment, 245 West 17th Street, New York, NY 10011. STATION OPERATORS: For information call (212) 337 -7073 and ask for Antoinette Fasulo. T SQUARE, INC. Designs & Manufacturers Payable in advance. Check, money order or 4709 Glen Park. IN 46408 USA 4, 5, 6.1, 7.3 & 8.1 m ESA credit card (Visa, Mastercard or American Express) Full and correct payment must be in writing by either letter or Fax (212) 206-8327. If payment is Satellite(ESA Uplink or TVRO) & Broadcast Applications Prime focus made by credit card, indicate card number, expira- & Reflectors 12, 16 24 Stretch Formed, Polyester Paint Panels Hot tion date and daytime phone number. Dipped Galvanized, Manual Fixed or Fully Motorized AZ,EL, Steel Mounts New Deadline is Monday at 5:00pm Eastern Large Reflector Support Ring For Stability No Expensive Field Alignment Time for the following Monday's issue. Earlier dead- Required, Ease Of Assembly 4m & 5m Antenna Systems Ideal For lines apply for issues published during a week con- Galaxy VII Project Participants & Cable TVRO Upgrades Reliable, taining a legal holiday. A special notice announcing Durable, Good Performance Antenna Systems At Very Reasonable Price the earlier deadline will be published. Orders, changes, and /or cancellations must be submitted in Field Installation Supervision & For More Information Support Contact: writing. NO TELEPHONE ORDERS, CHANGES, AND /OR CANCELLATIONS WILL BE ACCEPTED. Tel: (219) 884 -5255 Fax: (219) 884 -5259 When placing an ad, indicate the EXACT catego- ry desired: Television, Radio, Cable or Allied Fields; Help Wanted or Situations Wanted; Management, Sales, News, etc. If this information is omitted, we RF Hazard Meter, 30 MHz to 18 GHz, used to will determine the appropriate category according to test compliance with OSHA's standards $1,195. the copy. NO make goods will run if all information Megastar (702) 386 -2844. is not included. No personal ads. The publisher is not responsible for errors in SMART printing due to illegible copy -all copy must be clearly typed or printed. Any and all errors must be WANTED TO BUY EQUIPMENT reported to the Classified Advertising Department within 7 days of publication date. No credits or TAPES. Used videotape: Cash for 3/4" SP, M2 -90's, make goods will be made on errors which do not For videov duplication,n, demos, Betacam SP's. Call Carpel Video 301 -694-3500. materially affect the advertisement. Publisher audit reels, work tapes, our reserves the right to alter classified copy to conform recycleded tapes are technically with the provisions of Title VII of the Civil Rights Act up to any task and downright of 1964, as amended. Publisher reserves the right to abbreviate, alter or reject any copy. bargains.ba Al formats,, fully guar- Rates: Classified listings (non -display). Per anteed. To order cal CARPEL issue: Help Wanted: $1.85 per word, $37 weekly oo)23s...... -ásoo minimum. Situations Wanted: 954 per word, $19 VIDEO YOUR AD weekly minimum. Optional formats: Bold Type: $2.15 per word, Screened Background: $2.30, Expanded Type: $2.85 Bold, Screened, Expanded Type: $3.25 per word. All other classifications: Pacific Recorders AMX -18 console w/ 11 $1.85 per word, $37 weekly minimum. stereo -, 9 stereo eq -, and 2 mic- modules, logic in- COULD Word count: Count each abbreviation, initial, terfaces, digital timer, Pac. Rec. custom desk w/ single figure or group of figures or letters as one 28" eqpt. turret, 2- turntable return, overhead word each. Symbols such as 35mm, COD, PD etc., eqpt. return (342 -pt. 1/4" patchbay and 3 - 17.5" count as one word each. A phone number with area racks). Good cond. $25K. OBO. Also: 4 Otari MX- BE code and the zip code count as one word each. -5050 (1/4 ") 2 -trks: 2 on wheels, 2 w/ rack ears. 2 Rates: Classified display (minimum 1 inch, °) 4 -trks. 1 Otani (1/2 ") 4 Otari (1/4 -trk. Greg 212- upward in half inch increments). Per issue: Help 840 -0220. Wanted: $160 per inch. Situations Wanted: $80 per HERE! inch. Public Notice & Business Opportunities adver- tising require display space. Agency commission 10 -KVA Topaz UPS, 240/120 volt in and out. Bat- only on display space (when camera -ready art is teries not included. $1,950. Megastar, Inc. (702) provided). Frequency rates available. 386 -2844. Blind Box Service: (In addition to basic advertis- ing costs) Situations Wanted: No charge. All other classifications: $20 per issue. The charge for the blind box service applies to advertisers running list- Video Switches, 3M model 101 vertical ings and display ads. Each advertisement must have switches. Ten in, one out. Audio follow video. To place an ad in a separate box number. BROADCASTING & CABLE $185. Call Nigel Macrae at (702) 386 -2844. will now forward tapes, but will not forward tran- Broadcasting & Cable scripts, portfolios, writing samples, or other over- TV Transmitters, Uplink trucks, Satellite HPA's, sized materials; such are returned to sender. Do not Exciters, Large antenna's and relate RF and Up- use folders, binders or the like. Replies to ads with link equipment bought and sold. Megastar (702) Classified section, Blind Box numbers should be addressed to: Box 386 -2844. (number), o/o Broadcasting & Cable, 245 W. 17th Street, New York, NY 10011 call Antoinette Fasulo Confidential Service. To protect your identity RCA TTU -60 Transmitter parts for sale. seal your reply in an envelope addressed to the box Magnets, beam power supply, (parting out number. In a separate note list the companies and transmitter). Megastar (702) 386 -2844. 212- -7073 subsidiaries you do not want your reply to reach. 337 Then, enclose both in a second envelope addressed to CONFIDENTIAL SERVICE, Broadcasting & Cable Magazine, the AM and FM transmitters, used, excellent condi- Fax: 212- 206 -8327 at address above. tion, tuned and tested your frequency. Guaran- For subscription information call teed. Financing available. Transcom. 800-441- 1-800 -554 -5729. 8454, 215- 884-0888, Fax 215- 884 -0738.

64 Feb 13 1995 Broadcasting & Cable WMDR(AM) Augusta, ME (BAL941031- OWNERSHIP Abbreviations: AFC-Antenna For Communications: EC)- Action Dec. 20. All-Administrative Law Judge: alt. -alternate: Granted ann.- announced: ant- antenna: aur.- aural: aux.- WJTV(TV) Jackson, MS (BTCCT9410- auxiliary: ch.- channel: CH- critical hours: chg.- 21 Action Dec. 21. WACT -AM- Tuscaloosa, AL (AM: change: CP- construction permit: D -day: DA- KT)- directional antenna: Doc. -Docket: ERP-effective BAL941031GL; FM: BALH941031GM)- MS radiated power: Freq -frequency: H &V- horizontal WHLT(TV) Hattiesburg, (BTCCT9410- Action Dec. 22. and verticle: khz- kilohertz: kw- kilowatts: lic.- 21 KU)- Action Dec. 21. license: m- meters: mhz- megahertz: mi.- miles: KMGN(FM) Flagstaff, AZ (BALH941- mod. -modification: MP- modification permit: ML- KMAC(FM) Gainesville, MO (BALH94- 101GE)- Action Dec. 20. modification license: N- night: pet. for recon. -peti- 1031 Action Dec. 19. tion for reconsideration: PSA- presunrise service GK)- KOLD -TV Tucson, AZ (BTCCT941021- authority: pwr.- power: RC- remote control: S -A- KATH(FM) Bozeman, MT (BALH94062- KK)- Action Dec. 21. Scientific- Atlanta: SH- specified hours: SL- studio location: TL- transmitter location: trans.-transmitter: OGM)- Action Dec. 14. KUKI -AM -FM Ukiah, CA (AM: BTC940- TPO- transmitter power update: U or unl.- unlimited hours: vis.- visual: w- watts: *- noncommercial. Six KBOZ -FM Livingston, MT (BALH940620- 920EA; FM: BTCH940920EB)-Action Dec. groups of numbers at end of facilities changes items GN)- Action Dec. 14. 21. refer to map coordinates. One meter equals 3.28 feet. WFPG -AM -FM Atlantic City, NJ (AM: WSUB(AM) -WQGN -FM Groton, CT (AM: BAL941206GE; FM: BALH941206GF)- BAL941206G1; FM: BALH941206GJ)- Action Dec. 20. Action Dec. 19. Action Dec. 19. WKRS(AM) -WXLC(FM) Waukegan, IL WMAF(AM) Madison, FL (BTC941201- (AM: BAL941206GG; FM: BALH941206- WBNJ(FM) Cape May Court House, NJ EA)- Action Dec. 21. GH)- Action Dec. 19. (BALH940916GI)- Action Dec. 20. WSAV -TV Savannah, GA (BTCCT941021- WBNW(AM) Boston (BTC941130EA)- WRSF(FM) Columbia, NC (BALH940919- KR)- Action Dec. 21. Action Dec. 21. GG)- Action Dec. 22. KNUQ(FM) Paauilo, HI (BALH941019- WFHN(FM) Fairhaven, MA (BALH941206- WXQR -FM Jacksonville, NC (BAPLH9404- GH)- Action Dec. 21. GL)- Action Dec. 19. 01GI)- Action Dec. 21. KRLC(AM) -KMOK(FM) Lewiston, ID (AM: WBSM(AM) New Bedford, MA (BAL941- WSFL(AM) New Bern, NC (BAL940921- BTC940923GN; FM: BTCH940923G0)- 206GK)- Action Dec. 19. ED)- Action Dec. 21.

THIS WEEK co- sponsored by NATPE International, Promax International and NIMA international. Hyatt Re- Feb. 10.15-35th Monte Carlo Television gency Santiago, Santiago, Chile. Contact: Chris- Festival. Loews Hotel, Monte Carlo. Contact: tine LeFort. (310) 453 -4440. (33) 93- 30- 49 -44. FCC Regulation of Indecent Broadcasting," sym- Feb. 11.14 -52nd annual National Religious posium presented by Villanova Sports & Enter- APRIL Broadcasters convention. Opryland Hotel, tainment Law Forum. Villanova University School April 3.5-Cable & Satellite 95 conference Nashville, Tenn. Contact: (703) 330 -7000. of Law, Villanova, Pa. Contact: Joseph McMa- and exhibition, sponsored by Reed Exhibitions. Feb. 12.16-"The State of Media Studies," hon, (610) 519 -7605. The Grand Hall at Olympia, London. Contact: seminar presented by the Freedom Forum Media FEBRUARY 081 948 9800. Studies Center. Columbia University School of Jour- Broadcast Education Feb. 20-22-Great Lakes broadcasting confer- April 7.10 -40th annual nalism, New York. Contact: Shirley Gazsi, (212) Association Las Vegas Convention ence and expo, presented by the Michigan Asso- convention. 678 -6600. ciation of Broadcasters. Lansing Center, Lansing, Center, Las Vegas. Contact: Lara Sulimenko, Awards, (202) 429 -5354. Feb. 13-3rd annual ESPY presented Mich. Contact: Karole L. White, (517) 484 -7444. Radio Music Hall, New York by ESPN. City City. Feb. 2.2-Texas Association of Broadcasters April 7.12- MIP -TV international television Contact: Kathy Slavin, (212) 333 -7500. Legislative Day conference and luncheon. Capi- marketplace, sponsored by Reed Exhibitions. Feb. 14- Telecommunications legislative up- tol Marriott, Austin, Tex. Contact: Oscar Rodri- Palais des Festivals, Cannes, France. Contact: date, presented by the Cable Television Adminis- guez, (512) 322 -9944. (212) 689-4220. tration & Marketing Society (CTAM). Adam's Mark Feb. 22- "Richard Durham: His Friends Re- April 9.13- National Association of Broad- Hotel, Philadelphia. Contact: (610) 668 -6516. member," tribute presented by The Museum of casters annual convention. Las Vegas Conven- Feb. 14- American Women in Radio and Tele- Broadcast Communications, Chicago. Contact: tion Center, Las Vegas. Contact: (202) 429 -5300. vision Golden Gate chapter "Queen of Hearts" (312) 629-6000. April 10.11- Television Bureau of Advertis- benefit dance. Showplace Square, San Francis- Feb. 23-24-Video-on-demand conference, ing (TVB) annual sales and marketing confer- co. Contact: (415) 985 -7135. presented by IBC Technical Services Ltd. The ence. Las Vegas Convention Center, Las Vegas. Feb. 14.16-50th annual Georgia Radio -TV Langham Hilton, London. Contact: Caroline Contact: Robert Romano, (212) 486 -1111. Institute, presented by the Georgia Association Bishop, +44 71 637 4383. of Broadcasters. Georgia Center for Continuing MAY Feb. 24.25 -Black College All- American Education, Athens, Ga. Contact: (404) 395 -7200. May 7.10 --44th annual National Cable Tele- Awards weekend, presented by the SBN Sports vision Association convention. Dallas Conven- Feb. 15- Federal Communications Bar Associ- Network. Hyatt- Peachtree Center, Atlanta, Ga. tion Center, Dallas, Tex. Contact: (202) 775 -3669. ation reception for new members of the House Contact: C. Ottley, (212) 486 -4255. Commerce Committee and the Senate Com- Feb. 24.27- National Federation of Communi- JUNE merce, Science and Transportation Committee. ty Broadcasters annual meeting. Albuquerque annual Banff Television Contact: Paula Friedman, (202) 736-8640. June 124-16th Hilton, Albuquerque, N.M. Contact: David Le- Festival. Banff Springs Hotel, Banff, Alberta, Feb. 15.17- Broadcast Cable Credit Associa- Page, (202) 393 -2355. Canada. Contact: Jerry Ezekiel, (403) 762 -5357. tion seminar. Scottsdale Hilton, Scottsdale, Ariz. Contact: Cathy Lynch, (708) 296 -0200. MARCH SEPTEMBER Feb. 16- Federal Communications Bar Associ- March 1.17-The Museum of Television & Sept. 641- -Radio Show & World Media ation luncheon featuring FCC Chief of Staff Blair Radio's 12th Television Festival. Directors Guild Expo, sponsored by the National Association of Levin. Washington Marriott Hotel, Washington. of America Building, Los Angeles. Contact: Broadcasters, Radio Television News Directors Contact: Paula Friedman, (202) 736 -8640. David Lewis, (212) 621 -6685. Association, Society of Broadcast Engineers and Feb. 17- Deadline for entries to the 1995 March 3-Entry deadline for The Radio-Mer- Society of Motion Picture and Television Engl- Hometown Video Festival, presented by the cury Awards. Contact: The Radio Creative Fund, neers. New Orleans, La. Contact: Lynn Alliance for Community Media. Contact: Randy (212) 387-2156. McReynolds, (202) 429 -5350. VanDalsen, (916) 441 -6277. March 14.17- MediaVisión '95, Latin Ameri- Major Meetings Feb. 18 -"Safe Harbors and Stern Warnings: can conference on programing and promotion, -Compiled by Kenneth Ray

Broadcasting & Cable Feb 13 1995 65 FOR THE RECORD WECT(TV) Wilmington, NC (BTCCT9410- 03GF)- Action Dec. 1. of US Hwy 41. Action 21. 21KS)- Dec. KWSM(FM) Sherman, TX (BALH940524- Goldsboro, NC WYED(TV) ch. 17- Outlet KDUK(AM) Eugene, OR (BAPL941101- GE)- Action Nov. 29. Broadcasting Inc. seeks CP to change ERP EB)- Action Dec. 20. KUSG(TV) St. George, UT (BTCCT940- (vis): 5000 kw. KDUK -FM Florence, OR (BALH941101- 826KK)- Action Dec. 22. Paris, TN WMUF -FM 94.1 mhz- Benton EC)- Action Dec. 20. KUTV(TV) Salt Lake City, UT (BTCCT94- Weatherford Broadcast Inc. of Tenn. seeks from WCMB(AM) -WIMX -FM Harrisburg, PA 0826KJ)- Action Dec. 22. CP to change class A to C3 (per MM docket 93 -10). (AM: BAL941109GG; FM: BALH941109- WFDL(FM) Lomira, WI (BTCH941110_ Action Dec. 1. Rupert, VT WMNV(FM) 104.1 mhz -Family GH)- GK)- Action Dec. 1. seeks CP to make WARQ(FM) Columbia, SC (BALH941208- WOSH(AM)- WVBO(FM)Oshkosh, WI (AM: GE) -Action Dec. 22. changeachanges: ERP: ens uc m, and tt. BTC941110G1; FM: BTCH941110GJ)- change antenna supporting-structuresupporting- structure height. WAJY(FM) New Ellenton, SC (BALH9408- Action Dec. 1. Actions 08GM)- Action Dec. 22. Dismissed KABY-TV Aberdeen, SD (BTCCT941021- Cave Creek, AZ KCCF(AM) 1100 khz- KTEI(FM) Piggott, AR (BALH940519GH)- KO)- Action Dec. 21. Granted app. of Cave Creek Broadcasting Action Dec. 19. Co. Inc. for MP to increase day power to 50 KPRY -TV Pierre, SD (BTCCT941021KP)- WIDE-AM-FM New Orleans (AM: kw. Action Dec. 2. Action Dec. 21. BAL931103GX; FM: BALH931103GY)- Brush, CO KSIR(AM) 1010 khz- Granted KSFY -TV Sioux Falls, SD (BTCCT941021- Action Dec. 19. app. of New Directions Media Inc. for MP to KN)- Action Dec. 21. KAKC(AM) -KMOD -FM Tulsa, OK (AM: increase day power to 25 kw; add night ser- WTZX(AM) Sparta, TN (BAL941101ED)- BAL931103GV; FM: BALH931103GW)- vice with 280 w: make changes in antenna Action Dec. 20. Action Dec. 19. system; change TL 6 km NE of Brush, adja- KFXJ(FM) Abilene, TX (BAPH9410- .' cent to County Rd. 71, Brush, CO. Change 03GE)- Action Dec. 1. FACILITIES CHANGES from non -DA to DA. Action Dec. 22. Albia, IA KLBA -FM 96.7 mhz- Granted KBVO -TV Austin, TX (BALCT941013KI)- Applications Action Dec. 20. app. of H&HH Broadcasting Corp. for mod. of Basalt, CO KVYT(FM) 106.1 mhz -Caren KRBG(FM) Canadian, TX (BALH940921- CP to make changes: ERP: 10 kw; ant. 155 Lacy seeks MP to make changes: ERP: 2 m.; TL: within the city limits of Albia, IA, 0.3 GK)- Action Dec. 20. kw; ant. 111 m.; TL: approx. 2.7 km S of km N of County Rd. 35. Action Dec. 22. KRBG(FM) Canadian, TX (BALH940921- Snowmass, CO, in Pitkin Co., and to change Florence, KY WBND(AM) 1180 khz- GK)- Action Dec. 20. antenna supporting- structure height. Granted app. of KLM Broadcasting Inc. for KDGE(FM) Gainesville, TX (BALH9409- Princeton, IN WSJD(FM) 100.5 mhz- MP to change TL to 9068 Fowler Creek Rd. 12GJ)- Action Dec. 1. Randolph Victor Bell seeks mod. of CP to near Union, KY, and make changes in KKLK(FM) San Angelo, TX (BAPH9410- make changes: ERP: 6 kw; TL: SW corner antenna system. Action Dec. 21.

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Jack G. Thayer years, both in programing and owner- the most effective way for his cus- ship. It has become a boring medium. tomer. In 1980, with the encourage- EDITOR: I read with great sadness your Do we truly want a "one- size -fits- ment of Murray, I started a mobile Jan. 9 notice of the New Year's Day all" broadcast industry? I would not television production company on a death of my onetime boss, and former want to do all of my shopping at, shoestring. NBC radio executive, Jack Thayer. G. say, Wal -Mart, as nice as they may Murray was a man who put many in was Not noted your obituary be, and even though the prices are people around the country into much Jack's visionary contribution to what cheap. Martin, Merrifield, Minn. better career positions. Murray eventually became the savior of AM -Al worked as an independent contractor. radio as a powerful communications Father figure He had no company benefits afforded medium. the rest of the staff. That meant no In 1965 Jack became the manager EDITOR: I enjoyed reading about the medical insurance and no life insur- KLAC(AM) Los Angeles, inheriting BROADCASTING & CABLE Hall of of ance. When diagnosed and operated another low -rated music and Fame, but was disappointed with the just on for cancer, Murray could not get news station. Sizing up the competi- portion pertaining to Guglielmo Mar- insurance on a pre- existing condition. tion, Jack was impressed with the coni. The misconceptions further Murray Oken was a genuine "nice late -night ratings of conservative talk perpetrated by this item show the person." More than that, he was a Joe Pyne. hired Pyne power of public relations over truth. personality Jack "gentle man" and a "gentleman." to do a morning drive tele- The fundamental work on radio time Donations in memory of Murray phone -talk program and converted was done earlier in the 19th century Oken can be made to the American our disk jockeys into talk show hosts, by Hertz, Oliver Lodge and others. Cancer Society. Raymond M. Barp, creating the (and for a long time, Nikola Tesla, acknowledging the - first Glendale, Calif. the only) 24 -hour talk -radio format. earlier works by these gentlemen, disclosed (and demonstrated) the The station's accomplishments in Keep public TV public behalf of the betterment of life for four fundamental circuits of radio in the people of Southern California are 1893 (two years before Marconi), EDITOR: Public broadcasting is the too numerous to mention. and his patent No. 645576 (and oth- final frontier for responsible pro- Jack Thayer's enthusiasm for an ers), held in 1943 by the Supreme graming in this country. If the new open marketplace of ideas, and his Court of the United States to precede Republican Congress is successful in sense that hooking telephones and Marconi's work, made Tesla, in its bid for privatization, as discussed radios could create a sense of com- essence, the inventor of radio. on the editorial page of the Jan. 12 munity for listeners in the sprawl of I do not in any way wish to dimin- edition, no outlets for responsible Southern California, foreshadowed ish Marconi's contribution to the art programing will remain. The effect of science what became (30 years later) talk - and of transmission of infor- the proposed $285 million cut in fed- radio's power to influence a nation mation by electromagnetic means; eral funding of the Corporation for in creating a public revolution. however, he should not be mentioned Public Broadcasting is twofold: It Several years ago, Jack suffered a alone as anything approaching the will enable the entertainment industry stroke which would have floored "father of radio." -Thomas L. Mann, to air programs detrimental to view- most men. Instead, he fought his way managing director of new technology, ers of public television, and it will back to head a new challenge in the Argyle Television, Los Angeles allow conservatives to claim another channel to preach their policies. brand-new medium of wireless cable. Murray Oken Anybody who ever worked with or The Republicans' hope that the for Jack Thayer will tell you, there EDITOR: I am writing this so that budget cut will slant public television goes a great guy...a tough and happy friends and associates will know that away from its so- called liberal tenden- pioneer. David Crane, The David there has been a great loss in the vet- cies and biases. Is educational and Crane Agency, Ormond Beach, Fla. eran ranks of the television syndica- nonviolent programing liberal? In tion business. Murray Oken passed truth, the Republicans aren't con- Losing diversity away Christmas night 1994. cerned with the welfare of public tele- EDITOR: The Dec. 19, 1994, issue of I considered Murray Oken to be vision, rather they want to slant the BROADCASTING & CABLE contained an my best friend. Murray helped liberal bias to the right. They want article, "FCC raises roof on TV own- countless people in the television another conservative mouthpiece. ership," outlining new rules that can business advance in their careers. CPB is by no means dependent on only lead to fewer individuals own- I met Murray in 1972, in Idaho. I the federal government. But govern- ing more and more of the broadcast was the program director for two ment oversight is important if we are spectrum and industry. Other articles new ABC affiliates, one in Boise and to maintain the ideals developed contain statements of lip service to one in PocatellofIdaho Falls. Murray when public television was born. the goals of more diversity and came to town to sell movie titles for Let's keep the public airwaves out of minority ownership of broadcasting. United Artists/MGM. Our stations the hands of private investment and The FCC is being hypocritical here. were new and undercapitalized, and conservative fraidy -cats and keep it Is this what Congress is asking for? Murray listened to our plight and be- in the loving arms of its wonderful Broadcasting already has lost a great came creative in helping us out, so babysitter, the U.S. government. - deal of diversity over the past 20 that our budget could be utilized in Bryan Luhn, San Marcos, Tex.

68 Feb 13 1995 Broadcasting & Cable Michael Rubens Bloomberg When it comes to business, Bloomberg didn't think seriously especially a mature one dom- about starting his own company until inated by established players, the writing was on the wall at a new player can come in and do it Salomon. He stayed long enough to better. That's the credo that has made collect a huge bonus, reportedly $20 Michael Bloomberg an established million. "No other firm on Wall Street player in the world of providing rushed to offer me a job, and I decided financial news and information. it was time to do something different." Once a high -flying equities trader There's another part of Bloomberg's at Salomon Bros., Bloomberg found- credo that might be characterized as ed Bloomberg Financial Markets in "don't think, do." A lot of companies 1981. "[Former Salomon Bros. head] "talk about setting up a committee to John Gutfreund did two wonderful study the feasibility of Project X. By things for me -he hired me and he the time they've got that done, we're fired me," Bloomberg says, citing on our third version of Project X." office political battles as reason for When he decided to take on finan- his leaving. "And his timing was cial information suppliers including impeccable in both cases." of wNEw(AM) New York, which he Dow Jones and Reuters, Bloomberg He joined Salomon as a $9,000 -a- turned into all -news wBBR(AM). One says, "I saw there was demand and I year clerk in 1966, after receiving his was a network news show that came thought it was great enough to have a MBA from Harvard Business School. in with a crew of seven people. One profitable company. But I never real- When he left, he was a general partner local TV station arrived with a crew ly did a five- or 10 -year plan. I don't and head of the equity trading desk. He of four. Also covering the story was know how you do those things. I also designed Salomon's first comput- New York I, which sent one reporter don't know how you forecast the erized system for tracking trades. with his own camera. business six months from now." Bloomberg LP, principally owned "He put the makeup on, adjusted He denies a report that main com- by Bloomberg (Merrill Lynch has a the camera in its tripod, fixed the petitor Reuters offered to buy the corn - 30% stake), has annual revenue esti- mike, asked the questions, packed up pany for $800 million. Bloomberg mated at about $600 million. and left," Bloomberg says. "When you doesn't rule out a possible merger or Bloomberg expects to grow signifi- saw all three pieces, sale, but he likes run- cantly in the broadcasting business by the public couldn't Founder, Bloomberg LP, New ning the company as being lean and mean. "Let me give tell the difference." York; b. Feb. 14, 1942, an independent. "I you a good example," he says. "When The satellite news Boston; BS, engineering, Johns plan on doing this for it comes to producing television, channel is just one of Hopkins University, Baltimore, the rest of my life. everybody tells me that you must have several broadcast finan- 1964; MBA, Harvard University, Nobody is going to let an executive producer, a producer, a cial news services that Cambridge, Mass., 1966; vari- you play with their minor producer and a minuscule pro- Bloomberg offers. The ous positions leading to gener- money like you play ducer, and then you do the same thing others include weekly al partner, Salomon Brothers, with your own." with 10 levels of directors and then and nightly versions of New York, 1966 -81; current Bloomberg doesn't film this and crew that." the PBS financial news position since 1981; divorced. believe in titles. No The economics of the business no program Bloomberg one at the company of longer support that approach -and it Business News; a business news wire 2,000 has one. Bloomberg's only title doesn't have to be done that way, he service distributed to 150 newspapers is founder, but there is no doubt he is says. A case in point is Bloomberg and more than 50 broadcast outlets; the boss. Information Television, a 24 -hour and a syndicated radio news feed No one has an office or a secretary financial news service distributed picked up by 35 stations. under Bloomberg's pro- cooperation, over direct broadcast satellite compa- At the NATPE International con- pro- communication philosophy. "It ny DIRECTV. The anchor of that pro- vention last month, Bloomberg intro- also takes away most of the politics." gram sits in a corner of Bloomberg's duced a syndicated financial news "If you and I have a fight, we have it New York City newsroom. In addition show that is expected to debut in out in the middle of that room," to reading the news, she scrolls the August. Bloomberg also does finan- Bloomberg says, pointing to the news- teleprompter and controls the camera cial news inserts for over- the -air sta- room. "Then everybody gets the mes- that shoots her reading the news. tions and cable networks, including sage, and you and I get it out of our Bloomberg shares an anecdote CNBC. Last year, the company systems. It's a lot less serious if it's in about the TV news organizations that became a partner in PBS's Charlie front of everybody." Then, he says, it's covered his purchase two years ago Rose interview program. on to the business at hand. -SM

Broadcasting & Cable Feb 13 1995 69 Terry Gaughan, local /national sales late night and special programs. BROADCAST N manager, WPGH -TV Pittsburgh, joins Gloria Schmidt, senior promotion Michael Eigner, wvTV(TV) and WCGV -TV, both Mil- writer/producer, wsvN(Tv) Miami, executive VP/ waukee, as director, sales and mar- joins KcAL(TV) Los Angeles as on -air GM, wPlx(Tv) keting. producer. New York, adds Appointments at Turner Pictures Terry McSweeney, anchor, KNTV(TV) San VP, Tribune Worldwide, Atlanta: Brad Bird, execu- Jose, Calif., joins WPBF(TV) West Palm Television East tive consultant, The Simpsons, joins Beach, Ha., in same capacity. Coast (wPHL -Tv as producer/developer, animated fea- Philadelphia and ture films; Maurice Noble, layout/back- Francisco Litardo, director, production WLVI -TV Cam- ground artist, animation, joins as and community affairs, wUNI(Tv) bridge, Mass.) designer. Needham, Mass., joins WLVI -Tv to his responsi- Cambridge, Mass., as host, Mosaic. Eigner Beth Arcilesi, writer /producer/director, bilities. Inspirational Network, Charlotte, Appointments at ABC News, Wash- ington: Kathryn Christensen, senior Burt Spangler, director, First at 5:00, N.C., joins WSOC -TV there as creative WSAZ -Tv Huntington, W.Va., named services executive producer. broadcast producer /managing editor, director, creative services. World News Tonight with Peter Jen- Roxann Nelson, creative services direc- nings, Washington, adds executive Janice Rogers, weekend anchor, tor, KFOx -Tv Oklahoma City, joins producer, weekend news, to her WVTM -TV Birmingham, Ala., joins KMBC -TV Kansas City, Mo., in same responsibilities; Dorrance Smith, inde- WBRC -TV there as co- anchor. capacity. pendent media consultant, joins as Mary Ellen Maynard, senior account Ron Odom, broadcasting instructor, executive producer, This Week with executive, WBMG(TV) Birmingham, Denver Community College, Denver, David Brinkley. Ala., named GSM. joins WALA -TV Mobile, Ala., as news reporter. Appointments at KTxL(TV) Sacramen- RADIO to, Calif.: Sharon Owens-Thomas, edi- Brad Gilmer, project manager, technol- tor /reporter, KFBK(AM) Sacramento, ogy assessment, Turner Entertain- Kelli Austin, morning host/news direc- joins as weekend assignment editor; ment Networks Engineering, Atlanta, tor, WKSW (FM) Urbana, Ohio, joins Glen Cornish, video production manag- named director, advanced network wIIIo(AM) Dayton, Ohio, as afternoon er, Aviation & Electronic Schools of operations, Turner Entertainment news anchor. America, Colfax, Calif., joins as Group. Appointments at The Interep Radio weeknight assignment editor; Dave Marc Panser, agent, Creative Artists Store: Sally Bean, account executive, Kriegel, account executive, MMT Agency, Los Angeles, joins wRIF(FM) Detroit, joins as director, Sales, Los Angeles, joins as NSM. Shukovsky English Entertainment sales, Infinity Radio Sales there; Gra- there as executive VP, creative affairs. ham Keenan, VP, Carl Eidsvaag, corporate and founda- sales, named VP Spe- tion manager, WPBT(TV) Miami, joins Susan Simons, VP, development, Fila- /director, Radio Marketing Lisette Costa, KAET(TV) Phoenix as assistant mar- ment Productions, Los Angeles, joins cialist, New York; keting manager. CBS Entertainment there as director, account executive, Banner Radio, Los Angeles, joins as director, sales, Infin- ity Radio Sales there; Mark Ransdell, account executive, Krrs(FM) San Fran- Fox governors board elects new members cisco, joins as director, sales, Infinity Fox Affiliate Association Board of Governors has named its new chair- Radio Sales there; Arthur Katz, account man, Joseph A. Young, VP and general manager of wxiN(TV) Indianapolis, executive, WABU(TV) Boston, joins as and has added four new officers to its nine -member board. Young, previ- director, sales, Infinity Radio Sales ously vice chairman, succeeds Gregg Filandrinos, VP and general man- there. ager of KDNL -TV St. Louis. The new board includes four new members and Phil West, program director, KKSN -FM five returning members, all of whom serve two -year terms. Newly elected Portland, Ore., joins KRwM(FM) Bre- members include Board Vice Chairman Bob Leider, VP and general man- merton, Wash., in same capacity. ager, wsvN(TV) Miami; Secretary Pat Mullen, VP and general manager, Janine McAdams, national director, pub- wxMi(Tv) Grand Rapids, Mich.; Ed Groves, VP and general manager, licity, Perspective Records, Los Ange- wEMT(Tv) Greeneville, Tenn., and Board Chairman of Fox Children's Net- les, Billboard work's Oversight Committee Stu Powell, VP and general manager, wxix- joins Music Group there as managing editor, R &B Airplay Tv Newport, Ky. (Cincinnati, Ohio). Returning board member Heather Monitor. Farnsworth, vice president and general manager of wuHF(TV) Rochester, N.Y., will serve as board treasurer. -JE Stu Dim, senior account executive, WQHT(FM) New York, named NSM.

70 Feb 13 1995 Broadcasting & Cable Alan Box, president, EZ Communica- Eastern sales. Boston since 1983, the year he won reporting tions, Fairfax, Va., adds CEO to his Appointments at an Emmy for on black responsibilities. Nickelodeon, lung disease. Michael Wheeler, associate GM, Tele- New York: Herb Willard Waterman, 80, radio and TV Media, Providence, R.I., named GM. Scannell, senior personality, died Feb. 2 of bone mar- BM Grunder, GSM, wtxG(AM)/wGKs VP, programing, row disease in Burlingame, Calif. He (FM) Lexington, Ky., joins Virginia named executive performed 40 radio shows a week in Network Inc., Vienna, Va., as GM. VP, Nickelodeon 1934, including The Great Gilder- Network and sleeve, Guiding Light, Ma Perkins, U.S. Television; Amos 'n Andy, The Whistler, Li'l CABLE Anne Kreamer, Abner, My Friend Irma and Helen Appointments at Scannell senior VP, con- Trent. He had an acting role in the The Talk Chan- sumer products, television shows Dennis the Menace nel, New York: Nickelodeon/Nick at Nite, named and The Great Gildersleeve. Lisa Maria, talk executive VP, creative; Marra Smalls, Joseph T. Nixon, 70, retired radio per- show radio host, VP, public affairs and administration, sonality, died Feb. 2 of leukemia at wQirr(FM) New named senior VP. home in La Crescenta, Calif. Nixon York, and Patrick was a country music disk jockey Halpin, co -host, recently profiled in a Radio & FIELDS Face Off, Public ALLIED Records article entitled "Legends of Broadcasting Indra Paul, VP, Country Radio." He had been a tele- Maria Service, join as operations, vision announcer in Los Angeles and programing Vyvx, Tulsa, appeared in many local commercials. hosts. Okla., joins TV He was a songwriter and taught broadcasting courses at Los Angeles Teresa Rix, Guide on account execu- Screen, Engle- City College. Nixon is survived by his wife, Liz; two sons, Joseph and tive, Chicago - wood, Colo., in Land Television same capacity. Kevin, and a daughter, Mary. News, Chicago, Michael Carney, Lee Dolnick, 63, director, promotions, named national manager, Audio New England Life Insurance Co., sales manager. Paul Plus Video Inter- Milwaukee, died Jan. 12 of compli- from cancer. In the 1950s Appointments at national, New York, joins Video Ser- cations Dolnick wrote commercials for the Halpin Prime Sports, vices Corp. there as VP /GM. Easter Seals campaigns before Los Angeles: Jeff becoming promotions manager and Proctor, producer, KCAL(TV) Los Ange- DEATHS later GSM for woKY(AM) Milwau- les, joins Prime Ticket as producer, kee. He also worked with the Hearst special projects and promotions; Dan Doug McClure, 59, actor, died of can- Corp.'s wtsN(AM) Milwaukee and Patin, production manager, Prime cer Feb. 5 at his home in Sherman then moved to television to help Sports, named director, production, Calif. His first acting was Oaks, job launch local stations. Dolnick is SportsCom West. in a syndicated series, Men of survived by four daughters, one Appointments at The Family Chan- Annapolis. McClure's part in The brother, one sister, three stepdaugh- Trail launched his televi- nel, Virginia Beach, Va.: Robert Turn- Overland ters and four step -grandchildren. In he bull, on -air anchor, wvFs(FM) Talla- sion acting career. 1962 joined Virginian and Richard A. Moore, 81, died of cancer hassee, Fla., as Ann the cast of The played joins publicist; Jan. 27 in Washington. Moore's Abraham, promotion writer /program- "Trampas," a happy -go -lucky cow- career spanned many areas. He was ing liaison, named manager, public poke. The show lasted eight years. founder and associate producer of relations, trade press and ad sales He also starred in many movies, Enemy Below," The McLaughlin Group, a public liaison; Harold Moore, affiliate mar- including "The affairs television program, from 1982 keting manager, named director. "Gidget," "Shenandoah," "Beau Geste," "Omega Syndrome" and to 1989. He won an Emmy for his Appointments at VH1, New York: "The Unforgiven." Since the '70s work on the show in 1984. He served Marcia Mulé, independent producer, McClure appeared in Search, Bar- as assistant general counsel to ABC joins as director, news production; bary Coast and Roots. He is sur- and as CEO of Times Mirror Co.'s Rob Barnett, producer, news and spe- vived by his wife, two children, his Los Angeles television division. cials, MTV News there, joins as mother and a brother. Moore was also special counsel to supervising producer. President Nixon. He is survived by Fred Briggs, 63, news correspondent, his wife, Esther, four sons, a daughter Vincent Gardino, VP /GSM, woR(AM) NBC, died of cancer Feb. 2 in and seven grandchildren. New York, joins CNBC/America's Boston. Briggs joined the network in Talking, Fort Lee, N.J., as VP, 1966. He had been stationed in -Compiled by Denise Smith

Broadcasting & Cable Feb 131995 71 NBC said last week it doesn't plan to carry Major League ABC, in Baseball games if they are CBS turn profit '94 played by replacement players. Capital Cities /ABC Inc. reported a 43% operating income gain for 1994, (There was no movement on strike totaling $1.238 billion, on revenue of $6.379 billion. an increase of 12 %. negotiations last week despite the Capcities' fourth- quarter numbers: operating income up 45 %, to $440 mil- President's efforts to bring about a lion, on revenue of $1.974 billion, up 12 %. Capcities reported strong settlement.) At an IRTS conference across -the -board gains for the ABC Television Network, its owned -sta- in New York (co- sponsored by tions division and ESPN. CBS Inc., which also reported year -end and fourth -quarter results last BROADCASTING & CABLE), Jon Miller, senior VP of NBC Sports Program- week, showed a 1994 operating profit of $426.2 million (up 3 %) on rev- ing, said that "NBC has no interest in enue of $3.711 billion, up 5 %. For the fourth quarter, however, CBS broadcasting anything other than showed a revenue drop of 18 %, to $855.2 million. But operating income Major League games with regular was up by 4 %, to $65.5 million, led by strong results from the owned tele- players." Seconding that sentiment vision stations and radio divisions. CBS said net income was down 14% from the advertising side was BBDO for the year, primarily because of lower interest income and a higher effec- Senior VP Stephen Grubbs, who tive tax rate, according to the company. Although revenue was down in the fourth quarter to the lack of pro football inventory lost rights to said that "from an advertising stand- due (it to Fox in 1994), were point, there's no way we'll support NFC coverage earnings unaffected, because earlier writedowns accounted for the losses. -SM games played by replacement play- ers." On the topic of NFL coverage, panelist Len DeLuca, VP /programing with letters other than "K" and "W." deal was first reported in BROADCAST- ING & CABLE (Dec. 12, 1994). for CBS Sports, hinted that the net- In its continuing push to clear the top work may try to wrest broadcast 10 markets, the Samuel Goldwyn Gross -Weston Productions partners rights back from Fox when their four - Co. has cleared Flipper on Dis- Marcy Gross and Ann Weston year contract ends in 1997. "There ney -owned KcAL(Tv) Los Angeles for have signed an exclusive in- may be a little alteration in the next a fall launch. The first -run series will house production deal with NFL deal," DeLuca said without air in weekend access on the station. MGM Television to develop and elaboration. The show has been sold in 40 mar- produce a wide range of TV projects. kets representing 45% of the coun- The Carsey- Werner Co., responsi- The UPN Saturday afternoon movie try, including eight of the top 10 mar- ble for some of the biggest hits in tele- block, UPN Movie Trailer, earned kets (New York and Chicago are the vision in the past 10 years, is turning a 4.0 Nielsen rating/10 share in 20 exceptions). its attention to feature films with metered markets for its airing of "Air- the formation of Carsey -Werner Mov- FCC Chairman Reed Mundt has line" on Feb. 4, up 25% from the 8 ing Pictures. The company also taken to calling himself the share of its lead -in and up an equal signed feature film producer Polly agency's "CEO." He made the ref- amount from the time period's share Platt to an exclusive production deal. erence to himself while telling in February 1994. The movie was The FCC may create new call let- reporters about the agency's year- the highest rated of the first three ters for radio and TV stations and long reorganization effort. That reor- UPN films to air since the network auction them to the highest bid- ganization added two new bureaus launched in January. and shifted 20 of the agency's top der, if a Clinton administration budget The Fox Affiliate Association staffers to new jobs. proposal becomes law. The legislative Board of Governors has named a proposal would empower the FCC to Toronto -based Skyvision Enter- new chairman-Joseph A. Young, auction new call letters when more tainment and Los Angeles -based VP /GM of wxIN(Tv) Indianapolis - than one station applies for them, said IndieProd Co. have wrapped up a and has added four new officers to an administrative official. And to deal with feature film producer Carol - its nine- member board. Young, pre- heighten interest in new calls, the offi- co Pictures Inc. for rights to produce viously vice chairman, succeeds cial said, the proposal also would an action hour TV series based on Gregg Filandrinos, VP /GM of KDNL -Tv allow the FCC to issue calls starting Carolco's film "Universal Soldier." The St. Louis. The new board comprises

Printed in the U.S.A. Founded in 1931 as Broadcasting. the News Magazine of the Fifth Estate. Broadcasting- Telecasting introduced in 1945. Television' acquired in 1961. Cablecasting introduced in 1972. Broadcasting/Cable introduced in 1989. Broadcasting & Cable introduced in 1993. Broadcasting & Cable" is a registered trademark of Reed Publishing (Nederland) B.V., used under license. 'Reg. U.S. Patent Office. Incorporating TheFifthEstate TELEVISION Broadcasting Broadcasting & Cable (ISSN 0007 -2028) (GST #123397457) is published weekly, except at year's end when two issues are combined. by me Canners Publishing Co. Cahners Publishing Co.. at 245 West 17th St., New York. NY 10011, is a division of Reed Publishing USA, 275 Washington St., Newton. MA 02158-1630; Robert L. Krakoff, Chairman/Chief Executive Officer: Timothy C. O'Brien. Executive Vice President/Finance and Administration: John J. Beni, Senior Vice President/General Manager, Consumer /Entertainment Division. Second -class postage paid at New York, NY, and additional mailing offices. Canada Post International Publications Mail Product (Canadian Distribution) Sales Agreement No. 0607533. Postmaster, please send address changes to: Broadcasting & Cable, PO Box 6399. Torrance, CA 90504-0399. Broadcasting & Cable copyright 1995 by Reed Publishing USA. Rates for non -qualified subscriptions. inducing all issues: USA. $117: Canada. $149 (includes GST); Foreign Air. $320; Foreign Surface, $169. A reasonable fee shall be assessed to cover handling costs in the event of cancellation of a subscription. Except for special issues where price changes are indicated. single copies are $3.95 US. Please address all subscription mail to: Broadcasting & Cable, PO Box 6399, Torrance, CA 90504 -0399. Microfilm of Broadcasting & Cable is available from University Microfilms. 300 North Zeeb Road, Ann Arbor, MI 48106 (1 -800- 521 -0600).

72 Feb 13 1995 Broadcasting & Cable four new members and five return- ing members, all of whom serve two -year terms. Newly elected members are Vice Chairman Bob No rush for CBS Leider, wsvN(Tv) Miami; Secretary While press accounts last week had Barry Diller number of part- Pat Mullen, wxMi(Tv) Grand Rapids, and any ners poised to buy CBS, some Hollywood sources say any deal will hap- Mich.; Ed Groves, wEMT(Tv) Bristol - (if no than the fourth quarter. "If I'm [CBS Kingsport- Johnson City, Tenn., and pen at all) sooner Chairman Tisch, Larry chairman of the Fox Children's Net- Larry] I'm looking with great interest at what [Senator] Pressler and others have said about crossownership and foreign owner- work's Oversight Committee Stu ship," said one source. "If I do want to sell, I want to sell it to any 10 buy- Powell, wxix -TV Newport, Ky. Returning board member Heather ers rather than any two buyers so I can kick up the price." A source also said Tisch's partnership with W may serve "as a poison pill to Farnsworth, wuHF(Tv) Rochester, Group Disney." As of a N.Y., becomes treasurer. some prospective buyers, especially part CBS -Group W deal, Group W will distribute any product jointly produced by the two ABC will schedule a new one - companies. The alliance will continue even if the network changes hour adventure series, hands. However, another source argued the deal would not discourage Extreme, in a regular slot- Thurs- a Disney. "The deal is only for [jointly produced] product. Any product day, 8 -9 p.m.- beginning March 2. CBS Entertainment produces for the network will be distributed by the The series' preview garnered an highest bidder." In any case, sources say both Diller and Tisch would be 11.7 Nielsen rating /35 share best served by waiting. "There's no reason for Tisch to move quickly among men 18 -49 in its post -Super today, because in the next six -to -nine months, Congress will be doing Bowl slot on Sunday, Jan. 29. The something to increase the number of buyers," said a source. -SC show will take the time slot of Mat- lock, which finishes its regular sea- WASHINGTON son run on Feb. 23. However, two clearing it, given the hour format of most talk shows already on stations' original two -hour Matlock movies Swap talk are slated for later in the year. The schedules or bought for fall. Seixas One broadcast regulation that may would like to pair the show with show is executive -produced by fall in the Republican -controlled Alan Barnette and is distributed by another half -hour, preferably a game Congress is the prohibition against show such as Columbia TriStar Tele- MCA Television Ltd. in association VHF -UHF channel swaps, which with Greengrass Productions. vision Distribution's Dating Game, former Senate Commerce Committee which remains in development. GTV's syndicated action hour chairman Ernest Hollings (D -S.C.) Space Precinct and reality each year inserted into the FCC's Detour reaches end of road show Tough Target have been funding legislation. Most likely to Worldvision Enterprises has renewed for 1995-96 in 55% lead the effort for its exclusion from scrapped its Detour news magazine of the country. New game show next year's appropriation is Hubbard after failing to secure sufficient strip The Incredible Mall has been Broadcasting, whose wTOG -TV access and early fringe clearances cleared in 48% of the country, and Tampa -St. Petersburg, Fla., has a for the project to pencil out after a new health /lifestyle magazine long -pending deal to swap its chan- fall launch. "There was a lot of strip Living Better has been nel 44 for noncommercial WEDU -TV's interest, but we couldn't generate cleared in 32% of the country for channel 3. Hubbard's Washington enough momentum to crack the fall 1995 debuts. attorney declined comment on the most competitive time periods in group's intentions, but said that the access, which was where the show FCC also would have to be persuad- was targeted," says Worldvision NSS POCKETPIECE ed to expand its swapping rules, Senior Vice President of Domestic (Nielsen's top ranked syndicated shows for which now are limited to V/V or U/U Sales Robert Raleigh. "To afford to the week ending Jan. 29. Numbers represent deals. average audience /stations/% coverage.) do the show we wanted to do, we needed aggressive support." 1. Wheel of Fortune 14.4/226/98 HOLLYWOOD ¿; 2. Jeopardy! 11.6/212/97 3. Entertainment Tonight 8.0/174/93 4. Baywatch 7.8/217/97 Enquiring Minds will ß 4. Oprah Winfrey Show 7.8/231/94 6. Star Trek: Deep Space 9 7.1/232/99 have to wait ' 7. Roseanne 6.9/179/93 Active Entertainment is delaying the 8. Wheel of Fortune-wknd 6.8/172/69 9. The Simpsons 6.7/130/85 national launch of its Enquiring 10. Family Matters 6.2/186/93 Minds tabloid game show strip until tR, 10. Married...With Children 6.2/173/91 12. Fresh Prince of Bel -Air 6.1/131/87 at least January 1996, with the show 13. Hard Copy 6.0/169/90 possibly testing on a few stations 13. Inside Edition 6.0/159/87 summer. Action President 15. Cops 5.7/182/94 this Adrien Seixas says that a late start Drawn for BROADCASTING @ CABLE by Jack Schmidt by the syndicator and the show's "Well, it looks like I was a little off on the half-hour format led to difficulties snow forecast."

Broadcasting & Cable Feb 13 1995 73 _ or= s COMMITTED TO THE FIRST AMENDMENT AND THE FIFTH ESTATE

told BROADCASTING & CABLE on the eve of this year's OK for now convention in Las Vegas that he applauded industry efforts to address the problem, including airing parental We had a scare at the beginning of last week when the advisories. More important, Hundt said that FCC inter- new federal budget was released. Its FCC authorization vention in the issue would not be necessary, thanks to appeared to empower the commission to raise money the industry's efforts to police itself. through user fees. Not so, said National Telecommunica- Adding an exclamation point to the issue was Commis- tions and Information Administration head Larry Irving, sioner Andrew Barrett, who told a NATPE audience: "I who insisted that despite the budget's wording, the Com- don't think government ought to be going around telling merce Department, Office of Management and Budget people what ought to go into their house." We agree. and White House concur that no fees should be imposed. Parental warnings and heightened sensitivity to the issue That's good news. strike us as a responsible industry approach. Now, per- NAB remains cautious, however, saying it will wait haps, Washington can concentrate on the real -world caus- and see whether Congress adds its name to that list. The es of violence. billions of dollars the FCC has raised through spectrum auctions has not gone unnoticed on the Hill, where some would like to see broadcasters pay more for their fre- Share and share alike quencies than the journalistic freedom now exacted. Cautious optimism is the watchword here as well. Reed Hundt's market -by- market approach to gauging children's TV compliance (BROADCASTING & CABLE, Jan. 23) is intriguing. It would make programing marketwide, Right track not of each station, the benchmark. The FCC is expected to propose changes to its children's TV rules, possibly as Senator Kent Conrad (D -N.D.) introduced a "kitchen early as next month. sink" TV violence bill two weeks ago that belongs down We don't like the thought of quotas, but any approach the drain. It proposes banning violent programing from 6 to evaluating children's TV that recognizes, as one FCC a.m. to 10 p.m. and calls for V -chips and a rating system. source put it, that "a parent doesn't care if the program is What, no gags and blinders? on channel 2 or 5, so long as it's on," is at least refresh- The introduction of that bill, which has-and de- ingly real -world, particularly in a city whose officials serves- little support on the Hill, reminds us that lost often can't tell a local program from a network, cable or somewhat amid the recent rush of NATPE wheels and syndicated one. deals was FCC Chairman Reed Hundt's one -year report We will reserve judgment until we see the plan, but card on the industry's TV violence efforts. Hundt, who FCC conversations with TV executives about "maximiz- in a speech to a combined INTV/NATPE audience a year ing the role of the marketplace and minimizing the role ago took broadcasters to task for violent programing, of the FCC" sound encouraging from here.

Lawrence B. Taishoff, chairman Founder and Editor Advertising Sol Talshofi (1904-1982) Peggy Conlon, publisher 0 New York 212-337-6940; Fax 212 -337 -6947 Editorial Rand! T. Schatz, international sales director Donald V. West, editor/senior vice president Millie Chiavelli, director of cable advertising Harry A. Jessell, Broadcasting executive editor DeSales Street, N.W. Robert Foody, account executives Mark K. Miller, managing editor Washington, OC 20036 Stacie Mindich, marketing/sales support coordinator Kira Greene, assistant managing editor (special projects) Phone: 202 -659 -2340 `il Joan Miller, executive secretary John S. Eggerton, assistant managing editor able Circulation: 800 -554-5729 Sandra Frey, executive assistant David R. Boruckl, art director Editorial Fax.' 202-429 -0651 l] Advertising Fax: 212 -3376947 Rick Higgs, systems manager Patrick Church, advertising billing/contracts Klm McAvoy, Washington bureau chief Antoinette Fasulo, classified advertising manager Elizabeth Rathbun, assistant editor Manufacturing/Distribution Classified 212 -337 -7073; Fax 212-206-8327 Michael Arpino, director Chris McConnell, Christopher Stem, 0 Los Angeles 213 -549 -4113; Fax 213 -937 -5272 Sharon Goodman, production services director Julie A. Zier, staff writers Gary Rubin, national marketing director, Denise P. Smith, Kenneth R. Ray, production artists Louis Bradfield, distribution director director of syndication advertising Winslow Tuttle, Catharine Garber, proofreaders William Cunningham, distribution manager Michael Brooks, account executive New Yak 245 West 17th Street, 10011; 212-645 -0067; Fax 212-331 -7028 Jose Medina, quality assurance manager Stephen McClellan, bureau chief Jacqueline Panepinto, production assistant Kathleen Shuken, administrative assistant Mark Berniker, senior editor (interactive 714 Yvonne Yang, production assistant Washington 202-659-2340 Rich Brown, assistant editor (cable) Doris Kelly, sales service manager Donna Petrozzello, staff writer Cahners Consumer/ Entertainment Publishing Division Advertising Representatives 0 Los Angeles 5700 Wilshire Blvd., Ste. 120,90036; 213 -549 -4100; J. VP- general Ayer Communications (West Coast equipment Fax 213- 937 -4240 John Beni, senior manager advertising): 714- 366 -9089; Fax 714-366 -9289 Steve Coe, bureau chief Lawrence B. Taishoff, adviser David Tobenkin, staff writer Richard Vitale, VP- operations & planning Yukart Media (Asia): (81) 6 956 1125; Deanna Gould, VP- telemarketing Fax(81)69565015 U London Europa House, 54 Great Marlborough St.. W1V10D; 44 -71 -437 -0493; Fax 44- 71- 437 -0495 Barrie Stern, VP- Creative services Max Montocchio, BCC (United Kingdom & Europe): Meredith Amdur, international editor James Borth, circulation director (44) 71 437 0493; Fax (44) 71 437 0495 Circulation Cahners Publishing Co./ Broadcasting & Cable Yearbook Michael Borchetta, subscription promotion director Reed Publishing (USA) Inc. Editorial 908 -464 -6800 Circulation 800- 521 -8110 Leonard Weed, fulfillment director Robert L. Krakoff, chairman -CEO Advertising 212- 337 -6943

74 Feb 131995 Broadcasting & Cable On Wednesday, February 8th, Atlanta tuned in to the market's only local morning newscast... and they stayed tuned all day long.

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