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Scenery

World Cultural Heritage of Hiroshima - Remember history, hope for peace -

Itsukushima Shrine (Miyajima)  has a large vermilion shrine Global gate and pavilions connected with cloisters, showing various views depending on the ebb and ow of the tide. e sea spreading in all directions, the Misen virgin forest to the rear Hiroshima and other aspects of the surrounding natural environment comes together to create stately and resplendent scenery that is the quintessence of Japanese aesthetic sense. specialties

A- Dome ( Park)  is is an A-bombed building conveying the horror of the A-bomb dropped on Hiroshima, the rst such attack in the world. It is a symbol of peace. e surrounding area is the Hiroshima Peace Memorial Park with a beautiful river and Bon Appetit! greenery, along with a cenotaph and the Peace Memorial .

5-44 Motomachi, Naka-ku, Hiroshima 730-0011, Hiroshima Chamber of Commerce and Industry Building 4F Japan External Trade Organization Hiroshima O ce TEL: +81 (82) 228-2563 FAX: +81 (82) 228-2596 E-mail: [email protected] —INDEX— Hiroshima Product Map Allow us to introduce global Hiroshima products and their manufacturers  Hoshaku Beverage Co., Ltd. “Tameshitekanten Shobara (Lemon Flavor and Co ee Flavor)” ➞ p.14  Hirata Farm Co., Ltd.  SANKO INDUSTRY CO., LTD. “Yuzumiso” ➞ p.17 “KATSUOFURIDASHI” ➞ p.10  Umeda-Shuzoujou & Co. “Honshuichi Muroka Junmai-shu” ➞ p.19  ISHIKAWA Co., LTD. “CALCIUM BLACK SOYBEAN” ➞ p.16  KANEMITSU CO., LTD. “SOY-MEAT’MISO DIP (GARLIC FLAVOR)”  SENNARI CO., LTD. ➞ p.11 Miyoshi City Jinsekikogen-cho “Organic Pure Vinegar Komenosu 360 ml” Kitahiroshima-cho ➞ p.10  DOMOTO FOODS CO., LTD. Akitakata City “For tastier rice Enoki Aonori” ➞ p.06  TAKANOBU FOODS CORP. Fuchu City “HIROSHIMA FROZEN OYSTER Akiota-cho IQF” ➞ p.03 Sera-cho Oysters 03  ITOKU FOODS CO., LTD. “Lemon ginger 4P” 05 Fukuyama City ➞ p.18  TANAKA FOOD CO., LTD. City  Asamurasaki Co., Ltd. 07 “Ryokounotomo” Hiroshima City “Oyster ” Rice toppings Mihara City ➞ p.08 ➞ p.10 Fuchu-cho Onomichi City Seasoning 09  MARUTOKU NORI Co., Ltd. Kaita-cho Takehara City “ Flavored nori” ➞ p.05 Hatsukaichi City Kumano-cho Saka-cho Miso 11  HIROSHIMANORI COMPANY,  KURATA FOODS Co., Ltd. LIMITED Kure City “Masuya Miso ” ➞ p.12 “Oyster Soy Sauce Flavored Nori Otake City Ramen 12 seaweed 60 sheets” ➞ p.05  TOKUNAGA SEIKA CO., LTD.  Otafuku Sauce Co., Ltd. Osakikamishima-cho  Manda Fermentation “Bamboo charcoal bean snack” ➞ Atsuyaki “ Sauce 500g” ➞ p.09 City Co., Ltd. p.15 Tamago 13 “Manda Koso” ➞ p.18  KAWAHARA FOOD CO., LTD.  AHJIKAN CO., LTD. “OSAKANAGOHAN” ➞ p.07 “Frozen Japanese Omelet for ” ➞ p.13 Agar 14  Nakao Brewery Co., Ltd.  RYOKOKUSHOJI CO., LTD.  MIYAKE HONTEN “Seikyo Junmai Maboroshi” “Soy de cafe” ➞ p.15  Mishima Foods Co., Ltd. “SEMPUKU” SAKE ➞ p.20 Beans 15 “YUKARI Prepared Perilla BREWERY Co., Ltd. (  KAMOTSURU SAKE BREWING () Mix)” “SEMPUKU JUNMAI CO., LTD. Fruits and ➞ p.07 DAIGINJO “” 72cl” “Daiginjo GOLD KAMOTSURU” 17 ➞ p.20 ➞ p.20  KS & Co., Ltd. “Processed Frozen Oyster Products” ➞ p.03 Japanese sake 19  SUNFOODS CO., Ltd.  Hiroshimapref. Fruit Growers “MITSUWA OKONOMI SAUCE” Cooperative Association ➞ p.09 “Hiroshima Haruka”  Kanawa Suisan Co. ➞ p.17 “Deep-Fried Oyster ” ➞ p.04  MORIKAWA SHUZO Co., Ltd. “Hakuko Junmaiginjo Blue Bottle” ➞ p.19  MASUYAMISO CO., LTD. “Moromi Miso” ➞ p.11 *Listing 31 companies and organizations from , mainly JETRO members.

Copyright (C) 2011 JETRO. All rights reserved. —INDEX— Hiroshima Product Map Allow us to introduce global Hiroshima products and their manufacturers  Hoshaku Beverage Co., Ltd. “Tameshitekanten Shobara City (Lemon Flavor and Co ee Flavor)” ➞ p.14  Hirata Farm Co., Ltd.  SANKO INDUSTRY CO., LTD. “Yuzumiso” ➞ p.17 “KATSUOFURIDASHI” ➞ p.10  Umeda-Shuzoujou & Co. “Honshuichi Muroka Junmai-shu” ➞ p.19  ISHIKAWA Co., LTD. “CALCIUM BLACK SOYBEAN” ➞ p.16  KANEMITSU MISO CO., LTD. “SOY-MEAT’MISO DIP (GARLIC FLAVOR)”  SENNARI CO., LTD. ➞ p.11 Miyoshi City Jinsekikogen-cho “Organic Pure Rice Vinegar Komenosu 360 ml” Kitahiroshima-cho ➞ p.10  DOMOTO FOODS CO., LTD. Akitakata City “For tastier rice Enoki Aonori” ➞ p.06  TAKANOBU FOODS CORP. Fuchu City “HIROSHIMA FROZEN OYSTER Akiota-cho IQF” ➞ p.03 Sera-cho Oysters 03  ITOKU FOODS CO., LTD. “Lemon ginger 4P” Nori 05 Fukuyama City ➞ p.18  TANAKA FOOD CO., LTD. Higashihiroshima City  Asamurasaki Co., Ltd. 07 “Ryokounotomo” Hiroshima City “Oyster Soy Sauce” Rice toppings Mihara City ➞ p.08 ➞ p.10 Fuchu-cho Onomichi City Seasoning 09  MARUTOKU NORI Co., Ltd. Kaita-cho Takehara City “Wasabi Flavored nori” ➞ p.05 Hatsukaichi City Kumano-cho Saka-cho Miso 11  HIROSHIMANORI COMPANY,  KURATA FOODS Co., Ltd. LIMITED Kure City “Masuya Miso Ramen” ➞ p.12 “Oyster Soy Sauce Flavored Nori Otake City Ramen 12 seaweed 60 sheets” ➞ p.05  TOKUNAGA SEIKA CO., LTD.  Otafuku Sauce Co., Ltd. Osakikamishima-cho  Manda Fermentation “Bamboo charcoal bean snack” ➞ Atsuyaki “Okonomiyaki Sauce 500g” ➞ p.09 Etajima City Co., Ltd. p.15 Tamago 13 “Manda Koso” ➞ p.18  KAWAHARA FOOD CO., LTD.  AHJIKAN CO., LTD. “OSAKANAGOHAN” ➞ p.07 “Frozen Japanese Omelet for Sushi” ➞ p.13 Agar 14  Nakao Sake Brewery Co., Ltd.  RYOKOKUSHOJI CO., LTD.  MIYAKE HONTEN “Seikyo Junmai Maboroshi” “Soy de cafe” ➞ p.15  Mishima Foods Co., Ltd. “SEMPUKU” SAKE ➞ p.20 Beans 15 “YUKARI Prepared Perilla BREWERY Co., Ltd. (  KAMOTSURU SAKE BREWING (Vegetable) Mix)” “SEMPUKU JUNMAI CO., LTD. Fruits and ➞ p.07 DAIGINJO “KURA” 72cl” “Daiginjo GOLD KAMOTSURU” 17 ➞ p.20 vegetables ➞ p.20  KS & Co., Ltd. “Processed Frozen Oyster Products” ➞ p.03 Japanese sake 19  SUNFOODS CO., Ltd.  Hiroshimapref. Fruit Growers “MITSUWA OKONOMI SAUCE” Cooperative Association ➞ p.09 “Hiroshima Haruka”  Kanawa Suisan Co. ➞ p.17 “Deep-Fried Oyster ” ➞ p.04  MORIKAWA SHUZO Co., Ltd. “Hakuko Junmaiginjo Blue Bottle” ➞ p.19  MASUYAMISO CO., LTD. “Moromi Miso” ➞ p.11 *Listing 31 companies and organizations from Hiroshima Prefecture, mainly JETRO members.

Copyright (C) 2011 JETRO. All rights reserved. Hiroshima is a land of abundant diversity and talent. Food Culture Hiroshima Hiroshima Prefecture has, as its prefectural capital, Hiroshima City, the number one city in the Hiroshima, blessed with nature, has an abundance of delicious foods. Chugoku/ area. With the typical geography and climate of the , the weather of the plain area from the Setouchi coast is moderate with low rainfall, but in the Chugoku Mountain Area it is bitterly cold. With such a diverse and blessed natural environment, Hiroshima Pro le  Hiroshima is the number one producer of oysters thrives with the agricultural and livestock industries, sheries, and the food industry. in Japan. Farming has thrived since ancient times. In addition, there is a diverse aggregation of other industries, including heavy industries such as Hiroshima oysters, grown with care and attention in automobiles and shipbuilding, with sophisticated technology honed over a long time; trend-setting high the Setouchi Sea, melt deliciously in your mouth. value-added industries with cutting-edge technology; and traditional industries–for example, textiles, Also great as grilled oysters, oyster rice, fried oysters, ●Area: 8,479.26 km2 furniture, koto (Japanese string instrument), caligraphy brushes, and geta (Japanese wooden or when added to hot pots. sandals)–that maintain the arts of master craftsmen. ●Population: 2,860,769  No. 1 production in Japan *According to the 2010 National Census Hiroshima is known worldwide, with Itsukushima Shinto Shrine and the Hiroshima Peace ●Prefectural ower/tree: Memorial (Genbaku Dome) designated as UNESCO World Heritages, and many domestic and Japanese maple international tourists visit every year. ●Prefectural bird: Red-throated diver Normal annual temperature (unit: degrees Celsius) Normal annual (unit: millimeters) Bihoku  Hiroshima gourmet One of the top three sake ●Prefectural sh: Oyster 11 Bihoku 1800  Takano 11 Takano brewers in Japan 11 1600 Geihoku Shobara Tojo Geihoku Tojo  Gourmet taste representing Hiroshima. Hiroshima  Saijo of Hiroshima is acclaimed as one of the top Shobara Yuki 11 2000 Yuki style involves thinly spreading crepe-like dough on sake brewers in Japan, along with Nada and Fushimi. Oasa Miyoshi Oasa Miyoshi 12 1400 Joge 2200 Odomari Joge top of a hot iron plate, and topping it with a Blessed with high quality sake rice and great water, 13 Sera Yawata mountain of shredded cabbage, meat, noodles, the ingredients of Japanese sake, Hiroshima is a Kake Fuchu 14 Kake Sera Fuchu Miiri Miiri 1200 and eggs. e dish is then garnished with world-famous sake capital. Every October, a Sake Hatsukaichi City 15 Hatsukaichi City Shiwa 12 Kochi Fukuyama okonomiyaki sauce and served. Hiroshima Prefecture Festival is held Tsuta Hiroshima Higashihiroshima Fukuyama Tsuta Hiroshima Higashihiroshima 13 Takehara Fukuyama/Bisan Takehara Fukuyama/Bisan has 1,857 okonomiyaki shops, making it number one where visitors can 16 Innoshima 2000 Innoshima in Japan in shop/population ratio. enjoy tasting local 14 Kure Otake Kure Otake 1800 1200 15 Kubi Kubi sake from all over Higashihiroshima/Takehara 1600 1400 Hiroshima/Kure Hiroshima/Kure Kurahashi Higashihiroshima/Takehara Japan. Sakagura-dori of Saijo, a street lined with white walls of sake breweries Logistics Safe, assured and tasty Hiroshima products. e largest logistics hub in the Chugoku/Shikoku area. Smooth access to overseas destinations.  From mountain areas at an elevation of 800 meters in the north,  Promoting incorporations in order to conduct Agriculture/ to the island areas in the south, many innovations have been ecient and stable farm management and By sea  ere are four important bays and ports, namely, , Kure implemented to match the geographical and climatic conditions environmentally friendly agriculture. Bay, Onomichi-Itozaki Port, and Fukuyama Port. Hiroshima Bay has Livestock Industry in conducting a wide variety of cultivation and animal breeding. regular international routes to (nine services per week),  Percentage of agricultural production incorporation  Agricultural production (unit: 100 million yen)  Gross crop acreage (unit: ha) by status (unit: rural community farm) (six services per week), /Southeast Asia (two services per Other livestock 6 Processed Other crops 89,400 week), and North America (one service per month). agricultural products 2 Agricultural production Poultry 200 corporations By air  has regular international routes to South Korea, Rice 280 Forage and 166 China and Guam: (seven ights per week), ( ve ights per Total: manure crops Total: Beijing Livestock Rice No. of rural 28.3% Pigs 43 102 billion yen 1,012,000 1,673,000 4,306,000 ha Dalian week), Shanghai (seven ights per week), Dalian (eight ights per week), 377 community farms Crops Industrial crops No 587 Taipei (six ights per week), and Guam (two ights per week). Dairy cattle 72 641 174,000 incorporation Incorporation Fruit trees plan 100% plan in place Domestically, it connects with Haneda, Sapporo, Sendai, and Vegetables Seoul 258,400 Wheat 264,200 401 20 Beef cattle 57 168 Vegetables Okinawa . 68.3% 3.4% Other 35 Fruits 555,400 126 Tokyo Flowers and Beans Sweet potatoes 40,700  Export value by region ornamental plants 32 191,300 Cereals 47,400 (unit: Million yen) Shanghai Hiroshima Ministry of Agriculture, Forestry and Fisheries> Ministry of Agriculture, Forestry and Fisheries> 79,043 3.6% Oceania Africa 2.7% Middle East 79,776 3.6% Central-Eastern Europe, Russia, etc. 78,176 3.5% Taipei % Western Europe Asia Food Industry Naha 238,607 10.8 1,001,088  In Hiroshima, there are many national brand companies that are unique and highly skilled. North America 45.3% Guam 324,157  “Voluntary Sanitation Management Certi cation System in Foods,” a unique Hiroshima Prefecture system, has been established to 14.7% Central and actively evaluate sanitation management of food businesses. South America 349,441 15.8% 1 2 Copyright (C) 2011 JETRO. All rights reserved. Hiroshima is a land of abundant diversity and talent. Food Culture Hiroshima Hiroshima Prefecture has, as its prefectural capital, Hiroshima City, the number one city in the Hiroshima, blessed with nature, has an abundance of delicious foods. Chugoku/Shikoku area. With the typical geography and climate of the Japanese archipelago, the weather of the plain area from the Setouchi coast is moderate with low rainfall, but in the Chugoku Mountain Area it is bitterly cold. With such a diverse and blessed natural environment, Hiroshima Pro le  Hiroshima is the number one producer of oysters thrives with the agricultural and livestock industries, sheries, and the food industry. in Japan. Farming has thrived since ancient times. In addition, there is a diverse aggregation of other industries, including heavy industries such as Hiroshima oysters, grown with care and attention in automobiles and shipbuilding, with sophisticated technology honed over a long time; trend-setting high the Setouchi Sea, melt deliciously in your mouth. value-added industries with cutting-edge technology; and traditional industries–for example, textiles, Also great as grilled oysters, oyster rice, fried oysters, ●Area: 8,479.26 km2 furniture, koto (Japanese string instrument), caligraphy brushes, and geta (Japanese wooden or when added to hot pots. sandals)–that maintain the arts of master craftsmen. ●Population: 2,860,769  No. 1 production in Japan *According to the 2010 National Census Hiroshima is known worldwide, with Itsukushima Shinto Shrine and the Hiroshima Peace ●Prefectural ower/tree: Memorial (Genbaku Dome) designated as UNESCO World Heritages, and many domestic and Japanese maple international tourists visit every year. ●Prefectural bird: Red-throated diver Normal annual temperature (unit: degrees Celsius) Normal annual precipitation (unit: millimeters) Bihoku  Hiroshima gourmet One of the top three sake ●Prefectural sh: Oyster 11 Bihoku 1800  Takano 11 Takano brewers in Japan 11 1600 Geihoku Shobara Tojo Geihoku Tojo  Gourmet taste representing Hiroshima. Hiroshima  Saijo of Hiroshima is acclaimed as one of the top Shobara Yuki 11 2000 Yuki style involves thinly spreading crepe-like dough on sake brewers in Japan, along with Nada and Fushimi. Oasa Miyoshi Oasa Miyoshi 12 1400 Joge 2200 Odomari Joge top of a hot iron plate, and topping it with a Blessed with high quality sake rice and great water, 13 Sera Yawata mountain of shredded cabbage, meat, soba noodles, the ingredients of Japanese sake, Hiroshima is a Kake Fuchu 14 Kake Sera Fuchu Miiri Miiri 1200 and eggs. e dish is then garnished with world-famous sake capital. Every October, a Sake Hatsukaichi City 15 Hatsukaichi City Shiwa 12 Kochi Fukuyama okonomiyaki sauce and served. Hiroshima Prefecture Festival is held Tsuta Hiroshima Higashihiroshima Fukuyama Tsuta Hiroshima Higashihiroshima 13 Takehara Fukuyama/Bisan Takehara Fukuyama/Bisan has 1,857 okonomiyaki shops, making it number one where visitors can 16 Innoshima 2000 Innoshima in Japan in shop/population ratio. enjoy tasting local 14 Kure Otake Kure Otake 1800 1200 15 Kubi Kubi sake from all over Higashihiroshima/Takehara 1600 1400 Hiroshima/Kure Hiroshima/Kure Kurahashi Higashihiroshima/Takehara Japan. Sakagura-dori of Saijo, a street lined with white walls of sake breweries Logistics Safe, assured and tasty Hiroshima products. e largest logistics hub in the Chugoku/Shikoku area. Smooth access to overseas destinations.  From mountain areas at an elevation of 800 meters in the north,  Promoting incorporations in order to conduct Agriculture/ to the island areas in the south, many innovations have been ecient and stable farm management and By sea  ere are four important bays and ports, namely, Hiroshima Bay, Kure implemented to match the geographical and climatic conditions environmentally friendly agriculture. Bay, Onomichi-Itozaki Port, and Fukuyama Port. Hiroshima Bay has Livestock Industry in conducting a wide variety of cultivation and animal breeding. regular international routes to South Korea (nine services per week),  Percentage of agricultural production incorporation  Agricultural production (unit: 100 million yen)  Gross crop acreage (unit: ha) by status (unit: rural community farm) China (six services per week), Taiwan/Southeast Asia (two services per Other livestock 6 Processed Other crops 89,400 week), and North America (one service per month). agricultural products 2 Agricultural production Poultry 200 corporations By air  Hiroshima Airport has regular international routes to South Korea, Rice Sapporo 280 Forage and 166 China and Guam: Seoul (seven ights per week), Beijing ( ve ights per Total: manure crops Total: Beijing Livestock Rice No. of rural 28.3% Pigs 43 102 billion yen 1,012,000 1,673,000 4,306,000 ha Dalian week), Shanghai (seven ights per week), Dalian (eight ights per week), 377 community farms Crops Industrial crops No 587 Taipei (six ights per week), and Guam (two ights per week). Dairy cattle 72 641 174,000 incorporation Incorporation Fruit trees plan 100% plan in place Sendai Domestically, it connects with Tokyo Haneda, Sapporo, Sendai, and Vegetables Seoul 258,400 Wheat 264,200 401 20 Beef cattle 57 168 Vegetables Okinawa Naha. 68.3% 3.4% Other 35 Fruits 555,400 126 Tokyo Flowers and Beans Sweet potatoes 40,700  Export value by region ornamental plants 32 191,300 Cereals 47,400 (unit: Million yen) Shanghai Hiroshima Ministry of Agriculture, Forestry and Fisheries> Ministry of Agriculture, Forestry and Fisheries> 79,043 3.6% Oceania Africa 2.7% Middle East 79,776 3.6% Central-Eastern Europe, Russia, etc. 78,176 3.5% Taipei % Western Europe Asia Food Industry Naha 238,607 10.8 1,001,088  In Hiroshima, there are many national brand companies that are unique and highly skilled. North America 45.3% Guam 324,157  “Voluntary Sanitation Management Certi cation System in Foods,” a unique Hiroshima Prefecture system, has been established to 14.7% Central and actively evaluate sanitation management of food businesses. South America 349,441 15.8% 1 2 Copyright (C) 2011 JETRO. All rights reserved. Oysters Global Hiroshima specialties [Oysters] Made in HIROSHIMA Farming technology honed over a period of 470  From farming to shipping oysters years in a blessed natural environment. e rich Oyster larvae are planted on cultches 1 Planting made of scallop shells hanging from avor and stringent shipping standards are the pride oyster rafts. of Hiroshima, the home of the best oysters. To cultivate strong oysters, the oyster seeds are moved to shelves in 2 Control mudats.

What are Oysters? Oyster shells have various Oysters are hung below the oshore shapes, depending on the surrounding environment. Shellsh with a creamy taste, eaten all over the world from 3 Cultivation farming rafts (10 m (l) by 20 m (w)). ancient times. Oysters are tasty raw, but also great using various ways of cooking such as grilling and frying. ey are With the simple hanging method, shelves are created by erecting stakes in mudats. A crane about 10 meters tall is erected on a ship in order to pull the 4 Harvest well known for their ability to cleanse seawater, and their shells oysters up with a winch. are used for medicinal purposes Bread and fry them for juicy fried oysters, and pigment for or cook them with rice Oysters with their shells are placed in cleansing machines to remove dirt for delicious oyster rice! 5 Cleansing Harvesting oysters is a grand- Japanese-style painting. and various organisms. scale event, using cranes. Hiroshima boasts the number one oyster Oysters are immersed in a clean, Oyster rafts used to farm oysters oat in Hiroshima Bay seawater pool to purify even the 6 Purifying production volume in Japan. inside of the oysters. Farming began between 1532 and 1555 in Hiroshima, and with Oysters are shucked one by one, by the dissemination of the raft-and-hanging culture method, Unique stringent shipping standards! 7 Shucking cutting the adductor muscles and production volume increased. An optimum farming Overseas opinion taking out the plump inside. environment created by calm tidal currents, appropriate changes In shipping standards for shellsh toxicity, while the FDA (the U.S. Food and Drug Each oyster is shelled in water temperature, the right salt density, abundance of Administration), a U.S. government agency, restricts shipping at a detectible amount of 8 The shucked oysters are thoroughly individually, a process called Large and tasty! Hiroshima oysters are chosen for “kaki-uchi.” plankton, etc., makes Hiroshima oysters large and richly sweet, MU (mouse unit). e Hiroshima standard is 4 MU. Our unique and stringent standards washed with sterilized or sanitary 8 Cleansing their high quality and trusted safety! with the highest level of food safety. are twice that of the FDA’s, which also serves as the world standard, increasing the level of seawater. safety of our products.

KS & Co., Ltd. TAKANOBU FOODS CORP. Kanawa Suisan Co. Oyster facts URL http://www.kunihiro-jp.com/ URL http://www.takanobu.jp/ URL http://www.kanawa-oyster.com/

Defrost the product to be greeted by the fragrance of the sea! Enjoy plump, early spring oysters all-year round. e top-restaurant taste of Oyster Boat Kanawa, The oyster has been designated Sending delicious oysters to all over the world. an established restaurant of Hiroshima oyster cuisine. as the symbol sh of Hiroshima Processed Frozen Oyster Products HIROSHIMA FROZEN OYSTER IQF Deep-Fried Oyster Prefecture.

Plump oysters harvested at the Raw oysters are purchased directly Oysters fresh enough for raw There are approximately prime of the season are from oyster producers in consumption are ash-frozen to 12,000 oyster rafts oating ash-frozen. Rich in glycogen, the Hiroshima, with large ones being preserve , the taste of the in Hiroshima Bay. umami source of oysters, the carefully picked out in a sanitary ocean, and rich nutrients. e defrosted oysters provide the plant for IQF (individual our, eggs and breadcrumbs used Whether being eaten raw or grilled, fragrance of the sea as well as a quick-freezing). Freshness and for the batter are carefully selected; not only the esh but also the juice delectable taste. Also popular are umami are well preserved, and the oysters are fried with is rich in nutrients. Frozen Fried Oysters that are ready losses are eliminated since you can minimum batter and seasoning so Summer oysters do not lay eggs, to be fried, Chinese Oysters defrost only what you need, when as to enable their full avor to and therefore use all the nutrients marinated in a special sauce, and you want. Enjoy oyster dishes with burst in your mouth. for their own growth. Sushi Oysters. convenience throughout the year. Oysters can survive without water for at least a week.  Product name: Processed Frozen Oyster Products  Product name: HIROSHIMA FROZEN OYSTER IQF  Product name: Deep-Fried Oyster  Product description: Frozen oysters  Product description: Frozen Oysters  Product description: Fried oysters When winter comes, oysters  Main ingredients: Oysters 100% produced in Hiroshima Prefecture  Main ingredients: Oysters 100% produced in Hiroshima Prefecture  Main ingredients: Oysters produced in Hiroshima Prefecture become unisexual without any  Net content: 850 g  Net content: 850 g  Net content: 8 pieces distinction between male or female  Domestic suggested retail price: 1,418 yen (when going through domestic trade  Domestic suggested retail price: 1,400 yen (tax included) (when going through  Domestic suggested retail price: 1,000 yen (when going through domestic trade (hermaphrodites). rm) domestic trade rm) rm)  Case size: 45.0 cm (length) x 37.5 cm (width) x 16.0 cm (height)  Case size: 44.8 cm (length) x 36.8 cm (width) x 13.5 cm (height)  Case size: 33.0 cm (length) x 50.0 cm (width) x 17.5 cm (height)  Weight/quantity (per case): 10.5 kg/10 bags  Weight/quantity (per case): 12 kg (product weight: 10 kg)/10 bags  Weight/quantity (per case): 4.68 kg/20 bags  Possible shipment period: Year-round  Possible shipment period: Year-round  Possible shipment period: Year-round  Minimum lot: 10 cases  Minimum lot: 10 cases  Minimum lot: 10 cases  Storage: Freeze (-18 degrees Celsius or below)  Storage: Freeze (-18 degrees Celsius or below)  Storage: Freeze (-18 degrees Celsius or below)  Best before: 1 to 2 years  Best before: 1.5 years  Best before: 1 year  JAN Code: 4972832609903  JAN Code: 4938690400021  JAN Code: 4984098  Exporting countries/regions: Asian region including Hong Kong and Taiwan  Exporting countries/regions: Hong Kong, , China, Taiwan  Exporting countries/regions: Hong Kong, Singapore, Australia, the U.K.

Corporate Data Corporate Data Corporate Data  Year of establishment: 2008  Capital: 9 million yen  Year of establishment: 1970  Capital: 20 million yen  Year of establishment: 1981  Capital: 25 million yen  Number of employees: 3  Number of employees: 100  Number of employees: 40  Address: 15-13 Higashi-onomichi, Onomichi-shi, Hiroshima 722-0051, Japan  Address: 209 Fukawa-cho, Fuchu-shi, Hiroshima 726-0004, Japan  Address: 3-1-4 Niho, Minami-ku, Hiroshima 734-0026, Japan  TEL: +81(848)47-4580  FAX: +81(848)47-4580  TEL: +81(847)45-7500  FAX: +81(847)45-3554  TEL: +81(823)57-7373  FAX: +81(823)57-4400  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

3 4 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Oysters Global Hiroshima specialties [Oysters] Made in HIROSHIMA Farming technology honed over a period of 470  From farming to shipping oysters years in a blessed natural environment. e rich Oyster larvae are planted on cultches 1 Planting made of scallop shells hanging from avor and stringent shipping standards are the pride oyster rafts. of Hiroshima, the home of the best oysters. To cultivate strong oysters, the oyster seeds are moved to shelves in 2 Control mudats.

What are Oysters? Oyster shells have various Oysters are hung below the oshore shapes, depending on the surrounding environment. Shellsh with a creamy taste, eaten all over the world from 3 Cultivation farming rafts (10 m (l) by 20 m (w)). ancient times. Oysters are tasty raw, but also great using various ways of cooking such as grilling and frying. ey are With the simple hanging method, shelves are created by erecting stakes in mudats. A crane about 10 meters tall is erected on a ship in order to pull the 4 Harvest well known for their ability to cleanse seawater, and their shells oysters up with a winch. are used for medicinal purposes Bread and fry them for juicy fried oysters, and pigment for or cook them with rice Oysters with their shells are placed in cleansing machines to remove dirt for delicious oyster rice! 5 Cleansing Harvesting oysters is a grand- Japanese-style painting. and various organisms. scale event, using cranes. Hiroshima boasts the number one oyster Oysters are immersed in a clean, Oyster rafts used to farm oysters oat in Hiroshima Bay seawater pool to purify even the 6 Purifying production volume in Japan. inside of the oysters. Farming began between 1532 and 1555 in Hiroshima, and with Oysters are shucked one by one, by the dissemination of the raft-and-hanging culture method, Unique stringent shipping standards! 7 Shucking cutting the adductor muscles and production volume increased. An optimum farming Overseas opinion taking out the plump inside. environment created by calm tidal currents, appropriate changes In shipping standards for shellsh toxicity, while the FDA (the U.S. Food and Drug Each oyster is shelled in water temperature, the right salt density, abundance of Administration), a U.S. government agency, restricts shipping at a detectible amount of 8 The shucked oysters are thoroughly individually, a process called Large and tasty! Hiroshima oysters are chosen for “kaki-uchi.” plankton, etc., makes Hiroshima oysters large and richly sweet, MU (mouse unit). e Hiroshima standard is 4 MU. Our unique and stringent standards washed with sterilized or sanitary 8 Cleansing their high quality and trusted safety! with the highest level of food safety. are twice that of the FDA’s, which also serves as the world standard, increasing the level of seawater. safety of our products.

KS & Co., Ltd. TAKANOBU FOODS CORP. Kanawa Suisan Co. Oyster facts URL http://www.kunihiro-jp.com/ URL http://www.takanobu.jp/ URL http://www.kanawa-oyster.com/

Defrost the product to be greeted by the fragrance of the sea! Enjoy plump, early spring oysters all-year round. e top-restaurant taste of Oyster Boat Kanawa, The oyster has been designated Sending delicious oysters to all over the world. an established restaurant of Hiroshima oyster cuisine. as the symbol sh of Hiroshima Processed Frozen Oyster Products HIROSHIMA FROZEN OYSTER IQF Deep-Fried Oyster Prefecture.

Plump oysters harvested at the Raw oysters are purchased directly Oysters fresh enough for raw There are approximately prime of the season are from oyster producers in consumption are ash-frozen to 12,000 oyster rafts oating ash-frozen. Rich in glycogen, the Hiroshima, with large ones being preserve umami, the taste of the in Hiroshima Bay. umami source of oysters, the carefully picked out in a sanitary ocean, and rich nutrients. e defrosted oysters provide the plant for IQF (individual our, eggs and breadcrumbs used Whether being eaten raw or grilled, fragrance of the sea as well as a quick-freezing). Freshness and for the batter are carefully selected; not only the esh but also the juice delectable taste. Also popular are umami are well preserved, and the oysters are fried with is rich in nutrients. Frozen Fried Oysters that are ready losses are eliminated since you can minimum batter and seasoning so Summer oysters do not lay eggs, to be fried, Chinese Oysters defrost only what you need, when as to enable their full avor to and therefore use all the nutrients marinated in a special sauce, and you want. Enjoy oyster dishes with burst in your mouth. for their own growth. Sushi Oysters. convenience throughout the year. Oysters can survive without water for at least a week.  Product name: Processed Frozen Oyster Products  Product name: HIROSHIMA FROZEN OYSTER IQF  Product name: Deep-Fried Oyster  Product description: Frozen oysters  Product description: Frozen Oysters  Product description: Fried oysters When winter comes, oysters  Main ingredients: Oysters 100% produced in Hiroshima Prefecture  Main ingredients: Oysters 100% produced in Hiroshima Prefecture  Main ingredients: Oysters produced in Hiroshima Prefecture become unisexual without any  Net content: 850 g  Net content: 850 g  Net content: 8 pieces distinction between male or female  Domestic suggested retail price: 1,418 yen (when going through domestic trade  Domestic suggested retail price: 1,400 yen (tax included) (when going through  Domestic suggested retail price: 1,000 yen (when going through domestic trade (hermaphrodites). rm) domestic trade rm) rm)  Case size: 45.0 cm (length) x 37.5 cm (width) x 16.0 cm (height)  Case size: 44.8 cm (length) x 36.8 cm (width) x 13.5 cm (height)  Case size: 33.0 cm (length) x 50.0 cm (width) x 17.5 cm (height)  Weight/quantity (per case): 10.5 kg/10 bags  Weight/quantity (per case): 12 kg (product weight: 10 kg)/10 bags  Weight/quantity (per case): 4.68 kg/20 bags  Possible shipment period: Year-round  Possible shipment period: Year-round  Possible shipment period: Year-round  Minimum lot: 10 cases  Minimum lot: 10 cases  Minimum lot: 10 cases  Storage: Freeze (-18 degrees Celsius or below)  Storage: Freeze (-18 degrees Celsius or below)  Storage: Freeze (-18 degrees Celsius or below)  Best before: 1 to 2 years  Best before: 1.5 years  Best before: 1 year  JAN Code: 4972832609903  JAN Code: 4938690400021  JAN Code: 4984098  Exporting countries/regions: Asian region including Hong Kong and Taiwan  Exporting countries/regions: Hong Kong, Singapore, China, Taiwan  Exporting countries/regions: Hong Kong, Singapore, Australia, the U.K.

Corporate Data Corporate Data Corporate Data  Year of establishment: 2008  Capital: 9 million yen  Year of establishment: 1970  Capital: 20 million yen  Year of establishment: 1981  Capital: 25 million yen  Number of employees: 3  Number of employees: 100  Number of employees: 40  Address: 15-13 Higashi-onomichi, Onomichi-shi, Hiroshima 722-0051, Japan  Address: 209 Fukawa-cho, Fuchu-shi, Hiroshima 726-0004, Japan  Address: 3-1-4 Niho, Minami-ku, Hiroshima 734-0026, Japan  TEL: +81(848)47-4580  FAX: +81(848)47-4580  TEL: +81(847)45-7500  FAX: +81(847)45-3554  TEL: +81(823)57-7373  FAX: +81(823)57-4400  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

3 4 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Nori] Made in HIROSHIMA Because Japanese nori is high in quality with Idea recipe using nori concentration of rich avor and taste, you can enjoy a perfect harmony with rice. Marutokunori Easy rice-ball with What is Nori? wasabi taste and avor. ere are many dierent types of nori, such as sheet nori Mini nori rice-balls made by thinly spreading and drying algae, or nori paste with mixed rice made by cooking algae with sweet and salty seasoning. Sheet nori is used for sushi and , and nori paste is eaten with rice. ey are both long-loved and familiar Ingredients (makes 5) How to prepare:  Rice: One rice-bowl-full 1 Add salad , chirimen and sesame foods in Japan. Sheet nori can be “avored nori,” nely To make nori that is soft and sweet, ample sunlight is necessary. (use ngers to lightly crush the sesame) to  Salad tsukemono (pickles): 1 chopped for “kizami warm rice, and mix well, but lightly. Tbsp. 2 Place 5 sheets of wasabi avored nori nori,” etc. Mix into omelettes, sprinkle over salads...  Chirimen (dried small fry): 1 side by side, without any spaces but not Famous for nori production with a long history, Add the delicious avor of overlapping, on top of a sheet of plastic In poll farming, polls are erected in shallow part of the ocean, Tbsp. wrap. Place the mixed rice on top. second to . on which nets are suspended to grow nori. the Japanese sea to your everyday dishes!  Sesame: 1 tsp. 3 Hold the wrap and roll the rice and nori, Hiroshima, together with Edo, has led nori production since  Shredded cheese: desired away from your body while peeling amount away the wrap. After rolling, rewrap the commercialization of nori in 1811. Blessed with the water of roll, twist the ends, and shape. Otagawa River and shoaling beaches, the harvesting grounds Overseas opinion  Wasabi avored nori: 5 sheets 4 Peel the wrap, and top the roll with were expanded, and Hiroshima became known all over Japan shredded cheese. for its nori. e traditional technology passed on through the Japanese nori is very popular, with rolled sushi and onigiri (rice balls), or just by itself! ages supports the rich taste. Hiroshimanori Fresh and light taste MARUTOKU NORI Co., Ltd. HIROSHIMANORI COMPANY, LIMITED DOMOTO FOODS CO., LTD. URL http://www.noriya3.com/ URL http://www.hiroshimanori.co.jp/ URL http://domoto.co.jp/ Japanese Ceviche e brisk avor of wasabi is a nice accent! Flavored nori impregnated with the rened taste and Giving thanks for the blessings of land and sea, fragrance of Seto and oyster extract. a faintly sweet nori paste. Wasabi Flavored nori Oyster Soy Sauce Flavored Nori seaweed 60 sheets For tastier rice Enoki Aonori Ingredients (serves 4) How to prepare:  Flounder: medium-sized llet 1 Slice ounder and squid into bite-size,  Squid: 1  Scallops: 5 e stimulating feature of wasabi A fragrant avored nori using Flavorful nori produced in Japan and thinly slice scallops and octopus. that goes through your nose and choice ingredients and unique and enoki mushrooms are mixed  Octopus: desired amount  Shrimp: 7 Clean and boil shrimp. the pleasant coolness that follows manufacturing method, creating a with extract of oysters produced in  Onion: 1/2 of a medium-sized 2 Finely chop coriander, and juice lemons. creates a new-tasting avored nori. harmony of soft and high-quality Hiroshima, and cooked with sugar onion (nely chopped) 3 Mix all ingredients except for the Uses real wasabi produced in Japan new nori, oyster extract and oyster and soy sauce. With no articial  Coriander: desired amount topping, chop the Oyster soy sauce  Corn: desired amount avored nori, mix an adequate amount in clear spring water and melted soy sauce made in Hiroshima, coloring, the product brings out  Cherry tomatoes: desired amount and chill in the refrigerator. snow. e taste and fragrance of Japanese konbu seaweed and dried the natural color, avor and  Oyster soy sauce avored nori: 4 Top amply with chopped Oyster soy wasabi matches well with various shrimp. Nutritious natural food fragrance of the ingredients. Great desired amount sauce avored nori and garnish with foods and drinks, including wine chock full of the blessings of the with rice, and also as a topping on [Dressing] cherry tomatoes when serving.  Lemon: 2  Salt: desired amount and cheese. Also great by itself. sea, perfect with rice or as a various dishes.  Pepper: desired amount convenient snack. Domoto Co.  Product name: Wasabi Flavored Nori  Product name: Oyster Soy Sauce Flavored Nori seaweed 60 sheets  Product name: For tastier rice Enoki Aonori  Product description: Flavored nori  Product description: Flavored nori  Product description: Nori paste A cooling dish!  Main ingredients: Dried nori (made in Japan), sugar, soy sauce, fermented  Main ingredients: Dried nori (made in Japan), dried shrimp, konbu seaweed,  Main ingredients: Enoki mushrooms, soy sauce, nori, sugar, mizuame (starch Perfect accompaniment wheat avoring, protein hydrolysate, bonito ake extract, wasabi, yeast sugar, salt, processed soy sauce product (soy sauce, sugar, sh sauce, salt, syrup), starch, oyster extract, agar, avoring (amino acid, etc.), fragrance, extract, mizuame (starch syrup), salt, konbu seaweed extract, fragrance bonito ake extract), sweet cooking rice wine (), red chili pepper, oyster thickener, acidulant, calcium lactate (Some ingredients contain wheat and/or to drinks. *Some ingredients contain wheat and/or soy extract, avoring (amino acid, etc.) soy)  Net content: 8 one-eighth-sized sheets (equivalent to one whole sheet)  Net content: 60 one-eighth size sheets (equivalent to 7.5 whole sheets)  Net content: 170 g Hors d’oeuvre of  Domestic suggested retail price: 131 yen (tax included) (when going through  Domestic suggested retail price: 472 yen (tax included)  Domestic suggested retail price: 525 yen (tax included) (when going through radish and domestic trade rm)  Case size: 33.0 cm (length) x 41.0 cm (width) x 17.0 cm (height) domestic trade rm)  Case size: 48.8 cm (length) x 38.6 cm (width) x 34.0 cm (height)  Weight/quantity (per case): 2.5 kg/20 bags  Case size: 34.0 cm (length) x 29.0 cm (width) x 95.0 cm (height) salmon  Weight/quantity (per case): 6.5 kg/180 bags  Possible shipment period: Year-round  Minimum lot: 3 cases  Weight/quantity (per case): 5.8 kg/30 packs Ingredients (serves 4) How to prepare:  Possible shipment period: Year-round  Minimum lot: 20 cases  Storage: Seal and store in cool dark place  Best before: 300 days  Possible shipment period: Year-round  Daikon radish: 1/2 1 Salt the daikon radish to make them  Storage: Room temperature  JAN Code: 4902989100190  Minimum lot: 50 cases (international) 3 cases (domestic) less crisp. Then, soak in sushi vinegar for  Smoked salmon: 12 slices  Best before: 1 year  Exporting countries/regions: Hong Kong, Singapore, Taiwan, China, U.S.  Storage: Room temperature  Best before: 180 days (unopened) 20 to 30 minutes.  JAN Code: 4902799208031  JAN Code: 4904566840017  Exporting countries/regions: None  Olive oil: desired amount 2 Arrange the daikon radish and smoked  Exporting countries/regions: 21 countries including the U.S.  Sushi vinegar: desired amount salmon on a dish, and pour olive oil on Corporate Data Corporate Data Corporate Data  Black pepper: desired amount top.  Pink pepper: desired amount 3 Sprinkle black pepper, top with Enoki  Year of establishment: 1949  Capital: 25 million yen  Year of establishment: 1947  Capital: 77.7 million yen  Year of establishment: 1948  Capital: 60.5 million yen Aonori, garnish with leafy greens and  Enoki Aonori: desired amount  Number of employees: 66  Number of employees: 77  Number of employees: 277 serve.  Address: 7-1-40 Shoko Center, Nishi-ku, Hiroshima 733-0833, Japan  Address: 1-10-14 Shoko Center, Nishi-ku, Hiroshima 733-0833, Japan  Address: 1816-3 Tomo, Numata-cho, Asaminami-ku, Hiroshima 731-3161,  TEL: +81(82)277-3838  FAX: +81(82)277-3845  TEL: +81 (82) 276-0101  FAX: +81 (50) 3488-0087 Japan  E-mail: [email protected]  E-mail: [email protected]  TEL: +81(82)848-1155  FAX: +81(82)849-4596  E-mail: [email protected]

5 6 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Nori] Made in HIROSHIMA Because Japanese nori is high in quality with Idea recipe using nori concentration of rich avor and taste, you can enjoy a perfect harmony with rice. Marutokunori Easy rice-ball with What is Nori? wasabi taste and avor. ere are many dierent types of nori, such as sheet nori Mini nori rice-balls made by thinly spreading and drying algae, or nori paste with mixed rice made by cooking algae with sweet and salty seasoning. Sheet nori is used for sushi and onigiri, and nori paste is eaten with rice. ey are both long-loved and familiar Ingredients (makes 5) How to prepare:  Rice: One rice-bowl-full 1 Add salad tsukemono, chirimen and sesame foods in Japan. Sheet nori can be “avored nori,” nely To make nori that is soft and sweet, ample sunlight is necessary. (use ngers to lightly crush the sesame) to  Salad tsukemono (pickles): 1 chopped for “kizami warm rice, and mix well, but lightly. Tbsp. 2 Place 5 sheets of wasabi avored nori nori,” etc. Mix into omelettes, sprinkle over salads...  Chirimen (dried small fry): 1 side by side, without any spaces but not Famous for nori production with a long history, Add the delicious avor of overlapping, on top of a sheet of plastic In poll farming, polls are erected in shallow part of the ocean, Tbsp. wrap. Place the mixed rice on top. second to Edo. on which nets are suspended to grow nori. the Japanese sea to your everyday dishes!  Sesame: 1 tsp. 3 Hold the wrap and roll the rice and nori, Hiroshima, together with Edo, has led nori production since  Shredded cheese: desired away from your body while peeling amount away the wrap. After rolling, rewrap the commercialization of nori in 1811. Blessed with the water of roll, twist the ends, and shape. Otagawa River and shoaling beaches, the harvesting grounds Overseas opinion  Wasabi avored nori: 5 sheets 4 Peel the wrap, and top the roll with were expanded, and Hiroshima became known all over Japan shredded cheese. for its nori. e traditional technology passed on through the Japanese nori is very popular, with rolled sushi and onigiri (rice balls), or just by itself! ages supports the rich taste. Hiroshimanori Fresh and light taste MARUTOKU NORI Co., Ltd. HIROSHIMANORI COMPANY, LIMITED DOMOTO FOODS CO., LTD. URL http://www.noriya3.com/ URL http://www.hiroshimanori.co.jp/ URL http://domoto.co.jp/ Japanese Ceviche e brisk avor of wasabi is a nice accent! Flavored nori impregnated with the rened taste and Giving thanks for the blessings of land and sea, fragrance of Seto and oyster extract. a faintly sweet nori paste. Wasabi Flavored nori Oyster Soy Sauce Flavored Nori seaweed 60 sheets For tastier rice Enoki Aonori Ingredients (serves 4) How to prepare:  Flounder: medium-sized llet 1 Slice ounder and squid into bite-size,  Squid: 1  Scallops: 5 e stimulating feature of wasabi A fragrant avored nori using Flavorful nori produced in Japan and thinly slice scallops and octopus. that goes through your nose and choice ingredients and unique and enoki mushrooms are mixed  Octopus: desired amount  Shrimp: 7 Clean and boil shrimp. the pleasant coolness that follows manufacturing method, creating a with extract of oysters produced in  Onion: 1/2 of a medium-sized 2 Finely chop coriander, and juice lemons. creates a new-tasting avored nori. harmony of soft and high-quality Hiroshima, and cooked with sugar onion (nely chopped) 3 Mix all ingredients except for the Uses real wasabi produced in Japan new nori, oyster extract and oyster and soy sauce. With no articial  Coriander: desired amount topping, chop the Oyster soy sauce  Corn: desired amount avored nori, mix an adequate amount in clear spring water and melted soy sauce made in Hiroshima, coloring, the product brings out  Cherry tomatoes: desired amount and chill in the refrigerator. snow. e taste and fragrance of Japanese konbu seaweed and dried the natural color, avor and  Oyster soy sauce avored nori: 4 Top amply with chopped Oyster soy wasabi matches well with various shrimp. Nutritious natural food fragrance of the ingredients. Great desired amount sauce avored nori and garnish with foods and drinks, including wine chock full of the blessings of the with rice, and also as a topping on [Dressing] cherry tomatoes when serving.  Lemon: 2  Salt: desired amount and cheese. Also great by itself. sea, perfect with rice or as a various dishes.  Pepper: desired amount convenient snack. Domoto Co.  Product name: Wasabi Flavored Nori  Product name: Oyster Soy Sauce Flavored Nori seaweed 60 sheets  Product name: For tastier rice Enoki Aonori  Product description: Flavored nori  Product description: Flavored nori  Product description: Nori paste A cooling dish!  Main ingredients: Dried nori (made in Japan), sugar, soy sauce, fermented  Main ingredients: Dried nori (made in Japan), dried shrimp, konbu seaweed,  Main ingredients: Enoki mushrooms, soy sauce, nori, sugar, mizuame (starch Perfect accompaniment wheat avoring, protein hydrolysate, bonito ake extract, wasabi, yeast sugar, salt, processed soy sauce product (soy sauce, sugar, sh sauce, salt, syrup), starch, oyster extract, agar, avoring (amino acid, etc.), fragrance, extract, mizuame (starch syrup), salt, konbu seaweed extract, fragrance bonito ake extract), sweet cooking rice wine (mirin), red chili pepper, oyster thickener, acidulant, calcium lactate (Some ingredients contain wheat and/or to drinks. *Some ingredients contain wheat and/or soy extract, avoring (amino acid, etc.) soy)  Net content: 8 one-eighth-sized sheets (equivalent to one whole sheet)  Net content: 60 one-eighth size sheets (equivalent to 7.5 whole sheets)  Net content: 170 g Hors d’oeuvre of  Domestic suggested retail price: 131 yen (tax included) (when going through  Domestic suggested retail price: 472 yen (tax included)  Domestic suggested retail price: 525 yen (tax included) (when going through daikon radish and domestic trade rm)  Case size: 33.0 cm (length) x 41.0 cm (width) x 17.0 cm (height) domestic trade rm)  Case size: 48.8 cm (length) x 38.6 cm (width) x 34.0 cm (height)  Weight/quantity (per case): 2.5 kg/20 bags  Case size: 34.0 cm (length) x 29.0 cm (width) x 95.0 cm (height) salmon  Weight/quantity (per case): 6.5 kg/180 bags  Possible shipment period: Year-round  Minimum lot: 3 cases  Weight/quantity (per case): 5.8 kg/30 packs Ingredients (serves 4) How to prepare:  Possible shipment period: Year-round  Minimum lot: 20 cases  Storage: Seal and store in cool dark place  Best before: 300 days  Possible shipment period: Year-round  Daikon radish: 1/2 1 Salt the daikon radish to make them  Storage: Room temperature  JAN Code: 4902989100190  Minimum lot: 50 cases (international) 3 cases (domestic) less crisp. Then, soak in sushi vinegar for  Smoked salmon: 12 slices  Best before: 1 year  Exporting countries/regions: Hong Kong, Singapore, Taiwan, China, U.S.  Storage: Room temperature  Best before: 180 days (unopened) 20 to 30 minutes.  JAN Code: 4902799208031  JAN Code: 4904566840017  Exporting countries/regions: None  Olive oil: desired amount 2 Arrange the daikon radish and smoked  Exporting countries/regions: 21 countries including the U.S.  Sushi vinegar: desired amount salmon on a dish, and pour olive oil on Corporate Data Corporate Data Corporate Data  Black pepper: desired amount top.  Pink pepper: desired amount 3 Sprinkle black pepper, top with Enoki  Year of establishment: 1949  Capital: 25 million yen  Year of establishment: 1947  Capital: 77.7 million yen  Year of establishment: 1948  Capital: 60.5 million yen Aonori, garnish with leafy greens and  Enoki Aonori: desired amount  Number of employees: 66  Number of employees: 77  Number of employees: 277 serve.  Address: 7-1-40 Shoko Center, Nishi-ku, Hiroshima 733-0833, Japan  Address: 1-10-14 Shoko Center, Nishi-ku, Hiroshima 733-0833, Japan  Address: 1816-3 Tomo, Numata-cho, Asaminami-ku, Hiroshima 731-3161,  TEL: +81(82)277-3838  FAX: +81(82)277-3845  TEL: +81 (82) 276-0101  FAX: +81 (50) 3488-0087 Japan  E-mail: [email protected]  E-mail: [email protected]  TEL: +81(82)848-1155  FAX: +81(82)849-4596  E-mail: [email protected]

5 6 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Rice topping] Made in HIROSHIMA

Rice toppings from Hiroshima have long been using rice toppings Use as toppings for , soba, and pasta, Recipe ideas popular for their taste and as a nutritional or in dressings for salads! supplement. Also great as seasoning! Mishima Foods Chill for even better taste! What are Rice toppings? Great festive colors. Rice toppings generally stocked in Japanese homes are Italian Salad with in powder, granulated, or minced form. Ingredients Rice toppings sprinkled red perilla avor such as sh, nori, sesame and red perilla are broken up on top of rice! into small pieces or powdered, seasoned, and dried. Approx. 140 kcal/serving Depending on the types of ingredients used, the avors ere are many ways to eat and use them. Cooking time: Approx. 20 minutes vary greatly. ere is also the raw type where How to prepare: ey are loved by all generations Ingredients 1 Clean and skin the squid. Cut the body into ingredients are broken into small pieces, avored, and in all regions.  Squid: 1 rings 5 mm wide, and the n into strips also mixed.  Red bell pepper: 1 5 mm wide. Separate the legs into two's, and chop them into 3 cm pieces.  Yellow bell pepper: 1 The most orthodox way of eating is to directly put on 2 Boil lightly in water already boiling. top of rice.  Green bell pepper: 1 3 Take the bell peppers, remove the hull  Black olives: 8 and the seeds, and cut them into strips Convenient and abundant source of nutrient-rich [Red perilla dressing] 5 mm wide. Varied colors,  YUKARI of Mishima ® 4 Grate the garlic. small fry and seaweed. depending on the ingredients used (Rice topping): 1 tbsp. 5 Mix the YUKARI®, garlic, olive oil and ese rice toppings were developed during the war, when people wine vinegar in a large bowl to make  Garlic: 5 g the dressing. wanted a new type of preserved food in addition to traditional Overseas opinion  Olive oil: 2 tbsp. 6 Put the squid, bell peppers and black preserved foods such as miso and tsukemono (Japanese pickles),  Wine vinegar: 1 tbsp. olives in the bowl, mix well, and arrange with high nutrition and portability. e geographical advantage of Nori rice toppings are very popular! in a dish or a bowl to serve. Hiroshima, which faces the Setouchi Sea, which provides The colorfulness and choice of a rich variety of avors are high-quality small fry and aosa seaweed, was amply utilized. some of the reasons why they are so popular. Some types are meant to be mixed into warm rice Kawahara Co. So very easy! Great with drinks or Mishima Foods Co., Ltd. KAWAHARA FOOD CO., LTD. TANAKA FOOD CO., LTD. as one more addition to your meal. URL http://www.mishima.co.jp/ URL http://www.onomichi-tsukudani.com/ URL http://www.tanaka-foods.co.jp/ Vinegared dish, Rice topping and ingredient for avored rice with fresh fragrance e amazing harmony of walleye pollack and aosa seaweed, Traditional rice topping with a natural Setouchi taste, with OSAKANAGOHAN and acidity, made with red perilla. both carefully selected natural ingredients. continuing to be a favorite at the table. Approx. 30 kcal/serving YUKARI (Prepared Perilla (Vegetable) Mix) OSAKANAGOHAN Ryokounotomo Cooking time: Approx. 20 minutes How to prepare: Yukari, which was rst manufactured Walleye pollack is baked in direct is rice topping is a preserved Ingredients 1 Finely julienne the vegetables.  Daikon radish: 8 cm for business use in 1970, has now heat until uy, nely smashed, food that is convenient and 2 Put the vegetables into the bowl, add  Carrot: 1/2 vinegar, soy sauce and sugar, and mix. become a long-time seller, with and seasoned with aosa seaweed portable, high in nutrients, born  Cucumber: 1 (Adjust the taste to your liking.) home-use packages being widely and fragrant roasted sesame. A with the image of “parents’ love for  Vinegar: 1/2 tsp. 3 Place bowl in refrigerator for about 15 popular. It uses high quality red soft-type rice topping full of the their children.” e authentic and  Soy sauce: 2 tsp. minutes to allow the taste to blend. 4 Sprinkle OSAKANAGOHAN and serve. perilla produced by contracted farms avors and fragrances of the natural taste of small sh, sesame  Sugar: 1 tsp.  OSAKANAGOHAN conducting thorough quality control. ingredients. Put on top of rice, mix and eggs is also a great source of (Rice topping): 10 g Great to mix with white rice for with rice, or even use for ochazuke calcium. Certied by Hiroshima yukari rice, add to batter, or (rice mixed with tea). City as one of e Hiroshima toss with vegetables. Brands.

Tanaka Foods  Product name: YUKARI (Prepared Perilla (Vegetable) Mix)  Product name: OSAKANAGOHAN  Product name: Ryokounotomo  Product description: Rice topping  Product description: Rice topping  Product description: Rice topping Pack for lunch, or  Main ingredients: Red perilla (produced in China and Japan), salt, sugar,  Main ingredients: Walleye pollack (produced in ), sesame, bread  Main ingredients: Powdered small sh (mackerel, sardines, horse mackerel), serve as an hors d’oeuvre. avoring (amino acid, etc.), monosodium L-glutamate, 5-ribonucleotide, crumbs, aosa seaweed (produced in Mikawa), salt, avoring (amino acid, sugar, sesame, soy sauce, salt, nori, our, starch, glucose, powdered eggs, rice malic acid etc.), sweetener (sorbit) *Some ingredients contain wheat and/or soy. oil, soy protein, pork extract, chicken extract, protein hydrolysate, whey Ca, Ryokounotomo  Net content: 26 g  Net content: 30 g dried small sardine extract, onion, dextrin, avoring (amino acid, etc.),  Domestic suggested retail price: 130 yen (tax included) (when going through  Domestic suggested retail price: 230 yen (tax included) (when going through coloring (turmeric, carotenoid, red yeast rice), leavening agent Sandwich domestic trade rm) domestic trade rm)  Net content: 28 g  Case size: 49.6 cm (length) x 22.4 cm (width) x 24.4 cm (height)  Case size: 29.0cm (length) x 36.0cm (width) x 20.0cm (height)  Domestic suggested retail price: 115 yen (when going through domestic trade Approx. 137 kcal/serving rms)  Weight/quantity (per case): 4.7 kg/10 x 12 bags  Weight/quantity (per case): 2.9 kg/60 bags Cooking time: approx. 10 minutes  Possible shipment period: Year-round  Possible shipment period: Year-round  Case size: 61.7 cm (length) x 40.0 cm (width) x 19.5 cm (height) How to prepare:  Minimum lot: 3 cases (for domestic transportation)  Minimum lot: 1 case  Weight/quantity (per case): 5.5 kg/120 bags Ingredients  Storage: Room temperature  Storage: Room temperature  Possible shipment period: Year-round  Minimum lot: 10 cases 1 Spread onto one side of a  Sandwich bread: 2 slices  Best before: 365 days (unopened) 14 days (after opening)  Best before: 240 days  Storage: Room temperature  Best before: 1 year slice of bread, and sprinkle  Mayonnaise: 1 tsp. Ryokounotomo on top.  JAN Code: 4902765302114  JAN Code: 4971693201134  JAN Code: 4904561011016  Ryokounotomo 2 Place the other slice of bread on top of  Exporting countries/regions: The U.S., Europe, Asia, Oceania, etc.  Exporting countries/regions: Singapore, Malaysia, Taiwan, China, Australia, etc.  Exporting countries/regions: U.S., Brazil, China, South Korea, Singapore, etc. (Rice topping): 2/3 tbsp. the seasoned side, and press together Corporate Data Corporate Data Corporate Data lightly.  Year of establishment: 1949  Capital: 133.14 million yen  Year of establishment: 1946  Capital: 20 million yen  Year of establishment: 1928  Capital: 10 million yen 3 Cut into four pieces and serve.  Number of employees: 450  Number of employees: 40  Number of employees: 145  Address: 2-1-53 Minami-yoshijima, Naka-ku, Hiroshima 730-8661, Japan  Address: 15-12 Higashi-onomichi, Onomichi-shi, Hiroshima 722-0051, Japan  Address: 3-22 Higashikanon-machi, Nishi-ku, Hiroshima 733-0032, Japan *You may also use just one slice of bread,  TEL: +81(82)245-3211  FAX: +81(82)249-2557  TEL: +81(848)20-2011  FAX: +81(848)20-2022  TEL: +81 (82) 232-1331  FAX: +81 (82) 231-7521 and roll it.  E-mail: [email protected]  E-mail: kota@onomichi-.com  E-mail: [email protected] *Also great as a hot sandwich.

7 8 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Rice topping] Made in HIROSHIMA

Rice toppings from Hiroshima have long been using rice toppings Use as toppings for udon, soba, and pasta, Recipe ideas popular for their taste and as a nutritional or in dressings for salads! supplement. Also great as seasoning! Mishima Foods Chill for even better taste! What are Rice toppings? Great festive colors. Rice toppings generally stocked in Japanese homes are Italian Salad with in powder, granulated, or minced form. Ingredients Rice toppings sprinkled red perilla avor such as sh, nori, sesame and red perilla are broken up on top of rice! into small pieces or powdered, seasoned, and dried. Approx. 140 kcal/serving Depending on the types of ingredients used, the avors ere are many ways to eat and use them. Cooking time: Approx. 20 minutes vary greatly. ere is also the raw type where How to prepare: ey are loved by all generations Ingredients 1 Clean and skin the squid. Cut the body into ingredients are broken into small pieces, avored, and in all regions.  Squid: 1 rings 5 mm wide, and the n into strips also mixed.  Red bell pepper: 1 5 mm wide. Separate the legs into two's, and chop them into 3 cm pieces.  Yellow bell pepper: 1 The most orthodox way of eating is to directly put on 2 Boil lightly in water already boiling. top of rice.  Green bell pepper: 1 3 Take the bell peppers, remove the hull  Black olives: 8 and the seeds, and cut them into strips Convenient and abundant source of nutrient-rich [Red perilla dressing] 5 mm wide. Varied colors,  YUKARI of Mishima ® 4 Grate the garlic. small fry and seaweed. depending on the ingredients used (Rice topping): 1 tbsp. 5 Mix the YUKARI®, garlic, olive oil and ese rice toppings were developed during the war, when people wine vinegar in a large bowl to make  Garlic: 5 g the dressing. wanted a new type of preserved food in addition to traditional Overseas opinion  Olive oil: 2 tbsp. 6 Put the squid, bell peppers and black preserved foods such as miso and tsukemono (Japanese pickles),  Wine vinegar: 1 tbsp. olives in the bowl, mix well, and arrange with high nutrition and portability. e geographical advantage of Nori rice toppings are very popular! in a dish or a bowl to serve. Hiroshima, which faces the Setouchi Sea, which provides The colorfulness and choice of a rich variety of avors are high-quality small fry and aosa seaweed, was amply utilized. some of the reasons why they are so popular. Some types are meant to be mixed into warm rice Kawahara Co. So very easy! Great with drinks or Mishima Foods Co., Ltd. KAWAHARA FOOD CO., LTD. TANAKA FOOD CO., LTD. as one more addition to your meal. URL http://www.mishima.co.jp/ URL http://www.onomichi-tsukudani.com/ URL http://www.tanaka-foods.co.jp/ Vinegared dish, Rice topping and ingredient for avored rice with fresh fragrance e amazing harmony of walleye pollack and aosa seaweed, Traditional rice topping with a natural Setouchi taste, with OSAKANAGOHAN and acidity, made with red perilla. both carefully selected natural ingredients. continuing to be a favorite at the table. Approx. 30 kcal/serving YUKARI (Prepared Perilla (Vegetable) Mix) OSAKANAGOHAN Ryokounotomo Cooking time: Approx. 20 minutes How to prepare: Yukari, which was rst manufactured Walleye pollack is baked in direct is rice topping is a preserved Ingredients 1 Finely julienne the vegetables.  Daikon radish: 8 cm for business use in 1970, has now heat until uy, nely smashed, food that is convenient and 2 Put the vegetables into the bowl, add  Carrot: 1/2 vinegar, soy sauce and sugar, and mix. become a long-time seller, with and seasoned with aosa seaweed portable, high in nutrients, born  Cucumber: 1 (Adjust the taste to your liking.) home-use packages being widely and fragrant roasted sesame. A with the image of “parents’ love for  Vinegar: 1/2 tsp. 3 Place bowl in refrigerator for about 15 popular. It uses high quality red soft-type rice topping full of the their children.” e authentic and  Soy sauce: 2 tsp. minutes to allow the taste to blend. 4 Sprinkle OSAKANAGOHAN and serve. perilla produced by contracted farms avors and fragrances of the natural taste of small sh, sesame  Sugar: 1 tsp.  OSAKANAGOHAN conducting thorough quality control. ingredients. Put on top of rice, mix and eggs is also a great source of (Rice topping): 10 g Great to mix with white rice for with rice, or even use for ochazuke calcium. Certied by Hiroshima yukari rice, add to tempura batter, or (rice mixed with tea). City as one of e Hiroshima toss with vegetables. Brands.

Tanaka Foods  Product name: YUKARI (Prepared Perilla (Vegetable) Mix)  Product name: OSAKANAGOHAN  Product name: Ryokounotomo  Product description: Rice topping  Product description: Rice topping  Product description: Rice topping Pack for lunch, or  Main ingredients: Red perilla (produced in China and Japan), salt, sugar,  Main ingredients: Walleye pollack (produced in Hokkaido), sesame, bread  Main ingredients: Powdered small sh (mackerel, sardines, horse mackerel), serve as an hors d’oeuvre. avoring (amino acid, etc.), monosodium L-glutamate, 5-ribonucleotide, crumbs, aosa seaweed (produced in Mikawa), salt, avoring (amino acid, sugar, sesame, soy sauce, salt, nori, our, starch, glucose, powdered eggs, rice malic acid etc.), sweetener (sorbit) *Some ingredients contain wheat and/or soy. oil, soy protein, pork extract, chicken extract, protein hydrolysate, whey Ca, Ryokounotomo  Net content: 26 g  Net content: 30 g dried small sardine extract, onion, dextrin, avoring (amino acid, etc.),  Domestic suggested retail price: 130 yen (tax included) (when going through  Domestic suggested retail price: 230 yen (tax included) (when going through coloring (turmeric, carotenoid, red yeast rice), leavening agent Sandwich domestic trade rm) domestic trade rm)  Net content: 28 g  Case size: 49.6 cm (length) x 22.4 cm (width) x 24.4 cm (height)  Case size: 29.0cm (length) x 36.0cm (width) x 20.0cm (height)  Domestic suggested retail price: 115 yen (when going through domestic trade Approx. 137 kcal/serving rms)  Weight/quantity (per case): 4.7 kg/10 x 12 bags  Weight/quantity (per case): 2.9 kg/60 bags Cooking time: approx. 10 minutes  Possible shipment period: Year-round  Possible shipment period: Year-round  Case size: 61.7 cm (length) x 40.0 cm (width) x 19.5 cm (height) How to prepare:  Minimum lot: 3 cases (for domestic transportation)  Minimum lot: 1 case  Weight/quantity (per case): 5.5 kg/120 bags Ingredients  Storage: Room temperature  Storage: Room temperature  Possible shipment period: Year-round  Minimum lot: 10 cases 1 Spread mayonnaise onto one side of a  Sandwich bread: 2 slices  Best before: 365 days (unopened) 14 days (after opening)  Best before: 240 days  Storage: Room temperature  Best before: 1 year slice of bread, and sprinkle  Mayonnaise: 1 tsp. Ryokounotomo on top.  JAN Code: 4902765302114  JAN Code: 4971693201134  JAN Code: 4904561011016  Ryokounotomo 2 Place the other slice of bread on top of  Exporting countries/regions: The U.S., Europe, Asia, Oceania, etc.  Exporting countries/regions: Singapore, Malaysia, Taiwan, China, Australia, etc.  Exporting countries/regions: U.S., Brazil, China, South Korea, Singapore, etc. (Rice topping): 2/3 tbsp. the seasoned side, and press together Corporate Data Corporate Data Corporate Data lightly.  Year of establishment: 1949  Capital: 133.14 million yen  Year of establishment: 1946  Capital: 20 million yen  Year of establishment: 1928  Capital: 10 million yen 3 Cut into four pieces and serve.  Number of employees: 450  Number of employees: 40  Number of employees: 145  Address: 2-1-53 Minami-yoshijima, Naka-ku, Hiroshima 730-8661, Japan  Address: 15-12 Higashi-onomichi, Onomichi-shi, Hiroshima 722-0051, Japan  Address: 3-22 Higashikanon-machi, Nishi-ku, Hiroshima 733-0032, Japan *You may also use just one slice of bread,  TEL: +81(82)245-3211  FAX: +81(82)249-2557  TEL: +81(848)20-2011  FAX: +81(848)20-2022  TEL: +81 (82) 232-1331  FAX: +81 (82) 231-7521 and roll it.  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected] *Also great as a hot sandwich.

7 8 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Seasoning] Made in HIROSHIMA

Hiroshima is a region rich in grains and water. What is Soy Sauce? SANKO INDUSTRY CO., LTD. URL http://www.w-sanko.co.jp/ Seasoning manufacturers support the Japanese Soy sauce is a liquid seasoning made by fermenting soy, wheat and salt. It is widely Easily enjoy broths as tasty as those made by professional chefs food and cooking culture. used, such as to season boiled dishes or as a in your own home. base for soups and dressings when cooking. It KATSUOFURIDASHI What is Okonomiyaki Sauce? is also often seen in a container on the table so one may pour some on top of nished Broth forms the base of much cooking, and determines the taste of many Okonomiyaki sauce adds to the great taste of dishes. ere are many types, such as dark, dishes. Our fastidiousness in producing the best broths is concentrated in this okonomiyaki, a representative dish of Hiroshima. is tea-bag broth. Carefully selected ingredients produced in Japan are blended light, tamari, twice-brewed, and white. special sauce, with viscosity that becomes one with the and adjusted to create maximum umami and fragrance using our unique dish and a sweet-and-salty taste that blends well with the golden ratio. Simply by adjusting the amount of water, this broth can be used ingredients, originated in Hiroshima. Loved not only in for soups, hot pots, boiled and seasoned dishes, and more. restaurants but also at home, it is used to avor various What is Vinegar?  Product name: KATSUOFURIDASHI Seasoning enhances and adds to dishes.  Product description: Versatile Japanese broth (tea-bag format) dishes. Vinegar is a liquid seasoning with a unique  Main ingredients: Flavor ingredients (bonito akes, mackerel akes, round ere are many types of seasoning, such as those upholding the avor, create by brewing sake from grains herring akes, konbu seaweed, powdered mushrooms), salt, sugar, traditional avors of Japan, those developed in order to adapt powdered soy sauce, avoring (amino acid, etc.), calcium lactate (fermentation Calcium L-lactate) to dietary changes, and those newly born by adding umami. What is (broth)? such as rice or fruits, adding acetobacter to  Net content: 176 g  Domestic suggested retail price: 650 yen (tax included) (when going through domestic trade rm) Because Hiroshima is blessed with natural ingredients and the resulting sake, and fermenting. Aside  Case size: 37.5 cm (length) x 33.5 cm (width) x 27.5 cm (height)  Weight/quantity (per case): 10.2 kg/50 bags clean water, here one can nd manufacturers who help cooks Dashi (broth), the basis of , is an important from seasoning sushi rice, it is used to add  Possible shipment period: Year-round  Minimum lot: 3 cases  Storage: Store in cool, dark place, avoiding high cook. seasoning. It is made by extracting umami by boiling bonito akes, temperature and (unopened), refrigerate (after opening)  Best before: 1.5 years acidity, freshness, and to adjust the avor of  JAN Code: 4900325019311  Exporting countries/regions: North America, China, Taiwan, South Korea, etc. dried small sardines, konbu seaweed, etc. When preparing broth with dishes. Vinegar is highly disinfective, so Corporate Data Overseas opinion bonito akes, the rst broth, prepared by putting bonito akes in pickling provides a unique avor as well as  Year of establishment: 1988  Capital: 70 million yen  Number of employees: 102 With the popularity of Japanese food, boiling water, immediately stopping the ame and straining, is used increasing the preservative quality of foods.  Address: 122-3 Kamifukawa-cho, Asakita-ku, Hiroshima 739-1752, Japan Japanese seasonings that enhance avor for clear soup. e second broth, prepared by adding water to the  TEL: +81(82)840-3135  FAX: +81(82)840-3235 bonito akes used for the rst broth and cooking them, is used for  E-mail: [email protected] are becoming popular. miso soups and boiled dishes. Also available recently are broth avorings in the form of liquids and solids. Otafuku Sauce Co., Ltd. SUNFOODS CO., Ltd. Asamurasaki Co., Ltd. SENNARI CO., LTD. URL http://www.otafukusauce.com/ URL http://www.sunfoods.net/ URL http:/www.asamurasaki.co.jp/ URL http://www.sennari-oochi.jp/ is sauce is great not only for okonomiyaki, Product recommended by the pros, used in every store of the e No.1-selling seasoned soy sauce in Japan. Rice vinegar made with carefully selected brand rice and but also (fried pork) and other fried foods. Okonomiyaki Food eme Park Also on sale in 18 countries around the world. natural groundwater Okonomiyaki Sauce 500g MITSUWA OKONOMI SAUCE Oyster Soy Sauce Organic Pure Rice Vinegar Komenosu 360 ml

Sauce developed together with Rich zest and fresh avor are Only the umami extract of fresh oysters Rice vinegar, which requires okonomiyaki street stalls after the harmoniously blended together in produced in Hiroshima Prefecture is considerable work and time to war. Instead of using the this okonomiyaki sauce, certied added to broth of bonito akes, shiitake produce, is the best vinegar with full then-popular Worcester sauce, as a Hiroshima Brand product by mushrooms, konbu seaweed, etc., fragrance and mellow acidity. Starting thickness and sweetness was added Hiroshima City. Great for seasoned with authentically-brewed soy with pure rice sake brewing in a to develop the best sauce for okonomiyaki, but also for meat sauce, sweet cooking rice wine (mirin) sanitary plant, the company-secret okonomiyaki. Mellow taste of dishes such as hamburger steak, and sugar. is versatile soy sauce can be acetobacter is added to the sake, and vegetables and fruit, with a slight omelette, fresh vegetables, and used as is in a myriad of dishes just like left for four-and-a-half months. en, saltiness and tartness. noodles. Also available regular soy sauce, or diluted as a soup for the vinegar is completed after mixing *Compared with Worcester Sauce of this are super-hot, garlic avor, and udon and soba noodles. in natural groundwater. It is vinegar *Winner of the Monde Selection Grand that is safe, secure, and healthy. Company low-salt types. Gold Medal

 Product name: Okonomiyaki Sauce 500g  Product name: MITSUWA OKONOMI SAUCE  Product name: Oyster Soy Sauce  Product name: Organic Pure Rice Vinegar Komenosu 360 ml  Product description: Thick sauce  Product description: Thick sauce  Product description: Seasoned soy sauce  Product description: Vinegar  Main ingredients: Vegetables/fruit (tomatoes, onions, apples, dates, other),  Main ingredients: Vegetables and fruit (tomatoes, apples, onions, garlic) sugar,  Main ingredients: Flavor ingredients, bonito akes, konbu seaweed, dried  Main ingredients: Organic rice sugar, brewed vinegar, salt, spices brewed vinegar, protein hydrolysate, salt, corn starch (not genetically shiitake mushrooms, soy sauce (authentically brewed) (pressed soybeans:  Net content: 360 ml  Net content: 500 g modied), spices, alcohol, avoring (amino acid, etc.), acidulant, caramel color not genetically modied). Contains wheat.  Domestic suggested retail price: 556 yen (tax included) (when going through  Domestic suggested retail price: 330 yen (tax included) (when going through *Some ingredients contain soy and/or wheat  Net content: 300 ml domestic trade rm) domestic trade rm)  Net content: 420 g  Domestic suggested retail price: 395 yen (tax included) (when going through  Case size: 25.0 cm (length) x 30.0 cm (width) x 20.0 cm (height)  Case size: 34.4 cm (length) x 17.4 cm (width) x 22.0 cm (height)  Domestic suggested retail price: 294 yen (tax included) domestic Japanese trade rm)  Weight/quantity (per case): 7.4 kg/12 bottles  Weight/quantity (per case): 6.6 kg/12 bottles  Case size: 28.0 cm (length) x 44.0 cm (width) x 26.0 cm (height)  Case size: 18.5 cm (length) x 24.0 cm (width) x 19.5 cm (height)  Possible shipment period: Year-round  Possible shipment period: Year-round (may change depending on target  Weight/quantity (per case): 14 kg/20 bottles  Weight/quantity (per case): 10.5 kg/12 bottles  Minimum lot: 5 cases or more country)  Possible shipment period: Year-round  Possible shipment period: Within 10 days from order date  Storage: Room temperature in a cool, dark place  Minimum lot: 10 cases  Minimum lot: 15 cases  Minimum lot: 5 cases  Best before: 2 years  Storage: Room temperature (unopened) Keep refrigerated (after opening)  Storage: Room temperature  Storage: Room temperature  Best before: 1 year  JAN Code: 4973418283135  Best before: 2 years  Best before: 1 year  JAN Code: 4901177030394  Exporting countries/regions: Taiwan, Singapore, Hong Kong, China, etc.  JAN Code: 4970077101138  JAN Code: 49555325  Exporting countries/regions: 18 countries/regions including the U.S., the U.K.,  Exporting countries/regions: the U.S., South Korea, China  Exporting countries/regions: U.S., U.K., Hong Kong, Taiwan, Singapore, etc. China, Russia, Hong Kong and Taiwan Corporate Data Corporate Data Corporate Data Corporate Data  Year of establishment: 1922  Capital: 100 million yen  Year of establishment:1951  Capital: 20 million yen  Year of establishment: 1910  Capital: 36 million yen  Year of establishment: 1927  Capital: 40 million yen  Number of employees: 528  Number of employees: 28  Number of employees: 63  Number of employees: 31  Address: 5-2-10 Shoko Center, Nishi-ku, Hiroshima 733-8678, Japan  Address: 1-26-1 Dejima, Minami-ku, Hiroshima 734-0013, Japan  Address: 989 Mobira, Kasaoka-shi, 714-8501, Japan  Address: 2683-25 Kuchi, Asa-cho, Asakita-ku, Hiroshima 731-3362, Japan  TEL: +81(82)277-7168  FAX: +81(82)277-2468  TEL: +81 (82) 250-2511  FAX: +81 (82) 250-2512  TEL: +81(865)66-2727  FAX: +81(865)66-1427  TEL: +81(82)810-3000  FAX: +81(82)810-3111  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

9 10 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Seasoning] Made in HIROSHIMA

Hiroshima is a region rich in grains and water. What is Soy Sauce? SANKO INDUSTRY CO., LTD. URL http://www.w-sanko.co.jp/ Seasoning manufacturers support the Japanese Soy sauce is a liquid seasoning made by fermenting soy, wheat and salt. It is widely Easily enjoy broths as tasty as those made by professional chefs food and cooking culture. used, such as to season boiled dishes or as a in your own home. base for soups and dressings when cooking. It KATSUOFURIDASHI What is Okonomiyaki Sauce? is also often seen in a container on the table so one may pour some on top of nished Broth forms the base of much cooking, and determines the taste of many Okonomiyaki sauce adds to the great taste of dishes. ere are many types, such as dark, dishes. Our fastidiousness in producing the best broths is concentrated in this okonomiyaki, a representative dish of Hiroshima. is tea-bag broth. Carefully selected ingredients produced in Japan are blended light, tamari, twice-brewed, and white. special sauce, with viscosity that becomes one with the and adjusted to create maximum umami and fragrance using our unique dish and a sweet-and-salty taste that blends well with the golden ratio. Simply by adjusting the amount of water, this broth can be used ingredients, originated in Hiroshima. Loved not only in for soups, hot pots, boiled and seasoned dishes, and more. restaurants but also at home, it is used to avor various What is Vinegar?  Product name: KATSUOFURIDASHI Seasoning enhances and adds to dishes.  Product description: Versatile Japanese broth (tea-bag format) dishes. Vinegar is a liquid seasoning with a unique  Main ingredients: Flavor ingredients (bonito akes, mackerel akes, round ere are many types of seasoning, such as those upholding the avor, create by brewing sake from grains herring akes, konbu seaweed, powdered shiitake mushrooms), salt, sugar, traditional avors of Japan, those developed in order to adapt powdered soy sauce, avoring (amino acid, etc.), calcium lactate (fermentation Calcium L-lactate) to dietary changes, and those newly born by adding umami. What is Dashi (broth)? such as rice or fruits, adding acetobacter to  Net content: 176 g  Domestic suggested retail price: 650 yen (tax included) (when going through domestic trade rm) Because Hiroshima is blessed with natural ingredients and the resulting sake, and fermenting. Aside  Case size: 37.5 cm (length) x 33.5 cm (width) x 27.5 cm (height)  Weight/quantity (per case): 10.2 kg/50 bags clean water, here one can nd manufacturers who help cooks Dashi (broth), the basis of Japanese cuisine, is an important from seasoning sushi rice, it is used to add  Possible shipment period: Year-round  Minimum lot: 3 cases  Storage: Store in cool, dark place, avoiding high cook. seasoning. It is made by extracting umami by boiling bonito akes, temperature and humidity (unopened), refrigerate (after opening)  Best before: 1.5 years acidity, freshness, and to adjust the avor of  JAN Code: 4900325019311  Exporting countries/regions: North America, China, Taiwan, South Korea, etc. dried small sardines, konbu seaweed, etc. When preparing broth with dishes. Vinegar is highly disinfective, so Corporate Data Overseas opinion bonito akes, the rst broth, prepared by putting bonito akes in pickling provides a unique avor as well as  Year of establishment: 1988  Capital: 70 million yen  Number of employees: 102 With the popularity of Japanese food, boiling water, immediately stopping the ame and straining, is used increasing the preservative quality of foods.  Address: 122-3 Kamifukawa-cho, Asakita-ku, Hiroshima 739-1752, Japan Japanese seasonings that enhance avor for clear soup. e second broth, prepared by adding water to the  TEL: +81(82)840-3135  FAX: +81(82)840-3235 bonito akes used for the rst broth and cooking them, is used for  E-mail: [email protected] are becoming popular. miso soups and boiled dishes. Also available recently are broth avorings in the form of liquids and solids. Otafuku Sauce Co., Ltd. SUNFOODS CO., Ltd. Asamurasaki Co., Ltd. SENNARI CO., LTD. URL http://www.otafukusauce.com/ URL http://www.sunfoods.net/ URL http:/www.asamurasaki.co.jp/ URL http://www.sennari-oochi.jp/ is sauce is great not only for okonomiyaki, Product recommended by the pros, used in every store of the e No.1-selling seasoned soy sauce in Japan. Rice vinegar made with carefully selected brand rice and but also tonkatsu (fried pork) and other fried foods. Okonomiyaki Food eme Park Also on sale in 18 countries around the world. natural groundwater Okonomiyaki Sauce 500g MITSUWA OKONOMI SAUCE Oyster Soy Sauce Organic Pure Rice Vinegar Komenosu 360 ml

Sauce developed together with Rich zest and fresh avor are Only the umami extract of fresh oysters Rice vinegar, which requires okonomiyaki street stalls after the harmoniously blended together in produced in Hiroshima Prefecture is considerable work and time to war. Instead of using the this okonomiyaki sauce, certied added to broth of bonito akes, shiitake produce, is the best vinegar with full then-popular Worcester sauce, as a Hiroshima Brand product by mushrooms, konbu seaweed, etc., fragrance and mellow acidity. Starting thickness and sweetness was added Hiroshima City. Great for seasoned with authentically-brewed soy with pure rice sake brewing in a to develop the best sauce for okonomiyaki, but also for meat sauce, sweet cooking rice wine (mirin) sanitary plant, the company-secret okonomiyaki. Mellow taste of dishes such as hamburger steak, and sugar. is versatile soy sauce can be acetobacter is added to the sake, and vegetables and fruit, with a slight omelette, fresh vegetables, and used as is in a myriad of dishes just like left for four-and-a-half months. en, saltiness and tartness. yakisoba noodles. Also available regular soy sauce, or diluted as a soup for the vinegar is completed after mixing *Compared with Worcester Sauce of this are super-hot, garlic avor, and udon and soba noodles. in natural groundwater. It is vinegar *Winner of the Monde Selection Grand that is safe, secure, and healthy. Company low-salt types. Gold Medal

 Product name: Okonomiyaki Sauce 500g  Product name: MITSUWA OKONOMI SAUCE  Product name: Oyster Soy Sauce  Product name: Organic Pure Rice Vinegar Komenosu 360 ml  Product description: Thick sauce  Product description: Thick sauce  Product description: Seasoned soy sauce  Product description: Vinegar  Main ingredients: Vegetables/fruit (tomatoes, onions, apples, dates, other),  Main ingredients: Vegetables and fruit (tomatoes, apples, onions, garlic) sugar,  Main ingredients: Flavor ingredients, bonito akes, konbu seaweed, dried  Main ingredients: Organic rice sugar, brewed vinegar, salt, spices brewed vinegar, protein hydrolysate, salt, corn starch (not genetically shiitake mushrooms, soy sauce (authentically brewed) (pressed soybeans:  Net content: 360 ml  Net content: 500 g modied), spices, alcohol, avoring (amino acid, etc.), acidulant, caramel color not genetically modied). Contains wheat.  Domestic suggested retail price: 556 yen (tax included) (when going through  Domestic suggested retail price: 330 yen (tax included) (when going through *Some ingredients contain soy and/or wheat  Net content: 300 ml domestic trade rm) domestic trade rm)  Net content: 420 g  Domestic suggested retail price: 395 yen (tax included) (when going through  Case size: 25.0 cm (length) x 30.0 cm (width) x 20.0 cm (height)  Case size: 34.4 cm (length) x 17.4 cm (width) x 22.0 cm (height)  Domestic suggested retail price: 294 yen (tax included) domestic Japanese trade rm)  Weight/quantity (per case): 7.4 kg/12 bottles  Weight/quantity (per case): 6.6 kg/12 bottles  Case size: 28.0 cm (length) x 44.0 cm (width) x 26.0 cm (height)  Case size: 18.5 cm (length) x 24.0 cm (width) x 19.5 cm (height)  Possible shipment period: Year-round  Possible shipment period: Year-round (may change depending on target  Weight/quantity (per case): 14 kg/20 bottles  Weight/quantity (per case): 10.5 kg/12 bottles  Minimum lot: 5 cases or more country)  Possible shipment period: Year-round  Possible shipment period: Within 10 days from order date  Storage: Room temperature in a cool, dark place  Minimum lot: 10 cases  Minimum lot: 15 cases  Minimum lot: 5 cases  Best before: 2 years  Storage: Room temperature (unopened) Keep refrigerated (after opening)  Storage: Room temperature  Storage: Room temperature  Best before: 1 year  JAN Code: 4973418283135  Best before: 2 years  Best before: 1 year  JAN Code: 4901177030394  Exporting countries/regions: Taiwan, Singapore, Hong Kong, China, etc.  JAN Code: 4970077101138  JAN Code: 49555325  Exporting countries/regions: 18 countries/regions including the U.S., the U.K.,  Exporting countries/regions: the U.S., South Korea, China  Exporting countries/regions: U.S., U.K., Hong Kong, Taiwan, Singapore, etc. China, Russia, Hong Kong and Taiwan Corporate Data Corporate Data Corporate Data Corporate Data  Year of establishment: 1922  Capital: 100 million yen  Year of establishment:1951  Capital: 20 million yen  Year of establishment: 1910  Capital: 36 million yen  Year of establishment: 1927  Capital: 40 million yen  Number of employees: 528  Number of employees: 28  Number of employees: 63  Number of employees: 31  Address: 5-2-10 Shoko Center, Nishi-ku, Hiroshima 733-8678, Japan  Address: 1-26-1 Dejima, Minami-ku, Hiroshima 734-0013, Japan  Address: 989 Mobira, Kasaoka-shi, Okayama 714-8501, Japan  Address: 2683-25 Kuchi, Asa-cho, Asakita-ku, Hiroshima 731-3362, Japan  TEL: +81(82)277-7168  FAX: +81(82)277-2468  TEL: +81 (82) 250-2511  FAX: +81 (82) 250-2512  TEL: +81(865)66-2727  FAX: +81(865)66-1427  TEL: +81(82)810-3000  FAX: +81(82)810-3111  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

9 10 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Miso] Made in HIROSHIMA Global Hiroshima specialties [Ramen] Made in HIROSHIMA e traditional Japanese meal is “one soup, three Unique and original local ramen side dishes,” and representative of this one soup is using local ingredients. . Miso is a healthy, functional food, used as a seasoning and also for dessert making. What is Ramen? Ramen is based on a Chinese noodle dish, but it has What is Miso? evolved and developed in Japan in a unique way. It is now one of the most popular dishes in Japan. Noodles made by Miso is a fermented food in paste form, with soybeans as adding kansui (alkaline water) to our have a unique taste the main ingredient and mixed with rice or wheat. e and texture, and the soup is made from the broth of pork quantity balance of the main ingredient with the rice malt bones or sh seasoned with soy sauce, salt, or miso and salt, as well as the degree of fermentation and avoring. ere are many dierent types. e dish is topped maturation, give variation to the color and avor. e staple Hiroshima uses medium-thin noodles, while with spring onions, bean sprouts, sliced pork, cooked Hiroshima taste that has been known all over miso cuisine “miso soup” is a dish indispensable to the Onomichi uses at noodles. bamboo shoots, etc. Japan for a long time. Japanese diet, and it is generally listed as the number one In the western area, centered on Hiroshima City, one can enjoy Hiroshima Each ramen restaurant has its own secret Hiroshima is blessed with a moderate climate as well as high quality food missed by Japanese people traveling abroad. Miso is fermented and matured in Ramen with soy sauce and pork-bone broth soup, originating from Chinese soybeans, rice and water, with which local miso making ourished. Fuchu barrels for optimum taste noodle stands after the war. On the other hand, Onomichi Ramen, famous Miso, with a 400-year tradition, is particularly well known for its delicate in Onomichi City, is said to have been created by someone who worked in a sweetness, and evaluated as one of the best three white miso of Japan. Miso can be dissolved in broth noodle factory, with broth from small fry from Setouchi Sea added to to make miso soup, coated onto chicken broth soup, and topped with pork rinds. Fish-broth soups are light and fresh, sh and meat for grilling or while milky colored pork-broth soups Overseas opinion baking, and it even goes well Overseas opinion are rich and heavy. One of the Japanese foods attracting attention from the world with with pasta! A Japanese food as famous and as popular as sushi!

the popularity of Japanese cuisine! Convenient instant miso soup is Miso soup is a special dish that is The great taste balance of the soup and the noodles are widely loved! very popular! close to the hearts of the Japanese

KANEMITSU MISO CO., LTD. MASUYAMISO CO., LTD. KURATA FOODS Co., Ltd.  Local ramen  Hiroshima Ramen URL URL URL http://www.kanemitsu-miso.co.jp/ http://www.masuyamiso.net/ http://www.fukuyama-ramen.com/ Orthodox and comforting taste. 100% vegetable ingredients! Meaty miso with meat-like texture Easy preparation of Japanese dishes, just by adding some to A marriage of pork-bone broth and miso ramen, Pork-broth-based soy created with soybeans seasonal vegetables or rice a popular product overseas sauce avor Thin, straight noodles ‘SOY-MEAT’ MISO DIP (GARLIC FLAVOR) Moromi miso Masuya Miso Ramen Pork slices, bean sprouts, bamboo shoots, spring onion, etc. High quality soybeans are processed Okazu miso (side-dish miso) added e latest in the local ramen series, into ground-meat-like texture, then to vegetables or rice has long been providing a taste of Hiroshima and  Onomichi Ramen seasoned with Fuchu Miso made in loved all over Japan. Moromi miso the through Deep fragrance and rich avor. Fish-broth-based soy sauce cedar barrels with a more than is representative of such okazu with Masuya miso, avor 100-year history. Meaty appearance miso, and we have used carefully an established miso manufacturer. Flat noodles and taste. A breakthrough product, selected barley and high-quality A soup that is rich and full of Pork slices, pork rinds, bamboo especially for health-conscious soybeans to create a convenient umami avor created by blending shoots, spring onion, etc. people or those wishing to reduce dip-like miso. Also recommended rice miso, bean miso and pork-bone  Fukuyama Ramen calorie intake. Enjoy on rice, with for moromi pickling and broth matches perfectly with Light, soy sauce avor. vegetables, on bread, etc. pan-seared . delightfully strong, crimped Chicken-broth-based soy sauce noodles that catch the soup very avor well. Medium-thin noodles Pork slices, bamboo shoots, spring  Product name: ‘SOY-MEAT’ MISO DIP (GARLIC FLAVOR)  Product name: Moromi miso  Product name: Masuya Miso Ramen onion, etc.  Product description: Okazu miso  Product description: Okazu miso  Product description: Ramen  Main ingredients: Miso (soybeans, barley, salt), soy protein, shiitake  Main ingredients: Barley, sugars (mizuame (starch syrup), sugar), soybeans,  Main ingredients: Noodles ( our, wheat gluten, whole egg powder, egg mushrooms, sweet cooking rice wine (mirin), sugar, mizuame (starch syrup), soy sauce (soybeans, wheat, salt), salt, brewed avoring, extracts (yeast, white powder, salt, processed starch, alcohol, kansui (alkaline water), garlic, soy oil, sesame oil, yeast extract, alcohol konbu seaweed, shiitake mushrooms), alcohol, avoring (amino acid, etc.) gardenia yellow), soup (extract , rice miso, soy sauce,  Ramen stands  Net content: 110 g  Net content: 100 g bean miso, sesame, sugar, salt, brewed avoring, garlic, mizuame (starch  Domestic suggested retail price: 450 yen (tax included)  Domestic suggested retail price: 138 yen (tax included) (when going through syrup), ginger, sh sauce, chili bean sauce, alcohol, avoring) In days past, cooking tools were piled on to a two-wheeled cart and people went  Case size: 25.0 cm (L) x 32.0 cm (W) x 34.0 cm (H) domestic trade rm)  Net content: 300 g (noodles = 100 g x 2, soup = 50 g x 2)  Domestic suggested retail price: 441 yen (tax included) (when going through around town with charumera sounds selling ramen. Now, the two-wheeled  Weight/quantity (per case): 14.4 kg/48 jars  Case size: 27.0 cm (length) x 18.0 cm (width) x 10.6 cm (height) domestic trade rm)  Possible shipment period: Year-round  Weight/quantity (per case): 1.5 kg/12 packs barrels have been replaced with automobiles, and most stay in one place near  Case size: 24.0 cm (length) x 50.5 cm (width) x 49.5 cm (height) bustling areas with chairs for customers. Some stands became so popular that  Minimum lot: 1 case  Possible shipment period: Year-round  Weight/quantity (per case): 11.8 kg/12 x 3 packs  Storage: Room temperature (unopened). Keep refrigerated (after opening).  Minimum lot: 5 cases  Possible shipment period: As needed  Minimum lot: 1 case they turned into permanent ramen restaurants. Each ramen cook has his/her  Best before: 1 year  Storage: Room temperature, away from direct sunlight  Storage: Refrigerate (freeze when exporting) own secret recipe which is carefully protected, and only given to apprentices who  JAN Code: 4901345400318  Best before: 1 year  Best before: When refrigerated: 20 days (when frozen: 365 days) open their own restaurants.  Exporting countries/regions: —  JAN Code: 4902826170690  JAN Code: 4906436003713  Exporting countries/regions: South Korea, Thailand, Brazil, France, Taiwan, etc.  Exporting countries/regions: China, Hong Kong, Taiwan, South Korea, Singapore, etc. Corporate Data Corporate Data Corporate Data  Year of establishment: 1872  Capital: 10 million yen  Year of establishment: 1929  Capital: 70 million yen  Year of establishment: 1987  Capital: 5 million yen  Number of employees: 17  Number of employees: 250  Number of employees: 57  Address: 628 Fuchu-cho, Fuchu City, Hiroshima 726-0005, Japan  Address: 3-7-40 Nishi-chuo, Kure-shi, Hiroshima 737-0811, Japan  Address: 1-32-49 Higashiteshiro-cho, Fukuyama-shi, Hiroshima 721-0962, Japan  Tel: +81 (847) 41-2080  Fax: +81 (847) 43-6769  TEL: +81(823)21-6633  FAX: +81(823)21-6636  TEL: +81(84)945-6200  FAX: +81(84)945-6234  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

11 12 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Miso] Made in HIROSHIMA Global Hiroshima specialties [Ramen] Made in HIROSHIMA e traditional Japanese meal is “one soup, three Unique and original local ramen side dishes,” and representative of this one soup is using local ingredients. miso soup. Miso is a healthy, functional food, used as a seasoning and also for dessert making. What is Ramen? Ramen is based on a Chinese noodle dish, but it has What is Miso? evolved and developed in Japan in a unique way. It is now one of the most popular dishes in Japan. Noodles made by Miso is a fermented food in paste form, with soybeans as adding kansui (alkaline water) to our have a unique taste the main ingredient and mixed with rice or wheat. e and texture, and the soup is made from the broth of pork quantity balance of the main ingredient with the rice malt bones or sh seasoned with soy sauce, salt, or miso and salt, as well as the degree of fermentation and avoring. ere are many dierent types. e dish is topped maturation, give variation to the color and avor. e staple Hiroshima uses medium-thin noodles, while with spring onions, bean sprouts, sliced pork, cooked Hiroshima taste that has been known all over miso cuisine “miso soup” is a dish indispensable to the Onomichi uses at noodles. bamboo shoots, etc. Japan for a long time. Japanese diet, and it is generally listed as the number one In the western area, centered on Hiroshima City, one can enjoy Hiroshima Each ramen restaurant has its own secret Hiroshima is blessed with a moderate climate as well as high quality food missed by Japanese people traveling abroad. Miso is fermented and matured in Ramen with soy sauce and pork-bone broth soup, originating from Chinese soybeans, rice and water, with which local miso making ourished. Fuchu barrels for optimum taste noodle stands after the war. On the other hand, Onomichi Ramen, famous Miso, with a 400-year tradition, is particularly well known for its delicate in Onomichi City, is said to have been created by someone who worked in a sweetness, and evaluated as one of the best three white miso of Japan. Miso can be dissolved in broth noodle factory, with broth from small fry from Setouchi Sea added to to make miso soup, coated onto chicken broth soup, and topped with pork rinds. Fish-broth soups are light and fresh, sh and meat for grilling or while milky colored pork-broth soups Overseas opinion baking, and it even goes well Overseas opinion are rich and heavy. One of the Japanese foods attracting attention from the world with with pasta! A Japanese food as famous and as popular as sushi!

the popularity of Japanese cuisine! Convenient instant miso soup is Miso soup is a special dish that is The great taste balance of the soup and the noodles are widely loved! very popular! close to the hearts of the Japanese

KANEMITSU MISO CO., LTD. MASUYAMISO CO., LTD. KURATA FOODS Co., Ltd.  Local ramen  Hiroshima Ramen URL URL URL http://www.kanemitsu-miso.co.jp/ http://www.masuyamiso.net/ http://www.fukuyama-ramen.com/ Orthodox and comforting taste. 100% vegetable ingredients! Meaty miso with meat-like texture Easy preparation of Japanese dishes, just by adding some to A marriage of pork-bone broth and miso ramen, Pork-broth-based soy created with soybeans seasonal vegetables or rice a popular product overseas sauce avor Thin, straight noodles ‘SOY-MEAT’ MISO DIP (GARLIC FLAVOR) Moromi miso Masuya Miso Ramen Pork slices, bean sprouts, bamboo shoots, spring onion, etc. High quality soybeans are processed Okazu miso (side-dish miso) added e latest in the local ramen series, into ground-meat-like texture, then to vegetables or rice has long been providing a taste of Hiroshima and  Onomichi Ramen seasoned with Fuchu Miso made in loved all over Japan. Moromi miso the Setouchi Region through Deep fragrance and rich avor. Fish-broth-based soy sauce cedar barrels with a more than is representative of such okazu collaboration with Masuya miso, avor 100-year history. Meaty appearance miso, and we have used carefully an established miso manufacturer. Flat noodles and taste. A breakthrough product, selected barley and high-quality A soup that is rich and full of Pork slices, pork rinds, bamboo especially for health-conscious soybeans to create a convenient umami avor created by blending shoots, spring onion, etc. people or those wishing to reduce dip-like miso. Also recommended rice miso, bean miso and pork-bone  Fukuyama Ramen calorie intake. Enjoy on rice, with for moromi pickling and broth matches perfectly with Light, soy sauce avor. vegetables, on bread, etc. pan-seared tofu. delightfully strong, crimped Chicken-broth-based soy sauce noodles that catch the soup very avor well. Medium-thin noodles Pork slices, bamboo shoots, spring  Product name: ‘SOY-MEAT’ MISO DIP (GARLIC FLAVOR)  Product name: Moromi miso  Product name: Masuya Miso Ramen onion, etc.  Product description: Okazu miso  Product description: Okazu miso  Product description: Ramen  Main ingredients: Miso (soybeans, barley, salt), soy protein, shiitake  Main ingredients: Barley, sugars (mizuame (starch syrup), sugar), soybeans,  Main ingredients: Noodles ( our, wheat gluten, whole egg powder, egg mushrooms, sweet cooking rice wine (mirin), sugar, mizuame (starch syrup), soy sauce (soybeans, wheat, salt), salt, brewed avoring, extracts (yeast, white powder, salt, processed starch, alcohol, kansui (alkaline water), garlic, soy oil, sesame oil, yeast extract, alcohol konbu seaweed, shiitake mushrooms), alcohol, avoring (amino acid, etc.) gardenia yellow), soup (extract , rice miso, soy sauce,  Ramen stands  Net content: 110 g  Net content: 100 g bean miso, sesame, sugar, salt, brewed avoring, garlic, mizuame (starch  Domestic suggested retail price: 450 yen (tax included)  Domestic suggested retail price: 138 yen (tax included) (when going through syrup), ginger, sh sauce, chili bean sauce, alcohol, avoring) In days past, cooking tools were piled on to a two-wheeled cart and people went  Case size: 25.0 cm (L) x 32.0 cm (W) x 34.0 cm (H) domestic trade rm)  Net content: 300 g (noodles = 100 g x 2, soup = 50 g x 2)  Domestic suggested retail price: 441 yen (tax included) (when going through around town with charumera sounds selling ramen. Now, the two-wheeled  Weight/quantity (per case): 14.4 kg/48 jars  Case size: 27.0 cm (length) x 18.0 cm (width) x 10.6 cm (height) domestic trade rm)  Possible shipment period: Year-round  Weight/quantity (per case): 1.5 kg/12 packs barrels have been replaced with automobiles, and most stay in one place near  Case size: 24.0 cm (length) x 50.5 cm (width) x 49.5 cm (height) bustling areas with chairs for customers. Some stands became so popular that  Minimum lot: 1 case  Possible shipment period: Year-round  Weight/quantity (per case): 11.8 kg/12 x 3 packs  Storage: Room temperature (unopened). Keep refrigerated (after opening).  Minimum lot: 5 cases  Possible shipment period: As needed  Minimum lot: 1 case they turned into permanent ramen restaurants. Each ramen cook has his/her  Best before: 1 year  Storage: Room temperature, away from direct sunlight  Storage: Refrigerate (freeze when exporting) own secret recipe which is carefully protected, and only given to apprentices who  JAN Code: 4901345400318  Best before: 1 year  Best before: When refrigerated: 20 days (when frozen: 365 days) open their own restaurants.  Exporting countries/regions: —  JAN Code: 4902826170690  JAN Code: 4906436003713  Exporting countries/regions: South Korea, Thailand, Brazil, France, Taiwan, etc.  Exporting countries/regions: China, Hong Kong, Taiwan, South Korea, Singapore, etc. Corporate Data Corporate Data Corporate Data  Year of establishment: 1872  Capital: 10 million yen  Year of establishment: 1929  Capital: 70 million yen  Year of establishment: 1987  Capital: 5 million yen  Number of employees: 17  Number of employees: 250  Number of employees: 57  Address: 628 Fuchu-cho, Fuchu City, Hiroshima 726-0005, Japan  Address: 3-7-40 Nishi-chuo, Kure-shi, Hiroshima 737-0811, Japan  Address: 1-32-49 Higashiteshiro-cho, Fukuyama-shi, Hiroshima 721-0962, Japan  Tel: +81 (847) 41-2080  Fax: +81 (847) 43-6769  TEL: +81(823)21-6633  FAX: +81(823)21-6636  TEL: +81(84)945-6200  FAX: +81(84)945-6234  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

11 12 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Atsuyaki Tamago] Made in HIROSHIMA Global Hiroshima specialties [Agar] Made in HIROSHIMA Atsuyaki Tamago, or Japanese omelet, is an essential Like gelatin, but not quite. ingredient in nigiri and rolled sushi. Hiroshima Shipping weight-loss foods and healthy foods made provides safe and reliable products for industrial use. from natural seaweed.

What is Atsuyaki Tamago? What is Kanten (agar)? Whole eggs are mixed together with some broth, Kanten is a food unique to Japan made by freezing sweetened with sugar, and cooked in a frying pan in a and drying the mucilage of red algae such as Ceylon certain shape. Also used for nigiri. When evaluating a moss and ogo. It has the characteristic of melting restaurant, sushi experts are known to order egg nigiri when heated, and hardening into gel form when rst, in order to measure the taste and the skills of the chilled. It melts back into liquid form when reheated. (omelet) shipped from egg producers sushi chef. is shows how much time and care goes It is used as a food ingredient, but also has industrial, to all over Japan. into the production of eggs for nigiri. A dish loved by From a sideline of farms to mass production. medical and cosmetic uses. Comes in various forms everyone, regardless of age and gender. such as powder, akes and solids, depending on the Hiroshima Prefecture ranks fth in Japan (in FY 2009) in raising chickens Kanten, made in the winter as a sideline of farms, was use. for eggs, and therefore, is very familiar with eggs as a food product. e Safe products manufactured with the improved and developed as an ingredient for Japanese tamagoyaki company was founded to meet the needs of clients, conducting latest facility confectionery. Industrialization enabled stable provision of new product development, maintaining its own production system, and high-quality kanten, and commercialization of uniformly handling manufacturing and sales. All this provides superior Available are not only eggs kanten-processed products is increasing. quality and safety to customers all over Japan. for sushi, but also western- Overseas opinion style scrambled eggs and Overseas opinion omelets! Called “tamagoyaki” or “Japanese omelet,” and popular Used in various foods, it is attracting attention in nigiri sushi. as a healthy food with an abundance of dietary ber.

AHJIKAN CO., LTD.  Various Ahjikan products Hoshaku Beverage Co., Ltd.  Quality control and production capabilities of Hoshaku Beverage Hoshaku Beverage has six production lines, providing a wide URL http://www.ahjikan.co.jp/  Egg products URL http://www.hoshaku.co.jp/ variety of drinks. It can handle all types of containers, Served cold, this healthy drink sends the power of agar For nigiri or rolled sushi, just by changing the way of cutting including cans, glass bottles and PET bottles. Its thorough through the body. control system gives the company the exibility to meet the Frozen Japanese Omelet for Sushi Tameshitekanten (Lemon Flavor and Co ee Flavor) demands of its customers. Beverages a ect people's bodies and their health, and e staple Atsuyaki Tamago, A healthy drink that incorporates therefore, the company's thorough production process overwhelmingly popular in the agar, a seaweed-derived food that control is based on the idea that “even if there is one defective overseas market for its taste and  Eggs for sushi  Japanese/Chinese-  Western-style eggs has been eaten in Japan since old drink in a million, it is 100% defective in the eyes of the high quality. Sweet and style eggs times. Agar continues to stay in customer.” This helps to maintain a high quality level. From mellow-tasting tamagoyaki with the stomach while being slowly water, which becomes the base for all drinks, to the nal rich avor. Slice to use for nigiri,  Sushi ingredients digested, reaches the intestine packaging, only products that have passed approximately or cut into sticks to use in rolled while still hydrated, and takes in 90 stringent checks are shipped as sushi. Convenient and easy! excess fat and sugar before leaving Hoshaku products. the body. Easy to ingest, without having to boil and melt agar.  2003 ISO9001 certied  2006 ISO14001 certied

 Product name: Frozen Japanese Omelet for Sushi  Rolled sushi  Nigiri  Chirashi/Oshi/Inari  Product name: Tameshitekanten (Lemon Flavor and Co ee Flavor)  Product description: Tamagoyaki (Japanese omelet) sushi  Product description: Soft drink  Main ingredients: Eggs, sugar, starch, vegetable oil, vinegar, soy sauce, salt,  Main ingredients: high fructose corn syrup, soluble dietary ber, agar, gelier dashi (broth), sorbitol, phosphoric salt (Na), avoring (amino acid, etc.),  Other processed products (thickener), magnesium chloride, acidulant, etc. coloring (carotene)  Net content: 900 ml Production with  Net content: 500 g  Domestic suggested retail price: 420 yen (tax included) (when going amazing facilities  Domestic suggested retail price: — through domestic trade rms)  Case size: 40.5 cm (L) x 21.7 cm (W) x 19.0 cm (H)  Case size: 22.2 cm (length) x 29.5 cm (width) x 26.5 cm (height)  Weight/quantity (per case): 10 kg/20 bags  Weight/quantity (per case): 12 kg/12 bottles  Possible shipment period: 2 to 3 weeks after order receipt  Possible shipment period: Year-round  Minimum lot: 1 case  Minimum lot: 30 cases  Storage: Frozen  Storage: Room temperature  Best before: 180 days including the date of manufacture  Cooked  Livestock processed  Fisheries processed  Best before: 1 year  JAN Code: 4965919015056 rice/vegetable foods foods foods  JAN Code: 4976501104454 (lemon avor) etc.  Exporting countries/regions: U.S., Canada, Singapore, Hong Kong, Taiwan  Exporting countries/regions: − Corporate Data Corporate Data  Year of establishment: 1965  Capital: 1.10225 billion yen  Year of establishment: 1937  Capital: 10 million yen  Number of employees: 642  Number of employees: 115  Address: 7-3-9 Shoko Center, Nishi-ku, Hiroshima City, Hiroshima 733-8677, Japan  Address: 14-54 Nishihonmachi, Saijo, Hiroshima 739-0043, Japan  Tel: +81 (82) 277-4539  Fax: +81 (82) 278-4447  TEL: +81 (82) 423-2271  FAX: +81 (82) 422-6714  E-mail: [email protected]  E-mail: [email protected]

13 14 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Atsuyaki Tamago] Made in HIROSHIMA Global Hiroshima specialties [Agar] Made in HIROSHIMA Atsuyaki Tamago, or Japanese omelet, is an essential Like gelatin, but not quite. ingredient in nigiri and rolled sushi. Hiroshima Shipping weight-loss foods and healthy foods made provides safe and reliable products for industrial use. from natural seaweed.

What is Atsuyaki Tamago? What is Kanten (agar)? Whole eggs are mixed together with some broth, Kanten is a food unique to Japan made by freezing sweetened with sugar, and cooked in a frying pan in a and drying the mucilage of red algae such as Ceylon certain shape. Also used for nigiri. When evaluating a moss and ogo. It has the characteristic of melting restaurant, sushi experts are known to order egg nigiri when heated, and hardening into gel form when rst, in order to measure the taste and the skills of the chilled. It melts back into liquid form when reheated. Tamagoyaki (omelet) shipped from egg producers sushi chef. is shows how much time and care goes It is used as a food ingredient, but also has industrial, to all over Japan. into the production of eggs for nigiri. A dish loved by From a sideline of farms to mass production. medical and cosmetic uses. Comes in various forms everyone, regardless of age and gender. such as powder, akes and solids, depending on the Hiroshima Prefecture ranks fth in Japan (in FY 2009) in raising chickens Kanten, made in the winter as a sideline of farms, was use. for eggs, and therefore, is very familiar with eggs as a food product. e Safe products manufactured with the improved and developed as an ingredient for Japanese tamagoyaki company was founded to meet the needs of clients, conducting latest facility confectionery. Industrialization enabled stable provision of new product development, maintaining its own production system, and high-quality kanten, and commercialization of uniformly handling manufacturing and sales. All this provides superior Available are not only eggs kanten-processed products is increasing. quality and safety to customers all over Japan. for sushi, but also western- Overseas opinion style scrambled eggs and Overseas opinion omelets! Called “tamagoyaki” or “Japanese omelet,” and popular Used in various foods, it is attracting attention in nigiri sushi. as a healthy food with an abundance of dietary ber.

AHJIKAN CO., LTD.  Various Ahjikan products Hoshaku Beverage Co., Ltd.  Quality control and production capabilities of Hoshaku Beverage Hoshaku Beverage has six production lines, providing a wide URL http://www.ahjikan.co.jp/  Egg products URL http://www.hoshaku.co.jp/ variety of drinks. It can handle all types of containers, Served cold, this healthy drink sends the power of agar For nigiri or rolled sushi, just by changing the way of cutting including cans, glass bottles and PET bottles. Its thorough through the body. control system gives the company the exibility to meet the Frozen Japanese Omelet for Sushi Tameshitekanten (Lemon Flavor and Co ee Flavor) demands of its customers. Beverages a ect people's bodies and their health, and e staple Atsuyaki Tamago, A healthy drink that incorporates therefore, the company's thorough production process overwhelmingly popular in the agar, a seaweed-derived food that control is based on the idea that “even if there is one defective overseas market for its taste and  Eggs for sushi  Japanese/Chinese-  Western-style eggs has been eaten in Japan since old drink in a million, it is 100% defective in the eyes of the high quality. Sweet and style eggs times. Agar continues to stay in customer.” This helps to maintain a high quality level. From mellow-tasting tamagoyaki with the stomach while being slowly water, which becomes the base for all drinks, to the nal rich avor. Slice to use for nigiri,  Sushi ingredients digested, reaches the intestine packaging, only products that have passed approximately or cut into sticks to use in rolled while still hydrated, and takes in 90 stringent checks are shipped as sushi. Convenient and easy! excess fat and sugar before leaving Hoshaku products. the body. Easy to ingest, without having to boil and melt agar.  2003 ISO9001 certied  2006 ISO14001 certied

 Product name: Frozen Japanese Omelet for Sushi  Rolled sushi  Nigiri  Chirashi/Oshi/Inari  Product name: Tameshitekanten (Lemon Flavor and Co ee Flavor)  Product description: Tamagoyaki (Japanese omelet) sushi  Product description: Soft drink  Main ingredients: Eggs, sugar, starch, vegetable oil, vinegar, soy sauce, salt,  Main ingredients: high fructose corn syrup, soluble dietary ber, agar, gelier dashi (broth), sorbitol, phosphoric salt (Na), avoring (amino acid, etc.),  Other processed products (thickener), magnesium chloride, acidulant, etc. coloring (carotene)  Net content: 900 ml Production with  Net content: 500 g  Domestic suggested retail price: 420 yen (tax included) (when going amazing facilities  Domestic suggested retail price: — through domestic trade rms)  Case size: 40.5 cm (L) x 21.7 cm (W) x 19.0 cm (H)  Case size: 22.2 cm (length) x 29.5 cm (width) x 26.5 cm (height)  Weight/quantity (per case): 10 kg/20 bags  Weight/quantity (per case): 12 kg/12 bottles  Possible shipment period: 2 to 3 weeks after order receipt  Possible shipment period: Year-round  Minimum lot: 1 case  Minimum lot: 30 cases  Storage: Frozen  Storage: Room temperature  Best before: 180 days including the date of manufacture  Cooked  Livestock processed  Fisheries processed  Best before: 1 year  JAN Code: 4965919015056 rice/vegetable foods foods foods  JAN Code: 4976501104454 (lemon avor) etc.  Exporting countries/regions: U.S., Canada, Singapore, Hong Kong, Taiwan  Exporting countries/regions: − Corporate Data Corporate Data  Year of establishment: 1965  Capital: 1.10225 billion yen  Year of establishment: 1937  Capital: 10 million yen  Number of employees: 642  Number of employees: 115  Address: 7-3-9 Shoko Center, Nishi-ku, Hiroshima City, Hiroshima 733-8677, Japan  Address: 14-54 Nishihonmachi, Saijo, Hiroshima 739-0043, Japan  Tel: +81 (82) 277-4539  Fax: +81 (82) 278-4447  TEL: +81 (82) 423-2271  FAX: +81 (82) 422-6714  E-mail: [email protected]  E-mail: [email protected]

13 14 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Beans] Made in HIROSHIMA

e novel ideas and skills of manufacturers with a What is Takesumi?  Bean-Throwing Ceremony long history of handling and processing grains and Bamboo (take), rich in minerals such as On the day of Setsubun (the day before the rst calcium, magnesium, potassium, iron, and day of spring, around February 4), the traditional cereal are creating products that contribute to manganese, is carbonized (sumi) at a high bean-throwing ceremony is held to wish for a improved health. temperature. Takesumi is not fuel. In the year's worth of health, where beans are thrown at old days, it is said that Japanese ninja ate ogres to chase away evil and to welcome luck. What are Black Beans? it as an antidote when they were Beans have been used since times of old as poisoned; takesumi is said to absorb and o erings for the gods, and roasted soybeans, said Black Beans are a type of soy, sometimes called the expel toxic substances inside the body. to have spiritual powers, are used. Beans are “meat of the garden” due to their high protein content, thrown with the chant “Oni wa soto, Fuku wa and their black surface. Edamame, eaten young before uchi” (Ogres out, luck in), and everyone eats the the bean surface turns black by boiling, is also popular. Takesumi, also used as interior decoration same number of beans as their age. In Japan, being physically strong or striving for something is often called being “mame” (beans), and  The color of black beans therefore, with the hope of spending the new year being e black color of black beans is due to a “mame,” boiled beans are an indispensable dish in New Delicious snack that is pigment of the anthocyanin family, the same as High quality food source cultivated from times Year’s celebrations. also a convenient source Black soybeans, with its dark skin, are rich in nutrients. eggplants. is pigment fades quickly, so in order past. of nutrients. to provide and maintain good color, beans are ere are many types of beans being cultivated since a long cooked with rusted nails. e iron that melts into time ago, because they can withstand cold weather better than Overseas opinion other crops, and do not require a lot of watering. Beans can be the broth locks in the pigment, making it cooked or processed in a myriad of ways, making them a It’s a great idea to turn beans into snacks nonsoluble. Visual beauty is important since this valuable source of nutrients. and drinks! Bean power is attracting is typically a good-luck dish. It is an old cooking health-conscious people. trick of Japan.

RYOKOKUSHOJI CO., LTD. TOKUNAGA SEIKA CO., LTD. ISHIKAWA Co., LTD.  Collaboratively developed product by Ishikawa Co., Ltd. and The R&D Oce Chief broke a bone and it was found that he had URL http://www.ryokoku.com/ URL http://www.mametoku.co.jp/ URL http://cal-kuro.jp/ osteoporosis. So he started the Calcium Black Soybeans development Tasty and healthy bean snacks using takesumi (bamboo charcoal) are project in order to create a bean snack that provides calcium. The Simple and mild tasting co ee made from soybeans. Snack on these as a delicious way to supplement your calcium intake. raved about all over the world. eectiveness of bone-enhancing supplementary foods aiming to Soy de cafe Bamboo charcoal bean snack CALCIUM BLACK SOYBEAN increase bone mass has been proven by research (experiments/measurements using mice) conducted by Hiroshima Developed with our hope of Japan's rst snack using takesumi. A food with nutrient function University. utilizing soybeans so that more Peanuts are coated with takesumi claims (FNFC) developed together people may eat and drink them. using our patented method. e nutty with Hiroshima University for easy Ca eine-free co ee made from taste of peanuts matches perfectly calcium supplementation. Winner soybeans that can be enjoyed with a Japanese sweet-and-salty avor, of the Monde Selection 2010 Gold conveniently at any time. Can be with the added bonus of takesumi's Award. Using black soybeans used in dessert making, such as aid in regulating digestion. e snack produced in Japan and oyster shell ca eine-free co ee jelly and has received the International Taste & calcium, this snack realizes the tiramisu. Quality Institute (iTQi) Superior optimum balance of calcium and Taste Award, a rst-time feat for a magnesium for calcium bean snack. absorption, which is 2:1.

 Product name: Soy de cafe  Product name: Bamboo charcoal bean snack  Product name: Calcium Black Soybeans  Product description: Processed soybean food  Product description: Bean snack  Product description: Calcium black soybeans ()  Main ingredients: Soybeans, glucose, avoring (amino acid, etc.)  Main ingredients: Peanuts, our, kanbai-ko (sticky rice our), sugar, starch,  Main ingredients: Black soybeans, dolomite, our, kanbai-ko (sticky rice  Net content: 200 g salt, soy sauce, hot pepper akes, plant protein hydrolysate, yeast extract, our), green tea, etc.  Domestic suggested retail price: sh sauce, powdered shiitake mushroom extract, powdered konbu seaweed  Net content: 14 g x 31 packets  Case size: 34.0 cm (length) x 45.0 cm (width) x 31.0 cm (height) extract, powdered vegetable extract, vegetable carbon black  Domestic suggested retail price: 3,600 yen (tax included) (when going through  Weight/quantity (per case): 10 kg/50 bags *Some ingredients contain soy. domestic trade rm)  Possible shipment period: Year-round  Net content: 110 g  Case size: 19.0 cm (length) x 44.0 cm (width) x 26.0 cm (height)  Minimum lot: 1 case  Domestic suggested retail price: 380 yen (when going through domestic trade rm)  Weight/quantity (per case): 3.5 kg/6 boxes  Storage: Store in cool, dry place, avoiding high temperature and humidity  Case size: 46.5 cm (length) x 26.0 cm (width) x 22.0 cm (height)  Possible shipment period: Year-round  Best before: 6 months (unopened)  Weight/quantity (per case): 2.9 kg/20 bags  Minimum lot: 6 x 1 case  JAN Code: 4571379630021  Possible shipment period: Year-round  Minimum lot: To be negotiated  Storage: Room temperature  Exporting countries/regions: Italy  Storage: Avoid direct sunlight  Best before: 180 days  Best before: 1 year  JAN Code: 4974758008709  JAN Code: 4970091413101  Exporting countries/regions: Hong Kong, Taiwan  Exporting countries/regions: France Corporate Data Corporate Data Corporate Data  Year of establishment: 1952  Capital: 21.5 million yen  Year of establishment: 1952  Capital: 30 million yen  Year of establishment: 1952  Capital: 40 million yen  Number of employees: 18  Number of employees: 35  Number of employees: 55  Address: 5-7-5 Shoko Center, Nishi-ku, Hiroshima 733-0833, Japan  Address: 4-21 Ebisu-machi, Fukuyama-shi, Hiroshima 720-0055, Japan  Address: 1-16-25 Shinonome, Minami-ku, Hiroshima 734-0022, Japan  TEL: +81(82)277-6455  FAX: +81(82)278-0381  TEL: +81(84)922-2710  FAX: +81(84)922-2714  TEL: +81(82)940-0088  FAX: +81(82)940-0090  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

15 16 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Beans] Made in HIROSHIMA

e novel ideas and skills of manufacturers with a What is Takesumi?  Bean-Throwing Ceremony long history of handling and processing grains and Bamboo (take), rich in minerals such as On the day of Setsubun (the day before the rst calcium, magnesium, potassium, iron, and day of spring, around February 4), the traditional cereal are creating products that contribute to manganese, is carbonized (sumi) at a high bean-throwing ceremony is held to wish for a improved health. temperature. Takesumi is not fuel. In the year's worth of health, where beans are thrown at old days, it is said that Japanese ninja ate ogres to chase away evil and to welcome luck. What are Black Beans? it as an antidote when they were Beans have been used since times of old as poisoned; takesumi is said to absorb and o erings for the gods, and roasted soybeans, said Black Beans are a type of soy, sometimes called the expel toxic substances inside the body. to have spiritual powers, are used. Beans are “meat of the garden” due to their high protein content, thrown with the chant “Oni wa soto, Fuku wa and their black surface. Edamame, eaten young before uchi” (Ogres out, luck in), and everyone eats the the bean surface turns black by boiling, is also popular. Takesumi, also used as interior decoration same number of beans as their age. In Japan, being physically strong or striving for something is often called being “mame” (beans), and  The color of black beans therefore, with the hope of spending the new year being e black color of black beans is due to a “mame,” boiled beans are an indispensable dish in New Delicious snack that is pigment of the anthocyanin family, the same as High quality food source cultivated from times Year’s celebrations. also a convenient source Black soybeans, with its dark skin, are rich in nutrients. eggplants. is pigment fades quickly, so in order past. of nutrients. to provide and maintain good color, beans are ere are many types of beans being cultivated since a long cooked with rusted nails. e iron that melts into time ago, because they can withstand cold weather better than Overseas opinion other crops, and do not require a lot of watering. Beans can be the broth locks in the pigment, making it cooked or processed in a myriad of ways, making them a It’s a great idea to turn beans into snacks nonsoluble. Visual beauty is important since this valuable source of nutrients. and drinks! Bean power is attracting is typically a good-luck dish. It is an old cooking health-conscious people. trick of Japan.

RYOKOKUSHOJI CO., LTD. TOKUNAGA SEIKA CO., LTD. ISHIKAWA Co., LTD.  Collaboratively developed product by Ishikawa Co., Ltd. and Hiroshima University The R&D Oce Chief broke a bone and it was found that he had URL http://www.ryokoku.com/ URL http://www.mametoku.co.jp/ URL http://cal-kuro.jp/ osteoporosis. So he started the Calcium Black Soybeans development Tasty and healthy bean snacks using takesumi (bamboo charcoal) are project in order to create a bean snack that provides calcium. The Simple and mild tasting co ee made from soybeans. Snack on these as a delicious way to supplement your calcium intake. raved about all over the world. eectiveness of bone-enhancing supplementary foods aiming to Soy de cafe Bamboo charcoal bean snack CALCIUM BLACK SOYBEAN increase bone mass has been proven by research (experiments/measurements using mice) conducted by Hiroshima Developed with our hope of Japan's rst snack using takesumi. A food with nutrient function University. utilizing soybeans so that more Peanuts are coated with takesumi claims (FNFC) developed together people may eat and drink them. using our patented method. e nutty with Hiroshima University for easy Ca eine-free co ee made from taste of peanuts matches perfectly calcium supplementation. Winner soybeans that can be enjoyed with a Japanese sweet-and-salty avor, of the Monde Selection 2010 Gold conveniently at any time. Can be with the added bonus of takesumi's Award. Using black soybeans used in dessert making, such as aid in regulating digestion. e snack produced in Japan and oyster shell ca eine-free co ee jelly and has received the International Taste & calcium, this snack realizes the tiramisu. Quality Institute (iTQi) Superior optimum balance of calcium and Taste Award, a rst-time feat for a magnesium for calcium bean snack. absorption, which is 2:1.

 Product name: Soy de cafe  Product name: Bamboo charcoal bean snack  Product name: Calcium Black Soybeans  Product description: Processed soybean food  Product description: Bean snack  Product description: Calcium black soybeans (green tea)  Main ingredients: Soybeans, glucose, avoring (amino acid, etc.)  Main ingredients: Peanuts, our, kanbai-ko (sticky rice our), sugar, starch,  Main ingredients: Black soybeans, dolomite, our, kanbai-ko (sticky rice  Net content: 200 g salt, soy sauce, hot pepper akes, plant protein hydrolysate, yeast extract, our), green tea, etc.  Domestic suggested retail price: sh sauce, powdered shiitake mushroom extract, powdered konbu seaweed  Net content: 14 g x 31 packets  Case size: 34.0 cm (length) x 45.0 cm (width) x 31.0 cm (height) extract, powdered vegetable extract, vegetable carbon black  Domestic suggested retail price: 3,600 yen (tax included) (when going through  Weight/quantity (per case): 10 kg/50 bags *Some ingredients contain soy. domestic trade rm)  Possible shipment period: Year-round  Net content: 110 g  Case size: 19.0 cm (length) x 44.0 cm (width) x 26.0 cm (height)  Minimum lot: 1 case  Domestic suggested retail price: 380 yen (when going through domestic trade rm)  Weight/quantity (per case): 3.5 kg/6 boxes  Storage: Store in cool, dry place, avoiding high temperature and humidity  Case size: 46.5 cm (length) x 26.0 cm (width) x 22.0 cm (height)  Possible shipment period: Year-round  Best before: 6 months (unopened)  Weight/quantity (per case): 2.9 kg/20 bags  Minimum lot: 6 x 1 case  JAN Code: 4571379630021  Possible shipment period: Year-round  Minimum lot: To be negotiated  Storage: Room temperature  Exporting countries/regions: Italy  Storage: Avoid direct sunlight  Best before: 180 days  Best before: 1 year  JAN Code: 4974758008709  JAN Code: 4970091413101  Exporting countries/regions: Hong Kong, Taiwan  Exporting countries/regions: France Corporate Data Corporate Data Corporate Data  Year of establishment: 1952  Capital: 21.5 million yen  Year of establishment: 1952  Capital: 30 million yen  Year of establishment: 1952  Capital: 40 million yen  Number of employees: 18  Number of employees: 35  Number of employees: 55  Address: 5-7-5 Shoko Center, Nishi-ku, Hiroshima 733-0833, Japan  Address: 4-21 Ebisu-machi, Fukuyama-shi, Hiroshima 720-0055, Japan  Address: 1-16-25 Shinonome, Minami-ku, Hiroshima 734-0022, Japan  TEL: +81(82)277-6455  FAX: +81(82)278-0381  TEL: +81(84)922-2710  FAX: +81(84)922-2714  TEL: +81(82)940-0088  FAX: +81(82)940-0090  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

15 16 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Fruits and vegetables] Made in HIROSHIMA

(unit/t) (unit/t) What are ?  Production volume of  Production volume of Healthy foods full of fruits and vegetables is another Hiroshima vegetables principle vegetables of principle fruits of Hiroshima specialty. Hiroshima is a producer of good-luck foods such as wakegi (Welsh onion) and Hiroshima Prefecture Hiroshima Prefecture kuwai (Chinese Arrowhead) used in traditional festival cuisines, and is also one of Wakegi No. 1 No. 1 (Welsh onion) 1,428 in Japan Lemon 4,291 in Japan the top domestic producers of autumn-sowed potatoes. Large-sized asparagus and What is ? Kuwai No. 2 No. 1 Hiroshima fruit bell peppers are shipped as Hiroshima specialties, and also actively cultivated is (Chinese Arrowhead) 207 in Japan Navel orange 3,227 in Japan No. 6 No. 2 Citrus fruits cultivated in the island areas of Seto Inland Hiroshima-na, a leafy Konnyaku potato 425 in Japan Hassaku orange 7,051 in Japan vegetable used for No. 7 No. 3 Sea is famous all over Japan, boasting an impressive Snow peas 729 in Japan Dekopon orange 3,926 in Japan production volume. On the other hand, cold-area crops Hiroshima-na pickles, and No. 4 such as apples can be cultivated in the mountain areas. a new type of cabbage that Tomato 8,160 Kiyomi orange 1,078 in Japan No. 6 Hiroshima has the perfect environment for a wide is great for okoyomiyaki. Spring onion 5,900 Fig 676 in Japan variety of fruits. Hiroshima possesses outstanding Wakegi of Hiroshima is popular No. 6 Spinach 4,590 Iyokan orange 540 in Japan expertise in the cultivation of other fruits as well, such not only among the general public, but also among top-class Japanese restaurants No. 7 as gs, grapes and pears, which have also become Daikon radish 15,800 Mandarin orange 40,700 in Japan accepted as local specialties.  Japan’ s original landscape “Tanada” Cucumber 4,020 Grape 3,970 Asparagus 798 Japanese pear 2,890 The climate is great for citrus cultivation Tanada are series of terraced rice paddies Potato 7,030 Apple 1,600 From lemons to apples, Hiroshima produces an positioned in a stair-like manner along a steep slope. Although they are not very agriculturally Eggplant 3,100 Cabbage 7,950 Hiroshima is home to a variety of climates, from the moderate with good drainage that prevents disasters such Garland Setouchi climate in the south to the northern Chugoku as ooding and landslides, and also preserves the chrysanthemum 898 Mountain Area that has snowy winters. e geographical Overseas opinion ecosystem. ey are also used as venues for the advantages of each area, including the coastal atlands and opportunity to experience old agricultural highland areas, as well as their unique climatic conditions are The visual beauty of unique fruit varieties and utilized in conducting a wide variety of cultivation, creating a methods, such as rice planting and harvesting. healthy processed products are attracting attention from overseas! diverse range of agricultural products. In Hiroshima, the tanada of Ini is designated as In Tanada, crops with high added-value are one of the best 100 tanada of Japan. often produced

Hiroshimapref. Fruit Growers Cooperative Association Hirata Farm Co., Ltd. ITOKU FOODS CO., LTD. Manda Fermentation Co., Ltd. URL http://www.fruit-morning.com/ URL http://www.marumero.com/ URL http://itokufood.info/ URL http://www.manda.co.jp/ Supports health and beauty from inside the body: powdered Vegetable-fermented food made by naturally fermenting more than Sweet and tender new variety developed from Hyuganatsu Orange miso, raved about by the world’s top-class chef Mr. Kiyomi Mikuni. lemon & ginger drink. 53 ingredients Hiroshima Haruka Yuzumiso Lemon ginger 4P Manda Koso

Fruit is left on the tree over winter Yuzu miso allows you to enjoy the Ginger relieves constipation, poor Seasonal ingredients full of vital until early February, then unique acidity and fragrance of circulation and swelling. Safe, energy such as brown sugar, fruits, harvested. It is stored until fully yuzu all throughout the year. With high-quality ginger produced in root vegetables, cereals, seaweeds, matured before shipment. In the theme of “one more side-dish,” Kochi Prefecture and the taste and beans, and sesames are carefully contrast to the bright yellow rind, seedless yuzu called Tadanishiki avor of “green lemon” produced selected. Additive free without heat its acidity is very mild with produced in Miyoshi, Hiroshima on Iwagi Island are packed into treatment, this product is completed honey-like sweetness. Its was used to commercialize the this drink. Brisk and fresh drink, after maturing for approximately popularity, which started locally, taste loved in the local region. with taste of lemon accented by three years three months. Great spread rapidly. Leave out the Dishes come alive just by tossing ginger. Drink hot or iced. Also a source of vitamins, minerals, amino center when cutting so it'll be easy yuzu miso with vegetables or using great addition to black tea. acids, and more, supporting people’s health in more than 29 countries to eat, without seeds. it to garnish meat. worldwide.

 Product name: Hiroshima Haruka  Product name: Yuzumiso  Product name: Lemon ginger 4P  Product name: Manda Koso  Product description: Haruka  Product description: Yuzu miso  Product description: Powdered soft drink  Product description: Manda Koso  Main ingredients: Haruka  Main ingredients: Yuzu, rice miso, sugar, mirin-like avoring (mizuame (starch  Main ingredients: Sugar, lemon (produced in ), ginger  Main ingredients: 53 vegetable ingredients, including brown sugar, fruits,  Net content: 5 kg syrup), rice, brewed avoring of rice malt, brewed vinegar), avoring (amino (produced in Kochi Prefecture), oligosaccharide, honey, vitamin C, fragrances root vegetables, cereals, seaweeds, beans, and sesames  Domestic suggested retail price: 4,000 yen (tax included) acid, etc.), acidulant  Net content: 80 g  Net content: 145 g  Case size: 35.0 cm (L) x 24.5 cm (W) x 16.5 cm (H) *Some ingredients contain soy  Domestic suggested retail price: 315 yen (tax included) (when going through  Domestic suggested retail price: 11,655 yen (tax included) (when going  Weight/quantity (per case): 5.5 kg/Approx. 22 of 2L-size, and approx. 27 of  Net content: 200 g domestic trade rm) through domestic trade rm) L-size  Domestic suggested retail price: 530 yen (tax included) (when going through  Case size: 22.5 cm (length) x 40.0 cm (width) x 45.0 cm (height)  Case size: 26.5 cm (L) x 35.5 cm (W) x 50.5 cm (H)  Possible shipment period: Late March to mid April domestic trade rm)  Weight/quantity (per case): 6.74 kg/10 x 6 packets  Weight/quantity (per case): 17.2 kg/48 bottles  Minimum lot: To be negotiated  Case size: 30.0 cm (length) x 47.0 cm (width) x 10.0 cm (height)  Possible shipment period: Year-round  Possible shipment period: Depends on terms and conditions  Storage: Room temperature  Weight/quantity (per case): 17 kg/48 jars  Minimum lot: 1 case (free shipping for 3 cases or more in consolidated cargo)  Minimum lot: Depends on terms and conditions  Best before: -  Possible shipment period: Year-round  Minimum lot: 1 case  Storage: Room temperature  Storage: Cool dark place or refrigerated  Best before: 3 years  JAN Code: -  Storage: Room temperature  Best before: 1 year  Best before: 1 year  JAN Code: 4909882122137  Exporting countries/regions: Taiwan, Hong Kong, Singapore  JAN Code: 4935261010412  JAN Code: 4970107110062  Exporting countries/regions: France, Sudan, Germany, Taiwan, South Korea,  Exporting countries/regions: None  Exporting countries/regions: None etc. Corporate Data Corporate Data Corporate Data Corporate Data  Year of establishment: 1948  Investment: 377.5 million yen  Year of establishment: 1984  Capital: 5 million yen  Year of establishment: 1963  Capital: 10 million yen  Year of establishment: 1987  Capital: 80 million yen  Number of employees: 65  Number of employees: 21  Number of employees: 28  Number of employees: 123  Address: 1-2-17 Naka-machi, Tadanoumi, Takehara City, Hiroshima 729-2316, Japan  Address: 1740-3 Ueda-machi, Miyoshi-shi, Hiroshima 728-0624, Japan  Address: 491 Kimonden, Kinosho-cho, Onomichi-shi, Hiroshima 722-0232, Japan  Address: 5800-95 Shigei-cho, Innoshima, Onomichi City, Hiroshima 722-2192, Japan  TEL: +81(846)26-0011  FAX: +81(846)26-0092  TEL: +81(824)69-2346  FAX: +81(824)69-2246  TEL: +81(848)48-1650  FAX: +81(848)48-1664  Tel: +81 (845) 24-3561  Fax: +81 (845) 24-2311  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

17 18 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Fruits and vegetables] Made in HIROSHIMA

(unit/t) (unit/t) What are ?  Production volume of  Production volume of Healthy foods full of fruits and vegetables is another Hiroshima vegetables principle vegetables of principle fruits of Hiroshima specialty. Hiroshima is a producer of good-luck foods such as wakegi (Welsh onion) and Hiroshima Prefecture Hiroshima Prefecture kuwai (Chinese Arrowhead) used in traditional festival cuisines, and is also one of Wakegi No. 1 No. 1 (Welsh onion) 1,428 in Japan Lemon 4,291 in Japan the top domestic producers of autumn-sowed potatoes. Large-sized asparagus and What is ? Kuwai No. 2 No. 1 Hiroshima fruit bell peppers are shipped as Hiroshima specialties, and also actively cultivated is (Chinese Arrowhead) 207 in Japan Navel orange 3,227 in Japan No. 6 No. 2 Citrus fruits cultivated in the island areas of Seto Inland Hiroshima-na, a leafy Konnyaku potato 425 in Japan Hassaku orange 7,051 in Japan vegetable used for No. 7 No. 3 Sea is famous all over Japan, boasting an impressive Snow peas 729 in Japan Dekopon orange 3,926 in Japan production volume. On the other hand, cold-area crops Hiroshima-na pickles, and No. 4 such as apples can be cultivated in the mountain areas. a new type of cabbage that Tomato 8,160 Kiyomi orange 1,078 in Japan No. 6 Hiroshima has the perfect environment for a wide is great for okoyomiyaki. Spring onion 5,900 Fig 676 in Japan variety of fruits. Hiroshima possesses outstanding Wakegi of Hiroshima is popular No. 6 Spinach 4,590 Iyokan orange 540 in Japan expertise in the cultivation of other fruits as well, such not only among the general public, but also among top-class Japanese restaurants No. 7 as gs, grapes and pears, which have also become Daikon radish 15,800 Mandarin orange 40,700 in Japan accepted as local specialties.  Japan’ s original landscape “Tanada” Cucumber 4,020 Grape 3,970 Asparagus 798 Japanese pear 2,890 The climate is great for citrus cultivation Tanada are series of terraced rice paddies Potato 7,030 Apple 1,600 From lemons to apples, Hiroshima produces an positioned in a stair-like manner along a steep slope. Although they are not very agriculturally Eggplant 3,100 Cabbage 7,950 Hiroshima is home to a variety of climates, from the moderate with good drainage that prevents disasters such Garland Setouchi climate in the south to the northern Chugoku as ooding and landslides, and also preserves the chrysanthemum 898 Mountain Area that has snowy winters. e geographical Overseas opinion ecosystem. ey are also used as venues for the advantages of each area, including the coastal atlands and opportunity to experience old agricultural highland areas, as well as their unique climatic conditions are The visual beauty of unique fruit varieties and utilized in conducting a wide variety of cultivation, creating a methods, such as rice planting and harvesting. healthy processed products are attracting attention from overseas! diverse range of agricultural products. In Hiroshima, the tanada of Ini is designated as In Tanada, crops with high added-value are one of the best 100 tanada of Japan. often produced

Hiroshimapref. Fruit Growers Cooperative Association Hirata Farm Co., Ltd. ITOKU FOODS CO., LTD. Manda Fermentation Co., Ltd. URL http://www.fruit-morning.com/ URL http://www.marumero.com/ URL http://itokufood.info/ URL http://www.manda.co.jp/ Supports health and beauty from inside the body: powdered Vegetable-fermented food made by naturally fermenting more than Sweet and tender new variety developed from Hyuganatsu Orange Yuzu miso, raved about by the world’s top-class chef Mr. Kiyomi Mikuni. lemon & ginger drink. 53 ingredients Hiroshima Haruka Yuzumiso Lemon ginger 4P Manda Koso

Fruit is left on the tree over winter Yuzu miso allows you to enjoy the Ginger relieves constipation, poor Seasonal ingredients full of vital until early February, then unique acidity and fragrance of circulation and swelling. Safe, energy such as brown sugar, fruits, harvested. It is stored until fully yuzu all throughout the year. With high-quality ginger produced in root vegetables, cereals, seaweeds, matured before shipment. In the theme of “one more side-dish,” Kochi Prefecture and the taste and beans, and sesames are carefully contrast to the bright yellow rind, seedless yuzu called Tadanishiki avor of “green lemon” produced selected. Additive free without heat its acidity is very mild with produced in Miyoshi, Hiroshima on Iwagi Island are packed into treatment, this product is completed honey-like sweetness. Its was used to commercialize the this drink. Brisk and fresh drink, after maturing for approximately popularity, which started locally, taste loved in the local region. with taste of lemon accented by three years three months. Great spread rapidly. Leave out the Dishes come alive just by tossing ginger. Drink hot or iced. Also a source of vitamins, minerals, amino center when cutting so it'll be easy yuzu miso with vegetables or using great addition to black tea. acids, and more, supporting people’s health in more than 29 countries to eat, without seeds. it to garnish meat. worldwide.

 Product name: Hiroshima Haruka  Product name: Yuzumiso  Product name: Lemon ginger 4P  Product name: Manda Koso  Product description: Haruka  Product description: Yuzu miso  Product description: Powdered soft drink  Product description: Manda Koso  Main ingredients: Haruka  Main ingredients: Yuzu, rice miso, sugar, mirin-like avoring (mizuame (starch  Main ingredients: Sugar, lemon (produced in Ehime Prefecture), ginger  Main ingredients: 53 vegetable ingredients, including brown sugar, fruits,  Net content: 5 kg syrup), rice, brewed avoring of rice malt, brewed vinegar), avoring (amino (produced in Kochi Prefecture), oligosaccharide, honey, vitamin C, fragrances root vegetables, cereals, seaweeds, beans, and sesames  Domestic suggested retail price: 4,000 yen (tax included) acid, etc.), acidulant  Net content: 80 g  Net content: 145 g  Case size: 35.0 cm (L) x 24.5 cm (W) x 16.5 cm (H) *Some ingredients contain soy  Domestic suggested retail price: 315 yen (tax included) (when going through  Domestic suggested retail price: 11,655 yen (tax included) (when going  Weight/quantity (per case): 5.5 kg/Approx. 22 of 2L-size, and approx. 27 of  Net content: 200 g domestic trade rm) through domestic trade rm) L-size  Domestic suggested retail price: 530 yen (tax included) (when going through  Case size: 22.5 cm (length) x 40.0 cm (width) x 45.0 cm (height)  Case size: 26.5 cm (L) x 35.5 cm (W) x 50.5 cm (H)  Possible shipment period: Late March to mid April domestic trade rm)  Weight/quantity (per case): 6.74 kg/10 x 6 packets  Weight/quantity (per case): 17.2 kg/48 bottles  Minimum lot: To be negotiated  Case size: 30.0 cm (length) x 47.0 cm (width) x 10.0 cm (height)  Possible shipment period: Year-round  Possible shipment period: Depends on terms and conditions  Storage: Room temperature  Weight/quantity (per case): 17 kg/48 jars  Minimum lot: 1 case (free shipping for 3 cases or more in consolidated cargo)  Minimum lot: Depends on terms and conditions  Best before: -  Possible shipment period: Year-round  Minimum lot: 1 case  Storage: Room temperature  Storage: Cool dark place or refrigerated  Best before: 3 years  JAN Code: -  Storage: Room temperature  Best before: 1 year  Best before: 1 year  JAN Code: 4909882122137  Exporting countries/regions: Taiwan, Hong Kong, Singapore  JAN Code: 4935261010412  JAN Code: 4970107110062  Exporting countries/regions: France, Sudan, Germany, Taiwan, South Korea,  Exporting countries/regions: None  Exporting countries/regions: None etc. Corporate Data Corporate Data Corporate Data Corporate Data  Year of establishment: 1948  Investment: 377.5 million yen  Year of establishment: 1984  Capital: 5 million yen  Year of establishment: 1963  Capital: 10 million yen  Year of establishment: 1987  Capital: 80 million yen  Number of employees: 65  Number of employees: 21  Number of employees: 28  Number of employees: 123  Address: 1-2-17 Naka-machi, Tadanoumi, Takehara City, Hiroshima 729-2316, Japan  Address: 1740-3 Ueda-machi, Miyoshi-shi, Hiroshima 728-0624, Japan  Address: 491 Kimonden, Kinosho-cho, Onomichi-shi, Hiroshima 722-0232, Japan  Address: 5800-95 Shigei-cho, Innoshima, Onomichi City, Hiroshima 722-2192, Japan  TEL: +81(846)26-0011  FAX: +81(846)26-0092  TEL: +81(824)69-2346  FAX: +81(824)69-2246  TEL: +81(848)48-1650  FAX: +81(848)48-1664  Tel: +81 (845) 24-3561  Fax: +81 (845) 24-2311  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

17 18 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Japanese sake] Made in HIROSHIMA

Brewing and storage methods are delicate and  Japanese sake categories MIYAKE HONTEN “SEMPUKU” SAKE BREWERY Co., Ltd. *Below is a rough indication. URL http://www.sempuku.co.jp/ complex. e attitude of maintaining the tradition Speci c-grade sake [Ginjo-shu] . . . Fruity fragrance Traditional taste that quietly reminisces the good old times gone by. of “master brewer” while continuing to be  Main ingredients: White rice milled at 60% innovative creates some of the best sake in Japan. or less, rice malt, brewing alcohol SEMPUKU JUNMAI DAIGINJO “KURA” 72cl [Daiginjo-shu] . . . Light, somewhat dry avor  Main ingredients: White rice milled at 50% What is Japanese sake? e white bottle, designed in the image of sake breweries of olden or less, rice malt, brewing alcohol times, is lled with smoothness and faint richness. All selected Japanese sake is a traditional alcoholic beverage of Japan, [Junmai-shu] . . . Rich avor ingredients are produced in Hiroshima, even using yeast developed by made by steaming rice, adding rice malt and water, and  Main ingredients: Brown rice of grade 3 or Hiroshima Prefecture. A daiginjo sake created with unrelenting higher, rice malt fermenting the mixture. It was originally called omiki, a commitment. With its strong taste, this sake can be enjoyed fully, even [Junmai Ginjo-shu] . . . Soothing fragrance on ice. sacred beverage oered to the gods, but eventually, it  Main ingredients: White rice milled at 60% became an everyday drink of the people. It is a rare or less, rice malt  Product name: SEMPUKU JUNMAI DAIGINJO “KURA” 72cl alcoholic beverage that can be enjoyed cold or warm. [Junmai Daiginjo-shu] . . . Deep avor  Product description: Japanese sake Also used in cooking, like wine, to bring out the taste and  Main ingredients: White rice milled at 50%  Main ingredients: Rice, malted rice  Net content: 720 ml  Domestic suggested retail price: 2,625 yen (tax included) (when going through domestic trade rm) Sake brewery is lled with steam during preparation or less, rice malt avor of the ingredients.  Case size: 19.8 cm (length) x 29.2 cm (width) x 31.8 cm (height)  Weight/quantity (per case): 8.5 kg/6 bottles To make Japanese sake, the water is everything. [Honjozo-shu] . . . Dry avor  Main ingredients: White rice milled at 70%  Possible shipment period: Year-round  Minimum lot: 3 cases  Storage: Store in cool dark place or refrigerate Mix with liquor to make cocktails! Back when it was said that the best water to vitalize or less, rice malt, brewing  Best before: 180 days (cool, dark place) 360 days (refrigerated)  JAN Code: 4905748042212  Exporting countries/regions: New York, London, Taiwan fermentation of yeast is hard water, Hiroshima water was mainly Freeze for a delicious frozen drink! alcohol soft. Defying such a notion, a unique soft water brewing method Corporate Data was developed here for the rst time in Japan, creating smooth Overseas opinion  Year of establishment: 1856  Capital: 35 million yen  Number of employees: 80 and tasty Japanese sake that comes only from Hiroshima.  Address: 7-9-10 Hondori, Kure-shi, Hiroshima 737-0045, Japan With the popularity of Japanese food, healthy and tasty sake is  TEL: +81(823)22-1029  FAX: +81(823)24-5500  E-mail: [email protected] becoming the favorite drink of many people the world over.

MORIKAWA SHUZO Co., Ltd. Umeda-Shuzoujou & Co. Nakao Sake Brewery Co., Ltd. KAMOTSURU SAKE BREWING CO., LTD. URL http://www.enjoy.ne.jp/~sarasouju/ URL http://www.honshu-ichi.com/ URL http:/www.maboroshi.co.jp/ URL http://www.kamotsuru.jp/ Special sake made from pure rice with a harmony of rich taste Daiginjo sake with golden petals, loved in Japan Discovering deeper taste and deeper fragrance with every cup e gold medal taste that glides down the throat, approved by the world. and fragrance... e brewery secret. for more than half century. Hakuko Junmaiginjo Blue Bottle Honshuichi Muroka Junmai-shu Seikyo Junmai Maboroshi Daiginjo GOLD KAMOTSURU

Natural, super-soft water is pumped A daiginjo-like pure rice sake, e best of our pure rice sake that Its noble fragrance, mellow taste and from the ground below the brewery and providing the answer to the question, received the honor of being the New the smoothness that glides down your prepared using the traditional soft-water “What is good sake?” It was awarded a Year's sake of the Imperial Family for throat are proofs that this is daiginjo brewing method of Hiroshima master Gold Medal in the Sake Style of the three consecutive years from 1949. sake. Great with Japanese cuisines brewers. International Wine Challenge 2008, More time and eort are poured into such as sushi and tempura, and also Use the wooden plate made from recognized for its fruity fragrance and this special product compared with matches amazingly with various dishes Yoshino cedar hung on the neck of the smoothness. Fresh taste that is others, such as spending more than 50 from dierent countries, including bottle to mix the sake and conveniently recommended even for those trying hours in making the malted rice, the both sh and meat. e golden petal enjoy the avor of barreled sake. Orders sake for the rst time. most important process of sake oating in your glass will imbue your can be placed for wooden plates bearing brewing. Its smooth yet complex taste table with a Japanese atmosphere. an original seal branded with a hot iron. matches any meal.

 Product name: Hakuko Junmaiginjo Blue Bottle  Product name: Honshuichi Muroka Junmai-shu  Product name: Seikyo Junmai Maboroshi  Product name: Daiginjo GOLD KAMOTSURU  Product description: Pure rice ginjo sake  Product description: Japanese sake  Product description: Japanese sake  Product description: Japanese sake  Main ingredients: Rice, malted rice  Main ingredients: Rice, malted rice  Main ingredients: Rice, malted rice  Main ingredients: Rice, malted rice, brewing alcohol  Net content: 300 ml  Net content: 720 ml  Net content: 720 ml  Net content: 720 ml  Domestic suggested retail price: Open price  Domestic suggested retail price: 1,150 yen (when going through domestic trade  Domestic suggested retail price: 1,365 yen (tax included) (when going through  Domestic suggested retail price: 2,625 yen (tax included) (when going  Case size: 42.0 cm (length) x 28.5 cm (width) x 22.5 cm (height) rm) domestic trade rm) through domestic trade rm)  Weight/quantity (per case): 13.5 kg/24 bottles  Case size: 39.0 cm (length) x 30.0 cm (width) x 31.0 cm (height)  Case size: 17 cm (length) x 25 cm (width) x 32 cm (height)  Case size: 37.5 cm (length) x 25.6 cm (width) x 33.0 cm (height)  Possible shipment period: Year-round  Weight/quantity (per case): 15.2 kg/12 bottles  Weight/quantity (per case): 7.3 kg/6 bottles  Weight/quantity (per case): 9.6 kg/6 bottles  Minimum lot: Negotiable  Possible shipment period: Year-round  Minimum lot: 5 cases  Possible shipment period: Year-round  Minimum lot: 10 cases  Possible shipment period: Year-round  Minimum lot: To be determined  Storage: Refrigerate (vulnerable to UV rays)  Storage: Refrigerate  Storage: Store in cool dark place  Storage: Store in cool dark place.  Best before: 1 year  Best before: −  Best before: 1 year  Best before: 1 year  JAN Code: 4941576103541  JAN Code: 4981306130041  JAN Code: 4904088140046  JAN Code: 4932236120602  Exporting countries/regions: Taiwan, Singapore, Hong Kong, Brazil  Exporting countries/regions: Hong Kong, the Netherlands, France, Australia,  Exporting countries/regions: The U.S., Australia, Switzerland, Singapore,  Exporting countries/regions: the U.S., China, South Korea, etc. Singapore Hong Kong, England, etc.

Corporate Data Corporate Data Corporate Data Corporate Data  Year of establishment: 1887  Capital: 15 million yen  Year of establishment: 1916  Capital: 1 million yen  Year of establishment: 1941  Capital: 10 million yen  Year of establishment: 1873  Capital: 10 million yen  Number of employees: 15  Number of employees: 8  Number of employees: 23  Number of employees: 96  Address: 44 Harahata, Yasuura-cho, Kure-shi, Hiroshima 737-2506, Japan  Address: 6-3-8 Funakoshi, Aki-ku, Hiroshima 736-0081, Japan  Address: 5-9-14 Chuo, Takehara-shi, Hiroshima 725-0026, Japan  Address: 4-31 Honmachi, Saijo, Hiroshima 739-0011, Japan  TEL: +81(823)84-2002  FAX: +81(823)84-7006  TEL: +81(82)822-2031  FAX: +81(82)822-4128  TEL: +81(846)22-2035  FAX: +81(846)22-8515  TEL: +81(82)422-2121  FAX: +81(82)422-2300  E-mail: [email protected]  E-mail: info@-ichi.com  E-mail: [email protected]  E-mail: [email protected]

19 20 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Global Hiroshima specialties [Japanese sake] Made in HIROSHIMA

Brewing and storage methods are delicate and  Japanese sake categories MIYAKE HONTEN “SEMPUKU” SAKE BREWERY Co., Ltd. *Below is a rough indication. URL http://www.sempuku.co.jp/ complex. e attitude of maintaining the tradition Speci c-grade sake [Ginjo-shu] . . . Fruity fragrance Traditional taste that quietly reminisces the good old times gone by. of “master brewer” while continuing to be  Main ingredients: White rice milled at 60% innovative creates some of the best sake in Japan. or less, rice malt, brewing alcohol SEMPUKU JUNMAI DAIGINJO “KURA” 72cl [Daiginjo-shu] . . . Light, somewhat dry avor  Main ingredients: White rice milled at 50% What is Japanese sake? e white bottle, designed in the image of sake breweries of olden or less, rice malt, brewing alcohol times, is lled with smoothness and faint richness. All selected Japanese sake is a traditional alcoholic beverage of Japan, [Junmai-shu] . . . Rich avor ingredients are produced in Hiroshima, even using yeast developed by made by steaming rice, adding rice malt and water, and  Main ingredients: Brown rice of grade 3 or Hiroshima Prefecture. A daiginjo sake created with unrelenting higher, rice malt fermenting the mixture. It was originally called omiki, a commitment. With its strong taste, this sake can be enjoyed fully, even [Junmai Ginjo-shu] . . . Soothing fragrance on ice. sacred beverage oered to the gods, but eventually, it  Main ingredients: White rice milled at 60% became an everyday drink of the people. It is a rare or less, rice malt  Product name: SEMPUKU JUNMAI DAIGINJO “KURA” 72cl alcoholic beverage that can be enjoyed cold or warm. [Junmai Daiginjo-shu] . . . Deep avor  Product description: Japanese sake Also used in cooking, like wine, to bring out the taste and  Main ingredients: White rice milled at 50%  Main ingredients: Rice, malted rice  Net content: 720 ml  Domestic suggested retail price: 2,625 yen (tax included) (when going through domestic trade rm) Sake brewery is lled with steam during preparation or less, rice malt avor of the ingredients.  Case size: 19.8 cm (length) x 29.2 cm (width) x 31.8 cm (height)  Weight/quantity (per case): 8.5 kg/6 bottles To make Japanese sake, the water is everything. [Honjozo-shu] . . . Dry avor  Main ingredients: White rice milled at 70%  Possible shipment period: Year-round  Minimum lot: 3 cases  Storage: Store in cool dark place or refrigerate Mix with liquor to make cocktails! Back when it was said that the best water to vitalize or less, rice malt, brewing  Best before: 180 days (cool, dark place) 360 days (refrigerated)  JAN Code: 4905748042212  Exporting countries/regions: New York, London, Taiwan fermentation of yeast is hard water, Hiroshima water was mainly Freeze for a delicious frozen drink! alcohol soft. Defying such a notion, a unique soft water brewing method Corporate Data was developed here for the rst time in Japan, creating smooth Overseas opinion  Year of establishment: 1856  Capital: 35 million yen  Number of employees: 80 and tasty Japanese sake that comes only from Hiroshima.  Address: 7-9-10 Hondori, Kure-shi, Hiroshima 737-0045, Japan With the popularity of Japanese food, healthy and tasty sake is  TEL: +81(823)22-1029  FAX: +81(823)24-5500  E-mail: [email protected] becoming the favorite drink of many people the world over.

MORIKAWA SHUZO Co., Ltd. Umeda-Shuzoujou & Co. Nakao Sake Brewery Co., Ltd. KAMOTSURU SAKE BREWING CO., LTD. URL http://www.enjoy.ne.jp/~sarasouju/ URL http://www.honshu-ichi.com/ URL http:/www.maboroshi.co.jp/ URL http://www.kamotsuru.jp/ Special sake made from pure rice with a harmony of rich taste Daiginjo sake with golden cherry blossom petals, loved in Japan Discovering deeper taste and deeper fragrance with every cup e gold medal taste that glides down the throat, approved by the world. and fragrance... e brewery secret. for more than half century. Hakuko Junmaiginjo Blue Bottle Honshuichi Muroka Junmai-shu Seikyo Junmai Maboroshi Daiginjo GOLD KAMOTSURU

Natural, super-soft water is pumped A daiginjo-like pure rice sake, e best of our pure rice sake that Its noble fragrance, mellow taste and from the ground below the brewery and providing the answer to the question, received the honor of being the New the smoothness that glides down your prepared using the traditional soft-water “What is good sake?” It was awarded a Year's sake of the Imperial Family for throat are proofs that this is daiginjo brewing method of Hiroshima master Gold Medal in the Sake Style of the three consecutive years from 1949. sake. Great with Japanese cuisines brewers. International Wine Challenge 2008, More time and eort are poured into such as sushi and tempura, and also Use the wooden plate made from recognized for its fruity fragrance and this special product compared with matches amazingly with various dishes Yoshino cedar hung on the neck of the smoothness. Fresh taste that is others, such as spending more than 50 from dierent countries, including bottle to mix the sake and conveniently recommended even for those trying hours in making the malted rice, the both sh and meat. e golden petal enjoy the avor of barreled sake. Orders sake for the rst time. most important process of sake oating in your glass will imbue your can be placed for wooden plates bearing brewing. Its smooth yet complex taste table with a Japanese atmosphere. an original seal branded with a hot iron. matches any meal.

 Product name: Hakuko Junmaiginjo Blue Bottle  Product name: Honshuichi Muroka Junmai-shu  Product name: Seikyo Junmai Maboroshi  Product name: Daiginjo GOLD KAMOTSURU  Product description: Pure rice ginjo sake  Product description: Japanese sake  Product description: Japanese sake  Product description: Japanese sake  Main ingredients: Rice, malted rice  Main ingredients: Rice, malted rice  Main ingredients: Rice, malted rice  Main ingredients: Rice, malted rice, brewing alcohol  Net content: 300 ml  Net content: 720 ml  Net content: 720 ml  Net content: 720 ml  Domestic suggested retail price: Open price  Domestic suggested retail price: 1,150 yen (when going through domestic trade  Domestic suggested retail price: 1,365 yen (tax included) (when going through  Domestic suggested retail price: 2,625 yen (tax included) (when going  Case size: 42.0 cm (length) x 28.5 cm (width) x 22.5 cm (height) rm) domestic trade rm) through domestic trade rm)  Weight/quantity (per case): 13.5 kg/24 bottles  Case size: 39.0 cm (length) x 30.0 cm (width) x 31.0 cm (height)  Case size: 17 cm (length) x 25 cm (width) x 32 cm (height)  Case size: 37.5 cm (length) x 25.6 cm (width) x 33.0 cm (height)  Possible shipment period: Year-round  Weight/quantity (per case): 15.2 kg/12 bottles  Weight/quantity (per case): 7.3 kg/6 bottles  Weight/quantity (per case): 9.6 kg/6 bottles  Minimum lot: Negotiable  Possible shipment period: Year-round  Minimum lot: 5 cases  Possible shipment period: Year-round  Minimum lot: 10 cases  Possible shipment period: Year-round  Minimum lot: To be determined  Storage: Refrigerate (vulnerable to UV rays)  Storage: Refrigerate  Storage: Store in cool dark place  Storage: Store in cool dark place.  Best before: 1 year  Best before: −  Best before: 1 year  Best before: 1 year  JAN Code: 4941576103541  JAN Code: 4981306130041  JAN Code: 4904088140046  JAN Code: 4932236120602  Exporting countries/regions: Taiwan, Singapore, Hong Kong, Brazil  Exporting countries/regions: Hong Kong, the Netherlands, France, Australia,  Exporting countries/regions: The U.S., Australia, Switzerland, Singapore,  Exporting countries/regions: the U.S., China, South Korea, etc. Singapore Hong Kong, England, etc.

Corporate Data Corporate Data Corporate Data Corporate Data  Year of establishment: 1887  Capital: 15 million yen  Year of establishment: 1916  Capital: 1 million yen  Year of establishment: 1941  Capital: 10 million yen  Year of establishment: 1873  Capital: 10 million yen  Number of employees: 15  Number of employees: 8  Number of employees: 23  Number of employees: 96  Address: 44 Harahata, Yasuura-cho, Kure-shi, Hiroshima 737-2506, Japan  Address: 6-3-8 Funakoshi, Aki-ku, Hiroshima 736-0081, Japan  Address: 5-9-14 Chuo, Takehara-shi, Hiroshima 725-0026, Japan  Address: 4-31 Honmachi, Saijo, Hiroshima 739-0011, Japan  TEL: +81(823)84-2002  FAX: +81(823)84-7006  TEL: +81(82)822-2031  FAX: +81(82)822-4128  TEL: +81(846)22-2035  FAX: +81(846)22-8515  TEL: +81(82)422-2121  FAX: +81(82)422-2300  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]  E-mail: [email protected]

19 20 Copyright (C) 2011 JETRO. All rights reserved. Copyright (C) 2011 JETRO. All rights reserved. Hiroshima Scenery

World Cultural Heritage of Hiroshima - Remember history, hope for peace -

Itsukushima Shinto Shrine (Miyajima)  Itsukushima Shinto Shrine has a large vermilion shrine Global gate and pavilions connected with cloisters, showing various views depending on the ebb and ow of the tide. e sea spreading in all directions, the Misen virgin forest to the rear Hiroshima and other aspects of the surrounding natural environment comes together to create stately and resplendent scenery that is the quintessence of Japanese aesthetic sense. specialties

A-bomb Dome (Hiroshima Peace Memorial Park)  is is an A-bombed building conveying the horror of the A-bomb dropped on Hiroshima, the rst such attack in the world. It is a symbol of peace. e surrounding area is the Hiroshima Peace Memorial Park with a beautiful river and Bon Appetit! greenery, along with a cenotaph and the Peace Memorial Museum.

5-44 Motomachi, Naka-ku, Hiroshima 730-0011, Japan Hiroshima Chamber of Commerce and Industry Building 4F Japan External Trade Organization Hiroshima O ce TEL: +81 (82) 228-2563 FAX: +81 (82) 228-2596 E-mail: [email protected]