ADDRESS: 1200 MARKET ST Proposal: Install signage Review Requested: Final Approval Owner: Twelfth Street Hotel Associates Applicant: Stephanie Tuccio, Permex History: 1932; PSFS Building; George Howe & William Lescaze, architects Individual Designation: 1/30/1968 District Designation: None Staff Contact: Meredith Keller, [email protected], 215-686-7660
BACKGROUND: Designed by architects George Howe and William Lescaze in 1932 for the Philadelphia Savings Fund Society, the building at 1200 Market Street was the first International-style skyscraper in the United States. Today, the PSFS building stands as a National Historic Landmark, noted for its progressive design and importance in American architectural history. From an architectural perspective, it is one of the most significant buildings in the city and is known worldwide.
Since designating the building in 1968, the Historical Commission has approved minimal signage for the tenant spaces, and signage has been largely limited to the Market Street façade.
SCOPE OF WORK: o Install signage at 12th Street elevation.
STANDARDS FOR REVIEW: The Secretary of the Interior’s Standards for the Treatment of Historic Properties and Guidelines include:
x Standard 9: New additions, exterior alterations, or related new construction shall not destroy historic materials that characterize the property. The new work shall be differentiated from the old and shall be compatible with the massing, size, scale, and architectural features to protect the historic integrity of the property and its environment. o This application proposes to install illuminated and non-illuminated channel letters on the stainless steel band of the PSFS building where signage did not historically exist. Each letter would be anchored into the band, creating numerous holes in the historic fabric. The work does not comply with this standard.
STAFF RECOMMENDATION: Denial, pursuant to Standard 9.
1200 Market Street Philadelphia Historical Commission July/August 2019 MAPS &IMAGES:
Location of proposed sign
Figure 1: 2018 parcel map showing the PSFS building. Source: CityAtlas
1200 Market Street Philadelphia Historical Commission July/August 2019 Figure 2: The 12thh Street elevation of the PSFS building, showing the location of the proposed signage. Source: Cyclomedia.
Figure 3: Existing signage on the Market Street elevation.
1200 Market Street Philadelphia Historical Commission July/August 2019 Figure 4: The former Lerner signage at the building’s northeast corner. Undated photograph. Source: Philadelphia Historical Commission
1200 Market Street Philadelphia Historical Commission July/August 2019
TheThe exexpertsperts in ppermitermit serviceservicess 484-883-3640484-883-3640 [email protected]
Stephanie Tuccio Philadelphia Historic Commission 917 Grand View Dr. th 1515 Arch Street (13P P FL) Exton, PA 19341 Philadelphia, PA 19102 RE: Joseph Anthony 1200 Market St. Philadelphia, PA
July 9, 2019
Ms. Keller,
Joseph Anthony is proposing to add a set of halo-lit letters on the building façade. The proposed set of illuminated channel letters measures at 12” H x 140” W, totaling 11.66 square feet. They would also like to add a small set of non-illuminated channel letters measuring 12” H x 20” W, totaling 1.66 square feet.
Please schedule us for the next Historic Committee meeting. Please feel free to contact me if you need anything else.
Kind Regards, Stephanie Tuccio CITY OF PHILADELPHIA APPLICATION FOR BUILDING PERMIT DEPARTMENT OF LICENSES AND INSPECTIONS MUNICIPAL SERVICES BUILDING – CONCOURSE APPLICATION # ______1401 JOHN F. KENNEDY BOULEVARD PHILADELPHIA, PA 19102 (Please complete all information below and print clearly) For more information visit us at www.phila.gov/li ADDRESS OF PROPOSED CONSTRUCTION: 1200 Market Street
APPLICANT: APPLICANT’S ADDRESS: Stephanie Tuccio 917 Grand View Dr. ______COMPANY NAME: Exton, PA 19341 ______Permex ______PHONE # (484) 883-3640 FAX # LICENSE # 050312 E-MAIL: [email protected] PROPERTY OWNER’S NAME: PROPERTY OWNER’S ADDRESS: ______Twelfth Street Hotel Assoc ______667 Madison Ave, New York, NY 10021
PHONE #(215) 627-1200 FAX # ARCHITECT/ENGINEER IN RESPONSIBLE CHARGE: ARCHITECT/ENGINEERING FIRM ADDRESS: Murdoch Engineering 2 Hummingbird Ct. ______ARCHITECT/ENGINEERING FIRM : ______Howell, NJ ______
PHONE # FAX # LICENSE # E-MAIL: CONTRACTOR: CONTRACTING COMPANY ADDRESS: DA Signs 648 Yale Ct. ______CONTRACTING COMPANY: Bensalem, PA 09020 ______50436 PHONE #(267) 230-3229 FAX # LICENSE # E-MAIL: USE OF BUILDING/SPACE: ESTIMATED COST OF WORK 4,000.00 Salon, Spa, Fitness $ ______BRIEF DESCRIPTION OF WORK: ______Install (1) set of halo lit letters @ 11.66 SF Install______(1) set of non-illuminated letters @ 1.6 SF ______
TOTAL AREA UNDERGOING CONSTRUCTION: ______13.26 ______square feet COMPLETE THESE ITEMS IF APPLICABLE TO THIS APPLICATION: # OF NEW SPRINKLER HEADS (suppression system permits only): ______LOCATION OF SPRINKLERS: ______# OF NEW REGISTERS/DIFFUSERS (hvac/ductwork permits only): ______LOCATION OF STANDPIPES: ______
IS THIS APPLICATION IN RESPONSE TO A VIOLATION? NO YES VIOLATION #: ______
All provisions of the building code and other City ordinances will be complied with, whether specified herein or not. Plans approved by the Department form a part of this application. I hereby certify that the statements contained herein are true and correct to the best of my knowledge and belief. I further certify that I am authorized by the owner to make the foregoing application, and that, before I accept my permit for which this application is made, the owner shall be made aware of all conditions of the permit. I understand that if I knowingly make any false statement herein I am subject to such penalties as may be prescribed by law or ordinance.
APPLICANT’S SIGNATURE: DATE: ______/______/______
(81-3 Rev 5/04)
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