The Climats Terroirs of Burgundy Official candidate for for UNESCO World Heritage List Inscription presS Kit from Burgundy to Bonn UPDATE ON THE ROAD of the the World Heritage LIST INSCRIPTION

MAy 2015 Official candidate of France World Heritage UNESCO

What exactly is a "Climat" in Burgundy?

The Burgundian "Climats" – celebrated names like Montrachet, Romanée-Conti, Chambertin, Les Cailles… and there are 1 247 of them in the area – are parcels of vines, often rather small tracts of land, with precisely determined boundaries. They were created by natural conditions – soils, sun and wind exposure – combined with the work of the men who shaped them, revea- led their value and organized them into a qua- lity hierarchy, throughout their long history, which began in Roman times.

PRESS CONTACT Association for the inscription of the Climats of Burgundy on the UNESCO World Heritage List Krystel LEPRESLE, Director [email protected] | port. +33 (0)6 08 11 34 95 Delphine MARTINEZ, Public and Press Relations [email protected] | Port. + 33 (0)6 31 42 13 50 12 Boulevard Bretonnière - 21200 – France Tél. + 33 (0)3 80 20 10 40 / Fax + 33 (0)3 80 25 04 90

TWITTER @ClimatsUNESCO

FACEBOOK Association des Climats du Vignoble de Bourgogne

www.climats-bourgogne.com press kit

EDITORIAL p.4 UPDATE UNESCO APPLICATION: INSCRIPTION IN 2015 ? p.5 Join us in Bonn this July, for the World Heritage Committee session p.5 Post-Bonn ? Preservation and passing on p.7

THE FUNDAMENTAL ELEMENTS OF THE DOSSIER The CLIMATS of BURGUNDY, A CLASSIC MODEL OF TERROIR-based VITICULTURE p.8 An Outstanding Universal Value unique in the world p.8 The progressive construction of the Climats site : 2,000 years of history p.10 A very model of terroir-based viticulture p.13 An exceptional architectural heritage p.15 A vibrant repository of expertise and traditions p.16 Understanding the perimeter of the site nominated for inscription p.18 unprecedented MOBILIZATION An entire territory supporting the application p.20 A unifying project right from the very start p.20 Over 63 000 people have pledged support for the project p.21 A ongoing « territorial undertaking » p.23 An influential model in touch with the world p.25 EditoRIAL

Great news for Burgundy

There are many sites and monuments which the international community regards as valuable elements of its collective heritage. Elements so precious, that their disappearance or deteriora- tion would surely constitute a loss to civilisation. It was therefore apparent that the area in and around the Côtes de Beaune and the Côtes de Nuits, together with the towns of Beaune and , should naturally be included on this prestigious List as it too is an area of Outstanding Universal Value. The inherent value here is embedded in the idea of terroir, which in Burgundy is expressed For this reason, the Ministries of Culture and through the "Climats". A Climat is a plot of vines, Ecology together with the French Ambassador to each with its own identity and a name often da- Unesco, strongly encouraged by the favorable re- ting back centuries. An identity which is partly port, have unanimously decided to maintain the cultural, developed over some 2,000 years of his- objective of obtaining World Heritage inclusion tory, and partly natural, on account of its soil and for the Climats de Bourgogne this July in Bonn. subsoil types, as well as its location, orientation The formidable challenge to obtain World Heri- and micro-climate. tage status for the Climats de Bourgogne site as a treasure for civilization has been an ambitious It has been 8 years since we embarked on this project indeed. We chose a broad perimeter for great project to support the Climats de Bourgogne the nominated site so as to reflect the identity candidature for World Heritage inscription. Our and complexity of the Climats de Bourgogne, a conviction, which is driven by a commitment to territory known worldwide for the exceptional protect and preserve this unique territory, quic- wines produced here but also its cultural heri- kly became contagious. It has won the hearts and tage, which has developed over the centuries. minds of the local population, including the wi- negrowers and elected representatives… and is Together with the relevant state services, local currently shared and supported by over 63,000 authorities and wine professsionals, we have people. already accomplished a significant amount of work aimed at protecting the site, which has been The past 8 years of work have brought to light the widely acknowledged. We shall continue to work unique, exceptional and universal identity of the on this in order to obtain the inscription. It is not Climats de Bourgogne. They have also enabled us surprising that a project of this scope has raised to prepare the necessary conditions for preser- questions. ving them. This task will primarily be carried out by our Am- ICOMOS has now issued a report which reco- bassador, Philippe Lalliot. We fully support him gnises the site’s Outstanding Universal Value, its just as we have proudly and vigorously suppor- authenticity, integrity and unique characteristics ted the project from the beginning. and its legitimate right to be eventually included in the World Heritage List. The advisory notice of We would like to thank everyone who, in the past adjournment which, let us be clear, is an opinion 8 years, has been involved in bringing the Climats’ and not a decision, is based on minor two points application to fruition - recognition of their OUV concerning the protection of elements which have – and we invite you to join us in Bonn from the no bearing on the Outstanding and Universal Va- 3rd-5th July. lue of the site.

Aubert de Villaine, Guillaume d’Angerville, President of the Association Deputy President of the Association

4 UPDATE UNESCO application : inscription in 2015 ?

The 39th Session of the UNESCO World Heritage Committee will be held from the 28th June to the 28th July 2015 at the Bonn International Conference Centre (WCCB ; loca- ted in the former Bundestag or federal parliament headquarters) in Germany.

During this session, the World Heritage Committee will be reviewing the state of conservation of sites already inscribed on the List and discussing requests for in- ternational assistance financed by the World Heritage Fund. The crucial moment for Burgundy will be between the 3rd and 5th of July 2015, when the Committee will re- view the current requests for the inscription of new sites on the World Heritage List.

Rendez-vous in Bonn this July, for the World Heritage Committee session

Among the 38 international applications to be examined, France will be presenting two dossiers: "The Climats de Bourgogne", in the "cultural sites" category, and "the Vineyard slopes, Houses and Cellars of Champagne" in the "cultural landscapes" category.

The Climats de Bourgogne application dossier is due to be examined between the 3rd and the 5th of July 2015.

The following 21 State parties will be present and taking part in the vote : Algeria, Ger- many, Columbia, Croatia, Finland, India, Jamaica, Japan, Kazakhstan, Lebonan, Ma- laysia, Peru, the Philippines, Poland, Portugal, Qatar, the Republic of Korea, Senegal, Serbia, Turkey, Vietnam.

In the case of Burgundy, following the advisory notice of "referral” issued by ICOMOS, the 21 States can exercise their sovereign right to decide: • Either to convert the advisory referral into an inscription decision ; • Or to refer the application dossier so that the ICOMOS recommendations may be implemented. In this case, the site’s application will be re-submitted for re-exa- mination by the World Heritage Committee within a maximum period of 3 years.

How are the applications reviewed ? Each inscription request is usually examined according to the countries’ alphabetical order (which may vary at any time). Each country can present a maximum of two pro- perties/sites. An ICOMOS or IUCN representative presents a 5-minutes summary for each dossier, followed by his or her recommendation. The request is then submitted to the Committee members for decision. Questions are allowed. However, for the French application dossiers, the only person authorized to reply is Philippe Lalliot, France’s Ambassador to UNESCO.

5 Looking back on the Four possible decisionary outcomes of evaluation procedure the 21 members of the committee: carried out by • Inscription of the property: the Committee reco- international experts gnises the OUV of the property and considers that all the conditions, and especially those of the site JANUARY 2014 management, have been met. The Climats dossier is selected by France to be officially sbmitted • Referall: the Committee recognises the OUV of the to the World Heritage Center for property but requests additional information. The appraisal. site’s dossier must be revised for re-examination by the World Heritage Committee within a maxi- It should be noted that mum period of 3 years. in January 2012, the Climats Deferral for redrafting: the Committee recognises dossier had already been short- • listed by the French government, the OUV of the property but requests a review of together with the Chauvet Cave. the dossier’s positionning. This requires a redraf- That spring, both application ting of the dossier, which must then go through dossiers were subject to a request the international expert evaluation process again. for additional information, which There is no guaranteed set deadline for re-presen- postponed the official selection until 2013. In the meantime, in ting the dossier before the Committee. March 2013, UNESCO issued a • Non-inscription of the property: the Committee recommendation asking that from considers that the site does not possess an OUV now on the State parties retain and therefore cannot be included on the List. a single application dossier in the "cultural heritage" category per year ; the second dossier can be a "natural heritage" or "mixed heritage" candidature. The "Climats de Bourgogne" and "Chauvet Cave" applications could no longer be nominated the same year. Our dossier was thus required to be put on hold for a year.

Automn 2014 > spring 2015 Appraisal carried out by ICOMOS From Beaune to Bonn: the people of Bur- experts (International Council gundy will be following the on monuments and sites). While deliberation and its outcome live a panel of international experts examined the application dossier From Beaune and Dijon... "at home", a field expert travelled Live transmission of the event will be broadcast in to Burgundy (in September 2014). each town, so that everyone in Burgundy can watch Two sets of questions were also on www.39whcbonn2015.de/media/live-webcast. A addressed to us in October and live public transmission will be shown at the Palais des December 2014. The compilation th of these reports gave rise to a états et des ducs de Bourgogne in Dijon, on the 4 and 5 final recommendation on behalf of of July. ICOMOS. … and from Bonn in Germany ! th 15 May 2015 Around thirty fervent supporters will be accompa- The international experts submit their advisory opinion to the French nying the delegation on the trip to Germany ! government. Leading the way will be the association’s volunteers, followed by its members and specialised staff working 28th June – 8th July 2015 on the dossier. Presentation of the Climats dossier during the 39th Session of the World Heritage Committee, in press registration: to attend the sessions! Bonn, Germany, for an inscription Journalists wishing to cover the 39th session of the nomination. World Heritage Committee must be accredited. To obtain your accreditation, please register online at the following address : http://www.39whcbonn2015. de/media-registration.html 6 post Bonn ?

Above all else, the focus will be on preserving and passing on the Climats’ heritage The fundamental objectives of the candidature have always been protecting, preser- ving and enhancing the Climats. Thanks to the coordinated efforts of the government departments, the region’s local authorities and the Association, by 2018, 92% of the nominated site’s central zone will be protected by appropriate tools. The Association will be pursuing its on-going projects in the following sectors; town planning, economic development, environmental issues, architecture, mediation and tourism, while taking care to maintain a constant balance between conservation and development.

Benefiting from the positive effects while respecting the authenticity of the site Usually, an inscription of the World Heritage List gives rise to many positive knock-on effects including an increase in tourist traffic (of between 15 and 20%). In order to ma- nage the site based on the principles of sustainable development, a survey of traffic flow across the Climats territory has been carried out. To encourage people to disco- ver and understand the Climats and their history, two mediation centres are expected to be up and running by 2017 : the Cité de la Gastronomie (City of Gastronomy) in Dijon and the Cité des Vins de Bourgogne (Burgundy Wines Centre) in Beaune. Meanwhile, themed itineraries with a historical focus are currently being designed.

What may or may not be changed by UNESCO… Let’s be clear that World Heritage inclusion will not freeze the on-going productivity of the region and turn this economically and agriculturally active site into a "museum". UNESCO will not impose any additional constraints to those already implemented by current legislation. However, world heritage inclusion would require all those invol- ved to assume their share of responsibility, and would call for the implementation of a management plan, which would be reflected in municipal and inter-municipal regulations.

Salle des Pôvres, Hospices civils de Beaune

7 THE FUNDAMENTAL ELEMENTS OF THE DOSSIER The Climats of Burgundy, a CLASSic model of terroir-based viticulture

Unique Outstanding Universal Value

Proposed inscription in the « cultural property » category The Climats of Burgundy are candidates for World Heritage inclusion as a « site » defi- ned as the « combined works of man and nature » […], with outstanding universal value in terms of history, aestetics, ethnology and anthropology ». [Article 1, paragraph 3 of the World Heritage convention]

Criterion (III) it has been further accompanied by interaction with a particular natural An exceptional testimony to a living the progressive implementation of environment, that of the Côte wine cultural tradition a body of regulation which resulted region of Burgundy, which develo- The fragmented geo-system that ma- in the creation in France, in the first ped under the sustained impetus of kes up the Climats of the Burgundy half of the 20th century, of the Appel- the cities of Dijon and Beaune. The winegrowing region, in conjunction lations d’origine contrôlée (AOC) – gradual recognition and establish- with the villages of the Côte-d’Or and controlled designation of origin. ment of the Climats came about in the cities of Dijon and Beaune, is a re- various ways with different physical markable example of a historic wine- Criterion (V) separations which are still in place producing site whose authenticity has An outstanding example of traditio- (enclosed plots, hedges, stone walls) remained undisputed throughout the nal human settlement and traditio- or ancient paths which still mark out centuries, and whose activity is more nal land use which is representative on the ground the specific limits of vibrant today than ever before. The of a culture or man’s interaction with given Climats. The heritage buildings vitality of this activity is still based the environment. of the cities of Dijon and Beaune are on the transmission to successive ge- The Climats of Burgundy wine region tangible examples of this cultural nerations of proven practices and the represent the historic construction construction. Some of these buildings creation of more than ten centuries of a wine region made up of many are genuine statements; they are sur- of scientific and technical reference clearly-delimited individual plots viving demonstrations of the powers sources on vine-growing and wine- which perfectly express how a com- and institutions which have ruled making know-how. The vineyards and munity has chosen to use the referen- over the wine territory and intima- wines were organized into a hierarchy ces of place (a Climat) and time (the tely linked to wine production areas under the impetus of the cities of Di- vintage) as markers of quality and and to the lives of those invested in jon and Beaune, which today remain of the diversity of a highly esteemed local viticulture. For 2,000 years, hu- the administrative and merchant product that is the result of the com- man perseverance coupled with uni- trade centers and vital repositories of bination of natural potential and the que natural conditions has made this knowledge at the forefront of scienti- work of man. In that respect, they are site the exemplary crucible of terroir fic and technical training. In addition particularly representative of human winemaking, so singularly captured by the Climats.

8 The Outstanding Universal Value is the cornerstone of all Unesco heritage applications

In order to obtain inscription on the World Heritage list, a candidate site must provide proof of its « Outstanding Universal Value » (OUV) ; in other words, a cultural heritage of such importance that it extends beyond na- tional borders, spans generations and deser- ves recognition on a worldwide scale. Hospices civils de Beaune

The Outstanding Universal Value of the Climats of Burgundy Burgundy’s wine region was shaped over « cabottes » (stone huts), cellars, churches, 2,000 years, founded on the concept of villages, towns and monuments, which expressing the identity of geographical make this territory a unique cultural origin. This notion is best expressed along site, where terroir-based viticulture has the 60-kilometre wine-growing Côte found its most accomplished example in which links Dijon to Santenay. Around the world. 1,247 individual yet inter-connected Cli- mats extend over the area like pieces of The distinctive qualities of each Cli- a giant jigsaw puzzle. Each one posses- mat were recognised and defined over ses its own history, distinctive flavour centuries of experience and exper- and place in the wine hierarchy. Each has tise. Little by little, the wines were or- been gradually crafted by man’s creative ganised into a hierarchy, which was genius combined with an exceptional na- officially established through imple- tural setting. metation of the AOC system in 1936. The crafting of the Climats is a unique The obstinate willpower of men, encoura- example of man’s historic creativity, pro- ged by the civil and religious authorities ducing a diversity which has left its inde- and always driven by the quest for excel- lible mark on the land. lence, founded an economy which conti- nues to flourish to this day. This economic The Climats of Burgundy constitute an environment has shaped the landscapes exceptional and dynamic repository and created buildings like the traditional of ancestoral expertise and traditions. As a unique and fragile environment, the Climats require constant care and atten- tion. Inscription on the World Heritage list would mean recognition of their ex- ceptional quality and would be in keeping with the pursuit of excellence which has remained a constant throughout their history.

THe O.U.V. of the Climats outlined in 3 points • A cultural site shaped by man over 20 centuries Municpal Archives, • A model of terroir-based viticul- city of Dijon ture of worldwide acclaim • An exceptional built heritage linked to vine cultivation

9 Illuminated manuscript from the Abbey The gradual development of of Cîteaux the Climats SITE: 2,000 years of history

This carefully constructed and unique vineyard parcel system, which we would like to have inscribed as World Heritage, is the result of ongoing labour and dedication. Throughout the centuries, religious and political institutions, winegrowers and merchants have forged the identity of the Climats and their wines, whose respective characteristics were in turn set in stone by the Appellations d’Origine Contrôlée (AOC) system in 1936.

The "stubborn commitment of a civilization"

Vine cultivation began in Burgundy 2,000 years ago, as evidenced by traces of Gal- Historical interaction lo-Roman vines dating from the 1st cen- between the towns and tury, which were recently discovered in the vineyard Gevrey-Chambertin. However inseparable the geo-eco- Climats The ’ longevity is closely linked to nomic system of the Climats is from the considerable influence throughout its vineyards, the region would not Europe of the Burgundian abbeys of Clu- have followed the same historical ny (founded in 910) and Cîteaux (founded path without the influence of the in 1098), which played a fundamental role urban political powerhouses of Di- in understanding, farming and managing jon and Beaune. Political and cultu- the vineyards. Then came the era of the ral momentum was provided by the powerful Valois Dukes of Burgundy, who town of Dijon from the 5th century. were based in Dijon and whose political Beaune developed a "viticultural influence extended all the way to the personality" in that it became a Netherlands. Under the Dukes’ impetus, centre for production, fermenting the Burgundy wine region was able to de- and marketing wines. velop an economy and a culture of signi- ficant influence across Europe. Appellations d’Origine Contrôlée (AOC) in The identity of the Climats and their wines 1936. has always been protected and promoted by the religious orders, ducal power, the All of the above have contributed to the middle class, merchants and independent exemplary construction of this unique winegrowers and was set in stone by the territory.

10 2,000 years of history The origins of the Côte wine region began with a geological fault which appeared over 30 million years ago. This breach forced ancient layers of clay and limestone (dating from around 160 million years ago) up towards the surface, thus creating the unusual contours and mosaic of diverse soils of the Côte.

Medieval wine-growing: the first vineyard parcel boun- daries defined (6th century-14th century) At the instigation of the monks (mainly the Benedictines and Cistercians), the first Clos appeared, cultivation and vinifi- cation techniques improved and the vines gained ground, as the creation of vast es- tates encouraged planting on new tracts of land.

Eumenes’ Wine, which was primarily used in a litur- Mosaic of gical context (for Catholic mass), gradually Authors, 1st text describing became a marketable commodity and a the Burgundian wine grower source of power. Dijon and Beaune are im- (312) portant examples of this development.

Philip the Bold, the Valois Duke of Bur- gundy, laid down the first rules ensuring the quality of the wines. Growers were encouraged to seek out the "bonnes costes" (worthy slopes) rather than the "chetifs lieux" (meagre lands).

The quest for quality and tribute to diversity (14th century-17th century) In the late Middle Ages, the hierarchy of wines was defined in relation to the "wi- Philippe the nes of Beaune" and the "wines of Dijon". It Bold, Valois Duke of was not until the very end of the Middle Burgundy (1342-1404) Ages that the wines began to take on the names of clearly defined places of origin.

The earliest mention of the word "Climats" appeared in texts dating from 1584. The term became widely used during the 17th century. The first accounts refering to the Climats appeared around this time, namely in legal documents like the Tibé- riades de Dijon (1550).

Petite Tibériade de Dijon (1550)

11 The Climats take shape and assert of the parcels and contributed to impro- their individual identities with ving the quality of the wines. the dawning of the modern world The early 19th century heralded the be- (16th century-19th century) ginning of scientific research on Bur- At the close of the 17th century and par- gundy wines. The result was a deepened ticularly in the early 18th century, the knowledge of the "crus" and the early sta- notion of "cru" (meaning a specific, geo- ges of a hierarchy of the best terroirs. The graphically traceable production) became first written classifications of the Climats established, firstly on the scale of parish appeared (the Morelot classification in lands (it was customary to talk about the 1831, followed by Lavalle in 1855). Climats "of Volnay", "of Beaune" and "of Gevrey", etc.). Then, identifiable place na- mes were used (Chambertin and Clos de Bèze in 1676, followed by Montrachet and Romanée).

Vatfuls or batches of wines which ex- pressed a sense of place began to be dif- ferenciated and ranked.

The wine market developed thanks to the liberalization of the economy. In contrast to the wines of Dijon and Beaune, more and more Climats wines were recognised and given a distinct identification, like Chambertin, Clos de Bèze, Corton… etc. and they became more and more expensive.

The French revolutionaries confiscated the vineyards belonging to the nobles and the clergy, thus finalizing the redis- The Universal Exhibition in London (1862) tribution of lands which had begun se- saw the publication of the first map of the veral years previously. Wealthy traders, wine region to feature the classification st merchants and winegrowers entered the of the Climats, divided into "3 cuvées" (1 , nd rd market. This did not affect the dividing up 2 and 3 cuvées).

The Climats vineyards of Burgundy in the 20th century : reconstructing a benchmark model of winegrowing expertise Following the phylloxera crisis (from 1885) and the upheaval it caused, the producers undertook a reorganization programme to guarantee the production origin of the wines. This mobilization resulted in the creation of the appella- tions d’origine contrôlée system which was established through a series of decrees in 1936.

12 Burgundy’s Côte is the only vineyard in the world to have constantly privileged and protec- ted the identity of its Climats. Climats only exist in Burgundy !

A model of terroir-based viticulture, embodied by an exceptionally precise vineyard parcel system

Nowhere in the world has man shown such determination to so precisely link a wine production to its place of origin. Throughout the centuries, winegrowers have sought to reveal and identify the potential of these diverse Côte terroirs. This explains how two Climats located a few metres apart, within the same appellation may produce two entirely different wines, despite using the same grape variety (Pinot Noir for the reds, Chardonnay for whites). This wide variety of wines has given rise to a meticulous vineyard parcel system. Each and every one of the 1 247 Climats has its own story to tell, its own flavour and place in the hierarchy of appellations.

As the very model of terroir-based viticulture, the Climats are exceptional ; they stand out among the vineyards of the world as a benchmark for other wine-growing regions (for example, Central Otago in New Zealand and Oregon in the USA).

"In defining Central Otago’s own viti- cultural identity and its path forward, it has been, and will continue to be essen- tial to look towards the classic model of Burgundy and its Climats for inspira- tion and guidance."

Nick Mills, Chairman of the Central Otago Map of the Climats of Winegrowers Association (inc.) and Vosne-Romanée, 1948

13 A mosaic of 1247 vineyard parcels

The Côte wine region comprises 1247 Climats, which extend over 8,000 hectares, The average surface area of each parcel of vines varies from between 1 to 20 hectares, Clos de Vougeot being the exception, with almost 50 hectares. The extent of land dedi- cated to vines varies considerably from one village to another: vine plantations are sometimes very concentrated to the north of villages like , Chateau du Clos de Vougeot ,Vougeot and Ladoix-Serrigny and Cellier de often vines surround the urban areas of villages. Clairvaux (Dijon)

A unique feature : to each Climat its name ! The names of the Climats, many of which For example, the name "Romanée" recalls date back to the Middle Ages, are real in- the presence of a former Roman road dicators of cultural identity. They tell nearby ; "Perrières" refers to ancient quar- the story of each parcel, recalling its his- ries and stony soils ; "Montrachet" means torical origins, the surrounding relief, "bald mountain", evoking the absence of soil-type, orientation and sun exposure, vegetation on the hilltop… configuration of the vine plots, but also land clearance, vegetation and traces of previous human habitation, etc.

14 Chateau du Clos de Vougeot Cellier de An exceptional architectural heritage Clairvaux (Dijon)

Within this cultural setting created by the Climats, the ever-present alchemy which exists between the vines and the built heritage shaped not only the landscape, but also the towns and villages. The underlying limestone of the region provides the material for marking the boundaries and protecting the parcels in the form of meugers (rock piles), clos (enclosures) and dry-stone walls, which punctuate the landscape and trace the contours of this fabulous vineyard mosaic.

Limestone was, and still is, used to build vat houses, storerooms, cellars, growers’ houses and historical monuments like the Hospices de Beaune and the Palais des Etats de Bourgogne in Dijon… These elements are etched in the soil and the landscape, and mark the history of men and their expertise in maintaining and perpetuating a care- fully constructed diversity for generations to come.

Clos The origins of the word Clos (or "cloux") date back to the Mid- dle Ages. This describes a plot of vineyard surrounded by stone walls, which were built to protect the vines. These Clos developed under the impetus of the Cistercian abbeys (10th century) and the Clunisian abbeys (11th century).

Dry-stone walls These low walls form an intricate framework which cha- raterizes and underlines the relief and topography of the slopes. They play an essential protective role in preven- ting soil erosion.

CABOTTES (stone-huts) Built in the heart of the vineyard, these traditional stone huts were constructed from piles of rocks and stones col- lected on site. They are used to store tools or as shelters for winegrowers in bad weather.

Meurgers These are piles of rocks collected from the plots. Meurgers are used to reduce the impact of water runoff and to pro- tect the land from erosion.

15 Saint-Vincent Tournante A vibrant repository of expertise Festival and traditions

The Climats have not only left their imprint on the region’s landscape and architecture. They have significantly marked the lives of an entire community. Today’s wine-ma- king techniques are influenced by ancestoral expertise, even if modern technology has been developed to adapt to this exceptional terroir. Furthermore, traditional festive and economic activities, inherited from past centu- ries, give a sense of rhythm to local life throughout the seasons.

Hospices de Beaune public wine auction This traditional annual auction, which was first held in 1859, takes place on the third Sunday of November. This charitable institution possesses nearly 60 hectares of vines and has been selling its wines for over 150 years in aid of the charities it supports. The event became public in the late 19th century. The Hospices de Beaune wine auction is the oldest and most celebrated charity wine sale in the world and attracts thousands of visitors from across the globe every year.

Wine auction in the courtyard of the Hospices de Beaune

16 the Confrérie des Chevaliers du Tastevin This brotherhood or guild was founded in 1934 in Nuits- Saint-Georges by a group of producers led by Georges Fai- veley and Camille Rodier. The Confrérie’s mission is to pro- mote Burgundian products, especially its great wines but also regional gastronomy, customs and traditions as part of Burgundy’s folklore. After World War II, the Confrérie bought Château du Clos de Vougeot. This Cistercian landmark became the guild’s head- quarters and host to its famous "chapters". The Confrérie The guild currently has 12,000 "knights" across the world des Chevaliers du Tastevin and is a key initiator and organizer of popular regional events like the Saint-Vincent Tournante festival.

The Saint-Vincent Tournante festival The Saint-Vincent Tournante was launched in 1938. It is a festival organized by winegrowers and mutual aid societies based in Burgundy to celebrate the patron saint of vintners, Saint Vincent and the start of the new wine year. Each year, in late January, the "revolving" festival is held in a different Sculptures of village of the Côte wine region. Saint-Vincent carried by the wine guild Paulée de members during the the Saint-Vin- cent Tournante "La paulée" is a traditional celebratory banquet marking the festival end of the grape harvest. This festive dinner was offered by vineyard owners to their laborers. In 1923, the tradition was revived by two well-known lan- downers in Meursault, Jules Lafon and Jacques Prieur, who were supported by the town’s tourist information bureau. Since then, la paulée has become an annual event, held on the Monday following the Hospices de Beaune wine auction. Burgundian wine and gastronomy have always been at the heart of this harvest feast. Custom has it that each paulée guest brings one or several bottles of his or her best wine to share with other table companions. La Paulée de Meursault brings together local vintners and their best customers from all over the world. La paulée has now become a popu- lar event duplicated beyond Burgundy’s borders, in many countries including Canada and the USA… The Oenology Research Centre in An ever-expanding culture of scientific and technical research Beaune Burgundy is at the forefront of scientific and technical research focused on wine production and oe- nology, which continues to increase our knowledge of the Climats and Burgundian vine cultivation. In the wake of the phylloxera crisis, oenology institutes and research centres were opened in Beaune and Dijon. Their common objectives were to find ways to prevent other pandemic outbreaks and to apply a more scientific approach to the study of vine cultivation. During this period, in 1884, the first Lycée Viticole (high school specializing in viticulture) was inau- gurated in Beaune. The school is still operational today and has 19 hectares of vineyard for practical assignments in the field. Currently, Burgundy’s research initiatives and leading institutions include the UNESCO Chair « Wine Culture and Traditions », the Jules Guyot Institute of the Vine and Wine (an experimental centre for viticulture and oenology) and the recently established Pôle Bourgogne Vigne et Vin (Burgundy Vine and Wine Centre), located at the University of Burgundy. . 17 Understanding the perimeter of the site nominated for inscription

All World Heritage application dossiers must provide a precisely defined perimeter and boundaries for the nominated site, which is determined by the scientific advisory committee and the Ministries of Culture and the Environment. This exercise requires a number of important choices to be made, in accordance with stringent criteria in order to meet the OUV standards. The central zone incorpora- tes the main attributes, features and characteristic landmarks of the site. The buffer zone provides a protective landscape setting.

The Climats of Burgundy site is characterized by and built on several fundamental elements, which remain the tangible legacy of its historic construction. They can be defined according to three major themes: • elements linked to wine production • elements linked to wine distribution and markets • elements symbolizing political, cultural and economic impetus

Discover some examples of emblematic elements below:

Production elements

Ahuy Plombières-lès-Dijon GEOGRAPHICAL AREA Velars-sur-Ouche of the site to be included on Fontaine-lès-Dijon Ruffey-lès-Echirey the World Heritage list Corcelles-lès-Monts Dijon

Saint-Apollinaire 7

BURGUNDY N2 4

74 Côte de Nuits Clémencey D9 Côte de Beaune Marsannay-La-Côte Chenôve CÔTE DE NUITS Chamboeuf Paris Perrigny-lès-Dijon Vineyard Parcels and meurger Plot by plot vinification Cellars Wine presses (Featured here, Paris A 39 the Clos de Vougeot press) SNCF Gevrey-Chambertin Dôle Bévy Curley N Collonges-lès-Bévy O Lyon Reulle-Vergy L'Étang-Vergy Chevannes Morey-Saint-Denis E Curtil-Vergy Bouilland S Messanges Chambolle- Saint-Philibert Vougeot Villars-Fontaine Vosne-Romanée Gilly-lès-Citeaux Bessey-en-Chaume Marey-lès-Fussey Échevronne Flagey-Echézeaux Chaux Villers-la-Faye Nuits-Saint-Georges Legend CÔTE DE BEAUNE Mavilly-Manavdilelylo-tMandelot Pernand Magny-lès-Villers Boncourt-le-Bois BBoouuzzee--lèls-èsB-eBauneauene Vergelesses Premeaux-Prissey Savigny-lès-Beaune Villages (Featured here, 1st ban de vendange (procla- Dry-stone walls, cabottes, Storehouses (Featured here, Savigny-lès-Beaune Comblanchien Central zone: Quincey 40 towns and villages Corgoloin Pernand-Vergelesses) mation of the harvest), Beaune rock piles and gates (Climat of Clairvaux in Dijon) Aloxe Saint-Saint-RRomainomain Buffer zone: Chevalier-Montrachet) Vauchignognon Corton Ladoix-Serrigny 31 64 towns and villages A Volnay Chorey-lès-Beaune Cormot-le-Grand Cormot-le-Grand Baubigny Volnay La commercialisation du vin Nolay Vignoles Saint-Gervais-s-suur-Couches Épertully Nolay Auxey-Duresses Villages and cities limits Pommard Beaune Auxey-Duresses Change Beaune Côte de Nuits / Créot Côte de Beaune borders MeursBaulignlt y-lèBs-liBgneauney-lès-Beaune Motorway Paris-l''Hôpital Saint-Saint-AuAbuinbin Meursault Montagny-lès-Beaune Chassagne-Montrachet Dezizize-lès-Maranangges Chassagne-Montrachet Tailly Railway line Puligny-Montrachet Sampipigny-lès-Maranges Puligny-Montrachet Cities and market towns SainSt-aSeint-Srnien-rnindu-Pdu-laiPnlain Corcelles-les-Arts 74 Cheieilllly-lès-Maranges Santenay D9 Santenay Chagny SNCF Ébaatty RemRemignyigny APPELLATIONS: Saint-Gilles Chaudenay Saint-Gilles Chaudenay -le-Camp Chassey-le-Camp Demigny Grand Cru BBouzerroonn CChhamamiillllyy Premier Cru Village

6 A

5 km The town of Beaune Merchant Houses Vat house (Featured here, Bou- chard Père et Fils , in Beaune) Lyon

18 Political, cultural and economic impetus

Palais des Ducs et des États Municipal Archives (Dijon) Dijon Municipal Library Former palace of the Dukes of de Bourgogne (Dijon) collection : Tibériade map Burgundy (Beaune)

Former abbey-church of Hospices civils de Beaune Château du Clos de Vougeot Tomb of the Dukes of Sainte Bénigne (Dijon) Burgundy (Dijon) Plombières-lès-Dijon GEOGRAPHICAL AREA Velars-sur-Ouche of the site to be included on Fontaine-lès-Dijon Ruffey-lès-Echirey Talant the World Heritage list Ahuy Corcelles-lès-Monts Plombières-lès-Dijon GEOGRAPHICAL AREA Velars-sur-Ouche Ahuy GEOGRAPHICAL1247 AREAClimats Plombières-Dlès-iDjijon Fontaine-lès-Dijon

of the site to be included on Velars-sur-Ouche Saint-Apollinaire 7 Flavignerot Fontaine-lès-Dijon N2

BURGUNDY Ruffey-lès-Echirey 4 of the site to be included on 4 7 Talant Côte de Nuits the WorldSurface Heritage area list of the nominated site Clémencey D9 Ruffey-lès-Echirey Corcelles-lès-MToanlantts Côte de Beaune the World Heritage list Marsannay-La-Côte Chenôve (central zone): 13,219 ha Corcelles-lès-Monts Dijon

ÔTE DE NUITS Saint-Apollinaire 7 C N2 BURGUNDY Couchey Flavignerot Longvic Dijon 4

Chamboeuf 74 Saint-Apollinaire 7

Paris N2 BURGUNDY Côte de Nuits FlaCvFliémegnixinernotcey D9

Perrigny-lès-Dijon 4 Paris Surface area of the buffer zone: 4 A 7 39 Côte de Nuit sC ôte de Beaune Clémencey Brochon Marsannay-LaD9-Côte Chenôve SNCF Côte de Beaune 50,011 ha CÔTE DE NUITS Marsannay-La-CôtCeouchey Chenôve Gevrey-Chambertin Longvic Dôle Chamboeuf BévyCÔTE DE NUITS Couchey Fixin Paris Curley Longvic Perrigny-lès-Dijon N Paris A Chamboeuf 39 Collonges-lès-Bévy Fixin Brochon Paris O Lyon Total surface area: 63,230 ha Reulle-Vergy Perrigny-lès-Dijon SNCF Paris A L'Étang-Vergy Brochon 39 Dôle Chevannes Gevrey-Chambertin SNCF Morey-Saint-Denis E Bévy Curley N Bouilland Curtil-Vergy Gevrey-Chambertin Dôle Collonges-lès-Bévy S O Lyon Messanges CBhamévy bolle-Musigny Curley Reulle-Vergy N L'Étang-Vergy Saint-Philibert CollongesSeg-lès-Broéivsy Chevannes O Lyon Reulle-Vergy Morey-Saint-Denis Arcenant L'Étang-Vergy Vougeot E BouillandChevannMeesuilley Curtil-Vergy Morey-Saint-Denis S Fussey Vosne-RomanéeMessanges Chambolle-Musigny E Bouilland Villars-Fontaine Curtil-Vergy Saint-Philibert Bouilland SegGroililsy-lès-Citeaux S Bessey-en-Chaume Messanges CAhamrcenbaolntle-Musigny Marey-lès-Fussey Meuilley SaintV-oPughileiboetrt Échevronne Segrois ArcFenusasnety Villars-FontaiFnleagVeoysne--EcRhomanézVoeugauxéeeot Chaux Meuilley Gilly-lès-Citeaux Bessey-en-Chaume Fussey Villars-Fontaine Vosne-Romanée MaNurey-lèis-tFs-Saint-Gussey eGoillryg-lèes-Csiteaux Bessey-en-Chaume Villers-la-ÉFchevayeronne Flagey-Echézeaux Legend CÔTE DE BEAUNE Mavilly-Manavdilelylo-tMandelot Marey-lès-Fussey Chaux Pernand ÉchevronnMagne y-lès-Villers BoncFoluagrt-eyle--EcBhoéziseaux BBoouuzzee--lèls-èsB-eBauneauene Vergelesses PCrehmauexauxV-iPllerirss-sela-y Faye Nuits-Saint-Georges Legend CÔTE DE BEAUNE Savigny-lèsM-Baveialluny-Meanavdilelylo-tMandelot PerComnVailnledrbs-lanla-cFhaiyene Magny-lès-NuVilleirsts-Saint-Georges LegendCentral zone: Savigny-lèsM-Baveailunly-eMandelot Vergelesses Boncourt-le-Bois CÔTE DE BEAUNE Mavilly-Mandelot BBoouuzzee--lèls-èsB-eBauneauene Quincey Premeaux-Prissey Meloisey PSeavrniagnndy-lès-Beaune Magny-lès-Villers 40 towns and villages Vergelesses Corgoloin ComblancBhoniencourt-le-Bois Central zone: Nantoux BBoouuzzee--lèls-èsB-eBauneauene Savigny-lès-Beaune Premeaux-Prissey MeloiseSyavigny-Alèlso-xBeeaune Quincey 40 towns and villages Saint-Saint-RRomainomain Savigny-lès-BeaunCoe rton Ladoix-Serrigny ComblanchienCorgoloin CentralBuffer zone: zone: Vauchignognon Nantoux Meloisey Aloxe Quincey 4064 towns towns and and villages villages Saint-Romain 31 Saint-Romain A CortonCorgoLloaindoix-Serrigny Buffer zone: Vauchignognon Volnay Nantoux Chorey-lès-Beaune Aloxe 31 64 towns and villages Saint-Saint-RRomainomain A Buffer zone: Vauchignognon Monthelie Corton Ladoix-Serrigny Cormot-le-Grand Baubigny Volnay Chorey-lès-Beaune Cormot-le-Grand Volnay 31 64 towns and villages Cormot-le-Grand Monthelie A Nolay ormot-le-Grand Baubigny Volnay VolnayVignoles Saint-Gervais-s-suur-Couches Épertully Nolay Auxey-DurCesses ard Chorey-lès-Beaune Villages and cities limits Épertully Nolay MontPhommelie Beaune Vignoles Cormot-le-Grand APuommaxey-Duredsses Villages and cities limits Saint-Gervais-s-suurC-CoormucohteA-sluex-GeyÉra-pDneudrtruelslyseBsaNuobliagyny Volnay Pommard Beaune La Rochepot Pommard Côte de Nuits / Change Nolay La Rochepot Auxey-Duresses Vignoles Ahuy Saint-Gervais-s-suur-Couches Épertully Nolay Change Auxey-Duresses BPeommauneard Beaune Villages and citiesCôte limits de Nuits / Créot Change Pommard Beaune GEOGRAPHICAL AREA Côte de Beaune borders Plombières-lès-Dijon Créot La Rochepot AuxeyM-DeuurersBsauleisgnlt y-lèBs-liBgneauney-lès-Beaune Côte de Beaune borders Velars-sur-Ouche Change MeursBauliBgnltey-launeèBs-liBgneauney-lès-Beaune Côte de Nuits / Fontaine-lès-Dijon Paris-l''Hôpital Saint-Aubin CôteMotorway de Beaune bordersMotorway CréotSaint-Aubin Paris-l''Hôpital MeursauSaint-Saint-lt AuAbuinbin Meursault MeuonrsBtauagnlignlt y--llèèBs-sli-BgnBeauneey-alèuns-Beeaune Montagny-lès-Beaune of the site to be included on Chassagne-Montrachet Chassagne-Montrachet MotorwayRailway line Railway line Ruffey-lès-Echirey Dezizize-lès-Maranangges ChassagnPe-arMis-ontl''HôrapDicteahzizleizte-lès-MaranaSaint-ngSaint-ges AuAbuinbCinhassagne-MontracThaeitMllyeursault Tailly Puligny-Montrachet Puligny-MLeontverraMncoonhiesttagny-lès-Beaune Levernois Talant Sampipigny-lès-Maranges Sampipigny-lèsC-hMaasrsaanggnee-s MontPulraicgnheyt-Montrachet Puligny-Montrachet Dezizize-lès-Maranangges Chassagne-Montrachet Tailly the World Heritage list RailwayCities line and marketCities towns and market towns Puligny-Montrachet Levernois Corcelles-lès-Monts SainSt-aSeint-Srnien-rnindu-Pdu-laiPnlain Sampipigny-lès-MarangSaienSst-aSeint-Srnien-rnindu-Pdu-laiPnlain Corcelles-les-ArtsPuligny-Montrachet Corcelles-les-Arts Cities and market towns 4 4 7 Corpeau Cheilly-lès-Ma7 rangCoesrpeau D9 Cheieilllly-lès-Maranges SainSt-aSeint-SrniSanen-rnindut-enayPdu-laiPnlain Cheilly-lès-MD9aranges Santenay Corcelles-les-Arts Dijon

Santenay4 SNCF Saint-Apollinaire 7 Santenay 7 Corpeau Chagny Ébaatty Merceuil Flavignerot N2 SNCF ÉbaattyRemD9igny BURGUNDY Cheieilllly-lès-Maranges ChagnSany tenay Remigny Merceuil APPELLATIONS: 4 Remigny Saint-Gilles 4 Santenay APPELLATIONS: 7 Remigny SNCF Ébaatty Chaudenanay Saint-Gilles SaRiemnt-GCihagnyilleusdenayChagny Merceuil Côte de Nuits Clémencey D9 Saint-Gilles RCemhaignyuCdhaesnaseyy-le-Camp APPELLATIONS: Grand Cru Saint-Gilles Chassey-le-Camp Chaudenanay Demigny Chashassey-le-Ce-CaammpSaint-Gilles BBouzerroonn Côte de Beaune Grand Cru Marsannay-La-Côte Chenôve BouzeronChassey-le-Camp Demigny BouzeronChassey-le-CamCChhpamamiillllyy Demigny Grand Cru Premier Cru BBouzerroonn Premier Cru CÔTE DE NUITS CChhamamiillllyy Village Couchey Longvic CChhamamiillllyy Premier Cru 6 Chamboeuf A Fixin Paris VillageVillage Perrigny-lès-Dijon 6 Paris A 6 39 A 6 Brochon A 5 km SNCF 5 km5 km Gevrey-Chambertin Dôle Bévy Curley N Lyon Collonges-lès-Bévy O Lyon Reulle-Vergy Lyon L'Étang-Vergy Lyon Chevannes Morey-Saint-Denis E Bouilland Curtil-Vergy Bouilland S Messanges Chambolle-Musigny Saint-Philibert Segrois Arcenant Meuilley Vougeot Fussey Villars-Fontaine Vosne-Romanée Gilly-lès-Citeaux Bessey-en-Chaume Marey-lès-Fussey Échevronne Flagey-Echézeaux Chaux Villers-la-Faye Nuits-Saint-Georges Legend CÔTE DE BEAUNE Mavilly-Manavdilelylo-tMandelot Pernand Magny-lès-Villers Boncourt-le-Bois BBoouuzzee--lèls-èsB-eBauneauene Vergelesses Premeaux-Prissey Savigny-lès-Beaune Savigny-lès-Beaune Comblanchien Central zone: Meloisey Quincey 40 towns and villages Corgoloin Nantoux Aloxe Saint-Saint-RRomainomain Buffer zone: Vauchignognon Corton Ladoix-Serrigny 31 64 towns and villages A Volnay Chorey-lès-Beaune Cormot-le-Grand Monthelie Cormot-le-Grand Baubigny Volnay Nolay Vignoles Saint-Gervais-s-suur-Couches Épertully Nolay Auxey-Duresses Pommard Villages and cities limits Pommard Beaune La Rochepot Auxey-Duresses Change Beaune Côte de Nuits / Créot Côte de Beaune borders MeursBaulignlt y-lèBs-liBgneauney-lès-Beaune Motorway Paris-l''Hôpital Saint-Saint-AuAbuinbin Meursault Montagny-lès-Beaune Chassagne-Montrachet Dezizize-lès-Maranangges Chassagne-Montrachet Tailly Railway line Puligny-Montrachet Levernois Sampipigny-lès-Maranges Puligny-Montrachet Cities and market towns SainSt-aSeint-Srnien-rnindu-Pdu-laiPnlain Corcelles-les-Arts 74 Corpeau Cheieilllly-lès-Maranges Santenay D9 Santenay Chagny SNCF Ébaatty Merceuil RemRemignyigny APPELLATIONS: Saint-Gilles Chaudenay Saint-Gilles Chaudenay Chassey-le-Camp Chassey-le-Camp Demigny Grand Cru BBouzerroonn CChhamamiillllyy Premier Cru Village

6 A

5 km

Lyon UNPRECEDENTED MOBILIZATION La Marche des Climats An entire territory (The Walk of supporting the application the Climats, 2011)

The candidature was a revelation in that the idea alone triggered tremendous enthusiasm among our supporters. All of those concerned developed an awareness of the unique quality of the Climats and the necessity to protect and preserve them for future generations.

A unifying project from the very start

The candidature was officially launched in November 2006 by the respective Mayors of Beaune and Dijon, the President of the BIVB (Burgundy Wine Board) and Aubert de Villaine, producer and co-director of Domaine de la Romanée-Conti and President of the current Association. The idea emmanated from a "collective consciousness" which remained a constant throughout the preparation of a project of widespread regional significance.

The Association has been pooling ressources and support from all the major players across the territory since 2007. In 2013, the Association, together with an advisory scientific committee, became part of "Mission Climats", a management body designed to protect, share and pass on the heritage of the Climats site.

All the territory’s stakeholders and deci- sion-makers adhere to this organization. After careful concertation, the "Mission" puts into operation the territorial Mana- gement Plan relative to the candidature. The Mission comprises the Territorial Conference (decision-making body) and its operational arm, the Technical Standing Committee, and finally, the Association des 53 elected re- presentatives Climats which coordinates awareness-rai- signed the sing, public support and information-sha- Territorial Charter, ring about the Climats’ project. 8th April 2011

20 > Les Climats et moi (The Climats and I, 2014)

Climats on the roc (2013)

La Marche des Climats (The Walk of the Climats, 2011)

Over 63,000 people have pledged support for the project

Broad popular commitment behind the application The Support Committee was created in 2011, and is presided over by the author, Bernard Pivot. Since then the number of members has been steadily increasing over the years, revealing the tremendous enthusiasm and popular involvement of an entire region.

Some of the highlights of community commitment include fundamental events like "La Marche des Climats" (The Walk of the Climats) in 2011, when 3,000 people took part in a candelit procession through the vineyards. Followed by: "La Saint-Vincent tournante des Climats" in 2012, "Climats on the roc", which took place in the heart of Comblanchien quarries in 2013, "Climats et moi" (the Climats and I project) in 2014... And of course, "La Semaine des Climats" (Climats Week) which was launched in 2013; a programme of 50 events and interactive activities entirely dedicated to discovering the Climats!

Active involvement of the scientific community Since 2008, 36 scientists have been analysing and demonstrating the Outstanding Universal Value (OUV) of the Climats of Burgundy. Their collective work has given rise to many publications and has led to major advances and discoveries, such as: • the earliest written mention of the term "Climat" in Côte- d’Or dates back to 1584 • the first traces of Gallo-Roman grape farming were un- covered and identified (during archaeological digs car- ried out in Gevrey-Chambertin between 2008 and 2012). Traces of ancient vines were also found in 2014 (digs in Savigny-lès-Beaune). These were arranged in an as yet unknown and unstudied planting scheme, and possibly as far back as Antiquity or Medieval times.

21 Children are the Climats’ ambassadors of tomorrow Since 2011, a considerable amount of work has been dedicated to sharing information during curricular and extra-curricular activities in schools and leisure centres: so far, we have raised awareness among over 5,000 young people, trained 80 project leaders and work with 1,300 partner educational institutions.

Several educational tools have been specially designed, including: • a booklet for young children, • 5 booklets for teachers and group leaders for primary and secondary school levels, • a classroom kit for primary and secondary levels. These have all been specially adapted to the na- tional education curriculum and approved by the DSDEN (Directorate of Departmental Servi- ces for National Education) and by the Scientific Committee.

Meanwhile, over 50 educational programmes have been launched across the region: workshops in museums, artists’ studios, games at wine pro- perties… etc., All the details about these activities can be found in the booklet "Les Climats de Bourgo- gne expliqués aux enfants" (The Climats explained for Children).

Active involvement of businesses, wine estates and merchants The Climats site is a vibrant community which enjoys an ongoing economic activity. Expertise is developed here, jobs are created and the many tourists attracted to the area are welcomed. The Climats are a source of identity and pride for an entire region. Indeed, their candidature entails recognition of a "living and breathing economy". It was therefore natural to involve the business community in the project from the very begin- ning. tional and community partners. These include A number of schemes have been launched by our training courses, support campaigns, etc. This in- many ambassadors, thanks to active cooperation centive also prompted the creation of patronage between the local Chamber of Commerce and In- scheme in 2011, which currently finances half of dustry, the wine board representatives, institu- the initiatives piloted by the Association.

22 City of Dijon An ongoing "territorial undertaking" since 2007

Although the World Heritage inscription has not yet been attained, the application in itself has already given rise to positive knock on effects.

Indeed, the local population and the winegrowing community have never been so "proud to be Burgundian" and have already wholeheartedly reclaimed the notion of "Climats".

Protecting and managing the site The Climats of Burgundy site is part of a much broader administrative area, which extends over 5 inter-municipalities and two départements (counties). The application has given rise to an effective coordination, based on sharing expertise and efficient methods. It has also enabled us to put in place a set of suitable regulatory tools. The candidature has prompted a collective awareness of the need to protect and preserve the tangible assets of "a shared heritage", which is reflected in both the landscape and the architecture. World Heritage inclusion would provide new momentum to our mo- tivation to manage the site.

A project set to "generate added value" to the territory The World Heritage candidature has already created considerable dynamic commit- ment among those involved in the project, namely in the areas of scientific research, mediation and tourism. For example, significant advances have been made in terms of research and discovery in the field of vine cultivation and wine-making since preparation of the dossier began in 2008. Numerous themed exhibitions have been organized in the following centres: the Natural History Museum of Dijon, MSH, the Museum of Burgundy Wine in Beaune, the Museum of Nuits-Saint-Georges… etc.

Concerning tourism, several cross-cutting projects have been put in place, like the Greeters network (enthusiastic volunteers offering personalized guided tours), the development of interconnected modes of transport, and the launch of mobile applica- tions for self-guided vineyard walks and heritage discovery tours. This collective incentive has increased the territory’s appeal. This was illustrated by Burgundy’s inclusion in the New York Times’s ranking of the top 20 must-see world destinations in late 2014.

23 Meanwhile, the inventories which have been carried out have improved our knowledge of the local rural heritage buildings. Thanks to the launch of Fonds Climats (Climats Fund), a support fund has been set up to finance renovation work on dry-stone walls, cabottes (huts) and churches… etc.

Finally, the project has enjoyed unprecedented support from the business sector, in terms of both financial backing and representation, through a network of ambassa- dors, designed to spread awareness of the notion of Climats and inform the public about the application.

"Culture has an important socio-economic dimension" explains Jean-Pascal Vendeville, Director of Kurt Salmon, the strategy and development consul- tancy firm specialized in Culture and Tourism. "Cultural projects provide a rich source of enhancements to improve the image of a region. They have an increasingly significant impact on the economy in terms of creating job oppor- tunities, reinforcing social ties and links between the private and public sec- tors. Culture enhances the quality of life; this undoubtedly adds to the appeal of a region from the point of view of a company’s employees and their clients". "an investment of 0.70 euro of public money actually generates 9 euros of eco- nomic spinoff per inhabitant."

Benoit de Charette, President of CCIR points out that "there is a great deal at stake for the region, and the effects will go well beyond the winegrowing sector and tourist industry."

24 Meeting up to sign a memoran- dum during our discovery of Tie An influential model in touch with Guan Yin d'Anxi teas in China and the world the Jasmin teas of Fuzhou (July 2014) Many lovers of Burgundy from other countries pledged their support for the Climats of Burgundy candidature from the very start. They represent over 8% of the support committee members!

Meanwhile, there has been ongoing consultation and cooperation with other players who are also aware of the benefits of discussing ideas and sharing information – a concept encouraged by Unesco - and of the universality of the notion of terroir.

Ambitious exchanges and cooperationS From one end of the planet to the other, whatever the product, language or terminology involved, the same concept of “ter- roir” exists, as does the resolve to preserve the diversity that is being expressed. This common culture brings together, beyond borders, the people who keep these economies alive. The intercultural exchange programmes we have launched with Fujian in China (tea), the Cape vineyards of South Africa The vi- neyards of (landscape identity) and the Central Otago wine region of New Stellenbosch (South Africa) Zealand, are all based on the « terroir » principle. They provide opportunities to share experiences and expertise.

The international conference in February 2015 has given rise to invested discussions and debates In keeping with this same approach, an international conference was organized in Fe- bruary 2015 on the subject of « the heritage value of terroir-based economies as mo- dels of human development ». 23 speakers from 17 different countries contributed to global considerations and perspectives, by examining the synergies between preserving terroir and the finan- cial benefits stemming from production, but also the social, cultural, environmental and non-economic benefits, which are too often overlooked and not evaluated. Wha- tever the production, be it wine, coffee, tea, rice, pepper, ylang-ylang, common lines of action were drawn from the discussions which we will pursue together in the future.

This certainly provided an incentive to continue along these lines over the next few years.

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