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SHAPING THE FUTURE S I N C E 1 9 3 3 • S P R I N G 2 0 1 2 • Diamonds In Our Community (Part III) By Alonia Jernigan ne of the greatest fallacies to ever hit the African-American community is that we don’t read. OThink I’m kidding? Consider this thought for familiarity: “If you ever want to keep something from Black folk, simply chronicle it: write it down; put it in a book, magazine or newspaper and we’ll miss something every time.” But thanks to the impactful longevity of three staples in Atlanta’s media circle, this myth could not be further from the truth. In fact, there are millions of loyal readers of The Atlanta Daily World, The Atlanta Inquirer and The Atlanta Voice who faithfully prove this myth’s err. TABLE OF CONTENTS As we continue the “Diamonds In Our Community” series, it’s Diamonds In Our Community 1 inevitable that we highlight the media moguls that have, through their individual yet collective vehicles, helped keep us connected, chronicled Invest Atlanta 2 our victories and defeats, and assured that we were well informed about local, national and international subjects that impact our daily ABL Leadership 2 JANIS WARE lives. Where would we be without their immeasurable contributions? PUBLISHER THE ATLANta VOICE Atlanta native and media maven Sheila Tenney can easily testify: “I Did You Know? 2 was a Dow Jones Newspaper Scholar while a student at Therrell High School. As such, we had to stay on the campus of (what was then) Clark Industry Spotlight 3 College for a couple of weeks. They trained us in all aspects of media; at that time it was newspaper, TV and radio. Part of our assignment ABL New Members 3 was to interview someone who worked in the field of our interest. I was privileged, honored and humbled to have the opportunity to interview J. Lowell Ware of The Atlanta Voice. I was totally in awe! To Members Making Strides 4 interview someone of his caliber and to see his sincere concern for our community was truly an unforgettable experience.” Meet the New Board Members 6 Sheronde Glover, another Atlanta native adds, “The Atlanta Voice, What People Are Saying 6 as well as The Atlanta Daily World and The Atlanta Inquirer are all JOHN B. SMITH greatly invaluable resources. They were the only sources we had that Honoring James Young 7 PUBLISHER/CEO provided news around the city that was anywhere closely related to THE ATLANta INQUIRER our experiences. We could also count on them to provide information that would impact our community on a positive level. Positivity has Partners for Corporate Growth 9 always been important for Blacks, particularly when mainstream media does not always accurately tell our stories.” Photo Gallery 10 Each publication sprang from its own unique set of humble Membership Application 11 beginnings. Nonetheless, they’ve stood the test of time and remain viable lifelines in our community. Here are more reasons why we celebrate these diamonds in our community: The Atlanta Daily World Founded in 1928 by William Alexander Scott II, The Atlanta Daily World is the city’s oldest Black-owned newspaper. In 1932, it became the nation’s first Black-owned daily newspaper in the 20th century. By 1944, The Atlanta Daily World’s journalist, Harry McAlpin, had become the first Black reporter to cover the White House, ALEXIS SCOTT PUBLISHER/CEO thanks to the publication and the National Newspapers Publishers Association providing press credentials. Louis ATLANta DAILY WORLD (Continued on page 8) 2012 ABL Atlanta Development Authority Board of Directors Rebrands as Invest Atlanta OFFICERS By Nicholas C. Gowens Board Chair: Thomas W. Dortch, Jr. uring the Mayor’s Annual State Chair-Elect: Mary Parker Dof the City business breakfast Secretary: Daryll H. Griffin address on January 19, 2012, the City of Treasurer: Lonnie Saboor Atlanta’s official economic development Past Board Chair: C. David Moody authority unveiled the renaming of the agency formerly known as the Atlanta Development Authority (ADA) to Invest VICE CHAIRS Atlanta. The change in name and brand Tirrell Whittley, Business Opportunity demonstrates the renewed focus on jobs Cynthia Jones Parks, Education and competitiveness. INVEST ATLANta LOGO Cecilia Houston Torrence, Membership Headed by President and CEO Brian McGowan, Invest Atlanta better describes its mission Joseph Hudson, Public Policy and objectives, which are to make economic growth and competitiveness top priority, focusing Lolita B. Jackson, Public Relations heavily on business development, and working strategically with the city in marketing the rich Laron Walker, Technology opportunities and unrivaled qualities Atlanta offers on a national and international level. Comprised of three core departments, business development, redevelopment and housing finance, BOARD MEMBERS Invest Atlanta is the official economic development authority for the City of Atlanta. Its purpose is Dennis Boyden to strengthen Atlanta’s economy and global competitiveness in order to create increased opportunity Scarlet Pressley Brown and prosperity for the people of Atlanta. John Deushane Invest Atlanta will focus on making the city a job growth engine again and creating an environment Tiffany Callaway Ferrell to attract, create and retain jobs; helping citizens purchase homes; issuing bonds and incentives for Felicia Lewis new development; providing small business loans; attracting new investment, international trade and Joshua Menifee innovation and entrepreneurship; continuing neighborhood and commercial corridor revitalization; and serving as the first point of contact for potential investors and businesses considering expansion Candy Moore and/or relocation within the Atlanta area. Cynthia Jones Parks Egbert Perry With outstanding people such as ABL Board Treasurer Lonnie Saboor, Director of Commercial Loans Dr. William Pickard for Invest Atlanta, the entity will offer funding and resources to new and established businesses and provide resources to revitalize many of Atlanta’s great neighborhoods. Erica Qualls Charles Robinson Kelvin Walton Did You Know? You Can.... Charmaine Ward PURCHASE: Membership Directory: Members* $25 • Non Members* $50 Willie Watkins PURCHASE: Resource Guide to African-American Female Business Owners & Professionals: $15 PURCHASE: 2007 - 2011 Editions of The Men of Influence Collector’s Book: $19.99 ABL FOUNDATION CHAIRMAN PURCHASE: Event DVD $50 & PRESIDENT ADVERTISE In the ABL Newsletter. See Details Below. Leonard Jenkins, Jr. Dimensions Members Non-Members Full Page: (Black & White) 7 1/2”x 10” $750 $1,000 ABL GENERAL COUNSEL (Color) $875 $1,125 Tashwanda Pinchback Half Page: (Black & White) 7 1/2”x 5” or $400 $500 3 5/8”x 10” (Color) $475 $575 PRESIDENT & CEO Quarter Page: (Black & White) 3 5/8”x 5” $250 $312 Leona Barr-Davenport (Color) $300 $350 Business Card: (Black & White) 2”x 3 1/2” $100 $125 (Color) $125 $150 STAFF * Discounts available. 10% off for frequency runs. Rebecca Temple, Accounts Manager Production charges for ads that are not camera ready. Circulation — 10,000 Nicholas Gowens, Program Coordinator copies. Jackie Bryson, Administrative Assistant Distribution — Direct mailed to decision makers (business owners, professionals and corporations.) BIG VISION For additional information, call Rebecca Temple at (404) 584-8126. for Growing Enterprises 2 ABL Shaping The Future • Spring 2012 Industry Spotlight: New Members Marketing & Branding By Leona Barr-Davenport AJ Production randing is defined as a “name, term, sign, symbol or design, or a Alpha Pro Wellness & Health combination of them intended to identify the goods and services of Center Bone seller or group of sellers and to differentiate them from those of other sellers.” Marketing is the process for creating, communicating, delivering, Atlanta Audio Visual and exchanging offerings that have value for customers, clients, partners, Brick By Brick Industries and society at large. In developing your company, it is important to understand the key role that marketing plays in the growth of any business. CH2M Hill These marketing and branding firms below can help you cultivate your brand image and structure your marketing strategies. Learn more about the Clayton County Magistrate Court ABL’s marketing firms at www.atlantabusinessleague.org. Cobb County Department of Transportation Accolades, Inc. Dee’s Grooming Gallery Daryll H. Griffin | President Accolades, Inc. is a Marketing firm specializing in logo’d Delsarte Printmaking Studio merchandise. This merchandise is used to brand your business, your new product launch, new service, and get the word DMW Choice Consultants, Inc. out about your business. We provide the Best in Branded Enviro Agscience, Inc. Merchandise Solutions. www.accolades-inc.com Eprock, LLC Executive Realty Soultions Fulton County EBS-4U, Inc. Kit Walker | President/CEO Fulton County Government- Enterprise Business Solutions 4U, Inc. (EBS-4U) is a Small Disabled Department of Purchasing & Veteran Owned promotional marketing company. The company Contract Compliance offers full-service corporate promotional products. Our unique blend of marketing expertise, creativity, and exceptional customer service Gas South, LLC makes us the ultimate partner for your branding needs! We intend to deliver the “Best Value” to our clients. Golden Circle Insurance Agency www.ebs-4u.com Griffin & Strong, P.C. J.R. Crickets Sandtown Crossing First Class, Inc. LegalSheild Bunnie Jackson-Ransom | President & CEO LJ Davis Enterprises, LLC First Class, Inc. is full service, boutique public relations agency founded