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RAJAR Comparative Report Q3 2003

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RAJAR Comparative Report Q3 2003 HALLETT ARENDT RAJAR TOPLINE RESULTS - WAVE 3 2003/LAST PUBLISHED DATA Population 15+ Change Weekly Reach 000's Change Weekly Reach % Total Hours 000's Change Average Hours Market Share LOCAL COMMERCIAL Last Pub W3 2003 000's % Last Pub W3 2003 000's % Last Pub W3 2003 Last Pub W3 2003 000's % Last Pub W3 2003 Last Pub W3 2003 Bath FM 82 82 0 0% 16 15 -1 -6% 19% 19% 88 95 7 8% 5.6 6.3 5.5% 5.8% 2BR 203 203 0 0% 77 78 1 1% 38% 38% 799 826 27 3% 10.3 10.6 18.3% 18.8% Total Capital Radio Group UK n/p 48384 n/a n/a n/p 7756 n/a n/a n/p 16% n/p 71888 n/a n/a n/p 9.3 n/p 6.8% Total Capital Radio Group 28097 28081 -16 0% 7600 7630 30 0% 27% 27% 70870 71265 395 1% 9.3 9.3 11.8% 11.9% The Capital FM Network 18951 18951 0 0% 5090 5016 -74 -1% 27% 26% 42282 41373 -909 -2% 8.3 8.2 10.3% 10.2% 95.8 Capital FM 10344 10343 -1 0% 2624 2269 -355 -14% 25% 22% 18991 15613 -3378 -18% 7.2 6.9 8.9% 7.0% 96.4 FM BRMB Birmingham 2004 2004 0 0% 588 555 -33 -6% 29% 28% 4339 4456 117 3% 7.4 8.0 9.8% 10.2% FOX FM 558 559 1 0% 208 214 6 3% 37% 38% 2289 2354 65 3% 11.0 11.0 19.2% 19.5% Invicta FM 1075 1075 0 0% 425 438 13 3% 39% 41% 4634 4984 350 8% 10.9 11.4 17.0% 18.3% 103.2 Power FM 1066 1066 0 0% 299 277 -22 -7% 28% 26% 2624 2326 -298 -11% 8.8 8.4 10.2% 9.7% Southern FM 949 949 0 0% 356 332 -24 -7% 38% 35% 4218 3679 -539 -13% 11.9 11.1 17.4% 16.3% Red Dragon FM 889 889 0 0% 301 311 10 3% 34% 35% 2789 2570 -219 -8% 9.3 8.3 13.3% 12.8% Beat 106 2599 2599 0 0% 415 447 32 8% 16% 17% 2976 3490 514 17% 7.2 7.8 5.8% 7.0% Beat 106 (East) 1101 1101 0 0% 199 198 -1 -1% 18% 18% 1418 1700 282 20% 7.1 8.6 6.5% 8.1% Beat 106 (West) 1648 1648 0 0% 248 286 38 15% 15% 17% 1832 2202 370 20% 7.4 7.7 5.7% 6.9% Total Capital Gold UK n/p 48384 n/a n/a n/p 1833 n/a n/a n/p 4% n/p 12173 n/a n/a n/p 6.6 n/p 1.1% The Capital Gold Network 18059 18059 0 0% 1503 1462 -41 -3% 8% 8% 10157 10131 -26 0% 6.8 6.9 2.6% 2.6% Capital Gold London 10344 10343 -1 0% 1077 1017 -60 -6% 10% 10% 5789 5084 -705 -12% 5.4 5.0 2.7% 2.3% Capital Gold Birmingham 2004 2004 0 0% 93 78 -15 -16% 5% 4% 720 565 -155 -22% 7.7 7.2 1.6% 1.3% Capital Gold Kent 1075 1075 0 0% 69 73 4 6% 6% 7% 588 667 79 13% 8.6 9.1 2.2% 2.4% Capital Gold Hampshire 1066 1066 0 0% 63 70 7 11% 6% 7% 764 1118 354 46% 12.1 15.9 3.0% 4.7% Capital Gold Sussex 949 949 0 0% 55 47 -8 -15% 6% 5% 526 561 35 7% 9.6 12.0 2.2% 2.5% Capital Gold South Wales 889 889 0 0% 58 67 9 16% 6% 8% 671 799 128 19% 11.6 11.9 3.2% 4.0% Capital Gold Manchester 2235 2235 0 0% 97 95 -2 -2% 4% 4% 776 1004 228 29% 8.0 10.6 1.7% 2.1% The Century Radio Network 10051 10042 -9 0% 1809 1843 34 2% 18% 18% 15638 16198 560 4% 8.6 8.8 7.3% 7.5% 105.4 Century FM 5007 5007 0 0% 744 826 82 11% 15% 16% 5861 7357 1496 26% 7.9 8.9 5.6% 6.5% 106 Century FM 1979 1969 -10 -1% 334 305 -29 -9% 17% 15% 3355 2835 -520 -15% 10.0 9.3 7.5% 6.5% 100-102 Century FM 2101 2101 0 0% 475 487 12 3% 23% 23% 4142 4092 -50 -1% 8.7 8.4 10.0% 9.7% Ocean FM 959 959 0 0% 245 235 -10 -4% 26% 25% 2212 2226 14 1% 9.0 9.5 9.6% 10.2% Total XFM (UK) 48384 48384 0 0% 606 634 28 5% 1% 1% 2831 5328 2497 88% 4.7 8.4 0.3% 0.5% 104.9 XFM London 10344 10343 -1 0% 437 502 65 15% 4% 5% 2336 4684 2348 101% 5.3 9.3 1.1% 2.1% Capital Radio Group London 10344 10343 -1 0% 3175 3013 -162 -5% 31% 29% 27116 25380 -1736 -6% 8.5 8.4 12.6% 11.4% Capital Radio South (Invicta Radio/Southern Radio/Ocean Radio) 3113 3113 0 0% 1301 1284 -17 -1% 42% 41% 15568 15561 -7 0% 12.0 12.1 20.0% 20.8% Invicta Radio (Invicta FM/Capital Gold Kent) 1075 1075 0 0% 453 471 18 4% 42% 44% 5222 5651 429 8% 11.5 12.0 19.2% 20.7% Southern Radio (Southern FM/Capital Gold Sussex) 949 949 0 0% 379 355 -24 -6% 40% 37% 4744 4240 -504 -11% 12.5 11.9 19.6% 18.7% Ocean Radio (103.2 Power FM/Ocean FM/Capital Gold Hampshire) 1100 1100 0 0% 469 459 -10 -2% 43% 42% 5601 5670 69 1% 11.9 12.4 21.0% 22.7% Capital Radio Group North 9732 9727 -5 0% 1711 1820 109 6% 18% 19% 13823 15632 1809 13% 8.1 8.6 7.0% 7.8% Capital Radio Group Midlands/South Wales 5431 5421 -10 0% 1517 1463 -54 -4% 28% 27% 14163 13579 -584 -4% 9.3 9.3 11.6% 11.4% BRMB Radio (96.4 FM BRMB/Capital Gold Birmingham) 2004 2004 0 0% 642 602 -40 -6% 32% 30% 5059 5021 -38 -1% 7.9 8.3 11.4% 11.6% Red Dragon Radio (Red Dragon FM/Capital Gold South Wales) 889 889 0 0% 333 342 9 3% 37% 38% 3460 3369 -91 -3% 10.4 9.9 16.5% 16.8% Choice FM London 5887 5887 0 0% 326 415 89 27% 6% 7% 2440 3142 702 29% 7.5 7.6 2.1% 2.5% Total Chrysalis Radio 22265 22270 5 0% 5442 5463 21 0% 24% 25% 46716 47984 1268 3% 8.6 8.8 9.9% 10.1% Galaxy Network 10538 10536 -2 0% 2230 2315 85 4% 21% 22% 16236 17194 958 6% 7.3 7.4 7.2% 7.6% Galaxy 102 2248 2248 0 0% 396 425 29 7% 18% 19% 2590 2477 -113 -4% 6.5 5.8 5.6% 5.3% Galaxy 102.2 2001 1994 -7 0% 274 304 30 11% 14% 15% 1655 2158 503 30% 6.0 7.1 3.8% 5.1% Galaxy 105 4192 4192 0 0% 1034 994 -40 -4% 25% 24% 7218 7857 639 9% 7.0 7.9 7.8% 8.2% Galaxy 105-106 2101 2101 0 0% 548 561 13 2% 26% 27% 4638 4827 189 4% 8.5 8.6 11.2% 11.4% Total Heart 13728 13729 1 0% 2775 2744 -31 -1% 20% 20% 22971 23499 528 2% 8.3 8.6 7.9% 8.1% 100.7 Heart FM 3385 3385 0 0% 897 844 -53 -6% 26% 25% 8614 8331 -283 -3% 9.6 9.9 11.7% 11.4% Heart 106.2 FM 10344 10343 -1 0% 1852 1948 96 5% 18% 19% 14338 16153 1815 13% 7.7 8.3 6.7% 7.2% n/p = not published n/a = not applicable Source: RAJAR/RSL HALLETT ARENDT RAJAR TOPLINE RESULTS - WAVE 3 2003/LAST PUBLISHED DATA Population 15+ Change Weekly Reach 000's Change Weekly Reach % Total Hours 000's Change Average Hours Market Share LOCAL COMMERCIAL Last Pub W3 2003 000's % Last Pub W3 2003 000's % Last Pub W3 2003 Last Pub W3 2003 000's % Last Pub W3 2003 Last Pub W3 2003 Chrysalis Radio Midlands 3385 3385 0 0% 1024 1006 -18 -2% 30% 30% 10269 10490 221 2% 10.0 10.4 14.0% 14.3% Total LBC 10344 10343 -1 0% 750 643 -107 -14% 7% 6% 7991 6667 -1324 -17% 10.7 10.4 3.7% 3.0% LBC 97.3 10344 10343 -1 0% 517 558 41 8% 5% 5% 5688 5319 -369 -6% 11.0 9.5 2.7% 2.4% LBC News 1152 10344 10343 -1 0% 444 279 -165 -37% 4% 3% 2303 1348 -955 -41% 5.2 4.8 1.1% 0.6% Chrysalis Radio London 10344 10343 -1 0% 2467 2444 -23 -1% 24% 24% 22329 22820 491 2% 9.1 9.3 10.4% 10.2% Total CN Group 1666 1670 4 0% 479 510 31 6% 29% 31% 4222 5076 854 20% 8.8 10.0 11.8% 13.9% The Bay 307 307 0 0% 112 114 2 2% 36% 37% 1162 1269 107 9% 10.4 11.1 18.0% 19.9% Belfast City Beat 551 551 0 0% 179 186 7 4% 33% 34% 1439 1692 253 18% 8.0 9.1 13.5% 14.9% CN Midlands 807 807 0 0% 195 197 2 1% 24% 24% 1733 1810 77 4% 8.9 9.2 9.4% 9.7% The Bear 102 215 215 0 0% 50 53 3 6% 24% 25% 564 634 70 12% 11.2 12.0 11.3% 12.5% CENTRE FM 222 222 0 0% 63 63 0 0% 28% 28% 575 541 -34 -6% 9.1 8.6 10.7% 9.9% Kix 96 272 272 0 0% 55 57 2 4% 20% 21% 332 368 36 11% 6.1 6.4 5.7% 6.2% Oak FM 99 99 0 0% 27 24 -3 -11% 27% 24% 262 267 5 2% 9.6 11.3 11.8% 12.2% Connect FM (was KCBC 107.4) 196 196 0 0% 44 41 -3 -7% 22% 21% 664 560 -104 -16% 15.3 13.8 13.0% 11.2% 107.9 Dune FM 209 209 0 0% 45 43 -2 -4% 22% 21% 239 193 -46 -19% 5.3 4.5 5.6% 4.5% EMAP Total (inc.
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