ALIF AILAAN UPDATE April 2014 April at Alif Ailaan

• Supporting provincial enrolment campaigns • #DisruptEd - Ideas and Conversations for Innovation in Education • Presenting the Meesaq-e-Ilm (the Teachers’ Charter for Knowledge) to the Punjab Chief Minister • Politicians as problem solvers in education • The role of religious scholars in ’s education discourse

ENROLMENT CAMPAIGN Supporting provincial enrolment campaigns

On April 1 Alif Ailaan education activists teamed up with volunteers and local district government officials to run a month-long enrolment campaign across all four provinces and in Azad Jammu and Kashmir.

We reached 60 districts in Pakistan and mobilised parents, village elders and tribal leaders. Special emphasis was placed on the importance of educating girls. ENROLMENT CAMPAIGN Azad Jammu and Kashmir

The AJK government’s enrolment campaign was launched in Muzaffarabad by Mian Abdul Waheed Khan, Education Minister of Azad Jammu and Kashmir.

AJK Education Minister Mian Abdul Waheed Khan at the launch of the enrolment campaign

Education activists in Mirpur Seventy children were personally conducted a door-to-door awareness enrolled by Mian Abdul Waheed campaign urging parents and Khan in Khoi Ratta School during community leaders to send their district Kotli’s enrolment activities children to school, reaching 200 people ENROLMENT CAMPAIGN Balochistan

Education activists in Balochistan conducted rallies and set up enrolment camps.

Rally with school children in Quetta Enrolment camp in tehsil Duki of Loralai

Every child in school: A rally for education in Loralai ENROLMENT CAMPAIGN

Education activists in Khyber Pakhtunkhwa formed enrolment teams with volunteers and teachers' union representatives.

Alif Ailaan education activist and the Muttahida Mahaz-e-Asataza, an influential teachers' union in Khyber Pakhtunkhwa, held a conference in the tribal region of Toarghar where elders and clerics emphasised the importance girls’ education in Islam Enrolment team in Bannu

Community sessions were held for mothers in two localities of Haripur, (left) and Village Kakotari (right) Orientation meeting in Bannu ENROLMENT CAMPAIGN Punjab

Rally in Jhelum to enrol every out-of- Rally organised by the DCO Community session in Adhi Kot Community session in school child was organised, with 400 of Khushab village Union Council Bola participants The campaign was launched with rallies for enrolment culminating at schools and education departments. Children were enrolled in the presence of district coordination officers (DCOs) and executive district officers (EDOs) for education.

In Multan our education activist introduced a cartoon character to motivate children to go to school (above). Singer and activist Jawad Ahmad also partnered with Alif Ailaan to enrol children in schools (below)

Our education activists in Dera Ghazi Khan formed teams in health centres. The teams supervised by doctors, met MPAs, teachers' union representatives, district education department officials and religious scholars. ENROLMENT CAMPAIGN

Sindh Our activists used by-election platforms to campaign for education along with rallies and community sessions.

Karachi: A rally for enrolment Larkana: ‘Vote for Education’ banners were displayed during the PS-35 by- elections.

Jamshoro: Rallies were organised in Jamshoro city (left) and Kotri city (centre) along with multiple village level sessions including in Unarpur (right) #DisruptEd Ideas and Conversations for Innovation in

Education #DisruptEd attracted almost 2,000 participants On April 16 Alif Ailaan hosted #DisruptEd. Through this forum we aimed to apply solutions-focused thinking in the public, private and non-profit sectors to the problems Over 700 participants logged confounding the provision of universal and quality education. into our live-stream from remote locations

More than 50 speakers and panellists championed education #DisruptEd Disruptive Innovation in Pakistan’s Education

Disruptive Innovation instigates a fundamental shift in ways of thinking and doing business. It is innovation that transforms an existing market or sector by introducing simplicity, convenience, accessibility and affordability where complication and high cost are the status quo.

Three key ‘spaces’ #DisruptEd sought to Featuring: disrupt: • Workshop with Oscar- • The management and supply of winning filmmaker education Sharmeen Obaid • The delivery of education (teaching Chinoy quality, learning outcomes and modes of delivery, including digital learning) • Session on Big Data • The way we talk about education with Ali Hashmi of the MIT Media Lab

• Closing address by Federal Minister of Planning, Development and Reform, Prof. Ahsan Iqbal and Country Head, UNDP, Marc-Andre Franche

Clockwise top left: Prof. Ahsan Iqbal, Marc-Andre Franche, Sharmeen Obaid Chinoy, Ali Hashmi #DisruptEd

Sessions: • Disruptive Innovation in the Public Sector: The Quest for Better, Faster, Cheaper Conversations to #DisruptEd • E-Learning in Pakistan: Non-Starter or Firestarter? • The 3G/4G Mirage of Content: Are We On The EDGE of a revolution? • Telling the Innovation Story: Why Doing is Not Enough • Public-Private Partnerships: The Real Deal or a Mirage? • Teaching for Pakistan in 2050: New Methods, New Modalities, But Same Old Results? • Data and Discourse: Applying Big Data to Education • Reality-Checking Reform Ambition: Can Teachers Be Disruptors? • Why Education Is Still Not a Prime Time Issue • High-Performance Students: An ‘A’ Grade Race to the Top (or Bottom)? • Tomorrow Never Dies: The Future of Disruptive Innovation in Pakistan #DisruptEd The Disruptors

Top L to R: Moeed Pirzada (Express News), Rana Jawwad (Geo News), Wajahat S. Khan (Geo News), Zainab Siddiqui (Telenor), Asim Fayaz (TPI), Rafique Tahir (CADD) Centre:: Akmal Minallah (SNG), Ali Moeen Nawazish, Umar Nadeem (World Bank), Athar Osama (Pakistan Innovation Foundation), Asad Karim (TeleTaleem) Bottom: Iqbal Khan (Sabaq Foundation), Rabia Garib (Toffee TV), Ahmad Ali (I-SAPS), Mehnaz Aziz (CGN) #DisruptEd The Disruptors

Top L to R: Umair Aziz (Creative Chaos), Kashif Farooq (E-Learn Punjab), Furqan Qureshi (PTCL), Asad Umar (MNA), Yahya Faruqi (Jugnu TV), Sobia Samad (Ufone), Centre: Talea Zafar (ToffeeTV), Yasser Bashir (Arbisoft), Badar Khushnood (Google), Faisal Bari (IDEAS), Ahsan Saleem (TCF), Zia Imran (Jugnoo Media), Bottom: Muhammad Mustafa Syed (3Restart), Zeeshan Suhail (Nestle), Azra Naseem (AKUH/IED), Bernadette Dean (VM Teacher Institute), Naveed Siraj (Intel), Sheikh Ejaz (MPA) #DisruptEd

Activities to #DisruptEd

Clockwise from top left: Prof. Ahsan Iqbal on the ThrustFactor Simulator, stalls for partners and sponsors, ‘Making Learning Fun’ with Jugnu TV, storytelling with Toffee TV, children during the Pakistan Innovation Fund Marshmallow Challenge #DisruptEd Audience and Participants

Clockwise from top left: Students ( Model School), Maliha Khan (MPA), audience (Gallery), Sardar Attique Ahmed Khan (Former Prime Minister Azad Jammu and Kashmir), audience (Main Auditorium), Tanveer Aslam Malik (Minister Housing and Urban Development), Marvi Memon (MNA), Gulnaz Shahzadi (MPA) #DisruptEd Disruptive Thoughts

Our panellists wrote research papers Research papers: that were distributed to the participants

• Narrative of : A at DisruptEd along with fact sheets Discourse-Based Approach - By Ali and a specially commissioned report Hashmi, MIT Media Lab/Center for Civic Media by Charles Leadbeater. • Disruptive Innovation in the Public Sector: Could it be Pakistan’s Killer App for Education - By Prof. Ahsan Iqbal, Federal Minister for Planning, Development, and Reform • Deliberate Disruption: Informing the Course of Disruptive Innovation in the Age of Evidence - By Marc-Andre Franche, Country Director, UNDP • The Day After 3G – Education on Steroids or Bridge to Nowhere? - By Athar Osama, Founder Pakistan Innovation Foundation • Rethinking Education: Our Schooling System is Geared Up For a Massive Disruption - By M. Ashraf Iqbal, Syed Mustafa Hassan, Faheem Orakzai, Centre of Innovative Technologies in Education, SEECS-NUST, Islamabad • Revolution or Bust: How far can e- Learning go in Pakistan’s Quest for Literacy? - By Athar Osama, Founder Pakistan Innovation Foundation • Disruptive Innovation in Education – A Primer - By Athar Osama, Founder Pakistan Innovation Foundation • A National Effort to Support Local Content Could Boost Literacy - By Zia Imran, Co-Founder Jugnoo Media (Pvt.) Ltd

#DisruptEd #DisruptEd in Social Media On April 22 Alif Ailaan reached 500,000 fans on Facebook April 14 -17 Facebook

Lifetime Likes 494,109

Increase in Likes 7,452 Top posts

Engaged Users 18,182 April 14 -17

Tweets 100 The #DisruptEd Following 1093 hashtag trended on Followers 5180 Website April 16 twitter for 11 hours • 70.86% new visits and 15 minutes on Re-Tweets 159 • 2,382 unique page April 16 views Mentions 127 • Average time on Favorite 139 website: 3+ min Increase in followers 130 #DisruptEd DisruptEd in the Media

#DisruptEd received 44 media mentions across all major newspapers including The Nation, Daily Times, Business Recorder, Daily Express, Daily Khabrain, Daily Ausaf, Awaaz, Nawa-i-waqt, Jahan Pakistan, Jur’at, Din, The Daily Pakistan.

The session on High-Performance Students: An ‘A’ Grade Race to the Top (or Bottom)? was hosted by Capital View anchor Farrukh Pitafi and aired on PTV World the on April 20, 2014

Media highlights

Op-eds Education Innovation by Dr Adil Najam, April 12, The News Link: http://www.thenews.com.pk/Todays-News-9-243738-Education-innovation Why education is ready to be #DistruptEd by Dr Athar Osama, April 16, The News Link: http://www.thenews.com.pk/Todays-News-9-244441-Why-education-is-ready-to-be- 3G/4G: strategy and impact by Zia Imran, April 24, The News Link: http://www.thenews.com.pk/Todays-News-9-246062-3G4G-strategy-and-impact Revisiting Pakistan’s education policy by S. M. Hali, April 29, Daily Times Link: http://www.dailytimes.com.pk/opinion/29-Apr-2014/revisiting-pakistan-s-education-policy

News Role of technology, imperative to enhance education in country: Ahsan Iqbal, April 16, Associated Press of Pakistan Link: http://www.app.com.pk/en_/index.php?option=com_content&task=view&id=276830 Role of technology, imperative to enhance education in country: Ahsan Iqbal, April 16, Business Recorder Link: http://www.app.com.pk/en_/index.php?option=com_content&task=view&id=276830 Seminar calls for new ideas to solve the education crisis, April 17, Dawn Link: https://www.dawn.com/news/1100394/seminar-calls-for-new-ideas-to-solve-education-crisis Much-needed evaluation: Situating sustainability in education innovation, April 17, Express Tribune Link: http://tribune.com.pk/story/696662/much-needed-evaluation-situating-sustainability-in-education-innovation/ DisruptEd – a way forward for a prosperous Pakistan, April 17, Daily Times Link: http://www.dailytimes.com.pk/national/17-Apr-2014/disrupted-a-way-forward-for-a-prosperous-pakistan Call to fix education problems, April 17, The Nation Link: http://www.nation.com.pk/islamabad/17-Apr-2014/call-to-fix-education-problems Experts for adopting new approach to dealing with education crisis, April 18, Business Recorder Link: http://www.brecorder.com/general-news/172/1174368/ #DisruptEd Alif Ailaan at The Tribeca Disruptive Innovation Awards (TDIA) 2014

Earlier in the year our campaign director was nominated as one of the Disruptor Foundation Fellows, a community of creative “solutionaries”. On April 25 he represented Alif Ailaan in the panel ‘Disrupting Terrorism: Education’s Early Moral Adopters” at the TDIA 2014. The Tribeca Disruptive Innovation Awards Session moderator: TDIA celebrates those whose ideas have • Alec Ross – Former senior advisor for broken the mold to create significant impact. innovation U.S State Dept. The event showcases applications of Panellists: • Reshma Saujani – Founder and CEO, disruptive innovation which has spread far Girls Who Code beyond the original technological and • Roya Mahboob – Founder and CEO, industrial realms into the fields of healthcare, Afghan Citadel Software Company education, international development, politics • Shiza Shahid – Co-Founder and CEO, and advocacy, media, the arts and Malala Fund entertainment.* • Mosharraf Zaidi – Campaign Director, Alif Ailaan • Sherrie Westin – EVP and CMO, The Disruptor Foundation Fellows Sesame Workshop The DF Fellows are a self-defining, self-organizing community of accomplished and promising innovators, applying transdisciplinary approaches in their work and daily lives to further the study and application of disruptive innovation.*

*See http://www.tribecadisruptiveinnovationawards.com/ #DisruptEd MEESAQ-E-ILM Presenting the Meesaq-e-Ilm to the CM Punjab

On April 20 Alif Ailaan presented the Meesaq-e-Ilm, the Charter for The Meesaq-e-Ilm is a Knowledge co-drafted by teachers’ union leaders to Mian Shahbaz statement from the teachers of Sharif, Chief Minister of Punjab, as a follow up to the Qaumi Asataza Pakistan to bring a fundamental Conference held in December 2013. and meaningful reform in the teaching profession Media coverage:

• Punjab’s commitment to 100pc enrolment unflinching: CM, April 22, Business Recorder Link: http://epaper.brecorder.com/2014/04/22/21-page.html • Government of Punjab promises to address teachers’ problems, April 23, Daily Times Link: http://www.dailytimes.com.pk/national/23-Apr- 2014/government-of-punjab-promises-to-address-teachers- problems • Punjab assures teachers’ problems solution soon, April 30, Pakistan Observer Link: http://pakobserver.net/detailnews.asp?id=240388 • Daily Ausaf Urdu • Daily Express Urdu

Daily Times coverage: Alif Ailaan campaign director presenting the Meesaq POLITICIANS SUPPORTING REFORM Responses From Politicians Two high-profile ministers responded to letters they received through the Alif Ailaan Education Map, reiterating their commitment to education reform.

Qaiser Ahmed Shaikh MNA (NA-86) Chiniot

Mian Muhammad Shahbaz Sharif CM Punjab POLITICIANS SUPPORTING REFORM Politicians as Problem Solvers

Marvi Memon, MNA from Thatta, uses Alif Ailaan’s district report Alif Ailaan has been working to find and support political to engage the chairperson of Pakistan Peoples Party Bilawal change makers for education in Pakistan. Marvi Memon, Bhutto Zardari on Twitter PML-N MNA from Thatta, and Shehryar Afridi, PTI MNA from Kohat, have taken a lead in the initiative to make unannounced visits to schools in their constituencies based on Alif Ailaan’s data on missing school facilities and resources.

MNA Shehryar Afridi makes unannounced visits to schools where he also volunteers to teach

During his visits he inspects schools, teacher attendance, and basic facilities such as furniture, drinking water, sanitation and space in classrooms

ENGAGING WITH RELIGIOUS SCHOLARS Religious Scholars Participate in Pakistan’s Education Discourse Summary – April 2014

Supporters 632,271 FB likes 517,530 Website hits (unique visits) 60,153 Twitter followers 5,280 Declarations signed 35,200 SMS group members 14,108 Political engagement 12,731 Alif Ailaan advocacy team 295 Alif Ailaan education activists 354 RSPN 1,060 I-SAPS 2,140 LEAD Pakistan 89 PIPS 130 Community and parent engagement 315,092 Alif Ailaan education activists 72,682 SCF 1,877 LEAD Pakistan 11,670 Education providers (teachers, administrators/education managers) 9,157 Alif Ailaan advocacy team 500 Alif Ailaan civil society team 7,162 LEAD Pakistan 195 SAHE 1,300 RSPN and LEAD Pakistan (meetings with SMCs) 1,116 Contacts with media 2,685 Media mentions 1,110 Emails sent from Alif Ailaan map 28,205 632,271 supporters

Together we can end Pakistan’s education emergency

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