TKC Media Kit 2019.Pdf
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ALWAYS ON AMERICA’S FIRST KOREAN CHANNEL . Established in March 1986 . FIRST Korean-American cable television station in the United States . Broadcasted on the East Coast on Spectrum, Optimum, and DIRECTV . Locally produced programs relevant to the community . Airing Live news from Korea . Korea’s most popular dramas, entertainment, and sports programs . Strives to deliver the highest quality programming CONTENT PARTNERS Established in 1990, Seoul Broadcasting System Arirang TV/Radio is a public service agency that (SBS) is a Korean commercial broadcast network spreads the uniqueness of Korea to the world with wide regional network affiliates in the country. through cutting-edge broadcasting mediums. SBS dramas have been part of the "Korean Wave," Arirang TV/Radio's objective is to burnish Korea's exported to many countries across the world. image in international communities and to SBS airs a variety of entertainment programs improve relationships with foreign countries ranging from informational, comedy, music, through close cooperation with broadcasting reality, talk shows, and auditions. companies overseas. 1980s H 2000s 1986 Founder Sam Sang Ki Han creates America’s first 2000 New partnership with Korea’s Arirang TV Korean cable channel 2001 Korea’s YTN network joins TKC 1987 Live Korean presidential election coverage I 2003 Named exclusive broadcaster of SBS 1988 Live 1988 Seoul Olympic Games coverage 2005 Live coverage of NYC Mayoral Candidate Third place award at the 10th Annual Ace Awards for S the category “Foreign Films and Documentaries Debate 2006 Exclusive broadcasting rights for 2006 German 1990s T World Cup 1991 Extended broadcasting hours to 24 hours a day 2010s 1992 Exclusive interviews with Korean Presidential O Candidates 2014 Expanded coverage to DIRECTV 1994 Hosts the First Asian Mega Model Contest 2016 Established Arirang Foundation, a non-profit 1st place KBS 5th Annual Seoul Prize Awards R 1995 organization to support future generations of Korean-American leaders 1997 Live coverage of the Korean presidential election Y LOCAL PROGRAMMING NEWS IN THE COMMUNITY LIVE NEWS EVERY DAY DRAMA ENTERTAINMENT & SPORTS TAEKWONDO FESTIVAL @ TIMES SQUARE, NYC SPECIAL EVENTS CELEBRATING KOREAN HERITAGE PARADE MUSIC ASIAN NIGHT AT THE METS CITI FIELD & STREET FESTIVAL TKC-ARIRANG FOUNDATION FUNDRAISING GOLF TOURNAMENT SERVING THE NEW YORK STATE TRI-STATE AREA INCLUDING ALL FIVE NYC BOROUGHS, LONG ISLAND, UPSTATE NEW YORK, NEW JERSEY AND CONNECTICUT. AUDIENCE Channels 76 & 1488 1.4 million subscribers 200,000 Korean American HH Channel 1154 Channel 2095 1.6 million subscribers AUDIENCE KOREAN AMERICAN MARKET One of the fastest growing ethnic groups in the US Fifth largest Asian American group 32% population growth since 2010 Over one-third are foreign-born 78% speak Korean as their main language Average HH income of foreign-born Koreans: $62,064 Average HH income of native-born Korean Americans: $71,550 Estimated spending power $3.6 billion CURRENT & PAST CLIENTS AIRLINES ENTERTAINMENT FOOD American Airlines Cesar’s Casino and Resort Anheuser-Busch Asiana Airlines Foxwood Casino McDonald’s Korean Airlines Harrah’s Casino and Resort Mohegan Sun Casino GOVERNMENT AUTOMOTIVE Resort World Casino Central Intelligence Agency BMW U.S. Census Bureau Buick FINANCE Metropolitan Transit Authority Hyundai AXA Financial New York City Election Bureau Kia Motors Bank Asiana Mazda Bank of America INSURANCE Mercedes Benz Bank of Hope Metlife Toyota Citibank New York Hospital Queens Volvo Flushing Bank New York Life Insurance HSBC Oxford Health Plan BEAUTY & FASHION J.P. Morgan Chase State Farm Insurance Amore New Bank Chivas Regal New Millennium Bank TELECOMMUNICATIONS Noah Bank Rolex AT&T Pacific City Bank Shiseido Verizon Shinhan America Wilshire Bank Woori America 9 ADVERTISE WITH US [email protected] [email protected] 718-353-8970 CONTACT www.TKCTV.com @TKCTVONAIR @THEKOREANCHANNEL.