Michigan State University • Summer 2010 • Vol. 27, No. 3 This Icon

Michigan State University • Summer 2010 • Vol. 27, No. 3

THE MSU ALUMNI ASSOCIATION IN THE NEW SOCIAL MEDIA Cover: With the current surge in social media, the MSUAA has leveraged the new communication strategy to become a lifetime network for alumni.

SPARTANS THRIVE IN SOCIAL MEDIA Many MSU alumni have emerged as players in the newly emerging social media, a phenomenon that is revolutionizing traditional notions of marketing, communication and social relationships. This icon denotes content 22 in the magazine that relates to MSU’s celebration of SOCIAL MEDIA SOLUTIONS FOR MAJOR SOCIETAL ISSUES Arts & Culture. Keeping up with the rapid surge of social media, MSU researchers are exploring the use of new technology to address major issues confronting society.

DEPARTMENTS President’s Perspective 4 In-Basket 5 Around Circle Drive 6 Sports 34 Alma Matters 40 State’s Stars 46 Obituaries 50 Lasting Impressions 56 MSU Alumni Magazine Michigan State University Governance

Robert Bao President: Board of Trustees: Dianne Byrum Editor Lou Anna K. Simon Joel I. Ferguson Colleen M. McNamara Donald W. Nugent Dave Giordan Chairman Faylene Owen Publication Design Melanie Foster Coordinator George Perles Vice Chairperson Diann Woodard Linda Dunn Lois Furry Chris Schaffer Michigan State University Alumni Association Copy Editors National Board of Directors Executive Board Officers Beverly Burns Michael McDonald Christopher Horner Laura Casey Michael Morrow President Kendra Cleary Martha Moyer Letters to the Editor Sue Hansen, April Clobes Erika Myers Editor, MSU Alumni Magazine Vice President Dee Cook Kevin Ohl 242 Spartan Way Veronica O’Connor Brian Cullin Don Patten East Lansing, MI 48824-2005 Secretary David Dieterle Gregory Pittman Robert Pawelski Stan Eichelbaum Joel Ring Include name, address, phone, e-mail Treasurer Thomas Emling Jeffrey Rivard and MSU degree/year (if applicable). James Goodheart Steven Rothwell Executive Board Members Letters may be edited. Barry Gray Janel Rutzen Terry Denbow Michael Hanak Val Schnable Via Fax: Tara Harrison Kelly Holdcraft Ryan Schram (517) 432-7769 Jeff Hicks Margaret Holtschlag Kathleen Schwartz Bob Hornik Via e-mail: Curt Hoopingarner Allyn Shaw Shane Smith, SAF President [email protected] Brian Hopkins Jeffrey Smith Glenn Stevens George Johnson Richard Sternberg Robert Ulrich Richard Knoblock Megan Stirrat Kelley Wall Bonnie Knutson Kevin Stotts Steve Webster Robert Kriss Jacqueline Taylor Karin Wurst David Kutsche Timothy Unger Advisory Council Jacob Lestan David Vargas Henry Balanon Richard Lewis Rich Whipple Thomas Benner Carole Lick Kenneth Williams John Black Nicole McCallen Stephen Wong Peter DeLong Advertising Manager Advertising (517) 355-8314 College Alumni Officers/Constituency Alumni Liaisons [email protected] Kathryn Reed Marci Muller Elizabeth Wheeler College of Agriculture & College of Human Medicine College of Natural Science COPYRIGHT 2010 Natural Resources MSU ALUMNI ASSOCIATION Linda Conradi Kim Camp Rick Seguin College of Music College of University Advancement College of Arts & Letters Pam Schoen Osteopathic Medicine MSU Alumni Association Connie Lawson College of Nursing Vicki Essenmacher Michigan State University Eli Broad College of Business Andrea Kovac College of Social Science 242 Spartan Way Cassandra Book College of Communication School of Social Work East Lansing, MI 48824-2005 College of Education Arts & Sciences Amie Kemppainen (517) 355-8314 College of Veterinary www.msualum.com Mary Mertz-Smith Kim Allan College of Engineering James Madison College Medicine MSU is an affirmative-action, Katie Cable Dan McKean equal-opportunity employer. Honors College Lyman Briggs College

Page 2 Summer 2010 MSU Alumni Magazine William Lukaskiewicz Audrey Martini & Candy Curtis Mary Meyer Kathy Grace U.S. Armed Forces/R.O.T.C. School of Criminal Justice School of Labor and School of Packaging Barb Anderson Lena Loeffler Industrial Relations Scott Witter Department of Forestry School of Hospitality Business Ellen Rzepka School of Planning, Design Medical Technology Program and Construction

Michigan State University Alumni Association Staff Members

Scott Westerman John Hill Regina Cross Laurie Robison Executive Director Director of Alumni Career Services Event Coordinator/ Assistant Director, Marketing Claire Brender Kim Kittleman Travel Programs and Membership Services Director of International Director of Alumni Engagement Jennifer Decker Sarah Skilling Alumni Relations Tim Bograkos Executive Staff Assistant Project/Event Coordinator Peter DeLong Student/Young Alumni Brenda Haynes Barbara Susa-Fineis Director of Sales and Sponsorships Coordinator Lifelong Education Assistant Administrative Assistant Cheryl Denison David Brown David Isbell Duferia White Director of Alumni Services Assistant Director Alumni Groups Career Services Coordinator Clerk/Receptionist and Programs Michelle Burnett Karen Moser Dan DiMaggio Special Events Assistant Membership/Magazine/ Director of Student Louise Cooley Legacy Assistant Alumni Foundation Assistant Director Lifelong Education

Alumni Interest Groups State News Alumni Association Making the Michigan State University MSU Alumni Band Jeremy Steele - (517) 214-2434 Connection: Gordon Spink - (517) 349-1826 To join or renew, change your address or MSU Telecasters Alumni Club obtain benefit information, contact the MSU Black Alumni Pamala Saunders - (586) 246-0959 MSUAA office. Richard Lewis - (517) 694-0544 Regional Clubs 242 Spartan Way MSU Gay, Lesbian, Bisexual, There are regional clubs nationwide and Michigan State University and Transgender Alumni around the globe. You can find information East Lansing, MI 48824-2005 Brian Cullin - (313) 665-7494 about these regional clubs at our Web site: (877) MSU-ALUM (678-2586) Residence Hall Association www.msualum.com (517) 355-8314 Derek Wallbank - (517) 230-8388 (517) 355-5265 - fax Kevin Newman - (517) 282-0291 www.msualum.com

Click RightRight Through Through for for MSU MSU www.msualum.com www.msualum.com PagePage 3 PRESIDENT’SPERSPECTIVE

ome of us more generationally challenged Spartans recall when the phone rang and you always knew S where it was—and it was 99.99 percent reliable and you could hear a pin drop. Well, progress comes in fits and starts, and nobody values mobile connectivity more than me. Our options today for social interaction and networking are so much broader, I wouldn’t be surprised if Sparty now has a little device pocket in his armor, though he probably would be all thumbs. Many Spartans are early adopters, and I’ll simply point to the MSU Alumni Association’s Scott Wester- man. Scott was leveraging Twitter and other social media for fun and profit before most of us even knew what it was. Now, of course, he’s doing it for MSU. We’ve formed a relationship with enterprise social networking company INgage Networks to enhance our MSU Extension services and facilitate other projects, including work with our academic communications researchers. A number of our College of Communication Arts and Sciences faculty study social networking media, and they’ll have close access to INgage staff working in the building. Increasingly, social media are the subject of academic inquiry, in particular their impact among young people. For those who aren’t early adopters, we’re offering a New Media Driver’s License course again this summer taught by Richard Cole of our Department of Advertising, Public Relations, and Retailing and two digital enterprise executives. Social media provide another world-flattening set of technologies. You saw the first images of a jet landing in the Hudson River and scenes of strife on the streets of a curtained Iran via social media. Whether you’re embracing it or ignoring it, electronic social media are a force for transformation, and that’s where Team MSU works. At MSU, we have social media channels to communicate with alumni, students, and the public. Our university-level Twitter, Facebook, Flickr and YouTube links are now highlighted on our Web pages for easy access, and they’re complemented by posts, tweets and links from our colleges, departments, faculty and students. You can follow the work of researchers in remote Kenya and China and yes, if you’re a Spartan sports fan, there’s an iPhone application for you. We’re using social media and digital channels to draw us closer together and also to connect with those outside of Team MSU. Remember our three core values? Quality, inclusiveness and connectivity all work together to make a difference. At Michigan State, there really is an app for that, employing technology that doesn’t change what we do so much as help us to do it better. We saw it at the Spartan TweetUp last January at the International Center to raise money for Haiti earthquake relief. We see it as our researchers explore how to use social media to improve the rate of organ donation. We see it in the work that Career Services Network does with students and graduates to tap online channels to form their own career and social networks. So alumni, stay in touch.

Sincerely,

Lou Anna K. Simon, Ph.D. President, Michigan State University

Page 4 Summer 2010 MSU Alumni Magazine INBASKET

PROACTIVE APPROACH women, like Dora basketball program in the Outstanding cover story Stockman, and I hope country in the past decade. about “How Michigan State that Spartans will visit That was an assessment the is Shaping the Future.” our museum to learn sportswriter made before MSU What keeps MSU ahead more about all of them! went to its sixth Final Four in of these challenges is the Sandy Soifer the last 12 years—a phenomenal proactive approach by Executive Director, percentage that is unmatched President Lou Anna Michigan Women’s by any other school in that time K. Simon and Team Historical Center & span. All the credit goes to Tom MSU. President Simon Hall of Fame Izzo, whose passion, loyalty recently spoke to the Lansing and commitment to sustained MSU Alumni Associa- excellence has really put us tion’s national board and ROB SMITH on the basketball map. He is her message—“Nothing Excellent article about truly a crown jewel not just of about our circumstances Rob Smith, the executive the university but of the entire should control our expecta- vice president of Macy’s. I community. Congratulations to tions”—is the type of thinking virtually every other Big Ten do remember Rob as one of Izzo, his team and his staff. that will help ensure that MSU university, as well as by alumni of my students. His kind words are David Tome remain one of the world’s premiere numerous other universities and appreciated. I’m sure all profes- Lansing research universities. colleges. I can think of no other sors feel good when students I hope our nearly half a million institution of higher learning in remember the opportunities you ☛ See page 00 for a brief account alumni worldwide will join other Michigan that would have em- have provided for them in the of how the MSU men’s basketball Spartans in support of your alma braced such an open door policy. classroom. Rob was one of these team made it to the NCAA Final mater. “Go Green” isn’t just a MSU did because of its dedication students. Four in Indianapolis, IN. –Editor. catchphrase, it’s a challenge! to public service. As Michigan’s Michael V. Doyle Jeff Hicks, ’93 only land-grant university, MSU Professor Emeritus, Agriculture For MSU an NCAA basketball Grand Ledge has a unique responsibility to & Natural Resources tournament and a Final Four provide lifelong learning and East Lansing appearance have become nearly ☛ Hicks is a member of the public service to the residents of synonymous. Executive Committee of the MSU this state–and it always delivers. SPARTAN VILLAGE Tom Izzo always seems to find Alumni Association’s national Larry Bentz, ’75, MBA ’76 I’m confused about Spartan a way to get it done. No, it does board. –Editor. Clinton Township Village. Was it “demolished last not involve smoke and mirrors. summer...” as you reported in the Part of it is coaching and hard LAND-GRANT TENETS ☛ Bentz is a former president of Summer 2009 issue and men- work. Clearly Izzo is one of the Two tenets of MSU’s land-grant the Cincinnati regional club and tioned in a letter to the editor in best coaches and his work ethic philosophy are lifelong learning past recipient of the MSU Alumni the Winter 2010 issue? Or will it is second to none. But I believe and public service. Both were Association’s Alumni Service be considered for future demoli- the real secret is MSU family reflected in your Q & A (Spring Award. –Editor. tion like Cherry Lane apartments, values—that’s what makes the 2010) with MSUAA Executive as was recently reported in the biggest difference. Director Scott Westerman, who HALL OF FAME State News? Loyalty and looking out for said that more than any other I was excited to see that Dora Cathy Santer Altenberger, ’85 each other down through genera- university or college in Michigan, Stockman was featured in South Lyon tions is what truly distinguishes MSU “inspires, educates and en- “Michigan State Moments” this program. It’s Jud in the gages the people of our great state (p. 7, Spring 2010). She was truly ☛ One of Spartan Village’s four stands, Mateen and Magic talk- to be the best we can be.” an MSU trailblazer—a woman zones was razed and turned into ing to the team. It’s former play- I have an example of my own to who was the “first” in many of green space. As to future plans, ers and coaches always being in add to his. Last year, I attended a her lifetime achievements. We MSU officials are always consider- contact. Izzo makes it part of his career seminar at MSU’s Manage- often forget the decades of adver- ing the viability of many housing mission to see that every member ment Education Center in Troy. sity women endured to improve options on campus.–Editor. of the MSU basketball family The over-capacity event was spon- our lives and opportunities. The is also a member of the current sored by the MSUAA. A show Michigan Women’s Historical IZZO DA MAN team. And, that also includes of hands revealed the seminar Center and Hall of Fame cel- I couldn’t agree more with long-time fans like myself. was attended not only by Spartan ebrates the outstanding achieve- writer Seth Davis and SI.com Dick Paulsen, ’66 alumni but also by alumni of ments of more than 250 Michigan that MSU has had the best Berrien Center

Click Right Through for MSU www.msualum.com Page 5 AROUND CIRCLE DRIVE

Photo by G.L. Kohuth Amis Cameron in Nashville, They are the third MSU team to the college’s campaign for the The high-tech TN, for “Southern Shores,” a earn this honor in seven years. new Secchia Center in downtown dairy barn at fundraising fashion show and The duo defeated the University Grand Rapids. MSU’s Kellogg auction on April 23. of Kansas in the octofinals, then The Secchia Center, a $90 Biological Sta- The students were from the edged No. 1-ranked Emory Uni- million, state-of-the-art medical tion has earned class, “Special Topics: Innovative versity in the quarterfinals. In the education building, is in final Leadership in Approaches in Apparel Design,” “Final Four” they beat the Univer- stages of construction and will Energy and taught by Theresa Winge, as- sity of Mary Washington in the become home to the college when Environmental sistant professor of apparel and semifinals, and beat No. 2 ranked dedicated on Sept. 10. Design (LEED) textile design. In March, Amis Northwestern in the finals. “Rich’s steadfast vision and silver certifica- Cameron wore a sustainable dress “Carly and Eric’s victory demon- ‘get it done’ leadership were the tion. designed by MSU senior Jillian strates their commitment to hard catalysts for the creation of this Granz to the Academy Awards. work, research, and devotion to the unparalleled health sciences com- Valley State University, Grand new barn that save energy, features Granz had won the “Red Carpet activity,” says Greta Stahl, MSU’s munity in Grand Rapids,” says Action and The Right Place. that are both good for the environ- Green Dress” competition spon- director of debate. “Supported by Dean Marsha D. Rappley. “This ment and save them money,” says sored by the Camerons. a team of extremely hard work- gift from Rich and Helen DeVos KBS UNIT IS LEED-CERTIFIED KBS director Katherine Gross. “(The students) were able to ing coaches and teammates, their is part of a growing legacy that is MSU’s W.K. Kellogg Biologi- “Having the LEED certification fully explore the intricacies of success demonstrates that MSU destined to improve the lives of cal Station dairy herd set itself for the KBS dairy facility demon- sustainable fashion design while continues to stand among an others for generations to come.” apart last summer when it moved strates another aspect of our ‘com- BROAD ART MUSEUM water; and contributing to a good cause,” elite group of competitors in the In addition to the $50 mil- to a new energy efficient, pasture- mitment to sustainability.’ Many GROUNDBREAKING— 208,188 says Winge. debate community. Their success is lion private fundraising goal, based facility featuring robotic features of this barn that earned Construction for MSU’s Eli and pounds of One good example of sustain- incredibly well-deserved.” Spectrum Health has committed milking. LEED certification can be adopted Edythe Broad Art Museum began solid waste. able design is “Blue Perception” ☛ For more information, visit funding that will cover a major The facility is again being by dairy farmers with different March 16 with a groundbreaking MSU’s (see photo), created and worn by debate.msu.edu or become a fan portion of the principal and inter- recognized as a pioneering facil- management and herd sizes.” for the building, designed by first green Mary Grace Blowers. Made from of “MSU Debate” on Facebook. est payments on the debt-financed ity, this time for its Leadership The U.S. Green Building world-renowned architect Zaha commence- a repurposed cotton-polyester portion of the Secchia Center in Energy and Environmental Certification, which administers Hadid. The facility is named (L to r) MSU Vice President Fred ment featured, appropriately, blend, the dress is 84 percent sus- $5 MILLION MATCH medical education building for Design silver certification. It is the LEED program, requires any in honor of Eli and Edythe Poston, MSU Provost Kim Wil- speakers Joseph Kennedy II, presi- tainable and has a value of $2,200. FOR SECCHIA CENTER 25 years, as well as support for the only agricultural operation LEED-certified newly construct- Broad, longtime supporters of cox, Architect Zaha Hadid, Edythe dent and chair of Citizens Energy MSU’s College of Human research collaboration. In addi- to earn such certification in the ed facility to be at least 15 percent Mary Glace Blowers created her the university who provided Broad, Eli Broad, MSU President Corp. and former congressman, Medicine has announced a dollar- tion to Spectrum Health, MSU’s United States. more energy efficient than current dress from a repurposed cotton- the lead gift for the museum. Lou Anna K. Simon, Gov. Jennifer and Daniel Nocera, the Henry for-dollar pledge to match dona- other West Michigan partners “This new facility allows us to building codes dictate. The KBS polyester blend. The Broads’ gift of $28 million, Granholm, MSU Trustee Joel Fer- Dreyfus Professor of Energy and tions of up to $5 million from include the Van Andel Institute, demonstrate to all dairy farmers dairy facility is 38 percent more with $21 million designated guson and MSU Trustee Donald professor of chemistry at MIT. Richard and Helen DeVos toward Saint Mary’s Health Care, Grand how to incorporate features in a energy efficient. for construction of the building Nugent break ground for the Eli MSU also presented an honorary and $7 million to be used for and Edythe Broad Art Museum on degree to Emil Boc, the prime acquisitions, exhibitions and March 16, 2010. minister of Romania. operations, was the catalyst for the “A green commencement is the a Michigan State College of Science MSU College of Music, College world-class project. “Mr. Broad DEBUT OF GREEN perfect celebration of undergradu- University shaped and Arts (1952-59), of Arts and Letters, the Horti- has spoken of the importance of COMMENCEMENT ate experiences that have been in so many ways by vice president for culture Gardens, the SOuthern knowing the art of one’s time so Lauren Talley, pictured here, enriched by our focus on sustain- Milt Muelder,” says research and dean Astrophysical Research (SOAR) we may know ourselves better,” graduated in May wearing a cap ability—on campus and around MSU President Lou of the Graduate telescope, and MSU Safe Place. says MSU President Lou Anna and gown made of plastic bottles. the world,” says MSU President Anna K Simon. School (1959-76), Muelder also established MSU’s K. Simon. “And he and Edythe Her diploma was printed on Lou Anna K. Simon. This capsule of MSU history “They fittingly will and as director of Summer Carillon Series. have made it something we look recycled paper, as were the pro- All commencement facilities— was written by Tom Oswald, represent his legacy. the MSU Founda- Muelder recommended to then forward to doing—entering a grams. And Breslin Center, Auditorium and communications manager at We often over-use tion (1974-76). MSU President John Hannah the she and some words like ‘legend’ Since retiring in establishment of an Office of In- vibrant space filled with visual Wharton Center for Performing Photo by Shea Hester-Haddad, MSU student University Relations. delights to ponder and explore. 8,000 fellow Arts—have recycling containers and ‘icon,’ but in 1976, Muelder con- ternational Studies and Programs. This Zaha Hadid design will send graduates and have undergone heating and MSU DEBATERS Milton Muelder, who for more Milt’s case they are appropri- tributed more than $1 million to He worked to secure the National the message we want—that great received their cooling system upgrades. ARE NO. 1 IN U.S. than 55 years served MSU as a ate—even understatements—at MSU. Many of his gifts reflected Superconducting Cyclotron Labo- art deserves great architecture.” invitations via The MSU team of senior Carly faculty member, administrator and his MSU.” the love for art, gardening and ratory and the Institute of Water The building is scheduled to e-mail, saving ECO-DRESSES Wunderlich and junior Eric Lanning benefactor whose gifts benefited Muelder joined the faculty in music that he shared with his first Research at MSU, and to establish open in the spring of 2012. View an estimated ARE AUCTIONED won the national championship at the arts, science and physical fit- 1935. He later served as chair- wife, Kathleen D. Muelder, who the Kellogg Biological Station at the progress of the construction 7,288 trees; 2,317 million BTUs; Sixteen MSU students in fash- the 64th annual National Debate ness, died on May 6. He was 101. person of the Dept. of Political passed away in 1995. Among the Gull Lake. project at www.news.msu.edu/ 694,768 pounds of carbon dioxide ion design joined Avatar Director Tournament on March 23 at the “Over the next several days, Science and Public Adminis- units he supported were Whar- Muelder is survived by his webcams. equivalent; 3,345,169 gallons of James Cameron and wife Suzy University of California at Berkeley. students will graduate from tration (1949-52), dean of the ton Center for Performing Arts, second wife, Beth Schwartz.

Page 6 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 7 A Chorus Line

Steven Harley SOLUTION TO DENGUE FEVER FIVE PROGRAMS RANKED NO. 1 Reproduction Research, thanks Dengue fever—caused by a From elementary education to to collaboration with Spectrum virus transmitted by mosqui- nuclear physics, MSU has some of Health and the Van Andel Insti- toes—threatens 2.5 billion the best graduate programs in the tute of Grand Rapids. people each year, and there is nation, according to U.S. News Asgi T. Fazleabas, professor no vaccine or treatment. MSU & World Report’s 2011 edition of and associate chairperson in the entomologists have found a America’s Best Graduate Schools. Dept. of Obstetrics, Gynecology bacterium that can stop dengue The magazine ranks MSU’s ele- and Reproductive Biology, will viruses from replicating in the mentary and secondary education direct the new center, which was mosquitoes. graduate programs No. 1 for the previously under his guidance “In nature, about 28 percent 16th year in a row. “The college at the University of Illinois. The of mosquito species harbor has maintained a strong research center is supported by a $6.8 Wolbachia bacteria, but the profile and an unwavering com- million award by the National mosquitoes that are the primary mitment to the highest standards Institute of Child Health and transmitters of dengue, Aedes G.L. Kohuth in our professional preparation Human Development. It is one aegypti, have no Wolbachia in the data. MSU and the University programs,” says Carole Ames, of 15 nationwide and is housed them,” says Zhiyong Xi, MSU of Michigan are linked together, dean of the College of Education. in the Van Andel Institute, also assistant professor of entomology to Chicago, and then to the LHC earth; they carry out essential eco- nursing research,” says Dean Mary In nuclear physics, MSU wrest- home of MSU’s Udall Center for and study author. “We found world by 750 miles of fiber optic system services” says Lennon, an Mundt. “The new space will cre- ed the top spot from the Massa- Parkinson’s Disease Research. that Wolbachia is able to stop the cable known as the Michigan assistant professor of microbiol- ate an environment conducive to chusetts Institute of Technology. “Dr. Fazleabas brings an dengue virus from replicating. If Lambda Rail. ogy and molecular genetics who is growth in our research teams and Home of the National Supercon- extensive international research there is no virus in the mosquito, “Ultimately,” says Raymond also affiliated with the W.K. Kel- efficiencies in our grant manage- ducting Cyclotron Laboratory, portfolio in the area of women’s it can’t spread to people.” Brock, a professor of physics who logg Biological Station. “Among ment process. MSU also will house the Facility reproductive health to the The research is published in recently returned from CERN, these services are contaminant “It will also enable new op- for Rare Isotope Beams, a $550 region,” says Marsha D. Rappley, the April 1 issue of the journal “our interest is what happened degradation, carbon sequestration portunities for collaboration and million project funded by the U.S. dean of MSU’s College of Hu- PLoS Pathogens. in the first picosecond after the and various processes that affect mentorship, and better integra- Department of Energy. man Medicine. A dengue fever epidemic broke beginning of the universe. Recre- plant productivity.” tion of the research mission of the MSU’s graduate program in Fazleabas, funded by the Na- out in Hawaii in 2001. Overall, ating little Big Bangs 40 million college with the education and industrial and organizational tional Institutes of Health con- about one-third of the world’s times a second pushes every tech- $7.45 MILLION FOR NURSING clinical practice missions.” psychology has stayed at the tinuously since 1986, is a leading population is at risk of contract- nology—especially computing— The MSU College of top stop since 1998. Reha- authority in the fields of uterine ing dengue fever and up to 100 to the limit.” Nursing will receive $7.45 bilitation counseling, in the biology, fertility and endometrio- million people are infected each million in federal stimu- College of Education, also sis, a debilitating gynecological year. Xi’s research is funded DORMANT MICROBES lus money to expand its came in at No. 1. medical condition that affects by the National Institutes of AFFECT BIODIVERSITY research in a new building. one in 10 women, with health Health and supported by the The ability of microbes, tiny The funding, from the NEW HOME FOR care costs of $22 billion a year. Michigan Agricultural Experi- organisms that do big jobs in our National Institutes of RESEARCH CENTER JERSEY BOYS ment Station. environment, to go dormant not Health’s National Center MSU is the new home NSF GRANT FOR AT WHARTON only can save them from death and for Research Resources, for a $6.8 million Center SCIENCE EDUCATORS Wharton Center has MSU PROCESSES possible extinction but may also will enable the relocation for Women’s Health and A $2.65 million, five-year grant announced its highly COLLIDER INFO play a key role in promoting biodi- of the college’s Nursing from the National Science Foun- anticipated 2010-2011 “We are committed to bringing Information gathered by the versity and ecosystem stability. Research Center and fac- dation will allow MSU graduate season, letting eager fans in on the the best of Broadway and the Large Hadron Collider, the world’s In a paper published this week ulty into the Bott Building students to hone their skills as amazing entertainment offered performing arts to Wharton most powerful particle accelerator, in the Proceedings of National for Nursing Education and science communicators and teach- by Michigan’s largest presenter of Center,” says Executive Director is making a beeline to MSU. Academy of Sciences, MSU’s Research. MSU plans to break ers by working with K-12 students performing arts. Mike Brand. “We are consistently The LHC, located at the Euro- Jay Lennon and Stuart Jones ex- ground this summer on the Bott and teachers. There is something for every- in touch with top Broadway pean Centre for Nuclear Research plained how dormancy affects the Building, adjacent to the Life The grant will fund eight one’s taste, including the high producers and we are excited (CERN) on the border of France biodiversity of natural microbial Sciences building. graduate fellowships per year flying extravaganza Disney’s to bring mega-musicals such as and Switzerland, is back in opera- communities, especially in lakes. Securing federal funds was focusing on biofuel sustainability Mary Poppins and the 2006 Jersey Boys and Mary Poppins tion after a hiatus. MSU is partic- Dormancy is a reversible state aided by $10.15 million in private (the MSU Graduate School is Tony Award-winning best musi- to mid-Michigan. We are also ipating in its ATLAS experiment, of low metabolic activity that an support, including a $7 million funding a ninth). The project is cal, Jersey Boys, the true success lowering the entry point for most which hopes to yield discoveries organism enters when it encoun- commitment from the Timothy part of the NSF Graduate Teach- story of Frankie Valli and the of the performing arts attractions about the universe. Thousands of ters stressful conditions, such as and Bernadette Marquez Foun- ing Fellows in K-12 Education Four Seasons. Both Broadway making it easier for families to see computers and servers in MSU’s starvation or cold temperatures. dation. program and also will support shows will have extended runs the high quality attractions this Biomedical and Physical Sciences “Microbes are the most abun- “Two of the three floors in the science activities for the K-12 at Wharton. coming season.” Building are helping to analyze dant and diverse organisms on new building will be dedicated to students and teachers.

Page 8 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 9 “This program will allow us MSU KUDOS from the International Arctic carillon. In the 1950s he created to train graduate students to be Every semester, MSU faculty, Science Committee in recogni- the Spartan Bellringers, a hand- better scientists by becoming better staff and students garner kudos tion of exceptional and sustained bell group. His 1970 book, Bells communicators and teachers,” says too numerous to list exhaustively contributions to the understand- and Their Music, is still consid- Thomas Getty, MSU professor of here. Some examples: ing of the Arctic. ered the authoritative work on zoology and the project leader. Kent Love, director of com- the subject. He was 99. Getty is based at the Kellogg munications at MSU’s Wharton MSU MILESTONES Courtesy of MSU Archives & Historical Collections Biological Station in Hickory Center for Performing Arts, Wendell Westcott, Corners. KBS is one of 14 MSU renowned caril- was named PACE Maker of the The MSU Alumni Association would like to Nathaniel and Anita Engle Kevin Hand field research facilities that are Year—a top honor presented by lonneur at MSU’s welcome our newest Life Members. We thank you Reed City, MI Royal Oak, MI part of the Michigan Agricultural the Central Michigan chapter of Beaumont Tower Experiment Station. Other proj- the Public Relations Society of from 1946-87, for your willingness to share our commitment to this university James Englund Thomas and Mary Hanley ect leaders are Andy Anderson, America. died on April 30, through membership in the MSU Alumni Association. Boyds, MD Saint Joseph, MI MSU professor of teacher educa- Wesley Everman, assistant 2010. A native of Mark and Lisa Epple Gail and Kathleen Harris tion; Kay Gross, MSU Univer- professor and Extension weed Jackson, Westcott Michael Alfonso David and Catherine Butts Watervilet, MI Williamston, MI sity Distinguished Professor of served in the Army specialist, has won an Outstand- Traverse City, MI Dowagiac, MI plant biology and KBS director; ing Reviewer award from the during World War Michael Farrell Christopher Hawkins and Jennifer Lau, MSU assistant Weed Science Society of America II before attend- Jon Anderson Henry and Catharine Capogna Bonita Springs, FL Jerilyn Hon-Hawkins Grand Rapids, MI professor of plant biology; and (WSSA) for outstanding contri- ing MSU. He Asheville, NC Grand Rapids, MI Stephen and Nicola Findley Phil Robertson, MSU University butions to the field. also earned high Ali Artaman Bradley and Linda Cassiday East Lansing, MI Clinton Hawks and Distinguished Professor of crop Patrick Webber, retired profes- honors at the Royal Carrie Rathbun Hawks Lansing, MI Gladwin, MI George Fleming and soil sciences and director of sor from MSU’s Dept. of Plant Carillon School in Laingsburg, MI the NSF Long-term Ecological Biology and tundra plant ecolo- Mechelin, Belgium. Westcott (right) directs James Ashe, III Kevin and Danielle Cavanaugh New York, NY Elizabeth Hernandez Research site at KBS. gist, has received the 2010 Medal He taught piano and the Spartan Bellringers. Palatine, IL Clawson, MI Edwin and Marcia Foster Lansing, MI Matthew and Donna Bentley Doris Chavis Centerville, IN Raleigh Holmes Ypsilanti, MI Detroit, MI Robert Freeman Ann Arbor, MI gather to share business ideas, university LinkedIn group in the a new community, in need of a Marcus Berman Edward Chenhalls Livonia, MI Angela Houston update resumes, reconnect and world, with nearly 20,000 mem- career makeover, or in search of Alexandria, VA Waterford, MI Alan and Mildred Friend Auburn Hills, MI build careers. bers? Did you know that we’re a friend anywhere in the world, Monty and Nancy Bieber William and Helen Chynoweth Saint Johns, MI Welcome to the world of social using Facebook as a gathering Spartans Will help you make the John and Joyce Hovis Holt, MI Lansing, MI Robert and Annette Fuhrman and professional media! place to get input on our upcom- key connections to get the most Davisburg, MI At MSUAA, we still believe ing MSUAA iPhone application? out of your life’s adventures. Frederic Bissinger Amy Clemens Rochester Hills, MI Monica Inchaustegui that all electronic communication And did you know that MSU Your Alumni Association is Grand Junction, CO Elk Grove Village, IL Gregory and Darcy Geshel Novi, MI is a means to bring us ultimately has one of the broadest university in the midst of a makeover. Our Peter Blanton Jeffrey Cohen Danville, CA face to face. Nothing beats the communities on Twitter? The En- evolution from an affinity orga- Nicholas and Elissa Jasko Damariscotta, ME Boulder, CO Thomas Gleason feedback loop of a handshake and gineering college alone has 5 dif- nization to a best-in-class service Holt, MI CONNECTING WITH US a smile. And not even the fastest ferent Twitter identities with info organization is in full swing. Kevin Boehm Robert and Mary Cook Hinsdale, IL Robert Johnson and Lynne . . . FACE TO FACE computer networks can hold a for students, alumni, internship True, we may ride the edge of Ypsilanti, MI Clarkston, MI Gary Gordon Jarman-Johnson candle to a brainstorming session. seekers and career information. the communications envelope. By Scott Westerman III, ’78, Andrew and Angela Boyce Ardith Cordes Okemos, MI But social and professional media, During our annual campaign But we still believe in the personal Grand Rapids, MI Executive Director Traverse City, MI Lansing, MI MSUAA style comes darn close. to sign-up new graduates, the touch. Our new alumni.msu. Theodore and Joanne Gray Ravi Kapoor Twitter, LinkedIn, Facebook. In this issue, we explore the MSUAA team generated over edu website lets you connect Matthew Branson and David and Laura Curtin Waterford, MI Kingwood, TX Five years ago, only one out of the groundbreaking role MSU is play- 2,000 new members in less than directly with us via Skype, email Leigh Veeser Holland, MI Herbert Greenberg and Saint Paul, MN Brook Kawchak three of these terms would have ing at the cutting edge of Internet three weeks using iPads and email. and instant message, but we also Julie Day Etta Abrahams been recognizable, and only to interaction. You’ll see how Spar- If all of this stuff still makes still publish our toll-free phone Marshfield, WI Craig Brondyke Lansing, MI Jonesport, ME MSU students. tan alumni are leveraging their your head spin, don’t worry. Bob number and mailing address. A William Keilen Huntersville, NC Mary Grey Today Facebook has grown on-line relationships to sharpen Bao tells the tale in a way that will real live voice answers your phone Michael and Susan Dissinger Chandler, AZ from a student-only service to skills and make connections to enlighten both the social media call, and whatever your desire, the Timothy and Monica Brumbaugh Suwanee, GA Wyoming, MI Chicago, IL James Keller the largest social network in the help one another grow, personally novice and the Inter-networking MSUAA staff is at your service. Ryan Dubuc Heather Gulley world. Twitter has revolution- and professionally. And you’ll get expert. Deerfield, IL Julie Brundirks Lansing, MI Springport, MI ized breaking news and customer a taste of the depth and breadth of Our MSUAA mantra—“Your Your MSUAA membership Jonathan Kephart Sterling Heights, MI Jarid and Jaime Halverson service as the “heartbeat of the MSU’s social media outreach. personal network . . . for life”— is helping us support Spartans James Embree Grand Blanc, MI Internet.” And LinkedIn is a place For example, did you know means just that. Whether your a everywhere. Thank you! It’s an Gary and Juliette Buckberry Grosse Pointe, MI Grand Rapids, MI where nearly 100,000 Spartans that MSUAA has the fifth largest new graduate, freshly arrived in honor to serve you! East Lansing, MI Page 10 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 11 Kin Keung Lai Robert Miller and Robert and Nancy Riker Philip Timyan Kowloon, Hong Kong Shelagh Ferguson-Miller Manistee, MI Western Sprgs, IL East Lansing, MI Michael Kosiara George and Kathleen Rollinger John and Aileen Totty Wyoming, MI Brian Miserlian Clinton Twp, MI Noblesville, IN Grand Blanc, MI Tyler Koski Kurt Rothhaar Margaret Trevett Chicago, IL Lloyd Mitchell, Jr. O Fallon, MO Rochester, NY Kingwood, TX Matthew and Sheila Krakwoer David Russell and James Tuinstra Chesapeake, VA Charles and Sarah Molnar Karen Conroy Grand Rapids, MI MICHIGAN STATE UNIVERSITY ALUMNI ASSOCIATION North Pole, AK Holt, MI Alan and Judith Labovitz Robert and Patricia Utter Haslett, MI Sidney Mook Kenneth and Patricia Sasse Harbor Springs, MI Haslett, MI Clarkston, MI Troy Lahuis Nicholas Vavra Grand Rapids, MI Garth and John Schalk and Madison, WI Stephanie Motschenbacher Denise Haywood Jeffrey and Linda Lubeck Kevin Voigt and Leslie Krantz-Voigt Okemos, MI Wichita Falls, TX You are among 36,000 alumni and friends who Hailey, ID Birmingham, MI Benson and Bette Munger Danielle Scheetz have dared to stay connected to our Alma Mater Amy Luczak Rhonda Warner Roscommon, MI East Lansing, MI Houston, TX Royal Oak, MI by joining the MSU Alumni Association. But John Narcy Robert and Heidi Sheehan Gerard and Jean Mahoney Christopher and Cimberly Weir East Lansing, MI Lansing, MI there are still hundreds of thousands of Spartans Traverse City, MI Bath, MI Salvatore Pagano John and Emily Solosy out there who don’t belong. Pass on the dare. Joseph and Kara Markusen Cynthia and James Westerhof Saint Louis, MO Wyandotte, MI Fargo, ND Ann Arbor, MI The We Dare You Challenge is a grassroots call to action to our alumni and Thomas Patterson Debra Spike Bill and Sandra Mason Rachel Winer Holland, MI Owosso, MI friends. Dare to show your pride as a Spartan by joining your Michigan Haslett, MI Bloomfield Hills, MI Susan Perry Gary Steinhardt State University Alumni Association. Your membership matters. John McCalla Barbara Wojcik Saint Charles, MO West Lafayette, IN Clackamas, OR Dallas, TX Luke Pesha Ellen Stewart Laurence Mccormick Leigh Wolf Chicago, IL Bloomfield Hills, MI Pigeon, MI Commerce, MI BELONG — ACCEPT THE DARE AT MSUALUM.COM Gerald and Linda Peterson Megan Stirrat Mark and Jessica McGarrow Walter Wolpin Lansing, MI Costa Mesa, CA Richland, MI Farmington Hills, MI Harry Pettibone Douglas Stratton Warren and Janice McIntyre Stephen S. Y. Wong Type of Membership Westfield, IN Birmingham, MI MSU ALUMNI ASSOCIATION MEMBERSHIP APPLICATION ❏ Life Single Membership $700 Troy, MI San Francisco, CA ❏ Life Joint Membership $750 M. Jane and Helen Phillips Christopher Sugden Steven and Danielle McNally John and ❏ Life Single Senior (65 yrs+) $400 Detroit, MI Skillman, NJ ❏ Life Joint Senior (65 yrs+) $450 Barbara Worthington Midland, MI ______❏ Annual Single Membership $45 Stephen Poor Terry and Evelyn Taylor Grand Ledge, MI ❏ Maureen McPherson PRINT: MEMBER NAME-First, Middle Initial, and Last Name MSU GRAD YR (if applicable) Annual Joint Membership $55 Silver Spring, MD Moneta, VA ❏ Annual Single New & Recent Graduate Membership $25 Lansing, MI Lisa Zagata ______(Within three years of graduation) Robert and Joan Reinhart John and Erin Telford Chicago, IL JOINT MEMBER NAME-First, Middle Initial, and Last Name MSU GRAD YR (if applicable) Rhonda Meyers East Lansing, MI Chicago, IL Life Installment Plans - 3 consecutive yearly payments Oviedo, FL Eric Zemper ______❏ Life Single Installment ($325 $200 $200) $725 Ann Arbor, MI PREFERRED ADDRESS ❏ HOME ❏ BUSINESS ❏ Life Joint Installment ($375 $200 $200) $775 ❏ Life Senior Single Installment (65 yrs+) ($125 $150 $150) $425 ______PID: A ______❏ Life Senior Joint Installment (65 yrs+) ($175 $150 $150) $475 CITY STATE ZIP (If unknown, provide date of birth) Payment (______)______(______)______❏ HOME PHONE BUSINESS PHONE Check enclosed - Payable to Michigan State University Are You Moving? ❏ VISA ❏ MC ❏ AMEX ❏ DISCOVER ______/ ______/ ______/ ______Be sure to take the MSU Alumni Magazine along. EMAIL ADDRESS FOR FUTURE CONTACTS NAME AT GRADUATION (if different) Expiration Date ____/____ (required) ______Email us at [email protected] DEGREE-GRANTING COLLEGE DEGREE-GRANTING COLLEGE Based on Internal Revenue Service guidelines and the estimated value of your membership benefits, the full amount of your dues payment may be tax deductible for those who itemize 10MAG Mail to the MSU Alumni Association, 242 Spartan Way, East Lansing, MI 48824-2005 • Fax: (517) 355-5265 deductions. Consult your tax adviser. Peter Delong

Bograkos was interviewed during the “send-off” of MSU’s basketball team to Indianapolis for the NCAA Final Four.

THE MSU ALUMNI ASSOCIATION IN THE NEW n March 28, just Alumni 2.0—were able to see executive director of alumni hours before MSU’s live streaming video of the MSU career services, who recently basketball team pep rally near the team hotel in provided testimony to a state returned to campus from Indianapolis, as well as of the legislative committee on the use its NCAA regional championship Butler game-watch party at Jil- of social media, and Tim Bogra- SOCIAL win in St. Louis against Tennes- lian’s, a downtown Indianapolis kos, young alumni coordinator, see, Scott Westerman, executive bar where nearly 200 Spartans Twitter and YouTube, or emerg- might be much larger. Instead of who regularly posts flip videos director of the MSU Alumni gathered. ing sites such as Foursquare. geographical neighborhoods, for of young alumni activities on Association, pursued an idea. Before the advent of social Social media relies on consumer- example, you can have national the MSU Alumni channel in Wouldn’t alumni around the media, such scenarios were hard generated content, such as or international groups based on YouTube. MSU Advancement, MEDIA world want to experience the to imagine. But Westerman, a the videos on YouTube or the commonalities.” which includes both University rousing homecoming that was retired cable television executive information in Wikipedia. Social Westerman’s boss, Bob Groves, Development and the MSU By Robert Bao awaiting this triumphant team? and social media guru, knows media is characterized by inter- also has learned to navigate that Alumni Association, hosts a Thousands of students and fans how to leverage the power of activity and conversation, which environment with the ease of a Flickr site where Spartans can contrasts with the traditional me- digital native. Last year, for exam- With the current surge in would pack the Breslin Center to social media to create faster, view photos of events such as the honor these warriors who fought vaster and more meaningful dia where one-way information is ple, he sent out holiday greetings Alamo Bowl trip. And MSU’s social media, the MSUAA their way into a Final Four despite connections with alumni. The “pushed” out via print, radio and via a multi-media presentation on College of Communication Arts multiple injuries. Spartan fans also Ustream broadcast is merely television. Social media has been YouTube. He boasts hundreds of & Sciences, led by Dean Pamela has leveraged a new wanted to honor Coach Tom Izzo, one example of how he and his gathering momentum through- followers on Twitter. Whitten and a number of expert whose March mastery includes six staff are transforming the MSU out the 2000s; what started out “The advent of social media faculty members, remains on the communication strategy to Final Fours in 12 seasons—the Alumni Association’s ability to as a tool for social networking requires us to change how we national cutting edge of social best record of any men’s basketball deliver services to its members. has grown into a marketing tool listen, and it requires us to think media research. become a lifetime network coach in America. Westerman wants to double for businesses and organizations, differently about how we com- The MSU Alumni Association Why not allow alumni around the MSUAA’s membership, as alumnus Erik Qualman, ’94, municate,” says Groves, who currently boasts a presence in for alumni. the globe to savor this moment? currently around 34,000 (out professor of digital marketing foresees new social media applica- social media—with 2,800 sub- So reasoned Bob Groves, MSU of more than 400,000 alumni at Hult International Business tions in alumni engagement and scribed to its Facebook account vice president for University Ad- worldwide). He is working hard School, explains in his book fundraising. “Just as television (vs. 40,000 for MSU), 3,700 vancement, and Westerman. to position the MSU Alumni Socialnomics: How Social Media didn’t kill radio, social media followers on Twitter, and more “We set up a Ustream feed, and Association as one’s “personal Transforms the Way We Live and has not killed traditional ways than 18,000 on Linked-In. An we started tweeting the link, and network for life”—a service orga- Do Business (Wiley, 2009). Qual- of communicating. Print media MSUAA channel on YouTube put it out on Facebook,” Wester- nization that can help alumni at man’s “Social Media Revolution” will still be with us, but there are has gained more than 1,500 sub- man told the Lansing State Jour- every life stage, from finding a job video on YouTube, by the way, new tools that provide the means scribers in three months. Wester- nal. “We were saying, ‘If you can’t to settling down in a new com- has been viewed 1.8 million times for two-way communication. man also authors numerous blogs be with us at the Bres tonight, join munity to pursuing continuing and gives a pithy explanation of “That’s very powerful because and produces many Webcasts us on Ustream for the welcome education. He believes social me- this new development. we’ve always been motivated by related to MSU and the associa- home event.’” dia, with its speed and viral reach, “In the old days, neighbors word-of-mouth. In an over-mar- tion. He has created msustream. The upshot? Within an hour, can serve as a tool in achieving would gather around the back keted society, people are looking com, a live-streaming site where, more than 1,000 people from that goal. fence and eventually any news for authenticity, so when a friend for example, in April alumni some 30 states and as far away What is “social media”? The would make its way around the tells you something you’re more around the globe tuned in to an as Australia and Bulgaria tuned term refers to the dissemination entire neighborhood,” notes likely to respond.” MSUAA-sponsored social media in to the live Internet broadcast of information via social interac- Westerman. “Social media works Others in the MSUAA are lecture by Qualman on cam- (at msustream.com). A few days tion on the Web, through such the same way, except it’s exponen- making an impact in social pus. The newly designed MSU later, many more—call them vehicles as Facebook, Linked-In, tially faster and the communities media, including John Hill, Alumni Association homepage

Page 14 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 15 Westerman believes a The MSU Alumni social media strategy Association group on can help the MSU Linked-In, with some Alumni Association 18,500 members, is the double its membership network’s fifth largest from 34,000 to 68,000, college or university as Spartans tell friends group. about the value of having a “personal network for life.” Scott Westerman Laurie Robison Dave Isbell John Hill

(alumni.msu.edu) prominently membership services. Accord- but it’s just one of many commu- complaints instead of handling One curve Westerman wants be overblown. Over time, you tasks). He has enlisted the help better. People tend to remember features social media logos along ing to Twitter Grader, an online nication mechanisms. it right. You can’t control com- to get ahead of is membership have to provide the value-added. of alumni such as Jim Alexander, it and we hope one day they will with live chat and Skype, a Web- algorithm that measures the “What is really cool is that at munication in a top-down, growth in the MSU Alumni Then, as some alumni buy in, the former Weather Channel invest in it. based video calling system. impact of tweets—weighing the end, social media allows you one-way manner. You have Association, which he wants to they can and will show that value executive who invented the text “We’re investing in many One powerful aspect of social such metrics as the number of to develop personal relationships to engage people in a two-way dramatically increase. He believes to their friends via social media.” crawl (the scrolling text across the things that will add value for media is its “viral” component, followers, retweets, updates and where you eventually put a face conversation.” that social media can play a role Groves believes social media bottom of the screen) in televi- alumni. We hope that alumni where message recipients keep click-throughs—five twitterers to someone you first connected A good illustration of how in helping achieve his goal of dou- will require advancement profession broadcasts. He’s assembling will communicate that value to passing it on to others; a recent from the MSU Alumni As- with online.” social media works occurred bling the current membership sionals to do a better job listening a team to find out how alumni others. The most effective selling tweet about an MSUAA co- sociation rank among the Top Westerman can cite many early this year. Someone posted to 68,000. He wants to position to alumni and donors. perceive the MSUAA, and how device is a testimonial from a sponsored IBM recruitment fair, 50 from East Lansing. (For a examples of similar outcomes. online a Spartan helmet image the MSUAA as one’s “personal “When I read a news story the MSUAA can better com- friend you trust. I believe that for example, was re-tweeted at comprehensive listing of MSU “There is a store in Las Vegas that was being considered by network for life,” that is, as a online, I always go to the communicate its value. He created eventually we will make our least 40 times. Twitter, created sites in social media, visit www. that sells shoes and the whole MSU and athletics sponsor Nike network that can help Spartans ments,” he says. “You have to get an MSUAA Wiki for internal value clear and the entire Spartan in 2006, has made the cover of msu.edu/social.) operation grew out of social as a replacement for the helmet land a job after college, help them past the flamers, but generally, use that can eventually become Nation will want to be a part of Time magazine and the word More than 122,000 MSU media,” he says. “The com- design. The new, proposed im- get settled in a new community the comments help you under- public. Lastly, he has tapped into us and invest in us.” “tweet” is now widely used as a alumni participate in Linked- pany’s CEO is very knowledge- age was widely disseminated to when they move, help them find stand better what people think. the expertise in MSU’s College verb much like “google.” In; about 18,500 of them are able about social media. The Spartan Nation through social Spartan friends wherever they go, In the world of social media, we of Communication Arts and MSUAA’S TOP FIVE “If you have 100 followers on connected to the MSU Alumni value-added he provides is the media and generated instant provide avenues for continuing need to be better prepared and Sciences, where many faculty are TWITTERERS Twitter, and they each average Association group, making it the opportunity for his customers to opposition in Facebook. Within education, and so on. He believes be faster on our feet. If we aren’t pushing the envelope of social 100 followers, then potentially fifth largest college or university give immediate feedback.” days, more than 18,000 users that concept will sell to alumni, responsive, we die.” media study and research. Scott Westerman every tweet you make can reach Linked-In group in the world. As a group vice president at joined “Just Don’t—No New partly because he himself found Westerman likes to describe “At the end of the day, you have MSUAA executive director 10,000 people,” says John Hill Although many alumni use Comcast, Westerman was one of Nike-Influenced Spartan Hel- the MSUAA helpful to him at himself as the MSU Alumni to find new ways to add value to John Hill of the viral nature of micro- social media, some are less famil- the most social media savvy ex- met.” Countless others voiced every stage of his personal life. Association’s “chief evangelist,” a the world,” he says. “It’s about the Director, Alumni Career Services blogging, which reaches not just iar with the evolving networks. ecutives in the cable business. He their opposition via talk radio, “We need to ask, what do term popularized by Guy Kawa- friendships and relationships that those with computers but also the Accordingly, Hill and Isbell have literally turned around Comcast’s message boards, and letters to alumni get for their $45 annual saki, Apple Computer’s former you have gained.” Dave Isbell growing numbers who use 3G spent considerable time training bad customer service reputation the editor. Shortly thereafter investment in the MSUAA?” marketing guru, and now widely Westerman believes it’s very Career Services coordinator mobile devices. “How much does alumni on using social media; by leveraging Twitter, gaining MSU athletics announced that he says. “What is the value- used by Silicon Valley technol- appropriate for MSU to be a Tim Bograkos it cost? Nothing.” in the past year they have given 1,500 followers, some of whom its rebranding effort would added? We need to redesign our ogy companies. A self-described leader in social media because he Young Alumni coordinator Westerman and Hill have more than 180 presentations actually became friends. He revolve around the current Spar- customer-acquisition campaign geek, he has enlisted the help believes it replicates the model more than 1,000 followers engaging some 18,000 people, plans to similarly engage alumni. tan helmet design, which was to communicate to our new of many Spartans who have used by agricultural extension. Laurie Robison each on Twitter. Others with mostly at alumni events. “You have to listen to people, created in the late 1970s. graduates what the value-adds expertise in the new technology. “You saw people helping Assistant director, Marketing significant Twitter followings “I recently gave a presenta- act quickly to solve problems, “This shows how difficult it is are. We need to reinforce the For example, he had assembled people, basically,” he says. “The and Membership Services include Tim Bograkos, young tion in St. Louis about career and be transparent about what to control what happens in social value-adds to those whose mem- one group to help design an content was in the form of bro- msutwitter.net alumni coordinator; Dave Isbell, networking and tweets pop up in you are doing,” says Westerman. media,” notes Westerman. “The berships have lapsed. We need a MSUAA app for iPod and iPad chures, the location or point of msulinkedin.net coordinator of alumni services; Twitter reacting to the presenta- “There is a risk involved. I can trick is to engage alumni in con- new retention strategy. users (an “app” refers to an ap- presence was in every county, and and Laurie Robison, assistant tion in real time,” says Hill. “It’s give you examples of companies versation first and that way you “Social media has its place. plication software program that the service was free. We provided msufacebook.net director for marketing and the coolest thing on the block, that blew it when they scoffed at can get ahead of the curve.” It’s cool, but its importance can helps the user to perform specific useful information to make life

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Office of Gift Planning University Development • Michigan State University Page 18 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 19 Erik Qualman, author of the best-selling Socialnomics, has emerged as one of the nation’s leading experts on social media. Qualman, right, seen here in Lisbon, has lectured around the world on social media.

By Bill Castanier, ’73

You could say that Erik Qual- miles away and, in mere seconds, others. Twitter users who wish that he has established at 125 man, ’94, a former MSU basket- let umpteen friends know the to find tweets related to MSU franchise locations. ball player, had a long reach. outcome of the operation as well Alumni Association activities, for Across the globe, MSU gradu- SPARTANS THRIVE IN But his wingspan on the court as your review of Jane Austen. example, can search the hashtag ates and students have pioneered doesn’t compare to his current One example of how rapidly “#msuaa.” reach as author of Socialnomics: things can evolve is TextsFrom- One alumnus who has learned How Social Media Transforms LastNight.com, a Web site to leverage the hashtag is Bob the Way We Live and Do Busi- created just 15 months ago by Fish, ’80, CEO and co-founder ness (Wiley, 2009), a continuing Lauren Leto and Ben Bator, of Biggby Coffee, a fast-growing SOCIAL MEDIA best-seller on Amazon.com. two recent MSU graduates. The coffee franchise operation. On In 1967 new Many MSU alumni Qualman’s book, blogs and site is a repository of nocturnal any given day, as #biggbybob, lectures around the globe have activities as shared by friends via Fish might be tweeting about graduate have emerged as thrust him into the limelight as texting. Before you say, “Whoa, the glories of a coffee high, a an evangelist for social media; way too much information,” butterscotch bear, the frogs on a players in the newly he boasts more than 31,395 fol- know that the site receives 5 mil- Biggby Cup or something with Benjamin lowers on Twitter and more than lion hits per day. Wikipedia calls just as much of a kick, or a con- received one emerging social 1.8 million views on YouTube, it “a living document of twenty- sumer complaint about service at two of the most popular social something life.” a Biggby outlet. word of advice— media, a phenomenon media sites on the web. To use another example, Fish says he was slow to adopt Qualman is one of many MSU consider the word “hashtag.” Not social media. But today he boasts “plastics.” that is revolutionizing alumni who are making their that long ago, you might have 1,830 friends on Facebook and traditional notions presence felt in social media—a thought it was a game played by 3,724 followers on Twitter. The equivalent rapidly evolving world where you people smoking cannabis. The It’s not unusual for an alum- of marketing, can download Cliff-style notes term refers to an identification nus of MSU’s The School of today of Pride and Prejudice to your mark used by Twitterers—mi- Hospitality Business to focus communication and iPhone while reading an update crobloggers on Twitter—to on customer service, but Biggby might be about a relative who’s just had make their 140-character-limited Bob views social media as an ex- social relationships. surgery at a hospital hundreds of blogs more easily findable by tension of the corporate culture “blog.”

Page 22 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 23 above left - Honors Student Taylor Benson’s video blog, or vlog, For MSU journalism alumna opments in social media have EverydayByTay, has been described as “quirky but entertaining.” Re- Rachel Wilkerson, ’08, her allowed her to elevate her “voice” cent graduate Justin Sailor, center, completed his “Home Invasion” In my first store I would’ve voice is a combination of humor to new levels. She recently added trek across all 50 states with considerable help from social media. and health. Wilkerson leftElle video and saw a huge uptick in Health Blogger Rachel Wilkerson, former Elle journalist and stand- served you coffee and had a magazine in New York City after visitors to her site. Twitter, for up comedian, practices what she preaches - far right. a year to become a social media Wilkerson, was like a dream “When I started my first store in conversation with you. Social entrepreneur. As a person who come true since she was able to is into health and fitness (she adopt her experience as a stand- the use of social media and its Lauren’s parents’ home in subur- T-shirts of popular texts. Leto 1995 it’s likely I would’ve served recently finished her first mara- up comedian into 140 characters applications. They are leading the ban Detroit. reports that a television show you coffee and had a conversation media is a way to lean across thon) it was natural for Rachel to with ease. changes in how we learn about “It’s hard to explain what we do based on their Web site is set to with you,” he explains. “Social launch a food and exercise blog at “Twitter is like a punchline,” world events, events around the to those who aren’t Web savvy,” air this fall. media is a way to lean across the the counter and talk with a www.sheddingit.com. she says. corner or even events in our own says Leto, who is delaying law Leto, who graduated from counter and talk with a cus- As an undergraduate at MSU, Wilkerson is busy launching family. They are staking out clear school because of her site’s suc- MSU in 2008, began using social tomer.” customer. Wilkerson gained considerable new products, and working with voices in an emerging world that cess. “If you don’t have a building media in earnest in high school For Bob Fish, who has tweeted experience blogging as “Sparta- an agent to shepherd a manu- also brings new jobs and new with a big sign with your name but remains unsure how it will more than 10,680 times, social nette” for Spartanedge, a very script based on her Spartanette business opportunities. They on it you aren’t seen as a legiti- evolved. “Social media has given media also means listening to edgy, online MSU publication. blog. You can bet it will be down- are reminiscent of the garage mate business.” me the ability to express myself in customers and reacting to their has established a clear but has been a huge impact for me By the time she graduated, loadable. The success of her blog mechanics who were the forerun- That is hardly the case with ways I couldn’t before,” she says, complaints. When one customer quirky voice through her video personally.” Wilkerson’s sometimes tart, daily has led to social media consulting ners of the automobile industry; TFLN. Each day users post some adding that she foresees a future complained about service, Big- blog (vlog) Many others have also staked stories of the life of a sorority girl and other blog assignments. today’s social media innovators 15,000 new texts, some of which where every business is connected gbybob stepped up to the vir- everydaybytay. . In what she out clear voices. For Nate Erick- had developed a loyal student “I feel right now like I have a are the new tinkerers of the 21st appear in a book, Texts From to social media in some way. But tual counter and in a public way wordpress.com calls “informational comedy,” son, ’09, it means helping raise following. career that isn’t invented yet,” she century. Last Night (Gotham, 2010), the she also predicts that social media retweeted the complaint while Benson is just as likely to talk money for MSU Relay for Life. She says the more than 400 says. “My voice is my niche.” Many social media startups, two entrepreneurs published could wane as some users back off solving the customer’s problem. about the weather, her nose In honor of Tom Izzo’s sixth run blogs she did as Spartanette Derek Mehraban, ’96, also has like the auto tinkerers, began in earlier this year. (“Lowbrow and for privacy reasons. That is why in “People like to have access to bleed, Sonic Burger or MSU’s to the Final Four last season, helped her develop her own voice. found a niche for his company garages or out-of-the-way places. brilliant,” describes New York TFLN, posters are identified by the company leadership, but you recent Final Four appearance. Erickson performed an acoustic “When it comes to blogging you Ingenix Digital Marketing in Take, for example, Texts From Magazine.) The company started area code only. have to be true in your dialogue,” She has followings on YouTube, version of the MSU Fight Song, have to be yourself and you need Ann Arbor which designs social Last Night (TFLN), the social with only $400 in capital; now Social media is not waning he says. “There has to be transpar- Facebook and Twitter in addi- which Spartans can download for to be unafraid,” she says. “The media platforms for corporations media platform where millions of it boasts 800,000 followers on for Biggbybob, who on a recent ency in order to assure a company tion to Wordpress. $1 as a benefit to the relay. Erick- most important thing is you have and small businesses. He also young people share their activi- Twitter, more than 200,000 fans day tweeted about a dentist has a voice or persona.” “Who knows, maybe this son boasts some 3,000 followers to have a point of view.” teaches in a special social media ties. The world headquarters for on Facebook, and a best-selling visit while later in the day he was Speaking of “voice,” Taylor will be my job,” she muses. “It on Twitter. For Wilkerson, new devel- class, “The New Media Drivers this iconic site is the basement of phone app. It also sells custom back extolling his love of coffee. Benson, an MSU sophomore,

Page 24 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 25 License,” for Mehraban pre- above left - Lauren Leto and Ben Bator created a huge hit with compares the growth of sites like Jet Blue, notes Qualman, has it’s a good way to find inter- Peninsula, his “home state.” MSU’s College dicts a future where “Texts From Last Night,” a Web site some view as a cultural snap- Facebook and Twitter to the ac- gained 1.8 million Facebook fans esting people.” Like many of Whether you call it brand, of Communi- social media will shot of twentysomething America. BiggbyBob has leveraged social ceptance of television and radio. versus about 60,000 each for today’s journalists and bloggers, voice or casting, to many, the cation Arts and be fueled with higher media to make his coffee business one of the nation’s fastest growing He points out that it took televi- other airlines. Bobeda is constantly updating world is swirling with social Sciences. Richard Cole, speeds of fiber to the franchise operations. Kate Muth, right, is an information architect sion 13 years to reach 50 million “We no longer search for Twitter and Facebook while media, and Rachel Wilkerson has chairperson of MSU’s Dept. of home and mobile uses spawning and interactive designer at Martha Stewart Living Omnimedia. viewers, while it took Facebook news,” says Qualman. “It finds engaging in conversations with this one piece of advice for un- Advertising, Public Relations a lot more instant communica- far right - Dan Mehraban, CEO of a digital marketing company, just nine months to reach 100 us.” Lauren Leto would agree. listeners and readers. dergraduates. It’s not “plastics,” and Retailing and founder of the tion. As an entrepreneur, he teaches MSU’s New Media Drivers License course at MSU. million users. She says she first heard of the “(Social media) is still so new as Benjamin was advised in 1967. course, says that students and sees social media empowering His mantra is an amended Haiti earthquake on Twitter mo- that anyone who claims to be an It’s the modern equivalent— professionals are handicapping students and providing them version of James Carville’s politi- ments after it happened. expert probably isn’t,” she says. “get a blog.” themselves if they don’t have a with skills that will give them a not necessarily represent those of In his remarks, Qualman gave cal dictum: It’s a people-driven You can watch Qualman’s “What’s relevant now may be If you don’t know who Benja- deeper understanding of how competitive advantage. Martha Stewart Living Omnipe- a personal example of one his economy, stupid. Qualman notes presentation on Ustream (visit different in three months. The min is, google “The Graduate.” social media is applied. Kate Muth, ’99, information dia. “Having our customers and social media tenets: listening. He the combined Facebook friends msustream.com). Like much of beauty of the Internet is that “The course is already getting architect and interactive designer readers participate with content noted that Amazon allows any- of Ashton Kutcher and Ellen social media, videos on the site there is so much free and demo- traction,” Cole says, noting it at Martha Stewart Living Omni- is a big thing and every user has one to post reviews about a book, DeGeneres surpass the combined are archived and available 24-7. cratic information. I certainly has attracted more than 400 media, fully embraces that social the opportunity to showcase good or bad. Qualman said he population of Ireland, Norway MSU Senior Tricia Bobeda, don’t know what’s next.” students and professionals. media state-of-mind. She draws their ideas,” she says. used one particularly bad review and Denmark, and that if Face- who juggles her studies with a Justin Sailor, ’06, might not “Companies are trolling the the blueprints for new digital Helping to focus the interest as a guide to make improvements book were a country it would be job at the Lansing State Journal, have pulled off his plan to visit all course for employees.” products, designs how they on social media among the MSU and to update the paperback ver- the third largest in the world. represents the new generation of 50 states after graduation from Bill Castanier, ’73, writes the Mehraban says that companies work and provides for the user community, Erik Qualman, so- sion of his book. One catchphrase Qualman journalists who carry most ev- MSU were it not for the burgeon- have to join in the conversation experience on the sites. She lives cial media guru-wizard-shaman “You have to reach out to peo- uses is that “social media is noth- erything they need to gather and ing social media, which he used Michigan literary blog mit- of social media. “I worked with a in Prospect Heights, Brooklyn, and media spokesperson, was ple who didn’t like the book,” he ing more than word of mouth on report the news in a front pocket to attract sponsors and find hosts tenlit.com and is co-founder of lot of corporations that commu- with her husband Tyler Spencer, on campus in April to talk with says. “Companies have to listen steroids—it’s world of mouth.” holding a 3G mobile device. who would let him crash on their nicated one way and it became the lead vocalist and primary students, faculty and staff in an online and join the conversation. In fact, he cites research showing Bobeda, who considers herself couch. Now back in Lansing and the community blogging site obvious they needed to change songwriter for the Electric Six, a educational session organized by Great companies understand that increasing numbers of people a multimedia storyteller, says doing social media consulting, lansingonlinenews.com. He and engage,” he says. “The tools disco-punk band. the MSU Alumni Association. that negative feedback is a good are using social networks when social media is now becoming Sailor, known online as Bugsby, may change, Facebook and Twit- Muth says she is seeing more Qualman’s bestselling book thing.” making buying decisions. This is part of a professional identity has formed a breakfast club of te- also consults with authors on ter may go away, but the point is social media applications inte- Socialnomics is one of the most Qualman has posted a You- a trend business leaders cannot which makes her always con- chies in East Lansing. He also has using social media to promote social media is not going away. grated into the products, but is sought after and talked about Tube video called the “Social ignore, he says, citing the success scious of public space. “There is a blog (yoopersteez.com) focusing Social media is a state of mind.” careful to say that her views do social media books. Media Revolution,” where he of Jet Blue’s social media strategy. less anonymity,” she says. “But on the culture of the Upper their books.

Page 26 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 27 Assistant Communication Professor Cliff Lampe is teaming up with faculty in electrical engineering and computer science to study the evolution of large-scale social media networks.

By Kirsten Khire Keeping up with the rapid surge of social media, MSU researchers are exploring the use of new technology to SOCIAL MEDIA SOLUTIONS address major issues confronting society. Social media is increasingly helping people find solutions to health, economic, employment, relationship and community issues. It’s also a research focus and area FOR MAJOR SOCIETAL ISSUES of expertise in the MSU College of Communication Arts & Sciences. MSU’s social media research has been featured in The New York Times, Newsweek, The Economist, Scientific American, Discovery News, Smart Money, MIT Technol- ogy Review, and other media worldwide. Social media is a term for online media that allows people to share and discuss online content, transforming them from content consumers into content producers. One expanding area of social media includes social network sites such as MySpace or Facebook. These sites enable people to connect with people they know and to share online content, create online communities and communicate with one another. But the technology alone isn’t enough, says Pamela Whitten, dean of the MSU College of Communication Arts & Sciences. “It’s about behavior change,” she says. “At MSU, we are researching social media to reach concrete outcomes for a wide array of needs.” That, in fact, is the goal of the college’s Social Media Research Laboratory. The lab involves about a dozen faculty and at least as many graduate students. A new research and development partnership with INgage Networks is providing more staff, space renovations, and increased opportunities around the globe. At least 20 social media projects are in development, and many projects are under way. What follows are some examples of communication technology and social media research extending from campus to around the world.

Page 28 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 29 Potential life-saver They found lying occurred, but people receive from their social and MAES are always looking Assistant Professor Cliff resources, and more support for According to Donate Life was usually limited to one char- relationships, such as emotional for opportunities to serve people Lampe, who studies how users academic goals, says assistant America, a nonprofit organiza- acteristic: height, weight, or age. support or access to new infor- in new ways. interact on social media, is part professor Nicole Ellison. Yet, she tion whose mission is to increase About 52.6 percent of the men in mation.Now, with a $500,000 Every few years, the two MSU of this interdisciplinary research adds, they “didn’t want another education about organ and tissue the study lied about their height, grant from the National Science units are required to conduct a team with faculty in electri- Facebook.” donation, more than 100,000 as did 39 percent of the women. Foundation, MSU researchers are federal needs assessment, which cal engineering and computer This summer, a select 3,300 Americans currently need life- More women (64.1 percent) lied studying how social network sites was normally conducted in the science. He wants to understand students who know they are com- saving organ transplants. The about their weight. However, such as Facebook are used to con- form of a survey. how these large-scale networks ing to MSU will become part organization says an average of 18 Ellison said, most discrepancies nect and collaborate with others. This year, the process was dif- evolve and what that means for of these online neighborhoods people die each day from the lack were very small and might not be The researchers are focusing on ferent. MSUE and MAES are the outcomes of the interactions before they arrive on campus. of available organs for transplant. noticed in a face-to-face meeting. a number of issues, including gathering feedback from a variety on those sites. When they arrive in September, In a new project funded through According to Ellison, this how college students’ use of such of stakeholders using a specially “These networks are constantly they will continue to access the a $340,000 grant from the U.S. demonstrates a tendency for an tools can enhance their academic designed social media platform changing as people enter and system for ongoing first-year Health Resources and Services Internet user to portray his or experiences.“This work will prove with a crowdsourcing application leave them,” Lampe says. “A experience support. Administration’s Division of her “ideal self,” which might interesting because it is in con- in which ideas can be proposed deeper understanding of the “Spartan Connect is student- Pamela Whitten, dean of Transplantation, MSU research- include aspirations and goals. trast to the popular conception and the crowd can vote them up structure of social networks and centered,” says Vennie Gore Sandi Smith, director of MSU’s MSU’s College of Communi- ers are studying ways in which “Online dating users are strik- of social network sites detracting or down. how that structure evolves can of Residential and Hospitality Health and Risk Communica- cation Arts & Sciences, says so- social media—in particular Face- ing a balance between hon- from time spent on academic Assistant Professor Cliff be applied to a variety of social is- Services. “We are finding out tion Center, is studying how cial media research is designed book—can increase the numbers estly reporting their true offline pursuits,” says MSU assistant Lampe leads the research team sues. For example, norms around what students need directly from use of social media can help to “reach concrete outcomes for of people who register as organ characteristics and embellishing professor Nicole Ellison, the lead with corporate partner INgage health behavior and information them. And we are connecting increase the number people who a wide array of needs.” and tissue donors. a bit in order to attract more researcher on the project. Networks to strategize and seeking have been shown to be with students more than ever,” register to be organ donors. “There is a great need in the attention,” Ellison says. In addition, Ellison and her deliver the social media platform, defined by social networks, so The goals of Spartan Connect state of Michigan to increase So what does this research colleagues are looking at how which is more interactive and knowing how to affect those net- are to facilitate the transition to the number of citizens who mean for online daters? Ellison others may use the collabora- more detailed than a survey. works could create better health MSU and to improve the college enroll on the state organ donor offers a few tips. She suggests tive nature of social networks “This can help MSUE and outcomes.” experience while the students are registry,” says Sandi Smith, that Internet users keep an open for non-academic purposes. MAES determine how they on campus. A wonderful Spartan Do online daters lie director of MSU’s Health and mind regarding their searches She says the work can impact spend their money and what Campus connections experience getting even better? People assume that Risk Communication Center and to look at all aspects of the organizations and groups that Michigan residents really need,” Of course, social media re- That’s something every MSU about themselves? and director of the project. profile, not just the physical could benefit from expanded Lampe says. search is happening right in our alum can celebrate. the use of Facebook “We’re hopeful that we can help descriptions, when assessing collaboration. “This project is about economic own backyard—on the MSU This research is only part of increase the number of young potential mates. “A profile that and human development for campus. the MSU College of Com- MSU researchers adults registering on the Web by makes you laugh out loud will Advancing Michigan Michigan,” The MSU Neighborhoods proj- munication Arts & Sciences’ and other similar as much as 15 percent.” probably be a better match than Across the nation, University ect (www.neighborhoods.msu. larger research in communication have found that a boring profile that claims to Extension operations are at a Changes in networks edu) involves rethinking the way technology, a field in which the sites can have a Match made online represent someone with a ‘great crossroads and facing momen- over time student services are organized. As college is well known. Communi- Online dating is part of today’s sense of humor,’” she notes. tous changes in assessing the Some social network sites have part of the effort, MSU Residen- cation technology includes video they do indeed, but world, but how can Internet needs of people they serve. MSU millions of subscribers. Think tial and Hospitality Services is game design and development, detrimental effect on users navigate through dating Facebook and grades Extension (MSUE) and the YouTube, Facebook and Wikipe- partnering with the MSU College online software and web sites, the way in which networks successfully and safely? Although people assume that Michigan Agricultural Experi- dia, for example. The dynamics of Communication Arts & Internet access, and social media a student’s grades. Researchers at MSU have the use of Facebook and other ment Station (MAES) are no behind them are intriguing—es- Sciences and INgage Networks applications. More information found some interesting clues to similar sites can have a detrimen- exception. With more than 80 pecially for researchers. to incorporate social media into about research at the MSU Col- they do—and the online dating self-presentation, tal effect on a student’s grades, county Extension offices and 15 MSU researchers from the student services—in a big way. lege of Communication Arts & But empirical studies especially in regards to how this idea has not been empirically field stations around the state, colleges of Engineering and The social media project, called Sciences can be found online at amount—may come truthfully people present them- demonstrated. In fact, work by MSUE and MAES are helping Communication Arts & Sci- Spartan Connect, will be a way www.cas.msu.edu. tend to refute such selves online. professors in MSU’s Dept. of with mortgage, nutrition, credit ences have received a $750,000 for students to share important Assistant Professor Nicole Telecommunication, Informa- and other questions, and engag- grant from the National Sci- academic and social information Kirsten Khire is the as a surprise. Ellison and colleagues recently tion Studies, and Media has ing in innovative leading-edge ence Foundation to study how in new ways. communications manager an assumption. compared online dating profiles shown that there are social capital research to address the issues large-scale social networks such In focus groups earlier this for the MSU College of with users’ driver’s licenses to benefits associated with Face- that matter most to Michigan as YouTube and Wikipedia year, students reported needing Communication Arts & Sciences determine who lies about what. book use. Social capital is benefits residents. In addition, MSUE change over time. more ways to navigate university (www.cas.msu.edu).

Page 30 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 31 USING INGAGE: citizenship and or- their farms and A PRACTICAL APPLICATION ganizational skills other businesses, that will carry communities, them through life, children, families By Tom Coon, These are all broad topics that but we’ll also help Kurt Stepnitz and the natural Director, MSU Extension are open to dozens of possibili- youngsters envision themselves and managed resources that ties, but because we don’t have finding success in post-high make Michigan such a special MSU Extension has been unlimited resources, we need to school education and in the place. transferring knowledge to sharply focus our work on the careers of the future. While every state extension Michigan residents since 1914. issues that are most important to MSU Extension is probably service is required to carry out Homecoming ad Full page We don’t just parachute into the state’s residents. best known for its work in help- a process to identify the issues communities, tell them what For example, subjects related ing farmers produce safe, bounti- facing residents, no other state we think they need and then to our “Greening Michigan” area ful yields, and we’ll continue to has initiated a process that is like leave; our staff members live in might include growing crops help Michigan’s $71 billion food the one we are carrying out with the communities they serve. We for the bioeconomy, helping and agriculture sector find new INgage. In addition to generat- address the most pressing needs, communities make the most markets and discover new ways ing rich and varied data that will and right now, some of the of tourism opportunities or to produce the products that will use to benefit the state, we’ll be most serious issues relate to the supporting our strong corps of feed – and fuel – us well into the doing the very thing that is at the economy and jobs. trained Master Gardeners who 21st century. heart of MSU’s core: contribut- We want to know if we’re provide environmentally sound To find out how Michigan ing to knowledge. Researchers focusing our resources on those yard and garden education residents want us to do all of in the MSU College of Com- issues that mean the most to peo- When it comes to improving these things, and which are the munication Arts and Sciences ple. After a major effort in 2009, health and nutrition, there are most important to them, we’re will study our experience and use we identified four overarching endless possibilities, from pre- using some cutting-edge technol- it to further our understanding issues that can be best addressed venting incidence of childhood ogy to generate discussion and of communication processes by our educational efforts: obesity to helping adults manage gather input from Michigan- and how they are influenced by Greening Michigan: Leverag- chronic conditions like diabetes ians. We’re pleased that we were digital technology. ing Natural & Human Assets to supporting community-wide one of the first MSU entities I’ve very pleased – but not for Prosperity physical activity options. that began working with the at all surprised – that we are Improving Health & Nutri- We have 100 years of ex- INgage Network team; the doing something that no other tion perience in helping prepare online presence they built (www. state has attempted. It’s a logical Preparing Michigan’s Chil- Michigan’s children for the advancemichigan.msu.edu) has next step in our rich history of dren & Youth for the Future future through the 4-H Youth allowed residents to share their innovation and helping people Enhancing Michigan’s First Development Program. We’ll ideas, thoughts and suggestions explore new means for getting Green Industry: Agriculture & still be offering 4-H to help for how we can help them meet the information they need to Agribusiness young people develop leadership, the challenges that are facing improve their lives.

Page 32 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 33 SPORTS

Courtesy of MSU Athletic Communications freshmen have also been impres- MSU’s defensive line is an- sive (Le’Veon Bell and Nick Hill, chored by sophomore tackle Jerel who played in the spring game).” Worthy, who earned Freshman MSU boasts a bevy of talented All-American honors last season. wide receivers like B.J. Cunning- Other defensive linemen with ham, Mark Dell, Keshawn Mar- experience include Senior Colin tin and also Nichol, who showed Neely, juniors Kevin Pickelman in the spring game that he can and Johnathan Strayhorn, and excel in his new position by mak- sophomores Tyler Hoover and ing some acrobatic catches across Blake Treadwell. Adding depth the middle. Dantonio notes that will be newcomers Denzel Drone newcomers like Bennie Fowler and Corey Freeman at defensive and Donald Spencer also emerged end, and Dan France and Micajah during spring practice. Reynolds in the interior. “Tight end continues to be a Senior cornerback Chris L. Sophmore Draymond Green strength with four established Rucker returns to anchor the was solid offensively and players there,” says Dantonio of cornerback position, along with defensively for the Spartans. Charlie Gantt, Brian Linthicum, sophomore Johnny Adams. New- Also, Stepping in for an Garrett Celek and Dion Sims. comers Dana Dixon and Mitchell injured Kalin Lucas, Korie Blocking for them will be an White will also compete for play- Lucious acquitted himself offensive line anchored by two ing time. Senior Marcus Hyde with great poise and hit the upperclassmen who combined for and junior Trenton Robinson will winning trey at the buzzer. 15 starts—Guard Joel Foreman, be at safety, along with senior Jesse ANOTHER YEAR, Honorable Mention All-Big Ten, Johnson and newcomers Jairus ANOTHER FINAL FOUR! This year’s achievement by and Center John Stipek. Others Jones and Patrick White. the men’s team raised eyebrows, competing for playing time include Veteran senior punter Aaron By Robert Bao given all the adversity Izzo had Nate Klatt at center, D.J. Young, Bates returns, as does Senior Long to surmount—such as injuries, Courtesy of MSU Athletic Communications David Barrent, Henry Conway, Snapper Alex Shackleton. Sopho- Is the NCAA Final Four a part suspensions and assorted snags. John Deyo, Jared McGaha and more Dan Conroy and freshman of the MSU men’s basketball Among them: J’Michael Deane at tackle, and Kevin Muma will compete for schedule? Yes, every other year Junior Point Guard Kalin Lu- Ethan Ruhland, Chris McDonald, kicking duties, along with incom- under Tom Izzo. cas, last season’s Big Ten Player of and 360-pound behemoth Anto- ing freshman Mike Sadler. Dell the Year, suffered a season-ending nio Jeremiah at guard. and Martin return as kickoff and Tom Izzo has done it again. freak injury. 2010 Football “I feel good about our offensive punt returners. Only one year after a glorious, Sophomore Forward Delvon Preview proven experience. “(Redshirt line,” says Dantonio. “I feel we The coaching staff returns fairly storybook run to the 2009 Final Roe, a key inside player, post- Freshman) Andrew Maxwell have more depth there and that intact, with Don Treadwell and Four in Ford Field, he again led poned surgery to repair a torn MSU EXPECTS TO VIE shows great promise. And with we’ll gain experience early in Pat Narduzzi as offensive and the Spartan cagers to the Final meniscus and played in pain. FOR BIG TEN TITLE (true freshman) Joe Boisture, this the season. I see us beginning to defensive coordinators, and assis- Four in Indianapolis. It was his Junior Guard Chris Allen is the first time we’ve had four answer a lot of questions there.” tants Dan Roushar, Mark Staten, sixth Final Four appearance in sprained the arch of his right foot, By Robert Bao quarterbacks on scholarship— Competing at fullback are Harlon Barnett, Ted Gill and the last 12 seasons—a record un- a painful injury. Based on the Green and White and inexperienced. On defense, All- which is by design.” Adam Setterbo, Drew Stevens Mike Tressel. Brad Salem replaces matched by any current coach. Several instances surfaced This fall, expect the Spartans game last spring, MSU will feature American Greg Jones returns for his Dantonio believes MSU’s and Josh Rouse, who returns from Dan Enos, who became head Meanwhile, Suzy Merchant where Izzo had to find new and to be young but very talented, significant talent in the skill posi- senior season to lead a talent-laden running backs are solid. “We an injury last season. coach at Central Michigan. especially in the skill positions. tions on offense—quarterback, linebacking corps. have extremely bright, confident On defense, First Team All- Looking out the window of Andy Glockner, writer with SI.com, calls Izzo “the best and self-motivated young men American Greg Jones anchors a his office, Dantonio can see both basketball coach in America, bar none.” What can we expect in year four there,” he says. He is referring to group of experienced linebackers the basketball and ice hockey “I feel good about our offensive line. We have more depth of Mark Dantonio’s rebuilding sophomores Larry Caper, who including Eric Gordon, Jon Misch facilities. “I always say, we don’t and we’ll gain experience early. I see us answering a lot of program? scored the winning touchdown and Chris Norman. In the spring have to look but 300 yards to see led the women cagers to a third creative ways to foster team unity questions there.” “I feel we’ll compete for the Big in overtime against Michigan last game, Denicos Allen stood out excellence,” he says, motioning in straight postseason tournament and leadership. Ten championship,” says Dan- season, and Edwin Baker, who as a dynamic prospect as well. that direction. “We certainly hope appearance in her three years as And yet, through all the travails, tonio. “We did that in year two, made an electrifying 46-yard Many fans are eager to see Max to emulate that.” MSU head coach. The women’s MSU hung a second straight Final stepped back in 2009. But things wide receiver, running back and “Quarterback is a strength,” says touchdown run against Texas Bullough and William Gholston, If things hold together and the team beat Bowling Green in this Four banner alongside its 2010 are promising. We’re getting very tight end. The Spartans will also Dantonio, noting that both Kirk Tech in the Alamo Bowl. “They two highly-touted true freshmen team stays healthy, MSU should year’s NCAA tournament before Big Ten Championship banner. good leadership right now and boast plenty of talent in the trench- Cousins and Keith Nichol, who are also extremely gifted. They who Dantonio believes might get be headed to its fourth straight bowing out to Kentucky in the This latest trip to the Final Four, we’re very optimistic.” es—but the talent is relatively young has moved to wide receiver, have have speed and power. The two playing time. bowl under Dantonio. second round. basketball’s holy land, “may be his

Page 34 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 35 Photos by Matt Mitchell, MSU Athletic Communications Eight, MSU faced a rugged Ten- FOR THE RECORD nessee team that had beaten Ohio State, Big Ten co-champions BIG TEN STANDOUTS—Two along with MSU and Purdue. In Spartan seniors won Big Ten a close, exciting game, Tennessee honors. Golfer Laura Kueny, a tied the game 69-69 as the clock three-time All-Big Ten selection, wound down with a free throw was named this year’s Big Ten but missed a second free throw. Women’s Golfer of the Year. She Lucious grabbed the rebound, is the second player in program then Green passed to Raymar history to win the honor (Em- Morgan under the basket. Mor- ily Bastel won in 2002). Rower gan was hacked with less than Emily Regan was named the two seconds left. Morgan, only Conference’s Athlete of the Year, the tenth MSU player in history the third consecutive Spartan MSUAA Tailgate ad 1/2 page horizontal to amass 1,500 points and 700 to win this honor. A three-year rebounds, was not about to falter. member of MSU’s varsity eight, Tom Izzo, a sideline dynamo He made the first free throw, Regan rowed for MSU’s Big Ten against Butler, has become a near- putting MSU ahead 70-69, then Champion V8 in all nine races. fixture in NCAA Final Fours. intentionally missed the second. Raymar Morgan’s free throw The Volunteer’s desperation, half- with less than two seconds left court shot at the buzzer fell short. sealed MSU’s win over Tennesse “There is nothing greater than in St. Louis. And, hoisted by his going to a Final Four that I teammates, Kalin Lucas cuts know of,” says Izzo, dubbed “Mr. the net down in St. Louis after March” by some sportswriters. most impressive coaching job yet,” MSU rallied to win the Midwest “Except winning it.” writes Gerry Ahern of Yahoo! regional—said by analysts to be The Spartan run ended in In- . ESPN analyst Digger dianapolis when MSU was edged Sports the toughest bracket this year. Matthew Mitchell/MSU Athletic Communications Phelps invoked “the Izzo factor” by Butler 52-50, a Cinderella team MICHIGAN STATE UNIVERSITY ALUMNI ASSOCIATION to explain why the Spartans kept Against Maryland in the next from Indianapolis. At game’s end, Laura Kueny displays a perfect winning games he had predicted game, MSU rode Durrell Sum- the referees did not call either of finish at the Spartan Golf Classic them to lose. Izzo’s all-time mers’ hot shooting to lead by 16 two apparent fouls—one a near last August. Study online .761 winning percentage in the points. But the Terrapins took wrestling hold—by the Bulldogs with the University NCAA tournament, where his advantage of a season-ending on Green and Roe. IN MEMORIAM—Former record is 35-11, now ranks second injury to Lucas and chipped away Despite the loss, one is hard put Pitcher Robin Roberts, ’47, the of Oxford among all active coaches. Izzo at the lead, eventually leading by to find any Spartan fans unim- only Spartan from anywhere in takes particular pride in his 16-3 one point with six seconds left. pressed with the achievement by in baseball’s record on the second day of an This is when one of the most MSU and by Izzo, who is ably Hall of Fame, the world! NCAA tournament weekend, memorable plays in MSU history assisted by assistant coaches Mark died May 6 10 week noncredit personal enrichment which speaks volumes about his unfolded. Sophomore Forward Montgomery, Dwayne Stephens in his home courses in Archaeology, Art History, ability to prepare the team in less Draymond Green dribbled up and Mike Garland. A rumor sur- in Temple English Literature, History, and than two days. As Magic Johnson the court and fired a pass to Korie faced that Oregon was prepared Terrace, FL. Philosophy notes, “He’s the best (coach) in Lucious, the backup point guard, to offer Izzo a blank check for his A basketball Register Now for Spring 2010 courses. the nation when it comes to the just as Roe ducked to avoid being services. But Izzo’s response was and baseball star at MSU, Roberts Discounts for MSU Alumni Members! NCAA tournament.” hit. Lucious’s trey hit nothing music to the ears of Spartan fans. became a standout major league For more information visit: Andy Glockner, writer with but net at the buzzer. He was “I’ve been fortunate that my pitcher and was named an All- www.msualum.com/evecoll/oxonline.cfm SI.com, goes one step farther. He instantly mobbed by delirious name does come up for some jobs Star seven times. In 1950 he led Phone: (517) 355-4562 calls Izzo “the best basketball teammates (even Sparty jumped because that’s a privilege, not a the Philadelphia Phillies to the Offered by the University of Oxford’s coach in America, bar none.” into the pile). right,” Izzo says. “. . . I am going to pennant. He led the National Department for Continuing Education and MSU began its NCAA run in At the regionals in St. Louis, put everything I can into trying League in wins from 1952-56. In the University Advancement/MSU Alumni Association’s Evening College Spokane, WA, home of former MSU dispatched Northern Iowa to bring this university its third his career, he had 286 wins, 45 MSU Coach Jud Heathcote, 59-52 in the Sweet Sixteen. The crystal ball and that is all I’m do- shutouts, and 2,357 strikeouts. A Izzo’s mentor. MSU won a close Panthers had knocked out No. ing. As long as they want to keep statue of him sits outside the first game against New Mexico State 1-seed Kansas and made the cover me, I plan on being here.” base gate at Citizens Bank Park in 70-67 behind Lucas’ 25 points. of Sports Illustrated. In the Elite Same time, next March? Philadelphia. He was 83.

Page 36 Summer 2010 MSU Alumni Magazine Click Right Through for MSU alumni.msu.edu Page 37 ALMA MATTERS

Regional Clubs Jills Galleria, Atlanta, to watch the MSU-UM game. Inset: CENTRAL OHIO— Feb. 13 & 28: Hoopingarner poses with Kelly More than 30 area Spartans gath- Jean Erwin, president of the ered at Gallo’s Tap Room, Colum- local Penn State club, who had bus, to watch games against Penn to wear Spartan attire because State and Purdue. Mar. 19: Two MSU beat PSU in a local food dozen area Spartans gathered at collections contest. Brewsky’s in Columbus to watch the New Mexico State game.

COASTAL ALUMNI—Jan. 2: About 15 area young alumni gathered at Wild Wings in downtown Savannah, GA, to watch the Alamo Bowl. Jan.16: Game viewing party held at B&D Burg- GREATER MIDLAND COUNTY— Heathcote’s previous record of LIVINGSTON COUNTY—Jan. ers, Savannah. Mar. 3: (L to r) Andrew Smith, most wins by an MSU basketball 2: Nearly 50 area Spartans Shannon Feeback, Matthew coach. gathered at Buffalo Wild Wings, Burdick, Jillian Ashburn, Becky Howell, to watch MSU in the Thomas King, Stephen King and HURON COUNTY—Jan. 26: Alamo Bowl. Kevin Senopole were among two Spartans and a few Wolverines dozen young alumni gathered attended a tailgate party at the LOWCOUNTRY, SOUTH for an evening at Whiting Forest Pasta House, Kinde, to watch the CAROLINA—Dec. 7: About 300 for an evening of music, hors MSU-UM basketball game. area Spartans gathered at the d’ouevres and wine tasting. Marriott Hotel, Charleston, for a pep rally prior to the men’s bas- GREATER PHILADELPHIA— ketball game against The Citadel. DALLAS-FT. WORTH, TX—Mar. 7: Nov. 29: About 50 Spartans Special guest was MSU Coach Club Scholarship Recipient from both the Philadelphia Tom Izzo (left side, standing Velora Hall (left) presents a and New York area supported behind the block S). gift to Club President Chris MSU in the Legends Tourna- Horner at an MSU-UM watch ment in Atlantic City, NJ. The party at Blackfinn Restaurant “341” signs referred to Coach JACKSON—Jan. 23: About 30 & Saloon, Addison. In all, Tom Izzo’s 341st win, Spartans gathered at Rocky Top some 250 area which surpassed Jud Beer to watch the Minnesota game. Spartans attended the watch parties throughout the season, raising $550 for the club’s scholar- OAKLAND COUNTY—Mar. 10: ship fund. Sparty visited three Oakland County elementary schools. GREATER ATLANTA, GA —Jan. 26: (Clock- wise from left) Eric Snow, MSUAA Executive Director Scott Westerman, Club President Curt Hoopin- garner, Phil Hickey, Morten Andersen and Eddie Smith were among more than 100 area Spartans gathered at Jocks and Page 40 Summer 2010 MSU Alumni Magazine senior class arrival through a saber guard, dancing and the arrival of special guest Sparty.

Carole Ames, Alumni Board President Wendy Darga and Vice President Jan Amsterburg were among some 40 alumni who gathered with MSU student interns in Chicago public schools at O’Malley’s West, a Chicago bar COMMUNICATION ARTS and grill owned by MSU alumni. & SCIENCES—Feb. 18: (L to r) Lucinda Davenport, acting HOSPITALITY BUSINESS—Feb. 6: director of MSU’s School of More than 250 alumni and SATE E T L , WA—Dec. 8: (L to r) Journalism; Speaker Kathy friends attended the student-run Jack Avery, Phil Purdy, Emily Hoffman of the Associated Press; Jazz Age Auction at Kellogg Cen- Alder and Brett Gutherie were Speaker Don Gonyea of National ter, featuring celebrity auctioneers among 20 area Spartans who Public Radio; and Moderator Bob Howe and Joe Castelli. The attended a holiday part at Jimmy’s Eric Freedman participated in funds raised are shared with On First. The group gathered Jordan Center and a postgame the annual Frederick S. Siebert Lansing’s Junior League and canned goods to donate to the dinner at the Legends Sports Bar, Lecture. About 150 students Wharton Center’s Institute for Seattle Union Gospel Mission. State College, PA. and alumni attended the lecture Arts & Creativity. Jan. 29: Some

Jim Honhart in the Communication Arts & 575 alumni, faculty, staff and stu- Sciences Building. dents attended the annual “Vegas CONSTITUENT ASSOCIATIONS Night” in the football tower at EDUCATION—Mar. 12: (L to r) Spartan Stadium. The event raised ARMY ROTC—Feb. 13: More Gunnard Johnson, Bethany Mu- more than $7,000 for student than 370 alumni and friends gridge, Diane Rutter, Dean scholarships. attended the 101st Army ROTC Military Ball, a tradition dating back over a century ago. Clarence THE VILLAGES, FL—Mar. 13: Underwood, former MSU (L to r) Bob Coulter, Paul Felch, athletics director, was Emcee Terry Braverman, Mark the keynote speaker. The Styles, Glenn Williams, Chuck evening included a formal Colby and Club President John receiving line, the posting Calandro were among more than of the National Colors, 300 area Spartans gathered at a MUSIC—Jan. 22: More than scholarship fundraiser. Enter- 200 alumni, students and fac- tainment was provided by Felch, ulty attended a reception at the Styles, Williams and Colby Michigan Music Conference in of Three Men & A Tenor, an the Amway Grand Plaza, Grand acapella group formed by former Rapids. Special guests included MSU Glee Club members.

WESTERN PENNSYLVANIA— Jan. 2: More than a dozen Spar- tans attended an Alamo Bowl watch at Mullen’s Bar and Grill, Pittsburgh, PA. Feb. 13: About 20 area Spartans attended the MSU-Penn State game at Bryce Click Right Through for MSU alumni.msu.edu Page 41 Dean James Forger; Edward MSU TELECASTERS—Feb. 20: Quick; Director of Bands Kevin Alumni panelists (l to r) Ryan Sedatole; and Music Education Alloway, Faculty Advisor and Area Chair Cynthia Taggart. Moderator Bob Albers, Mau- Feb. 26: An alumni recep- reen Enright, Andrew Sobotka, tion was held at the American Debora Del Valle, Heather Zara, Choral Director’s Association Brian Murray and Tim Taylor Central Division Convention in spoke about their profession Cincinnati, OH. to more than 50 alumni and students at the Communication NURSING—Jan. 19: About a Arts and Sciences Building. The dozen Spartans attended a dinner group then gathered for lunch at in Denver, CO, sponsored by Pizza House. Dean Mary Mundt and Colorado State Champion Stephanie May. Jan. 25: About a dozen Spartans (right), Social Science Dean Mari- ALUMNI INTEREST GROUPS attended a luncheon with Dean etta Baba, and MSUAA Executive Mary Mundt at the Orange Blos- Director Scott Westerman (left). MSU ALUMNI BAND—Members som Hills Country Club, The from Michigan and the Midwest Villages, FL. played at 10 basketball and hockey INTERNATIONAL CLUBS events in December and January, led by five different conductors. INDONESIA—Mar. 13-14: Ap- In the 10 appearances, MSU went proximately 40 members of MSU undefeated at 9-0-1. Altogether KALEIDOSCOPE 2010—Sarah Indonesian Alumni Association 161 individuals took part in these Ferguson, the Duchess of York, gathered at the University of appearances. Jack Nelson, ’72, was the 2010 keynote speaker at Indonesia for a two-day alumni MA ’74, coordinator the MSU the MSU Alumni Association’s reunion. Alumni Band pep units. annual Kaleidoscope event. This year’s event had nearly 1,000 attendees at the Kellogg Hotel OSTEOPATHIC MEDICINE— and Conference Center and an- Mar. 6-13: More than 60 alumni other 120 watching the event and friends attended the Seminar through a live broadcast at in the Sun at the Grand Pal- the University Club, making ladium Lady Hamilton Resort, this year’s event the highest Montego Bay, Jamaica. Partici- attended in the event’s 36 year pating physicians learned the lat- history. The event’s planning est in health care while enjoying committee included (l to r) the Caribbean weather. JAPAN, TOKYO—Mar. 9: Board members of MSU Alumni Club PACKAGING—Oct. 5: More of Japan-Tokyo met with Claire than 80 alumni attended the Brender (middle), MSU director annual reunion at the Hard Rock of international alumni relations, Café, Las Vegas, NV. at a downtown restaurant.

SOCIAL SCIENCE—Mar. 12: Director of International About 140 Spartans in the Wash- Alumni Relations Claire Bren- ington, DC area attended an der met with Club leaders and alumni reception to honor Distin- alumni in Osaka, Tokyo, Jakarta guished Alumni Award Winner and Seoul during a quick trip to Spence Abraham (middle), former Asia March 7-17. Shown are the U.S. Senator and U.S. Secretary MSU Alumni Club of Indonesia of Energy, at Clyde’s of Gallery and MSU Alumni Club of Japan Place. Special guests included - Tokyo. Visit {…flickr.com} for President Lou Anna K. Simon additional photos. Page 42 Summer 2010 MSU Alumni Magazine Kurt Stepnitz/University Relations Kim Camp, Sheri Jones, Laurie remote part of northern Afghani- Robison, Jennifer Battle, Bonnie stan. He notes that he and his fel- Knutson, Keynote Speaker Sarah low soldiers cheered for the Green Ferguson, Sarah Skilling, Beth and White during March Mad- Rhodes, Debbie Alexander and ness. “The Afghans were a bit Tammy Hoebecke. confused by our impromptu pep rally, but wished ‘good fortune SPARTANS IN AFGHANISTAN upon our house’ just the same,” re- —Lt. Michael J. O’Neill (stand- ports O’Neill. The group’s efforts ing, 2nd from left), ’93, of the U.S. were rewarded when Tom Izzo led Army poses with members of a MSU to its sixth Final Four in the newly-formed MSU fan club in a past 12 seasons. Photo courtesy of Lt. Michael O’Neill, ‘93

Stay connected and be informed • Visit the msu campus and join in your college’s activities and events.

CMI OM UN CATION Demonstration Hall JAMES MADISON COLLEGE Northern Colorado game. ARTS & SCIENCES Web: www.spartanband.net/ Founders Circle Luncheon E-mail: [email protected] Shine Lecture: alumni.html Oct. 22, 2010, 11:30 a.m. Sports Journalism & Ethics ($35/$40) Oct. 15, 2010, 2 p.m. HUMAN MEDICINE Kellogg Center Communications Arts & Alumni Weekend Annual luncheon series features Sciences Building, Rm. 145 Aug. 27-28, 2010 Dayne Walling, Mayor of Flint. E-mail: [email protected] Secchia Center, Grand Rapids E-mail: [email protected] Attend building tours, afternoon Journalism @ MSU excursions, and the Distinguished OSTEOPATHIC MEDICINE Celebration Weekend Alumni Lecture and reception. Annual Golf Tournament Oct. 22-23, 2010 E-mail: [email protected] Sept. 24, 2010, Featuring workshops, Eagle Eye Golf Course, Bath networking and reception. Secchia Center E-mail: [email protected] E-mail: [email protected] Grand Opening Gala Sept. 14, 2010, 6 p.m. Silverfest Weekend MSU ALUMNI BAND The Secchia Center, Grand Sept. 24-25, 2010 Annual Fall Reunion Rapids. Public tours will be Friday evening reception, Sept. 15, 2010, 7 a.m. – 4:30 p.m. conducted on Sept. 11, 2010. continuing medical education, ($10) E-mail: [email protected] and Saturday tailgate prior to

Click Right Through for MSU www.msualum.com Page 43 Roger Boettcher/Leavenworth Photography treasurer who oversees MPLP as IPPSR director. “This is a truly solid record.” Roberts, who worked for Blanchard and Engler, played an instrumental role in bringing them to their first MPLP stage together. Among the MPLP alumni are a leader of a sovereign nation, Aaron Payment, former chair of the Sault Ste. Marie Tribe of Chippewa Indians. Another is former Detroit Mayor and current City Council Member Kenneth Cockrel, Jr. Eight MPLP alumni now serve in the Michigan Legislature. Rep. Richard Ball, Rep. Ed Cle- mente, Rep. Robert Dean, Rep. Gail Haines, Rep. Ken Horn, Rep. Kate Segal and Rep. Wayne At a February MPLP fundraiser in Livonia, President Lou Anna Schmidt serve in the state House. K. Simon posed with MPLP speakers John Engler (left) and Jim Sen. Wayne Kuipers serves in the Blanchard (right), both former governors of Michigan and both Michigan Senate. former Spartans. “In an era of term limits, more MPLP-trained leaders are preparing to run for office—from In February, former Michigan their way around the Capitol school boards to Congress,” notes Governors Jim Blanchard and when they arrived in Lansing. Roberts. A C SHOW ASE OF John Engler—one a Democrat, The co-directors of the program MPLP is a non-profit, 501c3 BIPARTISANSHIP one a Republican, and both hail from each party. Currently, entity, supported by the MSU Spartans—served as the keynote they are Steve Tobocman, a Dem- Office of the Provost, the College By Robert Bao, Editor speakers at MPLP fundraisers ocrat and former House Majority of Social Science and IPPSR. MSU’s Michigan Political Lead- in Livonia and Grand Rapids. Floor Leader, and Anne Mer- Roberts notes that significant ership Program is running strong In previous years, headline duos venne, who held several executive grant funding comes from the after nearly two decades of creat- from both sides of the aisle have positions in the administration of W.K. Kellogg Foundation of ing leaders from the grassroots to included Jack Kemp and Bill Gov. Engler. Battle Creek and the Herbert H. the governor’s mansion. Bradley, Leon Panetta and Haley Every year, 24 aspiring politi- and Grace A. Dow Foundation Barbour, Karen Hughes and Dee cians—12 Republicans and 12 of Midland. Political pundits who bemoan Dee Meyers, Howard Dean and Democrats—are selected to take “We also receive generous the lack of political bipartisan- Pat Buchanan, and other national part in the MPLP’s 10-month, contributions from Michigan ship in Michigan should take a political figures. One year the weekend course on how to be a associations, corporations, labor look at MSU’s Michigan Politi- guests were Mary Matalin and successful political leader. The organizations, MPLP alumni and cal Leadership Program (MPLP). James Carville, living proof that “Fellows” learn practical skills individuals,” says Roberts. “There Run by MSU’s Institute For Pub- civility can arise from a “marriage” from elected officials, professors, is widespread support for this lic Policy And Social Research of opposing political views. and professionals from business, educational program.” (IPPSR), the MPLP program The audiences at the fundrais- labor and media. Since 1992, Fellowship applications are seeks to train political leaders of ers represent the entire political 480 Fellows have graduated available this summer. For more the future. spectrum; they have supported from the program. information, or to help the pro- Everything it does, it does in the MPLP program since 1992, “To date, one-quarter of the gram, visit ippsr.msu.edu/mplp. bipartisan fashion—from its when the program started partly program’s graduates are serv- You can also become a fan of the leadership and its fellows, to the as term limits appeared on the ing or have served in elected or Michigan Political Leadership celebrity guests who headline its horizon along with the sense that appointed office,” says Douglas Program in Facebook and receive annual fundraisers. newcomers would need to know B. Roberts, the former state Twitter updates at mplpmsu.

Page 44 Summer 2010 MSU Alumni Magazine An exclusive, numbered, limited edition of 2000 available only The most accurate and detailed from University Replicas bronze replica of “The Spartan” ever made

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Click Right Through for MSU alumni.msu.edu Page 45 OBITUARIES

20s Robert B. MacDonald, ’38, of Rich- Jeanette (Gass) Priest, ’40, of Ster- terfield, MO, Aug. 25, age 88. Dorothy K. (Simmons) Weeks, ’26, mond, VA. ling Heights, Jul. 1, age 92. Douglas R. Clay, ’43, of New Port of Bonita Springs, FL. Avalon R. (Gowans) McKenna, ’38, David E. Sherman, ’40, of Hender- Richey, FL. of Raleigh, NC, Dec. 9, age 94. sonville, NC, Nov. 1, age 92. Florence J. (Foley) Farmer, ’43, of 30s Ernest L. McLaughlin, ’38, of Mid- Oscar Sussman, ’40, of Chapel Hill, Saint Joseph, Jan. 4. Charlotte L. (Curtis) Miel, ’30, of land. NC, Mar. 25, age 92. Dora Haynes, ’43, of Yukon, OK, Stanton, Jun. 27, age 99. Harper M. Scott, ’38, of Flint, Oct. Warren E. Tansey, ’40, of Sequim, Sep. 27. Bessie E. (Auchampaugh) Williams, 14, age 93. WA, Mar. 12, age 92. Gleason D. Rohlfs, ’43, of Bad Axe, ’31, of Toledo, OH. Lee J. Talladay, ’38, of Milan, Dec. Elizabeth A. Barany, ’41, of Flint, Nov. 2, age 91. Helen L. (Benson) Cook, ’32, of 14, age 93. Feb. 20, age 90. Dale E. Ryan, ’43, of Royal Oak, Southern Pines, NC, Dec. 5, age Barbara J. (Hall) Wilcox, ’38, of Edward J. Churchill, ’41, of Colum- Feb. 10, age 89. 100. Sedona, AZ, Jul. 1, age 93. bia, CT, Nov. 20, age 90. Martha J. Tavener, ’43, of Traverse Alice D. (Bloomer) Miller, ’32, of John D. Winter, ’38, of Grand Dora W. (Gower) Thompson, ’41, of City, Feb. 12, age 88. Williamston. Rapids. Portage, Feb. 1, age 91. James A. Bivins, ’44, of Carrollton, Richard W. Cook, ’33, of Southern Grant A. Baker, ’39, of Orlando, William J. Vondrasek, ’41, of Bath, GA, Mar. 23, age 89. Pines, NC. FL, Nov. 10, age 91. Mar. 17, age 89. Betty J. (Bueschlen) Diegel, ’44, of Elizabeth H. (Baker) Henderson, Frederick L. Burge, ’39, of Bloom- Ward H. Walstrom, ’41, of Harbor Hillsdale, Mar. 18, age 87. ’33, of Lillian, AL. field Hills, Mar. 1, age 91. Springs, Mar. 23, age 93. Norma J. (Ovaitt) Welsh, ’44, of Nina (Sydow) Humphrey, ’33, of William E. Carpenter, ’39, of Hen- Joseph Zeldner, ’41, of Delray Beach, Mesa, AZ, Oct. 29, age 87. San Francisco, CA, May 29, age 98. dersonville, NC, Feb. 23, age 92. FL, Jul. 16, age 91. Wallace F. Monson, ’45, of Lincoln, Norman A. Tibbits, ’33, of Burtch- Amelia E. (Fodor) Eads, ’39, of Shirley V. (Andrews) Ambrose, ’42, NE, Mar. 14, age 91. ville, Jul. 16, age 100. Dearborn, Oct. 28, age 92. of Okemos, Mar. 19, age 89. Margaret L. Smith, ’45. Blair (Williams) Smith, ’34. William A. Frankish, ’39, of Co- Ruth A. (Gatesman) Andrzejewski, Robert W. Stipek, ’45, of Evart, Mar. 11. Catherine L. (Benham) Bartell, ’35, lumbia, SC, Jan. 5, age 94. ’42, of Saginaw, Sep. 21, age 89. Mary B. Van Allsburg, ’45, of of University Park, FL, Aug. 14, Carson Ludlow, ’39, of Albion, Dorothy J. (Pekelder) Bingham, ’42, Muskegon. age 96. Apr. 13. of Destin, FL, Jan. 12, age 90. Harry J. Douma, ’46, of Palm City, Mary L. (Hallman) Ellsworth, ’35, Arthur H. Mann, ’39, of Alan R. Blackmar, ’42, of Milford, FL, Jul. 15, age 86. of Frankfort, Feb. 8, age 96. Louisville, KY. Mar. 11, age 89. Henry G. Klein, ’46, of Jackson, Marjorie J. (Brown) Frutchey, ’35, Jane E. (Hall) McKibbin, ’39, of Ernest A. Bottke, ’42, of Palo Alto, Feb. 25, age 88. of Monte Vista, CO. Lake Mary, FL, May 25, age 91. CA, Oct. 15, age 91. Marion L. (Steers) Anderson, ’47, of Louise T. Gregory, ’35, of Flint, Dec. Eldon E. McLean, ’39, of Ann Ar- Carolyn E. (Denman) Conley, ’42, Berkeley Heights, NJ, Aug. 12. 13, age 97. bor, Dec. 20, age 95. of Atlanta, GA, Feb. 21, age 89. Jack W. Burnett, ’47, of Prudenville, John F. Ryff, ’35, of Chandler, AZ, Raymond L. Osborn, ’39, of Co- Ruth (Stow) Fry, ’42, of Grand Rap- Dec. 28, age 82. Sep. 16. lumbia, MD, May 14, age 91. ids, Oct. 17, age 90. Ruth M. (Tinglan) Dieters, ’47, of Dorothy J. (Dell) Syze, ’35, of Mi- Marjorie E. (Derbyshire) Pennock, Patricia C. Lawson, ’42, of Ann Rochester, Jul. 3, age 83. ami, FL. ’39, of Gladwin, Nov. 26, age 93. Arbor, Aug. 10, age 89. Marion V. Duncan, ’47, of Grosse Evelyn L. (Bihn) Handlon, ’36, of Russell A. Stroud, ’39, of Allen Park. Harold A. Musser, ’42, of New Pointe, Feb. 3, age 84. Midland, Nov. 21, age 94. Andrew C. Wood, ’39, of Berlin, WI. Theodore H. Gordon, ’47, of Toledo, Helen I. (Waite) Kimmel, ’36, of Decatur, GA. Elaine M. (Shemerhorn) Myers, ’42, OH, Jan. 15, age 87. Xenia, OH, Aug. 17, age 93. of Jenison, May 28, age 90. John K. Guiher, ’47, of Champaign, John L. Von Batchelder, ’37, of 40s Robert W. Neilsen, ’42, of Alma, IL, Apr. 3, age 93. Highland Park, Feb. 15. Margaret (Kane) Burge, ’40, of Sep. 27, age 90. Marvin K. Johnson, ’47, of Crop- Raymond B. Whiting, ’37, of Tra- Bloomfield Hills, Mar. 1, age 91. Harold A. Steinke, ’42, of Midland, well, AL, Jan. 9, age 85. verse City, Aug. 24, age 95. David G. Cowden, ’40, of El Paso, Mar. 16, age 90. Eugene A. Justema, ’47, of Grand Virginia M. (Anschuetz) Yokers, ’37, TX, Mar. 6, age 91. Doris W. (Waters) Stover-Russell, Rapids, Jan. 30, age 85. of Seattle, WA, Jan. 27, age 95. Rose M. D’Aloisio, ’40, of East Lan- ’42, of Northville, May 1, age 88. Winston M. Laughlin, ’47, of Palm- Harry F. Carr, ’38, of Wilmington, sing, Feb. 8, age 91. William Winglar, ’42, of Grand- er, AK, Jul. 28, age 92. DE, Nov. 18, age 93. Truman J. Hammel, ’40, of Dallas, ville, Feb. 19, age 89. Wilma J. (Helfrich) Malarik, ’47, of Martha D. (Lee) Garrison, ’38, of TX, Jun. 4, age 89. Jack W. Barnes, ’43, of East Lan- Traverse City, Feb. 23, age 84. Laurel, MD, Jul. 15, age 92. Arthur W. McAllister, ’40, of Escon- sing, Feb. 20, age 89. Richard W. Mosher, ’47, of Bartles- Lois M. Herbage, ’38, of Saginaw, dido, CA, Dec. 9, age 91. Mary E. (Meyer) Barrett, ’43, of ville, OK, Jan. 17. Mar. 19, age 93. Garrett H. Mouw, ’40, of Homer, Exton, PA, Dec. 19, age 89. John H. Sill, ’47, of Gaines, Mar. 23, Eileen K. (McCurdy) Klunzinger AK, Mar. 29, age 91. William R. Burk, ’43, of Rockledge, age 84. Scholtz, ’38, of Spring Lake, Mar. Marian P. (Boyd) Norberg, ’40, of FL, Feb. 28, age 89. John K. Singler, ’47, of Crystal Falls, 15, age 92. San Francisco, CA. Watson C. Buwalda, ’43, of Ches- Jun. 8, age 91. Page 50 Summer 2010 MSU Alumni Magazine Donald E. Bennett, ’48, of Traverse Juras D. Philo, ’49, of Mason, Mar. William Gerencer, ’51, of Littlefield, Anne R. (Rapson) West, ’53, of City, Jan. 23, age 89. 24, age 84. AZ, Sep. 28, age 80. Louisville, KY, Mar. 30, age 78. Paul H. Decess, ’48, of Clarksville, Jack T. Steelman, ’49, of Birming- Ralph D. Johnson, ’51, of Midland, Kathryn M. (Myers) Youberg, ’53, Jul. 22, age 86. ham, Feb. 1, age 85. TX, Jan. 16, age 89. of Sac City, IA, Feb. 16, age 78. Janet E. (Hemans) Durst, ’48, of George Stringer, ’49, of Lakeland, Duane W. Lane, ’51, of Wichita, KS. John P. Ammon, ’54, of Grosse Ile, Jackson, Feb. 7. FL, Jul. 2, age 93. Melvin G. Long, ’51, of Woodin- Feb. 26, age 79. Charles L. Foreman, ’48, of Mar- Barbara M. (Kiefer) Thompson, ’49, ville, WA. James L. Andrews, ’54, of Lansing, quette, Dec. 11. of Utica. Eugene H. McKay, ’51, of Battle Mar. 9, age 79. Forrest J. Fynewever, ’48, of Hol- Creek, Mar. 6, age 80. Donna M. (Erb) Aurand, ’54, of land, Jan. 29, age 84. 50s Robert B. Morgan, ’51, of Accokeek, Tucson, AZ, Feb. 1, age 77. Charles Gainor, ’48, of Cohasset, Robert A. Armstrong, ’50, of Battle MD, Nov. 24. Viola E. Baas, ’54, of Lansing, Feb. MA, May 19. Creek, Feb. 6, age 88. Harold D. Samuelson, ’51, of Dex- 11, age 91. Robert J. Hagelin, ’48, of Waco, TX. Mary M. (Fox) Baker, ’50, of Grand ter, Dec. 8, age 84. Joseph R. Barry, ’54, of Tampa, FL. Maurice John, ’48, of Shepherd, Rapids, Mar. 2, age 83. Harold D. Sheridan, ’51, of Allen- Thomas J. Drummond, ’54, of Feb. 1, age 80. Roger E. Brown, ’50, of Williams- dale, Mar. 29, age 81. Kawkawlin, Feb. 20, age 76. Carl H. Johnson, ’48, of Grand Rap- burg, Apr. 2, age 90. Dewey J. Sleder, ’51, of Traverse Ikbal H. (Hannawi) Lahnala, ’54, ids, Dec. 12. Rodney L. Cumberworth, ’50, of City, Oct. 30. of Gardnerville, NV, Dec. 1, age 90. Jean M. (Palmer) Johnson, ’48, of San Diego, CA, Sep. 22. John W. Steinke, ’51, of Saint Jo- Thomas W. Miner, ’54, of Bloom- Lansing. Raymond A. Dault, ’50, of Speed- seph, Oct. 17, age 83. field Hills, Feb. 1, age 82. Donald L. Lahring, ’48, of Gaines, way, IN, Aug. 14, age 86. Morgan W. Anderson, ’52, of Lud- Elliott R. Perlman, ’54, Mar. 29. Oct. 6, age 86. J. Wesley Delacy, ’50, of Sandwich, ington, Jan. 1, age 90. Donine J. (Stark) Pettys, ’54, of Margaret R. (Hayes) McGinty, MA, Aug. 1, age 80. Julia E. (Neuder) Costello, ’52, of Wilmington, NC. ’48, of Charlotte, NC, Mar. 29, Allen K. Gillette, ’50, of Harvard, Galesburg, Dec. 29. Ramona (Klatt) Pinkepank, ’54, of age 84. IL, Mar. 6, age 87. Gene W. Glanton, ’52, of Houston, Seattle, WA, May 9, age 97. Joseph S. Mihina, ’48, of Arlington Ralph Grzesikowski, ’50, of Jackson, TX, Oct. 26, age 84. John W. Sherman, ’54, of Heights, IL, Aug. 19, age 91. Feb. 26. Therese C. Golzynski, ’52, of Seattle, Hemlock. Arthur C. Moeller, ’48, of Milwau- Bernard M. Haines, ’50, of Glen- WA, Feb. 21, age 81. Willa B. (Jackson) Willis, ’54, of kee, WI, Jan. 31, age 91. wood Springs, CO, Feb. 6, age 84. James W. Hale, ’52, of Geneseo, IL, Arcadia, LA, Feb. 12, age 93. Robert E. Morrison, ’48, of Cedar Robert B. Harter, ’50, of Russiaville, IN. Nov. 26. Elmore N. Bridges, ’55, of Milford, Park, TX, Oct. 1, age 86. Eugene G. Kolach, ’50, of Strongs- William T. Harvey, ’52, of Tucker, GA. Feb. 24, age 77. Rodney W. Pease, ’48, of Baldwins- ville, OH. James H. LeMay, ’52, of Indian Frank D. Grace, ’55, of Mason, ville, NY, Feb. 9, age 89. Paul J. Kuzdzal, ’50, of Grandville, River, Feb. 20, age 83. Dec. 18. Einar L. Roshaven, ’48, of Morris, May 27. Merle W. Peacock, ’52, of Lansing, Edward Green, ’55, of Sioux Falls, MN, Dec. 31, age 91. Donald I. Marrich, ’50, of South- Feb. 19. SD, Oct. 27, age 89. David H. Anderson, ’49, of Chelsea, field, Feb. 1. Henry Roemmelt, ’52, of Dearborn Iran C. (Cassim) Mohsenin, ’55, of Jan. 12, age 91. Stuart W. Pond, ’50, of Cincinnati, Heights, Mar. 27, age 89. Santa Cruz, CA, May 2. Vernon H. Baker, ’49, of Blacks- OH, Jun. 14, age 83. Marilyn J. Twitchell, ’52, of Los Daniel J. O’Donohue, ’55, of Boyn- burg, VA, Jul. 11, age 87. Albert Roth, ’50, of San Diego, CA, Angeles, CA, Feb. 4, age 84. ton Beach, FL, Feb. 11. Howard C. Brandt, ’49, of Knox- May 27, age 93. Frank B. Bolenbaugh, ’53, of Coleman. Don M. Schermerhorn, ’55, of Mar- ville, TN, Dec. 20, age 85. Robert E. Sarhatt, ’50, of Kewadin, Donald F. Costello, ’53, of Mesa, co Island, FL, Sep. 16, age 76. Allan F. Dow, ’49, of Houston, TX. Apr. 8, age 83. AZ, Oct. 9. Florseliz R. (Rasalan) Uyenco, ’55, Ernest G. Grant, ’49, of Owosso, Wilfred G. Shedd, ’50, of Fort Charleen M. (Reneberg) Kellogg, of Philippines. Feb. 22, age 87. Wayne, IN, Mar. 29, age 81. ’53, of Niles, Dec. 9, age 77. Herbert W. Bachelor, ’56, of Petos- Edwin M. Hovey, ’49, of Grand Donald H. VanDyke, ’50, of Bel- Betty J. (Wiedrich) Mattson, ’53, of key, Feb. 4, age 76. Ledge, Apr. 2, age 86. levue, Oct. 12, age 91. Three Rivers, Feb. 3, age 85. Elizabeth (Ware) Carnahan, ’56, of Kenneth F. Kiefer, ’49, of Charlotte, Maynard H. VanLente, ’50, of Hol- Leslie C. Meyer, ’53, of Pismo Saint Louis, MO, Apr. 8. NC, Dec. 23. land, Jul. 16, age 91. Beach, CA. Thomas N. Heslip, ’56, of Northville. Robert W. Kleis, ’49, of Lincoln, Ellen M. (Stegenga) Winchester, ’50, Joyce M. (Buss) Schuh, ’53, of Mora- Janice M. Hover, ’56, of Flushing, NE, Dec. 17. of Tallahassee, FL, Dec. 1. ga, CA, Feb. 12. Feb. 8, age 75. Melvin H. Miller, ’49, of Milwau- Josephine (Hoppa) Artlip, ’51, of Lawrence N. Shepherd, ’53, of Co- Edward H. Lahnala, ’56, of Gard- kee, WI, Mar. 16, age 89. Rapid City, SD, Mar. 14. lumbus, OH, Feb. 28. nerville, NV, Jul. 30, age 79. Thomas W. Northway, ’49, of Beu- Samuel L. Breck, ’51, of Ann Arbor. Anthony G. Switous, ’53, of Rock- Ali Riazi, ’56, of Union, MO, Feb. lah, Jan. 7, age 83. Stanley E. Burke, ’51, Jul. 3. ford, May 21, age 81. 5, age 83. Adrian C. Onderdonk, ’49, of Ann Patricia A. (McKenna) Dye, ’51, of Leslie L. Toth, ’53, of Saint Johns, Josephine A. Richter, ’56, of Mesa, Arbor, Dec. 18, age 85. Saginaw, Sep. 9, age 81. FL, Dec. 15, age 85. AZ, Feb. 19, age 100.

Click Right Through for MSU alumni.msu.edu Page 51 Donald P. Ryan, ’56, of Lake Wendell W. Upton, ’59, of Naples, FL. Thomas G. Akers, ’63, of New Or- James T. Bridges, ’68, of North Helen, FL. leans, LA, Aug. 6, age 81. Canton, OH, Nov. 16. Mary J. (McKinney) Session, ’56, of 60s Albert R. Hagan, ’63, of Columbia, Melissa P. (Allen) Cecil, ’68, of Terre Haute, IN, Oct. 24, age 74. Robert U. Boughton, ’60, of Fairfax, MO, Jun. 25, age 99. Bath, Mar. 19, age 63. Harold J. Wisneski, ’56, of Grand VA. Charles A. Kwasnik, ’63, of Kenock- Kathleen P. (Crowe) McAfee, ’68, of Rapids, Sep. 21, age 80. William Boykin, ’60, of Forestville, ee, Jan. 5, age 71. Dryden, Mar. 23, age 86. Sharon M. (Bell) Alexander, ’57, of MD. Brian W. Nelson, ’63, of Houston, Edward T. Noonan, ’68, of Wil- Royal Oak, Apr. 26. George L. Clink, ’60, of Amarillo, TX, Oct. 14, age 69. liamston, Feb. 19, age 67. Mack A. Breazeale, ’57, of Oxford, TX, Jan. 4, age 79. John G. Krogulecki, ’64, of India- Owen A. Perkins, ’68, of Royal MS, Sep. 15, age 79. Mary I. (Watson) Dixon, ’60, of napolis, IN, Sep. 4. Oak, Nov. 30, age 79. Herbert N. Brehmer, ’57, of Bath, Cullowhee, NC. Dorothy M. (Zglinski) Price, ’64, of Helen C. Poling, ’68, of Manassas, Apr. 24, age 75. Frederick H. Engelman, ’60, of Al- Pullman, WA, Aug. 4, age 73. VA, May 30, age 89. Garold J. Brophy, ’57, of Sparta, bertville, AL, Dec. 19. Harry E. Roer, ’64, of Clearwater Barbara J. (Bartlett) Robinson, ’68, Jan. 23. Mary Heuvelhorst, ’60, of Holland, Beach, FL, Feb. 14. of Rochester, Mar. 29, age 65. Dae Hong Chang, ’57, of Renton, Feb. 2, age 94. Patricia A. Skinner, ’64, of Mason, Warren W. Swasey, ’68, of Sierra WA, Jan. 1, age 81. Thomas M. Thayer, ’60, of Saginaw, Feb. 16, age 73. Vista, AZ, Feb. 19, age 57. Sam DuBois, ’57, of Bloomfield Jan. 26, age 79. John W. Hanks, ’65, of Laramie, Claude W. Whitehead, ’68, of New Hills, Mar. 9. Clifford J. Williams, ’60, of Me- WY, Oct. 3, age 91. Port Richey, FL, Mar. 28, age 83. Carol E. (Snowden) Fowler, ’57, of chanicsburg, PA, Dec. 8, age 75. Vena J. (Stone) Holcomb, ’65, of Sun Guy L. Arnold, ’69, of Mancelona, Jackson, Feb. 18, age 74. George E. Fellows, ’61, of Grosse City, AZ, Jun. 3, age 95. Nov. 7. John J. Green, ’57, of Kalamazoo, Pointe, Jan. 18, age 75. Clara R. (Mierendorf) Keating, ’65, Catharine B. Ayres, ’69, of York- Feb. 9. Anthony J. Guthrie, ’61, of Cleve- of Muskegon, Dec. 19, age 67. town, VA, Nov. 12, age 85. Lavern P. Krupp, ’57, of Muskegon, land Heights, OH, Jan. 1, age 77. Roger C. Nauert, ’65, of Houston, Mary B. (Bremer) Barron, ’69, of Nov. 9, age 78. Harriett E. (Graham) Hauser, ’61, TX, Sep. 8, age 66. Flushing. Lowell B. Lockett, ’57, of Montclair, of South Bend, IN, Mar. 15, age 71. Mary E. Reid, ’65, of Burt Lake, Russell L. Butler, ’69, of Evergreen, NJ, Mar. 2, age 74. Sep. 21, age 93. CO, Oct. 1, age 63. David U. Maier, ’57, of Greene, RI, Thomas D. Shazer, ’61, of Greens- Kenneth M. Thompson, ’65, of Na- John B. Cole, ’69, of Grand Blanc, Aug. 15. burg, IN, Oct. 2, age 71. perville, IL, Jan. 16, age 68. Apr. 10, age 62. Donald E. McIntosh, ’57, of Saint Gerald A. Zernial, ’61, of Brenham, Jadwiga M. (Krasinska) Bielski, ’66, Janet R. (McCann) Robinson, ’69, of Clair. TX, Dec. 23. of Plymouth, Nov. 25, age 65. Rochester, MN, Mar. 5, age 93. Elinor R. Orthner, ’57, of Mason, Merle S. (Smith) Allbright, ’62, Jan. Lawrence H. Cunningham, ’66, of Kenneth L. Rowe, ’69, of Phoenix, AZ. Mar. 12, age 84. 10, age 96. Naples, FL, Nov. 25. Nit Sammapan, ’69, of Thailand, Jack J. Schwab, ’57, of Rockford, Wallace Aneszko, ’62, of Mount Carol A. (Jolliff) Johnson, ’66, of Mar. 4. Jan. 1, age 80. Eden, KY, Jan. 6. New Era. John G. Sklba, ’69, of Reese. Caroline E. (Dekorse) Walther, ’57, Josephine Belding, ’62, of Beckley, Paul W. Malmquist, ’66, of Iron of Robertsville, MO, Jun. 25. WV, Oct. 17, age 92. River, Nov. 24, age 66. 70s Ramon J. Weber, ’57, of Arroyo William M. Cohen, ’62, of Arling- Kenneth E. Pawlicki, ’66, of Ta- Thomas P. Gleason, ’70, of Canada, Grande, CA, Apr. 2. ton, VA, Mar. 16, age 70. coma, WA, Aug. 3, age 74. Mar. 8. William A. Blackwell, ’58, of L. W. Ferry, ’62, of South Wey- Nancy Waterson, ’66, of Mosinee, Wallace S. Hamrick, ’70, of Ocala, FL. Blacksburg, VA, Mar. 12. mouth, MA, Nov. 8, age 74. WI. David H. Jandik, ’70, of Owosso, Kenneth C. Phelps, ’58, of Cler- Barbara N. (Neuroth) Gusdorf, ’62, Sue M. Carroll, ’67, of Jackson, Feb. Jan. 15. mont, FL, Mar. 18. of San Juan, PR, Jul. 4, age 91. 17, age 65. Jay W. Johnson, ’70, of Miami, FL, Gerald A. Sena, ’58, of Walnut Ted L. Moore, ’62, of South Bend, IN. Janis L. Espinosa, ’67, of Okemos, Oct. 17, age 66. Creek, CA, Dec. 17, age 72. Charles L. Nearing, ’62, of Napa, Feb. 3, age 64. Trudy U. Meltzer, ’70, of Glenview, Barbara L. Smith, ’58, of North- CA, Nov. 29, age 93. Florence I. Hall, ’67, of Madison, IL. ville, Apr. 11, age 95. Kenneth R. Rollin, ’62, of Eaton, WI, Dec. 10, age 93. Martin K. Nelson, ’70, of Lanse, Dale G. Allison, ’59, of Lansing, CO, Mar. 15, age 72. James H. Kaye, ’67, of Plainwell. Feb. 5, age 66. Feb. 25, age 76. Karl M. Skousen, ’62, of Orem, UT, Robert L. Marecek, ’67, of Tawas David L. Reid, ’70, of Chicago, IL, Russell F. Barry, ’59, of Elfers, FL. Oct. 9, age 93. City, Jan. 15, age 76. Jan. 1, age 61. Merwin D. Beckwith, ’59, of Sun- Lawton K. Smith, ’62, of Franklin, Robert V. Peacock, ’67, of Lady Julia A. (Mukill) Tobin, ’70, of Ta- rise, FL, Jan. 16, age 85. MA, Nov. 24, age 93. Lake, FL, Jun. 24. was City, Aug. 20. Max A. Larson, ’59, of Minneapolis, Garry C. Switzer, ’62, of North- Joseph F. Prochaska, ’67, of Will- Clyde Y. Cundy, ’71, of Sun City, MN, Dec. 13, age 79. field, MN. mar, MN, Dec. 21. AZ, Mar. 13, age 92. Ray F. Leutz, ’59, of St. Helen, Mar. John W. Wressell, ’62, of Stamford, Kenneth S. Vallieu, ’67, of Hillsdale, David H. Current, ’71, of Mount 14, age 78. CT, Jan. 20, age 71. Mar. 22, age 64. Pleasant, Dec. 30, age 68. Page 52 Summer 2010 MSU Alumni Magazine Cornelia E. Delange, ’71, of Byron Priscilla A. Labarbera, ’74, of New Douglas B. Luikart, ’81, of Mal- Elizabeth L. Rumohr, ’98, of Utica, Center, Jun. 14, age 91. York, NY. vern, OH, Mar. 6, age 72. Mar. 21, age 34. Larry J. Elliott, ’71, of DeWitt, Feb. Marylou C. O’Donnell, ’74, of Mark D. Nelson, ’81, of Los Altos, Margaret J. (Ciolek) Fay, ’99, of 27, age 72. Flint, Feb. 6, age 80. CA, Sep. 1, age 50. Ada. William J. Gray, ’71, of Downers Elizabeth A. Sagady, ’74, of Tonya (Livingston) Alander, ’82, of Jill M. McMullen, ’99, of Lansing, Grove, IL. Phoenix, AZ. Tampa, FL. Feb. 8, age 33. Gary C. Holland, ’71, of Lansing, Vera L. Spoor, ’74, of Lansing, Mar. David K. Firestone, ’82, of Sunrise, FL. Feb. 24, age 56. 1, age 81. William H. Maypole, ’83, of 00s Orva L. Ice, ’71, of Sterling Heights, Edward B. Trachtman, ’74, of Augusta, GA, Oct. 3, age 68. Sarah J. Damaske, ’03, of Lansing, Feb. 2, age 89. Saugatuck, Feb. 20, age 60. Kelvin W. Scott, ’84, of Grosse Feb. 21, age 28. Esther A. Killman, ’71, of Frank Whitaker, ’74, of San Diego, Pointe, Feb. 20, age 48. Peter A. Williams, ’03, of Grosse Homestead, FL. CA. Elizabeth M. Tucker, ’84, of Palm Pointe, Mar. 28, age 28. Richard M. Kora, ’71, of Ovid, Oct. Karen J. (Rollins) Bykowicz, ’75, of Beach, FL, Mar. 12, age 48. Grant R. Folland, ’04, of Okemos, 28, age 68. Shelbyville. Timothy A. Ware, ’84, of Carmel, Feb. 20, age 29. Gregory M. Nelson, ’71, of Victor J. Filip, ’75, of Jackson, Jul. IN, Oct. 5, age 49. Eric C. Berry, ’05, of Lapeer. Weidman. 27, age 56. Nicole S. Cheek, ’86, of Northville, Rachel D. Campbell, ’05, of Pinck- Yoshiko Nogami, ’71, of Japan, Dec. Charlsie L. Ladley, ’75, of Ardmore, Dec. 11, age 46. ney, Feb. 6, age 30. 31, age 67. OK, Jan. 6, age 81. Robert S. Heaviland, ’86, of An- Andrew E. Minshall, ’08, of Wil- Thomas D. O’Neill, ’71, of Blissfield. Leon M. Eby, ’76, of Lancaster, PA, tioch, IL, Jan. 1, age 47. liamston, Jan. 19, age 26. Jon D. Schaffner, ’71, of Pettisville, Feb. 23, age 55. Janet K. Kucharski, ’86, of Hart- Christopher N. Stajda, ’08, of OH, Dec. 24. Susanne Sommers, ’76, of Houston, ford, Feb. 23, age 45. Detroit. Marilyn J. (Burling) Smith, ’71, of TX, Jan. 7, age 58. Elfie D. Schults-Berndt, ’86, of Ste- Olive E. (Graham) Howland, ’09. East Lansing. James R. Vanatten, ’76, of Stan- vensville, Aug. 31, age 54. Winford C. Trout, ’09, of Brooklyn. Marvin E. Duncan, ’72, of Dur- wood, Feb. 8, age 73. Kimberlie A. Jones, ’87, of Plym- ham, NC, Jan. 20, age 70. Diane E. Vartabedian, ’76, of Allen outh, Mar. 13, age 44. Charles C. Fulton, ’72, of Tucson, AZ. Park, Mar. 28, age 56. Leigh S. Gilmore, ’89, of Chicago, FACULTY & STAFF Constance J. (Mierzejewski) Gute, Thomasina D. Fleming, ’77, of Lub- IL, Dec. 19, age 50. Julius R. Hoffman, of Flushing, ’72, of Grosse Pointe. bock, TX, Mar. 14, age 70. Maria T. Romeo, ’89, of Franken- Apr. 14, age 90. Claude B. Lawrence, ’72, of Susan R. Crispin, ’78, of Clancy, muth, Mar. 21, age 67. Metamora, Mar. 8, age 60. MT, Nov. 15, age 53. Carl C. Hoyt, ’48, of Holland, Helen S. Wilbur, ’72, of Bath, ME, Sue E. (Austin) Gilmore, ’78, of 90s Feb. 1, age 93. Aug. 27, age 91. Williamsburg, Feb. 26, age 56. Leslie J. Dunlop, ’90, of Chicago, IL. Eugene Legoff, of East Lansing, Evan C. Castetter, ’73, of Muske- Edward J. Simon, ’78, of Los Ange- Alexander W. Moore, ’90, of Grosse Mar. 10, age 75. gon, Jan. 16, age 60. les, CA, Aug. 3, age 52. Pointe, Mar. 27, age 70. Charlie W. Fields, ’73, of Detroit, William C. Smith, ’78, of East Vernon C. Polite, ’91, of Southfield, Sigmund Nosow, of Bradenton, FL, Mar. 12, age 71. Lansing. Mar. 15, age 61. Mar. 3. Angelia A. Fleming, ’73, of Grand Terri L. (Katz) Sparks, ’78, of Ruth E. (Otto) Abood, ’92, of East Philip L. Reuschlein, of Bath, Rapids, Jun. 15, age 89. Fountain Hills, AZ. Lansing, Dec. 23, age 40. Apr. 3, age 79. Mitchell B. Gellis, ’73, of Spring Claudette R. (Jones) Buckingham, Norman J. Barnard, ’92, of Shep- Hill, FL, Aug. 11, age 84. ’79, of Lansing. herd, Feb. 22, age 64. Lawrence W. Von Tersch, of David Korson, ’73, of Belmont. Judith L. (Karsten) Buttery, ’79, of Michele M. Cuss, ’92, of Royal Oak, Okemos, Apr. 19, age 87. Audrey J. Malling, ’73, of Green- Oakdale, CT, Dec. 24, age 54. Jan. 29, age 39. ville, Dec. 29, age 81. Virginia L. DeCamp, ’79, of Davison. William O. Moller, ’92, of Chelsea. David J. Martin, ’73, of Redondo Thomas U. Kimmel, ’79, of Grosse Robert Reed, ’92, of Grand Rapids, Beach, CA, Jun. 6, age 59. Pointe, Feb. 7, age 56. Mar. 20, age 55. ☛ MSU was notified of these John V. McCabe, ’73, of Wilmington, Mark R. Voland, ’79, of Ventura, Edison Situmorang, ’93, of Indone- alumni and faculty deaths between DE, Jul. 12, age 65. CA, Jan. 13, age 57. sia, Apr. 21, age 65. February 1, 2010 and April. 31, Kimberly A. (Colman) Smith, ’73, Jonathan C. Butcher, ’94, of How- 2010. of Lansing, Mar. 8, age 60. 80s ell, May 10, age 40. Send Obituaries to: P. Douglas Torbico, ’73, of Center Kevin L. Scheiterlein, ’80, of Eads, Marguerite Elliott, ’94, of Madison, MSU Alumni Magazine Line, May 5, age 59. TN, Mar. 28, age 52. WI, Feb. 15, age 61. 242 Spartan Way Linda C. (Yates) Griffus, ’74, of Nancy A. (Drake) Cinder, ’81, of Maria A. Caruso, ’96, of Sterling Michigan State University Long Key, FL. Oak Ridge, TN. Heights, Feb. 27, age 36. E. Lansing, MI 48824-2005 Daniel A. Hanks, ’74, of Adrian, Valerie J. Ewing, ’81, of Canton, Mark H. Engelhardt, ’97, of or e-mail to [email protected] Jan. 22, age 63. OH, Dec. 31, age 51. Gilford, NH.

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YOUR Visit msualum.com to register for MySpartanCareer, the job database for Alumni Association members. MySpartanCareer FUTURE gives you access to thousands of employers looking speciﬁcally for MSU graduates. Whether you’re active or passive in your IS job search, MySpartanCareer oﬀers you a new way to be seen, interviewed or hired.

ForF additional details about MSUAA Career Services contact Director John Hill at [email protected]. For one-to-one career coaching sessions, information on MySpartanCareer or resume reviews, contact MSUAA Career Services Coordinator David Isbell at [email protected].

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Your support and gift to the MSU Alumni Association’s MSU Alumni Association’s Evening College Endowment Fund will help us continue Alumni Lifelong Education Get In and Out Quickly • Park Close to the Terminal • Short Security Lines the legacy of Evening College for future generations of flylansing.com is your one-stop resource for travel in and out adult learners. Please help us continue to be a strong EVENING COLLEGE community asset, offering personal enrichment learning Announces the Spring 2010 personal enrichment of Capital Region International Airport. opportunities for all adults. noncredit courses for ALL adults, including MSU alumni, Book air, car and hotel reservations. faculty, staff, students, retirees and community members. For more information, Course discounts for MSUAA members. call the Evening College office at (517) 355-4562 or visit www.msualum.com/evecoll. To receive a brochure call: (517) 355-4562 or visit our web site at: www.msualum.com/evecoll.

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KC1002 CRIA MSU Alumni Ad.indd 1 2/12/10 1:04 PM Fly Lansing Any Time, Any Place Connecting MSU to the World

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KC1002 CRIA MSU Alumni Ad.indd 1 2/12/10 1:04 PM LASTINGIMPRESSIONS

Colorful flowers bloom every spring in the so-called “Sleepy Hollow” across from the Main Library. The popular area is actually a part MSU’s W. J. Beal Botanical Garden.

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