№ media1 group in Ukraine
Credentials
31.12.2014
-
01.01.2014
+, +,
K
50
, ,
49
-
14
P
Nielsen,
2015 Source: people panel people metric Source: WE PRODUCE OUR OWN CONTENT % 55of all TV content produced in Ukraine
1 The group produces more than 150 high rated TV shows a year TOP UKRAINIAN TV STARS More than
1Covers8 in 20104
The nation knows and loves the TV stars of Source: Monitoring of Ukrainian Monitoring Ukrainian media Source: of INTERNATIONAL ACCLAIM
out8 of 10 biggest international TV formats
TV format rights owners admit that one of the best world adaptations of their shows are made by GENERAL INTERST BROADCASTERS
STB Novy Kanal ICTV Impossible is Let’s live With an attitude Nothing together! Spectacular and Heroic, fearless, big. Joyful and high hearted. original. Leader Adrenaline films, in adaptation The channel of iconic serials and
of the most new faces, brave specialized projects 31.12.2014 - successful world’s ideas, creativity. produced by the TV formats. station.
The absolute leader The most 01.01.2014 +, +,
in valuable attractive The leader in the K 50
audiences ‘women broadcaster for high-demanded , 49
18-54’. young audience audience ‘males -
14 P
14-35. 25-45’. Nielsen,
stb.ua novy.tv ictv.ua Source: people panel people metric Source: THEMATIC BROADCASTERS
M1 M2 QTV Only music Big animation
Stylish, cool, Good mood all Positive and
leading edge. day. driving.
Music, fashion, Unique Top of the world
cinema, collection of animation: Simpsons, 31.12.2014
lifestyle. A lot local music: Futurama, Family - of branded music hits from Guy, etc. And also content. the past and exclusive TV show
newest releases.. for gamers. 01.01.2014
The most +, The most popular The most K appealing station 50 among music attractive station ,
for the youth 49 broadcasters. for boys from kids -
14-24. 14 P
to men. Nielsen,
m1.tv qtv.ua Source: people panel people metric Source: STABLE MARKET LEADER %
раза 4Is our2 breakaway from the closest competitor 19,57%
,85 ,41% 27 16
share of viewership ,26% 31.12.2014
11 -
01.01.2014
+, +,
K
50
, ,
49
-
14
P
Nielsen, 3 out of 6 reach generating TV stations (STB,
Novy & ICTV) belong to Source: people panel people metric Source: QUALITY AUDIENCE %
Is our breakaway 55from the closest competitor by people with upper middle
income
2,5 6,2 7,6 7,9 2,7 11,4 11,4 11,2 6,4 7,0 11,9 13,8 31.12.2014 The Rest of the Market - 4,1 6,2 8,0 5,9 7,6 9,8 8,7 12,4 12,5 22,4
1,3 1,1
01.01.2014
+, +, K 0 10 20 30 40 50 60 70 80 90 100
% 50
, 49
М 14-19 М 20-29 М 30-39 М 40-49 F14-19 F20-29 F30-39 F40-49 М 50-59 М 60+ F50-59 F60+ -
14
P
Nielsen,
Source: people panel people metric Source: ADVERTISING SALES HOUSE
Other 11,1%
StarLightMediaSLM 36,2%
1+1Group Media 1+1 17,7%
%
31.12.2014 MGU - Media Group Ukraine 85 advertisers out 12,1% 80 of TOP-100 work
with us 01.01.2014 +, +,
Inter Media GroupIMG 23,8% K
50
, ,
49
-
14
P
Sales,
StarLight
The leader in TV GRPs in Ukraine. Source: evaluation evaluation Source:
+380 44 495 77 88 starlightsales.com.ua [email protected] 11, Pankivska str., 01033, 7th floor, Kyiv, Ukraine TV SPONSORSHIP SALES HOUSE
3projects0 a year0
2012, 2013 Full service: strategy, creative work, production, placement, analyses
10 years at the market of TV sponsorship
+380 44 495 77 88 starlightbc.com [email protected] 11, Pankivska str., 01033, 7th floor, Kyiv, Ukraine DIGITAL SALES HOUSE
12million of users
20 sites of TV channels 200 partner sites (the biggest media holdings and video networks) 30 YouTube channels
100 groups in social media
014
2/2
1
Adriver : :
slds.com.ua Source ++380380 44 558383 01 96 , facebook.com/StarLightDigitalSales salesdigital@[email protected] 11 Shevtsova Shevtsova, ,03113, 03113, Kyiv, Kyiv, Ukraine Ukraine THE BIGGEST LEGAL VIDEO NETWORK IN UKRAINE %
64of the Uanet
in 2015
014
2/2
1
Adriver : :
slds.com.ua Source +380 44 583 01 96 facebook.com/StarLightDigitalSales [email protected] 1 Shevtsova, 03113, Kyiv, Ukraine DIGITAL More than DEPARTMENT times More than 3 times increase , of the facty.ictv.ua unique users 2growth of 5video views on SLM sites in 2014
More than
, times 1growth5 of unique users on SLM
sites in 2014
inner inner stats
; ;
12
-
2014 , ,
stb.ua is the most visited site among sites
2014 comparing 2013 comparing to 2014
,
aimed to women
gemiusAudience
: :
Sources tarLightMedia
+380 44 583 01 96, ext. 2135, digital@starlightmedia.ua 1 Shevtsova, 03113, Kyiv, Ukraine COMMERCIAL PRODUCTION
Commercials prodution, brand integration into TV In the portfolio are Nutella, Raffaello, Lenovo, Dove, Lipton, Rexona, Pampers, AVON, Nescafe. Click to watch showreel
+380 44 501 98 98 (1238), +380 50 443 71 22 facebook.com/StarLightCP [email protected] 1 Shevtsova, 03113, Kyiv, Ukraine FILM AND TV PRODUCTION 2014 the year of start: our first series were aired
‘Emergency Room’ series (adaptation of the American ER). Sketch comedy ‘When we are at home’ slf.kiev.ua +380 44 581 67 46, facebook.com/StarLightFilmsKiev [email protected] 1 Shevtsova, 03113, Kyiv, Ukraine HUMOR GENRES
2014 was a year of the first sketch comedy ‘When we are at home’
+380 44 501 98 98, ex. 2100 vaverka.com.ua [email protected] 1 Shevtsova, 03113, Kyiv, Ukraine RENT EQUIOMENT FOR SHOOTING
6positions00 in catalogue
10’000 units of modern equipment including remote broadcast television studio for 18 cameras, more than 80 HD-cameras and time-freeze set
facebook.com/StarlightRental +380 44 581 67 41, slr.kiev.ua [email protected] 1 Shevtsova, 03113, Kyiv, Ukraine SCENERY SET More than DESIGN, PRODUCTION, SET
10BIG projects0 in 2013-2014
The biggest full service Ukrainian company for scenery set for TV shows, concerts, exhibitions and other events. Click to watch showreel
facebook.com/StarLightScenery +380 44 581 67 40, ex. 2084 slsc.com.ua [email protected] 1 Shevtsova, 03113, Kyiv, Ukraine AND OTHER
The group invests its TV advertising inventory to perspective brands or high-growth entrepreneurial companies.
Off-air project of the STB channel – independent system of quality and safety control for food products by EU standards.
Antipiracy movement. In 2014 StarLight Digital found 220’000 illegal copies of the group’s video, 83% out of them are removed. 35 sites stopped placing pirate copies of SLM video, 30 out of them became partners of our video network.
+380 44 354 35 45, [email protected] starlightmedia.ua № facebook.com/StarLightMedia the leader1 of 25 Turgenevska, 6th floor Ukrainian TV 01054, Kyiv, Ukraine
2015