Cardiffsponsorship Information
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SPONSORSHIP INFORMATION CARDIFF1 2 3 AT A GLANCE The Cardiff Devils play in the top Some key facts about the Devils: professional ice hockey league in r Over 125,000 people watched the Devils play live at Viola Arena the UK and have won more trophies last season than any other team in the league Viola Arena has over 300,000 customers a year over the last 5 years. r r The Devils fanbase is split almost 50/50 between male and Playing out of VIOLA ARENA in female customers Cardiff Bay’s International r Devils play 40 home games per season at Viola Arena Sport Village, the Devils attract r The Devils were picked as BBC’s Team of the Year for 2017 & 2018 regular sell-out crowds and offer r A broad range of customer demographics patrons a unique entertainment r An engaged and active large social media following experience, on and off the ice. 4 5 PLAYER SPONSORSHIP Our Player Sponsorship Packages Your company logo will be on your sponsored player’s game worn offer your business the jerseys, as well as located on the player’s profile page on the Cardiff opportunity to align your brand Devils website. All player announcements via the Match Night PA with a professional athlete. system will include your company name, as well as graphics on the centre ice big screen. As a player sponsor, at the end of the season, your sponsored player will personally present you with his game worn shirt. £2,000 - 3,000 6 7 CORPORATE SEASON TICKET Corporate season tickets cover r Access to the Amber Energy corporate lounge before, during and all Devils home games played after all games at Viola Arena including all r VIP Corporate Season Ticket Holder Entrance pre-season, Champions Hockey r Premium seating League, Elite League, Challenge r Access to private bar in Amber Energy Lounge Cup and Playoff games. r Bar tab set up available r Fully transferable tickets for client use or promotional use r Invitations to Devils corporate events including Christmas Luncheon with the team £780 per seat 8 9 MATCH NIGHT SPONSORSHIP Experience match night As the match sponsor, your company logo will be included in the match hospitality with the Devils for night programme as well as on the arena screens throughout the game. up to 18 guests. A representative from your company will be invited onto the ice ahead of face-off to join the two team captains to perform the ‘ceremonial our match night sponsorship puck drop.’ includes a private suite, great At the end of the game, you will be invited back onto the ice to present seats and a food/drink package the man of the match awards for both teams. This package gives you an for you and your guests. allocation of 18 VIP padded seats in front of the match night sponsor’s suite to enjoy the game from some of the best seats in the building. You will also be presented with a framed Devils jersey after the game. £2,000 10 11 JERSEY/KIT BRANDING The pinnacle of sports All jersey sponsorship covers the official playing shirts and all sponsorship is the placement of replica shirts that are retailed to our fans. This is highly effective your company logo on the team advertising and brand affiliation that will certainly see you stand out jerseys or kit. from your competitors. We have a variety of jersey placements available including title sponsorship, chest or shoulder branding and also the sleeves of the jerseys. We also have multiple options available on the back of the game jerseys. Away from the jersey itself, we have availability for branding on the game shorts, helmets and socks. £5,000 + 12 13 BIG SCREEN SCOREBOARD ADVERTISING One of the most eye-catching When your play is called, your logo or graphic goes up on screen and forms of advertising is on the will be referred to by our game announcer as they call the play. arena’s video screens. For example; ‘Time for another Dragon Signs Powerplay’. This is one of the most effective forms of match night advertising and happens Sponsorship of any ‘special play’ multiple times a game. such as Penalty Kill, Powerplay or Instant replay, gives your brand a high impact and consistent branding option that becomes engrained into the memory of our spectators as part of the ongoing match night experience. £4,000 + 14 14 15 ICE LOGOS Our most prominent and exclusive Your logo will sit under the ice and will be visible for all ice based events advertising option within the at Viola Arena (including Champions League Fixtures if applicable). main arena is ice branding. This Logos range in size up to a maximum of 5meters x 5meters, all logos high impact branding will not are duplicated to maximise impact. be missed by a single spectator (regardless the position of their seat) and has a massive presence on TV / online coverage. £4,000 - £6,000 16 16 17 RINK BOARDS Rink Side branding is an ideal way Your branding will be seen by all visitors to Viola Arena, but will also be to ensure your company branding shown on TV coverage, online streaming of home games and in photos in is seen by our capacity crowds print and online media. at Viola Arena for Devils home fixtures. Your branding remains up for all other Ice Hockey matches, any events held at the arena and all other skating events. £2,200 - £3,500 18 19 HIGH-LEVEL BRANDING Large format, high impact With only 8 of these banners available per season, this branding offers advertising located above the you a very effective way to stand out from the crowd. Our high-level stands in the main bowl at Viola branding is over 5 meters wide and will remain in place for all Devils home Arena. games, all other ice hockey games and ice skating events, and where available, first refusal will be offered to keep advertising in place for any external events held at Viola Arena. £3,500-£4,500 20 21 MATCH NIGHT PROGRAMME Treasured and collected by fans The match night programme is a very effective way to give fans detailed and sponsors alike, the Devils information on your company or specific offers that you wish to match night programme is a communicate to the fanbase. All match night programme advertising high quality, glossy publication covers the full season and your editorial content can be changed as filled with exclusive team often as you like. We sell anywhere from 500 to over 1,000 programmes content, important match night per game. information and features from both on and off the ice. Half Page Price - £995 Full Page Price - £1,650 Inside Covers - £1,795 Back Outer Cover - £1,995 22 23 DEVILS BUSINESS CLUB The perfect way for you to As a sponsor of the Devils, your company will be invited to join us network with other sponsors at our Devils Business Club events throughout the year. We host and corporate partners of the a variety of events from formal networking breakfasts through to Cardiff Devils. Christmas lunch with the team and even a popular annual trip to Belfast for a weekend double-header. We understand how important it is to offer our sponsors the best opportunity to generate results from partnering with the Cardiff Devils and our business club offers a tool to network with other sponsors and build relationships that hopefully lead to more business. 24 25 26 27 INTERESTED IN FINDING OUT MORE? Call or email us to set up a time to chat... Kris Agland Commercial Director Todd Kelman Managing Director m: 07428 148 741 m: 07827 448 145 e: [email protected] e: [email protected] cardiffdevils.com cardiffdevils.com 28.