Spring 2020 News and Events for Members, Donors, and Friends

Now Open Now Open

Calling all adventurers! Be whisked off to a fantastical land at The Lost World of Stroll through the tower gate and take pictures with moving Dragons exhibit, now open at The Strong. Celebrate the dragons of all shapes and sizes, such as a regal red dragon, wonder of dragons, come face-to-face with animatronic a slithering sea serpent, the legendary wyvern, and the versions of these magical creatures, and explore their lore. three-headed hydra. Then hop into the harness on a dragon, hold on tight, and soar on a virtual flight. If you dare, enter For thousands of years, dragons have captured the “Smaug’s Lair” to see his piles of gold and treasures, and hearts and imaginations of cultures throughout the world. take a seat on the throne. Discover the mythology and stories that surround dragons— including stories from Norway and ancient China—and Also, explore the forge and alchemy laboratory, complete a create your own tales with shadow puppets series of mix-and-match magnetic puzzles, and draw your in the Dragon Theatre. own dragon.

The Lost World of Dragons remains on view through May 10.

Presented in the Fidelis Care Gallery The Lost World of Dragons is developed by Stage Nine Exhibitions and distributed by Exhibits Development Group. Carol D. Simmons The Strong Partners with Storytime Club Kongregate to Preserve Celebrate the joy of reading. Hear stories on select Mondays at 10:30 Flash Game History and 11:30 a.m. Get your Storytime Club passport punched during The Strong recently partnered with each visit. Collect five punches Kongregate, one of the leading and receive a free children’s book! publishers and portals for Adobe Also, check out books from the Flash Player (a multimedia software museum’s exhibits, explore platform), to preserve Flash gaming the imaginative world of stories history. Support for the Flash plugin in the Reading Adventureland ends later this year, meaning that exhibit, and more. many of these games risk being lost or unplayable in the future. The Mondays, March 2, 9, 16, 23 & 30 collaboration allows the museum Animal Friends: get up close to to download and preserve the animals that live at the museum. tens of thousands of Flash games uploaded to Kongregate, making Mondays, April 13, 20 & 27 them available for educational and Showers and Flowers: delight in tales research purposes. about enjoying rainy spring weather. “Flash games are an important piece of gaming history. They provided access to Mondays, May 4, 11 & 18 countless games for free to anyone with an Internet connection,” says Andrew Cuddly Buddies: snuggle up for Borman, digital games curator at The Strong. “Flash games were relatively easy to stories about teddy bears and other create, and therefore they opened the game development process to thousands of favorite friends. people, some of whom went on to produce commercial games. Flash games also introduced themes and play mechanics that became popular in many video games, Monday, June 1 especially with the rise in the popularity of mobile games.” Summer Sports: swing in for books about summertime activities, On-site access to the games is available to researchers by appointment. such as soccer and baseball.

Dragon Matching Game Can you see which shapes are the same? Draw a line connecting four of the dragons to their shadows.

Story Time LIVE

Sunday, March 1 • 2 p.m.

Delight in a musical performance celebrating classic books and movies. Journey through a hero’s adventure with music from The Hobbit, explore a magical land with tunes featured in 2003’s Peter Pan, and listen to music from the 2010 version of the classic Alice in Wonderland. Watch the music come to life with film clips and images during the performance.

This performance was made possible by contributions from Eastman's Beal Institute of Film Music and Contemporary Media. SUPER HEROES WEEKEND MEET SPIDER-MAN AND CAPTAIN AMERICA

Saturday, March 7 • 11 a.m.–4 p.m. Sunday, March 8 • 1–4 p.m. Soar into The Strong for a hero-filled weekend! Meet All weekend long, come in costume and enroll in Hero two of Marvel Comic’s official super heroes—Spider-Man Training Camp to leap over buildings, go on a rescue swings by on Saturday from 10 a.m. to 4 p.m. and Captain mission, and lift giant weights. Learn how to be a hero America muscles in on Sunday from noon to 4 p.m. to your environment by joining forces with Larry the H2O Hero. Create a heroic craft, learn about local comic Pose for a picture with the characters at a designated book conventions, and test your superhero skills in the time by picking up a free ticket at the museum the day of American Comic Book Heroes exhibit. the event while supplies last.*

*Timed tickets for super hero meet-and-greets must be picked up one hour before designated meeting times.

© 2020 MARVEL. Magic: The Gathering Workshop Color In Rainbow Reef

Saturday, March 14 • 2–5 p.m. Ocean life comes in all the colors of the rainbow! It can help them hide, scare away predators, or find a mate. Join folks from Just Games for a Magic: The Gathering What colors will you use to fill in this picture? Workshop at The Strong. Based in Rochester, Just Games is a community-focused store carrying a wide range of role-playing board and card games and accessories. Participants will explore the world of National Toy Hall of Fame inductee Magic: The Gathering alongside experts in the game and take home a deck of their own. This program is intended for children ages 10 to 15. A parent or guardian must accompany child but their admission will be free with child registration. No experience necessary. Tickets are $15 and available at museumofplay.org.

Princess Palooza

Saturday, March 21 • 11 a.m.–4 p.m. Sunday, March 22 • 1–4 p.m.

Spend the weekend with your favorite princesses! Help frogs hop onto a pond with the Frog Princess and host a pretend tea party with Belle. Play with Snow White and her forest friends, style hair with Rapunzel, and more. Visit the Fairy Tale Forest in the museum’s Reading Adventureland exhibit and sit on a royal throne.

Teeny Tots Egg Hunt

Friday, March 27 • 9–10 a.m. (Doors Open at 8:30 a.m.) Delight in a special egg hunt just for toddlers. Decorate an unused egg carton and take it with you as you journey through the museum’s Sesame Street, Wegmans Super Kids Market, and Field of Play Rainbow Reef exhibits to find colored eggs. Find one of each Journey under the sea in the recently updated Rainbow of the 12 colored eggs Reef exhibit located near The Strong’s Paychex Theater. and receive a special Design and draw shapes on a fish coloring sheet. Then prize! Create your scan your drawing onto a monitor and watch it come to own bunny ear life on a projected fish tank filled with coral reef. headband, hop down Marvel at the fascinating behavior of saltwater fish and a bunny trail, and coral in the 1,700-gallon coral reef aquarium that features marvel at baby chicks a large and low viewing surface that provides even the and rabbits provided littlest ocean watchers an amazing view of brilliantly by CountryMax. colored animals. Be sure to wave hello to Hercules, the museum’s unicorn tang! Tickets are $7 for guests ages one year and older plus general museum admission fees. One egg carton per paid And be sure to take a look at the two smaller tanks, ticket. Children under age 1 who are not participating in the home to sparkling freshwater fish found in tropical egg hunt are free. Tickets are nonrefundable. Teeny Tots Egg rivers all over the world. Hunt is recommended for children under age three. Tickets available online at museumofplay.org. Wizard Training Break Week Enchanted Realms

Saturday, April 4–Sunday, April 12 Saturday, April 25 • 11 a.m.–4 p.m. Sunday, April 26 • 1–4 p.m Learn how to become a powerful sorcerer! Design a one-of- a-kind wand and explore magical spells. Test your wizardry Meet characters from imaginative knowledge with a scavenger hunt, dress the part by creating lands, such as a king, queen, wizard accessories, and more. Then, use your newfound and mermaid. Explore the knowledge in The Lost World of Dragons exhibit. Enchanted Forest, immerse yourself in the Adventure Village, and discover what lies in the whimsical Fairy Garden. Meet with representatives from the Corn Hill Arts Festival and learn how you can build your own fairy house and submit it to the 2020 Corn Hill Arts Festival Fairy House Tour. Learn more at cornhillartsfestival.com.

Sensory-Friendly Sunday

Sunday, April 26 • 9 a.m.–noon

Enjoy the museum in a quiet setting designed for children with special sensory, developmental, or physical needs. Explore exhibits in a comfortable environment featuring fewer guests, extra visual safety signage, light and sound reduction, and designated quiet areas. Delight in special The Happiest Hour story readings, meet a fairy, and visit Dancing Wings Butterfly Garden before noon. Thursday, April 16 • 5:30–9:30 p.m. Sensory-Friendly Sunday is limited to 250 guests. Tickets are Rochester’s most playful happy hour returns! Enjoy a $11 for members and $16 for non-members. Tickets include cash bar, playful activities, and more while exploring two floors all-day admission on April 26. Buy tickets at museumofplay.org. of interactive exhibits. The ticketed after-hours fundraiser for “big kids” age 21 and older raises money to support The Strong’s overall educational mission and community outreach programs. Happiest Hour tickets are $15. Museum members receive a $3 discount (maximum of two tickets per member). Visit museumofplay.org/happiesthour to purchase tickets. The Strong Board of Trustees Welcomes New Member Alex Del Monte, president of the DelMonte Hotel Group, joined The Strong’s Board of Trustees this past winter. A graduate of the George Washington University School of Business, Del Monte is leading the development efforts for his company’s Local Non-Profit Supports vision to grow and diversify its portfolio. His efforts have helped the company’s portfolio grow to 16 facilities and earn Adaptive Play at The Strong the Arc of Monroe New York 2019 Business Partner of the Year award. Del Monte resides in Rochester. This past October, the non-profit group Endless Highway teamed up with The Strong for its first Adaptive Day of Play for youth and families living with physical disabilities. More than 90 people came to the museum to participate in the event, which was aimed at creating more inclusive family experiences. Endless Highway founder Rob Tortorella says A Friend to Every Butterfly that The Strong has always been a place of inclusivity for Scout Workshop families with children with disabilities. “I was really impressed with The Strong's awareness and also Sunday, May 3 • 11:30 a.m.–4 p.m the physical space and the accessibility as far as parking, Girl Scout and Boy Scout troops can flutter into the museum bathrooms, and so forth. And more importantly, they really for a unique experience. Enjoy a classroom-style talk with wanted to make it a place where disabled children can The Strong’s biologist, stroll through interact and participate in the exhibits,” Tortorella said. Dancing Wings Butterfly Garden, design your own butterfly feeder, and more. This Tortorella says Endless Highway’s partnership with The Strong experience includes general museum admission. Registration will provide financial assistance to families who have children is required. Space is limited. This program is for Girl Scouts and with disabilities and want to visit the museum in the future. Boy Scouts in kindergarten through grade 3. Troop leaders can call 585-263-2700 to register their group. Orchids in Bloom World Video Game Friday, March 13–Monday, May 4 Hall of Fame Induction For a limited time, marvel at more than 150 colorful orchids from and Celebration across the globe—including Asia and Central and South America— Induction: Thursday, May 7 • 10:30 a.m. blooming in Dancing Wings Butterfly Celebration: Saturday, May 9 • 11 a.m.–4 p.m. Garden. Garden fees apply. Sunday, May 10 • 1–4 p.m. Orchids in Bloom presented in memory of Carol D. Simmons. On May 7, be part of the excitement when the 2020 honorees are revealed in a public ceremony. Then, stop back at the museum during the weekend and delight in Freewheelin’ Fun performances by Danimal Cannon on Saturday at 1 and 3 p.m. and Saturday, May 16 • 11 a.m.–4 p.m. Sunday at 2 p.m. The Buffalo-based Roll in for activities inspired by the performer creates tunes using Rochester Criterium. Test your skills his guitar and Nintendo Game on the preschooler cycle course and Boy. Listen as he plays chiptune make a racing medallion. Be inspired music featured in video games. by the iconic Radio Flyer tricycle and All weekend long, meet with game voyage on an adventure through the developers from Rochester Institute Radio Flyer Test Track. of Technology (RIT) and studios in Rochester as they talk about their Activities are in anticipation of experiences creating video games. Pose the kids race taking place during with members of the RIT Cosplay Troupe, the 2020 Rochester Criterium craft a Mario block, take aim in the Halo on Saturday, June 6. For more Blaster Range, and more. information, visit rochestercrit.com. Image courtesy of Danimal Cannon.

Arcade Mad Dash The Strong Grows Only one player can win! Go through each maze to Coloring Book Collection see which one makes it all the way to Since The Strong the arcade. inducted the coloring book into its National Toy Hall of Fame this past November, curators have been busy adding to the museum’s collection of coloring books, which date back to the late 1800s. Recent additions include adult coloring books from the 1960s that feature President John F. Kennedy and former Soviet Premier Nikita Khruschev. Other additions include modern coloring books featuring powerful women, such as Supreme Court Justice Ruth Bader Ginsburg and Nobel Prize laureate Malala Yousafzai. The Strong’s coloring book collection now boasts more than 300 examples.

“People have expressed their creativity by adding color to shapes and images for much more than 100 years, and coloring books have provided educational and calming benefits to children and adults alike,” says Curator Nicolas Ricketts. “These additions to the museum’s collections allow us to tell a more complete story about the influence of this classic plaything.” Jump into the game! Celebrate the history and evolution of arcade amusements in all their beeping, blipping, vibrant glory in the Arcade Escape exhibit at The Strong. Play your way through gaming history—from classic machines to some of today’s most modern redemption games—and explore how the arcade space has changed over the decades. Challenge yourself on redemption games such as Skee Ball, Hoop Fever, Whack N’ Win, and the new, six-player Hot Wheels: King of the Road. Win tickets and use them to collect fun prizes. Try your hand at historic video arcade machines including Discs of Tron, Sinistar, Enjoy a special Star Wars: The Empire Strikes Back, G-LOC: Air Battle, and NBA Jam. Test your flipper skills on pinball machines such as Fireball, The Incredible Hulk, FunHouse, preview of the exhibit Back to the Future, and the oversized novelty pinball game The Flintstones. Contemporary amusements add to the fun. Play arcade versions of Angry Birds, one hour before it Fruit Ninja, Temple Run, Jetpack Joyride, and Hungry Hungry Hippos. opens to the public Enjoy delightful artifacts on display that evoke the strength testers and from 9 to 10 a.m. on shooting galleries of arcades, amusement parks, and carnivals of yesteryear. See rare early arcade games such as Mills Perfect Muscle Developer (1904) and Saturday, June 13, and Contact Senior pinball game (1933) and the first commercial arcade video game 11 a.m. to noon on Computer Space (1971). Also, check out games intended for the youngest guests—including an air- Sunday, June 14. powered ball fountain—that showcase the evolution of the arcade into the family entertainment center model.

Arcade Escape remains on view through September 7.

Arcade Escape is produced by The Strong’s Presented in the International Center for the History of Electronic Games. Fidelis Care Gallery Thank You for Making Play Ball a Success

Last October nearly 750 guests joined honorary co-chairs the Del Monte Family for Play Ball 2019—Rochester’s most playful gala. Play Ball 2019 raised nearly $415,000 in support of The Strong’s educational mission, outreach programs, and Powered by Play campaign, making this year the most successful Play Ball to date. “Play Ball and Powered by Play: A Campaign for The Strong are helping create a bigger and better museum, one that will help make play available to hundreds of thousands more people each year— including foster families, at-risk children, adults and children with special needs, low-income families, and many others who might not otherwise get to experience the magic of The Strong,” says Lisa Feinstein, vice president of institutional advancement. Special thanks to the Del Monte Family and Play Ball 2019’s leading sponsors—DelMonte Hotel Group, Konar Management, Imagine Monroe, LeChase Construction, Partners + Napier, Toy Association, Mary Valentine, and Wegmans.

Strong Supports URMC Pediatric Programs Trustee In partnership with University of Rochester Medical Center, The Strong’s Pledges Generous Pediatric Residency Play Observation Program allows pediatric residents the opportunity to meet with the museum’s assistant vice president to learn about Campaign Gift The Strong’s education philosophy. It also allows them to tour the museum and observe children at play in The Strong’s interactive exhibits, and to observe Museum trustee and long-time supporter Woodbury School. Residents also learn about The Strong’s community Mary Valentine recently pledged a gift outreach programs and family resources. of $1 million to Powered by Play: A Campaign for The Strong. The funds The museum also offers a University of Rochester First Year Medical Student will directly support the museum’s Observation Program that allows medical students to come to The Strong to transformative expansion project as part observe individual children at play, with their parents’ permission. of the larger Neighborhood of Play. In honor of the gift, a planned terrace and café space (adjacent to the new outdoor play garden) will be named the Valentine- Cosman Terrace. Donor Makes Nominate a Toy for “Mary Valentine has been a booster, advocate, collections donor, financial Impactful Gift the Hall of Fame supporter, and most importantly, friend, to the museum for many years,” says Joan Feinbloom, a longtime Calling all toy lovers! Do you have Steve Dubnik, president and CEO. “We member and supporter of the a favorite toy that you think should appreciate her ongoing generosity and museum, recently made a $60,000 sit in the National Toy Hall of Fame her many other contributions to the commitment to benefit Powered alongside new inductees Matchbox museum. Gifts like this help The Strong by Play: A Campaign for The Cars, Magic: The Gathering, and continue to grow and share its important Strong. Feinbloom’s gift will provide the coloring book? Nominations for mission more widely.” support for the building facilities the 2020 class must be made at necessary to continue and grow toyhalloffame.org by July 31, 2020. Says Valentine, “The Strong holds the museum's community outreach a special place in my heart. My late work, enabling those less fortunate husband and I shared a passion for play in the Rochester community to and games, and there’s no other place in experience the museum. the world like The Strong at preserving and studying that history. We're also big “Gifts like this are important to advocates for increasing educational ensuring that everyone has a opportunities, and The Strong is doing chance to play at the museum,” great work teaching through the power says Lisa Feinstein, The Strong’s of play. The museum’s expansion project vice president for institutional will only add to their preservation advancement. “We’re grateful for capacity and allow for hundreds of Joan’s generosity to The Strong and thousands of more people per year to our local community.” experience the magic of play." American Journal of Play Releases Foundation to Name New Sesame Street-Themed Issue Museum Admission Space In recognition of the 50th anniversary The Louis S. and Molly B. Wolk Foundation has made a of Sesame Street, the most recent issue $500,000 commitment to Powered by Play: A Campaign for of The Strong’s peer-reviewed American The Strong. In recognition, the museum’s new admission area— Journal of Play features a series of articles part of the 90,000-square-foot expansion opening in 2022—will and interviews that explore playful be named for the foundation. learning and Sesame Street’s influence “The Wolk Foundation performs incredible work in our on education. The special issue includes community and supports many worthy causes. We’re honored pieces about play-based pilot programs that they have chosen to support the museum’s ongoing in India, Mexico, and South Africa; how expansion project and that they recognize the potential in it to Sesame Workshop television shows help transform our city. Generous gifts like this allow the museum children develop mature make-believe play; the impact of digital to grow its capacity to preserve the history of play and share games on the lives of children through the lens of Sesame the educational power of play with more children, families, Street; and how Sesame Street promotes gender equity and and students on a local and national level,” said Steve Dubnik, strives to reduce gender stereotyping. The full issue is available president and CEO of The Strong. to read at journalofplay.org.

Can you find all the eggs? Member News Diego's on the hunt to collect all the Easter eggs hidden in his backyard! Keep up to date with all the exciting Circle the 10 hidden eggs to help out. changes happening at The Strong. Visit museumofplay.org/connect to sign up for the museum enewsletter, follow us on Facebook, and more. Parking garage updates, as well as more information about our Powered by Play campaign and expansion progress will be shared through our website, enewsletters, and social media as they become available.

Corporate Partners and Sponsors Make a Difference

Organizations are investing in The Strong by becoming corporate partners and museum sponsors. Their support provides important resources to bring the power of play Museum Auditorium Renamed Paychex Theater to more children and families each year. Thank you to the following new This past fall, The Strong announced that its 290-seat auditorium has been renamed and renewed corporate partners for the Paychex Theater to acknowledge Paychex’s support of the museum and a recent their commitment to The Strong: gift of $250,000 from Paychex, Inc. to benefit Powered by Play: A Campaign for The First American Equipment Finance, Strong. The newly renamed theater space recently completed more significant upgrades, the Goddard School, Monroe including a new projector, stage curtain, sound system, lighting, FM assistive listening Veterinary Associates, and M&T Bank. system (to help those with hearing aids and cochlear implants), and a renovated front entrance area. The theater renovation and naming are part of The Strong’s larger To learn how your organization can expansion project, which include a 90,000-square-foot museum expansion that make a difference at The Strong will become the centerpiece of the all-new Neighborhood of Play—a transformative and receive benefits for your development project funded in part by The Strong’s $60-million campaign. employees, please contact Myranda Gillow at 585-410-6366 “Paychex has been a longtime supporter and partner of The Strong, and they are true or [email protected]. stewards in the community,” says Steve Dubnik, president and CEO. “They have also used the museum’s theater space as the primary site for their annual shareholder meeting since 2011, so it’s only fitting to name the space in their honor. We appreciate their ongoing commitment to The Strong and to the Rochester community.” Spring 2020 Calendar of Events

Programs underwritten in part by official airline of The Strong.

APRIL MAY The Lost World Wizard Training Break Week A Friend to Every Butterfly of Dragons Saturday, April 4–Sunday, April 12 Scout Workshop Through May 10, 2020 Design a wand, dress up as a powerful sorcerer, test Sunday, May 3 • 11:30 a.m.–4 p.m your wizardry knowledge, and more. Girl Scout and Boy Scout troops can register Be whisked off to a fantastical for this workshop that includes a talk with The Strong’s biologist, a visit to Dancing Wings . High School Night land of dragons Butterfly Garden, and more. Sunday, April 5 • 6–8:30 p.m. Gather your friends and come to The Strong’s first-ever Teen Night exclusively for high Carol D. Simmons Storytime Club school students. Learn more and purchase Mondays, May 4, 11 & 18 • 10:30 a.m. & 11:30 a.m. MARCH tickets at museumofplay.org. High school ID Snuggle up for stories about teddy bears required for entry. and other favorite friends. Story Time LIVE Sunday, March 1 • 2 p.m. Carol D. Simmons Storytime Club Museum Mondays for Seniors Enjoy a concert featuring music from literature- Mondays, April 13, 20 & 27 Mondays, May 4, 11 & 18 • 11 a.m.–2 p.m. based films, including The Hobbit, Peter Pan, and 10:30 a.m. & 11:30 a.m. Adults ages 55 and older can explore Alice in Wonderland. Delight in tales about enjoying rainy weather the museum for a discounted price. in the spring. Tickets available at museumofplay.org. Carol D. Simmons Storytime Club Mondays, March 2, 9, 16, 23 & 30 Museum Mondays for Seniors World Video Game Hall of Fame Induction 10:30 a.m. & 11:30 a.m. Mondays, April 13, 20 & 27 • 11 a.m.–2 p.m. Thursday, May 7 • 10:30 a.m. Learn about creatures and get up close to animals Adults ages 55 and older can explore Discover which games will be inducted into that live at the museum. the museum for a discounted price. the World Video Game Hall of Fame. Tickets available at museumofplay.org. Museum Mondays for Seniors World Video Game Hall of Fame Mondays, March 2, 9, 16, 23 & 30 • 11 a.m.–2 p.m. The Happiest Hour Celebration Weekend Adults ages 55 and older can explore Thursday, April 16 • 5:30–9:30 p.m. Saturday, May 9 • 11 a.m.–4 p.m. the museum for a discounted price. Don’t miss Rochester’s most playful happy Sunday, May 10 • 1–4 p.m. Tickets available at museumofplay.org. hour for “big kids” ages 21 and older only. Honor the newest inductees to the World Video Visit museumofplay.org/happiesthour to Game Hall of Fame and revel in a weekend Super Heroes Weekend purchase tickets. celebrating past inductees. Saturday, March 7 • 11 a.m.–4 p.m. Sunday, March 8 • 1–4 p.m. Eastman Community Music Freewheelin’ Fun Swing in to meet Spider-Man on Saturday School Performance Saturday, May 16 • 11 a.m.–4 p.m. and Captain America on Sunday. Friday, April 17 • 6 p.m. Roll in for activities inspired Tap your toes as Eastman School faculty present by the Rochester Criterium. Orchids in Bloom a 20-minute show followed by Q&A. Friday, March 13–Monday, May 4 JUNE Marvel at more than 150 colorful orchids Enchanted Realms blooming in Dancing Wings Butterfly Garden. Saturday, April 25 • 11 a.m.–4 p.m. Carol D. Simmons Storytime Club Garden fees apply. Sunday, April 26 • 1–4 p.m. Monday, June 1 • 10:30 a.m. & 11:30 a.m. Meet characters from imaginative lands, explore Listen to story readings about playing outdoors. Magic: The Gathering Workshop the Enchanted Forest, discover what lies in Saturday, March 14 • 2–5 p.m. the whimsical Fairy Garden, and more. Explore the ins and outs of Magic: Arcade Escape Exhibit Opening Weekend Saturday, June 13 • 11 a.m.–4 p.m. The Gathering alongside game experts. Sensory-Friendly Sunday Sunday, June 14 • 1–4 p.m. Sunday, April 26 • 9 a.m.–noon Discover classic seaside amusements Enjoy the museum in a quiet setting designed Princess Palooza alongside modern arcade classics. Saturday, March 21 • 11 a.m.–4 p.m. for children with special sensory, developmental, Sunday, March 22 • 1–4 p.m. or physical needs. Purchase tickets at Have a tea party, fashion a royal hairdo, museumofplay.org. Fairy Magic and meet favorite princesses. Friday, June 19–Sunday, November 1 Stroll through Dancing Wings Butterfly Garden to enjoy fairy house doors, music, and more. Teeny Tots Egg Hunt Garden fees apply. Friday, March 27 • 9–10 a.m. (Doors Open at 8:30 a.m.) Register for this special egg hunt designed for toddlers. Visit museumofplay.org for details. Nonprofit Organization US Postage PAID Rochester, NY One Manhattan Square Permit No. 4144 Rochester, NY 14607

This icon indicates that the event is not The Strong® is a highly interactive, collections-based museum devoted to the history and exploration included with general museum admission. of play. As a 501(c)(3) not-for-profit educational organization, The Strong is funded in part by A separate ticket is required. contributions and grants from individuals, corporations, foundations, and state and federal entities. It is home to the International Center for the History of Electronic Games, National Toy Hall of Fame, World Video Game Hall of Fame, Brian Sutton-Smith Library and Archives of Play, Woodbury School, MUSEUM ADMISSION and American Journal of Play and houses the world’s largest and most comprehensive collection of General Admission (does not include admission to historical materials related to play. Dancing Wings Butterfly Garden): age 2 and older $16, under age 2 free, museum members free. BOARD OF TRUSTEES Admission to Dancing Wings Butterfly Garden: Karthik Bala Bonnie Erickson Tom Kalinske Donald Riley $4 per person for members, general admission fee Bernard Birnbaum, CPM Hilda Rosario Escher Laura Saxby Lynch Fred Smith, PhD plus $5 for nonmembers; children under age 2 free. David Burns Kelly Gagan Reena Mehta Jeff Valentine Tickets may be purchased at the museum’s Michael J. Cicero Kenneth Glazer Benjamin Mudrick, Esq. Mary Valentine admissions desk. Chris Czarnecki Cecilia Griffin Golden, PhD Aaron Newman Dawn Williams-Fuller Alex Del Monte Wayde Harrison Joy Ryen Plotnik, Esq. Mee F. Wing Admission rates and Dancing Wings Butterfly Garden Zeke Duda Nan Hildebrandt Stanley Purdie, CPA fees subject to change. Steve M. Dubnik, Erika Duthiers, Esq. Martin Jarzebowski, CFA Bruce Raiffe President and CEO Carla Engelbrecht, EdD PARKING Limited parking is available for guests during regular museum hours on a first-come, first-served basis. The Strong is supported with public funds from the Institute of Museum and Library Services (IMLS) and the New York State On high visitation days, museum parking may reach Council on the Arts (NYSCA), a State agency. The Strong is capacity. If space is not available on site at the time of accredited by the American Alliance of Museums (AAM), and is your visit, you will find additional parking (fees apply) an institutional member of AAM, the American Association for State and Local History (AASLH), the Association of Children’s at neighboring municipal garages. Museums (ACM), and the Museum Association of New York Please see museumofplay.org for parking details. (MANY). MUSEUM HOURS Monday–Thursday, 10 a.m. to 5 p.m. Friday & Saturday, 10 a.m. to 8 p.m. Sunday, noon to 5 p.m.

DINING The museum offers a variety of dining options including Pizza Hut Express, Taco Bell Express, Subway, Louie’s Sweet Shoppe, and Bill Gray’s Restaurant. Visit museumofplay.org for hours and information.

INFORMATION 585-263-2700 • museumofplay.org

PLAY TIME Editor: Kelly Murphy Lucyszyn The second game in our Powered by Play: Contributing Writers and Photographers: Will Foster A Campaign for The Strong is on its way! Myranda Gillow Victoria Gray Play the game, challenge friends to beat your score, and learn about all Noelle McElrath-Hart the wonderful things the museum's expansion efforts are bringing to Allison McGrath the Rochester community. Until then, don't forget to help fund the fun Shane Rhinewald and play Warp Speed at PoweredbyPlayCampaign.org. Kate Whitman Thank you for your support.