Winter 2018 • Volume 8 • Issue 2 News and Events for Members, Donors, and Friends P L AY Time

Imagination Destination 4

Out of the Vault 4

Celebrating Diversity 5

Royal Ball 6 Exhibit Opens January 20! Page 2 Superheroes Weekend 7 2

Y AY L P NEW EXHIBIT Time including crates, sacks,andlivestock. freight andbaggageonto train cars, Island orSodor. Ontheplatform, sort the glass andsteel heartofthe Enter thebustling Knapford Station— Knapford Station the headofrailway. with Thomas andSirTopham Hatt, television seriesandtake apicture Outside, step into ascene from the the brake, whistle, andsteam levers. workings. Climbinto thecabto pull aboard to explore thetrain’s inner buffers andcoal bin)andthenhop Thomas theTank Enginemodel(with of Sodor. Take pictures withagiant transported to theindustrial Island railway, andpuffyclouds—andbe complete withawindmill,curving Step through theexhibit portal— Entering Sodor and science-based challenges. his friendssolve avariety ofmath generations; andhelpThomas and and imaginations ofchildren for has heldaspecialplace inthehearts the uniquelandscapeofSodor, which Thomas, Percy, andGordon; explore Meet favorite steam engineslike for anexclusive stop at The Strong. into Rochester onJanuary20, 2018 series Thomas theTank Engine—roars the IslandofSodorfrom thebeloved —an exhibitExplore theRails basedon All aboard! Thomas &Friends •

Winter 2018 TM :

and pumpwater into Percy andget family to loadcoal onaconveyer belt buffers. Then work withfriendsand Percy’s oldfunnels,lanterns, and the partsofanengineandreplace the green enginePercy. Learn about wrenches to fixthewobbly wheelson oversized nuts,bolts, rods, and fix andimprove theengines.Use Help Victor, theSteamworks manager, Sodor Steamworks and theirdifferent jobs. affectionally asthe“Steam Team”) famous enginesofSodor(known nearby wall graphic, learnaboutthe curve by adjusting itsspeed.At a you guideatrain around asteep mathematicPut skillsto thetest as building bridgesandbuildings. pieces andbecome anengineerby Create new routes withvarious track the Rescue Station, andtheQuarry. Tidmouth Shed,Brendam Docks, that includesfavorite stops suchas Sodor at asprawling train table Navigate your own train across Around theIsland late, oron-time. reflect whether trains willbeearly, Race to adjust thethree clocksto to keep upwiththetrain’s schedules. instructions from SirTopham Hatt the Island.Besure to follow the sell tickets to various stops across Don aconductor’s uniform and

Exhibit Opens Exhibit Opens Produced by please seepage6. 2018. For openingweekend activities, remains onview through May 6, Thomas &Friends: Explore theRails collection ofothermemorabilia. from creator Rev. W. Awdry; anda original drawings andmanuscripts the originalBritishlive-action series; previous television series,suchas era inThomas’s past; models from images chronicling eachimportant from the1940sto thepresent. See books, television shows, and toys rich history andevolution ofthe the Tank Enginethat celebrates the Explore aretrospective ofThomas Engine Driver’s Common Room along atrack. doors, turnknobs,andslidetrains eye-hand coordination to open the rolling hillsofSodoranduse The littlest explorers step into Sodor Tot Spot chug again! steam whistle blows, Percy can him ready to hittherails. Once the Local mediasupportfrom January 20!

Rails exhibitRails opensearlyfor members only onopeningweekend—9 a.m.on Saturday, January20, and11a.m.on The Thomas &Friends: Explore the Attention Members: Sunday, January21! presented by Fisher-Price andsponsored by 3M. Explore theRails © 2017 Gullane(Thomas) Limited was created by MinnesotaChildren’s Museum, Thomas &Friends™: www.museumofplay.org

EXHIBIT NEW 3 4

Y AY L P NEW EXHIBIT Time in partby exhibit of The Strong andsupported Imagination Destination audience seats. and “sell” tickets to fillupthe play asaconcession stand worker as applauseandlaughter. Role- in thetheater. Add sounds—such deliver anon-stage performance costume backstage, andthen Walk alongthestars, putona zoom down theevacuation slide. with working controls. After, cockpit ofarescue helicopter a rescue pilotandclimbinto the orders to your crew. Orbecome levers andcontrols andgive of theU.S.S. Strong. There, pull take command onthebridge Assume thecaptain’s chairand and books. to discover crawl spaces, puzzles, through agiantmagnifyingglass area, step into thefront yard and climbingdeck.Inthetoddler maze, tubeslide, moonwalk area, opportunities—including aropes ship bursting withphysical play Climb upandaround arocket and complete theproject. the roof, usealiftto hoist shingles, two-story house. Then climbto and addbricksto thefront ofa city pipes.Become abuilder worker’s vest, andinspectthe In thepublicworks area, dona charge oftheirown worlds.” areas to life andputschildren in for exhibits. “Itbringsunique Jon-Paul Dyson, vice president spaceship commander,” says home builderto rescue pilotto play avariety ofjobs—from kids theopportunityto role- “Imagination Destination gives climbing, andcrawling. challenges that includebuilding, and theater—and enjoy physical a publicworks area, spaceship, imaginative spaces—including can role-play inavariety of opening March 10, 2018. Guests play inImagination Destination Dive into aworld ofpretend Saturday, March10 Open inMarch Destination Imagination •

Winter 2018 is anoriginal to to

the years and reveal someof thefascinating twists andturnsalong that path. Out of theVault helpustell thestory of how everyday people have played across play has bothevolved andpersisted throughout American history. The items in items contribute to themuseum’s capacity to describeandexplore theways that resources, combined withrare andexceptional artifacts anddocuments.Allthe The Strong’s collections includeablendofrepresentative andtypicalobjects How doesthe exhibit inform play research andilluminate cultural history? 187,000 books,documents, andvisualmaterials. located onthemuseum’s third floor, holdsanimpressive array ofmore than Sutton-Smith Library andArchives ofPlay. The research library andarchives, to showcase aselectionoftheimpressive holdingsofThe Strong’s Brian I’m alsodelighted that thisexhibit gives themuseumanopportunity friends oradate! tail—whichtiger’s triggered aferocious roar. What away to show offto your been like to drop acoin into theslot,muster allyour energy, andthenyank the testing machinefrom thelate 1920s. Iappreciate envisioning what itwould have When itcomes to asinglefavorite object,I’mafan oftheTiger strength- Pull What artifact isyour favorite to come outofthevault? Park, Illinois—to feature inthegame. board’s artwork, andLester chosetheproperties—from hishometown ofOak financial meansto purchase amass-produced set.Hismotherhelpedwiththe amuse histwo younger sisters andperhapsbecausehisfamily didnothave the Lester McAllister, Jr. crafted thehomemadeMonopolysetondisplay, partlyto Monopoly that includednamesofproperties from theirhometown. Aboy named during theGreat Depression to construct theirown homemadeversions of producing theboard gametwo years earlier, itwasn’t uncommon for families Monopoly set,dated 1937. AlthoughParker Brothers begancommercially One ofthemost uniqueitems intheexhibit isundoubtedly thehandmade What’s themost uniqueartifact intheexhibit? toys, dolls,games,puzzles,videoarcade games,library, andarchives. photographic backdrops that furtherillustrate theeightprimarycollection areas— the astonishing richesofThe Strong’s behind-the-scenes collection, setagainst figuring outwhat shouldgointo atimecapsule. The result provides aglimpseof star items fitwithinthespatial constraints ofthecasework, whichwas abitlike a senseofrange anddepthofthecollection. We alsoneededto make sure our The exhibit team neededto identifyvisuallystriking artifacts that created both a handfulofobjectsto represent eachofeightareas ofthemuseum’s holdings. With somany thousandsofartifacts to choosefrom, itwas achallengeto select How didthecuratorial team decidewhichartifacts to display? gallery, shares histhoughtsabouttheexhibit: on themuseum’s Outof theVault exhibit now onview inthemuseum’s central materials related to play. Christopher Bensch,whoserved asprimarycurator games, otherelectronic games,books,documents, andvarious historical largest andmost comprehensive collection oftoys, dolls,board games,video With more than460,000 items andcounting, The Strong ishometo theworld’s Out of theVault andinto theSpotlight

Presented by coconut bean bagtoss, andmore! tropical-themed gamessuchasfruit-tac-toe, out ofrecyclable materials. Try your hand at for treasure inthekineticsandbox andbuilda boat show scuba gear. Watch episodesofthecolorful PBSKids from theAquatic Center ofRochester andcheckout to make decorations for anislandparty. Meetstaff underwater adventures. Visit thetropical play area Mermaid Tory anddelightinstory readings about 1:30 and3:30p.m. Allweekend long,say helloto interactive performances Saturday andSunday at island-themed activities!JointheHappy Pirates for Dive infor afun-filledweekend featuring Saturday &Sunday, January6&7 Beyond theSea tongue twisters andquirky rhymes. Silly Stories: enjoy booksfeaturing Mondays, March 5,12,19& 26 and more. stories abouttrucks,buildings, Build It:diginto construction-themed Mondays, February 5,12&26 eating healthy andgettingactive. Fitness Fun:muscleinfor talesabout Mondays, January8,22&29 children’s book. punches andreceive afree once duringeachvisit.Collect five Storytime Clubpassport punched at 10:30and11:30a.m.Have your children’s stories onselectMondays Celebrate thejoy ofreading. Hear Storytime Club Media supportfrom Splash &Bubbles.Getatemporary tattoo, dig

Celebrating Diversity the way for peace. leaders anddiscover inspiringquotes from peoplewhopaved the team. Take apeekat thegroup’s mosaicsofcivilrights of creativity to promote peace—and helpcreate funcrafts with Alfred University’s ArtForce Five—a group whousesthepower cultural heritagethrough educational events. Meetmembersof En Rochester, anorganization that promotes Latin American Enjoy aspecialdance performance by GrupoCultural Latinos Jackie Robinson. experiences oflegendarybaseballplayer Rights Movement impacted sportsthrough the at 12:30p.m. At 2:30p.m. discover how theCivil that were shared for centuries by word ofmouth of interactive storytelling withtraditional stories Learn aboutworld cultures, literature, andtheart black history presented by BrightStar Theatre. enjoy specialtheater performances celebrating Honor thelegacy ofDr. MartinLutherKing,Jr. and Monday, January15

www.museumofplay.org Art Force Five courtesy of Bright Star Bright Star

Theatre Image Image EVENTS & PROGRAMS UPCOMING 5 Healthy Kids Day Superheroes Weekend

Saturday, March 3 Saturday & Sunday, March 24 & 25

Run, hop, or slide into the museum for Soar into The Strong for a hero-filled weekend, and don’t forget your a day filled with fitness fun. Join staff camera! Meet two of Marvel Comic’s official superheroes—Spider-Man from the YMCA of Greater Rochester swings in on Saturday from 10 a.m. to 5 p.m. and Captain America for activities centered around fitness, muscles in on Sunday from noon to 4:30 p.m. sports, and healthy habits. Pose for photos with the Tooth Fairy, enjoy Pose for a picture with your favorite superhero at a designated time by camp-themed games such as archery, picking up a free ticket in the museum’s Adams Atrium the day of the and discover new activities to get event while supplies last.* you moving, including martial arts, All weekend long, visit with Princess Presto from the PBS Kids show Caribbean drumming, and hip-hop Super Why! Take pictures with members of The Superhero Alliance of dancing. The youngest fitness gurus Puppy Love Western New York, a volunteer group of costumed entertainers that can enjoy special toddler activities in helps raise funds and awareness for area charities. Create a headband Saturday, February 3 Storybook Theater. Take a break and to transform into your favorite superhero. Budding cartoonists can relax with yoga. Fall head-over-paws in love on a receive drawing and writing tips from professional artists and check Royal Ball day dedicated to man’s best friend! Presented by The Strong out their original art. Shake paws with lovable Biscuit the and the YMCA of Greater Saturday & Sunday dog from Alyssa Satin Capucilli’s Rochester. February 10 & 11 book series. Meet retired racing dogs from Greyhound Adoption Sound the trumpets! Come of Greater Rochester and therapy dressed in your most regal dogs from Lollypop Farm. Learn attire and join the Queen of about the Tail Waggin’ Tutors Play for dancing, pageantry, program—a community initiative that and lively music. allows children to practice reading Eastman Community Complete a quest and be knighted by the queen, dance to aloud to dogs in Rochester public sprightly tunes and soaring melodies from Nonsuch Early Music Ensemble, libraries—and visit trained dogs from Music School and enjoy a “feast” at the royal banquet table. Visit the Fairy Godmother the program. Learn about pet first and receive a bejeweled gift after making a wish, challenge yourself to a aid with staff from Monroe County Performance Veterinary Association. Check out game of croquet with the infamous Queen of Hearts, use a catapult to slay Friday, March 9, 6 p.m. a giant dragon, and more. the Puppy Play Zone, craft a handmade valentine for your Clap your hands and tap your toes favorite pet, and more. during interactive performances. Faculty from Eastman Community Music School will present a 20-minute performance followed by a question TM and answer session where they Thomas & Friends : discuss instruments, scores, the Explore the Rails school, and more. Opening Weekend Storybook Celebration Saturday & Sunday * Timed tickets for superhero meet and January 20 & 21 School Break greets must be picked up one hour Meet favorite steam engines Imagination before designated meeting time. UPCOMING PROGRAMS & EVENTS PROGRAMS UPCOMING Thomas, Percy, Gordon, and Saturday, February 17– others! Explore the unique Sunday, February 25 Destination landscape of Sodor and help Enter the pages of Thomas and his friends solve a variety of math Opening Weekend your favorite beloved and science-based challenges. Dress up as a conductor, guide a ©2018 MARVEL. tales! Take pictures train around a steep curve by adjusting its speed, use rods and wrenches Celebration with popular literary to fix Percy’s wobbly wheels, and more. characters such as Saturday & Sunday, March 10 & 11 Opening weekend only, meet and pose for pictures with a railway director. Little Red Riding Enjoy presentations from Railfan & Railroad magazine editor Otto M. Hood, Thing 1 and Celebrate the opening of The Vondrak on both days at 1 p.m. to discover the rich railroad history of Thing 2, and more Monday through Strong’s newest permanent exhibit, Rochester and learn about the 60-year restoration effort on a former Friday from 11 a.m. to 2 p.m. Enjoy Imagination Destination! Don a Rochester subway car. Create a paper engineer hat or popsicle stick puppets story readings in Storybook Theater construction worker’s vest to inspect featuring Thomas and his friends. at 11:30 a.m. All week long, boost your the city pipes, soar to the moon in a rocket ship, climb into a cockpit to Thomas & Friends: Explore the Rails opens one hour early for museum vocabulary skills with word dominoes, members on opening weekend. See page 3. story tiles, and other games. pilot a rescue helicopter, and more. Opening weekend only, meet and take pictures with an astronaut, construction worker, and woodland fairy. 6 P L AY Time • Winter 2018 www.museumofplay.org 7 MUSEUM NEWS

Renowned Game Acquisition Chronicles First Coin-Op Developer and Video Game Maker Storyteller Donates The Strong received a donation of Teaching Machines’ Knowledge artifacts, including photographs, a Computer—a multiple choice, Materials scrapbook, schematics, marketing question-and-answer machine. materials, and diagrams related to Redesigned a year later as Lorri Hopping, game designer, Nutting Associates (1966–1977), the Nutting’s Computer Quiz, it went publisher, and author of more than 30 first manufacturer of coin-operated on to be the first arcade game children’s books, recently donated an video games. The company’s 1971 believed to run on solid state assortment of materials that chronicle Computer Space—designed by later electronics. Nutting Associates her career in the educational game Atari co-founders Nolan Bushnell followed this with the launch industry, beginning in 1982. The and Ted Dabney—was the first of Computer Space in 1971, A man plays on a yellow Computer Space at collection includes board, card, and commercial arcade video game. an arcade game inspired by the Fun Town Arcade in Philadelphia in 1972.

electronic games, and an assemblage 1962 mainframe computer game of educational magazines that “Few records and materials still Spacewar! Although Computer showcase Hopping’s eminent status exist from Nutting Associates, so Space wasn’t considered a as an editor and writer at Scholastic, these rare artifacts help paint a commercial success, it acted as maintaining this collection for Inc., and content creator and product fuller picture of the company that a blueprint for the coin-operated future generations.” Paper Airplane, Wiffle Ball, and Clue development director at Aristoplay, a first introduced coin-operated video games that followed. publisher of quality educational games video games,” says Jeremy The materials strengthen The Strong’s

MUSEUM NEWS Inducted into National Toy Hall of Fame for kids and families. Saucier, assistant vice president for “While little remembered today, unparalleled holdings of materials interpretation and electronic games. Bill Nutting was a bold entrepreneur, related to coin-operated video The mystery is solved! The simple, soaring paper airplane; game-changing Many of Hopping’s publications include “The materials will prove invaluable and Nutting Associates changed games, such as the Atari Coin Op Wiffle Ball; and murder-mystery favorite Clue are the latest inductees to games, toys, and activities for kids to to scholars and researchers who the video game landscape,” says Divisions Collection, and The Strong’s National Toy Hall of Fame. explore history, science, and nature. want to study the earliest days of librarian, researcher, and blogger complements its holdings of Nutting She has also written numerous children the video game industry, and they Alex Smith who compiled and Associates arcade video games, such About paper airplane: Artist and inventor Leonardo DaVinci sketched and books that investigate crimes using will help the museum to better tell donated the materials. “The as which is on view designed flying creations using parchment in the 15th century. Later, in the Computer Space, forensic science. Today, Hopping this important story in future exhibits Strong’s International Center for the in the museum’s early 19th century, Sir George Cayley identified four primary forces—lift, eGameRevolution operates her own content development and displays.” History of Electronic Games is the exhibit (1971); drag, weight, and thrust—which eventually helped the Wright Brothers first Computer Space Ball company, Hopping Fun Creations. preeminent institution preserving (1973); (1973); and take flight in 1903. These defining moments helped lead to the purported Table Tennis Nutting Associates formed in and interpreting the history of the (1973). invention of the paper airplane in 1909—although its exact origin is unclear. Two-Player Computer Space “The breadth and depth of Lorri’s 1966 after founder Bill Nutting electronic games industry, and Experts can agree that the principles that make an airplane fly are the career is staggering and really speaks acquired the patent for EDEX I am delighted that they will be same that govern paper versions. Paper’s high strength and density make to her talents as a writer and game it similar, scale wise, to the materials out of which actual airplanes are designer,” says Shannon Symonds, constructed. A simple sheet of paper, coupled with dexterity and creativity, ICHEG curator and the leader of creates a toy with infinite aeronautical possibilities. The Strong’s Women in Games initiative. “She created board games, About Wiffle Ball: A retired semi-pro baseball player in 1950s suburban card games, electronic games, and so Connecticut noticed that his son and friend could not play a game of much more, but always with a focus baseball in the cramped space of their backyard (especially without Library and Archives to Inform World Video Game on education and great storytelling. breaking any windows). He began cutting holes in spherical plastic Additionally, many of her games were containers and gave them to his son for testing, eventually developing a Scholar’s Research Hall of Fame meant to be played by the whole ball with eight oblong slots that allowed the ball to grab air, thus diverting family, so she integrated various levels Danielle Almeida, published author and expert on toys as discourse, visited its trajectory. With it, a pitcher could easily throw a curve, a slider, or a Nominations Sought of understanding and difficulty to The Strong from Brazil to investigate how cultures use toys, particularly knuckle ball. The Wiffle Ball slowed the game, shrunk the playing field, make the games fun and challenging dolls, to influence child behaviors and identities. For one week in October, Do you have a favorite video game and made it conducive to post World War II-suburbia. The family-owned for all ages. These are great additions Almeida worked alongside the museum’s curators and Library Team, that should be enshrined in the Wiffle Ball Inc. opened in Connecticut and established rules for the game to our collection.” exploring The Strong’s extensive collection of dolls and archival materials World Video Game Hall of Fame? of Wiffle Ball. Soon, it was producing millions of Wiffle Balls each year. related to artifacts of play. Almeida’s research is part of a larger project that Hopping’s collection of materials Video game fans everywhere are About Clue: A British couple designed Clue during World War II and based examines the textual and contextual meaning of dolls through linguistic enhances the museum’s Women in encouraged to nominate their it on the murder-mystery dinner parties popular around that time. They representations and pop culture history. Games initiative—a program that favorite games for induction this patented the game in 1944 and successfully pitched it to Waddington documents and celebrates the crucial The Strong also welcomed eight May. Nominations may be made at Games, but material shortages kept it out of production for several years. contributions of women to the undergraduate students from worldvideogamehalloffame.org Then, in 1949, Waddington Games released it under the name “Cluedo.” electronic games industry, past Catawba College in North and submissions for 2018 Gaming giant Parker Brothers purchased the rights and released it in and present. Carolina, who were conducting consideration must be received America under the name “Clue” shortly thereafter. The game—in which research on a variety of topics by February 28, 2018. players must deduce with available evidence the murderer of the as part of their history of video luckless Mr. Boddy—became a quick success. It remains one of the top games class. Students poured Visit worldvideogamehalloffame.org 10 best-selling games of all time. through the museum’s to learn more about past honorees. The paper airplane, Wiffle Ball, and Clue entered the National Toy Hall of collection of archival materials Fame at a special ceremony at The Strong on November 9, 2017. View related to video and other examples in the Toy Halls of Fame exhibit on the museum’s second floor. electronic games to inform their To learn more about previous inductees or to nominate a toy for 2018 research on the development of open-world games and 3D consideration, visit toyhalloffame.org. Students and a professor from Catawba College graphics, and the use of diegetic sound and game peripherals.

A selection of games 8 P L AY Time • Winter 2018 from Lorri Hopping www.museumofplay.org 9 10 10

Y AY L P MUSEUM NEWS Time and singlecopy purchase. are alsoavailable for subscription journalofplay.org. Printed editions of Play free ofcharge at Read theAmericanJournal with videogameviolence. of the“moral panics”associated Sierra-Online, andanexploration early computer gamedeveloper of the“origin story” narrative of pioneer Atari, anexamination history to study videogame the implications ofusingdesign preservation, anarticleabout with Dyson aboutvideogame The issue includesaninterview games andgameculture. the depthanddiversity ofvideo key players, butshouldcapture captures onlytheworks ofafew reduced to ahighlightsreel that video gamehistory shouldnotbe Lila Zinter. Kocurek argues that McCarthy, andExidyexecutive business owner Amelia“Millie” activist Ronnie Lamm,coin-op game history—game regulation overlooked women invideo explores thelives ofthree often Technology inChicago, that studies at IllinoisInstitute of of digitalhumanitiesandmedia Carly Kocurek, assistant professor The issue includesanarticleby toplay. importance ofvideogames materials, andunderscores the new methodologiesandsource to videogamehistory, explores previous andcurrent approaches the specialissue challenges History ofElectronic Games, International Center for the Dyson, director ofThe Strong’s history. Guest edited by Jon-Paul approaches to studying their electronic gamesandinnovative others withanin-depthlookat Play tacklesthisquestion and Journal of American of The Strong’s upcoming issue we play? The the way that games shaped How have video History Video Game of Play Explores American Journal •

Winter 2018

and engagingtitlesto bepreserved. saving gamesbornonlyinadigitalformat, allowing for themost influential and CD-Roms. They willthen work to definebest practices for curating and collection, particularlythosematerials onunstable formats like floppy disks the rarest andmost at-risk objectsinThe Strong’s 60,000-artifact videogame Borman, alongwithotherteam members,willfirst work to digitallypreserve future generations.” to beat theleadingedgeofefforts to ensure thesematerials are accessible to Otherwise, we’re faced withamassive loss of historical memory. It’s ourmission the originalversion ofanever-evolving online gamelike World of Warcraft. of how to ‘collect’ apurely digitalgamelike AngryBirds orhow to preserve Dyson says, “With Andrew’s help, The Strong seeksto answer thequestion and practices. technical skillsetto helpthemuseumsetstandard indigitalpreservation years ofworking to preserve unreleased videogames.Healsopossesses the information science, bringsawealth ofexperience to themuseum—nearly10 to helpaddress thesechallenges.Borman,whoholdsamaster’s degree in In August, themuseumhired Andrew Bormanasitsfirst digitalgamescurator born digitally. Otherwise, we riskthesematerials beinglost to history forever.” us to beat theforefront oftacklingthequestion ofhow to preserve something meaning there’s nothingto physically collect andpreserve. It’s incumbentupon in nature, andmore than halfofgamesare launchedonlyinadigitalformat— says Jon-Paul Dyson, director ofICHEG.“Butnow, gamesare more ephemeral world’s most comprehensive collection ofvideogamesandrelated materials,” “ICHEG isaleaderinthefieldofelectronic gamepreservation andhousesthe preserving thistypeofplay hasbecome more complex. As videogamesevolve andbecome increasingly digitalinnature, though, games are changinghow peopleplay, learn,andconnect witheachother. other electronic games,andrelated materials andtheways inwhichelectronic Electronic (ICHEG)collects, Games studies, andinterprets videogames, Launched in2009, The Strong’s International Center for theHistory of Preservation Leading theWay inDigitalGames Game Studies ConferenceGame The Strong Hosts Japanese University inGermany, and JapanFoundation New York. Support for theconference camefrom RIT, The Strong, Visit Rochester, Leipzig games have hadon globalculture.” History ofElectronic “It’s Games. difficultto overstate theinfluence that these says Jon-Paul C.Dyson, director ofThe Strong’s International Center for the things, bringingnew levels ofrichandvibrant visualstorytelling to themedium,” “Japanese videogameshelpedtransform thegameindustry by, amongother associate professor ofJapanesestudies at University ofDelaware. Thomas J. Kalinske, former CEOofSegaAmerica,andRachaelHutchinson, culture, education, andindustry. Featured were prominent keynote speakers— The three-day conference introduced papers that explore Japanesevideogame the first timeithasbeenhosted intheUnited States. and itsimpactonworldwide culture. This year’s conference marked of theoriginsanddevelopment oftheJapanesegamingindustry University ofAlberta,Canada—promotes understanding (RIT); Ritsumeikan University inKyoto, Japan;and (MAGIC) center at Rochester Institute of Technology Interaction,Media, Arts,Games, andCreativity School ofInteractive andMediathe Games conference—presented inpartnershipwiththe the Replaying JapanConference. The scholarly video gamescholarsfrom around theworld for In August, The Strong hosted more than100 Thomas J. Kalinske J. Thomas

History ofElectronic Games. of The Strong’s International Center for the Pictured here withJon-Paul Dyson, director The Strong’s electronic gamescollections. original 1971 version ofThe Oregon Trail, tours Paul Dillenberger (right),co-creator ofthe New York familiarization tour. of aWine, Water, andWonders ofUpstate delegation ofGermantour operators aspart Rochester andBrand USA, welcomes a The Strong, inpartnershipwithVisit Jon-Paul Dyson (right). Center for theHistory ofElectronic Games Saucier (left)andDirector oftheInternational Interpretation andElectronic Jeremy Games The Strong’s Assistant Vice President for from theUniversity ofRochester visitwith and Professor JoanRubin(center right) Ulrich (center left)from Harvard University Historian andProfessor Laurel Thatcher fifth from leftrespectively. Betsy Loredo andJennifer Perry, fourth and representatives from SesameWorkshop, Members ofThe Strong’s team welcome Distinguished Guests The Strong Welcomes

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education. For more information, call585-263-2700. Families cannow applyonline, ordownload anapplication at museumofplay.org/ are now beingaccepted. Enrollment isoffered onafirst-come, first-served basis. Applications for enrollment inWoodbury Schoolfor the2018-2019 academicyear movement, pre-reading, math, andotherage-appropriate experiences. exhibits. Smallandlarge group activitiesinvolve art,music,cooperative games, Students learnanddevelop inplayful activitiessetamongthemuseum’s hands-on children andearlykindergarten program for four- andfive-year oldchildren. Woodbury Schooloffers bothapreschool program for three- andfour-year-old interactive exhibits. to plantheschoolyear’s activitiesandcreate projects amongthemuseum’s part ofthecurriculum,students andteachers are encouraged to work together teaching andlearningthat emphasizes collaborative exploration andinquiry. As students aReggio Emilia-inspired curriculum—aplayful, innovative approach to In September, The Strong’s Woodbury Schoolcelebrated its12thyear ofproviding Woodbury SchoolCelebrates 12Playful Years renowned philanthropist. a board memberoftheHochstein SchoolofMusicand Dance anda for nearly two decades. Inadditionto The Strong’s board, Hildebrandt is member for theArts Leadership Program at theEastman SchoolofMusic where sheheld thepositionofpresident andCEO. Shealsoserved asafaculty in theRochester region, includingtheRochester PhilharmonicOrchestra, of experience servinginleadershiproles at other not-for-profit organizations elected to The Strong’s board oftrustees. Hildebrandt hasmore than20years Nan Hildebrandt, former executive director at Geva Theatre Center, hasbeen Museum Welcomes New Trustee For more information about program eligibility, call585-263-2700. dynamic opportunitiesfor curriculumandproject-based learning. funding for tripsto themuseum,where students andteachers willdiscover Maurer Fundalsoprovides eligibleMonroe County classrooms transportation was established inmemoryoflong-timemuseumvolunteer RuthMaurer. The This discount ismadepossible by theRuthD. Maurer MemorialFund,which dynamic, hands-onexhibits.” learning experiences setamidThe Strong’s City SchoolDistrict to engageinplayful students andteachers from theRochester assistance for schoolprograms willenable education. “This extension offinancial The Strong’s assistant vice president for learning happens,” says Deborah McCoy, “When teachers useplay inthecurriculum, exhibits. educational resources andplay-based an opportunityto experience themuseum’s and children whomightotherwisenothave broaden access for Rochester-area students museum, partofitsongoingcommitment to on educational programs available at the District classes a$2perstudent discount The Strong now offers Rochester CitySchool Available to Rochester CitySchools Discount onEducational Programs

www.museumofplay.org

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Y AY L P ADVANCEMENT Time Also inOctober, BethLathrop, media formats. New York, onendangered Conference (NRDC)inKingston, Northeast Regional Digital conservation, presented at the Hillary Ellis,director of September, Archives, andMuseums.In program for History, Public instructor intheundergraduate History Departmentasanadjunct joined theNazareth College Julia Novakovic, archivist, has America MediaDay. meet withjournalists at Discover Toronto, Canada,inSeptember to of publicrelations, traveled to Shane Rhinewald, seniordirector in September. grade teachers andadministrators for kindergarten through second Council Rock PrimarySchool play-based learningat Brighton’s facilitated aworkshop about Education Assistant Vice President for Out andAbout Brockport aboutThe Strong Symonds spoke at SUNY In October Curator Shannon November 2019. November. Shewillserve until New York Library Association in and SpecialLibrary Sectionofthe as president electoftheAcademic November, Rochester Archives Fair. In planning ofthesecond annual and director oflibraries andarchives, London, England inNovember. at theWorld Travel Market in president, represented The Strong Suzanne Seldes,executive vice technician arcade gameconservation Expo inWheeling,Illinois,with attended the33rd AnnualPinball conference. InNovember Saucier York College EnglishAssociation’s academic careers at October’s New panel discussion aboutalternative electronic games,participated ina president for interpretation and Jeremy Saucier, assistant vice Heroes: AVideo Symphony. Game following theRPO’s concert gaming andmusicexperts led apaneldiscussion with and museumcareers. Shealso •

Winter 2018 Novakovic, assisted inthe Debbie McCoy Martin Reinhardt. Lathrop beganherterm Novakovic, and

educational mission. and buildthe museum’s individual donorbaseto supportThe Strong’s Advancement Team Grossman JoinsThe Strong’s Institutional details aboutThe Happiest Hour. Visit museumofplay.org/happiesthour to purchase tickets andfor more fun tables, andgamingintheeGameRevolution andPinballPlayfields exhibits. a dance partywithmusicby DJ Napsfrom BreakThrough Entertainment, craft exploring two floorsofhands-on,interactive exhibits. The evening willfeature Guests willenjoy acashbarfeaturing thelocalbeersofRoc Brewing Co. while overall educational mission andcommunity outreach programs. 21 andolder. Proceeds from The Happiest Hourhelpto supportThe Strong’s a ticketed, after-hours fundraiser andmuseumexperience for “bigkids”age School, onWednesday, March 7, from 5:30to 9:30p.m. The Happiest Houris The Strong willhost itsnext Happiest Hour, presented by SimonBusiness The Happiest HourReturns March 7 encourages learning,creativity, anddiscovery.” families to explore themuseum’s mission ofplay andtheways inwhichplay relations. “The Strong’s publicprograms provide uniqueopportunitiesfor to guests year-round,” says HillaryBobys, director offoundation andcorporate “We are soappreciative ofDeltaAirLines’supportto bringrichprogramming public programming andPlay Ballfundraising gala. Air Linesalsoprovides generous financialsupportfor themuseum’s ongoing a-kind collections andplayful, interactive exhibits. The partnershipwithDelta around theworld—experience themuseum’s one-of- annual visitors—from all50states and Air LineshelpsThe Strong’s 550,000 As thelargest aircarrierinNew York, Delta museum for asecond year. Delta AirLinesastheofficialairlineof The Strong ishonored to announce Support ofThe Strong Delta AirLinesRenews Presented by efforts to develop donorrelationships among prospects In hisnew role, Grossman leadsmajorgiftsand fundraising his MBAinfinance from Fordham University. and marketing at Association. theAlzheimer’s Hereceived University ofRochester andvice president for development of development intheoffice ofregional development at the Prior to joiningthemuseum,Grossman served asdirector Andrew Grossman asthemuseum’s advancement officer. The Strong ispleasedto announce theadditionof of

Endangered Media Grant to Preserve The Strong Receives Dalzell’s HearingCenters Delta AirLines,Inc. School Library System of commitments: companies for renewing their Thank you to thefollowing [email protected]. Hillary Bobys at 585-410-6302 or your employees, pleasecontact and receive wonderful benefitsfor can make adifference at The Strong To learnhow your organization children andfamilies eachyear. bring thepower ofplay to more broaden The Strong’s reach and provides importantresources to museum sponsors.Their support becoming corporate partnersand are investing inThe Strong by Across ourcommunity, organizations Make aDifference and Sponsors Corporate Partners and archives. says BethLathrop, director oflibrary preserving itto ensure future access,” assessing endangered mediaand history by establishing amodelfor daunting aspectsofpreserving their The Strong seeksto demystify the with eachother. Through thisproject, how peopleplay, learn,andconnect media ofthe21st century—they affect “Video gamesare themost important have hadonAmericanculture. on theimpactvideogames unpublished materials that shedlight business records, andother personal papers,designdocuments, the preservation ofitems suchas games. The project willfocus on development andstudy of video endangered mediarelated to the Library Council to helppreserve grant from theRochester Regional The Strong was awarded a$9,093 Genesee Valley

leading sponsors: Special thanksto theCostanza family andto Play Ball2017’s institutional advancement. and educational opportunities,” says LisaFeinstein, vice president for that difference soThe Strong cancontinue to deliver uniqueprogramming from thePlay Ball—aswell asgiftsfrom generous donors—helpto make up covers less thanathird ofthemuseum’s annualoperating costs. Proceeds “Many peopledon’trealize that revenue from membershipandadmission successful Play Ballto date. educational mission andoutreach programs, makingtheevent themost Play Ball2017 raised more than$285,000 insupportofThe Strong’s says JimandAndrea Costanza. one ofWestern New York’s most treasured anduniquecultural attractions,” investing inourcity, we are proud to supportThe Strong— “As afamily committed to improving and Rochester’s most playful gala! Costanza family, for The Play Ball— guests joinedhonorary co-chairs, the On Friday, October 6,more than650 A Success Play Ball 2017 Making The Strong’s Thank You for The Costanza family at Play Ball2017. www.museumofplay.org

ADVANCEMENT 13 14

Y AY L P KIDS PAGE Time Fame exhibit.) design. (LocatedintheToyHallsof those wantingtodivedeeper intotoy a listofrecommendedreading for history ofthetoyandits inventor and Billy Basswork!Eachentry hasabrief Entertainment System,andBigMouth Etch ASketch,WiffleBall,Nintendo favorite toyssuchastheMagic8Ball, and illustrationsthatdescribehow Curious mindswilllovethediagrams (for olderreaders) By EdandWoodySobey The Way Toys Work in kingdom’s onlyhope!(Located her ponchoofinvisibilityarethe faithful battlequail,Mumfrey,and will betrappedforever.Harriet,her if itisnotbrokensoon,theprincesses has beenabletobreakthespelland her silkshoesbymorning.Noprince every night,eachonewearingout under aspellthatkeepsthemdancing The 12dancingmouseprincessesare (for youngerreaders) By UrsulaVernon Of Mice andMagic Hamster Princess: Friends: ExploretheRailsexhibit.) inside. (LocatedintheThomas& sure itwipesitswheelsbeforegoing sleep, teachittorollover,andmake how tohelpyourtrainget answer allyourquestions,including This guidetohavingapettrainwill But whatifyouwantapettrain? there arelotsofbooksaboutthat! of yourpetturtleorguineapig— It’s easytofindouthowtakecare (for theyoungestreaders) By JasonCarterEaton How to Train aTrain Fairy TaleForest.) • Reading Adventureland’s Reading Adventureland’s Grada HopemanGelserLibrary

Winter 2018 Book Nook Librarians’ picksfrom the

Cut outandcolor areally usefuldoorhanger. Make your own doorhanger! Winter 2018 Programs underwritten inpartby Unless otherwisenoted, events typicallyend by 4p.m. and are free to members. 5:30 to 9:30p.m. fundraiser for “bigkids”age 21andolder. Don’t miss thisticketed, after-hours The Happiest Hour Wednesday, March 7 twisters andquirky rhymes. Silly Stories: enjoy booksfeaturing tongue Storytime Club Monday, March 5 Rochester. The Strong andtheYMCAofGreater a day filledwithfitness fun.Presented by Run, hop, orslideinto themuseumfor Healthy KidsDay Saturday, March 3 MARCH stories abouttrucks,buildings,andmore. Build It:diginto construction-themed Storytime Club Monday, February 5 and more. racing dogs,craft avalentine for your pet, Shake paws withlovable Biscuit,meetretired Puppy Love Saturday, February 3 FEBRUARY eating healthy andgettingactive. Fitness Fun:muscleinfor talesabout Storytime Club Monday, January8 Presented by ZimmetGroup. enjoy island-themedcrafts andgames. performances by theHappy Pirates, and Say helloto MermaidTory, delightin Beyond theSea Saturday &Sunday, January6& 7 JANUARY

area, rocket ship, theater, andmore. imaginative spaces—including apublicworks Dive into aworld ofpretend play. Explore Imagination Destination Saturday &Sunday, March 10&11 6 p.m. a question andanswer session. Delight inashortperformance followed by Performances Eastman Community MusicSchool Friday, March 9 stories abouttrucks,buildings,andmore. Build It:diginto construction-themed Storytime Club Monday, February 12 lively music,andmore. join theQueenofPlay for dancing,pageantry, Come dressed inyour most regal attire and Royal Ball Saturday &Sunday, February 10&11 wheels, andmore. and wrenches to fixPercy’s wobbly history, meetarailway director, userods Friends! All aboard for theopeningofThomas & Explore theRails Exhibit Opening:Thomas &Friends: Saturday &Sunday, January20 &21 more.and learn aboutbaseball’s JackieRobinson, Jr., enjoy performances ofAfrican folktales, Celebrate thelegacy ofDr. MartinLutherKing, Celebrating Diversity Monday, January15 twisters andquirky rhymes. Silly Stories: enjoy booksfeaturing tongue Storytime Club Monday, March 12 Learn aboutRochester’s railroad official airlineofTheStrong.

1 2 3 4 5 6 27 20 26 31 19 25 30 29 24 18 13 28 23 12 17 22 6 11 16 21 5 10 15 4 9 14 3 8 2 SAT 7 1 FRI THU WED TUE MON SUN January 2018 twisters andquirky rhymes. Silly Stories: enjoy booksfeaturing tongue Storytime Club Monday, March 26 for details. *Free timed tickets required. Seepage7 with Princess Presto from SuperWhy! America onSunday.* Allweekend long,visit Meet Spider-ManonSaturday andCaptain Superheroes Weekend Saturday &Sunday, March 24 &25 twisters andquirky rhymes. Silly Stories: enjoy booksfeaturing tongue Storytime Club Monday, March 19 stories abouttrucks,buildings,andmore. Build It:diginto construction-themed Storytime Club Monday, February 26 enjoy themedgamesandactivities. characters, delightinstory readings, and Meet andtake photos withpopularliterary Storybook Celebration SchoolBreak Sunday, February 25 Saturday, February 17– eating healthy andgettingactive. Fitness Fun:muscleinfor talesabout Storytime Club Monday, January29 eating healthy andgettingactive. Fitness Fun:muscleinfor talesabout Storytime Club Monday, January22 8 9 0 1 2 3 24 23 22 28 17 10 27 21 16 26 3 9 20 25 15 2 19 8 14 1 18 13 7 12 6 11 5 SAT 4 FRI THU WED TUE MON SUN February 2018 www.museumofplay.org 2 2 2 2 2 3 31 24 30 23 29 22 28 17 10 27 21 16 26 3 9 20 25 15 2 19 8 14 1 18 13 7 12 6 11 5 SAT 4 FRI THU WED TUE MON SUN

March 2018

EVENTS OF CALENDAR 15 Nonprofit Organization US Postage PAID One Manhattan Square Rochester, NY Rochester, NY 14607 Permit No. 4144

The Strong® is a highly interactive, collections-based museum devoted to the history and exploration of play. As a 501(c)(3) not-for-profit educational organization, The Strong is funded in part by contributions MUSEUM ADMISSION and grants from individuals, corporations, foundations, and state and federal entities. It is home to the General Admission (does not include admission to International Center for the History of Electronic Games, the National Toy Hall of Fame, the World Video Dancing Wings Butterfly Garden®): age 2 and older Game Hall of Fame, the Brian Sutton-Smith Library and Archives of Play, the Woodbury School, and the $15, under age 2 free, museum members free. American Journal of Play and houses the world’s largest and most comprehensive collection of historical Admission to Dancing Wings Butterfly Garden: materials related to play. $4 per person for members, general admission fee plus $5 for nonmembers; children under age 2 free. BOARD OF TRUSTEES Tickets may be purchased at the museum’s Karthik Bala Kelly Gagan William W. Napier Jeff Valentine admissions desk. Bernard Birnbaum, CPM Kenneth Glazer Aaron Newman Mee F. Wing Admission rates and Dancing Wings Butterfly Garden David Burns Cecilia Griffin Golden, PhD Joy Ryen Plotnik, Esq. fees subject to change. Michael J. Cicero Nan Hildebrandt Bruce Raiffe Steve M. Dubnik, Zeke Duda Martin Jarzebowski, CFA William D. Rice President and CEO PARKING Erika Duthiers, Esq. Laura Saxby Lynch Donald Riley Carla Engelbrecht, EdD Reena Mehta Fred Smith, PhD Limited free parking is available for guests during regular museum hours on a first-come, first-served basis. On high visitation days, the museum lot may reach capacity early in the day. If space is not available on The Strong is supported with public funds from the Institute of site at the time of your visit, you will find additional Museum and Library Services (IMLS) and the New York State Council parking (fees apply) at neighboring municipal garages. on the Arts (NYSCA), a State agency. The Strong is accredited by the American Alliance of Museums (AAM), and is an institutional member of AAM, the American Association for State and Local History MUSEUM HOURS (AASLH), the Association of Children’s Museums (ACM), and the Monday–Thursday, 10 a.m. to 5 p.m. Museum Association of New York (MANY). Friday & Saturday, 10 a.m. to 8 p.m. Sunday, noon to 5 p.m. The Strong is a United Way donor designation agency (ID#2556) The museum opens at noon on January 1, 2018.

DINING The museum offers a variety of dining options including Pizza Hut Express, Taco Bell Express, Subway, Louie’s Sweet Shoppe, and Bill Gray’s Museum Garners Acclaim Restaurant. Visit museumofplay.org for hours and information. For the 16th year, readers of the Democrat and Chronicle named On weekends, holidays, and during school breaks, The Strong the gold standard for dining tables and chairs are reserved for restaurant customers only. best museum in Rochester, and City Newspaper readers again INFORMATION distinguished the museum as 585-263-2700 • museumofplay.org Rochester’s best family-friendly attraction. KidsOutandAbout.com PLAY TIME also named The Strong the Top Place Editor: Kelly Murphy Lucyszyn to Take Kids in the Rochester area for the 13th year. Contributing Writers and Photographers: Victoria Gray, Noelle McElrath-Hart, Allison McGrath, Readers of the Rochester Business Beth Lathrop, Kelly Murphy Lucyszyn, Journal and Daily Record named Shane Rhinewald, Suzanne Seldes, Olivia Viterna, The Strong the number one cultural Kate Whitman attraction. Additionally, Canadian Traveller magazine called the museum a “Top US Destination for 2017.” Art Director: Niki Kruger, Zimmet Group The Strong is honored to be a recipient of these “best of” accolades.

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