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YOUR Inside This Issue YOUR UPDATE 2021 Issue 19 Inside this issue: How your support is contributing to the Great Green Wall Read all about the Future Forest project in Metema Ethiopia - your donations doubled until 11th July 2021 Dear supporters, News As Tree Aid’s Ethiopia country manager, I’m delighted to introduce this special edition of Update magazine. It’s an Future Forest - UK Aid Match project exciting time here in the Ethiopia office – You might have already seen that our UK Aid Match Future Forest appeal we’ve been busy laying the groundwork launched last month. The appeal is running from 12th April – 11th July for the Future Forest project. 2021. It means that every pound you donate in that three months will be You can read all about the project and doubled by the UK government. why it’s so desperately needed on pages Any donations made by you and other 4-7. It will help communities in Metema members of the public will contribute to the restore the ancient frankincense forest Great Green Wall movement across Africa and provide them with a way to earn a to tackle poverty and the climate crisis. The sustainable income. UK government’s match funding will fund the The project will only be able to go ahead with your help and that’s why we’re asking you Future Forest project in Metema, Ethiopia. to support the Future Forest appeal. You can also find out how your support contributes The project will work with communities to to the Great Green Wall – the world’s most ambitious reforestation project – across the tackle the climate crisis so that they can width of Africa. And if you want to do something in your community to support the Future generate a sustainable income from trees. Forest project turn to pages 10-11 to find out about The Great Green Walk! Communities will receive training on how to Best wishes tap frankincense sap, how to grade the resin and to protect and manage the forest. You can find out more about the project on pages 4-7. If you’d like to help make the project a reality you can donate to the Future Cheru Tessema Mammo, Ethiopia Country Manager Forest appeal online at www.treeaid.org, by calling 0117 909 6363 or by post. Highlights in this issue Head to www.treeaid.org/futureforest to read more about the appeal. New website proving popular Pg 4-7 Pg 8-9 Pg 10-11 Many of you have got in touch over the last few months with positive feedback on the new website. Thank you for your encouraging words. The website launch has been a huge success and is helping increase awareness of Tree Aid’s work. The stats are demonstrating the websites popularity. In the first 3 months since the website launched, the average time spent on our pages increased by almost 90% compared with last year! Spotlight on Ethiopia The Great Green Wall Fantastic Fundraising We’re delighted with the positive response to the website and would like to take this opportunity to thank Mentor Digital who worked on the redevelopment of the website. The new site is helping to build Tree Aid’s profile and spread the word about our work. TREE Tel: 0117 909 6363 | Email: [email protected] Website: www.treeaid.org Tree Aid, Brunswick Court, Brunswick Square, Bristol BS2 8PE AID Registered Charity No. 1135156 Company No. 03779545 2 Front Cover image: Zewdnesh Baye near her home in Metema where the Future Forest project will take place. 3 Spotlight on Ethiopia With your help, the Future Forest project will: Over the past 40 years, Ethiopia’s forest The Future Forest project cover has rapidly declined. With less The Future Forest project will support trees, erosion is increasing and the communities in northern Ethiopia who are land is losing its fertility. This is making living on the frontline of the climate crisis. it harder for people to grow enough In the Metema region temperatures are food and means that almost a third rising, trees are disappearing and land is of the country’s population is living in becoming infertile. Once reliable weather extreme poverty. patterns are becoming more and more The majority of communities in rural unpredictable. That means it’s becoming Ethiopia rely on the land to survive. harder and harder to make a living from But the climate crisis has taken hold farming. With forests disappearing, and the and droughts are more frequent. desert encroaching, many people in this Desertification – where land turns region face an uncertain future. infertile meaning nothing can grow – Without urgent action, the desert will keep is happening at an alarming rate. spreading. People can’t grow enough food to feed their families and are being plunged deeper into poverty. Ancient forest is disappearing at an alarming rate. The project will be funded by the UK government, but it will only happen with the A £50 donation could provide training for someone to extract Frankincense from the help of you and other Tree Aid supporters. trees in a sustainable way, giving them a source of income. Join the Great Green Wall movement today and you can have double the impact. A £75 donation could provide training for a community in business skills and financial Donate before 11th July and your gift will be acumen to ensure they get the best price for their frankincense, giving them a source doubled by the UK government - meaning of income. together, we can help to save the Metema forest in Ethiopia. A £300 donation could help set up, train and equip a forest management group to Your donation will contribute to the Great protect the forest sustainably. Green Wall movement across Africa to tackle poverty and the climate crisis. The UK government’s match funding will fund Project Partner 2,200,000 the project in Metema, Ethiopia, working The project is being delivered with our partner SUNARMA (Sustainable hectares of forest lost with communities to tackle the climate crisis Natural Resource Management Association). They’re an Ethiopian between 1993-2016 and generate a sustainable income from NGO that work with rural communities to address food insecurity and trees. environmental issues. Tree Aid has been working with communities in Ethiopia since 1991, to tackle hunger, poverty, and the effects of the climate crisis. 4 5 Tree Aid has previously partnered with “Before the project, we faced so many SUNARMA on a project to protect and difficulties – we didn’t have sufficient restore the Wof Washa Forest between materials. We didn’t know how to tap, 2013-18. The project worked with over efficiently. Or how to market and sell the 4,000 people in the region and protected products… Now, we’re able to make a 6,600 hectares of the forest - bringing it significant amount from frankincense” under management by local communities. Frankincense trees are a lifeline for local Over the five-year project, we worked with communities, particularly the youngest SUNARMA to establish 93 enterprise groups and poorest. In the Metema region, they and members increased their income by provide up to 30% of household income for selling forest products like fruit and honey. the families who sell their resin. “Before the start of the project, the local Yeshi's story The resin can be collected by tapping the community was not involved in the This is Yeshi. She was involved in a trees. It’s valued for its use as incense and production of frankincense. Tappers of SUNARMA project some time ago, similar in essential oils around the world. While frankincense would come from other to the Future Forest project. She used to be frankincense trees can provide a vital regions. When the project began and we completely reliant on crops to support and source of income, unsustainable practices received training on tapping we realised feed her family. In the Metema region, a are putting their future at threat. how important frankincense trees are.” changing climate and land degradation mean it’s becoming increasingly hard to Yeshi began earning an income grow crops reliably. One bad harvest can from tapping frankincense and she’s That’s why we need your help to ensure leave a family in ruin. On the project, Yeshi transformed her life because of this that the Metema forest will still be there in learnt how to tap frankincense, and how project. Please support the Future Forest 20 years time. With the climate changing important having another income source appeal today so that we can help more and the desert spreading south, action is is to her family, allowing her to pay for people like Yeshi. needed now. Without support to help the essentials such as medicine and food. people of Metema to restore their forest, Zewdnesh is a member of the same many in the region may face little choice Yeshi told us she didn’t know how valuable project as Yeshi. She explained how the but to leave their home for good. frankincense trees were and that they project enabled her to earn an income used to disregard frankincense tapping: from frankincense: “I have been supporting Tree Aid for almost 30 years because Tapping it provides such an effective, practical solution to tackling frankincense has poverty and the climate crisis. I urge people to please give given me another what they can to the Future Forest appeal, knowing their gift way to earn an will be doubled by the UK government. Together, we can fight the effects of the climate crisis to secure a greener, more income and feed sustainable future for millions of people.” my family Join the Great Green Wall movement today and you can have double the impact.
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