PATTER the Marvelettes
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Cdsh Box SPINNER PATTER The Marvelettes WWDC-Washington, D.C. has or- Me., debuted its new “Rainbow” inized a Fun Club. Perhaps it should sound of familiar, modern music. Pro- it ; renamed Fund Club. The station gram director Chuck Sanford calls id mailed out 50,000 serial-numbered “refreshment in listening,” in which )uble postcards to listeners, who in “harsh, unfamiliar sounds” have been irn just had to fill in their name and eliminated in favor of a more adult iturn % of the card. Ten cards are temper. Across the divide, in Seattle, losen daily at random and the num- Washington, KAYO has an entire new jr read on the air. Those with the staff piloting its “Jingle Free Radio.” inning numbers have 30 minutes in Newly-appointed director of opera- The postman only had to ring once for Tamla Records’ female singing group. The Marvelettes, when he delivered their smash first record, “Please Mr. Postman.” This week it moves into the #7 slot on the Top 100 . The group is comprised of Gladys Horton, lead singer; Katherine An- PAT DELSI HAL RAYMOND derson, Georgeanna Tillman, Juanita (WCAM—Camden) (KAYO—Seattle) Cowart and Wanda Young; all are in their senior year at Inkster High School in suburban Detroit. It was at Inkster High School talent show hich to call the station to receive tions Chris Lane (brought in from the an this year that the girls were sh awards ranging from $10.00 to Bartell chain) heads up a staff con- earlier “discovered” by Tamla Records prexy 100.00. The new power lineup at sisting of Hal Raymond, morning Gordy, Jr. Impressed with the HJ shapes up as follows: Robert Q. man, from KISN-Portland; Bob Dean, Berry girls’ performance he arranged a jwis (6-9 AM), Lucky Pierre (9- from KEX-Portland; Mike Phillips, private audition and then signed them )on), Walter O’Keefe (Noon-3 PM), from KISN; Jeff Mitchell, from to a recording contract. “Please Mr. ;rry Allen (3-7 PM), Paul Compton WOKY-Milwaukee; and Ray Willes Postman” is their first release. -11 PM), Slapsy Maxie Rosenbloom and Mark Roberts, a deejay team the strength of this hit a round Jack Wagner (midnite-6 AM) and from KBZY-Salem, Ore. Both stations On of theatre dates across the country I Jarvis on weekend noon-3 PM duty, report strong favorable reactions to is in the works. They’ve already ith this personality staff and a the new sounds. chalked up impressive stints at Wash- nnging no-rock format the station’s WIP is whipping up an entertain- ington’s Howard Theatre and Balti- irning a sizable west coast adult ment frenzy among Philadelphians more’s Royal Theatre. An LP is idience. with its “Operation Entertainment” forthcoming soon. A new plan, reputed to be the first promotion. Throughout the fall and its kind, under which radio stations winter seasons, selected listeners will n obtain prizes and other merchan- be guests of WIP staffers at shows, Leroy Van Dyke se at better than wholesale prices niteries, race tracks, restaurants, etc. as disclosed by Marvin A. Kempner, Bringing a little culture to the city. :ec veepee of Richard H. Ullman, c., distributors of “The Big Sound” VITAL STATISTICS: id “Formatic Radio” and other syn- Bill West into the night-time slot at cated programming and production WQOK-Greenville, S.C., replacing Ed ds. The new service is called the Lyman who moved to the recently ac- lundmanship Merchandising Plan quired group station, WMOC-Chatta- IMP) and has been designed to meet nooga. “Wild” West galloped in from e growing need of broadcasters who WTHE-Spartanburg, S.C. Jerry e turning more and more to con- Kunkel exits the program directorship sts as listener draws. Since many of KTRN-Wichita Falls (which he’s ations lack proper facilities to pur- held for only two months) to join ase large amounts of varied prizes, KONO-San Antonio in the 12-3 stanza. HP has been set up to offer that Before KTRN, Jerry spent two years rvice. It was stressed that SMP at WKY-Oklahoma City. Jay j ill be a non-profit venture, an added I O’Day elevated to program director rvice for Ullman clients, and there- of KVOL-Lafayette, La. Ken re will be offered only to subscribers Chase is the new holder of the 12-3 “The Big Sound,” “Formatic Ra- PM slot on KISN-Portland. He hails o” and the new “Country & Western from Lincoln, Nebr. Dick Conrad As his Mercury waxing of “Walk idio” package to be introduced now production manager at WERE- On By” climbs the Top 100 (#84 this will ortly. The new service embrace Cleveland. The 28-year-old Conrad, week), it marks the second time that ree separate catalogs of items; one, an eight year broadcasting veteran, Leroy Van Dyke has emerged from nationally branded all-price mer- formerly was an air personality at the country music charts for a pop andise; two, of items ranging in cost WCAR-Detroit. WERE promo- chart stand. The first time was sev- om 1^ to 99^; and third, merchan- tion director Peter Roper exiting the eral years ago when “The Auc- se ranging from $1.00 to $10.00. post to accept an appointment as as- tioneer,” his first record release for lere will, in addition, be monthly sistant Attorney General on the Ohio Dot Records, developed into a big lecials of nationally branded mer- Attorney General’s staff. He had been two-market smash. andise plus holiday specials for all with WERE four years. , . Jimmy Born in Spring Fork, Mo., Leroy rts of occasions. Byrd moving north from Durham, spend his youth working on his Pat Delsi, the “Swingin’ Shepherd” N.C. to new, wildly swinging WILD- father’s farm and in the family truck- WCAM-Camden, N.J., celebrating Boston. The morning post at ing business. After earning a BS De- e birth of his first boy (he already KIOA-Des Moines is now occupied by gree in Agriculture from the Uni- IS two girls), when David M. arrived Doug MacKinnon, who formerly was versity of Missouri, majoring in Ani- :t. 9. 'Then, on Oct. 16, the station the allnight man. He replaced Don mal Husbandry, he entered the Army, ciprocated with a new airtime: 9 PM Bell. Doug, part of the MacKinnon It Was in Korea, while spending midnight. WGH-Norfolk, Va., radio family (brother Don, etc.), has spare time practicing on a mail order lebrated its 33rd anniversary with been with WIOA for seven years. guitar, hat Leroy decided to aim for a ree shopping-center parties featur- Gus Chan is the bright new wake-up singing career. After discharge he at- g Danny & the Juniors; topped off voice for KPRO-Riverside, Calif. He tended an auctioneering school and e events with the crowning of local had served an 11 year stretch with went into livestock autioneering and liss Teenage America” participant WMAQ-Chicago. WHYN-Spring- promotion. This work inspired him to the Norfolk Municipal Auditorium, field. Mass, librarian Ken Capurso write, and later record his now fa- so headlining Danny and the Jun- moves into a new librarian position mous record, “The Auctioneer.” A es. Keith James, station personality, at WMEX-Boston. Ray Simone takes toehold in the music world was now laded-up the entire weekend series over the chores at WHYN. Jack secured. A regular spot on the “Ju- bashes. Laurence, former public affairs di- bilee U.S.A.” followed, and then a Interesting to note that new for- rector of WICC-Bridgeport, Conn., is Mercury recording contract. His first ats were bowed last week at each now combination news-air personality Mercury release was “Big Man In A id of the country. WGAN-Portland. for WWDC-Washineton. Big House,” a country chart-maker..