From Some of Beauty's Biggest Names to the Brightest New Brands on The

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From Some of Beauty's Biggest Names to the Brightest New Brands on The 023_PB_SEP_Shortlist cover_CAAKLTCAKLTC.qxp_Layout 1 03/09/2020 10:46 Page 1 The SHORTLIST From some of beauty’s biggest names to the brightest new brands on the yellow brick road, the 2020 Pure Beauty Awards shortlist has landed! Turn to discover the finalists, cast your votes and decide who is destined for the Emerald City and beyond 024-031_PB_SEP_Skin_CAAKLTC_SDLTC.qxp_Layout 1 03/09/2020 11:03 Page 24 ● DUCALM SKINCARE, young a potent cocktail of antioxidants that also BEST NEW glow duo helps repair the damage already done, This brightening serum and smoothing making skin appear brighter and healthier. SKIN CARE cream set is designed to work together It also features the active ingredient to absorb deeply into skin. It features Neurophroline, which helps to reduce the PRODUCT ingredients including hibiscus flower and skin’s cortisol production by 70%, and apple fruit extracts, said to provide gentle diminish the effects of stress on the skin ● BALADE EN PROVENCE, brightening and cell turnover, as well as including ageing. SOLID FACE CLEANSER linoleic acid-rich oils to fortify the barrier. Designed to transport the user to France’s The brand says the duo helps to create a ● GOLDFADEN MD, Provence region, this solid bar cleans, smoother complexion and reduce scarring DOCTOR’S SCRUB hydrates and soothes skin. It is enriched after application to the skin. This brand’s signature scrub contains ruby with French green clay to remove make-up crystals to remove dead skin cells while and impurities, as well as rosehip oil to improving skin’s colour and tone, helping lock in moisture and aloe vera to calm to reduce the appearance of pores and redness and breakouts. Suitable for lines, and adding hydration. It features a morning and evening use, the product is formula enriched with line-filling hyaluronic 100% natural, certified organic and vegan. acid to deliver long lasting hydration, as well as seaweed extracts to provide ● DIRTY Works, Bright EYES, antioxidant nourishment. COOLING UNDER EYE MASKS Packed with skin-loving ingredients, these revitalising masks are designed to combat dark circles while leaving eyes feeling refreshed and energised. The product is ● e.l.f, SUPERTONE infused with vitamin C, aloe vera and Designed to combat dull, lacklustre skin, collagen to soothe the delicate eye area. this daily face toner helps remove dead To use, consumers are advised to press skin cells to reveal a more radiant, bright the masks onto the under-eye area and complexion. The chemical exfoliant is relax for 15-20 minutes before peeling off. powered by glow-inducing glycolic acid, an AHA with low pH that helps tone, balance ● DR.CINK, Hydra-Essential and clear skin. It is also free from Moisturizing Revitalizing parabens, sulfates and phthalates, and is ● Indeed LABORATORIES, Perfect-Fit Mask 100% vegan and cruelty-free. hydraluron + moisture mist This mask features the active ingredient Featuring a combination of low molecular SymSitive, which is designed to provide ● EVE LOM, RESCUE weight hyaluronic acid and blue light fast skin relief and reduce facial irritation PEEL PADS protecting ingredients, this product is from cosmetics for consumers with These pads feature a combination of AHA, designed to keep skin protected and sensitive skin. The product’s moisturising PHA and BHA acids to help shed dead skin nourished throughout the day. The mist effects help to ward off dryness and cells for a smoother and brighter includes HEV-shielding ingredients with strengthen the skin’s natural moisture complexion. Glycolic acid gently exfoliates powerful antioxidant properties, such as barrier, while the formula is also said to the skin’s surface and promote cell butterfly bush extract, and helps to restore restore skin’s defensive properties and turnover, while skin’s protective barrier while brightening provide intense hydration. a multi-fruit acid complex encourages the complexion and defending against smoother, younger-looking skin increasing environmental stressors. the rate of cell renewal. Vitamin B3 and marshmallow leave skin feeling hydrated, ● IROHA NATURE, Face soothed and non-stripped. AMPOULE Instant LIFTING SOY PROTEIN+ Hyaluronic acid ● FACIALDERM, 05 ANTI- Designed to deliver firmer and brighter skin POLLUTION & ANTI-STRESS while eliminating signs of fatigue and Serum Booster expression lines, this product is said to be Formulated to prevent damage to the skin ideal to improve skin’s appearance before caused by pollution, this booster features a big event. With soy protein to moisturise, 24 PURE BEAUTY SEPTEMBER 2020 024-031_PB_SEP_Skin_CAAKLTC_SDLTC.qxp_Layout 1 03/09/2020 11:03 Page 25 regenerate and detoxify, biotenser for a mechanism that adjusts to skin’s conditioning oils together with gold and lifting effect and hyaluronic acid to fight temperature for maximum safety copper minerals give the complexion a against skin ageing, it is suitable for all and comfort. fresh and bright appearance. skin types. ● SUPER FACIALIST, VITAMIN C+ ● TIMELESS TRUTH MASK, Moss ● KEEP COOL, SOOTHE BRIGHTEN BOOSTER Extract Revitalizing Repair Bio BAMBOO SUN ESSENCE Consumers can supercharge their skin care Cellulose Mask This moisturising and quick-absorbing routine by adding a few drops of this With award-winning active ingredients, this organic sunscreen protects the skin booster to their favourite moisturiser or moisturising mask is designed to reduce against both UVA and UVB rays without serum. The product features 1% of vitamin the signs of ageing caused by leaving a white cast or a greasy residue. C, a naturally derived pro-collagen vitamin environmental stress. Moss extract helps Suitable for all skin types, including C active, allantoin and pomegranate flower slow down the sensitive skin, it is formulated with 40% to help promote a healthy, radiant glow and ageing process, bamboo water to hydrate and soothe the protect skin against harmful UV effects. while dual skin while providing sun protection, leaving molecular skin with a subtle glow and a healthy- ● TEMPLE SPA, BE GONE KIND- hyaluronic acid looking finish. HEARTED CLEANSING CRÈME instantly Boasting a unique elastic, bouncy texture, hydrates dry ● KORRES, GREEK YOGHURT this cleanser has been crafted using skin. It also Nourishing Probiotic Gel-Cream revolutionary pharmaceutical technology features Made with protein-boosting Greek yoghurt, and award-winning powerful botanicals. biocellulose to this hydrating gel-cream moisturiser is The formula includes the brand’s maximise and designed to give a plumped, healthy- Calmaderm complex of basil, aubergine expedite the looking bounce to the user’s skin that lasts and liquorice, as well as prebiotic penetration of all day. It features a unique whipped ingredients Biolin and Defensil Plus, to the infused texture that melts into skin and unlocks leave the user’s complexion healthy, formula, leaving time-released hydration for 48 hours settled and comforted. Meanwhile, it has the user’s skin without clogging pores, while clinically- been clinically tested to be suitable for looking plump and radiant. proven microbiome-friendly technology sensitive skin. provides a skin veil for the ultimate ● TOSKANI, Purifying healthy glow. ● THE INKEY LIST, 15% VITAMIN An intensive care product for daily use, this C + EGF SERUM ampoule contains natural extracts, Designed to deliver smooth, healthy- vitamins and zinc to improve skin quality looking skin, this serum combines vitamin and prevent the appearance of blemishes. C with plant-derived EGF peptide – which With an astringent effect and antioxidant helps skin regeneration and supports power, it helps to close pores, tone skin, natural collagen and elastin – to help and maintain a matte and smooth brighten dull skin. The cutting-edge complexion. It is also said to reduce treatment also includes 15% ascorbyl sensitivity, relieve irritation and calm glucoside, which converts to pure vitamin the skin. C on the surface for a brighter, more even- looking complexion. ● TROPIC, Rainforest Dew Hydration Serum ● The Organic Pharmacy, Regardless of skin type, everyone needs a Radiant Day Shield hydration serum in their routine. Designed ● SENSICA, SensiLift Mini This daily serum helps to prevent to give complexions a youthful, dewy This anti-ageing, skin-tightening facial environmental and UV-induced damage, bounce that lasts, this serum features gadget stimulates collagen production to while brightening and illuminating the advanced plant peptides to encourage reduce wrinkles, tighten skin and renew complexion. It includes UVA and UVB cellular renewal and boost skin elasticity as skin elasticity. It features InTrense mineral filters with liposome encapsulated well as multi-molecular weight hyaluronic technology, based on the most advanced grape stem cells, derived from acid to effectively replenish hydration radio frequency technology, to penetrate anthocyanin-rich grape cultivar. Meanwhile, levels. Meanwhile, evergreen fern and multiple skin layers for immediate and long Omega 5-rich pomegranate oil provides matcha tea extracts help to soothe any lasting results, as well as a double safety antioxidant protection while light, skin- areas of irritation. SEPTEMBER 2020 PURE BEAUTY 25 024-031_PB_SEP_Skin_CAAKLTC_SDLTC.qxp_Layout 1 03/09/2020 11:03 Page 26 ● BIOEFFECT, EGF EYE approved manufacturers. It can be used BEST NEW MASK TREATMENT with the brand’s rose quartz Gua Sha tool This intensive hydration treatment restores for an instant face lift effect. SKIN CARE tone, firmness and radiance to the eye area, while reducing
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