ONE HUNDRED AND FIRST EDITION 2021 one hundred and first edition 2021 and first one hundred

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Business Trends is an international business magazine 2021 is a year of transition. Barring any unexpected catastrophes, Publisher: Business Trends individuals, businesses, and society can start to look forward to Kuipersdijk 20-73, 7512 CH Enschede shaping their futures rather than just grinding through the The Netherlands present. But the next normal is going to be different. It will not Tel: + 31 (0)53 574 55 47 mean going back to the conditions that prevailed in 2019. Just Fax: +31 (0)84 877 01 15 as the terms “pre-war” and “post-war” are commonly used to e-mail: [email protected] describe the 20th century, generations to come will likely internet: business-trends.nl discuss the pre-COVID-19 and post-COVID-19 eras. Editorial Staff: Patricia Allen, Laura van Beest, Bette Berlau, Anne Fransz, Mobility is emerging at an accelerated pace despite the Karin Gourley, Ellen Groen, industry’s overall global decline. This is in part because Donna Lee, Clare Martin, environmental, social and governance (ESG) trends are Monica Meijer, Christa Niemeijer, becoming non-negotiables for both consumers and leaders. Audrey Rhodes, Erna Welscher Meanwhile the instant access economy, created by the media Secretariat: Bette Berlau industry and streaming services, is beginning to have an Lay-out: Mooilucht, Hengelo, The Netherlands impact on all sectors of industry and business as consumers www.mooilucht.nl now also expect instant access for their physical deliveries. © Copyright 2021, all rights reserved. No part of this magazine may be reproduced In this issue of Business Trends, you will find several examples without the prior permission of the publisher. Photos accompanying the text are of how businesses are settling into the new normal. PostNord published with company approval unless stated otherwise. President and Group CEO Annemarie Gardshol talks about the big shift they’ve seen towards home deliveries and touchless deliveries. “Everybody had to step up and they all did. I can proudly see that there’s not been one single day of us letting the Nordics down.” On a broader organisational level, the pandemic has meant that PostNord had to accelerate investment and speed up plans for expansion. Meanwhile Kempower, positioned as a manufacturer and supplier of charging systems and solutions to customers ranging from charge point operators to public transport companies, is in the process of establishing subsidiaries in Norway, Germany and the Netherlands, the three front runners in European e-mobility. Tomi Ristimäki, CEO of Kempower Oy, says that the e-mobility market is growing faster than they even expected, particularly in densely populated Northern and Central Europe. “We can barely keep up. When I look at the big numbers and forecasts around e-mobility, I think they are still being conservative.”

We hope you draw some inspiration from these stories and the other features in this issue as you prepare your business for a post-pandemic world.

Ellen Groen Editor in Chief Growing in the Chinese one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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ABEC, a global provider of integrated solutions and services for biopharmaceutical bioprocessing equipment to China from manufacturing, recently announced it will design, manufacture, and install multiple its facility in Kells, Ireland. The Kells plant 4,000L fermenter trains for HEC Pharm’s manufacturing site in Guangzhou, China. The manufactures pressure vessels, skidded stainless-steel fermenter trains are custom designed to support HEC Pharm’s scale-up process equipment, and container initiative of their advanced insulin products. HEC Pharm is a significant contract win holders for ABEC’s Custom Single Run for them, according to Brady Cole, ABEC Vice President Equipment Solutions. “China is (CSR) single-use product line. a core market for us, and ABEC has been investing in and delivering solutions there for 750 Vw CSR®Dual over 12 years, supporting customers such as Qilu Pharmaceutical and WuXi Biologics. For ABEC, demand from China has been Purpose System ABEC’s office in Shanghai directly serves those customers.” on the up for a while now. In 2018, it (750L Fermenter / notably won a contract to equip contract 500L Bioreactor) ABEC has a long history in engineering side, we also help scale mammalian cell development and manufacturing systems for commercial scale culture and microbial fermentation organization (CDMO) WuXi Biologics’ customized, turn-key bioreactor and delivering complete stainless steel, the increased trailing by drug makers to manufacturing. Founded by Jack Wilson processes from the lab to production.” commercial manufacturing facility in fermentation solutions in both stainless single-use, or hybrid process solutions. use disposable systems commercially in 1974, their goal continues to be to Wuxi city, Jiangsu, with its 4,000 L CSR steel and single-use configurations. “We Finally, we are leveraging our long before the pandemic, demand for single- provide custom engineered solutions to Mr. Cole joined ABEC in 2002, and has disposable bioreactors. And in March are able to meet specific process, industry experience to provide use components has never been bigger, the Life Science Industry in support of held leadership positions in sales, 2021, it announced it will design, operational, and facility integration comprehensive value-added services, putting a strain on supply chains. As such, their efforts to provide the world with life applications, and product management. manufacture, and install multiple 4,000L needs for the full range of which is essential for our long-term ABEC is hearing from multiple customers changing therapies. In 2012 he established ABEC’s China fermenter trains for HEC Pharm’s biopharmaceutical products, including growth and success.” that there are significant delivery delays business unit, and he currently oversees manufacturing site in Guangzhou, China. monoclonal antibodies and other for single-use bags and tube sets. ABEC Mr. Cole explains that ABEC is focused on Product Management & Product The stainless-steel fermenter trains are recombinant proteins, vaccines, and gene Early in the COVID-19 pandemic, single- itself claims to have a lead time of around implementing clinical and commercial Development. custom designed to support HEC Pharm’s therapies.” use bioprocess systems and materials 16 weeks for its custom bioreactor bags, manufacturing processes. “We develop scale-up initiative of their advanced were highlighted as necessary tools in again building on what is the largest optimum process and equipment designs The bioreactor and bioproduction insulin products. ABEC was the first to market with large the development and commercial manufacturing capacity in this industry. for both the upstream and downstream equipment vendor ABEC has been scale single-use systems, and Mr. Cole manufacture of potential vaccines and The firm has seen significant increase for biopharm drug substance manufacturing. supplying the Chinese market for the HEC Pharm is a leader in producing expects that the industry’s adoption of therapies. The speed and flexibility its bioprocess systems over the past year, We are ensuring optimal equipment best part of a decade, after its Springfield, innovative medicines, generics, and this technology will continue to drive needed to make novel vaccines, including particularly its 4,000 L mammalian bags. sizing, automation, process flows, and Missouri facility obtained a China biologics. To ensure the highest growth for ABEC. “We also see growth mRNA, DNA, and viral vectors, meant cleaning/sterilization for maximum Manufacture License (CML) in 2010. In productivity and product quality, HEC from our ability to shorten our those platforms were largely built on productivity. Specific to the upstream 2018, it also received approval to supply Pharm selected ABEC for its long-term customers’ time to market by rapidly single-use technologies. Coupled with experience in fermenter design and scale up. ABEC’s 32,000m2 of manufacturing space, the largest global capacity in the industry, also ensures timely delivery to meet HEC Pharm’s rapid time to market needs.

“Our facilities in the US and Ireland combined offer the largest ABEC biopharmaceutical manufacturing 3998 Schelden Circle capacity in the industry, including Bethlehem, PA 18017 two ISO-7 cleanrooms for Single- USA Use Disposable Container (DC) Website: www.abec.com manufacturing,” Mr. Cole points out. Email: [email protected]

ABEC Field Service Where the company is also unique, in his Technicians view, is in their ability to provide ABEC Engineering & Project Management Personnel Tailor-made for optimal one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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In an unprecedented team effort, focused on overcoming oral pharmaceutical a very high expertise in micro-pellets design challenges presented by conventional manufacturing, Glatt Pharmaceutical and multiparticulate formulation, from Services and Aprecia announced their partnership to accelerate and expand the scratch to commercial manufacturing,” use of Glatt’s multiparticulate technologies through Aprecia’s 3DP manufacturing. Mr. Tschopp explains. Philippe Tschopp, Head of Business Development for Glatt Pharmaceutical Services says: “We look forward to combining our industry leading multiparticulate technologies Process development is conducted in with Aprecia’s 3DP technology to better serve the patients and the pharmaceutical Glatt’s technology centers in Binzen in industry; offering better therapy and formulation options to meet today’s challenging Southern Germany and in Ramsey, New market demands.” Jersey, in the United States. These sites give access to innovative laboratory and As the inventor of fluidized bed and related powder processing production facilities for pilot projects technology, Glatt founder Werner Glatt industries. and manufacturing. Mr. Tschopp adds assumed a pioneering role in 1954. Today, that Glatt Pharmaceutical Services is in to go for new final drug dosage forms. pharmaceutical ingredients (APIs), it is have new possibilities in lifecycle the Glatt Group continues on his path One of its four areas of expertise is the a unique position: within the group they And here we have good technologies to therefore necessary to mask the taste to management that we can apply with and is the world leader in integrated Pharmaceutical Services division, are not only the user of the equipment achieve such, and we look forward to achieve optimal patient compliance. new novel technologies with a better process solutions, offering unique specializing in the development and and the technology that is applied to combining our industry leading outcome for the final dosage form and expertise and a customized product production of solid pharmaceutical get innovative formulations, but they multiparticulate technologies with He also states that within the allow our customers to have more spectrum along with comprehensive dosage forms. “We are specialized in are also the owner of the process Aprecia’s 3D technology to better serve combination of the two fields of opportunities, how to present their supporting services for pharmaceutical difficult to craft solid dosage forms with technology. “The combination of Glatt the patients and the pharmaceutical expertise, Glatt Pharmaceutical Services drugs or the medicines to the patient as a combined organization makes us industry; offering better therapy and is an expert in solid dosage form, population. 3-D printing will have a quite unique.” formulation options to meet today’s development and manufacturing, with strong impact on the developments in challenging market demands.” Aprecia being the leader in the the pharmaceutical industry in the years Whether clients are looking for optimal commercial 3D printing space. “In this ahead,” Mr. Tschopp concludes. bio-availability or taste masking, Many active substances are poorly combination we get a complete new improved solubility or stabilization of soluble in water. However, the active level of oral tablets for the patients, the dosage form, Glatt has the right substance release and bioavailability may keeping the expertise with each of the solution for every challenge and brings be optimized by specific optimized companies. I believe this combination, together fundamentals, experience and formulation and process methods that we can offer in this partnership, is innovative technology expertise. With depending on the physico-chemical very unique and follows the trends its comprehensive services, the property of the active substance, mentioned. Together we can solve many company gives full support from allowing for the desired pharmaceutical issues.” product idea to market launch. effect to be achieved. The controlled release of active substances and targeted In Glatt’s research centers, the teams Mr. Tschopp also reflects on ongoing transport to the site of action can are continually working on path- development in lifecycle management significantly improve the therapeutic breaking solutions for the processing and drug formulation for specific patient profile of a drug. With Glatt’s expertise of clients’ products and optimization of groups such as paediatrics, geriatrics and and innovative technologies, the these processes. Glatt’s innovative animals that all have similar challenges to company is able to achieve targeted technologies are also available for overcome from taste over swallowing. release profiles, which are decisive for the laboratory or pilot projects and can be “Interestingly, this is not only an issue for application of the respective drug. Tailor- used both technically and under GMP Glatt Pharmaceutical Services the young and elderly people because made for optimal therapy success. Mr. conditions. GmbH & Co. KG swallow issues are an underestimated Tschopp also explains that if the drug has Werner-Glatt-Str. 1 topic within the human being with some an unpleasant taste, taking it can be “We are working every day to offer our 79589 Binzen studies showing at least over 50 percent torturous. A bitter or sour taste is customers and their patients novel Germany of the people showing swallowing issues. perceived by many people as repulsive. forms of drugs that are easier to take Website: www.glatt.com That means that subsequently, we need With unpleasant tasting active and that increase compliance. We The cooling challenge one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends in quantum computing business trends 7 8

Bluefors is the world’s leading manufacturer of ultra-low temperature dilution information, a quantum computer uses refrigerator measurement systems with a focus on the quantum computing and qubits. In contrast to regular bits, the information community. The company recently announced a partnership with Linde qubits can be combined into a single to together create cooling solutions for large-scale quantum computers. Linde is coherent quantum state and it is this contributing its vast experience as the world leader for large cryogenic installations. property that gives a promise of Together, the two companies aim to ensure that cryogenics are ready for the next exponential computational power steps in large-scale quantum computing, in terms of cooling power, efficiency and compared to regular computers. For robustness. “With the number of qubits going up, there is a need for larger scale many solid-state qubits the quantum cooling to house all the hardware,” explains Rob Blaauwgeers, CEO of Bluefors. state is controlled by single photons and “Linde is a world-leader in providing large scale cooling for the higher temperature it is crucial to ensure that they are well stages. Combined with the ultra-low temperature stages from Bluefors, we will isolated from any unwanted photons. be able to provide the needed scale-up for quantum computing.” Sources of unwanted photons are any electromagnetic, EM, radiation from the first system was taken into use by the qubit’s environment, for example radio entire interface from room temperature of liquid helium. “Currently these NANO group of the LTL and shortly after signals from mobile phones. One big to the quantum chip at low temperature.” temperature stages are cooled by so- in 2008 BlueFors (Blaauwgeers- source of EM radiation comes from called mechanical coolers, but as their Vorselman) Cryogenics was founded. the thermal radiation of a qubit’s Bluefors’ recently announced partnership cooling power and efficiency is limited, surroundings. In order to allow qubit with Linde is targeted at supporting the we are approaching practical limitations Bluefors initially focused on the research operations, the temperature must be industry by ensuring cryogenics are ready with these coolers,” says Rob. By community, but the quantum computing lowered to close to absolute zero. At this for the next steps in large-scale quantum partnering with Linde, he believes community took an interest in their low temperature the thermal radiation is computing, in terms of cooling power, Bluefors is in a good position to technology from the start, Rob points reduced to a level where the quantum efficiency and robustness. The two overcome these practical limitations. out. “When we came to the market with state becomes apparent and can be companies are a good fit, in Rob’s view. Bluefors Oy our systems, there was a significant controlled and measured.” “Both companies have a strong Arinatie 10 interest from this community as engineering background which helps 00370 Helsinki cryogenics had been the bottle neck in In other words, qubits must be shielded cooperation due to the similar mindset. Finland their quest for a long time.” from all external noise, since the This is amplified by both companies Website: www.bluefors.com In 2005 Rob Blaauwgeers, who has a slightest interference will destroy the highly valuing reliability and quality.” PhD in physics, was hired by the While it may be a couple years before superposition, resulting in calculation renowned Low Temperature Laboratory quantum computing will be widely errors. And as well-isolated qubits heat He points out that while Linde is world (LTL) at Helsinki University of available, there are already quite a few up quickly, keeping them cool is a leader in providing large scale cooling Technology to move and upgrade all of organizations that are pressing ahead challenge, and exceedingly so as the at liquid helium temperatures (~4 their dilution refrigerators systems. One and experimenting with the technology, number of qubits continues to increase. kelvin) and above, Bluefors is a world of the tasks was to construct a versatile, in industries ranging from finance to leader in the ultra-low temperature fully automated gas handling system logistics through to life sciences. But to “Where initially the reliability and ease- systems (~0.01 kelvin), which basically capable of working in combination with enter the mainstream, quantum of-use of our systems made all the require a starting temperature of about all the different dilution refrigerator computing needs a proper cooling difference, the need for more complex 4 kelvin. The idea is to co-develop a systems. At the same time, Rob started solution. systems has started to arise,” says Rob. modular and scalable interface to develop the first cryogen-free “Currently a lot of our innovations are between their respective cooling dilution refrigerator system for the LTL. Classical computers require built-in fans related to the scaling up of the technologies. A lot of the hardware in He contacted study friend and and other ways to dissipate heat, and measurement infrastructure. For quantum computers resides at the cryogenic engineer Pieter Vorselman quantum computers are no different example, the need for an increased higher temperature stages of the and together they optimized the where that’s concerned. But they need a number of control and readout system and potentially will dissipate a automated cryogen-free dilution more sophisticated solution, as Rob measurement lines for the qubits, lead significant amount of heat. High refrigerator system for reliability, ease- explains. “Whereas a regular computer to our recent high-density wiring temperature here means temperatures of-use and performance. In 2007 the uses bits (0 or 1) as the basic unit of solution. Our vision is to supply the of around 4 kelvin, i.e. the temperatures Specialists in one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends energy conversion business trends 9 10

In a world that will get most of its energy needs from renewable sources, Ingeteam Substantial contract wins have stands as a market leader in electric generation and power conversion, applying allowed Ingeteam have allowed it to the necessary R&D to the development of competitive and customized products, double its maintained power in the services and systems. 2020 has been the year in which the company has strengthened United Kingdsom as little as a year. its renewables business in the United Kingdom, winning contracts that have allowed Specifically, and by technologies, it to double its maintained power in as little as a year, moving up to 650 MW. Emilio Ingeteam is providing Operational and Alacuart, Service Manager at Ingeteam UK Ltd. says: “Ingeteam offers operational Maintenance (O&M) services for maintenance services at renewable power plants, especially wind farms and solar 380MW of installed capacity in the plants, with high quality resources and very competitive prices.” wind sector and 270MW in the photovoltaic (PV) sector in the United Spain-based Ingeteam is an international power generation; metal and mineral Kingdom. This maintained power is technological Group specialized in processing; mining; marine; rail traction; equivalent to the annual energy significant factor for our growth in the be used to make the necessary capacity of 50 million watt hour, electric power conversion. Its state of the waters; e-vehicle charging and power consumption of 442,867 households. UK,” Emilio explains. decisions with regard to the sizing and equivalent to the average consumption art developments in power and control grid automation, always achieving Consequently, this strong growth has location of any auxiliary systems of 150,000 households/hour. electronics (inverters, frequency sustainable and efficient energy led the company to double its staff in Since its arrival in the UK in 2015, the required to maintain the stability of the converters, controllers and protections), generation, transmission, distribution the United Kingdom. It has opened company has strengthened its position energy system. As more renewables “To reduce greenhouse gas emissions, rotative electric machines (Indar motors, and consumption. new offices in Glasgow, where one in the O&M sector, to become a trusted come onto the grid and as conventional targets in the UK are strong to reduce generators and submersible motor & hundred employees are now working. option for the maintenance of power stations close, there is a growing emissions by 2030,”Emilio states. pumps sets), systems (electromechanical The company operates throughout the “Our worldwide presence is backed up renewable energy plants in this need to find new ways of providing “Many conventional power plants will engineering and automation projects), world, and is permanently based in 24 with 1600 people being active in O&M country. Ingeteam currently has a two inertia. This project will make it be replaced by renewable plants and and services (operation & maintenance countries, with a headcount of 4,000. activities, resulting in a very strong percent market share in the British possible to do so in a way that adapts we will be there to support our clients services), enable it to provide the best R&D is the backbone of its business background all over the world in market and has strengthened its to the actual requirements of the grid. in this transition to decarbonise and to solutions in different sectors, namely: activity, in which five percent of its providing this kind of services. This international positioning in the O&M work towards a more sustainable way wind, solar PV, hydro and fossil fuel turnover is annually invested. experience and support is a very sector and its leadership in Europe. On “Glasgow is the centre for renewables of working.” a global level, the company has in Scotland,” says Emilio. Scotland has increased its maintained power in already been very progressive in its relation to 2019 by 4 GW, a figure which renewable energy targets and has places its global portfolio at 16 GW. By pushed to include clean energy sectors, the maintained power in the technologies into its national energy wind power sector is 9.2 GW and in the portfolio. Many companies have been PV sector, the figure has grown until 7.5 investing in Scotland’s renewable GW. In addition, Ingeteam has energy sector as well, further boosting experienced significant development in their output. The area has traditionally the market in biomass plants, where it been strong in subsea engineering and currently maintains a total of 60 MW. related technology that is conducive for wind energy development. Scotland At the start of 2021, Ingeteam was leads the world in developing deep- awarded a contract for the offshore wind farms with one of construction of a 5 MW energy storage Scotland’s biggest wind farms, solution based on super-capacitors, a Whitelee Wind Farms, located a few Ingeteam UK LTD pioneering solution in the UK. This miles outside Glasgow. Ingeteam is to Centre Suite Ground Floor, Colonsay equipment will make it possible for the supply one of the largest battery House, National Grid -the electricity system storage systems in the world to GSO Business Park, East Kibride G74 5PG operator in the UK- to get accurate Scottish Power Renewables. The United Kingdom real-time localized information on project will act as a back-up at Website: www.ingeteam.com inertia. These measurements will then Whitelee and will have a storage one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends AI for mission success business trends 11 12

Lockheed Martin and NEC Corporation recently signed a joint collaboration Machine learning capability is particularly agreement to extend their partnership utilizing NEC’s System Invariant Analysis useful in analysing components across Technology (SIAT). The companies are also finalizing a licensing agreement with a their complex systems, he adds. “The multi-year option. With a focus on driving speed and efficiency of system diagnostics, interdependencies within our spacecraft this partnership will continue to provide proven artificial intelligence (AI) and machine systems are very complex, including learning (ML) capabilities across product lifecycles. This positively impacts design relationships between subsystems such and production phases of spacecraft development, including applications on NASA’s as thermal, power, and navigation, Orion vehicle for the Artemis mission, according to Kevin Woodward, senior manager among others. In the assessment of the for AI/Machine Learning, Lockheed Martin Space. “Because of the way in which Orion thermal vacuum (TVAC) test, it establishes a logical mapping of a system, NEC’s SIAT system brings a unique vehicle telemetry streaming from approach that accelerates the root cause analysis of an unexpected event, something approximately 150,000 sensors that can be challenging for traditional machine learning algorithms.” representing every subsystem were address issues that might arise, thus portfolio already in support of a variety stages. This could provide satellite analysed. In order to model the vehicle’s preserving satellite availability and of customers across the space domain operators valuable time to address Lockheed Martin Space builds satellites internal operations, as Mr. Woodward nominal behaviour - or behaviour at a ensuring mission success. We are also area. Through a continued partnership, issues that might arise thus preserving and spacecraft for government and explains. “We are continuing to regular state – we applied machine exploring other use cases to support the team hopes to expand the use satellite availability and ensuring commercial customers. Its satellites expand our integration of artificial learning to establish those behavioural complex missions where predictive cases even further. mission success.” give earlier warning of severe weather, intelligence to speed production and relationships. This is just one example of solutions need to be readily available to “The opportunity to apply SIAT within connect troops on the battlefield and testing. One application is the in- how we are using AI as a part of our operators.” the T-TAURI AI platform to monitor the deliver GPS directions to millions of house AI platform developed at our production/manufacturing capabilities. Lockheed Martin Space uses NEC’s SIAT health and status of operational people worldwide. With full production Space business area called (T-TAURI) The objective of T-TAURI is to provide an capability to identify deviations from satellites is promising,” says Mr. of 11 Mars-bound orbiters and landers, - Technology for Telemetry Analytics AI/ML capability that can learn and normal operations to help aid engineers Woodward. “By learning the nominal the company has also been on every for Universal Artificial Intelligence. monitor the behaviour of a space and analysts in evaluating the behaviour of an operational spacecraft, NASA mission to the Red Planet. Now it This particular platform is the same platform and support it across its life operations of various spacecraft. factoring in the seasonal dynamics of is building NASA’s Orion spaceship to one where we have integrated NEC’s cycle, from operations analysis through “Though the quantitative benefits will the space environment itself, SIAT can take the first woman and the next man SIAT machine learning technology, operations and sustainment.” vary by system because of the difference proactively monitor the operational Lockheed Martin Space to the Moon by 2024. however, there are a variety of other AI There are also a number of AI in the time needed to evaluate different telemetry stream for unexpected Website: www.lockheedmartin.com/ Artificial intelligence plays an capabilities across our diverse applications across the Lockheed stages of testing and/or operations, SIAT events, and in many cases, see those transformation exceedingly important part in their portfolio.” Martin Space business focused on can specifically support our systems in events in the making at their earliest satellite imagery automation, on-orbit these ways by providing proactive satellite health monitoring from the detection of unexpected events, which ground, and even onboard health SIAT accomplishes by continually monitoring. “Onboard health monitoring small deviations of the monitoring is particularly important for system from its modelled nominal the human-robotic deep space mission behaviour,” Mr. Woodward explains. where communication latency from the “Also, it can help isolate root causes to spacecraft back to Earth increases,” help our teams focus in on a specific says Mr. Woodward. “By learning the area of data. Finally, historical modelling nominal behaviour of an operational and monitoring of telemetry by SIAT can satellite, factoring in the seasonal provide a better system-wide dynamics of the space environment understanding of complex systems that itself, T-TAURI/SIAT can proactively in some cases may not be intuitive, thus monitor the operational data for enabling enhanced mission support.” unexpected events, and in many cases, Lockheed Martin’s T-TAURI AI platform, see those events in the making at their with SIAT integrated in as a key enabler earliest stages. This could provide for machine learning, has been tested satellite operators valuable time to in several instances across the Space Setting an example one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends in the metal industry business trends 13 14

Elcowire is one of the leading suppliers of copper and aluminium wire rod products for contact wires and other railway environmentally responsible mines and the electrical and infrastructure industry in Europe. The company recently introduced products for electrification of rail, buses smelters in Nordic countries and low-carbon copper in parts of production carried out at the plants in Helsingborg, and mining trucks. transmission in rail transported in the cleanest way Sweden, and in Hettstedt, Germany. The new copper quality marks significant traffic. The power and transmission possible.” progress towards reducing the CO2 footprint. The resulting CO2 emissions are less telecommunication industry is served than half of the global average (4.1 kg CO2/kg copper) quoted by the International with Elcowire’s drawn wire and stranded With the greatest thermal and Copper Association (ICA). The product comes from mines in northern Sweden and wire in copper or aluminium. electrical conductivity of any non- Finland and is the result of a substantial transformation due to electrification of precious metal, copper is indeed the various stages in the mining process. The new Low-carbon Copper has also been made “Our key strength is to transform pure backbone of the energy industry, possible by a very efficient ore concentration process and a world-class green energy copper into various products, shapes, widely used in cables and wiring, mix. “The way we work together to strive for new solutions is placing us on a path to wires and profiles with excellent motors, conductors, transformers, and contribute to the long-term improvement of our world. Low-carbon Copper is an conductivity,” says Mr. Gustavsson. “We many other power-enabling products. excellent example of that,” says Paul Gustavsson, CEO of Elcowire. focus very much on operational The use of copper in energy excellence and efficient supply chain to applications translates to higher Elcowire’s roots date back to the early of copper wire rods and copper alloy make life easier for our customers and efficiency and reliability, ultimately 19th century as a mechanical workshop. wire rods which are used for electrical have several innovative products, which reducing greenhouse gas emissions; In modern history the company went conductors. In addition, it manufactures increases the product life time by being the European Copper Institute (ECI) through some ownership changes until copper and aluminium profiles and wires more wear resistant, which also states that the addition of just one kg it was acquired by family-owned which are used in high-tension cables contributes to sustainability.” of copper used to improve energy Liljedahl Group in 2007. As part of for power transmission, as well as efficiency has an astounding Liljedahl, Elcowire now has four copper commutator wires and profiles Mr. Gustavsson points out that, as one of environmental return of 100 to 1,000 business units: Rod, Rail, High Voltage which are used in starting motors, the leading suppliers of wire rod-based times over the life of the equipment. As and Specials. With operations in generators, transformers, pumps and products and services, Elcowire provides such, the move to a low-carbon future Sweden, Germany and China, the harness systems and signal cables in copper and aluminium solutions that is expected to significantly increase company is headquartered in automotive industry domestic form an essential component in electrical copper’s already essential role. Helsingborg, Sweden, and holds a appliances, hand tools, among others, and infrastructural projects all around the Interesting also is that copper, one of leading position in Europe as a supplier the company is also a market leader in world. “By creating new possibilities in the world’s oldest mined materials, can everything from wind farms and electric be fairly easily recycled. in Europe vehicles to railways, our innovations are alone, some four million tonnes of contributing to the decarbonisation of copper are produced, recycled or announced it has now started to use this is just a start on the path to reduce our economy. Minimising our carbon converted into value-added products copper with less than half of the global carbon footprint, we want to increase footprint, and the carbon footprints of each year. In their report, Copper’s average (4.1 kg CO2/kg copper) quoted the use of low carbon copper and our customers, is fundamental to Contribution to a Low-Carbon Future by the International Copper Association introduce it in all of our operations.” everything we do. Today our – A Plan to Decarbonize Europe by 25 (ICA). The carbon footprint has been technologies form the core of e¬mobility Percent, the European Copper Institute calculated in accordance with the GHG and clean energy solutions, as well as claims that with proper investment in Protocol Product Standard and ISO transportation infrastructure and the metal, copper could reduce the 14064-3, with support from Sphera. It communications networks, enabling European Union’s carbon emissions has also been verified to comply with greener ways to meet tomorrow’s 25% (compared with 2011 levels) by the the GHG Protocol and reviewed electricity needs. However, our vision year 2050. according to the principles of ISO goes beyond the products we create. 14064-3 by a third party, Intertek. Elcowire Together with our partners, we are Together with its copper suppliers, Elektrogatan 20 committed to building a sustainable Elcowire wants to set an example for the “By using low carbon copper, Elcowire Helsingborg society across the supply chain. It starts mining and metals industry to produce automatically lowers the global average Sweden with our selection of raw materials: minerals with a low impact on nature footprint and so will our customers,” Website: www.elcowire.com sourced from the world’s most and the climate. The company recently says Mr. Gustavsson. He adds: “I think Education, collaboration one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends tech expands in Europe business trends 15 16

AVer Europe, a leading manufacturer of education and visual collaboration solutions, countries in four continents, backed by has seen its business expand as global business operations increasingly seek a hybrid the work of 700 global employees model. The company’s growing line of integrated technology has been able to support across 15 international offices. Aver’s customer operations in over 100 countries, and recently found another avenue for technology is also able to reach its expansion in the United Kingdom and Ireland: an extended distribution partnership customer base thanks to the work of an with Midwich Group, leading distributor of audiovisual equipment. “We’re pleased to extensive network of distribution be expanding our relationship with Midwich Group as part of our mission to bring channel partners such as United these award-winning video conferencing and pro-AV solutions to the UK and beyond,” Kingdom-based Midwich Group. The said Mr. Rene Buhay, SVP of Sales & Marketing at AVer Europe, in a statement. two companies recently extended their distribution agreement in a bid toward With over 20 years of experience business at brands such as GE, Kodak & continued customer support in the in manufacturing, research and Ricoh. United Kingdom and Ireland. development, AVer Europe equips the Two business units comprise the work of “Products such as these provide Commercial Director, Midwich Group, in world with easy-to-use, affordable and AVer Europe. The SIU, or Smart Industry businesses with the ultimate freedom the press release announcing the About AVer Europe meaningful technology solutions to Unit, handles the company’s line of video for collaboration and make partnership expansion. “The simplicity With over 20 years of experience in its industry, AVer Europe is a proven allow classrooms to accelerate learning conferencing products and solutions, communication far more efficient and of the solutions ensure that installation supplier of visual communications and collaboration technology. Winner of under a 2 Tier distribution model, and which impact a number of sectors within engaging, wherever teams are based,” and management of devices is straight- numerous international design, service and innovation awards, the company let businesses tap into an increasing the business world. The IPE, or Integrated said Mr. Buhay in a company press forward for our channel partners, and offers easy-to-use, affordable and meaningful technology solutions across a strategic advantage. Amid heated Presentation & Education, comprises the release. “We look forward to continuing the impressive five year warranty that number of education and business use cases. From HD video conferencing competition in its space, the company’s company’s products and solutions aimed our work with Midwich Group in many products come with adds further solutions and visualisers to charging carts, USB Cameras, Auto Tracking PTZ unique selling proposition lies in its at the education sector. Within the latter delivering quality conferencing and peace of mind. AVer’s team has a wealth cameras and software add-ons, AVer Europe is a trusted partner for companies ability to provide a one-stop-shop business unit, the pandemic has greatly audio-visual solutions to organisations.” of experience and we look forward to and organisations across 100 countries, through the work of its 700 global solution for every room or scenario, its driven demand for the Pro AV product, as As part of the distribution agreement, working with them.” employees in 15 international offices. support of multiple collaboration education models around the world the two companies will leverage AVer As for near future challenges in the solution and its top-flight certification shifted to adjust to the COVID-19 Europe’s PTZ, auto-tracking and USB industry, the company is working to platform, according to Mr. Buhay, a pandemic. cameras, camera controllers, on- meet the accelerated demand for that’s expected to continue even after industries such as technology seasoned executive who joined the Today, the company’s array of visual premises video conferencing solutions distance learning and work from the pandemic has been brought under especially— making long term plans company in 2017 after managing global collaboration technology reaches 100 as well as software add-ons. Education home, said Mr. Buhay. It’s a trend control, with many businesses — in to adhere to hybrid work structures. and business organisations using The benefits, apart from increased technology from AVer Europe will productivity and lower operating enjoy advanced AI capabilities during costs, include an upper hand in the meetings. attraction of top technology talent. Thanks to seamlessly integrated software and world-class video quality that matches any type of meeting room, AVer is also recommended or certified by leading video conference software providers, including Microsoft® Teams, Skype for business, Zoom, BlueJeans, Intel® Unite™, Google Meet, LiveOn, Lifesize, RingCentral, ZiipRoom, V-Cube, About AVer Europe TrueConf and Cyberlink U Meeting®. AVer Europe “With a solution to suit any vertical and Westblaak 140, 3012KM every environment, AVer’s solutions are Rotterdam, Netherlands an exciting addition to Midwich Group’s Website: www.avereurope.com existing range,” said Stuart Mizon, Supporting fully one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends certified professionals business trends 17 18

With its global headquarters in San Francisco, Calypso Technology Inc., a leading provides customers with a single provider of cloud-enabled capital markets and investment management software, platform designed from the outset to recently announced the launch of the Calypso Certification program. The Certification enable consolidation, innovation and program has been developed to address the rapidly evolving capital markets and a growth. The result is compelling. Faster growing number of regulatory and security changes; Calypso delivers new releases time to new markets, enterprise risk of the software at an increasing pace and is facing a growing demand from its reduction and lower technology costs customers and partners for a way to maintain their technical and functional skills. drive immediate improvements to Dheeraj Nyati, Director of Services Strategy, Calypso Technology comments: customers’ bottom line. “At Calypso, we are proud that all our Customer Delivery and Customer Support Today, Calypso is used by over 40,000 professionals are being fully certified.” market professionals in over 60 countries. Representing more than 200 Calypso is one of the leading providers complex business and technology financial institutions, its customers that maximizes customers’ investment can reimagine capital markets using learning, anybody who is interested in of front-to-back technology solutions issues. operate in a diverse range of developed in the award-winning Calypso platform. Calypso. There is a choice from diverse learning Calypso, there are enough for the financial markets. With over 20 The constant pressures for better and emerging markets across Asia, The credit-based CertificationCertification exams by role and opportunities. We host virtual years of experience delivering cross- allocation of capital and improved risk Americas, Europe, Middle East and mechanism is modular and designed to specialty, designed to enable classrooms to train people and we also asset solutions for trading, processing, management, matched by an ever Africa. Calypso has over 800 staff in empower individuals and teams who individuals and teams to meet their have a very robust e-learning platform, risk management and accounting, changing regulatory landscape in the over 21 global offices. work in Front Office, in Back Office and distinctive targets. for self-learning. This is a big, unique Calypso is able to focus its significant financial markets demand technology Dheeraj joined Calypso in 2008 and is an in Technical roles to meet their unique Calypso’s thousands of users, are using differentiator in the financial software resources on customer problems, solutions that are reliable, adaptable experienced Principal Consultant with a goals. Professionals can choose to its software across capital markets, industry.” bringing simplicity to the most and scalable. In response, Calypso demonstrated history of working in the certify in specific areas and accumulate investment management, central Capital Markets and financial software credits towards the three tiers of banking, clearing, treasury, liquidity, industry. He says: “This is a classic story accreditation – Associate, Professional and collateral. Dheeraj notes: of tremendous growth. People see the and Expert. Dheeraj states: “Reducing “Implementations of softwares like value in Calypso’s software, a solution Implementation times and overall these are significantly dependent on the that provides an opportunity to reduce customer’s total cost of ownership individuals who implement it and non- costs, while making sure they (TCO) for our clients is at the core of certified individuals can significantly consolidate into one system that Calypso Certification program. By increase the timelines and the cost of provides all the necessities of the ensuring that certified individuals the project by excessive customization, financial institutions. We cater to every implement, support, and maintain not following best practices which single financial institution, while Calypso, clients can benefit from makes it difficult to upgrade and costly keeping up with the regulations, and efficient implementation using best to support or maintain. ” that’s what keeps our clients practices.” “When certified they’re following best continuously engaged with us.” As one of the leading cross-asset, practices and making sure they’re The Calypso Certification program is front-to-back office solution providers, adhering to what the product was built open to the entire Calypso ecosystem Calypso is committed to ensuring for,” Dheeraj states. He further of partners, customers, independent that its clients realize the full value of emphasizes that this education is open consultants, and employees. Through their technology investment. Earning a to everybody in the world. “Usually, this program, professionals can acquire Calypso Certification empowers companies are only allowing their the latest product-specific skills, in a individuals with the latest product- clients and partners to get certified. But verified way, across a wide range of specific knowledge and skills to we want anybody to be able to work in functional and technical topics, that compete in the rapidly changing world the Calypso ecosystem, whether you are Calypso Technology, Inc. are required to optimally implement of technology and regulations. It helps trying to learn Calypso, you have no 595 Market Street, Suite 700 and support a Calypso set-up, in a way to build professional credibility, boosts knowledge of Calypso or you want to San Francisco, CA 94105 confidence, and sets one apart, giving build a career in Calypso. We want to USA Dheeraj Nyati, Director of Services Strategy, an edge over others. It helps open it to the entire world. If you are Website: www.calypso.com Calypso Technology organizations build efficient teams who implementing, supporting, maintaining, Leading the charge in one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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A significant step is about to be taken in advancing electrification of transport in with modular systems with full dynamic Finland – the S Group aims to build a nationwide charging network for electric power sharing that can easily be cars during the years 2021–2024, using the chargers of Kempower, a subsidiary expanded. This, we feel, is very important of Kemppi Group. The S Group is a customer-owned Finnish retailing cooperative as the market is growing so fast: single organization that has more than 1,800 outlets and nearly 40,000 employees in stand-alone EV chargers are not anymore Finland. It is the first big domestic customer win for Kempower, which focuses enough to serve the growing fleets of mostly on exports in the European e-mobility market which is growing at an electric vehicles.” accelerating speed, as Tomi Ristimäki, CEO of Kempower Oy, explains. For now, Kempower is positioned as a While most e-mobility companies are causing some supply issues, we manufacturer and supplier of charging young, Kempower, as part of the Kemppi achieved growth of almost a 1000 systems and solutions to customers group of companies has a long history percent and considerably expanded ranging from charge point operators to trend we’re seeing across Europe, where Following this major customer win, orders. We will need to expand even dating back all the way to 1949 when production capacity,” says Mr. public transport companies. In 2020 the retailers are becoming charge point Kempower will continue to build its more later this year. This is probably Martti Kemppi and his brother founded Ristimäki. “It’s not difficult for us to company exported systems to 20 operators.” While Norway is a international business, also serving the our biggest challenge. The business is Veljekset Kemppi Oy, later also known as scale up as we manufacture all of our countries worldwide. frontrunner in the Nordics, Finland too underground mining industry which is growing so fast; we can barely keep up. Kemppi Oy, today a global manufacturer chargers in our factories in Lahti, represents a growing market for electrifying its operations at an When I look at the big numbers and of premium welding machines. The idea Finland, side by side to Kemppi welding S Group is Kempower’s first big customer e-mobility, he adds. “Key to an efficient accelerating speed. The company is in the forecasts around e-mobility, I think to diversify into e-mobility took shape power source factories.” He win domestically. This customer-owned charging network here in Finland will be process of establishing subsidiaries in they are still being conservative.” over the past decade as the company emphasises that all chargers are Finnish retailing cooperative organisation to have roadside chargers on major Norway, Germany and the Netherlands, realised it could leverage its expertise in developed and manufactured in-house. has more than 1,800 outlets and nearly routes between cities, as people drive the three front runners in European charging technology to develop “The only major thing we don’t do 40,000 employees in Finland. It operates long distances.” e-mobility, mainly to have a local electrification and reliable EV charging ourselves is the charging cable, I think.” in markets for groceries, consumer presence to support public transport and solutions. In 2019, the first generation of durables, service stations, and hotel and S Group will deploy Kempower’s municipalities, says Mr. Ristimäki. “But Kempower charging solutions was There are lots of synergies with the restaurant services. The plan is to build a S-Series, an electric vehicle fast we also work closely with local charge launched after several pilot projects welding industry, according to Mr. nation-wide network of more than a charging system which in addition to point operators across Europe.” within electric mobility for both heavy- Ristimäki, and the group’s 70 years plus 1000 charging points under the ABC passenger cars is also ideal for electric duty industry applications, as well as experience in this field has laid a good Charging brand, starting at S Group’s buses, according to the company. The He adds that the e-mobility market is Kempower Oy personal traffic charging solutions and foundation for Kempower. Another busiest locations, such as Prisma need for simultaneous and frequent fast growing faster than they even Hennalankatu 71 services. differentiator in his view is that hypermarkets, hotels, and ABC traffic charging is easily fulfilled with S-series expected, particularly in densely 15810 Lahti Kempower has a new approach to stations, within the next two years. From satellite charging poles and/or populated Northern and Central Finland “2020 was our first full year of charging station design. “We bring a there they will move towards smaller pantographs. Due to the modular Europe. “In March we had already Website: www.kempower.com production, and despite the pandemic system-oriented approach to this field, locations. The ABC chain estimates that structure, the standard Kempower secured 15 million Euros worth of the total amount of passenger cars in charging system offers power from 40 Finland will be about 3 million in 2030. At kW to 600 kW, even more if scalable that time, it is estimated that there will be solutions are needed. An intuitive user more than 500,000 electric cars or interface is embedded into the charging rechargeable hybrids in use in the satellite poles, allowing each user to country. choose their individual fast charging period, connector type and payment “S Group a dominant player in Finland method, if that’s necessary. The special through their hypermarkets and coating for the electronics, developed supermarkets, and they operate one of originally for harsh environment the biggest fuel distribution networks in welding applications ensures that both Finland,” says Mr. Ristimäki. “So it’s the C-Series cabinet and the fast quite convenient for them to roll out a charging S-Series satellite poles can be charging network. It also underscores a installed indoors and outdoors. World-class vehicle one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends security partnership business trends 21 22

The arrival of smart and intelligent vehicle features come with a security threat as entertainment apps are being developed they give attackers a chance to establish a foothold into a vehicle’s system. In in the automotive industry to appeal to addition, software vulnerabilities can also be exploited to tamper with a car’s modern drivers, cybersecurity is not functionality. McAfee, the global device-to-cloud cybersecurity company, believes necessarily being given the same that computer security and data privacy will become cornerstones for consumer attention -- a gap Panasonic and McAfee confidence and continued success in the automotive industry. McAfee plays an aim to plug. active part in the growing vehicle safety ecosystem and collaborates with various technology companies. It recently formed a partnership with Panasonic Corporation Panasonic has already been operating to jointly start building a Vehicle Security Operation Center (hereinafter, Vehicle SOCs for factories since 2016 to SOC) to commercialize vehicle security monitoring services. To protect connected protect systems and networks that vehicles around the world against cyber-attacks, the companies will build vehicle manage and control factory SOCs that enable accurate detection and early response to attacks and help equipment and production processes will enable the provision of monitoring time. By integrating Panasonic’s Kawashima explained, will come in the strengthen Cybersecurity measures in the automotive industry, as Koichi against cyber-attacks – prior to SOC services to monitor connected cars knowledge of IoT security including shape of a pure software solution, paired Kawashima, manager of the McAfee Solution Service Department, explains. for automobiles. For automobiles, around the world and contribute to the automotive security with McAfee’s with a consulting service. they have developed an Automotive development of a safe and secure knowledge of IT・OT security, we believe McAfee was founded in the 1980s. In the processes from chip to cloud and from Intrusion Detection System that mobility society. we can establish Vehicle Security 1990s, it grew to become the industry design to driveway. The company mounts on a vehicle, detects the Operation Center or Vehicle Security leader in helping protect consumers and collaborates with a number of occurrence of a cyber-attack and the Mr. Kawashima, whose responsibilities Monitoring Services, a new field, businesses from adversarial threats like technology, security, and automotive type of attack, and transmits analysis at McAfee include building and efficiently and seamlessly.” hackers. In June 2020, McAfee protected industries to advance the analytics, data to the vehicle SOC and a Security supporting the operations of Security more than 680 million total endpoints. research, standards, and best practices Information and Event Management Operation Centers (SOCs) and Mr. Kawashima points out that while it is The company also has a growing on secure driving experiences. System that analyzes and visualizes a Computer Security Incident Response assumed that Panasonic will be the main McAfee Japan application security business, serving a large amount of data received from Teams (CSIRTs), explains that McAfee provider of the service, which is provided Shibuya Mark City West, 16/20th Fl. variety of industry verticals. It is notably With Panasonic, the plan is to jointly the Automotive Intrusion Detection already worked with Panasonic, to to the car manufacturers, it is up to the 1-12-1 Dougenzaka Shibuya-ku part of a large and vibrant ecosystem start building a Vehicle Security System in the vehicle SOC. support SOCs at Panasonic factories: customers to decide in what way the Tokyo 150-0043 delivering components to the Operation Center (Vehicle SOC). While “We support a number of companies service will be provided, and this is not Japan automotive industry, including everything from machine learning- McAfee supports world-class SOCs and with professional SOC services. We decided on yet. The service will be rolled Website: www.mcafee.com hardware, software, and security based driver assistance, maps, and Managed Security Services (MSSs), and give advice to create and update A-SOC out in the next few years, and as Mr. has the know-how cultivated by strategies, policies, processes and building and operationally supporting manuals. In this specific partnership numerous SOCs. The capabilities of around vehicle security, our experience both companies will be leveraged to as a professional service provider to start building vehicle SOCs to monitor SOCs in industry places us in a good cyber-attacks that may be conducted position to also support In-Vehicle against vehicles around the world. SOCs.”

With the innovative development of He points out that Panasonic is also well autonomous driving, the advancement positioned in this space, not just from a of digitalization, and the increasing technology perspective, but also number of connected cars, the risk of because they themselves have actually cyber-attacks against automobiles is been a victim of cyber-attacks. “We increasing every year. It has become believe that they are one of a few urgent for the automotive industry to companies with knowledge and establish mechanisms to protect and practical experience in such a vast monitor vehicles from cyber-attacks. field and it is an experienced Tier1 The Vehicle Security Operation Center automotive parts provider at the same Global partnership one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends for soil health business trends 23 24

At the start of May, earlier this year, global agricultural solutions provider UPL Ltd. many challenges around food security announced a two-year agreement with the Soil Health Institute (SHI), a non-profit and protecting our environment. There organisation whose mission is to safeguard and enhance the vitality and productivity is a clear need for transformation and of soil through scientific research and advancement. With this collaboration, SHI will innovation. UPL aims to drive this by evaluate the soil health at selected UPL research and development field stations collaborating with companies large and around the world (including UPL’s OpenAg Farm in Brazil), provide soil health training small at our R&D lab -the OpenAg for UPL field agronomists, and help establish R&D protocols for evaluating the Center, located in North Carolina, a impacts of management practices on soil health. “More attention to the health and major agricultural hub in North America. management of the planet’s soils will be needed to meet the challenge of feeding a The lab is fully staffed with scientists growing world population while coping with climate change and increased scarcity of and leverages UPL’s advanced R&D natural resources. At UPL we believe we can help by providing growers with the best capabilities in partnership with other tools,” says Adrian Percy, Chief Technology Officer at UPL. innovation-based companies to in agriculture over the past 10 years. for market introduction. “We evaluate if on them. “Growers sees themselves characterise, develop and commercialise Investments and startup activity in it really works, then help develop the as guardians of their land. They’re Dr. Percy joined UPL in 2019 as Chief Crop Science and Bayer in France, new sustainable agriculture solutions. agricultural technology have exploded. tech. We have a series of field stations generally very open to any new ideas Technology Officer, having previously Germany and the United States. After The OpenAg Center is an important step The pandemic was a big wake-up call, around the world, located in major and tools that can help them.” Still, food served as Head of Research and leaving Bayer, he has built a consultancy in demonstrating our commitment to but increased investment started even agricultural regions, and can perform security and protecting the environment Development for the Crop Science business in the Research Triangle area of our OpenAg Purpose: to create an before that, largely driven by consumer field trials in different conditions. If don’t always go together, he agrees. division of Bayer, where he held North Carolina, USA, in which he acts as agriculture network that feeds trends: with people expecting more necessary, we can also take the “But they should. To feed the growing responsibility for innovation activities in a Board Member and/or Advisor to a sustainable growth for all. No limits, no sustainability in agricultural practices, technology through the regulatory global population growers need to the areas of crop protection chemistry, number of early stage companies in the borders”. such as fewer chemical residues in food. process, which many start-ups can’t do increase their output, but not at the cost biologicals, seeds, and traits. During his agricultural technology space. He has UPL connects with many of start-ups in on their own as it’s expensive and takes of damaging our environment. They 16-year tenure at Bayer, he also led crop also been serving as a Venture Partner at UPL opened the OpenAg centre last year this new and exciting field. We launched a long time.” need more sustainable products to work protection development activities in Finistere Ventures LLC, an established but Dr. Percy points out that it wasn’t the AgTech center in August 2020, and with. We do a lot of work with biological North America and regulatory affairs investment firm in the agri-food sector. originally inspired by the COVID-19 are already actively working with 70 Dr. Percy agrees that it’s important to products, for instance, microbes are across the entire Crop Science division. pandemic, which caused food security companies.” get growers on board with new ideas applied to the soil and that in fact help He has also held numerous positions in He joined UPL because he’s very excited anxiety even in regions with highly and technology. Growers often get a improve plant nutrition and soil health. the human and environmental safety about the direction UPL is taking, he sophisticated supply chains, such as In an ideal world, he adds, startups bad rep for a lack of environmental This helps growers not just to produce departments of Rhone Poulenc, Aventis says. “The agricultural industry faces Europe. “We’ve seen a lot of innovation come to UPL with an idea that’s ready awareness but in his view that’s unfair more, but also, over time, improve the one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends A holistic wellness approach business trends 25 26

Germany-based qualitrain supports companies in the planning and implementation of holistic corporate health management. In addition, qualitrain offers companies and their employees access to over 4,000 high-quality sports and fitness facilities throughout Germany with just one membership. The company recently added the Lifesum nutrition app to its corporate fitness portfolio. The more than 80,000 qualitrain members across Germany can now access the Lifesum nutrition program, which helps them to improve their well-being through a balanced diet. “Healthy companies are driven by healthy employees. qualitrain is here to help companies of all sizes and industries to improve employee health, and ultimately improve company performance,” says quality of the soil. We’re also working on Yet until recently, soils were the most Overall this is a very exciting time for the Nicolas Stadtelmeyer, managing director of the qualitrain GmbH. biological alternatives to chemical overlooked and widely degraded natural agricultural industry, Dr. Percy adds. With pesticides, and products that can resource. The good news is that this at climate change, and population growth, Mr. Stadtelmeyer emphasises that qualitrain targets German companies employees healthy and productive in the protect crops against stress they may has at last begun to change, also there’s finally a much bigger awareness improved health manifests in higher of all sizes and verticals that are long term, you have to pursue holistic have in the field, not enough water or supported by global companies such as around the need for change and productivity and fewer sick days. “In interested in investing in employee concepts that focus not only on exercise too much heat for example. We also UPL. innovation in agriculture, and a lot of order to achieve that you need 2 health. “Our end customers are and sports but also on other health- have microbial-based products that can different initiatives to encourage and things: 1) Universal access to sports Germany’s employees who are either related topics,” Mr. Stadtelmeyer help with the crop’s ability to use The recently announced partnership reward growers for better practises, or in facilities and 2) aggregated feedback already sporty or want to start a explains. “A healthy and balanced diet is nitrogen efficiently reduce the need for with the Soil Health Institute (SHI) is a UPL’s case in providing growers with on your health improvement,” he says. healthier lifestyle by doing sports. No an important pillar of this.” synthetic fertilizers.” logical next step for UPL, with its better tools, and there is a lot of As part of the EGYM family, a global matter if you are more of a gym person, mission to make every food product investment going into better technology. fitness leader, qualitrain is the only a yogi or a swimmer - we got it all He emphasises that qualitrain wants With these products and initiatives, UPL more sustainable, according to Dr. Percy. All of that can come together now, player in the German market to not covered and can help people to find the to integrate sports and relaxation and heeds the call for a greater focus on soil “We collaborate with partners, farmers, towards the development of a more only deliver access to 4000 premium right workout,” Mr. Stadtelmeyer adds. in general a healthy lifestyle into health of the Food and Agriculture and key stakeholders to meet the future sustainable agricultural system.” locations but also close the loop of everyone’s daily life through innovative Organization of the United Nations demand of agriculture, and improving reporting health improvements on the In March 2021, qualitrain added the approaches, making them accessible to (FAO). Around the world, soil is under soil heath will be essential to achieving training floor. “As our solution is made Lifesum nutrition app to its portfolio. everyone. “Through the integration of pressure: FAO studies have found that that goal.” for companies only, we know exactly Lifesum as the market leader in digital Lifesum, our members are no longer one quarter of the Earth’s land areas are what needs our customers have and nutritional advice has just passed the 50 only able to exercise, but are also highly degraded due to a variety of The partnership with SHI is now a two- how we can help them to achieve their million user mark. “qualitrain’s vision is supported with valuable tips for a human activities - including farming. year agreement but he hopes it will be goal of a healthy and active workforce,” to keep Germany’s employees healthy healthy and balanced diet. With this Currently some 1.6 billion hectares of longer. “They can help us understand says Mr. Stadtelmeyer. and active. If you want to keep your partnership we add another important land are used to grow crops, and in the soils we have across the world. aspect of every healthy and productive many instances have become degraded When we understand the soils, it makes professional.” through bad practices that result in it easier to improve the soils. SHI can water and wind erosion, the loss of also benefit from the partnership, organic matter, topsoil compaction, through our global footprint. Hopefully salinization and other forms of we will be able to do joint research UPL Inc. pollution, and nutrient loss. The FAO together, not just for us both but for OpenAg Center emphasises that healthy soil is not only everybody to understand soil health 5 Laboratory Drive, Building 1, the foundation of food production, but better. The partnership exemplifies our Suite 1100 also serves other functions: for example, belief in activating connections across Research Triangle Park soil is critical to the health of ground the world’s agriculture system and Cary NC 27709 and surface waters and ecosystem powering new levels of sustainable USA qualitrain health, and sequesters twice as much growth, in line with our OpenAg™ Website: www.upl-ltd.com Website: www.qualitrain.net carbon as is found in the atmosphere. purpose with no limits, no borders.” Sustainability in one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends a turbulent year business trends 27 28

Based in Sweden with operations worldwide, New Wave Group designs, acquires runs printing operations for, among must be in the customer’s interest to and develops brands and products in the corporate, sports, gifts and home other things, pen and mug prints. In buy fewer and longer-lasting items, furnishings sectors with a focus on promotional products. The Group strives for Denmark, Dahetra owns a production repair damaged products, recycle, or sustainable and profitable sales growth through expansion across the three facility for embroidery and transfer buy second hand, for example.” operating segments. The Group recently published its Annual and Sustainability printing. In the US, AHEAD and Cutter & Report for 2020 and like it was for many others, it was a turbulent year for Buck have some embroidery production. He adds: “We strive for a continuous them but it has not forced them to back down on their sustainability efforts, as dialogue to ensure good relationships Torsten Jansson, New Wave Group’s CEO and majority shareholder, explains. Sustainability has been a priority for New and understand the expectations of Wave Group from the start, and in recent different stakeholders. Depending on Mr. Jansson started New Wave Group in Boda. It has sales organisations and its years the company has strongly increased what type of stakeholder, we have 1991 as a small screen-printing company. own subsidiaries in 18 countries the number of audited factories and different channels for communication. Through organic growth and many worldwide. Most production is in Asia products with sustainable characteristics Considering a global supply chain and acquisitions, it has since evolved to but the Group also owns a few factories. while emissions for transport have also communication with suppliers, our become a listed multinational. New In Sweden, its Seger and Termo brands been reduced. The fact that they are very systematic work with Corporate Social Wave Group today is a European leader have a production unit for knitted items active in the sports and merchandising Responsibility plays a central role. This in the promotional sector, with brands and Orrefors Kosta Boda has glass area is a driving force here, as they have means actively setting requirements including Speedo, Craft, and Kosta making facilities. In Poland, Toppoint to keep pace with the big sportswear and supporting suppliers as well as brands and fulfil the strict requirements ensuring that resources are deployed of the clubs. where they are needed to comply with the New Wave Group Code of Conduct. But sustainability also is an integral We have adopted the amfori BSCI The part of the Group’s mission and vision, Code of Conduct, where New Wave as Mr. Jansson emphasises. “Our Group are members. As a member of The Group recently published its Annual Jansson. “Despite turbulent times and business is defined by a long-term amfori BSCI, New Wave Group is and Sustainability Report for 2020 and lost sales, we have not deviated from approach and it is important for us to obliged to implement and follow up the Mr. Jansson readily admits it wasn’t an sustainability. Instead of a setback in the adapt business solutions that are Code of Conduct through third-party easy year, both from a business and sustainability work, perhaps we got the financially profitable, but also audits of our suppliers. In addition, our sustainability perspective. “It was a breathing break we needed to adjust and sustainable from a social and own sourcing offices in China, India, turbulent year and the figures are meet a greater demand for products environmental perspective. Therefore, Vietnam and Bangladesh are an difficult to compare with a “normal” where sustainability is built-in.” we work for sustainable development important part of our social and year, but the biggest achievement was a that maximises our contribution to environmental responsibility in the significant increase in the number of globally agreed goals for sustainable supply chain. Local presence makes it products with sustainability attributes development and create long-term easier to visit, support and train our in the companies,” says Mr. Jansson. value for the company and thus for our suppliers in sustainability questions.” “In addition, the corona pandemic stakeholders. We work continuously to accelerated a digital transformation integrate sustainability in the core of In sustainability, New Wave Group plans which is also positive from a our every-day business operations.” include an increased focus on linked to sustainability perspective. More digital circularity and the development of meetings, less business trips and a In his view, arguably the biggest products that, for example, enable reuse decrease of printed sales material.” sustainability challenge is to get the of the material. More hands-on priorities customers on board to be able to shift include to continue to increase the Short term, however, the pandemic did New Wave Group AB away from production towards more number of products with some type of affect their work with sustainability as Kungsportsavenyen 10 service provision and new business sustainability attribute, and ensuring that they had to pause some forward-looking 411 36 Göteborg models. “For example offer to repair all contracted suppliers in risk countries projects. “But we have succeeded in Sweden products, sell second-hand or offer have a valid third-party social audit with maintaining a high minimum level in line Website: www.nwg.se rental of products. To be successful, it good grade. with policies and values,” emphasises Mr. Building a more one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends positive internet business trends 29 30

Pinterest, the popular visual inspiration platform that lets users curate personal millions of people around the world. If pinboards, is often described as ‘the last positive corner of the internet’. To ensure we have great content, Pinners will be it stays that way, the company has announced the upcoming launch of the more engaged and inspired and Creator Code. This content guideline should ensure that Pinterest remains a creators will see the value of our positive and inspiring place in the future, according to Colleen Stauffer, Global platform.” Head of Creator Marketing at Pinterest. In April 2021, Pinterest announced the upcoming launch of the Creator Code, Founded in 2009 and launched in 2010, inspiration to adjust to life during this which should ensure that at content Pinterest today is one of the world’s pandemic. Our advertiser growth creators accept their guidelines before most popular platforms for people accelerated year over year too. posting content. “The idea for the seeking inspiration for their lives. Advertisers turned to us for guidance Creator Code emerged in the middle of “People come to Pinterest to find on how to navigate the pandemic, and 2020 — a year marked with a global Creators with Story Pin access will be ensuring the platform remains a safe, Code will be officially introduced in the inspiration for recipes to try, beauty, our insights have driven thought pandemic as well as political and required to agree to and sign the code inclusive, positive and inspiring place next few weeks. home and style products to buy, places leadership and shaped their campaigns. societal movements around the world,” during the publishing process, for Pinners and Creators,” says Colleen. to travel, and more. Our mission is to We’ve been able to help predict trends Colleen explains, emphasising that the acknowledging their responsibility in “It’s the next move as part of Pinterest’s bring everyone the inspiration to create on how to inspire through uncertainty, Creator Code was launched proactively keeping Pinterest safe and positive. ongoing pursuit to build an inspiration a life they love,” says Colleen. how to prepare for the holidays, and and is intended to be empowering for The code outlines specific rules that network, and comes after a long series She points out that Pinterest reached how to think about where ads should Creators, rather than reactive and Creators must follow, including “Be of tools that we’ve announced – like all-time highs for engagement globally run with adjacency concerns becoming reprimanding. kind: Ensure content doesn’t insult or compassionate search and health during 2020, with searches up more more and more prevalent.” According to Pinterest co-founder and put others down”, “Check my facts: misinformation policies – to help build than 60% year over year and saves up More than 450 million people around Chief Design and Creative Officer, Evan Make sure information is accurate and a more positive internet.” around 40% year on year. “People were the world visit Pinterest each month. Sharp, “We’ve been building Pinterest factual”, “Be aware of triggers: Practice looking for places to be inspired and “Creators on Pinterest are an essential for 11 years, and ever since our users discretion when it comes to visually On April 7, 2021, Pinterest hosted an Pinterest, Inc. find answers to the challenges we were part of our content ecosystem,” says routinely tell us that Pinterest is the ‘last sensitive content”, and finally “Practise event focused on its creator community, 505 Brannan Street all facing in day to day life, and still are. Colleen. “We’ve been launching creator positive corner of the internet’. In that inclusion: Never intentionally exclude where, in addition to the Creator Code San Francisco, CA 94107 Pinterest seems to be made for this tools to enable creators to build time, we’ve also learned that you need certain groups or communities”. the company announced a series of USA moment and we’ve really made a lot of content directly on Pinterest and grow to design positivity into online In addition to asking Creators to share updates including the launch of a Website: www.pinterest.com impact in helping Pinterest users find alongside us, inspiring hundreds of platforms as deliberately as much as you the responsibility in creating a positive $500,000 Creator Fund. The Creator design negativity out. The Creator Code ecosystem, Pinterest is also introducing is a human-centric way for Creators to several new tools and features designed understand how to be successful on to provide a safer experience for both Pinterest while using their voice to keep Pinners and Creators. These include Pinterest positive and inclusive.” Positivity Reminders for Pinners to While Pinterest’s mission is to bring adhere to Pinterest guidelines and everyone the inspiration to create a life reconsider potentially offensive they love, Colleen admits that not all comments before posting, and Comment content is inspiring. “So we have Moderation Tools for Creators including community guidelines to outline what comment removal and filtering by we do and don’t allow on Pinterest. The keywords. In addition, Creators can Creator Code applies our community feature up to three comments within the guidelines (acceptable use policy) and comment feed to highlight positive standards to the content published by feedback, and New Spam Prevention creators. Creators won’t have their own Signals using machine learning to detect set of policies but will be held to the and remove bad comments. same standard around content safety, “The Creator Code is simply the latest intellectual property and spam.” set of policies Pinterest has implemented Ramping up diagnostic one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends solutions for covid testing kits business trends 31 32

Unither Pharmaceuticals, the Blow-Fill-Seal (BFS) worldwide leader, provides become international with successively 2008, Unither had sold more than one diagnostic companies with capacity solutions and innovative technologies for their taking over pharmaceutical plants in billion doses in one year. “It took us 15 testing kits. The use of Blow-Fill-Seal technology, enables RNase-free single doses, the United States, Brazil and China. years to become the world leader in that can also be sterile if necessary. With more than 10 million unit-doses volume. Leadership in this activity has manufactured each month for Covid testing kits, the French CDMO answers to “The increasing number of projects and also made us more visible to our future current challenges based on its sterile unit doses development and manufacturing the task of transforming them into clients,” Mr. Chesnel comments. “Our expertise. Through its 5 BFS plants on three continents (in France, the United States products and then into successes, pose leadership in this area is the result of our and China) and an R&D center, Unither is able to manage the full development of a increasingly difficult challenges in an credibility and our commitment to those diluent or reagent from formulation to production. And they continue to ramp up environment that is demanding in terms who have faith in us. This commitment production, according Eric Chesnel, Sales & Commercial Director at Unither of its regulatory, quality and competitive has borne fruit — we crossed the Pharmaceuticals. “With BFS we can radically accelerate vaccine production.” landscapes. As a result, we continue to symbolic barrier of two billion doses in grow our expertise,” says Mr. Chesnel. 2015. As for the threshold of three billion Unither Pharmaceuticals was founded drugs in sterile unit doses. In 2005, “To meet global demand, we can now doses in one year, we reached that in in 1993, in Amiens, France, to develop, Unither wished to pursue its be found on all continents. The next 2020 and it should take us only four design, produce and market affordable development by acquiring Créapharm, challenge is to address all technical and years to reach the one billion additional and easy-to-use products to improve a French manufacturer of effervescent capacity requirements in our geographic doses mark — i.e. four billion doses per the lives of patients. It is with this tablets with a development center for markets and therapeutic areas, such as annum. The acceleration phenomenon vision that the CDMO has specialized third parties. In 2009, Unither took ophthalmology, asthma and rhinology is undeniable. Over the years, we have in the manufacture of galenic forms over the Colomiers (France) site from and diagnostics.” focused on innovation and have had the for pharmaceutical and generic drug Sanofi in order to develop the to courage to take calculated risks. As a companies, and has become the develop liquid stick-pack technology, The BFS activity, which is today the result, our development projects have world leader in Blow-Fill-Seal (BFS) thereby expanding the list of products group’s spearhead, has been developed flourished.” technology, which is used in eye drops, that can be sold in single-dose. From over the years, and has won visibility for physiological sera and anti-asthma 2010 onwards, the company has Unither Pharmaceuticals. By the end of Following an initial request from a lines — three lines in Coutances customer, Unither Pharmaceuticals’ (France), two in Rochester (USA), one in BFS technology has proven to be Gannat (France). perfectly suited and adept at meeting the needs of testing against Covid-19. Unither Pharmaceuticals has 7 With more than 10 million single doses manufacturing sites and 1 R&D center manufactured each month, Unither located in France, the United States, has set up a unit that can be used to China and Brazil. These sites generated a meet the specific needs of Covid and revenue of €330 million in 2020 with a other diagnostic tests. “Our different headcount exceeding 1.600 employees. locations enable us to be responsive and offer large capacities,” Mr. Chesnel points out.

The company’s industrial capacities continue to grow in each of its markets, through constant and sustained investment in new high-speed BFS lines, UNITHER PHARMACEUTICALS as well as through new acquisitions. Last 3-5 rue Saint-Georges year, Unither initiated the acquisition of 75009 Paris the Nanjing Ruinian Best Pharmaceutical France Company Limited’s plant in China. In Website: www.unither-pharma.com 2021, Unither will be installing six new Global decarbonisation one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends investment partnership business trends 33 34

Singapore-headquartered investment company Temasek actively seeks sustainable shape Temasek’s ethos to do well, do alternative meat market with solutions to address present and future challenges, through investment and other right and do good. “Sustainability is at Impossible Foods, in alternative energy opportunities that help to bring about a better, smarter and more sustainable the core of everything we do. We strive technology developers including Eavor, world. In line with that ethos, it has formed a partnership with fellow investment to become more sustainable in the way a geothermal company, and in a giant BlackRock, Inc. to establish Decarbonization Partners, which is set to launch we operate: embedding sustainability renewable power developer in India. Its a series of late stage venture capital and early growth private equity investment in our investment approach and global portfolio spans a broad funds that will focus on advancing decarbonisation solutions to accelerate global encouraging our portfolio companies spectrum of industries: financial efforts to achieve a net zero economy by 2050. to embark on their own sustainability services; telecommunications, media & journeys,” the Temasek spokesperson two partners have set themselves a partnership with BlackRock is one of technology; consumer & real estate; Founded in 1974, Temasek is a global announced ambitious carbon reduction explained. “We incorporate goal to raise $1 billion for their first several steps we are taking, in our transportation & industrials; life investment company headquartered in targets to align the performance of its sustainability-related assessments fund, including capital from Temasek journey to cut the emissions from our sciences & agribusiness; as well as Singapore. While owned by the portfolio to wider measures to address when evaluating our investments. Our and BlackRock. The partnership is one portfolio by 2030 to half of the 2010 energy & resources. Singapore Government, Temasek climate change. Temasek achieved teams employ a broad-based research of several big multibillion-dollar levels, and ultimately reach net zero by operates and makes its investment carbon neutrality in 2020, with further approach to assess company-level initiatives that are underway to prevent 2050.” decisions independent of Government goals of portfolio net carbon emissions Environmental, Social and Governance global climate change caused by The spokesperson added: “At Temasek, direction. “We invest purely on being brought down to 50% of 2010 (ESG) information, as well as relevant greenhouse gas emissions. we want to be catalyst for change. We commercial principles, and we own our levels by 2030, and eventually to industry, thematic and macro The Decarbonization Partners funds believe we can put our capital to work assets,” said a Temasek spokesperson. net zero by 2050. To this end, Temasek sustainability considerations. Even as we will focus on early stage growth to help companies deliver innovative Temasek’s net portfolio value was is an official supporter of the engage our existing portfolio companies companies targeting proven, next- solutions and build scale to address S$306 billion (US$214 billion) as at 31 recommendations of the Task Force on on their carbon reduction plans, we generation renewable and mobility climate challenges. We therefore see March 2020. Climate-related Financial Disclosures, actively seek out new investments technology including emerging fuel success in this partnership as enabling Temasek International Pte. Ltd. As Temasek invests for the long to underscore the importance of which have track records of better sources, grid solutions, battery storage, the entities in which we invest to reach 60B Orchard Road term, sustainability is at its core. understanding climate risks and carbon intensity and efficiency. We will and electric and autonomous vehicle scale in both financial returns and #06-18 Tower 2 Environmental, Social and Governance opportunities. also seek out companies with business technologies as well as in building and impact on decarbonisation.” The Atrium@Orchard (ESG) considerations are incorporated The company’s three roles as an models that achieve carbon avoidance manufacturing sectors to drive Temasek on its own has already made a Singapore 238891 into investment decision-making Investor, Institution and Steward, as such as renewable energy and plant- decarbonisation, resource efficiencies, number of high-profile investments in Website: www.temasek.com.sg and management, and the firm has defined in the Temasek Charter, also based proteins, or carbon negative and material and process innovation. sustainable companies, notably in the businesses and solutions that combat Temasek and BlackRock share the belief climate change, such as nature-based that climate transition presents a solutions. In addition, we are exploring significant investment opportunity. The other opportunities to support partnership combines both firms’ sustainable solutions and climate expertise in private markets to invest in actions, such as investing in carbon companies and proven technologies capture, sequestration and utilisation that will reduce and potentially solutions, and developing a hydrogen eliminate carbon emissions. economy.” “We believe that bold, aggressive In April 2021, Temasek announced it actions are needed to address climate has formed a partnership with change, to drastically reduce carbon Blackrock, the American multinational emissions, and to make the global investment management corporation, net zero ambition a reality,” stated to launch Decarbonization Partners. a Temasek spokesperson. “This The two investment firms will invest an partnership represents a historic initial $600 million, and look to raise investment opportunity given the money from investors committing to far-reaching nature of the net zero achieving a net zero world and long- transition and the acute need for term sustainable financial returns. The decarbonisation solutions. The Continued expansion for one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends ‘the Genome Company’ business trends 35 36

Veritas Intercontinental, also known as ‘the Genome Company’, has recently opened its next generation genomics laboratory specialized in Whole Exome and Whole Genome Sequencing for healthy individuals. The new laboratory, equipped with state-of-the-art sequencing technology, is located Barcelona and will be Veritas Intercontinental’s International Operations Center for the processing and analysis of samples from Europe and Latin America. With the opening of its laboratory, Veritas Intercontinental reinforces its growth strategy in Europe and places Spain among the reference countries in Genome sequencing. In this first phase, the laboratory is already on pace to process more than 20,000 samples before the end of 2021 according to Javier de Echevarría, Chief Executive Officer at Veritas Intercontinental.

Veritas Intercontinental is a spin-off of lead the expansion of the Veritas’ related to cancer, cardiovascular the service is a genetic screening of over During the last 24 months, the company diagnosis of aneuploidies by QF-PCR, Veritas Genetics, which was co-founded brand and genetic services in Europe, diseases and immune and neurological 650 actionable diseases and conditions has opened several Genomic Medicine the introduction of microarrays and in 2014 by the pioneer of genetics, Latin America, the Middle East, and disorders. It also analyses intolerance that if identified early can greatly Units and service partnerships in non-invasive prenatal diagnosis (NIPT), George Church, who participated in the Japan. The company today has five to more than 300 medications used in improve an individual’s proactive collaboration with some of the main is based in Barcelona.” Human Genome Project, the first offices, in Spain, Italy, Colombia and the treatment of diseases such as healthcare management.” hospital groups and clinics in Europe initiative to map all genes in the human Brazil, and actively distributes its depression, asthma or diabetes. and Latin America. The opening of its He adds that their goal is ‘very simple’: genome. Through Veritas, Dr. Church, services in 25 countries. In 2020, Veritas Mr. de Echevarría emphasises that whole new laboratory in Barcelona should “We want to grow our client along with a group of visionaries Intercontinental opened its laboratory in “We offer a complete genetic service genome sequencing and interpretation further accelerate the growth of the partnerships through our territories. We and scientists, including leaders from Europe. With this further expansion, the portfolio to support our mission; allows for the capture and analysing of Veritas’ genetic service portfolio and believe in the importance of our mission Harvard Medical School’s Personal company now offers a complete “Transform genetic data into useful ALL of a person’s DNA, providing bring the utilization of genome and the impact that genetics will have in Genome Project, wanted to bring the portfolio including the myGenome information to improve the quality and unrivalled depth of information. “Also, interpretation to a wider population. healthcare. We often refer to a famous benefits of genomic data to millions of service, exome based genetic testing duration of an individual’s life.”,” Mr. de another core value of the service is that The new Barcelona lab is equipped with quote from our co-founder Dr. George people globally. and genetic services for maternal- Echevarría elaborates. “Our myGenome once a person has their genomic data it next-generation sequencing systems Church, “The genome will soon replace foetal medicine. Its flagship product, whole genome sequencing and can be re-analysed in the future based and the world class team allow the all other genetic tests, because it is all Veritas Intercontinental was founded in myGenome, examines the whole interpretation service is designed to on scientific advancements concerning laboratory to reduce response times and other genetic tests…and more.” Our task 2018 by Dr. Luis Izquierdo, Dr. Vincenzo genome for more than 650 clinically prevent disease and improve the health the interpretation of the genomic costs. The laboratory also has as a company is to empower the medical Cirigliano and Javier de Echevarría, to relevant diseases, including those of individuals. The main component of information or targeted analysis can be new bioinformatics analysis tools for and scientific community to make this performed further reviewing specific large-scale genomic data processing vision a reality.” areas. We offer a lifetime service called which enables Veritas Intercontinental Genome Life that as a subscription to complete Genome and Exome service provides on-going updates, sequencing and develop new genomic digital report access and consulting tests applied to both preventive medicine services from the Veritas medical team. “ and pre and postnatal diagnosis.

Another critical element of the Veritas “Barcelona is strategically located to Intercontinental service is its fully serve Europe and has a wealth of compliant GDPR infrastructure that multilingual talent in the life sciences adheres to the comprehensive European industry,” says Mr. de Echevarría, IT consumer protection regulation. explaining why they chose Barcelona. Veritas Intercontinental also uses “Also, our Chief Technical Officer Dr. Veritas Intercontinental advanced artificial intelligence and Vincenzo Cirigliano, internationally Pso. de la Castellana 101 machine learning techniques to recognized for being a pioneer in the Bajo 1 28046 Madrid accelerate and improve genomic development and introduction in clinical Spain knowledge and rapidly translate new routine of innovative molecular tests in Website: www.veritasint.com findings into clinically actionable data. prenatal diagnosis, including the rapid Setting an example for one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends the logistics industry business trends 37 38

PostNord achieved its climate goal for 2020 and has thus reduced its carbon and capacity to quickly adapt to these footprint by 40 percent compared to the 2009 level. With a continued focus on extraordinary circumstances. We’ve sustainability, an ambitious new goal has now been set: fossil-free operations by seen a big shift towards home deliveries 2030. PostNord President and Group CEO Annemarie Gardshol argues that with its and had to switch to touchless deliveries, leading position and important role in society, PostNord has a considerable for example. And then we’ve also responsibility to contribute to sustainable development in an industry that depends seen our workforce impacted. We have on transport. The Group has conducted goal-oriented work on sustainability issues experienced locations where down to for a long time, and is now raising its ambitions yet again. “The aim is to lead the only 50 percent of our workforce showed mail and logistics industry into the low-carbon economy by becoming fossil free by up for work from one day to the next. 2030. With a clear goal of becoming fossil free, PostNord continues to take Everybody had to step up and they all did. responsibility for the national and global climate goals,” she comments. I can proudly see that there’s not been one single day of us letting the Nordics Europe, the US and Asia-Pacific. Direct renewable energy sources such as bio- achieved its climate goal for 2020 and Ms. Gardshol joined PostNord in 2012 locked their borders and international down.” On a broader organisational level, Link´s offices are found in Germany, UK, fuel and biogas.” has thus reduced its carbon footprint and has held a number of senior shipping took a nosedive. At the same the pandemic has meant that PostNord USA, Singapore, Hong Kong, Australia Ms. Gardshol emphasises that they are by 40 percent compared to the 2009 executive positions within the company, time, the efforts to battle COVID-19 had to accelerate investment and speed and Sweden, and it also represented in being very targeted in their approach. level. “We’ve also taken significant including CEO of PostNord Strålfors through lockdowns and social distancing up plans for expansion. “We’re now China. In the parcel delivery space, “We set ourselves CO2 emission targets steps towards a sustainable supply Group, and Chief Strategy Officer. She increased the need for fast online delivering the volumes we expected to PostNord has partnerships with several that we can’t exceed. And we’re very chain,” Ms. Gardshol adds. “We have was serving as acting CEO until she was consumption and fast home delivery. In reach in 2022,” Ms. Gardshol points out. international logistics groups notably disciplined. When you have a budget of identified critical (sub) suppliers to us, formally appointed as CEO of PostNord in fact, since the pandemic began, more She emphasises that while PostNord is including DPDgroup, the largest for example 100 million you have to stick the potentially high risk suppliers in 2019, not long before COVID-19 arrived in than one in three consumers have part Swedish and part Danish owned, it international parcel delivery network in to it and cannot spend more. We stick to terms of CO2 emissions but also all the Nordics. admitted to beginning with- or serves four countries in the Nordics and Europe. our CO2 emissions targets in the same matters related to fair transports, and Like all other logistics firms, PostNord increasing their online grocery shopping. presents itself as a Nordic company. For With so many forms of transportation way of course without compromising on have them sign our supplier code of has been directly affected by the Ms. Gardshol feels ‘extremely proud’ of last-mile deliveries for customers located working throughout large periods of time our customer promise.” conduct, with the aim of ensuring that pandemic. When the pandemic first hit, how PostNord has coped throughout it outside of the Nordics, PostNord is to deliver products, emissions are an It’s an approach that clearly pays off. In 80 percent of the volume they handle global trade quickly faltered. Countries all. “Fortunately, we had the capabilities represented by the Direct Link group in important factor to pay attention to for March 2021, PostNord announced it has complies with that code of conduct. PostNord. It has integrated sustainability into its overall strategy, releasing annual reports on sustainability efforts, and generally making sure its fleet and operations reduce emissions. “Transport is a big source of carbon emissions, so that’s a big focus area for us,” says Ms. Gardshol. “We train our drivers in eco driving, for example: this is a style of driving that significantly reduces the impact of gasoline on the environment, by reducing fuel consumption and improving the vehicle’s efficiency. Regulatory reliefs for mail deliveries in both Sweden and Denmark has allowed for general efficiency and that more letter volumes in Sweden can be transported by train rather than by plane We’ve also invested in electric vehicles, and now more than 30 percent of our fleet is electric. Where we can, we make use of Compliance is monitored through self- audits and on-site audits. What we’re

one hundred and first edition 2021 and first one hundred also putting a lot of effort into is to edition 2021 and first one hundred

business achieving gender equality. We’re in a business magazine for magazine for international business that is traditionally male- international enterprises enterprises business trends Award-winning synergies business trends oriented so that’s important to us. Our 39 40 target is to ensure that 40 to 60 percent of our people in leading Helios Technologies subsidiary Faster S.r.l, has been selected as a costs, saves space on the machine, and positions are women. We want to be an recipient of the John Deere Supplier Innovation Award for 2020 for streamlines the supply chain for our inclusive workplace on every level of its multi-connection couplings with integrated valve system. “The customers.” the organisation and hope we can innovation award is the highest honour a supplier can receive from John convince more women to see a career Deere,” says Matteo Arduini, Managing Director at Faster. “Receiving it Mr. Arduini is understandably pleased in logistics as an exciting opportunity for an integrated solution, a joint product Faster designed with Sun, it about winning the John Deere for them. Thankfully we’re seeing more is even more important. It sends the market a strong validation - Helios Innovation award. “Faster has been and more women coming into industry is a global entity with a family of high quality and innovative brands working with John Deere since 1983. To now, and we will continue to promote that not only offer innovative products, but to also deliver exceptional satisfy this type of customer, and always role models.” service, quality, and delivery to meet OEM requirements.” aim to be considered a partner, we have In PostNord’s most ambitious target to structured ourselves, through the entire date, it strives for fossil-free operations Later this year Faster will be celebrating together to develop the manifold in this organization, to manage this key by 2030. “We don’t know exactly how its 70-year business anniversary in the award-winning solution.” customer. We want to stay aligned with we’ll achieve this,” Ms. Gardshol admits. hydraulic couplings space. The company them, and when we do that particularly “But it’s our goal and we will work to heavy trucks it will be difficult. This is hat we move around 30 percent of air, was acquired by Nasdaq-listed Helios The main selling point of this product, in well, recognition like the innovation make it happen.” where we need access to innovation.” which is a waste of space, and also an Technologies, a global leader in highly Mr. Arduini’s view, is the combination of award is very satisfying for our team.” She explains that they work along four While parts of the Nordics are heavily unnecessary environmental burden. engineered motion control and electronic several components inserted in a single lines: first, they aim to become even urbanised, other parts are quite remote, We’re trying to address this issue and controls technology, in 2018. Mr. Arduini, solution. “Usually, when there are many more efficient in everything they do. and that’s a complicating factor for have just recently been granted a two- who joined Faster as Managing Director different components assembled on the “This is about educating our drivers, and PostNord not just from a logistics year research contract with Chalmers in the same year, says new ownership has machine, there is a chance of having about optimising routes, for example. perspective but with regards to University of Technology in Gothenburg, benefitted the company because of the many potential leak points when using a We acknowledge that we need to sustainability. “There also are Sweden and others to see how we can wider global interactions and the traditional solution. With our integrated incorporate more and more advanced differences politically, from one Nordic reduce amount of air. Another area additional market opportunities created. solution, there is over a 75% reduction in planning tools and data, and put those country to the next. Norway has where we can improve and lower the “Both Faster and our affiliate Sun leak points. The other advantage is the data in the hands of the right people. announced that it will invest in building environmental burden of our operation Hydraulics, LLC (“Sun”) have evolved our shorter installation time for the machine So this is where IT and change a nationwide charging network for is to help reduce the number of product product development processes to manufacturer on their line, and reduction management are very important.” electric vehicles, but in Sweden and returns.” leverage one another in synergy of BOM components.” Second, the plan is to continue to Denmark the path forward isn’t that Despite all of these challenges, Ms. opportunity projects.” replace PostNord’s vehicles with electric obvious, for example,” says Ms. Gardshol remains optimistic that Helios is one of a handful of companies vehicles. “We have a huge fleet so this Gardshol. “Meanwhile consumers PostNord can achieve its goals. “We hope In synergy with Sun Hydraulics, Faster’s positioned to combine quick release won’t be easy,” says Ms. Gardshol. “It expect fast and cheap delivery and as we our ambitious fossil-free target inspires engineering teams have combined the couplings with hydraulic valves in one wouldn’t be sustainable to simply get rid want to become the favourite carrier of people to think outside the box.” advantages and features of MultiFaster® hydraulic package, he adds. “In summary, of existing vehicles.” This ties in with the Nordics, we need to make sure that and Sun electro-hydraulic cartridge this eliminates hosing, piping, and leak their third focus area, she adds. “To keep we meet their expectations. Consumers valves into an integrated manifold, points on the machine, reduces assembly electric vehicles operational you need to need to have options, also around reducing complexity and increasing ensure access to electrical power. Here sustainability. In partnership with our reliability of the hydraulic circuit as a in Sweden there’s a shortage in peak customers and suppliers we need to result. “Our sister company Sun has times, and that’s an issue that needs to offer them sustainable delivery options, produced screw-in cartridge valves for be addressed.” For heavy transports, we that also minimizes the carbon footprint over 50 years; and sells over 8,000 rely on biofuels like HVO and biogas and from actually receiving or picking up the different valve configurations,” Mr. we need to secure long term access to parcel.” PostNord Arduini points out. “Sun is the world these energy sources. Fourth, and finally, She points out that one big source of Terminalvägen 24 leader in counterbalance valves and PostNord prioritises innovation in energy consumption is the fact that 171 73 Solna holds approximately 30 patents in Faster Srl, partnership with its suppliers. “Ensuring there’s a lot of air being transported. Sweden electro-hydraulic cartridge valves alone. a Helios Technologies Company fossil-free last-mile delivery is probably “Packaging is often not made to fit Website: www.postnord.com With combined experience of 120 years Website: www.fastercouplings.com doable, but in long haul where we drive for the product. We have estimated t in business, Faster and Sun worked Fast-growing unicorn one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends expands in Europe business trends 41 42

US-based Thrasio, a company that acquires high performance Amazon businesses branding, and supply chain organization Meanwhile the pandemic has given yet and then scales them, has expanded its recent 200 million euros commitment to that handles all advertising and another boost to the e-commerce 500 million euros. It will use this money to acquire ecommerce businesses in marketing for our brands, as well as a industry globally. Mr. Kubec expects this Germany and further expand its growth across Europe and beyond. One of its global supply chain team,” Mr. Kubec to unwind as vaccination programmes latest acquisitions is that of Bonstato, a private label brand incubator from points out. progress. “But overall the industry has Germany that sells on the marketplaces of Amazon in Europe. About 96 percent grown as the pandemic has brought on of Bonstato’s revenue comes from this popular ecommerce platform. Ken Kubec, He adds: “We look for leaders in their many first time online shoppers.” VP acquisitions, believes Bonstato are a good fit for Thrasio, and outlines their respective categories, based on Reviews, plans for continued expansion. Grading and Rank on Amazon. From a The biggest challenge for Thrasio, in his product perspective, we favour products label brand incubator which focuses Kubec. “But we have spent three years view, is managing growth. “We’re the Thrasio was founded in November as the largest acquirer of Amazon that people use every day: a spatula or almost uniquely on Amazon. According building our platform and that gives us fastest company ever to get to a one 2018 by Carlos Cashman and Joshua businesses and giving it the financial an umbrella, for example. We don’t want to Mr. Kubec, they’re well positioned for a strong lead. Besides, this is not a zero billion USD valuation. In under three Silberstein with the aim to acquire resources to continue its aggressive to get involved in fads.” internationalisation as Thrasio’s sum game. In the US alone, there are years we’ve grown our team from eight Fulfilment by Amazon (FBA) ecommerce acquisition path. The fresh capital international infrastructure and scale over 30,000 businesses on Amazon, and people to 850. It’s not easy to keep your businesses and then scale them. This comes from banks, including JP Morgan The companies that Thrasio acquires drive growth for local teams in every 200 billion in turnover is generated culture in place, especially at a time creates an ‘everybody wins’ situation, Chase, Goldman Sachs, BlackRock, typically are owner-operator businesses. location. The company’s ramping up by third party sellers. We’ve acquired when most of us are still working according to Thrasio. Sellers receive Barclays, UBS, Credit Suisse and RBC. It “Our thesis is that solo entrepreneurs its international efforts quickly, starting a hundred now. So we’re not even remotely, but we’ve done an exemplary more money through earnout incentives brings its total funding to more than $1 have their own skillset in specific areas in Europe, and expects to continue scratching the surface.” Yet he warns: job thus far.” and their products end up in the hands billion, the majority of which was raised but not in all of them,” says Mr. Kubec. expanding across the globe. “We want There’s a fallacy out there that what of even more consumers, all over the in the last year. “They can scale but not on every level. to be leaders in all of Amazon’s we’re doing is easy. But it’s not. Actually world. They need working capital, inventory. marketplaces,” says Mr. Kubec. operating the brands is very difficult. Mr. Kubec says they have acquired some On paper they’re making a profit but as We’ve focused on building out The company has grown extremely fast. 100 businesses since they started in they’re growing they invest all of their Thrasio’s rapid growth has attracted operational prowess.” In early January of this year, it raised 2018. Each of these acquisitions is profit into their business. So their plenty of attention and, inevitably, another $500 million in debt, and a scaled up and supported, with Thrasio payday doesn’t come until they sell the copycats are emerging. Heroes, a With the experience of evaluating month later, completed another round making improvements in marketing and business.” European e-commerce business more than 5,000 Amazon companies, of financing, adding $750,000,000 to i supply chain, for example. “We have our operating a similar model to Thrasio, acquiring more than 100 top-rated ts balance sheet, underscoring its status own in-house marketing, creative, Considering that the rule of business is recently raised $65 million in a funding brands, and managing the scale of over Thrasio that successful integration of an round. 15,000 category-leading products, the 85 West St #4 acquired company takes three to six brands in Thrasio’s portfolio outperform Walpole, MA 02081 months, the speed and volume of “We knew that once we made a splash almost every other seller on Amazon USA acquisitions completed by Thrasio in and opened up the hood of what we’re and see an average 156% annualised Website: www.thras.io under three years is pretty impressive. “It doing there’d be fast followers,” says Mr. EBITDA growth. took us numerous acquisitions to build out the migration process,” says Mr. Kubec. “It’s now very well defined. But what’s interesting about the Amazon ecosystem is that it gives access to all important performance data. So that’s a big part of the due diligence process already covered. It allows us to move at a very rapid pace.”

Thrasio takes the same acquisition approach in Europe, where the company recently acquired Bonstato, a private Trusted expertise, Accelerate the future one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends solving complex problems of innovation business trends 43 44

The path to a ‘no touch collateral management world’ starts, according to credit risk and market risk management. The next generation of cellular technology will enable ingenious ways happening on every continent (maybe Amsterdam-based VERMEG, with the analysis of business processes, using VERMEG’s highly cost-efficient end-to- not only for people to interact with each other, but also with their not Antarctica) and in every country with techniques like process mining to understand where and which are the inefficiencies end collateral and award-winning surroundings and for machines and systems to interact with each advanced applied wireless research and bottlenecks to begin transforming. VERMEG was recognised as a winner management service, COLLINE.Cloud, is other too. This might include instantaneous communication, entities. The countries with major with its collateral management and optimisation platform, and named ‘product a modular cloud-based collateral connected robotics and autonomous systems, and wireless artificial wireless investments and those that host of the year’ at the Risk Markets Technology Awards 2021, an annual ranking of management platform that is highly intelligent interactions. But delivering 6G demands significant the headquarters of the largest wireless technology solutions in the derivatives and risk management industry. “VERMEG’s automated and adaptable, and can be advances in computing architectures, chipset designs, and materials. businesses are all quite visible: China, winning collateral management platform COLLINE is the established market leader implemented rapidly and seamlessly to Roger Nichols, Keysight Technologies’ 6G Program Manager, shares Korea, Japan, the USA, most of Western for managing, automating and optimising the end-to-end collateral process,” meet this need. The agile and scalable how Keysight enables customers to make the vision of 6G a reality. Europe, India, Taiwan.” says Wassel Dammak, Director, Collateral Management Solutions at VERMEG. software, with flexible sizing and Roger further notes that 6G will not be configuration, has been developed from Founded as Hewlett-Packard in 1939 5G. Building upon its leadership and reserved for business or military or just Wassel explains that VERMEG is a China, UK, France, Germany, Japan, Hong the award winning and market leading by industry pioneers Bill Hewlett and expertise in 5G, Keysight is already for a few commercial use cases; this specialized software house covering three Kong, Luxembourg, Mexico, the service, COLLINE, and has additional Dave Packard, California-based Keysight working with industry leaders to make would make investment in the main markets: Banking, Capital Market Netherlands, Singapore, Spain, Tunisia capabilities including Standard Initial Technologies offers a portfolio that the vision of 6G a reality. technology unaffordable, because the and Insurance. “We provide proven and the United States. The company Margin Model (SIMM) calculations and a includes countless industry firsts that Roger Nichols has been directing resulting use will not scale for the payoff. solutions and a Digital Transformation supports more than 550 clients in 40 new user interface. According to Wassel, help customers innovate to connect and Keysight’s 5G, and now 6G programs He says: “The companies who will benefit platform, PALMYRA. Our business countries. a unique aspect of COLLINE.Cloud is secure the world. Today, Keysight’s story since 2014 and is also directing Keysight’s from 6G will be a mix of traditional solutions are designed to address the Collateral management is the process of hosting. “Due to the depth of continues with the same unparalleled wireless standards strategies. He states companies - those developing and those challenges linked to the transformation of two parties exchanging assets in order to functionality, its impressive hosting entrepreneurial tenacity and passion that that 6G commercialization is seven to ten using wireless technology, all will get a the financial services industry. As reduce credit risk associated with any options are completely agnostic to client has inspired innovators worldwide, years in the future. “It’s impossible to piece of the action. What is intriguing, information system architects, we ensure unsecured financial transactions requirements and offer the widest variety. helping them achieve the unimaginable. predict the ‘first country’ to launch at this however, is that the expansion of the our clients achieve greater efficiency, between them. Such counterparties COLLINE.Cloud offers both single-tenant Keysight works with a community of point. Just like with 5G, we operate amid usage models will benefit businesses in better user experience, the ability to grow include banks, broker-dealers, insurance AWS instances for large clients, who are innovators to help pave the way for this the three forces of technology, policy and ways that are difficult to predict. Without their business and reduce costs. With an companies, hedge funds, pension funds, more security sensitive, along with multi- next generation of wireless. It is expected business model.” He expects the policy mobile wireless, companies like agile approach, a faster time-to-market is asset managers and large corporations. tenanted, native environments for that 6G will offer download speeds of as side to have an impact on who deploys Facebook, Twitter, Google, Uber, Door- the norm for our customers as they Apart from evolving into a dedicated smaller clients, who are more cost much as 1 terabit per second, one the first commercial networks, but that dash, WeChat, TenCent, etc. would modernize their information systems.” business practice, collateral management sensitive.” hundred micro-second latency, and this will not be the sole driver. “Today the either be much smaller or would simply VERMEG has over 1600 employees, with is gaining in importance as an effective VERMEG is confident that COLLINE’s bandwidths that far exceed even those in investment in 6G research is global. It is not exist. You can anticipate the 6G a presence in Australia, Belgium, Brazil, risk mitigation technique in the areas of depth of features, breadth of asset equivalent of these entities will exist, classes, variety of hosting solutions and but it is difficult to predict what they will desire to pursue innovation has led it to look like.” be entrusted by some of the largest sell- sides and buy-sides in the world, and puts COLLINE ahead as the one to beat.

Keysight Technologies HQ 1400 Fountaingrove Parkway VERMEG Ltd Legal Santa Rosa, CA 95403-1738 Strawinskylaan 411, WTC, USA Tower A, 4th floor Website: www.keysight.com 1077 XX Amsterdam The Netherlands Website: www.vermeg.com Roger Nichols, Keysight Technologies’ 5G and 6G Program Manager Nordic leader in The end of one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends ESQ private equity third-party cookies business trends 45 46

Through the acquisition of Holdbart, Summa Equity has entered the rapidly growing Holdbart is a good fit for Summa Equity, California-based LiveRamp, is at the centre of an industry move towards solution that will unlock new revenue surplus food industry. Holdbart is a Norwegian fast moving consumer goods retailer according to Martin, as they address a a trusted ecosystem, and supports publishers’ increased focus on streams, while also ensuring a great reducing food waste by selling affordable surplus food from producers and wholesalers. real issue: in Norway alone, 417k tons of authenticated user data. Its Authenticated Traffic Solution (ATS) is customer experience and preserving Holdbart’s products are sold at a discount as they are near or just passed its best- food, or about 80 kg per capita, is wasted quickly gaining momentum globally as the recognised trusted, neutral consumer trust.” before date, overproduced, seasonal inventory or packaged in a way making the food each year. This represents about NOK partner for cookie-less infrastructure. Tim Geenen, Managing Director LiveRamp makes connections between item not convenient for conventional food retailers to handle. Hannah Gunvor 20bn in lost monetary value and 1.26m Addressability Europe at LiveRamp, says: “The third-party cookie several platforms possible. Tim Geenen Jacobsen, Investment Director working with Holdbart, and head of Investor Relations, tons of CO2 – about the same emissions deprecation deadline of January 1, 2022, is fast approaching, and with it elaborates: “You can see a lot of and Martin Gjølme, who recently joined Summa Equity as a Partner, and who leads as the city of Oslo produces in a year. a growing impetus on publishers to find authenticated, people-based companies focusing a lot more on their Summa’s Holdbart investment, talk about why Holdbart is a good fit for their portfolio. Holdbart addresses this by cooperating solutions that enable them to increase the value of their inventory.” first party data which makes perfect with both producers and other sense given that third party cookies are Based in Norway, Summa Equity focuses private equity firm to commit to the UN wholesalers and by selling discarded Google announced in early 2020 that Liveramp’s ATS solution works by going away. It makes first party data on companies in industries supported Sustainable Development Goals (SDGs), yet still edible food from these they will stop the use of third-party connecting marketers and publishers, a very big trend since that is the by megatrends within three themes: while also commenting on the firm’s suppliers through its stores. “Suppliers cookies in Chrome before 2022, joining whilst maintaining the respect and data that companies manage and own Resource Efficiency, Changingintegration of ESG at all stages of the get compensated and eco-conscious a growing list of browsers ditching the trust of the individual. The solution is themselves. With LiveRamp’s ATS they Demographics and Tech-Enabled investment process. In the Best Nordic customers get access to affordable notorious tracking technology. And while quickly gaining momentum globally as can make better use of that.” Business. The firm’s investments across LBO Fund category, judges were food,” says Hannah. third-party cookies in Chrome might fade the recognised trusted, neutral partner the three themes have the potential for impressed by the speed at which Holdbart currently has eight stores in out of use within the next few years, for cookie-less infrastructure. For long-term sustainable outperformance Summa raised its first two funds, in 2017 Norway. “Holdbart’s priorities in the consent is poised to take centre stage, instance, IDG, the world’s leading because they address some of the social, and 2019, and by the success of its first coming period will be continued at Google and beyond, integrating even media technology company is the environmental, and business challenges exit in 2020. Successful Summa Equity expansion of outlets, heightened closer and more seamlessly with the latest in a long line of major publishers we need to solve as a society. Earlier this portfolio companies include EcoOnline, visibility and professionalization of the tracking technologies of tomorrow and internationally to integrate LiveRamp’s year, the company was honoured by the a leading provider of Environmental, business and its offerings, as well as the Advertising Technology (AdTech) ATS: more than 325 publishers globally LiveRamp HQ Private Equity Exchange Awards for the Health, Safety, and Quality (EHSQ) developing partnerships with food industry itself. are a part of the ATS network today. 225 Bush St, Flr 17 second year in a row, winning both Best software which recently listed on producers and wholesalers for With the end of third-party cookies Tim Geenen says: “We are delighted to San Francisco, CA 94105 ESG Private Equity Initiatives and Best Euronext Growth Oslo, and Olink additional supply of goods,” says as an identifier for inventory across partner with IDG and provide one of USA Nordic LBO Fund. In the ESG category, Proteomics, who recently listed on Martin. “Our future success relies on paid channels, publishers will lose the world’s leading tech media Website: www.liveramp.com judges recognised Summa as the first Nasdaq. our ability to identify new and maintain substantial programmatic ad revenue. companies with a durable, scalable existing supplier relationships. Building With LiveRamp’s ATS one can long-term and large-scale industry recognize known users to enable collaborations is a win-win.” data-driven targeting, dramatically Summa Equity has not yet determined an increasing the value of inventory. Tim exit strategy for Holdbart. “We keep this Geenen notes: “Pretty much every open and are mainly focusing on the business that has an online presence value creation plan and how we can use relies on third-party cookies right Holdbart as a platform to reduce food now. That can be for analytics, for waste,” Hannah points out. advertising or for many different purposes. Given that third-party cookies already have limitations in Safari and Firefox, there were already challenges for the industry for analytics and advertising. And now that in Chrome third-party cookies are also going away in favour of new Summa Equity models, a lot of businesses need to Website: www.summaequity.com change the way they do measurement analytics and advertising.” Organic revolution in one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends out-of-home market business trends 47 48

Transgourmet engages in the business of cash and carry and wholesale supplies. of the leading providers in the cash & The Germany-based company offers food and non-food products and foodstuffs carry segment. Every day, we supply to hotels, restaurants, retirement and nursing homes, and retailers, among others. more than 41,000 customers in the As one of the largest full-service specialists for gastronomy and communal catering, hotel, gastronomy, corporate catering, it is now introducing the first international organic brand for the out- catering and social services sectors. of-home market in April 2021: Natura. This makes Transgourmet the first and Our full range of around 15,000 articles only food wholesaler with its own organic brand, as Manfred Hofer, management includes not only foodstuffs but also board Transgourmet Central and Eastern Europe, points out. “With the new goods and consumables as well as organic brand Natura, we are giving organic a permanent place in retail and commercial kitchen equipment and The “Natura” range is available to offering our customers a certified organic range to help them achieve their goals innovative services. As a professional But while organic food has entered the goods, beverages and sweeteners. All Transgourmet foodservice customers and as part of the Green Deal,” says Manfred Hofer. partner, we ensure your complete mainstream in German food retail, products carry the EU eco-label. in Selgros Cash & Carry markets. supply of goods and also offer you there’s still plenty of work to do in the Mr. Hofer joined Transgourmet in 2004 Transgourmet is based in Riedstadt comprehensive support in all core out-of-home market. Too expensive, too The Natura brand complements the four and currently is a member of the near Frankfurt, Germany. processes.” complex to procure, too complicated to other brands in the Transgourmet management board and responsible obtain organic certification - these are portfolio. “With a total of five own for procurement and production at “We are the specialist for reliable Transgourmet aims to be the most just three aspects that kitchens still cite brands for professional kitchens, we Transgourmet Deutschland. He Germany-wide delivery of a high- sustainable company in the industry, as an argument against purchasing and have built up a great deal of expertise,” explains that Transgourmet quality professional full range to bulk which is why they recently launched using organic food. This is countered by says Mr. Hofer. “In addition, the Deutschland is part of Transgourmet consumers in the gastronomy and mass their own organic brand “Natura”. “For the political demands for an expansion Transgourmet Group is a subsidiary of Central & Eastern Europe, a leading catering sectors,” Mr. Hofer elaborates. us, doing business sustainably means of organic agriculture. The EU wants to the Swiss Coop Group, which has a lot of multichannel supplier to customers in “With personal and friendly expert taking greater responsibility for people expand the acreage for organic farming experience in the procurement of Transgourmet Deutschland GmbH the gastronomy and hotel sector, advice, holistic concepts and and nature at company and product from the current eight to 25 percent sustainable products, especially organic & Co. OHG catering, social organisations, retailers innovative solutions, Transgourmet level,” says Mr. Hofer. “To this end, we by 2030. And the German federal products. With our new organic own Albert-Einstein-Strasse 15 and other industries. The group sustainably supports customers in identify our opportunities and risks government aims to increase the brand, we are expanding this strategic 64560 Riedstadt includes the Transgourmet delivery becoming more efficient and better. along our core business in order to take proportion of organic products in public business area and are now positioning Germany brand, Selgros Cash & Carry, and With 38 Selgros Cash & Carry markets responsibility for the impact of our institutions and organisations from the ourselves as a leading wholesaler of Website: www.transgourmet.de Transgourmet Cash & Carry. Transgourmet Deutschland is also one actions from the company site through current one to more than 20 percent. organic products.” the value chain to society and to be With this in mind, the introduction of able to act with foresight.” the Natura organic gastronomy brand comes at exactly the right time. Germany has a long tradition in organic food. You could argue that the organic “Many chefs in Germany face the food movement was born in Germany in challenge of meeting specific organic the early 1920s, when Rudolf Steiner targets in the coming years and need the created a form of organic farming known right products to do so,” says Mr. Hofer. as bio-dynamic agriculture (biologisch- “Natura makes it easy for them.” dynamische Landwirtschaft). In recent years, organic food has entered the Natura currently includes a mainstream. According to Statista, comprehensive range of 120 products organic food revenues in Germany from but will be expanded to more than 5.85 billion euros in 2008 to 14.99 billion 200 products by the end of the year, euros in 2020. With increasing including anything a professional consumer interest in how food is kitchen would need to cook an organic produced and attention to healthy meal: from pasta, rice and side dishes lifestyles, this trend is set to continue on to fruit and vegetables, dairy products a long-term basis. and meat products through to canned one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends Drive toward a better future business trends 49 50

In December 2019, global toy makers announced their goal to achieve 100% several other iconic toy brands in its precise. This wasn’t easy to achieve, says recycled, recyclable or bio-based plastics materials in both their products and portfolio, including Fisher-Price, Mr. Stanichi. “Any effort to make a packaging by 2030. That ambition also touches on one of Mattel’s most iconic brands, , , , significant shift like this at scale takes , which recently released the first-of-its-kind carbon neutral Matchbox T , Enchantimals, Hot time and brings challenges, but we’re esla Roadster die-cast vehicle. Built from 62.1% recycled zinc, 1% stainless steel and Wheels, , committed to our investment in recycled, 36.9% recycled plastic, the Matchbox Tesla Roadster will be available starting in 2022. , and Thomas & Friends. recyclable and bio-based plastics to use “Since the inception of the modern-day die-cast car nearly 70 years ago, Matchbox across all of our products and packaging has been using design and innovation to connect kids with the real world around them Environmental sustainability is a in the future.” through play,” says Roberto Stanichi, Global Head of Vehicles at Mattel. “We aim to corporate priority at Mattel. In 2019 the do our part in addressing the environmental issues we face today, and empower the company announced new sustainability Mr. Stanichi comments: “Matchbox energy use, carbon emissions and waste The Tesla brand is a good fit for next generation of Matchbox fans to help steer us towards a sustainable future.” goals, expanding the Company’s is coming out of a great year and in its operations and production as much Matchbox’s sustainability ambitions, he Environmental Sustainable Sourcing we wanted to continue building on as possible without impacting product adds. “Tesla is a global leader in the push Matchbox was given its name because 1961 Magirus Deutz Crane with a Principles that were announced in 2011. that momentum by releasing our quality. An additional focus is being towards more environmentally friendly the original die-cast Matchbox toys brown body and a red crane. This The Company in 2019 sourced 93% of sustainability commitments as a part of placed on e-vehicle designs, which will transportation models, sustainable were sold in boxes similar to those in combination of colours only featured the paper and wood fibre used in its our mission to Drive Toward a Better include e-vehicle chargers in fuel station energy generation and energy storage, which matches were sold. While on a few models, and one such toy was packaging and products from recycled Future, accelerating the growth of play sets. and they’re already valued partner across they’re essentially a toy for children to bought for $13,000 in 2004 by Jim or Forest Stewardship Council (FSC) new packaging, innovating with new the Mattel Vehicle brands, making play with, many Matchbox die-cast Gallegos, the owner of one of the content, surpassing its 2018 goal of products, and empowering kids to take But before all that materialises, Matchbox them a natural choice for this journey. miniatures have become valuable biggest Matchbox collections in the 90%. In addition, the Company the wheel and help move us into a fans are excited about the recently The Matchbox Tesla Roadster die-cast collector’s items. The $6,765 auction world. adopted the How2Recycle label, a greener tomorrow.” unveiled Matchbox Tesla Roadster that is not only “plays well” but encourages price paid in 1999 for a Matchbox 27D standardized labelling system that made from 99% recycled materials. The environmental consciousness and Mercedes-Benz 230SL in apple green Matchbox was introduced by British clearly communicates recycling Mattel is beginning its journey first with 1/64th scale toy car is made from 99 per emulates how Matchbox envisions the made it one of the most valuable toy company Lesney Products in 1953, instructions to the public. Also in 2019, the gradual transition toward zero-plastic cent recycled materials, including 61.1 per future intersection of cars and the future Matchbox miniatures at the time. and is now owned by Mattel, Inc, Mattel established an Environmental packaging, Mr. Stanichi explains. “We’ve cent recycled zinc, 36.9 per cent recycled of play: more fun, more educational, One of the rarest Matchbox vehicles which purchased the brand in 1997. Sustainability Council comprised of a already started implementing into some plastic and just one percent of stainless more sustainable and better for the ever created was the No.30 Brown Mattel, a global toy manufacturer, has cross-functional team of leaders of our most popular products available steel that has not been recycled, to be environment.” dedicated to actively advancing the on shelves around the globe now, like the Company’s sustainability efforts in Matchbox Power Grabs® assortment, several areas, including materials which features a variety of licensed and innovation. “Creating sustainable original 1:64 scale Matchbox die-cast products and packaging is an vehicles, and uses materials like Forest important part of our commitment to Stewardship Council® (FSC)-certified the planet,” Mr. Stanichi comments. content in the paper and wood fibre in place of plastic.” Matchbox is the first brand at Mattel announcing its sustainability Matchbox, specifically will be introducing commitments, which support the new products and packaging that feature company’s corporate goal to achieve more environmentally friendly materials 100% recycled, recyclable or bio-based and simultaneously enhance consumer plastic materials in both its products recycling. All of the electronics in its and packaging by 2030. Mattel will products have been consolidated into a leverage key learnings from the shift single, removable module to make this toward using more responsibly sourced process easier. Products are also labelled materials in Matchbox vehicles, with guides on how to properly dispose playsets and packaging across other of the packaging materials. In addition, brands in the future. the brand is looking for ways to reduce So Mattel clearly aims to inspire children: by putting recyclable, environmentally

one hundred and first edition 2021 and first one hundred friendly toy cars into their hands, maybe edition 2021 and first one hundred

business their acceptance of such cars naturally business magazine for magazine for international follows. The company states on the international enterprises enterprises business trends The digital audio experts business trends Matchbox website: “Kids drive their 51 52 adventures with authentic Matchbox® die-cast vehicles, including the electric AudioValley creates value for all stakeholders in digital audio, by providing commercial collecting societies for and hybrid vehicles they see on the them with access, a voice, or an audience, and connecting them together composers and music publishers; and, roads every day. We are increasing thanks to an eco-system of brands, proprietary tech platforms, and finally, the Winamp audio player, which representation of such vehicles in our 360° solutions. One of the businesses in the AudioValley portfolio, according to Mr. Saboundjian has 80 product line, while also integrating eco- AdTech company Targetspot continues to expand and recently signed million users by month. conscious behaviours and themes into an agreement with Bauer Media Audio covering Denmark, Finland, our large vehicles and playsets, such as Norway and Sweden. Targetspot aims to conquer 10 new territories by He is particularly upbeat about Jamendo our Matchbox Recycling Truck and the the end of 2021 according to Alexandre Saboundjian, the founder and as following a change in EU regulation, it recent Matchbox Action Drivers™ Fuel CEO of AudioValley. Mr. Saboundjian, a digital audio pioneer with a long now is an official, accredited rights Station, which includes an EV charging professional and entrepreneurial career, also elaborates on his plans for company. “In the past it was impossible station.” two other businesses in the group: Jamendo and Winamp. for a commercial company to manage About Mattel rights,” he points out. With Winamp, the Mattel is a leading global toy company and owner of one of the strongest Mr. Stanichi hopes that consumers and Mr. Saboundjian has been building a with the intention to merge it with plan is to develop and launch a new, catalogs of children’s and family entertainment franchises in the world. The retail customers will favourably respond group of businesses around digital audio Radionomy and that way create a feature-rich version next year. US-based toy company creates innovative products and experiences that to plastic-free packaging and “encourage for almost two decades. His first venture, complete digital radio solution for inspire, entertain and develop children through play. It engages consumers us to go further, faster. Our toys are built Storever, was set up in 2003 to provide publishers, covering everything from For now, Targetspot continues to be the through a portfolio of iconic brands, including Barbie®, ®, Fisher- to last, to be shared or passed down, and music to stores in a subscription model. streaming to monetisation. In 2019, biggest growth driver for AudioValley. Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other we are committed to continue creating After successfully expanding that AudioValley sold Storever. The company has opened Targetspot popular intellectual properties that we own or license in partnership with sustainable products and packaging business across Europe, he in 2007 offices in several countries, in Europe and global entertainment companies. Its offerings include film and television across the Matchbox brand, while still created Radionomy, which provides all The company is today comprised of in North America, and also aims to content, gaming, music and live events. The company operates in 35 locations maintaining the standard of excellence the tools needed to launch and operate a several digital audio businesses that expand through partnerships. In the and its products are available in more than 150 countries in collaboration with and quality of play that generations of digital (in other words, online) radio together cover the entire digital audio Nordics, Targetspot has partnered with the world’s leading retail and ecommerce companies. Since its founding in fans have come to expect from Matchbox station. As digital radio had entered the journey. These notably include Bauer Media, Europe’s leading digital 1945, Mattel is proud to be a trusted partner in empowering children to for the last 70 years.” mainstream in the US before it did in Targetspot, which helps publishers to commercial broadcaster and audio explore the wonder of childhood and reach their full potential. Europe, Radionomy focused on the US monetise digital audio content; Jamendo, operator. The agreement allows Fans will be able to purchase the market where it made use of the services which manages rights for artists who advertisers to access the Targetspot Matchbox Tesla Roadster starting in of Targetspot, an advertising platform. want to manage this by themselves, inventory comprising prestigious brands 2022. More details will be shared soon. AudioValley acquired Targetspot in 2013 rather than depend on traditional, non- such as Sonos, AudioBoom, Blogtalk Radio, Trinity Audio, Radio France and Shoutcast radios.

“We were very early to market with digital audio and it wasn’t easy at first, but now that’s all behind us and it’s an exciting time for the industry,” says Mr. Saboundjian. “I feel that we have laid the perfect foundation for the future.”

Mattel, Inc. 333 Continental Boulevard El Segundo, CA 90245 USA AudioValley Website: www.mattel.com Website: www.audiovalley.com Top performance Robust platforms for manned one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends in power modules and autonomous systems business trends 53 54

For years, Cree | Wolfspeed has been the leader in silicon carbide (SiC) power says Moxey. “The family of modules Lynx Software Technologies, an innovator in modern platform independent stacks which include only products. In fact, the company was the first to commercially release a SiC MOSFET provide an excellent solution for fast software technologies, based in San Jose, US, announced at the start the dependencies required. (metal–oxide–semiconductor field-effect transistor) and is dedicated to designing design implementation, scalability, and of 2021 that its LYNX MOSA.ic™ product has been selected as the Ian explains: “And so for Lynx, as we SiC components that help power today’s most innovative technology solutions. lower assembly overhead. Notably, the winner of the ‘IoT Security Platform of the Year’ award in the 5th think about the world moving forward Adding to its SiC portfolio, Cree | Wolfspeed recently launched its Wolfspeed modules maximize power density while annual IoT Breakthrough Awards program, conducted by IoT with everything being connected to WolfPACK power modules to ensure the company provides its customers design minimizing design complexity, which is Breakthrough, a leading market intelligence organization that everything, there’s a new market filled options across all power levels. According to Guy Moxey, senior director of essential for engineers working in the recognizes the top companies, technologies and products in the global with opportunities, like drones that are marketing, power, for Cree | Wolfspeed, the introduction of the modules extends mid-power range, and simplifies layouts Internet-of-Things (IoT) market today. According to Ian Ferguson, VP flying autonomously and robots in the company’s power portfolio to cover the broad spectrum of high voltage power to help accelerate production of EV fast of marketing at Lynx Software Technologies, LYNX MOSA.ic for industrial settings, and more. We take applications, which will help an array of high-growth industries transform as charging and solar infrastructures.” Industrial offers an exceptionally elegant technology for building and the approach with LYNX MOSA.ic™ of the global transition from silicon to silicon carbide continues to accelerate. In the past, design engineers had limited integrating complex multi-core safety or security-critical systems. keeping the worlds apart, applications options for their medium-power separated from each other and really Cree was founded in 1987 by a team of components as it becomes a pure-play applications. It often came down to Since 1988, companies have entrusted also delivering strong security, support trying to only have very secure researchers at NC State University in global semiconductor powerhouse choosing either a higher-current module Lynx Software Technologies to deliver for real-time and deterministic communication between applications, Raleigh, N.C., amid a time of discovery focused on silicon carbide and GaN. that was not ideal for the design or modern platform software technologies performance, and the potential for so one thing can’t crash another thing. for silicon carbide’s potential as a The company released its Wolfspeed creating a system that used multiple that accelerate the development, safety certification,” Ian explains. Therefore, our overall objective is to be semiconductor. The company released WolfPACK power modules in January discrete components arranged in series certification and deployment of robust, LYNX MOSA.ic™ is founded on the just as successful in automotive and the world’s first commercial silicon 2021, which utilize Wolfspeed’s 1200V and parallel, leading to increased design safety-critical, high-availability systems LynxSecure® separation kernel industrial applications and robotics carbide wafers in 1991, and has since MOSFET technology to deliver the complexity. The Wolfspeed WolfPACK for industries. “For the last two decades, hypervisor and supports a variety of applications, as we are in aviation.” worked diligently to create superior SiC- highest rated current topologies power modules change all of that. The we’ve created software that really operating systems such as LynxOS-178®, based products that power a wide variety commercially available, delivering heart and soul of these new modules are focuses on keeping humans safe Linux, Windows, third-party Real Time of applications across major sectors, unsurpassed power, and offering Wolfspeed SiC devices, which means and secure, and on the successful Operating Systems (RTOS) (including including automotive, industrial, compact footprints that reduce system they are built upon the same technology deployment in thousands of designs and competitor OSes) and bare metal renewable energy, communication size, complexity and costs. “Wolfspeed that has made Wolfspeed the world’s millions of products, made by leading applications such as Lynx Simple infrastructure and more. Today, Cree | WolfPACK™ modules are a great choice most trusted manufacturer of SiC communications, avionics, aerospace/ Applications. In contrast to traditional Wolfspeed has continued to build on its for designers who want to increase technology. defense, and consumer electronics RTOS platforms, where hardware global reputation as a leading provider of efficiency and power density in a The new modules are well suited to companies, We have also increasingly control, real-time scheduling, security, high-performance, high-capability SiC compact, industry standard footprint,” a broad spectrum of high voltage been dipping into the area of multimedia, and application runtime power applications, including electric automotive and, at some point, services are integrated into a common vehicle fast charging, renewable energy connected cars and self-driving stack, servicing all applications on all and energy storage, and industrial power vehicles,” says Ian. central processing unit cores, LYNX applications. To learn more about Lynx is exceptionally grateful to receive MOSA.ic™ allows system architects the advantages of using the new industry recognition for its LYNX to subdivide systems into smaller, modules and how design engineers can MOSA.ic™ product, which was recently use them in their existing designs, selected as the winner of the ‘IoT please visit www.wolfspeed.com/ Security Platform of the Year’ award wolfspeed-wolfpack-pr. in the 5th annual IoT Breakthrough Awards program conducted by IoT Breakthrough. “Our validated solution allows system integrators and operators to offer software-defined industrial Lynx Software Technologies, Inc. automation systems. These systems 855 Embedded Way come with functionalities that span San Jose, CA 95138-1018 Cree | Wolfspeed virtualized programmable logic USA Website: www.cree.com controllers, data analytics, protocol Website: www.lynx.com translation and communications, while Embracing a future-proof Improving digital Duty one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends business model Free shopping experience business trends 55 56

Datamatics Digital Workplace offers a cloud-based, paperless digital office solution. the periphery but on the core.” Cumulating more than 160 years of experience in travel retail since Retail Switzerland, says: “Even before the It enables enterprises to embrace an immensely agile, safe, and scalable future- In 2021, Datamatics announced the the opening of the first bookstore in 1852 at Paris Gare de Lyon, pandemic, we have been actively proof business model for supporting a remote operations culture. Mitul Mehta, CMO successful implementation of its Digital Lagardère Travel Retail delivers new experiences for travellers every exploring how we could improve the at Datamatics is proud of the successful implementation of the Digital Workplace Workplace Solution for UTI Mutual Fund, day. In March 2021, Lagardère Travel Retail Switzerland, partnered digital experience we offer to our duty Solution for UTI Mutual Fund that involved digitizing two of their critical processes for one of India’s biggest Mutual Fund with Inflyter to improve traveller’s Duty Free shopping experience at free shoppers, secure new revenue seamless flow of information, higher transparency and agility across multiple offices. companies with more than 160 financial Geneva Airport, by digitalizing the purchasing process end-to-end. sources and serve new customers. centres across India and over 51,000 Geneva Airport states: “This supports our retail partners in exploring Despite very challenging conditions, our Founded in 1975, Datamatics provides Datamatics Digital Workplace can be Mutual Fund Distributors. As part of their new sales channels and revenue opportunities; something that is partnership with Inflyter demonstrates intelligent solutions for data-driven customized and tailored to suit the digital transformation initiatives, UTI critical for our industry right now.” how digital offerings can complement businesses to increase productivity and widest set of business requirements Mutual Fund wanted to digitize their our existing airport operations and we enhance the customer experience. With towards a remote collaborative paper-based processes since it was facing One of the two divisions of the Lagardère Lagardère Travel Retail Switzerland and are excited about its future potential.” a complete digital approach, Datamatics workspace. It enables enterprises to multiple challenges from delays and loss group, Lagardère Travel Retail is a global French company Inflyter have This milestone further strengthens portfolio spans across Information embrace an immensely agile, safe, and of documents due to the physical leader in the travel retail industry. strengthened their partnership to release Lagardère Travel Retail’s desire to create Technology Services, Business Process scalable future-proof business model for movement of files, delays in payment due Operating 4,850 stores across Travel a comprehensive new version of the new digital sales channels and secure Management, Engineering Services supporting remote operations or work to time taken for physical documents to Essentials, Duty Free & Fashion and Inflyter digital Duty Free platform, revenue from passengers who may not and Big Data & Analytics all powered from home culture. The company has move and high cost of physical storage. It Foodservice in airports, railway stations enabling travellers flying in and out of usually buy or have less time at the by Artificial Intelligence. It has completed more than 150 digital office selected Datamatics to digitize two of its and other concessions in 39 countries Geneva Airport to buy Duty Free items airport, and who prefer to shop online on established products in Robotic Process projects globally helping enterprises to critical processes - Decision & Approval and territories, Lagardère Travel Retail online before they travel and collect their their way to the airport or before leaving Automation, Intelligent Document improve their efficiency, productivity, and Process and Payment Process. generated €2.3 bn in sales in 2020 shopping upon arrival at the airport. The home. Processing, Business Intelligence and scalability within a short time frame. Datamatics has extensively invested (managed 100%). Lagardère Travel Retail enhanced platform offers a new design Automated Fare Collection. Datamatics “Datamatics Workplace Solution is in research on emerging technologies has a unique holistic approach aimed at and improved functionality including services global customers across unique and very appropriate for the such as Artificial Intelligence, Machine exceeding travellers’ expectations in-app payments in order to deliver a Banking, Financial Services, Insurance, current market scenario we are in, when Learning, Analytics, NLP, and Robotics. throughout their journey, and optimizing faster and more convenient shopping Healthcare as well as Manufacturing, looking at the COVID-19 pandemic,” Datamatics’ Research and Development landlords’ assets and partners’ brands. experience. These improvements make International Organizations, and says Mr. Mehta. “From individuals to centre and incubation hub DataLabs, As one of the leading travel retailers in the purchase process fully digital, Lagardère Travel Retail Media & Publishing. The Company has enterprises to governments, everything strives to create intelligent solutions for Switzerland, Lagardère Travel Retail supporting a safer journey through the 52, avenue Hoche presence across 4 continents with major had to change from the way they were complex challenges faced by businesses Switzerland operates the Duty Free airport and supporting the return of 75008 Paris delivery centers in the USA, India, and working, realising that they had to and governments in today’s data-driven boutiques at Geneva International traveller’s trust and confidence. France Philippines. digitally transform themselves, not on economy. Mr. Mehta concludes: “We Airport, the fashion boutique The Commenting on this announcement, Website: www.lagardere-tr.com have a unique and complete suite of Fashion Gallery and the only duty-free Pascal Le Droff, CEO at Lagardère Travel automation platforms and will continue shop for diplomats of the Swiss to invest in our Intelligent Automation Confederation, in the district of (IA) products, enabling enterprises international organizations in Geneva. to achieve end-to-end processing of Lagardère Travel Retail Switzerland documents with higher accuracy.” offers an assortment of brands and products that are increasingly attractive across all categories: perfumes, cosmetics, alcohol, wines, champagnes, tobacco, confectionery, gastronomy, Datamatics fashion, souvenirs, electronics, toys, Plot No. 58, Street No. 17 accessories. Its subsidiary promotes MIDC, Andheri (East), Mumbai, the clout of Switzerland and its Maharashtra 400093 international know-how through an India offer of Swiss outstanding products in Website: www.datamatics.com confectionery, gastronomy, wines, alcohol, fashion, souvenirs. Online solution addresses First industrial robotic one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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Kaplan Professional, a division of Kaplan, Inc., is a leading provider of training and to be working with Metis President Tennant Company recently launched its newest and largest clean in a single pass. The T16AMR is education services operating in more than 30 countries and working with over Jason Moss and his exceptional team of autonomous floor cleaning machine, the T16AMR Robotic Floor powered by BrainOS® technology, the 10,000 corporations and businesses globally. With the expanding need for business experts.” Scrubber. This industrial-grade autonomous scrubber is ideal for same software as our other two models professionals to effectively use and leverage data in daily decisions, the company larger facilities, as David Strohsack, VP Product Management and in the line-up, ensuring safe operation recently introduced a dynamic solution for companies to upskill employees with a The program is aimed at “anyone who Global Marketing, Tennant Company explains. “Featuring a wider in complex, real-world environments. data literacy program. Developed by its renowned Metis® data science and analytics wants (or needs) to gain data skills” and scrub path and higher tank capacity, it allows for consistent, BrainOS allows for multiple routes that training team and delivered by Kaplan Performance Academy (KPA), companies will cover a wide span of subjects, he efficient cleaning while reducing total cost of ownership.” can be run consecutively along with now have a world-class digital environment that hosts and coordinates custom- adds. “Did you know that most online data insights and operator alerts.” tailored learning, coaching, and assessments, as Andrew Perkins, Global Vice retail purchases are made at 8 pm? Based in the US with operations really sets our offerings apart from the President, Kaplan Performance Academy, explains. Or that vegetarians miss fewer flights? worldwide, Tennant is a global leader in competition.” In his view, the T16AMR is a great fit These insights come from the world of professional and industrial cleaning for Logistics, Warehousing and Founded in 1938, Kaplan’s history and global footprint and learning expertise big data where huge amounts of data equipment. It’s particularly in industrial He adds that Tennant currently offers Manufacturing spaces. “With the purpose lies in giving people access to means the platform can be localised can be processed to yield valuable, and, cleaning where robots are exceedingly three different autonomous solutions: Lithium Ion power option, it allows for educational opportunities that will where appropriate and globalised when sometimes, intriguing insights. So we used to automate routine, dangerous or the T380AMR, the T7AMR and the up to 13 hours of cleaning in a 24-hour enhance their career prospects. required. begin the course exploring “Everyday dirty work for the sake of safety and T16AMR. “The machines allow us to period and can cover almost 400,000 “Whether that’s been access to college Data,” how data affects our lives. It’s efficiency. Tennant is uniquely positioned serve those customers who have tight square feet during that time.” or key professions, Kaplan has given The Performance Academy’s new data why online retailers can offer you in this growing market, according to spaces and aisles to customers with vast people that start they need but literacy program was developed with the purchases that suit you and it’s what Mr. Strohsack. “All of Tennant’s robotic open spaces in large warehouses and Mr. Strohsack believes robotics will sometimes missed out on the first time help of Metis, another Kaplan company. tells your car it needs an oil change. cleaning machines combine our proven everything in between.” continue to accelerate and play a pivotal round,” says Mr. Perkins. “They are leading experts in data You’ll discover how this data is cleaning machines with our partner, Brain role in the cleaning industry. “Cleaning is science,” Mr. Perkins explains. “They have processed, interpreted, and used.” Corporation’s, autonomous software The brand new T16AMR floor scrubber one of the first industries that has seen AI Mr. Perkins heads the Kaplan the subject matter expertise to bring to resulting in fully integrated machines offers a higher capacity than previous enabled fully autonomous robots have Performance Academy, which offers bear. We have the expertise in creating Mr. Perkins concedes that the program that were designed to be integrated. This models, Mr. Strohsack explains. “It commercial success. While we are in the users a suite of powerful self- digital learning experiences that are won’t turn you into a data scientist. “But makes for a high quality and innovative allows for more efficient cleaning in early stages of maturity, we are excited to assessment tools, learning tailored to engaging, practical, and designed around it will serve to give you the key insights line up. In addition to our solid machine larger spaces. There is a wider cleaning see the rapid innovation from Tennant individual needs, and one-on-one application in the workplace. It makes and skills you’ll need to start to think line up, we have the best customer path, higher tank capacity and longer and Brain, but also our competitors access to a coach. Kaplan’s established for a perfect partnership. We’re delighted and use data differently. I like to think of success, service and sales teams to runtime than other machines. The around the world. The cleaning industry it as a “runway” program; it’ll get you off assist customers with deployment, robotic scrubber features a cylindrical is at the cutting edge of innovation and the ground and on your way. And for ongoing maintenance and optimizing scrub deck, which reduces the need for on the global stage for robotics. I find it many, I hope it will whet a career-long performance of their machines. This pre-sweeping and providing a thorough incredibly exciting to be a part of an appetite to develop further in this area. industry with so many amazing people Whatever your role or specialty, data who are working to improve the health literacy will be as much a part of your and safety of our society.” core skill set going forward as general literacy and numeracy.”

Kaplan Performance Academy Tennant Company Website: www.kaplansolutions.com Website: www.tennantco.com Cloud leader makes Realising the full one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends strides in France value of the cloud business trends 59 60

Cloud data protection platform OwnBackup had a banner year in 2020. The company recently added several key Whether its application transformation, infrastructure management, or US-based company was ranked in Deloitte’s Technology Fast 500™ list and #38 hires to its France-based team. working with cutting edge technologies such as Internet of Things (IoT), on The Financial Times’ first annual Americas’ Fastest Growing Companies list. “Leading French companies are Artificial Intelligence (AI) and Machine Learning (ML); Rackspace To top things off, it raised $167.5M in new funding, bringing cumulative funding powering their digital transformations Technologies’ Fanatical Experience™ is there helping to ensure its over $267.5M to date and its valuation into unicorn territory. Meanwhile its with Salesforce,” Mr. Morris points out. customers business goals are realized through technology. In an global expansion efforts are on-going, and France, notably, is an area of focus. “As they invest further and add interesting recent use case, Rackspace replaced Humen.Ai’s (a Machine “We have a great foundation to build on with some amazing brands and growing complexity to their infrastructures, Learning (ML)-core company) hand built environment, reducing market share, particularly in the business services and financial services space,” there is an opportunity for OwnBackup infrastructure costs by up to 70%, developing a lightweight Artificial says Gareth Morris, SVP EMEA at OwnBackup. to help protect their data and meet Intelligence (AI) infrastructure that now allows Humen.Ai to manage all Jeff DeVerter, Rackspace compliance needs. With the Salesforce of the application’s features, using only server-less technologies. Technology CTO Solutions Founded more than six years ago, but as a client, you are responsible for economy projecting 154,000 new direct OwnBackup entered the software space the data you put into it. And whether jobs in France for customers and What began as the idea of three Trinity Humen.Ai’s Sway: Magic Dance iOS advantage inaccessible to them before. with a firm mission statement: no your data is on-premise or in the cloud, partners by 2024, this is a market we’re University classmates in 1998, has now application. The new application enables Customers are also striving to company operating in the cloud should many of the same vulnerabilities like excited to serve.” become a global company with AI and production teams, to get app transform their applications into truly lose its data, lifeblood to so many data overwrites, data corruption, and business customers in over 120 enhancements into users’ hands faster cloud native applications. This requires critical enterprise tasks in modern malicious attacks still exist. No matter As for the future of the company, the countries. Rackspace today is a leading through lightweight, containerized changes to the code as well as the businesses. “We realised that companies what the cause of data loss, companies company stands to gain from the provider of expertise and managed infrastructure. Rackspace developed a teams, and the processes inside these were moving their applications from on- need to be able to recover quickly. And massive addressable market that its services across all the major public and lightweight AI infrastructure that now companies. Rackspace has been in premise to the cloud-whether it be with OwnBackup in place they can do Salesforce capabilities represent, given private cloud technologies. It evolved allows Humen.Ai to manage all of the the business of assisting this level infrastructure or SaaS applications like that. Today we are the #1 cloud data the software provider has around Fanatical Support to encompass the application’s features using only server- of transformation for many years Salesforce,” Mr. Morris explains. “While protection platform for Salesforce, 200,000 global customers. “We believe entire customer journey — providing less technologies. The newfound agility and approaches this process with those applications are reliable and protecting mission-critical data for over all of them should have an independent Fanatical Experience™ from first of this solution will take a huge burden experience and knowledge to ensure redundant, most SaaS apps like 3,000 customers across the globe.” data backup and recovery solution like consultation to daily operations. With off the Humen.Ai engineering team, our customers are successful.” Salesforce require shared responsibility OwnBackup,” says Mr. Morris. “Beyond its headquarters in San Antonio, Texas, allowing them to focus their time on for keeping data safe. That means you As Salesforce’s largest territory outside that, our vision has always been to be a Rackspace employs more than 6,000 creating innovative new products. can count on Salesforce to ensure the the US and UK, France is a huge “single pane of glass” where an ‘Rackers’ on four continents. “2020 saw the most digital security and integrity of the platform, opportunity for OwnBackup. The enterprise can backup, protect, and Jeff DeVerter, Rackspace Technology CTO transformation of any year previous,” manage all of their SaaS data,” said Mr. Solutions, elaborates: “We empower our says DeVerter. “Rackspace was at the Morris. “The average enterprise uses 88 customers to enable them to deliver their forefront of that transformation cloud applications, and our goal is to future through technology. One of our helping customers adopt the tech in eventually be able to back up all of competitive advantages is certainly our a safe, secure, manageable way. them and help these companies take rich history in helping customers Customers are looking to adopt AI/ML ownership of their data.” transform their tech. Next to that, we are solutions to better leverage their recent proud of our capabilities in providing a transformation to create a competitive host of both professional services as well as managed services, to help the entire lifecycle of transformation. That means that we not only advise our customers on the best solutions, but we also build, manage and optimize those solutions for the future.” Rackspace Technology Partnering with its customers at every 1 Fanatical Pl. City of Windcrest stage of their cloud journey is what San Antonio, TX 78218 OwnBackup Rackspace also did for Humen.Ai, that USA Website: www.ownbackup.com uses deep learning and AI to create Website: www.rackspace.com personalized interactive content for Revolutionary new approach Making the most of the one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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Optime Subsea believes that through its Remotely Operated Controls Systems, Rokt, the global leader in ecommerce technology, recently announced vision of Distributed Commerce, where ROCS, it is contributing to increased efficiency for the oil and gas industry in the addition of Hunter Yaw as Chief Product Officer. He will lead Rokt’s purchases are embedded in existing numerous ways. ROCS is remotely controlled topside without a large hydraulic product development and play a central role in Rokt’s product strategy transactions. As is typical of many system, including a costly and heavy umbilical, as Thor Arne Lovland, Chief and roadmap evolution. Hunter joins the team at an exciting time, as startups, the team will need to double- Commercial Officer at Optime Subsea, explains. Halliburton and Aker BP are Rokt continues its global expansion after its recent US$80M Series D down on the user-focused thinking among the high-profile companies that already use ROCS. funding and the rapid acceleration of ecommerce during 2020 and 2021. required to achieve product-led growth at scale. Given the remarkable rate of Mr. Lovland is one of Optime’s four other industries where the pace of Founded in Sydney, Rokt now operates customers with others that may also growth and success Rokt has already founders. Starting in 2015, in Kongsberg, technology adoption is widespread. in the US, Canada, the UK, Ireland, have goods to offer that specific achieved, Hunter is excited about what Norway, they now commercialise two Optime Subsea is one of the companies France, Germany, the Netherlands, customer. But the end user also unlocking further potential in the technologies: the Subsea Control and that wants to change this.” Denmark, Sweden, Norway, Finland, benefits,” Hunter insists. “In ecommerce Product team can mean for this fast- Intervention Light System (SCILS), and Spain, Australia, New Zealand, a lot of things are siloed, and you have growing business. the Remotely Operated Controls System For companies including Aker BP, ROCS Singapore, and Japan. Their platform to buy from different channels. Through (ROCS). The latter has been developed reduces HSE risk, optimises operations works with partners on both the supply our platform we create one checkout “It’s a very rare thing to come across a to increase the robustness and and also reduces the overall cost. and the demand side, as Hunter process whereas otherwise you might business that has already achieved a efficiency of running the production “Through the use of ROCS they are able explains. “We are very focused on the have to go through ten.” He emphasises huge amount of traction, yet at the tubing in the well. to move tonnes of actual equipment from transaction moment, the point that the that the success of Rokt’s approach same time, from a product perspective, the rig, as well as mechanical and customer is about to, or has just made a depends on how relevant it is to a is just at the beginning of a journey,” he “We’re focused on streamlining subsea hydraulic interfaces, into a simple and purchase. There are a great number of specific transaction. “You learn a lot says. “Implementations deployed so far well operations,” Mr. Lovland explains. efficient software. This is truly Lovland emphasises. “The Halliburton extra revenue opportunities in that about someone during a transaction have revealed considerable untapped “The oil and gas industry is highly cyclical digitalisation,” says Mr. Lovland. partnership illustrates that we made the moment as people rarely buy something process. But there’s also a time opportunity. So while we already are and while cost and lead times are right decision in ensuring that our system in isolation.” component. What’s relevant now may very healthy from a revenue perspective, escalating, the slow pace of technology Halliburton recently announced it will is modular, and that it can be easily not be relevant in five hours so our there’s still a huge amount of growth adoption isn’t helping. There was no real apply ROCS to its completion landing integrated into existing systems. When you buy a ticket for an event platform works in real time.” potential. In traditional commerce, precedent in the industry for updating string services, providing umbilical- This is important in an industry that is with Ticketmaster, a Rokt customer, shared promotions and co-ops are well products and tools when compared to less operations and subsea controls traditionally conservative in the uptake of for example, you are offered hotel In his new position at Rokt, Hunter aims established. But in ecommerce, getting for deepwater completions and new technology.” accommodation near the venue. “In this to accelerate the Product team’s checkouts optimised, and getting your interventions, while delivering example Ticketmaster basically shares progress on the path to realising the head round online advertising, a lot of increased operational efficiencies while Optime’s expectation is that their ROCS that is still being figured out. So there’s minimizing safety risk through a system will be needed on every single still a lot of additional opportunities that smaller offshore footprint. Halliburton rig by every single operator globally, he as yet are unexplored.” will offer Optime’s innovative adds. “It’s environmentally friendly, technologies as a service across its operationally friendly, cost efficient, and Rokt customers include Live Nation, global portfolio. The companies will fits in with the industry’s ESG goals. We Groupon, Staples, Lands’ End, Fanatics, also collaborate and offer intervention developed it, got it field proven, and now GoDaddy, Vistaprint, and HelloFresh. and workover control system services are a couple of years ahead of the leveraging Optime’s Subsea Controls competition. Now is the time to reap the and Intervention Light System (SCILS) fruits of our labour.” technology, a remote digital enabled system that compliments Halliburton’s subsea intervention expertise.

“We built our system in a downturn but Rokt chose to do it properly. We won contracts Optime Subsea Website: www.rokt.com with some major players, and continued Website: www.optimesubsea.com to evolve our technology portfolio,” Mr. Ensuring seamless one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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Alcatel-Lucent Enterprise has teamed up with RingCentral to launch Rainbow Office number of IoT connected devices. The transformation, from SMBs to larger in Germany, France, Austria, Belgium, the Netherlands, Italy, Spain and Ireland. current use of the cloud will continue organisations,” says Mr. Buiks. The partnership combines RingCentral’s UCaaS technology and Alcatel-Lucent to rise. Hybrid workplaces may well “Enterprises operating in all industries Enterprise’s telephony and networking expertise to create a Unified Communications become the norm in the long term and can leverage this solution to benefit from as a Service (UCaaS) offering. It allows users to swiftly interact with each other technology is crucial to this trend.” a sophisticated all-in-one tool; which can through chat, voice or video and to share screens and files with astonishing ease, streamline internal and external as Jaimy Buiks, Business Country Leader Netherlands, Alcatel-Lucent Enterprise, Through the partnership with collaboration and communication to explains. “It offers customers the communications solutions they need to be RingCentral, Alcatel-Lucent Enterprise securely and reliably support a hybrid productive from anywhere in the world on any device via a single enterprise solution.” adds value to its own telephone and workforce. With Rainbow Office, networking products with Rainbow powered by RingCentral, businesses can Alcatel-Lucent Enterprise was realising the promise of the Internet of Office, powered by RingCentral for a shows that 69% of workers waste up to meeting. Behind your desk, creating finally enjoy the benefits of seamless established over 100 years ago. The Things (IoT). complete digital transformation. It an hour a day navigating between meetings and working groups using connectivity.” business has evolved to become a provides an easy to use, unified applications. With a unified enterprise the Rainbow Office application in your leading provider of digital-age This is now more relevant than ever, collaboration experience by letting solution, like Rainbow Office, day-to-day business tools like Outlook networking, communications and according to Mr. Buiks. “Organisations users message, call, and meet from workflows are streamlined and or SalesForce. Presenting to external cloud solutions tailored to customers’ want employees to be able to work anywhere at any time. The combined efficient. The all-inclusive nature of guests during a video conference, the industries. One of the company’s key from anywhere and everywhere, offering creates a fast and easy-to-use Rainbow Office is what sets it apart list goes on. The way we work has strengths is its ability to customise offering an excellent customer cloud telephony solution with carrier from other solutions in the market.” changed dramatically. And Rainbow solutions and enable businesses to experience to digital buyers but often grade reliability, including traffic, Office is there to support you every tailor digital-age networking, needing additional internal resources according to Mr. Buiks. “The strategic In addition to Rainbow Office’s step of the way.” communications and cloud solutions and budget to evolve to digital-age partnership between Alcatel-Lucent multifunctionality, it also features to their industry-specific needs. This communications,” he explains. “Our Enterprise and RingCentral showcases world-class security and watertight Rainbow Office is currently available has enabled Alcatel-Lucent Enterprise aim is to ensure business continuity, our expertise in enterprise data protection. “Security is a huge across Europe and is due to be Alcatel-Lucent Enterprise to help organisations across sectors enable real-time collaboration and communications with a market-leading focus for Alcatel-Lucent Enterprise,” extended to further regions in the near 32, avenue Kléber such as government, education always-on services with automated solution,” he states. “It has created a says Mr. Buiks. “The sudden rise in future. “When it comes to the types of 92700 Colombes and healthcare on their digital operations, all with no compromise on future-proof, cloud-based Unified remote working has seen a subsequent companies Rainbow Office is aimed at, France transformation journey; by harnessing security and service level. In all activity Communications as a Service (UCaaS) increase in data breaches. This means it this solution is built for almost any Website: www.al-enterprise.com the potential of the cloud and sectors, we assess a snowballing platform which caters to the needs of is vital that Rainbow Office is equipped business embarking on a digital any modern business. Not only can with the most robust security features. they message, video conference and Additionally, it is easily integrated make telephone calls, via a unified with existing software and cloud application, this solution also offers services. This helps unlock increased off-the-shelf or bespoke integration business continuity throughout the capabilities. Rainbow Office is a simple, implementation of this solution.” yet highly effective collaboration and communication tool; which represents He emphasises again that by leveraging the best way to accelerate enterprise Rainbow Office, business customers migration to the cloud.” will be able to accelerate their migration to cloud communication The need for powerful remote solutions and be effective and efficient working solutions and real-time from anywhere, regardless of their communications is evident, in his view. location, whether it’s in the office, at “The unique and innovative capabilities home, in a coffee shop, or anywhere of Rainbow Office enable the enterprise else. “All from one single application. communication that the modern world On your mobile, taking a conference demands. Research for RingCentral call while walking to your next True innovation Distributing one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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RLS Global, whose ambition is to be a leading research-driven platform company Broadcasters across the world are adopting cloud technologies to improve localization and THUNDERSTORM OTT for wounds, has received regulatory approval that ChloraSolv can also be used for efficiencies, distribute their content to new geographies cost-effectively, Dynamic Ad Insertion platform. “Our leg ulcers. This increases the potential market size by 100 percent. ChloraSolv has and cater to viewers in a multiscreen environment. Amagi Corporation partnership with AD Digital gives our been approved for diabetic foot ulcers since 2019, where now leg ulcers also are supports 400+ channels on its platform for linear channel creation, customers a strong local support team included. “The fact that ChloraSolv, with very good efficacy, now can be used on distribution and monetization with deployments in over 40 countries and who can handhold them as they venous leg ulcers and diabetic foot ulcers is very positive, not only for the patients offices in New York, Los Angeles and London, broadcast operations in transition their workloads to cloud, using and relatives but also for healthcare and society as this patient group is connected New Delhi, and an innovation centre in Bangalore. Amagi CLOUDPORT,” says Srini. with large healthcare costs”, says Karin Fischer, CEO RLS Global. CLOUDPORT is Amagi’s award-winning Amagi was founded in 2008 with a clear possible, whether it is video production, cloud-based channel playout platform. Ms. Fischer joined the company in 2018, allows for dead tissue to be removed purpose of launching new technologies distribution, management, consumption It offers broadcast-grade quality with bringing to the table many years of more easily and more gently, after which to positively impact the media and or consumer experience. We are building the flexibility of true cloud or edge leadership experience in the medical the wound healing can start. ChloraSolv entertainment industry. The company a whole video backbone that we believe deployment, and can be used to deliver device industry. “I started my career with serves as an alternative for sharp works with broadcasters, content owners, will help transform our video channels over satellite, fiber, or IP. It is the Johnson & Johnson twenty years ago, in debridement, which involves the use of Free Ad-Supported TV (FAST) platforms, experiences, whether it’s telehealth, most versatile playout platform available wound care, which I found to be quite scalpels, or sharp curettes. “Sharp OTT platforms, and advertisers to manage, education, sports, E-Sports, enterprise, today and can ingest all industry-preferred underdeveloped at the time. That’s why I debridement is the standard of care model is to establish global partnership move and monetize content, and reach video conferencing, it all makes it a very formats for audio, video, and subtitles. was excited to work with the RLS team today but it’s an expert job. Consider in order to execute on a global go to audiences regionally and globally. important part of our lives.” “We are a cloud-born company that who drive real innovation in this field, that most patients are not treated in the market strategy.” Srinivasan KA (Srini), Co-founder and For an infra-less company like Amagi, provides broadcast-grade cloud-based live developing technology that makes life clinic for wound care, but in the primary The recently obtained broadened Chief Revenue Officer at Amagi, has led partner-based distribution holds the broadcasting, and CLOUDPORT brings easier for the patient, but also producing or homecare sector, where nurses may indication, including leg ulcers, implies the company to be one of the fastest key. That is why the company is always alive this experience,” Srini concludes. benefits from a healthcare cost not have the qualifications for sharp that ChloraSolv can be used, in Europe growing cloud-broadcast company in the looking for on-boarding partners who are perspective. Society is spending a lot of debridement. So ChloraSolv meets a real alone, for approximately one million world. He says: “I believe that we are in the into to cloud connectivity, data centre, money on wound care and we must need. The added benefit of the product more patients. In parallel, RLS has also very early stages of the over-the-top internet, satellite uplink, IP delivery come up with smarter and more efficient is that it has strong antimicrobial made great progress in preclinical (OTT) (a media service offered directly and so on. In February 2021, Amagi solutions.” properties.” activities based on their technical to viewers via the Internet) and video announced its partnership with AD RLS Global’s lead product, ChloraSolv, is Ms. Fischer adds that ChloraSolv is just platform. evolution era.” Srini also notes that video Digital, a Brazilian system integrator with a topical gel and Class 3 medical device one component of wound care. “There “We will continue to develop new experience is dramatically changing to over 26 years of market expertise. With used for debridement. ChloraSolv are a lot of nice dressings on the market, products for new, potential indications,” become very much interwoven in people’s this new partnership, AD will represent Amagi Corporation facilitates removal of devitalized tissue and gels to maintain wound moisture, says Ms. Fischer. “We’re also working on lives, in a way that will become central to the full suite of Amagi streaming and 11 Park Place and biofilm, preserving healthy, viable for example. Ideally we would like to sell getting regulatory approval in the US. everything that we do. broadcast solutions. This includes New York, NY 10007 tissue during debridement which ChloraSolv as part of a complete Our priority in our go to market strategy “Our expectation is that we can play a Amagi’s award-winning cloud playout USA supports an efficient wound healing. It solution and RLS’s long term business is to find a global, commercial partner. substantial part in making some of that and automation platform-CLOUDPORT, Website: www.amagi.com “The company’s latest study – transformation to a video-driven world live events production, content ChloraSolv01 – has generated such valuable data that it will be published in the reputable Journal of Wound Care in June, which should help raise RLS Global’s international profile.

RLS Global Website: www.rls.global Flexible subscription services one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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Last year Espresso House, the coffee bar brand of Swedish origin, launched a flat you enter a shop. The homely and cosy up and running: it was launched in 2019 rate in five European countries. For a monthly fee, guests receive a filter coffee or a atmosphere, interiors that you along with a guest loyalty program, cup of organic tea every hour. The subscription is concluded in the Espresso House recognise and that is present in all of pre-order and pre-payment solutions. app. Marta Misztal, Head of Product & Marketing for Espresso House Germany, our shops. We want to host a break for “Then we expanded our offer to explains how the subscription service fits in with their mission to make Espresso our guests, or to be the venue of choice include home delivery with external House coffee widely available and accessible. “Our mission is to give our guests for meetings, for both work and partners and 2020 we launched a a coffee experience that exceeds their expectations, and with a subscription we socialising. You can come alone or with coffee subscription service in all believe that the coffee experience is both of very high quality and a flexible, smart company and we know that our guests markets,” Ms. Misztal points out. “We service at a good price.” do both, and feel relaxed in our shops believe in flexible services to meet on all occasions. Our uniqueness is also customer expectations and needs and Espresso House was founded in the established in five markets, the Nordics in the coffee handcrafted by our this will be our guiding star also in the University city of Lund, in Sweden, in and Germany, with approximately 460 baristas, our high quality products from future. Customer behaviour and 1996 by two students, Charles and coffee shops, 6000 baristas employed, our own bakery and roastery.” services will always walk hand in hand Elisabeth Asker. Their vision was to offer and (in normal circumstances) 100,000 at Espresso House. Also, we want to be really great coffee in a homely and cosy guests every day. As a result of the pandemic, the where our guests are, wherever they environment, inspired by both Italian countries in which Espresso House has are. To meet our guests outside our traditions and American influences, to “Our uniqueness is the ambiance in our coffee shops spent the last year in and coffee shops we seek new channels in create something unique and up to date. shop,” says Ms. Misztal. “The friendly out of lockdown. Some Espresso House external collaborations with selected Today, 25 years later, Espresso House is “Hi” you get from our baristas when locations had to close down or were grocery stores, dairy producers, shop- allowed to remain open for takeaway in-shop solutions and Barista stations only. This inspired the introduction of at work places and gas stations. In the a flat rate, as part of a subscription future, we are also open to new forms service, in December 2020. The of external collaborations.” subscription initially launched offered guests throughout Germany to order a filter coffee or one of the organic teas every hour for one month in the 21 Espresso House locations, for €14.90. In April 2021, the service was expanded beyond filter coffee to include Lattes, affordable price and with a subscription deactivated in the app by the guest. Cappuccinos and spiced drinks. Guests service this is made possible. We know Every second hour the guest receives a can purchase the flat rate for 30 days that in the Nordics and in Germany coupon in the app that serves as via the Espresso House App. They then people love their coffee and they drink a payment in the shop.” receive a coupon that can be redeemed lot. Secondly, when the pandemic hit we at the cash desk. After 2 hours, a new had to find new ways for our customers The flat rate scheme has been received coupon is automatically available. The to visit us and we strengthened our very well in Germany. “Now we are flat rate is automatically renewed after digital sales channels in our app where adding our guests’ favourites also and 30 days, but can be cancelled monthly. coffee subscription is one of them. With we follow the outcome closely. Guests subscription the payment is pre-made appreciate the seamless and flexible “Two things inspired us,” Ms. Misztal and you can just pick-up your beverage service that subscription adds. You can explains. “First of all, today’s consumers in the shop and avoid waiting time. “ sip all day, every day at an affordable Espresso House Germany Holding GmbH are getting more used to subscription price.” Paulstraße 3 services. Today we subscribe to ready- Guests can sign up for three different 20095 Hamburg made dinner solutions, music and levels, she adds. “It runs for thirty days What made it relatively straightforward Germany movies. We want to offer quality coffee and is recurring. There is no binding for Espresso House to launch the flat Website: www.espressohouse.com to as many people as possible at an time and the subscription can be rate scheme is that the app was already Crafting a data-drive Taking on the one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

business business magazine for magazine for international international enterprises enterprises business trends strategy capacitor challenge business trends 69 70

4,000 of the world’s largest companies make better and more timely decisions periods of below-freezing temperatures. Swedish technology company Smoltek has developed what it claims is the license with two of them. “This year the thanks to London-based GlobalData’s unique data, expert analysis and innovative Additional costs are associated for world’s thinnest capacitor. Capacitors are widely used in electronic circuits plan is to take the first steps towards a solutions delivered through a single platform. Protecting the U.S. power grid from winterizing equipment. “Texas is one as frequency selective components (blocking direct current while allowing production agreement.” serious outages, like the one following a 2021 winter storm in Texas, will require of the hotter states in the US and alternating current) or as so-called “decoupling components”, acting a better use of data analytics, modelling and policy making, says GlobalData in a the electricity generators are mainly electron reservoirs to absorb excess charges or release stored charges In parallel, Smoltek is working on report after the rare deep freeze in Texas. The company states: “Power blackout prepared for the heat. To avoid the in order stabilize direct current voltage. They may not be the most what Mr. Tiverman describes as the forces Texas to relook into equipment winterizing rules.” additional cost, the generators generally glamourous components but of great value to the electronics industry industrialisation of the concept. “We skip the winterizing equipment. The all the same, as Ola Tiverman, Smoltek Semi’s President, explains. currently rent a space at the lab facilities With the world becoming more These installations were mainly driven deep freeze winter this year in Texas has of Chalmers Technical University, and complex, uncertain, and fast-moving by gas-fired stations and wind power made these equipments to stop Smoltek was founded in 2005 by Dr. M not only requires smaller transistors, while they’re well equipped we will need than ever before, GlobalData’s mission is plants. working, thereby making power plants Shafiq Kabir based on his research around but also lower voltages to ensure they to work with industrial partners to scale to help its clients decode the future to With the residents staying home amid tripping offline, resulting in outages.” nano fibres. With its origins in pure don’t produce too much heat. With up. This should be possible as most of be more successful and innovative. Its the strong winter storm, the usage of As per GlobalData, Texas has installed 7.7 science, the company is now moving its lower voltages the signal-to-noise the tools and processes we work with in Intelligence Centre solution helps heating appliances has amplified. GW of solar PV installations at the end nanostructure IP into applications, with a ratio becomes critical. That’s the issue our research lab are already available in companies, government organisations, However, frozen wind turbines and of 2020. This is expected to increase at focus on capacitors. “We had discussions we’ve successfully addressed with our fabs and foundries in an industrial and industry professionals make faster, limited gas supplies have hampered the a compound annual growth rate (CAGR) with a number of different companies capacitor, since standard capacitors have format. This work shall ensure that we more informed decisions. power generation in the state resulting of 20.9% until 2030 and reach 51 GW. about what we can do and it became so far not been shrinking in size at the can be competitive in terms of pricing, In February 2021, the state of Texas in power outage. Nevertheless, with Similarly, the wind sector in the state is clear to us that the market showed a lot same rate as the transistors.” and in the future make capacitors that suffered a major power crisis, which the state committing to the addition expected to grow at a CAGR of 5.4% of interest in very small scale yet high are economically feasible.” came about as a result of three severe of renewable energy installations during 2020-2030 and reach 56 GW at performance capacitors,” Mr. Tiverman Mr. Tiverman is understandably very winter storms sweeping across the (associated with intermittent supply), it the end of 2030. explains. “We’re still carrying on with proud of their achievement. “No-one can United States; a massive electricity is expected to relook and have research into other applications through make smaller capacitors than we can.” generation failure in the state of Texas; mandatory rules for power generators a separate division, Smoltek Innovation, The target group for the product are the and resultant shortages of water, food, on equipment winterizing so that such but commercially we’re fully focused on top 10 capacitor manufacturers in the and heat. More than 4.5 million homes kind of power outages do not reoccur, capacitors.” world – “no-one else is interesting”, Smoltek Semi AB and businesses were left without power, says GlobalData in its report. according to Mr. Tiverman – and Smoltek Website: www.smoltek.com some for several days. Texas is the Mohit Prasad, Project Manager at GlobalData Head Office In April 2021 the company demonstrated has already signed a tech evaluation largest contributor to the US electrical GlobalData, comments: “Electricity John Carpenter House, a prototype of what it claims is the supplies. As per GlobalData, the state generating power plants are not 7 Carmelite Street world’s thinnest capacitor. This is all contributes around 11.5% to the properly winterizing their equipment. London EC4Y 0BS about miniaturisation, says Mr. Tiverman. cumulative installations of the country. Winterizing equipment is making sure United Kingdom “The need for thinner high-performance At the end of 2020, the cumulative that the equipment deployed within Website: www.globaldata.com capacitors for advanced semiconductor installations in Texas was 144,476 MW. power plants can sustain the extended integration will continue to grow with new generations of processors, not least for 5G applications and IoT. We’ve spent years on improving and refining the tech and we feel we’re in a good position now to commercialise the technology.” He adds: “When you think about the computer industry, it’s always about miniaturisation. Moore’s law says that the number of transistors in a dense integrated circuit (IC) doubles about every two years, and thanks to this increasing the computing power. To make more powerful semiconductor chip Creating sustainable one hundred and first edition 2021 and first one hundred edition 2021 and first one hundred

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Clean hydrogen fuel is a key component of the EU’s Green Deal, as it is a recognized positioned to tap into these trends. It has technology needed to support ambitions towards an ecological and sustainable recently launched three platforms energy transition. Public support for hydrogen is increasing exponentially, with positioned for growth: EV Batteries, USD 10 billion of post-Covid19 stimulus being dedicated-mostly in Europe and Thermoplastic Composites and APAC- to green hydrogen R&D and infrastructure deployment. Solvay has launched a Hydrogen,” Solvay’s spokesperson notes. hydrogen platform that will bring together all the innovative material and chemical solutions the Group has to offer, to advance the emerging hydrogen economy. The development of the Hydrogen platform has been shaped for the past Solvay seeks to create sustainable purification systems. Global business twenty years in researching and than 100GW of global capacity by 2030, systems due to the increase of sustainability in its portfolio, shared value for all, notably through its trends such as electrification, light- developing its ionomer technology, in while the global fleet of fuel cell electric renewable electricity developments. operations and workplace, Solvay will Solvay One Planet plan crafted around weighting, resource efficiency,preparation for the development of vehicles - ranging from large passenger take into consideration its own impact three pillars: protecting the climate, healthcare or digitalization drive our hydrogen technology. cars to heavy-duty commercial vehicles, Solvay also intends to bring other on the entire value chain, from preserving resources and fostering strategy.” With more than 23,000 trucks, buses and even trains - is hydrogen applications and components sourcing to customers and recycling. better life. Founded in 1863, Solvay employees in 64 countries, Solvay While lithium-ion batteries have emerged forecasted to reach several million to the market, such as hydrogen tanks. “Since sustainability starts with us, today ranks among the world’s top bonds people, ideas and elements to as the preferred solution to make the vehicles by 2030. “The hydrogen economy has taken-off, these projects and programs also three companies for the vast majority reinvent progress. automotive sector more sustainable, and with our new hydrogen platform, include our number one sustainability of its activities and delivered net sales this is not enough as they do not cover At the heart of the platform is Solvay’s we are partnering with our customers ambassadors: our own employees. of net sales of €8.9 billion in 2020. A Solvay aims to position itself in the all needs related to the necessary membrane technology (ion conducting in the electrolyser and fuel cells space That’s how we are going to enhance company spokesperson says:” Solvay’s development of products that bring a decarbonisation to make transportation polymer), which constitutes a to make it happen,” said Solvay CEO our positive impact on some of the technologies bring benefits to many clear added value to society. “Major truly sustainable. Hydrogen is poised to necessary component in the process of Ilham Kadri, in a press statement. most pressing planetary issues. That’s aspects of daily life. We can be found in trends that will shape the future are light- fill that gap. hydrogen production. By creating this “Green hydrogen will be one of the also how we will pave the way for a your homes, food and consumer goods, weighting, electrification, digitization, platform, Solvay is increasing its most competitive low carbon solutions circular economy. Because for us at planes, cars, batteries, smart devices, resource efficiency, health & wellness Production of green hydrogen via water resources dedicated to this emerging for transportation applications in the Solvay, ‘One Planet’ means that we are health care applications, water and air and eco-friendly solutions. Solvay is well electrolysis is expected to reach more market, including efforts in research near future and I’m proud that Solvay’s all in this together,” Ilham Kadri states. and innovation. As from 2021, Solvay is membrane technology will be a key fully dedicating teams involving element in the transition towards research, engineering, sales and cleaner mobility, helping the fight marketing working together in crafting against global climate change.” Solvay’s added value to the future hydrogen market. As part of this commitment, Solvay has also joined the Hydrogen Council, a Solvay believes its membrane global CEO-led initiative that brings technology - branded Aquivion®- will together leading companies with a be a key contributor to the electrolyser united vision and long-term ambition and fuel cells markets. Aquivion® for hydrogen to foster the clean energy ionomers offer a broad range of transition. Solvay’s hydrogen platform solutions for hydrogen conversion, is integral to the Group’s One Planet electricity storage and process initiative, which includes ten reaction. The superior cation measurable commitments to achieve conductivity of the material is the Sustainable Development Goals leveraged in fuel cells for zero-emission (SDGs) across three focus areas: Solvay SA –Global HQ transportation in trucks, busses and climate, resources and better life. Rue de Ransbeek 310 passenger cars, providing “clean air” 1120 Brussels mobility in metropolitan areas and in With Solvay One Planet, the company Belgium Redox-Flow batteries to answer the is taking a truly holistic approach to Website: www.solvay.com growing need for electricity storage sustainability. In addition to improving one hundred and first edition 2021 and first one hundred

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Medical technology (medtech) companies will find it much easier to address regulatory manufacturers (OEMs) and original affairs, product registration, and standards management since Arena, a PTC business design manufacturers (ODMs) while the and a leader providing cloud-based product development software solutions, has global pandemic increased the need to partnered with Rimsys Inc., a world-leading provider of a holistic Regulatory Information work remotely between teams. Arena’s Management (RIM) software platform. Scott Reedy, Senior Director of Marketing at real-time supply chain collaboration Arena says: “We are continually looking for ways to help our regulated companies meet capabilities ensure that teams can work their regulatory compliance requirements.” together virtually, anytime and anywhere, to design, prototype, test, manufacture, At the start of 2021, Arena became a part unifying product and quality system and improve products throughout the of PTC, a provider of market-proven record management and reviews in the entire product lifecycle. Reedy adds: solutions that enable companies to drive Cloud. By automating collaboration “Other advancements with the Internet digital transformation. With PTC, and its between internal product teams and of Things (IoT), autonomous vehicle partner ecosystem, manufacturers can their external supply chain partners, technologies, artificial intelligence (AI), capitalize on the promise of today’s companies can introduce products virtual reality (VR), and augmented reality new technology to drive digital while reducing expenses, increasing (AR) have resulted in more sophisticated transformation. Arena invented software profitability, and speeding time to consumer products that require as a service (SaaS) product lifecycle market. electrical, software, sensors, and management (PLM) in 2000. “With the “With Rimsys, we saw an opportunity hardware components to work first multi-tenant cloud PLM software to integrate our PLM and QMS together seamlessly. solution, we have helped over 1,300 solutions with Regulatory Information Arena is uniquely designed to bring the global companies introduce high-quality Management (RIM) software. By pulling entire product record together into a products to market,” says Reedy. the necessary product, document, and single system, allowing teams to stay on “Through continued research and marketing applications into Arena, the same page and avoid product and development, we have introduced cloud- product and quality teams would be quality issues that result from having based quality management system better equipped to meet FDA, ISO, and siloed or off-line systems.” Looking to (QMS) and electronics defense supplier other regulatory requirements with the future, Reedy concludes: “Working software solutions over the past decade added visibility and traceability,” Reedy with PTC’s SaaS business units for CAD to improve how highly regulated explains. (Onshape) and augmented reality companies get new products to market.” He further notes that the global economy (Vuforia), we plan to bring more product Arena’s software solutions enable has created increased competition and teams together to automate how companies to speed development by specialization for original equipment teams conceive, test, design, deliver, and improve products.”

Arena, a PTC Business 121 Seaport Boulevard Boston, MA 02210 USA Website: www.arenasolutions.com