Katrin Products and Solutions
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KATRIN PRODUCTS AND SOLUTIONS “Clean & Green” from the forest to the end user Metsä Tissue Metsä Tissue is one of Europe’s leading manufacturers of tissue paper products for professional and home use. Metsä Tissue reaches 40 million consumers daily with innovative paper products that make everyday life easier and cleaner. Turnover: approx. 1 billion EUR (2020) Employees: approx. 2,500 Production: 9 mills in 5 European countries Group: Metsä Tissue is part of the Metsä Group, a forerunner in sustainable bioeconomy that produces premium products primarily from renewable, Nordic wood. The Group’s business divisions include tissue and cooking paper, cardboard, pulp and timber, wood products as well as wood sales. In 2020, the Metsä Group’s total sales amounted to approx. 5.1 billion EUR and it employs around 9,200 employees. The Group has more than 30 pro- duction facilities in 8 countries and has global operations. The head office is in Espoo (Finland). Learn more KATRIN IS METSÄ TISSUE’S about Metsä: BRAND FOR THE PROFESSIONAL MARKET 2 Katrin Brand Our Katrin brand was launched in 1974 and was one of the first professional tissue brands in Europe. The name “Katrin” and the now familiar products under this brand come from the Swedish Metsä Tissue mill Katrinefors, which was named after the wife of the founder. Katrin is “clean & green” Katrin is your partner for safe hygiene solutions and sustainable growth. Everything we do, we do in a clean and environmentally conscious way. Sustainability is part of our nature Our unique value chain – from the forest to the end user – and being part of the Metsä Group ensure that our products, services and processes are always sustainable. Well functioning solutions for every need We help to choose optimum hygiene solutions that are tailor-made and fulfill our partners’ and customers’ different needs. Easier everyday With the “Clean & Green” promise, we guarantee you and your customers the necessary security for sustainable hygiene. So you can focus on your core business. Today, Katrin is a well-known and widespread brand, especially in Northern Europe, which is also expanding steadily in other parts of Europe. 3 The world is in change We help our customers keep up with change Crises, like the one we are currently experiencing, change people’s behaviour. Hygiene has never been more important, and sustainability is a fundamental requirement. Increasing digitalisation has implications for every sector, and not all companies can easily overcome the challenges it entails. This is why it is exceptionally important to have a reliable partner at your side. Katrin is the specialist for clean, sustainable and insightful hygiene solutions for public washrooms and workplaces. Our product range includes hand towels, toilet paper, household towels and profes- sional cleaning towels as well as dispenser systems, soaps, disinfectants and accessories. All of our business activities are in line with the values of our Katrin brand: Easy, insightful, trustworthy and caring. We make sure that things are EASY We are TRUSTWORTHY in every sense of the word: for you and your customers: Constant and reliable availability Clear and focussed offer and delivery of goods EASY TRUSTWORTHY Simple product range management Consistently high product quality Pragmatic implementation for online use and functionality Our solutions are INSIGHTFUL: We have a CARING approach to the environment User-friendly, insightful, reliable and safe systems with every step: Reduced storage needs and lower warehousing Local production enables short transportation INSIGHTFUL CARING costs routes and reduced CO2 emissions Flexible adjustment to changing market and user Efficient use of traceable raw materials needs 4 Our partners HYGIENE SOLUTIONS FOR WASHROOMS AND WORKPLACES FOR: END USERS Functional and environmentally friendly solutions for each segment and each customer group. To get our products into the Travel CUSTOMER SEGMENTS hands of end users, we have to have insights of a variety of Sleeping Hospitals businesses and access to the SERVICES HEALTHCARE right partners. Our offering Eating Private clinics CLEANING COMPANIES and services bring value Leisure AND FM COMPANIES Elderly care for our customers and their customers. WHOLESALERS AND Education DISTRIBUTORS Trade Food processing Army Maintenance Public offices OFFICES AND PUBLIC SECTOR INDUSTRY Production Banks and insurance companies Industrial services 5 KATRIN IS “CLEAN & GREEN” In order to make everyday life healthier, simple and kinder to the environment, we ensure that our washroom solutions are hygienic, easy to use and sustainable. When you choose Katrin, you know you are making a wise choice. 6 Katrin is on a mission Our “clean & green” mission consists of making workplaces and especially washrooms clean and sustainable. By making sure things are hygienic and easy to use. And by ensuring that our solutions are sustainable and responsible. This is what we guarantee with our unique value chain from forest to end user. Here, you can see WAREHOUSE REDUCE BETTER EFFICIENCY THE NEED FOR PERFORMANCE what “Clean & Green” CLEAN THROUGH STORAGE BY FOR LOWER OPTIMIZED means for us. ASSORTMENT 58 % CO2 EMISSIONS Wholesale & Optimized 100% warehousing logistic HYGIENE FOSSIL FREE MILLS BY 2030 PAPER TOWEL FOAM SOAP HAND TOWEL PREFERENCE REDUCES CONSUMPTION Ecient CONSUMPTION BY REDUCED production 59% UP TO IN EUROPE 35 % 40% BIDDING MADE WE PLANT % EASY WITH 100 TOOLS & TRACEABLE End user 4 RAW MATERIAL CALCULATORS SEEDLINGS FOR EVERY TREE WE USE GREEN Facility Sustainable SAVE UP TO 79 % management forest management IN WORKING TIME TOP 1% * SUSTAINABILILTY Cleaning * Metsä Tissue is rated on Platinum level and top 1% of all companies assessed by EcoVadis 7 Reduce hygiene-related risks Everybody deserves good hygiene and cleanliness when visiting public washrooms or workplaces. Using the right Katrin systems, you help reduce the risk of contamination. This is because cleanliness and better hygiene lead to less infections, illness-re- lated absences, hospital stays and absence from work. At the same time, the optimally harmonised solutions ensure simple and cost-effective use, making your everyday life easier. Excellent hygiene and freshness can be achieved only with secure and functional solutions. Paper towels are the most hygienic way of drying your hands* Toilet paper, hand towel and soap dispensers with contactless dispensing Dermatologically tested foam and liquid soaps Optimally sized, contactless waste bins * Source: European Tissue Symposium 2016 8 The right Katrin systems Katrin offers you optimal, customized hygiene, paper and dispenser solutions for washrooms, workplaces and guest comfort areas. We help make your environment clean, fresh and well-maintained because we deeply care about your well-being and safety. CONTRIBUTE TO 100% HYGIENE! Equip your washrooms with touchfree and optimally har- monised dispensers filled with soap and paper. 9 SUSTAINABILITY IS PART OF OUR 2 CO Save the environment at every step The Katrin Sustainability Journey Use of waste products: Plastic: All Katrin’s actions are based on our branded values Easy, Over 94 % of our production side Insightful, Trustworthy and Caring. For Katrin sustainabi- streams are used as raw materials Katrin Inclusive Dispensers are designed to be long lity and preserving the environment for future generations or energy. lasting and the plastic materials that we use are Katrin considers the environmental impact at every step. Our unique value chain – from the forest is also fundamental. completely recyclable. Black is the new green when We are actively decreasing The wood we use is 100 % traceable. Currently, only it comes to Katrin Dispensers – all black parts of our to the end user – ensures that Katrin products are manufactured sustainably and reliably. Further- our fossil CO emissions per 10 % of the world’s global forests are certifi ed. 2 dispensers are now made from recycled plastic. more, we reduce product consumption and focus on circular economy. This minimises all environ- product tonne and it has steadily 88 % of our wood comes from the certifi ed forests, It is not only the black parts of our dispensers that are reduced – 45 % since 2009. mental impacts: Time and effort required for maintenance, storage, transport and production. 12 % from non certifi ed but controlled forests. taking the sustainable road. The plastic plugs that form part of our Katrin System Hand towel rolls and Toilet rolls are changing to recycled Sustainability is part of our nature material as well. We are truly “green” because we offer solutions with proven sustainability benefits and with minimum environmental impact: Metsä Tissue received the platinum award from EcoVadis and is among the top 1% of all rated companies. Our Katrin hygiene papers carry the “Nordic Ecolabel” or the “EU Ecolabel”. 88% By the way: We use 80 % renewable Every single tree is important, that’s why Sustainable to the core! energy in our production. we utilize each part of the tree for the highest Simply scan the QR code added-value products 15 % bark, branches and see why. Minimised consumption and pro- and tops for bio energy production 25 % for pulp, paperboard, tissue and cooking papers as motion of the circular economy well as new bio products 60 % for sawn timber help to design environmentally and construction products … We produce as close to the customer as possible conscious washrooms. and ensure short transport distances. In addition, changes towards lighter packing have also a positive Efficient products, functional dispensers and an opti- impact when it comes to transport. mised product range to minimise consumption and waste generation … then we return new trees to the forests by planting four new seedlings for every tree we fell. Use of recycled plastic wherever possible Used hand towels can replace fossil fuels in energy produc- tion and contribute to the circular economy With our Katrin products we have an optimal combination of dispensers which reduces 99,6% consumption of the products, lower costs in use and minimise the impact on the environment.