Tell Your Customers About This New and Exciting Vegetable!

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Tell your customers about this new and exciting vegetable! What are KalettesTM? Kalettes, the product of a marriage between Brussels sprouts and kale, are an exciting new vegetable — the first to be introduced in about two decades, since broccolini. Are they GMO? No. What do they taste like? Kalettes get their great taste by combining the best flavors from the Brussels sprouts and kale, resulting in a fresh fusion of sweet and nutty. They have a milder flavor than Brussels sprouts and are more tender than kale. How do you eat them? Kalettes are extremely easy to prepare and versatile. They cook faster than Brussels sprouts with less prep work than kale. You can find recipes at Kalettes.com. Roast Kalettes in a roasting pan or on a baking sheet, coated with olive oil in the oven at 475 F for 10 minutes. Sauté them in a large pan for 5-7 minutes, covering for increased tenderness. Grill whole Kalettes in a grill basket and place on medium heat for 10 minutes or until slightly charred. Leave them raw and maintain their nutty flavor by slicing Kalettes from stem to tip or slicing off the bottom for small salad leaves. What do they look like? Kalettes are a Brussels sprout-like plant with a tall stem and rosettes forming all the way up to a frilly-leaved top. Their leaves are purple and green. Who made them? Tozer Seeds, the largest family-owned vegetable seed breeding company in England, hybridized the Kalette. What's the nutritional value of Kalettes? The Brussels sprout and kale are both members of the cabbage family (Brassica oleracea), which are rich in essential nutrients like Vitamin C and Vitamin K. .

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Kale = Kitty Litter Same Thing? I Just Don't Get Kale. in Cheap Diners I
Kale = kitty litter Same thing? I just don’t get kale. In cheap diners I have encountered it as a flat leaf upon which otherwise marginally edible food is served. In this role I find it acceptable, often dark green, sometimes a hint of purple (anthocyanin) pigmentation and often a rugose texture – a functional, indeed a unique, napkin – but it is my understanding that we eat the food on the kale leaf, not the napkin itself. Not only have I encountered individuals who actually eat the kale napkin, but they buy kale and make smoothies – you do not want to share a home or any close contact with these people. Moreover, much to my surprise, some people, likely as self-inflicted punishment for misdeeds, actually eat a thing called the oven baked ‘kale chip’. I saw the kale chip in the store and my immediate reaction was revulsion, followed by confusion as to why green kitty litter was in the vegetable section of the grocery store. Is there anything positive about kale? No, not really, except that as a napkin or as an ornamental it is fairly attractive and grows robustly in almost any garden or climate with no insect pests or diseases. This should be an important culinary clue, that even insects, fungi and bacteria find it inedible. Kale is in the Brassicaceae family and remarkably, is that same genus and species, Brassica oleracea, as at least six other legitimate vegetables including collards, cauliflower, broccoli, cabbage, Brussel sprouts and kohl rabi. You can make fertile crosses among these vegetables and a brave soul in England attempted to make kale edible, or as they hoped “trendy” by crossing kale and Brussel sprouts to produce the “Kalette”.
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Direct-Grower-Web-Packet.Pdf
Onions, Yellow $0.90 lb Turnips, White, Red, Amber $0.95 lb Onions, Red $0.90 lb Yams $1.20 lb Onions, Sweet $1.00 lb Yams, Purple/Stokes $1.40 lb Onions, White $0.90 lb GREENS Onions, Bagged 3# (all) $2.10 ea Arugula $1.50 ea Onions, Green Top Candy #N/A ea Chard $1.50 ea Parsnips $1.70 lb Collards $1.50 ea Peas, Snow $3.00 lb Endive & Escarole $1.35 ea Peas, Snap $3.00 lb Loose Leaf Lettuce $2.50 lb Peppers, Green Bell $1.70 lb Culinary Dandelion Greens $1.50 ea Peppers, Red Bell $3.00 lb Kale, baby clams $2.25 ea Peppers, Yellow Bell $3.00 lb Kale, Green $1.50 ea VEGG Peppers, Purple Bell $3.00 lb Kale, Red $1.50 ea Asparagus - 1 Pound Bunch $4.00 ea Peppers, Anaheim $3.50 lb Kale, Lacinato $1.50 ea Beans, Green $2.40 lb Peppers, Hot Wax $3.50 lb Kalette / Lolipop Kale $6.00 lb Beans, Purple $2.40 lb Peppers, Jalapeno $3.50 lb Lettuce, Butter $1.25 ea Beans, Romano $2.40 lb Peppers, Cubanelle $3.50 lb Lettuce, Specialty Leaf $1.25 ea Beans, Yellow $2.40 lb Peppers, Gypsy $3.50 ea Lettuce, Romaine $1.60 ea Beets, loose $1.35 lb Peppers, Hot Other $3.50 ea Lettuce, Green Leaf $1.40 ea Beets, Gold $1.35 lb Peppers, Extreme Hot (1/2pt) $5.00 lb Lettuce, Red Leaf $1.40 ea Beets, Chioggia $1.35 lb Popcorn $0.50 lb Lettuce, Head $1.25 ea Beets, Green Top Red $1.50 ea Potatoes, Fingerling $1.50 lb Salad Mix / baby greens $4.50 lb Baby Bok Choy $1.20 lb Potatoes, Roasters $0.64 lb Microgreens (Pkg) $3.00 ea Bok Choy $1.20 lb Potatoes, Red $0.88 lb Raddicchio $1.50 ea Broccoli $1.95 lb Potatoes, Russet $0.88 ea Spinach, Bunch $1.40 ea Brussels
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SMALL PLATES House-Baked Focaccia, Maldon Salt
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Kalette Phytoactives What Is the Whole Food Matrix?
Kalette Kalette, also called Flower Sprouts or Brusselkale, is a unique cruciferous vegetable with leaves like kale, thick stems, and a purple-green color. The kalette plant houses many of the same nutritional and phytoactive properties associated with other cruciferous vegetables but with some key differences. Kalette is a concentrated source of plant-based choline. The prominent glucosinolate in kalette is glucobrassicin, the precursor to Indole-3-Carbinol (a metabolite ultimately metabolized to Diindolemethane (DIM) in humans). Dried kalette retains nutritional components, phytonutrients, and enzyme activity key to unlocking phytoactive potential. Eating kalette and other leafy green vegetables improves your food quality score (FQS). Phytoactives Chlorophyll Green pigment in plants with potential anti-inflammatory, antioxidant, and anti-bacterial activity Myrosinase Enzyme found in plant tissue that initiates conversion of glucosinolates to bioactive isothiocyanates Glucosinolates Sulfur-containing secondary metabolites mostly found in cruciferous vegetables, when activated by myrosinase from the plant or after ingestion by gut bacteria, associated with positive effects stemming from antioxidant activity such as cardio-protection and detoxification support GlucoBrassicin (2.628 mg)** Glucoiberinn (1.127 mg)** Sinigrin (0.535 mg)** Progoitrin (0.003 mg)** GlucoRaphasatin (0.004 mg)** GlucoRaphanin (0.008 mg)** GlucoNapin (0.001 mg)** Glucobrassicanapin (0.002 mg)** Glucoerucin (0.004 mg) ** Carotenoids Antioxidants with anti-cancer potential that may lower risk of macular degeneration Lutein (106.0 mcg/g)** Zeaxanthin (0.385 mcg/g)** Carotenoids Antioxidants with anti-cancer potential that may lower risk of macular degeneration Beta carotene (76.78 mcg/g)** What is the Whole Food Matrix? Supports balance immune modulation for healthy inflammation response.
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Click to Edit Master Title Style PRESS KIT
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