California Dreamin' CALIFORNIA DESIGN STUDENT WINS ‘BROTHER LOVES FASHION’ SWEEPSTAKES & TRAVELS TO NEW YORK CITY DURING NEW YORK FASHION WEEK

Following his dreams and aspirations turned He saw the advertisement for the sweepstakes out to be a winning combination for Gustavo on Instagram, an online photo and video sharing Villalobos, a 25-year old fashion design student social networking service, and immediately from San Diego, California who won the 'Brother started thinking about his sketch. The 'Brother Loves Fashion' Sweepstakes in September. Loves Fashion' Sweepstakes was an online contest that ran the entire month of July. Contestants “I was speechless and shocked when I received were asked to submit an original sketch of their the call from Brother that I won,” explained design with a brief description that explained the Gustavo. “I followed my dreams and took a chance dream behind it. “I always dreamed about going to by entering my sketch, but I never dreamed that I New York City, especially during Fashion Week,” would win!” Gustavo said. “I knew I had to design a sketch “I want to design for strong and powerful women who like to take chances when dressing up...”

that was eye-catching and that’s when ‘Isabella’ was born.” full-time.

“I want to design for strong and powerful women Gustavo won an all-expense paid trip to New York who like to take chances when dressing up,” City during Fashion Week to meet Project Runway Gustavo explained. “I chose the pencil skirt to All Stars alums Anthony Ryan Auld and Joshua represent the traditional side of the design, but McKinley, to bring ‘Isabella’ to life. His whirlwind made the top more fashion-forward.” He chose red and black for its visual impact, and used leather to breakfast with Anthony Ryan, Joshua and Brother attract attention to its smooth texture. Project Runway Season Finale Fashion Show, where he Gustavo discovered sewing on his own and became had a front-row seat to all of the action and obsessed with the craft when he was 14 years old backstage access to meet Heidi Klum and the cast and began watching the hit reality sewing show, of the show. “It was a dream come true,” Gustavo Project Runway. He explains that he always knew  he had a creative side but realized he had to move blew me away!” From there, it was time for the trio to from his hometown of Bawley, California to a more get down to business as they went to Mood Fabrics, artsy town to pursue his dream of working in the one of New York City’s hottest and largest fabric fashion industry. stores to select the perfect fabric accessories for After graduating from high school, Gustavo moved ‘Isabella.’ As part of his winnings, Gustavo received to San Diego and attended the Art Institute for a $500 credit at Mood and had no problem making one year before transferring to San Diego Mesa it all come together. “Anthony Ryan and Joshua College, where he is currently working toward helped me choose the perfect red leather and wool crepe,” said Gustavo. “We gathered all the tools we

Gustavo taking measurements Gustavo hard at work with Anthony Ryan and Joshua McKinley “I'm so grateful to Brother for this opportunity. They turned my life around." needed and wasted no time getting to the design International Corporation and head of the company’s D
 Home Appliance and Industrial Products Division. ‘Isabella’ came to life and it was time for the model Sweepstakes, like 'Brother Loves Fashion,' are just 282 another exciting way Brother strives to engage out on the streets of New York to get that city chic aspiring designers to fuel their passion, create their feel,” said Gustavo. “People were stopping and taking pictures, asking me if I was the designer! It their talents. was a surreal moment as I answered ‘yes!’” As part of his winnings, Gustavo received The day wrapped up with an amazing dinner in the the Brother Project Runway Limited Edition Meatpacking District of the city with Anthony Ryan, Innov-ís NQ1300PRW sewing and quilting machine Joshua and Brother Executives. “It was the best to continue his passion for designing. “I was ecstatic dinner I ever had,” Gustavo recalled. “Everyone was when I received the machine,” Gustavo said. He 22,%, aspires to one day work in the fashion industry and that I’ve been searching for my entire life. Up until 2/22 then I always felt lost, but now I know I have what it of his dream. “Anthony Ryan and Joshua gave me takes to move forward and pursue my dream.” advice that I will use to guide my future endeavors, and now it’s up to me to continue my education, Brother is dedicated to inspiring young designers earn my degree and live my dream.” “I’m so grateful by positioning themselves on many levels in the to Brother for this opportunity. They turned my life industry. Their passion for creating innovative around,” Gustavo said. sewing machines that are appealing to the younger generation is an essential part of the foundation Brother has built their reputation on. For the past eight years, Brother has proudly partnered with Project Runway, Project Runway All Stars and now Project Runway Junior as the exclusive sewing machine company of the shows. As part of its ongoing partnership, Brother provides the sewing machines and other accompaniments for the contestants to use to create their runway designs. Brother continues to encourage and support young fashion designers with its line of award-winning sewing machines that help make creativity easier, and is once again proving its dedication to the craft of sewing design. “Our partnership with Project Dean F. Shulman, SVP Brother International Corporation (far right) Runway demonstrates our continued commitment with Joshua McKinley, Anthony Ryan Auld, Gustavo Villalobos and the completed design shown on Isabelle the model. to inspiring the next generation of sewers,” said Dean F. Shulman, Senior Vice President of Brother