Inclusive Design TOGETHER DETROIT UNESCO CITY OF DESIGN 2019 MONITORING REPORT METHODOLOGY TWO
CONTENTS A LETTER FROM OUR DIRECTOR THREE
SECTION 1 FOUR DESIGN FOR ALL
SECTION 2 SEVEN IMPACT
SECTION 3 INCLUSIVE DESIGN AT WORK:
Design-Driven SEVENTEEN Commercial Spaces
Inclusive Mobility TWENTY-FOUR
Community Impact THIRTY-ONE
SECTION 4 ENVISIONED THIRTY-EIGHT OUTCOMES
ACKNOWLEDGMENTS FORTY
Photos throughout this report are provided by Design Core Detroit and Detroit City of Design partners METHODOLOGY
Research partner, Data Driven Detroit, worked with Design Core Detroit to conduct five focus groups with partner organizations. Focus groups identified non-burdensome ways that project partners were already collecting or could easily collect information to quantify and track impact. This feedback was developed into quantitative surveys that were administered via partners in 2018 and analyzed in early 2019. Forty one percent of City of Design partners collected or are planning to collect data related to their project’s impact. At this early stage of the work, event attendance and demographic data is easiest to collect, and only three partners were able to measure the impact of programming on changes in perspective, thoughts on participation, or building usage. An additional three partners collected data on investment or revenue from public and private sources.
Data collection is ongoing.
Wherever impact is cited within this report, it has been sourced via these partner data collection efforts.
Interviews to inform the development of the three case studies were conducted in March, 2019, by EarlyWorks, llc.
2 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT By championing Detroit design, we contribute to the As a result, we are happy to announce that Detroit development of a thriving city that offers opportunities Creative Corridor Center has become Design Core for all. Detroit. Design Core Detroit will continue to serve Detroit designers by promoting their talents, strengthening their Since 2010, we have worked to strengthen and grow operations, and developing demand for their services. Detroit’s creative business community. Through a We will do this by utilizing our longstanding programs partnership between the College for Creative Studies and platforms. We will leverage Detroit’s UNESCO City of and Business Leaders for Michigan, we were founded Design designation to elevate the role of design in driving to help revitalize Detroit’s economy by establishing the city’s revitalization while continuing to grow Detroit’s creative density in Detroit. So far, we have assisted creative density, new jobs, and overall economic impact. A LETTERmore than 200 businesses to start-up, grow or land businesses in Detroit, leading to 2,500 new jobs, and The pages to follow serve as an outline and as a FROMmore than OUR 20,000 square DIRECTOR feet of commercial real estate revitalization of the purpose and personality behind absorbed. Through our recognized platforms, we have Design Core Detroit. Design Core Detroit acknowledges become known as the central hub for Detroit’s design our history and looks forward to a future where Detroit community. Through our efforts, Detroit was named is recognized and valued as a world-class resource for The Detroit City of Design initiative has an ambitious vision – to drive the first and only UNESCO City of Design in the United creative talent. equitable growth by developing Detroit into a leading center for the States in 2015. practice of inclusive design. Design Core Detroit is pleased to share this Thank you for your continued partnership. report on its first year of community action to advance the strategies We have reflected on what this designation means in the 2018 Detroit City of Design Action Plan. for Detroit, the evolution of our organization and the
More than 50entrepreneurial Detroit organizations, landscape businesses in Detroit. and institutions Through are developing diversediscussion talent with ready our for clientstomorrow’s and challenges,partners, weinvesting have in the growthrecognized of Detroit’s adesign need businesses,to streamline and anddriving better a policy articulate Olga Stella, Executive Director OLGA STELLA environmentour that new demands and uniqueinclusive purpose. design. While there is still much DesignExecutive Core Director Detroit work to do, we can already claim many successes. Design Core Detroit
The stories in this report embody the values of the Detroit City of Design initiative – diverse experiences, accessible opportunities, and collaborative relationships – and also the hardworking culture of our i community.DESIGN Every CORE day, DetroitersDETROIT make IDENTITY their city a SYSTEM better place for everyone. Together, we will show the world why inclusive practices and mindsets create better products, services, systems, and places.
We’re proud of our partners and excited for what’s ahead for Detroit and its design community. We hope you are inspired to be part of this movement, too.
3 DESIGN FOR ALL THE ROLE OF INCLUSIVE DESIGN
OVERVIEW GENERAL INFORMATION
NAME OF CITY: Detroit COUNTRY: United States AS A UNESCO CITY OF DESIGN, DETROIT IS PART OF A NETWORK of cities around the world using design to improve the lives of everyday people. CREATIVE FIELD OF DESIGNATION: Design This designation puts Detroit’s design assets to work, ensuring a more sustainable DATE OF DESIGNATION: December 11, 2015 and equitable future for all Detroit residents. ENTITY RESPONSIBLE FOR THE REPORT: Design Core Detroit As a member of the UNESCO Creative Cities Network (UCCN), our goal is to establish Detroit’s unique role as a global leader in inclusive design through collaborative action. OUR CONTRIBUTIONS TO THE UCCN
Over the past year, we have been hard at work with our partners to view inclusive Four Annual Meetings Attended: design through hundreds of different lenses. We have brought together the • Ostersund, Sweden – 2016 voices of myriad individuals and organizations, illustrating how diverse viewpoints • Enghien-les-Bains, France – 2017 are converging to produce inspiring and often surprising solutions. These ideas • Krakow-Katowice, Poland – 2018 are embracing the spectrum of human experiences in Detroit and enabling • Fabriano, Italy – 2019 design to engage more community members more equitably, confidently, and independently. Hosting the Annual Design Subnetwork Meeting: From the Northeast Detroit community beautifying its abandoned spaces with • To be held during Detroit Month of murals painted by a neighborhood talent to the equitable mobility research lab Design – September 2019 tapping the brain power of everyone from graduate students to neighborhood elders, these stories are as inspiring as they are transformative. Hosted two international conferences in Detroit with participation from UCCN They illustrate what Detroit does differently and what it does best: foster accessible members: opportunities, collaborative relationships, and diverse experiences that empower • Detroit City of Design Summit/Detroit everyone – from business owners and policymakers to residents and beyond. Design Festival – 2016 • Detroit City of Design Summit/Detroit And our momentum is building. Design Festival – 2017 In this report, we will share where we have been and where we are going as a Our Director of the Detroit City of Design City of Design. We will show how our partners are pushing progress forward by designation, Ellie Schneider, also served focusing on talent, investment and policy to re-envision our city’s inclusive growth. as a UCCN steering group member: We will show how together, we are imagining a better future for all Detroiters. • Deputy Coordinator, 2016–2018 • Coordinator, 2018–2020
Evaluated UCCN applicants: • 12 applications reviewed – 2017
4 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT WHAT IS INCLUSIVE DESIGN?
Design
Design is a process by which aesthetic, cultural, social, technical, and economic potential is imagined and then translated to give order to objects, environments, and activities. The outcomes of design include products, services, systems, communications, buildings, and environments that improve daily life.1
Inclusive Design
Inclusive design takes into consideration the spectrum of human diversity and the individual experiences of each person to create solutions who have a broader social impact.2 By designing for people that may seem like the exception in society, we can design places, products, services, and systems that work for all people in society.
TAKING ACTION TOGETHER
Working together with partners from industry, academia, government, community, and members of the UNESCO Creative Cities Network over the next 10 years, the Detroit City of Design initiative believes that through the practice of inclusive design in Detroit we can make an impact in these three strategic areas:
TALENT INVESTMENT POLICY
Develop talent that is Invest in Detroit’s design Create a policy environment that representative of the diversity businesses and resources embraces inclusive design to inform of our communities and create to advance design-driven how the city looks and works, raising opportunities that encourage industries, especially in ways awareness of the value of inclusive people to strengthen or establish that develop the practice of design and its tangible impact on roots in Detroit. inclusive design. Detroit.
1. Beaney, 2015; 2. Calvert Foundation, 2017. DESIGN FOR ALL 5 VALUES THAT GUIDE THE WORK
Design Core engaged with community to establish the City of Design initiative’s guiding principles.
In 2017, Design Core convened 15 engagements and collected input from 1,000+ community members and stakeholders over five months.
VALUES FOR INCLUSIVE GROWTH:
THROUGH DESIGN, DIVERSE EXPERIENCES BROADEN OUR HORIZONS We know that our collective wisdom and unique perspectives empower us. We seek out diverse experiences that inspire us, push us to be curious, and help us grow.
THROUGH DESIGN, COLLABORATIVE RELATIONSHIPS BRING US TOGETHER We recognize that together we can accomplish more. We nurture collaborative relationships in order to cross-pollinate ideas, exchange resources, and realize our goals.
THROUGH DESIGN, ACCESSIBLE OPPORTUNITIES INVITE PARTICIPATION We believe that open doors lead to prosperity. We demand accessible opportunities that allow us all to meet our basic needs, lead fulfilling lives, and thrive in our communities.
6 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT IMPACT Detroit’s City of Design network currently includes 52 partners working on 62 distinct projects Detroit to foster talent, invest in design City of Design and advocate for policy that Network demands inclusivity in order to develop a happier, healthier, more welcoming future for all Detroiters. Read on to learn about their impact.
7 DETROIT DETROIT ECONOMIC GROWTH INSTITUTE COLLEGE FOR OF ARTS 400 FORWARD CORPORATION CITY OF DETROIT CREATIVE STUDIES DEPARTMENT OF TRANSPORTATION ECOWORKS
MICHIGAN INDUSTRIAL HISTORIC CITY OF DETROIT SEWING AND PRESERVATION DEPARTMENT OF INNOVATION THE PLATFORM NOIR NETWORK PLANNING AND CENTER DEVELOPMENT DESIGN PARTI TECHTOWN DEPARTMENT 52 DETROIT STUDIO [CI] DESIGN PARTNERSHIPS
UNIVERSITY OF N’NAMDI DETROIT MERCY CENTER FOR TAUBMAN ALLIED GRACE IN DESIGN SCHOOL OF CONTEMPORARY COLLEGE OF MEDIA ACTION PROJECTS CORE ARCHITECTURE ART ARCHITECTURE LAAVU DETROIT AND URBAN GENSLER PLANNING
THE CHARLES H DETROIT WRIGHT MUSEUM RIVERFRONT OF AFRICAN CONSERVANCY AMERICAN HISTORY LAWRENCE TECHNOLOGICAL LIVING UNIVERSITY ARTS NORTOWN DETROIT CENTRIC DESIGN JUSTICE CULTURESOURCE COMMUNITY STUDIO CENTER DEVELOPMENT CREATIVE MANY C.A.N. ART CORPORATION MICHIGAN HANDIWORKS CRANBROOK ART MUSEUM
MICHIGAN ARCHITECTURE THE UNIVERSITY PREP OF MICHIGAN DESIGN CORE INVEST DETROIT DEARBORN/FORT DETROIT BUSINESS AIA DETROIT ROUGE GATEWAY PROGRAMS ROSSETTI PARTNERSHIP MIXD CITY OF DETROIT COMMUNITY ARTS PARTNERSHIPS
ACCESSIBLE BRIGHTMOOR DESIGN MAKER SPACE WORKSHOP IT STARTS SOUTHWEST AT HOME DETROIT SMITHGROUPJJR MOGO BUSINESS ASSOCIATION HENRY FORD HAMILTON LEARNING ANDERSON INSTITUTE
For more information about our partners and collaborations, see the Acknowledgments section starting on page 40. SIMONE DETROIT DESOUSA IFF CAPITAL IMPACT FUTURE GALLERY CITY PARTNERS
8 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT IMPACT 9 PROJECT METRICS
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IMPACT 11 EVENT METRICS
DESIGN CORE DETROIT MONTH OF DESIGN 2018
30 VOLUNTEERS
MAIN DESIGN 5 CORE EVENTS 37 INDEPENDENT EVENTS +32 HAPPENINGS
1 24MONTH OF 1DESIGN:0 EVENT LOCATIONS, 2018
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N 3. Noir Design Parti Lecture DEARBOR SO N ER FF D JE OO 4. Brandon ‘B-Mike’ Odums Lecture KW OA 5. Focus: On Detroit Photography Festival 6. 2018 Junior League of Detroit Designers‘ Show House 7. Building Our Next Generations With SE Detroit 8. Photography For Designers 9. Gold Ink + Red Wine at Post 10. Preserving Culture Through Broadcast Media
12 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT R 2 C iio 2 S o t B n S a St t a O a p S S ll d n t t a O M e v un St S M m e e R t d ou S n iin e k t d o n on n e l u S M o to t A e e ll au O d M no rs t A e le a T lliid rn ar t A llr r illw O WY c t e a St A r o r o i O O F u S V M r S t o o S M O Eu k V er St n K E M r rk lle S ss n tt E r l W M D W a d th t e le W M W Pa nd iit to L R P t n o L S a L MONTHia OF S DESIGN:a EVENTm LOCATIONS, S 2018 a t iid a h S S t t O E ni d h S iin A t n S d A O E iin rd C n t n y A F l rg ar e t lly m R ll iir wa e ss b ER L le V w N E V e N S m a E r S S o a N ry S S ro N S y t t D tt Tr n S St t VD n E D t e D LV D St S e t L l S G E S t un St B Pl S G ry t u P t r th er n t bu et ste D a db Central Detroit, MI B u t m y e M N t St E C N S Ly w M e A ee F o t re R ke d r S a R uk rd r a d w G au o a r la G w F n a el iillw ll n w D t M se Se D S E s S S n E d t to E St Pll t t rt S P t r E r r r S Ho E er fer ste H A St lm eff lliis n 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Drinks x Design: SDesign CrawlD B 13. Designs on Technology t F P f 1. Drinks x Design: SDesign CrawlD B 13. Designs on Technology t P b E f tt rd S b 4 a E l ff n rd r 4 a la a r a a a t R o s o a t e in R o s tt ro y e ai I o h p iis y ra IV o p s r V o S e B n S t E a e B H n S St E a H E k S S t t E k t n t R t y S n t a R S t y t t a l S e c e t l le e S y l c S y m 2. Colloquy of Mobilesr tt The Influence of Creative Tech b llm r ib e e 2. Colloquy of Mobiles n The Influence of Creative Tech C i a e e rr t n C S a c t iis S c A c St s t Anti n S e t ll t B ntiet n o re S t i n B etam r S S i a liia o o S ff on r m sa l t le f o r is o n m t le f u i no n am p o M u A la g c m ss Ave l a 1 S y J em rr e P Ma 1 S S C Jo Te d t h e M 4 3. Inclusive Design Workshoptt and Onh Tomorrow’s Business S te 3. Inclusiver Design Workshop and L Onh Tomorrow’s Business t r L t S S t tt e o n 5 St S ry S e h he St o 5 S t r t C ye h th S d t rd t n t C y l u h g th ar e a l S L s g h ya e h fa P S in d A e dy H W r a t t rti lv ed W ry La e t ar Bl D S Le ys L lle a r B L i sl o 1 M Jr r tt it le c 1 g th r iic 7 ng 14. Eastern Market After Dark h r N 7 Bookin Signing With Kat Holmes 14. Eastern Market After Dark N Ki Y e D t K e th t r h W rr St W e S F n S F lll o t t l c t R St S a R t Be 15. Introduction to Ford Steam Lab For E llm t B 4. Road to 150: French Paper Tour 15. Introduction to Ford Steam Lab For H a St S tc t tt l I n St St llle Pl F o a S t 1 5 n ul et R i M iia S 16 iso M R llie b 16 i M i o 2 b t o 2 W h d t iv J W m th d S v J B n m et a R S 5. Toyota Lecture Series: Kat Holmes Middle and High School TeachersB n llu e M R n a Middle and High School Teachersl b M o 5. Toyota Lecture Series: Kat Holmes a l d o b a o v d o a t rr C iza y in d d lli t y S lli d C W P E S n a C C W E R c S n a S a E Madison St R iic t o S t a n t o iin tt St rrk a a r n S L k n h r t e n c t tt On How Inclusion Shapes Design 16. Equity In Education: Imagining I A ec A t On How Inclusion Shapes Design 16. Equity In Education: Imagining I A d e A e d ye F v M y v o n fa F e t af ll t La C O p o E L ll C h i E P h in E E re S e d rr 6. The Designer Dating Game A New Future In Detroit A R S St e lvd a t l 17 t S S B v D 1 7 18 b S e B a D t 1 8 t e N t t t S m tt N S om et S co ye S y a fa e M af 7. The Rude Boyz 17. The Detroit Wine Stroll lle M La g d e t a n v t S B St t B ra A S S e r e s lle rr ro d G e nr m d e on a id E v o 8. Youth Day 18. Architecture Walk & Experience da i Clifford St 19 E ii M d R t A M R St A d d W llvd e B rn te La F tt E L 9. Picnic Design Tour Fa ye E r r y B D G rm fa e za G m af e z e L a lla rr e tt L t P iis r S E St s t r S u S w o S d q tiio t b e Y q 20 t t e ne o r 19. Sukkah X Detroit E 20 a i 10. Shape: Defining Furniture In S o r 19. Sukkah X Detroit 2 E ra i 10. Shape: Defining Furniture In S e o 2 L r e o e La B s l G v rr L B n s ld G A t n l G d A n t n lv d e n S v d A e t N A o rt S d S o r S d B t o B m t o iim tt F tt O M S O T M S E ur T E ur S s t s Michigan’s Design Legacy 20. The Kit Live Vendor Showcase P State St Michigan’s Design Legacy 20. The Kit Live Vendor Showcase P State S e R e a R a t t
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P P F l 11. Blended: The Intersection of Culture 21. Design + Tech: The Future Of l E J S c h 1 S D 1 h D w s 21 E t e 2 1 e t e e & Design Creativity N & Design Creativity S l N t S lb S t i t b R S S iz t R a z y e a liin e t C A ce i kl St C S L nc in k rr t S S L sa n n ss tt a t G iss tt a t t ai tr Fr P o s W na C A F b 2 s Re A ll 22. 2018 Brand Camp Summit: Humansb n s R R 12. Jumpstart Youth Entrepreneurship B 22. 2018 Brand Camp Summit: Humansb n R B n 12. Jumpstart Youth Entrepreneurship B B n A l d A T lv d A R e tt v R I o d e S a e O u iin S F W u n H b e H i & Cities - Building Brands That Matter ie S Program For High School Students & Cities - Building Brands That Matter O S I O n t 1 I n t 1 N 0 L S tt G tt h G D 16 6th A V S Ave 23.t Bikes, Beers, and Balusters T e e 23.t Bikes, Beers, and Balusters T e 22 r O 22 r t O m S t 2 e St 0 se r S 0 o ss N r t o N te t n ro t h R St n b B a 1 S b t B te tt a St a tw S 5 tt L S a t te S d A t t t rd H tt t O t n t r H e h ra t a e ra a a w 2 W a s S M o 5 2 W P S P N M o 5 r S N H B n r S tt a l t T l d a l z t tt t T lv d z R St H v s New R r d h wark te i k St E rt B in o t r P S ro g tt o R t S V t o i to a o o iv o a b k v n 1 b e n iin b ll t n 8 A y r B S Y n rf B tt t E n f l h e t E r lv ish e h 1 L ro v di 1 L S o d nd 7 G P n n A S 7 G P tt n a A S 1 o ta t tt A o tt t S n h 6 B 2 n 6 B r 1 D r 2 t rtt D Dr 1 n S th e 0 r D 1 S h e rr er s e t r tt 8 te s t S r h 8 n tt S S h t e S t S S th C S S t tt S t h St ic t tt t t d S ivi t t 3rd Civ
IMPACT 13 WHO DID THE PROJECTS SEEK TO ENGAGE?
Target Groups for Partner Projects Partner projects addressed a wide range of underserved ENTREPRENEURS communities. 34 PROFESSIONALS GENERAL 30 PUBLIC focused on disabled 28 DETROIT % RESIDENTS YOUTH 12 individuals (physical, COLLEGE emotional, cognitive, STUDENTS 20 20 chronic illnesses, 16 sensory minorities) 8% focused on women
% focused on LGBTQ The majority of projects targeted at youth focused on 4 individuals high schoolers (14) or middle schoolers (10).
Some projects worked with preschool and elementary level students.
Projects Trying to Reach Specific Racial or Ethnic Groups
BLACK 14
HISPANIC 7 ASIAN 6 ARAB 4
One partner also mentioned Native American/Indigenous peoples as a focus population.
14 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT GRANTS + AWARDS:
One third of partner organizations received additional funding in the form of grants or awards related to their projects. More than 10 percent of partner organizations reported being able to increase their capacity as a result of their City of Design projects. Partners report 237 connections or partnerships among themselves and with other UNESCO City of Design partners. Knight Arts Finalist: Fort Street Bridge Park 400 Forward, a Knight Arts grant awarded initiative introduces young girls to architecture, IMPACTED provides scholarships and wrap around services 60 PARTICIPANTS to college students, and opportunities for African American women in architecture. It received media attention from entities like Knight Arts Finalist: Architect Magazine and Architectural Digest. CAN Art Handworks Detroit Gallery of Metals IMPACTED 30 PARTICIPANTS
Architecture Building Communities: Detroit (ABC:D) 100 YOUTH REACHED
Gensler’s Detroit office won an international, firm- wide Gensler GEAD Award for Community Impact for their work on the City Year classroom design. 25 VOLUNTEERS AIA Detroit Committee on Diversity
Creative Many had the opportunity to speak at the professional art and social change conference, ArtChangeUS REMAP: Twin Cities, convening about their four-year Resonant Detroit program.
IMPACT 15 Zoning Reform
Laavu’s work towards zoning reform has resulted in recommendations to the city council, which will hopefully be implemented in seven test areas. Laavu was able to influence public policy from a design perspective; the bulk of implementation work will be for city government to implement. Laavu won the Michigan Chapter of the American Society of Landscape Architects’ Merit Award for the zoning work and was featured in Medium. The work is supported by a $75,000 Knight grant.
Seebaldt Pilot Project
One of the largest neighborhood investments came from studio[Ci]’s Seebaldt Pilot project. The Seebaldt Pilot (TSP) will revitalize 48204 by implementing a Net Zero Energy district (with innovative energy, water, food, waste reduction, and mobility infrastructure), and renewable systems programs for education, workforce development, culture, economy, and empowerment for the almost 30,000 low- and moderate-income residents.
• $570,000 capital investment in net zero infrastructure and the public realm and an additional $300,000 in grants to compensate pro bono technical and design planning services.
• Awards: Michigan Agency for Energy (event sponsorship grant), $50,000 sustainable construction award
• Engaged 100 volunteers + 200 participants
16 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT Inclusive Design “We’re building more bridges at Work throughout the design and built environment community throughout Detroit. Detroit is uniquely positioned to break with some of those paradigms DESIGN in terms of how design professionals and businesses -DRIVEN relate and collaborate with COMMERCIAL one another.” Charlie Klecha, Managing Director SPACES AIA Detroit*
17 Envisioning and Celebrating Design-Driven Commercial Spaces in Detroit
Design plays a critical role in welcoming, attractive, memorable, and unique spaces – inside and out. When businesses apply design principles to their projects, it can be a powerful tool for creating transformational cultural and social change in the city.
Vibrant, active commercial corridors are a marker of healthy, desirable Commercial revitalization is dependent upon including community community life. In Detroit, many commercial corridors are struggling voice. Neighbors and community stakeholders should have the with an abundance of vacant spaces that make attracting and retaining opportunity to provide their wants and hopes for what they can anchor businesses difficult. Detroit neighborhoods deserve clean, safe, access close to home. well-designed thoroughfares with places to eat, shop, and drink where residents and visitors will want to return again and again. However, as is often the case with small businesses trying to establish themselves, many aren’t sure where to begin when it To successfully revitalize commercial corridors, these areas must be comes to design or to the value of investing in design as a means properly planned for, not just in terms of aesthetics, but in walkability, of growing their businesses. Design Core saw this as a unique accessibility, transit, and more. It often requires significant investment opportunity to bring together a variety of resources to 1) recognize from small business owners. In Detroit, several organizations offer tax pioneering businesses for incorporating professional design services incentives, grants, loans, and counseling through programs such as into their vision as a way of incentivizing and elevating design in Detroit Economic Growth Corporation’s Motor City Match and Motor the city, 2) aid small businesses who are looking for guidance in City Re-Store (both of which are City of Design partner projects), which creating welcoming, design-driven spaces that will help them deliver help businesses to revitalize their spaces with quality design. differentiating experiences, and 3) expand market opportunities for young designers.
18 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT “When you’re surrounded by attractive businesses that offer great experiences, they create a sort of living environment that makes a difference in people’s daily lives. Enhancing the quality of the living environment is something that you start at a small scale and it becomes a movement.”
Sylvie Champeau, MGP Counsellor
Analysis & Management Control, Design Bureau, Economic Development Department, City of Montréal
Rewarding businesses for design Detroit award. The award honors commercial projects Design Core recognized the need to acknowledge both those where business business owners who have invested in design and the designers who owners have helped further their vision as a way of growing Detroit’s commercial hired professional corridors, promoting accessibility, and preserving local identity. designers to help them in the design As part of a shared dialogue in the UNESCO City of Design Network, or renovation Design Core learned about Montréal’s Commerce Design Awards. of their space. This program was designed to lift up Montréal merchants and Business owners restaurant owners who invested in professional design services, and designers must positioning them as successful role models. Since its inception apply together and in 1995, the award has been licensed to 14 cities worldwide. are awarded at an official ceremony. Design Core began to research the award for Detroit, and traveled “It’s the strength of to Montréal with a delegation that included representatives from both the designer the City of Detroit planning department, AIA Detroit, and Detroit and the small Economic Growth Corporation. The group swapped learnings with business owner Montréal City of Design colleagues, met with business owners, that produces and visited the spaces of several of Montréal’s Commerce Award good results,” says Sylvie Champeau, City of Montréal and Juror of winners. “In Montréal, we saw design that is contextual to its Commerce Design: Detroit. “The vision of the business owner can environment. The best design is sensitive to place and the trip impact the design of the designer who analyzes things differently really reinforced that. The design fit the neighborhood. It looked than the entrepreneur. The synergy between the two is critical.” like it belonged there,” said Kimberly Driggins, Director of Strategic Planning/Arts & Culture, Planning & Development Department, City In the first year, 10 Detroit businesses were selected as the winners of Detroit. “Many of the award winners we saw in Montréal were from a highly competitive group of 37 submissions and 18 finalists, in neighborhoods that were outside of the city center. We thought, representing a broad range of businesses, scales, neighborhoods, ‘Okay, we can do this. This program could be successful here.’” and business types. “The winners were amazingly spread out throughout different neighborhoods. It wasn’t only downtown. A In 2018, Design Core and its partners at AIA Detroit, with support couple of years ago, you might not have expected businesses in from the Bank of America Charitable Foundation, the Hudson- those areas to win,” said Sylvie Champeau. “When you reward these Webber Foundation, and New Economy Initiative, licensed the businesses and success stories, it encourages other businesses to program from Montréal and launched the Commerce Design: invest in design.”
INCLUSIVE DESIGN AT WORK | DESIGN-DRIVEN COMMERCIAL SPACES 19 “People are influenced by their own environment. If you start taking care of your own environment it’s like taking care of yourself. A positive reinforcement cycle happens. When At various points in the development process, the team brought you think about a renaissance, this together different people from the neighborhood – from residents to local business owners and stakeholders – to gather feedback on plans is how you plant those seeds and for the building. “I think that was the really important architectural they start growing. We’re still doing moment. There were many complex conversations and we saw the power of the design working to bridge the community groups. It was this in Montréal.” powerful that this small physical intervention had a big impact on the conversations of the neighborhood,” said Wuollet. “I remember in one of the meetings, there was a gentleman who was quiet during our Zebulon Perron, Founder of Atelier Zebulon Perron presentation, and then after he said, ‘I can’t believe this can be ours, our own community space.’” Commerce Design Montréal award winner
Ezekiel Harris, Executive Director of MACC Development who operates The Commons, says that he’s already seen an uptick in business due One of the Detroit winners, The Commons in Islandview, is a to the attention from the award. “It’s free marketing. Your business combination coffee shop, laundromat, and community space in a is being talked about and people are visiting your spot because they formerly vacant building in Detroit. The space was purchased nearly heard about the award. It’s the next best thing that you can ask for a decade ago for $500 by a non-profit, MACC Development. MACC other than free money.” Development’s long-term vision was to create a neighborhood staple for community gathering and youth literacy programming that The Commons is just one of many small business design wins would have a transformational effect on an unstable, often ignored burgeoning in the city of Detroit. The Commerce Design: Detroit neighborhood. award serves to celebrate the impact of these spaces while increasing competitiveness, growing the market for local design MACC Development hired Laavu, an architecture and urban design professionals, and helping to preserve the unique local identity of firm, which worked hand-in-hand with them through every step of Detroit neighborhoods. “The competition is building a community the design process. “One of the most important things in designing and that community is being connected in ways that they might not this space was to mark its place in the city, to create a presence in the have been,” says Driggins. “The proof will be, over time, how this can neighborhood,” said Kaija Wuollet, Founding Principal, Laavu. “People build a movement. How this can be something where small and local were walking by wondering what we were doing. It was exciting to be business owners are thinking about design not as a burden, but as a able to tell neighbors that MACC Development is committed to being value add.” here and they’re proving it by investing in the building.”
20 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT “The award is very inclusive. It makes it possible for a very high-end hotel to be in the same contest with corner bakery that is well-designed, but with less luxurious materials.” To create the Design Guide: Neighborhood Business, Stijn Debaille, Region Coordinator Design Core: Held focus groups with Kortrijk Design in Kortrijk, Belgium, small businesses to a UNESCO City of Design that has ensure the evolving Gathered insight and also licensed the award guide’s language was expertise from several accessible, relatable, volunteer design and relevant to their companies on their challenges. step-by-step design process with small businesses. Hosted information sessions in four city quadrants to Used local photography distribute the guides and case studies to and get the word out Creating a neighborhood design guide illustrate points so that about the resource, business owners could inviting hundreds of In its conversations with business owners across the city, Design Core see themselves in the small businesses to realized that another way it could help was to create an education outcomes. participate. piece that could guide small business owners in the design process. The piece would touch on all the different disciplines of design: from branding to digital design to merchandising and display.
“We were originally thinking about a guide for the built environment, the physical space, storefronts. But, you can’t get to that point until you understand your brand: the identity, the brand character, the digital assets. We realized that our guide should touch on all the different categories of design because they all relate. That’s how to toolkit was born,” said Bonnie Fahoome, Design Core Detroit Director of Business Programs.
Design Core began developing the “Design Guide: Neighborhood Business, A Practical Resource for Understanding and Working with Design to Bring your Brick and Mortar Business to Life” with local partners, TechTown Detroit, Detroit Economic Growth Corporation, JGA, and incubator Ponyride. This effort was sponsored by the Bank of America Charitable Foundation and TechTown Detroit.
INCLUSIVE DESIGN AT WORK | DESIGN-DRIVEN COMMERCIAL SPACES 21 In the past year alone, Design Core distributed almost 500 copies to both small businesses and designers alike. Business support I AM A I AM A I AM A organizations around the city, like TechTown’s Designer Small Biz Building Retail Boot Camp, are using the guide to Owner Owner I design or inform their design curriculums. Design Core fabricate brand, I own or operate I own or control digital, or physical a business with a commercial spaces continues to host regular interactive hands- spaces and assets. physical location. or property. on workshops where professional designers walk small businesses through moodboard exercises using the booklet as a guide. I want to help new I’ve worked with a I want to be thoughtful and potential clients professional designer about designing my understand and on my brand, digital building or space Designers are also using the resource as participate in the assets, or physical with and for the a business tool. “We’ve had designers ask design process. space. neighborhood and my tenants. for these guides because they’re helping to Y N Y N Y N educate potential and future clients,” says Fahoome. “It helps the designers to have more I want to develop I want to enhance my new business business by developing successful projects by working with clients opportunities. my brand, digital assets, I’ve worked with or physical space. a professional who understand the process and can keep the Y N designer and want flow moving throughout the execution.” Y N my building and tenants to be I want to network, recognized for learn, and share good design! The impact of the guide has gone beyond the with other designers. borders of Detroit, reaching as far as UNESCO Y N Y N City of Design, Kortrijk, Belgium. Design leaders I’m ready to hire a professional in Belgium heard about the Detroit design I want to bring designer. guide through the sharing of information awareness to my design work. Y within the City of Design network. Stijn Y Debaille, Kortrijk Design Region Coordinator, says Kortrijk was inspired by Detroit and is
considering creating a design guide of its own. Join the Apply for Download the “The guide tackles the right questions and DESIGN COMMERCE DESIGN NETWORK DESIGN GUIDE helps to prepare the entrepreneur for their meeting with the designer,” says Debaille. “It really elevates awareness on design and design thinking, and adds value to a small www.designcore.org business.” “Business owners are discovering through the award process how impactful design work is for their business. It’s the same message they get through the design guide. They have the same aha moment where they discover, ‘If I think about
* While with the AIA Detroit during the development of this this intentionally, this isn’t just about bricks and case study, Charlie Klecha is now Interim Executive Director of the American Institute of Architecture Students, closely mortar, it’s about the space that I want to create.’” affiliated with AIA Detroit.
Charlie Klecha, Managing Director
AIA Detroit*
22 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT HOW INVESTING IN DESIGN CAN IMPROVE THE CITY
CASE STUDIES
A B C D Road to Readiness The Platform EDITION Vacant Not Blighted Program Fourth Floor Gallery Store Walking Tour
Design Core’s Road to Readiness The Platform’s Fourth Floor program Simone DeSousa’s EDITION space The Vacant Not Blighted walking tour Program was one of the three focuses on cultivating creative significantly increased foot traffic and and accompanying Finance Fair took programs focused on increasing professionals by offering accessible sales. Part of the project involved a place on August 18, 2018, in Detroit’s access to financing and other space for emerging creatives. The new model combining a regular store Riverbend/Jefferson Chalmers support for small businesses and program’s success is reflected in and monthly mini features. EDITION’s neighborhood. The one-day walking entrepreneurs. The program educated the renewal and expansion rates audience has expanded this year, and tour took place within a two-to-three small makers and manufacturers on of tenants (currently at a 100% has experienced a 50% increase in block radius of the intersection of positioning themselves for future occupancy rate) as well as tenant- sales, becoming known as a space Ashland Street and Kercheval Avenue, capital acquisition. The project served reported increases in portfolio you can come to find unique quality which featured three vacant homes 20 participants. This project helped sizes, revenue, exposure, and client work produced locally. and sites of neighborhood history. entrepreneurs expand their growth attraction. The Platform also works The featured homes were determined and understand the potential barriers to match the creative talent on the by the Land Bank, through a selection to capital that exist. Fourth Floor to relevant opportunities process of finding available “Own- across their other developments. It-Now” homes with clear title, in rehab-able condition, and walking A distance from one another. The was work conducted to help people understand vacancy and blight. This tour helped further the local goals B to help revitalize neighborhoods and promote local understanding of design. The project was grant-funded through the Michigan State Housing Development Authority and the State Historic Preservation Office.
60 percent of attendees surveyed were from Detroit.
70 percent of attendees surveyed agreed that the tour inspired them © 3andathird to think differently about blighted properties.
There were three reported media mentions.
C
D
INCLUSIVE DESIGN AT WORK | DESIGN-DRIVEN COMMERCIAL SPACES 23 Inclusive Design “The average Detroiter faces a at Work laundry list of barriers: from cost of living to safety. Without a means of transportation, people cannot participate. They cannot engage in recreational activities, INCLUSIVE they cannot go to the library, they cannot even vote. Mobility MOBILITY enables participation for people.”
Maria Luisa Rossi, Chair and Professor
MFA Integrated Design, College for Creative Studies
24 Moving Detroit Forward How can all members of the community, regardless of location, socioeconomic through status, age or ability, move freely and safely Inclusive around the city? And how can designers Mobility work with government, education, industry, and community resources to ensure equal access for all, but also to ensure that the variety of voices have a stake in mobility conversations?
Everybody in the city needs to get from A to B: from work to school to leisure activities and beyond. Mobility is a basic human right. But it’s a part of daily life that can prove challenging to many Detroiters. With a faltering public transportation system in a city dependent upon cars, mobility is often not easily accessible or equitable in Detroit. This has been a source of concern for decades.
Transit is complex issue. But intricate issues benefit from the involvement of many voices. As we look to develop lasting mobility solutions, we must consider the people who most need it, offering up possibilities and options to support users of all abilities. CONNECTTEN BUS SERVICE
Design Core has been collaborating with the College for Creative The Detroit Department of Transportation (DDOT) has been working Studies (CCS) to gain a deeper understanding of these issues. on service improvements, including its new ConnectTen service which We have been bringing together local leaders, academics, and adds Wifi, peak hour frequency of 15 minutes, and 24/7 service to its community members to gather ideas, mine research, and reframe 10 most popular routes. As part of this ConnectTen rollout DDOT began the issue to imagine solutions that can benefit all Detroiters. implementing its department rebrand. A City of Design project, DDOT’s Here are just a few ways we are changing the conversation about visual design improvements will help DDOT communicate effectively with equitable mobility in Detroit. riders and improve the experience and the accessibility of the system.
INCLUSIVE DESIGN AT WORK | INCLUSIVE MOBILITY 25 2030 DETROIT EQUITABLE MOBILITY PROJECT
Two solutions created by CCS graduate students were chosen to be featured at the Cooper Hewitt, Smithsonian Design Museum exhibition, The Road Ahead: Reimagining Mobility through March 2019.
Envisioning inclusive mobility solutions for the future
The 2030 Detroit Equitable Mobility project, was inspired by a research project from another UNESCO City of Design between Cite du Design in Saint-Etienne, France, and Michelin looking at mobility and autonomous vehicles. Since Fall 2017, a joint collaboration between Design Core, the College for Creative Studies (CCS), Ford Motor Company Fund, and the communications agency GTB, has been exploring how human-centered design can achieve a mobile future for all Detroiters. As such, the Ford Motor Company sponsored, and GTB supported, two CCS classes.
The 2030 Detroit Equitable Mobility project presented equitable The third phase, which partners CCS students with students from mobility solutions proposed by graduate students as a part of a the University of Detroit Mercy School of Architecture, sought to college course led by CCS Professor and Chair of MFA Integrated develop distribution-based and hyper-local service models — with Design, Maria Luisa Rossi. Through a participatory design approach an eye toward sustainability and inclusion — in actual Detroit involving stakeholders and design process experts, students in the neighborhoods. Currently, CCS MFA Integrated Design students first phase focused on education, creating conditions to reduce are working on the “Enriching Citizen Experiences Through Service the risk of youth migration, on supporting Detroit families’ health, Design” project. The project is sponsored by the Ford Motor Company nutrition, and employment, and aimed at creating an efficient Fund, and supported by the guidance team members (including Ford match between “offers” and “demands” within neighborhoods to City Solutions + VML Detroit + Ford Design). This class is working develop three long-term mobility scenarios. together with students in the BFA course Advanced Product Design II taught by Product Design Professor and Chair, Vincenzo Iavicoli, In the second phase, students utilized a human-centered approach who will lead the students through the design of physical objects, by working with end users at Detroit nonprofit Focus: HOPE. enhancing the service design solutions. Conscious that services Students used co-creation sessions to identify community needs are the soft infrastructure of society permeating our daily lives, and priorities on the design of services. “We support the inclusion students’ solutions aim to ensure that the future of the city — Detroit of multiple voices in the design process. At the beginning, in the in this case — and basic urban services are environmentally middle, and at the end. If you imbed the user during the design accessible, user-friendly, and inclusive of all people’s needs. process, you have a much higher chance to have a successful proposal,” says Rossi.
26 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT “The commitment to equity is both a journey and a process.”
Ruth Johnson
Transit Advocate
Establishing global leadership in inclusive design research Detroit has a unique opportunity right now to be a leader in inclusive design research – especially when it comes to mobility.
Design research can be an effective tool to develop products, services, “Even though Detroit is the and systems that respond to human needs and improve communication among stakeholders. What’s more, Detroit has a legacy of expertise Motor City, everybody knows in automotive, transportation design industries and education, and recognition of a shift toward mobility. how difficult it is to get
In the Fall of 2019, College for Creative Studies (CCS) and Design Core around. I think it is absolutely are planning to launch the City of Design Research Lab, which will pilot imperative to look at Detroit scenarios for mobility solutions of the future that will address the needs of all Detroiters. CCS faculty are strongly interested in developing and as a canvas to envision new conducting interdisciplinary design research projects, and Design Core Detroit is equally interested in advancing the goals of its UNESCO City of ways to think about mobility. Design Action Plan, which focuses on applying inclusive design practices to the challenges facing Detroit. The only way to study this research is looking for “The lab will result in the development of products, systems, and services intended to improve life for people in cities all over the world. solutions that are equitable.” No other independent design school in the US is doing it. Detroit will be the first.” — Ellie Schneider, Design Core Detroit, Director of Advocacy and Operations. Maria Luisa Rossi, Chair and Professor MFA Integrated Design, College for Creative Studies
INCLUSIVE DESIGN AT WORK | INCLUSIVE MOBILITY 27 The Research Lab will leverage Detroit’s design expertise to:
UNDERSTAND CREATE INCREASE INCLUSIVE MOBILITY PROTOTYPES GLOBAL AWARENESS Research grants and challenges for Ongoing interdisciplinary research Exhibitions and convenings during faculty, students, recent graduates, that involves academia, industry, Detroit Month of Design that invites and entrepreneurs to create physical government, and community which will the global design community to prototypes to test in partnership with yield new ideas, knowledge and data Detroit to discuss and explore best Detroit community organizations that can help grow understanding in practices and share new ideas about and publish research. the field of inclusive mobility. inclusive mobility solutions.
In early 2019, Design Core and CCS engaged Mark de la Vergne, Chief “We’re building a Mobility and Innovation Officer from the City of Detroit, to conduct a workshop to gain insight about the challenges and opportunities city for everyone. around inclusive mobility in Detroit. The collaboration brought together So, when we’re community members, CCS students, transit advocates, and mobility piloting new types experts in the industry to explore questions such as: of projects, we want to ask community A How do you design a solution with Detroiters instead of for them? members all the questions we B Can you define specific geographic areas where an intervention is urgent? ask ourselves in the design of the Can you define Detroit-specific user groups that C project, and learn are impacted by a lack of mobility solutions? how they prioritize D How can a design process be developed to include the issues.” those that are typically left out of the conversation?
Mark de la Vergne E How would you effectively communicate or market a new service to all Detroiters? Chief Mobility and Innovation Officer, City of Detroit
28 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT Gathering insight through “It’s important to get community community conversations members to participate because A critical component of Design Core’s commitment to researching and piloting equitable mobility solutions involves listening to and they need to be empowered. incorporating the voices and concerns of the local community. They have to speak up. It’s While innovations in mobility are being developed that provide new critical to have a variety of ideas for how people get around, these solutions often have a bias by those developing them. New services, whether they launch in people represented.” Detroit or elsewhere, typically struggle early on because the lack of knowledge that the service exists, how it can be used, or who it is for. Dell Stubbelfield
Participant Dell Stubblefield, a community engagement and Community Engagement and Outreach Employee outreach employee at Focus: HOPE, attended the Mark de la Focus: HOPE Vergne workshop with two other members of her senior housing community in Detroit. Many residents in Dell’s community rely on public transport to traverse the city. She says that often conversations on mobility in Detroit center on aspects like bike lanes, and not as much on her community’s concerns: efficient buses and improved shelters that provide protection from the elements, better lighting, heating, and safety. “I’m hopeful for better ways of moving around the city, for better bus service. I’m hopeful for cleaner streets and better pavement,” says Stubblefield. The workshop, she said, empowered her community by giving them a voice and broadening their own perspectives on the possibilities of design.
“Design and mobility go hand in hand. I hadn’t thought about it in that way before,” says Stubblefield. “I just thought about mobility from the standpoint of getting from A to B. Now, I think in terms of wellbeing. For example, a bus shelter could be not only a place to wait for the bus, but also a meeting place, a way to access community information, and a place to charge your phone.”
Other topics emerged in the workshop: from how to communicate transit updates to how to reframe the perception of public transportation, all of which were valuable to understanding and evaluating equitable mobility solutions for the future. Mark de la Vergne says, “700,000 people live in the city, so when we’re thinking about an idea, we want to hear as many voices as we can.”
INCLUSIVE DESIGN AT WORK | INCLUSIVE MOBILITY 29 INCLUSIVE MOBILITY SOLUTIONS IN DETROIT
CASE STUDIES
A B
Adaptive West Riverfront MoGo Bike Program Park Project
Kyra, a 13-year old girl with cerebral palsy, attended one of MoGo’s Detroit Riverfront Conservancy West Riverfront Park project invested both time Demo Days on the Detroit Riverwalk. A staff member from and money as it set out to answer the questions, 1) Who is the community we seek Programs to Educate All Cyclists, a partner of Adaptive MoGo, to serve? and 2) What is engagement? This public-private partnership involved found the right adaptive cycle (a recumbent tricycle) to fit Kyra’s 100 community meetings including benchmarking tours, tours of city parks in needs, and she was riding within minutes of getting set up. This other states, and a group of 21 Community Advisors (three cohorts of seven each) was her first time riding a bicycle - prior to Adaptive MoGo, she who were future park users. Engagement produced several insights including the did not have access to the type of cycle that met her needs. The guiding finding that the community wanted to be able to touch the water. The elation experienced not only by Kyra and her mother, but also by community had the opportunity to speak to the designers. Design previews and program staff and partners was palpable, with tears of joy in the presentations were held in public. The design decision involved a national jury that eyes of many. Since then, Kyra and her mother have participated included review of 410 comment cards, representing 83 zip codes. in other Adaptive MoGo Demo Days and rides and MoGo added 13 adaptive cycles to its fleet in May 2018. 53 reservation rides Slated to open in 2022, the new Ralph C. Wilson, Jr. Centennial Park is the largest have been taken on the cycles, and an additional 93 rides were public space project in Detroit to date developed through inclusive design processes. taken through four Demo Days on the Detroit Riverwalk. The story garnered national media coverage. The program not only helped increase access to Detroit’s outdoor activities, but also, by having the Demo Days and volunteers willing to inform people about the adaptive program, it increased awareness of the necessity of inclusive design for physically-disabled individuals. Detroit is one of the first cities in the country with adaptive alternatives in its bike share fleet. The project was supported by the Ralph C. Wilson, Jr. Foundation Design and Access Fund and the DALMAC fund.
30 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT Inclusive Design “Localized projects that are well at Work designed and that include the local community can shift the social dynamics in those communities. It COMMUNITY can do it in a way that’s beneficial for the residents who are there, in addition the investors or tourists IMPACT who might be coming in to see it.”
Paul Draus, Sociology Professor
University of Michigan-Dearborn
31 Creating Community Impact Through Collective Action All throughout Detroit, community and design advocates are engaged in grass-roots efforts to enhance their neighborhoods. These on-the-ground initiatives are sparking neighborhood revitalization and beautification that is as visionary as it is inspiring. Through Detroit City of Design initiatives, these opportunities are only gaining momentum.
Ideas are criss-crossing, new partnerships are forming and design principles are being shared across the network. Design Core is proud of our city’s array of diverse perspectives converging, creating a City of Design that is inclusive of all experiences and backgrounds.
“Being a part of this group enables us to interface with different people all throughout the city. Sometimes we might learn about an idea and think, ‘Oh, we can help somebody do this over here.’ We value the collaborative vision of the Detroit City of Design.” – Pat Bosch, Community Organizer, Restore NED
32 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT $840+ RAISED IN TICKET SALES AND DONATIONS
Revitalizing a Community by Reinforcing the Social Fabric 100+ PEOPLE VIEWED THE DOCUMENTARY Nowhere is the impact of grass-roots collaborative action more apparent in Detroit than in District 3 in Detroit, an often-overlooked area in the Northeast corner of the city. This area is home to nearly 100,000 residents with a per capita income of $12,561.3 For years, the area has struggled economically, facing neglect, divestment, and lack of resources. At the same time, its 8 VOLUNTEERS HELPED social cohesion has remained strong, with a network of block clubs, churches, and neighborhood FACILITATE THE organizations working together to fuel revitalization in imaginative ways. PROGRAMMING
One group that has been particularly transformative in Northeast Detroit is City of Design partner Nortown CDC, a place-based, grass-roots collaborative of residents, businesses, institutions, and affiliated nonprofits. Nortown CDC serves as Fiduciary Agent for Restore NED (Northeast Annette Stocks, Detroit), an initiative that fosters creative and beautification projects in Northeast Detroit, through Manager of the community organizing and land use visionary planning. Wilder Library Restore NED’s projects have touched diverse populations, uplifting residents and the profile of the neighborhood itself. One of the ways it has done this is by uncovering local talent and connecting Branch, was in them to opportunities that may not have been otherwise available. Restore NED community organizer and Northeast Detroit resident, Karen Washington, offers an example: attendance and was so impressed with “One of the first people we met through Restore NED was Walter Bailey, a renowned artist. We had no idea he lived within a block of one of our main parks. We approached him to paint murals the score, she hired that have become a permanent art display in the local park, and he’s now being commissioned around the city. Our work captured the interest of filmmaker Kathy Drasky who brought us into the local musician her documentary about the neighborhood. As we were talking, she mentioned that she needed a score for her film, so we connected her to a local musician, whose performing name is John to teach a ten-week Greasy. Kathy screened the film at our local theatre as a community fundraiser and we invited music course to our entire neighborhood to participate. Everything we do is a collaboration that connects people in the neighborhood. Art and beautification are ways to engage the average resident.” kids in the library.
3. www.artplaceamerica.org INCLUSIVE DESIGN AT WORK | COMMUNITY IMPACT 33 Northeast Detroit’s Wilder Library Branch also hosted a second viewing of the documentary, inviting children and their parents to design their own artistic visions for Northeast Detroit. Restore NED hopes to utilize these drawings as they design new community murals in the neighborhood.
Restore NED is also learning about new revitalization ideas through its City of Design partnership. “We see the caliber of professionalism and creativity in the network. That encourages us to look deeper into our district,” says Pat Bosch, Restore NED community organizer. “Partnership in the Detroit City of Design makes us more attuned to new possibilities.”
A case in point is Restore NED’s connection to another City of Design partner, Carlos Nielbock. Carlos is a master architectural ornamental metal and design artist, engineer, inventor, and craftsman. Specializing in ornamental metal fabrication and restoration in Detroit, Carlos’ massive self-sustaining windmills and stunning ornamental metalworks can be seen in Detroit’s Eastern Market district.
Restore NED thought of Carlos when approached by a Nortown CDC supporter, Jerry Chojnacki, who had an interesting art proposition. While organizing his home, Jerry stumbled upon his father’s old World War II Luger. Rather than selling this gun with a dark history, he wanted to refashion it into a symbol of “Inclusive design means peace. He met Carlos through Restore NED and then commissioned Carlos to create a work of art that represents light and hope. While the project is still different things to different under construction at the time of this writing, when completed, Jerry hopes to share it with his fellow members of the Detroit-based St. Ignatius Catholic people. When we look at our Community. Initially, it was Jerry’s story as featured in a St. Ignatius newsletter that helped Restore NED connect Jerry’s search for a metal design craftsman community, we think, here’s to Carlos Nielbock.
a person with talent. How do Carlos also works in partnership with Detroit City of Design partner, sociology we help them take it where professor Paul Draus. Paul himself is connected to Restore NED through research he has done on a Detroit park project in Northeast Detroit, as well as it needs to go?” through City of Design convenings. Paul and Carlos are collaborating on the Detroit Windmill project, a City of Design initiative that includes a fully self- sustaining, upcycled, wind turbine and micro-grid. It is considered the future of Karen Washington, Community Organizer self-sustainable energy, as well as colorful public art for all Detroiters to see and enjoy. Restore NED
“Making these connections and learning more about what others are doing at City of Design meetings has encouraged me to think about new ways I can help. As a sociology professor, my interest is the social benefit and how design can address social issues. The idea of inclusive design is an important focus for Design Core, too.” – Paul Draus, Sociology Professor, University of Michigan-Dearborn.
34 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT “The role of the designer in the future will be to be a facilitator. We are not the stars that are doing the work...We need to be the people that facilitate the dialogue.”
Maria Luisa Rossi, Chair and Professor
MFA Integrated Design College for Creative Studies
INCLUSIVE DESIGN AT WORK | COMMUNITY IMPACT 35 Connecting the Community Dots
Annette Stocks
Pat Bosch Karen Washington Manager at Wilder Branch Carlos Nielbock Detroit Public Library Community Organizer Community Organizer Metal & Design Artist of Restore NED of Restore NED
Commissioned Walter Bailey to paint park murals through Invited John Greasy to teach music Met Pat Bosch and Karen Washington collaboration with Allied Media Projects and Artplace America course to local children at a Detroit City of Design meeting funding Engaged Harmonica Shah, a local Worked with Jerry Chojnacki to create Appeared in Kathy Drasky’s documentary about Northeast Detroit Northeast Detroit resident, and his statue from his father’s WWII Luger fellow musicians to play Blues Shared ideas with Carlos Nielbock and Paul Draus at City of Collaborates with Paul Draus on music at the Wilder Library Branch Design meetings Detroit Windmill project Connected Jerry Chojnacki to Carlos Nielbock to create artwork
John Greasy Local Musician Paul Draus Sociology Professor Created score for Kathy Drasky’s film on Northeast Detroit Connected with Pat Bosch and Teaching a ten-week music Karen Washington at a Detroit course at the Wilder Library City of Design meeting Branch Researched Northeast Detroit for Joe Louis Greenway project Works with Carlos Nielbock on Detroit Windmill project
Jerry Chojnacki Walter Bailey Kathy Drasky Filmmaker Local Artist Harmonica Shah Created murals for Engaged Pat Bosch and Karen Northeast Resident Musician Washington in making of her community parks Member of St. Ignatius documentary Catholic Community Detroit Teaches adult art classes Plays Blues music at the at the Wilder Library Branch Wilder Library Branch Hired John Greasy to score her film Commissioned Carlos Nielbock to create art from Screened film at local theatre his father’s WWII Luger
36 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT INVEST IN TALENT AND SEE AN IMPACT
CASE STUDIES
A Brightmoor Maker Space “Water Cycles”
60 local students designed a functional and imaginative solar-powered water purification system; some traveling to Kenya in March 2019 to help implement the project near Nairobi. A third iteration of the Water Cycle is currently in development.
B
University of Michigan ArcPrep DPS Program
ArcPrep’s program facilitated awards for Detroit Public School Community District students: Three Cornell Summer Architecture Program full scholarship awards, three University of Michigan ArcStart awards, two internships at Rossetti Architects, one internship at Hamilton Anderson, and one internship at Smithgroup in an effort to strengthen the pipeline for young Detroiters to pursue careers in architecture and design.
INCLUSIVE DESIGN AT WORK | COMMUNITY IMPACT 37 ENVISIONED OUTCOMES
The Detroit City of Design is excited to continue to champion the potential of design to transform our communities, and put Detroit on the map as a globally recognized leader of inclusive design.
THROUGH INCLUSIVE DESIGN, we believe we can create conditions for a better quality of life in W
Detroit. By fostering collaborative relationships, diverse experiences, and accessible opportunities E ARE HIRING that empower everyone, inclusive design can offer solutions to the challenges facing Detroit and prepare the city to succeed in the 21st century and beyond. firms should increase.
FOR RENT
38 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT ENVISIONED OUTCOMES 39 ACKNOWLEDGMENTS
Detroit City of Design Partners
DETROIT DESIGNERS ARE PART OF A LARGER DESIGN ECOSYSTEM IN OUR CITY, which includes policymakers, business owners, and educational and cultural institutions. As the first and only UNESCO City of Design in the US, Detroit has over 50 City of Design partners activating the Detroit City of Design Action Plan through projects that advance the practice of inclusive design. Partners advance their work through local and global connections, and earn recognition for their contributions towards the Detroit City of Design initiative.
PARTNER PROJECT NAME
Outreach, Mentorship & Scholarship Program 400 Forward for Girls in Art & Architecture
Architecture Building Communities: Detroit K-8 Outreach Program, Committee on AIA Detroit Diversity and Inclusion, Urban Priorities Committee, Commerce Design: Detroit
Allied Media Projects Allied Media Conference
Brightmoor Maker Space Brightmoor Makers
C.A.N. Art Handworks Detroit Windmill Project
Capital Impact Partners Equitable Development Initiative
Centric Design Studio Talent Mentorship Program
City of Detroit Planning & Development Dept. Spirit Plaza, Design Center in a Box, Joe Louis Greenway, MIX TAPE, Form-based Code
Community Arts Partnerships, Community+Public arts: DETROIT, Equitable Mobility College for Creative Studies Project, Design Innovation Center
Community Development Advocates of Detroit Inclusive Design Workshop for Community Leaders
Cranbrook Art Museum Architecture Building Communities: Detroit K-8 Outreach Program
Creative Many Michigan MAKE + DO, Resonant Detroit
CultureSource Mural Arts Philadelphia's Arts and Environment Capacity Building Initiative
Detroit Design Network, Detroit City of Design Fellowship, Road to Readiness, Design Core Detroit Capital Access Work Group, Commerce Design: Detroit, Detroit Month of Design
Detroit Department of Transportation Branding and Signage Project
Detroit Development Fund Road to Readiness, Capital Access Work Group
Detroit Economic Growth Corporation Motor City Match and Motor City Re-Store
Detroit Future City Field Guide to Working with Lots, Vacant Industrial Land Strategy
Detroit Institute of Arts DIA Plaza and Cultural Connections Project
Detroit Justice Center Just City Innovation Lab
Detroit Riverfront Conservancy Dequindre Cut, Atwater Park, West Riverfront
EcoWorks Hope Park Project
Gensler Talent Mentorship Program, Randolph Career and Technical Center, FATE
Grace in Action Radical Productions + Stitching Up Detroit
40 DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT PARTNER PROJECT NAME
Hamilton Anderson Associates RogueHAA
JumpStart, Design Thinking Workshops for Educators, Henry Ford Learning Institute Workplace Learning Programs
IFF Early Childhood Education (ECE) Great Spaces and Places
Invest Detroit Road to Readiness, Capital Access Work Group, Strategic Neighborhood Fund
ISAIC — Industrial Sewing and Innovation Center Industrial Sewing and Innovation Center
It Starts at Home The Seebaldt Pilot
Laavu MIX TAPE
Lawrence Tech University Detroit Center for Design and Technology
Living Arts In-School Residency Programs, Out-of-school Classes
Michigan Historic Preservation Network Living Trades Academy
Michigan Interaction Design (MixD) MixD Conference
Michigan Science Center Stormwater Project
MoGo Regional MoGo Hub, Adaptive Bike Share Pilot, and Community Programs
N’Namdi Center for Contemporary Art West End Gallery District
Noir Design Parti Noir Design Parti
Nortown Community Development Corporation Create NED and Restore NED
N’Namdi Center for Contemporary Art West End Gallery District
Noir Design Parti Noir Design Parti
OptimizeWayne OptimizeWayne
Organization of Black Designers 2020DesigNation Conference
The Platform The Fourth Floor
ROSSETTI Talent Mentorship Program
Simone DeSousa Gallery Edition
SmithGroupJJR MIX TAPE
Southwest Detroit Business Association Facade Improvement Program
studio[Ci] LLC The Seebaldt Pilot
TechTown Detroit Retail Services and SWOT City, MedHealth Cluster
The Charles H. Wright Museum Stormwater Project of African American History
The University of Michigan-Dearborn/Fort-Rouge Gateway Fort-Rogue Gateway Partnership
University of Detroit Mercy School Detroit Collaborative Design Center, Community outreach, Inclusive Design of Architecture Workshop for Community Leaders
University of Michigan Taubman School ArcPrep Michigan Architecture Prep Program of Architecture and Planning
Wayne State University Adaptive Design Collaboration
41 On December 11, 2015, Detroit became the first and only city in the United States to receive the UNESCO City of Design designation, joining a network of now 31 design cities and 180 cities focused on using creativity as a driver for sustainable and equitable development around the world.
This designation is stewarded by Design Core Detroit.
www.designcore.org
@designcoredet
#detroitcityofdesign
“We’re spurred on by the idea that something like Design Core Detroit considers our work important and promotes it through their mission. IT’S LIKE THEY SPIRIT ALONG THE VISION OUR COMMUNITY HAS CREATED FOR ITSELF.”
Karen Washington, Community Organizer
Restore NED
DETROIT UNESCO CITY OF DESIGN | 2019 MONITORING REPORT