GOURMAND MAGAZINE The International Cookbook Revue Issue 29 / November 2012

US Guest of Honor in Paris Alistair Burtenshaw Top Cookbook Printers GOURMAND MAGAZINE Issue 29 / November 2012 index Alistair Burtenshaw, President of Honour 3

The US - Invited Country - Paris Cookbook Fair 4

4 Top World Printers at Paris Cookbook Fair 6

Entry Form Gourmand Awards 10

Souvenirs of Frankfurt Bookfair 12

12 News from the Gourmand Family 16

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GOURMAND trait of Alistair Burtenshaw Pintor Rosales 50, 4°C If you are interested in MAGAZINE courtesy of London Book , 28008, Spain pictures of the Awards Fair and Picture of Edith www.cookbookfair.com or the Cookbook Fair Publisher: Kubiena by Paul Kolp Editorial office: please contact Edouard Cointreau Gourmand Magazine Tibor bárány: Editor-in-chief: Adress of media owner and Olaf Plotke www.tiborfoto.com Olaf Plotke (V.i.S.d.P.) Publisher: Lohberg 37 [email protected] Gourmand International 47589 Uedem, Germany Photos: +46 705 98 24 88 Olaf Plotke, except Por- Inversiones Rabelais, SL editor@gourmand-magazine,com page 2 Issue 29 / November 2012 GOURMAND MAGAZINE Issue 29 / November 2012

Alistair Burtenshaw President of Honour of Paris Cookbook Fair 2013 Welcome, Mr. President!

The previous Presi- years until September China, South Africa or conferences, panels dent of Honour of Paris 2012 he developped Brazil. He is married to and round tables as well Cookbook Fair have LBF as the essenti- a Spaniard and speaks as the exhibitions, mee- been author Claudia al book professional English, Spanish and tings and events. He Roden in 2010, meetings of the first 9 Italian. will be present for the 3 Alain Dutournier in 2011 months of the year. He days. He will also open and chef Michel Roux has served the internati- Alistair has a keen the Gourmand World in 2012. The presidency onal book trade with the interest in cookbooks. Cookbooks Gala event of Alistair Burtenshaw unique qualities of the With Edouard Coin- on Saturday February shows the clear focus true British gentlemen treau, he created the 2013 in the theater at of Paris Cookbook Fair combined with business Cookbook Corner, the Carrousel du Louvre. 2013 on publishing, vision. He is widely London Book Fair / The books from 171 professionals, and the admired for the way he Gourmand partnership countries participate foreign rights trade. handled the Icelandic which has become a in the competition this volcano crisis of 2010 key feature of London year. Alistair Burtenshaw is in extremely difficu- Book Fair. unanimously loved and lt circumstances. He International cookbook respected within the genuinely understands At the Paris Cookbook publishing is very hono- publishing sector world- and respect foreign cul- Fair, Alistair will be in- red to have Alistair Bur- wide. As director of the tures, and is equally at volved in many activities tenshaw as its president London Book Fair for 10 ease in the US, India, including international in 2013. page 3 GOURMAND MAGAZINE Issue 29 / November 2012

Paris Cookbook Fair 2012, February 22-24, 2013 The US - Guest of Honour

The US Food and wine on the sales of transla- to the profits of the 45% from the rest of Publishers, chefs and tions and foreign rights, sector. . authors will be the with Asia the leading Guests of Honour at the buyer today, and Euro- The Gourmand World At Paris Cookbook Fair, next Paris Cookbook pe the major seller. It is Cookbook Awards will trade meets pleasure. Fair, Friday to Sunday, a major opportunity for take place at the same US food and drinks will February 22-24, 2013. US cookbook publis- time in the same loca- be honored. There will The past guests of ho- hers and authors to in- tion, in the 1400 seats be US chefs demons- nor have been China in crease their surprisingly theater of the Carrousel trations in the show 2012, and Italy in 2011. low share of this vibrant du Louvre on Saturday kitchen, US wines, spi- The Paris Cookbook international market. February 23, 2013. This rits and beers tastings, Fair will take place un- year 171 countries are food products presenta- der the Pyramid of the Cookbooks and wine participating in these tions. It will be a major Louvre Museum, in the books are probably the unique awards, after opportunity to show- 7500 m2 of the Carrou- healthiest segment of 162 in 2011. case the best of the US sel du Louvre. publishing today, with culinary production in a two digit growth in Many guests to the the heart of Paris. The Paris Cookbook Asia and Latin America. prestigious event come Fair is the annual inter- Dozens of countries are from far away, 35% national cookbook trade now buying, and make from outside Europe, Continue on the meeting. The focus is significant contributions 20% from France and following page. page 4 Issue 29 / November 2012 GOURMAND MAGAZINE Issue 29 / November 2012

The invitation to the US as Guest of Honor in 2013 was a sug- gestion of Publishers Weekly, the US book- trade magazine, who will be a partner in bringing a large de- legation from the US. Over the past years Lisa Ekus, Richard Grausman, Geoffrey Drummond, Jan Lon- gone, Sara Baer-Sin- nott and many others have had a prominent role at Paris Cookbook Fair.

All US food and wine professionals will be welcome as guests of honour February 22- 24, 2013 in Paris.

For information: [email protected] www.cookbookfair.com

Gourmand Award-winning titles from the US from last year´s competition. page 5 GOURMAND MAGAZINE Issue 29 / November 2012 Printing Cookbooks Top World Printers at Paris Cookbook Fair 2013

For printers, cookbooks hall of the fair. It is one been great differences have leveled the field are art books. The of the most important in pricing between for pre printing, which utmost care is needed tasks of the visit of pu- countries. In Europe, can be out-sourced for the quality. Pricing blishers to a book fair printing was more thousands of kilome- is very competitive, to visit different printers expensive in the north, ters away. At the same while the quality varies to have personal mee- sometimes over 50% time photography and widely. The competition tings, compare pricing, more as expensive in design have become is fierce between coun- and discuss future than in extremely important tries, as can be seen at business. Spain or Italy. Germa- for cookbooks buyers. Frankfurt Book Fair and At the Paris Cookbook ny was cheaper than Thanks to new techno- Paris Cookbook Fair. Fair, the top world Scandinavia, but more logy, there are much In Frankfurt, printers printers visit, and a few expensive than France, fewer publishers now are often exhibiting all have stands. Artron which could be 30% that will insist on being together within a coun- of China exhibited for more expensive than present at the printing try exhibit, for instance the first time in Mar- Spain. This north to of their cookbook, the in the Singapore, Thai- ch 2012. They got so south price difference improvement of quality land, or Hong Kong much more new busi- could be true within is worldwide. stands. China printers ness that they decided countries, with Barce- The Gourmand World have a massive pre- to exhibit again in 2013, lona more expensive Cookbook Awards reco- sence. India printers with more presence than Valencia. gnized the importance had a group delegation than in Frankfurt. The- Today printers have of printers by creating this year, probably for re is so much printing the same machines an Award for Cookbook the first time. Other in quality cookbooks worldwide, mostly Printing in 2008. The printers have individual today! German and Japanese. winners are the cream stands in the printing Historically, there have Digital technologies of world printers: 2008 Best in the World:

Italy – Graphicom Book: “Big Fat Duck of Heston Blumenthal” (Bloomsbury).

The cover of that book is very special.

Contact: [email protected]

page 6 Issue 29 / November 2012 GOURMAND MAGAZINE Issue 29 / November 2012 2008

Finalists:

Hong Kong – Midas Printing Book: Epices (Hachette Pratique) Contact: www.midasprinting.com

Lebanon – Al Kafaat Printing School, with Chef Ramzi Calendar 2009

Contact: www.alkafaat.org

2009

Best in the World:

Slovenia – Gorenjski-Tisk Book: Cubo Home, by Matevs Kmet (Cubo-Slovenia)

Top world quality by constant innovation, competitive pricing with anyone in Europe, and nearly all Asia.

Contact: [email protected]

Finalist:

China – Leo Paper Book: “Onze Smultuin” (Fontaine-Netherlands)

With offices across the world, the pioneer in buil- ding a printing bridge between Asia and the rest of the world.

Contact: www.leo.com.hk

page 7 GOURMAND MAGAZINE Issue 29 / November 2012 2010

Best in the World:

Sweden – Elanders Falth Hässler Book: “Mat Att Äta Minst En Gang I Livet“

Ekberg had the vision over ten years ago to understand the importance of cookbooks for printers. He is in a unique position worldwide to print every year over half of the cookbooks in his country. His investments in quality have been the key. He even has the capacity of excellent pricing thanks to links with China.

Contact: [email protected]

Finalists:

Poland – Drukarnia Narodowa

There are excellent quality printers with great competitive pricing in Eastern Europe, with the leaders in Poland, and Hungary. www.drukarnianarodowa.pl

United Arab Emirates – United Printing and Publishing Book: Fruits of Bahrain, by Dr. Fawzeya Safeed Al Saleh Contact: [email protected] [email protected] 2011 Best in the World:

China – Artron Book: Modernist Cuisine by Nathan Myhrvold

Their objective is world leadership in cookbook printing, after becoming the leading art book printer in China, thanks to top quality.

Contact: Tony Liu [email protected]

page 8 Issue 29 / November 2012 GOURMAND MAGAZINE Issue 29 / November 2012 2011

Finalists:

France – Stipa-Montreuil Book: Antichambre du Grand Couvert à Versailles (Gourcuff-Gradenigo)

The leading quality printer in Paris, beloved of ar- tists and book collectors.

Contact: [email protected]

Spain – Graficas Estella Book: La Cuisine de mon Bistrot, by Cyril Lignac (Hachette Pratique)

The traditional printer for many french and spanish cook- books, thanks to high technology and service.

www.graficasestella.com

Les Ignorants

Printer Lesaffre of Tournai, Belgium, is the heroe of the first pages of the bestselling wine book of year 2011 in France.

“Les Ignorants” is a comic, and it explains graphicly the work of a printer. It is the best book to under- stand how a printer, a publisher and an author work together. It is also a beautiful book to understand winemaking, and the importance of the human artists behind the best wines and the best books.

“Les Ignorants” by bestselling author Etienne Da- vodeau and star winemaker Roland Leroy won the Award for “Best Wine Book in the World 2011”. Lesaffre is a leading printer in Europe for comics.

Contact: www.lesaffre.be

page 9 GOURMAND MAGAZINE Issue 29 / November 2012

GOURMAND WORLD COOKBOOK AWARDS 2012 The Rules

• All books about food or/and wine qualify. There are no entry fees.

• There are 43 categories for cookbooks and 17 for books about wine, and drinks.

• The jury may change books from one category to another.

• You can participate in the awards without visiting the Paris Cookbook Fair.

• Books have to be published between November 15, 2011 and November 15, 2012.

• Deadline for receiving books is November 15, 2012.

• Projects, manuscripts, are accepted.

• Three copies of each book have to be sent to: Edouard Cointreau, Gourmand, Marqués de Urquijo, 6-8 Bajo A. 28008 Madrid Spain

• Books first compete within each country, then for the “Best in the World”, if qualified by winning in their country.

• Authors and Publishers who enter in the competition for the Gourmand World Cookbook Awards 2012 agree to participate in the Gourmand Cookbook Collection, with 1 to 3 recipes, their photo and text if they are asked by Gourmand after winning a “Best in the World” award, subject to separate contract.

page 10 Issue 29 / November 2012 GOURMAND MAGAZINE Issue 29 / November 2012

GOURMAND WORLD COOKBOOK AWARDS 2012 Entry Form

Title of the book:......

ISBN:...... Publ. date (MM/YY): ...... Pages: ...... Price: ......

Author (Name, Address, e-mail): ......

......

Co-Author (Name, Address, e-mail): ......

......

Photographer / Illustrator (Name, Address, e-mail): ......

......

Editor (Name, Address, e-mail): ......

......

Publisher (Name, Address, e-mail):......

......

I agree to the rules of the Gourmand World Cookbook Awards on the previous page:

Date: ...... Signatur: ......

Name Type in Capital: ......

Send the entry form now to: [email protected] or via Fax: + 34915598922 +++ DEADLINE IS NOVEMBER 15, 2012 +++ page 11 GOURMAND MAGAZINE Issue 29 / November 2012

Frankfurt Bookfair 2012 Gourmand Welcomes the Cookbook World

Claudia Roden, President of Honor of Two television stars: Vefa Alexiadou from Paris Cookbook Fair 2010, with Greece (l.) and Julie Biuso from New Zealand. Edouard Cointreau père et fils.

The Gourmand/Paris Cookbook Fair stand at Frankfurt Bookfair.

page 12 Issue 29 / November 2012 GOURMAND MAGAZINE Issue 29 / November 2012

Edouard Cointreau welcomes China Light Industry Press and Oriental Publishing and Media, from Beijing.

Austrian wine expert Rudolf Lantschbauer Ramon Akal (2.f.l.) and Jesus Espino. with DK manager Monika Schlitzer.

Bruno Boidron (Editions Feret) with André Boccato and Marcela Nogueira from Edouard Cointreau Brazilian publisher Editora Boccato.

page 13 GOURMAND MAGAZINE Issue 29 / November 2012

Carlo Bernasconi Anne B. Dolamore and John Davies (Grub Street-UK) had fun with Nicky (Switzerland) Douglas (Summersdale-UK) and Leyla Moushabeck (Interlink-USA).

Murielle Rousseau Director and Eva-Maria Blasum, from Buch Contact, the leading book PR Agency in German speaking countries. Andreas Eggenwirth (GAD) with local politician Paul Lemke and German publisher Evert Kornmayer (from left).

Bernhard Stroißnigg, Heike Pekarz (both Champagne expert Richard Juhlin (r.) Leopold Stocker Publishing) with Andrej from with Mr. Yuelong Fu Krope from Slovenian printer GTS (r.). (Oriental Publishing) from China.

page 14 Issue 29 / November 2012 GOURMAND MAGAZINE Issue 29 / November 2012

The New Zealand gang at Villa Bonn: (f.l.) Julie Biuso, Robert Oliver and Annabel Langbein with husband Ted Hewetson and their daughter Rose.

German Journalist Johannes Weiss (r.) Valentina Chemiakyna (AST) from Russia. and author Michael Bay.

Jorma Mahlanen, Pekka Saarainen, Maia Edouard Cointreau with François de Santti and Juhani Korolainen from Finnish Waresquiel (Citadelles et Mazenod) publisher Minerva. friends for 40 years.

page 15 GOURMAND MAGAZINE Issue 29 / November 2012

News from the Gourmand Family

Gourmand Television cuisine-series “Nature“, winner Anne-Sophie has released the new published by his own Pic has released a table video to promote Paris company Alain Ducasse cloths-collection in col- Cookbook Fair 2013. Édition. The new re- laboration with Trebø. Watch the video now lease is called “Bébés“ The beautiful collection online by clicking on the (“Babies“) and focusses is sold online. Visit the link below. on recipes for child- store by clicking on the www.youtube.com/ ren at an age from six link below: watch?v=HRGgLOaGadc month to 3 years. Again http://pic-e-store.com his co-author is again dietician Paule Neyrat. The 2,500 pages- The first book “Nature“ cookbook masterpiece At Frankfurt Bookfair “Modernist Cuisine“ Swedish e-book publis- New Zealand chef An- sold more than 50,000 her Stockholm Text has nabel Langbein (pic- copies worldwide at a launched “Grappa - Italy ture below) presented price at $625. Now the Bottled“ by Ove Boudin the German translation authors Nathan Myhr- as an e-book in several of her “The Free Range vold and Maxime Bilet formats. You can read it Cook“-book called “Na- have published “Moder- on iPad/iPhone or kindle türlich kochen“ (“Coo- nist Cuisine at Home“, and other e-readers. It‘s king the natural way“). a trimmed but still 456 available on all major The book is released by pages strong version e-book sites as ama- German publisher “Grä- and priced at $140. zon, IBook, Barnes and fe und Unzer“ Annabel The original version Noble and Kobo. The Langbein has won se- book has been awarded veral Gourmand World “Modernist Cuisine“ won a Gourmand World “Best Drink Book in the Cookbook Awards and entered the Gourmand Cookbook Award in World“ in 2008. sold more than 2 million Hall of Fame in 2010, 2011. and has been translated www.alain-ducasse.com cookbooks worldwide. to German, French and Spanish and published Finnish chef and Gour- mand Award-winner by Taschen. Julie Biuso was a star Sara La Fountain has at Frankfurt Bookfair. become the face of the She launched her next new campaign of finnish cookbook with New fashion brand Seppälä. Holland, scheduled for Here´s her first promoti- 2013, with strong in- onal video: terest from European http://youtu.be/2hg5aNKwDpY publishers, including France, Spain and Latin America, and China Triple three star chef Alain Ducasse has released the fourth French three star-chef Send us your news: book of his healthy and Gourmand Award- [email protected] page 16