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Breathometer Secures Nearly $2 Million in Funding to Bring World's
Breathometer Secures Nearly $2 million in Funding to Bring World’s Smallest Smartphone Breathalyzer to Market Company Announces Major New Additions to Corporate Management Team Burlingame, CA, October 17, 2013 – Breathometer, Inc., the creator of the World’s Smallest Smartphone Breathalyzer, Breathometer™, today announced that it has secured nearly $2 million in seed funding. The investment comes from sources including Structure Capital VC and Dillon Hill Capital – as well as $1 million of funding from all five “sharks” on ABC’s hit show Shark Tank, including lead investor Mark Cuban. The funds are being used to increase manufacturing of the device and bring Breathometer to market this Fall. Charles Michael Yim, CEO of Breathometer, appeared on ABC’s Shark Tank on September 27 and convinced all five “sharks” to invest in the company. This was the first time all five had funded the same company and the $1 million investment was the largest in the history of the show. Photographs from the segment can be downloaded by registering at www.abcmedianet.com and searching for “Breathometer.” To view the entire segment, please visit http://watchabc.go.com/shark- tank/SH559076/VDKA0_10b7czs1/week-2 and the segment starts at the 12:00 mark. Funding secured has also enabled Breathometer to add major additions to its corporate management team. Joining Breathometer are Matt Ackerman (CFO), Brian Sturdivant (VP of Marketing), Matt Sammons (VP of Sales) and Dave Bryand (VP of Software Engineering). This now robust management team of top talent is helping position Breathometer as the leading smartphone breathalyzer and secure market share and distribution. -
View December 2013 Report
MOBILE SMART FUNDAMENTALS MMA MEMBERS EDITION DECEMBER 2013 messaging . advertising . apps . mcommerce www.mmaglobal.com NEW YORK • LONDON • SINGAPORE • SÃO PAULO MOBILE MARKETING ASSOCIATION DECEMBER 2013 REPORT A Year of Transformation The new-year invariably kicks off with a slew of predictions, many of which are being usefully defined and shared by our global and regional board members, and many of which are likely to come to fruition or certainly build in momentum. The one area that we feel is certain to gain momentum and have a huge impact on how the mobile industry develops in 2014 is the number of brands that we will see moving from the sidelines and fully into the game. The impact of this will be seen both in the gains in mobile spend as brands move away from the 1% average that we’ve been seeing and start moving towards 10-15% mobile spend with increased ROIs as a result. We will also start to see how mobile is driving both innovation in marketing and transformation of business. As always, the MMA will be providing support and guidance for the entire industry, shining a light on inspiration, capability development, measurement and advocacy allowing all constituents to continue building their businesses, with mobile at its core. We look forward to supporting you and the industry. I wish you much success in 2014. Onwards, Greg Stuart INTRODUCTION 2 MOBILE MARKETING ASSOCIATION DECEMBER 2013 REPORT Table of Contents EXECUTIVE MOVES 4 PUBLIC COMPANY ANALYSIS 7 M&A TRANSACTIONS 9 FINANCING TRANSACTIONS 13 MMA OVERVIEW 25 HIDDEN RIVER OVERVIEW 26 Greg Stuart Todd Parker CEO, Mobile Marketing Association Managing Director, Hidden River [email protected] [email protected] MOBILE MARKETING ASSOCIATION DECEMBER 2013 REPORT Executives on the Move Name New Company Old Company New Company Summary Date T-Mobile is a mobile telephone operator headquartered in Gary King Chief Information Officer, T-Mobile Chief Information Officer, Chico's FAS 12/20/13 Bonn, Germany. -
The Shark Tankeffect
REALITY BITES THE SHARK TANK EFFECT APPEARING ON Shark Tank is one of the best things that ing from a pre-Shark Tank $900,000 to a projected can happen to a company, as the data below demon- $17 million for 2015. But not all contenders excel strates. We’ve analyzed the show’s impact on the 10 (ToyGaroo, not listed, got $200,000 and then went companies that got the biggest investments from the bankrupt), because some get big investments before Sharks as of March 30. Just making an appearance, they get their bearings. The lesson? Build a healthy whether or not the Sharks invest or the promised invest- company before asking for cash. As Daymond John ment happens, can give companies a boost. Tom+Chee told Inc. recently, “I want my money to be used to fuel got just $20,000 after the show, but its revenue is soar- the car, not make it.” —JOHN BRANDON COMPANIES RANKED BY CHANGE IN CHANGE IN CHANGE IN AMOUNT INVESTED REVENUE VALUATION SOCIAL MEDIA BY THE SHARKS FOLLOWERS $40M TEN THIRTY ONE +12,500% — “Growth can be like ZIPZ crack for highly driven people,” says CEO $3.5 MILLION Melissa Carbone. “It’s Single-serving wine $35M easy to get caught up in trying to take advantage of every TEN THIRTY ONE opportunity, but $2 MILLION that’s a great way to sink yourself.” Live horror HY-CONN production — +10,000% RUGGED MANIAC This company’s $30M massive deal fell $1.8 MILLION apart after the Mud runs and show taped. -
Complaint for Permanent Injunction and Other Equitable Relief
Case 3:17-cv-00314-LB Document 1 Filed 01/23/17 Page 1 of 17 1 DAVID C. SHONKA Acting General Counsel 2 JANET M. EVANS (DC Bar No. 358467) 3 ELIZABETH JONES SANGER (WI Bar No. 1080449) Federal Trade Commission 4 600 Pennsylvania Avenue, NW 5 Mail Drop CC-10528 Washington, DC 20580 6 (202) 326-2125, -2757 (Tel.) 7 (202) 326-3259 (Fax) [email protected]; [email protected] 8 Attorneys for Plaintiff FEDERAL TRADE COMMISSION 9 10 UNITED STATES DISTRICT COURT 11 NORTHERN DISTRICT OF CALIFORNIA 12 SAN FRANCISCO DIVISION 13 FEDERAL TRADE COMMISSION, 14 Plaintiff, Case No. 3:17-cv-314 15 v. COMPLAINT FOR PERMANENT 16 INJUNCTION AND OTHER BREATHOMETER, INC., a corporation, EQUITABLE RELIEF 17 and 18 19 CHARLES MICHAEL YIM, individually and as Chief Executive Officer of Breathometer, 20 Inc., 21 Defendants. 22 23 24 Plaintiff, the Federal Trade Commission (“FTC”), for its Complaint alleges: 25 1. The FTC brings this action under Section 13(b) of the Federal Trade 26 Commission Act (“FTC Act”), 15 U.S.C. § 53(b), to obtain a permanent injunction, rescission 27 or reformation of contacts, restitution, the refund of monies paid, disgorgement of ill-gotten 28 m onies, and other equitable relief for Defendants’ acts or practices in violation of Sections 5(a) Page 1 of 17 Complaint Case 3:17-cv-00314-LB Document 1 Filed 01/23/17 Page 2 of 17 1 and 12 of the FTC Act, 15 U.S.C. §§ 45(a) and 52, in connection with the advertising, labeling, 2 promotion, offering for sale, sale, or distribution of Breathometer Original (“Original”) and 3 Breathometer Breeze (“Breeze”), devices promoted as alcohol breathalyzers. -
Entrepreneurial Investing Decisions and First Impression*
Swimming with the Sharks: Entrepreneurial Investing Decisions and First Impression* Xing Huang Washington University in St. Louis Zoran Ivković Michigan State University John (Xuefeng) Jiang Michigan State University Isabel Yanyan Wang Michigan State University Abstract We examine the relation between entrepreneurial investing decisions and first impression regarding entrepreneurs’ characteristics, as featured in the TV show “Shark Tank.” We ask respondents through Amazon Mechanical Turk to rate still photographs of entrepreneur contestants along six dimensions and summarize these dimensions through their two principal components: competence/confidence and appearance/likability. We find that the likelihood of receiving a shark’s offer is associated positively with both components. However, conditional on getting an offer from a shark investor, the component capturing competence/confidence remains positively associated with the sharks’ offered cash and valuation, while the component capturing appearance/likability is negatively associated. * Acknowledgments: Special thanks to the participants of the 2016 Women Assistant Professors of Finance Conference at NYU Stern, participants of the brownbag presentation at the department of finance at Michigan State University, and participants of the 2017 annual meeting of the American Accounting Association. Contact: Xing Huang, Olin Business School, Washington University in St. Louis. Email: [email protected]. This study investigates the relation between entrepreneurial investors’ decision-making patterns and entrepreneurs’ individual characteristics in a face-to-face setting. Entrepreneurial startups are increasingly viewed as the engine of employment and the economy. Young companies have created an average of 1.5 million jobs per year over the past three decades. They also drive the dynamics of the economy by increasing competition and spurring innovation (Wiens and Jackson (2014)). -
Day One – Tuesday May 10Th 2016 Executive Keynotes: Disrupt, Innovate, Monetize
10 - 12 May 2016 Santa Clara Convention Center The world's largest & most comprehensive IoT event Day One – Tuesday May 10th 2016 Executive Keynotes: Disrupt, Innovate, Monetize 8.55am Chairman’s Welcome: Realizing the Business Promise of IoT With pundit projections in the billions of devices and trillions of dollars, these are heady times for IoT. But there are challenges - big challenges in our way. This keynote presents how we get from where we are today to an outcome-based economy, realizing the business promise of IoT Bruce Sinclair, President, Iot-Inc 9.10am City of San Francisco Welcoming Address - Miguel Gamino, CIO, City of San Francisco 9.30am Beyond the Hype: How the Internet of Things Is Poised to Drive Business and Societal Transformation On a Global Scale Digitalization is driving massive transformation in every aspect of business and society, and is fundamentally changing the way that businesses interact with their customers and governments interact with their constituents. The macro trends of IoT and Big Data are transforming business, industrial and urban landscapes globally through the continued convergence of our virtual and physical worlds. In this session, Jack Domme, CEO of Hitachi Americas, will explore how, by mindfully applying connected intelligence from the IoT and actionable analytic insights, public and private organizations can now achieve better business outcomes that not only drive greater efficiencies and improve their bottom line, but support the development of smarter, safer, healthier and more efficient societies in the process Jack Domme, CEO, Hitachi Americas 9.50am Creating the Internet of Your Things Internet of Things pervades the technology you use today starting with your personal and work devices, applications you write for work or business, and what you can do with sensors and services. -
By Iris Dorbian, Contributor Quirky Sounding Or Unus
Don't dismiss the unusual when it comes to picking deals 08 November 2013 | By Iris Dorbian, Contributor Quirky sounding or unusual companies that seem to deviate from the norm often times find backing—and some pay off big, too When John Frankel, founding partner at the New York-based venture firm ff Venture Capital, first heard about UniKey, developer of the Kevo app that lets smartphone users unlock doors, he was shocked, even incredulous that an LP would suggest he consider it for an investment. “I told him, ‘Are you kidding? It was on ‘Shark Tank,’“ he said, referring to the popular reality TV show in which aspiring entrepreneurs pitch their often peculiar products or wares to a panel of potential investors, including outspoken Dallas Mavericks owner Mark Cuban. Phil Dumas, CEO and founder of UniKey, had appeared on an episode of the ABC program to promote his app. Dumas had engaged the interest of two of the five investors on the show’s panel, including Cuban and billionaire magnate Kevin O’Leary. But the deal fell through after the show taped in mid-2012. Still, the LP insisted to Frankel that he check out UniKey. Obliging him, out of respect, Frankel watched on Tivo the “Shark Tank” episode that featured Dumas. Soon skepticism gave way to admiration. He agreed with his LP. “I saw that it was a great company,” said Frankel, who prior to founding ff Venture Capital worked at Goldman Sachs for more than two decades. After getting in touch with Dumas, Frankel was confident he was making the right decision to invest. -
2013 Summer June 11, 2013/By Incubator
Quarterly Newsletter of the UCF Business Incubation Program Quarterly Newsletter of the UCF Business Incubation Program Showcasing News from Clients, Graduates and Partners Volume 6 Issue 12 Summer 2013 UCFBIP Receives National Recognition The National Business Incubation the nation’s leading business incubation Association (NBIA), which annually network,” said Tom O’Neal, executive recognizes the best business incubators, director of the UCFBIP. “Over the client companies and graduates in years, we have been very successful in the industry, recently named the systematically growing our network to UCF Business Incubation Program meet the entrepreneurial demand of (UCFBIP) “Incubator Network of Central Florida.” the Year” during the NBIA’s 2013 The UCFBIP currently manages International Conference on Business nine site locations, creating a network Incubation. This is the first time that that stretches across seven cities within the NBIA has issued an award that four counties in Central Florida. specifically recognizes the achievements The network sites are of organizations that operate multiple predominantly mixed use, with clients business incubators. (From left to right) UCFBIP team members Chait Rendu, Gordon Hogan, Esther Vargas-Davis, Tom O’Neal, CONTINUED ON PAGE 5 Connie Bernal, Henriette Schoen and Essa Batarseh accept the NBIA award in Boston. “We are thrilled to be recognized as IN THIS EDITION UCFBI—Daytona Beach International Airport Pages 2-3 Message From Tom, Calendar, UniKey and NEC 10th Anniversary Celebrates Milestone Achievements Pages 4-5 Board Profiles, Smartway Goes July marked the two-year anniversary of the Nationwide, Michael Weiss Joins UCFBI—Daytona Beach International Airport. To UCFBIP celebrate, the incubator hosted an open house on July 29 to commemorate its achievements and showcase the Pages 6-7 Earthrise Space Sets Eye on the Moon, Garmor Breakthtough progress of its clients. -
View October 2013 Report
MOBILE SMART FUNDAMENTALS MMA MEMBERS EDITION OCTOBER 2013 messaging . advertising . apps . mcommerce www.mmaglobal.com NEW YORK • LONDON • SINGAPORE • SÃO PAULO MOBILE MARKETING ASSOCIATION OCTOBER 2013 REPORT Location: The Holy Grail of Marketing It was not long ago that mobile devices were considered a tool for basic communication. Fast-forward to today and now mobile has transformed into the ultimate marketing vehicle, threading content with context. Mobile’s power and potential to deliver campaigns at the right place and time revolutionizes marketing outreach. When a consumer walks by a store and receives an incentive, such as a coupon, prompting them to visit the location—that is incredibly valuable. What consumers crave are relevant messages and location- based ads not only enable tailored content but also the correct context. However, location is still in its infancy and it is a complex landscape for companies to navigate. With location capabilities developing, there is a critical need for guidelines as marketers look to harness the power of location-based marketing and advertising. Location data comes from a variety of sources, including Wi-Fi, cell towers, GPS, self-reporting, as well as a combination of methods. That is why the MMA Location Committee developed “The Location Terminology Guide—The Language of Location,” which outlines fundamental technologies, measurements and strategies across the location space. The document deep dives into three core categories, including: • Location Data and Signals reviews the technology -
Drive Digital Transformation for Your Business with Microsoft Azure Virtual Machines Solve Your You’Re Concerned About: You Need More
Drive digital transformation for your business with Microsoft Azure Virtual Machines Solve your You’re concerned about: You need more: Security and compliance Time Virus and malware threats are on the increase. Keeping data There’s aways too little time and not enough resources. business IT safe with a small budget is a challenge. That’s why SMBs are When will you find the time to create new services to keep a big target for cybercriminals. up with the competition? Innovation is often pushed asise for the here and now. Customer demands challenges Customers want to engage with you through multiple Flexibility channels. You can’t just have a website or Facebook page. You need options. You might need a hybrid cloud. Or cloud only. Or you might want to use Windows or Linux, or both. Without a physical storefront, it’s not immediately clear to You might need a lot of compute power one day, and none customers what size business you are. They expect the same the next. Some options should get high priority and some Digital transformation is key to staying level of service from a smaller business as they do from a not so much. It’s all about choice. competitive. Small and mid-sized businesses larger one. Scalability (SMBs) struggle to keep up. When technology Technology is the key that helps you look like a much larger You applications have different levels of demand. There’s no enterprise. one size fits all. And you can’t predict demand with spot-on is moving forward, but your budget is static, it’s accuracy. -
Copyrighted Material
Index Page numbers followed by f or t stand for figures and tables. Acquisition of startups, 100 Barriers to entry, 7, 11, 51, Adoption of technology, 75, 97–98, 100 85–86, 85f Barringer, Bruce B., 30 Adoption rate, 75, 76f Bay, Greg, 86 Alpha M product, 64 Beachhead, 106 Amazon, 59, 74, 83, 96 Berberian, Paul, 148–150 Ambiguity, 21, 22, 23 Bias, 23–26 Ambush exposure, 95–96 Bielby, Trevor, 128 Amini, Albert and Richard, 56 Bing search engine, 98 Anderson, Chris, 138–140, 141 Birch, David, 3 Andreessen, Marc, 88 Blank, Steve, 4, 9, 31, 33–34, 58, AngelList, 10, 137 88, 105, 111 Apple, 74 Blockbuster, 74, 96 Apple App Store, 92 Blue ocean strategy, 87 Ash, Mary Kay, 19 Board of directors/advisors, Ask, making, 127 57–58 Attitube product, 97 Borders, 96 Aulet, Bill, 31, 35 Bot, Sonia, 130 Availability bias, 25–26 Bounded rationality, 22, 83 Average revenueCOPYRIGHTED per user Branson, MATERIAL Richard, 86 (ARPU), 79–80, 93 Breathometer product, 87 Broderick, Peter, 92 Baby Loves Disco, 81 Brooks, Josh, 108 Bailetti, Tony, 130 Brun, Larry, 97 Bankruptcy, 100 Business Model Canvas, 29, Barnes & Noble, 96 32–33, 33f, 120 165 bindex 165 26 April 2017 7:16 AM 166 Index Business Model Generation, Crossing the Chasm (Moore), 85 31–33 Crowdfunding, 10, 11, 22, 39, Business models, 4, 37, 67, 59, 78 119, 120 Cuban, Mark, 59, 101, 108 Business model validation, Customer acquisition costs, 88, 88f 79–80, 93 Business plans, 34, 105, 120–121 Customer collaboration, 9 Customer Development theory, Callaghan, Jon, 140–141 9, 31, 34 Cameron, William J., -
Pr & Social Media Case Study Campaign Highlights
PR & SOCIAL MEDIA CASE STUDY CAMPAIGN “With Kevo, UniKey dramatically expanded the potential consumer’s knowledge and HIGHLIGHTS excitement for smart locks in the US.” – Gizmodo • Key features in Forbes, USA Today, PC Magazine,TechCrunch, THE CLIENT Gigaom, CNBC, TIME, Wall UniKey is the access control platform powering the first keyless entry system Street Journal and many that can be integrated into any lock. As the ingredient technology in smart lock more totaling 1000+ media hardware, UniKey’s platform replaces keys, cards, codes and passwords by placements over the year- turning your smartphone into a convenient, universal electronic key. Following long campaign the launch of the technology on the hit reality show Shark Tank, UniKey partnered with the largest lock manufacturer in the U.S. to create the Kwikset • Speaking Engagements Kevo Bluetooth residential smart lock. at Consumer Electronics Show (CES), Smart Home THE PROBLEM World 2015, Southland, UniKey came to Caster after four months into shipping the first smart lock, Kevo GrowthCon, IoT Startup through their partnership with Kwikset. Kevo received notable coverage and Day and more recognition from a product standpoint - winning many industry awards. But as the ingredient brand inside the lock, Unikey • Campaign paved the way was left out of the message. UniKey found it for $10M over subscribed increasingly difficult to get its name into the market and influence the press for a path super Series A round of towards more licensing partnerships. The VCfunding competitive marketplace for smart locks was • Increased Social followers getting crowded with new products becoming available, distracting media and customers.