Volume 2 Appendices 1,2&3
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Moneylab Reader: an Intervention in Digital Economy
READER A N INTERVENTION IN DIGITAL ECONOMY FOREWORD BY SASKIA SASSEN EDITED BY GEERT LOVINK NATHANIEL TKACZ PATRICIA DE VRIES INC READER #10 MoneyLab Reader: An Intervention in Digital Economy Editors: Geert Lovink, Nathaniel Tkacz and Patricia de Vries Copy editing: Annie Goodner, Jess van Zyl, Matt Beros, Miriam Rasch and Morgan Currie Cover design: Content Context Design: Katja van Stiphout EPUB development: André Castro Printer: Drukkerij Tuijtel, Hardinxveld-Giessendam Publisher: Institute of Network Cultures, Amsterdam, 2015 ISBN: 978-90-822345-5-8 Contact Institute of Network Cultures phone: +31205951865 email: [email protected] web: www.networkcultures.org Order a copy or download this publication freely at: www.networkcultures.org/publications Join the MoneyLab mailing list at: http://listcultures.org/mailman/listinfo/moneylab_listcultures.org Supported by: Amsterdam University of Applied Sciences (Hogeschool van Amster- dam), Amsterdam Creative Industries Publishing and the University of Warwick Thanks to everyone at INC, to all of the authors for their contributions, Annie Goodner and Morgan Currie for their copy editing, and to Amsterdam Creative Industries Publishing for their financial support. This publication is licensed under Creative Commons Attribution NonCommercial ShareAlike 4.0 Unported (CC BY-NC-SA 4.0). To view a copy of this license, visit http://creativecommons.org/licenses/by-nc-sa/4.0/. EDITED BY GEERT LOVINK, NATHANIEL TKACZ AND PATRICIA DE VRIES INC READER #10 Previously published INC Readers The INC Reader series is derived from conference contributions and produced by the Institute of Network Cultures. They are available in print, EPUB, and PDF form. The MoneyLab Reader is the tenth publication in the series. -
START up FUNDING New Product Idea? How to Raise Finance
START UP FUNDING new product idea? How to raise finance * crowdfunding vs traditional funding methods London San Francisco Salisbury Introduction CONTENTS 1. Crowdfunding * * * * 526 k+ 95% 50% £2.5 bn Overview Raising finance new businesses of uk companies are of uk gdp generated by uk gdp in 2013 2. Other Funding Methods registered in 2013 small businesses small businesses Overview * Data from ... Detailed Breakdown * UK National Statistics 3. Pitch your idea to industry There are a number of avenues to raise funds for a new idea. We have presented a few in the next chapter but it is not an exhaustive list. The aim of this guide is to give you vital 4. IS IT A Business ? information on how to increase your chances of success to raise finance, whether you are using on-line methods such as Crowdfunding or a more traditional approach like pitching 5. Intellectual Property your product to industry. (Protecting your project) How Innovate can help, see here. 6. How Innovate can help Want help with your Crowdfunding campaign? 7. Appendix Additional Online Content List of Crowdfunding websites (organised by industry) To make the most of this brochure, please use the hyper links throughout to browse additional content on the web. About Innovate Product Design For more information about the sponsor and writer of this brochure please visit the ‘How Innovate Can Help’ section. Innovate Product Design Ltd 2014 winners 2 London San Francisco Salisbury 3 Sources: Mass Solution, Kickstarter.com 1 CROWDFUNDING 1 m raised by crowdfunding campaigns successfuly raised by pebble on plastforms in 2013 funded in 2012 kickstarter the big four Also known as crowd financing and equity crowfunding, Kickstarter describes it as “the practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the Internet.” kickstarter indiegogo THERE ARE 3 MAIN Startup FUNDING MODELS: 1 Reward based: crowdfunder crowdcube Raise finance in exchange of a reward and/or voting rights. -
REWARD-BASED CROWDFUNDING for CREATIVE PROJECTS by Aiste Juozaponyte 1548985 GRADUATION ASSIGNMENT SUBMITTED in PARTIAL FULFILLM
REWARD-BASED CROWDFUNDING FOR CREATIVE PROJECTS BY Aiste Juozaponyte 1548985 GRADUATION ASSIGNMENT SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF BACHELOR OF COMMUNICATION- SYSTEMS OF THE INSTITUTE OF COMMUNICATION AT THE UTRECHT UNIVERSITY OF APPLIED SCIENCES UTRECHT, 2012 06 04 Management summary Crowdfunding is an emerging phenomenon that is taking the idea of investment into a new and never before seen level. Organizations and individuals find themselves achiev- ing successful results by relying on widely dispersed individuals rather than professional investors. The main aim of this thesis centers on potentials for non-professional creative individuals to use reward-based crowdfunding. The theoretical framework defines crowdfunding practice and gives an overview of how it emerged from another nascent term - crowdsourcing. Reward-based crowdfunding, as the focus of this study, is explained in greater detail by observing one of the most popular platforms for creative projects called Kickstarter. In addition, this chapter highlights that the crowd is playing a leading role in crowdfunding initiatives. Participating individuals are part of a community where conver- gence and collaboration take place. Furthermore, theory suggests that reward-based crowdfunding is not solely focused on economic aspects, as social attributes are shaping the scope of activities and goals. Conducted qualitative research confirms that several potentials are current for non- professional creative individuals to use reward-based crowdfunding model as researched on Kickstarter. Not only can they raise funding, but also gain significant public attention for their projects presented on Kickstarter. An appealing and transparent communication approach should be implemented, such as defining goals using S.M.A.R.T. -
Crowdfunding Schemes in Europe
Crowdfunding Schemes in Europe by David Röthler and Karsten Wenzlaff EENC Report, September 2011 Crowdfunding Schemes in Europe by David Röthler and Karsten Wenzlaff EENC Report, September 2011 This document has been prepared by David Röthler and Karsten Wenzlaff on behalf of the European Expert Network on Culture (EENC). A draft was peer-reviewed by EENC member Aleksandra Uzelac. This paper reflects the views only of the EENC authors and the European Commission cannot be held responsible for any use which may be made of the information contained therein. The EENC was set up in 2010 at the initiative of Directorate-General for Education and Culture of the European Commission (DG EAC), with the aim of contributing to the improvement of policy development in Europe. It provides advice and support to DG EAC in the analysis of cultural policies and their implications at national, regional and European levels. The EENC involves 17 independent experts and is coordinated by Interarts and Culture Action Europe. About the authors David Röthler, Master´s degree in Law, trainer, consultant and journalist in the fields of political communication, media and European funding. He teaches at journalism schools in Austria and Germany. His focus is on participatory journalism, social media and new funding schemes e.g. crowdfunding and social payment. Furthermore he has extensive experience with the management of international projects. He is founder of the consultancy PROJEKTkompetenz.eu GmbH. Personal Weblog: politik.netzkompetenz.at Karsten Wenzlaff is the founder of the Institute of Communications for Social Communication (ikosom), a Berlin-based research facility for new forms of electronic technology. -
Crowdfunding, Crowdsourcing and Digital Fundraising
Fundraising for Archives Crowdsourcing, Crowdfunding and Online Fundraising Crowdfunding, Crowdsourcing & Digital Fundraising Aim of Today This session will help to demystify the landscape surrounding crowdsourcing, crowdfunding, and online fundraising providing you with information and tools essential when considering these different platforms. Plan for today • Understand the digital fundraising techniques • Evaluate what components are required for an online campaign to be successful • What does a good online case for support look like • Reflect on examples of good practice • Build a crowdfunder plan 4 5 Apples…….oranges……or pears? Digital isn’t complicated – change is! 7 DO YOU HAVE THE RIGHT TOOLS FOR THE JOB TO NAVIGATE THE MAZE 8 Your Crowd… • Internal Stakeholders • External Stakeholders Databases: Which one do you choose? Microsoft Dynamics 10 Who’s Online ONS 2015 ONLINE DONATION METHOD Blackbaud 2014 12 DO YOU HAVE THE RIGHT TOOLS FOR THE JOB TO NAVIGATE THE MAZE • Email • Website / online platform • Social Media • CRM System / Database • Any others…… You need to be able to engage with your online audience on multiple platforms! 13 Email "Correo." by Itzel402 - Own work. Licensed under CC BY-SA 3.0 via Wikimedia Commons - 14 https://commons.wikimedia.org/wiki/File:Correo..jpg#/media/File:Correo..jpg http://uk.pcmag.com/e-mail-products/3708/guide/the-best-email-marketing-services-of-2015 15 Social Media 16 Social Media Channel Quick Guide •Facebook - Needs little explanation. Growing a little older in terms of demographics. Visual and video content working well. Tends to get higher engagement than Twitter. •Twitter - The other main channel. Especially useful for networking and news distribution. -
Signaling in Equity Crowdfunding
Signaling in Equity Crowdfunding Gerrit K.C. Ahlers,* Douglas Cumming,† Christina Günther,‡ Denis Schweizer§ ABSTRACT This paper presents an empirical examination of which start-up signals will small investors to commit financial resources in an equity crowdfunding context. We examine the impact of firms’ financial roadmaps (e.g., preplanned exit strategies such as IPOs or acquisitions), external certification (awards, government grants and patents), internal governance (such as board structure), and risk factors (such as amount of equity offered and the presence of disclaimers) on fundraising success. Our data highlight the importance of financial roadmaps and risk factors, as well as internal governance, for successful equity crowdfunding. External certification, by contrast, has little or no impact on success. We also discuss the implications for successful policy design. JEL Classification: G21, G24, L26 Keywords: Entrepreneurial Finance, (Equity) Crowdfunding, Micro Lending, Internet, Signaling * A.T. Kearney GmbH, Charlottenstraße 57, 10117 Berlin, Germany, e-mail: [email protected]. † Professor and Ontario Research Chair, York University - Schulich School of Business, 4700 Keele Street, Toronto, Ontario M3J 1P3, Canada, Web: http://ssrn.com/author=75390, Phone: +1-416-736-2100 ext 77942, Fax: +1-416-736-5687, e-mail: [email protected]. ‡ Max Planck Institute of Economics, Kahlaische Str. 10, 07745 Jena, Germany & WHU – Otto Beisheim School of Management, Assistant Professor of Industrial and Innovation Economics, Burgplatz 2, 56179 Vallendar, Germany, Phone: +49 3641 686 825, Fax: +49 3641 686 868, e-mail: [email protected]. § WHU – Otto Beisheim School of Management, Assistant Professor of Alternative Investments, Burgplatz 2, 56179 Vallendar, Germany, Phone: +49 261 - 6509 724, Fax: +49 261 - 6509 729, e-mail: [email protected]. -
THE VENTURE CROWD Crowdfunding Equity Investment Into Business
1 THE VENTURE CROWD Crowdfunding equity investment into business THE VENTURE CROWD CROWDFUNDING EQUITY INVESTMENT INTO BUSINESS Liam Collins and Yannis Pierrakis July 2012 2 THE VENTURE CROWD Crowdfunding equity investment into business About Nesta Nesta is the UK’s innovation foundation. We help people and organisations bring great ideas to life. We do this by providing investments and grants and mobilising research, networks and skills. We are an independent charity and our work is enabled by an endowment from the National Lottery. Nesta Operating Company is a registered charity in England and Wales with a company number 7706036 and charity number 1144091. Registered as a charity in Scotland number SC042833. Registered office: 1 Plough Place, London, EC4A 1DE wwww.nesta.org.uk © Nesta 2012. 3 THE VENTURE CROWD Crowdfunding equity investment into business EXECUTIVE SUMMARY Crowdfunding is big business. The idea of financing projects or businesses with small contributions from large numbers of people is catching on in a big way and now accounts for significant amounts of money. In 2011 alone, $1.5 billion was raised through crowdfunding for projects and businesses in need of funds. Not only does the model provide finance but also access to a large number of people who can test and market an idea. Crowdfunding takes a number of different forms, the most successful of which has been the reward–based model where participants receive non–financial rewards in exchange for donating to a project. The model effectively harnesses not only the contributors’ desire for the reward but also the intrinsic or social motivations to back a project. -
Crowdfunding: Exposing the Link Between Projects and Reward Mechanisms
Crowdfunding: Exposing the link between projects and reward mechanisms CROWDFUNDING “Exploring the link between projects and reward mechanisms” Candidate: Sofia Alexandra Cardoso André dos Santos Advisor: Professor Juan Andrei Villarroel Fernandez, PhD [email protected] Dissertation submitted in partial fulfillment of requirements for the degree of MSc in Business Administration, at the Universidade Católica Portuguesa, June 2013 Crowdfunding: Exposing the link between projects and reward mechanisms ABSTRACT CROWDFUNDING: EXPLORING THE LINK BETWEEN PROJECTS AND REWARD MECHANISMS Sofia Alexandra Cardoso André dos Santos Crowdfunding is a recent organizational phenomenon for which there is little academic research. More than just offering a categorization of the crowdfunding reality, the aim of this study is to unveil the ways in which projects and rewards are linked across the global crowdfunding scenario. For the purpose of this study, several crowdfunding platforms were reviewed, with the focus of analyzing project characteristics such as owners, type and intent and finding a connection between the referred variables and the reward schemes which were commonly associated with them. The findings pointed out significant differences and clear reward preferences among the different project owners’ profiles and even among the different types of projects categories present in the crowdfunding platforms. Ultimately, the reader will be able to understand the links between project features and reward mechanisms and how they play out in the crowdfunding scenario. Moreover, they will be able to identify what type of rewards they may expect from a specific project type. This can be of great relevance for seekers and backers, since it clarifies what rewards a platform will offer taking into account the projects it promotes. -
Crowdfunding and Online Auction Ipos
Brigham Young University Law School BYU Law Digital Commons Faculty Scholarship 12-31-2015 Pricing Disintermediation: Crowdfunding and Online Auction IPOs A. Christine Hurt BYU Law School, [email protected] Follow this and additional works at: https://digitalcommons.law.byu.edu/faculty_scholarship Part of the Business Organizations Law Commons, Entrepreneurial and Small Business Operations Commons, and the Finance and Financial Management Commons Recommended Citation A. Christine Hurt, Pricing Disintermediation: Crowdfunding and Online Auction IPOs, 2015 Iʟʟ. L. Rᴇᴠ. 217. This Article is brought to you for free and open access by BYU Law Digital Commons. It has been accepted for inclusion in Faculty Scholarship by an authorized administrator of BYU Law Digital Commons. For more information, please contact [email protected]. PRICING DISINTERMEDIATION: CROWDFUNDING AND ONLINE AUCTION IPOS ChristineHurt* Recently, the concept of crowdfunding has reignited a desire among both entrepreneurs and investors to harness technology to as- sist smaller issuers in the funding of their business ventures. Like the online auction IPO of the previous decade, equity crowdfunding promises both to disintermediate capital raising and democratize re- tail investing. In addition, crowdfunding could make capital raising more accessible to small issuers than any type of IPO or private offer- ing. Until the passage of the Jumpstart Our Business Startups Act ("JOBS Act") in 2012, however, crowdfunding sites operated in a netherworld of uncertain regulation. In this crowdfunding Wild West, various types of entrepreneurs raised monies in various ways, some in obvious violation of the FederalSecurities Acts. The passage of Title III of the JOBS Act, the Capital Raising Online While Deterring Fraud and Unethical Non-Disclosure Act ("CROWDFUND" Act) seemed to bless the attempts of crowdfund- ing pioneers in the area of capital raising. -
(Microsoft Powerpoint
Crowdfunding and Crowdinvesting Karsten Wenzlaff Moscow, 24 th April 2012 Private Research Institute based in Berlin founded in 2011 12 scientists -Market Research -Trend Reporting on new digital economies -OpenScience-Institute Crowdsourcing is allocation of knowledge, skills and capital 1. 2. 3. Donation-based crowdfunding Crowd-Investing Peer-to-peer Lending European Crowdfunding and Peer to Peer Lending Platforms UK - http://www.fundingcircle.com - http://www.innovatrs.com - http://www.crowdfunder.co.uk - https://www.buzzbnk.org - http://www.sponsume.com - http://wedidthis.org.uk - www.wefund.co.uk - http://bluedotworld.com/ - http://en.fansnextdoor.com/ - http://www.unbound.co.uk/ - Ireland - http://www.seedups.com - http://www.venturesocially.com - http://www.fundit.ie - Germany - http://couchtycoon.net/ - http://www.seedmatch.de - http://www.globumbus.com/ - http://www.cofundos.org - http://www.innovestment.de/ - https://www.sellaband.com/ - http://www.smava.de - http://www.startnext.de - and - www.startnext.at - http://www.mysherpas.com - http://www.visionbakery.com - http://www.inkubato.com - http://www.pling.de - http://www.friendfund.com - htpp://www.games-plant.com - http://www.betterplace.org - http://www.einfachgeben.org/ - Austria - http://www.respekt.net - http://www.querk.net - Switzerland - http://www.c-crowd.com - http://www.cofundit.com - http://www.investiere.ch - France: - http://www.wiseed.fr - http://www.financeutile.com/ - http://www.friendsclear.com/ - http://www.babyloan.org - http://www.ulule.com - http://www.kisskissbankbank.com -
The Ambitious Social Entrepreneur.Pdf
The ClearlySo Guide for The Ambitious Social Entrepreneur June 2014 Third edition We help social entrepreneurs raise capital Authors: Simon Evill (Editor) Hannah Ellermann (3rd Edition) Megan Bellamy (2nd Edition) Shiura Rasheed (2nd Edition) Grace Howells (1st Edition) Felipe Zalamea (1st Edition) Version: 3.0 Published: (June 2014) Disclaimer and Copyright The information within this Guide has been taken from public sources for which ClearlySo is not responsible. Whilst every effort has been made to ensure that all facts in this Guide are accurate at the time of presentation on our website, if any errors have occurred, please contact ClearlySo at [email protected] so these can be rectified as soon as possible. The copyright in this document, unless referenced as the work of others, is covered by or licensed to ClearlySo, with whom all rights are reserved. i We help social entrepreneurs raise capital Dear Entrepreneur, I welcome this third edition of the ClearlySo Guide for the Ambitious Social Entrepreneur and am delighted to support this valuable resource – a mine of industry information that is free to access for all emerging social entrepreneurs and individuals with an interest in the sector. Our sponsorship of this guide is one of the many ways the City of London Corporation supports the social enterprise sector: from encouraging City businesses to buy from social enterprises to supporting them to provide their business skills for free. As part of our commitment to helping progress the social investment marketplace and to provide the necessary financial support for social organisations, the City of London Corporation has established a £20 million Social Investment Fund. -
Study to Monitor the Economic Development of the Collaborative Economy at Sector Level in the 28 EU Member States
Study to Monitor the Economic Development of the Collaborative Economy at sector level in the 28 EU Member States Final Report 23 February 2018 [Written by] [February – 2018] EUROPEAN COMMISSION Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs Directorate E — Modernisation of the Single Market Directorate E.3 Digitalisation of the Single Market E-mail: [email protected] European Commission B-1049 Brussels Study to Monitor the Economic Development of the Collaborative Economy at sector level in the 28 EU Member States Final Report The information and views set out in this study are those of the author(s) and do not necessarily reflect the official opinion of the Commission. The Commission does not guarantee the accuracy of the data included in this study. Neither the Commission nor any person acting on the Commission’s behalf may be held responsible for the use which may be made of the information contained therein. Directorate-General for Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs 2018 EN Europe Direct is a service to help you find answers to your questions about the European Union. Freephone number (*): 00 800 6 7 8 9 10 11 (*) The information given is free, as are most calls (though some operators, phone boxes or hotels may charge you). LEGAL NOTICE This document has been prepared for the European Commission; however, it reflects the views only of the authors, and the Commission cannot be held responsible for any use, which may be made of the information contained therein. More information on the European Union is available on the Internet (http://www.europa.eu).