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2019

BUSINESS DEVELOPMENT OF THE STATE -WESTERN ANNUAL REPORT 2 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV –CONTENT 3

SUCCESSFUL 22 RELOCATIONS Ypsomed AG

In 2019, numerous large companies relocated to Mecklenburg-Western INVEST IN MV Pomerania. One of the most successful companies is the Swiss industry giant ANNUAL REPORT Ypsomed AG, which started produc- tion in its new plant in the 2019 industrial park this year.

NEW MARKETS, NEW OPPORTUNITIES - THANKS TO ITS MANY YEARS OF EXPE- INVEST IN MV TRADE FAIRS RIENCE, INVEST IN MV HAS BECOME A COMPE- INTERNAL 18 & EVENTS TENT POINT OF CONTACT FOR INVESTORS. Marketing strategy 51 of the regions Embassy reception Copenhagen + investor event Owing to its strategic approach, but also to its competence and Companies from all over the world are excellent networking, Invest in MV has become the number one increasingly discovering Mecklenburg- Hej, ! was the name of point of contact for national and international investors. With Vorpommern as a business location. the game for Invest in MV in 2019. a lot of commitment, Invest in MV continuously manages to en- Invest in MV presents the individual At a reception held at the German thuse companies about the MV location. Together, the employ- locations of the highest quality and is the embassy in Copenhagen with the ees find suitable business locations and establish lasting con- first point of contact for companies Minister for Economic Affairs, tacts. Invest in MV senses that the state is becoming more interested in relocating. One of the Labour, and Health, Harry Glawe, attractive to investors. locations that were marketed intensively the relationship to the Scandinavian in 2019 is the Schwerin industrial park. country could be consolidated and Its success story speaks for itself. new contacts made.

58 NETWORKING 64 PROSPECT Business meets Hanse Sail Focus on veterinary medicine and animal nutrition Invest in MV has an extensive network that it constantly expands on at top-tier Organic farming is more popular events. The summer reception in the than ever before. In 2020, a focus State Museum or the annual of Invest in MV will thus be to business meeting “Business meets target growing companies Hanse Sail” are important events to focusing on veterinary medicine solidify contacts. and animal health. 4 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV –FOREWORD 5

FOREWORD

THERE IS MORE GROWTH, A HIGHER LEVEL OF EMPLOYMENT, AND BETTER INCOME THROUGH INCREASED INDUSTRIAL ADDED VALUE IN THE STATE, MORE INNOVATIVE ABILITY, AND KNOWLEDGE-BASED JOBS. Dear ladies and gentlemen,

As the annual report of the state economic devel- Mecklenburg- is in high de- opment corporation Invest in MV is published, mand as an attractive home, a relocation-friendly Mecklenburg-Western Pomerania - like many oth- business setting, and as a popular travel destina- er federal states - is facing major challenges due tion. The central location between the metropo- to the Corona crisis. We are doing our best in try- lises of , , Copenhagen, and ing to get through this special time together with , with its modern infrastructure and de- the companies and employees. veloped industrial and commercial areas, offers With all the challenges surrounding Corona - I am ideal location conditions. experiencing a great amount of cooperation be- The ports of , / tween politicians, administrations, associations, Mukran, , Vierow, and are companies, and citizens. Solutions are being hubs in the European, national, and regional worked on and implemented together. I would transport network with attractive commercial like to thank all those involved. areas directly on the quay edge. With the In the Corona pandemic, the country has ex- marketing of large commercial locations in tended the largest rescue parachute that has Schwerin, Laage, Pommerndreieck bei ever existed in its history. With the “MV Protection , , and Sassnitz-Mukran, we Fund”, we, as the state, are providing a total of € demonstrate that Mecklenburg-Western 1.1 billion for grants, loans, and guarantees. The Pomerania is the right location for large indus- measures aim to stabilise the economy in trial companies in particular. Mecklenburg-Western Pomerania, to secure jobs, The business ambassadors of Mecklenburg- and to mitigate the economic effects of the Western Pomerania make a valuable contribu- Corona pandemic as much as possible. tion. Through their personal service as com- The “MV Protection Fund” is closely coordinated, mitted and staunch advocates, they contribute enhanced, and supplemented by the services of to strengthening the local economy. the federal government. Above all, it was impor- I would like to thank the Invest in MV employees tant to us to set our own focus on the specific and the regional business development agencies needs of Mecklenburg-Western Pomerania. The for the work they have done. We offer companies economic impact of the Corona crisis will keep us interested in relocating a wide range of support busy for a while. Even if we are worried about the options. This includes, for example, investment Corona crisis, we must not forget what has been promotion. Companies are also supported com- achieved in the past 30 years after the political prehensively in their research and development change. Our state has developed superbly. activities, in the recruitment of skilled employees, The manufacturing and construction industries in networking with regional cooperation partners, Harry Glawe have become important constants of the domes- and in many other areas. Harry Glawe tic economy. Health care, , trade, and the Minister for Economic Affairs, service sector are also important pillars. The ship- I cordially invite you to get acquainted with Labour, and Health yards in the state have done extraordinary work in Mecklenburg-Western Pomerania. Mecklenburg-Western many locations over the past year. Pomerania; Where investments are made, jobs can be secured Harry Glawe Minister since 2011. and new jobs can be created. This is even more Minister for Economic Affairs, Labour, and Health important in the current situation. Companies set Mecklenburg-Western Pomerania the pace for economic development in the state. 6 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – GREETINGS 7

LEDs. The product range includes pipes, mould- ed parts, ball valves, hoses, and highly complex, Institute (FLI). However, less known is the construc- Christian Behrens customer-specific solutions. The core competen- Dr. Thekla Kurz tion of a production facility in 1948 for vaccines of Chairman of the Board cies are, among others, in the field of surface fin- Managing Director the newly identified pathogens from the FLI on the Dockweiler AG ishing, forming, special welding techniques, and Ceva Tiergesundheit GmbH nearby mainland in Riemserort. Since then, vaccines clean-room production for ultra-high purity. for animal health have been produced there, as has been the case at the Ceva Santé Animale since 2019. Mecklenburg-Western Pomerania is not We serve our international customers through Virology is one of the most diverse only a beautiful holiday destination, but a flourished sales network in over 50 countries fields of research and affects humans Ceva Santé Animale was founded in 1999 and has also a state with innovative companies. worldwide. Dockweiler AG started moving and animals to the same extent. grown significantly since then. parts of the company from the greater Over 6,000 employees in 45 countries research and Hamburg area to Neustadt-Glewe back in 1996. produce pharmaceuticals and vaccines for small COVID-19 has us all more or less under its thumb, The entire company has been based here since We, Ceva Tiergesundheit Riems GmbH, are active animals and livestock under the “One Health” and we can be glad that the measures taken are ef- 2000. Dockweiler discovered extremely good in the field of virology in the areas of R&D and concept, which closely links the health of humans fective in Mecklenburg-Western Pomerania. environmental conditions here. vaccine production for livestock and wild animals. and animals. The main product at the Riemserort Digitisation is suddenly taking on a completely dif- In this period, sales increased from € 20 million Since July 2019, the former vaccine conglomerate location is a rabies vaccine, which has successfully ferent role - a much more important one. It is now to over € 50 million. The number of employees in Riems has been part of Ceva Santé Animale, contributed to the eradication of terrestrial rabies the basic requirement for things like mobile work. increased from 70 to 240 today. In the a global animal health company headquartered in Central . Wild animals are immunised by Dockweiler has been working with digitisation for Dockweiler Group, with its nine subsidiaries in France. means of a specialised baiting process and are there- many years. Be it through innovative services, such worldwide, we increased sales to € 100 million Veterinary virology and the development of by also protected themselves and can no longer pass as the online certificate system WebCert, or through in the same period with 480 employees. vaccines have a long tradition in Mecklenburg- the virus on to humans. internal cloud solutions that enable you to work an- Qualified employees and the cooperation with Western Pomerania. , co-founder The Riems location is very attractive for this pur- ywhere. But also through the industries in which our the local universities were important bases for of virology, was active more than 100 years ago, pose. The proximity to the FLI and the University products are used. this success. The transport connection and and researched the highly contagious foot-and- of Greifswald offers an ideal environment for We are one of the world’s leading manufacturers of the competitive location conditions complete mouth disease. To the great displeasure of the R&D activities and creates a pool of highly qualified, high-purity stainless steel pipe systems for the the package. There is also the proximity to farmers in Greifswald, his research increasingly potential employees. Coupled with the manifold pos- pharmaceutical, biotechnology, and semiconductor politics and the fast and unbureaucratic ad- led to outbreaks of the disease. sibilities of support from the state of Mecklenburg- industries. Our products have been used for over 65 vancement of the expansion strategy to main- As a result, Loeffler rented the island of Riems and Western Pomerania, these are very good conditions years in the manufacture of medicines and infusions tain our market position in international com- founded a research institute there in 1910, a pre- for us to continue researching, developing, and pro- as well as in the manufacture of processors and petition in the future. decessor of today’s renowned Friedrich Loeffler ducing viral vaccines. 8 INVEST IN MV – ANNUAL REPORT 2019 9

INVEST IN MV INTERNAL 10 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – INTERN 11

NEW MARKETS, NEW OPPORTUNITIES – GROWTH DRIVER INTERNATIONALISATION INVEST IN MV

Dear ladies and gentlemen,

2019 was all about internationalisation for Invest in MV. The target itive experiences he had made in Mecklenburg-Western Pomerania, regions of our activities were , Austria, and and Mr Frank Yang (Vice President) also backed MV again. as well as Denmark. Some of our consultants even had appoint- The teams of Invest in MV were represented at 60 trade fairs and ments as far out as Turkey, China, and . events in 2019. In total, the consultants talked to around 22,700 We received strong backing from Minister Harry Glawe and State contacts. We recommended almost 300 exact locations to the Secretary Dr Stefan Rudolph, who accompanied us at 15 events. companies, which led to more than 130 company visits. The course of advertising in Switzerland is particularly noteworthy. The employees were able to successfully complete 16 projects. Valuable new projects in the areas of “nutrition for health” and This created 563 new jobs. We are particularly pleased to enable “mechanical engineering and precision engineering” were gener- projects in the aviation and maritime industries. The Trend Food ated in Bern and Zurich in 2019. Thanks to the appealing appear- Fish company invested in . We are also on the right path ances, this also worked extremely well in the field of life sciences. to successful relocations in Pasewalk in the new industrial park We were represented at the medical cluster ‘Medical Berlin-Szczecin and in . Mountains’ in the Tuttlingen region. Minister Glawe spoke at the The targeted marketing of the trade locations Pommerndreieck FINANCIAL STATUS 2019 opening of the Medical Technology Innovation Forum and dis- and Berlin-Szczecin (Pasewalk) is bearing initial fruit. There is cussed novel health topics. increasing demand for the locations and some projects can be Income in euros During this business meeting, contacts were established with realised in 2020. companies from the region. The “MeetMV@Medica” event at the Moreover, in 2020, the Mukran Port location will also go into Subsidies from the state 1.922. 551,47 world’s largest medical technology trade fair Medica in Düsseldorf, a marketing strategy. The highlight of our activities in 2019, how- Mecklenburg-Western Pomerania proved to be an important event for Invest in MV. ever, was the opening of the Swiss medical technology compa- Other income 201.170,92 The Invest in MV initiatives were also successful in the internation- ny Ypsomed AG, which we celebrated on August 22nd, 2019, Federal subsidies 116.138,07 al sector. Our appearance in Copenhagen was impressive, at the in the Schwerin industrial park together with Chairman Willy Subsidies ERDF 765.940,20 reception with the German ambassador Detlev Rünger, on the Michel (Ypsomed AG), CEO Simon Michel (Ypsomed AG), Federal Total 3.005.800,66

occasion of the Day of German Unity, and at an event in the Minister Jens Spahn, Prime Minister Manuela Schwesig, and German-Danish Chamber of Commerce. Our life sciences know- Minister Harry Glawe. how and our Danish skills also impressed through a video message Expenses in Euro from the Mayor of Rostock, Claus Ruhe Madsen. We visited local We hope you enjoy reading our 2019 annual report! Personnel costs 1.529.850,58 companies in Turkey in 2019. Good luck and, above all, we wish you the best of health for the Administrative costs, taxes, 1.475.950,08 This enabled us to develop promising and interesting projects. coming months! Investments We participated in a roadshow in China together with the Federal Total 3.005.800,66 Agency Germany Trade and Invest (GTaI). Mecklenburg-Western Your Michael Sturm and Ursula Goldacker Pomerania presented itself with the joint venture “Biolight”. Managing Director and Authorised Signatory of Mr Jinyuan Yan (Chairman, General Manager) emphasised the pos- Invest in Mecklenburg-Vorpommern GmbH Annual net profit 0,00 €

PARTNERS OF INVEST IN MV

n 12 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – INTERNAL 13

INVESTOR ACQUISITION TEAM 1 INVESTOR ACQUISITION TEAM 2 MARKETING & CONTROLLING

Ulf Riedel Erik Schischke (ERDF) Juliane Ahrens Cornelia Kromminga Team manager Consultant storage technology, Team manager Head of PR/Marketing renewable energy, environmental technology

Dr. Elena Malieva Lisa Vothknecht (ERDF) Marc Altkrüger Stefanie Heiser Senior consultant service economy, Consultant life sciences Senior consultant aerospace, Accounting, wood/paper, and health industry Turkey HR, tourism, Baltic States, Russia Controlling

Doreen Weigelt Helen Becker Susen Stiewe (ERDF) Senior consultant mechanical engineering and Consultant federal projects Consultant medical technology construction, maritime economy

Martina Dolcemascolo Joy Koppatz (ERDF) Consultant digitisation, automation, Consultant plastic, automobile industry, electrical engineering, Switzerland packaging industry, Michael Sturm food industry, Denmark Managing Director Maik Sadler (ERDF) Consultant logistics, chemistry,

Ursula Goldacker Authorised signatory

ORGANISATION THE EXPERTS FOR COMPANY INVESTMENTS, RELOCATIONS, AND MANAGEMENT

AND EXPANSIONS Sabine Küntopf Astrid Martens Olaf Lorenz (ERDF) Uta Piehl Jörg Mecker Office manager Office manager Office manager Greifswald Team assistant Team assistant and IT

0 15 188 followers – INTERNAL – Increase of Increase the visits to INVEST IN MV MV IN INVEST 1.370 followers www.invest-in-mv.de

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2019 monthly 6.400 VIEWERS

SOCIAL MEDIA AND AND MEDIA SOCIAL MARKETING ONLINE 2018 monthly monthly SUCCESS THAT CAN BE MEASURED CAN BE THAT SUCCESS 5.800 VIEWERS

Germany must itself be prove able attractive an as to investment location.This message: includes a clear “Germany Works”. As a partner campaign, carried of which is this out internationally as such uses tools MV in Invest (GTaI), & Invest Germanyby Trade traderoll-ups international fairs at for presentations and events. On presents MV in itself Invest the campaign the as website, part ideal Germany. to relocate to wishing companies ner for international „GERMANY WORKS“ – – WORKS“ „GERMANY REACH WITH CAMPAIGN A

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Invest in MV supports MV in Invest networking and events joint location that offers investors excellent conditions devel to manufacturing industry promoted. is The strategic approach op and grow. Theop goal and grow. enthuse to of national is in Invest MV of Mecklenburg-Western Pomerania so that they can settle ofcontact inMecklenburg-Western Pomerania. The employ ees establishcontacts witha great deal of commitment. here has in become Invest MV successfully. their first point has been continuously optimised the over years. Mecklenburg-Western Pomeraniaprospering a is business and international companies about the attractive location trust.ates The positive effects are wide-ranging. New jobs arecreated. The industrial added value increased is and the Sustainability an important is topic here. Because that cre MARKETING ACTIVITIES ACTIVITIES MARKETING contactandfind MV Investors in via Invest Google personal search, contact, or a good reputation. Our social media activities and events the location a major drawing role in business play attentionalso to contacts. generating and INDUSTRY FOCUS FOCUS INDUSTRY conducts MV in Invest loca in for investors targeted searches tion-specificindustries, it thenwhich but also onlynot acquires, accompanies. Mecklenburg-Western relocating in to Pomerania ventures FOCUS COUNTRY determine the markets po foreign to researches also MV in Invest expansion. in of industries interested companies and large tential specifically MV in Invest leads, generate successfully addresses To after companies international carrying out analyses. market FAIRS TRADE AND EVENTS approac preemptively are Investors a dialogue by generation agency. Appointments campaigns) for meetings arranged are trade at fairs.

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– ANNUAL REPORT 2019 REPORT ANNUAL – ATTRACTIVE LOCATIONS ATTRACTIVE

CREATE INDUSTRIAL JOBS INDUSTRIAL CREATE RELOCATE RELOCATE

INVEST IN MV IN INVEST

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INVEST IN MV IN INVEST SUCCESSFULLY SUCCESSFULLY 16 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – INTERNAL 17 INVEST IN MV – A POSITIVE RESULT SUBSIDIES WERE INCREASED

In 2019, Invest in MV ERDF 2015 – 2019 also used ERDF funds* as part of its location marketing to attract additional value-adding company relocations for the state of MV. Domestic and international 27 positive projects investors were enthused about with an overall MV at trade fairs and own events. success rate of 11.9% Online marketing was also developed in a qualified manner. 1,019 jobs created with an investment OVERALL RESULT INVEST IN MV of € 111.7 million 2019 Over 170 measures

PERMANENT JOBS 77,034 contacts approx. 47 per month 2,474 meetings POSITIVE PROJECTS SITE OFFERS approx. 1.3 relocations per month Especially in the eastern parts 282 Leads approx. 25 per month of the state, it was also important to first 94 in the eastern part VISITS position industrial regions on the market of the country to companies & and to work out the general conditions for relocations locations DIRECT CONTACT with the local points of contact. Building trust. This process could be described as: providing assurance and hoping for approx. 1,890 per month courage. This worked very well in Pasewalk. Here, the “Industrial Park Berlin-Szczecin” was christened and thereby transformed into a very attractive location that works for the entire eastern part of the country. We have also initiated new processes and movements 22.716 324 131 16 563 in the Pommerndreieck industrial area. This created the framework for the first investors. According to the motto “Success is programmable”, we started with the new Greifswald office three years ago (June 2017), which will unfold in 2019 with its own staffing AS OF: 31/12/2019 * LOCATION MARKETING IS NOT FREE OF CHARGE. of three employees. ACCORDINGLY, FINANCIAL SUPPORT INCREASED FROM € 2.9 MILLION TO € 4.2 MILLION. € 2.96 MILLION HAD BEEN SPENT BY THE END OF 2019. 18 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV –INTERNAL 19

A valuable commission from the coalition agreement of the gov- special attention. As a result of the targeted repositioning of the ernment of Mecklenburg-Western Pomerania from 2016 to 2021, Schwerin industrial park in 2014, it was already known that a tar- THE MARKETING STRATEGY is the active marketing of the Western Pomerania region. geted approach concept would increase the successful acquisition Since then, the eastern part of the country has been the focal point of investors. These approaches were individualised and refined for of national and international marketing activities of Invest in MV. the Pommerndreieck and Pasewalk region. The first relocation OF THE REGIONS The industrial areas in Pommerndreieck and Pasewalk received successes are expected by 2020 at the latest.

ALSO POWERFUL ONLINE SUCCESS IS PROGRAMMABLE AN INDUSTRIAL PARK BECOMES THE NORTH GERMAN HUB THE MARKETING OF THE INDUSTRIAL SCHWERIN LOCATION PARK POMMERNDREIECK IS FLOURISHING UNFOLD YOUR BUSINESS IN THE “INDUSTRIEPARK BERLIN-SZCZECIN“ The “Pommerndreieck” is the location for large-scale indus- From the military training ground to the industrial area - the trial settlements in Mecklenburg-Western Pomerania. It is an Schwerin industrial park is growing. Since the repositioning in 2012 Ideal infrastructure and an excellent connection: The industrial The first successes for positioning and advertising have already ideal starting point for trading activities in the Baltic Sea re- with the branding “Industriepark Schwerin”, the relocations to the park Berlin-Szczecin has excellent economic development po- been recorded. There are a number of investors interested in gion. As a hub between the centres of Hamburg, Berlin, Schwerin industrial park Göhrener Tannen have increased. The cof- tential between the metropolises of Berlin and Szczecin (). investing. Various site visits also took place in 2019. The goal is , and the Baltic States, it offers the best possible fee capsule producer Nestlé, the aerospace supplier FlammAerotec, Short distances to the international seaports, spacious areas, to tap into the industrial area and sign the first investor in the conditions for the establishment of companies. the aircraft seat manufacturer ZIM, the film refining enterprise FVH, and very good framework conditions offer many advantages summer of 2020. Invest in MV developed a positioning concept for the the auto supplier PTS-precision, the Swiss medical technology for companies wishing to relocate there. large Pommern-dreieck location together with the contract- company Ypsomed AG, the manufacturer of plastic caps United Pasewalk is a particularly interesting location for companies ed service provider and the stakeholders, which was Caps - all these companies are increasingly making a name for the with Internet-based business models. But also Szczecin compa- presented at the regional conference of the Rostock industrial park. Schwerin is perfectly situated from a logistics point nies that want to tap into the German market will find a good 156 HECTARES OF INDUSTRIAL Chamber of Industry and Commerce on 20/09/2018 in the of view due to the proximity to Hamburg, the seaports, and to expansion foundation for their activities here. This is supple- AND COMMERCIAL AREA Golfhotel Strelasund. A further step included a marketing Berlin. The motorway connection, a well-developed rail network, mented by the supply of well-qualified employees and the at- BETWEEN BERLIN AND SZCZECIN concept to the tender. It was decided to first create the and the nearby airports ensure national accessibility. The possibil- tractiveness of living in the region. Because beyond the place website www.pommerndreieck.de. The name “Industriepark ity of recruiting skilled employees from six private universities close of work, the city of Pasewalk is a beautiful place to live with its Pommerndreieck” (“Pommerndreieck industrial park”) should by and the high quality of life make the location attractive. In the cultural and sporting facilities. To present all these advantages DIRECT CONNECTION TO THE be kept as is, since it has the largest search volume meantime, more than 1000 jobs have been created there. An in- of the trade location in Pasewalk as best as possible and to ad- MOTORWAY AND RAILWAY on Google. dustrial park becomes the North German hub vertise it optimally, a positioning concept has been developed and implemented together with Invest in MV over the past two MORE THAN 20 UNIVERSITIES AND years. Invest in MV was commissioned to position the industri- al location and to acquire possible investors. VOCATIONAL SCHOOLS ENSURE The positioning concept started on November 1st, 2017, with SPECIALISTS IN THE REGION an initial work meeting including all the participants in Pasewalk. Together with a strategy agency, the objective was to map out the location advantages mentioned, which should then be used CLOSE PROXIMITY TO THE in an advertising campaign. GERMAN-POLISH BORDER The first step was to create a slogan that conveyed a clear mes- sage: “Industrial Park Berlin-Szczecin - Unfold your Business”. 364 POLISH COMPANIES IN MV Another important marketing campaign was the creation of a ARE HAPPY TO PRODUCE modern landing page (www.industriepark-berlin-szczecin.de), “MADE IN GERMANY” which was then translated into English and Polish. This was fol- lowed by creative give-away ideas. In order to attract investors to the industrial park Berlin-Szczecin in a targeted manner, man- INTERNATIONAL MARKET ACCESS aging directors, expansion managers, and similar positions on THROUGH THE PORTS IN ROSTOCK the Xing and LinkedIn platforms were proactively approached. AND SZCZECIN The three-week campaign on both portals generated 20,000 impressions and 121 link clicks. 20 INVEST IN MV – ANNUAL REPORT 2019 21

INVEST IN MV SUCCESSFUL RELOCATIONS 22 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – SUCCESSFUL RELOCATIONS 23

THE OPENING WAS ON AUGUST 22ND, 2019. THE PLANT STARTED OPERATIONS AFTER THAT.

YPSOMED AG SWISS INDUSTRY GIANT WITH A SOFT SPOT FOR THE NORTH IN MV YPSOMED AG ERÖFFNET NEUES WERK IN MV

Ypsomed AG offers a comprehensive portfolio with products of Economic Affairs, Harry Glawe, and the CEO of Ypsomed AG, and services for people who suffer from diabetes. With its prod- Simon Michel, broke ground for the new production plant in ucts, Ypsomed AG enables users to easily, discreetly, and relia- the Schwerin industrial park. bly medicate themselves. The roofing ceremony took place on June 28th, 2018. The corporation employs a total of around 1,700 people world- Components for diabetes pens, auto-injectors, and pump wide. Invest in MV was granted additional ERDF funds for the systems are to be manufactured in the new production plant recruitment of life sciences companies in Switzerland. Ypsomed in the future. These will then be assembled into finished prod- AG was identified with this measure. The rapidly growing com- ucts. For this purpose, a production and administration build- pany had been looking for a new, additional branch for the ing was built on an area of around 24,000 m2. 200 NEW JOBS CREATED production of components for self-medication products. It fi- The opening ceremony on August 22nd, 2019 was celebrated nally made a find in Schwerin with the assistance of Invest in by the Ypsomed management team, chaired by the Chairman 2 MV. The company estimates the investment volume to build of the Board of Directors, Willy Michel, together with Federal 24,000 M AREA a hall and purchase the equipment for the highly automated Minister of Health Jens Spahn, Prime Minister Manuela Schwesig, production at around € 100 million. This investment will create the Minister of Economic Affairs, Harry Glawe, as well as invited 200 new permanent jobs. On September 26th, 2017, Minister guests from the political and business sectors. 24 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV –SUCCESSFUL RELOCATIONS 25

SUCCESS THAT YOU CAN TASTE SYSTEMATIC THE TREND FOOD FISH COMPANY CORPORATE IN STRASBURG IS GROWING Fish in beer batter - The tasty treats of the “Trend Food Fish Company” are widely known already. The company produces its DISEASE refined fillets of pikeperch, bass, pike, and pollack at its location in Strasburg. Since the “Trend Food Fish Company” developed well in PREVENTION 2019, extensive restructuring measures were necessary. Invest in MV accompanied the enterprise in this growth step. New machines VILUA HEALTHCARE GMBH were purchased and employees were employed. Due to the signif- WITH A NEW LOCATION icantly increased demand, the company is not only expanding on its production volume, but above all on the product range. The expansion will create ten new permanent jobs. The Berlin-based company “Vilua Healthcare GmbH” develops data-based and user-cen- tred solutions for disease prevention and STORAGE CAPACITIES DEVELOPED healthcare concepts and is one of the leading AKKU SYS HAS A NEW LOCATION IN MV providers in Germany with these systems. The company documents pseudonymised data in a highly secure health database. THE PRODUCTS ARE READY The focus is on corporate health promo- tion, whereby the well-being and satisfac- FOR LIFT-OFF tion of employees can be optimally pro- BAUERMEISTER AIRCRAFT INTERIOR GMBH INVESTS IN MV moted. A goal that both employers and It only took three health insurers are pursuing. In search of Seat manufacturers and renowned airlines are customers of the a new and suitable location for their area Hamburg company Bauermeister Aircraft Interior GmbH. months from the of expertise, medical consultation, “Vilua The company manufactures interior fitting products for seat very first site visit to Healthcare GmbH” decided to settle in covers, curtains, carpets, and much more for aircraft and heli- the purchase contract. As a Greifswald with the assistance of Invest in MV. copter cabins. It offers a wide range of fabrics, leather, and all company, you always want your Invest in MV was not only helpful in finding other materials. Invest in MV has been promoting Mecklenburg- projects to be implemented the property, but also accompanied the Western Pomerania at aviation events for many years now. project throughout. Around 150 employees This has created a broad network. Through ZIM Flugsitz, but also quickly, because time is money! will work at the Greifswald site and further “AKKU SYS Akkumulator- und Batterietechnik Nord GmbH”, found- recommendations from the network, Bauermeister became THOMAS NIEDERSTE-HOLLENBERG, enhance the expanding healthcare indus- ed by Joachim Koop and Björn Nowosadtko in 2008, specialises in aware of MV. The company is located in the Schwerin industrial MANAGING DIRECTOR try in the region. batteries and energy storage. With its know-how and skills, the park and will create 15 new permanent jobs there. Construction owner-run company based in Hamburg quickly made a name for of the production facility will begin in autumn 2020. itself and gradually expanded its range of activities. The batteries and accumulators from “AKKU SYS” are used in a variety of applica- tions: in alarm systems, forklifts, cleaning machines, REHA applica- tions, emergency lighting, work platforms, in the caravan/marine field, in automobiles, solar storage, golf carts, in telecommunica- In my work, I always stumble upon tions, uninterruptible power supplies, and in battery-supported, benevolence. Everyone is trying to make central power supply systems. The decision to open another branch everything possible and work together, was therefore a no-brainer. In search of a suitable production loca- and that in a relaxed, enjoyable way. That’s tion, “AKKU SYS” chose Mecklenburg-Western Pomerania, or to be why every new company quickly finds suitable more precise, the Pommerndreieck in Süderholz. “The investment in Mecklenburg-Western Pomerania in the Pommerndreieck was partners, who are familiar with the state and its realised in a very short time from the initial contact to the opening industry, in the large number of networks. You are of our production site.” With the support of the state government welcomed with open arms in Mecklenburg-Western and business development, the innovative company can make its Pomerania. I experience that personally. vision of sustainability and storage a reality.

JOY KOPPATZ, CONSULTANT

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26 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – SUCCESSFUL RELOCATIONS 27

SMALL BUT BEAUTIFUL. NEW PLANT IN A LOGISTICALLY IDEAL LOCATION START-UP TINY HOUSE WENDLAND DATA BOX MANUFACTURER LONGWAY EXPANDS DECIDES ON LUDWIGSLUST Longway Europe GmbH belongs to the Suzhou market with data boxes. The proximity to the A tiny house is in many ways the ideal solution for a Longway Machinery AG corporation based in Hamburg harbour as well as the growth poten- certain living situation. Be it as a holiday home, China. The corporation produces and sells data tial at the selected location in Schwerin were accommodation for students, as living space for he- boxes and employs over 1,000 people at the most important factors in the location de- donists, or as a “downsizing object” for people who various production sites worldwide. Longway cision. In November 2019, the company started have reached a certain age where a larger household Europe GmbH was liaised with Invest in MV operations at the new plant in Schwerin with 15 Thinking about ways for the investor could become a burden. in 2019 via Germany Trade & Invest (GTaI). planned permanent jobs. The official opening to get ahead, developing a practical What’s more: The robust, energy-efficient and styl- The company chose the state capital Schwerin of the plant is planned for 2020. The European approach, creating synergies, finding ish houses are mobile. So, if need be, you can move as a suitable location to supply the European customers will now be supplied from Schwerin. suppliers for him - that is a good feeling. That them from point A to point B if you want a change makes me incredibly happy and is only topped of scenery. In 2018, the Glowatzski brothers ap- proached Invest in MV. A production facility for tiny when I drive past a company that has already PRODUCTS MADE FROM HEMP houses was the plan. The start-up called “Tiny House HANF FARM GMBH WANTS TO settled in, and think to myself or say to my Wendland” was on the lookout for a location in the kids: “I was part of the process of getting that Hamburg metropolitan region. We recommended RE-ESTABLISH HEMP AS CULTIVATED PLANTS company to where it is.“ different halls, and locations in areas such as Schwerin and Ludwigslust were also visited with the Hemp is one of the oldest cultivated plants in near its cultivation areas in Priborn (approx. 300 ULF RIEDEL, TEAM MANAGER company’s founders. the world. The nutrient-rich seeds serve as im- ha). We already visited several halls in MV in Invest in MV was also the mediator with banks. portant food, the fibres as raw material. The May 2017. Due to the leasing of 700 hectares of Invest in MV also assisted in the search for ways to Berlin Hanf Farm GmbH has set itself the goal acreage, the company decided on a hall in Melz recruit skilled employees. The company Tiny House of re-establishing hemp as a cultivated plant near Röbel in 2019. A new processing centre Wendland opted for an existing hall in Ludwigslust. in Germany and Europe. The company was was set up there. Invest in MV accompanied The motorway connection and local accessibility - founded in 1996 and attaches great impor- the relocation over a longer period of time and both for the key people and for the required mate- tance to producing innovative and sustainably successfully established contacts with local rials - were the deciding factors. The production valuable products and to taking ecological, so- buyers of the raw materials. Hanf Farm GmbH started in February 2019. cial, and economic aspects into account. Hanf has a wide range of products. The high quality Farm GmbH has been looking for a new loca- vegetable oil, just like the proteins and fibre, is tion in Mecklenburg-Western Pomerania for in high demand in the food industry and is the production of hemp oil, hemp chocolate, used in food supplements and functional food. hemp flour, and hemp fibres since 2017. The The phytonutrients from leaves and flowers are first discussion was held between the Managing used for health, cosmetic, and lifestyle prod- It makes sense to set up or expand Director Rafael Dulon and Invest in MV on ucts. The fiber raw material from the straw is a location in Mecklenburg-West- February 17th, 2017 at the Biofach in Nuremberg. interesting for modern biodegradable plastics, The company was looking for a hall of 1000 m2 as well as for paper and packaging products. ern Pomerania because graduates and commuters are the greatest asset for investors. I can say it both for myself and for my fellow students: The majority of us would stay here and are open to career prospects in MV. Because so many aspects of living here are what many people appreciate: A relaxed, urban life with diverse, cultural facilities and a vast, natural landscape.

LISA VOTHKNECHT, CONSULTANT

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28 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – SUCCESSFUL RELOCATIONS 29

THE DIGITISATION OF WATER PYDRO RELOCATES ITS HEADQUARTERS TO ROSTOCK

The company Pydro was originally headquartered in Hamburg. thus require little maintenance. Such systems play an essential However, due to the more positive investment climate in role in the digitisation of water networks. Pydro’s project is sup- Mecklenburg-Western Pomerania, Pydro has now relocated to ported by, among others, the regional investor Genius Venture The commitment shown by the bodies Rostock. The company develops and builds turbines for water Capital, which has made a name for itself primarily as a partner involved in the relocation to pipes here. The energy that is generated thereby is used to of start-ups in MV. “The investments climate is innovative. Mecklenburg-Western Pomerania power sensors that can supply a large amount of data. With Specialists and strong regional partners offer a great environ- is above average. their sensors and measuring devices, the turbines can be used ment for our further development,” says founder, Mulundu in the water networks with low energy consumption, and they Sichone, about the positive development. DR. CLEMENS JANNING, CFO

SOLAR ENERGY PLASTIC WITHOUT PLASTICISERS ON THE RISE INNOVA COMPOSITES IS NOW ALSO PRODUCING IN MV

CAMBRAS INVESTS IN Plastic raw materials, plastic panels, plastic mixtures and ing in Turkey since 2017, started by the federal project Turkey A ROSTOCK BRANCH plastic components - all of this is part of the range of Innova and continued with funds from the ERDF 2, has led to the Composites GmbH. At its previous location in Aydin, Turkey, successful relocation of the company Innova Composites. At the company produced so-called polypropylene (PP for the targeted investor event in Izmir, Turkey, the company The company Cambras from is a real spe- short) compounds from post-industrial materials for the pro- learnt about Mecklenburg-Western Pomerania. cialist in the field of the development of optical duction of conveyor belts. However, since the company want- sensors in connection with innovative software ed to relocate its production from Turkey to Germany, it was solutions. Cambras optimises the focus of mirrors looking for a suitable site to build a production facility in on the sun and thus significantly increases the Mecklenburg-Western Pomerania - and found it in Rostock. performance and yield of CSP power plants. At least ten new jobs were created here. In a second phase, Optical tracking systems are in high demand the company plans to manufacture polyolefin compounds, worldwide. Especially in the solar energy industry With Invest in MV at our side, it was easier composites, additives and coatings, including nano-fillers, to increase the performance of CSP power plants. using patented technology for the automotive, construction, Cambras was on the lookout for a production site. to move our production from marine, packaging and aerospace industries. For this pur- Thanks to Invest in MV, the company was able to Aydin in Turkey to Rostock. pose, the company has rented the 1,200 m² former Yamaton find a suitable location in the Rostock district with KIVANÇ IŞIK, MANAGING DIRECTOR production hall in the Rostock oil port. The steady advertis- the objective of establishing a business premises for the production of optical sensors (shadow me- ters) and control boxes. After completion of the investment, € 1.4 million will be invested and 20 permanent jobs will be created. REACHING THE CUSTOMER QUICKER The goods produced at this site are intended for AMAZON PLANS DISTRIBUTION CENTRE IN ROSTOCK the global market. In China, there is already a close cooperation with the German-Chinese university in Tianjin and several companies that are very well The logistics department of the eCommerce company Amazon up by the delivery partners and delivered to the customers. known in the CSP industry. Production is scheduled was looking for a new location for a distribution centre in north- The distribution centre should create approx. 100 jobs in the to begin in mid-2020 at the new location, which ern Germany in 2019. The basic requirements for the ideal initial step. After close contact with Invest in MV, the region will also be the future headquarters of Cambras. location had been specified. It should be in close proximity around Rostock emerged as the preferred site due to its central to the motorway network and should be realised as quickly location. The company ultimately opted for an area in the as possible. Packages from Amazon’s logistics and sorting cen- Rostock Freight Transport Center (GVZ), very close to the city tres will arrive at the distribution centre, then be picked and the motorway. 30 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – SUCCESSFUL RELOCATIONS 31

SCHLOSS LÜTGENHOF MEDICAL CENTRE PERSONAL MEDICINE - A YOUNG TERM WITH AN OLD TRADITION

The Schloss Lütgenhof Medical Centre in Dassow is an acute The close proximity to the shipbuilders care clinic for personal medicine and specialises in the treat- is a big plus for Friesland Kabel. ment of stress-related illnesses through integrated psychoso- This also makes just-in-time delivery matics and psychotherapy. The building, with its special atmos- to the shipyards considerably easier.” phere, is located in the middle of a large park. It has beds for 38 patients in single and double rooms. The main areas of treat- KLAUS MOORLAMPEN, MANAGING DIRECTOR ment at the medical centre include depression, acute and chronic stress disorders, difficulties in dealing with disease and anxiety disorders. The various treatment methods in the Schloss Lütgenhof Medical Centre range from physical measures, exercise therapy and functional relaxation, to nutritional therapy and various creative-therapeutic procedures, to conversational therapies, individually and in groups. A team of doctors, nurses, and ther- apists provides inpatient care 365 days a year, seven days a week. The medical centre focuses on individually diagnosing home away from home. This atmosphere is created by the cas- CABLE PRODUCER and treating all patients in terms of their biomedical as well as tle building itself, and also by the entire team. With a total of 61 psychosocial and socio-cultural condition. employees, the Schloss Lütgenhof Medical Centre is the largest EXPANDS The overall medical concept of personal medicine was devel- employer in the . The countryside environment is part of oped by Prof. Dr med. et phil. Gerhard Danzer, who worked at the clinical concept - therapies are already being partially car- FRIESLAND KABEL the Charité (Berlin) for decades. In personal medicine, medical ried out in the local church and in the future on the four mast- WITH NEW LOGISTICS CENTRE acts and their philosophical reflection are closely interlinked. ed barque “Passat” in Travemünde. The Ministry of Economics Beyond the medical concept, a special atmosphere awaits the in Schwerin and Invest in MV supported the project with con- patients in the Schloss Lütgenhof Medical Centre - a temporary sultation on the qualification of the employees. Friesland Kabel GmbH from Norderstedt in Schleswig-Holstein specialises in the production of complex cabling systems. Their cable packaging and cable deliveries are mainly used in the maritime industry, but also in other fields. Whether it be ships, converter platforms on the high seas, wind farm installations, FIBERGLASS REINFORCED PLASTIC FROM etc., Friesland Kabel products can be found everywhere. In addition to the central warehouse in Hamburg with two MECKLENBURG-WESTERN POMERANIA halls and six cutting lines, which opened in 2009, the company TDC TROLLENHAGEN CREATES NEW JOBS also has commission warehouses in Russia and Denmark. The cable specialist also offers its customers many inclusive Whether pipe coatings, fiberglass tanks, fiberglass linings for services. Since the company is growing steadily, another tanks and basins, fiberglass covers, fiberglass moulded parts, or Friesland Kabel branch was established in the Hanseatic other special products such as shock absorbers for highways - City of Wismar in 2019. Above all, the growing demand of TDC Technical Duraplastic Constructions GmbH specialises in MV shipyards should is to be met here. As early as mid-2016, the processing of fiberglass-reinforced plastic. And that’s been the first discussions were held regarding the supply of cables the name of the game for 18 years now. Considering the wide for cruise ship cabin production at MV shipyards. The award range of possible uses and the robust properties of the raw ma- for the shipping order was tendered in July 2017. terials, TDC serves a large number of industrial customers from To guarantee operation in a suitable hall, a plot of 10,000 m2 a wide range of industries, including energy and pipeline infra- was acquired in Wismar-Dammhusen on December 11th, 2017. structures, electricity and gas suppliers, water and wastewater The roofing ceremony for the new logistics centre in Wismar companies, chemical companies, farmers, transport companies, took place on December 7th, 2018. Two halls were built, as well and many others. The company, which was bought by TDC as an office building and a separate fleet. 29 jobs have been International AG in Lucerne in 2016, has 30 employees and is jobs were secured with the investment total of € 2.63 million. created in the new logistics centre. based in . TDC planned to invest in the The CEO of the parent company TDC International AG support- Neubrandenburg location in 2019. Invest in MV accompanied ed the business meeting with the topic “Potential meets future” the project and the application for funding. In the first step, 27 of Invest in MV held on October 22nd, 2019 in Zurich. 32 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – RELOCATION IN RETROSPECT 33

A LOCATION WITH POTENTIAL CEVA TIERGESUNDHEIT (RIEMS) GMBH – A VALUE INCREASE FOR THE STATE OF MECKLENBURG-WESTERN POMERANIA

The Riems location has become increasingly important since ceremony to be able to take place. The building was com- 2013 as a research centre for international animal health with pleted and put into operation on May 29th, 2017. The the departments of molecular virology and cell biology, in- veterinary pharmaceutical company Ceva Santé Animale fectious medicine, virus diagnostics, new and novel animal from France grew interested in the Riems location due to diseases, immunology and epidemiology. its increased investment efforts. Ceva - headquartered in In November 2013, the company IDT Biologika settled on the Libourne - employs more than 6,000 people in 45 countries. island by taking over the production division of Riemser The group generated sales of € 1.1 billion in 2018, making Pharma GmbH from AXA Private Equity. Investments were it the world’s fifth largest company in the animal health made primarily in the core area of animal health, with a fo- sector. The Riems location offers Ceva a clear step towards cus on rabies vaccines. By the end of 2021, the objective was preventive medicine in livestock and a gain in the area of to have the entire production chain for the manufacture and research and development. baiting of the rabies vaccine on the island of Riems. For this On July 1st, 2019, Ceva Santé Animale successfully took over purpose, a new building for GMP production should be built. IDT Biologika Riems. Both companies show strong synergies Existing halls were to be renovated and converted into cold in the area of pig and poultry vaccines. And the global posi- storage houses and warehouses. tioning of Ceva will enable the current IDT product portfolio A LONG-STANDING SUCCESS A first press appointment for this relocation took place with to be expanded into new markets very quickly. Harry Glawe, Minister of Economic Affairs, Labour, and Health With the acquisition of IDT, Ceva is also expanding its vaccine STORY SUMMITS IN THE on November 4th, 2013. Just one year later, in 2014, planning portfolio. Ceva is thus able to offer comprehensive and PROSPECTIVE ACQUISITION OF IDT began to relocate the three production lines from Dessau to modern solutions for prevention in the area of pig health BIOLOGIKA BY CEVA SANTÉ ANIMALE the island of Riems and to set up a new research and devel- from a single source. In the first step, the pharmaceutical opment centre for animal health there. company invested around € 4 million into the Riems location, The foundation stone for the production facility and the re- creating around 30 new jobs. In the future, the company search centre was officially laid down on May 26th, 2015 in wants to establish further production steps on the island and the presence of Chancellor Dr . On May 4th, create jobs. Moreover, the product range around veterinary 2016, construction had progressed enough for the roofing medicine will be expanded there.

Relocation of IDT Biologika Foundation stone laid for Completion of to the island of Riems the production facility the building

2013 2014 2015 2016 2017

Planning for the establish- Roofing ceremony ment of the research and development centre 34 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – RELOCATION IN RETROSPECT 35

The personal relationship to the LOCATION investors is very important. I es- pecially notice this when I work with Turkish companies. They always GLOBAL MARKET LEADER LIEBHERR ADVANTAGE want me to be by their side because personal trust is their top priority. They INSTALLS THE MOST POWERFUL 2000 Investor event HEAVY-DUTY CRANE IN ROSTOCK in Vienna don‘t like to take appointments without QUAY EDGE me. I feel the most appreciation when 2001 decision made for Rostock these experienced entrepreneurs tell to be production location me: “We would not have been able to The maritime cranes manufactured by Liebherr are well known all over the world. Liebherr-MCCtec find the locations and realise the reloca- groundbreaking for 2003 Rostock GmbH develops and manufactures marine, production in the Rostock tion without you.“ mobile harbour, and offshore cranes. Its product maritime port MARC ALTKRÜGER, SENIORBERATER range also includes reach stackers and components for container cranes. The company has been the in- 2005 start of production with ternational market leader for mobile harbour cranes 210 employees on 22.6 ha for more than ten years now. In 2001, the company decided to consider Rostock as a production loca- 2008 full capacity of production tion. In 2003, the groundbreaking for the production (620 employees) in the maritime port of Rostock took place, whereby operations started in 2005 with 210 employees on planning to expand FLAMMAEROTEC ON SUCCESS TRACK IN an area of 22.6 ha. Full capacity was reached with 2009 production to 34.5 ha 620 employees in 2008. An expansion of the site was SCHWERIN INDUSTRIAL PARK planned and implemented in 2009. CUSTOMER PROXIMITY PAYS OFF Liebherr currently employs around 1,600 people at 2013 decision: Rostock becomes its Rostock location. But the expansion in Rostock is a maritime centre not the end of the company’s investments. On the FlammAerotec was the first company and the customer really pays off here. contrary, Liebherr-MCCtec Rostock GmbH expanded that the Schwerin industrial park wel- To expand on and secure its market po- its location in the international port in 2019 with a comed in 2005. It only took nine months sition, the company increased its produc- new gantry crane for heavy-duty handling - with Currently around 1,600 emp- from the cornerstone ceremony in April tion area by 10,000 m² with an invest- load capacities of up to 1,600 tonnes, a unique feat loyees at the Rostock location 2005 to the start of production. ment volume of € 20 million in 2016/2017. in North Germany. “The installation of the TCC 78000 Before long, 115 employees were hired - In 2018, the Mubea Group became not only offers our company new and important Since 2011: State-recognised a record-breaking timeline. Today, the aware of FlammAerotec. A suitable time, perspectives. In the future, the gantry crane will also Liebherr Academy with 8,000 m² company is one of the successful suppli- since the previous owner Frieder Flamm offer other companies the opportunity to handle of training ground for the professional ers in the aerospace industry and uses was on the lookout for a successor. The heavy loads in the Rostock international port,” says qualification of own and external modern equipment to manufacture transfer of undertakings took place on Rudolf Ganser, Managing Director in the production employees sheet metal and machined components, September 30th, 2018. Up to this point, area of Liebherr-MCCtec Rostock GmbH. as well as rivet assemblies from all kinds Mubea had primarily been active in the The TCC 78000 gantry crane has TCC 78000 - hiding behind this name is one of the of metal materials, such as titanium, automotive industry and was therefore been moving up to 1,600 tonnes world’s most powerful, land-bound heavy-duty aluminium, and steel - including the able to strategically expand its portfolio. in the Rostock port since August 2019. cranes. The crane at the Rostock maritime site has corresponding surface treatment. The The Group achieved sales of € 2.4 billion been moving up to 1,600 tonnes since August 2019. 340 employees at the Schwerin plant in 2019 and is based in Attendorn The rail-bound heavy-duty crane can move back manufacture more than 16,000 different (North Rhine-Westphalia). In the future, and forth between the northern Liebherr site and components for aircrafts. One of the FlammAerotec would also like to open the adjacent quay edge. most important customers is the aircraft up to other aircraft manufacturers. Thus, manufacturer Airbus in Hamburg. investments should be made in new The short distance between the supplier technologies in the coming years. 36 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV –RELOCATION IN RETROSPECT 37

30 YEARS OF INVESTING IN MV INNOVATION AND INTERNATIONALISATION

Mecklenburg-Western Pomerania has caught up particularly in the areas of innovation and internationalisation over the past three decades. The state has created optimal framework conditions so that innovative companies can settle here. It has es- tablished and expanded state-of-the-art technology centres, especially at the university locations. It furthermore promotes the establishment of a specialised research environment with renowned research institutes and created incentives for large KOPENHAGEN corporations with sustainable R&D funding programmes. The local economy has a long tradition in the mechanical engi- neering and food industries. By dint of good marketing and extensive networking, international corporations are aware of 170 km the local know-how and appreciate the experience of the workforce in MV.

Life sciences Mechanical engineering ROSTOCK 1 2 10 11 3 5 10 9 1 WISMAR 4 14 Aviation industry supplier 7 SZCZECIN 12 13 15 20 km 3 4 13 16 12

SCHWERIN 18 Industry 4.0 Wood/paper 2 6 17 HAMBURG 5 6 14 15 11 50 km 8

BERLIN Ingredients Food industry 100 km MÜNCHEN 16 17 7 8 600 km

FRANKFURT 9 18 380 km 38 INVEST IN MV – ANNUAL REPORT 2019 39

INVEST IN MV TRADE FAIRS & EVENTS 40 INVEST IN MV – ANNUAL REPORT 2019 41

Sentences like “that doesn’t work here or RUAR there” are not in my vocabulary. Instead, I

FEB - try to work with the company to find rea- sonable, pragmatic solutions. In the many personal encounters during a relocation process, everyone in Mecklenburg-Western Pomerania, whether it be TRADE FAIR mayor, district administrator, or the Minister of Eco- nomic Affairs, really works together. The entrepre- NATIONAL neur feels this and vocalises it with words like these: “What led you to opt for MV? We feel welcome here!“ DOREEN WEIGELT, SENIOR CONSULTANT 2019

INDUSTRY THE FUTURE IS ORGANIC VISITING BIOFACH NUREMBERG DAY Organic moves people. Above all, a large number of peo- AT THE HANOVER TRADE FAIR 2019 ple at the world’s largest trade fair for ecological consum- er goods - the BioFach trade fair. The world’s leading trade “Come to MV. fair takes place every February for four days at the The state will win you over” - Nuremberg exhibition centre. At the 30th annual event, International representatives from business, politics, and re- who were individually shown the potential of the these are often my first sentences at the beginning more than 2,400 exhibitors and approx. 44,000 visitors search meet at the Hanover trade fair every year. As the state. Networking was also paramount here as it of a conversation. Because that is how the from more than 120 countries visited the trade fair from world’s largest industrial fair, it is the place to be! This year, forms an essential basis for the work of business devel- entrepreneurs see with their own eyes what a February 13th to 16th, 2019. Hear, smell, see, taste, feel - too, around a quarter of a million visitors from all over the opment. Another highlight was the “Industry Day”, which, well set-up economy and infrastructure we have BioFach appeals to all the senses and aims to enthuse vis- world used the first week of April to network across indus- at the invitation of Minister and Chamber of Industry and in MV. They meet enthusiastic people who like to itors about the quality of organically produced food. tries on the global platform. Together with its regional part- Commerce level, with its selected speakers, gave visitors a Organic is a future market. The basis for this is the largest ners and the Schwerin Chamber of Industry and Commerce, good insight into the possibilities of Mecklenburg-Western live, work, and explore here. MV is not deserted or possible network. BioFach is the ideal framework to create Invest in Mecklenburg-Vorpommern GmbH presented com- Pomerania as a business location. The Managing Director of backward-looking, but rather the future.” a fine-knit network. For this reason, Invest in MV present- panies interested in expansion to Mecklenburg-Western Invest in MV GmbH, Michael Sturm, presented the latest set- JULIANE AHRENS, TEAM MANAGER ed itself for the 11th time at the trade fair and took advan- Pomerania as a business location. That’s how meetings were tlement projects in a professional atmosphere as references tage of pre-generated meetings with entrepreneurs. held with companies over the entire period of the trade fair, for the location. 42 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – MESSEN & VERANSTALTUNGEN 43

GETTING INTO CONTACT THE REAL ESTATE INDUSTRY WITH COMPANIES OVERVIEW OF THE IS BOOMING BAUMA MUNICH Every three years, manufacturers, service pro- viders, and construction companies from the construction industry meet at Bauma in Munich. It is the largest international trade fair for con- struction machinery, building material ma- chines, mining machines, construction vehicles, and construction equipment. During the seven days that the fair lasted in 2019, more than 3,400 exhibitors from over 50 countries gave a complete market overview of equipment and machines for construction sites, mining, raw material extraction and processing, building material production and supply, as well as the associated services on around 614,000 m² of ex- hibition space . Invest in MV was also represent- ed at the trade fair and got into contact with interested companies of the industry. The focus was on the marketing of industrial areas that are in close proximity to the water. The PopUp card SUCCESSFUL NETWORKING made for this was distributed to the exhibitors AT THE EXPO REAL at the trade fair. A total of 22 discussions were held with interested companies. This resulted in five leads and five projects. INVEST IN MV CAMPAIGNS AT THE EXPO REAL WITH ATTRACTIVE AREAS AND PROJECTS ON THE COAST

Together with the Hanseatic City of Rostock, Invest in MV ad- areas on the quay edge and in the area, as well as our state as good example of the success of our continuous and goal-ori- vertised at the international trade fair for commercial real estate a hub of transport routes, goods, and service flows into the ented trade fair presence. The Group decided to build a new and investment, the EXPO REAL. It took place in Munich from world are positive selling points, with which we can score na- logistics centre in Fahrbinde after the very first conversation October 7th to 9th, 2019. Invest in MV had 21 attractive devel- tionally and internationally,” said Rudolph. The concrete offers with us at the EXPO REAL. The project was completed by the opment projects, real estate, and areas on show in all the re- that Invest in MV presented to the specialist public in Munich end of 2018, 135 jobs were created. “Another example of how gions of the state, which Mecklenburg-Western Pomerania pre- with the project solution “Investieren am Wasser 2019” include important it is to be present at the EXPO REAL is the tourist pro- sented as a first-class location for investments. the Berlin-Szczecin industrial park in Pasewalk, the maritime in- ject of W&N Immobilienvertriebsgesellschaft mbH from Munich. “Mecklenburg-Western Pomerania is an extremely attractive dustrial and commercial park in Stralsund, commercial and in- After talks at the trade fair with Invest in MV, this company re- and competitive business location in the heart of Europe. Our dustrial areas in Grevesmühlen, an industrial complex at the alised, among other projects, the construction of a new hotel people are qualified and motivated. The infrastructure is com- harbour in Boizenburg, and areas for tourist development near and apartment resort in Börgerende directly on the beach. The mercially exploitable and the administrations are customer-ori- am Stettiner Haff. “Investors are very welcome in our new building opened in July 2018. This created 40 permanent ented. The Ministry of Economics consistently supports com- state. We are the point of contact when it comes to relocations,” jobs. The marketing tool “Investieren am Wasser”, the project panies in generating investments and work in Mecklenburg- explained Michael Sturm, Managing Director of Invest in MV, at solution that has appeared annually at the Expo Real since 2008, Western Pomerania, thereby increasing prosperity,” said the the press conference in Rostock. “We expect the trade fair to assisted in convincing Center Parcs of the Pütnitz peninsula vor State Secretary in the Ministry of Economic Affairs, Labour, and provide a wide range of contacts to project developers, real Ribnitz-Damgarten. The result at Expo Real 2019 was three leads Health, Dr Stefan Rudolph, in the run-up to the fair. “Commercial estate agents, banks, and entrepreneurs. The Raben Group is a and one project, which are now being followed up on. 44 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – TRADE FAIRS & EVENTS 45

NEVA IS AN INTERNATIONAL TRADE FAIR AND CONFERENCE FOR THE INVEST IN RUSSIA’S INDUSTRIES OF SHIPBUILDING, SHIPPING, AND OFFSHORE TECHNOLOGY MV GOES MARITIME The maritime economy is an important traditional industry for tion with its potential for the maritime industry and to provide Mecklenburg-Western Pomerania. The state regularly makes use information in personal discussions with companies. During the of national and international platforms together with all stake- fair, a visit took place from a trade delegation from MV led by TURKEY INDUSTRY holders to draw attention to Mecklenburg-Western Pomerania the Minister for Energy, Infrastructure, and Digitisation, Christian as a business location. Pegel, and the State Secretary for Economic Affairs, Labour, and THE PLAST EURASIA 2019 NEVA took place in St. Petersburg, Russia, from September 17th Health, Dr Stefan Rudolph. IN ISTANBUL MV AT THE INTERNATIONAL to 20th, 2019. As an international trade fair and conference for The programme included workshops on the topic of maritime TRADE FAIR NEVA the industries of shipbuilding, shipping, and offshore technol- industry and an exhibitor evening. Already in the run-up With 51,684 visitors and 1,087 exhibitors, Plast IN ST. PETERSBURG 2019 ogy, it is the largest forum of its kind in Russia. International ex- to the workshop, NEVA was a good platform to draw Eurasia in Istanbul/Turkey is one of the world’s hibitors presented their solutions in the areas of ship design attention to the MV location. Invest in MV aimed to present leading trade fairs for the composites industry. and production, marine and offshore technology, oil and gas the positive investment climate in the state, the existing It took place in December 2019. Thanks to the conveyance technology, harbour and terminal systems. A vari- infrastructure in the maritime sector, as well as selected re- active participation of 101 countries, the trade ety of workshops around the fair also offered an attractive search and development institutions and companies with their fair is highly valued by experts. framework programme and the opportunity to network. innovative products and processes. The number of foreign visitors rose by 35% in The state of Mecklenburg-Western Pomerania was also repre- The workshop “Innovations and cooperation in research and 2019 compared to the previous year. Plastic ma- sented at the trade fair in 2019 with a large shared stand. Here, development in medium-sized maritime businesses in chine manufacturers, chemical and raw mate- companies and institutions from the state presented the mar- Mecklenburg-Western Pomerania - possible perspectives for rial manufacturers, heating and control sys- itime sector and talked to visitors and exhibitors. Invest in MV cooperation with Russian partners from business and science” tems, and recycling options are presented in were part of the shared state stand and used the trade fair to was held on September 19th, 2019 in the EXPOFORUM. Around ten halls at Plast Eurasia. In the run-up to the promote Mecklenburg-Western Pomerania as a business loca- 80 people from Russia and Germany took part in the event. trade fair, nine meetings could be arranged for Invest in MV. The discussions held with the tar- geted companies took place on December 4th and 5th. A lead was achieved.

FAIR TRADES INTERNATIONAL 2019 46 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – TRADE FAIRS & EVENTS 47

NETWORKING AT THE HIGHEST LEVEL MV PRESENTATION AT THE JEC – COMPOSITES WORLD

The JEC - Composites World exhibition offers a comprehensive 12th to 14th, 2019, German sector companies were again overview of the entire composite value chain - from raw mate- represented with a strong contingent of exhibitors. With its rial production and composites production to downstream numerous conferences, technical and scientific forums, work- services. It also offers experts in the composite industry the op- shops and seminars, the trade fair gave information about all portunity to exchange ideas and network with colleagues from relevant topics and trends. the international composite industry. Invest in MV used the trade fair to present Mecklenburg-Western It is one of the world’s leading trade fairs in this industry. The Pomerania as a business location to companies. In the run-up goal of this trade fair is to develop platforms and channels for to the trade fair, a service provider managed to organise twelve networking and an exchange of know-how in order to promote appointments. On March 12th and 13th, a total of eleven meet- growth and innovation in the entire composite industry. From ings were held. A lead was achieved from each of the meetings.

GROWTH AND INNOVATION THE TREND PLATFORM ACROSS THE ENTIRE COMPOSITE INDUSTRY FOOD INGREDIENTS EUROPE

ALL ABOUT FOOD

The trade fair “Food Ingredients Europe” in is an inter- national exhibition tailored to the food industry. Numerous na- THE PLATFORM tional and international exhibitors use the trade fair platform to present their products all around food ingredients and additives, FOR FOOD PRODUCERS as well as laboratory technology, product safety, and quality as- AT THE FOOD INGREDIENTS surance. The conference programme of the Food Ingredients EUROPE IN FRANKFURT Europe Frankfurt trade fair also provides information on current topics and trends in the industry. Invest in MV managed a total of eleven appointments at the fair. 48 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – TRADE FAIRS & EVENTS 49

AUSTRIAN AUTOMOTIVE SUPPLIERS SHOW AN INTEREST IN MV AUSTRIA BUSINESS MEETING GRAZ

Two events were planned in 2019 in Austria as part MEETS of a federal project to make Austrian investors aware of the Mecklenburg-Western Pomerania location and to win them over. The automotive supply industry in particular was the focus of the MV state of MV. A meeting was held for this industry in Graz. Thanks to political support from Minister of Economic Affairs, Harry Glawe, the meeting was equally attractive for companies in MV and for Austrian companies from Styria. The event was very well received by the participants from the fields of business and politics and - thanks to the many years of successful cooperation with the ACstyria mobility cluster - was also very successful in terms of content. The mobility clus- A PROJECT FUNDED BY THE ter represents a network of around 300 Styrian FEDERAL MINISTRY FOR companies from the automotive, aerospace, and ECONOMIC AFFAIRS AND ENERGY rail systems sectors along the entire value chain.

FOCUS ON MEDICAL TECHNOLOGY INVEST IN MV BUSINESS MEETING TUTTLINGEN

AT THE TECHNOLOGY FORUM The business meeting held in Tuttlingen on October 23rd, IN LINZ 2019 was organised in cooperation with the local medical technology cluster Medical Mountains, with more than 400 member companies. The event, in which 13 companies from With almost 140 participants, the German-Austrian Technology the Tuttlingen region took part, had been jointly advertised Forum in Linz 2019 was very well attended. The goal was to give in advance. An integral part of the event were the lectures the technology-oriented companies an insight into the research held by local experts such as Prof. Schmitz, Prof. from and development environment in MV using the example of the the , and Dr Forberger from RoweMed Fraunhofer IGP. The Director of the Fraunhofer-Einrichtung für AG in Parchim. The Minister for Economic Affairs, Labour, and Großstrukturen in der Produktionstechnik IGP in Rostock, Prof. Health of Mecklenburg-Western Pomerania, Harry Glawe, vis- Dr Flügge, spoke at the forum on the topic “Industry 4.0 in cus- ited the 11th Innovation forum medical technology the fol- tom production”. He emphasised the advantages of a location lowing day together with the delegation from MV. He was a in MV, especially regarding the development opportunities for part of the panel discussion. The plan for 2020 is for BioCon investors in this area. Invest in MV, like Rostock Business, had a Valley to work together with Medical Mountains, thereby well-placed exhibition stand during this time. further deepening the collaboration. 50 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – TRADE FAIRS & EVENTS 51

TWO MEETINGS FOCUSING ON SWITZERLAND WERE SCHEDULED FOR 2019

GLAWE CAMPAIGNS FOR INVESTORS IN COPENHAGEN RUAR INVEST IN MV AT THE DANISH EMBASSY FEB -

“Mecklenburg-Western Pomerania and Denmark have a long in a worthy setting with around 350-400 invited guests. The tradition of economic ties. Danish companies have already cre- Danish Minister of Economic Affairs, Simon Kollerup, had also POTENTIAL MEETS FUTURE ated more than 6,800 jobs in our state. This shows our location committed to the reception. Minister Glawe placed a positive BUSINESS MEETING ZÜRICH advantages,” said Harry Glawe, Minister for Economic Affairs, emphasis on the fact that Danish companies have already in- Labour, and Health in Copenhagen. On the occasion of the 30th vested more than € 271 million in Mecklenburg-Western anniversary of the reunification, the German ambassador Detlef Pomerania. The companies based here in Germany include Switzerland has been part of the acquisition focus for Invest Rünger, for the first time under the patronage of the State of Berrigarden GmbH in Lübz (production and processing of dried in MV for many years now. Networking, personal presence, Mecklenburg-Western Pomerania, held a reception in the fruit), Schur Pack Germany GmbH in Gallin (packaging solutions INTENSIFYING SWISS and above all creating connections is a high priority for suc- Axelborgsaal in the Copenhagen Tivoli on October 8th, 2019. made from boxes), Arla Foods in Upahl (dairy enterprise), NETTO cessful operations within this country focus. For this reason, Minister of Economic Affairs, Glawe, knows Ambassador Rünger Deutschland in Stavenhagen, Möbel-Wikinger in Rostock and CONTACTS a second business meeting was held in Zurich on October well as he, too, acted as German Ambassador to Austria a few Stralsund, the Darguner Brauerei GmbH, and many more. INVEST IN MV IN BERN 22nd, 2019 in the “Sheraton Zurich Hotel” under the patron- years ago and welcomed MV as the host for the Day of German Ambassador Rünger indicated his willingness to continue to age of Minister Harry Glawe. The delegation was accompa- Unity in Vienna. The reception was organised by the German support Invest in MV while working in Copenhagen, if it want- The first business meeting in 2019 took place on January nied by successful Swiss companies from MV, researchers, embassy and Invest in MV. The MV premiere was to take place ed to operate in Copenhagen or Denmark. 16th at the German embassy in Bern/Switzerland. About and business ambassadors from our state. The topic of the 40 participants from the field of politics and business evening was “Potential meets future”. came together for this meeting to exchange ideas about The experience reports from Frank Mengis of Ypsomed AG A FOCUS ON MV AMONG DANISH COMPANIES the business location of Mecklenburg-Western and Daniel Welker of TDC International AG (both Swiss com- BUSINESS MEETING IN COPENHAGEN Pomerania. The event consisted of an almost two-hour panies with production sites in MV) outlined for the expan- programme. The participants were welcomed by the sion-oriented participants what a relocation to Mecklenburg- German ambassador, Dr Norbert Riedel, and by the Western Pomerania could look like. The potentials in MV Based to the great experiences made in previous years, an investor Minister of Economic Affairs in MV, Harry Glawe, with an became very clear. Frank Stüpmann of the Forschungsverbund event with the country focus Scandinavia-Denmark took place official welcoming address. Simon Michel, Managing MV and Dr Carsten Mahrenholz of Cold Plasmatech showed again in 2019. Temporally connected to the reception of the am- Director of Ypsomed AG, and Walther Inäbnit, the former future investment opportunities by presenting innovative bassador for the Day of German Unity, Invest in MV organised a President of the Haag-Streit Group, reported on their ex- start-ups and cooperation approaches. meeting with the focus on life sciences together with the German- periences in the relocation and cooperation process. In total, about 40 participants attended the event that Danish Chamber of Commerce (AHK) on their premises. The focus Afterwards, the participants got to converse with one evening to exchange ideas about the location and invest- was on the acquisition of Danish companies that want to expand another in a relaxed atmosphere. This event in Switzerland ment opportunities in Mecklenburg-Western Pomerania. The internationally and on raising awareness of existing investment was a success for Invest in MV as interesting contacts positive results prevailed for Invest in MV; especially the sub- opportunities in Mecklenburg-Western Pomerania. Two projects could be made. Another trip to Switzerland was planned sequent ministerial dinner was a highlight of the activities were identified in the course of this business meeting. One project for March 2019. It was important here to intensify the in Switzerland in 2019. Through the personal welcome ad- involves the manufacture of infusion pumps and the other involves business relationships. A total of five contacts were gen- dress by Minister Harry Glawe, but also through the business the manufacture of special machines for the life sciences and food erated during the event, which are interested in a busi- ambassador Prof. Klaus-Peter Schmitz from the Institut für industry. The projects are to be implemented through the direct ness location in MV. The plans could subsequently al- Implantattechnologie und Biomaterialien e.V. ongoing relo- assignment of suitable partners in MV in 2020. The two projects ready be put into concrete terms. cation projects could be taken a significant step further. involve the creation of a total of 90 permanent industrial jobs. 52 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – TRADE FAIRS & EVENTS 53

DIRECT NETWORKING AS A GUARANTEE FOR SUCCESS TALKS IN ISTANBUL AND KOCAELIUND KOCAELI

Following the successful activities of previ- ous years, a new approach to networking was pursued in Turkey in 2019. Through di- rect company addresses, the focus could be directed specifically at the qualities and re- quirements, and thus the respective advan- tages of a location in Mecklenburg-Western Pomerania could be clarified in even more detail and individually. It has been proven that these one-on-one meetings with com- panies are usually more specific and detailed than large events. On January 22nd and 23rd, a total of eight meetings with Turkish com- panies in Istanbul and Kocaeli were complet- GO WEST ed successfully. The Road Show was a total ACTIVITIES IN THE USA success as four leads were generated and companies confirmed their interest in Mecklenburg-Western Pomerania. Especially NETWORKING IN CATHAY The events at the German embassy in the support on the trip from the State Washington have become a popular meet- Secretary Dr Rudolph and the business am- SUCCESSFUL GTAI ROAD SHOW IN CHINA THANKS TO SUPPORT ing place. More than 2,500 high-ranking bassador Emin Doganay led to the success FROM THE JOINT VENTURE “BIOLIGHT” guests have attended the events to date. of this Road Show. For example, the State On October 3rd, 2019, the annual recep- Secretary Dr Rudolph showed his support for tion for the Day of German Unity took the state of MV clearly once again shortly be- Together with Germany Trade and Invest, Invest in MV visited present Germany as a business location in the field of green- place in Washington D.C., USA. Germany fore the decision to locate was made. the People’s Republic of China from May 13th to 17th, 2019. The field investments, with a special focus on the new federal states, Trade & Invest (GTaI) was once again a co- land of the rising sun is one of the strongest FDI home coun- and to promote the location to Chinese companies. In addition operation partner of the event this year. tries in Germany. With the support of the state government of to company visits, a start-up round, and an embassy reception, For the business development agencies of Mecklenburg-Western Pomerania and Invest in MV, the Chinese two investor events were on the programme in Beijing (May the federal states, GTaI offers the ideal op- company “Biolight” was able to locate in Rostock-Laage in co- 14th, 2019) and Shenzhen (May 16th, 2019). portunity to participate in this reception operation with the German MedTec Holding GmbH. During a panel discussion and several conversations, Biolight free of charge and thereby present the The Chinese listed company Biolight Healthcare GmbH is conveyed its impressions to other Chinese entrepreneurs. Mr state of MV to a large US audience. Invest investing € 10 million in the location. 30 to 35 employees Jinyuan Yan referenced the attractive economic framework and in MV did this with an on-site information will be hired in the first phase. Invest in MV found an excellent local support and raved about his reliable cooperation partners stand. This enabled the employees to gen- advocate in the Chairman and General Manager, Mr Jinyuan in MV. He emphasised that the proximity to company-related erate contacts and leads from the United Yan, of the headquarters in Guandong, who is convinced of the research facilities was also an important decision criterion for States and to expand their network at the advantages of the Mecklenburg-Western Pomerania location his company to settle in MXV. The state could also be advertised reception. There was various information from his own experience. during the Road Show by means of an image video and a mini material about the business location As a result, Mecklenburg-Western Pomerania was able to pres- exhibition. Moreover, during a panel discussion, Invest in MV Mecklenburg-Western Pomerania availa- ent itself as an ideal location for investors to settle in various was able to highlight the services and other location advantag- ble at the information stand. Invest in MV Chinese locations by means of the “Biolight” joint venture at es, such as the dynamic development in the area of life scienc- also used the opportunity to invite exist- the GTaI Road Show. The goal of the GTaI Road Show was to es and the research environment. ing contacts and leads to the event. 54 INVEST IN MV –ANNUAL REPORT 2019 55

INVEST IN MV NETWORKING 56 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – NETWORKING 57

NETWORKING MARKET ADVANTAGES COMPETENTLY FOR HEALTH THE MEETINGS OF THE REGIONAL BUSINESS PROMOTERS MEDICA RECEPTION “MEET MV@MEDICA”

Regional business promoters are an important factor for the vote on the tender subsequently took place. The second busi- success of investment and relocation processes. With their help ness development meeting on November 26th, 2019 in It was a successful reception that left a positive and support, numerous projects have been started and imple- Greifswald was reserved for the current topics of digitisation impression on many visitors and participants. mented in recent years. and skilled employee recruitment. We are talking about the “Meet MV@MEDICA” Two meetings are held annually for the mutual exchange be- Dr Siraf from the department of digitisation at the Ministry of - the evening of the Mecklenburg-Western tween Invest in MV and the regional or municipal partners. Energy, Infrastructure, and Digitisation Mecklenburg-Western Pomerania health industry, which took place These meetings are an important exchange, whereby various Pomerania spoke about the “Digital Mecklenburg-Western on November 19th, 2019 at MEDICA, the world’s topics and developments are discussed together. The focus of Pomerania”, and Gerhard Bley, Head of the Labour Department largest international medical trade fair in the first meeting in Schwerin on February 27th, 2019 was the at the Ministry of Economic Affairs, Labour, and Health Düsseldorf. The reception served as a network- topic of marketing, both at state and federal level. Peter Kranz Mecklenburg-Western Pomerania, spoke about the specialist ing event to illustrate the advantages of presented the MV brand and the road to modernisation, and cooperation project “anheuern-in-mv”. Jens Aurel Scharner, Mecklenburg-Western Pomerania. “Germany Trade and Invest” presented the umbrella campaign Managing Director of Rostock Port GmbH, used his presenta- The film on the life sciences industry in MV was “Germany Works.” as a communicative link for all partners in tion to show the opportunities and challenges that the ports presented to get people in the right mood for German location marketing. in MV face as industrial locations. The service provider respon- the topic. Prime Minister Manuela Schwesig In addition, the participants had the opportunity to talk to sible for the creation of the new Investguide MV then present- greeted the guests by video message. Minister Minister Glawe about topics specific to the region. The after- ed to the business promoters the changes in the online of Economic Affairs, Harry Glawe, gave a wel- noon was reserved for the redesign of the Investguide. The two catalogue for industrial and commercial space in Mecklenburg- HEALTH GOES INTO THE FUTURE coming address, and also Prof. Dr Dagmar service providers who tendered held their presentations. The Western Pomerania. 15TH NATIONAL HEALTHCARE Braun, Managing Director of Braun Beteiligungs GmbH, greeted the guests warmly. In the sec- INDUSTRY CONFERENCE ond part of the evening, start-up pitches from daisygrip GmbH, Vote 2 Work, and SHS-Med Norway was the partner country for the 15th were presented. Peter Kranz, Head of National Healthcare Industry Conference held on Landesmarketing MV, hosted the event. June 12th and 13th, 2019. As in previous years, Invest in MV presented itself with an exhibition stand in the MV Lounge. Invest in MV also partic- ipated in international matchmaking. Many inter- esting discussions were held here, including two with Norwegian start-ups and three with German companies. The motto of the 2019 meeting was “#Health 2019 - Rethinking health!” The focus of the events and discussions was, above all, on the economisation of the healthcare industry. In dis- cussions, lectures, innovation competitions, and start-up presentations, cross-sector health, per- sonnel and competence profiles, and innovative technologies were debated. In addition to the health insurance companies, partners and players were primarily the local clinics and institutes, but also companies from the health sector. 58 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – NETWORKING 59

SAILING TO SUCCES WITH A FRESH

RUAR BREATH OF AIR FEB - “MV INNOVATE - A FRESH BREATH OF AIR WITH FRESH IDEAS” SAILING TRIP ON THE HISTORIC SAILING SHIP “ARTEMIS”

BUSINESS MEETS HANSE SAIL

Again, the name of the game in 2019 was “Sustainable prosperity through research”. “Business meets Hanse Sail”. More than 400 Against the panorama view of the incoming characters from the fields of business and and outgoing historic ships, decision-makers politics accepted the invitation to the from the fields of politics and business fol- business meeting at the Hanse Sail of the lowed the discussion. There was subsequent- Rostock business development agency, the ly ample opportunity to make new, valuable Landesmarketing MV, and Invest in MV. The contacts in a relaxed atmosphere. Invest in MV kick-off was the exclusive evening reception invited company representatives to this of the retiring mayor of Rostock, Roland event, who were just about to decide in their Methling. Other agenda items included a tour relocation process on the Mecklenburg- of Liebherr-MCCtec Rostock and an evening Western Pomerania location. Especially the cruise on the MIR. A highlight of these two small circle of people on the cruise on a tra- days was the Sail Brunch with Prime Minister ditional sailing boat with the Prime Minister, Manuela Schwesig, held with a maritime back- offered the investors the opportunity for drop in the yacht harbour residence Hohe personal discussions, which had a concrete Düne. A chat with her dealt with the topic of impact on the decision for MV. 60 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – NETWORKING 61

SCHÖNE TÖNE AN AUSERGEWÖHNLICHEM ORT SUNNY PROSPECTS FOR MV MV FESTIVAL GOES INDUSTRIAL WAYS

THE SUMMER RECEPTION 2019 IN GREIFSWALD Once again, it was shown at the Mecklenburg-Western Pomerania festival that the MV location, in addition to ideal economic conditions, also has a wonderful cultur- The summer reception of Invest in MV has become an integral part with the employees of Invest in MV. Around 300 guests from busi- al and scenic side to it. Invest in MV hosted a special concert on September 14th, of the annual calendar for many business ambassadors and entre- ness, politics, associations and the media attended. A highlight of 2019 in the ZIM Flugsitze production hall in Schwerin. The festival prize winner preneurs. It always promises interesting network discussions in a the evening was the appointment of four further business ambas- “SIGNUM saxophone quartet” played at the event. The host and presenter was ac- relaxed atmosphere. In 2019, Invest in MV, under the patronage of sadors for Mecklenburg-Western Pomerania by Harry Glawe. tor Martin Neuhaus. At this unique occasion, both musically and communicatively, the Minister of Economic Affairs, Labour, and Health of Susanna Masson-Wawer, Managing Director of Masson GmbH from companies like Longway were consolidated in their location decision. Upcoming Mecklenburg-Western Pomerania, Harry Glawe, invited guests to Wendorf; Kristin Fibian, owner of ADIANT-Druck from Roggentin; project steps could also be discussed in the extraordinary setting of the produc- the summer reception in Greifswald at the State Irmtraud Steinert, Managing Director of MTN Neubrandenburg tion hall. The presence of the owners of the ZIM Flugsitze, Mr and Mrs Zimmermann, Museum on June 11th, 2019. In an ambience that, between histo- GmbH from Neubrandenburg. and Dr Nicole Landt, Managing as well as the plant manager, was particularly supportive. Invest in MV used the ry and modernity, encouraged a lively exchange about the future Director of Elektro-Anlagenbau GmbH from Neustrelitz. evening to introduce new companies to the existing network of institutes and en- trepreneurs. A total of five project participants were welcomed at the festival event.

ACTIVE SUPPORTER FOR THE ECONOMY MEETING OF BUSINESS AMBASSADORS BETWEEN YESTERDAY AND TOMORROW: A SUMMER RECEPTION WITH They have become important, indispensable promoters of A SPECIAL ATMOSPHERE Mecklenburg-Western Pomerania as a business location: The business ambassadors. Every year, new entrepreneurs join the ones already appointed by the Ministry of Economic Affairs, who, thanks to their diverse experience, connections, and ex- pertise, actively promote Mecklenburg-Western Pomerania as a business location. They support Invest in MV as speakers at events, accompany them to national and international trade fairs, and take on mediation tasks for projects. The extensive contacts that these supporters have to potential investors are particularly valuable for new projects. At their an- nual end-of-year event on December 5th, 2019, the business ambassadors of the State of Mecklenburg-Western Pomerania met in at the invitation of the state business devel- opment agency Invest in MV. In addition to an annual review of the “Business ambassadors MV” initiative and the outlook for 2020, special achievements by some of these advocates were underlined. As a highlight of the event, the Minister of Economic Affairs, Labour, and Health of the State of Mecklenburg-Western Pomerania, Harry Glawe, appointed Dr Andreas Dikow, Vice President Operations of Webasto Thermo & Comfort SE, as a further business ambassa- dor. To date, 74 entrepreneurs have been appointed by the FOUR NEW BUSINESS Ministry of Economic Affairs. AMBASSADORS

LIVELY EXCHANGE ABOUT THE FUTURE 62 INVEST IN MV – ANNUAL REPORT 2019 63

INVEST IN MV OUTLOOK 64 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – OUTLOOK 65

LEAD GENERATION IN THE HYDROGEN LOCATION IN ORGANIC FARMING IS PHARMACEUTICAL INDUSTRY NORTH GERMANY

MORE POPULAR THAN Anyone who keeps an eye on the pharmaceutical industry The business development agencies of the five northern EVER BEFORE knows that special active ingredients required for the German states of , Hamburg, Lower , manufacture of certain medications are produced in Asia. Mecklenburg-West Pomerania, and Schleswig-Holstein have Not only since the Corona pandemic, but now very clearly set themselves the goal of becoming one of the leading Mecklenburg-Western Pomerania is already in the broad public view, there are considerable supply bot- drivers of “green” hydrogen management in Europe. For very successful with its wide-ranging agri- tlenecks in essential medical supply. To free themselves the first time in the collaboration, the strengths in the area cultural industry and the related processing from dependence on the Asian market, many companies of “green” hydrogen management in all five federal of agricultural products. Numerous compa- have become aware that it makes sense to manufacture these states are to be bundled together under the umbrella RUAR nies manufacturing agricultural products active ingredients in Europe. Invest in MV will identify these “Hydrogen location North Germany”. The aim is to represent FEB - are located in our state. So far, the areas of active ingredient manufacturers and professionally align ourselves as a competitive region on the international animal health and, above all, animal nutri- the custom location offers so that they meet the require- market. Together, an image campaign is to be developed that tion are currently insufficiently represented ments of these facilities. The target groups are addressed in positions North Germany as an innovative region for “green” in the value chain. Organic farming are huge a focused manner and in a niche area, in order to position hydrogen management. The goal of the cooperation is to in- buzzwords at the moment and are becom- Mecklenburg-Western Pomerania ideally in this activity field crease awareness as a location for research and innovation. ing increasingly important. compared to competitors. Valuable contacts are expected The five federal states want to work closely with GTaI For all types of livestock, it can be seen that in an exciting growth segment. (Germany Trade and Invest GmbH). producers are focusing more and more on the welfare of the animals and that gentle industrial conditions are receiving increased attention. The framework conditions for the MV OFFERS IDEAL production of meat are thus changing. Modern stables and animal welfare place GREEN ENERGY LOCATION CONDITIONS new demands on agriculture. LEAD GENERATION IN The acquisition of interested parties by MAKES MV APPEALING MEDICAL TECHNOLOGY Invest in MV will therefore devote itself to LEAD GENERATION IN RENEWABLE ENERGIES this area in 2020. Growing companies in the Thanks to its excellent research infrastructure, respective sub-sectors with a focus on animal First and foremost, the positive: Mecklenburg-Western Mecklenburg-Western Pomerania is an ideal lo- health will be targeted. In addition, lead gen- Pomerania can generate more green energy than is cur- cation for companies in the medical technolo- eration will also take a look at the rapidly rently consumed thanks to the existing energy mix. The gy sector. In 2020, Invest in MV aims to expand growing market of pets and the correspond- storage of energy, e.g. in hydrogen, and the use thereof and supplement existing value chains with a ing manufacturers that serve animal health. later in fuel cells or similar energy sources can be utilised direct and focused approach to manufacturers not only for the operation of wind turbines, but also for in the biomedical technology industry. The ac- the direct power supply of industrial companies. Especially quisition should primarily focus on manufac- in the field of cruise and ferry ports, hydrogen is an alter- turers in Europe. The targeted contacting of native, environmentally-friendly fuel for the future. companies should be a starting point for a fur- Manufacturers in this market segment are experiencing a ther acquisition in this market segment. In significant revaluation with the “Green Deal” of the 2020, lead generation in medical technology LEAD GENERATION IN European Union and will change the energy industry sig- will focus on the areas of diagnostics, imaging VETERINARY MEDICINE nificantly in the coming years. To move Mecklenburg- procedures, devices for surgery and endosco- Western Pomerania further into the decision-making spot- py, implants and prostheses, intensive care AND ANIMAL HEALTH light of growth-oriented companies, Invest in MV will medicine, anaesthesia, ventilation, surgical specifically address them. Thus, lead generation in the technology and surgical equipment, as well as corresponding industry is planned for 2020. The plan is to hospital and nursing facilities. target companies from the field of renewable energies and the sub-areas of storage technologies, as well as hy- drogen production and use. 66 INVEST IN MV – ANNUAL REPORT 2019 INVEST IN MV – OUTLOOK 67

STRENGTHEN CONCRETE COOPERATION BUSINESS MEETINGS TURKEY

CAMPAIGN TO In recent years, Turkey has developed into an important country of origin for PUT MV IN THE expansion investments in Germany. The first successes of relocations from Turkey to Mecklenburg-Western Pomerania prove the strategy of Invest in MV to continue THE MUKRAN PORT BEST LIGHT to focus on Turkey. In 2019, lead generation was used to get in touch with a Turkish COUNTRY FOCUS ON representative in Istanbul for the first time. The recurring personal contact on THE MUKRAN PORT HAS GREAT HAS A LOT OF SWITZERLAND site, language skills, and knowledge of the cultural situation in Turkey are important tools. This was proven by the acquisition success in 2019 with two DEVELOPMENT POTENTIAL projects and four generated leads. This successful strategy is to be continued DEVELOPMENT There was a lively exchange at in 2020 and the address will be intensified by a Turkish representative on site business meetings in previous in Istanbul. Targeted company visits are also on the agenda. The possibility of POTENTIAL years between Swiss companies a digital event is also being worked on, so that, despite the contact restrictions, and Invest in MV, in order to main- there can still be close contact to investors. tain existing contacts and make THE CONCEPT OF new ones. With a large-scale cam- SUCCESSFUL MARKETING paign in 2020, the state is to be “played” in an even more compre- hensive and varied manner. The The commercial and industrial location of Mukran is of consid- goal is to use various media and erable importance for the industrial development in the north- best practice examples to draw east of MV. The Mukran port has great development potential Swiss companies’ attention to the with its existing infrastructure and the developed areas. Mukran Mecklenburg-Western Pomerania Port GmbH intends to exploit this further by relocating. location and thereby generate Looking at the successful repositioning and marketing of other leads. In order to intensify these large locations in Mecklenburg-Western Pomerania, Mukran new contacts, a corporate trip with Port GmbH, the district of Western Pomerania-Rügen, and the the generated leads is planned at municipality of Sassnitz are asking the state for support with the end of the campaign. the industrial settlement in the back area of the port. With the support of regional representatives, Invest in MV is to develop a concept in 2020 on how the marketing chances of industrial and commercial areas can be increased and potential interest- ed parties can be addressed nationwide.

WHEN RESEARCH AND TRADE GO HAND-IN-HAND THE FEDERAL PROJECT INNOMV2MARKET DANISH IT AND GERMAN RESEARCH DELEGATION TRIP TO DENMARK The research environment in Mecklenburg- Western Pomerania even more on the inter- Western Pomerania has been developing sig- national stage. The positive nature of the nificantly for several years. Institutes are local research infrastructure is to be ex- The fact that the state of Mecklenburg-Western Pomerania is A Danish delegation will then make a return visit to Mecklenburg- expanding their capacities and are specifi- plained and presented even better as a ver- becoming more and more attractive for investors from the Western Pomerania accompanied by the Danish Minister cally geared towards the industry needs. itable location advantage for investments Scandinavian area, especially Denmark, is shown by the increas- of Economic Affairs, Simon Kollerup. For targeted contact Some research institutions have thereby and relocations. With “InnoMV2market ing interest in international business exchange in recent years. to Denmark, the Odense Robotic Cluster is of interest to Invest become very successful nationwide. Invest 2020/2021”, Invest in MV wants to convince Reciprocal visits to the countries bordering the Baltic Sea are in MV. It is considered the centre of robotics and industry in MV has now developed a new federal pro- manufacturing and expanding companies of planned for 2020 and 2021. The first event in 2020 is a delega- innovations. In light of the planned business and science ject: “InnoMV2market 2020/2021”. The goal Mecklenburg-Western Pomerania as an inno- tion trip to Denmark by the Minister of Economic Affairs, Harry campus in Stralsund and the expansion there in the area of IT of the project is to market the research envi- vative location. Foreign investments should Glawe, and other participants from Mecklenburg-Western and robotics, the exchange with the Odense Robotic Cluster is ronment of the state of Mecklenburg- create permanent and future-oriented jobs. Pomerania. The second event is being considered for 2021. of great importance. 68 INVEST IN MV – ANNUAL REPORT 2019 INVESTINVEST IN MV IN MV–IMPRESSUM –IMPRINT 69

IMPRINTIMPRESSUM CREDITSFOTOS

Author Autor Page Seite Author Page Editor: Project definitions: ©Germany JFL Photography©Germany - JFLstock.adobe.com Photography - | stock.adobe.com©Ypsomed AG | ©Ypsomed AG ©Liebherr-MCCtec Rostock GmbH 34 Invest in Mecklenburg-Vorpommern GmbH, ©Blue Planet Studiol©Blue - stock.adobe.com Planet Studio - stock.adobe.com 1 1 ©Invest in MV, Thomas Ulrich 35 Michael Sturm (Managing Director) Initial contact is a first exploratory discussion with ©Invest in MV ©Invest in MV 2 2 ©IHK zu Schwerin 38 an interested company representative as part of the ©Rainer Cordes | ©Invest©romaset in MV- stock.adobe.com | ©Invest in MV 3 3 ©Invest in MV | ©Invest in MV, Thomas Ulrich 40 Concept, design, editorial work: trade fair or event planning. In the contact phase, ©Ministerium für ©MinisteriumWirtschaft, Arbeit für Wirtschaft,und Gesundheit Arbeit Mecklenburg-Vorpommern und Gesundheit Mecklenburg-Vorpommern 4 ©IHK zu Schwerin 41 13° Crossmedia Agentur no information is given as to whether a collabora- ©Dockweiler AG | 4©fotograupner - stock.adobe.com 6 ©Rostock Business, Bent Christoffer 42 Gerstenstraße 2 | 17034 Neubrandenburg tion will take place between the company and MV. ©Dr. Thekla Kurz |©Dockweiler ©Germany JFL AG Photography | ©fotograupner - stock.adobe.com - stock.adobe.com 7 6 ©Messe München GmbH 43 ©Invest in MV, Angelika©Dr. Thekla Lindenbeck Kurz | ©Germany JFL Photography - stock.adobe.com 8 7 ©Staatskanzlei Mecklenburg-Vorpommern 44 Editorial deadline: A lead is more than the initial contact. An initial ©Invest in MV, Thomas©Invest Ulrich in MV, Angelika Lindenbeck 11 8 ©Staatskanzlei Mecklenburg-Vorpommern 45 09.06.2020 meeting has already taken place at a trade fair or ©Invest in MV, Thomas©Invest Ulrich in MV, Thomas Ulrich 12 11 ©Invest in MV 46 event. The potential investor could envisage MV as ©Invest in MV, Thomas©Invest Ulrich in MV, Thomas Ulrich 13 12 ©Landesmarketing MV, Holger Martens 47 Print: a possible location. General or industry-specific ©Invest in MV /Norbert©Invest Fellechner in MV, Thomas Ulrich 14 13 ©Invest in MV 48 STEFFEN MEDIA GmbH location information was handed over or sent to ©metamorworks ©Invest- stock.adobe.com in MV /Norbert | ©Production Fellechner Perig - stock.adobe.com 15 14 ©Sascha Baumann, all4foto.de ©Invest in MV 49 Mühlenstraße 72 | 17098 Friedland the potential investor after the visit. The potential ©Invest in MV ©metamorworks - stock.adobe.com | ©Production Perig - stock.adobe.com16 15 ©Invest in MV 50 investor cannot or does not want to describe the ©Landeshauptstadt©Invest Schwerin in MV 18 16 ©Invest in MV 51 Responsible body in accordance with press law: possible investment project in more detail. ©Ypsomed AG, Jörn©Landeshauptstadt Lehmann Schwerin 20 18 ©Germany Trade and Invest 52 Michael Sturm, ©Ypsomed AG | ©Ypsomed©Ypsomed AG, AG, Jörn Jörn Lehmann Lehmann | ©Rainer Cordes 22 20 ©Germany Trade and Invest 53 Managing Director Invest in Mecklenburg-Vorpommern GmbH In the case of a project, the potential investor pro- ©Rainer Cordes ©Ypsomed AG | ©Ypsomed AG, Jörn Lehmann | ©Rainer Cordes 23 22 ©Invest in MV, Thomas Ulrich 54 vides a project description, a catalogue of require- ©Invest in MV ©Rainer Cordes 24 23 ©Invest in MV 56 Dr. Stefan Rudolph, ments, or a business plan. Based on these docu- ©Invest in MV | ©Vilua©Invest Healthcare in MV GmbH 25 24 ©Michael Kotowski | ©BioCon Valley, Danny Gohlke 57 Chairman of the general meeting Invest in MV ments, location offers are made in accordance with ©Invest in MV | ©Tiny©Invest House in MV Wendland | ©Vilua Healthcare GmbH 26 25 ©Rostock Business, Holger Martens | ©Invest in MV 58 the location criteria of the company. Appointments ©Hanf Farm GmbH©Uta Piehl | ©Tiny House Wendland 27 26 ©Rostock Business, Holger Martens 59 © Invest in Mecklenburg-Vorpommern GmbH for visits and meetings are organised and carried ©MaciejBledowski©Hanf - stock.adobe.com Farm GmbH | ©Dr. Clemens Janning | ©Kivanc Isik 27 ©Invest in MV, Thomas Ulrich 60 out on an individual basis (location, BA, ministries, ©Pydro GmbH ©MaciejBledowski - stock.adobe.com | ©Cambras GmbH | ©Kivanc28 Isik ©Invest in MV 61 authorities, etc.). ©Innova Composites©Pydro GmbH GmbH 29 28 ©Landesmarketing MV, Holger Martens 62 ©Friesland-Kabel ©InnovaGmbH | ©anne-photographie Composites GmbH 30 29 ©Landesmarketing MV, Holger Martens 64 ©Klinikum Schloss©Friesland-Kabel Lütgenhof | ©TDC GmbH Technical | ©anne-photographie Duroplastic Constructions GmbH 31 30 ©Boris Stroujko, stock.adobe.com 66 All information to the best of our knowledge and belief, but without ©Ceva Tiergesundheit©Klinikum (Riems) Schloss GmbH Lütgenhof | ©TDC Technical Duroplastic Constructions32 GmbH ©HERRNDORFF_ images, stock.adobe.com 66 liability. This product is protected by copyright. Reprinting of this 31 ©Fährhafen Sassnitz GmbH 67 document, even excerpts thereof, is not permitted. 70 INVEST IN MV – ANNUAL REPORT 2019

KOPENHAGEN 170 km

ROSTOCK

WISMAR SZCZECIN 20 km

SCHWERIN

HAMBURG 50 km

BERLIN 100 km MÜNCHEN FRANKFURT 600 km 380 km

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