Quality Measures

Total Page:16

File Type:pdf, Size:1020Kb

Quality Measures BBC ‘Quality’ measures revealed to be at highest levels in recent years The BBC has today for the second time published a range of audience data showing how the BBC and its services perform against key attributes of Quality and Reach. These results cover the period April – June 2011. The results, which the BBC published for the first time in July 2011, are published quarterly. They include the audience Appreciation Index (AI) - a score out of 100 given to BBC services by an independently run panel of 20,000 people. The results here show the BBC is performing extremely strongly across TV, radio and online with many measures remaining at record levels. As well as the AI measurement, the BBC has also published reach data (how many people consume BBC services, and for how long) and whether audiences view programmes and services across the BBC as distinctive. James Holden Head of Audiences, BBC said “We are pleased with this recent set of figures. The BBC constantly strives to deliver a range of content and services that licence fee payers will choose and enjoy. These figures show that they continue to do so despite the wide range of media options available” Results for April - June 2011 include: Quality Measures Based on age of 15+ General Impression of the BBC Mean score out of 10 All BBC 7.0 Source: The BBC Brand and Reputation Tracking Survey by Kantar Media for BBC, Sample of 2940 Adults 15+, April – June 2011, Mean score out of 10 where 1= extremely unfavourable and 10= extremely favourable. Appreciation index – ‘AI’ All BBC TV 82 All BBC Radio 80 BBC One 82 Radio 1 78 BBC Two 84 Radio 2 81 BBC Three 84 Radio 3 82 BBC Four 84 Radio 4 80 BBC HD 83 Radio 5 Live 77 Source: Pulse, panel of 20,000 UK Adults, 16+ by GfK for the BBC, April – June 2011 *Channels that are not measured are CBeebies, CBBC, BBC News Channel and BBC Parliament. Reach Measures Reach (based on age of 16+) All BBC Average Weekly Reach Average Weekly Reach Time spent per user (%) (millions) (hh:mm) 95.9% 46.3 18:58 Source: BBC Cross-Media Insight Survey (CMI) by GfK for the BBC, 650 UK respondents per week, 16+, April - June2011 - watching BBC TV channels, tuning into BBC radio services, going online to access BBC websites or catch up on programmes via iPlayer, accessing the red button and accessing mobile content BBC TV Reach (based on age on 4+) Average Average Time Spent Weekly Weekly (per user) Reach Reach (hh:mm) (%) (millions) All BBC TV 86.2% 49.5 10:36 BBC One (including BBC One HD) 78.8% 45.2 07:14 BBC Two 53.2% 30.5 03:23 BBC Three 24.9% 14.3 01:52 BBC Four 11.2% 6.4 01:34 CBeebies 8.5% 4.9 03:57 CBBC 7.0% 4.0 02:56 BBC News channel (16+) 3min reach 18.8% 9.2 01:40 BBC Parliament (16+) 3min reach 1.1% 0.5 00:48 BBC HD 01:40 3.4% 2.0 Source: BARB data is based on the UK population 4+ and 15 minutes consecutive reach* This is measured as children 4-6 and housewives with 0-3 children (for more details please see Glossary on CBeebies Target Audience) BBC Radio Reach (Aged 15+) - Average Weekly Reach and Average Weekly Time Spent per User April - June 2011 Average Average Time Spent Weekly Weekly (per user) Reach Reach (hh:mm) (%) (millions) All BBC Radio 68.4% 35.5 16:22 BBC Radio 1 22.5% 11.7 07:51 BBC Radio 2 26.9% 14.0 11:30 BBC Radio 3 4.2% 2.2 06:09 BBC Radio 4 20.9% 10.9 12:15 Radio 5 Live 12.6% 6.5 07:39 Radio 5 Live Sports Extra 1.5% 0.8 03:03 BBC 1Xtra 1.9% 1.0 06:09 BBC 6 Music 2.4% 1.3 07:57 BBC Radio 4 Extra 3.1% 1.6 05:22 BBC Asian Network 0.9% 0.5 06:37 Source: RAJAR, figures based on a 3 month weight Distinctiveness All BBC TV 70% All BBC Radio 74% BBC One 67% Radio 1 75% BBC Two 74% Radio 2 75% BBC Three 74% Radio 3 75% BBC Four 79% Radio 4 76% BBC HD 77% Radio 5 Live 65% Source: Pulse, panel of 20,000 UK Adults, 16+ by GfK for the BBC, April - June2011. .
Recommended publications
  • Ramsey-OA-Con-2016
    ‘It could redefine public service broadcasting in the digital age’: assessing the BBC’s proposals for moving BBC Three online Phil Ramsey, Ulster University [email protected] http://ulster.academia.edu/PhilRamsey | http://orcid.org/0000-0001-5873-489X Published as: Ramsey, P. (2016) ‘It could redefine public service broadcasting in the digital age’: assessing the BBC’s proposals for moving BBC Three online. Convergence. (http://dx.doi.org/10.1177/1354856516659001) Abstract In November 2015 the BBC Trust gave its final approval for BBC Three to cease broadcasting on television in the UK and become an online-only entity. The decision is a landmark moment in the history of BBC Television, and has significant implications for BBC planning in relation to the continued transition from broadcast television to streaming and download services. In this article the original proposals for BBC Three’s move online are assessed, and are discussed within the wider context of current BBC policy. It is argued that the rationale used for moving BBC Three online is based on arguments that vary in the extent to which they are backed by evidence. It is also argued that the plans have significant regulatory implications for the future of BBC Television and for the television licence fee in the UK. Keywords: BBC, BBC policy, BBC Three, online television, multi- platform approach, public service media, public value tests, media regulation. ‘It could redefine public service broadcasting in the digital age’: assessing the rationale for moving BBC Three online Introduction In March 2014 the BBC first announced that its UK television channel BBC Three, aimed at 16-34 year olds, would cease broadcast on digital terrestrial television (DTT) and on other broadcasting platforms and become an online-only entity.
    [Show full text]
  • Doctor Who 1 Doctor Who
    Doctor Who 1 Doctor Who This article is about the television series. For other uses, see Doctor Who (disambiguation). Doctor Who Genre Science fiction drama Created by • Sydney Newman • C. E. Webber • Donald Wilson Written by Various Directed by Various Starring Various Doctors (as of 2014, Peter Capaldi) Various companions (as of 2014, Jenna Coleman) Theme music composer • Ron Grainer • Delia Derbyshire Opening theme Doctor Who theme music Composer(s) Various composers (as of 2005, Murray Gold) Country of origin United Kingdom No. of seasons 26 (1963–89) plus one TV film (1996) No. of series 7 (2005–present) No. of episodes 800 (97 missing) (List of episodes) Production Executive producer(s) Various (as of 2014, Steven Moffat and Brian Minchin) Camera setup Single/multiple-camera hybrid Running time Regular episodes: • 25 minutes (1963–84, 1986–89) • 45 minutes (1985, 2005–present) Specials: Various: 50–75 minutes Broadcast Original channel BBC One (1963–1989, 1996, 2005–present) BBC One HD (2010–present) BBC HD (2007–10) Picture format • 405-line Black-and-white (1963–67) • 625-line Black-and-white (1968–69) • 625-line PAL (1970–89) • 525-line NTSC (1996) • 576i 16:9 DTV (2005–08) • 1080i HDTV (2009–present) Doctor Who 2 Audio format Monaural (1963–87) Stereo (1988–89; 1996; 2005–08) 5.1 Surround Sound (2009–present) Original run Classic series: 23 November 1963 – 6 December 1989 Television film: 12 May 1996 Revived series: 26 March 2005 – present Chronology Related shows • K-9 and Company (1981) • Torchwood (2006–11) • The Sarah Jane Adventures (2007–11) • K-9 (2009–10) • Doctor Who Confidential (2005–11) • Totally Doctor Who (2006–07) External links [1] Doctor Who at the BBC Doctor Who is a British science-fiction television programme produced by the BBC.
    [Show full text]
  • Consultation on the Devolution of Broadcasting Culture, Welsh Language and Communications Committee January 2020
    Cynulliad Cenedlaethol Cymru / National Assembly for Wales Pwyllgor Diwylliant, y Gymraeg a Chyfathrebu / Culture, Welsh Language and Communications Committee Datganoli Darlledu / Devolution of Broadcasting CWLC DoB23 Ymateb gan BBC / Response from BBC Consultation on the Devolution of Broadcasting Culture, Welsh Language and Communications Committee January 2020 Cynulliad Cenedlaethol Cymru / National Assembly for Wales Pwyllgor Diwylliant, y Gymraeg a Chyfathrebu / Culture, Welsh Language and Communications Committee Datganoli Darlledu / Devolution of Broadcasting CWLC DoB23 Ymateb gan BBC / Response from BBC 1. Introduction The BBC has been a cornerstone of Welsh life since the first broadcast in Wales nearly a century ago and BBC Wales is the country’s principal public service broadcaster. The Royal Charter is the constitutional basis for the BBC. It sets out the BBC’s Aims, Mission and Public Purposes. The Charter also outlines the Corporation’s governance and regulatory arrangements, including the role and composition of the BBC Board. The current Charter began on 1 January 2017 and ends on 31 December 2027. The BBC will not offer any view on the advisability - or otherwise - of devolving broadcasting since to do so would risk undermining the BBC’s commitment to impartiality on what is, clearly, a matter of public significance and ongoing political debate. However, to allow an informed debate to be conducted by the Committee, we believe it is valuable to set out some facts and figures about the BBC in Wales and to provide consistent data and a shared resource of information for interested parties. The information within this document relates to 2018/19, the period of the most recent BBC Annual Report & Accounts.
    [Show full text]
  • Main Heading
    BBC Audience Information Data Tables (document 1) July – September 2014 Introduction The audience information data tables are published to show how the BBC and its services perform in terms of Quality (to what extent people enjoy and appreciate BBC programmes) as well as Reach (how many people consume BBC channels and services and for how long) on all of the BBC’s main platforms. 2 Table of Contents Pan-BBC View ........................................................................................................................................................................................ 4 Pan-BBC Reach ................................................................................................................................................................................. 4 Pan-BBC Quality Measures ............................................................................................................................................................ 4 BBC TV .................................................................................................................................................................................................... 5 BBC TV Reach ................................................................................................................................................................................... 5 BBC TV Quality Measures ............................................................................................................................................................
    [Show full text]
  • BBC Annual Report and Accounts 2017/18
    Annual Report and Accounts 2017/18 BBC Annual Report and Accounts 2017/18 Presented to Parliament by the Secretary of State for Digital, Culture, Media and Sport by Command of Her Majesty © BBC Copyright 2018 The text of this document (this excludes, where present, the Royal Arms and all departmental or agency logos) may be reproduced free of charge in any format or medium provided that it is reproduced accurately and not in a misleading context. The material must be acknowledged as BBC copyright and the document title specified. Photographs are used ©BBC or used under the terms of the PACT agreement except where otherwise identified. Permission from copyright holders must be sought before any photographs are reproduced. You can download this publication from bbc.co.uk/annualreport Designed by Emperor emperor.works Prepared pursuant to the BBC Royal Charter 2016 (Article 37) ABOUT THE BBC Contents Nations’ data packs p.150 Performance and market context p.02 p.59 p.168 About the BBC Detailed financial The year at a glance, award-winning statements content and how we’re structured p.08 Forewords from the Chairman and Director-General Performance against public commitments p.240 p.125 Equality Information Report Governance p.88 p.66 Finance and Delivering our creative remit operations How we’ve met the requirements of our public purposes p.18 About the BBC Governance Financial statements 02 The year at a glance 90 BBC Board 169 Certificate and Report of the Comptroller 92 Governance Report and Auditor General Strategic report 93 Remuneration
    [Show full text]
  • BBC Response to Ofcom's Children's Content Review January 2018
    BBC response to Ofcom’s Children’s Content Review January 2018 1 Executive Summary The BBC welcomes the opportunity to respond to Ofcom’s Children’s Content Review. British Children’s TV content plays an important role in nourishing the development, learning and enjoyment of children across the breadth of the UK – and the BBC is proud to have always been the cornerstone of the sector and an innovator in meeting the needs of such a fast-changing audience. Within this response we provide evidence from our experience from serving UK children and parents, and make three key points: 1. The BBC prioritises its role to serve the UK public’s demand for ‘a wide range of high quality and UK made programmes for children’ and is proud of its record in doing so – acting as the primary investor in distinctive British children’s TV content that informs, educates and entertains while making substantial investments in its online offer; 2. British children’s content needs not just to be made but to be easily found and consumed. In this, Ofcom has a critical role to play and should recommend a modernisation of the PSB prominence regime to safeguard the crucial societal role played by PSB children’s content on TV and online; and 3. While the BBC is the biggest investor with range, impact and a trusted brand for UK parents, there is increasing provision for UK children from multichannel and online providers. Policy interventions should not work against such trends, and so proposals such as the Government’s pilot of a contestable fund focused on Children’s would need to ensure public money is not substitutional for commercial funding.
    [Show full text]
  • Review of BBC Television
    BBC Trust Service Review of BBC Television: BBC One, BBC Two, BBC Three & BBC Four July 2014 Getting the best out of the BBC for licence fee payers BBC Trust service review/The BBC’s children’s services Contents Introduction 2 Executive summary 4 1: The context for this review 9 2: Serving all audiences 12 3: Quality and impact 18 4: Maintaining performance 33 July 2014 BBC Trust /BBC television services Introduction Scope of this review The BBC Trust is required to review each of the BBC’s services against its service licence at least once every five years.1 This report presents the findings of our second service review of the BBC’s main television services, BBC One, BBC Two, BBC Three and BBC Four. A service review considers how well each service is performing against the terms of its service licence. It also considers whether any changes should be made to the service or its service licence.2 We have reviewed the whole of each service on the basis of a range of evidence including bespoke qualitative research, public consultation and analysis of performance data. This report focuses on the areas where we have reached conclusions and identified actions for BBC Television. The report is structured as follows. The Executive summary sets out the main findings and actions. Chapter 1 sets the context for the review. Chapter 2 considers how well BBC television is serving audiences overall as well as by age, socio-economic status and ethnic background. Chapter 3 considers how well the services are performing against the terms of their service licences, in particular their delivery of the BBC’s public purposes.
    [Show full text]
  • The BBC's Understanding of Its Audiences and Users
    A picture of the National Audit Office logo Report by the Comptroller and Auditor General BBC The BBC’s understanding of its audiences and users HC 627 SESSION 2017–2019 6 DECEMBER 2017 Our vision is to help the nation spend wisely. Our public audit perspective helps Parliament hold government to account and improve public services. The National Audit Office scrutinises public spending for Parliament and is independent of government. The Comptroller and Auditor General (C&AG), Sir Amyas Morse KCB, is an Officer of the House of Commons and leads the NAO. The C&AG certifies the accounts of all government departments and many other public sector bodies. He has statutory authority to examine and report to Parliament on whether departments and the bodies they fund have used their resources efficiently, effectively, and with economy. Our studies evaluate the value for money of public spending, nationally and locally. Our recommendations and reports on good practice help government improve public services, and our work led to audited savings of £734 million in 2016. BBC The BBC’s understanding of its audiences and users Report by the Comptroller and Auditor General Ordered by the House of Commons to be printed on 5 December 2017 This report has been prepared under Section 6 of the National Audit Act 1983 for presentation to the House of Commons in accordance with Section 9 of the Act Sir Amyas Morse KCB Comptroller and Auditor General National Audit Office 4 December 2017 HC 627 | £10.00 This report examines whether, to inform decisions across the BBC, the Corporation efficiently, effectively and economically understands how people use and respond to the full range of its services.
    [Show full text]
  • 1 Qualitative Methods in TV Research
    Qualitative Methods in TV Research - Appreciation Peter Diem There are two basic approaches to practically-oriented qualitative television research. One is based on data delivered as the result of appreciation scaling. Such data can be collected by meter, diary, phone or with the help of online surveys. The second approach is based on the use of in-depth interviews, group discussions or auditorium tests for data collection. These studies can be conducted both offline and online. Appreciation Measurement by Meter In the Austrian Public Service TV (ORF) use was made of both methods. Austria is probably one of the last countries to run a meter system with integrated program appreciation. Years ago such systems were employed by Belgium, Denmark, Finland, The Netherlands, Norway, Portugal, Spain and Switzerland, while in the UK a supplementary appreciation diary was used which provided Appreciation Indices (AI) for all programs. It is interesting to note that at that time the three major European markets Germany, France, and Italy did not employ such a system. Countries formerly relying on diary collected data, such as the Czech Republic and Slovakia, also used appreciation. The University of Hong Kong in its reports on TV program quality uses the UK-type Appreciation Index (AI). In the meantime, practically all of the countries mentioned above, have „lost“ appreciation by meter. As TAM contracts were renewed, important customers (chiefly media and advertizing agencies) said they were not interested in appreciation. But public service stations were – due to their „public value“ obligation which calls for the proof of „quality“. Former Telecontrol VIII People Meter Traditional Nielsen PeopleMeter So in the course of time, a number of nations ruefully paddled back to appreciation – albeit on the basis of a completely new system: the „TV Appreciation Panel“.
    [Show full text]
  • Nations Radio Service Review – Reference Report
    BBC Trust Service Review of BBC Television: BBC One, BBC Two, BBC Three & BBC Four Supporting performance analysis July 2014 1 Contents (1) Serving all audiences ................................................................................................................ 4 (2) The quality and distinctiveness of BBC television ........................................................... 19 (3) The cost-effectiveness of BBC television .......................................................................... 25 QRIV framework The QRIV performance framework is a standard part of the Trust’s Service Reviews and is used as a basis for this performance analysis. Quality: measured in terms of audience perception of various aspects of the quality of programmes and channels Reach: the extent to which BBC services are used by the audience Impact: the extent to which BBC content delivers the BBC’s public purposes. The audience research and public consultation are the primary evidence sources we use to assess delivery here. Value for money: a consideration of performance alongside cost to provide a perspective on cost-effectiveness. 2 Television Review – Performance Analysis Figure 1: Trend in weekly reach of each BBC Television channel, 2010-11 to 2013-144 Figure 2: Weekly reach: UK PSB channel portfolios. .......................................................... 5 Figure 3: BBC television’s share of viewing: Individuals (%). BBC Three 16-34s (%). 6 Figure 4: Weekly reach of BBC television by demographic group. ..................................
    [Show full text]
  • Main Heading
    BBC Audience Information Data Tables (document 1) January - March 2013 Introduction The audience information data tables are published to show how the BBC and its services perform in terms of Quality (to what extent people enjoy and appreciate BBC programmes) as well as Reach (how many people consume BBC channels and services and for how long) on all of the BBC’s main platforms. 2 Table of Contents Pan-BBC View ........................................................................................................................................................................................ 4 Pan-BBC Reach ................................................................................................................................................................................. 4 Pan-BBC Quality Measures ............................................................................................................................................................ 4 BBC TV .................................................................................................................................................................................................... 5 BBC TV Reach ................................................................................................................................................................................... 5 BBC TV Quality Measures ............................................................................................................................................................
    [Show full text]
  • Appendix a the Television Fund and Company Grants
    APPENDIX A THE TELEVISION FUND AND COMPANY GRANTS From the earliest days of Independent Television the companies made grants to deserving causes. In 1958 a Committee for the Review of Grants to the Arts and Sciences (CRGAS) was established as a consultative and co-ordinating body under the chairmanship of the Director General to ensure the best use of the money available and avoidance of duplication. Ten years later that system, which had by then disbursed a total of some £1.25 million, was replaced by contractual obliga­ tions in the form of fixed annual quotas and by a two-tier committee structure for lTV's 'support and development of the arts, sciences and training on which television depends'. National grants, 'few in number but significant in amount', were administered by a Television Fund Committee composed of five representatives of the Authority (including the Chairman, with a casting vote) and five company representatives. For the administration of local grants by individual companies the CRGAS was converted into the Companies' Grants Committee, which consisted of a representa­ tive from each of the fifteen companies with the Director General in the chair. The total contribution from the companies was set at £500,000 a year, of which £300,000 was to be spent nationally and £200,000 regionally.) Those assessments were made at a time of financial buoyancy and had to be drastically reduced in May 1969 when the rates of the Exchequer levy were raised. The total for 1~9 reached no higher than £218,000 and in the following financial year it fell to £139,000.
    [Show full text]