Positioning

Growth: forLeading Social Transformation, Building the Creative Economy

Report on the Ministry of Youth, Sports and Culture 2009 - 2010

Presented to Parliament by The Honourable Olivia Grange, MP Minister of Youth, Sports and Culture, with responsibility for Women and Gender Affairs, Community Development and Entertainment Table of Contents Revision of the National Youth Policy ...... 17 Policy Development ...... 17 Foreword ...... 6 Youth Mainstreaming through Sports ...... 17 Introduction ...... 7 Mainstreaming and Multi-Sectoral Co-ordination ...... 18 Section 1: Overview ...... 8 Possibility Programme ...... 18 Vision ...... 8 The St. Andrew Care Centre ...... 18 Departments and Agencies ...... 8 Skills Employment and Training Centre ...... 19

Mission ...... 8 Youth Hostel ...... 19

Subjects ...... 8 Re-socialisation Camp ...... 19

Section 2: Youth ...... 9 Achievements ...... 19

National Centre for Youth Development ...... 10 Priority Actions ...... 20

Operation Phoenix ...... 10 Section 3: Community Development ...... 21 St. James YIC ...... 11 Integrated Community Development Policy ..22 Kingston YIC ...... 11 Social Development Commission ...... 22 Portmore YIC ...... 11 Organising and Empowering Communities ...... 22 St. Mary YIC ...... 11 Research ...... 22 Portland YIC ...... 12 Community Development Planning ...... 24 Future Youth Information Centres ...... 12

Engagement with Youth Organisations ...... 14 Section 4: Gender Issues and Women’s Affairs ...... 25 National Secondary Student’s Council (NSSC) ...... 14 The National Gender Policy ...... 26 Youth Ambassadors’ Programme ...... 14 Sexual Harassment Policy ...... 26 National Youth Parliament ...... 15 Legislative Agenda/Legal Reform ...... 26 Youth Journeys ...... 15 Bureau of Women’s Affairs ...... 27 Engaging Youth At-Risk in organised spaces ...... 15 Gender Mainstreaming ...... 27 Youth Entrepreneurship ...... 16 The Male Desk ...... 27 The National Youth Entrepreneurship Policy ...... 16 Gender-based Violence ...... 27 Jamaica Youth Business Trust ...... 16 Women and Health ...... 28 Youth Entrepreneurship Programme (YEP) ...... 16 Research and Data Collection ...... 28 Rural Youth Employment Project (RUYE) ...... 17 Poverty/Rural Women ...... 29 Youth Development Programme ...... 17 Priority Actions ...... 30 Phase One ...... 17 Leading Social Transformation, Building the Creative Economy 3

Women’s Centre of Jamaica Foundation Summer Camp ...... 42 (WCJF) ...... 31 Holistic Sports Programme ...... 42 Highlights ...... 31 Sports Development Foundation ...... 43 Priority Actions ...... 31 Infrastructure development ...... 43 Section 5: Sports ...... 33 Support to Sports Associations ...... 45 Sports for all ...... 34 Grants to Government Agencies ...... 45 The National Strategic Framework and Action Plan for Sport ...... 34 Constituency Development Fund ...... 45

Little League Football ...... 35 Priority Actions ...... 46

Mojo 6 Raceway Golf LPGA Tournament ...... 35 Section 6: Culture and Entertainment ...... 47 Community Sports ...... 36 Promotion of Jamaica’s cultural expression, identity and Priority Actions ...... 36 diversity as the foundation of national solidarity and commitment to development ...... 48 Jamaica Anti-Doping Commission ...... 37 National Commission on Reparations ...... 48 Education Programme ...... 37 Labour Day ...... 48 Testing Programme ...... 37 Maroon and Rastafari Celebrations ...... 49 Athlete Database and Registered Testing Pool ...... 37 Culture and Education ...... 50 Doping Control ...... 38 Passing of Jamaican Greats ...... 50 Priority Actions ...... 38 Promotion of Jamaica’s transnational and international image ...... 50 Independence Park Limited ...... 39 The Second Congress on Ibero-American Culture ...... 50 Independence Park complex ...... 39 Visit of the Tianjin Song and Dance Troupe ...... 50 Maintenance ...... 39 Jamaican Diaspora Future Leaders Conference ...... 51 Usage ...... 39 World Summit on Arts and Culture in South Africa ...... 52 Herb McKenley ...... 40 Visit of the South African Minister of Culture ...... 52 Greenfield Stadium in Trelawny ...... 40 Development of Jamaica’s cultural/creative Efficiency savings ...... 40 industries ...... 53 Usage of the facility ...... 40 International Colloquium on Creative Industries, Brussels ...... 53 Priority Actions ...... 41 CARICOM Task Force on Cultural Industries ...... 53 Institute of Sports ...... 41 Reggae Month ...... 54 Primary Schools Athletics Championships ...... 41 Major Achievements of Reggae Month 2009 ...... 55 All-Age and Junior High Athletics Championship ...... 41 Reggae Month 2010 ...... 55 All-Island Community Football Championship ...... 41 Facilitation of Industry Activities ...... 56

Ministry of Youth, Sports and Culture 4 Positioning for Growth

Support for other activities ...... 57 Business Development Plans ...... 66

Priority Actions ...... 57 Site Development ...... 66

Jamaica 50 Celebrations – The Great New Products ...... 66 Homecoming ...... 58 Repositioning of the JNHT ...... 66 Institute of Jamaica ...... 60 The JNHT presents… ...... 66 African Caribbean Institute of Jamaica/ Jamaica Memory Bank (ACIJ/JMB) ...... 60 Maintenance and Property Management ...... 67

Jamaica Music Museum ...... 60 Marcus Garvey Birthplace ...... 67 Seville Heritage Park ...... 67 Liberty Hall: The Legacy of Marcus Garvey ...... 60 Rio Nuevo Battle Site ...... 67 Museums of History and Ethnography of Jamaica ...60 Paul Bogle Statue ...... 67 Natural History Museums of Jamaica ...... 60 Commemorative Activities ...... 68 National Gallery of Jamaica (NGJ) ...... 61 Archaeology and Research ...... 68 Programmes Coordination Division (Junior Centre) ...... 61 World Heritage List ...... 68

Visitorship ...... 61 Declaration of New Sites ...... 68

Key Performance Indicators ...... 61 Legal and Regulatory ...... 69

Research ...... 61 Architectural and Archaeological Guidelines ...... 69

Publication ...... 61 Jamaica National Commission for UNESCO .70

Exhibitions and Symposia ...... 61 Funding Support ...... 70

Education and Outreach ...... 62 Jamaica at UNESCO ...... 70 Access ...... 62 UNESCO Champion for Sport ...... 71 Upgrade and Expansion of physical facilities ...... 62 Events .71 Funding Support ...... 62 Development of Commission ...... 72 Revenue-Earning Activities ...... 63 Priority Actions ...... 72 A Green Institute of Jamaica ...... 63 Jamaica Cultural Development Commission .73 National Library of Jamaica ...... 63 Strengthening and Renewal of the Commission ...... 73 Collection ...... 64 Performing Arts ...... 73 Preservation ...... 64 Entertainment Arts ...... 74 Access ...... 65 National Children’s Gospel Competition ...... 74 Legal Deposit ...... 65 Miss Jamaica Festival Queen Competition ...... 74 Priority Actions ...... 65 World Reggae Dance Championship ...... 74 Jamaica National Heritage Trust ...... 66 Jamaica Gospel Competition ...... 74

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 5

Festival Song Competition ...... 74 National Festival Parade and Grand Gala ...... 76

Visual, Literary and Culinary Arts ...... 75 Priority Actions ...... 76

National Visual Arts Competition & Exhibition ...... 75 Jamaica Archives and Records Department ...77

Festival of Foods ...... 75 Management and Preservation of Records ...... 77

Creative Writing Competition & Exhibition ...... 75 Developing a Records Management Culture ...... 77

Commemorative and Celebratory Events ...... 75 Development of infrastructure ...... 78

Jamaica Festival ...... 75 Priority Actions ...... 78

Parades and Galas ...... 76 Section 7: Conclusion ...... 79

Western Jamaica Parade & Grand Gala ...... 76

Ministry of Youth, Sports and Culture 6 Positioning for Growth Foreword

The Honourable Olivia Grange, MP Minister of Youth, Sports and Culture

I am pleased to present this The task remains; and the We are working together to report to parliament on the importance of our role becomes make a better way for Jamaica. progress of our work to create a even more significant. better way for the people of I am grateful to the people of Jamaica through the social I have re-doubled Jamaica, at home and abroad; transformation of the youth my efforts to organisations; and our population, communities, work with my team international partners for their womenʼs and gender affairs; at the Ministry continued support and and the economic development and with my cooperation in achieving our of the sports, culture, goals for the nation. entertainment and creative colleagues across sectors. Government to I look forward to the many ensure that the challenges that lie ahead and We have set ourselves the task Ministry of wish to thank officials and staff of leading social transformation Youth, Sports and in the Ministry, its Departments and building the creative Culture and the and Agencies for helping to economy. It is an ambitious advance the Governmentʼs sectors we task, made more challenging by agenda. represent play a global recession which has affected our economy and social our full part in development programme in a helping Jamaica number of ways. come through difficult times.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 7 Introduction

The Ministry of Youth, Sports and Culture (formerly Through this report, we Information, Culture, Youth and Sports) was provide to the Parliament established by the Prime Minister, the Honourable and the people of Jamaica Bruce Golding, MP in 2007 to lead the an assessment of the development of our youth, sports, culture, performance of the Ministry communities and gender affairs. and its Departments and

The new Ministry has been able to put the requisite Agencies, highlight areas focus on these subjects with good results. of focus and attempt to Previously, these subjects were appended to other build stakeholder support Ministries. and participation.

The establishment and positioning of the Ministry of The report is divided into seven sections: Section 1 Youth, Sports and Culture as the ministry for social presents an overview of the Ministry, its transformation is based on a concept of responsibilities and plans; Sections 2 to 6 development which puts people at the centre. summarises the work, achievements and plans for the Youth, Community Development, Womenʼs and This report is prepared for tabling in the House of Gender Affairs, Sports, Culture and Entertainment Representatives by the Minister of Youth, Sports subjects respectively; while Section 7 offers and Culture, the Honourable Olivia Grange, MP as concluding remarks. part of her presentation to the 2010/2011 Sectoral Debate.

It is a summary of the work of the Ministry, its Departments and Agencies for the 2009/2010 financial year. It also summarises the areas of focus for the 2010/2011 financial year.

This report is not intended to fulfil the statutory obligation of public bodies to prepare separate annual reports and ensure that they are tabled in Parliament within the time prescribed under the Public Bodies Management and Accountability Act.

Ministry of Youth, Sports and Culture 8 Positioning for Growth Section 1: Overview

The strategic priorities of the Ministry of Youth, Sports and Culture are to lead social transformation and enhance social wellbeing through youth, sports and community development; contribute to economic growth and advancement through development of entertainment, cultural, creative and sports industries; and by generally pursuing policies and programmes that help to boost Brand Jamaica. The Honourable Olivia Grange, MP leads the Ministry and is responsible for policy mandates and the strategic directions of its Departments and Agencies. She is supported by the Parliamentary Secretary, Senator Warren Newby.

Vision Mission A Ministry that is efficient, transparent, financially To advance the nationʼs well-being by formulating, conscious, creative, data and technology driven, promulgating, guiding, implementing and evaluating sensitive and responsive to society, and contributes policies, projects and programmes which contribute to the nationʼs well-being. to the development of youth, sports, culture, communities and promotion of gender equity, and which are based on research and stakeholder Departments and Agencies consultations. The Ministry of Youth, Sports and Culture implements its policies and programmes through: Subjects ๏ Bureau of Womenʼs Affairs ๏ Independence Park Limited The Ministry of Youth, Sports and Culture has ๏ Institute of Jamaica portfolio responsibility for: ๏ Institute of Sports ๏ Youth ๏ Jamaica Anti-Doping Commission ๏ Sports ๏ Jamaica Archives & Records Department ๏ Culture ๏ Jamaica Cultural Development Commission ๏ Entertainment ๏ Jamaica National Commission for UNESCO ๏ Cultural Industries ๏ Jamaica National Heritage Trust ๏ Community Development ๏ Liberty Hall ๏ Women ๏ National Centre for Youth Development ๏ Gender Affairs ๏ National Gallery of Jamaica ๏ National Library of Jamaica ๏ Social Development Commission ๏ Sports Development Foundation ๏ Womenʼs Centre of Jamaica Foundation

Ministry of Youth, Sports and Culture Section 2: Youth

“It is the energy of the youth that will drive the nation. It is their hopes and aspirations that must define our goal as a people. Our youth must be at the centre of our development strategy.”

Minister Grange embraces the future

Youth development is the pre-eminent focus of the Ministry of Youth, Sports and Culture driven by the reality that 53.6% of our population is under the age of 30, with 17% of the population falling into the 15-24 age group. The Government of Jamaicaʼs vision is that each young person, whatever his/her background or circumstance, must get support to be healthy, safe, educated, to be responsible, to make positive contributions to society, to enjoy a good quality of life, to enjoy his/her youth. 10 Positioning for Growth

National Centre for Youth Development The Ministry, primarily through the National Centre for Youth Development (NCYD), provides a support mechanism for Jamaicaʼs youth to develop and achieve. The NCYD is re-focusing and re-branding to increase the involvement of the youth in all its activities.

Operation Phoenix entrepreneurship programmes and training The Operation Phoenix programme of the NCYD is opportunities. At the end of the 2009/2010 financial concerned with the establishment of Youth year, there were 5 YICs. Information Centres (YICs) as part of the Governmentʼs strategy to engage young people The Ministry wants to give greater access to these and increase their participation in communities. services to all youth, including youth with special YICs are youth-friendly spaces in which our young challenges. The Ministry has begun the dialogue people are comfortable relating to their peers, with special needs groups with the aim of ensuring learning, discussing matters of interest and that the YICs are equipped to meet their needs. accessing information, through modern technology,

Work time at St James YIC

on the issues that are of concern to them, ranging The Government is committed from sex, HIV/AIDS, job opportunities and to establishing YICs across employment, drug use, teen pregnancies and personal advancement. the island in all parishes

The centres include a cyber café and a resource within the next two years. centre where the young people have the use of The Ministry is making computers, are able to complete their assignments or just hang out. They have free access to the steady progress towards internet and can obtain achieving this objective. counselling and referral services, empowerment sessions, and information on among other things, scholarships, career development,

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 11

St. James YIC ๏ Thumbs Up, a campaign aimed at raising The fifth centre in our YIC network was opened in awareness among young people about HIV/ Montego Bay, St. James at the beginning of the AIDS; 2009/2010 financial year. St James YIC has been ๏ PCAM (Portmore YIC Creative Arts Movement); greatly received by the young people of the parish ๏ computer classes; and has maintained 10,487 steady users since it ๏ home work programmes. opened. In 2010, Portmore YIC launched Sheʼs Royal, an Kingston YIC empowerment campaign targeting young girls The total number of users at the Kingston YIC is between the ages of 6 and 17 years old in the currently 29,524. Washington Mews and Newland communities. The campaign which culminates in a Youth Pageant The Kingston YIC undertook several activities encourages personal growth among the during the year including capacity building and participants, motivates communities to work training of approximately 90 young people from together, and encourages the establishment youth nine youth organisations spanning six high risk clubs in the communities. The campaign will communities across Kingston & St. Andrew in expand to the Caymanas Bay community. partnership with RISE Life Management Services. Additionally, 30 youth were trained in CPR in The Portmore YIC also partners with the National partnership with the Salvation Army and St. Johns Youth Service to facilitate job placements for young Ambulance Services. people in the summer work programme. The Portmore Youth Council continues to utilise the YIC The Kingston YIC has implemented several other space as an outlet to engage with more than 40 programmes and projects to enhance the quality of youth organisations in the municipality, facilitating its services and engagement of the youth including: youth advocacy and responsible behaviour among ๏ the establishment of KCAM (Kingston YIC young people. Creative Arts Movement); ๏ My Story, an interactive motivational and St. Mary YIC mentorship series featuring successful people The total number of users of the St. Mary YIC since who have defied several odds; it opened in 2003 is 40,409. ๏ a chess club; ๏ and a musical band. St. Mary YIC currently offers: ๏ computer classes in a partnership with the UNICEF has supported the development and Jamaica Foundation for Lifelong Learning; implementation of the programmes and projects. ๏ an entrepreneurship programme providing Several activities at the Kingston YIC have been workshops and business development training; developed by youth volunteers who were once ๏ a youth exchange programme targeting youth classified as Unattached and Youths At-Risk. clubs in St. Mary whose members will visit other parish youth clubs for meaningful interaction and Portmore YIC partnership. The total number of users of the Portmore YIC since its inception is 87,550 - with the number of St. Mary YIC recently launched the Teenage new users totalling 5,342. Portmore YIC offers Employability Skills Training project. The project effective and targeted services to the youth of the targets 2,200 fifth and sixth form students from 10 municipality, including: high schools in the parish and engages them through workshops in résumé, job application and

Ministry of Youth, Sports and Culture 12 Positioning for Growth job interview preparations; as well as the and fertiliser were donated to the home. More than fundamentals of entrepreneurship. 250 youth from nearby communities and organisations participated in the project. Portland YIC The total number of users of the Portland YIC for St Ann YIC the period January to December 2009 was 28,178. St. Ann YIC is the newest addition to the YIC There were 641 new users over the period - 233 network. The Centre was opened on August 19, male and 408 female. 2010 and focuses particularly on Career Development, Education and Entrepreneurship. The Portland YIC offers: ๏ School Based Assessment assistance; St Ann YIC is also implementing the Teenage ๏ a black identity programme which aims to Employability Skills Training project; and is working educate the youth about their heritage; with the Jamaica Entrepreneurs Association to ๏ support to youth organisations through capacity develop a programme in Business Plan building sessions, training workshops and Preparation. empowerment sessions to facilitate community development through youth advocacy; The Centre also plans to offer a homework ๏ and a marching band. programme targeting youth in school, as well as remedial math and reading classes for youth who As part of its International Volunteersʼ Day activities are outside of the formal school system. in 2010, Portland YIC led a initiative at Muirton Boysʼ Home, where 200 plantains and peppers were planted. Five pigs as well as farming tools

Future Youth Information Centres The YICs that are being established at Brooks Park YICs have been successfully engaging the youth in Manchester and at Llandilo in Westmoreland will and encouraging them to increase their be the first two full-construction YICs as the others participation in national life. were established at spaces that were renovated. The establishment of YICs in Manchester and Westmoreland is underway through a partnership agreement between the Government of Jamaica and the Korea International Cooperation Agency (KOICA) which was signed in September 2009.

The facilities are being constructed at a cost of US $695,202.64. KOICA will provide grant funding of US$450,000.00. Jamaicaʼs portion of the contract amounts to J$22,158,231.89. The Parliamentary Secretary, Senator Warren Newby breaks ground for construction of Manchester YIC

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 13

The Manchester and Westmoreland YICs will also output and usage. The NCYD is at an advanced be the first constructed based on a prototype stage in settling the acquisition of locations at design with a floor area of 280 square metres. Spanish Town, St. Catherine and May Pen, These full construction YICs will have a cyber Clarendon. centre with 14 computers, a resource room, 3 offices for staff, and a multi-purpose room to The construction of the YICs will be done in the first accommodate 25 people. Construction of the YICs phase of the two-phased Youth Development began in October 2009 and is due to be completed Project which aims to facilitate the transition of by the end of the 2010/2011 financial year. unattached youth to adulthood and the world of work. The Ministry is working to ensure that youth have The Ministry intends to extend the YIC programme access to YICs in all to young people in inner-city and deep rural parishes within the next communities through the establishment of Satellite YICs. Satellite YICs will be micro YICs which will two years. increase access to Governmentʼs youth services and improve engagement of un-served and The Ministry has also secured funding from the underserved youth across Jamaica. Inter-American Development Bank (IDB) to The NCYD is identifying several communities construct YICs in St. Catherine (at Spanish Town), where Satellite YICs will be established. Clarendon, St. Andrew, Trelawny and Hanover thereby completing the island wide network of YICs. The NCYD is currently identifying the most suitable sites to establish the YICs for maximum

Artist’s impression of new YIC

Ministry of Youth, Sports and Culture 14 Positioning for Growth

Engagement with Youth ๏ Jamaica Union of Tertiary Council Week Conference held Organisations Students; at Troy High in Trelawny at ๏ Mentorship Programme at which papers on drug abuse The Ministry is Granville place of Safety among students, inappropriate (Trelawny); sexual activity and youth actively ๏ Mentorship Programme at advocacy were presented. strengthening Windsor Girls Home (St. Ann); During the year, the Save Yuh youth governance ๏ Youth Club Cultural Life Campaign was launched. and leadership. Ambassadors Programme; In the words of Jermaine ๏ Youth Journeys (Kingston & Hamm, the Student Council In collaboration with the Social St. Mary); President of the Manchester Development Commission ๏ Sheʼs Royal (Jones Town High School (where the (SDC), the NCYD conducted a Women Outreach Centre); campaign was launched), the Youth Club Audit in 2010 which ๏ Revolution (Kingston & St. aim is to “directly reduce [the] informed the development of a Andrew Probation Office). incidence of inappropriate capacity building programme sexual activity through peer and mechanism for youth clubs. National Secondary intervention”. More than 700 youth clubs were Studentʼs Council (NSSC) engaged in the auditing The student-led NSSC aims to Through the NCYD, which process. promote the interests of provides the monitoring students, student governance, mechanism, the NSSC The National Youth Council youth leadership and youth continues to make a significant Constitution ratification process participation in decision making. impact on youth in schools. has been completed. This was During the 2009/2010 financial Approximately 93% of done through fifteen island wide year, the NSSC commemorated Jamaicaʼs secondary schools consultation sessions held with Studentʼs Council Week currently has operational groups at the parish level. (February 15-21) under the student council bodies. Capacity building training for theme Responsible Students elected Youth Council Empowered for Change. Local Jamaica Youth Ambassadorsʼ representatives was also Council Day was celebrated by Programme conducted. Nominations and approximately 65% of all The Jamaica Youth elections at the national and schools through workshops, Ambassadorsʼ Programme has parish level took place in school devotions, fundraising undergone major changes November 2010. and other activities. Training designed to enhance its sessions in leadership, effectiveness. The number of The Ministry continues advocacy, roles and Youth Ambassadors has engagement with and facilitation responsibility of councillors were increased from 14 to 21. of the following Youth and held at Hopewell High School in Student Leadership Hanover on Studentsʼ Council Youth Ambassadors with programmes/organisations: Awareness Day (February 17, international assignments will ๏ National Secondary Students 2009). Six schools participated hold a programmatic reference Council (NSSC); in the sessions. as Ambassador at Large (e.g. ๏ Jamaica Youth Ambassadors Youth Ambassador-at-Large: Programme (JYAP); Additionally, 500 Student United Nations), while Youth ๏ National Youth Parliament; Councillors from 20 schools Ambassadors with primarily participated in the Studentsʼ national assignments will hold a

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 15 programmatic reference as relationships within their National Youth Parliament Chief of Mission (e.g. Youth sectors of focus; The Ministry continues to use Ambassador Chief of Mission: ๏ conducting research and the National Youth Parliament Tourism). Youth Ambassadors making recommendations as an opportunity to amplify the will be assigned to priority areas regarding key issues/policies; youth voice; and listen to their as follows: ๏ developing and implementing concerns. Based on ๏ CARICOM (2) core programmes in recommendations of the youth ๏ The Commonwealth (2) conjunction with assigned themselves, the National Youth ๏ The Diaspora (1) partner agency; Parliament has been enhanced ๏ Disabilities (1) ๏ establishing national platforms by the establishment of the ๏ Disaster Management (1) to address key issues; National Youth Parliamentary ๏ Healthy Lifestyle (1) ๏ drafting reports and Watch Committee. The ๏ Human Trafficking (1) developing strategies based Committee, which is ๏ Organisation of American on regional and international independent of Government, States (2) conventions; has the task of reviewing bills ๏ Sustainable Development (1) ๏ disseminating pertinent before Parliament to ensure that ๏ Tourism (1) information to youth bodies the youth perspective is ๏ Rural Focus (1) and youth-serving considered and reflected in what ๏ United Nations (2) organisations; legislators propose. ๏ Vulnerable Youth (1) ๏ developing and maintaining a ๏ Values and Attitudes (1) working network of young Youth Journeys ๏ Youth and Business (1) people around assigned The Youth Journeys programme ๏ Youth and Technology (1) issue; facilitates an interaction ๏ Youth in Agriculture (1) ๏ planning, coordinating and between youth in rural and contributing papers to annual urban areas of the country. The They will be assigned the task Youth Ambassadorsʼ Regional programme was piloted in St. of: Conference. Mary, Kingston and St. Andrew ๏ developing strategic and is being reviewed for further partnerships and building development. Approximately 120 young people from 10 youth clubs participated in the programme which included community tours, project site visits and cultural exchanges.

Engaging Youth At-Risk in organised spaces The NCYD is giving support to At-Risk Youth in institutions/ official spaces across the island. The Centreʼs work has consistently sought to engage this group of youth in various ways. Minister Grange and Senator Newby (right) meet youth leaders

Ministry of Youth, Sports and Culture 16 Positioning for Growth

In 2010, the NCYD introduced and, indeed, the economic to the Jamaica Youth Business three new programmes situation of the whole country. Trust to develop programmes to designed to reach At-Risk Youth facilitate the creation of wealth in organised spaces, in three We must harmonise the various among youth with parishes: entrepreneurial efforts of entities entrepreneurial interests. In the ๏ Style & Swagga - a such as Jamaica Youth 2008/2009 financial year, the mentorship programme in Business Trust, Jamaica NCYD provided J$5M as capital conjunction with the Spanish Business Development Centre, to the Trust to help establish a Town YWCA targeting 160 Young Entrepreneurs pool of credit for use by youth youth (male and female) in Association, Rural Youth entrepreneurs. the old capital; Employment Project, Young ๏ Sheʼs Royal targeting an At- Farmers Entrepreneurship To date, five loans have been Risk group of 45 teenage Programme and Youth approved and/or disbursed to mothers at the Jones Town Entrepreneurship Programme to start businesses in website Outreach Centre in St. realise the vision. development, pest control, Andrew; mobile telephone sale and ๏ Revolution: a change within The National Youth unlocking, the meat industry targeting 447 juvenile Entrepreneurship Policy (butchery), and the fast food probationers documented at The National Youth industry (pizzeria). Three of the the Kingston & St. Andrew Entrepreneurship policy aims to businesses are being offices of the Department of encourage a greater cross- established in Kingston and St. Correctional Services, section of young people to Andrew and the others in Jamaica. Through this participate in sustainable Clarendon and Westmoreland. programme, the NCYD will enterprise development. It will build on its on-going also provide a framework for The Trust operates through the partnership with the Juvenile coordinating, supporting and assistance and funding of its Services section. measuring the various key partners: NCYD, First entrepreneurial efforts of entities Caribbean International Bank Youth Entrepreneurship involved in youth Foundation, Jamaica Chamber The vision of Jamaica to be “the entrepreneurship. Our objective of Commerce, Jamaica place of choice to live, work, is to ensure that youth are able Business Development Corporation, University of raise families and do business” to contribute to building and has as one of the fundamental strengthening communities Technology - Technology tenets the commitment to seek while honing their creativity and Innovation Centre and Barbados out and support the talent. Youth Business Trust. entrepreneurial talent and creativity of our people while The concept paper has been Youth Entrepreneurship ensuring that the youth are drafted and is being discussed Programme (YEP) empowered to contribute with stakeholders before YEP is to be transferred from meaningfully in building and submission to the Cabinet the Office of the Prime Minister strengthening their Office. to the Ministry of Youth, Sports communities. and Culture with J$19M in cash Jamaican youth have talents Jamaica Youth Business and J$18M in portfolio loans. In and skills that can make a Trust preparation for the transfer, the positive contribution to their The Ministry has been providing Ministry has drafted an MOU with the Jamaica Youth individual economic situation technical and financial support

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 17

Business Trust which outlines The work of the NCYD is guided at providing insights into and the management and by the National Youth Policy analysis of effective administration of monies under (2004), which is due for renewal functionality and the programme. at the end of its five year responsiveness of the youth lifespan. The Ministry has governance structures in the Rural Youth Employment secured funding from the IDB to Caribbean. Project (RUYE) undertake the process of ๏ the CARICOM Youth The Scientific Research Council updating the National Youth Dreams Research (SRC) has begun Policy. coordinated in Jamaica by the implementation of the 3-year NCYD. The project targeted long RUYE project which The process includes youth aged 15-29 across the focuses on the parishes of undertaking the first ever Caribbean and provided an Manchester, Trelawny, St. Mary National Youth Survey based on opportunity for young people and St. Thomas. The project the thrust to develop evidence to express their views and aims to reduce unemployment based policies. The Survey will concerns on issues that are among youth by increasing their de done during the 2010/2011 important to them. The ability to access sustainable financial year in conjunction with project found that Jamaican livelihood options. This is to be the Statistical Institute of youth perceived their country accomplished through skills and Jamaica. The work will include as rich in culture and heritage, business development training a Situational Analysis and and expressed strong and increased access to Programmatic Inventory which patriotism. agricultural processing and will determine the key areas for other facilities. The Ministry of policy attention and provide a During the 2010/2011 financial Youth, Sports and Culture is a means to measure the year, work will proceed on key stakeholder in this project effectiveness of the policy. development of the National and has two representatives on These activities are intended to Youth Entrepreneurship policy the Project Management Board. provide a greater understanding and the review of the National of the Jamaican youth, their Youth Policy (see above). Youth Development needs and concerns, and perspectives on all elements of Programme Youth Mainstreaming their lives. Phase One through Sports The Youth Development Policy Development The Ministry through its various Programme aims to facilitate the agencies is seeking to include The Ministry has implemented/ transition of unattached youth to youth as a focal area in all participated in several research adulthood and the world of existing and future programmes. initiatives that are expected to work. Components of the first The Ministry has chosen sports inform the preparatory work for phase of the programme, being as special vehicles for the policy development. These financed by the IDB, include: transfer of values that will include: ๏ the establishment of YICs; improve the survival chances of ๏ the CARICOM Youth ๏ and the revision of the youth while contributing to the Governance Research National Youth Policy. attainment of the Vision 2030 Focus Groups which took Revision of the National Jamaica goals for healthy place May, 2008 in Jamaica. Youth Policy lifestyles and productivity. The focus groups were aimed

Ministry of Youth, Sports and Culture 18 Positioning for Growth

Mainstreaming and Multi-Sectoral Co- putting policy into practice on a systematic basis, ordination earmarking resources so that youth are reflected in Our work in the field of youth development is policy design and implementation in the various underpinned by the concept of youth sectors, and is aimed at narrowing the gap in mainstreaming, which is defined as: specific areas of youth empowerment. Another key “the process of assessing the implications concept of mainstreaming is that all of the key for youth of any planned action, including players must work towards common goals through legislation, policies or programmes, in all increased collaboration, alliances and coordination. areas and at all levels. It is a strategy for A key part of the mandate of the Ministry of Youth, making youth concerns and experiences Sports and Culture is bringing together the key an integral dimension of the design, stakeholders to share ideas, promote joint working implementation, monitoring and evaluation and ensure that there are high standards and of policies and programmes, in all political, common aims across the field. As such, the economic and social spheres so that youth Government has recently relaunched the Inter- benefit equally and inequality is not Ministerial Team on Youth, which brings together perpetuated.” senior personnel from Ministries, Agencies and Non-Governmental Organisations who work in Youth mainstreaming is a holistic approach to youth development. This group will be supported programming, infused with human rights and by issue-specific teams that will work together to results-based management principles. It is about develop programmes and policies to solve problems.

Possibility ๏ the St. Andrew Parish Church; enrolled in a project of skills ๏ St. Patrickʼs Foundation; training, academic learning, Programme ๏ the Rotary Club of St. Andrew; apprenticeship and job The Possibility Programme ๏ the YMCA; placement; continues its work to improve ๏ the Jamaica Constabulary ๏ to assist in the reintegration of the lives of boys who live on the Force; children and youth with their street and other at-risk boys. ๏ the Jamaica Defence Force; families and/or schools where ๏ the HEART Trust/NTA; possible; The Possibility ๏ the National Council on Drug ๏ to provide accommodation for Programme offers Abuse; children/youth who are care, hope, ๏ Kingston Restoration registered in a structured comfort, Company Ltd.; programme, but have no accommodation, ๏ the LEAP Centre; suitable place of residence, or ๏ and the Ministry of Youth, have run away because of meals, training, Sports and Culture. difficult circumstances in the education and home and/or the community. counselling to The objectives of the several boys. Programme are: The St. Andrew Care Centre ๏ to develop a coordinated and The St. Andrew Care Centre is The multi-agency programme is proactive approach to the the diagnostic, intake, referral administered by an independent social problems of street and remedial education location board in partnership with public children and At-Risk Youths; of the Possibility Programme. and private sector ๏ to remove children and youth On average, the Care Centre organisations, including: who wipe windscreens at sees 30 boys daily and after intersections and have them

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 19 detailed assessments, refer As most of the participants at and razor wire fencing have them to either learning centres, this location would normally be been installed with grant funding medical facilities, drug on the streets begging, and or from the Government of rehabilitation centres, the wiping windscreens, to earn an Canada; while a sick bay has courts, the Programmeʼs Youth income, as an incentive, the been established. Hostel for accommodation, or to Programme provides a small its Skills Employment & Training stipend weekly through funding The Possibility Programme is Centre. by the Government of Jamaica. actively seeking funding to provide needed equipment. The Care Centre offers group The capacity of SETC is 25 counselling twice per week and boys. Since becoming operational schedules individual counselling again, 14 youth have been sessions as necessary. Youth Hostel housed at the Hostel. The Hostel provides Unfortunately, four had to be The Care Centre also offers accommodation to boys who returned to their parents remedial Mathematics, English live on the streets, live in violent because of violent conduct. Language, Reading, Social communities or face difficult Studies, and Physical situations at home. The facility Re-socialisation Camp Education. The capacity is 15 can accommodate 28. The annual Re-socialisation boys. Residents of the Hostel must Camp, one of the important attending school or a structured activities of the Possibility Skills Employment and training programme daily. The Programme, has been affected Training Centre boys also participate in the by financial constraints. The The Skills Employment & Allman Town Police Youth Club. camp which is organised in Training Centre (SETC) is a partnership with the JDF at the multidimensional training The Hostel offers a 4H club Training Depot in New Castle location for boys between the where residents are taught includes specific training ages 15 and 18 years old who basic poultry rearing and sessions to assist the live on the street, are school ornamental fish farming. The participants to control anti-social drop-outs, and/or at risk. residents were also hosted by behaviours and improve their the club at a camp in Golden social skills. Unfortunately, the SETC provides training in Spring St. Andrew, and on Camp has not been funded leather craft, remedial Labour Day they worked with since August 2008, however the education, life skills, conflict the JDF to begin the vegetable Possibility Programme is resolution and civic garden and construction of the actively seeking external responsibilities in partnership chicken coop which will form funding to host the camp in with the HEART Trust/NTA. part of the Programmeʼs first 2010. SETC also offers an income generating project. apprenticeship programme in Achievements conjunction with private sector Several adjustments have been During the 2009/2010 financial entities. Abba Rescue Mission made at the Hostel in year, five boys enrolled in the conducts spiritual guidance accordance with the Possibility Programme sat the sessions while life coping skills requirements of the Child Care Grade Nine Achievement Test. are addressed by the Social and Protection Act (Childrenʼs Three were placed at Kingston Worker. Home Regulations): smoke High, one at Kingston Technical, detectors, fire extinguishers,

Ministry of Youth, Sports and Culture 20 Positioning for Growth and the other at Sydney Pagan save regularly through the ๏ An ornamental fish farm will Agricultural School. Credit Union or Building Society. be constructed at the Hostel to assist with the generation A number of apprenticeship One young man was reunited of income for the Possibility placements were obtained with his father in Westmoreland Programme. during the 2009/2010 financial after living with strangers in year; boys have been placed in Kingston for five years. ๏ The programme to convert on-the-job training with the from electricity to solar energy Jamaica Chamber of The boys attended a one month will continue apace. Commerce, Sherwin Williams computer course courtesy of the West Indies, O.C.S. Electrical, Jamaica Sustainable ๏ The Skills Training & Nelsonʼs Auto Repair & Services Development Network. Employment Centre will and the LEAP Centre. embark on the first phase of One young man was accepted the development of a high- Two young men obtained full- at Mico University where he is end leather manufacturing time employment and have pursuing studies in Guidance & facility. Some youth will moved into their own Counselling. receive additional training in accommodations. footwear manufacturing and Priority Actions luggage construction; while all Of the 2008/2009 apprentices, ๏ Discussions involving the youth will participate in Food seven are now employed. One Possibility Programme Board, Preparation Training at Boysʼ apprentice at Orizon Industries the HEART Trust/NTA and the Town, facilitated by HEART has obtained permanent Vision Learning in Centre in Trust/NTA. employment in Trinidad, through Spanish Town regarding the the company. Another expansion of the Skills apprentice trained as a Store Training and Employment Clerk by the Jamaica Chamber component of the Possibility of Commerce is now employed Programme to the old capital full time as a Junior Assistant. are proceeding. The Another apprentice trained as necessary arrangement for an Automotive Finisher, is now the expansion is to be employed permanently at concluded during the ATL.The leather craft of two 2010/2011 financial year. young men has been examined and selected for participation in ๏ Improvements will be made to HEART Trust/NTA World Skills the assessment and referral Exhibition in October 2010. services at the Care Centre; Additionally, the Jamaica Racing and also to increase the Commission has expressed number of residents at the interest in purchasing leather Hostel to its capacity of 28, craft produced by the young thereby removing a few more men. at-risk boys from the dangerous streets and into a Most of the young men in the programme of care and Programme have developed rehabilitation. healthy savings habits; and

Ministry of Youth, Sports and Culture Section 3: Community Development

“It is organised, vibrant communities focused on helping each member to develop his/her full potential that will be the bedrock of our achieving the national development goals. The communities we make determine the country we have.”

Minister Grange engages members of St Catherine communities in a game of dominoes

At the heart of all we do in this Ministry is the During the last two years, the Ministry of Youth, community. It is our view that the community “is a Sports and Culture has set about to correct powerful tool for mobilising individuals towards inherited community development initiatives that common goals and resolving many of the social were fragmented, disjointed and weak in their problems plaguing our society”. operation and impact. Where there were fragments, disjoints and weaknesses the Ministry We exist to serve communities: to help them has begun to put order, cohesion and strength. prosper and be safer, healthier and happier; to give them justice; to engage them; and to preserve and celebrate the best elements of their culture. 22 Positioning for Growth

Integrated Community

Development Policy In the research work for the policy design, the The policy aims to provide the framework and Ministry has gathered, through consultations, direction for the development of stronger, more information regarding the core competencies of prosperous and more integrated communities; and some of the leading community development seeks to empower citizens to participate fully in agencies and umbrella groups; their primary sustainable community and national development. partners; their target groups; main client base and The policy is intended to end the fragmented their resource gaps (human, technical & financial). approach to programme development, project The Ministry has shared this information with the management and implementation in favour of an relevant agencies in order to build partnerships and integrated approach. achieve greater efficiencies.

The concept paper has been prepared and internal It is anticipated that through this limited exercise discussions are taking place before submission to the Ministry will facilitate collaboration while the Cabinet Office. decreasing duplication of effort.

Social Development Commission The Ministry has been re-organising the countryʼs lead community development agency -- the Social Development Commission -- so that it can provide greater service to communities. The SDCʼs regional structure is being transformed into a parish structure to bring decision making closer to the people who will benefit from development initiatives; and to give the people a greater opportunity to have an input in what decisions are made and what actions are taken. Initiatives have a greater chance of success when the residents help to design them, participate in them, and are willing to own them.

Organising and Empowering Communities The Social Development Commission is using The overall achievements bring Jamaica closer to creative approaches in carrying out its mandate of an empowered state that functions effectively in an community development by establishing and increasingly complex socio-economic and geo- strengthening Civil Society Organisations (including political culture. CBOs, CDCs, DACs and PDCs) thereby creating linkages with Central and Local Government. Research Specifically, the targets for the 2009/2010 financial The work to ensure that communities get what they year were aimed at increasing the number of must to develop is being done in a very systematic established fora for citizens (particularly youth) to way: by finding out what exists, what is needed, participate in decision-making regarding their and what must be done next. The SDC has been communities; and contributing to a heightened level researching and preparing profiles for each of the of citizensʼ awareness of the local government 783 communities in Jamaica, as well as reform process. development area profiles and parish profiles. These are comprehensive profiles which detail the During the period, approximately 254 new resources, challenges and opportunities. organised community structures emerged; 480 groups were assessed; and 466 received organisational strengthening from the SDC.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 23

Parishes Number of Number of Active CDCs Number of Active DACs PDC Status CPPs Community Communities Active CBOs DAs Profiles

- KSA 84 788 51% 13 38% Defunct 39% 10% - St. Thomas 56 261 84% 3 100% Active 59% 88% - Portland 44 546 91% 6 83% Active 34% 32% - St. Mary 46 298 54% 5 40% Active 35% 48% - St. Ann 55 211 20% 9 22% Active 24% 47% - Trelawny 38 272 71% 3 83% Active 24% 68% - St. James 77 220 66% 4 75% P/Active 39% 42% - Hanover 36 203 56% 3 67% Active 14% 53% - Westmoreland 83 444 42% 5 80% Active 18% 54% - Clarendon 81 274 47% 3 67% Active 7% 30% - Manchester 73 303 56% 9 89% Active 1% 34% - St. Elizabeth 61 419 57% 6 83% Active 0% 64% - Greater St Catherine 37 323 84% 3 100% Active 38% 100% - Portmore 12 85 67% 1 100% N/A 33% 58% - Total 783 4647 58% 73 66% 25% 54%

Table 1: Percentage of Active Groups, Completed Profiles and Community Priority Plans

These community profiles and the community During the 2009/2010 financial year, 221 maps, which we are also developing, will guide community profiles were completed bringing the community development planners at all levels. The number of profiles available to 424 of the 783 maps and profiles will be very useful tools for policy communities island wide. Another 224 profiles are makers, Councillors, programme designers, awaiting the addition of secondary information for Community Based Organisations and groups, completion. development organisations, foundations, the security forces, businesses and residents. The Completed profiles are being shared with community, development area and parish profiles stakeholders including members of the Political will comprise the Jamaican Community Database Directorate, Central Government Ministries/ System with demographic, social and economic Departments/Agencies, Local Government, Civil information produced from quantitative and local Society Organisations. participatory processes and utilised for sustainable development planning.

Ministry of Youth, Sports and Culture 24 Positioning for Growth

Community Development Planning The targets were set within the context of a The SDC uses participatory methods to facilitate persisting global economic recession. The community planning and increase community recession led to the loss of jobs and a reduction in driven development projects. Projects are economic activities in several communities designed to stimulate growth of communities following the closure of plants/factories in important thereby fostering sustainable development. industries such as bauxite, banana and sugar.

The strategic objectives for the 2009/2010 financial Through effective partnerships, the SDC ensured year were to: sustainable programme development and project ๏ facilitate stakeholder involvement in the support. Achievements included: preparation and implementation of local plans ๏ increased initiatives undertaken by community and projects; groups; ๏ expand vocational training in SDC or HEART ๏ the empowerment of citizens (especially those Trust/NTA centres in the first instance and then to dislocated) to take on alternative economic suitable community centres; activities for their livelihood; ๏ use sports and entertainment to maintain energy ๏ built capacities and improved confidence of both and presence in all communities and to rebuild the SDC officer corps and community strong cultural identity. representatives manifested by increased submission and success rate of project proposals; ๏ improved working relationship with members of the political directorate in all parishes.

Ministry of Youth, Sports and Culture Section 4: Gender Issues and Womenʼs Affairs

“We are committed to the principle of gender equality. We will tear down the walls that prevent women from achieving their potential and break the back of male marginalisation.”

Albert Huie - The Vendor c1939

We are working to create a society in which men At the same time, the Government - through the and women live in harmony and work side by side Ministry of Youth, Sports and Culture - is redoubling to make our island home a better place. Jamaica efforts to place menʼs issues on the gender has made progress in relation to the status and agenda; and give them the same level of attention condition of women in the country as a result of as womenʼs issues. It is clear: we will not achieve legal reforms, public education, policies, gender equality, unless men are engaged and programmes and activities carried out during the actively participate in building a peaceful and period. harmonious society. Therefore, the Government has put in place a gender equality framework in its policies, programmes and plans. 26 Positioning for Growth

The National Gender Policy Legislative Agenda/Legal Reform The National Gender Policy aims to set a framework for gender equality. The policy There is ongoing addresses critical gender inequality issues and legislative reform relating seeks to address systemic imbalances facing both to women and girls to men and women. It also sets a framework in which ensure that they receive the gender mainstreaming process can be effectively streamlined. adequate protection and redress under the law. The development of the policy is at an advanced stage. The document is being refined for approval Some provisions under the Offences Against the by the Cabinet. Person (Amendment) Act and The Incest (Punishment) (Amendment) Act have been brought Sexual Harassment Policy together to form the Sexual Offences Bill which will The Ministry of Youth, Sports and Culture is also soon be passed into law. focussing on a policy to address sexual harassment, especially at the workplace. The As a signatory to the UN Convention on the Sexual Harassment Policy, being drafted, will pave Elimination of All Forms of Discrimination Against the way for the legislation on sexual harassment. Women (CEDAW), Jamaica is required to report to the UN CEDAW Committee in New York every four As part of the policy development process, the years. Since the last report, the Ministry has been Ministry is embarking on a public education able to provide more information regarding the programme to sensitise the public on sexual situation of rural women. The combined 6th and 7th harassment. Several public sector and private report, which will be completed and dispatched in sector employees have received training in the the 2010/2011 financial year, will show a marked issues involved in sexual harassment to enable improvement in the collection of sex-disaggregated them to identify it, prevent it from happening, and data in some areas. assist employers and human resource managers to develop policies and guidelines for their organisations.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 27

Bureau of Womenʼs The Male Desk by the United Nations As part of gender Population Fund (UNFPA). Affairs mainstreaming, and in The Bureau of Womenʼs Affairs preparation for the Gender-based Violence is the lead Government implementation of the National Jamaica is committed to ending Department for gender equality Gender Policy, a Male Desk has gender-based violence. The and womenʼs empowerment. been established in the Bureau Bureau and partners have made of Womenʼs Affairs since April significant effort to address this The Bureau, with funding from 2009. The Male Desk focuses issue through a series of public the Government of Jamaica and on policy issues relating to men education programmes and international development and boys. The Male Desk is other initiatives designed to partners, has been able to developing an action plan to increase knowledge and implement a number of address critical issues relating understanding of the root initiatives. These include policy to men. causes of gender-based planning, development and violence as well as to improve implementation; research; public The Male Desk is a central point mechanisms and policies to education; rural issues and for information on menʼs health address the problem. The regional and international and development; men and public education initiatives partnerships. parenting; men and education; included workshops, seminars, the role of men in the public addresses and Gender Mainstreaming elimination of gender-based discussions in the media Gender Mainstreaming violence, and in the creation of a targeting schools, communities, continues to be a critical gender harmonious society; churches, selected groupings strategy towards the attainment among others. We have and the general public. of gender equality goals. The engaged several young men Bureau continued its drive to under this initiative. The Bureau has implemented a establish Gender Focal Points in project to end violence against Government Ministries, The Male Desk enhances the women which was funded by Departments and Agencies as Bureauʼs interaction with men. the United Nations Trust Fund part of the process of ensuring Over the years the Bureau has (UNTF) with technical support the mainstreaming of gender in targeted men and boys through from the United Nations all Government policies, plans, its Schoolsʼ Education Development Fund for Women programmes and projects. The Programme and other public (UNIFEM). The focus of this Bureau has met with education and advocacy project was on sexual stakeholders and is providing programmes. harassment which is a subtle training to improve but persistent form of violence understanding of fundamental The Bureau is also working in against women. Challenges gender issues. The aim is to partnership with the Womenʼs associated with large-scale establish Responsibility Centres Centre of Jamaica Foundation awareness-raising on sexual which coordinate gender and Woman Inc. to implement a harassment involve combating activities within each Ministry, project aimed at gender entrenched perceptions and Department and Agency, socialisation of boys and men behavioural patterns and ensuring that gender concerns on issues relating to the attitudes. The project included: and needs are integrated in elimination of violence against ๏ The sensitisation of public policies, programmes and plans. women. The project is funded sector employees, human resource managers and

Ministry of Youth, Sports and Culture 28 Positioning for Growth

practitioners of the draft society actions. It addresses specific communities including National Sexual Harassment the need for multi-sectoral the disabled. Policy and training on how to strategies as a lever for ending effectively respond to cases of impunity, and calls for men to be The Bureau continues to partner sexual harassment in the engaged as partners in with the UNFPA in promoting the workplace. Under the project, advocacy on ending sexual and female condom as a barrier 175 human resource gender-based violence. This method as well as protection managers and practitioners, project is being funded by against HIV and AIDS and other and 1,321 employees were United Nations Development sexually transmitted infections. sensitised to the issue of Fund for Women (UNIFEM). sexual harassment in the Research and Data workplace. The Bureau is also working Collection ๏ The sensitisation of Resident through the National Task Force The Bureau continued to Magistrates and other people Against Trafficking in Persons to conduct research on gender within the justice system on eliminate human trafficking issues and to collect sex- international conventions and which contributes to gender- disaggregated data keeping to treaties regarding womenʼs based violence; and is actively local, regional and international rights and gender-based seeking suitable shelters for commitments. It has been violence. Twenty-nine (29) women in crisis. focusing on measurable Judges/Resident Magistrates indicators and sex and Prosecutors have so far Women and Health disaggregated data collection been sensitised. The Bureau continues to which will assess trends in the sensitise communities on health situation of women and men; The Bureau is also executing a issues in order to promote and monitor progress towards project entitled “Strengthening behaviour change towards gender equality. The Bureau State Accountability and healthy lifestyle. In this, the also continues to provide Community Action for Ending Bureau works closely with the facilities for documentation and Gender-based Violence in the Ministry of Health and research to both internal and Caribbean 2009/2010”. This is Environment, the Jamaica external customers to increase aimed at reducing gender-based Cancer Society and the UNFPA the capacity for research and violence through strengthened to provide interventions to data collection. and responsive state and civil

Minister Grange opens Lucille Mathurin Mair Gender Documentation Centre Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 29

Poverty/Rural Women and higher returns per unit of Womenʼs Group and Treasure Poverty among rural women is investment capital. Beach Womenʼs Group, among being addressed through a others, continue to create niche multi-sectoral approach and The Ministry of Youth, Sports markets for their special craft several agencies are involved in and Culture, through the products. Through the Bureau, the process. The Bureau has Bureau, has established the St. these groups have been also been working actively with Thomas Womenʼs Agricultural exposed to government and some rural women who are Initiative (STWAI), a viable and non-government agencies, engaged in various income productive agricultural which offer specialised training generating activities to help Cooperative in partnership with to meet their needs. In some them to achieve sustainable a number of stakeholders instances they have been able livelihood. Additionally, these including the Rural Agricultural to access funding to improve women are beneficiaries of Development Authority (RADA), their business ventures. The gender sensitisation in a the Jamaica Agricultural Society, Jamaica Hardanga Heritage number of areas such as the Enhancing Civil Society, Trust, which receives assistance gender-based violence, gender Canadian International from the Bureau, submitted a & HIV/AIDS, self-esteem Development Agency (CIDA), proposal to the Santa Fe building and parenting. The MATCH International, Jamaica International Folk Art Market, Bureau has also been Exporters Association (JEA) and New in the United conducting on-going sessions USAID Jamaica Farmerʼs States of America and was on the legislative review of Access to Regional Markets selected from a pool of 400 selected pieces of legislation (JaFARM). This multi-pronged applications and offered full and amendments to laws as partnership has resulted in a financing in 2009; and has been they affect women and the successful sustainable project selected again for 2010. family. for community development, empowerment of women and Recently CIDA in partnership The Beijing Platform for Action income generation. The with the Community as well as the CARICOM Plan partnership with USAID Empowerment Network (CEN) of Action and the JaFARM enabled rural women implemented a revolving loan Commonwealth Plan of Action to participate in economically scheme which is being for Gender Equality identified sustainable livelihood activities facilitated by the Bureau. The poverty as a critical area of through improved agricultural main aim of the project is to concern. In attempting to technology, thereby reducing create income generating address some poverty issues environmentally negative opportunities for rural women among rural women, several practices. The Bureau has farmers through increased projects funded by international been able to create a access to credit at low interest development partners have sustainable prototype which can rates. been introduced to stimulate be replicated in a number of employment creation. rural communities where women Special effort is being made by and men are still living in the Ministry through One such project was the poverty. programmes, projects and Protected Agriculture initiatives to remove systemic Greenhouse and Exclusion In addition to agriculture, other barriers that hinder rural poor Cage, which is an intensive micro enterprises such as women from reaching their full production technology strategy Jamaica Hardanga Heritage potential. that yields greater productivity Trust (JHHT), St Helena

Ministry of Youth, Sports and Culture 30 Positioning for Growth

Priority Actions ๏ continue training and ๏ establishment of a National Building womenʼs capacities sensitisation on the Sexual Gender Advisory Council; and addressing gender Harassment Policy and ๏ strengthen gender focal points inequalities are crucial factors in legislation; within Ministries, Departments enabling women to transform ๏ continue the implementation and Agencies; their lives, their families, and of the UNIFEM and UNFPA ๏ continue to work with rural their communities. The Ministry funded projects aimed at and inner-city women to will continue its work towards eliminating violence against improve their status; and gender equality. The priority women; ๏ explore the name change actions to: ๏ develop gender indicators and from Bureau of Womenʼs ๏ seek Cabinet approval of the collect sex disaggregated Affairs to Bureau of Gender National Gender Policy and data working with the Affairs the Sexual Harassment Statistical Institute of Jamaica Policy; (STATIN); ๏ establish shelters for women in crisis;

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 31

Womenʼs Centre of Jamaica Due to the closure of two outreach stations and reduced days of operation at two others the Foundation (WCJF) recruitment target for 2009/2010 was not met. The WCJF continues to operate the Programme for However, daycare was provided for: Adolescent Mothers at the 7 main Centres and 6 ๏ 998 babies of teen mothers Outreach sites across the country. ๏ 94 babies of working mothers ๏ 102 children enrolled in the Pre School at the We continue to offer much Montego Bay Centre. needed counselling and care to teenaged mothers, giving The Kingston Centre Counselling Clinic continues them the skills to be good to provide service for children in Kingston parents; and the tools to Metropolitan Region. Four Hundred and seventy- build meaningful lives and one (471) children visited the clinic, 151 were seen by the doctor who provided invaluable service careers. during the year.

Highlights Skills training in Cosmetology, Garment During the 2009/2010 financial year: Construction and House Craft provided ๏ 1,573 teen mothers enrolled in the Programme; employment opportunities for 66 young women in ๏ 716 were returned to the formal school system; St. Thomas, Manchester and St. Elizabeth. ๏ 29 sat CXC/CSEC Examinations (20 or 69 percent gained passing grades). Donations from local and international groups have assisted in improving the quality of life for the teen The WCJF continues to expand its engagement of mothers enrolled in the programme. The training the baby fathers and encouragement of them to live and social programmes were improved with the up their responsibility to mother and child. As a construction of new dining and kitchen facilities at result, 326 of the baby fathers were counselled and the Kingston Centre by the Jamaica Volunteers referred to other institutions, including skills training Association, Inc U.S.A.; and the provision of centres and job placement centres. Among those equipment for the facilities by the Digicel Jamaica seen were two 16 year old boys who were placed Foundation. back in school. Priority Actions The Womenʼs Centre continues its programme The WCJF will continue to give hope and transform aimed at delaying sexual initiation and encouraging lives. The priority actions are to: responsible sexual and reproductive health ๏ continue the Programme for Adolescent Mothers practices. Through this programme, the Centre at its centres and outreach sites (target 1500) has direct engagement with adolescents in schools ๏ provide Family Planning Education, and community groups in partnership with other Contraceptive advice and Counselling (target departments of the Government. 1500) ๏ provide daycare for babies of teenaged mothers Table 2 below shows the WCJFʼs projections and (1,000) and babies for working mothers (80) achievements. ๏ advocate for the mandatory re-entry of the teen mothers to the formal education system ๏ continue pre-school at Montego Bay (target 50) ๏ counselling and referral of baby fathers (target 250)

Ministry of Youth, Sports and Culture 32 Positioning for Growth

๏ provide walk in counselling for adults (target 250) ๏ continue the process of relocation of and ๏ provide counselling and medical services for expansion of Port Antonio Centre to a regional youth in the Kingston Metropolitan Region and centre serving the parishes of Portland and St. the Kingston Centre (target 300) Mary ๏ repair administrative building at Kingston Centre ๏ construct daycare facility and perimeter fencing at Mandeville Centre

Programme Components Achievements 2009/2010 2010 - 2011 Planned Achieved Planned Achieved (Apr–Mar) (Apr-Dec) 1 Programme for Adolescent Mothers . Total registered 1700 1573 1500 1030 . Total new 1000 854 128 . Number returned to the formal school 700 716 1000 5 system . Number attending CXC classes 70 69 90 29 . Number sitting examination 29 39 . Number of second pregnancies 4 0 . Number accepting a contraceptive method 1000 597 1000 355 . Number of drop-outs 164 0 2 Day Nurseries . Number of babies of teen mothers 1000 998 1000 324 . Number attending Chubby Cheeks 100 65 80 30 . Number in pre school (Mo Bay) 50 102 50 116 3 Walk-in Counselling at all sites . Total walk-ins 2000 2389 2500 1271 . Males 441 378 . Females 1948 893 4 Skills Training (Women & Men 17 – 25 years) . Total trained 50 66 30 15 . Males 0 1 . Females 66 14 5 Baby Fathers Counselled 700 326 250 26

6 Kingston Centre Counselling Clinic . Total seen 250 471 300 60 . New clients to clinic 327 30 . No. of repeat clients 144 12 . Number of telephone counselling 134 18 . Number of Peer Counsellors trained 0 0 . Number of group sessions held 1 0 . Number attending group sessions 120 0 . Number seen by doctor 151 19 7 Staff Training . Number trained 5 15 6 8 Placement/Internship Opportunities . Number of students completing assignments 52 63 39 Table 2: WCJF Projections and Achievements

Ministry of Youth, Sports and Culture Section 5: Sports

“Our strategy is to ensure that each Jamaican has the opportunity to succeed in sports, from the grassroots to the high performance level; develop the sports industry; and encourage participation in sports as a way of life for our people.”

Jamaica's 4X100 women's relay team celebrate their victory at the 12th IAAF World Championships in Athletics in Berlin, Germany. From left, Kerron Stewart, Aileen Bailey, Shelly-Ann Fraser and Simone Facey.

The Government of Jamaica recognises the full pride and international profile; they help us to value of sports to nation building. Yes, sports bring maintain healthy lifestyles; and they offer significant people together; they are a source of personal potential for economic activity. enjoyment and fulfilment; they help to raise national 34 Positioning for Growth

Sports for all The Governmentʼs proposals for sports include a development plan for students, communities and sports associations; a plan for the development of the sports industry; and a plan to make sports a much more important part of the Jamaican way of life. The proposals will be outlined in the revised National Sports Policy, Sports for all.

The Ministry is revising and updating the 1994 National Sports Policy to keep pace with the demands of a changing world and in keeping with the Governmentʼs commitment to develop a healthy, disciplined and united society through the provision of better opportunities and facilities that will encourage greater participation and the fulfilment of basic social, physical and mental needs through sports.

We aim to provide a framework for excellence at all levels, in the Jamaican tradition of sportsmanship and fair play.

The Ministry envisions that the policy will guide the development of knowledge and practise of sports. The policy also aims to guide strategies and programmes for coordinated sports development. The Prime Minister shares a light moment with national netball Goal Shooter Romelda Aiken while Senator Newby (left) and SDF Chairman David Mais look on The Ministry has completed much of the preparatory work for the policy including The National Strategic Framework and Action a review of related policies, legislation, regulations, Plan for Sport documents, plans, studies, papers and proposals. The National Strategic Framework and Action Plan The Ministry has been consulting with stakeholders for Sport which accompanies the policy framework including planners and sports practitioners. One document is the first comprehensive sports plan. It major challenge faced in the process of revising the outlines processes and strategies designed to policy has been a significant absence of critical translate the policy goals into actions and baseline data. Work has since begun to put in programmes that can be implemented through joint place a system that records data about the level of action with the private sector, civil society and participation in organised sports as well as an others. The Action Plan sets out the broad assessment and listing of sports facilities available problem areas, possible solutions, strategies and throughout Jamaica. These are just examples of areas of responsibilities as well as proposed basic but critical information required for long term timelines based on priority and resources. It also and effective planning and policy development. mentions opportunities for public, private and civil society partnerships.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 35

Little League Football In 2010/2011 the Ministry piloted the Little League Football initiative in the parishes of St. Catherine and Clarendon in keeping with the strategy for sports development. The football league targeted pupils at the early childhood level and was aimed at teaching them the rules of football, developing their technique and encouraging a lifelong habit of physical activeness. Little League Football also hopes to foster better interactions within the communities in which the children live and play; teach the children the values of fair play and relationship building; improve the school programme and increase participation among the student body.

Little League Football: the future begins here The initiative was led from the Ministry in collaboration with the Institute of Sports, the Sports Development Foundation and Bouygues Construction which provided the mini portable goals for the league.

Mojo 6 Raceway Golf LPGA Tournament the best elements of traditional golf while adding The Governmentʼs strategy for sports includes exciting one-to-one match-ups. facilitating major events to The Mojo 6, Raceway enhance the Golf in Jamaica was sports tourism great entertainment product. packaged for millions of television viewers At the beginning across the world on of the 2010/2011 CBS, ESPN financial year, the International and the Ministry Golf Channel. More facilitated the than 100 million Minister Grange makes a point during the televised launch of the hosting of a new Mojo 6 Raceway Golf Jamaica viewers in the United professional golf States were able to enjoy the tournament in Jamaica - the Mojo 6 Raceway Golf tournament which was facilitated by the Ministry of Jamaica. The tournament, which was sanctioned Youth, Sports and Culture, the Ministry of Tourism, by the LPGA, marked the return of a professional Jamaica Tourist Board and the Sports Development golf tournament to Jamaica after 20 years. Foundation.

The tournament featured 16 of the worldʼs best The Ministry looks ahead with enthusiasm to the women golfers competing in the new and exciting hosting of the tournament in the 2011/2012 Raceway Golf format. The new format, dubbed the financial year, and anticipates it becoming a ʻthe sprint of golfʼ because it is shorter, maintains permanent annual event on the LPGA calendar.

Ministry of Youth, Sports and Culture 36 Positioning for Growth

Community Sports 437 communities participated in of Industry, Investment and Sports are an effective tool in the cricket competition. These Commerce; Ministry of engaging the community, matches which were played Tourism; and Ministry of especially the youth. Sports over a three month period Justice have been proven to assist in involved 7,200 participants; an ๏ strengthen links with private improving the relationship average of 6,200 spectators sector and civil society groups between communities and the each week; provided part-time in sports tourism, commercial police as well as to reduce the employment for 100 umpires sports and branding level of crime. and 200 venue attendants. The ๏ build partnerships with track and field competition, international entities Initiatives in various sports which involved an average of ๏ mobilise enterprises within the disciplines were used to 500 athletes in each parish, creative industries, gaming, support, drive and enhance culminated with a National manufacturing, tourism, community development efforts Championship where 760 agriculture, commerce and in communities across Jamaica. people participated. other sectors to expand the These initiatives generated value chain with sport tremendous response from Priority Actions ๏ work with stakeholders to participants and community The Ministry will continue to strengthen and promote the members. The impact of these work to develop sports. The use and value of intellectual interventions as measured by priority actions are to: property in the areas of sports the number of participants, ๏ seek Cabinet approval for a and culture support from community revised National Sports Policy ๏ establish strong research members and the economic and a National Sports Sector capabilities in sport and spin-offs was remarkable. As a Plan promote scientific and direct result of these activities ๏ establish the National technological innovations 30 new youth clubs and 20 Commission for Sports ๏ strengthen and facilitate the sports clubs were formed while Development incorporating work of the Jamaica Anti- seven were revitalised. the Governmentʼs sports Doping Commission development entities – IPL, ๏ promote sports in all The interest generated by the SDF and INSPORTS programmes as a effective National Community Cricket ๏ strengthen existing inter- vehicle for peace building Competition and the National ministerial coordination ๏ host major sports events and Track and Field competition, (committees, etc) and attractions in collaboration were phenomenal. Four increase synergy between with the various stakeholders hundred teams representing Ministry of Education; Ministry

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 37

Jamaica Anti-Doping Commission ๏ conducted workshops with 150 Pharmacists through the Pharmacy Council of Jamaica and The Jamaica Anti-Doping Commission (JADCO) is distributed Prohibited List of Substances to the national anti-doping in sports agency with a Pharmacies throughout the island mission to ensure that Jamaican sports remain ๏ reached an international audience with the clean. It is part of a global network working to JADCO anti-doping message through song, protect the health of sportspeople and the integrity music video and athlete endorsements of sports.

JADCOʼs “donʼt need dope to cope” multimedia JADCO is responsible for educating athletes and campaign, which features videos of some of our their support personnel at the high school, national, sports stars and musicians denouncing the use of and club levels; designing and implementing a performance enhancers, has won international national doping control plan; as well as designing acclaim. The music video, which supports the and executing Anti-Doping Programmes in campaign, was launched in Germany during the accordance with the WADA code and the Anti- IAAF World Championships in 2009 by Minister Doping in Sports Act (2008). Grange. Since its launch, the video has been enjoying rotation on various local channels. Education Programme JADCOʼs “donʼt need dope to cope” messages are JADCO maintains a very active education also constantly rotated through the public address campaign recognising that lack of the appropriate system at the Half Way Tree Transport Centre knowledge can lead to mistakes that will turn our through the support of the JUTC and the Ministry of honest, hardworking athletes into perceived drugs Transport and Works. cheats and rob them of much needed opportunities. Since its inception, JADCO has been working Testing Programme directly with our sportsmen and sportswomen; with In keeping with the International Standard for our national sports associations; with our sports Testing, JADCO has establish a Registered Testing clubs; and with our student athletes - bringing them Pool of high priority athletes and is monitoring and the message that we “donʼt need dope to cope.” recording athletesʼ daily whereabouts information.

Through its education programme, JADCO has: Athlete Database and Registered Testing Pool ๏ educated 5,000 students on anti-doping through visits to schools and sporting activities In establishing its Athlete Database and Registered Testing Pool, JADCO has: ๏ educated1,500 football sports administrators ๏ requested of 32 sports associations to submit a island wide through anti-doping workshops list of their active members/athletes for the ๏ educated 2,000 athletes about anti-doping through outreach and workshops national athlete database provided 11 sports associations with the criteria ๏ presented 10,000 pieces of literature students, ๏ athletes and sports administrators for Registered Testing Pool selection ๏ been compiling data from sports news reports ๏ brought anti-doping awareness to most national teams and articles ๏ established productive working relationships with the major sports associations JADCO also continues to educate athletes about the requirements of the Registered Testing Pool. ๏ sensitised the administrative officers of most Athletes in the Registered Testing Pool must football confederations to the anti-doping message provide daily whereabouts information or risk committing an anti-doping rule violation. JADCO has created and distributed a whereabouts

Ministry of Youth, Sports and Culture 38 Positioning for Growth information guide to alert athletes to the Priority Actions requirements. JADCO will continue its programme to protect athletes and maintain the integrity of Jamaican The Commission is also making it easier for sports. The priority actions are to: athletes to provide the required information. ๏ improve the efficiency and effectiveness of the JADCO has: whereabouts programme by improving and ๏ made its Athlete Location Form available in streamlining the methods used to submit electronic format whereabouts information ๏ reviewed and amended its Athlete Location Form ๏ improve athlete and delegate knowledge and to make it more user-friendly awareness of the whereabouts information ๏ provided instructions in electronic format as an programme through workshops, ADAMS Quick accompaniment to the Athlete Location Form Reference cards, video tutorials ๏ made its Athlete Delegate Form available in ๏ complete and review manuals electronic format ๏ conduct in-competition and out-of competition ๏ created a quick reference instructional card to testing help athletes update their whereabouts ๏ educate athletes, students, clubs and information via the web based global ADAMS associations about anti-doping (Anti-Doping Administration & Management ๏ establish Memorandum of Understanding with System) GC Foster College of Physical Education and ๏ provided workshops to athletes, upon request, on Sport to regarding the introduction of senior level how to use the ADAMS Database. Anti-Doping courses in its curriculum ๏ initiated a whereabouts information video tutorial ๏ liaise with the Ministry of Education to introduce project Anti-Doping as part of the secondary school curriculum Doping Control JADCO performs in-and-out of competition testing of athletes in a resolute fight against doping. In the 2009/2010 financial year, a total of 305 in- competition tests were allotted for in-competition testing based on the competition calendar.

JADCO has produced the doping control procedural manual and documented all aspects of both the in-competition and out-of-competition processes.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 39

Independence Park Limited and able to continue contributing to Jamaicaʼs sports and cultural development. Independence Park Limited (IPL) which manages important national sports facilities, continues to play an essential role in sports and cultural Maintenance development. IPL maintains and promotes facilities In the 2009/2010 financial year, IPL advanced the at Independence Park and the Greenfield Stadium arrangements for the repair of running tracks at the in Trelawny and makes them available for use. National Stadium and at Stadium East, the home of the internationally acclaimed Jamaican track and During the 2009/2010 financial year, IPL increased field team. IPL signed a Memorandum of the usage of all facilities and improved the Understanding with Intersurface of Singapore for commercial viability of the properties. the repair of the running tracks, under an initiative led by Minister Grange. The tracks are scheduled Independence Park complex to be repaired in the 2010/2011 financial year. Independence Park is the premier sports and Repair work was conducted on the swimming and cultural venue in Jamaica. It is the home diving pools. The repairs included replacement of competition venue and training ground for many of key plumbing fixtures and patching. The work was Jamaicaʼs top teams and sportspeople. IPL works completed in time to allow the Amateur Swimming to ensure that the facilities - the National Stadium, Association to host the Carifta Swimming Stadium East, Aquatic Centre, Leila Robinson Championships at the beginning of the 2010/2011 Courts, Basketball Courts, National Arena, National financial year. Indoor Centre - are maintained and/or upgraded

Usage Independence Park continues to be the Graph 1: Independence Park Average Usage 2009/2010 venue of choice for major national sports, cultural, religious, political and other events including: ๏ 100th anniversary of Boysʼ and Girlsʼ Car Park 5% National Stadium Championships (Champs 100) 33%

๏ Jamaica International Invitational Meet Aquatic Centre ๏ 2010 Carifta Swimming Championships 5% ๏ Jean Pierre Under 16 Caribbean Netball Championship (2009) Basketball Courts 6% ๏ Grand Gala ๏ Father Holung and Friends Musical Netball Courts 6%

There has been an increase in the use of the Stadium East National Arena facilities for sporting, religious and secular 9% 20% events. Particularly there has been increased usage Indoor Centre 16% for motor sports, cycling and table tennis. The Jamaica Cycling Federation and the Jamaica Table Tennis Association utilise the facilities for daily training sessions.

Ministry of Youth, Sports and Culture 40 Positioning for Growth

Herb McKenley In the 2009/2010 financial year, Independence Park became the proud home of Prime Minister Golding “Beyond the Tape”, a unveils “Beyond the monument to the Tape” a monument of Herb McKenley. The outstanding Jamaican President of Tanzania, athlete the Honourable Herb Jakaya Kikwete looks on McKenley. The statue, created by Basil Watson, celebrates McKenleyʼs calm steadfastness in his pursuits, tenacity in his duties and distinction in his performances. It was unveiled at the Statue Park by the Prime Minister, the Honourable Bruce Golding in November 2009.

Greenfield Stadium in number of guards, a closer the property for training and Trelawny working relationship between competition in exchange for the Since IPL took over the guards and stadium staff, and a Association maintaining the management of the Greenfield reduction in security costs from field. Stadium at Trelawny in 2007, it J$1.5 million per month to has instituted several cost J$700,000 per month. Usage of the facility saving and efficiency IPL continues to position the improvements resulting in a Greenfield Stadium at Trelawny IPL also negotiated with the significant reduction in operating as the entertainment venue of Jamaica Public Service costs and improved usage of choice in western Jamaica with Company for a reduction in the the facility. the best atmosphere, ample rates for electricity. Both parking and proximity to major companies have settled on Efficiency savings towns and accommodation. modified rates for some sections IPL has reduced the number of of the complex and are In the 2009/2010 financial year, supervisors at the complex and negotiating the rates for other shifted responsibility for the the Stadium became the official sections. At the same time, IPL administrative, technical and home of the annual Jamaica has implemented an energy marketing functions to IPL Jazz and Blues Festival. It also conservation programme to headquarters in Kingston. continued to be the venue of realise even greater savings. choice for several other stage There is now a small staff at Greenfield that monitors and shows as well as religious and There is also greater efficiency maintains the complex daily. sports events. in the maintenance of the IPL also is also discussed with grounds through the efforts of IPL also made changes to the stakeholders and potential the staff at the complex and an partners plans to upgrade and security arrangements which led arrangement with the Trelawny to more strategic deployment of expand the facilities. The Cricket Association. IPL allows guards, a reduction in the expansion plan includes the Cricket Association use of

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 41 establishing a baseball Priority Actions the use of sections of the diamond, re-orienting the IPL will: Greenfield property for the football field and installing ๏ conclude arrangements for establishment of a campus stadium lighting to facilitate the repair of the running ๏ explore alternative source of night events. tracks at Independence Park water, including the digging of ๏ conclude arrangements for a well installation of a baseball ๏ negotiate long-term venue diamond at Greenfield contracts with event Stadium organisers ๏ advance discussions with the University of Technology over

Institute of Sports parishes to ensure a truly The competition, which offered a national event. first prize of J$500,000, targeted The Institute of Sports mostly youth who were not (INSPORTS) leads sports Six record were set at the 2010 involved in any organised development at the grassroots. championships which received activity. The sport of football It continues to unearth athletic live coverage on national radio. was selected because of its talent in primary schools and in popularity with the target group communities. Annually, and capacity to sustain thousands of youth participate in All-Age and Junior High involvement of participants as track and field, football, cricket, Athletics Championship competitors and officials. More netball and basketball Similar to the Primary Schools than 500 of the competitions organised by Championship, the All-Age and 783 communities in Jamaica INSPORTS. Through its various Junior High Championship were engaged in the competitions, seminars, camps continues to grow, however competition which attracted 395 and other initiatives, INSPORTS INSPORTS is not pleased with teams and 10,075 players, discovers sports talent, teaches the level of participation from making it the largest football the tenets of particular sports schools across the country. competition in the nationʼs and encourages participation in There were 1,800 participants in history. More than 1,100 sports for recreation. 2010 and 29 records were established. matches were played over a period of five months. Primary Schools Athletics INSPORTS has been mandated Championships to find ways to get greater buy- In preparation for matches, The INSPORTS Primary in from schools across the INSPORTS hosted 23 seminars Schools Athletics country. with participants across the Championships, in its 30th year, island in partnership with the continues to grow. In the Jamaica Constabulary Force, 2010/2011 financial year, there All-Island Community Jamaican Foundation for was a record high number of Football Championship Lifelong Learning, Dispute participating schools - 69; and The inaugural INSPORTS All- Resolution Foundation, more than 3,500 youth Island Community Football Kingston & St Andrew Action participated in the Championship between Forum, Jamaicans for championships. However only October, 2009 and Apri, 2010 Community Development, five parishes participated and was a major success. Social Development INSPORTS will be working to Commission, Hope for Children, ensure participation from all

Ministry of Youth, Sports and Culture 42 Positioning for Growth as well as religious and youth Youth Coach and former West Holistic Sports Programme clubs. Indies Batsman; Bert Cameron, The Holistic Sports Programme Olympian; Sylvester Campbell, is aimed at improving the The competition engaged International Netball Umpire; competence of practitioners in thousands of unattached Calvin Martin, former National the management of sports. The Jamaicans and motivated Basketball Coach; and Rudolph programme offers training in several of them to enact or Barnes, former National Football sports administration, skills reactivate community football, Player. development, mediation, healthy cricket or netball corner lifestyle, among others. leagues. The competition also The camps are also designed to INSPORTS is seeking stimulated economic activity in important life skills such as partnerships with the Ministry of several communities. discipline, hard work, Health and Environment, networking, negotiation and Ministry of Education, Jamaica Summer Camp tolerance. In 2009, Foundation For Life Long The INSPORTS Summer Camp, approximately 500 youth, mostly Learning, HEART Trust/NTA, introduced in 2008, continues to from inner-city communities, Dispute Resolution Foundation, provide instruction to hundreds attended the summer camp. Jamaicans for Community of young people in the tenets of The participants also included a Development, and RISE Life various sports while group from Special Olympics Management Services in the encouraging them to maintain Jamaica. development of the programme. an active and healthy lifestyle. Instruction in the rules and technique of the most popular sports – football, athletics, basketball, cricket, netball – accounted for much of the activity during the month-long camp. Sessions were led by noted Sport Officers, such as Junior Bennett, National Cricket Head Coach; Robert Samuels, National Minister Grange participates in a cheer at Little League Football

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 43

Sports Development Foundation The Sports Development Foundation (SDF) exists to promote and encourage the development of talent, skills, facilities and activities concerning all aspects of sports. In achieving its mandate, the SDF continues to establish, fund and implement programmes that promote the development of sports facilities and activities.

Infrastructure development In 2009, the SDF funded construction of: In the 2009 calendar year, the SDF spent ๏ 28 multipurpose courts in 10 parishes J$130.46m on infrastructure projects. It had ๏ 17 fenced facilities involving courts and fields in 8 proposed to spend J$184.27m, however it deferred parishes some projects to the 2010 calendar year due to an ๏ 13 playfields 18 percent reduction in the proceeds from the ๏ changing room facilities at two locations gaming industry during the first quarter of 2009. ๏ seating at one location ๏ lighting at four locations Infrastructure Development 2009 ๏ goal posts and basketball hoops/backboards at Courts Number Cost Multicare Foundation and Clan Carthy High 1 Kingston & St Andrew 6 10,903,400 school . George Headley Primary . Hannah Town . Meadowbrook High Infrastructure Development 2009 Olympic Gardens . Number Cost . Tivoli Gardens Fencing 2 St James 1 1,390,613 1 Kingston & St Andrew 2 953,068 . Somerton All Age . Mobile Reserve 3 Clarendon 4 4,767,131 . Olympic Gardens . Alston High 2 Clarendon 1 451,786 . Hayes New Town . Alston . Mitchell Town 3 Manchester 4 473,229 . Trout Hall . Belair High 4 St Ann 1 179,035 4 Trelawny 2 1,433,654 . Ocho Rios High . Duncans 5 Manchester 3 4,536,001 . Village United . Holmwood Technical 5 St Catherine 8 4,870,500 . Manchester High . Barry & Lloyd 6 Trelawny 2 2,908,538 . Cumberland . Duncans . Ellerslie Pen . William Knibb . Eltham 7 St Catherine 8 16,508,681 . Ensom . Barry & Lloyd . Point Hill . Cumberland . Southborough Primary . Eltham . St John’s Primary . Ensom 6 St Elizabeth 1 984,394 . Point Hill . Battersea Riversdale . 7 St Mary 2 3,359,327 St John’s Primary . Eden Park St Mary’s College . . . Three Hills 8 St Thomas 1 1,867,315 Total 12,525,958 . Springfield 9 St Mary 2 2,503,309 Table 4: SDF Expenditure on Fencing in 2009 calendar year . Eden Park Total 45,564,023 The SDF also gave financial assistance for the Table 3: SDF Expenditure on Courts in 2009 calendar year development of existing facilities. Tables 3, 4, 5, 6, 7, 8 and 9 outline the SDFʼs spend on infrastructure development.

Ministry of Youth, Sports and Culture 44 Positioning for Growth

Infrastructure Development 2009 Infrastructure Development 2009 Fields Number Cost Seating Number Cost 1 Kingston & St Andrew 4 6,911,501 . Camperdown 1 Kingston & St Andrew 1 782,250 . Greenwich All Age . Olympic Gardens . Hope Gardens Total 782,250 . Tony Spaulding Complex Table 8: SDF Expenditure on Seating in 2009 calendar year 2 Westmoreland 1 873,000 . Little London 3 Clarendon 2 8,059,975 Infrastructure Development 2009 . Garvey Maceo High Numbe Cost . Sanguinetti Driveway, equipment & . Sunbury r 4 Trelawny 7,500 signs . Ulster Spring 1 Kingston & St Andrew 4 2,472,438 5 St Catherine 1 100,000 . George Headley Primary . Tawes Pen . Clan Carthy Primary 6 St Elizabeth 3 3,745,548 . Multicare Foundation . Battersea . Police Officers’ Club . Evergreen 2 St Thomas 1 178,858 . Magotty . Springfield 7 St Mary 2 6,230,733 3 St Catherine 4 723,848 . Eden Park . Point Hill . Three Hills . Barry & Lloyd Total 25,928,257 . Bonnett Sunshine . St John’s Primary Table 5: SDF Expenditure on Fields in 2009 calendar year 4 St Elizabeth 2 331,876 . Barbary Hall . Crawford Infrastructure Development 2009 5 Equipment & assessment 454,664 Clubhouses, complexes Number Cost islandwide 1 Kingston & St Andrew 1 11,999,330 . Hannah Town Total 4,161,684 2 Clarendon 1 6,000,000 . Hazeldene Table 9: SDF Expenditure on Driveway, equipment and signs in 3 Portland 1,600 2009 calendar year . Windsor Castle All Age 4 St Ann 156,600 . Drax Hall 5 Trelawny 3,000 . Ulster Spring 7 St Mary 1 4,931,309 . Three Hills Total 23,091,839 Table 6: SDF Expenditure on Clubhouses and Complexes in 2009 calendar year

Infrastructure Development 2009 Lighting Number Cost

1 Equipment: Poles and bulbs 13,430,990

2 Kingston & St Andrew 3 4,164,307 . Majesty Gardens . Olympic Gardens . Denham Town 3 Portland 1 804,663 . Windsor Castle All Age 4 St Ann 9,989 . Drax Hall 5 St Thomas 1 800 . Ginger Hill Total 18,410,749 Table 7: SDF Expenditure on Lighting in 2009 calendar year

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 45

Support to Sports Associations Grants to Government Agencies During the 2009 calendar year, the SDF paid In 2009, the SDF provided funding to Government J$128.24m to 38 National Sports Associations to of Jamaica Agencies as follows: fund development programmes, administration, ๏ Institute of Sports (J$64.61m) for development, training of athletes and for participation in coaching and competition programmes. competitions. The SDF had projected to spend ๏ Social Development Commission (J$15.18m) to J$110.44m to support the associations, however provide training and competition at the there was greater demand by the associations community level. mainly to compete in overseas championships. ๏ GC Foster College of Physical Education and SDF Grants to Sports Associations 2009 Sport (J$8.64) to fund sports curriculum and Amount development of coaches and physical education Amateur Swimming Association of Jamaica 2,373,832 teachers Association of Sports Medicine 501,600 Equestrian Federation of Jamaica 600,000 ๏ Independence Park Limited (J$8.53m) IAAF High Performance Centre 871,200 Jamaica Amateur Athletic Association 16,190,800 Jamaica Amateur Basketball Association 8,587,841 The SDF does not normally provide monthly Jamaica Amateur Body Building Association 1,064,000 Jamaica Amateur Gymnastics Association 1,952,400 support to Independence Park Limited. A Jamaica Amateur Softball Association 2,000,000 significant portion of the sum allocated to Jamaica Badminton Association 2,184,000 Jamaica Bobsleigh Association 2,235,300 Independence Park Limited was used to facilitate Jamaica Boxing Board of Control 1,845,184 refurbishing of the swimming pool at Independence Jamaica Chess Federation 250,000 Jamaica Cricket Association 10,461,200 Park. Jamaica Cricket Umpires’ Association 500,000 Jamaica Cycling Federation 1,190,184 Jamaica Football Federation 31,860,000 Constituency Development Fund Jamaica Golf Association 2,205,550 Jamaica Hockey Federation 2,584,320 In 2008, the SDF began participating in the Jamaica Intercollegiate Sports Association -132,000 Constituency Development Fund (CDF) Jamaica Netball Association 9,590,000 Jamaica Olympic Association 1,800,000 programme aimed at improving the effectiveness of Jamaica Paraplegic Association 2,174,800 Members of Parliament and to give a greater voice Jamaica Race Car Drivers’ Club 600,000 Jamaica Racing Commission 0 to constituents in the development process. The Jamaica Rifle Association 0 Jamaica Rugby Union 1,227,883 SDF has been commissioned to undertake aspects Jamaica Skeet Club -165,000 of the CDF programme related to sports. At the Jamaica Ski Federation 2,220,000 Jamaica Squash Federation 420,000 end of 2009, J$16.298m was spent on projects in Jamaica Surfing Association 939,384 the following constituencies: Jamaica Table Tennis Association 5,690,665 Jamaica Triathlon Association 146,000 ๏ Southeast St Andrew (Clubhouse repairs & Jamaica Visually Impaired Cricket Association 1,050,000 fencing) Jamaica Volleyball Association 3,213,360 Multicare Foundation 720,000 ๏ Southeast St Catherine (Court & fencing) National Domino Bodies 500,000 ๏ South Trelawny (Court & fencing) Seido Karate Association 600,000 Special Olympics Jamaica 4,500,000 ๏ South St Catherine (Court & fencing) Tae-kwon Do Association 300,000 Tennis Jamaica 3,389,616 ๏ East Central St Andrew (Football field) ๏ Northeast St Catherine (Court & fencing)

The SDFʼs contribution represented approximately 35 percent of the budgets submitted by the National Associations.

Ministry of Youth, Sports and Culture 46 Positioning for Growth

Priority Actions The Sports Development Foundation will continue to execute its mandate to promote and encourage the development of talent, skills, facilities and activities concerning all aspects of sports. The SDF will: ๏ fund the development of multipurpose courts for netball, basketball, tennis and volleyball; as well as football fields that meet acceptable standards ๏ provide monthly grants to sports associations to assist with administration and development programmes ๏ provide assistance to Government agencies in the development of community sports programmes ๏ provide assistance in the hosting of the Jamaica International Invitational Meet ๏ provide assistance to athletes and administrators for training, medical expenses and other welfare needs

Ministry of Youth, Sports and Culture Section 6: Culture and Entertainment

“Jamaica’s unique culture constitutes one of our most valuable assets. It defines us as a people and influences our future. It is a powerful unifying force. And we will use it as a tool for poverty alleviation and wealth creation.”

Jamaican youth in performance at Independence Grand Gala 2010

The National Cultural Policy articulates ๏ Promotion of Heritage Preservation and Governmentʼs intention to promote a coherent and Development for the expansion of the tourism cohesive cultural development programme towards product and the deepening of identity the achievement of the following themes: construction; ๏ Promotion of Jamaicaʼs cultural expression, ๏ Development of cultural/creative industries identity and diversity as the foundation of through promotion of trade in cultural goods and national solidarity and commitment to services, broadening of global reach of cultural development; products and activities in capacity building and ๏ Promotion of Jamaicaʼs transnational and institutional strengthening, and consolidation of international image, including through expanded major events. connection with its Diaspora; 48 Positioning for Growth

Promotion of Jamaicaʼs cultural ๏ collaborated with the JIS for the creation of a expression, identity and diversity as the webpage on reparations foundation of national solidarity and Labour Day commitment to development The main objective of Labour Day 2009 was to bolster volunteerism in communities by National Commission on Reparations encouraging Jamaicans to get involved in the lives One of the most lasting effects of slavery was the of others, reinforcing one of the pillars of our dehumanisation and resulting mental enslavement cultural identity. Under the theme VIBES of the African person, which continues to have an (Volunteerism Intervention Beautification impact on self-respect, respect for diversity, our Empowerment for Success), Jamaicans engaged history and heritage as well as ignorance of our in activities which included social intervention. The contributions to humanity. As outlined in the aim was to expand Labour Day activities from the National Cultural Policy, despite almost 50 years of traditional areas of painting, constructing and other Independence, and despite the numerous triumphs physical acts into mentoring, caring and sharing. which our people have managed to create from a This was quite successful. history of suffering, our people continue to be faced with a “reality of low self esteem and inferiority that In 2009, for the first time, there were six projects for have affected [their] thinking...” on the one hand, national attention: and “inflated... air of superiority” on the other. ๏ Top Alston Ginger Resuscitation Project (Clarendon) It is in recognition of the importance of the issue ๏ Blue Hole Nature Park (St. James) that the Cabinet therefore approved the ๏ St. Annʼs Bay Hospital (St. Ann) establishment of the National Commission on ๏ Riversdale Multi-purpose Sports Complex (St. Reparations, chaired by Professor Barry Catherine) Chevannes, which was mandated with the ๏ Bell Isle Community Centre and Grange Hill High important tasks of: School (Westmoreland) guiding a national approach to Reparations; ๏ ๏ Lucea Fire Station (Hanover). ๏ recommending necessary diplomatic and other initiatives, security considerations, education and public information; ๏ recommending the forms reparations may take; and ๏ providing a report on its deliberations at the end of 18 months

The Commission has: ๏ reviewed existing material on reparations; ๏ initiated a series of public sittings of which six have been conducted in Kingston & St. Andrew, St. Catherine and Clarendon; ๏ held consultations with Judge Patrick Robinson (of the Hague Tribunal) and the Hon. Dudley Thompson as a part of the process of enlisting expert opinions; ๏ designed and produced an information leaflet on Labour Day 2009 project at Lucea Fire Station, reparations Hanover

Ministry of Youth, Sports and Culture Labour Day 2010 focused on our children under the and Members of Parliament to identify and theme Our Children… Show Them We Care. implement projects. Through this theme the public was encouraged to target structures and activities related to the Additionally, this year we also upgraded our development and welfare of our children. With the celebration of Workersʼ Week. Through the assistance of the Office of the Childrenʼs Advocate leadership of the Cultural Agencies, particularly the and Child Development Agencies, the public IOJ, the Trade Union Movement, the Ministry of relations programme led to the involvement of Labour and Social Security, and Jamaica National many people and there were about 1000 registered Foundation some successful and vibrant activities projects. The projects were quite successful. were carried out: ๏ Exhibition on the History of the Workersʼ Movement at the Half Way Tree Transport Centre ๏ Information Hub at the Transport Centre with several Agencies, Ministries and private sector representatives interacting with the public over two days.

Maroon and Rastafari Celebrations The Ministry continued its thrust to provide support to Jamaicaʼs two indigenous communities in the planning and implementation of activities. This is in response to the Cultural Policy recognition of the need to protect and promote the cultures of indigenous peoples and to assist in their development.

The Ministry provided support for the following activities: ๏ Accompong Maroon Celebrations (January 6) ๏ Moore Town Celebrations (Heroes Day) ๏ Charles Town Celebration of Quao Day (June 23) ๏ Coral Gardens Tragedy Commemoration of Rastafari (Good Friday)

Support was in the provision of logistics: planning, staging and transport.

The Ministry of Youth, Sports and Culture also continues its on-going interaction with both Of significance was the decision this year, following communities in regular meetings with their on the recommendation of the Honourable Prime leadership to deal with issues. For example, the Minister last year, to identify a project of national Ministry is discussing with the Rastafari community focus in each municipality, making a total of 14 and consulting with the JNHT the declaration of the ʻnationalʼ projects. This meant intensifying and site at Pinnacle as a National Heritage Site based deepening our collaboration with Parish Councils on its relevance to the origin and early development of Rastafari. 50 Positioning for Growth

Culture and Education the importance of Intellectual Promotion of Jamaicaʼs The Ministry of Youth, Sports Property and the negative transnational and impact of piracy, achievements and Culture continues to work international image closely with the Ministry of of Jamaica and Jamaicans, Education to treat with the very attitude to Jamaican language, The Second Congress on important area of the promotion etc. Ibero-American Culture of positive identity among Under the theme Culture and children and youth. In this Passing of Jamaican Greats Social Transformation, the regard, the Culture Ministry Contiguous to the promotion of Ministry participated in this provided support for the Culture positive identity is the important Congress, and in Education Programme (CIEP) recognition and celebration of thereby continued to maintain which operates out of the the achievements of our people. strong links with the region, Curriculum Division of the In this regard, we recall the sad especially our South American Ministry of Education. moments in our most recent neighbours. Brazil, one of the history in which as a nation we strongest emerging markets and This year, the promotion of had to mourn the loss of a key strategic partner for the Jamaica Day was bolstered with distinguished sons and development of the cultural the declaration of the last Friday daughters. Trevor Rhone, industries in Jamaica, was the in February of each year to be Sonny Bradshaw, Albert Huie, leading nation in the proclaimed Jamaica Day by the Wayne Brown, Wycliffe Bennett, organisation of the meeting. Governor General and observed Rex Nettleford, Norma Shirley, as a National Day. This means Barry Chevannes, Sonia The Congress featuring that annually, schools across the Pottinger, Gregory Isaacs and Ministers of Culture from island as well as the wider John Maxwell. The Ministry Colombia, Venezuela, Chile, population will pause to focus paid homage to the Peru, and Ecuador, tackled on an element of Jamaicaʼs achievement of these numerous issues which are also culture and history with activities outstanding Jamaicans as well key to Jamaica including ranging from devotional as provided support to their Culture, Education and exercises to exhibitions to fairs, families. Sustainable Development, Art symposia, concerts, among and Social Transformation as others. The next Jamaica Day May their souls rest in peace, well as Cultural Economy and is Friday, February 26, 2011. and light perpetual shine upon the Creative Industries. In the them. end, there were crucial Additionally, the Ministry of decisions, among which was the Youth, Sports and Culture Additionally, the Ministry fulfilled need to promote easier continued its programme of its obligation and mounted a movement of cultural goods and cultural dialogue with regular statue of Sports Legend Herb services within the expanding interactions with teachers, McKenley. The statue was market of Ibero-America. students, students council created by Basil Watson, representatives, youth officers, notable Jamaican sculptor, and Visit of the Tianjin Song and and tertiary students. These was dedicated and mounted at dialogues sought to engage the National Stadium. Dance Troupe students in critical analysis and One of the principal instruments discussion on issues related to cited in the Cultural Policy for Jamaican culture, such as the promotion of Jamaicaʼs dancehall music and its impact, international image is the activation of cultural exchanges.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 51

This year, Jamaica initiated The success and significance of ๏ the importance of the tourism another in a series of cultural this exchange was as follows: and remittance industries to exchange programmes with the ๏ the Chinese community, as the Jamaican economy; Peopleʼs Republic of China. one of the early inhabitants of ๏ the need to ensure that Jamaica, got an opportunity to Jamaicans abroad present The visit of the Tianjin Song and showcase to the public opportunities for active Dance Troupe in July 2009 was elements of their culture; lobbying in world a great success. By the terms ๏ the Jamaican community administrative centres to the of the agreement, the benefited from the artistry and benefit of Jamaica; Government of the Peopleʼs precision of Chinese ๏ the possibility of advancing Republic of China covered performance culture; our cultural industries by way international travel for the group ๏ the interaction between the of festivals and events while the Government of Troupe and Jamaican artistic organised in Diaspora Jamaica assumed responsibility community led to cultural centres; for local expenses (local fertilisation; ๏ the importance of keeping transport, meals and ๏ the bonds of friendship and track of the achievements of accommodation) for the Troupe. positive relations between Jamaicans abroad as part of Jamaica and the Peopleʼs the strengthening of Brand The Troupe had four republic of China were Jamaica. performances across Jamaica reinforced. as follows: As such, the Ministry of Youth, ๏ 2 performances in Kingston Jamaican Diaspora Future Sports and Culture collaborated (Kings House and Chinese Leaders Conference with the Ministry of Foreign Benevolent Association) The Ministry of Youth, Sports Affairs and Foreign Trade in the ๏ 1 performance in Mandeville and Culture provided support to development and (Golf View Hotel) the Ministry of Foreign Affairs implementation of the activities ๏ 1 performance in Montego and Foreign Trade in the of the conference. Our Bay (Civic Centre) planning of this very important objective was to use culture, the conference. basis of Diaspora construction, The group also conducted an to enhance the image of our exchange with LʼACADCO Interaction with our Diaspora is country and widen the scope of Caribbean Dance Ensemble one of the important platforms of activity between Jamaican and Edna Manley College national development cited in young people and their students. LʼCADCO performed the Cultural Policy. The Policy counterparts in the Diaspora. along with the Troupe at the recognises the need to reach Chinese Benevolent out to generations of Jamaicans In this regard, the Ministry led Association. LʼACADCO shared and people of Jamaican the planning and with the Chinese Troupe heritage living in the metropoles implementation of a wide range elements of Jamaicaʼs of the world in order to engage of culture and arts offerings as traditional culture as well as them in the national part of the Conference, assisted them in their development programme. This including some of the best of the presentation of Bob Marleyʼs connection also relates directly JCDC Festival of the Arts, “One Love”. The Troupe was to the need to build up our traditional cultural expressions also taken on visits to local sites economy and infrastructure in such as mento music, talks on and attractions, such as YS recognition of the following: the history of Jamaican culture, Falls. and the promotion of cultural

Ministry of Youth, Sports and Culture 52 Positioning for Growth industries in the Diaspora. In Honourable Lulama Xingwana in October 2010; and of another this way, we were able to assist on a programme of cooperation. performer in Arts Alive 2010 in in reinforcing the identity and September. Additionally, other image of the Future Leaders. Additionally, the visit coincided artists/acts have made with Arts Alive, an annual appearances on the South World Summit on Arts and festival co-financed by the African circuit, viz. Ibo Cooper, Culture in South Africa South African Department of Amina Blackwood-Meeks and Collaboration with Africa and Culture. Through the Yasus Afari. leadership of the African instrumentality of the Ministry of Diaspora movement are both Youth, Sports and Culture, the Visit of the South African elements of our National Reggae singer Etana Minister of Culture Cultural Policy to which we pay participated in this Festival In December 2009, we serious attention. Jamaicaʼs which again demonstrated the welcomed to Jamaica the participation in the World vitality of Jamaicaʼs cultural Honourable Lulama Xingwana, summit on Arts and Culture in offerings and its vibrant Minister of Culture of South Johannesburg was one of the reception across the world. Africa. The objective of her visit most successful activities of the was the signing of the Jamaica past year. Among the successes of the South Africa Cultural visit were: Cooperation Agreement. This The Minister of Youth, Sports ๏ the decision to collaborate visit was a great success and and Culture was invited by the (Jamaica and the Republic of was the culmination of the International Federation of Arts South Africa) on Film and inroads made by Minister Councils and Cultural Agencies Television programmes; Grange in her earlier visit. to make a presentation under ๏ the decision to promote the theme: Instrumentalisation regular (at least one annually) The Jamaica South Africa of the Arts for the Public exchanges between both Cultural Cooperation Agreement Good: Is intercultural countries in the area of culture was signed in December 2009. dialogue worth conscripting and the arts; the Arts? ๏ the encouragement of institutional The Minister and delegation collaboration, especially were well received by the South in the sharing of African community on every historical information; occasion of her visit and ๏ the participation in presentation, including in festivals and Pretoria where she visited the conferences in each Willow Ridge High School country. where a group of young athletes and their teachers were It is noteworthy that at this planning a visit to Jamaica to time the Ministry, through experience Boysʼ and Girlsʼ the Jamaican High Championships. Minister Commission in South Grange also had strategic Africa, is responding to requests from South Africa Minister Xingwana (left) and Minister Grange discussions with the South (centre) dance with Jamaican cultural group African Minister of Culture, the for the participation of Mutabaruka in a Poetry Festival

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 53

Development of the 10th European Development the Caribbean Regional Jamaicaʼs cultural/ Fund (EDF) as well as by way of Negotiating Machinery the ACP Fund established for (CRNM), citing the creative industries this purpose. competitive advantage of Caribbean cultural industries, International Colloquium on CARICOM Task Force on did a comprehensive analysis Creative Industries, Brussels Cultural Industries of the creative industries in The Ministry of Youth, Sports The Ministry continues its the Region in terms of and Culture collaborated with leadership of the Regional Task employment; exports in JAMPRO in ensuring that Force on Cultural Industries goods, services and Jamaica had a strong presence established by CARICOM intellectual property; and at this activity. Organised and Heads of Government. The contribution to GDP. funded by the European Union, Task Force consists of Industries reviewed included the Colloquium brought together representatives from Ministries music; film and television; significant players in the of Culture, Trade, Finance book and magazine creative industries from Africa, (including Customs and Taxation publishing; performing arts; the Caribbean and the Pacific to officials) and from the private visual arts; festivals, cultural engage with European policy cultural sector and is co-chaired and heritage tourism; fashion makers and impresarios. The by Jamaica and an industry and glamour; and collective principal objective was to agree representative from St. Lucia. management of copyright and on the way forward for the related rights. financing of ACP creative The Task Force was established ๏ The WIPO-funded JIPO study industries through dialogue by Regional Heads in The Economic Contribution between Europe and the ACP. recognition of and response to of Copyright-based As such, Jamaica was seen as the following: Industries in Jamaica, one of the most vibrant models ๏ Cultural industries have been conducted by Vanus James, of industry development and our identified as one of the fastest has indicated that the sector achievements were placed in growing sectors in the world contributes approximately the limelight for discussion. economy with UNCTAD 4.8% of the GDP of Jamaica, estimating that the sector compared to Electricity and In addition, Jamaica was invited contributes as much as 7% of Water 4.1%; Agriculture, to present a Fashion Show, a the worldʼs GDP. Forestry and Fishing 5.2%; model of engagement with ๏ Culture is expected to play a Mining and Quarrying 5.8%. Europe for the mainstreaming of greater role in the burgeoning industries in the establishment of the The Ministryʼs role in the ACP. The presentation was CARICOM Single Market and leadership of the Task Force well received by the European Economy. combines the use of Jamaicaʼs audience with people ๏ UNCTAD Creative Economy creative industries as models as expressing delight, Report asserted that creative well as utilising the experience commendation and surprise at industries have emerged as and achievement of the sector the level of achievement in this the strategic choice for as the gauge for the rest of the area. reinvigorating economic Caribbean. growth, employment and Of great significance was the social cohesion. final decision by the European ๏ The Council on Trade and Union to finance ACP creative Development (COTED) and industries development through

Ministry of Youth, Sports and Culture 54 Positioning for Growth

The following are some of the The Task Force will support the captured the full breadth of expected outcomes of the Task activities of the Ministry of Reggae as a way of life. Over Force: Youth, Sports and Culture here 30 of these events were listed ๏ Creation of a document in Jamaica as it sets up the on the official Reggae Month presenting the Design and Culture and Creative Industries Calendar (though numerous Impact of an Exemptions Council for increased action in others were staged) comprising Regime for CARICOM the enhancement of the creative live concerts, parties, Cultural Industries. This will industries and looks forward to discussions and lectures, films, allow the Task Force to the celebration of CARIFESTA awards ceremonies, exhibitions, present to CARICOM Heads a 2012 during Jamaica 50 – The and culminated with the framework for reduction of Great Homecoming. inaugural Jamaica Reggae duties on inputs in creative Industry Association Honour industries as part of the effort Reggae Month Awards. to foster the development of Reggae Month -- declared the industries. February 1, 2008 -- celebrates The student audience was ๏ Agreement across the Region and promotes the value and penetrated through initiatives by on this Exemption Regime significance of Jamaicaʼs the Jamaica Cultural and so promote regional indigenous music form to the Development Commission consensus on actions that countryʼs social and economic (JCDC) in association with the need to be taken to foster development. The 2009 Bob Marley Foundation as well growth and development. celebration featured a strategic as the Ministry of Education ๏ Development of a partnership between the which staged seminars and comprehensive Region-wide Ministry of Youth, Sports and symposia targeting students on strategy for the development Culture and members of the varying facets of Reggae. The of creative industries with buy- music industry in planning annual Bob Marley Lecture at in from the culture, trade and events, promoting the month, the University of the West Indies finance sectors. and creating a Reggae Month also contributed to the ๏ Establishment of a consensus calendar of events. continued academic scrutiny of that will allow the Region to Reggae music, creating within negotiate Trade and The involvement of the music the month a space for critical Cooperation Agreements with industry in the planning process analysis of all elements of the other countries such as the was instrumental in achieving music as well as projections for Economic Partnership buy-in from that industry as well its future growth and Agreement with the European as increasing the participation of development. Union and the current many producers, artistes, negotiation with Canada. managers and booking agents Live music events were also a ๏ Re-inventing CARIFESTA in the consultation process. In key element of Reggae Month (Caribbean Festival of the an industry widely berated for its 2009, in keeping with the reality Arts) as a regional space for divisiveness and that the principal mode of the marketing and distribution disorganisation, this can be delivery of the music is through of cultural goods and regarded as one of the most live performances. Knutsford services. salient successes of the Live, staged fully by the Reggae ๏ Strengthening the Free establishment of Reggae Month. Month Committee featured a Movement of Artists and combination of live Cultural Workers within the Reggae Month 2009 featured a performances and sound Region. wide array of events that systems which combined two of

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 55 the key ingredients to Reggaeʼs the Reggae Race. This was a occasion for the industry to pay development. The event small but important step toward homage to its own. The featured some of Jamaicaʼs key combining the strength of inaugural honourees were current performers and sound Jamaicaʼs sporting and music Count Ossie and the Mystic systems which celebrated the culture, both strong elements of Revelation of Rastafari, Sylvan full gamut of Jamaican music. Brand Jamaica. Morris, Leslie Kong and Dennis Brown. A second major live music event Major Achievements of was the King and Crown Reggae Month 2009 Significant Industry Buy-in: - Prince which was staged by the The Jamaica Reggae Industry Through the involvement and Jamaica Association of Vintage Association (JARIA): - The initiation of the Minister Grange, Artistes and Affiliates (JAVAA) formation of the Jamaica Reggae Month 2009 achieved with the support of the Reggae Reggae Industry Association significant industry buy-in and Month committee. This concert (JARIA) is one of the major input in planning and execution. ensured the celebration of achievements of Reggae Month The result was increased Reggaeʼs legends, Bob Marley 2009. The association evolved authenticity and a stronger and Dennis Brown, in Kingston. out of the Reggae Month product which can be further committee as the music industry improved in the years to come. Additionally, the Bob Marley professionals, with the As a result, in a display of their Birthday Bash (staged by the instrumentality of the Hon. commitment to the process, Negril Cluster) featuring a Minister Grange, recognised most of the performers at the successful series of concerts in that there are many issues successfully staged live music The West End, Negril was also extending well beyond Reggae concert and street dance a key element in the success of Month 2009 which needed to be Knutsford Live, claimed only the month. addressed. As such, JARIA stipends as their fees, though was conceptualised and created the line-up included some of Events such as Fi Wi Sinting as an umbrella organisation for Jamaicaʼs top performers. (Portland) drew on the linkages the music industry with a between Reggae culture and mission to protect, promote and Reggae Month 2010 the celebration of black history. preserve Jamaicaʼs music. The value and input of this This event continued to be one Though named for ʻReggaeʼ, major industry buy-in of the great family activities of JARIA aims at supporting all manifested even more modern Jamaica that offers a forms of music in Jamaica. significantly in 2010 as JARIA space for focus on our African led the staging of Reggae heritage and the linkages that The JARIA Honour Awards: - Month 2010 including have been integral to the The inaugural JARIA Honour continuation of the important creation of Reggae and of our Awards is a significant Honour Awards. general society. achievement for Reggae Month 2009. This Award marked the The most significant feature of In an innovative attempt to potential of the month to honour, Reggae Month 2010 was the widen the impact of the month celebrate and showcase those establishment of an important and turn all things February into who have made invaluable link between the music industry all things Reggae, the contributions to the and the Edna Manley College of committee collaborated with the development of Reggae music the Visual and Performing Arts organisers of the Gibson Relays but have largely gone particularly through the staging to name the 100 metres race unheralded. It also provided an of weekly live events at the

Ministry of Youth, Sports and Culture 56 Positioning for Growth college. Through these events, ๏ sharing of information Partnership Agreement (EPA) college students got an regarding industry activities, signed with the European important and strategic especially at the international Union, although the EPA speaks opportunity to interact with top level to facilitating contractual industry players as they ๏ provision of documentary agreements between European illustrated the many faces of the support for visa applications contractors and our service music and the varied elements or for Free Movement suppliers so that our suppliers of Jamaican music: from Ska to Certificates could have extended stay in the Dub to Rock Steady to Roots ๏ participation in different EU, the treaty is compromised Reggae to Dancehall. aspects of the planning of by the legal framework of The Monthʼs activities also activities immigration laws that have not included paying homage to the ๏ consultation on issues for the been taken into account in the foundation institutions of Boysʼ development of the sector, Agreement. This reduces Town and Alpha Boysʼ Home such as in trade-related significantly the impact of the which have made significant activities. EPA arrangements. contributions to the growth and development of the music As the Ministry responsible for In the case of CARICOM industry having been the spaces Entertainment and Creative Canada, therefore, Jamaica has where so many of our talented Industry Policy, this aspect of been insisting that the greats honed their skills. our work is crucial to the Cooperation and Trade enhancement of the product and Agreements also consider the Reggae Month continues to the facilitation of the aspect of right to enter to offer significant potential in development and expansion of perform as a necessary aspect launching a major events the industry. In keeping with of the Agreement. This is in strategy which can significantly this, the Ministry continues to recognition that in the case of improve tourism earnings while lead on activities related to the Jamaica and the Caribbean, stimulating wealth and job mainstreaming of the industry creative services are most creation. In order to do so across the world and the principally supplied by the however, this important project continued enrichment of Brand movement of people across will need greater financial Jamaica. borders. As such, any support both from the public and agreement that does not private purse. In this regard, we point to the consider this aspect of following actions: Jamaican creative industries will Facilitation of Industry Our role in the negotiation of not promote fair trade in both Activities the CARICOM Canada Trade directions, which is the aim of Among the activities carried out and Cooperation Agreement. trade and cooperation actions. by the Ministry are our efforts to In this activity, the Ministryʼs role facilitate activities within the has been to engage negotiators Our negotiation of a Cultural wider private cultural sector. regarding the needs of the Cooperation Agreement with This facilitative support is creative industries, seeking South Africa. This action has demonstrated in any or all of the thereby to ensure that the taken into consideration the following areas: dialogue reflects the needs and following: ๏ professional guidance or issues facing the sector. ๏ the needs of Jamaican advice on industry related creative industries; matters For example, we have recognised that in the Economic

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 57

๏ knowledge of the work that Support for other activities entertainment and creative has been done in South The Ministry has in many sector. In this we will continue Africa; instances provided consultative to collaborate with CARICOM ๏ the historical ties between and other support for some (COTED and COHSOD) so both countries; activities within the private that our decisions reflect a ๏ the results to be gained by cultural sector based on their regional position. creating partnerships in approach to us. For example, ๏ Installation of the Culture and specific fields. the Ministry provided some Creative Industries Council support for the staging of the (CCIC). The CCIC will be set In this regard, our Agreement 20th Anniversary of the ITI Actor up as an Inter-Ministerial one- with South Africa has focused Boy Awards, the staging of a stop umbrella body to ensure on co-production and co- Style Week event at Fort greater coordination and distribution in the areas of film Charles (linking into heritage dynamism within the and television, activities in tourism) as well as the recent management of the creative fashion and glamour as well as staging of Ocho Rios Jazz industries development in visual arts, poetry and music. Festival held in memory of the programme. It will treat with late Sonny Bradshaw. marketing and distribution Celebration of the success of concerns, intellectual property our athletes – Salute to our Priority Actions and related rights issues, Berlin Heroes. As before in the professionalisation and The Ministry of Youth, Sports case of our success at the capacity building as well as and Culture will continue its Beijing Olympics, the Ministry administration of the use of programme to enhance the led the charge in uniting the two Jamaicaʼs national symbols. culture sector and further the most dynamic elements of ๏ Installation of the Creative expansion and achievements of Brand Jamaica, Culture and Industries Enhancement Fund the creative industries through Sports, in the staging of a (CIEF). The CIEF is being the following actions: celebration befitting to the targeted as the response to ๏ Initiate discussion towards the performance of our athletes as the growing need for funds to finalisation of an well as providing our people support activities for creative Entertainment and Creative with an occasion to salute these industries development. The Industries Policy. The outstanding Jamaicans. This TEF and CHASE Fund have Cultural Policy contains was also important to the not been able to respond to sections that treat with reinforcement of positive identity the various and varied Entertainment and Creative among our people. demands of the creative Industries but not in the kind industries. Without some of profound engagement that The Berlin Salute received wide targeted funds, these is required for the sector to private sector and public industries will not have the grow and accrue the revenues support and included the opportunity for development that it potentially can. following: and the nation will not benefit ๏ Finalisation of the ๏ Thanksgiving Service at as it should from the potential Entertainment Industry Portmore Seventh Day of these industries. Encouragement Act, Adventist Church ๏ Collaboration with JAMPRO especially as it pertains to the ๏ Salute to Athletes at Jamaica on the development of a Film/ design of a framework for the House Motion Picture Policy to reduction of duties and tariffs ๏ Family Fun Day at Greenfield encourage the enhancement on inputs/tools of trade for the Stadium in Trelawny of a local film industry even as development of the

Ministry of Youth, Sports and Culture 58 Positioning for Growth

we become more active in framework/environment for Ministry recognises the promoting Jamaica as a the expansion of exports in importance of venues as a location. The Ministry of this area. These include part of the programme to Youth, Sports and Culture is industry regulation and enhance our creative part of an inter-ministerial strengthening, collaboration industries. The limited group established to develop with the JEA and other private number of suitable venues a National Film Policy and sector entities to ensure that continues to retard the examine legislation, regulation instruments developed to developmental and and programmes to enhance promote access or global professional aspects of the the development of a local reach are available to creative industries. It also has Film industry. The Ministryʼs industries practitioners, such repercussions for the quality role is to collaborate in the as trade fairs, incentives or of the experience of the public creation of a policy framework any special provisions. as they consume the offerings to enable the growth of ๏ Provision of support for the from creative industries, such Jamaica both as a film strengthening of industry as large stage shows (music), location and as a major associations in order to fashion shows, film and other industry centre. strengthen the regulatory and festivals, and even our own ๏ Collaboration with JAMPRO management framework of National Festival of the on the mainstreaming of the industries. The Performing Arts. Jamaican creative industries development of a solid (especially music, film and industry has great correlation Jamaica 50 Celebrations fashion) in European and to notions of regulation, – The Great American capitals. There is lobbying and organisation. Homecoming need to move Jamaicaʼs This is greatly assured when The year 2012 is the 50th creative product, especially industry associations are Anniversary of Jamaicaʼs music, into the mainstream of strong and dynamic. In Independence. European and American treating with issues such as industries. This requires content regulation, Noise The Ministry of Youth, Sports targeting certain metropolitan Abatement Act, licensing of and Culture has begun in centres and accessing EU shows and events, collections earnest its preparations for the financing for the movement of management, inclusion of celebration of that milestone in a creative service suppliers into foreign acts, etc., associations format befitting the mainstream markets. The play a great role in ensuring achievements of our country. Of Ministry will again work standards setting, compliance significance is the recognition closely with JAMPRO to and a vibrant creative sector. that the year 2012 is also the formulate a programme to ๏ Initiation of a programme of year of some other important execute this action. Venues Development across events that must be included in ๏ Engagement of the industries the island in collaboration with the 2012 programme. These in the activities of the National the Department of Local are: Export Strategy. The Ministry Government in the Office of ๏ The London Olympics will continue as the focal point the Prime Minister, ๏ The 125th Anniversary of the for the creative industries concentrating especially on Birth of Right Excellent within the National Export Ward Theatre and the Louise Marcus Mosiah Garvey, Strategy. As such, the Bennett/Ranny Williams/ National Hero Ministry will lead the charge to Jamaica House Garden facilitate the development of a Theatre Complex. The

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 59

๏ Jamaicaʼs intention to bid to host the next CARIFESTA in that year.

The Cabinet has approved the establishment of the Jamaica 50 Secretariat whose responsibility it will be to design and supervise the planning and implementation of the activities that will be included in the events for the year. It is already projected that activities will be held simultaneously in Jamaica and across the Jamaican Diaspora.

Ministry of Youth, Sports and Culture 60 Positioning for Growth

Institute of Jamaica retention to the Jamaican social Mosiah Garvey Multimedia ethos. The ACIJ has developed Museum, Garvey Research/ The Institute of Jamaica systematic research and Reference Library and established in 1879 for “the documentation programmes that Multimedia Centre, and provides encouragement of Literature, have contributed a body of educational outreach Science and Art” continues its material on Jamaicaʼs cultural programmes for children and work to enhance the awareness heritage. The Jamaica Memory adults in the neighbourhood. of our Jamaican cultural Bank programme documents heritage; develop policies and Jamaicaʼs social history by way manage programmes for the Museums of History and of audiovisual recordings of the acquisition, collection, research, Ethnography of Jamaica memories of senior citizens preservation, protection, The Museums of History and throughout the country. These documentation, analysis, display Ethnography Division is the interviews are catalogued and and dissemination of our repository or more than 15,000 transcribed, creating an archive literature, science, history and historic, ethnographic and of oral history on several material culture. archaeological artefacts aspects of Jamaicaʼs culture. germane to Jamaicaʼs history The Divisions/Departments of from the prehistoric to the the Institute of Jamaica include: Jamaica Music Museum contemporary era. It ๏ African Caribbean Institute of The Jamaica Music Museum administers six historic and Jamaica/Jamaica Memory aims to be the worldʼs foremost ethnographic museums: Taino Bank (ACIJ/JMB) Reggae exhibition space, Museum of the First Jamaicans, ๏ Central Administration archive and research facility for the Peoplesʼ Museum of Craft Division Jamaican and related music. It and Technology, Museum of St. ๏ Jamaica Music Museum showcases an array of formats James, Hanover Museum, Fort (JAMM) from rare musical recordings Charles Museum, and the ๏ Liberty Hall: The Legacy of and oral histories of Reggae, Military Museum. Marcus Garvey (LH) Jamaican music greats and the ๏ Museums of History and lesser known figures to musical Natural History scores, photographs, films, Ethnography of Jamaica Museums of Jamaica research files, business records, (MHEJ) The Natural History Division personal correspondence and ๏ Natural History Museums of was the home of a small zoo musical instruments that Jamaica (NHMJ) that later moved to Hope ๏ National Gallery of Jamaica belonged to eminent Jamaican Gardens, and is the pioneer musicians. (NGJ) institution in biological research ๏ Programmes Coordination and publications in the Liberty Hall: The Legacy Division (Junior Centres) Jamaican scientific community. of Marcus Garvey Its biological collection African Caribbean The legacy of Marcus Garvey, comprises a herbarium of 130, Institute of Jamaica/ Liberty Hall is the former 000 plant species, and the Jamaica Memory Bank Headquarters of the Kingston Zoology Department containing Division of Marcus Garveyʼs (ACIJ/JMB) 31,000 faunal groups and Universal Negro Improvement The African Caribbean Institute insects; specimens from Association and African of Jamaica works to deepen Jamaica and the wider Communities League (UNIA- public awareness of the Caribbean region. ACL). This division has contribution of African cultural responsibility for the Marcus

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 61

National Gallery of Half-Way-Tree, and Greater researched to provide Jamaica (NGJ) Portmore. scholarship to users of the The NGJ charts the growth and National Gallery of Jamaica. development of Jamaicaʼs Visitorship Continuous research will be greatest artistic endeavours, In the 2009/2010 financial year, undertaken for data gathering from Taino Indian artefacts, to the IOJ recorded 41, 070 on Jamaicaʼs flora and fauna with special emphasis on alien Spanish and English colonial visitors to its facilities and art, from the early pioneers of exhibitions, and projects an invasive species. modern Jamaican art to the annual increase of 30%. The latest contemporary works by re-branding of the services and To achieve these objectives, the Jamaican artists and some products of the IOJ will continue Institute recognises the importance of well trained staff international artists. The with greater emphasis on permanent displays of the NGJ compliance with TPDCo and capable of conducting original include works of Mallica ʻKapoʼ other international standards. research of the highest standard Reynolds, Barrington Watson, geared towards disseminating Albert Huie, Carl Abrahams, Key Performance findings to local and international audiences. The John Dunkley, and Edna Indicators Institute of Jamaica will Manley. The NGJ also stages In keeping with the Instituteʼs therefore work to ensure that four to five exhibitions per year, mandate, Divisions will be including the National Biennial, proper and adequate resources engaged in: the National Visual Arts are available for research, and access to research. Competition and Exhibition, Research artistʼs retrospectives and The Institute of Jamaica will thematic exhibitions, and Publication continue oral history research maintains active education, The Jamaica Journal remains and documentation, recording at research, publication and the primary publication of the least 24 interviews conducted outreach programmes. Institute. Other publications by the Jamaica Memory Bank. include ACIJ/JMB Research It will document festivals and Programmes Reviews, 76 King Street: conduct research on Obeah, Journal of Liberty Hall, The Coordination Division African Mysticism, Parenting Legacy of Marcus Garvey, (Junior Centre) practices, and the transcription booklets and pamphlets on The Junior Centre provides of Folk Music tapes. Ongoing biodiversity geared at the programmes for young people research will be undertaken on secondary schools and the ages 6-18 years and their the History of Liberty Hall, the GSAT curricula, as well as the parents, to develop and foster genealogical study of Marcus compilation and publication of their creative and life skills. The Garvey and his life. The calendars featuring musical programmes include Art, Craft, Institute will participate in events, and special dates for Papermaking, Music, Speech, research and information musicians of Jazz, Ska and Drama, Dance, Needlework, exchange on Jamaican music, Reggae. Storytelling, Drumming, Sign primarily through its participation Language, Reading, Computer in the Global Reggae Exhibitions and Symposia Skills, Personal Development, conference at the University of Permanent and Temporary Guidance and Counselling, and the West Indies and similar exhibitions will include the events. Itinerant artists of the Heritage Studies. Three centres Jamaica Music Museumʼs are operated at East Street, 18th and 19th centuries will be showcase of “Reggae and

Ministry of Youth, Sports and Culture 62 Positioning for Growth

Equal Rights: Reggae and Education and Outreach Property. In recognition of the Social Change”, music The Institute is committed to limitations to access that its exhibition at the Norman Manley broadening its reach to make an buildings presently offer, plans International Airport; Museums impact on the lives of as many will commence for the creation of History and Ethnography ʻWar Jamaicans as possible. To this of greater access for people to Windrushʼ and International end it will conduct in-house with disabilities. Museums Day Fair at the outreach sessions for children Peoples Museum; National and teachers within primary, Upgrade and Expansion of Gallery Young Talent V secondary and tertiary physical facilities Exhibition, the 2010 National institutions targeting 5,000 In keeping with the Biennial exhibition, the 2010 participants annually, in addition infrastructural development National Visual Arts Competition to its external outreach needs, the Institute is committed and Exhibition, a cooperation sessions. The Institute has to the formulation of strategies with JCDC which has an island continued to capitalise on its to complete the upgrading and wide touring component, and location in the heart of re-opening of the Hanover the refurbishing of the Downtown Kingston and has a Museum, Natural History permanent exhibitions; Liberty vibrant community outreach Exhibition Gallery, Mason River Hall the Legacy of Marcus initiative in inner-city and Green Hills sites. It will Garvey mini exhibitions, and communities. Work with inner- commence planning and inaugural lecture. city communities is achieved implementation of infrastructural through the programmes of the work on the Natural History The Musgrave Awards remains Junior Centres, the National Discovery Room, Ode Fellows the premier event of the Galleryʼs “Art on the Waterfront” Property, Peoples Museum of Institute. and “Saturday Art Time” Craft and Technology, 8 East programmes, summer camps, Street Museum complex, Junior In keeping with the mandate to after-school, Saturday classes, Centres East Street and encourage greater awareness of proposed “Street Concerts”, and Portmore, as well as the culture the Institute will stage other inter-agency initiatives. relocation of the Taino Museum. the annual instalment of The acquisition of 1½ Georges SANKOFA VI, activities to Access Lane, an adjoining property will commemorate Independence Greater access to the facilitate the establishment of Day, Emancipation Day, programmes and material the Institute of Jamaica Square. Heritage Week, the IOJʼs culture will be bolstered through Anniversary, Institute special technological upgrade to build Funding Support science related dates, and the capabilities for the creation of The Institute has received donor Don Drummond symposium. A virtual tours and museums, support from the CHASE Fund, collaborative Workersʼ Week mobile museums, and will TEF, USAID, the US exhibition will be held featuring facilitate greater interaction with Ambassadorʼs Fund, American the Sam Sharpe Rebellion, oral subscribers and visitors globally. Friends of Jamaica, as well as exhibition of memories of the While committed to the private donations. Grant 1938 workersʼ protest, and the protection of the National funding has been vital to Hanover Street Childrenʼs Art Collection, the Institute is implementing some and Exhibition. committed to an equal access programmes including the policy for all Jamaicans and will National Visual Arts Competition implement appropriate and the Saturday Art measures to protect Intellectual programme. Continued funding

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 63 from donor organisations will be client base. There are presently and the Institute of Jamaica required to support programme 214 active subscribers to the intends to re-open the East implementation. Institute, which is targeted for Street Gift Shop. Additional annual increase of 30%. payment gateways will be The Membership and Friends introduced including Point-of- programmes have multiple Revenue-Earning Activities Sale debit and credit card mutual benefits for the Institute Revenue earning activities payment, and internet payment and its clients. The Friends of presently include the rental of options. the Liberty Hall, Friends of the IOJ facilities, the sale of Museums of Ethnography, and memorabilia and the Jamaica A Green Institute of Jamaica Friends of the National Gallery/ Journal, as well as fees for In keeping with the Government Good Neighbour programme researchand documentation policy which encourages a are amongst the channels services. The Institute has green environment, the Institute utilised. These channels found it necessary revise its will continue to implement facilitate donor support, schedule of rates to ensure recycling initiatives, energy voluntary service, and active affordability and basic cost saving mechanisms, waste community involvement. With recovery. The National Gallery reduction, and minimise the use this in mind the Institute will operates a gift and coffee ship; of non degradable, hazardous attract new membership and Liberty Hall operates a gift shop; materials. broaden its community and

National Library of Jamaica The NLJ continues to be one of the countryʼs most important cultural institutions, preserving and sharing the nationʼs history through its large collection which includes books, research, articles, maps, videos and audio recordings.

During the 2009/2010 financial year, the NLJ celebrated its 30th Anniversary through a series of events aimed at engaging the public on matters and publicising its services and large collection.

As part of the celebrations, the NLJ launched the publication Living History: Shaping Lives 1979-2009. The publication tells the history and development of the NLJ through the eyes of some who have played pivotal roles in the functions of the library and those who have used it.

Front cover of the National Library of Jamaica’s 30th anniversary commemorative publication Living History: Shaping Lives 1979-2009.

Ministry of Youth, Sports and Culture 64 Positioning for Growth

Collection The NLJ actively continued its duty to acquire print, audiovisual and electronic documents which meet the Legal Deposit requirements and Collection Development Policy. The new acquisitions included more than 800 Jamaican books, more than 200 audio CDs, and more than 200 DVD/ VHS. The Reggae singer Rita Marley made a donation of several CDs, photographs and posters; while Dr. Hazel Bennett widow of the late Wycliffe Bennett, donated a number of items from his collection including photographs, books, periodicals, as The Governor-General Sir Patrick and Lady Allen view the NLJ’s newspaper well as audio-visual materials. collection on microfilm

The table below details acquisitions statistics for Preservation the financial year 2009/2010. The NLJ facilitates the exploration of all interests Acquisition Statistics for 2009/2010 through its wide collection that enables research in Jamaican Books a range of areas. The NLJ is working to preserve . Total purchased 337 its collection for today and for future generations. . Total donated 196 . Total from legal deposit 292 The table below details preservation statistics for West Indian Books 173 the financial year 2009/2010. Preservation Statistics for 2009/2010 Reference Books 26 Microfilm Daily Gleaner 6 months Serials 287 Microfilm Jamaica Observer 22 months CDs 223 Films Inspected 9,361 DVD/VHS 431 No. of Films cleaned & repaired 1,119 Microfilms 18 Maps Repaired 115 Manuscripts 15 Books Bound 157 Posters 28 Manuscripts Restored/Repaired 36 Photographs 7120 Books Restored 133

Programmes 494 To assist its preservation function the NLJ received Calendars 39 a grant of US$33,446 from the US Ambassadorʼs 45s 4 Fund for Cultural Preservation. The grant will fund the salary, travel and accommodation costs for a conservator to be assigned to the NLJ for four months to begin preservation of the correspondences of the late Bishop Enos Nuttall.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 65

Access music publishers about the provisions of the Legal The users of the NLJ are as diverse as the fields of Deposit Act and the importance of preserving the study they undertake; and they have widely varying history of the country. needs. The demands for new and expanded services are driven in large part by technological Priority Actions advancement and the NLJ is working to keep pace. The NLJ will continue to collect, catalogue, preserve and facilitate access to its collection. The In the 2010/2011 financial year, moves will be priority actions are to: made to increase the number of books that are ๏ harvest and archive websites; available to the visually impaired community. The ๏ acquire books, and legal deposits as approved CHASE Fund will finance the NLJʼs programme to budget allow; train volunteers to read text for conversion to digital ๏ capture 360 radio and TV broadcasts each talking books. Students attending CARIMAC at the annually; University of the West Indies have been engaged ๏ promote Legal Deposit; to read books which have been selected for part of ๏ create Louise Bennett Coverly Manuscript the project. Access to the digital talking books will Database; be available via the NLJʼs new website ๏ catalogue and classify 60% of new acquisitions www.nlj.gov.jm. In future the website will provide and 40% of previous acquisitions; other content from the NLJʼs collection as the ๏ add 700 records to Online Public Access library works to ensure that it continues to satisfy its Catalogue; users who are demanding more online content. ๏ index/log 80 videos; Indeed, there were more visits to the NLJ website ๏ expand Union Catalogue by 10%; in the 2009/2010 financial year than visits to the ๏ increase consultations in Reading Rooms by 5%; libraryʼs Downtown Kingston location as the table ๏ create two online exhibits; below illustrates. ๏ select 20 maps for digitising; Usage Statistics for 2009/2010 ๏ clean and repair 600 films; Consultations: Main Reading Room 6,365 ๏ produce full text for12 items from Slave Trade Bibliography online; Consultations: Special Collections (Maps, 28,944 Manuscripts, Newspapers, Microfilm) ๏ partner with the Library of Congress and Digital Email requests 164 Library of the Caribbean to develop online resources; Telephone requests 866 ๏ develop database of items restored from Enos Internet Kiosk 7,979 Nutall Collection; ๏ develop database to manage digital collections; Visits to www.nlj.gov.jm 56,117 ๏ plan for acquisition of additional space (Central People visiting library 14,120 Sorting Office)

Legal Deposit The Legal Deposit Act designates the NLJ the countryʼs principal legal depository. The NLJ has been aggressively informing Jamaican writers and publishers about this legal requirement, and the need to comply. Each year, the NLJ recognises October as Legal Deposit Month during which a special effort is made to educate local book and

Ministry of Youth, Sports and Culture 66 Positioning for Growth

Jamaica National Heritage Trust The JNHT plans to partner with restaurateurs and The JNHT continues to carry out its mandate to hoteliers in the development of sites. research, select, regulate, maintain and promote Jamaicaʼs physical and material heritage. New Products However, the JNHT will be embarking on strategic initiatives, including a restructuring exercise, to The JNHT intends to develop a creative souvenir realise operational efficiencies and increase the line of t-shirts, cups, bags, plates, and other patronage of heritage sites across the island. utensils to be marketed locally and internationally.

Collectorʼs books on heritage sites will be In developing its new business model, the JNHT will enter strategic partnerships with the private developed with the assistance of professional sector, communities, the tourism industry and photographers and artists. The books will highlight historical societies to establish successful business heritage sites across Jamaica with the linkages and an alternative source of revenue to accompanying historical narrative. execute its projects successfully. Through the JNHTʼs efforts, communities will be empowered to Repositioning of the JNHT create economic opportunities through their local The new strategic direction of the JNHT requires a heritage. restructuring and rebranding of the organisation. The restructuring is intended to improve efficiency Business Development Plans in the development and preservation of the islandʼs physical heritage. The JNHT will be seeking to partner with the private sector to fund its business development As part of the rebranding process, the JNHT will be plan for all sites under its management. looking to deepen its relationship with communities by, among other initiatives, engaging each parish to Site Development host and incorporate a Heritage Tourism company. The Trust intends to make sites such as Fort The Heritage Tourism companies would be Charles in Port Royal, Seville Heritage Park, mandated to address the protection, ownership and Colbeck Castle and Stewart Castle into revenue promotion of declared sites within their parishes. centres. There is great potential for development The JNHT will also be working to encourage the at these sites and the JNHT will be targeting establishment of Heritage Youth Clubs in high corporate Jamaica and the entertainment industry schools to spur interest in physical and material as potential customers. Events such as jazz, heritage and the opportunities that heritage cultural and classical music, as well as poetry provides. reading are ideal activities for these venues.

The JNHT presents… The JNHT plans to upgrade the Fort Charles The JNHT presents... is being designed to support attraction in Port Royal with night lights, the Trustʼs thrust to improve its engagement with landscaping, and an enhanced picnic area. the population. Among activities planned under this project is a conference for education officers and The roof of the Naval Hospital will be repaired and teachers from secondary and primary schools to the venue transformed into a heritage presentation expose them to best practices of teaching heritage area, with audio visual equipment for seminars and how to incorporate heritage education in all including “heritage think tank conference centre”. subject areas in the school curriculum. The JNHT Directional signs and storyboards will be posted is developing a pilot project incorporating 150 along the Palisadoes strip to inform, educate and direct visitors to Port Royal.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 67 teachers from various disciplines and grade levels Seville Heritage Park within the primary and secondary school system. A major reduction in funding from the Tourism Enhancement Fund, has forced the JNHT to revise Maintenance and Property Management its development plans for the Seville Heritage Park The JNHT will be increasing the number of sites in St. Ann. Under the previous plan, the Great under the maintenance programme to 23 to include Minnard Great House in St. Ann, Fort Rocky on the Palisades Strip and Fort Haldane in St. Mary. The JNHT will also be launching a project Castling Across Jamaica to highlight certain heritage locations. To facilitate the project, the JNHT will landscape and/or install benches, directional signs and storyboards at Colbeck Seville Heritage Park Castle, Edinburgh Castle, Stewart House was to have been refurbished and the Castle and Stokes Hall. Coach House restored. With an allocation of J$10million for the 2010/2011 financial year, the The Trust will also seek funding to stabilise plans will now focus on the refurbishing of the structures and upgrade the grounds at Colbeck Seville Great House. The JNHT will seek Castle, Stewart Castle and Stokes Hall. assistance from other Government and public sector entities to complete the project. Marcus Garvey Birthplace The JNHT was requested to spearhead the Rio Nuevo Battle Site development of the childhood home of National With funding from the TEF, the JNHT will improve Hero the Right Excellent Marcus Mosiah Garvey at lighting at the park to facilitate the staging of events 32 Marcus Garvey Way. Arising from discussions in the evenings. The JNHT will be entering into a with stakeholders - including the local UNIA, Liberty new management arrangement with the Rio Nuevo Hall, St. Ann community, Ministry of Youth, Sports Battle Site Citizens Association, which currently and Culture and Garvey Scholars - the following manages the site. was decided: ๏ To rebuild a replica of a structure that resembles Paul Bogle Statue the house that Garvey would have grown up in. There is growing controversy surrounding the ๏ To create linkages (a trail) between the St. Annʼs current Paul Bogle statue in Morant Bay, St. Bay sites associated with Garvey: 32 Marcus Thomas. Through the St. Thomas Parish Council, Garvey Way, the Ryere Home (where his mother the JNHT has received a petition from parishioners worked and where he spent time as a child), the for the permanent removal of the statue from in Methodist Manse and the library. front of the courthouse. However, the Paul Bogle ๏ To finalise research on the boyhood life of Foundation has sent communication urging the Garvey, which will inform the exhibit for the site. JNHT to let the statue remain. ๏ To host a design competition for the creation of a Marcus Garvey Theme Park and Museum and to The statue was vandalised last year, requiring the seek funding for the implementation of the JNHT to spend approximately J$1.875M to repair it. winning design. The view of the people opposed to the statue is that it is not a true reflection of the National Hero.

Ministry of Youth, Sports and Culture 68 Positioning for Growth

The JHNT intends to find an acceptable In the 2010/2011 financial year, the JNHT will move compromise in the 2010/2011 financial year. to implement its Archaeological Guidelines which seek to give guidance to the categories of Commemorative Activities archaeological sites. These guidelines will The JNHT has and will continue to play an active determine the types of archeological sites that can role in the national observation of the following: be declared as national monuments, protected ๏ Emancipation Jubilee (commemorating the national heritage and sites of interest. The first anniversary of emancipation from enslavement) draft of the guidelines has been prepared for at Seville Heritage Park on July 31 and August 1. discussion. ๏ Heritage Week activities in October 2009 and 2010. The celebration for 2010 will include World Heritage List Heritage Expo and Heritage lectures across the The JNHT is the final stage of the preparatory work island. for the Blue and John Crow Mountain National Park to be nominated to the World Heritage List. The Archaeology and Research Trust in association with Jamaica Conservation The JNHT continues to update the National Development Trust is preparing for the team of Inventory of Archaeological and Historical experts from the World Heritage Committee who Sites. The database lists all sites which have been will do a final assessment of the Blue and John identified as archaeologically and historically Crow Mountain National Park which will be the first significant on the island. In the 2010/2011 financial heritage site in Jamaica that will be nominated on year, the JNHT will aim to identify 80 sites to be the World heritage List. A successful nomination researched and recorded in the National Inventory will mean international recognition for the site and of Archaeological and Historical sites. The the possibility of garnering international funding for research will expand the body of knowledge on development and preservation of the site. material cultural heritage. The sites will be highlighted on an electronic map of Jamaica In 2010/2011, the JNHT will also complete the accessed via the JNHT website. dossier on the Port Royal Underwater City as one of Jamaicaʼs sites of national and universal The execution of Archaeological Impact significance to be included on the nomination list. Assessments (AIA) continues. AIA are reports, including field surveys and background research, Declaration of New Sites which advise of the archaeological status of a The JNHT will continue its protection of the location. The JNHT uses AIA to ensure that nationʼs material cultural heritage through its physical development does not have a negative ongoing system of declaration/designation of impact on the islandʼs heritage. The Trust aims to historic sites. Upon the completion of the research complete six AIA in the 2010/2011 financial year. and prioritising process, the JNHT will recommend at least three new sites for declaration as National The Trust also does Watching Briefs, which are monuments. Sites which were formerly gazetted activities to monitor and document intrusive work under the Jamaica National Heritage Commission undertaken during the implementation of will also be reprocessed and regularised under the developmental projects in areas of heritage guidelines of the current JNHT Act. interest. The JNHT is proposing to complete six watching briefs during the 2010/2011 financial year.

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 69

Legal and Regulatory The Archaeological guidelines will seek to provide With the passage of time, it has become necessary direction on the minimum requirement for to review the JNHT Act to ensure its relevance archaeologists outside of the public sector to locally and internationally, and to bring it in line with conduct AIA in Jamaica. These guidelines will current public sector modernisation policies. The include the necessary qualification of the individual/ growing importance of heritage as not only a entity carrying out the assignment and the general cultural but an economic resource has expanded outline which must be incorporated in the the role of the Trust into areas not prescribed by completed document. the law within which it operates, but which the JNHT must necessarily become involved as the governmentʼs main repository of archaeological, historical, preservation and conservation expertise. The public consultations have taken place and a draft is to be submitted to the Ministry, the Cabinet and Office of the Chief Parliamentary Counsel. These modifications will include the framework for the ratification of the Underwater Cultural Heritage Convention.

Architectural and Archaeological Guidelines The Government of Jamaica has been seeking to rationalise and to make more efficient the services offered by the approval agencies that address physical development. The JNHT, keeping to this initiative will be producing several instruments to strengthen its regulatory and monitoring capabilities in the form of Preservation Schemes. These will be introduced in the historic districts of Falmouth, Trelawny and Seaford Town, Westmoreland. The schemes prescribe the general restrictions and allowances to development around the heritage district. There will also be development guidelines for Port Royal and a conservation and management plan for the Roxborough heritage site.

Ministry of Youth, Sports and Culture 70 Positioning for Growth

Jamaica National Commission for ๏ Memory of the World Regional Committee for Latin America and the Caribbean 2009-2013 UNESCO • Mrs. Winsome Hudson (Director, National Jamaica has benefited from the technical and Library of Jamaica) financial assistance of UNESCO; and Jamaican ๏ International Bioethics Committee 2010-2014 nationals have also helped to advance the • Ms. Cheryl Brown (Director, Office of objectives of the organisation in a very meaningful Sponsored Research, UWI) way over the years. Through the Jamaica National Commission for UNESCO, this mutually beneficial Jamaicaʼs campaign for the vacant seats on all relationship was strengthened in the 2009/2010 committees, was led by the Minister of Youth, financial year. Sports and Culture with support from the recently appointed UNESCO Champion for Sport, Veronica Funding Support Campbell-Brown. UNESCO is an important development partner and has been assisting the Government of Jamaica to Additionally, Ms Teisha A. Mott, became the second improve the lives of citizens through the funding of Jamaican to be selected for UNESCOʼS Young several programmes and projects. In the Professional Programme which provides ten recent 2009/2010 financial year, Jamaica received college graduates and young professionals under financial support in the sum of J$11M to assist with the age of 30 with the opportunity to start a career various initiatives including - but not limited to - the in an international organisation. reform of the Grade Six Achievement Test, the Anti- Mr. Robert Dixon received the UNESCO/Russian Doping in Sports programme, and the Man and the Federation co-sponsored fellowship to undertake Biosphere programme. postgraduate studies on “Sustainable and Renewable Energy” at the International Centre for Jamaica at UNESCO Sustainable Energy Development in Moscow. The Jamaica National Commission for UNESCO At the start of the 2010/2011 financial year, the continues Jamaicaʼs active role in the affairs of this UN specialised agency. In the 2009/2010 financial Permanent Delegation of Jamaica to UNESCO year, Jamaican nationals were elected to several hosted a Special Tribute and Round Table in important committees including: honour of the late Jamaican Professor the Honourable Rex Nettleford. The Special Tribute ๏ Intergovernmental Committee for Physical and Round Table recognised Professor Nettlefordʼs Education and Sports 2009-2013 contribution to the work of UNESCO and his • Ms. Vilma Charlton (Lecturer in Physical Education, UWI) contribution to uplifting the marginalised descendants of African slaves. ๏ International Bureau of Education 2009-2013 • Dr. Rebecca Tortello (Advisor to the Minister In the 2009/2010 financial year, the JNCUNESCO of Education) launched the National Bioethics Committee of ๏ Man and the Biosphere 2009-2013 Jamaica to provide support in the formulation of • Miss Joy Douglas (Managing Director, UDC) policies on bioethics. ๏ Management of Social Transformation The JNCUNESCO also launched its website - 2009-2013 www.jncunesco.gov.jm - in a bid to improve • Mrs. Faith Innerarity (former Permanent Secretary, Ministry of Youth, Sports and communication with its audiences. Culture)

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 71

UNESCO Champion for Sport In the 2009/2010 financial year, Jamaicaʼs darling of Track and Field, Veronica Campbell- Brown was appointed a UNESCO Champion for Sport arising from the nomination of the

Ministry of Youth, Director-General of UNESCO, Mr. Koïchiro Matsuura (left) designates Mrs. Veronica Campbell Brown as Sports and Culture. UNESCO Champion for Sport. Minister Grange (right) shares moment.

Mrs. Campbell-Brown is the first woman from the UNESCO also accepted Jamaicaʼs nomination of Americas to be appointed a UNESCO Champion to be a Champion for Sport. However, for Sport. She has taken on the mission of Gender Mr. Bolt was unable to accept the appointment. Equality in Sports. Events Accepting her appointment at the 35th Session of In the 2009/2010 financial year, Jamaica hosted the the General Conference of UNESCO in Paris, Mrs. First Forum of Caribbean Ministers responsible Campbell-Brown said: for Social and Sustainable Development in “I want to engender in young female association with UNESCO. The conference, held sportswomen and athletes in in Kingston, brought together several CARICOM particular, the desire to use sports Ministers, officials and representatives of United in their immediate communities and Nations agencies, among other stakeholders in the wider international arena as a discussions on “Social Development Strategies for tool for peace and development.” Caribbean Youth in the Context of the Global

“This Jamaican stands ready to Crisis”. The conference concluded with a take on the mantle of a UNESCO Declaration that in order to advance the youth Champion for Sport in the area of development agenda, a number of policies should gender performance and equity. be adopted for coherent and coordinated national and regional action. Among the specific “I am ready to embrace a platform recommendations included in the Declaration was that will allow little girls, whether in that each Caribbean government should establish a Nagasaki, Plovdiv or Kingston, to high level mechanism to provide leadership, dream of being high achievers, of coordination, mainstreaming and follow-up on the being acknowledged for their implementation of national youth policies. The outstanding performance like the Christian Ronaldos, Tiger Woodsʼ Declaration emphasised the need to strengthen and Usain Bolts of this world.” and re-position youth ministries and agencies across the Caribbean.

Ministry of Youth, Sports and Culture 72 Positioning for Growth

The JNCUNESCO also participated in the hosting Priority Actions of the following events in the 2009/2010 financial The JNCUNESCO will continue to involve the year: various national, regional and international partners ๏ International Training Seminar on Caribbean working for the advancement of education, science, Biosphere Reserves (Man and the Biosphere culture, communication and information in Programme) in association with the Government UNESCOʼs activities. of Spain - Montego Bay, St. James. ๏ World Book and Copyright Day panel discussion, Priority actions are to: copyright challenge quiz and exhibition by ๏ seek ratification of outstanding UNESCO JNCUNESCO and UWI. Conventions regarding Intangible Cultural ๏ Intercity Intangible Cultural Cooperation Network Heritage and Underwater Cultural Heritage; (ICCN) International Conference in association ๏ submit additional sites to be included on the with the Kingston and St. Andrew Corporation - World Heritage List in collaboration with the Kingston. JNHT; ๏ establish UNESCO Clubs for leadership; Development of Commission ๏ establish a biosphere reserve; In 2009, the Secretaries-General of the St. Kitts/ ๏ participate in the hosting of conferences for Nevis and Jamaica national commissions for Harnessing a Culture for National Development, UNESCO established a working group to contribute Climate Change and Underwater Cultural to the strengthening of the national commissions Heritage; across the Caribbean. The initiative, funded by ๏ submit Jamaican candidates for UNESCO Bulgaria, is led by Jamaicaʼs Everton Hannam and FELLOWSHIP Programme and UNEP/UNESCO/ Antonio Maynard of St. Kitts/Nevis. The working BMU International training Programme group undertook the first phase of the mission in St. Kitts/Nevis and St. Lucia; and the second phase in Guyana and Suriname.

Minister Grange addresses the General Conference of UNESCO

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 73

Jamaica Cultural Development of Jamaica. The events staged provided wholesome family entertainment while preserving Commission the unique cultural traditions of the Jamaica. The JCDC exists to enhance national development through cultural practices by creating opportunities that unearth, develop, preserve and promote creative talents and expressions of the Jamaican people. The JCDC is using innovative and creative approaches to achieve its mandate through professional and responsive staff collaborating with all stakeholders.

The JCDC has begun implementation of an overall transformation strategy to realise the vision of becoming “the Global Centre of Cultural Excellence”. This requires a significant shift in many areas including; business operation, use of technology, organisational behavior and improved effectiveness.

Strengthening and Renewal of the Commission In the 2009/2010 financial year, the commission Minister Grange unveils the new JCDC logo and sign undertook a major re-branding strategy designed to build on the revitalisation of the governmentʼs Performing Arts cultural development programme which started with The National Festival of the Performing Arts the re-introduction of the Grand Gala in 2008. continues to capture the countryʼs imagination. In the 2010 calendar year, more than 8000 Jamaicans During the re-imaging process, the JCDC from across the island competing in the areas of introduced a modern new logo, beautifully painted dance, music, drama, traditional folk forms and offices with artistic murals, landscaped speech. The increase in entries is a direct result of surroundings, a well appointed staff lounge, a the process to renew and strengthen the souvenir gift shop and a museum of musical Commission and improve its collaboration with instruments. The developments helped to attract stakeholders. renewed interest in the activities of the Commission and resulted in overwhelming public and corporate The JCDC engaged thousands of participants support. including schools, community groups, performing arts groups, social clubs, youth groups, churches, The momentum set by the re-branding process re- and individual performers in several workshops energised the staging of the annual Performing, over a period of five and a half months at the parish Culinary, Entertainment and Visual Arts and national levels. The Commission also staged Programmes, as well as a number of National and a series of developmental workshops for trainers of celebratory events for which the Commission the various disciplines. utilised the expertise, knowledge, and shared passion of its creative thinkers and volunteers in The JCDC continued to provide exposure, locally showcasing the rich intangible culture and heritage and internationally, to outstanding performers in the

Ministry of Youth, Sports and Culture 74 Positioning for Growth

Festival of the Performing Arts. The exceptional World Reggae Dance Championship performers continued to be showcased at the The World Reggae Dance Championship unearths annual Mello Go Rounʼ and during Jamaica and showcases popular dance talent, primarily Festival celebrations. across the island. The competition, which continues to grow in popularity, also attracts Entertainment Arts competitors from overseas. Groups of dancers The JCDC through its Entertainment Arts compete in costume and perform choreographed programme provided another avenue for work for the audience and a panel of judges drawn Jamaicans to fine tune and expose their creative from the Jamaican dance talents. Numerous improvements have been made fraternity. to the overall packaging and promotion of the various competitions: the National Childrenʼs Jamaica Gospel Competition Gospel Competition, Miss Jamaica Festival Queen The Jamaica Gospel Song Competition continues Competition, Word Reggae Dance Championship, to fulfil its purpose of stimulating and developing the Jamaica Gospel Song Competition, the Festival the gospel music industry in Jamaica. The Song Competition. competition provides much need support and development of creative Jamaican gospel music National Childrenʼs Gospel Competition talent through the promotion of new singers, The unique National Childrenʼs Gospel Competition composers and performers. Each year, the JCDC continues to hone the dynamic talent of young produces a professional compilation gospel album, singers between the ages of 6 and 15 years old featuring the contestants, which is marketed locally who are poised to be tomorrowʼs great stars. and internationally. Participants compete in the categories of solos, ensembles and choirs and are involved in a The JCDC continues to invest in providing national showcase held in April. The winners of the participants with the necessary skills with which to National Childrenʼs Gospel competition usually build their careers. In the 2010 calendar year, the attract widespread national attention and make JCDC introduced an outreach component of the numerous appearances throughout the media and Jamaica Gospel Competition in which contestants at national and corporate events. interacted with children in institutions across the island and were able to extend their ministries Miss Jamaica Festival Queen Competition beyond the stage. The Miss Jamaica Festival Queen Competition encourages young women between the ages of 18 Festival Song Competition and 25 years old to participate in cultural and The Festival Song competition, which was re- community development at the parish and national introduced in 2008, has undergone significant levels. The winners of the annual Parish Festival enhancements and comprehensive re-branding Queen contests across the island qualify for the designed to contribute to national awareness, and Miss Jamaica Festival Queen Competition. The recreate a feeling of euphoria and excitement JCDC provides training in personal development among Jamaicans at Independence. for the contestants who are assessed on their awareness of Jamaican culture and their Through creative partnerships with several industry involvement in community activities. The Miss professionals and specialised media initiatives, the Jamaica Festival Queen is a cultural ambassador Festival Song Competition is now poised to return who will spearhead a series of initiatives at the to its prominent position in the Jamaican parish and national level. entertainment landscape, supporting Jamaican

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 75

creative talent, and accurately reflecting the who compete in several categories including main Jamaican experience through song. dishes, pastries and desserts.

Visual, Literary and Culinary Arts The programme also involves the publication of an The JCDC continued to unearth and develop original recipe book as well as production and creative talent in the areas of culinary, literary and distribution opportunities within the food industry. visual arts; and showcasing the ingenuity of the Jamaican people. Creative Writing Competition & Exhibition Through the Creative Writing Competition and National Visual Arts Competition & Exhibition Exhibition, writers are invited to produce poetry, The National Visual Arts Competition and Exhibition short stories, novels, plays and essays. The hosted jointly by the JCDC and NGJ provides an Creative Writing Competition attracts hundreds of outlet for the creativity of both mature and participants and continues to develop and celebrate developing artists. The Competition and Exhibition great Jamaican writing. encompasses painting, textile/assemblage, drawing, sculpture and ceramics. The collaboration Commemorative and Celebratory of the NGJ and the JCDC has brought together Events artistic, curatorial and production expertise leading The JCDC aims to preserve the cultural heritage of to higher quality works and attractive incentives for Jamaica and highlight the significance of national participants. icons through several events including: ๏ Civic and Floral Tributes: The Competition and Exhibition has launched new • The Right Excellent Sir Alexander careers and enriched the visual arts community Bustamante with new talent. • The Right Excellent Norman Manley • The Right Excellent Marcus Garvey Festival of Foods ๏ Miss Lou Day celebrations The Festival of Foods programme is designed to ๏ Bob Marley Celebrations develop and showcase Jamaican culinary talent ๏ National Church Services while encouraging the use of distinctive Jamaica foods. The competition is open to all age groups Jamaica Festival The annual Jamaica Festival from July 31 to August 6, incorporating Emancipation & Independence celebrations, plays a critical role in the Governmentʼs plan to develop and preserve our culture. Through the celebrations, the JCDC has successfully captured the countryʼs imagination, kindled in citizens a strong sense of patriotism and created national focus around the significance of Emancipation and Independence.

In 2009 and again in 2010, the JCDC led Jamaica Constabulary Force presentation at Independence Grand Gala 2010 Jamaica Festival celebrations under the theme I Believe in Jamaica.

Ministry of Youth, Sports and Culture 76 Positioning for Growth

The activities included included: flagship event going. Costume designers, dance ๏ Emancipation Jubilee (in collaboration with the choreographers, dressmakers/tailors, artistic JNHT) producers, technical services specialists; but more ๏ Parish Emancipation Vigils so the young people from the inner-city made it ๏ Augusʼ Fair & Culinary Expo possible. ๏ World Reggae Dance Championship ๏ Mello Go Rounʼ As festival planners, we just could not resist the ๏ Independence Thanksgiving Services (national good natured sincere desire of 3,000 young people service and parish/municipal services across the who worked with their group leaders and country) coordinators to give the country unforgettable ๏ Festival Parades portrayals of colourful national themes in the ๏ Grand Gala Parade and in the National Stadium. ๏ Western Jamaica Gala, ๏ Stage Shows and Street Dances across the Priority Actions island The JCDC will evaluate and take steps to improve its national programmes. While the JCDC The activities engaged communities and preserves and cradles Jamaicaʼs rich heritage and businesses as the nation celebrated as one artistic culture, it must modernise and re-invent Jamaican family. The celebrations stimulated itself to better engage Jamaicans, become more economic activity in the creative sector at the relevant to the younger generation, generate various levels. greater appeal and protect the nucleus of “Brand Jamaica”- our local culture. Parades and Galas Western Jamaica Parade & Grand Gala Specifically, the JCDC will: The third staging of the Western Jamaica Parade & ๏ continue re-positioning of the Commissionʼs Grand Gala introduced in 2008 enjoyed its greatest image in line with todayʼs sophisticated success in 2010. It began at 1:00 p.m. with marketing trends marching bands from the traditional Sam Shape ๏ develop new programmes to support community Square Independence Day Civic Ceremony to the development, enhance the creative industries Hip Stripe and Dump-up Beach in Montego Bay and contribute to national development which came alive with performances until 2:00 a.m. ๏ maximise present income generating initiatives The audience which has grown from 15,000 to over and develop new earning opportunities 20,000 had options of viewing performances from ๏ strengthen existing links and forge new strategic three separate stages at the venue. alliances ๏ begin the implementation of a development National Festival Parade and Grand Gala project for the Ranny Williams Entertainment The re-introduction of the Grand Gala, as part of Centre with the aim of positioning the Centre as efforts to build national unity and contribute to the entertainment venue of choice national awareness, has been a tremendous ๏ develop the “Change Through Art” intervention success with 30,000 patrons attending Grand Gala programme for young men at-risk in collaboration each year since the re-introduction. with the JNC-UNESCO

The success of the 2010 edition was largely due to the passion of the participants who enjoyed the events of the previous two years so much that they were willing to go the extra mile to keep this

Ministry of Youth, Sports and Culture Leading Social Transformation, Building the Creative Economy 77

Jamaica Archives and Records ๏ entered 6,886 items from the indexes into an archival database Department ๏ sorted 25,672 videocassettes arranged into 292 The role of the JARD is to ensure the efficient and programmes effective management and use of official records, in ๏ viewed and catalogued 163 videocassettes all formats, at all stages of their life cycles, and to ๏ ascertained and added to the Rights Inventory preserve records of archival value for current and database 40 rights ownerships future use by the Government and citizens of ๏ inventoried 4,302 vinyl records and added 5,562 Jamaica. entries to the inventory database ๏ mechanically evaluated and cleaned 93 JARD performs the following roles: videotapes, repaired 13 ๏ keeper of Government of Jamaica historical ๏ added 47 entries to the AVIDA database records; ๏ made available to the Public Broadcasting ๏ keeper of audio and video collection of the Corporation of Jamaica 1,121 video cassettes to former Jamaica Broadcasting Corporation; assist in their production work ๏ promoter of value and importance of records ๏ welcomed 522 clients to the Archives Unit to management in the public sector; consult records on various aspects of Jamaican ๏ consultant and trainer in records and information history management to Government of Jamaica entities; ๏ received 360 requests for information mail ๏ temporary (intermediate) storage of materials; (including e-mail) and telephone ๏ secretariat for the Archives Advisory Committee. ๏ earned JA$251,803 for services rendered

Management and Preservation of Records Developing a Records Management Culture In fulfilling its mandate to ensure effective The promotion of records management in management and preservation of official records, Government institutions continues to be a major JARD achieved the following in 2009/2010 financial activity of JARD. In the 2009/2010 financial year, year: JARD participated in a panel discussion in ๏ provided temporary storage for 721 cubic feet of commemoration of Records Management Month. records ๏ requested 241 files from Ministries and Agencies The Department also collected data to assist in ๏ described and documented 203 cubic feet of drafting a Records Management Policy for the records management of Governmentʼs information delivery ๏ approved 455 cubic feet of records for physical systems. destruction ๏ destroyed 225 cubic feet of records from the JARD conducted 55 hours of records management Housing Agency lectures in Ministries and Agencies which ๏ contacted six Government entities to review the sensitised 86 staff on effective records retention period of their documents now in management. The Department also made 136 temporary storage of 709 cubic ft. of records hours of visits to Ministries, Departments and ๏ transferred 66 boxes of records from the Agencies of Government in support of its Supreme Court programme to promote effective records ๏ accessioned, indexed and made accessible to management. In addition, 72 hours of lectures the public 452 records from Local Government were delivered at the Management Institute for Authorities National Development (MIND) during which 54 ๏ sorted and described 3,853 items from Cabinet people were trained. Submissions for the 1950s

Ministry of Youth, Sports and Culture 78 Positioning for Growth

The Department also accommodated fieldwork ๏ Sony TC-377 Reel to Reel Player/Recorder students pursuing the Degree in Library and ๏ Dell Optiplex 960 Desktop Computers Information Studies. ๏ Adobe Audition CS3 ๏ Mark 350 Reel Tape Cleaner JARD also showcased the benefit of records ๏ Mark 350 Cleaning Filters management to the general public during the Heritage Week celebrations by mounting an Priority Actions exhibition at the Seville Heritage Park entitled For the new financial year the objectives of JARD “Believe in Jamaica: Enhancing our Heritage”. The are to: Department is processing requests from institutions ๏ Promote Records Management best practices of to have the exhibition mounted at their locations. official documents/records across Government by providing standards, policies, guidelines and JARD also conducted a tour of its Audiovisual Unit training to assist in the creation, management with teachers and thirteen students who were and preservation of records; introduced to its collection of childrenʼs ๏ Enhance public awareness of the history, role programmes, music videos and comedies. and resources of the Archives Unit through the mounting of displays at educational institutions, Development of infrastructure and an in-house exhibition; Among JARDʼs achievements was the undertaking ๏ Improve computer network at the Archives Unit; of construction work to increase repository space ๏ Begin work in digitising and reformatting video for audiovisual material. Additionally, JARD and audio tapes; received a grant for J$5M from the CHASE Fund to ๏ Utilise newly acquired equipment and materials procure a variety of audiovisual equipment and to further organise and manage the collections, other items to accelerate the preservation process: especially those in the audio library; ๏ Sony U-Matic VO9800/9850 SP Player/Recorder ๏ Conduct research for information in keeping with machine requests made by PBCJ and TVJ, and respond ๏ Mam-A DVD-R gold archive to requests from the general public; ๏ Mam-A CD-R gold archive ๏ Expand and maintain the Audiovisual Information ๏ RTI U-Matic SP VT3100 Evaluator/Cleaner Database in an effort to increase access to ๏ Tapecheck 470 VHS Inspector/Cleaner information; ๏ Cleaning spools RTI U- Matic ๏ Enhance access services through the use of SPVT100Evaluator/Cleaner dedicated search computers to aid researchers; ๏ Technics SL-1210MK2 Direct Drive Turntable ๏ Use information technology to facilitate the exchange of information and to provide enhanced access to the collections

Minister Grange receives equipment from Chief Executive Officer of CHASE Fund, William Heaven (right)

Ministry of Youth, Sports and Culture Section 7: Conclusion

Much work has begun, but much work remains to We are offering hope and be done to achieve our strategic priorities of opportunities to youth, transforming social welfare and contributing to the women and communities; and new economy. leadership for the development of the sports, In the past year, concrete steps have been taken to: culture and creative ๏ put our youth at the centre of our development sectors. strategy ๏ develop vibrant, organised, peaceful and active We are committed. We are positioning for growth. communities ๏ advance gender equality ๏ provide greater opportunities for participation and success in sports ๏ and use culture to unity our people and provide new opportunities for poverty alleviation and wealth creation.