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VOLUME 01 n ISSUE 02 November 2020 R50 CSR Budget Analysis

● ONGC ● NTPC ● Power Grid Corporation of India ● Bajaj Auto ● HPCL ● Hindalco ● Grasim Industries ● Eicher Motors ● ICICI Lombard ● Tata Motors ● Shree Cement ● UPL ● Amara Raja Batteries

CSR Special Feature

Know how ‘Monument Mitras’ are taking care of India’s heritage sites!

Foreign funding to NGOs becomes ‘transparent’ and ‘tough’ as Parliament passes FCRA Bill

CSR Interviews

Paneesh Rao Ashima Bhat Mathew Cherian Chief People Officer, Mindtree CSR Head, HDFC Bank Ex-Chief Executive of HelpAge India www.thecsruniverse.com The CSR Universe November 2020 1 TheCSRUniverse

November 01, 2020 CSR News

Managing Editor: Shweta Singh Executive Editor: Mayank Mishra CSR Budget Analysis Assistant Editor: Somesh Menon Consulting Editor: Ruchika Kumar Who Spends What? Editorial Advisor: Abhishek Jha

Editorial Team: Shrishti Rao, Rishi Bhattacharya, Sandeep CSR Interviews Kumar, Pranjal Jha

Designer: Samay Singh, Harsh Mathur CSR Success Story

Assistant Director – Research Sia CSR Insights

Marketing & Alliance: Alok Raman, Tridipt Maurya CSR Investigation

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www.thecsruniverse.com The CSR Universe November 2020 2 Contents

CSR News

Interview with Paneesh Rao, Chief People CSR: Know how ‘Monument Mitras’ are taking Corporates should create hybrid solutions based Officer, Mindtree: “Corporates should back NGO care of India’s heritage sites on common grounds to amplify CSR impact, says partners to help them sail through tough COVID Ashima Bhat, CSR Head, HDFC Bank times”

Foreign funding to NGOs becomes ‘transparent’ Eicher Motors spends Rs 55.39 crore on CSR Walmart’s NGO partners Tanager, PRADAN to and ‘tough’ as Parliament passes FCRA Bill activities, focuses on health and education get Rs 30 Cr+ grants for livelihood projects

Exceeding expectations: ONGC spends Rs 607 Mahindra group commemorates 75th anniversa- Grasim Industries spends 120% of prescribed Crore on CSR activities in 2019-20 ry, pledges to become carbon neutral by 2040 CSR budget; focus on education & health

www.thecsruniverse.com The CSR Universe November 2020 3 News

Kellogg expands partnership with TechnoServe to improve livelihood of UP farmers

fter successfully helping around million smallholder farmers, accounting is among the states expected to experience A12,000 farmers in Madhya Pradesh, for 86% of total operational holdings in the greatest value loss, due to their pro- Kellogg has expanded its partnership with the country. However, they have limited jected value decline and significant contri- TechnoServe to help UP farmers to im- access to important resources which has bution to India’s total agricultural output prove their livelihood. a cascading effect on their livelihoods. value. Working with farmers to improve The program is one of Kellogg Company’s We believe it is important to help people crop productivity and helping them access endeavours to nurture the planet under its and communities grow. Our partnership better markets will play a significant role ‘Better Days’ initiative and is an extension cantered on improving the livelihood of in bolstering farmer livelihoods.” of a partnership with TechnoServe which smallholder farmers in India contributes With this program, Kellogg Company began in 2015. and TechnoServe aim for successful re- Under the programme in Uttar Pradesh, Kellogg Company and Tech- sults, similar to the ‘Climate Smart Ag- Kellogg Company and TechnoServe will riculture initiative in Madhya Pradesh’ work on economic empowerment of noServe will work on eco- which kickstarted in 2015 and helped smallholder wheat farmers in five districts nomic empowerment of 12,000+ farmers, in corn, wheat, soy and of Uttar Pradesh. The program will help legume-growing regions, to adopt profit- farmers to improve crop productivity, ac- smallholder wheat farm- able, environmentally friendly, and easily cess better markets and help bolster farm- accessible techniques to improve yields, er livelihoods. The project will be imple- ers in five districts of Uttar crop quality, and resilience to climate mented with a membership base of at least Pradesh threats. Participating farmers witnessed 10,000 farmers. a 20% increase in income while families As of 2019, Kellogg has supported 32,605 to our Better Days commitment to sup- have also learned how to develop person- smallholder farmers across the globe, port 1 million farmers globally by the end al kitchen gardens, which improve nutri- including 16,945 smallholders in India, of 2030.” tion and reduce food expenditures. The surpassing its Global Sustainability Com- Commenting on the partnership, Punit average household with a garden now mitments to support 15,000 smallhold- Gupta, Country Director, TechnoServe consumes vegetables daily, while their ers by the end of 2020. Kellogg has so far India said, “The COVID-19-induced spending on vegetables has decreased by supported programs reaching more than slowdown has impacted smallholder nearly 75%. The expanded partnership 433,000 farmers of all scales globally. farmer economics severely, and is expect- between Kellogg and TechnoServe aims Speaking on the initiative, Amy Senter, ed to lower farmer household incomes by to deliver stronger impact on the lives and Chief Sustainability Officer, Kellogg Com- an average of over 30% across India. From livelihoods of the 10,000 farmers in Uttar pany said, “India has approximately 126 a geographical perspective, Uttar Pradesh Pradesh. T www.thecsruniverse.com The CSR Universe November 2020 4 News

Dettol BSI and NASVI partner to provide hygiene products to Street vendors ettol BSI, the flagship programme by and society still marred by the sudden of India (NASVI) was crucial to build- DReckitt Benckiser, global consumer peaks of the Covid-19, the programme ing back the confidence amongst street healthcare company, and National Associ- is of paramount importance. Addressing vendors. By providing hygiene essentials ation of Street Vendors of India (NASVI) the situation this partnership programme to help fight the spread of Covid-19 and have come together to support street ven- is designed to prepare street vendors to demonstrating the ease with which they dors in India and create a healthy and hy- be safe and serve their consumers safely can tackle the pandemic helped thousands gienic environment for them. The nation- and hygienically. The first phase of the of them to get back to work stronger and wide partnership aims to provide training programme has successfully equipped, safer than ever before. We will continue and access to hygiene products like soaps street vendors, on correct hygienic street such initiatives with the aim of building a and masks to ensure better health and hy- vending protocols in the most impacted healthier nation.” giene practices. Simultaneously it aims to communities across Delhi, Hyderabad, Arbind Singh, National Coordinator, help them emerge from the languishing Bengaluru & Surat. NASVI said, “The fight against COVID-19 financial condition by instilling public The partnership programme is only possible through a collaborative confidence in street vending. approach. We are grateful to have part- The street vendors constitute an integral has also trained staff and nered with India’s most trusted hygiene and legitimate part of the trade and distri- brand, Dettol, to support the street vendor bution system for the daily necessities of volunteers visiting the community in India. Preparing them to the public. As per a research study done field with instructions re- successfully function in the new normal by WEIGO (Women in Informal Em- equipped with the right knowledge and ployment: Globalizing and Organizing), garding correct preventive the means to protect themselves as well as they represent 4% of the urban workforce avoid spread of the virus was crucial.” across India. They work in an unprotect- measures for themselves. The partnership programme has also ed environment and usually are the first Commenting on the partnership initia- trained staff and volunteers visiting the point of contact in the supply chain for tive, Gaurav Jain, Senior Vice President, field with instructions regarding correct end consumers; this puts them and their South Asia, Reckitt Benckiser Health preventive measures for themselves. Ad- customers at high risk. During the pan- said, “With this programme, our am- ditionally, to assist them with essentials, demic, it becomes crucial to provide ap- bition is to create awareness and open Dettol BSI distributed 5,00,000 soap bars propriate training to vendors on safety a safer path to survival for them in the & 2,00,000 face masks to the street ven- and hygiene. post-pandemic world. Partnering with dors with on-ground support from Jagran With India re-opening after the lockdown National Association of Street Vendors Pehel and NASVI. T www.thecsruniverse.com The CSR Universe November 2020 5 News

Corteva Agriscience helps 2 lakh+ Indian farmers through NGO partners Sewa Bharati, CHD Group, PRADAN

orld’s leading agriculture compa- packaged as survival kits that included block level WhatsApp groups through Wny Corteva Agriscience has helped other hygiene essentials – supporting mi- which volunteers kept in touch with the over 2,00,000 Indian farmers to “resume grant workers. communities for new updates and infor- work, while staying safe” as the COVID Sharing thoughts on company’s COVID mation sharing. Through these WhatsApp pandemic continues to challenge the de- relief initiatives, Dr. Aruna Rachakonda, groups, the communities received updat- mand and supply frameworks and disrupt Marketing Director, Corteva Agriscience, ed information around lockdown rules, the livelihood of smallholder farmers. South Asia, said, “We’re committed to en- special transport arrangements and gov- The company partnered with govern- ernment care package distribution. ments and local communities to ensure The company partnered with The volunteers also supervised sanitation health and safety of farmers during the governments and local com- and transportation of farm products till pandemic. It partnered with non-govern- market yard and undertook health mon- ment organizations such as PRADAN, munities to ensure health itoring initiatives in seed and research Sewa Bharati and CHD Group, Corteva farms in about 20 villages, through public to support over 200,000 plus beneficiaries and safety of farmers during health outbreak surveillance methodolo- during the last few months. the pandemic. gy. The company set up PPE production The Corteva team also worked with local unitsin the vulnerable communities of riching the lives of those who produce. government bodies to help run quaran- Jharkhand and Bihar,providing tempo- Our long-term goal is to improve farmers’ tine facilities in the affected communities, rary employment to women farmers in livelihoods and operations while conserv- and provided PPEs, food and medical fa- times of financial difficulty. As a result, it ing resources and sustaining the land. As cilities at 15 government established quar- helped in producing over 16 lakh personal these farmers were not able to step out to antine centers. protective equipment (PE) and distribut- tend to their fields, demand and supply Corteva Agriscience has a diverse port- ed it to farmers across 220 villages. frameworks were being challenged. Our folio of agriculture related products – The company also supported farmers and initiative was targeted to help smallhold- including a balanced and diverse mix of their families in these regions by provider farmers and migrant workers resume seed, crop protection and digital solutions ing two meals every day for two months. work, while staying safe.” focused on maximizing productivity to It provided a total of 145,000 kg of food Corteva formed multiple district and enhance yield and profitability. T www.thecsruniverse.com The CSR Universe November 2020 6 News

NABARD Ex-Chairman Dr Harsh Kumar Bhanwala to lead SEBI’s Technical group on Social Stock Exchange o develop the framework for So- ARD), the Technical Group will have 12 ● NSE Representative Tcial Stock Exchange (SSE), a pro- other members: ● Shri Amarjeet Singh, Executive Direc- posed platform aimed at fundraising for ● Roopa Kudva, MD, Omidyar Network tor (SEBI) Non-Profit Organisations and the mea- India (Social Impact Investor; part of ● Shri Jeevan Sonparote, CGM (SEBI) – surement of the social impact that they Omidyar Group) Convener create, Securities and Exchange Board of ● Shri Shaji Krishnan V, Deputy Manag- Earlier, the Working Group (WG) on So- India (SEBI) has constituted a Techni- ing Director, NABARD cial Stock Exchange (SSE) had submitted cal group under the chairmanship of Dr ● Sanjeev Singhal (Chairman, Sustain- its report to SEBI on June 01, 2020. The Harsh Kumar Bhanwala (Ex-Chairman- WG had outlined its vision and made NABARD). The Technical Group has high level recommendations which in- The Technical Group which has a total been formed on the recom- clude participation of Non-profit organi- of 13 members will develop and make zations (NPOs) and For-profit enterprises recommendations on the framework for mendation of a SSE Working (FPEs) on SSE subject to committing to onboarding Non-Profit Organisations minimum reporting requirements. Addi- (NPOs) and For-Profit Enterprises (FPEs) Group which SEBI had con- tionally, the WG had also recommended on the SSE. The group will also define the stituted under the Chairman- standardisation of financial reporting by broad structure for profit social investing NPOs on SSE. / enterprises, prescribe disclosure require- ship of Ishaat Hussain on “One of the biggest challenges faced by ments relating to financials, governance, NPOs is visibility to investors and do- performance etc. and dwell upon aspects September 19, 2019. nors. By pairing innovative instruments related to social impact, social audit, in- ability Reporting Standards Board, ICAI) by which NPOs could associate with the formation repositories etc. ● Ingrid Srinath, Founder Director, Cen- SSE (among them direct listing via a new The Technical Group has been formed on tre for Social Impact and Philanthropy, class of securities), with a reporting stan- the recommendation of a SSE Working Ashoka University dard that offers investors and donors a Group which SEBI had constituted under ● Pushpa Aman Singh, CEO, Guidestar standardized framework for measuring the Chairmanship of Ishaat Hussain on ● Shri Santhosh Jayaram, Partner and social impact the Social Stock Ex- September 19, 2019. Head- Sustainability and CSR Advisory, change will revolutionize the state of play Social Stock Exchange (SSE) Technical KPMG in the social sector,” Shri Ishaat Hussain Group members ● Shri Ved Arya (Founder, Srijan and said in his message while submitting the Apart from the Chainman Dr Harsh RCRC) comprehensive report of Working Group Kumar Bhanwala (Ex-Chairman- NAB- ● BSE Representative on SSE. T www.thecsruniverse.com The CSR Universe November 2020 7 News

IBM signs MoU with Orissa Government to introduce STEM for Girls

BM will impart advanced skills to more powerment and increase their interest in to widen to several other states. The pro- Ithan 2000 students, especially girls, in STEM education and careers. gram will enrol hundreds of more schools the areas of Science, Technology, Engi- “It is important for the entire ecosystem in the coming months. neering and Math (STEM) subjects to to come together to address the rising skill IBM new collar skilling initiatives in India help them make career in the related ar- gap in the country and invest in the fu- also include a two-year Advanced Diplo- eas. ture of our workforce. Our collaboration ma Programme in emerging technologies The tech giant has signed a Memoran- with IBM will equip students with right created in collaboration with the Ministry dum of Understanding (MoU) with Gov- skills for jobs of the future and represent of Skill Development & Entrepreneurship. ernment of Orissa in October last year a diverse workforce, “said Chitra Aru- The course will be available to 100 Indus- to introduce ‘IBM STEM for Girls’ pro- mugam, Commissioner-cum-Secretary to trial Training Institutes (ITI), including 50 gram across 100+ high secondary schools Government, School & Mass Education all-women ITIs, over the next three years. across districts. Department, Bhubaneswar. IBM will also offer internships of up to The collaboration is part of a three-year Rumi Mallick Mitra, Leader, Corporate five months to some students, present- programme between IBM and Indian state Social Responsibility, IBM India said that ing an opportunity for them to further governments to increase the participation upskilling in STEM has become very im- deepen their skills and understanding in of girls and women in STEM careers. portant for Indian students to compete in emerging fields such as Cloud and AI. According to the IBM officials, the -de the global economy. “Our collaboration Currently 40 ITI’s have been enlisted to mand for a highly qualified workforce in with Odisha government will help stu- initiate the 2 years diploma program in India is quickly increasing with the ac- dents to better align with market shifts this academic year celeration of emerging technologies like and industry needs. IBM has been at the Also, as part of IBM’s ongoing engage- Cloud and AI. The ‘IBM STEM for Girls’ forefront and investing in the empowerment with the Government of India tar- program features a comprehensive ap- ment of the students to make them future geting young innovators through the Atal proach that builds technical capabilities ready and increase the talent pool,” she Tinkering Labs initiative, some 4,000 as well as life and self-actualization skills. said. mentors and 600,000 mentees will benefit ‘STEM for Girls’ is an IBM Corporate In March this year, IBM announced a from a unique AI-powered Mentor Plat- Social Responsibility initiative primarily significant engagement in India to ad- form. Developed with the IBM Watson aimed at improving education-to-work vance the skills and careers of more than cognitive engine, the platform monitors and career pathways for girls who are 200,000 (2 lakh) female students in Sci- mentor and mentee interactions to pro- studying in Government schools. The ence, Technology, Engineering and Math vide personalized support to those using program includes imparting training in (STEM) fields. The collaborations began the platform. IBM has thus far on-board- digital literacy, coding and technology with signing of agreements with three ed 2,500 mentors, including 300 IBMers, skills; 21st century skills and career devel- state governments—Karnataka, Telanga- to this platform by collaborating with the opment, with an aim to enable girls’ em- na and Andhra Pradesh—and are planned national Mentor of Change mission. T www.thecsruniverse.com The CSR Universe November 2020 8 News

ONGC to support young cancer patients in Mumbai ith the inking of three CSR agree- care when illness is diagnosed. Palliative Wments on 27 January 2020, ONGC care relieves symptoms caused by cancer has entered into contracts for aiding chil- and improves the quality of life of pa- dren suffering from cancer who are to be tients. Not all children with cancer can be treated at Tata Memorial Center in Mum- cured (nearly 8 % can be cured), but relief bai, so that their diagnosis, treatment and from suffering is possible for everyone. post-treatment care can be aided to a cer- Here ONGC has undertaken to fund to tain extent. the tune of an additional Rs 20 lakhs with The three projects were signed by ED- an estimate of Rs 2,00,000 per person. SM- Regional Office Mumbai R K Sharma The third area of post-treatment expenses projects have been taken up a precursor to and Director of Department of Paediatric like counselling, hormonal treatment, se- matter more meaningfully to the benefi- Oncology Dr Shripad D Banavali of the men cryopreservation, ocular prosthesis, ciaries in future. TMC, with the engagement of their social arterial drugs etc., besides psycho social Cancer is the second leading cause of organisation, ImpaCCT Foundation. The death among children, following only in- ImpaCCT foundation has been associat- ONGC has entered into con- juries. An average of 70,000 patients visits ed with TMC since 2010 and is engaged TMC for their cancer treatment annually. solely in the area of arranging funds for tracts for aiding children In 2018, 2,800 out of these were paediatric treatment of children with cancer. suffering from cancer who patients. Around 80% of these paediatric The first of the agreements encompass- patients have been cured. es diagnosis of cancer in 100 children, are to be treated at Tata Me- More than 90% of the children at TMC amounting to a total of Rs 20 lakh with a come from the BPL families and hence limit of Rs 20, 000 per child, for families morial Center in Mumbai, require significant economic, accom- who are unable to afford even the diag- support aims at funding 50 children to the modation, emotional, travel, and nutri- nostic tests. extent of Rs 40,000 per child. tional support to undergo the tedious The second project arranges for actual Thus considering that annually the treat- cancer treatment. Although majority of treatment of the disease including med- ment cost of around 3,000 children per efforts are made that no child is refused icines, radiotherapy, and chemotherapy. annum with around 10-12 new admis- treatment, there are numerous situations Under the proposed project, paediatric sions every day it is up to Rs 30 crore, where the treatment is delayed or therapy palliative care is appropriately considered excluding consultation, bed charges etc. is abandoned by the family due to finan- as a core component of comprehensive and including subsidised medicines, these cial constraints. T

TKM has pledged to support the authorities with 45 thermal scanners (20 to the Bangalore police and 25 to quarantine hospitals) to enable quicker detection and proactive support to affected individuals. In addition, the company has provided 45,000 hand sanitizers bottles, 100 bed- ding, consumables for 100 patients, 20 sets of equipment’s such as IV stands and BP monitors and safety gears including 12,000 examination gloves, 70,000 3 ply face masks, 7500 N95 masks to Health Toyota Kirloskar Motor pledges support Department, Government of Karnataka, Bangalore police personnel and commu- for superior healthcare services to counter nity. COVID In order to safeguard the citizens and to stop the virus from spreading further, n an unwavering endeavor to support in the areas of health, safety and food in TKM has also offered fumigation equip- Ithe authorities in their battle against support of Karnataka Government and ment, 10 numbers to Victoria Hospital COVID 19, Toyota Kirloskar Motor local administration to safeguard the through BMCRI and 10 numbers to the (TKM) has undertaken several measures health and well-being of the care givers. Town Municipal Corporation, Bidadi, Ra- www.thecsruniverse.com The CSR Universe November 2020 9 News managara District, Karnataka as per their who are risking their lives to protect us. along with its multiple stakeholders have requirements. Our endeavor has always been to be with responded in multiple ways to deal with Commenting on these initiatives, Mr. the people in these uncertain times and to the COVID-19 crisis. Recently, TKM con- Vikram Gulati, Country Head & Senior provide relief whenever and wherever we tributed to 2 crores to Karnataka Chief Vice President, External Affairs, Public can. Minister’s Relief Fund. 3000 Hazmat suits Relations, Corporate Social Responsibili- Toyota salutes and supports the police were handed over to the Government ty & Corporate Governance, Toyota Kir- force, healthcare workers and the Gov- Health Volunteers in Karnataka, 3500 es- loskar Motor said, “In such perilous times, ernment in its initiatives and pledges to sential kits to daily wage workers while when the whole country is battling the re- be instrumental in this war against the vi- benefitting over 15000+ members, sani- percussions of the COVID 19 pandemic, rus. We believe that together we can and tizers & masks to police dept. This was fol- Toyota, in line with its safety and security together we will be able to overcome this lowed by deployment of 14 buses to sup- philosophy has taken numerous measures adversity.” port the health department in the state. to aid the Government and the citizens. Since the onset of the pandemic, TKM TKM also supported its supplier partner, We have been continuously monitoring has been monitoring the fast-evolving Stump Schuele & Somappa Springs Pvt the evolving situation to identify major situation and proactively responding ap- Ltd., to ramp up the production of “Face problem areas wherein we can provide propriately in accordance with needs of Shields” for healthcare workers from 275 our aid and support to those individuals the community & the Government. TKM, to over 17000 units per day. T

Commenting on the developments Raju B Ketkale, Deputy Managing Director, Toy- ota Kirloskar Motor said “When Stumpp Schuele & Somappa Springs announced their plans to develop and manufacture face shields for the public health workforce, we joined their initiative to share our best practices in Toyota Production System (TPS) and enhance their manufacturing capacity of face shields in support of their cause.” Sharing his thoughts, Satish Machani Managing Director , Stumpp Schuele & Somappa Springs said, “In these challeng- ing times, the Central and State govern- TKM supports its supplier partner to ramp ments have set forth remarkable efforts to up the production of face shields for combat the crisis and overcome this dev- astation. At this juncture of nationwide healthcare workers distress, as a responsible corporate, this n its determined endeavors to count- foreground in the fight against COVID-19 is our contribution to government efforts Ier the implications caused by the outbreak. in battling this crisis. We are thankful to COVID-19 outbreak, Toyota Kirloskar Initially, the company was producing Toyota for providing us the necessary sup- Motor (TKM) has provided its expertise 275 units of face shields per day. Howev- port and technical guidance in enhancing to Stumpp Schuele & Somappa Springs er, with the support of Toyota Kirloskar the production capacity at this hour of to significantly enhance the capacity to Motor, with its expertise in Toyota Pro- need. This not only helped us simplifying manufacture the face shields for the pub- duction System (TPS), the company has our processes but also provided required lic health workforce and law enforcement managed to ramp up the production and assistance.” agencies in the state of Karnataka. has successfully started manufacturing After successfully producing over 5,500 Based in Bengaluru, Stumpp Schuele & over 5,500 units. Given the positive result, units of face shields per day, Toyota will Somappa Springs, a major manufacturer the company is now focusing on scaling continue to support the supplier partner of springs in India, has taken a proactive up the production to much beyond 10,000 and assist them in enhancing the produc- initiative to develop and produce face units per day, in the coming days. This tivity by resolving issues related to work- shield in order to assist the healthcare de- step is likely to go a long way in support- force, layout modifications and other op- partment, hospitals, diagnostic centres, ing the government’s efforts in battling erations to reach a production capacity of and other medical facilities who are on the against this disease. much beyond 10,000 units per day. T www.thecsruniverse.com The CSR Universe November 2020 10 News

Lanxess donates school buses for children in Madhya Pradesh’s Nagda eading specialty chemicals compa- the region and remain committed to its Further, for the current year 2020-2021, Lny LANXESS has donated two buses overall development.” the company has already contributed a to make commute easier for government The other four projects included setting sum of INR 2 crores to the Prime Min- school students and differently-abled chil- up of a 5-bed state-of-the-art Intensive ister’s Citizen Assistance and Relief in dren in the town of Nagda. The handover Coronary Care Unit (ICCU) at the Nagda Emergency Situations Fund (PM CARES was done in a symbolic manner keeping Civil Hospital, installation of solar street Fund) to help in fight against coronavirus. in mind all social distancing norms. lights in Durgapura and Mehatwas, in- In addition, LANXESS helped with relief The donation was part of Corporate So- stallation of drinking water storages in materials in Jhagadia, Gujarat and Thane, cial Responsibility projects committed by Takrawda and Bhikampur and greening Maharashtra as well. It also collaborat- the company for the year 2019-2020 un- ed with the Akshaya Patra Foundation der which five projects were implement- to provide over 30,000 free meals to the ed with an expenditure of over INR 1.6 The donation was part of CSR needy. crores over the year. Speaking on the occasion, Sanjay Singh, LANXESS had received requests seeking projects committed by Site Head – Nagda, LANXESS India support in providing better transport fa- the company for the year thanked the local authorities for their cility for the differently-abled and munic- continued support. “LANXESS has always ipal school children. These students were 2019-2020 under which five kept the interests of the people of Nagda in finding it difficult to travel to school in mind before undertaking CSR projects in the absence of comfortable and affordable projects worth Rs 1.6 the region. We look forward to more such transport facilities. The company donat- crores over the year. projects in future and seek the local coming the buses to SNEH Foundation and munity’s support in bringing constructive ShashkiyaKanya Shala who will operate change in the region,” he said. the transportation. of the Chambal riverbed, a step towards LANXESS is a leading specialty chemicals Neelanjan Banerjee, Vice Chairman and increasing ground water levels. company with sales of EUR 6.8 billion in Managing Director, LANXESS India, To support the local community in the 2019. The company currently has about said, “We feel energized to have been able time of COVID crisis, it also donated re- 14,300 employees in 33 countries. The to contribute significantly towards the lief material worth INR 10 lakhs to local core business of LANXESS is the devel- community needs in Nagda as well as oth- authorities in Nagda in the form of face opment, manufacturing and marketing er locations. We will continue to play our masks, disinfectants, hand sanitizers, liq- of chemical intermediates, additives, spe- role of a responsible corporate citizen in uid soaps, etc. cialty chemicals and plastics. T www.thecsruniverse.com The CSR Universe November 2020 11 News

dents but has failed miserably to ensure the quality education. Only a quarter of all children in Grade 3 can read at ‘grade level’ and only 50% of Grade 5 students can read a Grade 2 text, says the Annual Status of Education Report (ASER), 2018. India’s performance in early learning outcomes is low, even by the benchmark of under-developed countries. For instance, only 28% of Grade 2 children in Tanzania and 37% in Nepal could not read a single word of a short text, while in India 85% of children in Grade 2 could not do so (World Devel- A project that promises foundational opment Report, 2018). The Language and Learning Founda- learning levels among tion’s founder Dhir Jhingran said, “Due to poor foundational learning, student Haryana Students learning levels in India flatline in secondary school, and this results in a widening In a unique CSR initiative, several organ- ties to pay for outcomes, instead of inputs learning deficit that significantly reduces isations have come forward to implement and activities. The performance or impact the child’s life chances as well as the gov- a result oriented project which aims to guarantee is provided by the investors or ernment’s return on investment in that improve foundational learning levels of philanthropic foundations. In this case, child’s education. In fact, only 30% of chil- students in Haryana. The project includes the Central Square Foundation plays the dren enrolling in Grade 1 in India gradu- players like SBI Foundation and SBI Cap- role of the guarantor in the DIB and will ate from Grade 12.” ital Markets which have partnered with make up to 20% in payments in case of Keeping these facts in mind, this new IndusInd Bank. These players will be the underachievement of outcomes. The out- project has been designed where grade Outcome Payers for supporting a Devel- This project conceptualised 2 students will be able read fluently, un- opment Impact Bond (DIB) in Education derstand appropriate texts as well as write designed by Social Finance India. by the Tata Trust-backed simple sentences and will also be confi- The programme is led by the Hary- dent enough to express their experiences, ana School Shiksha Pariyojna Parishad Social Finance India, pilots a reasoning and thoughts. (HSSPP) and will be implemented by the HOW THE MODEL WORKS Language and Learning Foundation. new method where it en- The DIB will cover all government schools ables CSR entities to pay for ● Performance Guarantor underwrites in seven districts over three years (July the outcomes achieved by the Service 2019 to June 2022), supporting improved outcomes, instead of inputs Provider. literacy outcomes. The DIB (which is cur- and activities. ● CSR Foundations in India pay upfront rently in its first phase of implementation) working capital to the Service Provider. will positively impact foundational litera- comes will be assessed by Educational ● Service Provider then delivers the inter- cy outcomes for 115,000 children across Initiatives, an independent and specialist vention, and Independent Evaluator mea- 3,300 schools in Haryana. evaluator. sures the Outcomes. The pilot project is unique in a way that It aims to systematically strengthen the ● If pre-agreed outcomes are under- it has a check and balance method. It has capacities of the teachers and teacher ed- achieved, Performance Guarantor gives measures to control the fund, if the result ucators to improve student outcomes in the grant to another programme funded doesn’t meet the expectations. This proj- early grade language skills that can subse- by CSR Foundation to the extent of short- ect pilots a new method of utilising CSR quently be replicated by the government fall in outcomes. funds for outcomes payment in India; across the state. ● If pre-agreed outcomes are met or over- conceptualised by the Tata Trust-backed It is known that education system of the achieved, Performance Guarantors do not Social Finance India, it enables CSR enti- country has ensured enrollment of all stu- pay anything. T

www.thecsruniverse.com The CSR Universe November 2020 12 News

Amplus Solar connects mask makers to non-medical front-line workers

s part of its CSR activity, Amplus is slowly rising, it is seen that many of workers by procuring these masks from ASolar-a leading distributed energy the non-medical front-line workers like multiple NGOs that are utilising the man- company- has pledged to make available the house helpers, security guards, street power of the underprivileged workers. one million reusable cloth masks to the vendors, delivery persons and in general These are the people whose routine live- non-medical front-line workers. For mask vulnerable sections of the society are not lihoods have been struck badly due to the procurement, it has reached to under- wearing proper masks, due to its unavail- pandemic. The donated money is helping privileged workers mostly affected due to ability. these workers and their families to meet Covid-19 related lockdown. The initiative Amplus Solar has initiated masks dis- their basic necessities. aims to empower both mask makers and Amplus has collaborated with a reputed those who need it most. The distribution drive that NGO, UrmulSeemant, who have been Headquartered in Gurugram, Amplus facilitating mask-making by home-based Solar is Asia’s leading distributed energy started with societies and women workers from interiors of Rajas- company providing low carbon energy than. Urmul focuses on the upliftment of solutions to industrial and commercial residences in Gurugram and vulnerable and marginal sections of the customers. Within a month, the company through the District Collec- society – women and children, and has has managed to distribute over 1,60,000 been actively making an impact through masks in more than 450 locations. tor’s Office in Gurgaon, later health, livelihoods, education, gover- Amplus launched #Millionsmiles in June nance, and advocacy interventions. 2020 and has been actively conducting spread across Delhi and “We want to provide masks to people who a Mask Distribution Drive with the help NCR with help of volunteers do not have access to them. We urge ev- of its employees and volunteers. The dis- eryone to use masks in public and follow tribution drive that started with societies through digital platform. all protocols required to keep themselves and residences in Gurugram and through as well as their community safe,” said San- the District Collector’s Office in Gurgaon, tribution to many cities such as Jaipur, jeev Aggarwal, CEO and Managing Direc- later spread across Delhi and NCR with Mumbai, Pune, Agra, Indore, Hyderabad tor of Amplus. help of volunteers through digital plat- etc and to smaller towns such Rabriyawas, Amplus has contributed approximately 15 form. Ajmer and Bhiwadi in Rajasthan, Rewa Lakhs for this initiative through its own Masks are playing a pivotal role in con- and Dhar in Madhya Pradesh, Mirzapur funds and subsequently received volun- trolling the spread of COVID-19 and and Agra in Uttar Pradesh, and Hulko- tary contributions from its employees keeping the community safe.They are ex- ti and Nelralagunta in Karnataka among and other volunteers. Amplus has collab- pected to reduce the chance of transmis- others. orated with Ketto, a reputed fund-raising sion of contagion by almost 70 percent. Along with sharing mask, Amplus Solar platform to raise enough to procure and While the awareness on wearing a mask has also decided to help underprivileged distribute one million masks. T www.thecsruniverse.com The CSR Universe November 2020 13 News

critical during India’s COVID-19 lockdown and are a key part of the nation’s ongoing recovery. With the support of the Walmart Foundation, they were able to mobilize to meet urgent needs for food and hygiene supplies, organize safe sales channels, support harvesting operations, and continue with training programs and initiatives promoting farming diversity and climate-smart production practices by moving them to digital platforms. New Grants to Support Women Farmers In the latest round of Walmart Founda- tion grants, international nonprofit orga- Walmart’s NGO partners Tanager, nization Tanager will receive about Rs 20 Cr to extend its successful Farmer Mar- PRADAN to get Rs 30 Cr+ grants ket Readiness Program and help farmers in Andhra Pradesh further expand their for livelihood projects knowledge, resources and reach. Phase Two of the program will focus on almart which entered Indian nizations (FPOs). strengthening the sustainability of 13 We-commerce market with acqui- On the grant announcement, Kalyan FPOs, seven of which are new to the pro- sition of Flipkart 2 year back, has an- Krishnamurthy, Flipkart Group chief ex- gram, in order to help more than 15,000 nounced new grants of more than Rs 30 ecutive officer who is also a member of the farmers, including more than 5,600 wom- Crore to be utilised by its NGO partners Walmart Foundation Board of Directors, en farmers, increase their productivity Tanager and PRADAN towards various said that the is huge potential for innova- and profitability. livelihood programmes in rural India, es- tive technology solutions to help farmers Delhi-based non-profit Professional As- pecially focussed on smallholder farmers. in India. He added that FPOs are key to sistance for Development Action (PRA- The grant is part of Walmart 2018 com- the Foundation’s strategy for empowering DAN) will use its Walmart Foundation mitment to invest around Rs. 180 crores farmers and bringing them into the digital grant of around Rs 14 Cr to launch its over five years in improving farmer live- era as it will help “improve productivity Livelihood Enhancement through Mar- lihoods in India.With the new round of and yield, increase access to valuable market Access and Women Empowerment grants, Walmart has invested about Rs (LEAP) program in West Bengal, Odisha 110 Crore for such programmes through With the new round of and Jharkhand in eastern India. LEAP its Philanthropic arm Walmart Founda- will focus on supporting women to work tion. The Foundation has been working grants, Walmart has invested together in FPOs to adopt new farming with eight non-government organizations practices, diversify and intensify their (NGOs) in India, supporting programs about Rs 110 Crore for such output, and embark on profitable farm- designed to impact more than 140,000 programmes through its ing-related businesses. farmers, including nearly 80,000 women With a focus on supporting women farm- farmers, to date. Philanthropic arm Walmart ers from tribal populations and vulnera- The Walmart Foundation underscored ble groups, PRADAN’s Walmart Founda- the importance of smallholder farmers to Foundation. tion-funded LEAP program is expected India’s pandemic recovery. Kathleen Mc- to reach out to 45,000 women farmers Laughlin, president of Walmart Founda- ket information and succeed in building directly benefiting a population of about tion and executive vice president and chief a more efficient and transparent supply 225,000 people. sustainability officer of Walmart Inc., said, chain. “The Walmart Foundation and PRADAN “The global COVID-19 pandemic has in- How the grant helps livelihood? share a vision of building sustainable com- creased pressure on India’s farmers, espe- Through its grants, the Walmart Founda- munities by creating opportunities for cially women farmers shouldering extra tion works with well-established NGOs marginalised people. With Project LEAP, responsibilities in the household while that support FPOs to develop their ca- we are working together to empower seeing their incomes diminish overnight.” pabilities and scale to more members. women farmers from remote geographies The new fund will be utilised by its NGO The overall aim is to help FPOs develop to set up FPOs and help them leapfrog to partners to further scale their efforts to knowledge of sustainable farming practic- the modern economy via robust and fair help farmers earn more from improved es, share business best practices, add value commodity value-chains,” Narendranath output and fair market access. They will to primary agricultural commodities and Damodaran, executive director, PRA- also focus on increasing opportunities for improve access to finance and markets. DAN, said. T women farmers via farmer producer orga- NGOs and their FPO partners proved www.thecsruniverse.com The CSR Universe November 2020 14 News

Flipkart partners with GiveIndia and GivingTuesday India to encourage donations for people in need

o extend support to communities in loyalty currency. Tneed during the Covid-19 pandem- As the current health crisis has laid em- ic, e-commerce marketplace Flipkart has phasis on social inequality, Flipkart partnered with GiveIndia for DaanUtsav through its wide reach and accessibility, and GivingTuesday India – a one-of-a- will enable stakeholders to come forward kind online giving movement that en- and contribute to rebuilding the commu- Response Fund. Flipkart also utilised its courages citizens, to donate towards caus- nities that have been disrupted in these Super Coins programme (a reward pro- es they believe in. unprecedented times. gramme) to enable consumers to donate Starting from October 2, Flipkart will Sustainability & Social Responsibility over 4 lakh masks to frontline workers highlight many such causes on its plat- head at Flipkart, Mahesh Pratap Singh and marginalised communities and near- form and encourage its employees, sell- said “Our goal this festive season is to en- ly 8 Lakh meals to the poorest of the poor. ers, and consumers to make a positive courage giving to worthy causes and to try Pushpa Aman Singh, CEO of GuideStar impact through their contribution. The and serve communities that have been af- India and the Global Leader for Giv- causes covered under GivingTuesday In- fected by the pandemic. We aim to inspire ingTuesday India, said, “It is very import- dia and DaanUtsav 2020 includes a wide our ecosystem of consumers, employees ant to make every single person realise spectrum of issues in areas such as Skill and sellers to extend their support to the that they have the capacity to impact lives, Development, Sustained Livelihood and causes they support through the means of no matter how much or how little they Inclusion and Empowerment of Women. our platform.” h av e .” The e-commerce company is simplify- E R Ashok Kumar, President, GiveIndia, DaanUtsav is an annual festival that en- ing the process of donating by leveraging said, “It is through partnerships with plat- courages selfless giving and celebrates the power of technology to offer over 25 forms like Flipkart that we will get closer generosity. It started with a handful of vol- Crore of its users a seamless and conve- to our vision of seeing every Indian giving unteers has now become a national phe- nient way to donate online for the benefit back to society – now, with the pandemic, nomenon that takes place every year from of the underserved. more important than ever.” October 2-8. GivingTuesday is a global Its customers will also be able to donate Flipkart had recently partnered with generosity movement in 70+ countries through Super Coins, which is a seamless GiveIndia to raise funds amounting to that is anchored in India by GuideStar In- and easy way of donating through their Rs 4 Crore for the organisation’s Covid dia as a DaanUtsav celebration. T

Credibility Alliance, Rise Against Hunger India and Kaizzen join hands to train non-profits digitally

country to embrace technology and use Treading on these lines, we are focusing digital tools to enhance their governance, on the empowerment of grassroots NPOs management, program delivery and com- for digital inclusion, development impact, munity impact. This will be done through and sustainability.” a series of training and immersion pro- Through the initiative, they will identify grams. It will also bring together NGO at least 2000 grassroots NPOs and will leaders, board members, IT and commu- develop their understanding, skills, and nication teams, CSR foundation commu- ith an aim to train Non-profit or- systems for digital transformation. Based nication teams, Individuals interested in ganisation (NPOs), Credibility on the need-assessment of NPOs, they W India’s social impact sector and IT leaders Alliance, Rise Against Hunger India and will also build, develop and test tools and interested in NPO digitisation. Kaizzen have launched ‘DigiKushal’ proj- communication platforms. They are also Speaking on the initiative, Executive Di- ect on the eve of Gandhi Jayanti. The tar- planning to organize region-wise orienta- rector of Credibility Alliance Dr. Har- get is to train 2000 NPOs by the end of the tion and training programmes. ish Vasishth said, “The increased use of second year of the project. Adding on to this, Executive Director of technology has been at the forefront for This project aims to encourage Indian Rise Against Hunger India Dola Moha- NPOs, be Income Tax, FCRA registration non-profit organisations spread across the patra said, “NPOs are now forced to re- or quarterly disclosure or tax compliance. www.thecsruniverse.com The CSR Universe November 2020 15 News think how they communicate about their vices Vineet Handa said, “This initiative is The initiative will begin with workshops work to the outside world. The donor and aimed at bringing about a change in the and interactive training in the batches of fundraising world is also changing at both social sector and to bridge this digital di- 30-40 participants. Credibility Alliance institutional and individual levels, which vide. DigiKushal will sensitize the NPOs will develop mechanisms and linkages for can be harnessed effectively through digi- on various dimensions of digital commu- follow-up support and assistance to help tal engagement.” nication and marketing, the importance in digital engagement and transforma- Founder and CEO of Kaizzen PR Ser- and urgency of learning the digital way.” tion. T

Mahindra group commemorates 75th anniversary, pledges to become carbon neutral by 2040

ahindra group commemorated its bon, climate friendly product lines and ● ‘Employee Social Options’ (ESOPs) en- M75th anniversary celebrations this corporate practices, including: EVs, green courages employees to volunteer for vari- week. The group on this occasion shared housing, solar business, micro irrigation. ous CSR projects. Year on year, Mahindra its achievements on the social front which Along with highlighting its effort on Group employees have contributed more by any standards are exceptional. Its social ensuring green ecology, the organiza- than 3.3 million person-hours achievement list includes efforts to rejuve- tion also shared its commitment and Commenting on this significant mile- nate the environment and the changes it achievement towards empowering girls, stone, Anand Mahindra, Chairman, Ma- has brought in individual lives. youths and farmers. hindra Group said, “The Mahindra Group In a statement, Mahindra Group stated ● Project Nanhi Kali has supported the has remained resilient and thrived over that it has pledged to become carbon neu- education of over 450,000 underprivi- the past 75 years by staying true to its core tral by 2040 a decade ahead of the Paris leged girls till-date. values and high standards of corporate Agreement’s target by optimizing energy ● A total of nine Mahindra Pride Schools governance every single day. These values efficiency, focusing on the use of renew- have trained 39,280 youth from socially seek to drive positive change in the lives able energy and creating carbon sinks. It and economically disadvantaged back- of our stakeholders and the communities also said that the Project Hariyali com- grounds. 100% of the students have been we serve around the world, while ensur- mits to planting more than 10 Lakh trees placed. ing we remain agile and future ready. I am annually. ● 6,519 Mahindra Pride Classrooms have filled with enthusiasm and gratitude as The company’s concerns and commit- trained till date 2,87,417 youths, thereby we make this commitment toward giving ment towards the environment are visi- drastically improving their chances of be- back to the community, in a particularly ble through its achievements so far: ing gainfully employed. tough year for humanity.” ● It has planted over 17 million trees till ● Mahindra marked its 60th anniversary date. by redefining corporate social responsibil- On this occasion, its employees pledged to ● Most of the M&M plants are certified ity at the Mahindra Group, and pledged contribute 7,50,000 hours volunteering to Zero Waste to Landfill. 1% PAT towards CSR initiatives which in- increase the well-being of the communi- ● It is a water positive Group. cluded providing cochlear implants to 60 ties globally, as part of Mahindra’s global ● Mahindra has a $600 million green hearing-impaired underprivileged chil- celebration of the ‘Spirit of Service.’ T product portfolio that consists of low car- dren across the country. www.thecsruniverse.com The CSR Universe November 2020 16 News

the years to come.” As per the body, the new bill passed by the Lok Sabha explicitly mentions that benefits of CSR could be provided to employees of the port’s board. It also includes customers, business partners, local communities , environment etc in the possible new beneficiaries list of CSR, so the major ports of India should also offer CSR support to skilling initiatives aimed at increasing the global share of Indian seafarers, it said. Thakur was quoted saying, “Since the Ma- Maritime body seeks Ports’ CSR jor Port Authorities Bill, 2020 will apply to the major ports of Chennai, Cochin, Jawa- funds for maritime training harlal Nehru Port, Kandla, Kolkata, Mum- bai, New Mangalore, Mormugao, Paradip, infrastructure V.O. Chidambaranar and Visakhapatnam; n Monday, Maritime Union of India dia to strengthen the country’s maritime the huge corpus of CSR funds will prove O(MUI) sought CSR funds of 12 ma- training infrastructure.” to be extremely beneficial for all seafarers jor ports of the country for the purpose Last month, the lower house of the par- residing across various states of India.” of strengthening maritime training infra- liament passed the Major Port Authorities Among the other demands of the MUI, structure. The country’s 12 major ports Bill, 2020 which intends to offer great- focusing on supporting Indian women include Deendayal (erstwhile Kandla), er autonomy to 12 major ports in deci- who are keen on becoming world-class Mumbai, JNPT, Mormugao, New Manga- sion-making. merchant navy officers, was also includ- lore, Cochin, Chennai, Kamarajar (earlier The news agency PTI quoted MUI Gen- ed. This specific demand was based on the Ennore), V O Chidambarnar, Visakhapa- eral Secretary Amar Singh Thakur saying, fact that women are a minuscule part of tnam, Paradip, and Kolkata (including “The Bill provides that every major port’s the shipboard workforce. Even the glob- Haldia), reported a news agency. board may use its CSR funds for providing al organisations like the International In the statement, MUI said, “India’s oldest various social benefits, including skill de- Maritime Organisation and International union of merchant navy officers, the Mar- velopment. We urge these ports to spend a Transport Workers’ Federation have em- itime Union of India (MUI) has sought sizeable amount of CSR funds in upgrad- phasized over the inclusion of more wom- CSR support from 12 major ports of In- ing maritime skills of Indian seafarers in en in the industry. T

Vistara partners with Indian Ho- tels Company and Robin Hood Army to distribute nutrition and sanitisation items

joint venture of Tata Group and Sin- contained dry ration and sanitisation Agapore Airlines, Vistara has part- items for a family of four. Vistara, said, “This pandemic has affected nered with Indian Hotels Company Lim- These kits were distributed to local com- all our lives in one way or another, but the ited (IHCL) and Robin Hood Army to munities across Vistara’s network in In- challenges are of another magnitude of distribute over 100,000 nutrition and san- dia including metros like Delhi, Mumbai, those who are disadvantaged.” itisation items among the needy, as part of Chennai etc. and other cities including The ‘Vistara Wellness Initiative’ is built the ‘Vistara Wellness Initiative. Raipur, Leh, Srinagar etc, said the compa- with the collective strength of our work- Earlier, Vistara had observed September ny in a statement. force to provide assistance to them in 2020 as the National Nutrition Month. The project is being executed in collabo- this time of need. As a conscientious cor- This was a collective effort where in Vis- ration with a few NGO partners including porate citizen with community service tara employees donated the sanitisation Robin Hood Army who are managing the deep-rooted in our organisation’s ethos, and personal hygiene products and Vis- distribution, it said. this ongoing initiative is an sincere effort tara contributed dry food items to create Rashmi Soni, Vice-president & Head of in providing aid in whichever way possi- over 1,000 Wellness Kits. Each of them Corporate Communications and CSR, ble. www.thecsruniverse.com The CSR Universe November 2020 17 News

SEEDS and Honeywell come together to provide more than 1 Crore meals to the marginalised communities across nine cities aims to provide an additional 7 million “We are committed to reaching out to the meals across nine cities: Delhi, Guru- bottom 1% most vulnerable communities gram, Bengaluru, Pune, Madurai, Harid- during any crisis. Though the country is war, Dehradun, Chennai, and Hyderabad. currently under the unlock phase, there EEDS (Sustainable Environment and Cumulatively, this multi-city outreach will are still communities struggling against SEcological Development Society), cover 1.78 lakh people. daily hardships.” a Humanitarian organisation has part- Each food kit comprises rice, wheat flour, While President of Honeywell India, Ak- nered with Honeywell to distribute food sugar, pulses, cooking oil, and salt. shay Bellare said, “In the last few months, kits among people affected by the coro- At the beginning of the countrywide Honeywell reached out to five cities and navirus pandemic. The partnership aims lockdown, there was a huge outpouring offered 12,300 relief packages to 61,500 to provide 1.07 Crore meals across nine of support for the displaced and margin- people. We are doing yet another drive cities. The target group of the initiative in- alized. These efforts have come down sig- to offer basic food rations across multiple clude daily wagers, contract workers, and nificantly since the country began to re- cities in support of communities.” migrant populations who have been dis- start and reopen. However, there are large Over the coming weeks, SEEDS will en- placed because of the lockdown. swathes of population – especially among gage with social volunteers and govern- While phase-1 of the distribution drive migrant workers – that continue to suffer ment officials to undertake the distribu- provided around 3.7 million meals across from job losses and depleted savings. tion drive. T five cities, in phase-2, this partnership Co-Founder of SEEDS, Manu Gupta said,

Reckitt Benckiser pledges to double its social investment from £10 to £20 million to promote hygiene

ith its flagship BSI Campaign, protecting the environment through sus- WHealth and Hygiene Company tainable methods. Reckitt Benckiser (RB) has pledged to Last year, the campaign transitioned from double its social investment from £10 ‘Swachh to Swasth.’ The health-oriented As part of behaviour change communi- to £20 million to promote hygiene and focus of this campaign was nutrition for cation Initiatives, BSI plans to double the health practices in the fight against the mother and child. With the advent of outreach of Dettol Hygiene School Pro- current Covid-19 pandemic. COVID-19, this year, the focus is on the gramme will train over 5 million school Supported by Campaign Ambassador, three pillars: health, hygiene & environ- teachers with a conscious focus on the Amitabh Bachchan, this year the cam- ment that can together keep the world ‘role of Hygiene and COVID-19 pre- paign is committed to encourage the In- safe, it said. paredness’. dian population to adhere to self-care CEO of RB, Laxman Narasimhan said, Dettol Hygiene impact bond is another practices as a driver of change for a safer “COVID-19 has triggered the much-need- programme through which the company tomorrow. ed government focus on healthcare infra- plans to reduce cases of diarrhea amongst In alignment with the National Digital structure development. It is evident that 2.5 million children in Uttar Pradesh in Health Mission (NDHM) initiated by the the pandemic will bring a paradigm shift the next 3 years. It also has the Nutrition PM’s Digital India movement, RB BSI will in not only the way health & hygiene will Impact Bond; the programme in the next catalyse robust reforms towards enhanc- be practiced, but the way it is envisioned- four years aims to reach 1,77,000 mothers ing health and hygiene to the last mile in by the government, the industry as well of undernourished children across 1,000 the next few years, claims the company. as the community at large. To encourage villages with a target of 40% reduction in The campaign initiatives will focus on self-care health & hygiene practices, we the number of children under five who propagating better health practices, prop- are launching, healthily app for the Indian are stunted, and to reduce and maintain er sanitation and adequate nutrition while population. “ childhood wasting to less than 5%. T www.thecsruniverse.com The CSR Universe November 2020 18 News

The company said that under the project ‘Rakshak’, approximately 30 000 Made-in- India Khadi Masks will be handed over to the Gujarat & Maharashtra state governments for creating a Safe and Healthy En- vironment. Another project named ‘Shikshak’ started in September 2020. Under this project, 1 000 Tablets loaded with 2 years academic course curriculum will be distributed to the children of Covid-19 Warriors from lower income groups. The third project named ‘Grameen Sa- nitisation’ also started in September is focused sanitization. The company will be undertaken to disinfect 292 rural locations across India. A mobile van will Hyundai Motor donates Khadi masks sanitize public spaces in these areas using in Mumbai slum Ministry of Health approved disinfectants ensuring a safe ecosystem. yundai Motor distributed over 10 at the forefront in providing COVID-19 Earlier this year, to combat the chal- H000 Khadi masks across multiple relief measures and has extended its sup- lenging environment due to COVID-19, slums of Mumbai, on Tuesday. The reus- port to the Government of Maharashtra Hyundai Motor India Foundation an- able Khadi masks have been distributed in April 2020 in the form of PPE kits, nounced Hyundai Cares initiatives aimed to help the underprivileged residents of masks (3-Ply and N-95), sanitisers and at promoting the safety and welfare of its Mumbai slums protect themselves from dry rations. customers, employees, dealers and busi- the ongoing pandemic. It claimed that during phase 2 of Hyundai ness partners, the company claimed. Commenting on the occasion director Cares, Hyundai will support India’s indig- So far, the company has contributed Rs 7 (Sales, Marketing & Service), Hyundai enous fabric ‘Khadi’ and drive sanitisation Crore to PM CARES fund and Rs 5 Crore Motor India. Tarun Garg said, “The re- campaign in Districts/Tehsils for a safe to Tamil Nadu Chief Minister’s Relief usable Khadi masks have been conscious- and healthy environment for the citizens Fund. ly procured from the self-reliant groups of India. The company claims that it has made do- to support them financially and proudly The company informed that Hyundai nations of Advanced COVID-19 Diag- make them a part of India’s fight against Cares 2.0 CSR initiatives will be under- nostic Kits worth Rs 4 Crore and also dis- the pandemic.” taken under three key Projects. It includes tributed PPE Kits, Masks (3-Ply & N-95), In a statement issued on the occasion, the Project – ‘Rakshak’ which started on Au- Sanitizers and Dry Rations worth more company claimed that Hyundai has been gust 18, 2020. than Rs 9 Crore. T

Biocon funds metro station in Bengaluru under CSR activities; plans to get it named after the company

iocon Foundation, the CSR arm of tion Limited (BMRCL) to contribute Rs BBiocon Ltd on Thursday announced 65 Crore towards funding the construc- that it is going to financially support con- tion of the proposed Hebbagodi Metro jointly with Biocon Foundation for nam- struction of a metro in Benguluru under Station on Hosur Road. ing the Hebbagodi Metro Station as ‘Bio- its CSR activities. The foundation is plan- The MoU was signed between Kiran Ma- con Hebbagodi Metro Station’. ning to approach the state government to zumdar-Shaw, Founder and Managing get the station named after Biocon. Trustee, Biocon Foundation and Mr Ajay Speaking on the occasion Kiran Mazum- In a statement issued on Thursday, Biocon Seth, Managing Director, BMRCL. dar-Shaw, Founder and Managing Trust- Foundation informed that it has signed As recognition of Biocon Foundation’s ee, Biocon Foundation, said, “We are a Memorandum of Understanding (MoU) contribution to society, BMRCL will ap- pleased to partner with BMRCL for the with the Bangalore Metro Rail Corpora- proach the Government of Karnataka construction of the Metro station at Heb- www.thecsruniverse.com The CSR Universe November 2020 19 News bagodi on Hosur Road. Through our con- Biocon Foundation is funding the con- residents and business commuters from tribution of Rs 65 crore, we are fulfilling struction of the Metro station as part of all parts of Bengaluru, reducing traffic our responsibility towards environmental its CSR activities aimed at promoting Sus- congestion on Hosur Road and helping sustainability by providing an alternate tainable Urban Development and Urban lower the environmental impact from ve- means of mobility for the citizens of Ben- Transport, as per the approval of the Min- hicular pollution. galuru.” istry of Corporate affairs, Government of Bangalore Metro will construct a foot Ajay Seth, Managing Director, BMRCL, India. overbridge connecting unpaid area of the said, “We are extremely happy to have The Hebbagodi Metro station is part of Metro Station concourse to the other side Biocon Foundation for coming forth with the new line of 18.82 km from R V Road of Hosur Road to provide access to Metro their support for Sustainable Urban De- to Bommasandra being constructed un- commuters and the general public. It will velopment and Urban Transport. BMRCL der Phase II of the Bangalore Metro Rail also undertake other station access infra- is committed to and is working actively to Project at a cost of Rs 5,744 Crore. This structure such as footpath improvement add 128 km of new metro network in the Metro connectivity would provide a sus- on either side of the station up to a dis- coming five years.” tainable and efficient mode of transport to tance of 500 meters, as per the MoU. T

the accident replays endlessly in the survi- vor’s mind till date. The same is followed by stories and instances from the lives of other survivors who underwent a similar experience and suffer from the same PTSD symptoms, years after the incident. Through the medium of these heart- felt stories, the campaign acknowledges and also informs others that a car crash can cause long term PTSD, if not treated right. As a part of this campaign and to give something back to the society and its people, Tata Motors has also stepped forward to provide one free therapy session to each of the survivors who enroll for this service. Commenting on the launch of this campaign, Head- Marketing of Passenger Ve- hicle Business Unit, Tata Motors, Vivek Srivatsa, said, “We hope that this campaign instills a feeling of realisation regarding mental health amongst all view- ers while encouraging the need to drive safely.” According to Kanika Agarwal, Found- er, MindPeers,“ As a core mental health organisation, we are working with 100’s of consumers daily struggling with Post Traumatic Stress Disorder (PTSD). One World Mental Health Day: Tata Motors partners related to accidents is an ignored niche in our society which negatively impacts sur- with MindPeers for heightening awareness about vivors on their confidence level in all as- Post Traumatic Stress Disorder pects of life. We look forward to changing n the occasion of World Mental seeking counsel for Post Traumatic Stress lives with Tata Motors.” OHealth Day, Tata Motors in associa- Disorder (PTSD) caused by car accidents Throughout the month of October, Tata tion with the MindPeers (a mental health while also providing the survivors with a Motors will be providing a platform for tech service platform) on Friday launched platform to narrate their stories to moti- many accident survivors to tell their sto- a special campaign – ‘Stop the Endless Ac- vate others towards counseling. ries with a video series across their social cident’ – to raise awareness on road safety Emphasizing on the Company’s stance on media platforms to raise awareness. The and trauma caused by vehicular accidents. mental health, this campaign is headlined campaign also promotes the #Safetyfirst Tata Motors along with MindPeers aims by a video, which begins with a narration initiative by Tata Motors, which highlights T to raise awareness on the importance of of a survival story and how the moment of the importance of road safety for all. www.thecsruniverse.com The CSR Universe November 2020 20 News

Pernod Ricard India Foundation and WWF India join hands to safeguard wild elephants in Assam

ernod Ricard India Foundation and conflict with humans with heavy damage MD and CEO, Pernod Ricard India, said, PWWF India have joined hands to con- on both ends. “Creating a positive impact on the envi- serve the Asian elephant through effective The project will build on WWF India’s ronment and the community that we are human-elephant conflict management in experience on human-elephant conflict a part of, is a responsibility we take very Assam. The project covers close to 150 management in Assam, developed over seriously and we measure our growth, not villages in Kamrup, Sonitpur, Biswanath, the last two decades. These measures in- only through the economic value we gen- and Nagaon districts. As part of the proj- clude the use of anti-depredation squads, erate but also through the value and gains, ect, community members will be trained innovative and low-cost fences, and di- that we create for our society and environ- on effective situation management by de- ment. We are happy to partner with WWF veloping a toolkit and forming anti-dep- India in this programme which will help redation squads, which would help them create a long-term convivial relationship protect their property, crops, and lives. With creation of a ‘Safe Ele- between humans and elephants to drive a WWF India’s work spans across themat- Fence’ manual, communities larger restorative co-existence.” ic areas including the conservation of key With creation of a ‘Safe Ele-Fence’ man- wildlife species and their habitats, man- will also be equipped ual, communities will also be equipped agement of rivers, wetlands, and their with training, supplies, and with training, supplies, and institutional ecosystems, climate change adaptation. support for the construction of low-cost While Pernod Ricard India Foundation institutional support for the elephant-safe solar-powered fences. The is a wholly owned subsidiary of Pernod programme will also include training of Ricard India Private Limited (PRIPL), a construction of low-cost Forest Department staff, in partnership fast-growing multinational alcohol bever- elephant-safe solar-powered with the State Forest Department of As- age company. sam to ensure long-term sustainability of The recently published Living Planet Re- fences. conservation efforts on ground. port 2020 outlines the unprecedented Dr. Dipankar Ghose, Director, Wildlife biodiversity loss the world has witnessed and Habitats, WWF India, welcomed Per- over the last 46 years, with a 68% decline verse awareness raising measures. Some nod Ricard India Foundation’s support to in the population of wildlife. The Asian el- of these measures undertaken with the conserve elephants and reduce conflict ephant, being a keystone species, plays an active participation of local communities in four districts of Assam. He said that integral role in forest and grassland eco- and the Assam Forest Department have the partnership will help secure the pop- systems and humanity’s relationship with demonstrated the potential to ensure the ulations of Asian elephants in Assam by nature. However, dwindling forest cover, safety and well-being of local communi- working closely with local communities loss of habitat and shrinking movement ties and the endangered Asian elephant. and the Forest and Railway departments spaces have paved the way for increased Talking about the program, Thibault Cuny, of the state. T www.thecsruniverse.com The CSR Universe November 2020 21 News

can be as common as 3-50% which calls for more attention to these diseases.” He also acknowledged CMC, Ludhiana and Narayan Hrudayalaya, Bangalore who have agreed to provide this advanced care therapy from 2020. Expressing gratitude to Coal India and their CSR team for providing such opportunity to the BPL patients suffering from haematological disorders and extending the support for another two years from 2020, Harsh Vardhan mentioned the issue of high Out-of-Pocket-Expenditure on health services in India, “People go bank- rupt selling ancestral land and the last property paying for their treatment. Rajesh Bhushan, Union Health Secretary, Vandana Gurnani, AS&MD (NHM), Pra- Union Minister Harsh Vardhan launches Coal mod Agarwal, Chairman and Managing Director, Coal India and other senior of- India CSR funded program for Thalassaemia and ficials of the Health Ministry and Coal In- Sickle Cell disease dia were present on the occasion. From the medical community, Dr. Vikram nion Minister for Health and Family not exceeding Rs 10 Lakh per HSCT. Mathews, HOD Hematology, CMC Vel- UWelfare Harsh Vardhan on Wednes- On the occasion, the union minister con- lore, Dr Soniya Nityanand, HOD He- day launched the second phase of “Thalas- gratulated the doctors of SGPGI Lucknow, matology, SGPGI Lucknow, Dr Dinesh semia Bal Sewa Yojna” for the underprivi- PGI Chandigarh, AIIMS Delhi, CMC Burrani, HOD Hematology, RGCI, Dr leged Thalassemic patients virtually. Vellore, Tata Medical centre, Kolkata and Pankaj Malhotra, HOD Hematology, PGI Launched in 2017, this scheme is a Coal Rajeev Gandhi Cancer Institute, Delhi for Chandigarh, Dr. Manoranjan Mahapatra, India CSR funded Hematopoietic Stem the successful transplantation of 135 chil- HOD Hematology, AIIMS New Delhi, Cell Transplantation (HSCT) program dren without charging any physician fee. Dr. Mammen Chandy, HOD Hematol- that aims to provide a one-time cure op- He stated that “Data on the prevalence ogy, Tata Medical Centre, Kolkata, Dr portunity for Haemoglobinopathies like of silent carriers for various Haemoglo- Sunil Bhatt, HOD Hematology pediatric, Thalassaemia and Sickle Cell Disease for binopathies show that it is 2.9-4.6% for Narayan Hrudayalaya , Bangalore, Dr. Jo- patients who have a matched family do- β-Thalassemia, while it can be as high seph John, HOD Hematology, CMC Lud- nor. The CSR initiative was targeted to as 40% for sickle cell anaemia especially hiana and many children affected by Thal- provide financial assistance to a total of among the tribal population. Haemoglo- assemia along with their parents joined 200 patients by providing a package cost bin variants like HBE in eastern India the programme virtually.

for the execution of these 29 different projects. It’s Indian partners picked for the execution of its projects include Sree Padma Rani Mary Mahila Mandali, Tech- nology Informatics Design Endeavour (TIDE), ONYVA, United Way Bengaluru and Objectif France Inde (OFI). The foundation is the philanthropy arm of France based Alstom which is engaged in construction of several metros in India. Alstom Foundation partners with OFI, ONYVA, TIDE, Unit- On October 15, Alstom Corporate Foun- ed Way Bengaluru and Shree Padma Rani Mary Mahila dation announced the list of 29 partners Mandali to execute philanthropic work in India who will get the financial support of projects for the 2020 cycle. With a total of 167 or its philanthropy works in the year with 23 other projects from different parts projects having been submitted, Alstom F2020-21, Alstom Corporate Founda- of the globe. The project has an overall employees have picked these projects. tion has picked six Indian projects along budget of over Rs 16 crore (€1.9 million) “I am impressed with the level of en- www.thecsruniverse.com The CSR Universe November 2020 22 gagement that my Alstom colleagues are children, and for more remote schools introduce aggregators, connect producers demonstrating! This year, the Foundation bicycles will be provided to girls to over- with aggregators & buyers. will exceptionally have a budget of €1.9 come the distance barrier to education. 5. Another project run by ONYVA to help million, a new increase versus last year, 3. The foundation will also support street children has got place in the list of to better support communities suffering Kushaal Madhepura (Phase 3), a project 29 projects across the globe. Based in New from the Covid-19 fallout. This is import- focuses on a livelihood & health inte- Delhi, TARA Outreach Centre (TOC) is ant: populations have been strongly im- grated intervention for 7 villages near the a day care centre, which provides protec- pacted these past months due to economic Alstom facility in Madhepura. In its 3rd tion, basic academic help & awareness difficulties, while ONGs have had trouble year of implementation, it will primarily to children (2-12) who are living in the raising funds for their projects during this focus on enhancing skills & capabilities of streets. TOC builds competencies & skills period” says Anne-Cecile Barbier, Secre- women & girls, on improving health out- to bridge the employability gap. It focus- tary General of the Alstom Foundation. comes using a participatory process, and es on integrated, multi-skill development Indian projects picked by Alstom Foun- on improving the employability potential of the beneficiaries, along with enhance- dation of youth through relevant skill building ment of their language skills. Focus is on 1. Extension has been given to Water for programs. Mathematics, Hindi & English, in order to Life Integrated Water Management Pro- supplement the poor quality of the teach- gram (Phase II) in Tamil Nadu. This is ing for the school-goers. English is mas- implemented by its NGO partner Objectif Alstom Foundation supports sively requested as it notably enhances the France Inde (OFI). and funds projects proposed profile of an employee, increasing his/her This is a multi-facetted project for rural opportunities & providing a better job sta- areas to develop a stable & sustainable by Alstom employees who bility. economic activity based on the respect team up with local NGO 6. Another project which has managed of the environment through agricultural to make space in the list of 29 picked by activities (4 hydraulic infrastructures re- partners and not-for-profit the foundation is ‘Every Drop counts’. habilitation with individual ponds & re- Rooftop Rain Water Harvesting & Per- charge pits, farmers’ trainings, extension organizations to carry out colation Pits at Anekal Taluk, Bangalore of vegetal cover), access to drinking water initiatives aimed at improv- Urban District. A project implemented (Hand pumps installation & training for by United Way Bengaluru aims to reduce use & maintenance) and women empow- ing living conditions in com- dependence on municipal water supply & erment. The foundation has given exten- increase the underground water level, ob- sion to the initial “2020 Water for life” munities located near the jective is to install 50 rooftop structures to program in Tamil Nadu. Groups facilities and project collect rainwater, and subsequently store 2. The foundation will support the ongo- it in tanks for later use. Percolation pits ing programme in Kadapa district named sites around the world. will also help recharge the ground aqui- “A second chance to be in school” fers and wells in rural & urban areas. This Implemented by Sree Padma Rani Mary 4. Another project run by Technology In- is a cost-effective & sustainable way to re- Mahila Mandali, the programme intends formatics Design Endeavour (TIDE) will store the water bodies. to improve access to basic education for also get support in the project financing Established in 2007, the Alstom Foun- children (especially girls) through sup- by Alstom Foundation. The project is dation supports and funds projects pro- porting the enrolment & retention of purposed to help rural, women-led nano posed by Alstom employees who team children missing out of schools. Its ob- businesses & micro enterprises become up with local NGO partners and not-for- jectives are to improve capacities in rural profitable by providing facilitation ser- profit organizations to carry out initiatives communities to effectively respond to is- vices on production, packaging, mar- aimed at improving living conditions in sues of girls education and also to reduce keting along with motivation. This new communities located near the Groups fa- the number of girls not attending school project phase addresses gaps in the micro cilities and project sites around the world. by supporting 103 children (81 girls, 22 & nano rural based enterprises by work- The Foundation’s projects focus on four boys) with logistics & education support ing with the entrepreneurs to suggest axes: Mobility, Environmental Protection, material. Under this programme, incen- product mix, improve techno economics, Energy & Water, and Socio-Economic tive packages will be given to motivate strengthen the supply chain management, Development. T

www.thecsruniverse.com The CSR Universe November 2020 23 CSR Budget Analysis

development, continue to be the main focus of the company’s CSR policy. The various initiatives taken in these areas have had a positive impact on the stakeholders surrounding the communities where such programmes were undertaken by the Company. The company, through Rajanna Trust undertakes its various CSR initiatives, which are monitored by a dedicated internal team of the company at periodic inter- vals. Also, an extensive assessment of the company’s CSR activities and its impact in the community was carried out by a team from IIM Bangalore, claims the company. Dr Ramachandra N Galla is the Chairman of its CSR committee. “CSR has been an integral part of your Company’s culture. The Company has associated itself through Rajanna Trust in philanthropic activities in the field of Ed- Amara Raja Batteries spends Rs 14 Cr+ ucation, Health, Environment and Rural Development”, says the company. on CSR, focuses on education and skill Few important work done by the company in past development Education Rajanna Trust provides financial and op- spent 2.17% of the profit on education and erational support to three schools in vil- ● Prescribed budget: Rs 14.30 Cr skill development. lages close to the Company’s operating ● Actual Spend: Rs 14.35 Cr The company headquartered in Hy- units. derabad had an average net profit of Rs ● Mangal Vidyalayam, Pettamitta, a ● Key CSR areas: Education, 7,14.99 crores for the past three finan- CBSE-affiliated senior secondary school, Health, Rural Development cial years and therefore, was supposed to imparting education to more than 2,200 spend 2% of this amount, calculated as Rs students. One of the largest manufacturers of 14.30 crores on its CSR activities. How- ● Amara Raja Vidyalayam, Karakambadi, lead-acid batteries, Amara Raja Batter- ever, the company went a step ahead and a CBSE-affiliated secondary school near ies Ltd (ARBL) exceeded its prescribed spent Rs 14.35 crores on its CSR activities Tirupati, imparting education to about Corporate Social Responsibility (CSR) in the financial year 2019-20. 900 students. budget, though marginally. The company Health, education, environment and rural ● Amara Raja Vidyalayam, Digu- vamagham, a CBSE-affiliated school lo- Sectors where the company’s CSR budget was spent in 2019-20 cated near Chittoor, was founded in 2016 and is now imparting education to over 1000 students, up to class VII. The schools are being expanded into a secondary school with additional infrastructure. Skill Development This skill development program, carried out with a mission – Skilling Rural India to Make in India – is an 18-month residential course comprising a prudent mix of on-job training at various plants of Amara Raja Group and class-room training. The ARSDC complex houses well- equipped classrooms, laboratories, workshops and hostel facilities for boys and girls. The entire course, inclusive of food, accommodation, uniforms and study ma- www.thecsruniverse.com The CSR Universe November 2020 24 CSR Budget Analysis terial, is free for the students. The students people living in 81 neighboring villages. Amara Raja adopted a 250-hectare plot are also paid a stipend as recognition for The Trust continued to organise health on a hillock in Pemmagutta, in Chittoor their efforts. More than 945 students have camps with specialists from India and district, to develop a plantation. In addi- cleared the course so far. Most of these abroad for people from 86 villages across tion, it purchased and donated a 30-acre students have been inducted into various 12 Panchayats. At these health camps, pa- adjoining plot to the government. The companies in the Amara Raja Group. In tients are provided free consultation and plantation project provided livelihood to 2019-20, 197 students passed out, across medicines. about 40 tribal families. More than 60,000 two batches. Water Conservation saplings were planted in and around the Health The Trust built 23 check dams and desilt- hillock. Under the Blue Sky CSR initiative, The Trust financially and operationally ed three tanks under Rajanna Jalasayamu the Rajanna Trust enjoyed assistance from supports a 30-bed primary health center Program in Chittoor district. Around 60 the communities, school children and its in Chittoor district. Qualified staff and ex- villages, covered under 12 panchayats, employees. T perienced doctors provide preventive and continue to benefit from this project. primary healthcare to more than 50,000 Environment

support and for long term rehabilitation in the aftermath of the pandemic.” The company has a CSR Committee and a CSR Policy in place. It has identified healthcare, children’s education, road safety, environmental sustainability, local area development and livelihood development including vocational training for underprivileged as some of its key areas. It claims that the prospective CSR programmes are presented to the CSR Com- mittee for evaluation. The proposal includes proposed budget, social need for the programme and benefits expected. The CSR Committee recommends desir- able programmes with all necessary details to the Board for approval. All CSR programmes are closely monitored through field visits, comprehensive documentation and regular interaction with beneficiary communities. Eicher Motors spends Rs 55.39 The three-member CSR committee here includes S. Sandilya Chairman, Siddhar- crore on CSR activities, focuses tha Lal and Inder Mohan Singh. The company implements its CSR programmes on its own or through Eicher on health and education Group Foundation (EGF), a section 8 The company’s average net profit for the Company incorporated by the Company ● Prescribed budget: Rs 55.39 Cr last three financial years stood at Rs. and its unlisted subsidiary VE Commer- ● Actual Spend: 55.39 Cr 2,769.48 crores. Thus, its prescribed CSR cial Vehicles Limited (VECV). budget calculated as 2% of this amount How the company has spent its ● Key CSR areas: Health, Eradicat- came as Rs. 55.39 crores. The company CSR budget ing, Hunger, Poverty & Malnutrition, spent this amount on several activities re- Promoting health care, eradicating, lated to health, education and sustainabil- hunger, poverty and malnutrition, san- he motorcycles and commercial vehi- ity. In the year ending March 31, 2019, the itation and making available safe drink- Tcles manufacturer Eicher Motors Ltd. company had spent Rs 45.39 crores. ing water spent Rs 55.39 crore on its activities under The company says, “We have made an ini- 1.The company spent Rs 2.273 crores on Corporate Social Responsibility (CSR) in tial CSR commitment of Rs 50 crores to- disaster relief in Maharashtra, Karnataka, 2019-20. The company’s prescribed CSR wards relief and support measures to fight Kerala and Odisha budget of the year was around Rs 10 crore the pandemic in India and are committed 2. The company spent Rs Rs 3.05 crore on more as compared to the previous year. to increasing spends to deploy additional Road Safety and Community Develop- www.thecsruniverse.com The CSR Universe November 2020 25 CSR Budget Analysis ment Programme Leh, Jammu and Kash- Employment enhancing vocational of Government School in Tiruvottiyur, mir, Lahaul and Spiti, Himachal Pradesh skills Chennai. 3. The company spent Rs 4.83 crore on 1. The company spent Rs .934 crore to Rural Development eradication of blindness and deafness in improve employment opportunities for 1. The company spent Rs 2.83 crore on different part of the country school dropouts unemployed youth by Electrification of Villages in Himalayas 4. The company spent Rs .82 crore on Ho- skill building in local area Chennai and Ensuring environmental sustainability, listic maternal and child well-being in the surrounding area, Tamil Nadu and Guru- ecological balance, maintaining quality local area of Chennai and surrounding gram in Haryana of soil, air and water areas. 2. It spent Rs 4.99 crore on Royal Enfield 1. The company spent Rs .33 lakh on 5. The company spent Rs .40 crore on Centre for Skill Development in Chennai greening of highways in Chennai and sur- improving traffic compliance and man- and few areas of Uttar Pradesh rounding areas agement, reducing fatal accidents & road Promoting Education 2. The company spent Rs Rs .64 crore on safety using behavioural insights in Chen- 1. The company spent Rs 4.46 crore on solid waste management in Leh Ladakh nai Infrastructure development and opera- region 6. The company spent Rs 2.08 crore on tional expenses for School in Alwar and 3. The company spent Rs 1.3 crore on mit- Covid-19 medical, healthcare manage- surrounding area of Rajasthan. igating farm stubble burning in Punjab. T ment and other related activities 2. It spent Rs .24 crore on upgradation

Exceeding CSR expectations: UPL Lim- ited spends 78% more than prescribed CSR budget; focuses on education ● Prescribed budget: Rs 9 Cr is based on two values – “Always Human” and“Open Hearts” and its CSR drive has 4 ● Actual Spend: Rs 16 Cr focus areas- (a) Institution of excellence; ● Key CSR areas: Education, Sustain- (b) Sustainable Livelihood;(c) Nature Conservation and (d) Local and National able Livelihood, Nature Conservation Need. PL Limited has spent 178% of the Uprescribed CSR budget in the financial year 2019-20, spending a total of Rs 16 Crore on its CSR initiatives. The Indian multi-national company which manufactures and markets agro-chemicals, industrial chemicals and also offers products for crop protection had a prescribed CSR budget of Rs 9 Crore for the financial year 2019-20. However, the Mumbai-headquartered company went far beyond the mandatory limit by spending a close to Rs 7 Crore more on its CSR projects. The prescribed CSR budget for a company in a financial year is calculated as 2 % of the average annual profit of the company over the last three years. The company’s average net profit over the last three financial years was Rs 470 Crore. Last year (2018-19), the company had spent Rs 18 Crore on its various CSR activities. The company says that its CSR philosophy www.thecsruniverse.com The CSR Universe November 2020 26 CSR Budget Analysis

CSR Project Location Amount Spent (in Rs Cr) Promotion of Education: Shroff SR Ro- Bharuch, Gujarat 6.78 tary Institute of Chemical Technology (SRICT) an institution specialising in chemical technology to provide the specific needs of the Chemical Industry in Gujarat. Promotion of Education: Sandra Shroff Valsad, Gujarat 4.00 Rofel College of Nursing stands with the desire to nurture up the minds of their students that can be a reason for a smile on the millions they had and will come in contact with in their academics, clinical and community areas. LOCAL AREA NEED – Development Bharuch&Valsad, Gujarat 2.78 Support to communities around UPL locations. Focused initiatives are 1. UPL Suraksha Abhiyaan 2. UPL School Sanitation 3. Support to Seva Yagna Samiti, Bharuch for Neonatal Care. NATIONAL NEED – Development Sup- PAN India 1.91 port for National cause and to organisations like 1. My Super Ward, Mumbai 2. UPL Unnati, Mumbai 3. United Against Child Labour (UACL) 4. Global Parli Project, Marathwada 5. Vandri Cluster development 6. Ekatrita Bhavisya, Vidharbha 7. Save the Children India (SCI) to support Special Care Centre 8. Friends of Tribal Society 9. THE FOUNDATION for Project REACH 10. ApneAap Women’s Collective (AAWC) 11. Cycling for Widows 2020 12. Project “Asptal” – Mobile Medical Ser- vice at Hamirpur, Himachal Pradesh

UPL Limited CSR Committee is headed by Sandra Shroff who is also a non-executive Director in the company. The other members of the CSR committee includes Pradeep Goyal and Vikram Shroff. T

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www.thecsruniverse.com The CSR Universe November 2020 27 CSR Budget Analysis Shree Cement spends Rs 40.47 crore on CSR activities; women empowerment, healthcare and skill development key areas

ing of its CSR activities and programmes, ● Prescribed budget: Rs 40.31 Cr it claims. ● Actual Spend: Rs 40.47 Cr In order to oversee all its CSR initiatives and activities, the company has constitut- ● Key CSR areas: Skill Training, ed a Board level Committee – “Corporate Rural Development, Health Social and Business Responsibility Com- mittee” (CSBR Committee). Its CSBR OP Setia is the Chairman of this commit- hree Cement has spent Rs 40.47 crore Committee comprises six members in- tee. Other members of the committee in- Son various activities under its Corpo- cluding four independent Directors and clude Prashant Bangur, Nitin Desai, San- rate Social Responsibility (CSR) in the fi- two Working Directors and it is chaired jiv Krishnaji Shelgikar, Uma Ghurka and nancial year 2019-20. by an Independent Director. PN Chhangani. The average net profit of this cement manufacturer company for the past three fi- Here is how Shree Cement spent its CSR budget on different sectors: nancial years stood at Rs 2,015.69 Crore. Accordingly, its prescribed CSR budget, Serial CSR projects or activities identified Amount No spent (in calculated as 2% of this amount was Rs Rs crore) 40.31 Crore. However, the company 1 Support for marriages of BPL girls of marginalized communities, financial assistance 9.47 claims to have spent 2.01% of the aver- on birth of girl child, training and skill development of rural women, formation of age net profit of past three financial years, SHG for undertaking entrepreneur activities which is Rs 40.47 Crore. 2 Support for rural cultural programmes, festivals and melas, development works at 7.90 The company in its annual report says various social and religious places/ institutions of nearby areas, sponsorships/ con- that the company’s initiatives in the field tributions for various events to promote art, music, dance, literature, poetry, etc. and of Corporate Social Responsibility are in- support to institutions of repute engaged in activities in line with the CSR policy tended to cover a wide spectrum of com- 3 Construction or repair of roads in nearby villages, various community assets and 6.57 munities including the disadvantaged, community structures and buildings vulnerable and marginalised stakeholders. 4 Organising health camps, running health management centres, mother & child 6.29 healthcare programs, sanitation facilities and raising awareness, support to victims Focus of Shree Cement’s CSR activities are of natural disasters and accidents, support for Autistic children and expenses on education, healthcare, livelihood support, COVID-19 mitigation and relief measures rural and infrastructure development, 5 Basic facilities, security and medical services to old-aged people, distribution of es- 6.24 support to elderly and needy people, com- sential items, food etc to needy people on various occasion and ad-hoc basis munity hygiene and sanitation, women 6 Skill enhancement trainings for Promoting masons, programs on consumer educa- 5.71 empowerment etc. tion and awareness programs for students of IITs and IIMs, on-site training to ITI The company carries out its CSR activi- passouts ties through Shree Foundation Trust. The 7 Financial assistance, civil works, furniture & fixture, education materials, sanitation 3.07 company also engages with the local com- facilities uniform etc in government school, celebration of national days, imparting munity to ascertain their needs for plan- computer education and training, adoption of Anganwadi centres, scholarship and financial assistance to needy students, company run schools ning, coordinating and routine monitor- T

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www.thecsruniverse.com The CSR Universe November 2020 28 CSR Budget Analysis

Exceeding expectations: NTPC spends whopping Rs 305 Crore on CSR activities in 2019-20 itation, Safe drinking water and Educa- company’s operations, ensuring that the ● Prescribed budget: Rs 252.68 Cr tion. However, capacity building, wom- majority of the CSR funds are spent for ● Actual Spend: 304.92 Cr en empowerment, social infrastructure activities in local areas. During the year ● Key CSR areas: Education and livelihood creation and support through 2019-20, the company claims to have Skill Development, Environmental innovative agriculture & livestock devel- benefited 500 villages and more than 450 Sustainability, Eradicating Hunger opment, support to Physically Challenged schools through its various CSR initiatives & Poverty Person (PCPs), and activities contributing at different locations. towards Environment Sustainability are Effectiveness of CSR and Sustainability also taken care of under its CSR. programme here is assessed through both TPC, the Indian Public Sector Un- It gives preference for CSR & Sustain- internal and external evaluations, claims Ndertaking (PSU) engaged in genera- ability activities to local areas around the the company. tion of electricity and allied activities has spent Rs 52.24 Crore over and above its Details of Funds spent by NTPC under CSR activities prescribed budget under Corporate Social Responsibility (CSR) for the financial year 2019-20. The company’s total CSR expenditure stood at Rs 304.92 Crore against its prescribed budget of Rs 252.68 Crore. According to the company, its average net profit for the previous three financial years combined was Rs 12,633.85 Crore. Accordingly, its CSR budget was calculated (2% of the average profit over the last three financial years) as Rs 252.68 Crore. However, the company went a step ahead and spent 20% more than the prescribed limit. The company which spent Rs 304.92 Crore in 2019-20 had spent Rs 281.45 Crore in 2018-19. The company’s CSR covers a wide range of activities including implementation of a few key programmes through NTPC Foundation. The focus areas of its CSR & Sustainability activities are Health, San- www.thecsruniverse.com The CSR Universe November 2020 29 CSR Budget Analysis

Its CSR Policy was formulated in July 2004 Health & Sanitation the village youth and has undertaken live- and revised in 2010, 2016 and 2019 as ● Infrastructure & support for equipment stock development and crop management “NTPC Policy for CSR & Sustainability” at National Cancer Institute Nagpur for projects. in line with the Companies Act 2013 and cancer treatment. ● To enhance employability through vo- Department of Public Enterprises (DPE) ● Setting up Burn Units at AIIMS Pat- cational training, skill upgradation and Guidelines for CSR. na, AIIMS Bhubaneswar & King George income generation programs, Your Com- This Committee has been constituted as Medical University Lucknow. pany has adopted 18 Industrial Training per the requirements of Section 135 of the ● Construction of Eye Hospital at Dadri, Institutes (ITIs) and is setting up 8 new Companies Act, 2013. UP and of operating room complex at Eye ones. The company’s CSR Committee has Vi- hospital in Bhubaneswar. ● It has signed Memorandum of Under- nod Kumar as its Independent Director ● The company operates Mobile Health standing (MoU) with National Skill De- and the Chairman of the Committee Clinics at 10 locations benefitting about velopment Corporation (NSDC) to devel- Focus areas of the company’s CSR activ- 80,000 persons per year op the skills of 30000 youth over a period ities are: ● Revival and continuous operation of of 05 years spread in 12 states including Education Mechanized Solid Waste Management 8,000 youth of J&K in order to make all of ● Four-week residential summer work- plant at Karsada, UP. them self-employable. shops for more than 1,800 girl children in ● 50 Sanitary Napkin Mini Manufactur- Disaster Relief the age group of 10-12 years studying in ing units (MMU) installed in the state of ● Substantial support in the relief activi- Govt. schools in the vicinity of 23 NTPC Odisha. ties during the FANI Cyclone in Odisha. Locations through its flagship program ● Installation of sanitary napkin vending ● Support committed for Redevelopment “Girl Empowerment Mission” (GEM) machine and incinerators in more than of Kedarnath town, Uttrakhand and its wherein interventions were undertaken to 40 Govt. schools and colleges benefitting surrounding areas devastated during nat- make the girls self-reliant and confident in substantial no. of girl children. ural calamity of 2013. all walks of life. ● Proactive relief measures like regular sa- Promotion of Sports ● Implementation of projects for im- nitisation of villages, distribution of PPE ● Promotion of Archery Sports by fund- provement of learning levels in about 130 kits to health professionals face masks to ing National Ranking Archery Tourna- Government Schools. villagers and supply of groceries to the ments and National Archery champion- ● Construction of school & hostel for community. ships. tribal children near NTPC Rihand, in UP. ● The company is supporting the develop- ● Adoption & Promotion of football in Construction of school buildings at Vara- mental & beautification works at Charmi- the state of Chhattisgarh. nasi UP, Hoshangabad MP & Sambalpur nar Hyderabad, under ‘Swachh Iconic Others Odisha. places Project’ of Govt. of India ● Installation of Energy Efficient Pump ● Smart Tab labs in Government schools Livelihood Generation & Vocational System in the fields of farmers residing in vicinity of 03 NTPC Stations. Training near Your Company stations located in Quality education primarily to rural com- ● To enhance income generation oppor- identified five districts of Uttar Pradesh. T munity children through 34 schools locat- tunities within the villages, your Com- ed in NTPC townships. pany has provided vocational training to

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Despite losses, Tata Motors continues CSR projects; Spends Rs 23 Cr in 2019-20

● Prescribed budget: Nil ● Actual Spend: Rs 22.91 Cr ● Key CSR areas: Education, Health, Employability ata Motors has spent Rs 22.91 Cr on Tits Corporate Social Responsibility (CSR) in 2019-20 despite incurring an average annual loss of around Rs 600 Cr over the past three years. “An amount of Rs 22.91 Crore was spent towards various schemes of CSR. The prescribed CSR expenditure required to be spent in FY 2019-20 as per the Companies Act 2013 is Nil, in view of net profit of the Company being negative under Section 198 of the Act,” said the company which is world’s leading automobile manufacturer of cars, utility vehicles, buses, trucks and Last year (2018-19) also, the company had challenges in the field of Health (Aarog- defense vehicles. spent more than Rs 22 Crore towards var- ya),Education (Vidyadhanam), Employ- As per the company officials, the compa- ious CSR schemes. That, despite the aver- ability (Kaushalya) and Environment (Va- ny recorded an average loss of Rs 600.07 age loss over Rs 1,496 Crore. sudhara). crores in the last three financial years. Part of the USD 100 billion Tata group, According to the company, its CSR proj- The CSR committee at the company is Tata Motors’s CSR efforts are directed to- ects positively impacted over 8.3lakh lives headed by Om Prakash Bhatt. wards addressing some of India’s major in the year 2019-20. www.thecsruniverse.com The CSR Universe November 2020 31 Tata Motors’ six-pronged CSR strategy derprivileged students (who cannot afford meritorious engineering candidates IIM- balances; the needs and aspirations of the additional tuition fee) for various subjects Bombay & IIT Gandhinangar. Students community, Sustainable Development like English, Math and Science. from vulnerable families are screened, se- Goal agenda and the National priority The company runs special coaching class- lected and supported till they finish their need through its common minimum pro- es in partnership with two NGO partners engineering. They also receive mentorship grammes. The human life cycle approach namely Swami Vivekanand Youth Move- from the senior leadership of Tata Motors. advocates interventions right from, the ment and Vidya Poshak in Dharwad. Once the students graduate and find jobs, prenatal care to education, across the These are series of free they voluntarily contribute to this revolv- spectrum – right from high-school level supplementary tutorials given to under- ing fund. This project crossed its thresh- to professional courses, leading to em- privileged students of class 8-10 (who old of self sufficiency last year with over ployability and employment, thus cater- cannot afford additional tuition fee) for 10% of pass outs contribute to the corpus. subjects like English, Math and Science. IIT JEE Coaching Further, the brightest of the minds are Tata Motors – Avanti, Jawahar Navol- SN CSR Area and Project Total Spent prepared to crack competitive entrance daya Vidyalaya (JNV) IIT-JEEcoaching 1 Employability Enhancing 5.63 exams (by Vidya Poshak). Program helps students from rural areas Skill Development: Skill and also those financially underprivileged Development and vocational skills in Automotive and Tata Motors’ six-pronged background, by creating opportunities for students interested in Science and Mathe- Non-Automotive Sector CSR strategy balances; the 2 Promotion of Education: 9.59 matics to qualify some of the world’s most Promoting primary and sec- needs and aspirations of difficult selection tests- JEE and NEET en- ondary education in Rural trance exams for IIT and Medicine. and Socially/ Economically the community, Sustainable Leap programme Backward communities Learn, Earn and Progress (LEAP) pro- 3 Eradicating Hunger, Pro- 5.59 Development Goal agenda gramme our flagship skilling programmes moting preventive healthcare, Malnutrition, sani- and the National priority that trains the youth in auto technician tation and safe drinking trade. Run in a Public-Private-Partnership water: Preventive and cura- need through its common mode across 15 States, the programme tive health services in Com- trains over 4000 school dropout youth munities minimum programmes in over 60 member Industrial Training Institutes who are members of our NGO ing domains, starting from community Another such programme is run across partner of Skills for Progress (SKIP). The engagement, to social upliftment and en- 191 Bombay Municipal Schools covering one-year training comprises 9 months of vironmental transformation, the compa- over 24000 students. The programme is on the job training at Tata Motors dealer- ny says. run in association with Global Education ship and authorised service stations where As reflected in the table above, the com- Trust. A similar activity is also run in they receive market competitive stipend. pany has accorded highest priority to Jamshedpur where the company has mul- Students are evaluated through a rigorous education in its CSR initiatives. Some of tiple factories and workshops. assessment by ASDC that has led to over company’s key CSR programmes related Financial Aid Programme 85% of the youth finding job post comple- to education is listed below: Financial Aid Programme (FAP) is a joint tion of training. The course gained popu- Special Coaching Classes & IIT JEE initiative between Tata Motors and Alu- larity and the number of admissions shot Coaching mini Association of the Indian Institute to 1500% in 4 years’ time and many are Pre-Metric Classes are a series of free sup- of Technology. Together we have created preferring it over conventional vocational plementary tutorials that are given to un- a revolving fund to support needy and training programmes. T

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PPE kits/sanitisers and funding of ventila- tors in hospitals,” he added. Employees of the company also voluntarily contributed about RS 30 Crore from their salaries over four months. The CSR Policy of ONGC is approved by the Board of ONGC at the 269th meeting held in 2015 and is in consonance with the CSR Policy framework enshrined in the Section 135 of Companies Act, 2013, Companies (CSR Policy) Rules, 2014 notified by Ministry of Corporate Affairs, Government of India and Guidelines on Corporate Social Responsibility and Sus- tainability for Central Public Sector En- terprises issued by Department of Public Enterprises, Government of India, says the company. The CSR projects or programmes of the company are implemented through in- house CSR team and ONGC Founda- tion. The company also implements its CSR agenda through other trust, society or company established under Section 8 of Companies Act, 2013, having a track record of minimum three years in undertaking similar programmes or projects. Its CSR Committee includes Amitava Bhattacharyya as chairman and Subhash Kumar, Alka Mittal and RK Srivastava as members. Exceeding expectations: Major highlights of CSR activities for the financial year 2019-20 ONGC spends Rs 607 Crore ● 60% of CSR expenditure towards School Education, Nutrition and Healthcare as notified by DPE for CSR of CPSE’s in on CSR activities in 2019-20 2019- 20 ● 33% of CSR Budget executed towards of past three year’s net profit) for the fi- ● Prescribed budget: Rs 571.8 Cr Swachhta Projects as directed by MoPNG nancial year 2019-20 was calculated as ● CSR expenditure aligned towards ● Actual Spend: Rs 607 Cr Rs 571.814 Crore. However, the company achieving the objectives of UN Sustain- spent Rs 607 Crore this year. ● Key CSR areas: Education, Nu- able Development Goals, covering 12 out In the company’s annual report, Chairman of 17 sustainable development goals trition and Healthcare, Sanitation and Managing Director, Shashi Shankar ● 20 Aspirational Districts adopted in 11 claimed, “This was the fourth consecu- states where 599 projects have been im- he Indian public sector multination- tive year that our CSR expenditure has plemented amounting to Rs 6.151 Crore al company, Oil and Natural Gas surpassed Rs 500 Crore”. In the Financial T benefitting 4 lakhs rural population Corporation (ONGC) has spent Rs 607 year 2018-19, the company had spent Rs ● 4.30 Lakh patients benefitted through Crore on activities under Corporate So- 614.64 Crore on its CSR activities. healthcare initiatives cial Responsibility (CSR) in the financial “During the exceptional times of ● 4.98 Lakh students benefitted through year 2019-20. The company which was COVID-19, when people on the margins educational initiatives. T conferred with ‘Maharatna’ status by the are rendered more vulnerable, ONGC has Government of India in November 2010, stepped in with massive efforts to support spent Rs 35 Crore over and above its pre- them. In addition to contributing Rs 300 scribed CSR budget. Crore to the PM Cares Fund, we executed Its average net profit for the past three -fi CSR projects worth RS 20 Crore benefit- nancial years stood at Rs 28,590.70 Crore ting more than 26 Lakh fellow country- and its prescribed CSR expenditure (2% men through distribution of food/ masks/ www.thecsruniverse.com The CSR Universe November 2020 33 CSR Budget Analysis

TFCI spends Rs 2.13 Crore on CSR; Major chunk goes to PM National Relief Fund

● Prescribed budget: Rs 2.13 Cr three years) in compliance with CSR ob- in the country by preservation/protec- jectives and Policy of the company and tion/ enhancement of tourism products of ● Actual Spend: 2.13 Cr the total CSR approved amount of Rs 2.13 the country. Crore was spent,” the company reported. Major areas of spending in the financial ● Key CSR areas: Skill Training, The major thrust area of the company is year 2019-20 Livelihood, Environment Sustainability to promote and create additional employ- ● A huge chunk of Rs 1.60 Crore was con- ment opportunities particularly in Tour- tributed towards the Prime Minister’s Na- ourism Finance Corporation of India ism Sector by enhancing vocational skill tional Relief Fund. T(TFCI) has spent Rs 2.13 Crore on ● Rs 18 Lakh were spent through Sulabh social activities under CSR in the Finan- Sanitation Mission Foundation for reno- cial Year 2019-20. The company which THE MCA HAS ALSO ASKED vation and upgradation of existing Sulabh had a mandate of spending around Rs THAT DETAILS OF SUCH ACTIVI- Toilet Complex at NM Joshi Lower Parel 2.13 Crore has managed to spend the ex- in Mumbai. act amount by helping the needy, through TY SHALL BE DISCLOSED SEPA- ● Rs 10.15 Lakh were spent towards sup- various initiatives. However, a large chunk RATELY IN THE ANNUAL REPORT porting education, nutritional and overall of Rs 1.60 Crore of the total CSR budget development of destitute and needy chil- was contributed towards Prime Minister ON CSR INCLUDED IN SUCH dren by contributing to in Parivar Educa- National Relief Fund. tion Society. The company’s average net profit for the REPORT ON CSR INCLUDED IN ● Rs 7.70 Lakh were spent for a mid-day past three financial years stood at Rs THE BOARD’S REPORT. meal of students studying in Government 106.50 Crore. Accordingly, its prescribed School at Delhi and Jaipur through Ak- CSR budget was calculated as Rs 2.13 shaya Patra Foundation. Crore for the Financial Year 2019-20. especially among the children, women, CSR Committee TFCI had had a prescribed CSR budget of young entrepreneurs, by undertaking During the financial year 2019-20, the Rs 1.88 Crore in the financial year 2018- livelihood enhancement projects as a key Corporate Social Responsibility Commit- 19. contributor to the growth of India and tee of the Board which comprised four “During the year under review, Tourism support sustainable development activ- directors, met thrice. The Committee is Finance Corporation of India has under- ities aimed at creating a cleaner, greener headed by Chairman S. Sridhar and oth- taken CSR activities/projects during the and healthier environment. er members include Thankom T. Mathew, year 2019-20 amounting Rs 2.13 Crore The company also takes initiatives to sup- Suman Billa Non, Rudhra Gangadharan, (2% of the average net profit of the last port projects that would promote tourism Naresh T Jain, BM Gupta and RK Sood. T www.thecsruniverse.com The CSR Universe November 2020 34 CSR Budget Analysis

TFCI takes easy route to meet CSR obligation, donates majority of funds to National Relief Fund

oing against the spirit of Corporate GSocial Responsibility (CSR) regula- tions, Tourism Finance Corporation of India Ltd (TFCI), a financial institution created to give a push to tourism in India, seems to have taken an easy route to meet its annual CSR target. Instead of taking up development projects and showcasing its managerial skill on ground, the company chose to donate the majority of its CSR fund to the Prime Minister’s National Relief Fund (PM NRF) year after year. For example, in 2019-20, the company donated Rs 1.60 Crore to Prime Minister National Relief Fund out of its prescribed CSR budget of Rs2.18 crore. Out of the total Rs 961 lakh spent by the Company under CSR over the past six years, Rs 675 lakh (more than Ministry of Corporate Affairs on January TFCI was set up in 1988 upon the recom- 70%) was donated to PM NRF. 12, 2016 categorically explains the pur- mendations of the National Committee The Company Act clearly tells that the pose of the law saying it is aimed to “Use of Tourism under the aegis of erstwhile company shall give preference to the local of corporate innovations and managerial Planning Commission. The company in area and areas around it where it operates, skills in the delivery of “public goods” is all its annual reports has kept highlighting for spending the amount earmarked for at the core of CSR implementation by the its CSR objective to promote tourism in CSR activities. In a circular released by companies.” the country, enhancing human skills and www.thecsruniverse.com The CSR Universe November 2020 35 CSR Budget Analysis protecting national heritage. funds to PM NRF year on year, ever since increasing donations to the PM NRF. These are its three major objectives of CSR the Companies Act 2013 was enacted. In 2019-20, many Indian companies have activities according to its annual filing According to the Act, companies are re- donated to PM NRF or PM CARES and ● To support activities aimed at develop- quired to do CSR spend amounting to 2% the reason is obvious. Covid-19 pandem- ment of human skills particularly needed of their average annual profit over the past ic has paralysed the entire system and the for the tourism sector. three years. country was in dire need of funds. Even ● To support activities/projects which In the initial two years after the act came the Prime Minister went on asking com- would promote tourism in the country into existence (2014 to 16), the company panies and individuals to donate money including protection of national heritage donated less than 50% of its CSR budget to to PM CARES to deal with the crises. The of art and culture, restoration of building PM NRF. However it had failed to spend Indian government went on amending and sites of heritage importance, work of its prescribed CSR budget for social caus- rules to make PM CARES eligible for CSR art promotion and development of tradi- es. Next year, it increased its donation to donations. tional art, handicraft etc. PM NRF; still it failed to spend 2% of the But, if the companies keep relying on such ● To support activities which help cleaner, prescribed CSR budget. In the last three donations for meeting CSR obligation greener and healthier environment and years, the company has been meeting year after year; it will defeat the purpose thereby enhancing TFCI’s perception as a the criteria of The Company Act which of engaging expertise of the private sector social responsible entity. guides the CSR activities in the country. in uplifting the status of people’s life. This However, on ground, the company has The company however has not managed is the whole purpose of CSR regulation of been donating the majority of its CSR to do so by taking up new projects but by the country. T

campaigns and programmes,” the company officials said. The prescribed CSR budget of a company is calculated as 2% of the average annual profit of a company over the last three -fi nancial years. For Grasim Industries, the average net profit for the last three financial years stood at Rs 2,421.32 Crore. “The Company has spent a sum of Rs 58.98 Crore, which is more than 2% of the average net profits of the last three years for the purposes of CSR,” the company said, adding, the CSR spent for the year 2019- 20 was 2.43% of the net profit for the last 3 years. Last year also, the company had spent a total of Rs 47.1 Crore on various CSR activities. Grasim Industries spends 120% of prescribed CSR Some of the key focus areas for the com- budget; focus on education & health pany’s CSR projects include Education, Health, Environment and Livelihood, Grasim Industries had a prescribed CSR Rural Development and Social Empow- ● Prescribed budget: Rs 48.43 Cr budget of Rs 48.43 Cr for the year 2019- erment. ● Actual Spend: Rs 59 Cr 20. However, the company led by Kumar The company’s CSR Committee is chaired Mangalam Birla went much beyond the by Rajashree Birla who also heads Aditya ● Key CSR areas: Education, obligatory budget by spending close to Rs Birla Centre for Community Initiatives Health, Environment and Livelihood, 10 Cr more on its CSR programmes. and Rural Development (ABCCIR). “During the year, the company has spent The Company undertakes its social proj- rasim Industries, part of Aditya Birla an amount of Rs 58.98 Crore on CSR ac- ects under the aegis of ABCCIR. It also GGroup, has exceeded the prescribed tivities, mainly on education, health care, forms collaborative partnerships with CSR budget by 20 % in the year 2019-20. environment and livelihood, rural devel- governments, district authorities, vil- The textile major with diversified business opment projects, social empowerment, lage panchayats, NGOs and like-minded interests spent around Rs 59 Crore on var- etc., and to bring about social change by stakeholders. The company carries most ious CSR activities. advocating and supporting various social of its CSR initiatives under a private partnership model. www.thecsruniverse.com The CSR Universe November 2020 36 CSR Budget Analysis

Grasim Industries – Key CSR projects in 2019-20

CSR Projects CSR Project Location Amount Sector spent (in Rs Crore) School Education Proj- Education Bharuch, Surat & Gir Somnath, Panchmahal 29.85 ect (Gujarat), Ujjain (MP), Rehla (Jharkhand), Ganjam (Odisha), Hooghly (WB), Amethi (UP) Vocational and Tech- Education Bharuch, Surat (Gujarat),Ujjain (MP), Hooghly 1.03 nical (WB), Ganjam Odisha), Amethi (UP)

Curative Health Care Health Bharuch, Surat & Gir Somnath, Panchmahal 12.81 Programme (Gujarat), Ujjain (MP),Rehla (Jharkhand), Ganjam (Odisha),Hooghly (WB), Amethi(UP), Haveri (Karnataka) Health Infrastruc- Health Bharuch, Surat &Gir Somnath, Panchmahal 1.58 ture (Gujarat), Ujjain (MP),Rehla (Jharkhand), Ganjam (Odisha),Hooghly (WB), Amethi(UP), Renukoot Grasim Industries (UP) Grasim Industries, part of Aditya Bir- Natural Resource Con- Environ- Bharuch &Gir Somnath,(Gujarat), Ujjain (MP), 1.14 la Group, has exceeded the prescribed servation Programmes ment & Rehla (Jharkhand),Ganjam (Odisha), Haveri (Kar- CSR budget by 20 % in the year 2019- &Non Conventional Liveli- nataka), Renukoot (UP) Energy hood 20. The textile major with diversified business interests spent around Rs 59 Rural Infrastructure Rural De- Bharuch & Gir Somnath (Gujarat), Ujjain (MP), 1.63 Development other velopment Rehla (Jharkhand)Amethi (UP), Haveri (Karnata- Crore on various CSR activities. than for the purpose ka) company has spent an amount of Rs of Health/ Education/ 58.98 Crore on CSR activities, mainly Livelihood & Others on education, health care, environ- Disaster Relief Pro- Social Ujjain, Bhind (MP),Rehla (Jharkhand), Renukoot 1.01 ment and livelihood, rural develop- grammes, Support to Empower- (UP), Gir Somnath (Gujarat), Ganjam (Odis- ment projects, social empowerment, development organisa- ment ha),Hooghly (WB), Amethi(U.P.) tions & Others etc., and to bring about social change by advocating and supporting various Traditional Handi- Protec- Bhind (MP) 3.96 crafts Promotion/De- tion of social campaigns and programmes. velopment (Handloom heritage, Textiles –Ikat, Jamdani art and &Banarasi Artisans) culture

Going Extra Mile: Tata Consumer Products spends Rs10.85 Crore on CSR activities; Rs2 Cr more than prescribed limit As per the annual report, the average net ● Prescribed budget: Rs 8.96 Cr profit of the company for the past three ● Actual Spend: 10.85 Cr financial years stood at Rs 447.92 Crore. Accordingly, the prescribed CSR expendi- development to differently-abled youths ● Key CSR areas: Livelihood, ture was calculated as Rs 8.96 Crore. The through TGBL foundation, a separate Skill Development, Health Care prescribed CSR expenditure of a company Trust. TGBL foundation collaborates with is calculated as 2% of last three year’s net Srishti Trust which enables learning and ith a major focus on changing the profit average. However, the company has economic opportunities for these youth, Wlivelihood of people, Tata Consum- spent 2.42% of this year on its CSR activ- through its training and rehabilitation er Products Limited (TCPL) has spent a ities. Last year, the company had spent Rs initiatives in Munnar, Kerala. Srishti Trust significant amount of Rs10.85 Crore in the 8.09 Crore towards its CSR initiatives. comprises of 6 units – DARE, Nisarga financial year 2019-20 under Corporate The company’s CSR Committee is headed (strawberry unit), Athulya (manufactures Social Responsibility (CSR). The company by Siraj Chaudhry and other members in- handmade paper and paper products), which had a mandate of spending around clude S Santhanakrishnan and Ajoy Mis- The Deli (confectionery unit), The Gar- Rs8.96 Crore has spent 20% more than the ra. den Project (fruits, vegetables and flowers prescribed budget on various social initia- Livelihood and Skill Development cultivation) and Aranya Naturals (natural tives this year. The company provides livelihood and skill dye and special effects). www.thecsruniverse.com The CSR Universe November 2020 37 CSR Budget Analysis

Projects Project Amount spent Healthcare estates of Assam, which is over on fourth location (in Rs Crore) Providing affordable healthcare has al- of formal tea estates in the region. Follow- ways been a key community intervention ing a successful first phase that strength- Promoting special Kerala 3.12 for TCPL. The Referral Hospital and Re- ened child protection this phase has education and search Centre (RHRC) Chubwa in Assam expanded to education, health and nutri- vocational skills provides free or subsidized medical fa- tion, and water & sanitation challenges. for differently-abled cilities to general population and the tea Project Jalodari Rural develop- Gujarat 3.00 communities. The eHub, located at RHRC Project Jalodari is the water management ment for the e-Healthcare Project in collabora- programme by Tata Consumer Products Affordable Health- Assam 2.50 tion with Hewlett Packard, provides video that has the aim to create sustainable care for all consultation to estate hospitals. water sources, raise awareness and build Project Jalodari Assam 1.00 The Company supports the St Jude’s India capacities on water and sanitation in the – Water and Child Care Centres in Kolkata to extend communities in which we operate. It is a Sanitation help to the cancer affected children. multi-sectoral intervention that integrates Promoting gender Assam 0.35 Women Empowerment livelihood with water and food security, equality and em- The UNICEF – ETP Improving Lives pro- sustainable agriculture, sustainable forest- powering women gramme aims to tackle the systemic issues ry and renewable energy into the develop- and girls affecting women and children in 206 tea mental paradigm of the community. T Welfare activi- Karnataka 0.25 ties

supporting patients suffering from cancer, blindness, vision impaired, lepro- sy, improving general health, providing medical and nutritional care to masses and supporting care of the children with disabilities and elderly people. These projects were carried out in Mumbai (Maha- rashtra), Mangalore (Karnataka), Chen- nai (Tamil Nadu), Kolkata (West Bengal) though an implementing agency. ● Another big amount of Rs 1.89 Crore was spent in supporting scholarship, providing educational assistance, career Allcargo Logistics exceeds prescribed CSR budget guidance, skill development, training for by 40% in 2019-20; Spends Rs 4.38 Crore employment, mentoring initiative and special children education support. These ● Prescribed budget: Rs 3.04 Cr by Rs 1.34 Crore. Last year, the company projects were carried out in Mumbai had spent Rs 5.40 Crore on various CSR (Maharashtra), Mangalore (Karnataka), ● Actual Spend: Rs 4.38 Cr initiatives. Chennai (Tamil Nadu) through imple- ● Key CSR areas: Education, “In line with the Company’s philosophy menting agencies. on CSR and its commitment towards the ● For environment and sustainability, the Health, Environment Sustainability society and philanthropic value, Allcargo company this year spent Rs 67.63 Lakh Logistics has spent voluntarily more than in tree plantation along with livelihood llcargo Logistics Limited, a global the statutory limit and is in compliance support to farmers, and construction of Aleader in the integrated logistics solu- with the Section 135 of the Act read with sanitation facilities for the beneficiaries. tions, has spent Rs 4.38 Crore under var- the Companies (Corporate Social Re- These projects were carried out in Mum- ious CSR activities in the Financial Year sponsibility Policy) Rules, 2014,” said the bai through an implementing agency. 2019-20. company. ● For women empowerment, the compa- The average net profit of the company for The company majorly focuses on health- ny has spent another major amount of Rs the past three years stood at Rs 152 Crore. care, education, women empowerment 30.43 Lakh in supporting women for life Calculated as 2% of the average net profit and environment. Its CSR committee is skill education. These projects were car- of the past three years, its prescribed CSR headed by Arathi Shetty and other mem- ried out in Mumbai (Maharashtra) and budget stood at Rs 3.04 Crore. However, bers of the committee include Shashi Mangalore (Karnataka) through imple- the company spent Rs 4.38 Crore towards Kiran Shetty and Mohinder Pal Bansal. menting agencies. T the CSR activities in the financial year Key focus areas of CSR expenditure 2019-20, exceeding the prescribed budget ● The company spent Rs 1.29 Crore for www.thecsruniverse.com The CSR Universe November 2020 38 CSR Budget Analysis

Maharatna HPCL spends Rs 182 Crore on CSR activities; Major focus on education, sanitation

● Prescribed budget: Rs 182.24Cr ● Actual Spend: 182.24 Cr ● Key CSR areas: Education, Healthcare, Skill Development,

ublic sector oil and gas company PHindustan Petroleum Corporation Limited (HPCL) managed to spend its prescribed Corporate Social Responsi- bility (CSR) budget of Rs 182.24 crores on several CSR activities. The Maharat- na Company has increased its prescribed CSR budget by Rs 25.37 Crore in the past three years. The company’s average net profit for the past three financial years stood at Rs 9,106.72 Crore. Accordingly, Rs 182.24 crore was earmarked by the company towards CSR activities which it successfully munities of the business.” nual focus areas in the last three years). managed to spend on areas like education, Its focus area has been the same for the In the year ending on March 31, 2020, healthcare and skill development. Pre- past three years, however, the company HPCL provided nutritious meals to 20,000 scribed CSR budget of a company calcu- keeps changing its priority in these focus students in rural government schools lated as 2% of the company’s average net areas as well. Like, in 2017-18, HPCL’s through Project Akshaya Patra, it claims. profit of the last three years. biggest priority was education while it As per it, HPCL under ‘Project ADAPT’ The company’s annual report says, spent the biggest chunk on Swachh Bharat supported 300 Children living with Spe- “During the financial year 2019-20, HPCL Abhiyan, Prime Minister’s ambitious pro- cial Needs to pursue their education, skill spent Rs 182.24 crore in the implementa- gramme to push cleanliness in the coun- development and therapies. Under Proj- tion of various CSR initiatives in the focus try. In the year ending on March 31, 2020, ect Nanhi Kali, 13,000 girl children were areas of childcare, education, healthcare, the company though again increased its provided with holistic support in their ac- skill development, sports, environment spending on education but spent max- ademic pursuits, the Maharatna company and community development, creating imum money on imparting vocational claims. social capital, especially in the host com- skills. (See the chart to know HPCL’s an- HPCL supported 28,000 school students www.thecsruniverse.com The CSR Universe November 2020 39 CSR Budget Analysis under project Agastya for development of ers. “The CSR policy of the Corporation with Section 135 of the Companies Act, scientific temper and conceptual learning has provision that the CSR projects/ activ- 2013 and DPE Guidelines which is headed through mobile science labs, it highlights ities shall be undertaken for the welfare of by Aman Sinha. in its report adding that free computer ed- SC, ST, people with disabilities and other The CSR programs/ activities/ initiatives ucation was provided to 12,000 students weaker sections. In addition, initiatives are implemented either directly by HPCL under Project Unnati. Scholarships were have been undertaken for the welfare of or through external agencies including offered to more than 16,000 students from communities in Aspirational districts Governmental and Non-Governmental socially and economically under-privi- identified by NITI Aayog,” the company organizations, it says adding that major leged families. claims. CSR projects undertaken by HPCL un- Giving detail of its focused group, HPCL The company has constituted a Corporate dergo third party impact assessment in says that it has identified disadvantaged, Social Responsibility & Sustainability De- line with its CSR policy. T vulnerable and marginalised stakehold- velopment Committee (CSR & SD) in line

wards its CSR activities in the 2018-19. The CSR Committee of the company is headed by Chairman Rajashree Birla who is also the Chairperson of the Aditya Birla Centre for Community Initiatives and Ru- ral Development (ABCCIR). Other members of the CSR committee include Satish Pai, Askaran Agarwala, D Bhattacharya, YP Dandiwala and Dr Pragnya Ram who is also the Group Executive President, CSR, Legacy Documentation & Archives. Details of the CSR expenditure in FY 2019-20

Sector in which proj- Amount Amount ect is covered outlay (in spent (in Rs Crore) Rs Crore)

Education 16.13 14.93 Health 8.01 7.06 Environment and Sus- 5.56 5.22 tainable Livelihood Rural Development 5.61 6.33 Hindalco exceeds prescribed CSR Projects budget in FY 2019-20, spends Rs Social Empowerment 0.78 2.61 Promotion of Heri- 1.07 0.47 38.53 Crore tage/Art and Culture/ Sports en empowerment, sustainable livelihood ● Prescribed budget: Rs 37.53 Cr Overheads 0.99 1.91 and infrastructure development. Total 38.15 38.53 ● Actual Spend: Rs 38.53 Cr The company’s average net profit over ● Key CSR areas: Education, the past three financial years stood at The company’s key projects in the men- Health, Environment & Sustainable Rs1,876.54 Crore. Accordingly, the pre- tioned areas are: Livelihood scribed CSR budget (2% of the average annual profit) for the company was Rs Education indalco, an Indian aluminium and 37.53 Crores. However, the company went ● Preschool education: Balwadies/play Hcopper manufacturing company and a step forward and spent Rs 38.53 Crore schools/crèches, strengthening Anganwa- a part of Aditya Birla Group, has spent Rs in the financial year 2019-20. The actual dis 38.53 Crore on Corporate Social Respon- spend was 2.05 % of average net profits of ● School Education Program: Enrolment sibility (CSR) activities for the financial the company for the last three financial awareness programmes/ events, formal year 2019-20. The company’s focus areas years. schools, education material (study ma- for CSR were education, healthcare, wom- The company had spent Rs 34 Crore to- terials, uniform, books etc.), scholarship www.thecsruniverse.com The CSR Universe November 2020 40 CSR Budget Analysis

(merit and need based assistance) school ● Quality / Support Program: Referral support, support to shgs for igp competitions/ best teacher award, cultur- services, treatment of BPL, old age and ● Natural Resource conservation pro- al events quality of education (support needy patients, HIV-AIDS awareness, grams & Non-conventional Energy: teachers, improve education methods), RTI/STD awareness, support to different- Biogas support programme, solar energy specialised coaching, exposure visits/ ly abled, ambulance services, blood dona- support, other energy efficient supports, awareness formal schools inside campus tions/grouping plantations, soil conservation, land devel- (company schools) support to midday ● Reproductive and Child Health: opment, water conservation and harvest- meal project Mother and child care, adolescent health ing structures, development of common ● Education support programs: Knowl- care, infant and child health, support to pasture land edge centre/library, adult/non formal edu- family planning programmes, nutritional ● Livelihood Infrastructure: Construc- cation, celebration of national days, com- programmes for mother and child tion of check dams, lift irrigation puter education, reducing drop out and ● Health Infrastructure: Renovation of Rural Development Projects continuing education, Kasturba Gandhi health centres, village / community san- ● Rural Infrastructure development: Balika Vidyalaya, career counselling itations, individual toilets, repair and in- Construction and repair of community ● Vocational and Technical Education: stallation of new drinking water sources, infrastructures Strengthening ITI’s, skill based individual water purifications Social Empowerment training Programmes ● Environment and Sustainable Liveli- ● Institutional building & strengthen- ● School Infrastructure: New school hood ing: Strengthening and formation of com- building construction, renovation and Agriculture and Farm Based: Agricul- munity-based organisations/ SHGs maintenance of school buildings, school ture and horticulture trainings, transfer Support to development organizations: sanitation & drinking water, school furni- of technology, support to demonstration Support to old age homes, orphanages, ture & fixtures plots, agricultural implements and inputs, etc. Healthcare exposure visits, integrated agriculture / ● Social Security: Support to old age, ● Preventive Health Care: Immunisation, horticulture programmes, soil health and widow, physically challenged persons/ pulse polio programme, health check-up organic farming poor camps, mobile dispensary, malaria/diar- ● Animal Husbandry: Animal vaccina- ● Awareness Programmes: Communi- rhoea control programme, school health tion and treatment, breed improvement, ty Awareness programmes/ Campaign check-ups, yoga and fitness classes milk productivity improvement pro- against social abuse, early marriages, HIV ● Curative Health Care program: Hos- grammes and trainings prevention, etc. pitals/ dispensaries/ clinics, general ● Non-farm & Skills Based Income Gen- ● Social Events to minimise causes of health check-up camps, specialised health eration Program: Capacity building pro- poverty: Support to mass marriages, wid- camps, eye camps, surgical camps, tuber- grammes, rural enterprise development ow remarriages, National days celebra-

culosis and income generation programme(igp) tions, Support with basic amenities. T

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ident, Corporate Communication & CSR, Aditya Birla Group, are the permanent in- vitees to the meetings of CSR committee. According to ABFRL, it also strongly en- courages voluntary employee participation in the CSR activities, and has a policy in place to facilitate this. The company undertakes CSR interventions in Karnata- ka, Tamil Nadu, Maharashtra and Odisha through its independent entity called Ad- itya Birla Fashion and Retail Jan Kalyan Trust (ABFR Jan Kalyan Trust) and collaborates and partners with other relevant organisations for implementing certain specific initiatives. Key CSR activities and beneficiaries: Education: 29,190 beneficiaries through various initiatives that includes School Aditya Birla Fashion and Retail Transformation Project (Panvel), Aca- demic Support Centers (Focus/Model spends 196% of prescribed CSR Villages), spoken English and educational trip for students, notebooks, computers budget; Focuses on education, and other education aids support, special coaching classes for rural girls, and sup- health and sustainable livelihood port to continuing education for rural dropout girls. year, at least 2% of the average net prof- ● Prescribed budget: Rs 1.73 Cr Health and Sanitation: 1,24,295 bene- it of the company made during the three ficiaries through – pulse polio immuni- ● Actual Spend: Rs 3.39 Cr immediately preceding financial years or zation, eye camps, school health camps, where the company has not completed ● Key CSR areas: Education, specialised health camps such as cancer the period of three financial years since its awareness and screening camps, WASH Health, Rural Development incorporation, during such immediately programs, awareness on disease preven- preceding financial years in pursuance of tion like Malaria, Dengue, Typhoid etc. ditya Birla Fashion and Retail Limit- Sustainable Livelihood: 1,186 youth were ed (ABFRL) has spent almost double Sector in which proj- Amount Amount coached at a skills training centre as part A ect is covered outlay (in spent (in of its prescribed Corporate Social respon- Rs Crore) Rs Crore) of the Kaushalya and Edunet (1m1b) ini- sibility (CSR) budget for the financial year tiative. Education 1.39 1.32 2019-20. The company’s major CSR focus Water & Watershed: 36,414 beneficiaries was towards education, health sanitation, Health and Sanitation 0.21 0.27 through – Watershed Projects, water puri- water, digitisation, sustainable livelihood, Water 0.64 0.64 fier plant, rainwater harvesting at govern- institutional building and social causes. Digitisation 0.32 0.29 ment schools, construction/renovation of ABFRL is a manufacturer and retailer of Sustainable livelihood 0.57 0.57 community ponds, bore well recharge pits branded apparel with a chain of apparel Others 0.36 0.29 and water campaign. and accessories retail stores across In- Total 3.50 3.39 Digitization: 17,152 beneficiaries through dia. The company’s average net profit for – Village Information Centres, computer the last three financial years stood at Rs its CSR Policy. literacy training centres & smart class- 87.17 Crore. Accordingly, the prescribed The company had planned an outlay of rooms at government schools. CSR expenditure (2% of the amount) was Rs 3.50 Crore towards CSR activities for Other: 24,054 beneficiaries through var- calculated as Rs 1.73 Crore. However the the financial year 2019-20, out of which it ious village development initiatives that company went way ahead of its target and managed to spend Rs 3.39 Crore. includes plantation (green walkways), spent a total of Rs 3.39 Crore towards its The company’s CSR committee is chaired volunteering etc. CSR initiatives. The actual spend of the by Himanshu Kapania and other mem- As part of Aditya Birla Group (ABG) as company on CSR activities was 96% more bers include Sanjeeb Chaudhuri and Su- well as Aditya Birla Fashion and Retail than the prescribed CSR budget. shil Agarwal. Rajashree Birla, Chairper- Limited (ABFRL) community initiatives, As per the provisions of Section 135 of son, Aditya Birla Centre for Community the Company also designs its CSR initia- the Companies Act, 2013, a company Initiatives and Rural Development and tives for disadvantaged and vulnerable is required to spend, in every financial Dr. Pragnya Ram, Group Executive Pres- stakeholders. T

www.thecsruniverse.com The CSR Universe November 2020 42 CSR Budget Analysis

The company had committed Rs 200 Crore towards the PM CARES fund out of which it donated Rs 130 crore in 2019-20 financial year. While rest of the Rs 70 Crore, were donated in April to the fund constituted to fight challenges like Covid-19. Its employees also extended support in fight- ing against Covid by contributing Rs 2.48 crore to PM CARES Fund. During the lockdown period, it distributed around 1.2 lakh packets of cooked meals and 1,839 MT of rations to nearly 2 Lakh beneficiaries at about 275 locations. It also claims to have distributed a large Super CSR: Power Grid Corporation of India number of PPE kits, masks, gloves, sanitizers to workers and needy persons in spends 165% of prescribed CSR budget, do- addition to providing financial assistance nates Rs130 Crore to PM CARES Fund to different government authorities, Hos- pitals, Medical Colleges for procurement says, it has taken few community develop- of PPE kits, medical equipment, ventila- ● Prescribed budget: Rs 210 Cr ment works for the overall improvement tors, etc. ● Actual Spend: Rs 346.21 Cr of surrounding villages and communities. Its flagship initiative to construct “POW- It says, “Based on social assessment out- ERGRID Vishram Sadans” in Govern- ● Key CSR areas: Education, come, we implement need based devel- ment Hospitals in major cities has re- Health, Environment opment works like supply and installa- ceived appreciation from several corners. tion of solar street lights, water supply The POWERGRID Vishram Sadan at ower Grid Corporation of India Lim- hand pumps, water filtration plants, water AIIMS (New Delhi), IGIMS(Patna) and Pited (PGCIL) has spent Rs 136.29 ATMs, construction of roads, communi- KGMU, Phase-I (Lucknow) are already Crore over and above its prescribed Cor- ty centers in villages, class rooms, toilets, functional, it claims. porate Social Responsibility budget in the schools furniture, water supply arrange- Other POWERGRID Vishram Sadans financial year 2019-20. Out of its total ments in different schools, supply of dust- are under construction at KGMU, Phase- expenditure of Rs 346.21 Crore towards bins & Cleaning equipment etc. in associ- II (Lucknow), GMC (Guwahati), RIMS social causes, the company donated Rs ation with local authorities.” (Ranchi), DMCH (Darbhanga), NIM- 130 Crore to PM CARES fund in the year The company has constituted a CSR Com- HANS (Bengaluru), SSGH (Vadodara) ending March 31, 2020. mittee in line with the requirements of the and MKCG (Behrampur). These pa- The company’s average net profit for the Companies Act, 2013 and Department of tient-support infrastructure projects are last three financial years stood at Rs10,496 Public Enterprises’ Guidelines on Corpo- likely to be completed within next two Crore. Accordingly, its prescribed CSR rate Social Responsibility and Sustainabil- years and are expected to provide relief budget (2% of the average net profit of the ity for Central Public Sector Enterprises’. to the patients undertaking treatment in past three years) for 2019-20 was calculat- The CSR Committee of PGCIL is chaired these hospitals and their attendants, said ed as Rs 210 Crore. However, the compa- by K Sreekant. the company. T ny has spent Rs 346.21 Crore on its CSR initiatives, which is 3.30% of the company’s average net profit of the last three financial years. In 2018-19, the company had spent Rs 195.52 Crore on its CSR activities. The company has prioritised health, education, environmental sustainability, sanitation, rural development and skill development programmes under its CSR activities. “An amount of Rs 346.21 Crore has been incurred and a total of 178 projects worth about Rs 373.92 Crore have been sanctioned under CSR activities during the 2019-20”, says the company. Other than the focus areas, the company www.thecsruniverse.com The CSR Universe November 2020 43 CSR Budget Analysis

ICICI Lombard spends Rs 24.23 Crore on CSR activities in 2019-20; Contributes additional Rs 5 Crore to PM CARES Fund

● Prescribed budget: Rs 24 Cr Projects Sectors Locations Amount spent (in ● Actual Spend: Rs 24.23 Cr crores) Projects of ICICI Founda- Promoting education, employ- Across India 12.30 ● Key CSR areas: Education, tion for Inclusive Growth ment enhancing vocational skills and livelihood enhance- Livelihood, Healthcare ment projects Ride to safety Promoting road safety edu- Mumbai, Delhi, Pune, 5.96 ith a focus on healthcare, road safe- cation Ahmedabad, Chennai, Nag- Wty, education, skill development pur and Bangalore and sustainable livelihoods, ICICI Lom- Industry awareness Awareness Across India 3.58 bard has spent a significant amount of Rs campaign 24.23 Crore under various CSR activities Eye check-up camps for Promoting healthcare Conducted at 318 schools 2.39 in the financial year 2019-20. under-privileged school across 110 locations The average net profit of ICICI Lombard, kids a general insurance company, for the last three financial years stood at Rs 1,199.96 Crore. The prescribed CSR expenditure All the decisions related to CSR activities company also identified 7,929 children for this year was thus calculated as Rs were taken by the CSR Committee which with poor vision and provided them free 24 Crore for the company. However, the comprises four members. The company’s spectacles. company has spent 24.23 Crore towards CSR Committee is headed by Chairman Ride to Safety: Launched to generate its CSR activities. Moreover, it has also Uday Chitale. The CSR Committee met awareness on road safety in India, ‘Ride contributed Rs 5 Crore towards PM Cares twice during the year under review in to Safety’ is a nationwide initiative of the Fund for COVID-19. April and July 2019. company. In ‘Ride to Safety’ initiative, the “Going beyond business, we continue to Various CSR initiatives company conducted more than 200 di- fulfil our obligations as a responsible cor- With employee-volunteering programme rect contact programmes across 7 cities porate citizen. As part of our CSR com- ‘Caring Hands’, the company reached out to raise awareness on road safety. Over mitment, we contributed Rs 5 crore to PM to over 43,000 underprivileged children 33,000 ISI-mark helmets were distribut- CARES Fund. Harnessing our healthcare by organising eye-screening camps. The ed to the parents and children attending experience and partnership networks, flagship programme ‘Ride to Safety’ con- the workshops to facilitate behavioural we introduced free COVID-19 testing tinued to spread the message of road safe- change on the need to wear helmets and for the underprivileged segment and dis- ty, reaching out to over 40,000 parents and respect and adopt road safety measures. tributed Personal Protection Equipment children. Niranjali: Through the wellness initiative (PPE) to the medical personnel treating Caring Hands: Through the ‘Caring ‘Niranjali’, the company educates children COVID-19 positive cases in highly im- Hands’ initiative, the company organised on the importance of clean and safe drink- pacted cities like Mumbai,” the company 318 camps at 110 locations and screened ing water. During the year, the company said in its annual report. 43,687 children for defects in vision. The installed water purifiers in 70 schools. T www.thecsruniverse.com The CSR Universe November 2020 44 CSR Budget Analysis

Exceeding expectations: Bajaj Auto spends 129% of prescribed CSR budget, environment tops its agenda

● Prescribed budget: Rs 118.80 Cr on its CSR activities. various locations in the country, it said. Out of this CSR kitty, the company spent This additional donation added to its CSR ● Actual Spend: Rs 154 Cr Rs 36.57 crores on environment through made its overall CSR spend Rs 154 Crore ● Key CSR areas: Environment, several implementing agencies including in 2020. The company had spent Rs 112 Paani Foundation, Action for Agriculture Crore towards its CSR activities in the Education, Rural Development Renewal, Action for Food Production year 2018-2019. (AFPRO), Development Support Centre In the beginning of the financial year, the ndian multinational automaker Bajaj CSR committee members of the compa- IAuto has spent an enormous amount The company has tried to ny included Rahul Bajaj, Chairman, Ra- of Rs 154 crore on Corporate Social Re- give a significant push to jiv Bajaj, Nanoo Pamnani and Pradeep sponsibility (CSR) and donations in 2020, Shrivastava. However, consequent upon exceeding its prescribed budget. The com- the environment related the sad demise of Nanoo Pamnani on 22 pany has tried to give a significant push to February 2020, the CSR Committee was the environment related projects under its projects under its CSR ef- reconstituted with induction of Naushad CSR efforts. forts. Forbes as a member with effect from 17 The average net profit of the Company (DSC), Foundation for Ecological Securi- March 2020. for the last three financial years stood at ty and few others. During the year under review, the Com- Rs 5,940.18 crore and its prescribed CSR In addition to this Rs 119.44 crores, Ba- mittee met five times in the financial year expenditure (2% of this amount) was Rs jaj Group also implemented many CSR ending on March 31, 2020. 118.80 crore. However, the company went initiatives of substantial value through Rural Development a step forward and spent Rs 119.44 crores its Group Charitable Trusts operating at ● The company spent Rs 16 crores through www.thecsruniverse.com The CSR Universe November 2020 45 implementing agency named JBGVS (In- ka, and Andhra Pradesh Indian Institute of Science Education and tegrated Rural and Urban Development ● It spent Rs 3.65 crores through Shram- Research (IISER) Project) 5 Districts of Maharashtra, Rajas- jivi Janata Sahayak Mandal (SISM) in Man ● It spent Rs 3 crores through United Way than and Uttarakhand (Dahiwadi) tehsil. of Delhi in Uddham Singh Nagar district Environment Sustainability ● It spent Rs 3.57 crores through of Uttarakhand ● The company spent Rs 7.74 crores Marathwada Gramin Vikas Sanstha in ● The company spent Rs 2 crores on con- through Action for Agriculture Renewal Vaijapur, Maharashtra struction of a new lecture theatre complex in Aurangabad district of Maharashtra ● It spent Rs 3.30 crores through Paani at Govt. Medical college and hospital, Au- ● It spent Rs 6.47 crores through Action Foundation in 40 Talukas of 21 Districts rangabad for Food Production (AFPRO) same dis- of Maharashtra Healthcare trict of Maharashtra Disaster Relief ● The company spent Rs 3.10 crore It spent Rs 6.44 crores through Develop- ● The company donated Rs 5 crores to Di- through Aditya Jyot Foundation for Twin- ment Support Centre (DSC) in same dis- saster Relief Fund for Odisha kling Little Eyes in Mumbai trict ● It also donated Rs 2.50 crores to Chief Technology Incubators ● It spent Rs 5.40 crores through Foun- Minister’s Relief Fund in Maharashtra ● The company spent Rs 2.50 crores on dation for Ecological Security in nine dis- Education Rahul Bajaj Technology Innovation Cen-

tricts of Rajasthan, Maharashtra, Karnata- ● The company donated Rs 4 crores to tre (RBTIC) in IIT Bombay T

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www.thecsruniverse.com The CSR Universe November 2020 46 CSR Interview

“Corporates should back NGO partners to help them sail through tough COVID times”

Paneesh Rao Chief People Officer, Mindtree

igital transformation and technology to all the safety protocols Dservices company Mindtree contrib- ● As the COVID halted our CSR pro- uted a sum of Rs 20 Cr to PM CARES and By Shweta Singh grammes, we offered maintenance funds also took multiple CSR initiatives amid to our NGO partners so that they can care the ongoing COVID crisis. The Larsen & of their operations and staff salaries. Toubro Group company spent a total of ● The pandemic has affected the entire Rs 34.3 crore in CSR activities during for economy and given us even more oppor- financial year 2019-20, which was a whop- tunities to drive our efforts in many other Corporates ping 178% more than its prescribed CSR directions based on the changing needs of budget for the financial year. the society. Collaboration is key to over- should be empa- Though the company had to pause many come this situation. thetic of its on-ground CSR projects due to strict ● Many NGO’s have shut down as they COVID protocols, it identified new social are no longer being backed by large cor- towards their needs where it can undertake CSR activ- porates. Corporates should be empathetic partners and ities to support the fight against COVID towards their partners and provide them crisis. support and sufficient time to find alter- provide them Mindtree’s Chief People Officer Paneesh native solutions to help them sustain in Rao speaks to TheCSRUniverse on vari- the long run. support and suf- ous initiatives that his organisation took Interview: Paneesh Rao, Chief ficient time to to support the fight against the spread of COIVD. Rao advocates that the corpo- People Officer, Mindtree find alternative rates need to collaborate during this cru- Q: At Mindtree, you have been undertaking multiple vocation- solutions to help cial juncture to be more effective in their CSR approach. He also opines that NGOs al skill projects as your CSR pro- them sustain in who execute CSR projects on ground, grammes. How has your CSR im- should be supported by corporates so that plementation been impacted/ the long run. they survive this crisis time. affected due to COVID pandem- Read this interview to know more about ic? A: We have been successfully undertaking different aspects of CSR activities at vocational skills projects to empower ur- Mindtree and the way forward for its on- ban youth and adult women to help pro- going CSR projects. vide employment and self-dependency. Interview highlights The programmes include skills training ● We had paused our vocational skills in the field of digital learning, bakery and programmes during the lockdown period. confectionery, packing and sealing, ma- But now we are resume our training pro- chine operation and maintenance, beauty gramme from September while adhering www.thecsruniverse.com The CSR Universe November 2020 47 and wellness and entrepreneurship devel- The selfless contribution made by the current CSR law/provisions opment, that will help giving them a life Mindtree Minds, who donated two-days that can help corporates in be- changing exposure. of their salary helped in the procurement ing more productive and effec- However, in order to ensure safety of the and distribution of relief kits. tive in implementation of their beneficiaries as well as our NGO partners, Although these programes were not part CSR activities? we have paused our vocational skills pro- of our charter for 2020, we realised the A: We do believe that the scope for im- grammes during the lockdown period. need to contribute and collaborate with provement in CSR is huge; however, look- We are resuming our training programme the government for these programmes. ing at the current situation it becomes now, ensuring that all safety protocols are Hence, we sponsored ‘Shuchi Kits’ in difficult to suggest any changes. We can implemented as per government guide- Karnataka, 10 sanitisation vehicles in relook on this aspect once we evolve lines. Chennai, distributed food and groceries through these unpredictable times. in Pune and Odisha, funded the procure- Q: How are you continuing your Q: What are your expectations ment of COVID testing kits and offered CSR activities while adhering to from your CSR implementation the COVID protocols? agencies/partners in today’s As we plan to begin our vocational A: In the recent months, we changing scenario? skills training programme soon, safety of have amplified our CSR A:We have always encouraged our part- staff and beneficiaries is going to be of pri- ners to look into long-term strategies and mary importance. We will be implement- efforts across geographies. use their corpus funds to implement them ing all safety measures as per COVID in times of uncertainty. Many corporates guidelines and necessary measures will be We identified the current have stopped their CSR funds and NGO’s strictly adhered to like social distancing, needs and issues, participat- are left in the lurch. Hence, it is always regular temperature checks and sanitisa- beneficial for NGOs to set aside a certain tion. We have also reduced the working ed in the government relief amount regularly and use it during any capacity to 60-70% in order to mitigate contingency, like the present situation. any risk and ensure that the outcome is work and organized pro- Q: What are your suggestions effective. grams to manage pandemic and message to your corporate During the lockdown period, we creat- colleagues on building a strong ed awareness programs, organized free situation. CSR environment in the country? COVID testing for our beneficiaries and A: CSR efforts are focused towards im- also supplied food and groceries based on free tests to several communities, includ- proving the lives of the disadvantaged, needs. Maintenance funds were also pro- ing prison inmates. vulnerable and marginalised stakehold- vided to the NGO’s to take care of their Q: How your company’s focus ers. The pandemic has affected the entire operations and staff salaries. area for CSR has evolved over economy and given us even more oppor- Q: What are the key emerging the last 4-5 years? tunities to drive our efforts in many other CSR opportunities and needs in A: When we started with our CSR pro- directions based on the changing needs of the COVID scenario? grammes, our charter focused on disabil- the society. This is the most crucial time A: In the recent months, we have ampli- ity, education, and livelihood. Over the for corporates to hold each other’s hand fied and scaled up our CSR efforts across years, we have evolved into focusing on and overcome the situation. geographies. During this time, we identi- need-based programs and also in imple- Many NGO’s have shut down as they are fied the current needs and issues, partici- menting taluk-based programmes to have no longer being backed by large corpo- pated in the government relief work and a wider outreach and impact in all the five rates. Our message to them is to be empa- organized programs to manage the pan- states where our offices are located – Kar- thetic towards their partners and provide demic situation. Mindtree donated Rs20 nataka, Maharashtra, Tamil Nadu, Bhu- them support and sufficient time to find Crore to the PM Cares Fund, as part of baneshwar and Hyderabad. alternative solutions to help them sustain corporate India’s response to Covid-19. Q: What can be the changes in in the long run. T

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www.thecsruniverse.com The CSR Universe November 2020 48 CSR Interview

“Corporates should create hybrid solutions Based on common grounds to amplify CSR impact” Ashima Bhat Group Head – CSR, Business Finance, Infrastructure, Administration, HDFC Bank

shima Bhat is Group Head – CSR, ● With CSR provisions in place, the in- ABusiness Finance, Infrastructure, dustry has a platform for direction; to Administration at HDFC Bank. Under help facilitate effective implementation By Shweta Singh her leadership, the HDFC Bank spent a and seek desired change through coordi- total of Rs535 Cr on various CSR activ- nated efforts ities in the year 2019-20, an increase of Interview with Ashima Bhat, 20% over the amount spent last year. This Group Head – CSR, Business included a contribution of Rs70 Cr to the Finance, Infrastructure, Admin- PM CARES Fund. istration at HDFC Bank In this interview with TheCSRUniverse, Q: HDFC Bank has been among Bhat talks about how her CSR team the companies leading CSR ac- Implementing changed the working mode and strate- tivities in India. What do you agencies can be gy in response to the COVID crisis. She mean by your umbrella initia- also shares insight on HDFC Bank’s CSR tive ‘Parivartan’? solution vision and speaks on how corporates can A: HDFC Bank’s social initiative – Pari- together create more impact through their vartan, works toward bringing a holistic providers in the CSR activities. change in our society. For us, Progress CSR space with Interview Highlights isn’t simply about moving with the times. ● Pandemic has seen greater use of tech- It is about ushering in ‘Parivartan’ – a their immense nology and it is here to stay. Our teams continuous transformation that improves ground experi- innovated and infused technology in our lives and empowers communities. This processes to ensure continuity of work. creates sustainable ecosystems. ence. They can ● Implementing agencies can be solution Q: What are the key focus areas also providers in the CSR space with their im- for your CSR initiatives? mense ground experience. They can also A: To achieve our CSR goals, we work be providers of be providers of breakthrough ideas. together with the marginalised commu- ● Our peers need to find common nities to try and understand their unique breakthrough grounds to further amplify our efforts in needs. We have crafted our strategic focus ideas. transforming lives. Hybrid solutions by areas to ensure effective and sustainable combining our talents can go a long way transformation of these communities. in helping communities. These focus areas are Rural Development, ● We quickly reacted to replace some of Promotion of Education, Skill Develop- our activities which helped us generate ment & Livelihood Enhancement and Fi- employment opportunities for the mi- nancial Literacy & Inclusion. In addition, grant returnees with minimal impact on as a responsible corporate, we come for- the larger project implementation. ward to support the states and the country www.thecsruniverse.com The CSR Universe November 2020 49 during crisis or natural disasters. lenging to adapt to the new norms, our Q: The CSR has fundamental- approach under Parivartan has been dy- Q: How has your CSR programme ly changed after the CSR was namic in supporting the local communi- implementation been impact- made mandatory by Companies ties acrossIndia. ed/affected due to COVID pan- Act 2013. What are your thoughts At HDFC Bank, we have always promot- demic? on CSR laws in India? The Impact of COVID has been un- ed the use of technology to ease the lives A: A: As a leading Bank and also an organi- precedented and has meant that we need- of people at the grassroots. Our Milk to sation with one of the largest CSR spends ed to get back to the drawing board with Money is one such example. The Pandem- in India, we do have an important role to our partners to discuss and modify plans ic has seen greater use of technology and play in making a difference in the lives of to meet the challenges of the situation. digital and it is here to stay in the time to the people. Both our employees and man- Our partners too were quick to respond come. For example, education is one area agement have been working for the uplift- and seek alternate strategies to ensure where there is tremendous scope of build- ment of the marginalized in various ways, continuity. The approach has been to ing a digital infrastructure to ensure ac- even before CSR became a mandate. create awareness, counsel and even assist cess to quality education for children. The introduction of the CSR rules gave them tide over issues of access to basic es- Another such opportunity that we must momentum to the collective efforts of all sentials. No doubt the pandemic and the all make note of is Livelihood generation. corporate citizens to bring change. The lockdown have caused delays, we have There is an opportunity to generate local, Corporate Social Responsibility based on quickly adapted and evolved, keeping in sustainable and entrepreneurial prospects the concept of trusteeship has since be- mind the needs of the beneficiaries. for the migrant returnees in their own re- come even more stronger and a guiding Q: What are the new measures gions. Besides our successful convergen- light to all of us. The industry now has a you are taking to continue your ces with employment programmes under platform for direction; to help facilitate CSR activities while adhering to several Government schemes, we have effective implementation and seek desired the COVID protocols? change through coordinated efforts. The A: Despite the pandemic, our CSR team The modified approach subsequent modifications to the rule have along with our implementation partners involved remote monitoring brought in more flexibility and expanded ensured the developmental work con- the spectrum, thus giving more opportu- tinues. We continue to adhere to all the through digital platforms, nities for socially responsible corporates requisite norms that ensure safety of our to innovate and bring about a change. team and the communities. replacing physical submis- Q: What can be the changes in It is significant to note that our teams in- the current CSR provisions that novated and infused technology in our sions of project completion can help corporates in being processes to ensure continuity of work. with geo-tagged photo- more productive and effective in The modified approach involved remote implementation of their CSR ac- monitoring through digital platforms, graphs and new processes tivities? replacing physical submissions of project aligned with the current A: I believe several stakeholders bring in completion with geo-tagged photographs their own expertise in conceptualizing as and opening of set up of new process needs. well as implementing several interven- aligned with the current needs. initiated several Land Development and tions. There is a scope to acknowledge and Our original plans underwent certain Natural Resource Management activities recognise the grassroots stakeholders for changes keeping in mind the fast-chang- to offer livelihoods to hundreds of families better penetration of the interventions. ing scenario on ground. In states includ- like the Ridge-to-valley project in Madhya It will also be strategic to align our proj- ing Bihar, Chhattisgarh, Madhya Pradesh, Pradesh or small ponds in Rajasthan. This ects with the National Goals and thus the Odisha and Maharashtra, we advanced is helping them survive the pandemic and Global goals. While we do have causes our Natural Resource Management ac- for them to stay back, we must further that the rule approves of, we can further tivities and held back certain physical generate skill-based employment oppor- align these causes with measurable pa- exposure visits and training programmes tunities locally. rameters to reach a common destination. to avoid gatherings. This swap could also help us generate employment oppor- Q: What is the budget outlay for Q: What are your expectations tunities for the migrant returnees with your CSR activities in the finan- from your CSR implementation minimal impact on the larger project cial year 2020-21? The companies act prescribes a 2 per- agencies/partners in today’s implementation. Similarly, in the space A: centage of previous 3 years average net changing scenario? of education, our implementing partners profits to be used for social initiatives. We A: The needs of the communities switched to digital platforms to continue have consistently been meeting this target. are changing with each passing decade. teaching. The Bank has a plan towards achieving The challenges that a village community Q: What are the key emerging this through various projects that are be- faced ten years ago is every different to the CSR opportunities and needs in ing undertaken and are confident will be challenges it faces today. This teaches us the COVID scenario? spending 100 % of its CSR outlay. to be dynamic and innovative. For a sec- A: While it has been immensely chal- www.thecsruniverse.com The CSR Universe November 2020 50 CSR Compliance

Arm-twisted by Corporate Affairs Ministry, Vodafone Idea spends Rs 32.5 Cr on CSR in 2019-20 elecom giant Vodafone Idea which April – June, 2019 quarter. Thus, through The company’s CSR activities spread Tdid not meet the prescribed CSR the year 2019-20, the company spent a to- across multiple social issues including target in the financial year 2015-16 and tal of Rs 32.5 Cr which was close to half of Agriculture, Education, Health, Liveli- 2016-17, has spent about Rs 32.5 Cr from its unspent CSR budget. hood andWomen Empowerment. As per its unspent CSR budget which amounted The CSR Committee which monitors the the company, its CSR initiatives positive- to the tune of Rs 72.72 Crore. CSR activities of the company is chaired ly impacted the lives of around 28 lakh The company, however, did undertake by Neena Gupta. Other members of the people across 18 states through multiple CSR activities only after the Corporate CSR Committee include Arun Adhikari, initiatives undertaken in the domains of Affairs Ministry interfered and directed Krishnan Ramachandran and Ravinder Vidya – Education;Swasthya – Health; the company which was just carrying for- Takkar. and Aamdani – Sustainable livelihood. ward its unspent pool of CSR money year For the record, the company did not have The company, which recently launched by year. any CSR obligation for the year 2019-20, its new brand identity – “Vi”,spent the In very clear words, the Ministry of Cor- owing to its net average loss over the last highest amount of its CSR budget on Ed- porate Affairs had asked the company to three years. “In view of the losses incurred ucation followed by Agriculture. Below is spend its unspent CSR obligation for Fi- by the Company during the last two finan- the distribution of CSR spent on different nancial Year 2015-16 and 2016-17 in eight cial years, the Company has no obligation CSR areas equal quarters beginning from April 1, for CSR spend during the Financial Year All the CSR initiatives were implemented 2019. 2019-20,” the company said. by Vodafone Idea’s in-house CSR team In a letter dated April 9, 2019, the Ministry CSR focus areas: and also through its various implemen- of Corporate Affairs – CSR Cell had di- tation partners. The CSR implementation rected the Company to spend the unspent partners for the company included Centre Details of CSR expenditure CSR amount for Financial Year 2015-16 for Knowledge Development, IPE Glob- and Financial Year 2016-17, aggregating CSR project focus CSR fund spent (in Rs al, Buddy 4 Study Foundation, Learning to Rs 72.72 Crore in8 equal quarterly in- area Crore) Links Foundation, NIIT Foundation, stallments, commencing from the quarter Education 17.4 Public Health Technologies Trust, NASS- beginning April – June 2019. Agricultur 10.7 COM Foundation, Mahila SEWA Trust Accordingly, the Company has been Healthcare 2.0 and Village Social Transformation Foun- spending the amount of Rs 9.09 Cr every dation. T Others 6.3 quarter towards the CSR activities since

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www.thecsruniverse.com The CSR Universe November 2020 51 Special Feature

CSR: Know how ‘Monument Mitras’ are taking care of India’s heritage sites

aharashtra has received donations ment plans. individuals and other stakeholders to be- Mof around Rs 68.30 Crore from In March, while speaking in Lok Sabha, come ‘Monument Mitras’ and take up the companies for the conservation and de- Patel had informed that as many as 27 responsibility of developing and upgrad- velopment of National Heritage sites, un- Memorandum of Understanding (MoUs) ing the basic and advanced tourist ameni- der Corporate Social Responsibility (CSR) have been awarded to 12 Monument Mi- ties at these sites as per their interest and till March 2020. tras for 25 sites and two technological viability in terms of a sustainable invest- Corporate Social Responsibility and the interventions across India so far. He had ment model under CSR. They would also initiatives taken by corporate and PSUs also informed that the implementation of look after the Operation & Maintenance under CSR have been a much discussed amenities agreed to under the MoUs have of the same. issue during the Parliament’s monsoon already commenced at several sites and It should be known that the Archaeologi- session. Responding to a query related to the operation and maintenance activities cal Survey of India (ASI) under the Min- investment of CSR funds for the conserva- are also underway for these sites. istry of Culture undertakes conservation, tion of National Heritage, Prahlad Singh Who are ‘Monument Mitras’ preservation and maintenance of all cen- Patel, Minister of State for Culture & These are the corporate players who have trally protected monuments/Sites. In ad- Tourism said that the CSR amount spent come forward to provide facilities and dition, the Ministry of Tourism, Govern- by companies under item (v) of Schedule maintain thereof at historical monument of India has launched the “Adopt a VII of the Act in the state of Maharashtra ments. This is part of the scheme named Heritage: Apni Dharohar, Apni Pehchaan” was Rs68,30,44,000 till 31 March, 2020. ‘Adopt-a Heritage’ launched by the Min- project which is a collaborative effort by Schedule VII of the Companies Act, 2013 istry of Tourism, Government of India the Ministry of Tourism, Ministry of Cul- (‘Act’) enlists the activities which may be where the corporate sector is involved as ture, ASI and State/ UT Governments for included by companies in their CSR poli- ‘Monument Mitra.’ developing tourism amenities at heritage/ cy. ‘National Heritage’ falls under item (v) Basically, the Ministry of Culture, Gov- natural/tourist sites spread across the of Schedule VII of the Act which reads as ernment of India had set up the National country for making them tourist friendly, “Protection of national heritage, art and Culture Fund (NCF) in 1996 to provide in a planned and phased manner. culture including restoration of buildings a platform for corporate organisations The Ministry of Tourism is encouraging and sites of historical importance and to contribute in the upkeep of historical State Governments/UT Administrations works of art; setting up public libraries; monuments, providing facilities, etc. to adopt similar models and States includ- promotion and development of tradition- Adopt-a-Heritage scheme is an attempt to ing Madhya Pradesh, Delhi, Goa, Hary- al arts and handicrafts. involve others in conservation and preser- ana, Uttarakhand have come forward for However it is interesting to understand vation of our national heritage. The proj- participation in the project. T how corporate got engaged into the Na- ect aims to encourage companies from tional Heritage conservation and develop- public sector, private sector, trusts, NGOs, www.thecsruniverse.com The CSR Universe November 2020 52 Special Feature

List of MoUs awarded under Adopt a Heritage Project Serial number Name of Site State/ UT Name of Agency

1 Gangotri Temple Area & Trail to Uttrakhand Adventure Tour Operators Association of In- Gaumukh dia (ATOAI)

2 Trail from Village Stok to base camp Ladakh Adventure Tour Operators Association of In- of Mt. Stok Kangri dia (ATOAI) 3 Red Fort Delhi Dalmia Bharat Ltd.

4 Gandikota Fort Andhra Pradesh Dalmia Bharat Ltd. 5 Surajkund Haryana Bliss Inn (India) Pvt. Ltd. (VResorts) 6 Jantar Mantar Delhi Apeejay Surrendra Park Hotels (P) Ltd. 7 Ajanta Caves Mahars Yatra Online Pvt. Ltd. 8 Qutub Minar Delhi Yatra Online Pvt. Ltd. 9 Hampi & Hazara Rama Temple Karnataka Yatra Online Pvt. Ltd.

10 Leh Palace Jammu & Kashmir Yatra Online Pvt. Ltd. 11 Development of Multi-Lingual (i) Amer Fort, Rajasthan (ii) Mahabodhi Temple, Bihar Resbird Technologies Pvt. Ltd. Audio Guide for 3 Iconic Sites (iii) Chandni Chowk, Delhi 12 Development of Multi-Lingual (i) Dholavira, Gujarat (ii) Somnath, Gujarat (iii) Huma- Resbird Technologies Pvt. Ltd. Audio Guide for 9 Iconic Sites yun’s Tomb, Delhi (iv) Red Fort, Delhi (v) Purana Quila, Delhi (vi) Fatehpur Sikri, Agra (vii) Taj Mahal, Agra (viii) Mahabalipuram, TN (ix) Khajuraho, MP 13 Abdur Rahim Khan –i-Khana Delhi Interglobe Foundation 14 Bekal Fort Drishti Kerala Lifesaving Pvt. Ltd. 15 Champaner Pavagadh Archaeolog- Gujarat Akshar Travels Pvt. Ltd. ical Park 16 Rani ki Vav, Patan Gujarat Akshar Travels Pvt. Ltd. 17 Sun Temple, Modhera Gujarat Akshar Travels Pvt. Ltd. 18 Buddhist Caves, Uparkot, Junagadh Gujarat Akshar Travels Pvt. Ltd. 19 Gol Gumbad Delhi Resbird Technologies Pvt. Ltd. 20 Aguada Fort Goa Drishti Lifesaving Pvt.Ltd. 21 Krishna Temple, Hampi Karnataka Heritage Hotel, Hampi (A unit of Indo Asia Leisure Services Ltd.)

22 Elephanta Stables, Hampi Karnataka Orange County Resorts & Hotels Ltd. 23 Pattabhirama Temple, Hampi Karnataka Orange County Resorts & Hotels Ltd. 24 Zenana Enslosure (Lotus Mahal), Karnataka Orange County Resorts & Hotels Ltd. Hampi 25 Ugra Narsimha Temple, Hampi Karnataka Hotel Malligi Pvt. Ltd

26 Badavilinga Temple, Hampi Karnataka Hotel Malligi Pvt. Ltd.

27 Bara Lao ka Gumbad Delhi Bird Heritage Foundation

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ficer bearers, directors, etc, will be taken and they will be allowed to receive money only in a State Bank of India account in Delhi. ● Supriya Sule (NCP): The government’s decision on all accounts being in SBI is emblematic of an undeclared “emergen- c y ”. ● Mahua Moitra (TMC): The bill is hyp- ocritic in nature. Why go after small fry? The Government allowed political parties to receive foreign funds from Indian-reg- istered foreign companies through elec- toral bonds by retrospectively repealing a 1976 law However, replying to the debate on the Bill in the lower house of Parliament, Minis- ter of State for Home Affairs Nityanand Rai said that the Bill was neither against NGOs or an attack against a religion or Foreign funding to NGOs becomes community, nor it will reduce the scope not stop foreign contribution to them. The ‘transparent’ and ‘tough’ as Parlia- Minister said that the Bill was meant to ment passes FCRA Bill “bring in transparency” and “stop misuse of foreign contributions by people”. he Non-Government Organisations nations for the PM-CARES fund, but pro- He said the FCRA amendment is in the T(NGOs) in India will now have to go hibiting NGOs from receiving any funds interest of national security, and aims to through a higher level of transparency, for educational and charitable purposes ensure that foreign funds are spent in the stricter norms and deeper government through this amendment. There is a po- right direction.“FCRA is a national & in- scrutiny on foreign funding they receive litical agenda behind it. PM Modi said in ternal security law to ensure that foreign and spend on their social activities. 2016 that NGOs are conspiring against us funds don’t affect national interests. Here, The Foreign Contribution Regulation to remove us from power. Your intention transparency is the main aim,” he said, (Amendment) Bill 2020, passed by the is to exempt PM-CARES from FCRA adding, “It is an effort to bring in trans- Parliament on September 23, 2020 now ● Saugata Roy (Trinamool Congress): parency in the functioning of organisa- makes it mandatory for NGOs to furnish FCRA Bill is another example of the Union tions receiving foreign funds as donation Aadhaar details of its officials including all home ministry acting as ‘Big Brother’ and for specific purposes.” the office bearers, directors and other key watching over the whole country to see The Minister said that the Bill provides for functionaries. who is getting funds. This Bill is meant to reduction in administrative expenses of The bill also makes it necessary for NGOs tighten screws on those organisations that any NGO receiving foreign funding from to spend not more than 20 % of the funds receive funds from abroad 50 per cent to 20 per cent of annual funds on their administrative expenses. Earlier, ● Satyapal Singh (BJP): For “proper mon- to ensure spending on their main objec- the limit was at 50 %. Also, all the fund- itoring of funds”, Aadhaar cards of all of- tives. T ing from foreign agencies will have to only come through a bank account in State FCRA Bill 2020: Key highlights Bank of India (SBI).t3:02 As per the FCRA Bill, the ‘public servants’ Serial Key changes Government’s Reasoning No will now be prohibited from receiving any foreign funding. 1 Aadhaar details mandatory for NGO officials It will help identify people who are getting funds from the foreign country Once the bill get nod from President Ram- 2 20 % cap on NGO administrative cost It will help ensure that the foreign funds re- nath Kovind, the central government will ceived by the NGOs are being spent for the right also have greater flexibility to withdraw causes FCRA certification of any NGOs. 3 FCRA withdrawal rights for Central Gov- This will help bar foreign funding to those Who said What on FCRA Bill Debate in ernment NGOs which become threat to national interest Parliament? and security ● Adhir Ranjan Chowdhury (Congress): 4 Money can be received only in SBI account It will make easier for government agencies to Why government is allowing foreign do- gauge foreign funding to NGOs www.thecsruniverse.com The CSR Universe November 2020 54 CSR Interview

“Provision to withdraw FCRA certification is aimed at quelling dissent” Mathew Cherian Ex-Chief Executive of HelpAge India

he Foreign Contribution Regulation NGO’s in other locations. For example, if T(Amendment) Bill 2020, passed by an NGO in Delhi wished to work in Oris- the Parliament on September 23, 2020 sa cyclone, they could not fund a small has invited widespread criticism. Experts NGO in the affected area. Instead, they By Shweta Singh in this domain are saying that the Bill is would have to do it themselves which will merely a tool for the central government mean recruiting staff and other assets and to wrest more control over Non-Gov- this would increase the administrative ernmental Organisations (NGOs) in the costs above 20 %. Hence this will restrict country. the NGO’s greatly and will be a debacle for The Bill is utterly In this interview with TheCSRUniverse, the small NGO’s in rural areas. Ex-Chief Executive of HelpAge India Q: Regarding the 20% cap on ad- disappointing Mathew Cherian says that the Bill is ut- ministrative expenses, the gov- and detrimental terly disappointing and detrimental to the ernment says that it will help working culture of NGOs who already utilisation of funds in better to the face multiple challenges while executing ways What are your thoughts on the ground level work. this? working culture Cherian, who managed India ‘s largest A: This is an ill thought out measure. of NGOs who al- non-profit in the field of elderly and on While all NGO’s try to reduce their ad- the National council of senior citizens for ministrative costs, this arbitrary fixing of ready more than 17 years, and now is associated admin costs with no clear definition of face multiple with WEF forum on Ageing and Longev- the costs and a common benchmark for ity, also rubbishes government argument all NGO’s will not work. Some training challenges while that the Bill will bring transparency into NGO’s and research NGO’s will have al- the functioning of NGO’s. He says that the most all costs as admin costs, as they do executing mandatory Aadhaar for identification of not do any programme work. It would the ground level NGO functionaries is against the spirit of have been prudent to define this term. the SC judgement according to which the work Q: Aadhar of key NGO officials Aadhaar identification is non-mandatory. have been made mandatory for Scroll down to read interview FCRA certification. Why is there with Mathew Cherian on FCRA an uproar over that? Bill 2020. A: This has been a controversial move as Q: What would be the key chal- the Supreme Court has ruled that the use lenges that NGOs would face of AADHAR as a mandatory rule cannot once FCRA Bill is enacted? be imposed. In many NGO’s, many board A: One of the key challenges is that NGO’s members are unwilling to give their AAD- will not be able to transfer funds to other HAR card due to privacy concerns espe- www.thecsruniverse.com The CSR Universe November 2020 55 cially many retired senior people. NGO’s and the government is threatened A: This is the biggest foolish clause in the This is a backdoor intrusion on these by the large amount of grass root work whole bill. All foreign funds to the coun- board members, and many board mem- which is being done while their cadres do try always flowed through State Bank of bers will quit their position on non-profit nothing in the villages. India (SBI) overseas branch in Mumbai boards due to these privacy concerns. Q: The bill makes it easier for the which tracks foreign funds. The move to Q: The transparency clause in Central Govt to withdraw FCRA make SBI New Delhi as the central bank the Bill refers to the foreign fund certification. What could be the in the age of digital banking and technol- utilisation to threaten national implications? ogy support one of the foolish moves and security? How valid is the con- A: Yes. it gives them adequate ammuni- takes the country backwards. Imagine, an cern? tion to cancel the FCRA certification. The NGO in Kanyakumari having an account A: The threat of national security has been funding source will just dry up. It also in New Delhi when SBI itself has 165000 a bogus concern. From 1975 when this gives the government the latitude to file branches. They could have said the near- Act was first passed, it was passed due to criminal cases against NGO personnel est SBI to the NGO. This is completely internal security, terrorism and other con- and drag them through courts. It is also a ridiculous and a sloppy legislation. cerns. To use an NGO account by a terror- way to quell dissent. Q:Any positive highlight of the ist organisation would be so foolish. This Q: The Bill seeks to make it man- Bill that makes it better for NGOs reason has been quoted just to besmirch datory for receipt of foreign to operate and perform in India? the good name of NGO’s and debase the funds in an SBI account only? A: There is no positive highlight in the Bill good work they have been doing over the What could be challenges for at all and is passed with malicious inten-

years. There are 2.7 million workers with NGOs on that front? tion. T

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