ALTITUDE INTERNATIONAL HOLDINGS, INC. Form 8-K Current Event Report Filed 2021-07-12

SECURITIES AND EXCHANGE COMMISSION

FORM 8-K Current report filing

Filing Date: 2021-07-12 | Period of Report: 2021-07-07 SEC Accession No. 0001493152-21-016646

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FILER ALTITUDE INTERNATIONAL HOLDINGS, INC. Mailing Address Business Address 4500 SE PINE VALLEY 4500 SE PINE VALLEY CIK:1664127| IRS No.: 133778988 | State of Incorp.:NY | Fiscal Year End: 1231 STREET STREET Type: 8-K | Act: 34 | File No.: 000-55639 | Film No.: 211085984 PORT SAINT LUCIE PORT SAINT LUCIE SIC: 7363 Help supply services PORT SAINT LUCIE FL 34952PORT SAINT LUCIE FL 34952 772-323-0625

FORM 8-K

CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report: July 7, 2021 ALTITUDE INTERNATIONAL HOLDINGS, INC. (Exact name of Registrant as specified in its Charter)

New York 000-55639 13-3778988 (State of Other Jurisdiction of (Commission (I.R.S. Employer Incorporation) File Number) Identification No.)

4500 SE Pine Valley Street, Port St. Lucie, FL 34952 (Address of Principal Executive Offices)

772-323-0625 (Registrant’s Telephone Number, including area code)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the Registrant under any of the following provisions (see general instructions A.2. below):

[ ] Written communication pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

[ ] Soliciting material pursuant to Rule 14-a-12 under the Exchange Act (17 CFR 240.14a-12)

[ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

[ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Securities registered pursuant to Section 12(b) of the Act: None

Emerging growth company [X]

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. [ ]

On July 7, 2021, the Company issued a press release regarding the completed share exchange agreement between the Company and Breunich Holdings, Inc. A copy of the press issued by the Company is attached as Exhibit 99.1 to this Current Report on Form 8-K, which is incorporated by reference solely for purposes of this Item 7.01 disclosure.

On July 8, 2021, the Company issued a press release regarding the appointment of Joakim Noah to its Sports, Education and Technology Advisory Board. A copy of the press issued by the Company is attached as Exhibit 99.2 to this Current Report on Form 8-K, which is incorporated by reference solely for purposes of this Item 7.01 disclosure.

On July 9, 2021, the Company issued a press release regarding the appointment of Yannick Noah to its Sports, Education and Technology Advisory Board. A copy of the press issued by the Company is attached as Exhibit 99.3 to this Current Report on Form 8-K, which is incorporated by reference solely for purposes of this Item 7.01 disclosure.

Exhibits 99.1, 99.2, and 99.3 contain forward-looking statements. These forward-looking statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Forward-looking statements are based upon assumptions as to future events that may not prove to be accurate. Actual outcomes and results may differ materially from what is expressed in these forward-looking statements.

The information set forth under this Item 7.01, including Exhibits 99.1, 99.2, and 99.3, is being furnished and, as a result, such information shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of such Section, nor shall such information by deemed incorporated by reference in any filing under the Securities Act of 1933, or the Exchange Act, except as expressly set forth by specific reference in such a filing.

Item 9.01 Exhibits

99.1 Press Release dated July 7, 2021

99.2 Press Release dated July 8, 2021

99.3 Press Release dated July 9, 2021

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Date: July 12, 2021

ALTITUDE INTERNATIONAL HOLDINGS, INC.

By: /s/ Greg Breunich Name:Greg Breunich Chief Executive Officer, Chief Financial Officer and Title: Director

Altitude International Completes Share Exchange Agreement with Breunich Holdings

Press Release | 07/07/2021

Altitude International Completes Share Exchange Agreement with Breunich Holdings

PR Newswire

PORT ST. LUCIE, Fla., July 7, 2021 /PRNewswire/ — On July 6, 2021, Altitude International Holdings, Inc. (OTCQB: “ALTD”) entered into a Share Exchange Agreement (the “Agreement”) with Breunich Holdings, Inc., a Delaware entity (“BHI”). BHI is a holding company with seven operating LLCs, including CMA Soccer, LLC, ITA-USA Enterprise LLC, Trident Water LLC, North Miami Beach Academy LLC, NVL Volleyball Academy LLC, Six Log Cleaning and Sanitizing LLC, and Altitude Wellness LLC.

“This day is the product of a lot of hard work from an extraordinary group of people, all of whom have reached the highest level of success in their chosen fields,” said Greg Breunich CEO of ALTD. “We are excited to complete the critical first step needed to reinvent Altitude International.

“The ‘Old ALTD’ has given us a tremendous core of pioneers and scientists to build from, a loe debt free balance sheet, and rapidly growing breakthrough technologies, programs, and systems. Collectively, the New ALTD will be compromised of multiple scalable related revenue streams that merge into a high-performance sports, education and technology company.”

The Final Closing of the Agreement is conditioned upon the completion of an audit of BHI and its subsidiaries. Following the Closing of the Agreement, BHI will be a wholly-owned subsidiary of the Company, with each of its subsidiaries operating as wholly-owned subsidiaries.

“While we were working on everything required to complete the January Merger LOI, we have been developing high growth strategies centered on a series of targeted acquisitions and the implementation of some major new initiatives and contracts for our existing businesses. We look forward to the opportunity to share our story with the investing public and taking Altitude International to the highest possible level,” said Breunich.

SAFE HARBOR STATEMENT

This press release contains certain “forward-looking statements,” as defined in the United States Private Securities Litigation Reform Act of 1995, involving risks and uncertainties. There can be no assurance such statements will prove to be accurate and actual results and future events could differ materially from management’s current expectations. The economic, competitive, governmental, technological and other factors identified in the Company’s previous filings with the Securities and Exchange Commission may cause actual results or events to differ materially from those described in forward-looking statements in this press release. The Company undertakes no obligation to publicly update or revise any forward-looking statements whether result of new information future events or otherwise.

Media contact: Adrienne Mazzone 561-908-1638; [email protected]

View original content: https://www.prnewswire.com/news-release/altitude-international-completes-share-exchange-agreement-with- breunich-holdings-301327249.html

SOURCE Altitude International Holdings, Inc.

Altitude International Signs Joakim Noah

Press Release | 07/08/2021

Altitude International Signs Joakim Noah

PR Newswire

PORT ST. LUCIE, Fla., July 8, 2021

PORT ST. LUCIE, Fla., July 8, 2021 /PRNewswire/ — Altitude International Holdings, Inc (OTCQB: ALTD) has announced that Joakim Noah has accepted a seat on its Sports, Education and Technology Advisory Board. The board is an assemblage of highly accomplished individuals in the areas of athletic/educational training and sports science. Joakim will also play a leading role in assisting in sourcing funding for the Company’s charitable initiatives and relief efforts.

Joakim Noah is a two-time NCAA Basketball Champion, a two-time NBA All Star, and in 2014 was named All-NBA First Team as well as NBA Defensive Player of the Year. He is renowned for his charismatic leadership and unparalleled passion, both on and off the court. Throughout his career, Joakim has dedicated himself to making a difference in the lives of inner-city youth and in 2010 he founded the Noah’s Arc Foundation along with his mother to formally do just that.

In recognition of his selfless efforts, Joakim was the recipient of the 2015 J. Walter Kennedy Citizenship Award and was also the winner of the NBA Cares Community Assist Award that same year. Last month Joakim became one of five former NBA greats to personally invest in the new “NBA Africa” program and will be working closely with the league on its multi-faceted Africa initiatives.

“Having spent a tremendous amount of time in Africa with my father on a number of his charitable projects, I know firsthand that the deadliest problem facing our Motherland is the contaminated drinking water so many are subjected to,” said Noah.

“The horrifying truth is that almost 850,000 of our brothers and sisters die every year from diseases contracted directly from their drinking water, with our babes being the most vulnerable. That’s why I am ecstatic that my brother-in-arms, Adrian Walton, has taken up the fight on behalf of ALTD and blessed me with the opportunity to bring Africa the amazing air-to-pure water systems ALTD is now manufacturing. The US Department of Defense has already started utilizing our machines and we just arranged to get 4 units shipped to Cameroon.

“I have faith that my fellow players and maybe even the league itself will get squarely behind our efforts when they see the immediate relief our pure water machines can deliver.”

Noah’s Arc will also be involved in raising the funds needed for ALTD’s new Altitude Basketball Academy, which will give us the opportunity to extend our original mission outside of Chicago and to help lift the lives of impoverished kids everywhere. I look forward to working with the tremendous team of champions that Greg Breunich keeps adding to, as we all look to get support for as many kids as we can, and to make our Altitude Basketball Academy a resounding success story for everyone involved.”

Greg, Breunich, ALTD CEO concluded, “There is no finer person and no brighter light to attract everything we need to succeed on our multiple missions than Joakim Noah. His heart is as big as it gets, and he has captured the full respect of everyone around the game. Noah’s Arc and Joakim are exactly what we need to maximize the positive impact on the many lives we hope to touch.”

SAFE HARBOR STATEMENT

Media contact: Adrienne Mazzone 561-908-1638; [email protected]

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SOURCE Altitude International Holdings, Inc.

Yannick Noah Takes a Seat Beside His Son on Altitude International’s Advisory Board

Press Release | 07/09/2021

Yannick Noah Takes a Seat Beside His Son on Altitude International’s Advisory Board

PR Newswire

PORT ST. LUCIE, Fla., July 9, 2021

PORT ST. LUCIE, Fla., July 9, 2021 /PRNewswire/ — Altitude International Holdings, Inc (OCTQB: “ALTD”) announced legendary tennis start Yannick Noah will join his son, NBA great Joakim, on its illustrious Sports, Education and Technology Advisory Board. Both Noahs will be playing major roles in the Company’s charitable and relief efforts and have already begun working on ALTD’s Water to Africa relief program.

Yannick Noah won the French Open in 1983 and is the captain of both France’s Davis Cup and Fed Cup teams. He was awarded the Philippe Chatrier Award (the ITF’s highest accolade) in 2005 and was since inducted into the International Tennis Hall of Fame.

In 1971, Arthur Ashe discovered 11-year old Yannick Noah on a tennis court in the former French colony of Cameroon. Seven years later, the two played doubles together at Wimbledon. Five years after that, Noah became the last Frenchman to win a Grand Slam singles title and remains France’s highest ranked player of all time.

But Noah didn’t just follow Ashe’s lead on court. Like the iconic champion of benevolence and equality, Yannick has made his life about much more than tennis. Noah famously became a pop singer after his retirement, but less well known is his ongoing passion and commitment to charity work.

In 1996, he began Fête le Mur, a foundation that introduces underprivileged children to tennis and helps them find jobs in sports. He has also provided great support for Enfants de la Terre, a charity started by his mother in 1988, as well as AIDS and environmental charities.

Today the Noahs are actively supporting the Oyebog Tennis Academy in Cameroon and their good friend Joseph Oyebog, who famously said on his home page video “WE NEED WATER.”

“My relationship with Yannick goes all the way back to my IMG days when he was training with my father-in-law Nick Bollettieri at our Academy,” said Greg Breunich, ALTD CEO. “I can’t think of a better way for us to be reunited than by working together on some of the most important projects we may ever be involved with. I have so much respect for him and Joakim as towering champions, both on and off the court, and look toward to sharing their innate goodness and benevolence with those who need it the most.”

SAFE HARBOR STATEMENT

Media contact: Adrienne Mazzone 561-908-1638; [email protected]

View original content: https://www.prnewswire.com/news-release/yannick-noah-takes-a-seat-beside-his-son-on-altitude-internationals- advisory-board-301328805.html

SOURCE Altitude International Holdings, Inc.

Copyright © 2021 www.secdatabase.com. All Rights Reserved. Please Consider the Environment Before Printing This Document Copyright © 2021 www.secdatabase.com. All Rights Reserved. Please Consider the Environment Before Printing This Document