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Venue Information Pack Contents Brighton Fringe Launch 2020 PHOTO: DFPHOTOGRAPHY VENUE INFORMATION PACK CONTENTS WHAT IS BRIGHTON FRINGE... 3 KEY DATES... 4 VENUE MANAGERS MEETINGS... 5 WHAT’S NEW FOR 2021... 6 VENUE & EVENT REGISTRATION... 7 PROGRAMMING YOUR VENUE... 8 -9 AGREEING A FEE & CONTRACTING... 10 BOX OFFICE... 11 - 13 MARKETING EVENTS... 14 LICENSING... 15 HEALTH AND SAFETY... 16 - 17 PUBLIC LIABILITY INSURANCE... 18 ACCESS... 19 FLYERING PERMIT... 20 FRINGE ACADEMY... 21 AWARDS... 22 TIMELINE... 23 KEEP IN TOUCH... 24 Circus Abyssinia by Bibi and Bichu PHOTO: MUNDIALPHOTO2 Alice in Wonderland: The Ballet by Let’s All Dance PHOTO: GESS PUGLIELLI WHAT IS BRIGHTON FRINGE? Brighton Fringe is the largest open-access arts festival in England. It is an international festival that is at the same time rooted in the community. It embraces every art form and every form of artistic expression, and supports both new and established performers in trying out new work and taking risks. Brighton Fringe 2021 will take place from 7 May – 6 June. The 2021 programme will be split up into 11 main event categories: Cabaret & Variety, Children & Young People, Circus, Dance & Physical Theatre, Comedy, Events & Films, Exhibitions, Literature & Spoken Word, Music & Nightlife, Theatre, Tours and Workshops. To find out more about what we do, head over to our ‘Fringe Info’ webpage. WHY SHOULD I TAKE PART? Brighton Fringe is a showcase for talent, attracting over 1,000 different events in 2019. We offer a platform for companies to try out new work, increase their audiences, gain reputation and enhance exposure to industry professionals. By registering to be a Brighton Fringe venue, you will be a vital part of this experience. You will meet and build relationships with like-minded arts professionals and have fun along the way, as well as increasing footfall to your venue! Your venue will be listed on our website (over 2,200,000 views in 2019) and in the Eventotron Venue Browser, so being part of Brighton Fringe is a great marketing tool, too. 3 KEY DATES FOR PARTICIPANTS Brighton Fringe 2021: 7 May – 6 June 2021 Registration opens: 09:00, 14 December 2020 Registration closes: 23:59, 19 February 2021 Tickets on sale to Friends of Brighton Fringe: 11 March 2021 Tickets go on general sale: 18 March 2021 N.B. As a venue, you can register at any time. We recommend doing so before registration opens on 14 December 2020 so that participants can find and apply to your venue straightaway. I’d Had Enough So I Killed HIm by Sherise Strang PHOTO: DFPHOTOGRAPHY VENUE MANAGERS’ MEETINGS Venue Manager meetings are held monthly on Zoom and are open to everyone. They are a great opportunity for all venue managers to come along and chat with the Brighton Fringe team and other Fringe venues, get updates about the festival, and voice any concerns or issues you may be having. An archive of minutes from our past meetings can always be found on our website. We also include this information in our regular emails to Venue Managers. Jekyll & Hyde: A One-woman Show by Sweet Productions PHOTO: ANDY O’HARA Your event date(s), times & ticket prices WHAT’S NEW FOR 2021? RISK ASSESSMENTS BUBBLE TICKETING We’ll being asking all venues and events to produce a risk We have introduced ‘bubble assessment in advance of taking ticketing’ to help with making part in Brighton Fringe which will venues COVID secure. You can let us need to take into consideration the know in advance if you’d like to sell risk of COVID-19 transmission and tickets as groups for households/ detail steps being taken to keep bubbles to be seated at tables or in everyone safe. The deadline to groups. If you’re a returning venue, provide a Risk Assessment to you will also need to update your Brighton Fringe is 1 March 2021. overall capacity to take into Watch a recording of our Fringe consideration social distancing. Academy: COVID-19 Risk Assessment Guidance with Hybred Consultancy online for some useful NAME YOUR PRICE TICKETING information on risk assessing your venue. For Brighton Fringe 2021, instead of the options of ‘free’ ‘donations’ or ‘PWYW in advance’ we will be DIGITAL EVENTS introducing Name Your Price Ticketing as an option. You can enter You will be able to present an event the minimum someone can pay to digitally at Brighton Fringe 2021! We book a ticket (£0 will be an know some people don’t feel safe available option on this) and a leaving their houses yet, so we’ve maximum (we’ll be setting a provided this option so everyone restriction of £20 max, so don’t use can enjoy Brighton Fringe from the this option if you want to price your safety of their own homes. You can show higher). Ticket purchasers will see more about the kinds of events then be able to ‘Name Their Price’ you can present at Brighton Fringe within these boundaries. 2021 in the Participant Info Pack. You can look for the ‘New for 2021’ badge throughout this guide for more things that we’ve added in for the next festival season… 6 Your event date(s), times & ticket prices Savage Beauty by Actors of Dionysus PHOTO: DFPHOTOGRAPHY VENUE REGISTRATION Eventotron is our online registration system for both venues and participants. You should enter all the information about your venue here for participants to see and browse through. Participants can also ‘Apply’ to put their event on in your venue through Eventotron, and can share information about their event with you here. To start creating your venue listing, go to eventotron.com. Whether you’re a new venue or returning for 2021, check out our ‘How to Register a Venue’ guide for the most up to date information on registering your venue in Eventotron. TOP TIP Make sure to switch ‘Include in Venue Browser’ to ‘yes’ when you’re ready to appear in the Venue Browser for participants. TOP TIP The Brighton Fringe 2021 tab is where we ask most of the important questions – make sure you work through this one after the Venue Details tab. EVENT REGISTRATION You might want to register events taking place at your venue to ensure consistency and accuracy. If you’re registering more than 15 events, you can receive a 10% discount on registration fees. You can arrange this by emailing the Participant Services team on [email protected]. 7 Your event date(s), times & ticket prices Brighton Fringe Registration Launch PHOTO: DFPHOTOGRAPHY PROGRAMMING YOUR VENUE Think about whether your venue will be open during the day, in the evening or both. Will your programme of events be every day, once a week, or will you be the venue for just one event? Think about your potential audience. If you are an established venue, will you be programming for regulars or encouraging new audiences? When putting together your schedule, ensure you take account of the time it takes for the performers to set up and the audience to get in and out of the venue (the ‘get-ins and get-outs’), especially if you have days with multiple performances. You should also be thinking about whether the shows you book need a technical rehearsal or sound check before and when you will have time for these. Here’s an example of the timings you should be thinking about: Slot Get in Audience Show Show end Audience Get out Slot ends New for Starts in start out 2021 11:00 25 10 11:35 12:30 5 minutes 25 13:00 Build in minutes minutes minutes time for cleaning between events TOP TIP If you are a venue that can’t allow children in after a certain time due to licensing, think about what shows you are programming after this time. 8 Your event date(s), times & ticket prices The Geek Shall Inherit by Hattie Snooks PHOTO: ANDY O’HARA LIVE-STREAMING One of our options for events at Brighton Fringe 2021 is ‘In Person Event with Live Streaming’, so you might want to think about whether your venue can facilitate live streaming. Is your internet connection up to the task? You can indicate in Eventotron if events can live stream from your venue in the ‘Settings’ tab. TOP TIP Keep Participant Services updated with your availability and the type of events you are looking to host. We get calls every day from promoters and artists looking for suitable spaces – so we can help direct events your way! Your event date(s), times & ticket prices Brighton Big Drag Pageant PHOTO: AYLA CARLI TOP TIP Make sure you have clear terms & conditions written out ready to give to participants, including a written contract of your venue hire arrangements, to be signed by both parties. If you need any help with this or would like someone to read over a draft of your contract, contact the Participant Services team. AGREEING A FEE & CONTRACTING There are a number of ways that you can charge participants for use of your venue, unless of course you’d like to offer the space for free. Different venues will work differently, so find out what works best for you and your space. The three most common ways to arrange payment are: • A straight hire – does what it says on the tin, you charge one fee for hiring the space. Please note that with this arrangement, the participant keeps all ticket income, and would usually be expected to register their show themselves. • A bundle cost – this is also one set fee, but it will take into account multiple costs; for example the venue hire, registration with Brighton Fringe, marketing and a percentage of the tickets sold.
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