Food & Beverage Report
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FOOD & BEVERAGE REPORT An official news publication of the Associated Food Dealers of Michigan and its affiliate, Package Liquor Dealers Association. VOLUME ONE. NUMBER THREE MAY 1990 INSIDE Annual AFD Creative marketing Have "dogs" taking up space on your Trade Show beverage shelves? Don't know what items to stock? By using creative marketing you can entice buyers and was success improve your beverage sales. See page 6 The Associated Food Dealer’s Annual Trade Show, held March 27, at Fairlane Manor. Dearborn, was a great Distributor profile success, according to those attending. This distributing company has a The show, themed “Profit for the unique perspective on retailers. '90s." offered retailers an opportunity to James McColgan of M & B see new products and services in the Distributing Company uses his food and beverage industry. experience as a retailer to relate to Retailers from all over the state his customers. enjoyed the displays, taste-testing, prize See page 8 giveaways, and discount buying available to them at this year's show. "I drove all the way from Douglas Cherries are just one of the many foods grown in Michigan. Legislator profile to attend the show." said Tony Herell. Rep. Paul Wartner has gone from of Little Stores II "It was the best show bootstraps to the ballot box The we’ve been to." representative is one of the Michigan Week More than 75 companies exhibited strongest supporters of small their wares Those attending enjoyed business in Lansing May 18-26 is great time to encourage customers delicious food and beverages and had See page 10 the chance to learn about the latest to sample the many products this state has to offer equipment in the industry. ay 18-26 has been designated average of 107,000 pounds of food "We enjoyed the opportunity to Michigan Week to focus attention and creates jobs for more than five interact with our partners in sale and Don't get burned M on all the wonderful things the non-farm workers who process, profit," said Dave Kirkpatrick, of Coca- Know the limitations of your fire state has to offer. transport and merchandise the crops Cola Bottlers. "We introduced our new insurance policy Not knowing if you Michigan is known for lakes and the as well as produce farm items. Caffeine Free Classic Coke, and it was have adequate coverage can leave beautiful variety of its seasons, but the Many beverages are also the most successful new product you unprotected in some instances. fact that it's a national treasure for food produced in Michigan. Beer brewing introduction since Diet Coke." See page 15 and beverage products is overlooked. and winemaking have been Michigan AFD sponsors a trade show every The state is ideally located in the industries for many years. By 1980. spring Participating in the show is a Temperate Zone and is nourished by the when the first national winegrowing fantastic way to introduce new products fresh water of the Great Lakes and fertile census was taken. Michigan had and maintain market awareness. SDD/SDM 11 soil. More varieties of fruits and more than 2.000 acres under vine and ‘ .. our objective in participating in PEOPLE 16 vegetables are produced in Michigan than was producing more than 25,000 the AFD show was to show support of LEGAL BRIEFS 16 in any state except California. cases of wine. The state is also the independent retailer and address any PRODUCTS 17 With the help of modem technology, known for its specially brewed beers needs or concerns they may have." said DEPT. OF AGRICULTURE 18 each Michigan farmer is able to produce In honor of Michigan Week, Pat Leahy. of Prince "We're looking LOTTERY 18 enough food to feed himself and 78 other encourage your customers to sample forward to next year ." LIQUOR VIOLATIONS 22 people One farm worker produces an Michigan products. • Photo feature, see pages 12, 13 What recyclables retailers collect 84 percent of wholesalers and large retailers collect recyclables at distribution centers They collect a wide variety of recyclables from their communities as well as their own operations What do they collect? Cardboard 98% Aluminum cans 23% . S hrink w rap 16% P lastics 13% G l a s s 9 % Source FMI Solid Waste Survey October 1989 CAMPBELL SALES CO. 32000 Northwestern Highway — Suite 190 Farmington Hills, Ml 48018 — (313) 855-1750 2 — FOOD & BEVERAGE REPORT, MAY 1990 Since 1883, our goal at Oscar Mayer has been to provide you with new and profitable ways to meet your customers’ needs Thanks to you. our retailers. Lunchables Lunch Combinations is fast becoming the most successful Oscar Mayer new product in the last five years! Look for Oscar Mayer to continue to provide you with innovative products in 1990 and beyond! Lunchablcs Lunch Will N ever Be T he Same." Michigan law and penalties for stocking obscene materials Freedom of speech, expression, of not more than $100,000 or both. communication, privacy and A person is guilty of obscenity in association are protected by the First Pornography is difficult to define the second degree when the person Amendment to the United States markets obscene material and is subject Constitution. Over the years, the U.S. to a punishment of imprisonment for The explosion of video rentals currently studying a revision to the Supreme Court has defined what is not more than one year, or a fine of not on the marketplace has brought the obscenity statute which would allow protected and what is outside the more than $5,000 or both. problem of pornography into each community the right to define, protection of the Constitution. This A wholesale seller shall not, as a grocery and party stores. by its own community standards, article is not meant to be a description condition to a sale, or consignment to a The purpose of this article is to what is and what is not of the precise lines drawn by the Court retailer require or demand that the caution you that the sale or rental of pornography. However, every time a but, rather, a generalized discussion of retailer receive for resale or further X-rated videos, books, magazines, state legislature attempts to redefine the limits reflected by recent Michigan commercial distribution any obscene may put you, and your store’s pornography or whenever a court law. material. licenses, in the middle of this battle. interprets a pornography statute, Nearly all forms of expression and Nor shall a franchiser penalize or It may be time to rethink whether years of litigation follow. communication are allowed by law. but threaten to deny or revoke a franchise the limited profit in adult videos The cost is enormous. And a few types of communication arc because of the failure or refusal to and magazines is worth the risk. often, when the litigation ends, the prohibited. Some types of accept obscene materials. A person who Raymond Walsh, a member of issue is even more clouded than communication are prohibited violates this section is guilty of a the Wayne County Prosecutor's when it began. depending upon the time, place and misdemeanor. Office has provided an article which While the food and beverage manner of the expression or “Knowledge of content and attempts to describe and define the industry is entitled to First communication. For example, a character” means having reason to Michigan statute. Amendment protection and the manufacturer should not falsely label know, or a belief which warrants For decades, the courts, state AFD supports those constitutional his merchandise; nor should a customer further inquiry, of the nature and legislatures and the public at large rights, the problem is that neither issue a forged, altered, not-sufficient- character of the material involved. have been attempting to distinguish the courts nor the legislatures have funds or counterfeit check. A person has such knowledge when between what communication is yet been able to determine clearly Of course, in the privacy of one's he or she knows that the material protected under the First and unequivocally where First home, one may alter or switch the depicts or describes sexual conduct Amendment to the Constitution and Amendment rights end and labels on packages, cans, etc., as he or whether or not such person has precise what is defined as pornography. pornography begins. she wishes. And, one may write knowledge of the specific contents of The Michigan Legislature is millions of dollars in NSF checks in the the material. privacy of your home and not violate How is one to tell what is obscene any law, so long as the checks arc not • The average individual, applying "Prurient interest” means a shameful and what is not? “passed.” Thus, “unsafe or illegal” contemporary community standards, or morbid interest in nudity, sex, etc. If the material shows or describes sometimes depends upon where, when would find that the material taken as a “Sexual conduct" means sexual organs or conduct which is not or how an idea is communicated, e.g. whole, appeals to the prurient interest. representations or descriptions of within customary limits of candid and taking a bath in your home as opposed • The material taken as a whole, lacks sexual acts, normal or perverted, actual decent communications, then it to bathing on the front lawn, yelling serious literary, artistic, political or or simulated, etc. probably is obscene. “fire” in a crowded movie theater scientific value. A person is guilty of obscenity in If this communication is not a as opposed to an empty theater, etc • The material depicts or describes, in a the first degree when the person commonly decent form of candid Michigan law prohibits the patently offensive way, sexual conduct.