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Across the Regions

Arts engagement and Northland attitudes vary Forty-two percent of Northlanders Fewer people from the Bay of Plenty agree that the arts are part of their are likely to agree that the arts are only across the regions, everyday life – that's 10% more than in for certain types of people (36%) than for example: 2017 (32%). they did in 2017 (41%). Thirty-five percent of Taranaki residents attend more than 10 times Hawke's Bay a year – that's higher than in A third of Hawke’s Bay residents (33%) 2017 (21%), and higher than the have attended ngā toi Māori events national average (24%). and activities in the past 12 months, higher than the national average (26%). Southland Nearly a fifth more of Southlanders agree that their local council should give money to support the arts (62%) Canterbury Two-thirds of Canterbury residents than they did in 2017 (44%). (66%) agree that the arts help define who we are as New Zealanders – that’s 20% more than in 2017 (46%).

Overall engagement (attendance and and Marlborough (↑11%); Canterbury (↑9%); Agreement with local councils giving participation) in the regions broadly and (↑13%). At the other end of money to support the arts has grown Engagement and mirrored the average of 75%. the scale, people attending or visiting significantly on 2017 levels in: Northland attitudes vary across Four regions experienced significant drops 11 or more arts events or locations grew (↑11%); Auckland (↑5%); (↑13%); Bay on 2017 engagement levels: Auckland (↓5% significantly in the Bay of Plenty (↑7%) and of Plenty (↑7%); and Southland (↑18%). the regions, showing on 2017); (↓6%); Nelson, Tasman in Taranaki (↑14%). In terms of arts and culture having and Marlborough (↓8%); Otago (↓12%). the different ways we Participation a vital role to play in the future of where approach the arts Despite Wellington Region’s overall people live, there’s significantly more engagement level dropping by 6% on 2017, As with attendance, regional participation agreement with this in the Wellington This one-page summary highlights it was the only region to sit significantly is broadly similar to Aotearoa as a whole – Region (74%) and in Canterbury (70%) than key findings from 2020 research on higher than the national average (80% no regions showed a significant difference the national average (66%). There’s less attitudes, attendance and participation compared to 75%). to the national average of 52%, and only agreement in Waikato (57%), Manawatū- in the arts by adults (aged 15+) living in the Wellington Region showed a significant Whanganui (60%), and Nelson, Tasman different parts of New Zealand. Attendance drop on 2017, down to 55% (↓8%). and Marlborough (55%). In most regions, attendance is on par There’s much less variation between regions As part of the 2020 survey, Colmar Brunton COVID-19 and digital access in terms of artform participation compared has collated regional reports for 12 parts of with New Zealand as a whole (68%); only to artform attendance. Auckland saw the country: the Wellington Region shows significantly Some places were more likely than the higher attendance levels than the national significant decreases in participation for national average (31%) to agree that the • Northland average (73% compared to 68%). visual arts (↓6%) and literary arts (↓3%) arts and culture have supported their • Auckland compared to 2017. wellbeing during COVID-19. These are No regions experienced significant • Waikato residents from: Wellington Region (37%) and increases on their 2017 attendance levels, In relation to all of New Zealand, craft/ • Bay of Plenty Wellington City (42%); and Dunedin City and four regions experienced significant object art participation was significantly • Taranaki (40%) and Otago Region (37%). higher in Manawatū-Whanganui (30% • Hawke’s Bay declines: Auckland (↓6%); Nelson, Tasman compared to the national average of • Manawatū-Whanganui and Marlborough (↓11%); Canterbury (↓9%); Again, people in Dunedin City (36%) and 24%), and Pacific arts participation was • Wellington Region and Otago (↓13%). Wellington City (37%) were more likely significantly higher in Auckland (17% to have watched more arts and culture • Nelson, Tasman and Marlborough In terms of artforms, there are a number compared to the national average of 13%). activities online since the March 2020 • Canterbury of shifts at a regional level. For example, lockdown, compared to the national • Otago Otago saw significant decreases Attitudes average (28%). • Southland in attendance for visual arts (↓11%), Like attendance and participation, New Sample sizes were too small, and margins performing arts (↓10%) and craft/object Where to find more information Zealanders’ attitudes towards the arts of error too high, to produce reliable art (↓14%). Attendance for ngā toi Māori vary region by region. For example, in the Find out more about perspectives from regional reports for the West Coast and grew significantly in: Auckland (↑3%); Waikato region, fewer people are likely to around Aotearoa in the full regional and Te Tairāwhiti. Bay of Plenty (↑8%); Taranaki (↑11%); and Nelson, Tasman and Marlborough (↑13%). agree that their community has a broad city reports on Creative New Zealand’s Reports for five cities have also been range of arts and artistic activities they website: prepared – Auckland, Tauranga, Frequency of attendance also varies by can experience (42% agree compared to www.creativenz.govt.nz/nzersandthearts Palmerston North, Wellington and Dunedin region. More people didn’t attend arts the national average of 47%). For Nelson, – with support from those cities’ local events or locations in 2020 compared to Tasman and Marlborough, it’s the opposite Image: Murihiku Polyfest 2019, Ten Year councils. 2017 in: Auckland (↑6%); Nelson, Tasman (56% agree compared to 47% nationally). Anniversary. Photography courtesy of Miharo Polyfest.

Significantly higher / lower than 2017 Significantly higher / lower than national average