More Than Great Stories

MISSIONPROGRAMS 2 0 0 9 ANNUALREPORT More Than Great Stories

MISSIONPROGRAMS 2009 ANNUALREPORT

02 Leadership Messages

04 Strategic Initiatives and Explorer Programs 14 Research, Conservation, and Exploration 22 Lectures and Public Programs 26 Education Programs 30 Mission Media 32 Grantmaking

38 Philanthropy 44 Ways to Give 48 Financials 50 Leadership 51 Connect with National Geographic 52 Acknowledgments

Video links for selected stories are featured wherever this symbol appears. Click the play button to watch the video.

A Message from John Fahey

THISYEAR,OURANNUALREPORTTO THENATIONALGEOGRAPHICDONOR community comes with our heartfelt appreciation for the wonderful support so many of you gave us throughout 2009 to ensure that the Society’s work could continue and evolve, despite the challenges created by the global economic downturn.

The year was tough, but it also produced a silver lining. Over the course of 2009, we took advantage of the need to refocus our resources and found good ways to refine our thinking about how we can most effectively continue to do the important work of the Society, which ultimately is to inspire people to care about the planet. Clearly, this precious and fragile planet needs our continuing attention. There is much to be done, science to be pursued, and meaningful stories to be told.

Your help and support, coupled with the hard work of National Geographic’s remarkable and dedicated staff, explorers, grantees, and journalists, insures our future.

John Fahey President and CEO

2 Leadership Messages A Message from Terry Garcia

I WANT TO JOIN JOHN IN EXPRESSING GRATITUDE FOR THE INCREDIBLE support our donors and friends have provided to our organization in 2009. We’ve always appreciated you, but perhaps never more than during these recent times.

Your belief in the importance of our mission programs has enabled us to continue to fund important science and exploration, identify and nurture bright and emerging talent, provide our many audiences with exciting and engaging NG experiences, and, of course, continue our efforts to champion geographic education and literacy.

As you’ll see as you review this report, your help enabled researchers to find hundreds of new species in Australia and to prove that dinosaurs had colored feathers. You also helped us launch a geography teacher leadership academy and bring the Terra Cotta Warriors to Washington for a dazzling, sold-out exhibit.

And with your help and enthusiasm, we undertook some new and big ideas that bring new dimensions to science and exploration and engage the public in fresh, high-impact ways for years to come. Going forward, partners like you insure that our work will continue to generate great stories (with amazing pictures!) and much more.

Terry Garcia Executive Vice President, Mission Programs

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 3 Strategic Initiatives and Explorer Programs

ational Geographic explorers are at the heart of Mission Programs’ NStrategic Initiatives. The Society recognizes explorers from traditional and emerging fields through three programs— Explorers-in-Residence, Fellows, and Emerging Explorers. In the coming year, expect to see a number of our explorers working on the environmental front. We recently launched a Fresh Water Initiative, headed by new National Geographic Fellow Sandra Postel. The Ocean Initiative team will travel to the Mediterranean to continue its work to restore and protect the ocean. And a new Energy Initiative led by Fellow Thomas Lovejoy will raise awareness about energy consumption. On the cultural front, the Enduring Voices team plans to visit endangered language communities in India, Russia, Japan, and Chile in 2010-2011.

Meet our explorers at nationalgeographic.org/explorers.

4 More Than Great Stories CELEBRATING MORE THAN120 YEARS OF EXPLORATION, EDUCATION, AND CONSERVATION

National Geographic Explorers-in-Residence

The Explorers-in-Residence Program enhances National Geographic’s long-standing relationship with some of the world’s best explorers and scientists, who develop programs and carry out fieldwork in their respective areas of study with the Society’s support.

Robert Ballard, Ocean Explorer Wade Davis, Anthropologist/Ethnobotanist Jared Diamond, Geographer Sylvia Earle, Oceanographer J. Michael Fay, Conservationist Zahi Hawass, Archaeologist Dereck and Beverly Joubert, Filmmakers/Conservationists National Geographic Fellows Meave and Louise Leakey, Paleontologists Johan Reinhard, Anthropologist Fellows provide expert consultation on National Paul Sereno, Paleontologist Geographic projects, education and outreach, and Spencer Wells, Geneticist environmental and public policy.

†Greg Anderson, Linguist Clockwise from top left: Explorers-in-Residence †John Francis, Environmentalist and “Planetwalker” Mike Fay, Sylvia Earle, Jared Diamond, Robert Ballard, †David Harrison, Linguist and Dereck and Beverly Joubert. Fredrik Hiebert, Archaeologist Elizabeth Kapu‘uwailani Lindsey, Filmmaker/Anthropologist Thomas E. Lovejoy, Tropical and Conservation Biologist Sandra Postel, Freshwater Conservationist Chris Rainier, Photographer Reza, Photographer/Humanitarian Enric Sala, Marine Ecologist *Stephen H. Schneider, Climatologist †Barton Seaver, Sustainable Seafood Expert Maurizio Seracini, Cultural Heritage Engineer †Jonathan Tourtellot, Geotourism Expert

* National Geographic was saddened by the death of Climatologist Stephen Schneider in July, 2010. Schneider spent decades studying the forces influencing climate and the policy implications of human-driven warming. † New Fellow in 2010

To Donate Now, Click Here MISSION PROGRAMS 2009 ANNUAL REPORT 5 Strategic Initiatives and Explorer Programs continued

National Geographic Emerging Explorers

Collaboration and synergy characterized the third annual National Geographic Explorers Symposium. The new class of National Geographic Emerging Explorers—inspiring researchers, explorers, and storytellers who are making a difference early in their careers—as well as Explorers-in-Residence, Fellows, and grantees attended the weeklong event, which featured two days of panel discussions on topics ranging from protecting cultural heritage to the future of the ocean. Urban planner Thomas Culhane and biogeochemist Katey Walter Anthony, both 2009 Emerging Explorers, began working together after meeting at the symposium and subsequently won the inaugural $50,000 National Geographic Blackstone Innovation Challenge Grant. Among those Emerging Explorers making news in 2009 was epidemiologist Nathan Wolfe, who co-authored a groundbreaking study that suggests the most malignant known form of malaria may have jumped from chimpanzees to humans.

Thomas Culhane, Urban Planner Grace Gobbo, Ethnobotanist Beverly Goodman, Geo-Archaeologist Kristofer Helgen, Zoologist Shafqat Hussain, Conservationist Malik Marjan, Wildlife Biologist and Conservationist Katsufumi Sato, Behavioral Ecologist Katey Walter Anthony, Aquatic Ecologist and

Clockwise from top left: Biogeochemist Beverly Goodman, Shafqat Michael Wesch, Cultural Anthropologist and Hussain, Malik Marjan, Katsufumi Media Ecologist Sato, Nathan Wolfe. Nathan Wolfe, Epidemiologist

6 More Than Great Stories 10 NEW EMERGING EXPLORERS AT THE 3rd ANNUAL SYMPOSIUM

Blackstone Ranch Institute

The Blackstone Ranch Institute supports individuals who are engaged in results- oriented conversations about the most important environmental challenges of our time. In addition to supporting National Geographic’s Explorers Symposium in 2009, the Institute also

Clockwise from top left: initiated the NGS/Blackstone Innovation Grace Gobbo, Thomas Culhane, Challenge Grant, to encourage new and Katey Walter Anthony, Kristofer innovative projects resulting from the Helgen, Michael Wesch. collaboration of two or more NG explorers. Emerging Explorers Thomas Culhane and Katey Walter Anthony were the first recipients. Their joint project using arctic microbes to fuel biogas generators in cool climates is helping meet communities’ energy needs in a sustainable way.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 7 Strategic Initiatives and Explorer Programs continued

Restoring Ocean Health

National Geographic’s Ocean Initiative completed two expeditions in 2009. In April, Ocean Fellow Enric Sala traveled to the southern Line Islands with a team of scientists and cinematographers to document one of the last undisturbed places in the ocean. This expedition is being featured in the National Geographic Channel’s Journey to Shark Eden special, and in a future issue of National Geographic magazine. In the fall of 2009, Sala, Explorer-in-Residence Sylvia Earle, and marine scientists from around the globe traveled to Cocos Island and Las Gemelas seamounts in Costa Rica. The expedition was captured on film for Shark Island, a Nat Geo Wild special. Ocean wildlife captured on film during an expedition to Cocos Island

8 More Than Great Stories Learn more at n ationalgeographic.org/oceans. 400,000 PEOPLE PARTICIPATED IN THE GENOGRAPHIC PROJECT

Saving Big Cats

In 2009, National Geographic launched the Big Cats Initiative (BCI), a comprehensive program that supports on-the-ground conservation projects, education, improved animal husbandry, and a global public- awareness campaign, with an initial focus on threatened lion populations in Africa. BCI made a first round of grants in spring 2010 to organizations in five African countries—Botswana, Cameroon, Mozambique, Tanzania, and Zambia—that are working to address human–big cat conflicts through education, livestock insurance programs, documenting the causes of conflict, and finding innovative approaches to big cat protection.

Learn more at nationalgeographic.org/bigcats.

The Big Cats Initiative is working to protect lions and other big cats. Below: Students at Edward Bleeker Junior High in New York City learn how the Genographic Project uses DNA to trace human lineage.

Discovering our Collective Ancient History

By the end of 2009, more than 400,000 people participated in the Genographic Project through field research and the sale of the Public Participation Kits. More than five million viewers watched The Human Family Tree on the National Geographic Channel, which used the DNA of 200 people sampled on a single street in Queens, New York, to trace ancestral lineages. The first full-scale Genographic Project exhibit opened in the U.S., traveling to San Diego’s Museum of Man and the Charles H. Wright Museum in Detroit. An ongoing educational partnership with Yo-Yo Ma’s Silk Road Project brought the Genographic Project to five public schools in New York City.

Learn more at nationalgeographic.org/genographic.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 9 Strategic Initiatives and Explorer Programs continued

Enduring Voices

In 2009, the Enduring Voices team—National Geographic Fellows and linguists David Harrison and Greg Anderson, along with Fellow and photographer Chris Rainier—traveled to Paraguay, Papua New Guinea, and California to document endangered languages and support local language revitalization efforts. In Paraguay the Enduring Voices team focused on three languages, Ishir, Toba-Qom, and Maka. The team recorded interviews with speakers of 11 of the indigenous languages of Papua New Guinea, which represents the greatest single concentration of linguistic diversity on Earth. An Enduring Voices team also visited the Winnemem Wintu people in northern California, where a grassroots revitalization effort has been under way to revive their nearly extinct language.

Clockwise from above left: Kiamhasa, Tsuunki, Chibokoti, and Tisjuteyki (left to right) of the Maka, near Asunción, Paraguay; Felix Andi, Greg Anderson, and David Harrison translate a Yokoim song, Papua New Guinea; Gibe and Pipe, Huli wigmen, in Southern Highlands, Papua New Guinea.

Top: Baaso (Gaspar Paja) and Alvin Paja Balbuena of the Ybytoso Ishir, Paraguay; David Harrison and Greg Anderson Learn more at nationalgeographic.org/enduringvoices. with Ganabi Sebo, a Foe speaker, Papua New Guinea.

10 More Than Great Stories It was on a National Geographic trip that donor JOANIE NASHER caught the “explorer bug.” Somewhere in Mongolia, or perhaps on Easter Island, or flying over Kenya, she started to hear about the work being done at the Society and decided to learn more. Fascinated by cultures, Joanie became very interested in the Enduring Voices project and their work to revitalize culture through language. In July she joined a small team of linguists and explorers in Papua New Guinea to see these efforts firsthand.

Photo Camp

By allowing space for kids to share their cultural identity and listening to brave stories of survival National Geographic Photo Camp is changing the lives of children. In 2009, more than 140 underserved youths from around the world participated in Photo Camps in Botswana; India; Jordan; Olympic National Park, Washington; the Pine Ridge Native American Reservation, South Dakota; and the Florida Keys and Monterey Bay national marine sanctuaries. The students had the rare opportunity to work with National Geographic magazine contributing photographers to develop a photographic vision and create a story through photography and writing.

Images captured by Photo Camp participants in India.

See more photos at nationalgeographic.org/photocamp.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 11

Research, Conservation, and Exploration

hanks to the support of donors and the Society, National Geographic’s TResearch, Conservation, and Exploration (RCE) group continued to fund key research and conservation efforts Feathers around the world. RCE awarded over 200 grants totaling more than $4 million in 2009 Dinosaurs may have been as colorful as modern-day through the Committee for Research and birds, according to evolutionary biologist and CRE Exploration, the Conservation Trust, grantee Dr. Richard Prum. In 2009, Prum and his the Expeditions Council, NGS/Waitt Grants, colleagues demonstrated that pigment-bearing the Lindblad/National Geographic Fund, and structures called melanosomes survived in fossil bird the Young Explorers Grants program. feathers. More recently, the team was able to use fossilized melanosomes to reconstruct, for the first RCE’s Young Explorers Grants program, time, color patterns for an extinct dinosaur. In early which awards grants ranging from $2,000 to 2010, the team published a full-body portrait of $5,000 to promising young people between Anchiornis huxleyi, a 150-million-year-old species, the ages of 18 and 25, continues to grow depicting a dinosaur with red, gray, black, and white and inspire the next generation of scientists plumage. and explorers. In 2009, 23 grants totaling Just like modern-day starlings, some 40-million-year-old more than $85,000 were made through the birds had glossy black feathers (right); program, and more than 300 university One of the 850 underground creatures were discovered by RCE grantee Steve Cooper and his team; West students attended RCE workshops at Australian landscape (below). Harvard University and National Geographic headquarters to learn how their research, exploration, and conservation projects could be funded. We expect to reach more than 500 students through workshops at the University of Miami and the University of Colorado-Boulder in 2010.

Learn more about the fieldwork supported by RCE at nationalgeographic.org/field.

14 More Than Great Stories $ OVER 200 GRANTS TOTALING MORE THAN 4 MILLION AWARDED IN 2009

850 New Species

RCE funding supported the discovery of 850 new species of invertebrate animals in the arid Australian outback. CRE grantee Steve Cooper and team members conducted a comprehensive survey of underground water, caves, and micro-caverns of the Western Plateau of Australia, one of Earth’s oldest landscapes. Much of the fauna appear to be relics of a period when the area was covered in humid forest, and as such, they provide a window into past climates and evolution in response to climate change.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 15 Research, Conservation, and Exploration continued

Blue Holes

In 2009, anthropologist and former Emerging Explorer Kenny Broad continued his exploration of inland and marine underwater caves in the Bahamas, known as “blue holes.” These mazelike passages contain drinking water and influence the health of nearby marine ecosystems. They also act as liquid time capsules, providing clues to an ancient ecosystem. The Blue Holes team conducted a comprehensive exploration of the biological, geologic, and cultural characteristics of the blue holes. The research was featured in the August, 2010 issue of National Geographic magazine, and was the subject of a NOVA/National Geographic television special. Blue Holes project data will support creation of a resource management plan for the Bahamian Archipelago.

Cave diver Brian Kakuk lifts a more than 3,000-year-old Cuban crocodile skull from sediment in Sawmill Sink; A diver threads the needle through a stalagmite forest in Dan’s Cave on Abaco Island.

16 More Than Great Stories To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 17 Research, Conservation, and Exploration continued

BioBlitz in the Dunes

The 2009 BioBlitz, National Geographic’s annual 24-hour species inventory, was held at the Indiana Dunes National Lakeshore. Students, teachers, scientists, and families came to the lake shore and combed beaches, dunes, marshes, and forests for wildlife. The action began on Friday, May 15, after opening ceremonies and a talk by ecologist Dr. Stuart Pimm, who told the participants they were about to go “where the wild things are.” Among the more than 1,200 wild things uncovered at the lake shore were water bears, blue-spotted salamanders, and tiger beetles.

More than 2,000 students searched for amphibians, birds, insects, plants, and other types of wildlife during BioBlitz at Indiana Dunes National Lakeshore; (right) Matschie’s tree kangaroos in Papua New Guinea’s first national conservation area.

Learn more at nationalgeographic.org/bioblitz.

18 More Than Great Stories 1,200 WILD THINGS INVENTORIED IN 24 HOURS

Elusive Tree Kangaroos Fitted With Crittercam

Thanks to the work of National Geographic Society/Waitt Grants program grantee and Tree Kangaroo Conservation Program Director Dr. Lisa Dabek and others, Papua New Guinea created its first national conservation area in 2009, preserving an area of pristine tropical forest larger than Singapore. Dabek oversaw a program to fit the endangered Matschie’s tree kangaroo with a National Geographic Crittercam for the first time in 2009, resulting in rare footage of these plush-toy-like animals in their native tree canopy (see Crittercam program on p. 30).

The Walton Family Foundation

The Walton Family Foundation is committed to addressing K-12 education reform, conserving sensitive marine and freshwater environments, and furthering economic development in the Delta Region of Arkansas and Mississippi. In 2009 the Foundation supported two NG projects: first, the development of a map of the Colorado River Basin—a useful tool for educating resource managers, conservationists, policymakers, and others, and second, an expedition to Cocos Island (Costa Rica) led by NG Fellow Enric Sala. The scientific data gathered and the film produced about the protected waters around Cocos will be integral to efforts to expand the marine protected area and create no-take buffer zones.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 19

Lectures and Public Programs

Terra Cotta Warriors: Guardians of China’s First Emperor

NOVEMBER 19, 2009 – MARCH 31, 2010

s the final venue on a four-city U.S. tour, the National Geographic A Museum hosted its first ticketed exhibition—“Terra Cotta Warriors: Guardians of China’s First Emperor.” The exhibition included 15 terra cotta figures, the largest number ever to travel to the United States from the tomb of China’s first emperor, Qin Shihuangdi, who reigned from

221-210 B.C. The museum was honored to The Terra Cotta Warriors exhibit included 15 figures from present these national treasures from China the tomb of Qin Shihuangdi. Below: Performers celebrate and, as is our tradition, bring this traditional Chinese culture at opening festivities. remarkable story to life.

For four and a half months, National Geographic headquarters buzzed with activity. School groups and senior groups arrived in tour buses; tourists and locals booked hotel packages to score “anytime” tickets; exhibition-goers filled Grosvenor Auditorium to view free film screenings. Named 2010 Best Exhibit by the Washington City Paper, “Terra Cotta Warriors” hosted more than 282,000 visitors, many of whom were visiting National Geographic for the first time. In the words of a visitor, “Many thanks to China for allowing NatGeo to bring Terra Cotta Warriors to D.C. Really Awesome! Thanks!”

See what’s at the National Geographic Museum at nationalgeographic.org/museum.

22 More Than Great Stories To Donate Now, Click Here 282,000 PEOPLE VISITED THE TERRA COTTA WARRIORS EXHIBIT

Giant Maps

NG Live’s Giant Traveling Maps of North America, Asia, and Africa traveled to 43 states in 2009. The maps inspired school children and adults alike at museums, festivals, resorts, and basketball game intermissions. In October 2010, two new maps of South America will be added to the touring fleet, educating over 300,000 students. As one North Carolina teacher says, “The ability to physically interact with one of these maps creates a global sense of place. If the map can fill a school gym, envision what effect it has on a student’s imagination.”

Students locate and learn about places across the globe through the Society’s Giant Traveling Maps.

Learn more at nationalgeographic.org/giantmaps.

M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 23 Lectures and Public Programs continued

National Geographic Live

Photographer Paul Nicklen, author Amy Tan, and Explorer-in-Residence Robert Ballard headlined National Geographic Live events in Chicago, Dallas, Phoenix, Seattle, and Washington, D.C., where more than 134,000 attended evening events and student matinees. The summer months Photographer Mattias Klum brought new partnerships and new audiences. speaks to an NG Live NG Speakers Bureau presented speakers, exhibits, audience; Brady teacher seminars, and films at the Chautauqua Barr of National Geographic Institution in Chautauqua, New York. And at the Channel’s Dangerous Fairmont Scottsdale Princess Resort, NG Live Encounters shared his fascination with launched the new National Geographic Explorers reptiles with NG Live Camp for children of hotel guests. audiences in 2009.

Learn about upcoming events at 24 More Than Great Stories To Donate Now, Click Here nationalgeographic.org/events. In 2009, GOOGLE was a supporter of two National Geographic programs: the Ocean Initiative and the National Geographic Bee. With Google's support, the ocean team conducted expeditions in the southern Line Islands in the central Pacific and at Cocos Island (Costa Rica). Google sponsored the National Geographic Bee for the first time in 2009, providing a platform for Google to highlight its commitment to geography education.

Brian McClendon, Vice President of Engineering, Google Earth and Maps, at the 2009 Geographic Bee.

Learn more at nationalgeographic.org/allroads.

All Roads Film Project

In 2009, the All Roads Film Project held its second annual Global Glimpses, a screening of Oscar- nominated Best Foreign Language Films, in partnership with the Academy of Motion Picture Arts and Sciences. The project partnered with FOX Entertainment and the Native Media and Technology Network to train 30 Native American students in media skills. The Greater New Mexico All Roads Film and Photography school program worked with nine high schools during its successful second year. In 2010, the All Roads Film Festival returns to Washington, D.C., for six days of films, photography, and music, and the new All Roads on Tour will bring film programs to online audiences.

30 students learned media skills through the American Indian Summer Institute; Eric Yang with National Geographic President and CEO, John Fahey. Geographic Bee

Eric Yang, a 13-year-old seventh grader from The Colony, Texas, won the 21st annual National Geographic Bee when he correctly answered the question, “Timis County shares its name with a tributary of the Danube and is located in the western part of which European country?” Yang received a $25,000 college scholarship, lifetime membership in the National Geographic Society, and a trip to the Galápagos Islands with Bee moderator and “Jeopardy!” host Alex Trebek. Internationally, Canada took top honors among the 15 nations competing at the ninth National Geographic World Championship in Mexico City on July 15. The United States came in second, and Poland, just

one point behind the United States, was third. Answer: Romania Answer:

Test your geographic knowledge at M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 25 nationalgeographic.org/geobee. Education Programs

Chesapeake Bay FieldScope Project

aunched in 2009, the Chesapeake Bay FieldScope Project is a Web- Lbased geographic information system tool that helps students understand the impact of humans on Chesapeake Bay watershed ecosystems and our dependence upon their resources. For teachers, this project reinvigorates their classrooms and builds meaningful programs that combine classroom learning with outdoor field experiences and The Chesapeake Bay FieldScope Project technology-supported inquiry. reaches students in the classroom and takes them into the field.

During the 2009 school year, students throughout the Chesapeake Bay watershed collected, compared, and analyzed water quality data (including quantitative measurements, field notes, photos, and video). A free and intuitive application, National Geographic FieldScope allows students to combine their own data with data collected by scientists and other students in order to analyze trends over Alliances Enhance months and years. Geography Education

The Chesapeake Bay FieldScope Project For more than two decades, National Geographic has is a public–private partnership that includes provided grants and other support to a national network of the National Geographic Society, Geographic Alliances. In each state, Alliances—university- Environmental Systems Research Institute, based partnerships between volunteer professors and Inc. (ESRI), the Chesapeake Bay K-12 teachers—provide local educators with ongoing Foundation, the Maryland Department of professional development, leadership training, classroom Natural Resources, Verizon, NOAA, and materials, peer networking, and more. During the 2008- classroom teachers. 2009 academic year, state Geographic Alliances together conducted more than 730 institutes and workshops across Learn more at fieldscope.org. the country, reaching nearly 20,000 educators with content and pedagogical training that has been demonstrated to improve student achievement.

26 More Than Great Stories Learn more at nationalgeographic.org/education. 19,970 EDUCATORS PARTICIPATED IN GEOGRAPHY ALLIANCE PROGRAMS

Teachers Complete National Teacher Leadership Academy’s Two-Year Europe Curriculum

The first cohort of teachers completed National Geographic Education Programs’ two-year National Teacher Leadership Academy in 2009. The sixth- through eighth-grade social studies and history teachers received instruction in 2008 on a curriculum unit created by NGEP. After teaching the unit in their own classrooms, they returned in 2009 for a two-day intensive session in Chicago to learn to conduct transformational professional development workshops in their own states. In the coming year, a new cohort of teachers will spend a week learning how to incorporate ocean geography and ecology concepts into their teaching.

Find the latest educator resources at nationalgeographic.org/education.

Teacher Leadership Academy participants.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 27 Education Programs continued

Legislators Receive Award for Championing Geographic Literacy

Four Congressional leaders were honored as “Geography Legislators of the Year” for 2009 for their promotion of high-quality geography education for K-12 students. Sen. Barbara Mikulski (D-Md.) is a co-sponsor of the Teaching Geography Is Fundamental Act (S.749), which would provide the first ever dedicated federal funding for geography education. Sen. Lisa Murkowski (R-Alas.) is a co-sponsor of the bill. Rep. Vernon Ehlers (R-Mich.), a former educator himself, and Rep. Susan Davis (D-Calif.), are both co-sponsors of TGIF in the House (H.R. 1240). YINO ANTONGIORGI of Puerto Rico believes that National Geographic’s mission is vital for improving and preserving life on our planet. Yino, who wants to be an example for his niece and nephew so they understand the importance of giving back, has established six Charitable Gift Annuities with National Geographic. The annuities provide him with guaranteed income for life and support our mission. “It doesn’t matter how much or how Rep. Susan Davis Rep. Vernon Ehlers little you can give, just give what you can,” he says.

—YINO ANTONGIORGI, Puerto Rico

Sen. Lisa Murkowski Sen. Barbara Mikulski

28 More Than Great Stories To Donate Now, Click Here

Mission Media

Bringing It All Together

ational Geographic Mission Media brings together the world’s best Imaging Innovation Nscientists, explorers, and storytellers and shares their work through digital media, There were a number of firsts for National television, and radio. Through regular radio Geographic’s Remote Imaging and Crittercam programming like National Geographic programs in 2009: new cameras smaller than a pack Weekend as well as television specials like of cards, which made possible the successful Shark Island, Mission Media shares Society deployment of a Crittercam on a Matschie’s tree discoveries and initiatives with audiences kangaroo in Papua New Guinea (see story on p.19); worldwide. the first ever deployment of a full high-definition Crittercam on the back of a white shark, for the Great Migrations television series; and the invention of special camera units capable of exploring the ocean’s deepest trenches, many of which have never been seen by human eyes. The year also saw the first Crittercam deployment on an invertebrate, the world- renowned “red devil,” or Humboldt squid, providing amazing footage of aggression and communication.

Remote Imaging continues to expand well beyond Crittercam to focus on imaging innovation of all kinds, including remote-control aerial platforms for video and still cameras capable of capturing HD video of wildlife and high-resolution 3-D images of archaeological sites. In the coming year, Remote Imaging is working with National Geographic Explorer-in-Residence Robert Ballard to explore the ocean depths.

A squid with a Crittercam provides never before seen footage.

30 More Than Great Stories Learn more at nationalgeographic.org/crittercam. MORE THAN 50 SPECIES CAPTURED ON CRITTERCAM

Society Honored with Environmental Media Legacy Award

In 2009, National Geographic was honored with the Environmental Media Association’s Legacy Award. President and CEO John Fahey and Explorers-in-Residence Dereck and Beverly Joubert, who have devoted years of filmmaking, photography, and conservation efforts to the world’s endangered big cats, traveled to Hollywood to accept the award for the Society. Actor Harrison Ford helped to present the award, saying, “National Geographic was raising awareness and fighting battles before any of us realized they existed. They remain at the forefront.”

John Fahey with Dereck and Beverly Joubert, accepting the 2009 Environmental Media Association’s Legacy Award. Below: Jimmy Chin captures photos of the remote and extreme.

Spending the Weekend with National Geographic

Scientists, photographers, and explorers share their experiences of travel and adventure with Boyd Matson on the radio through National Geographic Weekend. In 2009, listeners learned about the expeditions of National Geographic Emerging Explorer and photographer Jimmy Chin, who captures dramatic photographs of human endeavors in extreme mountain In addition to NG Weekend, listeners can learn about environments. Chin treated listeners to a vivid description of everything from King Tut to giant squid on “National his death-defying ski down Mount Everest. Other stories of Geographic Environment Minutes,” 60-second radio clips adventure last year included those of Ed Viesturs, Mike Fay, hosted by Boyd Matson and aired on AM/FM stations Béla Fleck, Johan Reinhard, George Steinmetz, and across the country. National Geographic Chairman Gilbert Grosvenor. Listen at nationalgeographic.org/radio.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 31 Grantmaking

Grantmaking at National Geographic

ew discoveries, never before seen photographs, valuable community Nprograms—each year, thanks in part to philanthropic support, the grantmaking bodies at National Geographic fund vital research, exploration, conservation, and education work in locations around the globe, from the depths of the Pacific to the top of Mount Everest. The results of this research and exploration form the Afghan Children’s Fund helps build schools foundation for many of the stories in and provides funding for educational publications National Geographic magazine and on the and materials for children throughout Afghanistan National Geographic Channel. and for refugee children living in Pakistan. – The American Friendship Foundation has National Geographic has awarded more established an education complex for children than 9,600 grants since the Society’s in a rural area near Mazar-e Sharif. For thousands founding in 1888. In 2009, a total of 304 of children, the project provides the first grants were made to established and opportunity to attend school. budding explorers and researchers from a variety of disciplines. A sample of the All Roads funds film projects and photographic inspiring work carried out by these grantees works by and about indigenous and is highlighted on the following pages. underrepresented minority-culture artists. – Pakistani writer-director and All Roads Seed Grant For more information about the types and Afia Nathaniel’ locations of grants made by the Society, recipient s film Neither the Veil nor to go our Google Earth grants map page: the Four Walls tells of Allah Rakhi, a woman who www.nationalgeographic.org/field/ kidnaps her daughter on the day of marriage grantsmap. to embark on a road trip to freedom.

32 More Than Great Stories MORE THAN 9,600 GRANTS AWARDED SINCE THE SOCIETY’S FOUNDING

Committee for Research and Exploration provides research grants focused on cultivating the next generation of field talent that is often overlooked by more traditional grantors. – Julia Carmen Mayo is studying the purpose and importance of structures and mounds at El Caño archaeological park in the Gran Coclé area of Panama. The site, rich in pre-Columbian stone and earthen structures, hosted gold-strewn chiefs’ burials. – Jeffrey Munroe is studying the effects of past climate fluctuations on glacial behavior to understand the impact of climate change today. His research involves retrieving sediment cores from lakes beneath the ice masses at Glacier National Park. – Nancy Sullivan is working to record the cave art of the Karawari people in Papua New Guinea and promote conservation of the caves and the communities that oversee them. Initial research has revealed over 200 caves with paintings and stencils.

Expeditions Council funds a wide range of exploration focusing on little-known areas of the world and regions undergoing significant environmental or cultural change. – Rory Wilson’s study of the movements and energetic efforts of penguins, whales, sharks, and other marine animals during migration will give new insight into the methods these animals use to travel and feed without exerting too much energy. This work will be featured in the National Geographic Channel Great Migrations series. – Steve Winter uses camera traps to capture images of tigers in Sumatra and document the threat of extinction. Tiger populations in Sumatra and other regions are declining because of poaching, illegal trade, and retaliatory killing resulting from tiger- human conflict.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 33 Grantmaking continued

Genographic Legacy Fund aids indigenous and traditional peoples by supporting revitalization projects that raise global awareness about cultural loss. – The Kham Aid Foundation is working to preserve the disappearing Minyak language in Tibet. The Minyak people are descended from an ancient tribe that included the Xi Xia Kingdom in present-day Gansu Province.

Lindblad/National Geographic Fund – Fred Sharpe of the Alaska Whale Foundation is studying the social foraging behavior known as “bubble net feeding” observed in some Alaskan humpback whales. His research has provided unique insight into the interaction between whales and the schooling fish they prey on.

National Geographic Education Foundation supports improved geo-literacy for school-aged children through knowledge, skills, and experiences. – NatureBridge helps students establish a lifelong interest in the natural world by providing geographic and environmental learning opportunities for school groups in underserved, low-income communities. NatureBridge’s use of hands-on research techniques in the field inspires students to take responsible actions to steward the planet.

34 More Than Great Stories National Geographic/Waitt Grants provide funding for exploratory fieldwork that holds promise for new breakthroughs in the natural and social sciences. – As part of the Wadi Feid Expedition, Kyle Knabb has combated Jordan’s rocky terrain and 11 waterfalls in an effort to develop the first systematic archaeological survey of this vital water source. In ten square kilometers,123 sites have been recorded in the eastern part of the upper region.

Young Explorers Grants awards grants to the next generation of scientists and explorers, between the ages of 18 and 25. – Joshua Howard has conducted a visual- based field study of the effects of mountaintop removal on river and stream systems throughout the Appalachian Mountains. His research is exposing the devastating consequences of this process and the importance of maintaining the health of the watersheds of this region. – Liya Vitalievna Sagatelova is studying the rehabilitation, release, and behavior of orphaned Asiatic black bear cubs in the Russian Far East. Her tracking of cubs is helping to improve existing management strategies and develop a long-term, science-based program for the release of orphans into their natural environment.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 35

Philanthropy

The following $250,000 and $50,000 and above Mike Velings Mr. and Mrs. Richard K. individuals and above Wallace Genetic Foundation, Riess Anonymous (2) Inc. Todd and Donna Rosenberg organizations made Anonymous Yino Antongiorgi Martha Jane Workman Foundation contributions to Jeffrey and Darlene Mr. and Mrs. Henry M. Living Trust* Mr. and Mrs. Thomas D. Rutherfoord, Jr. National Geographic. Anderson Billingsley Ashland Inc. The Case Foundation Gerd and Irene Schulte- We are grateful for Thomas E. Bolger* David and Alice Court $10,000 and above Hillen your support. Sheila and Michael Electronic Data Systems Ms. Caroline N. Sidnam and Anonymous (5) Mr. Derek Huntington Thank You. Bonsignore Corporation Howard G. Buffett Iara Lee and George Gund The Honorable Joan Mrs. Anna Mary Tossey Foundation Foundation Abrahamson and Dr. Ulrich Family Trust* Eastman Kodak Company Richard Lounsbery Jonathan D. Aronson Viking River Cruises, Inc. The Acacia Foundation $1,000,000 and Fairmont Hotels & Resorts Foundation Garry and Donna Weber above The Lee and Juliet Folger The John D. and Catherine T. Kim Anway-Anastasia Ms. Mildred A. Wehrly Fund MacArthur Foundation Avon Products Inc. Dr. and Mrs. Michael Weinrib Heal the Bay Mr. and Mrs. Darlow G. Constance V. R. White Google, Inc. David P. Margulies International Paper Botha Mrs. Rosemary J. Keates Lockheed Martin Corporation Richard King Mellon David H. Koch The BPB Foundation Witty Oracle Corporation Foundation Mr. J. W. Marriott, Jr. Ms. Patricia A. Brandon B. Wu, Eric and Eliot Larson PNY Technologies Joanie D. Nasher Mr. Gary N. Mullard Mrs. Andrea R. Brisben Mr. and Mrs. Edward P. Catherine B. Reynolds Royal Bank of Canada Dr. Lloyd H. Elliott Roski, Jr. Foundation Tulsa Community Foundation Fundación Televisa, A.C. $5,000 and above Shell International B.V. TripAdvisor United Nations Foundation Mr. James M. Glenn* The Harold and Mary The Honorable Daniel S. Anonymous (2) Margaret Shore Trusts* Mr. and Mrs. Jorge E. Villalba $100,000 and The Honorable Marilyn Ware Goldin Mr. William T. Abbott The Waitt Foundation above The Gilbert M. Grosvenor Fritz and Ginger Bachem Family Peter Backman and Annie $500,000 and Anonymous (2) $25,000 and above Mr. and Mrs. Robert B. Haas Christopher above S. D. Bechtel, Jr. Foundation Madeleine Joyce Roberts James Baer Mr. and Mrs. Samuel P. Black Anonymous (3) Hagen Bank of America Blackstone Ranch Institute Judith H. Hamilton Manuel and Claire Barron Anonymous American Airlines The Charles Engelhard Mr. and Mrs. James D. Helm, Amy J. Bernstein Estate of Carl O. Burr* Mr. Wallace H. Ayres* Foundation Jr. Mr. and Mrs. Leland Rosemary and Roger Enrico The Walter A. Bloedorn Mr. Kurt F. Ephraim Mrs. Jane N. Holt Brendsel Estate of James C. Guy* Foundation Fundación Telmex Robert H. Hutchinson, M.D. The Dorothy Cholnoky The Leona M. and Harry B. The Brinson Foundation The Phil Hardin Foundation and Louise A. Hutchinson, Family in honor of Gilbert Helmsley Charitable Trust Charlotte’s Web Foundation Hermes Sellier M.D. M. Grosvenor IBM Corporation Code Blue Foundation Estate of Ralph P. Horan* Mr. Leonard H. Jones The Double E Foundation InterContinental Hotels & Estate of William F. Dukes* National Endowment for the Mr. and Mrs. Joseph Kampf L. E. Duke Foundation Resorts Mr. and Mrs. Peter J. Ebell Humanities Miss Grace Kirchner First Cornerstone Foundation Alfred P. Sloan Foundation Encyclopedia of Life; EOL.org P.F. Chang’s China Bistro, Ms. Nancy Konkol The Grable Foundation Verizon Foundation Mr. and Mrs. Melvin Inc. Finkelstein Mr. Bruce H. Lauer and Mrs. Richard and Jeanne Hannan PIMCO Foundation Emilio and Yleana Gerov René L. Lauer Ingrid E. Hanzer Plum Creek The Globe Foundation Steven Leuthold Family Mr. Viktor Ivanovich Sarianidi W. Russell and Norma Arjun Gupta Foundation Dwight L. Johnson Ramsey Estate of Sheila May Halden* Adelaide M. and Charles B. The Kinship Foundation Malcolm S. Rountree Trust* Anna May Hamilton Trust* Link Foundation KPB Corporation Vicki and Roger Sant The Hartman Foundation Roy O. Mitchell Charitable Bruce and Carolyn Ludwig The Seaver Institute Mr. Ivor Kraft Trust* Mr. and Mrs. Joseph E. Estate of Virginia E. Thomas* Ms. Maria Elena Lagomasino Greg Moga and Mary Dunn- Macomber The Walton Family Loews Hotels Moga Dr. Dori McLennan Foundation Mark and Inna Moore Harold M. and Adeline S. Microsoft Estate of Fielding and Betty Mr. and Mrs. Gib Myers Morrison Family Mr. and Mrs. James Nelson Watkins* Olympus America Foundation Miss Brittany S. Perez Lopez Tracy and Catherine Estate of John Thomas The North Face The Pittsburgh Foundation * Denotes deceased. Wolstencroft Salay* Northern Indiana Public William H. Prusoff George R. Schoolfield Trust* Service Company Foundation Rozanne L. Ridgway

38 More Than Great Stories BETTY WATKINS was a painter and a longtime subscriber of National Geographic magazine. She generously decided to donate the proceeds from her home as well as original pieces of art to National Geographic as part of a bequest gift. Betty’s son, Fielding John Watkins, Jr., died from a lung condition exacerbated by air pollution. Her personal tragedy not only inspired her paintings, it also influenced her bequest designation. She requested that her gift be used to support grants that battle against pollution.

Murray M. Lumpkin and Ms. Patricia A. Benner and Ms. Gail S. Cleere and Vice Ms. Wendy H. Durham and Mr. Richard E. Georgi Janet L. Rose Mr. Anthony G. Howell Admiral James Perkins Mr. David M. Freese Mr. Michiel P. Gerritsen John and Regina Rowe Ms. Edith Bennett R. P. Cochran Sylvia A. Earle Ann E. Gildemeister Science Chicago Nancy and Allan Bernard Mr. and Mrs. Leo F. Coffey Ms. Carol Dee East Mr. and Mrs. Matthew G. Dr. Robert L. Smith Ms. Celia Bernstein Mr. and Mrs. Paul Cohen Mr. and Mrs. Charles H. Given Southwest Airlines Jules Bernstein and Linda Mr. and Mrs. Jonathan E. Eilers Global Impact Robert N. Steinwurtzel Lipsett Colby Ms. Leslie B. Einstein Mr. and Mrs. Edward Golden John and Sherry Stilin Mr. Charles P. Binzel Mr. and Mrs. Michael Collett Ms. Paula A. Ely Ms. Linda Grable-Curtis STW Fixed Income Mr. and Mrs. William P. Mr. and Mrs. Brian Collins Mr. and Mrs. Richard E. Mr. and Mrs. Ian L. Management Bivens III Mr. Lloyd K. Comstock and Engebretson Greathead Mrs. Shawn W. Taylor Ms. Rosemary S. Blackmore Ms. Judith M. Kramer Dr. and Mrs. William D. Evers Mr. Benjamin Greenspan Mr. and Ms. Edwin J. Mr. and Mrs. Christopher D. Dr. Andreas A. Conradi Exclusive Resorts Susan and Bentley Gregg Thomas II Blasy Cope Family Foundation John and Heidi Fahey Ms. Dianne Gregg Bill Unger and Teresa Margaret and Fred Boehm Mr. and Mrs. Thomas Cope Falkenberg Foundation Ms. Sara Gregg and Mr. Luchsinger Dick and Denise Boehm Ms. Marsha J. Courchane Farr, Miller & Washington, Benjamin Hayes Mr. William H. Williams The Boeing Company Gilbert G. Coville LLC Mr. and Mrs. Alfred L. Griggs Ann P. Wyckoff Ms. Marlene Boland Mrs. Frederick C. Crawford Mr. and Mrs. Michael K. Farr Ms. Francesca V. Gurecka Sara L. Bolz Mrs. Elizabeth M. Culhane Mr. and Mrs. David Fass and Ms. Alba Valli Frank and Susan Borman Mr. and Mrs. Daniel W. Mary and Bruce Feay Mr. Gustavo A. Gutierrez $1,000 and above Lynn and Bruce Bradley Cummings Estate of Finita C. Fensel* Galindo Mr. and Mrs. Eckhard A. W. Mr. James Cunningham Ms. Barbara A. Ferguson Stanley J. Gutkowski Anonymous (20) Brause James G. Cushman, M.D., Mr. and Mrs. James N. Mr. and Mrs. C. Barrows Hall Mr. and Mrs. Scott Ableman Ms. Rosemary Brill F.A.C.S. Fijolek Mr. William A. Hammer and Mr. and Mrs. Dana T. Ackerly Dr. and Mrs. Edwin C. Mr. and Mrs. Andreas Ms. Linda J. Fisher Mr. Jim Miersma Cynthia L. H. Adams Brockenbrough Danckers Ms. Shannon M. Fitzgerald Ms. Alice E. Harper Terry B. Adamson and Ede Mr. and Mrs. Jere Broh-Kahn Mr. and Mrs. Lawrence Mr. and Mrs. David N. Mr. and Mrs. Dudley Harris Holiday Ms. Wendel M. Bruss Dandurand Fleischer Hart Food Products, Inc. Ms. Libbie Agran and Mr. Mr. and Mrs. Norman John and Terrie Davis Family Dr. and Mrs. Roland Folter Dr. and Mrs. Herbert A. Guy Fitzwater Buchan Fund Ms. Jane S. Fonda Hartman, Jr. Ms. Janet S. Alsever George and Jane Bunn Ms. Anisha Dayal Mr. and Mrs. Stanley Foss Mr. and Mrs. James D. Ms. Valerie L. Amerkhail Burlington Northern Santa Fe Dr. and Mrs. Harm J. De Blij Mr. and Mrs. Charles Foster Hartung Ms. Margaret E. Andrews Railway Company Admiral Vincent de Poix Ms. Gene G. Foster Mr. and Mrs. William Y. Sue Anschutz-Rodgers Mr. and Mrs. Russell Byers, Rosemary and David Deahl Dr. John Francis and Ms. Harvey Applera Corporation Jr. The Charles Delmar Nancy Hanlon Ms. Mary Haviland The Cornelia T. Bailey Diane A. Campbell Foundation Mr. and Mrs. G. Andrew Rosemarie Havranek and Foundation Ms. Florine E. Cannelle Andrea E. Dent Franz Nathan Myhrvold Ms. Cornelia T. Bailey Carol and Jim Carlisle Mrs. Victoria K. DePalma Mr. and Mrs. James L. Friar Mr. John D. Hawke, Jr. Mr. and Mrs. George Baird Ms. Lynn Carlisle Mr. Dwight Dick Mr. and Mrs. Hugh Ms. Susan A. Hawkins Ms. Hope Lincoln Baker Daniel and Margaret Carper Mr. and Mrs. Blake H. Dillon Funderburg Mr. and Mrs. Gates H. Hawn Mr. Anthony J. Bakos Foundation Ms. Elizabeth Dimling Mr. and Mrs. David A. Mr. and Mrs. Peter B. Hayes Mr. Malcolm G. Balfour Ms. Maria Rocio Carranza William and Janice Dircks Galliher Mr. and Mrs. Thomas C. Hays Ms. Virginia J. Barber Minvielle David and Deborah Douglas Carlos A. Garcia and Jolene Pamela and Craig Hearn Barbara Barker Ms. Phyllis M. Carty Mr. Edward J. Downey M. Smith Lisa Heiden-Koffler and Mr. and Mrs. Michael Barnes Mr. Joseph Caves Dee and Dave Dressler Mr. Jose Jesus Garcia Pons Adam Koffler Mr. and Mrs. Warren L. Batts Amy and John Cholnoky David and Patricia Drew Mr. Pedro G. Garcia and Ms. Ms. Lisa A. Heinz Dr. William and Gayle Bauer Ms. Karen E. Ciener Mr. Larry D. Droppa Karen Halliday C. Wolcott Henry The Beacon Bar & Grill Citi Global Impact Funding Ron Dudley The Honorable and Mrs. Mr. and Mrs. Paul A. Herd Dr. Albert A. Bechtoldt, Jr. Trust, Inc. The John P. and Anne K. Terry D. Garcia Miss Joanne M. Hess Dean and Carolyn Behse Duffy Foundation Mr. William W. Hildreth

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 39 Philanthropy continued

Grace and John Hill Ms. Emily D. Kaplan Ms. Jean Lawrence Jeff, Bronwen, Rhiannon and Mr. James R. Montgomery Mr. and Mrs. James A. Patricia E. Kauffman H. Ward Lay Rhys Martin and Dr. Mary Beth Hirshfield Mr. Jesse Keefe and Ms. Deborah Smith Leighton Lowell A. Martin Montgomery Anne Stokes Hochberg Michele Whitham The Lemon Foundation Mr. and Mrs. Louis Bonnie and Wick Moorman Mr. and Mrs. Robert Hockett Ms. Allison Keeler and Mr. Michael Libbee and Kristin Matsukado Panfilo and Diana Morelli Estate of Paul A. Holland* Robert Mangino Sheridan Mr. and Mrs. Francis J. Ms. Linda J. Morris Elizabeth C. Holleman Jean K. Keely Ms. Nancy A. Lifset Matter Ms. Susan Lee Morse- Dan and Betsy Hollins Gen. and Mrs. Paul X. Kelley Tom and Juli Lindquist The Maxon Foundation Lebow The James C. Horgan Clinton W. Kelly III and Ms. Catherine Litterer Ms. G. Maxwell Charles Stewart Mott Charitable Trust at Alberta “Missy” Allen Mr. Benson W. Liu Ms. Jacquelyn Mayfield Foundation California Community Kelly Stephen and Eleanor Long Mr. and Mrs. James P. Maryanne Mott Foundation* Mr. Richard T. Kennedy and Amy Beth Lorenz McBaine Stacy and Marc Murison Tom and Sally Horsman Ms. Heidi E. Morgan Mr. and Mrs. Kenneth E. Mr. and Mrs. David McBride Mr. and Mrs. Laurence E. Lauren Hannan Hudson Mr. and Mrs. Arifulla Khan Loughran Mr. Timothy W. McCormick Murphy Ms. Beth Hunt Erickson Ms. Mary K. King Robert B. and Gail J. and Mr. Jeff Brizzi Arnold and Rosemary Nelson Mr. Joshua D. Hunt Colonel and Mrs. Karl S. F. Loveman Mr. and Mrs. Bruce L. Mr. John Nelson Mr. and Mrs. Timothy J. Kirchner The Henry Luce Foundation McFarlane Mr. and Mrs. Wayne T. Hunter Mr. and Mrs. Michael R. Mr. and Mrs. James B. Luke Mr. and Mrs. Frank Nelson Sarah and David Ingram Knowles José E. Luna, Jr. and David McNamara Ms. Dane A. Nichols Mr. and Mrs. Jon R. Ives Mr. and Mrs. Douglas Kohrs R. Wolf Dr. Shilpi Mehta, O.D. Beth Nickel Mr. and Mrs. Roderick Jack Dr. Kimi Kondo and Ms. Carol Don Mackenzie Patrick Melli and Haychel Dr. and Mrs. Laurance B. Michael E. Jacobson and Avery Malott Family Foundation Gomez Melli Nilsen Wanda Olsen Jacobson Karen L. Koon Shelly and Martin G. Mand Mr. and Mrs. Seward P. Mr. Christopher A. Noonan Mr. Albert D. Janerich Mr. Adel Korkor Ms. Judit Mandi Mellon The Patrick F. Noonan Family Mr. B. G. Johnson and Ms. Les and Debbie Kratter Mr. and Mrs. Thomas R. Dr. Fehmida Mesania and Mr. Pat and Jackie Noonan Linda R. Larson Mr. Michael Krieger Mann Casey Brennan Ms. Karen A. Nordquist Katie Johnson Richard A. Krieger, M.D. Estate of Calvin Manning* Ali H. Mesiwala, M.D. Novogradac Rivers Paul T. Johnson Mr. Kalyan S. Krishnan Ms. Mary Jane Marcus and The Mill River Fund at the Foundation Dr. Donald A. Jones Ms. Josephine D. Krouse Mr. Derek Gurney Boston Foundation The Honorable and Mrs. Ms. Julie Joynt Mr. and Mrs. John L. Kuray Drs. Harold Marder and Mr. and Mrs. William Millar Christopher A. Mr. and Mrs. John A. Firoz and Najma Lalji Jewel Slesnick Mr. and Mrs. David H. Miller Nuechterlein Kalchbrenner Ms. Cynthia J. Langley Mr. and Mrs. Philip A. Nancy J. Miller Mr. and Mrs. Walter Oechsle Mr. and Mrs. Kurt W. Mr. and Mrs. Christopher C. Marineau Philip and Maureen Miller Mr. and Mrs. Mark F. Oldham Kalkomey Latham Virginia Cretella Mars Synne Hansen Miller Mr. Jose L. Ordas Escourido David and Rosalie Lawrence Mr. and Mrs. David P. Mitchel

Southern Line Islands Expedition Supporters

In 2009 a team led by Enric Sala spent 1,100 hours underwater, surveyed 111 sites, saw 325 species of fish, and counted more than 100,000 coral colonies in the southern Line Islands. Now National Geographic is working with other NGOs to establish a no-take marine reserve in this relatively untouched region. Joining the team were seven individuals who helped underwrite the expedition. One, Ann Luskey, shared: “Here, it is as it should be. The reef is alive. The corals are more than abundant. I am left wondering: How do I contribute? How can I make a meaningful difference? With challenges as vast as the ocean itself, there is no time to waste.”

40 More Than Great Stories National Geographic recently received a bequest distribution from the Estate of SHEILA MAY HALDEN of Leigh Stoke-on-Trent in Staffordshire, England. Her brother the Reverend Canon D. M. Buxton said, “Sheila received only the most basic formal education, but she was interested in travel and greatly valued the National Geographic, which inspired her interest in the world at large.” Mrs. Halden directed that the residuum of her estate be divided up among her favorite humanitarian and conservation organizations. National Geographic was honored to be the only U.S.-based charity to merit her support.

Jim and Carol O’Reilly Suzann Ruff Bob and Susan Spieth Mr. and Mrs. Philip G. Mrs. June E. Beaulieu Mr. Arturo J. Ortega Olive Dr. Janet C. Ruhl and Dr. Daniela Staiculescu Warnes Mr. James R. Beneyfield Kimberly and Tobey Oxholm Theodore H. Carski Miss Florence Cahill Stanley Ms. Mary K. Warren Mr. Owen G. Benthin The David and Lucile Mr. and Mrs. Rodney D. Joseph W. Stanley Charitable Toby and Linda Warson Mrs. Marie G. Bergh Packard Foundation Runestad Trust Christine and Jim Weinberg Mr. Richard J. Beschi Mrs. Diane W. Parker Ms. Hillary A. Ryan and Ms. Mr. Adrian Starmer Ms. Mary Anne Wentink Mrs. Violette B. Biggins Mr. and Mrs. Robert H. Rebekah Ryan Bob Steinberg Mr. and Mrs. William Werth Ms. Natalie Birk Paslay Ken Sadowsky Mr. and Mrs. Robert M. Mr. Luis Wertman Zaslav Robert K. Black and J. Dan and Susan Paulien Vicki Santello Steinberg Weston Foundation Ormond Sanderson, Jr. The Dr. M. Lee Pearce SAP Matching Gift Program Stellar Solutions Foundation Mr. and Mrs. Ray Wheeland Mr. and Mrs. Ralph A. Foundation Mr. and Mrs. Christopher S. Bill and Mary Sterling Mr. Stephen D. Wick Bluntschli Ms. Rowena A. Pecchenino Sargent Elizabeth A. Stevens Mr. and Mrs. Mark Wilmot Thomas E. Bolger* Arthur and Linda Pederson Mr. and Mrs. Stanley Schinke Tom Stevens, M.D. Mr. Richard Wineg Mrs. Dom D. Bonafede Mr. and Mrs. Kyle Peltonen Larry Schnadig Mr. and Mrs. Bill Stewart Mr. John Winthrop Mrs. Samuel Bookatz Mr. and Mrs. Stephen B. Mr. Timothy C. Schultz Joan F. Stimson Melissa A. Yeager and Cory Mr. and Mrs. Darlow G. Penwell Mr. Ian Schwieger Mr. and Mrs. James Stodghill H. Van Arsdale Botha Ms. Donna Petrie The Seattle Foundation Ms. Eileen Storey and Mr. Mr. and Mrs. Richard W. Yip Eric Wilson Bowman Ms. Barbara L. Pilert Mr. and Mrs. John George Record Mr. and Mrs. Carl W. Yoder Ms. Patricia A. Brandon Ms. Diane M. Pirotte Seddelmeyer Ms. Carolyn Stout Mr. and Mrs. Robert A. Young Ms. Lee M. Brenneisen Mr. Harris Powers, Jr. Evan and Tracy Segal Family Dr. and Mrs. Barry S. Strauch JM Zell Partners, LTD Mrs. Andrea R. Brisben Ms. and Mr. Jean M. Prahl Foundation Mr. Bernard M. Sussman Mr. Jeffrey M. Zell, CRE Mr. John J. Brown and Ms. Mr. and Mrs. Robert Prentice Mr. and Mrs. Rolf G. Sellge Tom and Marilyn Sutton Susan K. Feagin Mr. and Mrs. Alfredo Ramos Nancy and Thomas Seward Ms. Lois Sweet Ms. Karla J. Brown Anna Rathmann Mr. Sanford Sexhus Mr. and Mrs. Loke K. Tan Gardiner Greene Mr. and Mrs. Roger B. Brown Nathaniel P. Reed The Honorable Donna E. Dave and Cathy, Dick and Hubbard Society Mr. Chris Brucker Sally and Tom Reeve Shalala Lynn, Lee, Chris, Lauren Estate of Katherine Z. Mr. and Mrs. William V. Bertrand J. Shapiro, M.D. and Blake Templeton Anonymous (18) Buehler* Regan Tom and Pam Sheffield Mr. and Mrs. Robert Mr. Nik Malik Nik Zainal Ms. Jane Burgarella The Honorable and Mrs. Mr. and Mrs. Michael H. Templeton Abidin Drs. Robert and Cynthia William K. Reilly Sheridan Carl and Marilynn Thoma Mrs. William B. Alexander V Burns Mr. and Mrs. B. Terry Ms. Sophia M. Shoen Mr. and Mrs. Michael D. Miss Emile Alston Mrs. Thelma D. Cabaniss Reinhold Ms. Margaret R. Skornia Tiemann Jeffrey and Darlene Ms. Julie Cady Mr. and Mrs. Daniel H. Mr. Daniel Slifkin and Ms. Ms. Juana D. Tingdale Anderson Admiral and Mrs. James F. Restrepo Carol A. Paik Mr. and Mrs. Donald W. Mr. David M. Anderson Calvert Mr. and Mrs. Robert F. Mr. Christopher Smiles Tomlinson Mr. Thomas J. Angle Mr. and Mrs. Murphy Reusché Mr. and Mrs. Hatton C. V. Chris and Bill Tompsett Yino Antongiorgi Cameron Ms. Hilke I. Richards Smith Richard B. Tranter and Dr. Mitchell Arnone Mr. James L. Campbell Stephen and Kathleen Janine M. Smith Family Mr. Wade H. Atkinson, Jr. Rich and Katie Cane Richards Mr. and Mrs. Richard Smith Mr. and Mrs. Stanley S. Mr. Robert J. Atwater and Estate of Louise Carter* The Traveling Richters Scott and Joanna Smith Trotman, Jr. Mrs. Susan Richland Dr. Martha E. Church Ms. Anne Riley Ms. Shirley S. Smith Ms. Mary Lee Turner Ms. Janis Augustin Mr. Michael J. Chusmir Mr. and Mrs. Josh Rintamaki Walter T. Smith, Jr. Estate of John H. Updike* Mr. Wallace H. Ayres* Ms. Gail S. Cleere and Vice Ms. Alice M. Rivlin O. J. Sopranos Robert Vare and Maureen Ms. Miriam Azoubel Admiral James Perkins Mr. and Mrs. John B. Dr. Richard F. Southby and Pratt Fritz and Ginger Bachem Violet H. Clement Living Trust Robbins Dr. Janet R. Southby Mr. and Mrs. Hugh H. Walker Mr. Lee Bartocci Mr. Lowell Clemons Ms. Monica B. Rodal Robert Spaulding and Estelle Mr. and Mrs. Robert Walker Mr. Daniel C. Baxley Mr. and Mrs. David M. Ms. Ethel G. Romm Yamaki Ms. Susan B. Walker Ms. Cathy L. Baynard Comanic Bruce and Lori Rosenblum Mr. and Mrs. Seth L. Warfield Mr. and Mrs. John Connor

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 41 Philanthropy continued

Gilbert G. Coville Mrs. Rose A. Hoeper Mr. and Mrs. Kevin Ms. Rosemary Ann Sater Bequests Mr. and Mrs. Thomas Cullen Estate of Paul A. Holland* McLaughlin Mr. Bruce Schmidt Mr. and Mrs. Peter G. Mrs. Jane N. Holt Mrs. Katherine Medlinger Dr. and Mrs. Charles M. Estate of Carl O. Burr* Danielsen Mrs. Irma Hoornstra Estate of Ruth Meyer* Schoman Estate of William F. Dukes* Mr. George F. Davis William Logan Hopkins and Ron and Connie Michael Mr. and Mrs. Pierre B. Scott Estate of Finita C. Fensel* Ms. L. C. Devereaux Richard B. Anderson Mrs. Muriel Miller Sharon Stehr Scotti Mr. James M. Glenn* Ms. Renate Doheny-Neuss Mr. James E. Horton Patricia Minnick Mr. Errol Sehnke Estate of James C. Guy* Mr. Denny Duello Ms. Pauline Hostettler R. C. Mitchell Ms. Cecilia Sophie Sestak Anna May Hamilton Trust* Estate of William F. Dukes* Lauren Hannan Hudson Mr. Khashayar Momeni Mrs. Jeanne E. Shaughnessy Estate of Ralph P. Horan* Dr. and Mrs. Donald D. Mr. and Mrs. Stuart M. Mr. Michael Monroe Mrs. Norma Gudin Shaw James C. Horgan Charitable Dunlop Hughes Debra L. Monticciolo and Dr. and Mrs. J. Paul Shively Trust at California Mrs. Maxine H. Dunlop Mr. John J. Huppler Bruce Griffing The Harold and Mary Community Foundation* Mr. and Mrs. Brian Dunne Robert H. Hutchinson, M.D. Mr. James B. Moore Margaret Shore Trusts* Estate of Calvin Manning* Ms. Dorothy E. Ebersbach and Louise A. Hutchinson, Mr. Ralph Morgese Janine M. Smith Roy O. Mitchell Charitable Trudy Ebert-Gaddess M.D. Ms. Linda Jasmine Moscona Robert Spaulding and Estelle Trust* Mr. C. Echeverria Mr. Jean-Jacques Illi and Mr. Charles H. Moss Yamaki Malcolm S. Rountree Trust* Ms. Nicole M. Engdahl Mrs. Dawn Toepelt Mr. Gary N. Mullard Mr. and Mrs. John S. Spinelli George R. Schoolfield Trust* Mr. Kurt F. Ephraim Dr. Cleo E. Jackson Stacy and Marc Murison Miss Florence Cahill Stanley The Harold and Mary John and Heidi Fahey Mr. Jan Jadrosich Mrs. Irene M. Myers Mr. Lyman S. Stanton Margaret Shore Trusts* Dr. Lyndelle Fairlie Dr. Howard G. Johnson and Mr. and Mrs. Raymond H. Mr. James L. Starkey Estate of Virginia E. Thomas* Mary and Bruce Feay Dr. Michal LeVasseur Nies Rev. Jeff Stobel Ulrich Family Trust* Ms. Nancy Ferguson Ms. Sue D. Johnson Mr. Manuel P. Nonong, Jr. Mr. Craig A. Summers Estate of John H. Updike* Mr. Paul B. Finegan Mr. Leonard H. Jones Dr. Pieter Noomen Ms. Lois Sweet Estate of Fielding and Betty Mr. and Mrs. Melvin Ms. Jean M. Kane The Patrick F. Noonan Family Mr. Warren D. Swingle Watkins* Finkelstein Mrs. Patricia Kiefer Mr. Timothy J. O’Connor Mr. Simon Taylor Martha Jane Workman Mr. and Mrs. Ole P. Flaa Ms. Jeanne B. Kilbourne Mr. Don E. Odell Mrs. Muriel Thompson Living Trust* Mrs. Helen Formell Mr. Carl R. Kilian Mr. and Mrs. Alan V. Olsen Mrs. Anna Mary Tossey Mr. Tom Foster Mr. David H. Kinzie Ms. Sabina Parks Ulrich Family Trust* Mr. and Mrs. Craig Fox Miss Grace Kirchner Mr. Chetan M. Patel Mr. Ryan Valz Corporations and Mr. Harry M. Friedman and Mr. and Mrs. Michael A. Klich Mr. James E. Patton JJ van Haelewyn Matching Gifts Mrs. Fran Thomas Ms. Nancy Konkol William R. Pennington Ms. Betty H. Vertiz Mrs. Joan Garnsey Mr. Ivor Kraft Paul C. and June D. Perritt Mr. and Mrs. Jorge E. Villalba Anonymous (2) Mr. Richard G. Glenn Mr. William G. Kranker Mrs. Brit Aabakken Peterson Mr. and Mrs. William The Acacia Foundation Ms. Linda Grable-Curtis Patricia A. Krause Mr. Long Van Phan Waddington American Airlines Mrs. R. L. Green Mrs. Mary Lane Ms. Nancy C. Phillips Mr. and Mrs. Seth L. Warfield Applera Corporation Mr. Ralph Greenhouse Mr. Charles Lang Steven J. Piazza and Lori L. Mr. William D. Wattenschaidt Ashland Inc. The Gilbert M. Grosvenor Ms. Evelyn G. Lanzillotta Dietrich Garry and Donna Weber Avon Products Inc. Family Mr. Harold W. Laubscher Jane M. Protzman Ms. Mildred A. Wehrly Bank of America Estate of Mr. Baron Groth* Mr. David L. Lavalley Mr. and Mrs. Larry J. Purcey Mr. Paul E. Wellington The Beacon Bar & Grill Mr. George F. Hadley David and Rosalie Lawrence Dr. Carolyn S. Quinn Ms. Maribeth Wescott The Boeing Company Madeleine Joyce Roberts Dr. Michal LeVasseur Mr. and Mrs. William Radock Constance V. R. White Burlington Northern Santa Fe Hagen Eric A. Lindstrom Mr. and Mrs. George C. Mr. Samuel W. Whitehill Railway Company Estate of Sheila May Halden* Ms. Joan M. Longmire Ramey Mr. Donald L. Willens Clarkston-Potomac Group, Inc. Tom and Char Hand Mrs. Barbara L. Lowe Nathaniel P. Reed Mr. Jon Williams Eastman Kodak Company Foundation Mr. John P. Ludtke, Sr. Nadir and Nancy Rehman Dr. and Mrs. John R. Winters Electronic Data Systems Mrs. Edith H. Harcum Ms. Zelda R. Mack Mr. and Mrs. Richard A. Reis Mrs. Rosemary J. Keates Corporation Mr. Don D. Harper Mr. Matthew A. MacTaggart Mrs. Florence L. Resnikoff Witty Emerson Ms. Kimberly L. Harvey Estate of Calvin Manning* Mr. Leslie L. Richter and Mr. Mr. Bruce Wolf Exclusive Resorts Mrs. Edward A. Hazen Lowell A. Martin James M. Peterson Martha Jane Workman Fairmont Hotels & Resorts Mr. Alfred A. Hebert, Jr. Mr. David J. Mason Colonel and Mrs. Robert F. Living Trust* Farr, Miller & Washington, Dr. Benjamin S. Hedrick Ms. Myrtle F. Mathews Rick Mrs. Anne R. Worrell LLC Mr. and Mrs. James D. Helm, Mr. John B. McCallister Mr. Lucien Rico Mr. David W. Wright Fundación Televisa, A.C. Jr. Mrs. Ardis E. McCarthy Rozanne L. Ridgway Mr. Ray S. Yparraguirre Fundación Telmex Ms. Sylvia S. Hertz Mr. William R. McCarty, Jr. Ms. Laurel A. Rohrer Henri and Melanie Zajic Gannett Foundation, Inc. Mr. and Mrs. Gary M. Mr. Timothy W. McCormick Estate of John Thomas Mr. and Mrs. Jerome C. Zajic General Electric Heymann and Mr. Jeff Brizzi Salay* Google, Inc. Ms. Wendy Hinchliffe Mr. and Mrs. David Salo Hermes Sellier IBM Corporation

42 More Than Great Stories InterContinental Hotels & Foundations and Global Impact Charles Stewart Mott In-Kind Gifts Resorts Organizations The Globe Foundation Foundation International Paper The Grable Foundation Novogradac Rivers Academia Mexicana de The Henry J. Kaiser Family Anonymous (6) The Phil Hardin Foundation Foundation Ciencias, A.C. Foundation Academia Mexicana de Hart Food Products, Inc. The Dr. M. Lee Pearce American Airlines KPB Corporation Ciencias, A.C. The Hartman Foundation Foundation Mr. and Mrs. Henry M. Lockheed Martin Corporation The Cornelia T. Bailey Heal the Bay The Pittsburgh Foundation Billingsley Loews Hotels Foundation The Leona M. and Harry B. William H. Prusoff Mr. David Cornwall The Henry Luce Foundation S. D. Bechtel, Jr. Foundation Helmsley Charitable Trust Foundation Ingrid E. Hanzer Microsoft Blackstone Ranch Institute The James C. Horgan Catherine B. Reynolds Jean K. Keely The North Face The Walter A. Bloedorn Charitable Trust at Foundation Loews Hotels Northern Indiana Public Foundation California Community Todd and Donna Rosenberg Teryl and Michael Matkins Service Company The BPB Foundation Foundation* Foundation Olympus America Northern Trust Bank The Brinson Foundation The Kinship Foundation Science Chicago Mr. and Mrs. Thomas D. Olympus America Howard G. Buffett Iara Lee and George Gund The Seattle Foundation Rutherfoord, Jr. Oracle Corporation Foundation Foundation The Seaver Institute Southwest Airlines P.F. Chang’s China Bistro, Daniel and Margaret Carper The Lemon Foundation Alfred P. Sloan Foundation Verizon Wireless Inc. Foundation Steven Leuthold Family Stellar Solutions Foundation The David and Lucile The Case Foundation Foundation Tulsa Community Foundation Packard Foundation Charlotte’s Web Foundation Adelaide M. and Charles B. United Nations Foundation PIMCO Foundation Citi Global Impact Funding Link Foundation Verizon Foundation Plum Creek Trust, Inc. Richard Lounsbery The Waitt Foundation PNY Technologies Code Blue Foundation Foundation Wallace Genetic Foundation, The Rockefeller Foundation Cope Family Foundation The John D. and Catherine T. Inc. Royal Bank of Canada John and Terrie Davis Family MacArthur Foundation The Walton Family SAP Matching Gift Program Fund The Maxon Foundation Foundation Shell International B.V. The Charles Delmar Richard King Mellon Weston Foundation Southwest Airlines Foundation Foundation STW Fixed Income The Double E Foundation The Mill River Fund at the Management L. E. Duke Foundation Boston Foundation Government and Tektronix Foundation Encyclopedia of Life; EOL.org Harold M. and Adeline S. Agency Grants TripAdvisor The Charles Engelhard Morrison Family Viking River Cruises, Inc. Foundation Foundation National Endowment for the JM Zell Partners, LTD Falkenberg Foundation Humanities

National Geographic’s mission is a natural fit for MARY AND BRUCE FEAY, who are avid travelers and lifelong learners. The Feays first gave to National Geographic through a Chicago NG Live speaker series, then joined the Grosvenor Council and included the Society in their estate plans. Champions of cutting-edge research and exploration, the Feays have enjoyed attending the annual Explorers Symposium at National Geographic headquarters and traveling with fellow Grosvenor Council members on a special expedition to Papua New Guinea. Through their generosity, Mary and Bruce Feay are ensuring that National Geographic can continue to fund scientists and explorers for generations to come.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 43 Ways to Give to National Geographic

he National Geographic 1. ANNUAL GIFTS Honoring a Friend or Society is a 501(c)(3) The easiest way to contribute to the Family Member Tnonprofit organization Society’s ongoing work is through an A contribution to National Geographic that relies on the generous outright cash, check, or credit card can be made in honor or memory of contributions of individuals, donation: a family member, friend, or colleague. foundations, and corporations. With your permission, we can send Give Online Your donation helps us expand a card to the persons you designate Fast, simple, and secure. Any size gift efforts to fund the world’s top and to notify them or their family of your can be made online, and you will emerging scientists, explorers, contribution. receive an email confirmation as well researchers, and adventurers. as a mailed receipt. Thank you for your support! Gifts of Appreciated Securities Give by Mail Stock that has increased in value is Send a check in any amount to: Gifts to National one of the most popular assets used National Geographic Society Geographic can be made for charitable giving, once it has been Development Office in the following ways: held for a minimum of one year. 1145 17th Street N.W. Making a gift of securities offers you Washington, D.C. 20036-4688 1. Annual gifts of cash, securities, the chance to help the Society while U.S.A. and other tangible assets realizing important benefits yourself. You will receive a mailed receipt. 2. Endowment Gifts Give by Phone 3. Estate gifts that provide To make a gift or receive more Call (800) 373-1717 to make a a lasting significance for information, contact the Society secure credit card gift. you and the Society by phone at (800) 373-1717 4. Corporate sponsorships The Grosvenor Council (U.S. and Canada only) or 5. Foundation grants (202) 862-8638, or via email at Donors who give annual gifts of 6. Company-matched gifts [email protected], or go online to $1,000 U.S. or more are eligible for through employers nationalgeographic.org/donate. membership in the Grosvenor Council. These dedicated members receive special access and exclusive travel 2. ENDOWMENT GIFTS opportunities with National Endowed gifts ensure that the Society Geographic. For information on the will continue to inspire others to care Grosvenor Council, contact Sarah about the planet through research, Festa at (202) 775-6751 or via email exploration, and education, for years at [email protected]. to come.

Fund for Exploration The Fund for Exploration offers opportunities for a total of 33 visionary individuals to become the Society’s closest partners in ensuring exploration thrives in the next century

44 More Than Great Stories and beyond. Eight remaining Bequests Real Estate opportunities exist to endow One of the simplest ways to include Giving a gift of real estate such as your Exploration Chairs at $2.5 million each, the National Geographic Society in house, farm, or commercial property named in the partner’s honor. There are your estate plans is through a bequest allows you to preserve your cash fifteen remaining opportunities to join in your will or living trust. A bequest assets, receive significant tax and the Founders Society to create named, is a gift of any amount or form made income advantages, and make a larger endowed funds at $1 million each to outright to the Society in your will. charitable gift than anticipated. support rigorous, peer-reviewed Charitable bequests may be designed grantmaking at National Geographic. when a new will is executed, or added Gardiner Greene Hubbard to an existing will through a codicil. Society For inquiries or if a confidential The Hubbard Society was named after conversation is preferred, please Sample Bequest Language National Geographic’s first president contact Nancy Rehman at You can name the National Geographic and honors donors who have included (202) 828-6670 or via email Society as a direct beneficiary of a the Society in their will or other estate at [email protected]. specific amount of money or a plans. If you already qualify as a percentage of your estate: “I give, member or wish to join, please contact National Geographic Education devise, and bequeath to the National John-Joseph van Haelewyn, Foundation Geographic Society, a nonprofit director of planned giving, at (800) The mission of National Geographic's corporation located in Washington, 226-4438 or via email at Education Foundation is to motivate D.C., the sum of $______(or ___ [email protected]. and enable each new generation to percent of my estate; or the property become geographically literate. described herein) for its general Legal Designation of the Donations to the Foundation support purposes.” National Geographic Society National Geographic's efforts to The National Geographic Society is promote and to improve geo-literacy Life Income Plans— a nonprofit 501(c)(3) tax-exempt across the United States through the The Gifts that Give Back organization. Our legal name and development and distribution of print By giving a life income gift to National address are: The National Geographic and online materials for students, as Geographic, such as a Charitable Gift Society, 1145 17th Street N.W., well as teacher training programs. Annuity or a Charitable Remainder Washington, D.C., 20036-4688. Trust, you can increase your income Our federal tax identification number 3. ESTATE PLANNING and reduce your taxes. is 53-0193519. Estate giving is a great way to meet For information on how to make your own estate and financial goals Retirement Plan Assets/ an estate gift to the National while providing an ongoing Life Insurance Geographic Society, please commitment to the Society’s work for Using these assets to give a gift to contact your financial adviser generations to come. Opportunities National Geographic can often be a and call the Office of Gift include: wise tax decision. By making the Society the beneficiary of an existing Planning at (800) 226-4438, policy, you make good use of your or via email at resources and expand your ability to [email protected]. make a significant gift.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 45 Ways to Give to National Geographic continued

4. CORPORATE Get Updates on Your the latest news on projects funded SPONSORSHIPS Gift’s Impact with by Mission Programs, other Corporate partners provide an Society highlights, and special important source of support for Geo-Link opportunities to get involved with the Society’s initiatives. Creative and support the Society. partnerships with business Stay informed about National Sign up today at organizations extend the impact of Geographic–funded projects made nationalgeographic.org/donate, Mission Programs in a variety of ways, possible because of donations or by emailing your first and last including funding, equipment, shared from generous people like you! name and email address to expertise, and communication of Sign up today for our free Geo-Link [email protected] with National Geographic’s initiatives to monthly e-newsletter. Each month “Geo-Link” in the subject line. new audiences. Please contact you’ll receive an e-update featuring Kristin Rechberger at (202) 857-7023 or via email at [email protected].

5. FOUNDATION GRANTS How to Make a Gift Private foundation partners help National Geographic develop major The Development Office at the National Geographic Society can initiatives in the sciences, exploration, assist you with your donation to the Society, to answer questions you education, and media. For more have regarding National Geographic–funded programs, and to help information on current priorities and you with your future estate plans. Contact the National Geographic how to get involved, contact Development Office via: Bill Warren at (202) 862-8653 or EMAIL: [email protected] via email at [email protected]. ONLINE: nationalgeographic.org/donate PHONE: (202) 862–8638 or (800) 373–1717 (Toll–free for U.S. and Canada only) 6. MATCHED GIFTS MAIL TO: 1145 17th Street N.W. With matching gifts you can Attention: Development Office sometimes double or even triple your Washington, D.C. 20036-4688 gift! Many employers sponsor matching gift programs and will match charitable contributions made by their employees. SENIOR VICE PRESIDENTS VICE PRESIDENTS Jacquie Hollister Nancy Rehman [email protected] for Individual and Estate Giving Kristin Rechberger [email protected] for Global and Corporate (202) 828–6670 Partnerships Bill Warren [email protected] for Foundation Relations (202) 857–7023 and Grants [email protected] (202) 862–8653

46 More Than Great Stories

Financials

he National Geographic Society’s financial achieving our mission to inspire others to care about highlights illustrate how contributions from both the planet. Gifts in the current year have a direct Tpublic and private sources help support its core impact on the continuation of vital programs in the mission programs. These programs span a broad future. Unrestricted contributions continue to be range of research, conservation, exploration, critical in affording the Society flexibility in supporting education, and public outreach initiatives. the fieldwork of scientists, researchers, and explorers, and then sharing that work with the public through Thanks to the rebound in the Society’s investment exciting live events and media. The National performance during 2009, effectiveness of donor Geographic Society is deeply grateful to all of its contributions was enhanced. Nonetheless, growth donors for contributing so generously and making prospects in financial investments remain modest. these many initiatives a reality. More than ever, philanthropy plays a key role in

Chi Chang, a terra cotta warrior performance artist, at the Lincoln Memorial in Washington, DC.

48 More Than Great Stories National Geographic Society Statement of Activities Years ended December 31, 2009 and 2008 (In thousands)

PROGRAM REVENUES, SUPPORT & INVESTMENT ACTIVITY: 2009 2008 Membership Dues $ 141,540 $ 153,690 Magazine Revenue 118,451 153,887 Books & Other Products 108,726 118,625 Royalty Income 38,471 41,587 Investment Income 8,688 7,689 Net Realized Gains (Losses) on Investments (15,426) 16,105 400,450 491,583 Contributions (1) 23,158 13,568 NG Explorer! 6,748 6,956 NG Live! 1,657 1,529 Geography Competition Registration Fees 922 813 Public Program Fees 1,132 1,186 Government Grants 505 565 Other Income (2) 5,281 2,703 39,403 27,320 TOTAL PROGRAM REVENUES, SUPPORT & INVESTMENT ACTIVITY 439,853 518,903

PROGRAM EXPENSES: Publishing 248,588 286,437 Books & Other Products 116,453 127,175 365,041 413,612 Education and Children’s Programs Education Foundation 6,090 6,697 NG Explorer! 6,463 7,592 Outreach Programs 2,099 3,372 Geography Competitions 1,633 1,471 Research, Conservation & Exploration Grant Program 6,884 9,967 Public Programs Explorers Program and Special Projects 9,350 9,920 Public Service Administration and Other 3,192 3,273 NG Museum and Exhibits 3,138 3,643 NG Live and Speakers Bureau 4,221 5,953 Genographic Project 3,541 3,978 Arts Media 5,820 5,777 Fundraising 4,602 5,469 57,033 67,112 TOTAL PROGRAM EXPENSES 422,074 480,724 MANAGEMENT & GENERAL EXPENSES 32,629 29,081 TOTAL EXPENSES 454,703 509,805

OTHER CHANGES IN NET ASSETS (3) 58,627 (251,118) CHANGE IN NET ASSETS $ 43,777 $ (242,020)

Schedule above is derived from the Society’s 2009 audited financial statements conducted by KPMG LLP. The amounts above do not include the operating results of the Society’s subsidiaries. Certain prior year balances have been reclassified to conform to current year presentation. (1) Does not include in-kind contribution of services of $182,312 and $345,676 for the years ended December 31, 2009 and 2008 respectively. (2) “Other income” primarily consists of income from rental activity. (3) “Other Changes in Net Assets” primarily consists of unrealized investment gains (losses) and SFAS #158 pension and postretirement related changes other than net periodic cost.

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 49 National Geographic Leadership

National Geographic National Geographic National Geographic Mission Programs Society Board of Society Council of Executive Leadership Division Heads Trustees Advisors John M. Fahey, Jr., Mark Bauman, Gilbert M. Grosvenor, Edward P. Roski, Jr., President and CEO Senior Vice President, Chairman Chairman Timothy T. Kelly, Mission Programs Content Reg Murphy, Darlene T. Anderson President, National Development Vice Chairman Lucy M. Billingsley Geographic Global Media Daniel Edelson, Joan Abrahamson Michael R. Bonsignore Terrence B. Adamson, Vice President, Education Michael R. Bonsignore Howard G. Buffett Executive Vice President Programs and Executive Jean N. Case Virginia Busch Linda Berkeley, Director, Education Alexandra Grosvenor Eller Jean N. Case President, Enterprises Foundation Roger A. Enrico David Court Terry D. Garcia, John M. Francis, Daniel S. Goldin Roger A. Enrico Executive Vice President Vice President, Research, Maria Elena Lagomasino Juliet C. Folger for Mission Programs Conservation, and George Muñoz Robert B. Haas John Q. Griffin, Exploration Patrick F. Noonan David H. Koch Executive Vice President Sarah A. Laskin, Peter H. Raven Iara Lee and President, Publishing Vice President and COO, William K. Reilly Sven-Olof Lindblad Group Mission Programs Edward P. Roski, Jr. Bruce L. Ludwig Nina Hoffman, Gregory A. McGruder, James R. Sasser David P. Margulies President, Book Publishing Vice President, Lectures B. Francis Saul II Michael L. Matkins Group and Public Programs Gerd Schulte-Hillen Larry Mullen, Jr. Jacquie Hollister, Alex Moen, Ted Waitt Sally Engelhard Pingree Senior Vice President, Vice President, Strategic Tracy R. Wolstencroft W. Russell Ramsey Development Initiatives and Explorer Catherine B. Reynolds Betty Hudson, Programs National Geographic Joseph E. Robert, Jr. Executive Vice President Kristin Rechberger, for Communications Senior Vice President, Society Trustees Victoria P. Sant B. Francis Saul II Chris Johns, Global Mission Programs Emeritus Ted Waitt Editor in Chief, National Joe L. Allbritton Sam R. Walton Geographic magazine National Geographic William L. Allen Garry A. Weber Christopher A. Liedel, Society Education Thomas E. Bolger* Executive Vice President Tracy R. Wolstencroft Foundation Board of Frank Borman William Wrigley, Jr. and CFO Lewis M. Branscomb Edward M. Prince, Jr., Governors Robert L. Breeden COO, Global Media Gilbert M. Grosvenor, Martha E. Church Tony Sablo, Chairman Michael Collins Senior Vice President, Patrick F. Noonan, Lloyd H. Elliott Human Relations Vice Chairman George M. Elsey Alison Wagner, John M. Fahey, Jr., President James C. Kautz President and CEO Daniel C. Edelson, Ph.D., J. Willard Marriott, Jr. National Geographic Executive Director Floretta Dukes McKenzie School Publishing Martha E. Church, Ph.D. Nathaniel P. Reed Jack Dangermond Rozanne L. Ridgway Terry D. Garcia Charles O. Holliday, Jr. An (*) indicates deceased. Gary E. Knell Italics denotes 2010 Julie McGee appointment. Floretta Dukes McKenzie, Ed.D. William K. Reilly Alex Trebek

50 More Than Great Stories Follow Us! Green Routine

You can learn more about National Geographic’s projects and stories by becoming a fan on Facebook, Twitter, National Geographic earns gold MySpace, Digg, Reddit, and more! Show your friends, for being green family, colleagues—anyone—that you’re a fan of National Geographic’s efforts to promote research, conservation, In 2009, National Geographic was certified by the U.S. and exploration throughout the world. Encourage them to Green Buildings Council LEED for Existing Building program join to learn more about how to support these critical with a gold rating for its green practices. Its Washington, projects. D.C., headquarters was the first existing building complex in the United States to be certified (silver) in 2003.

Spread the Word! Conservation of the planet and its inhabitants has been a priority of National Geographic since it was founded in 1888. While the Society promotes sustainability through its For years, National Geographic has been able to share projects around the world, it hasn’t forgotten that inspiring stories from around the world because our conservation can start right at home. The Society has been projects have been supported through generous donations a leader in green facilities management, and 2009 saw from people like you. But the story doesn’t stop there. You some green firsts: National Geographic headquarters can share with other supporters how National Geographic’s officially became a carbon-neutral facility; National work is important to you and how it has inspired you to care Geographic became the first media company to join the about the planet. World Wildlife Fund’s Climate Savers program; and it was named a Bicycle Friendly Business by the League of If you have a story or testimonial you would like to share American Bicyclists. Additionally, the Society made its with us, please email [email protected] with the subject internal composting program—which already keeps 54 tons line “My Story,” and we will contact you about including of materials from landfills—even larger. your submission in one of our upcoming e-updates, reports to donors, website pages, or other communication vehicles, so you can inspire someone else!

To Donate Now, Click Here M ISSIO N PROGRAMS 20 09 ANNUAL REPORT 51 Acknowledgements

PROJECT MANAGER PHOTO CREDITS AND LEAD EDITOR Cover: Wes Skiles; Inside Cover/Table of Contents: Beverly Joubert; Leah Kalinosky Page 2: Sven Lindblad; Page 3: Mark Thiessen; Page 4: (clockwise from left) Beverly Joubert, Michael Nichols, Priit Vesilind; Page 5: (left) DESIGNER Courtesy National Geographic Television, (right) James A. Sugar; Page 6: Jay Groff, Groff Creative, Inc. (all images) Rebecca Hale; Page 7: (Emerging Explorer portraits) Rebecca Hale, (far right) Cheryl Zook; Page 8: (all images) Enric Sala; Page 9: EDITORS (top left) Beverly Joubert, (bottom images) Lindsay Maiorana; Page 10: Caroline Braun (all images) Chris Rainier; Page 11: (from top) Chris Rainier, Dharmendra James Fay Nagda/National Geographic Photo Camp India 2009, Geeta Betty Hudson Amravat/National Geographic Photo Camp India 2009; Pages 12-13: Ann Maier Lynn Johnson (Staff)/National Geographic Photo Camp Pine Ridge 2009; Nancy Rehman Page 14: Dr Michelle Guzik/Australian Centre for Evolutionary Biology and Donna Rim Biodiversity, The University of Adelaide; Page 15: (top) Jakob Vinther/Yale Samantha Walsh University, (bottom) Bill Curtsinger; Page 16: Wes Skiles; Page 17: Wes Skiles; Page 18: (clockwise from top) Michael Kobe, Photograph CONTRIBUTORS by National Geographic, Michael Kobe; Page 19: (left) Tim Laman, (right) Dan Beaupre Octavio Aburto; Page 20-21: Michael Nichols; Page 22: (from top) Francene Blythe Rebecca Hale, Mark Thiessen; Page 23: (terra cotta figure) O. Louis Suzanne Cole Mazzatenta, (all other images) Judy Erdmann Kallal; Page 24: (from top) Nicole Engdahl Staff Photographer, The Chautauquan Daily, Courtesy of National Ginny Hatcher Geographic Channel; Page 25: (from top) Rebecca Hale, Courtesy of Betty Hudson All Roads Film Project, Rebecca Hale; Page 26: Sean O’Connor; Page 27: Elena Guarinello (clockwise from top) Sean O’Connor, Copyright 2009 National Scott Kish Geographic Society, Mark Thiessen, Mark Thiessen; Page 28: (top right) Shirin Nazemzadeh J. van Haelewyn, (legislator portraits, clockwise from top left) U.S. House Anna Rathman of Representatives Photo Studio, Tyrone Turner, U.S. Senate Photo Kathleen Schwille Studio, U.S. Senate Photo Studio; Page 29: Birgitte Wilms/Minden Jennifer Segal Pictures; Page 30: Joel Hollander; Page 31: (from top) Photo courtesy Ben Shaw of the Environmental Media Association, Jimmy Chin; Page 32: (from top) Christopher Shearer Courtesy Ayni Education International, Armughan Javaid; Page 33: Elizabeth Stevens (from top) Nancy Sullivan, Kim Cullen Cobb, Flavio Quintana; page 34: John-Joseph van Haelewyn (from top) Courtesy Kham Aid Foundation, Fred Sharpe, Courtesy Nature Samantha Walsh Bridge; Page 35: (from top) Kyle Knabb, Liya Sagatelova; Page 36-37: Tim Watkins Tayhor Dea/National Geographic Photo Camp Olympic Park Institute 2009; Page 39: A. Grindstaff; Page 40: Enric Sala; Page 41: Compliments DONOR LIST COMPILATION of The Reverend Canon Derek Major Buxton; Page 43: N. Engdahl; Guadalupe Delgado-Orellano Page 47: Paul Nicklen; Page 48: Mark Thiessen; Page 51: Mark Thiessen; Ann Maier Page 53: Steve Winter; Back Cover: Wes Skiles.

ABOUT THIS REPORT The 2009 Mission Programs Annual Report covers program activity and philanthropic giving The 2009 Mission Programs Annual Report is to the National Geographic Society from January dedicated to the life and memory of Wes Skiles, 1, 2009, through December 31, 2009. Every photographer for National Geographic magazine, effort has been made to ensure the accuracy who died in July while diving off the coast of Florida. of programmatic activity and donor recognition. His stunning images of Bahamas Blue Holes grace We apologize for any errors or omissions and the front and back covers of this report, and, along ask that you contact us at [email protected] with the photos on pages 16 and 17, were published so that we can amend our records. in the August issue of National Geographic magazine. Recognized for his innovative techniques as well as To view the enhanced online version of this his passionate spirit of adventure, Wes had a long report, please visit http://www.national relationship with the Society as both a photographer geographic.com/donate/annualreport09.html. and cinematographer. He will be deeply missed.

52 More Than Great Stories To Donate Now, Click Here

National Geographic Society 1145 17th Street, N.W. Washington, D.C. 20036-4688 www.nationalgeographic.org/mission

The National Geographic Society is one of the world’s largest nonprofit scientific and educational organizations. Founded in 1888 to “increase and diffuse geographic knowledge,” the Society works to inspire people to care about the planet.

The National Geographic Society is a 501(c)(3), tax-exempt organization.