MHK685 IntroPkg Book 1/23/07 5:44 PM Page 1 ECM OML IHKARATE HIGH MILE WELCOME TO

® 800-229-2286 www.MileHighKarate.com www.MileHighKarate.ca MHK685 IntroPkgBook1/23/075:44PMPage2

WELCOME 2 call: 1-800-559-9431.www.MileHighKarate.com you, call:1-800-229-2286.Formore information aboutfranchise opportunities, America. To beconnected tothe location nearest Locations throughout North Phone: 1-800-795-2695;Fax:1-800-795-0583. Mile High Karate, L.L.C.,P.O. Box 260267,Lakewood, CO80226 You canreach usatourcorporate offices: 25 High Karate success story. . Learn aboutjoining the Mile FIVE SECTION 17 . teach thismaterial? and, whatare ourcredentials to What’s ourmartial artsstyle, FOUR SECTION enced atMileHigh Karate and students, like you,experi- What results haveother families THREE SECTION Karate use todevelop the MileHigh What toolsand methods do we TWO SECTION 4 . lum for kids and families? What’s the focus of ourcurricu- ONE SECTION 3 . Thank youfor yourinterest Contents © in the United Statesand Canada of MileHigh Karate, LLC Mile High Karate and, Stephen Oliver'sMileHigh Karate isafederally registered trademark Copyright 1985,1989,1995,2004,2007Stephen Oliver. ® lc ettat? 6 . Black Belttraits? IEHG KARATE HIGH MILE ® 10 ? . ®  progress. assist youinsetting goals for your about how the program worksand finalize yourenrollment, explain more that time the program director will answer these questions honestly. At program. advantages you can gainfrom this confidence are onlyafewof the many muscle tone, self-discipline, and self- flexibility, cardiovascular conditioning, many benefits of karate. Self-defense, helping youoryourchildachieve the We are excited aboutthe prospect of www.milehighkarate.ca Before yournext lesson,please Grand Master, CEO 8th Degree BlackBelt Stephen Oliver, ® WELCOME 3 ® A high percentage of percentage A high Please choose two days two days Please choose You should come to the to the come should You MILE HIGH KARATE program ® The quality of our school depends our school of quality The Both parents must be present for the for be present must Both parents It can take about 48 months to achieve black belt. black to achieve months about 48 can take It The program director will help you select the one most one you select the will help director program The per week from schedule. per week from its program with others? with its program largely upon the quality of our students. Our most committed Our most our students. of quality upon the largely friends. and to us by family referred are students children enrolling have one or both parents attending classes attending or both parents have one enrolling children as a family. enrolling Consider with them. appropriate for you. for appropriate second lesson prepared to finalize the financial arrangements. arrangements. financial the to finalize lesson prepared second and tuition, to cover initial is required deposit A minimum available for options payment of variety a wide are there coverage. tuition continuing to encouraged are adults Similarly, a child. of enrollment or time be affected by the that may member family any bring student. by the made commitment financial completion? Q: of the value willing to support our school and share we Are Q: Am I willing to commit myself? Q: about the program? What do I like Q: karate? to gain from do I expect What benefits Q: will I attend classes? What days Q: the student creeds? of to the values Will I adhere Q: to it though setting a goal and following Can I see myself Q: as a family? see participating Can we Thank you for your interest in our school and our school in interest for your you Thank Karate High Mile in the questions: these answer (or first) visit, please next your Before MHK685 IntroPkg Book 1/23/07 5:44 PM Page 3 Page PM 5:44 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:44PMPage4

SECTION TWO 4 work, allworthwhile that through dedicated, intense young peopleare taught Karate,® and goal-setting skills. confidence, mental alertness, improved self-discipline, self- child’s schoolwork, providing works hand inhand witha Benefit Your Child Why Karate InstructionWill dinal growth. physical, emotional, and attitu- of education toprovide social, junction withexperts inthe field S training for kidsandfamilies inNorthAmerica. #1 program for character development andleadership At StephenOliver’s MileHighKarate,® we have the for kidsandfamilies? What’s thefocusofourcurriculum “Building SuccessfulKids”™Program atMileHighKarate,apartoftheBuildingSuccessKidsProgram. At Stephen Oliver’sMileHigh Stephen Oliver’sprogram vigorously designed incon- tephen Oliver’sprogram is IEHG KARATE HIGH MILE ® provided bythe program. direction, and self-confidence achievement motivation, self- a direct result of the increased program withimproved grades as goals inlifeare possible. Karate mediate, and long-term goals. to learnsetshort-term, inter- Goal Setting lence in martial artsand an Black Belt.asymbolof excel- Parents have attributed our At Stephen Oliver’sMileHigh It isimportant for eachchild ® , everychild’sgoal isthe www.SuccessfulKids.com ™ SECTION TWO 5 ® Stephen Oliver’s instructors Oliver’s instructors Stephen to all stressed is constantly It MILE HIGH KARATE work hand-in-hand with school work hand-in-hand a to insure parents and teachers devel- focused and well-balanced each child. for process opment Skills of Use Proper skills that karate students abusive to be never them require use only for are and or offensive defensively. ™ All young people in the pro- people in the All young www.SuccessfulKids.com gram are required to bring copies to bring required are gram com- school, from grades their of to intent plete parent/teacher complete and forms, promote to prior forms qualification exam support our these All of testing. excellence on academic focus as well as contribute family to the the and community. important tool for instructors tool for important develop- to use for parents and for and tenacity, desire, ing of importance the teaching activity. in any follow-through Emphasis On Exam Schoolwork “Building Successful Kids”™ Program at Mile High Karate, a part of the Building Success Kids Program. Kids Success Building of the a part Karate, Mile High at Program Kids”™ Successful “Building MHK685 IntroPkg Book 1/23/07 5:44 PM Page 5 Page PM 5:44 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:44PMPage6

SECTION TWO 6 First FourMonthsCurriculum Mile HighKarate Character Training &Development the MileHighKarate What toolsandmethodsdoweusetodevelop “Building SuccessfulKids”™Program atMileHighKarate,apartoftheBuildingSuccessKidsProgram. emotions. who hascontrol overtheir A mighty personisone handle emotions. to teachpractical waysto The goal of thisblockis Good Self-Control BLOCK 3 attitude. more thananything else, by Success inlifeisdetermined, good attitude. teach the valueof having a The goal of thisblockisto Good Attitude BLOCK 1 IEHG KARATE HIGH MILE ¤ retto ls Orientation Class ® ® Black Belttraits? Good Habits BLOCK 2 honey thanwithvinegar.” “You catchmore flies with courtesy and respect. teach the importance of The goal of thisblockisto Good Manners BLOCK 4 hard tolivewith. habits are easytomake, but but easytolivewith.Bad Good habitsare hard tomake, good habits. teach the valueof having The goal of thisblockisto www.SuccessfulKids.com ™ SECTION TWO 7 ® The goal of this block is to of goal The a lure to identify learn how if it happens to do what and to you. BLOCK 4 Intuition Your Trust this block is to of goal The techniques learn practical student’s the to fine-tune intuition. and awareness BLOCK 2 Alert Stranger MILE HIGH KARATE ™ Orientation Class Orientation ¤ BLOCK 3 Safety Rules of Five this block is to of goal The if confronted learn what to do situa- the to resolve how and peacefully. tion BLOCK 1 Conflict of ABC’s Avoidance this block is to of goal The confronta- to avoid learn how conflict. and tion www.SuccessfulKids.com First Four Months Curriculum First Four Months Mile High Karate Mile High School Safe / Street Safe / Street School Safe “Building Successful Kids”™ Program at Mile High Karate, a part of the Building Success Kids Program. Kids Success Building of the a part Karate, Mile High at Program Kids”™ Successful “Building MHK685 IntroPkg Book 1/23/07 5:44 PM Page 7 Page PM 5:44 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:45PMPage8

SECTION TWO 8 .______6. ______5. ______4. ______3. ______2. ______1. will receive adiscipline award atyournext graduation. instructor cancheck it.When youhavecompleted30lines. You Bring thissheet toclasswhen youhave10lines filledsoyour that youdid not havetobetolddo byyourparents orteachers. Write down something you did around the house oratschool Kids’ Self-DisciplineSheet “Building SuccessfulKids”™Program atMileHighKarate,apartoftheBuildingSuccessKidsProgram. ______IEHG KARATE HIGH MILE ® Instructor’s Signature/Date Parent’s Signature/Date ______10. ______.______7. .______8. .______9. ______www.SuccessfulKids.com ™ SECTION TWO 9 ® SUN MON TUE WED THU FRI MILE HIGH KARATE ™ Clean up after meals (take out trash). (take Clean up after meals siblings and parents my I treat Did with respect? www.SuccessfulKids.com Lay out my school clothes. school Lay out my SCHOOL promptly. Complete homework in pride take and I work hard Did today? lessons my notes money, lunch Remember: etc. books, library teacher, to/from and classmates my I treat Did with respect? teachers FAMILY around belongs up all personal Pick house. the CLEAN ROOM own bed. my Make clothes. up my Hang away every day. things Put my SELF-CARE night). and teeth (morning Brush my laundry. in the Put all dirty clothes Inspected and approved by: ______approved and Inspected Job List Job habits good Develop be the Best. Quest to On a last a lifetime! that will “Building Successful Kids”™ Program at Mile High Karate, a part of the Building Success Kids Program. Kids Success Building of the a part Karate, Mile High at Program Kids”™ Successful “Building ______week of: For the MHK685 IntroPkg Book 1/23/07 5:45 PM Page 9 Page PM 5:45 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:45PMPage10

SECTION THREE 10 “It hasdoneabsolutewonders “Now thatI’ve learnedkarate, like you,experiencedatMileHighKarate What resultshaveotherfamiliesandstudents, before. better attention spanthanhe did got alotmore focus and alot doing alotbetterinschool. He’s with my son’sself-esteem.He’s seen atremendous improvement improvement inself-esteem.I’ve interest and goal. daily basis, wenow have acommon are wegrowing closertogether ona wonderful for bothof us. Not only hasbeenreally Mile High Karate® it inself-defense only. learned karate, I’velearned touse them right back.Butnow thatI’ve they started pushing, Ijustpushed wasn’t avoiding the fights. When would leaveme alone. Before, I was getting picked onand no one getting into fights allthe time. I Before Ijoined the school, Iwas before.” attention spanthanhedid lot more focus andabetter better inschool.He’s gota for my son.He’s doingalot defense only.” I’ve learnedtouseitinself- In myself, Ihave seenan IEHG KARATE HIGH MILE — Amber Plies’Son ® esteem and self-control. I’m alsolearning self-defense, self- exercise here atMile High Karate.® far asexercise, and Iget alotmore I found karate tobechallenging as High Karate fight wouldhavestarted. fight. Ifhe hadnot taken karate, a was abletowalkawayand not from the circle around himand he karate stance. The kids separated defend myself,” and got into a but youleaveme no choice butto looked at them and said, “I’msorry, wanted tostartafight. Justin ed byabunch of other kids. They playground where he wassurround- Megan Bennett. From left:Kevin, Tawnya, Shelbyand I wouldhighly recommend Mile Justin hadanincident onthe ® to any adult orchild. — Amber Plies ® ? SECTION THREE 11 ” ® Jim Kerlin We’re just We’re Father of Isaac and Ian Father of My other son, Ian, made C’s and son, Ian, made other My dad and out mom help They From left: Cory Kim Layne. From O’Neal, straight A’s ... the turnaround ... the A’s straight incredible!” has just been My oldest son, Isaac, was, at best, at best, was, son, Isaac, oldest My with C’s in school, mostly making making now He’s B. an occasional B. with just one A’s, straight almost has just been turnaround The incredible. for except all A’s, he’s Now B. one in his difference the Seeing B. one is just drive and goals, discipline, kid. a different He’s amazing. their get They house. the around and great, working It’s done. chores them. of very proud we’re been able elated with what they’ve Mile recommend to learn. I highly Karate.®High — MILE HIGH KARATE “He’s now making almost now “He’s been phenomenal for them. for phenomenal been and to pay attention to detail has to detail to pay attention and Their ability to think and concentrate, to think ability Their “ Annie Cusack When she healed, she was phys- was she healed, she When I have seen a tremendous change in her. She is much her. change in and she self-confident more proudly.” very walks My daughter is almost 13 years old. is almost daughter My fight- been she’s 3 years, For almost very, fought She cancer. bone ing but she survived, she and very hard really never leg. She her lost part of that’s everything spirit, and lost her kept and her, on to for that I hold for- going to continue her telling ward. need- I think she But healed. ically mentally. and spiritually ed to heal want- She to be healthy. wanted he want- She balance. ed to have more And else. everybody ed to be like best that she to be the wanted she she I always thought could be. think she but I don’t was, already to karate. gravitated She did. is just much She in her. change walks she and self-confident more me that makes And very proudly. very happy. — “I have seen tremendous “I have MHK685 IntroPkg Book 1/23/07 5:45 PM Page 11 Page PM 5:45 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:45PMPage12

SECTION THREE 12 “I thinkMileHighKarate® is “ kids. program isabsolutelywonderful for in justthree months. house. He’s atotallydifferent child become veryhelpful around the very impressed withhim,and he’s have improved, the teachers are does his ownhomework, hisgrades incredibly more responsible. He his head held high. and was abletowalkawaywith them. He talked hiswayoutof it that he was not going tofight karate wasfor defense onlyand them. He toldthem no, that show karate moves and fight with before class. They wanted himto while he waswearing hisuniform was pushed upagainst adumpster When wewere white belts, my son kids.” absolutely wonderful for to dothiswithhim. I can I thinkMileHigh Karate®’s My oldest sonhasbecome ’ IEHG KARATE HIGH MILE t justsithere.I — Michelle Bowlig ” ’ ve got ® “The kidswhohave beenin great choice. wasa enrolling atMileHigh Karate® respect isthere. Josh got lucky — that far exceed hisage. believe in himself and have goals our sons, too.It’s anabilityto We’ve noticed thatimprovement in confidence wellbeyond their years. years, have apresence and self- High Karate,® especially for afew self-confident, and incontrol. classes isfor kids tobestrong, take karate. Whatthey stress in dence thanachildwho doesn’t because he’s got more self-confi- kids for doing wellontests. kids’ positive attributesand praise about the karate. They focus onthe ismore thanjust Mile High Karate® on hisschoolwork and homework. Josh hasbeenableto focus better beyond theiryears” and self- karate here have apresence The higher the kids go, the more The kids who’ve beenin Mile He doesn’t get picked on — Wendy Myers&Blain confidence well SECTION THREE 13 ” ® Brian Vial — should take karate. take should About four years ago, I was ago, years About four From left: Khushali, Aditi, Rhadika From and Nimesh Dave. diagnosed with prostate cancer. prostate with diagnosed was to make therapy my of Part and exercise of plenty I get sure on life. a positive outlook develop Mile to out that by coming I found Karate,®High those I could get a get in here, I could come things. muscles, build my workout, good bal- my and flexibility work on my positive aspects the get and ance, a So, it’s been school. the from a very and very positive experience treatment. the part of good MILE HIGH KARATE because we were told ADHD kids ADHD told we were because We were referred by his physician, his physician, by referred We were “ I’ve been to several schools, I’ve been to several Chris does his chores around the around his chores Chris does is that Chris now does his now is that Chris He the house. around chores contributing he’s can see how to the family.” Chris has really developed since developed Chris has really Karate.® been in Mile High he’s he first started karate, he When to want didn’t and shy of was kind But class. the of up in front get karate, a half of after a year and in graders top third the of one he’s special for picked He’s school. the herself. principle by the projects loves he and grades great has He has given him Karate school. in confidence and self-discipline himself. he’s can see how He now. house where family, to the contributing to do want didn’t really he before, buck would just pass the he it and it. do dad and let mom and I before several I interviewed and was the this I thought here. came are instructors best. I think the bring way they the I like and great, all the in positive aspects from posi- the books you have to read, and you get, tive self-motivation Mile High workouts. great the Karate® school. is an excellent “One good thing about karate “One good MHK685 IntroPkg Book 1/23/07 5:45 PM Page 13 Page PM 5:45 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:45PMPage14

SECTION THREE 14 “Both of ushave tremendously “ fitness and confidence. themselves, into aprogram physical wanting toget their kids, aswell school very highly toanybody patient. Iwouldrecommend the they worked withusand were very were getting ourselvesinto, but we weren’t exactly sure whatwe everyone. Evenwhen westarted, ple. They’re very, veryaccepting of This happened veryquickly. talking tohisdaycare teachers. confidence thaninthe pastwhen assertive when Ido it. what Iwant todo and to feelvery the confidence togo outand do physical fitness aspectgives me to havemore eyecontact. The look atpeoplewhen Italktothem, grown alot.I’mlotmore aptto My self-confidence hascertainly grown from thisexperience.” I to meetotherpeoplealotbetterthanI vegottenalotofself-esteemandlearned I ’ ve gottenbettergrades. The staff are really friendly peo- My son, as well,hasalotmore IEHG KARATE HIGH MILE — Traci Johnson ” ® “I decidedifthey candoit, “I would saythatit’s worth want to come see. moms their friends are going to mom isgoing tobeone of those are telling their friends thattheir birds with one stone.” Now my sons week anyway, sowhy not killtwo with the grandkids three times a my life. Ifigured, “Well, I’mhere way Icouldget physical activityin — Iwastrying tofigure outsome children and children and teenagers schedule —helping raise grand- do it,Ican do it.Withmy hectic age orolder. Idecided ifthey can first classwho appeared tobemy other women onthe floor for their them, Inoticed there were several day of class. As Iwaswatching I came towatchLisaonher first school. herself and isdoing alotbetterin here, she feelsalotbetterabout esteem. Eversince Ibrought her My daughter hadverylowself- I candoit.” helping inschool.” esteem, self-discipline, and for tohelpyour kid’s self- anything thatyou’re looking ’ ve been. — Cheryl Mulhouser SECTION THREE 15 ” ® Lisa Taylor — care about your kids. about your care Our son is very confident of Our son is very confident thing, is a life-changing Karate In this school, they really they really school, In this “ From left to right: Amanda, Ali, From and Steven Christensen. Kassie Anna, but she’s learned how to be how learned but she’s Anna, arrogant. being without confident confidence the and With karate able to she’s has, level that she having without confidence generate everybody. of princess to be the is just amazing. Karate Karate his skills. and himself self- to be him how has taught disciplined. to punch how just learning it’s not If I life. a way of It’s kick. and to say about it, we have anything forever. will be in karate MILE HIGH KARATE Laurie Spradley — I like the discipline. That was discipline. the I like your to help worth anything It’s Our other daughter, Brittany, daughter, Our other held high, she makes friends held high, she makes a confi- it’s and easily, very not arrogant.” dence that’s the main reason I wanted to come. I wanted reason main the She everything. enjoys But she She herself. feels a lot better about people that she’s different the likes a goal has that she likes She met. does a black belt. She to become she better every time gets well and comes. self-esteem, self-discipline, kid’s really It in school. helping and daughter my helped work. It’s does a lot, in every way. I originally got the kids involved in kids the got I originally just as an extracurricular karate a lot more into turned It’s activity. of more into turned than that. It’s with especially them, a lifestyle for a her has taught girl. Karate shy my She self-confidence. of magnitude high, held head with her walks now and very easily, friends makes she arro- that’s not it’s a confidence sense strong it’s just a really gant, herself. of She experience. same has had the than confident more was probably “She now walks with her head walks “She now MHK685 IntroPkg Book 1/23/07 5:45 PM Page 15 Page PM 5:45 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:46PMPage16

SECTION THREE 16 “The first timeshecamein, “ “The kids’respect for others By being focused atschool, my it when they come in. once again, they get recognized for check it off when she’s done it.And She likes topullthatlistoutand the house. That’sagood motivator. their rooms orhelping outaround kids tofill outtotrack cleaning helps motivate them to continue. bring in their good work. That recognizes the kids when they The program really promotes and work when she gets A’s and A+’s. school. She enjoysbringing inher good experience. and using the sticks. It’s beena when she learned the basic punches ing her from the verybeginning, class. It’s beenalotof funwatch- very confident when she comes to since Heather startedkarate. She’s That seems to have improved alot drastically” the front. Thathaschanged want togoanywhere near she was very shy anddidn’t sir’ and‘yes, ma’am’.” has goneway up,using‘yes, that I I ’ m alotbetterofpersonnow The school hasajoblistfor the She’s always beenreally good at IEHG KARATE HIGH MILE ’ ve hadmartialarts. Eileen Carasella ® ” “My oldestandIdiscovered been nice. a great time here and everybody’s quality instructors. The kids have come here becauseof the high- from the school and continue to They’ve become like family tous. make itsomuch funfor the kids.” a family atmosphere. It’s fun.They for allof us. My husband said, “It’s well. It’s beenanice family activity chores. keeping her room clean,and doing focusing ondiscipline athome, class, where she’s doing really well, inspired her littlesistertojoin the cards she’s beengetting. She’s homework and the great report Mile High Karate® and show off her improved. She’s proud tocome to oldest daughter’s grades are really as well. after, my wifeand my youngest, comfortable. Ijoined, and soon atmosphere and make youfeelvery great.” that theinstructors are really We moved several milesaway They’ve inspired me tojoinas They provide anice family Sean Sager Star Sager SECTION FOUR 17 ® Light-heavy- weight full-con- weight tact champion); Larry Carnahan (who would (who become a highly- become rated, lightweight rated, full-contact fight- full-contact er, then president then er, of the North the of American Sport American Karate Association); Karate and Gran Moulder Gran and and Bob Olinghouse and (who would later go (who on to provide in- on to provide struction to Stephen struction Oliver’s in Tulsa, Oklahoma in 1970). Oklahoma Jhoon Rhee moved in 1962 moved Rhee Jhoon MILE HIGH KARATE to Washington, D.C. to establish The D.C. to Washington, Kwon Tae of Institute Rhee Jhoon famous would become Do, which of institute premier as the worldwide its kind. ing champion in the United States); United in the champion ing the would become Smith (who Jeff champi- fighting point one number World the evolve into on, then Jhoon Rhee, Father of American Tae Father of Jhoon Rhee, Degree Black Belt. Do, 10th Kwon Jhoon Rhee Jhoon emerged early students Many he style we teach at Mile High he ancient, evolved from Karate® T What’s our Martial Arts Style — and, what — Arts Style our Martial What’s material? this to teach our credentials are Mile High Karate® Oliver’s Stephen Style Our Martial Arts of and Evolution The History traditional Korean styles known in known styles Korean traditional early 1900s as Tang the Rhee Soo Do. Jhoon first Korean the became to profes- instructor teach Korean sionally arts in the Martial States in 1956. United to his style as referred as Soo Do and Tang (a Japanese karate term that means His hand”). “empty first two Black Belts Allen Steen and were Burleson, who Pat on to each went early tour- become champions nament premier the and Texas-Oklahoma in the instructors region. Steen/ Rhee-Allen Jhoon the from in Texas, Burleson schools Pat would (who Worley Pat including fight- point one number the become MHK685 IntroPkg Book 1/23/07 5:46 PM Page 17 Page PM 5:46 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:47PMPage18

SECTION FOUR 18 Champion MuhammadAli. RheesparringwithWorld Boxing Jhoon Kune Do.) ers refer tosimilarartsasJeet refer toasAmerican Freestyle (oth- gradually evolvedtowhatwenow developed athisInstitute, the style sport and contact karate champions tion withBruce Leeand the many and many others. Chuck Norris, Joe Lewis, Jeff Smith artists such asBruce Lee, champions and famous martial They became hubs for budding ment events inthe United States. were one of the firstmajor tourna- using martial arts. high-level athletic conditioning applications and asanadvocateof more effectivein self-defense martial artsinstruction tobecome early innovator inmodernizing famous asactors. Bruce Leewasan would laterbecome internationally Lee and Chuck Norris, bothof whom developed afriendship withBruce Through Jhoon Rhee’s associa- The Jhoon Rhee Internationals In the mid-1960s, Jhoon Rhee IEHG KARATE HIGH MILE ® 3. Artistic content through martial 2. Personaldevelopment through 1. Practicalself-defense without distinct elements: lum thatcombined three key and led Jhoon Rhee to develop acurricu- in the Washington, D.C.area, and the Jhoon Rhee Institute toflourish developed padded sparring equip- personal development, withan The curriculum evolvedtoinclude tages of Tae Kwon Doinstruction. saw the self-development advan- children, and Jhoon Rhee rapidly became more oriented toteaching the international tournament scene. Jhoon Rhee students flourished on and other world-famous boxers, and Mohammed Ali,SugarRayLeonard, formance. beauty of the martial artsper- ballet (musical forms). and personal discipline; positive self-esteem,goal-setting, tradition; adherence toimpractical These earlyassociations allowed In the early 1970s, Jhoon Rhee Jhoon Rhee’s schools gradually Jhoon Rhee hastaught ment thatallowedstu- dents topractice without injuring one another and added tothe realism of practice (ajoint goal with Bruce Lee)while creating aflourishing sport encompassing point tournaments and full-contact karate. He also invented musical forms thatadded tothe SECTION FOUR 19 ® Master Oliver contin- Master success skills and atti- and skills success tudes, and added many goal-setting and person- and goal-setting al development elements. elements. al development ues to expand the curricu- the ues to expand lum to keep it at “state-of lum to keep -the-art” levels and contin- levels and -the-art” ues to implement new ues to implement teaching techniques to teaching accelerate a student’s accelerate progress, while reinforcing progress, the traditional philosophies traditional the of honesty, courtesy, integrity, courtesy, honesty, of perseverance and self-control. self-control. and perseverance At leadership levels, Master levels, leadership At MILE HIGH KARATE abandoned its more traditional roots traditional more its abandoned or katas. hyungs traditional in the High at Mile Oliver Master However, tradition- the has reinstated Karate® historic and artistic for al content the has also accelerated He reasons. the of aspects development personal eight the by implementing program Oliver has continued the Jeet Kune Jeet the Oliver has continued Philippino by adding Do philosophy Ko-Budo traditional weaponry, weaponry), Okinawan (traditional basics, kick-boxing boxing, modern judo. jujitsu and from grappling and Jhoon Rhee’s style — Jhoon Rhee’s Jhoon Since the late 50s, Jhoon Rhee Jhoon late 50s, the Since Jhoon Martial Arts Rhee sparring with Superstar Bruce Lee. internationally- many has taught students, famous and respected (a Jhoon Robbins Tony including Allen, Jack Black Belt), George Rhee and Senators many and Valenti, the Throughout Congressmen. Jhoon1970s, Jeff student Rhee’s an internationally- Smith became artist. martial recognized Do — gradually Kwon Tae Rhee emphasis on educational excellence, educational on emphasis personal and values, community self- practical with and excellence, opportuni- competition and defense by-product. as a valuable ties MHK685 IntroPkg Book 1/23/07 5:47 PM Page 19 Page PM 5:47 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:47PMPage20

SECTION FOUR 20 magazines. Martial ArtsBusiness Arts Professional the coversof Stephen Oliveron National Merit Scholar. two years, asaUniversity Scholar, 1978-1980 —University of Tulsa; Washington, D.C. With Honors, Georgetown University, 1983 —Bachelor’s Degree (AB) Denver, Denver, Colorado Administration (MBA) University of 1992 —Master’s Degree inBusiness Academic Background S About GrandMasterandCEO Stephen Oliver’s MileHighKarate — Kwanjanim. founder, Chief Master Stephen Oliver background onthe company and its tions inthe world. Here’s alittle of the topfivemartial artsorganiza- then, the school hasgrown into one rado, onAugust 6th,1983.Since was founded inLakewood, Colo- tephen Oliver’sMileHigh Karate® IEHG KARATE HIGH MILE Martial and ® ho Rheein1978. Jhoon Degree BlackBeltfrom Receiving hisFirst OK, 1976;Right: Oliver inTulsa, Above: Stephen Martial ArtsBackground and Judo. trained inKenpo Karate, Goju Ryu, exam. Later, while inTulsa, he also scores evergivenonthe BlackBelt Black Belt,withone of the highest testing, and receive hisFirstDegree ington, D.C.tocompletetraining, quarters. at the Jhoon Rhee Institute head- D.C., in1976totrain for atime first school in1975. teaching in1974,and founded his Washington, D.C.He beganactively for the Jhoon Rhee Institute in der, who were BlackBeltsteaching with BobOlinghouse and Gran Moul- training in1969Tulsa, Oklahoma, In 1978,he returned toWash- Oliver traveled toWashington, Stephen Oliverbeganmartial arts Stephen Oliver ® SECTION FOUR 21 ® Through his Through best martial arts best martial competitive in the events world. work in Sport Stephen Karate, In 1989, Stephen Oliver started In 1989, Stephen MILE HIGH KARATE Jeff Smith awarding 8th Degree Black Belt: Grand Left to right: Jodi, Master to Stephen Oliver. Jaeda, Stephen, Marie Oliver and Jeff Smith. Oliver was appointed to the Board Board to the Oliver was appointed American North the of Directors of served and Association, Sport Karate and Board 1989 to 1999 on the from Director. Sanction National as the the Mile High Karate® Classic inter- Classic Karate® Mile High the arts competition, martial national rating highest the merited which Tour World NASKA’s possible from 1999. 1989 until from designation competitors to drew event The Canada, all 50 states, Denver from and Haiti, and Guatemala, Mexico, the of as one recognized was widely The Mile High Karate Classic Karate Mile High The American The North and Association Karate Sport Above: Stephen Oliver with Chuck Norris at Mile High Karate School; Right: Captain Champion the World of in Geneva, U.S. Team Switzerland. In 1983, within just In 1980, he again traveled to traveled again he 1980, In and to train Oliver has continued three months of founding of months three Mile High Karate,® the Lakewood (Denver, area) Colorado to grew school over 150 stu- dents. In the years since, Mile additional Karate® High have locations been opened throughout Karate® Mile High Colorado. has arts martial number-one been the and development in personal school 1983. The since training leadership over 1,000 has promoted school five from in age ranging Black Belts, years to 76 years. Washington, D.C., this time to this time D.C., Washington, Jhoon at the manager head become attending while Institute Rhee University. at Georgetown school He arts. martial the to contribute Black Degree to 6th was promoted father Rhee, by Jhoon Belt in 1994 Do. In 2006, Kwon Tae American of Black to 8th Degree was promoted he Jeff Champion World Belt by former Smith. Stephen Oliver’s Stephen Oliver’s Mile High Karate® MHK685 IntroPkg Book 1/23/07 5:47 PM Page 21 Page PM 5:47 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:47PMPage22

SECTION FOUR 22 Consulting andWriting International Speaking, ber-one multi-school operator, and U.S. Martial ArtsAssociation’s num- Board for the University of Denver. neurship and Venture Management skills for their schools. sional teaching and management the world toinstruct them inprofes- tors and school owners throughout Bootcamps” for martial artsinstruc- hosts “Bootcamps”and “Mini- arts industry professionals. He also 23,000 martial tributed to which is dis- Magazine Professional Martial Arts nist for the and isa colum- management, arts school sional martial books onprofes- author of three Martial Artists. National Association of Professional the NAPMASquared program for the 2001, then asthe leaddeveloper of Company from its inception through as aDirector of Educational Funding schools throughout the world, first after consultant for martial arts Stephen Oliverhasbeenasought- Oliver hasbeenrecognized asthe He servedonthe Entrepre- Oliver isthe Since opening Mile High Karate,® IEHG KARATE HIGH MILE , (now “Kick-Start”). together for “KickDrugsOutof America” Stephen OliverandChuckNorrisworking ® Professional Magazine Arts BusinessMagazine featured onthe covers of around the world. Oliverhasbeen seminars inthe United Statesand ety of martial artsconventions and Fame. U.S. Martial Arts Association Hall of Stephen Oliver’si International. The year2000witness school operators byAndrews was noted asone of the top200 schools. each yearfor localelementary schools haveraised over$100,000 Additionally, Mike High Karate teered inhundreds of area schools. Foundation, and the staffhasvolun- ly supportsThe Children’s Hospital American Chuck Norris’ number-one contributing school to and community outreach since 1983. He isakeynote speaker atavari- ieHg aae hasbeenthe Mile High Karate® program. The school active- Kick DrugsOutof charitable activities been veryactivein have High Karate® students of Mile and the staffand nduction into the Programs Outreach others. Business Martial Arts All Stars Express Master Oliver , , The Eagle Martial Arts Martial , , among , and The EFC ® SECTION FOUR 23 The ® , as one of as one TV series, nducts semi- nducts Washington- Wide World of Wide World Jeff Smith has Jeff ® A Storied Career A Storied made appearances on appearances made ABC’s Jeff Smith Jeff Entertainment Champions Grand Master Smith has Master Grand Showtime, ESPN and Showtime, Pay-Per-View events. He events. Pay-Per-View co-starred in a martial co-starred arts movie in Korea and in Korea arts movie has been on the cover has been on the of every major martial every major of arts publication. He was He arts publication. selected by ian Magazine Washington’s top athletes. Washington’s Current Activities Current performed at the White at the performed Drugs “Kick the in House Life” campaign, Your Out of Smith has also performed for Smith has also performed MILE HIGH KARATE and again with his students in again with his students and “Drug Abuse is Life the for California co He Abuse” program. “Just the for schools public in nars to Drugs” campaign. Say No White on the Schwarzenegger Arnold the for with his students lawn House the and Workout American Great on Physical Council President’s Fitness. Grand Master Jeff Smith, 9th Degree Black Belt. Champion World Former Chief and Mile High Karate Operations Officer and Director of Instruction. Who’s Who of Martial of Who Who’s . Grand Master Smith is one of Smith is one Master . Grand 9th Degree Master 9th Degree Do, Kwon in Tae Grand Master Grand World the Smith was coach of Stephen Oliver’s Mile High Karate High Mile Oliver’s Stephen COO and Master Grand About A Smith has devot- Jeff ed over 40 years to arts. martial the Smith is best known seven-time as the Heavy Light “World Weight Karate His Champion.” title defense Don King’s against fight- heavyweight Allah, Kareem er, was seen by over view- fifty million ers as a preview Ali vs. the before World Frazier Title Fight, Boxing as the known “Thrilla in Manila.” Team States Karate United Champion is He Team. National Junior the and of Black Belt Hall the of a member Bruce the of first recipient the Fame, Bruce (selected by Mrs. Lee Award is and Magazine), Karate Lee and listed in the Arts with Chuck along legends, karate’s Bill Lewis and Joe Lee, Bruce Norris, Wallace. MHK685 IntroPkg Book 1/23/07 5:47 PM Page 23 Page PM 5:47 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:47PMPage24

SECTION FOUR 24 Jeff Smith. GrandMaster that havefeatured Right: Justafewofthemagazines Grand MasterJeffSmith. to Certification Degree 9th Corley presenting Right: GrandMasterJoe Lewis. Smith, Joe Wallace, Jeff right): Bill Top: (leftto and development. and on-going curriculum oversight Black BeltTesting &Development, responsible for Instructor Training, Karate,® Grand Master Jeff Smithis Chief of Instruction for MileHigh Pay-Per-View events. on national television, ESPNand color commentary for karate events tional competition, and hasdone naments, coaches teams ininterna- often officiates atmajor karate tour- schools and tournaments. Smith national seminars for other karate As Chief Operations Officer and He conducts national and inter- IEHG KARATE HIGH MILE ® SECTION FIVE 25 ® If you’re interested in exploring interested If you’re own- school existing the of Many know didn’t really First, they MILE HIGH KARATE Does that sound to you? interesting if this is some- know I don’t Frankly, What I or not. your family for thing up gearing is that we are know do locations. new many for now right mar- top the of also have some We America in North arts schools tial as well! family to join the begging you should move, this as a career and and now start your exploration list to join on our very exclusive get pro- training operator our school a limited number are — there gram that we will allow in locations of each area. potential about several ers worried our team. joining obstacles before concerns? their Do you share sales, marketing, about the much or even teaching administration teaching staff from other Mile High Mile other staff from teaching embark on an they schools, Karate® entre- combining adventure exciting teach- with a rewarding preneurship career. ing idual or a or idual ile High Karate® is growing is growing Karate® ile High — after 23-plus years, rapidly I want to let you in on a little to let you in on a I want a new of profile typical The and with that interest Armed our from graduation Following M Come Grow With Grow Come Us! and you for an opportunity offers Karate® Mile High opportunities throughout with franchise family your the world. North America and we’re an overnight success! an overnight we’re about our sud- knowledge” “insider about let you know and growth den you and possible ways that several in our can participate your family growth. is an indiv owner school as kids with their — often family — who students Karate® Mile High career with their or bored tired are an educator that being decide and beats sure Karate® with Mile High have been doing. whatever they require- about the after learning plunge,” the “take then they ments, “boot- with our intensive starting arts in both martial camp training” operations arts school martial and administration. and devel- our regional program, training estate department opers or real lease space for and find them helps with often Then, school. our newest Black Belt or 4th Degree 3rd, 2nd, MHK685 IntroPkg Book 1/23/07 5:47 PM Page 25 Page PM 5:47 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:47PMPage26

SECTION FIVE 26 business, amartial artsschool — Also, relative toopening any new accomplish adequate funding. although there are many waysto new business. capital and the costof opening a just aboutany other opportunity. that the potential exists tomatch variety of factors, Icanassure you results are greatly dependent upona exists inrunning aschool. opportunity todo soadequately their existing income, and ifthe with yourschool operation. you find BlackBeltstafftowork Mile High Karate® teacher orhelp and either train youtobe acertified for everyaspect of school operation, an owner-operator. ous martial artstraining tobecome a BlackBeltoreventohaveprevi- edge gap.You are not required tobe “bootcamp,” wesolvethatknowl- students. owners are not evenmartial arts thoroughly. operations veryeffectivelyand cover everyaspectof school program and supportmaterials of those functions. Ourtraining because wehavemastered each the topschools inNorth America school. organization of amartial arts Certainly thatisanissue, Fourth, they worryaboutstart-up Although eachperson’sfinancial Third, they worryaboutreplacing We willassistwithtraining you Again, withour martial arts Second, the prospective school Mile High Karate® isone of IEHG KARATE HIGH MILE ® ieHg Karate Franchisees. Mile High Bowser,Daphne andLarry rewards to boot! ing aliving butreceiving mental Karate® isallabout—not just mak- very rewarding. That’s whatMile High develop, butentire families, that’s source thatnot onlyhelps kids community and have become a organization. We get to reach into everyone inthe Mile HighKarate® way, we get great supportfrom people thathave helped us along the school, we have met some amazing made. Inourefforts to grow our rewarding career move we have ever individuals. It hasbeenthe most help others girls and boys grow as and physically, buthave beenable to watched them grow both mentally teenage daughters and have not only could have made! We have two decision. It was the bestdecision we Karate® Franchise, itwas afamily When we decided to openaMile High SECTION FIVE 27 ® idual participants idual Karate was first taught in the was first taught Karate fran- Karate® Mile High a As We can walk you through every walk you through can We MILE HIGH KARATE Why Karate? Why “empty meaning te, or kara Karate, of means is a centuries-old hand,” of that uses all parts self-defense advan- maximum to their body the being than simply But more tage. is karate movements, body dynamic over mind ability to coordinate the of unleashing the allowing body, physical and mental tremendous what your matter power at will, no size or strength. then, States in 1955. Since United people of thousands of hundreds to its many have been introduced scratches — but that barely benefits opportunity Mile the of surface the in America presents Karate® High today. $10.6 the you’ll be part of chisee, facility fitness and health billion that has grown a category industry, indiv to 30 million U.S. Martial The U.S. alone. in the including all of our training and training our all of including less is considerably — development other any just about that expensive business. substantial to on how advice offer cost and typical The your start-up. finance from ranges start-up investment $210,600, depending $100,900 to our of Most factors. of upon a variety this financed operators existing mort- second through investment invest- family and friends gages, or bank loans and savings ments, credit. of lines I joined the Mile High Karate® Mile the I joined with has come pleasure real The what sets High Karate,® With Mile Robert Lewis, Mile High Franchisee. Karate Looking back on the time I’ve spent I’ve time on the back Looking experi- I’ve High Karate,® with Mile triumphs and success great enced communi- with the students, with my career. with my ty and in Franchisee first as their organization regret- never have 1998, and of August decision. ted the that growth and ambitions goals, the of so many by been achieved have is a really It students. our great confidence grow that helps career a great having while character and business! is that we all others apart from us beings, better human build really It’s martial artists. than just rather lifestyle, my improving been great career and expectations income I anything opportunities beyond a having while imagined have would lives the to contribution tremendous (students). our customers of MHK685 IntroPkg Book 1/23/07 5:48 PM Page 27 Page PM 5:48 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:48PMPage28

SECTION FIVE 28 standardized systemof operation. their riskbyusing aestablished, Franchisees may beabletoreduce experience afranchise offers. the benefit of the knowledge and ing abusiness.” vidual’s “most viable avenue toown- that buying afranchise isanindi- Department of Commerce hassaid opens every eight minutes. The U.S. services. Anew franchise business three dollars spent ongoods and trillion in sales—one outof every in America generates more than$1 chise businesses individual fran- half amillion There are over Franchise Why health. attain better Americans to ways for new and better est infinding increased inter- given the opportunity for growth, especially population. Thatmeans enormous another —barely twopercent of the the martial artsinone form or six million peoplehaveexperienced Arts Association estimates thatjust Many small businesses don’t have IEHG KARATE HIGH MILE and Canada. theUnitedStates throughout Mile HighKarate ® is expanding ® to assistyou. team of school owners willbethere High Karate® supportstaffand you’re never by yourself. The Mile be inbusiness for yourself,but 1-800-559-9431. out the registration form, orcall www.MileHighFranchise.com and fill Mile High Karate® family. Goto support. franchisee training and on-going dent events, and providing staffand franchises intheir area, hosting stu- are responsible for marketing for ers inthatarea. Regional Developers High Karate® Franchise school own- As afranchise owner, youmay Find out more about joining the train and supportMile oping area and find, to take anew ordevel- Development” role. Franchise” or“Regional High Karate® “Master interested inaMile skills youmay be excellent executive talized and have If youare well-capi- Further Rise Even Your role wouldbe SECTION FIVE 29 Black ® Tae Kwon Do Kwon Tae , Montel Williams Montel , major daily , major Martial Arts Franchise and many local network many and , ® munity outreach” programs outreach” munity and elementary including programs. school middle have included articles in articles have included Belt Magazine Times Professional television and newspapers, coverage, radio and the including Show affiliates; port materials, including the including port materials, Orientation” Student “New our “Mile High and package infomercial; Renewal” Karate® aspects of your marketing pro- your marketing aspects of ad slicks, including grams, plan- and on placement advice complete training and ning, effective on all aspects of martial for marketing direct arts schools; (1) call 24/7 “live answer” student answering for center answering calls, prospect scheduling and questions appointments; (2) (1-800- number Toll-free to prospects 229-2686) routes your location; tools, including: tools, c. all support on Extensive d. “com- to our extensive Access e. sales sup- to extensive Access f. support marketing Extensive MILE HIGH KARATE the industry. the industry. programs for all school opera- all school for programs sales and tors on marketing per year; two times operations instructors meeting and train- and meeting instructors regions; in many sessions ing classes in many tor training regions; national and international and national campaigns; advertising which efforts, relations public the top school owners in the owners top school the access MHK system and seminars our in-house through top to the teleconferences and world. in the operators school Instructor teleseminars with teleseminars Instructor the Smith and Master Grand of Instructors Master Senior Karate®; Mile High d. “Bootcamp” training Major e. with opportunities Networking a. and operators school Weekly b. instruc- Black Belt and Weekly c. Karate® Mile High Monthly a. in our regional, Inclusion b. on-going in our Inclusion Benefits of a Mile High Karate High a Mile of Benefits 1. school owner new Extensive opera- — training, “bootcamp” and video and tions manuals, programs audio training unmatched in 2. on-going of High levels support: 3. and advertising Marketing support: MHK685 IntroPkg Book 1/23/07 5:48 PM Page 29 Page PM 5:48 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkgBook1/23/075:48PMPage30

SECTION FIVE 30 of New York. Such filing does not constitute approval bythe Department of Law. YORK: Anoffering must be federal and statelaw. NEW offering canbemade onlyafterthe delivery of This advertisement isfor general inform l Rights Reserved. All tion; arts schools: world’s mostrespected martial Affiliationwithoneof the 4. .Access tothe topmartial d. Regional intramural tourna- c. Annual BlackBeltretreat b. International rank recogni- a. Oliver. Arts business expert Stephen internationally-known Martial Champion Jeff Smithand connection toformer World The credibility of your (6) your school; prospects from the Web to engine optimization tobring includes extensive search RobustInternet presence (5) up direct mail follow-up; calls, faxes, e-mails and cues the salesprocess withphone automatically follows upon management systemthat Sophisticated contact (4) www.SuccessfulKids.com™; www.FreeKarate.com™ and registration at prospect websiteand Complete, informative (3) many regions; ments for yourstudents in weekends for yourstudents; artists inthe world; IEHG KARATE HIGH MILE ation onlyand isnot intended tobeanoffer of afranchise. An an effectivefranchise prospectus incompliance withapplicable ® recognition. Internationaltrademark 8. program. Successful Kids™” the MileHighKarate® “Building Participation for your schoolin 7. .Proven, robust business 6. New location support: 5. filed firstwiththe Department of Lawof the State .Completeaccounting services e. Automatically-created student d. Automatically-created and c. Automated student tracking b. Student billing and payment a. Completegrand-opening d. Completegrand-opening c. Leasenegotiations; b. Completedemographic a. support systems. passes; and “Pass-A-Friend” guest Missed You inClass”cards, mailed birthday cards, “We marketing and adplacement; Taxes done for you. ing Reconciliation, Payroll and — P&L,Balance Sheet, Check- and follow-up systems; follow-up done for you; tion; research and market evalua- I.D. cards; manual and growth plan. © 2007 MileHigh Karate®. SECTION FIVE 31 ® MILE HIGH KARATE Or, visit www.MileHighFranchise.com Or, 1-800-795-0583 Name: ______Address: ______City: ______State: ______Zip: ______Phone:______Fax: ______E-mail: ______Learn more about joining the Mile High Karate organization as a organization Karate joining the Mile High about Learn more an Kit, including Information our complimentary with franchisee simple form Just fill in the CD and DVD. brochure, informative to: and fax below Application for Franchise Information for Franchise Application MHK685 IntroPkg Book 1/23/07 5:48 PM Page 31 Page PM 5:48 1/23/07 Book IntroPkg MHK685 MHK685 IntroPkg Book 1/23/07 5:48 PM Page 32 WELCOME TO MILE HIGH KARATE

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#1 in Personal Development and® Leadership Training since 1983. Locations throughout North America. 800-229-2286 www.MileHighKarate.com www.MileHighKarate.ca