Public Disclosure Authorized Public Disclosure Authorized

Transforming Microfinance Institutions Providing Full Financial Services to the Poor Public Disclosure Authorized

Joanna Ledgerwood Victoria White Public Disclosure Authorized

Transforming Microfinance Institutions

Transforming Microfinance Institutions Providing Full Financial Services to the Poor

Joanna Ledgerwood and Victoria White

with contributions from Monica Brand Gabriela Braun Deborah Burand Alfred Hannig Kelly Hattel and Marguerite Robinson

THE WORLD BANK ©2006 The International Bank for Reconstruction and Development / The World Bank 1818 H Street NW Washington, DC 20433 Telephone: 202-473-1000 Internet: http://www.worldbank.org E-mail: [email protected]

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ISBN-10: 0-8213-6615-7 ISBN-13: 978-0-8213-6615-8 eISBN: 0-8213-6616-5 eISBN-13: 978-0-8213-6616-5 DOI: 10.1596/978-0-8213-6615-8

Library of Congress Cataloging-in-Publication Data Ledgerwood, Joanna. Transforming microfinance institutions: providing full financial services to the poor / Joanna Ledgerwood, Victoria White. p. cm. Includes bibliographic references and index. ISBMN-13: 978-0-8213-6615-8 ISBN-10: 0-8213-6615-7 1. Microfinance—Developing countries. 2. Economic assistance, Domestic—Developing countries. 3. Poverty—Developing countries. I. White, Victoria. II. Title.

HG178.33.D44L43 2006 332.109172'4—dc22 2006045423 Contents

Foreword xv Acknowledgments xvii About the Authors xxi Introduction xxv Abbreviations xlv

PART I Savings and Regulation: Principles and Policies1 Chapter 1 Mobilizing Savings from the Public: 10 Basic Principles3 by Marguerite S. Robinson Mobilizing and Intermediating Savings in Developing Countries 3 Ten Basic Principles for MFIs that Collect Savings from the Public4 Who Benefits? 17 Chapter 2 Regulation and Supervision: The Policy Framework 21 by Gabriela Braun and Alfred Hannig Key Policy Issues 22 The Strategic Approach to Regulation 26 The Regulatory Framework 37 Supervision 46 Remaining Challenges 52 Annex 2A: Note on Supervising Savings and Credit Cooperatives 54 Annex 2B: Risk Framework (Example from ) 55

v vi | Contents

PART II Transforming the Institution: Strategic Decisions 65 Chapter 3 Planning for Transformation 67 Fundamental Changes Resulting from Transformation 67 Leading the Transformation 71 Planning the Transformation 77 Managing the Transformation 80 Funding the Transformation 80 Annex 3A: Sample Outline for a Transformation Plan 83 Annex 3B: Sample Terms of Reference for Development of a Transformation Plan 88 Annex 3C: Sample Terms of Reference for a Transformation Manager 90 Annex 3D: Sample Transformation Budget 92 Chapter 4 Marketing and Competitive Positioning 95 by Monica Brand Marketing 96 Marketing Intelligence 97 The Total Product 104 Delivery Channels 111 Branding 115 Communications Strategy 120 Implementation: Consolidating the Pieces 123 Annex 4A: Sample Outline of a Marketing Plan 125 Annex 4B: Sample Terms of Reference for Development of a Marketing Plan 126 Annex 4C: Checklist for Marketing and Competitive Positioning 128 Chapter 5 Strategic and Business Planning 133 Developing a Strategy 134 Institutional Transformation and the Role of the NGO 137 Development of the Business Plan 142 Financial Modeling Tools and Methods 144 Financial Modeling 145 Tax Strategy Considerations 152 Annex 5A: Terms of Reference: Development of the Business Plan 157 Annex 5B: Checklist for Strategic and Business Planning 159 Chapter 6 The Funding Structure 163 Funding Sources 164 Funding Considerations 165 Funding Structure Options 171 Contents | vii

Optimal Leverage? 186 Annex 6A: Sample Terms of Reference: Funding Structure 190 Annex 6B: Additional Information on Microfinance Bond Offerings 192 Annex 6C: Checklist for the Funding Structure 194 Chapter 7 Ownership and Governance 199 Choosing the Type of Investor 200 Seeking Potential Investors 211 Effective Governance 226 Annex 7A: Sample Terms of Reference: Advisory Services on Ownership and Governance 235 Annex 7B: Sample Term Sheet Outline 236 Annex 7C: Discounted Cash Flow Valuation 237 Annex 7D: Sample Board Agenda for Transformed MFIs 241 Annex 7E: Checklist for Ownership and Governance 242 Chapter 8 Legal Transformation 245 by Deborah Burand Managing the Legal Aspects of Transformation 245 Surveying the Legal and Regulatory Landscape 248 Managing Constituent Documents and Preexisting Obligations 251 Negotiating Investor Documents 254 Annex 8A: Sample Checklist of Legal and Regulatory Issues 261 Annex 8B: Sample Terms of Reference: Hiring Local Counsel to Support Legal Transformation 265 Annex 8C: Sample Conflict of Interest Policy 267

PART III Transforming the Institution: Operational Implications 271 Chapter 9 Human Resources Management 273 Adapting the Organizational Culture 274 Adapting the Organizational Structure 278 Ensuring the Right Staff 285 Annex 9A: Sample Terms of Reference: Human Resources Management 294 Annex 9B: Examples of Job Responsibilities for Senior Staff 296 Annex 9C: Sample Organizational Charts 298 Annex 9D: Checklist for Managing Human Resources 303 viii | Contents

Chapter 10 Financial Management 305 Financial Management Functions 306 Financial Planning and Budgeting 308 Financial Control 310 Treasury Management 317 Investor Relations 326 Annex 10A: Sample Terms of Reference: Activity-Based Costing 327 Annex 10B: Sample Terms of Reference: Treasury Management 328 Annex 10C: Checklist for Financial Management 330 Chapter 11 Management Information Systems 333 Planning for an MIS Upgrade 334 MIS Upgrade Process 336 Software Requirements 340 Infrastructure 355 MIS Security 357 Human Resources Implications 357 Annex 11A: Sample Requirements Document 361 Annex 11B: Sample Terms of Reference: MIS Assessment and Software Selection 364 Annex 11C: Terms of Reference: Advisory Services on Implementation of MIS Upgrade 367 Annex 11D: Management Information Systems Checklist 369

Chapter 12 Internal Control and Audits 375 Components of Effective Internal Controls 376 Risk of Poor Controls: Overview of Fraud in MFIs 380 Preventive Controls: Policies and Procedures 381 Detective Control: The Internal Audit 387 Detective Control: The External Audit 392 Supervision: Evaluating Internal Controls 394 Annex 12A: Sample Terms of Reference: Internal Controls Assessment 396 Annex 12B: Internal Audit Manual: Sample Outline of Contents 398 Annex 12C: Sample Audit Committee Charter 399 Annex 12D: Proposed Format for Quarterly Audit and Inspection Activity Report to the Audit Committee of the Board of Directors 402 Annex 12E: Checklist for Internal Control and Audits 403 Contents | ix

Chapter 13 Customer Service and Operations 409 Transformation of Operations 410 Customer Service Framework 412 Branch Structure and Service 418 Managing Cash 428 Deposit Account Management 430 Documentation Management 432 Annex 13A: Sample Terms of Reference: Improving Branch-Level Customer Service 434 Annex 13B: Checklist for Customer Service and Operations 435

PART IV Case Studies 439 Chapter 14 Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 441 by Gabriela Braun and Alfred Hannig The Financial Sector 442 Regulation of Microfinance Deposit-Taking Institutions 443 The Micro Finance Deposit-Taking Institutions Act 447 Licensing Begins 451 Key Success Factors 453 Remaining Challenges 455 Chapter 15 The Creation of Uganda Microfinance Limited 459 Background 460 Planning and Managing the Transformation 463 Operational Transformation: Upgrading and Systemizing 465 Structural Transformation: Creating UML and Attracting Investors 470 Financial Transformation: Launching the MDI 473 Appendix 1 Sequencing the Introduction of Public Savings in Regulated MFIs 481 by Marguerite S. Robinson Fifteen Steps: From Studying Savings Demand to Investing Excess Liquidity 481 The Crucial Role of Appropriate Sequencing 503 Index 505 x | Contents

List of Boxes I.1 PRODEM: A Transformation Pioneer xxvi I.2 XacBank: Merger and Transformation xxvii I.3 Transformation in Armenia xxviii I.4 XacBank: Provision of Savings Services xxx I.5 Strategic Investors—AfriCap Microfinance Fund xxxi I.6 Transformation from Aga Khan Rural Support Programme to First MicroFinance Bank of Pakistan xxxii I.7 Performance Monitoring—Local Initiatives xxxvi 1.1 Examples of Rapid Growth in Voluntary Savings in Different Types of Microfinance Providers 12 1.2 Sequencing the Introduction of Public Savings in Regulated MFIs: 15 Steps 17 2.1 Consultative Process in Uganda 23 2.2 Steps for Launching a Consultative Strategy 24 2.3 EDPYMEs in Peru 26 2.4 Bank Perkreditan Rakyat 28 2.5 Examples of Countries with No Specific Microfinance Enabling Law 29 2.6 Examples of Categories of Microloans 31 2.7 The Interest Rate Debate in Uganda 35 2.8 Uganda’s Transformation Steering Committee 36 2.9 K-Rep Bank, Kenya 37 2.10 Law #1488 of Banks and Financial Institutions (1993) 39 2.11 The Uganda Micro Finance Deposit-Taking Institutions (MDI) Act of 2003 39 2.12 Reserve and Liquidity Requirements in Ghana 44 2.13 The CAELS Rating System 51 3.1 Compartamos Savings Mobilization Project 68 3.2 Ceding Control 69 3.3 Are We Ready for Change? Questions for NGO Stakeholders 72 3.4 Compartamos: Finding the Right Fit 73 3.5 Uganda Women’s Finance Trust: Evolution of Institutional Vision 74 3.6 Uganda Women’s Finance Trust: Evolution of Institutional Mission Statement 74 3.7 Eight Common Errors that Leaders of Change Make 75 3.8 Trust in the “Champion” 75 3.9 Change Management Project at Equity Bank 77 3.10 Change Management during Transformation 78 3.11 Independent Institutional Assessments in Pakistan 79 3.12 Compartamos Bank Transformation Team 81 4.1 Market Research: Uganda Microfinance Union 103 4.2 Setting Interest Rates on Savings Products 112 Contents | xi

4.3 UMU Follows its Brand Statement 120 5.1 The Transformation of K-Rep and the Creation of the K-Rep Group Ltd. 139 5.2 PRODEM-BancoSol Transfer Strategy 141 5.3 Constraints on Transfer Strategy 141 5.4 Microfin Tips 153 5.5 Reorganize or Transfer: Two Unique Approaches in Uganda 154 6.1 Risk vs. Return 169 6.2 Mobilizing Savings from the Public 174 6.3 K-Rep Convertible Income Notes 181 6.4 Mibanco Issues Preferred Shares to CAF 185 6.5 Equity and Leverage in Indian MFIs 187 7.1 Aligning Shareholders with the Mission 201 7.2 XacBank: Balancing Different Types of Shareholders 203 7.3 Uganda Women’s Finance Trust: Founder Members’ Shares 205 7.4 ACLEDA Staff Association, Inc. 207 7.5 Client Ownership at CARD Bank 209 7.6 Example of Time Line to Complete Investor Negotiations 226 7.7 Improved Governance through Diverse Owners 227 7.8 Conflicts of Interest 230 8.1 Transformation and Host Country Laws and Regulations 249 8.2 Kyrgyz Microfinance Law 250 8.3 Possible Prepayment Clause 254 8.4 Foreign Investment in India 255 9.1 The Balanced Scorecard 278 9.2 Risk Management at XacBank 281 9.3 HR Management at Uganda Microfinance Union 281 9.4 Training of Loan Officers 287 9.5 From Loan Officer to ARO 290 9.6 Expanding the Market 290 9.7 Ten Steps to Redesigning an Incentive Scheme to Accommodate an Institutional Transformation 291 9.8 Individual versus Branch Incentives at UML 292 10.1 Risk Management at Teba Bank, South Africa 307 10.2 Activity-Based Costing 317 10.3 Risk Management at Equity Bank 319 11.1 Critical Success Factors for IT Project Management 335 11.2 Documenting the Process 337 11.3 Dos and Don’ts of Data Migration 339 11.4 Rollout of Bankers Realm at UMU 340 11.5 Availability of Local Skills 341 11.6 Lessons Learned in Uganda 359 12.1 Categories of Risks 378 xii | Contents

12.2 Compartamos Savings Mobilization Project 380 12.3 Process Mapping 382 12.4 K-Rep’s Controls to Reduce Fraud in Kenya 383 12.5 Key Elements of the External Audit Scope of Work 393 13.1 Locating Branches of Transforming MFIs 419 13.2 Finding Quality Premises 420 13.3 Questionnaire on Premises 422 13.4 Importance of Sales Desk for Complex Products 424 13.5 Payment of School Fees at 426 13.6 Using Psychology to Improve Perceptions of Customer Service 427 A1 Sequencing the Introduction of Public Savings in Regulated MFIs: 15 Steps 482 A2 Estimated Average Times for Sequencing the Introduction of Savings Facilities for the Public in Newly Regulated MFIs 503

List of Figures I.1 Path toward Commercialization xxvii I.2 Average Loan Size, 1998 to June 2005 xxxviii 4.1 Framework for Strategic Marketing Plan Development 96 4.2 Elements of Marketing and Competitive Positioning 98 4.3 Marketing Intelligence Gathering Process 101 4.4 The Total Product 105 4.5 Systematic Process for Product Development 108 4.6 Competitive Categories 116 4.7 Proposed MFI Organizational Structure Incorporating Marketing 124 5.1 The Business Plan Development Process 135 6.1 Debt to Equity Evolution, 2000–4 187 9.1 Model for Sustainable Change 277 10.1 Financial Management Functions of an NGO MFI 307 10.2 Financial Management Functions in a Regulated Financial Institution 308 13.1 Elements of Customer Loyalty 413 13.2 Customer Service Framework 413 13.3 Possible Root Causes of Long Wait Time 416 13.4 Relative Importance of Service Dimensions 417 15.1 The Evolution of Uganda Microfinance Union’s Logo 469

List of Tables I.1 Profile of Members of the MicroFinance Network (Deposit-Taking MFIs), December 2004 xxxiii I.2 Funding Structures of Regulated Deposit-Taking Institutions, December 2004 xxxiv Contents | xiii

I.3 Transformation Results: Outreach xxxvi 2.1 Limits for Loan Amounts 32 2.2 The Regulatory Framework 40 2.3 Example of an MFI Risk Framework (Summary) 49 A2B Quantitative Assessment 55 Qualitative Assessment 57 3.1 Change Overview 76 4.1 Comparison of Qualitative and Quantitative Research Tools 102 4.2 Comparison of Implementation Options 104 4.3 Reasons for Choosing Financial Service Providers for Savings 112 5.1 The Accounting Impact of a Complete Transfer Approach 140 6.1 Evolution of Funding Sources for Maturing MFIs 165 6.2 Tax Implications of Equity and Debt Financing 170 6.3 Evolution of Funding Structures 172 6.4 Cost of Funds 172 6.5 Deposits from Public as Percentage of Total Loan Portfolio 175 6.6 Advantages and Disadvantages of Private and Public Finance 177 6.7 Simplified Example of Capital Adequacy Calculation with Subordinated Debt 180 6.8 Comparison of Funding Structures, December 2004 188 6B.1 Examples of Recent Bond Issuances 192 7.1 Pros and Cons of Various Investor Groups 209 7.2 Shareholding Participation in Regulated MFIs as of December 31, 2004 211 7.3 Precedent Transactions for Valuing MFIs 220 7B.1 The shares of the investee’s capital stock will be distributed between the shareholders as follows 236 7C.1 ABC Microfinance Projected Financial Statement 239 7C.2 Discounted Cash Flow Example for ABC Microfinance 240 7C.3 Sensitivity to Long-Term Growth Rates and Discount Rates 240 9.1 Training Needs for Transforming MFIs 289 10.1 MDI Reserve Requirements 313 10.2 Examples of Central Bank Reports 313 10.3 Gap Analysis 322 10.4 Interaction between Funding Gap and Interest Rates 323 10.5 Definition of Capital 324 10.6 Risk Weights by Category of On–Balance Sheet Asset 325 11.1 Sources and Requirements 337 11.2 Savings Product Definition 346 11.3 Client Information Sources 348 11.4 Design Process for Reporting 352 11.5 Process for Meeting Reporting Requirements 354 11.6 Typical General Controls 358 xiv | Contents

12.1 Control Activities 379 12.2 Common External Audit Services for an MFI 392 13.1 Improving Customer Service 418 14.1 Licensing Sequence 452 15.1 Growth of UMU’s Credit Operations 462 15.2 Ownership Structure of UML 471 15.3 MDI Provisioning Requirement 475 Foreword

he microfinance industry has seen impressive Where does one begin? How much will it be growth for longer than a decade yet still expected to cost? How will the organization Treaches only a small percentage of its poten- change? What new challenges emerge when engag- tial market worldwide. How do we reach those still ing in deposit-taking? What are the legal and regu- un-banked? What steps can we take to make micro- latory requirements? Joanna Ledgerwood and finance available to more people and do so on a last- Victoria White address these key questions, drawing ing basis and, as well, provide them with the finan- from the experience of transformation in Uganda, cial services they need other than just credit? bringing together the expertise of leaders from Many paths have emerged in response to these the field, the vast experience with transformation questions, including the downscaling of commercial of the MicroFinance Network, and the valuable banks and the creation of start-up, for-profit micro- knowledge and resources of the World Bank. We finance institutions. However, one way, which has are pleased to present this guide to help MFIs proven successful in many cases around the world, navigate through the challenging process of is through the transformation of nongovernmental transformation. microfinance providers into regulated deposit- With the publication of the Microfinance Hand- taking financial institutions. These transformations book: An Institutional and Financial Perspective by have successfully taken place in Bolivia, Kenya, Joanna Ledgerwood in 1998, the World Bank took Uganda, Mongolia, Peru, and several other coun- a leading step in providing a comprehensive look at tries. Much has been published on these institu- the world of microfinance, from providing an en- tional success stories; however, to date there has not abling regulatory framework, institutional capacity been a comprehensive guide to help lead nonprofit building, performance measuring and monitoring, microfinance institutions (MFIs) through the trans- and product design to effective management of formation process. microfinance institutions. The Handbook has been a What are the key questions an MFI must ask key source of knowledge and a dominant training itself before even considering transformation? resource in microfinance worldwide for the last

xv xvi | Foreword eight years. Today, the World Bank continues to Network is committed to expanding the possi- strongly support the development of financial sys- bilities of microfinance, inspired by its pioneer tems that better serve the poor, within which trans- members. formed, regulated MFIs have a central place. We believe that nonprofit institutions that trans- Since its inception in 1993, the MicroFinance form themselves into regulated microfinance insti- Network1 has provided a forum where the most tutions will be central players in the efforts to scale advanced microfinance institutions can convene up microfinance and address poverty at a global to engage in high-level discussions that allow them level. As more nonprofit MFIs around the world to learn from each other’s experiences. The Micro- seek to establish greater permanence in their mar- Finance Network has been at the forefront of kets, wish to offer deposits and other important advancing the idea of transformation in microfi- financial services to their clients, and seek to achieve nance as a way to reach greater scale and ensure greater penetration in their markets, we hope this permanence in the industry. From the beginning, guide will serve as a starting point and companion network members shared the idea that financial tool for helping all those involved—practitioners, principles applied by sound financial institutions policy makers, donors, regulators, investors, and would be the strongest foundation for growth in technical assistance providers—through the process microfinance. Permanence in the industry became of transformation. possible through the application of these principles– what we came to call the financial systems approach. Marilou Uy With these guiding principles, many of the leading Director, Financial Sector Operations providers around the world today are members and Policy Department of the MicroFinance Network. Transformation has The World Bank been one key way to create financial viability and scale, and to establish permanent sources of funding Maria Otero for microfinance institutions. The MicroFinance Chair, MicroFinance Network (1995–2005)

1 The MicroFinance Network is a global association of institutions committed to improving the quality of life of the poor through the provision of credit, savings, and other financial services. The members of the network believe in the establishment of sustainable and profitable institutions that operate on commercial principles and serve large numbers of clients who are not currently served by traditional financial institutions. The network’s aim is to promote microfinance institutions that embrace a commercial strategy as a means to achieve social goals in a sustainable way and to influence the microfinance community and financial system to incorporate these double bottom line values. (See http://www.mfnetwork.org) Acknowledgments

The inspiration for this book came from our indi- book, and Elizabeth Rhyne of ACCION Interna- vidual experiences in the Ugandan microfinance tional for her initial input and guidance to the over- industry and was motivated by what we saw as a all vision of the book. need for a comprehensive guide for MFIs seeking to The level of technical depth in this book could become regulated deposit-taking intermediaries. At not have been achieved without the valuable addi- the same time, the MicroFinance Network received tions of the book’s contributing authors. These a growing number of requests from around the include Marguerite S. Robinson, Emeritus Fellow world for such guidelines. These parallel interests of the Harvard Institute for International Develop- converged in 2003 with the “transformation book ment (HIID); Gabriela Braun and Alfred Hannig of project,” made possible with the generous financial Deutsche Gesellschaft für Technische Zusammenar- support of the Swedish International Development beit GmbH (GTZ); Deborah Burand, formerly Cooperation Agency (Sida). with FINCA International; and Monica Brand of We would like to thank Kelly Hattel, Director of ACCION International. Each of these contributors the Microfinance Network, for her coordinating brought tremendous insights to his or her area of role in this project, her contributions to the book, technical expertise and is individually thanked for and her ongoing enthusiasm for the initiative. We their comprehensive submissions as well as their are indebted to Sida staff members who made this willingness and flexibility to allow us to shape their book possible, including Gisela Strand for her initial chapters to fit the book’s overall structure. commitment to fund the project, Eva Bursvik for We are extremely grateful for the careful managing the first phase of the project, and Jan review and editing work provided by Alex Silva, Grafstrom for supporting the project through to its of CALMEADOW; Henry Bagazonzya of the completion. We would also like to acknowledge and World Bank, formerly from the Uganda microfi- especially thank Carlos Cuevas of the World Bank nance industry; and Lloyd Stevens, of the DFID for reviewing and facilitating the publishing of the Financial Sector Deepening Project, Uganda. Their

xvii xviii | Acknowledgments commitment to review the document in its entirety Champagne of Shorebank Advisory Services for her and provide valuable and insightful feedback under review of the internal controls and audit chapter; relatively tight deadlines was greatly appreciated. and Joyce Lehman for her willingness to share her Given the overwhelming influence that the training materials on internal controls; Mark microfinance institutions in Uganda had on writing Flaming for his review and excellent suggestions this book, we would like to thank the pioneers of on the legal chapter; David Kalyango of the Bank Uganda transformation. These include the directors of Uganda and Stefan Staschen of GTZ for their and staff of Uganda Microfinance Limited (UML), insightful comments on the policy framework formerly the Uganda Microfinance Union, espe- chapter; and David Cracknell of MicroSave for his cially Charles Nalyaali, Rodney Schuster and contributions to the customer service and opera- Michael Kasibante, for so openly sharing their expe- tions chapter. In addition, we are grateful to rience of transformation. Other pioneering microfi- Christoph Diehl of Socremo–Banco de Microfi- nance institutions in Uganda include FINCA nanças de Moçambique, who contributed boxes to Uganda, now FINCA Uganda Limited (MDI); the ownership and governance chapter and the PRIDE Uganda, now PRIDE Microfinance Limited human resources chapter; and Cecille Zacarias and (MDI); and Uganda Women’s Finance Trust, now Gil Lacson of Women’s World Banking, who con- Uganda Finance Trust Limited. We also thank Fabi- tributed to the transformation planning chapter. an Kasi of FINCA Uganda and Harriet Mulyanti of Finally, CARD Bank in the Philippines shared its Uganda Finance Trust for sharing their experiences experience and provided information for boxes in a with us. These four institutions represent the first number of the chapters for which we are very licensed microfinance deposit-taking institutions in thankful. Uganda. And while their licensing as regulated We also would like to acknowledge the contri- MDIs is still quite recent, their transformation butions of the MFN members, especially Mibanco experiences provide the industry with a rich com- (Peru); XacBank (Mongolia); K-Rep Bank and posite of learning material. In addition, the Bank of Equity Bank (Kenya); Compartamos (Mexico); Uganda, jointly with GTZ, was instrumental in PRODEM FFP, BancoSol, and Banco Los Andes developing and implementing an appropriate legal ProCredit (Bolivia); FMFB (Pakistan); MDF- and regulatory framework for Ugandan MFIs want- Kamurj (Armenia); and Banco ADEMI (Dominican ing to transform. We would like to recognize the Republic) for their contributions to numerous efforts of Bank of Uganda staff including Titus boxes in the book. Mulindwa, David Kalyango, Anthony Opio, Katim- Parts of this book, including chapter 1, chap- bo-Mugwanya, Grace Kasisira, Ruth Emunu, and ter 11, and appendix 1 were written and funded Robinah Nakato. separately by the United States Agency for Interna- A number of individuals provided input to tional Development (USAID) through its Support specific chapters of the book. Special thanks are for Private Expansion and Enterprise Development extended to Geraldine O’Keeffe for her flexibility in (SPEED) Project, managed by Chemonics Inter- allowing her “chapter” to be first published under national. Special thanks are extended to Phil the USAID/SPEED Project, and for her time and Broughton, the SPEED Project Chief of Party, for effort to review and comment on the management facilitating the writing of these chapters. Additional information systems chapter; John Fischer of thanks are extended to Rick Ody and John Stratner, ACCION Investments in Microfinance for his both of Chemonics; and Jackie Wakewaya and Jeff thorough review of the ownership and gover- Levine of USAID for agreeing to allow us to use nance chapter and the UML case study; Pamela the findings and publications from the SPEED Acknowledgments | xix

Project in this book. In addition, chapter 15, the of Hanna and Alexandra while she was busy case study of Uganda Microfinance Limited, was writing, and Joakim for his ongoing encourage- partly funded by support from the Special Unit ment. She would also like to thank Phil Broughton for Microfinance (SUM) of the United Nations for convincing her to join him in Uganda to work Capital Development Fund (UNCDF). The on microfinance transformation, and for being authors extend their appreciation to UNCDF/ such a wonderful colleague and discussion partner SUM for its support. over the years, providing consistently sound advice. Other individuals who provided valuable input As well, she would like to thank Carlos Cuevas for to this document include Julie Earne, Arah Sadava, his belief once again that there was sufficient inter- and William Steel. Special thanks are extended to est in this topic to warrant the publishing of this Christian Rodriguez of ACCION International for book. his tireless efforts to confirm statistical and factual Victoria would like to extend a special thanks data in the book. We would also like to acknowl- to the incredible team at Uganda Microfinance edge and thank Mary Fisk of the World Bank Office Limited for having so warmly welcomed her during of the Publisher for facilitating the editing and pub- her 14 months as Transformation Manager. She lishing of the book and Sherrie M. Brown for her would also like to thank Monica Brand, Hillary editing work. Miller Wise, and Hilary Johnson for bridging the Finally, Joanna would like to thank her family many months of drafting with chapters upon chap- for their support during the writing of this book, ters of laughter and encouragement, and her family and particularly Marissa for taking such good care for their unending support throughout.

About the Authors

Joanna Ledgerwood spent four years in , Victoria White is Vice President of International Uganda, as the Deputy Chief of Party for the Operations for ACCION International. Based USAID-funded Support for Private Enterprise in Washington, D.C., Ms. White provides technical Expansion and Development (SPEED) Project, assistance to ACCION’s African- and Caribbean- which focused on assisting MFIs to become regu- based microfinance partners. From 2002–03, she lated deposit-taking institutions. Prior to this she was seconded to Uganda Microfinance Union as was Deputy Chief of Party for the Microenterprise Transformation Manager. Before working with Access to Banking Services (MABS) Project, a ACCION, Ms. White was a senior advisor for USAID-funded project located in the Philippines CALMEADOW’S International Operations, perform- that assists rural banks to provide financial services ing financial evaluations and transformation plan- to microenterprises. Before MABS, Ms. Ledgerwood ning for MFIs throughout Africa. She also worked spent eight years consulting to the banking as a program analyst for USAID’s Office of and microfinance sectors. Prior to becoming an Microenterprise Development, both in Washington independent consultant, she was an International and in the South Africa mission. Prior to entering Advisor with CALMEADOW, based in Toronto the microfinance field, Ms. White was a bank exam- Canada, providing technical assistance to MFIs in iner with the Federal Reserve Bank of New York. Africa, Asia, and Latin America. She is currently an adjunct professor at Johns She is a frequent presenter at international Hopkins School of Advanced International Studies conferences and has written numerous papers (SAIS). Ms. White is a co-author of the Micro- and books, including the Microfinance Handbook Finance Network publication, Institutional Meta- published by the World Bank, one of the most morphosis: Transformation of Microfinance NGOs widely used books in development finance. into Regulated Financial Institution, and a con- Ms. Ledgerwood holds an M.B.A. degree, special- tributing author to Commercialization of Micro- izing in International Finance, from McGill Uni- finance: Balancing Business and Development. She versity in Montreal Canada and a B.Sc. from the holds an M.A. degree in international affairs from University of Alberta. The Johns Hopkins University School of Advanced

xxi xxii | About the Authors

International Studies (SAIS) and a B.A. in Political working on financial systems development. Before Science and French from Wellesley College. joining GTZ, Dr. Braun worked as a freelance consultant in the field of microfinance and financial Monica Brand is Vice President of Marketing and systems development. In her 15 years of experience Product Development (MPD) for ACCION Inter- in microfinance and financial system development, national. Prior to ACCION, Ms. Brand worked Dr. Braun has worked in over 20 countries. She on a variety of U.S. bank-downscaling programs holds a Master’s degree in Economics and a Ph.D. targeted at small businesses, serving both as a loan in Development Finance. Dr. Braun is also a mem- officer and a consultant to launch a $50 million ber of the CGAP Executive Committee represent- multi-bank lending intermediary. Her professional ing seven European donor agencies. experience also includes work in financial literacy, first in San Francisco as a business trainer for the Deborah Burand is the Executive Vice President, Women’s Initiative for Self-Employment, and later Programs of Grameen Foundation (Grameen), a in Cape Town, South Africa, where she founded global, poverty-focused microfinance network with Anthuri Catalysts–an entrepreneurial training operations in 22 countries. Prior to joining organization for disadvantaged small and medium Grameen, Ms. Burand worked at FINCA Interna- businesses with venture capital potential. tional, another global microfinance network, Ms. Brand has authored numerous publications, where, among other things, she launched its Tech- including ACCION’s monograph, Maximizing nical Assistance Team and Capital Markets Group. Efficiency in Microfinance; two Technical Notes and Ms. Burand is co-founder and the current President one Guide to New Product Development for the of Women Advancing Microfinance (WAM) Inter- Microenterprise Best Practices project; and numer- national, a nonprofit organization dedicated to ous case studies while employed at Harvard Busi- supporting the development of women profession- ness School. Ms. Brand holds an M.B.A. and an als in the microfinance industry. She also is a Direc- M.A. in Education from Stanford University and a tor of Microfinance Opportunities and sits on the B.A. in Economics from Williams College. She is investment committee of the Global Commercial an adjunct professor at Johns Hopkins School of Microfinance Consortium (a U.S.$75 million Advanced International Studies in Washington, microfinance investment fund). Ms. Burand gradu- D.C. ated from DePauw University with a B.A. and holds a joint degree combining Law and a Master’s Gabriela Braun is the head of the Section Financial degree in International Relations from Georgetown Systems Development in GTZ Headquarters. Prior University (JD/MSFS). to this she worked as a GTZ senior advisor to the Central Bank of Uganda, where she was in Alfred Hannig is the Director of Sustainable charge of strengthening the financial sector through Economic Development Programs supported by the support to apex structures, the implementation German Technical Co-operation (GTZ) in Indonesia of a regulatory and supervisory framework for which focuses on microfinance and private sector microfinance institutions, and the design of an Early development. Prior to moving to Jakarta, he was Warning System in Bank of Uganda. In 2000 and head of the Financial System Development Pro- 2001 she worked in a program in Guatemala aim- gram in Uganda, a joint initiative by Bank of ing at strengthening the microfinance sector, and Uganda and GTZ, co-funded by SIDA. In GTZ from 1996 to 1999 she was at GTZ headquarters Germany, Dr. Hannig managed the Financial About the Authors | xxiii

Systems Development Unit in the Planning and She received a Bachelors degree in International Development Department. Prior to joining GTZ, Studies and Law from The American University in he was Research Associate at the German Develop- Washington, D.C., and a Master’s degree in inter- ment Institute and worked as a financial consultant national economics with a concentration in social for IPC in Bolivia. change and development from the Johns Hopkins He started his career as desk officer for financial University School of Advanced International systems and private sector development at the Studies. German Ministry for Economic Co-operation and Development. He was a member of the German Marguerite S. Robinson received her B.A. and Delegation at CGAP for several years. Dr. Hannig Ph.D. degrees from Harvard University and served wrote his Ph.D. dissertation on financial sector as Professor of Anthropology and Dean of the Col- reform in Bolivia and has published several books lege of Arts and Sciences at Brandeis University and papers on development finance covering micro- before joining the Harvard Institute for Interna- finance (regulation and supervision, microsavings) tional Development (1978–2000). She is now an and rural finance. independent consultant. Dr. Robinson has worked extensively in Asia, Kelly Hattel, currently an independent consultant, in rural and tribal areas and among the urban was the Director of the MicroFinance Network until poor. She served for many years as adviser to the 2006, where she managed all operations of the net- Indonesian Minster of Finance and to Bank Rakyat work, as well as wrote and presented on a variety of Indonesia (BRI) on the development of BRI’s topics related to microfinance, including the com- microbanking system—now the largest financially mercialization of microfinance and the financial self-sufficient microfinance system in the world. She monitoring and assessment of MFIs. Ms. Hattel has also works in other countries in Asia, and in Africa over fifteen years of private and public sector expe- and Latin America, advising governments, banks, rience including project financing and development donors, and others, and is the author of many for ventures in Southeast Asia and nearly three years papers and books on development and microfi- spent in West Africa, working in the areas of micro- nance. Her most recent books are the first two enterprise development and microlending. As an volumes of a four-volume book, The Microfinance independent consultant for Development Alterna- Revolution, published by the World Bank and Open tives, Inc., she researched and coauthored a Society Institute; two additional volumes are in UNAIDS/USAID study on the impact of AIDS on progress. These volumes explore and analyze the microfinance institutions in Africa. Later she worked demand for microfinance and the history, theories, for a financial consulting firm as senior consultant, controversies, practices, and future of the emerging where she focused on issues pertaining to the U.S. commercial microfinance industry in countries and savings and loan industry. institutions around the world.

Introduction

The difference between transformation by acci- millions of low-income households. Stemming from dent and transformation by a system is like the the experience of BancoSol, the financial systems difference between lightning and a lamp. Both approach has been demonstrated to facilitate the give illumination, but one is dangerous and creation of sustainable and growing financial unreliable, while the other is relatively safe, institutions. directed, available. Much has been learned since PRODEM first created BancoSol (box I.1), and numerous NGO —Ferguson and Naisbitt 1987, p. 85 transformations have occurred around the world. This book draws from these lessons and looks Well over a decade ago, Promotion and Develop- specifically at the issue of transforming from a ment of Microenterprises (PRODEM) created the credit-focused microfinance institution (MFI) to a first regulated financial institution dedicated to regulated deposit-taking financial intermediary. microfinance, BancoSol. This single event changed Because of the authors’ familiarity with Uganda and the way in which microfinance was viewed, revealing the passage of the Uganda Micro Finance Deposit- new possibilities for other microfinance nongovern- Taking Institutions (MDI) Act in 2003, the book mental organizations (NGOs) and sparking great frequently draws on transformation experiences in debate within the microfinance community. “Trans- this East African country. formation” and “commercialization” are today part of the microfinance lexicon, reflecting a shift in the industry’s focus from microfinance as a social Commercialization and movement to the integration of microfinance into Transformation the formal financial sector. In fact, the financial systems approach,1 while not embraced by all stake- The terms commercialization and transformation holders, is widely viewed as the best way to achieve are frequently used interchangeably; however, the outreach needed to substantially increase access transformation is only one of the ways an MFI can to financial services for the world’s hundreds of commercialize.

xxv xxvi | Introduction

Box I.1 PRODEM: A Transformation Pioneer

The NGO PRODEM was created in 1986 as a joint Economia, a leading Bolivian publication specializ- venture between Bolivian business leaders and ing in economic subjects. It has listed BancoSol as ACCION International, a U.S.-based NGO. Its lending one of the top three financial institutions for the operations grew rapidly and by 1989 the size of past eight years as measured by liquidity, solvency, PRODEM’s portfolio began to exceed the available and capital adequacy. donor funds. Donor funds that took a year to In 2000, PRODEM, the original NGO that created acquire were disbursed in three weeks, leaving the BancoSol, launched a second transformation, institution with a continual need for new funding. becoming a regulated Private Financial Fund, a legal By year-end 1991, PRODEM was serving over 22,000 form not available when BancoSol was created. active clients with an outstanding loan book of PRODEM FFP has steadily grown and now operates U.S.$4.5 million. Unable to offer its clients savings 82 branches across Bolivia, offering both individual services and restricted from accessing commercial and solidarity group loans for working capital and funds to fund its expansion, PRODEM’s leadership investments. In addition, PRODEM FFP offers a wide decided to pursue a commercial bank license. range of deposit services, national and international PRODEM was well positioned to act as the trans- money transfer services, life insurance products, formation pilot, not only because of its financial foreign exchange services, service payments, payroll viability but also because it had board members services, and cash advances. with influential commercial contacts who were Widely known for its cutting-edge innovations, willing to put their reputations on the line. At the PRODEM FFP has succeeded in consolidating its rural time, it was considered potentially politically risky to network with the use of 58 intelligent automated promote the concept of commercial microfinance. teller machines (ATMs) that use color-coded touch On February 2, 1992, BancoSol opened its doors, screen menus and a walk-through voice system in becoming the first commercial bank in the world Spanish, Quechua, and Aymara, the three main lan- dedicated exclusively to serving the microenterprise guages spoken in Bolivia. Clients use intelligent market. debit cards with an electronic chip containing the Today, BancoSol is one of the most successful client’s savings account record, which is updated as banks in Bolivia. Since 1992, BancoSol has served the client deposits or withdraws cash. To safeguard over 650,000 clients and has strived to balance being transactions, the ATM verifies the client’s identity by a successful private commercial bank with maintain- means of biometrics. PRODEM FFP has demonstrated ing a strong social focus. With 14 different products, that it is possible to succeed as a regulated entity the bank provides the most complete range of ser- with competitive market prices for financial prod- vices compared to national competitors. Despite an ucts and services, in urban as well as rural areas. increase in nonperforming loans in 2003–04 caused Sources: Bazoberry 2003; Rhyne 2001; interviews with Eduardo by a general economic crisis, BancoSol was ranked Bazoberry, CEO, PRODEM FFP; and Kurt Koenigsfest, General the best bank in Bolivia in 2004 by Semanario Nueva Manager, BancoSol, October 2005.

Commercialization basis’ as part of the regulated financial system” Commercialization of microfinance generally refers (Christen and Drake 2002, p. 4). “In [commercial- to the application of market-based principles and to ization] lies the potential for truly exponential the “movement out of the heavily donor-dependent growth and ultimately, vastly improved financial arena of subsidized operations into one in which services to the poor. Competition for microenter- microfinance institutions ‘manage on a business prise clients will improve product design, delivery Introduction | xxvii systems, and perhaps even outreach” (Christen as a nonprofit and then converting into a share and Drake 2002, p. 19). Commercialization also company. A third path to commercialization in includes linking MFIs with commercial sources of microfinance is for traditional banks to become funds, both debt and equity. This “linking” is driv- involved in microfinance. For example, Sogebank en by the belief that massive outreach will only be in Haiti created a subsidiary, Sogesol, to enter the achieved when the sector can access truly commer- microfinance market. Operating as a service com- cial financial markets. See figure I.1. pany to the bank, Sogesol uses the existing branch An MFI can commercialize in a number of ways. network of the larger bank to conduct its microfi- One is to transform a nonprofit entity into a for- nance operations. This model has shown to be malized, regulated financial institution that can, if cost-effective, particularly with regard to start-up so licensed, intermediate deposits from the public. costs. The “downscaling” approach also includes This model is one of the prevailing methods for large banks that develop a specialized unit or divi- commercializing MFIs throughout the world and sion within the bank to focus on microfinance, as in is the focus of this book. A second is to create a the case of the BRI-Unit Desa created within the commercial MFI from scratch. Many of the MFIs larger Bank Rakyat Indonesia (BRI). Finally, MFIs in Eastern Europe, particularly the microbanks can merge—for example, XacBank in Mongolia started by the German firm Internationale Projekt was created in October 2001 from the merger Consult (IPC) GmbH, were created this way, of two existing nonbank financial institutions bypassing the more common approach of starting (box I.2).

Figure I.1 Path toward Commercialization

Progress toward Applying commercial principles Full commercialization commercialization Increased Achievement Achievement Utilization of Operation as a for- cost of operational of financial market-based profit institution recovery self-sufficiency self-sufficiency sources of funds within the formal financial system Source: Charitonenko 2003.

Box I.2 XacBank: Merger and Transformation

The Golden Fund for Development (X.A.C. Co Ltd.) GE and asset based for X.A.C.), the two programs was formed in 1998 as a microfinance provider by six were the leading NBFIs in their respective markets. In local NGOs, with funding from the United Nations October 2001, the two institutions merged to create Development Programme. It was the first licensed XacBank. The rationale for merger was compelling— nonbank financial institution (NBFI) in Mongolia. in addition to gaining access to each other’s branch Goviin Ekhel LLC (GE) was founded by Mercy Corps networks and products, the combined entity was with United States Agency for International Devel- able to meet the minimum capital requirement for a opment and United States Department of Agricul- full commercial banking license, which was received ture funding in November 1999 to provide small and on December 27, 2001. medium enterprise loans in the Gobi region. It trans- formed into an NBFI in March 2000. Operating in different parts of the country and Source: MIX Market data XacBank 2005; personal communication with different lending technologies (cash flow for with Munhmandah.O, XacBank, January 2006. xxviii | Introduction

Transformation For the purposes of this book, transformation is defined as the process of a credit-focused MFI (either Transformation in the microfinance industry gener- an NGO or a project) creating or becoming a regu- ally refers to the institutional process whereby an lated deposit-taking financial intermediary. An NGO microfinance provider or a microfinance proj- intermediary is an institution that mobilizes ect creates or converts into a share-capital company deposits and then on-lends these deposits to its and becomes licensed as a regulated financial insti- borrowing clients. It is important to highlight that tution. Transforming from an NGO or project to a this book focuses on deposit-taking institutions and regulated financial institution may involve becoming thus addresses the two crucial aspects of financial licensed to be a deposit-taking institution or only as intermediation: a credit institution. Other forms of transformation include a donor or government project transforming 1. The need for a sound and reasonable regulatory into a locally managed and registered institution environment and capable supervision by the (but not regulated), either independently or with central bank or relevant regulatory authority international partners as did Microenterprise Devel- 2. The institutional capacity and culture required opment Fund-Kamurj in Armenia (box I.3). to be a true financial intermediary taking deposits from the public, on-lending these deposits, and in doing so, complying with regu- Box I.3 Transformation in Armenia lations and being supervised by a regulatory The nonprofit organization Microenterprise body Development Fund-Kamurj (“bridge” in Armenian) provides small loans in support of microentrepreneurship. The goal of MDF-Kamurj is to build a bridge to greater financial security Regulation and Supervision for Armenian families. MDF-Kamurj emerged by The existence of an appropriate and enabling joining the efforts and resources of two microfi- nance projects created in 1998 by Catholic Relief regulatory and supervisory environment is critical to Services (with an investment fund of U.S.$190,000) the success of MFI transformations. The Consulta- and Save the Children Federation U.S. (with an tive Group to Assist the Poor’s (CGAP’s) 2003 investment fund of U.S.$280,000). These pro- “Microfinance Consensus Guidelines: Guiding grams merged operations in September 2000 to Principles on Regulation and Supervision of Micro- create one professional local institution that finance” defines regulation as the “binding rules clients could rely on in the long term. The trans- governing the conduct of legal entities and indi- formation resulted in synergies and economies of viduals, whether they are adopted by a legislative scale, and expanded the geographic outreach body (laws) or an executive body (regulations)” and necessary to achieve financial sustainability. By supervision as the “external oversight aimed at joining the technical and monetary resources of determining and enforcing compliance with regula- the two organizations, consolidating overhead tion” (CGAP 2003, p. 6). Simply put, regulations expenses, and improving economies of scale for training and capacity development, MDF-Kamurj are a set of rules to govern financial operations is constantly increasing its efficiency and scale while supervision ensures compliance with those and paving the way for long-term sustainability. rules.

Source: MDF-Kamurj 2005. Web site http://www.mdf-kamurj.am/ As microfinance has continued to grow, financial aboutus.htm. regulators have come to realize that most current policy frameworks need to be adapted to regulate Introduction | xxix and supervise microfinance activities. They often see issues; and interest rate policies (Microfinance the need to “develop a framework of policy and Gateway 2005). eventually to integrate some portion of the microfi- Although there are many different approaches to nance spectrum into the framework of regulated regulating microfinance3 the “tiered approach” is financial services institutions” (Meagher 2002, commonly employed by superintendents and cen- p. 1). De Sousa-Shields and Frankiewicz found lack tral banks around the world. The basic premise is of appropriate regulation to be a significant barrier that tiers or “windows” are defined based on the to offering savings services2: products and services an institution offers. As an MFI reaches each threshold, it can offer more In 2000, the MIX [Microfinance Information services and may have fewer or more restrictive reg- eXchange] Market listed only 25 MFIs offer- ulations. See chapter 2, Regulation and Supervi- ing savings services. By 2003, the number had sion: The Policy Framework, for more detailed grown to 90. Still, some MFIs do not take discussion. deposits because they cannot meet the regula- Many countries are just now tackling the ques- tory requirements to do so, or because appro- tion of when and how to regulate microfinance. For priate regulatory regimes do not exist. A example, in Kenya, the current challenge faced by recent CGAP survey of MFI funding issues the government is how to manage MFI supervision showed almost all financial institutions, and regulation when MFIs in Kenya are registered regardless of type and region, believed regula- under eight different Acts of Parliament. To address tory barriers were, after funding, the greatest this, Kenya is devising a tiered approach, recogniz- challenge to growth. Much of this concern ing the inappropriateness of the existing banking focused on lack of suitable deposit regulatory legislation for the regulation of specialized activities regimes. (de Sousa-Shields and Frankiewicz of microfinance and the diversity of the institutions 2004, p. 37) engaged in the sector. Many other countries, par- ticularly in Latin America, have had laws in place for The larger question is which institutions should many years. No matter how a country chooses to be regulated. It is generally accepted in the microfi- regulate the microfinance sector, the most impor- nance industry that MFIs focused on credit-only tant consideration after protecting depositors is that services do not need to be regulated. It is also gen- the regulatory framework foster innovation, com- erally agreed that regulation should be applied petition, stability, and growth for MFIs. when institutions begin taking deposits. This prudential regulation governs the financial sound- ness of licensed intermediaries to prevent financial- Why Transform? system instability and losses to small, unsophisti- cated depositors. Nonprudential regulation focuses From an institutional perspective, the primary rea- on anything other than protecting depositors’ safety sons MFIs choose to transform are to offer addi- and the soundness of the financial sector as a whole tional products and services (particularly savings) (CGAP 2003). These other activities can include, to their clients and to gain access to capital (both for example, the formation and operation of micro- debt and equity), and in so doing, expand their out- lending institutions; consumer protection; fraud reach. Furthermore, transformation to a regulated and financial crimes prevention; credit information deposit-taking financial intermediary generally services; limitations on foreign ownership, manage- results in an improved governance and ownership ment, and sources of capital; tax and accounting structure. xxx | Introduction

Provision of Savings Services and Other Products Box I.4 XacBank: Provision of Savings Services The ability to offer savings services to clients is a primary reason MFIs choose to transform. Savings The leading driver behind the merger and trans- mobilization can increase the number of clients formation of X.A.C. Co. Ltd. and GE in Mongolia served, improve customer satisfaction and reten- was the desire to offer savings products, which tion, improve loan repayment, stabilize sources of required a banking license. As of May 2005, funds, and improve governance of the MFI. In XacBank offered seven deposit products for indi- viduals and legal entities including demand most countries, regulatory policies prohibit unreg- deposits, time deposits, children’s savings, long- ulated financial institutions from taking deposits term savings, and housing deposits. Credit prod- and thus it is necessary to become licensed as a ucts have been expanded to 15, including micro- deposit-taking institution (transform) before enterprise loans (start-up and growth loans) and accepting deposits from the public and intermediat- small and medium enterprise loans, leasing prod- ing these deposits.4 ucts, wholesale loans, mobile lending in villages, In addition, savings services represent a critical consumer loans, overdrafts, home improvement component of any household’s financial manage- loans, employee loans, and mortgages. The bank ment strategy. In fact, it is often argued that pro- also offers domestic and international money viding access to savings services is a much more remittances and foreign currency exchange ser- valuable service to poor people (including those not vices, and has plans to issue the XacBank Master- able to access credit either because of lack of debt Card to existing customers. XacBank is now one of the largest banks in capacity or poor product offerings by the MFI) Mongolia, with 42,000 borrowing clients and than credit (box I.4). The path out of poverty 53,000 savings clients as of June 30, 2005. Its loan lies in building assets, not accumulating debt. In portfolio exceeded U.S.$24 million and its savings addition, other services—specialized housing loans, totaled U.S.$20 million. money transfers, and microinsurance—are greatly Source: MIX Market data XacBank 2005; personal communica- valued by clients and may only be possible through tion with Munhmandah. O, XacBank, January, 2006. licensed financial intermediaries.

over the long term, MFIs need to ensure a path Access to Capital toward sustainability as donors’ priorities evolve The ability to source capital is a fundamental com- and funding becomes less available. If NGO MFIs ponent for an institution to grow. An MFI must be choose not to become licensed deposit-takers they able to meet continual demand for loans by new will need to continually seek funding sources to and existing clients. Relying on donor funding to grow their portfolios and inevitably will face limita- meet capital needs is not sustainable given recent tions in the amount of donor funding and debt they trends in donor funding and the recent unwilling- can access.5 Exceptions may exist for those MFIs ness of donors in general to permanently fund the serving special niche markets that donors may be growing needs for loan capital. As donor funding willing to continue to subsidize, but overall donor becomes less available and clients continue funding is becoming more and more scarce, partic- demanding well-designed and delivered products ularly for loan capital needs. with improved customer service, it is imperative that MFIs plan for long-term sustainability and According to the Consultative Group to client retention. This is not to suggest that all NGO Assist the Poor (CGAP), the current MFIs need to transform, but it does indicate that combined portfolio of MFIs worldwide is Introduction | xxxi

approximately $U.S.15 billion. Microfinance is believed to be growing annually between Box I.5 Strategic Investors—AfriCap 15 and 30 percent, translating into a demand Microfinance Fund of between $2.5 to $5.0 billion for port- The AfriCap Microfinance Fund’s mission is to folio capital and requiring $300 million to support the commercialization of the microfi- $400 million in additional equity each year. nance industry by bridging the transition from a Non-commercial investors, including donors, sector traditionally funded by donors to a sce- bilateral and multilateral financial institutions, nario where the leading MFIs are raising most of disburse approximately $400 million annually their funds from commercial sources, whether to the sector. They simply cannot provide the voluntary savings, wholesale deposits, interbank level of funding necessary to support the liquidity, or private investment capital. AfriCap microfinance industry’s demand for capital invests in only a handful of institutions across funds particularly since much of their support Africa that it thinks have the potential to develop into demonstration models of successful goes toward regulatory change, information commercial microfinance. The fund is designed services, sector associations and other sector to provide more than just capital to its investees, development initiatives. Hence, it comes as and expects to play an active, patient gover- no surprise that a CGAP survey of over 144 nance role over a reasonable time frame, given MFIs found funding to be the number one its 10-year life.

constraint to growth . . . (de Sousa Shields Source: AfriCap 2003. and Frankiewicz 2004, p. xiv)

Part of an MFI’s desire to transform is to offer to satisfy the new stakeholders, including regulators savings services not only as an additional service to and shareholders, regulated deposit-taking institu- clients, but also to fund a larger volume of loans and tions are generally able to compete better than access a stable and potentially cheaper local source unregulated MFIs and are thus able to increase of funds. Access to capital, therefore, includes market share and outreach. accessing client deposits, commercial or concession- In addition to the numerous other benefits al debt, as well as equity sources. MFIs that have of transformation that may not be explicitly iden- transformed have been able to access a significantly tified as reasons to transform, becoming regu- broader range of financing sources, thus greatly lated generally results in increased professionalism improving their ability to rapidly scale up operations and improved governance structures, leading to by growing, deepening, and leveraging their equity more permanent institutions. This benefits all bases. See box I.5. stakeholders—most important, the clients who deserve continued access to a range of financial services that meet their needs. Increased Outreach As mentioned, transformation is not appropriate The addition of new products and services as well as for all MFIs. Microfinance NGOs must consider increased access to capital leads directly to increased their own long-term objectives and whether the outreach for transformed MFIs. In honoring their economic environment and regulatory framework social mission, many MFIs decide to transform to in a given country are conducive to transformation. extend their services to larger numbers of low- Transformation requires a tremendous investment income clients who do not have access to financial of time and financial resources and the commit- services. With the ability to offer additional prod- ment of management and staff (box I.6). This ucts, as well as being forced to operate efficiently investment should be carefully measured against the xxxii | Introduction

Box I.6 Transformation from Aga Khan Rural Support Programme to First MicroFinance Bank of Pakistan

Transformation of an NGO into a bank is not an easy difficulties, positive results of the transformation task, and requires careful planning. Organizations experienced by FMFB are looking for transformation must have a clear man- date in mind before taking the next step. First • Access to low-cost funds MicroFinance Bank of Pakistan (FMFB)’s experience • Enormous growth opportunities suggests that transformation becomes easier if the • Wide branch network organization is well prepared. The preparation • Increased outreach phase can take months, if not years, but the out- • Introduction of a range of new products and come is promising. services The Aga Khan Rural Support Programme (AKRSP) • Widening of income stream has been operating an integrated development pro- • Better trained staff gram in the remote northern areas of Pakistan since • Effective use of information communication 1982. FMFB was established as a nonlisted public technology limited company under the provisions of AKRSP’s • Increased transparency ordinance (1984) in November 2001 and was • Better customer service licensed as an MFI in January 2002. The last phase of • Effective portfolio management the transformation was completed in December • Social mobilization and public awareness 2003 with the settlement of AKRSP’s final portfolio • Opening of new markets tranche. • Increased innovation Transformation brings more opportunities for • Better organization an MFI for outreach, sustainability, efficiency, and Source: Personal communication with Tejany Hussain, CEO, First customer satisfaction. Despite the challenges and MicroFinance Bank of Pakistan, December 2005. benefits. Depending on an MFI’s particular internal this section, transformed MFIs have indeed or external constraints, transformation may not be widened their product range to include savings suitable. In addition to initial transformation costs, services, enjoyed increased access to capital, and in the short term, operating costs will also increase increased their outreach. These changes have had a as the result of taxation, regulatory requirements, positive effect on the institutions, which has in turn improved customer service, and so on. Finally, it is significantly benefited their clients. important to consider the regulatory environment in the country where the MFI is operating before Provision of Savings Services transforming to a licensed, deposit-taking financial intermediary. MFIs that have transformed into deposit-taking financial intermediaries have fulfilled one of the main goals of transformation—to offer savings ser- Global Perspective: Results to Date vices to the public. The majority of transformed institutions in table I.1 offer numerous savings Experience with transforming MFIs since the mid- products, specialized loans, and other important 1990s has been largely positive based on the per- financial services. Together the regulated, deposit- formance and changes that have taken place in the taking MFIs in the MicroFinance Network included majority of transformed institutions. As discussed in in table I.1 are providing deposit services to over Introduction | xxxiii

Table I.1 Profile of Members of the MicroFinance Network (Deposit-Taking MFIs), December 2004

Number Gross loan of active Number of portfolio Savingsa borrowers savers MFI Country (U.S.$ millions) (U.S.$ millions) (thousands) (thousands)

ASA Bangladesh 201.1 33.6 2,772.7 2,986.6 Banco ADEMI Dominican Republic 72.2 39.2 25.6 48.6 Banco Los Andes Bolivia 113.8 71.2 64.7 53.8 ProCredit BancoSol Bolivia 108.7 81.2 71.6 61.9 BRAC Bangladesh 243.1 0.5 3,993.5 27.2 BRI Indonesia 1,953.4 3,347.4 3,210.7 31,271.6 CERUDEB Uganda 44.6 77.7 52.7 402.7 EBS Kenya 40.1 57.9 59.3 413.1 Finamerica Colombia 27.8 18.3 24.4 2.3 FMFB–Pakistan Pakistan 3.6 6.0 9.5 18.4 K-Rep Bank Kenya 27.3 6.0 55.4 25.4 Mibanco Peru 128.7 86.1 113.5 53.3 PRODEM FFP Bolivia 86.6 61.0 55.9 119.5 XacBank Mongolia 16.1 12.9 32.0 39.2 TOTAL 3,067.1 3,899.0 10,541.5 35,523.6

Source: MIX Market (http://www.mixmarket.org) and MFI self-reported data; exchange rates from http://www.oanda.com. a. Represents voluntary deposits.

35 million clients. Aside from the few countries that A sample of 67 MIX Market–listed deposit- allow unregulated MFIs to intermediate deposits, taking MFIs with a savings collection history these services are generally not available to the of more than three years showed that a rela- clients of unregulated MFIs. tively small average deposit does not necessar- ily correlate with a low volume of savings. This observation is true for any size, age or Access to Capital location of MFI. Several West African There is no question that MFIs that have trans- mutuels/caisses and the Equity Building Soci- formed from an NGO or project to a regulated ety in Kenya are good examples of how small deposit-taking institution have benefited from savings can be an effective and significant increased access to capital; however, the results have source of portfolio funding. MFIs in the same been somewhat mixed in terms of defining success. and other markets, however, have experienced Although 8 of the 14 institutions in table I.1 report difficulty mobilizing deposits in volumes suf- more depositors than borrowers, underscoring the ficient to meet portfolio needs. XacBank in importance of savings services for clients, the mobi- Mongolia, for example, wants to decrease lization of savings has not always met the funding dependence on large institutional deposits and needs of a transformed institution. collect more small, less expensive passbook xxxiv | Introduction

Table I.2 Funding Structures of Regulated Deposit-Taking Institutions, December 2004 (percent)

Transformation Public Loans from Total Total Debt/ MFI date deposits FIs/bondsOther liabilitiesequity equity

BancoSol 1992 60 23 4 87 13 6.41 Banco Los Andes 1995/2005a 52 32 5 89 11 8.30 ProCredit FIE 1997 38 42 7 88 12 7.11 Mibanco 1998 55 17 4 77 23 3.26 K-Rep Bank 2000 51 5 16 72 28 2.54 PRODEM FFP 2000 57 29 5 92 8 11.60 ACLEDA Bank 2001/2004a 38 29 13 80 20 3.89 Compartamos 2000 n/a 58 2 61 39 1.55 XacBank 2002 50 33 2 85 15 5.50

Source: http://www.themix.org (represents data listed on MIX at December 2005 and includes ranges from 2001 to 2005 data); Superintendency of Banks and Financial Entities of Bolivia http://www.sbef.gov.bo; ACCION Quarterly Reports; http://www.xacbank.com; ACLEDA Bank Audited Financial Statements 2004; Compartamos Annual Report 2004 Note: FI ϭ Financial institution. For a more complete breakdown of assets and liabilities of these institutions, please refer to table 6.8 in this book. Numbers may not be exact because of errors introduced by rounding. a. First year is transformation to a regulated deposit-taking financial institution; second year is transformation to a commercial bank.

and current account savers. . . . [However] an significant ability to increase leverage in trans- assessment of 15 Latin American credit formed MFIs. unions (Richardson 2003) ...concludes that Although some transformed institutions, prima- deposits can be an attractive source of funds rily in Latin America, have successfully tapped pri- if a small number of large deposits cross- vate capital markets for both debt and equity, to subsidize the administrative costs of many date most investors in transformed regulated finan- small savers. (de Sousa-Shields and cial institutions have been social or noncommercial Frankiewicz 2004, p. 38) investors. Regulated MFIs have a distinct advantage over nonregulated MFIs in accessing capital from In addition to funding assets with deposits, noncommercial funders: transformation has resulted in increased access to debt and equity by regulated MFIs. “Estimates [N]on-commercial sources of investment vary, but the bulk of the worldwide microfinance funds now tend to focus on larger and regu- portfolio is currently funded by deposits (25 to lated institutions. Investments from publicly 30 percent), debt (35 to 40 percent) and equity owned international funds, such as the IADB’s (30 to 40 percent)” (de Sousa-Shields and Multilateral Investment Fund (MIF) or Frankiewicz 2004, p. xiv). On the basis of table I.2, funding from the European Bank for Recon- it would appear, with a couple of exceptions, that struction and Development (EBRD), for regulated MFIs have somewhat higher levels of example, are 88% concentrated in regulated debt and deposits, with equity funding only 10 MFIs, which are the institutions most able to 20 percent of assets rather than the estimated to attract private debt or equity capital. (de average of 35 to 40 percent. This indicates a fairly Sousa-Shields and Frankiewicz 2004, p. ix) Introduction | xxxv

As of December 2005, a total of 71 investment Terms, Ratios, and Adjustments for Microfinance” funds were listed with the MIX, including 42 that (CGAP 2003). The guide, aimed at producing a make equity investments in MFIs. Representing standard method for calculating basic financial close to U.S.$500 million in funding allocated to ratios, was a result of the efforts of a cross-section MFI investments, these funds were engaged in of industry representatives. In addition, the Small 1,800 active investments in MFIs. However, the Enterprise and Promotion Network published vast majority of these funds come from internation- Measuring Performance of Microfinance Institu- al financial institutions, bilateral donors, and indi- tions: A Framework for Reporting, Analysis, and vidual and institutional donors (MIX December Monitoring in September 2005 (Bruett 2005). This 2005). guide, developed and agreed to by rating agencies Part of the reason for the small percentage of and donors, looks to standardize financial report- private investments has been the lack of quality in- ing, performance monitoring, and financial adjust- formation, on both financial and social perform- ments, and includes detailed definitions of financial ance, available on MFIs. There also seems to be a terms and explanations of how to construct finan- continued lack of understanding regarding impor- cial statements and monitoring reports according to tant issues particular to microfinance. Some emerging global standards. Designed to accompany investors are dissuaded by the high interest rates the guide, an Excel-based tool was also developed charged by MFIs, likely because they may not fully to be used by managers and advisers to track finan- appreciate the rates charged by alternative sources cial performance in a standardized format for up to of finance for the poor—moneylenders—or the three years. need for MFIs to charge higher interest rates to In Uganda, all donors supporting microfinance cover high operating costs relative to loan sizes. agreed on a standard performance monitoring tool Other barriers to investment in microfinance to be used by all MFIs for donor and management include a lack of knowledge about particular coun- reporting (box I.7). In addition, this tool allows the tries and their financial markets, a lack of sufficient Association of Microfinance Institutions of Uganda foreign exchange hedging instruments (for foreign (AMFIU) to aggregate industry data and provide currency–denominated debt), and inadequate peer group comparisons within the industry with- risk/return profiles. In addition, subsidized donor out divulging any confidential information about funding to profitable MFIs and adverse local regu- individual MFIs. lations can also negatively affect investor decisions. A key challenge moving forward is to increase Increased Outreach the availability of diversified funding, especially pri- vate capital (in addition to deposits), to regulated Based on the results outlined in table I.3 the num- MFIs. In countries with newly formed regulatory ber of loan clients served has clearly increased, and and supervisory frameworks, local investors are now savings clients have been added by transformed able to make investments in different kinds of insti- MFIs. tutions and are beginning to appreciate the benefits These numbers demonstrate a significant of investing locally. Also, with the hope of attract- increase in clients served by the transformed MFIs. ing more investment capital to microfinance, vari- Aside from Corposol, which experienced a signifi- ous stakeholders, including donors, regulators, and cant financial crisis in 1994, all MFIs in table I.3 practitioners, are addressing the need for trans- have dramatically increased both the number of parency and quality reporting. In September 2003, borrowers and their portfolios of outstanding loans, CGAP published “Definitions of Selected Financial and have also added a significant number of deposit xxxvi | Introduction

Box I.7 Performance Monitoring—Local Initiatives

One example of a local initiative to standardize has developed a performance monitoring database information is the Performance Monitoring Tool for aggregating and monitoring all data from the (PMT), developed jointly by donors, practitioners, submitted PMTs to provide investors, donors, gov- and other stakeholders in the microfinance industry ernment, and other stakeholders an overview of the in Uganda. All MFIs and all donors active in microfi- outreach in the industry, allowing all stakeholders nance in Uganda have agreed to use the PMT and to better understand the microfinance landscape in thus have agreed on standard report formats, defi- Uganda and thus better direct their interventions nitions for financial and outreach data, indicators and investments. for analysis, and ratio calculation methods. In addi- tion, the national microfinance network in Uganda Source: Duval 2003.

Table I.3 Transformation Results: Outreach

Banco Los Andes Banco K-Rep BancoSol Finamerica ProCredit ADEMI Mibanco Bank ACCION Com- ADEMI munitaria Founding NGO PRODEM Corposol Procredito (Dominican del Peru K-Rep (Country) (Bolivia) (Colombia) (Bolivia) Republic) (Peru) (Kenya) Date of 2/92 10/93 7/95; 1/05b 1/98 5/98 9/99 transformationa No. of active 22,743 32,022b 12,662 18,000 32,000 13,201 borrowers of NGO (12/91) (12/93) (7/95) (1/98) (5/98) (12/98) at transformation No. of active borrowers 76,904 26,726 72,048 51,045 124,526 55,441 of transformed (5/05) (12/05) (6/05) (3/05) (6/05) (12/04) institution as of 2005 % increase 238 Ϫ17 469 184 289 320 Value of outstanding loans 4,500,000 11,000,000c 4,200,000 30,300,000 14,000,000 3,300,000 at transformation ($U.S.) (12/91) (12/93) (7/95) (1/98) (5/98) (12/98) Value of outstanding 113,321,650 37,400,000 128,470,572 80,848,212 161,192,317 26,743,172 loans as of 2005 ($U.S.) (5/05) (12/05) (6/05) (3/05) (6/05) (12/04) % increase 2,418 240 2,959 167 1,051 710 No. of depositors 68,051 1,827 64,240 26,502 48,248 16,355 as of 2005 (5/05) (12/05) (6/05) (3/05) (6/05) (12/04) Value of deposit balances 96,000,000 26,800,000 89,318,034 51,045,000 55,712,479 11,558,293 as of 2005 ($U.S.) (5/05) (12/05) (6/05) (3/05) (6/05) (12/04)

Sources: PRODEM: Drake and Otero 1992; Campion and White 1999; MIX Market 2005; MFI self-reported data. a. First year is transformation to a regulated deposit-taking financial institution; second year is transformation to a commercial bank. b. Refers to date of official opening and operation as a regulated financial institution. c. Reflects aggregate for Corposol. Introduction | xxxvii accounts. This increase in outreach is undoubtedly the social mission. This is often referred to as to some extent the result of an increase in products mission drift. They cite as well the high costs asso- and services, which, in many cases, can only be ciated with transformation and argue that these offered by regulated institutions. For example, in funds (often provided by donors) could be better 1995 Procredito was offering a micro and small spent elsewhere. enterprise loan and a gold pawn loan. Today, Banco Los Andes ProCredit offers micro and small enter- Mission Drift prise loans, consumer loans, housing loans, agricul- ture livestock loans, savings accounts, time deposit Many critics of MFI transformation believe that as accounts, guarantee slips, national and international institutions transform into regulated entities and money transfers, and national tax and public ser- consequently experience demands for higher vices collection. Before transformation XacBank returns from shareholders, they will gravitate offered two loan products and was unable to offer toward offering larger loans to higher income savings products. As of June 2005, XacBank was clients, thus shifting services away from the poor. offering 17 different loan products and seven sav- Almost all transformed MFIs have gradually ings products to serve a range of client needs. begun to offer bigger loans to some of their clients (often new), but generally not at the expense of the clients at the lowest income level. Instead, many Is Transformation a Good Idea? transformed MFIs have sought to offer a range of products to a range of clients, often to help offset In addition to facilitating the mobilization of sav- the costs of smaller loans extended to the poorest ings, expanding the funding base, and increasing clients. the numbers of clients reached, these institutions, Figure I.2 shows only modest growth rates in through transformation, have also diversified their average loan size between 1998 and 2005 for five ownership and governance structures, increased the transformed MFIs. professionalism of their staff, improved manage- An increase in loan size and in products offered ment information systems, and improved overall does not necessarily imply mission drift. As Christen internal controls. All of these changes, combined (2002) points out, this increase could indicate the with a strategic shift to focus on customer service natural progression of a loan portfolio, particu- and provide demand-driven services, as well as the larly as an MFI seeks to retain its clients and is com- requisite need to satisfy investors and regulators and pelled to offer larger loans to meet demand. This increase transparency, have resulted in overall was precisely why BRAC Bank in Bangladesh has improved performance and efficiencies that have been offering Micro Enterprise Lending and Assis- benefited their clients. Proponents of the transfor- tance loans since 1996 to small enterprise clients mation model would argue that for the most part, seeking larger loans. Loans range from U.S.$345 to transformed MFIs have met their objectives in U.S.$3,448 and support over 20 different business becoming regulated institutions. sectors today.6 However, despite the increase in the number of Other than using average loan size and average transformed institutions and evidence that regu- deposit amount as a proxy for depth of outreach, it lated institutions are better able to meet client has generally been difficult to rigorously assess demand and thus increase outreach, many skeptics the level of outreach and impact of microfinance believe that the commercialization of microfinance services because of the high cost of developing and will inevitably result in the profit motive replacing utilizing tools to effectively measure these areas. In xxxviii | Introduction

Figure I.2 Average Loan Size, 1998 to June 2005

1,800 XacBank 1,600 Mibanco Banco Los Andes ProCredit First MicroFinance Bank 1,400 K-Rep Bank

1,200

1,000 US$ 800

600

400

200

0 1998 1999 2000 2001 2002 2003 2004 Jun-05 year Source: MIX Market, self-reported data: XacBank, First MicroFinance Bank Ltd., Banco Los Andes ProCredit, Mibanco, K-Rep Bank. addition, disagreement remains over what to mea- through. A detailed look at the costs of transforma- sure and how to do it. With more tools available tion is provided in chapter 3, Planning for Trans- today and broader acceptance of different formation, and chapter 5, Strategic and Business approaches, the industry is making great progress Planning. In many cases, investments in transfor- toward adding social indicators to benchmarking mation costs have for the most part been recovered standards that can measure an institution’s social as the result of a steady flow of lower-cost funding performance alongside its financial performance and the increased efficiencies achieved from (See Imp-Act Secretariat 2005 and CGAP n.d.). economies of scale. Despite disagreement over the implications of transforming to regulated institutions and the Cost of Transformation positive or negative effect on the reduction of A frequent criticism of transformation is of the costs poverty, there is general agreement within the involved. While it is true that successful transforma- microfinance community that offering microfinance tion of an MFI NGO entails a considerable amount services through regulated institutions is an efficient of financial and human resources (as well as signifi- and realistic means to make microfinance services cant commitment from the board and senior man- permanently available. This book is intended to agement), many transformation-related activities provide the tools needed to help build strong regu- must be viewed as activities that any maturing MFI lated MFIs able to reach more clients with products looking to professionalize its operations, expand and services they demand, most particularly savings outreach, and increase transparency must go services. Introduction | xxxix

Book Contents the requirements of the regulatory body responsi- ble for its licensing and supervision and to ensure This book draws on the many lessons learned dur- institutional capacity. This is followed by chapters ing the last decade or so as institutions around the on each of the following strategic issues that must world have completed the transformation process be considered and decisions that must be made and are now operating as regulated deposit-taking before and during transformation: financial institutions. Its objective is to outline key issues that regulators and practitioners need to un- • Marketing and Competitive Positioning— derstand and address to develop a well-functioning includes gathering market intelligence, deter- core of formalized MFIs intermediating deposits mining the ideal product mix, and developing from the public. and communicating the brand for the new The book is divided into four parts, followed institution. by an appendix. Part I—Savings and Regulation: • Strategic and Business Planning—using findings Principles and Policies contains two chapters. and decisions that evolve from the development of the institution’s overall marketing strategy, • Mobilizing Savings from the Public: 10 Basic provides a guide to developing a strategic busi- Principles—introduces the key focus of transfor- ness plan for internal use and as part of the mation as defined here, and outlines the basic license application, and provides a prospectus for principles from the institutional, regulatory, and potential investors. macroenvironment perspectives, which are • The Funding Structure—outlines how to deter- important for an MFI to begin to mobilize and mine and develop an appropriate capital struc- intermediate public deposits. ture and how to access funding to finance • Regulation and Supervision: The Policy growth as a regulated institution. Framework—examines the regulatory frame- • Ownership and Governance—addresses issues work for microfinance, focusing on issues that related to ownership and the need for a sound need to be addressed to adequately and appro- governance structure appropriate for a regulated priately regulate and supervise deposit-taking shareholder institution. MFIs. This chapter also provides a guideline for • Legal Transformation—outlines options to central banks to assist them in developing a legally transform the NGO or project into a separate tier or law for regulating microfinance shareholding company (or other form) and the and to establish the capabilities to supervise various legal issues that need to be addressed microfinance. This chapter will be useful for reg- during transformation. ulators and other government bodies involved in microfinance as well as donors interested in Part III—Transforming the Institution: Opera- assisting in the development of an appropriate tional Implications continues the focus on the regulatory environment. institution and considers the operational issues a transforming MFI must address to ensure it has the Part II—Transforming the Institution: Strategic institutional capacity to operate as a deposit-taking Decisions focuses on the institution, specifically the institution. Its five chapters cover the following strategic issues an MFI needs to address during topics: transformation to a regulated deposit-taking insti- tution. It begins with the development of a trans- • Human Resources Management—outlines how formation plan for the transforming MFI to meet transformation fundamentally changes the xl | Introduction

human resources requirements of an MFI and provides a summary of the institutional issues how to meet these new requirements. addressed in the book, and examines how a regu- • Financial Management—provides an overview of lated deposit-taking financial institution introduces financial management issues that arise due to voluntary savings to the public. transformation, particularly asset and liability Each chapter is written as a stand-alone chap- management and treasury management, and ter, that is, it is not necessary to read the book in how to organize the new institution to carry out order, nor to read every chapter. To make the these activities. book as practical and useful as possible, included at • Management Information Systems—examines the end of each chapter in the institutional sections the numerous issues regarding management (Parts II and III) are sample Terms of Reference for information systems that need to be considered hiring technical assistance. In addition, checklists with transformation and adding savings services providing a summary of the various issues a trans- to the institution. forming institution needs to consider as addressed • Internal Control and Audits—reviews the need in each chapter are included. to ensure adequate internal controls and audit processes as a regulated institution. • Customer Service and Operations—highlights Notes the increased need for a focus on customer service and the various changes to operations, This introduction was written by Kelly Hattel, director of including significant upgrades to the branch the MicroFinance Network. She would like to thank network, required with transformation. Joanna Ledgerwood, Victoria White, Deborah Burand, and Isabelle Barrés for providing useful input for this introduction and Christian Rodriquez of ACCION Inter- Part IV includes two case studies that provide national and Meral Guzel of the MicroFinance Network practical examples of regulating microfinance for their help in collecting data. She is grateful to Zeus and transforming an NGO to a deposit-taking Yiamouyiannis for his editorial and moral support institution. throughout the development of the book. Finally, she would like to thank the MicroFinance Network Steering Committee for backing the project and the members of • Creating a Separate Tier: the Micro Finance the Network and all microfinance institutions who shared Deposit-Taking Institutions Act, 2003— their experience with great transparency and candor. summarizes the experience in Uganda of devel- oping a new law to license and regulate microfi- 1. The financial systems approach as defined in Otero nance deposit-taking institutions (MDIs). and Rhyne (1994) applies market-driven principles used by formal financial institutions to the provision of • The Creation of Uganda Microfinance Limited— financial services to the poor. provides an overview of the process the Uganda 2. The Microfinance Information eXchange (MIX) Microfinance Union went through to transform Market provides detailed information on both sup- from an MFI NGO to a shareholding company, ply (donors and investors) and demand (MFIs) for licensed and regulated to intermediate deposits institutional funding. The MIX Market strives “to from the public. facilitate exchanges and investment flows, promote transparency and improve reporting standards in the microfinance industry” (MIX Market http://www. Finally, appendix 1, Sequencing the Introduc- mixmarket.org/en/what.is.mix.asp). tion of Public Savings in Regulated MFIs, provides 3. One of the most comprehensive sources of information 15 steps to appropriately sequence the introduction on regulation and supervision of microfinance is pro- of voluntary savings mobilization. This appendix vided in the Microfinance Regulation and Supervision Introduction | xli

Resource Center in the Microfinance Gateway (2005). Campion, Anita, and Victoria White. 1999. “Institution- The Comparative Database on Microfinance Regula- al Metamorphosis: Transformation of Microfinance tion profiles 50 countries, providing detailed informa- NGOs into Regulated Financial Institutions.” Occa- tion about how different countries approach regulation sional Paper No. 4, Consultative Group to Assist the and supervision of microfinance. Poor, Washington, DC. 4. When an MFI is “regulated” it does not always mean Campion, Anita, Elizabeth Dunn, and J. Gordon it is “licensed to take deposits.” In India, for example, Arbuckle Jr. 2002. “Creating a Microfinance Bank in a Non-Banking Financial Company (NBFC) is Peru.” In The Commercialization of Microfinance, regulated, but needs a separate license to mobilize ed. Deborah Drake and Elisabeth Rhyne, 175–99. deposits. The same situation exists in the Russian Fed- Bloomfield, CT: Kumarian Press Inc. eration with Non-Deposit Credit Organizations. CGAP (Consultative Group to Assist the Poor). 2003. 5. While in many countries becoming a licensed financial “Microfinance Consensus Guidelines: Definitions of institution is necessary to access commercial sources of Selected Financial Terms, Ratios, and Adjustments for funds (even if the license does not necessarily allow for Microfinance.” CGAP, Washington, DC. intermediation of public deposits), this is not always ———. 2004. “Draft Report on Financial Institutions the case. Experience in Uganda has shown that com- Investing in Microfinance.” CGAP, Washington, DC. mercial banks provide wholesale lending to MFIs ———. n.d. “Assessing the Relative Poverty of Microfi- frequently even if the MFI does not have a license, nance Clients: A CGAP Operational Tool.” CGAP, provided that the MFI is self-sustainable and can Washington, DC. Availalabe at http://www.cgap.org/ assure the bank of its ability to repay the loan, and docs/TechnicalTool_05_overview.pdf. more often than not, qualify under some type of guar- Charitonenko, Stephanie. 2003. “Commercialization of antee facility. Microfinance: The Philippines.” Asian Development 6. An increase in average loan size can also indicate that Bank, Manila, Philippines. the original target of the institution was small enter- Charitonenko, Stephanie, and Anita Campion. 2003. prises to begin with and not necessarily the lowest “Rural Finance Expansion: Experience in Commercial- income sectors of the market. This would differ from ization—Expanding Commercial Microfinance in NGOs that enter the microfinance market with the Rural Areas: Constraints and Opportunities.” Case express intent of reaching the poorest populations. study presented at Paving the Way Forward for Rural Finance, an International Conference on Best Prac- tices. Washington, DC. June 2–4. References and Other Resources Charitonenko, Stephanie, and S. M. Rahman. 2002. “Commercialization of Microfinance: Bangladesh.” AfriCap. 2003. “AfriCap’s Role as Strategic Investor.” Asian Development Bank, Manila, Philippines. Dakar, Senegal. Christen, Robert Peck. 2002. “Commercialization and Appui au Développement Autonome. 2003. “Interna- Mission Drift: The Transformation of Microfinance in tional Investment Funds: Mobilising Investors Latin America.” Consultative Group to Assist the Poor, Towards Microfinance.” ADA, Luxembourg. Washington, DC. Bazoberry, Eduardo. 2003. “Rural Financial Institutions: Christen, Robert Peck, and Deborah Drake. 2002. Savings Mobilization: The Bolivian Experience of “Commercialization: The New Reality.” In The Com- the Prodem Private Financial Fund S.A.” Case study mercialization of Microfinance, eds. Deborah Drake presented at Paving the Way Forward for Rural and Elisabeth Rhyne, 1–20. Bloomfield, CT: Kumarian Finance, an International Conference on Best Prac- Press. tices. Washington, DC. June 2–4. Christen, Robert P., and Rich Rosenberg. 2001. “The Bruett, Till, ed. 2005. “Measuring Performance of Rush to Regulate: Legal Frameworks for Microfi- Microfinance Institutions: A Framework for Report- nance.” Occasional Paper No. 4, Consultative Group ing, Analysis, and Monitoring.” Small Enterprise Edu- to Assist the Poor, Washington, DC. cation and Promotion Network and Alternative Credit Christen, Robert Peck, Timothy R. Lyman, and Richard Technologies, LLC, Accelerated Microenterprise Rosenberg. 2003. “Microfinance Consensus Guide- Advancement Project. lines: Guiding Principles on Regulation and Supervision xlii | Introduction

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Abbreviations

ABC activity-based costing ACLEDA Association of Cambodian Local Economic Development Agencies ACP ACCION Communitaria del Peru ADB Asian Development Bank AfDB African Development Bank AFIs alternative financial institutions AICPA American Institute of Certified Public Accountants AIDA attention, interest, desire, action AKRSP Aga Khan Rural Support Programme ALCO asset and liability committee ALM asset liability management AMFIU Association of Microfinance Institutions of Uganda ARO account relationship officer ASA ACLEDA Staff Association ATM automated teller machine BCEAO Banque Centrale des Etats de l’Afrique de l’Ouest BoU Bank of Uganda BPR Bank Perkreditan Rakyat BRI Bank Rakyat Indonesia CAC Cooperatives de Ahorro y Credito CAELs CAMEL – M + S (Capital adequacy, Asset quality, Earnings, Liquidity, Sensitivity to market risk) CAER Consulting Assistance on Economic Reform CAF Corporación Andina de Fomento

xlv xlvi | Abbreviations

CAMEL Capital adequacy, Asset quality, Management, Earnings, and Liquidity CAPM capital asset pricing model CARD Center for Agricultural and Rural Development CD certificate of deposit CEO chief executive officer CFO chief financial officer CGAP Consultative Group to Assist the Poor CIA chief internal auditor COFIDE Corporación Financiera de Desarrollo COSO Committee of Sponsoring Organizations of the Treadway Commission CSFs critical success factors DCF discounted cash flow DFID Department for International Development EBRD European Bank for Reconstruction and Development EBS Equity Building Society EDPYME Entidades de Desarrollo para la Pequeña y Microempresa EIB European Investment Bank ERP Economic Reform Program ESOP employee stock (or share) ownership plan FFP Fondo Financiero Privado (private financial fund) FI FINCA International FIA Financial Institutions Act FIE Fomento a Iniciativas Economicas FIMISA Finanzas Empresarales S.A. FMFB First MicroFinanceBank FPDO Financial Private Development Organisation FSD Financial System Development Programme FSDU Financial Sector Deepening Project, Uganda FU FINCA Uganda GL general ledger GAPI Gabinete de Apoioa Pequena Industria GE Goviin Ekhel GL general ledger GM general manager GNI gross national income GTZ Gesellschaft für Technische Zusammenarbeit GmbH HIID Harvard Institute for International Development HR human resources IDB Inter-American Development Bank IFAD International Fund for Agricultural Development IFC International Finance Corporation Abbreviations | xlvii

IIA Institute of Internal Auditors IMF International Monetary Fund IPC Internationale Projekt Consult IT information technology KfW Kreditanstalt für Wiederaufban LAN local area network MBB MicroBanking Bulletin MBP Microenterprise Best Practice MCPC Monetary and Credit Policy Committee MCRIL Micro-Credit Rating International Limited MDI Microfinance Deposit-Taking Institution MDI Act Micro Finance Deposit-Taking Institutions Act MEDA Mennonite Economic Development Associates MFF Microfinance Forum MFI microfinance institution MIF Multilateral Investment Fund MIS management information system MIX Microfinance Information Exchange MoFPED Ministry of Finance, Planning, and Economic Development MP Member of Parliament MTCS Medium-Term Competitive Strategy NBFC nonbanking finance companies NBFI nonbank financial institution n.d.a. no date available NGO nongovernmental organization NORAD Norwegian Agency for Development Cooperation OECD Organisation for Economic Co-operation and Development PAR portfolio at risk PARMEC Projet de Appiu a la Reglementation sur les Mutuelles d’Épargne et de Crédit PC personal computer PEAP Poverty Eradication Action Plan PIN personal identification number PMA Plan for Modernization of Agriculture PML PRIDE Microfinance Ltd. PMT Performance Monitoring Tool POS point of sale PRESTO Private Enterprise Support, Training, and Organizational Development PR public relations PRODEM Promotion and Development of Microenterprises RAID redundant array of independent (or inexpensive) disks RFP request for proposal xlviii | Abbreviations

RoA Return on Assets ROSCA rotating savings and credit association RTS remote transaction system RWA risk-weighted assets RWMN Russian Women’s Microfinance Network SACCO savings and credit cooperative SEEP Small Enterprise Education and Promotion Network SFOL Sociedad Financiera de Objeto Limitado Sida Swedish International Development Cooperation Agency SME small and medium enterprise Socremo Sociedade de Crédito de Moçambique SPEED Support for Private Enterprise Expansion and Development Project SUFFICE Support to Feasible Financial Institutions and Capacity- Building Efforts Programme SUM Special Unit for Microfinance SWOT strengths, weaknesses, opportunities, threats TC transformation committee TM transformation manager UML Uganda Microfinance Limited UMU Uganda Microfinance Union UNCDF United Nations Capital Development Fund UNDP United Nations Development Programme UPS universal power supply or uninterrupted power supply U-Trust Uganda Finance Trust UWFT Uganda Women’s Finance Trust VAT value added tax VSAT very small aperture terminal WAN wide area network WOCCU World Council of Credit Unions Savings and Regulation Part I Principles and Policies

Chapter 1 Mobilizing Savings from the Public 10 Basic Principles

or microcredit organizations that have the institution (but not its mission) profoundly and leadership, vision, and skills to change their irreversibly. Only financial institutions that are pre- Finstitutions fundamentally, transformation to a pared for such change should open public savings regulated deposit-taking institution can be a route facilities. to viable long-term commercial microfinance—and to large-scale outreach to the poor. But transform- ing to a regulated financial intermediary is not Mobilizing and Intermediating for the vast majority of financial nongovernmental Savings in Developing Countries organizations (NGOs) or other microfinance institutions (MFIs). Even for a strong MFI, the This chapter focuses on some basic principles of process of building a large-scale financial intermedi- collecting and intermediating voluntary savings ary is considerably more difficult than is generally from the public in developing countries.1 It has realized. two main aims. One is to help transforming MFI The single most important point that transform- owners, boards, donors, managers, and staff mem- ing MFIs must understand is that successful mobi- bers understand what to expect when opening lization of savings from the public, including from savings facilities for the public. The other is to large numbers of low-income people, changes the inform their decisions about whether collection and

This chapter was written by Marguerite S. Robinson and is based on a paper, “Mobilizing Savings from the Public: Basic Principles and Practices” (Robinson 2004). The writing of that paper—aimed at MFIs transforming to regulated deposit-taking institutions—was supported by the USAID-funded Support for Private Enterprise Expansion and Development (SPEED) Project in Uganda; Chemonics, the implementing agency for the SPEED Project; and by Women’s World Banking. The author is grateful to these organizations for their support. She is indebted as well to the MicroFinance Network for the invitation to contribute to this book, and to Kelly Hattel, Joanna Ledgerwood, and Victoria White for their varied and valuable contributions to this work. Special thanks to Joanna Ledgerwood for her careful and very helpful reading and comments on multiple drafts of the chapter.

3 4 | Transforming Microfinance Institutions intermediation of public savings is the right choice a financial intermediary. But learning to provide for their institution.2 savings facilities to the public—including managing The principles discussed below are also relevant crucial organizational changes; recruiting experi- in a wider context. It is crucial that they are under- enced and financially skilled managers and staff, and stood and used appropriately by regulatory and training both old and new staff; upgrading infor- supervisory authorities that license MFIs applying mation technology, reporting, accounting, treasury to become regulated financial intermediaries—and management, internal controls, security, and others; that must also develop the capacity to supervise and designing, costing, pricing, and pilot testing such institutions. These basic principles are also new products and services—takes considerably important for financial institutions that are already more time and skill than is usually anticipated. intermediaries, but that want to improve their sav- Thus, the most important first step for an MFI ings performance, to increase their scale, or to enter considering transformation to a regulated deposit- the microfinance market.3 taking MFI is to acquire a full understanding of the Experienced MFIs can operate profitably on a basic principles that underlie successful voluntary large scale, serving many clients, and financing all or savings mobilization from the public—including most of their loan portfolios with deposits.4 But this large numbers of low-income savers. In this con- requires clear and responsible ownership, high levels text, analysis of the institution’s capability and of skilled and knowledgeable governance and man- resources for mobilizing savings from the public agement, an organizational structure appropriate for must be undertaken and an informed decision made commercial microfinance, and a corporate culture as to whether the institution should take this route. of transparency and accountability. It also requires MFIs that then decide to undertake the challenges extensive knowledge of the microfinance market, involved in large-scale commercial microfinance expertise in financial intermediation among branches should keep the basic principles firmly in mind as that may be located far apart, and experience in suit- they move forward. able investment strategies for excess liquidity. However, most NGOs (and other MFIs) were not founded, and have not operated, as large-scale Ten Basic Principles for MFIs that commercial financial intermediaries. Even those Collect Savings from the Public that have a strong record in providing credit and other services to the poor may have board members Underlying the performance of successful micro- and managers who do not have the skills necessary finance intermediaries are some basic tenets. Ten of for overseeing and managing large-scale growth in the most essential are discussed here. These princi- financial intermediaries. And MFIs that are consid- ples are especially important for microcredit institu- ering or planning a transition to a regulated finan- tions transforming to regulated financial intermedi- cial intermediary may not understand sufficiently aries, because such institutions tend to have little the ways in which public savings mobilization will prior experience with either public savings or finan- affect their newly regulated institutions. cial intermediation. Transforming MFIs typically have much to do to meet the licensing requirements of their regulatory Principle 1. Poor people in developing authorities, and often the tendency is to put learn- countries save. The job of the MFI is not to ing about voluntary savings on the back burner. teach them to save, but to learn their needs Still, such institutions often expect to open savings and design and deliver products and services services to the public shortly after being licensed as that meet their demand. Mobilizing Savings from the Public | 5

Developing countries show considerable similarity Principle 2. For credit, the MFI must trust the in the ways poor people save in the informal sector, client. But for savings, it is the client who must in the reasons they save, and in the ways they match trust the MFI. the types of savings with the particular purposes for which they save. Evidence from a wide range of Regulated MFIs that mobilize voluntary savings countries, cultures, and economies shows that from the public must be—and must be perceived economically active poor savers want from their as—trustworthy, secure, stable, and receptive to the financial institutions basically the same things as needs of their clients. Informal methods of savings most readers of this chapter (and its author) do not provide the complete savings package demand from theirs. Low-income savers—whether discussed above. Savings held informally may be in India or Mexico, Uganda or Vietnam, Bolivia or secure, but without returns; or returns may be pro- Indonesia—generally want security, convenience, vided, but not liquidity; or savings may be conve- liquidity, confidentiality, a choice of products niently accessed, but risky. Yet regulated MFIs that appropriate for their needs, helpful and friendly provide clients with the complete package can, and service, returns, and potential access to loans.5 And have, attained wide outreach profitably. they want their financial savings to be a legally rec- However, being regulated and considered secure ognized asset—often the only one they have. These are necessary, but not sufficient, to attract most demands form a package—they are not a menu savers. Clients who are borrowers will often travel from which the MFI can choose. But MFIs that can long distances and wait in long lines for matters deliver this package effectively can mobilize massive connected with their loans (unless the MFI operates amounts of savings, and if they price their products in a competitive environment where better service is right and operate efficiently, they can do so available). But savers will generally not accept sub- profitably. stantial transaction costs, including the opportunity How does an MFI learn to do this? Those that cost of their time, to make use of savings facilities. want to mobilize savings from low-income people Convenience of location and opening hours; a must first understand in what ways and for what choice of several appropriate savings products and reasons poor people save—and what savers like services that can be customized for each saver’s and dislike about each savings method used. The needs; and well-trained and helpful staff are essen- institution can then design and deliver financial tial to attract and keep savers. And when introduc- products that will maintain those aspects of their ing savings products, public relations becomes present savings methods that the savers like (for important—because potential savers need to know example, liquidity), and improve on those that about the institution and why they should put their they dislike (such as lack of security). Then the trust in it. MFI can develop products and services that meet Savers who come to MFIs may be poor and illit- the needs of poor people better than they can erate, but they are typically perceptive and rational. do by themselves. If the institution is successful in If they are not treated with respect and served effi- this effort, it is likely to draw large numbers of ciently, they will return to saving in animals or in savers. gold or they will put their cash back under the bed Transforming MFIs often ask, “How can we train or beneath the floor. Or if the opportunity exists, our clients to save?” The answer is, don’t train the they will move their savings to another institution. clients to save. Instead train your managers and They will tell their family, friends, and neighbors staff—first to learn what the clients’ demands are, about their experiences with the MFI they left. And and then to provide for them. the word will spread. 6 | Transforming Microfinance Institutions

MFIs accustomed to the idea that the institu- savings—and also for the regulatory authorities tion selects its customers (borrowers) often find it who will decide on the application. In this con- difficult to make the adjustments in management, text it is also important to recognize that large- attitude, training, products, and services that are scale and competitive mobilization of voluntary required when an MFI becomes a financial inter- public savings, including accounts held by many mediary providing savings services to the public. low-income savers, is unlikely to succeed in areas Transforming MFIs, and their newly created where donors or governments provide continu- financial intermediaries, must ensure that this ing subsidized credit and grant funds for micro- message—for savings, it is the client who selects the credit. MFIs that receive such low-cost funds on institution—is understood and internalized through- a long-term basis are simultaneously provided out the MFI, from the board members to the security with a negative incentive to undertake the work guards. and costs required to meet demand for savings services. Principle 3. Certain basic preconditions b. The policy and regulatory environment: A reason- are needed for mobilizing voluntary savings ably adequate policy and regulatory environment from the public. is needed—or if not immediately possible, at least consistent nonenforcement of inappropriate MFIs with owners, board members, and managers policies and regulations. MFIs that are licensed who are interested in having their institutions to take savings from the public and to interme- become regulated, and who understand and agree diate these funds need to operate in an environ- with these first two principles, must consider next ment characterized by liberalized interest rates the preconditions for successful operation of a and regulations appropriate for commercial financial intermediary with large numbers of low- microfinance. As discussed in other chapters, the income clients among its customers. Five main con- latter include specifications for minimum capital ditions need to be met before a financial institution requirements, capital adequacy ratios, liquidity begins—and before it should be allowed by the reg- ratios, accounting and audit standards, criteria ulatory authorities to begin—the mobilization of for opening branches, reporting requirements, public savings. The first three, however, are usually and the like. beyond the control of the institution. But in some c. Public supervision: For the protection of their cases, MFIs with knowledgeable and powerful own- customers, especially savers, MFIs that mobilize ers and boards have been able to work with their savings from the public must be publicly super- central banks to develop appropriate regulations vised. This generally means that their govern- and supervision for the transformed MFIs (points b ments must be willing to modify their standard and c below). banking supervision practices so that the rules for microfinance institutions are suitable for their a. The political economy: Mobilizing voluntary activities. As in the case of regulations, appropri- public savings, especially at the early stages, ate supervision does not mean relaxing stan- requires at least a moderately enabling macro- dards. It means applying high standards in ways economy and some degree of political stability. that are relevant for MFIs. It also means ensur- Especially in difficult environments, careful judg- ing that the supervisory body has, or develops in ment based on knowledge of the local political a timely manner, the capacity to monitor effec- economy is important for institutions applying tively the performance of such licensed microfi- for a license to collect and intermediate public nance providers. Mobilizing Savings from the Public | 7 d. A strong institutional performance record: An and regulatory requirements for accountability MFI planning to transform to a regulated finan- and qualifications. cial intermediary must have a strong perform- ance record and an excellent reputation. It must A country’s legal framework is important for com- have (or be prepared to add) high quality owner- mercial MFIs and their clients in a variety of ways, ship, governance, and management capacity including contract enforcement, legal recognition that is appropriate for a financial intermediary. of clients’ savings as assets, and the legal responsi- The institution should have a demonstrated bility of MFI owners and board members for their track record of high level performance and actions and their institutions. transparency. It should have effective and effi- One of the most important principles of the cient operations, maintain a high rate of loan commercial microfinance industry is that owners, recovery, and regularly earn good returns. It board members, and managers must be certified should be financially self-sufficient, with consid- using international standards as “fit and proper,” erable outreach. And it must have a corporate and they must be accountable for their decisions culture that is open to new ideas, new products, and their conduct. Owners of regulated financial and new methods. MFIs that do not meet these institutions that serve microfinance clients are criteria should not be licensed to take public legally responsible for their institutions. Board savings. members must be competent to oversee a rapidly e. Preparation for far-reaching changes: As dis- growing financial intermediary. Managers must be cussed above, before the MFI becomes regulated well qualified—that is, experienced, financially and undertakes voluntary savings mobilization, skilled, and knowledgeable about the microfinance the institution’s owners, governing board, man- market. However, when MFIs become regulated, agers, and staff, as well as the licensing authori- they often face special problems in these areas. ties, need to understand that basic changes in the For example, unregulated NGOs providing institution’s organization, leadership, infrastruc- microcredit frequently do not have clear, account- ture, information, and operations will be able ownership. Yet regulated financial intermedi- required—many of them in a relatively short aries are (or should be) required to have qualified period. and accountable owners. This transition is often problematic, and changes in ownership can be Efforts to mobilize public savings should begin prolonged and difficult.6 only when all five preconditions have been met, A related problem concerns the governance of although judgment calls may be needed concerning the newly regulated institutions. MFIs created the state of the economy and the political context. by NGOs sometimes appoint members of the Some leeway may be required for certain issues of reg- NGOs’ boards to sit on the boards of the regulated ulation and supervision. In many countries commer- deposit-taking institutions. Some may be eminently cial MFIs and the regulation and supervision of suitable, but others may not be appropriate. Thus, microfinance are evolving simultaneously. But an some appointees to the new board may be people institution that is not prepared for fundamental with considerable dedication and long-standing changes should not proceed further in planning for commitment to helping the poor and advancing collecting public savings. microcredit, but their backgrounds are often in the social services or other nonfinancial professions. Principle 4. Owners, board members, and They are frequently not competent to oversee com- managers of regulated MFIs must meet legal plex financial intermediaries serving a wide range of 8 | Transforming Microfinance Institutions clients. Establishing appropriate governance can be Meanwhile, what happens too often is that well- challenging, and the problems may be exacerbated meaning but unqualified managers are transferred by conflicts of interest among owners and board to the regulated MFI from the NGO. Such man- members. agers often fear the changes that come with regula- Other problems that can arise during the trans- tion. They may fear losing their mission. They may formation process concern management. Managers also fear losing control of the institution (and their and staff of the parent NGO may be appointed to jobs) to outsiders. the new institution in positions for which they are Thorny problems, and sometimes acrimonious unqualified. Managers of excellent NGOs, even disputes, can arise when difficult questions emerge those who initiated their institution’s transforma- during the transition from a credit-based institu- tion process, are often not the right choices to tion to a financial intermediary. Can appropriate manage the financial intermediaries that emerge owners for the new institution be found who are from the transition. The skill sets required are dif- commercially oriented, but are also “patient ferent in many respects. Relatively few MFI investors”? Who should be appointed to the new managers have the financial skills and managerial board? How can politicization and corruption be experience needed to take responsibility for a fast- avoided? Who is to manage the new MFI? Which growing, regulated financial intermediary.7 NGO staff are to be appointed to the regulated When an MFI transforms to a regulated MFI and institution, and which are to remain at the parent begins to mobilize voluntary savings from the pub- NGO (if it continues)? Are there managers and lic, the institution is adding to its operations not staff who should be phased out or retired? If so, only savings, but also financial intermediation. what criteria should be used? What positions in Often little attention is given to the latter during the the new MFI should be filled from outside? Such transformation process, but these two activities typ- issues can result in instability and conflicts that ically require a significant increase in the financial increase existing tensions and factional disputes. expertise of the newly regulated institution. How- These, in turn, can lead to operational crises—just ever, finding experienced management with strong as the MFI begins to introduce savings services to financial skills, coupled with knowledge of the the public. opportunities and risks of the microfinance market, In some cases, an independent outside review of can be difficult. Well-qualified managers for microfi- the MFI can be helpful. Usually some of the MFI’s nance intermediaries are scarce and generally expen- methods can be adapted to the new circumstances, sive. They need to be actively sought, and their and some managers and staff can be retrained. Oth- services suitably budgeted. And careful oversight by ers cannot. What is needed is “the wisdom to know a competent, well-structured board is essential. the difference”—and the leadership to make the The basic management problem in the global necessary changes. microfinance industry at present is a rapidly increas- Nothing is gained by postponing crucial decisions ing demand by regulated (or about-to-be-regulated) about ownership, governance, and management. MFIs for financially skilled managers with appropri- Regulated MFIs created by NGOs or other microcre- ate administrative experience—and a small pool of dit organizations must have qualified owners. Their well-qualified MFI managers. Some much needed board members and managers must be competent, efforts are being made by a variety of institutions to respectively, to oversee and to operate financial inter- train managers for microfinance, and to attract expe- mediaries. It is especially important that the author- rienced financial managers into microfinance, but ities responsible for licensing deposit-taking MFIs there is a long way to go. perform careful due diligence in this regard. Mobilizing Savings from the Public | 9

The next two principles (5 and 6) focus on on a large scale, and they can afford to meet fundamental institutional changes that must take demand from low-income savers with small place when microcredit organizations transform to accounts. regulated deposit-taking intermediaries. The transi- However, MFIs that have transformed from tions and reorganizations discussed below need to microcredit organizations typically carry with them be planned and started long before the institution considerable baggage that can hinder or prevent begins collecting voluntary savings. For a trans- needed changes. This may be in the form of the forming MFI, change is not an option, it is a MFI’s objectives, products, practices, training, atti- prerequisite. tudes, and so forth. All may have been crucial for the success of the earlier credit-based organization, Principle 5. Regulated commercial MFIs must and some remain essential for the new MFI as well. mobilize savings from the public, and not But others must be changed, as some assumptions from the poor alone. and practices of the transforming organization can be counterproductive for a regulated financial This principle sounds obvious, but few microcredit intermediary. For example, when MFIs transform, organizations understand how it will affect them if they often continue defining their target market they become financial intermediaries.8 Can finan- as poor people, mainly women. They may resist— cial institutions that want to be financially self- sometimes through policy, and sometimes in sufficient, and that plan to fund their microcredit practice—serving other kinds of clients. For reasons portfolio substantially or entirely from savings, discussed below, this approach does not work for mobilize voluntary savings from the poor on a large regulated financial intermediaries. scale and remain profitable? Not if they confine Successful commercial institutions that provide their savings services to poor savers. financial services to many poor clients also collect The transaction costs are too high for a financial savings from middle- and even high-income indi- institution to collect savings only in very large num- viduals, as well as from organizations, businesses, bers of small accounts. With the increasing devel- and institutions that are located near the MFI’s opment of technology, the costs of servicing small branch or sub-branch. This permits the MFI to accounts may decrease in the future. Currently, meet local demand for savings services, to collect however, transaction costs for a $5 savings account small savings from the poor, to use savings from all are typically little different from those of a $1,000 sources to finance an expanding microloan portfo- account. For this and other reasons discussed lio, and to maintain the institution’s financial self- below, commercial MFIs should not collect savings sufficiency. only from poor people. Providing large numbers of Mobilizing savings from the general public has small savers with the kinds of savings accounts that another important advantage: staggering with- they demand (especially the much-in-demand drawals. If MFIs target only low-income clients, accounts that permit an unlimited number of withdrawals can be clustered around certain withdrawals) can be labor intensive and therefore times—when school fees are due, at religious holi- costly—even if no interest is paid below a minimum days, in preharvest months, and the like. If large balance. numbers of clients withdraw savings at the same Thus, when MFIs mobilize voluntary savings time, the institution can face a liquidity crisis. But from large numbers of poor people, they need to when savings are collected from a range of clients, raise the average account size with larger accounts. including organizations and institutions, this Such MFIs can then mobilize savings profitably and problem is unlikely to occur except in special 10 | Transforming Microfinance Institutions circumstances such as hyperinflation, regional MFIs that succeed as intermediaries are those shock, or loss of trust in the MFI. that understand they can provide appropriate finan- Collecting savings from the public, however, car- cial services to far larger numbers of poor people ries high transition risks for newly transformed than they did previously—if they also serve other MFIs. Does the MFI know how to design and deliv- kinds of clients. Their managers understand the er products, including loans, for a wider variety of questions asked above, and they work hard to clients than it has previously served? For example, ensure that their institutions can answer them positively. Regulatory authorities must also fully • Do staff members know how to approach and understand these issues and risks, because they affect talk with new kinds of clients? both regulation and supervision. For example, • Can the staff of institutions that have previously deposit insurance regulations sometimes make a served only poor groups of women explain distinction between MFIs and other financial inter- clearly the MFIs’ products and services to poten- mediaries, setting a ceiling for deposit insurance tial male clients? To middle-income people? To for MFIs that is too low for them to attract larger organizations, institutions, and businesses oper- savers. That can create a problem with far-reaching ating in the MFIs’ service areas? consequences because MFIs serving poor voluntary • Savers who are not poor tend to demand indi- savers need the accounts of larger savers. vidual loans (as do many low-income savers as In their role as credit providers, some institutions well). A potential client who wants to save specialize in microcredit while others serve a wide $1,000 and also to borrow is not likely to agree range of borrowers, including low- and lower- to join a solidarity group to obtain the maximum middle-income clients. But the options for savings $100 loan available to new borrowers. Under mobilization are different. Regulated commercial such circumstances, the potential client is quite microfinance institutions that want to meet local likely to take his savings elsewhere (even back savings demand and plan to fund their microcredit home). Before opening its facilities for public portfolios with voluntary savings must serve a wide savings, the newly regulated institution needs to cross-section of savers. Commercial microfinance thus design individual loan products, and must also refers to profitable financial intermediation between make sure that its staff has been well trained and borrowers with loans up to a cutoff point set by the carefully tested in assessing the creditworthiness institution (which can vary widely) and all locally of individual borrowers and their enterprises. available savers. Such an institution should ask itself: Do our loan officers really know how to evaluate the credit- Principle 6. The numbers of borrowers can be worthiness of individual loan applicants? Do they controlled by the numbers of loans approved, know how to collect individual loans? Do our but voluntary savers cannot be turned away managers understand that some of the institu- without widespread and long-term negative tion’s traditional group loan customers may, for effects. This fundamental difference can result good reasons, prefer individual loans once these in rapid, and largely uncontrollable, growth in are offered? Is there a plan for allowing such the client base when a newly regulated MFI shifts, and has the potential cost been analyzed? opens appropriately designed and effectively • Have staff members at regional and branch delivered deposit facilities to the public—and offices understood and internalized the institu- is quickly swamped with savers. tional changes required to mobilize public sav- ings effectively, and are they implementing these In aggregate, financial institutions that offer in practice? This often takes considerable time. voluntary savings services suitable for low- and Mobilizing Savings from the Public | 11 lower-middle-income people have significantly which would create severe long-term problems for more savings accounts than outstanding loans. the MFI, and also defeat its mission. Thus, rapid Many such institutions also have higher volumes of client growth is likely to occur in an MFI offering savings than of loans. attractive savings products and services soon A recent study by the Consultative Group to after these are made available to the public. How- Assist the Poor (CGAP) on loans and savings ever, such large and essentially uncontrollable accounts in more than 3,000 “alternative financial growth carries substantial financial, operational, and institutions” (AFIs)—institutions that focus on strategic risks. clients who are at an income level generally below Yet considerable evidence demonstrates that that of commercial bank clients—found that “on an rapid growth in savings has been achieved by lead- aggregate basis, savings accounts in AFIs outnum- ing MFIs of various types. To give an idea of possi- ber loans by about four to one. This is a world- ble growth curves, box 1.1 provides examples of wide pattern that does not vary much by region” rapid growth in different kinds of institutions. Not (Christen, Rosenberg, and Jayadeva 2004, p. 7). coincidentally, all have excellent management and The study found more than 152 million active loans all are financially self-sufficient. Their rapid growth (disbursed but not repaid or written off) and more in savings (along with simultaneous growth in lend- than 573 million savings accounts in the AFIs cov- ing and fundamental changes in the organizations) ered. These totals include loans and savings made enormous demands on the high-quality accounts in MFIs; in cooperatives and credit management of these institutions. Extraordinary unions; and in rural, state, agricultural, develop- management skills and commitment were essential ment, and postal banks.9 While the income levels of for the achievements of each of these institutions. the clients holding these savings accounts and loans Even then it was difficult. Although each still faces in AFIs are not available, “it is clear that AFIs, challenges (of different kinds), all these institutions including those not usually thought of as microfi- are now industry leaders. nance providers, serve a very large number of poor In preparing to collect and intermediate public or very poor clients” (Christen, Rosenberg, and savings, critical questions need to be asked—by Jayadeva 2004, pp. 5–6). There is no doubt that both the transforming institution and its country’s savings accounts in financial institutions are in high supervisory authorities—well before the MFI is demand by low- and lower-middle-income people licensed to collect and intermediate public savings: in developing countries around the world.10 Thus, when an MFI that has been transformed • Can the institution manage and finance such from a microcredit organization first offers well- rapid—and largely uncontrollable—growth in designed and effectively delivered voluntary savings savings? products and services to the public—especially in • Can the MFI coordinate and manage the differ- areas with substantial unmet demand for savings ent types of organizational, operational, and atti- facilities—the institution may quickly find itself with tudinal changes that are required for a financial large numbers of new savers. intermediary? This is the second crucial reason that basic insti- • Can it manage the many changes in operating tutional change occurs in transformed institutions. procedures that must be instituted and main- Microcredit organizations can control the number tained? of their clients because they are borrowers, and it is • Can it maintain a high-quality loan portfolio the MFI that determines how many loans it makes. while investing the substantial human and finan- But regulated intermediaries cannot limit the cial resources needed to introduce and interme- number of savers, except by driving them away— diate voluntary savings from the public? Box 1.1 Examples of Rapid Growth in Voluntary Savings in Different Types of Microfinance Providers

Bank Rakyat Indonesia annual edition of Market Intelligence: The Business and In 1983 the microbanking system of the then-failing, Finance Journal that surveys and rates banks in Kenya, state-owned Bank Rakyat Indonesia (BRI) had rated Equity Bank third out of 44 banks. By 2005, Equity U.S.$18 million in savings after a decade of offering vol- Bank’s savings had jumped to U.S.$121 million in untary savings services in more than 3,600 bank units 556,000 accounts—a growth in seven years of nearly located in all the country’s subdistricts (the number of fourteen times the number of accounts and more than accounts is not known). With interest on loans set by seventeen times the value of savings. The average the government at 12 percent and interest on savings account balance was U.S.$217 (47 percent of Kenya’s at 15 percent per year (and other major mistakes), this 2004 per capita GNI of $US460). was a savings program that could only fail. In addition, Three Bolivian Regulated Financial Institutions loan defaults were high and losses large. Then in 1984, Three Bolivian NGOs that transformed to regulated BRI’s loss-making, heavily subsidized microfinance pro- financial institutions (partly to be permitted to mobilize gram was converted to a commercial microbanking voluntary deposits from the public) show similar trends, system. As part of the reforms, BRI totally revamped its operating in what is perhaps the world’s most compet- approach to voluntary savings and began pilot projects itive microfinance market. in a major new microbanking savings initiative. Ten Banco Los Andes Procredit, begun in 1992 as the years later, by the end of 1993, the microbanking sys- NGO Caja Los Andes, was licensed in 1995 as Bolivia’s tem had U.S.$2 billion in 11 million accounts, and by first regulated nonbank financial institution (Fondo 1996 the microbanking system had U.S.$3 billion in 16 Financiero Privado, or FFP). In 1996 Caja Los Andes FFP million accounts. The number of savings accounts and had U.S.$3 million in savings in about 400 accounts, the rupiah value of savings continued to increase sub- with an average balance of U.S.$7,497. However, by stantially throughout the severe Asian financial and 2004, Caja Los Andes FFP had more than U.S.$71 million economic crisis of the late 1990s (see Robinson 2002b). in nearly 54,000 savings accounts. The average savings As of 2005, BRI’s microbanking system had U.S.$3.7 bil- account balance was U.S.$1,325 (138 percent of lion in 32 million savings accounts. The average savings Bolivia’s U.S.$960 GNI per capita in 2004). At the start of account balance in 2005 was U.S.$115 (10 percent of 2005, Caja Los Andes FFP was licensed as Banco Los the country’s 2004 per capita gross national income Andes Procredit. (GNI) of U.S.$1,140). BRI’s microbanking system, which Fondo Financiero Privado para el Fomento a Inciati- has been profitable for more than 20 years, now oper- vas Económicas (FIE), established as an NGO in 1985, ates the largest financially self-sufficient MFI in the became a regulated nonbank financial institution in world. It is also the first microfinance intermediary to 1998. That year FIE had U.S.$7.8 million in 121 savings offer shares broadly in the world’s main financial mar- accounts, with an average savings balance of kets. These two points are, of course, directly related. U.S.$64,425. By 2005, it had U.S.$32.7 million in nearly 61,000 savings accounts, with an average savings bal- Equity Bank (Kenya) ance of U.S.$539 (56 percent of 2004 GNI per capita). In 1994 Equity Building Society (EBS) in Kenya began its Fondo Financiero Privado PRODEM, begun in 1986 conversion from a failed mortgage lender to a com- as an NGO, was licensed as a nonbank financial institu- mercial microfinance institution. EBS had mobilized vol- tion in 1999. In 2000, PRODEM FFP had U.S.$20 million untary savings between 1984 and 1993, but the institu- in 854 savings accounts, with an average balance of tion had a narrow product focus and its managers and U.S.$23,937. But by 2004, it had nearly 120,000 savings staff knew little about client demand. Savings stagnat- accounts, with an average balance of U.S.$511 (53 per- ed. Then a new management team took over and cent of GNI per capita). began to revise EBS’s products and services, with the result that savings grew from U.S.$3 million in 12,000 Sources: BRI unit bank monthly reports and other BRI data; Equity accounts in 1994 to U.S.$7 million in 41,000 accounts in Bank data; The MIX Market 2005; Market Intelligence 2005. 1998. By 1999 EBS was ready to begin full-scale, client- a. MicroSave, a large program funded by the United Kingdom’s focused savings mobilization methods—learning about Department for International Development (DFID), CGAP, and others, customer needs and designing and delivering products was instrumental in helping EBS learn how to understand their clients’ tailored to client demand.a At the end of 2004 EBS was needs and to design appropriate products and services for the micro- licensed as Equity Bank, and by mid-2005, the special finance market.

12 Mobilizing Savings from the Public | 13

Institutions that do not prepare adequately to Principle 7. Savings is not only a service and a meet these challenges and risks can find themselves source of funds, but also a liability. in considerable difficulty. The financial risks include liquidity and portfolio risks. As noted, serving only MFIs that mobilize savings from the public need poor savers can raise liquidity risk because with- to pay careful attention to protecting savers’ funds drawals tend to cluster at certain times of the year. from risks that include internal corruption, theft, An increase in portfolio risk while introducing pub- loan defaults, investment losses, and others. MFIs lic savings is more common than is often realized. tend to concentrate on preventing some of these The process of introducing savings to the public by risks, but may not focus sufficiently on all. Yet they newly regulated MFIs is sometimes rushed by the are vulnerable to all these potential dangers, and MFIs’ managers or boards who want to finance continual vigilance is required for all types of risk. an expanding loan portfolio quickly, and who do not adequately understand the risks of improperly • Internal fraud: A corporate culture of trans- sequencing the introduction of savings (see appen- parency and accountability is required of MFIs dix 1, Sequencing the Introduction of Public Sav- for many reasons, but it is especially important ings in Regulated MFIs). Multiple problems may for deposit-taking institutions and financial inter- occur, requiring correction over a prolonged mediaries. Internal corruption is, of course, a period. The result may be an overload on managers potential problem for MFIs and also a risk and staff, and as has happened in some institutions, for savers. Strong effective management, a clear a rapid decline in loan portfolio quality—which may policy of delegating responsibility and holding then take substantial amounts of time and resources managers and staff accountable for their deci- to overcome. The lesson here cannot be overem- sions and actions, appropriate management phasized: do not rush the sequencing in introduc- information system (MIS), careful internal ing savings facilities to the public. supervision and controls, and a promotion Operational risks include human resources risk and incentive system designed to encourage (managers and staff who are poorly trained and employee loyalty to the MFI can all help to insufficiently motivated to undertake their new prevent internal fraud. responsibilities), management information systems • Security measures: Additional and improved secu- and other technology risks, and fraud risk. Strategic rity measures are needed when an MFI begins risks, generally the most serious for newly trans- collecting and intermediating public savings formed institutions, cluster around risks of gover- (safes, guards, methods for transporting cash, nance, management, and reputation. and the like). Voluntary savings mobilization from the public is • Loan defaults: Nonperforming loans can also put not a matter of adding a few products to a micro- savers’ money at risk. As discussed, it is crucial credit organization. If successful, it inevitably and for an MFI introducing voluntary savings prod- irreversibly changes the institution, though not its ucts and services to maintain high loan portfolio mission. Those that are not prepared for such changes quality. Before introducing public savings, trans- should not undertake to collect savings from the pub- formed MFIs must have effective procedures in lic. However, MFIs that are willing and able to make place for borrower selection and loan recovery the changes needed to overcome the risks can profitably (including collection of individual loans); accu- attain wide outreach as financial intermediaries rate, transparent accounting and reporting sys- and can serve as models of the industry for other tems; and qualified, well-managed internal institutions. supervision and audit. 14 | Transforming Microfinance Institutions

• Losses from investments: Recently transformed overlap. The management and staff of transformed MFIs are generally not experienced in investing institutions need to learn how to serve a wide range excess liquidity generated by public savings. Yet of clients profitably. The depth and extent of per- such investment requires considerable attention sonnel retraining needed for this change to be made and expertise. This is not yet a widespread risk effectively is rarely appreciated at the start. among transformed MFIs because most are rela- tively new and do not have substantial excess Serving a wider market. Most transformed MFIs liquidity. It is a significant risk, however, for beginning public savings mobilization have consid- some older MFIs—and it soon will be a risk for erable experience with the microcredit market an increasing number of transformed MFIs. but, as noted, they usually have little knowledge of • Budgeting for new operating costs: Common collecting or intermediating voluntary savings. problems in transforming microcredit organiza- Thus, managers and staff need to be trained in tions include a propensity to plan separately for developing savings products and services appropri- savings and loans, and sometimes a refusal to ate for all types of savers. They need training in change traditional loan terms, procedures, and how to identify, talk with, and mobilize savings interest rates. Financial intermediaries must set from larger savers. They usually also need to be (and adjust as necessary) the spread between trained in evaluating loan applicants for individual interest rates on loans and savings so that it is loans, and in how to collect the loans. Not all sufficient for profitability. This includes having a regional and branch managers and staff can carry spread that is adequate to cover the expenses out these new activities effectively, even after train- incurred in keeping savers’ money safe. New cost ing. Some managers may have to be retired, trans- issues may require changes in the institutions’ ferred to a different type of job, or phased out of traditional loan products, as well as improve- the institution. ments in its overall efficiency. Product design, pricing, and delivery. Training in A successful intermediary focuses on all the risks multiple new concepts and activities is needed to pertaining to its liabilities—and it allocates suffi- ensure that the managers and staff of a transform- cient funds and human resources to do so effectively. ing MFI are capable of designing and delivering It designs, prices, and manages its savings and lend- appropriate products, and of reporting and remedy- ing products together. ing any important design flaws that may be discov- ered in the course of product delivery. Both class- room and on-the-job training are needed in market Principle 8. New kinds of products and research, product costing and pricing, and in devel- services, a wider range of clients, and larger- oping and implementing new operational proce- scale operations require a major effort to dures and manuals. The training must also focus on develop new training and incentive programs changes in internal communications, backroom for management and staff. operations, and management information systems; on accounting, reporting, and audit systems; and The market served by commercial microfinance on internal controls, as well as on instituting intermediaries—low- and lower-middle-income and operating new security measures. And training borrowers (men and women), and savers from all must include rigorous procedures, including client income levels—is quite different from that served feedback, for monitoring and evaluating perform- by most microcredit organizations, though there is ance results. Mobilizing Savings from the Public | 15

Trainers of trainers. Because so much that has to Newly regulated institutions that want to mobilize be learned is unfamiliar to newly transformed public savings need to learn how to serve a wide range MFIs, those planning to collect savings from the of clients profitably, and how to make (and collect) public must make a special effort to find trainers of individual loans. New kinds of training are essential, trainers with the right kinds of backgrounds and as are desirable and effective performance-based skills, and they must then develop their own in- incentives. These should not be based on savings house trainers. Their previous trainers are often performance alone, however, because portfolio quality not competent (and are sometimes unwilling) to (and other performance indicators) may then train staff in savings mobilization, financial inter- deteriorate. mediation, and individual credit products. Some can learn, but finding suitable trainers can be difficult. Principle 9. MFIs starting to collect savings from the public should offer a few well- Performance-based incentives. Attractive incentives designed savings products and, if they do for management and staff are essential. For regional not already have one, a general purpose and branch offices, these should be provided to individual loan product. The increasingly employees based on the performance of each common view—that a wide choice of products branch, sub-branch, or other lowest-level unit that is important—should be avoided. delivers financial services. Incentives for the staff of each lowest-level unit that meets its goals should When beginning the mobilization of public savings, include both monetary bonuses and institutional MFIs should offer a few carefully designed savings recognition. Many kinds of incentive schemes are products so that savers of all types can customize used by MFIs (see Holtman 2003). Some may work their use of these products to meet their own needs. better in some regions and cultures than others. One If the institution does not already provide individ- that has worked extremely well for 20 years in a very ual loans, these should be added. As discussed, the large institution is the incentive system developed by products should be designed and priced together to Indonesia’s BRI (Robinson 2002b). There the enable both appropriate coverage and institutional incentive payment, a percentage of the unit’s profits, profitability. is divided among all managers and staff who work at A savings account permitting unlimited transac- a particular unit, in proportion to their salaries. In tions, a fixed deposit account (which includes addition, everyone who receives an incentive bonus options for relatively short maturities), one or two is formally recognized at a ceremony presided over other savings products, and facilities for remittances by BRI’s highest-level managers. The incentives are and transferring funds are sufficient in the early based on the overall performance of each unit, with stages. These basic products must be carefully various weightings given to increases in the numbers designed for use in different combinations for dif- of loans and savings accounts, growth in amounts of ferent purposes by all types of savers—poor and savings and outstanding loan portfolio, the quality nonpoor, individuals and institutions. of the portfolio, and the administrative performance Introducing too many savings products makes of the managers and staff. Unit supervisors at branch sub-branch and branch management too complex level are also given incentives when the units for and expensive, and many products are not necessary which they are responsible meet their goals. Further for most savers. What is needed are a few comple- incentives are provided to units (and their branch mentary products, each of which is in high demand. supervisors) that are judged best in their region and Savers can then customize their use of these best in the country. products to meet their own needs, and they can 16 | Transforming Microfinance Institutions reconfigure the ways in which these accounts are ment, housing, and ceremonies and pilgrimages are used as their needs change over time. popular, as are housing and education loans. Insur- For many years, product design was neglected in ance products are also often in high demand, but microfinance. Now the pendulum has swung, and these are generally best offered through MFI link- product design is too often overemphasized by MFI ages with appropriate insurance companies rather managers who sometimes appear to think that the than by the MFIs directly. race is won by the MFI with the largest number of Thus, the key to large-scale savings mobilization products. Well-designed savings products are essen- from the public is a few well-designed and effectively tial, but they are only one element in a much larger delivered products that clients can use to customize set of requirements for successful mobilization of their savings portfolios in ways that meet their partic- savings from the public—many of which tend to be ular needs. The MFI should not undertake to offer overlooked as increasing emphasis has been placed many products simultaneously, especially in the begin- on designing multiple products. Product delivery is ning. Too many products can lead to strains on man- far more difficult than product design. Convenience agement and staff capacity that negatively affect both of sub-branch location and opening hours; attitudes the MFI’s performance and its client service. Consis- of managers and staff toward clients; MIS, space tent, high-quality delivery of a few complementary use, asset-liability management liquidity, and cash products in high demand is essential. Others can be management; efficiency of operations (for example, gradually added later, as demand and costs become short waiting periods for savers who want to deposit better understood. or withdraw, and an effective service for remit- tances); quality of administration; quality of the Principle 10. Mobilizing savings from the loan portfolio; trustworthiness of the institution; public takes considerable time and proper and many other factors are crucial to capturing and sequencing. It should not be rushed to finance maintaining public savings. Getting the structure expanding portfolio requirements or for other and operations of these interlinkages right—which reasons. requires experienced, skilled management at all levels—is far more important than a wide range of Most transforming microcredit organizations have products. The race is generally won by the MFI that little understanding of how to sequence the intro- demonstrates the best delivery of a relatively few duction of mobilizing savings from the public. Yet well-chosen products. this is a critical process that takes considerable time, As discussed, the newly regulated institution also effort, human and financial resources, and patience. needs to offer individual loans, which will be in Assuming that the basic preconditions have been demand by some savers—and the MFI must antici- met (Principle 3), the sequence starts with training, pate that some of its group borrowers may want to demand research, product design and preliminary move to individual loans. costing, further training, and pilot projects. Next Once the savings program is well established and are revisions to products, delivery systems, organi- the transformed institution has learned to make zation, management, and others, as needed; then and collect individual loans, other products can be come more training, a gradual rollout, trou- added. If not already offered, remittances and bleshooting, more revisions, more planning, and money transfers should be added, as these are par- finally implementation of market penetration ticularly important for the microfinance market. methods. All are required and in the appropriate Special fixed deposit accounts for education, retire- sequence (see box 1.2). Mobilizing Savings from the Public | 17

Box 1.2 Sequencing the Introduction of Public Savings in Regulated MFIs: 15 Steps

Appropriate sequencing is crucial for MFIs that want 7. Conduct the first pilot project, ensuring that to add savings services for the public to their micro- adequate resources are available (and are used), credit portfolios. Sequencing errors can cause mul- both for the pilot and for its close supervision tiple, severe, and extended setbacks. Not every and regular monitoring. transforming MFI needs to follow every step listed 8. Assess pilot results and revise products, pricing, below (some MFIs may have already carried out operations, MIS, and so forth, as necessary. If a some of the early steps), but careful attention to the second pilot is needed, which is highly likely, different stages of introducing savings facilities is begin the planning and preparations for step 9. essential. 9. Plan the second pilot, selecting branches locat- ed in different environments, and train man- 1. Assess internal capabilities, identify gaps, agers and staff of the pilot branches. recruit new staff members as required, and 10. Implement and evaluate the second pilot. retain outside experts as necessary. 11. Train the trainers of the trainers in preparation 2. Conduct research on demand among potential for the rollout phase. savers of different kinds, and on the supply of 12. Expand gradually to all branches, training man- savings facilities among competitors. agers and staff in each location. Do not rush this 3. Plan the pilot project, and design and price step! products and services for the pilot. 13. To penetrate the market, develop a detailed, 4. Determine whether the necessary institutional systematic approach to identifying potential capacity is in place to open savings facilities for savers and mobilizing their savings. the public. Create a checklist and make sure 14. Select a pilot area, train managers and staff, that the tasks are completed before introducing and conduct a pilot in market penetration. Eval- savings to the public. uate results, revise methods, and gradually roll 5. Develop criteria for a pilot project site and out to all the MFI’s branches. select the pilot branch. 15. Develop appropriate strategies for investing 6. Prepare for the first pilot project—a complex excess liquidity. and multifaceted task. Source: Author.

These steps are discussed in detail in appendix 1 the trouble? What difference does it make if large- to this book, Sequencing the Introduction of Public scale financial intermediaries fund loans with savings Savings in Regulated MFIs. collected from the public, and serve low-and lower- middle-income households? The short answer is that commercial microfinance makes a difference— Who Benefits? and that it benefits virtually everyone involved. MFI clients benefit in multiple ways The emerg- No one has ever said that transforming from a ing microfinance industry increases the options and microcredit organization to a regulated financial the self-confidence of large numbers of clients from institution is simple—or that mobilizing and inter- low-income households by making available to mediating savings from the public is easy. These are them a set of financial instruments—savings, credit, not activities for the faint of heart. But is it worth all money transfers, and other products. These are 18 | Transforming Microfinance Institutions designed and implemented so that clients can select kinds of deposits. In contrast to voluntary savings, which products they want and can then customize mandatory savings, required by many microcredit product use in ways that meet their own particular organizations as a condition of receiving a loan, are, from the clients’ perspective, largely a cost of the needs. This approach helps such people to expand loan; they are not discussed here. and diversify their enterprises and decrease risks, to 3. Such institutions include banks of various kinds, non- store their excess liquidity safely and obtain returns bank financial institutions, credit unions, financial on their savings, and to hold savings accounts that cooperatives, and others—including some in devel- are legally recognized assets. oped countries. Microfinance providers of these kinds Institutions providing commercial microfinance can select the aspects of savings mobilization dis- services have been able to grow to scale profitably cussed here that may be most relevant for their par- ticular needs (which will vary from one institution to and to become viable for the long term. Efficiency another). increases with growing competition, benefiting 4. The term large-scale microfinance institution, as used both the financial institutions and their clients. here, is broadly construed to mean an institution that Governments benefit because they no longer provides microfinance services on a substantial scale, need to provide credit subsidies or cover the losses and that includes both specialized and nonspecialized of subsidized credit programs—and because the institutions. Large scale means coverage of millions of clients in large countries. For smaller countries and resulting savings can be used as needed for direct for middle- and high-income countries with limited poverty alleviation programs for the extremely poor. demand, large scale means outreach to a significant Economies benefit from increased production, portion of the microfinance market. Profitability from the new resources made available for invest- means covering all costs and risks without subsidy ment, and from improvements in equity. and returning a profit to the institution. Societies benefit because building inclusive finan- 5. There are sometimes exceptions to this list of savers’ cial sectors helps to create an enabling environment common requirements. One example is interest payments. Under Islamic (Sharia) law, money is not for the growth of social and political participation, considered an earning asset, and gaining income and of equity. through fixed interest payments is prohibited. But risk sharing and profit sharing between the owner of the capital and its user are encouraged. Thus, when Notes strictly observed, Islamic banking principles require adjustments to standard lending and savings prod- 1. In the banking industry a savings account refers to ucts, as well as to other banking instruments. Loans “money that is deposited in a bank, usually in small may be provided, but on a profit-sharing basis. While amounts periodically over a long period, and not sub- a fixed interest rate may not be paid on savings ject to withdrawal by check,” while the term deposit accounts, financial institutions can invest clients’ sav- refers to “an amount of funds consisting of cash ings in industries that comply with Sharia law—and and/or checks, draft, coupons, and other cash items can then share the profits from these investments that may be converted into cash upon collection” with the savers. (Rosenberg 1993, pp. 107, 308). Because these 6. The ownership issue can also be exacerbated by dis- distinctions are not always relevant in the microfi- agreements between donors or international NGOs nance market and because others may be more that have established microcredit organizations that important, the terms deposit and savings (when used plan to transform to regulated MFIs, and the coun- to refer to accounts and services) are used synony- try’s regulatory authorities. The former may insist on mously here. maintaining 100 percent, or at least majority, owner- 2. The term public savings is sometimes used to refer to ship while the latter may require more diversified publicly owned savings. Here it refers to voluntary ownership. savings mobilized from the public; these savings may 7. This problem is, of course, not unique to microfi- be privately or publicly owned. Many MFIs have both nance. That people who are successful in envisioning Mobilizing Savings from the Public | 19

and building institutions are often not qualified to from the Field. Consultative Group to Assist the Poor manage these institutions once they have become Working Group on Savings Mobilization. Eschborn, large and complex is a fact well known to the business Germany: Deutsche Gesellschaft für Technische world. Zusammenarbeit (GTZ). 8. The discussion in principles 5 and 6 is based in part Hannig, Alfred, Sylvia Wisniwski, and Edward Katimbo- on Robinson 2002a. Mugwanya, eds. 2000. “How to Regulate and Super- 9. The terminology used in the CGAP study differs vise Microfinance?—Key Issues in an International somewhat from that used here. In this chapter MFI is Perspective.” Kampala, Uganda: Bank of Uganda— used, for convenience, to refer to all types of microfi- German Technical Co-operation Financial System nance providers, both those that specialize in micro- Development (FSD) Project. FSD Series No. 1. finance and those that serve a wider range of clients. Holtmann, Martin. 2003. “A Toolkit for Designing Staff In contrast, the CGAP paper uses MFI in a restricted Incentive Systems.” Version 1. MicroSave: Nairobi, sense to mean institutions that specialize in microfi- Kenya. nance, while AFI is used there to refer to the broad Market Intelligence: The Business and Finance Journal. category of institutions (including MFIs) that focus 2005. “The Banking Survey: 2005.” on clients generally below the level served by com- MicroRate. 2003. “Adjusted Comparison Table: June mercial banks. Both the term MFI as used here and 2003.” Available at www.microrate.com. the term AFI as used in the CGAP study include institutions such as NGOs, financial cooperatives and MicroSave. 1999. “Savings in Africa: A Collection of Sav- credit unions, rural and agricultural banks, postal ings from MicroSave.” Kampala, Uganda. savings banks, and others. ———. 2001a. “Are You Really Ready? The Potential 10. See also Robinson 2001, 2002b; MicroSave 2001d; Pitfalls of Savings Mobilisation.” Nairobi, Kenya: Mutesasira 2000; Rutherford 2000, 2001; and MicroSave. Wright 1999c. ———. 2001b. “Potential Products and the Product Development Process.” Nairobi, Kenya: MicroSave. ———. 2001c. “Regulation: The Conventional View v. References and Other Resources Poor People’s Reality.” Nairobi, Kenya: MicroSave. ———. 2001d. “Why Poor People Want/Need to Save... Adams, Dale. 1978. “Mobilizing Household Savings And How They Do It.” Nairobi, Kenya: MicroSave. through Rural Financial Markets.” Economic Develop- MicroSave and Uganda Women’s Finance Trust. 1999. ment and Cultural Change 26 (3): 547–60. “Vulnerability, Risks, Assets, and Empowerment—The ———. 1984. Do Rural Savings Matter? Studies in Rural Impact of Microfinance on Poverty Alleviation.” Finance, Economics and Sociology Occasional Paper Contribution to World Development Report 2001. 1083, Ohio State University, Columbus, Ohio. Kampala, Uganda: MicroSave and Uganda Women’s Branch, Brian, and Janette Klaehn, eds. 2002. Striking Finance Trust. the Balance in Microfinance: A Practical Guide to MIXMarket. 2005. The Microfinance Information Mobilizing Savings. Madison, WI: Pact Publications for eXchange. http://www.mixmarket.org/en/demand/ World Council of Credit Unions, Inc. demand.quick.search.asp. Christen, Robert Peck, Richard Rosenberg, and Veena Mutesasira, Leonard K. 2000. “Savings and Needs: An Jayadeva. 2004. “Financial Institutions with a ‘Double Infinite Variety.” MicroSave, Kampala, Uganda. In Bottom Line’: Implications for the Future of Microfi- MicroSave, “Potential Products and the Product nance.” CGAP Occasional Paper 8. Washington, DC: Development Process.” Nairobi, Kenya: MicroSave. Consultative Group to Assist the Poor. Mutesasira, Leonard K., and Graham A. N. Wright. 2002. Drake, Deborah, and Elisabeth Rhyne, eds. 2002. The “It is Expensive to Be Poor: Losses Suffered by People Commercialization of Microfinance: Balancing Business Saving in Uganda.” Kampala, Uganda: MicroSave. and Development. Bloomfield, CT: Kumarian Press, Mutesasira, Leonard K., H. Sempongi, D. Hulme, S. Inc. Rutherford, and G. Wright. 1999. “Use and Impact of Hannig, Alfred, and Sylvia Wisniwski, eds. 1999. Chal- Savings Services Among the Poor in Uganda.” lenges of Microsavings Mobilization: Concepts and Views Kampala, Uganda: MicroSave. 20 | Transforming Microfinance Institutions

Rhyne, Elisabeth. 2001. Mainstreaming Microfinance: Rosenberg, Jerry M.1993. Dictionary of Banking. New How Lending to the Poor Began, Grew, and Came of York: John Wiley & Sons. Age in Bolivia. Bloomfield, CT: Kumarian Press. Rutherford, Stuart. 2000. The Poor and Their Money. Robinson, Marguerite S. 1994. “Savings Mobilization New Delhi: Oxford University Press. and Microenterprise Finance: The Indonesian Experi- ———. 2001. “Savings and the Poor: The Methods, Use ence.” In The New World of Microenterprise Finance: and Impact of Savings by the Poor of East Africa.” In Building Healthy Financial Institutions for the Poor, ed. “Why Poor People Want/Need to Save . . . And How María Otero and Elisabeth Rhyne. West Hartford, CT: They Do It.” MicroSave, Nairobi, Kenya. Kumarian Press. Vogel, Robert C. 1984. “Savings Mobilization: The For- ———. 1997. “Introducing Savings in Microcredit Insti- gotten Half of Rural Finance.” In Undermining Rural tutions: When and How?” CGAP Focus Note 8. Development with Cheap Credit, ed. D. W. Adams, Washington, DC: Consultative Group to Assist the D. H. Graham, and J. D. Von Pischke. Boulder, CO: Poor. Westview Press. ———. 2001. The Microfinance Revolution, vol. 1. Sus- Wisniwski, Sylvia. 1999. “Microsavings Compared to tainable Finance for the Poor. Washington, DC: The Other Sources of Funds.” Consultative Group to Assist World Bank and Open Society Institute. the Poor (CGAP) Working Group on Savings Mobi- ———. 2002a. “Introducing Voluntary Savings from lization. Eschborn, Germany: Deutsche Gesellschaft the Public in Regulated Microcredit Institutions: für Technische Zusammenarbeit (GTZ). What are the Risks?” Shorebank Advisory Services, Wright, Graham A. N. 1999a. “A Critical Review of Chicago, IL. Savings Services in Africa and Elsewhere.” Kampala, ———. 2002b. The Microfinance Revolution, vol. 2. Uganda: MicroSave. Lessons from Indonesia. Washington, DC: The World ———. 1999b. “Dropouts amongst Ugandan Micro- Bank and Open Society Institute. Finance Institutions.” Kampala, Uganda: Centre for ———. 2004. Mobilizing Savings from the Public: Basic Microfinance. Principles and Practices. Kampala, Uganda: USAID- ———. 1999c. “Necessity as the Mother of Invention: funded Support for Private Enterprise Expansion and How Poor People Protect Themselves Against Risk.” Development (SPEED) project and Women’s World Kampala, Uganda: MicroSave. Banking. http://www.microfinancegateway.com/ ———. 2000. Microfinance Systems: Designing Quality content/article/detail/23749. Financial Services for the Poor. London and New York: Robinson, Marguerite S., and Graham A.N. Wright. Zed Books; Dhaka: University Press. 2002. “Mobilising Savings.” MicroSaveBriefing Note 3, Nairobi, Kenya. Chapter 2 Regulation and Supervision The Policy Framework

inancial services to poor people include not Views regarding the role of financial systems in only small working capital loans but also sav- poverty alleviation underwent profound changes Fings services, payment transfers, loans for con- during the past decades. Until the 1990s, in many sumption purposes, housing loans, insurance facili- developing countries, vast amounts of mostly subsi- ties, and more. Furthermore, microfinance services dized government funds were channeled to farmers can be offered by a wide range of financial institu- and small enterprises, often for specific targeted tions ranging from commercial and public banks, activities. During the 1990s and more recently, a savings and loan cooperatives, nongovernmental new approach has emerged that focuses on the per- organizations (NGOs), and others. Given the diver- formance of financial institutions in delivering serv- sity of financial services to the poor and the institu- ices to segments of the population that have little or tions that offer these services, microfinance should no access to finance. This change is substantial, with be seen as an integral part of a country’s financial some observers referring to it as a “paradigm shift” system.1 in development finance. The financial system includes financial institu- Achieving a conducive policy and legal frame- tions, financial markets, and financial instruments, work is generally believed to be a better way to pro- as well as the legal environment, financial policies, mote microfinance and increase the depth and and institutional frameworks. The integration of breadth of access to financial services (sometimes microfinance into a country’s financial system referred to as “financial deepening”) than for gov- requires a strategy that takes into account the over- ernments and central banks to directly participate in all policy and legal framework, markets and instru- market transactions. It is further believed that a ments, as well as the state of development of the favorable policy environment is the prerequisite microfinance industry. for the development of viable and sound financial

This chapter was written by Gabriela Braun and Alfred Hannig of GTZ. They would like to thank David Kalyango, Assistant Chief Accountant, Bank of Uganda, and Stefan Staschen, consultant to GTZ, for their inputs and for review- ing this chapter.

21 22 | Transforming Microfinance Institutions institutions operating in an efficient financial system appreciate the different risk profile of microfinance that serves the significant demand of various un- institutions. banked markets. Finally, there is agreement, for the Thus, this chapter presents an outline to design most part, that the need for regulation and supervi- a regulatory framework that separates microfinance sion arises when microfinance institutions (MFIs) services from the provision of other financial servic- take deposits from the public. es and as such discusses how to develop or revise Although there is general consensus on the need separate legislation for microfinance. Even if stake- for a favorable policy environment for microfinance, holders determine that separate legislation is not there is no current consensus on how to create this required, much of this chapter will still be of inter- environment. In particular, there are competing est because there is still the need to understand the views on whether microfinance should be subjected unique aspects of MFIs if they are to be licensed to specialized legislation and regulations or whether and supervised under existing legislation or under MFIs should be regulated under the existing frame- legislation adapted to microfinance. work in a country. “Microfinance services can be In part due to political pressure caused by often provided under a wide range of institutional high but unclear expectations regarding the pur- models, which are regulated under laws as different pose of microfinance relative to poverty alleviation, as a banking law, a cooperative law, a specific micro- governments often make hasty attempts to pro- finance law, or any other law defining a lower ‘tier’ duce a specialized framework in a short time, or to of financial institutions” (Staschen 2003, p. 2). license MFIs under the existing framework. This The decision about whether to introduce a new can result in microfinance regulation and supervi- law needs to consider the context of each country.2 sion that is ill-suited both to the developmental In Uganda, as in many other countries, the decision stage of the industry as well as to the capacities of was made to develop separate legislation to regulate the supervisory authorities charged with oversee- microfinance—this, however, is only one possible ing microfinance. approach. It may be easier, in fact, to adapt existing It is imperative, therefore, that the introduction legislation than to promulgate a new law. Adapting of microfinance legislation follows a systematic existing legislation could involve amending the approach. In this chapter, three areas are presented law or issuing microfinance specific regulations or that must be addressed to successfully introduce both.3 However, both options may suffer from and implement an adequate regulatory framework politicalization and consume a fair amount of time, for microfinance: policy; legislation, from both or in some cases, may not be possible. strategic and practical viewpoints; and supervision. Although this book does not advocate that microfinance be regulated only under a specialized law (rather than the existing framework), it does Key Policy Issues emphasize the need to understand how microfi- nance differs from traditional financial services and To begin, a number of key policy issues need to how effective regulation and supervision should be clarified and agreed upon among major stakehold- implemented. The underlying assumption is that ers, including government, investors, the central institutions conducting “microfinance business,” bank and other supervisory bodies, practitioners, whether solely or as part of a larger portfolio, may and international donors contributing to the sector. be subject to regulatory provisions that differ from Whether the process of creating a legal framework traditional banking regulation. At the very least, for microfinance should even be initiated depends the supervisory body needs to understand and on factors including existing government policies, Regulation and Supervision | 23

Box 2.1 Consultative Process in Uganda

In Uganda, discussions on microfinance regulation which was passed by Parliament in November 2002 started in 1996, long before the specialized microfi- and came into effect in July 2003. nance law was finally passed. Initially, there was a During this time, the culture of consultation lack of clarity and some confusion regarding key became deeply rooted among microfinance stake- development issues of the industry. In particular, the holders in Uganda. All important industry issues purpose of regulating MFIs was not well understood. (for example, outreach, credit reference systems, In 1997, the government set up the Microfinance capacity building for MFIs, consumer protection) Forum (MFF) chaired by the Ministry of Finance, were discussed in the MFF or subcommittees on a Planning and Economic Development where gov- monthly or quarterly basis. The culture of consulta- ernment, donor, and MFI representatives met to dis- tion not only contributed to a relatively smooth cuss how to develop an adequate legal framework passage through the legal process but also signifi- to include MFIs as full-fledged sustainable financial cantly improved donor coordination and effective- intermediaries. The central bank, as the responsible ness. The culture of consultation was also reflected supervisory body, took the lead in drafting a policy in the dialogue between the Bank of Uganda and paper, which was, after lengthy consultations with MFIs submitting applications for licenses as deposit- all representatives in the MFF, accepted by all stake- taking institutions. This contrasts with other coun- holders and approved by the cabinet in 1999. This tries where only after new legislation has been document provided the overall policy framework for introduced do the supervisory body and the practi- microfinance in Uganda including the guiding prin- tioners start discussions to better understand each ciples for the eventual microfinance law (Micro- other’s positions. Finance Deposit-Taking Institutions Act of 2003), Source: Authors.

the stage of development of the microfinance institutions; the protection of borrowers from high sector, and the capacity of regulators and supervi- interest rates; controlling MFIs, that are sometimes sors in the country. Given the differing agendas and seen as too far outside the formal financial sector; needs of various stakeholders, all must be consid- and facilitating access to additional funding sources. ered for the development of a vibrant and sustain- able microfinance industry, fully integrated into the Depositor Protection: Safety and Soundness country’s financial sector. of Financial Institutions The design of a comprehensive microfinance policy framework requires a consultative process Savings mobilization is attractive to MFIs for two among all stakeholders. Although this process is primary reasons: it can help an institution achieve time-consuming and costly, it is indispensable to long-term viability by providing a stable source of developing a consistent and sustainable long-term relatively low-cost funds, and it can drive large-scale approach for the creation of an effective microfi- outreach by broadening both the product array and nance industry. See boxes 2.1 and 2.2. the client base. At the same time, the mobilization The consultative process must recognize and take of savings introduces new risks for the institution, into account the motives of the various stakeholders most of which have implications for the larger to regulate the microfinance industry. The most financial system. common motives include the protection of deposi- Prudential regulation is defined as a set of clear tors through the safety and soundness of financial and fair rules governing the intermediation of 24 | Transforming Microfinance Institutions

risk and consequently do not need protection Box 2.2 Steps for Launching a from a public agency. Accordingly, prudential regu- Consultative Strategy lation is largely aimed at protecting depositors, not When launching a consultative process the fol- borrowers. lowing steps may be considered: The failure of a financial institution affects not only the fortunes of its shareholders and depositors • Map existing legal and regulatory framework but can affect the stability of the whole financial sec- currently applied to financial service providers. tor. Therefore, the regulator’s emphasis is on insti- • Map existing means of delivering and tutional sustainability and soundness of financial providers of microfinance services in the country. operations to ensure the stability of the financial • Articulate broad goals of the legal and regu- system. However, the extent to which a failed MFI latory environment for microfinance. can pose a threat to the overall stability of the finan- • Assess adequacy of existing legal and regula- cial system depends highly on context. The scale of tory framework for needs of microfinance microfinance in the economy, the size of the partic- industry and identify legal or regulatory ular MFI, and the scope of its integration into the bottlenecks or limitations, if any, that have payment system are some of the factors that will slowed development of the microfinance define the degree of systemic risk. industry. • Determine which government authorities and bodies are likely to have an interest in this Borrower Protection: High Interest Rates area. • Determine which nongovernment authorities Another frequent argument for the introduction of are also likely to have an interest, such as a regulatory framework for MFIs is the need for donors, MFI practitioners, national microfi- consumer protection of borrowers from MFIs. Not nance associations (if any), downscaling com- surprisingly, many politicians and other stakehold- mercial banks, government-related funders of ers feel that poor borrowers should be protected microfinance, and others. from inappropriate or unethical lending practices. • Determine which political players and interest Sometimes these concerns focus attention on the groups will likely seek to participate in the interest rates charged by MFIs. Although it is consultative process. • Identify champions within and outside the certainly true that many MFIs charge high interest government who are likely to steer and lead rates, this is often, at least in part, attributable to the the consultative process once launched. high costs of microfinance operations relative to the size of the loans that generate revenue to cover Source: Authors. these costs. However, there are also cases where the high rates of interest charged on loan products by MFIs are due to operational inefficiencies and in financial resources between savers and investors. some cases even to exploitive practices. A question The purpose is to protect customer deposits from for policy makers, therefore, is whether to impose unsound lending practices. Depositors are general- interest rate limits or alternatively to advance an ly not in a position to monitor the risks taken by a environment that encourages MFIs (and other financial institution and to take appropriate correc- providers of finance to poor borrowers) to be trans- tive action (Diamond 1984; Staschen 1999). In parent about the pricing, terms, and conditions contrast, borrowers put the institution’s money at of their loan products so borrowers can make Regulation and Supervision | 25 informed choices. Governments can also contribute Facilitating Access to New Funding Sources to the lowering of interest rates by providing the From the practitioners’ perspective, transforming physical infrastructure necessary in rural areas into a regulated financial institution can increase (which would lower costs for the MFIs) and ensur- access to a broader array of funding sources; how- ing that legal policies are in place for effective financial ever, the types of funding sources available, such as services and that efficient capital markets are devel- deposits or certain debt facilities, may be restricted oped. In fact, it is generally accepted that usury laws by the type of license. Although the focus of this do not reduce borrowing costs to clients because book is on NGOs that transform into deposit- institutions need to earn enough revenue to be sus- taking regulated financial institutions, it is important tainable and will make up revenue through charges to note that not all MFIs are choosing to subject other than interest. themselves to bank regulation with the intent to take Another question is how best to ensure that bor- deposits from the public. Some, instead, subject rowers have the opportunity and channels for mak- themselves to securities regulation (Lopez 2005) to ing complaints about abusive and fraudulent prac- facilitate raising funds from the local or internation- tices.4 Prudential regulation and supervision by the al capital markets, and once this is in place, then banking supervisory authority is not the appropriate decide to transform into a bank. Such is the case of way to deal with this problem unless inappropriate Compartamos in Mexico, which initially changed lending practices put the profitability of a deposit- legal form (from an NGO to a Sociedad Financiera taking MFIs, and hence the safety of depositors’ de Objeto Limitado [SOFOL], which translates to money, at risk.5 Channels of communication for “a regulated financial institution with limited objec- borrowers need to be established separate from the tive”) to issue debt securities in the Mexican capital regulatory framework. market, and is now converting to a commercial bank to mobilize public deposits. In some countries, MFIs seek to be licensed by a government authority Control of MFIs because this is the only way to access funding In some countries, the introduction of microfinance provided by a wholesale refinancing institution (see regulation is driven by policy makers’ desires to the example of Peru’s EDPYME’s in box 2.3), or control NGOs and other semiformal microfinance because being regulated enhances MFIs’ reputations providers. An example is provided by Ethiopia, as sustainable financial institutions. where the central bank is mandated to license all Whatever the nature of the legal transformation, MFIs that extend small credit to rural farmers and such transformed MFIs typically are able to tap a urban entrepreneurs (Meagher 2002). Putting aside broader range of funding sources—savings, bonds, the question of whether central banks have the and equity provided by institutional and private capacity to supervise all MFIs, a regulatory frame- investors—than their charitable or not-for-profit work that aims at controlling all semiformal or counterparts. informal financial activities may prevent small and To summarize, prudential regulation in all its innovative forms of microfinance from emerging forms is often seen as an instrument to achieve and developing by overburdening MFIs with diverse objectives, such as protection of depositors, exhaustive regulatory requirements such as report- reduction of systemic risk, and promotion of safety ing mechanisms, operational standards, and busi- and soundness of the financial sector as a whole. ness limitations. This may impede the development Stakeholders should understand that prudential of an effective microfinance industry. regulation can contribute to the development of the 26 | Transforming Microfinance Institutions

Box 2.3 EDPYMEs in Peru

Through an amendment to its banking legislation in allowed to mobilize deposits if they have minimum 1995, Peru established a framework for NGO MFIs to capital of at least U.S.$1.35 million and receive an convert into regulated financial institutions called acceptable rating (B or higher) from a rating Entidades de Desarrollo para la Pequeña y Microem- agency recognized by the supervisory authority. As presa (EDPYME) (Development Entities for Small of 2004, no EDPYME had been cleared for deposit and Microenterprises). Concurrently, the Peruvian taking. Thus, this model is unlikely to provide a wholesale refinancing institution Corporación good example for promoting financial sector deep- Financiera de Desarrollo (COFIDE) (Financial Devel- ening, particularly for providing an incentive to opment Corporation) received considerable funding offer diversified financial services other than cred- from donor agencies and the Peruvian government, it. EDPYMEs have access to sufficient funding from which created pressure to on-lend to MFIs. However, COFIDE, so there is little incentive to seek investors since COFIDE was only allowed to lend to regulated or to go into the cumbersome business of deposit financial institutions, disbursement pressure consti- mobilization. Moreover, a wholesale financial insti- tuted a major factor in introducing the legal frame- tution should be in a position to evaluate the work. creditworthiness of the financial institution to Entry requirements for EDPYMEs are relatively which it lends money instead of shifting this task easy to meet. Minimum capital, for instance, is set to the banking supervisory authority. at U.S.$245,000, which is quite low in the Latin Source: Staschen 1999, p. 36; Meagher 2002, p. 21; and Jansson, American context. However, EDPYMEs are only Rosales, and Westley 2003.

microfinance industry by enabling strong MFIs to of a strategic microfinance policy framework. This access commercial funding or to mobilize deposits strategic framework will help stakeholders develop a (or both), but it cannot address all issues in the clear understanding of the different steps to promote development of the microfinance industry. The best microfinance and will lead to the formulation of a way to promote the industry is to design a holistic joint vision for the future of the industry and the strategic framework that clearly identifies the indus- financial sector as a whole. try’s development issues and that assigns responsi- If the introduction of prudential regulation is bilities to the relevant actors in resolving these found to be an appropriate measure for the devel- issues. This strategy should include key issues such opment of the microfinance industry, the various as capacity-building standards and the relevance of stakeholders should begin by addressing “who” and apex organizations, as well as the effects of interest “what” should be regulated and then address the rate restrictions and direct political interventions. roles and responsibilities of the various stakeholders including the government, regulatory and supervi- sory bodies, practitioners, and donors. The Strategic Approach to Regulation Who Should Be Regulated? Just as microfinance should be considered within the Only MFIs that intermediate deposits from the overall financial system of a country, microfinance public are likely to pose risks—either to depositors regulation should be understood as an integral part or to the systemic health of the financial sector at Regulation and Supervision | 27 large—and thus require prudential regulation and microfinance-specific provisions, which ren- supervision. Most credit-only MFIs do not need to ders the regulatory framework unattractive be subjected to prudential regulation for reasons for other types of financial institutions, leads explained above. MFIs to filter themselves into the most Any decision on introducing prudential regula- appropriate regulatory window. (Staschen tion and supervision should be preceded by a thor- 2003, p. 15) ough analysis of the actual state of the industry and the performance of the leading MFIs. If the leading The fundamental issue in seeking the most MFIs are not ready to transform into deposit-taking appropriate tiered approach is whether there are institutions, the high costs of introducing a new MFIs strong enough to obtain a license as a spe- framework and developing the adequate supervisory cialized financial intermediary but find it difficult capacity cannot be justified. In this case, supportive to be licensed under the existing regulatory frame- measures should be put in place for MFIs to build work due to high minimum capital or other their capacity to provide sustainable microfinance requirements imposed on banks and other regu- services before pursuing a regulation strategy. If lated nonbank financial institutions. In many coun- only one or two MFIs are candidates to become tries, minimum capital requirements for non-bank regulated deposit-taking institutions, it may be financial institutions and even for commercial appropriate to try to accommodate them under banks can be met by strong and sustainable MFIs existing laws, possibly through amending the exist- that have the necessary track record to attract one ing banking and financial institutions law.6 of the dozens of institutional investors that have as The regulatory framework should be flexible their main objective the provision of equity to enough to permit unregulated MFIs to evolve. transformed MFIs (ProFund, ACCION Invest- These institutions, although typically prohibited ments in Microfinance, AfriCap Microfinance from taking deposits from the public, may have the Fund, Triodos Bank, and many others). Separate potential to test innovative technologies, and to legal windows are only justified if transformation grow and to maintain outreach to the poor. The under the existing laws is not feasible for strong coexistence of regulated and unregulated financial and sustainable NGO MFIs. As mentioned above, institutions can be supported by adopting a tiered a critical mass of MFIs that are likely to want to approach, which, in theory, should facilitate appro- offer deposit-taking services to the public, that priate regulation and supervision and prevent have or will soon have the operational and manage- regulatory arbitrage. ment capacity to do so, and that are likely to meet rigorous licensing and regulatory requirements, Defining a regulatory window distinct from should exist before introducing a separate microfi- other legal frameworks is a multidimensional nance window. undertaking. ...Microfinance regulation Among the countries that have introduced tiered differs in a number of ways from traditional approaches are Bolivia, Ghana, Indonesia (where banking regulation, just as microfinance dif- the Bank Perkreditan Rakyat (BPR) constitutes a fers from other financial services. At least in second tier of institutions recognized under the theory, these differences in regulatory banking law, see box 2.4), the Kyrgyz Republic, requirements for microfinance should make it Peru, the Philippines, and Uganda. unattractive for other kinds of institutions to In jurisdictions with no specific microfinance use the regulatory window, which is solely enabling law (and with little chance of enacting reserved for MFIs. The clear definition of one, either due to the small number of institutions 28 | Transforming Microfinance Institutions

Box 2.4 Bank Perkreditan Rakyat

Indonesia’s highly diversified and predominantly as the licensing authority of BPRs, has promulgated formal microfinance industry is both the result of prudential regulations, including increased paid-up the country’s past colonial administration and the capital requirements, more rigid supervision, and evolution of its financial sector. The key enabling enforcement of performance standards in response factor for the rise of BPRs was financial sector dereg- to the financial crises in 1997, with the effect that ulation in the early 1980s. Liberalized interest rates, the number of BPRs will not continue to grow as fast allowing MFIs to charge cost-recovery interest rates, as during the last two decades. It can be expected supported the transformation into commercially ori- that the consolidation period, which started in 2000, ented MFIs and increased outreach of financial serv- might force small BPR unit banks to merge with ices. According to the 1988 banking reform, which other BPRs to create larger, more efficient and constituted a tiered legal and regulatory framework professional BPRs or alternatively, to merge with and removed most banking industry entry barriers, commercial banks. BPR unit banks were newly established with private The following statistics, as of June 2005, indicate capital and some existing community-owned finan- the success of the BPR initiative: cial institutions converted into BPRs. The banking • Number of BPRs: 2,062 act of 1992 finally recognized BPRs as secondary • Number of outlets: 3,086 (including branches and banks—limited to providing savings, deposits, and payment posts) credit products only—with minimum capital • Number of savings accounts: 6.0 million requirements of only 50 million rupiah (equivalent • Number of deposit accounts: 331,814 to U.S.$24,190 at year-end 1992). During the follow- • Number of borrowers: 2.74 million ing five years, more than 1,000 new BPRs were set • Loans outstanding: Rp 11.4 trillion (U.S.$1.2 bil- up, mostly by private owners, and some 600 other lion) MFIs converted to BPRs. With the amendment of the • Average loan size: Rp 5.1 million (U.S.$5,300) banking act in 1998 and more recent regulations • Total assets: Rp 18.7 trillion (U.S.$1.97 billion) concerning the BPR industry, licensing restrictions • Nonperforming loan ratio: 8.19 percent for BPR branches were lifted, enabling BPRs to open branches in the national, provincial, and district Source: Bank Indonesia 2005; Authors. capitals as well in the subdistricts. The central bank,

to which the law would apply or for legislative would force savers back to riskier forms of saving, reasons), NGOs seeking to transform must do so such as keeping cash or livestock if no formal sav- under existing structures. See box 2.5 for examples. ings facilities are in place (Christen, Lyman, and With respect to member-based institutions, the Rosenberg 2003). large number and small size of most such MFIs In general, the reach of prudential regulation make effective supervision almost impossible should have some lower boundary to exclude cer- because costs would be prohibitively high. Further- tain very small institutions, even if they are interme- more, and perhaps more important, such institu- diating deposits. Nonprudential regulation for tions are unlikely to pose a risk to the stability of the these types of institutions, usually member-based, financial sector (CGAP 2000), although this may could ensure that banking authorities and other not always be the case (Kenya, for example, has a government agencies are aware of the amount large cooperative sector). Prohibiting deposit mobi- and kinds of institutions that are engaging in such lization by small, community-based institutions activities. However, many countries do not have a Regulation and Supervision | 29

Box 2.5 Examples of Countries with No Specific Microfinance Enabling Law

The Mongolian microfinance market is too small to RWMN believed that institutional deposits would be warrant the creation of a specific law for deposit- its best route for raising local funds, rather than tak- taking MFIs. In 2001, when X.A.C. Co. Ltd. decided ing on the burden of becoming a full-scale bank and it wanted to mobilize deposits from the public, it competing against the entrenched institutions needed to pursue licensing as a full-scale commer- (particularly the state-owned savings bank). Accord- cial bank. Given the high minimum capital for bank ingly, RWMN restructured itself and became an licensing (U.S.$3 million, compared to X.A.C.’s capi- NDCO, receiving its license in September 2005. tal of U.S.$1.2 million at the time), the company Microfinance activity in India has been primarily opted to pursue a merger with Goviin Ekhel LLC carried out by NGOs, organized in the form of trusts, (GE), a leading provider of loans to small and medi- societies, cooperatives, or Section 25 companies (a um enterprises. After the October 2001 merger form of not-for-profit company in India). For MFIs (and following an additional U.S.$150,000 capital seeking to become regulated, deposit-taking insti- injection from Mercy Corps, the owner of GE), the tutions, the options are not clear. Options being two companies’ combined capital met the mini- considered by some of the larger players include mum requirement, and XacBank (the successor nonbanking finance companies (NBFC), coopera- organization) was licensed in December 2001. As tives, and local area banks. Each of these, however, of June 2005, XacBank had mobilized almost has certain advantages and disadvantages that need U.S.$20 million in deposits, equal to 83 percent of to be considered. An NBFC has the ability to attract its loan portfolio. equity investment from domestic and foreign In Russia, the government created a special type investors in large volumes, but specific approval of entity, the nondeposit credit organization must be obtained from the Reserve to (NDCO). However, this was not intended as a form mobilize deposits. In addition, NGOs face obstacles for MFIs, but rather was established to reduce the from a tax standpoint when considering invest- excessive number of banks in the country. The inten- ments in for-profit companies (potentially losing tion was that some of the weaker banks could trade their tax-exempt status) creating challenges for any in their licenses for NDCO licenses, and continue to asset transfer from an NGO to an NBFC. Coopera- operate as credit institutions but no longer mobilize tives, however, are able to mobilize savings from deposits from small savers, hence lessening the risk their members, yet are limited in terms of geograph- to the financial system. The Russian Women’s Micro- ic outreach. Local area banks also have limited geo- finance Network (RWMN), a Moscow-based affiliate graphic presence, as well as steep entry require- of Women’s World Banking, determined that this ments. In short, careful thought needs to be given as regulatory form would work for them because to which path to take when integrating MFIs into NDCOs are permitted to take institutional savings the formal financial sector in India. deposits. Given the widespread availability of low- Source: Contributed by Lloyd Stevens, DFID Financial Sector Deepen- cost savings vehicles for private individuals in Russia, ing Project Uganda, and Victoria White, ACCION International.

special law for financial cooperatives nor are they point, to be determined on a country-by-country generally under the purview of the financial regula- basis. This may be a significant area for stakeholders tor. Depending on the size of the sector, this could to consider when developing a strategic microfi- pose systemic risk if the larger ones failed. It is nance policy framework. (See annex 2A, Note on imperative that large financial cooperatives come Supervising Savings and Credit Cooperatives, for under some type of effective supervision at some further discussion.) 30 | Transforming Microfinance Institutions

What Should Be Regulated? increasingly more prosperous. One way to avoid this is to peg loan size limits to a percentage of core Even within the broad parameters of microfinance, capital. As core capital grows, so do the limits on a good deal of complexity can surround the deter- loan sizes. mination of what kinds of activity should be Supervisors must be able to verify and enforce regulated. Some of this may seem a matter of whatever criteria have been established. So, for semantics—but definitions do matter. As a result, example, it is likely to be difficult for supervisors to much attention is often paid to defining what is or verify and enforce criteria linked largely to the type is not “microfinance” when establishing a legal and or size of business of the MFI’s clients. For the pur- regulatory framework for microfinance. The balanc- pose of prudential regulation, it may make more ing act for policy makers and legislators is to define sense to define microfinance according to distinc- activities in terms broad enough to allow the indus- tive features that can be established and verified try to grow and change to respond to the needs of based on “patterns” of operations, rather than indi- its target customer base, but not to be so general as vidual transactions—such as loan size limitations. to become meaningless and perhaps invite regula- Some of these patterns can be geared toward gen- tory arbitrage by financial players seeking to “pass” eral client and product characteristics and the lend- as microfinance providers. Some policy makers have ing methodologies employed. That said, however, responded to this challenge by focusing on defini- loan size limits are an effective instrument for pre- tions of the target client base of microfinance. venting regulatory arbitrage; rather than absolute Others have responded by focusing attention on the loan size limits, regulations may consider a more kinds of financial services and products being flexible interpretation, for example, 80 percent of offered. Still others have tried to address both by the loan portfolio complying with the limit, or aver- applying definitions or limitations to the target age loan amounts rather than individual loan clients reached and products and services offered by amounts. Table 2.1 provides examples of countries microfinance. with loan size limits. How should microfinance be defined? Microfinance typically refers to the provision of financial services, How should the regulator treat compulsory savings? primarily but not exclusively savings and credit, to Many MFIs require compulsory savings from poor households that do not have access to formal customers as a condition for receiving loans. financial institutions (box 2.6). Many countries use Compulsory savings cannot be considered deposits quantitative approaches to define the segments of from the public but rather a device for the MFI to the population that can be targeted for microfi- enforce repayment (that is, as an element of the nance products and services (that is, who qualifies loan product). As long as customers are in a net as “poor”) or to set limits on the maximum loan borrower position (meaning that they owe the size of a microloan. However, limits on maximum MFI more than they have deposited as compulsory loan sizes or the size of the borrowers’ businesses savings), there is little risk to them if the MFI restrict the ability of MFIs to offer adequate loan should act recklessly with such forced or compul- products to clients with potential to grow, as well sory savings. However, a more difficult situation as their ability to service some of the larger loan exists when the amount of compulsory savings requests coming from new savings clients. Fur- exceeds the amount of the outstanding loan of the thermore, quantitative limits can quickly fall out of customer. This can occur, for example, when com- date, particularly in economies that are growing pulsory savings are retained in their entirety by the Regulation and Supervision | 31

Box 2.6 Examples of Categories of Microloans

Regulators in different countries define microcredit and non-profit organisation whose basic activity differently—some by asset volumes or number of is the provision of microcredits to the socially employees (or both) and some by less quantitative jeopardised with a view to the development of measures. entrepreneurship.” • The Pakistan Prudential Regulations for Microfi- • In Peru, banking regulation defines microcredit nance state that the MFI shall not extend loans as loans granted to microenterprises with a exceeding 100,000 Pakistan rupees (approxi- volume of assets, excluding fixed assets, below mately U.S.$1,700) to a single borrower. U.S.$20,000 and accumulated debts below • In Honduras, the Law for FPDOs includes, “Finan- U.S.$20,000. cial Private Development Organisations are • In Colombia, according to the definition of the private companies, which are founded with the banking supervisory authority, microcredits are purpose to offer financial services in support of defined as loans granted to microenterprises with the economic activities carried out by micro and fewer than 10 employees and total assets below small enterprises.” 501 times monthly minimum wages, which at the • In Nepal, the Preamble to the Development time of the study were U.S.$115.60 per month Banks Act includes the following: “Development (U.S.$58,000). The loan size granted to such an banks [are] connected with the development of enterprise by a financial institution may not specific sectors in order to make available finan- exceed 25 times monthly minimum wages cial resources and technology needed for the (U.S.$2,890) (Jansson, Rosales, and Westley 2003). establishment, development, expansion and • In the Philippines, microfinance loans are defined increase in the capacity and productivity of agri- as small loans granted to poor and low-income cultural, industrial, services, trade and other com- households for their microenterprises and small mercially viable and productive enterprises, and businesses. The maximum amount of a microloan thus impart dynamism to the development of the is approximately 150,000 Philippine pesos nation’s industrial, trade and agricultural sectors (U.S.$2,700). and mobilize available skills, labour and capital • In Bosnia and Herzegovina, the Law on Micro- for the development of rural and urban areas.” credit Organisations states, “Microcredit organi- sation in the sense of this law is a non-deposit Source: Adapted from Staschen 2003.

MFI or somehow stay under its control, even need for prudential regulation arise, but to ensure though the principal balance on the outstanding clear and simple business principles, it is also strong- loan is diminishing over time. ly suggested that MFIs abandon the practice of Even when the customer is a net saver (albeit a demanding compulsory savings, and instead intro- “forced” net saver) the role of prudential regulation duce other risk mitigating techniques, such as inter- may be limited. Rather, policy makers may want to est rate rebates for clients who consistently pay on consider what are appropriate consumer protection time. See appendix 1 to this book, Sequencing the (or nonprudential) practices to encourage MFIs Introduction of Public Savings in Regulated MFIs, to engage in if requiring compulsory savings from for more discussion on the elimination of compul- their customers. Furthermore, when MFIs start to sory savings when taking voluntary deposits from the mobilize deposits from the public, not only does the public. 32 | Transforming Microfinance Institutions

Table 2.1 Limits for Loan Amounts play important roles in the development of the laws and regulations. The following section highlights Maximum loan amount Country as a percentage of capital the role each of these stakeholders can play, provid- ing recommendations for each in the process. Bolivia 1 percent for CACs (Cooperatives de Ahorro y Crédito—Savings and Credit Cooperatives) category 1 to 4 (unsecured Political and government support for microfinance. loans) Governments should focus on providing and Ethiopia Fixed amount developing appropriate policy frameworks, which Ghana 10 percent for rural banks (for unsecured define the market environment, the regulatory loans) approach, institutional standards, capacity-building 10 percent for deposit-taking NBFIs (unsecured loans) standards, and the requirements in building the Honduras 2–5 percent depending on kind of security financial infrastructure, including rating agencies, Indonesia BPRs: 10 percent (proposed) information service providers, apex organizations, Nepal Cooperatives with limited banking license: associations, and other infrastructure. 5 percent, 10 percent, and 20 percent for first, second, and following loans, • Clarify key issues regarding microfinance respectively regulation: In most countries, microfinance is Pakistan Fixed amount an important element in poverty alleviation Uganda 1 percent and 5 percent for individual loans and group loans, respectively strategies. Governments and policy makers, therefore, have a genuine interest in driving the Source: Adapted from Staschen 2003. creation of a microfinance regulatory framework. Note: NBFI ϭ nonbank financial institution. However, political support can become counter- productive if microfinance regulation is perceived as a tool to directly increase outreach by licensing Roles and Principles a great number of MFIs and as a channeling The following definition is useful when discussing device for government funding for development the various roles and principles related to regulation purposes. Therefore, it is important to clarify key and supervision: issues regarding the need for and the direction of microfinance regulation to avoid the emergence Regulatory policy is formulated by the gov- of different and often conflicting paradigms. ernment; legislative principles incorporating • Avoid “the rush to regulate”: Since the late the policy are passed by Parliament; to flesh 1990s, politicians and donors in many countries out the principles, powers are conferred on a tend to perceive regulation of microfinance as a Minister to promulgate rules, generally by way to promote the sustainable delivery of finan- means of a statutory instrument; those rules cial services to the poor. However, overregula- are subject to enforcement by a specialized tion or improper regulation may hamper the agency; the courts are responsible for the development of the microfinance industry and adjudication of disputes and the imposition of do not always lead to the desired effects. In addi- sanctions. (Ogus 1994, p. 104, as quoted in tion, the introduction of a special microfinance Staschen 2003, p. 5) law is too expensive in many countries (CGAP In addition to the various government bodies 2000). and courts, practitioners, including MFIs and • Clearly distinguish between prudential and networks of MFIs and international donors, also nonprudential regulation: The objective of Regulation and Supervision | 33

prudential regulation is to ensure the soundness occurs especially when the responsibility for of the financial system and to protect depositors’ microfinance is assigned to specific line ministries money. Nonprudential regulation addresses (for example, Ministry of Agriculture, Ministry methods regarding the conduct of business, such of Gender). Because these actors may be more as standardization of reporting systems, con- interested in short-term impact on outreach than sumer protection, and prevention of fraud and in long-term sustainability of institutions, the financial crimes.7 In the political process of pass- development of a strategic framework for sus- ing a new law on microfinance regulation, politi- tainable microfinance can become a cumbersome cians may take the opportunity to impose usury process. It is, therefore, preferable for micro- ceilings with the objective of promoting devel- finance to be assigned to the same ministry as opment though affordable credits to the poor.8 other financial institutions (like banks), fre- Governments have to understand that even if quently the Ministry of Finance. done in the most efficient way, microfinance • Leave room for flexibility: In many countries, involves higher operational costs as a percentage microfinance is regulated by laws and acts that of assets than traditional banking. If MFIs serve are subject to parliamentary scrutiny. If microfi- clients in remote and sparsely populated areas, nance regulation becomes a political issue, legis- costs are necessarily even higher. Introducing lators may feel tempted to set standards for interest rate ceilings may hamper the develop- details of microfinance regulation without dele- ment of a flourishing and sustainable microfi- gating rule-making power to the specialized nance industry and make outreach impossible if supervisory agency.9 Legislators should under- ceilings are set too low. stand that a law can only provide a general • Follow a market-oriented approach to devel- framework for prudential regulation and should opment: Many governments today pursue focus on general issues. Normally, regulatory market-oriented development policies including policy should be structured such that regulatory various measures to liberalize the financial sector. and supervisory practices can be adapted to a However, when it comes to the objective of changing environment or easily changed when poverty alleviation, governments still tend to more experience has been gained. The fine- directly intervene in financial markets. Policy tuning of rules and guidelines should be done by makers should understand that the best way to a specialized regulatory body. Requiring the promote sustainable microfinance is the creation approval of parliament for every adjustment of an enabling environment for the establish- would lead to enormous inflexibility and ulti- ment and operation of private providers of finan- mately impede the growth of a sound micro- cial services for the poor. They should abstain finance industry. from interventions that distort financial markets, such as the provision of subsidized credit, lend- Leadership by the supervisor. Leadership by the ing quotas, or, as mentioned above, interest rate supervising authority can be instrumental in the ceilings. successful design and implementation of a microfi- • Recognize microfinance as an integral part of nance regulatory framework. Because the supervi- the financial sector: In many countries, policy sor’s main interest is to ensure safety and soundness makers tend to perceive microfinance as an effec- of the financial sector, she or he will argue against tive tool for poverty alleviation, micro and small overburdening the regulatory framework with enterprise promotion, or rural development, but other or conflicting objectives such as monetary not as an integral part of the financial sector. This stability, credit channeling, or even redistribution of 34 | Transforming Microfinance Institutions income. However, this greatly depends on the separate division for microfinance with special- supervisory body’s knowledge and understanding ized staff to supervise MFIs and microfinance of microfinance. Also, supervisory authorities may portfolios of other financial institutions not have the necessary political accountability to (Theodore and Trigo Loubiere 2001). As noted, implement legal frameworks. The supervisor must microfinance is a special segment of the financial also be careful to balance the goal of financial sector system, requiring specialized knowledge for stability with outreach, lest regulation be so strict effective supervision. Supervisors accustomed to that all growth is curtailed in the name of safety. traditional banks may stifle the growth of micro- finance simply due to a lack of understanding of • Do not regulate what cannot be supervised: Even its approaches and nontraditional forms of risk carefully designed regulations will be useless if mitigation (such as solidarity group guarantees). they cannot be enforced by effective supervision. • Prevent “brain drain” of skilled microfinance Effective supervision requires sufficient capacity supervisors: Staff who have been well-trained, and resources, which are often not available to usually at significant expense, might be tempted the extent required to supervise large numbers of to look for employment opportunities outside small MFIs. Entry requirements should balance the supervisory agency. Especially in countries the objectives of enabling strong MFIs to offer a where there is a general lack of well-trained broader range of services to their clients against microfinance specialists, MFIs and even donors not allowing large numbers of weak institutions sometimes offer high salaries to supervisors expe- to mobilize deposits from the public without rienced in microfinance. The supervisory agency being adequately supervised. should offer competitive remuneration schemes • Take a strategic perspective when designing the and other incentives such as career prospects to regulatory framework: The regulatory frame- well-trained staff. work sets the parameters for the future as a basis to ensure safety and soundness of the MFIs’ Support from practitioners. Open communication operations as well as as the foundation for sus- between MFIs and the supervisory authority has tainable growth. Regulators should anticipate proven to be invaluable in building mutual under- and do their best to prevent the worst-case sce- standing between the parties to develop acceptable nario rather than simply legalize current practices supervisory mechanisms (Theodore and Trigo (Hannig and Omar 2000). Loubiere 2001). Engaging practitioners in the • Accept that microfinance supervision requires consultative process helps to ensure that an ade- cultural change: Most supervisors do not know quate framework is developed that takes into how microfinance works and how it is different account their capacity to fulfill rules and regula- from traditional banking. Hence, they may be tions. However, it is important to keep in mind reluctant to accept any modification to normal that this process could result in the regulations procedures (Theodore and Trigo Loubiere being shaped in the interest of the industry rather 2001). It may take some time to accept and than the broader public interest represented by the understand microfinance management tech- regulator, so a balance must be reached. Microfi- niques for handling small loans without tradi- nance networks can significantly support the policy tional forms of collateral. dialogue regarding an appropriate regulatory • Consider creating a separate section or division environment for microfinance. They can drive for supervision of MFIs within the banking super- consensus building among member organizations, visory authority: It is advisable to create a disseminate information on good practices, lobby, Regulation and Supervision | 35 and play an advocacy role to ensure appropriate policies. To effectively play this role, a microfinance Box 2.7 The Interest Rate Debate network must have a broad membership and a clear in Uganda mandate to perform its role as a voice for the When the MDI bill was discussed in the Ugandan industry. Furthermore, the professionalism of Parliament, members of parliament repeatedly the board and the management and the network’s raised their concerns about high interest rates ability to create alliances with national and inter- charged by MFIs. The strong and well-recognized national stakeholders are important factors for Ugandan microfinance network, Association of success. Microfinance Institutions of Uganda (AMFIU), representing the practitioners and others in the • Educate policy makers and the public about good industry and with the support of major donor microfinance practices and lobby for adequate agencies, carried out intense lobbying activities frameworks: MFIs and strong microfinance net- and actively educated members of parliament and the general public about microfinance good works can play an important role as providers of practices. The Ministry of Finance, through its information about good practices (box 2.7) and Micro and Small Enterprises Department under as the voice of the industry lobby policy makers the supervision of the Director of Economic to refrain from introducing inadequate regulato- Affairs, also provided much needed support to ry frameworks. the industry in this debate. At the end of the day, • Appreciate that self-regulation and supervision the members of parliament agreed not to are not effective for deposit-taking institutions: In include the issue of interest rates in the regulato- some cases, self-regulation and self-supervision ry framework. However, they passed a motion models are introduced due to limited resources that the cabinet should develop a proposal to of the supervisor. However, self-regulation and address high interest rates and short loan matu- supervision produce a conflict of interest when rities. This reduced political pressure during the the “watchdog” is controlled by the institutions discussion on the regulatory framework and gave the industry more time to design an appro- that should be watched. Self-supervision can eas- priate strategy for consumer protection. ily become ineffective when there is no enforce- ment. However, MFI umbrella bodies or associ- Source: Authors. ations or networks can introduce performance monitoring systems for their nondeposit-taking members to set incentives for a reporting process in unnecessary expenses, burdens on manage- that may enhance transparency and discipline. ment and staff, and may even lead to the failure • Be realistic about the costs and benefits of being of the institution. regulated: In most countries, the majority of MFIs are not yet ready to take on the complex Enabling role of donors. Donors play a crucial role task of financial intermediation. Boards of direc- in knowledge transfer of international best prac- tors and management should carefully evaluate tices, and can be instrumental in facilitating know- the costs and benefits of transformation into reg- how for governments, supervisors, and the industry. ulated institutions. Many MFIs mistakenly They can also facilitate information exchange believe that the capacity to manage savings auto- between stakeholders in different countries and set matically goes along with the capacity to manage the basis for an effective South–South dialogue. See credit. Unrealistic expectations about the poten- box 2.8 for an example of how donors can support tial to become a financial intermediary may result the industry. 36 | Transforming Microfinance Institutions

principles based on best practices. Donor agen- Box 2.8 Uganda’s Transformation cies should seek to agree on a division of tasks Steering Committee based on their comparative advantages. To help achieve the goals of donors supporting • Help MFIs upgrade their skills by setting perform- transformation in Uganda—coordination, sup- ance standards: Umbrella organizations can port to mature MFIs, technical assistance, and encourage greater efficiency in the microfinance information exchange—the major donors formed sector by setting standards and introducing per- a Transformation Steering Committee. These formance monitoring. Standards and peer group- donors include the World Bank, which is supervis- ing provide an incentive for individual MFIs to ing the Uganda Rural Financial Services Project on upgrade their managerial, technical, and financial behalf of IFAD; USAID’s Support for Private Enter- capabilities, which is a condition for successful prise Expansion and Development Project; DFID’s transformation into financial intermediaries. Financial Sector Deepening Project; GTZ/SIDA’s • Support mature MFIs to be ready for licensing: Financial Systems Development Project; and the Evidence suggests that the costs of meeting the Ministry of Finance, Planning and Economic requirements of the supervisory agency can be Development’s Microfinance Outreach Plan. The committee meets quarterly to discuss issues per- very high. Donors can help MFIs with good taining to transformation, and coordinates all track records and high potential to become fully support to institutions by issuing joint requests sustainable to prepare for regulation by provid- for proposals and vetting all assistance provided. ing technical assistance, subsidizing investments To date (December 2005), the committee’s mem- in infrastructure and management information bers have provided U.S.$4.7 million in support to systems (MIS), and so forth. five institutions, four of which have received their • Provide technical assistance to develop the capacity MDI licenses (this figure includes U.S.$2.2 million of supervisors to supervise microfinance operations provided prior to the formation of the commit- effectively: Supervision of microfinance opera- tee). The funds are not pooled—the committee’s tions puts high demands on the human and tech- role is to advise its members by reaching consen- nical capacity of supervisors. Donors can support sus. Individual members are, however, free to capacity building through training and interna- override the views of the committee in granting funds. The committee also engaged a part-time tional exposure. consultant to serve as its administrator and secre- • Support information exchange between stakehold- tary, and to provide technical assistance where ers from different countries: Donors can add necessary to the transforming institutions. great value in promoting an effective South-

Source: Contributed by Lloyd Stevens, DFID Financial Sector South exchange between stakeholders from dif- Deepening Project Uganda. ferent countries to enable them to learn from Note: DFID ϭ the UK Department for International Development; their successes and failures. GTZ/SIDA ϭ the German Gesellschaft für Technische • Accept that banking supervisory authorities might Zusammenarbeit/Swedish International Development Coopera- not be in a position to take on additional responsi- tion Agency; IFAD ϭ International Fund for Agricultural Development; USAID ϭ United States Agency for International bilities (at least temporarily): If supervisors’ Development. capacity is already overstretched by handling problem banks (which might be protected by powerful political parties), they may be reluctant • Coordinate support to the industry: To build up a to accept additional responsibilities for oversee- strong microfinance industry, donors should ing relatively small MFIs that do not constitute coordinate their support and agree on common a danger to the financial sector. Donors and Regulation and Supervision | 37

MFIs should accept these reasons instead of believing central banks are narrow minded and Box 2.9 K-Rep Bank, Kenya not concerned with the poor (CGAP 2000). To demonstrate its commitment to serving the poor, K-Rep Bank located its headquarters in one of the largest slums in Nairobi, called The Regulatory Framework Kawangware. Nonetheless, K-Rep Bank encoun- tered potential mission drift, as regulators and Once all major stakeholders have agreed on the some board members urged the bank to move strategic approach to regulation, the detailed legal into more profitable lending activities (especially framework can be developed. When developing the after the central bank’s first inspection). Some of regulatory framework, regulators should under- the new staff from the banking sector tried hard stand and take into account the risks MFIs face to to instill conventional lending practices that fully ensure the adequacy of regulation. Although would exclude poor clients. It would have been MFIs face many risks similar to those faced by difficult to overcome these challenges if the other financial institutions, features unique to board composition and top management did not microfinance influence the risk to MFIs, which the include key proponents of microfinance. regulator should be aware of when developing Source: Nyerere et al. 2004. microfinance regulation and when supervising MFI operations.10

under private company law before they are allowed Risks in Microfinance to take deposits. This may lead to the risk of regu- MFIs are particularly exposed to the following lators (and new owners) encouraging the MFI to risks:11 move up market (mission drift), as happened when K-Rep in Kenya transformed to a bank (box 2.9). • Ownership and governance risk Credit risk is the probability of loans not being • Credit risk repaid on time or at all.12 Although MFIs generally • Liquidity risk maintain low delinquency rates, their portfolios • Operational or management risk tend to be more volatile than portfolios of financial • Interest rate risk institutions that use traditional lending technolo- • Reputation risk gies. The use of collateral substitutes and reputa- tion-based repayment incentives combined with An MFI’s performance critically depends on its low contract enforcement capabilities creates con- ownership and governance structure. In particular, siderable risk. Because the borrowers’ main incen- NGO MFIs are exposed to considerable ownership tive to pay back a loan is the expectation of receiv- and governance risk. NGO MFIs do not have real ing subsequent loans, delinquency may have owners with their own capital at risk, particularly contagious effects. Moreover, the clientele of most institutions capitalized with donor funds where MFIs show a relatively high degree of homogeneity funding agencies may be primarily interested in in geographical proximity or market segment, achieving social objectives. Generally, little incentive resulting in covariance risk. Because the loan port- is provided to closely observe the MFI’s financial folio usually constitutes a proportionately large performance and to install adequate internal con- share of the overall assets, a slight deterioration in trol mechanisms. Thus, regulators often insist that repayment rates can have a substantial effect on MFIs convert into companies with shareholders overall performance. 38 | Transforming Microfinance Institutions

Liquidity risk refers to the potential inability of a worthy. Any damage to the institution’s reputation financial institution to accommodate depositors’ can have significant implications for the institution’s demands to withdraw their funds or to fund bottom line. increases in loan demand because of a lack of avail- This overview of the major risks in microfinance able cash. Liquidity shortages severely limit the shows that the risk factors are similar to those of tra- MFI’s ability to react adequately to the demand of ditional financial institutions.13 However, in micro- borrowers and might force it to restrict its lending finance the relevance of individual risks—the risk operations. Because most MFIs employ reputation- profile—may differ considerably from traditional based enforcement schemes that ensure access to financial institutions.14 subsequent loans when borrowers promptly meet their obligations, liquidity shortages weaken a main Levels of Regulation repayment incentive, which may further stretch the liquidity position. Regulatory frameworks can be stipulated on differ- Like any other financial intermediary, MFIs are ent levels of regulation (Staschen 2003). Primary also exposed to the risk of portfolio deterioration legislation, in the form of laws or acts of parliament, due to system failures or management and staff define general standards and principles that financial weaknesses or fraudulent behavior (operational or institutions must meet and that remain relatively management risk). Decentralized decision making stable over time. Secondary legislation, or “statutory requires a sophisticated internal control system and regulations,” that are promulgated under such laws a good MIS. In many MFIs these systems are weak and acts typically prescribe specific benchmarks and and internal and external control functions are procedures that need to be adapted more often often not properly defined. and are unlikely to require legislative input. Laws and Any financial institution is exposed to interest acts generally have to be passed by Parliament and rate risk from a potential mismatch in the term thus undergo a time-consuming political decision- structure of assets and liabilities. For instance, if an making process whereas regulations can be altered MFI is tied to a long-term loan with a fixed interest more flexibly through an executive body such as rate and is therefore not able to refinance the loan a ministry or a central bank. Regulations are usually with cheaper funding when market rates go down, more detailed and can be adapted to changes in the it is forced to keep the lending rate for short-term industry, economy, or regulators’ and supervisors’ loans high, although competitors with a more enhanced understanding of the risk being addressed favorable term structure of their assets and lia- by the regulatory regime. In addition, the supervi- bilities are able to reduce it. In addition, interest sory authority may introduce guidelines that further rate caps (if applicable) seriously limit an MFI’s specify selected sections of the laws or statutory reg- ability to increase its lending rate if costs of capital ulations. Such guidelines are often defined in circu- increase. lars; however, they only show the expectations of Reputation risk is the risk to earnings or capital the supervisory body, and are not included in the arising from negative public opinion (Campion requirements for compliance. Specific guidelines or 2000). For transforming MFIs, this risk can expand circulars allow for the highest degree of flexibility by exponentially as the institution shifts from being a providing considerable discretionary power to the credit-only institution to one that takes on respon- supervising authority; however, they also have a sibility for mobilizing and intermediating public lower degree of legal enforceability. deposits. Successful savings mobilization requires Usually the primary legislation distinguishes that the institution be perceived as stable and trust- between different types of financial institutions and Regulation and Supervision | 39

Box 2.10 Law #1488 of Banks and Box 2.11 The Uganda Micro Finance Financial Institutions (1993) Deposit-Taking Institutions (MDI) Act of 2003 Law #1488 in Bolivia classifies financial services by financial banking institutions, ancillary finan- The Ugandan MDI Act of 2003 includes the defi- cial services companies, and nonbanking financial nition of microfinance (clarification of basic ter- intermediaries. A bank is defined as an “author- minology, microfinance as a line of business), ized financial entity devoted to intermediation general principles for licensing, restrictions on and the provision of financial services to the certain transactions and dealings by MFIs, owner- public.” Private financial funds (FFPs) are non- ship and corporate governance (including capital banking financial entities whose principal requirements, maximum shareholding, and inter- objective is channeling resources to micro and nal and external control), supervision and correc- small-scale borrowers in urban and rural areas. tive action, receivership, liquidation, and exit. Cooperatives and credit unions are defined as The regulations that accompany the law define “[a]ll societies constituted under the General Law capital adequacy and outline reporting require- of Cooperative Societies that have as their objec- ments, asset quality, and liquidity requirements, tive to promote savings and grant loans to their and detail the licensing requirements and members.” According to the law, all three classes procedures. must be registered with the Superintendent of Source: Uganda MDI Act 2003. Banks and Financial Entities. The minimum capi- tal requirements and the minimum capital ade- quacy ratios differ for each category.

Source: Microfinance Gateway, Microfinance Regulation and defined in the law, whereas the components of the Supervision Resource Center—Bolivia. http://microfinancegateway. capital adequacy ratio should be defined in specific org/resource_centers/reg_sup/. regulations (see box 2.11). Table 2.2 shows the differences between the levels of the regulatory framework in terms of defines the kinds of business these institutions can democratic accountability, legal foundation, and undertake. It further lays down restrictions on flexibility to adapt to changes in the environment. transactions and defines minimum and ongoing A prudential regulatory framework (which capital requirements as well as maximum sharehold- includes the law and the regulations or statutory ings by individuals or groups of individuals (see instruments) ensures that only sound institutions box 2.10). The law stipulates basic principles of cor- enter the market, that they are managed in a prof- porate governance including internal and external itable and sound manner, and that financial institu- control, sets rules on concentration and insider tions and their clients are relatively insulated lending, provides general guidance on supervision, from the collapse or weaknesses of other financial and spells out the rules for sanctions and corrective institutions. Prudential regulation typically includes actions such as receivership, liquidation, and exit. the following, among others: The statutory regulations define standards for those issues that may be subject to more frequent • Minimum capital requirements changes in the environment (asset quality, loan loss • Maximum shareholder requirements provision, and reporting requirements). To give an • Capital adequacy requirements example, the ongoing capital requirements for dif- • Licensing requirements ferent kinds of financial institutions should be • Benchmarks for asset quality 40 | Transforming Microfinance Institutions

Table 2.2 The Regulatory Framework

Regulations (or Primary “statutory legislation,” legislation “secondary (or laws and legislation,” or acts) “normative acts”) Guidelines Democratic accountability Passed by legislative body Promulgated by executive Published by supervisory and delegation of authority body charged with respon- authority charged with sibility to execute the law enforcing legal and regulatory framework Degree of legal foundation High Medium Low Flexibility to be altered Low Medium High

Source: Authors’ adaptation from Staschen 2003.

• Limitations on risk exposure and insider lending investors with their own funds at risk will demand • Reserve and liquidity requirements increased internal controls. • Reporting requirements The legal framework should define minimum • Sanctions and corrective actions capital requirements in a way that two objectives— • Deposit insurance schemes15 the opening of the financial sector to nontradition- al providers of financial services and allowing only Good and bad practices of microfinance regula- sound MFIs with the capacity to intermediate tion have been exhaustively discussed elsewhere.16 deposits to enter the financial sector—can be pur- The relevant issues are summarized in the following sued simultaneously. discussion.

Maximum Shareholder Requirements Minimum Capital Requirements Because of ownership and governance risks associ- To cover the risks of financial intermediation, ated with the predominance of a few owners, legis- deposit-taking MFIs must be sufficiently capital- lation should limit maximum shareholding by any ized. Capital provides a cushion against a financial one investor. Evidence suggests that it can be more institution’s potential losses. It further serves as a difficult to establish a balanced shareholder struc- screening device so scarce supervisory resources can ture in an MFI than to raise sufficient capital to be used most effectively to supervise financial insti- meet minimum capital requirements. A balanced tutions that create systemic risk. It is often argued shareholder structure is a critical factor when regu- that minimum capital should be set at levels low lating MFIs that have transformed from NGOs, enough to promote the entry of MFIs into the where typically the founder NGO becomes one of financial sector. Nonetheless, it would be irrespon- the shareholders in the licensed financial institution. sible to set minimum capital requirements at a level Individuals and institutions that dominate the that would allow large numbers of smaller and less NGO are often reluctant to forgo majority share- mature MFIs to mobilize deposits from the public. holding in the transformed institution because It is virtually impossible to supervise them ade- they fear mission drift and loss of control.17 How- quately. Also, higher capital requirements can com- ever, concentration of ownership may result in plement monitoring by the regulator, because insufficient internal controls and seriously hamper Regulation and Supervision | 41 external supervision.18 Stakeholders should be • Shareholder structure aware of the need to ensure a sound ownership and • Background, reputation, and professional record governance structure that allows for efficient man- of the owners, directors, and senior management agement and effective internal controls. Nonethe- (fit and proper criteria) less, some time may be required for the original • Business plan of the applicant including the mis- NGO or project founders to dilute the ownership to sion statement; market research results; owner- fully comply with regulatory requirements. ship and corporate governance structure; a In addition to defining quantitative ratios and description of the scope of operations and serv- standards, the regulatory framework must define ices to be offered including the past record, if qualitative standards for adequate ownership and applicable, of management in providing these good governance (systems of checks and balances, services; business strategy; and projected balance internal controls), and outline the necessary qualifi- sheet and income statements and other support- cations of owners, board members, and senior man- ing documentation agement (“fit and proper” criteria). • Description of the applicant’s risk management systems showing the ability to detect, measure, monitor, and control the level and types of risks Capital Adequacy Requirements that can be assumed with microfinance services The capital adequacy ratio correlates capital with • Management information systems, the adminis- different degrees of risks with the asset side of a trative and operational processes, and the inter- financial institution. It is generally accepted that a nal control system; the supervisor will want to capital adequacy ratio of 8 percent, as stipulated in review the manuals that address risk manage- the Basle Capital Accord of 1988, is a minimum ment and various processes including:20 standard for financial institutions.19 It is also gener- – Credit manual ally accepted that given the high credit and opera- – Human resources manual tional risks of MFIs, capital adequacy requirements – Operations manual should be higher than for traditional financial insti- – Liquidity and funds management policies and tutions (Christen, Lyman, and Rosenberg 2003). procedures For example, in Uganda, MDIs require core capital – Accounting manual of not less than 15 percent and total capital of – Audit manual not less than 20 percent of risk-weighted assets as • Quality, security, and appropriateness of the compared to 8 percent and 12 percent, respective- premises (branch network, head office) ly, for commercial banks and nonbank financial institutions. Once the supervisor accepts the information submitted, the applicant is notified that the applica- tion has been accepted and the period for either Licensing Requirements granting or refusing a license as stipulated in the The following minimum criteria should be assessed regulatory framework commences.21 During the before permitting an MFI to mobilize deposits evaluation process the supervisor will have meetings from the public: and interviews with the applying MFI’s representa- tives whenever clarification is needed. The impor- • Applicant’s ability to meet minimum and on- tance of this dialogue cannot be overemphasized. going capital requirements including the ability Complete openness with the supervisor is critical to to inject more capital if required in the future the MFI’s credibility and any issues that arise must 42 | Transforming Microfinance Institutions be brought to the supervisor’s attention immediate- Once the supervisor thoroughly understands the ly. This helps build an atmosphere of confidence microfinance sector and is familiar with the leading and trust between the parties, and can lead to a MFIs in the country that wish to transform, the much smoother licensing process. licensing process generally takes the following steps: To confirm the adequacy of the systems and pro- cedures, the MIS, the security systems, and the • Supervisor may conduct preapplication examina- premises, the supervisor will conduct on-site inspec- tions and advise “licensable” MFIs on those tions. Licensed financial institutions have to system- areas that still need to be changed or improved atically and timely disclose accurate information to to meet licensing requirements. the supervisor. The MIS, therefore, must be able to • MFIs submit applications including the docu- accommodate any reporting requirement set by the mentation needed to assess the capacity of the supervisor. Given the importance of the MIS and MFI to get a license (as stipulated in the regula- the internal control system, it is recommended that tions on licensing). minimum standards be formulated in the statutory • Supervisor reviews application with special instruments. emphasis on a sound governance structure that Before beginning the licensing process, supervi- allows for appropriate checks and balances sors need to gain knowledge of the microfinance regarding the shareholder structure and the sector in the country as well as become familiar with background of the shareholders; for example, the MFIs that have a realistic chance to transform the supervisor will want to obtain the following into regulated financial institutions. In some from individuals proposed as board members: countries, although it may not be stipulated in the – clean references from individuals and bankers regulatory framework, the supervisor will conduct – certificate of good conduct preapplication examinations with those MFIs that – statement of assets and liabilities have indicated their plans to submit a license appli- – statement of earnings or sources of income cation to become a regulated institution. This – professional and educational background enables the supervisor to have a close look at the • proper administration and management, institution and its systems and procedures before a which includes the soundness of the MFI’s formal application is submitted.22 Based on the risk management systems and thus comprises findings, the supervisor can advise the MFI on elements such as the level of engagement of which areas need improvement to meet licensing the board and senior management oversight; requirements. board committees; adequate policies, proce- The execution of preapplication examinations dures, and limits; adequate risk monitoring saves time in the formal licensing process because and MIS; and a comprehensive internal con- the supervisors gain a relatively deep understanding trol system24 of the key elements of the MFI’s business at an early • the applicant’s ability to adequately manage stage. Likewise, it helps prevent MFIs that are not liquidity ready for licensing from spending substantial • trends in projected financial statements resources applying for the license, thus saving the • The supervisor meets and interviews senior man- MFI and the supervisor significant time. However, agement during the review process to clarify because prelicensing examinations consume consid- issues to make the evaluation process as transpar- erable supervisory resources, only candidates that ent as possible. are known to have some potential for transforma- • Once the supervisor feels that the documen- tion should be considered.23 tation is complete and is satisfied with the Regulation and Supervision | 43

information submitted, she or he notifies the repayment is higher for loans that have not been MFI that the application has been accepted. paid regularly and on time. Once the application has been accepted the Central bank regulators must also work with period for either granting or rejecting a license other regulatory bodies, such as the tax authority, commences. because provisioning requirements imposed by • The supervisor can request the applicant MFI to bank regulators may not always be accepted by tax publish a notice in a daily newspaper to enable authorities as allowable expenses, which leads to persons with objections to licensing of the MFI inconsistent treatment of provisioning and loan to come to the attention of the supervisor and losses under the two regulatory regimes. the applicant. If there are any objections from the public the applicant will be given a limited Risk Concentration and Insider Lending period to address the objections. • To confirm the adequacy of systems, procedures, Although MFIs do not tend to concentrate their and premises, the supervisor will conduct on-site lending activities in a small number of large bor- inspections. rowers, regulations typically impose limits on the • During the period for either granting or reject- size of the loans that may be granted to individual ing the license, the supervisor may disqual- borrowers or groups of borrowers. Maximum loan ify shareholders or members of the senior man- sizes can be prescribed for an individual or a group agement that do not meet the “fit and proper” of borrowers as a percentage of capital, as discussed criteria and request that these persons be above. More relevant for MFIs is the risk of concen- replaced. tration of large numbers of small loans in geo- graphic areas or economic sectors. However, Once the supervisor is satisfied that all condi- whether the regulatory framework should establish tions have been fulfilled, a license to allow com- benchmarks to avoid covariance risk is not clear. mencement of operations will be granted. The It may be better for the supervisor to assess the supervisor may attach temporary or permanent quality of the MFI’s risk management techniques conditions to the license (nonpermissible opera- instead of setting rigid benchmarks for portfolio tions, for example). diversification. The problem of insider lending in MFIs is typ- ically addressed either through prohibition or Asset Quality through restricting the size of loans to employees Given the unconventional collateral used in micro- or board members (or their family members) by finance operations and the prevalence of short-term imposing maximum loan sizes often determined loans with frequent repayment periods, require- as a percentage of the institution’s capital. Pro- ments for provisioning and write-offs may need to hibiting lending to employees is not always advis- be stricter for MFIs than for traditional lenders. able given that many employees, particularly those Provisions and write-offs should be based on the who are in remote locations, do not always have amount of loans overdue (portfolio at risk) and the access to credit elsewhere. It may be reasonable to number of days any payments (principal or interest) allow this “benefit” to employees if managed are overdue. In some countries (Bolivia and appropriately and staff turnover is taken into Uganda, for example), provisioning requirements account. Furthermore, the regulator may want to are stricter for rescheduled loans than for regular require that these loans be fully secured, perhaps loans taking into consideration that the risk of non- by salary. 44 | Transforming Microfinance Institutions

Reserve and Liquidity Requirements contingency plans in case of a liquidity crisis) by means of an internal policy. The policy needs to be As mentioned above, even nondeposit-taking supported by an effective MIS and fully imple- MFIs are exposed to liquidity risks. However, liq- mented with reporting to management and the uidity management becomes more complicated board of directors. Given most MFIs’ lack of expe- when the institution begins mobilizing deposits rience in liquidity management, supervisors should from the public. Typically, regulations prescribe a carefully assess the quality of the liquidity manage- percentage of deposits that must be held in reserve ment system before deposits are accepted. as liquid assets as an ongoing requirement. High reserve requirements come at a cost because MFIs are required to hold available resources as idle funds Reporting Requirements instead of investing them in earning assets The MFI’s ability to produce accurate and timely (box 2.12). This can, in turn, lead to a disincentive statistical information, both on the institution’s for MFIs to mobilize deposits in favor of accessing financial position and the quality of the loan portfo- commercial loans (Staschen 2003). lio, is a key assumption underlying each of the However, liquidity risks are complex and cannot above prudential requirements. In the licensing be fully measured and analyzed by a single ratio. process, the MFI will need to demonstrate a reliable Therefore, the supervisory authority should moni- and robust MIS that is capable of consolidating, on tor the institution’s capability to manage its liquid- a routine basis, information from all the branch ity effectively (for example, through cash flow operations and generating accurate reports for analysis, measurement and control of funding both management and external stakeholders, requirements, management of access to funds, and including the central bank. From licensing onward, the MFI will then need to generate and submit key financial and portfolio reports to the central Box 2.12 Reserve and Liquidity bank (demonstrating compliance with the above Requirements in Ghana prudential regulations), or face fines or other penal- ties. General recommendations about frequency Ghana has comparatively high reserve require- ments. Rural banks must hold 5 percent of total of reporting are not possible to make, given the deposit liabilities with the ARB Apex Bank, 8 per- diversity of approaches in various countries. For cent as primary (cash and balance with other example, in Bolivia and Peru, the most frequent banks), and 20 to 30 percent as secondary reserve reporting is daily, whereas in Honduras and Mexico requirements (government and Bank of Ghana it is monthly (Theodore and Trigo Loubiere 2001). bills, bonds, and stocks). The percentage rate for the secondary reserve requirements depends on Sanctions and Corrective Actions the loan recovery rate. This means that only between 57 and 67 cents of every dollar mobi- Sanctions and corrective actions deter financial insti- lized from savers can be used for on-lending. tutions from contravening regulations and correct Deposit-taking nonbank financial institutions problems caused by the violation of regulations. are subject to a 10 percent and 15 percent Staschen (2003) provides an overview of the most liquidity ratio for primary and secondary common sanctions and corrective actions found reserves, respectively. when analyzing microfinance legislation in several Source: Staschen 2003, p. 30. countries. These include fines, imprisonment, sus- pension or removal of directors or the entire board, Regulation and Supervision | 45 management takeover, receivership, revocation of behavior of the financial institution. In contrast, operating licenses, and, finally, liquidation of the small depositors who are not in a position to mon- financial institution. In general, the sanctions and itor the financial institution’s behavior require corrective actions that may be imposed on MFIs do external protection. Unlike in traditional financial not differ significantly from those of other financial institutions, the savers that put their money in an institutions. However, the effectiveness of sanctions MFI, in general, remain below the traditional limit and corrective actions may be clearly defined on for covering depositors’ losses and because MFIs paper, but depend critically on the strength and normally do not attract many large savers, a large readiness of the supervisory authority to enforce portion of deposits is covered by the insurance. these rules, that is, to take prompt corrective Therefore, there may be no outside interests to actions for clearly measurable violations of regula- control the institution effectively, which exposes an tions. Corrective tools used with banks may not MFI to moral hazard. work well with MFIs, given their unique portfolios Another issue related to deposit insurance is the and credit methodologies. Supervisors may find fact that commercial banks may be reluctant to that stop-lending orders, for example, are not share their commonly funded deposit insurance appropriate25 or that management takeovers are not schemes with newly licensed MFIs because they easy given the difficulty of finding qualified man- perceive these MFIs as high risks. Although it does agers in the microfinance industry. Because this is a not make much sense to establish a separate insur- new area for many regulators, some learning still ance protection fund for the few and relatively small needs to take place on what will work best. regulated MFIs, it may happen, as in Uganda, that two depositors’ protection funds are needed (one for commercial banks and one for MFIs) with one Deposit Insurance Schemes governing board overseeing both funds. The prob- In general, the very existence of a deposit insurance lem that arises from such a scheme is that the con- scheme is an effective instrument to avert a “run on tributions to the fund provided by the few regulat- deposits” (the massive withdrawal of deposits when ed MFIs will not be sufficient to cover all the risks a financial institution faces problems). However, as the fund should cover. It is also unclear how the any insurance might, deposit protection may create operating expenses that normally should be covered “moral hazard” in the sense that depositors feel safe out of the returns from investing the fund’s unused and, therefore, do not take into account or seek capital in interest-bearing assets, can be funded. all available information when choosing to deposit Either the government or a donor agency may need their funds with a particular financial institution. to provide the necessary seed capital for the estab- This absence of effective oversight by depositors lishment of an MFI deposit insurance fund large may induce excessive risk taking by the financial enough to operate on a cost-covering basis. How- institution. To avoid moral hazard, deposit insur- ever, it must be kept in mind that regulated MFIs ance schemes normally cover a maximum value per are likely to mobilize relatively large amounts of client or per account, representing only a percent- deposits. Depending on the amount of coverage, age of the total deposit volume. If a financial insti- the fund could easily be depleted if a single institu- tution collapses, large depositors whose deposits are tion closes. In sum, the discussion on microfinance not fully covered by the insurance would suffer deposit protection schemes is fairly new and does major losses, giving these depositors an incentive to not yet provide general experience to support ways take effective measures to control the risk-taking to design such schemes.26 46 | Transforming Microfinance Institutions

Supervision traditional approach it is necessary to understand how to minimize the adverse consequences of risks The last decade saw broad discussion of regulatory (Fitzgerald and Vogel 2000): frameworks for MFIs. However, far less attention was given to the supervisory challenges in microfi- • Risks can be avoided by not taking any particular nance, perhaps because experience in microfinance risk. Many banks in developing countries follow supervision is still limited. Regulators’ resources this strategy, especially when competition is are scarce and dedicated to protecting depositors limited and banks are not forced to develop a (thus, they are seldom interested in MFIs, because broader range of financial services and products their efforts tend to be directed to larger institu- to groups that are perceived as high risk. tions where most of the depositors’ assets are • Risks can be offset by shifting the burden to the concentrated). Effective supervision of financial borrower. Charging a risk premium (interest institutions comprises licensing new financial insti- rates and fees) when lending to high-risk bor- tutions; establishing a framework for prudential rowers or demands for excessive collateralization reporting and off-site surveillance, and the execu- of loans are typical ways to offset risks. tion of these activities; followed by on-site supervi- • Finally, risks can be mitigated by implementing sion. Supervision also includes the execution of appropriate risk management systems. sanctions and corrective actions if regulations have been violated. The traditional approach to banking supervision This section first describes the risk-based focuses primarily on the accuracy of financial state- approach to supervision compared to the tradition- ments, compliance with certain financial ratios, and al approach and shows why the former is more suit- internal controls to prevent internal fraud. The able for microfinance. Then, based primarily on the advantage of the traditional approach is that it pro- experience in Uganda, the supervisory process is vides a clear picture of the present condition of a described. financial institution, which can be measured and quantified. However, insight into potential future problems is limited. Risk-Based Approach to Supervision Focusing on the current situation of a financial Although experience in microfinance supervision is institution and on financial indicators merely allows still limited, indications are that a risk-based supervisors to advise financial institutions to reduce approach to supervision might be better than the or simply avoid risks when problems are found. In traditional approach. The focus of risk-based super- microfinance, risks cannot be avoided or offset vision lies in understanding and assessing the ability through sizable and high-value collateral. The of a financial institution to identify, measure, moni- capacity to diversify risks across economic sectors tor, and control risks in an appropriate and timely and geographic areas is limited. However, many manner.27 The traditional approach to supervision MFIs have successfully developed methods for man- applies standardized procedures and focuses on in- aging risks associated with microlending using thor- dividual transactions and the adequacy of collateral. ough analyses of the borrowers’ repayment capacity Risk-based supervision is suited to addressing and behavior, and offering strong repayment incen- causes of problems rather than just highlighting tives. Yet, traditional on-site and off-site surveillance current problems. tools, with their focus on documentation and collat- To understand how the risk-based approach to eralization of individual transactions, may overesti- banking supervision can be distinguished from the mate the risk associated with microfinance and, Regulation and Supervision | 47 moreover, are not very practical when assessing the The Supervisory Process risks of large numbers of transactions. An effective supervisory system comprises off-site In contrast to the traditional approach, risk- surveillance and on-site examination. Off-site sur- based supervision focuses on risk management pro- veillance is based on analysis of financial data sup- cedures. Supervisors recognize an individual MFI’s plied by the financial institutions. The central ability to deal with risks associated with specific objective is to monitor the condition of individual borrowers, products, and investments and thus financial institutions, peer groups, and the financial leave room for offering nontraditional services such sector as a whole. Off-site surveillance provides an as uncollateralized loans. Risk-based supervision, early indication of an individual financial institu- with its focus on different risk profiles, is therefore tion’s problems and helps define priorities for the particularly suited to nontraditional financial use of supervisory resources. Off-site surveillance operations. relies on financial reporting in a prescribed format However, the risk-based approach makes the that is supplied by financial institutions according to supervisors’ job more challenging. Supervisors certain time schedules. Normally, data on liquidity, must understand the risk profiles of different finan- capital adequacy, asset quality, portfolio concentra- cial institutions dealing with different products and tion, earnings and profitability, and the balance services (and their clients) and they must be able to sheet structure is collected. This will also be the case assess the adequacy of the measures taken to miti- for regulated MFIs. Nonetheless, because the risk gate these risks. In microfinance, therefore, supervi- profile of MFIs is different, the focus of financial sors must have an understanding of how MFIs work reporting may be different and reporting formats and be able to assess whether an individual MFI’s and time schedules should be adapted to the spe- management and methodologies are appropriate cific features of microfinance. and focused on minimizing risk. This requires a On-site examination enables the supervisory deep understanding of the specific features of authority to validate the information provided by a microfinance, which is a binding constraint for the financial institution during the reporting process, to application of this approach, because supervisors establish the cause of a financial institution’s prob- normally have supervised only traditional financial lems, and to assess the future viability or possible institutions and products. Supervisors need to gain problem areas that should be further observed. It in-depth knowledge of the specific risks and the way also enables the supervisor to assess management’s these risks can be effectively managed. risk-management capabilities, an attribute difficult The introduction of risk-based supervision to capture through off-site surveillance. On-site brings along a cultural change. Traditional supervi- examination is demanding of supervisory resources sion deals with risks by placing prudential limits on and therefore should only address the areas of the risks that financial institutions may take. As a greatest risks determined in previous inspections result, supervisors are reluctant to treat financial and through the off-site surveillance process. institutions differently based on the ability of those External auditors play an important role when institutions to manage risks. Supervisors that have risk-based supervision is applied. External auditors decided to adopt a risk-based approach can be are in the position to provide complementary infor- expected to be more open to nontraditional prod- mation within the supervisory process, although ucts and services and hence may be more willing they cannot replace prudential supervision executed to accept microfinance as a specific risk manage- by a public supervisory authority. However, in some ment technique for handling small and unsecured countries, supervisory authorities use only external loans. 48 | Transforming Microfinance Institutions auditors for on-site supervision. Whereas the super- verify compliance with the legal ongoing capital visory authority’s focus is on maintaining the stabil- requirements, the supervisor will analyze the ity of the financial system and the protection of progression of all balance sheet and income and depositors’ money, the auditor’s major task is to expense accounts and verify whether loan loss present the annual financial statements to share- provisions and other necessary adjustments have holders and, possibly, to the general public. Because been booked. If adjustments are not properly supervisory resources are scarce, a reasonable booked, the financial statements should be degree of job-sharing between supervisors and rejected and penalties should be considered. auditors permits supervision to be more efficient. • Because credit risk is a substantial threat in MFIs, Drawing from the Bank of Uganda’s policy, risk- it is important to analyze the portfolio-at-risk based supervision comprises three major steps (the balance of loans overdue more than a (Bank of Uganda 2002): certain number of days) report regularly. In Uganda, for example, this occurs on a quarterly • Institutional overview and off-site surveillance basis through a review of the MFI’s loan files and • Assessment of the financial institution’s risks corresponding reports. • Development and execution of the supervisory • The analysis of the financial situation focuses on plan key weaknesses detected in the last on-site exami- nation to determine whether these issues have Institutional overview and off-site surveillance. been addressed. The institutional overview is a summary report of the institution’s present condition, its present and Off-site surveillance should define thresholds for prospective risk profiles, past supervisory findings, key indicators to be monitored and benchmarks and other key issues. It is based on all suitable infor- that when reached will trigger an alert. Such indica- mation such as past examination reports, the find- tors can include an unusual growth of operations ings of the off-site surveillance process, reports sub- that is substantially higher than average market mitted by the regulated institution, and internal and growth, capital adequacy ratios that approach the external audit reports. legal limit, and portfolio at risk ratios (the ratio of The off-site surveillance process comprises the the balance of loans overdue, for example, more following activities (Bank of Uganda 2004): than 30 days, to outstanding portfolio) approach- ing 5 percent. • Monitoring the liquidity position to periodically Supervisors should follow a “dialogue-oriented verify compliance with minimum liquidity approach.” Whenever unusual movements in key requirements and observe the development of areas are detected during the off-site surveillance, relevant assets and liabilities. Failure to meet the supervisor should first try to determine the the requirements or unusual movements in the underlying causes through discussions with liquidity position indicate a serious risk. Because the MFI’s finance manager. If the problem cannot maintenance of adequate liquidity is essential for be resolved through dialogue with the MFI, the the soundness of any financial institution, the supervisor can conduct targeted on-site examina- institutions must submit their liquidity state- tions that address the specific problem. ments on a relatively frequent basis. In addition to the off-site analysis of the financial • Monitoring the overall financial position to peri- institution, report on the financial institution, an odically verify compliance with the capital ade- institutional overview is produced and includes quacy ratio, provisioning, and lending limits. To descriptions of the internal and external audit, Regulation and Supervision | 49 including the nature of any specific work performed level into account. If, for instance, a position is large by external auditors during the period under in relation to the institution’s overall resources and review; a summary of supervisory activities per- could potentially result in a significant or harmful formed since the last review, including special exam- loss for the institution, the level of risk is considered inations, supervisory actions, and the MFI’s degree high. In MFIs a typical example for an inherently of compliance including applications (for example, high risk is credit risk, because the quality of the for opening new branches) that have been submit- loan portfolio can be highly volatile and the loan ted to the supervisory authority; and considerations portfolio typically constitutes a major portion of the for future examinations. balance sheet. The institutional overview should be maintained The risk framework also includes an assessment by a supervision officer who has been assigned of the adequacy of the risk management systems responsibility for the off-site analysis of a particular within the MFI for the identified areas of risk. institution. Ideally, this person would also perform Composite risk is based on the level of inherent the on-site examinations, or at least closely collabo- risk of the activity and the overall strength of the rate with the examiner in charge for the particular risk management system for that activity. If the risk MFI, because the whole process of risk-based management system does not adequately mitigate a supervision is based on an in-depth knowledge of high inherent risk of an activity, the composite risk the financial institution. is high. Alternatively, it can be low if risk manage- ment systems are strong and can mitigate much of The risk assessment process. In preparation for the the risk effectively. For example, if the credit tech- on-site examination, a preliminary assessment of nology (all procedures and policies for extending, major risks and the financial institution’s ability to monitoring, and collecting loans) is adequate to manage these risks is recommended (table 2.3). manage the specific credit risks arising from differ- Risk assessment in Uganda, for example, is ent loan products (such as group or individual accomplished using a risk framework that sum- loans), the composite risk can be moderate or even marizes all available information on current and low. Conversely, if the lending technology is not potential risks typical in institutions that engage in adequate due to deficient procedures, the compos- microfinance as their primary business and the ite credit risk will be high. The direction simply external and internal sources of these risks.28 The indicates whether the risk is increasing, decreasing, risk assessment takes the type of risk and the risk or remaining stable.

Table 2.3 Example of an MFI Risk Framework (Summary)

Inherent level Risk Composite Risk area of risk management risk Direction

Strategic High Weak High Increasing Credit High Acceptable Moderate Increasing Liquidity Low Weak Moderate Stable Interest rate High Acceptable Moderate Increasing Operational High Weak High Increasing Overall risk High Weak Moderate Increasing

Source: Bank of Uganda 2005. 50 | Transforming Microfinance Institutions

A preliminary risk profile is prepared for the and a list of weaknesses identified in former exami- institution based on information compiled during nations constitute the basis for the supervisory plan. off-site surveillance, auditors’ reports, former exam- This plan addresses all supervisory activities to be inations, and so on. It is then finalized during the conducted and the scope of these activities (for on-site examination and constitutes a confidential example, full or targeted). The examination should document for internal use of the supervisory be tailored to the size, complexity, current rating, authority only. The risk profile is a living document and risk profile of the institution. Once again, that should be updated on a regular basis and after supervisory resources must concentrate on areas of every examination. greatest risk. A sample risk framework that provides indicative The examination visit should focus on ade- benchmarks for MDIs in Uganda is included as quately assessing management’s ability to identify, annex 2B, Risk Framework. measure, monitor, and control risks. The examina- tion includes evaluation of the risk management Organization and execution of on-site examinations. systems and internal controls, liquid assets, asset To be effective, on-site examinations need careful and liability structure as well as liquidity manage- preparation. Before visiting the MFI, the examiners ment, oversight, and planning procedures. Check- should review the current documentation describ- lists for the different areas of potential risks and ing the policies and procedures of the financial insti- typical weaknesses that may cause problems can tution (that is, lending policies and procedures, serve as a guide, especially for junior supervisory deposit policies and procedures, accounting policies, staff with little operational experience. information systems and procedures, and quality of The well-known CAMEL system (Capital, Asset internal controls). quality, Management, Earnings, and Liquidity) is Supervisory officers, in coordination with the often cited as a method for assessing the adequacy MFI’s IT manager, should extract data on all out- of a financial institution’s financial and management standing loans and deposits to generate a data file health.29 The CAMEL system is not associated that can be reviewed with the supervisory with any particular supervisory approach nor does it authority’s data analysis tool. The idea is to verify focus on specific risks or measures to minimize the integrity of the information and to validate these risks (Fitzgerald and Vogel 2000). However, the accuracy and reliability of the MFI’s MIS (for the risk profile of financial institutions is implicitly example, have all loans reported to be rolled over given in any CAMEL rating. The CAMEL system been reported properly? are interest and other can be adapted to risk-based supervision. For charges recognized as income according to the instance, for supervision of the Ugandan MDIs, a payment schedule?). Any discrepancies between “CAELS” (CAMEL Ϫ M ϩ S [see box 2.13]) sys- reported information and the results of the analysis tem has been developed that includes the adequacy should be reviewed with the MFI’s management. of the institution’s risk management system, which The review of the extracted data also helps verify can be determined only after the on-site examina- compliance with key regulations (loan limits as per- tion takes place. centage of core capital, capital adequacy ratios, loan The final examination report should clearly and loss provisioning, and others). The review of the concisely communicate any supervisory issues and internal audit activities should be based on the data comment on deficiencies noted in the institution’s extracted by the examiners. risk management systems in each risk area (credit The review of documentation and analysis of risk, management or operational risk, liquidity risk, data, the results of the preliminary risk assessment, governance risk, such as). On-site examinations Regulation and Supervision | 51

Box 2.13 The CAELS Rating System

An overall measurement of the MFI’s performance indicators and benchmarks for the different ratings can be obtained using a ratio that is composed of should be defined. For instance, Earnings could be two elements: measured through the Return on Adjusted Equity (RoA). A RoA above a certain limit (2 percent, for • A quantitative CAELS (Capital, Asset quality, example) could be given an excellent rating Earnings, Liquidity, Sensitivity to market risk) (1) whereas a negative RoA could be rated as ratio poor (5). (Note: It is important not to copy bench- • A qualitative indication of the adequacy of the marks from elsewhere but to develop them in risk management systems—the Management the supervisory process because only experience (“M”) component. can lead to benchmarks that are adequate for To make sure the adequacy of the MFI’s risk man- certain types of financial institutions in specific agement system gets a higher weight than any environments.) other component, the overall CAMELS ratio is com- The overall CAELS ratio ranges from 1 to 5, where puted using the formula: 1 is the highest rating. The Management component of the CAMELS ϭ Ϫ CAMELS CAELS M ratio is determined through proxies that give an The CAELS ratio is computed by using weights for its indication of the quality of the MFI’s risk manage- different components. To capture the specific risk ment systems. Shortcomings in the risk management profile of microfinance, those components that systems will reduce the rating given by the CAELS constitute major risks in microfinance get higher ratio. For example, if the loan tracking software has weights. For example, the proposed weighting in significant shortcomings, the CAELS ratio could be Uganda is Capital, 30 percent; Asset quality, 20 per- reduced by one point. An additional point can be cent; Earnings, 20 percent; Liquidity, 20 percent, subtracted if deficiencies in the internal audit are Sensitivity to market risk, 10 percent. To assign rat- detected. ings (1 to 5) to the components of the CAELS ratio, Source: Adapted from Bank of Uganda 2005.

should be conducted periodically.30 If the on-site auditors (Van Greuning and Brajovic-Bratonovic examination is well prepared and focused on 2000). To avoid ineffective and costly proce- areas that have been identified as potential risks, dures, the supervisor must be willing to enter the costs of supervision can be kept to reasonable into a dialogue with the supervised institution, levels. that is, to listen and take into account the views of senior staff and the board of the regulated Summary of principles of risk-based supervision. institutions. Owners and managers are crucial in To summarize, risk-based supervision of MFIs con- ensuring effective corporate governance, and centrates on the following principles (Hannig and maintaining professional standards, respectively. Omar 2000): Internal auditors are in charge of continuously reviewing and ensuring that properly defined • Share responsibilities among key players: Under processes and procedures are followed. External the risk-based approach, the responsibility for auditors approved by the supervisory body play a risk management is shared among supervisors, key role in examining the accuracy of the finan- owners, managers, and internal and external cial statements.31 52 | Transforming Microfinance Institutions

• Focus on licensing: The licensing process is not a • Use assessment tools: Risk-based supervision uses guarantee that a financial institution will be financial ratios and other quantitative run professionally once licensed. It is, however, instruments and methodologies. However, these an effective means of reducing the number of instruments need to be adapted to assess the potentially weak financial institutions engaging specific risk profiles of MFIs and their portfolios. in deposit mobilization from the public. Focus- Specific benchmarks can be defined in accor- ing on licensing enables the supervisor to dance with best practices, taking into account enforce quality standards and minimizes the the specific situation in a given country. probability of failures in the future, thus limiting • Focus on information disclosure: Licensed finan- loss to depositors and maintaining public confi- cial institutions have to systematically and in a dence in financial institutions. With this focus, timely manner disclose accurate information to the resources required for the supervisory the supervisor. Their MIS, therefore, must be process are relatively high in the first stages of able to accommodate reporting requirements the life cycle of an MFI. However, the more set by the supervisor. Reporting requirements efficiently the licensing process has been carried should, however, take into account specific fea- out, the less costly is the subsequent supervisory tures of microfinance and should focus on the process, because it is not necessary to do detailed information that is needed to assess the specific routine transaction-focused examinations as long risks encountered by MFIs. The frequency of as there are no indications of a deterioration of reporting depends on the volatility of these risks the risk position of the MFI. and should take into consideration potential • Focus on internal controls: During the licensing communication difficulties associated with oper- process, risk-based supervision focuses on the ating in remote areas and with lack of proper quality of the MIS and the adequacy of internal infrastructure. controls rather than relying too much on exter- nal auditors.32 • Focus on procedures and practices: Assessing Remaining Challenges the quality of the loan portfolio must be based on understanding the risks associated with the Despite the growing body of experience in regula- key products and procedures. Rather than tion and supervision of MFIs, some outstanding reviewing documentation of individual transac- challenges remain.33 tions, supervisors review the history and trends of portfolio quality and compare it with bench- Costs of Supervision Cannot marks. They appraise qualitative aspects of the Be Covered by MFIs lending technology, such as adequacy of the loan appraisal and collection procedures for different Prudential regulation and supervision include the products, and the quality of the loan officers’ authorization of financial institutions to accept and work and management oversight. Supervisors intermediate funds from the public, on-site and focus their attention on areas of greatest risk and off-site surveillance, corrective actions, and, at the examine whether internal audits are appropriate extreme, the power to take over, liquidate, or close to deal with these risks. Liquidity risk is assessed down financial institutions. The cost of supervision by examining the adequacy of liquidity manage- is significant and the inclusion of large numbers of ment and the availability of flexible access to small MFIs may overstretch usually tight budgets. liquidity pools. In some countries, financial institutions are obliged Regulation and Supervision | 53 to fully or partly contribute to the costs of their in case of financial distress. During the late 1990s own supervision. Yet, MFIs often cannot afford to a number of specialized institutional investors fully assume these costs. For instance, Peruvian reg- for MFIs emerged. However, it is still not clear ulated MFIs were not in a position to cover more how “deep” their pockets are.35 In addition, than 6.5 percent of their supervisory costs in these organizations usually follow conservative 2000.34 The deficit was covered through contribu- investment strategies and therefore tend to focus on tions from the larger financial institutions. It the best performing MFIs, which are often already appears, therefore, to be indispensable for govern- in the position to access market funds to expand ments to finance—at least partly—efficient supervi- their operations. Moreover, “public” investors espe- sion of microfinance operations. cially (for example, international financial institu- tions) typically expect to perform their role as a shareholder for a limited time, and given the fact Owners of Regulated MFIs Do Not Necessarily that the issue of transformation is quite young, it Have Pockets Deep Enough to Respond to is still not clear whether enough commercial the Need for Capital Injections in Times investors are willing to buy the shares when institu- of Financial Distress tional investors exit. Finally, with “real” commercial To address the ownership and governance risk of investors, mission drift becomes a risk, because they NGO MFIs, regulators often insist that they con- may decide to move away from microfinance to vert into companies with real shareholders with segments of the market that they perceive as more “deep pockets” to bail out the financial institution profitable. 54 | Transforming Microfinance Institutions

Annex 2A Note on Supervising Thus, even if not donor-funded, SACCOs have a Savings and Credit Cooperatives specific incentive structure that prevents members from seeing their participation as a profitable In most countries, savings and credit cooperatives investment. They typically perceive their ownership (SACCOs) are too small to justify the cost of regu- as the only way to access financial services (Krahnen lation; however, very large SACCOs operating in and Schmidt 1994). some countries do pose systemic risk to the coun- As has been mentioned, the capacity of supervi- try’s financial system. Where large SACCOs are not sors to oversee large numbers of small institutions present, it appears to be commonly understood effectively is limited. And self-supervision of finan- that small institutions with limited geographical cial intermediaries has not proved to be effective coverage and common-bond members know each due to the inherent conflict of interest. other well enough to exert sufficient self-control on An alternative may be delegated supervision, the institutions’ performance. Nonetheless, the under which the banking supervisory authority effectiveness of these mechanisms should not be maintains regulatory power, but the tasks of regu- overestimated. Due to the specific institutional lar performance monitoring and on-site inspec- setup of SACCOs and other member-based institu- tions are delegated to a specialized third party (for tions, especially in comparison to nonmutualist instance, an independent or an umbrella body). In institutions such as NGOs, members theoretically many developing countries, SACCOs are regulated have a strong incentive to monitor the operations under a special law designed for any cooperative of the SACCO of which they are a member. How- society independent of its activity. Typically, a ever, these incentives are seldom strong enough to ministry or another public agency created for the manage without any external oversight. First, cooperative sector is in charge of supervising because there is no secondary market for coopera- them. These entities have neither the expertise tive shares they are repurchased at their nominal nor the financial and technical capacity to pruden- value and not as fractions of the organization’s net tially supervise financial activities.36 Power of worth. Members thus may not have strong incen- enforcement, however, cannot be delegated to a tives to enforce profitability of operations, other third party because it requires legal backing by a than to receive dividend payments. Second, the public agency with a clear mandate to take correc- “democratic” system of “one person, one vote” tive action to be effective. Delegated supervision leads to a situation in which members, even if they can be effective but, so far, there are not many owned a considerable portion of the cooperative’s examples where it has been put into practice shares, would not have adequate voting powers. successfully.37 Regulation and Supervision | 55 ) (a a currency point at the time of currency licensing the first four MDIs was valued at 20,000 Ugandan shillings) 20% total capital, 15% core capital to risk-weighted assets as follows: cash, cash equivalents, balance with Bank of Uganda, invest- ments in government securi- ties: 0%, Balance with other licensed financial institutions: 20% All others: 100% 25% No benchmark 30% with 5 years transition period; no limitation for sub- sidiaries of banks, reputable in financial institutions or, exceptional cases, reputable public companies with Bank from special approval of Uganda points; 25,000 currency Continues on the following page ( Articles of associ- ation, announce- ment of change Audited accounts, certificates of investment, license reports, application Licensing, monthly compu- tation as pre- scribed in regula- tions on capital adequacy Balance sheet and and profit loss statement (monthly) and loss Profit statement (monthly) Section 15 (1) Section 15 (2) MDI Act, Section 21 1. MDI Act, 2. MDI Act, MDI Act, Section 16; Definition of weights in regulations Internal benchmark n.a. Legal of Source b ϩ ϩ paid-up capital has to be in provided liquid assets (S. 15 1) Share of one Share person over total equity 1. Minimum Capital adequacy capital ratio, core in form of issued and fully paid-up plus all shares reserves retained and other reserves by approved Bank of Uganda Operating costs (administrative, salary expenses, depreciation, fees)/avg. board portfolio outstanding Financial income/ (financial costs operating costs loan loss provision) Avoid concentra- Avoid tion in ownership adequate Ensure funds to run the business adequate Ensure funds to run the business assess effi- To ciency of management assess ability To of MDI to cover all costs paid-up capital capital unimpaired by losses Maximum shareholding Minimum capital 1. Minimum 2. Minimum Ongoing capital adequacy Operating cost ratio Operational self- sufficiency Annex 2B Uganda) Risk Framework (Example from Quantitative Assessment Risk CategoryOwnership and Indicatorgovernance risk Rationale Definition reference verification Benchmark or rating Management risk 56 | Transforming Microfinance Institutions 100% General 1% (8–30 days 5%), 31–60 days 25% (50%), 61–90 days 50% (75%), > 90 days 100% for in parentheses (figures loans) rescheduled Latest after 180 days of loans becoming delinquent or case by decision (for example, on death of borrower) with Ratio to be compared Portfolio at Risk, no inde- no pendent ratio, therefore benchmark 5% and in the Unsecured and outstanding aggregate capital <1% of core Balance sheet and and profit loss statement (monthly) Statement for on provisions bad debts (monthly) Balance sheet (monthly) Balance sheet (quarterly) Portfolio quality (monthly) report Statement on loans to insiders (monthly) Internal benchmark Regulations on asset quality Regulations on asset quality n.a. Internal benchmark MDI Act, Section 18 (1c) Legal of Source ϩ ϩ 30 Ͼ balance imputed ϩ ϩ Financial income/ (financial costs operating costs loan loss provi- sion cost of capital) for Provisioning the outstanding balance (reduced by compulsory savings balance) to according days overdue with stricter pro- visioning sched- ule for resched- uled loans Remove unrecov- erable loans from books Loan loss reserve/ value of loans outstanding Balance of loans past due ( days) of restructured loans/outstand- ing loan portfolio Maximum per- centage of core capital; definition of insider in act ) To assess ability To of MDI to cover all costs and pre- serve its value Not to overstate income and for early identifica- tion of problem loans Not to overstate assets check ade- To quate and pru- dent provisioning assess quality To of the loan portfolio insider reduce To abuse Continued ( Financial self- sufficiency Provisioning Write-offs Loan loss reserve ratio Portfolio at risk Restrictions on insider lending Quantitative Assessment Risk Category Indicator Rationale risk Credit Definition reference verification Benchmark or rating Regulation and Supervision | 57 ) refer- curriculum vitae, Reliable information on such new shareholders as and so on; references, announcement in case of transfer shares Reliable information on such as new directors curriculum vitae, ences, interviews, and so on In the aggregate and out- In the aggregate capi- standing <1% of core tal for individual borrower, capital for a <5% of core of borrowers group 15% time Look at different buckets (3, 6, 12 months), in each bucket assets similar to liabilities; no benchmark Continues on the following page ( ed without requiring a change to the body of law. ed without requiring Portfolio quality (monthly) report Liquidity state- ment (weekly) of structure Term assets and liabilities MDI Act, Section 21 (4), in connection with Second Schedule for >10% shareholders and transfers >10%; MDI Act, Section 7 (4) c; on licensing regulations MDI Act, Section 22 (2), regulations MDI Act, Section 18 (1a) MDI Act, Section 17 and on regulations liquidity MDI Act, Section 27 (3) 3 years). Definition, Legal of Source Ն Reasonable assurance that owners bail out MDI in by assessing distress net worth, shareholders’ signing a declaration of the willingness of share- and holders to that effect, assessing the capacity of the latter to raise addi- tional capital; professional (financial vs. background social objectives) Look at competence and background professional of directors Maximum of percentage capital core Liquid assets to deposit liabilities Matching interest rate–bearing assets with inter- est rate–bearing liabilities for 3, 6, and 12 months To ensure responsible ensure To ownership and accountability integrity ensure To and competence to manage the business To promote risk promote To diversification that ensure To institution can meet its short- term obligations at reasonable cost measure To sensitivity of interest-bearing assets and liabili- ties to changes rate in interest “Fit and proper” check for owners of MDIs “Fit and proper” check for directors Restrictions on credit concentration Liquidity ratio Gap analysis not applicable ϭ Ownership and governance risk a. Currency points are used rather than a specific currency amount so changes can be made to the value of minimum capital requir used rather than a specific currency points are a. Currency b. Salary expenses only include staff in-kind donations if they are of a permanent nature ( of a permanent nature in-kind donations if they are b. Salary expenses only include staff Liquidity risk rate Interest risk Qualitative Assessment Risk Category Indicator Rationale criteria reference verification n.a. 58 | Transforming Microfinance Institutions and Constitution and policies of MDI; on-site inspections policies; on-site Board inspections Balance sheet, donations and grant contracts Licensing and on-site inspections; changes in management to be announced; references, curriculum vitae, others Policy documents, interviews Accounting records, systems manuals, licensing, on-site inspections MDI Act, Section 24 and guidelines MDI Act, Section 28 and guidelines; in MDI requirement constitution n.a. MDI Act, Section 7 (4) a, Section 81 (4) b, second schedule Guidelines MDI Act, Section 28 (2i), on licensing regulations people accountable) and responsibilities powers benefits, and such cial objectives particularly loan staff, officers development benefits (timeliness, accuracy, compliance with inter- national accounting standards) priateness and quality of IS) flow documents 1. 4-eyes-principle (two 2. Bonus-system, fringe 3. of finan- Prominence Actual practice and in requirement constitution Extent of donations and grant funding, respective terms (duration, conditions) Banking and microfi- nance skills 1. Recruitment policy for 2. Policy on staff 3. turnover Staff 4. Job descriptions 5. Remuneration and 1. Quality of accounting 2. MIS (manuals, appro- 3. Existence of process Definition, Legal of Source Promote good Promote governance compliance ensure To of management with corporate policy and as laid procedures down by the board of the be aware To influence of donors professional- Ensure ism of management profession- ensure To alism in MDI operations con- orderly Ensure duct of business ) Continued ( and balances sion statement Role of the board 1. System of checks 2. Incentive schemes 3. Vision and mis- Reporting of internal auditor to board audit committee Dependence on donations and grants “Fit and proper” check for management Human resources policy Adequacy of internal systems control Qualitative Assessment Risk Category Indicator Rationale criteria reference verification Management risk Regulation and Supervision | 59 Credit manual; licens- Credit ing and on-site inspec- tions, compulsory information on new products manual, Credit licensing and on-site inspections manual, Credit licensing and on-site inspections manual, Credit management minutes, minutes, on-site board inspections Loan dossiers, licensing and on-site inspections manual, board Credit minutes, licensing and on-site inspections manual, loan Credit policy Liquidity and fund management policy, licensing and on-site inspections Performance reports (monthly), investment sensitivity analy- policy, sis (if available), budget performance report MDI Act, Section 19, guidelines, on-site inspection manual Guidelines, regulations, on-site inspection manual Guidelines, regulations, on-site inspection manual Guidelines, regulations, on-site inspection manual Guidelines, regulations, on-site inspection manual Guidelines, regulations, on-site inspection manual MDI Act, Section 57, guidelines, regulations, on-site inspection manual MDI Act, Section 27 (3) MDI Act, Section 27 (3) and Section 57, guide- lines, on-site inspection manual Policy on product development Repayment incentives, clarity of description; selection, borrower disbursement and collection procedures Specification of approval limits at various levels of policy review Frequency for loan dis- Procedures bursement and collection policy for Written write-offs Sectoral distribution and due to changes thereto develop- new product in spe- ment, high growth and so forth cific sector, Arrangements for and costs of liquidity access for Monitoring procedures developments in financial markets To assess whether To guidelines for proper development product in place are that proper ensure To in lending policies are place risk ensure To limitation at different levels that policy ensure To and management is flexible enough to cope with changes in business environment that proper ensure To kept for are records disbursement and collection have an adequate To policy in write-off place assess risk diversi- To fication and to take specific risks in specific sectors into account that insti- ensure To tution can meet its short-term obliga- tions at reasonable cost of devel- be aware To opments in financial markets and their implications for institution Product development Product Lending methodology limits Approval Responsiveness of policies to business environment Quality of documen- tation of loan portfolio policy Write-off Sectoral distribution of loan portfolio for Procedures liquidity and funds management Institution monitors developments in financial markets Adapted from unpublished “Risk Framework Final,” Bank of Uganda, 2001. Adapted from Credit risk Credit Liquidity risk rate risk Interest Source: 60 | Transforming Microfinance Institutions

Notes 8. This was recently done in the Philippines. With the enactment of the new Banking Law in 2000, micro- 1. In the context of microfinance, various agencies and finance, on the one hand, was recognized as part of in particular the German bilateral co-operation, since mainstream banking but, on the other hand, a section the early 1990s, have supported an approach to was included where the Monetary Board is inclined “financial system development” with the goal of to regulate the interest rates imposed on microfi- strengthening financial intermediation, thereby rec- nance borrowers (Llanto 2001). ognizing that in addition to credit, other financial 9. During the process of passing the MDI Act, the services, particularly savings, are equally important to Ugandan Parliament, for instance, temporarily consid- the poor (BMZ 1994, 2004). ered including a section that would have subjected the 2. For example, a new law may be required based on the approval of the statutory instruments to parliamentary lack of inclusiveness of current banking law(s) or the scrutiny instead of leaving this to the central bank. fact that the main providers of microfinance services 10. The regulator is the rule-making body and the super- are NGOs (as opposed to member-based savings visor monitors compliance with the regulations. (The cooperatives or banks that fall under supervision). regulator and supervisor can be the same institution, 3. The term “legislation” generally includes the pri- for example, the central bank.) mary legislation, which is the law that governs the 11. This list, of course, is not exhaustive. Some authors, financial institution; secondary legislation includes the for instance, mention new industry risk as a specific regulations that outline requirements that the finan- risk to microfinance. New industry risk refers to the cial institution (or that portion of business governed fact that because microfinance is still young there are by specific regulations) must meet on an ongoing not many well-trained managers who are able to deal basis; and guidelines provide benchmarks for the with rapid introduction of new products and tech- supervisory body to monitor financial institution nologies (Staschen 1999). New industry risk includes performance. the risk of supervisors lacking experience with micro- 4. Some countries have introduced nonprudential regu- finance operations. In addition, according to coun- lation that is enforced by an independent overseer try-specific legislation, risks such as foreign exchange empowered to enforce codes of conduct, such as the risks can be associated with microfinance operations. Microfinance Regulatory Council in South Africa 12. In addition, supervisory authorities are also concerned (Staschen 2003). with other credit risks such as “balance due from other 5. A recent publication by the Small Enterprise Educa- banks or financial institutions,” and, in some cases, tion and Promotion Network underlines the appro- even Treasury Bills. (Comment from David Kalyango, priateness of self-regulation for the protection of Assistant Chief Accountant, Bank of Uganda, e-mail consumer rights (McAllister 2003). communication with Joanna Ledgerwood, 9/05.) 6. In Uganda, three years after the passage of the Micro- 13. “Core Principles for Banking Supervision” (Basle finance Deposit-Taking Institutions (MDI) Act, there Committee on Banking Supervision 1997) highlights are four licensed MDIs and one more in the pipeline. the following risks in banking: credit risk, country and Some segments of government are questioning transfer risk (in international lending), market risk whether the Act was worth the effort, putting the (risk of losses in operations that arise from movements MDIs in the position of actively defending their exis- in market prices including foreign exchange markets), tence. However, the MDIs are by far the largest MFIs interest rate risk (exposure to adverse movements in in the country and serve over half the Ugandan mar- interest rates), liquidity risk, operational risk, legal risk ket. As capacity of MFIs to sustainably deliver finan- (risk that might arise from incorrect legal advice or cial services increases, and as the capacity at the cen- the failure of resolving legal issues under the current tral bank to supervise more than five or six MDIs legislation), and reputational risks (arising from oper- increases, so will the outreach and likely, the number ational failures and other sources). of MDIs in Uganda. It would be imprudent at this 14. For further analysis on microfinance risk, refer to point to rush to license additional institutions. Vogel, Gomez, and Fitzgerald 2000. 7. Christen, Lyman, and Rosenberg (2003) provides 15. In some countries, credit information services are a comprehensive description of the issues that non- included in the prudential regulatory framework. prudential regulation can comprise. However, because their primary purpose is the Regulation and Supervision | 61

protection of the financial institution by facilitating a 25. A common tool that supervisors use to prevent better selection of borrowers, credit information financial institutions in trouble from further risk- services only indirectly protect depositors through taking is stop-lending orders. In microfinance, how- the limitation of a financial institution’s risk exposure. ever, stop-lending orders can be dangerous. If the As such, they are not always considered part of pru- MFI stops granting subsequent loans, borrowers lose dential regulation. their main incentive to repay. This may lead to a 16. During the past few years, numerous comparative rapid deterioration of the portfolio quality and, given studies on regulatory frameworks for MFIs and oper- the high weight of the portfolio in overall assets, ations were published. See Gallardo et al. 2005; aggravate the problem. Supervisors therefore should Jansson, Rosales, and Westley 2003; Meagher 2002; be careful when using stop-lending orders (CGAP and Staschen 2003. 2003). 17. There are often exceptions to this, for example, if a 26. A facility has been created in Latin America by the licensed financial institution operates an MFI as a donors to help mitigate liquidity constraints in the subsidiary, or if a shareholder is a public company wake of external shocks (natural or other emergen- with diverse ownership. cies, or both); see www.emergencyliquidityfacility. 18. A well-documented example is provided by the com. licensed MFI FINANSOL in Colombia where in 27. The concept of risk-based supervision should not be 1995 the predominance of the founder NGO was confused with the Basle Capital Accord of 1988. one of the major reasons for a serious financial crisis Whereas the Basle Capital Accord and subsequent that resulted in the near-collapse of the institution amendments determine what should constitute a (Staschen 1999; CGAP 2000). financial institution’s capital and assigns risk weights 19. In 1999, the Basle Committee on Banking Supervi- to assets, it does not prescribe a specific approach to sion issued a consultative paper for improving the banking supervision. capital framework. One of the three pillars of the 28. The typical risks as described previously in this chap- framework is the improved calculation of capital ade- ter include governance risk, credit risk, management quacy by refining the existing system of risk weight- or operational risk, liquidity risk, and interest rate ings and shifting the regulatory emphasis to assessing risk. The supervisory authority may add other types the banks’ own risk management processes. For of risks such as reputational risk, market risk (for details see Chami, Khan, and Sharma 2003. example, arising from politization of microfinance or 20. From MDI Licensing regulations, p. 330. movements in market prices), and legal risks (lack of 21. Note that it can take a long time for the supervisor to legal security, for example). accept the application as complete. In Uganda, the 29. The CAMEL system has been adapted by ACCION application of one institution took a full year from the International to the features of the microfinance initial submission to be deemed complete. industry. The ACCION CAMEL serves as a decision- 22. Although not directly addressed in this book, some making tool for MFIs, as an internal assessment tool organizations may decide to create an MFI as a regu- for ACCION affiliates to provide more focused tech- lated institution without going through the NGO or nical assistance, and as a rating instrument that is project stage. In this case, prelicensing on-site inspec- meant to contribute to the “due diligence” process of tions are not possible without the supervisor at least potential investors (Saltzman, Rock, and Salinger declaring his or her intention (without guarantee) 1998). that a license will be granted. Premises are prepared 30. For example, in Uganda onsite examinations are con- and policy manuals drafted after this “letter of intent” ducted at least once a year. (the term used in Kenya) has been sent out. 31. Empirical evidence suggests that external auditors still 23. In Uganda, a prelicensing inspection team comprises lack experience to assess the financial soundness of four to five inspectors, who, depending on the size of MFIs. It is therefore recommended that the supervi- the branch network, will spend three to four weeks in sor regularly test the auditors’ work (Christen et al. the field. 2003). 24. Regulators normally require that the board approves 32. The importance of internal audit and control systems the manual and policies on risk management as well is also highlighted by Van Greuning, Gallardo, and as on money laundering. Randhawa (1999). 62 | Transforming Microfinance Institutions

33. Although not a specific topic in this book, a signifi- ———. 2001. “Commercialization and Mission Drift: cant challenge in many countries is to determine how The Transformation of Microfinance in Latin America.” to most effectively and efficiently supervise coopera- Occasional Paper No. 8, CGAP, Washington, DC. tives and other member-based MFIs. This is Campion, A. 2000. “Risk Management Framework addressed briefly in annex 2A, Note on Supervising for Microfinance Institutions.” The MicroFinance Savings and Credit Cooperatives. Network and Shorebank Advisory Services. GTZ, 34. Jansson, Rosales, and Westley (2003) provide an Eschborn. overview of the sources of funds of supervisory Campion, A., and V. White. 1999. “Institutional Meta- authorities in Latin America. morphosis: Transformation of Microfinance NGOs 35. When in 1996 the Colombian regulated MFI into Regulated Financial Institutions.” The Microfi- Finansol was declared insolvent, its institutional nance Network Occasional Paper No. 4, Washington, investors failed to recapitalize the institution accord- DC. ing to their initial bail-out plan (CGAP 2000), Chami, R., M. Khan, and S. Sharma. 2003. “Emerging though a new debt restructuring and recapitalization Issues in Banking Regulation.” IMF Working Paper plan was ultimately agreed upon, leading to the WP/03/101, International Monetary Fund, launch of the new FINAMERICA in 1997. Washington, DC. 36. For details on the Ugandan example, see Staschen Christen, R. P., T. R. Lyman, and R. Rosenberg. 2003. (2003). “Microfinance Consensus Guidelines: Guiding Princi- 37. The best documented examples include the Cajas ples on Regulation and Supervision of Microfinance.” Municipales de Ahorro y Crédito in Peru, the BRI CGAP/World Bank Group, Washington, DC. (Bank Rakyat Indonesia)/Unit Desa Network in Diamond, D. 1984. “Financial Intermediation and Dele- Indonesia and the hierarchical supervisory model gated Monitoring.” Review of Economic Studies 51 (3): under the PARMEC (Projet de Appiu a la Reglemen- 292–414. tation sur les Mutuelles d’Epargne et de Credit) Law Fitzgerald, T., and R. Vogel. 2000. “Moving towards in West Africa (Meagher 2002). Risk-Based Supervision in Developing Economies.” CAER (Consulting Assistance on Economic Reform) II Discussion Paper No. 66, CAER II Office, Harvard References and Other Resources Institute for International Development, Cambridge, MA. Bank of Uganda. 2002. Unpublished policy paper on Forster, Sarah, Seth Green, and Justyna Pytkoska. 2003. risk-based supervision. Kampala, Uganda. “The State of Microfinance in Central and Eastern ———. 2004. MDI Regulations. Kampala, Uganda. Europe and the Newly Independent States.” CGAP ———. 2005. MDI Supervision Manual (revised). Regional Review Paper, Washington, DC. Kampala, Uganda. Gallardo, Joselito, and Bikki Randhawa. 2003. “Microfi- Bank of Indonesia. 2005. Informasi BPR, Quarterly nance Regulation in Tanzania: Implications for Reports 2005, Jakarta, Indonesia. Development and Performance of the Industry.” Basle Committee on Banking Supervision. 1997. “Core Working Paper No. 51, World Bank, Africa Region, Principles for Effective Banking Supervision.” Basle, Washington, DC. Switzerland. Gallardo, J., K. Ouattara, B. Randhawa, and W. Steel. BMZ (Bundesministerium für wirtschaftliche Zusamme- 2005. “Microfinance Regulation: Lessons from Benin, narbeit und Entwicklung). 1994. “Sektorkonzept Ghana and Tanzania.” Savings and Development 29 Finanzsystementwicklung:Förderung von Sparen und (1): 85–96. Kredit.” BMZ aktuell 046. Bonn. Hannig, A., and N. Omar. 2000. “Regulation and Super- ———. 2004. “Sectoral Policy Paper on Financial System vision of Microfinance as the Foundation for Sound Development.” BMZ Concepts No. 125. Bonn. Deposit-Taking.” Paper delivered at the “Seminario- CGAP (Consultative Group to Assist the Poor). 2000. Taller Internacional: Movilización de Depósitos en “The Rush to Regulate: Legal Frameworks for Micro- Instituciones Microfinancieras,” Santa Cruz de la finance.” Occasional Paper No. 4, CGAP, Washington, Sierra, Bolivia, April 26–28. DC. Regulation and Supervision | 63

Jansson, T., R. Rosales, and G. Westley. 2003. “Princip- Saltzman, S., R. Rock, and D. Salinger. 1998. “Perfor- ios y Prácticas para la Regulación y Supervisión de las mance and Standards in Microfinance: ACCION’s Microfinanzas.” Inter-American Development Bank, Experience with the CAMEL Instrument.” Discussion Washington, DC. Paper Series No. 7. ACCION International. Boston, Krahnen, J.P., and R. H. Schmidt. 1994. Development MA. Finance as Institution Building: A New Approach to Staschen, S. 1999. “Regulation and Supervision of Poverty-Oriented Banking. Boulder, CO: Westview Microfinance Institutions: State of Knowledge.” GTZ, Press. Eschborn. Llanto, G.M. 2001. “Risk-Based Supervision of Banks ———. 2003. “Regulatory Requirements for Microfi- Involved in Microfinance.” Philippine Institute for nance: A Comparison of Legal Frameworks in 11 Development Studies Policy Notes 2001-01, Manila. Countries Worldwide.” GTZ, Eschborn. Lopez, C. 2005. “Microfinance Approaches and the Staschen, S., and M. Akampurira. 2003. “Possible Mech- Bond Market: The Case of Mibanco and Comparta- anisms to Regulate Tier 4 MFIs in Uganda.” FSD mos.” Small Enterprise Development 16 (1): 50–6. (BoU/GTZ/Sida) Financial System Development Programme Series No. 11. Kampala, Uganda. McAllister, P. 2003. “Trust Through Transparency: Steel, William F., and David O. Andah. 2003. “Rural and Applicability of Consumer Protection Self-Regulation Microfinance Regulation in Ghana: Implications for to Microfinance.” The Small Enterprise Education and Development and Performance of the Industry.” Promotion (SEEP) Network, Washington, DC. Working Paper No. 49, World Bank, Africa Region, Meagher, P. 2002. “Microfinance Regulation in Develop- Washington, DC. ing Countries: A Comparative Review of Current Prac- The Micro Finance Deposit-Taking Institutions Act tice.” IRIS Center, University of Maryland, College (2003) Supplement No. 2. 2003. In the Uganda Park, MD. Gazette No. 20, Volume XCVI, May 2. Printed by Microfinance Network and Shorebank Advisory Services. UPPC, , by order of the government. 2000. “A Risk Management Framework for MFIs.” Theodore, L., and J. Trigo Loubiere. 2001. “The Expe- GTZ, Eschborn. rience of Microfinance Institutions with Regulation Nyerere, John, Kimanthi Mutua, William F. Steel, Aleke and Supervision: Perspectives from Practitioners and a Dondo, and John Kashangaki. 2004. “The Case of K- Supervisor.” Working Draft, Microenterprise Best REP—Nairobi, Kenya,” in “Scaling Up Poverty Practices Project, Bethesda, MD. Reduction: Case Studies in Microfinance.” CGAP/ Vogel, R. C., A. Gomez, and T. Fitzgerald. 2000. “Micro- The World Bank Group Financial Sector Network, finance Regulation and Supervision Concept Paper.” Washington, DC. Microenterprise Best Practices Project, Bethesda, MD. Ouattara, Korotoumou. 2003. “Microfinance Regulation Van Greuning, H., and S. Brajovic-Bratanovic. 2000. in Benin: Implications of the PARMEC Law for Devel- Analyzing Banking Risk: A Framework for Assessing opment and Performance of the Industry.” Working Corporate Governance and Financial Risk Manage- Paper No. 50, World Bank, Africa Region, Washington, ment. Washington, DC: World Bank. DC. Van Greuning, H., J. Gallardo, and B. Randhawa. 1999. Rhyne, E., and M. Otero. 1992. “Financial Services for “A Framework for Regulating Microfinance Institu- Microenterprises: Principles and Institutions.” World tions.” Policy Research Working Paper 2061, Financial Development 30 (11): 1561–72. Sector Department, World Bank, Washington, DC.

Transforming the Institution Part II Strategic Decisions

Chapter 3 Planning for Transformation

ransformation from a nongovernmental must be carefully considered by the MFI to deter- organization (NGO) to a deposit-taking mine its readiness and willingness to transform. If Tfinancial intermediary does not simply repre- the decision is made to go forward, the MFI must sent a change of legal status. When a microcredit examine and potentially redefine its vision and organization becomes licensed and begins to offer mission in line with a regulated deposit-taking insti- voluntary savings services, a wholesale cultural and tution rather than a credit-focused project or NGO. operational transformation is required, compel- The focus then moves to managing the process of ling a full understanding and appreciation of the change that comes with transformation. The insti- changes that will occur within the organization as tution’s ability to successfully lead and manage the it transforms. Transformation is ultimately about changes inherent with transformation is critical. significant changes in governance as well as man- The chapter then details how to develop a plan for agement and staff roles and responsibilities—all transformation and how to manage transformation of which imply changes in how employees relate to through its many stages, concluding with a discus- one another and how the institution relates to sion of the financial costs of transformation. its many new stakeholders. Transformation plan- ning is, therefore, at its core, a change management process. Fundamental Changes Resulting This chapter begins by outlining the significant from Transformation institutional changes that occur with transforma- tion. Ensuring the leaders of the microfinance insti- Although numerous and significant changes take tution (MFI) fully understand the implications and place with transformation (box 3.1), four funda- results of institutional transformation is thus the mental changes affect all aspects of the MFI. Each starting point for any transformation. What are the of these changes may affect the original vision and important issues that need to be considered? What mission of the MFI and will ultimately require full are the fundamental changes that occur within an commitment of the board and senior management, institution due to transformation? These changes if not the entire staff. Each change must be fully

67 68 | Transforming Microfinance Institutions

management control. With transformation, the Box 3.1 Compartamos Savings ownership structure changes from an NGO or proj- Mobilization Project ect capitalized by donors and generally governed by “Savings will be the ‘detonator’ of Comparta- a board of directors of socially minded founders, mos,” predicts Gonzalo Ramirez, Manager, Com- to a shareholding structure with investors who partamos Savings Mobilization Project, who has demand financial returns and as part owners, share spent six months working on Compartamos’ sav- in the fiduciary responsibilities of the regulated ings mobilization feasibility study. “‘The intro- institution. Consequently, it is appropriate that duction of deposits will mean radical changes at investors play an active governance role. For NGOs all levels of the organization. Savings can’t be that have been largely controlled by a strong seen as just another product—they entail a founder with little active board involvement, this change in our legal status, which will in turn shift can be significant. For example, one of the trigger serious changes to our structure and more important roles of the board is to appoint organization.’” the new institution’s managing director, or Chief Source: CGAP n.d.a. Executive Officer. This is in contrast to a founder- dominated NGO, where board members are often selected by the founder—a distinction with signifi- considered and appreciated before embarking on cant implications for decision making and approval transforming to become a regulated deposit-taking processes. The managing director of the transform- institution: ing NGO is not always appointed by the new board as the head of the new institution. This reality only Change #1—Transformation implies ceding heightens the fear of losing control. Likewise, NGO control to a broader group of board members also need to recognize that not all stakeholders. current members will necessarily become members Change #2—Transformation facilitates an of the new institution’s board (box 3.2). expanded product offering, thus In addition to new investors, regulators form broadening the institution’s client another new stakeholder group to whom the insti- base. tution must now be accountable. The financial posi- Change #3—Transformation leads to significant tion and portfolio quality of the MFI, for example, changes in human resources is no longer for internal eyes only. Instead, all activ- requirements. ities undertaken by the organization need to be Change #4—Transformation requires compli- clearly documented, explained, and justified to a ance with regulatory requirements, new set of external eyes. Although donors may have adding significant costs to played this role to a certain extent before, the regu- operations. lators’ reach can be more intrusive (with frequent and significant reporting requirements), costly Change #1: Transformation implies ceding (with fines for delinquent report submission), and control to a broader group of stakeholders. far reaching (with the threat of regulatory interven- tion or closure). The presence of this new stake- Experience worldwide has shown that many NGO holder thus implies a significant change in control. MFIs undergoing transformation to regulated Furthermore, many regulators set limits on institutions resist giving up operational and majority ownership. For example, in Uganda, the Planning for Transformation | 69

Change #2: Transformation facilitates an Box 3.2 Ceding Control expanded product offering, thus broadening In the late 1990s, a large Asian NGO spent a fair the institution’s client base. amount of time, energy, and money planning its transformation to a regulated financial institu- By definition, transformation to a deposit-taking tion. Ultimately, however, the transformation institution will result in an expanded target market. failed due primarily to resistance from the board Clients who may have been uninterested in bor- to relinquish control. Although transforma- rowing from the MFI may find the institution’s tion was discussed at length and it was clear deposit services suitable to their needs. In addition, who would be on the board of the bank and who as outlined in chapter 1, Mobilizing Savings from would remain on the NGO board, there was a the Public: 10 Basic Principles, the regulated MFI strong fear of letting go, particularly by those will need to mobilize savings not only from its exist- who would remain with the NGO because they ing credit clients or those with a similar economic would be left with a smaller, less important profile, but also from wealthier individuals and organization. A relatively acrimonious split ensued resulting in a number of senior staff and institutions. These higher-income savers may in board members leaving the organization when it turn demand a wider array of products than became clear that the commitment to transform currently provided by the MFI. Therefore, the was simply not there. transformed MFI will need to consider its product Ten years later, however, the NGO was thriv- mix—including credit, savings, money transfers, ing and considering transformation once again insurance, and others—and determine if it offers as the board members felt more confident about appropriate and marketable products for this their roles and the position of the NGO in the broader market. marketplace. Institutions that have offered only group loans Source: Authors. often need to develop an individual loan product. To safely and profitably offer individual loans, credit staff need to know how to accurately assess the Microfinance Deposit-Taking Institutions (MDI) creditworthiness of clients through expanded debt- Act limits the maximum ownership to 30 percent capacity analysis that takes into consideration the by any one owner, unless the owner is a licensed client’s household and business cash flow needs. financial institution or a public institution. This Furthermore, without a group guarantee in place, generally means that founding NGOs (or their alternative forms of collateral need to be identified, founders) cannot maintain majority ownership once which may require overall changes in processes for they transform.1 securing and recovering collateral. New policies and Finally, as an MFI becomes regulated and thus procedures must be established and staff be pro- more transparent given public reporting require- vided with additional training. ments, other interested parties may hold it to a Also, with a license to operate as a financial inter- higher level of accountability, including environ- mediary, the MFI may have the option to offer mental accountability. To the extent that the trans- additional financial products such as money trans- formed MFI has agricultural clients or small manu- fers, insurance, and, in some cases, foreign facturers, transformation may highlight the need to exchange services. As the transformed MFI incorporate environmental policies, or other poli- becomes more established, various new products cies not required previously in the NGO. should be explored because they can significantly 70 | Transforming Microfinance Institutions improve revenues through fee income, often with sentatives to market various services and help clients minimal added costs. However, it is important to open new accounts. With both functions come a remember, any additional products or services host of tasks that may not have been required in a offered will require compliance with regulatory credit-only MFI. For example, a supervisor may be requirements as well as increased staff and manage- needed at the branch level to oversee teller opera- ment skills and possibly enhanced systems. tions, and additional internal auditors (or at the very least additional internal controls and proce- Change #3: Transformation leads to dures) may be required because cash is handled at significant changes in human resources the branches, possibly for the first time. requirements. At the head office, a treasury department may need to be established and a competent treasury When an MFI becomes a licensed deposit-taking manager put in place to oversee asset and liability institution, significantly greater demands on staff management—a task that may not have been and management lead to the need for different and required when the NGO MFI had few liabilities to enhanced skills among the institution’s human manage. At the management and board level, an resources. In general, the organization chart of a Asset and Liability Committee (ALCO) needs to be transforming NGO changes substantially with the established to monitor and make decisions on fund- new institution. New positions are added while ing and placements of funds. some are reduced as staff are redeployed or made In addition, transforming MFIs normally need redundant in light of changes in overall operations. to strengthen their management information sys- Ultimately, an increase in staff is usually the final tems (MIS) and procurement policies, as well as outcome, particularly in the middle ranks (treasury their legal resources and fiscal management. They staff, internal auditors, branch supervisors, informa- also often need to create public relations and tion technology [IT] managers). investor relations functions. Transformation requires a close evaluation of These changes have the potential to alter the cul- senior management capacity and skills. In most trans- ture of the institution significantly. Thus, leadership formations to date, the senior management team has needs to be proactive about defining the new cul- been augmented with the addition of formal sector ture up front, and ensuring sufficient buy-in among bankers either in an advisory capacity or, in many all staff members to the institution’s new future. cases, as senior and middle managers. In some coun- tries, regulators will insist on senior managers having Change #4: Transformation requires previous formal sector banking experience. Replac- compliance with regulatory requirements, ing a large portion of the senior management can adding significant costs to operations. be disruptive to the MFI. Not bringing in the new skills needed to manage the new institution, how- With the license to operate as a deposit-taking ever, can be equally disruptive. Moreover, finding the financial intermediary comes the requirement to right balance between external hires and in-house comply with a regulatory body, adding significant training is important for maintaining or establishing and often unexpected cost to the operations of the the right organizational culture. MFI. In fact, in some cases, transformed MFIs have When offering voluntary savings, one of the underestimated this change to such an extent that most obvious changes in staff requirements is the once operating as a licensed institution they have need for tellers to accept and process deposits and admitted that had they known the extent and cost withdrawals, as well as the need for customer repre- of compliance, they would never have transformed. Planning for Transformation | 71

The first step in complying with regulatory requires a focus on risk management. Complying requirements involves assembling the license with regulations is meant to help the MFI mitigate application. The requirements for applying for a various risks. For example, specific levels of capital license are many and it often takes months to are necessary to comply with both minimum capital compile the complete application, requiring signifi- as well as capital adequacy requirements. Specific cant effort and use of resources, both human and levels of loan loss provisioning of the loan portfolio financial. are required, which may be more conservative than Once the application is submitted, the MFI has what the NGO had in place. The central bank also to undergo a number of inspections—both of the requires a certain level of security at the branches institution with regard to its operations, and of including strong rooms, safes, additional guards, the management and board with regard to being and protective doors and walls, all of which add to “fit and proper” to manage or govern a financial the expense of operations. Finally, annual external intermediary. The central bank will examine the audits as well as internal audit procedures and entire operations of the MFI including the internal policies must be formally approved by the central control systems, security, branch infrastructure bank. (strong rooms, safes, positioning of tellers and These requirements and more arise when operat- supervisors), operating manuals, financial manage- ing as a licensed intermediary and add significantly ment practices including provisioning, asset-liability to the cost structure of the institution and the need management, and so on. It will also examine the for skilled human resources. competence and experience of the board and senior Assuming each of these four changes has been management. considered and the consequences understood and Once licensed, substantial periodic reporting to appreciated by the board and management (see the central bank is required (daily, weekly, monthly, box 3.3 for a sampling of the issues a transforming quarterly and annually). These reporting require- MFI must be ready to confront), the next step in ments often entail significant enhancements to the the transformation process is for the MFI to revisit MFI’s management information systems, treasury its vision and mission statement and determine who and financial departments, and overall management within the organization will lead the transformation resources. process. In addition to reporting, licensed deposit-taking institutions must maintain a certain level of reserves. In Uganda, MDIs must maintain cash Leading the Transformation reserves equal to 15 percent of their deposit base. Mibanco, a transformed NGO operating in Peru, The effect transformation has on an MFI’s culture must keep 7 percent of its domestic-denominated is often overlooked and undervalued. An institu- deposits on reserve at the central bank and 20 per- tion’s corporate culture is typically defined by the cent of its international-denominated deposits (of values and beliefs held by its staff. As stated by which 13 percent is to be kept on reserve at the cen- the chairperson of the Drucker Foundation, “Peel tral bank) (Campion, Dunn, and Arbuckle 2001). away the shell of an organization and there lives a These reserves are not available to fund the loan culture—a set of values, practices and traditions that portfolio and thus earn less revenue than they define who we are as a group” (Hesselbein 1999). would if unencumbered. With the addition of new staff and the changes to Being a licensed financial intermediary also processes and procedures that accompany trans- results in a different risk profile, which, in turn, formation, an institution’s culture is likely to be 72 | Transforming Microfinance Institutions

Box 3.3 Are We Ready for Change? Questions for NGO Stakeholders

• Are we prepared (emotionally and financially) to • Should we create a new institution or convert embark on substantial capacity development to our current one? What are the tax implications? become a true financial intermediary? • If we create a new institution, should everything • How willing are we to allow outsiders to see our be transferred to the new organization or should operations and how willing are we to seek tech- some assets remain with the NGO? nical assistance in areas in which we feel we do • When and how should the loan portfolio and not yet have adequate capacity? other investments as well as physical assets (vehi- • Are current board and management adequate to cles, computers, office equipment, and the like) oversee the transformation process, and do we be transferred—before licensing? Upon licens- have the right skills on the board to oversee a ing? When loans renew? financial intermediary? • Will our product mix be adequate? If not, do we • How will we source new equity from investors? have the capacity and willingness to develop and Will the new investors be “like-minded”? How offer new products? much control are we willing to give up? • What should the name of the new company be? • What will the ideal capital structure be for the To what extent do we want to maintain the new organization? “brand” we have established as an NGO? • How should the board of the licensed company • Are our management information systems be structured? How many board committees are robust and our business processes efficient? To required? what degree will we need to change the way we • Should the NGO continue to exist? If so, should it operate? hold shares in the new organization? What role • How able are we to comply with regulatory should the NGO play after transformation—shell requirements, both for licensing and for ongoing to hold shares in the new organization? Engage operations? Do we have the staff and manage- in other social activities with proceeds from the ment skills and capacity to be a financial inter- investment in the new organization? mediary? How willing are we to hire externally if • What role should the NGO founders play in gov- required? ernance of the new institution, and if they own shares, what compensation, if any, should they Source: Author. receive for their “sweat equity”?

significantly affected by the transformation process. ization, the more they feel like a valued client them- The transforming MFI needs to consider how it will selves, a key ingredient in providing better service ensure it retains the essential elements of its cor- to external clients. A proactive process of articulat- porate culture and if it can develop a strategy to ing institutional values and beliefs is critical to the address areas in which the current corporate culture transformation process (box 3.4). may be incompatible with its incarnation as a regu- The first step in planning for transformation is lated institution. The degree to which an MFI uses for the MFI to review its vision, mission, and values an introspective and inclusive process to formulate to ensure that transformation is congruent with its its values has a significant impact on the extent to strategy for the future. Once the vision has been which staff buy into these organizational values. In established, key strategic decisions must be made general, the more connected staff feel to the organ- about who will lead the process.2 Planning for Transformation | 73

Box 3.4 Compartamos: Finding the Right Fit

“Compartamos management knows that changing But the current practice of bringing new staff to from an MFI into a bank will require personnel with headquarters for at least two weeks serves another different professional backgrounds than those important purpose besides training: namely, helping currently in the institution. But they are equally them understand and absorb la mística. determined that this new influx of people and “To compensate for the loss of this opportunity, skills should not change the institutional culture— Ivan plans to introduce new ways to align individual ’la mística’—that they think is key to Compartamos’ staff with the institution’s vision. These include cre- success. The challenge of upgrading skills while pre- ating a dedicated Employee Services team to sup- serving the institution’s personality falls in large part port projects like a new leadership program, which to new HR director Ivan Mancillas. will help employees internalize the organization’s “‘I’m not so worried about finding people with values. The Employee Services team will also be the right skills, but rather finding people with the charged with developing a set of indicators that can right attitude,’ says Ivan. ‘Making sure our people be used to judge individuals’ ‘fit’ with the institu- have the right skills is a question of improving our tion. ‘It’s difficult because we’re trying to develop training programs and our selection process. Right indicators for subjective things,’ Ivan explains. ‘For now, I am working on developing a training model example, we’ll be trying to track the number of pro- that can be de-linked from the number of people motions and rotations that occur, to understand being trained. To do this, we’re going to invest in a how managers are managing their people. We’re training team, decentralize our training (which cur- hoping that we’ll be able to combine the use of rently takes place at the Mexico City headquarters), such indicators with tools like 360-degree evalua- and start using distance-learning techniques so that tions, to make sure that each staff member is work- thousands of people can be trained at a time.’ ing well with their team and the institution as a “Enhancing the scalability and flexibility of train- whole.’” ing will be crucial given Compartamos’ planned expansion from 1600 to 5000 employees by 2008. Source: CGAP n.d.a.

Defining the Vision and Mission its old vision, is an important tool for consensus As stated by celebrated satirist Jonathan Swift, building, because key players in the institution must vision is “the art of seeing the invisible.” It involves be in agreement about the ultimate goals of the a process of building consensus around how an transformation. institution wants to define itself in the future. The vision outlines the goals and ideals for the Establishing a vision can be particularly challenging institution after transformation. Defining a vision is for a transforming MFI, because entry into a new essential to establish a common understanding of operating environment and the need to meet new goals. It is a constant reference point for strategic but often undefined expectations from investors decisions along the way. The vision also reinforces and regulatory authorities can create significant why change—both internal change and change to uncertainty about the future. In addition, the sub- the institution’s public image and position in the stantial institutional changes that are taking place local competitive market—is important for the further add to the difficulty of building consensus. institution. Creating a vision statement to capture the trans- A not only delineates an idea of how forming institution’s new vision, as distinct from things will be done in the future, but also indicates 74 | Transforming Microfinance Institutions

Box 3.5 Uganda Women’s Finance Trust: Box 3.6 Uganda Women’s Finance Trust: Evolution of Institutional Vision Evolution of Institutional Mission Statement Pretransformation Vision An improved quality of life for all people of Pretransformation Mission Uganda through the economic empowerment of To economically empower low-income women women. by providing a consolidated package of savings facilities, credit services, and awareness creation Posttransformation Vision in a manner that safeguards its financial sustain- Low-income people should have access to finan- ability and self reliance. cial services.

Source: Personal communication from Harriet Mulyanti, Uganda Posttransformation Mission Finance Trust, November 2005. To provide unique financial services to low- Note: In addition to revising its vision, Uganda Women’s Finance income people in Uganda in a manner that Trust changed its name to Uganda Finance Trust to recognize its delights customers and adds value to all stake- change in focus from primarily women to all low-income people. holders.

Source: Personal communication from Harriet Mulyanti, Uganda Finance Trust, November 2005. an end to the way things were done in the past (box 3.5). The implications of a new vision take time to comprehend and synthesize. The successful adoption of the new vision is contingent not only • Clarifies the difference between where the insti- on leadership skills, but also on the way that vision tution is now and where the institution wants is presented and communicated. to be The mission statement reflects the purpose of the • Helps maintain the focus (especially in difficult organization and therefore may also change in the times), and provides a measure for progress in process of transformation (box 3.6). At its simplest, meeting anticipated changes a mission statement should include the following • Helps identify who will need to be involved to aspects: Who are we? What do we do? For whom do move the institution to where it wants to be we do it? Where do we do it? And how do we do it? (Dellien and others 2005) The answers to each of these questions will undoubtedly change with transformation, and thus Leadership need to be carefully considered in the strategy for- mulation phase. Any change of mission must Leadership is always crucial, but especially so at involve the majority of the MFI staff—changing the times of change. Energetic leadership that is highly mission without broad buy-in increases the risk of focused and resourceful, yet open to questioning, losing the original commitment of some of the staff, will enhance the response to new ideas and a well a risk that needs to be managed carefully. thought out approach to communications will Formulating a clear vision and mission for the increase the acceptance of changes by those licensed deposit-taking financial intermediary affected. By recognizing that changes can be threat- ening and destabilizing, leaders who are able to • Allows for a shared mindset among staff and present a vision in a way that is compelling and board members and helps communicate the inclusive will build the consensus and buy-in of need for change to others staff, board members, and others required to Planning for Transformation | 75

Box 3.7 Eight Common Errors that Box 3.8 Trust in the “Champion” Leaders of Change Make The Asian NGO described in box 3.2 that ulti- • Not establishing a great enough sense of mately abandoned its plans for transformation urgency due to unwillingness of the board to cede control • Not establishing a powerful enough guiding also suffered from a lack of trust among some of coalition the NGO board members in their “champion of • Lacking a vision change”. Although most of the board members • Under-communicating the vision by a factor and senior management trusted completely in of 10 the champion and the promised results of creat- • Not removing obstacles to the new vision ing a bank, not all did and it ultimately proved • Not systematically planning for a creating impossible to allay everyone’s fears of the short-term wins changes transformation would bring, particularly • Declaring victory too soon at a time of economic uncertainty (the Asian • Not anchoring changes in the corporation’s financial crisis). What if it was the wrong deci- culture sion? Or what if it was the right decision but at the wrong time? What if our champion has hid- Source: Kotter 1998. den motives? What if we lose our social mission? At its core, transformation is about managing major change, and for this, the MFI needed someone leading this change whom everyone ensure the successful transition to individual lend- trusted implicitly. ing (see box 3.7). Leadership during change is as much about Source: Author. motivating and inspiring people as it is about mak- ing strategic decisions. Getting board members’ buy-in early in the planning process is essential champion to address and build consensus. This before transformation. If board and senior manage- champion does not manage the transformation ment are not in complete agreement to transform, process—management is ideally carried out by a plans for transformation should be abandoned or full-time person hired specifically for that purpose. put on hold until such time as the key people The champion is someone who has authority achieve consensus. Achieving true consensus and respect within the MFI who can lead and requires more than just voting at a board meeting. encourage buy-in from the board, management, Often, dissenters (who may be in the minority) will and staff throughout the transformation process remain silent or even vote in the affirmative, and (see box 3.8). then stall the process at every stage. The key trans- In addition to the champion, the transforming formation leaders need to carefully monitor the MFI should identify key staff members who will opinion of every stakeholder, and ensure that every- play leading roles in the change process. Their com- one is truly on board. mitment is particularly valuable because they will A successful strategy of many transforming MFIs work with the champion throughout the transfor- is to identify a champion—ideally someone in a very mation. As such, it is critical that this team brings senior position within the organization—who can the skills, capacity, and commitment necessary, and lead the transformation process and ensure consen- that it represents the various stakeholders directly sus building among key stakeholders. In partic- affected by transformation to ensure their interests ular, dealing with strategic issues will be key for the are taken into consideration. 76 | Transforming Microfinance Institutions

Change Management and Consensus Building process and helps communicate the new vision and mission (Dellien et al. 2005). MFIs can conduct thorough diagnoses of the exter- nal environment and internal capabilities and define All staff must understand the reason for and in clear terms the vision and mission for the institu- importance of transformation relative to the mis- tion going forward, but these alone do not ensure sion and future of the MFI. This requires that smooth implementation. For an institution to everyone in the institution be aware of what trans- implement the new vision effectively, the change formation entails and the advantages it will bring to process needs to be well-orchestrated. Integral to the organization. The more thoroughly staff mem- the change management process is building con- bers comprehend the transformation process and sensus at all levels of the institution. understand its effect, the more likely they will be Building strong consensus early in the process able to actively support the change process. In addi- is essential, however, it is not imperative that the tion, it is important to integrate staff in the discus- MFI have complete buy-in to transformation at the sions of the impact transformation will have on the very beginning; rather, managing staff’s reaction to institution. Forming small working groups to ana- change as well as the impact of the change on staff lyze and discuss operational changes will help to is key to success. By having the key stakeholders on consider the staff perspective and ensure their feed- board and then managing the process so that the back is received to develop better processes and “early adopters” help in closing the gap with the products and build ownership. In addition, fre- “laggards” will ultimately improve the chance of quent meetings and written communications will success of the transformation. Where consensus is keep management and staff informed of progress not possible, leadership must be able to manage dis- and the activities required. See box 3.9. sent constructively. An often neglected yet critical issue is the need A useful change management tool that helps the to manage staff expectations and concerns. As with organization identify change management issues is any change, transformation brings with it fears the Change Overview tool in table 3.1. This frame- of redundancy and mission shift. Staff wonder if work helps provide structure to the transformation their positions will still exist after transformation.

Table 3.1 Change Overview

Dimension What remains the same What will change Potential issues Ownership and governance Target market Competitors Credit products Savings products Delivery channels Staffing MIS Financial management Reporting Risk management

Source: Adapted from Dellien and others 2005. Planning for Transformation | 77

Box 3.9 Change Management Project at Equity Bank

In February 2004, Equity Building Society (EBS) in • A staff competition was launched to create a Kenya conducted a needs analysis of change name, logo, and colors for the new bank. required during the transformation to a bank. In • An image survey was carried out to determine March they reviewed the organization’s mission and customers’ perceptions of the proposed change. vision, and developed eight Critical Success Factors • A customer perception survey was carried (CSFs) for successful change management. In July out to listen to the customers to determine what intensive training was provided to managers and they needed and expected from the converted officers to develop an in-depth understanding of entity. the eight CSFs. In September, training on the CSFs was provided to all staff and in October 2004 the In November 2004, EBS incorporated the eight transformation process began: CSFs into all staff job descriptions, provided train- ing in leadership skills development, and created • A cross-functional team was formed to champion problem-solving teams. In December 2004, Equity the conversion of Equity Building Society into a Bank received its banking license and in March 2005, commercial microfinance bank; the objective of a thorough review was conducted on the achieve- this team was the establishment of the rationale, ment of the eight CSFs. process, and benefits of transformation. • The team developed a mission, a vision, objec- Source: Personal communication from L’parnoi Lengewa, Equity Bank Ltd., December 2005. tives, and strategies for the bank and communi- cated this throughout the organization.

Fears of competency arise as the need for new skills Without the commitment and belief of staff in is anticipated—will the workload increase and if so, the transformation process and the understood will everyone be able to handle the increase? Will value of the ultimate goal (a license to operate as a existing staff have the right skill set or will a num- financial intermediary), transformation has little ber of “outsiders” be hired? In addition, manage- chance of succeeding. Box 3.10 sets forth a number ment needs to be aware of the potential for the of steps managers can take to bolster the probability increased risk of fraud occurring during the trans- of success. formation. Staff may feel that management is dis- tracted and less likely to detect fraud, or may believe that because they are likely to lose their job in any Planning the Transformation case, they might as well take what they can get. Staff members also question the possibility of a Once an MFI understands the considerable changes loss of mission—will the organization shift from required with offering voluntary savings services “helping the poor” to “profit making”? Will the and complying with regulations and determines MFI become too bureaucratic? Will staff members that it will proceed with transforming into a regu- lose their right to speak up? These concerns require lated deposit-taking financial intermediary, it needs excellent communication with staff and a plan to to develop a transformation plan. The transforma- maintain open lines of communication throughout tion plan is different from a business plan in that the the transformation process. transformation plan takes into account everything 78 | Transforming Microfinance Institutions

Box 3.10 Change Management during Transformation

A number of factors can be addressed when man- • Show links between an individual’s current and aging change; a few are articulated here for internal future jobs and the new vision for the organiza- project managers to use: tion, thus contributing value and aligning expec- tations for employees. • As members of senior management, lead the • Create a positive learning environment for change and clearly articulate and communicate employees to safely learn new skills and respon- the rationale for change. sibilities without fear of failure or loss of oppor- • Plan for change, assess its impact on the broad tunities in the new organization. set of stakeholders, and provide opportunities • Raise red flags early—deadlines, resources, budg- for letting go of the past and contributing to the ets, capabilities. creation of the future vision and the new way of • Model the change for others and provide a safe operating. learning environment for employees to be • Emphasize ongoing communication about the taught new skills and tasks. changes and perceived usefulness; eliminate • Expect resistance to change, and look for ways to surprise, and clearly define new roles and respon- help employees move beyond their initial fears, sibilities. break from the old ways, and help create the • Involve users in the change process to create buy- new way of operating (for example, goal setting, in early in the transformation and build support praise, enjoyment, roles, rewards, conditions, throughout it. procedures).

Source: O’Keeffe and Frederick 2004.

the MFI needs to consider to become a financial efforts undertaken as described in the transforma- intermediary. In essence, developing a transforma- tion plan. For example, the transformation plan tion plan requires a gap analysis of the institution— may indicate that market research will be under- an assessment of where the MFI is now, and where taken to determine the needs of existing clients as it needs to be to become a true financial intermedi- well as potential new clients. From this research, it ary. In general, the transformation plan outlines the may be concluded that new products are needed. specific activities that need to take place to develop The transformation plan would outline plans to the capacity of the MFI to be a licensed deposit- examine the current product mix and determine taker. The business plan, conversely, addresses ongo- what is required to enhance, revise, or add products ing operations and plans for the future, and includes and the institutional capacity development neces- projected results (both financial and outreach). sary to deliver these products and how to develop That said, a business plan for a transforming MFI that capacity. These new or revised products would would include a discussion of the changes taking be included in the business plan as a “plan” for the place and the plans for licensing and ownership and future and, ultimately, the financial projections in other pertinent issues, but would not specifically the business plan would include the estimated address the type of technical assistance that will be growth and volumes of these new products. required for transformation and the process to The business plan usually outlines the MFI’s become licensed. In fact, what is included in the plans over the next three to five years; the transfor- business plan is often the result of some of the mation plan addresses the immediate future and the Planning for Transformation | 79

The most common issues and activities that need Box 3.11 Independent Institutional to be addressed with NGOs or projects transform- Assessments in Pakistan ing to financial intermediaries relate to institutional All MFIs in Pakistan that are interested in trans- capacity development including human resources forming into a microfinance bank must arrange training, product development or refinement, treas- for an independent institutional assessment of ury management and compliance reporting, among their “capacity and advisability to transform in others, and capital improvements including im- the given economic, political, cultural, legal and proved branch infrastructure such as teller windows regulatory environment” (State Bank of Pakistan and strong rooms, and more robust management n.d.). This assessment needs to include an analy- information systems. sis of the MFI’s financial position, governance A transformation plan would likely address the structure, human resources, control systems, and following (see annex 3A for a detailed outline of a accounting and information systems. The assess- sample transformation plan): ment must be carried out by a team of profes- sionals comprising an approved chartered • Review of operations accountancy firm and microfinance specialists, domestic or foreign, with adequate understand- • Legal due diligence ing and knowledge of the Pakistan microfinance • Conversion to a company limited by shares sector and policy and regulatory environment. (if applicable) This assessment is then submitted along with a • Compliance with relevant regulations feasibility report, including the business plan • Licensing and financial projections, to the State Bank of • Strategic planning Pakistan as part of the licensing process. • Funding strategy Source: Authors. • Ownership • Governance • Human resources management • Management information systems period it will take to transform, usually somewhere • Risk management between 12 and 24 months or longer. Finally, finan- • Financial management cial projections, normally a significant part of a • Internal audit business plan, are not included in the transforma- • Operations tion plan although the costs associated with trans- • Credit products formation are usually estimated and a funding plan • Savings products developed. See chapter 5, Strategic and Business • Transformation budget Planning, for a full discussion of the business plan- • Transformation funding ning process during transformation. The transformation plan should ideally begin Often, it is beneficial to hire an external consult- with an institutional assessment that honestly and ant to develop the transformation plan. An outsider clearly assesses and documents the current capacity can take an honest look at the MFI and see things and operations of the MFI (box 3.11). The next that someone working directly in the institution step is to consider where the institution needs to be (with a vested interest in its success) cannot see. to be an effective, efficient, and profitable regulated Moreover, frequently employees and board mem- financial intermediary, and then what needs to bers of the NGO MFI do not have formal financial happen to reach that state. sector experience and cannot always be expected to 80 | Transforming Microfinance Institutions know what is required to act as a true financial of operating a regulated financial intermediary. In intermediary. It is important, therefore, that the addition, familiarity with microfinance is useful as is consultant or firm selected to develop the transfor- an understanding of the country, its culture and mation plan have formal financial sector experience, customs, and the regulatory environment and mar- preferably in operations, and ideally with experience ketplace in which the MFI is operating. in managing deposits. See annex 3B for a sample Generally, the position is required for 12 to terms of reference to hire a consultant or firm to 24 months or longer depending on the capacity of develop a transformation plan. the MFI as it begins the transformation process In addition to determining the necessary and the state of the regulatory environment. In activities and drafting a transformation plan, it is Uganda, transformation managers were hired necessary to consider the overall management (funded by donors) for each transforming institu- requirements during transformation and the cost of tion for an initial period of 12 months. This timing upgrading and developing the capacity of the insti- was established in anticipation of the passage of tution to become a financial intermediary. the MDI Act and the subsequent expectations for licensing. As it turned out, the time required of the transformation manager was significantly longer Managing the Transformation and technical assistance continued to be provided until submission of the license application and Given the immense task an MFI undertakes with beyond. Furthermore, it is highly likely that techni- transformation to a regulated deposit-taking insti- cal assistance will be required once licenses are tution, it needs to carefully consider what will be issued and the transformed MFIs begin actively required to manage the transformation, keeping in offering and intermediating public deposits. mind the need to continue to maintain operations of the MFI during the process. The Transformation Committee In addition to a full-time transformation manager, a The Transformation Manager transformation committee, comprising representa- It is strongly recommended that a transforming MFI tives from senior management and the board, hire a full-time transformation manager to coordi- should be formed (box 3.12). This committee nate and manage its transformation activities. The receives monthly or quarterly updates from the amount of work involved in transformation is often transformation manager and is responsible for mak- underestimated and many MFIs may think this posi- ing strategic and operational decisions as required. tion is unnecessary. However, experience in Uganda and elsewhere has shown that it is imperative to have someone dedicated to the oversight and coordina- Funding the Transformation tion of transformation activities—allowing senior management to continue operating and managing Practitioners and donors involved in transformation the MFI on a day-to-day basis. See annex 3C for often say transformation costs “about a million U.S. sample terms of reference and an outline of the tasks dollars.” The cost, of course, differs greatly depend- and activities of a transformation manager to oversee ing on the MFI’s existing capacity and infrastruc- and coordinate the transformation. ture when it begins the process and to a great extent Ideally, this person will have formal financial on the allocation of costs directly to transformation sector experience and be familiar with the demands as opposed to costs associated with the normal Planning for Transformation | 81

variances, is the extent to which the MFI needs to Box 3.12 Compartamos Bank Transfor- upgrade its management information systems (MIS) mation Team and branch infrastructure. Furthermore, costs differ “In late 2004, Compartamos’ Board of Directors depending on the country in which the MFI is oper- decided to transform from a SOFL (finance ating. In general, however, transformation from a company) into a commercial bank—and their credit-focused MFI to a regulated deposit-taking staff found themselves in a quandary. intermediary tends to cost somewhere between “‘We had the One Million Client project, the U.S.$700,000 and U.S.$1.5 million. new IT system, savings, insurance, transforma- Transforming MFIs frequently turn to donors tion, training . . . too many projects,’ explains for assistance in funding their transformation Gonzalo Ramirez, a manager at Compartamos. efforts. In Uganda, the five transforming MFIs ‘Different departments were being told to do (four of which are licensed, with the fifth in process too many different things.’ . . . at the time of publication) received on average “In response, Compartamos launched two approximately U.S.$1 million each from donors. parallel processes designed to achieve better However, all donor funds are not alike. Many come alignment between all of these different initia- tives. First, several independent projects, includ- with restrictions on use, particularly limitations on ing savings, were brought together and a new using donor funds for capital costs. Capital expen- Bank Transformation (BT) team was formed to ditures (those costs that are capitalized on the manage them. ‘All the departments have to balance sheet and thus add to the value of the trans- change something,’ says Carolina Velazco, BT formed MFI) include items such as MIS upgrades coordinator. ‘This involves thinking about two and branch infrastructure development. Depending things: (1) what you do right now, and (2) what on the systems in place and the state of the MFI’s you will have to do as a bank. So we’re doing a branches, these costs can vary from U.S.$300,000 gap analysis, laying out what steps are necessary to U.S.$1 million. In Uganda, donors estimated to do the new things, and how much time this that each branch upgrade would cost U.S.$25,000 will take,’ she explains. ‘Now, we will start meet- to U.S.$50,000, so an institution with 10 branches ing with all the departments to see what they in need of improved strong rooms, safes, refurbished think of the gaps we’ve identified and the time- lines, since they are the experts.’ . . . banking halls, and teller windows, would need “‘In March, we had a meeting with all the HQ approximately U.S.$250,000 to U.S.$500,000 for staff to explain why we’re changing into a branch infrastructure. New software systems that bank—because it’s the best way to achieve our can accommodate voluntary savings services and goals for our customers,’ she recalls. ‘We comply with central bank requirements on average explained that they need to be flexible: have a tend to cost about U.S.$300,000, again depending good attitude and work as a team with different on the number of branches and thus the number of departments and the coordinating team.’” software licenses required. Hardware costs could Source: CGAP n.d.b. also run as high U.S.$200,000 to U.S.$300,000 depending on the quality of hardware existing in the MFI before transformation, the requirements of the regulators, and the selected software. Donors maturation process of an MFI. The total cost is also are sensitive to funding capital expenditures because dependent on the size of the MFI and the number they increase the value of the institution, and there- of branches it has or plans to have at the time of fore increase the value of its shares. Unless this licensing. A significant cost, and thus one with large increase is fully reflected in the purchase price of the 82 | Transforming Microfinance Institutions shares, donor funds (often taxpayers’ money) in their books. Other donors will give a grant to the effect end up being passed on to the shareholders. transforming MFI and simply request an account In such cases, it may be more appropriate to fund statement for the funds.3 the bulk of the capital expenditures, by either bor- Transformation in less developed countries can rowing (the liability thus offsetting the asset, and be more expensive than in more developed, higher not increasing the net worth of the company) or cost countries. Less developed countries may not using equity provided by the new investors. have a local pool of consultants on which to draw, The other large part of the estimated costs of meaning that expensive international consultants transformation is for consultants or advisory must be brought in. Additionally, MFIs in less services to the MFI—particularly to develop the developed countries with poor infrastructure will capacity of its human resources. These costs are need to incur many more costs (generators, satellite normally not capitalized. Depending on how the connectivity, security) than those operating in costs for advisory services are funded, the trans- countries with a well-developed infrastructure. forming MFI may or may not need to record these See annex 3D for a sample transformation costs (and the funding received to pay them) on its budget with estimated costs based on consultant income statement. If donors are funding advisory days or fixed contracts, and fixed purchases (soft- services for the transformation of the MFI, some ware, branch upgrades, and so on) for a medium- donors will pay consultants directly, thus not requir- size MFI with 10 branches. In this example, the esti- ing the MFI to record the revenue and expenses on mated cost for transformation is U.S.$1.5 million. Planning for Transformation | 83

Annex 3A Sample Outline 3. Savings products for a Transformation Plan a. Critically examine and determine institu- tional readiness to mobilize and intermedi- Many of these tasks are carried out concurrently— ate public deposits. this list is not meant to be completed in chronolog- b. If applicable, develop modalities for making ical order. noncompulsory savings accounts fully open and accessible. 1. Review of operations c. Research, design, and price products for a. Analyze overall operations with regard to pilot. efficiency and adequacy of products and d. Pilot savings services in one branch for up to processes (portfolio management, operating six months; assess pilot and refine products costs, head office and field activities). and processes. b. Analyze overall quality and skill set of e. Train staff, design, implement, and evaluate human resources (inventory of available second pilot; eventually expand to all skills, required skills, training requirements, branches. incentive schemes). f. Develop strategy to expand market and seek c. Evaluate branch infrastructure and geo- institutional deposits and deposits from graphic outreach for adequacy for a deposit- wealthier individuals. taking institution. g. Develop strategies for investing excess 2. Credit products liquidity. a. Critically evaluate credit products including 4. Competitive positioning delivery mechanisms, portfolio quality, a. Conduct market research and competitive growth, staffing levels, costing, size, flexi- analysis to determine organization’s com- bility in structuring, legal documentation, parative and competitive advantages. internal controls, client demand, and so b. Consider the current product mix and deter- forth, and improve as necessary. mine if new product offerings are required b. Examine compulsory savings requirements in addition to voluntary savings. and consider reducing or eliminating. c. Consider existing and new delivery channels c. Ensure consistent compliance with regula- and plan for expansion. tory requirements for loan products (collat- d. Decide upon name and logo for the regulated eral registration, loan documentation, and institution and other branding strategies. provisioning, for example) at all branches; e. Develop marketing strategy. improve as necessary. d. Introduce additional loan products (for 5. Business planning example, salary loans for employees of small a. Finalize various strategic decisions such as and medium enterprises, housing loans) product mix and pricing and asset transfer starting with product concepts, structure, method, and make indicative decisions for marketing plans, and so forth and then pilot- planning purposes. ing and refining before rolling out. b. Update or develop three- to five-year busi- e. Consider introducing other financial prod- ness plan including financial projections, ucts (money transfer services, insurance, incorporating plans for transformation and foreign exchange services, and so on). the addition of voluntary savings and 84 | Transforming Microfinance Institutions

possibly other products as well as additional b. Analyze infrastructural and organizational operational functions, and prepare for inclu- changes required to obtain license. sion with license application (if required). c. Compile and submit license application. c. Develop and implement strategy to address d. Follow up license application with the regu- tax considerations. lator; respond to enquiries. d. Determine the role of the NGO after trans- 9. Compliance with relevant regulations formation (if applicable). a. Develop a strategy for compliance with min- 6. Legal due diligence imum capital and capital adequacy require- a. Confirm legal status of the MFI and the ments (minimum capital required as cash at applicable law. time of licensing). b. Confirm ongoing compliance with govern- b. Consider all requirements under the relevant ing laws. regulations and determine what steps to take c. Review tax status and compliance with appli- to comply; establish framework to enable cable law (corporation tax, value added tax, compliance. and employee entitlements under the laws of c. Review reporting capabilities and improve to the country). meet regulatory reporting requirements d. Review employment contracts and the ability including ensuring required data are col- to transfer employees to the new company. lected in a timely manner. e. Review legal requirements under the law for 10. Funding strategy regulated institutions. a. Determine the ideal capital structure based 7. Set up and transfer to a company limited by on capital requirements under the law, the shares (if applicable) required level of equity to operate prof- a. Outline steps required to set up a company itably and to finance growth into the limited by shares. future, and the size of investment required b. Address the implications for transfer of externally. NGO business (that is, taxation on transfer b. Determine the expected profitability hurdle of net assets and other tax implications, cur- (both rate of return and time to profitabi- rent and future). lity) for the core investors and determine the c. Determine best timing of transfer to mini- appropriate leverage to meet that hurdle. mize negative consequences. c. Document information regarding sources, d. Determine mechanism for transferring assets terms, and availability of funding. and liabilities (all at once? as loans renew?); d. Given available sources of funds, determine renegotiate loans from the NGO to the reg- the ideal liability strategy to achieve desired ulated financial entity. leverage. e. Engage a legal advisor to register the new e. Determine the appropriate debt/equity split company, develop articles of association, of the NGO’s contribution (if applicable). shareholders agreement, and company arti- cles and statutes. 11. Ownership a. Determine ownership requirements under 8. Licensing the relevant laws or regulations and clarify a. Hold ongoing consultations with the regu- restrictions, if any, on ownership (foreigners, lator on licensing requirements. public sector entities, NGOs). Planning for Transformation | 85

b. Outline the profile of desired investors and percentage of shareholding that results in a investor mix. board seat, if there will be non-owner board c. Develop an ownership plan with a carefully members, voting rights, standard issues reasoned and researched divestiture strategy (quorum, meetings, minutes, general assem- (employee stock ownership plan, listing, bly, appointment and renewal of board private placement, other). members), areas of board responsibility. d. Outline conditions precedent to divestiture/ e. Develop board policies and procedures. transfer; obtain clearances from donors, financiers (loan covenants), government, 13. Human resources management and other stakeholders. a. Evaluate adequacy of organizational struc- e. Prepare prospectus including financial pro- ture and identify changes and additions jections for marketing to potential investors; required to operate as a deposit-taking conduct a valuation of the company. financial intermediary. f. Identify potential investors and determine b. Develop a process for qualifying existing how they fit the profile and what their inter- staff for positions in the new organization. ests and restrictions are. c. Examine and determine if the current salary g. Secure equity investors: solicit investors, and incentive structure is appropriate and negotiate with investors, finalize share struc- competitive given licensing and addition ture and pricing. of new products and functions; revise if h. Finalize shareholding agreements includ- necessary. ing definition of shareholders; exit options, d. Ensure an adequate human resources policy valuation of shares, timing; requirements for manual is in place. additional capital injections and dilution of e. Critically review management skills and shares; any special features regarding distri- assess adequacy of skills to steer organization bution or assignment of profits. through transformation. f. Critically review management skills and rec- 12. Governance ommend changes if required to manage a a. Develop an inventory of skills for the current financial intermediary; identify key positions board of directors, review the adequacy of in senior management team and the skills, board skills both to govern a financial inter- qualifications, and personal characteristics mediary and to satisfy license requirements, they will need to fulfill their roles; ensure and propose additional skills if necessary. that senior management will be acceptable b. Determine appropriate conduct of board to the regulator. business for regulated entity (adequacy of g. Develop and implement plan for filling notices, attendance of meetings, depth of personnel-related gaps through retraining, analysis of issues, board subcommittees). redeployment, and recruitment for required c. Propose changes, if any, in conduct or struc- staff and management positions. ture of board business to enhance control h. Establish or expand training department and satisfy licensing and other regulatory to include training in new products, new requirements. functions, and overall staff capacity; con- d. Create new board for licensed institution sider what training needs can be outsourced and define number of board members, con- and what can be developed and offered stitution of board, board procedures, the internally. 86 | Transforming Microfinance Institutions

14. Management information systems d. Change financial year-end if required to a. Critically review MIS including hardware, comply with regulations. software, and human resources. e. Ensure compliance with provisioning poli- b. Assess adequacy to support existing prod- cies and reserve requirements as required by ucts, new products, management reporting, the regulator; establish a write-off policy compliance reporting, flexibility to accom- congruent with regulatory requirements. modate changes in procedures, decentraliza- f. Review budgets and budgetary perform- tion of operations, and so on. ance analysis framework and adequacy for c. Upgrade or purchase software adequate for compliance. operating as a financial intermediary and g. Establish a treasury function; review liquidity acceptable to the regulator; upgrade or pur- management function taking into account chase hardware required. regulatory requirements; develop strategies d. Ensure ability to report accurately and in a to optimize returns. timely manner to the regulator (liquidity h. Create an Asset and Liability Committee reports, capital adequacy reports, financial (ALCO); develop financial management statements) as well as to management and guidelines to manage capital, liquidity, and front-line staff (loan repayment reports, on- asset quality. line savings balances, for example). i. Ensure financial policies and procedures e. Determine requirements for networking and are documented (including an accounting implement. policy manual) and consistently followed in head office and branch network. 15. Risk management a. Review policies for risk management (opera- 17. Internal audit tional risk, credit risk, liquidity risk, market a. Critically review internal audit function or systemic risk, foreign exchange risk, capi- (staffing, seniority, skills, audit plans, cover- tal adequacy, exposure limits, and so on) and age, reporting structure, duplication, and so recommend and implement activities for on). improvement. b. Review audit subcommittee of the board b. Ensure compliance with regard to risk man- (composition, independence from the agement. finance or procurement subcommittee, cor- c. Ensure adequate internal controls are rective actions on audit reports, and so on). in place for a regulated deposit-taking c. Document internal and external audit proce- institution. dures and policies as approved by the board d. Ensure policy of zero tolerance for delin- and ensure manual is followed consistently. quency and appropriate risk classification for d. Review gaps in compliance and propose microfinance loans. strategies for compliance with regulation.

16. Financial management 18. Branch operations and customer service a. Determine adequacy of structure of finance a. Evaluate and improve branch security proce- department. dures including vault management and cash b. Determine adequacy of relevant accounting handling. policies as a licensed institution. b. Evaluate and improve number of teller c. Analyze chart of accounts for management, windows, size of banking hall, hours of financial, and compliance reporting. operations. Planning for Transformation | 87 c. Evaluate and improve internal controls and ment strategy to achieve continual excel- risk management at the branches. lence in customer care. d. Establish policies for tellers including cash h. Develop and implement a strategy to limits and account maintenance (opening maintain client loyalty during and after and closing). transformation. e. Establish new product protocols at the branches including training, piloting, target- 19. Transformation costs and strategies for ing, incentives, and so on. funding the transformation f. Develop branches as profit centers includ- a. Estimate costs of transformation process ing implementing a transfer pricing system broken down by activity. with the head office (excess funds are b. Develop a timeline for completion of trans- “sold” to head office by net savings branch- formation. es, and funds are “purchased” from head c. Identify potential consultants and advisors. office by net lending branches at a “transfer d. Identify the sources of funding for the price”). transformation-related expenses. g. Ensure excellent customer service is in place e. Prepare funding proposals and solicit in all branches; if not, develop and imple- funding. 88 | Transforming Microfinance Institutions

Annex 3B Sample Terms of 4. Conduct an institutional assessment to determine Reference for Development of a the level of institutional readiness to be a deposit- Transformation Plan taking financial intermediary. The assessment should focus on identifying actions required Background and should cover the following areas at a mini- Background on the organization including its mis- mum (see annex 3A, Sample Outline for a sion, target market, client outreach, portfolio size, Transformation Plan, for an outline of all areas to other facts, and so on. consider): a. Assess management and staff skills and com- petencies including conducting a manage- Objective ment skills audit and training needs analysis of The first objective is to determine the level of insti- staff (including both field staff and manage- tutional readiness of MFI A to obtain a license from ment staff) and the board the central bank or other supervisory body, where b. Assess adequacy of corporate governance it will be regulated and supervised under the rele- including vant law to mobilize and on-lend deposits from the i. Skill levels of the board in relation to pro- public. viding governance for a deposit-taking The second objective is the development of a institution detailed transformation plan. This plan may also ii. Frequency of meeting, levels of documen- provide the basis for a donor agreement to support tation, governance processes the institution in transforming into a privately c. Review the product mix and delivery method- owned, regulated MFI. ologies including Transformation is defined as the conversion of i. Loan products an unregulated MFI into a licensed deposit-taking ii. Savings products intermediary. It includes the change of legal form iii. Other financial products (where necessary), ownership, and governance as d. Review the Management Information Sys- well as internal operational changes needed to tems (MIS) and procedures and assess meet regulatory requirements and to attract i. Extent to which the current systems meet investors. the proposed reporting requirements ii. Adequacy of the proposed future system (if applicable) Tasks iii. General level of computerization 1. Before visiting MFI A’s country, the consultant iv. Ability to network between branches will prepare a generic transformation plan to e. Assess financial management capacity serve as a starting point for discussions. This including generic plan should include the key questions i. Existence of systems and procedures that must be addressed in MFI A’s transforma- ii. Financial performance tion plan. It should be submitted at least two iii. Calculation of key ratios weeks before arriving in country. iv. Treasury management capacity 2. Review the relevant law and regulations as well as f. Review internal audit procedures and capacity any other pertinent documents. g. Review overall operations and systems with a 3. Meet with the relevant authorities in the central view to how the addition of deposit services bank to discuss key institutional requirements. will require changes Planning for Transformation | 89

5. Conduct a one-day plan development workshop to respond to comments. The final version will be with relevant stakeholders presented by a specified date. 6. Develop a transformation plan outlining the activities to be undertaken to prepare the organ- Qualifications ization for licensing and determine the cost of The consultant should have formal financial sector implementing such a plan experience as well as detailed knowledge of the a. Detailed list of activities to be completed for transformation process. The consultant should also successful transformation have microfinance experience and expertise in regu- b. Time frame latory and supervisory issues affecting transform- c. Costs ing MFIs, structuring and raising equity invest- ments, internal financial management and control, Deliverables microfinance service delivery, and institutional development. The main deliverable will be a detailed transforma- tion plan. This plan will be submitted in draft form Level of Effort within two weeks of the consultant’s departure. Comments will be provided within two weeks after It is estimated this assignment will require 25 to receipt and the consultant will have up to two weeks 30 days to complete. 90 | Transforming Microfinance Institutions

Annex 3C Sample Terms of the transformation process and to coordinate the Reference for a Transformation outsourcing of technical and other assistance. Manager The TM will coordinate all activities of the trans- formation, and will be responsible to and report to Background the Board through the CEO and the TC. Background on the organization including its mis- sion, target market, client outreach, portfolio size, Responsibilities of the Transformation and other facts. Manager • Coordinate implementation of all activities Strategic Objective detailed in the transformation plan. • Provide technical support to the TC and man- To better serve its customers and increase its reach agement for implementation of transformation and profitability, the MFI seeks to provide a wider activities. range of financial services, including savings prod- • Set key performance indicators to measure and ucts, and to gain access to and intermediate savings regularly report on transformation status to to finance and scale up its lending operations. It Board and management through the TC. has, therefore, decided to transform into a regu- lated financial intermediary. A Transformation Specifically, the TM will be responsible for the Committee (TC), comprising board members and following: senior management, has been established to oversee the process. 1. Review the transformation plan and budget. 2. Coordinate the TC meetings to ensure they are held regularly and as scheduled, and ensure that Rationale for Transformation Management all stakeholders are kept informed and involved Following the completion of an institutional assess- in the process. ment in [insert month or year] to determine the 3. Provide technical assistance to the TC and man- organization’s level of preparedness for transforma- agement in areas of own expertise. tion, a detailed Transformation Plan was prepared 4. Coordinate the implementation of all the as a guideline for the activities that need to be activities outlined in the transformation plan, undertaken to prepare MFI A for transforma- including tion. Most of the activities are to be undertaken a. Activities for preparing the institution to com- during (year), with the target timing for submit- ply with regulations ting a license application to the central bank by end b. Preparing the application and following up of (year). with the central bank It has been established that the scope of work c. Actual conversion into a regulated financial involved in the transformation process is of such intermediary. magnitude and nature that it can not be carried out 5. Coordinate the outsourcing and use of techni- by the existing management structure without sig- cal assistance for the transformation process, nificantly diverting its attention from the day-to- including day activities of the core business. Additionally, a. Formulating scopes of work and terms of ref- several aspects of transformation require special- erence and designing contracts ized expertise. Therefore, MFI A needs a full-time b. Writing proposals to donors and providers of on-site Transformation Manager (TM) to manage technical assistance Planning for Transformation | 91

c. Assisting the TC in selecting and engaging • Previous involvement in the transformation of an consultants or firms to carry out the activities NGO MFI into a regulated intermediary d. Scheduling underlying activities • International work experience with low-income e. Assembling and providing background entrepreneurs information • Experience with investor relations and funding f. Providing initial briefing to consultants or negotiations other interested parties • Ability to provide direct technical assistance in a g. Ensuring quality control and compliance with number of operational areas envisaged in the contracts as well as transfer and integration of transformation process, for example, MIS, strate- knowledge and skills to management gic and business planning, financial manage- h. Receiving and reviewing technical assistance ment, treasury management, institutional devel- implementation reports for submission to and opment, internal audit, operations, policies and discussion with the TC. procedures 6. Manage investor relations. • Advanced computing skills

Ideal Candidate Personal Traits The ideal candidate will possess the following: • Highly organized and able to accomplish com- plex tasks • A master’s degree in business administration or • Diplomatic and a good negotiator Economics • Ability to work independently • At least five years experience in a large and • Results oriented successful regulated microfinance institution • Good leadership skills or commercial bank, or other financial insti- tution, particularly in operations or senior Duration and Terms management • Experience in financial planning, management, The TM will be based in country for a period of analysis, and modeling in a financial institution 12 months, with a possible extension to 18 months. 92 | Transforming Microfinance Institutions

Annex 3D Sample Transformation Budget

Estimated Consultant Estimated Days Cost (U.S.$) (if relevant) Transformation Management and Strategic and Business Planning Hire a full-time Transformation Manager (budget assumes salary plus housing, 12 to transport, and education costs). 120,000 18 months Finalize business plan (financial projections) for the next 3 years. 20,000 20 Subtotal 140,000 Market Analysis and Competitive Positioning Engage consultant to coordinate and interpret market research. 20,000 20 Engage a local firm to conduct market research. 15,000 Develop corporate image, brand, signage, promotion materials. 20,000 20 Subtotal 55,000 Savings Products Market research and product design. 15,000 15 Test market strategy for savings; pilot and evaluate new and revised products and subsequent rollout. 30,000 30 Document savings policies and procedures. 20,000 20 Train staff on new products and services. 10,000 Support development and refinement of back office operations. 15,000 15 Subtotal 90,000 Credit and Other Products Assess and refine lending methodologies and new product development. 20,000 20 Pilot and evaluate new products and subsequent rollout. 30,000 30 Document current and revised credit policies and procedures. 10,000 10 Train staff on new and refined products and services. 10,000 Subtotal 70,000 Ownership and Governance Establish valuation or institutional rating. 20,000 Develop marketing prospectus and strategy for attracting new investors. 15,000 15 Design and implement profit-sharing plan. 20,000 20 Retain legal advice on share structuring. 20,000 Subtotal 75,000 Legal, Licensing Analyze options of legal structures and process registration, articles, and so on. 20,000 20 Transfer assets and liabilities to new entity; legal costs and tax advice; legal work on license application. 30,000 Subtotal 50,000 Planning for Transformation | 93

Annex 3D (continued)

Estimated Consultant Estimated Days Cost (U.S.$) (if relevant) Regulation and Compliance Conduct regulatory and policy analysis of systems and upgrading for compliance. 30,000 30 Provide training (ongoing) on regulatory, policy, and compliance requirements. 20,000 Subtotal 50,000 MIS and IT Consultancy Conduct systems audit for compliance with central bank reporting. 25,000 25 Design branded forms and passbooks for computerized teller services. 10,000 Migrate data from existing to new system (data cleansing and input). 15,000 Train users on new system. 15,000 Subtotal 65,000 Human Resources Development and Staff Training Review performance reward systems. 5,000 5 Review organizational structure, job descriptions, policies, and procedures. 25,000 25 Develop human resources development strategy and plan. 20,000 20 Subtotal 50,000 Financial Management Engage a consultant or advisory service on capital structure. 15,000 10 Design and implement a budget model. 10,000 10 Develop treasury risk management policies and procedures. 15,000 15 Train new staff members on financial risk management. 10,000 Subtotal 50,000 Internal Controls and Audit Train additional internal audit staff members. 10,000 Review internal controls, audit, and supervisory functions. 20,000 20 Review, finalize, and document policies and procedures. 15,000 15 Subtotal 45,000 TOTAL CONSULTANCY EXPENSES 740,000

MIS and IT Capital Costs Network setup for branches and head office. 10,000 Upgrade and integrate or interface loan tracking, savings, accounting. 250,000 Purchase new or upgrade hardware. 250,000 Subtotal 510,000 Infrastructure Upgrade branch infrastructure: banking halls, teller counters, strong rooms, 10 branches. 250,000 TOTAL CAPITAL COSTS 760,000 GRAND TOTAL 1,500,000 94 | Transforming Microfinance Institutions

Notes CGAP (Consultative Group to Assist the Poor). n.d.a. “‘Detonating’ Compartamos: An MFI’s Journey from 1. This is not always the case, as evidenced by FINCA Credit to Savings.” Available at CGAP (Consultative Uganda. The Bank of Uganda found FINCA Interna- Group to Assist the Poor). n.d.a. “‘Detonating’ Com- tional to be a financial institution (under the MDI partamos: An MFI’s Journey from Credit to Savings.” Act [2003] financial institutions are allowed to own Available at http://www.microfinancegateway.org/ 100 percent of an MDI) and thus FINCA Uganda was content/article/detail/23594. exempted from the ownership restriction. Also, ———. n.d.b. “Transforming Compartamos: Episode Mibanco in Peru was 60 percent owned by the found- 2.” Available at http://microfinancegateway.org/ ing NGO at the time of transformation. resource_centers/savings/changemakers/_episode2. 2. Parts of this section, “Leading the Transformation,” Hesselbein, Frances. 1999. “The Key to Cultural Trans- are adapted from Dellien et al. 2005. formation.” Leader to Leader 12: 6–7. Available at 3. This sometimes triggers a tax liability for the MFI, www.pfdf.org/leaderbooks/L2L/spring99/fh.html. which should be considered when negotiating with Kotter, John. 1998. “Leading Change: Why Transforma- donors. tion Efforts Fail.” Harvard Business Review OnPoint. Boston: Harvard Business School. References O’Keeffe, Geraldine, and Laura Frederick. 2004. “Trans- forming MFIs—Management Information Systems.” Campion, Anita, Elizabeth Dunn, and J. Gordon SPEED-USAID, Kampala, Uganda. Arbuckle Jr. 2001. “The Transformation of ACCION Robinson, Marguerite. 2004. “Mobilizing Savings from Communitaria del Peru (ACP) to Mibanco.” Micro- the Public—Basic Principles and Practices.” SPEED- enterprise Best Practice (MBP), DAI, Bethesda, MD. USAID and Women’s World Banking, Kampala, Dellien, Hans, Jill Burnett, Anna Gincherman, and Uganda. Elizabeth Lynch. 2005. “Product Diversification in State Bank of Pakistan. n.d. “Transformation Guide- Microfinance: Introducing Individual Lending.” lines.” Available at http://www.sbp.org.pk/about/ Women’s World Banking, New York, NY. micro/ngo.htm. Chapter 4 Marketing and Competitive Positioning

nce a transforming microfinance institution the regulated institution and helps shape its image. (MFI) has defined its vision, mission, and As shown in figure 4.1, matching institutional Ovalues, it needs to develop its marketing strengths with well-analyzed market opportunities and competitive strategy. This process begins by must drive decision making so the MFI can develop clarifying who the expanded target market will be a clear strategy going forward as a regulated institu- for the regulated institution and gathering market- tion. Through understanding its target market, ing intelligence to understand the target market determining the ideal product mix, and positioning preferences, needs, and habits, as well as the prod- itself in the market, the MFI can then develop its ucts and services offered by competitors. This mar- business plan, including financial projections, and keting intelligence becomes a key input into the test the viability of its decisions.1 transformation process—from strategic planning, to The purpose of this chapter is to outline key business and marketing plan development—helping areas related to marketing and competitive strategy the institution decide which products will best suit that transforming MFIs need to master to success- the revised target market, and how to develop, fully make the transition to and take full advantage price, and deliver them. Marketing intelligence, in of being a regulated financial institution. This combination with a thorough analysis of the MFI’s chapter begins with a description of marketing and strengths and core competencies, is also necessary how it fits within the MFI as it transforms into a for the MFI to determine how to position itself in regulated institution. It then outlines the process the market relative to its competitors. This compet- for gathering marketing intelligence—the core of itive position is solidified through branding— any marketing and competitive strategy. Once actively communicating a key concept, core benefit, gathered, such marketing intelligence provides or value proposition that becomes associated with the information the transformed MFI needs to

This chapter was written by Monica Brand, Vice President, Marketing and Product Development, ACCION Interna- tional. She would like to thank Jacqueline Urquizo, Director of Marketing Intelligence, and Nino Mesarina, Director of Product Development, both of ACCION International, for their contributions to this chapter. 95 96 | Transforming Microfinance Institutions

Figure 4.1 Framework for Strategic Marketing Plan Development

Vision, mission, goals Strategy What do we want to do?

Marketing intelligence Client Competitive Market What is happening in the market? analysis analysis analysis

Value proposition Opportunity evaluation Market f Institutional Where can we create value? opportunities i strengths t

Strategic marketing and positioning Marketing strategy (product, price, promotion, How can we position ourselves competitively? channel, positioning)

Action plan Action plan and How do we put these ideas in motion? implementation

Source: ACCION International, Marketing and Product Development Unit. determine its portfolio of products and services, one’s customer intimately and the factors that influ- how to price them appropriately, and the channels ence his or her decision making is a critical first step through which to deliver them. Finally, the chapter to the creation of any successful marketing strategy. defines branding and the process for developing a As MFIs transform into regulated entities they corporate identity, including communications need more formal and sophisticated marketing strategies. It concludes with an overview of how to and positioning strategies. For credit-focused implement the marketing plan in the transformed MFIs, marketing usually refers to the provision of institution. promotional materials (free calendars, pens, posters, flyers); for those with more of a client focus, mar- keting may include conducting some basic market Marketing research. MFIs operating on a noncommercial basis can generally operate with impromptu promotional “Marketing is the management discipline and orga- campaigns and “reactive” product development nizational function responsible for understanding efforts. However, once operating in the formal and conditioning the target market so clients desire financial sector, an MFI requires a more concerted, and prefer the institution’s offer over that of the coherent marketing strategy. Transformation takes competition” (Brand 2003, p. 18). The goal of place not only by the imposition of regulation but marketing, therefore, is to create the conditions also in the eyes of the MFI’s clients and competi- necessary so the target market is more receptive to tors, which in turn determines an MFI’s position in purchasing products or services and becoming loyal the marketplace. As such, transformation creates customers. As is clear from the definition, knowing both challenges and opportunities for the MFI. Marketing and Competitive Positioning | 97

To develop a coherent marketing strategy, the only collect, but then analyze and apply, market transforming MFI needs to focus on the following: information to the MFIs’ operations. An MFI can influence its positioning by devel- • A deep understanding of its customer profiles, oping sustainable competitive advantages and then preferences, and key insights (via qualitative communicating that point of differentiation aggres- and quantitative research, data analysis, and sively. This process involves assessing the MFI’s segmentation) strengths and weaknesses against those of its com- • Competitive analysis (using both macro trend petitors and differentiating the institution in ways analysis and mystery shopping2 as inputs) that prospective clients find meaningful. This • An integrated product portfolio (via systematic process must be based on marketing intelligence development, pricing, pilot testing, and rollout about client needs and preferences, competitors’ with monitoring of targets) strategies, the MFI’s strengths, and the context • Channel expansion (using automated teller within which it works. machines [ATMs] or strategic partnerships, for Marketing intelligence3 refers to an institution’s example, to expand points of sale) ability to do the following: • Branding and image building (defining the value proposition and making good on the promise, • Collect market data in a systematic and objective developing a corporate identity, and standardiz- fashion (market research), ing the look and feel of the organization) • Analyze and interpret this information (market • Communications strategy and promotion analysis), and (including tactical “go-to-market” initiatives) • Apply it to develop strategic recommendations and action plans (marketing strategy) (Brand Unlike strategic planning, which is carried out 2003). periodically (perhaps every three to five years), marketing becomes an integral day-to-day function As illustrated in figure 4.2, marketing intelli- of an MFI, much like human resources or financ- gence becomes the building block for key areas an ing strategies. Thus, some of the most successful MFI can use to differentiate itself from the compe- transformed MFIs in Latin America—including tition and create value for the customer: Mibanco, BancoSol, and Compartamos—have set up marketing departments and significantly expand- • Product mix and pricing: the value proposition ed their marketing efforts. comprising the core product (customer needs and wants); the actual (features and design) and Marketing Intelligence enhanced product (benefits); and the pricing strategy. Market-driven institutions develop their strategies • Channels and the customer experience: how the and operations based on client needs and competi- products and services reach the client, including tive realities. Clients’ needs evolve (such as demand distribution strategy and client management. for individual credit rather than group loans) and Both of these areas have strong links to opera- competitors become more aggressive. In many tions and thus are discussed in more detail in countries (including Bolivia, Haiti, and Mexico), a chapter 13, Customer Service and Operations. new entrant will literally stand outside the branches • Branding and image: key selling concept; attrib- of leading MFIs and offer more attractive financing utes (tangible and emotional), visual identity to entice the clients away. The only way to maintain (logo and tagline), and image (the face the MFI one’s position is by developing the capacity to not wants to display to the market). 98 | Transforming Microfinance Institutions

Figure 4.2 Elements of Marketing and Competitive Positioning

Product mix and Branding and pricing image

Marketing intelligence • Customer needs • Competitors • Core competencies • Context

Channel and the Communications customer experience and promotion

Source: Author.

• Communications and promotion: the communi- ness environment, the transformed MFI must shift cations strategy (positioning statement, public- from being a product-driven institution (defining ity) as well as the promotional efforts (tactical itself by its lending methodology) to being a initiatives to induce purchase). market-driven institution.

The ultimate success of the competitive strategy The Four “C’s” of Marketing Intelligence hinges on the quality and depth of an institution’s marketing intelligence. Transforming MFIs must begin to master the four The importance of marketing intelligence is even key components of marketing intelligence: client, 4 greater for a transforming MFI. The very nature of competition, company, and context. becoming a regulated institution means that the Client. Gathering marketing intelligence on the universe of potential clients expands. In addition to client requires knowing the target market intimately, microenterprise borrowers, the transformed MFI particularly the following aspects: also needs to attract deposit holders—from both its traditional socioeconomic segments and higher • Client profiles: What are the demographics and ones—including salaried workers and other savers income levels of clients? MFIs typically have a able to put away the coveted larger term deposits. good understanding of the demographic profile Moreover, the transformed MFI enters a new com- of the clients they serve, including their age, gen- petitive landscape in which it must track the moves der, education level, marital status, household and strategies not only of other microfinance size, and location. This information is often avail- providers, but banks and other formalized institu- able from secondary sources such as country tions that compete in these same market segments. census information, or by mining (reviewing and To succeed in this more formal, complicated busi- analyzing) the MFI’s database. For transforming Marketing and Competitive Positioning | 99

MFIs, this information is a starting point for clari- Competition. Marketing intelligence about com- fying and segmenting the target market. petition includes understanding the different • Needs and preferences: Which products and deliv- institutional categories (bank, MFI, finance com- ery channels do clients prefer? MFIs typically have pany, rotating savings and credit associations some intelligence on client needs, derived from [ROSCAs]) from the client perspective, and the the credit officers’ relationships with clients. relative advantages and disadvantages of each. Only Qualitative market research can build on this by thoroughly understanding its competition can intelligence by allowing the MFI to explore the transformed MFI differentiate itself from more directly the wants and preferences of its others. This deep understanding involves gathering clients. Quantitative market research can be used the following intelligence on all of its competitors as a follow-up to qualitative research to deter- (both regulated and unregulated): mine the degree and frequency of the observed desires in the greater population. • Mission and objectives: What are competitors’ • Beliefs and attitudes: What are client perceptions primary business drivers—social effect? profit? a of banks? Of MFIs? MFIs typically have a weak mix of the two? understanding of the beliefs and attitudes of their • Business strategy: What are competitor’s business clients unless they have actively conducted direct strategies and the mechanics of their business market research. These subjective characteristics models? generally need to be teased out of clients, and are • Growth and profitability: Which institutions are critical for commercializing new products. Also, growing and why? Why are some more profitable beliefs and attitudes beyond those related to than others? For example, if all the growth of a financial institutions need to be considered. For competitor is coming from consumer lending, it example, in some Kenyan tribes, one cannot fore- might be an opportune time for the transformed close on a property if the potential buyer is from MFI to begin a savings mobilization campaign outside the community. In Uganda, some clients targeted at salaried employees, before the com- take witchcraft very seriously—when one trans- petition begins directly cross-selling. forming MFI wanted to occupy offices in a cer- • Cost structure: What cost advantages do competi- tain location someone put a dead animal outside tors have? For example, banks may have lower cost the premises, which meant the MFI had to find structures because of access to cheaper sources of an alternate location because clients said they capital and the ability to leverage fixed costs using a would not enter the building. more diversified portfolio of products. NGOs may • Buying habits: How do clients make decisions? be able to access cheap donor funds, generally no Many factors and people influence a purchasing longer available to transformed MFIs. decision, whether for consumer goods or finan- • Organizational culture: Institutional norms, cial services. Understanding how the client values, and other relatively intangible character- makes decisions on how to fulfill his or her needs istics of competing organizations, which can for different financial services can illuminate sometimes be obtained through mystery shop- opportunities for the transforming MFI to ping, can be a source of competitive advantage. improve or expand its services. For example, a For example, UniBank, an MFI in Haiti, treats client might choose a remittance provider based the personnel orientation as an inspirational, fes- on its convenience to the client’s workplace, so tive event that has since become legendary in the delivery channel development would be an market. The CEO is always present and infuses a important element of the MFI’s marketing strat- sense of excitement and purpose in the staff, egy if it wanted to begin offering this service. which carries over in how staff treat clients. 100 | Transforming Microfinance Institutions

• Image: What is the image and position of com- • Organizational culture: What is the personality petitors in the marketplace? For a transformed of the MFI? What differentiates it from tradi- MFI, understanding its own image as well as tional financial institutions? From other MFIs? A those of its competitors is critical to determine big challenge for transforming MFIs is to pre- where its relative strengths and weaknesses lie. In serve this “mystique” as they grow and formalize some countries (Tanzania, for example), banks in the process and aftermath of transformation. connote security and strength, but in others What management pays attention to and rewards (Ecuador, for example), they connote risk and is often a stronger indicator of the organization’s instability. culture than the values it verbalizes or the ideals • Barriers to entry or exit: Well-entrenched com- it espouses (Hagberg Consulting Group n.d.)— petitors can benefit from a barrier to entry based an organizational culture is defined by what an on their specialized know-how and the relation- institution does rather than what it says in its ship staff develop with clients, making them mission statement or in company gatherings. reluctant to switch providers (“high switching Typically, the transformed MFI is trying to bal- costs”). ance its social goals with the new demands of more profit-oriented investors. The MFI needs Understanding these aspects will allow the trans- to understand its existing culture and then define formed MFI to define its advantages clearly and the one it wants to have as a regulated, formal possibly preempt competitive action. financial institution.

Context. The final intelligence the transforming Company. An MFI must also understand itself, MFI needs to gather concerns the context within both what it has been historically, and what its which it operates. As an MFI formalizes its opera- potential is for the future, particularly as a deposit- tions, its risk management processes must include a taking intermediary: more sophisticated understanding and analysis of the macroeconomic and political environment, • Capabilities: What can the MFI do or develop, financial sector policies, regulation, and supervision. such as the ability to make and collect loans, Among the factors that an MFI should track are the attract clients, and motivate staff, or improve following: its MIS and technological capabilities, the learning capacity and flexibility of its staff, • Monetary policy and price stability to determine and the location and capacity of its branch trends in interest rates and inflation network? • Exchange rate regimes, foreign exchange • Competencies: What does the MFI do well? reserves, and trade balances What has helped the institution grow? What can • Tax policies and regimes be exploited for future competitive advantage? • Requirements regarding accounting, disclosure, For example, the ability to disburse loans is a and other prudential supervision (for example, capability, but it becomes an institutional com- capital controls and restrictions on foreign- petency to do it quickly and error free. The denominated debt) transforming MFI should determine its key • National rates of employment and income areas of expertise, such as credit methodology, • Social trends such as immigration and popula- client relationships, and trained personnel, and tion growth define those it might need to strengthen, such • Political stability and governing regimes as operations, treasury functions, and risk • Technological trends, such as the use of mobile management. phones and internet access Marketing and Competitive Positioning | 101

Market Research: Accumulating on a review of existing sources of intelligence, com- Marketing Intelligence monly referred to as secondary sources of informa- tion. These secondary sources include previous Knowing what type of intelligence to collect is half research results, the MFI’s database, industry stud- the battle—gathering it in a way that is useful to the ies, and other intelligence that has been gathered. MFI is just as important. Marketing intelligence For example, a transforming MFI interested in refers to an MFI’s ability to systematically and researching the potential for savings mobilization objectively collect, analyze, and apply data; market might want to determine how prone existing bor- research is the process of gathering this information. rowers will be to depositing their savings in the The microfinance industry has benefited from a newly regulated institution. Secondary market wealth of good market research tools and tech- research might involve analyzing central bank statis- niques used to gather marketing intelligence.5 The tics regarding the savings rate of this target market, focus of this section is how to employ these tools, surveying loan officers, or mining the MFI’s data- including a brief review of some of the ones most base to uncover information on disposable income commonly employed. A summary of the systematic or rate of forced savings. process to collect and apply marketing intelligence is depicted in figure 4.3. Phase II: Design and planning. Once the objectives Phase I: Definition and preparation. The first step is of the market research are defined, the MFI must to clearly define the objective of the market determine how it will go about gathering marketing research. This clarification of focus involves listing intelligence directly from clients. The first major and refining the questions to be answered by the decision is whether to use qualitative or quantitative market research and developing hypotheses based tools and techniques,6 though they usually should

Figure 4.3 Marketing Intelligence Gathering Process

Phase I: Phase II: Phase IV: Phase III: Definition and Design and Analysis and Implementation preparation planning integration

Activities in italics are usually necessary for quantitative research studies. Implement the Analyze and integrate Analyze the situation: Define the investigation: investigation: the results: • Establish the market • Determine the method • Develop and test tools. • Define strategic and research focus. (quantitative or • Select and train facilitator operational implications. qualitative). • Gather information and interviewers. • Establish action plan from secondary • Choose the technique. • Coordinate logistics and with personnel (roles, sources and internal • Define the sample. recruit participants. responsibilities, primary research. time line, and so on) . • Prepare the terms • Implement focus groups • Analyze information of reference. and surveys. • Present plan to and refine market management. research focus. • Evaluate proposals, and • Supervise and monitor. select firm, if outsourcing. • Clean, codify, transcribe, • Define goals, follow-up, • Prepare proposal and monitoring plan. and define team. • Develop the time line and tabulate results. and budget. • Define conclusions. Source: Author. 102 | Transforming Microfinance Institutions be viewed as complementary. Qualitative market tative techniques allows the MFI to have reliable research—including focus groups, mystery shop- data on product design before pilot testing. Quanti- pers, or in-depth interviews—is typically the starting tative research can also be used to track client satis- point for exploring a given topic. In the previously faction levels—another key piece of marketing mentioned example of research on deposit mobi- intelligence that allows the transforming MFI to lization, the transforming MFI could use qualitative monitor how well it is doing as it goes through market research—such as attribute ranking7—to transformation. For example, a focus group can un- determine what characteristics are most important cover the interest among an MFI’s clients for a new to a microsaver in deciding where to deposit money. product, such as insurance, but quantitative research Quantitative research can be used to determine the can help determine how great the demand for a par- extent to which the attitudes identified in the qual- ticular type of insurance might be. Conversely, if the itative investigation are representative of the market goal of the MFI is to diagnose why there is a deser- as a whole. The MFI could use a quantitative survey tion problem, for example, qualitative research is to test different savings packages and to determine more appropriate, given its exploratory nature. the ideal combination of savings product character- Table 4.1 summarizes the purposes and applicability istics (number of free withdrawals, interest rate, of qualitative and quantitative techniques. minimum deposit balance). The reality is that most research involves the Testing product bundles (grouping different application of both qualitative and quantitative attributes to create distinct offerings) using quanti- techniques (box 4.1).

Table 4.1 Comparison of Qualitative and Quantitative Research Tools

Method matrix Qualitative research Quantitative research Objective To gain in-depth understanding of To measure the degree and extent of the consumers’ attitudes and behavior attitudes Confidence level Explorative, anecdotal Conclusive, with a specified degree of certainty Techniques Unstructured or semistructured Structured Tools Focus groups, in-depth interviews, Simple and complex surveys, database mystery shoppers analysis (cross tabulation) Participants Small and homogeneous groups Samples with a statistical representation of the population Results Words and descriptions Codified results, compiled as statistics Training and preparation Understanding objectives of the study Consistency and precision of questions used Computer analysis Strengths In-depth exploration of questions Conclusive; its results can be inferred to the Better understanding of underlying rest of the population behaviors Better for costly investment because it meas- Usually can implement with staff ures degree and frequency of behaviors Weaknesses Subjective; bias can be introduced in Bias on the form and the questionnaire the execution and analysis of results Can be costly and time consuming Not conclusive; results cannot be Usually implemented by outside marketing inferred to the population research firms

Source: Brand 2003, p. 8. Marketing and Competitive Positioning | 103

unfamiliar with low-income market segments or Box 4.1 Market Research: Uganda financial services. Table 4.2 provides a summary of Microfinance Union the options. One of the first activities conducted by the Ugan- Often an outside firm is used for the logistical da Microfinance Union (UMU) in its preparations aspects of the market research—defining the sam- for transformation was targeted market research ple, recruiting participants, providing a place to to better understand the market for its current meet, supplying refreshments or gifts to thank and planned products. The organization first clients for their participation—and possibly also the used various qualitative research techniques, implementation (focus group moderation or survey including focus group discussions and participa- interviews) if the MFI does not have the expertise tory rapid appraisal tools, such as product attrib- or the staff time to spare. In fact, it is more valu- ute ranking, relative preference ranking, and able for MFI staff to be listening and taking notes life-cycle profile analysis, among others. This pre- during focus group sessions than moderating, liminary research helped provide insight into which can be “complex and surprisingly difficult” clients’ preferences, which contributed to the ini- (Wright and Ahmed 2005, p. 2). Either way, it is tial prototype design for various products. The organization then contracted the Ugandan sur- important that MFI staff be intimately involved in vey firm Wilsken Associates to conduct a quanti- the implementation process through reviewing tative survey. The objectives of the survey were discussion guides and questionnaires, attending threefold: to estimate demand for both current focus group sessions, or shadowing interviewers. and planned products in the different geo- Although outside support can help the MFI focus graphic regions in which UMU was operating its resources on quality control and the more valu- or planning to operate, to guide efforts to able final phase of analysis, there is no substitute for refine the existing product portfolio, and to hearing client feedback directly. clarify UMU’s competitive position. A total of 577 people from various regions of Uganda were interviewed for the survey, using random sam- Phase IV: Analysis and integration. The final and pling with certain qualifications. Findings from most important phase is transforming research into this survey provided critical input into the orga- intelligence through analysis of the results and inte- nization’s product development efforts. gration into an action plan. The MFI must be Source: Contributed by Victoria White. heavily involved in the analysis of market research results. Outside experts, if engaged, can provide objective conclusions and recommendations, but they should complement an internal vetting and Phase III: Implementation. Once the intelligence analysis of the results. The MFI’s role is to define gathering techniques are chosen, the MFI must the strategic and operational implications of the determine how best to carry out the market intelligence gathering, and define a plan of action research. Qualitative market research can be con- involving different areas of the institution. This final ducted in-house if staff members have been espe- step is where most intelligence gathering efforts go cially trained in facilitation techniques, such as the off track, because research reports are not widely difference between probing and prompting. circulated or the day-to-day “urgency” overwhelms Another option is to outsource the market research the more important planning and strategizing to specialized companies, which has the benefit of activities.8 maintaining objectivity but the downside of being As mentioned, most transformed MFIs formalize more costly and sometimes these firms may be this intelligence function within a marketing 104 | Transforming Microfinance Institutions

Table 4.2 Comparison of Implementation Options

In-house Contracted out • Allows MFI staff members who understand and • Offers specialized expertise and a professional, care about the sector to run the process structured process • Builds skill set of and provides experience for • Provides objectivity, especially in cases of high MFI staff customer dissatisfaction • Allows MFI to internalize issues raised and • Brings significant resources (infrastructure, skilled lessons learned staff) and experience to the process

Advantages • Generates more appropriate and relevant • Saves the MFI time conclusions because MFI staff members are • Should result in analyzed data and a report ready often more familiar with the market for presentation

• Requires special skills to • Most market research companies lack under- – moderate focus group discussions standing of the MFI sector – develop and administer questionnaires • MFIs are often “low-value” clients and thus neglected or given poor service by market – analyze data effectively research companies • Diverts staff time from other duties • Good market research firms are expensive • Results in bias, because staff members often Disadvantages have preconceptions

Source: Brand 2003, p. 10.

department. The marketing intelligence officer The Total Product should be responsible for managing the market research process (including defining the parameters, For transformed MFIs, increasing competition and supervising the implementation to ensure quality evolving needs of the customer requires a more control, and analyzing the results). The marketing market-driven approach to product design and intelligence officer should also be responsible for development. This market-driven approach is par- the up-front secondary market research—including ticularly important when dealing with lower- data mining, competitive analysis, and industry income communities because their priorities and trends. This position typically reports to the mar- ways to meet their needs vary. Even though these keting director or the commercial manager, underserved markets might need the same generic depending on how the MFI is structured, though services (savings, liquidity, credit, investment), the the two areas must collaborate closely to opera- way they should be approached and their percep- tionalize the marketing intelligence. For example, tion of traditional financial service providers signifi- the marketing intelligence director periodically par- cantly affect product design and delivery. ticipates in the regular meetings the commercial Broadly defined, a “product” is anything that manager9 holds with the loan officers to both dis- satisfies a customer’s needs or wants (Kotler 2002). seminate results of the market research and “truth From the transformed institution’s point of view, a check” it with the field personnel. These kinds of new or refined product represents an opportunity communication and feedback loops10 are critical to to create value, and in so doing, offers a strategic ensure the successful application and leveraging of competitive advantage (Thomas 1993). Unfortu- marketing intelligence. nately, most MFIs miss this opportunity by focusing Marketing and Competitive Positioning | 105 on the features of the product rather than its or products more tailored to the needs of poorer benefits. Features are the tangible aspects that char- segments (forms and staff available in local lan- acterize what the customer is buying, including guages, or flexibility in terms of minimum deposits how it is designed (minimum deposit amount, so that clients can save small amounts each month). interest rate offered, withdrawal policies) and pack- Thus, a transforming MFI needs to consider the aged (passbook, debit card). Features describe what total product and break it down into its component the customer is buying, but not necessarily why they parts that help explain why a customer buys (see are purchasing the product. figure 4.4). Benefits are the true motivation for client pur- Most institutions focus excessively on the actual chase, satisfying needs and meeting customer product, although it is the other components that expectations. The transformed MFI can offer bene- often drive the purchasing decision. For example, fits that can help create competitive advantages— institutional image (part of the enhanced product) for example, one-stop shopping (deposit, credit, and brand are much more important than interest and other financial services all from one institution) rates (feature of the actual product) in driving the

Figure 4.4 The Total Product

Minimum necessary Actual product: for the customer to achieve The specific features that her or his buying objective characterize what the customer is buying— including how it is designed (terms, interest rates, eligibility requirements) and packaged (length and clarity of the application, color of the passbook, and so on)

Core product: Why the customer pays money to acquire the product or service—a benefit (for example, financial return, security) or the need it fulfills (for example, liquidity, livelihood)

Potential product: Enhanced product: Everything else that can How the customer receives the possibly be done to attract and product—the way in which it is retain the client, especially delivered and serviced nontraditional ways to add (application turnaround time, value, which requires intimate hours of operation, waiting room knowledge of the customer facilities, and customer service— Competitive friendliness, accessibility before and differentiation after the loan is closed; product and positioning knowledge of loan officers) Source: Brand 2000. 106 | Transforming Microfinance Institutions decision of where the poor deposit their savings Product Fit (Fontela 2002). Moreover, it is difficult to sustain a Analyzing the product “fit” requires examining the competitive advantage in the actual product, entire portfolio of products to determine how well because it is easy to imitate features such as price or the various products—both existing and new— packaging. complement each other and how well they are Defining the value proposition means taking a aligned with the strategy of the organization. total product approach—understanding in great depth what drives the customer’s buying behavior (core product), responding to those needs (actual Strategic consistency. Product fit examines the product), and differentiating the offer from what is competitive position of the institution, which prod- available in the market (enhanced and potential uct design should reinforce. For example, if a newly product.) As one industry periodical explained, transformed MFI has decided to position itself as “product value proposition ...articulates what the providing the fastest service in the market, all of product does, how it does it, why it is better, and its products should have simple application proce- who would gain the most benefit by using it” dures, straightforward eligibility requirements, and (McKinley 2002, p. 2). Taking a total product quick delivery times to reinforce this stance in the approach, therefore, requires intimate knowledge marketplace. Moreover, products must build off the of the customer. This knowledge is developed core competencies and capabilities of the institution through market research, careful maintenance and (for example, personalized customer service, tech- mining of the database, internal communication nological sophistication, speed of delivery, skilled loops, and the other sources of marketing intelli- staff). Alternatively, an institution that has posi- gence described earlier in this chapter. tioned itself as pro-poor and thus competes based It is imperative that a transforming MFI consider on the in-depth relationship it builds with each its total product mix and how its products will, in client might not develop remittances products that part, define the institution in the eyes of its clients. require fast service, many outlets, and client The product mix the MFI decides to offer will sig- anonymity. Finally, products must be aligned with nificantly influence the type and strata of clients the capabilities of the institution, that is, the insti- attracted to the MFI, particularly after becoming a tution must determine the major impacts of all new regulated institution. An important part of strategic products on its operations including systems, analysis and planning when an MFI transforms is to human resources, physical infrastructure, and consider its overall product fit (how the current liquidity management. portfolio of product offerings fits with the MFI’s positioning strategy), the process for new product Portfolio alignment. The second key aspect of development (how the MFI successfully takes a product fit is how well products reinforce each product from the idea phase to the market), and other. Often, when a transformed MFI starts ultimately how it will price its products (how prod- expanding its portfolio of products, new products ucts are priced in relation to each other; how pric- cannibalize sales of existing products.11 For exam- ing is adjusted based on the target segment and rel- ple, the introduction of a home improvement loan, evant competition; and how pricing interacts with which may be offered with lower interest rates, financial and social performance goals). These deci- might cannibalize sales of an MFI’s traditional sions will feed directly into the business planning working capital credit product, because many process as well as shape the future funding structure clients will access the former product for a wide of the transformed MFI. variety of needs, given that money is fungible. Marketing and Competitive Positioning | 107

Sometimes products are intentionally targeted at the institution’s core competencies. The client is different segments—such as fixed term deposits tar- first, because a product’s value proposition is relat- geted at middle-class salaried workers to provide a ed directly to how well it satisfies needs and desires source of funding for the MFI. In this case, it is from the point of view of the customer. The compe- important that the positioning of the new products tition frames the rules of the game. For example, has a common thread to reinforce the MFI’s mar- individual loans were a key success for Caja Los ket position in the eyes of all its target segments. Andes in challenging the Bolivian microfinance Product fit becomes even more important for a market leader BancoSol because no other MFI in transformed MFI because it is likely trying to devel- the market—NGO or regulated—offered this prod- op a new image as a regulated institution. When uct. However, today in Bolivia, individual loans inconsistencies appear in the message—for example, alone are no longer a guaranteed customer draw— when an institution does not deliver on its promise an MFI must now decide what additional products because of a failed product—the entire image is or services it will offer to add value for customers jeopardized. and lure them away from the competition. The Transforming MFIs should be aware of the ten- value an institution brings to a client is the differ- dency among transformed institutions to diversify ence between the customers’ expectations (defined their financial services because they can. Regulatory by the competition and the context) and their expe- restrictions limit what NGOs can offer, so once an rience with the product. Here is where the core MFI transforms, it feels the need to develop all the competencies and capabilities of the company come products its regulated competitors are offering. into play. If an MFI offers a product that it is not However, just because an MFI can legally develop very well equipped to sell (for example, offering a new product offerings, does not mean it should technologically sophisticated product even though from a competitive or strategic standpoint. Portfo- the MIS is weak), the value to the client will be mar- lio diversification should be a by-product of careful ginal. Finally, the MFI must take into account the strategic analysis, based on a financial, competitive, context within which it is operating. For example, or customer service justification. For the reasons highly inflationary or otherwise volatile environ- discussed in chapter 1, Mobilizing Savings from ments suggest that interest rates should be pegged the Public: 10 Basic Principles, a few well-designed to variable benchmarks. products are far superior to a wide array of less well- A detailed example of taking a product to the thought-out ones. ready-to-market phase is provided in appendix 1, Sequencing the Introduction of Public Savings in Regulated MFIs. The following is a summary dis- Product Development Process cussion of this process as it applies to all product A commercial approach to product development development (credit, savings, or other). includes the process of taking a new financial prod- Effective product development involves careful uct or service from the idea phase to the ready-to- planning and a methodical approach. The systemat- market phase in a manner that creates a high prob- ic approach to product development involves four ability of client acceptance and positive returns to key phases: the MFI. Successful product development centers on the • Evaluation and preparation: includes evaluating concept of the total product, the components the market potential and assessing the institu- of which are built upon a deep knowledge of the tional readiness to incorporate the product into client, the competition, the market context, and operations. It involves analyzing the four C’s 108 | Transforming Microfinance Institutions

described above, usually through investigation of product more completely into the MFI’s com- secondary research (central bank statistics, indus- petitive strategy. In addition, in this final phase try data, existing market studies) and getting the the MFI will usually invest in the necessary sys- institution ready for the product development tem upgrades and full staff training necessary for process through naming a product champion to institutionwide commercialization. garner institutional buy-in, organizing a multi- disciplinary team, and developing a budget and Each of the four phases includes specific activities time line. and tasks that are undertaken to complete the prod- • Design of the prototype: involves conducting uct development process. However, the process primary market research with clients and evaluat- should be thought of as iterative rather than linear, ing the financial and operational impact the new as reflected in the circular diagram in figure 4.5. product will have on the institution. Qualitative Successful product development is really a process market research will allow the product develop- of continual refinement. Roadblocks can surface in ment team to design the preliminary product any particular phase. For example, the regulatory features and benefits. Then, the multidisciplinary analysis required in phase I may uncover legal prob- team can diagram operational procedures using lems with offering the product. The cost analysis flowcharts both to identify bottlenecks and undertaken in phase II might uncover a rate of incorporate internal control measures. Once the return that is below an institution’s hurdle rate, the basic features have been defined and the proce- minimum rate of return an institution demands that dures mapped out, the team can begin the finan- all new projects must achieve to warrant the invest- cial analysis of the product to estimate break ment.13 Phase III’s pilot test might produce out- even. comes that are below the institution’s targets. All of • Pilot testing: is the phase in which the MFI introduces the product prototype in a controlled Figure 4.5 Systematic Process for Product way to the marketplace. As a pilot, it involves a Development limited rollout, usually confined to one or two Evaluation and branches or market segments. Moreover, pilots No Go preparation have a fixed duration (usually the length of one product cycle, at a minimum) and are closely No Go monitored to analyze the market’s acceptance and the institution’s readiness to offer the prod- uct. Pilot testing is a key phase to make sure Design costly mistakes are caught and fixed before full • Client

12 h • Competition rollout. That is why, for example, transformed c • Company

MFIs will test new savings products on their own Laun • Context staff before trying to present the product to salaried workers, who are often a new target mar- ket. Often more than one pilot test needs to be carried out before launching the final product. No Go • Launch: is the final rollout, after the modifica- Go Pilot tions called for in the pilot(s) have been made to No test the total product. Rollout involves developing a full-fledged marketing plan to integrate the Source: Author. Marketing and Competitive Positioning | 109 these obstacles require the institution to return to Risk. MFIs typically incorporate risk into the inter- the previous phase and reassess, redesign, and est rate based on the client’s capacity to pay. For relaunch. The “Go-No” arrows in figure 4.5 are example, repeat borrowers with good credit histo- decision points that require check-ins at the end of ries should be charged less than first-time clients each phase. The process is continual because clients’ because the risk that the former will become delin- needs (and the competition) evolve over time, so an quent is lower. Risk-based pricing, whereby an MFI MFI must periodically decide which products need adjusts interest rates based on the predicted risk of to be developed or phased out. a given client segment, is an important skill for the transformed MFI to develop as it expands into new markets and product categories. In general, con- Pricing sumer lending is typically riskier than microcredit, When an MFI transforms, it must take a more because in the former the loan funds are not being sophisticated approach to pricing its products and used productively to improve capacity to repay. services than it took as a credit-focused NGO or Home improvement loans tend to be less risky than project. It is not sufficient to simply price or bench- shorter-term working capital loans, because bor- mark based on what competitors offer (as some rowers place a high value on maintaining this source transformed MFIs do with new savings products) of larger, longer-term funding (Brown 2003). Pru- or to calculate the price based on profitability dent pricing practices require that interest rates targets without testing client price sensitivity. A reflect these distinct risk profiles, therefore con- comprehensive pricing strategy needs to include all sumer credit typically commands higher interest of these aspects, as well as the elements described rates and housing loans lower ones. More sophisti- below: cated MFIs employ statistical tools, such as credit scoring, to support these risk-based pricing Cost. Cost is the starting point for pricing and the strategies. focus of most financial institutions in general, not just MFIs. Most institutions base interest rates on a Competition. Competitive benchmarking is another percentage markup over administrative and finan- key component in developing a pricing strategy, as cial costs. Thus, it is common to see MFIs charge a first step in “reality checking” the price with the less for repeat clients, given that their larger loan market. An MFI should have someone responsible amounts and more streamlined analysis make these for updating, on a quarterly basis, prices offered by loans relatively less expensive to administer (costs as its main competitors (unless the market is very stag- a percentage of loan amounts). The challenge for a nant) to determine the competitive minimum transformed MFI as it becomes a multiproduct price.14 It is not, however, necessary to match com- institution offering a variety of financial services is petitive prices, unless the MFI is trying to position to correctly calculate and understand the cost of itself as the “low-cost provider.” For example, if the each product to gauge relative profitability and competition is pursuing a loss leader strategy, determine appropriate margins. The microfinance whereby they offer a product or service at a consid- field has progressed far in this respect, with a variety erable discount and loss of profit to attract future of publicly available tools—including cost alloca- business, pricing becomes a more important aspect tion, marginal cost pricing, and activity-based of the way the transformed MFI presents its new costing—to more accurately price products (CGAP products. It does not mean that the MFI has to 1998; Cracknell, Sempangi, and Wright 2004; copy the strategy and compete on price, but rather, Helms and Grace 2004). it will need to explain why its product or service is 110 | Transforming Microfinance Institutions worth more. The MFI must clearly and convincing- the targets reflect the growth strategy of the insti- ly articulate the value proposition it is offering the tution and thus, desired margins should be estab- client that justifies its higher price. For example, lished jointly by the board and senior management. MFIs are often able to withstand competition from subsidized government programs because they Macroeconomy. Pricing strategies should include offer a quick, nonbureaucratic, apolitical process assumptions about inflation so that the MFI is fore- that is worth more to the client than a lower inter- casting in real terms rather than nominal. Further- est rate. Continual competitive analysis is also criti- more, any anticipated devaluation of the MFI’s cal for the most valuable, repeat clients, because local currency must be taken into account, espe- they are the ones most coveted by other financial cially if there are foreign currency sources or uses institutions. of cash.

Client preferences. Market research is critical to Regulation. Interest rates on individual products determine the true benefits that can justify price dif- are sometimes controlled by regulatory authorities. ferences from the point of view of the client and to In some countries usury laws limit what an institu- test client price sensitivity. Testing customer aware- tion can charge for a consumer finance loan or a ness and sensitivity to interest rates is done by deter- microfinance product. In addition, some govern- mining how salient price is in the client’s decision- ments or supervisory bodies establish minimum making process, using specific techniques such amounts that must be paid on deposits. Any pricing as “top of mind” and “attribute ranking.”15 The scheme must ensure compliance with regulatory research should include an analysis of preferences and legal norms. and purchasing habits to determine if payment frequency or amounts need to be adjusted. Price Social considerations. Numerous studies demon- must be differentiated by client segment, because strate that MFIs can bring much more value to each segment will have different preferences and clients by quick approval and disbursement, appro- buying habits, and will also have different values priate loan amounts and terms, and credit aspects to the institution. For example, borrowers who other than the interest rate (CGAP 2002). renew or take more than one type of product are Nonetheless, important social considerations must more profitable for the institution because of still be taken into account when developing a pric- increased individual revenue and potential new sales ing strategy. The first is transparency, so clients from referrals. These clients should be treated understand the effective interest rates they are pay- as preferential either through the interest rates ing. Trying to hide true pricing by charging flat they are charged or by other value-added benefits, interest rates (rather than declining balance) is a or both. short-term win, at best, which can ultimately dam- age the credibility and image of an institution. The Profitability targets. Pricing across the portfolio as second key aspect is reciprocity—providing value a whole should reflect the institution’s margin tar- (speed of delivery, quality customer service, or gets and desired capitalization rate from retained other benefits) for the price charged. By this token, earnings (CGAP 2002). These targets are estab- discounts given to preferential clients should incor- lished based on expansion plans, investor expecta- porate factors such as character as well as average tions, debt-to-equity ratios (which limit the amount loan size—a lesson reflected in most credit scoring of funds an institution can commercially borrow), systems. Finally, the institution should be commit- and external factors such as inflation. Ultimately, ted to a continual pursuit of efficiency and sharing Marketing and Competitive Positioning | 111 gains with its customers through rebates or Delivery Channels one-time discounts. These social strategies can have a considerable impact on the hearts and minds of In microfinance, as in any retail business, the deliv- clients, which ultimately benefits shareholders ery or distribution channel is a critical component through higher client retention, enhanced image, of the value proposition the MFI offers to its and the profitability the two can generate. clients. The importance of channel is even stronger An MFI may not be able to viably charge clients when deposits become part of the MFI’s product a price that will cover all the administrative, finan- mix because of clients’ preferences to have a safe, cial, risk-based, and forecasted costs while being familiar setting when handling their savings. In a competitive and complying with local regulation. In survey conducted by MicroSave in Uganda in these cases, the MFI has a variety of options. The 2003, channel aspects such as the physical appear- first is not to offer the product until conditions ance of the financial institution and ease of access improve through, for example, internal reengineer- were given as the predominant reasons for choosing ing (to lower administrative costs), fund diversifica- financial services (table 4.3). tion (to lower cost of capital), or regulatory lob- Thus, the transforming MFI must analyze its dis- bying (to remove artificial limits on pricing). The tribution channels through which clients receive second strategy is to take a “lifetime value,” which products and services. Traditional microfinance assumes that losses on introductory products are business models involve a high-touch strategy in recouped later in the customer life cycle. This “loss which loan officers go to clients where they live and leader” strategy is commonly employed in individ- work. This field focus made the branch little more ual microcredit programs—MFIs typically lose than an operational support center for the MFI staff money on the first loan, given the intensity of the and simply a point of entry for the client. Many analysis that must be completed and the relatively credit-focused MFIs use their branches primarily for small loan size. Of course, this strategy counts on information sessions and client intake, partnering retaining clients, which is increasingly difficult as with regulated institutions for disbursements and clients become more demanding and competition repayments. Transformation for an MFI becomes a increases. The final strategy is to try to recoup losses physical as well as a legal process, as the newly reg- on one product through gains on another using a ulated entity brings many of these functions in- cross subsidy. An example of a cross subsidy for house. Moreover, clients’ and regulators’ expecta- deposit-taking institutions is larger time deposits tions are much greater for regulated financial subsidizing microsavers (Maisch and others 2005). institutions that mobilize savings than they are for Cross subsidies can also occur when recently NGOs. Below are some considerations the trans- transformed MFIs offer microsavings to their forming MFI must take into account in developing borrowers—even though these small deposits are its channel strategy. Many of these factors are dis- money losers on a unit-cost basis, MFIs can recoup cussed in greater detail in chapter 13, Customer the losses by strengthening customer loyalty and Service and Operations. fomenting additional borrowing. In general, a portfolio-based approach to pricing ensures coher- Retail Format ence among the products and alignment with the competitive strategy. The portfolio approach is crit- Retail format refers to the overall appearance and ical for deposit-taking institutions because savings feel that a seller presents to customers, including products should be priced in relation to each other, its looks, physical layout, and the mix of products as illustrated in box 4.2. it sells. The goal of analyzing retail format is to 112 | Transforming Microfinance Institutions

Box 4.2 Setting Interest Rates on Savings Products

In the process of designing a new savings mobiliza- with a term of 30 days were priced equal to the base tion campaign, FIE in Bolivia developed its pricing interest rate. Longer term deposits were paid at the structure around a base rate, in relation to which base rate plus the markup listed below. For a basic the remaining deposit products were priced. A base savings account—with no fixed deposit term—the rate was established based on average deposit size interest paid was based on average balances: the as well as term as illustrated in the table below. Both higher the average balance, the better the markup base rates (for term deposits and for basic savings) over the base interest rate. Average deposits up to were a function of the country’s prime rate, the U.S.$50 received a low, fixed rate of interest based interbank lending rate, currency (Bolivianos versus on the institution’s administrative costs, independ- U.S. dollars) and exchange rate, risk of devaluation, ent of the base rate. No interest was paid on current and competitors’ pricing. Certificates of deposit accounts.

Interest rate on Interest rate on Account type U.S.$ Bolivianos (percent) (percent) ؍ Term deposits Base rate Term Pricing Policy Markup (percent) 2.28 9.15 30 days base rate ϩ 0.00 2.28 9.15 60 days base rate ϩ 0.50 2.78 9.65 90 days base rate ϩ 1.00 3.28 10.15 180 days base rate ϩ 1.50 3.78 10.65 360 days base rate ϩ 2.00 4.28 11.15

7.57 2.14 ؍ Basic savings Base rate Amount Pricing Policy Markup (percent) U.S.$0–50 Fixed ϭ 0.20 0.50 U.S.$51–500 base rate ϩ 0.00 2.14 7.57 U.S.$501–1,000 base rate ϩ 0.25 2.39 7.82 U.S.$1,001–5,000 base rate ϩ 0.65 2.79 8.22 >U.S.$5,000 base rate ϩ 1.00 3.14 8.57

Source: ACCION savings project in Bolivia.

Table 4.3 Reasons for Choosing Financial Service Providers for Savings

Position Reason 1 Physical appearance (premises, guards, weapons, and others) 2 Ease of access to savings (liquidity of savings) 3 Perceptions of institutional stability 4 Ownership of institution 5 Interest paid on savings 6 Operating hours

Source: Mukwana and Sebageni 2003, from Cracknell 2005. Marketing and Competitive Positioning | 113 enhance the customer’s experience while maximiz- Coverage ing operational efficiencies. Thus, the MFI must As an MFI prepares to transform, it needs to con- reexamine its branch from the client’s point of view, sider how to expand its distribution network and its reviewing traffic flows (where do clients need to go corresponding area of influence. This expansion is and what does staff need to do to undertake differ- necessary both because of anticipated growth in ent transactions? what volume of activity does the lending as it receives new infusions of capital, as well MFI expect at different times of the day, week, and as development of new products that will increase month?), points of contact (with whom does the demand and stretch its existing capacity, especially client need to speak?), and layout (is the space flex- as it explores new markets. For example, mobilizing ible enough to grow with the institution and permit time deposits requires attracting salaried workers future changes in format?). in higher income markets outside the MFI’s tradi- tional area of influence. Mibanco in Peru opened a Customer Service new branch in the more affluent Lima suburb of Miraflores, specifically to attract higher income Clients’ expectations regarding service quality, savers more prone to making larger deposits for security, and stature of financial service providers longer terms. Location is also a consideration for differ greatly when dealing with credit and savings. microsavers and clients of other products such as With credit, the onus traditionally is on the client to remittances, where convenience (in addition to convince the institution that he or she is creditwor- confidence) is a primary driver of where they will thy. For savings, the positions are reversed—the take their business. Of course, these customer serv- institution must sell clients on why they should ice considerations must be weighed against meas- deposit their money in this MFI rather than the ures of market density and anticipated market share, other options they have used historically. Trans- because building traditional bricks and mortar formed MFIs become the new players in the savings branches is an expensive way to expand. In Kenya, market, and must “earn” their position to compete Equity Bank uses mobile banking vans to expand at all. Thus, the channel strategy must include a its coverage while avoiding the cost of building thorough analysis of key customer service dimen- branches. Although each van is expensive, it can sions, including wait time (is there an area for cus- service a wide area, eliminating the need for several tomers that is clearly designated and comfortable to branches. sit or stand while they wait to be attended?), com- munications (are the signs legible, visible, and writ- ten in language clients understand? does their place- Cost ment take advantage of “hot spots”16 and personal care, that is, is there designated staff who can help Transformation is an expensive process, so an MFI orient the client or assist them with procedures, must consider alternative distribution strategies as it forms, and questions?). For example, Uganda Micro- expands as a regulated institution. Many regulated finance Union (UMU) identified that Western MFIs have begun developing alternative points of Union had taken advantage of UMU’s branch hot sale where certain branch operations can be spots, displaying its own signage more in the cus- conducted—such as client intake, loan application, tomer’s direct line of sight than UMU’s materials, and payment. For example, Banco Solidario of thus making it easier for a client to see how to trans- Ecuador set up mini-branches at markets, both to fer money through Western Union than to see facilitate loan payment for its borrowers and reduce UMU’s various offerings. congestion at its branches, where savers continued 114 | Transforming Microfinance Institutions to deposit money. Recently, Banco Solidario entered designed and pilot tested In Uganda by a consor- into partnership with a payment service provider tium of MFIs and Hewlett-Packard (Magnette and called ServiPagos that offers additional cashier Lock 2005). Another wireless channel option uses services—including check cashing, savings with- cellular technology to allow clients to receive loan drawal and deposits, as well as utility and other bill disbursements and send payments remotely via payments—at its own agencies. Though Banco mobile telephones.17 In considering these techno- Solidario pays for each transaction, it is actually less logical alternatives, the MFI must explore safe- expensive than conducting the same transaction guards to prevent identity theft, and use of redun- within its own branches. Another strategy regulated dancy (running dual systems as well as creating MFIs use to increase branch efficiency and thus backup systems) in case of communication failures. reduce costs is to install automated teller machines (ATMs) as a complement to teller service; however, Risk encouraging client acceptance and use of ATMs can often be a challenge. Some MFIs, like retail banks As a transforming MFI expands its operations, it in the United States, offer clients financial incen- needs to strengthen its security measures to manage tives to use less expensive channels such as ATMs its new distribution channels and reduce risk of by waiving account fees for limiting teller use below fraud and theft. The risks become greater when the a specific threshold (that is, a limited number of MFI diversifies its channels because the procedures free withdrawals and deposits per month at a teller are different, technologies new, and interests less window). Again, given that the channel is a critical aligned (as is the case when working with partners part of the value proposition to the client, the MFI to provide alternative points of sale). The MFI must needs to compensate the client for forgoing the address each risk in turn, tightening internal control benefit and comfort of transacting with a live teller procedures to discourage employee fraud, strength- versus a machine. ening physical security and monitoring (including both guards and cameras) to prevent robberies, and instituting control mechanisms (from personal Technology codes to biometrics)18 to avoid identity theft. The Over time, technological alternatives such as ATMs, more difficult risk to control is the dilution of brand debit cards, and internet banking will reduce equity and lost opportunities for cross-selling that dependency on branches. But the viability of these come, respectively, when working with partner alternative channel solutions is dependent on the organizations and substitute channels to expand a cost, reliability, and availability of the technology. distribution network. Connectivity is a critical issue even with regular branch expansion, because reliable “real-time” net- Image work connections are needed to settle accounts remotely and to allow clients the flexibility of using Once the MFI transforms, image takes on great different outlets without the risk of fraud. Some importance because of the new functions and mar- MFIs have dedicated network lines to facilitate ket position the legal, regulated entity assumes. communication among distribution points and Safety and security are paramount concerns for increase operational efficiency. For countries where savers worldwide and a regulated MFI’s image must the telecommunications infrastructure is weak, reflect this serious responsibility. As described in MFIs have begun pursuing alternative technologies more detail in the next section on branding, an to expand their distribution network—such as the institution’s image is determined from the point of Remote Transaction System (RTS) that was view of the customer, but an MFI can influence the Marketing and Competitive Positioning | 115 consumer’s perceptions by strengthening and stan- ingly convey messages of caring, quality service (for dardizing its look and feel. At the most basic level, its existing customers), stability and professionalism image building involves creating consistency in the (to attract clients from new segments), and reliable colors used inside and outside the branch, unifying return on investment (for shareholders). The trans- the look of the façades and visual communications forming MFI wants to be able to affect the market’s (posters, placards, billboards), and conveying solid- perception of itself. For example, it wants to be per- ity (by using bold colors, capital letters, and lami- ceived as formal and professional rather than cold or nated signage). Standardizing the MFI’s image exploitative, though both attributes could charac- across distribution channels is critical, especially if it terize brands of banks in the minds of the con- explores points of sale other than its branches. For sumers. Therefore, branding is a powerful way for a example, Western Union requires that its black and transformed MFI to influence its image and com- yellow sign (with its name in bold capital letters) petitive positioning in the market. be visible near the cashier, regardless of whether it For MFIs that have transformed to mobilize is in its own outlet or using a teller of another deposits from a broad cross section of clients, one institution. positioning challenge to overcome is the perception clients have of them being lenders focused on the poor. To avoid the confines of this narrow asso- Branding ciation, the MFI must redefine its competitive category—the cluster of market players that cus- A brand represents a collection of information tomers group together for easy identification and about a product or an institution19 and typically classification. In the minds of the consumer, MFIs consists of a name, identifying mark, logo, and dis- are not the same as banks, just as they are different tinguishing visual images or symbols. A brand is from money lenders, even though they may have built not only through effective communication but characteristics of each. For example, an MFI can be also through the total experience that it offers the fast and nonbureaucratic like informal sources of client (Bates 2003). Brand in its fullest definition financing, or can build the trust and goodwill that a carries connotations of a product’s promise—the good bank might earn. The goal for the trans- product or service’s point of difference among its formed MFI is to have the consumer associate it competitors that makes it unique. with a new category with more positive characteris- Branding and its role in positioning the institu- tics than other categories such that the consumer tion relative to the competition takes on renewed begins to conduct all of its financial services with importance for the transformed MFI as it tries to the transformed MFI (figure 4.6). define the unique space it occupies in the market Branding is the process of creating and dissemi- and in the mind of the consumer. The transformed nating the brand and its major components: corpo- MFI is regulated, but it is not a conventional bank. rate identity (including the total product and Similarly, it is still engaged in microfinance but in a personality), image (including the visual aspects of way that can be distinguished from its NGO coun- brand), and promise (the unique selling or value terparts. In marketing terms, the transformed MFI proposition). Branding is a vital component in solid- is in a new institutional category that has elements ifying competitive position in the market. It is fun- of traditional commercial financial institutions as damental to enhancing the image of the transformed well as characteristics of NGOs or more socially MFI so that it can expand the scale and scope of its driven financial institutions. The change in legal operations. For the transformed MFI to mobilize status affects how different stakeholders view the savings, it does not necessarily have to build upscale institution. The transformed MFI has to convinc- branches like a bank might. Cooperatives and credit 116 | Transforming Microfinance Institutions

Figure 4.6 Competitive Categories

Banks Credit MFIs 1. Safe 1. Trustworthy 2. Expensive 2. For poor 3. For rich 3. Loans 4. Bureaucratic 4. Limited in scope New category?

Competitive categories Money lenders 1. Exploitative 2. Emergencies 3. Fast and no questions

Source: ACCION International, Marketing and Product Development Unit.

unions, for example, have successfully mobilized sav- sages, building the personality of a brand helps ings by providing reliable service, cultivating a sense make it memorable. For this reason, Interbank in of ownership among members, and offering prod- Peru uses a pig mascot as part of its savings cam- ucts tailored to the needs of their target markets. paign targeted at children. To the delight of the children who accompany their parents to the bank, all the employees wear pig ears, helping establish Corporate Identity it as the place to go to open children’s savings Corporate identity is based on the associations and accounts. However, mascots are not necessary to values encompassed in an institution’s total prod- give an MFI a personality and sometimes can be uct, core competencies, personality, and vision for viewed as infantile by certain segments (as was the the future. case with Compartamos in Mexico21), so it is An institution’s identity is defined first and fore- important to test ideas with the target market. most by its total product, based on the tangible and Corporate identity becomes relevant for the emotional benefits it offers its customers. Brand transformed MFI as it shifts from a nonprofit identity is built from the institution’s core compe- organization to an institution owned by private tencies and competitive advantages, because these shareholders. As with all social enterprises (institu- all help define the value proposition. However, it is tions that pursue social goals through market the institution’s culture or personality that helps mechanisms), sometimes the profit-driven forces give life to its identity and brand. Some institutions come in conflict with the mission, driving fears that use mascots20 or a spokesperson to help invigorate the MFI will become too corporate (vaults, security a brand. In Canada, for example, the Royal Bank of guards, more rigid requirements for compliance) or Canada uses Leo the Lion as its mascot, which lose focus on the poor (or both). makes people think the institution is strong and the To realize the potential of becoming a regulated “king of the jungle.” In addition to conveying mes- institution to further its social goals, an MFI must Marketing and Competitive Positioning | 117 clarify and crystallize its corporate identify. This countries, MFIs regulated under a separate tier soul searching begins with a well-articulated vision are not allowed to use the word “bank” in their and mission that supersede the operational charac- name. teristics of the transformed MFI. More important, shareholders solicited for investment must under- Taglines help clarify corporate identities and make stand the double-bottom-line implications of being them memorable. FINCA Uganda’s tagline— a social enterprise, with social as well as financial “small loans, big changes”—helped clarify its core goals. Equally important, the MFI must infuse its product and the hope it wanted to inspire in its staff with this sense of purpose so that professional- clients. Teba Bank in South Africa used its slogan— ism and compliance do not equal distance and “No one is too small for Teba Bank, or too big”— rigidity in the eyes of the client. to reinforce its message that it wanted to grow with its customers. Taglines are extensions of the corpo- rate name (they always appear together) while slo- Image gans are used periodically, as part of specific cam- Though many use “image” and “brand” inter- paigns or with certain products. changeably, image refers to how the institution is perceived by clients relative to the competition, that Logos are graphic representations used by an insti- is, the client’s perception of the institution based on tution to help it define itself. Marketers hope to sear his or her experience (direct or indirect) through or “brand” these mental concepts into the con- purchases of the institution’s products and services sumer’s mind so that he or she associates the brand or through publicity, word of mouth, or other with the product’s quality. The Uganda Microfi- interactions. In this way, image is strongly influ- nance Union had a diamond as part of its logo enced by the more tangible aspects of the brand, when it was an NGO. Given UMU’s leadership such as the look of the branches or how personnel position in the Ugandan market, it did not wish dress and behave. Because it is based on customer to abandon all vestiges of its corporate identity perception, image can differ markedly from the when it transformed, though it did want to have a institution’s self-defined identity. Thus, the MFI more professional look. Therefore, UMU main- must make sure its external identity—how it pres- tained the diamond, but used cleaner letters ents itself to the public—transmits these values in (nonitalicized) and bolder colors to profession- the most visible aspects of its brand, including the alize its image without losing the positive associa- name, tagline, logo, and color scheme: tion (see chapter 15, The Creation of Uganda Microfinance Limited, for more detailed analysis). Name. An MFI must decide how it will refer to Many financial institutions use blues or bold itself, for example, whether to include “bank” or colors to convey confidence, professionalism, and other regulatory distinction as part of its official strength. name. Some transformed MFIs solve this problem by including these regulatory distinctions in smaller Promise letters after a comma or as part of the tagline. Most transformed NGOs in Bolivia include Promise is the pledge of satisfaction and quality “FFP” in their name to signal they are regulated.22 implied by “identifying and authenticating a product Compartamos in Mexico, however, is questioning or service” with a brand.23 The brand promise is whether it will include the word “bank” in its name based on the “set of assets (or liabilities) linked after it transforms, because low-income Mexicans to a brand’s name and symbol that adds to (or have a negative image of this category. In some subtracts from) the value provided by a product or 118 | Transforming Microfinance Institutions service . . .” (Aaker 1996, p. 7). This promise and differentiation from the competition. For trans- the anticipated value it implies is the reason cus- forming MFIs, this emotional connection with tomers are willing to pay more for a brand name clients is often the most powerful competitive product. Brand promises are articulated in position- weapon at their disposal because it is very diffi- ing statements, which define an institution’s unique cult to emulate. Akiba Bank in Tanzania, for selling or value proposition—a distinctive message example, uses the emotional power of being an institution develops to differentiate itself from the 100 percent Tanzanian owned as well as its focus competition that should be used consistently in its on the common person to extend its success in advertising and promotion.24 The brand promise is microcredit into savings mobilization. the key message communicated to clients to estab- • Credibility: Too often, transforming MFIs try to lish or modify its image and thus should adhere to become “just like” banks, which is a weak posi- the following rules: tional strategy. This kind of me-too approach rarely works because it is difficult to beat some- • Focus: An institution cannot be all things to all one at their own game, and it does not leverage people. The MFI must determine what attrib- the strengths of the MFI. To change customers’ utes are most important to its clients and choose perceptions, the MFI must be able to deliver on an area in which it has a comparative advan- its desired positioning. For example, an MFI tage or at least a core competency upon which it cannot position itself as the fastest if it has not can build. The institution should choose the sin- streamlined its processes and procedures and gle benefit or value component that the institu- decentralized control. Customers are not easily tion will actively communicate through its fooled, so the positioning strategy must be cred- brand. ible and consistent with the MFI’s ability to • Distinction: What is important in positioning is deliver. to provide a unique benefit that differentiates the MFI in the minds of consumers (Wright et al. Branding includes all of these components to 2004). The transformed MFI does not have to influence how customers experience the institution. be safer than traditional banks or even offer as Branding is an emotional, value-laden process many products. Instead, the transformed MFI rather than the physical representation—it conveys needs to simply establish a strong position the way people think, feel, and respond when they among its target market and respond to their hear or see the brand. Given the complexity and needs in particular. Likewise, the transformed importance of branding, it is best for an MFI to use MFI does not need to provide the same gamut an overall look and feel that encapsulate all the of savings products that a bank does, for exam- products and segments rather than trying to brand ple: it just needs to have a few basic offerings—a individual products. liquid savings account, term deposits, and maybe a programmed savings account—with flexible Building a Brand characteristics tailored to the needs of its target market. A transforming MFI can take certain clear steps to • Emotional connection: An MFI offers its clients shape its image in the marketplace and build its both functional benefits and emotional ones, brand. reflecting how clients feel about the institution and the total product it offers. The unique sell- Define the customer’s critical values and how they ing or value proposition must speak to a client’s prioritize each. Successful brands connect in an own priorities and needs to create a real point of intimate way with the customer. For the MFI to Marketing and Competitive Positioning | 119 know the aspects of its identity it should try to con- petition and identify the position it desires in the vey in its image and brand promise, it must under- marketplace. For example, is it the fastest and sim- stand what customers value and why. It is also plest (few requirements, quick approval time)? important to understand the customer purchasing Does it offer additional security with flexibility? Is it process, including who influences decision making the “friendlier” financier? Is it on the cutting edge and what the relevant substitutes are, both direct of technology? Defining the brand position should and indirect. Finally, the transformed MFI must be looked at as an institutional effort involving understand the biases clients have about banks and different functions of the institution, including regulated institutions in general, because these atti- marketing, sales and credit, operations, field staff, tudes might create either barriers or opportunities human resources, and senior management. for the new institution. It is important that the MFI be able to complete the brand promise in each customer touch point. Understand current position of the MFI and its Like customer service, branding is as much an inter- competitors in the market, using the marketing nal strategy as it is external. The MFI must live and intelligence techniques discussed earlier in this breathe the brand, which is based on the values of chapter. The transforming MFI must determine its the organization. Each customer contact is an target market (current and potential) and the rele- opportunity either to strengthen the brand or to vant categories to analyze (banks? unregulated cause it to lose some of its luster and prestige. From MFIs? cooperatives?). It needs to understand the the look of the branches to the dress and attitude of competition and the context within which it will the personnel, the MFI must remember that brand- operate once regulated to determine the parameters ing is based on the customer experience. Thus, brand of its target market. Based on market research with values should be used as part of the screening the target market about the most valued attributes, process when recruiting new employees and evalu- the MFI can determine how clients currently view ating the performance of existing personnel. the institution and its competition. Communicate the brand and reinforce it through Explore opportunities and open “spaces” in the internal standardization and communication. Brand market by asking key stakeholders (including begins from within, by standardizing the look and clients, investors, and staff) what attributes differ- feel across distribution channels. Symbols, graphics, entiate the MFI from its competitors. In identifying and colors that are part of the corporate identity opportunities for differentiation, the MFI should should be echoed in the color scheme of the take into account attributes strongly valued by the branches, uniforms of personnel, content of pro- customer, including those used to describe their motional material, and design of business cards to ideal financial institution and products, as part of reinforce and strengthen the brand identity and their feedback on actual institutions and offerings. create a consistent image throughout the institu- The transformed MFI should also take a long-term tion. Given the importance of standardization in outlook, identifying opportunities for differentia- establishing image, many transformed MFIs devel- tion that are sustainable as it redefines its position in op a manual of corporate images that specifies the the market. exact hues of the corporate logos and how the logo should appear on letterhead and business cards Define a brand position and values that differenti- (with sizing dimensions and locations) and explains ate the institution from its competition and builds how the logos and graphics appear if the back- on its strengths. The MFI can leverage its trans- ground is dark or light, or if it is to be printed in formed status to differentiate itself from the com- black and white or color. This manual is presented 120 | Transforming Microfinance Institutions as part of the staff orientation and reinforced with refresher training to ensure understanding and to Box 4.3 UMU Follows its Brand emphasize its importance. Many MFIs also use Statement newsletters and other internal communications to The ultimate expression of an organization’s emphasize the importance of branding efforts and identity is its brand statement. Uganda Microfi- keep staff updated on developments. Furthermore, nance Union’s (UMU’s) brand statement was senior management should lead by example, developed from a detailed review of its business making sure all communications (memos, presenta- plan, market research, and interviews with tions, fax sheets) clearly display corporate letter- clients and staff. The draft statement was vetted head, logo, taglines, and other key components of by senior management, who found it fitting and the brand. representative of UMU’s corporate identity. The MFI’s brand—both the concrete aspects UMU’s brand statement encapsulates the brand (name, logos, taglines) as well as the intangibles experience—what a stakeholder or client should expect when working with the institution. (values, personality, emotion) should be integrated UMU’s experience in microfinance enables it into all communications—both mass media and tac- to approach clients with honesty, respect, and tical. (See Communications Strategy section of this sensitivity. Michael Kasibante, UMU’s assistant chapter.) To build awareness and recognition in the director of research and development says, “Our minds of the consumer and dilute misguided goal is to create a permanent financial institution impressions, newly transformed MFIs should plan that provides opportunities for entrepreneurs.” communications campaigns targeted solely at brand “In every interaction with the UMU brand, development. Professionalizing and standardizing several key messages should be clearly communi- image is critically important to branding and estab- cated. This is expressed through the branch lishing the MFI’s position as a serious, regulated appearance, employee dress code and product institution (box 4.3). design.” Source: The New Vision 2005. Measure and monitor for consistency and impact. Like any major undertaking—whether developing a new product or transforming to a new legal structure—thorough training and close follow-up the institutional image and reinforce brand quality. are critical to success. Markets are dynamic and even Some MFIs even use contests with prizes to reward the best defined plans can be misinterpreted or branches that are exemplary in representing the poorly implemented. Many organizations use a vari- brand. ety of tools, including recall (the ability of a client to remember the institution’s name, tagline, or other attribute), top of mind (the ability of the Communications Strategy client to recall without aid), and other survey tech- niques, to measure the impact of publicity and Marketing communications for a formal financial other external communications. Internal monitor- institution comprises more than just publicity. In ing is equally important to ensure even remote general terms, there are two levels the transforming branches are following the image guidelines and MFI must consider these: staff are being true ambassadors of the brand.25 It is critical that MFI management adequately staff these 1. Institutionwide campaigns that build brand and monitoring teams and follow up diligently and strengthen image, and proactively on their recommendations to maintain 2. Tactical, product-driven communications. Marketing and Competitive Positioning | 121

Achieving success at the first level, image- the branch) or perhaps newspaper advertise- building communications, makes the second level ments, to promote their product and services. As (the tactical campaigns) a more straightforward and MFIs grow in sophistication and market size, successful process. Brand building communications they begin relying on media with greater reach— strategies should complement the MFI’s product- like radio or billboards. The goal of publicity is related promotional efforts, though they are dis- to package ideas, shape messages and reach audi- tinct, complex processes. ences that may go beyond current customers, to include any other group the MFI wishes to influ- ence, such as prospective clients, investors, regu- Key Components lators, or new market segments (maybe wealthier Key components of marketing communications time-deposit holders). include advertising, promotion, direct marketing, • Direct marketing: Direct marketing involves and public relations.26 targeting communications directly to individuals, typically a large number at a time using direct • Advertising: For most MFIs, product-specific mail or call centers,27 rather than through mass advertising—typically flyers, brochures, posters, media. Though direct marketing has historically or billboards—is the primary focus of their mar- not been used much by traditional MFIs, the keting efforts. A transforming MFI might also increased practice of data mining can enable begin to sponsor mass communications, through MFIs to better target their communications and television, radio, or newspapers, to help raise its more finely tune marketing messages. Informa- profile or change its image, or both. Such adver- tion stored in databases can come from the MFI’s tising involves significant investment and thus own MIS or outside sources such as third-party should be part of a broader brand development market research databases. For example, FIE, a strategy. transformed MFI in Bolivia, used an employer’s • Promotion: Promotion relates to all marketing staff list to promote a time deposit product tar- activities designed primarily to persuade mem- geted at teachers and parents of students. bers of a target audience to take a specific action • Public relations: Public relations (PR) involves such as a trial purchase. Common promotions in mass communications for which, unlike advertis- microfinance include free gifts (t-shirts, pens), ing, there is no direct payment from the MFI lotteries or raffles (for a television or household to the media outlet carrying the information. appliance), or discounts (one month’s worth of The most common type of PR is client stories fees waived for each referral). Promotions are picked up by news media, but PR also includes most effective when the buying behavior is company-controlled activities such as annual habitual and “sticky” or difficult to change—as reports or special events—the opening of a new in the case of savings. The goal is to inspire the branch or the approval of a license application by client to try the services, though the MFI will the authorities. PR is related to publicity, the only win over the customer with a superior value purpose of which is to build awareness of and proposition. foster a desired attitude toward a particular com- • Publicity: Publicity is information designed to pany, product, or service. Many transformed attract attention to a company, product, person, MFIs create external communications functions, event and that is disseminated through various sometimes separate from the marketing depart- media. Publicity is the aspect of marketing most ment, to issue press releases and organize events familiar to MFIs, which typically use brochure or to publicize information about the MFI and its other written materials (like signs or posters in products and services. 122 | Transforming Microfinance Institutions

The traditional model of the purpose and proper • Resources: The available budget must be deter- flow of marketing communications and direct sales mined. If the budget is limited, this section efforts is captured by the acronym AIDA—create could also include preferred media channels. Attention, generate Interest, develop Desire, initi- ate Action. The proposals from the creative agencies should include the following:

Executing the Strategy • Tools and techniques: Communications is In executing a communications strategy, an about storytelling. The creative agency should MFI typically will solicit the support of a pub- indicate what techniques it plans to use, for licity agency to help develop the creative content example, an engaging narrative, humor, human and the most appropriate media channel to pursue interest angle (like testimonials), or arresting its positioning strategy and redefine its brand. imagery. It should also indicate the medium it The MFI should develop a creative brief and recommends—print (newspaper, billboards), solicit bids from promotional firms to develop an broadcast media (radio, television), internet, or implementation plan with media spots (brief some combination. excerpts of a television or radio commercial to be • Budget: The budget should include a break- used during a campaign that convey its core mes- down of costs including the creative develop- sage) and recommended channels for the MFI to ment as well as media placement, if the agency evaluate. The creative brief should specify the will handle both. following: • Implementation plan: The proposal should out- line the intended communications plan (pre- • Objectives: Clarify two to four communications ferred media channels, frequency, geographic objectives of the desired campaign, which should coverage) and the time frame for execution. be tied to overall marketing goals and be consis- • Evaluation and amendment: The MFI must have tent with the institution’s brand, both tangible explicit mechanisms to evaluate the effectiveness aspects (colors, logos, taglines) as well as intan- of the campaign, both before and after it is gibles (emotions and values, such as security, launched. Ideally, the agency should offer visual confidence, trust, and reliability). and written summaries of alternative creative • Audience: Define target audience, describing not “spots” to be publicized, for the MFI to evaluate only the composition of the target audience through informal focus groups with clients (demographics of the people, households, or as part of the pre-test. The key aspects to evalu- organizations that the MFI wants to read, view, ate are or hear a particular marketing communication) – Recall: Ask participants to write down every- but provide relevant background on consumer thing they remember from the message to insight. These insights could come from market determine which aspects of the message are research and marketing intelligence. most impressionable. • Message: These are the key concepts to com- – Understanding: Ask participants to describe municate (the unique selling or value proposi- how they interpreted the message to see if tion of a given product, benefits offered, and they understood the principal messages. support of brand promise). The message should – Credibility: Ask participants if they believe be focused and consistent with the desired posi- the message; it is important that the partici- tioning strategy. pants not only understand the message but Marketing and Competitive Positioning | 123

believe it. Otherwise, it will not motivate and branding, and communications strategy—into them to change their attitudes or buying a marketing plan. To permanently integrate market- behavior. ing into the regulated institution and establish – Impact: Ask participants to jot down all the accountability for ultimately developing the plan positive and negative aspects of the message. and implementing it, most transforming MFIs cre- This feedback is critical because sometimes ate a marketing unit or department. small details—like phrasing or a person’s expression—can interfere with the message Marketing Department delivery. – Motivation: End by asking the participants Formalizing and centralizing its marketing func- what they would do after seeing the message tions in one specialized department brings together (nothing, seek more information, purchase activities that were formerly dispersed throughout immediately), to determine not only their the organization. These functions almost always thoughts but their likely actions. include marketing intelligence gathering, product development, and promotion. Some formal market- Once executed, the MFI or its advertising ing departments also play an important role in more agency should monitor the effectiveness of the cam- broad-scale efforts such as competitive positioning paign based on the stated objectives. One way is to and customer service. Because marketing is typically measure the number of prospects generated by dif- a new department in recently transformed MFIs, ferent campaigns by dividing the number of the staff usually report to the sales department or inquiries by the estimated target audience (for “commercial unit,” which is generally what the direct marketing, it would be divided by number of credit department evolves into once the portfolio clients actually contacted). Often different phone of the transformed MFI includes more than just numbers or offers are used based on the medium to loans. evaluate which one generated a greater impact. If Over time—as markets grow more competitive the campaign is for awareness building, the metric and clients become more sophisticated—marketing to measure effectiveness would be recall—not sales takes on an increasingly important role in the volume because there are a variety of factors that organization and thus the marketing director gen- influence whether the customer buys the product or erally moves to the same level as the sales or com- service (attractiveness of the value proposition, mercial director, both reporting to the general image of the institution, loyalty to current manager or chief executive officer of the MFI. (See provider). Based on the campaign’s performance, the sample organizational chart in figure 4.7, which the MFI should have the ability to amend it if it is highlights the reporting relations for those depart- not generating the desired reaction. ments most directly involved in business strategy and competitive positioning.)

Implementation: Consolidating Marketing Plan the Pieces Once the transforming or transformed MFI has The final step in developing a marketing strategy for used the marketing intelligence it gathered and a transforming MFI is to consolidate the critical developed its product portfolio and pricing strategy, aspects—marketing intelligence, the product mix, as well as its planned positioning and branding, it product development, pricing strategy, positioning needs to develop a marketing plan. 124 | Transforming Microfinance Institutions

Figure 4.7 Proposed MFI Organizational Structure Incorporating Marketing

General manager

Business strategy /competitive positioning

Commercial Marketing Operations director (sales) director

Regional Market Customer directors intelligence service

Branch Product Channels managers development (including ATMs)

Product Systems managers

Publicity and promotion

Source: Author.

The simplest way to develop a marketing plan may be useful for the MFI to engage a marketing is to start with a thorough diagnosis of the four consultant to help develop the marketing plan. C’s (client, competition, company, context) of See annex 4B, Sample Terms of Reference for marketing intelligence followed by a strategy built Development of a Marketing Plan. around the classic four P’s—product, price, pro- Brand development is typically presented as part motion, place—as outlined in annex 4A, Sample of the “promotion-communications” P, while Outline of a Marketing Plan. sales-related activities are elaborated in the “place- Most of the time spent (at least 60 to 70 per- distribution” P. For well-developed markets with cent) developing a marketing plan is invested in the high brand differentiation, the brand development diagnosis of the four C’s (that is, gathering market- plan is tackled at the corporate strategy level and ing intelligence). It is in this part that ad hoc charts thus is separate from the marketing plan. Similarly, or analysis tools are developed that will be used to the competitive strategy should be fleshed out in define the objectives, marketing strategy, and action the business planning process that precedes the plan. The problems and opportunities identified development of the marketing plan. in the diagnosis phase, if well done, will spell out Annex 4C provides a summary checklist of the the possible solutions and strategic routes to be major aspects of marketing and competitive posi- recommended in the strategy and action plan. It tioning covered in this chapter. Marketing and Competitive Positioning | 125

Annex 4A Sample Outline of a III. Objectives Marketing Plan a. Business objectives—sales growth, market share, profitability and margin targets I. Executive summary of business objectives, b. Marketing objectives—target market, value strategy, and positioning goals proposition (positioning, product, service, II. Diagnostic price, channel, and so forth) a. Client—market segmentation, consumer IV. Strategy and action plan (summary of activities buying behavior, attitudes and preferences to be undertaken) b. Competition—SWOT (strengths, weak- a. Product—strategy and plan of action nesses, opportunities, threats) analysis, b. Price—strategy and plan of action image and positioning, relative market share, c. Delivery channels—strategy and plan of and value proposition action c. Company—sales by product and channel, d. Promotion and communications—creative profitability, core competencies, capabilities, strategy, media channels, publicity plan capacity (channels, staff), technology, and V. Resources—who, what, when, and how much other institutional analysis a. Time line d. Context—regulatory, macroeconomic, and b. Budget market overview (size, trends) e. Analysis of opportunities—SWOT and gen- eral conclusions 126 | Transforming Microfinance Institutions

Annex 4B Sample Terms of to test. The market research could be focused Reference for Development of a on one of various marketing intelligence needs, Marketing Plan including branding, competitive strategy, cus- tomer satisfaction with current offering, and Background product review. To help define the scope of the Background on the organization including its mis- primary market research, the consultant should sion, target market, client outreach, portfolio size, carry out an investigation of secondary sources and so forth. of information on the industry, competition, and the context. Based on this review of secondary sources, the consultant will determine the need Objective for primary market research, which could include The main objective of this consultancy is to assist a series of focus groups and questionnaires to be MFI A to conduct market research and to develop delivered by a local market research firm. a Marketing Plan. With the anticipated launch of a 4. Participate in the hiring of local market research new voluntary savings product once licensed as a firm to carry out the market research and devel- deposit-taking institution, MFI A has prioritized op a terms of reference and time line for the the completion of a comprehensive marketing research. The terms of reference should include strategy. MFI A requires support to develop a com- objectives, recommended sampling frame, and prehensive marketing strategy, particularly with recommended research techniques to solicit bids regard to image building, branding, and competi- from local market research firms. tive positioning. The consultancy will be completed 5. While the market research is being carried out, in two phases to allow for gathering of marketing be available for questions and feedback from the intelligence before marketing plan is developed. market research team (MFI A staff and the mar- ket research firm). Ensure adequate completion of market research and collection of quality data. Tasks Phase 1: It is expected phase 1 will require 15 to 20 days to complete. 1. Prior to arrival in country, gather and review Phase 2: background materials on MFI A’s operations, prior market research, competitors, and future 1. Upon completion of market research, review growth plans (all materials provided by MFI A findings and conduct thorough analysis to deter- to the consultant three weeks prior to the in- mine MFI A’s relative position in the market country trip). including strengths and weaknesses, opportuni- 2. Once in country, spend three days becoming ties and threats. familiar with MFI A’s operations and corporate 2. Using the market research and discussions with culture. This will include meetings with senior various staff and, if necessary, clients or potential staff, front line staff, and a visit to the field. clients, summarize the market research findings 3. Work with senior staff and marketing depart- and draft a marketing strategy going forward. ment to develop a market research plan, begin- 3. Facilitate an off-site, two-day workshop with ning with defining the target market, the specific MFI A senior management on MFI A’s market- topics to be investigated, and the hypotheses ing strategy. Focus of workshop should be on Marketing and Competitive Positioning | 127

honing corporate brand strategy (brand attrib- • How MFI A will position itself against its utes and positioning statement, branding com- main competitors with a note on MFI A’s munications plan, corporate identity, corporate main competition and their strategies communications) and reviewing current product In addition, a separate document should strategy (target market, brands, taglines, sales spell out the main elements of MFI A’s corpo- strategy, and product development). rate marketing strategy, and what it can do to The morning of Day One of the workshop create the desired branding and image in the will be spent working with key marketing and marketplace. other staff to further define the goals for the 5. Present marketing matrixes completed in task workshop. The afternoon of Day One will be number 4 to MFI A’s senior management and spent with branch managers who have direct cus- solicit input. tomer contact. Day Two of the workshop would 6. Finalize marketing plan matrixes off-site in close be spent with senior executives—in the morning coordination with MFI A. focusing on developing the brand of MFI A and in the afternoon focusing on sales strategies for It is estimated phase 2 will require up to 30 days individual products. to complete. 4. Using results of the workshop, and continuing The consultant will work closely with MFI A’s to work with MFI A’s marketing managers and staff on the above activities, building their skills other staff, develop a draft marketing strategy for and ability to better manage the roll out going each product. The deliverable under this task is a forward. Marketing Plan Matrix for MFI A as a whole and for each product. The matrixes for individual Deliverables products should identify There are two primary deliverables: • Product name and product characteristics • Target market(s) 1. MFI A Marketing Plan, including Marketing • Positioning strategy—how tied to corporate Plan Matrixes for MFI A and for each product of strategy MFI A • How product characteristics, features, and 2. Brief completion report including description of benefits relate to product positioning; how tasks completed during both phases and final benefits can be sold to position product; the recommendations for follow up primary message • Branding and image Level of Effort • Likely media and channels for promotion and communications It is expected that up to 50 days will be required to • Other, including cross-selling strategies complete this assignment, including the two phases. 128 | Transforming Microfinance Institutions

Annex 4C Checklist for Marketing • Have you developed an action plan based on the and Competitive Positioning strategic and operational implications of the intelligence gathered? Marketing Intelligence • Do you have a deep level of understanding of the The Total Product client, including demographic profile, needs and • Do you know what the core product is—why preferences, beliefs and attitudes, and buying your clients buy the product? habits? • Have you enhanced the product to differentiate • Have you thoroughly analyzed your competi- it from the competition? tion—understanding their objectives, business • Have you tested the total product with the target strategy, growth and profitability, cost structure, market to make sure that both the features and organizational culture, image and positioning, benefits add differential value in the client’s eyes? and barriers to entry and exit—to define your institution’s competitive strategy? Product fit • Have you analyzed your institution’s capabilities, • Is the product aligned with the institutional defined its core competencies, and understood vision and competitive strategy? its organizational culture? • Do the products build on your institution’s • Do you have a good grasp of the context in strengths? which your organization is operating, including • Do you have the institutional capacity to com- macroeconomic and political environment, mercialize the products? financial sector policies, and regulation and • Is your institution in a financial position to sup- supervision? port the investment product development • Have you defined the objective of your market- requires? ing intelligence gathering—what questions are you trying to answer and what are your Pricing hypotheses? • Have you considered the financial implications • Have you consulted existing sources of of your pricing strategy, including loss leaders intelligence—research reports, databases, staff and cross subsidies? knowledge—before embarking on the more • Have you analyzed the competitive implications costly primary market research? of your pricing strategy? • Have you determined what type of market • Is your pricing strategy consistent with your research technique is most appropriate to answer clients’ needs and preferences? your business objective (quantitative or qualita- • Have you adjusted your price for the risk implic- tive) and what tools are most applicable? it in the product, as well as overall assumptions • Have you decided whether you have the staff regarding inflation and devaluation? availability and expertise to conduct the market • Does your pricing strategy allow your institution research in-house or if you should hire an out- to meet its profitability targets and desired rates side specialist? of recapitalization? • Have you assigned a person or a team to oversee • Are your prices in compliance with regulatory the implementation—to review the tools, and legal norms? observe the implementation, and analyze the • Have you considered the social implications of results? your pricing strategy? Marketing and Competitive Positioning | 129

Product Development • Have you developed a marketing strategy? • Have you upgraded the MIS? Evaluation and preparation • Have you discussed the strategic vision for the product portfolio? Delivery Channels • Have you estimated the market appetite using • Do your distribution channels comply with reg- secondary market research? ulatory requirements? • Have you assembled a multidisciplinary product • Have you developed your desired retail format team? (overall look, layout, and mix of products and • Have you garnered institutional buy-in for antic- services) to offer through different outlets? ipated changes? • Have you retrofitted the branches from a cus- tomer service point of view to address wait time, Design of the product prototype client communications, and customer care? • Have you segmented the market to identify mar- • Does your network of distribution channels pro- ket needs and preferences using primary market vide broad coverage, including the new markets research? it wants to serve? • Have you analyzed the competition to determine • Have you considered alternative channels to comparative advantage? reduce cost? • Have you diagrammed operational procedures • Have you explored technological alternatives (bottlenecks, internal control, and so forth)? such as ATMs or remote transaction systems? • Have you tested the systems? • Have you built in control mechanisms and secu- • Have you estimated costs to the institution and rity measures to deal with fraud, internal control, borrowers? identity theft, and other risks? • Have you projected revenues and cash flows? • Have you upgraded and standardized your • Have you verified legal and regulatory compli- image across channels? ance? • Have you tested prototype and marketing mes- Branding sages with focus groups? • Have you finalized the prototype? • Do you understand the preferences and priorities of the target market? Pilot testing • Have you conducted an image study to under- • Have you defined the objectives and milestones stand how your actual and potential clients view of the pilot test? you and your competition? • Have you designed the pilot test protocols? • Have you developed a positional strategy by • Have you prepared the pilot test site (systems, segment? operational flows, and so forth)? • Have you developed a clear, concise, and credi- • Have you executed the pilot test? ble unique selling or value proposition that will • Have you monitored the pilot test? be the basis of your brand promise? • Have you evaluated the results of the pilot test? • Have you created a new image—including colors, • Have you made a decision about launching the logos, slogans, and taglines? product full scale? • Have you decided what personality you want your brand to have and developed a strategy to Launching the product help create it in the minds of consumers? • Have you developed an implementation plan? • Have you undertaken efforts to standardize • Have you trained staff and developed incentives? the look and feel of your brand across channels 130 | Transforming Microfinance Institutions

and internally to enhance your institution’s 3. Industry experts also use the term marketing research image? to differentiate the action-oriented focus of market- • Have you developed a promotional strategy to ing intelligence from classic market research (Reid and Plank 2004). help communicate your new image to your 4. Classic marketing usually just includes the first three clients and hired a specialized firm to help imple- C’s, with the third C often referred to as “company,” ment it? but given the important macroeconomic and political • Have you established a follow-up strategy to realities of developing markets, the fourth C “context” measure impact and monitor compliance? is included here. 5. See http://www.microsave.org and Brand 2003. 6. Quantitative market research techniques use statistical Communications analysis to identify tendencies among client groups, • Have you planned advertising campaigns for the determine correlations between variables, and mea- new image and products as a transformed MFI? sure the depth and frequency of specific trends. Qual- itative research techniques use conversational formats • Have you developed promotional campaigns to to probe in depth attitudes and preferences of clients, inspire new clients to try your services? and usually answer the questions “why” and “what” • Have you considered direct marketing efforts to rather than “how often” or “how many.” target specific niches? 7. Attribute ranking is a method for determining what • Have you built a public relations function to elements of financial services matter most to clients communicate information about the MFI and and the relative importance of each (Wright et al. 2003). your products and services to new audiences? 8. For concrete examples of how marketing intelligence • Have you developed a creative brief to solicit is concretely applied, see Brand (2003, pp. 14–17). bids from different agencies to help you with the 9. “Commercial manager” refers to the person manag- development of different elements of the creative ing the MFI sales force (typically its loan officers). campaign? 10. For additional discussion of how to build effective • Do you have mechanisms to evaluate the effec- feedback loops within MFIs, see McCord (2002). tiveness of different campaigns? 11. Cannibalization occurs when sales of one product displace or “eat” income that had been generated by another product. Marketing Plan 12. In a recent virtual conference on pilot testing, partic- • Have you determined how you will incorporate ipants emphasized the importance of these dry runs, the marketing function within your institution? except when markets are changing quickly or in situ- ations where demand far exceeds supply (digests from • Have you determined how you will develop a the MicroSave Virtual Conference on Pilot Testing, marketing plan and who will be responsible? March 14–18, 2005; Arunachalam 2005). 13. Banks and other regulated institutions typically use a variety of benchmarks to set this minimum “hurdle” Notes rate of return, including the weighted average cost of capital, historic return on equity, or other profit- 1. See chapter 5, Strategic and Business Planning, for ability targets. developing a business plan. 14. Boston Consulting Group refers to this competitive 2. Mystery shopping is a research method whereby peo- minimum as the “commodity offering” that estab- ple posing as regular customers anonymously visit or lishes the base price point (BCG n.d.; consultant contact a place of business (a branch, for example) to interviews and www.bcg.com). assess customer service, product quality, employee 15. Top-of-mind tests whether price is the first thing performance, cleanliness, or overall experience customers mention when explaining their purchas- (Brand 2003, p. 18). ing decision or evaluation of competing products. Marketing and Competitive Positioning | 131

Attribute ranking for pricing analysis compares price 25. Many leading corporations refer to their employees as to other product characteristics to determine how “brand ambassadors,” recognizing they are the lead important interest rate is relative to other decision- representatives of the brand and its face in front of the making factors. Both of these tests can be performed client. using qualitative techniques (for initial impressions) 26. Other key elements—like corporate communications and quantitative methods to validate the results— (such as those targeted at investor relations) or inter- such as determining price elasticity, a quantitative nal communications (with MFI personnel) are not measure of consumer’s sensitivity to price (Brand included because they are typically undertaken by 2003). areas outside marketing. 16. “Hot spots” are those areas within a branch upon 27. Direct marketing by mail is not viable in many devel- which client attention is focused because of the layout oping countries. and traffic flow. A critical hot spot is the wall behind the cashier or any other area that clients stare at for long periods while they wait to be attended. 17. MFIs in both South Africa and the Philippines are References and Other Resources experimenting with loan payments and tracking via cell phone. Aaker, David A. 1996. Building Strong Brands. New 18. PRODEM in Bolivia has developed a variety of tech- York: Simon and Schuster. nologies, including digital fingerprint recognition Arunachalam, Ramesh S. 2005. Microsave Virtual and voice-driven smart ATMs rather than data inputs Conference on Pilot Testing: Conference Summary. (like personal identification numbers), to create MicroSave. Available at http://www.microsave.org/ secure alternative channels tailored to a population relateddownloads.asp?id=12&cat_id=287&title= with low levels of written and technological literacy Virtual+Conference+on+Pilot+-+Testing. (Hernandez and Mugica 2003). Bates, Colin. 2003. How to Build Your Total Brand. 19. Branding can be applied to the entire corporate iden- Available at http://www.buildingbrands.com. tity as well as to individual product and service names. Berlin, Mitchell. 1999. “Jack of All Trades: Product 20. A mascot is an animal or person adopted by an insti- Diversification in Non-Financial Firms.” Business tution for promotional purposes or by a sports team Review—Federal Reserve Bank of Philadelphia (May): to bring it good luck. 15–29. 21. In 2003, Compartamos undertook market research Boston Consulting Group (BCG). n.d. “Pricing Power in to understand the “personality” of its corporate iden- Financial Services.” Client Impact. Consultant inter- tity by exploring images and concepts its clients views, and http://www.bcg.com. associated with its brand. To its surprise—given the Brand, Monica. 2000. Guide to New Product Develop- modest profile of its typical female, rural client—they ment. Microenterprise Best Practices Project, Bethesda, rejected caricatures and animated mascots. The MD. clients of Compartamos perceived it as a parental Brand, Monica. 2003. “Market Intelligence: Making figure and the mascots seemed juvenile. Market Research Work for Microfinance.” InSight 22. FFP stands for Fondo Financiero Privado, loosely No. 7, ACCION International. translated as Private Finance Company—the regula- Brown, Warren. 2003. “Building the Homes of the tory structure the Bolivian superintendent created for Poor—One Brick at a Time.” InSight No. 4, ACCION MFIs to become regulated. International. 23. Advertising legend, Walter Landor, as cited in Camper, Rob. 2000. “Brand Discipline Redux: Beyond Camper 2000, p. 59. Brand Identity.” Eye Magazine 53: 59–60. 24. As defined by the pioneering advertising agent, CGAP (Consultative Group to Assist the Poor). 1998. Rosser Reeves, who invented the term. A unique sell- “Cost Allocation for Multi-Service Microfinance Insti- ing proposition is a distinctive message an institution tutions.” Occasional Paper No. 2, CGAP, Washington, develops to differentiate itself from the competition DC. that should be used consistently in its advertising and ———. 2002. “Microcredit Interest Rates.” Occasional promotion. Paper No. 1, CGAP, Washington, DC. 132 | Transforming Microfinance Institutions

Cracknell, David, Henry Sempangi, and Graham A.N. Development Bank, Washington, DC. Available at Wright. 2004. “Costing and Pricing of Financial http://www.iadb.org/sds/doc/int7DCE.PDF. Services—A Toolkit.” MicroSave, Nairobi, Kenya. McCord, Michael. 2002. Feedback Loops: A Process for Day, Adrian. 1997. “Just Brand It.” The Banker Enhancing Responsiveness to Clients. MicroSave and (October): 30–32. ImpAct, Nairobi, Kenya. Fontela, José Linares. 2002. “Product Development and McKinley, Mac. 2002. Marketing Alignment: Break- Marketing: Meeting the Local Demand.” In Striking through Strategies for Growth and Profitability. Tucson, the Balance in Microfinance: A Practical Guide to AZ: Hats Off Books. Mobilizing Savings, ed. Brian Branch and Janette Morrall, Katherine. 1997. “Home Grown and High Klaehn, 113–54. Washington DC: World Council of Touch: Community Banks Market Their Turf.” Bank Credit Unions and PACT Publications. Marketing 29 (2): 50–53. Hagberg, Richard, and Julie Heifetz. 1997. “Corporate Mukwana, Peter, and Grace Sebageni. 2003. “An In- Culture: Telling the CEO the Baby Is Ugly. Do You Depth Assessment of the Ugandan Microfinance Really Know Your Organization’s Culture?” HCG Market: Qualitative Side Study Report.” MicroSave, Insights, San Mateo, CA: Hagberg Consulting Group. Kampala, Uganda. Hamel, G., and C. K. Prahalad. 1994. “Competing for Reeves, Rosser. 1961. Reality in Advertising. New York: the Future.” Harvard Business Review 72 (4): 122. Knopf Publishing Group. Helms, Brigit, and Lorna Grace. 2004. “Microfinance Reid, David A., and Richard E. Plank. 2004. Fundamen- Product Costing Tool.” CGAP in collaboration with tals of Business Marketing Research. Binghamton, NY: MicroSave and Bankademie, Technical Tools Series Haworth Press. No. 6, Washington, DC. Stone, Doug. 1996. “The Five Key Rules of Market Posi- Hernandez, Roberto, and Yerina Mugica. 2003. “Prodem tioning.” Bank Marketing 27 (12): 19–30. FFP’s Multilingual Smart ATMs for Microfinance.” University of Michigan School of Business et al., as part The New Vision. 2005. “UMU Follows Its Brand State- of Digital Dividend “What Works” Case Study Series ment.” August 8, p. 40, Kampala, Uganda. sponsored by USAID and Microsoft. Available at Thomas, Robert. 1993. New Product Development: Man- http://www.digitaldividend.org/pdf/prodem.pdf. aging and Forecasting for Strategic Success. New York: Kessler, Ann. 1997. “How Important Is Image Advertis- John Wiley & Sons. ing to Your Bank?” Bank Marketing (August): 41–43. Wright, Graham, and Shahnaz Ahmed. 2005. “Market Kotler, Phillip. 2002. Marketing Management, 10th edi- Research for Microfinance: 7 Cautions and a Recom- tion. Upper Saddle River, NJ: Prentice Hall. mendation.” MicroSave Briefing Note #37, MicroSave, Lynch Peter. 1990. One Up on Wall Street. New York: Nairobi, Kenya. Penguin Books. Wright, Graham, S. Ahmed, L. Mutesasira, and Magnette, Nicolas, and Digby Lock. 2005. “Scaling S. Rutherford. 2003. Focus Groups and Participatory Microfinance with the Remote Transaction System.” Rapid Appraisal for Microfinance: A Toolkit. Nairobi, Cornell University Johnson School of Business and Kenya: MicroSave. others as part of Digital Dividend “What Works” Case Wright, Graham, D. Cracknell, L. Mutesasira, and Study Series sponsored by USAID and Microsoft. Dis- R. Hudson. 2004. “Corporate Branding and tributed by World Resource Institute. Washington, Identity—Why They Are Important for MFIs.” DC. Microsave Briefing Note #27. MicroSave, Nairobi, Maisch, Felipe, Sorio Portocarrero, Álvaro Tarazona, and Kenya. Glenn D. Westley. 2005. “How Should Microfinance Zeithaml, V. A., and M. J. Binter. 1996. Service Market- Institutions Finance Themselves.” Interamerican ing. New York: McGraw-Hill. Chapter 5 Strategic and Business Planning

ny organization, particularly one contem- characterized by the addition of new products and plating a significant strategic change, needs services, and thus entry into new markets, the Aa road map for its future. Typically embod- recruitment of new staff, significant investment in ied in a business plan, this road map is an output of training, upgrades in systems, and infrastructure both strategic and operational planning. A funda- changes. Additionally, with transformation, the mental planning tool, it identifies the key strategic organization is launched into a new competitive goals of the organization and outlines the opera- environment and is forced for the first time to tional implications for achieving these goals. It abide by a range of new regulatory, legal, and tax allows decisions to be made regarding the allocation requirements. And it is beholden to various new of resources and quantifies the likely results of stakeholders. Each of these changes has funda- actions, helping institutional leaders set realistic mental implications for the institution’s business goals and make decisions. Furthermore, it provides strategy. staff, management, board members, and external While most transforming MFIs are already famil- stakeholders with a documented description of not iar with general business planning, this chapter only what the institution looks like today, but more presents the unique characteristics of incorporating important, the institution’s vision of what it hopes an institutional transformation into the business to accomplish in the future. planning exercise. The first section provides a brief Such a tool is particularly important for an overview of the business plan development process. institution that has decided to transform from a The second section discusses the various options nongovernmental organization (NGO) to a deposit- MFIs need to consider to effect the actual transfer taking financial intermediary. While most microfi- and establishment of the legal entity which will nance institutions (MFIs) already have some type of carry on the microfinance business as a regulated business plan, the transformation process represents company. This is followed by a discussion of the such a fundamental change to the organization’s core elements of a business plan, highlighting those internal and external operating environment that aspects unique to transforming MFIs. The next sec- drafting a new plan is unavoidable. As detailed in tion focuses on key considerations for financial various other chapters, transformation is typically modeling of the regulated entity’s projected results

133 134 | Transforming Microfinance Institutions that are ultimately included in the business plan. the plan, and lie at the heart of business planning. The financial modeling section includes the effects Unlike various business plans that are developed in of transformation on the projected balance sheet a last minute flurry (often with little input from and income statement, recommended indicators staff) only to be handed over to a donor and then and benchmarks to consider, and suggestions on placed on a shelf and referenced at year’s end, the accommodating investor requirements into the business plan for a transforming MFI becomes a liv- modeling exercise. Finally, given the significant ing document. A business plan that is developed in impact of tax regulations on an MFI’s business isolation and thus does not reflect a hard-won con- strategy and resulting return expectations, the chap- sensus among the stakeholders of the MFI will most ter concludes with a targeted look at tax strategy likely not succeed in implementation. The efforts and compliance. Any future tax liabilities as a for- leading to the creation of the business plan and the profit shareholding company must be considered in multiple versions that ensue are often reflections of the business plan for the transformed institution. the level of buy-in that has been achieved with a Throughout this chapter reference is made to broad range of internal and external stakeholders. other chapters in this book because much of the As highlighted in chapter 3, Planning for strategic and operational decisions that need to be Transformation, successful transformations require made, and the institutional capacity that needs to investment in a structured change management be developed in a transforming institution, in turn, process. Successful change cannot be mandated by affect the development of the business plan. As management. Staff members need to be convinced such, the business planning process will likely con- of the need for change and understand why a new tinue, to some extent, throughout the transforma- strategic push—such as converting into a share tion process as decisions are made and capacities capital, regulated institution—is needed and desir- developed. Thus, this chapter is not intended to able. Involving staff in investigating the market, be read in isolation from other chapters because brainstorming about new products and services, much of the business planning process will require and setting targets—all key components of the busi- knowledge and understanding of all the issues that ness planning process—are important to gaining affect an MFI when transforming. It is placed near their buy-in and ultimate ownership of the results of the front of the book because the business planning the business planning exercise. process should begin at the time the transformation In addition to the internal audience—the man- process begins, as the institution will require a busi- agement and staff of the MFI—the audience for the ness plan (even one that continues to change) to business plan of a transforming MFI expands to refer to internally and a version of it to share with include a range of new external stakeholders: prospective investors, regulators, and other stake- holders along the way. • Investors: The business plan, or a summarized version of it, is typically one of the primary doc- uments used by the MFI to market the institu- Developing a Strategy tion to outside investors. This has significant implications for the depth of financial analysis As is often the case with the development of any that needs to be included in the document. For kind of plan, the very process of planning is often example, the business plan of a transforming more important than the plan itself. Strategic and MFI should include detailed information on operational decisions, followed by detailed financial projected rates of return over an extended modeling, need to precede the actual drafting of period. Many prospective investors request up to Strategic and Business Planning | 135

10-year pro forma balance sheets and income given to regulatory implications for the new institu- statements. tion and, as discussed in chapter 4, Marketing and • Regulators: A comprehensive business plan is Competitive Positioning, a broader target market typically one of the documents that must be sub- will need to be defined and analyzed, the appropri- mitted with the MFI’s application to the central ate product mix determined, and the strategy for bank in the licensing process. In Uganda, for positioning the new MFI in the marketplace devel- example, the requirements for the components oped. This will result in potential changes in mar- of the business plan are quite specific.1 keting channels, and increased access to broader • New staff hires, in particular senior management: sources of funding. Finally, new investors and Key conclusions of the business plan may be used regulators demand a new level of accountability for to recruit some of the new senior staff needed to results that management will need to recognize support the transformation and the institution’s in the planning process. All of these factors under- future operations. score the importance of a structured planning process that acknowledges early on the fundamen- Traditional business plan development typically tal changes to a business plan implicit in an institu- occurs over a period of two to three months, tional transformation. depending on how developed the organization’s The business plan development process can be overall strategy is at the outset, the depth of market broken down into the four stages presented in research that is conducted, and the planning figure 5.1: vision setting, marketing intelligence, approach taken. For a transforming MFI, this business model definition, and business plan devel- process is likely to absorb both more resources and opment. The first three stages reflect the key com- time than anticipated and certainly more than the ponents of strategic planning. Using its decision business planning process may have absorbed his- to become a regulated deposit-taking institution, torically. Competition and the overall operating the MFI establishes (or redefines) the mission and context will be different for a regulated financial goals for the organization; the strategic direction institution and will require new skills to evaluate that, in turn, leads to the definition of the target and understand. Consideration will also have to be market. It then conducts market research to further

Figure 5.1 The Business Plan Development Process

Business model Marketing definition Vision intellegence Business plan setting • Products and development • Client services • Vision • Action plan • Competition • Marketing and • Mission • Projections • Company delivery channels • Values • Indicators • Context • Institutional resources

Source: Author. 136 | Transforming Microfinance Institutions understand its anticipated client base, the competi- and qualitative market research support marketing tion, the organization’s own core competencies, intelligence gathering, see chapter 4, Marketing and and the overall context in which it is operating. This Competitive Positioning. internal process of self definition leads to the devel- opment or refinement of the MFI’s business Business Model Definition model—the operational plan. The business model includes the proposed products and services to be According to the work completed during the vision, offered; marketing and delivery channels to be mission, and values formulation; the findings of the used; and the institutional resources, both human market research; and the decisions made regarding and financial, needed to achieve the goals of the the position of the new entity in the market, the organization. The last stage, business plan develop- transforming MFI needs to closely examine its cur- ment, pulls these components together to develop rent business model during the process of develop- the road map for the organization going forward. ing its business plan. Is the current model sufficient to achieve the new vision and mission and the position in the marketplace the organization has Vision Setting planned? And, most important, will decisions made As discussed in chapter 3, Planning for Transforma- regarding these questions result in a financially tion, the vision and mission statements of trans- viable and ultimately marketable new institution? formed organizations need to be modified to take This is what the business plan, once developed, will into account changes in the target market and the help to determine. To develop the business plan, broadening of relevant stakeholders including the transforming MFI needs to confirm and quan- investors, new board members, and probably, a new tify the products and services the regulated institu- or revised management team. Vision setting and tion will offer; the marketing and delivery channels market research tend to be iterative—the results it will use; and the human, physical, and financial from preliminary market research may force a rede- resources it will need to operate effectively as a finition of vision and mission, which itself may deposit-taking institution. These key issues will generate the need for additional research. substantially influence the results of the final busi- ness plan.

Marketing Intelligence Products and services. Most institutional transfor- A business plan is typically built on the results of mations result in refining, and often expanding, the comprehensive market research. While MFIs may MFI’s product offerings—at the very least, trans- have a good sense of their current market, transfor- formation results in the addition of voluntary sav- mation implies a shift or expansion in target market ings services. Offering deposit services to the public as new products are introduced and new customer requires the MFI not only to develop appropriate relationships are developed. Before embarking on savings products, but also to examine the complete new product development, marketing and promo- product mix including credit, savings, money trans- tion strategies, financial projections, or a broader fers, and insurance in light of new or expanded expansion strategy, MFIs need to have a clear target markets. understanding of who their target market is, what The addition of new products and services also the customers’ needs are, who their competitors changes the way revenue is earned and costs incur- are, and what their potential is for substantive mar- red. Fee revenue often goes up with the addition of ket penetration. For a more detailed discussion of new services and the cost of funds often decreases this topic including a discussion of how quantitative over time as cheaper deposits fund more and more of Strategic and Business Planning | 137 an institution’s loan portfolio. Costs, however, also strategic decisions about how it will legally trans- increase with the added responsibilities of compli- form, and what will be the continuing role, if any, of ance reporting to the central bank, increases in man- the NGO going forward. While regulatory require- agement information systems (MIS) and infrastruc- ments will typically define the type of institutional ture requirements, higher staff costs, and increased form required for licensing as a deposit-taking overall management needs resulting from the institution, the way the MFI transforms into a for- increase in the range of products offered. profit, share company and, if applicable, how it transfers its assets and liabilities to the new entity, Marketing and delivery channels. For an MFI that and what the NGO will do after transformation, has historically relied on regulated financial institu- need careful consideration and analysis. tions or the “village bank” (or “center” depending “Transformation” as used in this book results on loan methodology) to disburse and collect loans, in an MFI operating as a licensed deposit-taking transformation into a deposit-taking institution will financial institution. Depending on the form and have significant implications for its marketing and purpose of the original MFI, transformation can delivery channels. Infrastructure and security ultimately result in just the one legal entity—the requirements imposed by the regulator will proba- licensed financial institution—or more than one bly prohibit deposit mobilization outside of a including the licensed company as well as the orig- formal branch structure. (Some regulations, such as inal MFI (usually an NGO or project) or other the State Bank of Pakistan’s Microfinance Regula- companies. An MFI that wishes to operate with tions, may have provisions for mobile banking only one entity can do so through reorganizing the although this is likely to require significant security existing organization to meet the requirements for and internal control measures to be in place.) The licensing (which may require a change in legal result is that the MFI will have to reexamine its cur- form) or, if already operating in the legal form rent infrastructure and possibly make significant required for licensing, simply change other aspects changes in its overall retail strategy. (such as ownership, or services offered) to meet licensing requirements. For example, in the case of Institutional resources and capacity. Given the FINCA Uganda, the original NGO was reorgan- above, what are the institutional resources—human, ized into a new share company and the NGO was physical, and financial—that will be needed to sup- closed. When Faulu Uganda decided to pursue port the delivery of these products and services transformation, it was already operating as a share through the anticipated channels? This question company (the legal form required for microfi- requires the MFI to evaluate its overall organiza- nance deposit-taking institutions in Uganda) so it tional structure, staffing plans, branch network simply needed to expand the number of sharehold- system, and MIS. See part III, Transforming the ers to meet the ownership requirements for micro- Institution: Operational Implications, for more finance deposit-taking institutions.2 In both cases, detailed discussion on each of these and other topics. the licensed financial institution was the only legal entity. An MFI that wishes to operate with the licensed Institutional Transformation entity as well as the original MFI and possibly other and the Role of the NGO companies often must create a new company sepa- rate from the original MFI (usually an NGO) to Before moving to the fourth phase of the business meet the requirements. The Uganda Microfinance planning process—developing the business plan— Union, for example, created a new company sepa- the transforming MFI needs to make some key rate from the founding NGO and transferred the 138 | Transforming Microfinance Institutions

NGO’s assets and liabilities to the new company. company that has been created or purchased Even after licensing, it continued to operate with expressly for this purpose and is in the legal form two entities, the licensed financial institution and required by bank regulatory authorities.4 In the original NGO.3 exchange, the original organization receives debt or equity or both in the new institution. In most trans- formations to date, other investors are then invited Creation of the New Company to purchase additional shares in the new company. As mentioned above, the transforming MFI can The new institution’s capital base is thus composed plan to operate after transformation with just one of share capital issued to both the founding organ- legal entity or with two or more entities. The actual ization (NGO) and other external investors. The process the MFI will undertake differs depending founding organization remains a legal (and in most on the approach chosen. cases, operating) entity, but may or may not offer financial services. The one-entity or reorganization approach. In this Each approach has different implications for the approach, the required process depends on the legal structure of the new entity and must be carefully form of the original MFI. If it is operating with a evaluated in light of the relevant regulatory, legal, legal form that is not the one required for licensing, and tax frameworks. In addition, the chosen the MFI will need to be reorganized into the nec- approach reflects a critical strategic decision that has essary legal form. Its charter documents need to significant implications for the opening financial change to reflect its new legal status, but its assets structure of the new entity, and as such is important and liabilities do not move. Its capital base is con- for financial modeling purposes. (See Financial verted from one composed of donated capital and Modeling section later in this chapter.) Finally, the retained earnings to one composed of share capital. approach chosen is greatly influenced by strategic Those with an economic interest in the original decisions concerning the future role of the NGO company (such as FINCA International in the case (if applicable). of FINCA Uganda) are issued shares. New share- holders may also be invited to invest in the reor- Role of the NGO as an Investor ganized company, either at the moment it is reor- ganized or at a later time. For this approach to be In the reorganization approach, the original NGO feasible, the identified party who takes ownership of survives but only as the licensed institution. No sep- the NGO’s capital must be acceptable to both the arate company is established, and thus, no assets or central bank and the original donors. If the trans- liabilities are transferred to a new company. Instead, forming MFI is already operating under the legal the original NGO that undergoes reorganization form required by the regulatory authorities, it sim- merely changes its form to a private share company ply needs to ensure it meets all other requirements so that it can act as a regulated financial intermedi- including ownership limitations, capital require- ary (or if already in the appropriate legal form, ments, and so forth. changes other necessary aspects). Thus, the original company continues its business of making loans The two-or-more entities or transfer approach. In and, once licensed, accepting deposits. Its capital this case, the original MFI transfers those assets base, however, has been transformed to facilitate (such as its loan portfolio, investments, staff, physi- share ownership (or, if applicable, expanded owner- cal assets) and liabilities (such as its debt obliga- ship). The presence of other lines of business may tions) related to its microfinance business to a new influence the approach chosen, because often it is Strategic and Business Planning | 139 best to separate nonfinancial (and presumably, but not always, unprofitable) activities from financial Box 5.1 The Transformation of K-Rep services. Otherwise, the cost of providing these and the Creation of the K-Rep services will negatively affect the returns to Group Ltd. investors in the MFI, and distort financial ratios The transformation of K-Rep into a commercial monitored by the supervisory authority. bank required the creation of three legal entities In the transfer approach, the original NGO sur- under the umbrella of K-Rep Group Ltd., a hold- vives as an investor or lender (or both) in the new ing company. K-Rep Bank Ltd. is a private, for- organization. At the same time, it may retain some profit shareholding company owned primarily by assets and liabilities related to other lines of busi- K-Rep Group, as well as others. K-Rep Advisory ness, such as literacy, health, or business develop- Services (Africa), Ltd., or KAS, is a private, for- ment, as happened in the case of K-Rep Bank in profit consulting firm wholly owned by K-Rep Kenya (box 5.1). Group. K-Rep, the NGO, was not created anew, If the transfer approach is chosen (most common but was reincarnated as the K-Rep Development Agency (KDA), with substantial changes in its to date), the role of the NGO as investor in the new internal operations. entity is influenced by the way in which the assets K-Rep Group transferred the financial assets, and liabilities are transferred. MFIs that have trans- liabilities, and activities of the financial services formed by means of creating a new entity while division to K-Rep Bank. The assets, liabilities, and maintaining the original organization typically have activities of the nonfinancial services division done so in one of three ways: remained with KDA, which was then divided into microfinance research and innovations, • Complete transfer model: The NGO makes a and microfinance capacity building. In 2001, the direct sale of its microfinance assets (and all of its microfinance capacity-building division was spun related liabilities are assumed) all at once in off to K-Rep Advisory Services, which was incor- exchange for debt or equity (or both) in the new porated to provide fee-based microfinance company. consulting services. The new structure was intended to protect • Branch transfer model: Over an extended K-Rep’s original vision of providing both financial period, the value of individual NGO branches and nonfinancial services to the poor. Each are sold to the new entity in exchange for cash, institution provides different services within debt, or equity in the new entity, or some the microfinance and microenterprise sectors. The combination. institutions within the K-Rep Group are separate • Client transfer model: Outstanding client loans legal identities. Each has its own board of direc- to the NGO remain on the NGO’s books until tors and own mission, vision, core values, and they are paid off (which, given the relatively organizational culture. short-term nature of most microloans, rarely Source: Nyerere and others (2004). exceeds two years), at which time the NGO invests this liquid cash in the regulated entity as debt or equity or both. All other assets and the institution’s liabilities are typically transferred entity picks up the relevant closing balances from according to the complete transfer model. the NGO, such as the portfolio, fixed assets, and any debt that has been transferred from the NGO to the In the complete transfer model the transfer new entity. External investor debt and equity injec- happens on one specified date. The new regulated tions are then reflected as cash (or investments) on 140 | Transforming Microfinance Institutions

Table 5.1 The Accounting Impact of a Complete Transfer Approach

Pretransformation Posttransformation

ABC NGO ABC NGO ABC MFI

Loans 8 Debt 6 Investment in Non-MF liabs 2 Loan 8 Debt 6 MF assets 3 Non-MF liabs 2 MFI 5 Grant /equity 5 MF assets 3 Equity 5 Non-MF assets 2 Grants/equity 5 Non-MF assets 2 Total 13 Total 13 Total 7 Total 7 Total 11 Total 11

Note that both pretransfer and posttransfer, the net assets (grants and equity) of the NGO are unchanged. On the asset side, it has swapped loans and microfinance assets for an investment in the new MFI, and the MFI has assumed the related liabilities (debt).

Source: Contributed by Lloyd Stevens, DFID Financial Sector Deepening Programme Uganda. Note: MF ϭ microfinance. the asset side in the new entity, and as debt and select this model. Conditions for sale include shares on the liability and equity sides, respectively. achieving a certain level of profitability, being Likewise, the relevant value of the NGO’s assets appropriately upgraded to operate as a regulated that are “sold” to the new entity typically are branch, or relevant geographic considerations. This reflected as a combination of debt and equity shares model can be used if the NGO wants to continue on the liability and equity sides of the new entity. microfinance operations in a distinctly different The NGO’s balance sheet posttransformation geographic area or wants to serve a distinctly differ- would reflect the reverse: the outstanding loan and ent market niche (such as a lower income clientele) investment (the equity stake) in the new regulated than the new regulated entity, both of which may MFI would appear as the NGO’s assets. Assuming initially require continued donor subsidies or pres- all the debt of the NGO was transferred to the new ent too much of a financial drain on the regulated entity, the right-hand side of the NGO’s balance entity. The potential for competition between the sheet would be pure capital. In this scenario, a key NGO and the new regulated entity, however, will consideration is estimating the projected actual need to be addressed in such a case, because geo- transformation date. Table 5.1 shows this process graphic and market distinctions may become using t-accounts, a common accounting device. For blurred over time (see box 5.2). financial modeling purposes, the analyst will proba- For institutions that pursue the client transfer bly have to select a best-guess date in the future. model, the NGO invests a portion of its available However, this date will likely shift a number of cash (as shares or debt) in the new institution. As times, thus requiring various versions of the projec- the loans on its books are paid off, the NGO uses tions model. the proceeds of these repayments to purchase more With the branch transfer model, the transfer hap- and more shares in the new entity (or provide pens over time. Branches are sold based on condi- debt). Over time, the NGO’s assets shift from being tions established at the time the decision is made to largely composed of microenterprise loans to being Strategic and Business Planning | 141

Box 5.2 PRODEM-BancoSol Transfer Box 5.3 Constraints on Transfer Strategy Strategy In some countries, such as India, certain forms of Upon the creation of BancoSol, the directors of nonprofit institutions, such as societies or trusts, PRODEM decided to continue as a microfinance face restrictions on their ability to transfer their NGO, but to operate in different geographic assets in exchange for debt or equity in the new areas. Based on the assumption that it was not regulated entity. In particular, such entities can- cost effective to provide credit in rural areas, not be investors in a for-profit company without PRODEM initially retained all rural and semirural losing their tax-exempt status. Therefore, institu- branches, transferring only its profitable urban- tions facing this constraint have had to mobilize based branches to BancoSol in exchange for fresh capital for the new regulated entity and share capital. PRODEM’s success at developing a shift their client base, client by client or branch sustainable model of rural microfinance lending by branch, to the new entity, slowly winding combined with a shift in strategy to increase out- down the microlending operations of the NGO. reach in some of the semiurban markets as well, Source: Authors. led to a discontinuation of this branch transfer strategy in late 1994. Ultimately, PRODEM decided to transform again (to PRODEM FFP) and of the spectrum, the branch transfer model can discontinued selling its profitable branches to continue indefinitely: new branches are continu- BancoSol. PRODEM FFP and BancoSol thus ously launched by the NGO, and over time trans- found themselves in competition for the same ferred to the regulated entity once they have clients, a situation greatly complicated by the achieved a certain level of sustainability or size. This ownership and governance ties between the two scenario, however, creates built-in dependence organizations. between the two institutions (and could ultimately Source: Adapted from Campion and White (1999). create direct competition between the two, as described in box 5.2). At the other end of the spec- trum is the complete transfer model, where the primarily composed of investment in the new entity. assets and liabilities are transferred all at once, Alternatively, as the loans are repaid, the NGO can creating two independent entities: one, the new elect to dedicate the funds to charitable activities operating entity (the regulated institution) and the separate from microfinance. other, a shell company with investments (debt and See box 5.3 for an example of the way in which equity) in the operating entity. The client transfer unique country circumstances can influence the model typically falls somewhere in between these transfer strategy. two, depending on the outstanding terms and A combination of these various models is also repayment rates for the remaining loans. possible. For example, in the transformation of Uganda Microfinance Union, all client loans with Future Role of the NGO payments greater than 30 days past due were left with the NGO, with the assumption that over time, The strategic decisions made by the NGO stake- as these loans were repaid, the NGO would invest holders regarding the future mission of the NGO this surplus cash in the new regulated entity. ultimately affect the nature and focus of the Each of these scenarios has different implications NGO as shareholder. Will the NGO carry out its for the initial level of independence (or depend- own operating activities, related to microfinance or ence) between the two organizations. At one end not, or simply act as a lender and investor in the 142 | Transforming Microfinance Institutions new regulated entity? The answer to this question Even if the NGO takes on a new strategic vision will influence such important factors as the expected and mission, it will likely want to access some of the return on investment, rates charged on debt, resources tied up in the new regulated MFI. If it and conditions (if applicable) placed on the use of does sell its shares or recall its debt, will it continue the NGO funds, to name a few. If, for example, the to be accountable for proper use of these grant NGO was to become involved in its own commu- funds? The question of how and for how long this nity development activities, it might want to ensure donated capital should be protected should ideally a steady income stream for its own operations, a be proactively addressed by donors at the grant- decision that could dictate taking debt in the new making stage and transparently discussed by MFIs institution, given the relative illiquidity of equity, as during the transformation process. For some well as more commercial rates on debt. These deci- donors of granted funds, it is not enough that sions all have financial modeling implications. the recipient simply be characterized as charitable. Transforming MFIs must also consider the The organization may be required to continue to sources of funds that make up their equity bases use the funds “in furtherance of the original grant when thinking about the future role of the NGO. purpose,” a distinction that requires clear guidance Most MFIs built their equity bases with donated on the use of proceeds from any future sale or funds and retained earnings generated from these divestment from the new regulated entity. charitable funds. For profitable MFIs, this capital base can grow to be quite substantial. Having the original NGO as a shareholder—that is, exchanging Development of the Business Plan the NGO’s net assets for debt or equity or both in the new entity—permits the value of these funds to The business plan document serves as a key com- stay with the NGO, eliminating possible donor munication and marketing tool for both internal concerns that such funds may end up in the pockets and external stakeholders and turns the strategic of private individuals or for use in other, nonchari- objectives and goals into an operational plan. While table activities. structurally it reflects a traditional business plan This option, however, is only viable if there is a format, the business plan for a transforming MFI genuine interest in continuing the existence of the needs to reflect the new business paradigm. And founding NGO and if the regulators approve while the general categories will not be new, the the founding NGO as a shareholder in the new reg- business plan will need to address particular issues ulated MFI. It is often argued that the NGO as and topics unique to transformation. Sometimes shareholder is important for ensuring an ongoing MFIs will find it helpful to contract out the devel- commitment to the original vision and mission. If opment of the business plan, although it is key that the NGO takes on a new strategic mission, such as the business plan is ultimately accepted and becoming involved in community development “owned” by the MFI. Sample terms of reference for work other than microfinance, or if the NGO doing so are included in annex 5A. remains a nonoperating entity with individuals pre- Some MFIs maintain two variations of their pared to act as trustees for its investments, this business plan: one for internal use, which includes option is possible. However, if all individuals associ- significant details on expansion plans, new product ated with the organization shift to the regulated initiatives, funding plans, and so on; and a simpli- entity, or if other investors with a commitment to fied version for use with external stakeholders. The the same target market are brought on board, is external version is also sometimes converted into there a role for the NGO as an investor? the prospectus discussed in chapter 7, Ownership Strategic and Business Planning | 143 and Governance. The prospectus is the marketing potential, given the addition of voluntary savings document used to attract external investors or other services; and its plans for geographic expansion. potential partners. Plans for geographic expansion should include the The following template covers the key categories organization’s branch expansion plans as well as and relevant issues for a business plan for a trans- the use of any planned innovative technologies to forming MFI. expand outreach to clients beyond the traditional branch network. (MFIs should be aware that once Vision and mission. As discussed previously, the they are licensed, the opening of any new branches expanded target market and addition of new prod- or “mobile banking” arrangements might require ucts and services, typical in transformations, is likely approval by the regulatory authorities.) to require revising or creating a new vision and mission for the regulated organization. This sec- Products and services. Both the core products and tion may also include a summary of the overall services currently offered by the institution, and objectives and strategy of the organization going new products or services planned for the future, forward. need to be outlined in the business plan, including a general description of each product type and Ownership and governance. The anticipated plans anticipated product expansion plans. Specific out- for the new MFI’s ownership structure should be reach targets and a summary of key assumptions clearly outlined in the business plan. Depending on underlying these targets should be included. the level of commitment of the investors, this sec- tion may include a more general discussion of the Human resources. Transformation significantly preferred investor types, or may actually detail back- affects an MFI’s staff requirements. The projected grounds and investing philosophies of those specif- outreach for loans and savings will undoubtedly ic investors who have made a commitment to the require substantial increases in staffing as well as a transformed institution. This section should also probable reorganization of the institutional struc- spell out the institution’s vision for the NGO going ture to better support the expanded operating forward (if applicable)—specifically, whether it will strategy and meet regulatory requirements. The be a shareholder in the new institution and, if so, business plan may include the organizational chart, whether it will have its own operations or will serve a description of management positions and man- primarily as a trust for its investment. Finally, this agement committees, as well as anticipated plans for section should provide a brief description of the building staff capacity through external training proposed governance structure for the transformed programs or the expansion of in-house training institution including the number of board members capabilities. and committees. Management information systems (MIS). The Market and marketing. Using results from the var- transformation process is typically accompanied by ious market research initiatives, the business plan a significant upgrade in the MFI’s MIS. This should lay out the overall market framework and includes both a reengineering of basic processes clearly identify where the MFI’s target market falls. for managing the flow of data and information in This includes a brief description of the overall mar- the organization, as well as significant investments ket size; the expanded competition, including each in the institution’s technology infrastructure. A primary competitor’s core products and geographic business plan should lay out the new MFI’s infor- presence; the MFI’s market share, both current and mation technology plans, including anticipated 144 | Transforming Microfinance Institutions hardware and software purchases and other MIS annual budgeting process uses a fiscal year time purchases. horizon and is typically extremely detailed (budget assumptions are usually calculated for each of the Funding strategy. Increasing access to a broader major line items to facilitate budget-to-actual analy- source of funding is often one of the primary rea- sis throughout the year), the financial projections sons MFIs pursue transformation. In addition to incorporated in a business plan are by definition the infusion of investor capital that accompanies long term (five years or more) and thus less conversion to a share company, transformation detailed. The Chief Financial Officer or finance generally facilitates access to a wider range of fund- manager will typically spearhead the development ing sources, including savings, commercial borrow- of both—in fact, the annual budget should be ing, and in some cases the ability to approach the developed with the longer-term financial projec- capital markets with such mechanisms as private tions in mind. Both the budget and projections will placements. The funding options for a for-profit require initial strategic input from other senior regulated MFI are thus significantly broader than management members and operational input from those for an unregulated NGO. The business plan the branches, though in general, long-term finan- should identify the amount of funding needed and cial projections will require more of the first, where- the various funding sources available. This involves as the annual budget process will require more of exploring the range of possible debt and equity the second. combinations that will ensure adherence to regula- For a transforming MFI, an already challenging tory requirements for leverage, but also provide exercise can become that much more complicated adequate liquidity and sufficient returns for the because of new regulatory and fiscal considerations, investors. In addition, available alternative funding the shifting structure of the new entity’s proposed sources, both current and new, should be consid- capital structure, the need to incorporate a range ered and incorporated into the business plan. (See of untested assumptions about product growth chapter 6, The Funding Structure, for more (particularly savings mobilization) and market pen- detailed discussion of this topic.) etration, the likelihood of significant new liabilities, Projected balance sheets, income statements, and numerous unknown variables regarding cost and cash flow statements derived from decisions implications for a regulated institution. Compliance and assumptions made on the above issues are key with prudential ratios, such as capital adequacy and documents that either accompany or become an liquidity, must also be projected. integral part of the business plan. The methods, In general, MFIs large enough and sustainable tools, and approaches to generating these state- enough to be considering transformation into ments, referred to as “financial modeling,” are dis- regulated deposit-taking institutions are likely to cussed in detail below. have used a business plan model before. A business plan model is used to project the financial impact of business growth. Financial Modeling Tools and Methods Business plan models can also be used to project investor returns, but transforming MFIs may want Financial projections are an integral part of any to consider creating a separate investor model given business planning exercise. They help managers see the range of scenario analyses needed for this exer- the financial implications of their strategic and oper- cise. An investor return tool is used to project the ational decisions and understand the cause and return implications of various debt and equity effect of a range of different variables. Whereas the combinations, taking into consideration a range of Strategic and Business Planning | 145 factors including tax implications, exit strategies, and determine the amount of funds to be injected and purchase and sale price. Such a model will need to when. MFIs pursuing the reorganization approach link to the business plan model, but should allow the will also need to capture any new investor contribu- user to modify key assumptions about overall fund- tions in these accounts. ing (debt and equity) parameters. The investor return tool is discussed in more detail in the Investor Investments. All investments that are transferred Considerations section of this chapter. Similarly, from the NGO to the new entity need to be cap- most business plan models do not calculate compli- tured in the opening balances of the investments ance with local regulatory requirements, but the (assuming they are transferred as of the date of the data required to do so can usually be easily extracted launch of the regulated entity). This may include all into an Excel spreadsheet. The calculation of pru- the NGO’s investments, or a portion of them if dential ratios is detailed in the Benchmarks and some are left on the NGO’s books. As mentioned, Indicators section of this chapter. if the investors’ capital contributions are initially placed in an investment, that value would be cap- tured here. Financial Modeling Loan portfolio. As a reflection of the MFI’s strate- Given the complexity of the modeling exercise, this gic plan, the financial projections should incorporate section highlights various considerations for the assumptions about both the expansion of current business planner related to developing the projected products and the introduction and growth of new balance sheet and income statement for the new products. The MFI’s market research results will be entity, which indicators to incorporate, and how to critical here to support the MFI’s assumptions address investor needs. For institutions pursuing regarding the projected number and volume of the one-entity or reorganization approach, one loans, growth in average loan size, and fee struc- business model may suffice to reflect the transfor- tures (see chapter 4, Marketing and Competitive mation process. For institutions pursuing the two Positioning, for a discussion on pricing of loan and or more entities or transfer approach, it is recom- savings products): mended that two separate business models be created—in this approach some or all of the assets • Number of products: If introducing new loan and liabilities from the NGO are transferred to the products, the business planner will need to new entity. gather the relevant information about product attributes, potential market size, and institutional implications for these products. Balance Sheet Considerations—Assets • Average growth in loan size: As clients grow with Cash. For institutions pursuing the transfer app- the institution and with the introduction of new roach, the opening balance for the cash or bank bal- loan products to serve a wider target market, the ances of the new entity will need to include any cash average loan size should be closely examined in or other bank deposits that will be transferred from the modeling exercise. the NGO as well as the infusion of fresh investor • Outreach assumptions: The business planner will capital unless immediately invested, in which case it need to carefully consider market potential for would be placed in “investments” (matched by the each of the loan products. These assumptions relevant debt or equity on the right-hand side of the should be based on comprehensive market balance sheet). The business planner will need to research. 146 | Transforming Microfinance Institutions

Fixed assets. The projection of fixed assets will be different interests is crucial in the financial model- driven by marketing and delivery channel deci- ing process. Key considerations are outlined in the sions. Transformation will likely require significant following discussion: investments in infrastructure and information tech- nology that will need to be reflected in the business • NGO debt and equity (if applicable): As dis- plan. MFIs should expect to conduct a thorough cussed above, the mechanisms for transferring evaluation of their system capacity as part of the the assets and liabilities of the NGO to the new transformation planning process. In addition, any regulated entity can vary. For modeling purposes, projected new branch openings and the related there are three critical components: fixed assets need to be considered. Some of the – How much of the NGO’s assets and liabilities more significant fixed asset purchases include com- will be transferred to the new entity and when puter hardware, computer software, communica- will the transfer occur? This transfer can occur tions equipment, electrical assets, safes, as well as in one transaction or can be structured to upgrading the branches (such as remodeling to occur over time. The first option tends to be accommodate tellers and safes), and overall “face cleaner, and is certainly easier from a model- lifting” of branches and the head office. Costs will ing perspective. vary significantly among transforming MFIs – How will the NGO be compensated? Will the depending both on the operating and regulatory new entity pay for the net assets (assets less lia- requirements to which they need to adhere and bilities) directly in cash, through debt, or issue the state of the MFI’s infrastructure before trans- shares to the NGO, or a combination? formation. (Some of the costs associated with – How will the NGO’s assets and liabilities be val- infrastructure may not be capitalized and thus ued? The valuation of the NGO for purposes of would be recorded as expenses on the Income determining exact compensation is discussed in Statement.) chapter 7, Ownership and Governance. For modeling, this is a critical issue because the agreed on value has direct implications for the Balance Sheet Considerations—Liabilities NGO’s stake in the new entity, including con- and Equity sideration of maximum ownership limitations. A key aspect in financial modeling of a transforming • Tax considerations: Tax implications also need to MFI is the structuring of the liabilities and equity be considered if the transfer approach is taken in side of the balance sheet of the new entity. The ini- the modeling of the debt and equity split during tial capitalization of a regulated financial institu- the transfer and also for the new entity and its tion is typically determined by three interconnected investors. The differences in tax liabilities for factors—capital regulatory requirements, the insti- interest payments as opposed to dividends can be tution’s growth plans, and the level of leverage substantial. These differences can have a signifi- necessary to attract outside investors. cant impact on investor preferences and will affect the financial modeling exercise. Capital adequacy and leverage. Regulators are • Investor return expectations: The MFI will need interested in seeing solid capital bases, with conser- to ensure attractive returns for prospective vative leverage ratios. Investors, eager to maximize investors; therefore, the business planner will their return on investment, generally like to see need to experiment with various leverage scenar- more aggressive leverage ratios. Balancing these ios that meet the investment hurdles of external Strategic and Business Planning | 147

investors while providing sufficient comfort to made and should be done in parallel with assump- central bank regulators. tions about the institution’s equity base, thus taking • Projected growth: The determination of the into account capital adequacy requirements and appropriate capital structure needs to be consid- investor considerations. ered in light of the MFI’s current and projected asset growth. Capital adequacy considerations Retained earnings and dividend payments. By (discussed in Benchmarks and Indicators, below) definition, a nonprofit NGO is typically required will ultimately be a key factor in the institution’s to reinvest all retained earnings back in the insti- ability to finance expected growth. tution. A for-profit share company, however, can choose to reinvest all its earnings, or reward its Deposits. Transforming MFIs will introduce vol- investors with dividend payments, assuming untary savings products, many for the first time. adherence to all regulatory and legal require- MFIs need to be realistic about their growth expec- ments. Assumptions concerning the amount and tations. While transformation can significantly timing of these dividend payments will need to be expand funding resources, an MFI’s entry into vol- incorporated into the projections. Also, as reiter- untary savings mobilization may or may not result ated in the investor return discussion below, with- in an immediate significant effect on the balance holding tax should be anticipated for dividend sheet. Transforming MFIs tend to overestimate payments. growth in the volume of individual savings accounts, yet underestimate the number of Share capital. Projections will need to accommo- accounts. A realistic estimate of the savings volume date both the starting capital of the institution and is important because it affects the overall debt-to- any additional capital injections required over time. equity structure of the new entity. In addition, care This will be an iterative process, taking into consid- will need to be taken to ensure that projected sav- eration regulatory requirements, growth plans, and ings balances are matched by regulated liquidity lev- investor leverage targets. els on the asset side. See discussion of liquidity ratio in Benchmarks and Indicators section. Income Statement Considerations—Revenue Commercial debt. Becoming a regulated financial On the revenue side, the business planner will need institution often results in the MFI being able to to incorporate assumptions about interest rates and access commercial funding. Some MFIs will have fee structures for current and any anticipated existing loans as well as access to new loans, and revenue-generating products, including credit others may be borrowing commercially for the first products and others. For example, if money transfer time. For existing loans, the debt agreements or foreign exchange services are offered, the rev- between the NGO and any current creditors need enues from these services need to be included. to be renegotiated in the transformation process. These assumptions should take into consideration Options include leaving the debt obligation with the likelihood of an increasingly competitive envi- the NGO, which then on-lends to the new entity; ronment, and thus the potential need to reduce transferring the debt obligation to the new entity; interest rates in the future. or using newly injected cash from investors to pay Also, nonfinancial income such as training fees or off the debt. An estimation of new borrowings that others needs to be considered and estimated (if the new regulated entity will access will need to be applicable). Many transformed MFIs have set up 148 | Transforming Microfinance Institutions visitor programs whereby the MFI charges visitors a separate transformation budget. Any antici- from other countries to learn from their transforma- pated donor funds to cover these costs should be tion experience. Although this may be hard to esti- shown as operational grant income (except if mate at the early stages of transformation, it is some- grants are being used to cover fixed asset pur- thing the MFI might consider in the long term. chases needed for transformation, in which case they would be capitalized, because the fixed asset would be shown as an asset). Note that an MFI Income Statement Considerations—Expenses unable to source external funding and thus One of the biggest risks of modeling the future financing many of these costs internally will often financial performance of a transformed MFI is be able to amortize transformation costs over underestimating the true cost of both the process time. As such, their “start-up” costs could be itself and future operating costs. The costs of trans- passed on to the newly transformed institution formation can be divided into short-term initial and spread out over a period of three to five years. costs and longer-term ongoing costs. See chapter 3, • Registration fee or license fee: Regulated financial Planning for Transformation, for a detailed institutions often have to pay an initial registra- discussion of the costs of transformation. A brief tion or license fee, as well as annual renewal fees, summary of these costs is provided here; however, which in many countries are tied to the number not all will be recorded by the transforming MFI, of branches that the bank has. While these are particularly if a donor is willing to pay some of the typically not significant costs, they do need to be expenses directly. planned. • Legal costs: Significant legal support is usually Cost of transformation. Transformation entails sig- needed with an institutional transformation. This nificant costs. While the total price tag will depend includes drafting shareholders’ agreements, on the MFI’s starting point, estimates for transfor- structuring debt clauses, drafting new by-laws mation range from U.S.$700,000 to U.S.$1.5 mil- for the regulated entity, and structuring a myriad lion, with an average around U.S.$1,000,000.5 of asset and liability transfer documentation, if Most of these costs will be incurred by the NGO. If needed. In addition, it is useful to have a legal subsidized directly by donors, these expenses may (and ideally regulatory) expert review the license not even pass through the NGO’s profit and loss application. statements. Those that do, however, will likely have • Upgrading of branches and enhancement to MIS: a significant impact on the NGO’s bottom line at With the introduction of savings services, MFIs the time of transformation, so will be important to are often forced to upgrade their branches to reflect in the projections for the NGO. portray a more professional image to both the central bank and prospective depositors, and • Feasibility study and capacity-building technical enhance their MIS to manage additional prod- assistance: This is a significant expense. While ucts and to meet regulatory requirements. historically this expense has largely been funded While most of these costs would be capitalized by donor sources (and thus may not typically and thus have been discussed under fixed assets appear in an institution’s profit and loss state- above, there will be some costs, such as refine- ment), institutions planning to transform should ments to reporting systems, annual fees for budget for this line item. These anticipated software licenses, increases in stationery costs, expenditures should be carefully estimated and and so forth, that should be projected under either budgeted by the relevant department or in expenses. Strategic and Business Planning | 149

• Additional staff training and training materials ous staff positions in addition to new senior development: The transformation process management or branch staff. These include requires a significant investment in staff training. internal auditors, accountants, information tech- A separate training budget should be developed nology support staff, trainers, treasurer, and that includes both external training and an other support staff. The appropriate timing for increase in in-house training material develop- the addition of such staff should be linked to rel- ment and delivery. evant factors, such as number of loans, number of savings accounts, and so forth. New costs as a regulated institution. Once an insti- • Additional training: Usually with new prod- tution is regulated, it faces additional costs that did ucts (voluntary savings, new credit and other not exist when it was an NGO. products) and with new line functions (treasury management, internal audit, tellers) a significant • Interest costs on debt: With the introduction of amount of training needs to take place to voluntary savings, MFIs will incur interest costs, develop and refine new skills, usually on an some for the first time. In addition, as commer- ongoing basis. Often this requires that an in- cial borrowings increase, MFIs’ financing costs house training department be established. Costs will increase and need to be projected. associated with this must be anticipated and • Provisioning: Loan loss provisioning require- projected. ments stipulated by the regulator need to be • Board fees: Board members of private, share- incorporated into future projections, as do real- holder companies generally require some istic assumptions about the institution’s portfolio kind of remuneration for their service, in addi- quality going forward. This may increase the tion to the direct costs of travel, meals, and loan loss provision expense of the regulated insti- lodging. MFIs will need to estimate the num- tution relative to the NGO. ber of board meetings anticipated per year • Audit fees: As institutions expand operations, and include these costs in their expense audit fees typically increase. Fees are often priced projections.6 based on number of branches. • Costs related to deposit mobilization: • Competitive salary increases: As a for-profit enti- – Depositors’ insurance: Depending on the ty, the MFI may need to reposition its salary scale country and regulatory framework, public to remain competitive and retain key staff. This savings may or may not be insured. For exam- should include an evaluation of the organiza- ple, in Pakistan, the Microfinance Ordinance tion’s broader remuneration scheme, including requires that microfinance banks credit 5 per- the staff incentive scheme. cent of their annual after tax profits to a • Other employee costs: Transformation to a for- depositors’ protection fund. profit, regulated company typically requires full – Marketing: As a deposit-mobilizing institu- compliance with standard benefits in the coun- tion, marketing and branding costs are likely try, including social security and health insur- to go up significantly. This may be reflected in ance. Depending on the status of the MFI’s the creation of a marketing department, human resources policies and procedures at the increased production of promotional and time of transformation, additional expenses advertising materials, and increased trans- could be incurred. portation costs. • Additional staff: The growth ensuing from – Security: Savings mobilization will typically transformation will require the addition of vari- require an increase in security measures at the 150 | Transforming Microfinance Institutions

branch level. In addition to infrastructural 10 percent of time and demand deposits in liquid upgrades, necessary expenses may include assets. additional guard shifts and costs associated • Capital adequacy ratios: The ratio of total capi- with additional training needed for guards. tal to risk-weighted assets needs to be closely • Legal fees: Basic corporate legal fees increase tracked in the modeling exercise to ensure that with transformation to a regulated, for-profit the projected capital base remains sufficient in entity. future years. The calculation of this ratio • Tax implications: As detailed in the Tax Strategy depends on two critical factors: Considerations section below, transformation to – Risk weighting calculation: The denominator a for-profit company can have significant tax in this ratio is calculated by applying a par- implications for the MFI. ticular risk weighting to each asset category on the balance sheet. Assets with relatively little risk, such as cash, normally carry a risk weight- Benchmarks and Indicators ing of zero percent, but those with higher risk, A crucial component of the modeling process will such as an MFI’s loan portfolio, will often be the identification of critical benchmarks and carry a risk weighting of 100 percent. Each targets for success. country will have its own approach to risk Financial ratio analysis plays an important role in weighting, depending on local bank risk, his- business planning. Whether included in the actual torical trends, and relevant collateral options. business plan model or shown separately on a linked – Minimum capital adequacy ratios: The pre- spreadsheet, financial ratios are a key output of the scribed minimum percentage is dictated by modeling process. For a regulated financial inter- the central bank and will differ both between mediary, monitoring these ratios is particularly countries and the different tiers of capital— critical. Failure to operate within certain risk param- tier 1 or primary capital and tier 2 or second- eters can lead to the suspension of banking activity ary capital. Key ratios to incorporate into the by the central bank. Important ratios to incorporate modeling for management purposes include into the modeling for the purposes of complying tier 1 capital to risk-weighted assets, and total with the regulations of the supervisory body capital (including secondary capital) to risk- include the following: weighted assets. • Operating efficiency: The ratio of operating costs • Liquidity ratio: For institutions that mobilize to average loan portfolio is a key indicator for savings, most regulatory frameworks require a efficiency. While not usually an enforced pruden- certain portion of these savings to be held in a tial ratio, the operating expense ratio is used as a very liquid or safe form. Reserves are usually key benchmark by the Bank of Uganda, for specified to include short-term market-yield example. Institutions that offer savings, however, government securities purchased from the central need to recognize that they will compare unfa- bank. These requirements are usually expressed as: vorably to those that do not if gross loan portfo- – reserves as percentage of demand deposits, lio is used as the denominator; therefore, average – reserves as percentage of savings and time total assets may be a more appropriate denomi- deposits. nator for financial intermediaries when calculat- For example, in Uganda, liquid assets must be ing the operating expense ratio. a minimum of 15 percent of savings deposits. In • Profitability ratios: The institution’s return on Pakistan, microfinance banks must hold at least assets (net income to average assets) and return Strategic and Business Planning | 151

on equity (net income to average equity) are of various options. This tool should link with the particular interest to investors. In addition, financial projections, pulling through key asset and investors will be interested in various return liability categories, including total assets (cash, loan calculations, such as the internal rate of return portfolio, and fixed assets), any projected savings, (see the Investor Considerations section below and previously negotiated or relatively secure exter- for more explanation). nal debt balances. This gives the user flexibility to • Portfolio quality ratios: Portfolio at risk greater input various debt and equity balances, as well as a than 30 days and the loan loss reserve ratio (loan variety of debt conversion scenarios (assuming loss reserve as percentage of portfolio) are two some portion of convertible subordinated debt). indicators that management should track when Likewise, the projected earnings before interest and evaluating the quality of the portfolio. taxes from the business projections can be pulled through, allowing the user to calculate the impact Additional ratios that should be incorporated of a variety of interest rate assumptions, including into modeling for investor purposes are discussed in portfolio yield, savings rates, and commercial debt the following section. rates , on the MFI’s net income. Important considerations for calculating a prospective investor’s return include the combina- Investor Considerations tion of debt and equity, time and prices of exit, In addition to projecting the operations, the busi- applicable taxes, macroeconomic variables, and div- ness planner should also be prepared to include pro- idend assumptions. jections for prospective investors on the internal rate of return. The traditional return on equity or Combination of debt and equity. As discussed in adjusted return on equity ratios7 provide manage- chapter 7, Ownership and Governance, investors ment and investors with the institutional rate of will be looking to maximize their returns, often return on the institution’s equity base for that par- through a combination of debt and equity. The ticular year. It does not provide an indication to an projections should allow the user to input a variety investor of what his or her particular return will be, of different combinations of debt and equity, based because this will depend on dividend payout ratios, on the expected returns, and liquidity needs of both the composition of debt and equity the investor the MFI and investors (see exit strategy below). holds in the institution, and the relevant tax rates. This should include regular term debt, convertible While each investor will undoubtedly conduct indi- debt, and equity. The model should allow the user vidual due diligence and generate individual invest- to shift convertible debt from the liability to the ment return projections, the MFI should be able equity section as needed. to present general return projections to potential investors. This analysis goes beyond showing the Time and price of exit. Despite the growth in average return on equity, and incorporates key investment funds, investing in microfinance contin- investor considerations, such as debt/equity split, ues to be a relatively illiquid business. Three key fac- time and price of exit, discounting, tax, and so forth. tors investors will be considering are (a) estimated investment horizon, (b) to whom will they be able Investor return tool. Given the impact of various to sell, and (c) at what price. For purposes of mod- debt and equity structures on the return calcula- eling investor return, the first and third issues are tion, a separate modeling tool should be developed critical. Most of the investment funds for MFIs to provide maximum flexibility in projecting the today are limited life funds; that is, they are 152 | Transforming Microfinance Institutions required by their investors to divest within a seven- with transformation; thus, tax planning and man- to ten-year horizon. Scenario analyses will therefore agement should play an important role in business need to reflect the minimum time horizon (gener- and strategic planning processes. Such planning ally seven years). For purposes of calculating an should consider the financial impact if the MFI internal rate of return, it is recommended that a were to lose any exemptions it may currently enjoy. range of sale price values be used (for example, one Furthermore, an exemption from paying tax does times book value, or 1.25 times book value). not necessarily convey an exemption from comply- ing with tax reporting and filing requirements. Tax. Investor return figures should incorporate the MFIs may be required to meet tax reporting and fil- relevant tax rates including tax on interest (for any ing requirements even if they owe no tax at all. kind of debt instrument), tax on capital gains (for A comprehensive tax management strategy is the eventual sale), and withholding tax (the tax the grounded in (a) tax compliance and (b) tax plan- institution will need to withhold and remit to ning. First and foremost, a tax management strategy the relevant tax authority on any payment to an must be based on a firm understanding of often external party). Figures should be provided both for complex rules for tax filing and payment obliga- international and local shareholders, because tax tions. Only after an MFI fully comprehends its tax rates tend to differ between residents and nonresi- compliance obligations should it begin to develop a dents in most countries. plan for legitimately minimizing any taxes due.

Macroeconomic considerations. Currency devalua- Tax Compliance tions can significantly affect the return on invest- ment for local currency debt holders. A variety of The importance of tax compliance cannot be over- scenario analyses should be included showing the stated. A failure to meet, on a timely basis, require- impact of various currency fluctuations. ments for filing, paying, or remitting withheld amounts to local tax authorities can lead to sizeable Dividend assumptions. Although it is unusual for fines and penalties. For example, in Tanzania, a late start-up companies to pay dividends in their first filing of a tax return is subject to a 2.5 percent few years of operations, investors will probably want penalty, and a late payment of income tax (more to see some kind of dividend return after year two than six months after the accounting period) is sub- or three. Withholding tax should also be anticipated ject to a 25 percent penalty. In Uganda, late pay- for dividend payments. ments are subject to a penalty of up to 20 percent See box 5.4 for tips on how to use Microfin, a of the amount of payable tax. Accordingly, an MFI popular business planning model when making pro- should be aware of both its tax filing and payment jections for a transforming MFI. obligations, and of its obligations to withhold taxes on payments that it makes to others. The changes in tax position that may come about because of trans- Tax Strategy Considerations formation must be closely studied. The following are basic questions that an MFI MFIs need to consider potential tax liabilities dur- should be asking its tax advisors to ensure that it is ing the business planning process and incorporate complying with its tax obligations: taxes into the transformed institution’s obligations in the business plan.8 Even if an MFI has received • What tax forms are required to be filed? When a comprehensive tax exemption, this may change are these forms due? Strategic and Business Planning | 153

Box 5.4 Microfin Tips

One of the more widely used business plan models 4. Set value of NGO debt equal to equity of NGO in for MFIs is Microfin, developed by Chuck Waterfield closing balance from NGO model, less portion of and Tony Sheldon with initial funding from Women’s equity, less any discount. World Banking and the Consultative Group to Assist the Poor (CGAP). This model is a sophisticated Excel Microfin Tip #4: Savings Modeling spreadsheet that has been designed to assist MFIs to In addition to support for compulsory savings, develop detailed financial projections, including Microfin 3.5 allows the user to model four savings projected balance sheets, income statements, and products. Microfin 4.0 increases this to five savings cash flow statements after capturing a wide range products and provides a redesigned, more versatile of assumptions related to products and services, method of projecting savings activity. staffing, branch openings, funding sources, and so forth. It can be downloaded for free from http:// Microfin Tip #5: Financing www.microfin.com. The following provides some When projecting future financing in Microfin 3.5 or tips to Microfin users when modeling the transfor- 4.0, you can enable the “automated default financ- mation process. ing sources” on FinFlow and choose a blend of debt and equity financing with trigger levels to bring in Microfin Tip #1: Create Two Models If Using the new equity when leverage levels get too high or Transfer Approach capital drops below minimum capital requirements. It is recommended that the user create two separate models to model the transformation process. The Microfin Tip #6: Financial Ratios first models the NGO. The second picks up the clos- Versions 3.0–3.5 of Microfin include some of the key ing balances of the NGO model as the opening ratios used by management. It is recommended, balances for the new regulated entity. Note that however, that the user replicate the projected finan- Microfin 4.0 has a feature to automate the shift in cial statements onto the user-defined sheet and portfolio from one model to another. generate the full range of ratios required by regula- tors. Note that Microfin 4.0 includes additional ratios Microfin Tip #2: Loan Modeling that are useful for commercial bank transformations, Microfin versions through 3.5 allow the user to particularly a number of liquidity and reserve ratios. model only four term loan products. Version 4.0 and above, however, permit 10 term loan products and Microfin Tip #7: Time Frame also support two lines-of-credit products. Microfin only models for a five year period, because projections beyond five years are rarely particularly Microfin Tip #3: Determining NGO Stake useful. For purposes of calculating basic investor Assuming the NGO sells its net assets to the new return rates, however, it is recommended that the entity and receives a combination of debt and analyst extend the institution’s projections out by a equity in return, the user can create NGO debt couple of years, using conservative growth rates. and equity line items in the FinFlows sheet. These extended projections can be modeled on the 1. Create NGO debt line item on the FinFlows sheet. user defined sheet. An alternative is to link two 2. Create NGO equity line item on the FinFlows Microfin models by having the year five figures from sheet. the first model feed into the initial balances of the 3. Set value of NGO equity equal to appropriate second model. amount. Source: Author. 154 | Transforming Microfinance Institutions

• If taxes are owed, when are payments due? • What are the penalties for missing a filing or pay- Box 5.5 Reorganize or Transfer: Two ment deadline? Unique Approaches in Uganda • What recordkeeping is required? As in most countries, the sale of assets from one company to another creates a potential tax lia- In some jurisdictions the change in corporate bility in Uganda. Even if no profit is made on the status undertaken to affect a legal transformation sale of the assets, the fact that the seller (the may change the answers to some of the above ques- NGO) has been exempt from paying income tax tions. Thus, as part of an MFI’s legal transforma- on the profits generated from these assets over tion, it is important to have competent tax counsel the years can raise a number of tax issues for rev- advising the transforming MFI on tax compliance enue authorities. In FINCA Uganda’s case, the issues, as well as more forward-looking, tax plan- decision to reorganize as opposed to creating a ning issues. new legal entity avoided the potential for this asset transfer tax. The NGO simply reorganized itself from a company limited by guarantee to a Tax Planning company limited by shares, thus avoiding any transfer of assets from one company to Tax planning is the second leg of a comprehensive another. In Uganda Microfinance Union’s case, tax management strategy. Tax planning, however, is however, the interest in having two separate appropriate only when undertaken in a manner that companies, the NGO and the new regulated does not compromise the MFI’s tax compliance entity, required the institution to create a new requirements. That said, the earlier tax planning is company. This decision was also based on legal begun the better, because tax planning considera- advice provided to UMU that outlined options tions can inform many business decisions under- for seeking an exemption from the asset transfer taken by an MFI during the transformation process. tax, including the argument that the sale of (See, for example, the discussion in chapter 6, The assets is occasioned by a change in legislation, with which the NGO is trying to comply, and that Funding Structure, regarding the difference in tax there is no new benefit to the organization. treatment of dividends and interest in determining UMU ultimately received a tax exemption from whether to issue stock or debt to raise capital.) the Uganda Revenue Authority on this basis. Key to tax planning is a basic understanding of Source: Author. how taxable net income is calculated and if this will change with the change of legal form (if applicable) or as a result of becoming regulated. This includes understanding what income is subject to tax, what types of expenses are deductible from gross rev- assets and liabilities is heavily influenced by the tax enues for purposes of calculating net income, and implications of one approach over another. In many how long tax losses can be carried forward. countries, an asset transfer is likely to trigger a num- A first challenge facing any transforming MFI is ber of “transaction” taxes related to the transfer of to determine what types of taxes it will be subject assets from the original company to the new com- to. This is not always a straightforward determi- pany. (See box 5.5.) While such taxes can some- nation. As discussed earlier in this chapter, the deci- times be waived, a transforming MFI will need to sion to either reorganize the NGO as a share com- thoroughly investigate the implications of the dif- pany or create a new company and transfer the ferent options. Strategic and Business Planning | 155

Different types of taxes may be triggered at dif- payments made on microfinance loans are a source ferent points in an MFI’s life cycle depending on of income to the MFI, expenses incurred directly in the MFI and the tax exemptions available to it. connection with generating those loans typically Most MFIs are subject to one or more of the fol- would be allowed as a deductible business expense. lowing types of taxes: employer payroll taxes (such However, the rules for what constitutes an allow- as social security funds, or tax liabilities of their able deduction vary from jurisdiction to jurisdiction employee but collected and remitted by the and will likely depend on the type of financial in- employer on behalf of its employees), value added stitution license the MFI receives. For example, taxes for services received or taxable supplies con- depreciation schedules may or may not change with sumed, stamp taxes, capital or net worth taxes, regulation but they will certainly affect the amount transfer taxes, and other national or local taxes. of deductible expense allowed by the tax authori- ties. Furthermore, in most jurisdictions, the onus of Taxes on income. In some jurisdictions, taxes are proving that an expense is an allowable deduction is imposed on the net income or profits of all MFIs, on the taxpayer. Accordingly, tax counsel should be irrespective of the designation of the MFI as a consulted in determining the deductibility of charitable organization or the use to which such net expenses for the regulated company. To ensure that income is put (for example, reinvested in the busi- tax authorities permit a deduction, it is also impor- ness of the MFI, rather than paid out as dividends tant to maintain appropriate records to support the to shareholders). In other jurisdictions, a form over requested deduction. This requires the develop- substance approach is taken by tax authorities such ment of back-office operations that maintain accu- that the legal form an MFI takes will determine its rate and transparent records that will be acceptable tax status. to local tax authorities. As part of the planning process, an MFI should Another deductible expense that formal, com- determine whether it will likely qualify for exemp- mercial financial institutions typically are permitted tions from any of these taxes. As a general rule, the to take by tax authorities is for specific provisions chances of qualifying for an exemption from an made for “bad or doubtful debts.” The timing of income or profits tax tend to diminish as the MFI when such a deduction can be taken may differ becomes more overtly commercial in its ownership depending on the type of financial institution license structure, operations, and activities. However, if an the MFI has. In some jurisdictions, tax authorities exemption appears likely, it is important to deter- will defer to bank regulatory rules regarding the mine the extent of the exemption and the process timing of making provisions for bad or doubtful by which to apply for it.9 debts. In other jurisdictions, however, tax authori- ties apply a different set of rules than those applied Deductible expenses. In planning, the MFI needs by bank regulators. This means that the regulated to determine what types of expenses can be financial institution may need to keep two sets of deducted from income for purposes of calculating records regarding its loans—one for bank regula- its net income. This analysis normally depends on tory purposes and one for tax regulatory purposes. the sources of the income and may change with reg- ulation. Therefore, as a general rule, expenses that Losses carried forward. Another forward-looking are incurred wholly and exclusively in the produc- tax planning issue relates to the extent to which tion of income should be deductible when calculat- losses of an MFI may be carried forward to future ing net income. For example, because interest years. This issue may be of particular relevance to 156 | Transforming Microfinance Institutions institutions that incur losses in their first years of ship of the transforming MFI has changed since operation as transformed institution. A first ques- the losses were incurred. Where a new institution tion for tax planners is whether those losses can be separate from the original MFI is incorporated to offset against future years when the transformed conduct deposit-taking business, it may be difficult institution is operating at a profit. A more complex to make the case that losses incurred by the original question is whether losses generated by the MFI MFI should be carried forward to the new, deposit- before transformation can be carried forward to off- taking entity. set the future profits of the regulated entity. In Annex 5B provides a summary checklist of the some jurisdictions, the answer to this second ques- major aspects of strategic and business planning tion turns, in part, on how significantly the owner- covered in this chapter. Strategic and Business Planning | 157

Annex 5A Sample Terms of larly concerning the use of the financial projection Reference: Development of the model. Specific tasks include the following: Business Plan 1. Prior to arriving in country, gather and review Background key reference documents including transforma- Background on the organization including its mis- tion plan, most recent budget, historical finan- sion, target market, client outreach, portfolio size, cials, market research reports, relevant banking and so forth. laws, and so forth. 2. Facilitate a one-day strategic planning workshop with core senior management team members. Objective Topics to be addressed will include The focus of this assignment is to work with MFI A a. MFI A’s mission and goals to (1) identify the future strategic goals for the b. definition of markets and clients organization, including its vision and mission as a c. analysis of competitive positioning and regulated deposit-taking institution; (2) outline the general operating environment operational processes required to operate as a regu- d. analysis of MFI A’s transformation plan and lated MFI; and (3) project the future financial goals goals including proposed ownership structure as a regulated MFI using a financial projection tool. and capital structure The primary output will be to develop a draft long- e. a review of plans for transferring assets and or term business plan with MFI A. This plan will out- setting up a new company and the process for line the core strategic thrusts of the organization for doing so the next three to five years as it transforms and f. development of a strategy to achieve trans- becomes a deposit-taking intermediary. With the formation as well as maximize outreach and senior management team and findings from avail- profitability able market research, it will identify future markets 3. Conduct interviews with senior management for the transformed MFI, identify the appropriate staff to develop key aspects of operational plan: products and services, and set institutional targets a. Products and services for key indicators. The plan will also address the b. Marketing channels human resources, system, infrastructure, and finan- c. Resources needed cial resources needed to achieve these targets. d. Financing strategy Finally, it will provide projected financial statements 4. Meet with MFI A’s legal counsel to better under- for the organization. stand tax implications of transformation and tax considerations as a for-profit, share company. 5. Working closely with MFI A’s Finance Manager, Tasks develop or utilize an existing long-term financial The business planning assignment will follow a stan- projections model that models implications of dard business planning approach, one that first the operational plan. addresses strategic planning, then tackles operational 6. Use the model to determine how realistic the planning and financial modeling. The consultant proposed transformation strategy is and what, if will work together with MFI A senior management any, additional strategic and operational changes in all aspects of this assignment. Knowledge transfer will be needed to transform. Ensure knowledge will be a critical aspect of this assignment, particu- transfer by thorough training in use of model. 158 | Transforming Microfinance Institutions

7. Create a projected balance sheet, income state- Deliverables ment, cash flow statement, and key ratios for the Long-term business plan in final draft form includ- new organization. ing financial projections. 8. Using results of projected financials, develop a separate investor return tool that can be used to model various liability and equity scenarios. The Level of Effort model should be user friendly and allow the It is expected that the consultant will spend approx- user to analyze return implications of different imately 20 days in country and a total of 30 days to scenarios. complete this assignment. 9. Develop a draft strategic business plan. Strategic and Business Planning | 159

Annex 5B Checklist for Strategic • Have you determined the capital structure of the and Business Planning new organization? • What will be the debt-equity split for your Strategic Planning investors? • Do you have a new strategy for the regulated • How much is the NGO worth? entity, distinct from the NGO strategy? • Assuming a net asset transfer from the NGO • Have you incorporated a revised vision, mission, to the new entity, how will the NGO be and values into the plan? compensated? • Have you ensured maximum stakeholder buy-in • Have you incorporated all the relevant regula- to these new values? tory ratios into the projections? • Have you conducted sufficient market research • Have you accurately budgeted for the costs of to understand the market, and in particular, the transformation? market potential for the goods and services • Have you accurately budgeted for the new costs you both offer today and plan to offer in the you will incur as a regulated institution? future? • Have you developed a model to facilitate • Do you have a good feel for your current com- investor return analysis? petitors and any new competitors that may arise • Have you considered your investor exit with transformation? strategies? • Have you investigated the different options for • Have you investigated the applicable taxes for transferring assets and liabilities? resident and nonresident investors? • Have you developed a strategy for the ownership • What are your assumptions for dividend and governance of the regulated institution? payouts? • Have you thought about and examined existing and potential marketing and delivery channels as Tax Management a regulated MFI? • What are the products and services you plan to • Prior to transformation, does the MFI pay any offer? taxes? • Have you been realistic with your assumptions • If so, what taxes? about additional staffing and infrastructure • If not, why not—available exemptions, chari- needs to operate as a deposit-taking institution? table (not-for-profit) status, treaty exemption, • Have you developed a funding strategy to sup- other? port the anticipated growth, as well as one that • Will transformation cause previously exempted will attract the kind of investors you seek? or other taxes to apply? • Have you set financial and social benchmarks for • If so, what taxes? measuring success? • Will allowable deductions also increase? • Have you determined the following with respect to income tax: Financial Modeling • How is this tax calculated—on gross receipts, • Do you have an updated financial projection tool net income, or some other measure? for your current business? • What is the applicable tax rate? • Have you investigated the different options for • What types of payments likely to be received transferring assets and liabilities? by the MFI will be included in gross income? 160 | Transforming Microfinance Institutions

• If taxed on net income, would the following Notes payments be deductible against gross income for purposes of determining the MFI’s net 1. These include mission statement and overall goals, market research, ownership and corporate gover- income? (Are there any limitations to the nance, management, financial analysis, business strat- deductibility of such payments?) egy, organizational chart, projected balance sheets, – Regular business expenses (salaries, rent, and profit and loss accounts. and so on) 2. This does not preclude the MFI from issuing more – Interest payments (to shareholders, to shares rather than simply selling existing shares to other third-party lenders) new investors, particularly if additional capital is – Provisions for writing off bad debts or being provided. reserving for bad debts (and if provisions 3. MFIs that provide other services in addition to finan- cial services likely need to separate out the financial are deductible, how must the MFI estab- services before becoming a licensed financial pro- lish that the bad debt will not be paid?) vider. They can create new companies to carry out – Other expenses either the financial services or the nonfinancial • Is it possible for the MFI to apply losses services, whichever makes more sense. incurred in prior years to offset income in the 4. Sometimes the new company is not actually a new current year? If so, what limitations apply to entity, but rather is an existing company that may have been regulated previously as a nonbank financial the carry forward of losses? intermediary but now has few or no assets or liabili- • Have you determined the following with respect ties (often called a “shell company”). At least one to withholding taxes: transforming MFI in Ecuador found it useful to buy • What types of payments are subject to with- such a shell company to benefit from grandfathering holding taxes? What withholding rate applies of certain regulatory requirements, such as smaller to each type of payment? minimum capital requirements, than were likely to be imposed on a new start-up company. In India, a num- – Applicable to payments to residents ber of MFIs are pursuing acquisition of or merger (including employees)? with a preexisting nonbanking financial company, – Applicable to cross-border payments? particularly those that already have obtained permis- – Availability of bilateral tax treaty to reduce sion from the Reserve Bank of India to accept public or eliminate withholding tax? deposits. This path is pursued with the belief that the acquisition or merger can be implemented much faster • When and how is an MFI required to remit than obtaining a fresh Non-Banking Financial Com- such withholdings to tax authorities? pany registration from the Reserve Bank of India. • Do you know how the amounts of other taxes— 5. Estimations drawn from various discussions with a payroll taxes, value added taxes, transfer taxes, range of MFIs. capital or property taxes, other—are determined? 6. A recent study by the Council of Microfinance Equity • Have you considered the following compliance Funds (2005) reported that only 7 of the 21 MFI issues: respondents reported policies in place to remunerate • What tax forms are required to be filed? When directors for their board service. A number of institu- tions, however, did report that they reimburse their is each of these forms due? directors for travel, meals, and lodging expenses. For • If taxes are owed, when are tax payments international social investors, these expenses are, of due? course, significant and generally exceed the amount • What are the penalties for missing a filing or of remuneration reporting institutions pay to their payment deadline? directors. A number of investment funds, however, will cover their own direct costs; a few of them have • What recordkeeping requirements are im- separate technical assistance grant facilities to cover posed by local tax authorities? certain direct costs of the MFI. Strategic and Business Planning | 161

7. Adjusted return on equity is calculated by incorporat- Campion, Anita, and Victoria White. 1999. Institutional ing the effects of subsidies, inflation, loan loss provi- Metamorphosis: Transformation of Microfinance NGOs sioning, and other items in an MFI’s net operating into Regulated Financial Institutions. CGAP Occa- income. sional Paper No. 4., Washington, DC. 8. This section was contributed by Deborah Burand. Council of Microfinance Equity Funds. 2005. “The Prac- 9. An MFI might look to several sources for applicable tice of Corporate Governance in Shareholder-Owned tax exemptions. The local tax code is one. If an MFI Microfinance Institutions: Consensus Statement of the is a current grant recipient from a foreign donor Council of Microfinance Equity Funds.” Available at country, another source of tax exemptions can be the http://cmef.com/governancefinal.pdf. bilateral agreement or treaty that governs generally Hesselbein, Frances. 1999. “The Key to Cultural Trans- the donor-recipient relationship between the donor formation.” Leader to Leader 12: 6–7. Available at country and the recipient country. While the plain http://www.pfdf.org/leaderbooks/L2L/spring99/ language of many of these treaties appears to offer fh.html substantial tax havens to MFIs, the scope and dura- Lunde, Shirley. 2001. Using Microfin 3: A Handbook for tion of tax exemptions enjoyed under these treaties Operational Planning and Financial Modeling. often are subject to local tax authorities’ interpreta- CGAP/World Bank, Washington, DC. tions of their treaty obligations. Moreover, once the grant period ends so too does any exemption enjoyed Meshanko, Ron. 1996. “What Should our Mission State- under the treaty. (In some jurisdictions this has caused ment Say?” Available at http://www.nonprofits.org/ MFIs to ask bilateral donors for “no-cost” extensions npofaq/03/21.html. of their grants to prolong their tax-exempt status.) Nyerere, John, Kimanthi Mutua, William F. Steel, Aleke Dondo, and John Kashangaki. 2004. “The Case of K-REP—Nairobi, Kenya.” In “Scaling Up Poverty References and Other Resources Reduction: Case Studies in Microfinance.” CGAP/ World Bank Group Financial Sector Network, Alter, Sutia Kim. 2000. Managing the Double Bottom Washington, DC. Line: A Business Planning Guide for Social Enterprises. Tuller, Lawrence W. 1994. The Small Business Valuation Washington, DC: PACT Publications. Book. Holbrook, MA: Adams Media Corporation.

Chapter 6 The Funding Structure

ne of the key outcomes of the business with credit enhancements such as guarantee mech- planning process is an estimate of the fund- anisms, and some has been provided by interna- Oing required for the regulated institution to tional lenders or international funds capitalized by achieve its operating and outreach goals as a trans- donors. To date, most international lenders issue formed microfinance institution (MFI). Accessing loans denominated in foreign rather than local cur- and structuring this funding is often a new chal- rency, a condition that raises foreign exchange risk lenge for transforming MFIs. Because the tradi- to a level many MFIs are unprepared to face.1 tional microfinance nongovernmental organization The amount of debt that microfinance NGOs (NGO) or project normally starts with some form can access rarely exceeds one or two times their of grant capitalization, such organizations tend to equity base. This can prove to be a significant con- focus in their initial years on the asset side of their straint on an MFI’s ability to rapidly scale up oper- balance sheets—building up the loan portfolio, ations and widen its client base, because growth is procuring the necessary fixed assets to support ultimately limited by the ability to fund an increase operations, and maintaining an adequate supply of in assets. Without access to capital markets, NGO liquid cash. In contrast, the MFI’s liabilities are MFIs must often rely on donor funding to sustain normally relatively small and underdeveloped. For their growth. Relying on donor funds for capital microfinance NGOs that have achieved a level of accumulation places the MFI at the mercy of oner- sustainability, retained earnings may provide some ous bureaucratic hurdles as well as changes in polit- funding, but for the most part, donor funds pro- ical priorities. Funding loan capital needs with vided as grant capital are likely to have been the retained earnings, although helpful, is a slow road most prevalent funding source. to growth. And the amount of local and interna- As the microfinance industry has matured, some tional debt available to fund the loan capital needs microfinance NGOs have been able to increase their of microfinance NGOs has not yet reached a scale liabilities by borrowing from donors, social funds, that can significantly fuel the growth of many commercial banks, and other sources, either on microfinance NGOs. Accordingly, it is no surprise commercial or noncommercial terms. Some of this that the results from a recent CGAP/MIX survey of debt has been provided by local banks, possibly 140 MFIs indicated that MFIs generally perceive

163 164 | Transforming Microfinance Institutions the lack of funds as the greatest constraint to decisions the transforming MFI must make. This growth (CGAP/MIX 2004). As a regulated institu- chapter begins by outlining the various funding tion, the range of funding options available widens sources available to regulated MFIs, then highlights substantially. This potential increased access to cap- the factors to consider when developing a funding ital often initiates the desire of a microfinance NGO strategy. The myriad of financial instruments avail- to consider transformation. able to MFIs is then examined, with examples pro- As regulated financial institutions, MFIs are sub- vided of how other transformed MFIs have incor- ject to ongoing supervision by a regulatory author- porated these instruments into their funding ity, providing depositors, commercial investors, and structures. The chapter concludes with a summary other banks a greater sense of security. As such, the of key findings for optimal leverage that emerge MFI has the potential to leverage its equity by a from this review of various financing strategies. range of multiples more than it can as an NGO. Leverage occurs when an MFI uses its equity base to access debt from external parties. The amount a Funding Sources financial institution can leverage is determined by capital adequacy standards to which they must Transformation from an NGO to a regulated adhere as a condition of their license. According to deposit-taking intermediary allows MFIs to both the capital adequacy requirements set under the diversify and augment their capital funding sources. Basle Convention (the international standard for Capital represents the broad source of funds used regulated financial institutions), an institution’s by financial institutions, including deposits, bor- capital base or equity as a percentage of its risk- rowings, subordinated debt, bonds, private equity, weighted assets should be at least 8 percent. That is, and retained earnings. The term “equity capital” is if a financial institution had U.S.$1 million in a subset of this and refers exclusively to the equity equity, it could support total assets of at least portion of the balance sheet, including share capi- U.S.$12 million (implying at least U.S.$11 million tal, retained earnings, and various reserves. A bal- in debt and other liabilities), depending on the risk ance needs to be established between the amount of classification of its assets. In many countries, how- debt (for example, deposits, commercial bank loans, ever, regulatory bodies impose higher capital ade- private placements, and publicly issued bonds) and quacy standards for MFIs to compensate for the the amount of equity that form the capital structure perceived higher level of risk of microfinance activ- of the transforming or transformed MFI. ities. Thus, regulated MFIs cannot leverage their With transformation (which usually implies the equity base as highly as commercial banks. How- creation of a shareholding company) MFIs gain ever, the ability to leverage the equity base at all access to two important new sources of capital— provides a great advantage for regulated MFIs over private equity and public deposits. unregulated MFIs to fund their portfolio growth As a share company, the equity base is converted and ultimately reach more clients. from one funded by grants to one composed of share The transformation process provides MFIs an capital, retained earnings, and in some cases subor- opportunity to proactively create a new funding dinated debt. As highlighted above, NGOs are typi- structure that will support their vision for the cally limited in their ability to leverage equity. The future. Determining what this structure should look average leverage ratio (debt to equity) among NGO like and the options available (and the pros and cons MFIs that report to the MicroBanking Bulletin of these different options), as well as determining (MBB)2 is 2.2:1 compared to 10:1 among banks in the optimal mix of these different options, are all the reporting sample (The Mix, 2003 benchmarks). The Funding Structure | 165

Table 6.1 Evolution of Funding Sources for Maturing MFIs

Self- Newly Mature Start-up sufficient Mature transformed transformed Funding sources NGO NGO NGO MFI MFI

Stages of growth for maturing MFI

Deposits from public Term deposits XX Demand deposits Xa Xa Debt Commercial debt X X X Subsidized debt X X X Bond offerings X Equity Retained earnings X X X X Donated equity X X X Share capital XX

Source: Author. a. MFIs licensed under legislation specific for microfinance are typically not allowed to offer current accounts, a type of demand deposit that allows the account holder to transact using checks. Such a product is generally only permissible with a commercial bank license.

Not surprisingly, increased leverage correlates with price of its stock. The amount of debt included in a larger portfolio size, which ultimately can enable an company’s capital structure will impact earnings per MFI to improve its return on equity, thus providing share and, consequently, the company’s stock price. the potential to attract additional equity capital. The use of fixed rate instruments (usually debt) to Table 6.1 identifies typical funding sources avail- raise additional capital magnifies the potential return able to an MFI as it matures from a start-up NGO on equity (MCRIL 2005). For example, more debt to a newly transformed financial institution to a in a capital structure (relative to equity) will eventu- mature, regulated financial institution. The propor- ally push up the price of this debt, as lenders raise tion of commercial debt in relation to subsidized their interest rates to respond to the increased risk of debt generally begins to grow as the MFI’s funding lending to a highly leveraged borrower; at the same needs expand beyond what subsidized funders can time, the higher the percentage of debt relative to support. At this stage, however, MFIs tend to con- equity, the greater the leverage, and hence the front limitations in the amount of funding lenders potential for higher returns on equity. are willing to make available, as their debt in rela- However, for most transforming MFIs, capital tion to the equity base begins to exceed funders’ structure planning is about much more than share comfort levels (this usually happens when debt- price maximization. Most MFIs focus on providing to-equity ratios reach 1:1 or 2:1). financial services to a target group at a lower eco- nomic level than traditional clients of commercial Funding Considerations banks. As such, these MFIs seek to advance a “double bottom line”—in addition to achieving Traditional capital planning states that a company financial objectives, they are also intent on meeting should adopt a capital structure that maximizes the development or social objectives (CGAP 2004a). 166 | Transforming Microfinance Institutions

This double bottom line concept is what currently of the organization) and core purpose (the organi- sets most transformed MFIs apart from traditional zation’s reason for being) (Collins and Porras financial institutions. This raises the obvious 2000). It represents the envisioned future of the question—how does the double bottom line influ- organization and, as such, needs to be clearly com- ence the balance between the appropriate amount municated to and understood by both current as of debt and equity? well as prospective stakeholders. In concrete terms, The fundamentals of financial management and as discussed in chapter 3, Planning for Trans- assume that a value-maximizing firm will establish a formation, the MFI management and board need target optimal capital structure and then raise new to be clear about the vision and mission for the capital in a manner that will keep the actual capital organization before they attempt to attract out- structure on target over time (Brigham and siders to share in that vision. Houston 1998). For an MFI seeking to maximize Not surprisingly, many investors in microfinance its double bottom line, this target capital structure share the goal of achieving a double bottom line. will depend on a range of variables, all of which Microfinance investment funds (debt and equity) need to be considered in the transformation are gradually moving toward greater commercial- process. These variables can be grouped into four ization, but very few are purely commercially main categories: oriented.3 Each investor, however, will have his or her own interpretation of this double bottom line • Institutional ideology concept, the clarification of which is the first step in • Business model investor negotiations. (See chapter 7, Ownership • Investor considerations and Governance, for a more thorough discussion of • Regulatory and fiscal environment investors and return objectives.) The choice between local and international Each of these factors needs to be examined in depth investors, for example, is a key strategic decision in any strategic planning exercise. that ultimately plays an important role in the insti- The range of capital models used by transform- tution’s overall funding strategy. This discussion ing MFIs is almost as broad as the number of insti- may be moot if local law does not permit foreign tutions that have transformed. This section, there- ownership of financial institutions. However, where fore, does not provide a recipe for the optimal local law is silent on this question, it is important to capital structure, but instead lays out key factors to ask whether local ownership is an important goal consider. for the key stakeholders of the institution. If so, how much, if any, foreign ownership is acceptable? Although local investors can provide important Institutional Ideology connections to additional sources of local financing, The appropriate capital structure for a transformed they may have limited resources (relative to interna- MFI is ultimately a reflection of the MFI’s institu- tional investment funds). International investors tional ideology. The relationship of debt to equity, may bring sizable resources, both financial and in the type of debt sourced, the characteristics of the the form of expertise, but they may also be looking types of investors that are invited to the table, for returns that justify the perceived country risk. are all influenced by the ideology of the MFI. As What is the right mix? To answer this question, the discussed in more detail in chapter 9, Human pros and cons of different types of investors need to Resources Management, ideology combines an be viewed through the lens of the institution’s own organization’s core values (the guiding principals ideological framework. The Funding Structure | 167

Two additional considerations that affect capital a more flexible range of funding sources, ideally structure planning are (a) the level of institutional longer term and lower cost. priority given to savings mobilization, and (b) man- The funding strategy for a deposit-taking finan- agement’s appetite for risk. For some transformed cial intermediary, however, involves more than just institutions, the introduction of savings products matching terms of assets and liabilities. Liability and the importance given to their mobilization are management itself becomes a key component of an seen as intrinsic to the overall mission of the organ- institution’s funding strategy. Clearly, savings prod- ization, and a core reason for transformation. These uct design (whether savings will be offered, what institutions often develop savings products that are kind of savings products will be offered, average intended to be used by the institution’s target cus- account size, interest rates, term, growth potential, tomer base—generally low-income clients. For oth- and so on) will factor into any funding projections. ers, savings is seen more as one funding source In addition, the type and availability of various among many. These differing perspectives will forms of funding expand with transformation, influence the proportion of additional external bor- allowing for a more discriminating approach to rowings (excluding savings) that will be mobilized. funding decisions. Each funding source will need to Likewise, although regulatory requirements will be evaluated from the perspectives of amount, term, determine the maximum degree of leverage a finan- interest rate, currency, and time and collateral or cial institution can take on, an MFI’s management other credit enhancements required to access it. As and board members will still need to make decisions such, any funding strategy analysis will need to about the ideal amount of leverage based on the evaluate implications for interest rate risk, foreign risk-return trade-off for various types of liability currency risk, and asset-liability term mismatch. options. This will ultimately influence the level of (See chapter 10, Financial Management, for a more volatility and thus the types of liabilities considered detailed discussion of key financial risks and funding acceptable for the MFI’s longer-term funding gap management.) strategy.

Investor Considerations Business Model The capital structure of a regulated MFI is affected The MFI’s business model is another determin- by various issues related to investor demands and ing factor in capital structure planning. The types preferences, including ownership requirements, of financial products the institution plans to offer return expectations, and exit strategies. in the medium to long term—both assets and liabilities—need to be considered. On the asset side, the range of loan sizes and terms anticipated in the Investor ownership requirements. Individual future is an important consideration. As mentioned, investor requirements (or regulatory restrictions) the launch of voluntary savings often expands the for minimum or maximum ownership stakes as well types of clients being served by the MFI and the as the ownership role of the NGO (if applicable) products and services demanded by these clients. affect the capital structure of the regulated institu- With transformation, the popular short-term—four tion. For international investment funds in particu- to six months—working capital loan is often sup- lar, the costs involved in making an investment, plemented by longer-term individual loans, such as including both up-front costs of carrying out due for home improvement, home purchase, or more diligence and ongoing costs of managing the invest- open-ended lines of credit.4 These products need ment, are not insignificant. Thus, most funds will 168 | Transforming Microfinance Institutions have minimum amounts of investment both in Investor return hurdles. Different investors will terms of currency amounts and percentage amounts have different return expectations that will need to they are willing to consider. This can range from be clarified up front. The specific return demanded U.S.$500,000 to U.S.$1 million for some of the by each investor will vary, based on how much risk smaller social investment funds to several millions of can be tolerated and the time horizon of the invest- dollars for the larger funds. The relative size of ment. As discussed in more detail in chapter 7, the investment will also be shaped by the role the Ownership and Governance, many microfinance investor anticipates playing in the new organization. investment managers expect to see returns on Many of the current social investment funds prefer equity of 20–25 percent in their portfolio, which to hold a minority stake, but require a board seat as after devaluation and operating costs, will generate a condition to investing. internal rates of return of around 12–15 percent. As discussed in chapter 5, Strategic and Busi- Scenario analysis exercises that facilitate testing the ness Planning, if the transforming NGO creates a return implications of a range of different debt- new company that becomes the regulated financial equity combinations are important to the planning institution, it transfers all or a portion of its assets process (box 6.1). and liabilities to this company in return for some combination of debt and equity in the new institu- Investor exit requirements. Different investors will tion. The NGO becomes a shareholder of, and likewise have different expectations regarding the more often than not, also a lender to the new insti- term of their investments. Some funds are limited tution. The value of the net assets (assets less liabil- life funds, implying that the fund will in 7 to 10 ities) of the NGO at transformation and the per- years have to sell its shares in various investments to centage of the NGO’s ultimate ownership stake in refund either the initial investor group or make new the new institution are thus two important factors investments. Others may not have a mandated time that need to be incorporated into the capital struc- frame to exit, but will likely have expectations about ture plans. In addition, the nature and focus of the the preferred length of their investment. Each NGO going forward (that is, does it continue with investor’s investment horizon needs to be under- financial operations? does it continue with other stood up front and incorporated into capital struc- nonfinancial operations? does it remain solely a ture planning decisions. In some cases this will trust?) have critical implications for the structure of require a legal analysis to determine if the trans- the debt or equity arrangements and therefore for formed MFI is allowed to buy back its shares from other investors. A going concern, for example, will exiting investors. Some regulators prohibit such likely want access to a steady stream of income, and buybacks, thereby putting the burden of such a thus prefer a certain amount of debt with reliable, possible exit on the other shareholders of the insti- fixed interest payments. A nonoperating trust, on tution or forcing the institution to bring in new the other hand, may be less concerned with realiz- shareholders. (See chapter 7, Ownership and ing short-term income and more interested in Governance, for a more detailed discussion of exit longer-term capital appreciation, thus preferring to strategy.) hold more of its investment in share capital. The future role of the NGO thus needs to be clarified Regulatory and Fiscal Environment early on in the transformation planning process because this and investor ownership requirements A host of legal and regulatory issues can shape the ultimately influence the overall capital structure of form (debt or equity) and amount of financial the institution. sources that an MFI seeks to attract. These include The Funding Structure | 169

Box 6.1 Risk vs. Return

The type of financial instrument is directly related obligations. Those at the front of the line have the to the level of risk involved. This can be seen in the best chance of being repaid, while those at the end order of payments made to creditors and investors of the line (the common equity holders) may receive in the event of the bankruptcy of the company. If little or nothing. The figure below shows a typical the company is wound up (liquidated), the pro- order of payment priority. ceeds from the bankrupt estate are used to pay its

Less risky, lower return Compulsory savings Voluntary savings up to protected amounts Liquidator’s expenses Wages and salaries due Secured lenders Voluntary savings in excess of protected amounts Unsecured lenders in order of seniority Preferred shareholders Common shareholders More risky, higher return

Source: Adapted from the Ugandan MDI Act, Section 73, part 2.

tax considerations, the regulatory framework, and MFI must also consider the relevant tax policies the level of development of capital markets. applicable to the investor—investors will also want to minimize their own tax liability and maximize Tax considerations. Tax law considerations can their return. Withholding taxes on dividend influence the optimal capital structure of a trans- income, for example, may or may not be the same forming or transformed MFI, particularly if the as the taxes on interest income. MFI is subject to profits (income) tax. Differing Table 6.2 shows how it can be tax advantageous tax treatment applied to payments of dividends as to an MFI to fund some of its required capital with opposed to payments of interest may influence an debt rather than equity. It assumes, rather simplisti- MFI’s determination of whether to issue stock cally, that three MFIs have the same gross income (equity) or source debt to raise capital. For exam- and deductible operating expenses, and that the ple, in most countries, for purposes of calculating shareholders of all three MFIs expect an annual net income (gross revenues less deductible return of 25 units. (This example does not address expenses), payment of dividends to shareholders the implications for the investor of different tax is not a deductible expense. In contrast, the pay- treatments for dividend income and interest ment of interest to lenders is normally deductible. income.) MFI A shareholders provided equity only Hence, an MFI may find important tax advantages and receive a dividend of 25 units. MFI B share- by funding a significant amount of its capital needs holders provided a mix of equity and debt and with debt rather than equity.5 Note, however, the receive 10 units of interest and 15 units of dividends. 170 | Transforming Microfinance Institutions

Table 6.2 Tax Implications of Equity and Debt Financing

MFI A MFI B MFI C Gross income 150 150 150 Deductible expenses operating expenses (30) (30) (30) interest payments on shareholder loan 0 (10) (20) Net income—before profit taxes 120 110 100 Profit taxes (assume 30% of net income) (36) (33) (30) Net income after profit taxes 84 77 70 Dividend payment to shareholders (25) (15) (5) Retained earnings 59 62 65

MFI C is much more highly leveraged than either up share capital and certain disclosed reserves. Total MFI A or B. It pays 20 units of interest on its share- capital refers to core capital plus secondary, or holder loan and only 5 units of dividends. MFI C tier 2, capital including loan loss provisions, hybrid ends up with more retained earnings although its capital instruments,6 subordinated debt, and other shareholders received the same amount (25 units) as undisclosed reserves. See chapter 10, Financial the shareholders of MFIs A and B. Management, for a more detailed description of Furthermore, as noted in chapter 5, Strategic regulatory capital. and Business Planning, if an MFI seeks to access In Uganda, for example, the prescribed mini- sources of commercial capital outside its country of mum capital requirement is approximately operation, it needs to consider whether its home U.S.$270,000 (500 million Uganda shillings) for country has any bilateral income tax treaties in place Microfinance Deposit-Taking Institutions (MDIs). that would reduce the rate of withholding taxes that This is substantially lower than commercial banks in would otherwise be imposed on the cross-border Uganda, which are required to have U.S.$2.2 mil- payments that it will make to its equity and debt lion (4 billion Uganda shillings) as minimum capi- holders. tal, and nonbank financial institutions, which are required to have U.S.$550,000 (1 billion Uganda Regulatory framework. The type of license (bank, shillings).7 Capital adequacy requirements, however, nonbank financial institution) the regulated financial are higher for MDIs, requiring core capital of not institution has is an important determinant in capi- less than 15 percent and total capital of not less than tal structure planning. Meeting minimum capital 20 percent of risk-weighted assets. For commercial requirements (the minimum amount of equity need- banks and nonbank financial institutions, core capi- ed to start a financial institution) and capital ade- tal of not less than 8 percent and total capital of not quacy requirements (the amount of equity needed less than 12 percent are required. relative to assets), are fundamental to the funding Although minimum capital requirements cer- strategy planning process. Moreover, the type of tainly provide a starting point for estimating capital capital (core capital and total capital) required to requirements, the anticipated growth projections, meet capital adequacy requirements differs depend- combined with leverage limits (embodied in capital ing on the type of license the financial institution adequacy regulations) will ultimately determine the holds. (core capital, or tier 1 capital, refers to paid- amount of equity needed over time. In Uganda, The Funding Structure | 171 where the stronger MFIs have asset bases in excess sources of medium and long-term financing found of U.S.$5 million, the prescribed minimum capital in many developing countries. República Bolivariana adequacy ratio of 20 percent for MDIs will de Venezuela and Zimbabwe, for example, have undoubtedly require equity bases significantly interest rates so high it is impossible to find higher than the prescribed minimum capital medium-term financing, much less long-term requirement of approximately U.S.$270,000. An (Lopez 2005). In other markets, the investment MDI with U.S.$5 million in risk-weighted assets,8 appetite has yet to be developed, a key factor in for example, would need a minimum of U.S.$1 mil- understanding the risks involved in liquidating an lion in total capital or U.S.$0.75 million in core investment opportunity. In such markets, which capital to be in compliance. typically lack an active public stock exchange and The types of savings products permissible under have very few viable investors looking for invest- the particular regulatory framework selected will ment opportunities, the exit strategy for a microfi- also affect capital structure planning. In many coun- nance investment is problematic. Although various tries, regulated MFIs are permitted to offer time clauses can be included in shareholders’ agreements and nonchecking demand deposits but not current to provide viable exit options for an investor, the accounts. In Uganda, MDIs are prohibited from risk of not being able to redeem an investment is a on-lending compulsory savings that are taken as genuine issue in many countries. a collateral substitute. In Bolivia, the Fondos Financieros Privados (FFPs or private financial funds) likewise cannot directly offer current Funding Structure Options accounts or foreign exchange services. These limita- tions typically translate to lower minimum capital With a target capital structure in mind, an MFI will requirements than for commercial banks, and ulti- need to develop a financing strategy that considers mately affect the range of funding options available the range of funding options available including to an MFI. The inability to offer a client the full deposits, commercial borrowing, and equity as it complement of financial services can negatively develops financial projections and begins to negoti- affect the institution’s ability to capture a certain ate with external funders. As depicted in Table 6.3, market segment. Small or medium businesses seek- funding structures for transformed MFIs tend to ing savings and checking facilities in one institution evolve quite significantly, especially in the first few will be difficult to attract. In addition, in countries years of operating as a regulated financial institution. such as Uganda where the prescribed minimum This section examines the range of funding capital adequacy ratio for MDIs is almost twice that options available to transforming MFIs. While dif- for commercial banks, the need for a greater pro- ferent regulatory environments will permit different portion of higher-priced equity in the institution’s instruments, this section is meant to provide MFI funding structure will also affect the institution’s managers and board members with an understand- overall pricing strategy, and in particular its ability to ing of how these instruments compare with each offer competitive interest rates on savings accounts. other. Transforming MFIs may wish to engage external advisers to help examine the funding Maturity of capital markets. In some countries, options available and determine the ideal funding capital markets are simply too underdeveloped or structure. Annex 6A, Sample Terms of Reference: too shallow to support more sophisticated financial Funding Structure, provides a sample terms of instruments normally used to match risk with reference for a consultancy to assist in developing a return. This is particularly evident in the limited funding structure for a transforming MFI. 172 | Transforming Microfinance Institutions

Table 6.3 Evolution of Funding Structures (percent)

XacBank Banco Los Andes Mibanco (2000) (1995)a (1998) 2002 2004 1999 2004 1999 2004 Demand deposits 32 1537012 Term deposits 22 35 24 43 18 43 Loans from financial institutions 18 33 54 32 28 11 Other liabilities 2287511 Equity 26 15 11 11 49 24

Sources: Superintendency of Banks and Financial Entities of Bolivia (http://www.sbef.gov.bo); Superintendency of Banks and Insurance Companies of Peru (www.sbs.gob.pe); ACCION International network affiliate database, December 31, 2004, quarterly report information; Munhmandah.O, XacBank. Note: Years in parentheses are dates of transformation. a. Reflects date of transformation to FFP. The institution underwent a second transformation in 2005 when it received its commercial bank license. The bank is now known as Banco Los Andes ProCredit.

General Note on Cost of Capital tive funding strategy planning. Although a full cost- ing exercise is beyond the scope of this chapter, The cost of capital, used here to refer to all funding experience has shown that transformation initially sources, is determined by a variety of factors, results in a general increase in the cost of liabilities including interest rates, tax rates, the administrative for the institution as the MFI shifts away from sub- costs of sourcing the funds (particularly relevant for sidized loans to more commercial debt, followed by savings), regulatory restrictions, capital structure an overall decrease once the institution has devel- policy, dividend policy, and investment policy. oped a proven track record and is able to begin Although the interest rates set on externally tapping public deposits. Table 6.4 highlights the accessed debt and the overall tax rates in the coun- downward trend in financial costs evidenced by try are typically beyond the control of an MFI, most some of the more mature Bolivian transformed of these factors are influenced by the institution’s MFIs (those with at least five years experience as own operating, financing, and investment policies, regulated institutions). It is important to note, thus underscoring the importance of more proac-

Table 6.4 Cost of Funds (financial costs as percentage of average balance of savings and debt)

Transformation Bolivian MFIs date 1999 2000 2001 2002 2003 2004 BancoSol 1992 9 9 7 5 5 5 Banco Los Andes 1995a 10 10 9 6 5 5 FFP FIE 1998 10 11 9 7 6 5 FFP PRODEM 1999 n.a. n.a. 8 7 5 5

Source: Web page of Superintendency of Banks and Financial Entities of Bolivia (http://www.sbef.gov.bo). Note: n.a. ϭ not applicable. a. Reflects date of Caja Los Andes’ transformation to FFP. The institution underwent a second transformation in 2005 when it received its commercial bank license (now Banco Los Andes ProCredit). The Funding Structure | 173 however, that these figures do not adjust for the deposits tend to be more sensitive to interest rates administrative costs of mobilizing savings, estimates than demand deposits, and thus give management of which vary significantly, ranging from as low as a degree of control over the amount of time 2 percent to as high as 30 percent of total operating deposits they mobilize. An increase in interest rates costs (de Sousa-Shields and Frankiewicz 2004). on larger time deposits can mobilize needed Transforming MFIs also need to consider the resources relatively quickly, though at a price. (At cost of equity in their cost of funds analysis. For the same time, however, such depositors will be MFIs accustomed to grant capital, the cost of these quick to withdraw their funds if the interest rate funds (in addition to the very real cost of actually decreases, assuming other more lucrative options seeking, negotiating, and accounting for them) has are available.) generally been limited to the cost of inflation. For The choice of the kinds of savings products a institutions capitalized by investor share capital, transformed MFI will offer depends on a wide vari- however, the cost of capital is the rate of return paid ety of factors, including client preferences, compe- to the investors, a rate that will be higher than that tition, costs, and funding resources, among others. demanded by depositors and lenders given the The following provides a brief summary of some of higher risk associated with equity versus debt. In the more popular product offerings: general, equity will thus be the most expensive Demand deposits. Demand deposits (or savings source of funding for a transformed MFI; it will accounts) are fully liquid accounts in which the saver also, however, be the most useful for raising addi- may deposit and withdraw any amount at any time tional sources of funding. with no advance commitment (although there may be charges for each transaction). The saver must Deposits generally maintain a minimum required balance. With transformation to licensed deposit-taking Examples of demand deposit accounts include: institutions, regulated MFIs have the potential to offer new services through the addition of savings • Passbook savings accounts: Clients receive a products. Over the last decade, MFIs have become record book in which their deposits and with- increasingly aware of the importance of voluntary drawals are entered to keep track of individual savings services to meet the needs of poor house- transactions. Such account holders can easily holds. At the same time, the mobilization of volun- deposit money and typically earn some interest tary savings offers MFIs access to a relatively stable income. Most accounts are remunerated at rela- and inexpensive source of funds denominated in tively low rates to compensate for the relatively local currency. However, the challenges and costs high expense of administering them. incurred in carrying out cost-effective savings • Sight deposits: Such accounts do not require a mobilization strategies that respond to different minimum or maximum amount and withdrawals client needs should not be underestimated. In addi- are typically possible without notice. The tion to the challenges inherent in launching any account, however, does not pay interest. The new product, savings mobilization often requires transaction may be made using passbooks, debit MFIs to invest in infrastructure for marketing, sales, cards and ATMs, or point-of-sale devices, or a and service of deposit accounts. (See appendix 1, combination. Sequencing the Introduction of Public Savings in • Current accounts: These accounts are demand Regulated MFIs, for more detailed discussion.) deposit accounts that allow the account holder Savings services are generally offered as either to transact using checks. As noted in table 6.1, demand deposits (accessible anytime) or time the offering of current accounts usually requires deposits (locked in for a specific period). Time a full commercial banking license. 174 | Transforming Microfinance Institutions

Time deposits. Time deposits are savings products in which a client makes one or more deposits that Box 6.2 Mobilizing Savings from cannot be withdrawn for a specified period without the Public a penalty. At the end of the term, the client can Mibanco in Peru and BancoSol in Bolivia are two withdraw the entire amount plus the interest institutions that have implemented successful accrued. The financial institution offers a range of savings programs. At December 31, 2004, 72 per- possible terms and usually pays a higher interest rate cent of Mibanco’s total liabilities were classified the longer the term, although at some point rates as public deposits, representing 71 percent of the tend to decline as the risk of interest rate changes total portfolio. Of these public deposits, 19 per- increases. Because time deposits tend to be larger cent were demand deposits, while the remaining than other types of deposits, have contracted with- 81 percent were time deposits. Mibanco had drawal times, and involve fewer transactions, time 46,170 clients with demand deposit accounts, deposits can provide a significant source of relatively with an average balance of U.S.$361. At BancoSol, public deposits represented 69 percent of total low-cost funds that facilitate asset liability manage- liabilities at December 31, 2004, of which 19 per- ment. This is particularly true if an MFI can attract cent were demand accounts. The bank had 9 large and institutional depositors. 58,622 demand deposit accounts, with an aver- age deposit of U.S.$256. • Certificates of deposit (CDs): A CD is a debt Sources: ACCION International network affiliate database, instrument issued by a bank that locks in interest December 31, 2004, quarterly report information; Curran 2005. for a specific period (six months, one year, five years, for example). Such instruments usually carry penalties for early withdrawal. A number December 2004, 69 percent of BancoSol’s liabilities of transformed institutions have issued CDs were in the form of voluntary deposits (demand and successfully. Most have been issued locally and term deposits), and 27 percent were borrowings tend to be bought by local institutional from other financial institutions. (BancoSol is the investors. In some cases, however, MFIs have oldest transformed MFI, and despite having a com- issued CDs internationally as a way to tap into mercial bank license, BancoSol does not offer the foreign capital markets. The first well-known checking account facilities.) In addition, ACLEDA example of this strategy was BancoSol in Bolivia, Bank in Cambodia, which transformed in 2000 into which issued six-month CDs on the U.S. market a bank specialized in microfinance and again in in 1995. Today, more than 50 percent of 2004 into a full-fledged commercial bank, was BancoSol’s liabilities are in CDs. already funding 47 percent of its assets from public • Programmed savings: Programmed (or contrac- deposits at year-end 2004. Although some of tual) savings plans require clients to deposit a ACLEDA’s depositors are large companies, the fixed amount on a regular schedule. They usually government, and NGOs, the primary users of this pay interest, and can be a popular product for service are small savers (Fernando 2004). Last, families trying to save for a large purchase—a XacBank in Mongolia, which transformed into a home, school fees, or a special occasion, such as commercial bank and started mobilizing deposits in a marriage. 2002, was financing approximately 58 percent of its assets through public savings by the end of that Experience to date has shown that as trans- same year. formed institutions mature, deposits as a percentage In addition to deposits making up a large per- of funding liabilities increases (see box 6.2). As of centage of overall liabilities funding, transformed The Funding Structure | 175

Table 6.5 Deposits from Public as Percentage of Total Loan Portfolio

Regulated MFI (transformation year) Country 1999 2000 2001 2002 2003 2004 BancoSol (1992) Bolivia 68 73 77 79 78 76 Banco Los Andes ProCredit Bolivia 30 30 41 54 60 63 FFP FIE (1998) Bolivia 50 53 41 49 50 43 FFP PRODEM (1999) Bolivia n.a. 75 78 77 79 71 Banco ProCredit El Salvador El Salvador n.a. 50 47 51 53 68 Mibanco (1998) Peru 26 25 43 46 59 68 K-Rep Bank (2000) Kenya n.a. 74 55 69 75 65 ACLEDA Bank (2001, 2004)c Cambodia n.a. n.a. 9 21 32 48 CARD Rural Bank (2002) Philippines 51 60 55 36 45 72

Source: Superintendency of Banks and Financial Entities of Bolivia (http://www.sbef.gov.bo); Superintendency of Banks and Insurance Companies of Peru (www.sbs.gob.pe); ACCION International network affiliate database, years 2000–04 quarterly report information; CARD Rural Bank Annual Reports (1999–2003); the Microfinance Information eXchange (http://www.themix.org). Note: n.a. ϭ Not applicable. a. In early 2005, FFP Caja Los Andes was converted into a commercial bank and renamed Banco Los Andes ProCredit. b. In June 2004, Financiera Calpiá was converted into a full-service bank and renamed Banco ProCredit El Salvador. c. In December 2003, ACLEDA Bank was issued a full commercial banking license, after operating for over three years as a Specialized Bank.

MFIs increasingly rely on deposit taking to fund have had a solid reputation in the marketplace, the their loan portfolios as is evident in table 6.5. newly regulated institution should not expect this to translate into the public confidence needed for Time deposits versus demand deposits. Although successful savings mobilization. However, this the figures in table 6.5 point to a general trend varies depending on the context in which the MFI among regulated institutions toward using public is operating. If there are no other options, or if the deposits to finance an increasing percentage of their positioning process during the transformation is loan portfolios, these deposits have tended to be handled exceptionally well, savers may readily come time deposits captured from institutions or related to the new institution. Furthermore, as mentioned parties rather than the public at large. Very few above, the particular regulatory framework under transformed institutions have mobilized significant which the MFI is licensed may limit the types of demand deposits to fund their portfolios. deposits the institution can offer, which may limit Many transformed MFIs look first to capture the uptake of services by the public. time deposits, although some may start by offering Finally, there are significant cost implications various liquid and semiliquid services to their exist- with mobilizing large numbers of small deposits, ing borrowing customer base. Others start by try- compared to a smaller number of larger and longer- ing to offer time deposits to institutions such as term deposits. Although a number of transformed local medium to large corporations or donor agen- institutions have initially been able to mobilize a cies that might have excess liquidity that needs to sizable amount of institutional savings10 (often be banked. Often, members of the public are hesi- referred to as the “Robin Hood” strategy, whereby tant to place their hard-earned savings with a new savings are mobilized from higher-income commu- institution that has yet to prove itself—even though nities and on-lent to lower-income clients), such the parent NGO of a newly transformed MFI may depositors tend to be more interest rate sensitive 176 | Transforming Microfinance Institutions than smaller, individual microsavers seeking con- possible conversion of debt into equity is estab- venience and safety. Mobilizing microsavers tends lished up front and spelled out clearly in the loan to take time as well as large investments in market- documentation—such as a convertible debt instru- ing and infrastructure to achieve a significant level ment, whereby the financial terms (for example, of outreach. conversion ratio or price) and trigger events (condi- Deposit services constitute an important part of tions precedent to a conversion into equity) for con- the complete relationship most regulated financial version are described in detail. In other cases, the institutions aim to establish with their clients. financial terms of the loan are developed to function Although safety and access are key determinants for as a quasi-equity–quasi-debt instrument to permit most microsavers, as competition increases, MFIs the lender to engage in a form of profit sharing with may be forced to offer deposit services at more the borrower. This, for example, was one of the competitive interest rates. motivations behind an investment company formed by the International Finance Corporation (IFC) and FINCA International to invest in FINCA’s Commercial Borrowings operations in the Kyrgyz Republic. This investment Although mobilizing savings may be important company (now called FMCC) invests in “participa- in the long run to satisfy both the clients and finan- tions” in FMCC, which, although held on the cial needs of the MFI (such as a more stable and books of FMCC as debt, allow the investment com- lower-cost source of funds), commercial borrowings pany to share in the profitability of FMCC’s assets can offer expedient access to large volumes of funds. in lieu of more conventional interest payments. The Unlike savings mobilization, which requires invest- return is based on a formula that considers FMCC’s ment in infrastructure for marketing, sales, and ser- return on assets and then allocates to the participa- vice, accessing commercial debt in the private and tions a relative share of that return. public markets can be initiated without significant Seeking commercial loans (if possible) in the operational changes or costs. This assumes, however, lead-up to a transformation results in at least two relatively strong financial performance of the MFI as other important, although sometimes overlooked, well as the existence of available sources of financing benefits. First, leveraging the assets of a transform- to the MFI. Establishing funding relationships with ing institution before the actual transformation may other financial institutions and financial markets is an significantly improve the return on equity of the important aspect of determining the funding struc- transforming institution, thereby attracting a ture of a transformed MFI and a crucial aspect of greater number of potential equity investors. Sec- liability management. ond, borrowing commercially offers managers of a This section examines some of the key debt transforming institution the opportunity to begin instruments used by transforming and transformed managing the liability side of the MFI’s balance MFIs to tap into a broad range of debt financing. sheet and setting up an asset-liability management function. Managing interest rate risk and liquidity Pretransformation debt. In the period leading up risk are important skills to master before engaging to transformation, many MFIs purposely seek to in mobilizing and intermediating deposits from the borrow from investors who express interest in public. Borrowing commercially offers managers potentially taking an equity stake in the transformed valuable exposure to these issues before public institution. These “relationship-motivated” bor- deposits are put at risk. (See chapter 10, Financial rowings can act as a sort of courtship, allowing Management for more information.) both the lender and the borrowing MFI to get to However, although commercial borrowing know each other. Sometimes the likelihood of the before transforming may make enormous practical The Funding Structure | 177 sense, such borrowings may complicate the trans- Accordingly, for MFIs considering both private formation process unless lender-borrower relations and public markets as possible sources of commer- are well managed. As a general rule, any medium- cial borrowing, the following general factors should to long-term borrowing relationship initiated with- be evaluated: in 24 to 36 months of the scheduled legal transfor- mation should involve an in-depth discussion of the • Business terms (pricing, tenor, collateral, borrower’s transformation plans with the potential covenants, grace period) lender. Care should be taken to negotiate loan • Liquidity of debt instrument (extent to which agreements that are flexible enough to accommo- debt instrument can be freely resold to ideally, a date the likely change in legal form (and ownership) broad group of potential buyers) as a result of transformation.11 And at the time of • Disclosure requirements transformation, the MFI will need to seek consent • Market visibility (typically in writing) from each of its existing • Debt management opportunities (possibility of lenders to the legal transformation and, if applica- restructuring, getting covenant waivers) ble, the transfer of the debt. • Speed and transaction costs of accessing debt • Documentation requirements Choosing private finance or public finance. A • Legal liability concerns preliminary question when developing a funding structure with commercial debt, although not one All of these factors are interrelated. For example, often asked by borrowing MFIs, is whether to the more sophisticated the lender or investor, the tap private (such as commercial bank loans and pri- less disclosure is required. The less disclosure vate placements) or public markets (such as public required, the less liquid the asset and, finally, the bond offerings). In part, this question is rarely less liquid the asset, the higher the interest rate. If asked because the public debt market has generally considered on a continuum, private financing—in not been available to MFIs, transformed or not. particular, commercial bank loans, which require However, in recent years the industry has witnessed the least amount of disclosure and are among the a few of these transactions, such as Mibanco’s pub- least liquid of all debt issuances—would be more lic offerings in 2002 and 2003. (See annex 6B, expensive than public financing. Additional Information on Microfinance Bond As highlighted in table 6.6, both markets have Offerings, for more information.) their advantages and disadvantages. Transforming

Table 6.6 Advantages and Disadvantages of Private and Public Finance

Advantages Disadvantages Private market • Faster • More expensive • Less disclosure than in a public offering • Contains more restrictive covenants • Less legal liability risk • Offers the MFI less market visibility than a • Easier to restructure or get covenant public offering. waivers if necessary • More accessible, historically, for MFIs Public market • More liquidity (more easily traded among • Disclosure requirements more onerous investors) • Legal liability risk greater • Cheaper (price) • Can be slower to issue • Greater market visibility • More difficult to restructure or renegoti- ate terms 178 | Transforming Microfinance Institutions

MFIs will need to evaluate their commercial bor- • Local foundations: At the local level, a number rowing options in light of these factors. of countries have private foundations that have been established, often by donors, to promote Term loans and lines of credit. Two of the more the micro or small enterprise sector. Such organ- common forms of commercial borrowing are basic izations are usually small and thus do not often term loans and lines of credit. Sometimes loans are provide a significant amount of funding over the credit-enhanced, whereby a third party provides long term; however, they can provide access to some form of guarantee or collateral to make them relatively low cost funds. more accessible. • Local governments: Government agencies inter- Generally less common than loans, credit lines ested in facilitating economic development have can constitute a significant source of financing for also made available loan facilities or guarantees MFIs and can also prove to be an important tool for to assist MFIs to access local sources of funds. contingency planning should the transformed insti- These facilities encourage banks that might oth- tution find itself in an unexpected liquidity crunch.12 erwise not see business potential in microfinance Credit lines do not appear as a liability unless they to consider wholesaling funds to MFIs. In some are drawn upon. A variation of a line of credit is the cases, guarantees from donor agencies or gov- revolving line of credit. Under the terms of a revolv- ernments have helped reduce the amount of cash ing line of credit, the borrower can borrow and collateral necessary to be pledged by the bor- repay repeatedly, up to the limit of the revolving line rowing MFI. of credit. Banks typically charge a commitment fee • Specialized international funds: These funds, for this option, which is applied in lieu of interest to such as Deutsche Bank Microcredit Development the amount of funds that it has committed but that Fund, Dexia Blue Orchard Micro-Credit Fund, the borrower has not accessed. A revolving line of Hivos-Triodos Foundation, OikoCredit, Novib, credit is particularly useful to MFIs that experience and ResponsAbility, offer loans to MFIs at close to seasonality in their loan capital needs because it market interest rates. Their risk profiles largely allows them to repay unused amounts when they reflect the risk profiles of the investors in the funds, have excess cash but then borrow again when cash ranging from commercial or private investors requirements increase. In some countries, however, (Dexia Micro-Credit Fund) to donors (Deutsche such as Tanzania, revolving lines of credit can be Bank MC Development Fund). Although very difficult to find because local banks have not devel- few of the funds are fully commercial, most use a oped the technology to manage them. commercial approach to investment analysis and Loans and lines of credit can come from a myriad monitoring. They tend to take greater risks and of sources,13 including local foundations, interna- accept lower return, however, than investors that tional funds specializing in microfinance, local gov- purely maximize profit (CGAP 2005). ernments, international financial institutions (such Loans from these funds are typically made in as multilateral agencies or development banks), and foreign currency and thus need to be evaluated commercial banks. Although the characteristics of closely for foreign exchange risk and who ulti- these types of funders, which in general provide mately takes this risk. Such foreign currency both debt and equity financing, are explored in loans can create adverse foreign exchange posi- more detail in chapter 7, Ownership and Gover- tions for the institutions, namely the mismatch nance, a short analysis of the availability, pricing, of foreign currency liabilities and local currency– and term of the types of debt they provide is out- denominated assets. Although many specialized lined below. laws aimed at deposit-taking MFIs prohibit them The Funding Structure | 179 from engaging in foreign exchange transactions, strengths and weaknesses of the institution. As this prohibition does not always apply to bor- such, the rating often serves more than just the rowing in foreign currency.14 To mitigate this purpose of meeting lender requirements. Howev- risk, some borrowing MFIs use the proceeds of er, the effort involved in preparing for a rating these loans as cash collateral to secure local loans should not be underestimated. The level of detail or lines of credit denominated in local currency. and thoroughness applied by a rating agency is Although this kind of “back-to-back loan” struc- undoubtedly significantly more than that applied ture can partially limit the foreign exchange risk in a typical donor assessment. It is suggested that that arises when borrowing foreign currency but MFIs carefully review the various publicly lending local currency, the MFI effectively pays available rating reports as one step in preparing twice for the funds—once to its international for the rating exercise.16 lender and once to its local lender (the interest • International financial institutions: The invest- paid by the local lender on the cash collateral ment arms of bilateral and multilateral devel- provided by the MFI is often minimal). In addi- opment agencies, such as IFC, Germany’s tion, the MFI takes on the credit risk of the local Kreditanstalt fur Wiederaufbau (KfW), or IDB, bank where the deposit is located as well as the can provide sizable loan capital at relatively com- country transfer risk—the risk that the hard cur- petitive rates, though typically in hard currency. rency may be blocked from leaving the country MFIs, however, need to be aware that the to repay the international lender due to central bureaucratic hurdles in these agencies can add bank restrictions or national debt rescheduling. significant delays to accessing these funds. In A recent Consultative Group to Assist the Poor spite of this, the majority of direct foreign (CGAP) Focus Note highlighted that although investment—debt and equity—in microfinance many MFIs are taking on hard currency debt (U.S.$648 million, or 56 percent), however, con- because the interest rates appear lower in nomi- tinues to comes from these institutions (CGAP nal terms, they are not factoring in the significant 2005). When investments in microfinance by mul- foreign exchange risk they are creating. “Of the tilateral agencies, bilateral agencies, and govern- 105 MFIs in the survey that reported foreign ment programs are aggregated, the public sector debt, only 25 fully hedged their currency risk” finances at least 75 percent of all foreign capital (CGAP 2005, p. 11). Although a certain level of investment in microfinance (CGAP 2005). currency exposure may be manageable, MFIs • Commercial banks: Local or international com- should have very clear guidelines for managing mercial banks can provide a key source for both their foreign exchange gap. term loans and lines of credit. Transformation Often as a condition of borrowing, some inter- into a share company, with investor capital at national lenders require prospective borrowing risk, generally provides banks a greater sense of MFIs to be rated by a microfinance specialized comfort in extending financing. In addition, rating agency. The Inter-American Development depending on the particular regulatory frame- Bank (IDB) and CGAP offer matching grants to work under which the MFI has transformed, MFIs to help cover these costs. As of October transformation can bring MFIs access to the 2005, 19 rating agencies had been approved for interbank market in the country. This market CGAP matching grant eligibility.15 In addition to offers financial institutions access to relatively satisfying the requirement of the lender, ratings short-term funding sources. provide useful information for the management To date, most commercial bank loans to MFIs and board of the transforming MFI about the have been structured as one lending bank to one 180 | Transforming Microfinance Institutions

borrowing MFI (often called single bank loans), debt (bank loans and all other debt) has been paid although the emergence of syndicates of lending off. Due to its higher risk, such debt typically carries banks coordinated by an agent bank (often called a higher interest rate. syndicated loans), seems probable as commercial Because of the nature of subordinated debt, banks and other lenders attempt to share risks central banks often permit its inclusion in calculat- and experiences in lending to MFIs. ing an institution’s supplementary (tier 2) capital Documentation for a commercial bank loan (but not in the core capital, or tier 1, calculation). typically includes a credit agreement, possibly The portion of subordinated debt that can be with an attached promissory note. Some micro- included in the capital adequacy calculation is finance investment funds, particularly those often a function of the term (final maturity) of the funded by European investors, document their debt. In Uganda, for example, MDIs can include loans as stand-alone promissory notes. As well, 100 percent of the face value of any subordinated some local commercial banks use loan documen- debt in their supplementary capital calculation tation in the form of a note (particularly for over- (the value of which, however, is limited to 50 per- draft facilities) rather than a credit agreement. cent of the face value of tier 1 capital) as long as the debt has at least five years remaining until Subordinated and convertible debt. The term sub- maturity. Once the debt reaches the five-year term, ordinate means “below” or “inferior to.” In the it loses 20 percent of its face value on an annual event of bankruptcy, liquidation, or reorganization, basis. See table 6.7 for an example of a relevant subordinated debt can only claim assets after senior calculation.

Table 6.7 Simplified Example of Capital Adequacy Calculation with Subordinated Debt

Total value (thousands) Year 1 Year 2 Year 3 Year 4 Year 5 Tier 1 Common shares 300.0 300.0 300.0 300.0 300.0 300.0 Retained earnings 30.0 45.0 65.0 85.0 110.0 140.0 Total Tier 1 capital 330.0 345.0 365.0 385.0 410.0 440.0

Tier 2 Subordinated debt Book valuea 500.0 500.0 500.0 500.0 500.0 0 A. Value with 20% 400.0 300.0 200.0 100.0 0 annual deduction B. Max. allowed: 50% of 165.0 172.5 182.5 192.5 205.0 220.0 Tier 1 Value for Tier 2 calculation 172.5 182.5 192.5 100.0 0 (greater of A or B) Total capital 517.5 547.5 577.5 510.0 440.0 Risk-weighted assets (RWA) 1,000.0 1,500.0 1,700.0 2,000.0 2,300.0 Tier 1/RWA (percent) 35 24 23 21 19 Total capital/RWA (percent) 52 37 34 26 19

Source: Author. a. Example assumes subordinated debt contract expires in year five. The Funding Structure | 181

for International Development (USAID), U.S. reg- Box 6.3 K-Rep Convertible Income ulations incorporated by reference into USAID Notes grant agreements will also be relevant.17 “As part of the asset and liability transfer from Before pledging a loan portfolio or any MFI the NGO to the new bank, a portion of the NGO’s asset, including establishing a cash collateral net worth was invested in convertible income account as part of a back-to-back loan structure, notes. This long-term debt instrument resembles MFI management should ensure its lawyers carry equity in that it does not have a fixed return out legal due diligence of its existing credit agree- and is only retired when all shareholders agree ments, as well as engage in strategic thinking about to retire it or when it is converted into equity; it future borrowings. With respect to any existing does not have a predetermined term. The income credit agreements, the MFI should note if there are notes generate returns only when dividends are any “negative pledge clauses.” This is a clause, often declared, and appreciate through retained earn- found in unsecured credit agreements, whereby the ings. This mechanism allows K-Rep automatic borrower agrees not to pledge its assets (or not to access to additional funds to maintain its owner- pledge more than an agreed amount of its assets, ship percentage if needed.” thereby leaving room for a possible future pledge of Source: Campion and White 1999, p. 56. some lesser amount of assets). Once a negative pledge clause has been agreed with one borrower, it Subordinated debt instruments are also often can become very difficult to provide a significant convertible into equity, allowing investors flexibility pledge of assets to future lenders without first based on estimated returns (box 6.3). Although returning to that lender with a request for a waiver convertible debt usually carries a lower interest rate of the negative pledge clause. Typically, the original than nonconvertible debt, convertible debt offers lender will, at that point, require a commensurate investors a chance to participate in the profitability amount of pledged assets for its loan as well. of the MFI in exchange for the lower rate. (In some With respect to future borrowings, it is also environments, however, having an option to con- important to recognize that once a pledge of assets vert debt into equity limits the debt’s qualification has been made to one lender, it is unlikely that as tier 2 capital.) (See chapter 7, Ownership and many future lenders will be content with unsecured Governance, for a detailed discussion of subordi- loans because they effectively will stand behind the nated and convertible debt.) secured lender should there be any repayment problems. This race for assets to pledge, in and of Legal issues in accessing commercial debt. Given itself, can reduce the overall amount of borrowings the overwhelming dominance of the loan portfolio that can be undertaken in the future because even- in an MFI’s asset structure, the legal authority of an tually the MFI will run out of assets to pledge. MFI to pledge its loan portfolio as collateral is par- Hence, some borrowing MFIs have consciously ticularly relevant when accessing commercial debt. decided to pay a higher interest rate for unsecured The ability of an MFI to do so depends on the loans rather than to start borrowing, albeit more pledge law of the jurisdiction where the MFI’s cheaply, on a secured basis. assets are located. Additionally, if an MFI has been A second legal question commonly posed by a recipient of donor grants, underlying grant agree- potential lenders is whether the MFI is legally ments may limit the institution’s ability to pledge authorized to borrow and on-lend the proceeds of grant-funded assets without grantor approval. If the such borrowings to its clients. This can be a difficult donor is a bilateral agency such as the U.S. Agency question to answer in some jurisdictions due to a 182 | Transforming Microfinance Institutions lack of clarity in local law. Some countries have funds, and foundations. In many countries sought to address this issue in the specialized laws around the world, securities laws allow borrow- or regulations that are being adopted to support ers (issuers of these privately placed notes) to the microfinance industry. In the Kyrgyz Republic, avoid normal securities registration requirements for example, the question of legal authority to bor- because the debt being issued is offered to only row and on-lend is directly addressed in the special- a small group of sophisticated investors. ized microfinance law that was adopted in 2002.18 Documentation for a private placement gen- erally includes a stock or note purchase agree- Bonds. Bonds offer an investment opportunity to ment, and a private placement memorandum investors willing to take more risk than with a sim- (a form of a disclosure document about the ple loan, but less risk than taking an equity stake. issuer). A number of legal restrictions specified in Bonds are a form of loan agreement under which a the documentation limit the sale and resale of borrower agrees to make payments of interest and privately placed notes (including time limits that principal on specific dates to the holders of the require buyers to hold the notes for a specified bond. Differences in contractual provisions and period before reselling). the underlying strength of the company backing the The first private bond issuances in microfi- bond lead to major differences in bonds’ risks, nance were made by BancoSol in 1996 and 1997 prices, and expected returns (Brigham and Houston for a total of U.S.$5 million. Both of these were 1998). MFIs looking to place bonds will need to private placements and both were backed 50 per- consider both internal and external factors in their cent by a guarantee from USAID and held 720- pricing. They will need to match the coupon inter- day maturity terms.19 Since then, a few other est rate (the stated annual rate of interest on the MFIs have made private placements. Comparta- bond) and the term with their own needs—both mos in Mexico, for example, decided to first sub- what they can afford as well as the strategic needs of ject itself to Mexico’s securities regulatory the company. In addition, they will need to have a authority rather than bank regulatory authorities clear understanding of the pricing and terms for when it opted to issue debt securities in the other similar bond issuances in the market. Bonds Mexican capital market rather than transform to are offered either to a select group of potential a bank to offer deposit-taking services to the investors (private placement) or made publicly avail- public.20 Compartamos has issued and placed able and thus evaluated by the financial markets in four tranches of debt, the first three of which terms of yield versus risk (public offering). The lim- were private placements: the first in 2002 for 100 ited market for private placements means higher million Mexican pesos (U.S.$10 million), the costs than public placements, due to a more limited second and third in 2003 for 50 million Mexican base of potential buyers, higher perceived risks, and pesos (U.S.$5 million) each. limited secondary markets (Lopez 2005). • Public bond offerings: A registered public bond offering has the broadest range of possible • Private bond placements: Private bond place- investors of all the forms of debt financing dis- ments offer MFIs an opportunity to tap a cussed here. Because of the presumed lack of broader range of investors than straight loans sophistication of public investors in registered from commercial banks, though reaching a nar- public offerings, the securities laws of many rower market than public offerings, discussed countries require the issuer to register the offer below. A private placement is debt that is sold of securities with a national securities regulatory directly to institutional investors, such as banks, authority before making public offers and sales. mutual funds, insurance companies, pension These registration requirements impose a high The Funding Structure | 183 level of disclosure responsibility upon the issuer. provide corporate documents, annual reports, Documentation typically includes an indenture and financial statements to the exchange on (a formal agreement between the issuer of a an ongoing basis. Documentation used in bond and the bondholders), an underwriting Eurobond offerings typically includes an invita- agreement (the agreement between the issuer tion telex, indenture or fiscal agency agreement, and the lead underwriter of the syndicate, which subscription or underwriting agreement, agree- makes explicit the public offering price, the ment among managers and selling group, and underwriting spread, the net proceeds to the offering circular (disclosure documentation). issuer, and the settlement date), an agreement among the underwriters, and a prospectus (dis- Bond placements bring challenges. With the closure document). exception of the BancoSol placements and some Public bond offerings are a relatively new phe- bonds recently announced, most bond issuances seen nomenon in the microfinance industry and have in the microfinance industry to date have been made been largely limited to Latin America. Mibanco locally. As with foreign credit lines, foreign exchange in Peru launched a 20 million Peruvian nuevos risk continues to present hurdles to international soles (U.S.$5.8 million) public bond in 2002, foreign currency placements. In addition, although then again for the same amount in 2003, fol- private placements can be made in a range of operat- lowed by a U.S.$2.9 million bond later in 2003. ing environments, public bond issuance typically (See annex 6B, Additional Information for requires the approval of the country’s securities Microfinance Bond Offerings, for more detail on exchange or banking regulators, or both, depending this transaction as well as more information on on the particular regulatory environment. Further- bonds and securitization.) In Compartamos’ more, successful bond issuance requires a relatively case, a public offering was pursued after the deep financial market and well-placed brokerage three private placements discussed above. A support, not always readily available in many devel- bond issuance for U.S.$50 million was approved oping markets. In many countries where MFIs oper- in 2004 and the first tranche in the amount of ate, the capital markets are simply not sufficiently U.S.$19 million was issued soon thereafter, tar- developed for this kind of debt product. geting local institutional investors. A 34 percent Moreover, taking an MFI to the capital markets guarantee from the IFC enabled the five-year requires long and detailed planning. Two key steps bonds to receive a AA rating by the local affiliates in the process are the completion of an external of Standard & Poor’s and Fitch Ratings. rating and the development of investor prospectus Debt issued in the public market can take the materials. For publicly traded bonds, a rating by form of Eurobonds or registered public offer- one of the specialized microfinance rating agencies ings. Eurobonds are public offerings of debt will not satisfy the broader investor base that typi- securities outside the United States that are not cally invests in bonds. Accordingly, issuers usually registered with the U.S. Securities and Exchange turn to one of the three major global rating agen- Commission or any other national securities cies: Moody’s Investors Service, Standard & Poor’s regulatory authority. Often this type of bond is Corporation, and Fitch Investor Services. issued to foreign investors outside the country of In Mibanco’s case, for example, the bank had to the issuer. Eurobonds are listed on either the obtain two ratings to meet Peruvian regulatory London or Luxembourg securities exchange. requirements. The local agencies—Equilibrium and These listings impose certain requirements on Class & Asociados—rated the first bond issue AA, the issuer—such as to file an offering circular qualifying Mibanco’s paper for purchase by the reg- with the securities exchange and undertake to ulated pension funds (Conger 2003). A road show 184 | Transforming Microfinance Institutions was then organized to present Mibanco and the to equity investors. There are various options for characteristics of the bond issue to potential buyers. structuring these shares, including issuing common As Mibanco’s first bond issuance, this initial offer- stock and preferred shares. Common stock repre- ing was only slightly oversubscribed and the price at sents an ownership interest in an institution, but to 12 percent (690 basis points above the corporate the typical investor, a share of common stock entitles interest rate for low-income bank clients) was con- the owner to the following: sidered relatively high (Lopez 2005). Mibanco’s third bond issuance, in 2003, however, reflected a • Receive dividends if the company has earnings significant change in market perception: the third out of which dividends can be paid, and only if issuance was oversubscribed by 70 percent and the board, with shareholder approval, chooses to obtained a yield of 5.75 percent. pay dividends rather than retain and reinvest all Although bonds can help extend the average the earnings. Whereas a bond contains a promise term of an MFI’s liability structure, they do tend to to pay interest, common stock provides no such require a relatively large amount of management promise. time as well as incur significant legal expenses. As a • Sell the shares or a portion thereof at some future general rule, issuing bonds will also subject the MFI date, perhaps at a price greater than the purchase to some form of securities regulation, particularly if price although as previously mentioned, there it is issuing in a local capital market (as opposed to are currently limited secondary markets for MFI a private placement or Eurobond offering). This shares; as well, the sale of shares could give rise kind of regulation is different from the regulation to capital gains or losses depending on the valu- that bank supervisory authorities impose. The goal ations assigned to the shares when bought and of securities regulation is aimed at transparency and when sold, which could trigger a tax liability. information sharing with the view that the market will then discipline the issuer in response to the Most share offerings of transformed MFIs are for information it receives. Stiff financial and possibly common stock, although there have been a few even criminal penalties may be exacted on the issuer cases where preferred shares have also been offered. and its officers for inadequate or misleading disclo- Preferred stock is a hybrid—it is similar to bonds in sure about an issuer’s financial condition. some respects and to common stock in others (box 6.4). Like bonds, preferred stock has a par value and a fixed amount of dividends or a fixed for- Equity Capital mula for determining the amount of dividends that The common equity portion of a transformed insti- accrue to the preferred stock, which must be paid tution’s capital is composed of two principal before dividends can be paid on the common stock. accounts: retained earnings and shareholder’s equity. However, if the preferred dividend is not earned, The retained earnings account is built up over time the directors can omit it without forcing the com- as the institution reinvests a portion of its net income pany into bankruptcy. In addition, preferred stock back into the company, rather than paying it all out rarely carries the same voting rights as common in dividends. The shareholder’s equity arises from stock, because it is viewed as more akin to debt the issuance of shares in exchange for capital. than equity. Whether preferred shares are treated Bank regulators usually require regulated, as debt or equity for purposes of calculating capital deposit-taking institutions to be formed as compa- adequacy ratios depends on their characteristics. nies where ownership is evidenced by shares. There- According to the Basle guidelines, preferred shares fore, most transformations involve the establishment can be included as core (tier 1) capital if they are of a new share company and the issuance of shares perpetual (have no maturity date on which they The Funding Structure | 185

increases the risk of the investment to the owners, Box 6.4 Mibanco Issues Preferred thus requiring an even greater return to match Shares to CAF this risk. As with many aspects of transformation, The Corporacion Andina de Fomento (CAF), a negotiations with equity investors and with lenders multilateral financial institution, holds 3.82 per- become somewhat iterative as investors are secured cent of Mibanco. Its shared ownership is struc- and share price finalized (and the amount of invest- tured as nonvoting preferred shares. The pre- ment to be received is known) while at the same ferred dividend is the highest of the weighted time debt capital is negotiated and offers secured. average annual interest rate in foreign currency (See chapter 7, Ownership and Governance, for a paid by the three largest banks in the Peruvian detailed discussion of shareholder and equity banking system and the common dividend. The financing.) How it all looks at the end may not be dividend must be distributed when there is dis- similar to how the transforming MFI envisioned it tributable net income, otherwise it accumulates. in the original draft of the business plan. Source: Mibanco’s 2004 Annual Report, p. 64. Legal issues in accessing equity capital. An MFI’s legal authority to conduct microfinance business is must be repaid) and are noncumulative (if a divi- likely to be questioned several times in several dif- dend is forgone in a given year, the shareholders do ferent forms over the course of investor negotia- not have the right to claim the skipped dividend in tions. The question may first arise in connection future years). with due diligence conducted by the potential Whether the regulated institution’s stock is struc- investor. It may then be raised in the documenta- tured as common or preferred, determining a value tion that evidences the proposed loan or invest- for these shares can be particularly challenging. ment, often in the form of a representation and Shareholders investing their own risk capital look for warranty in a loan agreement or stock purchase a return (through both capital appreciation and div- agreement whereby the MFI is asked to state that it idend payout) that matches the risk of their invest- has all governmental authorizations necessary to ment. Although some socially responsible investors conduct its business. Local counsel also may be may be more patient and less demanding of this asked to confirm the accuracy of this representation return, the realities of political instability; currency in its legal opinion. devaluations; and burdensome tax, reporting, and It should not be surprising that the lack of a holding period requirements for the repatriation of straightforward answer to this question can have a funds (not uncommon in many developing coun- chilling effect on even the most enthusiastic of tries), create MFI risk profiles that will only be investors. Unfortunately, however, due to ambigui- appealing if matched by impressive returns. ties in local law, sometimes it may be very difficult For the purpose of this chapter, which is to for an MFI to give a clear answer. Indeed, one value provide information to help a transforming MFI of transforming into a regulated, deposit-taking determine the appropriate funding structure, it is financial intermediary, according to some investors, important to understand that the agreed on share is that the licensing and registration process of a price will influence the amount of equity, and thus transformed institution makes clear the institution’s the amount of debt, an MFI will need or can carry. legal authority to conduct its microfinance business. Thus the ideal funding structure is influenced in Although potential lenders may focus on donor- large part by the amount at which shares are valued. imposed prohibitions about the pledging of donor- Financing with more debt increases the expected funded assets, potential equity investors are likely to rate of return for an investment, but debt also be more concerned with whether the MFI in which 186 | Transforming Microfinance Institutions they are about to invest actually owns its assets. Put Given the typical characteristics of microfinance, differently, it is not unusual for potential equity such as the volatility of the loans (usually short-term investors to ask for some form of comfort, either in and unsecured), regulators have argued that MFIs writing or otherwise, that former or current donors need to maintain a higher proportion of capital will not exert claims of ownership over the assets of relative to their risk-weighted assets than commer- the transformed institution. In one case in Kenya, cial banks. They argue that the traditional commer- however, several donors were reluctant to state in cial bank limit of 8 percent capital to risk-weighted writing their position with respect to the ownership assets does not provide MFIs sufficient cushion to of donor-funded assets. As a compromise, these weather unforeseen hurdles. This perspective is donors agreed to meet with potential investors to reflected in the ACCION CAMEL (Capital, Asset give verbal assurances that the donors would not quality, Management, Earnings, and Liquidity) seek to seize control of the assets that had been guidelines, which recommend that an institution’s acquired with donor funds. In other cases, as risk-weighted assets represent a maximum of six occurred in Uganda, donors, including the USAID times its equity, or a minimum capital to risk- Kampala Mission and Oxfam Novib, provided let- weighted assets of approximately 17 percent (the ters to the transforming MFIs that made clear that inverse). In Uganda, the MDI legislation is even the capital grant funds provided for fixed asset pur- more conservative, setting a minimum ratio of chase or the financing of the loan portfolio were 20 percent for total capital to risk-weighted assets. fully controlled by the transforming institutions. (See chapter 2, Regulation and Supervision, for Approaching past and current donors for letters of more discussion of this topic.) this sort, however, can be a time-consuming and Box 6.5 shows the extent to which Indian MFIs cumbersome process and should be started well in are leveraged. advance of the actual transformation. In other cases, Capital structure policy involves a trade-off donors have addressed this ownership issue with between risk and return and as highlighted above, grant recipients at the time that grant agreements organizational mission, management and board’s and obligations end—the “close-out” period of appetite for risk, and regulatory requirements all grant agreements. influence the target capital structure for an MFI. The appropriate degree of leverage for each institu- Going public. Although a few MFI transformations tion is ultimately dependent on its ability to manage have eventually resulted in public listings, including the increase in risk that it brings. As evident from Mibanco’s listing on the Lima stock exchange and figure 6.1, leverage ratios for a sample of trans- BancoSol’s listing on the Bolivian stock exchange, formed MFIs vary significantly, reflecting each insti- transaction volume has been minimal. Most trades tution’s own institutional objectives, respective are prearranged and conducted separately through operating environments, and varying expectations private firms. As financial markets deepen in various of their respective ownership groups. In addition, it countries, however, this may change. is important to note the dynamic aspect of capital structures. What may be appropriate for today’s operating environment may not be appropriate a Optimal Leverage? year or two years from now. Recently transformed MFIs, for example, are likely to have lower debt-to- Regulators and industry participants often suggest equity ratios than more mature regulated institu- that regulated MFIs should not be permitted to tions with a few more years of regulated operations leverage themselves as highly as commercial banks. behind them. This is demonstrated by the relatively The Funding Structure | 187

higher debt-to-equity ratios of the Bolivian institu- Box 6.5 Equity and Leverage in Indian tions (FFP Prodem, FFP FIE, Banco Los Andes MFIs ProCredit, BancoSol) shown in figure 6.1. In India, commercial, cooperative, and local area Table 6.8 summarizes the funding structure as of banks are required by the Reserve Bank of India year-end 2004 of a selection of transformed MFIs to maintain a minimum capital adequacy ratio of with at least one year of operating experience as a 9 percent, while the minimum capital adequacy regulated institution. With the exception of the for nonbank finance companies is 12 percent if operating and regulatory environments, which will they do not accept public deposits and 15 per- be common between MFIs operating in the same cent if they accept public deposits. An analysis of country depending on where they operate and how the most recently available information on capi- they are licensed, respectively, these variables are tal adequacy for 110 of the leading Indian MFIs unique to each institution. A few guidelines, how- demonstrated that the average capital adequacy ever, can be synthesized from the experience of ratio (CAR) of Indian MFIs is 18.4 percent. Only these institutions: four of the eight largest MFIs (portfolio size above 100 million Indian rupees [approximately U.S.$2.3 million]), however, have CAR in excess of • Savings as source of financing: Savings can ulti- 12 percent, indicating that the larger Indian MFIs mately provide MFIs with a cheap and reliable have become highly leveraged. As highlighted in source of funds. Institutions, however, should the analysis, this is largely due to the fact that a not underestimate the time and resources, as well sizable number of them have yet to generate as costs, required to build up a sizable savings sufficient profits to contribute to their capital portfolio. from internal accruals. • Types of savings products: Most of the transfor- Source: MCRIL 2005. mations reflected in table 6.8 involved licensing as a form of nonbank financial institution,

Figure 6.1 Debt to Equity Evolution, 2000–4

14 2000 2001 2002 12 2003 2004 10 8 6 4 2 0 FIE CARD K-Rep Prodem ACLEDA BancoSol Mibanco XacBank

Caja los Andes Compartamos Sources: www.themix.org; Superintendency of Banks and Financial Entities of Bolivia www.sbef.gov.bo; ACCION Quarterly Reports; www.xacbank.com; ACLEDA Bank Audited Financial Statements (note: subordinated debt considered as a liability not as equity for this analysis); Caja Los Andes Audited Financial Statements; BancoSol Audited Financial Statements; K-Rep Bank Annual Reports; Compar- tamos Annual Reports; CARD Bank correspondence. 188 | Transforming Microfinance Institutions 2000 2002 2002 Com- b rts; http://www.xacbank.com; ACLEDA Bank rts; http://www.xacbank.com; nown as Banco Los Andes ProCredit. mos Annual Report 2004; CARD Bank correspondence. ow by “total equity” row. 1997 1998 2000 2000 2001/2004 a 6.41 8.30 7.11 3.26 2.54 11.6 3.89 1.55 3.3 5.5 100 100 100 100 100 100 100 100 100 100 c http://www.themix.org; Superintendency of Banks and Financial Entities of Bolivia http://www.sbef.gov.bo; ACCION Quarterly Repo Superintendency of Banks and Financial Entities Bolivia http://www.sbef.gov.bo; http://www.themix.org; financial institutions Checking 0SavingsTermOther 0 11 0 47 1 0 7 43 0 2 9 29 0 12 0 43 43 0 1 8 13 0 0 43 27 0 1 11 0 0 0 0 62 0 0 15 35 0 0 Table 6.8Table December 2004 Comparison of Funding Structures, (percent) IndicatorDate of transformation 1992 BancoSol 1995 Los Andes FIE Mibanco K-Rep PRODEM ACLEDA partamos CARD XacBank Debt to equity Source: Deposits from the publicDeposits from 60 otherLoans from 52Bonds debtSubordinated 38Other 23 liabilitiesTotal sharesPreferred 55 0Common shares 32Retained earningsOther 51 87 0 equityTotal 42 0 0 SOURCES TOTAL 10 4 57 3 90 0 11 0 0 38 8 13 5 88 1 5 0 1 0 0 0 7 76 10 7 3 29 6 0 1 0 62 17 72 12 4 29 5 0 50 1 3 18 0 92 23 16 30 0 0 10 1 28 80 6 0 4 8 1 0 10 0 61 15 8 0 33 3 2 28 77 0 0 20 5 0 2 33 85 0 0 3 10 39 7 7 6 0 13 23 1 0 2 2 15 0 0 Audited Financial Statements 2004 (note: subordinated debt considered as a liability not equity for this analysis); Comparta debt considered Audited Financial Statements 2004 (note: subordinated bank license. The is now k its commercial a. Caja Los Andes FFP underwent a second transformation in 2005 when it received bank in 2004. bank to a commercial a microfinance conducted its second transformation, converting from b. ACLEDA recently simply dividing “total liabilities” r from may lead to slight differences c. Ratios calculated using actual values, so rounding The Funding Structure | 189

prohibited from mobilizing current accounts. rate different classes of investors in their share- The balance between time and noncurrent holding groups. In Uganda Microfinance demand accounts in Latin America has tended to Union’s case, for example, the NGO retained be weighted in favor of time deposits, because preferred shares in the new MDI, but is not a many of these institutions have proactively tar- significant common shareholder. Thus, the geted higher balance institutional savers for its NGO receives an income stream from these CDs. K-Rep, however, has successfully mobi- shares, but does not hold any voting rights. (See lized a significant number of microsavers, savers chapter 15, The Creation of Uganda Microfi- from the same target group as its current loan nance Limited.) products. • Maximum leverage: Among the selection of • Loans from other financial institutions: As MFIs institutions shown in table 6.8, FFP PRODEM transition to mobilizing public savings, their reflects the highest debt (which excludes reliance on borrowing from banks will likely fall deposits) to equity ratio, at 11.6. (FFPs in because savings can be a cheaper source of local Bolivia are required to maintain a minimum cap- currency debt. ital adequacy ratio of 8 percent, one of the low- • Bond issuances: Only a few MFIs to date est in the sample of institutions presented.) have mobilized resources by issuing bonds. As Given both restrictions at the regulatory levels highlighted above, this avenue requires both and the perceived higher risk found in micro- relatively liquid local capital markets and a sig- credit portfolios, the industry is likely to contin- nificant investment of resources and manage- ue to see more conservative leverage ratios for ment time. microfinance than for commercial bank lending. • Preferred versus common shares: Very few MFIs have included preferred shares in their initial Annex 6C, Checklist for the Funding Structure, share offerings. However, this appears to be provides a summary checklist of the major aspects changing as institutions have begun to incorpo- of the funding structure addressed in this chapter. 190 | Transforming Microfinance Institutions

Annex 6A Sample Terms of 4. In coordination with the Finance Manager Reference: Funding Structure and the Transformation Manager, refine the business plan (having in mind the proposed Background capital structure). Background on the organization including its 5. Propose potential funding sources the MFI A mission, target market, client outreach, portfolio could access. size, and so forth. 6. Develop recommendations for MFI A to deter- mine appropriate and effective ways to a. diversify funding sources, with a view toward Objectives managing liquidity and market risks; The objective of this consultancy is to advise MFI A b. lower financial costs; on an appropriate capital structure to meet regula- c. balance leverage with required investor tory requirements. In addition, the consultant will returns; and assist MFI A to achieve the following: d. secure permanent access to a pool of available funds to meet MFI A’s planned growth. • Determine appropriate funding mix as a licensed 7. Complete sensitivity analysis showing different deposit-taking institution for the next five rates of return for investors based on different years, given MFI A’s business needs and social capital structure options. mission. 8. Outline possible risks of the proposed capital • Review and refine the business plan with the structure. proposed capital structure in mind. • Review funding sources available to MFI A. • Identify prospective risks given the proposed Deliverables capital structure. 1. A comprehensive report that proposes the ideal or preferred capital structure for MFI A to meet regulatory requirements and to operate on an Tasks ongoing basis as a licensed deposit-taking To develop an appropriate funding structure for institution. MFI A, the consultant should complete the follow- 2. A refined business plan that includes the pro- ing tasks: posed ideal capital structure.

1. Review the ownership and governance require- ments stipulated in the law and regulations, such Qualifications as capital adequacy, deposit to loan ratio, and so The firm or individual should have the following forth. qualifications: 2. Review, if applicable, the rating or valuation report (or both) for MFI A. (The valuation • MBA or master’s degree in finance or related report provides an indicative valuation estimate studies of the market value of the shares of MFI A.) • At least two years of working experience in 3. Review the business plan, with emphasis on the microfinance or banking (or both) in developing growth projections and proposed funding needs. countries The Funding Structure | 191

• Extensive experience in financial modeling for Timing microfinance in a regulated setting It is estimated this consultancy will require 12 to • Extensive experience in accessing capital markets 15 days to complete. Because the capital structuring • Banking experience in the areas of treasury, is an input to several of the next steps in MFI A’s governance, or risk management transformation process (securing and negotiating • Familiarity with the work, interests, and scope of with potential investors, among others) the consul- various investors, both social and private. tancy should commence as soon as possible. 192 | Transforming Microfinance Institutions

Annex 6B Additional Information antee from the Overseas Private Investment Corpo- on Microfinance Bond Offerings ration. This guarantee was secured by two socially responsible investment firms, Geneva-based Blue Despite difficult market conditions, a wave of bond Orchard Finance and U.S.-based Developing issues for MFIs occurred over the last few years in World Markets. These two organizations, along Latin America, helping develop longer-term fund- with Grameen-USA, joined with a few other equity ing sources for transformed institutions. Table 6B.1 investors to form a special purpose company called provides details on transactions for two institutions: Blue Orchard Microfinance Securities I to issue the Mibanco and BancoSol. bond (Baue 2004). The international consulting In July 2004, the first offering (for U.S.$40 mil- firm IPC also recently announced a bond deal of its lion) of Blue Orchard Microfinance Securities I was own: Euro 6 million worth of bearer bonds (unreg- held, the largest microfinance bond issued from istered bonds on which interest is paid out to the U.S. capital markets. In May 2005, a second offer- holder, regardless of to whom they were issued), ing for an equivalent amount was held. This offer- Euro 3 million in 3-year bonds at 5 percent, and ing supports MFIs in nine developing nations, and Euro 3 million in 6-year bonds at 6.5 percent were both offerings were enabled in large part by a guar- offered.

Table 6B.1 Examples of Recent Bond Issuances

Mibanco BancoSol Year of issuance 2002 2003 2003 1996 1997 Amount 5.8 5.8 2.9 2.0 3.0 (U.S.$ million) Currency Peruvian soles Peruvian soles Peruvian soles U.S.$ U.S.$ Coupon 12 5.75 5.75 13 9 (percent) Tenor 2 years 2 years, 3 months 1 year, 6 months 2 years 2 years Credit 50% USAID 50% CAF None 50% USAID 50% USAID enhancement Sale Public offering Public offering Public Private Private mechanism offering placement placement Main buyers Local pension Mutual funds Public entities Bolivian Bolvian funds (83%), (33%), public (60%), mutual institutions institutions mutual funds entities (29%), funds (21%), (17%) pension funds pension funds (26%) (20%) Raters Class & Class & Class & n.a. n.a. Asociados Asociados Asociados S.A., S.A., S.A., Equilibrium Equilibrium Equilibrium Clasificadora Clasificadora Clasificadora de Riesgo S.A de Riesgo S.A de Riesgo S.A

Source: Adapted from Conger 2003. Note: n.a. ϭ Not applicable. The Funding Structure | 193

Note on Securitization Although not unique to transforming MFIs, securitization can offer an interesting option for Securitization refers to the pooling of assets with an MFIs in need of funding or those constrained by income stream and the repackaging of those assets limited leverage ability. In a securitization deal, in the form of marketable securities for sale to assets of the MFI, such as the loan portfolio, are investors. The securities are secured (or collateral- sold to another institution providing an infusion of ized) by the assets themselves or by the income cash into the MFI, and perhaps even more relevant derived from them. The resultant income from the for transformed MFIs, removing the assets from the assets represents the primary source of payment of MFI’s balance sheet, thus reducing the amount of income to the investors. Although used extensively required reserves that are associated with the assets in the United States by mortgage lenders and cred- being “sold.” As such, instead of having to wait for it card companies, securitization has not been loans to be repaid to realize liquidity, securitization widely used in the microfinance industry. As high- results in cash for the regulated MFI as well as lighted by Jansson (2003), this is due to a range of frees up the amount of capital required to be held variables, including the typically large (greater than on reserve. As mentioned above, however, the U.S.$25 million) amount needed to be cost effec- transactions costs and legal requirements associated tive and various legal requirements that make secu- with a securitization limit its cost effectiveness for ritization of a large number of small loans a most MFIs. prohibitively onerous and expensive process. 194 | Transforming Microfinance Institutions

Annex 6C Checklist for the • For the relevant debt instrument Funding Structure • Are the terms, including pricing, tenor, and grace period, transparent and clear? How do Funding Strategy they compare to the overall financing strategy? • Is the mission and vision of the new institution • What are the liquidity implications, including clearly documented? the extent to which the debt instrument can • Do key stakeholders share the same mission and be freely resold to a broad group of other vision of the new institution? investors? • Does the institution have a “double bottom line,” • Does the MFI understand the relevant disclo- and if so, is it understood by all stakeholders? sure requirements associated with this debt • Have financial projections been developed for instrument? the new institution? Do these projections allow • Does the MFI understand the implications for the user to use various combinations of debt and market visibility? equity to model projected growth? • Has the MFI analyzed the various debt man- • Have the regulatory and legal implications of agement opportunities (possibility of restruc- various funding options been clearly explored? turing, getting covenant waivers)? • Are the tax implications of paying dividends • Has the MFI analyzed the speed and transac- versus interest expense clearly understood? tions costs of accessing this debt? • Is the nature and focus of the NGO going for- • Has the MFI closely evaluated the documen- ward clear? (Does it continue with financial oper- tation requirements? ations? Does it continue with other nonfinancial • Are there legal liability concerns? operations? Does it remain solely a trust?) Equity Deposits • Has the institution developed a list of prospec- • Have the goals for savings mobilization been tive investors who share the same goals? clarified? • Have the various prospective investors clarified • Has the target market for the savings product their expectations for expected return, term, exit been clearly defined? strategy, governance, and so on? • Have the implications of launching a voluntary • Can the NGO exchange noncash items (portfo- savings product on other product offerings been lio, fixed assets, and so on) for shares in the new thoroughly thought out? company? If not, does the NGO have sufficient • Have the necessary investments in marketing, liquidity to pay in cash? If not, have other alter- security, internal controls, financial management, natives been examined? and so forth been made? • Does the new investor group agree on an appro- • Has a complete product costing exercise been priate valuation approach? If not, can a compro- conducted to establish appropriate interest rates mise be reached? and fees? Notes Commercial Borrowings Contributions to this chapter were made by Deborah • Does the MFI have a clear sense of what the debt Burand, former Director of Capital Markets, FINCA options in its market are? International. She also is the source of tables 6.2 and 6.6. The Funding Structure | 195

1. CGAP (2005) highlights that 92 percent of debt is points are required. At the time of publication, a cur- issued to MFIs in hard currency. rency point was worth 20,000 Ugandan shillings. 2. The MicroBanking Bulletin is one of the principal 8. An MFI’s risk-weighted assets will typically exclude outputs of the MIX (Microfinance Information the value of all cash, and include 20 percent of the eXchange). It is a publication that presents financial value of certain bank deposits and the full value of the and portfolio data on MFIs around the world, organ- remaining assets, such as the loan portfolio and fixed ized by peer group. The MIX is a nonprofit organi- assets. The process of risk weighting assets is discussed zation that supports the growth and development of in more detail in chapter 10, Financial Management. the microfinance industry through various means of 9. Adapted from CGAP Savings Information Resource information dissemination. See www.themix.org for Center Glossary site: http://microfinancegateway. more information. org/resource_centers/savings/glossary?PHPSESSI 3. In fact, a recent CGAP survey of development D=a0799328b0d68f776781d1c57a6012af. investors and social investment funds (see CGAP 10. Examples include XacBank in Mongolia, Finamerica 2004b, p. 1) highlighted that almost 90 percent of in Colombia, and Caja Los Andes in Bolivia. the almost U.S.$1 billion in foreign investment in 11. In some cases, the lender will prefer to have a right to microfinance comes directly or indirectly from public call the loan upon such a significant change in the sources. Of the U.S.$250 million invested directly by legal form and business of the borrower. If that is the social investment funds, half can be traced to devel- case, the borrower should make sure that an early opment investors, the private-sector funding arms of repayment of the loan will not adversely affect its cash bilateral and multilateral donor agencies. These social flow. MFIs may need to discuss with the lender how investment funds typically hold a longer-term invest- the cost of such prepayments will be allocated among ment horizon and are willing to forgo some financial the parties to the loan agreement. In other cases, the return for deeper market penetration. lender may be willing to consent to an assignment of 4. The range of products a regulated MFI can offer, the loan obligation to the newly created institution. however, will also be constrained by the relevant leg- And, of course, there are endless variations between islation or regulations under which the MFI is oper- these two positions that a lender may take. ating. In Uganda, for example, the Microfinance 12. However, if the unexpected liquidity crunch has also Deposit-Taking Institutions Act specifies a two-year caused the institution to breach one of its covenants limit on the term of loans. This limitation is likely to under the line of credit, the line may be unavailable. affect an MDI’s ability to offer housing loans. 13. The MIX (http://www.themix.org) provides infor- 5. It should be noted that when such debt is issued to mation on all microfinance investment funds that shareholders, rather than to third parties, regulatory report to them. The site currently includes 72 differ- concerns may reduce some of the tax advantages ent international investors. to the MFI of issuing debt. For example, there may 14. Reports of a Ghanaian MFI that borrowed in foreign be prudential bank regulatory concerns that limit currency without managing the foreign exchange or influence the financial terms under which debt can risk, requiring the Ghanaian central bank to intervene be issued to shareholders of deposit-taking institu- when the value of the MFI’s local currency assets tions. Also, there may be tax regulatory concerns that were no longer in line with its foreign currency liabil- interest payments on shareholder loans are, in effect, ities, only serve to heighten growing concern over disguised dividend payments and should be treated this issue within the microfinance industry. As a as such. result, many practitioners and international lenders 6. “Hybrid” instruments are those instruments, such as are paying increasing attention to deal structures and convertible bonds or preferred shares, that exhibit instruments that could be developed to assist MFIs to qualities of both debt and equity. hedge or otherwise mitigate foreign exchange risks. 7. In Uganda, currency points are used to determine 15. Approved raters include ACCION International, minimum capital required. For MDIs, the minimum Apoyo and Asociados Internacionales S.A.C., BRC currency points are 25,000; for nonbank financial Investor Services, Class & Asociados SA, CRISIL, institutions, minimum capital is 50,000 currency Ecuability, Equilibrium, Feller Rate, Fitch Ratings, points; and for commercial banks, 200,000 currency JCR-VIS Credit Rating Company Limited, MCRIL, 196 | Transforming Microfinance Institutions

Microfinanza srl, MicroRate, MicroRate Latin Brigham, Eugene F., and Joel F. Houston. 1998. Fun- America, Pacific Credit Rating Holding Inc., Planet damentals of Financial Management. Orlando, FL: Rating, Planet Rating (ES), Planet Rating (FR), and Dryden Press. Standard & Poor’s. See http://www.ratingfund.org Campion, Anita, and Victoria White. 1999. “Institutional for more information. Metamorphosis: Transformation of Microfinance 16. Examples can be found on http://www.ratingfund. NGOs into Regulated Financial Institutions.” Occa- org. sional Paper No. 4, Consultative Group to Assist the 17. Some commercial lenders have creatively sought to Poor, Washington, DC. avoid running afoul of such pledge prohibitions CGAP (Consultative Group to Assist the Poorest). 2003. imposed by donors by seeking a security interest in “Phase III Strategy 2003–2008.” CGAP, Washington, only those assets that are acquired with the proceeds DC. of their loan. Given that money is fungible, it remains ———. 2004a. “Financial Institutions with a ‘Double to be seen how well this approach will work should a Bottom Line’: Implications for the Future of Microfi- borrowing MFI run into debt servicing problems— nance.” Occasional Paper No. 8, CGAP, Washington, particularly if the asset quality of the loan portfolio DC. that is securing the commercial borrowing suddenly ———. 2004b. “Foreign Investment in Microfinance: deteriorates. Debt and Equity from Quasi-Commercial Investors.” 18. See Chapter 1, Article 1. Definitions for “micro- Focus Note No. 25, CGAP, Washington, DC. finance company,” “micro-credit company,” and ———. 2005. “The Market for Foreign Investment in “micro-credit agency” in the Law on Micro-finance Microfinance: Opportunities and Challenges.” Focus Organizations in the Kyrgyz Republic (approved by Note No. 30, CGAP, Washington, DC. the Legislative Assembly of the Parliament of the Kyr- CGAP/MIX. 2004. “Study on MFI Demand for Fund- gyz Republic, July 11, 2002; approved by the Peo- ing: Report of Survey Results.” Available at http:// ple’s Representative’s Chamber of the Parliament of www.microfinancegateway.org/files/14588_CGAP_ the Kyrgyz Republic, July 3, 2002). MIX_MFI_Demand_for_Funding_Survey_Report.doc. 19. BancoSol has not placed bonds since this time, Chu, Michael. 1999. “Tapping Capital Markets: because it has been able to place CDs instead at Microfinance as an Emerging Industry.” Office of cheaper rates. Development Studies, United Nations Development 20. Compartamos became a licensed and supervised Programme, New York. financial institution in 2001 with its transformation ———. 2000. “Reflections on Accessing Capital into a Sociedad Financiera de Objeto Limitado or Markets.” ACCION International, Washington, DC. SOFOL (limited purpose financial institution) and in 2006 was in the process of transforming to a com- Collins, James C., and Jerry I. Porras. 2000. “Building mercial bank. Not surprisingly, given the financial dis- Your Company’s Vision.” Harvard Business Review closure requirements imposed on Compartamos by OnPoint online article. Mexican securities regulatory authorities, Comparta- Conger, Lucy. 2003. “To Market, to Market.” Microen- mos received the first CGAP award to MFIs world- terprise Americas magazine, September 30: 22–25. wide for the quality of its financial reporting. Curran, Lynne. 2005. “Financing Microfinance Loan Portfolios.” Small Enterprise Development Journal 16 (1): 42–49. de Sousa-Shields, Marc, and Cheryl Frankiewicz. 2004. References and Other Resources “Financing Microfinance Institutions: The Context for Transitions to Private Capital.” MicroReport No. 8, Africap. 2003. “Financing MFI Growth in Africa through Enterprising Solutions Global Consulting for USAID, Commercial Capital.” Seminar Report, Dakar, Senegal. Washington, DC. Baue, William. 2004. “First and Largest International Fernando, Nimal. 2004. “Micro Success Story? Transfor- Microfinance Bond Issued.” SocialFunds.com, available mation of Nongovernmental Organizations into Regu- at http://www.socialfunds.com/news/article.cgi/ lated Financial Institutions.” Asian Development Bank, article1498.html. Manila, The Philippines. The Funding Structure | 197

Internationale Projekt Consult GmbH. 2004. “Issue of Mibanco Annual Report. 2004. Mibanco, Lima, Peru. Bearer Bonds Prospectus.” Frankfurt am Main, MicroBanking Bulletin. 2003. Issue 9. Germany. MicroRate. 2002. “The Finance of Microfinance.” Ivatury, G., and J. Abrams. 2004. “The Market for MicroRate, Arlington, VA. Microfinance Foreign Investment: Opportunities and Miller, Hillary. 2003. “The Paradox of Savings Mobiliza- Challenges.” Session III of the KfW (Kreditanstalt fur tion: Why Microfinance Institutions in Bolivia Have Wiederaufbau) Financial Sector Development Sympo- Virtually Ignored Savings.” Small Enterprise Develop- sium, Berlin, November 11–12. ment Journal 14 (3): 47–55. Jansson, Tor. 2003. “Financing Microfinance.” Sustain- Rai, Vineet, and Atul Rai. n.d. “Researching the able Development Department Technical Paper Frontiers of Microfinance: Equity Valuation of Series, Inter-American Development Bank, Growth- Oriented MFIs.” Available at http://microfi- Washington, DC. nancgateway.org/content/article/detail/29178?PHP Kooi, Peter. 2001. “Raising Capital through Equity SESSID=0560925f7a6. Investments in MFIs: Lessons from ACLEDA, Silva, Alex. 2004. “Investing for Profit in Micro and Cambodia.” Input paper for the UNCDF/SUM and Small Business: The Profund Experience.” Office of UNDP Africa Global Meeting, Cambodia and New Development Studies, United Nations Development York, May 30 to June 1. Programme, New York. Lopez, Cesar. 2005. “Microfinance Approaches the Bond The Micro Finance Deposit-Taking Institutions Act Market: The Cases of Mibanco and Compartamos.” (2003). Supplement No. 2. 2003. In the Uganda Small Enterprise Development Journal 16 (1): 50–56. Gazette No. 20, Volume XCVI, May 2. Printed by MCRIL (Micro-Credit Rating International Limited). UPPC, Entebbe, by order of the government. 2005. “Equity and Leverage in Indian MFIs.” Techni- cal Note 2, MCRIL, Gurgaon, India.

Chapter 7 Ownership and Governance

nstitutional transformation has profound implica- another, as do the implications for their role in tions for the ownership and governance struc- governance. Itures of a microfinance institution (MFI). Trans- This chapter begins with a review of key issues formation results in the capital base of the MFI associated with microfinance investors: What are changing from one of donated grant capital and the desired characteristics of an investor in a trans- retained earnings to one that includes investor share forming MFI? What are the pros and cons of differ- capital. Whether the transformation is structured as ent types of investors and what is the appropriate the creation of a new company or as a reorganiza- number of investors? The answers to these ques- tion of the old, the introduction of shareholders tions are influenced by the MFI’s vision for the with equity at stake significantly changes the nature future as outlined in previous chapters. The next of the institution. Shareholders represent a different section provides an overview of how to seek and type of stakeholder than donors providing grant cap- attract potential investors. The process of securing ital. Their effect on governance, strategic direction, investors includes a significant amount of institu- institutional culture, management, and policies and tional marketing and due diligence on both sides— procedures cannot be overstated. Transforming investor and investee. Such preliminary discussions, MFIs need to consider carefully the type of equity however, mark only the beginning of the investor investors they seek and be prepared for what can be negotiation process. As discussed in chapter 6, The a time-consuming and resource-intensive negotia- Funding Structure, the amount of equity and debt tion process. a transforming MFI will seek is somewhat fluid. In As in any industry, the types of investors seek- addition, some investors will want to begin with ing to invest in microfinance vary. The particular debt, anticipating converting it to equity when the nature of the microfinance industry, with its focus MFI is licensed or after it begins operations. Others on financial and social returns, adds even more vari- may want to start with both debt and equity, while ation to investor profiles. Their investment objec- others seek a pure equity investment. Thus, the tives, return expectations, time horizons, and next section details a wide range of issues related exit strategies may differ significantly from one to the structure, timing, and commitment of

199 200 | Transforming Microfinance Institutions investments as well as the implications for manage- bring to the organization. Each of these attributes ment and overall operations of the MFI. These should be envisioned along a continuum, because issues and more make up the negotiating phase— investors seldom fit only at the extremes: key to solidifying the right ownership structure for the new entity. Finally, the chapter examines the • Strategic or financial investors implications of this new ownership group on the • Majority or minority shareholders governance of the institution, including ways to • Local or international investors build and grow an effective board and, in doing • Microfinance experience or formal financial so, how to ensure management accountability. sector experience

Investors in MFIs include a broad range of insti- Choosing the Type of Investor tutions and individuals with financial and social motivations. Understanding where prospective The broad definition of investor includes an indi- investors fall on the spectrum of each of these char- vidual or institution that invests money in any kind acteristics can help the MFI’s stakeholders in the of investment product whether it is debt or equity. negotiation process and will ultimately help craft a Shareholders represent those investors holding more cohesive group of investors. Taking into equity in an institution; they may also hold various account the motivations and desires of potential forms of debt as well. The selection of investors, investors will help the MFI create the ideal mix to and in particular the shareholders—the owners of meet the needs of the MFI into the future. the institution—is one of the most critical steps in the transformation process. Just as various investors Strategic or financial investors. In broad terms, the will have their own investment criteria to assist types of investors transforming MFIs might con- them in their investment decisions, MFIs should sider can be categorized along a continuum, with have a clear sense of the characteristics they are purely strategic investors at one end and purely looking for in investors. The financial and nonfi- financial investors at the other. While it is rare to nancial value-added of each investor needs to be find investors motivated purely by strategic or closely evaluated in relation to the particular needs financial considerations when seeking an invest- of the MFI into the future. Key distinctions among ment in microfinance, the distinction is useful for investors add complexity to this process, underscor- providing MFIs a framework for thinking about ing the need for MFIs to clarify preferred investor the different objectives that will shape investors’ profiles up front. The relationship and balance actions and expectations. Strategic-focused between the different investors will also need to be investors are likely to bring specific expertise or con- considered in the selection process. nections or both. Of utmost importance to them will be issues shaping the strategic direction of the Desired Investor Characteristics organization—its vision, mission, target market, Before embarking on the process of finding product mix and range of services, market share, investors, the key stakeholders of transforming and social impact. They will want a board seat and MFIs (typically board members and senior manage- may want some degree of direct influence in the ment of the NGO) should think strategically about overall management of the organization. In the type of investors they are seeking. This strategic extreme cases, strategic investors may be acquiring analysis should consider the following crucial dis- shares with the ultimate (and possibly unstated) tinctions about the attributes various investors can goal of taking over the institution. Ownership and Governance | 201

strategy, the MFI’s vision of how much of the new Box 7.1 Aligning Shareholders with the regulated entity will be sold to external sharehold- Mission ers should be decided. This decision is typically “In our experience we have had to deal with directly linked to what portion of the new entity short-term, profit-oriented investors vs. long- will be retained by the founding NGO (if applica- term investors. In the first case these individuals ble). If the NGO retains the majority stake in the were attracted by the returns of the institution new entity, this limits the portion available for and not so much by the social side. They also saw external purchase to just a few minority sharehold- some political opportunities from investing in a ers. It is important to note that for external minor- microfinance institution because of its broad out- ity investors, a dominant NGO shareholder may reach and the economic sectors it reaches. Prob- raise concerns about their ability to have much lems with this type of investor soon came up, but influence over board decisions, particularly if there fortunately the majority of the shareholders are inadequate legal protections under host country were more social and long-term oriented, leav- law for minority shareholders. ing the other shareholders alone in their intent While to date equity funds have generally come to change the bank’s orientation. In the end the minority profit and politically oriented share- in as minority investors (Profund, AfriCap, Gate- holders sold their shares.” way, ACCION Investments, and others), they have tended to prefer to invest in MFIs with relatively Source: Personal communication, Kurt Koenigsfest, BancoSol, January 2006. diverse shareholding structures where no one share- holder is a clear majority owner. In an attempt to encourage more diversified own- More financially focused investors will be con- ership, a number of regulatory frameworks prescribe cerned with the results of the business, and may or maximum ownership holdings. In Uganda, for may not be as concerned with the mission and example, no person or group, including the found- vision of the MFI (see box 7.1). They will likely be ing NGO, may hold more than a 30 percent share of interested in using board representation to ensure a a microfinance deposit-taking institution (MDI), healthy financial return and to protect their under- unless the shareholder is a wholly owned subsidiary lying investment, and will certainly seek to influence of a bank licensed under the country’s Financial operations if they feel their financial interests are Institutions Statute, 1993,1 a reputable financial threatened in any way. institution, or in exceptional cases, a reputable pub- While strategic investors may at times be per- lic company. ceived as more active investors, with their focus on The total percentage of the new entity to be sold operational issues, it would be wrong to categorize sends a clear message to prospective investors financial investors as passive. In the microfinance regarding the level of influence external investors industry today very few investors, either strategic or are likely to have. An MFI that will continue to be financial, are truly passive. Instead, through their owned 80 percent by the founding NGO will pres- board representation, both types of investors ent a very different investment opportunity than have sought to play an active role in overseeing one seeking external investors for 80 percent of the management and influencing the direction of the new entity. Minority shareholders generally fear organization. being taken advantage of by majority shareholders. Two of the bigger concerns of minority sharehold- Majority or minority shareholders. During the ers are their inability to change management if it is development of the business plan and the funding not achieving the anticipated goals (financial or 202 | Transforming Microfinance Institutions social), and fear of expropriation of value by a shareholding structure. (See chapter 8, Legal majority shareholder including misallocation of Transformation, for a discussion of how the Share- investment resources, related-party transactions, holder Agreement can be used to protect minority and inappropriate transfer pricing. To limit these rights.) concerns, minority shareholders will try to obtain provisions in either the Articles of Association or Local or international shareholders. Another key the Shareholder Agreement to give them protection strategic decision for the transforming MFI is to in the decision-making process within the trans- determine the ideal balance between local and inter- formed MFI, particularly in legal environments that national shareholders (box 7.2). Some jurisdictions lack adequate statutory protection for minority may impose legal constraints on foreign shareholder rights. Thus, offering prospective ownership—either prohibiting foreign ownership investors a minority stake only results in a trade- altogether or limiting the amount of foreign owners off—while it ensures control for the founding to a minority position. Where there are no such con- NGO, the value of an NGO-controlled MFI will be straints, the ideal balance of local and international less to an investor than a non–NGO-controlled owners will differ by country, and by institution, MFI.2 As stated by valuation expert Aswath depending on the MFI’s strategic vision, the depth Damodaran, “there is clear evidence that practition- of local financial markets, and the general perception ers apply control premiums in private company by international investors of the country’s risk pro- transactions, ranging from 15 percent to 20 percent file.3 Local shareholders bring critical market knowl- for a majority stake” (Damodaran 2005b, p. 58). edge and local connections, and for those share- While empirical evidence is scant, Damodaran cites holdings that are linked to board representation, a study that found that “minority transactions are local shareholders may, but not always, also imply valued at a discount of 20 percent to 30 percent on active and consistent governance participation. majority transactions in ‘market oriented’ International shareholders, however, bring more of economies like the UK and the U.S.” (Damodaran a global perspective and international connections, 2005b, p. 59). Minority discounts may well be many of which may have the “deep pockets” so greater in emerging markets. For example, another valued by regulators. Such connections can be study conducted by Luis Pereiro (n.d.) finds that particularly useful in times of capital increases. the median discount for minority holders in Board participation by international investors, how- Argentina is 38.7 percent. ever, can be difficult and expensive because of the While each investor will have unique investment distances involved in attending board meetings, goals and mandates, the transforming MFI should although this is not likely as much of an issue for also be aware of the tendency for ownership blocs strategic investors.4 Sometimes this issue can be to form among investor groups. While individually addressed if the international investors appoint local no one investor may have majority control, a group residents to be their representatives on the board. of similarly minded investors (for example, local versus foreign or nonprofit versus for-profit) might Microfinance experience or formal financial sector ultimately form a majority bloc. While critical mat- experience. Also of key importance is the investor’s ters of governance will typically require more than a experience and knowledge of the sector, particularly 51 percent majority vote, each investor will need to for those investors who intend to play a governance be evaluated both on an individual basis and from role. While in general, board formation may or may the perspective of how the investors as a group not be tied to shareholdings, this link has been a might influence and interact within the broader more direct one among the MFI transformations to Ownership and Governance | 203

in the business of microfinance, the board will Box 7.2 XacBank: Balancing Different undoubtedly require some microfinance knowledge Types of Shareholders among its members. In addition, as a regulated XacBank in Mongolia recently attracted a num- entity, the board as a whole will need to include ber of new international shareholders, including individuals with in-depth financial sector knowl- Triodos Bank (through the Triodos Fair Share edge, and a solid foundation in accounting, finan- Fund and Triodos-Doen Fund), Shorecap Interna- cial analysis, and legal expertise. While the NGO’s tional, and MicroVest. These investors join an future board members may not be the same as the already sizable group of local, privately owned current ones (this will depend on the future role of commercial entities. XacBank cites the following the NGO, if applicable), the NGO’s representatives benefits of foreign and local shareholders: on the new company’s board will also need to bring the expertise appropriate to the needs of the new Foreign regulated financial intermediary. As such, the • Governance standards (board) • Best practices for reporting and operations NGO’s current board members will need to evalu- • Accounting standards ate their own credentials in light of the skill sets • Contacts for possible additional investment or needed for the new company. Achieving the right new business balance between those with microfinance industry • Possibility of additional debt experience and those with broader formal financial • Possibility of technical assistance sector experience will be important. • Experience in other markets with successful and unsuccessful products • Hard currency financing Types of Investors • Credibility to the organization (shows local Investors in MFIs generally fall into the following market that a foreign institution is willing to principal categories: founding NGO (if applicable), invest) founding directors and senior management, multi- • Patience—foreign shareholders may be more patient and willing to wait for returns and bilateral institutions, socially responsible funds, • Sophisticated management practices commercial (or private sector) investors, local • Prestige investors, employees, local government, and clients or the community. Local • Knowledge of the local market Founding NGO. In most NGO transformations • Contacts that can bring other business to date, particularly those in Latin America and • Less sensitive to currency risk other jurisdictions that have a civil law tradition, the • Local currency financing assets and liabilities relating to microfinance of • Dilution of foreign ownership the founding NGO have been transferred to the • Less need for extensive legal process when investing; less formal procedures; lower cost new regulated MFI in exchange for some combina- tion of debt and equity (what this book refers to as Source: Personal communication, Munhmandah O., XacBank, November 2005. the “transfer approach”). Therefore, the founding NGO becomes a lender to or shareholder in (or both) the new entity and plays an important role in date, and thus should be considered an important maintaining the regulated entity’s commitment variable in the investor selection process. Because it to the mission, as well as providing intimate is assumed that the transformed MFI will continue knowledge about the microfinance business, the 204 | Transforming Microfinance Institutions organization itself, and the local context. The trans- they may influence the NGO’s position as lender to forming MFI needs to decide the appropriate own- or shareholder in the new entity. Additionally, as ership percentage for the NGO and the appropriate business partners to the NGO, other investors will level of debt and equity (leverage) in the regulated want to ensure that whatever the NGO does with institution. A range of variables, including regula- this funding adheres to accepted standards of pro- tory limits on ownership and the size of the NGO fessionalism. The issue of reputation risk is impor- at transformation, strategic decisions made by the tant for any new investor group, and though clearly NGO stakeholders about the future mission of a sensitive one, will need to be addressed up front. the NGO itself, and who will negotiate on behalf (It is generally recommended that issues such as of the NGO, influence these decisions. noncompetition and arm’s-length transactions be While regulatory limits, if any, on maximum contemplated and addressed in the Shareholder ownership holdings will affect the percentage own- Agreement.) ership for all prospective investors, it has particular While the founding NGO can serve as an active implications for the founding NGO. For example, if voice for the transformed institution’s mission, ownership is limited to a 30 percent equity holding assuming it has the requisite voting rights, regula- and the value of 30 percent of the new entity’s start- tors (and other investors) may worry whether the up capital base is less than the value of the assets the founding NGO, as a shareholder, would be able to NGO transferred (less liabilities assumed), this meet its share of future capital calls. This concern is “excess” value will typically be structured as debt particularly troubling if the founding NGO con- between the NGO and the regulated entity. If, tinues to exist as a nonoperating entity with few however, the NGO will not be an owner in the new income-producing assets other than its investment entity, these net assets (assets transferred less liabili- in the transformed MFI. In addition, an NGO’s ties transferred) could be exchanged for various inherent lack of owners means there are doubts forms of debt provided by the NGO to the new about who is accountable. entity (assuming there is sufficient capital in place to A final consideration with NGO ownership is the ensure compliance with relevant minimum capital question of who is actually responsible for negotiat- requirements and capital adequacy guidelines). By ing the NGO’s investment interest. Depending on investing debt in the MFI, the NGO could ensure the future role of the NGO, the NGO’s board a steady cash flow from interest and principal pay- membership may change. Some NGO board mem- ments, as compared to the relatively illiquid equity bers may stay on the NGO’s board and ultimately investment that may not pay dividends. represent the NGO on the new regulated entity’s What the MFI ultimately decides the original board. These or other members may individually NGO will do after transformation is important to also be investors themselves in the new entity, external investors in the new regulated entity. If the creating a potential conflict of interest if they are NGO becomes a lender to or shareholder in the also negotiating on behalf of the NGO. new entity, the way in which it invests or deploys its own resources (such as the funding that it has with- Founding directors. The individuals responsible for drawn from the regulated entity) affects its own starting the original NGO may represent another financial position, the financial position of the reg- important shareholder group, as was the case for ulated entity, and, by association, the reputation of both Uganda Microfinance Limited (UML) and the other investors. Other investors will want to Uganda Finance Trust (U-Trust). While the con- know the terms and conditions of any outstanding cept of sweat equity is difficult to apply when start- financial commitments held by the NGO, because up and ongoing capital has been provided by Ownership and Governance | 205

Box 7.3 Uganda Women’s Finance Trust: Founder Members’ Shares

Formed in 1984, Uganda Women’s Finance Trust number of shares (5 percent of the total shares of (UWFT) was the oldest indigenous MFI in Uganda. U-Trust), at an approximately 50 percent discount With the passage of the MDI Act in 2003, UWFT to book value. This allowed the founder members to decided to transform into a licensed deposit-taking be rewarded, while also ensuring that only those institution by creating a new company, Uganda who continued to be dedicated to the institution Finance Trust. Given the MDI Act’s restrictions on participated (because they had to put up their own ownership (no more than 30 percent by any one funds to purchase the discounted shares). The trans- party), it was decided that UWFT would own 30 per- action took place before other investors came in, so cent of U-Trust, with the remaining 70 percent the dilution caused by selling shares below book owned by UWFT’s founding members, employees, value resulted only in a decrease in the value of and international investors that could bring expert- UWFT’s stake. Because the size of the discounted ise and deep pockets to the table. sale was modest, it only reduced UWFT’s accumulat- From the start, it was believed consideration ed earnings by about 30 percent and did not affect should be given to the 20 years of sweat equity that its donated equity at all. Accordingly, the donors the founder members, all local individuals, had put approved the discounted share program. Almost all into building UWFT. At the same time, it was recog- the founder members participated in the program, nized that all of UWFT’s equity, including accumu- and most bought additional shares at full book lated earnings, had been acquired using donor value. U-Trust became the fourth licensed MDI in funds. The key was to strike a balance between Uganda in October 2005. rewarding the founder members, while not putting donor funds in the hands of private individuals. The Source: Contributed by Lloyd Stevens, DFID Financial Sector Deepen- solution was to offer the founder members a limited ing Programme, Uganda, November 2005.

donors, mechanisms can be used to reward the ini- price than what they paid. Both scenarios represent tial efforts and personal sacrifices made by those a reduction in the value of the shares for other individuals who founded and built the transforming shareholders for the benefit of the founding direc- institution. These can include special bonuses paid tors. If the arrangement also includes options for to such individuals to facilitate their share purchases the purchase of additional shares in the future at a just prior to the legal transformation by the NGO. discounted price, the value of the shares will be Other options include providing access to subsi- further diluted. Local laws and regulations will need dized loans from other investors or from the NGO to be analyzed to determine if there are any prohi- itself to allow these individuals to purchase shares bitions that would restrict funding made available (though issues around the risk inherent in using a by the MFI (either the NGO or the new regulated loan to purchase equity should be closely evaluated). entity) to its directors. Restrictions on insider loans, In addition, some MFIs have offered key found- for example, will likely be included in the relevant ing individuals discounted share prices on the new central bank regulations. In addition, tax consider- MFI shares (box 7.3). This can be done in a variety ations might make one method of providing lower- of ways—either the new company sells shares to the cost shares preferable to other methods. founders at a price less than that paid by other Such mechanisms for facilitating participation by investors or the other investors themselves sell some the founders will likely require full buy-in from the of their existing shares to these founders for a lower other investors unless completed far in advance of 206 | Transforming Microfinance Institutions the time of transformation. Potential investors may ularly difficult for MFIs employing a decentralized also be concerned that the founding directors may framework for making credit decisions. not be able to meet future capital calls. As well, given the close association these individuals have Socially responsible investors. This group encom- with the founding NGO and with the management passes a broad range of funds looking for both of the organization, their ability to put the interests financial returns and social returns, including funds of the new regulated entity above those of the capitalized specifically to invest in MFIs, such as NGO or the management may be compromised. Profund in Latin America, AfriCap in Africa, or on a Both of these are important factors to openly dis- more global level, Shorecap, Unitus, and ACCION cuss during the negotiation process. Investments, as well as general funds established to invest in a range of socially responsible activities, Multilateral and bilateral donors. Multilateral or such as Triodos-Doen Foundation and Oikocredit. bilateral organizations such as the International A recent CGAP study on foreign investment in Finance Corporation (IFC) or the German Kredi- microfinance identified 45 private social investment tanstalt für Wiederaufbau (KfW) represent an own- funds dedicated to microfinance (CGAP 2004), ership group that can offer distinct advantages to a though most of these funds provide debt rather 5 transforming MFI. On the positive side, such than equity. organizations bring significant cachet and are able Specialized equity funds are typically managed to attract other investors by offering stamps of by individuals with a solid understanding of and approval. In addition, they typically have large experience in banking or finance or both as well as amounts of capital to invest, although internal reg- in microfinance. These funds, therefore, can bring ulations of these organizations normally do not important benefits to the governance of the institu- allow for repeat investments. On the downside, tion. Because the fund’s main purpose is to realize such entities can be extremely bureaucratic and at a gain on its investment, both socially and finan- times are less innovative in structuring their invest- cially, it typically plays an active governance role ments because of concerns about setting possible providing key input at a strategic level. Such funds, precedents for future investments. Thus, their pres- however, do not usually have sizable amounts of ence can cause significant delays in the shareholder capital to invest although they can serve as a key negotiation process. In addition, the representatives link to other, larger funding sources for both debt of these institutions who play a governance role and equity. While more flexible than the larger tend to change frequently, creating problems with funds, they, too, have investment committees that consistent board representation. need to be consulted, a process that can sometimes Another important element to consider with delay any negotiation. multilateral or bilateral organizations is their influ- ence on how operations are run. Many of them Commercial investors. Commercial investors have specific social and environmental standards include institutional investment funds, mutual that can significantly affect the operations of an funds, private funds, or individual investors. Pure MFI. These include standard limits on the kinds of commercial capital, however, has yet to play a sig- businesses the MFI can service (for example, no nificant role in MFI shareholder options. Various clients that trade in alcohol) and in some cases factors explain this, including commercial investor include portfolio allocation requirements toward limits on asset allocation,6 relatively unclear exit gender, geographic outreach, or market segments strategies associated with most MFI investments, (or all). Meeting these requirements can be partic- the small size of investment being offered compared Ownership and Governance | 207 with transactions costs incurred, and the fact that commercial investors are typically looking to maxi- Box 7.4 ACLEDA Staff Association, Inc. mize their financial return on investment—a goal ACLEDA Bank’s employee share ownership pro- that may place little priority on social returns. A few gram was designed to allow employees to share commercial banks, however, have shown interest in in the ownership of the bank. ACLEDA Staff investing in transforming NGOs, such as Citibank Association (ASA Inc.) is a corporation established in Finamerica7 in Colombia and Credito in Miban- under Cambodia’s commercial law. It operates co in Peru; however, most have done so primarily as a Trust, whereby it owns in trust shares of for public relations reasons. Others have created ACLEDA Bank for the employees who are in turn separate service companies dedicated to microfi- stockholders of ASA. ASA has the right to pur- nance including Banco Pichincha in Ecuador, chase shares from ACLEDA Bank to a maximum Sogebank in Haiti, and ABN Amro in Brazil. of 19 percent of the share capital of the bank. In addition, ASA has the right to appoint two direc- tors to the ACLEDA board. At the end of 2004, Local investors. Participation by certain well- each staff member held on average 1,200 shares known, reputable local investors can help enhance of ACLEDA Bank stock, representing a total of the MFI’s image and credibility in the eyes of regu- 18.47 percent equity in the bank. lators, depositors, and other key players in the local Source: Clark 2006. financial sector (Drake n.d.). Similarly, local investors (either private or public) can offer an understanding of the local environment to board discussions that a board composed of only interna- convert the shares to cash), and at Banco ADEMI, tional investors may fail to have. It is important, 20 percent of shares were given to ADEMI employ- however, to select “like-minded” investors and ees by means of a special bonus based on accumu- define their views regarding key issues upfront. lated severance and pension benefits (Campion and White 1999). In ACLEDA’s case in Cambodia, however, the ACLEDA Staff Association (ASA) was Employees. A number of transformed MFIs have created as a profit-sharing plan whereby employ- incorporated staff into their ownership structures, ees purchase stock at the same prices offered to ranging from the buy-in by BancoSol’s executive other investors and share in the same dividend management team at 5.95 percent of the organiza- and share appreciation benefits (Clark 2006). See tion to more broadly based employee share owner- Box 7.4. ship programs. The risks inherent in such schemes, however, Employee share ownership plans (ESOPs) vary need to be clearly articulated and explained to significantly in their design. K-Rep Bank in Kenya, staff. For ESOPs that do not have a mechanism in CARD Bank in the Philippines, and Banco ADEMI place to buy back employee shares, such shares are in the Dominican Republic each developed an relatively illiquid, especially for small blocs of ESOP to reward the contribution of staff to the shares owned by individual employees. In addi- organization but did so in different ways. At K-Rep, tion, it is likely that a newly transformed MFI will eligible members were awarded one share in addi- not pay dividends for some time. Finally, encour- tion to each share purchased—a scheme supported aging employees to invest money in the institution with funding from CGAP. At CARD, eligible staff where they work, even to buy discounted shares, were simply given shares (though staff only benefit does not represent prudent risk diversification from dividends, they are not able to sell, transfer, or for the staff themselves: if the company goes 208 | Transforming Microfinance Institutions bankrupt, the employees lose both their savings may well dissuade private sector investors and carry and their jobs. the perception of “special treatment.” In general, Furthermore, a poorly designed ESOP can cre- local government ownership is probably more neg- ate a wide range of conflicts of interest between ative than positive. Furthermore, regulators will board, management, and employees. Just as a dom- likely encourage the government to divest owner- inant NGO owner can make commercial investors ship sooner rather than later to ensure appropriate wary of investing, an employee group with a domi- governance and reduce political influence. nant share of the transformed MFI can pose a sim- ilar concern. The perception is often held, true or Community and clients. Clients and local commu- not, that employees will not have the resources nec- nity members represent another ownership group. essary to meet additional capital calls and will make Client ownership, in particular, is often pursued as decisions out of their own self-interest rather than a means to both build wealth among the key target the MFI’s interests. For these reasons and others, group and encourage more active participation ESOPs have historically not played a dominant role by the clients in the design and implementation of in NGO transformations. the institution’s products and services. However, Other, and perhaps better, ways can be found to investing in shares in a financial institution does provide incentives to staff and encourage their buy- carry more risk for the client than placing funds on in to the transformation process—ways that are less deposit, a difference that needs to be explained complicated and that pose less financial risk to staff clearly and transparently. In addition, regulatory from the lack of liquidity in MFI shares than an concerns that at least some portion of investors employee share ownership structure. Some have demonstrate an ability to access more capital if considered, for example, a “shadow ESOP” that required (the “deep pockets” qualification) may rewards staff with a form of profit sharing in the limit the level of client ownership. Finally, as with transformed MFI, but does not require the actual any client owned and governed entity, the potential buying and selling of shares. This obviates the diffi- for conflicts of interest will also need to be culty in giving employees an illiquid asset, as well as addressed, as personal interests (lower interest rates eliminates the need to provide voting rights to on loans, higher interest rates on savings, and the employees. However, before undertaking any like) have the potential to supersede what is best for employee-related program, the MFI needs to be the institution. clear about the goals and motivations that underlie A number of transformations, such as CARD its interest in having employees hold equity or Bank in the Philippines and SKS in India, have equity-like interest in the transformed MFI. made ownership by clients a priority. In SKS’ case, a donor provided capital to facilitate ownership by Government. Another option for an ownership the clients. Trusts were created to serve as vehicles group is the government. Such circumstances often for this equity ownership. Alternatively, CARD occur if donor funding for the founding MFI has Bank issued stock directly to clients (box 7.5). been channeled through a government ministry Table 7.1 provides a summary of the key pros resulting in effective “ownership” of the MFI by and cons of the different investor groups. government. This was the case of PRIDE Uganda, which received funding from the Norwegian Finding the Appropriate Balance Agency for Development Cooperation (NORAD) through the Ministry of Finance and the Ministry Given the options available, what is the appropriate of Gender in Uganda. While government owner- balance? The answer to this question ultimately lies ship may provide some comfort to regulators, it in the transforming institution’s reaction to many of Ownership and Governance | 209

Box 7.5 Client Ownership at CARD Bank

As stated by Dr. Jaime Aristotle B. Alip, the Founding in 2000. Part of this was facilitated by offering qual- President and Chair of CARD Bank, “Only by creat- ified clients the option to convert their compulsory ing a vehicle for asset ownership, can we ensure that savings into equity shares, an initiative that was also the poor will gain control over their own resources accompanied by a significant amount of client train- and over their own destiny” (Campion and White ing given the higher risk implications of equity over 1999, p. 69) Created in September 1997, CARD Bank savings. By the end of 2004, CARD Bank’s ownership was initially owned by CARD NGO, a few members structure was composed of CARD NGO (43 percent), of the board of directors, and management staff. CARD management and board (21 percent), and Over time, this ownership structure has shifted away clients (36 percent). Consistent with the CARD vision, from board and staff ownership to include greater CARD plans to ultimately transfer full ownership of participation by clients through additional share the bank to the landless poor.

offerings targeted at clients, a process that started Source: Authors.

Table 7.1 Pros and Cons of Various Investor Groups

Group Pros Cons Founding NGO Can help maintain commitment to vision and With no owners, NGO itself may lack deep pock- mission. ets in eyes of central bank. Without an owner, NGO may have a weak governance structure and lack accountability. Founding directors Personal commitment to success of institu- Depending on how ownership is structured, may tion. Example of private risk capital. present conflict of interest. May also lack deep pockets. Multilateral and Can help maintain commitment to develop- Internal structure and operating procedures often bilateral donors ment and poverty mission. cause delays and may impede effective partici- pation. Environmental and social mandates can create operational challenges. Socially responsible Allocate experienced staff and resources to Limited capital; medium-term investment horizon. investors monitor performance of MFI; can make Potential for conflict of interest when managers quick decisions in case of capital call. Tech- of the fund also manage or are linked to the nical know-how can provide confidence technical assistance provided. for other investors; availability of technical assistance in some cases. Commercial Profit and efficiency orientation; provide a Danger of short-term, profit-maximizing investors; investors familiar face to the capital markets. seeking clear exit strategy. Employees Builds employee buy-in to financial future of Can present risk to staff. Typically staff lack deep institution. pockets to make additional capital calls. Lack of liquidity (market for shares) can also complicate structures. Local government May help positive image of MFI; generally May scare away other investors; may politically have deep pockets; can positively influ- influence decision making with regulators; may ence regulators. be perceived as receiving special treatment. Clients and Community shares in the success of the insti- Difficulties in structuring and in determining who community tution; provides sense of ownership. represents the community; typically lack deep pockets expected by regulators; potential for poor governance and conflict of interest.

Source: Author. 210 | Transforming Microfinance Institutions the factors discussed above. A few common guide- • Ensure adequate deep pockets among investor lines can be summarized based on lessons learned group: To avoid concerns by regulators that from the experiences of other NGO transformations: additional capital may not be forthcoming if needed, care should be taken to select at least some investors with immediate access to addi- • Limit excessive majority shareholding by any one tional resources. An NGO, which by definition investor: Whether it is the founding NGO or has no owners, will typically not be perceived as another shareholder, the presence of an overly having the deep pockets necessary to convince dominant shareholder with board control can regulators that additional capital could be easily raise concerns from potential investors that they provided. will have limited influence in the governance of • Select investors who are willing and able to play an the MFI. Having the NGO as dominant, major- active governance role: While in theory building ity shareholder, for example, can raise concerns a diverse group of shareholders allows the insti- by even the more patient commercial investors. tution to benefit from a wide range of contacts, As mentioned, minority shareholders typically technical know-how, and funding sources, these have little ability to change a management team benefits can only be realized if the investor takes whose objectives may no longer be in line with a sincere interest in the investment. There is cer- those of the minority shareholder. tainly room for silent investors, but MFIs should • Build a diverse ownership group: Given the var- focus on bringing in active investors with ideas ied expertise required to govern a regulated and contacts to share. financial institution, the MFI may find it useful • Select investors with an eye to enhancing image to try to balance the different investor groups’ and credibility in the local financial sector: As skills. In addition, a broader group of investors discussed in more detail in chapter 8, Legal has the potential to offer the institution a wider Transformation, the challenges inherent in cross- source of external financing as well as more border investments underscore the importance diverse governance representation. Also, abuses of encouraging greater local participation. Local that arise from concentrated ownership, particu- investors with positive reputations can both help larly in the banking industry, are well known. build the MFI’s image and credibility in the mar- While a diverse ownership group does not pre- ket and provide critical market knowledge for clude such abuses, it does limit the potential for the institution’s business strategy. various conflicts of interest that can arise from dominant control. • Introduce investors to regulators early on: In Table 7.2 presents the ownership structure many countries, the transformation of NGO of various transformed MFIs. With the exception MFIs into regulated financial institutions is still a of Finamerica, the sample reflects the prevalence of new concept. The types of investors that are socially responsible investors and the founding common to microfinance (specialized equity NGO as investors. As mentioned, commercial funds, NGOs, and the like) are often not typical investors are only starting to enter the market. of bank shareholders. As a result, supervisors An important consideration the transforming may initially be skeptical of such entities qualify- MFI should address before seeking potential ing as “fit and proper.” Efforts need to be made investors is the number of shares and thus the value to inform and expose regulators and super- per share the new entity will issue. The per share visors to the range of equity investors active in value is typically a factor of the anticipated investor microfinance. profile. The country’s laws normally set a minimum Ownership and Governance | 211

Table 7.2 Shareholding Participation in Regulated MFIs as of December 31, 2004 (percent)

Fin- Financiera BancoSol Mibanco america Compartamos K-Rep ACLEDA CARD

Founding NGO PRODEM ACP Corposol Compartamos AC K-Rep ACLEDA CARD Country Bolivia Peru Colombia Mexico Kenya Cambodia Philippines Participating Investors Founding NGO 20 64 0 37 29 33 43 Founding directors 0 0 0 5 0 0 0 Multi and bilaterals 0 4 0 10 37 25 0 Socially responsible 46 27 9 22 24 25 0 investors Commercial investors 28 5 91 26 0 0 0 Employees 6 1 0 0 10 18 21a Clients and community 0 0 0 0 0 0 36

Source: ACCION Investments; K-Rep Bank Web site, www.k-repbank.com; ACLEDA Bank Web site: www.acledabank.com.kh; CARD Bank Web site: www.cardbankph.com. Note: Participation may not add to 100 percent because of rounding. a. Includes staff and board members.

par value and the MFI will thus likely be required to investors is time consuming and prone to constant specify in its documents of incorporation the setbacks. For this reason, as well as the ability to amount and number of shares of authorized capital extract a better valuation from investors later on, it will issue. If the MFI is expecting largely institu- some MFIs decide to delay the external investor tional investors, with significant sums of money to recruitment process until after the legal and institu- invest, it is likely to issue fewer shares at a higher tional transformation concludes (assuming the MFI price per share than if it is expecting numerous indi- NGO is eligible to receive a temporary exemption vidual investors with limited resources to commit. to any cap on shareholder percentage ownership). Because an increase in the number of authorized Whether external investors are sought up front or shares will usually require the approval of a majority after the legal transformation, the process of finding of the board, the initial amount of authorized investors is a lengthy one and needs to be supported shares should be sufficient to accommodate antici- with the necessary resources, both financial and pated future issuances, but not so high above the human. It is recommended, for example, that a current level of subscribed shares to risk significant project manager be designated to head the process. dilution of shareholder value. This individual will be responsible for communicat- ing and managing relations with prospective investors, responding to various queries, drafting Seeking Potential Investors multiple versions of the business plan that end up being required throughout the transformation The process of identifying, attracting, negotiating process including various financial projections, clar- with, and concluding a deal with a group of ifying and documenting the various decisions made 212 | Transforming Microfinance Institutions throughout the negotiation process, and other The prospectus should tell a story. While histor- issues as they may arise—in short, this individual is ical figures of outreach and portfolio quality will responsible for managing the MFI-investor rela- indicate product demand and market knowledge, tionship process and must establish clear and open the transforming institution will need to sell a vision lines of communication and control. of its future with respect to client growth, expan- Depending on the skill set of the transformation sion of financial services, and improved financial manager (see chapter 3, Planning for Transforma- return. It will need to demonstrate an understand- tion) and the skills needed to manage the share- ing of the anticipated implications of becoming reg- holder negotiation process, the investor project ulated, including capital requirements, operational manager could be the transformation manager or implications, and overall trends in the financial sec- someone in the finance department. Even so, the tor. The development of this document is typically MFI may want to hire an external consultant for completed by the project (or transformation) man- identifying potential investors. A sample terms of ager in consultation with the MFI’s senior manage- reference for this is included in annex 7A. ment and board, and involves numerous iterations There are four phases in the process of seeking of the institution’s financial projections above and and securing investors: beyond those included in the MFI’s business plan. The document should be developed for broad • Marketing dissemination. As such, the MFI will need to think • Due diligence carefully about what elements of its future strategy • Negotiation and documentation it feels comfortable sharing with various investors • Funding who are invariably also considering other invest- ment opportunities. Given the variation in prospec- tive investor types (ranging from targeted microfi- Marketing Phase nance funds staffed by experts in microfinance to Having developed a general profile of the share- private individuals with little or no technical knowl- holder types and characteristics the MFI is seeking, edge of microfinance), the prospectus should use the marketing and promotional phase can begin. limited microfinance jargon, and instead use clear, There are four critical steps in this phase. results-oriented language. As well the MFI needs to tailor the document to the type of investor it is seeking: commercial investors will want to see the Develop a shareholder prospectus. The prospectus profitability potential while those seeking more of a serves as an initial marketing tool, used to gener- double bottom line may look for innovation, out- ate interest among prospective investors. It reach, and other such goals. includes a general overview of the institution including its management, history, vision for the future (outreach, products, geographic scope, and Create a preliminary list of potential investors. the like), the overall financial projections, and With the prospectus developed, the next step is to expected returns. This document is not as detailed target potential investors. Most MFIs at the stage of as the institution’s business plan but will certainly transformation already have a number of contacts draw from the plan as its basis. It should be pre- in the investor community, either directly through pared as a promotional piece with the goal of previous debt or grant arrangements or through attracting potential investors, but also provide con- secondary contacts with board members, donors, crete, realistic numbers, for both outreach and or other bankers. In addition, for those MFIs financial goals. seeking to attract international funds, a number of Ownership and Governance | 213 information sites maintained by the microfinance extent to which the investor will want to be community8 provide general contact information involved in the day-to-day management oversight on the various funds currently investing in microfi- of the MFI. In addition, the desire regarding the nance. Having already deliberated on the preferred level of investment—majority or minority—will also type of investor, the MFI should begin initial back- be important to understand at this stage. Both the ground research on various investors and create a strategic-financial perspective and the majority- preliminary list of potential contenders whose pro- minority perspective will have significant implica- files match what the MFI is seeking. tions for dividend policy, exit strategies, board role, and veto rights in constituent documents, among Conduct a virtual “road show” for the initial group other issues. of prospective investors. The project (or transfor- mation) manager should send the prospectus to potential investors that meet the MFI’s criteria and Due Diligence Phase begin a dialogue with those who demonstrate Once preliminary interest has been expressed by an interest. initial group, a more in-depth due diligence exer- cise is scheduled to allow potential investors to gain Set up one-on-one meetings. For investors that a deeper understanding of the MFI, its manage- have shown interest, an initial meeting is necessary ment, and its operations. The due diligence exer- to present and expand the overview of the MFI and cise includes a review of the institution’s docu- the institution’s vision for the future as presented in mented policies and procedures and numerous the prospectus. This will provide the opportunity interviews with senior management as well as for prospective investors to become familiar with branch staff. In addition, the prospective investors senior management and the overall operating envi- may meet with local legal counsel, tax experts, and ronment, as well as raise any particular concerns. the regulatory body. So that a consistent message is For investors who make frequent visits to the region delivered by all employees (and board members) or are already based in the region, such a meeting involved in the due diligence exercise, a practice can take place on-site at the MFI. For others, the session should be conducted in advance, during MFI may need to schedule a visit to the investor. which all the company’s presentations are made to This second approach is less appealing because it a neutral third party for feedback and critique. It will likely need to be funded directly by the MFI may be useful for the transforming MFI to encour- and furthermore, does not allow the investor to see age potential investors to coordinate such that they the MFI’s operations. However, if necessary, the perform their due diligence jointly. The due dili- MFI should arrange to meet with a number of dif- gence exercise typically focuses on the following ferent investors on the same trip, if possible. key areas: The degree to which investment goals and the overall vision and mission for the MFI are shared by • Management and board: One of the most the investors will ultimately have a significant important elements of an investor due diligence impact on the level of cohesion within the investor is the investor’s assessment of the quality of the group. The marketing phase provides the MFI the management team and staff of the MFI. opportunity to gain a deeper understanding of Through interviews and various discussions, potential investors. Determining where each lies on the potential investor will attempt to gauge the the strategic-financial investor spectrum is particu- vision, qualifications, and overall attitude of larly important at this stage, because it drives the the staff and will seek to understand the current 214 | Transforming Microfinance Institutions

governance structure and nature of those spon- This is particularly important if prospective soring the transformation. investors intend to evaluate a number of different • Financial: The financial analysis includes a MFIs in the same country before committing to thorough review of the MFI’s historical and pro- any one of them. (See chapter 8, Legal Transfor- jected financial position, including earnings mation, for further information on confidentiality potential, operating efficiency, portfolio quality, agreements.) capital adequacy, and liquidity. A substantial number of follow-up information • Market: Through conversations with the MFI’s requests often result from a due diligence visit by a senior management team and research and potential investor. The most important document development group, as well as through various (and the one that requires the most time and third-party sources, the potential investor will energy) is the MFI’s business plan including finan- evaluate the overall supply and demand for cial projections. While the prospectus mentioned microfinance services in the country. above is typically used for broad marketing of the • Economic and political: The relative stability investment, potential investors who proceed to the of the economy (currency, inflation, and so more in-depth due diligence phase will normally forth) and the government are key factors in want to see the much more detailed business plan. any due diligence exercise. Potential investors The project or transformation manager should be will likely assess the private investment climate prepared to develop multiple drafts of this docu- and any recent political developments, and ment as the prospective investors weigh in on capi- review the relevant regulatory framework and tal structure, overall pricing, return expectations, government policy specifically with respect to and the like. This often includes requests for multi- interest rate ceilings and foreign exchange ple scenario analyses, more thorough market analy- policies and risks. sis results, and explanations for the valuation of the • Legal and tax: Analysis of the overall legal and proposed NGO holding in the new entity. (See tax framework in the country will include, chapter 5, Strategic and Business Planning, for a among other things, requirements regarding discussion on developing the business plan.) share purchases and sales, requirements for reg- The due diligence exercise is resource intensive istration of foreign investors with the appropriate and time consuming for both the MFI and the regulatory and government authorities, tax treat- potential investor. In general, the cost for this exer- ment of payments of interest and dividends cise is typically born by the investor, though in some (including any applicable withholding), rules for cases, the MFI may be asked to contribute. Results determining capital gains, statutory rights of of the due diligence process will significantly influ- minority shareholders, and litigation norms. ence the price the investor is willing to pay for shares in the MFI. The due diligence exercise requires the MFI to share detailed institutional history and financial Preliminary discussion of key issues. The due dili- information, not all of which the MFI may be com- gence exercise presents both the MFI and potential fortable sharing. Some of this information may be investors the opportunity to begin discussing considered by the MFI as proprietary and confi- some of the more critical negotiation issues, includ- dential. It is thus important to discuss issues of ing how much control the investor will expect to confidentiality up front with any participant in the have over management, how frequently dividends due diligence process. This may involve developing will be paid, and options for divesting from the and executing a written confidentiality agreement. MFI. While an MFI investment deal will ultimately Ownership and Governance | 215 involve a myriad of ownership and governance term sheet is often introduced as an agenda-setting issues (discussed in more detail below), these document, and then filled in throughout the nego- three—control (or protection of minority share- tiation process to help organize the negotiation and holder rights), dividend pay-out policy, and exit ultimately the documentation process. Term sheets options (or restrictions on share transfers)—are crit- are particularly helpful if multiple parties are partic- ical components of an investment strategy and ipating in the negotiation because they forces all should be clarified up front. Therefore, the MFI’s parties to focus on the same issues at the same time. senior management and board will need informa- If the investor group is being represented by one tion and opinions on these different issues before lead investor, a common term sheet is a simple way entering the negotiation process. The distinction to keep the other investors in the group aware of between strategic and financial investors is particu- the current status of negotiations. larly relevant for these issues. While both strategic A term sheet is typically a nonbinding document and financial investors will be looking for some that outlines the parties’ agreements on key busi- degree of influence in the overall management of ness and legal conditions that will shape the invest- the company, the areas they focus on may differ. ment. The agreements reached during the negotia- However, both will have exit expectations that will tion of the term sheet will be incorporated into the need to be addressed. documents (primarily the Shareholder Agreement, discussed in chapter 8, Legal Transformation) that Preliminary commitment by investors. Following will govern the underlying investment transactions, conclusion of the due diligence process, the so all parties should pay attention to how issues are prospective investor will prepare an initial invest- resolved and expressed in the term sheet. The nego- ment recommendation (typically referred to as the tiation of a term sheet also helps to clarify early in preinvestment stage or stage 1 review that will the negotiation how the different issues combine or reflect a “go” or “no-go” recommendation from interact to affect the interests of the different share- the analyst). For institutional investors, the analyst holders. All parties should feel comfortable asking will likely have to present this recommendation to for clarity in the language used in a term sheet if the investment committee of the fund. it is new or confusing. Typically, the term sheet is Once prospective investors have indicated they drafted by nonlegal participants reflecting the busi- are interested in pursuing an investment, the long ness side of the agreement. Lawyers then transform process of negotiation begins, leading to decisions the term sheet (once agreed upon) into a Share- on the various issues about the investment and the holder Agreement and other legal documents. In finalization of the investor group. some cases, however, the term sheet may be drafted by the same legal counsel that is charged with draft- ing the Shareholder Agreement and Stock Purchase Negotiation and Documentation Phase Agreement. Counsel may be asked to draft and This section highlights the more important issues redraft many versions of the term sheet over the that transforming MFIs and investors need to con- course of the negotiations. sider in the negotiation process, including capital- Term sheets should accomplish the following: ization, governance, management, financial poli- cies, institutional mission, dispute resolution, and • Summarize the offering of shares. share transfer and exit. • Identify the investee company’s purpose. To facilitate discussion of these various issues, a • Detail the legal structure of the investee term sheet is typically used to focus investors. The company. 216 | Transforming Microfinance Institutions

• Define the capital and share subscriptions investors will need to consider the amounts and (including share price or formulas to be used to types of investment instruments: determine pricing at the time of sale). • Specify general terms and conditions for share- • Common versus preferred shares: Common holder meetings and board meetings, gover- equity is the highest risk, highest reward equity nance structure, and responsibilities of the instrument. It increases in value as the MFI’s investee. retained earnings grow. In addition, common • Detail procedures for future sales of shares. equity shareholders can benefit from dividend • Outline exit strategies, if any, and agreed restric- payments. Common shareholders also elect the tions on share transfers. board of directors. Holders of preferred shares, • Specify expectations for financial and accounting by contrast, receive a fixed dividend paid out of practices to be adhered to by the investee, as well the MFI’s earnings. Such shareholders are not as any key operational standards. assured a dividend payout, but will receive their • Identify the governing law and dispute resolu- dividend ahead of common equity shareholders, tion procedures to be followed under the invest- and in case of liquidation, will have a prior claim ment documentation. over common equity shareholders on the MFI’s • Any special conditions. assets. Preferred shareholders typically do not have any voting rights and consequently do not Annex 7B, Sample Term Sheet Outline, provides a have an influence on the selection of the board.9 sample term sheet skeleton. • Debt-equity combinations: From an investor’s While the term sheet is used primarily during the perspective, the amount of equity and possibly negotiation process, as mentioned above, agree- debt is determined by three key factors: liquidity, ments reached during this process are documented return, and risk. Each investor will have unique in the draft Shareholder Agreement. Because this is expectations for these three variables. a legal document ultimately drafted and finalized • Convertible or subordinated debt: In addition to by lawyers, its contents are discussed in detail in standard term debt, debt options can also chapter 8, Legal Transformation, and are thus not include convertible debt or subordinated debt as discussed here. discussed in chapter 6, The Funding Structure. Convertible debt is defined as debt that can Capital amount and instrument. Investors in micro- be exchanged for another type of security (typi- finance have a range of investment instruments. As cally equity shares) usually at the option of the discussed in detail in chapter 6, The Funding Struc- holder (although there are obligatorily convert- ture, these include common and preferred shares, ible debt issuers). It is often structured to specify straight debt, convertible debt, subordinated debt, the conditions under which it will be converted and any combination of these. The starting point in from debt to equity. Some convertible debt will the negotiation process is determining the actual expressly describe the specific number of com- amount of capital, both debt and equity, to be mon equity shares to be issued in exchange on a invested by the various shareholders, including the specific date for the converted debt at a prede- absolute amount and the ultimate ownership per- termined conversion price. Other convertible centage. In addition to the minimum requirements debt will offer “trigger points” that give the imposed by bank regulators—minimum capital and lender and borrower the option to convert debt the capital adequacy ratio—MFIs and their potential into equity and may specify a predetermined Ownership and Governance | 217 conversion price or may, instead, establish a for- original equity holders (because the conversion mula for determining the price at the point of price will likely be somewhat higher than the conversion. original price at which the other equity holders Subordinated debt is any debt that is junior in bought) but above the returns of other debt claim on assets to other debt. Subordinated debt holders.10 gives priority for repayment, either structurally Conversion at the option of the MFI will have or contractually, to more senior debt. Theoreti- the opposite dynamic. The value of the option to cally, the spread between subordinated and convert will be added to the cost of the credit. senior debt should correlate to the risk of the The amount of this addition again will depend on company. For a AAA risk, for example, the gap the period in which the MFI is able to convert between subordinated and senior debt should and the price at which the MFI must convert. be negligible. Lenders may choose to lend, at least partially, on a subordinated basis because Share price and valuation. One of the more diffi- of the typically higher returns subordinated cult discussion points in the investor negotiation debt generates. A borrowing MFI also may process is establishing a “fair price” for the shares to encourage shareholders to consider lending on a be sold to external parties. How much are the subordinated basis rather than taking straight shares of the MFI worth? What is the “true” value equity because such debt may qualify, at least of the assets that are being transferred to the new in some jurisdictions, to be counted as tier 2 cap- company? Should there be a discount or a premium ital while at the same time helping the MFI paid to the NGO for these net assets? increase its return on equity due to this increased leverage. “Valuing a closely held business is like forecast- Conversion is typically at the option of the ing the weather: Everyone wants an absolute, investor. The value of this option to convert scientifically determined, accurate answer, but depends on the conversion price and the period no one has come up with a way to achieve this in which the holder can convert. For example, an goal.” option to convert if the value of the company Tuller 1994, p. 17 doubles in six months will have very little value, given how unlikely this would be. Convertible Business valuation in any industry is more an art debt will thus typically have a lower interest than a science and the microfinance industry is no rate than term loans, which have an established exception. No generally accepted standards, regula- date or term for repayment. (The value of the tions, or rules apply and no single methodology option to convert will normally be reflected in a or approach that will provide the right answer. The lower interest rate.) Any savings on the cost of “market price” for an MFI is particularly difficult to funds comes at the expense of the shareholders determine because there are very few countries in who must accept a smaller share of dividends or which the microfinance industry is fully integrated net worth if there is a conversion. Typically, the into the financial markets, thus limiting the number returns to a convertible holder in an MFI with of comparable cases. In addition, as in any new poor or mediocre performance will be below the industry, there is unknown industry risk. Finally, in returns of other debt holders. The returns to a most cases, shares are not yet freely traded (they are convertible holder in an MFI with good or excel- illiquid), which adds further complexity to calculat- lent performance will be somewhere below the ing the right price (Drake n.d.). 218 | Transforming Microfinance Institutions

While valuation techniques differ significantly, a countries highlighted that multiples paid for variety of common techniques and methods can be banks are much higher than those for MFIs, used for estimating the value of any business. Rela- averaging two to three times book value tively small businesses, like most MFIs, generally (O’Brien 2006). use one or a combination of the following valuation • Discounted cash flow: The generally accepted methods: book value, price-earnings comparisons, definition of the value of a business is that it and discounted cash flow analysis. equals the future benefits, usually cash benefits, that will accrue to that business, discounted back • Multiples of net assets (book value method): In the to a present value at an appropriate capitalization book value method, only those balance sheet (or discount) rate (Tuller 1994). Using the accounts that reflect assets expected to generate MFI’s financial projections for the new regulated earnings for buyers are included in the calcula- entity, the financial analyst can develop prelimi- tion. While relatively easy to understand and nary cash flow projections for the institution. readily calculated from basic financial statements, The next step is to estimate the risk of actually book value seldom reflects the fair market value attaining the expected future benefits projected of assets. In addition, the book value method by the MFI (or alternatively, determining the does not take into account the MFI’s ability to premium for attaining even greater benefits than generate future profits. Therefore, this method is anticipated). Risk is reflected in a business valua- recommended only as a starting point in negoti- tion by determining the cost of capital of an ations. In most of the initial transformations that investment—that is, ascertaining the rate of occurred in Bolivia, shares were acquired at or return available in the marketplace on compara- near book value. This was due, in part, to reluc- ble investments. This is expressed as a discount tance on the part of the MFIs at the time to rate—the interest rate used in determining the charge any kind of premium on what was initially present value of future cash flows. donated grant capital, but was also a reflection of Conducting a discounted cash flow (DCF) the relative novelty of the transaction and the analysis on an MFI raises two critical issues: fact that it was a “buyer’s market.” Over the last which cash flows and what discount rate decade, however, both sellers and buyers have should be used? Financial projections produced become more sophisticated in their analyses, by the MFI are often used by prospective leading to more aggressive negotiation on both investors as a starting point in estimating future sides. profitability. A number of important adjust- • Price-earnings ratio or price-to-dividends ments, however, are typically made, most of comparisons: This method simply matches an which present a more conservative picture of MFI’s prior year profits with an average price- return potential of the investment. These can earnings ratio derived from published trading include more aggressive provisioning (for uncol- records of public companies in similar industries, lectible loans), more conservative macroeco- providing MFIs a comparable with which to nomic indicators (currency devaluation, infla- start negotiations. However, because sales of tion, and the like), more conservative growth microfinance shares are few and far between and and outreach projections, and less optimistic sales of formal financial sector shares are likely improvements in operating efficiency (such as not relevant due to size and liquidity differen- scenario analyses with higher operating cost tials, comparisons are difficult. A recent analysis ratios, or smaller loan officer case loads). These of small financial institutions in developing revised projections are then used as the basis Ownership and Governance | 219 for calculating the “free cash flow” used in the The choice of method largely depends on the DCF analysis, defined as any cash in excess of information available to the investor and the con- what is needed for growth (an analysis that will text in which the MFI operates. It is typical, how- also likely require additional dialogue and agree- ever, for a range of valuation methods to be used ment among the parties). and then triangulated with each other. Comparable The second issue, the discount rate to use, is methods that draw on either previous transactions complicated by the level of subjectivity applied to in the industry or previous transactions in similar evaluating risk. The discount rate is determined entities are unlikely to be useful for MFIs trans- by two factors: the general level of interest rates forming in new regulatory contexts, and while in the marketplace, and the amount of risk pre- price-earnings ratios may be readily available for the mium demanded by the market. It is the key various banks in the country, traditional commercial variable in calculating how much an investor banks tend to have a very different profile from should pay today as a reflection of what the com- MFIs, which by definition tend to be unique enti- pany will be worth tomorrow, a year from now, ties serving targeted markets. five years from now. Although advanced markets A number of MFIs contract with external firms (the United States and Europe, for example) to assist with the overall valuation process, and yield a fair amount of information about correla- investors may engage a third party to review the tions between risk and return, the same is not book value of the institution’s assets and liabilities. true for some of the less developed economies. This resembles an in-depth financial audit, although What is the risk premium that should be applied it may also include delivering an opinion on the to a small company, in a new industry, in a rela- institution’s financial projections. These valuations tively unstable political and economic environ- can be costly. MFIs should think carefully about ment, in a relatively illiquid market? These the timing, because such exercises can become issues—size, industry maturity, macro environ- obsolete if conducted too early in the transforma- ment, and liquidity of shares—each influence the tion process. perceived level of risk for an investment in an What is an appropriate valuation method for MFI. Each investor is likely to have his or her microfinance? While the historical experience in MFI own perspective on these risks, underscoring the transformations has been to use one times book level of subjectivity applied to the analysis and value, the shift to more commercial approaches to the inevitable need to engage in a negotiation microfinance has recently led to both discounts and process. premiums being applied to the MFI’s book value. A The capital asset pricing model (CAPM) is one recent analysis of various MFI valuations highlights of the more widely used models for incorporat- price-to-book multiples of between 0.6 and 1.4 for ing risk into business valuations. This model the purchases of equity in MFIs (O’Brien 2006). attempts to construct a method to introduce For example, in December 2004, ACCION Invest- factors that measure the premium an investor ments, Pachamama Holdings Corp. Finanzas should expect as compensation for holding Empresariales S.A. (FIMISA), and Mibanco together high-risk assets (Tuller 1994). The model is purchased 47.2 percent of BancoSol for approxi- based on the assumption that any stock’s mately book value. The average purchase price for required rate of return is equal to the risk-free Mibanco shares in 2004 was 1.27 times book value. rate of return plus a certain risk premium. (See And the most recent purchase of Finamerica by annex 7C for a more detailed explanation of how the three cajas de compensacions11 was between to develop a discounted cash flow analysis.) 1.4 and 1.8 times book value depending on the 220 | Transforming Microfinance Institutions

Table 7.3 Precedent Transactions for Valuing MFIs

Percentage sold or Price to Price to net Country Entity Date purchased book value income Peru Mibanco Dec 2004 5.02 1.48 6.52 Dec 2004 22.80 1.35 5.95 Oct 2004 7.80 1.36 5.99 Jul 2004 0.41 1.08 4.74 Jul 2004 4.61 1.07 4.71 Average for Peru n.a. 1.27 5.58 Bolivia BancoSol Dec 2004 47.20 0.98/1.00a 4.31 Colombia Finamerica Nov 2004 90.10 1.80/1.40a 42.80 Ecuador Solidario Oct 2004 2.60 0.85 4.32 Aug 2003 19.80 0.89/1.00a 4.69 Nicaragua Confia 2002 — 0.90a — Average for Latin America n.a. 1.12 4.9b Ghana First Allied S & L Apr 2004 33.50 — c 17.20d SASL Aug 2004 100e 1.0 — Kenya K-Rep Sept 2004 13.40 0.62 5.35 Equity Building Apr 2003 15.90 1.59 7.86f Society Malawi OIBM March 2003 30.5 1.13 — Average for Africa n.a. 1.09 6.6g AVERAGEh n.a. 1.09 7.5

Source: Drawn from O’Brien (2006, p. 11). Note: — ϭ not available. n.a. ϭ not applicable. a. O’Brien (2006) obtained second number from Silva (2005). The differences in price-to-book value result from the time book value is measured, that is, the day the transaction closes or the day agreement is reached. Thus, in some cases differing values are reflected for the same transaction. b. Excluding Finamerica. c. Using the price of U.S.$600,000 to be paid by AfriCap for new shares equivalent to 33.5 percent and existing equity as at December 31, 2003, an approximate price-to-book ratio of 1.8 times can be deduced. d. Discussions with AfriCap suggest that the multiple paid was four to five times adjusted forecast earnings. e. This was the original capitalization of Opportunity International’s commercial bank in Ghana. f. Based on 2003 net income. g. Excluding First Allied (see note d). h. Based on the average for all Mibanco transactions and excluding the outlying values for the other transactions, being Finamerica at the top end.

calculation method, reflecting the premium paid for even these cases have involved only a small handful control of the institution. See table 7.3. of specialized equity investment funds or multilater- In many countries with relatively undeveloped al and bilateral investors, rather than truly private equity markets, the market for traditional bank investors. shares is shallow. It follows that the market for MFI equity would be even more illiquid. Thus, true Return to investors. Nominal returns on equity for arm’s-length equity transactions in microfinance more profitable MFIs can reach 20 to 30 percent equity, other than initial share purchases in trans- per year. The actual returns enjoyed by investors, forming entities, can be counted on one hand, and however, will vary depending on such factors as Ownership and Governance | 221 the dividend payout ratio, the possible devalua- and stay actively informed about the operations of tion of the local currency in which the equity invest- the MFI. ment is denominated (if applicable), and taxes that Usually board seats are aligned with voting may be imposed on sales of stock and on dividend rights. Unless expressly provided by the trans- payments. In addition, investment funds will need formed MFI’s charter, bylaws, or Shareholder to cover their own operating costs and balance Agreement, shareholders’ voting rights are typically returns from “good investments” against “bad governed by host country law. However, in most investments.” countries, parties are allowed to reach express con- Accordingly, many microfinance investment tractual agreements providing an assignment of vot- managers expect to see nominal returns on equity ing rights that are not allocated according to the of 20 to 25 percent (in foreign currency terms) in actual size of each shareholder’s relative ownership their portfolios, which, after operating costs and interest. Where this is the case, shareholders enjoy a averaging in losses from investments that did not great deal of flexibility to agree contractually to a generate returns, will generate internal rates of wide array of voting arrangements, particularly if return of around 12 to 15 percent. Investment host country law also allows preferred nonvoting funds generally have established hurdle rates for shares to be allocated to investors. potential investments. These rates reflect all Often at issue in discussions of shareholder vot- potential macroeconomic risk (foreign exchange, ing rights is the question of what constitutes con- inflation, and the like) and country risks as well, trol. While control is usually evidenced by a simple though the latter may be difficult to estimate in majority shareholding, host country law may countries without active bond or stock markets. require supermajority or unanimous votes on cer- Most investors in microfinance, however, are also tain matters to protect the rights of minority share- looking for a “social” return, although an equiva- holders. Or minority shareholders may ask for con- lent quantifiable formula is not as straightforward. tractual agreements that impose supermajority or As a substitute, investors often look for achieve- unanimous votes on certain sensitive matters to ments in reaching social goals, such as volume of protect their particular interests. Once negotiated, outreach, demographic penetration, average loan the Shareholder Agreement should reflect all of the size as a proxy for poverty, and others. various agreements reached with respect to share- holder voting rights to the extent permitted by host Board seats and voting rights. Unlike in MFI country law. NGOs, the governance structure of an MFI with While the link between ownership of shares and shareholders tends to reflect the ownership struc- board representation is an important one, it should ture of the institution. Decisions need to be made not undermine the equally important role of inde- as to what proportionate amount of equity (10 per- pendent directors—board directors who are neither cent, 15 percent, or more?) entitles an investor to a direct shareholder representatives nor members of board seat. To date, most transformed MFIs are management. The use of independent directors is owned by a small group of investors with no important to ensure an objective, institutionwide one single investor in a controlling position (with perspective. They can play an important role in areas the exception of those transformed MFIs in which in which the interests of shareholders, management, the founding NGO remains the majority share- and the company may diverge, such as executive holder). The benefit is that investors generally remuneration, succession planning, changes of cor- take governance seriously, with investor representa- porate control, takeover defenses, large acquisitions, tives likely to attend board meetings regularly and the audit function (OECD 2004). They can 222 | Transforming Microfinance Institutions also bring an objective view to the evaluation of the utive Officer (CEO), Chief Financial Officer, or any performance of the board and management and can other senior management team member earning a fill skills gaps in the board. (Despite such advan- salary over a certain level. The cost implications of tages, very few MFIs currently have independent high salaries and the commensurate effect on the directors.) bottom line may make financial investors, in partic- ular, sensitive to staff compensation issues. Discus- Mission retention. With the majority of MFIs sub- sions should also be held about the potential scribing to a double bottom line and the current investor’s understanding of which management prevalence of socially responsible investors in micro- issues would require board involvement or approval finance, a key discussion point is the potential (or both) and expected frequency of communica- investors’ commitment to the social goals of the tion between the board and management. institution. Such social goals are often defined in the company’s mission statement. Pushing share- Future capitalization. The negotiation process will holders to articulate the importance they place on need to address estimates of when, if ever, addi- mission-oriented goals is valuable because this will tional capital needs to be mobilized and how this help guide decision making at the board and with- need is likely to be met and by whom. Shareholders in management of the transformed MFI. Not all should discuss how they would respond to investors will share these same values or goals. requests from regulators for additional capital For those that do, however, the MFI’s ability to contributions to be made to the transformed MFI. report against agreed on social indicators becomes a While the low minimum capital requirements critical piece of board reporting. Board members imposed on regulated MFIs may make this issue and shareholders may find it appropriate to request seem rather remote, regulated MFIs face higher, that senior management prepare reports from time more conservative capital adequacy requirements to time that provide information about the trans- than those imposed on banks. formed MFI’s mission adherence. As with nearly all This variance in capital adequacy requirements is of these issues, local counsel should be consulted an important issue for investors because it can affect and asked to advise the parties as to the appropriate the relative competitive position of specialized scope of information to be shared and the rights deposit-taking MFIs if they are unable to be as and responsibilities of shareholders who wish to highly leveraged as banks. Similarly, as a trans- access such information. To assist management in formed MFI nears the capital adequacy limit, pres- handling such requests for information, it may be in sure will be exerted to do one or more of the fol- the transforming MFI’s interest to reach agreement lowing (to the extent permitted by host country up front (and to document that agreement in the law), all of which can affect investor positions: investment documentation) as to the form, con- tent, and frequency of such reports. • Increase its retained earnings (increase profitabil- ity or reduce dividend payouts). Role in management. The level of involvement an • Issue more equity. investor wants to assume in the MFI’s management • Issue subordinated debt (debt that can qualify as is another important point of discussion. Both tier 2 capital, depending on the jurisdiction). strategic and financial investors may request the • Reduce the size of its loan portfolio (through right to appoint or approve a certain number of the securitization or sales), or slow growth in its loan senior executives of the organization. This could portfolio. also include the right to veto the level of remuner- • Shift its loan portfolio and other assets to lower- ation granted to and the removal of the Chief Exec- risk-weighted assets. Ownership and Governance | 223

Generally, solutions that encourage sustainable Some international investors leave little room to growth and do not require a reduction in assets are negotiate these provisions; they require standard preferred although the industry is starting to see dispute resolution provisions in all their invest- some examples of securitization of loan portfo- ments. Others, however, may allow some flexibility lios.12 Shareholders thus usually need to respond to in determining the number of steps to take to ensure the transformed MFI meets its capital ade- resolve disputes, the timetables involved, and even quacy requirement. Shareholders can either forgo the law that will govern arbitration. In general, the dividends, make an additional equity investment, or four escalating steps are conciliation, mediation, provide subordinated debt (if subordinated debt arbitration, and litigation. Each of these steps qualifies as tier 2 capital in the jurisdiction in which should be clearly documented in the Shareholder the MFI is operating). Agreement (or other investment document). (See In addition, potential investors should discuss chapter 8, Legal Transformation.) It is important liquidation rights in the event the MFI is liquidated, however, for the MFI and potential shareholders to and preemptive rights that entitle all shareholders at least consider the preferred method of dispute to participate in any increase in equity capital. resolution during discussion in the negotiation phase. Financial policies. Important financial decisions and the standards for how the company’s financial infor- Restrictions on transfer and exit. At some point, mation is presented will also need upfront discus- investors may want to divest their investments in sion. These will generally include dividend policies the MFI, either through the transfer or sale of (conditions for payout, approval, veto rights), the shares. Both options need to be discussed thor- production of financial statements (frequency, for- oughly and processes agreed upon before moving mat, timing, approval, and so forth), and the acqui- forward with the investment decision. sition and leasing of fixed assets. Approval of dividend payout is typically left to a • Restrictions on transfer: Limitations on the majority vote of the shareholders, although both ability of parties to transfer their interests are strategic and financial investors will probably want likely to be viewed differently by varying share- some kind of veto ability over any declaration or holders depending on their respective invest- payment of dividends or other distribution. The ment horizons and return expectations. It would delivery of audited financial statements within a set be reasonable for an MFI to request a strategic period following the end of the financial year is a investor to agree to a two to five year restriction standard requirement of shareholders and they may on transfers. From the majority shareholder per- want the right to veto annual audited statements. spective, such a restriction would be important, Significant purchases are business decisions that because a strategic investor is assumed to bring affect the valuation of an investor’s interest and important connections, perspective, and expert- the company’s operations as a whole. As a result, ise to the venture, which may take time to be investors will typically require a veto right on the fully implemented. A financial investor, however, purchase of assets over a certain value. will be wary of an extended period during which transfers are prohibited. Although most financial Dispute resolution. Despite best efforts to forge a investors are looking at a three to five year invest- cohesive group of directors, board disputes do ment horizon, they may be reluctant to limit occur from time to time. Traditional approaches to their ability to sell if the option presents itself. As dispute resolution include an escalating set of steps such, a one- to two-year restriction may be their that the parties agree to take to reach resolution. limit. 224 | Transforming Microfinance Institutions

Some of the most restrictive provisions first be offered to the other shareholders on regarding share transfers are those that pro- the same terms as a third party will be offered hibit any transfers unless all shareholders agree, (or has agreed to). The right of first refusal or the transfer takes place to an affiliate of the may add time to the sale process and may also transferor. reduce the value of the shares for every share- • Exit strategy: Each investor will have his or her holder. When a Shareholder Agreement pro- own time horizon for exiting any investment vides for a right of first refusal, a number of holdings. Because the market for microfinance related legal and business issues will also need securities is still relatively underdeveloped, to be addressed—for example, how much investors may aim at this point to include specific time does the nonselling party have to con- exit mechanisms in the Shareholder Agreement sider the offer to purchase the equity for sale? to limit the risk of not being able to liquidate What constitutes a legitimate offer? If all or their investments as needed. Relevant clauses part of the consideration for the sale involves may include the following: noncash payments, who decides the value of – Drag-along right: Drag-along rights enable that noncash consideration? one shareholder to force another to join in – Right of first offer: As implied, the right of the sale of the company. The owner doing the first offer requires that any shareholder wish- dragging must give the other shareholder the ing to sell his or her shares must first offer the same price, terms, and conditions as any other shares to the other shareholders, before any seller. Drag-along rights help to eliminate such offers are made to third parties. A right minority owners and put a larger percentage of first offer is typically viewed as less of a of the company up for sale—a potentially restraint on the selling shareholder’s ability to more attractive purchase than only a portion sell its shares than is a right of first refusal. As of a company and typically at or above a a result, financial investors are likely to prefer prenegotiated price. a right of first offer to a right of first refusal. – Tag-along right: Tag-along rights are used to However, this type of provision also requires protect shareholders from being left out of an drafting clarity in specifying the period during important sale. For example, if a majority or which the sale is to be made of the shares in other important shareholder sells its stake, the question. Issues of what constitutes equiva- other shareholder (often a minority share- lent consideration may also need to be holder) has the right to join the transaction addressed if shares can be acquired with non- and sell its stake in the company. The majori- cash payments. ty shareholder is effectively forced to include – Put options: Put options give the owner the the other shareholder in the negotiation. Tag- right, though not the obligation, to sell a along rights are extremely important to finan- specified amount of an underlying security at cial investors. a specific price within a specific time. The – Rights of first refusal: In the event that the prenegotiated price is typically a function of regulated entity decides to issue additional the MFI’s performance—the investor is thus stock, each investor has a right of first refusal mitigating its liquidity risk but accepting the to purchase a proportional percentage of venture’s business risk. These options are typ- shares of the new offering, based on the ically triggered by the passing of a specific holder’s percentage ownership interest in amount of time or the inability of the the MFI. Some MFIs have expanded this company to meet specific financial goals. A clause so that any sale by a shareholder will financial investor, particularly focused on Ownership and Governance | 225

issues surrounding the timing of exit and someone within the MFI who has the time to coor- return, may be more likely to insist on a put dinate the drafting of multiple versions of various option. (Note that other strategic investors documents and in cases in which a group of poten- may also require a put option, given reputa- tial investors is approached at the same time, this tion risk and the typical lack of market for process can be greatly facilitated if the group shares.) A key point of contention when appoints a lead negotiator. This often happens negotiating a put option is determining who among a group of socially responsible investors who will stand on the other side of the put, mean- share many of the same investing philosophies. This ing who will buy the shares being “put?” approach can save the MFI significant time and Some investors may seek the right to “put” resources, but may reduce the institution’s bargain- their shares to the founding NGO or to the ing position. MFI itself. For an NGO with its own illiquid investments in the MFI or, alternatively, with The Funding Phase a range of other community development commitments, the issue of liquidity will need The final step in the process, the actual contribution to be closely examined. As for the MFI, it is of the investors’ capital, can take longer than parties unlikely that such an arrangement will be expect. Once the final terms and conditions of the accepted by the bank superintendent. The term sheet have been converted into a draft Share- MFI must check local laws to ensure that, as a holder Agreement (see chapter 8, Legal Transfor- regulated financial institution, the MFI has mation), institutional investors must present the requisite legal authority to buy back its own potential investment and key documentation to shares. In some countries, bank regulations their respective boards and investment committees and laws prohibit or restrict the buying back for final approval. Depending on the bureaucratic of shares by financial institutions because this hurdles that need to be overcome (generally, the could unduly erode its capital base. In addi- larger the investment, the larger the hurdles), this tion, while in the short term such a buy-back final process can take a matter of a few weeks, or can plan will increase the relative shareholdings of consume over a year. To avoid being surprised by the other investors, the MFI’s decision to use these kinds of delays, the types of approvals that are cash that otherwise could have been invested likely to be required (and lead time involved in get- in the loan portfolio or paid out as dividends ting such approvals) should be discussed early in the could ultimately have a negative effect on negotiation process with each investor. shareholder returns. A useful tool in managing any complex transac- – Call options: Call options give a party the tion, such as an equity negotiation, is to set out, up right (but not the obligation) to buy from front, a “drop dead date” (DD Date in box 7.6) for other shareholders a specified amount of an the conclusion of the transaction. For example, for underlying security at a specified price within NGO MFIs that have chosen to assemble their a specified time. Call options have not been equity investors before the actual legal and opera- widely used in MFI transactions. tional transformation, the drop dead date could be the last date by which the MFI intends to apply for Finalizing the investor group. The final steps in the its deposit-taking license from its bank regulators. investor negotiation process are documenting the Working backward, the project manager can then many decisions reached among the various investors map out the next-to-last step that needs to be taken and reaching consensus on next steps. As men- before the drop dead date, and then the step before tioned above, this process is best facilitated by that, and so on. Very quickly investors should begin 226 | Transforming Microfinance Institutions

Box 7.6 Example of Time Line to Complete Investor Negotiations

This is an example of a timeline to complete investor on regulatory requirements and investor needs. negotiations if all is to be concluded before the MFI “DD Date” is drop dead date. is licensed. Sequencing and time frame will depend

Investors fund capital contributions and shares are issued DD Date Investors execute Shareholder Agreement DD Date minus 3 days MFI receives license DD Date minus 5 MFI delivers license application (with list of expected DD Date minus 65 shareholders) to regulator Investors commit to fund capital contributions DD Date minus 70 when MFI receives license Investors secure all internal approvals necessary to invest DD Date minus 73 Investors agree to final draft of Shareholder Agreement DD Date minus 80 Last comments due on Shareholder Agreement DD Date minus 85 Near final draft of Shareholder Agreement DD Date minus 90 distributed for comment Investors meet for face-to-face negotiations on last issues DD Date minus 100 Investors receive initial draft of Shareholder Agreement DD Date minus 110 Term sheet agreed DD Date minus 120

Source: Author.

to identify whether they will be able to meet these nance is broadly defined as the system of checks and deadlines and to identify the likely time frames they balances whereby stakeholders of the MFI (its own- will need to agree to a term sheet, finalize the ers, senior management, donors, regulators, cus- Shareholder Agreement, complete their legal due tomers) ensure that the MFI fulfills its institutional diligence, and receive internal approvals to invest. It mission and is managed effectively. As this sample also gives the project manager a time frame to work list of stakeholders suggests, both internal and with as he or she marshals resources of the trans- external governance agents form this system of forming MFI to support the negotiation process. checks and balances. Before transformation, the Even if actual dates are not assigned to this process, most significant external agent typically is the donor the theoretical time line helps to ensure that the community. After transformation, MFIs are sub- negotiations are sequenced appropriately. jected to a much broader array of external gover- nance agents, including most notably its owners and prudential regulators. Effective Governance In traditional NGO-to-share-company transfor- mations, this change in governance is driven by the A key challenge for any transforming MFI is to new shareholders, as they seek representation on ensure that its corporate governance structure, pro- the board in proportion to their shareholdings. The cedures, policies, and practices are aligned with the board will likely include some representation from regulated MFI’s new business strategy, operations, the original NGO (but not necessarily from the and risks.13 For the purpose of this book, gover- NGO’s board and depending on the future role Ownership and Governance | 227 of the NGO, this board may also need to be aries (this standard is often defined in local law), reformed). Additionally, the transforming MFI’s directors may be subject to civil and criminal penal- new bank regulators will undoubtedly impose cer- ties. Thus, directors should pay particular attention tain governance requirements. to their added fiduciary responsibilities resulting A country’s banking law or specialized micro- from governing an MFI licensed to mobilize finance law and its implementing regulations deposits from the public. generally spell out desired qualifications (or An important issue that confronts many trans- disqualifications) of board members and is often forming MFIs is how to develop effective boards accompanied by a requirement that the prudential that can respond to a growing number of internal bank regulatory authority review the backgrounds and external stakeholders, many of who may be new of all proposed directors, typically known as “the fit to the MFI—such as its shareholders, regulators, and proper test.” In addition, regulations may dic- and new customers (depositors and new types of tate the form of the MFI’s governance structure borrowers). One of the more significant undertak- (such as rules defining certain required board com- ings is to develop and grow the necessary expertise mittees, their composition, and respective roles and within boards of directors to ensure each member is responsibilities), and liabilities of directors. As a fully informed and able to understand the risks and general rule, directors may be held personally liable challenges that confront a deposit-taking institution for their actions as board members, and if such (box 7.7). Another challenge is to establish a gov- actions are found to fall short of the “standard of ernance structure that sets clear boundaries care” expected of directors of financial intermedi- between management and governance, while also

Box 7.7 Improved Governance through Diverse Owners

In 1992, GTZ and the Mozambican Ministry of Labor MO received a license as a microfinance bank and set up a lending and business advisory program that changed its name to Socremo-Banco de Microfi- was eventually transformed into an independent nanças, or Socremo. At this point, the state owned and sustainable “credit-only” institution. SOCREMO approximately 61 percent of Socremo. (Sociedade de Crédito de Moçambique) was created Under its new status as a regulated financial in 1998, with the Mozambican state (94 percent) institution, Socremo sought to further diversify its and two local NGOs—CCM and UGC— (6 percent) ownership structure to strengthen the governance as shareholders. SOCREMO then sought additional of the institution and to increase the capital capital from investors to meet the share base to at least metical 70 billion (U.S.$2.8 million), capital requirements for microfinance banks in the minimum capital requirement for commercial Mozambique of metical 25 billion (approximately banks. Through investments of the German U.S.$1 million). With investments of the financial Kreditanstalt für Wiederaufbau (KfW Entwicklungs- institution GAPI (Gabinete de Apoio à Pequena bank), the Swiss State Secretary of Economy (SECO), Indústria) of approximately 20 percent and LFS (the and the African microfinance investment company German management and consulting company LFS AfriCap, plus additional capital contributions from Financial Systems GmbH) of approximately 9 per- the existing shareholders GAPI and LFS, the share cent, the institution complied with the minimum capital of Socremo increased to metical 83.6 billion capital requirements and applied in 2003 for a (U.S.$3.4 million), clearly surpassing the minimum license as a microfinance bank. In May 2004, SOCRE- capital requirements for commercial banks. (Continued on the next page.) 228 | Transforming Microfinance Institutions

Box 7.7 Improved Governance through Diverse Owners (Continued)

January 2006 Shareholder Mozambican metical U.S.$ Percent

GPE 17,530,261,363 717,131 20.98 UGC 1,598,515,833 65,392 1.91 CCM 1,598,515,833 65,392 1.91 GAPI 10,229,584,477 418,473 12.24 LFS 7,490,476,262 306,422 8.96 KfW 15,274,135,096 624,837 18.28 AfriCap 15,168,055,000 620,497 18.15 SECO 14,667,000,000 600,000 17.55 TOTAL 83,556,543,865 3,418,145 100.00

With the entry of the three new investors, the in 2003 (GPE [state], CCM, UGC, GAPI, and LFS) and share of the state was reduced from an initial their terms expired in March 2006. At that point, 94 percent to only 21 percent. The selection of only shareholders with 10 percent or more owner- the new shareholders was based on certain criteria: ship were eligible to have a board seat with the (a) experience in commercial micro and small and exception of the two founding NGOs, who share medium enterprise finance, (b) willingness to play one seat between them. an active role in governance, (c) ability to provide The active participation of all new investors with funds for refinancing the growth of the bank, and experience in commercial banking and microfinance (d) willingness to fund technical assistance. has significantly strengthened the competency of Currently Socremo has eight board members— the board, something unlikely to have been each shareholder is represented on the board. How- achieved without external investors.

ever, some of the board members were nominated Source: Christoph Diehl, Socremo, February 2006. establishing policies and procedures for holding MFI. A forward-thinking, informed board can management accountable for its performance. This stimulate and promote the maturation of the MFI section addresses these two aspects of corporate it governs while providing a stabilizing influence governance—building and growing an effective that can mitigate the risks of rapid growth that board that can adequately respond to internal and often accompany a transformation.14 external stakeholders, and holding management accountable. Size and composition. The number of members on MFI boards ranges from 5 to 25, with most falling in the range of 7 to 9 members. In determining the Building and Growing an Effective Board “right” size of a board, a number of factors should The extent and direction of changes required in the be considered. Ideally, the board will be large board when transforming from an NGO to a share- enough to complete work effectively, help secure holding company can have a significant impact funding as needed, advance the reputation of the on the overall performance and effectiveness of an MFI, provide continuity, and ensure that quorums Ownership and Governance | 229 are easily met for meetings—yet will be small enough • Ensuring effective organizational planning to allow for substantive decisions to be made and (including succession planning at both the board for board members to establish a relationship of and executive levels) trust and accountability with each other. • Ensuring the MFI has adequate resources Another factor is the number of shareholders (human and financial) to fulfill its mission and that want board representation and the number, if purpose, and monitoring deployment of these any, of independent directors to be seated on the resources to make sure that they are used effec- board. In all cases, the final number of board seats tively and efficiently should be an odd number to avoid the possibility of • Approving and monitoring performance of tied votes. (However, an effective board usually the MFI’s strategy (CEO should have responsi- operates on consensus making the possibility of an bility for developing and creating such strategy evenly divided board vote highly unlikely.) while the board approves and monitors its The composition of an MFI board is perhaps execution) more important than its size. It is not unusual for • Representing the MFI to the public and, where bank laws and specialized MFI laws to authorize necessary, enhancing the MFI’s image; and act- supervisors to review the qualifications of each ing as the formal point of contact for all bank director of a regulated financial intermediary to supervisory concerns determine his or her suitability. As a general rule, • Serving as last resort for dissatisfied MFI staff this kind of supervisory assessment is focused on • Identifying, and if possible, foreseeing risks and screening out those individuals who are wholly ensuring that the MFI operates prudently to inappropriate to direct the activities of a regulated mitigate or avoid such risks financial intermediary, rather than determining the • Approving external audits and ensuring proper ideal members. internal control (internal auditor reports to board or board’s audit committee) Purpose. The work of the board of a regulated MFI is largely focused on (a) establishing the business An MFI should seek out board members who strategy and organizational structure of the trans- can contribute unique and needed skills to govern formed MFI, (b) ensuring the adequacy of the MFI effectively. To this purpose, some trans- resources (financial, leadership, and reputation) to forming MFIs have “mapped” the expertise of their execute the MFI’s strategy, and (c) designing and existing board members to determine areas that implementing policies and procedures to manage could use strengthening, and to build synergies that strategy (the controls necessary to ensure man- within the entire board. For a transforming MFI agerial accountability). this may mean consciously seeking out individuals In practice, this means that the board will often with experience in governing a financial intermedi- take the lead within the MFI on the following issues: ary or an understanding of the laws and regulations to which the transformed MFI will be subject. • Confirming the mission and purpose of the MFI Board members of the MFI NGO prior to its (this can be particularly thorny for transforming transformation face an important and in some ways MFIs in the process of redefining their mission in unique challenge. They must provide continuity the wake of transformation) to the transforming MFI, including a reminder of • Selecting the CEO, establishing compensation, its history (and dedication to its social mission) as and supporting the CEO while monitoring his well as acknowledge and respond to the very dif- or her performance ferent challenges and risks faced by a deposit-taking 230 | Transforming Microfinance Institutions institution. This includes understanding the differ- • Maintain independence, objectivity, personal ent role and time commitment that is likely to be integrity, and ethical standards. asked of board members of the regulated MFI. • Make informed judgments. Some transforming MFIs have secured board train- • Avoid even the appearance of conflicts of interest. ing for the NGO board members to help these Board members (existing and new) should also members comprehend the new roles they may be understand the new legal liabilities they will likely asked to play in the governance structure of the reg- face as members of the board of a regulated finan- ulated MFI. In other cases, NGO board members cial intermediary. The bank law or specialized may ask or may be asked to leave the board (or not microfinance law will specify the standard of care join the new board) as the MFI transforms. that is expected of directors, including rules related The degree to which the new regulated institu- to conflicts of interest that are to be avoided by tion’s board interacts or overlaps with the founding insiders such as board members (box 7.8). These NGO (if applicable) and its board is determined by laws and implementing regulations will also spell local law and regulations as well as by the ultimate out the penalties—civil and criminal—that may be role of the NGO going forward. In many countries, triggered upon a willful or negligent breach of this local law may not permit interlocking directors standard of care. between the NGO and the regulated institution. Furthermore, a board member representing an NGO that simply acts as a trust for its investment in the new entity will have very different interests than Box 7.8 Conflicts of Interest one who represents an NGO involved in similar or Many MFIs develop a conflict of interest policy to even competing activities. The potential for con- protect the MFI and its reputation from actual or flicts of interest needs to be carefully evaluated even the appearance of conflicts of interest. For when defining this relationship. regulated MFIs, the banking or specialized MFI law typically defines what constitutes a conflict Roles and responsibilities. The responsibilities of of interest. However, MFIs can always take a those members who are invited to join or remain on more conservative position than that articulated the board of a transforming MFI should be clearly in the law. At a minimum, a conflict of interest articulated.15 At a minimum, board members of a policy will be in writing, will outline board pro- regulated MFI should do the following: cedures for determining whether a conflict exists, and will make clear the answers to (a) who is to • Know the mission, purpose, and goals of the be covered by the policy (who is an insider— MFI and its policies and programs. board members, officers, employees, members of family of the above), (b) what types of transac- • Understand the MFI’s strengths and weaknesses. tions are covered by the policy (all transactions, • Prepare for, attend, and participate actively in only transactions above a certain material board and board committee meetings. amount, only financial transactions or also • Ask substantive questions. employment or service contracts), and (c) what • Review and understand the MFI’s financial the procedures are for bringing potential con- statements. flicts of interest to the attention of the board. A • Support the majority view of the board and act sample Conflict of Interest policy can be found in in a way that forges consensus. annex 8C to chapter 8, Legal Transformation. • Maintain confidentiality of information shared Source: Author. with and among board members. Ownership and Governance | 231

Directors will often ask the MFI to procure some board chair’s responsibility is to ensure that such form of insurance or provide an indemnity to cover actions are in line with the MFI’s organizational any civil penalties that might be imposed on direc- priorities and governance concerns. tors or to pay legal costs should regulatory author- The board chair is also responsible for ensuring ities pursue the directors for alleged misbehavior. that the board carries out its mandate and will typi- The extent to which such insurance or indemnity cally delegate authority or appoint board committee can actually be obtained from a third party (direc- chairs. The board chair will also take on other tor and officer insurance) or given directly by the responsibilities as assigned from time to time by the MFI will depend greatly on local practice and laws board. where the MFI is located. In some countries, for A board’s responsibilities are diverse and labor example, director and officer liability insurance is intensive, requiring significant time both in and not offered. And even where such insurance or out of board meetings. With transformation, the indemnities can be obtained, directors should be stakes are raised still higher, making it necessary informed that such protection is not typically avail- for the board of a transforming MFI to operate as able when criminal liability is at issue. efficiently and responsibly as possible. Accordingly, it is not unusual for a transforming MFI to rely Structure. A typical board consists of a board chair, heavily on its board committees. These committees several board committees, and individual board guide the board in making informed decisions, members. In each case, roles and responsibilities and, in some cases, are delegated authority to act must be defined to organize the efficient conduct of on behalf of the overall board. As discussed in the board’s work. The board chair, in addition to chapter 3, Planning for Transformation, many his or her individual responsibilities as a board transforming MFIs create a board transformation member, will often serve as a partner with the CEO subcommittee. or general manager to ensure that the MFI achieves Regulated MFIs might form a range of board its mission and purpose. This often includes discus- committees, varying according to the needs of the sions on an ongoing basis with the CEO about MFI and to the requirements of the MFI’s regula- issues confronting the MFI, especially issues of par- tor, which may mandate the formation of certain ticular concern to the board. The board chair will types of committees. Some of the most typical also provide leadership in policy setting and man- board committees established by transformed MFIs agement oversight. and their usual functions follow: The board chair sets the agenda for board meet- ings with the CEO and chairs the meetings. The • Executive committee: authorized by the board to effectiveness of those meetings is often highly act on problems or delegated decision-making dependent on the board chair’s ability to build an responsibilities between board meetings, with agenda that is structured by priorities and by time, such decisions to later be ratified by the full board and by his or her ability to manage the agenda. In • Audit or finance committee: oversees expendi- managing that agenda, the board chair will be tures and budgets; ensures internal control and responsible for time management, encouraging par- financial analysis; recommends expenditure ticipation of board members, focusing the discus- power of executive director within board- sion by framing the issue at hand, determining the approved budget; hears reports of internal and need for action during the meeting, assigning fol- external auditors low-up responsibilities, and recognizing accom- • Personnel and compensation committee: reviews plishments. When the board determines to act, the strategic personnel issues; reviews overall 232 | Transforming Microfinance Institutions

compensation policy; makes recommendations deluged with information, or given information for compensation of CEO and other senior without adequate time for review, will not be able management to monitor and oversee management effectively. • Risk management committee: monitors the ade- An appropriate reporting system addresses at quacy and implementation of the risk policy least two issues—reporting policies that govern the strategy of the MFI flow of information from management to the • Nominating committee: develops board member board, and infrastructure for providing reliable con- responsibilities; identifies potential board mem- tent in these management reports (typically sup- bers and judges qualifications; and conducts ported by the MFI’s management information board orientation for new members system [MIS]). • Ad hoc committees: formed to respond to specific The function of reporting policies is to establish issues and usually for a limited period of time a mechanism for providing information from man- agement to the board in a timely manner to allow Ensuring Management Accountability the board to perform its monitoring function. Thus, an MFI’s reporting policies should clearly Institutional transformation provides MFIs the outline the board’s expectations for the scope, tim- opportunity to clearly define the line between man- ing, and manner (including level of detail, form of agement and governance. Governance is not man- presentation, and the like) by which management agement. The board should not act as surrogate reports to the board. managers of a transformed MFI. The extent to In determining the appropriate scope of infor- which a board is willing to not take on a manage- mation presented to the board, the following is sug- ment role will depend on its confidence in the gested, at a minimum (FDIC 2003): MFI’s current management and the policies and procedures the board has put in place to review and monitor the MFI’s management. The accounta- • Income and expenses of the institution bility of management to the board should be • Capital outlays and adequacy accomplished through the following: • Loans and investments made in the reporting period • A robust and meaningful reporting system for • Past due and restructured loans and investments delivering information from management to the • Problem loans (present status and workout plans) board • Allowances for possible loan losses • Effective use of third-party reviews of the MFI’s • Concentrations of credit performance and operations • Losses and recoveries on sales, collections, or • Measurable performance benchmarks by which other dispositions of assets management’s performance can be transparently • Funding activities and management of interest and fairly assessed rate risk (if the MFI is borrowing in a foreign currency, reports should also include informa- Reporting system. As an MFI transforms, the tion about management of foreign exchange rate amount, type, and frequency of reporting that a risk) board may expect to receive from management is • Performance in all of the above areas compared likely to increase. More information, however, does to past performance and benchmarked against not always imply better analysis. A board that is peers’ performance (trend analysis) Ownership and Governance | 233

• All insider transactions that benefit, directly evaluations (in particular of the loan portfolio track- or indirectly, directors, officers, employees, or ing and accounting systems) ends with receiving a related interests license to take deposits. (For further discussion on • Activities undertaken to ensure compliance with reporting, see chapter 11, Management Informa- applicable laws (lending limits, interest rate tion Systems.) restrictions, consumer protection and truth in The board must also understand how the MIS is lending requirements, tax obligations, and so being used by management. Data are not the same forth) as information. An effective management team will • Any extraordinary event or development that is translate the data provided by its MIS into informa- likely to affect the integrity, safety, or profitability tion that enhances its decision making as well as of the MFI meets reporting requirements to the board and to regulatory authorities. An inquiring board will look In some cases, the MFI’s bank regulators will for concrete evidence that management is using its require evidence that such information has been MIS to inform operations. delivered and reviewed systematically by the board. Under some legislations the board must also take Making use of third-party reviews. In addition to notice of any communication from the regulator as the steps that a board itself may take to monitor and well as reports from ad hoc committees such as supervise management, third parties can offer a those related to money laundering or others. valuable review of compliance with board policies A transforming MFI needs to establish early on and procedures, as well as applicable laws and regu- the types of information that will be presented at lations, and the accuracy of information provided each board meeting as opposed to the information by management to the board. At least five sources that is presented annually. Attached as annex 7D is of this kind of third-party or independent review a sample board agenda, outlining types of informa- can be tapped by a board: (a) bank supervisors, tion that directors typically expect to see. Often the (b) internal auditors, (c) external auditors, (d) legal minimum number of board meetings is set by the counsel, (internal and external), and (e) rating regulators. While the depth of discussion held at agencies and consultants. meetings is left to the board, it is not unusual for Management should make sure the board is bank regulators to ask for the minutes of recent apprised of all reports submitted to and, just as board meetings as part of their on-site audit. important, received from the regulators. However, Accordingly, the minutes of each board meeting some information is delivered directly to the board must fully and fairly reflect the extent of discussion putting the onus on board members to ensure this that took place. information is appropriately shared with manage- A second issue to address when building a robust ment. With respect to the audit function, sound and meaningful reporting system is to ensure that governance practice dictates that direct authority be the MIS used by the MFI is providing reliable infor- given to the board or its audit committee to hire, mation. To avoid the “garbage in, garbage out” fire, and evaluate its internal and external auditors. dilemma, the MFI should determine early in the (However, a regulated MFI may be limited by the transformation process how to track and evaluate banking or MFI law with respect to the maximum the ongoing effectiveness of its MIS. It would be a number of years that an external auditor can serve gross dereliction of board responsibilities for direc- the MFI, because rotating external auditors are less tors to assume that the need for consistent MIS likely to be hostage to the interests of the firms they 234 | Transforming Microfinance Institutions audit. There may also be requirements for regula- Transformed MFIs often use a form of ratio tors to approve the external auditor, or to limit the analysis to manage and assess their performance. MFI’s choice of external auditors to a specified class A typical ratio analysis is a CAMEL evaluation— of auditing firms.) As with supervisory reports, Capital adequacy, Asset quality, Management effi- boards or their audit committees should review all ciency, Earnings, and Liquidity. Of these five findings with management and monitor manage- CAMEL elements, for most regulators the key ment’s efforts to resolve any identified problems. element is management performance. (See Boards should also have direct access to the MFI’s chapter 2, Regulation and Supervision: The Policy internal legal counsel and, if necessary, be given Framework, for further discussion.) authority to hire outside counsel or other experts, at Often overlooked in the development of per- the MFI’s expense. The reports of rating agencies formance benchmarks is the inclusion of elements should be provided to boards as well because these that can measure and encourage the advancement can provide useful information about how the MFI of the social mission of a transformed MFI. Given compares with its peers. A robust rating report also the strong interest of regulators in the ongoing sol- can uncover management weaknesses that the board vency of the deposit-taking institutions they super- may not have observed or be aware of. vise, combined with pressure by shareholders keen to earn a return on their investments, financial per- Establishing benchmarks for management’s per- formance indicators are likely to absorb more of formance. An important part of the board’s over- management’s attention. Social mission-oriented sight and monitoring responsibilities is to establish benchmarks often have a less vocal constituency to transparent, fair, and measurable benchmarks pressure management to adhere to the MFI’s against which management’s performance can be avowed social objectives. It is often the MFI’s board measured. Employees are most likely to complete that takes responsibility for focusing management’s those tasks that are systematically measured and sustained attention on maintaining the social mis- evaluated. This setting of performance benchmarks sion. Accordingly, the board shares responsibility is easier said than done, particularly for a newly for adopting and refining indicators to monitor the transformed MFI in which both management and MFI’s social performance. This is complicated, the board are still sorting out what is reasonable to however, by the lack of consensus within the micro- expect of the transformed MFI’s performance. Per- finance industry on reliable indicators of social mis- formance benchmarks should be established to sion performance. align with the achievement of the MFI’s business Annex 7E, Checklist for Ownership and Gover- plan. A well-designed performance benchmark can nance, provides a summary checklist for use by operate as a red flag, highlighting to the board and transforming MFIs in selecting potential investors management disconnects between operations and and ensuring competent governance. policy goals. Ownership and Governance | 235

Annex 7A Sample Terms of analyses to assist in developing the appropri- Reference: Advisory Services on ate capital structure. Ownership and Governance d. Draft an initial term sheet for negotiations. 2. Explore the possibility of an Employee share Background ownership plan (ESOP). Specific tasks include Background on the organization including its a. Review staff financial capacity with regard to mission, target market, client outreach, portfolio compensation and incentive system. size, and so forth. b. Interview staff to assess level of understand- ing and responsiveness to employee share ownership. Objectives c. Propose options for issuing shares. The objective is to assist MFI A to develop appro- d. Propose the structure of an ESOP. priate selection criteria as well as strategies for e. Propose a trust, or other body to hold shares. sourcing and securing new investors to meet trans- 3. Develop strategy for developing or restructuring formation requirements. If applicable, the consult- the board and revising procedures. Specific tasks ant should also recommend strategies for divesting include a portion of ownership to the employees. Finally, a. Recommend additional expertise required to the consultant should provide information to strengthen the board in line with capacity strengthen the board of directors to enable the requirements. members to provide sufficient strategic support as b. Determine number of seats for the board. MFI A transforms as well as after transformation. c. Recommend rules relating to the representa- tion of new shareholders on the board. d. Recommend committee structure and deter- Tasks mine which committees are advised. The consultant will, in close coordination with the CEO and General Manager, Deliverables 1. Recommendations on securing new investors, 1. Develop strategies for securing new investors. including, but not limited to, appropriate capital Specific tasks include structure and investor profile a. Discuss with current board and senior man- 2. Draft prospectus agement the various types of investor profiles 3. Proposal for an ESOP (if determined appro- and determine preferred potential investor priate) profile. Given the financial and technical 4. Strategy for developing and restructuring the demands of operating as a regulated MFI, an board ideal investor is one with “deep pockets” or 5. Completion report summarizing the findings that has the capacity to inject capital, if and recommendations of the consultancy, high- required, and technical expertise that will be lighting follow-on activities of benefit to the company. b. Develop a list of potential investors. Timing c. Prepare a draft prospectus jointly with staff based on MFI A’s business plan to use as a The consultancy is expected to take 15 to 20 days marketing tool; prepare various scenario to complete. 236 | Transforming Microfinance Institutions

Annex 7B Sample Term Sheet Governance Outline 15. Board of directors 16. Board meetings 1. Issuer or Investee 17. Board voting rights and procedures 2. Offering (amount and type) 3. Initial closing date Subsequent Sales of Shares 4. Sponsors/investors/shareholders 18. Sale of shares Company Purpose 19. Agreements regarding exit strategies 5. Investee’s company purpose Financial and Accounting Practices

Legal Structure of Investee 20. Financial and accounting policies 6. Incorporation Operating and Credit Policies 7. Licensing process 21. Operating policies 22. Target market Capital and Share Subscriptions 8. Capital Coordination of Activities 9. Number of shareholders 23. Activities of investee (regulated MFI) 10. Capitalization of the investee 24. Activities of investee with affiliated parties 11. Payment timetable (dates of initial and subse- (such as original NGO or other shareholders) quent capital contributions) 12. Payment of subscriptions (amounts and form) Dispute Resolution and Governing Law 25. Agreed manner and procedures for resolving Shareholders Meeting disputes among parties 13. Shareholders meetings 26. Governing law to be applied to designated 14. Shareholder voting rights and procedures documentation

Table 7B.1 The shares of the investee’s capital stock will be distributed between the shareholders as follows:

Number of Percentage Shareholder shares shareholding Local value U.S.$ value

MFI NGO MFI ESOP MFI founder Technical partners Investor A Investor B Socially responsible investment funds Investor C Investor D TOTAL Ownership and Governance | 237

Annex 7C Discounted Cash Flow risk and often significant reinvestment risk. Some Valuation solutions are as follows:

Two basic elements are required to perform a dis- • Use the rate that the most risk-less companies in counted cash flow valuation: the appropriate dis- the country pay on local currency debt and then count rate and the appropriate cash flows.16 adjust the rate slightly higher to reflect the fact that these companies still have default risk (Damodaran n.d.); or The Discount Rate • Use the U.S. risk-free rate, and then add on a The discount rate is usually based on the Capital country risk spread between U.S. treasuries and Asset Pricing Model (CAPM), according to which local government comparable bonds.

ErMFI ϭ r ϩ␤ [ErM Ϫ r ] f MFI f Beta. The beta reflects how a given company’s where returns correlate to the overall market’s returns. In developed markets this is typically calculated using •ErMFI is the discount rate for the MFI a regression analysis of the market price of stock •rf is the risk free rate, or the return required by and a market index (S&P 500, NYSE composite, investors in riskless assets or the like) over a period. This information is ␤ • MFI is the beta, or the correlation of the MFI’s almost never available in MFI transactions. It is returns to the overall market’s return possible to calculate an accounting beta by analyz- Ϫ •[ErM rf] is the equity risk premium, or the dif- ing the fluctuation of the company’s net income ference in returns between what an equity relative to the market. It is also possible to use an investor in the market as a whole expects and the average of betas from comparable firms, adjusting risk free rate for differences in leverage between the comparable firms and the firm being valued. However, it is In developed equity markets much data are avail- difficult to find firms comparable to MFIs that able that may be drawn upon to calculate the dis- have market prices. Usually, betas from small count rate. However, even in developed markets financial institutions in developed markets are used determining these variables is more of an art than a as a benchmark. science. In emerging markets with less data avail- able, the challenges are much greater. In some Equity risk premium. The equity risk premium that countries, the CAPM may be impossible to calcu- investors have historically required is typically used late and the local bank rate may provide a more as the best measure of what investors expect equity appropriate rate for the discount rate. to return in the future. Generally, this is measured by the historic spread between the geometric aver- Risk free rate. The risk free rate should reflect age return to stocks over the risk free rate. The returns on investments that match the equity historical equity risk premium is calculated based investment horizon as closely as possible for which on the equity returns from large companies listed there is no default risk and no reinvestment risk. In on major stock exchanges. Therefore, many valua- developed markets, 10-year inflation-protected tion experts adjust the equity risk premium up to government bonds are typically used. In emerging reflect additional return that investors in small markets, government debt carries significant default companies expect. 238 | Transforming Microfinance Institutions

Illiquidity discount. Most MFI shares are very nario, because downside cases should be covered by illiquid. According to Damodaran, “studies of the discount rate rather than the cash flows. The returns in developed markets suggest that rest- projections period should take the company to a ricted (and therefore illiquid) stock traded at dis- relatively stable period of growth. Dividends pro- counts of 25 to 35 percent” (Damodaran 2005a, jected to be paid out are often taken as the relevant p. 35). Many valuation experts apply such a dis- cash flows to investors. However, more properly count to illiquid assets—however, there is some free cash flows to equity should be calculated taking research that suggests that this discount is too into account. high. Also note that the equity risk premium for Net income after taxes small companies should cover a portion of the ϩ Depreciation illiquidity discount. Ϫ Increases in fixed assets (“gross property, plant and equipment”) Minority discount. Significant empirical evidence ϩ After-tax interest on permanent debt indicates that investors “apply control premiums in Ϫ Increases in operating net working capital private company transactions, ranging from 15 to Permanent debt is typically long-term debt that 20 percent for a majority stake; conversely, this does not fund the MFI’s productive activities. translates into an equivalent discount for a minority Operating net working capital includes items stake” (Damodaran 2005b, p. 58). However, little such as accounts receivable, accounts payable, and research supports this practice. Lack of control others. clearly reduces value, but measuring control is diffi- Typically cash flows are projected until the MFI cult. In countries with strong protection of minori- reaches a stable growth period and then the termi- ty interest, such discounts should be less. With high nal value is calculated. This may be a projected sale performing MFIs, the value of control is less than in value, which may be calculated as the present value troubled companies. of the sum of future cash flows into perpetuity; however, terminal value is often estimated as a multiple of projected book value at the end of the Cash Flows period. Cash flows are derived from the MFI’s projections. See example of discounted cash flow valuation in These projections should reflect a reasonable sce- tables 7C.1 and 7C.2. Ownership and Governance | 239

Table 7C.1 ABC Microfinance Projected Financial Statement

Historical Projected Projected Projected Projected Projected Projected Projected In local currency 2003 2004 2005 2006 2007 2008 2009 2010

Total assets 114,319 160,046 224,065 268,878 309,209 324,670 340,903 357,948 Net loan portfolio 102,345 143,283 200,596 240,715 276,823 290,664 305,197 320,457 Accounts receivable 2,211 2,874 3,737 4,858 6,315 8,209 10,672 13,874 Gross property, plant, 8,648 9,513 10,464 11,510 12,662 13,928 15,320 16,853 and equipment Depreciation 4,089 4,703 5,408 6,219 7,152 8,225 9,459 10,878

Total liabilities 87,134 129,986 193,362 235,744 272,191 283,117 293,772 307,479 Accounts payable 2,321 2,785 3,342 4,011 4,813 5,775 6,930 8,317

Permanent debt 2,000 2,000 2,000 3,000 3,000 5,000 7,000 7,000 Shareholders equity 22,864 25,275 25,360 26,123 29,205 30,777 33,201 35,153 Financial income 24,563 33,672 42,125 48,143 56,749 58,133 61,039 64,091 Financial expense 5,487 8,086 11,922 14,565 16,800 17,634 18,462 19,368 Other operating 1,354 1,567 1,876 2,234 2,362 2,988 3,348 3,348 income (net) Provision expense 1,535 2,149 3,009 3,611 4,152 4,360 4,578 4,807 Administrative 11,258 15,618 21,664 25,275 28,236 29,066 29,909 31,405 expenses Depreciation 533 613 705 811 933 1,073 1,234 1,419 Income before taxes 7,103 8,772 6,700 6,115 8,989 8,988 10,204 10,441 Taxes 2,131 2,632 2,010 1,834 2,697 2,696 3,061 3,132 Tax rate (percent) 30 30 30 30 30 30 30 30 Net income after 4,972 6,140 4,690 4,280 6,292 6,292 7,143 7,308 taxes

Return on assets 4.35 4.48 2.44 1.74 2.18 1.99 2.15 2.09 (percent) Return on equity 21.75 25.51 18.53 16.63 22.75 20.98 22.33 21.38 (percent) Debt-to-equity 4.00 5.33 7.84 9.29 9.59 9.55 9.27 9.18 ratio Exchange rate 5.65 6.64 7.67 8.70 9.73 10.76 11.79 12.82 Net income 4,972 6,140 4,690 4,280 6,292 6.292 7,143 7,308 after taxes Dividend payout on 0 3,729 4,605 3,518 3,210 4,719 4,719 5,357 previous year’s income Dividend payout 75 75 75 75 75 75 75 75 (percent)

Source: John Fischer, ACCION Investments, for purpose of example. 240 | Transforming Microfinance Institutions

Table 7C.2 Discounted Cash Flow Example for ABC Microfinance

INCOME APPROACH—Discounted cash flows to equity 2004 2005 2006 2007 2008 2009 2010 Periods from valuation date 0.00 1.00 2.00 3.00 4.00 5.00 6.00 Free cash flows to equity Net income 6,140 4,690 4,280 6,292 6,292 7,143 ϩ Depreciation 613 705 811 933 1,073 1,234 ϩ After-tax interest on permanent debt 70 70 105 105 175 245 Ϫ Increases in net working capital 199 305 1,453 655 2,932 3,308 Ϫ Capital expenditures 865 951 1,046 1,151 1,266 1,393 ϩ Terminal value ——————27,049

Free cash flows to equity $5,760 $4,209 $2,698 $5,524 $3,341 $3,921 $27,049 Discount rate multiple 1.00 0.78 0.61 0.48 0.37 0.29 0.23 Present value of cash flows $21,870 $5,760 $3,289 $1,647 $2,635 $1,245 $1,142 $6,153

Long-term growth rate 4.00% Discount rate 27.99%

Risk-free rate of return 5.10% Long-term U.S. Treasury coupon bond yield Beta 0.70 Relevered beta from beta guideline companies Market equity risk premium 7.20% Long-horizon expected equity risk premium Small stock equity risk premium 5.10% Stock, bonds, bills, and inflation at 2004 yearbook (Ibbotson Country risk premium 12.75% Associates)

Table 7C.3 Sensitivity to long-term growth rates and discount rates

Discount rate Long-term growth rate 0.50% interval 1.00% interval 3.00% 3.50% 4.00% 4.50% 5.00% 25.99% $23,129 $23,259 $23,394 $23,536 $23,684 26.99% $22,366 $22,479 $22,598 $22,721 $22,850 27.99% $21,666 $21,766 $21,870 $21,978 $22,091 28.99% $21,022 $21,110 $21,201 $21,296 $21,395 29.99% $20,428 $20,505 $20,586 $20,670 $20,757 Value indication $21,870

Source: John Fischer, ACCION Investments, for purpose of example. Ownership and Governance | 241

Annex 7D Sample Board Agenda 4. Review financial performance indicators: for Transformed MFIs (a) Year to date versus plan (profit and loss, balance sheet, key financial ratios) The following provides an example of a board agen- (b) Asset quality (loan portfolio and any other da for a transformed MFI.17 assets) (c) Employee productivity (d) Significant credit exposures (concentra- Annual Board Meeting tions by loan size, geographic distribution, 1. Performance to date in implementing the product) strategic plan (e) Problem loans 2. Annual plan (f) Branch performance (using rating system so 3. Audit plan, including management letter from that relative judgments can be made about external auditor and meeting with external each branch and its operating efficiencies, auditors for example, profitable, break-even, loss) 4. Annual budget (g) Other 5. Management compensation 5. Review of social mission performance indicators 6. Evaluation of management information sys- (a) Year to date versus plan (size of loan port- tems (MIS) folio, average loan size, number of clients, 7. Risk management parameters (credit limits, client profile, client retention, target client borrowing limits, others) outreach) 8. Staff development plans, including succession (b) Other planning 6. Delivery and review of market environment 9. Approval of financial statements report (changes in applicable laws and regula- 10. Board development plans (evaluation of exist- tions, peers’ and competitors’ performance, ing board, growing skill base, recruiting new new entrants to market, donor policies) members) 7. Delivery and review of compliance report (how has MFI complied with reporting requirements of its stakeholders—donors, lenders, regula- Each Board Meeting tors? any complaints? any delays in delivering 1. Review proposed agenda (include new items as reports on time?) necessary). 8. Delivery and review of treasury report 2. Review minutes of last board meeting (revise as 9. Delivery and review of audit report necessary). 10. Delivery and review of board committee 3. Deliver and review of management report on reports if not addressed above action items from last board meeting. 11. Other action items 242 | Transforming Microfinance Institutions

Annex 7E Checklist for Ownership • Has the MFI clarified its own position on the and Governance more critical investment negotiation issues, including role of board in control of institution, Investor Types anticipated dividend payout policy, and options • Has the MFI’s board and senior management for exit strategies? developed general guidelines for the types of investors being sought? Key Negotiation Issues • Is the MFI seeking to attract strategic or finan- cial investors, or a combination of the two? Has the MFI determined its own position and has • Are all regulatory and legal restrictions on share- agreement been reached with the prospective holders clearly understood, including investors for each of the following issues? – restrictions on percentage ownership and for- eign ownership, • Strategy for capitalization of the new institution, – dividend repatriation limitations? including the amount needed and instruments • Will the NGO continue to operate and if so what • Governance assumptions: voting rights, share- will its relationship be to the new regulated entity? holder meetings, shareholder influence • If the NGO will become an investor in the new • Management, including approval of senior regulated entity, have the board and senior man- management, for day-to-day management of the agement achieved consensus on the ideal per- institution centage holding for the NGO? • Financial policies, including dividend payout • Does the MFI plan to include some form of policy, standards for bookkeeping and financial employee ownership? Have the relevant tax and statements, and acquisition and lease of assets legal implications been assessed? • Mission, including control of and adherence to social mission goals • Dispute resolution process Seeking Investors • Restrictions on transfer and various exit strate- gies, including such clauses as drag along and tag • Has an investor selection plan been developed? along rights, rights of first refusal, right of first • Has a shareholder prospectus for the new regu- offer, put options, call options, and so forth lated MFI been developed, providing key in- formation on the MFI’s management, history, vision for the future (outreach, products, geo- Governance graphic scope, and the like), overall financial pro- • Is the line between governance and management jections, and expected returns? clearly defined? • Has the prospectus been shared with prospective • Does the MFI have a robust and meaningful investors? reporting system in place? • Is the MFI prepared to welcome prospective • Has the board defined an appropriate risk policy investors, including gathering the historical and strategy that includes a reliable system for information needed for a comprehensive due monitoring? diligence process? • Has the board made effective use of third-party • Has a due diligence process been scheduled for reviews of the MFI’s performance and operations? prospective investors? • Has the MFI developed measurable performance • Has the MFI discussed issues of confidentiality benchmarks by which management’s perform- of information with the potential investors? ance can be transparently and fairly assessed? Ownership and Governance | 243

• Is there a climate of trust and candor? kind, if any, of preferred shares may count toward • Does the board foster open dissent? tier 1 capital requirements. • Does the board rotate responsibilities among 10. Input provided by John Fischer, ACCION Invest- board members to ensure a wide understanding ments in Microfinance, personal communication, August 2005. of the business? 11. Cajas de compensacion are not-for-profit organiza- • Does the board ensure individual accountability? tions in Colombia that redistribute and invest in • Is a mechanism in place to regularly evaluate the social services the mandatory payroll tax levied on all board’s performance? Colombian companies. The recent purchase of • Are board committees working effectively? Finamerica included the following cajas de compen- sacion: Colsubsidio, Cafam, and Comfandi. 12. India has recently witnessed an occurrence of various securitization deals. The large volume of transactions Notes and homogeneity of loan products makes securitiza- tion more feasible than in other countries. The authors would like to thank John Fischer of 13. This section was written by Deborah Burand. ACCION International for his very helpful comments 14. For a thorough discussion on the role of boards, see and additions to this chapter. Natilson and Bruett (2001). 15. For more discussion of this topic, see Council of 1. Note, the Financial Institutions Statute 1999 was Microfinance Equity Funds (2005). replaced with The Financial Institutions Act 2004. 16. This summary was provided by John Fischer, 2. MFIs may also offer preferred shares to minority ACCION Investments. investors. This is discussed further later in the chapter. 17. Contributed by Gail Buyske, independent consultant. 3. In some countries, international investors are not per- mitted to invest in financial institutions or, alterna- tively, regulators insist on a minimum level of shares to be held locally. References and Other Resources 4. Some regulators will permit at least some board meet- ings to be conducted telephonically. Holding meetings Basle Committee on Banking Supervision. 1999. by telephone can significantly lower the costs of a “Enhancing Corporate Governance in Banking Orga- board meeting for international investors, but if over- nizations.” Basle, Switzerland: Bank for International used, may adversely affect the quality of the meetings. Settlements. 5. See http://www.themix.org for a list of debt and Campion, Anita, and Cheryl Frankiewicz. 1998. “Guide- equity investors in microfinance. lines for the Effective Governance of Microfinance 6. See de Sousa-Shields and Frankiewicz for an interest- Institutions.” Occasional Paper No. 3, ACCION ing discussion of asset allocation strategy. International, Washington, DC. 7. Citibank has since divested its holdings in Finamerica. Campion, Anita, and Victoria White. 1999. “Institution- 8. For a comprehensive list of investors in microfinance, al Metamorphosis: Transformation of Microfinance see www.themix.org. NGOs into Regulated Financial Institutions.” Occa- 9. Most transformations to date have primarily issued sional Paper No. 4, Consultative Group to Assist the common stock, though there are increasing examples Poor, Washington, DC. of institutions issuing preferred shares to provide CGAP (Consultative Group to Assist the Poor). 2004. investors with greater flexibility. Such shares provide “Foreign Investment in Microfinance: Debt and Equity a mechanism for attracting more equity without from Quasi-Commercial Investors.” Focus Note diluting board control among the common stock No. 25, CGAP, Washington, DC. Available at http:// shareholders. Depending on the terms and condi- www.cgap.org/docs/FN25_ForeignInvestment_ tions of the preferred shares, such shares may or may Final.pdf. not qualify as tier 1 capital. MFIs should carefully CGAP/MIX. 2004. “Study on MFI Demand for Funding: review the regulatory framework to determine what Report of Survey Results.” CGAP, Washington, DC. 244 | Transforming Microfinance Institutions

Available at http://www.microfinancegateway.org/ FDIC (U.S. Federal Deposit Insurance Corporation). content/article/detail/14588. 2003. “FDIC Pocket Guide for Directors: Guidelines Clark, Heather A. 2006. When There Was No Money: for Financial Institution Directors.” FDIC, Washington, Building ACLEDA Bank in Cambodia’s Evolving DC. Financial Sector. Heidelberg, Germany: Springer. Meehan, Jennifer. 2005. “Tapping Financial Markets for Council of Microfinance Equity Funds. 2005. “The Prac- Microfinance.” Grameen Foundation USA Publication tice of Corporate Governance in Shareholder-Owned Series, Washington, DC. Microfinance Institutions: Consensus Statement of the Natilson, N., and Till Bruett. 2001. “Financial Perfor- Council of Microfinance Equity Funds.” Available at mance Monitoring: A Guide for Board Members of http://cmef.com/governancefinal.pdf. Microfinance Institutions.” USAID Microenterprise Damodaran, Aswath. n.d. “Estimating Risk Free Rates.” Best Practices Project, Bethesda, MD. Stern School of Business, New York University. O’Brien, Barclay. 2006. “Valuing Microfinance Institu- Available at http://pages.stern.nyu.edu/~adamodar/ tions: Are They Getting Fair Value?” Unpublished, pdfiles/papers/riskfree.pdf. Opportunity International, Oakbrook, IL. Damodaran, Aswath. 2005a. “Marketability and Value: OECD (Organisation for Economic Co-operation and Measuring the Illiquidity Discount.” Stern School of Development). 2004. “OEDC Principles of Corporate Business, New York University. Available at http:// Governance.” Paris: OECD. pages.stern.nyu.edu/~adamodar/pdfiles/papers/ Otero, Maria, and Michael Chu. 2002. “Governance and liquidity.pdf. Ownership of Microfinance Institutions.” In The Com- ———. 2005b. “The Value of Control: Implications mercialization of Microfinance: Balancing Business and for Control Premia, Minority Discounts and Development, ed. Deborah Drake and Elisabeth Rhyne. Voting Share Differentials.” Stern School of Business, Bloomfield, CT: Kumarian. New York University. Available at http:// Pereiro, Luis E. n.d. “The Valuation of Closely Held pages.stern.nyu.edu/~adamodar/pdfiles/papers/ Companies in Latin America.” Center for Entrepre- controlvalue.pdf. neurship and Business Venturing, Universidad Torcuato de Sousa-Shields, Marc, and Cheryl Frankiewicz. 2004. Di Tella, Buenos Aires, Argentina. Available at http:// “Financing Microfinance Institutions: The Context for faculty.darden.virginia.edu/chaplinskys/courses/ Transitions to Private Capital.” MicroReport No. 8, GBUS_844/valatampereiro.pdf. CGAP, Washington, DC. Silva, Alex. 2005. “Investing in Microfinance—Profund’s Drake, Deborah. n.d. Primer on Equity Investing Story.” Small Enterprise Development Journal (16) 1: in Microfinance: A Guide for Microfinance Institu- 17–29. tions. Unpublished, Microfinance Equity Funds, Tuller, Lawrence. 1994. The Small Business Valuation Boston, MA. Book. Holbrook, MA: Adams Media Corporation. Chapter 8 Legal Transformation

he legal transformation of a microfinance legal advice. Any microfinance organization con- institution (MFI) is a complex and sophisti- templating a legal transformation should consult its Tcated transaction requiring significant expen- own counsel to advise it on the laws and regulations ditures of resources, both human and financial. This that will shape this complex transaction. chapter highlights key legal issues to consider when The chapter begins with recommendations on changing the legal form of an MFI from a nonprof- organizing the legal aspects of the transformation it, unregulated institution with unspecified owners, process. It describes the jurisdictions whose laws are into a for-profit, regulated company whose owner- likely to be relevant to a legal transformation and ship is evidenced by shares. It addresses the general emphasizes the important role that counsel can play legal issues that will affect the transformation in spotting legal issues and advising MFIs intent on process. The issues are treated in the sequence of transforming. The host country laws that are likely the key decisions that often drive the transforma- to influence decisions of whether and how to trans- tion process. As such, some of the issues addressed form are surveyed as is the importance of proac- here have been highlighted in previous chapters; tively managing existing contractual obligations of this chapter, however, is intended to present a con- transforming MFIs. Finally, the chapter addresses solidated picture of the various legal issues facing crucial legal and related documentation issues likely transforming MFIs. to arise in the course of attracting outside investors This chapter faces the significant challenge of into a transforming MFI. defining in general terms legal issues that are, by their nature, country-specific. There are sure to be Managing the Legal Aspects exceptions to every generalization made in this of Transformation chapter, possibly significant exceptions that could trigger the need for further legal analysis to effect a MFIs considering becoming regulated deposit- sensible legal transformation. Thus, the discussion taking institutions should conduct an in-depth does not constitute and should not be treated as analysis of the legal and regulatory environment

This chapter was written by Deborah Burand, former Director of Capital Markets, FINCA International. She would like to thank Mark Flaming, independent consultant, for his review of this chapter and for his valuable comments.

245 246 | Transforming Microfinance Institutions before investing substantial time and resources in the Early in the process of selecting lead counsel, transformation process. Many of the important transforming MFIs should attempt to identify the choices regarding the transformation will be pre- range of potential areas of legal expertise needed to scribed by laws and regulations. A full understanding support their transformation. As candidates for the of the scope and implications of those laws will role of lead counsel are found, they should be asked inform early decisions about whether to transform, to indicate in which of these legal areas they are and then set direction for the transformation plan expert, and, just as important, in which areas they and guide choices about legal counsel and technical are likely to need outside legal support. If it becomes assistance. Annex 8A, Sample Checklist of Legal and clear that other counsel will be needed to supple- Regulatory Issues, provides a sample of key issues to ment the expertise of lead counsel, transforming investigate when considering transformation. MFIs should also ask lead counsel candidates to identify lawyers or other law firms that could provide this expertise, particularly those lawyers with whom Choosing Counsel they have worked successfully in the past. This last Given the complexity of the legal and regulatory line of questioning serves at least two purposes. issues that accompany transformation, it is impor- First, it helps the transforming MFI to identify other tant to retain counsel very early in the transforma- candidates with legal expertise. Second, it may indi- tion process. Accordingly, local counsel should be cate how well counsel is likely to perform the role of among the first expert advisers to be retained by a lead counsel with responsibility for managing lines transforming MFI.1 Typically the board members of communication among an entire team of lawyers of a transforming MFI are able to provide some rec- serving the transforming MFI. ommendations for local counsel, especially if they Selecting local counsel early in the transforma- are based in the country where the MFI is trans- tion process can help transforming MFIs avoid forming. Local counsel would generally report to costly mistakes. In addition, the local counsel that senior management who in turn would advise the guides an MFI through the process of legal trans- board of any legal issues. formation may end up being the same counsel that Given the various legal issues that may arise in later handles complex legal issues that are outside the process of conducting a legal transformation the competency or time constraints faced by the and the variety of skills and knowledge necessary, transformed MFI’s in-house counsel.2 A well- more than one lawyer will probably be required. managed selection process also serves to inform Therefore, it is not unusual for a transforming MFI local counsel about the range of legal needs of the to choose lead counsel, typically a lawyer or law firm transforming MFI and also serves as an opportunity charged with the responsibility for handling major for the local lawyers of the transforming MFI to banking, corporate, tax, and securities law issues. begin identifying possible legal issues that may If all such expertise is not found within the lead require further analysis in the course of the MFI’s firm, lead counsel will delegate to (and manage) legal transformation. When reviewing local counsel other lawyers outside the lead firm in the analysis of candidates, another important consideration is the relevant specialized areas of law. For example, extent to which such counsel is likely to inspire con- FINCA Uganda used two Ugandan firms to advise fidence in not only the MFI’s senior management it on legal issues related to its transformation, com- and governing board, but also in outside investors bining a law firm expert in Ugandan corporate, because these investors—local and international— securities, and banking law with tax counsel based might require the MFI’s local counsel to offer local in the Ugandan offices of an international account- legal opinions regarding the legality, validity, and ing firm. enforceability of certain investment documentation. Legal Transformation | 247

Given the newness of many of the specialized lish a cap on the overall amount of fees that will be laws and regulations being applied to microfinance charged for producing a defined set of deliverables deposit-taking institutions, few local legal practi- as outlined in a detailed scope of work. This tioners will have much experience in interpreting approach tries to accommodate both the MFI’s such laws and regulations. This lack of experienced need for cost controls and the legal counsel’s need legal advisers, combined with the limited applicable to be reimbursed for the time it spends on a given experience found within the regulatory authority issue. This approach also forces an early discussion charged with implementing these new laws and reg- of the kind of information and advice that will be ulations, can cause even the most optimistic MFI rendered by legal counsel within a defined scope of managers to question whether to transform. How- work. While this conversation can be difficult, ever, waiting until there is absolute legal clarity is because MFIs will try to broaden the scope of work not usually a realistic option. Legal and regulatory and legal counsel will try to narrow it, it is always risk is something that all regulated financial ins- easier to have this discussion before, rather than titutions face no matter where they operate, be it after, legal work is done and the bill for services is Uganda, Uruguay, or the United States. Moreover, submitted. It also puts the onus on counsel to initi- some transforming MFIs believe that where there is ate additional dialogue with the MFI if and when legal or regulatory uncertainty, it is better to be the scope of legal work expands beyond what was one of the first institutions to transform to help originally anticipated. guide and establish the precedents being adopted A third approach is to arrange to pay counsel on by the local authorities who will implement these a retainer basis. While there are many variations new laws and regulations. Time will tell whether on how retainer arrangements are structured, the being a market leader is strategically sound. underlying principle is for the client to pay an agreed amount for a set period during which coun- sel agrees to make him or herself available to Negotiating Counsel Fees respond to whatever needs the client has that are Another issue that can add to the complexity of hir- within the counsel’s technical realm of competence. ing legal counsel is the question of fees. The trans- Retainer arrangements tend to be used more often forming MFI may have difficulty anticipating the for ongoing legal advisory relationships than for full range of legal support it will need in the course complex transactional advice. Accordingly, certain of its transformation, especially when initial fee aspects of the legal transformation may lend them- negotiations take place with local counsel. For law selves better to retainer arrangements than others. firms that prefer to bill on an hourly basis, the risk For example, survey work done to map out the host to the MFI is that the billing clock will race out of country’s legal and regulatory regime under which control and it may end up with a much larger legal a transformation might take place is more amenable bill than anticipated. This is particularly likely to to retainer arrangements than the legal work that happen if there is no clarity within the MFI about would be involved in structuring and documenting who has the authority to request legal advice from a complex Shareholder Agreement among multiple counsel. Lawyers, on the other hand, are reluctant investors. to negotiate a fixed fee, as opposed to hourly MFIs should also negotiate up front with their charges, if they cannot delineate a detailed (and legal counsel how administrative costs and expenses often narrow) scope of work describing the legal related to legal advisory services will be shared. services they will be offering for the fixed fee. Some law firms run their administrative and support One approach that some transforming MFIs services as profit centers so clients can sometimes be have taken when negotiating legal fees is to estab- very surprised by the costs billed to them for items 248 | Transforming Microfinance Institutions such as photocopying, phone calls, and delivery holding on their tax-exempt status under their services. country’s law. Similarly, the tax treatment of cross- Annex 8B, Sample Terms of Reference: Hiring border payments by the transforming MFI to its Local Counsel to Support Legal Transformation, foreign investors (debt and equity) may vary provides Sample Terms of Reference that might be according to the terms of the bilateral tax treaty, if adapted by transforming MFIs to guide their dis- any, between the host country of the transforming cussions with local counsel about the range of ini- MFI and the country where the cross-border pay- tial legal services that may be needed to support ment is to be made. Even the laws and regulations legal transformation. governing the conduct of bilateral donor agencies may affect the capital structure or investor-seeking strategies of a transforming MFI that has received Surveying the Legal and grant funds from such a donor.4 Regulatory Landscape Forms of Legal Organization with Each jurisdiction has a unique set of laws and regu- Authorization to Provide Financial Services lations that will define the basic options for trans- forming the legal structure of an MFI. Each juris- Many MFIs that begin as nonprofit organizations diction organizes those laws and regulations in are organized under local foundation laws or chari- different ways, and with varying degrees of clarity table organization laws. While the laws and regula- regarding precedent and application.3 The follow- tions governing transformed institutions vary from ing discussion addresses basic legal issues that are jurisdiction to jurisdiction, nonprofit MFIs are typ- likely to govern the transformation process in most ically required by bank regulatory authorities to jurisdictions. change their legal form before they can be licensed to take deposits from the public.5 Legal research should begin with a survey of the various legal Whose Laws Matter? forms of organization available to the transforming Transforming an MFI requires navigation through MFI, including the authorization assigned to each a sometimes uncertain and complex landscape of legal form related to financial intermediation, the laws and regulations. It is therefore important to applicable supervisory regimes, and the criteria for identify early on the legal jurisdictions that will organization (registration process, licensing criteria, govern the process. Most applicable laws and regu- ownership, governance, staffing, capital require- lations are found in the country where the transfor- ments, and the like). mation is taking place, that is, where the transform- Bank regulatory authorities are generally con- ing MFI will be incorporated and subject to cerned about the legal form deposit-taking institu- prudential bank regulation (referred to here as the tions take because they want to ensure that such “host country”). However, when foreign stake- institutions have a clear ownership structure with holders such as equity investors, lenders, and ownership rights defined by shares. A clear owner- donors are involved with the transforming institu- ship structure allows bank supervisors to impose tion, the laws of other countries—those where for- corrective actions on a weak deposit-taking institu- eign stakeholders are incorporated or resident— tion and, very important, to hold the institution’s may also be relevant to the analysis. For example, owners accountable for responding to such actions, foreign nonprofit organizations that plan to take an including in some cases, providing additional equity shareholding in a newly transformed institu- capital commensurate with their existing ownership tion may need to analyze the impact of such a share- share. Legal Transformation | 249

A growing number of countries are adopting or considering the adoption of a multitiered regulato- Box 8.1 Transformation and Host ry approach that applies a specialized prudential Country Laws and Regulations bank regulatory regime to the conduct of microfi- In Uganda, most MFIs are registered as NGOs nance that reflects the varying risks different types under the Nongovernmental Organizations Act of microfinance services pose to the financial system or as “companies limited by guarantee” under as a whole. See chapter 2, Regulation and Supervi- the Companies Act (or as both). Others are reg- sion: The Policy Framework, for further discussion. istered as savings and credit cooperatives under Ideally, MFIs operating in such a system would be the Co-operatives Act. To apply to become a able to transition from one tier to the next. This deposit-taking institution, applicants must be tiered approach often presumes that MFIs will be organized as companies limited by shares (a form relatively unencumbered (other than in addressing of limited liability company with share capital) prudential regulatory concerns) in evolving and before the Bank of Uganda will entertain their applications to become deposit-taking MFIs. This transitioning from one tier to the next. However, requirement caused some transforming MFIs in nonbank regulatory issues can cause such transi- Uganda to worry about the time and expense tions to stall. For example, corporate or securities (including tax consequences) of unwinding own- laws may inadvertently prevent MFIs from seam- ership and shareholding structures if they are not lessly transitioning from one legal form to another subsequently approved by the Bank of Uganda. without incurring significant expense or disrupting In the Kyrgyz Republic, the National Bank of existing business operations. Given that much of Kyrgyzstan requires all microfinance companies microfinance is based on relationship lending, (the legal form of specialized finance and credit putting even a momentary halt to lending opera- institution permitted to offer microcredit and tions to conform with corporate or securities law take time deposits to fund such lending activi- requirements usually is not feasible. As a result, ties) to be organized as joint stock companies. MFIs intent on transforming may find themselves at Formation documents of the applicant and its state registration certificate must be submitted odds with host country laws and regulations that to the National Bank as part of its license appli- never contemplated such corporate changes (see cation. Effectively this means that, as in Uganda, box 8.1). all applicants for a license to operate as a micro- In some situations, rather than establish a new finance company in the Kyrgyz Republic must shareholding company, MFIs may decide to either first become a joint stock company before sub- purchase a shell financial company or merge with an mitting their license applications for review by existing financial institution. In such a case, the the National Bank of Kyrgyzstan. transforming MFI needs to know what legal issues Source: Author. to be aware of and should conduct a due diligence exercise on the existing company. The transforming MFI will also need to engage legal counsel to deter- existing or potential competitors are likely to be mine what documentation is required to complete subject to similar regulatory requirements. How the merger and ultimate transfer of assets from the level is the regulatory playing field for those inter- NGO to the company. ested in serving a similar customer base? If it is Also important in evaluating various options is to uneven, what is the likely impact of these differing begin estimating the burden and costs of complying regulatory burdens on the transforming MFI’s abil- with the prudential regulatory regime applied to ity to maintain or grow its market share in relation each legal form once the MFI begins to take to competitors that are facing different, perhaps deposits. This is the time to determine whether more favorable, levels of regulation? 250 | Transforming Microfinance Institutions

Tax Laws Box 8.2 Kyrgyz Microfinance Law The host country’s tax laws will also shape the way an MFI chooses to transform its legal form. The specialized Kyrgyz law on microfinance Because tax law is rarely neutral in its response to provides that shares of a deposit-taking microfi- the manner by which a legal transformation is nance institution may be issued only in return for effected, tax planning and advice is important cash. As a result, it is impossible to exchange an before the change in legal form is undertaken. For existing loan portfolio for shares in the new deposit-taking company. One possible rationale example, tax laws may influence how assets are for such a provision is to avoid confusion or transferred (see chapter 5, Strategic and Business disagreement over the appropriate valuation of Planning). A transfer is likely to trigger a number transferred loan portfolios and, thus, the of “transaction” taxes related to the transfer of resulting valuation of new share issuances. assets from the original company to the new A potential solution to this problem is for the company. Some of these taxes can (but do not transferor to “donate” most of its loan portfolio always) include to the new company. However, that solution is very tax disadvantaged because Kyrgyz tax • Capital gains taxes payable by the original com- authorities are likely to treat such a donation as taxable income of the transferee and thus pany for the “gains” it realizes during the sale of subject to a 30 percent profits or income tax. As premises or shares to the new company a result, loan portfolio transfers from one institu- • Transactional tax (or stamp duties) on tion to another can take a much more compli- conveyance of assets (including, possibly, the cated and lengthy route than might be expected, entire loan portfolio transferred to the new particularly where cash proceeds of loan company) repayments are applied on a rolling basis, by the • Income taxes payable by the new company if any transferor, as consideration for shares in the new assets are transferred to it without delivery of company. commensurate consideration for those assets (for Source: Author. example, if a loan portfolio is given or donated to the new company instead of sold to it for shares, debt, or cash) Labor Laws Other assets such as office equipment, vehicles, Labor laws also need to be addressed when chang- and even buildings may also need to be trans- ing an institution’s legal form. For MFIs that are ferred to the new entity. In each case, MFI simply reorganizing or for MFIs planning to create management should integrate these asset transfers or buy a new company but expecting to continue to into the overall asset transfer strategy and also conduct front-office operations out of the original should seek an analysis of the tax implications of NGO, these labor law issues may be less substantial such transfers to determine if they will give rise to because few or no staff members are being trans- unexpected tax obligations (see box 8.2). ferred from one institution to the next. MFIs trans- Establishing a credible fair market value for those ferring much of their staff to the regulated entity nonfinancial assets being transferred is also may face substantial financial liabilities (tax, pen- important to protect the transferor and transferee sion, and so on) that could be triggered by the ter- from future scrutiny by tax or bank regulatory mination of positions even if all staff members are authorities. being immediately reassigned to the new entity. Legal Transformation | 251

Managing Constituent Documents tions this is prompted by host country regulators and Preexisting Obligations that may require the transformed MFI to include some reference to its broader social purpose or An MFI in the course of a legal transformation usu- products in the constituent documents. ally must amend or adopt new constituent docu- Thus, the regulated MFI’s mission statement ments (such as the certificate of incorporation, may be included in the constituent documents or articles of association, and bylaws) and add investor other investment documentation. However, in agreements. These governing documents may have jurisdictions where the doctrine of ultra vires8 different names in different jurisdictions, but their applies, it may make sense to opt for a broader com- basic functions are the same—they provide the cor- pany purpose than that currently contemplated by poration its legal existence under the laws of the the transformed MFI’s mission statement. In those jurisdiction in which it is incorporated and set out jurisdictions that adhere to the ultra vires doctrine, the rules that apply to the corporation’s governance company acts (acts the regulated entity carries out) structure, its internal management, and the collec- or acts of the company’s agents may be overturned tive agreements of its shareholders.6 as void or voidable if it is found that such acts were outside the scope of the company’s business pur- pose as expressed in its constituent documents. Constituent Documents Similarly, because mission statements may change Even where a legal transformation is effected by the from time to time, it may be wise not to include reorganization of a preexisting entity rather than them in constituent documents that are hard or the establishment of a new entity, the transform- time consuming to amend. ing MFI will still likely need to amend its existing In addition to a mission statement, social goals constituent documents. In both cases—a preexist- that define the target market and, in some cases, ing entity or a new entity—these changes are often specify guidelines for loan portfolio or client may motivated by factors ranging from responses to also be included in the constituent documents of requirements of regulatory authorities in the host the MFI, such as its charter, particularly if required country to the transforming MFI’s new owner- by the regulators.9 An example of one such clause ship structure and business objectives. The kinds would be of changes that are required will vary by jurisdic- tion, but the following general guidelines will be [MFI A] will not modify the nature or the indicative. scope of the Project [typically defined in the Shareholder Agreement], nor will it make Company charter. The constituting document of any significant change in the activities or oper- the transformed MFI, usually the charter, typically ations of its business, so that at any time at establishes the company’s name,7 the company’s least 50 percent of the loan portfolio under its purpose, amount of authorized shares, and the management will be provided for the financ- number of directors. Some transforming MFIs give ing of small and micro entrepreneurs defined great thought to the language used in their charters as those businesses with less than... to describe their companies’ purposes. To some extent this may reflect the broader discussions that The key, of course, in negotiating such language often take place over whether and how to modify is to strike the right balance. The language should the transforming MFI’s mission statement once the not curtail too severely the MFI’s ability to respond transformation is completed. And in some jurisdic- to the changing market it serves. 252 | Transforming Microfinance Institutions

Company bylaws. The company’s bylaws will typi- • Credit agreements (where the MFI is the cally set out the rules for how the transformed MFI borrower) will be run. Bylaws usually will specify the duties of • Pledge agreements (where assets of the MFI officers, appointment of corporate and board com- have been pledged to secure the MFI’s mittees, election of directors, and rules and proce- borrowings) dures governing share transfers. The MFI’s bylaws • Guarantee agreements or related reimbursement should also outline the conditions under which div- agreements (if the MFI is the beneficiary of a idends can be paid. Because many of these issues third-party guarantee and the MFI has agreed to will be subject to bank regulatory standards or reimburse the guarantor should the guarantee requirements, a good starting place for drafting ever be called) bylaws is to first look at the prudential bank regula- • Leases tory regime that will be imposed on the trans- • Licensing agreements formed MFI to make sure that the proposed bylaws • Service agreements are consistent with this regime. • Agency agreements (if the MFI has agreed to act A transforming MFI will likely revisit many times as the paying agent for other service providers the question of which provisions governing investor such as insurance providers) rights should be addressed in the constituent docu- • Vendor agreements ments and which investor rights should be • Employee contracts addressed in investment documentation such as the • The MFI’s own form of loan agreements with its Shareholder Agreement. In some jurisdictions, local clients law may require that investor rights and obligations be addressed in the constituent documents to be Careful due diligence will prevent the inconven- enforceable.10 ience of a counterparty claiming that his or her loan agreement, lease agreement, pledge agreement, grant agreement, or the like has been violated by Preexisting Contractual Obligations the change in legal form or asset transfer of the The term legal due diligence refers to an exhaustive transformed MFI. Moreover, a violation of some review of all existing and, in some cases, prior legal contracts may trigger cross-defaults in other con- agreements that may affect or be affected by the tractual obligations of the transformed MFI, pre- organizational change. Most nonprofit organiza- cipitating a domino-like fall that will worry regula- tions have never had cause to conduct a legal due tors and stakeholders, and possibly other existing diligence exercise. To ensure that the legal transfor- and potential counterparties. Consequently, coun- mation does not disrupt existing contractual obliga- sel should be hired to conduct the legal due dili- tions, each contractual agreement to which the MFI gence and it should be carried out early in the is party should be reviewed in detail. MFIs that are process and comprehensively. The MFI (with coun- pursuing purchase of or merger with an existing sel) should also maintain accurate records of the nonbank financial company should also conduct documents counsel has reviewed so these records such a review for contracts of the existing company. can be disclosed or form the basis of a future legal The agreements that may arise in a legal due dili- opinion that may be required to give comfort to gence exercise include these: outside investors that the legal transformation will not violate any existing contractual arrangements of • Grant agreements the transforming MFI. Thus, the MFI should build • Mortgages in lead time for receiving all necessary consents, Legal Transformation | 253 waivers, and amendments to existing contractual Of course, prepaying a loan is only possible if the agreements. MFI has excess cash or access to another source of Liability transfers can be nearly as complicated as financing (such as new investor capital) that it can asset transfers, particularly if the MFI has any out- use for such prepayment. Also, some lenders are not standing debt financings at the time of its transfor- willing to allow a prepayment and will make sure mation. A legal transformation may cause a bor- that their loan documents contractually prohibit rowing MFI to breach standard loan covenants prepayments (or, at the very least, do not expressly such as provisions that prohibit or severely curtail permit any prepayment). Still other lenders may disposal of the MFI’s assets, or prohibit mergers impose a significant financial penalty on any MFI and other significant changes in the management or borrower wishing to prepay all or part of its out- underlying business of the borrowing MFI. The act standing loan obligations. Should this be the case, of taking deposits may also result in the borrowing the cost of the transformation will clearly increase. MFI being unable to meet certain financial or debt One way to minimize this situation is to discuss ratios previously agreed on with its lenders. with all lenders, at the time the terms of new loans Moreover, lenders do not always understand or are being negotiated, the likelihood that a legal appreciate the rationale for a transformation, nor transformation will take place during the life of the might they be particularly well-informed about the loan and to include in the loan documentation impact of a transformation on the quality and legal the lender’s prior consent to a transfer of the loan at priority of their outstanding loans to the MFI. As a such time to the new entity (see box 8.3). If that result, MFIs should be prepared to explain to their prior consent is not possible, the borrowing MFI lenders the ramifications of the legal and opera- should attempt to minimize the financial penalties tional transformation on their outstanding borrow- that would be imposed upon prepayment. Even if ings. While some lenders may take comfort in learn- the lender is unwilling to document its consent to ing that the borrowing MFI is soon to be subject to a transfer of its loan at such an early date, having formal regulation and supervision, others may be had the discussion with the lender before the loan surprised to learn that once the transformed MFI is disbursed may pave the way for a smoother nego- starts taking deposits, unsecured loans to the trans- tiation when the time comes for the liability to be formed MFI are likely to be legally subordinated by transferred or assumed by the new company. regulatory authorities to these depositors’ claims. If assets of the original MFI have been pledged as Other lenders may even take the opportunity of collateral for a loan, it may not be enough to get the the liability transfer to try to improve their position lender’s consent to simply move the loan obligation relative to the borrowing MFI. In one case of an from the original company to the new company. MFI undergoing an asset and liability transfer in The lender may also need to consent to the transfer preparation for transformation into a deposit-taking of the pledged loan portfolio. An asset transfer con- institution, a lender conditioned its consent to the ducted in a series of transactions may pose the transfer of its loan on a significant renegotiation and added challenge of maintaining the proper balance changes aimed at improving the lender’s position in of debt and collateral (see chapter 5, Strategic and certain key financial terms in the underlying loan Business Planning). The transitional period is likely obligation. Had the loan not been so sizeable, and to make many secured lenders queasy and may had the lender not represented such an important result in a long negotiation as the parties attempt to relationship to the MFI, the MFI might have sim- reach agreement on the actual timing of the liability ply prepaid the outstanding loan and ended the transfer and related collateral transfer. Annex 8A, borrowing relationship. Sample Checklist of Legal and Regulatory Issues, 254 | Transforming Microfinance Institutions

investors. Such knowledge will help the MFI Box 8.3 Possible Prepayment Clause propose investment structures and exit strategies to The following is an example of a prepayment meet its potential investors’ needs and interests. clause that might be used in a loan agreement to Annex 8A includes a list of issues that local counsel allow an MFI borrower to prepay all or part of should review and discuss with the transforming the outstanding principal amount of loan (called MFI before negotiations commence with potential here the “Advance[s]”) and all accrued interest equity investors. thereon: The Borrower may, upon at least__business days’ notice to the Lender (which notice shall be Preparing for Negotiations irrevocable) stating the proposed date and with New Shareholders aggregate principal amount of the prepayment, As discussed in chapter 7, Ownership and Gover- and if such notice is given, the Borrower shall, nance, potential investors will want to conduct cus- prepay the outstanding principal amount of the tomary due diligence before making an investment Advances in whole or ratably in part, together with accrued interest to the date of such prepay- decision. From the investor’s perspective, the ment on the principal amount prepaid; provided, purpose of due diligence is to fully understand the however, that if any prepayment of an Advance business of the MFI, including its markets, cus- is made on a date other than the last day of an tomers, financial condition, legal position, and all interest period for such Advance, the Borrower other significant risks inherent in the business. This shall also pay any amounts required to compen- understanding can only be reached by undertaking sate the Lender for any additional losses, costs, or a thorough examination of the MFI. At the same expenses that it may reasonably incur as a result time, the MFI has equal interest in conducting due of such prepayment, including, without limita- diligence of its own on potential investors. Not only tion, any loss, cost, or expense incurred by reason should the MFI be comfortable that its potential of the liquidation or reemployment of deposits investors are able to finance and close on any capi- or other funds acquired by the Lender to fund or tal contribution commitments they make, but given maintain such advance. recent money laundering and antiterrorist financing Source: Author. concerns, the MFI should also understand the iden- tity and reputation of its potential investors and their funding sources. includes a sample checklist of issues to consider Before entering into negotiations with any when entering into loan agreements in which the potential investor or allowing any due diligence borrower is an MFI that anticipates transforming exercise to begin, the MFI should develop a stan- during the life of the loan. dard confidentiality agreement for all potential investors to sign. The agreement should oblige each potential investor (and its agents) to keep con- Negotiating Investor Documents fidential any information provided in connection with the due diligence process, and commit the Most MFIs that adopt a shareholder structure will investors to not use the information for any purpose want to attract new equity investors. The trans- other than to evaluate the potential investment. forming MFI must know the legal and regulatory The transforming MFI should learn all host coun- requirements of its host country that are likely to try restrictions on ownership that might affect its affect the investment appetite of its targeted potential investors before entering negotiations. Legal Transformation | 255

ownership must also be approved by the MFI’s Box 8.4 Foreign Investment in India bank regulatory authorities. The government of India allows foreign equity Advice of local counsel will be critical for the investment in nonbanking finance companies development of suitable documentation for invest- (NBFCs) subject to a ceiling of 51 percent and a ment transactions in the transformed MFI. Before minimum amount of U.S.$500,000. MFIs feel that engaging potential investors, the MFI should be this amount is on the high side. For full foreign clear about which documents are necessary for ownership of NBFCs, the minimum amount pre- the transaction, and which provisions should be scribed by the government is U.S.$5 million, specified in which document. which is considered out of reach for the microfi- The investment documentation can take several nance sector. As a result, not many investors are forms. Most common is the Shareholder Agree- reportedly showing interest in equity contribu- ment. In many jurisdictions, most of the necessary tions to microfinance NBFCs. documentation will be contained in this one agree- Source: Staschen and Bhattacharjee 2004. ment. All existing shareholders and the new investors will sign it. The documentation may also be divided among several agreements. For example, For example, local law may contain restrictions on sometimes the initial shareholders and the new foreign ownership or require a certain minimum investors will enter into a Stock Purchase Agree- percentage of ownership by nationals or residents ment (see explanation below) that governs the sale (see box 8.4). Local law may impose restrictions on of shares, and limit the Shareholder Agreement’s voting rights of foreign owners. Similarly, other less scope to addressing issues related to how share- direct laws and regulations may dissuade potential holders will conduct themselves once their initial investors from investing in a transforming MFI, allotment of shares has been issued. such as tax benefits that accrue to the MFI or its investors only if certain local ownership or manage- Shareholder Agreement ment requirements are met, or notification and registration requirements imposed on foreign A Shareholder Agreement is a highly customized investments but not similarly required of local document that defines the objectives and mission of investments. The MFI needs to be aware of these the company and its governance structure and limits or restrictions before it seeks foreign defines the particular objectives and concerns of the investors, rather than late in the negotiations after various shareholders who are party to the agree- significant expense and time have been invested by ment. It also reflects the requirements of the host all parties. country law where the investment is being made. Where distinctions are made in the host coun- Shareholder Agreements typically attempt to inject try’s laws and regulations between the benefits and stability and rules of engagement into what may obligations imposed on local and foreign investors, otherwise be an uncertain investment. Often the local counsel should advise on what solutions or exercise of negotiating a Shareholder Agreement ownership structures could be used to minimize provides the parties important insights into differ- such disparity. In some cases, for example, it may be ing shareholder attitudes about key business issues. that local nominees can be used to hold the equity A primary objective of the Shareholder Agree- interest of foreign investors in trust without trig- ment is to spell out the rights and responsibilities of gering the disparity in treatment accorded to for- the shareholders in relation to each other and also eign investors. Of course, this type of nominee in relation to the governing body of the company, 256 | Transforming Microfinance Institutions its board of directors. The Shareholder Agreement for board meetings. The same questions raised with defines the rights and obligations associated with shareholders’ meetings are relevant to board of different classes of shares, and clarifies the obliga- directors’ meetings. Similarly, host country laws tions of the different classes of shareholders in cases may dictate some of these procedures, particularly of regulatory intervention or bankruptcy (see chap- where there is a bank regulatory interest present. ter 6, The Funding Structure, for further discus- Local counsel should be able to advise the parties sion). The Shareholder Agreement also attempts to about any statutorily imposed voting requirements ensure that shareholders act appropriately with obliging the parties (shareholders or board mem- respect to the investment’s interest. bers) to obtain more than a simple majority vote The following describes some of the more signif- before taking certain actions. icant issues normally addressed in Shareholder Agreements: Management role. Investment documentation sets out the powers and duties of the officers of the Shareholder meetings. The investment documen- transformed MFI. Accordingly, investment docu- tation typically outlines the procedures for share- mentation should reflect any and all host country holders’ meetings. As with all of these issues, host requirements in this regard. For example, it is not country law may set forth certain requirements with unusual for prudential bank regulatory authorities respect to shareholders’ meetings, such as the min- to describe in detail the role and functions and imum number of meetings, location of meetings, necessary credentials of the internal auditor. Day- and the like. However, where host country law is to-day management issues requiring board involve- silent, the shareholders must address at least the ment or board approval or both, as well as the fre- following issues: quency of communication between management and board, should also be clearly articulated in the • When and how often will shareholders meet? Shareholder Agreement. • Who has the right to call meetings? • When can special meetings be called (by whom Future capitalization issues. The Shareholder and for what purpose)? Agreement spells out shareholders’ rights and obli- • What advance notice must be given to share- gations with regard to capitalization going forward. holders of meetings? (Can such rights to notice be waived, through attendance or by written • Sources of financing: Other sources of financing waiver or both?) are likely to include borrowings and third-party • What constitutes a quorum to make binding equity investments. Investors may request the decisions (presence of shareholders or their nom- right to approve major borrowings and may inees representing a simple majority of all share impose a desired debt-to-equity ratio on the reg- capital)? ulated MFI. Depending on the agreement • Under what circumstances, if any, will share- reached with investors, the Shareholder Agree- holders be authorized to act without a physical ment could provide, for example, that indebted- meeting? Can telephonic meetings be held (do ness over a certain amount may not be incurred bank regulatory authorities permit such tele- except upon receiving unanimous shareholder phonic meetings)? approval, or supermajority, or unanimous vote of the MFI’s board. With respect to equity invest- Board meetings. Investment documentation will ments by third parties, the key issues will sur- also contain provisions to address the procedures round the conditions under which such equity Legal Transformation | 257

investments should be permitted. The board or to whether there are any circumstances under all shareholders will likely have to pass resolu- which statutory preemptive rights exist and tions to authorize the MFI’s issuance of shares whether they can be excluded by contractual and the related capital increase resulting from agreement in the investment documentation. these new equity investments. The conditions for making subsequent capital Financial policies. Relevant financial policies that contributions are also likely to be specified in are included in investment documentation include the investment documentation. Depending on dividend payment policies and the production of local law, this can be included in the constituent financial statements. documents of the transformed MFI or it may be As mentioned, the MFI’s bylaws normally out- contained in the Shareholder Agreement. line the conditions under which dividends can be Among other things, this will set forth whether paid. Some countries impose mandatory profit such contributions are voluntary or mandatory. retention requirements on companies. Bank reg- If such contributions are mandatory, the docu- ulatory authorities, as well, are often authorized mentation needs to specify the consequences if a under certain specified circumstances to restrict party fails to make the mandated contribution. the payment of dividends by regulated financial Similarly, if host country supervisors have the intermediaries. authority to impose mandatory capital contribu- Outside of such mandated requirements on tions on investors, the investment documenta- profit retention, shareholders may also agree to tion should reflect these relevant regulatory retain a certain amount of reserves within the MFI requirements. before paying out dividends to shareholders. This • Liquidation rights: In the event the transformed required reserve amount can be expressed a number MFI is liquidated, the investors’ shares entitle of ways—as an absolute amount or as a fixed per- them to participate in the liquidation proceeds centage of profits, for example. The Shareholder once all outstanding liabilities of the company Agreement should specify any such agreements have been settled and paid. Generally, rights entered into by the shareholders of the trans- to the liquidation proceeds will be allocated formed MFI. in line with the relative size of each investor’s Host country laws, particularly those imposed shareholdings. However, host country laws may on regulated financial intermediaries, are likely to provide special rules for the dissolution and liq- shape the provisions found in investment documen- uidation of regulated institutions. The invest- tation regarding the appointment of auditors and ment documentation should be drafted in a preparation and publication of the MFI’s financial manner that is consistent with these host coun- reports. The Shareholder Agreement generally try requirements, if any. requires that the MFI also provide a monthly finan- • Preemptive rights: Preemptive rights typically cial report to the board within a set time after the entitle each shareholder to participate in any end of each month, consisting of the monthly and increase in the equity capital. This gives each year-to-date financial statements on a consolidated shareholder the right to subscribe to newly basis. The board may also require quarterly budget issued shares of the company according to its figures. The right to veto the approval of the com- respective ownership interest, unless this right is pany’s annual financial statements may be included waived. In some jurisdictions, host country laws in the Shareholder Agreement. A less actively give investors such preemptive rights as a matter involved investor may be satisfied with the ability to of law. Local counsel should be able to advise as exercise a veto right only in the event that outside 258 | Transforming Microfinance Institutions auditors issue a qualified opinion on the financial for determining where the mediation will take statements. place, and the language in which the mediation will be conducted. If mediation fails to result in Dispute resolution. One important function is to a resolution of the dispute within a specified prevent shareholder disputes from arising in the first time, the parties may go to the next step— place, and if such disputes are unavoidable, to pro- arbitration, the hearing and determination of a vide dispute resolution mechanisms that allow the dispute by an impartial referee agreed to by both parties to avoid a protracted and costly court battle. parties, or litigation, a legal proceeding in a While it is rare for boards to face significant conflicts court. (because most are resolved in numerous side com- • Arbitration: Many parties to joint venture munications that take place outside the board agreements favor arbitration over litigation, room) the lack of clear guidance on how to proceed believing that in some countries arbitral pro- if such a situation should arise can leave the institu- ceedings are shorter and less vulnerable to cor- tion exposed to a dangerous impasse. It is therefore ruption than legal proceedings. Local courts may important to address the rules for how to handle still become involved in the dispute, because disputes up front, and clearly document the process redress to local courts may be necessary to in the Shareholder Agreement or an equivalent enforce the resulting arbitral award. However, document. when parties agree to arbitrate their disputes, The following are some of the more typical pro- they typically are agreeing to not pursue their visions for dispute resolution: claims any further and may expressly state in writing in the Shareholder Agreement that all • Conciliation measures: These are among the first awards of arbitrators will be final and binding steps to be taken in the event of a dispute, con- upon the parties to the arbitration. In this case, troversy, or claim arising among the parties. the parties also agree to forgo rights of appeal Often the parties will agree to try to settle all dis- once an arbitral award is rendered. putes amicably and in good faith. Sometimes Arbitration provisions may vary, but they gen- they may go so far as to agree to a process by erally will include rules that outline these: which notice of a dispute will be communicated – The process for appointment of arbitrators to high-level executives of all parties involved in (often each party to the dispute will appoint the dispute. For example, if the dispute was one arbitrator and then a chair will be among three shareholders, high-level executives appointed by those arbitrators) of these three companies would be notified. – Place of arbitration These executives then have requisite authority – Language of arbitration proceedings and all within their organizations to settle the dispute. submissions This consultation and negotiation period has a – Agreement to treat arbitral award as binding clear time frame in which consultations and and conclusive negotiations will take place. If after the specified – The law governing arbitration proceedings time no resolution has been reached, any Not unlike court proceedings, the parties will involved party may escalate the issue to the next also have agreed that all expenses related to arbi- step—either to mediation, arbitration, or litiga- tration, excluding legal fees, will be borne by the tion. party against whom a decision is rendered, or • Mediation: At this point, an independent and apportioned in accordance with the arbitral impartial mediator is selected, as is the process award if there is a compromise decision. Legal Transformation | 259

• Litigation: Given that the purpose of dispute receives about the transformed MFI’s customers, resolution provisions is to avoid the costly alter- business practices, or other sensitive data to advance native of litigation, the processes for litigation its own business interests. This may be sufficient itself are typically not included in a Shareholder protection for the transformed MFI, particularly if Agreement as a dispute resolution alternative. coupled with a broad confidentiality agreement As noted above, parties that opt for arbitration requiring the shareholder to keep confidential all generally forgo their right to take the issue to information it acquires pursuant to the Shareholder court. Agreement.

Share transfer or exit. Shareholder Agreements Business dealings with shareholders. Host country typically include or refer to a buy-sell agreement law is likely to encourage arm’s-length dealings (see Stock Purchase Agreement discussion below) between the transformed MFI and its shareholders, that places conditions on the shareholders’ rights to directors, and officers. This encouragement may be acquire or sell shares (see chapter 7, Ownership and advanced in the bank, regulatory, or specialized Governance, for a thorough discussion of options). microfinance law, tax law, or even in corporate law. If the company is privately held, as are most trans- Other investors will want to ensure that all deal- formed MFIs, the value of the shares cannot be ings between the transformed MFI and any of its easily ascertained by the “market”; therefore, the shareholders, directors, and officers are conducted Shareholder Agreement may provide guidelines for on an arm’s-length basis or at least work to the ben- share valuations for transfer or sale. efit of the MFI. The Shareholder Agreement may address this issue directly with a provision that Competition with shareholders. It is not always requires any and all future transactions between the easy to engage shareholders in a discussion of transformed MFI and any of its shareholders, direc- whether it is appropriate for them to invest in more tors, and officers be made on an arm’s-length basis. than one MFI in a given market. However, some Sometimes the Shareholder Agreement also will Shareholder Agreements will expressly address the require all shareholder or director business dealings question of competition by including a provision with an investee company to be reported to and that requires all shareholders to agree not to com- approved by the board of directors. Directors pete with the investee company in the business of appointed by the affected shareholders then are typ- microfinance. In some jurisdictions, noncompete ically required to recuse themselves from voting on clauses are not enforceable, so prior to negotiating the appropriateness of any such dealing. Some the language of such a clause, local counsel should transformed MFIs have gone one step further and be consulted to determine if it is likely to be of developed conflict of interest policies that all board any use.11 members are required to sign when appointed to a In some cases, noncompete clauses will be board seat. Annex 8C, Sample Conflict of Interest designed to apply rather narrowly, for example, only Policy, provides an example of a conflict of interest to certain designated geographical areas or target policy that addresses some, but not necessarily all, customer bases. If a shareholder balks at agreeing of the possible conflicts of interest that may arise for to a noncompete clause, even if narrowly drawn, directors and officers in their dealings with the reg- the transformed MFI still has a few options. For ulated MFI they govern and manage. example, the Shareholder Agreement can include a This part of the Shareholder Agreement is par- clause that would prohibit a shareholder from ticularly important in MFIs with shareholders who using or disclosing any confidential information it also play a material role in its management and 260 | Transforming Microfinance Institutions operations. In some MFIs, a shareholder may also • Representations and warranties of the issuer and be contracted with to manage operations, or seller of shares warranting, among other things, provide technical assistance to management. In this that the issuer of the shares case, the Shareholder Agreement needs to ensure – Is a company in good standing, that such arrangements are governed by terms and – Has the requisite legal authority to enter into conditions that treat the shareholder the same as the Stock Purchase Agreement (or Share- any third-party service provider, and provide for holder Agreement) and to perform its obliga- termination of the agreement if necessary. tions, and – Has provided to shareholders financial state- ments of the business that were prepared in Stock Purchase Agreement accordance with generally accepted account- The basic provisions that govern the sale of the ing principles and fairly represent the financial shares may be included in the Shareholder Agree- condition of the issuer. ment, or in a separate Stock Purchase Agreement. The documentation typically provides the due date Sometimes the buyers of shares will also make of the capital contribution, identifies the bank certain representations and warranties, including account to which payments should be made, and that the buyer is a company or private individual in describes any other legal or contractual require- good standing and that the buyer has the authority ments that are preconditions to the making of to enter into the agreement and perform its obliga- the capital contribution or issuance of shares. tions under the agreement. If the shares are not More specifically, the documentation often will being purchased with cash but are being paid for provide for the following: with a promissory note, or the shares are being issued against a future promise to pay, additional • The number of shares to be issued or sold and warranties may be required from the buyer regard- the purchase price of the shares ing its financial position. Legal Transformation | 261

Annex 8A Sample Checklist of Legal Supervision and Regulatory Issues • Risk-based or rule-based (or in between), extent of on-site and off-site supervision Questions to Address When Considering • Reporting requirements (how much, how often, Transformation with what level of detail) Legal form • Loan loss provisioning requirements (and inter- • Applicable laws and regulations action with applicable tax laws) • Corporate status • Capital adequacy requirements • Tax-status implications, if any • Unsecured lending limits • Loan documentation requirements Powers • Physical security requirements • Types of services and products MFI can provide • Branching limitations (and requirements) to customers • Cost of regulatory compliance (as paid by regu- • Types of investments MFI can make and transac- lated institution) tions it can enter into • Corrective action powers (triggers, enforcement • Types of financing MFI can access procedures) • Involuntary and voluntary liquidation proce- Regulatory process dures (interaction with bankruptcy regime) • Licensing criteria • Ownership criteria or limitations (impact on investors for entry and exit) Questions for a Borrowing MFI to Address • Governance and management requirements When Entering into a Loan Agreement (including foreign ownership restrictions, resi- before Transformation dence requirements, level of skills required of Prepayment provisions senior management, and so forth) • Is the borrowing MFI permitted to prepay all or • Staffing requirements (management criteria and a portion of its loan? If so, how are costs of pre- required positions) payment allocated between borrower and • Minimum capital requirements (amount, form, lender? and authorized use of funds) • If the borrowing MFI is to be assessed a prepay- • Initial reserve requirements ment penalty, would conversion of the outstand- ing loan into equity or assumption of the loan by Applicable supervisory regime the new regulated MFI trigger a prepayment • Capacity to supervise (expertise, human resources, penalty? ongoing training) • Reputation Affirmative covenants • Respect for rule of law and transparent • Is the borrowing MFI required to maintain rulemaking existing ownership or governance structures? • Legal authority (source of authority, accounta- • Is the borrowing MFI required to report on bility) significant changes in business? • Extent of level playing field among likely com- petitors targeting same or similar customer base Financial covenants (including nonprudential as well as prudential • Is the borrowing MFI required to maintain regulatory regimes) financial ratios that are likely to change (even if 262 | Transforming Microfinance Institutions

only for an interim period) as the result of trans- Syndicated loans ferring assets from the borrowing MFI to the • Is the loan syndicated? If so, how do the amend- new regulated MFI? ment and waiver provisions work? (How are • Is the borrowing MFI required to maintain any consents to amendments or waivers of syndi- debt ratios that will be difficult to achieve once cated loan agreement achieved—number of the regulated MFI starts taking deposits? votes, process for meeting of syndicate members, • Are there any debt ratios in the financial other?) covenants? How broadly are these drafted? What do terms debt and indebtedness mean? Issues to be Discussed with Local Counsel Would they include deposits? before Commencing Negotiations with Potential Investors Negative covenants • Is the borrowing MFI permitted to sell or trans- The following is not a comprehensive list. Addi- fer substantially all of its assets? If not, how do tional issues may arise that will also need to be these restrictions affect asset transfer plans of the addressed under host country law. borrower? • Is the borrowing MFI allowed to establish a sub- Documentation sidiary, change its management, change its legal • Which constituent documents of the transform- form, and so forth? ing MFI need to be amended to reflect the transformation and possible involvement of new Events of default equity investors? • Is it an event of default if the borrowing MFI • What new constituent documents will need to be changes its legal form, transfers a substantial drafted to reflect the transformation and possible amount of its assets, liquidates, or other? involvement of new equity investors? • Is there a cure period (if any) for covenant • What other documents need to be drafted or defaults (as opposed to payment defaults)? amended to reflect the transformation and possi- • Is there a cross-default or cross-acceleration ble involvement of new equity investors? clause? If so, what are the triggers of such a clause? • What resolutions, registrations, or other corpo- rate actions will need to be obtained in connec- Assignment rights tion with the contemplated transformation and • Can the borrowing MFI assign its rights or obli- involvement of new equity investors? gations under the loan agreement to another • Are there any terms of the contemplated trans- party (for example, the successor, regulated formation and involvement of equity investors MFI)? that should be set forth in a particular document for such terms to be enforceable by means of Credit enhancements specific performance? If so, do local courts • Is the loan secured by a pledge of the borrowing enforce provisions of shareholder agreements by MFI’s assets, or a third-party guarantee, or other means of specific performance? credit enhancement? If so, how will such credit • What is the likely consequence of setting forth enhancement be affected by the contemplated the social mission of the investee company in its legal transformation, be it a reorganization or constituent documents or other agreements? Is asset transfer? there any ultra vires risk in doing so? Are there Legal Transformation | 263

any legal obligations that would influence the – Are there any other duties of majority share- matters addressed in the statement of the investee holders with respect to treatment of minority company’s purpose (such as requirements by shareholders or the investee company? bank regulators to define target customers, maxi- • What is the legal framework for shareholder mum size of microcredits, and so forth)? voting rights? • What legal rights, if any, do shareholders have to Corporate accessing information of the investee company • Are there any local legal issues that may be trig- and to what extent may shareholders request gered by the due diligence process? For example, management reports from the investee com- are there any legal restrictions that the trans- pany? Can any such rights, access, or informa- forming MFI must comply with when giving tion be validly excluded or limited? Under what information or access to third parties (such as circumstances? bank secrecy rules)? • Can different classes of shares be issued under • What is the legal framework for issuing shares to host country law? What is the legal framework investors against cash contributions? for doing so? – What agreements need to be entered into for • What is the legal framework applicable to share- shares to be issued? Are there any board reso- holder meetings? What matters are reserved for lutions or shareholder resolutions that need approval by shareholders’ meetings (as opposed to be obtained before shares can be issued? to board of director meetings)? What are the – What existing agreements need to be amend- statutory voting requirements with respect to ed? Are there any requirements to file regis- such matters? trations with host country authorities (for • What are host country requirements for the size, example, with a companies or commercial composition, and powers of the board of direc- register)? tors? What are the rules for appointing directors? – What, if any, approvals or notifications must For holding meetings? What matters require be registered with host country supervisory supermajority or unanimous approval of board authorities? of directors? • Does host country law give any statutory rights • What are the rules for appointing officers of the to minority shareholders? If so, what are the investee company? applicable thresholds for such rights to apply • What is the legal framework applicable to dis- (how much of an interest must a minority share- tributing profits of the investee company? Are holder hold to benefit from such statutory there mandatory reserve requirements? Any rights)? other restrictions regarding the distribution or – Do minority shareholders have preemptive or retention of profits? veto and control rights? Are any other rights • What restrictions or other legal issues might accorded to minority shareholders by host arise, if any, in connection with payment of country law? In each case, what, if any, exclu- dividends in local currency to foreign share- sions are permitted? holders? – Are there any decisions that host country law • What are the rules for financial reporting by would require all or a supermajority of share- investee company? holders to agree to before giving effect to • To what extent do investee company and share- such decisions? holders need to structure their dealings and 264 | Transforming Microfinance Institutions

arrangements on an arm’s-length basis? Are Foreign ownership there any prohibited transactions between the • Are there any restrictions under host country law investee company and its shareholders? that would affect the ownership of equity • What requirements should be included in share- interests in the investee company by foreign enti- holder noncompete clauses or documents to be ties or persons? enforceable under host country law? • Are there any residency requirements or nation- • Are share transfer restrictions enforceable? Are ality requirements applicable to directors? there rules applicable to how such restrictions are • Are there any notification or registration structured that would limit or otherwise impact requirements that would be triggered by an the enforceability of such restrictions? investment by a foreign entity or person in the • Are there any rules that are likely to affect the investee company? validity and enforceability of exit mechanisms? • What, if any, tax law or other law benefits are Are first refusal and rights of first offer permissi- there if certain requirements regarding local ble? Are put and call rights enforceable? How ownership or management are met? (For exam- must these rights be structured to ensure their ple, are more onerous taxes imposed on foreign- enforceability? owned companies?) Legal Transformation | 265

Annex 8B Sample Terms of tions to address such liabilities, such as acqui- Reference: Hiring Local Counsel sition of director and officer insurance and to Support Legal Transformation the like). Where deemed advisable or required by The following are suggestions only and may need to host country law, draft conflict of interest be revised substantially to reflect host country legal policy for board members of MFI A to issues or issues of particular concern to the trans- execute. forming MFI. 3. Conduct legal due diligence of all existing con- tractual obligations of MFI A—loan agreements (if currently borrowing), grant agreements (past Background and present), personnel contracts, lease arrange- Background on the organization including its mis- ments, vendor and other service agreements, sion, target market, client outreach, portfolio size, forms of loan and other agreements with cus- and so forth. tomers, and so forth. Identify which contracts will need to be revised to reflect MFI A’s change in legal form. Where necessary, draft amend- Objective ments, consents, and waivers. The objective of this engagement is to provide legal 4. Draft all constituent documents (such as Articles counsel to MFI A during the process of its transfor- of Incorporation or Charter), relevant approvals mation into a regulated shareholding company (including any MFI A board resolutions), share thataccepts and on-lends deposits from the public. certificates, and so forth necessary to incorporate MFI A as a joint stock company and to author- ize the issuance of share capital. Tasks 5. Offer general preliminary advice on options 1. Develop a timetable outlining the necessary doc- available for transferring assets (financial and uments, approval processes, and likely length of others) from old institution to new institution, time for incorporating MFI A as a joint stock including, to extent applicable, the labor, tax, company (from the time all necessary documen- and other laws that might be triggered by trans- tation is filed with host country authorities to the fer of financial assets, nonfinancial assets, and time registration and all approvals are likely to be personnel. Also advise on whether it is possible obtained). under laws and regulations of host country to 2. Prepare written memorandum analyzing rights, reorganize existing company into new company, obligations, liabilities, and corporate governance and, if such a reorganization is possible, analyze requirements of joint stock companies in host tax and other legal consequences of implement- country, including ing a reorganization. • Appointment, removal, number of required 6. Develop a memorandum outlining a tax plan- directors, number of board meetings, and so ning strategy for MFI A’s legal transformation, forth; and which will include, among other things, • Liabilities and responsibilities of MFI A’s • Tax consequences of transferring assets (such directors and officers (under host country’s as an existing loan portfolio, investments, corporate law and microfinance or banking cash, physical assets) from one form of corpo- law [as appropriate] and offer recommenda- rate entity to another (a related issue to be 266 | Transforming Microfinance Institutions

analyzed is whether a one-time transfer or • A completed application to operate as a staggered transfer of the loan portfolio is licensed financial institution (once application optimal from tax management point of view), is filed, MFI A may request local counsel to and monitor status of applications with bank reg- • Tax consequences of issuing shares (and later ulatory authorities and provide status reports selling shares) to investors (including to initial to MFI A senior management). shareholders) including how to establish the tax basis of MFI A’s newly issued shares for Deliverables purposes of later calculating capital gains or 1. Timetable for incorporating MFI A as a joint losses on subsequent sales of such shares. stock company 7. Develop a memorandum outlining MFI A’s 2. Written memorandum analyzing rights, obliga- labor law responsibilities with respect to its tions, liabilities, and corporate governance employees, which will include, among other requirements, and conflict of interest policy for things, board members, if applicable • An analysis, with suggested recommenda- 3. Legal due diligence report of existing contractu- tions, of how best to transfer personnel from al obligations of MFI A one institution to another; 4. Draft constituent documents, relevant approvals, • An analysis of how to handle termination of share certificates, and so forth to incorporate and personnel that are not being transferred to the issue share capital new institution (including description of lia- 5. Advice on appropriate method to transfer assets bilities and obligations owed by MFI A to to new company such terminated employees); and 6. Written memorandum outlining a tax planning • Recommendations on how to structure future strategy for transformation employee contracts to be entered into by the 7. Written memorandum outlining labor law new institution, and development of a form of responsibilities with respect to MFI A’s em- employee contract that can be used by MFI A ployees after transformation. 8. Confirmation of filing of various necessary docu- 8. File with appropriate local authorities ments as well as license application • All necessary constituent documents, approvals, share certificates, and so forth nec- Level of Effort. It is estimated that the legal trans- essary to incorporate MFI A as a joint stock formation process may take 6 months to 1 year or company; more. Counsel fees will be negotiated up front • All necessary documents for tax registration of either at an hourly rate, fixed fee, retainer, or some MFI A; and combination of these three. Legal Transformation | 267

Annex 8C Sample Conflict Compensation includes direct and indirect of Interest Policy remuneration as well as gifts or favors that are not insubstantial. The material below is for illustrative purposes only A financial interest is not necessarily a conflict of and is drawn from, with certain modifications, a interest. Under Article II, Section 2, a person who form of conflict of interest policy that is often used has a financial interest may have a conflict of inter- by U.S. not-for-profit organizations. Any actual est only if the appropriate governing board or com- conflict of interest policy should be reviewed and mittee decides that a conflict of interest exists. modified by local counsel to reflect host country [Note that host country law may have a very law requirements. different definition of what constitutes a “financial interest” and who constitutes an “interested per- Article I son.” Accordingly local counsel should review and Purpose revise this to meet host country requirements.] The purpose of the conflict of interest policy is to protect this organization’s (Organization) interest Article II when it is contemplating entering into a transaction Procedures or arrangement that might benefit the private inter- est of an officer or director of the Organization or 1. Duty to Disclose might result in a possible excess benefit transaction. In connection with any actual or possible conflict This policy is intended to supplement but not of interest, an interested person must disclose the replace any applicable laws governing conflict of existence of the financial interest and be given interest applicable to organizations of this type. the opportunity to disclose all material facts to the directors and members of committees with 1. Interested Person governing board delegated powers considering Any director, principal officer, or member of a the proposed transaction or arrangement. committee with governing board delegated pow- 2. Determining Whether a Conflict of Interest ers, who has a direct or indirect financial interest, Exists as defined below, is an interested person. After disclosure of the financial interest and all 2. Financial Interest material facts, and after any discussion with the A person has a financial interest if the person has, interested person, he or she shall leave the gov- directly or indirectly, through business, invest- erning board or committee meeting while the ment, or family determination of a conflict of interest is discussed a. An ownership or investment interest in any and voted upon. The remaining board or com- entity with which the Organization has a mittee members shall decide if a conflict of inter- transaction or arrangement, est exists. b. A compensation arrangement with the Orga- 3. Procedures for Addressing the Conflict of nization or with any entity or individual with Interest which the Organization has a transaction or a. An interested person may make a presentation arrangement, or at the governing board or committee meet- c. A potential ownership or investment interest ing, but after the presentation, he or she in, or compensation arrangement with, any shall leave the meeting during the discus- entity or individual with which the Orga- sion of, and the vote on, the transaction or nization is negotiating a transaction or arrangement involving the possible conflict of arrangement. interest. 268 | Transforming Microfinance Institutions

b. The chairperson of the governing board or a. The names of the persons who disclosed or oth- committee shall, if appropriate, appoint a dis- erwise were found to have a financial interest in interested person or committee to investigate connection with an actual or possible conflict of alternatives to the proposed transaction or interest, the nature of the financial interest, any arrangement. action taken to determine whether a conflict of c. After exercising due diligence, the governing interest was present, and the governing board’s board or committee shall determine whether or committee’s decision as to whether a conflict the Organization can obtain with reasonable of interest in fact existed; and efforts a more advantageous transaction or b. The names of the persons who were present for arrangement from a person or entity that discussions and votes relating to the transaction would not give rise to a conflict of interest. or arrangement, the content of the discussion, d. If a more advantageous transaction or including any alternatives to the proposed trans- arrangement is not reasonably possible under action or arrangement, and a record of any votes circumstances not producing a conflict of taken in connection with the proceedings. interest, the governing board or committee shall determine by a majority vote of the dis- Article IV interested directors whether the transaction Compensation or arrangement is in the Organization’s best a. A voting member of the governing board who interest, for its own benefit, and whether it is receives compensation, directly or indirectly, fair and reasonable. In conformity with the from the Organization for services is precluded above determination it shall make its decision from voting on matters pertaining to that mem- as to whether to enter into the transaction or ber’s compensation. arrangement. b. A voting member of any committee whose juris- 4. Violations of the Conflict of Interest Policy diction includes compensation matters and who a. If the governing board or committee has rea- receives compensation, directly or indirectly, sonable cause to believe a member has failed from the Organization for services is precluded to disclose actual or possible conflicts of inter- from voting on matters pertaining to that mem- est, it shall inform the member of the basis ber’s compensation. for such belief and afford the member an c. No voting member of the governing board or opportunity to explain the alleged failure to any committee whose jurisdiction includes disclose. compensation matters and who receives com- b. If, after hearing the member’s response and pensation, directly or indirectly, from the Orga- investigating further as warranted by the cir- nization, either individually or collectively, is cumstances, the governing board or commit- prohibited from providing information to any tee determines the member has failed to dis- committee regarding compensation. close an actual or possible conflict of interest, it shall take appropriate disciplinary and cor- rective action. Article V Annual Statements Article III Each director, principal officer, and member of a Records of Proceedings committee with governing board delegated powers The minutes of the governing board and all com- shall annually sign a statement that affirms such mittees with board delegated powers shall contain person Legal Transformation | 269 a. Has received a copy of the conflict of interest bank regulatory authorities should the MFI eventu- policy, ally choose to apply for a deposit-taking license. This b. Has read and understands the policy, and avoids the future need to consider complex legal transformation issues at the same time as just as com- c. Has agreed to comply with the policy. plex, if not more so, operational transformation issues are being managed. 6. Investor or Shareholder Agreements are discussed Notes later in this chapter under “Negotiating Investor Documents.” 1. Legal advisers who are expert in the laws and regula- 7. Some jurisdictions will impose requirements or limi- tions of the host country are called here “local coun- tations with respect to the words that can be used in sel”; legal advisers who are expert in the laws and names. In the Kyrgyz Republic, for example, the regulations of countries other than the host country name must include words that designate the type of are called here “international counsel” or “foreign MFI being operated—such as microfinance company counsel.” (MFC), microcredit company (MCC), and microcre- 2. Some transforming MFIs, particularly those in dit agency (MCA). Also, MFIs operating in the Latin America, have hired a lawyer during the Kyrgyz Republic may not use the words “National,” transformation process to work within the MFI “State,” “Kyrgyz Republic,” or “Kyrgyzstan” in their (thus, “in-house”). This person often then heads up names. (See Article 3. Name of a microfinance organ- the new legal function for the regulated organization ization, The Kyrgyz Republic Law on Micro-finance (if applicable). Organizations in the Kyrgyz Republic (approved by 3. Ideally, it would be clear which laws and regulations the Legislative Assembly of the Parliament of the govern the process. However, the legal and regula- Kyrgyz Republic, July 11, 2002; approved by the tory environment that comes to bear on transforming People’s Representative’s Chamber of the Parliament MFIs can be confusing, inconsistent, and even con- of the Kyrgyz Republic, July 3, 2002.) tradictory, particularly for institutions transforming 8. Ultra vires is Latin for “beyond powers.” It refers to into regulated institutions. In some jurisdictions, the conduct by a corporation or its officers that exceeds legal and regulatory environment is in an indefinite the powers granted by law. state of flux as new laws are considered and new reg- 9. The mission statement may also be included in the ulations drafted to address the unique risks posed by Shareholder Agreement depending on whether deposit-taking microfinance activities. the MFI wants to ensure new investors are in agree- 4. See discussion in chapter 7, Ownership and Gover- ment with the transformed MFI’s mission. nance, regarding the need to clarify with donors, at 10. For example, in some countries, majority voting the time of grant-making, their expectations for how requirements and rights of minority investors must be grant funds will be applied and any restrictions that addressed in the company’s constituent documents to will be imposed by donors on assets funded by such be enforceable. Or certain formalities must be pro- grants. vided for in the constituent documents (and 5. Depending on the laws of the host country, some observed) to grant preemptive rights to one investor forms of legal organization and incorporation are over others. more amenable to future legal transformations than 11. However, host country laws also may limit the scope others. Increased recognition of this fact has caused for competition by limiting the kinds of institutions some MFIs to front-load their analyses of legal trans- on which board members can sit, thereby at least formation strategies. These MFIs begin their analysis eliminating interlocking director positions. In of possible legal transformation strategies at the time Uganda, for example, directors sitting on boards of that the MFI is first established—even when a legal microfinance deposit-taking institutions (MDIs) transformation is not likely to come for many years. may not also sit on the boards or serve in any execu- For example, some MFIs incorporate from the very tive capacity with other Ugandan institutions. (See start in a legal form that would likely be acceptable to Article 26 (3) of the MDI Act.) 270 | Transforming Microfinance Institutions

References The Micro Finance Deposit-Taking Institutions Act (2003) Supplement No. 2. 2003. In the Uganda van Greuning, Hennie, Joselito Gallardo, and Bikki Gazette No. 20, Volume XCVI, May 2. Printed by Randhawa. 1998. “A Framework for Regulating UPPC, Entebbe, by order of the government. Microfinance Institutions.” Financial Sector Develop- ment Department, World Bank, Washington, DC. Staschen, S., and B. R. Bhattacharjee. 2004. “Emerging Scenarios for Microfinance Regulation in India.” GTZ, Eschborn, Germany. Transforming the Institution Part III Operational Implications

Chapter 9 Human Resources Management

microfinance institution’s (MFI’s) human upgrading systems, and developing the capacity to resource base is its greatest asset. Although intermediate deposits, transforming MFIs have his- Athis statement is true for most organiza- torically not appreciated the importance of invest- tions, it is particularly true in the case of MFIs. Like ing in the change management process itself. The all financial service provision, microfinance is built extent to which internal and external change agents on customer service. Relationships established follow a transparent, clear, and open process for this between client and loan officer or between client transition directly correlates with the success of the and other branch staff lie at the heart of microfi- transformation. In a wide range of industries, nance technology. Loan officers are often described the inability of change agents to manage the people as “walking encyclopedias.” Their in-depth under- side of the business change process has resulted in standing of the local market and the challenges inefficient and unsuccessful change projects and faced by their clients—both in their businesses and an inability to realize new business strategies and homes—as well as their typically high community objectives (Hiatt and Creasey n.d.). Transformation standing, are a great asset, although difficult to of MFIs is no exception. quantify. While valued for different reasons, all of an Change is difficult. Before transformation, rela- MFI’s staff, from back-office data clerks to head tionships among staff members are defined and office managers, contribute to its success. expectations are more or less understood. Organi- As outlined in chapter 3, Planning for Transfor- zational change disrupts the established dynamic, mation, the process of transforming an unregulated, leading to fear and uncertainty among staff nonprofit nongovernmental organization (NGO) members about the future. When change is first with a primary focus on credit services into a proposed, some people will “deny that it is neces- regulated, for-profit share company with the sary, or try to minimize the scope of change, deflect capacity to offer both credit and savings services or delay the change, or simply ignore it” (Carlson requires change at all levels of the organization. 1992, p. 115). However, if the change process is Although numerous experts are contracted and sig- well-managed, these reactions can be addressed up nificant resources expended in attracting investors, front and strategies developed to prevent them

273 274 | Transforming Microfinance Institutions from blocking the change process. If the process is Adapting the Organizational Culture not well-managed, such resistance can either significantly prolong or even overtly sabotage the A commonly expressed concern of institutions transformation. considering transformation is the fear that transfor- This chapter presents a framework for thinking mation will significantly change the corporate cul- about, planning for, and addressing the impact of ture of the organization. The following statements institutional transformation on an MFI’s human articulate that apprehension: capital. It examines three key elements that influ- ence the human capital of an organization: the • “Our staff is motivated by poverty alleviation. structure, the staff, and the culture. To use a Transformation to a for-profit company may force metaphor, consider the MFI as a house. The blue- a mission change.” print, outlining the framework of the house and • “We do not want to lose the personal relation- carefully designed by an architect, is the organiza- ship we have with our clients.” tional structure—the organizational chart that • “If we have to hire formal bankers, we may lose shows how each unit in the organization relates to touch with the real needs of our target market. the others, and the job descriptions that specify staff They also may not relate well to current staff and roles and responsibilities. The concrete building thus tension will be created in our organization.” blocks represent the staff—each member carefully • “Having to standardize our policies and proce- selected for both quality and the degree to which he dures will limit our ability to innovate and be or she fits in with and supports the other building flexible to client needs.” blocks already in place. Finally, the mortar repre- • “Creating all these new departments just adds sents the intangible institutional culture—the sticky bureaucracy and hierarchy.” substance that holds all those blocks together, with- out which the house will be at risk of collapsing. It is Each of these statements represents valid concerns imperative for the transforming MFI to adapt the and has direct implications for the institutional organizational culture to meet its needs as a regu- culture of an organization. The development of a lated MFI, to ensure an appropriate organizational new business strategy; incorporation of a range of structure is in place, and finally to ensure the right new stakeholders, including investors and superviso- staff are in the right positions and are well-trained. ry authorities; upgrading of policies, procedures, and It should be noted that the human capital issues systems; changes in the organizational structure discussed in this chapter are relevant for a range of and staffing patterns; and the introduction of a different transformation models, whether the range of new products and services—all affect the transformation is structured as the creation of a way people carry out their work, how people interact new company or as a reorganization of the old with each other in their work, and ultimately how company. It does not, however, address the future people feel about their work. These are all defining human capital issues associated with the founding aspects of an institution’s culture—the shared set of NGO (if applicable). These issues will vary dramat- beliefs and values that permeate an institution’s ically depending on how the NGO redefines itself workforce. after transformation. Thus, the decision about who Institutional culture can be deliberately changed moves to the new company (if applicable) and or molded by dynamic leaders. It can also, however, who remains with the NGO depends heavily on change inadvertently if the change process is not the decisions made regarding the future role of the well-managed. The experience of BancoSol, the first NGO. institutional transformation from an NGO to a Human Resources Management | 275 commercial bank, highlights the importance of Thus, all staff in the organization must be able to addressing these issues up front. The NGO’s social clearly articulate these values. Working sessions welfare culture included an ingrained antibanking with staff to define institutional values can ethos that for many staff proved too difficult to advance this process. The resulting value state- reverse (Rhyne 2001). Despite investments in a ments should be incorporated into all induction human resources specialist, tensions grew in sessions, made visible to both staff and clients in BancoSol as experienced bankers were hired for the branches and at the head office, and be used many of the specialized functions, such as asset and in all communication materials to ensure maxi- liability management and internal control. Tension mum buy-in. between the old guard and the new guard was also • Recognize and encourage distinct roles of old staff evident in the ACP/Mibanco transformation, as and new staff: Old guard versus new guard, old formal bankers were brought into senior manage- timers versus new timers, NGO staff versus bank ment positions with very different communication staff. Transformation provides an opportunity to and operating expectations. renew and recreate organizational culture. Assuming some element of cultural change is Although efforts do need to be made to mini- inevitable with transformation, what can leaders do mize culture clash, MFIs also need to recognize to manage this change process proactively? the benefits of the process. As explained by Bolman and Deal (1991, p. 249),

Defining a Culture Newcomers are expected to bring new ideas and perspectives. It is their destiny to Culture is a composite of personal reactions and a be agents of evaluation and reform. Old- reflection of individual beliefs that have evolved timers act as a force for cohesion, stability, over time, becoming a set of shared values. All staff and the wisdom of the past. If the new- members in an organization have their own sets of comers fully succumb to the press of his- personal values and beliefs about what they do and torical tradition, the organization risks stul- how they feel about their work. These values and tification and decay. If the old-timers fail to beliefs influence the way in which they treat other play their part, the organization risks chaos staff, communicate to both superiors and subordi- and disarray. nates, and view their overall contribution to the organization. These factors together influence what • Incorporate core values into the recruitment staff believe about the organization, and how they process: In recognition of the first two points interpret the organization’s mission and vision. above, the recruitment process can be used to New staff coming into the organization will also reinforce an institution’s commitment to its have their own sets of values and beliefs based on values. Although external recruits with formal prior work experience as well as initial impressions banking experience may bring significant techni- of the new organization. Proactive steps taken by cal expertise, those with strong personalities and the transforming MFI can mitigate a potential cul- limited exposure to microfinance can easily upset ture clash among staff: the communication patterns in the organization. The interview process, therefore, must focus on • Articulate institutional values: Regardless of some of these issues, including the individual’s leadership changes, management changes, insti- level of commitment to the vision of the organi- tutional restructuring, or technological changes, zation. This could be determined by incorporat- an organization’s core values should endure. ing a field visit into the review process, as well as 276 | Transforming Microfinance Institutions

making it mandatory that all new senior man- be underestimated. Investors, particularly those agement spend their first week in the field, work- with board influence, can have a significant ing at a branch and interacting with clients. impact on setting institutional priorities and • Build consensus on the target market: One of direction, two factors that critically affect the the more common fears with transformation is culture of an organization. staff concern that converting into a for-profit institution will force a shift in target market or The core values of an institution are reflected in “mission drift.” As discussed in chapter 4, the institution’s overall strategic goals, its business Marketing and Competitive Positioning, target model, the type of staff hired, and the way staff markets will naturally expand with a growing interact with each other and the institution’s clients. institution, but a transforming institution needs Stated values lead to specific goals. Goals are oper- to think strategically about the kind of market ationalized through the development of a business image it seeks. The development of new prod- model with clear objectives and strategies for imple- ucts (particularly those that attract a higher-end mentation. This in turn leads to hiring people who customer), the increased professionalization of commit to these objectives and share similar values. both staff and infrastructure, and the addition of Investments are then made in training and equip- more formal operating procedures—all charac- ping these individuals to achieve the institution’s teristics of transformation—affect the MFI’s overall goals (figure 9.1). market image and ultimately the kind of client Each MFI must determine the values appropri- attracted to the institution. Consensus among ate for the institution and constantly seek to have staff (both old and new) as to who the regulated those values internalized by every board member, institution will serve needs to be built early on, manager, and staff member. particularly with an MFI’s front-line staff (tellers, loan officers, customer care officers, and others) Building Commitment to Change who serve as the primary relationship builders with customers. The transformation process will undoubtedly • Incorporate the double bottom line into perform- change the organization radically. Because customer ance evaluations: The structure of an institution’s needs and expectations are constantly changing and performance management system has a profound because market competitors are never far behind, an impact on the values and goals of a workforce. MFI cannot afford not to change. This culture of By incorporating social indicators, such as change is particularly evident in institutions com- increases in levels of food security, housing, mitted to continuous improvement. As discussed health care, or education of the MFI’s clients, in chapter 3, Planning for Transformation, any into employees’ performance evaluation frame- far-reaching organizational change, including works, an institution can help institutionalize the institutional transformation, requires active leader- “double bottom line” culture.1 ship. Top management and the board must act as • Select partners with shared values: The institu- champions of change. They must be clear about tion’s core values should also guide the selection why transformation is being pursued and be able to of technical assistance providers and, even clearly articulate the anticipated benefits, as well as more important, the selection of investors (see challenges, to staff. chapter 7, Ownership and Governance). The The process of building commitment to change influence of these outside stakeholders on the can be facilitated through developing an ongo- corporate culture of an institution should not ing communications strategy. Organizations that Human Resources Management | 277

Figure 9.1 Model for Sustainable Change

5. Train and empower staff to implement change.

4. Hire staff who share the values.

3. Develop business model and plan to operationalize strategic goals. 2. Establish strategic goals consistent with values.

1. Determine the Core Values of the institution.

Source: Author. encourage open communication channels between expansion plans. Other ways to help build a com- senior managers and front-line staff, between back mitment to the transformation process include the office and front office, and between customers and following: staff tend to be more open to change. Materials about the transformation need to be written and • Scheduling time in branch manager meetings to concepts need to be spoken such that staff under- specifically discuss the status of different trans- stand and can relate. Newsletters that address their formation initiatives concerns head-on, workshops that encourage active • Providing staff an opportunity to interact and questioning and participation, and managers who ask questions of potential investors are committed to an “open-door” policy send sig- • Periodically sending articles or news clippings on nals that the opinions and views of staff matter and transformation to branch staff will be listened to in building the new corporate • Including feedback from and summaries of vision. Uganda Microfinance Union, for example, external training courses for “banking” skills that encouraged staff to raise concerns, issues, or ques- staff members have attended in newsletter to tions. A monthly newsletter, Transformation News, branches. was developed to provide updates on key activities in the transformation process. Articles included Although not written specifically for microfi- easy-to-understand explanations of the new regula- nance, the quote below highlights the importance tory framework, interviews with top management of using a proactive communication style to sell the on fundamental transformation issues, and overall vision of transformation. This new vision needs to status updates on new product developments and be communicated in a simple way that motivates 278 | Transforming Microfinance Institutions staff but is also personal, making staff feel a part of Adapting the Organizational the transformation. Structure

In more successful transformation efforts, Early in the transformation planning process, the executives use all existing communication MFI needs to evaluate whether it has the right orga- channels to broadcast the vision. They turn nizational structure to support the new business boring and unread company newsletters into strategy. Organizational structure is more than just lively articles about the vision. They take the boxes and lines arranged hierarchically on an ritualistic and tedious quarterly management organizational chart. It is “an outline of the desired meetings and turn them into exciting discus- pattern of activities, expectations, and exchanges sions of the transformation. They throw out among all levels of staff in the organization” much of the company’s generic management (Bolman and Deal 1991, p. 46). As such, it includes education and replace it with courses that how the MFI organizes its operations—the depart- focus on business problems and the new mental and branch operating units, as well as staff vision. The guiding principle is simple: use roles and responsibilities. Within the context of every possible channel . . . (Kotter 1998, preparing for transformation, this section focuses on p. 12). building an organizational structure that responds to the changing operating needs of the MFI, under- Some MFIs use the “balanced scorecard” to standing the formal and informal reporting lines ensure staff are committed to change, particularly that evolve from this structure, and developing from a strategic perspective (box 9.1). appropriate job descriptions for the staff within the structure. Some MFIs may choose to hire external consultants to look at human resources issues and make recommendations about the appropriate orga- nizational structure and staffing. Annex 9A, Sample Box 9.1 The Balanced Scorecard Terms of Reference: Human Resources Manage- Used by a number of transformed MFIs, including ment, provides Terms of Reference for a human BancoSol and Mibanco, the balanced scorecard is resources management consultancy. a management system (not only a measurement system) that enables organizations to clarify their visions and strategies and translate them into Building the Right Organizational Structure action. The scorecard views the organization All organizations, regardless of transformation, from four perspectives (financial, customer, inter- need to constantly look toward the future and nal business processes, and learning and growth), assess themselves, not only from the perspective of and assigns metrics to each of these perspectives. It provides feedback around both the internal how they respond to current client needs, but how business processes and external outcomes to they might respond to future client needs. This continuously improve strategic performance and concept of managing the present from the future results. “When fully deployed, the balanced (Goss, Pascale, and Athos 1998) should guide the scorecard transforms strategic planning from an thinking about organizational structure. Managers academic exercise into the nerve center of an need to realize that this is an ongoing process. enterprise” (Arveson 1998). Although transformation can lead to a funda- Source: Author. mental restructuring of the MFI’s operations— a process that could take anywhere from two to Human Resources Management | 279

five years—building the right organizational struc- insufficient attention is often paid to staff as the ture is not a one-off activity. internal client. As discussed in chapter 5, Strategic and Business • Outdated or inappropriate authority levels: NGOs Planning, one of the first steps in the process of often lack appropriate internal controls and may transformation is to develop a long-term business not have efficient reporting structures. Staff at plan that takes into account the anticipated changes the head office may be tasked with financial man- that will come with transformation. Among other agement or human resources management, but things, this plan articulates the institution’s out- in fact defer to the managing director for all deci- reach goals, both geographic expansion and num- sions. Conversely, relatively junior staff may be ber of clients reached; the anticipated products and tasked with making and approving large pur- services to be provided; and the human and physi- chases, without requisite checks and balances. cal resources needed to achieve these plans. This last • Underdeveloped managerial processes: MFIs often point, the necessary human resources required to start with many soldiers and few generals. Over support the future business strategy, may not always time, some of these soldiers are promoted to gen- be fully appreciated by transforming MFIs. To erals, yet many do not have the necessary skills begin with, certain organizational constraints can nor does the MFI always invest in the necessary impede an MFI’s ability to realize its optimal orga- training. Promoting good loan officers to branch nizational structure: managers makes sense from many perspectives— they know the business, they know the market in • Absence of several critical functions: With many which they work, they are respected by their col- NGO MFIs, the organizational structure typi- leagues, and promotion from within improves cally revolves around the provision of credit, staff morale. However, additional training and evidenced by senior management teams primarily support are needed to ensure the promoted loan composed of a credit or operations manager officer can truly take on the role of branch man- (in some organizations this position is referred ager. In some cases, and for some positions, hir- to as the commercial manager) whose primary ing externally may be required. responsibility is managing the organization’s loan • Inadequate management information systems: portfolio; and a finance and administration man- NGOs are frequently hindered by poorly per- ager, whose primary responsibility is to monitor forming management information systems (MIS). and report on the financial performance and Accurate and timely reporting from branches administration of the MFI. With the addition of to the head office may be impeded by communi- deposit mobilization, a number of functions or cations or data-capturing constraints. Similar departments including asset and liability manage- problems exist in many MFI head offices as well. ment, treasury, human resources management, • Absence of appropriate governance: NGO boards internal controls, planning, marketing, and exter- are often made up of individuals who do not have nal relations (investors, regulators) may be new their own personal resources at stake. These indi- to the licensed organization or become more viduals are generally well-respected leaders in complicated, usually requiring new staff positions their communities, but this lack of financial own- and responsibilities. ership can limit effective governance. Further- • Insufficient focus on staff development: Many more, NGO boards may not have members who MFIs are beginning to reorient themselves possess all the skills necessary to manage a finan- toward their external clients in an effort to more cial institution. (See chapter 7, Ownership and proactively address customer service issues, but Governance, for further discussion.) 280 | Transforming Microfinance Institutions

Although the prevalence of these characteristics may require the recruitment of a more senior will differ across MFIs, the following section out- individual to be the Chief Financial Officer lines two critical organizational structure issues that (CFO). This individual will have responsibility transforming MFIs may need to address in the for creating the vision for and managing the long- transformation process—establishment of new head term financial strategy of the organization. New office departments and positions, and the restruc- responsibilities will include establishing guide- turing of branch operations. lines for the regulated institution’s tolerance for risk and expectations from investments; establish- Establishment of new departments and positions at ing the process of financial statement reporting head office. The need to add or reevaluate head in compliance with central bank requirements office departments and positions will depend on the and other new stakeholders, both internal and complexity of the MFI before transformation. In external; and managing a more complex liquidity some cases, for example in fairly large and sophisti- position and other treasury functions. cated MFIs (even if unregulated), transformation In many regulatory environments, the CFO requires much less change than in other cases. Key needs to be vetted and approved by the regula- areas and functions that typically need to be reeval- tor as part of the application process. In some uated include the following (see annex 9B, Exam- cases, this individual must meet certain academic ples of Job Responsibilities for Senior Staff, for qualifications or hold certain degrees, or qualifi- detail on the responsibilities of senior positions dis- cations such as Certified Public Accountant or cussed below): Association of Chartered Certified Accountants. • Risk management or treasury function: Deposit • Chief Executive Officer: One of the more diffi- mobilization adds complexity to asset and liabil- cult decisions facing a transforming NGO is ity management. Managing the spread between whether the current head of the organization is deposits and loans is not a skill the finance man- the right person to serve as head of the trans- ager of an NGO will have had much chance to formed institution. The personality and skill set exercise. MFIs typically elect to hire this experi- of the founding director or current NGO direc- ence externally, and invest in additional training tor may not be consistent with the type of per- for all branch staff. The CFO may initially be son needed to lead the new regulated institution. able to handle this work load, but as deposits Despite the many cases of consistent leadership grow, liquidity management becomes more throughout the transformation process, there are complex, justifying the hiring of an individual still a number of cases where the board of the exclusively dedicated to the treasury function. A regulated institution has opted to recruit exter- cross-departmental risk-management committee nally for a new director with more specific bank- (or Asset and Liability Committee, ALCO) is ing expertise. Whether the NGO director or a also normally established to closely evaluate the new hire ultimately leads the regulated MFI, evolving structure of the MFI’s balance sheet training and external exposure visits will and the risks and returns inherent in this struc- undoubtedly be needed. As well, the CEO typi- ture (box 9.2). (See chapter 10, Financial Man- cally needs to be approved by the regulatory agement, for a detailed description of the treas- authorities as a condition of granting the license. ury function.) • Chief Financial Officer: Most MFIs already have • Human resources function: Although many a finance manager in place, but transformation to NGO MFIs have an individual responsible a regulated, deposit-taking financial intermediary for managing human resources, often with Human Resources Management | 281

Box 9.2 Risk Management at XacBank Box 9.3 HR Management at Uganda Microfinance Union In recognition of the increasing sophistication and size of operations, XacBank established a risk Before the transformation planning process, management committee in 2001 to monitor the Uganda Microfinance Union (UMU) relied on the institution’s current and forecasted positions in individual tasked with branch management to key risk categories, including credit risk, asset- oversee key aspects of human resources manage- liability management (liquidity risk, interest rate ment. These activities were largely limited to risk, foreign exchange risk), and new product managing leave time, ensuring payroll was risk. The committee meets on a bimonthly basis processed, and coordinating the overall perform- and includes executive management and senior ance review process. As the organization grew, management representatives from Operations, and in acknowledgement of the increased impor- Finance, and Marketing. tance of the organization’s human capital, UMU Source: Contributed by Lloyd Stevens, DFID Financial Sector hired a full-time Human Resources Manager, ele- Deepening Programme, Uganda, November 2005. vating what was a largely administrative task to a full department position, reporting directly to the CEO. In addition, UMU established a training function within this department, tasked with all administrative duties as well, transformation and new entry training and refresher training for the ensuing demands for upgraded staff skills, current staff.

increased training opportunities, and more Source: Author. aggressive hiring practices call for a more senior staff member to serve as Human Resources Manager and for the human resources function expertise. The Internal Audit department is one to be upgraded to a full department (box 9.3). critical component of the internal control func- Key functional areas for this department typical- tion. The role of this department is to provide an ly include developing the human resources plan independent check on institutional compliance for the organization, administration of salary and with established policies and procedures. (See benefits, recruitment, coordination of internal chapter 12, Internal Controls and Audit, for fur- and external training, establishment of staff per- ther discussion.) formance monitoring and evaluation systems, The Chief Internal Auditor (CIA) is another publication of a staff newsletter, and identifica- senior position that the regulators will want to tion and documentation of human resources approve. As with the CFO, the CIA is often policies and procedures. required to have certain academic or professional • Internal audit function: The hiring of internal qualifications. With enough preparatory time, an auditors and the creation of an independent Inter- MFI can identify the necessary external training nal Audit department is largely driven by organi- courses and build this capacity within its current zational size. As client numbers increase and team. Alternatively, external recruitment is a quick transaction volumes multiply, an MFI needs to way to bring in this expertise. invest in a concrete system of controls. In The CIA should be a professional accountant particular, MFIs that begin offering voluntary sav- familiar with a variety of audit techniques, stan- ings, an undertaking that significantly increases dards, and systems. Given the nature of microfi- both customer volume and security risk for nance business and the role of internal audit, this the institution, must develop internal audit individual must also possess a willingness to work 282 | Transforming Microfinance Institutions

with the poor and go into market areas where ware and software, system documentation, and clients work. This requirement may be unappeal- development of MIS for both accounts and ing to a formal sector bank auditor; thus, it is crit- operations. This individual should report directly ical to vet candidates properly to ensure the nec- to the head of the organization. Preferably, the essary commitment to the MFI’s target group. IT Manager will have previous project manage- • Operations function: For MFIs that have histor- ment experience, in addition, of course, to qual- ically relied on commercial banks to service their ifications and experience in IT. Knowledge of clients’ disbursement and repayment transac- accounting is also important. tions, transformation and the institutional shift • Marketing function: As the MFI begins to to deposit mobilization can require the launch of expand its geographic presence, as products and extensive front- and back-office operations at the services grow, and as competition becomes a sig- branches. The installation of in-house tellers, an nificant force in the market, the need for strong increase in the range of products and services marketing capacity in an MFI grows. The need offered at the branch, and more sophisticated for more sophisticated marketing initiatives with funds management activities increase activity lev- a strong and consistent brand image, particularly els at the branches. A number of MFIs put in important for savings mobilization, is often place an Operations or Supervision Department addressed through the creation of an inde- to oversee branch operations. (See chapter 13, pendent marketing department. (See chapter 4, Customer Service and Operations, for further Marketing and Competitive Positioning.) discussion.) • Market research and product development • Information technology function: The addition of function: In addition to increased marketing savings mobilization results in the MFI becoming capacity, transformation typically requires a true financial intermediary, multiplying the level increased investment in an institution’s market of scrutiny and supervision by government regu- research function. With the opportunity and lators and others. The ability to produce timely need to expand product offerings, the research, and accurate reports becomes a critical factor in development, piloting, and expansion of new how the organization is viewed externally. Failure products becomes a core function of the organ- to produce these reports can result in fines and ization. While an NGO may have relied on penalties, and also prompt shareholders and reg- external technical support for many of these ulators to question the soundness of the organi- activities in the past, building greater in-house zation’s operating ability. Upgrading the MIS capacity in market research and product devel- often equates with the creation of a full depart- opment are important investments for future ment tasked with not only supporting the new competitiveness. hardware, software, and communications infra- • Investor relations function: Given the expan- structure, but also ensuring timely and accurate sion of stakeholders to include shareholders reporting. (See chapter 11, Management Infor- and regulators, it is important for the trans- mation Systems, for further discussion.) formed MFI to develop an investor relations These system and department changes also function. This function develops specific external lead to upgrading the information technology communication such as the Annual Report, (IT) staff. The IT manager is responsible for communicates with external investors, and, in managing and influencing the MFI’s IT infra- some cases, ensures compliance with regulators. structure, including hardware and software pro- The investor relations function may not require curement and installation, staff training on hard- a separate department—at least initially—but Human Resources Management | 283

should be recognized as a role that requires an to pursue a more decentralized approach, branch- individual or team to take responsibility and be level accountants may be required, as will be accountable for communicating to investors. capacity building of branch managers to oversee and supervise these new accountants. The creation of these new departments and staff • Customer service officers: Market image and positions ultimately redefines the organizational competitive positioning become key challenges structural of the institution. The MFI’s organiza- during an institutional transformation. The addi- tional chart will change significantly after trans- tion of a customer service or information officer formation. See annex 9C, Sample Organizational to the branch’s core staff can help present a more Charts, for examples of transformed MFI’s organi- client-focused image to anyone walking into a zational charts as well as a description of each of the branch office. This individual is typically sta- positions in Socremo MFB’s proposed organiza- tioned at the front of the branch to answer any tional structure. questions and to advise clients on available prod- ucts and services. Restructuring of branch operations. The creation • Supervisors: Branch managers are often responsi- of new head office departments is typically accom- ble for the overall supervision of the branch oper- panied by the creation of parallel units or skills at ations at MFI NGOs. With transformation and the regional or branch level. These changes often the addition of banking halls, teller windows, lead to an increase in decentralization, as branches marketing or customer service officers, and oth- begin to function more and more as discrete profit ers, some MFIs develop the position of supervi- centers. sor within the branches. The supervisor focuses Staff additions at the branch level needed to sup- on the front-office operations and ensures that port these changes are dependent to a large extent branch staff are performing their jobs well and on the current operations of the transforming MFI, providing excellent customer service. The super- but usually include the following: visor typically has some level of authority to approve transactions above what tellers or other • Tellers: For MFIs that have historically relied branch staff can approve. Ultimately, the supervi- on either commercial banks or group meetings sor assists the branch manager in ensuring the “under a tree” to process repayment and dis- branch operations run smoothly. bursement transactions, transformation to a • IT capacity: Upgrading an MFI’s IT, common deposit-taking institution results in the addition in a transformation, will undoubtedly lead to the of teller services at the branch level. need to increase IT skills at the branch level. • Accountants: As repayment and disbursement Although not all systems will require the place- transactions are brought in house, the complexity ment of network administrators at the branch of managing branch-level accounts increases. level, the MFI will need to carefully plan Some MFIs have opted to continue to post trans- how system support will be provided to branch- actions at a head office level, and others have es in a timely and accurate way. As noted in found it more efficient to decentralize some of chapter 12, Internal Control and Audits, MFIs the transaction posting to the branch level. This that have historically relied on ledger keepers or decision ultimately depends on a range of factors, manual methods of tracking accounts will find including the structure of the MIS (centralized or that computerization can reduce the number of decentralized database), internal controls, local staff required, forcing MFIs to reassign or lay off accounting capacity, and the like. If an MFI elects staff members. 284 | Transforming Microfinance Institutions

Revising Job Descriptions “managing for results” is not linked to any one type of institutional structure, but transformation into a Transformation provides a unique opportunity to regulated, share company often encourages a more revisit existing job descriptions and develop new results-oriented management style. The number of, ones. Technological innovations, the introduction of and level of engagement by, external stakeholders new products and services, and other operational including investors and regulatory authorities typi- changes may significantly change day-to-day respon- cally increases pressure on management to reach sibilities for certain positions. Job descriptions will targets and achieve results. Transformation provides need to be developed with these changes in mind. MFIs the opportunity to draft more detailed, per- A reasonable and comprehensive job description formance-based employment contracts to capture should include the following: some of these targets. • General statement of duties: brief statement that The drafting of new job descriptions can create broadly explains duties. fear among staff if they feel their positions are being • Key responsibilities and performance measures: restructured or their skill sets are no longer valued. identify key responsibility areas and detail specific Thus, the process of developing job descriptions activities. Under each responsibility area, ensure should be conducted ensuring maximum inclusive- easily tracked performance measures. ness and transparency. At the same time, however, • Core competences required: identify key technical management needs to be honest about what skills abilities and general skills considered to be pre- and positions will be needed in the transformed requisites. institution. This issue is particularly relevant for • Required qualifications: identify specific educa- MFIs that are creating new companies with the tional background or prior experience needed. transformation process. Most of the NGO staff will • Attributes desired: identify general personal be transitioned to the new regulated institution, but characteristics needed. management should see the transformation exercise • Supervision received: identify who will supervise as an opportunity to reassess staff capacity. The typ- this position. ical approach to transitioning staff from the NGO • Supervision exercised: identify other positions to the new regulated institution is to terminate the that this position is responsible for supervising. NGO staff contracts and, using new, clearly docu- • Customer and peer contact, internal and mented job descriptions, undertake a transparent external: identify with whom the incumbent recruitment process for the new institution. Not all interacts on a day-to-day basis. NGO staff will find homes in the new institution, • Tools used: identify specific tools, such as com- and this reality should be communicated to staff in puters or vehicles, the employee is expected to a transparent manner. However, this communica- operate. tion process must be implemented with a great deal • Vertical and horizontal promotion opportunities: of sensitivity and awareness of the potential for identify career path opportunities for this posi- fraud and underperformance of staff if employees tion, with clear explanation of experience and fear dismissal. MFIs need to exercise enormous cau- training requirements needed for promotional tion in how they communicate this message to their opportunities. staff. The payment of termination benefits and other financial liabilities (tax, pension, and so forth) A key component of a comprehensive job that could be triggered by the termination of posi- description is the section on performance measure- tions, even for staff who are being reassigned to the ment and appraisal. The management style termed new entity, will also need to be closely evaluated. Human Resources Management | 285

Because of sensitivities surrounding the drafting calling for investments in training and capacity of job descriptions, a number of transforming MFIs building. New recruits might be needed to fill some have opted to hire externally for this exercise. An of the more senior technical positions. Managing external consultant can ask certain questions about the balance between internal promotion and exter- an individual’s day-to-day activities that someone nal recruitment takes careful planning. Finally, insti- internally may not be comfortable asking. In addi- tutionalizing an appropriate performance-based tion, assuming the consultant has broader financial management system to motivate and retain staff is system exposure, such an individual could provide important. the MFI leadership (usually the board) with key insights into the new roles and responsibilities to be Optimizing Staffing Levels assumed by staff in the transformed institution and the requisite skills. This certainly applies to senior A quickly growing MFI often hires staff in a reac- management positions, because the scope of their tive manner—staff are recruited in response to pleas areas of responsibility typically expands with trans- from branch managers or other head-office staff to formation, but is applicable, too, for front-line and ameliorate what is perceived as staff overload. back-office staff. Transformation planning allows an MFI to instead shift to a more proactive hiring pattern. The goal is to bring in the necessary staff today to achieve Ensuring the Right Staff the right balance and number of qualified staff for tomorrow. Once the right organizational structure is estab- As highlighted above, staffing level issues for a lished, the responsibilities of the branches defined, transforming MFI include both insufficient staffing and job descriptions documented, these positions and overstaffing. This change in personnel requires need to be staffed by people who have the right careful planning early in the transformation process. skills and attitudes for the job, or at a minimum, Five steps can be taken to identify and meet this have the capacity to learn the skills. Likewise, the changing demand for personnel:2 MFI will need to demonstrate that it has the com- mitment and willingness to invest in developing and Select a planning horizon. The planning horizon is nurturing these skills. directly related to the term of the institution’s Managing a financial intermediary is a complex strategic plan. If an MFI has a five-year strategic process, particularly challenging for institutions that plan, a five-year human resources plan should be have remained relatively centralized, relying on the feasible. Three to five years for personnel planning visionary founder or a few top leaders to set direc- is typically the most useful and practical. tion and make decisions (Ledgerwood 1999). With the increase in external scrutiny by regulators and Project the supply of personnel. Staff retention others, MFIs often need to build significant mana- rates indicate employee satisfaction and must be gerial and technical expertise throughout the monitored. If not communicated well, transforma- organization. The shift to a regulated MFI is often tion planning can result in the perception of unpre- characterized by a significant professionalization of dictability, encouraging some staff to actively seek operations. Staffing levels need to be examined not out other more stable opportunities. only from the perspective of today’s requirements, but also based on future needs. Staff capacity needs Forecast the demand for personnel. To determine to be built in critical managerial and technical areas, the institution’s optimal staffing level not only for 286 | Transforming Microfinance Institutions today, but also well into the future, the MFI can use Building the Right Skills Mix: a range of strategies. When managers know their External Recruitment and Training operations well, they should have a good sense of Using results of the gap analysis, the MFI needs to the right number of people required for their make decisions about which positions to recruit for departments to function effectively. New managers externally and which to upgrade through addition- or managers of new departments may have a harder al training and exposure. Hiring externally provides time with this exercise, which underscores the the opportunity to upgrade the MFI’s level of importance of exposure visits and forums for professionalism quickly. Internal training and devel- management-level exchanges among MFIs. In addi- opment will improve the skills and attitudes of tion, many MFIs already use financial projection the existing work force, but it takes time. Transfor- models that require the structuring of a “model mations of NGO MFIs to regulated financial branch.” Because 80 to 90 percent of employees are institution have typically involved external hiring in the branch systems, optimizing staffing in the for key technical positions, such as the Treasury branches should be a priority (Carlson 1992). Manager, the IT Manager, and in some cases, the Human Resources Manager. These external recruits Identify emerging excesses and shortages and make can contribute significantly to upgrading the skill plans to resolve shortages and excesses. This step base of the MFI, but their additions to the institu- simply requires a comparison of the projected sup- tion’s capacity obviously need to be carefully ply of staff with the projected demand year by year, weighed against their impact on the payroll. In often known as a gap analysis. Because of the sensi- most developing countries, people with senior tivities involved in such an evaluation and the need banking skills are usually scarce, allowing the few to ensure a long-term perspective, MFIs might find that exist to command high market prices. it best to contract externally for this analysis. (See annex 9A for sample terms of reference.) In addi- tion, because such an assessment can generate anxi- Institutional commitment to training. Training ety among staff who may see it as an assessment of must be a core activity of the MFI focused on build- their performance, the analyst should emphasize ing the skills to enable the institution to meet its that the objective of the gap analysis is not to deter- goals. Training must be viewed as an investment, mine who should be fired, but instead to provide not an expense. Resources need to be committed to the organization with an assessment of skill short- building internal training courses as well as identify- ages to identify both priority recruitment areas and ing appropriate external training opportunities. The required training programs. (Ultimately, however, selection, management, and training of internal institutions will likely have to make some hard deci- trainers are crucial. Although a training coordinator sions regarding staff capacity.) With gaps identified, is often hired to help coordinate the delivery of the MFI then needs to draft a concrete plan for training, training is actually often conducted by resolving the shortages and excesses, clearly the MFI staff with hands-on experience. This implies most challenging step in the process. that they have been trained as trainers and that their supervisors are supportive of the training process. Consider the costs. Significant costs will arise from Perhaps, even more important than the actual train- additional personnel salaries and benefits as well as ing is the development of a culture in which training costs, which need to be factored into the individuals strive to learn and are motivated to projected financials. continue to pursue new challenges. Such a culture Human Resources Management | 287 includes supportive managers who see the value in of products that require more sophisticated analy- training and are motivated to find ways to develop sis, it often makes sense to begin developing the their staff. Managers will generally support training in-house training capacity of staff. Key in-house opportunities for their staff if they feel the training training modules include new staff induction, adds value to staff members’ abilities to carry out methodology training for products (including cash their duties. flow analysis techniques for individual lending), delinquency management, sales and marketing, Balancing in-house training and external training. customer service, and basic budgeting for branch Building a solid training and development infra- managers. structure is critical to the professionalization process of the MFI, particularly for institutions Balancing on-the-job training with classroom committed to filling senior management positions training. Most learning in a financial institution through internal promotion. Most NGO MFIs occurs on the job, as specific skills are internalized, have internal training programs heavy on introduc- deepened, expanded, and supplemented through tory sessions for new staff and methodology train- day-to-day experience. Building and disseminating ing for loan officers. Training for specific technical solid on-the-job training is a key resource for insti- skills or more general management skills is often tutions. Such training, however, also needs to be outsourced. Because loan officers typically make balanced with more structured classroom training. up a significant portion of the staff, this makes On-the-job training programs often do not provide economic sense. However, as an MFI begins to the theoretical knowledge that the employee needs expand its presence and decentralize its operations, to properly execute his or her work, particularly for an over-reliance on external training can become field and loan officers. In addition, the quality of costly. the on-the job training can be irregular, depending The appropriate balance between in-house on who is tasked with orienting the staff member. training and external training opportunities will Supplementing on-the-job training with structured depend on a range of factors, including the quality classroom training can help address some of these and relevance of external training, the relative issues (box 9.4). importance of the training to the MFI’s competi- tive advantage in the marketplace, the number of staff who need to be trained, and the frequency of Box 9.4 Training of Loan Officers the training. These factors will differ between insti- tutions, but a common thread among transforming As is the case with many quickly growing MFIs, U-Trust initially relied heavily on on-the-job train- institutions has been their commitment to building ing to build capacity among its field staff. A well- a strong in-house training function. Using external developed rotation program provided new staff training to fill gaps in the internal training program with broad exposure to various departments. can continue. However, the disadvantages of using The significant increase in staff hiring combined external training are the cost of the training per with the introduction of more sophisticated risk person, the dependence on the external training assessment technologies, however, prompted the schedule, and the fact that usually no external development of supplementary standardized course is specifically tailored to the MFI’s method- classroom training. ology. With the continuous growth that comes Source: Author. with transformation and the increasing importance 288 | Transforming Microfinance Institutions

Career path management. The possibility of mov- ment skills training in leadership and decision ing up in an organization can be a significant moti- making, as well as more technical training in finan- vator for staff. Thus, MFIs should link training cial statement analysis, budgeting, and liquidity programs to performance appraisal systems. Yearly management. performance appraisals should identify additional training needs for all employees, while the differ- Prioritization of quality customer service— ent workshops attended should be valued in the Increasing competition in today’s markets is forcing overall development of the employees. Career path MFIs to adjust their strategies and restructure their management balances the MFI’s need to have operations. The importance of building strong cus- qualified people in each position and the need tomer relations is recognized as key to building a to use different positions to develop qualified competitive advantage in the marketplace, particu- individuals. larly for organizations adding deposit services. Table 9.1 presents a summary of primary train- Because so many factors affect a customer’s experi- ing needs for transforming MFIs by position. The ence, customer service needs to be incorporated as training needed to support transformation and to an overall enterprise objective and philosophy. provide an MFI with the necessary human Thus, transforming organizations are placing resources base is not limited to functional skill greater priority on exposing their staff to customer development. Instead, a wide range of management care or customer service training. Some form of skill-building sessions and attitude development are service quality training has become compulsory often just as important in this process. in many of the leading MFIs. (See chapter 13, Customer Service and Operations, for further discussion.) Priority Training Needs All the training needs identified in table 9.1 are From loan officer to relationship officer—The shift important. The following summarizes some of the from credit only to a credit and savings institution more significant training priorities at the branch has a profound impact on the role of the MFI’s level. primary client contact point—the loan officer. Although loan officers by definition are tradition- From branch supervisor to branch manager—With ally trained to market a relatively narrow set of the trend toward decentralization and the requisite products (or one product), the shift to deposit tak- shift toward more branch-based transactions, trans- ing requires a significant increase in both their formation has tended to also increase the roles and understanding of product offerings and the way in responsibilities of branch managers. Within the which they interact with clients (box 9.5). Whereas NGO structure, branch managers often play more the key themes for marketing microloans are speed of a senior loan officer role, largely acting as a of service, price, and perhaps flexibility, the themes supervisor for the loan officers in the branch. With for microsavings are liquidity and security, the latter transformation, however, they take on a much more of which requires building trust in the marketplace. significant management function as branch staffing As mentioned in chapter 1, Mobilizing Savings levels (including tellers, possibly for the first time), from the Public, regulated commercial MFIs must internal control requirements, liquidity manage- mobilize savings from the broader public, not from ment, reporting, security, and other needs expand. the poor alone. This requires a major effort to train Branch managers faced with these tasks for the management and staff to deal with a broader target first time can be supported with specific manage- market. Human Resources Management | 289

Table 9.1 Training Needs for Transforming MFIs

Personnel Management skills Functional skills Attitudes All staff • Leadership • Customer service • Results orientation • Goal setting • Marketing and brand image • Improvement orientation • Planning awareness • Active, involved management • Monitoring and control • General banking practices • Staff development • Productivity • Auditing • Problem resolution management • Computer technology • High standards • Cost management • Human resources development • Receptiveness to change • Problem identification, • Management accounting • Profit orientation analysis, and resolution • Customer focus • Quality control • Open communications • Constructive critique • Objectivity • Initiative • Assumption of responsibility Senior • Change management • Asset liability management • Responsible to external board management • Managing relations with • Risk management and regulators external stakeholders: • Treasury management • Double bottom line supervisory authorities, • More sophisticated human shareholders, and the like resources management • Regulations (for example, money laundering, and so forth) • Governance (dealing with new players and rules) Branch • Managing for results • Budgeting • Shift from role as senior loan managers • Financial accounting officer to true manager • More advanced credit analysis and • Money laundering cash flow analysis techniques • More advanced delinquency management • Human resources development • Customer service • Security (especially if handling cash) Loan officers n.a. • More advanced credit analysis and • Shift from sellers to buyers: cash flow analysis techniques credit only to credit and • More advanced delinquency savings management • Customer care • Sales Back-office n.a. • More advanced IT capacity n.a. staff • For accountants: cash to accrual accounting, basic liquidity management

Source: Adapted from Carlson (1992, box 5.4). n.a. ϭ Not applicable. 290 | Transforming Microfinance Institutions

Box 9.5 From Loan Officer to ARO Box 9.6 Expanding the Market

With the introduction of a wider range of prod- In an effort to reach further down market with uct offerings, including savings services, FINCA its individual loan product, UMU shifted its analy- Uganda recognized that the term loan officer no sis from a largely collateral-based assessment to longer reflected the true role of this position. a more thorough assessment of the borrower’s The organization coined a new term account capacity and willingness to repay. With an relationship officer or ARO, to reflect the expanded focus on the cash flow of the client’s expanded role such staff are playing in servicing business, the revised individual loan appraisal the financial needs of their clients. format required a significant investment in the

Source: Interview with Clare Wavamunno, and Millie Kasozi, training of loan officers, branch managers, and FINCA Uganda, March 2004. senior management. Source: Author.

Improved client risk assessment techniques—The fourth, perhaps more basic motivator—monetary addition of individual loans (if not offered previ- compensation. ously or at least not to clients with higher income levels) requires investment in significant loan officer Staff compensation. Institutional transformation training. Building the ability among loan officers to into a for-profit company has two important impli- calculate capacity to repay based on simplified cash- cations for staff compensation: (a) the fact that flow analysis requires an investment in both class- the company is changing from a nonprofit to a for- room training and on-the-job monitoring and profit can create certain expectations among staff supervision (box 9.6). This shift may also lead to that salaries and benefits will increase (in spite of the changes in the profiling of loan officers, requiring continued commitment to social objectives), and recruitment efforts to focus on applicants with (b) transformation provides MFI managers a unique more developed financial analysis skills. opportunity to introduce or redesign the way in which staff are motivated, monitored, and rewarded. MFI staff members in positions similar in title and Motivating and Rewarding Performance job description to positions in traditional banking, Identifying staffing levels and building the right such as tellers, loan officers, data capturers, and the skills mix responds to a transforming MFI’s need to like, may begin to compare their salaries with friends identify and attract the right quantity and caliber of or family members in similar positions at local banks. employees. The next challenge is how to retain and This may lead to unrealistic expectations about motivate these staff. Critical motivating influences what transformation will mean for their own pay. By already mentioned include developing a compre- proactively addressing these concerns, an MFI’s hensive training and development program, ensur- human resources manager can help avoid deteriora- ing clear and transparent promotional opportunities tion in staff morale. In some cases, staff members are for staff, and empowering staff through greater simply misinformed. Investing in an external salary decentralization as improvements in systems and survey is often useful for showing true averages and internal controls allow branch-level staff to take for making transparent benefits, in-kind contribu- on more responsibility. This section considers a tions, and bonuses. In other cases, staff may not be Human Resources Management | 291

Box 9.7 Ten Steps to Redesigning an Incentive Scheme to Accommodate an Institutional Transformation

1. Redefine and clarify strategic goals of the new obligatory) to carry out sensitivity and scenario transformed institution. These may not be the analyses. It helps to use a participatory process. same as the goals of the original MFI NGO. 7. Choose incentive mechanisms. Examples are 2. Analyze new culture, clientele, products, and merit pay, incentive pay (bonus schemes), processes. Introduction of savings products, new perquisites, benefits, profit sharing, gain shar- technology advances, changes to branch-level ing, ownership, or a combination of these mech- procedures, and the like will affect incentive anisms. Consider staff expectations, levels of risk scheme design. involved, and regulatory restrictions. 3. Redefine the objectives of the incentive scheme. 8. Field test in a controlled environment at one or What is the MFI trying to achieve, and what two branches. results does it expect? Also, what problems is it 9. Sell the scheme to the staff. Do not underesti- trying to fix? mate the need to build buy-in to changes in an 4. Conduct a cost-benefit analysis of such a incentive scheme. Changes in performance indi- scheme. How much is the regulated institution cators (either additions or deletions), weight- willing to spend? ings, or actual bonus values need to be carefully 5. Decide which staff members and positions will explained and promoted to staff. be affected by the scheme. 10. Monitor the performance of the scheme. Make 6. Perform technical design work including for- adjustments based on regular reviews (for mula development and calibration, as well as example, semiannually).

spreadsheet testing. It is useful (and should be Source: Adapted from Holtmann 2003.

aware of the true financial picture of the organiza- tion are important components of the change man- tion. Communication is critical. Conducting basic agement process. information sessions with staff that focus on the general financial performance of the institution is Adapting incentive schemes. The transformation very useful. This session could also include an process provides MFIs an opportunity to introduce, overview of the basic fiscal and regulatory changes or redesign, a staff incentive scheme as part of com- that will affect the organization as a regulated, pensation. Targets for the transformed institution for-profit entity. may be different from those for the NGO, products Assuming a scenario in which a new organization and services may have expanded, and priority areas is created and staff are shifted from the NGO to the for the institution’s growth plans may have new regulated MFI, the NGO staff contracts would changed. All these factors can be incorporated into be terminated and new contracts issued by the reg- an MFI’s incentive scheme design (see box 9.7). ulated MFI. This provides MFIs with the opportu- Incentive schemes in the microfinance industry nity to realign the salary scale, change titles and range from monthly bonus payments based on a positions as needed, and restructure the overall variety of different variables to profit-sharing plans compensation package. Incorporating staff input and employee stock ownership plans (ESOPs).3 and managing expectations regarding compensa- Staff incentive schemes need to be adapted and 292 | Transforming Microfinance Institutions tailored to the specific situation prevailing in each organization or MFI. Box 9.8 Individual versus Branch Some of the key issues a transforming MFI Incentives at UML should consider in incentive scheme design are UMU (now UML) has always maintained that one highlighted below: of the secrets to its success is its team approach to service delivery, which is not only based on team- • Balance between base and incentive: Trans- work but also on team spirit. A flat operating formation provides MFIs the opportunity to hierarchy and an open-door policy at all levels of structure or restructure the relationship between the organization contribute to a motivating base pay and bonus pay. In finding the right environment. When embarking on the process of balance, an MFI needs to consider the appropri- developing a monetary incentive scheme for ate level of risk staff is able (that is, has control staff, UML wanted to ensure this team approach over) or willing to assume. The higher the pro- would endure. Therefore, although UML recently decided to begin tracking performance by loan portion of incentive in the overall compensa- officer, and has thus shifted to a more individual- tion package, the higher the risk for the staff based incentive scheme, branch performance is member. As suggested by Martin Holtmann in still incorporated. Incentives for loan officers are MicroSave’s Staff Incentive Schemes Toolkit computed based on number of loans disbursed, (2003, p. 19), portfolio growth, and portfolio quality. Branch manager incentives include these same parame- For loan officers, the variable (performance- ters, plus compliance with reporting require- related) portion might account for between ments and operating policies, as well as branch 20 to 50% of total compensation. Levels profitability. Back-office staff, including account- much below 20% will probably not have ants, cashiers, support staff, and customer care much of an effect on behavior, while levels officers, receive incentives based on the prof- above 50% may attract risk-seeking individ- itability of the branch. uals to the job. Other MFI staff members Source: Authors. such as those engaged in savings mobiliza- tion and back-office work would probably find variable pay accounting for 50% of total tors, including capacity of the MIS, preference compensation unduly harsh. For such occu- for encouraging individual performance or fos- pational categories it may be more appro- tering teamwork and cohesiveness in the unit or priate to let the variable (incentive) part of branch, operating structure of the MFI, risk of compensation vary between 15 and 30% of free-rider behavior, and size of the unit.4 total pay. • Staff incentive schemes for savings: Performance- based incentive schemes for loan officers are • Individual versus unit incentives: Incentive relatively common. However, little is known schemes can be developed for individuals, about effective incentive schemes for staff branches, or units, depending on the activities who mobilize savings. The major difficulty and responsibilities of each individual and the in establishing individual performance-based particular behavior the institution is trying to incentive schemes for savings is attribution— encourage (box 9.8). An institution’s choice of mobilizing savings involves every member of a individual or unit (such as branch) based branch. Furthermore, the volume of savings schemes is ultimately affected by a range of fac- depends as much on seasonal fluctuations that Human Resources Management | 293 vary from branch to branch as it does on the development of the number of accounts) and level of promotional activity. Nevertheless, fail- deposit volume. When deposits are mobilized ing to recognize the vital contribution of branch through branches, the incentive awards (such as staff to raising deposits and serving clients effec- monthly bonuses) should be based on group tively and efficiently does little to encourage performance and should be shared equally individual and thereby collective excellence among the staff members (or prorated for part- (Holtmann 2003). time staff). As with any incentive scheme, Incentives can be provided for good per- savings-based incentive schemes need to be care- formance for savings mobilization through fully designed and tested. See Holtmann and branch-based awards given on the basis of most Grammling 2005. improved or best performing branch. Individual awards can be provided to tellers meeting Annex 9D, Checklist for Managing Human peak targets. In most cases, it may be sufficient Resources, provides a summary checklist of the to construct a simple formula-based scheme major transformation-related human resources that takes into account outreach (that is, the issues discussed in this chapter. 294 | Transforming Microfinance Institutions

Annex 9A Sample Terms of MFI A also requires assistance to develop an Reference: Human Resources appropriate organizational structure for the trans- Management formed MFI including draft job descriptions and training needs. Background To meet these objectives, the following two Background on the organization including its phases will be undertaken: mission, target market, client outreach, portfolio size, and so forth. Phase I Tasks Strategic Objective 1. Interview senior management and, if possible, By transforming its operations, MFI A seeks to board members to determine the business driv- meet the following key objectives: ers and organizational context of MFI A. 2. Assess the current HR policies and systems. 1. To provide a variety of financial services, includ- 3. Assess the current capabilities of line managers ing savings, credit, and money transmission, to and supervisors through focus group discussions, low-income people interviews, and assessment tools. 2. To enhance access to more commercial funding 4. Conduct a survey of employees to identify including savings, debt, and equity capital concerns with and requirements of the HR 3. To portray credibility in the eyes of potential department. customers and the public 5. Facilitate a management retreat where the leaders 4. To promote professionalism and best practice in will define the philosophy, values, and policies service delivery that will guide the institution in developing, for- 5. To increase efficiency, sound financial manage- mulating, and reviewing its HR programs and ment, profitability, and institutional sustainability processes, as well as define and agree on their role and the behaviors they will model as leaders. To this end, MFI A has identified the need to 6. Identify the areas to be developed to achieve a strengthen its human resources (HR) management strong HR function. function. This will entail reviewing and, where need- 7. Develop an implementation strategy for carry- ed, establishing policies, systems, and job descrip- ing out the HR function and identify the roles tions in all areas of human resources management required to ensure HR has the capability to including the following: achieve its strategies and programs, specifically: • Determine the appropriate HR department • Organization and management development structure. • Recruitment and human resources planning • Define the department’s goals and vision and • Performance management clarify each position in the unit. • Compensation and incentives • Prepare job descriptions and competencies • Employee relations and services required for the HR positions. • Train HR key staff and associates. MFI A requires assistance in defining the appro- priate structure for its HR function as well as devel- Deliverables oping and increasing the competencies of its HR 1. Prepare assessment report of current HR poli- staff. cies, systems, and capabilities of management. Human Resources Management | 295

2. Draft HR philosophy, values, and policies. 2. Develop draft job descriptions for the positions 3. Draft HR plan including programs and processes identified. to be put in place to support business strategies 3. Assess the current competency levels of the and address gaps. managers and selected staff to determine current 4. Draft HR implementation strategy, department capabilities and identify training needs. structure, and required HR positions including job descriptions. Deliverables 1. Draft organizational chart. Level of Effort. It is estimated phase I will take 20 2. Draft job descriptions. to 25 days to complete. 3. Prepare assessment report of key managers and selected staff. 4. Prepare training recommendations for employ- Phase II ees based on assessment results. Tasks 1. Working jointly with management and the HR Level of Effort. It is estimated phase II will take 25 department, develop an organizational structure to 30 days to complete. to meet the needs of the regulated MFI. 296 | Transforming Microfinance Institutions

Annex 9B Examples of Job includes ensuring adequate liquidity levels at Responsibilities for Senior Staff branches and head office, adhering to reserve requirements and other liquidity ratios mandated by Chief Financial Officer the central bank, minimizing the cost of foregone The Chief Financial Officer (CFO) is the most sen- earnings on idle funds and avoiding the cost of emer- ior financial advisor to the Chief Executive Officer gency borrowing, maximizing the return on invest- and reports directly to him or her. The CFO creates ments outside the loan portfolio, and managing the the vision for and manages the long-term financial interest rate spread between loans and deposits. Key strategy of the organization. Key responsibilities responsibilities include the following: include the following: • Review cash holdings at branches on a consistent • Oversee the finance department; as required, basis and facilitate transfer and pricing of excess hire accountants and finance staff, and develop to branches with cash shortfalls. and ensure adherence to appropriate policies and • Monitor balances on bank accounts to evaluate procedures. availability of idle cash for investment. • Produce financial and other reports for manage- • Monitor interest rate risk, liquidity risk, foreign ment, directors, auditors, regulators, tax agencies. exchange risk (if applicable). • Manage balance between risk and return by • Prepare liquidity reports required in normal maintaining a positive spread between the inter- operations, for treasury management meetings, est rates on earning assets and the interest cost of for ALCO meetings, or to meet compliance funds (asset liability management). reporting requirements. • Manage cash and funds transfers. • Develop annual budgets and contribute to Human Resources Manager annual projections. • Oversee interbranch transfers. The responsibilities of this position include manag- • Prepare documentation for external funders, ing and influencing the strategic design and delivery regulatory and governmental authorities, exter- of human resources services in the areas of com- nal auditors, and financial consultants as needed. pensation, staffing, and training. Key responsibili- • Ensure reliability and integrity of financial and ties include the following: operating information systems. • Develop annual HR plan for the organization in • Manage capital expenditures and all procure- consultation with top management; ensure qual- ment for the institution. ity implementation of plan. • Establish and enforce internal controls. • Direct internal and external recruitment activities. • Maintain the general ledger. • Develop individual professional development • Oversee funding requirements and liquidity plans; identify and coordinate staff development management. and training opportunities. • Oversee tax filings. • Ensure all HR policies are in place and well doc- • Manage the staffing and training of financial per- umented in Human Resources Manual. sonnel to ensure maximum efficiency and high • Develop or update incentive scheme as part of quality performance. overall staff compensation. • Implement performance management systems, Treasury Manager coach managers on performance issues, assess The function of the Treasury Manager is to manage management training needs. the institution’s overall liquidity position. This • Administer benefits and salaries. Human Resources Management | 297

Internal Auditor report directly to the head of the organization. The IT Manager has primary responsibility for oversee- The function of the Internal Auditor is to verify that ing the day-to-day running of the MFI’s informa- the internal controls set by management effectively tion systems. Key responsibilities include these: mitigate risk throughout the MFI. Although approaches differ between Francophone and Anglo- • Project management: If and when the MFI phone systems, the Internal Auditor should report implements a new system, the IT manager is directly to the board of directors. Key responsibili- responsible for overall project management of ties include the following: installation and rollout of the new system. This • Oversee the internal audit department: hire role will require internal audit clerks, develop and ensure adher- – Development and management of project plan ence to appropriate policies and procedures, – Coordination of project communications establish standards for executing internal audits. – Facilitation of project committee • Oversee scheduling and execution of internal – Management of customization requests audits, including these: (working closely with the software vendor), – Compliance audits to ensure compliance with management of staff training on new system all applicable laws and regulations; – Serving as the primary point person for the – Financial audits to ensure accuracy of software and hardware vendors. accounts and reports; • Ongoing system maintenance, support, and – Management audits to check the degree to development will include these: which employees follow policies and proce- – Coordinating branch hardware and software dures correctly (includes methodology audits setup to ensure credit evaluation, disbursement, – Creating new system users repayment procedures being appropriately – Establishing and maintaining user security applied); controls – Special investigations (as needed) to check for – Overseeing the daily rollover fraud or gross misconduct. – Ensuring a timely month-end consolidation • Ensure audit work is properly planned and con- – Overseeing the data transfer process from ducted, that reports meet audit standards, and branches to head office that audit evidence adequately supports the – Coordinating future system development conclusions. requests. • Coordinate and support external audit process. • Management information systems: The IT • Assist with general information requests from Manager has primary responsibility for ensuring external and internal sources. appropriate MIS are in place and able to meet management needs. • Training: The IT Manager is responsible for Information Technology Officer developing and carrying out (along with other The IT officer is responsible for managing and IT department staff and the HR department) a influencing the MFI’s information technology comprehensive training plan for all staff in both infrastructure, including hardware and software hardware and software. With a new system, this procurement and installation, staff training on will require the implementation of an initial hardware and software, system documentation, and assessment of staff computer skills, followed by development and implementation of MIS for both the development of an appropriate training accounts and operations. The IT Manager should schedule, materials, and courses. 298 | Transforming Microfinance Institutions

Annex 9C Sample Organizational Charts

XacBank

Shareholders

Board of Directors Internal Audit Department Chief Executive Officer

Chief Operating Officer

Finance and Credit Branch Administration Accounting Management Banking Division Division Division Division

Policy Customer Service Treasury Executive Coordination and Deposit Department Officer Department Department

Budget and Risk Marketing Human Resource Planning Management Department Department Department Department

Accounting and Branch Information Controlling Work-Out Unit Management Technology Department Department Department

Settlement and Procurement Lending Clearance and Service Department Department Department

Security Unit

Source: http://www.xacbank.org. Human Resources Management | 299 IT DIVISION PROCESS OPERATIONS OPERATIONS AND ENGINEERING AND SERVICES CUSTOMER MARKETING SUPERMARKETS SERVICE QUALITY ACTIVE PRODUCTS AGREEMENTS AND PAYMENT OPTIONS OFFICER RISK DEPT. COLLECTIONS ENFORCEMENT MARKETING DIVISION GENERAL Mibanco MANAGER BUSINESS AGREEMENTS CREDIT CARDS VERIFICATIONS ISSUANCE AND MANAGEMENT BUSINESS ZONES IT BOARD OF DIRECTORS BUSINESS DIVISION AUDITOR LEGAL DEPT. ACCOUNTING DEPT. CONTROL TREASURY MANAGEMENT ADMINISTRATION FINANCE AND ADMINISTRATION DIVISION TRAINING DIVISION PERSONNEL ADMIN. Marisa Silva, Mibanco, personal communication, June 2005. HUMAN RESOURCES Source: 300 | Transforming Microfinance Institutions

Socremo—Banco de Microfinanças de Moçambique Proposed Organizational Structure after Transformation (please see description of each position below)

General Assembly

Fiscal Council

Supervisory Board

Management Board

General Manager

Manager Banking Manager Supervision Operations and Administration

Human Branch Credit Resources Supervision

Operations Financial Control Administration

IT Legal Advice Treasury Internal Audit

Source: Contributed by Christoph Diehl, Socremo, and LFS.

When designing Socremo MFB’s future organi- the institution’s business, including business areas zation chart, the following goals and principles delegated to other members of the MB. In addi- were emphasized: tion, the GM carries exclusive MB level res- ponsibility for the human resource, financial control • Clear distribution and assignment of tasks, and legal advice departments. responsibilities, and competencies; The manager banking operations (MBO) reports • Separation of operative functions and control to the GM. The MBO carries MB level responsibil- functions up to Management Board level; ity for all credit and noncredit operations. As such, • Strong target-group orientation and high degree the MBO is the line superior to all staff in the cred- of flexibility with regard to clients’ needs; it, operations, and IT departments in all branches of • Even distribution of workload between members the bank. With respect to credit, the MBO leads the of the Management Board. headquarter credit committee and is responsible for all loan contracts exceeding department level or Duties and Responsibilities branch level limits. of the Management Board The manager supervision and administration The general manager (GM) heads the management (MSA) is responsible for branch supervision (with board (MB) and carries the overall responsibility for respect to all credit and noncredit operations), Human Resources Management | 301 internal administration as well as for treasury. As direct marketing tasks, client relationship manage- with the MBO, the MSA reports to the GM. ment, loan analysis, and loan decision making, as well as loan enforcement. Furthermore, the credit department is responsible for the continuous Duties and Functions of Departments improvement of existing credit products and the and Units development and implementation of new credit Portfolio of the GM. The human resources depart- products. The head of the credit department reports ment is in charge of developing a human resources to the MBO. policy, guidelines and procedures for recruitment, The banking operations department is in charge elaboration of staff development plans, and creation of all tasks related to payment transactions, account of in-house training facilities. The HR department management, and savings. At an advanced stage of is headed by the GM and its proper establishment is institutional development, it is envisaged to estab- one of her or his key responsibilities. lish subdivisions for each of these tasks. The head The financial control department is headed by of the banking operations department reports to the chief accountant who is responsible for all activ- the MBO. ities of the department, in particular accounting, The IT department has a service function and liquidity management, and external and internal supports all units of the bank in terms of procure- reporting of the bank. The department works ment, usage, and maintenance of information and closely with the credit and other departments to communication technology (hardware and soft- ensure proper flow of information and reporting. ware). It is in charge of developing and modifying Primary tasks include liquidity management and the bank’s IT systems in accordance with changing budget monitoring. The financial control depart- informational needs. Requirements for IT system ment is also responsible for proper reporting to the adjustment are defined on a continuous basis. The central bank and the tax authorities. It reports IT department further ensures adequate data secu- directly to the GM. rity and the fulfillment of requirements of the The legal advice unit is in charge of all legal ques- supervisory authority for an IT system. The head of tions concerning the bank (in connection with its the IT department reports to the MBO. clients as well as other legal issues) and assumes a support function in this respect. In addition, the Portfolio of the MSA. The branch supervision legal adviser may be directly charged with enforce- department supervises all branch credit- and non- ment of persistently delinquent clients. While the credit-related activities. It ensures maintenance of legal advice unit bears a service function for all high quality standards and compliance with all operative departments in the bank, its assignment internal rules, guidelines, and procedures. It also carries a clear focus on support to the credit seeks to improve standards and procedures and department. make related proposals. The head of the branch supervision department reports to the MSA. Portfolio of the MBO. The credit department is The bank’s branches are organized as independ- responsible for credit risk management and growth ent profit centers. In specific cases, a branch may of the loan portfolio. It is exclusively in charge of all consist of several outlets. While branches enjoy loan generation and follow-up tasks for all credit decentralized decision-making procedures, control products offered (microloans, small and medium functions are centralized at the head office. Each enterprise loans, consumer loans, housing loans, branch is headed by a branch manager who is agricultural loans, and so forth). This includes responsible for all decisions related to the branch 302 | Transforming Microfinance Institutions

(human resources, administration, operations, cred- ed with the bank’s governance structure, its credit it, and accounting). Branch managers report to the and noncredit operations and its information MSA. In addition, branches have credit as well as systems. The goal of the Internal Audit Unit is to operations units to cover all credit- and noncredit- ensure compliance with laws, regulations, and related activities. All staff in these units come under contracts; maintain and increase efficiency of the MBO. operations; and safeguard the bank’s assets. The The administration department is in charge of Internal Audit Unit regularly makes proposals for administration and maintenance of the bank’s fixed improvements based on shortcomings identified in assets as well as the storage of confiscated securities. any area of the bank’s operations. The administration department is responsible for procurement, car pool, security, housekeeping, and Asset and Liability Committee. The Asset and Lia- so forth. The administration department is headed bility Committee manages the bank’s exposure to by the MSA. market risks. The Committee consists of all mem- The treasury department ensures adequate refi- bers of the MB. Responsibilities of the ALCO nancing of the bank. In this function it not only include (a) decisions with regard to the bank’s supports the Asset and Liability Committee exposure to market risks and supervision of their (ALCO) in raising appropriate financial resources implementation, (b) development and adoption of but also monitors the bank’s financial and opera- medium and long-term financial and liquidity plans, tive margins and proposes interest rate policies. (c) identification of funding needs and development The head of the treasury department reports to the of business strategies on the mobilization of funds, MSA. In addition, she or he reports directly to and (d) continuous review of market conditions and the ALCO and participates in ALCO meetings. adaptation of business operations accordingly. The organization structure above reflects the Internal Audit Unit. The objective of the internal planned future organization of Socremo MFB. audit unit is to provide independent judgment and Although formal prudential requirements are consulting to continually improve the bank’s oper- already met by Socremo MFB’s organizational struc- ations with respect to adequacy and efficiency. The ture, local management capacities must still be built Internal Audit Unit reports to the Supervisory to (a) fill more of senior management positions Board, which also appoints the personnel of the described and (b) support envisaged growth of the Internal Audit Unit. The unit has direct reporting institution. This implies a need for training of cur- lines to the Supervisory Board as well as to the rent staff to fully assume senior management func- Fiscal Council. The Internal Auditors evaluate tions as much as it implies recruiting new staff for internal control systems and risk exposures associat- new business areas. Human Resources Management | 303

Annex 9D Checklist for Managing individuals strive to learn and are motivated to Human Resources continue to pursue new challenges? • Do you have a strong in-house training pro- Culture gram, complemented by external training • Have you clearly articulated your institutional opportunities? values? And are these values understood and • Have staff been adequately trained? appreciated by all levels of staff? • Do you have the capacity to develop new train- • Do you have a plan for limiting the potential for ing modules in house? culture clash between current staff and new • Does your current senior management staff meet recruits? the academic and professional requirements of • Have you identified a leader for the transforma- the regulator? If not, can you source this expert- tion process? ise locally? • Do you have a strategy to ensure staff buy-in to • Have you analyzed your staff compensation in the need for an institutional transformation? light of competition with both other MFIs and • Do you have a plan to communicate the trans- commercial banks? formation process to your staff? • Have you implemented a performance-based • Do you prioritize your own staff as internal incentive scheme? And have you a plan to incor- customers? porate changes to product offerings, priority areas, and other criteria anticipated with trans- Organizational Structure formation? • Does your organizational chart currently reflect the business units needed to support your future business strategy? If not, do you have a plan for Notes incorporating these new departments into the 1. For further information see Thys, Tulchin, and Ohri organizational chart? (2005). • Does your current human resources function 2. This section draws heavily from Carlson 1992. have the capacity to support the upgrading of 3. Although ESOPs can be useful for enhancing general staff skills, increased training opportunities, and motivation, the direct impact of an ESOP on actual more aggressive hiring practices needed to pre- staff performance tends to be much more limited. pare the institution for transformation? Shareholdings are usually very diluted and there is a • Are staff job descriptions updated? marked lack of direct relationship between individual • Do these job descriptions identify key responsi- performance and the (potential) annual dividend pay- out. Likewise, it is doubtful whether the expected bilities and provide key performance measures? long-term appreciation of the share price would actu- ally serve as a sufficient long-term incentive device Staff capable of “binding” important staff members such as middle managers and preventing them from leaving • Do you have a detailed financial projection the organization. model that enables you to project number of 4. Although the introduction of individual loans is staff needed in the future? not driven by institutional structure, the transforma- • Do you have the appropriate number of staff to tion process from a credit-only NGO to a deposit- mobilizing regulated intermediary often pushes MFIs support anticipated growth? to offer individual loans, if they are not offered • Do you prioritize training and development in already. In general, the underwriting of individual your institution evidenced by a culture in which loans requires more in-depth cash flow analysis, and 304 | Transforming Microfinance Institutions

often results in a more personal client–loan officer Hiatt, Jeff, and Tim Creasey. “The Definition and relationship. For institutions with primarily village History of Change Management.” n.d. In BPR bank or group loan portfolios, or for institutions that Online Learning Center. Available at http://www. have historically not held individual loan officers change-management.com/tutorial-change-history.htm. responsible for their own individual portfolios, this Holtmann, Martin. 2003. Staff Incentive Schemes Toolkit. shift to individual lending does have implications for Nairobi, Kenya: MicroSave. the institution’s incentive scheme. Holtmann, Martin, and Mattias Grammling. 2005. “Financial Incentive Schemes for Staff Engaged in Savings Mobilisation.” In Savings Services for the Poor: References and Other Resources An Operational Guide, ed. Madeline Hirschland. Bloomfield, CT: Kumarian Press. Arveson, Paul. 1998. “What is the Balanced Scorecard.” Kotter, John. 1998. “Leading Change: Why Transfor- Available at http://www.balancedscorecard.org/ mation Efforts Fail.” In Harvard Business Review basics/bsc1.html. on Change. Boston: Harvard Business School Press. Bolman, Lee G., and Terrence E. Deal. 1991. Reframing Ledgerwood, Joanna. 1999. Microfinance Handbook: An Organizations: Artistry, Choice and Leadership. San Institutional and Financial Perspective. Washington, Francisco: Jossey-Bass Publishers. DC: World Bank. Collins, James C., and Jerry I. Porras. 1998. “Building Pikholz, Lynn, Pamela Champagne, Trevor Mugwang’a, Your Company’s Vision.” In Harvard Business Review Madhurantika Moulick, Graham A. N. Wright, and on Change. Boston: Harvard Business School Press. David Cracknell. 2005. “Institutional and Product Carlson, Donald. 1992. “Building Human Capital for Development Risk Management Toolkit.” Shorebank Banking.” In Banking Institutions in Developing Mar- Advisory Services, Chicago, IL, and MicroSave, Nairobi, kets, vol. 1: Building Strong Management and Respond- Kenya. ing to Change, ed. Diana McNaughton. Washington, Rhyne, Elisabeth. 2001. Mainstreaming Microfinance: DC: World Bank. How Lending to the Poor Began, Grew and Came of Age Daniel Duck, Jeanie. 1998. “Managing Change: the Art in Bolivia. Bloomfield, CT: Kumarian Press, Inc. of Balancing.” In Harvard Business Review on Change. Smith, Rolf. 1997. The 7 Levels of Change: Create, Inno- Boston: Harvard Business School Press. vate and Motivate with the Secrets of the World’s Largest Devrye, Catherine. 2001. Good Service is Good Business: 7 Corporations. Arlington, TX: Summit Publishing Simple Strategies for Success. Franklin Lakes, NJ: Career Group. Press. Thys, Didier, Drew Tulchin, and Chandni Ohri. 2005. Goss, Tracy, Richard Pascale, and Anthony Athos. 1998. “Social Return on Investment and its Relevance to “The Reinvention Roller Coaster: Risking the Present Microfinance.” The SEEP Network and the MIX. for a Powerful Future.” In Harvard Business Review on Available at http://www.microfinancegateway.com/ Change. Boston: Harvard Business School Press. content/article/detail/30229. Chapter 10 Financial Management

ransformation from an NGO to a regulated As with any comprehensive risk-management deposit-taking financial institution introduces strategy, effective financial management for a regu- Ta range of new internal and external pres- lated financial institution is a continual process of sures, many of which are magnified by technologi- systematically assessing, measuring, monitoring, cal advances, financial innovations, and general and managing the key risks in the organization. developments in the country’s overall financial sys- Effective financial management is defined by a wide tem. These new pressures have significant conse- scope of activities that extend far beyond tradition- quences for the financial, operational, and strategic al accounts management and financial reporting, risks faced by the institution, increasing demands and involves a range of actors beyond those who on the responsibilities, structure, and staffing of the staff the finance department. microfinance institution’s (MFI’s) financial man- MFIs transforming into regulated financial insti- agement function. tutions need to convince prospective investors and Financial risk incorporates liquidity, interest regulators before receiving their licenses that they rate, foreign exchange, capital adequacy, and other have the internal capacity to manage these addi- market risks. Operational risk arises from day-to-day tional demands. Building this capacity calls for plan- product and service delivery errors and includes ning and requires restructuring and fundamental human resources risks, information and technology changes to staff roles and responsibilities in the risk, and fraud risk. Strategic risk encompasses inter- finance department. nal risks associated with poor business decisions and Starting with an initial overview of the functions external risks associated with changes in the busi- of financial management in a regulated MFI, this ness or competitive environment. Generally the chapter examines four core components of financial most serious for newly transformed institutions, management that will change or be redefined with strategic risks include governance, management, transformation. These include financial planning and reputation risk. Effective financial management and budgeting; financial control including account- enfolds the range of strategies, policies, and proce- ing, financial reporting, and financial analysis; treas- dures used by financial institutions to minimize ury management; and investor relations. The chap- these risks while optimizing financial performance. ter highlights the changes transforming MFIs

305 306 | Transforming Microfinance Institutions should expect in each of these areas and provides Key Players guidance on developing capacity in anticipation of The institution’s board, management, and staff all these changes. play a role in financial management—the board lays out the broad strategy for achieving profitability goals and sets limits on the level of acceptable risk; Financial Management Functions management determines how to operationalize these goals and remain within acceptable risk Financial management of a regulated financial parameters; and staff in all departments, not only institution typically includes the following finance and administration, play the critical role of functions: implementing the operational steps to achieve the goals. In addition, support partners such as interna- • Planning—business planning, budgeting, fore- tional NGOs and donors often influence decisions casting, and capital budgeting relating to the institution’s chart of accounts, finan- • Controller—accounting, financial and compli- cial management policies and procedures, and over- ance reporting, procurement and general finan- all reporting structures and requirements. With cial administration such as payroll and others transformation, this group expands to include two (although this is sometimes considered adminis- additional stakeholders—investors and regulators— tration and not finance), and usually some finan- both of whom have clear expectations for the insti- cial analysis tution’s approach to the risk-return trade-off. • Treasury—asset liability management, capital While shareholders’ investment goals (some adequacy management, and funding and invest- combination of profit maximization and social ment activities return) will vary, regulators are quite clear about the • Investor relations—communication with share- level of risk they are willing to permit. Specifications holders and other stakeholders, such as the about what should be included in a financial insti- annual report and annual meeting tution’s policies and procedures, or specific guide- lines for operating ratios and on-site inspection Some of these functions will be new to the trans- capability, are examples of regulator tools that are forming institution and others will be familiar but used to influence and monitor risk-return behavior. require improvement. Because of the nature of their Box 10.1 demonstrates how one MFI in South capital bases and typically limited funding sources, Africa creates accountability for risk management. microfinance NGOs may not have dedicated staff for treasury operations. Similarly, transformation to Organization of the Finance Department a regulated for-profit company often triggers a change in tax planning. Likewise, while onerous The expanded scope of financial management will reporting is certainly not new to donor-funded typically require the reorganization of the finance NGOs, the addition of investors and regulators as department. As demonstrated in figure 10.1, tradi- stakeholders alters the institution’s reporting tional NGO finance and administration depart- requirements. As a regulated institution, the impor- ments usually include a finance manager, a few tance of each of these functions will vary depending accountants or bookkeepers, and an individual or on how the MFI is financed (debt-equity mix), how two tasked with administrative duties, such as it chooses to invest these funds (variety and risk overall office management or procurement. The level of asset base), and to whom it is ultimately finance manager is often a skilled accountant with responsible (shareholders and regulators). some management experience and generally takes Financial Management | 307

Box 10.1 Risk Management at Teba Bank, South Africa

Risk governance structure. Teba Bank has estab- appropriate senior official. Members of senior lished a risk-management structure that includes a management sign off on the Risk Management General Manager for Risk, who reports to the Gen- Framework as the risk owners. Risk management is eral Manager. At the board level, risk addressed in a continuous and evolving process, involving the Audit Committee, a dedicated Risk Committee, monthly risk assessments. and a Directors’ Affairs/Strategy Committee. The Risk appetite. Teba Bank’s board sets the risk asset and liability committee and the credit man- appetite of the institution, similarly to setting major agement committee report to the Risk Committee. risk thresholds. The risk appetite is the degree of Risk governance process. Teba Bank’s board is uncertainty that Teba Bank is willing to accept to ultimately responsible for the risk-management reach its goals. It covers products, markets, treasury process; the Risk Committee is appointed to assist limits, lending, and the like. the board to fulfill this responsibility. The board Risk reporting. The board receives quarterly reviews and approves risk strategies and policies reports covering the top 10 risks, the risk register, developed and recommended by management. The and the risk watch report. Management receives board Risk Committee approves the Enterprise Risk these reports monthly. Management Framework; through this framework ownership of key risks is allocated to the most Source: Pikholz and others 2005.

Figure 10.1 Financial Management Functions of an NGO MFI

Managing director

Finance and administration manager

Accounting Financial statement preparation General services Donor reporting Procurement Fixed asset management Office management

Source: Author. on the role of an expanded controller including finance manager role is typically upgraded to Chief preparation of financial statements, funds manage- Financial Officer (CFO). As the complexity of the ment, budgeting, and procurement activities. institution’s financial operations expands, the key As mentioned in chapter 9, Human Resources activities of the finance manager expand and the Management, with transformation, the NGO required skills extend beyond accounting and 308 | Transforming Microfinance Institutions

Figure 10.2 Financial Management Functions in a Regulated Financial Institution

Chief Executive Officer

Chief Financial Officer

Planning and Controller Treasury Investor relations budgeting Accounting Asset Liability Shareholder Business planning Reporting Management communications Budgeting Financial Capital adequacy Annual report Capital budgeting Administration Investing Annual meeting Profitability analysis Funding activities

Source: Adapted from Falletti 1992. budgeting to include leadership, strategic manage- some transformed institutions set up a risk depart- ment, financial policy development and implemen- ment specifically to address and mitigate the tation, and investor relations. numerous risks a financial intermediary faces. While Additional positions are also required within the this book addresses various types of risk in different finance department, some of which require specific chapters, risk is not specifically considered an area skills and expertise and thus may need to be sourced within the finance function because of the large part through external recruitment or built internally credit risk plays in risk management, and credit risk through investment in training and exposure visits is not specific to the finance area (nor specific to (or a combination of both). Figure 10.2 presents an transformation). example of the various functional areas of a finance department of a regulated MFI: planning and budg- eting, controller, treasury, and investor relations. Financial Planning and Budgeting These functional areas—planning, control, treas- ury, and investor relations—are not necessarily sep- Planning commits the MFI’s strategic vision to con- arate departments and depending on the size of the crete goals and objectives. Planning is generally financial institution, these areas may not be staffed done for a multiyear period and at the head office with full-time individuals. Instead, various units level with input from the different departments. within the finance department may be tasked to Budgeting supports planning by ensuring that the carry out the different functions. For example, the resources needed to achieve the plan are available chief accountant or controller may be responsible and used efficiently. Budgeting is generally com- for financial reporting, while all the finance depart- pleted on an annual basis (or more frequently) and ment staff may be involved in planning. In addition, by all operating units of the MFI. Financial Management | 309

Planning budget, which, depending on the MFI, may also include development of monthly or quarterly budg- Planning encompasses multiple levels of analysis. ets. As part of the licensing process, regulators will Strategic planning sets broad objectives and goals, review the adequacy of the institution’s budgeting that is, the overall plan to achieve the vision for the systems, particularly important for bank examiners institution. Business planning defines actions and employing a risk-based approach to supervision. tasks to accomplish the strategic plan. Financial (See chapter 2, Regulation and Supervision: The planning translates the goals, strategies, and activi- Policy Framework, for a discussion of risk-based ties developed at the strategic and business planning supervision.) Although most NGOs will have some levels into financial operating targets.1 The finance form of annual budget, transformation generally department provides input to both the strategic and requires improvements in this process. Budgeting business planning processes. It is typically tasked includes the following: with translating the defined goals, strategies, and activities into measurable financial targets to be included in or to accompany the business plan. The • Defining the process complexity and stakes of this latter role increase • Establishing formats and a schedule for develop- notably when the MFI transforms to a regulated ing the budget intermediary. Taking on investor capital, using this • Providing training and guidance to the relevant capital to leverage commercial borrowings, devel- units to ensure a systematic approach oping new savings products for clients, and invest- • Providing data on actual income and expendi- ing these resources in a wide variety of investment tures to the relevant units instruments with varying terms and rates—all bring • Providing overall feedback on budget drafts new levels of risk, further complicating the plan- • Preparing the final budget for senior manage- ning process. At the same time, the need to pro- ment and board approval. duce realistic and achievable financial targets increases with the need to satisfy both investors and Most of these tasks are carried out by the finance regulators. department, which also develops and implements a Translating defined goals into measurable finan- monthly or quarterly reporting process for compar- cial targets requires developing financial projec- ing actual results to budget. This process should tions. This task involves creating the format and include an analysis of any notable variances, both structure of the projections model, overseeing the for the overall institution and individual branches or assumptions incorporated into the model, manag- units. ing the input of other operating departments into the modeling process, and finally, developing a wide range of scenario analyses based on preliminary Capital Budgeting results. These financial projections ordinarily cover a In addition to operating budgets, the MFI also three-to-five-year period. (See chapter 5, Strategic needs to prepare an annual “capital” budget for and Business Planning, for a detailed discussion of those items that require capital expenditures and business planning.) are capitalized on the balance sheet. Compared with operating budgets, capital budgets are gener- ally much larger and can critically affect the finan- Budgeting cial structure of the MFI. Furthermore, the benefits A second key function of the finance department is of a capital expenditure are often ongoing and to coordinate development of the annual operating spread over a period of years. 310 | Transforming Microfinance Institutions

While the ultimate decision on capital expendi- • The ideal mix between long-, medium- and tures is made by the board or senior management, short-term debt planning and analysis for capital budgeting deci- • The best mix between leased and purchased assets sions are generally led by the finance department. • The process for determining the hurdle rate With the addition of shareholders expecting a finan- • The need for earnings to be retained in the MFI cial return on their investments, capital budgeting to fund growth becomes more complex than when, as an NGO, the • The MFI’s appetite for risk (both management MFI periodically received donor funds to build a and board) new branch or improve its infrastructure. As a reg- While the ultimate decision for capital expendi- ulated institution with owners, the MFI needs to tures lies with senior management and the board, assess each potential capital expenditure according the finance department and the various operating to its ability to enable growth of the institution as areas of the MFI must prepare estimates for capital well as provide financial returns. Thus, capital expenditure options. Without accurate and sound budgeting becomes a complicated and difficult task estimates and projections, senior management and involving analysis of various options before submis- the board will not have the appropriate information sion to the board for approval. to make decisions. When making decisions involv- Capital budgeting is a complex undertaking2 and ing the use of capital (whether borrowed or inter- generally involves the following: nally generated), the MFI needs to be confident • Establishing long-, medium-, and short-term in its ability to accurately project the cash inflows operating and financial objectives and outflows, and ultimately the returns on such • Identifying, measuring, and ranking the various expenditures. capital expenditure projects on the basis of the In addition to planning and budgeting revenue following: and operational expenses, the transforming MFI – Degree to which they meet the MFI’s also needs to be aware of any tax liabilities that may objectives arise as a for-profit regulated MFI. As explained in – Operational impact chapter 5, Strategic and Business Planning, trans- – Yield on the investment formation from a nonprofit entity to a for-profit • Exploring alternate sources of capital (internally corporate structure will most likely result in a tax generated funds or debt or equity) liability for the institution. Corporate tax liability • Determining the “hurdle rate” and identifying can be sizeable (30 to 40 percent of net earnings), those projects that offer the most attractive highlighting the need for comprehensive tax plan- returns (comparing the break-even point ning far in advance of the actual transformation. between the yield on the capital expenditure and the weighted cost of capital for the MFI) • Selecting the most viable projects for capital expenditure and seeking board approval Financial Control

Two areas in particular are critical for sound cap- The control function of a financial institution ital budgeting—appropriate corporate policies and generally includes accounting, reporting, financial capable budgeting techniques. Policies need to be administration, and possibly financial analysis. The clearly established that reflect and support the accounting function compiles and consolidates following: financial information for the MFI. The reporting • The ideal capital structure, that is, amount of function ensures adherence to appropriate account- debt to equity relative to assets ing and regulatory standards and develops financial Financial Management | 311 statements and reports for management and for Chart of accounts. The chart of accounts is the core external use, including compliance reporting. of an institution’s accounting system. The structure General financial administration activities include and design of the chart of accounts will ultimately procurement, payroll, fixed asset management, and determine the type of financial information that can other services—however, because these generally be accessed and therefore analyzed by management do not change much with transformation they are or reported to external parties. In most regulatory not discussed here. Finally, various types of financial frameworks, the central bank or other regulators analysis, such as periodic profitability analysis, may provide specific expectations for the institution’s be carried out within the controller’s unit (often in chart of accounts. Before the regulator’s prelicens- conjunction with the product development or mar- ing inspection visit, an MFI will need to ensure its keting units of the MFI).3 chart of accounts conforms to central bank require- ments. For MFIs that began as projects of interna- tional organizations, or those with more home- Accounting grown accounting processes, this transition can be profound. An MFI must ensure its accounting system is trans- parent and flexible in capacity, yet rigid in controls Cash to accrual. While some differences exist and standards. Controls and standards become between countries, most regulatory accounting especially important with transformation; for requirements stipulate some level of accrual-based example, the account nomenclature, or system of accounting. Most MFIs use standard cash account- accounts, must be consistent with international ing, which means income and expenses are record- accounting standards as well as with those required ed when cash is actually received or expended. by regulators. Under an accrual-based accounting system, when a An adequate accounting system includes the fol- business performs a service, makes a sale, or incurs lowing (Branch and Klaehn 2002): an expense, the accounting entries are booked, • A detailed chart of accounts with clear definitions regardless of whether cash has changed hands. • Definitions of reserving and provisioning Thus, revenues are recorded as they are earned and accounts for loan or investment losses expenses as they are incurred, not necessarily when • A definition of depreciation and methods of cash is received or disbursed. The shift to accrual- depreciation based accounting may involve upgrades in manage- • A definition of how assets are revaluated ment information systems and adjustments to • Levels of accounts to facilitate more in-depth accounting practices, and in some cases may affect analysis the financial position of the MFI. As with the • The ability to limit time period of accruals (see recording of interest revenue, the way in which discussion of cash and accrual below) financial expenses are recorded can affect the insti- tution’s bottom line. Complying with regulatory accounting stan- dards and reporting requirements often demands a • Adjusting for accrued interest revenue: It is range of changes in account preparation. Given the standard practice in the banking industry to amount and quality of material already available on reflect interest revenue earned regardless of accounting, this section is limited to highlighting whether it has been received.4 When loan pay- key changes that may be required with transforma- ments are received, the interest income is tion. (For further information on this topic, see the recorded as revenue and as cash. Under accrual- reference section at the end of this chapter.) based accounting, when loans are not paid, the 312 | Transforming Microfinance Institutions

interest is treated as earned and the interest loan losses are two more areas in which adjust- income is typically recorded as revenue and as ments to financial statements are often needed accrued interest or interest receivable on the asset when an MFI transforms. With the shift away from side. Based on the assumption that the interest donor funds toward client savings and other com- will be received later, this transaction has the mercial borrowings, the importance of adequate potential to overstate interest income if it con- provisioning cannot be overstated from a risk- tinues on loans that are unlikely to be repaid. management perspective. While stronger MFIs The decision whether to accrue interest rev- often already have relatively conservative provision- enue on delinquent loans and the amount of ing policies, transformation to a regulated financial time interest revenue is accrued and through institution can result in more aggressive provision- what accounting transactions, differs according ing and write-off requirements. Alternatively, in to regulatory requirements and accounting stan- some regulatory environments, the provisioning dards in the country. Banks commonly stop policy requirements for the relevant institutional accruing interest once a loan is past due more category still reflect more traditional bank credit than 90 days. However, central banks differ in risk, and thus actually represent less conservative their treatment of accrued interest. For example, policies for MFIs that typically have shorter loan in Uganda, the regulations state that any loan terms. In either case, the MFI will need to ensure that has interest or principal unpaid for 30 days that its provisioning and write-off policies follow or more is considered nonperforming and placed regulatory requirements, while at the same time on a nonaccrual basis. Thus, interest due but ensuring, from a management perspective, the risk uncollected on these loans is not accrued to in the portfolio is adequately provisioned. Changes income but is instead shown as “interest in sus- to provisioning policy can have significant implica- pense.” Any interest on loans previously accrued tions for an MFI’s bottom line. Furthermore, as income but uncollected must be reversed and in some cases “over-provisioning” (in excess of credited to the interest in suspense account until what the regulator mandates) might have fiscal payment is received. In Russia, where accounting implications—the tax authorities may require that standards are designed to maximize taxable the MFI reverse any negative impact on earnings at income (and hence tax proceeds to the govern- the time of calculating taxes. ment), the opposite is true. Institutions must Table 10.1 presents the provisioning require- continue to accrue interest income—and pay tax ments embodied in the Ugandan Microfinance on this income—on nonperforming loans for Deposit-Taking Institutions (MDI) Asset Quality five years. Regulations as an example. For MDIs in Uganda, • Adjusting for accrued interest expense: When this level of provisioning is probably adequate for MFIs borrow from external sources, they management purposes, but each institution needs incur liabilities that carry financing costs that to determine if it should provision more conserva- need to be paid periodically, such as quarterly tively for management purposes while still adhering or semi-annually. As such, these liabilities accrue to regulatory requirements. interest expense. Financial statements need to be adjusted to capture this cost. If interest owed Reporting is not accrued, the MFI’s financial costs are understated, thus overstating profitability.5 With transformation, an MFI’s internal and exter- nal reporting requirements undergo comprehen- Provisioning and loan losses. Accounting for loan sive changes. Financial statements, including the losses and adequately provisioning for potential balance sheet, income statement, and cash flow Financial Management | 313

Table 10.1 MDI Reserve Requirements statement, need to be produced on a monthly basis and should incorporate budget to actual compar- MDI reserve calculation (%) isons. Internal management reports also need to Days Rescheduled outstanding Normal loans reflect the key risk areas of the transformed institu- tion, including capital adequacy, asset quality, Current 1 1 liquidity, and interest rate and foreign exchange risk 8–30 1 5 (if applicable), many of which will be new to man- 31–60 25 50 agement and thus require investment in training to 61–90 50 75 ensure managers understand the essential relation- 91–180 100 100 ships and trends. Ͼ180 100 100 (and write off) (and write off) The controller will ordinarily also be responsible for producing financial reports for compliance with Source: Bank of Uganda, Microfinance Deposit-Taking Institutions regulatory requirements and for producing reports (Asset Quality) Regulations 2004. for external stakeholders including investors. Regu- Note: At the end of each month (or other period), the MFI calculates its required loan loss reserve (balance sheet account) by applying the lators have specific reporting requirements for super- relevant percentage allocations to the outstanding balances of its loans vising deposit-taking institutions and transforming in the various aging categories. It then compares this total value (the MFIs may not appreciate the significant amount of required loan loss reserve) to what it currently has in this account. If the required reserve is higher than the current reserve, the MFI will need to time and resources required to comply with report- provision (a debit to expenses) the amount of the gap. If the required ing requirements. Off-site supervision is character- reserve is less than the current reserve, the MFI can either reverse the ized by frequent report submission and generally necessary provision (a credit to expenses) or maintain the higher level (preferred). covers the perceived risk areas highlighted in table 10.2. Depending on the capacity of the

Table 10.2 Examples of Central Bank Reports

Topic Frequency Description

Liquidity requirements Weekly Requires various data from balance sheet and computation of liquidity ratios. Minimum capital requirements Monthly Report of core capital, supplementary capital, and computation of capital requirements. Portfolio quality Monthly Reports client population, deposits, portfolio statistics, and aging information. Schedule of provisions Quarterly Details of specific and general provisions. Also requires sector information on nonperforming loans. Insider lending Monthly Details of loans extended to shareholders, directors, and staff. Loan sizes as percentage Monthly Often included in portfolio quality report. Captures regulatory of capital limitation on lending more than certain percentage of capital to one individual or firm. Sector analysis Monthly Often included in portfolio quality report. Requires segregation of portfolio by retail, manufacturing, and service sectors. Deposit breakdown Monthly Analysis of deposit holders by size and number of accounts. Financial statements: Monthly Financial statements presented in standard format. balance sheet, income statement, cash flow

Source: Adapted from MDI Act 2003. 314 | Transforming Microfinance Institutions institution’s management information system, • Product profitability analysis looks at the contri- some of the required reports may be automatically bution of each service or product relative to net generated while others have to be developed using operating income. basic spreadsheets. Working in close coordination • Customer profitability analysis examines the con- with the MFI’s information technology department, tribution of individual customers to the earnings the finance department needs to manage and of the institution. ensure data transfer protocol, data security, and data reliability. Each of these reporting elements emphasizes a As mentioned in chapter 11, Management different aspect of profitability and reflects different Information Systems, inaccurate or late reporting income streams, expense allocations, and tech- generally triggers fines or penalties for the licensed niques for pricing internal funds transfers. institution, or in some cases prohibition from declaring and paying dividends, the suspension of Branch profitability analysis. Most mature MFIs opening branches, or at the extreme, the suspen- organize their branches as profit centers; operating sion of lending operations. This underscores the costs, provision for loan losses, depreciation, and need for reliable systems and timely processing. In all other branch costs are accounted for at the addition, on-site inspections (usually conducted branch level and measured against revenue gener- annually) require a formidable amount of report ated by the branch. Setting up branches as profit preparation and can consume substantial amounts centers can help to improve efficiencies and pro- of the controller’s resources and time. ductivity of line staff because they can directly analyze the financial status of their own business unit.6 Accounting systems, therefore, need to be Profitability Analysis flexible enough to create branch-level financial With the increase in competition that typically statements. accompanies transformation, earnings and cost When treating branches as profit centers, a analysis (the analysis of institutional profitability transfer pricing system needs to be set up to enable from a variety of angles) becomes a critical tool for excess liquidity to be transferred between branches. transforming MFIs to ensure they will be able to Because some branches are net borrowers of funds compete as licensed institutions and provide opti- and some are net suppliers of funds, profit center mal returns to their shareholders. Identifying the financial management calls for the development of sources of profits and losses provides a financial an internal funds transfer pricing mechanism. This institution important input into strategic decisions mechanism establishes a cost of funds for funds related to branch operations, product design, and transferred to and from the head office or between customer targeting, while understanding revenue branches. A branch that disburses a larger volume and cost structures guides management on where of loans than the deposits it collects needs to receive and how to expand the delivery of services, and funding from head office (or another branch) to how to refine existing delivery channels so they are fund those loans. A branch that has excess deposits more efficient. can “sell” funds to the head office or to another A comprehensive management accounting sys- branch. With transfer pricing, the branch that has tem analyzes the profitability of the institution from excess deposits receives payment (interest revenue) several perspectives: for those funds, while the branch receiving funds pays a fee (interest expense). • Branch profitability analysis considers the value Some MFIs allow branches to transfer funds and efficiency of the distribution network. directly between one another and others set up a Financial Management | 315 central financing facility at the head office. In either transferring these funds (whether through consoli- case, if the head office determines that no excess dating excess savings or borrowing commercially). funding is available within the system, it accesses From an accounting perspective, each branch external funding and then “on-lends” to its maintains incoming and outgoing registers to branches. Whether funds are accessed from within record all interbranch transfers. At the end of every the branch network or externally (or both), an month, the branch prepares a statement listing all internal funds transfer price needs to be established transfers to and from head office and each branch Three approaches can be taken to selecting this with which it has transferred money. A copy of the price or rate, generally determined by senior man- statement is sent to the relevant branches and the agement or the board and changed periodically head office. The head office then prepares reconcil- (Cracknell and Sempagni 2002): iations for each branch and compares them with those forwarded by individual branches. This • The marginal rate at which an institution can enables the head office to monitor interbranch borrow funds: This approach argues that the full transfers and effect the transfer pricing credits or opportunity cost of capital should be charged, debits. The interest revenue earned and interest that is, the rate at which an institution would expense incurred with transfer pricing does not have to borrow funds to finance its loan portfo- result in cash being paid or received (excluding the lio were deposits not available. This provides an actual amount of excess funds being transferred). incentive for branches to mobilize savings local- The transfer pricing itself is for accounting purposes ly rather than relying on the excess liquidity of only to reflect the profit-unit concept at the branch other branches within the network. level. That is, the revenue branches receive for sell- • The long-term investment rate: This approach ing excess funds and the interest expense branches argues that the long-term interest forgone on incur for borrowing funds are simply accounting investing deposits should be charged. entries. Unless the MFI has set different transfer • Behavior-management rate: The rate is set prices for selling and buying funds, the final effect depending on the type of behavior management of transfer pricing on the MFI on a consolidated wants to encourage in the branches—either basis is zero. increased deposit mobilization or increased lending. If the MFI is encouraging savings mobi- Product profitability analysis. Product profitability lization, the rate used should be lower than the analysis requires all (or most) revenue and costs to interest rate on loans to borrowers, but higher be attributed to the products of an institution, than the rate paid on voluntary savings. (The rather than to profit centers. Products can include relevant rate on savings should include the true loans, deposits, and other services, and should cost of mobilizing the savings, not just the inter- include all products offered by the branch (or est rate paid to savers.) Alternatively, funds sold MFI). A variety of mechanisms can be used to allo- to the head office or other branches should be cate costs and revenue to provide an understanding priced at a rate lower than that paid by bor- of product profitability and, in turn, determine the rowers on loans to encourage branches to lend efficiency of various business processes. out excess funds. “The purpose of all cost allocation methods is If the MFI wants to, it can set the “buy” and to assign shared, or ‘indirect,’ costs to indi- “sell” transfer prices at slightly different rates to vidual products, customers, branches, or allow for a small spread for the treasury department other cost objects (sometimes called cost cen- in head office to cover the costs of mobilizing and ters) as defined by an organization. Many if 316 | Transforming Microfinance Institutions

not most, nonfinancial costs in a financial Customer profitability analysis. Institutional under- services institution are indirect, requiring standing of customer profitability tends to be lim- some sort of allocation system if management ited in microfinance. Profitable customers are often wants to analyze product costs” (Helms and lost through overpricing, and unprofitable cus- Grace 2004, p. 1). tomers are won by underpricing or are subsidized by more profitable customers (Richebacher 2003). This section identifies two of the more common Very few MFIs have a clear understanding of the mechanisms used in the financial sector: traditional connection between customer types or particular cost allocation and activity-based costing. While it is market segments, and costs. Methods to further beyond the scope of this chapter to describe these this understanding range in complexity from simple approaches in detail, the following provides a brief analysis, such as using percentages of sales, to devel- summary: oping complicated allocation methods based on • Traditional cost allocation: Traditional cost allo- actual activities that incur costs. In general, these cation methods use allocation bases to distribute approaches are derived from the product profitabil- income and costs among products. The process ity analysis discussed above—the unit profitability involves allocating income and costs line by line of each product is multiplied by the number of from the profit and loss account to products, units sold to a particular customer (Falletti 2002). deciding on what basis each line or “allocation Implementing customer profitability models unit” should be allocated, such as to direct labor requires an MFI to allocate costs by customers. Such hours or total account balances of a specific an allocation needs to be coupled with a move away financial product. Next, a notional charge or from the more traditional product management transfer price is levied on loans and applied to focus to a customer management focus. In the prod- savings products, reflecting the fact that capital uct management model, for example, one manager for lending is mobilized from savings. Finally, handles mortgages, another term deposits, and marginal cost analysis is used to assist manage- another working capital loans. The managers do not ment in making decisions related to loss-making necessarily know how any one customer interacts products.7 with the entire MFI. For any one product, a cus- • Activity-based costing: Activity-based costing tomer may be a low-value customer, but she or he (ABC) assigns income and costs based on may be very valuable if considered across the organ- resources (such as staff time or infrastructure ization. Yet, because the product managers cannot usage) consumed. The focus of ABC is on spe- know this, they may underinvest in the customer. If cific product delivery activities, such as loan the MFI followed a customer management model, application processing, loan disbursement, loan the customer’s true value would be apparent and monitoring, and loan recovery. ABC allows could be managed accordingly. As mentioned in managers to more fully understand the true costs chapter 9, Human Resources Management, some of each product, identify excess capacity in their MFIs using this customer-based approach no longer operations, and make informed decisions to refer to their line staff as credit officers or account improve efficiency (box 10.2).8 officers but rather as “relationship managers.” A combination of all three models—branch, See annex 10A, Sample Terms of Reference: product, and customer—can also be used to analyze Activity-Based Costing, for sample terms of refer- profitability. In addition, information gathered can ence to hire a consultant to carry out an activity- support planning efforts, measure performance for based costing exercise. compensation and incentive programs, and help to Financial Management | 317

Box 10.2 Activity-Based Costing

Costing is a powerful tool that helps managers dis- Furthermore, using ABC allows managers to cover the true costs of products. Better manage- measure unit costs for many operating activities at ment information on products helps managers the overall and branch levels. Unit costing is the cost make critical decisions about product design, deliv- every time a particular activity is performed. For ery mechanisms, and pricing. The costing exercise example, an MFI may find that every time it opens also raises awareness of the cost components of a deposit account it costs $1.42 to perform the ac- different products, reveals hidden costs, instills cost tivity “open deposit account.” This unit cost can vary consciousness in staff, and uncovers excess capacity depending on the time allocated to that activity and other operational problems. overall, the number of times that activity is per- Traditional cost allocation distributes administra- formed in the period, and any overall cost changes tive costs directly to products. ABC traces adminis- during that period. trative costs first through activities and then to Measuring unit costs at the branch level allow products. By first assigning costs to activities, ABC MFIs to set interbranch benchmarks in terms of unit allows managers to more fully understand the costs costs for each activity. The assumption is that what of each product, identify excess capacity, and make goes into a branch’s processes and activities should informed decisions to improve efficiency. be relatively standard across the branch system. Set- ABC also facilitates customer segment analysis ting unit cost benchmarks for certain activities will within particular product groups. For instance, man- help the branches standardize their processes and agers can compare the costs of new loans and repeat target inefficient or subproductive activities and will loans, current loans and delinquent loans, savings allow measurement of branch performance com- accounts of varying balance sizes and transaction pared with peers. Finally, measuring (and compar- frequencies, and other useful customer segments. ing) unit costs at the branch level can also assist An MFI can also cost branches (and branch activ- branches to track and address periods of excess or ities) using ABC. Head-office costs can be appor- under capacity, allowing for changing staff levels at tioned to branches based on the number of cost key times of the year. drivers each branch “absorbs.” This bypasses the need for arbitrary head-office allocation ratios and Source: Contributed by Lorna Grace, USAID Rural Economic Diversifi- percentages. cation, Honduras, August 2005. accurately price products. Ultimately, the likelihood institution is typically characterized by an increase of conducting in-depth profitability analysis will in the variety and market base of liabilities. At the depend on the MFI’s level of technological sophis- start-up phase, the donor-funded NGO usually has tication and available resources. MFIs should first access to relatively low cost funds and relatively undertake a realistic cost-benefit analysis of the dif- limited funding sources. Management is generally ferent options before investing too much time and most concerned with how these resources are resources in any one approach. invested, that is, in the loan portfolio or other investments. As the MFI’s funding needs grow beyond what is available from donors, attention Treasury Management often shifts to mobilizing sources of commercially based funds. In many countries, the MFI’s limited The evolution of an MFI from a donor-funded bargaining power combined with relatively unso- NGO to a commercially financed and regulated phisticated capital markets limits the financing 318 | Transforming Microfinance Institutions options available. However, as the institution institution (Ledgerwood 1999). ALM analyzes the evolves, the funding options generally expand, structure of an MFI’s balance sheet and the risks although often at a higher cost than the conces- and returns inherent in this structure. ALM encom- sionary funds previously available. At the same passes liquidity management, interest rate and for- time, competition between MFIs operating in eign exchange gap management, and liabilities the same markets may force a reduction in the management. MFIs’ lending rates. Thus, maintaining an adequate The target results of ALM (Falletti 1992) are to spread between the rates charged on loans and the achieve the following: rates paid for financing (spread management) becomes critical to the sustainability and profitabil- • Protect the shareholders and depositors. ity of the MFI (Christen 1997). Once regulated, • Maintain sufficient liquidity to cover cash flow managing the spread between lending and deposit requirements, and invest idle liquidity profitably. services, specifically, also becomes critical. • Manage the interest rate gap to maximize earn- Different institutions use different terminology ings within risk limits. for the treasury function. For the purposes of this • Generate attractive foreign exchange earnings book, the term treasury management is used to within risk limits. encompass all functions related to managing the • Price products to support asset and liability man- institution’s balance sheet (and, if applicable, off- agement and maximize the MFI’s earnings. balance sheet items). Treasury management is divided here into three areas, each of which are dis- Because ALM affects so many aspects of the cussed below: organization, it is normally carried out by a com- mittee rather than a single person or department, • Asset liability management (ALM) though an individual in the finance department may • Capital adequacy management be tasked with supporting the committee. This • Investing and funding activities committee is called the Asset and Liability Commit- tee, or ALCO. Generally, financial institutions have Some transforming MFIs may wish to engage an two ALCOs—a board ALCO and a management external consultant to assist them in establishing ALCO. The board ALCO sets the policies that the an adequate treasury management function. See management ALCO implements. The management annex 10B, Sample Terms of Reference: Treasury ALCO typically includes the CFO and other senior Management, for sample terms of reference for managers who meet at least monthly (preferably advisory services in treasury management. weekly) to make decisions about balance sheet structure and off–balance sheet positions based on an evaluation of the interest rate environment. A Asset Liability Management large part of the committee’s task is to forecast and ALM seeks to manage the balance between risk adjust the MFI’s interest rate position (discussed and return by maintaining a positive spread below) for the coming months to maximize the net between the interest rates on earning assets and the interest margin, while also protecting depositors’ interest cost of funds. It involves understanding funds (Christen 1997). Therefore, the committee the risk and return trade-offs in the institution’s examines the operating environment (including the business strategy and making these trade-offs clear macroeconomic environment and findings from so that the board of directors and senior manage- marketing intelligence, such as competitor rates, ment can make informed business decisions for the central bank reports, and newsworthy financial Financial Management | 319

Box 10.3 Risk Management at Equity Bank

Risk governance structure—A management Asset and market risks are managed by optimizing the and Liability Committee (ALCO) oversees risk man- balance sheet’s funding mix, maturity profile, capi- agement at Equity Bank in Kenya. Members of the tal adequacy, and exposure to foreign exchange and management ALCO include the Chief Executive interest rate fluctuations. The management ALCO Officer and key functional heads (Operations, consults regularly with the board’s ALCO and risk- Finance, Credit, and Treasury). The management management members to implement the policy set ALCO reports to the full board, as does the board’s by the board. own ALCO and risk-management committees. These Risk appetite—Equity’s board sets the risk thresh- committees comprise the Chief Executive Officer olds for all aspects of the bank’s operations and and two board members with a key functional head exposures. The board ensures that these meet or as its secretary. surpass applicable and explicit statutory prudential The members in the board’s ALCO and risk- requirements set by the government, central bank, management committees have the technical skills to and the Ministry of Finance. guide both the board and management. They Risk reporting—The management ALCO meets enable the board of directors to discharge its weekly to assign and review individual responsi- responsibilities for risk management oversight. The bilities of members along their functional duties. board’s Audit Committee assesses the effectiveness The ALCO submits monthly reports to the board’s of all risk-management initiatives. ALCO and risk-management committee and pro- Risk governance process—The management duces a quarterly report for deliberation by the full ALCO committee is responsible for risk management board. on a day-to-day basis. Key risks mitigated include credit, operational, and compliance risks. Financial Source: Pikholz and others 2005.

sector initiatives), the risks and opportunities it faces the same time, must minimize the cost of forgone within this environment (such as the need to make earnings on idle cash and avoid the costs of emer- any product or pricing adjustments or reevaluate gency borrowing, forced liquidation of assets, or market expansion plans), and trends in key financial reduced loan disbursement. In addition, trans- ratios. A “feedback loop” will ensure policies and formed MFIs must comply with the regulator’s strategies are appropriate and the risk levels are stipulated minimum reserve requirements. within the risk parameters set by the institution Liquidity risk arises from either a shortage (Campion 2000). All of the decisions made by the of funds to cover obligations or from excess management ALCO must be in keeping with the funds sitting idle and not earning revenue. While policies set by the board ALCO. See box 10.3. most NGO MFIs are familiar with cash flow management— ensuring that cash coming in is Liquidity risk. Deposit-mobilizing MFIs must main- equal to or greater than cash going out—liquidity tain minimum liquidity levels at their branches. Liq- management incorporates not only cash obliga- uidity is measured by comparing the shortest-term tions, but also other short-term assets and short- assets to total assets or deposits. The treasury man- term liabilities. With transformation, the variety of ager must ensure the operating units have an ade- these other short-term assets and liabilities tends to quate level of liquidity at all times, and must man- expand, adding complexity to the liquidity manage- age the institution’s overall investment strategy. At ment process. 320 | Transforming Microfinance Institutions

The goals of liquidity management include the to be relatively easy to predict because they are following: largely under the control of MFI management and are generally known well in advance. Unlike • Honoring all cash commitments on a daily and the small but frequent cash transactions resulting ongoing basis: Liquidity management requires from the majority of deposits and loans, cash cash flow forecasts to be prepared for the head flows in this category do not have to be approx- office, each branch, and the institution as a imated. Instead, the MFI can capture each one whole. These forecasts should be prepared every with its expected amount and the probable time week, with each day’s activity forecasted. Once that it will occur. per month, to help management anticipate near- • Complying with central bank minimum reserve term transactions, cash flow forecasts for the requirements: As regulated financial institu- remaining weeks in the month should also be tions, MFIs need to comply with minimum prepared. Likewise, given the often time-con- reserve requirements imposed by the regulator. suming nature of lining up external funds, MFIs These requirements state that a certain amount should prepare three- to six-month forecasts. of cash needs to be held on deposit with the cen- As a regulated institution, the MFI begins to tral bank “in reserve.” These holdings earn little broaden its asset base with more sophisticated or no interest, cannot be used for lending or investment activities and diversify its liabilities other investments, and are netted against with the introduction of voluntary savings. deposits for purposes of calculating available Therefore, the components to be included in the liquidity. Reserves need to be closely monitored cash flow forecast expand. Without historical both for compliance with regulations and for data, estimating the trend in these new net impact on liquidity management and cash inflows or outflows will be difficult. For deposit planning. flows, for example, MFIs will need to make some Minimum reserve requirements differ by assumptions about how customer behavior country and also vary between different institu- might vary according to season. Market research tional types and their particular supervising on savings and loan patterns could help validate authorities. In general, however, all short-term these assumptions. For an MFI planning to liabilities are reservable while long-term obliga- offer both demand deposits and time deposits, tions and equity capital are exempt from mini- the distinction between the two is generally mum reserves. In particular, reserves apply to all not relevant in terms of their trend and season- customer deposits (transaction balances, demand al behavior when making liquidity projec- deposits, savings accounts, time deposits), and tions (Bald 2000). However, the MFI must be short-term liabilities (such as money market prepared for exceptional circumstances, such as deposits, commercial paper, and interbank loans political instability, that may result in larger than offered to investors). Each day the MFI needs planned withdrawals. Deposit-taking MFIs need to aggregate its liabilities in the reservable to have contingency plans in place, such as con- categories, multiply the balance by the applicable tingent lines of credit. percentage rate, and calculate the reserve Other potential new components related to requirements over all categories (Bald 2000). cash flow management include the cash effects This total reserve requirement is the minimum from long-term investing and financing (such as that the MFI must have on deposit with the share capital increases or dividend payments). central bank. Reserve requirements are nor- Although new to the MFI, these cash flows tend mally expressed as ratios, which may differ by Financial Management | 321

regulatory authority. In Uganda, for example, for additional investment income. Clear proce- the MDI regulations require that institutions dures and guidelines for both monitoring and maintain a reserve ratio equal to or exceeding 15 investing any idle cash should be in place. percent. This ratio is defined as the total of liq- • Maintaining cash balances at the branches that uid assets including cash, balances with the cen- neither exceed the maximum insured limit nor tral bank or other financial institutions, treasury result in excess “idle” cash: As part of their daily bills of up to three months, and other govern- control activities, branch managers must closely ment securities, divided by total deposits (savings monitor their branch cash position to ensure and time deposits). cash levels remain below the maximum value for Another liquidity ratio typically examined by which the branch is insured and above minimum regulators is the current ratio. This ratio com- operating needs. If the cash level in the vault falls pares current assets to current liabilities. It below a certain minimum limit, a cash delivery reveals the ability of the MFI to meet short-term needs to be ordered; if it reaches a certain maxi- debt service payments and calculates the degree mum limit, cash needs to be placed in a nearby of coverage provided by short-term assets. commercial bank or wherever management has • Avoiding the cost of unplanned and expensive designated excess cash to go, for example, a borrowing: In addition to projecting future regional office or head office. Policies for these cash flow needs, liquidity management involves occurrences need to be clearly documented and developing contingency plans for unplanned enforced throughout the branch network. funding shortfalls. Most MFIs achieve this by negotiating lines of credit from local banks—the Internal controls and limits as well as procedures institution is only charged for the amount of the and guidelines for managing and monitoring line of credit used, often with a commitment fee liquidity need to be developed and followed regu- on the unused portion of the line. The ALCO larly.9 A liquidity policy that is developed by the will typically set operating parameters that reflect board and implemented by management, should do the level of liquidity risk the institution is pre- the following:10 pared to accept. These parameters include a fixed percentage of the available credit lines that the • Specify who is responsible for liquidity manage- individual tasked with liquidity management is ment in the MFI. Often this will be the treasury allowed to utilize in the normal course of busi- manager, the finance director, or another high ness. Some unused borrowing capacity should level executive. always be maintained to allow for emergencies or • Clarify the scope of authority and signatory unexpected situations. Depending on the MFI’s powers assigned to the liquidity manager. market credibility, the depth of the financial mar- • Define acceptable liquidity instruments as well kets in the country, and regulatory restrictions, as the size of transactions and signature require- the MFI could also address liquidity needs by ments. On the asset side, this will typically borrowing from private individuals by offering include vault cash, balances with other banks, higher rates of interest to large certificate of and relatively liquid investment instruments. The deposit (CD) holders (Christen 1997). policy will need to specify limits for maximum • Minimizing the cost of forgone earnings on idle exposure to any one bank, as well as clearly spec- cash: While having too little liquidity can lead ify acceptable types of investment instruments. to unplanned and excessive interest payments, On the liability side, the board will need to having too much liquidity is a lost opportunity define allowable funding instruments. Generally, 322 | Transforming Microfinance Institutions

a liquidity manager will only have authority to Gap management is one method used to ana- borrow short term. lyze interest rate exposure to changes in market • Describe the general methodology for liquidity rates. It measures the difference between the planning. volume of assets and the volume of liabilities that • Include a set of operating parameters that will be repriced during a week, month, quarter, reflect the level of liquidity risk the MFI is pre- or year. pared to accept. These operating parameters may Financial institutions usually analyze their gap include the following: position in the following time buckets: 1–30 days, – Minimum and maximum limits for holdings 31–90 days, 91–180 days, 181–365 days, and more of cash assets at head office and branches, than one year. Each asset and liability category is – Minimum and maximum levels of vault cash, classified according to the time that it will be and repriced (as opposed to when it will mature), and is – Maximum percentage of available credit lines then placed in the appropriate time bucket. For that the liquidity manager is allowed to example, if a loan matures in three years, but every borrow. six months the interest rate is set in reference to an external indicator, this loan would fall in the period Interest rate risk. Interest rate risk arises when inter- labeled 91–180 days. The gap for each time bucket est rates on assets and interest rates on liabilities is then calculated by subtracting the liabilities from are mismatched, both in rates and terms. Interest the assets. The cumulative gap position is calcu- rate risk occurs after assets and liabilities have been lated by adding up the period’s respective gaps. See priced and loans have been booked. For most NGO table 10.3 for an example. MFIs, the majority of assets are short term and the A funding gap (assets less liabilities, the “Dif- majority of liabilities are long term, limiting the risk ference” row in table 10.3) of greater than 0 is that increases in the MFI’s funding costs may not referred to as a positive gap, and represents an asset- be matched by increased lending rates. For institu- sensitive position: interest rate–sensitive assets for a tions that transform and begin mobilizing and particular time period outweigh liabilities. Because intermediating deposits, however, interest rate sen- there are fewer repriced liabilities to fund the sitivity analysis becomes more important. Parame- repriced assets, a decline in interest rates would lead ters of interest rate risk need to be defined and to increased risk. A funding gap of less than 0 is related policies established reflecting the appropri- referred to as a negative gap, and represents a ate technique for analyzing such risk, and for devel- liability-sensitive position. If interest rates decline, oping and evaluating strategies to control it. risk is reduced because lower-priced liabilities will

Table 10.3 Gap Analysis

0–30 days 31–90 days 91–180 days 181–365 days Over 365 days Total

Assets 80 100 60 40 20 300 Liabilities Ϫ100 Ϫ80 Ϫ60 Ϫ50 Ϫ30 Ϫ320 Difference (assets Ϫ20 20 0 Ϫ10 Ϫ10 Ϫ20 less liabilities) Gap ratio (assets 0.80 1.25 1.00 0.80 0.67 0.94 to liabilities)

Source: Author. Financial Management | 323

Table 10.4 Interaction between Funding Gap Foreign exchange risk. Foreign exchange risk and Interest Rates occurs when an MFI holds cash or other invest- ments (assets) or debt (liabilities) in foreign cur- Funding Change in Value gap interest rates Risk of the MFI rency. It is the risk of loss due to changes in the value of foreign currencies relative to the MFI’s Positive Up Down Up domestic currency. Whether the MFI incurs a gain Positive Down Up Down or loss depends on both the direction of the Negative Up Down Up exchange rate change and the level of foreign cur- Negative Down Up Down rency assets in relation to foreign currency liabili- Source: Adapted from Falletti (1992). ties. As with interest rate risk, gap analysis can be used to assess the impact of a devaluation or reval- uation of the currency. If foreign currency assets be funding more assets that are still priced at the exceed foreign currency liabilities, revaluation will higher rate.11 For most NGO MFIs, assets are nor- produce a gain if the value of the foreign currency mally short term while liabilities are longer term, increases and a loss if the value of the currency resulting in a positive funding gap. This will likely decreases; if foreign currency assets are less than for- change with transformation. eign currency liabilities, the opposite is true. The Gap management theory assumes that declining effect of these gains and losses on an MFI’s finan- interest rates will be beneficial to a liability-sensitive cial position as well as the frequency and the way in institution (that is, one in which repricing liabilities which they are recorded for accounting purposes exceed repricing assets in the time period) and that are dependent on the accounting rules in the coun- rising interest rates will benefit an asset-sensitive try in which the MFI is operating. institution (Falletti 1992). See table 10.4. Gap management, however, relies on a number of Capital Adequacy Management assumptions that may not always be true. It assumes, for example, that all assets and liabilities in An MFI’s capital plan is usually developed within its a given period will reprice in the direction of the business plan. The appropriate level of capital is movement of market interest rates and that the determined by three interconnected factors: regula- rates in a given period will change by the same mag- tory requirements, growth projections, and investor nitude. Neither of these assumptions holds true on return expectations. While regulators are eager to a consistent basis. As a result, more sophisticated see high capital levels, shareholders want to main- financial institutions have increasingly begun to use tain the lowest level of capital necessary to ensure duration analysis to assess their current and pro- higher returns on their investments without incur- jected asset-liability positions. Duration analysis ring undue risk—maintaining this balancing act measures the mismatch between the aggregate while ensuring that growth targets are achieved is durations of assets and liabilities. It is a complex at the core of capital adequacy management. Trea- computation and generally involves scheduling the sury is responsible for monitoring regulatory capi- periodic cash flow (both principal and interest) of tal requirements, comparing the projected capital asset and liability portfolios and then measuring the level to both strategic and regulatory standards, size of the relative market value change given a cer- developing plans for raising the necessary capital, tain relative change in interest rate. (For a more and executing approved capital financing plans detailed explanation of duration analysis, see Bald (Falletti 1992). Carrying out these activities in an 2002 or Falletti 1992.) appropriate and profitable manner requires a solid 324 | Transforming Microfinance Institutions understanding of regulatory reporting require- Table 10.5 Definition of Capital ments, effective investor relations, as well as robust Tier I a. Paid-up share capital and common shares systems. b. Disclosed reserves Each country has rules prescribing the minimum c. Perpetual noncumulative preferred shares amount of capital required for various institutional forms—banks, development banks, nonbank finan- Tier II a. Undisclosed reserves cial institutions, and the like—as well as the mini- b. Asset revaluation reserves mum capital adequacy requirements, reflecting c. General provisions and general loan-loss reserves capital as a percentage of risk-based assets. For d. Hybrid (debt and equity) capital instruments example, in Uganda, the minimum paid-in capital e. Subordinated debt requirement for MDIs is 500 million Uganda Source: Adapted from Bald (2002). shillings (approximately U.S.$270,000) in cash. Meeting the statutory minimum capital, however, is often immaterial because MFIs that have the capac- will be risk weighted by 100 percent because it ity and the size to transform frequently have capital is typically viewed to consist of unsecured loans. in excess of the statutory minimum capital require- Table 10.6 summarizes the various risk weightings ments. Capital adequacy requirements, however, by asset category. require close monitoring. Capital adequacy is calcu- The target values for the risk-asset ratio set forth lated as follows: by the Basle Capital Accord is 8 percent (of which the core capital element must be at least 4 percent). Qualified capital As mentioned in chapter 6, The Funding Structure, Risk-asset ratio ϭ ᎏᎏᎏ (10.1) Weighted risk-based assets for MFIs, experience suggests a higher ratio may be more appropriate because of various characteristics Known as the Basle Capital Accord,12 this widely of the microfinance sector, including higher volatil- accepted methodology for calculating capital ade- ity of loan delinquency, high operating expenses in quacy is used globally by central banks to set relation to loan or portfolio size, and potentially requirements for capital in relation to the size of restricted access to additional funding from share- business. Qualified capital is expressed either as holders or donors if necessary to recapitalize the tier I or core capital divided by risk-weighted assets, institution in times of crisis. The Ugandan Microfi- or as the larger total capital that comprises tier I nance Deposit-Taking Institutions Act (clause 16, and tier II capital, divided by risk-weighted assets. p. 20), for example, stipulates that licensed MDIs Table 10.5 summarizes the differences between must have a core capital adequacy ratio of less than tier I and tier II capital. 15 percent of risk-weighted assets, and a total The denominator of the ratio in equation 10.1 capital adequacy ratio of less than 20 percent of reflects a calculated value for the MFI’s assets, based risk-weighted assets. If they fail to adhere to capital on risk weighting. While the actual percentage adequacy requirements, the central bank may sus- weightings may differ by country, the process of pend or restrict operations. adjusting assets for risk entails multiplying each In most countries, subordinated convertible asset value by a percentage weighting. Assets with debt13 can be included in the capital adequacy cal- the greatest risk are “risk adjusted” by 100 percent; culation, depending on the term and remaining life those with little or no risk (such as cash reserves in of the debt. However, because subordinated con- the central bank) are risk adjusted by 0 percent. In vertible debt is not normally available to cover losses most countries, an MFI’s microfinance portfolio of a financial institution, it is limited to a maximum Financial Management | 325

Table 10.6 Risk Weights by Category of On–Balance Sheet Asset

Risk weighting (percent) Asset category a. Cash b. Claims on central governments and central banks denominated in national currency and funded 0 in that currency c. Other claims on OECD central governments and central banks d. Claims collateralized by cash of OECD central government securities or guaranteed by OECD central governments 0, 10, 20, or 50 (at national a. Claims on domestic public sector entities, excluding central government, and loans guaranteed discretion) by such entities a. Claims on multilateral development banks (IBRD, IADB, ADB, AfDB, EIB) and claims guaranteed by, or collateralized by, securities issued by such banks b. Claims on banks incorporated in the OECD and loans guaranteed by OECD-incorporated banks c. Claims on banks incorporated in countries outside the OECD with a residual maturity of up 20 to one year and loans with a residual maturity of up to one year guaranteed by banks incorporated in countries outside the OECD d. Claims on nondomestic OECD public sector entities, excluding central government, and loans guaranteed by such entities e. Cash items in process of collection

50 a. Loans fully secured by mortgage on residential property that is or will be occupied by the borrower or that is rented a. Claims on the private sector b. Claims on banks incorporated outside the OECD with a residual maturity of over one year c. Claims on central governments outside the OECD (unless denominated in national currency, and funded in that currency) d. Claims on commercial companies owned by the public sector 100 e. Premises, plant and equipment, and other fixed assets f. Real estate and other investments (including nonconsolidated investment participations in other companies) g. Capital instruments issued by other banks (unless deducted from capital) h. all other assets

Source: Bald 2002, p. 92. Note: ADB ϭ Asian Development Bank; AfDB ϭ African Development Bank; EIB ϭ European Investment Bank; IADB ϭ Interamerican Development Bank; IBRD ϭ International Bank for Reconstruction and Development; OECD ϭ Organisation for Economic Co-operation and Development.

of 50 percent of tier I. In Banque Centrale des Etats the core capital). Once the convertible date is less de l’Afrique de l’Ouest (BCEAO) countries, for than five years, the portion of debt that can be example, subordinated convertible debt that has at included in the capital calculation falls by 20 per- least five years remaining until conversion can be cent per year. (See chapter 6, The Funding Struc- included at 100 percent in the calculation of total ture, for more discussion on capital adequacy and capital (assuming it is less than 50 percent of capital planning.) 326 | Transforming Microfinance Institutions

Investment and Funding Activities Investor Relations In close coordination with the CFO, the treasury In addition to regulators, transformed MFIs also function is also normally tasked with negotiating need to satisfy shareholders who come with their the MFI’s various funding relationships as well as own demands for timely and accurate information. investment of excess funds. This effort involves The shareholder reporting process must synthesize managing the relationships and negotiations with key elements of information needed for a compre- commercial lenders and other funders. It also hensive understanding of the financial condition includes the responsibility for managing invest- and performance of the institution, as well as its ments such as treasury bills, term deposits, bonds, overall direction. and others. Although neither of these activities may The investor relations function is tasked with be new to the transforming MFI, their complexity supporting all shareholder communication. For a and the amount of funds may be significantly privately held MFI with only a few investors, this greater than when operating as an NGO or project. function may be handled by the CFO or treasury The MFI must establish investment guidelines and manager. For institutions listed on a public policies for the CFO and treasury manager to be exchange or with a large number of independent able to adequately manage investment and funding investors, a dedicated investor relations unit may be activities. (See chapter 9, Human Resources Man- required. The relevant tasks include providing agement, for a discussion on the responsibilities of financial and other company information to its the CFO and treasury manager.) In addition, the shareholders, the financial community, and the structure of the department should adhere to the public at large as requested. The investor relations common banking principal of segregation of duties; function must ensure that all information is accu- those responsible for transacting actual investments rate, informative, of the highest quality, and meets should be different than those recording or recon- regulatory requirements. The investor relations ciling them. function also plans and organizes the annual share- Dividend payout policies will also affect the holders meeting, writes and disseminates the annual investment strategy of the transformed MFI. These report, and organizes and facilitates other investor policies should include the required processes and meetings. procedures that need to be undertaken for both Annex 10C, Checklist for Financial Manage- investments and for dividend payouts and should be ment, provides a summary checklist. agreed to by the board or its ALCO. Financial Management | 327

Annex 10A Sample Terms of 6. Apply activity unit costs to products. Reference: Activity-Based Costing 7. Allocate costs, including capital costs, and con- duct a final costing analysis, as well as a marginal Background cost analysis. Background on the organization including its mis- 8. Write recommendations to improve design and sion, target market, client outreach, portfolio size, delivery, as well as the price structure of MFI A’s and so forth. products, and to integrate activity-based costing into MFI A’s operations.

Objective The primary objective is to use activity-based cost- Deliverables ing to analyze the cost structure of MFI A’s credit The following deliverables are required: and savings products and to develop an under- standing of why and how costs are incurred and the 1. Activities dictionary that delineates the core overall implications for MFI A’s product offerings. operational processes and activities associated with MFI A’s products 2. Consolidated results from interviews with rele- Tasks vant staff members The consultant will perform the following tasks: 3. Final costing analysis and marginal cost analysis 4. Recommendations for adjustments to products 1. Identify the appropriate credit and savings prod- to increase efficiency and to align pricing with ucts for focus in the analysis. results of costing analysis 2. Create an activities dictionary that delineates the 5. A brief completion report summarizing the find- core operational processes and activities associ- ings and recommendations enumerating tasks ated with different products. going forward and ways to integrate activity- 3. Determine allocation bases and quantify them. based costing into MFI A’s operations 4. Conduct interviews with all relevant product and administrative staff members to identify staff Level of Effort time estimates per activity. 5. Assign cost drivers, and determine unit activity It is expected that approximately 20 to 25 days will costs. be required to complete this assignment. 328 | Transforming Microfinance Institutions

Annex 10B Sample Terms of 2. Review MFI A’s treasury management policies Reference: Treasury Management and systems as a component of an ideal risk man- agement framework. Background 3. Assess the treasury management capabilities of Background on the organization including its mis- MFI A’s software platform. sion, target market, client outreach, portfolio size, 4. Review and assist MFI A in finalizing an Asset and so forth. Liability Management framework to balance risk and return. This framework must comply with the regulations provided under the law. Objectives a. Develop a process for the day-to-day mana- Transformation into a regulated financial interme- gement of liquidity and cash forecasting, diary requires a high level of professional treasury considering MFI A’s headquarters location management to ensure that such areas as liquidity and its branches; and draft a user guide for management, asset liability matching, capital ade- liquidity management. quacy, and investment policies are managed in a b. Develop guidelines and implement tools to way that balances risk and return to the institution mitigate foreign exchange risk and interest while protecting depositors, shareholders, and rate risk. other stakeholders. In addition to being required c. Recommend the proper constitution of an for the sound and prudent management of the Asset and Liability Committee (ALCO) for organization, such policies are a requirement of the management and for the board, including res- law and the regulations. In preparing to become a ponsibilities, policies, goals, and operations licensed financial intermediary, MFI A plans to (membership, frequency of meetings). engage a treasury management consultant. 5. Develop capital adequacy policies, including The specific objectives of this consultancy are to weighted assets and types of capital available and potential implications. These policies must com- • Assess the treasury management capacity of ply with regulatory requirements. MFI A. 6. Recommend guidelines to help MFI A’s man- • Develop treasury management guidelines and agement develop the necessary policies to invest policies that consider the appropriate risk man- various funds under management. agement framework. • Develop models and tools for effective treasury Deliverables management, establish the treasury department, and assist or mentor the treasury manager to The following deliverables are required: assume responsibility for the treasury function. 1. An assessment of the treasury management capa- bilities of MFI A’s software platform and recom- Tasks mended modifications To meet the objectives, the consultant will perform 2. An Asset Liability Management framework to the tasks listed below, working closely with the balance risk and return, including: treasury manager: 3. Recommended policies to ensure capital adequacy 1. Review the legislation and its implementing reg- a. Draft of documented processes for liquidity ulations, specifically those related to liquidity and management both for day-to-day and for funds management. longer term Financial Management | 329

b. Draft of user guide for liquidity and cash • At least five years of experience as a treasury management manager for a commercial bank or microfinance c. Recommendations on the proper constitution institution of an ALCO • International consulting experience in treasury 4. Recommended investment portfolio guidelines management 5. A brief completion report summarizing the find- ings and recommendations enumerating tasks Level of Effort and benchmarks for the treasury manager going forward It is expected that approximately 35 to 40 days will be required to complete this assignment.

Qualifications • Degree in business or related field such as accounting or economics 330 | Transforming Microfinance Institutions

Annex 10C Checklist for Financial • Does the MFI’s treatment of interest income and Management expense adhere to regulatory requirements? • Has the MFI conducted a needs assessment of all Structure of Finance Department stakeholders’ reporting requirements, including • Have the scope and objectives of the finance the regulator and investors? department been clearly identified and docu- • Has the current management information system mented? been assessed for capacity to respond to such • Is the organizational structure appropriate to sup- reporting requirements? port the expanded scope of the finance functions? • Have the relevant compliance reports been • Does the MFI have the human resources skills approved by the regulator? needed to accommodate the expanded scope of • Has Internal Audit reviewed the integrity of the finance department after transformation? these reports? • Does the CFO or finance manager have the skills and credentials necessary to lead the finance Treasury department of a regulated financial institution? If not, have appropriate candidates been identified? • Has the MFI reviewed the relevant laws and reg- ulations on liquidity and funds management? • Has the board established clear guidance on the Planning and Budgeting MFI’s level of acceptable liquidity risk? • Does the MFI have a long-term financial projec- • Have ALCOs been established at both the board tion model? and management levels? • Is the model flexible enough to accommodate and • Have asset-liability management procedures reflect new products, new funding sources, and been established? the like, expected after transformation? • Have staff been trained in producing relevant • Does the MFI have a detailed annual budget and management information for asset-liability man- is it reviewed by management on a regular basis? agement risk monitoring? • Does the finance department lead the annual • Has the treasury management capacity of the budgeting process? software been assessed? • Is the budget process participative? • Have policies and procedures for capital ade- • Does the MFI analyze actual to budget on a quacy management been established? consistent and meaningful basis? • Have investment guidelines and policies been • Has the finance department investigated all rele- drafted and agreed on? vant tax implications for after transformation? • Have dividend payout policies been drafted and • Has a capital budget been prepared? agreed on? • Have forecasting tools been developed to esti- mate liquidity needs? Accounting • Have process flows and procedures been • Does the institution’s chart of accounts comply drafted for investment and dividend payout with regulator guidelines? policies? • Are the MFI’s accounting procedures in line with regulatory standards and requirements? Investor Relations • Are the MFI’s provisioning and write-off policies in line with regulator requirements? Does the • Has a person or unit been tasked with the in- MFI consistently follow these? vestor relations function? Financial Management | 331

• Have policies and guidelines been put in place to 8. See Helms and Grace (2004) for more in-depth guide all external communications? discussion of this topic. • Has a process been established to produce annual 9. For specific tools for monitoring and projecting reports and other shareholder information? liquidity, see Biety (2005). 10. Drawn from Bald (2002, p. 106). 11. Another measurement, the gap ratio (see table 10.3), compares the rate-sensitive assets to the rate-sensitive Notes liabilities. A gap ratio of more than 1 is a positive gap, and a gap ratio of less than 1 is a negative gap. 1. Planning framework drawn from Falletti (1992). 12. See Imboden and Stevens (2005) for a succinct sum- 2. Because capital budgeting is relatively complicated, it mary of Basle II and its application to microfinance. is not covered in this chapter in detail. Further infor- mation on capital budgeting can be found in Helfert 13. Subordinated term debt typically includes conven- (1982) or Bergeron (1977), as well as many other tional unsecured subordinated debt capital instru- sources. ments with a minimum original fixed term to maturity 3. While not always included directly in the control or of over five years and limited life redeemable prefer- accounting function, profitability analysis is discussed ence shares. here because the financial data required and the transfer pricing mechanism that may follow are man- aged here. References and Other Resources 4. Some MFIs capitalize (record as an asset on the bal- ance sheet) the interest revenue expected when the Bald, Joachim. 2000. “Liquidity Management: A Toolkit loan is disbursed (this is often the case for MFIs oper- for Microfinance Institutions.” Bankakademie. ating with British accounting standards). Under this Deutsche Gesellschaft für Technische Zusammenarbeit system, when a loan is disbursed, the MFI’s loan (GTZ) Gmbh. Eschborn, Germany. account is typically debited by the principal plus the ———. 2002. Treasury Management for Microfinance full amount of expected interest; the client’s account Institutions. Frankfurt am Main, Germany: is credited by the principal portion; and an “unearned Bankakademie International. interest revenue” account is credited by the interest portion, and netted against the loan account. On the Bank Administration Institute. 1984. Internal Auditing installment due date, regardless of whether the client in the Banking Industry. Vols. 1, 2, 3. Chicago, IL: pays, the “unearned interest revenue” is debited, and Bankers Publishing Company. “interest revenue” is credited. When the client pays, Bank of Uganda. 2003. Microfinance Deposit-Taking “cash” is debited for the full payment, and the loans Institutions Act 2003. Supplement No. 2. In the account is credited. Uganda Gazette No. 20, Vol. XCVI, May 2. Printed by 5. For one to accrue interest expense, the amount of UPPC, Entebbe, by order of the government. interest owed as of the date of the balance sheet is Bank of Uganda. 2004. Micro Finance Deposit-Taking debited on the income statement as a financing cost, Institutions (Asset Quality) Regulations. and is credited as a liability on the balance sheet in the Basle Committee on Banking Supervision. 1998. “Oper- accrued interest expense account. ational Risk Management.” Bank of International 6. The MFI can expand the profit center approach to Settlements, Basle, Switzerland. include the head office as well by pricing the services Bergeron, Pierre G. 1977. Capital Expenditure Planning the head office provides to the branches. When branch for Growth and Profit, The Canadian Institute of managers are assessed on the overall profitability of Chartered Accountants, Toronto, Canada. their branches, they, in effect, determine the value Biety, Monnie. 2005. “Liquidity Management.” In added by the head office through deciding whether to Savings Services for the Poor, ed. Madeline Hirschfield. “buy” head-office services. This helps to ensure effi- Bloomfield, CT: Kumarian Press. ciency and relevance of head-office activities. Branch, Brian, and Janette Klaehn, eds. 2002. Striking 7. See Cracknell and Sempangi (2002) for more in- the Balance in Microfinance: A Practical Guide to depth discussion of this topic. Mobilizing, New York: Pact Publications for WOCCU. 332 | Transforming Microfinance Institutions

Campion, A. 2000. “A Risk Management Framework for Women’s World Banking, New York. Available at Microfinance Institutions.” The MicroFinance Net- http://www.microfinancegateway.org/content/ work and Shorebank Advisory Services, GTZ, article/detail/26273. Eschborn. Institute of Internal Auditors. 2004. “The Role of Inter- Carpenter, J., L. Pikholz, and A. Campion. 2000. “A nal Auditing in Enterprise-wide Risk Management.” Risk Management Framework for MFIs.” Shorebank Institute of Internal Auditors, Altamonte Springs, FL. Advisory Services and Microfinance Network. GTZ, Available at www.theiia.org. Eschborn, Germany. Ledgerwood, Joanna. 1999. Microfinance Handbook: An Churchill, Craig, and Dan Costner. 2001. CARE Micro- Institutional and Financial Perspective. Washington, finance Risk Management Handbook. CARE and Pact DC: World Bank. Publications. Available at www.pactpub.com. MicroFinance Network and Shorebank Advisory Ser- Committee of Sponsoring Organizations of the Treadway vices. 2000. “A Risk Management Framework for Commission. 1992. Internal Control—Integrated Microfinance Institutions.” GTZ, Eschborn, Germany. Framework, Vols. I and II. American Institute of Cer- Pikholz, Lynn, Pamela Champagne, Trevor Mugwang’a, tified Public Accountants, New York, NY. Madhurantika Moulick, Graham A. N. Wright, and ———. 2004. Enterprise Risk Management—Integrated David Cracknell. 2005. “Institutional and Product Framework. American Institute of Certified Public Development Risk Management Toolkit.” Shorebank Accountants, New York, NY. Advisory Services, Chicago, IL, and MicroSave, Comptroller of the Currency. 1999. “Note on Categories Nairobi, Kenya. of Risk taken from the Office of the Comptroller Rhyne, Elisabeth. 2001. Mainstreaming Microfinance: of the Currency’s Definitions.” U.S. Government, How Lending to the Poor Began, Grew and Came of Age Washington, DC. in Bolivia. Bloomfield, CT: Kumarian Press Inc. Christen, Robert Peck. 1997. Banking Services for the Richebacher, Tom. 2003. “The Art of Customer Prof- Poor: Managing for Financial Success. Washington, itability Analysis.” In destinationCRM.com. Available DC: ACCION International. at //www.destinationcrm.com/articles/default.asp? Cracknell, David, and Henry Sempangi. 2002. “Product ArticleID=3038. Costing in Practice: The Experience of MicroSave— Saltzman, Sonia, Rachel Rock, and Darcy Salinger. 1998. Africa.” MicroSave, Nairobi, Kenya. “Performance and Standards in Microfinance: Falletti, Peter. 1992. “Financial Management.” In ACCION’s Experience with the CAMEL Instru- Banking Institutions in Developing Markets, Vol. 1: ment.” ACCION Discussion Paper Series, Document Building Strong Management and Responding to No. 7, Boston, MA. Change, ed. Diana McNaughton. Washington, DC: Saltzman, S., and Darcy Salinger. 1998. “The World Bank. ACCION CAMEL Technical Note.” Microenter- Fernando, Nimal. 2004. “Micro Success Story? Transfor- prise Best Practices (MBP) Project, Development mation of Nongovernmental Organizations into Regu- Alternatives, Inc. (DAI) Bethesda, MD. Available at lated Institutions.” Asian Development Bank, Manila, www.dai.com. Philippines. Smith, Preston G., and Guy M. Merritt. 2002. Proactive Gordon Morris & Associates. 1991. “EDP Auditing Risk Management: Controlling Uncertainty in Product Guide.” Bank Administration Institute, Rolling Development. New York: Productivity Press. Meadows, IL. Uyemura, Dennis G., and Donald R. van Deventer. Helfert, Erich A. 1982. Techniques of Financial Analysis. 1993. Financial Risk Management in Banking: The Homewood, IL: Richard D. Irwin Inc. Theory and Application of Asset and Liability Manage- Helms, Brigit, and Lorna Grace. 2004. “Microfinance ment. Salem, MA: Bank Administration Institute Product Costing Tool.” CGAP Technical Tools Foundation. Series No. 6, in collaboration with MicroSave and Van Greuning, Hennie, and Sonja Brajovic Bratanovic. Bankakademie, Washington, DC. 2000. Analyzing Banking Risk: A Framework for Imboden, Kathryn, and Lloyd Stevens. 2005. “Basel II Assessing Corporate Governance and Financial Risk and Microfinance: Exercising National Prerogatives.” Management. Washington, DC: World Bank. Chapter 11 Management Information Systems

hanges inherent in transforming to a short and longer term. In particular, the MIS will regulated financial intermediary have signifi- need to provide the transformed MFI with levels Ccant implications for a microfinance institu- of flexibility and reliability that accommodate the tion’s (MFI’s) management information systems changes associated with regulation. Ideally, it must (MIS). The people, policies, and processes that gov- also become a stable platform from which IT initia- ern the way data are collected, processed into infor- tives, such as automated teller machines (ATMs), mation, stored, analyzed, and accessed, all undergo point-of-sale transactions, or cell phone banking, change. The introduction of new products, compli- can be launched. To achieve this goal, MFIs must ance with regulatory reporting requirements and dedicate sufficient time and resources to the MIS accounting standards, support for teller services, upgrade, employ structured project management and greater demands for portfolio analysis, all pose methodologies, and incorporate change manage- new information requirements on the transforming ment activities. MFI. These new requirements must be supported This chapter provides an overview of the changes without jeopardizing ongoing information needs. required to an MFI’s information systems as part of In addition, systems must possess the flexibility to the transformation process. It first considers the accommodate the growth of the MFI going for- planning that needs to take place before an MIS ward. Although the size of the gap between a trans- upgrade, then addresses the actual MIS upgrade forming MFI’s current MIS and the systems it will process, leading to the requirements for software need as a regulated, deposit-taking institution will and infrastructure, and finally, implications for MIS vary by institution and by country, in general, the security needs and the MFI’s human resources.1 MIS upgrade process tends to be one of the more The bulk of the chapter is focused on the software expensive and time-consuming aspects of the trans- requirements for loan portfolio management, sav- formation process. ings management, accounting, and reporting, To transform successfully, MFIs will need to because many aspects of these functions will either ensure that their systems and use of IT are closely be new or require revisions for the MFI to operate aligned with their business strategies, both in the as a regulated deposit-taking entity.

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Planning for an MIS Upgrade principles and are properly placed within the busi- ness strategy and resources of the organization. MIS involve much more than just computers—they The task force should include a senior level man- include the “policies, procedures, and practices that ager responsible for the team, representative direct an organization’s operations and the staff managers from each of the key business units, the that interact with the information, combined with IT manager, and a representative sample of general the software and hardware.”2 Thus, change man- users. This task force oversees and is directly agement is a vital part of the MIS upgrade process. involved in the MIS upgrade process. This com- (See chapter 3, Planning for Transformation, for mittee could be a subset of the transformation more information on change management.) committee discussed in chapter 3, Planning for MIS upgrades can include the implementation of Transformation. new banking software, a reengineering of basic Project analysis and planning is by far the most information processing procedures, investments in critical phase in the MIS upgrade process because information technology (IT) training for staff, and failure to identify an activity or requirement may the revamping of an institution’s reporting frame- ultimately delay or even prevent transformation. work. In planning for an MIS upgrade, MFIs Although MFIs may find this approach somewhat should consider the following key components: time consuming, clearly establishing the needed MIS changes as a project will save significant • Project management amounts of time, money, and effort in the longer • Strategic thinking term. • Process assessment Certain challenges are unique to IT initia- tives. Technology is often seen as a panacea for all problems—when it fails to deliver as promised Project Management or on time it can cause morale issues. Aligning To identify the proper new system and successfully and managing expectations is therefore impor- implement it within the time frame of the trans- tant throughout the entire process. IT project formation process, MFIs will find it imperative to management and analytical experience are also manage the upgrade process formally as a project difficult to come by for MFIs. Rare is the MFI and adhere to good project management practices. that has the full range of staff expertise in house. Managing any project presents numerous chal- Leveraging outside experts will be necessary lenges, but technology projects add an extra layer of along the way, so it is important to plan and allo- complexity because of the high expectations of cate resources accordingly. Because technology technology, the breadth of stakeholders that are affects everyone in an MFI, including customers, affected by systems, and the linked time frames regulators, and the board of directors, there is a within the overall transformation strategy. complex web of stakeholders to manage—both To help ensure proper leadership and institu- their participation and their expectations must be tional acceptance of the results, the MFI should guided. Furthermore, this type of IT project is create an IT task force to upgrade process. The IT likely to follow tight time frames and budgets; task force should be aligned with the organiza- therefore, activities and resources must be man- tional culture and structure, properly identifying aged very closely. who is responsible for critical IT decisions. This See box 11.1 for a summary of factors leading to ensures that IT-related decisions embody uniform the success of IT projects. Management Information Systems | 335

Box 11.1 Critical Success Factors for IT Project Management

• Technology choices should always further busi- • Management must clearly define the require- ness objectives; the MFI must have explicitly clear ments for solution in the beginning. business goals everyone understands and to • The project must have senior management lead- which everyone is committed. ership, buy-in, and accountability for outcomes, • Management must establish clear standards for including from business unit managers. success with specific targets to measure results • The rationale for change must be clearly stated and quantify return on investment; otherwise, and communicated to all stakeholders. employees may feel no sense of accomplishment • The project must have adequate resources for and investors may not be satisfied with results. not only the new software but for internal staff • The project must have a project champion, time, specialized technical assistance, training, generally a well-respected, high-level senior hardware, and other capital investments. manager with the ability to sell the new vision. • Planning, planning, planning, and even more This person might be the general manager or the contingency planning should be done to ensure operations manager. the process meets designated milestones and • The project must have an internal MIS project remains in synch with the overall transformation manager responsible for keeping the project process. moving forward on schedule, following up with • Corners must not be cut on training or change others to ensure work is completed. management activities; this will inevitably inter- • The project must have a task team to do the fere with a smooth process and result in project work comprising fair representation of the stake- cost overruns. Investing in people is just as impor- holders across the organization; the project man- tant as, if not more than, investing in technology.

ager is responsible for leading this team. Source: O’Keeffe and Frederick (2004, pp. 6–7).

Strategic Thinking “what” (branchless banking, for example) and not With transformation, regulatory oversight opens the “how” (smart cards, connectivity, or a point-of- the door to delivery of more and different financial sale network). The how will be determined later in products, which leads to the ability to grow the cus- the process based on priorities, availability of tech- tomer base. In turn, transformation also provides nology, viability, and resources. access to additional sources of capital to fund the The next key output of a strategic thinking exer- growth. Hence, when identifying the requirements cise is a criteria set for evaluating the technology for the new information system, the MFI must con- options. This will vary in length, characteristics, and sider more than just compliance with regulatory priority by institution, but generally includes some reporting to determine the best application. The of the following attributes—customer driven, MFI should clearly articulate its business goals, tak- extendable, usable, reliable, secure, and affordable. ing into consideration client demands and available It is imperative that the IT task force and the trans- technology innovations. To prepare for this, oppor- formation committee come to agreement on these tunities and challenges of accessing and using tech- priorities before beginning the due diligence of the nologies locally need to be assessed. At this point, different options, to prevent the evaluators from the MFI should articulate the vision in terms of the becoming enchanted with the bells and whistles of 336 | Transforming Microfinance Institutions new technology. Because this is a critical step in the Once the core processes are identified, they process and requires a special set of skills, the MFI should be classified as either priority proces- should consider engaging a third party to lead the ses, background processes, or mandated processes. strategic thinking session. If the chosen facilitator is Each process should then be evaluated for its not an expert in technology, the IT manager should salience and value to the institution to determine prepare a summary of the technology landscape for whether improving each process is worth the the given country or region, to be used during the investment as part of the MIS upgrade. Precious session. IT resources and transformation money should Ultimately, significant capital investment in focus directly on the processes with the most equipment, hardware, and technical assistance will potential for improvement that will generate eco- be required to employ the new applications success- nomic value (directly or indirectly) for the fully and prepare the MFI to manage the expected organization. growth. The MFI is strongly advised to choose a solution that will bring them the greatest return in the long-term (five to seven years). MIS Upgrade Process

Following a standard approach to managing the Process Assessment MIS upgrade process is critical to overall success. Process assessment refers to assessing the various The four core phases include the following: business processes that take place within the MFI to effect its operations. (See Chapter 12, Internal • Needs assessment Control and Audit, for a brief discussion on process • Design mapping.) Although a full-scale reengineering effort • Research and selection of the core processes of the MFI is not mandatory • Implementation for transformation, it is important to at least identify the core processes that will be most directly affected In general, from start to finish the MIS upgrade by the upgrade of the information system. Adopting process will usually take a full 12 to 18 months. It a new MIS provides an excellent opportunity to is vitally important that the MFI document the address inefficient or outdated processes and proce- MIS upgrade process, most particularly the dures that may have been developed and passed research and selection process if seeking donor down over time. Rather than simply automating funding (box 11.2). what is in place, the processes should be assessed, redesigned, streamlined, or eliminated as appropriate Needs Assessment with the new technology. Technology’s greatest value added is not when it is laid over existing As a first step, the IT task force needs to analyze the processes but when business processes and practices existing systems and compare these to what will be are examined and revised to both take advantage of required to operate as a regulated deposit-taking the technology and improve overall efficiency and institution. From this analysis, the task force can client service (although care should be taken not to identify the primary activities required for the MIS let the technology drive the business processes). upgrade and estimate the resources needed. This Becoming a regulated deposit-taking institution assessment of current and future information needs should lead the choice of technology, which, in turn, results in a requirements document. See annex 11A should enable new and better operations. for a sample requirements document. Management Information Systems | 337

well as buy-in from the various stakeholder groups. Box 11.2 Documenting the Process Unclear requirements are the number one reason The four core phases of the MIS upgrade process IT projects go over budget and miss deadlines. should be carefully documented at each stage, Changes late in the process will affect all levels— particularly if the MFI hopes to access donor technology, processes, budgeting, training, and funding for part or all of the cost of acquiring a rollout. new MIS. Given the high price, the procurement Consultations with each of the stakeholders of an MIS typically falls in the most complex and should allow the MFI to determine the scope of the closely scrutinized level for donors (for example, project including both an overview of issues and the requiring international competitive bidding, in specific detailed requirements of the information the case of the World Bank). Although each system for the newly transformed organization. A donor’s procurement rules will differ, generally sample set of requirements and the common source they seek to ensure high standards of trans- are shown in table 11.1. parency and value for money. If a particular Based on the high-level requirements, a set of donor has already been identified before the start of the process, the MFI should ensure that MIS project tasks should then be determined. For the donors requirements are met at every stage. example, the requirement to provide compliance If the donor is not yet known, the MFI will have reporting calls for a series of activities regarding to go even farther, and attempt to anticipate communications alternatives to ensure the required every possible requirement. information is available. It is important to prioritize In anticipation of receiving donor funding, a transforming MFI in Uganda moved forward with the needs assessment, design, research, and Table 11.1 Sources and Requirements selection phases (but not contracting). When a willing donor was found, the process (and in par- Source Requirement identified ticular, its documentation) did not meet the Central bank • Minimum regulatory require- donor’s requirements and the MFI ultimately had regulations ments for licensing, as docu- to fund the full MIS purchase with its own mented in central bank policies resources. and procedures • Ongoing regulatory reporting Source: Contributed by Lloyd Stevens, DFID Financial Sector requirements Deepening Programme, Uganda, November 2005. • Accounting and loan process- ing regulations Transformation • Time frame for transformation committee, • Estimates of business growth, transformation including both transaction In the assessment, the MFI must clearly identify plan, business plan processing and geographic expansion plans the input, processing, output, and communications • Details of new products and requirements for the MIS after transformation. changes to existing products Involving external stakeholders, many of whom will Senior management, • Anticipated future business be new to the MFI, such as the regulatory body and transformation, model business plan investors, as well as internal users—including all • IT vision and strategy • Resources available for MIS departments affected by transformation, senior transformation management, and operational users of the current System users • User requirements for upgrade MIS—in the requirements definition is critical to or new system ensure a complete set of specifications early on as Source: O’Keeffe and Frederick (2004, p. 4). 338 | Transforming Microfinance Institutions requirements. The output of this exercise should used in the next phase to research technology be a project plan, complete with task breakdown, options. resource budgeting, external technical assistance needs, and allocation of responsibilities. Project Research and Selection dependencies, risks, and responsibilities should also be analyzed and included in the project plan, The next phase, research and selection, is usually which ultimately should be submitted via the IT completed in two iterations. First, a high-level scan task force to the transformation committee for is done of all available options with some basic approval and allocation of resources. research to narrow the options down to a short list Furthermore, a process to identify requested of three because the amount of due diligence done system changes or upgrades should also include a after this stage is significant. Once the short list has defined method for communicating the change to been identified, each vendor is requested to make the MIS department or external MIS supplier (or an on-site visit and demonstration. A Request for both) and a subsequent method for recording, vet- Proposal outlining the necessary system require- ting, prioritizing, and authorizing the changes. A ments should then be developed and given to each change request database, possibly related to a sup- vendor. Once the proposals are received from the port call database, can help manage change requests vendor, they are evaluated and rated according to through to implementation. the priorities and resource criteria set outlined by The skills required to carry out this analysis may the IT task force. Leveraging an external consultant be beyond those available in a purely technical IT for this phase can be valuable if in-house expertise department and in some cases could be well suited does not exist. See annex 11B for sample terms of to an external consultant who has both an under- reference to engage a consultant to assist in the standing of the regulations and business environ- selection of software. Donor funding may be avail- ments as well as of information systems as a whole. able for this type of exercise, such as through the See annex 11B for sample terms of reference for a Consultative Group to Assist the Poor Information consultant to carry out the needs assessment. Systems Fund.3 The final goal of the research and Regardless of who carries out the assessment, the selection phase is to select the software application findings should be verified with the IT task force for implementation and to negotiate a contract with and the transformation committee to ensure the the chosen vendor.4 requirements have been correctly interpreted and the objectives of the project are clear. Implementation The final phase of the upgrade process is imple- Design mentation. A detailed implementation plan should In the design phase, the IT task team envisions the be created to outline the specific activities, includ- “what” of the solution and assigns priorities to ing the resources and time frames for delivery. the requirements. Once a change has been given The activities in this phase may include hardware initial approval, further analysis may be necessary installation, network upgrade, software installation, to understand the details of system changes data migration, testing, training, and process required to fulfill the request. These details should realignment. be documented as proof that the effects of the If implementation involves a significant upgrade, change have been thoroughly considered. The out- or complete replacement of a system, data migra- put of this phase is a specifications document that is tion or conversion will be required. This involves Management Information Systems | 339

effects on the rest of the system. Standard test rou- Box 11.3 Dos and Don’ts of tines should be followed to ensure that all processes Data Migration are carried out with the new version of the software Do: (for example, new loan creation, disbursement, • Confirm exact data requirements with the end-of-period processing). These tests should be new supplier. made on a replica of the live system with all test • Use trained data entry clerks who understand results documented and issues reported back to the importance of data accuracy. development. • Design tools for data entry to validate data as Once systems and user acceptance testing have it is entered. been completed, a pilot run of the software or soft- • Schedule time for data cleaning before actu- ware upgrade should be carried out to identify any ally converting—expect exceptions. additional issues that arise through the use of the • Do a trial run to understand how the software on a daily basis. During the definition data will be converted into the new system; phase for the pilot test, criteria should be estab- understand how each piece of data will be lished to judge when and whether the pilot is used. • Work with previous software suppliers to map successful. the old database structure to the new one. Training of users and technical staff must also take place during the implementation phase. Train- Don’t: ing programs need to be designed, taking into • Skimp on time or resources when confirming account the existing skills of users and any changes data requirements—it will be much harder to to business processes that will accompany the new fix data errors once the data is actually in the system. system. Training methods should include hands-on • Expect branches or users to do data entry training sessions, with accompanying training man- without supervision and training. uals. An assessment of technical training require- • Presume the new software supplier will imme- ments for systems personnel should also be carried diately understand the old database. out to ensure that the skills are available, either in

Source: Contributed by Geraldine O’Keeffe, December 2005. house or through an outsourcing arrangement, to support the new technology. This phase culminates with a system evaluation to ensure optimization of the technology. Despite testing, issues may still be identified after imple- either transferring data from a previous system to a mentation. A postimplementation review will help new database, or capturing data electronically if the to identify these outstanding issues, and will pro- current MIS is manual. This process will directly vide a valuable learning exercise that should assist affect the data quality of the final system so it is crit- with future MIS or technology projects. ical that it is carried out correctly. Some guidelines The implementation phase can take anywhere for data migration are suggested in box 11.3. from 2 to 12 months depending on the size of the Following data conversion, and equally impor- institution and the approach taken for the conver- tant, is testing. Delivery of a system change, either sion to the new system. (See box 11.4 for a sum- as a patch or a full version upgrade, must be suffi- mary of conditions that could make it take longer.) ciently tested before implementation. Testing has Again, it may be useful to hire an external consult- two main objectives—to ensure the change works ant to assist in the implementation process. (See as specified and to ensure it has not had any adverse annex 11C for sample terms of reference.) 340 | Transforming Microfinance Institutions

operate with software designed primarily for loan Box 11.4 Rollout of Bankers’ tracking. Upon becoming a deposit-taking institu- Realm at UMU tion, the software must be upgraded to manage and Before initiating its preparations for transforma- monitor client savings as well. tion, Uganda Microfinance Union (UMU) relied Although not all transforming MFIs will need to on a manual account management system, built purchase new software, for those that do, evaluation primarily off ledger cards (yellow for loans and tools such as that provided by Mainhart (1999) pink for savings) and a separate centrally based should be used to assess potential software applica- automated accounting package (Solomon IV). tions. This framework breaks down the assessment This system faced limitations in efficiency, consol- of an MIS application into the following compo- idating data, and trend analysis, underscoring nents: functionality and expandability, usability, the need for a new system to respond to the reporting, standards and compliance, administra- reporting and tracking requirements of a regu- tion and support, technical specifications and lated microfinance deposit-taking institution correctness, and costs. Criteria are listed for each (MDI). The resulting conversion from a totally component and a system can be assessed according manual system—characterized by ledger cards, ledger keepers, waste sheets, and tedious to how well it meets this general criteria set and the 5 month-end balancing—to Bankers Realm, a specific priorities of the institution. holistic banking software, was not an easy one. Although all criteria listed within this framework The first branch to go live was UMU’s newest should be considered in terms of relative priority, urban branch, opened in August 2002 and com- certain topics are of particular importance for puterized in October 2002. The computerization transforming MFIs: of the rest of UMU’s branches took over two years to complete and was challenged by many • Deposit account management: functionality and issues. Strong project management proved criti- flexibility to support different savings and cal throughout the transition process. deposit products Source: Author’s findings. • Finance and accounting: functionality to per- form a full range of accounting activities and to meet required compliance standards, as well as improved asset, liquidity, and deposit management Given the length of time required for an MIS • Loan tracking: capability to monitor and man- upgrade, the transformation committee will find it age the loan portfolio, particularly portfolio imperative to work closely with the IT task force to aging, in addition to greater flexibility with indi- properly align and sequence activities so as not to vidual loan products and the decision-making put the transformation process and regulatory processes approval at risk. • Scalability of the system to support institutional growth: ability to support diverse new products as well as an increased volume of users necessary Software Requirements for scaling the institution as it grows through transformation When transforming to a deposit-taking financial • Flexibility to incorporate new requirements: intermediary, many MFIs need to consider pur- because transformation can open many new chasing new software. Credit-only institutions often doors, the MIS must be flexible enough to Management Information Systems | 341

enable the organization to pursue new opportu- Whether current systems will be retained after nities easily as they emerge transformation or a new MIS selected, certain issues • Report generation: greater control and ease for important to the software requirements must be adjusting and generating reports, especially those addressed, including system design, loan portfolio required to comply with regulatory requirements management, savings and deposit management, • Governmental and supervisory adherence: proper accounting, reporting, systems integration, and audit capacities and security measures as well as security. Given different regulatory environments full control of the chart of accounts to ensure from one country to the next, this is not an exhaus- institutional compliance tive list of issues relevant to all systems but rather should be used to stimulate ideas and help MFIs In addition, transformation often increases the identify potential weaknesses in their MIS. See number of accounts per customer, as additional box 11.5 for an example of one variable an MFI loans and savings products are cross-marketed. As might consider when choosing an MIS. discussed in chapter 10, Financial Management, the MFI will most likely want to analyze customer behavior and performance across all products; Box 11.5 Availability of Local Skills therefore, access to an interface that shows the client portfolio with summary information about One often overlooked factor in selecting an MIS the client’s performance in each product becomes is the availability of skills in the local market. The important. Although this information may be avail- presence of a few local standard MIS packages able through detailed analysis of each account, it is offers an institution a much deeper talent pool much easier and more valuable to analyze client on which to draw, be it IT specialists or tellers behavior collectively. Multiple products accessed by trained in a certain package. In Uganda, for example, Equinox, a banking solution sold by the same client make a strong case for systems that Neptune Software plc, has been adopted by four are integrated and customer focused, because such of the largest providers of microfinance (one systems provide the ability to associate several bank, one credit institution, and two MFIs). Over accounts to one customer and thus more efficiently time, this will create a broad pool of staff well- manage the customer relationship. The alternative versed in this system’s functionality. Because it is is an account-centric system whereby each account an open secret that MFIs often recruit from their is considered separately from all other accounts or competitors, this offers a resource from which to even completely separate systems—however, these draw, and reduces reliability on a few key staff generally make it difficult for summary behavior to members. If an institution selects an obscure MIS be extracted. that no other company in its market is using, all MFIs must clearly identify their requirements new staff will have to be trained from scratch. Of in these areas, and all other requirements, before course, the institution may look at this the oppo- site way (“if no one else uses this package, my IT they select an MIS solution. Pressure to transform staff will be less likely to be recruited by a com- should not compromise the time allocated to the petitor”). On balance, however, the benefits of process of software selection, contract negotiation, recruiting and replacing staff from a deep local and implementation. A major project such as this talent pool outweigh any benefits of “trapping” will benefit from laying down foundations to staff by giving them nontransferable skills. support the new system and ensuring that both Source: Contributed by Lloyd Stevens, DFID Financial Sector business and technical needs are addressed by the Deepening Programme, Uganda, November 2005. chosen solution. 342 | Transforming Microfinance Institutions

System Design order of thinking, hence the importance of having clear business objectives agreed to at the onset of The design of the overall information system must transformation so that a clear vision of the balance system security and privacy with access and necessary IT design can be created to support flexibility. This trade-off can be outlined by the IT those objectives in a comprehensive and holistic manager or consultant, but ultimately senior man- approach. agement and the board have the responsibility to determine the levels of risk the institution is willing to assume to provide greater customer service and Loan Portfolio Management ease of access. Furthermore, natural tension arises between cus- As discussed in chapter 10, Financial Management, tomization at the department or branch level and regulations affect the way in which a licensed MFI the need for institutionwide information standards needs to process and monitor its loans including to ensure continuity and efficiency of services to treatment of interest in arrears, tracking of restruc- customers as well as compliance reporting. Too tured loans, loan loss provisioning, and aging of much or too little flexibility between these levels loans in arrears. generally results in poor communications, and a variable quality of responses. For example, varia- Interest treatment. Although the regulator may tions in loan application requirements between not specify explicitly the way in which an MFI branches raise challenges for information consis- should account for interest, it will most likely stipu- tency. However, a loan officer may need to be able late acceptable treatment for interest revenue on to offer different terms (within reason) for a loan loans in arrears. If one is to meet these require- product to respond to customer needs and general ments, the way in which the MIS handles overdue market demands. Technology can help create the interest beyond a certain period of time, say 30 days necessary consistency and control across the organ- overdue, needs to be considered. Given that this ization but also provide significant flexibility. Set- time period may vary, a degree of flexibility to spec- ting some loan product parameters at the global or ify interest treatment at the product definition, product level, but allowing others to be defined at account, and global level is a useful feature in a soft- the individual account level by the loan officer is ware application. Without this ability it is likely that one example of how system design can meet the some programming would be required to make needs of the MFI. Another is setting the security changes to interest treatment. This latter option features of an MIS to restrict changes to the chart may be entirely appropriate given that interest treat- of accounts at the branch level. Although the IT ment is unlikely to change on a frequent basis, and manager or consultant can lay out all the data may be a one-off customization change for a soft- standards and business policies that need to be ware supplier or programmer. considered, ultimately senior management must decide which elements are institutional standards Loan loss provisioning. A well-designed system to and which are defined at the department or branch support loan loss provisioning can help improve the level. efficiency and accuracy of this critical process. An Finally, business needs must drive the techn- integrated loan portfolio and accounting system ology choices. These generally include software should reduce the effort required to calculate and capabilities first, then hardware requirements that post provisions. At the same time, however, this support the software requirements and business must occur in a transparent way to allow checks on decisions. However, there are exceptions to this accuracy. Management Information Systems | 343

Ideally, provisioning is fully automated as part of not renew a loan or ceases to hold any savings. A the end-of-month processes. However, use of a report to identify such clients or alternatively, an spreadsheet can also provide the necessary func- automated system that makes these accounts inac- tionality. The major concern with a spreadsheet tive, can help identify, and ultimately report on, system is potential errors that may arise due to man- these clients. ual inputs. Controls should be in place to ensure Dormant accounts may also be an issue. Many that provisions are calculated using correct data regulators set a definition of a dormant account, from the MIS and that calculated provisions recon- establishing a period for inactivity after which the cile with accounting entries. With an off-the-shelf account is considered dormant. Often, savings bal- application using a relational database, static (or ances in dormant accounts must be set aside, or preferably dynamic) links to a spreadsheet should be even turned over to the central bank for safekeeping possible to eliminate data entry errors. Dynamic until the client or an heir comes forward to claim links to the necessary calculation template will them, a process known as “escheatment.” ensure correct data extraction. Static links that require manual manipulation to complete process- Rescheduled loans. If the MFI has a policy of ing are prone to errors; this susceptibility, however, rescheduling loans, such loans will probably need to can be offset by using tiered spreadsheets, limiting be tracked and reported separately because of their manipulation, and locking formulas for accuracy. higher risk. The regulator may also require higher Whichever method the MFI chooses should be provisioning on these loans. A unique identifier tested with the software vendor to ensure sufficient should be associated with restructured loans so they usability. can be easily identified and separated from the rest of the portfolio. This could be achieved by intro- Aging of arrears. Provisioning also introduces ducing restructured loans as a new product type in the issue of aging brackets used for reporting the MIS so that when a loan is restructured it is arrears. Typical options for these brackets are transferred to this product type with different pro- weekly or monthly, with the ideal system allowing visioning levels. The functionality within an MIS for the MFI to input its own. Consideration must be such transfers and regeneration of payment sched- given to the length and number of aging brackets ules needs to be investigated to ensure that the that the regulators require for provisioning pur- application can adequately handle the defined poses. For example, the regulator may require requirements (separate tracking of rescheduled provisions on a monthly basis up to 180 days, loans, for example). whereupon loans are written off. An issue would arise in this case if the system only allowed a maxi- Additional client data. Transformation may place mum of up to 120 days. Applications should be greater demands on customer information require- flexible enough to allow the institution to define ments of the MIS, possibly including information the aging brackets. by client or loan such as sector of employment, gen- der, age, and so on, as well as the ability to capture Exiting clients and dormant accounts. A mechanism more detailed household financial information for monitoring and reporting clients who leave the needed for some individual loan analyses. If this MFI may be required by regulators or simply information is not already being collected, manage- desired by management. If so, the first step is to ment will need to decide the most efficient and establish the criteria that define an exiting client, effective way to collect, store, report, and analyze it. possibly using a period within which a client does New forms may need to be designed, input screens 344 | Transforming Microfinance Institutions altered, or certain fields made mandatory. Alterna- New savings products. With regulation, MFIs can tively, the MFI may need to build a separate data- introduce a variety of new savings services, usually base to capture this information, which, over time, ranging from open access savings accounts to fixed may become a key source of trend data useful for deposits. As with all new products, the MIS will be more sophisticated risk analysis. The collection of affected and careful consideration needs to be given this information will have front-office implications to how the MIS will support the provision of these that may well increase workload and slow down products and how the MIS will make available the processing time. A way must also be found to necessary information to track development and gather this information from existing clients. performance. Even if the required customer information is Good communication between the MIS team already being collected, transformation may require and the product development team will help build mapping of existing categories to those set out by an understanding of the limitations of the system the regulator. A good example of this is “sector of and how these may affect the design of new prod- employment.” The regulator may only want a high ucts. This should not mean that system limitations level categorization whereas the MFI may require should determine product design but rather, system more detailed information about the nature of their issues should be considered while planning new clients’ work. A method to map, tier, or move exist- products to allow for programming efforts if ing data categories needs to be designed and imple- required. If a savings module is currently in place, mented, ensuring that the MFI does not lose any the MIS department could provide the existing required detail. Transformation may also provide an product definition criteria available in the system to opportunity to carry out data cleaning activities on the product development team so they are aware of existing information, possibly through validation of what is immediately available as opposed to what information with clients and purging of data not features would require customization. Additionally, being used. communication will help ensure the MIS depart- ment incorporates testing and rollout of new products as part of its schedule, rather than being Savings and Deposit Management informed at the last stage of product rollout, thus Before transformation, the savings and deposit limiting the ability to perform adequate testing. module of the MIS may either not exist or be Introducing new savings products will likely underutilized because of a lack of or limited savings require new reports. Certain features of savings products offered by the MFI. Thus, the savings products (perhaps number of free transactions) may module may represent the most significant invest- result in a requirement to report on an element of ment of resources resulting from MIS transforma- customer behavior previously not collected (per- tion. Identifying the requirements for this module haps number of transactions per month). An MIS may be complicated by the fact that new savings application that includes a report generation tool products may not yet be designed or they may be in (for example, Crystal Reports) that allows end users a pilot stage. However, one advantage of using a to create and format their own reports is extremely proven off-the-shelf application is that it should beneficial for this purpose. However, the tool will already have a robust deposit management module only be useful if the required data exists in the data- with flexible parameters, so the MFI does not nec- base. If a report is needed on data that is not cur- essarily need to know the precise characteristics of rently contained in the system, both a change to the deposit products before progressing with the the database structure and to the software code will application selection. be needed, which most likely will mean supplier Management Information Systems | 345 intervention for an off-the-shelf package. Depend- Some additional issues may need to be defined ing on how frequently this report is needed, a for savings products, such as “who will act as the spreadsheet report might provide an adequate account beneficiary,” and “how will joint accounts alternative. be treated.” Whether defined at the account or cus- tomer level, this functionality should be available as Savings product criteria. Just as the MIS depart- part of the MIS. ment can provide information to the product devel- opment team, the product development depart- System distinction between compulsory and volun- ment should be able to detail the information tary savings. Many MIS applications recognize the requirements for savings products—both those use of compulsory or forced savings accounts that available immediately and those to be offered in the are linked to loan accounts. The introduction of future—and provide this information to the MIS voluntary savings, which by definition should be department (or IT task force). It may be impossible independent from loan accounts, may require that to predict specific details of future products, but it the MIS apply different conditions to these should be possible to identify the criteria that will accounts and, therefore, classify them differently. be used to define a savings product as well as the For example, forced savings accounts may contain common options for each criteria. For example, one system controls to ensure that the client is saving criterion is “interest procedure,” with the options according to schedule or retains a minimum balance of flat, tiered, minimum balance, and average bal- relative to the client’s loan amount. In contrast, vol- ance. Once these requirements have been gathered untary savings accounts will have neither of these and analyzed, the MIS department can assess the requirements but will have different conditions, level to which current, or proposed systems, meet such as a number of free withdrawals per month. them. How the application associates one savings account A review of the top dozen banking software with a loan account but considers another as inde- applications shows a finite set of parameters neces- pendent may need to be addressed if the trans- sary to handle savings product—mainly minimum formed MFI continues to require forced savings on and maximum opening balance limits, interest its loan products. To deal with this requirement, the amounts, interest calculations and accrual posting, MIS application may need to have two different and withdrawal restrictions and fees. As long as the product types so that forced savings has a different software has the ability to set these business rules at product definition interface than voluntary savings. the global, product, and account levels, and enables This implies that the system must apply different some user-defined options for each, an MFI should logic to compulsory and voluntary products, and be relatively assured that any future savings prod- may also require an additional data entry step for ucts can be accommodated. tellers. To give an indication of what these common cri- A separate classification for voluntary and teria are and to help identify any issues that should compulsory savings is particularly important in sit- be addressed in the definition process, the criteria uations in which forced savings accounts are drawn used with the MIS software Bankers Realm6 is pro- on to make loan repayments in arrears. Unless such vided as an example in table 11.2. (The criteria have transfers are authorized by the customer with doc- been modified slightly to show only the key criteria umentation, voluntary accounts should never be and should not be interpreted as a replica of the used for loan repayments. Ideally this policy should product definition interface available within this be enforced by the system so that transfers between application.) these accounts are not possible. If system control is 346 | Transforming Microfinance Institutions

Table 11.2 Savings Product Definition

Criteria Options Key questions Product type Savings, fixed deposit What different types of savings products are offered? Product ID User definable What unique identifier will be used for each product? Account prefix User definable How will an account numbering system identify the type of product? For example, all account numbers beginning with 2 may be savings, and 203 might be open-access savings. Minimum Free text field (enter numeric What is the minimum balance? balance values) Is there a penalty for falling below this balance? If so, how is it applied? Are reports available to show accounts that are below minimum balance? Interest rate Percentage Monthly or yearly? Interest frequency Daily, monthly, weekly, yearly How often will interest be paid and is this part of a system procedure (end of month, for example)? Interest calcula- Flat, tiered, minimum What procedure will be used to calculate interest? tion method balance, average balance Interest start date Immediately, first of month, Will interest be paid in the first month the account is opened? and the like Interest rounding For example, nearest How should interest calculations be rounded? thousand, round down GL account Select from available GL If integrated, which account will be used to capture interest interest payable accounts payable? Charge type and Fixed, per transaction, none Will a flat fee be payable or will it be based on account amount usage? Free transactions Free text field (enter numeric How many free transactions are allowed? Within what time values) period? Transaction costs Enter cost per transaction None Minimum or Limits on charges Is there a minimum or maximum set charge? maximum fee GL account fee Select from available GL If integrated, which account will be used to capture fees income accounts received? Dormancy criteria Various—dormancy on zero When will accounts be made dormant? balance followed by closure When will dormant accounts be closed? after certain time, dormancy on no account activity for How will dormant accounts be reactivated? specified period, below a Criteria and cost for reactivation? certain balance What will happen to balances in a dormant account? Checkbook Yes or no Is a checkbook available for this product? Tax rate Enter rate of tax Is tax applicable on interest paid? What rounding is used for these calculations? What GL account is used for tax received? Debit balance Yes or no Will this account be allowed to go in debit? allowed

Source: Modified from O’Keeffe (2003). Note: GL ϭ General ledger. Management Information Systems | 347 not possible, a manual system should be designed Fraud prevention and detection. The introduction to ensure that transfers from voluntary savings of, or increase in, savings products can pose new accounts to loan accounts have the necessary cus- opportunities for internal and external fraud and tomer authorization and paper trail. hence raises the importance of the internal control There may be no requirement for the system to capabilities of the MIS. (See chapter 12, Internal differentiate between compulsory and voluntary Control and Audits, for more discussion on fraud savings products if compulsory savings are aban- prevention.) doned with transformation. In this instance, exist- One way to reduce the opportunity for fraud is ing products need to be reclassified within the sys- through client identification. MFIs will have tem or migrated to the new system, which may addressed the issue of client identification as part of require a back-end change in the database (unless a credit operations but the move to savings and the feature exists within the MIS to change the product commensurate withdrawals may put more pressure type). Some systems require the loan account to be on identification processes, possibly exposing weak- associated with a savings account or minimum nesses in the system. An MIS that can support an account balance as a mandatory field. Obviously, electronic identification method, such as a scanned this condition will need to be removed or turned signature and photo card, a smart card, or even bio- off if forced savings are no longer part of the loan metrics, will help to minimize the risk of unautho- product. rized transactions resulting from forged identifica- tion. In choosing the identification system, the MFI Access to account information. The success of will need to consider the literacy level of clients, voluntary savings mobilization depends heavily on availability of technology and infrastructure to sup- clients’ trust in the MFI and their belief that their port the technology, the level of security required, money is safe and accessible during banking hours. and the cost. In some cases, the identification Many new savers take some time to develop this method can have multiple functionalities. For trust and require constant proof that their money is example, smart cards enable client identification, credited to their account and available for with- branchless banking, and off-line transaction capabil- drawal should they require it. This proof has MIS ities as well as passbook functionality. implications because customers may frequently Increased worldwide concern about money request account balances and statements of transac- laundering and financing of terrorism may result tions. The way in which the MIS supports this need in MFIs being held to new regulations requiring must be considered, along with the pros and cons implementation of Know Your Customer policies of available options in light of the organizational and procedures, as well as being responsible for environment. reporting suspicious transactions to the central Table 11.3 considers some possible alternatives bank. The extent to which these regulations are in for meeting client needs for information. place and enforced varies from country to coun- In addition, MFIs should consider electronic try but MFIs can realistically assume that at some customer inquiries by phone, by internet, or at stage in the future, as regulated MFIs, their MIS kiosks. Although this may be beyond the capacity of will need to support such measures. New require- the MFI in the first or second year after transfor- ments may include record-keeping obligations mation, institutions most likely must go in this and verification of identification, both of which direction if they are to be competitive, responsive, could entail changes to the MIS. Criteria for and cost effective as they grow. Including these suspicious transactions (for example, an extended requirements into the overall requirement set at this period with no transactions followed by a large stage is, therefore, important. deposit or withdrawal) need to be defined and 348 | Transforming Microfinance Institutions

Table 11.3 Client Information Sources

Option Description Pros Cons Manual Manual book that becomes No expensive equipment Time consuming passbooks the client’s property; required Costly shows all transactions Easy for customers to Loss of passbook could present and balances; updated understand by a member of the MFI security concern for client staff either after each Easy for staff to update Human errors in transcribing transaction or at the Fraudulent creation of books client’s request Possibly requires dedicated staff to update Difficult when customer has multiple accounts Computer- Manual book that is Faster updating Expensive printers updated updated using specially Accurate Availability of printers passbooks designed printers; held by client and updated after Difficult to duplicate for Expense of passbooks that must be each transaction or on fraudulent purposes compatible with printers client request Loss of passbook could present security concern for client Possibly requires dedicated staff Difficult when customer has multiple accounts Account Single statement printed Cheaper than passbooks Some customers may not interpret as statement periodically or on client Only print for customers easily as a passbook request who require Multiple statements for multiple Use same printers as used accounts for receipts Frequent requests Fast and accurate Potentially mandated by the central bank at least annually Smart cards Embedded computer chip Clients can move from one May not eliminate the need for in a plastic card that branch to another printouts stores client and account All client information held in Relatively expensive technology to information same place produce cards (although decreasing) Opens up options for remote Requires client education to build up transactions trust in the technology Very difficult to duplicate, Requires accessible device for clients to reducing likelihood of fraud read or check account balances

Source: O’Keeffe and Frederick (2004, p. 16). reports made available to identify such transac- MFIs to offer current accounts—demand accounts tions. These criteria may change over time so flex- that allow the user to transact with checks and pos- ibility needs to be incorporated into any system of sibly access an approved overdraft. If so, the MIS identification. needs to include functionality to support these products. The minimum requirements will include Current accounts and overdraft facilities. Transfor- the posting of check-based transactions, clearing of mation to a deposit-taking institution may entitle funds, checkbook administration, and processes for Management Information Systems | 349 approving and monitoring overdrafts. At the trans- an attractive alternative for providing interbranch or action level, personal checks must be validated branchless banking through, automated teller against a register that shows the check series allo- machine (ATM), point-of-sale (POS) devices or cated to each account. Checkbook administration mobile telephone banking access technologies. Fax, processes will need to update this register as well as chat, or text messaging could be less expensive ensure that all appropriate charges are applied each alternatives, but may not be viable in the long term time a new checkbook is issued. The ability to stop given the large number of potential transactions. payment of a specified check number is also required, along with the possible levying of a charge Teller services. MFIs that have not historically pro- for this service. vided teller services will need to consider how they The MIS should contain processes that automat- will provide clients with convenient access to their ically clear effects on a daily basis, updating account now increased range of services. Form and location balances with the cleared funds. A register of all pre- of customer access points are important strategic senting banks, along with the required days for business decisions with an array of implementation clearing of each, must be maintained if the system is issues, including several issues that influence the to automatically determine the value date for a MIS. First, the physical location of tellers needs to check-based transaction. While provisions for pre- be suitable to the hardware, taking into account mature clearing of effects may be necessary, the appearance as well as functionality, security, and security surrounding this, and indeed all clearing access to electricity. The supervisor also needs to processes, must be flawless. Finally, the MIS should have visual access to the tellers as they carry out facilitate the reconciliation of clearing accounts, transactions. Second, the software needs to allow either electronically if transaction data can be tellers to input transactions securely as they occur, imported from the clearing bank, or manually using obtain the necessary vouchers, and update pass- reports designed for this purpose. books (if used). Third, tellers need reports to rec- If an overdraft facility is available to current oncile their cash with the system posting at the end account holders, the system and supporting busi- of day (such as a cashier summary sheet). Other ness processes must be available to administer and functions include the general navigation of the monitor these products. The approval of overdraft interface, its drill-down capability (ability to click on limits should pass through the necessary authoriza- an item to see a greater level of detail), teller and tion steps, both on and off the system, to ensure system performance, the array of available transac- that these credit lines are well controlled. tions, secure log in, voiding capabilities, multi- transaction and summary views, and others. Careful Interbranch transactions and branchless banking. planning for the user interface with the MIS to Allowing access to a savings account from any accommodate ease of use and availability of branch will be an attractive benefit for many cus- required information from a limited number of tomers. This functionality may, however, be screens makes the teller’s job easier and ultimately restricted by the extent to which branches have contributes to higher levels of customer service. access to a centralized database of customer information as well as by communication technolo- gies that allow branch staff access to verify client Accounting details at the client’s home branch. Account access The accounting module may be the module least devices based on magnetic stripe or smart cards may affected by the transformation process although this eliminate or reduce the burden on branches and be will depend on the extent to which the accounting 350 | Transforming Microfinance Institutions function is already computerized and how consis- To identify such errors and mismatches, a system tent it is with regulatory requirements. Regulatory must provide functionality to identify when ledgers requirements and growth may still affect the chart do not reconcile, perhaps through warning mes- of accounts and other accounting functions. (See sages that appear during the end-of-day processing. chapter 10, Financial Management, for more dis- When conducting due diligence on a new informa- cussion on accounting for transformed MFIs.) tion system, this capability should be verified. Balancing ledgers, while always a crucial task for Integration with the general ledger. A key issue MFIs, becomes even more critical when reporting during transformation is the determination of how to regulatory agencies. This is due, in part, to the general ledger (GL) will be updated in a timely penalties for misreporting as well as the responsibil- and reliable manner with a sufficient level of inter- ity for overall compliance. nal control. Whether updating is completed in real time, with changes in the savings and loans modules Chart of accounts. If an MIS is not centralized and immediately reflected in the relevant accounts, or each branch has its own account installation on a periodic basis, usually as part of the end-of-day module, a standardized chart of accounts must be processing, needs to be decided. The end result implemented. For enforcement purposes, a system should be the same—a GL account balance that to administer and control the chart of accounts reconciles with individual ledger accounts. Trans- from a central point is required. This system must formation will not change this basic requirement, ensure that all branches remain synchronized when but it may result in higher transaction volumes that new accounts are added or changes are made to ultimately strain the interface between nonintegrat- existing accounts. Spreadsheets can be useful tools ed modules and the underlying processing power of to assist in this task, acting as a central record of all the MIS. Depending on how the current MIS is accounts, showing which branches use which designed, this may result in an increase in the time accounts, and providing a detailed description of required to update the accounts module, possibly their usage. Reporting regulations will also affect making it unrealistic to obtain a balance sheet the administration of the chart of accounts. Secu- and income statement by the end of each day, a rity features of an MIS that restrict changes to condition many regulators require. Therefore, the chart of accounts at the branch level may be preparation for transformation should assess the implemented—however, security needs to be care- scalability of a transfer process between modules, fully balanced with efficiency. ensuring that the system has the capability to meet A system needs to be established to ensure that current and future demands. If this capability is the MFI’s chart of accounts is aligned with central absent, an alternative should be designed and bank formats to meet regulatory requirements. This implemented, such as moving from end-of-day pro- involves ensuring that any internal change to the cessing to twice or three times a day, or to real-time chart of accounts does not adversely affect the detail posting. required on compliance reports. Thus, the system Although an integrated application may not for administration and control of the accounts must present issues regarding processes to update the also track which accounts are required by regulators accounting module, any assumption that an inte- to ensure they are not affected by any internal grated MIS will automatically ensure all ledgers are changes. balanced may be inaccurate. Depending on the system, MIS posting directly to the GL control Other accounting functions. The way an MFI account could result in the ledgers not balancing. records its fixed assets and depreciation must Management Information Systems | 351 comply with regulatory requirements. In certain Reporting cases, the regulatory body may stipulate the life Regulatory reporting requirements generally affect of each asset type or the acceptable rate of depre- all elements of the MIS. Reporting content and ciation, or both. The MIS should be able to pro- frequency may vary but generally comprise duce a fixed asset register at any time showing liquidity, capital adequacy, portfolio quality, finan- the net book value of each asset and, if necessary, cial position (balance sheet, income statement, additional information including the purchase cash flow statement), loans extended to insiders, price, supplier name and location, date of pur- and loan loss provisions. Frequency ranges from chase, and depreciation rate and term. Ideally, daily or weekly to quarterly. Late submission of the MIS will automatically apply the depreciation reports may carry financial penalties for the MFI as expense as part of the end-of-month process. would inaccurate reporting. Therefore, establish- Otherwise this can be tracked in a spreadsheet ing the necessary business processes and maximiz- and manually posted to the accounting module ing alignment of the MIS with these processes monthly. is critical. See chapter 10, Financial Management, Regulations may differ on the issue of cash- for more discussion on regulatory reporting based accounting versus an accrual system but it is requirements. important to ensure that the MFI is in compliance. The ability of an MFI to meet regulatory report- A shift of accounting treatment from cash-based to ing requirements is likely to be assessed as part of accrual (or the reverse) can pose a challenge and the application for an operating license, adding fur- should be carefully analyzed. For example, a shift ther importance to this area. Therefore, the MFI to accrual-based accounting may introduce issues must identify all the data fields and reporting for- about reversals after a certain period on a nonper- mats up front to ensure the application selected can forming loan. Before shifting accounting proce- meet the requirements or, alternatively, that the dures, the MFI must ensure the MIS is capable of vendor (as a condition of the contract) can provide either identifying such reversals or preferably the reports or the capability to develop the reports automating them. going forward. Tax implications may arise if interest income is In identifying the reporting requirements, the accounted for on a cash basis. As part of the end-of- MFI should confirm that it clearly understands year process, the MFI may be required to accrue the regulatory requirements and, of critical interest income for a certain period before calculat- importance, that guidelines have been finalized ing taxes due. This requires the ability to identify by the regulatory body before commencing MIS the interest portion of payments due for a specified changes. Once clarified, each required data ele- period, which may not be straightforward depend- ment needs to be compared with those currently ing on the way the system tracks payments (as available in the system. If the required data is not principle only or principle plus interest). currently collected, a format for collection will Value added taxes (VAT) may also be applicable need to be designed and a decision made about in some countries. If so, the system must be capable what should be manual or automated. The vol- of automatically tracking VAT due from customers umes of data and the cost of collection will assist based on interest income or other fees. In instances with this decision-making process, as will a dis- in which interest is accrued, VAT may need to be cussion of the way in which information will be accrued as well because VAT is what is payable to used. For example, reporting on clients’ eco- the authorities, rather than the actual amounts nomic activity for sector-based risk analysis will received from the customer. require a high volume of data and therefore may 352 | Transforming Microfinance Institutions justify automation. In contrast, loans extended to Reports submitted to the regulator will generally insiders will generally be low volume and can be need to be signed by the chief executive officer or tracked using a simple spreadsheet. the most senior accountant (or both), which implies Once mechanisms of data collection have been that availability of these key people will need to be identified, the way in which the information will be confirmed in advance of each submission. The processed and with what frequency must be deter- method of submission may also have implications. mined. This includes consolidation of data from If electronic submission is permitted, security meas- branches and any required calculations such as com- ures such as electronic signatures may need to be putation of capital adequacy. Clear responsibility for established. these processes needs to be established and may Submission of reports can give rise to ad hoc require cooperation from multiple departments data requests from regulators, who may wish to including IT, branch staff, and head office. Despite investigate some element of a report in more detail. these multiple responsibilities, one person should The nature and frequency of these requests cannot be responsible for overseeing the processes and for be predicted, so the MFI must have reliable access ensuring that reports are complete, accurate, and to reporting and database skills that can be submitted on time. Table 11.4 outlines the process promptly applied to these requests. necessary to design reports to meet regulatory Efficient systems to collect, collate, process, and requirements. submit reporting information will reduce the risk of

Table 11.4 Design Process for Reporting

Task Steps Information gathering Study the reporting requirements as set out in the law and its implementing regulations; review loan agreements, memoranda of understanding, and contracts with stakeholders to determine reporting requirements. Conduct staff interviews and site visits to assess what reports are currently generated, when they are generated, and how they are used. External reporting policies Draw up an external reporting compliance policy detailing a framework specifying who must produce what reports and when. Present the framework to the key staff responsible for its implementation. Internal reporting policies Draw up an internal reporting compliance policy, which should include recommended changes to internal reporting, its policies, and its procedures to clarify who must produce what reports and when. Establish a framework for action and monitoring once reports are produced and distributed. Present the policy to the key staff responsible. Reporting matrices Draw up a matrix of • mandatory external reports that the organization must produce once it is licensed; and • currently produced internal reports, who receives them, and when, and the value that they add or do not add. Meet with regulators Meet with the central bank to review the proposed reporting framework and ensure that the system, once modified as proposed, will meet all the requirements. MIS gap analysis Work with IT department to ensure that the information systems are in place to generate the mandatory reports and the reports are being produced and provided to the appropriate personnel. Identify gaps where the appropriate reports do not exist or where the necessary data are not collected and recommend solutions to fill gaps and implement. Implementation Train staff involved in implementation of the internal reporting policy and framework.

Source: Adapted from Enlaiten Ltd., from O’Keeffe and Frederick (2004). Management Information Systems | 353 missing deadlines or submitting inaccurate reports. computers (for remote data capture), smart cards All processes should be formally tested to identify (for off-line transactions and identification), bio- any issues and, where applicable, backup procedures metrics (for authentication), and interactive voice should be designed to ensure that loss of commu- response (for client access to account information) nication links, for example, does not jeopardize to name just a few. Each of these technologies has the ability of the MFI to comply. In addition, new effects on the MIS. reporting requirements may emerge over time and Four main issues need to be considered with any systems development will have to incorporate delivery channel initiative: MIS stability, level of these changes. If a development effort must be integration, information processing and security, launched each time new reports are required, or and technology standards of the targeted delivery changes to existing reports evolve, how best to channel. In addition, MFIs must consider not only carry out these changes, either in house or through the increased outreach and additional convenience requests to the software supplier, must be deter- afforded to clients but also the timing and mined. The latter option requires a responsive sup- sequencing, and the capital and effort required to plier that can rapidly turn around such requests. launch these initiatives successfully. Taking on too Ideally, with an integrated MIS, the MFI should many large-scale changes simultaneously, particu- have the capability to generate new reports through larly during the transformation process, is risky, a user-friendly interface and the necessary in-house overwhelming, and challenging for staff to man- skills. age. The IT task force is responsible for prioritizing such initiatives and allocating funding and human Operations requirements and regulatory require- resources to ensure success and business value ments. Operational and management reporting added for each initiative. requirements must be carefully balanced with those First, and perhaps most important, the stability of the regulatory body. Information key to the of the MIS should be prioritized over new initia- organization, including operations, management tives. If weaknesses are present in the existing sys- and the board, must remain available even while tem, the introduction of new services with asso- changes are implemented to effect transformation. ciated new technologies and processes will probably Identification of critical management reports and add further instability to the system, jeopardizing analysis of the data that make up these reports both the MIS and the success of the new services. will help to ensure the availability of information. The stability of the system should be assessed from Table 11.5 outlines the process for meeting report- the perspective of both management and users, and ing requirements. from a technological standpoint. Only if all stake- holders can verify that the system is meeting their information requirements and can vouch for the Expanding Outreach Services and Delivery capacity of the system and organization to absorb Channel Technology the change associated with a new initiative, should Transforming MFIs are often keen to examine and new projects be considered feasible. revise delivery channels to improve their outreach. The second consideration involves determining Numerous initiatives emerging in the microfinance exactly how a new technology will interface with sector demonstrate how technology can help MFIs the existing or revised MIS. Such an interface typi- expand outreach and improve their services. Such cally involves a mechanism to transfer data from one upfront delivery channel options include ATMs or application to another, for example, from devices point-of-sale networks (for transactions), handheld such as handheld computers or ATMs to the main 354 | Transforming Microfinance Institutions

Table 11.5 Process for Meeting Reporting Requirements

Management information Regulatory reporting and other Task requirements stakeholder information requirements Needs assessment Documentation of all management information Documentation of reports required, including and agreement needs including the required frequency of their formats and due dates production of reports Definition of terms Agreement internally on the meaning of Guidelines on completion of reports common terms Agreement of departments responsible for Agreement of departments responsible for producing particular information producing particular information Agreement of a policy on data integrity and completeness Analysis Confirm that all data required can be captured Confirm that all data required can be captured in in an appropriate and affordable manner an appropriate and efficient manner; if not, Define and agree on report layouts for determine the process to be used to obtain the programmer to implement information at a future date. Define access rights for the various reports Determine the skill level required of the staff producing reports. Determine the skill level required of the staff who produce the reports Work with a programmer to ensure defined reports are produced by the system. Implementation Capture test data for input into the system Capture test data for input into the system. process flow and Review reports produced from the test data Review reports produced from the test data. procedures Agree and make amendments needed for Agree and make amendments to report layouts. customization of system Define any system gaps and need for Test system-produced reports after customization of system. customization Test system-produced reports after customization. Write guidelines for production of the system- produced reports Review and Coordinate meetings to review and accept Coordinate meetings to review and accept evaluation system-produced reports and their accompany- system-produced reports and their accompanying ing guidelines guidelines. Periodic audits Internal Audit department to review the Have internal audit department review the integrity of reports on a periodic basis integrity of reports on a periodic basis. Reports Produce matrix of internal reports with due Produce matrix of regulatory reports with due dates and officers responsible dates and officers responsible. Calendar prompting for reports to be produced Produce matrix of external reports with due dates and submitted and officers responsible. Information on late submissions Have calendar prompting for reports to be produced and submitted. Supply information on late submissions.

Source: Adapted from Enlaiten Ltd., from O’Keeffe and Frederick (2004). system, and possibly both ways. In designing an explored. If the internal MIS application requires interface, or analyzing an MIS system that possesses development of a connector or interface, responsi- an interface, alternatives for communications, secu- bility for this development must be clearly estab- rity, and efficiency of the transfer process must be lished. It cannot be assumed that the MIS software Management Information Systems | 355 provider will be willing, or able, to build the inter- or POS devices) for the benefit of the MFI’s clients. operability between the two technologies. At the The bank cards can be labelled on the front with same time, limitations on access to source code may the MFI’s logo. These type of shared infrastructure prevent other programmers from building the arrangements are only possible if compatible tech- interface. At a minimum, MFIs should look to use nology standards are selected for the delivery applications that follow standard protocols for data channel. transfer, or off-the-shelf commercial applications should be given priority over proprietary options. Third, MIS’s ability to process and track transac- Infrastructure tions captured through new delivery channels needs to be considered. New services present manage- Transforming MFIs recognize the importance of ment with an opportunity to better understand a solid infrastructure platform designed to sup- clients through a new source of information. Thus, port both growth and change. Systems already delivery channel technology will affect not just the under strain cannot be expected to cope with input requirements of the MIS but also the pro- increasing numbers of transactions, more com- cessing and output as well as security requirements. plex data, and increasing communications Ideally, the MIS not only interfaces with e-banking requirements arising from regulatory reporting. solutions but also incorporates the information An institution needs to have confidence in both from these sources as part of the overall information the application software used as well as the hard- available to management to support its decisions. ware, communications, and other infrastructure Finally, the technology standards of the new required to run the MIS application. This confi- delivery channel should be considered. For exam- dence is characterized by system accuracy, trust by ple, many countries have existing arrangements users in that accuracy, user-friendliness of the sys- to share delivery channel infrastructure amongst tem, and ease of information retrieval to support member institutions—commonly called switching daily operations. networks. The networks allow members’ clients to transact via all devices (ATMs or POSs) on the net- Hardware work, regardless of which member owns the device. The device owner collects a small fee (called the If new software has been selected to support trans- interchange fee) for each transaction performed by formation to a deposit-taking institution, generally another institution’s client. Typically these delivery hardware requirements then need to be identified channels require clients to use a bank card (mag- and new hardware procured and installed, prefer- netic stripe or smart card) to gain access. By joining ably acting on recommendations of the software the network and adopting the same card specifica- supplier. Alternatively, if the existing software is to tions as the other switched network members an be retained, the hardware will need to be assessed MFI can instantly give its members broad access to for its capacity to support future levels of activity a delivery channel that it would not normally be (within the context of new architecture design, able to afford on its own. Even in countries where initial use, and replacement plan). Analysis of the no switching network exists, MFIs can still con- existing system should identify any hardware issues sider “white label” bank card arrangements, where- currently limiting the system and if feasible, systems by an institution with an existing investment in load testing should be carried out to observe the infrastructure agrees to, for a fee, issue cards and way in which systems cope with increasing demands process transactions on their access points (ATMs and to identify maximum capacity. 356 | Transforming Microfinance Institutions

Information Communications Technology cations, availability of support (in-house versus external), supplier reputation and general customer Transformation places new demands on the MIS’s service, and the cost of backup strategies. A short ability to centralize information from different list of vendors should be given the opportunity to operating locations. Regulatory reporting require- demonstrate their services so that they can be ments and liquidity management compel the head tested, especially where the technology or service is office to be aware of the position and performance relatively new. of the MFI’s branches with greater frequency and Communications requirements need to keep in reliability. The current frequency of physical trans- mind both current and future operations and serv- fer of data may no longer be sufficient, prompting ices to ensure the communications infrastructure is MFIs to establish a wide area network (WAN) that flexible enough to cope with both change and permits the electronic transfer of data between two growth. Given the importance of communications or more locations. Various communication alterna- and the costs of alternatives, the selection of a com- tives can support setting up a WAN. Determining munications supplier or telecommunications alter- which is most suitable for the MFI requires balanc- native should follow the same structured decision- ing factors such as cost, transmission speed, and making process as the software selection process. reliability. Other factors beyond regulatory require- Requirements must be analyzed and alternatives ments drive decisions (and justify the cost of a identified. The decision should be based on an WAN) to centralize control of data—increased data established set of criteria including strengths, weak- integrity, better risk management (increased secu- nesses, and implementation requirements, to ensure rity, decreased fraud), branchless banking, version that the connection will operate as intended. Senior control, and easier customer information access. management, with input from technical experts and WANs leverage IT resources and facilitate easier the IT task force, should be heavily involved in the analysis of data for new product development, mar- decision-making process. keting, and strategic planning. A WAN also enables better communications across a geographically dispersed staff, easier coordination scheduling, eas- Power ier information dissemination, alternative training options, better virtual project management, and When upgrading systems during transformation, generally better staff monitoring and institutional the availability and quality of power supplies must oversight. Each of these drivers must be considered be considered. Protection against power surges can when designing the new technology infrastructure. be achieved either through use of a universal power Availability of telecommunications alternatives supply (UPS) or a stabilizer attached to the main will vary considerably from one country to the next power supply. Although both protect against unsta- and are constantly changing as new technologies ble power supply, only the UPS will provide backup emerge and regulations governing their use change. power in the event of full failure. Generators or bat- Some of the typical alternatives include dial-up, tery-powered inverters could also supply backup leased line (copper or fiber optics), wireless, and power. Of all these options, only the inverter will satellite. Each MFI will need to investigate which ensure that low levels of power will be supple- alternatives are available to them and then rate mented. Each of the options has associated costs them according to reliability, speed, and cost. Addi- that need to be weighed against the possibility of tional considerations include interoperability with losing data or losing access to real-time data if there existing and planned hardware and software appli- are power outages. Management Information Systems | 357

MIS Security they may be beyond the MFI’s ability to design but should be analyzed when assessing the security fea- Security consists of measures taken to protect the tures of an MIS. Ideally, application controls should MIS, both physically and logically, from any event cover data input, processing, and output, and that may compromise the integrity of the informa- include procedures such as error handling, input tion produced by the system, or may contribute to validation, and control totals. Standard feature the unavailability of the system. This includes pro- requirements for any MIS application include track- tection against unauthorized access, system misuse, ing every user on the system with a user-defined and physical or software related failures. Protecting profile, transaction type, date and time stamps, as the technological and information assets that make well as restrictions. Profiles should be easily estab- up the MIS is an ongoing concern for those respon- lished by role (loan officer, teller, branch manager) sible for IT. Transformation, however, may high- as well as by feature (loan disbursements, new appli- light security issues from the perspective of both cations, savings account look-up). The application regulators and potential investors. should also include basic utilities and restrictions to ensure proper administration of and access to the application and the corresponding database. Only MIS Security Policy users with high-level clearance should be author- A transforming MFI should develop a comprehen- ized to access these capabilities. sive IT security policy outlining its policies and General controls consist of hardware, software, procedures. The IT security policy should identify and manual procedures that create a control envi- risks to the systems and provide an analysis of the ronment. Table 11.6 lists some common general likelihood of occurrence and impact on systems. controls used by MFIs. Risks include active threats that arise from inten- tional misuse of the system, and passive threats such as system faults or natural disasters. Policies and Human Resources Implications procedures should demonstrate the controls to mit- igate the likelihood or impact of these risks. Finally, Many of the issues discussed in this chapter require a security log should be kept to show how the secu- an MFI to have sufficient access to the appropriate rity policy has been implemented and updated over IT resources. The MFI must ensure that the cor- time to address changes to the security environ- rect mix of technical, management, business, and ment. Any new policies should be reflected in the interpersonal skills are held by those charged with document. responsibility for the MIS. Supporting hardware, software, and MIS users can be a time-consuming task requiring a mix of skills. Increasing the use of Control Environment technology throughout the MFI will have a con- An MIS can be controlled by a combination of appli- current effect on the levels of support required. cation controls and general controls, both of which Whether support is provided by an in-house IT seek to limit the likelihood or impact of breaches in department, or contracted to a third party, an effi- security. cient ratio of support personnel to users should be Application-based controls are set by and depend maintained. This ratio will be influenced by the on the features and programming of the MIS. extent of the users’ technical experience but gener- Because application controls are software-specific ally can be determined through analysis of support 358 | Transforming Microfinance Institutions

Table 11.6 Typical General Controls

Type of control Description Sample controls Physical Protects against physical hazards and Restricted access to key hardware and to unauthorized physical access to systems storage locations; protection from hazards; fire extinguishers, and power surge protection Logical Protects against unauthorized access Network and database security including to systems passwords and access controls, encryption during data transfer, and audit trail Human Protects against unintentional damage Training, organizational culture fostering resulting from user actions security Implementation Protects against exposing the system to Formal change control procedures, testing, additional risk as a result of systems documentation to support changes development Operational Protects against failure of systems and Routine systems maintenance and monitor- security measures ing, data backups, disaster recovery planning, and IT Internal Audit

Source: O’Keeffe and Frederick (2004, p. 29). calls received. A database of support calls can assist as competition for these skills from other employ- with the support function, enabling prompt resolu- ers. Competing with private sector salaries may be tion of calls through identification of common fixes beyond the means of many MFIs but some effort to and known issues. recognize the competing salary scale may help both Additionally, transformation puts pressure on attract and retain staff. In many instances, IT those in leadership roles in IT, because of demands departments suffer from high staff turnover. to take advantage of technological alternatives to Although the loss of any experienced staff can be help the MFI achieve its goals. MFIs that have detrimental to an MFI, loss of an experienced IT experienced gradual adoption of IT may need to staff member can leave the organization at serious take stock of available resources to ensure that the risk, particularly if systems are not formally docu- capacity of the MIS to support and grow with the mented. Ensuring that MIS responsibility and organization is not jeopardized by a lack of appro- knowledge is managed to avoid over-dependency priate skills. Leveraging consultants for discrete on a limited number of staff members, as well as tasks, using available local support services when ensuring systems are well documented, can help to required, and using application support services are protect against such risk. alternatives to building internal capacity. Still, pro- Providing technical training to employees of viding professional development opportunities for the MFI is a major responsibility for the MIS technical staff will be critical for keeping pace with department, particularly as the MFI goes through the rapid changes in technology and staff desire to transformation. In addition, however, senior man- keep skills up to date. agement and business unit managers should fully understand the system and ensure that its ability to manage is not compromised by a lack of tech- IT Staff Issues nical comprehension. Management training will The ability of an MFI to attract IT staff will depend help ensure that ownership of the MIS lies with on the market availability of IT professionals as well those that depend on its information, namely Management Information Systems | 359 management. Perhaps the most important goal of HR Information Systems investing in management technical training is to In light of expanding staff numbers, transformation ensure that technology becomes firmly inte- may be an opportunity to equip HR departments grated in the organization recognizing the ways with a system for personnel records, if such systems in which IT can help accomplish existing busi- do not already exist. Whether an off-the-shelf appli- ness goals and objectives as well as identify new cation or developed in house, a personnel records opportunities. system should provide the necessary functionality to Technical training needs are likely to be continu- track and manage personnel, and include compe- ally in demand and constantly evolving, and there- tency profiles, performance history, training, salary, fore should be addressed as part of the human benefits, and personal information. Additionally, resources (HR) training function. Depending on payroll functionality should be available either as the extent and frequency of training courses, train- part of the HR information system or through the ers may be outsourced or identified from existing MIS itself. IT staff. If internal staff is used, care must be taken Box 11.6 presents some of the lessons learned to ensure that those with technical understanding from MIS upgrade projects during MFI transfor- also have the necessary skills for imparting this mations in Uganda. knowledge to others. It should not be assumed that Annex 11D provides a summary checklist of MIS all IT workers make effective trainers. considerations for use by transforming MFIs.

Box 11.6 Lessons Learned in Uganda

Key lessons learned through the process of trans- Definitions of terms used within regulations formation related to MIS in Uganda include the should be clarified with the regulators to avoid following: any errors during interpretation. • Map out and plan the activities required for an • Ensure all senior management own and lead the MIS upgrade project to help ensure that the decision-making process for the MIS upgrade ini- transformation process is not held up by any tiative. The organization as a whole must buy “forgotten” requirements and that management into the vision for the MIS and not view it as an is aware of the extent of work required to trans- IT project. All costs must be sufficiently priori- form the MIS. tized and evaluated to determine the economic • Do not underestimate the time and resources value added for the investment. required to prepare IT and MIS documentation. • Clearly and thoroughly document all phases in Multiple inputs and revisions may be required if the MIS upgrade process, for both internal and documentation raises policy issues that must be external purposes. addressed at the organizational level. • Establish clear requirements for the MIS before • Do not underestimate the timing necessary for and after transformation. This should be arranging suitable housing for hardware, partic- achieved through consultation with all stake- ularly when teller services are being established. holders and consider both short- and long-term Renovations, stabilizing electrical sources, and impacts of transformation. networking involve reliance on external sup- • Ensure central bank guidelines are finalized pliers that may adversely affect the MIS trans- before starting any software modifications. formation plan; therefore, it is critical to have (Continues on the following page.) 360 | Transforming Microfinance Institutions

Box 11.6 Lessons Learned in Uganda (Continued)

contingency plans and to initiate these steps as MIS transformation process considerably. Avail- soon as possible. ability of programming capacity in house can • Consider trends in telecommunications evolu- help MFIs reduce such dependencies and is espe- tion and affordability when designing systems so cially recommended for the report development that even if not currently feasible, systems imple- function. mented will not limit the flexibility to incorporate • Formalization of systems to support IT capabili- additional connectivity as it becomes affordable. ties and services should be included as part • Ensure that access to a range of IT skills is avail- of MIS transformation. This includes hardware able either in house or through a reliable out- deployment, user support, systems security, IT sourcing arrangement. Skills should include a mix audit, and systems change control. of technical specialists, business analysts, tech- • Flexibility and scalability of the MIS software are nical trainers, and management with an overall two of the most important features to address vision for the role of technology in the MFI. transformation needs. • Dependence on software suppliers to make con- tinual customization changes can slow down the Source: O’Keeffe and Frederick (2004, p. 35). Management Information Systems | 361

Annex 11A Sample Requirements • Account receivable Document • Inventory • Cash manager This sample requirements document was con- • Payroll tributed by Samuel Richard Mutebi, FRIENDS’ Consultant, May 2006. Security management and control. The computer To transform into a regulated deposit-taking is in the accounts department and the accounting institution, MFI A needs to upgrade its MIS to software has the following security features: efficiently meet the needs of its growing client base and to comply with regulatory requirements. • Access to the system is controlled by user defin- This document contains an assessment of the exist- able password. ing management information system (MIS) and • Categories of users are assigned by specific job provides specifications for a new system to meet description, which enhances internal controls. MFI A’s information processing, monitoring, and • A password protection feature allows division of regulatory requirements. responsibility. • An audit trail shows transaction details and the user who completed the posting. Current Management Information System Database management system. MFI A’s system is MFI A currently operates with an ad hoc comput- hosted on a Microsoft SQL server database man- erized system. Loan tracking is performed manu- agement system. ally. Reports are manually compiled using MS Excel at the head office. MFI A has off-the-shelf Hardware. The system is running on a stand-alone accounting software for accounting operations, personal computer (PC) with 128 MB RAM, 2 G which is run in parallel with the manual system. All HDD, and CD drive. Backups are stored on 650 MB branches are connected to cellular telephones for CD. There is one universal power supply (UPS) and communications. a LaserJet 2100 printer.

Procedures and documentation. Easy and detailed Accounting system. The system handles all account- user and operations manuals are available for refer- ing functions by tracking financial and nonfinancial ence. However, they are not updated to incorporate transactions, handles budgeting, and generates site modifications and enhancements. scheduled and ad hoc reports as well as other doc- uments. The system is designed in modules with the general ledger as the central accounting module for MIS to Be Implemented summarizing and posting accounting transactions. MFI A will purchase an appropriate banking system Modules can be purchased separately. to handle loans, savings deposits, and other financial Modules include the following: products. Improving the system will involve migrat- ing the accounting system to a local area network • General ledger (LAN) and abandoning the manual system. • Accounts payable • Purchasing Software. The banking system to be purchased will • Order processing be installed in branches and other units responsible • Project controller for providing financial services to clients. A database 362 | Transforming Microfinance Institutions program and report writing tool will be installed at • Prepare standing orders and instructions. head office to host and analyze data from all the • Have a minimum and maximum interest-earning branches and units. It will generate consolidated balance. reports for management, regulators, and other • Use tiered interest. authorized stakeholders. • Have variable interest days in a year. The system to be procured should meet the • Have flexibility accrued in interest. specifications outlined below in addition to other • Provide early withdrawal penalty. functional features. • Allow flexibility on interest posting date. • Use photo and signature verification. Loans • Have biometric verification. • Process both individual and group loans. • Keep track of repeated loans. Customer Information • Handle up to 100,000 accounts. • Individual, individuals in a group, and group • Define loan code to identify loans with same • Nonperson entities characteristics (for example, interest rate, term) • Personal, home, and business information within a particular loan product. • Memo field to capture complementary informa- • Allow amortizations on weekly, monthly, quar- tion not handled in standard fields terly, and annual basis. • Client status (normal, delinquent) • Control minimum and maximum loan • Group information disbursement. • Modification of client information • Allow variable grace periods. • Ability to delete client information with • Allow flexible interest days in a year. authorization • Calculate fees, charges, and penalties. Collateral • Allow flexibility in defining minimum and maxi- • Allow both physical and financial assets. mum terms. • Record value of security, valuation date, and • Allow both cash and accrual treatment of income. expiry date. • Allow both fixed and floating rates and flat and • Provide description of the security. declining-balance interest calculation methods. • Allow flexibility in accruing interest with respect Input and processing to date. • Real-time transaction processing • Allow flexibility in posting interest with respect • Both single and batch data entry to date. • Front- and back-office facilities • Provide ability to fix interest rate at both product • Cash and check deposits and account level. • Accept other bills • Allow biometric verification. • Interaccount transfer • Event-triggered transactions (penalties) Savings and Term Deposits • Periodic computer-generated transactions • Handle both voluntary and compulsory savings. (interest) • Have account opening minimum amount. • Have a possibility of authorized overriding of the Inquiries above minimum amount. • Loan balance (principal, interest, and charges) • Allow joint accounts. • Overdue payments (principal, interest, and • Observe processing of fees and other charges. charges) • Have a number of transactions permitted in a • Loan statement given period. • Loan repayments Management Information Systems | 363

• Loans financial data with the necessary computer accessories and electri- • Loans nonfinancial data cal equipment will be procured to support the new • Collateral software. • Savings balance Architecture • Client information • Credit history The branches will have LANs of about five PCs depending on the size of business and volume of Reports work. The banking system will be installed on those • Listing of loans LANs in a decentralized environment. The integra- • Collection report tion between the new banking system and the • Delinquency report accounting system residing on the head office LAN • Portfolio at risk report will be through a flat file. Both systems will be • Performance report by credit officer uploaded to the database at head office periodically. • Client’s status report Communication • Portfolio at risk by aging analysis and business The intention is to use wires access point at head activity office. Cellular data units will be used periodically • Loans profile by gender to transfer data from branches to the head office via • Ad hoc report facility an Internet service provider (ISP). Transfer of data Security management and control and reports from branches to head office will be • Access to the system controlled by definable through e-mail, file transfer protocol, and in excep- password tional cases, diskettes and hard copies. • User groups that access only those menus rele- Electrical Installation vant to their functions and responsibilities The electrical system will be reinstalled to match • Dual control on key transactions computer network requirements. Appropriate uni- • Change of password at any time versal power supply (UPS) will be used to ensure • Detailed audit trail clean power supply. Generators will be installed in • Built-in backup procedures branches and head office to avoid disruption in operations from power failure. Infrastructure and hardware Budget Database Database should be a relational open database man- The estimated total budget is approximately agement system. Servers and client PCs together U.S.$600,000. 364 | Transforming Microfinance Institutions

Annex 11B Sample Terms of institution’s current and future technology envi- Reference: MIS Assessment and ronment as a licensed institution, as well as the Software Selection budgetary implications for the implementation of the recommendations. Background • Prioritize initial requirements and features: Background on the organization including its mis- Using a workshop format, work with staff repre- sion, target market, client outreach, portfolio size, sentatives to categorize the list of initial require- and so forth. ments and define a list of essential, useful, and optional features for an ideal information system. Objectives Deliverables. A Needs Analysis report outlining MFI A understands that its current management institutional needs is the main deliverable, and it information systems (MIS) are inadequate to meet should include the following: regulatory requirements and to support operations as a deposit-taking financial intermediary. It believes • Summary of current processes with descriptions that improving its MIS is key to receiving its license • Summary of reports used or required to operate as a deposit-taking intermediary. • Proposed improvements and future needs, including meeting regulatory reporting requirements Phase I: Needs Analysis • System requirements and technical environment The objective of this assessment is to review MFI • Draft budget including hardware, software, im- A’s institutional needs for an information system plementation costs, and recurring annual costs and use information elicited from the institution to prioritize its information technology (IT) Phase II: Software Evaluation requirements. Members of staff from the IT and operations departments will be available to work as The objective of this evaluation is to assess the qual- members of the Needs Analysis team and assist in ity and suitability of the current software application conducting an inventory of the institution’s current for MFI A’s operations and reporting requirements. information systems. Tasks Tasks • Review application’s functionality: Thoroughly • Assess information flows: using a mix of inter- investigate the significant features of the software views, observation, and review of documenta- and investigate any deficiencies in its operations. tion, assess the information flows within the Drawing on knowledge of the functionality avail- institution and the workflows that result in the able in commercial microfinance packages tar- capture and use of information. geted for institutions similar to MFI A, develop a • Compare institutional documents with observed comparative matrix of functionality. This matrix practice: Determine and document any gaps should indicate commonly available features that between actual observed processes and the insti- are either missing or poorly implemented in the tutional policies and procedures manual cur- current software, and highlight any functionality rently in place. that is well-designed and implemented. • Investigate technical and budgetary constraints: • Assess application design: Assess the applica- Work closely with MFI A’s IT and finance tion design and determine whether the soft- managers to gain a deep understanding of the ware design, the technological platform, and Management Information Systems | 365

development tools conform to current and Tasks emerging standards. • Ensure needs analysis is complete: Assist MFI A in • Conduct user satisfaction interviews: Conduct a evaluating and thoroughly understanding pres- series of interviews with current users to deter- ent and future needs ensuring that a needs analy- mine their levels of satisfaction with the applica- sis report with the appropriate level of detail tion, in particular the user interface and reports exists. produced. • Construct a short list of possible vendors: Using • Review the technical support process: Investigate the list of available vendors from the CGAP Web existing procedures for the resolution of software site or other sources, identify three vendors who bugs, the procedures for incorporating new are able to meet MFI A’s requirements. Create a functionality, and the skills of the teams respon- detailed questionnaire and contact selected ven- sible for both tasks. dors to obtain information about the capabilities • Review documentation: Obtain copies of all doc- of their products. umentation available for different categories of • Review vendor information: Review informa- users (such as user manuals, system administra- tion received from vendors and assess the fit tion manuals, and online help) and assess their of the software functionality against MFI A’s quality and suitability. institutional requirements, using a framework • Assess future direction: Evaluate various options structure such as that available on CGAP’s Web for the future direction of the software, including site. continued internal development and support of • Recommend one supplier: Conduct further due the current application, or shift to an off-the-shelf diligence to assist MFI A in narrowing the choice package. down to one vendor; thoroughly review the cost elements of the implementation proposal, high- Deliverables. A Software Evaluation report will light any areas of hidden costs, and determine a be the main deliverable, and should include the realistic budget for the implementation. Ensure following: the services offered under the implementation are comprehensive and appropriate. This may • A list of the main features of the software appli- require further in-depth research on the prod- cation, indicating which work well and which are ucts and vendors, reviewing a demonstration inadequate for the institution’s needs as a regu- version, and contacting current clients of each lated MFI product. • A list of key features that are missing • A summary of user interviews, indicating overall level of satisfaction Deliverables. There are three deliverables required • An assessment of the quality of the software for phase III: design and technical support process • Recommendation for future direction for the • Request for Information: a detailed question- application naire for short-listed vendors to complete • Software comparison matrix document with summary of product functionality presented in a Phase III: Software Selection format that allows for easy comparison The objective of phase III is to enable MFI A to • A recommendation for one selected vendor’s evaluate and select software that will best suit its proposal, listing proposed services to be pro- needs and requirements. vided, with the associated costs 366 | Transforming Microfinance Institutions

Optional deliverable: If time permits, assist MFI A in • At least five years of experience as an information preparing a proposal for donor or investor funding technology manager for a commercial bank or to cover the costs of implementation of consultant microfinance institution recommendations, further consulting services, or • International consulting experience in manage- procurement of software and hardware. ment information systems

Qualifications Level of Effort • Degree in information technology or related It is estimated this assignment will take up to field 50 days to complete. Management Information Systems | 367

Annex 11C Sample Terms of manager the necessary data transfer risk informa- Reference: Advisory Services on tion so the latter is able to see inconsistencies or Implementation of MIS Upgrade gaps in the data, as well as oversee the correction of the data so that a complete, “clean” dataset is Background available for migration. Background on the organization including its mis- • Assess readiness of test sites (hardware, commu- sion, target market, client outreach, portfolio size, nications, electricity, and the like). and so forth. • Review the vendor’s training plan to ensure that staff receive the appropriate training. Objectives • Ensure that the MIS department has the full capacity to oversee the migration of data to the To achieve and maintain a license as a deposit- new system so that the test site becomes fully taking financial intermediary, MFI A must demon- operational. The old systems should continue to strate that it prepares and maintains adequate books operate in parallel to provide a foundation for of accounts, records, computer systems, and other evaluating the output of the new system and for nonfinancial records that show a true state of affairs, fall-back purposes. and that comply with international accounting stan- • Provide the MIS department the technical capac- dards. The adequacy of this MIS will need to be ity to test user acceptance at the pilot site(s). approved by MFI A’s External Auditor, and veri- • Assess vendor’s user manual for completeness fied by the regulator through on-site and off-site and understandability. inspections. • Provide the MIS department information on MFI A has determined it needs to upgrade its MIS proper rollout of the system to all branches. to meet the requirements as a regulated deposit- taking institution. The objective of this consultancy is The second part, to be done four months after to assist and advise MFI A in the upgrade process. the commencement of system installation, is esti- mated to take 10 days and will consist of the fol- Tasks lowing tasks: The consultant will work with the in-house MIS department headed by the MIS manager. The tasks • Compare the output from the new system to outlined below will be implemented in two parts. that of the old system. Evaluate the new system. The first part is estimated to take 20 days and will If acceptable, recommend to MFI A that it cease consist of the following tasks: processing on the old system. • Conduct system audit to determine full compli- • Develop a transition plan from the current work- ance of the new MIS with law and regulations. If ing environment to the new environment with there are gaps, work with the vendor and MFI due consideration for MFI A’s resources, tech- A’s MIS department to resolve the gaps. Where nology, and caliber of staff. appropriate, request modifications of the system. • Work with the vendor to develop an implemen- tation plan for installing, testing, and rolling out Deliverables the new software systemwide. • According to the new system’s requirements, • Transition plan ensure that the data in the old systems are able to • Implementation plan for installing, testing, and transfer to the new system. Provide MFI A’s MIS rolling out the new software systemwide 368 | Transforming Microfinance Institutions

• Technical guideline for the MIS department to • Comparison of output of new against old system oversee data migration and data transfer risk • System audit to determine full compliance of information new system to law and regulations • Preparation of the test sites • Appraisal of vendor’s training plan on system Qualifications use • Degree in information technology or related field • Technical guideline to ensure that the MIS man- • At least five years of experience as an information ager has full capacity to test user acceptance at technology manager for a commercial bank or the pilot site(s); suggest additional training as microfinance institution necessary or, where appropriate, request modifi- • International consulting experience in manage- cations of the system ment information systems • Assessment of user’s manual • Rollout plan for the entire branch network Level of Effort • Facilitate the process of addressing user com- ments and requests for modification in a timely It is expected that approximately 30 days will be manner required to complete this assignment. Management Information Systems | 369

Annex 11D Management • Have users of the MIS received sufficient train- Information Systems Checklist ing and are they fully aware of how the system should be used or have a clear path for becoming General properly versed? • Have the central bank licensing requirements • Has an IT governance structure been established been confirmed as they relate to the MIS? with clear means for vetting technology choices? • Have the central bank licensing requirements • Have communication procedures been estab- been fulfilled as they relate to the MIS? lished between the IT department and manage- • Does the MIS comply with the accounting treat- ment to facilitate a regular exchange of informa- ment specified within the regulations? tion to ultimately ensure that IT and business • Can the MIS produce all regulatory reports in a strategy are well aligned? time frame that is acceptable to management? • Have any e-banking or delivery channel initia- • Are there are any issues with the accuracy of tives either in place or being considered been information contained within any of the regula- properly sequenced so as not to adversely affect tory reports produced by the MIS? the availability and reliability of the MIS during • Have backup processes been identified and test- the transformation period? ed to ensure that loss or failure of any part of the MIS does not jeopardize the ability of the MFI to meet reporting requirements? System Design • Have disaster recovery procedures been imple- • What MIS strategy will strike a balance between mented and tested to ensure that loss or failure security and customer service? of the MIS would have an acceptable impact on • How can technology further the strategy via operations? processes and policies? • Are the necessary operational reports, as identi- • What data should be centralized and fied by management, available and reliable? standardized? • Have all new savings products been fully tested • What features and capabilities should be central- in the MIS, including reporting requirements, ized and standardized institutionwide? and are any MIS-related issues preventing their • What features and data should be defined at the availability? department, branch, and account levels? • Is the capacity of the IT department sufficient to support and maintain the MIS in a controlled manner? Handling of Interest in the Loan Portfolio • Has MIS security been deemed sufficient, with Portion of the MIS appropriately designed controls, as verified by Internal Audit and management? • How does the regulator require overdue interest • Have procedures been established and tested for to be accounted for? How does this compare system change control? Is there confidence that with the MFI’s existing treatment? Does the system updates and changes will not jeopardize system have the functionality to treat interest the availability of the MIS? income in this way? • Has the MIS taken into consideration predicted • If overdue interest is placed in an “interest in sus- rates of growth and does it have the scalability pense” account, how will the system process and flexibility to support the MFI for at least the recovered payments? Is it possible to age interest next five to seven years? in this suspense account? 370 | Transforming Microfinance Institutions

• If the regulator changes its requirements for the • What are the regulations on dormant, unclaimed, treatment of interest on any loans, how flexible is and abandoned accounts? How are these defined, the system for handling variations to the current and how must they be tracked? At what point, if treatment? Can the user make required system any, must balances in these accounts be turned changes or is programming by the vendor over to the central bank? required? • Are there tax regulations that require a different Restructured Loans treatment of interest other than that stated by regulator? If yes, how will these tax regulations • Are loans restructured? If yes, how does the sys- be dealt with? tem deal with restructured loans? Are they tracked and aged separately from normal loans? • How can the application be used to ensure Loan-Loss Provisioning enforcement of restructuring policies and proper • What is the regulator’s policy on provisioning? tracking for aging and provisioning? How does it define terms used (risk amount, for • Is the system capable of provisioning on restruc- example)? What aging categories are required? tured loans? • How do regulatory requirements differ from current provisioning policies? Additional Client Data • Can the current system be configured to auto- mate the provisioning process? If yes, how can • What customer information does the regulator the accuracy of the provisions be checked? If no, require? what manual system will be developed to sup- • Does the MIS have the ability to store the data? port the provisioning process? • If it is not currently collected, what processes will • Are additional reports required to assemble the be used to collect this information from both necessary information for loan provisioning? If new and existing clients? Will clients need to be provisioning will require manual input to contacted individually to collect this information? another system how will this be reconciled with • If it is collected, how accurate is the existing data the loan portfolio system and the general ledger? and does it fit in the required categories? • What additional customer information might the MFI need to collect to ensure sufficient market Aging of Arrears intelligence for product development and risk • What age brackets does the regulator require and management in the new transformed operating how do these compare with those in the current environment? or future system? • What priority has been assigned to collecting this data if there are resource limits?

Exiting Clients and Dormant Accounts New Savings Products • Do regulations require reporting on exiting clients? Is there a system in place to monitor • Are procedures in place to involve the MIS these clients? If yes, is it adequate to meet regu- department in the development of new products? latory needs? If not, what are the requirements • Can new products be introduced without pro- and how could they be reported by the system? gramming efforts? Management Information Systems | 371

• How extensive is the product definition Customer Access to Account Information interface? • What information do customers want? When? • Are the criteria and options identified as current With what frequency? and future requirements available within the • What is possible for the MFI to produce, taking system? If not, which are missing and how criti- into account available resources, client satisfac- cal are these? tion, and security? • Have all aspects of the product been fully tested • What method will be used for customers to on the system—interest calculations and fees, for track their account transactions? What implica- example? tions does this method have on cashiers and • Are the necessary reports available to track front-office IT, processes, and policies? Are all progress and operations of these products? If the necessary resources for this method readily not, can reports be designed in house or will available—for example, printers, paper, cards? they require programming effort? • If an in-house report generation tool is available, is the necessary data held in the database? Fraud Prevention and Detection • What mechanism will be used for client identifi- cation at the time of withdrawals and how does Savings Product Criteria the system support this? • What criteria are required to define savings prod- • What is the state of Know Your Customer regu- ucts in the MIS? Are these criteria currently avail- lations in the country of operation? able in the MIS? • What are the implications of these requirements • Are all required options available for each criteria? on the MIS? • If additional criteria exist in the system that have yet to be defined in the policy for the Current Accounts and Overdraft Facilities product, how will these criteria be established? (How should dormant accounts be treated, for • Will checking accounts be offered? example?) • How will checks be administered? • How will the MIS handle check-based transac- tions, for example, capturing check details on the Compulsory and Voluntary Savings system at the time they are received? • Do voluntary savings accounts and compulsory • What are the central bank regulations regarding savings accounts require different defining crite- current accounts? How will these regulations, ria within the MIS (that is, different product def- and the market in general, influence product inition interfaces)? If yes, how will the MIS design and processes? application support the different criteria of each • Have all processes to support these products product? been carefully designed and tested (checkbook • What controls are available to prevent unautho- administration, check returns, stop payments, rized transfers from voluntary savings accounts movements to and from clearinghouse, clearing, to service loans? reconciliation with clearinghouse, reporting, and • Will forced savings accounts be retained after the like)? How will the system support charges transformation? If not, what will happen to the associated with these accounts (cost of check- existing accounts? books, counter checks sold, stamp duty, and 372 | Transforming Microfinance Institutions

charges associated with stopping payments on • Does the size of the network warrant a dual lost or spoiled checks)? processor? • Are overdrafts allowed on these accounts? What • Will a redundant array of independent (or inex- will be the process for approving new overdrafts? pensive) disks (RAID) be used to protect data How will the quality of overdrafts be monitored against hard disk failure? (frequency of credits, proximity of balance to • What will be the limiting factor in the speed of limit, or other)? the system—the network or the hardware? (If network is slow, there is no point in investing in a top-of-the-line server, for example.) Interbranch Banking • Are interbranch transactions required? Information Communications Technology • What is the current customer and market demand for easy, convenient access to savings • How frequently will communications be accounts? required—periodically or continuous (real-time • What systems, manual or electronic, are in place, connection versus batch uploads)? or could be installed, to handle these transactions? • What will be the typical size of the data being • Are there opportunities to develop branchless transferred? banking? • How many locations need to be connected? • What information communications technology infrastructure is available? Teller Services • What level of reliability is required? How will the • Are teller services currently available? If yes, will business be affected if the communications link they need to be changed to accommodate becomes unavailable for different lengths of time? increased transaction volume arising from addi- • What information needs to be sent—entire data- tional products and growth? If not available, base or just partial records? How might these how will they be accommodated? requirements change over time? • Is the physical location suitable for the hardware • What specifications of the new system, other required? than data transfer, rely on or could leverage con- • Have cashier procedures and supervision tasks, nectivity? What are the specific requirements? and the way in which the system will support What is the priority ranking of these additional these, been defined? connectivity requirements?

Hardware Power Supply • What are the software supplier’s recommended • What is the quality, strength, and reliability of specifications for client machines? the power supply at each location? • What server is required? • What are alternative sources of power? • What is the projected size of the MIS database in • What additional power hardware is required to one, two, and three years? What size hard disk ensure a stable and reliable source of power? and what processing capacity are required to • What MIS hardware options have the lowest support this database size? power requirements? Management Information Systems | 373

• What power hardware options are the most References and Other Resources durable for the price? • Which power hardware options have the longest CGAP (Consultative Group to Assist the Poor). 2003. Information Systems for Microfinance Course (online). life or lowest replacement? Available at http://www.cgap.org/projects/smm .html. ———. n.d. CGAP Technology Resource Center. Avail- Notes able at http://64.78.5.216/dev/cgap/iss/product_ overview.cfm. This chapter is based on a paper written by Geraldine ———. n.d. IT Innovation Series: Six Promising New O’Keeffe and Laura Frederick titled “Transforming Technologies. Available at http://www.microfinance- MFIs: Management Information Systems.” The writing gateway.org/content/article/detail/18065. of that paper was supported by the USAID-funded Sup- port for Private Enterprise Expansion and Development Champagne, Pam, Lynn Pikholz, Ramesh S. Arunachalam, (SPEED) Project in Uganda, and Chemonics Interna- Caitlin Baron, Henry Sempangi, David Cracknell, and tional, the implementing agency for the SPEED Project. Graham Wright. 2004. “A Toolkit for Process Thank you to Geraldine O’Keeffe for her review and Mapping for MFIs.” Shorebank Advisory Services, valuable additions to the chapter. Chicago, and MicroSave Africa, Nairobi, Kenya. Heller, Robert. 1998. Managing Change. Essential Man- 1. Although not discussed directly in this chapter, there agers series. New York: Dorling Kindersley Publishing. is a growing trend to try to “outsource” and share as Keen, Peter G. W. 1997. The Process Edge: Creating Value much as possible certain services, particularly MIS. Where it Counts. Boston: Harvard Business School Buying MIS services and processing, thus avoiding the Press. need for substantial investments and constant Mainhart, A. 1999. “Management Information Systems upgrades, or “sharing” MIS and back-office tasks for Microfinance: An Evaluation Framework.” among several MFIs, is now being done by some Microenterprise Best Practice Project, Development transformed MFIs. Alternatives/USAID. Bethesda, MD. Available at 2. CGAP IS website: http://www.microfinancegateway http://www.microfinancegateway.org/content/ .org/resource_centers/technology. article/detail/1928. 3. See CGAP IS Fund http://www.isfund.org/. O’Keeffe, Geraldine. 2003. Bankers Realm User Manual. 4. See CGAP IS Site http://www.microfinancegateway. Internal document prepared for Uganda Microfinance org/resource_centers/technology/iss_software/ for Union, Kampala, Uganda. tips on negotiating a software license. O’Keeffe, Geraldine, and Laura Frederick. 2004. “Trans- 5. The CGAP Technology Resource Center maintains forming MFIs: Management Information Systems.” information on over 60 MIS options for microfinance USAID/SPEED Project, Kampala, Uganda. institutions. See http://www.microfinancegateway. Virtual e-banking conference summaries for information org/resource_centers/technology/iss_software/. on challenges of delivery channel technology. Available 6. Bankers Realm is a banking software product devel- at http://www.microfin.com/ebanking.htm. oped and marketed by Craft Silicon and installed in Waterfield, C., and N. Ramsing. 1998. Management various MFIs and smaller banks throughout East Information Systems for Microfinance Institutions: A Africa and other locations (http://www.craftsilicon. Handbook. Washington, DC: CGAP. Available at com). http://www.cgap.org/docs/TechnicalTool_01.pdf.

Chapter 12 Internal Control and Audits

xpanding funding sources to include client with applicable laws and regulations (COSO savings; adding cash handling through on-site http://www.coso.org/key.htm). Etellers; and committing to consistently report timely and accurate financial, portfolio, and out- Internal controls form an integral part of the reach information to regulators and other stake- overall risk-management framework in a financial holders are just a few of the changes inherent in intermediary. Although various risks MFIs face most microfinance institution (MFI) transforma- have already been discussed in this book—primarily tions. Each of these changes significantly effects in chapter 2, Regulation and Supervision: The the level and nature of risks faced by the MFI, Policy Framework, and chapter 10, Financial requiring commensurate changes in its internal Management—this chapter specifically addresses control system. risk management through internal control systems. Risk management should be proactive and antic- To assist transforming MFIs in implementing the ipate risks before they are experienced. Internal appropriate level of internal controls, this chapter controls manage risks before they happen (preven- begins by presenting the critical components of an tive control) and measure to what extent the risks effective internal control system. It then focuses on have occurred (detective control). Internal audits one of the primary risks of weak internal controls— assess the adequacy of internal controls and how fraud. The chapter then highlights the particular well risks are being managed. preventive controls (designed to avoid an unin- tended event or result) that MFIs can put in place Internal control is a process, effected by an to maintain reasonable levels of risk, as well as the entity’s board of directors, management and detective controls (designed to discover an unin- other personnel, designed to provide reason- tended event or result) that provide a warning sys- able assurance regarding the achievement of tem for existing problems requiring closer investi- objectives in the following categories: effec- gation. The chapter concludes with a discussion of tiveness and efficiency of operations; reliabi- the role of the supervisory agency in evaluating lity of financial reporting; and compliance these internal controls.

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Components of Effective most of which can be directly correlated with the Internal Controls lack of one of the above effective internal control elements, and all of which are relevant for deposit- The internal control system adopted by an MFI taking MFIs: needs to ensure, as far as is practical, the orderly and efficient conduct of business. Internal controls are • Lack of adequate management oversight and most effective when they are directly incorporated accountability, and failure to develop a strong in the processes that support operations and enable control culture within the bank a quick response to changing conditions. For a sys- • Inadequate recognition and assessment of the tem of internal controls to be effective, the follow- risk of certain banking activities, whether on- or ing elements must be present: off-balance sheet • The absence or failure of key control structures • Honest and capable employees and activities, such as segregation of duties, ap- • Clear delegation and separation of duties provals, verifications, reconciliations, and reviews • Proper procedures for processing transactions of operating performance • Suitable documents and accounting records • Inadequate communication of information • Adequate physical control over assets and between levels of management within the bank, records especially in the upward communication of • Independent verification of performance problems • Inadequate or ineffective audit programs and These key elements work together to achieve a monitoring activities foundation for sound internal control through directed leadership, shared values, and a culture that A useful starting exercise for the board of direc- emphasizes accountability for control. Most non- tors and senior management in preparing for insti- governmental organizations (NGOs) operating as tutional transformation is to assess the adequacy of credit-only institutions have some of these elements the current internal control system by looking at in place—in fact, it would be difficult to operate the common areas of internal control breakdowns successfully and sustainably without some degree highlighted above. of controls. However, with the addition of savings services and the requisite handling of cash (which Management Oversight and the some credit-only NGOs avoid at the field level), as Control Environment well as the requirement to comply with regulations, these elements become imperative to the success of The control environment refers to the overall atti- the transformed intermediary. tude, awareness, and actions of the board of direc- Because of their importance in risk mitigation, tors and managers regarding the internal control specific internal control requirements are typically system and its importance. The control environ- included by regulatory authorities in the licensing ment is the foundation for all other components of and ongoing operational requirements of the trans- internal control, providing discipline and structure. formed MFI (Campion 2000). The Basle Commit- The board, along with senior management, tee on Banking Supervision1 in its paper “Frame- sets the tone of the organization and establishes a work for Internal Control Systems in Banking culture within the organization that emphasizes Organisations” (1998) identifies five main cate- and demonstrates to all levels of personnel the gories of common internal control breakdowns, importance of internal controls. As discussed in Internal Control and Audits | 377 chapter 7, Ownership and Governance, transfor- written statements of compliance from key mation most often results in new owners, which employees? generally implies increased governance responsibili- • Are performance and incentive compensation ties and the need for requisite skills. Commensurate targets reasonable and realistic, or do they create with changes in the governance structure is the need undue pressure to achieve short-term results? to examine the overall risk-management structure • Is it clear that fraudulent financial reporting at of the transformed, or transforming, institution. any level and in any form will not be tolerated? Under many jurisdictions, the board is required— • Are ethics woven into criteria that are used to eval- often through a board audit committee—to uate individual and business unit performance? review any and all communications from the audi- • Does management react appropriately when tors and act on them. Each director of the board receiving bad news from subordinates and busi- may be held personally responsible and failure to ness units? comply may in some cases be punishable by law. • Is a process in place to resolve close ethical calls? Senior management is responsible for imple- • Are business risks identified and candidly dis- menting internal control strategies and policies cussed with the board of directors? approved by the board and for developing process- es to manage and mitigate risks. Roles and respon- Risk Recognition and Assessment sibilities of the board, management, and staff should be clearly delineated and adherence should Every MFI faces a variety of risks from external be enforced. Senior and line management should and internal sources that must be assessed. (See demonstrate that they accept control responsibility box 12.1.) Because economic, industry, regulatory, and not just delegate that responsibility to financial and operating conditions will continue to change, and audit staff. mechanisms are needed to identify and deal with Improving internal controls requires constant the special risks associated with change. follow-up by management. Transforming MFIs Risk areas that become more prominent as MFIs should implement tools and procedures that help transform into regulated deposit-taking institutions determine causes for noncompliance, redesigning are liquidity risk or the prospect of income or equi- poorly defined or poorly communicated proce- ty losses stemming from inadequate access to cash; dures, and taking disciplinary action against those interest rate risk, that is, the prospect of volatility in who do not follow procedures or commit fraud. net income and the economic value of equity in Disciplinary action in response to fraud should be response to interest rate changes; legal and compli- consistent and serious, with the message of zero tol- ance risk, including compliance with regulations, erance clearly communicated throughout the MFI. reporting, and capital adequacy requirements; and The following questions provide a guideline for operational risk, or the vulnerabilities an MFI faces an MFI to evaluate its quality of management over- in its daily operations, including portfolio quality, sight and its control environment (COSO 1994): fraud, and theft. Each of these risks increases with the addition of new products and savings interme- • Do board members and senior management set diation as well as new information systems. a day-in, day-out example of high integrity and Creating a risk-management framework and cul- ethical behavior? ture within a transforming MFI requires the devel- • Is there a written code of conduct for employees, opment of a comprehensive system of management and is it reinforced by training, top-down controls, accounting and internal controls, security communications, and requirements for periodic procedures, and other risk controls. 378 | Transforming Microfinance Institutions

Box 12.1 Categories of Risks

Bank examiners in the U.S. Federal Reserve System quate information systems, operational problems, focus on the following risks: unforeseen external events, or breaches of con- tracts (including fraud) will result in unexpected • Credit risk—The risk of financial loss resulting losses. Risks associated with human resources, from a borrower’s late or nonpayment of a loan governance, and information technology are obligation or that a guarantor will fail to meet included in this category. the obligation. Credit risk applies to lending and • Legal and compliance risk—Losses arising from investing activities. failure to follow relevant legal and regulatory • Liquidity risk—The risk of loss arising from the requirements. possibility that the MFI may not have sufficient • Reputation risk—The risk to earnings or capital funds to meet its obligations or be unable to arising from negative public opinion, which may access adequate funding. affect the institution’s ability to sell products and • Market risk—The risk that an institution’s finan- services or to access other funding. cial condition will be adversely affected by • Strategic risk—The risk to earnings or capital aris- changes in market prices or rates (including ing from adverse business decisions or improper interest rates, foreign exchange rates, or equity implementation of those decisions. This risk is a prices). function of the compatibility of the organization’s • Operational risk—In the simplest definition, this strategic goals, the business strategies developed is risk of loss that arises directly from service to achieve those goals, the resources deployed or product delivery, resulting from human or against these goals, and the quality of manage- system error. It is a risk that arises on a daily basis ment capacities and capabilities. as transactions are processed. Operational risk

transcends all divisions and products of a financial Source: Comptroller of the Currency, United States Department of the institution. This includes the potential that inade- Treasury, cited in Pikholz and others 2005.

Control Activities control system requires comprehensive and accu- Control activities are policies and procedures (in rate internal financial, operational, and compliance addition to the control environment) established by data as well as external market information about management to achieve specific objectives. Control events and conditions relevant to decision making activities occur at all levels in the MFI and form an (Basle Committee on Banking Supervision 1998). integral part of daily activities. They help ensure Management information systems (MIS) must be that policies and procedures address risks. Periodi- secure and supported by adequate contingency cally the controls must be tested and evaluated for arrangements. effectiveness, and revised as necessary. Table 12.1 Virtually all employees produce information shows the range of control activities. used in the internal control system or take actions needed to effect control. Everyone in the organiza- tion is responsible for communicating upward Information, Communication, and Monitoring problems in operations, noncompliance with the Pertinent information must be documented and code of conduct, or other policy violations or illegal communicated in an effective and timely manner actions. In addition, management must demon- that enables staff, management, and the board to strate open communication within all levels of the carry out their responsibilities. An effective internal organization and set up effective mechanisms for Internal Control and Audits | 379

Table 12.1 Control Activities

Process steps Role Responsibilities 1. Identify and prioritize Senior management Identify and prioritize risks. key risk exposures. Board Review and approve. 2. Develop strategies to Senior management Develop key risk measurement indicators. measure risks. Set acceptable range for risk. Board Approve indicators and range. Monitor results. 3. Design polices to Senior management Design operational policies, systems, and guidelines to mitigate risks. reduce risk. Provide clear instructions for procedures to implement policies. Board Approve operational policies. 4. Implement controls and Senior management Assign responsibility for implementation. assign responsibility. Branch management Implement control procedures. Monitor compliance. Operating staff Provide input on appropriateness of policies and procedures. Offer suggestions for policies needed. Comply with established policies. 5. Test effectiveness and Board and management Review results of operations. evaluate results. Internal audit staff Monitor compliance with policies. 6. Revise policies and Repeat the steps above for new procedures as necessary. policies and procedures.

Source: Lehman 2003.

monitoring to see that its directives are understood • Are appropriate controls built in as new systems and carried out, and if not, determine why not. are designed and brought on stream? Internal control systems need ongoing monitor- • Is the MIS secure? ing including periodic evaluations that assess the • Are communication lines in the MFI open? quality of the system’s performance over time and • Does management have effective mechanisms to report deficiencies. Monitoring of key risks should monitor the quality of the control systems on a be built into the daily activities of the MFI. Further- daily basis? more, an effective and comprehensive internal audit • Is an effective internal audit function in place? of the internal control system should occur period- ically. Most transforming MFIs will find it useful to The following questions provide a guideline for hire an expert to assess their existing internal the transforming MFI to evaluate its communica- controls relative to what is needed as a regulated tion and monitoring controls: deposit-taking institution and then determine how to build effective internal controls into all • Are policies and procedures clearly documented systems. See annex 12A for sample terms of and communicated to all necessary staff members? reference. 380 | Transforming Microfinance Institutions

Risk of Poor Controls: Overview of Fraud in MFIs Box 12.2 Compartamos Savings Mobilization Project Fraud is a deception deliberately practiced to secure Gonzalo Ramírez Reyes, Manager of the Compar- unfair or unlawful gain. The most common types of tamos Mobilization Project states, “Right now, fraud in MFIs are falsified or altered documents, Compartamos staff is not allowed to physically fictitious loans, kickbacks, embezzlement of funds, touch clients’ money. And we make sure clients collusion in issuance of loans, and manipulation of know that at every meeting, for example, by financial data through omitting the effects of trans- asking them questions like ‘When a Compartamos actions or incorrectly using accounting policies and staff member asks you for your loan service fee, procedures. Weak internal controls not only allow what do you do?’ The answer is that there is no errors and unintentional mistakes to go undetected loan service fee and that the clients should but also allow for fraud. Generally fraud can be report the staff member to management. detected through an unexplained increase in delin- When we start mobilizing savings, we will have quency, the discovery of accounting irregularities, to come up with new antifraud mechanisms and ways of maintaining customer trust in the or irregular staff behavior. institution.” Although certainly not unique to transforming or transformed MFIs, fraud in any financial inter- Source: CGAP n.d. mediary can manifest itself in different forms and have significantly different implications than in a credit-focused NGO. For financial intermediaries sition in which all systems are being revised and using depositors’ funds to finance their portfolios, communication may not be clear or time lags exist fraud can lead to low-income depositors losing their between when the controls are established (or savings and borrowers losing access to credit. It can revised) and communicated to staff or documented also lead to a deterioration of clients’ willingness in policy manuals. Furthermore, as the MFI trans- to repay loans or a run on the MFI’s deposits (or forms, it must develop an awareness of new and both). The discovery of fraud by the regulator can complex types of fraud as new products are devel- lead to the application of stop-lending measures, oped and new clients are pursued (box 12.2). which can destroy a hard-won culture of repayment As MFIs transform and refine their internal as clients lose faith in future loan renewals. control systems, they will find it important to Furthermore, during the process of transforma- balance the effectiveness of fraud control with the tion MFIs are more vulnerable to fraud because of cost and burden of cumbersome procedures. As the significant changes taking place, while at the discussed in previous chapters, during transforma- same time, MFIs may become more able to detect tion the MFI must manage the changes taking fraud. Changing systems, introducing new prod- place and work to maintain staff morale and a cul- ucts, and standardizing policies and procedures can ture of ethics. lead to the discovery of fraud when weak informa- If fraud is identified, the MFI needs to move tion and accounting systems and a lack of standard- quickly to control current and potential damage. ization of products and services are revealed. With Consequences should be severe, and they should transformation, MFIs often install new MIS and are be written, conveyed verbally, and strictly fol- shocked to discover fraud has occurred but has lowed. Policies should be in place to outline the gone undetected because of an insecure system. In consequences of fraud and actions to be taken by addition, fraud can increase during a period of tran- the MFI. Internal Control and Audits | 381

Preventive Controls: Policies Internal control policies and procedures should and Procedures either be documented in a separate Internal Con- trols manual or should be an integral part of opera- The single most important factor in the prevention tional manuals. In addition, regulated MFIs require of fraud within an organization is a well-motivated a clearly written Internal Audit manual. (The Inter- staff. The most important factor in the prevention nal Audit manual is discussed under Internal Audit of unintentional errors are policies and procedures in the next section.) that are well-understood by employees who are Internal controls must be considered in all motivated to follow them (Lehman 2002). processes in the MFI, including those newly MFIs that transform to become licensed institu- planned as a regulated institution—that is, savings tions often need to formalize the many policies and mobilization. “Process mapping,” which links spe- procedures that are “known to everyone” but not cific risks to specific controls, is a useful tool to help documented in a consistent and complete format. ensure that controls are built into all systems and Formally documenting everything becomes a that they effectively address risks (box 12.3). necessity with transformation, both to satisfy licens- Process mapping also helps to ensure that controls ing requirements as well as to demonstrate greater are cost-effective and processes are efficient.2 accountability to the MFI’s new stakeholders, including shareholders, regulators, and depositors. Policies and procedures inform all employees Human Resources Policies what is expected of them, how they should perform Human resources policies that address hiring, train- their duties, and what the consequences are if they ing, remuneration, and staff termination serve as do not perform as required. Policies and proce- potential controls for preventing misappropriation dures should be clearly documented in a regularly of assets and unintentional errors. The transforma- updated operations manual that is appropriately tion process offers MFIs the opportunity to rewrite disseminated. Operations manuals should clearly and change these policies to incorporate a more define the steps required for each transaction, proactive approach to fraud prevention. (See chap- explain how to handle exceptions, and delineate ter 9, Human Resources Management.) lines of authority. Staff responsibilities are thus more easily understood with staff knowing how to perform tasks and in what sequence, and ulti- Hiring. Staff in transforming MFIs must under- mately how their tasks originate and who uses their stand and “own” the vision of the institution— output. MFIs should establish a standard format for particularly as it changes with transformation. When operations manuals that allows for insertion of hiring new staff, an MFI must follow solid recruit- updates and removal of outdated procedures. Con- ment practices including checking references, and be trols such as revision dates, a flexible page number- willing to invest the time and resources to find the ing system, central control of number of copies right people. Hiring well becomes particularly im- issued of each manual and to whom, and number- portant during transformation because the MFI will ing of each copy, will improve communication and likely need to hire people with skills that the institu- the ability to maintain standards. Furthermore, if tion has not previously had to seek, such as treasury the MFI operates on a WAN, manuals should be managers or internal auditors. All positions should online providing a cost-effective means of commu- have a written description defining duties, responsi- nication and enhancing staff accountability for bilities, and performance standards. When first hired compliance (Champagne 2004). and then annually thereafter, all employees should 382 | Transforming Microfinance Institutions

Box 12.3 Process Mapping

Process mapping is an exercise that MFIs undertake be identified, but so should what is to be done to describe a particular process (opening a savings to mitigate them. The intended actions to control account, for example) including the inherent risks the risks become steps within the process. In this and the procedures that control those risks. Process manner, controls are built into the process, rather mapping allows the MFI to identify missing controls than tacked on later. as well as redundant controls that suboptimize cus- Building controls into a process ensures the con- tomer service and operational efficiency goals. trols are integrated and has proven to be far more Process mapping is not a quick exercise—it re- effective and efficient than adding controls onto an quires time, thoroughness, and thoughtfulness. One existing process. When controls are added later, they of the most difficult aspects of process mapping is not are often susceptible to erosion, or are “peeled” off, the mapping exercise itself, but the analysis of the when a process becomes subjected to performance map, looking for what is not there but should be there. pressures, such as customer waiting time. The con- As a new process is being developed, the risk trol activities, then, should be commensurate with analysis should be conducted in conjunction with risk tolerance, and answer the question “What do the process map. When a procedure is developed, we do about this risk?” The steps in the process can from a risk perspective it is helpful to brainstorm all be viewed to examine why each step is being per- the types of risks inherent in that process at all levels, formed and then evaluated from a risk perspective including determining the identify of the intended and compared with the value of that step for cus- “risk owner.” To develop procedures for a new sav- tomer service, efficiency, and economy. ings product, for example, not only should the risks Source: Pikholz and others 2005.

be required to sign a “code of ethics” developed and competent manner. Those who do not feel suffi- approved by the board. ciently compensated will be much less likely to carry out their jobs with thoroughness and atten- Training and development. A good training and tion to detail. Likewise, they are much more development program is a critical aspect of internal tempted to commit fraud, especially in economies in control. As an MFI transforms, new staff skills are which the sums that they handle daily represent required. This presents an ideal opportunity to months or possibly years of salary. Transforming promote the transformed organization’s core values MFIs are often shocked at the remuneration of honesty and integrity and communicate the zero required by new staff who bring skills and experi- tolerance policy against fraud. Training should in- ence from the formal financial sector. However, a clude a session to explain the reasons behind internal competitive salary, including a performance-based controls and emphasize how fraud and errors hurt incentive system that rewards high productivity, is a the institution and its clients. In addition, the insti- strong preventive control in deterring sloppy or tution will find it imperative to have its policies and fraudulent employee behavior. Transformation procedures well-documented and standardized, allows MFIs the opportunity to realign salary struc- enabling the training of new and existing employees tures and incentive schemes, as well as other forms to be clear and consistent. of compensation, to encourage good performance.

Remuneration. Employees should have strong Rotation of personnel and mandatory leave. Peri- incentives to perform their jobs in a responsible and odically, employee job functions should be rotated Internal Control and Audits | 383 unannounced and the rotation should be long enough to discover fraud, if any. Job rotation also Box 12.4 K-Rep’s Controls to Reduce helps train staff to perform other jobs, allowing Fraud in Kenya them to fill in when other employees take vacation To reduce its exposure to fraud risk, K-Rep or are sick. Leave policies should require all employ- employed the following mechanisms: ees to take off at least five consecutive working days. 1. Introduced an education campaign to encour- age clients to speak out against corrupt staff Termination. Employee awareness of the potential and group leaders negative consequences for inadequate job perform- 2. Standardized all loan policies and procedures ance or fraudulent activity can also be a preventive so staff cannot make any decision outside the control. If a policy is not already in place, transfor- regulations mation allows the MFI to send a clear message that 3. Emphasized management training to increase staff members will be immediately terminated and managers’ capacity and to introduce strict taken to court (if possible) if they perpetrate fraud. supervision processes See box 12.4 for an example of how K-Rep Bank 4. Established an inspection unit that performs in Kenya employed human resources policies to random operational checks reduce fraud. 5. Enforced the following human resources policies:

• Immediately fired staff involved in fraud Administrative Controls • Maintained a profile of fraudulent staff Administrative controls establish lines of authority and use it to refine recruitment • Refrained from posting staff to home areas and responsibility (with ultimate responsibility rest- to reduce the opportunity and temptation ing with management), and segregate the operating to collude 3 and recording functions. Although certainly • Made loan products available to staff important for unregulated MFIs, these controls • Paid staff well relative to other available become even more critical for regulated financial job opportunities in the area intermediaries, considering the responsibilities the • Rotated staff regularly within a branch MFI has taken on to protect client savings and • Transfered staff periodically to other investors’ equity. branches Source: Campion (2000, p.19). Segregation of duties. An effective internal control system relies on an appropriate segregation of duties. The participation of two or more persons in a transaction creates a system of checks and balances and reduces the opportunity for fraud. For exam- Dual control. At least two keys or combinations ple, a person handling cash should not post to the under the control of at least two different people accounting records, or loan officers should not dis- should be required to access vaults, files, or other burse loan proceeds for loans that they approve, and storage devices. Dual controls should be established those with authority to sign checks should not rec- for counting or transferring cash, negotiable collat- oncile bank accounts. If segregation of duties is not eral, investment securities, reserve supply of checks, always possible, the supervisor should perform night depository, mail receipts, automated teller additional procedures to offset the lack of adequate machine (ATM) cash, dormant savings accounts, internal control (WOCCU 2002). and spare keys to cashier drawers. 384 | Transforming Microfinance Institutions

Savings management. Once an MFI begins collect- paper trail and computer entries should document ing voluntary savings, specific internal controls for the collection of cash. savings management must be implemented. Gener- Controls to prevent the conversion of cash by ally, controls for savings management are achieved officials or employees for their own personal use by setting rules for common transactions. Examples should be established, including the following: of such rules include the following (Branch and Klaehn 2002): • Require all cash receipts from any source to be recorded in a cashbook and reconciled to the • Document all teller transactions with receipts. daily cash deposit. • Include teller identification on all passbook • Establish cash limits for the total amount that entries or receipts. can be kept on the premises, in the vault, and in • Prohibit tellers from keeping client passbooks at each cashier’s drawer. the institution. • Conduct periodic unannounced cash counts. • Ensure the internal auditor or supervisory com- • Balance cashiers’ cash drawers with the general mittee reviews employee and official savings ac- ledger daily, with no cashier leaving the premises counts, including family member accounts, on a until balance has been confirmed. quarterly basis for unusual or abnormal activity. • Limit access to the vault and cashier drawers to • Notify clients immediately in person, telephone, those individually responsible for the funds in or writing if a deposit error occurs. the vault or drawer. • Ensure all change of address requests are in writ- • Immediately verify under dual control cash upon ing and signed by the client. receipt. • Effect account closures only if the client advises • Count cash under dual control if tellers buy or the MFI in writing and presents the proper sell funds to the vault or another teller. identification. • Document all transactions made by and between • Ensure the signature card is promptly pulled cashiers with a receipt. from the active account file and placed in a • Equip vault and cashier drawers with adequate, closed account file once an account is closed. functioning locking devices. • Maintain a list of closed accounts including • Prohibit cashiers and employees from transact- account number, client name, and reason for ing business on their own accounts or those of closure for review by the manager. related persons.

Cash control. Cash management is discussed in Security measures. With the addition of savings detail in chapter 13, Customer Service and Opera- mobilization from the public, transforming MFIs tions; however, because it is a critical area for new need to ensure that banking halls are secure. Teller financial intermediaries given the addition of teller stations should have locked drawers and there services and savings mobilization, it is addressed should be grill or glass partitions between teller sta- briefly here. tions and the public. Doors and windows should be The primary sources of cash received on an equipped with grills, bars, and alarm systems. ongoing basis by a licensed MFI are loan repay- Guards should be present at the banking halls and ments and savings deposits. With transformation, trained in what to do in the event of a robbery. All most licensed MFIs will set up (if not already in staff members should be trained in how to act in a existence) banking halls with teller windows to robbery and what steps to take after the thief has accept loan payments and savings. Ideally, both a left the branch. Internal Control and Audits | 385

As regulated institutions, all MFI branches will • Properly valued: An adequate system includes require a vault that should be maintained in a procedures to avoid errors in calculating and strong room. The vault will be used to keep legal recording transactions at various stages in the documentation backing up loans and investments, accounting process. the cash box, blank sequentially numbered forms • Properly classified: Transactions must be classi- such as checks and receipts, expense vouchers and fied according to type. documentation, and cash. • Recorded: Transactions must be recorded at the proper time (timeliness). Protection of assets. Access to assets should be by • Properly included: Transactions must appear in authorized personnel only. Supervisors and senior subsidiary records and be correctly summarized management should conduct periodic physical (posting and summarization). inventories of assets, protect assets by purchasing • Supported: All transactions must be supported adequate insurance, require the use of passwords to with proper and valid documentation. access the computer system, and change passwords on a quarterly basis. Controls for validity, completeness, and valua- tion are best maintained by independent checks and segregation of duties within the accounting func- Accounting Controls tion. Each person performs only certain functions The need for accurate, timely, and secure accounting within the system and each person’s work is systems becomes even more crucial for the MFI as a checked by at least one other. financial intermediary because depositors’ savings are Specific internal controls in the accounting at risk. Internal controls must be designed to ensure system a transforming MFI should ensure it has in the integrity of all financial transactions and the place are described in the following sections.4 bookkeeping system. They should provide reason- able assurance that transactions are performed ac- Daily posting and monthly reconciliations. Posting cording to management’s direction and by the right records daily makes it much easier to locate errors people. In addition, transactions should be recorded and make corrections. On a monthly basis, staff and financial statements prepared according to members must individually balance each general accepted accounting principles. In some countries, ledger account with its supporting subsidiary regulators will check to ensure this is the case. ledgers (loan ledgers, bank and investment state- Controls are implemented through financial ments, individual cashier records) and with the policies, specific procedures, job responsibilities, respective general ledger control accounts. Some- and regular follow-up routines. The following poli- one other than the person who prepared the sub- cies are designed to ensure such integrity. Transac- sidiary and reconciliations between the subsidiaries tions should be (Lehman 2002): and general ledger accounts should conduct a review of the reconciliations. • Valid: The system should not permit the inclu- sion of fictitious or nonexistent transactions in Internal reports. Accounting systems should be journals or other accounting records. designed to facilitate the preparation of the internal • Properly authorized: The appropriate people reports (such as nonperforming loans, dormant should authorize transactions. savings accounts, and the like) necessary to review • Complete: Controls should be in place to prevent key operational areas. Regular reviews should be the omission of transactions from the records. undertaken by a staff member not involved in 386 | Transforming Microfinance Institutions the transactions and irregularities discussed imme- the savings module tracks information on savings diately with a supervisor. accounts. Some data, such as disbursements and payments or withdrawals, is captured by both the Sequential numbering. Sequentially numbered accounting and the loan or savings systems. instruments used for checks, cash receipt vouchers, Many transforming MFIs choose to use integrated and journal vouchers assist in reconciling and con- software—meaning the various modules are inte- trolling used and unused items. All unissued, grated so information entered in one is also prenumbered items should be retained under dual captured in others if appropriate. However, if the control. MFI is not operating with an integrated system, the two systems may capture the data at different Audit trail. Records and systems should provide an times and from different sources, resulting in dis- audit trail that allows each transaction to be traced crepancies. These discrepancies need to be recon- from its inception to completion. Sufficient detail ciled frequently. must be included in all documentation of transac- tions. For example, each time a transaction occurs, Bank accounts. Once an MFI is licensed it will still it must be documented through preparation of a need a relationship bank for external transactions. voucher. Vouchers result in a paper trail for each MFIs should adhere to the following practices transaction. Such paper trails allow the MFI to (Lehman 2002): have adequate internal control over its record keeping and ensures that its assets are safeguarded. • Use only prenumbered checks for disbursements. Vouchers are supported by invoices and check • Have proper documentation support for checks. stubs or cash requests and generally include the • Cancel supporting documents when paid. following: • Have dual signatures and authority limits. • Keep voided checks, but ensure signatures are • Number and nature of voucher obliterated. • Name of department • Post or deliver checks directly to payee (if hand • Date prepared and name of person who prepared delivered, obtain a receipt). the voucher • Record all checks in numerical order in the cash • Account name and number disbursements journal, and allocate each check to • Amount of money the proper operating expense account number. • Source and description of the transaction • Authorized signature(s) Bank reconciliations. Accurate and timely bank rec- • Attachment of original invoices and cash onciliation is critical to maintaining internal con- requests trol over cash. Reconciliations must be prepared at • Proof of delivery or completion of services ren- least monthly for each bank account to reconcile dered the bank balances on the bank statements to the general ledger or cash book balance. A supervisor Reconciling loan and savings information. The must review all bank reconciliations. Bank recon- accounting system tracks information on loan ciliations can also be considered a detective control account transactions and savings account transac- (as well as a preventive control) because errors, tions and aggregates the information to create such as improper accounting for or transferring of financial statements. At the same time, the loan funds, can be detected through the reconciliation tracking system tracks information on loans, while process. Internal Control and Audits | 387

Detective Control: The Internal Audit officers—in the audit function reporting directly to the managing director and focusing primarily on The Institute of Internal Auditors defines internal branch audits. With transformation, the MFI needs audit as follows: to rethink the scope of the department, its manage- ment, and the skills needed by auditors. Internal auditing is an independent, objective The audit department is responsible to do the assurance and consulting activity designed to following: add value and improve an organization’s operations. It helps an organization accom- • Work with the board and management to plish its objectives by bringing a systematic, devise and maintain a system that ensures all disciplined approach to evaluate and improve major risks of the MFI are identified and the effectiveness of risk management control, analyzed. and governance processes.5 • Plan, organize, and carry out the internal audit function, including the preparation of an audit Internal audit is carried out by determining if plan, scheduling and assigning work, and esti- financial and operating information is accurate, and mating resource needs. internal policies and procedures are being followed. • Report to both the audit committee and man- Internal audits differ from external audits in that they agement on policies, programs, and activities of are for the purpose of the MFI itself, not for third par- the department. ties. Internal audits focus on evaluating controls and • Coordinate coverage with the external auditors, detecting fraud, whereas external audits focus on and ensure that each party is not only aware of whether financial statements reflect historical events the other’s work but also well briefed on areas clearly and accurately. Internal audits are carried out of concern. continuously throughout the year, while external • Make recommendations on the systems and pro- audits are done annually at the end of the fiscal year. cedures being reviewed, report on the findings Regulators will want to ensure that before an and recommendations, and monitor manage- MFI is licensed, it has an effective and thorough ment’s response and implementation. internal audit department. Once the MFI is • Review and report on the accuracy, timeliness, licensed, the supervisory body will periodically and relevance of the financial and other informa- examine the internal audit function to ensure its tion that is provided for management. continued effectiveness. • Conduct any reviews or tasks requested by the All MFIs, particularly when licensed, must have board, the audit committee, the chief executive an Internal Audit manual that outlines the role of the officer, or the finance director, provided such internal audit, the qualifications of the internal audi- reviews and tasks do not compromise the inde- tors, the structure and functions of the internal audit pendence or objectivity of the internal audit department, and the methodologies and tools to function. conduct internal audits. See annex 12B for a sample • Provide both management and the audit com- outline of contents for an Internal Audit manual. mittee with an opinion on the internal controls in the MFI.

The Internal Audit Department Specifically, a regulated MFI needs to have an In general, an NGO MFI will typically have two or internal audit manager or chief internal auditor, three relatively junior staff—often reassigned loan internal auditors, and an audit committee. 388 | Transforming Microfinance Institutions

Chief Internal Auditor. While most NGO MFIs will illegal acts in the conduct of the institution’s have an internal auditor in place, central bank business. expectations for professionalism and independence and the commensurate level of maturity needed for Internal auditors. The specific requirements for this position may require the MFI to recruit exter- internal auditors, including their qualifications, nally for a chief internal auditor (CIA). The CIA profiles, and other criteria, will be dependent on the reports directly to the board of directors or the needs and the size of the MFI after transformation. audit committee of the board (see below), which Generally, additional internal auditors will be permits the auditor to report findings on an objec- needed with transformation because of the addition tive and independent basis without risk of unwar- of savings products and the numerous issues that ranted dismissal. Regulators look for specific skills in accompany accepting cash at the branch level. Fur- a CIA. It is recommended that this individual be a thermore, with transformation come many more professional accountant with familiarity with a vari- complex transactions, making it important to ety of audit techniques, standards, and systems. In ensure that audit staff have the necessary skills Uganda, the MDI Act of 2003 states that the inter- to audit a much broader scope of operations. For nal auditor must be approved by the central bank example, internal auditors will no longer only audit and must carry out the following duties:6 credit and other transactions at the branch, but will also need to audit various back-office activities • Evaluate the reliability of the information pro- that are new to the transformed institution. In duced by accounting and computer systems. addition, various new head-office functions such as • Provide an independent appraisal function. treasury, supervision, and control will also need to • Evaluate the effectiveness, efficiency, and eco- be audited. Internal auditors of regulated deposit- nomy of the institution’s operations; evaluate taking MFIs should generally possess much more compliance with laws, policies, and operating comprehensive skills than those of credit-only MFIs: instructions. • Provide investigative services to line manage- • A thorough knowledge of the principles, proce- ment; certify returns submitted to the central dures, and practices of accounting and financial bank by the institution; and establish appropriate records and transactions accounting procedures and accounting controls • A knowledge of audit procedures, including in respect of the institution’s business, and planning, techniques, test, and sampling meth- ensure compliance with same. ods involved in conducting audits • Require management of the institution to im- • A knowledge of computerized accounting and plement and maintain appropriate internal con- auditing record keeping systems trol procedures and management information • An ability to gather, analyze, and evaluate facts systems. and to prepare and present concise oral and writ- • Review operations and transactions of the insti- ten reports tution that could adversely affect the well-being • An ability to establish and retain effective work- of the institution. ing relationships with other MFI staff and to • Ascertain the nature of the external audit, coor- communicate clearly and effectively, both orally dinate the internal and external audits, and con- and in writing sider rectification and implementation of issues • An ability to work unsupervised raised by the external auditor. • Perform an audit of the financial statements Although many MFI NGOs may have appointed of the institution to detect irregularities and internal auditors by simply reassigning loan officers, Internal Control and Audits | 389 this method is unlikely to suffice once the institu- by management. It also oversees and reviews the tion transforms. Although credit officers under- activities of the CIA and assesses progress in meet- stand the business well, reassignment may create ing the audit plan. During the last meeting each difficulties in that they see themselves as peers of year, the audit committee establishes dates of meet- the staff they are auditing. ings for the upcoming year, plans audit coverage for the year with external and internal auditors, and Audit committee. If no distinct audit committee approves the internal audit plan including the exists on the board, the entire board assumes this budget for staff time and the financial budget. duty. Whether a separate audit committee is needed The following questions provide a guideline for is a function of the ability of the board to act as a an MFI to evaluate the effectiveness of the audit unit to perform these duties (or in some jurisdic- committee(COSO 1994): tions, a board audit committee is required by the regulators). When it becomes too cumbersome or • Has the board recently reviewed the adequacy of time consuming for the board to act effectively in the audit committee’s written charter? this capacity, the board should form an audit com- • Is the audit committee functioning and, in fact, mittee, which in turn formally reports back to the independent of management? board. Once it is determined that an audit commit- • Do audit committee members possess an appro- tee should be created, the required qualifications priate mix of operating and financial control for committee members must be determined expertise? (financial literacy, or experience in finance, audit, or • Does the audit committee understand and accounting); at least one member should be desig- monitor the broad organizational control nated the “financial expert.” The financial expert is environment? someone who has a good understanding of gener- • Does the audit committee oversee appropriate- ally accepted accounting principles and financial ness, relevance, and reliability of operational and statements and has the ability to assess the general financial reporting to the board, as well as to application of good principles in connection with investors and other external users? the accounting for estimates, accruals, and reserves, • Does the audit committee oversee existence of and has experience in preparing, auditing, analyz- and compliance with ethical standards? ing, or evaluating financial statements (AICPA • Does the audit committee or full board have a 2004). meaningful but challenging relationship with Generally, audit committees have three to four independent auditors, internal auditors, senior members each with three-year terms, ideally with financial control executives, and key corporate one member rotating each year. The committee and business unit operating executives? should meet at least four times a year and before the annual meeting for the full financial year. The audit Operations of the Internal Audit Department committee should have a charter setting forth its purpose, authority, composition, quorum, terms, The specific design and implementation of an meetings, reporting, and responsibilities. This char- internal audit function will vary among institu- ter should be ratified by the full board. See annex tions depending on the size, number of branches, 12C for a sample charter of an audit committee. lending methodology, and reporting systems. The The audit committee is responsible for reviewing internal auditor has the responsibility to review all external audit reports (those performed by the policies established by the institution and then to external audit firm, regulators, and tax authorities) design a series of internal control questionnaires, and ensuring any required corrective action is taken or checklists, to use in determining whether those 390 | Transforming Microfinance Institutions policies are followed. As policies are revised or • The effectiveness, efficiency, and economy of the updated, the checklists need to be revised as well. institutions’ operations In addition, periodic “spot-check” audits of • Compliance with laws, policies, and operating selected financial transactions should be carried instructions out. • The adequacy of internal control procedures and management information systems Developing an audit plan. One of the primary tasks • The potential for operations and transactions to of an internal audit department is to develop an adversely affect the institution’s well-being. audit plan for the coming year. The audit plan establishes the audit frequency, the types of audits To comply with regulations, the annual audit performed (normal branch audits, follow-up audits, plan should generally include a plan to certify or snap or spot-checks, operational audits, and process sign off on reports provided to the regulator. Inter- audits), and the staff resources required.7 The nal audit must perform whatever tests it feels are board audit committee must approve the audit required to assert to the central bank that the report plan. The audit plan should include the following content is accurate. The actual certification is a (Champagne 2004): management responsibility and should be carried out by the chief financial officer or the chief execu- • The master audit plan showing the priority units tive officer. Certain reports should also be signed to be audited, the frequency, the risk assessment, off by the board. The internal and external auditors and the date of the last audit perform tests as required to confirm accuracy of • Based on the frequency and date of the last what management has certified. These reports may audit, audits scheduled for the coming year be weekly, monthly, quarterly, or annually and must • The total staff hours required to perform these be submitted within stipulated time frames. In addi- audits compared to available audit hours in the tion, the audit plan should state how the MFI will upcoming year (if a deficiency in staff hours is coordinate activities as required with the external found, a decision needs to be made whether to auditor, and how it will address recommendations reduce the scope of the audit or the coverage, to for corrective action on issues raised by the external increase staff, or a combination) auditor. • The financial resources required to perform the Ideally, the annual audit plan includes a full plan, including both operational and capital branch audit and a follow-up audit as deemed nec- expenditures essary, depending on the nature of audit findings and confidence in the effectiveness of corrective Audit scopes to a large extent affect the staff action taken, and at least one surprise spot audit in hours budgeted for each activity. This means that each branch once a year. the detailed audit scopes for branch and head office When branch audits are conducted, the audit audits need to be drafted to establish some basis for should be planned in advance and the planning— whether the intended scope can be performed in a to include audit objectives, audit resources, and quality manner in the time allotted. Audit objec- work programs to establish procedures for testing— tives need to be clearly stated to meet regulatory should be documented in the working papers. The requirements for the evaluation of the following: scope, duration, and any audit requirements with respect to working space and documents should be • The reliability of the information produced by communicated to the branch manager at the begin- accounting and computer systems ning of each audit. The branch manager’s concerns Internal Control and Audits | 391 should be discussed and considered in the perform- Training the audit staff. Audit staff will benefit from ance of the audit. periodic training on some or all of the following In the course of a branch audit, audit findings topics: often reveal process improvements that could ben- efit the whole organization. Corrective action must • Developing audit findings then be recommended at a higher management • Writing reports and determining adequate cor- level than the branch manager. rective action With transformation, auditing the head-office • Developing and maintaining working paper departments becomes much more complex standards because the focus no longer remains primarily • Conducting fraud investigations on operations, that is, what goes on in the • Using audit planning process and documentation branches and is consolidated at the head office. • Using process mapping techniques Rather, with a licensed deposit-taking • Learning general banking topics, treasury man- institution, auditors will be required to audit much agement, supervision more complex activities at the head office, including treasury, MIS, and others and thus, as mentioned Periodic surveys could also be useful to deter- above, additional skills are required. At least two mine if staff are satisfied with the internal audit internal auditors should be assigned to perform process and if they feel they are being repre- head-office audits to ensure accuracy and checks sented fairly and accurately by the internal audit and balances. department.

Developing the audit report. Audit reports present Rating system. Some MFIs develop a rating system the significant findings first, showing the impact on to reflect the success of various branches and other the MFI if the condition is allowed to persist, and business units in managing risk and maintaining whether the corrective action indicated will fix the adequate systems of internal control. Publication of problem. To assist the audit department in more the rating guidelines and proposed branch audit fully developing their audit findings to show the rel- scope serves to motivate branch managers to evance to the organization, a process should be improve their operations in anticipation of the next developed in which audit findings are analyzed to audit. To further motivate compliance and correc- show the criteria used to measure the condition tive action, the audit rating can be incorporated (what should be), the condition noted (the “as is”), into the MFI’s performance incentive program. the cause of the deviation between what should be The following questions provide a guideline for and what is, the effect of the condition if allowed to an MFI to evaluate its internal audit function persist, and recommendations to resolve the prob- (COSO 1994): lem. This process, geared toward properly identified causes, is what will diminish, control, or eliminate • Does internal audit have the support of top the unfavorable condition. management, the audit committee, and the The audit report should be layered to meet the board of directors as a whole? needs of multiple readers, including the audit • Has the written scope of internal audit responsi- committee, senior management, and line manage- bilities been reviewed by the audit committee for ment, because each requires differing levels of adequacy? detail. A sample audit report structure is provided • Is the organizational relationship between inter- in annex 12D. nal audit and senior executives appropriate? 392 | Transforming Microfinance Institutions

Table 12.2 Common External Audit Services for an MFI

Service Purpose Activities Output Annual financial statement To confirm that the financial Audit, on a test basis, key Audit report, including audit statements are free from account balances and an opinion, financial material misstatement underlying evidence or statements, and notes procedures Management letter To obtain constructive com- By-product of the annual Management letter ments that management financial statement audit can use to improve opera- tions or internal controls Special purpose audit Generally to audit compli- Review of specific issues as Special audit opinion and ance with donor require- requested by the client, report ments, including use of usually on behalf of the funds donor Agreed upon procedures To obtain detailed results of Performance of agreed Report of results of specific testing procedures upon procedures procedures without for selected transactions opinion; users draw or account balances their own conclusions

Source: Lehman 2002.

• Does internal audit have and use open lines of The financial statement audit is the most common, communication and private access to all senior but management letters, special purpose audits, and officers and the audit committee? additional agreed upon procedures to be audited • Are audit reports covering the right subjects dis- may also be undertaken (table 12.2). tributed to the right people and acted upon in a timely manner? Commissioning the Audit • Do key audit executives possess an appropriate level of expertise? The external auditor is usually engaged by, and ultimately responsible to, the board of directors through its audit committee. The process of com- Detective Control: The External Audit missioning an external audit begins by determining a scope of work that lists the MFI’s requirements An external audit is a formal and independent review and upon which audit firms can base their propos- of an MFI’s financial statements, records, transac- als (box 12.5). The scope of work generally needs tions, and operations. It is performed by profession- to be approved by the full board. al accountants to lend credibility to the financial statements and other management reports, and Evaluating external audit proposals. The MFI must identify weaknesses in internal controls and systems. seek a balance in selecting the audit firm. It wants In most countries, regulators must approve the auditors who are rigorous and objective. At the external auditor and once approved, the MFI may same time, it wants to work with audit staff that not change the external auditor without approval have the ability and judgment to understand the again from the central bank. Some regulators also unique circumstances and challenges of microfi- require external auditors to change every few years. nance. The relationship must be constructive, such The scope of an external audit can vary signifi- that the MFI feels that the auditor’s recommenda- cantly depending on the objectives of the audit. tions are supportive and the auditor feels that the Internal Control and Audits | 393

Box 12.5 Key Elements of the External Audit Scope of Work

1. Introduction—Describe institution to be audi- 9. Timing—Provide deadline for completion of ted, party engaging the audit, and a brief state- audit report. ment of services requested. 10. Preproposal survey—Ask the bidding firms to 2. Description of the MFI and its organizational spend time at the MFI (at their expense) to structure—Identify key financial managers, list gain information and understanding of the of branches, and the like. organization. 3. Prior year audits—Provide, if applicable. 11. Proposal format—Outline in detail the items to 4. Objective—Clearly state the financial statements be included in the proposal: and period to be audited. a. Understanding of the work 5. Scope—Specify expected procedures (for exam- b. Audit approach—timing, procedures, and so ple, adherence to specific standards, client visits, forth and so forth). c. Audit team—roles, experience, qualifications 6. Audit report and financial statements—Describe d. Firm information—relevant experience, state- expected content and presentation of the ment of independence, principal clients, statements. adherence to standards 7. Management letter—List general areas to be 12. Cost proposal—Request separate submission. addressed and specific areas of concern. 13. Deadline for submission of written proposals. 8. Agreed-upon procedures—List additional proce- 14. Oral presentations to the board (if desired). dures to be audited, such as review of portfolio systems, MIS, or internal control. Source: Lehman 2002.

MFI is making a good faith effort to address valid Negotiating the fee. The fee is generally a function of concerns. Answers to the following questions will the level of effort and the hourly rates charged by the help an MFI select an appropriate external auditor: firm. The bidder with the lowest price is not always the best choice for the engagement. However, the • Does the audit firm demonstrate an understand- most expensive well-known firms with international ing of the MFI by identifying elements of con- affiliations do not necessarily come with a guarantee cern or focus? of technical or ethical quality. The selection of an • Which set of auditing standards will the audit external audit firm and amount of the fee should be firm use to conduct the audit? based on factors reviewed above and presented to • Does the audit approach reflect a review of the board for approval. In some cases, regulators industry’s guidelines? (See the CGAP [1998] may determine the remuneration to be paid by the publication, External Audits of Microfinance MFI to the auditor approved by the regulator. Institutions: A Handbook.) • Does the audit team include personnel with ade- Contract or engagement letter. A contract or quate experience and qualifications? engagement letter is used to formalize the audit • How well did the prospective auditor respond to appointment. Generally, the audit firm will issue the questions during the oral presentation? letter. The MFI must ensure that the final agree- • Does the proposal include any added value (for ment for the audit work reflects the work outlined example, suggestions on how to conduct the in the terms of reference and the proposal, as well audit more efficiently)? as the agreed level of effort and cost. 394 | Transforming Microfinance Institutions

Other Detective Controls The Policy Framework, internal controls are at the core of risk-based supervision. Before licens- In addition to the use of internal and external ing, the transforming MFI must demonstrate the audits, an MFI can ensure other detective controls following: are in place. For example, timely and relevant data from the MIS can provide significant information to • Branch and head office premises have strong help detect errors or fraud. Inventory management rooms and safes that meet central bank require- also can provide an effective means of detecting ments and banking halls that will adequately fraud or a lack of adequate internal controls. Man- contain customer flows. agement should periodically check that the inven- • The MIS meets certain capabilities with respect to tory balances are correctly stated in financial and functionality and expandability, usability, report- other records. ing, and administration and support. • The internal control system ensures operational Supervision: Evaluating Internal efficiency and effectiveness, reliable and accurate Controls reports, and compliance with applicable laws and regulations. Transforming MFIs must address internal control • A sufficient risk-management program is in place and risk management issues specific to the laws or to identify, measure, monitor, and control the regulations with which it must comply. Many of level and type of risks to be assumed. these issues are geared toward risk management • Well-documented and standardized manuals because the supervisor’s role is to ensure that have been produced for risk management, credit, depositors’ savings are not at undue risk. human resources, operations, liquidity and funds Supervisors need to ensure that the internal management, accounting, and internal audit. control system in regulated MFIs supports the • The CIA’s responsibilities are clearly outlined appropriate management of assets as well as and a competent qualified CIA is in place. deposits, thus protecting the institution from pos- • The central bank has approved the external audi- sible loss, fraud, or inefficient use. Furthermore, tor’s duties, appointment, and tenure. the supervisor needs to examine the reports and • Appropriate governance is in place (or soon to data generated by the MIS for accuracy, reliability, be), including adherence to board member qual- integrity, and relevance to decision making at the ifications and completion of specific duties and different levels within the MFI as well as for its responsibilities as outlined in the law or the stakeholders. Finally, the supervisor must ensure regulations. the MFI adheres to prevailing rules and regulations applicable to the MFI’s internal control policies, Ongoing Supervision including procedures, practices, competence, and independence. Once regulated, supervisors require all MFIs to have an effective system of internal controls consis- tent with the nature, complexity, and risk inherent Prelicensing in the MFI’s activities. This system also needs to Before licensing an MFI to intermediate public respond to changes in the MFI’s environment and deposits, a regulator will require the MFI to conditions. In those instances in which supervisors demonstrate strong internal controls. As dis- determine that an MFI’s internal control system is cussed in chapter 2, Regulation and Supervision: not adequate or effective for the specific risk profile, Internal Control and Audits | 395 the supervisor will take appropriate action (Basle balances in dormant register at head office for Committee on Banking Supervision 1998). For three years without assessing any service charges; example, in Uganda, MDIs must do the following: after five years, funds must be remitted to the central bank. • Provide a letter of assurance to external auditors stating that all financial and other related trans- Below are examples of possible findings by the actions on- and off-balance sheets including con- regulatory authorities that would warrant action to tingent liabilities have been disclosed. be taken to enhance internal controls: • Report to a credit bureau details of all nonper- forming loans classified as doubtful or loss as well • Inadequate segregation of duties with limited as all customers involved in financial malpractices internal controls in place including bouncing of checks due to lack of • Inactive audit committee funds or fraud. • Unacceptable or lack of external audit • Maintain accurate books of accounts including • Management reports and accounting records vouchers, securities, records, computer systems, destroyed or missing and other financial and nonfinancial records • Employees or officials with financial problems or that show the true state of affairs and that overt high standards of living from no apparent explain its transactions and financial position to source the central bank; records must be in English • Multiple family members or related parties con- and in accordance with international accounting trolling operations standards. • Inadequate or no review of internal control • Publish audited financial statements in the news- reports provided by the MIS paper with the external audit report and manage- • Computer entries with no identification as to ment letter four months after year-end. who performed the transaction • Disclose to the regulator the name of any person • Employees sharing passwords with other or group of related persons who hold 10 percent individuals or more of total voting rights. • An MIS lacking adequate controls and audit trail • Take reasonable precautions to prevent loss or with little or no security features destruction of books, accounts, vouchers, securi- • High employee turnover ties, records, computer systems, and other • Poorly trained staff financial and nonfinancial records; must prevent falsification of entries, facilitate detection and All transforming institutions must determine correction of inaccuracies, and ensure that unau- what specific internal controls and risk management thorized persons do not have access to or use of policies they must adhere to or consider once information; keep corporate records for 10 years. licensed. A key task in the internal control review • Allow the central bank to freeze monies in any process for transforming MFIs is to study the rele- account that is believed to contain the proceeds vant laws and regulations and ensure compliance. of a crime. Annex 12E provides an extensive checklist for • Send written notice to customers of dormant deposit-taking MFIs to use in determining whether accounts and unclaimed balances and hold such adequate controls are in place. 396 | Transforming Microfinance Institutions

Annex 12A Sample Terms of applicable, the Internal Controls manual) and Reference: Internal Controls assess the adequacy and effectiveness of those Assessment policies and procedures in ensuring that internal controls and supervision are in place; if necessary, Background recommend improvements. Background on the organization including its mis- 3. Review the Internal Audit manual and recom- sion, target market, client outreach, portfolio size, mend changes to ensure that the internal audit and so forth. department is able to detect noncompliance and fraud. 4. Review MFI A’s banking software and assess the Objectives integrity of data and access controls. 5. Assess the capacity (expertise, skills, and avail- The purpose of this consultancy is to strengthen ability) of the internal audit department and the MFI A’s internal control and audit policies and pro- audit committee to implement, monitor, and cedures to ensure that the institution is able to supervise; recommend changes and improve- mitigate risks properly and on time and is able to ments to the internal audit department, its poli- satisfy the regulators that its internal audit function cies, and its procedures to comply with best prac- is sound. The related tasks should consider many tices and regulations. areas of the institution including branch operations 6. Recommend reporting formats for the internal (loans, cash, and accounting), MIS, and risk man- audit department to report effectively to the agement. audit committee of the board, and transmit find- The assignment seeks a thorough study of the ings and recommendations to the management current internal controls and audit procedures of and branches. the institution to assist MFI A to put in place sound 7. Recommend to the board sound risk- internal control and audit policies and procedures. management policies and guidelines to ensure adequate internal controls relating to credit, operations, and compliance. Tasks The consultant is responsible for completing the following tasks. Because one of the objectives is to Deliverables build institutional capacity, the internal audit 1. A comprehensive report that contains the department should be closely involved in the execu- following: tion of these tasks. a. Recommendations on how to address the findings of the regulators as stated in their 1. Review the relevant laws and implementing prelicensing inspection report (if applicable) regulations; if applicable, review the findings b. Enhancements to the control policies and and recommendations of the prelicensing procedures stated in the Branch Operations inspection report on internal controls and audit manual management. c. Improvements to the Internal Audit manual; 2. Review the branch operations policies and proce- recommended strategies to ensure that the dures covering loans, cash, and accounting as internal audit department is able to detect stated in the Branch Operations manual (or, if noncompliance and fraud Internal Control and Audits | 397

d. Assessment of MFI A’s MIS for data integrity Qualifications and access controls including suggestions on The consultant should have the following qualifica- how MFI A could best use the system for tions and experience: ensuring controls e. Assessment of the capacity of the internal • Postgraduate degree in business administration, audit department and audit committee to banking, finance, or related field; formal audit monitor and enforce internal controls; recom- designation preferred mend skills and training requirements as • At least five years of experience in internal audit necessary or risk management or both, preferably within a f. Recommended reporting formats including, commercial banking and microfinance setting but not limited to, internal audit report to the • Familiarity with international best practices on board, the regulators, management, and to internal control and audit concerned branches • Experience in reviewing controls within manage- 2. Proposed risk-management policies and guide- ment information systems lines for internal controls relating to credit, oper- ations, and compliance Level of Effort 3. Brief consultancy completion report that includes recommended follow-up steps or action plan for It is estimated this consultancy will take 20 to MFI A 25 days to complete. 398 | Transforming Microfinance Institutions

Annex 12B Internal Audit Manual: 5.2 Staff Sample Outline of Contents 5.2.1 Duties 5.2.2 Reporting This outline is from Joyce Lehman, Internal Audit 6.0 Function of the internal audit department Consultancy conducted under the SPEED Project, 6.1 Check for compliance with established Uganda, October 2002. policies 1.0 Risk management overview 6.1.1 Credit 6.1.2 Cash handling 2.0 Internal control system overview 6.1.3 Accounting 2.1 Definition 6.1.4 Procurement 2.2 Elements 6.1.5 Payroll 3.0 The role of internal audit 6.1.6 Compliance reporting 3.1 Place in risk-management process 6.1.7 Financial statements 3.2 Reporting protocol 6.1.8 Fixed assets 3.3 Oversight responsibilities 6.1.9 Inventory and stores 3.4 Liaison with external audit 6.1.10 Petty cash 4.0 Qualifications of the internal auditors 6.1.11 Other 4.1 Professional 6.2 Confirm accuracy of manual transactions 4.1.1 Education or experience 7.0 Internal audit methodology and tools 4.1.2 Code of conduct for the profession 7.1 Audit planning—budgets, schedules, and 4.2 Personal characteristics so forth 4.2.1 Integrity 7.2 Audit documentation 4.2.2 Confidentiality 7.3 Audit forms—design work plans or ques- 4.2.3 Courteous with staff tionnaires for each area of established policy 4.2.4 Independence 7.4 Audit files 5.0 Structure of the internal audit department 7.5 Audit reports 5.1 Chief Internal Auditor 7.6 Security of work space 5.1.1 Duties 5.1.2 Reporting Internal Control and Audits | 399

Annex 12C Sample Audit • Seek any information it requires from employees— Committee Charter all of whom are directed to cooperate with the committee’s requests—or external parties. This sample audit committee charter is adapted • Meet with company officers, external auditors, from Champagne (2004). or outside counsel, as necessary. • Review and approve proposals to outsource any internal audit activities. Purpose The purpose of the audit committee is to assist the board of directors in fulfilling its oversight respon- Composition sibilities for reducing the risk of unreliable financial The audit committee will consist of at least three reporting, ensuring the operational effectiveness and no more than four members of the board of and efficiency of the internal control system and the directors. The board will appoint independent audit process, protecting the company’s assets from directors as committee members and the committee misappropriation, and ensuring effectiveness of the chair. Each committee member will be both inde- company’s process for monitoring compliance with pendent and financially literate. At least one mem- laws and regulations and code of conduct. While ber shall be designated as the “financial expert,” as the committee has the responsibilities and powers defined by professional accounting standards. set forth in this charter, it is not the duty of the committee to plan or conduct audits to determine that the company’s financial statements are com- Meetings plete and accurate and are in accordance with gen- The committee will meet at least four times a year, erally accepted accounting principles. This is the with authority to convene additional meetings as responsibility of management and the independent circumstances require. All committee members are auditors. Nor is it the duty of the committee to expected to attend each meeting, in person. The conduct investigations. committee will invite members of management, auditors, or others to attend meetings and provide pertinent information, as necessary. It will hold pri- Authority vate meetings with auditors (see below) and execu- The audit committee has authority to conduct or tive sessions. Meeting agendas will be prepared by authorize investigations into any matters within its the chief internal auditor and provided one week in scope of responsibility. It is empowered to do the advance to members, along with appropriate brief- following: ing materials. Minutes will be prepared by the chief internal auditor. • Appoint, compensate, and oversee the work of any registered public accounting firm employed Responsibilities by the company. • Resolve any disagreements between management The committee will carry out the following respon- and the auditor regarding financial reporting. sibilities: • Preapprove all auditing and nonaudit services provided by either internal or external auditors. Financial statements • Retain independent counsel, accountants, or • Review significant accounting and reporting others to advise the committee or assist in the issues, including complex or unusual transac- conduct of an investigation. tions and highly judgmental areas, and recent 400 | Transforming Microfinance Institutions

professional and regulatory pronouncements, • Consider the effectiveness of the company’s and understand their impact on the financial internal control system, including information statements. technology security and control. • Review with management and the external audi- • Understand the scope of internal and external tors the results of the audit, including any diffi- auditors’ reviews of internal control over finan- culties encountered. cial reporting, and obtain reports on significant • Review the annual financial statements, and con- findings and recommendations, together with sider whether they are complete, consistent with management’s responses. information known to committee members, and reflect appropriate accounting principles. Internal audit • Review other sections of the annual report and • Review with management and the chief internal related regulatory filings before release and auditor the charter, plans, internal audit manual, consider the accuracy and completeness of the budget, activities, staffing, and organizational information. structure of the internal audit function. • Review with management and the external audi- • Ensure there are no unjustified restrictions or tors all matters required to be communicated to limitations on internal audit scope. the committee under generally accepted auditing • Review and concur in the appointment, replace- standards. ment, or dismissal of the chief internal auditor. • Understand how management develops interim • Review the effectiveness of the internal audit financial information, and the nature and extent function, including compliance with The Insti- of internal and external auditor involvement. tute of Internal Auditors’ Standards for the • Review interim financial reports with manage- Professional Practice of Internal Auditing, or ment and the external auditors before filing with similar document. regulators, and consider whether the reports are • On a regular basis, meet separately with the chief complete and consistent with the information internal auditor to discuss any matters that the known to committee members. committee or internal audit believes should be • Review procedures for the confidential, anony- discussed privately. mous submission by staff of concerns regarding questionable accounting or auditing matters. Review any submissions that have been received, External audit the current status, and the resolution if one has • Review the external auditors’ proposed audit been reached. scope and approach, including coordination of audit effort with internal audit, estimated fees, Risk management and internal control and timing of auditor visits. • Provide oversight on the company’s guidelines • Review the performance of the external auditors, and policies with respect to business risk man- and exercise final approval on the appointment agement. or discharge of the auditors. • Question management, the chief internal auditor, • Review and confirm the independence of the and the independent auditors about significant external auditors by obtaining statements from risks or exposures facing the company; assess the the auditors on relationships between the audi- steps management has taken or proposes to take tors and the company, including nonaudit ser- to minimize such risks to the company; and peri- vices (such as tax services), and discussing the odically review compliance with such steps. relationships with the auditors. Internal Control and Audits | 401

• On a regular basis, meet separately with the • Report annually to the shareholders, describing external auditors to discuss any matters that the the committee’s composition, responsibilities committee or auditors believe should be dis- and how they were discharged, and any other cussed privately. information required by bylaws or regulations, • Ascertain that the external auditor’s service does including approval of nonaudit services. not exceed a continuous period of three years. • Review any other reports or issues that relate to committee responsibilities. Compliance • Review the effectiveness of the system for moni- Other toring compliance with laws and regulations and • Perform other activities related to this charter as the results of management’s investigation and requested by the board of directors. follow-up (including disciplinary action) of any • Institute and oversee special investigations as instances of noncompliance. needed. • Review the company policies relating to compli- • Review and assess the adequacy of the com- ance with ethics, conflict of interest, and the mittee charter annually, requesting board investigation of misconduct and fraud, and approval for proposed changes, and ensure review significant cases of staff conflict of inter- appropriate disclosure as may be required by est, misconduct, or fraud. law or regulation. • Review the findings of any examinations by reg- • Confirm annually that all responsibilities out- ulatory agencies, and any auditor observations. lined in this charter have been carried out. • Review the process for communicating the code • Evaluate the committee’s and individual mem- of conduct to staff, and for monitoring compli- bers’ performance on a regular basis. ance with the code of conduct. • Review with management the policies and • Obtain regular updates from management and procedures with respect to officers’ expense legal counsel regarding compliance matters. accounts and perquisites, including their use of corporate assets, and consider the results of any review of these areas by the internal auditor or Reporting the independent auditors. • Regularly report to the board of directors about committee activities, issues, and related Approved by the board of directors at its meeting recommendations. on ______of ______, 20___. • Provide an open avenue of communication Signed by: ______between internal audit, the external auditors, and the board of directors. Chair of the board of directors. 402 | Transforming Microfinance Institutions

Annex 12D Sample Format for b. Comparison of labor hours expended to Quarterly Audit and Inspection date to labor hour budget in annual plan Activity Report to the Audit with explanations for variances, and projec- Committee of the Board tions as of year-end with implications for of Directors completing audit plan for year c. Proposed amendments to audit plan to This sample format for a quarterly audit and inspec- cover any expected shortfalls in annual audit tion activity report is adapted from Champagne coverage (2004). d. Audits in progress: audits during quarter as The chief internal auditor will prepare and de- per annual audit plan, other audits con- liver a quarterly activities report to the audit com- ducted during quarter not in plan, other mittee of the board of directors as of the last full assignments by management (showing rea- three months ended since the last meeting of the son and status) audit committee. The report will include the follow- e. Fraud investigations (showing status, ing, at minimum: amount of loss, how perpetrated, revised control recommendations) 1. Status of previously reported issues (follow-up f. Conclusion as to the sufficiency of resources on management actions to determine that cor- to complete annual audit plan rective action was taken and is achieving desired 6. Training and professional development results, or the management or board has a. Status of audit staff training in comparison assumed the risk of not taking corrective action with annual training program on reported findings). b. Recommendations for upcoming training 2. Report to audit committee any external audits opportunities and requirements in progress. 7. Annually (normally last meeting of year) 3. Audit reports issued: audit date, date issued, a. Summary of accomplishments of prior year’s rating (if assigned). audit plan 4. Significant and material findings during quarter b. Summary of achievement of internal audit’s and recommendations. Reportable audit find- development and performance objectives ings include irregularities, illegal acts, errors, c. Audits planned and labor hour budget, inefficiency, waste, ineffectiveness, conflicts of including a brief description of risk analysis or interest, control weaknesses. (Material would other method used to schedule audit coverage be 5–10 percent of net income; 0.5–1 percent d. Evaluation of controls for each major area of of total assets; 0.5–1 percent of total revenues; institution to assess the control strengths, 1 percent of total equity) weaknesses, and exposure for each area, 5. Comparison of audit plan to actual highlighting areas requiring special audit and a. Comparison of financial budget to actual for management attention for the coming year internal audit department with explanations e. Capital and operating budget for department for variances, and projections as of year-end f. Annual training plan, including a summary with implications for completing audit plan of staff qualifications, experience, education, for year and certification Internal Control and Audits | 403

Annex 12E Checklist for Internal ATMS and PINs [Automated Teller Machines Control and Audits and Personal Identification Numbers] 1. Is daily access to the ATM under dual control? This checklist is drawn from Pikholz and others 2. Do the location, lighting, and construction of (2005, pp. 112–23). the ATM provide adequate security for cus- tomers and servicing personnel? Cash 3. Are customers’ PINs mailed or delivered sepa- rately from ATM cards? 1. Is all cash kept in a locked vault or safe during nonbanking hours? 2. Is the vault protected by an adequate burglary Interoffice and Interbranch Transactions and/or robbery alarm system? 1. Are the suspense accounts for interoffice and 3. Is the movement of vault reserve cash subject interbranch transactions reviewed daily by a to dual control and record keeping? designated person? 4. Is a record maintained showing denominations 2. Are transactions recorded on two-part forms and amounts of reserve cash? that identify the sending and receiving offices 5. Is each teller supplied with his or her own cash and the party initiating the transfer entry? fund and his or her own vault compartment 3. Is the reconcilement activity performed at a for overnight storage (of keys and stamps at central location by a person or group with no least if cash is sold to the reserve at each end authority to originate interoffice or interbranch of day). transactions or handle cash? 6. Does teller management prescribe and enforce cash limits for each teller fund? Due from Bank Accounts 7. Is the cash total maintained at each branch kept to prescribed levels, and are levels reasonable? 1. Are only designated officers allowed to draw on 8. Are interteller transfers made by vouchers veri- due from bank accounts? fied by both tellers? 2. Are limited balances kept in accounts that may 9. Is each teller’s cash checked daily to a control be drawn upon by drafts? total developed by the accounting system? 3. Are due from bank advices, paid drafts, and 10. Is each teller’s cash periodically verified on a statements sent directly to an independent rec- surprise basis by designated individuals, and is a onciling unit within the MFI? record of the count retained? 4. Are all due from bank accounts reconciled reg- 11. Do tellers provide receipts to customers for all ularly in accordance with an established fre- transactions? quency schedule? 12. Do tellers participate in a structured training 5. Is a separate general ledger account or individ- program that provides guidelines for handling ual subsidiary account established for each due all types of transactions? from bank account? 13. Are tellers closely supervised, assisted, and 6. Are bank statements satisfactorily reconciled on trained on the job? a timely basis with individual difference items, 14. Is a two-week leave or absence rule enforced? identified by date and amount? 15. Are tellers prevented from having access to 7. Are approved depositories designated? accounting records, once processed? 8. Are guidelines established for average balances 16. Are teller differences cleared daily? to be maintained at each depository? 404 | Transforming Microfinance Institutions

9. Are guidelines established for the write-off of Interest and Fees old reconciling items? 1. Has the MFI established definite loan rate and fee policy guidelines for various credit products? Credit Products 2. Are the exact terms (basis of interest and fee 1. Is the MFI’s loan policy formalized and computations, rate, and amount of fees) stated approved by the board of directors? in every loan agreement? 2. Does the loan policy specify lending limits for 3. Do changes in terms require the formal various ranks of officers and loan committees? approval of the person or group authorized to 3. Are there procedures for periodic reporting of grant the loan? concentrations of credit? 4. Are customers provided formal receipts for 4. Is there an adequate audit trail of loan proceeds their loan payments that are dated and identify disbursed, such as disbursement by check or the persons receiving the payments? deposited to the borrower’s account? 5. Are the rates and amounts of loan income 5. Is there a signed application on file for each expected for the year and for each month set loan? down in a formal budget, and are variances ana- 6. Are credit files set up for each borrower? lyzed and corrective action taken? 7. Are loan records posted and reconciled with the general ledger control accounts daily? Loan Losses 8. Are paid notes and loan agreements and relat- ed documents returned promptly to borrow- 1. Has a formal policy been adopted for writing ers and cancelled or marked “paid” where off assets? appropriate? 2. Does that policy specify write-off criteria, pro- 9. Are past due account reports prepared by cedures for periodic review, and collection someone other than a teller or cash handler? efforts to be undertaken? 10. Are data processing personnel prohibited from 3. Does management evaluate the adequacy of the making or adjusting entries to borrower’s general reserve at least quarterly? accounts? 4. Are notes and loan agreements repre- 11. Does the board regularly receive statistical senting written-off loans placed in joint cus- reports describing the overall performance of tody and is supporting collateral adequately the loan portfolio? protected? 5. Are collection efforts reasonable and effective?

Collateral and Securities Fixed Assets 1. Is all collateral (securities) receipted with multi- copy, prenumbered forms that provide a cus- 1. Does the MFI’s inventory control system pro- tomer receipt, credit file receipt, and vault vide controls over access to movable property? receipt? 2. Are signed receipts required for the removal of 2. Is all collateral or security held under joint cus- equipment? tody, and do the collateral forms provide for 3. Are purchasing and sales activities segregated the initials of the joint custodians on all collat- from the bill paying function? eral movements? 4. Do the MFI’s policies and procedures preclude 3. Are adequate procedures in effect to monitor conflict of interest or self-dealing in the selec- the value and condition of all collateral? tion of vendors, suppliers, and insurers? Internal Control and Audits | 405

Savings Deposits 16. Are interest journals reviewed by independent personnel and are large amounts reviewed and 1. Are the rules and regulations governing savings recalculated? deposits established, approved by the board of 17. Are exception reports reviewed by a control directors, and published? person who does not receive, process, or post 2. Are new accounts personnel prohibited from savings transactions? performing teller and accounting duties? 3. Are signature cards and other appropriate account opening identification obtained and Fixed Deposits filed when accounts are opened? 4. Are account numbers assigned in an orderly 1. Has the MFI established a formal policy, and controllable fashion? approved by the board of directors, governing 5. Are original passbooks prenumbered? the fixed deposit function? 6. Do tellers issue receipts for all deposits, includ- 2. Is each depositor required to complete and sign ing date, amount of deposit, and teller an application in which penalty provisions for identification? premature redemption are disclosed? 7. Do tellers stamp the date and a teller identifica- 3. Are all fixed deposit contracts countersigned by tion number on all transactions accepted? an independent MFI official? 8. Are subsidiary controls reconciled to the gen- 4. Is special approval required for premature eral ledger daily, and are reconciling items redemption? investigated by persons who do not handle cash 5. Are certificates transferred to a noninterest or post savings transactions? bearing demand deposit general ledger classifi- 9. Are customer differences and complaints han- cation at maturity? dled by someone who does not receive, process, or post savings transactions? Security 10. Does the control system provide for placing holds on accounts requiring special attention 1. Do the windows permit a clear view of the (for example, dormant accounts, deceased MFI’s or bank’s interior and are they kept rea- owner accounts, lost passbook accounts, sonably unobstructed? accounts pledged as loan collateral, accounts 2. Have exterior lights been installed to illuminate requiring further data, and so on)? all darkened or shadowed areas around the 11. Do withdrawals over a certain amount require MFI? supervisory approval? 3. Is the vault area illuminated at night? 12. Is a closed account report generated and circu- 4. Is there an emergency lighting source? lated to designated officers? 5. Are the locks on exterior doors and windows 13. Are accounts with no activity for a specified tamper-resistant? period transferred to dormant status and placed 6. Are doors and windows equipped with steel under dual control? bars or other burglar-resistant materials? 14. Is interest calculated and credited to customer 7. Are all unusual entrances (air conditioner accounts independently? Is this done by per- intakes, manholes, skylights, and the like) pro- sons free from teller, account opening and gen- tected by an alarm, steel bars, or other? eral accounting duties? 8. Is there a regular procedure for securing side 15. Are employee account transactions specially and back doors while the MFI is open for classified, reported, and reviewed? business? 406 | Transforming Microfinance Institutions

9. Are all entrances to the teller work area locked Insurance while the MFI is open or while customers are in 1. Has the MFI’s policy with regard to insurance the MFI? been approved by the board of directors? 10. Is there a documented procedure for opening 2. Does it call for formal analysis and considera- and closing the building and vaults that pro- tion of all insurable risks and types of coverage? tects against attacks? 3. Does the MFI retain all insurance policies in an 11. Are armed guards on duty in the lobby during orderly file, and are all riders and endorsements banking hours? attached to the policies? 12. Are there alarm-activating devices at lobby 4. Are policy expiration dates properly diarised to teller stations? assure prompt payment of renewal premiums? 13. Is there an emergency power supply for use if the regular supply fails? 14. Are vaults made of steel-reinforced concrete? Computer Processing 15. Are vaults equipped with a dial combination [Pikholz and others (2005) drew this section from lock, a time lock, and a substantial lockable day Gordon Morris & Associates (1991).] gate? 16. Are safes too heavy for relatively easy removal, 1. Are computer operations performed where and are they securely anchored to the premises? they cannot be seen by the general public and 17. Are safe doors equipped with a combination unauthorized visitors? lock? 2. Does the server room have heat or smoke 18. Are the vault walls, floor, ceiling, and door pro- detectors, temperature and humidity control tected by an alarm system? equipment, water sensors, and alternate power 19. Is the vault equipped with an alarm or tele- supply (UPS system)? phone so that an employee locked in the vault 3. Are emergency plans for computer processing can sound an alert? included in the MFI’s emergency preparedness 20. Is opening of the vault under dual control? plans? 21. Are there standard operating procedures for the 4. Do emergency plans include procedures for the safe transit of cash not needed at each office? safe storage of data files and documents? 22. Are precautions taken to prevent theft of all 5. Do emergency procedures include power-off unissued forms, checks, drafts, and the like? procedures, restart, and recovery procedures 23. Are tellers and other lobby personnel regu- for equipment failure? larly trained in robbery and postrobbery 6. Does the contingency plan specify conditions procedures? for off-site processing? 7. Is there a policy for retention of backup data Emergency Preparedness files to ensure that adequate recovery capability 1. Does the MFI have a formal emergency pre- exists? paredness plan that has been reviewed and 8. Are there operating manuals for the system approved by the board of directors? and users, including error messages with appro- 2. Does the plan provide for alternate physical priate responses, restart, and recovery proce- facilities in the event that the MFI’s head office dures? or other vital facilities are destroyed? 9. Are programmers prohibited from running test 3. Are vital records protected by duplication and programs against live production files? safe off-premises storage? 10. Have controls been established for each source 4. Is there a plan for continuity of management? of data entering the automated system? Internal Control and Audits | 407

11. Is output reconciled to input by persons not References and Other Resources responsible for the data entry? 12. Are parameter changes properly approved, doc- AICPA (American Institute of Certified Public Accoun- tants). 2004. “Audit Committee Financial Expert umented, and tested? Decision Tree.” In The AICPA Audit Committee 13. Are parameter changes reported and reviewed Toolkit. New York: AICPA, Inc. Available at http:// by an appropriate officer? www.aicpa.org/audcommctr/toolkitscorp/02.htm. 14. Is access controlled by user IDs and passwords Bald, Joachim. 2000. “Liquidity Management: A Toolkit that are tracked by the system and reported? for Microfinance Institutions.” Bankakademie. Deutsche 15. Are changes to access levels reviewed by an Gesellschaft für Technische Zusammenarbeit (GTZ) appropriate officer not responsible and without Gmbh. Eschborn, Germany. http://www.gtz.de. ability to initiate such changes? Bank Administration Institute. 1984. Internal Auditing in the Banking Industry. 3 vols. Chicago: Bankers Pub- 16. Are controls in place for vendor supplied lishing Company. changes to ensure proper installation? Basle Committee on Banking Supervision. 1998. “Framework for Internal Control Systems in Banking Organisations.” Bank for International Settlements, Basle, Switzerland. Notes ———. 1998. “Operational Risk Management.” Bank for International Settlements, Basle, Switzerland. The authors would like to thank Pamela Champagne of Shorebank Advisory Services and Joyce Lehman of Branch, Brian, and Janette Klaehn, eds. 2002. Striking Mennonite Economic Development Associates (MEDA) the Balance in Microfinance: A Practical Guide to for the extensive use in this chapter of their excellent Mobilizing. New York: Pact Publications for WOCCU. materials developed under the USAID/SPEED Project Campion, Anita. 2000. “Improving Internal Control: A in Uganda during 2002 to 2004. Practical Guide for Microfinance Institutions.” Techni- cal Guide No. 1, The Microfinance Network and GTZ, 1. The Basle Committee on Banking Supervision is a Eschborn, Germany. committee of banking supervisory authorities that ———. 2000. “A Risk Management Framework for was established by the central bank governors of Microfinance Institutions.” The Microfinance Net- the Group of Ten countries in 1975. It consists of sen- work and GTZ, Eschborn, Germany. ior representatives of bank supervisory authorities and CGAP (Consultative Group to Assist the Poor). 1998. central banks from Belgium, Canada, France, Germany, External Audits of Microfinance Institutions, A Hand- Italy, Japan, Luxembourg, the Netherlands, Sweden, book. 2 vols. Washington, DC: CGAP. Available at Switzerland, the United Kingdom, and the United http://www.cgap.org/docs/TechnicalTool_03_v1.pdf. States. It usually meets at the Bank for International ———. n.d. “ ‘Detonating’ Compartamos: An MFI’s Settlements in Basle, Switzerland, where its permanent Journey from Credit to Savings.” CGAP. Available Secretariat is located. at http://www.microfinancegateway.org/content/ 2. For a detailed explanation of process mapping, see article/detail/23594. Champagne and others (2004). Champagne, Pamela. 2004. “Risk Management and 3. Parts of this section are summarized from two World Internal Control Consultancy Completion Report.” Council of Credit Unions sources: Branch and Klaehn Shorebank Advisory Services, Chicago. (2002) and WOCCU (2002). Champagne, Pam, Lynn Pikholz, Ramesh S. Arunachalam, 4. Some of this section is summarized from WOCCU Caitlin Baron, Henry Sempangi, David Cracknell, and (2002). Graham Wright. 2004. “A Toolkit for Process 5. See http://www.theiia.org/index.cfm?doc_id=5402 Mapping for MFIs.” Shorebank Advisory Services, #1__What_is_internal_auditing_. Chicago, and MicroSave Africa, Nairobi, Kenya. 6. The Microfinance Deposit-Taking Institutions Act, Churchill, Craig F., ed. 1998. “Moving Microfinance 2003, Part IV, Section 28, p. 30. Forward: Ownership, Competition and Control of 7. Some MFIs may want to also include client audits, Microfinance Institutions.” MicroFinance Network, especially of client groups, in their audit programs. Washington, DC. 408 | Transforming Microfinance Institutions

Churchill, Craig, and Dan Costner. 2001. CARE Micro- ———. 2003. “Internal Controls and Fraud Prevention finance Risk Management Handbook. CARE and in Microfinance Institutions.” Microfinance Training PACT Publications. Available at http://www.pactpub. Program, Boulder, CO. MEDA Consulting Group, com. Canada. Collins, Richard. 1996. Management Controls for Devel- McNamee, David. 2000. “Control and Risk Self- opment Organizations. 2 vols. Devon, UK: Sims & Assessment.” Mc2 Management Consulting. Available Partners. at http://www.mc2consulting.com/csaspk.htm. Comptroller of the Currency. 1999. Note on Categories OCC (Office of the Comptroller of the Currency). 2000. of Risk taken from the Office of the Comptroller of the “Internal Controls: A Guide for Directors.” OCC, Currency’s definitions, U.S. Government. Washington, DC. Available at http://www.dfi.ca.gov/ Cooper, Robert G., and Scott J. Edgett. 1999. Product licensee/bank/IntCtrl.pdf. Development for the Service Sector: Lessons from Market Painter, Judith. 2000. “Internal Account Management: Leaders. Cambridge, MA: Perseus Books. A Toolkit for Village Banks.” USAID. Available at http://www.usaidmicro.org/pubs/pubsTemplate. COSO (Committee of Sponsoring Organizations of the asp?page=/pubs/mbp/iakmanual.htm. Treadway Commission). 1994. Internal Control— Integrated Framework. New York: American Institute Pikholz, Lynn, Pamela Champagne, Trevor Mugwang’a, of Certified Public Accountants. Madhurantika Moulick, Graham A. N. Wright, and David Cracknell. 2005. “Institutional and Product ———. 2004. Enterprise Risk Management—Integrated Development Risk Management Toolkit.” Shorebank Framework. 2 vols., New York: American Institute of Advisory Services, Chicago, and MicroSave, Nairobi, Certified Public Accountants. Kenya. Gordon Morris & Associates. 1991. EDP Auditing Saltzman, S., and Darcy Salinger. 1998. “The Guide. Rolling Meadows, IL: Bank Administration ACCION CAMEL Technical Note.” Microenter- Institute. prise Best Practices (MBP) Project, Development HPMS White Paper on Risk Management. 1996. Pro- Alternatives, Inc. (DAI) Bethesda, MD. Available at duced for the Board of Governors of the Federal http://www.dai.com. Reserve System, Washington, DC. Turing, Dermot. 2000. Risk Management Handbook: A IIA (Institute of Internal Auditors). 2004. The Profession- Practical Guide for Financial Institutions and Their al Practices Framework. Institute of Internal Auditors, Advisers. United Kingdom: Butterworths. Altamonte Springs, FL. Van Greuning, Hennie, and Sonja Brajovic Bratanovic. ———. 2004. “Tools for Control Self-Assessment: Spe- 2000. Analyzing Banking Risk: A Framework for cific Function Questionnaires.” Institute of Internal Assessing Corporate Governance and Financial Risk Auditors, Altamonte Springs, FL. Management. Washington, DC: World Bank. ———. 2004. “The Role of Internal Audit in Enterprise- Valenzuela, Lisa. 1997. “Overview of Microfinance wide Risk Management.” Institute of Internal Audi- Fraud.” ACCION International, Cambridge, MA. tors, Altamonte Springs, FL. WOCCU (World Council of Credit Unions). 2002. Lehman, Joyce. 2002. “Internal Controls and Fraud Pre- “Internal Control Requirements.” Development Best vention In MicroFinance Institutions.” Shorebank Practices in Credit Union Supervision. WOCCU, Advisory Services, workshop for SPEED Project, Madison, WI. Available at http://www.woccu.org/best_ Uganda, July. practices/bp_files/1068676843internal_controls.pdf. Chapter 13 Customer Service and Operations

he transformation of a microfinance institu- service levels change. Regulated MFIs have to tion (MFI) into a regulated deposit-taking ensure they provide excellent customer service. For Tinstitution requires a number of significant many credit-only nongovernmental organizations operational changes. In the branch network, bank- (NGOs), clients principally interact with the MFI’s ing halls often need to be created or expanded loan officers. In many cases, clients may never enter complete with teller windows, sales desks, customer the MFI’s branches because all loan transactions service points, and desks or offices for supervisors occur “under a tree” or in separate community cen- and branch managers. Procedures for cash manage- ters. This generally changes with transformation ment at the branches and deposit account man- because the primary delivery channel for the insti- agement, both often new to the transforming insti- tution’s products and services becomes the branch tution, need to be developed and implemented. and is thus the focal point for customer service Policies and procedures for both current and new efforts. Conducting transactions in the branch will products need to be clearly documented in standard define the way in which clients perceive the institu- format and distributed to branches and head-office tion and dramatically influence their buying behavior. staff. Furthermore, the operations area (in some With the addition of deposit mobilization, cases referred to as “supervision”) will be thor- transforming MFIs often need to spend significant oughly reviewed by regulators as part of the licens- time and resources upgrading their branch net- ing process. In fact, the licensing decision is likely works and reexamining the way in which clients to be based, in part, on the efficiency and are served and information is communicated. The professionalism of the overall operations of the MFI. branch network is critical to communicating the In sum, the operations of the transforming MFI corporate brand and is a vital determinant of need to be examined, upgraded, standardized, well- the cost structure of the institution. documented, and the appropriate personnel trained. As mentioned in chapter 12, Internal Control In addition, with transformation to a deposit- and Audits, credit-only NGOs often structure their taking institution, the customer’s experiences lending operations so that staff do not handle cash, and expectations with regard to products and which helps reduce the temptation of fraud and

409 410 | Transforming Microfinance Institutions generally makes internal controls and accounting Role of the Operations Department easier for the MFI. In addition, the opening and Operations activities for an MFI NGO tend to be closing of savings accounts, deposits, withdrawals, largely supportive—typically considered “back- and other teller transactions are likely to be new to office” functions—supporting the more “front- the transforming MFI. Furthermore, while the MFI office” functions of the commercial activities that may have general policies on managing documenta- provide direct service to the clients, such as mobi- tion and inventory, those policies will need to be lizing clients, disbursing loans, receiving pay- reevaluated in light of regulatory expectations. ments, and other daily activities. For a regulated Operations becomes a critical component of a deposit-taking institution, however, the role of the transformed MFI’s strategy to meet compliance operations department expands beyond the back- requirements, strengthen its position in the office functions, as teller and marketing functions marketplace, and realize its commercial and social are added, both of which involve direct client inter- goals. action. At the same time, the efficiency of some of This chapter begins with a general discussion of the more traditional back-office functions, such as the evolution of operations with transformation— transaction processing, become more important to both function and structure. Given the close link client satisfaction as clients become more discerning between customer service and operations in a trans- in their choice of service provider. As discussed in formed MFI, the next section introduces key chapter 9, Human Resources Management, the aspects of customer service, providing concrete addition of supervisors at the branch level (and suggestions on how to evaluate and improve it. sometimes at the head office as well) to assist with The bulk of the chapter then focuses on branch the front-office functions helps branch managers operations concluding with a discussion on spe- ensure that the overall operations of the branch run cific back-office operations—cash management, smoothly. The role of the operations department deposit account management, and documentation in a transformed MFI therefore extends beyond management—that transforming MFIs typically simply providing back-office support and includes need to further develop or in some cases address for the following: the first time as they plan to intermediate public deposits. • Ensuring adequacy and maintenance of infrastructure: The operations department is responsible for maintaining delivery channels. Transformation of Operations It must ensure that the branch network, sub- branches, agencies, automated teller machines The operations of an MFI include planning, direct- (ATMs), and tellers are sufficient for the volume ing, delivering, and controlling the daily activities of business being generated. In transforming related to the delivery of products and services. The MFIs, the operations department not only needs operations department supports the application of to maintain delivery channels but may well operating policies and procedures and ensures over- need to develop new delivery channels as part of all reconciliation between the different functions of the transformation process. This can be a signif- the MFI, providing ongoing feedback to senior icant task, particularly for MFIs that have never management. In particular, the operations depart- managed cash before and realize that the existing ment oversees the functioning of the branch net- infrastructure is unable to accommodate large work from the operating perspective and frequently, banking halls. For example, Compartamos in the marketing perspective as well. Mexico considered partnering with other Customer Service and Operations | 411

institutions and using third-party payment sys- comprehensive cash management procedures for tems on an outsource basis to compensate for handling large sums of cash, use of safes in the their insufficient branch infrastructure. branches, teller approval limits, transporting cash • Managing performance: The operations depart- to and from the branch, and any other cash- ment monitors all aspects of branch perform- related issues. ance, comparing efficiency indicators across the • Identification of process bottlenecks: The opera- branch network and ensuring branches meet tions department has a great advantage in their savings, portfolio, and profitability targets. seeing how the day-to-day business flows occur Operations staff members also work to motivate at the branch level. Coordinated attempts front-line staff and to develop a team approach are made to understand process bottlenecks to achieve greater productivity. An effective through process mapping (discussed briefly in operations manager, in conjunction with the chapter 12, Internal Control and Audits) and branch manager, closely monitors the activities improving all procedures. and accomplishments of branch staff and helps • Maintaining brand consistency: The operations staff reach performance targets, and helps the department works to ensure that every branch MFI attain its profit targets on schedule. looks and feels the same and ensures the MFI’s • Ensuring adherence to policies and procedures: brand is evident and consistent.1 Clients expect branches to perform consistently, • Maintaining high levels of client service: The and tend only to notice when things go wrong operations department works closely with the or do not meet expectations. The operations marketing department (which is normally department, jointly with the internal audit responsible for conducting market research and department, ensures that policies are followed monitoring levels of client service), helping to consistently in all branches. This not only helps manage call centers, register complaints and to reduce the possibility of fraud but also helps to questions, and monitor suggestion boxes.2 ensure standardization across branches. It may • Maintaining high levels of product knowledge: also follow up with client complaints and, if nec- The operations department helps to ensure that essary, propose changes in policies or procedures. each staff member is fully aware of the client • Identifying systems or applications problems or benefits of each financial service provided by the weaknesses: The operations department is res- institution. Jointly with the marketing or the ponsible for ensuring all systems in the branches human resources department, operations staff are working. For example, it is responsible for perform product-based training and conduct monitoring all transaction systems and ensuring product knowledge tests. tellers are able to use the systems effectively when • Optimizing branch marketing: In coordination trying to post a transaction or carry out end-of- with the marketing department, the operations day processing. Thus, the operations department department ensures that branches maintain a serves as a link between the information technol- consistent and coherent approach to marketing ogy department and the branches. products and services. The operations depart- • Ensuring adequate and secure operating and ment monitors the display of client communica- cash balances: The operations department, tions, including posters, brochures, and other jointly with the treasurer, is responsible for materials. ensuring the branches have enough cash. Opera- • Optimizing customer service: Operations staff tions must also ensure that any excess cash is members are also in a position to receive feed- handled safely and securely, by establishing back from clients on a daily basis and ensure that 412 | Transforming Microfinance Institutions

client service goals are being met. Operations staff who report to him or her. However, this staff members work closely with the human reporting hierarchy depends in large part on the resources department to ensure adequate train- branch manager’s duties and the reporting structure ing of front-office staff and to ensure that appro- of the credit officers. If the branch is large enough, priate incentives are established for branch some MFIs have both a credit manager or supervi- personnel. sor and a savings manager or supervisor, who over- • Reporting to senior management: Operations or see the line staff and in turn report to the branch supervision staff members provide an invaluable manager. In smaller branches, there may be only service to senior management by reporting on one manager or supervisor or even one manager or activities, accomplishments, problems, and plans supervisor overseeing two or more small branches. for the branches or units. They may also propose new products or improvements to existing prod- ucts or services and follow up on feedback or Customer Service Framework findings made by internal audits, external audits, and regulators. An MFI may have all the right products and guide- lines in place, but if its branches are congested, its personnel uninformed, and its procedures inconsis- Structure of the Operations Department tently applied (all key elements of operations), The structure of the operations department client satisfaction and loyalty will be low.3 Customer depends on the organizational structure and the service is the ability of an institution to constantly size of the transforming MFI. Operations staff may and consistently satisfy clients’ wants and needs. be concentrated at head office and make frequent With transformation, MFIs need to significantly visits to branches, or separate operations staff may increase their focus on customer service, particu- be based in the branches. In branches that are not larly given the competitive environment in which large enough to warrant their own operations man- the transformed MFI may find itself. ager or supervisor, the branch manager may take on Although not necessarily intuitive, customer this role. service also includes areas of the MFI that do not Job descriptions for operations staff vary among come in direct contact with the client. For example, institutions, but in general operations staff spend if back-office support staff are slow inputting loan significant time in the banking halls where they can application information, the resulting delayed dis- oversee tellers and customer service agents, and bursement will impact service quality as much as a provide approvals for transactions beyond the line rude teller. For this reason, the entire institution is staff limits, as well as assist with customer queries or involved in providing excellent customer service. complaints as they arise. Often operations man- Customer service is one element of customer satis- agers’ or supervisors’ desks are placed specifically faction that, in turn, generates customer loyalty where they can see each of the tellers’ workstations (figure 13.1).4 Other aspects such as total product and can monitor client flow, addressing any and image are discussed in chapter 4, Marketing problems that may arise. By physically keeping all and Competitive Positioning. the teller windows in sight, operations managers or The quality of customer service can be meas- supervisors can ensure that tellers are following poli- ured by the difference between the customer expe- cies, especially those related to cash management. rience and his or her expectations. Excellent cus- Generally, the operations manager at the branch tomer service is achieved by exceeding customers’ reports to the branch manager and will have line expectations—even slightly—both consistently and Customer Service and Operations | 413

Figure 13.1 Elements of Customer Loyalty • Flawed business model: Have the perceptions of customer needs and preferences been successful- Loyalty ly translated into design of the product, policies, and procedures? • Implementation problems: Is the service gap related to a failure in the execution of the com- pany’s business model, whether delivery chan- Customer Total Image Personnel nels, information technology, human resources, service product or communication? Source: Churchill and Halpern 2001. • Raised expectations: Is there consistency between internal and external communications? Figure 13.2 Customer Service Have promotional campaigns falsely raised client Framework expectations? Has the social or political context within which the MFI is working changed, Client objectives MFI capacity and and expectations culture to deliver thereby affecting client needs and preferences? Gap

Client experience Customer Service Strategy

Cause-effect analysis Given the multifaceted nature of potential customer service failures, strategies to improve the customer Customer service goals experience are based on a variety of factors that include standardization of policies and procedures, Customer service strategy delivery channels, human resources, technology, • Technology and communications within the MFI. • Delivery channels • Human resources and training • Policies and procedures Policies and procedures. Systemizing procedures • Internal and external communication and standardizing policies is a challenge for MFIs as Source: Marketing and Product Development they transform but is vitally important to achieving Unit, ACCION International. consistency and reliability—both crucial character- istics of good customer service. Many MFIs pride creatively. Too often, however, the gap between themselves on tailoring solutions to individual customers’ preferences and the perceived level of clients and decentralizing authority to make deci- service received breeds dissatisfaction. See fig- sions. Nonetheless, MFIs will find it important that ure 13.2. This gap can be caused by a variety of the transformation process identify minimum stan- factors discussed in chapter 4, Marketing and Com- dard levels and quality controls to ensure good service is maintained as the MFIs’ services expand petitive Positioning. These negative factors include in scale and scope. In addition, policy adjustments the following: are often necessary to meet customer expectations for flexible, accessible, fast service. This issue is • Inadequate market research: Does management particularly relevant for microfinance and other understand customer needs and preferences? service industries in which the distinctions between Has management correctly analyzed competitive “product” and “customer service” are blurred, standards against which the client is measuring given that the former can be as intangible as the the MFI? latter. 414 | Transforming Microfinance Institutions

Delivery channels. Branches can become a source efforts—MFIs require staff to attend training that of service problems in transformed MFIs, as they emphasizes the MFI mission and the importance try to manage higher traffic flows associated with of excellent customer service. Such training is a crit- expanded services. Wait time is a consistent cus- ical lever in improving service quality because it tomer complaint, along with disorganization, lack is founded on an understanding that excellent cus- of orientation or guidance, and insufficient seating. tomer service begins internally. If the internal In addition, convenience, including location of clients are not satisfied, they will probably not pro- the branch and its hours of operation, can con- vide good customer service to external clients. A tribute to or hinder excellent customer service. transforming MFI should conduct an assessment of Many transformed MFIs explore channels com- staff satisfaction, ideally through internal focus plementary to their branch network, such as groups, to identity the root causes of service prob- ATMs and remote transaction systems, to meet the lems for both the internal and external clients. The higher service levels customers expect from a most common human resources–related causes of regulated financial institution (as opposed to an negative external customer service include NGO). With all delivery channels, the challenge is to maintain consistency across all points at which • Low employee moral caused by lack of a profes- the customer interacts with the MFI, in terms of sional development path, perceived unrespon- service quality, available information, and other siveness to needs, meager pay in relation to “tangibles.”5 (See chapter 4, Marketing and level of effort, lack of recognition, perceived Competitive Positioning, for further discussion on lack of transparency, low authority levels, and delivery channels.) micromanagement • Poor or outdated training in policy and proce- Technology. Technology becomes relevant for dures, skills development, or product details customer service because it enhances informa- • Weak organizational culture that is not centered tion quality, speed of service, and convenience. on the client or service (This issue is one of the Technology—point-of-sale devices, personal digital greatest challenges in developing and imple- assistants, credit scoring, biometrics, and other menting a customer service strategy.) innovations—has the potential to improve informa- tion reliability and reduce processing time and Addressing human resources issues requires transactions costs. However, technology upgrades adjustments in recruitment, training, delegation of during the transformation process can actually authority, remuneration, and professional develop- create short-term service problems as bugs are ment. See chapter 9, Human Resources Manage- worked out, temporary patches are removed, and ment, for further discussion. staff become familiar with the new systems. Many of the service strategies involve developing and Communications. Both internal and external com- documenting contingency plans to deal with the munications are critical components in customer inevitable system crashes or freezes, power outages, service—external communications establish exter- or data loss. The goal is to move the MFI from an nal clients’ expectations and internal communica- ad hoc approach to a more systematic approach to tions determine how the internal client satisfies dealing with these issues to maintain quality cus- them. Most important, the promises communi- tomer service. cated in the promotional material must match what the MFI delivers. Underpromising to keep cus- Human resources. The human resources area is tomer expectations low and then overdelivering usually the primary focus of customer service is the best outcome. Consistency is an important Customer Service and Operations | 415 component of communications, which is why man- Analysis and preparation. The process starts with uals or information sheets with frequently asked understanding the problems, their root causes, questions can be helpful customer service tools. and what the MFI hopes to achieve. This infor- Studies consistently show the value of soliciting mation is gathered using a variety of marketing client feedback not only in improving delivery of intelligence—gathering techniques, including staff financial services but as an active ingredient in pro- interviews, labor climate surveys, focus groups, moting positive “word of mouth” among the target mystery shoppers,7 time and motion studies,8 and group.6 Mechanisms to solicit client feedback (if necessary) quantitative surveys with clients. The include the following: goal of this phase is to elicit the following results:

• Client surveys: carefully worded and tested • An understanding of the customer experience and surveys, easy to complete in a timely manner the key contact points: The results of the research designed to solicit client feedback on specific are analyzed to understand the key contact issues or in general points or “moments of truth” that affect client • Focus group discussions: carefully moderated dis- perception of service quality. For example, if cussions with groups of clients designed to solic- good clients (large depositors, or those that it client feedback on key issues always pay loans on time) are not given prefer- • Suggestion boxes: many suggestion boxes that sit ential treatment when they visit the branch dusty and unused because clients feel their opin- (contact point), they may not feel the MFI ions will have limited impact on the MFI (The appreciates their business. volume and quality of suggestions can be signif- • Determination of root causes: Considering how icantly increased through active promotion of each of the various areas discussed above con- the suggestion box as a feedback mechanism. tribute to customer service problems will help Posters soliciting client feedback can be promi- uncover the root causes. For example, if cus- nently displayed, and a board showing institu- tomers are complaining about the waiting time tional responses to client suggestions can be in branches, it may be because of technology created and set up.) problems, issues within human resources, a lack of communication with clients, or improper A feedback system is also important for internal delivery channels (see figure 13.3). clients—to deepen and update understanding of • Definition of institutional vision for customer their needs and communicate actions taken to meet service: Mystery shopping and time and motion them. Feedback systems involve not only collect- studies are performed on the MFI, as well as on ing information (through suggestion boxes, staff its competition to establish industry standards or meetings, impromptu field visits, or other means) benchmarks against which the MFI can measure but also tabulating and acting on the information its own performance and set goals for minimum proactively to improve service. levels of service quality. In general, the MFI must determine what it hopes to achieve in its efforts to improve customer service and how Improving Customer Service much it is willing to invest. Transformation is the The business process of improving customer service time when the institution can decide to establish is based on a systematic, multidisciplinary, phased differential service levels—a baseline minimum approach outlined below. The MFI will likely find it standard it wants to commit to uphold as part of useful to appoint a customer service champion to its brand promise and, potentially, an elite level lead the process. for preferred clients. 416 | Transforming Microfinance Institutions

Figure 13.3 Possible Root Causes of Long Wait Time

Technology No contingency plans Human resources System crashes Low staff motivation Limited automation Limited cashier authority Branch wait No information on waiting time No line system time Limited reading materials Limited branch hours Communication Insufficient client seating Delivery channels

Source: Marketing and Product Development Unit, ACCION International.

Strategy development. Once the analysis and defining the areas that need to be improved and preparation phase is complete, findings are pre- with monitoring the progress. sented and brainstorming sessions are held by com- ponent and by segment to compare those service Pilot and implementation. Those recommenda- dimensions most highly valued by clients with the tions that are more complex—such as developing a cost and complexity of implementing various solu- new external communications plan or implement- tions. Solutions that are easy and inexpensive to ing a qualitative incentive scheme that rewards implement and are prioritized by the client—such internal customer service—involve a variety of areas as organizing transactions slips in the branches within the organization and should be piloted or adding more seats for clients—are implemented before rollout to ensure smooth functioning and immediately. buy-in. The pilot plan should include the following: To solve more complex customer service prob- lems, quantitative surveys, such as those that mea- • Parameters: Certain core components of the sure the relative importance of different service strategy must be tested before institutionwide dimensions and how well the MFI performs on rollout. Parameters should identify the number each one, may be helpful in prioritizing different of pilot test sites, the duration of the pilot, recommendations. As shown in figure 13.4, this fic- and the frequency of the monitoring and titious MFI should focus on lowering minimum intervention.9 required balances, raising interest rates paid on • Work plan: The work plan sets out the different deposits, and improving wait time—the dimensions functional areas that will be involved in the pilot, of service most important to clients and in which the responsibilities of distinct personnel, the time the institution is performing relatively weakly. line of activities to be tested, and interim and end The timing to implement various solutions goals. depends on the cost, institutional capacity, and • Training: Both front-line and back-office staff strategic importance in the MFI’s overall position- are trained, that is, all branch staff including ing. In all cases, the MFI must define its goals and guards and others join the training for team- establish target standards of quality by which it will building purposes and to emphasize the point measure its progress in improving customer service. that customer service is by its nature a multi- The customer service champion is charged with disciplinary function. The training is typically Customer Service and Operations | 417

Figure 13.4 Relative Importance of Service Dimensions

Reconsider Exploit 1. Deposit amount 5 2. Fixed deposit terms 3. Interest rate 4. Fees 7 12 5. Withdrawal frequency 4 4 6. Speed of service 2 8 7. Friendliness of staff 8. Teller understanding 9. Complete information 3 11 10. Branch hours 6 11. Branch cleanliness 13 5 12. Convenient location Level of satisfaction 13. Wait time 2 1 9 3 10 1 Monitor Fix 12345 Importance Quadrants are divided by the median level of satisfaction and the median level of ”importance.“ Source: Marketing and Product Development Unit, ACCION International.

interactive, to permit branch level staff to per- following components will help solidify under- sonalize the strategy (within limits). standing within the MFI:

As part of the piloting process, it is important to • Customer experience map with the key contact also develop a monitoring plan. The goal of moni- points and how staff can add value at each one toring is to supervise the implementation of the rec- • Frequently asked questions with agreed upon ommendations, monitor outcomes, and revise the answers strategy accordingly. The monitoring plan should • Customer handling procedures, including how include a clear definition of how the service indica- to process complaints and queries and escalation tors will be monitored, and how frequently. For policies that govern when to bring in managers example, will the MIS generate certain indicators or • Functional roles that outline the responsibility of will they be observation-based? The customer serv- each staff member with respect to service and ice team needs to determine how difficult it will be sales support to incorporate new variables into system reports • Feedback loops that define how client informa- before deciding whether it makes sense to manage tion is collected, tabulated, and most important, the pilot manually instead. See table 13.1 for exam- acted upon ples of possible solutions to improve customer serv- • Contingency plans in case of system crashes, ice and client satisfaction, as well as monitoring power outages, or other unexpected events indicators. Once a strategy for customer service is com- Ultimately, excellent customer service is the pleted, it must be communicated to all staff. Com- responsibility of the operations department work- piling the different elements of the strategy into ing closely with the marketing department, if a user-friendly customer service manual with the applicable. As discussed below, the layout of the 418 | Transforming Microfinance Institutions

Table 13.1 Improving Customer Service

Recommended solution Indicators of success Internal promotion Number of job postings Employee of the month Improved morale Regularly scheduled staff meetings Improved morale Incorporate personal milestones Improved morale in newsletter Well-organized information board Compliance Dress code Percentage of staff with colors Customer service training Test Objectives for tellers Number of transactions per day; percentage without error Greeter or “orientation agent” Reduced wait time Smart cards with identification Number of transactions per day; percentage without error Feedback mechanisms (including Number of suggestions per number of active clients suggestion boxes with posted actions)

Source: Contributed by Monica Brand, ACCION International, September 2005. branch—including the presence of a customer ser- Branch Location vice representative, the location and availability of Given the importance of the branch network as a transactional documents (deposit and withdrawal delivery mechanism, carefully locating and estab- slips, for example), rope lines, seats for clients—has lishing each branch office is vital. Branches must be great impact on customer service. In addition, teller located in areas that provide frequent, accessible, management—including how tellers execute trans- and convenient service for existing and potential actions, how they are trained, and how they are clients. remunerated—is also a key operations function and Branch location is particularly challenging for an important determinant of service quality. Many transforming MFIs. Credit-only MFIs generally transforming MFIs hire an outside consultant to select office locations according to a different set of assist them in developing a strategy to improve cus- criteria than savings-based financial institutions. To tomer service. See annex 13A for a sample terms of control costs, many credit-focused MFIs locate their reference. offices off the main road or in converted residential spaces. This approach is fine for providing loans because most clients are prepared to sacrifice con- Branch Structure and Service venience to obtain a loan. The same does not hold true with clients wanting to access savings services. Like customer service, branch structure and serv- ice is a function shared by both marketing (as part Feasibility studies. Branches should be located of the delivery channel strategy) and operations.10 based on a macro-level feasibility study. Feasibility However, the operations department is normally studies determine high potential towns that match responsible for key components of branch man- the MFI’s mission, vision, and growth plans. The agement, including opening new outlets, layout study considers likely demand for financial services and configuration, teller and cash management, and proximity to other branches and any competing and traffic flows. financial institutions. The feasibility study should be Customer Service and Operations | 419

Alternatively, licensed MFIs, if approved by the Box 13.1 Locating Branches regulator, can operate mobile banking units to of Transforming MFIs reach rural areas. In Kenya, for example, Equity Before transforming to a microfinance deposit- Bank operates mobile banking through vans taking Institution, FINCA Uganda located many equipped with online access through very small of its regional offices on the outskirts of regional aperture terminal (VSAT) communications. The centers, because this provided good access to its vans can operate as independent branches with staff rural village banking clients for its field staff serving clients from the van, or more often, used to (actual delivery of financial services occurred at operate agencies for one afternoon a week in dif- the village level in FINCA Uganda). However, to ferent locations around an Equity Bank branch compete for deposits, FINCA Uganda has relo- (Coetzee, Kabbucho, and Mnjama 2002). cated many of its regional offices and has had to Branches can also be supplemented, depending rethink its delivery strategy. on the institution and its target market, through Source: Cracknell 2005. agency relationships, ATMs, point-of-sale devices, or other technological advances. (See chapter 11, Management Information Systems, for more conducted in conjunction with the marketing discussion.) department. Proximity to other branches. To control manage- Accessibility and expansion potential. Branches ment and monitoring costs, some MFIs open should be located in areas that allow the MFI to branches in relative proximity to other branches provide accessible, frequent, and convenient ser- within their networks. This allows the MFI to pro- vices to its clients (see box 13.1). Careful research vide multiple access points for clients within a given conducted in conjunction with the marketing region and to expand into areas in which it is department will help to determine where target already known, thereby reducing marketing and populations are located and underserved with finan- promotional costs while also containing manage- cial services. Locations within those target commu- ment costs. nities can then be evaluated. The MFI should also consider the expansion potential of the branch. Competition. High-potential locations often already have a number of existing financial institu- Providing rural services. An approach adopted by tions. The transforming MFI must determine if many transforming MFIs is to operate through a there is sufficient unmet demand for another finan- branch network supplemented by subbranches or cial institution or if it has competitive advantages to agencies. Subbranches are smaller than branches offer that might attract dissatisfied clients. A loca- but otherwise fully functional, though they may tion with limited competition may prove an ideal operate on a local server during the day and update opportunity, but then the MFI must question why information overnight. Agencies only operate one there is no competition and verify that enough or two days per week, generally in smaller towns market demand exists. with opening times coinciding with market days. Location may also be a function of the maturity Some MFIs pilot test subbranches in medium-size of a financial institution. The initial branches of towns with each subbranch location selected to pro- many transforming MFIs may be situated in smaller vide sufficient space if the subbranch were to grad- towns with limited local competition. However, uate into a full branch as its client base grows. with transformation and expansion, MFIs have a 420 | Transforming Microfinance Institutions

Transport network and security. A branch is likely Box 13.2 Finding Quality Premises to draw clients from surrounding areas with good “It can be difficult to obtain suitable premises transport links. Good transport links can make outside regional towns. This is because each cash-based transactions safer. However, generally branch must be strategically located within a branches should not be located too close to bus ter- town or trading centre. The branch should be minals because in many countries these are unsafe located in a secure area and should have a strong locations, favored by pickpockets and other petty perimeter wall at the back of the branch. The thieves. Branches should be situated in relatively physical strength of the building is important secure areas. due to low construction standards outside Kampala. This often means when FINCA Uganda Facilities. The branch should have access to utili- moves to set up a branch in a town or trading ties, water, electricity, and ideally, mobile phone centre, there are a limited number of buildings, network access and the Internet, and be accessible which are well located and strong enough to to the management of the financial institution. become a branch. In practice this means negoti- ating with landlords and existing tenants. It can The importance of these attributes leads to an also mean undertaking substantial infrastructure almost inevitable bias toward locations serviced improvements.” by tarmac roads.

Source: Interview with Shafi Nambobi, FINCA Uganda, from Cracknell (2005). Branch Infrastructure Branch-based banking is underpinned by the estab- lishment, maintenance, and expansion of appropri- much greater ability to compete effectively with ate infrastructure. Relatively standardized branches larger commercial banks, and thus many open with a banking hall, tellers, a back office, and space branches in major metropolitan areas. for supervisors and credit officers will account for Once a high potential location has been selected, most of a bank’s physical infrastructure. the institution needs to select where the branch Branches must meet the requirements of the should be positioned. Sometimes the decision is MFI, its clients, and its regulators. Both the institu- forced by the availability of suitable premises tion and its clients need an environment that (box 13.2). However, other factors such as foot enables efficient transactions and effective commu- traffic, transport routes, potential for expansion, nication. Regulators require secure premises appro- facilities, and security should also be considered. priate to the business being undertaken within the branch. Foot traffic. Foot traffic refers to the number of people from the intended target group that pass by • Client focus: A client-focused banking environ- the branch during a given period. Locations with ment requires careful consideration of the alloca- heavier foot traffic offer much higher potential for tion of space, and the use of client service and savings mobilization and the provision of other branch-based sales desks. The branch needs to services than locations with low levels of foot traffic. accommodate credit staff and branch manage- More remote areas with lower population density ment while providing a sufficient number of may not be able to justify a full branch, but may jus- teller windows, queuing space for clients, and tify opening an agency branch or implementing customer service and sales desks. It also needs to mobile banking (if allowed by the regulator). support effective communication with clients. Customer Service and Operations | 421

• Regulations: Most supervisory authorities stipu- “model branch” layouts to standardize the alloca- late minimum standards that must be met for tion of key functions (cashier, teller stations, waiting regulated institutions to mobilize savings. These area, customer service, staff meeting rooms, back standards deal primarily with security, such as office, ATM), facilitate location of space, and requiring armed guards at the entrance, specify- streamline purchase of equipment and furniture. ing the dimensions and wall thickness of strong Building the infrastructure of a branch can be rooms, safes, and dictating standards for the very expensive. On average, in Uganda, for example, teller windows and customer service areas. Many the transforming MFIs spent between U.S.$25,000 MFIs do not meet these standards, either to U.S.$50,000 each for four or five teller branches because they outsourced these functions (such as to meet central bank licensing requirements. disbursements and payments) as NGOs or One of the most expensive requirements, often because they were never mandated by a third making up half the cost of preparing a new branch, party to install these features. Thus, many MFIs is the construction of the strong room. Strong have to upgrade their existing branches to rooms are normally constructed from reinforced properly handle cash functions as part of the concrete. MFIs need to ensure that the strong transformation process and comply with these room does not connect with an outside wall, has regulations. reinforced walls, ceiling, and floor and an appropri- ately secure door. Given the cost of preparing a Many financial institutions providing mass branch, many transforming MFIs look where possi- market financial services operate predominantly ble to rent premises formerly occupied by other from rented premises for good reasons. The capital financial institutions, and ideally, with an existing outlay required to own premises is significant and strong room. reduces cash available for lending. Also, in many countries regulators prefer financial institutions Security. Once the transformed MFI begins offer- to maintain fixed assets at a lower level than core ing savings services, it must make sure that an capital—to ensure depositors’ savings are not being enhanced security system is in place. It must pur- used to finance long-term assets. chase safes for all branches offering savings services However, reliance on rented premises comes at a to keep cash for potential withdrawals. It must price. In the absence of banking premises built ensure there is minimum risk of robbery by keeping specifically for providing savings, it can be difficult safes in the strong rooms. It must also introduce to create an ideal banking hall, especially outside dual custody of keys or combinations to the strong capital cities where the choice of suitable buildings rooms and safes to ensure there are checks and bal- is limited. Extensive renovations are often required ances. (See chapter 12, Internal Control and Audits, and frequently internal walls and partitions need to for more discussion). At a minimum, the following be removed to create a large enough area for a are required: banking hall. Older banking halls can be especially difficult to • Doors and windows should be equipped with render suitable, because they were designed at a steel bars or other burglar resistant material time when manual procedures predominated, • The strong room should be operated under dual requiring considerable space for back-office opera- control tions. Today, the focus is on providing space for • Keys to the entrances of the premises should be clients and for staff interaction with clients. Over assigned to specific officers who should sign for time, regulated institutions commonly develop them 422 | Transforming Microfinance Institutions

Box 13.3 Bank of Uganda Questionnaire on Premises

Ownership of premises. Are premises owned or Are duplicate keys stored off the premises? Is there leased, and, if leased, is the lease sufficiently long dual control for entry? to produce economic returns and has landlord Freestanding safe. Is it fireproof? Is access to the approval been obtained for upgrades? safe and the room in which it is kept under the con- Approvals. Have approvals been provided from trol of more than one person? local authorities, security companies, electrical Cash loading area. Is it protected from public service? view and access? Is cash in transit protected by Banking hall. Does the banking hall suit the type police or a security firm? Are there security guards of business to be undertaken in the premises? at the premises at all times? Staff operating area. Is the space for each indi- Teller tills. Are they restricted to individual tellers vidual adequate? Does the branch have appropriate during working hours? conveniences? Alarm system. Is there an alarm system installed Lighting and ventilation. Are these appropriate in the premises? If yes, is it connected to the police throughout the premises? or a security firm? Are switches located in the strong Outer doors, walls, windows. Are the outer room, cashiers’ cubicles and teller stations, and man- doors heavy duty, secured with two or more locks of ager’s office? good quality? Are the windows and glass walls rein- Emergency plan. Is there an emergency plan? Is it forced with metal grills or made of antiburglar or documented? Are there fire extinguishers located in bulletproof glass? appropriate places? Strong room. Is the strong room conveniently sit- uated? Does it border with outside walls? Is there space to accommodate the needs of the institution? Source: Based on Cracknell (2005).

• All branches should be equipped with security • The banking hall must be sufficiently large to alarm systems accommodate peaks in transaction volume dur- • Teller stations should all have lockable cash ing the day, month, and year. It should be large drawers enough to accommodate queue management • Cash should be transferred under armed escort systems should these become necessary. The at different times and hours of the day or week number of tellers should be sufficient to manage (There should be no pattern formed of when anticipated peak loads, and the banking hall cash is transferred.) should have space to accommodate additional teller stations to enable growth in business See box 13.3 for more detail about making volume. premises suitable for a deposit-taking MFI. • Space should be available to position client ser- vice, inquiries, account opening, and sales desks. Space allocation. Balancing space requirements These functions are frequently combined into a for the front and back office and savings and credit single desk in physically smaller branches. functions is a perpetual challenge. The high trans- action volumes that follow when mobilizing Increasingly, the branch or operations manager savings from the general public has a number of or supervisor will occupy an office that connects to implications: the banking hall and to the back office to allow for Customer Service and Operations | 423 easy access by both staff and clients. This position- Given that clients and potential clients congre- ing also allows for quick response if queues begin to gate at the branch, it should be a key focal point for develop in the banking hall. sales. Sales should be driven by a branch-based mar- Space requirements should be closely integrated keting focus, and, where possible, by branch-based with the processes of the MFI. For example, super- marketing staff. (See chapter 4, Marketing and visors should sit close to tellers to ensure minimum Competitive Positioning, for further information time delays if supervisor interventions are required. on marketing and communications.) Also, the supervisor’s desk should always be posi- tioned so that he or she can see each of the tellers Signage. Signage should use clear, concise lan- as they carry out their day-to-day tasks. The space guage that clients can easily understand. Signs must required by back-office operations should be lim- be visible in a crowded banking hall, so clients ited where possible through computerization of know they are in the right place for the services they many back-office functions. For example, super- require. For this reason, signs hanging near the visor approvals can be provided online in most entrance or waiting area should provide clear modern banking systems. instructions on basic functions. Smaller signs placed In many branches, the credit department sits off on tellers’ windows and other “hot spots” should the banking hall to provide easy access for clients. be used for supplemental information (“Did you Although credit officers sometimes sit directly in know that . . . ?”) and promotions. All signage the banking hall, a dedicated interview room is usu- should be consistent with the corporate brand to ally available to ensure privacy to clients seeking help strengthen the image of the MFI. loans. The challenge with operating a credit depart- ment adjacent to the banking hall is that it can Name tags. It is surprisingly common for staff to quickly lead to the banking hall being crowded with remain unidentified to their clients. In such cases clients waiting for loans. poor service is identified as an institutional fail- ing rather than the fault of a specific individual. Name tags identify staff as employees and give the Branch Communications impression that the MFI is open and transparent A client-focused MFI supports effective brand man- and accountable for its actions. Name tags also tend agement and client communications and encour- to promote service excellence among staff and ages branch-based sales. The banking hall should be encourage better communication. used to communicate with clients through use of signage, name tags, and posters. Two-way feedback Client information. Client information includes should be encouraged through well-promoted sug- informative posters, price lists, brochures, and gestion boxes with responses to clients’ suggestions notice boards. The target market must understand clearly displayed nearby. the information provided and brochures and the Running an efficient and focused front office like should always be available to clients. Graphics requires that all staff in contact with clients be able and photographs should be used to assist a semi- to answer basic inquiries. Most clients fail to distin- literate market. If information is poorly presented, guish between a teller and a loan officer when it communication with clients becomes much more comes to the provision of basic information, yet in difficult. The transforming MFI needs to take many recently transformed MFIs, tellers have mini- care that out-of-date posters and brochures are mal knowledge of loan products and loan officers changed when prices or product features change. In have poor knowledge of savings products. some cases, clients are presented with too much 424 | Transforming Microfinance Institutions information and are, therefore, unable to determine what is important to read. In other cases, commu- Box 13.4 Importance of Sales Desk nication materials are presented casually in hand- for Complex Products writing rather than in print and in a format that is Shortly after becoming a bank, Equity Bank inconsistent with the corporate brand—thus lessen- launched its Jijenge contractual savings account ing the impact potential of the brand. to encourage and reward regular savings. How- ever, it was a more complex product to sell to Customer service desk. Many MFIs offering savings clients. Clients wanted to see the additional services operate customer service desks within the return they would receive from disciplined sav- banking hall. Customer service desks serve as a prin- ings. Equity decided to run a spreadsheet-based ciple point of contact with clients. Customer service simulation to explain the product. Initially sales staff members are trained to have in-depth knowl- of Jijenge were strong, but when Equity decided edge of the MFI’s products and services and are to remove the sales desk, sales of Jijenge slumped. able to facilitate product sales even if other officers are responsible for the closure of a particular sale. If Source: Cracknell 2005. customer service staff members cannot answer an inquiry, they should be able to channel questions to an appropriate officer within the branch. A key role of the head-office marketing function In addition to assisting clients, customer service is to support branch-based sales. The marketing desks promote efficient services. They remove department must ensure widespread product clients with questions from queues, enabling knowledge throughout the institution. Its product- queues to flow faster. Customer service desks effec- related marketing materials must be carefully devel- tively screen client contact, ensuring the client is oped and tested to communicate product benefits directed to the right officer and enable the officers clearly. National sales campaigns should be carefully to be more effective and more efficient. In smaller coordinated and communicated clearly to every branches, customer service desks may commonly branch to ensure that branches have the right mate- also open new accounts, whereas in larger branches rials and training to handle increased sales. and where demand justifies, this function is often delegated to a specific account-opening desk. Teller Management Branch-based sales. Sales desks placed directly in Hiring and managing tellers may be new to regu- banking halls have a number of distinct advan- lated MFIs if they did not accept cash at the bran- tages over more traditional counter-based sales. ches prior to transformation. Proficient tellers and Sales desks increase the visibility of highlighted effective teller management, combined with the products to clients and increase the accessibility of ability of the MFI to manage peak loads and products to clients—those wanting to inquire about continually focus on improving processes and pro- new products and services do not have to queue to cedures, are key to efficient delivery of financial ask a question. Thus, sales desks can significantly services. Teller management ensures that tellers increase sales of new or existing products. Further- operate efficiently. Efficiency comes from carefully more, sales desks allow sales officers to explain planning transactions so they can be performed the products to clients comprehensively, which can quickly and accurately again and again. be especially important in illiterate and semiliterate markets or for more complex financial services. See Teller screening. Tellers need to be proficient with box 13.4. numbers as well as with computers. They must also Customer Service and Operations | 425 have an amiable nature and be able to speak with ical vouchers between cashiers and managers or clients in a knowledgeable and friendly manner. supervisors. With online supervision, an alert Transforming MFIs (which are often also computer- appears on the supervisor’s screen indicating that a izing) may find their existing staff are not completely particular transaction requires supervision, enabling comfortable with computers, which leads to inevita- the supervisor to authorize the transaction online. ble delays as tellers are trained how to use comput- ers and perform basic keyboard skills. When hiring Teller performance monitoring. MFIs should mon- tellers, MFIs will find it important to test applicants’ itor the performance of tellers at an individual level computer skills before employment. If possible, the and at a branch level. Performance monitoring banking system should also be designed to ensure must include both efficiency and effectiveness minimal keyboard and mouse entry. measures. Efficiency implies measuring the number of transactions of different types undertaken by dif- Teller experience. Along with basic proficiency, ferent tellers in a typical period, with care taken to teller experience is a critical factor in processing ensure speed is matched with accuracy. transactions quickly. The performance of experi- Some managers feel that performance measure- enced and inexperienced tellers often differs signifi- ment cannot be calculated purely on the basis of cantly. In a sample carried out by MicroSave of branch averages, given that transaction types and tellers at Equity Bank, experienced tellers achieved volumes differ in every branch depending on the transaction volumes of 250 transactions per day. precise segmentation of the branch’s clients. Thus, Inexperienced tellers started with transaction vol- trends in performance over time, both of the umes of 100 transactions per day; after two weeks branch and individual tellers within the branch, on-the-job transaction volumes increased to 140 to should be measured as well. 150 transactions per day. After the end of the first month tellers had generally reached an acceptable Teller stations. The physical attributes of teller win- level of performance (Cracknell 2005). dows are critical to ensuring that tellers make fewer Teller withdrawal limits often vary depending on errors. Teller stations should be large enough to the level of experience of the teller, so that inexpe- accommodate a computer (and printer, if necessary) rienced tellers are subject to greater levels of super- and still provide sufficient counter space for the vision. One solution employed by some MFIs is to teller to efficiently count cash. Bulletproof glass, divert large cash transactions to an experienced obligatory in many countries for regulated institu- teller who is provided with note and coin-counting tions, should not hamper communications between machines. the teller and clients. Tellers should be provided Tellers are typically held responsible for cash with cash drawers carefully segmented to allow dif- shortages and require time to gain confidence and ferent denominations to be held separately. dexterity in counting money. Cash-counting machines can significantly reduce the performance Personnel issues. As transaction volumes in a difference, although machines are unlikely to branch increase, responding to the legitimate needs replace manual counting, in part because touch of tellers to have breaks and vacations becomes helps tellers detect fake currency, which only the increasingly difficult. Rural branches with seasonal more expensive counting machines can do. fluctuations and branches with a large percentage One step that can increase the productivity of all of salaried workers experience natural fluctuations tellers, but particularly inexperienced tellers who in the workflow that can be used to accommodate require more supervision, is to enable online super- staff leave. However, in urban branches with a large vision. Considerable time is lost transporting phys- percentage of microfinance clients, transaction 426 | Transforming Microfinance Institutions volume can be relatively stable. In this case, when- ever a teller takes vacation, long queues can develop. Box 13.5 Payment of School Fees Mitigation strategies include training staff in mul- at Centenary Bank tiple skills so they can take over temporarily, or Centenary Rural Development Bank in Uganda larger institutions may employ “floating” cashiers processes payments for school fees. Payments or tellers who move between branches in a particu- are made three times a year, in January, May, and lar region or city. September. At the time of year when payments are received, Centenary is almost always over- whelmed with clients. Typically, queues stretch Peak Load Management down the street before the bank opens. Cente- A typical front-office environment, particularly in a nary has responded by opening for longer hours rural or semiurban branch, has fairly irregular levels during the season for payment of school fees. of activity—at some times of the day, week, or Source: Cracknell 2005. month, banking halls can be filled to capacity, while at other times they are empty. The situation can also differ from branch to branch depending on location ability of a deposit-taking institution to extend its and the local market. business hours depends on how long end-of-day Managing peak loads in the banking hall is par- processing takes, and in some countries, on central ticularly important in banking for low-income bank regulations. clients, because transactions tend to be in smaller See box 13.5 for an example of how product amounts and of greater frequency. An MFI’s ability range and banking hours interweave to influence to manage peak loads is a key determinant of its customer service. customer service quality and the profitability of its If extending branch hours becomes too costly an savings products. Peak loads affect both wait time option, a number of easily implemented solutions and the capacity of the physical infrastructure. can improve customer service using generally rec- Manual procedures can further exacerbate peak ognized principles of customer psychology and loads, while the MFI’s product range and banking common perceptions of waiting. (See box 13.6.) hours may also influence the peaks and valleys of Other possible solutions to manage peak loads service provision. include the following:

Product range. An MFI’s product range can signif- • Remove inquiries from queues: Clients with ques- icantly influence transaction behavior within a tions slow down queues of clients wanting to banking hall. For example, salary accounts create perform simple transactions. Removing clients monthly fluctuations around the month end; school with questions from queues not only speeds up fee loans create periodic fluctuations around the service, but also ensures that the client’s problem dates for payment of school fees; and agricultural receives the fullest attention. Understanding loans create seasonal peaks in activity around plant- clients’ questions in detail often leads to appro- ing and harvest seasons. priate solutions. For example, when Equity Bank in Kenya found that many clients queued to Banking hours. Extended banking hours are ask whether their salaries had been received, it extremely beneficial for clients who would other- introduced boards that indicated for major wise have to take time from their business activities employers whether salaries had been received to perform financial transactions. However, the and posted to client accounts. Other general Customer Service and Operations | 427

Box 13.6 Using Psychology to Improve Perceptions of Customer Service

Perceptions of waiting Solutions for improved customer service • Unoccupied time feels longer than occupied ⎫ • Have reading materials, videos, or other infor- ⎪ time. ⎪ mation available. ⎪ • Anxiety makes waits seem longer. ⎪ • Allow clients to fill out inquiry forms or deposit • Uncertain waits seem longer than known, ⎪ slips while waiting. ⎪ finite waits. ⎪ • Reduce stress by clarifying the process or creat- • Unexplained waits are longer than explained. ⎪ ing a numbering system. ⎪ • Unfair waits are longer than equitable waits. ⎬ • Provide information on expected wait times or • The more valuable the service, the longer the ⎪ post reason for delays (server crash or the like). ⎪ customer will wait. ⎪ • Have an equitable system or clear rules for pref- • Solo waits feel longer than group waits. ⎪ erential treatment. ⎪ ⎪ • Compensate the client’s patience by providing ⎪ flexible products or a surprise soft drink. ⎪ ⎪ • Never leave a client unattended without at least ⎭ asking if she or he can be helped.

Source: Contributed by Monica Brand, ACCION International, September 2005.

strategies to remove inquiries from queues • Match staffing to expected activity levels: The include directing questions as clearly as possible branch manager should ensure whenever possi- through signage to customer service desks; pub- ble that staffing levels are matched to expected lishing answers to frequently asked questions; activity levels. During the busiest periods, all and assigning staff to the front office to manage teller windows should be staffed for the longest queues through providing direct assistance to possible time. This is no easy task, because a clients. For example, SogeSol in Haiti hired branch cannot afford to maintain full-time staff “flow captains” to manage client inquiries while based on peak levels of activity. However, part- they waited in line, thereby reducing branch time tellers can generally be employed or more congestion and wait time. tellers than normally required can be hired, but • Introduce single point queuing systems: In bank- trained also to market products and services. ing halls with sufficient space, single point queu- During slack periods in the month, tellers can ing systems should be introduced. In most cases market to potential clients in marketplaces, at such queuing systems consist of a series of ropes schools, and at other likely venues. Another winding around the banking hall to ensure that strategy is to restrict staff leave to the middle of clients queue in a single line. The next available the month if possible. teller serves the client at the front of the queue. • Specific extensions of banking hours: Specific Single point queuing systems are popular with extensions of business hours are possible when clients because they are seen to be equitable— the MFI and its clients can predict peak periods they ensure service on a first-come, first-served of activity, for example, for the payment of basis—and because they ensure that an individ- school fees or for the payment of salaries. In such ual client with a question causes minimal delay to a case, the MFI needs to communicate the all clients equally. extension of business hours carefully to ensure 428 | Transforming Microfinance Institutions

that enough clients modify their transacting Disaster recovery is the MFI’s ability to recover behavior to take advantage of the extended busi- any lost data. Several layers of data management ness hours. are usually required, including tape backup at • Introduce new technology: Technology, specifi- the branch and head-office level. In very large cally computerized banking systems, can offer deposit-taking MFIs, disaster recovery can involve solutions to decongest banking halls. Implemen- parallel processing of transactions using two simi- tation of a wide area network (WAN) that net- lar but physically separate servers. The regulator works individual branches together allows an will normally define minimum acceptable disaster MFI to offer branchless banking. However, the recovery standards for licensed deposit-taking effectiveness of the WAN depends on the avail- institutions. ability of an appropriate communications infra- structure, either through telephone lines, VSAT links, or microwave-based line-of-site systems. Managing Cash Optimizing the WAN is vital to ensure fast trans- action speeds, especially in a fully centralized Handling of cash is often new for many transform- system. However, optimal solutions are often ing NGO MFIs. Proper cash handling ensures that expensive, so the MFI will have to make a con- records are kept for cash movements and stocks of scious but informed choice on its communica- cash, that stocks of cash are securely kept and con- tions strategy. (See chapter 11, Management trolled, and that no unauthorized persons gain Information Systems, for more discussion.) access to cash or important documents. Further- Technology also can be used effectively to more, cash holding must be kept to the lowest level increase the accessibility of services by introduc- consistent with foreseeable needs and within insur- ing increased points of access through mobile ance limits, with the surplus deposited in nearby banking, cash machines, point-of-sale devices, or commercial banks. The operations department is ATMs. ATMs have become a viable solution for responsible for processing all cash to and from MFIs, as long as regulators provide approval and the central bank, commercial banks, or other oversight, and the MFI ensures secure access. branches. The operations manager is also responsi- (See chapter 11, Management Information Sys- ble for daily monitoring and adherence to cash tems, for more discussion.) limits as established by the head office. This section provides detailed guidance for transforming MFIs establishing cash management procedures for the Ensuring Continuity of Services first time.11 Continuity of services means ensuring appropriate Cash balances include amounts in the cash and power management along with appropriate disaster treasury registers and the cashier’s (or teller’s) bal- recovery and off-line procedures. To effectively ances as per the cashier’s register, and should be offer savings services, power management should reconciled with the general ledger cash account. be almost seamless. Constant power availability is (Some regulated MFIs have a “chief cashier” who achieved either through inverter-based interrupt- sits behind the tellers [often in a “cash cage”] and ible power supplies, through generators on a trip disburses cash to the tellers. Other MFIs have only switch, or at the lowest cost, through generators tellers, sometimes also called cashiers, who hold cash started manually. Off-line procedures are manual at their stations. For the purposes of this section, procedures enabling basic account functionality to the term teller will be used for either cashiers or continue when computerized systems go off line. tellers when discussing cash management, with the Customer Service and Operations | 429 exception of the chief cashier. Teller windows, cash chief cashier using a treasury voucher. The teller counters, or cashier stations are all referred to as gives the excess cash balance to the chief cashier teller stations.) who counts the cash and enters the received amount in the treasury book. The teller signs the treasury book and the chief cashier puts the cash Monitoring Cash Levels and the treasury book in the strong room with the The branch must hold sufficient cash to meet assistance of a dual custodian. depositors’ demands. However, the amount to be held at one time should be balanced between the Supervision. The branch manager or operations desired return on investment, security, and liquidity manager (or supervisor) should check cash transac- considerations. Cash levels are part of the liq- tions on a daily basis. She or he must monitor cash uidity policy established by the asset and liability levels maintained at each teller’s station for compli- committee (ALCO) and will include limits at the ance with limits set by management. On a random teller stations and each branch (see chapter 10, basis, the manager or supervisor should count the Financial Management, for more discussion). Secu- cash in each teller’s cash drawer and compare the rity considerations greatly influence the amount of amount with the computer balance. cash to be held at the teller’s station and in the strong room. Transaction processing. All cash transactions must be handled only by the tellers and not by any other Treasury book and strong room. The “treasury staff members. The teller must always count all cash book” or “strong room cash record book” is a reg- from the client in the client’s presence and clarify ister of stocks of cash held in the strong room. All any discrepancies before it is placed in the cash movements of cash into and out of the strong room drawer. Once the amount has been counted, the are recorded in the treasury book. The strong room teller enters the account number and the amount is always under dual control of the branch manager into the computer system, date stamps and initials and branch accountant or chief cashier. Both dual the passbook (if applicable), and returns the pass- custodians must be in each other’s presence when book to the client. Where duplicate vouchers are entering the strong room. Accessibility to safes in involved in a transaction (either with or without a the strong room is also under dual control. Bundles passbook), the teller should keep the original for of each cash denomination are arranged and stored the MFI’s files and give the client a duplicate. separately to facilitate checking. Reserve cash Transactions are all posted in a receipts or pay- should be kept in an inner fireproof safe in the ments book (sometimes called a “cashiers’ counter strong room. Keys to the strong room must be book” or “receiving cashier’s on hand account”). recorded in the keys register, which should also All receipts and payments made and cash received be under dual control, and signed for by the key from or paid to the treasury (strong room) are holders. Whenever keys change hands, both the recorded in this book. Posting in this book should person giving and the person receiving must take place before cash is paid out and after cash is sign the register. Duplicate keys should be kept accepted. If an error occurs, tellers should prepare with the nearest commercial bank as items for safe cash error vouchers that should be approved by the custody. branch manager or supervisor. Throughout the day, if the amount of cash in a teller’s station exceeds the maximum amount deter- Procedures for handling excess and shortages. If a mined by management, it should be given to the teller does not balance his or her teller balancing 430 | Transforming Microfinance Institutions report at the end of the day, the chief cashier or give the counterfeit note to the branch manager. supervisor should note any differences and work The note is subsequently handed over to the police with the teller to locate the differences. If the dif- by the branch manager. The branch manager ference cannot be found, it should be charged to a should keep a record of the note numbers in a suspense account under the tellers’ subledger. If separate register. the difference is above the allowed limit, the bal- ance should be charged to the teller concerned. Transfer of cash to banks or head office. Just as More than three teller shortages should result in there are limits for cash to be held at teller stations, dismissal of that teller. limits also need to be set for the total amount held Cash overages are also credited to the suspense in each branch. Once this amount is exceeded, cash account and if not claimed for six months (or what- needs to be transferred either to a nearby commer- ever period has been determined by policy) should cial bank branch or to the head office. All physical be moved into a profit and loss account. If the cash transfers must be done with security or police shortage can be traced to a client and records escorts (or both) and times when cash transfers take clearly indicate the error, the client’s account is place should be varied.12 charged and an advice is sent accordingly. Similarly, if an overage is traced to a client, his or her account should be credited and advised through a credit advice. Deposit Account Management

Because transforming MFIs are generally offering Cash Security savings services to the public for the first time, To keep control of cash that is held by the tellers, specific procedures for managing deposit accounts all tellers must ensure the door to the cash drawer need to be established and communicated to the is locked at all times regardless of whether the branches. Account procedures should be standard- teller is at the station. No cash should be kept in ized and documented in a manual that is easily the cash drawer at the teller’s station overnight—it accessible and understood by all staff involved in should all be in the strong room. Tellers should be savings account management. Specific policies and the sole keepers of keys to their teller stations, cash procedures need to be put in place for opening drawers, and stamps throughout working hours. accounts (savings or term deposits), receiving Tellers should guard their stamps so they cannot be deposits, making withdrawals, closing accounts, accessed by somebody reaching over the service dealing with lost passbooks, and handling dormant counter. accounts. (See Branch and Klaehn 2002 for more information on how to establish deposit account Counterfeit notes. Each branch manager should procedures.) maintain a file of circulars from the regulator One of the areas that becomes vitally important informing financial institutions of serial numbers of once a regulated MFI begins mobilizing deposits counterfeit notes. If the teller detects a counterfeit from the public is confidentiality. Staff must never or forged note he or she should confiscate it imme- reveal to third parties any information regarding diately. Particulars of the client including name and the savings or deposits of clients unless the third address should be taken for further investigation by party produces written authorization from the saver the police. If detected after the depositor has gone, or a written order from a competent authority in the teller should record it as a cash shortage and accordance with applicable law. It must be clear to Customer Service and Operations | 431 all staff that account information is confidential, Passbook replacement. Replacement of passbooks available only to the depositor and his or her bene- can be a lengthy process if security features and the ficiaries or legal representatives. need to perform checks and reconciliations on Some of the processes involved in deposit man- passbooks mandate that replacement be performed agement can result in bottlenecks—particularly for centrally. In addition, if the passbook replacement newly transformed MFIs just beginning to mobilize process is poorly handled, resubmission of docu- deposits from the public. These common process- ments can double the time taken to replace the oriented bottlenecks need to be identified and passbook. removed wherever possible.13 A systematic study of procedures using flowcharts to portray particular Account card issuance. Card issuance is a frequent processes (typically referred to as process mapping) cause of delays and is a common cause of client can be undertaken to facilitate this analysis. The complaints. Client account cards are usually care- following reflects specific processes relevant for the fully configured for security reasons—they include operations of transforming MFIs beginning to the client’s photograph, signature, and account accept public deposits: number. Often this means that cards are produced centrally or even outsourced. Reasons for delays Account opening. Extensive account opening include an inability to produce cards at a sufficient requirements help protect financial institutions rate to meet the demand from new account holders against potential fraud and money laundering. and for replacements, poor processes resulting in However, they also penalize illiterate and semiliter- the mismatch of photograph and client account ate clients who end up making frequent visits to details, and batching of cards at branch and at the open a single account. printing facility to reduce delivery costs.

End-of-day processes. Although not an obvious Teller limits and supervisor approvals. Low teller cause of delays for the client, extensive end-of-day withdrawal limits strengthen internal control but processes have two major effects on service levels. create additional approval procedures that can sig- First, staff work longer hours than necessary, which nificantly increase total transaction time. The vol- has an inevitable effect on staff welfare and conse- ume and value of withdrawal transactions should be quently service quality. Second, extensive end-of- carefully examined when considering appropriate day processes act as a disincentive to extending teller and supervisor limits. banking hours. An internal culture of continuous improve- Manual processes. Manual processes are a signifi- ment needs to be engrained in transforming MFIs. cant cause of delays. Some delays result directly Such a culture is difficult to instill, but it starts from the manual process, for example, the extrac- with strong individual commitment to a collective tion of client ledger cards. More significant delays institutional mission. As discussed in chapter 3, result when manual processes encourage batch Planning for Transformation, this culture enables rather than serial processing; for example, while it the organization to maintain service quality, despite may seem much more efficient for a supervisor to growth. It implies that the institution is always approve five over limit withdrawals at a time, rather preparing for the future with planned upgrades to than one individual over limit withdrawal, such systems, to services, to processes, and in staff capac- batch manual transactions can significantly increase ity, and that a good percentage of these planned client waiting time. upgrades actually occur. 432 | Transforming Microfinance Institutions

Documentation Management • Accounting, including authorization levels and segregation of duties The experience in Uganda of NGO MFIs trans- • Budgeting forming to regulated microfinance deposit-taking • Financial management, including how to deter- institutions revealed a surprising lack of documented mine loan-loss reserves and provision for loan and standardized policies and procedures. Much of losses the day-to-day operations were based on on-the-job • Asset and liability committee (ALCO) training and experience being passed on as the MFI • Operating expense and asset purchase approvals grew. Manuals the MFIs did have had often become • Internal audit (and possibly internal control) quite out of date and were not being used. Further- • Physical security of records and assets more, many transforming MFIs did not have ade- • Reporting requirements—who, what, and how quate (for the regulators) document security and often inventory management—both important areas a transforming MFI likely needs to improve. These manuals should be written clearly and concisely. Care should be taken to eliminate contra- dictions and keep redundancies to a minimum. Fur- Policies and Procedures thermore, a system should be in place to ensure Once an MFI decides to become regulated and updates to any of the manuals are uniformly dis- intermediate public savings, it will find it imperative tributed and all branches are operating from the to ensure all policies and procedures are docu- same manuals. mented and standardized throughout the organiza- While all the manuals are important as an MFI is tion. Most regulators will not license a financial preparing to transform, one particular area that will institution to take deposits before inspecting the need review is the credit manual. As a previously various operating manuals and ensuring through credit-focused organization, the assumption may branch visits that policies and procedures are be that the credit side of operations is well docu- followed in a standardized manner. See chapter 12, mented and standardized and, thus, does not need Internal Control and Audits, for more discussion further attention. However, the regulator will likely on the importance of policies and procedures. require specific and precise documentation for each An MFI should have stated policies for every loan and during inspections will randomly check aspect of management and operations, including, loan files. The transforming MFI, therefore, must but not limited to the following: determine how the regulator will classify risk on unsecured loans or loans secured by unconventional • Personnel, including guidelines for hiring, evalu- collateral and whether the current loan documenta- ating, and terminating tion is acceptable. If not, some policies and proce- • Credit, including client eligibility, loan terms dures currently followed for credit products may and conditions, collateral requirements, loan need to be altered or refined and existing docu- monitoring and collection, and delinquency mentation supplemented, which may, in turn, follow-up require a revision of the credit manual. • Savings, including account opening, deposits, In addition to ensuring that the loan documen- withdrawals, interest payments, and account tation will comply with regulatory requirements, as closing a regulated institution, the MFI must ensure that all • Cash management, including cash transfers and documents, not just credit files, are securely held at petty cash the branch. Customer Service and Operations | 433

Document Security branch and the value of physical stock reconciled to the general ledger at the branch. All documents held as security for loans should be Inventories should be kept in good condition registered in a securities register at each branch. and accessible in a controlled manner. Each item When supervisors conduct on-site inspections at should have a “bin” or “stock card” or some system the branches they will verify (on a random basis) the to record different types of stationery. The quanti- physical existence of items recorded in the securities ties and description on the stock card should match register and ensure that all security forms are com- the actual quantity physically in the branch. A reg- pleted fully and correctly. Supervisors will check ister should be maintained at the branch for savings that the MFI’s books, registers, and vouchers are all passbook stock and, if applicable, checkbook stock. properly maintained and only used by authorized persons. They will also confirm that all important Control of passbooks. Control of passbooks is a documents such as government stocks, insurance serious issue for regulators and must be strictly policies, title deeds, and all pledges for loans (prop- adhered to, thus passbooks must be controlled as erties, crops, and so forth) are recorded in the secu- part of stationery. When a batch of passbooks is rities register and maintained in the strong room, received, serial numbers must be recorded in the inaccessible to unauthorized persons (ARB Apex register from the beginning to the end. When a new Bank Limited 2004). account is opened, a requisition is made to the Loan files must be kept in cabinets that are branch or operations manager or supervisor. The locked so unauthorized persons do not have access. branch manager, with another officer with dual control to the strong room, will provide the new Inventory Management accounts officer (or teller) with the requisitioned passbook, and confirm that all numbers of the With the addition of voluntary savings products, quantity removed are numerically accounted for various stationery items, such as passbooks, check- and that the lowest number follows sequentially books (if applicable), fixed-deposit receipt books, from the last number in the register as removed. and other stationery products, must be held at The officer responsible then lists each passbook the branches. The MFI should number standard serially in the issuance register and accounts for any documents, forms, and vouchers to facilitate balance at the end of the day. A new accounts reg- references being made to such documents by the ister should be properly maintained at the branch MFI staff.14 for each year. In general, all stationery should be procured through the head office and issued to branches Control of fixed-deposit receipt book. Fixed-deposit upon requisition. However, a branch may, under receipts are engraved forms issued in books of special circumstances, purchase general stationery generally 100 to 200 each, with receipts and coun- from the local market. Decentralized procurement terfoils serially numbered. The branch stock of of stationery items should be discouraged and unused books must be kept under dual control in properly controlled. Where the branch is given the strong room and recorded in the unutilized some latitude, the MFI must ensure that normal “assets in stock” register. The register should show control procedures are adhered to. All purchases date of receipt, serial numbers, date of issue, and should be authorized and duly recorded. unused stock at hand. All stationery should be properly recorded and Annex 13B provides a summary checklist of the stored, and movements (especially issuance) con- major aspects of customer service and operations trolled. Inventory should be taken quarterly at each addressed in this chapter. 434 | Transforming Microfinance Institutions

Annex 13A Sample Terms of • Prioritize different recommendations to deter- Reference: Improving Branch-Level mine which can be implemented now (minor Customer Service changes) and which will need to be piloted (major changes) based on cost-benefit, institu- Background tional capacity, and other factors. Background on the organization including its mis- sion, target market, client outreach, portfolio size, Phase 3: Conduct Pilot Test(s) and so forth. • Establish the pilot parameters (location, dura- tion, budget) and goals (tracking indicators). • Establish and validate operational requirements. Objectives • Prepare the pilot branch. The objectives of this consultancy are to improve • Test tools and systems. and standardize customer service levels at MFI A’s • Train personnel. branches, and increase customer satisfaction of • Implement pilot. internal as well as external clients. • Supervise pilot and monitor indicators. • Analyze results and define initial conclusions. • Revise strategy to present to general manage- Tasks ment for approval. Phase 1: Analysis Phase 4: Rollout • Review and document processes and service • Define the strategic and operational implications. quality to establish baseline. • Develop support materials. • Collect and analyze information on competition • Establish an action plan. (to determine expectations). • Train personnel. • Obtain information on client profile and prefer- • Develop systems. ences (data mining or market research or both). • Define goals and indicators for monitoring. • Analyze information and establish benchmarks • Draft a customer service manual. to finalize proposal for approval. • Compose multifunctional team to diagnose Deliverables problems and identify key strategy components. 1. A written analysis of current customer service Phase 2: Design and Develop Customer Service quality including the establishment of bench- Strategy marks • Diagram the process flow from MFI A client’s 2. A proposed customer service strategy to be point of view (“client experience”). implemented • Analyze the delivery channels (that is, branch 3. Results of pilot tests layout, appearance, and the like) from a service 4. A plan for rollout to all branches viewpoint. 5. A draft customer service manual • Define areas of improvement by functional area (requirements) and strategies by segment. Level of Effort • Determine how to add value with each point of contact with the client. It is estimated each phase of this consultancy will • Recommend new processes, procedures, and take between 1 and 2 days to complete and will be policies. carried out over a period of 12 months. Customer Service and Operations | 435

Annex 13B Checklist for Customer screening, training, performance monitoring, Service and Operations and teller positions? • Have you put in place ways to effectively manage Customer Service peak loads? • Have you defined your institutional vision for • Do you have in place appropriate disaster- customer service, including where it fits into the recovery and off-line procedures? MFI’s competitive strategy? • Have you mapped out your processes from the Cash and Deposit Account Management point of view of the customers—internal and external—to identify customer service problems? • Have you established effective ways of monitor- • Have you conducted a thorough analysis to ing cash levels and procedures for handling determine the root causes of the customer ser- excess and shortages? vice problems? • Have you established procedures and processes • Have you met with staff members to engage for managing deposits, including teller limits and them in brainstorming solutions to the customer supervisor approvals, end-of-day processes, and service problems? account opening? • Have you prioritized the different solutions based on value or importance to the client, feasibility Documentation Management (in terms of cost and capacity), and anticipated impact (improvement in customer satisfaction)? • Have you documented policies and procedures • Have you identified and implemented the quick to manage all aspects of operations? solutions? • Have you ensured all documents held as security • Have you planned a pilot for the more complex for loans are registered in a securities register at strategies, defining the parameters, work plan, each branch? training, and monitoring? • Have you ensured processes for appropriate in- • Have you developed a customer service manual ventory management are in place in all branches? that includes frequently asked questions, cus- tomer handling procedures, functional roles, feedback loops, and contingency plans? Notes

Parts of this chapter were drawn from “Serving Deposi- Branch Structure and Service tors: Optimising Branch Based Banking,” by David Cracknell, African Programme Director, MicroSave, • Have you determined the ideal branch locations February 2005. Contributions to this chapter were made taking into account accessibility, expansion capa- by Monica Brand, Vice President, Marketing and Prod- bilities, competition, security, and facilities? uct Development, ACCION International. The authors • Have you ensured the appropriate branch infra- gratefully acknowledge their contributions. structure including security, compliance with regulations, and space allocation? 1. Some MFIs create a multifunction team responsible for brand consistency, separate from the operations • Have you established effective communications department. within the branch network including signage, 2. For more information on survey instruments, see client service desks, and client information? Wright, Cracknell, and Parrott (2004). • Have you ensured effective and efficient teller 3. The Customer Service Framework section was writ- management including appropriate teller ten by Monica Brand, ACCION International. 436 | Transforming Microfinance Institutions

4. Adapted from Churchill and Halpern (2001) and Deutsche Gesellschaft für Technische Zusammenarbeit Kotler (2002). (GTZ) Gmbh, Eschborn, Germany. 5. Tangibles, including the appearance of physical facil- Bank of Uganda. 2004. Microfinance Deposit-taking ities, equipment, personnel, and printed and visual Institution (MDI) Regulations. Kampala, Uganda. materials, are one of the five key dimensions used by Branch, Brian, and Janette Klaehn, eds. 2002. Striking consumers in assessing service quality in a broad the Balance in Microfinance: A Practical Guide to variety of service sectors (Zaithaml and Berry 1996). Mobilizing. New York: Pact Publications for WOCCU. The other four are Reliability (dependable and accu- Brand, Monica. 2003. “Market Intelligence: Making rate performance); Responsiveness (willingness to Market Research Work for Microfinance.” InSight help customer and promptness of service); Assurance Number 7, ACCION International, Washington, DC. (knowledge and courtesy of employees); and Brand, Monica, and Julie Gerschick. 2000. “Maximising Empathy (caring and individualized attention to Efficiency: The Path to Enhanced Outreach and Sus- customers). tainability.” ACCION International, Boston, MA. 6. For further information on the design and operation Champagne, Pamela. 2004. “Risk Management and of feedback mechanisms, see McCord (2002). Internal Control Consultancy Completion Report.” 7. Mystery shopping (also known as secret or ghost Shorebank Advisory Services, Chicago. shopping) is a research method whereby people Champagne, Pam, Lynn Pikholz, Ramesh S. Arunachalam, posing as regular customers anonymously visit or Caitlin Baron, Henry Sempangi, David Cracknell, and contact a place of business (a branch, for example) to Graham Wright. 2004. “A Toolkit for Process assess customer service, product quality, employee Mapping for MFIs.” Shorebank Advisory Services, performance, cleanliness, and overall experience Chicago, and MicroSave Africa, Nairobi, Kenya. (Brand 2003). Churchill, Craig, and Sahra Halpern. 2001. Building 8. A time and motion study is a detailed analysis of Customer Loyalty: A Practical Guide for Microfinance the operations required to carry out a specific job Institutions. Washington, DC: Microfinance Network. or transaction to identify bottlenecks, redundancy, or unnecessary steps with the ultimate goal of Coetzee, Gerhard, Kamau Kabbucho, and Andrew increasing efficiency and productivity. Mnjama. 2002. “Understanding the Re-Birth of Equity Building Society in Kenya.” MicroSave, 9. The institution can have a closed pilot for a minimum Nairobi, Kenya. time during which intervention is prohibited, to give the institution time to adapt to the new strategy Cracknell, David. 2005. “Serving Depositors: Optimis- before adjusting. ing Branch Based Banking.” MicroSave, Nairobi, Kenya. 10. This section is adapted from Cracknell (2005). Cracknell, David, Henry Sempangi, and Graham A. N. 11. Drawn from Mungereza & Kariisa Consultants Wright. 2004. “Costing and Pricing of Financial Limited (2002). Services—A Toolkit.” MicroSave, Nairobi, Kenya. 12. For further information, see Bald (2000) Module 6. Helms, Brigit, and Lorna Grace. 2004. “Microfinance 13. The Deposit Account Management section is based Product Costing Tool.” Technical Tools Series No. 6, on Cracknell (2005). CGAP in collaboration with MicroSave and 14. Inventory management is summarized in part from Bankademie, Washington, DC. ARB Apex Bank (2004). Holtmann, Martin, and Mattias Grammling. 2005. “Financial Incentive Schemes for Staff Engaged in Savings Mobilization.” In Savings Services for the Poor: References and Other Resources An Operational Guide, ed. Madeline Hirschland. Bloomfield, CT: Kumarian Press. ARB Apex Bank Limited. 2004. “Internal Controls and Kotler, Phillip. 2002. Marketing Management, 10th ed. Internal Audit for Rural and Community Banks: Oper- Upper Saddle River, NJ: Prentice Hall. ational Manual.” Final draft, Accra, Ghana. McCord, Michael J. 2002. “The Feedback Loop: A Bald, Joachim. 2000. “Liquidity Management: A Toolkit Process of Enhancing Responsiveness to Clients.” for Microfinance Institutions.” Bankakademie. MicroSave, Nairobi, Kenya. Customer Service and Operations | 437

Mungereza & Kariisa Consultants Limited. 2002. “Inter- Marketing for MicroFinance Institutions.” MicroSave, nal Controls Manual for Credit and Operations.” Con- Nairobi, Kenya. sultancy report for Uganda Women’s Finance Trust, Wright, Graham, David Cracknell, and Lisa Parrott. 2004. Kampala, Uganda. “Customer Service Toolkit.” MicroSave, Nairobi, Wright, Graham A. N. 2001. “Market Research for Kenya. Client Responsive Product Development.” MicroSave, Zeithaml, Valarie A., and Leonard L. Berry. 1996. The Nairobi, Kenya. Behavioral Consequences of Service Quality. Parasuraman Wright, Graham A. N., David Cracknell, Leonard Journal of Marketing 60 (2): 31–46. Mutesasira, and Rob Hudson. 2003. “Strategic

Case Studies Part IV

Chapter 14 Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003

ganda’s economy is one of the most liberal- In 1997, the government introduced a compre- ized in Africa. After decades of political and hensive policy framework to address widespread Ueconomic crises, Uganda embarked on a poverty. The Poverty Eradication Action Plan wide-ranging Economic Reform Program (ERP) in (PEAP) aims at reducing absolute poverty to less 1987. Since then, reforms have led to the restora- than 10 percent of the population by 2017. One tion of macroeconomic stability and high economic of the critical preconditions for poverty reduction growth. A considerable increase of foreign direct identified in the PEAP is sustained economic investment has been recorded and progress has growth. The government’s concentration on been made in the privatization of state-owned poverty eradication combined with the positive enterprises. Inflation has been maintained below economic developments led to a drop in the pro- 10 percent since 1992. In sum, the Ugandan portion of Ugandans living below the absolute government has focused its interventions on the poverty line from 56 percent in 1992–93 to creation of an enabling environment for sustainable, 35 percent in 1999–2000. However, because of a private sector–driven economic growth. In 1991, slowdown in economic growth caused by a num- financial sector reforms were introduced as an addi- ber of factors, such as unfavorable terms of trade tional key element in the overall ERP launched in and the continuing conflict in Northern Uganda, 1987. The results of the financial sector reforms poverty incidence in 2002–03 increased to 38 per- have been impressive. Financial sector deepening cent. Uganda continues to be one of the world’s increased, interest rates were liberalized, and the poorest nations with a per capita annual income banking sector was strengthened. below U.S.$300.

This chapter was written by Gabriela Braun and Alfred Hannig of GTZ.

441 442 | Transforming Microfinance Institutions

As the backbone of private-sector activities, the commercial banks, there were six credit institutions financial sector plays a major role in all of the gov- licensed by the Bank of Uganda (BoU), all locally ernment’s reform initiatives. Microfinance in partic- owned (five privately and one publicly). These oper- ular has received much attention as an important ated almost exclusively in Kampala, with the excep- device for poverty alleviation and for increasing the tion of Postbank Uganda Ltd, which offered productivity of the self-employed in the informal savings and credit services up-country. Finally, there sector, especially in rural areas (MTCS [Medium- were four licensed microfinance deposit-taking Term Competitive Strategy for the Private Sector] institutions (MDIs), discussed below. 2000–05) 2000; PMA [Plan for Modernization of Because of various far-reaching reforms designed Agriculture] 2000). In June 2005, President Yoweri to strengthen the financial sector and improve bank- Museveni appointed a Minister of Microfinance— ing supervision, the Ugandan banking system today quite remarkable given that, only 10 short years is fundamentally sound and more resilient than in earlier, microcredit was a fairly new concept. the past. The small number of large and reputable This chapter chronicles the development of foreign banks that dominate the banking sector are microfinance regulation and supervision in Uganda. well-managed and well-capitalized. In addition, the It begins with an overview of the financial sector in banking sector’s profitability over the last few years Uganda, followed by a description of the process has been bolstered by the high interest rates on to establish a regulatory framework for microfi- treasury bills, a preferred investment instrument for nance and ultimately, the creation of the Microfi- many of the highly liquid banks, and a steady reduc- nance Deposit-Taking Institutions (MDI) Act tion in nonperforming loans. 2003, and the supervisory function within the Bank Since 1993, the government of Uganda has of Uganda. The chapter concludes with a brief taken considerable efforts to improve financial description of the licensing process, and a review of intermediation and foster financial sector deepen- the key success factors and remaining challenges ing. The key elements of financial sector reforms within the Ugandan microfinance sector. that were implemented in the structural adjustment policy package, particularly with the Bank of Uganda Act of 1993 and the Financial Institutions The Financial Sector Act amendment of 1993, included the following:

In 2005, Uganda’s banking sector consisted of • Legal independence of the central bank, the 15 commercial banks, 12 of which were foreign Bank of Uganda (BoU), establishing monetary owned. In March 2005, foreign-owned banks authority and overall responsibility for supervi- together held 84 percent of total assets, with the sion of all financial institutions two biggest banks, Stanbic Bank and Standard • Liberalization of interest and exchange rates Chartered, holding market share of about 52 per- • Strengthening of banking supervision cent and 55 percent of total assets and total • Strengthening of competition in the financial deposits, respectively.1 Having acquired Uganda sector Commercial Bank Limited in 2002, Stanbic Bank • Reduced government ownership in financial was the largest bank in Uganda with 68 branches— institutions the largest branch network in the country. Cente- • Permission for new financial services nary Rural Development Bank ranked second with • Other reforms, such as removing restrictions on 18 branches nationwide. The remainder of the capital transfers, reducing the corporate tax rate, banks each had six or fewer branches. In addition to and legalizing foreign exchange deposits Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 443

The new Financial Institutions Act (FIA), which enterprises sector, especially in rural areas, is ques- went into effect March 2004, has further improved tionable. Thus, microfinance institutions (MFIs) the prudential framework.2 are expected to play a critical role in addressing Despite these achievements, the Ugandan formal huge segments of the population with little or no financial sector still remains relatively small and is access to financial services. characterized by a number of structural weaknesses: With growing donor support for the sector, Uganda experienced a proliferation of MFIs during • The spread between the deposit and lending rate the 1990s. In 1990, it was estimated that MFIs has remained relatively high, indicating a lack of were providing loans to approximately 50,000 competition as well as high operating costs. clients; in 2003 there were an estimated 1,500 • Commercial banks’ balance sheets reflect their microfinance outlets serving about 400,000 bor- preference for liquid low-risk and high-yield rowers and 900,000 savers. Given that the clients of treasury bills.3 these institutions are typically very poor women • The banking sector is highly concentrated. In with no collateral and that legal enforcement of 2005, the top five borrowers and depositors these loans is almost impossible, Ugandan MFIs for each bank represented about 34 percent of typically employ a lending technology based on all loans and 18 percent of all deposits in the joint-liability groups combined with compulsory system. savings to ensure timely repayment. A number of • Lending is also highly concentrated by sector. the larger institutions (and all of the MDIs) also Commercial bank loans to manufacturing, trade, now offer individual loans. and services account for about 80 percent of total private sector lending. Agriculture, which accounts for 40 percent of gross domestic prod- Regulation of Microfinance uct (GDP), received only 11 percent of commer- Deposit-Taking Institutions cial bank loans as of June 30, 2004 (IMF 2005). This section reviews the early steps made regarding Regional concentration is considerable. Almost the principles for regulating MDIs, then examines all banks concentrate their activities around the the BoU policy framework from which the legisla- capital Kampala and in one or two other large tion ultimately emanated. towns. While certainly improving, the Ugandan financial sector, even in comparison to other East Early Progress Africa countries, is characterized by a lack of finan- cial depth. Discussions on microfinance regulation in Uganda The steps taken to strengthen the financial sector began in April 1996. The initiative to regulate are expected to increase the public’s confidence in microfinance business originated from different bank operations, lead to a broader deposit base, and stakeholders—MFIs, policy makers, and the central finally result in more efficient financial intermedia- bank—all with somewhat differing interests and tion. Nonetheless, the effects of these measures will motivations. Larger MFIs taking compulsory sav- only be felt in the medium term. Given the low ings were witnessing increasing demand from their level of competition and the attractive options for customers to provide small voluntary deposit facili- investing in low-risk liquid assets,4 whether banks ties. Although it is difficult to assess to what extent will be willing in the next few years to lend to the illegal deposit-taking took place, undoubtedly a largely neglected micro, small, and medium-size number of MFIs took deposits from the public for 444 | Transforming Microfinance Institutions on-lending purposes. In this context, a growing 1997, one of the major project components identi- number of MFIs voiced their interest in creating a fied was microfinance regulation and supervision. regulatory framework for microfinance that would In late 1997, the Minister of Planning chaired a enable them to broaden their funding base and meeting at which it was agreed that the government increase their business and services to clients. So and the private sector involved in microfinance while a certain degree of regulatory drive originated needed to meet as a group to discuss issues of from the industry itself, it was not necessarily with policy, capacity building, and outreach. In February full awareness of the consequences and require- 1998, this group, under the auspices of the Con- ments a prudential regulatory regime for micro- sultative Group to Assist the Poor (CGAP) Working finance would imply. Group on Savings Mobilization, and in conjunction At the same time, microfinance was already with GTZ, the United Nations Development appearing on the political agenda as a potentially Programme (UNDP), and the French government effective tool for poverty alleviation. Policy makers (which provided the funding and logistical sup- and politicians argued in favor of regulating microfi- port), held an Africa-wide conference on micro- nance operations, but again without being fully savings mobilization in Kampala (GTZ/UNDP/ aware of the implications for the industry of a legal Cooperation Francaise 1998). The conference framework. Many were driven by the belief that low- gained strong support from the BoU. These discus- interest microcredit would lift people out poverty. sions in particular had a strong bearing on the The central bank—following a prudential view— BoU’s inclination to address the issue of small also developed more interest in microfinance activ- deposit mobilization more actively. ities. In particular, the executive director supervi- In May 1998, several sponsors (the government sion began to gather information to understand the of Uganda, the World Bank, the European Union, microfinance business. The BoU became increas- the UK Department for International Develop- ingly aware that the microfinance business was ment, the UNDP, and the USAID-funded project growing, and that some services provided by MFIs Private Enterprise Support, Training, and Organi- apparently took place in a regulatory void. The zational Development [PRESTO]) organized a BoU also started to feel growing pressure from workshop on the national policy and strategic groups outside the central bank to handle microfi- framework for micro and rural finance covering a nance under a regulatory framework still to be broad range of issues such as regulation, apex struc- developed. In early 1996, based on initial talks at an tures, capacity building, and funding strategies. The African Banking and Finance Seminar in Berlin, workshop turned out to be a seminal event bring- BoU officials requested the German government, ing practitioners, government officials, members of through their development agency Deutsche parliament, BoU representatives, and relevant Gesellschaft für Technische Zusammenarbeit donor agency representatives together. (GTZ), to carry out a financial sector study in Initial discussions between stakeholders were Uganda with the objective of identifying possible characterized by some degree of confusion. In par- fields for cooperation. When the study was carried ticular, the reasons for regulating MFIs were not out in February 1996, the BoU clearly voiced the well understood. Some stakeholders perceived reg- need, among others, to source best practice policy ulation as a way to promote MFIs and hence im- and technical input to set up a microfinance regula- prove access to financial services for the poor, while tory framework. others wanted to enable strong MFIs to mobilize This request proved to be the start of what was deposits. Many matters remained unresolved, to become a five-year capacity-building initiative for including the basis for classifying MFIs and licens- the BoU. During an appraisal conducted in mid- ing them; determining acceptable performance Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 445 ratings on capital, asset quality, and loan-loss provi- nance, which is to be expected in many central sioning, profitability, and efficiency indicators; as banks, and the fact that the various departments well as the potential of self-regulation. It was agreed with a stake in microfinance had very different views that continued deliberation in this area would be on what the policy should be. Because the develop- undertaken by the BoU. The Ugandan government ment finance department was involved in channeling took the lead in the microfinance policy debate and credit to specific sectors, it argued that the policy formed a committee on which the government as should explicitly focus on lending conditions to well as MFIs and donor organizations were repre- banks and MFIs involved in microfinance business. sented. This committee was chaired by the Ministry The research department thought the policy state- of Finance, Planning and Economic Development ment should emphasize the role of MFIs in poverty (MoFPED). At a later stage it became the Microfi- alleviation. The supervision department argued that nance Forum (MFF). The MFF, which remains the policy should focus on clear and strict principles active to date, meets on a regular basis to discuss to ensure safety and soundness of microfinance key policy issues in microfinance development in operations applying a conservative approach to reg- Uganda and has played an important role in ulate and supervise microfinance in accordance with furthering the industry. supervision principles for commercial banks. Despite the lack of clarity and the large number After numerous efforts to reflect best practices of unresolved issues, political pressure on the BoU and balance the differing views of the different to license and regulate MFIs increased. The BoU, departments, a consensus was gradually reached. however, followed a cautious approach and empha- The various BoU parties agreed that developing a sized the need to balance competing interests good framework was the best way to promote micro before drafting a law. This approach proved fruitful, and rural finance and would improve financial deep- not only because there was still a lack of consensus ening, as opposed to having the government and the among stakeholders on how to deal explicitly with central bank directly participate in market transac- the microfinance sector, but also because internal tions. With the objective of encouraging the broad- BoU knowledge and experience on microfinance ening and deepening of the financial sector by had to be developed gradually before substantial including MFIs as fully fledged sustainable financial steps in drafting a law could be taken. The strategic intermediaries, the supervision department of BoU approach, therefore, was to draft a policy statement finally took the lead in drafting a policy paper. on microfinance as an initial step to first clarify Throughout the process, the policy direction major principles and standards for microfinance and major principles were discussed bilaterally with regulation. After cabinet approval of the policy major stakeholders, in particular government repre- statement, the drafting of the legislation was meant sentatives, practitioners, and some donors. In these to follow based on an established consensus on early stages of policy discussion, the stakeholders principles and standards. had differing views on the effectiveness of the con- sultative process. Some of them made substantial efforts to position their interests in the design of BoU Policy Framework as a Strategic microfinance policy. With the BoU leading the Approach to Microfinance regulatory debate at that time and following its The BoU took the lead in proposing a policy frame- strictly prudential approach on microfinance, some work for microfinance regulation. However, consen- stakeholders expressed their frustration, because sus on the general approach to microfinance regula- from their point of view, their recommendations tion was lacking inside the BoU itself, the result of were not adequately reflected in the discussions.5 both minimal knowledge of best practice microfi- Although the discussions were controversial, the 446 | Transforming Microfinance Institutions draft policy statement benefited considerably from ing capital requirements must be strong enough these consultations. to enable the organization to absorb any losses One example of a fruitful discussion was the without losing depositors’ money. debate over how to handle compulsory savings. • It is necessary to encourage excellent portfolio Opposing the initial BoU preference for treating quality for those MFIs that mobilize deposits, compulsory savings as regular deposits from the especially because the portfolio constitutes the public, the practitioners successfully forwarded major asset of most MFIs. convincing arguments that explained the common • Sufficient liquidity levels must be maintained at practice of using compulsory savings to secure loans all times. and highlighted the net borrowing position of such • Because of specific features of microfinance (for clients. Therefore, such savings were seen as an inte- example, character-based lending, decentralized gral part of the lending methodology rather than decision making, dependence of loan decision on funds for financial intermediation. The BoU finally loan officers’ experience, appropriate incentive agreed to allow credit-only MFIs to continue to schemes for clients and staff), the success of employ compulsory savings (or loan insurance MFIs is particularly dependent on the qualifica- funds as they are often called) as part of their lend- tions and proper conduct of management. ing methodology, as long as they were tracked sep- Therefore, management standards for MFIs that arately and not used for on-lending purposes. mobilize deposits must be high. Consultations also focused on key issues such as minimum capital for MFIs (higher capital as a To regulate microfinance, the BoU policy state- cushion for potential losses or lower capital to ease ment suggested a tiered framework that reflects entry for many institutions), the definition of the concept of microfinance as a line of business. The microfinance as a “line of business” (rather than a tiered approach in Uganda defined four categories of product only offered by a specific type of institu- financial institutions offering microfinance services: tion), and the role of savings and credit coopera- tives (SACCOs), which were not to be covered by Tier 1: Commercial banks, licensed under the microfinance legislation. Financial Institutions Act of 2004 (FIA). The draft policy statement was finally presented Tier 2: Credit institutions, licensed under the to and approved by the BoU Monetary and Credit Financial Institutions Statute 1993 (since Policy Committee (MCPC) in April 1999. It was replaced by the FIA 2004). Credit Insti- then approved by the cabinet in July 1999 as the tutions have lower minimum capital Government of Uganda Policy on MFI Regulation. requirements than commercial banks In the policy statement, BoU spelled out the fol- and are not permitted to perform all lowing guiding principles (BoU 1999; Katimbo- operations and services banks are Mugwanya 2000): allowed; they can, however, take deposits from the public. • The rationale for regulation is to protect deposi- Tier 3: MFIs that are allowed to take deposits tors and to ensure the stability of the financial from the public and as such are regu- sector. As a consequence, no organization shall lated and supervised by the BoU under a be allowed to take deposits from the public until new framework (now the MDI Act of it is regulated and supervised by the BoU. 2003). • To ensure that MFIs are strong enough to cover Tier 4: Non-deposit-taking institutions such the risks of intermediation, they must be suffi- as credit-only NGOs or any other non- ciently capitalized. Minimum capital and ongo- deposit-taking initiatives and small Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 447

member-based institutions mobilizing stage of regulating microfinance in Uganda, creat- subscriptions from their members alone ing a stand-alone microfinance supervision depart- are not regulated by any law governing ment within the BoU was not seen as an option. the financial sector nor supervised by Most of the staff of the commercial banking the BoU. department at that time was highly absorbed in consultations on the new banking legislation (the This basic approach was extensively discussed at Financial Institutions Act) with the Ministry of the MFF and finally gained approval from all rele- Finance and the financial industry. However, vant stakeholders. Consultation was then taken to a because regular meetings to discuss the various higher level in November 1999, when the microfi- drafts of the microfinance legislation were usually nance regulatory policy was discussed with an inter- chaired by the executive director supervision, the national audience at a high-level policy workshop staff of the commercial banking department was held in Kampala with representatives from the BoU, deeply involved in the microfinance discussions Ugandan Ministries, selected practitioners, donor as well. agencies, and representatives of central banks and Immediately after the creation of the new unit, finance ministries from seven African, Asian, and staff training became a top priority. Staff members Latin American countries (Hannig and Katimbo- were sent to participate in international microfi- Mugwanya 2000). The strategic approach proposed nance training programs (such as the microfinance by Uganda found broad acceptance in this forum, training programs at Boulder, Colorado, and encouraging major stakeholders to continue with Frankfurt, Germany, as well as exposure trips to the next step—the drafting of a microfinance regu- other countries with relevant microfinance latory framework. experience—Bolivia, Indonesia, and India, for With the BoU’s increasing understanding of example). In addition, on-the-job staff training was microfinance, and in particular with the role the provided by international experts. As a result, the BoU assumed it would have in supervising microfi- BoU staff in charge of microfinance became highly nance in the future, the BoU board approved in qualified in a comparatively short time and there- mid-1999 the establishment of a Microfinance fore were in a position to lead the consultations Unit. This move was in response to the request by with stakeholders on the microfinance legislation the executive director supervision, who clearly most effectively. anticipated an enormous additional workload for the BoU in drafting a legal framework for microfi- nance and managing the complex supervisory tasks The Micro Finance Deposit-Taking thereafter. The new unit was given a budget and Institutions Act formed under the nonbank financial institutions department.6 It initially consisted of four inspectors The BoU was assigned the task of drafting legis- with strong accounting backgrounds. One of these lation for the legal framework for tier 3 institu- four was the senior inspector who assumed the tions, taking into account the specific nature of coordination role; the other three were younger the microfinance business. The systematic drafting inspectors who showed a willingness to learn about was carried out by a task force set up by the BoU state-of-the-art microfinance practices. supervision department comprising representatives The decision to place the new unit under the from the BoU supervision and legal departments nonbank financial institutions department was and a GTZ adviser as a resource. From the begin- based on the understanding that microfinance is a ning, the members of the task force followed a risk- nonbank financial service. Given the relatively early based approach focusing on the major risks of 448 | Transforming Microfinance Institutions microfinance institutions and operations. To keep nonprofit sector operating as NGOs do not have the legislation lean, the members agreed to address real owners, because their funders are typically not ownership, governance, and management risks in a position to provide additional capital if needed under the law, while the more concrete provisions nor do they have appropriate incentives to provide on how to deal with credit, liquidity, and interest adequate management oversight. In addition, they rate risks would be addressed under specific regula- may be more concerned with meeting social rather tions. At the same time, the task force was asked than financial objectives. The need to have owners, to ensure that the microfinance legislation was fully and specifically owners with “deep pockets,” in line with new Financial Institution bill (FIA became a crucial element of the MDI Act. Bank 2004) that was at the time under parliamentary supervision requires clear identification and demar- discussion.7 cation of the roles and responsibilities of owners and prompt reactions to emerging problems. In addition, owners and senior management have to Elements of the Act be “fit and proper,” the MDI must have a proven According to the MDI Act, MDIs can conduct track record in microfinance, and the MDI must microfinance business, defined as accepting and on- have proper legal status, which, according to lending deposits from the public using microfinance Ugandan legislation is best achieved by registering methodologies. as a company limited by shares. MDIs are prohibited from engaging in high-risk The MDI Act also provides for good corporate activities without approval of the central bank. The governance though a system of checks and balances assumption is that these institutions neither have created by mandatory positions that have to be the capacity to absorb potential losses associated approved by the BoU. These include the chief exec- with these activities nor the necessary risk-manage- utive officer, senior managers (finance, operations), ment systems in place that would enable them to and internal and external auditors. mitigate associated risks. Section 19 of the MDI Act When drafting the legislation, the BoU consid- provides a long list of activities that are not allowed ered minimum capital of 35,000 currency points,8 for MDIs, including the following: the equivalent of 700 million Uganda shillings (approximately U.S.$387,000), invested in liquid • Engage in foreign exchange transactions. assets as adequate to obtain a license as an MDI. • Operate current accounts (demand accounts This was changed to 25,000 currency points, the with checking facilities). equivalent of 500 million Uganda shillings (approx- • Underwrite securities. imately U.S.$276,000) in the final version of the • Engage in commerce. Act. To take deposits, any financial institution must • Engage in trust operations. be adequately capitalized to absorb losses without • On-lend compulsory savings taken as a collateral resorting to using depositor funds. Furthermore, by substitute. bringing in considerable capital, owners of an MDI show they have sufficient stake in the institution According to the MDI Act, any institution and thus will be motivated to ensure its continued applying for a license to carry out microfinance capitalization. business shall become a company limited by shares. Because of the different risk profiles of MFIs Because of the history of bank failures in Uganda, compared to traditional financial institutions, ongo- the BoU was sensitive to the issue of good corpo- ing capital requirements are stricter than those for rate governance. MFIs that evolved out of the commercial banks and credit institutions. The core Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 449 capital adequacy ratio, therefore, was set at 15 per- been elected in June 2001 and was therefore not cent of risk-weighted assets and the total capital familiar with the process that had already taken adequacy ratio cannot fall below 20 percent at place; thus, stakeholders felt it necessary to sensitize any time, compared to 8 percent and 12 percent, Members of Parliament (MPs) on microfinance respectively, for commercial banks in Uganda as set before submitting the bill and to provide a forum in the FIA 2004. for interaction between MPs and microfinance Recognizing the danger of abuse when owner- practitioners. During the event, no major issues ship is concentred in a few hands, the draft legisla- were raised on the MDI bill. MPs were much more tion also included provisions to restrict ownership concerned about high interest rates, the future role by an individual or a group of individuals to 20 per- of tier 4 MFIs, outreach, and the role of the gov- cent of the shares of an MDI. This was subse- ernment in microfinance. quently changed to 30 percent in the final version Following the bill’s submission to Parliament in of the MDI Act. Furthermore, an individual seek- January 2002, a second Information Exchange and ing to own more than 10 percent of the shares must Lobbying event was organized in April 2002, facil- obtain explicit approval from the BoU. itated by AMFIU, the MFF, and the BoU supervi- Minimum capital and other licensing require- sion department.12 The purpose of this event was ments act as a rationing device allowing only strong for members of the relevant committees of the institutions to come under the surveillance of the Ugandan Parliament13 to learn the contents of the BoU—a logical decision given the limited capacity MDI bill and its context for them to be able to of any central bank to supervise financial institu- explain and present it in the plenary sessions of tions, and the necessity of ensuring only financially Parliament. Attendance by MPs was relatively high, viable institutions engaging in deposit mobilization with 59 out of 75 invited MPs participating. from the public, particularly the poor. The debate focused on the following issues: While the political pressure on the government to issue the MDI law was increasing, the final draft • How would the new law promote smaller MFIs, of the bill submitted in April 2001 to MoFPED was especially in rural and remote areas? Because delayed by intense discussion between MoFPED MPs perceived the MDI bill as an instrument to and the BoU. Numerous sessions took place, often promote microfinance, one of the major con- ad hoc, with both the government and the BoU cerns was the minimum capital requirement of favoring, in principle, the same approach to safety (at that point) 700 million Uganda shillings, and soundness of MFI operations. Discussions which was felt to be too high to enable small focused on particular aspects such as the new name MFIs to come under regulation of the BoU. of tier 3,9 on deposit protection, and on the num- • Were interest rates on microloans too high and ber of shareholders. The prudential spirit of the loan terms too short term? The MPs argued that draft bill, however, was never questioned. poor people could not afford to pay high inter- In September 2001, the draft MDI bill was est rates, and loan terms were too short term to accepted by the cabinet. The next step was for Par- facilitate productive investment. Some of the liament to pass it into law. In October 2001, a first MPs insisted that the MDI bill address these Information Exchange and Lobbying event on the issues. MDI bill10 was held, organized by the Association of Microfinance Institutions of Uganda (AMFIU) After long deliberation, many of the participants in its function as the chair of the MFF Sub Com- understood that the law and the policy framework mittee on Lobbying.11 The new Parliament had just would not affect tier 4 institutions as long as those 450 | Transforming Microfinance Institutions institutions abstained from mobilizing deposits gramme, conducted a study to analyze the existing from the public, but would enable stronger MFIs to legal and institutional framework for tier 4 MFIs offer additional financial products and services. (Staschen and Akampurira 2003). Discussions on However, many MPs still had concerns. whether to nonprudentially regulate credit-only The MDI bill was discussed in Parliament in MFIs to ensure sound business practices and trans- August 2002 and the final reading took place in a parency were still ongoing at the end of 2005. two-day plenary session in November of that year. To summarize, although the MPs reiterated their In the meantime, the Parliamentary Finance Com- commitment to support microfinance, their enthu- mittee had several hearings with officials from the siasm for poverty alleviation (particularly within BoU supervision department and MFI practition- their own constituencies) without sufficiently ers. After lengthy debate the bill was finally passed understanding the basic principles of microfinance on November 20, 2002. The still-persisting con- complicated the debate and the passage of the bill. cerns of some MPs were addressed by the following Because the deliberations on the bill created an motion: increased public awareness of microfinance prac- tices, throughout the parliamentary process, the It is hereby resolved that the Cabinet under- danger existed that MPs would insist on reintro- takes to bring to the August House within ducing interest rate caps or other restrictive mea- six months a Bill regulating the activities of sures that would have been tremendously detri- Community-Based Financial Institutions mental to the industry. Furthermore, it seems that referred to as Tier IV in the Report of the the skeptical view of the bill held by MPs was partly Committee on Finance, Planning and Eco- due to the fact that the new Financial Institutions nomic Development guaranteeing afford- Act governing tier 1 and 2 financial institutions, able interest rates and reasonable period of which would give the BoU more power to inter- repayment to the borrowers. (Staschen and vene in weak financial institutions, had been tabled Akampurira 2003, p. 1) to Parliament shortly before. Meanwhile, the BoU began to get ready for the next step—preparing to Apart from a few amendments that saw the license and supervise MDIs. MDI’s minimum capital requirements reduced to 25,000 currency points (500,000 Uganda shillings BoU Approach to Risk-Based or approximately U.S.$276,000)14 and the maxi- Supervision of MDIs mum shareholding by one party raised to 30 per- cent, the original bill remained intact. The MDI Act The MDI Act clarifies and defines the term micro- was assented to by the President in April 2003 and finance business and outlines the most important came into force on July 1, 2003. In the meantime, requirements for licensing, restrictions on certain the BoU developed regulations through discus- transactions, ownership and corporate governance sions with potential MDIs; these regulations of MDIs, and principles for supervision and were finally approved by BoU management in receivership or liquidation. These principles were December 2003. based on the perception that the risk profile of Following the discussions in Parliament, the MDIs differs significantly from that of commercial MFF commissioned AMFIU to prepare a proposal banks and credit institutions. to regulate MFIs not covered by the MDI Act. In The risk-based approach to supervising microfi- March 2003, AMFIU, with the support of the nance is based on an understanding of the MFI’s risk GTZ/Sida Financial System Development Pro- profile. This approach identifies the key strategic, Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 451 operational, and financial risks of the MFI, allowing role of the board of directors, the adequacy of the supervisors to concentrate resources on the areas of management information system, and the MFI’s highest risk. The supervisor puts more emphasis on internal control policies and procedures. assessing future performance than on past perform- ance and also gives greater emphasis to some of the more qualitative aspects of an MFI’s operations, Licensing Begins including management practices, the effectiveness of governance and internal control, quality of man- At the time of publication, four MFIs in Uganda agement information systems, soundness of corpo- had been licensed as microfinance deposit-taking rate policies, and the professional capacity of staff institutions. In order of licensing these are FINCA and procedures. The risk-based approach relies on Uganda Limited, PRIDE Microfinance Limited, ongoing off-site surveillance and targets on-site Uganda Microfinance Limited, and Uganda supervision to those MDIs with a high risk profile. Finance Trust Limited. Each of these institutions In addition, the approach uses intense licensing underwent a prelicensing, on-site examination that procedures to carry out substantial inspections of included a detailed analysis of the institution’s MDIs prior to licensing. Furthermore, it requires strategic, credit, and operational risks. These comprehensive information disclosure by the super- inspections all took place in mid-2004, following vised institutions. the official adoption of the MDI implementing The statutory instrument lays down the detailed regulations.16 regulatory principles of microfinance institutions As shown in table 14.1, the gap between the and operations as the foundation for risk-based inspection and actual licensing varied widely, from supervision. To determine the risk profile of poten- 5 months in the case of FINCA Uganda to tial MDIs, the BoU conducted a survey of selected 19 months for Uganda Finance Trust. microfinance institutions throughout 2001. The primary cause for the difference was the Taking into consideration international practices time it took for each institution to finalize its own- for regulation and supervision of microfinance as ership structure. Each of the MDIs faced different well as the risk categories that were felt to be most challenges in meeting the BoU’s ownership relevant in Uganda,15 the BoU designed a risk- requirements, as discussed below. In addition, there based framework that incorporates both quantita- was some confusion surrounding the timing tive indicators and qualitative measurements for requirements set forth in the MDI Act. Article 91 each risk category. For a detailed outline of the risk of the act states that framework, see annex 2B, Risk Framework Using the Uganda Example at the end of chapter 2, any person who, immediately before the com- Regulation and Supervision: The Policy Frame- mencement of this Act was carrying on micro- work. The application of this framework requires finance business in Uganda shall, immediately considerable effort and upfront cost when potential upon the coming into force of this Act apply MDIs apply for a license. However, once the licens- for a license under this Act and within twenty ing process is completed, the framework focuses the four months from the commencement of this ongoing supervision on areas of greatest risk within Act comply with the requirements of this Act the particular MDI, combining a prospective view or wind up its business within six months. with the assessment of past performance. Risk-management systems lie at the heart of risk- The BoU warned MFIs taking deposits from based supervision. These include the governance the public against doing so until they were 452 | Transforming Microfinance Institutions

Table 14.1 Licensing Sequence

MDI Prelicensing inspection Submission of application Issuance of license FINCA Uganda Ltd. July 2004 August 16, 2004 November 23, 2004 PRIDE Microfinance Ltd. February 2004 September 10, 2004 June 30, 2005 Uganda Microfinance Ltd. August 2004 December 17, 2004 June 30, 2005 Uganda Finance Trust Ltd. April 2004 June 29, 2004 October 12, 2005

Source: Contributed by Lloyd Stevens, DFID Financial Sector Deepening Programme, Uganda, January 2006.

licensed, meaning that most of the largest MFIs Washington, DC. One of FI’s main requirements would have 24 months to become licensed or in transforming FU was that the company remain return customer deposits (which one ultimately under its control. As discussed previously, the MDI ended up doing). However, the Act was gazetted Act limits ownership by any one organization or (published in the official government newspaper) individual to 30 percent. The law does, however, on September 5, 2003, with a retroactive effective allow an MDI to be a wholly owned subsidiary of date of July 1, 2003. It was thus unclear if the a reputable financial institution. FI was able to institutions had until July 1, 2005 (two years from demonstrate to the BoU that it met this require- the effective date) or September 5, 2005 (two ment, and accordingly the license was granted with years from the date of gazetting). The issue was FI effectively owning 100 percent of the shares of finally clarified in May 2005 by the BoU, with FU. This greatly simplified the licensing process, July 1 set as the deadline—hence the licensing of because there was only one investor to be vetted, two institutions (PRIDE Microfinance Ltd. and and no shareholder group to negotiate with and Uganda Microfinance Ltd.) on the same date. finalize. FI has undertaken to reduce its ownership Uganda Finance Trust Ltd. had been relying on over a five-year period, but to date no other the September 5 date, and took several extra investors have purchased shares in FU. months to finalize its ownership and become licensed. (Based on the substantial progress made PRIDE Microfinance Limited in meeting the licensing requirements, the BoU allowed it the extra time.) PRIDE Uganda began as a Ugandan government project with funding from the government of Norway. In 2002, a registered NGO was formed, FINCA Uganda which assumed all of the project’s assets and liabili- At the time of licensing, FINCA Uganda Ltd. ties. Then, in 2004, in anticipation of transforma- (FU) had over 48,000 loan clients and a port- tion, a share company called PRIDE Microfinance folio of 10.5 billion Uganda shillings (about Ltd. (PML), majority-owned by the NGO but with U.S.$5.8 million), making it the second largest additional shareholders, was formed and the assets MFI by clients and third by portfolio. As the and liabilities of the NGO transferred to it. How- Ugandan affiliate of FINCA International (FI), ever, before licensing, questions were raised by the FU’s management and its overall strategy were government as to the procedures followed in the heavily influenced by the FI head office in creation of PML. Ultimately the full ownership of Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 453 the company reverted to the government of to ownership limitations: it formed a new company Uganda. This resolved, at least on an interim basis, with the NGO retaining 29.8 percent of equity the question of ownership of PML, allowing the (just under the 30 percent ceiling outlined in the BoU to grant it its license before the July 1 dead- MDI Act); and outside investors, comprising a line. At the time of its licensing, PML had 51,500 number of social investors (44.6 percent), founders loan clients and 18.4 billion Uganda shillings (13.5 percent), and a staff investment vehicle (U.S.$10.2 billion) in portfolio, ranking first in (12.1 percent), holding the remainder. However, clients and second in portfolio. the presence of so many parties, as well as the PML has been given a limited time to reduce the company’s belief that it had until September 2005 government’s ownership and bring in private own- rather than July 2005 to become licensed, led to ers who will jointly hold a majority position. At the delays in its final approval. time of publication, no other investors had One other MFI in Uganda (Faulu Uganda Ltd.) purchased shares in PML. is in the process of transforming and hopes to submit its license application to become an MDI sometime in 2006. No other MFIs in Uganda inter- Uganda Microfinance Limited ested in transforming are yet financially sustainable At the time of licensing, Uganda Microfinance so it is unlikely that additional MDIs will be Limited (UML) was the largest MFI in the country licensed in the near future. by portfolio (20.7 billion Uganda shillings, or U.S.$11.4 million) and the third largest by bor- rowers (35,000). UML is the subject of chapter 15, Key Success Factors The Creation of Uganda Microfinance Limited, so is not discussed in detail here. Because of its overall positive experience, microfi- nance in Uganda has increasingly drawn attention from governments, donor agencies, experts, and Uganda Finance Trust practitioners from numerous other countries. One Although its parent Uganda Women’s Finance of the areas of greatest interest is microfinance reg- Trust (UWFT) was the oldest MFI in Uganda, ulation and supervision, with Uganda becoming a UWFT was the last of the four MDIs to receive its showcase for the collaborative development of a license. Its portfolio of 12.2 billion Uganda legislative framework. shillings (U.S.$6.7 million) ranked third in size The major success factors are summarized below. among the four MDIs, and its borrower base of 20,100 ranked fourth. However, UWFT had been Enabling Policy Framework actively mobilizing savings deposits from the public for years, accumulating 4.4 billion Uganda shillings Microfinance was and still is high on the political (U.S.$2.4 million) in savings from 72,000 deposi- agenda of the country. Uganda has a consistent and tors, far more than its competitors. With the pas- enabling policy framework for financial sector sage of the MDI Act, UWFT was in clear contra- development. The government is committed to cre- vention of the law and, therefore, under the most ating and maintaining an environment conducive pressure to become licensed. to the sustainable growth of the microfinance In many ways, U-Trust followed the most tradi- industry. This includes divesture from direct credit tional path and was the only MDI to strictly adhere delivery through government programs, the 454 | Transforming Microfinance Institutions promotion of national coordination and linkages viduals in Uganda became “champions of change” through the MFF, and support of an enabling and played key roles in leading the change process. policy and regulatory framework. Moreover, the government continues to support capacity-building Donor Support, Coordination, efforts within the industry. and Collaboration Donor funding, policy advice, and technical input Clear Policy on the Way in Which to Regulate played a substantial role in the development of the The 1999 policy statement clearly defined the goals Ugandan microfinance regulation; however, in each of the new legislation. Because this policy, which phase of drafting policy and regulations for microfi- focuses on safety and soundness of microfinance nance, the ownership of the process was clearly with operations, was widely adopted, drafting of the the BoU and other Ugandan stakeholders. Even so, microfinance legislation was based on agreed upon a crucial success factor was the close collaboration principles and could, therefore, take place under among major donors in providing skilled technical relatively benevolent circumstances. staff as well as relevant best practices.17 Donor coor- dination has been particularly strong in Uganda. All relevant donor agencies recognize and agree on Clear Mandate for the BoU in Formulating good microfinance practices. In January 2002, 13 the Draft Policy and MDI Bill donor agencies adopted guidelines incorporating After the many unresolved issues and lack of clarity sound principles for providing support to microfi- on microfinance regulation that emerged at the nance in line with good practices18 and in 2003, policy workshop in May 1998, it was important to 15 donor agencies endorsed an MFI Performance clearly give the BoU the mandate to lead the dis- Monitoring Tool that provides uniform reporting cussion. A small group within the BoU developed formats for all donor-funded MFIs (Ledgerwood, major principles on how to regulate the industry. By Mutebi, and Mpendo 2003). As discussed in chap- following a strictly prudential view driven by the ter 2, Regulation and Supervision: The Policy understanding that the best way to promote micro- Framework, the leading donors supporting trans- finance would be to provide a conducive regulatory formation also formed a Transformation Steering framework for the industry, the BoU could limit Committee to coordinate support to the industry politicization of the debate and push forward a set on transformation-related issues. of principles in line with international best practices.

Role of Politics Stakeholder Consultation and Collaboration There was strong political will to promote microfi- Consultation and collaboration among the relevant nance as part of the overall development agenda in stakeholders contributed significantly to the success the country. Government not only actively sup- of the legislative process in Uganda. The proactive ported the design of the legal framework, but also commitment of a number of key leaders in public addressed the bottlenecks in microfinance—such as agencies, MFIs, and donor organizations led to the deficient infrastructure, lack of skilled human collaborative atmosphere. The MFF chaired by resources, and the need for capacity building—in MoFPED, in existence since 1997, played a major relevant policy documents. As a result, an overall role in guiding the strategic coordination of the vision for microfinance emerged, which included relevant stakeholders. Furthermore, numerous indi- the regulatory framework as a major strategic target. Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 455

Role of AMFIU develop a shared vision of further steps to achieve this (Goodwin-Groen, Bruett, and Latortue 2004). AMFIU played a critical role in influencing the overall policy framework for microfinance in Uganda, particularly when the draft MDI bill was Lack of Clear Strategy for Addressing discussed in Parliament. As discussed above, Failing MDIs AMFIU, in cooperation with the BoU and sup- ported by several donors, organized a number of The corrective action tools available to supervisors information exchange events to explain the bill to for dealing with weak or failing banks do not always the MPs. In addition, AMFIU regularly partici- work well or as desired when applied to regulated pated in policy debates to encourage the govern- microfinance institutions. Stop lending orders, for ment to adopt good microfinance practices and was example, would be inappropriate to apply to MDIs called to several hearings of the Parliamentary because the asset quality of MDI loan portfolios is Committee on Finance when the bill was being so largely dependent on the promise of accessing evaluated. AMFIU also actively disseminated future loans. general information on microfinance, and educated the public on the importance of savings for poorer clients and other issues that were considered critical Danger of Politicization (for example, the reason for high interest rates rela- Through the intense political debate on the MDI tive to traditional commercial lending) through legislation, microfinance gained much public and publications in the mass media, flyers, and work- political attention. Some politicians seem to see shops. The role AMFIU played in promoting microfinance as a panacea for poverty alleviation understanding by MPs and addressing their con- and insist that interest rates should be brought cerns cannot by overstated. down. Stakeholders, therefore, have to take a proac- tive approach to rapidly react to political state- ments or initiatives that might have harmful effects Remaining Challenges on the industry (Goodwin-Groen, Bruett, and Latortue 2004). Despite the measurable success of the efforts to supervise and regulate the microfinance sector to ensure its sustainability and continued assistance Regulation and Supervision of Savings to poor people, several challenges still remain. and Credit Cooperatives The 1999 policy statement makes clear that sav- ings mobilization by member-based institutions Lack of Clear Vision for a Financial will not fall under the regulation of the central Systems Approach bank. Nonetheless, in Uganda more than 1,300 Despite lengthy discussions on the new legislation, savings and credit cooperatives (SACCOs) mobilize the majority of stakeholders do not yet have a clear resources from mostly poor people. Stakeholders understanding of how microfinance can be inte- increasingly express concern about the lack of pru- grated fully into the formal financial system. To dential oversight for these savings. A way needs to make microfinance sustainable in the medium be found to increase transparency and oversight term, all stakeholders must gain a better under- for the sector without overstretching the BoU’s standing of the financial systems approach19 and capacity. 456 | Transforming Microfinance Institutions

If SACCOs continue to grow, the BoU may con- 1999 to the BoU Governor” on behalf of 12 to 15 of sider submitting the largest ones to direct supervi- the largest MFIs and apex organizations (Bell 2003, sion as is done in some Latin American countries p. 20). The reality was that the consultative process involving stakeholders was intense but initially mostly (Jansson, Rosales, and Westley 2003). bilateral. 6. The Bank of Uganda at the time had a commercial banking department that supervised tier 1 institu- Notes tions, and a nonbank financial institutions depart- ment, which supervised tier 2 and eventually tier 3 The authors wish to acknowledge the contribution of institutions. Lloyd Stevens, DFID Financial Sector Deepening Pro- 7. It should be noted that members of the task force gramme, Uganda, who provided the section, “Licensing were of the opinion that converting MFIs into Begins.” deposit-taking intermediaries could have been 1. Bank of Uganda Web site http://www.bou.or.ug. achieved with lower transactions costs by amending 2. The FIA 2004 seeks to rectify weaknesses in the cur- the draft Financial Institutions bill rather than creat- rent banking legislation and to improve corporate ing new legislation. However, this political decision governance by clearly stipulating the responsibilities had already been made. of the board of directors, external and internal audi- 8. The minimum capital is expressed in currency points tors, and management of financial institutions. It to allow for inflationary adjustments. According to places tighter restrictions on insider lending and large the MDI Act 2003, minimum capital can be varied exposures than the Financial Institution Statute 1993 by MoFPED with approval of Parliament and the (which the FIA 2004 replaced) and seeks to reduce definition of currency points (Schedule 1) can be ownership concentration to prevent financial institu- changed by the MoFPED with approval of Parlia- tions from being owned and controlled by one per- ment. In May 2006, one currency point was equiva- son or family. The new FIA updates Uganda’s bank- lent to 20,000 Uganda shillings. (As of May 2006, ing legislation to an international code of best the exchange rate was 1,810 Uganda shillings per practice as set out in the Basle core principles for U.S. dollar). effective banking supervision. 9. The name of the new institutional type was discussed 3. Public expenditure as a share of GDP increased from at length. In late 2000, stakeholders finally agreed on 16.4 percent in 1997–98 to 24.9 percent in 2001–02 the term micro deposit-taking institutions, which, with (IMF 2003, p. 3). Given the insufficient rise in the passage of the law, was changed to microfinance domestic revenue, the large deficits have been cov- deposit-taking institutions. ered by increased donor support resulting in 10. For a summary of all workshops and information increased injections of liquidity to contain inflation. exchange events that were conducted before the These sterilization operations have exerted pressure MDI Bill was passed by Parliament, see Ledgerwood, on real interest rates and the exchange rate, raising Burand, and Braun (2002). concern about crowding out of the private sector and 11. AMFIU is a national microfinance network with 79 adversely affecting export growth. regular member microfinance institutions and 14 4. In 2004, longer-term government bonds with associate members (apex bodies and donor projects) maturities between two and ten years were issued, as of December 2004. It was established in 1996 which led to a decline and stabilization of the Treasury through the association of several institutions inter- Bill rate. In the medium term this might have an effect ested in microfinance and was registered in 1999 as a on the commercial banks’ investment strategies. company limited by guarantee. AMFIU actively lob- 5. Some stakeholders apparently felt their views were bies government to create and support a conducive successfully included in the general debate on micro- environment for microfinance, disseminates informa- finance regulation (CGAP 2000, box 6 on Uganda). tion, and links local and international microfinance Other observers of the consultative process found stakeholders. AMFIU is highly regarded by its mem- that in 1999 “the dialogue was mainly just between ber organizations and generally accepted as the voice GTZ and BoU until a letter was sent in November of the Ugandan microfinance industry. Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003 | 457

12. Throughout the process a number of additional Parliament. In addition, expertise from other coun- workshops on experiences with transformation in tries (Bolivia, in particular) was brought to Uganda, other countries, tax implications for transforming especially when the legislation and the regulations MFIs, and general policy issues for various groups of were developed. Other agencies involved included stakeholders were held. See Ledgerwood, Burand, the European Union-SUFFICE Programme, the UK and Braun (2002). Department for International Development, SNV, 13. The committees were the Committee on Finance, the World Bank, and the Stromme Foundation. Planning and Economic Development, which was in 18. Donor Principles for Support to Uganda’s Microfi- charge of presenting the bill and providing recom- nance Industry, 2001. mendations to the plenary; the Committee on Agri- 19. The financial systems approach applies market-driven culture, Animal Industry and Fisheries, which is in principles used by formal financial institutions to the charge of the PMA (Plan for Modernization of Agri- provision of financial services to the poor, as defined culture) and closely linked to the Strategic Plan for in Otero and Rhyne 1994. Expanding Outreach and Capacity for Sustainable Microfinance in Uganda; and the Committee on Social Services, which is linked to some past directed government lending programs. References and Other Resources 14. To ensure the BoU cannot raise minimum capital without the consent of Parliament by raising the Austrian Development Co-Operation, Danida, DFID, value of one currency point, the MDI Act stipulates EU-SUFFICE, GTZ, RMSP, USAID. 2001. Donor that the value can only be changed by MoFPED with Principles for Support to Uganda’s Microfinance the approval of Parliament (see endnote 8 above). Sector. Final draft. Kampala, Uganda. The draft MDI bill had provided that the value of Bell, Sarah. 2003. “Regulating Microfinance in Uganda: currency points could be adjusted with the approval A Case Study of a Participatory Policy Change of the Cabinet. Process.” Unpublished master’s thesis, John F. Kennedy School of Government. Harvard University, 15. Ownership and governance risk, management risk, Cambridge, MA. credit risk, liquidity risk, and interest rate risk. BoU (Bank of Uganda). 1999. “BoU Policy Statement 16. The BoU was already focused on these institutions on Microfinance Regulation.” Kampala, Uganda. for several reasons. They comprise the four largest CGAP (Consultative Group to Assist the Poor). 2000. MFIs in the country, several were already mobilizing “The Rush to Regulate: Legal Frameworks for Micro- savings deposits (in various ways and to varying finance.” Occasional Paper No. 4, CGAP, Washington, degrees), and each had formally indicated its inten- DC. tion to transform in writing to the BoU. Goodwin-Groen, R., T. Bruett, and A. Latortue. 2004. 17. USAID provided assistance in the field of strengthen- “Uganda Microfinance Sector Effectiveness Review.” ing MFIs through the PRESTO project and between CGAP, Washington, DC. 2001 and 2004, through the Support for Private Enterprise Expansion and Development (SPEED) GTZ/UNDP/Cooperation Francaise. 1998. “Proceed- project, which provided direct support to MFIs with ings of the Africa Conference ‘Savings in the Context potential to transform into MDIs. Since 1998, GTZ of Microfinance.’” Kampala, Uganda, February. has provided assistance to the BoU on the design of Hannig, A., and E. Katimbo-Mugwanya, eds. 2000. the BoU policy framework for microfinance and the “How to Regulate and Supervise Microfinance: Key drafting of the MDI Bill. GTZ also supported train- Issues from an International Perspective.” ing and capacity building for BoU staff and facili- Proceedings of the High-Level Policy Workshop. Bank tated the transfer of know-how through various of Uganda–German Technical Cooperation, Financial capacity-building trips for BoU staff to other coun- System Development (FSD) project. Kampala, Uganda. tries (Bolivia, Indonesia, and India, for example). IMF (International Monetary Fund). 2003. “Uganda: Both agencies also provided considerable support Staff Assessment of the Poverty Reduction Strategy for the information exchange and lobbying activities Paper Annual Progress Report.” IMF Country Report that were organized when the bill was discussed in No. 03/300, Washington, DC. 458 | Transforming Microfinance Institutions

———. 2005. “Uganda—Selected Issues and Statisti- Practices.” IRIS Center, University of Maryland, cal Appendix.” IMF Country Report No. 05/172, College Park, MD. Washington, DC. Ministry of Agriculture, Animal Industry and Fisheries Jansson, T., R. Rosales, and G. Westley. 2003. “Princip- and Ministry of Finance, Planning and Economic ios y Prácticas para la Regulación y Supervisión de las Development. 2000. “Plan for Modernization of Microfinanzas.” Interamerican Development Bank, Agriculture. Eradicating Poverty in Uganda: Govern- Washington, DC. ment Strategy and Operational Framework.” Kampala, Katimbo-Mugwanya, E. 2000. “The Case of Uganda.” Uganda. In How to Regulate and Supervise Microfinance: Key MoFPED (Ministry of Finance, Planning, and Economic Issues from an International Perspective. Proceedings of Development). 2001. “Medium Term Competitive a High-Level Policy Workshop, Kampala, ed. A. Hannig, Strategy for the Private Sector (2000–2005).” and E. Katimbo Mugwanya, 13–18. Bank of Uganda– Kampala, Uganda. German Technical Cooperation, Financial System ———. 2003. “Strategic Plan for Expanding the Out- Development (FSD) project. Kampala, Uganda. reach and Capacity of Sustainable Microfinance in Krahnen, J. P., and R. H. Schmidt. 1994. Development Uganda.” Kampala, Uganda. Finance as Institution Building: A New Approach to Otero, Maria, and Elisabeth Rhyne, eds. 1994. The New Poverty-Oriented Banking. Boulder, CO: Westview World of Microenterprise Finance: Building Healthy Press. Financial Institutions for the Poor. West Hartford, CT: Ledgerwood, J., D. Burand, and G. Braun, eds. 2002. Kumarian Press. “The Micro Deposit-Taking Institutions Bill 2002: Summary of Workshops and Information Exchange Staschen, Stefan, and Michael Akampurira. 2003. “Possi- Events.” BoU/GTZ; USAID, SPEED. Kampala, ble Mechanisms to Regulate Tier 4 MFIs in Uganda.” Uganda. FSD Series No. 11, Financial Systems Development Programme. Kampala, Uganda. Ledgerwood, J., S. Mutebi, and A. Mpendo. 2003. “MFI Performance Monitoring Tool.” USAID/SPEED. Uganda Bureau of Statistics. 2000. “Medium-Term Kampala, Uganda. Competitive Strategy for the Private Sector, 2000–2005.” Entebbe, Uganda. Meagher, P. 2002. “Microfinance Regulation in Devel- oping Countries: A Comparative Review of Current Chapter 15 The Creation of Uganda Microfinance Limited

n June 30, 2005, Uganda Microfinance hiring new staff and investing in staff training, Union (UMU) received official notice upgrading systems, redesigning products, and Ofrom the Bank of Uganda (BoU) that negotiating and renegotiating with investors. Uganda Microfinance Limited (UML) had been In early 2002, before officially launching prepa- licensed as a microfinance deposit-taking institu- rations for transformation, UMU operated out of a tion (MDI). Long anticipated, this notification small, four-room house. The senior management marked the realization of a long-term vision that team included two executive directors and a head- motivated two aspiring entrepreneurs to launch office manager, the latter tasked with branch UMU in August 1997, as well as the culmination of operations, human resources, and new product three years of intensive preparation, planning, and development. The staff complement totaled 120, negotiation. most of whom knew each other personally. The From UMU’s initial days, the founders were organization served just over 10,000 active bor- clear about their vision for the organization—to rowers and approximately 20,000 savers out of nine offer quality financial services to microentrepre- service centers, and relied on a completely paper- neurs and low-income people living in Uganda. based, manual accounting and account-tracking When presented with the opportunity to change system. Portfolio quality was excellent, and the institutional form and come under the supervision organization had experienced no known cases of of the BoU to offer even more services (in particu- fraud. lar savings), as well as to access broader sources of By June 2005, UMU no longer resembled the funding (equity capital and public deposits) and organization it had been just three years earlier. It thus expand operations further, UMU’s founders had long since shifted premises to a 14-room, two- did not hesitate. In early 2002, UMU embarked on floor professional building. A core group of exter- transforming to an MDI through restructuring nal investors, none of whom had been involved in operations, formalizing policies and procedures, the initial transformation planning, had been

459 460 | Transforming Microfinance Institutions assembled to finance and lead the new MDI going Background forward. The senior management team had been expanded to include eight department heads, each Despite initial start-up challenges, the founders’ managing fully staffed departments, including commitment to offering quality financial services to operations, credit, internal audit, human resources, a broad range of Ugandans facilitated organiza- finance and administration, information tech- tion’s growth from a small project to one of the nology, research and development, and marketing. leading microfinance institutions in Uganda. The organization’s geographic presence had grown From Boston to Busiika from 9 to 20 service centers (including branches and agencies or subbranches), staffed by a total In September 1996, two students from Brandeis complement of 330. Client outreach had more than University’s Institute of Sustainable International tripled to 91,000 savers and 36,000 active borrow- Development in the United States discovered they ers. The manual management information system shared a similar passion—to create a full-service (MIS) had been replaced by a sophisticated banking financial institution for microentrepreneurs and software, and formalized policies and procedures low-income people. Having both worked in Africa manuals had been developed for all operational and seen microfinance in operation in the African activities. At the same time, however, portfolio context, they also shared a dream of creating a new quality had deteriorated and incidents of fraud had kind of microfinance institution, one that from the been detected at some of the branches. beginning would seek to become a leading com- These transition years were both challenging and mercial entity, offering both loans and savings serv- defining for UMU—reflecting in many ways the tra- ices to traditionally unbanked communities. Charles ditional evolution from an entrepreneurial start-up, Nalyaali, a Ugandan bank examiner on study leave dependent on the visionary drive of a few key lead- from the Bank of Uganda, and Rodney Schuster, an ers, to a professional organization with systems and American entrepreneur with small business devel- procedures led by a core management team and pro- opment experience in West Africa, spent their first fessional board. Significant improvements in stan- year at Brandeis jointly developing a business plan dardization and overall professionalization had been for this dream. The then Governor of the Bank made, yet transformation also challenged the corpo- of Uganda, Mr. C. N. Kikonyogo, was an early rate culture of the institution, previously defined by supporter of the initiative. As quoted in a speech flexible operating procedures, informal communica- in June 1997, “Following a recent Seminar at tion patterns, and close-knit personal relations. Sub- Brandeis University in the USA where I was invited stantial investment in both financial and human to present a paper ..., I reached an understanding resources had been made, and had tested the orga- with that University to jointly carry out an experi- nization’s leadership and independence throughout ment on micro-finance programs in Luwero dis- years of complex investor negotiations. Although it trict.”1 This experiment became known as the is still too soon to reflect on the full impact of trans- Uganda Microfinance Union, launched by the two formation, this chapter tells the story of these years friends with an initial start-up grant of U.S.$32,000 preparing for licensing as a regulated deposit-taking from the BoU. institution. It highlights the unique aspects of Uganda Microfinance Union was incorpo- UMU’s transformation process, including the oper- rated on July 21, 1997, as a company limited by ational, structural, and financial challenges it faced as guarantee2 and registered as a nongovernmental it evolved from a young entrepreneurial NGO to organization (NGO). The company’s initial board one of the first licensed MDIs in Uganda. was composed of six directors, including its two The Creation of Uganda Microfinance Limited | 461 founders, two Ugandan businessmen, a central (PRESTO) project, $400,000 of which was for the banker, and a human rights activist.3 The original loan portfolio and the remaining $100,000 for fixed vision of the institution was “to offer quality finan- assets. In addition, in late 1999, UMU received a cial services to micro-entrepreneurs and low-income second loan from the BoU for 100 million Uganda people (female or male) living in the rural, peri- shillings (approximately U.S.$66,000 at the time) urban, and urban areas in the Republic of Uganda” repayable over one year. By late 2000, the small (UMU 2001 End of Year Report). With the goal of research project, started with a minimal $32,000 in serving marginalized communities, UMU began 1997, had amassed a capital base of over 1.2 billion operations in the small township of Busiika, Charles’ Uganda shillings (approximately U.S.$700,000). hometown located in Luwero district, approxi- During this time, UMU was experimenting with mately 22 miles from the capital city Kampala. After solidarity group lending (groups of five borrowers), less than a month of additional research and plan- much smaller groups than were currently the norm ning, UMU’s first loan was disbursed on August 11, among microfinance institutions in Uganda, most 1997. During those initial months, Charles played of which were using village banking methodologies the role of finance manager, systems manager, and with groups of 25 to 30 borrowers. With the moti- client mobilizer; Rodney served as the commercial vation of “doing things differently,” Charles and manager, loan officer, and collections officer. Their Rodney sought to create a different kind of institu- first employee, who served as the sole teller, was tional culture at UMU. The tagline of “quality, also hired at this time, someone who remains an innovation and flexibility” was born during this employee of the company today. time, in reflection of the kind of staff, services, and These initial start-up days were not easy ones. products they anticipated offering. The “UMU Funding, both to cover operating costs and to way” was defined as Microfinance with a Difference. finance the loan portfolio, was limited, leading Charles and Rodney to forgo their own salaries for Growth of Operations some of this time. The initial start-up grant from the BoU was fully utilized within three months, and Since reaching their 100th client in September efforts to seek additional funding from the formal 1997, UMU grew steadily and became one of the financial system were unsuccessful. In March 1998, largest MFIs operating in Uganda. As illustrated in however, the BoU granted UMU a loan of 40 mil- table 15.1, UMU registered exponential growth as lion Uganda shillings (approximately U.S.$35,000 the organization moved quickly to open branches at the time), repayable over five years. To secure this throughout the country. In 2001, the organization loan, the directors had to execute promissory notes posted its first profit of approximately U.S.$40,000, in favor of the BoU to the extent of the loan balance. achieving self-sufficiency after only four years of With a year of operations under its belt, UMU operations. While the combination of a burgeoning began a number of fruitful discussions with the private sector and a relatively shallow financial sys- donor community. In late 1998, Novib (Oxfam tem in the late 1990s created significant demand for Netherlands) provided a sizable grant of approxi- microfinance services in Uganda, UMU’s particular mately U.S.$300,000 to support both the capital- operating strategy also helped encourage rapid mar- ization of the loan portfolio and operating costs. ket penetration. In 1999, an additional U.S.$500,000 grant was secured from the United States Agency for Interna- Broad market perspective. From its opening days, tional Development (USAID) Private Enterprise UMU’s goal has been to provide a range of finan- Support Training and Organization Development cial service to eligible unbanked member of the 462 | Transforming Microfinance Institutions

Table 15.1 Growth of UMU’s Credit Operations started operations by offering a range of credit products and today offers microenterprise working Outstanding portfolio capital loans (both group and individual), various Number of (million Number loan products for salaried employees, a home active Uganda of service improvement loan, a school fees loan, and a small Year loan clients shillings) centersa and medium enterprise loan. 1997 421 38 1 1998 1,098 126 1 1999 1,762 278 2 Consolidating Resources 2000 7,598 1,202 5 Similar to other MFIs in Uganda, UMU’s lending 2001 10,417 2,858 7 methodology included a compulsory savings com- 2002 20,598 6,730 11 ponent, mandated at 20 percent of the loan amount 2003 28,625 12,285 14 for some of its products. The organization also 2004 36,864 18,812 15 offered its members the choice to save above the August 1, 27,700 19,035 18 minimum required, which many did, despite both 2005b minimal interest rates and monthly account mainte- December 31,145 20,601 20 31, 2005c nance fees. By early 2002, UMU’s savings portfolio had already reached over 2 billion Uganda shillings Source: UMU internal documents. (approximately U.S.$ 1.2 million), tripling to 6 bil- a. Includes branches and agencies (subbranches). b. UML statistics. lion Uganda shillings (approximately U.S.$ 3.5 mil- c. UML statistics at year end 2005. lion) by mid-2005, indicating an active demand among clients for savings services and increasing community, and ultimately even attract clients away public confidence in UMU. As an NGO, however, from banks by offering better and more efficient UMU was prohibited from intermediating these service. As such, UMU’s target market has included deposits, requiring the institution to maintain at both self-employed microentrepreneurs and salaried all times an equivalent balance at corresponding workers in the branches’ catchment areas. banks. In addition, while the BoU specifically prohibited nonlicensed institutions from mobiliz- Investment in research and development. The ing savings from the public, the regulations at the organization’s wider perception of target market time were less clear about member-based organiza- spurred a significant amount of product develop- tions. Because all UMU clients paid a membership ment work within UMU’s research and develop- fee to access services, all clients were considered ment department. From early on, UMU made “members” of the Union, and as such, the addi- responding to client needs a top priority, most tional voluntary savings that were accepted by noticeably demonstrated by the resources, both UMU were technically not being mobilized from human and financial, that the organization directed the public. Once the MDI Act was passed on July 1, to research and development efforts. In fact, the 2003, however, the BoU was much clearer in its research and development function preceded the guidance—MFIs that were mobilizing deposits creation of both the human resources and internal either had to apply for a license and comply with audit departments. the requirements of the MDI Act within 24 months from the commencement of the act or wind up Range of products and services. Unlike other MFIs business within six months. operating in Uganda at the time, UMU was never With growth in the loan portfolio continuing at a one-product organization. The organization a rapid pace, UMU’s funding needs became more The Creation of Uganda Microfinance Limited | 463 and more urgent. While the organization had his- believed the demand for savings services would be torically relied on a combination of loans from quite high, particularly outside Kampala. In addi- local commercial banks and international lenders tion, because Ugandan capital markets are not yet to finance its loan portfolio, these sources were well-developed, deposits represented the best relatively expensive. In addition, by year end 2004, source of local funding for the loan portfolio for the UMU was already leveraging its capital base by longer term. almost 3:1, a leverage ratio for an NGO that made UMU also saw transformation as a means of some lenders uncomfortable. Having achieved self- acquiring greater legitimacy in the marketplace— sufficiency a few years earlier, raising additional cap- among clients, staff, local supporters, funders, and ital from donations was also unlikely, limiting the creditors. Transformation would require the organ- institution’s equity growth to the rate at which it ization to upgrade its systems and processes, to could reinvest its retained earnings. Managing standardize its operations throughout its branch growth within the confines of the NGO structure network, and to improve its reporting and controls. was proving to be a challenge. In addition, transformation would mean the injec- In addition to funding constraints, UMU’s rela- tion of new investor capital, thus facilitating tive slowdown in borrower growth since 2004 UMU’s ability to raise additional funding from was largely attributable to management’s more other commercial sources. Finally, the presumed concentrated focus on transformation. The investor gains from central bank oversight and professional negotiation process, explained in more detail below, governance from board members with their own consumed a great deal of senior management’s capital at stake were viewed as important benefits time, leaving less time to support midlevel man- as well. agers in their growth targets. Around this same time, UMU’s portfolio at risk (PAR) began to creep Transformation Options upward. (Until mid-2003, UMU’s PAR had never risen above 3 percent.) Furthermore, UMU had The decision to transform was ultimately spurred by expanded its offerings of individual loan products, the evolution of events occurring at the regulatory which resulted in increased demands on middle level and the corresponding time line of donors con- management. Combined with a corresponding rise tributing to the sector. The process of developing a in the incidence of fraud, the quality of the portfo- regulatory and supervisory framework for microfi- lio began to deteriorate. By late 2004, PAR greater nance in Uganda had started as early as April 1996, than 30 days exceeded 5 percent, increasing to as and in July 1999, the BoU policy statement on high as 9 percent by June 2005. microfinance regulation and supervision was passed by cabinet, creating separate tiers for different finan- cial institutional types.4 Within this policy frame- Planning and Managing work, the new MDI legislation was developed to the Transformation specifically respond to the special characteristics of microfinance. Minimum capital was set at a modest Given UMU’s desire to accept and intermediate level (500 million Uganda shillings, approximately deposits from the public, both for purposes of U.S.$276,000), though balanced by a relatively expanding its funding sources and offering clients a conservative minimum capital adequacy ratio of needed service, transformation to a regulated 20 percent (total capital to risk-weighted assets). deposit-taking institution was a logical step. Based The legislation expects the primary services of an on its experience and because Uganda has few MDI to be short-term loans (up to two years) to banking outlets, especially in the rural areas. UMU microentrepreneurs, and savings and time deposits 464 | Transforming Microfinance Institutions from the public, although it is acceptable for MDIs and Enterprise Development (SPEED) Project; the to have some loans of longer duration, provided European Union, through the Support to Feasible that short-term loans remain the core of the busi- Financial Institutions and Capacity-building Efforts ness. Special permission is required for an MDI to (SUFFICE) Programme; and DFID, through its engage in payment services, international money Financial Sector Deepening Uganda (FSDU) Pro- transfers, and other services. MDIs are prohibited grammme. The SPEED Project, for example, con- from a range of activities, including current ducted a competitive tender to select institutions accounts and foreign exchange operations. In the for assistance based on interest, potential for suc- short to medium term, however, UMU felt the leg- cess, and current and projected financial perform- islation would provide the institution room to offer ance, with the aim of selecting three institutions for all its current products (provided it obtained per- significant financial support in the transformation mission on payments and transfers) and to aggres- process. In what was ultimately a pivotal point in sively develop new savings products as well.5 the institution’s evolution, UMU was one of the As discussed in more detail in chapter 14, Creat- three institutions selected for this assistance, mak- ing a Separate Tier: The Micro Finance Deposit- ing it eligible for substantial technical and financial Taking Institutions Act, 2003, the BoU followed a support for transformation. relatively transparent and participatory process in As a starting point, the SPEED project jointly drafting and circulating the new microfinance legis- contracted ACCION International and Shorebank lation and the corresponding regulations. UMU, Advisory Services, two U.S.-based organizations, to along with other transforming MFIs in Uganda, conduct due diligence of UMU and to develop a was an active participant in the numerous forums preliminary transformation plan for the institution. and discussion groups held to develop the overall This exercise was carried out in October 2001; at strategy and approach to regulating microfinance its conclusion, a detailed transformation plan was operations. In addition, UMU’s chief executive agreed on by the institution and funders. This plan officer himself was a former BoU examiner, and included a total of 111 activities that needed to be thus well versed in the general procedures and completed prior to licensing. Key areas included expectations of the BoU. Although continual delays strategic and business plan development, credit in the publishing of the final regulations did add methodology refinement, financial management some confusion to the process, the path toward upgrading, improvements in governance, human transformation for UMU initially appeared to be resources capacity building, development of an relatively straightforward. investor relations function, MIS upgrading, savings product development, and ultimately submission of the application to BoU. Responsibility for these Managing and Funding the Transformation activities was primarily allocated to UMU and a As early as 2001, UMU began discussions with newly appointed in-house transformation manager, various donors to explore accessing financial and seconded from ACCION, with additional support technical support for the transformation process. provided by other ACCION staff members, Shore- As part of a larger donor effort to support the bank staff members, and MicroSave6 staff members microfinance industry, a number of donors includ- in key technical areas. The transformation manager ed funds in their projects to finance technical assis- was contracted for one year (though extended to tance and anticipated capital expenditures to pre- 14 months) beginning in April 2002 and was tasked pare MFIs for licensing. The donors included with ensuring completion of these 111 activities. USAID, through its Support for Private Expansion Funding for the transformation manager and The Creation of Uganda Microfinance Limited | 465 numerous short-term technical assistance missions of changes being introduced within the organiza- was provided by the SPEED project, for a total of tion. Transformation implied a significant change in just over U.S.$450,000. In total, this funding sup- UMU staff requirements, and care was taken from ported approximately 500 days of external technical the beginning to ensure staff were aware of and in support to UMU over a period of 18 months. With support of the changes taking place. One of the crit- the departure of the transformation manager in ical information dissemination tools was Transfor- June 2003, ACCION International continued to mation News, a monthly newsletter sent to all staff support additional short-term missions to UMU that documented the key activities under way in and in 2004 installed a resident adviser to work preparation for licensing. In addition, the transfor- closely with the organization on product develop- mation manager provided monthly updates in the ment. The cost of this additional support totaled monthly branch manager meetings and was a partic- approximately U.S.$200,000 and was provided by ipating member in senior staff meetings. ACCION (funded from various sources). Donor funds were also provided to facilitate cap- ital improvements and computerization. In addi- Operational Transformation: tion to its support for technical assistance, the Upgrading and Systemizing SPEED project provided $125,000 for capital improvements, such as branch upgrades and sign- Operationally, the most challenging aspects of the age. Support was provided by FSDU in the amount transformation process were the comprehensive of 125,000 British pounds (approximately formalization, systemization, and documentation of U.S.$200,000) and the SUFFICE project in the policies and procedures at UMU. Before preparing amount of 65 million Uganda shillings (approxi- for transformation, very few of UMU’s procedures mately U.S.$35,000) for MIS upgrades. were formally documented and the MIS was largely During the transformation planning period, manual. As a demonstration of their commitment external and internal transformation committees to flexibility, the organization prided itself on not were organized and met on a consistent basis. The requiring wholesale standardization of all policies external committee included representatives from and procedures, and encouraged staff to “think the primary funders, UMU board members, mem- outside the box.” As such, the dissemination of bers of senior management, and the transformation policies and procedures occurred primarily through manager. The internal transformation committee on-the-job training, passed down from head office included one board representative, members of to branch managers and from branch managers to senior management, a representative from the staff, senior staff who then advised more junior staff. and again, the transformation manager. These meet- With transformation, however, UMU recognized it ings served as useful benchmarking sessions for would need to systemize and standardize most of its tracking completion of the various activities in the operating procedures. transformation plan, an exercise that ultimately took three years to complete. The meetings were also Human Resources Management important for discussing strategic issues that arose during the transformation process and, even more When UMU first began preparing for transforma- important, for building buy-in to transformation. tion, its senior management team consisted of the While staff in general supported UMU’s plans to chief executive officer, the executive director, and transform, a key agenda topic in these meetings was a head-office manager, who was tasked with agreeing on communication strategies for the range branch oversight, human resources, and product 466 | Transforming Microfinance Institutions development. The absence of a second tier of senior operating environment at UMU, for example, loan managers at head office made sense for UMU as a officers were not individually responsible for specific young, start-up NGO. However, with over 20,000 clients—they were jointly served by all branch staff. members and more than 10,000 loans when it As such, branch performance was considered the began the transformation process, UMU needed main indicator of staff performance. With the to reinforce and expand its management team. increase in client numbers, weakening portfolio Thus, one of the more urgent initial tasks was to quality, and an increase in incidents of fraud, how- recruit a number of senior managers, including a ever, UML decided to begin tracking performance chief financial officer, a chief internal auditor, a by loan officer, and thus shifted to individual-based human resources manager, and an information incentive schemes, though branch performance is technology manager. These positions were filled still a component. Incentives for loan officers are over a 6- to 12-month period, resulting in a very based on number of loans disbursed, portfolio different organizational structure and senior man- growth, and portfolio quality. Branch manager agement team. In addition, in early 2004, UMU incentives include these same parameters, plus com- created a head of credit position, reporting directly pliance with reporting requirements and operating to the chief executive officer, and staffed for the first policies, as well as branch profitability. Back-office two years by an individual seconded from ACCION staff including accountants, cashiers, and support International. The head of credit is responsible for staff, such as customer care officers, receive incen- overseeing credit operations in the organization, tives based on the profitability of the branch. including maintaining strong portfolio quality, ensuring adherence to policies and procedures, and Financial Management managing the collections team. Significant effort was also made to create a series Before transformation, UMU’s finance function of in-house training courses, including general was staffed by a senior accountant assisted by a few staff orientation as well as courses on delinquency junior accountants, and was primarily tasked with management, credit analysis for individual loans, preparing financial statements and monitoring and customer service, among others. Throughout liquidity at the branches. The overall financial the transformation process, UMU remained com- management function at UMU underwent signifi- mitted to retaining all staff, building capacity cant upgrading during the transformation process. through training and other measures. (With the This included recruiting a chief financial officer and launch of Uganda Microfinance Limited, all UMU a treasurer, developing and documenting key finan- staff and their benefits were transferred to the new cial management policies and procedures, develop- organization.) ing appropriate financial management tools The overall performance management system, including a liquidity management model and the including compensation and staff incentive tools and procedures for an institutional budget- schemes, was also overhauled during this period. ing process, and developing a long-term financial Before transformation, UMU’s incentive scheme projection model. An Asset and Liability Commit- was limited to annual performance raises, subjec- tee (ALCO) was established to meet on a monthly tively determined by a staff member’s supervisor. basis to review critical risk categories in UMU’s The organization was wary of implementing any financial position. Branch managers and senior incentive scheme based on individual performance, management were trained to use a branch-level fearing the rise of negative competition among budget tool, developed to assist with the annual staff. At the time, this also reflected the overall budgeting process. The Creation of Uganda Microfinance Limited | 467

Additionally, UMU’s financial statement pre- The conversion from a totally manual system— paration was significantly upgraded to adhere to characterized by ledger cards, ledger keepers, waste appropriate accounting principals and to respond sheets, and tedious month-end balancing—to an to BoU reporting requirements. The upgrading automated, computerized one was not easy. The included changing the organization’s chart of first branch to go “live” was UMU’s newest urban accounts, introducing cost center financial report- branch, opened in August 2002, and computerized ing at the branches (for example, allocating fixed in October of the same year. The computerization asset depreciation and loan loss provisioning to of all UMU branches took over two years to com- each branch), introducing accrual accounting (as plete and was challenged by data migration hurdles, appropriate), conducting monthly budget to actual a lack of proper version control, an understaffed analysis, and developing a new series of reports to IT department, ongoing delays by the supplier in be submitted to the BoU. responding to customization requests for reports, and a series of challenges linked to data consolida- tion. While some issues were due to UMU’s own Management Information Systems staffing constraints, bugs in the system and the sup- UMU recognized that a key factor in the organiza- plier’s overstretched project management abilities tion’s successful MDI application would be the at the time contributed to the ongoing delays in effectiveness of its tracking systems and the accuracy system implementation. These issues have become and timeliness of its reporting. UMU’s manual even more urgent since licensing and the need to account management system, built primarily with submit timely and accurate reports to the BoU, ledger cards (yellow for loans, and pink for savings) requiring UML to invest additional resources in a and a separate centrally based automated account- separate report writing solution. ing package (Solomon IV) faced limitations in efficiency, consolidation of data, and trend analysis. Internal Controls and Audit It was clear the system would be insufficient to respond to the reporting and tracking requirements While UMU’s original manual policies and proce- of a regulated MDI. Moreover, the BoU specifically dures had been designed with internal controls in required MDIs to have an acceptable, automated mind, the organization recognized that the level MIS to ensure accurate and timely reporting. The of internal controls needed for a primarily credit process of conceptualizing and implementing a new organization were quite different from those MIS was thus a critical component of the transfor- needed for an organization mobilizing and inter- mation process. mediating savings from the public. It was also rec- UMU initiated its system selection process by ognized that the opportunities for fraud and error conducting an in-house needs analysis. Based on were likely to increase substantially during the tran- this exercise, seven systems were evaluated, three of sition period from a manual system to an auto- which were short-listed for further consideration. mated MIS. At the start of the transformation UMU ultimately selected Bankers’ Realm, a holistic process, however, the organization lacked a formal banking software developed by the Kenya-based internal audit department, and did not have an firm Craft Silicon and installed in a number of MFIs internal auditor on staff. The transformation plan- and smaller banks in Eastern Africa. The selection ning exercise helped to identify weak spots and was based on a general analysis of the system’s develop checks and balances to ensure that UMU’s capacity, commitments of timely and regionally internal controls were adapted to the new system based support, and a relatively competitive price. and expanded to account for new risks (for example, 468 | Transforming Microfinance Institutions risks associated with money transfers or larger indi- than on the value of the collateral. This new vidual loans. approach, although requiring significantly more The large portfolio of responsibilities implied investment in loan officer training, allowed loan that the internal auditor, once hired, would require officers to reach a wider market and to provide dedicated and trained staff and that UMU would clients with loans tailored more to their specific need to create an internal audit department. A working capital needs. detailed Internal Audit manual was needed to doc- Using this refined individual loan as a base, ument UMU’s various audit policies and proce- UMU developed a new home improvement loan dures, as well as the distinct UMU internal audit product. Similar to the microcorporate loan, the methodology. A manual was thus developed that home improvement loan assesses capacity to repay incorporated internal control systems, risk method- through an analysis of the client’s cash flow, with ology, personnel qualifications, audit methodology, some additional examination of construction plans audit responsibilities, audit reporting require- and budgets and certain guarantee requirements. ments, standards for each audit, and a variety of audit tools. An internal audit department was Savings. Over the three years of transformation created and a chief internal auditor hired as well as preparation, UMU invested significant time and three internal auditors. resources in designing new savings products to be launched as soon as its license was granted. Working closely with MicroSave, the UMU research and Product Mix and Branch Operations development department conducted numerous The transformation process encouraged UMU to focus groups with clients to better understand their introduce greater standardization into its policies savings behavior and needs. While UMU historically and procedures, as well as to refine its product offered its members the option of saving more than offerings further by introducing new loan products the required compulsory amount, the fee and inter- and undertaking significant research on developing est rate structure did not encourage significant sav- appropriate savings products. ings mobilization. With the goal of offering clients a range of products appropriate to their savings Loans. In recognition of increasing demand for needs, once licensed, UML launched an aggressive individual loan products, both from its current savings mobilization campaign, promoting two client base and the anticipated new target market principal savings products—ordinary savings and after licensing, UMU made the strategic decision to time deposits. The ordinary savings product in- focus its product development efforts on improving cludes three tiers of interest based on minimum its individual working capital loan product, known account balances and charges no transaction fees, as the microcorporate loan. Before product reengi- except for a monthly account fee. UML also offers neering, UMU relied primarily on formal collateral time deposits for terms of 91, 182, and 365 days, such as car logbooks (the document used for vehi- each with increasing rates of interest. Though still cle registration in Uganda), or land titles, in its too soon to evaluate the success of these products, underwriting of individual loans—an approach that UML expects savings to be a significant source of limited its market to clients at the higher end of the funding for the organization in the future. target population. With input from ACCION’s Unlike many of the MFIs operating in Uganda, technical staff, UMU redesigned its approach to which frequently meet clients in informal commu- analyzing the client’s capacity to repay by placing nity venues, UMU, from day one, had formal bank- greater emphasis on the client’s cash flow rather ing halls, tellers, safes, and security, with all client The Creation of Uganda Microfinance Limited | 469 transactions occurring in the branches. Loans are drafted by the founders in the initial days and disbursed to the client’s savings account, and repay- was meant to convey a trustworthy, reliable ments are accepted, at the teller windows. The organization. With competition increasing and introduction of voluntary savings services in UML, the organization aiming for a more professional however, increased the volume of transactions in the look, the decision was made to redesign the logo organization, requiring changes in back office oper- for UML to portray a clean, professional look, ations and the refurbishing of some banking halls. while retaining the blue and red color theme The launch of savings operations also required a (see bottom portion of figure 15.1). more formal and professional marketing strategy. As • Relocating “hidden” branches: To try to encour- part of preparing for transformation, UMU added age greater brand recognition, UML has relocat- and has slowly started to staff a marketing depart- ed some of its branches to higher traffic ment, tasked with overall product development, locations. branding, and customer service. One of the most • Differentiating “hot spots” from “cold spots” in important image management strategies has been branches: Within its branches, UML distin- UML efforts to upgrade its branch “look” by doing guishes between high traffic areas, better for the following: placing UML publicity materials, and “cold spots” better for general administration or • Redesigning the logo: UMU NGO’s logo was a operations communication materials. three-dimensional blue diamond, with the orga- • Adding customer service agents: Each branch is nization’s name (in blue and red) and the two now staffed with a customer service agent, avail- words, “trust” and “work” inscribed inside (see able to answer any client questions or advise top portion of figure 15.1). This logo had been clients on UML’s products and services.

Figure 15.1 The Evolution of Uganda Microfinance Union’s Logo Uganda Microfinance Union Logo

RUST T UGANDA UGANDA MICROFINANCE UNION icrofinance P.O. BOX 10184, Telephone: (256) (77) 413738, 500984. UNION Kampala Uganda W O R K

Uganda Microfinance Limited Logo

UGANDA UML MICROFINANCE LIMITED Microfinance with a Difference

Source: UML Marketing Department. 470 | Transforming Microfinance Institutions

Structural Transformation: Creating the investor group, proved to be one of the most UML and Attracting Investors challenging aspects of the transformation process.

In addition to the multitude of operational changes required to comply with BoU MDI regulations, Attracting Investors UMU also needed to transform into or create a new UMU’s initial vision for UML’s ownership group, for-profit company, capitalized with a minimum as articulated in the transformation plan, included a of 500 million Uganda shillings (approximately diverse group of investors, including the founding U.S.$ 276,000) and owned by BoU-approved directors, the NGO itself, UML staff through an investors, none of whom could own more than employee share ownership program, local private 30 percent of the organization.7 The MDI Act and investors, and some international investors includ- accompanying regulations also provide specific ing various technical partners, multilaterals, and requirements for the composition and duties of the socially responsible investment funds. Over the board of directors in line with sound corporate gov- course of three years, the types of investors in- ernance practices. The BoU made clear there would volved, the anticipated ownership role of the NGO be a rigorous investigation of prospective owners. and the founding directors, and the structure of the They expressed particular concern that owners be MDI’s overall capital base changed significantly (see able to provide the “deep pockets” necessary to table 15.2). supply the MDI with additional capital if required. The investor negotiation process was not easy. It In connection with this, the BoU expressed some involved numerous starts and stops, a range of dif- skepticism that local NGOs would have the financial ferent players, and consumed significant time for all resources to be significant owners of MDIs. involved.

Creation of UML Investor Negotiations: Round One In anticipation of transformation, the UMU board Early in the transformation process, a few local took steps in early 2002 to incorporate a private private companies were approached as potential company limited by shares, known as Uganda investors in UML. While UMU’s projected returns Microfinance (MDI) Limited. A shell company at were impressive, these private investors were ulti- the beginning, the entity was launched with negli- mately deterred by what they perceived to be an gible paid-in capital but with authorized share cap- illiquid market for the shares. Although a viable ital of 4 billion Uganda shillings (U.S.$2.3 million at exit strategy remained an important issue for all the time). The initial subscribers included Uganda prospective investors, international investors, and Microfinance Union (the NGO), the four board particularly those seeking both social and financial members, and UMU staff. At the time of licensing, returns, were easier to attract. At the time of trans- UMU planned to transfer the NGO’s business to formation, UMU was already borrowing from a the MDI (selling the NGO’s net assets in exchange number of international funders including Triodos for debt and equity in the MDI), thereby launching and Novib, who also sought equity investments in a new company with a solid business practice the sector. In addition, UMU had established tech- already in place. The NGO itself was envisioned to nical assistance relationships with organizations that cease operations and to just be an investor in the also had investment arms, including ACCION new entity. As it turned out, the structural transfor- International with ACCION Investments in Micro- mation of UMU, and in particular the formation of finance and Shorebank Advisory Services with its The Creation of Uganda Microfinance Limited | 471

Table 15.2 Ownership Structure of UML (percent)

Initial Structure at licensing Current structure proposal (August 2005) (at time of writing) Local private investors and directors 10 99.99 40 UMU NGO 25 Ͻ1 Ͻ1 Staff 10 0 0 Technical partners 20 0 0 Multilaterals and bilaterals 20 0 30 Socially responsible investors 15 0 0 Commercial funds 0 0 30 100 100 100

Source: Uganda Microfinance Union Transformation Plan; author.

Shorecap Fund. The organization’s first prospective Ownership for the founding directors. For any start- investors meeting, held on July 16, 2002, thus up company that decides to sell shares to external included five international institutional investors: investors, the issue of founder compensation is likely Novib, Triodos, ACCION Investments in Microfi- to arise. The technology world, for example, is full nance, Shorecap, and the East African Develop- of stories of entrepreneurs who were compensated ment Bank, the first four already partners of UMU. for their initial efforts by receiving shares on favor- This first investor meeting was the kick-off able terms to reflect the value they had added and, gathering for what became a complex and ulti- in many cases, will continue to add to the company. mately inconclusive negotiation process between This concept of “sweat equity,” however, is difficult the four founding directors of UMU and the four to apply when start-up and ongoing capital is international investors, Novib, Triodos, ACCION composed of public money, granted by donors for Investments, and Shorecap. A series of investor charitable purpose, and retained earnings, at least a meetings was held in late 2002 (the second of portion of which has been earned from these grant which was also attended by AfriCap Microfinance funds. Historically, some transformed MFIs have Fund, a socially responsible investment fund for compensated the founders and leaders through pref- regulated MFIs in Africa) and throughout 2003. In erential terms on shares they purchase in the new addition, a due diligence exercise was carried out in company or, in a few cases, through granted bonus April 2003 jointly by representatives of each of the packages to facilitate share purchase. Determining international investors. Discussions throughout this what is appropriate compensation and how such period focused on the terms of the investment, benefits should be funded can become particularly including the amount of capital, percentage owner- difficult negotiating points. ship, investor rights, exit strategies, and governance In UMU’s case, the directors argued that their implications. Although agreement was achieved role in building UMU from the ground up pro- among the investors on most of these topics, two vided the rationale for them to acquire shares on issues proved to be significant stumbling blocks for preferential terms. The legitimacy of such a claim all parties involved—the mechanism for facilitating was generally acknowledged, though one investor ownership for the founding directors and the valu- emphasized the importance of structuring such an ation of the NGO’s net assets. agreement to provide incentive for longer-term 472 | Transforming Microfinance Institutions commitment of the founders and continuing man- While the valuation process in any industry ulti- agement performance. It was also argued that the mately requires just as much negotiation as calcula- directors should make a contribution of their own tion, one of the more challenging factors in this funds to the degree possible. The relatively high negotiation process was that the founders of the starting capital (at the time, estimated to be approx- NGO were representing both the NGO and them- imately U.S.$3 million—based on capital adequacy selves as individual investors in UML. The combi- requirements, not minimum capital), however, nation of dissension between the various parties on made this a difficult proposition in light of the how best to facilitate share ownership for the founders’ desire to hold a stake significant enough founders and how to value the NGO proved too to ensure board representation and ongoing influ- difficult to overcome. Throughout 2003, various ence. A myriad of alternatives was considered to proposals were put forward to address these two facilitate ownership by the founders, such as a loan issues in particular, none of which were ulti- facility from the NGO, discounted shares, and stock mately acceptable to the parties involved. In early options based on future performance of the MDI, September 2003, Triodos withdrew from the none of which, however, was ultimately acceptable investor group, citing differing views on the issue to all parties. of directors’ shares and the discount rate being applied to the NGO. Six days later, a similar state- NGO valuation. A second stumbling block in the ment was issued by Novib. negotiations was the process for valuing the NGO With the withdrawal of Triodos and Novib from itself. As with many previous NGO transformations, the prospective investor group, the group was the assumption among this initial group of investors narrowed to the founders, ACCION Investments, (including UMU’s representatives) was that the and Shorecap. Throughout 2004, ACCION Invest- NGO would sell its net assets to the new company ments and Shorecap continued to negotiate with in exchange for debt and equity in the new com- the UMU founders. Various proposals on each pany. Although there was general agreement on side were put forward and each ultimately rejected the percentage ownership for the NGO (at the by the other side. Negotiations appeared to be at a time, it was assumed it would range between 10 deadlock. and 25 percent), the approach to valuing the worth of the NGO holding, and thus the value of how Investor Negotiations: Round Two much debt the NGO would receive, differed signif- icantly among the parties. The founders of UMU With the breakdown in discussions with ACCION initially argued that the organization’s positive rep- Investments and Shorecap, UMU began exploring utation in the market, its existing client base, its other investment partners, including Aureos East demonstrated profitability, and, perhaps most Africa Fund, a Nairobi-based investment fund capi- important, its even more profitable projections, talized by Norfund, CDC (the UK government’s justified a value in excess of the NGO’s book value, instrument for investing in the private sector in a view also supported by a few of the external developing economies), and others. By late 2004, a investors. Other external investors, however, incor- separate agreement had been reached between porated more conservative profitability assumptions UMU’s founding directors and Aureos, outlining a as well as a discount rate that reflected what was significantly different ownership and capital struc- perceived to be a relatively illiquid market for MFI ture. This structure included a very small amount of shares and relatively high country risk, thus result- common equity and a significant portion of pre- ing in a value for the NGO below its book value. ferred shares. The founders would own 40 percent The Creation of Uganda Microfinance Limited | 473 of the common shares (none would individually Aureos invested U.S.$960,000 in a convertible loan own more than the 30 percent limit), with the with UMU, portions of which were anticipated to remaining 60 percent to be held by Aureos and be converted into both common and preferred others. Aureos also agreed to place a convertible shares in UML, ensuring Aureos a 30 percent hold- loan with UMU NGO to be converted into perpet- ing in the new MDI. The remaining 30 percent of ual preferred shares in the MDI once a license was the company was offered to Norfund, which would granted, and in addition, offered a term loan to also invest a similar amount in a similar combina- UML once licensed. The NGO’s value would be tion of debt, common equity, and preferred shares. nominally reflected in the face value of perpetual After three years of negotiation, the investor nego- preferred shares issued to the NGO. These shares tiation process appeared to be concluded. would carry a predetermined rate of return and would ensure a steady income stream for the NGO. Submitting the Application The NGO itself would cease microfinance operat- ing activities but in the future was anticipated to With the planned upgrades in operations largely offer various grants to the community out of the in place and investor negotiations seemingly con- stream of dividends from the preferred shares. cluded, UMU was ready to submit its application This new proposal was a creative one. It estab- for an MDI license. In anticipation of receiving lished different tranches of investors and thereby UMU’s application, the BoU scheduled a prein- addressed many of UMU’s founders’ previous con- spection visit to UMU in August 2004. The pur- cerns. The smaller amount of common equity pose of this visit was to conduct a preliminary risk allowed the founders to obtain a significant stake in assessment of the organization. In particular, the the common equity for a minimal investment. The examiners focused on the strategic, credit, and preferred shares were envisioned to provide a home operational risks inherent in UMU’s operations, for the NGO’s capital and a significant source of concluding that while risk was high in each of these funding for UML, yet would not place UML in categories, the institution’s risk management was violation of the 30 percent maximum ownership generally acceptable. With time running out on the restriction, because this was applicable to core cap- deadline by which all MFIs needed to transform or ital only (which does not include preferred shares). cease savings operations (July 1, 2005), UMU It also would mean the NGO would not have a assembled the necessary documentation and sub- governance role in the MDI. The issue of valuation mitted its application for an MDI license to the for the NGO was to be encapsulated in the rate of BoU on December 17, 2004. The formal approval return of the preferred shares rather than the by the BoU, received approximately six months amount of investment (that is, the book value of the later on June 30, 2005, cleared the way for the final transfer). component of the transformation process—the This new agreement was presented to ACCION launch of UML. Investments and Shorecap for consideration in late 2004. Despite significant efforts on both sides to find a mutually agreeable deal, both investors ulti- Financial Transformation: mately declined to participate, citing concerns Launching the MDI about the variation in economic and political rights among the parties. In early 2005, a Shareholder With license in hand, the final step in UMU’s trans- Agreement was signed between the four found- formation was the formal transfer of the NGO’s ing UMU directors and Aureos. Soon thereafter, assets and liabilities to the new entity. After years of 474 | Transforming Microfinance Institutions profound institutional change, accompanied by increased to over three times capital and the capital complex investor negotiations, this final step was adequacy ratio (total capital to risk-weighted assets) assumed to be a relatively straightforward exercise. hovered between 25 and 30 percent. As an MDI, A number of critical regulatory factors, however, UML needs to maintain core capital at no less than presented a final set of hurdles that, while eventual- 15 percent of risk-weighted assets and total capital ly overcome, served to redefine UML’s final capital at no less than 20 percent of risk-weighted assets. structure. This section starts by highlighting the Total capital includes core capital as well as supple- more critical regulatory implications of becoming mentary, or tier 2 capital (using Basle capital accord an MDI, explores the method by which the assets definitions), defined as subordinated debt up to 50 and liabilities of the NGO were ultimately trans- percent of core capital, revaluation reserves on ferred to the new MDI to respond to these require- premises, and voluntary general provisions at not ments, and notes the corresponding implications less than 1 percent of current loan portfolio. for UML’s board formation. Ownership restrictions. As an MDI, the portion of common shares any one investor can own is Regulatory Implications limited to 30 percent of the total. Exemptions, As a licensed MDI, UML is mandated to adhere to however, can be obtained from this restriction for various regulatory and fiscal requirements that wholly owned subsidiaries of banks already licensed significantly affect the organization’s financial under Uganda’s Financial Institutions Statute or structure. “reputable financial institutions.”8

Core capital. UML must maintain core capital Liquidity ratio. As an MDI, UML will need to equal to no less than 500 million Uganda shillings ensure its liquid assets equal or exceed 15 percent (approximately U.S.$276,000). In the regulations, of total deposit liabilities, defined as the total of core capital is defined as shareholder equity “in the savings and time deposits. Compliance is monitored form of issued and fully paid-up shares including through the submission of weekly liquidity reports disclosed nondistributive reserves approved by the and thus requires UML to maintain strong liquidity central bank, share premiums, less any unconsoli- management. For purposes of this requirement, liq- dated investment in financial companies, less provi- uid assets include cash, balances with the central sions for loan portfolio or expenses, less accumu- bank, balances with other banks licensed to accept lated and current losses” (Bank of Uganda, Capital deposits by the central bank, and treasury bills and Adequacy Regulations, 2004). It does not include securities issued by the Ugandan government. the value of any preferred shares, a key distinction in UML’s final capital structure. Compulsory savings. As previously mentioned, once the MDI Act was passed, MFIs that were Capital adequacy. The funding structure for UMU mobilizing deposits either had to apply for a license the NGO was primarily limited to subsidized short- and comply with the act’s requirements within and long-term debt and donated grant capital. twenty-four months or wind up business within six Liabilities, which at the end of 2001 were about months. This included being able to demonstrate 1.25 times capital, were primarily composed of that all compulsory savings (also known as loan compulsory savings and various concessional fund- insurance funds) pledged as security for a loan ing, the latter being mostly long-term loans from agreement were both unencumbered and managed Novib and Triodos. By 2004, this leverage had in a separate account. Thus, such funds cannot be The Creation of Uganda Microfinance Limited | 475

Table 15.3 MDI Provisioning Requirement (U.S.$13 million) in liabilities, was sold to UML in (percent) exchange for shares in the new institution. The original decision to offer the NGO preferred Time Regular Rescheduled shares in UML as opposed to common shares in Current 1 5 exchange for its net assets was made in response to 31–60 days 25 50 the BoU ownership limitation. Because the NGO’s 61–90 days 50 75 net assets, valued at approximately 6 billion Uganda 91–180 days 75 100 shillings (or U.S.$3.4 million), were significant at Ͼ180 days 100 100 the time of transformation, exchanging this value Source: Bank of Uganda, MDI Act 2003; BoU Asset Quality Regulations for common shares would have either swamped the 2004. share contributions from the other parties, violating the 30 percent limit, or required the other parties to on-lent and must be managed quite distinctly from inject significantly more capital than the organiza- voluntary savings. tion needed simply to realign percentage owner- ship. By exchanging irredeemable preferred shares Provisions. UMU’s prior provisioning policy was for this value, the NGO’s net worth would be significantly less conservative than that required by injected in the MDI without affecting the owner- the BoU (see table 15.3). In preparation for trans- ship structure, because preferred shares are not formation, UMU converted its policy to be in line included in the 30 percent ownership calculation. with the BoU’s requirements. This policy change After submitting its application, however, the BoU coincided with an increase in delinquency in the clarified that in accordance with its regulations, pre- loan portfolio, resulting in significantly higher ferred shares—even irredeemable ones—are likewise provisioning expenses than the organization had not eligible for inclusion in the minimum capital previously witnessed. requirement. The proposed capital structure there- fore would not satisfy the capital requirements of Tax requirements. As a for-profit company, UML is the BoU, given their growing asset base. liable for corporate income tax on its profits. Cur- This created a conundrum for UMU: if it con- rently set at 30 percent, this represents a significant verted the NGO’s net worth to common shares, it change for an organization that was tax exempt for would violate the ownership limitation. Even if only its first seven years of operations. a portion of the NGO’s net worth was converted to common shares, the founders were actively seeking a solution that would not install the NGO, which Transfer of Assets and Liabilities itself had no owners, as a significant owner of Given the decision that UMU NGO would cease the MDI. (Because the founders of the NGO were microfinance operations and remain an investor in all themselves becoming owners of the MDI, the UML, UMU’s directors decided to transfer all NGO itself was not represented by a separate inter- assets and liabilities to UML, with one exception. est group seeking a separate stake in the new entity.) Loans with installments more than 30 days past Likewise, if the NGO’s net worth was converted to due as of July 31, 2005, which totaled approxi- preferred shares, the remaining core capital com- mately 2 billion Uganda shillings (U.S.$1.1 mil- posed of the founder’s own contributions would be lion), remained on the NGO’s books. The balance, insufficient to ensure adherence to capital adequacy totaling 30 billion Uganda shillings (U.S.$17 mil- requirements. The third option, renegotiating with lion), less approximately 24 billion Uganda shillings the external investors to have them increase their 476 | Transforming Microfinance Institutions committed contributions, would add significant separately managed. Therefore the entire value of time delays to the process and was thus not consid- UMU NGO’s savings was transferred to UML as ered a viable option. voluntary savings, and clients were informed of A solution was ultimately found in the creation of the transfer and change through an advertisement a premium account—the NGO could purchase a placed in the newspaper. Given the relatively short- minimal amount of common shares, but at a premi- term nature of UML’s loans and the likelihood that um. The value of this “premium” would be reflected most clients were unaware of the implications of in a premium account. This premium is included in this change, this did not create as significant a risk the core capital calculation, yet does not affect the exposure for UML as was initially feared. Going ownership structure, which is determined solely by forward, all new loans issued by UML that require the number of common shares held by each party. As compulsory savings are managed in accordance such, UMU NGO is an investor in UML, but not a with BoU guidelines. relevant owner (ownership of common shares is less Another variable in this transfer exercise was than 1 percent). Its value has been converted into a whether the asset transfer between the two com- premium share account in the MDI’s core capital, as panies would raise a tax liability for UML. The well as into preferred shares. Uganda Revenue Authority ultimately issued a The past-due loan portfolio that remained with waiver for this transfer, agreeing with the argument the NGO continues to be monitored and recovered posed by UMU that the sale of assets was occa- by UML staff. In exchange for this service, UML sioned by a change in legislation, with which the receives 10 percent of the value of any loans recov- NGO was trying to comply and that there would be ered with 90 percent staying with the NGO. It is no new benefit to the organization. assumed that in the future UMU NGO will invest these amounts in UML. Whether these funds will Equity Assignment and Board Formation be invested in common or preferred shares will depend on the capital requirements of the organi- On August 1, 2005, UML was officially launched zation at the time. (Such a transfer will probably be with total assets of 29.9 billion Uganda shillings accomplished whenever the amounts become siz- (U.S.$16.8 million), financed by 23.7 billion able enough to warrant the transaction, estimated Uganda shillings (U.S.$13.3 million) in debt and to be approximately 500 million Uganda shillings 6.4 billion Uganda shillings (U.S.$3.5 million) in [approximately U.S.$ 276,000].) equity. This equity base was composed of 500 mil- On the liability side, all external loans and other lion Uganda shillings (U.S.$276,000) of common liabilities were also directly transferred to UML, shares contributed personally by the four founders. pending no objection from the lenders. The trans- The sale of the NGO’s net assets contributed fer of client savings, however, was complicated by another 6 billion Uganda shillings (U.S.$3.4 mil- regulatory hurdles. As previously mentioned, the lion) to UML’s total capital base, split between a BoU requires compulsory savings to be both unen- premium share account (4 billion Uganda shillings, cumbered and managed in a separate account. In or U.S.$2.2 million) and preferred shares (2 billion UMU’s case, clients maintained their savings, both Uganda shillings, or U.S.$1.1 million). As such, compulsory and voluntary, in their own savings UML’s core capital totaled 4.5 billion Uganda accounts. Compulsory and voluntary savings were shillings (U.S.$2.5 million) and total capital totaled not separately accounted for in UMU’s system. 6.4 billion Uganda shillings (U.S.$3.7 million), well Thus, UMU was unable to separate the compulsory above the minimum required and enough to satisfy from the voluntary savings to meet the BoU’s capital adequacy requirements of 20 percent of risk- requirement that they be unencumbered and weighted assets. The Creation of Uganda Microfinance Limited | 477

Since the launch, and following formal confir- accomplished during the three years of preparation mation of the Uganda Revenue Authority’s tax and negotiation, UML as a new operating entity is waiver on the net asset transfer, Aureos converted still establishing itself, particularly in the eyes of the a portion of its convertible loan by purchasing regulators and investors—its new stakeholders. 30 percent of UML’s common shares (from the UML anticipates some immediate challenges. founders) and purchasing additional preferred shares. In December 2005, Norfund injected an Maintaining strong portfolio quality. When UMU equivalent amount to Aureos in convertible debt. first began planning for transformation in late 2001, Shortly thereafter, in April 2006, this debt was con- its PAR greater than 30 days was approximately verted into common and preferred shares for an 1 percent. Just before transformation in mid-2005, ownership stake of 30 percent. This purchase com- this indicator was close to 10 percent, indicating a pleted the first round of UML investors. decrease in the quality of the portfolio. While the decision to leave all loans with installments past due more than 30 days with the NGO certainly Governance improved the impression of portfolio quality for As of May 2006, the board of UML is currently UML, portfolio quality continues to be a challenge. composed of investor representatives, including Over the last few years, some of the urban market three of the four founding directors of UMU, and areas in Uganda have become saturated with two representatives from Aureos, one of whom microlenders—it is not unusual for clients to have also represented Norfund’s holding. The organiza- multiple loans with multiple institutions. Although tion is also planning to add other independent efforts are under way to develop a credit reference directors. bureau in Uganda, it not yet functioning. At the With only a minimal holding of common shares, same time, the growth of UMU’s operations over the NGO is not represented at the governance the last few years stretched both its management and level. UMU’s founders have agreed that UMU systems. If UML is to continue its aggressive growth NGO will cease its microfinance and related busi- rate and maintain profitability, PAR will need to be ness activities (after collecting on the nonperform- maintained at a level less than 5 percent. ing UMU loans) and will essentially remain a shell company, concerned initially with the perform- Balancing entrepreneurial spirit with ongoing ance of the MDI. The NGO’s investment in UML, professionalization. Transformation of UMU to a however, is anticipated to generate an income regulated MDI places the organization under the stream, which may be reinvested back in UML or spotlight of BoU regulators and profit-seeking distributed through grants to other community investors. While UMU has always prided itself on development projects. Should the NGO undertake its entrepreneurial spirit, the flexibility and innova- development or other activities in the future, no tion that defines this spirit needs to be continuously financial services activities will be included. balanced with ensuring sufficient standardization and well-managed growth. The opening of new branches now has to be approved by the BoU and UML and the Future key performance ratios need to be maintained at all As of May 2006, UML had been operating for ten times. In addition, the new board, composed of months. Although licensed, it has only just com- both direct investors and (eventually) independent pleted the transfer of assets, solidified its investor directors, introduces external parties to UML’s group, and continues to upgrade its systems and governance structure, and each has specific operat- processes to BoU standards. Although much was ing and performance expectations. 478 | Transforming Microfinance Institutions

Mobilizing savings. UML’s long-term financial Fund (UNCDF). A version of this publication also projections show a considerable reliance on public appears as ACCION Monograph 15, “A Case Study in deposits to fund the projected growth in the loan Transformation: The Creation of Uganda Microfinance Ltd.” by Victoria White. portfolio. With just ten months of new marketing efforts, it is still too soon to evaluate the success of 1. Speech by Mr. C. N. Kikonyogo, Governor, Bank of UML’s new savings products. The institution’s Uganda on the Opening of the Co-operative Bank’s ability to shift its market perception from primarily First Microenterprise Agency Office, June 1997. a microlender to also providing a safe place for sav- Nakivubo, Uganda. ings will determine the success rate of its savings 2. “A company limited by guarantee is an alternative type of incorporation used primarily for nonprofit organi- efforts. This will be further challenged by the fact zations that require corporate status. A guarantee that the other newly licensed MDIs—FINCA company does not have share capital, but has mem- Uganda Limited, PRIDE Microfinance Limited, bers who are guarantors instead of shareholders. The and Uganda Finance Trust Limited—are embark- guarantors provide an undertaking to contribute a ing on the same efforts. nominal amount toward the winding up of the com- pany in the event of a shortfall upon cessation of Incorporating staff ownership. UML remains com- business. It cannot distribute its profits to its mem- bers, and is therefore eligible to apply for charitable mitted to bringing in staff as owners. The current status if necessary.” (Company Registration Online intention is to make 7.5 percent of the company Web site) available for employee share ownership, although 3. Initial board members included Rodney Schuster, details of this plan are still being finalized. Charles Nalyaali, Ronald Kasibante (former Managing Director of Shell, Uganda), Willie Patrick Ogule Maintaining good relations with the BoU. As an (Group Secretary and Head of Legal Services of dfcu), innovative start-up NGO, initially funded by a spe- Joannita Babumba (Principal Banking Officer of the cial facility from the BoU and led by two entrepre- Bank of Uganda), and Taaka Awori (human and neurs, one of whom was a former BoU staff mem- children rights activist, as well as Program Advisor, UK Department for international Development). By ber, UMU started its operations with positive BoU 2001, the latter two were no longer active board relations. Ongoing system challenges and the rela- members. tively complex capital structure of UML, however, 4. See chapter 14, Creating a Separate Tier: The Micro have led to some strains in this relationship. As one Finance Deposit-Taking Institutions Act, 2003, for a of the first MDIs to be licensed, UML will undoubt- detailed description of the Ugandan legislation and edly be under close surveillance by the BoU and will the process its of development. need to ensure it maintains good standing. 5. MDIs or “tier 3 institutions” can move up to tier 2 or tier 1 licenses as they mature. See chapter 14, Creating a Separate Tier: The Micro Finance Deposit-Taking Institutions Act, 2003, for more information. Notes 6. MicroSave is a Nairobi-based project that promotes The authors would like to thank Rodney Schuster and the development of a market-led and client responsive Charles Nalyaali for their valuable inputs into the numer- approach to delivering financial services among MFIs. ous drafts of this chapter. In addition, special thanks See http://www.microsave.org for more information. are extended to Michael Kasibante, Geraldine O’Keeffe, 7. See chapter 14, Creating a Separate Tier: The Micro Evelyn Nanyonga, Catherine Mwiri, Juliet Nakyazze, and Finance Deposit-Taking Institutions Act, 2003, for a the other senior managers at UMU for their tireless complete explanation of Uganda’s microfinance regu- efforts in preparation for transformation. latory environment. The writing of this chapter was largely supported by 8. See Part IV Ownership and Corporate Governance, funding provided by the Special Unit for Microfinance of MDI Act 2003, clause 21 (Government of Uganda (SUM) of the United Nations Capital Development 2003). The Creation of Uganda Microfinance Limited | 479

References Government of Uganda. 2003. “Micro Finance Deposit- Taking Institutions Act, 2003.” Uganda Gazette ACCION International and Shorebank Advisory Ser- No. 20, vol. XCVI. Printed by UPPC, Entebbe, vices. 2001. “Uganda Microfinance Union Transfor- by order of the government. Available at http:// mation Plan.” USAID/SPEED Project. Kampala, www.microfinancegateway.org/files/24850_file_ Uganda. Microfinance_Deposit_taking_Institutions_Act_ Bank of Uganda. 2004. “Micro Finance Deposit-Taking 2003.pdf. Institutions (Capital Adequacy) Regulations.” Kampala, “Uganda Microfinance Union Business Plan 2003– Uganda. 2008.” Uganda Microfinance Union. Kampala, Bank of Uganda. 2004. “Micro Finance Deposit-Taking Uganda. Institutions (Asset Quality) Regulations.” Kampala, “UMU 2001 End of Year Report.” Uganda Microfi- Uganda. nance Union. Kampala, Uganda.

Appendix 1 Sequencing the Introduction of Public Savings in Regulated MFIs

icrofinance institutions (MFIs) that are broad outreach to microfinance clients, trans- considering the process of introducing parency, and consistent profitability? Is its corporate Msavings facilities for the public should pay culture open to new ideas, products, clients, and careful attention to the sequencing that will be methods? If the answers are positive, the MFI is needed—and to the time and the human and finan- ready to start. cial resources required. And most important, such MFIs must be prepared for the fact that their institutions—but not their missions—will change Fifteen Steps: From Studying Savings fundamentally and irreversibly. Demand to Investing Excess Liquidity Fifteen steps—from initial training to investing excess deposits—are discussed below. Before pro- It takes time and considerable work to develop the ceeding, however, both regulatory authorities and capacity for designing the components that meet MFIs should make sure that basic country pre- savers’ demand for security, convenience, liquidity, conditions are met: at least a moderately enabling good service, confidentiality, returns, and access to macroeconomy, an appropriate policy and regul- loans—and for delivering this package effectively atory environment, and a supervisory body that and efficiently. But this is the package that brings has the capacity to monitor MFI performance large numbers of savers to MFIs, enabling them to effectively. mobilize, and maintain, large-scale and relatively And the MFI must also examine itself—without stable savings. However, appropriate sequencing in use of rose-colored glasses! Does it have the quality introducing savings to the public is essential for of ownership, governance, and management achieving that goal. needed for a financial intermediary? Has it demon- A series of 15 steps is shown in box A.1. This strated a track record of high-level performance, sequencing may seem time-consuming and

This appendix was written by Marguerite S. Robinson.

481 482 | Transforming Microfinance Institutions

Box A.1 Sequencing the Introduction of Public Savings in Regulated MFIs: 15 Steps

1. Assess internal capabilities, identify gaps, recruit systems (MIS), and so forth, as necessary. If a new staff as required, and retain outside second pilot is needed (very likely), begin the experts as necessary. planning and preparations for step 9. 2. Conduct research on demand among potential 9. Plan the second pilot, selecting branches savers of different kinds, and on the supply of located in different environments, and train savings facilities among competitors. managers and staff of the pilot branches. 3. Plan the pilot project, and design and price 10. Implement and evaluate the second pilot. products and services for the pilot. 11. Train the trainers of the trainers in preparation 4. Is the necessary institutional capacity in place to for the rollout phase. open savings facilities for the public? Create a 12. Expand gradually to all branches, training man- checklist and make sure that the tasks are com- agers, and staff in each location. Do not rush pleted before introducing savings to the public. this step! 5. Develop criteria for a pilot project site and 13. To penetrate the market, develop a detailed, select the pilot branch. systematic approach to identifying potential 6. Prepare for the first pilot project—a complex savers and mobilizing their savings. and multifaceted task. 14. Select a pilot area, train managers and staff, 7. Conduct the first pilot project, ensuring that and conduct a pilot in market penetration. Eval- adequate resources are available (and used) for uate results, revise methods, and gradually roll the pilot and for its close supervision and regu- out to all the MFI’s branches. lar monitoring. 15. Develop appropriate strategies for investing 8. Assess pilot results, and revise products, excess liquidity.

pricing, operations, management information Source: Author.

cumbersome—because it is. But these stages in described here—though some may find this difficult developing the MFI’s capacity for collecting and to believe at first. The motto here is “Haste makes intermediating savings are necessary to establish a waste!” solid foundation that will serve the institution well Depending on a wide range of factors—including over time—and that will also help greatly in pre- country-level economic, political, and natural venting costly and time-consuming mistakes. events and changes; the quality, skills, leadership, Circumstances will vary somewhat among differ- and patience of MFI boards and managers; the ent institutions, and some will have already com- MFI’s financial and human resources; and others, pleted, in full or in part, some of these steps before not the least of which is luck—large MFIs will need becoming regulated. Thus, sequencing the intro- about three years to complete these steps. Small duction of savings mobilization from the public MFIs with few branches may be able to manage should be adapted by each MFI to its current stage with less time. But in years two and three, MFIs of development. The sequencing can be somewhat following this general sequencing should be mobi- flexible, depending on particular circumstances. But lizing substantial amounts of savings and begin- newly regulated MFIs should be careful not to skip ning to establish their reputations as microfinance steps they need. Most of them will need most steps intermediaries. Sequencing the Introduction of Public Savings in Regulated MFIs | 483

1. Assess Internal Capabilities, Identify Gaps, However, they may now be pushed by their owners, Recruit New Staff as Required, and Retain boards, or managers (or in some cases by regulatory Outside Experts as Necessary. authority deadlines) to mobilize savings soon after they are licensed to do so. Those taking this posi- Transforming MFIs generally do not have in- tion are often unaware of the risks of opening house management and trainers who are experi- voluntary savings facilities before the MFI is ready. enced in voluntary savings mobilization and com- Outside experts can sometimes help by discussing petent to train managers and staff in collecting and with owners and managers the basic reasons that intermediating public savings. Such institutions the MFI should not begin collecting savings until it typically lack many of the resources and skills is well prepared—and by explaining the consider- needed for building and managing large-scale sav- able risks of not accepting this view. In addition, ings facilities, for undertaking financial intermedia- the microfinance training programs to which MFI tion, and for managing rapid growth. They may managers and staff are sent need to be carefully also be inexperienced in research on savings selected, because many provide little information demand and in the design, pricing, and delivery of about savings. savings products (and individual loan products as well). Sometimes MFIs hurriedly hire local bank staff who often turn out to be the wrong people 2. Conduct Research on Demand Among for the job. Potential Savers of Different Kinds, and At this stage MFIs usually need internationally on the Supply of Savings Facilities Among experienced outside experts to work closely with Competitors. management in assessment of internal capabilities and, where needed, recruitment of new managers Demand research must be carried out to learn the and staff—and to advise on the MFI’s overall plan- views of current and potential clients about savings ning, research, and sequencing. Donors have begun products and services. Research on what the com- to play an important role here by funding some or petition is doing is important for product design all of this kind of expertise for a year or so at the and pricing. time of an MFI’s transition to regulated status. As discussed in chapter 1, Mobilizing Savings Thus, outside experts are brought in to work with from the Public: 10 Basic Principles, transformed management in demand research, product design, MFIs need to attract savings from middle- and product delivery, pilot projects, cost studies, higher-income clients and from institutions, as well accounting and auditing, internal controls, and the as from low-income savers. Therefore, samples of all like. They also help to train the institution’s train- types of savers should be included in the demand ers, as well as head office, regional office, and research. The MFI’s managers and staff need to be branch office managers and staff. In addition, man- trained in how to identify, interview, and interest agers and staff may be sent to regional or interna- such potential clients in the institution’s new sav- tional microfinance training programs. ings program. The MFI’s first task in demand research is to learn in what forms and for what pur- Watch out for: poses people in the area to be served are currently • Ignorance—it is not bliss, and it can hurt you! saving—and what they like and dislike about their current options (see chapter 1). Accurate answers to Newly regulated MFIs need to go slowly at this these questions can be elicited only by in-depth stage and make sure they know what they are doing. interviews, and experts are usually needed to guide 484 | Transforming Microfinance Institutions this process in the beginning. Questionnaires can be But the best option for transforming MFIs today used effectively after the first pilot project—when is to have internationally experienced outside the institution has learned what questions to ask, experts working closely with their own managers how to ask the questions, and how to understand and staff to conduct demand research (the relation- the answers. The knowledge that comes from this ship between MicroSave and its MFI partners is an process of learning about savers enables an MFI to excellent example of this approach). If a research design products and services that combine the char- firm is used, it should be carefully vetted by outside acteristics of informal savings methods that savers experts, and it should conduct the research as a like with solutions to the problems of informal team with the MFI’s own managers and staff. The savings methods they dislike. This information is demand research should not be entirely, or even essential input for the MFI’s product design stage. largely, contracted out. Research on the competition is somewhat easier, but also must be carefully done. A transformed MFI Watch out for: entering the savings market needs to know about its • Missing the market, while misinterpreting the main competitors: their market segments and demand. shares, their comparative advantages and disadvan- tages, and their products and services. An accurate Managers and staff who come from microcredit assessment of the competition is a strong advantage organizations may be uncomfortable interviewing for a newcomer to the market. middle-income clients and heads of local organi- Some transformed MFIs contract their demand zations and institutions that are potential savers. research out to local research firms. But serious They may also have difficulties learning about problems can arise from this approach. Often such competition from banks and larger financial insti- firms, even those experienced in other kinds of tutions. In such cases they may be unable to obtain research, are not competent to conduct these kinds accurate information (and may not report—or of field research or to analyze the results at a quality even know themselves—that their information is level. The reported results may be useless—or worse, inaccurate). Staff who are not well trained in sav- accepted nonetheless and used by the MFI. Also, by ings may have a tendency, especially when inter- using this approach, the MFI’s managers and staff viewing low-income people, to put words in do not acquire the field experience they need to respondents’ mouths, rather than listening care- understand the complex conceptual frameworks fully to what they say. But contracting out demand within which their potential savers make decisions research does not resolve these problems, and it about savings. Nor do they learn firsthand the adds others. Outside experts should be closely strategies and tactics employed by their competi- involved, as needed, in the research and analysis tors. And MFIs that outsource demand research and should work directly with the institution’s will not gain the in-house experience needed to managers and trainers. train their staff in best practices research methods. However, the capacity of some research firms to carry out such work is beginning to improve. This 3. Plan the Pilot Project, and Design and Price early trend should accelerate in the future as the Products and Services for the Pilot. commercial microfinance industry (and its prof- itability) become more widely known, and as the When the research on demand and on the compe- opportunities the industry affords for research tition has been completed and its results analyzed become better understood. and discussed by managers and staff (with outside Sequencing the Introduction of Public Savings in Regulated MFIs | 485 experts where needed), it is time to plan the pilot Information from the demand research should project. And trial products, services, and systems be used to design a few simple products. A good must be designed for use in the first pilot. package of products with which to begin consists of The transforming MFI will need to design and a passbook savings account with unlimited with- price products and delivery systems to be tested in drawals, a fixed deposit account, and a limited with- at least one, and usually two, pilot projects—with drawal account. Remittances and money transfers the second based on the results of the first. The should be added at the second pilot or, for small insti- MFI’s new products and services are then revised tutions, at the rollout stage. There is no one right and gradually expanded to all branches. Continuing way to design the initial products, but some things monitoring of the competition is advisable because seem to work better than others. Some thoughts on the nature of the competition, and sometimes the product design and pricing are given below. competitors themselves, can change quickly in response to new entrants to the market (or for other Passbook savings account. This is the single most reasons). essential account, because there is enormous The first pilot project is essential for four main demand for a savings account with unlimited trans- reasons: actions. Savers who open other types of accounts usually open a passbook savings account as well. • To determine whether the products that have Although some passbook accounts do not provide been designed are in demand, and whether they interest, an interest-bearing account is a better can be efficiently and effectively delivered by the option for an important reason. Fully liquid pass- pilot branch. book accounts are very popular, but they tend to be • To analyze the costs and the pricing structure. labor-intensive. If the MFI offers passbook accounts Pricing products for the first pilot project is dif- to large numbers of poor people with small account ficult because neither the extent of demand for balances, the average account size must be raised the different products nor their costs is yet with larger accounts. And larger account holders known. Only provisional interest rates and fees tend to be interest-sensitive. Thus, the pricing of can be set for the pilot. One of the main func- the passbook account is crucial. It should be tions of pilot projects is to ensure that the MFI’s designed with a tiered interest rate so that no inter- products and services are priced correctly before est is paid on minimum monthly balances up to a they are rolled out to all branches, that operating certain amount (say, U.S.$10 to $20). But the costs are understood, and that spreads enable largest savers—who are crucial for the viability of the profitability. The information needed for costing product—must be paid market rates. In between and pricing must be collected from the pilots, there should be one or two tiers of interest rates, de- carefully analyzed, and incorporated into prod- pending on how the account size distribution falls. uct design and pricing—before the institution attracts large amounts of savings. Fixed deposit account. Fixed deposit accounts (also • To test information systems, communication known as time deposits) are useful for a wider range facilities, security methods, space requirements, of savers than is generally understood. These backroom operations, accounting, reporting, accounts should be offered with one-, two-, and internal controls and audit, and the like. three-month maturities, in addition to those with • To train managers and staff and to test a per- longer maturities. To be competitive, fixed deposit formance-based incentive scheme suitable for a accounts must offer market rates to all account financial intermediary. holders.1 Middle- and high-income savers use fixed 486 | Transforming Microfinance Institutions deposit accounts, as do local businesses and institu- ple with very small financial savings are generally tions. But these accounts are also used by some not eligible for the fixed deposit account because it low- and lower-middle-income savers who generally typically has a relatively high opening balance. And choose the shorter maturities. Thus, some farmers, such savers would also not normally receive returns fishing people, and others with irregular seasonal on their passbook accounts—because their month- incomes use the accounts to store excess liquidity at ly balances would be below the minimum required high season for use during the low season. Some for payment of interest. This leaves an opening for artisans use fixed deposit accounts as well. They political criticism that the institution pays interest to monitor the prices of the raw materials they use on high-income savers but not to low-income ones. a monthly or bimonthly basis. If the price is low, Such criticism can be deterred by the limited with- they close the account and purchase the materials drawal account. Inquiring politicians and journalists they need (wood, leather, cloth, cement, and the can be informed that savers with very small like). But if the price is high, they roll over their accounts are free to choose between a passbook accounts and wait for a drop in the price of the account that provides no interest on small balances, product in demand. And some low-income people and the limited withdrawal account that pays inter- use these accounts as well for long-term savings est but limits liquidity. Many low-income savers goals (weddings, funerals, education, ceremonies, with small accounts choose liquidity over interest. pilgrimages, house repairs, business expansion, and The limited withdrawal account is not generally a so forth). Fixed deposit account holders often hold very popular account. But it gives people a choice, passbook savings accounts as well. and it can be politically advantageous. And it is use- ful for rounding out the initial package of savings Interest-bearing, limited withdrawal account. This products—which clients use in various ways, cus- account may offer interest on all deposits while tomizing their savings portfolios to meet their par- restricting the number of withdrawals (commonly ticular needs. charging fees for withdrawals above the number permitted). Typically, the interest rate for limited Lotteries. If country regulations and local culture withdrawal accounts is lower than the rates for both permit, the liquid and limited withdrawal accounts the highest tier of the passbook account and the can have a lottery attached to them, whereby savers fixed deposit account. And this intermediate receive free lottery tickets each month based on account is usually more liquid than the fixed deposit their minimum monthly balances (for example, one account, but less liquid than the passbook account. ticket for every U.S.$5 or $10 of savings). Such lot- Transaction costs are usually highest on the pass- teries are often run semiannually. If the first prize book account and lowest on the fixed deposit is a large one (a motorcycle, car, or a substantial account, with the limited withdrawal account again amount of cash), and if smaller prizes are also given, in the middle. But this account often offers interest lotteries are generally very popular with savers and to all account holders, thus providing an opportu- encourage saving. But they must be operated with nity for savers with small accounts to obtain interest scrupulous transparency—and perceived as such. on their deposits. These accounts are used to save The costs have to be carefully analyzed, but such for such purposes as paying rent, paying employees, lotteries can be (and are) conducted profitably, and and other regular weekly or monthly expenses. on a large scale. They should be run at the branch The limited withdrawal account is also a product or regional office level, not at the national level— that can be politically useful for the institution. Peo- they work best if savers know people who have won. Sequencing the Introduction of Public Savings in Regulated MFIs | 487

Keep it simple and efficient. These three accounts design a small number of complementary products are a good way to start. Though it is not easy, these so that each client can customize the use of these accounts can be administered efficiently and effec- products to suit his or her own needs. The interest tively, even in the first years. And the combination rate spread must be set carefully, with interest of the three accounts is popular. Bank Rakyat income estimated to cover the operating costs of Indonesia’s (BRI’s) microbanking system has used savings mobilization at the pilot project (one-time a combination of accounts similar to these for start-up costs should be budgeted separately). Inter- 20 years now, and BRI microbanking has been est rates for loans may need to be raised. profitable every year. As of 2005, the fully liquid accounts (with tiered interest rates) in the 4. Is the Necessary Institutional Capacity in microbanking system account for 90 percent of the Place to Open Savings Facilities for the total value of microbanking savings (which is Public? Create a Checklist and Make Sure U.S.$3.7 billion), and for 99 percent of the total the Tasks Are Completed Before Introducing number of microbanking savings accounts (32 mil- Savings to the Public. lion). Of the three types of accounts, the fully liquid The MFI’s managers (advised by experts and over- account is the most difficult to design, price, and seen by some board members) should check care- implement (see Robinson 2002b, chapter 13). But fully for overall institutional readiness for mobiliz- it is well worth getting it right. ing public savings. A detailed list is needed for the It is also useful to analyze what kinds of savings tasks that must be completed before savings products do well among the competition. There accounts are offered in the first pilot project. The may be local variations on what products are popu- contents of the list will vary somewhat depending lar, and this is well worth investigating. MFIs can, on the country, the MFI’s history, and other fac- of course, add other special accounts later on, if tors. Nonetheless, some requirements are essential they consider them manageable, cost-effective, and for all newly regulated MFIs; others can be added as in demand—for example, long-term fixed deposits necessary for particular environments or special cir- for education, housing, and retirement; checking cumstances. Some examples can illustrate the kinds accounts; savings accounts that are coupled with of institutional capacities that are required. Thus, loans (a loan is provided after a contractual savings the questions below must be answered affirmatively, requirement has been met); and others. Remittance and the tasks completed, before the MFI begins its services are especially important in many areas. But new savings program in the first pilot branch. it is best to start with a few carefully selected, com- plementary products. • Have all outstanding matters affecting the legal status of the MFI and issues of ownership been Watch out for: resolved? • Too many products and too low an interest rate • Is an appropriate governing board in place? spread. • Is the management capable of operating a rapidly growing financial intermediary? Offering too many products, especially in the first • Is the financial management team in place, pilot project, makes the pilot difficult to manage and trained, and ready? Do they have the facilities expensive to administer. It is not necessary to pro- they need? vide all the products that savers may have mentioned • Is the MIS appropriate and reliable? Is it capable during the demand research. What is essential is to of accurate tracking of deposits, withdrawals, 488 | Transforming Microfinance Institutions

and funds transfers? Do managers and staff and the ways in which these will affect recruit- know clearly how to operate it, and are they able ment, training, staffing, and distribution of to use the information that is generated to make responsibilities? Are they capable of moving timely decisions? ahead in the new directions required? Are they • Have the MFI’s physical infrastructure (its head on board? office and any regional offices, and branches and • Are appropriate training programs and any subbranches), its communications, and its performance-based incentive systems in place transportation facilities been carefully evaluated and fully understood by managers and staff? in light of the new demands to be placed on them? Have the plans for needed changes, Watch out for: including increased security, been made, and • The common syndrome: “We’re too busy now. have the costs been estimated? Are the funds Let’s just start collecting the savings and do the available for the necessary upgrades of facilities? rest later.” • Are the internal controls and the internal super- vision processes ready and tested? Have appro- Completing the requirements on the checklist priate reporting, bookkeeping, and internal audit must precede the opening of the new savings pro- systems been established? gram. Inverting the sequencing order will likely • Have the MFI’s treasury management, asset- result in quite rapid, extended, and costly chaos— liability management, and liquidity management which will probably also have a negative effect on been revised to reflect the MFI’s new financial the MFI’s reputation. Watch out particularly for responsibilities? perfunctory or evasive answers about the MFI’s per- • Has the MFI carefully studied underlying loan formance and capability. The board should require delinquency issues? MFIs that use compulsory that responses to the above questions are both savings to cover borrower delinquency will need affirmative and backed by compelling evidence. to introduce alternative risk mitigation strategies before introducing voluntary savings for the pub- 5. Develop Criteria for a Pilot Project Site lic. Savers often do not like to keep compulsory and Select the Pilot Branch. and voluntary savings accounts in the same insti- tution, and the MFI should phase out its com- When developing criteria for the location of the first pulsory savings when its new savings products pilot project, a number of factors need to be taken have been tested and introduced. into account. There will undoubtedly be considera- • Has the MFI established sources of finance for its tions related to specifics of the country and region, loan portfolio—first for pilot branches and then including demography, infrastructure, politics, and for all branches—when compulsory savings are the like. But there are also important criteria that phased out? There will be at least a several-year apply generally. Thus, the pilot branch should have period when savings cannot yet finance the total a track record of performance in the top quarter or portfolio and when mandatory savings should so of the MFI’s branches, but should not be among have been phased out. Financing for the portfo- the very best. It must be an experienced, well- lio during this period must be carefully planned. performing branch because if the first pilot does not • Has the cash management system been estab- succeed, there are not likely to be others. But the lished, and the transfer price mechanism planned?2 pilot branch should experience the same kinds of • Do the human resources managers understand problems that are likely to be encountered by other the changes that will occur in the institution— branches later on. Sequencing the Introduction of Public Savings in Regulated MFIs | 489

• The population in the pilot location should be committed, and motivated. Ideally the pilot reasonably typical of at least a major portion of branch selected would already have a well- the country. And there should not be a language qualified manager who knows the service area. barrier between the MFI personnel and the However, if the branch that best fits the other potential clients. requirements does not have such a manager, • The location should be above average for popu- another manager can be transferred there. But lation density, should have a mixed market one way or the other, a well-qualified branch economy, and should not be in an acute state of manager is essential for the first pilot. conflict. • The first pilot should not be located in an area of Watch out for: intense microfinance competition. • Too many branches in the pilot project. MFI • The pilot branch should be located in a province boards and managers often have a tendency to and district where the authorities are not heavily want to conduct a number of pilot projects in engaged in subsidized microcredit or opposed to different areas right at the start. This is a serious commercial microfinance. mistake. The first pilot is difficult, and it requires • The branch selected should be not more than the constant attention of high-level managers about two hours from the head office on reason- from the head office. The pilot should be carried ably dependable roads, because high-level man- out only in one limited service area, although all agers must be at the site frequently. But the pilot the MFI’s subbranches and other outlets in that should not be conducted near the head office. area can be included. Among other reasons, mistakes will inevitably be • Selecting a favorite branch in an inappropriate made, and it is best to make them in a less visible location. Board members and managers some- place! times have their own favored areas and may want • Adequate space will be required at the branch the pilot project to be located in a particular for a substantial projected increase in the number branch for personal or political reasons. Inform- of clients. The branch will also need space to ing them early in the process about the selection accommodate additional staff, as well as some criteria—and the reasons behind them—helps to on-the-job trainees from other branches. The mitigate problems of this kind. spatial layout of the branch building and • Selecting a branch in an area with especially poor grounds must allow for this expansion. infrastructure and communications, endemic • The pilot branch should have a good operational conflict, or strong political opposition. and financial performance track record for at • Selecting a pilot branch that does not have a least three years. It should not have any major well-qualified manager, and not transferring a organizational, management, or operating highly qualified manager to the pilot branch. problems—for example, endemic staff conflict, recent fraud, high or volatile portfolio at risk (PAR), and the like. On the contrary, the pilot 6. Prepare for the First Pilot Project—A branch should have a good reputation in the area Complex and Multifaceted Task. it serves. • A highly qualified branch manager must be This is a crucial step that too often is dangerously responsible for the pilot branch—a person with shortened because the board or the chief executive strong leadership skills who is experienced, officer wants to get savings started quickly—usually financially skilled, hardworking, open-minded, because the loan portfolio is expanding. This is not 490 | Transforming Microfinance Institutions the time to rush savings mobilization to finance • Have the record-keeping systems for monitoring loans. It is also not the time for major expansion in the pilot project and for use in analyzing its the loan portfolio. If additional funds are required results been set up, and are they ready for opera- for the portfolio, the MFI should borrow from the tion? These would include, for example, record- financial markets or access other commercial ing the number of savers and amount of savings sources of funds. In addition to the checklist for the by product; the account size distribution by institution discussed above, another list is needed product (crucial for setting interest rates when for the preparations to be made for the pilot project the savings products are introduced in other itself. The pilot branch management and staff will branches); and the information needed for cost need to be trained, the building may need renova- analyses—including labor costs—by product. tion, operations will need to be revised, and the Also, in the financial reporting, start-up costs logistics for the introduction of voluntary savings such as extensive training, renovation of build- products and services (and the documentation of ings, and purchase of new security systems and their results) must be organized. of MIS for the pilot branch should be accounted Some examples of questions that must have pos- for separately from recurring costs. If grants or itive responses based on completed tasks—before subsidized loans are provided for these capacity- the pilot project opens for savings collection—are building expenses (an excellent use of donor given below: funds for highly promising institutions), these should be accounted for separately. And in the • Has the license for a regulated MFI been issued? financial statements of the branch, adjustments Have the regulators given final permission for should be made for any grants and subsidies used. the MFI to take deposits from the public, and • Have arrangements been made for careful mon- have other requirements been met? Do the per- itoring of the loan portfolio so that in the midst missions cover the pilot branch? of all the new savings activity, the pilot project is • Have the head-office managers and the pilot not marked by a decline in portfolio quality? If branch manager taken an active part in the plan- compulsory savings have been used to cover loan ning of the pilot project, and have they demon- delinquency, other risk-management strategies strated that they are capable of running the pilot? for overdue loans must be introduced and tested • Have the appropriate high-level managers at the now. They will be essential for use in the second head office allocated substantial portions of their pilot project as mandatory savings are phased out time to the pilot for an extended period? Have oth- (step 7). ers been appointed to take over some of their other • Is the training of the pilot branch staff under responsibilities? There will undoubtedly be prob- way? This is a crucial activity that requires con- lems and mistakes in the pilot. But the pilot must siderable continuing attention from the head succeed if the MFI is going to become a financial office. Qualified and experienced trainers are intermediary—and it is the responsibility of the needed to conduct the training sessions, and suf- head office to make sure that the pilot works. ficient time must be allowed for the training ses- • Have prototype products and pricing, delivery sions. One month, including fieldwork among mechanisms, and simple manuals been devel- potential savers (who should not live or work in oped? (These will be revised later when the the service area of the pilot branch), is about results from the first pilot are known). right for most institutions. In addition to the • Is an appropriate MIS in place and tested at the pilot branch personnel, members of the MFI’s pilot branch, and are the branch managers and training department and a few managers and staff able to use it effectively? staff from other branches should be trained at Sequencing the Introduction of Public Savings in Regulated MFIs | 491

these pilot training sessions—so that there will • Is the branch neat and attractive, with informa- be trainers and staff reserves to draw upon as the tion about the new products clearly posted? savings program is gradually rolled out to other • Are the security arrangements adequate and have branches. Participants should be tested and eval- they been tested? uated. At the end of the training, a careful review • Are there sufficient supplies of bankbooks, is needed. forms, brochures, and other supplies on hand? • Have simple, local marketing strategies been (It is amazing how often this is forgotten!) developed? (This is not the time for a major mar- keting effort). Are managers and staff able to Watch out for: explain accurately and understandably to • Haste! The pilot project should not be started prospective clients the comparative advantages of until both the pilot branch and the head office each product, and how the products can be used are ready. It should not be ended until it works together to meet a client’s particular needs? well (or is terminated because of exogenous rea- • Has a draft been developed of the criteria that sons or severe problems at the MFI). will determine when the pilot has achieved suf- • Underestimating the difficulties and the man- ficiently good results for the MFI to proceed agement needs of the pilot project. The MFI safely to the next step? These must be general should keep in mind that it cannot go forward criteria, not specific targets. The criteria should with savings mobilization until the first pilot be designed for use in an evaluation of the results works—and that there is no replacement for suf- for each product after six months of the pilot, as ficient, high-quality management resources. This well as for assessing the overall pilot (step 8). needs to be planned from the start—and imple- These draft criteria will be used to rate such indi- mented throughout. cators as branch resources, level of outreach to low-income savers and to other individuals and 7. Conduct the First Pilot Project, Ensuring organizations, amount of savings, account bal- That Adequate Resources Are Available ance distribution, and average account balance. (and Used) for the Pilot and for Its Close (Is it high enough for institutional profitability?). Supervision and Regular Monitoring. Also included are measures for ascertaining whether operational efficiency, product costs and The aim of the first pilot project is to introduce pricing, and the blended cost of funds are suit- the new savings projects successfully, to maintain a able. Others focus on PAR, results from confi- high-quality loan portfolio, to remain profitable— dential customer and staff feedback, and a variety and to learn from the experience. As noted, the of additional indicators. The draft criteria should primary objectives of the first pilot include testing be revised during the pilot, as more information both the new products and the ability of the pilot becomes available on the challenges, risks, and branch to deliver them effectively; monitoring costs strengths of the branch’s performance. by product and preparing any pricing revisions that • Has the branch been renovated (if necessary), may be needed for the next stage of the program; and is the use of space appropriate for the activi- and training managers and staff. Other aims are ties to be carried out? Is the space in the branch testing information, communication, and security suitable for rapid expansion should this become systems; learning the market for savings; and testing necessary? a performance-based incentive scheme suitable for a • Are the branch’s transportation and communica- financial intermediary. tions facilities adequate? When the items on the checklists discussed in • Are there enough cashiers? steps 4 and 6 above are complete, the MFI is ready 492 | Transforming Microfinance Institutions to open its doors to savers. At this point, MFIs have should be recorded and analyzed—for immediate a tendency to want maximum publicity in advance action and future analysis. of opening their new savings programs. But This is also the time to revise and refine the this must be avoided. The MFI should publicize its criteria (developed in step 6) that will be used for new savings program locally and quietly at first. the more formal six-month overall evaluation of Otherwise, the institution may be swamped with the pilot (step 8). The evaluation process should be large numbers of savers before it is able to serve designed to indicate clearly whether the products them adequately. meet specific client needs, whether they are priced Another tendency at this stage is to place targets to enable profitability, whether managers and staff on savings amounts and numbers of accounts, as are qualified for their new responsibilities, whether well as to set targets for specific products. Both operations and product delivery are effective and should be resisted. The pilot project is not the time efficient, whether portfolio quality remains high, for savings targets (one reason is that no one has and overall, what the effects of the pilot have been any idea how to set such targets). An overall target thus far on branch outreach and profitability. may result in more savings clients than can be Specifically, costs need to be carefully monitored responsibly handled at first, while the resultant by product (including operating costs and costs of overload on the branch can result in a decline in the funds). Minimum monthly account balance distri- quality of the loan portfolio. bution must be carefully watched, because the Product targets are also counterproductive for a results will be needed for setting interest rates in pilot designed to learn the products that savers the second pilot. MIS and other systems need to want, and the costs of delivering these products. If be tested. Asset-liability and liquidity management a saver wants a passbook account, but the staff sells must be closely monitored. Accounting, reporting, her on a limited withdrawal account so the branch and audit need to be regularly reviewed, as do can meet the target for that product, the MFI will internal controls and supervision. Space use should not get the information it needs. And savers using be analyzed. But unless problems are very serious, products inappropriate for their needs are unlikely it is best not to alter the products, services, and to stay long. Staff should explain products and their pricing during the first six-month period. Such uses to clients. They should not try to sell one prod- changes may confuse or disappoint customers and uct over another (which will happen if product tar- could also make the results of the pilot difficult to gets are introduced). interpret. During the pilot project, especially in the first The morale of branch managers and staff also few months, head-office managers should be avail- needs to be examined. They may feel confused, able on a daily basis to troubleshoot and to moni- overworked, or underappreciated—or all of the tor and analyze results. Considerable evidence indi- above. More staff (and space and computers) may cates that even when pilot staff are well-trained in need to be added. If gaps are found in training, or new products and methods, a long period typically incentive programs are not serving to motivate elapses before the new approaches and attitudes are staff, these should be recognized as matters that firmly ingrained at the branch. Close monitoring, must be addressed quickly by the head office. And supervision, internal controls, and on-the-job train- all the ongoing activities of the branch need to be ing are key. The pilot project should be analyzed continued at a high level of quality. This is a diffi- and evaluated on a weekly and monthly basis for the cult time for managers and staff (and for internal first six months. Customers of different types should supervisors). But frequent recognition and praise be interviewed, and both praise and complaints from the head office for achievements can go a long Sequencing the Introduction of Public Savings in Regulated MFIs | 493 way toward heading off staff demoralization. At crucial. Start-up costs should be calculated sepa- the end of six months, materials should be prepared rately. Indicators and ratios for the pilot branch for a careful overall review of the pilot (see step 8 should be compared with those of similar branches below). at the MFI that do not yet have voluntary savings. In addition, other items that will help in assess- Watch out for: ing the pilot and in planning for the next steps • Requests for quick results by the chief executive should be reviewed and evaluated, including these: officer or board • Difficulties in branch management • Management, staff capability, and workload • Decline in loan portfolio quality • Management and staff training, incentives, and • Very low average account size morale • A high weighted cost of funds • MIS and communications • Mismatched asset-liability structure (for example, • Security systems long-term loans and short-term savings) • Backroom operations • Publicity about the savings products that is too • Loan portfolio quality and, for MFIs that have a early and too widespread history of using compulsory savings to cover • Long lines and client complaints borrower delinquency, achievement of a success- • Security lapses ful alternate risk-mitigation strategy so that such • Overworked and demoralized staff savings can be safely phased out in the second • Inadequate internal controls pilot • Problems with MIS and security systems • Client satisfaction with products and product • Poaching of best managers and staff members by delivery (a representative sample of savers should competing MFIs (if the pilot is successful, word be interviewed and asked for their suggestions will get around!) for improvement) • The economic activities and other characteristics of a sample of savers’ households 8. Assess Pilot Results and Revise Products, • The number of savers with multiple accounts Pricing, Operations, MIS, and so Forth as (a sample of these savers should be interviewed Necessary. If a Second Pilot Is Needed to learn how they use the different accounts, (Very Likely), Begin the Planning and because this information will help in later stages Preparations for Step 9. of introducing new products to potential clients) At the end of six months of operating the first pilot, • Other specific achievements or problems of the the head office (with the help of outside experts) pilot project that can be useful for designing and should carry out a careful assessment of the results delivering the institution’s products and services of the pilot project. The evaluation, which should in its other branches, as well as for improving take about a month, can be carried out simultane- future performance in the pilot branch. ously with initial planning for a second pilot (which will be needed in most cases). After the review, the MFI should decide whether This evaluation should include calculation of the pilot has achieved sufficiently positive results for standard indicators and ratios for financing struc- the institution to move to the next step. If the results ture, financial performance, risk, outreach, efficiency, are not clear, or not satisfactory, the problem areas productivity, loan portfolio quality, and others. should be addressed and the pilot continued with Asset-liability, liquidity, and cash management are necessary changes made. However, if the results are 494 | Transforming Microfinance Institutions generally good—savers like and use the products, experience. Thus, MFIs that are small, that had managers and staff members are well trained and excellent results in the first pilot, and that are not active, the loan portfolio quality is high, and the geographically dispersed can skip the second pilot. interest rate spread is sufficient for profitability—the But MFIs that do not fit all these criteria should not MFI is ready to move to the next step. do so. The decision on whether to revise and continue The primary purposes of the second pilot are to the first pilot project or to move on to a second do the following: pilot is rarely clear-cut. At this point, it is a judg- ment call. The only answer lies in having managers • Test revised products, pricing, and operations, as with good judgment. needed; revise training programs and conduct additional training; and make any necessary Watch out for: management and staff changes at the head office • A too-rigid schedule and at the pilot branch offices. • Test the revised savings products in a number of Boards and managers have a tendency to sched- locations in both urban and rural settings. The ule pilot projects for specific periods and then branches selected for the second pilot should move on to the next stage according to the calen- represent a range of economic, political, geo- dar. The answer to when the MFI is ready to move graphic, and demographic environments. They to the next stage cannot be found on the calendar. should be located in areas with different levels of That approach can cause very serious difficulties infrastructure and communication facilities and later in the sequence. The first pilot can take from different degrees of competition. six months (a minimum for useful results) to a year, • Test the ability of the head office to coordinate and longer if major problems arise. The products the introduction of savings mobilization simulta- and operations being tested in the pilot should not neously in different areas. be offered elsewhere until they work well enough in the pilot branch to be revised and used in other The second pilot is also the time to introduce two branches with reasonable confidence, and until the other important changes—first, to introduce indi- costing and pricing are well understood. The find- vidual loans (or where relevant, to expand these), ings from the review of the first pilot are then used and second, to phase out compulsory savings where to design revisions to products, pricing, and opera- possible, convincing clients to transfer their manda- tions that will be tested in the second pilot. tory savings to one or more of the MFI’s new sav- ings products. It is usually too difficult to undertake these two changes in the first pilot, but they need to 9. Plan the Second Pilot, Selecting Branches be included in the second pilot so that the MFI has Located in Different Environments, and Train had experience with both when it begins financial Managers and Staff of the Pilot Branches. intermediation in all its branches. Most MFIs will need to move to a second pilot, conducted in multiple environments and incor- Individual loans. Pilot branches at this stage should porating specific revisions in products, pricing, begin offering individual loans or expanding the operations, training, incentives, management and number of such loans already offered. It is usually staffing, and the like. However, some small institu- too demanding of MFI resources for this major tions with only a few branches can use the gradual change to be introduced in the first pilot. How- rollout to all their branches as their second learning ever, for reasons discussed in chapter 1, Mobilizing Sequencing the Introduction of Public Savings in Regulated MFIs | 495

Savings from the Public: 10 Basic Principles, the For the second pilot, the salient point is that MFI’s capacity to evaluate individual loan applica- compulsory savings provide savers with multiple tions and to make and collect such loans is an disadvantages—and that many savers do not want important component of its savings mobilization to place voluntary savings of significant amounts effort, as well as of its lending portfolio. in institutions that require mandatory savings. Accordingly, compulsory savings should be phased Phasing out compulsory savings. The other key out when the new savings products have been change is to phase out compulsory savings. Volun- introduced in the pilot branches, and when these tary savings products—which are what clients branches are operating fairly smoothly. At that stage want—are fundamentally different from compul- borrowers can be told that they no longer need to sory savings products, and the two approaches maintain compulsory savings, but they should be reflect widely disparate philosophies. Microcredit encouraged (not forced) to move their compulsory institutions that require mandatory savings as a savings to one or more of the new savings products. condition of obtaining a loan generally assume that This is a crucial point for the MFI. As indicated, poor people must be taught to save, and that they where compulsory savings are used to cover loan must learn financial discipline. In such institutions delinquency, the second pilot should not start until borrowers are often required to save in illiquid alternate risk mitigation methods have been intro- products, with their savings used by the micro- duced and used successfully. In addition, a carefully credit institution to finance its loan portfolio. Also, developed plan for financing the loan portfolios of many microcredit institutions treat compulsory the pilot branches (one that is replicable in all savings as collateral, using the savings to cover branches) must be in place during the second pilot missed loan payments. The compulsory savings as compulsory savings are phased out. approach typically provides clients with little or no Both these innovations—introducing or expand- choice of savings products (and often with no ing individual loans and phasing out compulsory returns on their savings). And frequently the client savings—should be tested in a quarter to a third of has no access to her savings—except by forgoing the branches selected for the second pilot (and a her option to borrow from the institution. In addi- minimum of two branches in smaller institutions). tion, the client is usually not permitted to save The branches need not start these two activities at unless she borrows. Compulsory savings raise the the same time, nor do all pilot branches need to cost of loans to the client, but do not meet the undertake these changes simultaneously. Each needs of most low-income savers. should start when the head office and the branch In contrast, MFIs that emphasize the role of vol- manager think the branch is ready. untary savings in microfinance typically assume that the economically active poor already save in a vari- Locating the pilots. As discussed, the first pilot ety of forms, and that they do not need to be taught branch must be fairly close to the head office. But to save. Such clients do, however, need a choice of the branches in the second pilot can be farther away, products. And low-income people, as well as others, and as noted, they should represent a range of envi- demand savings facilities that do not require them ronments. However, all selected branches should to go into debt to save. An institution aiming at col- have experienced branch managers with above aver- lecting savings from the public—including substan- age performance records and an interest in learning tial numbers of poor customers—needs to learn to and implementing new approaches, products, and provide a choice of savings products and services services. Depending on the size of the institution appropriate for client demand. and its management capacity, the second pilot could 496 | Transforming Microfinance Institutions add 2 to 10 branches to the ongoing first pilot ing borrowers to move their compulsory savings branch. into one or more of the new savings accounts being The first pilot branch should be continued along offered. Once these pilots are running, selected with the branches of the second pilot, both because managers and staff from the other pilot branches its clients need continuing service and because the should be sent on a rotating basis for “on-the-job” first branch is a source of longer time-series data. training at these pilot branches, so they will be But revisions should be made in products, pricing, better prepared for the rollout stage. operations, and the like, so that this branch operates with the same products and procedures as the new Watch out for: pilot branches. • Underestimations of the difficulties and the management needs of the second pilot project Training managers and staff of the pilot branches. • A mismatch between the number of pilot As soon as the branches have been identified, their branches selected and head-office management managers and staff should be trained at the head capacity (The second pilot requires substantial office in the new concepts, products, and opera- head-office coordination and rapid trou- tions that are to be tested in their branches. The bleshooting, and it involves considerable man- experiences of the first pilot should be thoroughly agement and staff training as well as extensive reviewed as part of the training. The participants travel to the various pilot branches. If high-level should then be assigned on a rotating basis to sev- management is not available on a continuing eral weeks of “on-the-job” training at the first pilot basis, serious problems can develop quickly.) branch. To the extent feasible, managers and staff • Deterioration in loan portfolio quality involved in the first pilot branch should help in the • Insufficient or inappropriate training and branch training for the new pilot branches. managers and staff who are not well trained in By this time there should be some in-house how to explain the new products and services to trainers capable of providing this type of training— customers and in how to deliver them effectively some of it general and some specific to particular • Possible resistance, especially from some former positions (manager, cashier, bookkeeper, internal microcredit institution staff, to the introduction supervisor, and others). But outside trainers will of individual loans and to the phasing out of probably also be needed to meet the training needs compulsory savings (If such resistance occurs, it of the second pilot. is likely to come from management and staff— A “flying squad” should be established at this not from clients!) point. This is a small team of people who are trained to be experts in operational and technical aspects of 10. Implement and Evaluate the Second Pilot. introducing and intermediating savings collected from the public. Members of this team will then be Implementation of the second pilot is similar to available to travel to any of the pilot branches for that of the first pilot, except that it requires far more troubleshooting (and they will be available later in coordination. Needed changes in the first pilot’s the rollout phase when the savings products are products, pricing, operations, reporting, incentives, expanded to all branches). supervision, and the like must be made, and the Managers and staff located in the pilot branches revised program then introduced in all the pilot selected to introduce individual loans and phase out branches. In each branch, accurate and transparent compulsory savings need to be well trained in eval- records must be kept of the performance and the uating individual loan applications and in encourag- costs of the revised products. The loan portfolio Sequencing the Introduction of Public Savings in Regulated MFIs | 497 quality of each branch and subbranch has to be major difficulties and significant differences in carefully watched (with immediate action taken in performance among the pilot branches. case of missed payments). Steps 7 and 8 above need • Rushing this step. MFIs should not move to the to be followed carefully in all pilot branches. rollout phase until they are sure they have got Evaluation of the branches in the second pilot the pilots right! should be conducted after about six months of • These pilots being perceived locally as being operation. The first pilot branch should be reevalu- successful. If so, there are likely to be increasing ated at the same time. About two months are then attempts by other institutions to hire the MFI’s required for the full evaluation of the second pilot best managers and staff. (the amount of time needed depends on the skill of the evaluators, the size of the institution, the num- 11. Train the Trainers of the Trainers ber of pilot branches, and the results of the pilots). in Preparation for the Rollout Phase. At that point the decision should be made whether to continue the pilots or to move to the rollout At this stage in its savings effort, the MFI should stage. If the latter decision is made, it will then take have a core group of head-office managers, branch at least another month to revise products, opera- managers and staff, trainers, and a flying squad—all tions, and pricing as necessary for the rollout; and with extensive involvement in the pilot projects. to plan and organize the large-scale training pro- They should be knowledgeable about the savings gram that will be needed before the rollout of the products (and any new loan products), pricing, savings program to all branches. operations, intermediation, and other aspects of the Careful analysis of the data is crucial, because the new facilities to be offered to the public. However, lessons from the pilot branches must be learned the other managers and staff members of the MFI before the products are rolled out to all the MFI’s typically know relatively little about these products branches. For example, in branchAaproduct does and processes, and they need to be brought up to extremely well but there are few takers for the same speed before the rollout takes place. product in branch B. Why? Or a product is success- There are two main objectives in this step. The ful in all the MFI’s branches but is very costly in first is to conduct a short but intensive training some and not in others. What are the reasons? Do program so that all the MFI’s senior managers are the problems arise from inefficiency, too low an aver- knowledgeable about savings mobilization in gen- age account size, poor management, untrained or eral, and about the planning for the institution’s unmotivated staff—or various combinations of such development as a financial intermediary, in partic- factors? The reasons for the problems that arise and ular. This savings training program should take their solutions need to be understood. Any major about four days on average and should cover the difficulties should be resolved at the pilot stage to conceptual background, all aspects of the first avoid widespread problems at the rollout stage. and second pilots, lessons learned, and plans for expansion. Watch out for: A wide variety of topics and issues must be cov- • A substantial increase in the complexity and ered in this program for senior managers. These demands of the work (often not sufficiently include treasury management, asset liability man- anticipated). Head-office managers must now agement, liquidity and cash management, transfer analyze far more data than in the first pilot pricing, funding needs for start-up costs, MIS, infra- branch, troubleshoot quickly wherever needed, structure, security, internal controls, accounting, and focus on understanding the reasons for reporting, client profiles, customer service, staffing 498 | Transforming Microfinance Institutions needs, training, and others. Exposing all head-office their particular needs. They also explore the reasons managers and senior staff to the main issues at this that households save, and provide lessons in how to juncture is well worth the effort. Also, a summary of explain the MFI’s savings products in ways that this training session should be provided in a one-day make them attractive to households. or half-day session at a board meeting (with longer In addition, the casebook focuses on how the briefings for interested board members). pilot project branches mobilized larger savings The second objective is to provide extensive accounts from both nonpoor individuals and local training to the group of trainers and managers who corporations, associations, and institutions.3 Impor- will then be responsible for training regional and tant for all levels of training, the casebook (with branch managers and staff—as a crucial part of the continuing additions of examples) is later used also gradual expansion of savings mobilization to all for in-depth work with the regional and branch staff branches. Depending on the size of the institution during the rollout and market penetration stages of and other factors, there may not yet be a sufficient training (steps 12, 13, and 14). number of in-house trainers qualified to conduct When the training of the trainers for the rollout this training of the trainers. In that case, head-office is complete, the MFI is ready to expand gradually to managers, flying squad members, and outside all its branches. experts will also be needed to serve in this capacity. This assorted group must learn to teach the MFI’s Watch out for: new concepts, operations, and experiences to the • Inadequate training of the trainers. This is com- people selected to train the MFI’s personnel during mon and can cause problems as soon as the the rollout phase. The training of trainers should expansion gets under way. take about a month, with the first half conducted at • Weak spots and misunderstandings (or even the head office. The second half of the training is best hostility) on the part of some participants, a not carried out in one of the regions where the MFI uncommon occurrence. Not all senior managers operates. The entire group of trainers and trainees necessarily support fully the MFI’s new products should participate in a training session in the region and activities. This training session is a good time selected. This will enable them to gain experience in to spot any holdouts. training regional and branch staff in that area, and to • Unrealistic expectations about the time needed resolve training issues and problems while they are for the rollout and subsequent follow-up and still together. And head-office managers can see for troubleshooting. themselves how each trainer functions. As part of the savings training program, a case- 12. Expand Gradually to All Branches, book should be prepared for use in different kinds Training Managers, and Staff in Each Location. of training sessions. The casebook contains exam- Do Not Rush This Step! ples of how savings were mobilized from different kinds of savers in the MFI’s pilot branches. It high- Expansion should now take place gradually to all lights the methods for contacting potential savers, regions covered by the MFI, with several trainers the questions they had, the answers given, the prob- working in a region for about a month on average. lems encountered by the branch, the solutions Then the trainers move on to another region. If found, the mistakes made (and how these might be there are enough trainers, expansion can take place avoided in the future). These cases demonstrate var- in several regions simultaneously. However, it is ious ways that savers use different kinds of savings better to use a smaller number of highly qualified accounts and how they customize account use to fit and experienced trainers and have them move from Sequencing the Introduction of Public Savings in Regulated MFIs | 499 region to region, than it is to try to cover many Both are common tendencies. A decision to rush regions at once with less-qualified trainers. the rollout can have very severe consequences, not During the rollout process, branch managers and only for savings but also for the quality of the loan staff must be trained to identify and interview poten- portfolio and for staff morale. Another potentially tial savers. They need to be taught to match the serious issue is resistance from some middle man- MFI’s products and services to the clients’ varied agers. The managers of the pilot projects were care- savings purposes. And they will need training in how fully selected to be highly qualified. But now all the to collect different kinds of savings, and how to branch managers are involved. They have typically develop customer loyalty. The trainers should make been promoted over time, based on their abilities in a special effort to elicit and discuss ideas of branch positions with different requirements from those staff who have the advantage of knowing their areas. now expected. Some managers may be unwilling or Specialized training on operations is also carried incompetent (or both) to undertake the many new out for different groups, focused on the specific challenges that the MFI faces in becoming a finan- responsibilities of internal supervisors, branch man- cial intermediary. This can undermine the rollout agers, credit officers, cashiers, and so forth. In addi- in unhealthy ways that must be handled effectively tion, the trainers can help the branches with specif- and quickly by the head office. This can happen in ic preparations and logistics involved in introducing widely scattered branches, taking considerable time their new savings products. and high-level management resources. Bottom line: This step must not be rushed. When the trainers there are no good reasons to cut short the neces- leave, branch managers and staff must be well expe- sarily lengthy process of introducing savings mobi- rienced in the various aspects of voluntary savings lization on a solid foundation. mobilization and financial intermediation, and must be able to run their now-expanded branch opera- 13. To Penetrate the Market, Develop a tions. Frequent visits by head-office managers (and Detailed, Systematic Approach to Identifying regional office managers where relevant) to all Potential Savers and Mobilizing Their Savings. branches are necessary, both during the training and after the trainers have left—so that problems When all the branches of an MFI have begun mobi- and misunderstandings can be caught early. If cer- lizing savings from the public, there is a tendency to tain branches have particular problems after the think that the hard work is over. Not so! To achieve trainers have finished, the flying squad can be sent market penetration, some crucial steps remain. in to help. Designing, pricing, and delivering products A large institution with good management and effectively and efficiently, training managers and sufficient resources should be able to roll out grad- staff, and solving the logistical and management ually and safely to all its branches in about four problems of expansion are necessary, but insuffi- months on average. Small institutions may be able cient, conditions for penetrating the market. After to have their new savings program available in all the rollout, typically most of the savings are mobi- branches in about two months of rollout. lized from the areas nearest the branch or sub- branch, with much of the service area left unserved. Watch out for: Also, the MFI is likely to find after the rollout that • A decision by the board or chief executive officer some branches have mobilized funds from microen- to cut the rollout process short terprises and local factories, but not from govern- • Middle managers who may resist the changes ment offices and schools. Others have accounts being undertaken from government offices and cooperatives, but not 500 | Transforming Microfinance Institutions from schools and religious institutions. Some Starting a major new systematic effort to pene- branches have accounts from cooperatives but not trate the market is not likely to generate great from local factories, while some have the reverse. enthusiasm in the regions. Encouragement and Some have mobilized savings from the agricultural appropriate incentives and training are crucial. This sector, but not from the service sector. Others have is particularly important because by this time, the accounts only from savers who live or work very best employees may be receiving offers from other near the branch. MFIs. What is now required is a systematic approach to savings mobilization throughout the service area of 14. Select a Pilot Area, Train Managers each branch. This phase of expansion uses a coordi- and Staff, and Conduct a Pilot in Market nated and systematic approach to funds mobiliza- Penetration. Evaluate Results, Revise tion. The approach builds on the methods of locat- Methods, and Gradually Roll Out to All the ing and estimating savings potential that were MFI’s Branches. developed in the pilot projects and recorded in the casebook. But the focus is now on identifying large A pilot area is selected, and managers and staff are numbers of potential savers who are then systemat- trained in systematically identifying potential savers ically contacted, with the aim of mobilizing their and collecting their savings. Possible savers are savings and maintaining them as clients (and having located through planned visits to subdistricts, vil- them build credit ratings). lages, and urban neighborhoods to meet and inter- At this stage, MFIs that want to mobilize savings view heads of local institutions and government quickly can train branch staff to identify a number offices, local organizations, informal leaders, and (say, 100) of the largest potential savers in their other community contacts. From these interviews, service areas—including individuals, organizations, the branch draws up lists of potential savers and and institutions. The purpose is not to mobilize marks their locations on a large-scale map of the savings only from those with potentially large area. In each branch or subbranch, a schedule is accounts, but rather to test the systematic approach drawn up showing the staff members who are to on larger savers first so that more of the MFI’s port- visit particular potential savers on particular dates. folio can be financed from savings at this stage. And a draft manual of these methods is prepared.4 Once developed and tested, this methodology can Managers and staff must be trained in how to be used to locate potential savers of all kinds, both conduct these interviews—both those with local large and small. MFIs that do not need to finance officials and leaders and those with potential savers. their portfolios with savings so quickly can use a They should be taught how to explain the uses and cross-section of the population for their initial sys- comparative advantages of each type of savings tematic contacts. In both cases, savers with small product. And they should be trained to keep accounts seem often to follow larger savers whom records of their visits and of any follow-up actions they trust, placing their savings in the same MFI. required. Most of the interviews of potentially large savers are done by regional, branch, and subbranch Watch out for: managers, credit officers, and other staff who nor- • Fatigue mally carry out field-related operations.5 The interviews are also important for gaining Managers and staff have been through long peri- information about other potential savings sources in ods of intense activity at this point, with savings the area. Staff need to be trained both to look for adding considerably to their previous workloads. potential sources of savings that are found almost Sequencing the Introduction of Public Savings in Regulated MFIs | 501 everywhere (schools, religious institutions, cooper- and operations of the systematic approach to mobi- atives, and the like), and to identify sources of lizing savings can now be revised as necessary and savings that are particular to their areas (such as tea gradually introduced to all branches. The draft estates, silver mines, garment factories, tourist manual on market penetration should be revised attractions, and so forth). The casebook is useful for and, as in the earlier rollout, the expansion should prompting questions in interviews, such as these: be carried out with sufficient trainers in each region “Are there people in this area who have seasonal working closely with the regional managers and incomes?” “What kinds of work do they do?” “Are staff. The presence of the trainers in the branches there people here who receive regular remittances?” also represents an opportunity for troubleshooting “How do they receive their remittances?” “Does it any other problems that may have developed. In take a long time?” And so on. cases of serious problems in particular branches, the Once the staff is trained, a pilot project should flying squad can be sent there as well. be carried out (in an area not previously used for a This is the stage of the systematic approach to pilot). If well managed and coordinated, staff who market penetration at which the MFI begins to have already been through the previous training mobilize large amounts of savings. Such matters as sessions on savings can learn relatively easily to security precautions, internal controls, asset-liability locate savers and mobilize savings. But their follow- management, transfer pricing, liquidity manage- through in visiting savers tends to drop off when ment, and cash management all need to be carefully the training is finished and the trainers leave the reviewed and improved where necessary. pilot. The staff have learned that visiting large num- The previous steps in the sequence were all nec- bers of potential savers, especially in dispersed areas, essary. But without a systematic approach, market is hard work. penetration tends to move slowly (allowing compe- At this stage, performance-based incentives for tition to move in). However, with these methods, managers and staff should be reviewed and revised substantial market penetration can be achieved to take into account the new activities of the branch within a few years. But performance at the final roll- (or other lowest-level outlet of the MFI). The out stage is highly sensitive to incentives, the quality revised incentives should then be tested in the pilot. of management and training, and the coordination If well designed, these can encourage and motivate by the head office. Yet the goal is within reach. It is staff to follow through in contacting potential this step that ultimately makes it possible for an savers throughout the service area of the branch, to MFI to achieve widespread outreach through large- market the MFI’s new products and services, and to scale financial intermediation. gain new clients for the MFI. As in the earlier pilots, staff incentives should not be provided for savings Watch out for: alone but should be included as part of an ongoing • Insufficient incentives for management and incentive program for high performance in prof- staff. Some boards and chief executive officers itability, portfolio quality, number of clients, and may object to staff incentives that are sufficiently volume of loans and savings. Rewards—in both attractive to produce the desired performance cash and institutional recognition—should be pro- level. But market penetration is both difficult vided to all managers and staff of the lowest level and crucial—and staff incentives are essential to units that have met their goals. achieving it. The pilot should be evaluated after about three • Management issues. As discussed in chapter 1, at months, and if it is working well, preparations can be this stage the branch can no longer control the made for a gradual rollout. The methods, training, number of its clients and may undergo rapid and 502 | Transforming Microfinance Institutions

uncontrollable growth. This represents a major worthy low- and lower-middle-income borrowers challenge for both branch and head-office man- should increase, and any remaining funds should be agement. If a dynamic and skilled branch well invested. However, the latter is often easier said manager understands the importance of the than done. Legal regulations and profitable oppor- systematic approach and coordinates the activi- tunities vary considerably by country and by type of ties well, the branch can capture savings quickly MFI. But as each MFI approaches this stage of the and manage its growth (with the help of the savings mobilization process, its board should con- head office). But a branch with an uninterested, sider its investment options carefully. Some MFIs unmotivated manager is unlikely to do well. And invest in treasury bills. Some deposit funds in the if the head office does not put a high priority on interbank money market. Some keep fixed deposits managing growth effectively, the growth prob- in banks. And some have other forms of invest- lem may go away on its own! ments, including investing in MFIs located outside • Problems arising from managing larger amounts their service areas. Some are beginning to invest in of savings. As the value of the MFI’s savings MFIs in other countries. Some combine several of grows, asset-liability, liquidity, and cash manage- these strategies. ment may become more difficult. And security, But in the microfinance industry, little has been internal controls, and MIS may need consider- done so far in studying or teaching best practices for able upgrading. investing MFIs’ excess savings. This gap needs to be • Inadequate coordination. This activity requires addressed soon. As the commercial microfinance high-level management and coordination. If the industry develops, the number of MFIs with more methodology, the training, and the incentives are funds in savings than in outstanding loans is grow- not carefully coordinated, a successful market ing. Increasing attention should be paid to identify- penetration rollout will not result. ing suitable options for investing excess liquidity, and to disseminating information about the relative advantages and disadvantages of different options 15. Develop Appropriate Strategies under varying conditions. for Investing Excess Liquidity. As market penetration increases, savings are likely Watch out for: to overtake lending. Several years after the com- • Boards and chief executive officers unqualified to pletion of step 14, the number of savings accounts choose investments. will probably exceed the number of outstanding • MFIs that begin to lose mission, depositing their loans. Eventually the volume of savings may also funds in banks rather than lending them out to be larger than the amount of the outstanding loan new creditworthy borrowers who demand loans. portfolio. This general trajectory assumes that the When governments set treasury bill interest rates, institution continues to serve low-income and they should realize that very high rates encour- lower-middle-income borrowers (as well as others, age this undesirable result. in some cases), and that it collects savings from all • Governments that use the savings of state-owned available savers. MFIs for their own purposes (for example, sav- Before the amount of savings overtakes that of ings in state-owned institutions that are used to outstanding loans, it is crucial that MFIs develop finance the government budget or lent out in appropriate strategies for investing excess liquidity. politically related large loans with poor repay- Reaching the pot of gold at the end of the rainbow ment records). is not the end of the road—these funds have to be • Insufficient central bank or bank superinten- lent out or invested (usually both). Loans to credit- dency oversight. Sequencing the Introduction of Public Savings in Regulated MFIs | 503

Box A.2 Estimated Average Times for Sequencing the Introduction of Savings Facilities for the Public in Newly Regulated MFIs

Steps Steps Steps Steps Steps Steps Step Indicator Step 1 2–3 4–6 7–8 9–10 11–12 13–14 15 Tasks Assess and Conduct Prepare Implement Plan, train, Train train- Develop Develop improve demand for the and evalu- implement, ers of the systematic strategies capabili- research; first pilot, ate the first and evalu- trainers, approach for invest- ties; recruit design including pilot and ate second then train to market ing excess manage- and price training begin plans pilot; revise MFI staff; penetration; savings ment and pilot prod- for second as needed conduct conduct liquidity staff as ucts; plan pilot for rollout rollout and evalu- needed pilot gradually ate market to all penetration branches pilot; rollout to all branches Estimated 3 3 4 7 6 6 5 Ongoing average time (months) TOTAL: 34 months

Source: Author.

How long will the whole process take? regulated and beginning this process. And some MFIs may take longer. The time between step 1 and step 15 will, of Although this is a long process, it should be kept course, vary by country-level factors, and by the in mind that by the second and third years, MFIs institution—its overall environment, its size, and using this kind of sequencing process should be its ownership, governance, and management. But mobilizing significant savings and starting to estab- some general parameters can be suggested. Barring lish their reputations as financial intermediaries. catastrophic events (political upheaval, financial system collapse, major natural disasters), the process for most institutions should take about three years. The Crucial Role of Appropriate Box A.2 provides a breakdown of the time Sequencing estimate from steps 1–14 (step 15 is an ongoing process). It is assumed that the prerequisites Using appropriate sequencing, qualified MFIs can reviewed at the start of this discussion have been move in about 15 steps from microcredit organiza- completed before step 1 is begun. These are, of tions to self-sufficient financial intermediaries. As course, only approximate times. As noted, some noted, not all institutions need all these steps. But MFIs can finish sooner, especially small MFIs with all should understand the underlying principles, the good management as well as MFIs that have already reasons for the sequence of steps, and all should completed some of the steps before becoming heed the warning signals. The aim of sequencing is 504 | Transforming Microfinance Institutions not speed. It is building solid and lasting founda- 3. See Robinson (2002b, chapter 13) for a detailed dis- tions for commercial MFIs—so they can serve large cussion of the casebook developed by BRI’s Unit Desa numbers of low- and lower-middle-income clients system for training its trainers and managers, as its savings program expanded from the pilot project stage and others, and can finance their loans wholly or to expansion to all units. Examples used in that case- largely with public savings. Such institutions can book included funds mobilized by the pilot branches meet large-scale demand from savers, substantially from a large variety of organizations and institutions: expand their loan portfolios, maintain financial 32 schools, 6 village associations, 20 government self-sufficiency, and accumulate and invest excess offices, 11 cooperatives, 6 agricultural estate compa- nies, and 25 local groups (including the Armed Forces liquidity. Pension Association; the Bus Terminal Employees Association; the Tea Factory Drivers’ Welfare Group; and various women’s, sports, and religious groups). Notes 4. See Robinson 2002a, chapter 13, for discussion of the way the sequencing for market penetration was done This appendix is based on a paper, “Mobilizing Savings at Indonesia’s BRI. from the Public: Basic Principles and Practices” (Robinson 5. However, bookkeepers, cashiers, guards, cleaning staff 2004). The writing of that paper—aimed at MFIs trans- members, and others can also be trained to conduct forming to regulated deposit-taking institutions—was interviews on savings demand with local potential supported by the USAID-funded Support for Private savers, especially with friends, family, and neighbors. Enterprise Expansion and Development (SPEED) project in Uganda, and Chemonics, the implementing agency for the project; and by Women’s World Banking. References 1. Somewhat lower interest rates can sometimes be used in remote areas where there is little competition and Robinson, Marguerite S. 2002a. “Introducing Voluntary where the MFI may have higher transaction costs. Savings from the Public in Regulated Microcredit This holds both for fixed deposit accounts and for Institutions: What Are the Risks?” Shorebank Advisory the highest interest rate tier in the passbook savings Services, Chicago. account. ———. 2002b. The Microfinance Revolution, vol. 2. 2. The transfer price is the interest rate on funds that are Lessons from Indonesia. Washington, DC: World Bank deposited by a lower-level outlet of the MFI (unit, and Open Society Institute. subbranch, or other) into a higher-level office (branch ———. 2004. Mobilizing Savings from the Public: or regional office), or that are borrowed by a lower- Basic Principles and Practices. Kampala, Uganda: level unit from a higher-level one. The rate, periodi- USAID-funded Support for Private Enterprise Expan- cally adjusted by the head office according to the sion and Development (SPEED) project and overall liquidity position of the MFI, is used to indi- Women’s World Banking. Available at http://www. cate the relative emphasis that the head office wants microfinancegateway.com/content/article/detail/ placed on savings and loans. 23749. Index

References to boxes, figures, and tables are indicated by “b,” “f,” and “t.” access to account information, 347, 371 internal, 71, 302, 387–92 ACCION CAMEL, 186 checklist for, 403–7 accountability. See management defined, 375 accountants, 283, 301 hiring of auditors for, 281–82, 388–89 account card issuance, 431 manual’s outline of contents, 398 accounting, 311–12, 313t plan for, 390–91 See also audits rating system, 391–92 checklist for, 330 report, 391, 402 controls for, 385–86 training of audit staff, 391 MIS upgrade and, 349–51 in transformation plan, 86 account opening, 431 automated teller machines (ATMs), 114, 353 accrual-based accounting, 311–12 audits, checklist for, 403 ACLEDA Staff Association, Inc., 207b activity-based costing, 316, 317b balance sheet considerations, 145–47 advertising, 121 complete transfer approach and, 140 Aga Khan Rural Support Programme transformed risk weights by category of assets, 325t to First MicroFinance Bank (Pakistan), xxxiib Banco Los Andes Procredit (Bolivia), xxxvii aging of arrears, 343, 370 expansion of voluntary savings in, 12b ARB Apex Bank (Ghana), 44b BancoSol (Bolivia) arbitration. See dispute resolution balanced scorecard, use of, 278b Armenia, transformation in, xxviiib competition with, 107 Asset Liability Committee, 70, 302, 318 creation of, xxv asset liability management, 318–23 culture of, 274–75 assets savings program of, 174b balance sheet considerations of, 145–46 transfer strategy of, 141b protection of, 385 Banco Solidario (Ecuador) quality of, 43 costs of services, 113–14 ATMs. See automated teller machines banking operations department, role of, 301 attorneys Bank of Uganda, questionnaire on premises, 422b hiring of, 246–47 Bank Rakyat (Indonesia), 12b, 27, 28b terms of reference for, 265–66 Basle Capital Accord of 1988, 41, 184, 324 legal advice unit, 301 benchmarks and indicators, 150–51 attorneys’ fees, 247–48 competitive pricing and, 109–10 audits, 375–408 for management performance, 234 audit committee, 389 for risk-based supervision, 52 sample charter, 399–401 board audit department, 302, 387–89 accountability. See governance operations of, 389–92 board seats and voting rights, 221–22 audit trail, 386 building effective board, 228–32 external, 71, 392–94, 392t conflicts of interest, 230b commissioning of, 392–93 founding directors as investors, 204–6 contract or engagement letter, 393 meetings of, 256 fee for, 393 purpose of, 229–30 scope of work, 393b roles and responsibilities, 230–31

505 506 | Index board (Continued) CAMEL system (Capital, Asset quality, Management, sample agenda for transformed MFIs, 241 Earnings, and Liquidity), 50, 186 size and composition, 228–29 capital adequacy structure of, 231–32 business plan and, 146–47, 150 Bolivia definition of capital, 324t See also specific MFIs future capitalization issues, 256–57 interest rates on savings products in, 112b management, 323–24 Law #1488 of banks and financial institutions, 39b minimum capital requirements, 40 bonds, 182–84, 192–93 monitoring of, 48 borrower protection. See interest rates requirements, 41 BRAC Bank (Bangladesh), xxxvii capital asset pricing model (CAPM), 219 branches capital budgeting, 309–10 checklist for, 435 CARD Bank’s client ownership, 209b communications, 423–24 career path management, 288 feasibility studies prior to locating, 418–19 cash improving service at audits, checklist for, 403 terms of reference for, 434 balance sheet considerations and, 145 infrastructure, 420–23 control of and security for, 384, 430 interbranch transactions idle cash, 321 audits, checklist for, 403 management of, 428–30 MIS upgrade and, 349, 372 checklist for, 435 location, 418–20 cash to accrual accounting, 311–12 marketing of, 411 certificates of deposit (CDs), 174 peak load management, 426–28 change management, 76–77, 76t, 77b, 78b profitability analysis, 314–15 charter of company, 251 quality premises, challenge of finding, 420b chart of accounts, 311, 350 restructuring of, 283 checklists security, 71, 421–22 for customer service, 435 structure and service, 301–2, 418–28 for financial management, 330–31 supervision department, 301 for funding considerations, 194 teller management, 283, 424–26 for human resources management, 303 transfer model, 139, 140 for internal control and audits, 403–7 in transformation plan, 86–87 for legal issues, 261–64 branding, 115–20, 116f, 411 for management information systems, 369–73 building of a brand, 118–20, 120b for marketing and competitive positioning, checklist for, 129–30 128–30 corporate identity, 116–17 for ownership and governance, 242–43 defined, 115 for strategic and business planning, 159–60 image, 117 chief executive officer, position of, 280 promise, 117–18 chief financial officer, position of, 280 budgeting, 308, 309 chief internal auditor, position of, 281–82, 388 capital budgeting, 309–10 client information sources, 348t, 370, 423 checklist for, 330 Colombia for new operating costs, 14 See also specific MFIs sample transformation budget, 92–93t microcredits defined in, 31b business plan. See strategic business planning commercial banks, 179–80 bylaws of company, 252 commercial borrowings, 147, 176–84 legal issues and, 181–82 CAELS rating system, 50, 51b pretransformation debt, 176–77 Caja Los Andes (Bolivia) subordinated and convertible debt, 180–81 individual loans by, 107 term loans and lines of credit, 178–80 Index | 507 commercial debt of supervision, 52–53 checklist for, 194 traditional cost allocation, 316 legal issues and, 181–82 of transformation, xxxviii, 80–82, 87, 148–49 legal issues for, 181–82 counterfeit notes, 430 commercial investors, xxv–xxvii, xxviif, 206–7 creation of new company after transformation, 138 communications credit department, 301 branch, 423–24 credit risk, 37, 48, 378b information communications technology, 356, 372 current accounts, 173, 348–49 internal controls for, 378–79 checklist for, 371–72 with practitioners, 34–35 customer loyalty, elements of, 413f strategy as part of marketing, 120–23 customer profitability analysis, 316–17 checklist for, 130 customer service, 113, 409–37 wireless technology, 114 branches, 424 community and clients as investors, 208 checklist for, 435 Compartamos Bank (Mexico) elements of customer loyalty, 413f access to new funding sources, 25 framework for, 412–18 bond placements of, 182 improving, 411, 415–18, 416f, 417f management and finding the right fit, 73b psychological factor to, 426b Savings Mobilization Project, 68b, 380b officers, 283 transformation team, 81b staffing of, 288 compensation of staff, 290–91, 382 strategy, 413–15 competitive positioning. See marketing compulsory savings, treatment of, 30–31, 345–47 debt. See funding checklist for, 371 “deep pockets” needed to inject capital, 53 computer systems. See IT department; management definition of microfinance, 30 information systems (MIS); technology delivery channels, 111–15 conciliation. See dispute resolution business model and, 137 conflicts of interest, 230b checklist for, 129 sample policy, 267–69 costs of, 113–14 consensus building for change, 76–77, 76t coverage, 113 Consultative Group to Assist the Poor (CGAP), xxviii, customer service, 113 xxx, 11, 179 image and, 114–15 consultative strategy, steps for launching, 23, 24b MIS support for, 353–55 continuity of services, 428 reasons for choosing financial institution controller, role of, 313 and, 111, 112t control of MFIs, 25 retail, 111–13 corporate culture risk involved, 114 branding and corporate identity, 116 technology for, 114 checklist for, 303 demand deposits, 173 definition of, 275–76 time deposits vs., 175–76 transformation and, 71–77, 274–78 departments and units, duties and functions Corposol (Colombia), xxxv of, 301–2 costs deposit insurance schemes, 45 activity-based costing, 316, 317b depositor protection. See soundness of financial attorney fees, 247–48 institutions budgeting for new operating costs, 14 deposits, 147, 173–76, 175t of capital, 172–73, 172t account management, 430–31 of delivery channels, 113–14 checklist for, 435 as pricing factor, 109 audits, checklist for, 405 of regulatory compliance, 70–71, 149–50 direct marketing, 121 of staffing, 286 disaster planning, 406, 428 508 | Index discounted cash flow valuation, 237–40 financial control, 310–17 example, 240t functions, 306–8, 307–8f dispute resolution, 223 investor relations, 326 documentation, 258–59 checklist for, 330–31 dividend assumptions, 152 key players, 306 documentation organization of finance department, 306–8 board meetings, 256 planning and budgeting, 308–10 business dealings with shareholders, 259–60 checklist for, 330 checklist for, 262–63 profitability analysis, 314–17 competition with shareholders, 259 reporting, 312–14, 313t dispute resolution, 258–59 terms of reference for, 327 financial policies, 257–58 in transformation plan, 86 future capitalization issues, 256–57 treasury management, 317–26 management of, 432–33 asset liability management, 318–23 checklist of, 435 capital adequacy management, 323–26 managers’ role with, 256 checklist for, 330 security of, 433 investment and funding activities, 326 shareholder meetings, 256 terms of reference for, 328–29 share transfer or exit, 259 financial modeling tools and methods, 144–52 donors’ role, 35–37 assets, 145–46 funding of transformation, 81–82 balance sheet considerations, 145–47 multilateral and bilateral donors, 206 benchmarks and indicators, 150–51 dormant accounts, 343, 370 checklist for, 159 due diligence expenses, 148–50 legal, 84 income statement considerations, 147–50 seeking investors and, 213–15 investor considerations, 151–52 duration analysis, 323 liabilities and equity, 146–47 projected financial statement, 239t emergency preparedness. See disaster planning revenue, 147–48 employees as investors, 207–8 financial policies enabling laws, 38–40 documentation, 257–58 countries without, 29b financial statement, projected, 239t in Uganda, 453–54 financial systems approach, xxv end-of-day processes, 431 FINCA Uganda, 451, 452 Entidades de Desarrollo para la Pequeña y First MicroFinance Bank (Pakistan), xxxiib Microempresa. See Peru fixed assets Equity Bank (Kenya) audits, checklist for, 404 change management, 77b balance sheet considerations of, 146 expansion of voluntary savings in, 12b fixed-deposit receipt books, control of, 433 risk management, 319b Fondo Financiero Privado para el Fomento a Inciativas sales desk for complex products, 424b Económicas (Bolivia), 12, 171 equity capital, 184–86 foot traffic, 420 exit strategy of investors, 151–52, 168, 223–25 foreign exchange risk, 323 expenses. See costs founding directors as investors, 204–6 founding NGOs as investors, 203–4 feasibility studies prior to locating fraud branches, 418–19 choice of delivery channels and, 114 finance department, organization of, 306–8 prevention of, 13, 347–48 financial management, 305–32 checklist for, 371 accounting, 311–12, 313t risk of poor controls and, 380 checklist for, 330 segregation of job duties to prevent, 383 checklist for, 330–31 termination for, 383 Index | 509 funding, 163–97 third-party reviews, use of, 233–34 considerations, 165–71 in transformation plan, 85 See also investor considerations government investors, 208 business model, 144, 167 government support for microfinance, 32–33 checklist for, 194 institutional ideology, 166–67 Haiti, xxvii investor exit requirements, 168 hardware requirements, 355 for investors, 167–68 checklist for, 372 local vs. international investors, 166 human resources management, 273–304 maturity of capital markets, 171 balanced scorecard, use of, 278b ownership requirements, 167–68 business plan and, 143 rate of return, 168, 169b checklist for, 303 regulatory and fiscal environment, 168–71 corporate culture, adaptation of, 274–78 regulatory framework, 170–71 checklist for, 303 tax considerations, 169–70, 170t commitment to change, 276–78 cost of capital, 172–73, 172t definition of culture, 275–76 optimal leverage, 186–89 departments and units, duties and functions of, 301–2 debt to equity evolution, 187f general manager’s role, 301 securitization, 193 HRIS (HR information systems), 359 seeking potential investors, 9–10, 225–26, 226b job description revision, 284–85 sources of, 164–65, 165t job responsibilities for senior staff, 296–97 access to, xxx–xxxi, xxxiii–xxxv, 25–26 management board, duties and responsibilities structure options, xxxivt, 171–86 of, 300–301 checklist for, 194 MIS upgrade, implications of, 357–59 commercial borrowings, 176–84 model for sustainable change, 277f comparison of, 188t preventive controls and, 381–83 deposits, xxxiii–xxxiv, 173–76, 175t recruiting equity capital, 184–86 of right staff, 285–93 evolution of, 172t use of business plan in, 135 going public, 186 use of core values in, 275–76 international funds, 178–79 staffing, 285–93 public vs. private finance, xxxiv–xxxv, 177–78, 177t See also staffing considerations terms of reference for, 190–91 training needs. See training in transformation plan, 84 in transformation plan, 85 of transformation, 80–82 image, 114–15, 117 gap analysis of institution, 78, 322t incentive schemes for staff, 15, 291–93, 291b, 292b gap management theory and, 322–23 income statement considerations, 147–50 general manager’s role, 300, 301 income taxes, 155 Ghana, reserve and liquidity requirements in, 44b See also taxes going public, 186 India governance, 226–34 equity and leverage in MFIs in, 187b absence of effective governance, 279 foreign investment in, 255b accountability of management, 7–9, 232–34 lack of microfinance enabling law in, 29b benchmarks for management performance, 234 Indonesia. See Bank Rakyat building effective board, 228–32 information business plan and, 143 See also access to account information; documentation; checklist for, 242–43 reporting requirements improved governance through diverse internal controls for, 378–79 owners, 227–28b in-house vs. external training, 287 reporting system, 232–33 insider lending, 43 terms of reference for, 235–36 institutional ideology, 166–67 510 | Index institutional transformation and NGO’s role, 137–42 desired investor characteristics, 200–203 accounting impact of complete transfer discounted cash flow valuation, 240t approach, 140t finalizing of investor group, 225 constraints on transfer strategy, 141b financial distress and, 53 creation of new company, 138 financial policies, 223 future role of NGO, 141–42 funding considerations and, 167–68 investor role of NGO, 138–41 future capitalization, 222–23 insurance policies, 406 human resources for investor relations, 282–83 intelligence and marketing, 97–104, 98f, 136 improved governance through diverse See also marketing owners, 227–28b Inter-American Development Bank, 179 information provided to, 326 interest rates local vs. international investors, 166 borrower protection and, 24–25 mission retention, 222 prohibiting medium-term or long-term financing, 171 precedent transactions for valuing MFIs, 220f regulation of, 110 return to investors, 151, 220–21 risk and, 38, 322–23, 322–23t, 377 See also return to investors internal audits. See audits role in management, 222 internal controls, 375–408 seeking potential investors, 211–26 See also audits; fraud checklist for, 242 accounting controls, 385–86 due diligence phase, 213–15 activities for, 378, 379t funding phase, 225–26, 226b administrative controls, 383–85 marketing phase, 134–35, 212–13 branches, 429 negotiation and documentation phase, 215–25 categories of risks, 378b precedent transactions for valuing MFIs, 220f checklist for, 403–7 sensitivity to long-term growth rates and discount components of, 376–79 rates, 240t defined, 375 terms of reference for, 235–36 evaluation of, 394–95 types of investors, 200–211, 203b ongoing supervision, 394–95 appropriate balance of owner types, 208–11 prelicensing, 394 checklist for, 242 human resource policies, 381–83 commercial investors, 206–7 information, communication, community and clients, 208 and monitoring, 378–79 employees, 207–8 liquidity policy, 321 founding directors, 204–6 management oversight, 376–77 founding NGOs, 203–4 preventive controls, 381–86 government, 208 process mapping, 382b local investors, 207 reconciliations, 386 multilateral and bilateral donors, 206 risk-based supervision and, 52 pros and cons of various investor groups, 209t risk of poor controls, 380 shareholding participation in regulated MFIs, 211t risk recognition and assessment, 377 socially responsible investors, 206 terms of reference for, 396–97 investor documents, 254–60 international financial institutions, 179 investor exit requirements, 168 international funds, 178–79 investor relations function, 326 inventory management, 433 checklist for, 330–31 investments IT department, 301 balance sheet considerations and, 145 See also management information systems (MIS) losses, 14 manager, position of, 282 investor considerations, 151–52, 167–68 staffing, 358–59 business plan and, 143 checklist for, 242 job description revision, 284–85 Index | 511

Kenya. See Equity Bank; K-Rep Bank shareholder agreements, 255–66 K-Rep Bank (Kenya) checklist for, 261–64 commitment to serving poor as mission, stock purchase agreements, 260 37, 37b tax laws, 250 convertible income notes, 181b in transformation plan, 84 fraud prevention, 383b leverage transformation into K-Rep Group Ltd., 139, 139b debt to equity evolution, 187f Kyrgyz Republic optimal, 186–89 law on microfinance, 250b liabilities and equity, balance sheet considerations profit-sharing approach to finance MFI in, 176 of, 146–47 licensing requirements, 41–43 labor laws, 250 risk-based supervision and, 52 launch of product, 108 in transformation plan, 84 leadership limits on microfinance loans, 31b, 32t by supervising authority, 33–34 lines of credit, 178–80 for transformation, 74–75, 75b liquidity requirements, 44, 44b, 48 trust in, 75b liquidity risk, 38, 52, 319–22, 377, 378b Ledgerwood, Joanna, xv loan defaults and losses, 13, 312, 342–43 legal and compliance risk, 377, 378b checklist for auditing, 404 legal issues, 245–70 checklist for provisioning, 370 applicable laws, 248, 249b, 250b loan officers, training of, 287b checklist for, 261–64 loan portfolio commercial debt and, 181–82 balance sheet considerations and, 145 company bylaws, 252 credit department’s role, 301 company charter, 251 pledging and legal issues, 181 documentation software requirements for management, 342–44 board meetings, 256 checklist for, 369–70 business dealings with shareholders, 259–60 local investors, 207 checklist for, 262–63 logos, 117 competition with shareholders, 259 dispute resolution, 258–59 macroeconomy financial policies, 257–58 business plan and, 152 future capitalization issues, 256–57 pricing and, 110 management role, 256 management shareholder meetings, 256 See also board share transfer or exit, 259 accountability of, 7–9, 232–34 enabling laws, 38–40 documentation role, 256 countries without, 29b duties and responsibilities of, 300–301 equity capital and, 185–86 internal controls, oversight of, 376–77 forms of legal organization with authorization investor considerations, role in management, 222 to provide financial services, 248–49 underdeveloped processes, effect of, 279 hiring counsel, 246–47 management information systems (MIS), 333–73 terms of reference for, 265–66 accounting, 349–51 investor documents, 254–60 business plan and, 143–44 labor laws, 250 checklist for, 369–73 managing constituent documents, 251–52 hardware, 355, 372 managing legal aspects, 245–48 human resources implications, 357–59 negotiating counsel fees, 247–48 information communications technology, 356 negotiating with new shareholders, 254–55 infrastructure, 355–56 preexisting contractual obligations, 252–53 lessons learned, 359–60b prepayment clauses, 254b on-site inspections of, 42 512 | Index management information systems (Continued) costs of, 113–14 outdated systems, effect of, 279 coverage, 113 outreach services and delivery channel customer service, 113 technology, 353–55 image and, 114–15 power supplies, 356, 372 reasons for choosing financial institution process assessment, 336 and, 111, 112t project management, 334, 335b retail, 111–13 reporting, 351–53, 352t, 354t risk involved, 114 sample requirements document, 361–63 technology for, 114 security issues, 357, 358t department and organization, 123, 124f software requirements, 340–55 development of strategy for, 96–97 loan portfolio management, 342–44 four C’s and, 98–100, 124 local skills available and, 341b framework for strategic marketing plan savings and deposit management, 344–49, development, 96f 346t, 348t human resources for, 282 system design, 342 implementation of, 103–4, 104t, 123–24 strategic thinking, 335–36 intelligence, 97–104, 98f terms of reference for, 364–66 checklist for, 128 in transformation plan, 86 clients and, 98–99 upgrade planning, 334–36 company’s self-understanding and, 100 upgrade process, 336–40, 337b comparison of qualitative and quantitative research data migration advice, 339b tools, 102, 102t design, 338 competition and, 99–100 implementation, 338–40 context and, 100 needs assessment, 336–38 development of business strategy and, 136 research and selection, 338 plan, 123–24, 125 sources and requirements, 337t checklist for, 130 terms of reference for, 367–68 terms of reference for, 126–27 manager banking operations, 300 for potential investors, 212–13 manager supervision and administration, 300–301 publicity agency, use of, 122–23 marketing, 95–132 research for, 101–4, 101f, 103b branding, 115–20, 116f “total product” approach, 104–11, 105f building of a brand, 118–20, 120b checklist for, 128–29 checklist for, 129–30 pricing, 109–11, 112b corporate identity, 116–17 product development process, 107–9, 108f image, 117 product fit, 106–7 promise, 117–18 in transformation plan, 83 business plan and, 143 mascots, use of, 116 checklist for, 128–30 maturity of capital markets, 171 communications strategy, 120–23 maximum shareholder requirements, 40–41 advertising, 121 mediation. See dispute resolution checklist for, 130 meetings direct marketing, 121 board meetings, 256 execution of, 122–23 shareholder meetings, 256 key components of, 121–22 Mexico. See Compartamos Bank promotion, 121 Mibanco (Peru) publicity, 121 balanced scorecard, use of, 278b public relations, 121–22 cash reserve requirements, 71 comparison of implementation options, 104t preferred shares issued to CAF, 185b delivery channels, 111–15 public bond offering of, 183–84 business model and, 137 savings program, 174b checklist for, 129 Microfin (model business plan), 153b Index | 513 microfinance, defined, 30 operations department “Microfinance Consensus Guidelines: Guiding role of, 410–12 Principles on Regulation and Supervision of structure of, 412 Microfinance” (Consultative Group to Assist transformation of, 410–12 the Poor), xxviii organizational culture. See corporate culture Microfinance Handbook: An Institutional and Financial organizational structure, 278–85 Perspective (Ledgerwood), xv branch restructuring, 283 MicroFinance Network, profile of members of, xxxiiit building right structure, 278–83 microloans, categories of, 31b checklist for, 303 minimum capital requirements, 40, 320 job description revision, 284–85 MIS. See management information systems sample charts, 298–302 mission drift as effect of transformation, xxxvii–xxxviii, outreach services, xxxi–xxxii, xxxv–xxxvii xxxviiif, 222 MIS for, 353–55 mission statement, 73–74, 74b, 143 results of, xxxvit mobilizing and intermediating savings in developing overdraft facility, 348–49, 371–72 countries, 3–4 ownership, 53, 167–68, 199–226 basic principles for MFIs, 4–17 See also investor considerations Mongolia business plan and, 143 See also XacBank in transformation plan, 84–85 lack of microfinance enabling law, 29b motivating and rewarding performance, 290–93, Pakistan 291b, 292b independent institutional assessments in, 79b multilateral and bilateral donors, 206 limits on microfinance loans in, 31b liquidity ratio in, 150 name of institution, 117 transformation in, xxxiib negotiation and documentation phase of seeking passbook savings accounts, 173 investors, 215–25 control of passbooks, 433 board seats and voting rights, 221–22 replacement of passbooks, 431 capital amount and instrument, 216–17 peak load management of branches, 426–28 checklist for, 242 Performance Monitoring Tool (PMT), xxxvib dispute resolution, 223 performance record as precondition to voluntary savings, 7 finalizing of investor group, 225 Peru financial policies, 223 See also Mibanco future capitalization, 222–23 EDPYMEs in, 25, 26b mission retention, 222 microcredit defined in, 31b precedent transactions for valuing MFIs, 220f pilot testing of products, 108 return to investors, 220–21 planning, financial, 308–10 role in management, 222 planning for business. See strategic and business planning share price and valuation, 217–20 planning for marketing transfer and exit restrictions, 223–25 development of plan, 123–24, 125 NGO role in transformation, 137–42 checklist for, 130 See also strategic business planning terms of reference for, 126–27 nonprudential regulation, xxix framework for strategic marketing plan development, 96f off-site surveillance, 48 planning for transformation, 7, 67–94 on-site inspections change management and consensus building, 76–77, of management information systems, 42 76t, 77b, 78b organization and execution of, 50–51 defining vision and mission, 73–74, 74b by supervisory authority, 47–48 development of transformation plan, 77–80, 83–87 on-the-job training, 287 terms of reference for, 88–89 opening of accounts, 431 gap analysis of institution, 78, 322–23, 322t operational risk, 305, 377, 378b leadership, 74–75, 75b 514 | Index political support for microfinance, 6, 32–33 regulation, xxviii–xxix, 21–45 portfolio See also supervision See also loan portfolio asset quality, 43 alignment and marketing, 106–7 capital adequacy requirements, 41 credit department’s role, 301 compliance, in transformation plan, 84 quality ratios, 151 deposit insurance schemes, 45 potential investors, 211–26 determination of what activity to regulate, 30–31 power supply, 356, 372 determination of who to regulate, 26–29 practitioners’ support for consultative process, 34–35 funding sources and, 168–71 preconditions for mobilizing voluntary savings, 6–7 levels of, 38–40 preexisting contractual obligations, 252–53 licensing requirements, 41–43 prepayment clauses, 254b maximum shareholder requirements, 40–41 pricing of products, 109–11, 112b of MFIs that pose risks, 26–29 PRIDE Microfinance Limited, 451, 452–53 minimum capital requirements, 40 process mapping, 382b of pricing, 110 PRODEM. See Promotion and Development of regulatory framework, 6, 37–45 Microenterprises reporting requirements, 44 product reserve and liquidity requirements, 44 See also savings services/products, provision of risk-based approach to supervision, 46–47 business model and, 136–37 risk concentration and insider lending, 43 business plan and, 143 risks in microfinance, 37–38 defined, 104 roles and principles related to, 32–37 marketing. See “total product” approach sanctions and corrective actions, 44–45 product development process, 4–5, 15–16, strategic approach to, 26–37 107–9, 108f regulatory framework, 170–71 product fit, 106–7 Remote Transaction System (RTS), 114 product profitability analysis, 315–16 reorganization approach after transformation, 138 professionalization of operations, 285 reporting requirements profitability analysis, 314–17 accounting controls and, 385–86 business plan and, 150–51 financial management and, 312–14, 313t pricing and, 110 governance and, 232–33 programmed savings, 174 internal audits and, 391, 402 projected financial statement, 239t MIS and, 351–53, 352t Promotion and Development of Microenterprises regulatory compliance, 44 (PRODEM) reputation risk, 38, 378b creation of first microfinance institution, xxv reschedued loans, 343, 370 expansion of voluntary savings in, 12b research history of, xxvib comparison of qualitative and quantitative research transfer strategy of, 141b tools, 102, 102t promotion and marketing, 121 for intelligence and marketing, 101–4, 101f, 103b See also marketing reserve and liquidity requirements, 44 prototype design, 108 retail delivery, 111–13 prudential regulation, xxix, 23–24, 39 retained earnings, 147 publicity, 121 return to investors, 151, 168, 220–21 public relations, 121–22 rate of return, 168 public vs. private finance, xxxiv–xxxv, 177–78, 177t risk vs., 169b revenue, 147–48 qualitative vs. quantitative research tools, 102, 102t risk assessment process, 49–50, 49t, 377 reasons for choosing financial institution and, 111, 112t in choosing delivery channels, 114 recruiting. See human resources management concentration and insider lending, 43 Index | 515

credit. See credit risk Sogesol (Haiti), xxvii financial risk, 305 soundness of financial institutions, 23–24 foreign exchange, 323 South Africa’s Teba Bank, 307b interest rate risk, 38, 322–23, 322–23t, 377 staffing considerations, 285–93 legal and compliance, 377, 378b account relationship officer (ARO) instead of loan liquidity. See liquidity risk officer, 290b in microfinance, 38–38 career path management, 288 operational risk, 305, 377, 378b change management and, 76–77 as pricing factor, 109 checklist for, 303 reputation, 38, 378b compensation, 290–91, 382 return vs., 169b improved client risk assessment techniques and, 290 sample risk framework, 55–59t internal control policies and procedures, 381–82 strategic risk, 305, 378b optimizing staffing levels, 285–86 risk-based approach to supervision, 46–47, 51–52 priority training needs, 288–90 risk management, 305 rotation of staff, 382–83 at Equity Bank, Kenya, 319b skills mix, 286–88 at Teba Bank, South Africa, 307b termination for fraud, 383 in transformation plan, 86, 280 stock purchase agreements, 260 at XacBank, 281b strategic business planning, 133–61 rural services, provision of, 419 checklist for, 159–60 development of business plan, 142–44 sanctions and corrective actions, 44–45 terms of reference for, 157–58 savings and credit cooperatives (SACCOs), 54, 455–56 tips, 153b savings services/products, provision of, xxx, xxxii–xxxiii, development of strategy, 134–37, 135f 10–13 business model definition, 136–37 basic principles for MFIs dealing with, 4–17 checklist for, 159 interest rates on. See interest rates marketing intelligence, 136 internal controls for, 384 vision setting, 136 as liability, 13–14 financial modeling tools and methods for, 144–52 management information systems and introduction See also financial modeling tools and methods of new products, 344–45, 346t, 370–71 funding. See funding mobilizing and intermediating, 3–4 institutional transformation and NGO’s role, 137–42 in transformation plan, 83 accounting impact of complete transfer securitization, 193 approach, 140t security issues, 13, 384–85 constraints on transfer strategy, 141b See also internal controls creation of new company, 138 for branches, 71, 421–22, 430 future role of NGO, 141–42 for cash, 430 investor role of NGO, 138–41 checklist for, 405–6 Microfin as model plan, 153b dual control, 383 tax strategy considerations, 152–56 for management information systems, 357, 358t checklist for, 159–60 senior staff, job responsibilities of, 296–97 in transformation plan, 83–84 shareholder agreements, 255–66 strategic marketing plan. See marketing checklist for, 261–64 strategic risk, 305, 378b share price and valuation, 217–20 subordinated and convertible debt, 180–81, 180t, 181b sight deposits, 173 supervision, xxviii–xxix, 46–52 social considerations of pricing, 110–11 See also regulation socially responsible investors, 206 costs not covered by MFIs, 52–53 software requirements, 340–55 as precondition to voluntary savings, 6 See also management information systems (MIS) risk-based approach to, 46–47 Sogebank (Haiti), xxvii supervisory process, 47–52 516 | Index taglines, corporate, 117 business planning process and, 137–42 taxes ceding control to broader group of stakeholders, compliance, 152–54 68–69, 69b checklist for, 159–60 change management and consensus building, 76–77, deductible expenses, 155 76t, 77b, 78b income taxes, 155 changing human resources requirements, 70 influence on capital structure, 169–70, 170t committee for, 80, 81b investor return figures and, 152 cost of, xxxviii, 80–82, 87, 148–49 laws, 250 defined, xxviii losses carried forward, 155–56 defining vision and mission, 73–74, 74b planning, 154–56 development of transformation plan, 77–80, 83–87 Teba Bank, South Africa, risk management, 307b terms of reference for, 88–89 technology fundamental changes resulting from, 67–71 See also communications; management information funding of, 80–82 systems (MIS) sample budget, 92–93t branch level, 283 leadership for, 74–75, 75b checklist for audits of, 406–7 management of, 80 for delivery channels, 114 terms of reference for, 90–91 IT manager, position of, 282 mission drift as effect of, xxxvii–xxxviii, xxxviiif, 222 teller services planning for, 7, 67–94 branch level, 283, 424–26 See also planning for transformation limits, 431 questions for NGO stakeholders on, 72b MIS upgrade and, 349, 372 reasons for, xxix–xxxii term loans, 178–80 requiring regulatory compliance, 70–71 third-party reviews, use of, 233–34 steering committees, 36b time deposits, 174–75 time required for, 16–17, 17b demand deposits vs., 175–76 transparency of pricing, 110 “total product” approach, 104–11, 105f treasury management, 302, 317–26 checklist for, 128–29 asset liability management, 318–23 pricing, 109–11, 112b capital adequacy management, 323–26 product development process, 107–9, 108f checklist for, 330 product fit, 106–7 investment and funding activities, 326 value proposition and, 106 terms of reference for, 328–29 training trust issues about new products and services, 14–15 client’s need to trust MFI, 5–6, 347 of audit staff, 391 leadership and, 75b commitment to, 286–87, 289t, 290b in-house vs. external training, 287 Uganda internal controls and, 382 See also specific MFIs of loan officers, 287b business planning of MFI transformation in, 137, 138 on-the-job training, 287 capital adequacy ratio in, 171 priority training needs, 288–90, 289t cash reserve requirements, 71 of trainers, 15 challenges remaining, 455–56 transfer approach to creation of new entity, 138–39, 141b consultative process in, 23b accounting impact of complete transfer approach, donor funding, 81 139, 140t financial sector in, 442–43 documentation of share transfer, 259 interest rate debate in, 35b reorganization vs., 154b licensing of MFIs in, 451–53, 452t transformation, xxv, xxvii, xxviiib liquidity ratio in, 150 benefits of, xxxvii–xxxviii, 17–18 Microfinance Deposit-Taking Institutions (MDI) Act broadening product offering, 69–70 of 2003, xxv, 22, 39b, 69, 170, 186, 313t, 441–58 Index | 517

elements of, 448–50 future of, 477–78 historical background of, 443–47 governance, 477 risk-based approach of, 450–51 historical background, 460–63 MIS lessons learned in, 359–60b human resources management, 465–66 nonperforming loans in, 312 internal controls and audits, 467–68 payment of school fees by bank in, 426b management information systems, 467 reorganization vs. transfer approach in, 154b operational transformation, 465–69 risk framework example from, 55–59t ownership structure, 471t success of MFIs in, 453–55 product mix and branch operations, 468–69 Transformation Steering Committee in, 36b structural transformation, 470–73 Uganda Finance Trust, 451, 453 transformation planning and management, 463–65 Uganda Microfinance Union (UMU) brand statement, 120b value proposition, 106 consolidating resources, 462–63 vision setting, 73–74, 74b creation of, 137–38 development of business strategy and, 136, 143 credit operations, 462t HR management in, 281b wireless technology, 114 individual vs. branch incentives, 292b Women’s Finance Trust (Uganda) investment in research and development, 462 founder members’ shares, 205b market research, 103b mission statement, 74b products and services of, 462 vision statement, 74b rollout of Bankers Realm software, 340b write-off policies, 312 staff concerns and communication about transformation of, 277 XacBank (Mongolia), 203b Uganda Microfinance Limited’s success, 451, 453, access to capital, xxxiii 459–79 merger and transformation, xxviib financial management, 466–67 risk management at, 281b financial transformation, 473–78, 475t saving services of, xxxb, xxxvii

ransforming Microfinance Institutions: strategic issues including competitive positioning, Providing Full Financial Services to the Poor business planning, accessing capital and share- Tpresents a practical “how-to” manual for holders, and changing legal form, as well as MFIs to develop the capacity to become licensed operational issues including “transforming” the to intermediate deposits from the public. The MFI’s human resources, financial management, authors provide guidelines for regulators to MIS, internal controls, and branch operations. license and supervise microfinance providers Transforming Microfinance Institutions will be and for transforming MFIs to meet the demands invaluable to regulators, practitioners, donors, of two major new stakeholders—regulators investors, consultants, and academics interested and shareholders. Transforming Microfinance in the transformation of MFIs into fully-fledged Institutions outlines how to manage the financial intermediaries. transformation process and address major

“Ledgerwood and White have written a no- “Joanna Ledgerwood and Victoria White have nonsense guide to solving the central challenge marshaled their own experience in Uganda and of microfinance today: reaching billions more that of distinguished contributors around the with the promise of financial services. Part history world to produce a volume that will become and part handbook, this work gives impressive a much-used reference for commercializing examples of MFIs around the world transforming microfinance—a perfect sequel to The into full-service, deposit-taking institutions that Microfinance Handbook.” can now serve millions more of the poor in —Elisabeth Rhyne, Senior Vice President, ACCION their countries. What’s more, the authors make International, and author of Mainstreaming clear that the trend toward transformation is Microfinance: How Lending to the Poor Began, accelerating, making their book a timely contri- Grew and Came of Age in Bolivia bution to the ambitious work of microfinance practitioners—and those who support them— everywhere.” “With this book the microfinance movement has a real chance to take a critical next step—creating —Elizabeth Littlefield, CEO, Consultative Group regulated deposit-taking financial intermediaries. to Assist the Poor While the challenge is great and many of the thousands of credit-focused NGOs will not be up “An all inclusive step-by-step primer. A must-read to it, those who can follow the transformation for anyone involved in, or interested in, the path outlined here will take the truest path to transformation of an NGO into a regulated self-reliance and in doing so further meet the microfinancial intermediary.” needs of the poor.”

—Alex Silva, Executive Director, CALMEADOW; Chair, —Thomas Dichter, Author of Despite Good AfriCap Microfinance Fund Investment Committee Intentions, Why Development Assistance to the Third World Has Failed

ISBN 0-8213-6615-7