Optimum recording conditions A place for investing in general & children’s media Erfurt – the best place for investing in a media-oriented future A multimedia-oriented state capital Sit in the front row Are you a prospective or experienced The notion of media as a means of trans- Many media companies have since become business owner? The state capital porting through images, sound and the writ- based in Erfurt and predominantly produce of Thuringia, Erfurt, always strives to make your dealings with the city ten word goes back a long way in Erfurt. Many learning and entertainment formats for chil- administration as pleasant and simple handwritten books passing down knowledge dren and young adults. These range from mo- as possible. and experiences emerged in the city of monas- vies, to TV and cartoon series, TV shows and The city emphasises the seriousness of teries as early as medieval times. The found- magazine articles, to children’s websites and this matter by being a member of the “RAL Gütegemeinschaft Mittelstands- ing of Erfurt University in 1392, the Gutenberg multimedia services. The best-known Erfurt orientierte Kommunalverwaltung e. V.” letterpress printing which began in Erfurt in production is probably the “Schloss Einstein” (RAL Quality Assurance Association 1473 with movable-type letters, and Thurin- series for youngsters. for SME-oriented municipal adminis- gia’s first paper mill which started production tration). Erfurt was the first of the The companies have access to competent staff 16 state capitals, and the first city in in 1497 all helped Erfurt have the biggest coll- in the region itself. Apart from 13 vocational eastern Germany, to be awarded this ection of books out of any city in central Ger- association‘s quality mark in 2008. media courses at 20 Thuringian training faci- many in the late Middle Ages. lities, the universities in Erfurt, Weimar, Jena Even today, Erfurt has a large number of print- and Ilmenau also offer media-related courses, ing presses, such as the state-of-the-art TA which teach technical content, cultural and Druckhaus. The company owned by the Erfurt- media theories, communications and econom- based Zei tungsgruppe Thüringen, the largest ics, as well as media design and impact. The regional newspaper group in eastern Ger- children’s media department of the Fraun- many, produces regional daily newspapers, hofer Institute for Digital Media Technology advertisers and official gazettes here. (IDMT) additionally presents the latest find- ings in this area. Particularly in recent years, the city’s media facilities have expanded to include digital The media hub that is Erfurt is similarly cha- image and sound productions. Today, radio racterised by the GOLDENER SPATZ children’s and TV reports, as well as sporting, cultural media festival, the Thuringia Media Symposium, and entertainment programmes are all prod- the Academy for Children’s Media and last but uced here. In 1997, the launch of KI.KA, the not least, the Erfurt Netcode, which rates the suitability of websites for children, thereby help- For more details on the „RAL Gü- children’s channel of ARD and ZDF based ing to ensure the quality of children’s media. tezeichen Mittelstandsorientier- at the MDR-Landesfunkhaus Thüringen te Kommunalverwaltung” and the marked the start of Erfurt’s evolution to be- In the inner city, well-known characters attendant services, visit: come a city for children’s media. Just nearby such as Mouse and Elephant, Sandman, “Ti- www.erfurt.de › Business is the KinderMedienZentrum (Children’s gerente” and „Bernd das Brot“ (Bernd the Media Centre) with state-of-the-art studio Bread Loaf) further present Erfurt as a city of and production equipment. children’s media. Invest in the city of pioneers Did you know... ... that the 2010 Deutscher Kamerapreis cam- ringia can be put into practice thanks to the era prize was awarded to Erfurt? “LexiTV macht Schule” (LexiTV goes back to School) project. Students can go behind the The “Filmriss” (Black-out) episode of the scenes of LexiTV at the MDR educational maga- KI.KA television series KRIMI.DE, directed by zine’s studio. The 60-minute shows present a Christoph Eichhorn (camerawork by Jörg La- wide variety of topics to families, students, werentz) was chosen from 457 productions. teachers and other info junkies from Monday The distinction thus adds to the collection of to Friday. awards already won by Kinderfilm GmbH, in- cluding the “Robert Geisendörfer Preis”, “Jour- ... that Erfurt’s educational media has been nalistenpreis Informatik” (Journalists’ Award awarded the Comenius seal for particular didactic for Informatics) and “das silberne Pferd” (the and media quality for the second time running? silver horse) media prize in 2010 alone. An interactive whiteboard drawing developed ... that the sound system at Erfurt’s Children’s by Erfurt-based KIDS interactive GmbH on be- Media Centre has revolutionised the world of half of the Klett publishing house was awarded sound engineering? the seal for “didactic media products with par- Dolby-Surround is a thing of the past. The IO- ticular educational, content-based and artistic SONO 3D sound system enables realistic repro- value” as early as 2009. A similar production de- duction of sounds, regardless of the listener’s signed by the company for the Schroedel publi- position in the room. The software and hard- shing house received this same award in 2010. ware of this futuristic sound system have been developed by the specialists at the Erfurt tech- ... that, thanks to Erfurt media producers, the nology company IOSONO, and are being used Internet and a healthy lifestyle for children do worldwide at cinemas, theme parks, clubs and not have to be mutually exclusive? spectacular events. Those interested can ex- The “Kinderkochland” (children‘s cooking perience the sound system and its impressive area) Internet project devised by Erfurt-based effects at the Children’s Media Centre. Solimedia productions and financed by the federal “A network for children” initiative ... that the “Media Studies” course at Thurin- makes cooking and baking with health ingre- gian schools is supported by modern educa- dients a fun and tasty experience for children. tional television from Erfurt? The portal offers interesting information and The theoretic component of media studies games in which children can learn the me- courses offered from grade 5 and up in Thu- aning of healthy eating by the by. Erfurt – the best place for investing in a media-oriented future Thuringia’s state capital provides lots of opportun- ities as a prime location for investments in general and children’s media. Count on us, we look forward to hearing from you! Contact State Capital Erfurt City Administration Economic Promotion Authority 1st English translation based on Fischmarkt 11, 99084 Erfurt 2nd revised German edition Telephone: +49 (0) 361 655-4433 March 2011 Production: www.neumeister.de Fax: +49 (0) 361 655-6880 Photos: mdr, Kika, mcs, ZGT, Ronald Email: [email protected] Neumeister, Kaarsten, BATT .