STADIUM MANAGEMENT IN ACTION Stadium Management SA (SMSA) is South Africa’s leading stadium management group managing four multi-million rand venues in : the iconic FNB Stadium, historic , Dobsonville Stadium and the . These government-owned venues are privately and independently administered by SMSA on a full financial risk basis. SMSA were appointed by the City of Johannesburg in 2009. In contrast to other management fee based/municipal council based stadium management operations, SMSA is responsible for all the costs in managing the stadium. SMSA is self-funded and does not receive any management fee, subsidy or grant.

ADAPTABLE VENUES FOR WORLD CLASS EVENTS MEETING ALL YOUR EVENT REQUIREMENTS HIGHLIGHTED ACHIEVEMENTS AND AWARDS

A few examples of our prestigious events: Excellence in providing for all your event needs EXPERIENCED INDUSTRY EXPERTS - EXCELLING ENTERTAINMENT EVENTS FEATURING INTERNATIONAL STARS & AND RECEIVING AWARDS INTERNATIONALLY BRANDS: Lady Gaga | Justin Bieber | Rihanna | Metalica | Red Hot Chili Peppers | U2 | WINNER 2017 INTERNATIONAL ARCH OF EUROPE (IAE) AWARD Neil Diamond WINNER 2017 THE BIZZ AWARD FOR BUSINESS EXCELLENCE

SPORTING EVENTS - EPIC FOOTBALL AND SOCCER MATCHES: NOMINEE STADIUM BUSINESS AWARDS 2017 FAN EXPERIENCE OF THE 2010 FIFA World Cup™ VENUE EVENT TICKET MARKETING AND YEAR AWARD Soweto Derbies attracting more than 80 000 spectators per event HIRE MANAGEMENT MANAGEMENT ADVERTISING PSL prestigious Cup Competitions e.g. | Telkom Charity CHAMPION SOUTH AFRICAN OF THE WEEK (RADIO SAFM) Cup | MTN Cup | Cup WINNER 2017 IMPUMELELO TOP EMPOWERMENT AWARD FOR TRANSFORMATION Carling Black Label Cup The Orange Africa Cup of Nations WINNER 2017 EUROPE BUSINESS ASSEMBLY ENTERPRISE OF THE YEAR AWARD Attracts SA teams such as Orlando Pirates F.C. | Kaizer Chiefs F.C. | WINNER 2017 EUROPE BUSINESS ASSEMBLY MANAGER OF THE YEAR Moroka Swallows F.C. (JACQUES GROBBELAAR)

International and local rugby matches, including famous matches WINNER 2017 EUROPE BUSINESS ASSEMBLY EUROPE TRADING LICENSE AWARD e.g. Springboks (SA) versus All Blacks (NZ). Part of a proud moment in WINNER 2016 PEACE AMBASSADOR AWARD FROM THE UNIVERSAL PEACE when an influx of conservative Bulls rugby post-apartheid rugby history HOSPITALITY, CLEANING HEALTH AND SAFETY, SPONSORSHIPS FEDERATION REVELATION (MR. JACQUES GROBBELAAR) supporters came to the Orlando Stadium in 2010 CATERING, FOOD AND AND MEDICAL DISASTER MANAGEMENT, AND RIGHTS BEVERAGE SALES ASSISTANCE SECURITY AGREEMENTS WINNER 2016 BUSINESS INITIATIVE DIRECTIONS (BID) CORPORATE AWARD FOR OTHER SMALL, MEDIUM AND BIG EVENTS: EXCELLENCY (GOLD CATEGORY) Private and corporate functions | Big religious gatherings | WINNER 2015 IMPUMELELO TOP EMPOWERMENT AWARD FOR TRANSFORMATION Conferences, exhibitions and weddings | Political rallies 2015 HIGHEST CONCERT TICKET SELLING WORLDWIDE BY POLLSTAR - TOP 5 TICKET SALES IN THE WORLD SUCCESSFUL, PROFITABLE, SUSTAINABLE! THIRD HIGHEST CONCERT TICKET SELLING WORLDWIDE FROM POLLSTAR FINALIST 2013 STADIUM BUSINESS AWARDS EXECUTIVE OF THE YEAR (CEO JACQUES GROBBELAAR) TENANT TEAM SUITE STADIUM TOURS CONFERENCES AND + EVENTS MANAGEMENT SALES AND MERCHANDISE EXHIBITIONS WINNER 2011 STADIUM BUSINESS AWARD HOSTED HOSTED MORE EVENTS THAN ANY OTHER STADIUM IN SOUTH AFRICA SPECTATORS ATTENDED

Manages the only profit-producing stadium that is financially viable in GIVING BACK: MAKING A POSITIVE IMPACT THROUGH TRANSFORMATION MOVING FORWARD all stadiums in South Africa and of all the stadiums used in the 2010 FIFA World Cup™ The SMSA Trust: benefiting stadium communities through social economic development, skills development and enterprise SMSA strives to continue being the leaders Saving tax payers’ money, through a successful public-private partnership development. The SMSA Trust has implemented many initiatives that positively impact the underprivileged and disadvantaged in the industry and to provide world class with COJ, the economic multiplier effect pumps R1bn into the COJ economy* local communities. services, professionalism and experiences and saves COJ R54m p/year by reducing the community development budget at its venues.

SMSA engineered with OVER 14 000 COMMUNITY JOB HEALTH AND WELLNESS CARE, groundbreaking long term hosting agreements OPPORTUNITIES CREATED FEEDING SCHEMES They aim to expand as an internationally South Africa’s largest football clubs OVER established stadium management STADIUM TOURS AND His leadership R7, 000 000 specialist, while continuing to be focused Jacques Grobbelaar: award winning CEO with a vision! COMPLIMENTARY TICKETS created significant paradigm shifts in each of the stadiums under SMSA EDUCATIONAL INITIATIVES SPENT ON on transformation in South Africa. AND A LEARNING CENTRE management. He has over 22 years’ experience in hosting major events at large TRANSFORMATION INTERNSHIPS AND UPSKILLING stadiums, has influenced some industry best practise, and he was consulted as BY THE COMMUNITY MEMBERS subject specialist on the 2010 FIFA World Cup™ consultancy team and many SMSA TRUST organisations on all topics relating to the sports and event management industry. COMMUNITY WASTE MANAGEMENT AND RECYCLING SPORTS DEVELOPMENT SMSA has a Level 3 (110% BBBEE Recognition Level) gender equality AND FACILITIES status