Facebook F8 2019 Day 1 Recap

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Facebook F8 Day 1 What marketers need to know The Future is Private Messenger More than chat - a social network. Access to IG , whatsapp, stories Source: Facebook DM as a strategy ● What got updated? ○ Dedicated space in messenger for close friends ○ Be able to view status, IG, Whatsapp, Stories Updates ● What does this mean to marketers? ○ Increase your discoverability by having a presence in messenger ○ Messenger will be a place where your audience will interact with you via DMs and messenger bot Source: Facebook Facebook Group Easier Sharing Dedicated Tab Source: Facebook Different groups have different superpowers Source: Facebook Source: Facebook Source: Facebook Facebook’s New Layout Source: Facebook 3. Suggested Groups 2. Emphasis on stories 1. More prominent access to groups 4. Dedicated Messenger Space Building your tribe ● What got updated? ○ Easier access to Facebook groups ○ Easier sharing to Facebook groups ○ Enhanced functionality for group members to interact ○ Facebook groups get its own tab and feed ● What does this mean to marketers? ○ Facebook groups are the new newsfeed ○ Invest in a community Source: Facebook Instagram Redesigned IG camera Source: Facebook De-emphasized Follower Count Source: Facebook Private Likes Source: Facebook Mental Health Source: Facebook Augmented Reality fo IG Source: Facebook Power to the creators ● What got updated ○ Camera area got a redesign to encourage content creation ○ De-emphasizing follower count ○ Private like count ○ Features to help mental health ○ Access to AR ● What does means to marketers ○ Influencer marketing on Instagram will only gain momentum - start thinking about how this applies to your brand ○ Move away from like as a metric Source: Facebook○ Optimize for comments/ story views/ story engagement.

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Facebook Adds Anonymous Login, in Move to Build Trust (Update) 30 April 2014, by Glenn Chapman
Facebook adds anonymous login, in move to build trust (Update) 30 April 2014, by Glenn Chapman time use them more," Zuckerberg told an audience of about 1,700 conference attendees. "That is positive for everyone." In a statement Facebook explained its new "Anonymous Login" as an easy way for people to try an app without sharing personal information from Facebook.. "People tell us they're sometimes worried about sharing information with apps and want more choice and control over what personal information apps receive," the company said. "Today's announcements put power and control squarely in people's hands." Facebook CEO Mark Zuckerberg delivers the opening People are scared keynote at the Facebook f8 conference on April 30, 2014 in San Francisco, California In coming weeks, Facebook will also roll out a redesigned dashboard to give users a simple way Facebook moved Wednesday to bolster the trust of to manage or remove third-party applications linked its more than one billion users by providing new to their profiles at the social network. controls on how much information is shared on the world's leading social network. "This is really big from a user standpoint," JibJab chief executive Gregg Spiridellis said of what he In a major shift away from the notion long heard during the keynote presentation that opened preached by Facebook co-founder and chief Mark the one-day Facebook conference. Zuckerberg of having a single known identity online, people will be able to use applications "I think they are seeing people are scared. They anonymously at Facebook. realize that long-term, they need to be trusted." The social network also provided a streamlined A JibJab application that can synch with Facebook way for people to control which data applications lets people personalize digital greeting cards with can access and began letting people rein in what images of themselves or friends.
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Panama Papers Expose Nevada As New Global Haven for Money Laundering
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Profound Change for Facebook Set to 'Lock In' Users 30 September 2011, by Alex Ogle
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Commissioner Rebecca Kelly Slaughter
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