The Best of the 2018 Cicero Speechwriting Awards
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1 VITAL SPEECHES of the day 2018 EDITION THESE VITAL SPEECHES THE BEST OF THE 2018 CICERO SPEECHWRITING AWARDS 37 LEADERSHIP AND MANAGEMENT: “What the World Needs Now from Business,” written and delivered by Dain Dunston, GRAND AWARD Author and Leadership Coach 3 “The Power of a Story,” by Matthew Kivel for Gregory L. Fenves, President, The University of Texas at Austin 39 PHILOSOPHY AND/OR RELIGION: “Search,” written and delivered by Jeffrey Flint, President, Flint Speechwriting 41 RHETORIC AND COMMUNICATION: “Speechwriting: An Anglo-American Perspective,” written and delivered by Hal Gordon, Freelance Speechwriter CATEGORY WINNERS 6 AGRICULTURE: “Even If People Can’t Move Freely, Ideas Must,” 46 TECHNOLOGY: “Living in the Glass Age,” written by Judith by Chris Moran for Jack Payne, Senior Vice President for Navoy for Dr. Jeffrey W. Evenson, Vice President and Chief Agriculture and Natural Resources, University of Florida Strategy Officer, Corning Incorporated 8 ENERGY: “Managing Oil Supply in an Unmanageable Market,” 49 ANALYST CALL/INVESTOR MEETING: “Invest. Grow. Deliver,” written and delivered by Bob Tippee, Editor, Oil & Gas Journal by Dean Foust for David Abney, Chairman and CEO, UPS 12 GOVERNMENT: “Seat Belts, State Budgets and the Art of 51 COMMENCEMENT/CONVOCATION ADDRESS: “Gold in the Compromise,” by John Patterson for John Cullerton, Illinois Bushes,” by Jerry Wohletz for Dr. Gary Roberts, President, Senate President American Dental Association 14 INSURANCE: “The New Normal for Insurers and Brokers,” 52 EMPLOYEE MEETING: “Why the University of Florida Matters by Lorne Christensen for David Fried, CEO, Emerging Markets, So Much to So Many,” by Chris Moran for Jack Payne, Senior QBE Insurance Vice President for Agriculture and Natural Resources, University of Florida 17 MEDIA: “Storytelling at National Geographic in the Digital Age,” by Jack Dougherty for Susan Goldberg, Editorial Director, 54 EULOGY/TRIBUTE SPEECH: “Freedom Adds Colour to Our Lives,” National Geographic Partners and Editor in Chief of National by Johan Kroes for Jeanine Hennis-Plasschaert, Former Minister Geographic Magazine of Defence for the Second Rutte cabinet, The Netherlands 21 MILITARY: “2017 Outstanding Veterans’ Advocate Award,” 56 FAREWELL/RESIGNATION SPEECH: “Vulnerability, Curiosity, by Jacqueline Fearer for Will Hatley, Veterans Vocational Courage,” by Jan Sonneveld for Jet Bussemaker, Minister of Rehabilitation Specialist and Recipient of the 2017 Outstanding Education, Culture and Science, The Netherlands Veterans’ Advocate Award 58 INAUGURAL SPEECH: “What Kind of Leaders Will We Be?” 22 NONPROFIT: “The State of Civil Discourse,” by David Goodstone by Leanne Boyer for Dr. David O. Barbe, President, and Mark Guarino for John Hewko, General Secretary, Rotary American Medical Association International 61 MOTIVATIONAL SPEECH: “Think Big. Act Small. Start 25 TRANSPORTATION: “Growing Global: Lessons Lived and Learned,” Somewhere,” by Antonie van Campen for Tom Middendorp, by Janet Stovall for David Abney, Chairman and CEO, UPS Former Chief of Defence, The Netherlands 27 CONTROVERSIAL OR HIGHLY POLITICIZED TOPIC: “Protecting 64 STATE-OF-THE-INSTITUTION SPEECH: “Tomorrow’s Industries Human Rights in Today’s Europe,” by Katya Andrusz for Michael from Today’s Science,” by Jenna Daroczy for Dr. Larry Marshall, O’Flaherty, Director, European Union Agency for Fundamental Chief Executive, Commonwealth Scientific and Industrial Rights Research Organisation, Australia 30 DIVERSITY: “How We Can All Help End Domestic Violence and Abuse,” by Craig Millar for Lubna Latif, Domestic Violence and Abuse Counsellor 32 ECONOMICS: “U.S. and Canada: Sharing a Continent by Chance; SEE Friends by Choice,” by Richard Roik for Jim Carr, Canadian Minister of Natural Resources HONORABLE MENTIONS, 34 HEALTHCARE: “Those People,” by Diane Suchetka for Dr. Akram Boutros, President and CEO, The MetroHealth System INSIDE FRONT COVER CICERO 2018 HONORABLE MENTION “When the United States Sneezes …,” by Felicity H. Barber “We’ve Got You Covered, UCF Marching Knights,” by Joe for John Williams, President and CEO, Federal Reserve Bank Adams for Dr. John C. Hitt, President, University of Central of San Francisco Florida “Is Scouting Still Relevant in Today’s World?” by Ed Markey “How Far We’ve Come,” by Lucinda Trew for Greg Ebel, CEO, for Richard J. Kramer, Chairman, CEO and President, Spectra Energy The Goodyear Tire & Rubber Company “Esteves, This Is Your Moment: Go Ahead and Jump,” by Teresa “Unpacking Sentences for Clarity and Impact,” written and Zumwald for Harold Fentener van Vlissingen, Chairman of the delivered by Stanley Dambroski, Public Affairs Specialist, Board, Diamond Tools Group National Science Foundation 3 GRAND AWARD WINNER “The Power of a Story” By Matthew Kivel for Gregory L. Fenves, Delivered as acceptance speech for Guardian of the Human President, The University of Texas at Austin Spirit Award, Hilton Americas, Houston, Nov. 2, 2017 [After being introduced by Univer- But the reality is that our lives are When I was about 8 years old, I sity of Texas System Regent Janiece not only the product of our ambitions, came home one Sunday from Hebrew Longoria.] our talents, and a singular focus. Our school. On that morning, the teacher hank you, Janiece for that beauti- lives unfold as our individual story had taught the class about the Ho- Tful introduction. This is a special intertwines with the stories of others— locaust. But as an 8-year-old, I don’t day for The University of Texas at it’s happening right now, while we are think I really got it. Austin, and it is only fitting that you— in this room together. When I came home, I’m sure I a distinguished alumna, a UT System That is why institutions like The wanted to eat quickly and then go regent and one of our university’s University of Texas at Austin and Ho- outside to play. But while having lunch, greatest supporters, should be here to locaust Museum Houston are impor- I told my mother about what I had make this moment possible. Thank tant. They make sense of these inter- heard in school—probably in a typical you for your sincere words. Thank you sections. To educate, to understand, to 8-year-old tone. for your leadership. And thank you for enlighten and to bring people together At some point, my mother said your friendship. with diverse perspectives and back- something like: “We’ve never told you It is an honor to be in Houston, grounds so that we may improve lives this before, but your dad lived through along with so many of the Longhorn for present and future generations. the Holocaust.” That was the first time family and leaders of the city and the As president of UT—seeing our I learned my dad was a survivor. state of Texas. students create their own stories on On Sundays, my dad would take The resilience of the people of the Forty Acres—you will rarely a nap to escape from four wild kids. Houston after Hurricane Harvey has find me talking about myself. I want This Sunday, after speaking with my been an example to the world, and this to hear what they’re working on. mom, I clearly remember going into museum embodies their spirit. The What they’re learning. It’s not about his room, looking at my dad sleep- motto “Houston Strong” is not just a me or my family. It’s about them ing—to see a number tattooed on his couple of words, but a way of life in and their future. outstretched arm. Seeing that tattooed this great city. But upon receiving this honor on number for the first time is something I am humbled to be recognized by behalf of The University of Texas at I will never forget. Holocaust Museum Houston. The Austin, I feel a need to speak more My father is a Holocaust survivor. work that you do is vital. You teach. personally than I am used to. For my entire professional career, I You preserve. You enable us to remem- We are living through a time when never talked about my dad’s story out- ber and learn. I want to say thank you our nation is experiencing acts—even side of our family. Not because of how to every Museum staff member and, movements—fueled by hatred, rac- emotional it is. Not because of how especially, to the many volunteers. I ism, anti-Semitism, anti-Muslim and personal it is. But it was his story, and am very grateful. anti-gay sentiments, and discrimination it was our family’s story. It didn’t have In our busy lives, and in this noisy towards immigrants on college cam- anything to do with being an engineer- and complicated world, the Museum is puses and in our communities. ing professor. a place for remembrance. We remem- We must denounce these negative But my responsibility is different as ber through stories. forces. They are inhumane and simply president of The University of Texas Each of you here has a story—a un-American. at Austin. life, a family, a history—that is unique. Too many people do not understand It has been 72 years since the end of We take our own paths. We make what hatred can lead to—especially World War II and the liberation of the difficult decisions. We fall in love. We organized, legitimized hatred. Nazi concentration camps. The number choose careers. We leave behind a That is why we must remember. of Holocaust survivors continues to de- legacy that is our own. And in this Remember through our stories. crease. And soon, they will not be here country, we have a longstanding belief So today, I want to tell you a story. to tell their own stories themselves—be- in the power of the individual. A A story that helps define who I am, yond the oral histories many have made.