Phil Terry Author, Entrepreneur, Strategist, Public Speaker

Invite Phil Terry to speak. One of Fast Company’s “100 leaders shaping the 21st century.”

I wish I’d read this 10 years ago! That’s how great it is. — Alan Webber, co-founder

Phil gave a terrific presentation. — Paula Kerger, CEO

A valuable investment of time. — David Rabkin, EVP THE TALKS

JUST A FEW OF THE 250+ COMPANIES & CONFERENCES WHERE PHIL HAS SPOKEN:

Topics * Customers Included * AI and the Customer Experience * The Mathematics of Customer Experience Phil leads product, marketing, data science, and senior management teams through the most critical questions facing businesses today: Why - despite knowing the customer is important - do most companies still create products, services, and experiences that are mediocre at best? How should companies think about artificial intelligence and data science? How are new products like the Echo, Tesla Autopilot, and others reshaping customer expectations? Almost every company and leader knows the customer is important. Hundreds of books and thousands of articles have been written on this subject. The inter- esting question is why do companies still create inferior experiences? And what can be done about it? With 25 years of experience - and close work with companies like Apple and - Phil takes his audience on a journey and leaves them with practical advice on how to overcome the obstacles that make it hard for companies to delight their customers. Phil will inspire your audience. — Charlie Herrin, Chief Customer Officer

Phil’s talk brought a lot of ideas and tangible lessons. — Sam MacDonnell, CTO

BIO

Phil Terry, Founder & CEO Fees * Customers Included Phil Terry has been a pioneer in digital business, $10,000 + travel costs including business class airfare product development and innovation since the 1990s. and hotel He’s the founder and CEO of Collaborative Gain and has spent time at McKinsey, startup PlanetAll * AI and the Customer Experience (later bought by Amazon) and was the CEO of Internet * The Mathematics of Customer Experience pioneer Creative Good for 15 years where he developed $20,000 + travel costs including business class airfare and oversaw the delivery of their groundbreaking and hotel customer experience consulting methodology. Phil has written about collaboration and the power of Note: Council members get a 50% discount on the asking for help in the Harvard Business Review and speaking fees (and still separately cover business class recently co-authored a book, “Customers Included”, airfare and hotel). about learning from and collaborating with customers. The book details his 15 years as CEO of Creative Good, Get in Touch a pioneering customer experience consultancy whose Britany Crown clients ranged from American Express and Apple to [email protected] Facebook, from early-stage startups to Microsoft and The New York Times. 646-503-3902 Phil also sits on the board of Mind the Product, a global Quick Links community of digital product leaders, startups like StellaService and university boards like the Harvard Customers Included highlights video » Business School’s Rock Center for Enterpreneurship and TEDx video » the University of Southern California Institute of Innova- tion and Startup Garage. See more endorsements »