DATE: January 11, 2012

TO: Board of Commissioners

FROM: Patrick Quinton, Executive Director

SUBJECT: Report Number 11-80 Update the Athletic and Outdoor Industry Cluster

EXECUTIVE SUMMARY

BOARD ACTION REQUESTED

None ─ information only. SUMMARY

The athletic and outdoor (A&O) industry was identified as one of four target industry clusters in the City of Portland‟s five-year Economic Development Strategy (Strategy). In November 2010, the Portland Development Commission (PDC) unveiled an industry defined action plan (see Attachment A), an online directory of firms and an “infographic” poster (see Attachment B) that provides a visual representation of cluster business connections and industry evolution over time. The A&O action plan acts as the guiding framework to further Portland‟s competitiveness and recognition as the hub of the A&O industry, enhance collaboration within the industry, and to attract and retain A&O businesses, talent, and jobs. The action plan was a result of extensive conversations with industry leaders. Key components of the action plan include Leadership/Innovation, Talent, Entrepreneurship/Community, and Branding. Since November 2010, an advisory committee composed of representatives from Nike, Columbia , Icebreaker, Yakima, and Horny Toad/Nau has taken the lead in driving implementation of the action plan.

At the PDC Board meeting, staff will give an update on recent action plan accomplishments such as sponsorship of the Outdoor Industry Association‟s Rendezvous event, the creation and unveiling of a film that promotes Portland‟s prominence as an A&O hub, and the December 6, 2011 A&O industry celebration.

BACKGROUND

The Economic Development Strategy is predicated on the implementation of a cluster approach to create jobs. As such, PDC has been working with industry leaders and key partners to identify opportunities to further Portland‟s competitive location by enhancing the competitive environment for firms in the A&O industry while providing ongoing business retention, expansion, and recruitment support for the industry.

Board Report No. 11-80 ─ Update on Athletic and Outdoor Industry Cluster January 11, 2012 Page 2 of 5

Portland‟s A&O cluster is a group of innovative, world-class firms that design, market, and distribute , apparel, and related gear for sports, recreation, and active lifestyles. Anchored by Nike, the global leader in this field, ‟ North American headquarters, and , the cluster also includes hundreds of smaller firms, which develop and market their own products and provide a wide range of specialized services to other firms in the cluster Portland is the epicenter for designing and marketing these products and managing the global enterprise.

RECENT ACCOMPLISHMENTS

Since the release of the Action Plan for the A&O industry in November 2010, a number of initiatives have been undertaken to foster entrepreneurship, innovation, collaboration, talent, and community within the industry.

Entrepreneurship

Peer-to-Peer Sessions A series of peer-to-peer sessions with 8 – 10 small- to medium-sized firms takes place on a bi- monthly basis. The sessions focus on topics that are relevant to growing companies, such as social media, human resources, and finance/accounting. They are hosted by PDC and the discussions are facilitated by Jim Clark (formerly of Yakima). The idea is for the participants to learn from experts on topics deemed valuable by the group and also from each other.

Innovation

Design Forum/PDX The organization recently selected a new Executive Director, Nels Gabbert, and continues its efforts to locate a materials library in Portland. Currently in a fund raising stage, the non-profit seeks collaborative support from A&O firms, educational institutions, and the public sector.

Outdoor Industry Association (OIA) Eco Index Portland area companies (Adidas, Columbia Sportswear, Icebreaker, KeenEN, and Korkers) were selected to participate in a cohort program, which will provide customized training and resources around testing the next version of the OIA Eco Index. The Eco Index is an environmental impact assessment tool providing a common language and framework to benchmark and measure product-level sustainability throughout the supply chain. The selected companies will be testing the Apparel Tool, which uses the OIA Eco Index framework and content as its foundation, while also incorporating Nike‟s Materials Assessment Tool – providing the functionality for product designers and developers to begin making data-driven materials sourcing choices to reduce environmental impact.

PDC contributed $25,000 for a matching grant program in partnership with OIA, a national trade association, to make it possible for the local companies to participate.

Board Report No. 11-80 ─ Update on Athletic and Outdoor Industry Cluster January 11, 2012 Page 3 of 5

Leadership

Advisory Committee The Advisory Committee was established to drive the implementation of the A&O industry action plan. Committee members include:

Lisa Thompson, Icebreaker Gordon Seabury, Horny Toad/Nau Ron Ten Berge, Yakima Peter Bragdon, Columbia Sportswear Jerry Heinlen, formerly with Yakima Julia Brim Edwards (interim), Nike

The Advisory Committee has played a pivotal role in shaping PDC‟s cluster work and recent accomplishments, as well as helping to identify priorities for future initiatives.

Talent

Pensole Pensole was started by former Jordan brand manager, D‟Wayne Edwards, in 2010 to teach students the knowledge needed to become professional footwear designers. It is an innovative footwear design program that partners with higher educational institutions such as Parsons, Art Center, and University of , as well as top designers from local firms such as Nike and Adidas, to challenge students to reach their creative potentials.

A 10-week summer course will be offered in 2012 exclusively for Oregon high school and college students in their new space in Old Town/Chinatown.

PDC provided technical assistance in finding the new space. Pensole aligns with industry efforts to create a pipeline for talent from educational institutions to local area firms.

Oregon State University (OSU) Apparel Research Center (ARC) Industry discussions identified the need for an apparel research and testing facility in Portland. The OSU ARC, located in Corvallis, provides consulting and testing services to ensure that end products meet industry standards and consumer expectations. OSU had committed to moving testing facilities to Portland by 2012, with a small office to open in the city in 2011 to provide consulting services. To understand how to best serve the industry given budgetary and technology constraints, OSU approached PDC about co-hosting a roundtable with representatives from apparel and footwear companies.

The roundtable was held on December 2, 2011, at PDC‟s offices, and consisted of representatives from Icebreaker, Adidas, Nike, and Nau. The roundtable focused on identifying gaps in the programs and services that ARC currently offers and what the industry deems useful. Although there is still a desire on the part of the industry to have testing equipment closer to Portland, a result of the roundtable was to identify the need for comprehensive workshops on topics such as textiles fundamentals, basics of pattern making, and supply chain that are tailored to the specific needs of a company.

Board Report No. 11-80 ─ Update on Athletic and Outdoor Industry Cluster January 11, 2012 Page 4 of 5

The industry also expressed a need for a climate controlled testing chamber, which OSU will discuss with its mechanical engineering department.

Community/Branding

OIA Rendezvous In October 2011 approximately 4,500 A&O industry leaders came to Portland for OIA‟s annual Rendezvous. The event was held in downtown Portland at the Nines hotel and PDC was a platinum sponsor of the event. In addition to unveiling a film showcasing Portland‟s industry and talent, PDC participated in a breakout session on a panel with participants of the OIA Eco Index cohort program.

The film was suggested and guided by the A&O Advisory Committee to showcase Portland‟s strengths as a hub for the A&O industry. Three local firms (Splash, Pollinate, and Flying Horse Communications) collaborated to create the film „Inspired by Portland‟. It was unveiled at the Rendezvous and featured Nutcase Helmets, Chris King Components, and BOGS footwear to very positive reviews.

Additionally, an online recreational map was created to show the extensive outdoor opportunities that exist within 1 – 2 hours of Portland. The PDC worked with Travel Portland, Metro, and the Intertwine to compile data for this map.

The film and map are both available on www.pdxathleticoutdoor.com.

Second Annual Industry Celebration The Second Annual A&O Industry Celebration was held on December 6, 2011, at Union Pine in the Central Eastside. The event brought together about 170 people to focus on diversity as an industry game changer. REI‟s Director of Diversity and Inclusion, Laura Swapp, was the keynote. PDC leveraged its contributions through financial and in-kind sponsorships by local companies such as Perkins Coie and Henry V.

These events serve to bring together the regional A&O community to focus on a topic of information/inspiration and to foster a spirit of collaboration in an otherwise highly competitive industry.

Advocacy The Oregon Business Leadership Summit (OBLS) was held at the Oregon Convention Center on December 12 – 13, 2011. The OBLS is an annual day-long event that brings together federal, state, local, and regional elected officials and business leaders to discuss the business climate, outlook, challenges, and opportunities in Oregon.

The PDC was approached to help organize an industry breakout session for the A&O industry. The summit and breakout session provided the A&O industry an opportunity to communicate the economic impact of the industry on Oregon in terms of the jobs, innovation, talent, investment in the community, global positioning, and competitiveness.

Panel members included: James Curleigh, Keen Lisa Thompson, Icebreaker Board Report No. 11-80 ─ Update on Athletic and Outdoor Industry Cluster January 11, 2012 Page 5 of 5

Rob Morrison, Benchmade Knives Inc. Pete Hixson, Pistil

The panel was introduced and moderated by PDC Executive Director, Patrick Quinton.

Business Retention, Expansion, and Recruitment (BRE) PDC continues to proactively meet with A&O firms throughout the city and region to learn more about industry trends, challenges, and opportunities and to help connect businesses to PDC and other resources. Going forward there will be an increased focus on helping companies enter/expand into new markets as part of the export strategy implementation.

FY 2011-2012 Highlights Recruitment of Garmont and Hi-Tec o Provided technical and financial assistance in the form of site selection and storefront grant. 25 business retention visits to local firms Attending Winter Outdoor Retailer show in January 2012 to continue to build strategic relationships and promote the Portland region

ACTION PLAN PRIORITIES FOR 2012-13

Business Retention, Expansion & Recruitment: o Conduct 25 BRE visits with A&O firms o Attend Outdoor Retailer Summer (August 2012) and Winter (January 2013) shows o Recruit three A&O firms to Portland

Cluster Leadership/Advocacy: o Host 2 – 3 quarterly advisory committee meetings to drive action plan development and implementation o Host 1 – 2 annual informational and networking events o Launch textile recycling awareness campaign in partners with BPS, others

Marketing/Branding o Develop clear cluster branding messages with Greater Portland Inc. for the A&O industry o Design Forum/PDX opens

Opportunities for Growth o A&O Entrepreneurial/peer-to-peer bimonthly discussions o Collaboration with Oregon University System regarding industry training, development o Help five A&O firms access export services or attend key trade missions (working with Homeschool Snowboarding to provide assistance for ISPO trade show)

ATTACHMENTS: A. A&O Action Plan & Objectives Diagram B. A&O Industry Infographic Poster Athletic & Outdoor Industry | Advisory Committee January Report s Th d a e G e lo n iz b n a io g l

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D b P 2012 n To provide direction, advocacy, and resources for the ssio Mi athletic and outdoor industry in order to create jobs, attract talent, foster innovation, and create awareness for the Portland region as the recognized global A&O hub. Competitive Advantage ● Hip, urban environment ● Anchored by Nike, Adidas, and Columbia Sportswear ● Entrepreneurial spirit ● Port and Portland International Airport offer domestic and ● Convenient time zone for conducting business with Asia global connections and Europe ● Knowledge-based economy and educated workforce ● Year-round access to recreation and outdoor amenities Objectives Leadership/ Talent Entrepreneurship/ Branding Innovation Community Discussion ● Guide Action Plan ● Partnership with ● A&O Entrepreneurial ● Promotion/marketing Questions Implementation higher education Peer to Peer sessions of central city as a key ● Industry programs & ● Apparel Research ● Trade show assistance location for A&O firms What needs to be events added? Removed? Center discussion ● Collaborative effort on ● Public policy ● Footwear design/ 2011 OIA Rendezvous awareness/advocacy development program ● Sustainability How do we measure ● Design Forum/PDX- ● Strategic talent success? Materials resource recruitment and devel- library opment Page Attachment What short term wins ● Support of OIA Eco Sponsor: Ron Ten Berge,

Sponsor: Lisa Thompson, 1 Index Yakima will show progress? of Sponsor: Gordon Seabury, Icebreaker

Horny Toad/Nau 1 "A"

Successes ● OSU apparel research Working group established Film created and released at Advisory committee center office in Portland in Peer to peer sessions held- OIA Rendezvous (Oct. 4) Sustainability committee Sept. 2011 (Phase 1) 7/28 & 9/20 Recreational map created OIA Partnership Online Industry/ Resources and posted on A&O site Nov. 16 event PENSOLE Academy in DF/PDX exec. director hired permanent location directory

Report 11-80 Attachment "B" January 11, 2012 Page 1 of 1 A B C D E F G H I J K L 2010 2010 2010 2010 Portland shirts splash Columbia Center for Design now northwest Cycle 2009 2009 & innovation 2009 MOVED TO OREGON 2009 2009 specialized IN 2010 Works 2009 2009 2009 Thomas 2010 ON3P 2009 Exit 21 bicycle 2009 Civilian Bicycles ned space Raymond Portland componenets Lucky 13 2009 2009 2009 Apparel 2009 Company 2009 2009 & Co. 2009 Solutions MOVED TO OREGON Epic Bikes Skis Retro Image 2009 stop Ten 2008 IN 2009 MOVED TO OREGON Lydia Love Machine Portland 2005 Wheel Works Dunderdon IN 2009 2009 2004 2008 Mrkpmntl cycles Fashion 2008 2008 Hydro Apparel Co. Bridge Sandbox 2008 Cambron Cycles T he Apparel Portland Synergy 2008 Airtime Gear studios Ruckus Renovo Flask 2008 Network Group Rapha & Burn movedoregon t o 2008 (T.A.N.G.) movedoregon t o Design Works Warrington IN 2008 sw ellpath components Hardwood 2004 2008 2008 IN 2008 2007 2008 2008 2007 Cycles 2007 Cycles 2008 I Heart C 2007 Consolidate Hahns Across 2008 CiloGear Tsunehiro 2008 Rogue Moonwoods Yakima Your Body sprout movedoregon t o 2008 Company Cool 2007 Christopher Palmeres IN 2008 2008 Cycles One Ghost Shoes 2005 Products Corsets 2007 2006 tazlab MOVED TO 2007 Spry cycles Neskowin Industries 2007 MATERIAL OREGON IN 2007 Cottons Coraggio Cycles Daddies 2008 2007 2007 s unnypatch Frank Creative Outdoor Icebreaker CONCEPTS CLOGGENS 2007 2007 Board Shop 2007 2007 Earthbound GROUP All Code 4 2007 Group boutique 2007 2007 2007 Workgroup USA 2007 Beloved 2007 MOVED TO OREGON 2007 2007 Creations 2007 Milholland 2007 2007 IN 2008 Li Ning Of the 2007 2007 All-Purpose Cycles Bike Bicycle Company CORE HomeSchool 2007 2000 CENTER OF Argonaut Black Crater Hufnagel Cinque Creative Snowboarding Kindred Sports USA 2007 Design 2002 Recruiting Resource Oliver Instrument MOVED TO OREGON Korkers Earth Metrofiets EXCELLENCE The Finishing Cozy IN 2007 Cycles Cycles Search MOVED TO OREGON Tracy Marketing Footwear I nsage IN 2007 Touch 2006 Agave 2006 MOVED TO OREGON 2006 2006 2006 2006 IN 2007 Bridal Design Denim 2006 2006 2006 2006 2006 2006 MOVED TO OREGON 2006 2006 Deux 2006 2006 2006 Bump Style ZING TOYS IN 2006 2006 Black Star Republik VERTIGO 2006 BIKETIRESDIRECT.COM Oregon Bicycle D ahlgren Promotional 2005 AHEARNE Belladonna Handful Clever Bags 2009 Cycle-Pak Apparel Amies CYCLES 2006 CTF Embroidery Apparel 1897 VELOCY NORTH Constructors Footwear WEND Specialist 2005 showers CYCLES Cycles 2005 Cycles Parisi 2006 Association ENTERPRISES LaCrosse 2006 Castelli Sportful 2005 Consulting idom Footwear pass MAP Megan America 2005 Pereira MOVED TO OREGON 2005 MOVED TO OREGON MOVED TO 2005 IN 2005 2005 Chouinard 2005 OREGON IN 2005 2005 BICYCLES IN 2006 Cycles a fortes 2005 2005 Battle KEEN 2005 Csas oni MotoSport 2005 2004 2004 A ugello Designs MOVED TO OREGON 2004 2004 design Sweetpea & Apparel Athletic Gear IN 2005 D aedalus Golf 2009 King Portland 2004 AQx Lewis Baby Oliver Trek 2004 Cycle Group 2004 Bicycles 2004 Boutique 2004 Cycles 2004 Qui xote shaun deller 2004 2004 2004 Technologies Q-Branch Cyclewear 2003 Sports Custom 2004 Church Cycles T onic 2004 designs 2004 LawnGrips 2003 MOVED TO Hecklewood SDA inc Shirts Veloclothes.com Maternal & State OREGON Fabrication Henry V Amai 2003 2004 IN 2009 Deller Pulse Bigha Wear Chris King 1977 2003 2003 BikePortland.org 2003 2003 2003 Underwear 2004 2003 2003 Unmei Manufacture 2003 2003 Precision 2003 Designs 2003 shelly’s 2003 Terrace Wedding 2003 Components 2003 Cyclone Bicycle Tefron 2003 Ancient GRAS S HOPPER Quick Feat Terrace Wedding Chai 2003 High Gear 2003 Wacky Wabbit veloce Supply 2003 movedoregon t o shirts & more Destroy Works Works 2003 Onestopshirtshop in 2003 2002 International sign & Arctic Wanch Priority Clothing Clothing Hugs & 2003 bicycles 2002 Portland shirt works 2002 2002 Corazzo 2002 Footwear Fashion Week Pistil Kara-line Ibex 1989 2002 2002 Kisses VELOSHOP Iv ory Trading Get T he Conservation BicyclingHub.com 2002 2002 Company opolis 2002 2002 Designs 2002 Alliance Airblaster Rolf Prima 2002 Ideal 2002 2002 Dressed movedoregon t o sws eetgras Farpoint 2002 2002 2002 design Bogs Portland 2002 2002 stites IN 2002 natural fibers Anime VELOTECH Fastener Changewear syren Sewing Company Ascces ories 2001 t j lane Lavender’s FOOTWEAR Tumbleweed design 2001 2001 associates Green Historic studios 2001 Jerez AND1 2001 2001 2001 2001 MOVED TO OREGON Ahead of Clothing 2006 sm ithbates IN 2002 2000 soul chain the Curve Holden 2000 In Step 2000 printing and Lava Gear Grenade straight line Incite Product design boutique 2000 Dance Supply Development TEN80 Outerwear sports 2000 Fishskins Group 2000 starve-ups 1999 1999 Swimwear 1999 DESIGN Ergo Nonbox 1999 search 1999 VIZWERKS 1999 Ezzy Sails Design 1999 Point 3 1998 synergy Sameunderneath Vanilla 1999 USA Design 1998 1999 Nemo Bicycles 1999 Nerduds s ykes wood Adam team 2005 Chinook 1999 Design fenders 1998 1998 Carlson Group Book 1999 Arnold estrogen I ra Ryan 1998 D.A. Dav idson North Sails MOVED TO OREGON Bycycle Inc. PosItive IN 1998 1999 S. carney & Co. 1998 Oregon 1997 Cycles Patchwork tactics international 1998 Pacific 1998 Headwear & Altrec.com 1997 boardshop 1997 1997 1997 DreamSacks/ Bamboo Dreams Promotions River City LEOPOLD KETEL Carey Kerns Bicycles 1997 souchi & PARTNERS Public Relations Climb Roy ADIDAS AMERICA//1992 1996 1996 International Acquisitions: Sports Inc 1993 // Salomon 1997/sold Salomon to 1996 1996 1996 Queen Bee Max 1996 Amer Sports 2005 // Through Salomon Adidas aquired Arc` Teryx 2001 // 1996 Paula Hog Wild Footwear 1996 snow peak Specialties 1996 Kialoa Valley Apparel Co. 2004 // 2006 Creations Twenty Four. Blackmer Toys 1996 Opportunity usa 1996 Seven 1995 International TerraCycle Paddles 1996 MOVED TO OREGON IN 1992 summit 1996 TerraCycle Knocks DR. MARTENS Chameleon 1995 The Sewing AIRWAIR USA 1995 projects Sportswear 2007 1995 1995 Basket Manufacturing Inca 1993 2007 RYZ/AUSCULTO 2003 Mizuno 1995 1994 Dawn Ruff Empire Clipper HILLARY 2006 OH ! SHOES Patagonia 1994 International DAY USA 1995 Eimhorn WEAR 1994 PROOF OF Breitenbush Michael Curry Hystyk 1993 1993 CONCEPT Design Design Robichaud 2004 2003 Inti 1992 THE 1993 Batten Imports Systems 1992 MERIWETHER OUTSIDE 1992 1992 Pacific GROUP BONFIRE Cagoule Cornetta 2000 BABY 2000 SNOWBOARDING Fleece Fletcher soma MOVED TO OREGON 1991 1992 IN 1992 Artworks 1991 I-GENERATOR I .D. BioMechanica 1991 2000 Karen Greenleaf WORKSHOP Real Oregon 1991 1991 Entrepreneur s Alterations THE Carbon Network 1991 Specialist Johnson Sheen 1994 S GROUP Rose City (OEN) EF Design 2009 1990 Robobike Textiles Group 1990 S HIRTS LOOPTWORKS 1990 1990 2008 2009 settlemiers Benchmade & SKINS 1989 sunday Portland Apparel TiCycles award jackets Knife afternoons Development 1989 1989 Perkins U4E 1989 Co-op 1989 1989 SHRED SCRUB 1990 1989 Outdoor Coie Leisure DeMarini ALERT INC 1989 1989 1989 1989 Acquisition Industry Sports MED y: Association No Dinx sailworks Mcintosh & 1989 Corp 1988 1988 BCI Red’s Seymour Ltd. 1988 1987 Manufacturing r&d loft 1988 OS Systems 1987 Threads Maria’s 1988 Entre Prises North sewing b’s 1987 Chinook Eiser USA Shore 1986 Alsco 1986 sp artacus Trading Co. 1987 1987 1986 1986 American 1986 enterprises 1987 Oswego The Last US 1986 1986 Kerrit’s Ensemble Bag Company Ackerman’s Sportsmen’s Avenues Leslie Activewear Business Group Uniforms Products Ellington 1986 Software 1986 1985 1985 Jordan DAKINE Kako Metolius 1984 International Nautilus 1984 industr Sporthill Mountain 1984 (ICEtrekkers)

Products Excel Sports C soft star 1984 Science 1984 Les 1984 1983 Keith Poches shoes Zi ba 1984 Anderson Promotion Design 2007 U SIA Underwater 1982 Courage Equipment Sales Watershed 1983 1983 Cycles Wieden+Kennedy Wetsuits 1983 2000 BICYCLE 1983 Weiser Ringor MANUFACTURING Hanna 1982 Designs 1982 Tool Group Angel 1981 Andersson Jewel Face United Bicycle Creations Northwave

utdoor Institute 1981 Sails slingshot NIKE//1978 sports Acquisitions: Cole Haan 1988 // Sports Specialty Corporation 1993 // 1980 1980 Thinc

1980 soloflex Canstar Sports Inc. 1995 // Bauer Hockey 1995/Sold in 2008 // actionwear 1978 1978 & O Hurley International LLC 2002 //

// 1875 - 2010 1875 // Team Sales stackhouse Cycling athletic 2009 1978 equipment 2009 2007 1977 141 2009 BRIDGETOWN MY BURLEY OREGON SHOE CAPITAL 2005 EYEWEAR 2008 PARTNERS 2009 WORLD 2009 PEOPLE END BIKE 2008 INSPIRED 2 LUME FRIDAY SIGNAL CYCLE DESIGN 2007 FOOTWEAR regon thletic THE DAVID 2007 1974 CYCLE S DOG A O 2005 MADDOCKS

1973 BIKE 2007 CO. 2007 2006 ID8 1973 GALLERY Bus sines 2002 2005 KAREN HADDY & Andre Lani Oregon LWA PR NAU RAYGUN DIGITAL ASSOCIATES BICYCLE FITTING ARTISTRY Custom Clothes SERVICES 2005 BLACK SHRIMP 2005 2005 1971 TORY 2005 1971 1971 2004 OLUKAI strawberry CROSS NUTCASE 2004 GUIDANCE Jones 1971 T erra Nova WYNN HUB COUNSEL PREMIUM bicycle Cycles FOOTWEAR Sports Co. T erra Nova ANDERSON COLLECTIVE 2004 Cycles 2009 DESIGN 2003 1970 1968 2002 SPARQ NOTO smokehouse WICKED QUICK 1964 INDUSTRIES TOUR GOLF GROUP products GROUP 2000 1964 1999 GENERATOR Beckel Canvas SA PA 1996 1996 SLING GROUP Products 1960 2008 Combs Co. CAMPBELL INDUSTRIAL PLUM FUSE CONSULTING DESIGN 1999 MOVED TO OREGON GROUP 2 IN 2008 HEMISPHERES

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CORE INDUSTRY 1870 1900 1920 1930

1800 1970 KERRIT’S ACTIVEWEAR // 87 J WATERSHED // 84 I INCA EMPIRE // 95 J STUDIO AKIMBO // 20 E BIKE FRIDAY // 77 B DESTROY CLOTHING // 03 H INSAGE BRIDAL DESIGN // 07 L NOTO GROUP // 72 I RAYGUN DIGITAL ARTISTRY // 74 H THE DAVID MADDOCKS CO. // 76 H LANE POWELL // 75 B AL MAR KNIVES // 40 G LEATHERMAN TOOL GROUP // 83 L ZIBA DESIGN // 84 B INTI IMPORTS // 93 J SUNDAY AFTERNOONS // 90 F BIKEPORTLAND.ORG // 04 J DEUX AMIES // 06 I INSPIRED 2 DESIGN // 78 G NUTCASE // 72 F RENOVO HARDWARE CYCLES // 08 G THE FINISHING TOUCH // 07 C SERVICE INDUSTRY PENDLETON WOOLEN MILLS // 89 F ANDRE LANI CUSTOM CLOTHES // 73 C LEISURE ACQUISITION CORP // 89 H JOHNSON SHEEN ADVERTISING // 91 K TACTICS BOARDSHOP // 99 G BIKETIRESDIRECT.COM // 06 G DUNDERDON // 09 I IN STEP DANCE SUPPLY // 01 K OF THE EARTH // 07 L REPUBLIK APPAREL // 06 I THE MERIWETHER GROUP // 95 B BIKE GALLERY // 74 D LES POCHES // 84 L 1990 KAREN GREENLEAF ALTERATIONS TEAM ESTROGEN // 98 F BLACK CRATER CLOTHING // 07 G EARTHBOUND CREATIONS // 07 A INSTRUMENT MARKETING // 07 K OH! SHOES // 95 E RETRO IMAGE APPAREL CO. // 09 L THE S GROUP // 91 C 1900 BURLEY // 78 A LESLIE JORDAN // 86 G 2 HEMISPHERES // 60 G SPECIALIST // 91 J TERRACYCLE // 96 I BLACKSHRIMP // 74 G END // 78 I IRA RYAN CYCLES // 98 H OLIVER TRACY // 07 J ROGUE SHOES // 08 L THOMAS RAYMOND & CO. // 09 L LEUPOLD AND STEVENS // 07 A BUSINESS OREGON // 73 C MARIA’S // 89 H ADAM ARNOLD // 98 D KIALOA PADDLES // 96 J TERRAZIGN // 58 H BLACK STAR BAGS // 06 G EPIC WHEEL WORKS // 09 H IVORY TRADING COMPANY // 03 K OLUKAI PREMIUM FOOTWEAR // 77 I ROLF PRIMA // 02 I T J LANE ASSOCIATES // 02 H STOEL RIVES // 07 C CRARY SHOES // 30 B MCINTOSH & SEYMOUR LTD. // 89 G ADIDAS AMERICA // 96 B LEOPOLD KETEL & PARTNERS // 97 G THE SEWING BASKET // 96 L BOGS FOOTWEAR // 02 A ERGO DESIGN // 00 I KARA-LINE DESIGNS // 02 B ON3P SKIS // 09 K RUCKUS COMPONENTS // 08 G TONIC FABRICATION // 04 L SUPPORT INDUSTRY JONES SPORTS CO. // 71 J METOLIUS MOUNTAIN ALTREC.COM // 97 E MICHAEL CURRY DESIGN // 94 I THE SHERPA GROUP // 10 E BRIDGE & BURN // 09 C ESATTO // 55 F KAREN HADDY & ASSOCIATES // 72 I ONE GHOST INDUSTRIES // 08 K RYZ/AUSCULTO // 95 D TORY CROSS // 74 E KERSHAW KNIVES // 35 F PRODUCTS // 85 C BACKUS DESIGN // 20 D MIZUNO USA // 95 F TICYCLES // 90 J BRIDGETOWN CAPITAL PARTNERS // 78 H EXIT 21 APPAREL SOLUTIONS // 09 F KEEN // 05 G ONE STEP AHEAD ENTERPRISES // 39 E SANDBOX STUDIOS // 08 F TOUR GOLF GROUP // 70 G 1910 MY WORLD // 77 J MONTRAIL // 00 D BENCHMADE KNIFE // 90 E MOUNTAIN HARDWEAR // 10 D TWENTY FOUR. SEVEN // 96 E BUMP STYLE // 06 D FARPOINT ANIME // 02 H KINDRED SEARCH // 07 K ONESTOPSHIRTSHOP // 03 L SDA INC // 04 D TREK TECHNOLOGIES // 04 I JANTZEN APPAREL // 10 G NIKE // 78 G NAUTILUS // 86 K BETTY RIDES // 20 G NEMO DESIGN // 99 K VANILLA BICYCLES // 99 G CASSONI GOLF // 05 J FISHSKINS SWIMWEAR // 00 I KING CYCLE GROUP // 05 K OPOLIS DESIGN // 02 L SHAUN DELLER DESIGNS // 04 A TSUNEHIRO CYCLES // 08 J OREGON WORSTED COMPANY // 18 G SAPA // 64 D NO DINX // 89 A BIOMECHANICA // 92 G NERDUDS // 99 K VIZWERKS // 99 F CASTELLI SPORTFUL AMERICA // 06 H FRANK CREATIVE WORKGROUP // 08 J KORKERS FOOTWEAR // 07 L OREGON BICYCLE CONSTRUCTORS SHELLY’S SHIRTS & MORE //03 B TUMBLEWEED // 02 C MERGER/ACQUISITION WEST COAST SHOE CO. // 18 B SMOKEHOUSE PRODUCT // 68 C NORTH SHORE // 88 K BONFIRE SNOWBOARDING // 92 D NORTH SAILS OREGON // 98 D CENTER OF EXCELLENCE // 07 B FUN IN THE SADDLE // 00 F LACROSSE FOOTWEAR // 06 B ASSOCIATION // 06 I SHIRTS NOW // 10 B U4E // 90 G STACKHOUSE ATHLETIC NORTHWAVE SAILS // 82 K BREITENBUSH DESIGN // 95 F OPPORTUNITY KNOCKS // 96 K 2000 CHAI // 03 G GENERATOR GROUP // 68 H LAVA GEAR // 01 F OREGON SHOE PEOPLE // 78 F SHOWERS PASS // 05 C VELOCE BICYCLES // 03 K 1920 EQUIPMENT // 78 C OS SYSTEMS // 88 J BYCYCLE INC. // 98 F OREGON ENTREPRENEURS NETWORK 141 EYEWEAR // 77 E CHANGEWEAR // 02 K GET DRESSED // 02 E LAVENDER’S GREEN HISTORIC OUTDRY TECHNOLOGIES // 35 E SIGNAL CYCLES // 74 D VELOCLOTHES.COM // 04 E DEHEN // 20 H STRAWBERRY BICYCLE // 71 B OSWEGO GROUP // 87 K CAGOULE FLEECE // 93 F (OEN) // 91 I A FORTES DESIGN // 05 B CHRIS KING PRECISION GRASSHOPPER // 04 C CLOTHING // 02 J OUTSIDE BABY // 93 C SIGN & SHIRT WORKS // 03 D VELOCY // 06 B DENNIS UNIFORM TEAM SALES CYCLING // 78 B OUTDOOR INDUSTRY CAMPBELL CONSULTNIG GROUP // 60 F PACIFIC CORNETTA // 92 K ACCESSORIES JEREZ // 02 C COMPONENTS // 03 I GRENADE // 01 G LAWNGRIPS // 04 H PALMERES CYCLES // 08 I SMITHBATES PRINTING AND VELOSHOP // 03 J MANUFACTURING // 20 C TEFRON // 03 A ASSOCIATION // 89 I CAREY KERNS PUBLIC RELATIONS // 97 H PACIFIC HEADWEAR & AGAVE DENIM // 06 F CHRISTOPHER SPRY // 08 H GUIDANCE COUNSEL // 74 H LEWIS CUSTOM SHIRTS // 04 D PARISI CONSULTING // 05 H DESIGN // 01 B VELOTECH // 02 I SUBSEQUENT STARTUP TERRA NOVA CYCLES // 71 C PERKINS COIE // 89 D CARLSON GROUP // 99 H PROMOTIONS // 98 K AHEAD OF THE CURVE // 01 G CHURCH & STATE // 04 I HAHNS ACROSS YOUR BODY LI NING SPORTS USA // 07 L PEREIRA CYCLES // 05 B SOREL // 30 E VERTIGO CYCLES // 06 J 1930 PROMOTION WETSUITS // 84 C CHAMELEON SPORTSWEAR PATAGONIA // 95 G AHEARNE CYCLES // 06 C CILOGEAR // 08 I CORSETS // 08 G LOOPTWORKS // 90 C PISTIL // 03 A SOUL CHAIN BOUTIQUE // 01 E WACKY WABBIT WANCH // 03 J COLUMBIA SPORTSWEAR // 38 D 1980 RED’S THREADS // 89 G MANUFACTURING // 96 G PAULA BLACKMER // 96 F AIRBLASTER // 02 F CINQUE CREATIVE RESOURCE // 07 I HANDFUL // 06 E LOVE MACHINE CYCLES // 09 K PLUM // 70 I SPARQ // 72 H WARRINGTON CYCLES // 08 E DANNER SHOE COMPANY // 36 B ACKERMAN’S UNIFORMS // 86 D RINGOR // 83 J CHINOOK BOOK // 99 I POINT 3 DESIGN // 99 D AIRTIME GEAR // 08 E CIVILIAN BICYCLES COMPANY // 09 I HECKLEWOOD // 04 C LUCKY 13 BIKES // 09 J PORTLAND APPAREL DEVELOPMENT SPECIALIZED BICYCLE WEND // 06 K FOR MORE INFORMATION: GERBER LEGENDARY BLADES // 39 F ALSCO // 87 D SAILWORKS R&D LOFT // 89 F CLIMB MAX // 97 H POSITIVE PATCHWORK // 99 A ALL CODE 4 // 07 D CLEVER CYCLES // 06 F HENRY V // 04 B LUME FOOTWEAR // 77 I CO-OP // 90 H COMPONENTS // 09 G WICKED QUICK INDUSTRIES // 68 F PDXATHLETICOUTDOOR.COM LJS MANUFACTURE // 32 B AMERICAN SPORTSMEN’S SCRUB MED // 89 L CLIPPER INTERNATIONAL // 93 K QUEEN BEE CREATIONS // 96 D ALL-PURPOSE DESIGN // 07 C CLOGGENS // 06 C HIGH GEAR // 03 H LWA PR // 74 F PORTLAND CENTER FOR DESIGN & SPLASH NORTHWEST // 10 G WYNN ANDERSON DESIGN // 70 F LUHR-JENSEN // 32 H PRODUCTS // 86 E SEWING B’S // 87 C COLUMBIA RIVER KNIFE & TOOL // 39 G REAL CARBON // 91 E AMAI UNMEI // 04 E COLUMBIA CYCLE WORKS // 10 H HILLARY DAY // 96 B LYDIA CAMBRON // 09 K INNOVATION // 10 B SPROUT CYCLES // 08 H YAKIMA PRODUCTS // 07 D AVENUES // 86 E SHRED ALERT INC // 89 L D.A. 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MARTENS AIRWEAR USA // 96 E RUFF WEAR // 95 H ARGONAUT CYCLES // 07 E CORE RECRUITING // 07 H HUGS & KISSES // 03 1 MERRELL // 07 A PORTLAND SEWING COMPANY // 02 B SUNNYPATCH BOUTIQUE // 07 F ROBOBIKE // 91 F 1950 DEMARINI SPORTS // 89 I SPORTHILL // 85 B EF DESIGN GROUP // 91 J SOMA // 92 K ARTIC IBEX // 03 E COURAGE BICYCLE HYDRO FLASK // 09 I METROFIETS // 07 A PORTLAND TEN // 09 D SWEETGRASS NATURAL FIBERS // 02 H SYKES WOOD FENDERS // 97 L FORRESTER’S GOLF // 50 I EISER // 88 I SPORTS INC. // 50 G EZZY SAILS USA // 99 C SHIRTS & SKINS // 9O B AUGELLO DESIGNS & APPAREL // 05 E MANUFACTURING // 80 E ICEBREAKER USA // 07 L MILHOLLAND BICYCLE COMPANY // 07 G PRIORITY FOOTWEAR // 03 A SWEETPEA BICYCLES // 05 D PORTLAND DEVELOPMENT ELLINGTON // 86 I THE CONSERVATION ALLIANCE // 02 F FLETCHER ARTWORKS // 92 H SUMMIT PROJECTS // 95 F BABY OLIVER BOUTIQUE // 05 F CTF ENTERPRISES // 06 L ID8 // 76 H MOONWOODS // 08 L PROMOTIONAL EMBROIDERY APPAREL SWELLPATH // 08 F COMMISSION // 58 D ENSEMBLE BUSINESS SOFTWARE // 87 J THE LAST US BAG COMPANY // 86 C FOOTWEAR SPECIALTIES SNOW PEAK USA // 96 A BATTLE ATHLETIC GEAR // 05 F CYCLE DOG // 78 F IDEAL FASTENER // 02 J MOTOSPORT // 05 J SPECIALIST // 06 A SY DESIGN // 33 D ENTRE PRISES USA // 88 J THINC ACTIONWEAR // 80 K INTERNATIONAL // 96 I SOUCHI // 97 E BELLADONNA CYCLES // 06 D CYCLE-PAK // 06 H IDOM // 06 K MRKPMNTL // 09 B PROOF OF CONCEPT // 96 C SYREN STUDIOS // 02 L 1960 HANNA ANDERSSON // 83 E UNITED BICYCLE INSTITUTE // 81 C FUSE // 60 E S. CARNEY INTERNATIONAL // 98 I BELOVED CYCLES // 07 E CYCLONE BICYCLE SUPPLY // 03 L I.D. WORKSHOP // 92 D NAU // 74 F PULSE UNDERWEAR // 03 A TAZLAB // 07 C BECKEL CANVAS PRODUCTS // 64 C JEWEL CREATIONS // 82 J USIA UNDERWATER EQUIPMENT FUTURE SOLUTIONS // 58 F SAMEUNDERNEATH // 99 E BICYCLE FITTING SERVICES // 70 D DADDIES BOARD SHOP // 08 I I-GENERATOR // 92 B NEDSPACE // 09 J Q-BRANCH // 04 A TEN80 DESIGN // 00 D COMBS CO // 60 D KAKO INTERNATIONAL APPAREL // 83 F GO FISH CORP. // 20 C SEARCH SYNERGY // 99 E BICYCLINGHUB.COM // 02 G DAEDALUS CYCLES // 05 H I HEART SHOES // 08 J NESKOWIN OUTDOOR // 08 K QUICK FEAT INTERNATIONAL // 03 C TERRACE WEDDING WORKS // 03 D Data Analysis by Heike Mayer, University of SAPA // 64 D (ICETREKKERS) // 86 J WIEDEN + KENNEDY // 82 B HOG WILD TOYS // 96 G SETTLEMIERS AWARD JACKETS // 90 E BIGHA MANUFACTURE // 04 F DAHLGREN FOOTWEAR // 06 K INCITE PRODUCT DEVELOPMENT NONBOX // 00 J QUIXOTE CYCLES // 05 K THE APPAREL NETWORK GROUP Bern, Switzerland. © Heike Mayer, 2010 SMOKEHOUSE PRODUCTS // 68 C KEITH ANDERSON CYCLES // 84 K WEISER DESIGNS // 83 I HYSTYK // 94 I SLING INDUSTRIAL DESIGN // 60 G BIKE COZY // 07 F DELLER DESIGNS // 04 L GROUP // 01 L NORTH // 06 E RAPHA // 08 A (T.A.N.G) // 09 L