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Building

Note on Price and Misa Building the Control Data Legacy Note on Book

the The Career of Robert M. Price Control Robert M. Price rose through Building the Control Data the ranks at Control Data to Legacy gives a unique behind- serve as Chairman, President the-scenes view into the and CEO from 1986 to 1990. After retiring from Control Data Edited by Thomas J. Misa during its ascent into the top Data, he taught at Duke rank of the industry. University’s Fuqua School of This detailed 15-part oral

Business. Price is President Legacy: history starts with Robert M. and CEO of PSV, Inc., offering Price’s work programming the consulting services in first generation of technology and corporate in California. Then, in 1961, strategy. He has served on he joined Control Data. For numerous boards of Fortune the next 29 years, Price was in The 500 companies as well as start- key positions as Control Data ups. He is author of The Eye grew from a start-

for Innovation: Recognizing Career up into a multi-billion-dollar Possibilities and Managing the global company. Creative Enterprise, published by Yale University Press in Lively anecdotes provide an 2005. in-depth assessment of Control of Data’s founder William C.

Robert Norris and his inimitable style. Thomas J. Misa is director of Of special note are Price’s the Charles Babbage Institute incisive observations about at the University of , corporate social responsibility where he holds the and the “lessons learned” from

Engineering Research M. a remarkable business career. Associates–Land Grant Chair Profusely illustrated with more in the History of Technology. Price than 80 archival photographs.

Rear cover: Robert M. Price Cover image: Control Data’s and William C. Norris at Minneapolis data center in stockholders meeting at original McGill Building ISBN 978-1-300-05818-2 Minneapolis Institute of Arts 90000 (1960). Ed Schurmeier in (1985). background; unidentified Charles Babbage Institute. second man and woman. Misa Charles Babbage Institute.

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