sign in sign up
<<
Home , Armagnac, Limoncello, Mead

BEVERAGE MEDIA GROUP 2017 EDITORIAL CALENDAR t comes in

a long this gives restaurants and bars a

wide range of options when i ordic restauranthe to use as a ingredient. the menurant’s scandinavia, has had ). Pa at the trendy n water heritage as a celebratory wedding drink. gern in e a aska in Williamsburg, feratures house-made mead. mt anager Chad Mead Men ntive .C.- brew also appears in the restau ead—at its core , everage by robert haynes-peterson Jorvik cocktailt the seasonally (aquavit,b drivenmead, i tyle and —is one of th a uco-s oldest fermentedians,” beverages saysou b akery.d anhattan, nge m tar and in human history. “it goes ead to nektar; Walsh includes mead alongside b e ” last call py, craft and , listing inve M expressions like the t ichigan’s L back to the ancient egypt Freakout (brewed with ora ew Jersey. BMG 2017 based chef david guas of bay blossom honey, nec oday’s technology and the competitive dry and cider-like “t lime juice) frommeadery m in n s a cocktail columns t can be served still craft brewery market are allowing m ntent can range and more traditional styles from th tails melovino comer backather in than many simply different cloying styles. or syru While Walsh has “played EDITORIAL guas has taken things ecause today’s mead ranges fromV to 14%. around” with mead a b to spicy, floral or sweet. i ingredient, board. on its

or sparkling, and alcohol co to a new level,oney creating cock oard) calendar h from about 3% ab as part of a promotion with the or floral

national

b oney h

guas says it’s important to uas of the diversity of mead styles and

options, In addition to our monthly features, each issue contains

ational n

taste the product you’re using ( e own first and look for

notes, levels of intensity, alcoholeadworks in ity m rathl imone content body and sweetness. g recurring columns which cover all the important trends uses a lower-alcohol citrusy version

and a higher-alcohol fruity version,

h by s by h P ogra both from Charm C baltimore, for his drinks. ■ Phot and developments in the beverage alcohol business:

Beverage Analyst: 1 New Products & Promotions: Arizona / Nevada / New Mexico / • Blackberry Mead-Fashioned The latest , spirits and to hit the market. Nebraska by chef DaviD Guas

Ingredients: 1 oz Bourbon 1½ oz Dry Mead (still) ney , 2 Tbsp Honey Syrup* into an 8oz 3 Blackberries urbon 2 Dashes Angostura Bitters 1 Peel The Changing World of Retail: Splash Water California Beverage Industry News Method: 2 In a rocks glass, combine blackberries, ho bitters and orange peel, muddling gently. Pour How to best compete in the increasingly complex t until dissolvedreserve. Makes (no glass, add one large ice cube. Then add mead, bo and a splash of water. Stir rup,lightly combine for 30 seconds1/4 cup eachto chill of honey and blend. Merchandising, retail environment. *To make Honey Sy Colorado Beverage Analyst Issue/ Material and water in a small saucepan. Hea Category Industry News, more than one minute), strain, chill and four servings. Management Month deadlines Focus Issues & Trends Focus Trendspotting: & Marketing 3 Connecticut Beverage Journal Reporting on the most current innovations and next-new- thing in the industry. Space: 11/30 ¡ The Shift to Low-Alcohol ¡ Understand the Art of Control States Beverage Guide: ¡ Cool Climate ¡ 101 North Carolina / Ohio / Virginia / JAN Material: 12/8 Hand-Selling 4 The Find: West Virginia A spotlight on hard-to-find or one-of-a-kind new products. Delaware Beverage Journal Space: 12/30 ¡ Know the Top Regions ¡ The Advantage of an Last Call: FEB ¡ 101 ¡ High-End Blends 5 Material: 1/6 for Wine Value Unusual Wine List An insider’s look at the cocktails trending today. Florida Beverage Journal

Talkin’ Tech: 6 Georgia Beverage Journal The latest technology which can influence better selling. Space: 1/30 ¡ Canadian 101 | ¡ Incorporating & Herbal ¡ Is Here to Stay? ¡ Alsace MAR Material: 2/7 Cocktails on Your List Hawaii Beverage Guide 7 Industry Profiles: A peek behind the curtains of the most successful Illinois Beverage Guide ¡ The Changing World of restaurateurs, retailers, importers and distributors. Space: 2/28 ¡ Agave Spirits: , ¡ Beer Update | Top 10 Retail: Expansion of Online ¡ Priorat APR Material: 3/7 & Cousins Retailer FAQs Kansas Beverage News Rapid Delivery Maryland Beverage Journal Space: 3/29 ¡ What Your By-the-Glass List ¡ Rising Star Wine Regions: ¡ Test Your Staff’s IQIQ ¡ Grows Special Bonus Distribution Massachusetts Beverage Business May Material: 4/7 Says About Your Restaurant Finger Lakes Michigan Hospitality Review FebRUARY - South Beach Food & Wine Festival ¡ Health & Labeling: Making Space: 4/28 ¡ Rum Cocktails Sense of Gluten-Free, Organic ¡ Trendspotting: Frozen Cocktails ¡ Develop Your Rosé Strategy AprIL - Wine & Spirits Wholesalers of America Convention Midwest Beverage Guide: Jun Material: 5/8 Indiana / Missouri / Kentucky / & Anti-Oxidants MaY - NABCA Control States Convention Tennessee / Wisconsin

Space: 5/29 OctOBER - New York City Wine & Food Festival New Jersey Beverage Journal ¡ Test Your Staff’s IQIQ ¡ 10 Top Cocktail Trends to Watch ¡ The Changing World of Retail ¡ Is it Time for ? Jul Material: 6/8 New York Beverage Media

Oklahoma Beverage News Space: 6/29 ¡ Packaging Trends that ¡ & ¡ Savory Cocktails ¡ 101 Educational Series AUG Material: 7/7 are Gaining Traction Pennsylvania Observer

Our “Back to Basics” 101 education series, which focused Rhode Island Beverage Journal Space: 7/28 ¡ 2017 Up-and-Coming ¡ Selling | Help Your 101 SEP ¡ Test Your Staff’s Bourbon IQIQ ¡ /Shiraz 101101 on spirits categories in 2016 will shift to varietal and regional Material: 8/7 Mixologists Customers Build a Start-Up Bar South Carolina Beverage Journal wine categories, emphasizing specific selling tips.

Texas Beverage Journal For spirits we are introducing a new department, Space: 8/30 ¡ Understanding the ¡ Glassware 101101 ¡ Gift Merchandising Strategies ¡ Local Wine “Test Your IQ ,” which aims to be topical, educational OCT Material: 9/7 Evolution Washington DC Beverage Journal and entertaining. What makes gin different from ? What does it mean when a vodka is “triple distilled”? Space: 9/29 Through a series of category-focused questions, we will ¡ Technology Training ¡ 101101 ¡ Holiday Packaging Feature ¡ ’s Upscale Offerings NOV Material: 10/6 embrace facts and dispel myths. Readers of both these accessible primers will walk away Space: 10/30 ¡ vs. : ¡ Champagne vs. Prosecco: with a comprehensive understanding of each spirit and ¡ Social Media Update ¡ 101 BeverageMedia.com DEC Material: 11/7 Selling Points A New Approach to Selling wine category, and feeling a little bit more like an expert. About Beverage MEdia group BMG 2017 EDITORIAL NATIONAL COVERAGE, LOCAL ADVANTAGE calendar

Publications eCommerce Since 1936, BMG has been the leading publisher to the wine BMG’s website, BeverageMedia.com, connects licensees & spirits industry, publishing a number of regional magazines to local distributor brand and price information online around the country. Each monthly issue combines timely, throughout the U.S. Here , retailers and in-depth national and local editorial coverage with brand restaurateurs have access to powerful tools for search as and price listings from local distributors. Our monthly feature well as a shopping cart to order direct from distributors. articles focus on national beverage alcohol news, including its Salespeople also have access to critical product information. Separately, BMG hosts 200 ecommerce people, products, promotions and merchandising. The unique websites for retailers, specifically designed to sell wine “local advantage” offers opportunities to tailor specific selling and spirits to consumers. and marketing messages.

Advertising Mechanical requirements

Full Page 1/2 Page Vertical SPREAD National: Includes all Beverage Media Group Publications. 8 1/4” x 10 7/8” 3 1/2” x 9 7/8” 16 1/2” x 10 7/8” Broken space and local rates available upon request. (8.25” x 10.875”) (3.5” x 9.875”) (8.5” x 10.875”)

1/2 Page Horizontal 1/3 page (Island Ad) Spine Ad 7 1/4” x 4 7/8” 2 1/8” x 10 3/8” 10 7/8” x 1 1/4” Additional Information: (7.25” x 4.875”) (2.125” x 10.375”) (10.875” x 1.25”) Circulation: 83,635 (60% on-premise, 40% off-premise) Frequency: 12x per year Material BLEED Closing Dates: See inside Materials necessary for quality offset printing can be submitted Electronically. Macintosh- Full Page: based application files preferred. Additional Trim Size: 8 1/4” x 10 7/8”. Bleed size (full page): 8 3/4”x 11 3/8”. BeverageMedia.com charges may be incurred for other platforms eCommerce opportunities: Please inquire or files that require digital file manipulation. 2-Page Spreads: Electronic files can be accepted in the following Trim size: 16 1/2” X 10 7/8”. formats: Hi-resolution Adobe Acrobat PDFx-1A, Bleed size: 17 1/2” X 11 3/8”. Adobe CS5 In-Design, Illustrator, Photoshop Supply spread ads as singles pages. Advertising Inquiry formats. Include all printer/screen fonts and Keep live matter 1/4” from trim edge Jody Slone linked artwork. All artwork should be saved and 3/8” from gutter trim. as TIFF or EPS, with a minimum of 300 dpi (212) 571-3232 ext. 7931 1/3rd Page: resolution. Color artwork should be in CMYK e-mail:[email protected] Trim Size: 2 5/8” x 10 7/8”. mode. Digital color proofs or laser file printouts Live Area: 2 1/8” x 10 3/8”. accompany all files sent. Bleed size: 3 1/8” x 11 3/8”. Hi-Res PDF files are preferred. E-mail files Editorial are accepted, but must be no larger than Spine: Representative 10MB. Files can also be sent via FTP, contact Trim size: 10 7/8” x 1 1/4”. us for protocals. All materials to be received no Live area: 7” x 1 1/4”. W. R. Tish later than the dates provided herein. Bleed Size: 11 3/8” x 1 3/4”. Managing Editor at (212) 571-3232 ext. 7955 e-mail: [email protected] Larry Lee Send Ads to: Art Director For deadline extensions and Beverage Media Group, Inc. production questions, please contact: 152 Madison Avenue, Suite 600 New York, NY 10016 Lee Stringham Beverage Media Group, Inc. is the service provider (212) 571-3232 ext. 7950 Print Services Manager: for the Beverage Media Group publications fax: (212) 571-4443 (212) 571-3232 ext. 7965 152 Madison Avenue, Suite 600 | New York, NY 10016 tel/ 212.571.3232 • fax/ 212.571.4443 BeverageMedia.com e-mail: [email protected] e-mail: [email protected]