Aalto Design Factory Uncovered ANNUAL PUBLICATION 2012-2013 the Team Dear Reader
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Aalto Design Factory Uncovered ANNUAL PUBLICATION 2012-2013 The team Dear reader, Tiina Maria Welcome to the world of Aalto Design Factory (ADF: velopment courses in 2012-2013, ADF based research- designfactory.aalto.fi)! You are looking at our annual ers and ADF staff. Some data was gathered from meas- publication, which presents the variety of projects, in- urement devices around the building and own tracking ternational activities, stakeholders and everyday hap- systems of the staff members. Since not all data existed penings at ADF during the academic year 2012-2013. or was in a usable form, in order to fill in the blanks and information gaps we interviewed the community mem- This publication is like a set of keys, which will open bers in accidental encounters in Kafis, conducted a the doors of ADF for you and give an overview of this short questionnaire during the community’s Breakfast 5-year-old Aalto University’s project. The publication at DFfany’s and did lots of detective work on our own. consists of seven different sections which all present one side of the purpose of ADF. In each section you’ll This publication serves all Aalto University’s stakehold- find a short introduction, one in depth case example, a ers as well as externals, who like to be informed of the few shorter project examples and a spread full of data happenings at ADF and understand the purpose of the and information related to the topic. Since the academ- project. We hope you get inspired and interested when THIS PROJECT THIS PROJECT ic year 2012-2013 was the busiest in the ADF history working your way through these pages! so far, we had many projects and examples to choose Editor in Chief Designer in Chief from, but for this publication we chose those cases and ROLE AT ADF ROLE AT ADF numbers, which depict the variety, nature and intensity *The targeted questionnaires were answered by 38 of ADF activities in the best way. students, 14 researchers and 19 staff members. These Communications Specialist Designer symbols below guide you through the publication and The data and material for the publication is gathered show which stakeholder group has provided the data. BACKGROUND BACKGROUND from questionnaires* sent to students from product de- Management & International Business Industrial & Strategic Design STUDENTS STAFF RESEARCHERS Environment for Platform for Focused on product Descriptions of Aalto Design Factory learning organizing courses development Spaces All you need is love, Support Supporting Aalto design, business and culture and spirit 12-17 engineering 32-37 Hosts various activities throughout Community Center for education Research Aalto University’s Jungle Drum the academic year development project, founded in 06-11 24-31 2008 44-49 Is a home for students, researchers, teachers We focus on Aiming to educate and entrepreneurs from mentoring rather world’s best product various fields than teaching designers Place for passion, Home for ca. 35 Experimental learning project and problem Learning university courses Greenhouse platform based learning annually 02 18-23 38-43 03 en tin eh L e n n a J y b e r u t c i P Creating new paths together with students The art of Design Factory When founding Aalto University we knew that we want to in organizing the spaces and activities. We want to utilize In Aalto University, Science and Art shall meet Technol- As a summary, Art has meant asking questions, learning, combine three different disciplines together, bring students the same ideology of having spaces for multiple purposes, ogy and Business. And Design Factory, as an experimental experimenting, exhibiting, doing something differently, risk to the focus and increase industry collaboration. As Aalto which can flexibly host various activities. platform and remarkable investment, shall help the univer- taking, and often experiencing strong feelings from misery Design Factory was hosting and developing these activities sity to become what it wants to be. Thus unbiased obser- to pleasure. But isn’t that exactly what Design Factory is already before the birth of the university, it was no surprise For the future I wish to see more systematic approach for vations and systematic experimentation must take place doing now and will continue to do full steam ahead? An that we saw it as an example for the whole process. In my measuring and evaluating the success and activities of there, as well as application of scientific knowledge to the experimental platform for education, research, and appli- opinion ADF is the flagship of our university, which has got- ADF. Since the usual academic metrics aren’t most suit- practical aims, and exploring of economic systems where cation of product design is the definition of Design Factory. ten even more possibilities to flourish and develop with the able, we should focus on getting feedback and data about goods and services are exchanged. How well these objec- Educating the best designers in the world is the challenge. support of Aalto University. the impact of ADF in the university, in the society and on a tives have been met – this report aims to assist your judg- Passion, curiosity, courage and capacity to realize ideas global scale by measuring among others the industry col- ment. I am so much grateful to the editors Tiina and Maria and plans are needed, in addition to expertise and knowl- Nowadays, our education doesn’t only prepare students laboration, paths of the ADF alumni and variety of visitors. for their creativity and ideas for visualizing our work. edge. That is the art of Design Factory. for specific fields of work – rather education is becoming more generic and universal and we should actively think My dream is that Aalto University educates doers who are But what does Art mean for Design Factory then, in addi- Old people say that until the 17th century, art referred to what are the skills that innovative professionals need in the visionaries and have endurance, and creates such pos- tion to science, technology and business? There is quite any skill or mastery and was not differentiated from crafts future. Seems like the students at ADF are learning exactly sibilities for the students, which would have never been a list of hosted events, short courses and exhibitions re- or sciences. At Aalto University I would love to see the those skills that are needed and this is something I want to available for them in the old systems. We have some great lated to art: e.g. intensive courses in Indian folk painting word art to refer not only to the School of Arts, Design and incorporate to the whole university. Our students already examples of these paths and good results from ADF, which or creative short film making, Sibelius Academy live per- Architecture, but also to the interdisciplinary, fun, ambi- hold the talent before they have set their foot to university have developed without even asking for them. I believe formance experiment within Second Life, and Aalto on the tious and hard-working art of learning and doing academic and our task is to support them and make their talents in bottom-up -policy in executing things and making new Move or Urban home in China and Finland exhibitions. The work, the art of Aalto University. flourish. In order to do this, we first need a new mentality of ideas real, and exactly those ideas we should also sup- new spring term course Crystal Flowers in Halls of Mirrors trusting the students and asking them for feedback. port! Nothing is really meant to last for eternity but I see a brought students of mathematics, architecture and design Finally, warmest thanks to my people at Design Factory. I need and a long future for ADF. We are really proud of the together, and kept the factory operators busy and happily truly love to see the everyday passion in working with the There has been and will still be some challenges due to the fact that the new and creative Design Factory -concept is surprised. It has been a pleasure to support and follow most important people of Aalto University – the students. big changes. In my experience the students are the ones something that raises interest not only in Aalto University ambitious projects by young talents, like Mirror (www.mir- who are executing the new ways of working and as ADF but also on a global scale. rorbyjoksu.co) or Päiväunen paikka (www.paivaunenpai- has been experimenting with student involvement and new kka.fi) until their successful launch. New experiment will ways of working already, it is a good foundation to build on soon take place with art teachers and students, in order to Kalevi “Eetu” Ekman in the whole university. For example now that we are devel- Interview with Tuula Teeri, combine their learning project and interaction with Design Janitor, Father & Chief of Aalto Design Factory oping the new Aalto campus we use ADF as an example President of Aalto University by Tiina Tuulos Factory users and visitors. 04 05 What does ADF community mean to you?* “Friends, co-workers, inspiring people, new “Relaxation.” Community ideas and insight. Freedom to be who you are.” #COMMUNITY #STAFF Our community consists of various people from different backgrounds. Usu- “DF community is the most fantastic place ally on everyday basis the people at ADF are Aalto University’s students, in the world. Excellent teachers, open-minded teachers, researchers and other staff members, company representatives “Group of people who challenge you to try out dif- and creative students and great facilities.” and partners or visitors from all over the globe. The community consists #COMMUNITY of anyone who wants to belong to the community and who stays shorter or ferent things and develop your skills.