ALL DRESSED up and NOWHERE to SHOW. Huge Crowds at Snapper Rocks WOMEN’S SURFING IS SO HOT RIGHT NOW
ALL DRESSED UP AND NOWHERE TO SHOW. Huge crowds at Snapper Rocks WOMEN’S SURFING IS SO HOT RIGHT NOW. SO WHY ARE EVENT SPONSORS GETTING COLD FEET? for this years Roxy Pro. Photo. Chris Carey / Zaz. Women’s surfing has reached With the girls, they are about much more than Layne Beachley told ASB in May, “At this “To me, every event is a business. Some Mandy McKinnon, freelance media From Retro to Metro........................ It’s a great idea, great concept, but it just Of the brands throwing down these big just surfing and playing golf. “We’ll have a stage it looks like Carissa’s secured the events are well run businesses, others co-coordinator for the ASP, confirms media needed to be orchestrated a bit more. So sponsorship deals, Quiksilver already heavily new performance heights and DVD at retail but it’s not something we are world title, which certainly helps the cause, aren’t. Also, events have life cycles. Event demand for women’s event footage is at an all In years gone past, the girls would flit we’ve seen the success of the women’s tour invests in women’s events under it’s Roxy is poised for a fresh wave of looking to make money off of. Were using the it’ll raise interest in more international markets, producers need to factor these cycles into time high. “The incredible growth of online between typical exotic surf locales like Fiji, when it stands alone, but when it’s in remote label, but besides Red Bull all Carissa’s new video more as a promo item, and since kids especially America where we’ve been their plans, constantly refreshing events digital news and surfing sites has seen Hawaii and Tahiti.
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