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Oppack Final 2004

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Oppack Final 2004 january 2004 tempo tempo tempo tempo o>pack Setting the pace in flexible packaging from ExxonMobil Chemical Films Europe In this special edition Tempo Pack, we are delighted to present the winners of the 2003 OPPack Awards, as well as all the nominees in the flexible packaging and labelling categories. These “OPPack of the Month” winners - 17 for flexible packaging and six for labelling - were selected throughout the year by ExxonMobil’s evaluation jury using a set of criteria that recognises innovation, business value and a clear increase in packaging efficiency. At the end of 2003, our external jury of independent experts, representing different areas within the packaging industry, judged the nominees. The jury selected three winners from the flexible packaging category and one winner for labelling. Each of the winners and the nominees will be invited to a special OPPack Award ceremony in Dusseldorf in May 2004. Jury Members 2003 Winners Gold Award - Labelling Kim Norland Managing Director MDD Design Success, Denmark Denis Eugène Division R&D Manager SICPA, France Claudio Colombo Editor, Rassegna dell’imballaggio Italy Gold Award Nico de Kruijf Head, Packaging Research Department, TNO, Netherlands Gilbert Bureau Head, ESIEC Packaging School France Bronze Award Silver Award < applications> < technology > < products > < people > < applications > < technology > < products > < people > The Loacker equation: the drier the air the better the wafer Leading Italian pastrymaker Loacker is “Our last balance sheet shows sales of You claim a very long shelf life for your based at an altitude of 1000 metres at €97,5 million, with €25 million related to products, in some cases over 18 € Auna di Sotto, Bolzano, in the Italian trading and over 20 million coming from months. How do you manage this? export,” says Armin Loacker. “This year, Our premise is that after 18 months our Dolomites. There it produces a large regardless of unfavourable events, we plan products should be as good as the day range of biscuit, pastry and confect- to achieve almost €110 million.” they left the factory. One of the secrets is ionery products, many of which are in our packaging where our rule is: “no wrapped in ExxonMobil film. The In your list of countries to which you packaging where the wind blows following article is extracted from export, there are some hot ones - and through”. Our products do not contain any not only as far as the climate is con- artificial colourings nor preserving agents, Italian retailing magazine GDO Week, cerned. One of your main markets is hydrogenated fats, nor genetically modified November 10, 2003. Israel. How do you cope with selling ingredients. in countries with such unfavourable As a pastry maker, Armin Loacker has climates? Do you produce chocolate much to be proud of. His company’s most It’s possible because of three factors: yourselves? recent award is the prestigious European the precision of our packaging, which No, it’s made by third party producers to Candy Kettle Award, a sort of continental keeps our products fresher for longer, our recipes Oscar for pastrymakers which, in its 30 the selection of our points of sale and year history has only been awarded to consideration of local habits. What does the retail sector (GDO) two other Italian companies: mean for you? Ferrero and Novi. It accounts for around 30% Mountain air for making wafers of our turnover. We deliver to This prize is judged by an Plus for the retailer: Plus for the consumer: three logistical centres in international jury of experts, Milan, Verona and Caserta. taking into consideration Strong advertising and Innovative products product innovation, marketing promotional support with Wide range of available How about your performance and turnover. in-store tasting initiatives formats, from single portions relationship with the This last point demonstrates Excellent packaging that to family packs retail chains? the incredible development of guarantees a long shelf-life I Packaging that guarantees Excellent, we make frequent the Bolzano-based company. (12-24 months depending the product freshness, taste promotional activities, focusing Sales volume has doubled on the product) in good and aroma mainly on product tasting. from 1995 to 2002, making atmospheric conditions Loacker the national market Precise logistics What is your share in leader. the Italian market? Latest data puts us at The success has been 56.6% in terms of value. achieved mainly through development of In hot countries, it is normal to eat export markets and trading products such chocolate slightly melted, which would be Loacker has linked its fame to wafer as Ritter Sport, Ragolds, Wrigley’s Orbit, unacceptable here. and chocolate. Have you ever thought Reber, Pema, Lorenz and Stork. of diversifying, for example, into salty How would you describe snacks? , your products? This is a project that we have already been OPPalyte MU842 Starting from our wafers, which working on. We have experimented with a is our core business and parmesan cheese based wafer and the Loacker uses ExxonMobil’s ultra-high-barrier historical speciality, we now offer result was excellent. OPPalyte MU842 film. This metallised film is a wide variety that ranges from designed for use in laminations or as a single the pleasurable (pralines, However, the critical issue is mainly the web, using cold seal. It combines remarkable pastries and wafers) to the shelf life, for which we would need to get barrier properties with good graphics and nutritional, such as our Buon equipped with special vacuum machinery. excellent machinability. Currently available in Giorno breakfast biscuits. We might come back to this idea one day. 35µ, new gauges will be launched soon. Product prices vary from medium to premium, such as for our pralines. january 2004 2 < applications > < technology > < products > < people > New films from ExxonMobil Single web films set to reduce costs Conscious of the market need to reduce packaging Film Appearance Optimised performance Alternative to weight and complexity, as well as to improve performance and reduce overall cost, ExxonMobil is offering a new 40SWBM Transparent VFFS/OW coex/coex range of single web films to replace laminates. 52SWBR Transparent VFFS/OW coex/coex 40SWBH Transparent High Speed HFFS coex/VBSR coex The thicker-gauge films have been specially designed with 42SWBB Transparent HFFS/VFFS/OW coex/coex or coex/met. coex complete packaging needs in mind. They combine the 42SWHM White VFFS/OW coex/white coex or coex/coex machinability, printability, protection and high quality appearance 52SWHM White VFFS/OW coex/white coex or coex/coex required by today’s demanding packaging processes. 42SWHH White High Speed HFFS coex/white BSR coex or coex/coex 52SWHH White High Speed HFFS coex/white BSR coex or coex/coex The versatile range includes solutions for many application areas, 42SWHV White High Speed HFFS coex/met. BSR coex including confectionery, biscuits, bakery, pasta, cereal bars, chips 45SWWM White OW coex/white coex or coex/coex & snacks, paper ream and other non-food applications. 50SWWB White HFFS/OW coex/met. coex ExxonMobil launches Bicor ML400 ExxonMobil is helping to solve conversion problems with yet the new film’s printability is improved, making it very attractive standard co-ex with the introduction of 20µ Bicor ML400, a for converters. The film offers improvements in green ink adhesion, transparent coextruded film for use in laminates for all types mainly with NC/PU ink formulations, as well as better surface of packaging. wettability and overall printability. With rotogravure printing, the printing surface contributes to the reduction of scumming and the The new film reduces common conversion problems such as elimination of staining. scumming and staining in gravure printing, lack of surface adhesion and poor overall print quality. In contrast to Bicor MB400, the COF and sealability of ML400’s treated side are not specified. However, since the film is destined Better printability for use in lamination, it can be used in exactly the same way, as the When used in laminates, Bicor ML400 performs on packaging sealability and slip properties of its untreated side are identical machines like standard Bicor MB400 in terms of sealability and slip, (target COF: 0.3). OPPalyte VBSR white opaque film ExxonMobil’s new 25µ OPPalyte XD347 super-white cavitated OPPalyte XD347 is designed for use on all packaging machines where film combines a very broad sealing range (VBSR) with high stiffness and ease of machinability are essential. It can be used as a density and stiffness and is an excellent alternative to solid single web on horizontal or overwrap machines or in a laminate on white film. vertical machines. The film offers a better yield compared to solid white films on the A very broad sealing range on its untreated side copes with market, providing cost benefits for the end user. In addition, the film fluctuations in machine speed and temperature - leading to less provides major ecotax savings and its machine performance is waste and faster packing speeds. The film is the first in a new family enhanced - especially in terms of sealability. of super-white, high density VBSR films. New gauges for Metallyte VBSR range Riding on the highly successful launch of its 18µ Metallyte The film provides an economic packaging solution while still MM348 VBSR metallised film, ExxonMobil is introducing meeting quality standards and offers a good combination of three more gauges in response to customer demand. The product protection and film machinability. film, XM348, is now available in 15, 25 and 30µ. The film’s water vapour and oxygen permeability are 0.5 g/m2/24h Designed especially for HFFS machines, Metallyte MM/XM348 runs (ASTM F1249: 38ºC, 90%RH) and 60cm3/m2/24h (ASTM D3985: exceptionally well at high speeds, thanks to its broad seal range 23ºC, 75% RH) respectively.
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