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The Official New York City Web Site, Is to Provide the Public with Quick and Easy Access to Information About New York City Agencies, Programs and Services

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The Official New York City Web Site, Is to Provide the Public with Quick and Easy Access to Information About New York City Agencies, Programs and Services NYC.gov Policies and Procedures Manual Version 2.0 July 2002 NYC.gov Policies and Procedures Manual Michael R. Bloomberg, Mayor Produced by the Department of Information Technology and Telecommunications Enterprise Application Management & Support V1.5.1 Revision History ------------------------------------------------------------------------------------------------------------------ V 1.0 - 8/31/2001 Revision of the NYC.Gov Style Guide & Internet Policies and Procedures document. Published in PDF format. V 1.5 – 12/28/01 Revision of the NYC.Gov Style Guide & Internet Policies and Procedures document. Published in PDF format. V 1.5.1 – 3/6/2002 Revision of the NYC.Gov Style Guide & Internet Policies and Procedures document. Published in PDF format V 1.5.1 – 4/24/2002 Revision of the NYC.Gov Style Guide & Internet Policies and Procedures document. Published in PDF format V 2.0 Revision of the NYC.Gov Style Guide & Internet Policies and Procedures document. Published in PDF format ------------------------------------------------------------------------------------------------------------------ NYC.GOV POLICIES AND PROCEDURES MANUAL PURPOSE.................................................................................................................................1 1.0 INTRODUCTION ..........................................................................................................2 1.1 THE MISSION OF NYC.GOV .......................................................................................2 1.2 THE DEPARTMENT OF INFORMATION TECHNOLOGY AND TELECOMMUNICATIONS' THE OFFICE OF ENTERPRISE APPLICATION MANAGEMENT & SUPPORT................2 1.2.1 The Office of Enterprise Application Management & Support Responsibilities2 1.3 COMMUNICATIONS LIAISONS ....................................................................................3 1.3.1 Roles and Responsibilities as Defined by the City of New York......................4 1.3.2 Roles and Responsibilities when Dealing with EAM&S ..................................5 1.3.3 The Quarterly Letter of Certification.................................................................7 1.4 NEW YORK CITY AGENCY HOME PAGES ON NYC.GOV ..........................................8 2.0 THE NYC.GOV WEB PORTAL ..................................................................................9 2.1 CATEGORIES...............................................................................................................9 2.2 SUB-CATEGORIES.....................................................................................................11 2.3 AGGREGATION OF LINKS .........................................................................................13 2.4 CATEGORY PATH .....................................................................................................13 2.5 AGENCY PORTAL LINK REPORT..............................................................................13 3.0 BASIC REQUIREMENTS ..........................................................................................15 3.1 FUNCTIONAL REQUIREMENTS .................................................................................15 3.1.1 General Linking Requirements........................................................................15 3.1.2 NYC.gov - Proper Display of the City's URL .................................................17 3.1.3 Navigation on NYC.gov ..................................................................................17 3.1.4 Coding for CityAccess Kiosk Compatibility ...................................................18 3.1.5 Online Mail Forms...........................................................................................19 3.1.6 Secure Payform CGI Script .............................................................................24 3.1.7 SSL Forms .......................................................................................................26 3.1.8 Windows Media Player....................................................................................27 3.1.9 PDF Files .........................................................................................................28 3.1.10 Requirements for Applications Residing on Non-DoITT/EAM&S Managed NYC.gov Servers .............................................................................................29 3.2 PROCEDURAL REQUIREMENTS ................................................................................30 3.2.1 Downloading Production Files ........................................................................30 3.2.2 Submission of Content for NYC.gov...............................................................31 3.2.3 New Agencies and Site Redesigns on NYC.gov .............................................35 3.2.4 Submission of Forms for NYC.gov .................................................................36 3.2.5 Requesting FTP Access for the Submission of Content ..................................38 3.2.6 Guidelines for Auto-Publish ............................................................................38 3.2.7 Archiving .........................................................................................................39 3.2.8 Location of Files / Agency Directory Structure on NYC.gov .........................40 3.2.9 Requesting Web Site Statistics ........................................................................40 3.2.10 Intranet .............................................................................................................41 3.3 POLICY COMPLIANCE REQUIREMENTS...................................................................41 July 11, 2002 i NYC.GOV POLICIES AND PROCEDURES MANUAL 3.3.1 NYC.gov Copyright Policy..............................................................................41 3.3.2 NYC.gov External Link Policy........................................................................42 3.3.3 External Links on Remote Servers ..................................................................45 3.3.4 NYC.gov Cookie Policy ..................................................................................47 3.3.5 ADA (Americans with Disabilities Act) Compliance .....................................48 3.3.6 Local Law 29 - Distribution of Voter Registration Forms ..............................51 4.0 CONTENT.....................................................................................................................53 4.1 THINKING ABOUT YOUR CUSTOMERS .....................................................................53 4.1.1 Who is going to read this? ...............................................................................53 4.1.2 What will they want to know? .........................................................................54 4.1.3 What problems are they looking to solve?.......................................................54 4.1.4 Making your pages printer friendly .................................................................55 4.2 GETTING STARTED (PLANNING YOUR INITIAL CONTENT).......................................56 4.3 ADAPTING EXISTING MATERIAL FOR THE WEB .....................................................57 4.4 SOME IDEAM&S FOR CREATING NEW MATERIAL ...............................................58 4.5 MAKING IT EAM&SY TO READ AND UNDERSTAND ...............................................60 4.6 WRITING AND EDITING ............................................................................................61 4.7 AVAILABLE GRAPHICS.............................................................................................63 4.8 ENCOURAGING RETURN VISITS...............................................................................64 4.9 MARKETING AGENCY CONTENT .............................................................................65 4.9.1 Advertising an Agency Site on NYC.gov........................................................65 4.9.2 Advertising Agency Content in other Media...................................................66 4.9.3 Remapping an Agency URL............................................................................66 5.0 TECHNOLOGY RESOURCES..................................................................................67 5.1 HTML ......................................................................................................................67 5.1.1 HTML Editors..................................................................................................67 5.1.2 Coding in HTML .............................................................................................68 5.2 PROGRAMMING AND SCRIPTING LANGUAGES ........................................................70 5.2.1 JavaScript.........................................................................................................70 5.2.2 Java ..................................................................................................................72 5.2.3 JSP (Java Server Pages)...................................................................................73 5.3 DESIGNING FOR DIFFERENT BROWSERS..................................................................73 5.4 CONVERTING DOCUMENTS FOR USE ON THE WEB .................................................74 5.4.1 Converting Documents to HTML and PDF Form ...........................................74 5.4.2 Adobe Acrobat.................................................................................................74 5.4.3 ASCII Text Files..............................................................................................75
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