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SPANX® for Men: Expect More from Your Underwear

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SPANX® for Men: Expect More from Your Underwear Our Brands In addition to making the world a better place... one butt at a time, we at Spanx are on a mission to help women (and men) feel great about themselves and their potential. We are always striving for new ways to exceed our Spanx fans’ expectations by offering the highest level of quality, comfort, and innovation; by listening to feedback and delivering products our fans want and need; and by doing it all with a sense of humor! We hold true to our promise, “Don’t worry, we’ve got your butt covered,” but with thousands of products including bodysuits, bras, and tights, we’ve got the rest of you covered, too! SPANX®: The Celebrity Slimming Secret! Since founder Sara Blakely’s ah-ha moment when she invented SPANX Footless Body-Shaping Pantyhose, five letters have shaped the way the world thinks about getting dressed. Sara and the SPANX team have taken Spanx, Inc. from a spunky startup company to an international innovation powerhouse with thousands of products, an expanding category offering and multiple brands. And to imagine that it all started with panty lines! Sara was getting ready for a party when she realized she didn’t have the right undergarment to provide a blemish-free look under white pants. Armed with scissors, sheer genius and gut instinct, she cut the feet off her control top pantyhose and the Spanx revolution began! After a meteoric rise to the number-one shapewear brand in major retailers, the SPANX portfolio is now available in over 50 countries, via direct channels like the SPANX catalog and spanx.com and in newly launched SPANX retail stores in the United States. The problem-solving brand can be found everywhere from the pages of top magazines to celebrity closets and is a daily necessity for women and men worldwide. Spanx, Inc. is headquartered in Atlanta, GA. SPANX® Swimsuits: The Celebrity Swimming Secret! The brand known for revolutionizing women’s undergarments is answering the call of women yet again and making a splash with SPANX Swimsuits. Designed with the same patented Spanx shaping expertise that helps stars like Jessica Alba and Oprah get red carpet-ready, SPANX Swimsuits offer something for every body type with slimming one-pieces, tummy-trimming tankinis and flirty swim dresses to help you take cover in style. SPANX swimsuits are available at Saks, Bloomingdales, Neiman Marcus, Lord and Taylor, on spanx.com and at boutiques around the country. SPANX® for Men: Expect More from Your Underwear SPANX is redefining the underwear industry yet again, encouraging men to expect more from their undershirts, boxers and briefs. Leveraging years of expertise and the latest ground-breaking innovations in fabrication technology, we’re proud to introduce a new offering of base-layer, enhancing and shaping solutions to celebrities, CEOs and athletes alike. Whether at work or at play, SPANX undershirts and underwear are every man’s secret weapon to achieving maximum performance every time. SPANX for Men is available at Neiman Marcus, Dillard’s, Nordstrom and on spanx.com. Our Brands SPANX® Active: Look Great…It’s a Cinch! Spanx is here to keep you trim…whether or not you hit the gym! Figure-flattering activewear from the shap- ing experts comes complete with a range of slimming bottom line basics and fashionable tops that give you the ability to look like you’ve been lunging for hours, without breaking a sweat. From a pant that makes the bottom half look its best, to a caboose-camouflaging skirt that will forever replace that go-to hoodie, this col- lection of fabulously-fitting, slimming silhouettes comes in sleek-to-the-touch, comfy fabrics making it great for running errands, going on a run or running after the kids. SPANX Active is available at Neiman Marcus, The Sports Authority, BareNecessities.com and on spanx.com. Haute Contour®: The Dessert of Shapewear® Spanx has always made it easier for women to look great in their fashion, so bringing fashion to shape- wear was a must. SPANX Haute Contour is a sumptuous collection of lingerie-inspired looks meant to be seen and designed to shape and enhance the body in a trés chic way. With Haute Contour now you can have your shape and sexy too! SPANX Haute Contour is available at luxury retailers like Neiman Marcus, Saks Fifth Avenue, Harrod’s and on spanx.com. ® Star Power by SPANX : Shaping…made famous! No matter the occasion, be a headliner in Star Power by SPANX! We created shapewear for you. Chic. Powerful. Stunning. Impeccably crafted for a comfortable fit and dramatic results. Designed and inspired by SPANX, the celebrity slimming secret, Star Power by SPANX offers innovative products & swoon-worthy solutions to help you shine like a star! e Lux Star Power will be available at Macy’s and on spanx.com in the Summer of 2013. Lady ASSETS® Red Hot Label™ by SPANX®: Look slimmer & feel red hot! Always looking for new ways to innovate and deliver on our mission to help women feel great about themselves and their potential, we’re excited to introduce our newest venture, ASSETS® Red Hot Label™ by SPANX! This luxe extension of ASSETS delivers clever innovations, stand-out designs and advanced fabrication technology—covering your assets has never looked this Red Hot! ASSETS Red Hot Label by SPANX is available at Kohl’s, kohls.com, JC Penney, Belk and on spanx.com/assets. ASSETS® by Sara Blakely®: Make the most of your assets! ASSETS® is a brand of comfortable undergarments designed to help women everywhere experience the power of shapewear! Made by SPANX founder, Sara Blakely, ASSETS delivers a focused range of body-shaping solutions to help you look great and feel fabulous in your clothes. All ASSETS products are infused with the know-how and technology only the SPANX shaping experts can provide! ASSETS by Sara Blakely is available at Target, The Bay, Stage, Shopko, Beauty.com, Fred Meyer, and of course at spanx.com/assets. ALL CONTENT IS AVAILABLE 24 / 7 AT: HTTP://PRESS.SPANX.COM twitter @spanxinc: twitter.com/spanxinc facebook: www.facebook.com/spanxinc .
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